Podcasts about use canva

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Best podcasts about use canva

Latest podcast episodes about use canva

The Blogger Genius Podcast with Jillian Leslie
How to Grow Your Email List Fast (No Tech Skills Needed!)

The Blogger Genius Podcast with Jillian Leslie

Play Episode Listen Later May 29, 2025 8:47


Are you struggling to grow your email list because you're short on time, not super tech-savvy, or just feeling stuck? You're not alone. In the latest Blogger Genius Podcast episode, I shared exactly how I snagged 500 new subscribers in just 30 days—using a simple, fast, and affordable strategy that works even if you're overwhelmed or busy. Here's how you can do it too. Show Notes: MiloTree AI Ebook Prompt Generator Free Canva ebook template AI Freebie Prompt Generator Email Sales Templates Join The Blogger Genius Newsletter Become a Blogger Genius Facebook Group Subscribe to the Blogger Genius Podcast: YouTube iTunes Spotify Why “One Perfect Lead Magnet” Isn't Enough Here's the big myth: Create one perfect lead magnet, and your list will magically explode. Sounds tempting, but it rarely works. Why? Because: Today's online audience is fragmented. People are picky with their email addresses. A one-size-fits-all freebie doesn't meet everyone's needs. The real solution? Multiple bite-sized, hyper-relevant freebies that solve specific problems. Enter: The Cheat Sheet Freebie (My Favorite!) A cheat sheet is a one-page quick win. It's easy to create, easy to consume, and it feels like a shortcut—a little inside scoop that makes people click. Plus, it taps into our brain's love for instant gratification. Here's how you can make one in minutes. Your Fast-Track System for Creating Irresistible Freebies Get Your AI Prompts Freebie

GotTechED
Using Edtech and AI to Personalize the Classroom

GotTechED

Play Episode Listen Later Jan 27, 2025 36:33


Edtech ThrowdownEpisode 182: Using Edtech and AI to Personalize the ClassroomWelcome to the EdTech Throwdown. This is Episode 182 called, “Using Edtech and AI to Personalize the Classroom” In this episode, we'll talk about how edtech an AI can personalize both your classroom physical space AND content creation and delivery. This is another episode you don't want to miss. Check it out.Segment 1: Narrative: With all the AI and the COVID days behind us, have we lost the focus of personalizing learning for students in the classroom?Segment 2: Edtech/AI Tools for Personalizing the ClassroomHow can we use Edtech/AI to personalize the physical appearance of the classroom to be a more inviting place to learn?Interest-Driven Decor:Survey students about their favorite movies, games, and hobbies using tools like Google Forms or Mentimeter.Use the results to create themed areas, posters, or bulletin boards that reflect their interests.Digital Displays:Incorporate smart displays or projectors (e.g., Promethean boards) to showcase rotating slideshows of student artwork, photos, or inspirational quotes.Use Canva templates to make slides visually appealing and personalized.Interactive Wall Art:Use AR tools like QuiverVision to create augmented reality wall displays. Students can scan wall art to see animations or interact with digital layers.Mood Lighting:Integrate smart lighting systems to adjust classroom lighting based on the mood or theme of the lesson.Collaborative Space Design:Use Edtech tools like RoomSketcher to co-create the classroom layout with students. Allow them to choose...

Platform Launchers
How I use Canva to create profitable online courses

Platform Launchers

Play Episode Listen Later Nov 6, 2024 26:31


Try Kajabi free for 30 days: https://app.kajabi.com/r/n672VGv3/t/lkoknd82 Visit: https://www.platformlaunchers.com/ If you're a podcaster, writer, blogger, YouTuber, or social media user, you've got a message that you're passionate about sharing. What if you were able to do that full-time and reach more people than ever before? Platform Launchers is a supportive and interactive coaching community that will help you develop your online platform, share your message in new ways, build a strong relationship with a loyal audience, and earn a full or part time income from the content you're creating. Our approach is systematic, community-based, and will help you get results. Let's work together!

profitable online courses use canva try kajabi platform launchers
Eat Blog Talk | Megan Porta
587: Design Quickly and Without Fuss in Canva - How To Organize Your Brand Assets And Uploads with Brenda Cadman

Eat Blog Talk | Megan Porta

Play Episode Listen Later Sep 12, 2024 41:01


In episode 587, Brenda Cadman teaches us how to organize our uploads and templates in Canva to create designs quickly and without fuss. Brenda Cadman is a Canva Verified Expert from Prince Edward Island, Canada. After spending more than two decades supporting businesses with their website development needs, she now focuses on teaching small business owners how to use Canva more effectively and efficiently. Brenda has taught thousands of business owners through her courses, and in particular, she loves to help business owners tame their hot mess Canva accounts by creating an organizational system that ensures they can spend less time in Canva, and more time doing what they love. In this episode, you'll learn about creating custom folders for better categorization, template and time management and thereby streamlining the design process. Key points discussed: - Organize Canva uploads: Create custom folders to categorize and easily find your uploaded images, videos, and other media. - Leverage the brand kit: Use Canva's brand kit feature to store your logo, color palette, fonts, and other brand assets for consistent branding. - Streamline element organization: Use the "Add to Folder" option to create custom folders for frequently used icons, illustrations, and other design elements. - Manage templates effectively: Separate future-use templates from customized brand templates to maintain organization and efficiency. - Prioritize Canva organization: Dedicate time to organize your Canva account - this will help improve productivity and save time in the long run. - Use brand templates to speed up workflow: Creating and saving brand templates can ensure consistency and reduce errors when customizing frequently used designs. - Avoid wasting time in Canva: If you prioritize Canva organization, you will save time spent on the platform designing and looking for assets. Connect with Brenda Cadman Website | Instagram

The TeacherCast Podcast – The TeacherCast Educational Network
Design Like a Pro: Canva Tools & Tricks Every Educator Should Know

The TeacherCast Podcast – The TeacherCast Educational Network

Play Episode Listen Later Aug 15, 2024 30:09 Transcription Available


In this episode of Digital Learning Today, Jeffrey Bradbury and Diane Manser discuss the various ways that Canva can be used in the classroom. They talk about the updates and features of Canva, as well as the ease of use for both teachers and students. They highlight the importance of building relationships with students and using Canva to create visually appealing presentations and handouts. They also discuss the use of Canva for creating business cards, email signatures, and social media graphics. The episode concludes with a preview of upcoming episodes and a discussion of the Canva AI features. If you are a new listener to TeacherCast, we would love to hear from you.  Please visit our Contact Page and let us know how we can help you today! Digital Learning Tip of the Week Tip # Save time each week by utilizing Canva Templates! By creating templates, you can repurpose Teacher meet/introduction Student presentations Scientific Method Timelines of facts/historical information Characterization Group or jigsaw learning To get our weekly Instructional Coaching Tips sent right to your inbox, please subscribe to our weekly newsletter. In This Episode … How to Use Canva in the Classroom Classroom Handouts Google Classroom and Teacher Website Graphics Intro / Exit Tickets Create a presentation slide on the topic of the day Business Cards Email Signature Graphics Theme analysis and identification About a character | Poster/Infographic creation Timeline of events within a story or history lesson Charts & Graphs, Tables = AWESOME Graphic Organizers Build your own website with Canva! Canva Updates for the New School Year Canva Create 2024 Update Streamline Design Customized Workspace Canva Courses Easily Match Styles, Colors, Fonts, etc Magic Design, Magic Resize Magic Resize Canva AI Canva Docs Free AI Art Generator Canva Video Projects Free Online AI Image Generator Conversation Takeaways Canva is a versatile tool that can be used in various ways in the classroom Building relationships with students is important and Canva can be used to create visually appealing presentations and handouts Canva can be used to create business cards, email signatures, and social media graphics Canva AI features offer new possibilities for creating and collaborating on documents Upcoming episodes will cover topics such as building relationships and using Canva for genius hour projects Chapters 00:00 Introduction and Welcome to the New School Year 02:01 Building Relationships with Students 03:55 Teaching as an...

The Guy R Cook Report - Got a Minute?
How I use CANVA to resize images for podcast thumbnails

The Guy R Cook Report - Got a Minute?

Play Episode Listen Later Jul 30, 2024 1:14 Transcription Available


Got a Minute? Checkout today's episode of Practical Digital Strategies podcast - the Google Doc for this episode is @ How I use CANVA to resize images for podcast thumbnails ----more---- I help goal oriented business owners that run established companies to leverage the power of the internet Contact Guy R Cook @ https://guyrcook.com In the meantime, go ahead follow me on X: @guyrcookreport Click to Tweet Contact Guy R Cook Follow Practical Digital Strategies on Podbean iPhone and Android App | Podbean   https://bit.ly/3m6TJDV Thanks for listening, viewing or reading the show notes for this episode. This episode of Practical Digital Strategies is on YouTube too @ This episode of Practical Digital Strategies Have a great new year, and hopefully your efforts to Entertain, Educate, Convince or Inspire are in play vDomainHosting, Inc 3110 S Neel Place Kennewick, WA 509-200-1429 #practicaldigitalstrategies

Business RadioX ® Network
BRX Pro Tip: 2 Easy Ways to Use Canva

Business RadioX ® Network

Play Episode Listen Later Apr 12, 2024


BRX Pro Tip: 2 Easy Ways to Use Canva Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, more and more it’s important to have our audio, to also have a visually appealing element. One of the tools in our toolbag is Canva. […]

The Wellness Business Podcast
EP340: BEST OF: 12 Ways to Use Canva in Your Coaching Business

The Wellness Business Podcast

Play Episode Listen Later Dec 19, 2023 27:17


One of our favorite online tools for our businesses and one that we regularly recommend to our clients is Canva. There is a really good chance that you've heard of it and probably have even given it a try. What we have realized over time though is that most coaches using Canva only use it for 2 or 3 things in their business. There are so many options that they aren't even aware of.   This week we're bringing back a super fun episode that we did over a year ago where we cover 12 Ways to Use Canva in Your Coaching Business. What's even more exciting about Canva is that the free version is so robust, most coaches never need anything more than that for their business. Okay, we won't make you wait any longer. Let's dive into today's BEST OF episode all about Canva. Enjoy!   In this episode you'll discover: 12 ways you can use Canva in your coaching business to create beautiful and professional graphics, resources and presentations The most underutilized tool within the platform that can save you money in your business each month, (think social media scheduling) Where you can get free training videos about how to use each tool within the platform so you get faster and faster each time   Tune in to find out how you can best utilize Canva in your coaching business.   Links/Resources mentioned on the show:   Canva Affiliate Link: https://partner.canva.com/c/3608615/647168/10068   Links to Resources:  Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/   Karen's Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/   Karen's Instagram - www.instagram.com/karenpattock/   Kathleen's Facebook Group - www.facebook.com/groups/healthcoachpeers/   Kathleen's Instagram - www.instagram.com/kathleenlegrys/

Ditch That Textbook Podcast :: Education, teaching, edtech :: #DitchPod
190: The Ditch That Textbook Podcast is back!

Ditch That Textbook Podcast :: Education, teaching, edtech :: #DitchPod

Play Episode Listen Later Nov 20, 2023 36:25


Welcome to the revival of the Ditch That Textbook Podcast, hosted by Matt Miller and now joined by Karly Moura! In this exciting new season, we will be recapping the content shared in the Ditch That Textbook newsletter, along with other news and updates from the education world. Join us as we dive into a big idea, delve into quick teaching strategies, and discuss a template of the week, designed to empower educators with practical tools for their classrooms. Get ready to be inspired, informed, and equipped to revolutionize your teaching approach. News and Updates The Ditch That Textbook Digital Summit is almost here! Get all of the details and snag your FREE ticket at DitchSummit.com Google Slides is getting GIFs and Stickers! The Big Idea Magic School AI has lots of tools to help save you time. Special Education teachers can check out their IEP generator. Use Canva's Magic Media to create quick recap videos of your class's week or school events. Tech Tips You can use ChatGPT-4 for FREE with Microsoft's Bing Chat. Learn more about it in our post 4 ways Microsoft uses artificial intelligence to support teaching and learning AI for Education has an entire AI prompt library for educators. Template of the Week Yelp Review Template from Ditch That Textbook April Watkins created a Virtual Field Trips choice board and then had her students write a Yelp Review after their visit. (Note: April created her own Yelp Review template to use with her students. You can create your own or use ours.) Lindy Hockenbary gave her students a prompt "Imagine you are an animal. What environment do you live in? Evaluate the environment that you live in by writing a Yelp review of that environment." Chad Miller had his students write Yelp Reviews of inventions that helped societies thrive. Mr. Topliff asked his students to write a Yelp Review to assess various viewpoints of key revolutions. Next Week AI lesson planning AI for Administrators Don't forget to join the Ditch That Textbook email newsletter at DitchThatTextbook.com/join and be sure to subscribe to the show.

HUUB | Powered by CO+HOOTS
How to Use Canva to Create Social Media Content

HUUB | Powered by CO+HOOTS

Play Episode Listen Later Nov 20, 2023 43:15


Learn to use Canva for captivating social media content that boosts your social media. Led by the Arizona Microcredit Initiative, this class teaches you the skills to create eye-catching visuals and engaging posts. Come with your business ideas, leave with shareable content!

Tea With Jainé
How to Use Canva to Support Your Wedding Photography Business with Brenda Cadman - Ep.160

Tea With Jainé

Play Episode Listen Later Nov 14, 2023 36:42


I'm chatting with Brenda Cadman about how to use Canva to support your wedding photography business. Brenda is a Canva-verified expert who explains the power of Canva, her best practices to stay organized, and how it can help wedding photographers make beautiful marketing materials easily and quickly. A lilted bit about Brenda is based out of Prince Edward Island in Canada. She has taught thousands of small business owners through her courses, and in particular, she loves to help business owners tame their hot mess Canva accounts by creating an organizational system that ensures they can spend less time in Canva, and more time doing what they love. Visit Website: https://brendacadman.com/Instagram: https://www.instagram.com/brendacadman/Facebook: https://www.facebook.com/groups/howtousecanva https://www.youtube.com/brendacadmanLove the podcast? Please leave a 5 ⭐️ review on Apple Podcasts.Become a Subscriber and listen to each show Ad Free. *excludes sponsors*Want to learn how to curate and submit weddings on your own? Join our Monthly Membership Submission Support. Our Investment Guide Template for Wedding Photographers is available in our online shop.Need help submitting your wedding to publications? We offer 1:1 and Done for You Wedding Curations + Submission Services - click here to book your spot today!Get our Wedding Submissions E-Mail Templates to help make your next online or print submission easier!Stay Connected:Follow @teawithjaine & @jainekershner on InstagramWe are looking for Sponsors just like you! Visit Our Website to Apply: www.teawithjaine.com

Small-Minded Podcast
(no more) Blank Space Miniseries: Creating Better Graphics for your Social Media

Small-Minded Podcast

Play Episode Listen Later Nov 8, 2023 10:24


Your Red Era: Graphics  Get ready to see "sparks fly" across your business' social media platforms! Every day this week on The Found Podcast I'll share quick, actionable tips for engaging content to close out the final quarter of 2023. "Are you ready for it?"   Today's Intention: Stop making boring graphics.   Ok. Graphics for your social media are NOT the same as the newspaper. You do NOT have to fit ALL your information in one. single. square. Go with a carousel: A multi-image graphics-based post. Each “swipe for more” is an engagement that the algorithm loves. Use Canva to create your graphics with templates. Templates can be found on Canva, Creative Market, or customized with a graphic designer. Connect with Molly Sign up for the MKM Eras Bootcamp for just $77 Find me, Molly Knuth, on Instagram and Facebook.  Follow Molly Knuth Media on Facebook and Instagram. Reach out by email: hello@mollyknuthmedia.com

Podtastic Audio
120: iOS 17's Impact on Podcast Episode Artwork: What You Need to Know

Podtastic Audio

Play Episode Listen Later Sep 25, 2023 26:39


Episode Artwork now available for iOS 17 in Apple Podcasts Having your podcast available on Apple Podcasts is essential for reaching a broad and engaged audience. Apple Podcasts is one of the most popular podcast platforms globally, boasting millions of active users. By listing your podcast there, you gain visibility and accessibility to a vast pool of potential listeners who trust the platform for quality content. Additionally, Apple Podcasts provides valuable analytics and user reviews that can help you improve your podcast's content and grow your audience further. Being present on Apple Podcasts not only enhances your podcast's discoverability but also establishes credibility within the podcasting community. Therefore, if you want your podcast to have a significant impact and connect with a diverse and dedicated audience, Apple Podcasts is a must-have platform. Episode artwork appears on devices with iOS 17 or later on the Now Playing screen and Queue; the Lock Screen and Control Center; in Up Next on Listen Now; on show and episode pages; and through link previews in other apps, including Messages, Mail, and on social media platforms. This artwork is optional but is a great way to highlight the episode's content or guests while drawing in listeners with additional visual interest. When episode artwork is not supplied, Apple Podcasts will continue to display show artwork. Apple Podcasts will also default to show artwork when multiple shows are presented together to help orient listeners. Creators can publish episode artwork via RSS using their third-party hosting provider. For subscriber episodes, it can be uploaded in Apple Podcasts Connect. Guidelines Give your episode artwork a distinct visual branding separate from your show and channel artwork. Do not use your show cover as episode art. Episode titles are displayed in the UI under the artwork so avoid repeating the episode title in episode art. The episode art and show art are often displayed together, so listeners can see which show published the episode. Keep all essential design elements within the Art Safe Area. Anything placed outside of the Art Safe Area is subject to cropping and or UI overlays.  Avoid placing essential design elements where the Safe Area and UI areas intersect. Note that the UI text color will default to white. Use a background color that allows white UI text to be legible. Use CANVA to create amazing podcast artwork for free!  Thanks so much for listening, I really appreciate it so much. If you need any help with your podcast, feel free to reach out. My email is podtasticaudio@gmail.com  The Kris and Kristine Show Podtastic Audio Twitter Instagram LInkedIn    

Motorsport Coaching Podcast
#152 Branding Your Brand For Your Future

Motorsport Coaching Podcast

Play Episode Listen Later Aug 17, 2023 29:47


Charlotte is passionate about helping athletes elevate their athlete pathway through building their brand and connecting with incredible opportunities. Her focus is on empowering athletes with the knowledge, skills and resources they need to confidently identify, communicate and leverage their brand. She has personally mentored hundreds of professional and elite athletes in their brand development in Australia and around the globe. She enjoys helping athletes connect an idea with an opportunity and identifying the unique value they have to offer the world. With a Master of Professional Writing and the co-author of The Athlete Brand, Charlotte loves designing and delivering educational content that contributes to the pathway development of athletes — both in and out of sport. Website URL: https://www.thebrandbuilders.com.au Instagram: https://www.instagram.com/wearethebrandbuilders LinkedIn: https://www.linkedin.com/company/the-brand-builders-co Join the free CANVA workshop - How to Use Canva to develop your brand https://www.motiv8training.com.au/what_is_canva Previous Episodes with Charlotte: #15 - Listen Here - What is Brand Building? #106 - Listen Here - Brand Building - the Relationship to Sponsorships Grab your free Roadmap to building your brand here.

Cache-All Podcast
Why You Should Use Canva!

Cache-All Podcast

Play Episode Listen Later Aug 9, 2023 6828:53


Don't be scared to use Canva as a graphic designer or content creator. We won't judge you. It's awesome.

Pet Sitter Confessional
408: Repurposing Your Content

Pet Sitter Confessional

Play Episode Listen Later Jul 31, 2023 28:12


What do you do with old content? As a busy business owner, your time is precious! You pour a lot of effort into creating content or gaining media attention, so don't waste it! Thankfully, there are many ways to repurpose existing content. From infographics to webinars, highlights to short videos, a single piece of media can be transformed into new methods for targeting market segments, raising your profile, and demonstrating your value. Main topics: You should repurpose content Make it easy Use Canva! Embrace video! Main takeaway: The key to successful content repurposing is understanding your audience on each platform and tailoring the content to suit their preferences and the platform's unique characteristics. Links: https://www.petsitterconfessional.com/episodes/408 https://www.petsitterconfessional.com/episodes/246 https://www.petsitterconfessional.com/episodes/334 https://www.petsitterconfessional.com/episodes/336 Buy PSC Merch Give us a call! (636) 364-8260  Follow us on: Instagram, Facebook, Twitter Email us at: feedback@petsitterconfessional.com Full show notes and transcript   Sponsored by: ❤️ Our AMAZING Patreon Supporters   Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional  

Nonfiction Authors Podcast
Calvina Nguyen: How to use Canva to create better visuals for your brand and your book

Nonfiction Authors Podcast

Play Episode Listen Later Jul 26, 2023 35:54 Transcription Available


Women On The Rise with Jen Blandos - Powered By Female Fusion

In this episode of the Women on the Rise podcast, join host Jen Blandos as she delves into the importance of building an impactful personal brand for female entrepreneurs.Jen shares her insights on how a strong personal brand can help business owners gain trust, connect with their audience, and unlock new opportunities. She highlights three essential tools that can make the process easier and more effective and provides practical advice and personal anecdotes to inspire listeners to take action and create a powerful personal brand that aligns with their business goals.Episode Takeaways:⭐️ Building a personal brand is crucial for female entrepreneurs to gain trust and connect with their audience. ⭐️ A relevant and well-crafted personal profile is essential for events, media interviews, collaborations, and networking opportunities. ⭐️ Tailor your personal profile to showcase your unique selling proposition, industry impact, relevant credentials, and awards/recognition. ⭐️ Highlight notable speaking engagements, media appearances, or podcasts to add credibility and expertise to your profile. ⭐️ Consider adding personal details, hobbies, or stories that humanize you and make you relatable to your audience. ⭐️ Ensure your personal profile aligns with your current business and conveys the narrative you want to control. ⭐️ Leverage the power of podcasts by pitching yourself as a guest or appearing on other shows to reach new audiences. ⭐️ Create a podcast pitch sheet that includes your brief biography, key bullet points, business information, and contact details. ⭐️ Use Canva to design a visually appealing pitch sheet and incorporate your branding colors and logo. ⭐️ Invest in professional photography to have high-quality photos for your profile, pitch sheet, website, and social media presence. ⭐️ Great photos can make a significant difference in how your personal brand is perceived and can be used to enhance your online presence.Remember, building an impactful personal brand takes time and effort, but the benefits are worth it.Start by refining your personal profile, pitching yourself for podcasts, and investing in professional photos. These tools will help you showcase your expertise, build credibility, and attract new opportunities that align with your business goals.

Social Southern Creative- Real Estate Marketing Insights
Maximizing Email Marketing for Real Estate Agents: Insider Tips to Get More Subscribers

Social Southern Creative- Real Estate Marketing Insights

Play Episode Listen Later Jun 9, 2023 17:22


In this episode, you will be able to:Explore the unmatched profitability of email marketing as a digital channel.Learn creative approaches to amplify your subscriber base and propel business growth.Understand how to boost customer engagement with content that truly resonates.Master the art of tailored email campaigns by capitalizing on segmentation tactics.Grasp the significance of unwavering commitment in achieving email marketing triumphs.The resources mentioned in this episode are:Attend in-person networking events and offer a free resource in exchange for email addresses.Make consistent and constant requests for email addresses on social media and emphasize the value of the content subscribers will receive.Create a granular freebie or lead magnet and offer it in exchange for email addresses. Use Canva to design the freebie and share the link on social media.Ask for email addresses in everyday conversations with potential clients.Partner with other businesses to offer a discount or other incentive in exchange for email addresses. Consider partnering with businesses like carpet cleaning, moving companies, and landscaping companies.Visit our WebsiteFollow us @socialsoutherncreative on Instagram Facebook Pinterest TikTok Youtube

Imperfect Marketing
Epiosode 98: Boost Your Productivity with Our Favorite Business Tools & Systems

Imperfect Marketing

Play Episode Listen Later May 18, 2023 14:16


Do you want to save time and increase efficiency in your small business? Are you tired of tedious and inefficient processes? Look no further! I have the solution to help you streamline and optimize your operations using powerful tools and strategies. Say goodbye to wasted time and resources and hello to increased productivity and profitability. Let me show you how to streamline and optimize your business processes like a pro!In this episode, you will be able to:Unravel the secret behind Asana, Metrical, and Canva for effectively running your business.Identify other indispensable resources to elevate your email marketing and landing pages.Master the art of podcasting with Buzzsprout, Calendly, and Riverside FM.Grasp the importance of investing time in result-driven tasks.Understand how implementing powerful tools and systems can propel your small business toward growth.Here are links to the websites of the tools that I use. Please note that some of these are affiliate links, but many are not. Enjoy:Check out Asana for task management and team collaboration.Save money with Metricool for social media scheduling and custom-branded metrics.Use Canva for easy and affordable graphic design.Consider Constant Contact or ConvertKit for reliable email marketing.Grow your email list with OptinMonster's pop-up tools.Use Buzzsprout for simple podcast hosting.Schedule guests easily with Calendly.Record high-quality podcasts with Riverside.fm.Edit audio files with Audacity for a professional finish.Find guest spots and guests with Podmatch.Build a flexible website with WordPress.Create online courses with Kajabi and its mobile app.Design attractive landing pages with Leadpages or Optimize Press.Map out your sales funnel with Funnelytics or create urgency with Deadline Funnel.Use AI tools like Chat GPT, Capshow, and Descript for content creation, Looking to save time or get more information from AI?If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide. Whether you're a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!Amazon: https://a.co/d/bhblVcGFree e-version: https://courses.kendracorman.com/aibookDon't miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Bokeh - The Photography Podcast
#622: How to Build Your Business Using Facebook Groups - Olivia Smith

Bokeh - The Photography Podcast

Play Episode Listen Later May 9, 2023 61:03


Nothing builds business like community, and one way to leverage community to grow your business is Facebook groups! Listen in as photographer Olivia Smith shares how she's built a Facebook group that has enabled her to build a multiple six-figure photography business! The Bokeh Podcast is brought to you by Photographer's Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast. Show Notes: What has been a key strategy for providing clients with a great customer experience? (1:35) Olivia's introduction (3:50) How does Olivia manage time so that she has a life outside of her business? (4:45) What is the most impactful self-help or business book that Olivia has read? (11:50) What was the "aha" moment that made Olivia decide to try Facebook groups as a way to build her business? (17:15) 3 ideas for photographers when creating a FB group with potential clients (23:15) Research other FB groups that potential clients would be a part of, and engage with those groups to gain members Have current members invite friends Create intentional giveaways for the group Questions to include in your FB group new member sign up (31:00) Obtain their email address (an offer to send a free guide) Ask if you can contact them about boudoir photography How does Olivia use FB Messenger for booking clients? (36:00) How does Olivia determine what to post in her FB group that provides enough value to encourage members to be active? (42:40) Share value-added content Ask compelling questions to the group Use Canva auto-fill to import text for posts Links: https://photographersedit.com https://bellemarieboudoir.com/free https://instagram.com/bellemarieboudoir https://www.youtube.com/@RachelPedersensocial https://elite360.io

Print On Demand Playbook
Ep. 16: Breaking News: Canva Drama! Is It Illegal To Use Canva Designs For Print On Demand?

Print On Demand Playbook

Play Episode Listen Later Apr 11, 2023 27:29


The Clinical Entrepreneur
134: Repurposing Your Content: How to Turn One Simple Video into Ten Pieces of Content or More!

The Clinical Entrepreneur

Play Episode Listen Later Jan 31, 2023 25:02


Today, I'm busting one of the biggest myths there is around content & social media.   It's the idea that you need to create *BRAND NEW* content over, and over, and over, and over again.   You don't need to spend tons of time coming up with new ideas to keep your social media feed fresh, only to have it slip away into social oblivion just a few days (or even hours) later.

The Selling Digital Podcast
011: Why you shouldn't use Canva clipart (& an alternative!)

The Selling Digital Podcast

Play Episode Listen Later Jan 23, 2023 27:00


This is for all the digital product sellers that love and use Canva. In the past 2 episodes (here & here) I've talked about using clipart and Canva's elements with commercial license to create products to sell. In this episode, I go more into detail and share my interpretation of the current (as of 1/18/23) Canva TOU's when it comes to using their free and pro elements in your products for sale. There's a lot of information out there, but the best source would be to reach out to their customer service directly. Just in case: I do not work for canva, I have no relationship with the company, I'm not a lawyer, the statements in this episode are my own opinion and interpretation of Canva's terms of use, this is not legal advice. Which clipart is safe to use? Kim Costa has created a membership with commercial license clipart and a special 10% OFF coupon for us! Enter code: OTSHOP at checkout

Arts Academy Podcast
How to Use Canva

Arts Academy Podcast

Play Episode Listen Later Jan 12, 2023 13:06


On Episode XCIII of New York Alt Arts Academy Podcast, Dean Victor Varnado (producer, filmmaker, comedian, writer, and cartoonist) and Deputy Headmistress Roxxy Haze (comedian, actor, writer, cosplayer and rapper) discuss how to use Canva. Hosted on Acast. See acast.com/privacy for more information.

The Angry Designer
Do real Graphic Designers use Canva?

The Angry Designer

Play Episode Listen Later Nov 15, 2022 40:54


Digital design platforms like Canva and the NEW Adobe Express are becoming more and more popular, with a massive amount of ready-made designs available for the masses to tap into.Hey look, Canva can be great for a small business that needs a quick, disposable design. It's constantly evolving and introducing new capabilities (more recently including text-to-image AI). In the right hands, it can an awesome tool.But we have to ask - does tweaking a few colors here and adding a few shapes there give you the right to call yourself a graphic designer?On this episode of The Angry Designer, we dig deep into software that has made many Graphic Designers VERY ANGRY - Canva. In this episode, the guys discuss:Why Canva upsets Graphic DesignersWhat Canva does and does not doThe super evil Adobe implicationHow to use Canva to your benefitThis episode may or may not turn a leaf on your feelings towards Canva, but one things for sure...Adobe is still evil.Stay Angry our Friends –––––––––––Want to see more? See uncut episodes on our YouTube channel at youtube.com/theangrydesigner Read our blog posts on our website TheAngryDesigner.comJoin in the conversation on our Instagram Instagram.com/TheAngryDesignerPodcast

The Wellness Business Podcast
EP278: 12 Ways To Use Canva In Your Coaching Business

The Wellness Business Podcast

Play Episode Listen Later Oct 11, 2022 24:54


One of the best and most useful tools in our businesses is Canva. Canva is a free-to-use online graphic design tool. It's very user friendly and with over 100,000 templates it can turn even the least artsy person into a professional graphics designer.    We realized that many of our podcast listeners might not realize how helpful Canva can and would want to learn how they can better utilize the platform for their business.   In this episode you'll discover: 12 ways you can use Canva in your coaching business to create beautiful and professional graphics, resources and presentations The most underutilized tool within the platform that can save you money in your business each month, (think social media scheduling) Where you can get free training videos about how to use each tool within the platform so you get faster and faster each time   Tune in to find out how you can best utilize Canva in your coaching business.     Links/Resources mentioned on the show: Canva Affiliate Link:  https://partner.canva.com/c/3608615/647168/10068     Links to Resources:    Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/   Karen's Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/   Karen's Instagram - www.instagram.com/karenpattock/   Kathleen's Facebook Group - www.facebook.com/groups/healthcoachpeers/   Kathleen's Instagram - www.instagram.com/kathleenlegrys/

The Soulful Marketing Mama Podcast
007 How to Use Canva as a One-Stop Shop Marketing Tool with Brenda Cadman

The Soulful Marketing Mama Podcast

Play Episode Listen Later Sep 12, 2022 39:35


Hey mama!  In today's episode, we're covering one of the most used tools as an entrepreneur running an online business, Canva. If you are a solo entrepreneur who provides either done-for-you services or manages your own marketing via Canva (maybe both!), you're definitely going to use Canva!  Our guest today is Brenda Cadman, a verified Canva expert, who helps entrepreneurs tackle their hot mess Canva accounts! Brenda tackles questions like "how to make my graphics look professional and not DIY?" and "how can I organize my Canva account so I can save more time inside the app?"  You'll learn how to use this as a real marketing tool, because if you run an online business, you need graphics to support your content!  If you want to connect with Brenda, go check out her out below!  BrendaCadman.com Facebook.com/groups/howtousecanva   In the meantime, let's connect! Send me a DM and let me know what you thought about the episode!    www.instagram.com/neonsoulmarketing www.neonsoulmarketing.com/community    Can't wait to hear your thoughts and takeaways! 

Your Sparkly Brand
Canva Dos & Don'ts

Your Sparkly Brand

Play Episode Listen Later Aug 30, 2022 18:26


Listen up business owners! The whole point of branding is to stand out from your competition… In this episode, we talk about the mistakes a lot of businesses make when it comes to Canva. We also discuss how Canva can effectively create great branding for your business with designs that resonate with your target audience and generate amazing results. Key points in this episode… Meg gets a client absolutely thrilled with a branding project she's handling for the client. Lauren invests in a new computer. Canva is a powerful tool that gives business owners the ability to DIY a lot of their marketing assets. It has a lot of built-in elements that businesses can leverage, whether they are using a free account or a pro account. A lot of businesses make mistakes when it comes to Canva. Canva don'ts. Stay away from the stock templates in Canva, and create your own brand templates instead. Don't use Canva for your logo design. Don't use Canva for your email signatures. Contrary to what many Tiktokers teach, don't use Canva for your email blast. Don't use Canva to design your full email newsletter. Don't use Canva for your data-driven design. What to do when you already have a logo designed in Canva and you want to improve upon it. The extent to which you should make changes to stock templates when using them. Stock imagery on Canva versus stock imagery on other graphic design platforms. Canva best practices Use Canva to batch-create your social media content. Use Canva to create your own color palette to use across graphics. If you're working with a professional designer on your logo, ask that all of your logo files be exported in SVG format. Use Canva for brand presentations, booklets and social media graphics Use Canva to set up your brand guidelines. The DIY brand kit is helpful to business owners who want to create their own Canva designs that will resonate with their target audience and generate more sales. What textures are. Speak Your Mind Poll. LINKS WE MENTIONED DIY Brand Kit: https://stan.store/megangersch/diybrandkit Did you enjoy this episode? If so, please leave us a 5-star rating! Ratings & reviews will help this podcast grow so we can make the world a little more Sparkly! LET'S CONNECT Is there a topic you'd like us to cover in an upcoming episode? Are you a business owner who wants to join us on the podcast to share your story? Send us an email at hello@yoursparklybrand.com to get in touch. Find Lauren at laurentassiagency.com or on Instagram Connect with Megan at megangersch.com, on TikTok, and Instagram

Becoming a Sleep Consultant with Jayne Havens
How to Use Canva to Advance your Sleep Consulting Business with Brenda Cadman

Becoming a Sleep Consultant with Jayne Havens

Play Episode Listen Later Aug 9, 2022 33:33


Brenda Cadman is one of only 25 verified global Canva Experts worldwide, and owner of Bon Accord Creative, a WordPress development company based in Prince Edward Island Canada. On this episode, Brenda shares: - Best practices for remaining organized in Canva - How to create graphics that look professional - Some of the mistakes that new Canva users often make - Her favorite hacks, tips and tricks! Links: Website: https://brendacadman.com/ Freebies: https://brendacadman.com/freebies/ How to Use Canva Facebook Group: https://www.facebook.com/groups/howtousecanvagroup If you would like to learn more about becoming a sleep consultant, please join our free Facebook Group: https://www.facebook.com/groups/becomeasleepconsultant or visit our website: https://thecpsm.com/

TeacherGoals Podcast
TeacherGoal #21: Use Canva in the Classroom

TeacherGoals Podcast

Play Episode Listen Later Jul 28, 2022 29:24


Many educators use Google Classroom, but did you know that Canva has a ton of features, integrations, and templates that can be used in your classroom too? In this episode, Amanda Fox shares her experience as an educator and how using Canva has helped streamline her workflow. She discloses how she replaced Google with Canva, and why it has become her primary teaching platform. Amanda digs into the features and benefits of the platform, including its ability to integrate with other tools and apps. Tune in and find out how to use Canva in your classroom!Amanda Fox is an award-winning teacher and Savannah, Georgia native who currently lives and works in Prospect, Kentucky. Recipient of the 2016 ISTE Emerging Leader Award, recognized as a PBS Digital innovator for her initiatives in enhancing student learning with technology, Fox has also served as President of the Young Educator Network for ISTE and received the President's Volunteer Award. She is author of The Hitchhiker's Guide to the Canva Classroom, Teachingland, Zom-Be a Design Thinker, and the Markertown Series. Key Highlights: [00:01 - 07:34] Opening Segment• Amanda's background as an educator• How Canva has helped her streamline workflow and reduce time spent on tasks• How teachers can use Canva to create products for their classrooms[07:35 - 14:46] Canva in the Classroom• How to use Canva for your classroomClassroom projects, presentations, and graphic design• Ways to use Canva for classroom projects and professional development[14:47 - 21:38] Canva is Completely Free to Use• Canva's Educational templates provide easy and customizable feedbackYou can provide feedback along the way by dropping Bitmojis• Share and post designs online to social media or in print for use in the classroom• There are thousands of templates available to help you get started[21:38 - 28:39] How to Use Canva for Education: A Comprehensive Course• An overview of what you'll find on Amanda's courseSet up Canva for education, design for inclusivity, designing for depth of knowledge, and moreIt's video-based and includes digital badges at the end of each module• The course is a great way for anyone in education to learn more about using the platform[28:40 - 30:46] Closing Segment• Start your free Canva account by going to teachergoals.com /canva Resources Mentioned:The Canva Classroom CourseLET'S CONNECT! Connect with Amanda Fox on Linkedin, Facebook & Twitter.You can connect with our host Erica Terry on Instagram, Facebook, and LinkedIn. Be sure to check out her website https://www.healthywealthyeducators.com/ to learn more about different strategies to achieve your teaching goals!You can connect with the TeacherGoals community on Facebook, LinkedIn, Youtube, Instagram and Twitter. If you'd like to engage in Q&A with our guests during the live interview or interact with a rockstar community of educators, then you definitely want to join the TeacherGoals Facebook group.LEAVE A REVIEW! Your ratings and reviews help get the podcast in front of new listeners. Your feedback also lets me know how I can better serve you.

Women That Make Money
Why I Don't Use Canva

Women That Make Money

Play Episode Listen Later Jul 4, 2022 4:28


Social Media can be a huge part of business. To maximize your business, it is important to use apps and scheduling on social media. In this Episode of Women That Make Money we discuss how to truly take charge of a social media platform to bring attention to your business. Money & Entrepreneurs Course: https://www.drsheikasquare.com/newmoney Dr. Square's IG @drsheikasquare Dr. Sheika Square is an author, business strategist, life coach, prolific speaker, and executive consultant with more than 13 years' experience. Affectionately known for her straight-up, no-fluff coaching approach, Dr. Square gives ambitious entrepreneurs the insight and guidance they need to shift from an aspiring entrepreneur or side hustler to a confident and profitable CEO. For the opportunity to access many of the resources discussed in this episode, join my Money & Entrepreneurs: 10 Steps to Help You Shift Your Money in 30 Days Course by clicking the link below https://www.drsheikasquare.com/newmoney

Imperfect Marketing
Episode 8: Imperfect Marketing with Brenda Cadman, Canva Expert

Imperfect Marketing

Play Episode Play 22 sec Highlight Listen Later Jun 9, 2022 35:55 Transcription Available


Welcome to another episode of Imperfect Marketing. This episode features Brenda Cadman, a Canva expert, and trainer.Brenda has been an entrepreneur for more than 22 years! After running several successful web agencies, she decided to teach people about Canva and how to use it after realizing what a need there was in the marketplace. She also shares with us how she has dealt with running and marketing two different companies.Click here to access the transcript and follow along!Topics in this episode:0:34 Meet Brenda Cadman, Canva Expert3:12 How did Brenda become so passionate about Canva?5:40 Entrepreneurs take what comes easy for granted too often7:58 Other than technology, what roadblocks did you encounter with your courses?12:53 How has Brenda managed and marketed 2 different businesses? (Spoiler Alert: She is niching down!)20:30 What's Brenda's favorite marketing channel?22:59 Canva's 3 most overlooked features27:10 What's the biggest mistake people make with Canva?29:31 What's the biggest mistake you made and learned from in marketing?33:21 What superpower would you choose for yourself if you could?Related and Helpful Links:Brenda's Facebook CommunityBrenda's Website10 Ways to Use Canva in Your Business4 Keys to Using Canva Without the OverwhelmKendra's Facebook Marketing CommunityCanvaCanva is free for nonprofitsConstant Contact Integrates with Canva! Looking to save time or get more information from AI?If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide. Whether you're a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!Amazon: https://a.co/d/bhblVcGFree e-version: https://courses.kendracorman.com/aibookDon't miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Intentional Creative Podcast
22. How to Build Your Web Design Portfolio From Scratch With Zero Clients and Experience

Intentional Creative Podcast

Play Episode Listen Later May 17, 2022 8:32


Maybe you're brand new to the web design world. Or maybe you're a seasoned pro looking to attract a new kind of client. Either way, it's time to give your portfolio a refresh. No experience or clients required. Here's how to get started: Create your dream client. Imagine the exact kind of client you want to attract. What do they offer? Who do they serve? What's their vibe? Hop into Canva and create a mood board for this fictional brand. **** Mock up their website. Use Canva or your website designer to mock up a fictional website. Treat it like a real project, and work through your client process while you go. Show it off! Use this mockup on your portfolio, on social media, everywhere! Grab the full show notes and transcript here: https://localcreative.co/blog/web-design-portfolio-from-scratch/ Links mentioned in this video: Unsplash: http://unsplash.com/ Fontjoy: http://fontjoy.com/ Figma: https://www.figma.com/ Fonts: https://fonts.google.com/ GoFullPage: https://chrome.google.com/webstore/detail/gofullpage-full-page-scre/fdpohaocaechififmbbbbbknoalclacl?hl=en Adobe XD: https://www.adobe.com/products/xd/learn/get-started/what-is-adobe-xd-used-for.html If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club. Music from Uppbeat (free for Creators!): https://uppbeat.io/t/walz/name License code: 7GUDLDHRJYC6QT2CWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

Powerful Marketing Tips podcast
How to Use Canva to Create Beautiful Designs for Your Marketing?

Powerful Marketing Tips podcast

Play Episode Listen Later Apr 14, 2022 8:21


It is crucial that every marketing material or a social media post that you put out there helps build your brand awareness and brand consistency. In today's quick tips episode, Laura Kukemelk shows you how to use a free and simple tool by Canva.com to create beautiful designs. If possible, we recommend watching this episode on YouTube: https://youtu.be/d7O53hkPiUI Connect with Laura Kukemelk on LinkedIn: https://www.linkedin.com/in/laurakukemelk Find out more: https://powerful-marketers.com/podcast/ 

Small Biz Tips with My Connections
Everything You Need to Know to succeed as a Small Business with Chris Vaglio

Small Biz Tips with My Connections

Play Episode Listen Later Apr 13, 2022 28:47


Chris Vaglio is a business mentor & marketing/branding consultant that helps creative business owners build a ROCK STAR brand so they can get noticed, feel confident, and bring in more clients. Chris was the co-founder and co-owner of Grey Sky Films, a video production agency that he started in 2000 and grew into a 7+ figure company before successfully exiting in 2020. When Chris isn't helping his clients create a ROCK STAR brand or working on new strategies for Rock It Growth Agency, he spends time with family and Boston Terrier, Milo. He is often found listening to too much punk and metal music in addition to watching Star Wars repeatedly. PEOPLE I'D LIKE TO MEET Chris likes to be introduced to creative professionals such as marketing and advertising agency owners, marketing directors, video producers, filmmakers, photographers, graphic designers, and artists. HAVE ME SPEAK AT YOUR NEXT EVENT! POPULAR TOPICS I SPEAK ON "How to Create Your Personal Brand", "How to Leverage Your Personal Brand", "How to use YouTube 101", How To Use YouTube 201", "How to Use Canva", "How to Humanize Your Brand with Video", "How To Make Your Business ROCK", "Owning Your Personal Story", "How to Use LIVE VIDEO on Social Media", "Optimizing Your LinkedIn Profile", "How to Raise Your Social Capital" --- Support this podcast: https://anchor.fm/julbert-abraham/support

Homeschooling with Technology
12 Ways to use Canva in your Homeschool

Homeschooling with Technology

Play Episode Listen Later Apr 6, 2022 14:16


175: 12 Ways to use Canva in your Homeschool Canva is a very versatile graphics creation tool and in this episode, we explore 12 ways to use Canva in your homeschool. To learn more about how Canva was started you can listen to Guy Raz’s podcast episode on How I built this. 1. Digital poster […] The post 12 Ways to use Canva in your Homeschool appeared first on Ultimate Homeschool Podcast Network.

SLP Happy Hour
Ep. 117: 10 Key AAC Takeaways from the 2022 ATIA Conference

SLP Happy Hour

Play Episode Listen Later Mar 3, 2022 34:48


In this episode, Sarah shares her travel experience to Florida (during the Omicron surge, unfortunately) and what she learned about AAC at the 2022 ATIA conference. The first part of this episode is a chatty account of the travel experience, so if you just want the tips, skip ahead to 18:34. Full Show Notes: www.slphappyhour.com/show-notes/117Time Stamps0:00 Introduction 2:57 Why AAC? Why now? (Sarah's work transition) 7:11 Pandemic Travel18:34 What I Learned at ATIA32:39 Wrap Up Key TakeawaysDon't assume the child isn't attending to modelingTeach, don't just modelOftentimes, parent training IS the interventionUse least to most prompting hierarchy for AAC Find ways to offer more communication opportunities throughout the day Use Canva to design open ended activities (presentation mode) Ask fewer questions and offer more statements (instruct, don't question) Choose what vocabulary to target based on observation & a spontaneous language sample - what are they doing now to communicate?Reduce expectations and increase engagement RAPP Reading Strategy - read the text and use an AAC model, ask a question and provide an aided AAC model and wait 5 seconds, answer the question and proved an aided AAC model and wait 5 seconds, provide a brief verbal prompt like “your turn” or “show me” Parent Handouts Bundle https://bit.ly/3I3XmmTNewsletter www.slphappyhour.com/newsletter

Book Your Dream Clients Podcast
How to Use Canva to Brand Your Business With Melissa LeMay

Book Your Dream Clients Podcast

Play Episode Listen Later Feb 28, 2022 25:16


One of my favorite and most used tools in business is Canva and for as many years as I've been using it, I'm always discovering something new and fun about it that will not only help me design better graphics and workbooks but to save more time! On this episode of the Book Your Dream Clients podcast, I'm chatting with Mélissa LeMay all about Canva and how to make a great first impression online with your branding. Mélissa helps female solopreneurs feel crazy confident about their content and stand out online so they can attract high-paying clients with ease. She really focuses on the importance of their online presence (how they show up + look + talk ...). She's a BIG believer in doing business in our own unique ways, so with that in mind, she helps her clients embody that ''personal brand'' for themselves.   Canva Certified Creative, Canva Creator, CEO of a Graphic Design Agency & Business Coach to aspiring designers + VAs, when working with Mélissa, you will build that BRAND RECOGNITION and confidence that both you and your business need.   http://www.melissalemay.com/media   Website: www.melissalemay.com Canva Pro for FREE for 45 days: http://partner.canva.com/graphicmaven Canva Profile (Get my templates, free FREE, directly in the Canva Library): partner.canva.com/gmcreator FB Group: https://www.facebook.com/groups/canvaninjas

LYFE Marketing
How To Use Canva's New Color Picker Tool

LYFE Marketing

Play Episode Listen Later Feb 1, 2022 3:15 Transcription Available


Contact us: https://www.lyfemarketing.com/digital-marketing-services/social-media-marketing-services/Have you heard about Canva's new color picker tool? In this video, we're going to teach you how to use Canva's color picker tool to create successful, uniform images for your business! Looking For A Great Color Picker Tool To Use?Color accuracy can make or break your brand's visual consistency and harmony.This is especially visible when your graphics are placed together in a feed aka your business' social media accounts.So in today's post, we have good news because whether you are on your desktop or on the go with either your mobile phone or tablet......Canva now has a simple new tool that is essential to keeping your brand colors consistent.// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

LYFE Marketing
Canva Tutorial: How to Use Canva Smartmockups

LYFE Marketing

Play Episode Listen Later Dec 21, 2021 4:11 Transcription Available


Contact us: https://www.lyfemarketing.com/digital-marketing-services/social-media-marketing-services/Mockups are a great way to draw attention to you business or products on social media and on your website. That's why we have another Canva tutorial for you, today! Listen to learn how to use Canva smartmockups to create phone screen, laptop screen, and product mockups!How To Use Canva's Smart Mockups For Your Business Graphics?Canva's smart mockups make for great lifestyle images to feature on your social media pages, ads, or your website. Currently, Canva's smart mockups feature laptop and computer screens, phone screens, and even product mockups for:books, eBooks, t-shirts, hoodies, envelopes, mugs, and picture frames.Depending on your business, there are a few of these options you can't use very much.And in today's podcast, we're going to show you how you can use Canva's smart mockups for your business visuals.// LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

KISS PR Brand Story Press Release Service Podcast
KISS PR Creates How to Write a Professional and Compelling Press Release Boilerplate

KISS PR Brand Story Press Release Service Podcast

Play Episode Play 30 sec Highlight Listen Later Dec 18, 2021 3:52


Press release boilerplates should not be boring. They should compel readers to learn more about your business and brand.Dallas, Texas - Just in time for 2022, KISS PR press release distribution wishes everyone a Merry Christmas, Happy Holidays, and a Happy New Year. Here is a handy guide that will help you plan for press release distribution in 2022.  As a leading growth marketing company helping small to medium-sized businesses we use online press releases to build brand image and reputation by spotlighting stories that make them unique as part of our growth marketing strategy. “When you publish a press release, your branding should be consistent. What you write in the body should also reflect in your boilerplate. A hasty-made boilerplate that doesn't compel readers to learn more about your brand is a waste of space. A professionally-made one that resonates well with your branding helps you establish a more credible name,” shared KISS PR Brand Story Editor Agnes Zang. Read the full resource here. How to Create a Professional and Compelling Press Release BoilerplatePut simply the press release needs to cover: Zang reiterated that the point of publishing press releases is to build brand and reputation. Crafting a professional and compelling boilerplate is crucial as companies need to showcase the most important information about their business to the right audience.Zang invites companies that need help creating traction and a name for their business to check out KISS PR Brand Story.Write down what makes their company a leader in their industry.Describe how the company is different from others and how it benefits customers.Highlight the most recent milestones and awards.Keep it super simple. Don't use complex terms.Keep sentences short between 160-320 characters.Strategically use SEO keywords, think user first, and not search engines.Link your website and social media but don't overdo it.Use Canva for compelling images. About KISS PR Brand StoryKISS PR Brand Story is Texas's leading storytelling and press release distribution platform that offers SMEs, freelancers, and SEO agencies white label press release services. We focus on helping industry movers and leaders gain more profit by allowing them to sell their PR services using their own branding. With more than 43000 stories published for clients all over the globe, KISS PR Brand Story is currently expanding their operations from Cayman Islands, Dallas, New York City, and more recently in West Palm, Florida.###Media Contacthttps://kisspr.comAz@kisspr.comFollow KISS PR Brand Story Press Release Service FacebookFollow KISS PR Brand Story Press Release Service InstagramFollow KISS PR Story Press Release ServiceLinkedInFollow KISS PR Digital Marketing Google 

Good Life Project
How to Do the Ultimate Year-End Review

Good Life Project

Play Episode Listen Later Dec 13, 2021 71:37


We tend to take on one of 3 modes as we head into the end of the year:Rush To The Finish | Goal Striving ModeCheck Out | Vacation ModeReflect, Integrate & Assess | Review & Plan ModeThat last one is my approach. I love to use these final weeks to understand what happened over the last 12 months, in all parts of life, consider what went well and why, where I stumbled and why, and how I can learn and integrate all of it into setting up the year to come to rise higher.And, I thought I'd walk you through my process - it's a very different take based on a model I developed a number of years ago around the key elements of living a good life I call the Good Life Buckets. Super excited to share this powerful process with you in today's episode.You can find the 1-page worksheet HERE.My new book Sparked.Check out our offerings & partners: Talkspace: Online Counseling Via Text, Audio, Or Video Messaging. At Any Time, From Anywhere. Get $100 off of your first month with Talkspace. To match with a licensed therapist today, go to Talkspace.com or download the app. Make sure to use the code GOODLIFE to get $100 off of your first month and show your support for the show.Canva: Create beautiful designs with your team. Use Canva's drag-and-drop feature and layouts to design, share and print business cards, logos, presentations and more. Design like a pro with Canva Pro! Right now, you can get a FREE 45-day extended trial when you use my promo code! Just go to Canva.me/GOODLIFESee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Good Life Project
Nedra Glover Tawwab | Better Boundaries, Better Life

Good Life Project

Play Episode Listen Later Dec 9, 2021 65:10


This has been a year that has tested our boundaries on nearly every level. Work, friendship, family, community, geography, politics, religion, social issues, love, wellbeing. It's like we're being asked to draw lines, all day, every day. Question is, how? How do you create and uphold boundaries that are clear, healthy, and constructive, while also acknowledging the nuance, kindness, and understanding this moment demands? Well, my guest today, Nedra Glover Tawwab, can help. A licensed therapist and sought-after relationship expert, she has practiced relationship therapy for 12 years and is the founder and owner of the group therapy practice, Kaleidoscope Counseling. Every day she helps people create healthy relationships by teaching them how to implement boundaries. Her philosophy is that a lack of boundaries and assertiveness underlie most relationship issues, and her gift is helping people create healthy relationships with themselves and others. Nedra is also the author of New York Times Bestselling book, Set Boundaries, Find Peace: A Guide to Reclaiming Yourself, along with her newly-released Set Boundaries Workbook.You can find Nedra at: Website | InstagramIf you LOVED this episode:You'll also love the conversations we had with Terri Cole, who brings a beautifully complementary lens to the critical exploration of boundaries.My new book Sparked.Check out our offerings & partners: Talkspace: Online Counseling Via Text, Audio, Or Video Messaging. At Any Time, From Anywhere. Get $100 off of your first month with Talkspace. To match with a licensed therapist today, go to Talkspace.com or download the app. Make sure to use the code GOODLIFE to get $100 off of your first month and show your support for the show.Canva: Create beautiful designs with your team. Use Canva's drag-and-drop feature and layouts to design, share and print business cards, logos, presentations and more. Design like a pro with Canva Pro! Right now, you can get a FREE 45-day extended trial when you use my promo code! Just go to Canva.me/GOODLIFESee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Good Life Project
Dr. Chanda Prescod-Weinstein | All Things Being Equal, Nothing Ever Is

Good Life Project

Play Episode Listen Later Nov 22, 2021 60:54


One of the leading physicists of her generation, Dr. Chanda Prescod-Weinstein is a Professor of Physics and Core Faculty Member in Women's and Gender Studies at the University of New Hampshire. She's also one of fewer than a hundred Black American women to earn a Ph.D. from a department of physics. Born in East Los Angeles, a devout Dodgers fan, she's a citizen of both the United States and Barbados and a descendant of Afro-Caribbean and Ashkenazi Jewish immigrants. Chanda decided to become a theoretical physicist at the age of 10, after an experience, which we dive into, lit a fire of curiosity and possibility. Her vision of the cosmos is vibrant, buoyantly non-traditional, and grounded in Black feminist traditions. A powerful voice in her field, Chanda urges us to recognize how science, like most fields, is far from an equal playing field, with racism, sexism, and other dehumanizing systems playing a role not only in who participates in the field but also in the essential nature of the work and the potential discoveries and insights it yields. She lays out a bold new approach to science and society that begins with the belief that we all have a fundamental right to know and love the night sky. In her groundbreaking new book, The Disordered Cosmos, Chanda shares her love for physics, from the Standard Model of Particle Physics and what lies beyond it, to the physics of melanin in skin, to the latest theories of dark matter — all with a new spin informed by history, politics, and the wisdom of Star Trek. We explore her personal journey and many of these ideas in today's conversation.You can find Chanda at: Website | InstagramIf you LOVED this episode:You'll also love the conversations we had with Dr. Jill Bolte Taylor about the science of the brain.My new book Sparked.Check out our offerings & partners: Peloton: Access high-energy workouts, instantly. Discover Peloton: streaming fitness classes to you live and on-demand. With the Peloton Bike, there's nothing like working out from home. Learn more at onepeloton.com. New members can try Peloton classes free for 30 days at onepeloton.com/app. Terms apply.Canva: Create beautiful designs with your team. Use Canva's drag-and-drop feature and layouts to design, share and print business cards, logos, presentations and more. Design like a pro with Canva Pro! Right now, you can get a FREE 45-day extended trial when you use my promo code! Just go to Canva.me/GOODLIFESee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Good Life Project
Najwa Zebian | You Are Your Home

Good Life Project

Play Episode Listen Later Oct 21, 2021 83:18


Najwa Zebian is a Lebanese-Canadian activist, author, speaker, and educator who developed a passion for language at a young age, immersing herself in Arabic poetry and novels. As someone who found herself repeated displaced, leaving Lebanon for Canada when she was 16, not realizing it wasn't just a trip, but rather a permanent change, would she'd find herself searching for a home—what Najwa describes as a place where the soul and heart feel at peace, a quest that continues into her adult life.Her passion for language, quest to understand her place in the world and compassion for those who've been displaced and disenfranchised led her to pursue a Ph.D. in education. But it was an experience teaching young refugees that rekindled her love of writing, after having left it behind because of an association with pain. She began to heal her sixteen-year-old self by writing to heal her students. Since self-publishing her first collection of poetry and prose in 2016, Najwa has become an inspiration to millions of people worldwide, and a trailblazing voice for women everywhere.Drawing on her own experiences of displacement, discrimination, and abuse, Najwa uses her words to encourage others to build a home within themselves; to live, love, and create fearlessly. Her new book, Welcome Home, invites us to explore how to create that feeling we so yearn for within ourselves first, before looking outside.You can find Najwa at: Website | InstagramIf you LOVED this episode:You'll also love the conversations we had with Humble the Poet about defining your own identity in a world where you don't seem to fit the mold.My new book Sparked.Check out our offerings & partners: Canva: Create beautiful designs with your team. Use Canva's drag-and-drop feature and layouts to design, share and print business cards, logos, presentations and more. Design like a pro with Canva Pro! Right now, you can get a FREE 45-day extended trial when you use my promo code! Just go to Canva.me/GOODLIFEParachute: Premium quality sheets, towels, robes and more. Like nothing you've ever felt. Make staying in more comfortable with our modern home collections. Responsibly manufactured. Visit ParachuteHome.com/GOODLIFE for free shipping and returns on Parachute's very comfortable home essentials.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Good Life Project
Adam J. Kurtz | Art, Life & Backhanded Optimism

Good Life Project

Play Episode Listen Later Oct 18, 2021 56:27


Adam J. Kurtz (whose artist's identity is Adam JK, is a designer, artist, and speaker whose work is rooted in emotional honesty, humor and even a little bit of darkness, but always with the intention of connection, honoring the reality of any given moment, and being honest. He's been making and sharing on the internet since age creating his first fan website at twelve years old, eventually went to school for graphic design and learned to express, in his words “slightly too much." Adam's work embraces the world with a certain "backhanded optimism" and a dark sense of humor or what he describes as "positivity adjacent." And he speaks frankly about channeling human emotion into art, and generally just trying to be more okay with whatever we've got and wherever we are in life. This comes out, often, in the form of hand-lettered aphorisms and illustrations that you'll find all over the internet and social platforms, as well as in books, merch, prints, stationary and brand-focused gifts under his ADAMJK® brand. His books have been translated into over a dozen languages and his offbeat, fun and irreverent creative work has been featured everywhere from NYLON and Adweek to Vice, The New Yorker, and more. In his newest book, You Are Here (For Now): A Guide to Finding Your Way, Adam steps more fully into his writer side, sharing longer-form stories, insights, and ideas. We dive into all of this, how his lens and work have been shaped by an othrodox religious upbringing, what led him down the path of zagging when everyone else was zigging, how his move from New York to Hawaii has changed him and so much more.You can find Adam at: Website | InstagramIf you LOVED this episode:You'll also love the conversations we had with Morgan Harper Nichols about art and life.My new book SparkedCheck out our offerings & partners: Talkspace: Online Counseling Via Text, Audio, Or Video Messaging. At Any Time, From Anywhere. Get $100 off of your first month with Talkspace. To match with a licensed therapist today, go to Talkspace.com or download the app. Make sure to use the code GOODLIFE to get $100 off of your first month and show your support for the show.Canva: Create beautiful designs with your team. Use Canva's drag-and-drop feature and layouts to design, share and print business cards, logos, presentations and more. Design like a pro with Canva Pro! Right now, you can get a FREE 45-day extended trial when you use my promo code! Just go to Canva.me/GOODLIFESee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

LYFE Marketing
Useful Canva Features: How To Use Canva For Business Graphics

LYFE Marketing

Play Episode Listen Later Sep 8, 2021 4:05 Transcription Available


Contact us: https://www.lyfemarketing.com/digital-marketing-services/social-media-marketing-services/Canva is a great platform for easy graphic designing, but are you getting the most out of it? Today, we're going over how to use Canva for business graphics by highlighting 5 useful Canva features that you should be using. Listen now to improve your Canva designs and more!Canva has been around for almost a decade at this point.And its constantly growing popularity, plus the loyal user base, are testaments to exactly how useful it is as a graphics creation website.With its simple and easy-to-use interface, it has made visual media accessible for anybody who needs it. This is important not just for students and professionals alike. This accessibility is essential for businesses as well.So Today we're going to talk about some of the most useful Canva features that you can use for your business graphics. ➡ Check out our Social Media Advertising Webinar: https://www.lyfemarketing.com/social-...➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

Teachers Talk Money
15. Budget-Friendly Classroom Design

Teachers Talk Money

Play Episode Listen Later Aug 26, 2021 40:21


In this episode we dive into incredible resources for creating inviting spaces for our students and ourselves without stressing our budgets. From our own experience to crowdsourced ideas, this episode is packed with money-saving tips to help you design an amazing classroom. Mentioned in this episode: Donor's Choose: https://www.donorschoose.org/ Brittany Jeltma @thesuperheroteacher blog: https://thesuperheroteacher.com/blog Michael's teacher discount: https://www.michaels.com/teacher-discount Use Canva to DIY your own posters: https://www.canva.com Want to ask a question or share a money win? Email us at teacherstalkmoney@gmail.com! Find more from Rachel: https://teacherstalkmoney.com @TeachersTalkMoney on instagram and YouTube Find more from Christy: https://financiallyfitteacher.com @FinanciallyFitTeacher on instagram

Small Business Startup Essentials
Ep 58: The Tools We Use- My Personal Best Tools I Use in My Business

Small Business Startup Essentials

Play Episode Listen Later Aug 22, 2021 15:13


Here is the link for the FREE Guide you can download The Tools We Use.I mentioned in the last episode that I have a free resource called ‘The Tools We Use' that helps people get a better understanding of what are some of the best helpful online tools to use to accomplish some of the most basic or frequent tasks. There are so many online tools to use, it can be a bit confusing to decide on which ones to use sometimes. And I know that everyone has a different opinion, but at least I can help you become more familiar with some tools to help you in your decision making process. Take advantage of all the time I wasted trying to figure out these things for myself and all the frustration, trial and error that I went through with working through a number of issues of what works best for me and what isn't. These are the names of the top tools I use:• SiteGround• WordPress• Elementor Pro• MailerLite• RedCircle• Fiverr• Audacity• Canva• Headliner• SmartMockups• Zoom• Loom• GumroadI'll put links to these services in the show notes so you can see for yourself how they can make your life easier as well. For full disclosure, I do have promotional affiliations with most of these services and the links I provide to those specific services will provide a small compensation to me if you sign up with their service through my affiliate link, but the price of the service always remains the same for you regardless. You'll notice that there are no social media programs listed here. Why? Because the list focuses on business operations only. Also, Google is nowhere to be found in the list as well. I'm not saying that I don't use Google, I do with SEO analytics for the Website, but I'm going to assume that we all know that Google provides these type of services, so I'd rather promote and explain other service providers for your benefit as well. So, let's go over what these tools are, and why and how I use them. So for starters:SiteGroundSiteGround is a Website hosting provider that I've found to be a much better choice for my business. I was using GoDaddy hosting for about 19 years and found their servers to be very slow and getting slower. Last year, when I ran some Website performance scans, I found the scores to be very low, especially on mobile and so I started the quest for a new hosting provider. This was a critical decision for me because I needed the transfer to go seamlessly and I couldn't have any downtime or Website repairs to do because something went wrong in the process. I looked at a number of other Website hosting providers (there's no shortage of these businesses) and did my research on the type of platform, speed, cost, memory allocation, automatic backups, transfer process, upgrade options and more. I was down to either BlueHost or SiteGround but as I dug deeper, I found that even though SiteGround is a little bit more per month (about $6), it seemed to be worth it. So, I made the decision to switch to SiteGround. And what happened was quite a surprise. They have their own proprietary Website transfer tool which does the entire transfer automatically (whew!), they have a free SSL certificate, so I no longer have to pay GoDaddy $30/year to keep renewing that. They have free, Website performance enhancing tools to help increase the loading speed. And they have fantastic support. My Website loads fast, and the Dashboard that SiteGround provides is fantastic.  WordPress/PhloxWordPress is a Website design and development platform that makes creating Websites a lot easier. Phlox is the theme that I use inside WordPress that automatically adds in some structure to the Website. In construction terms- WordPress is like the foundation of a house, and the theme Phlox is like raising the walls to the house. Elementor ProWordPress uses ‘plugins' that adds to the Website functionality and Elementor is the page design tool that I use. I upgraded to the professional version which provides more functionality. In construction terms- The plugin Elementor is like adding furniture to the house. MailerLiteEvery business can benefit from having an email list with a marketing plan in place that can cause it to grow. MailerLite is an email marketing program that can manage your email campaigns very well, for free. They offer the ability to have multiple campaigns, segmented subscribers, popup forms, drip automation and a WordPress plugin. For free. Yes, there is a paid version, but I don't need it.  RedCircleRedCircle is a FREE Podcast hosting program that will store and distribute your Podcast to other, multiple, Podcast providers. They have an RSS feed for you to use to add your show to as many other distribution points as you wish. There are a number of analytical statistics that help you to see not only how many downloads your getting, but to what country/city and on what platform people are using and on what device. You can add in a midroll clip for anything you desire and even offer paid subscriptions for exclusive, subscriber content as well. RedCircle makes a profit by taking a percentage of donations, subscriptions and advertising that happens on your show.   FiverrFiverr is a low budget service provider for small businesses to connect with other service professionals all around the world. I've used them for graphic design work that I needed and within a few days, my project was done and they received their $55. There are many different types of service providers on Fiverr.  AudacityAll Podcast episodes need audio editing for the recordings that are made and Audacity is a free program that I use to do the editing. It has all the internal tools that I need to get the job done well.  CanvaThe days of using PhotoShop are quickly coming to an end with the use of Canva. Use Canva's drag-and-drop feature and professional layouts to design consistently stunning graphics. Design presentations, social media graphics, and more with thousands of beautiful layouts.Design with millions of stock photographs, vectors and illustrations. You can even upload your own. Edit your photos using preset filters or get advanced with photo editing tools, you'll never be stuck for choice.Use icons, shapes and elements with ease. Choose from thousands of elements for your designs, or upload your own. HeadlinerUse headliner video editor to help you quickly and easily create audiograms and waveform videos that are the perfect solution for marketing your podcast on social media.The videos you create provide a visual representation of your show (sorta like a movie trailer) to help you grab the attention of new listeners and potential subscribers to your podcast. Using eye-catching elements like waveforms, captions, and text animations, you can bring your audio clip to life and strengthen your podcast brand.Whether you create a 15-second video for Instagram Reels, or a full-length video for YouTube, Headliner is your go-to tool for marketing your podcast.SmartMockupsForget about spending hours learning how to use Photoshop. Smartmockups enables you to create stunning high-resolution mockups right inside your browser within one interface across multiple devices.Upload your own image or video from computer, use third-party integration or grab a screenshot from URL. Change the background, color of the item or crop the whole scene. Once your mockup is ready, export the final image in super-high 5K resolution in a few seconds with no limits.ZoomZoom is a video conference call provider that seems to be more popular than Skype lately. I use it for the advanced functionality it offers (even in the free version) to split the audio track of all those on the conference call, something that is very useful for editing Podcast interview audio files. LoomVideo has become more of a staple service in the online, small business realm. With Loom, you can record your full, or partial computer screen so you can provide video training and information through your Website or email. There is a free version, but it has limitations to it. The next level to upgrade to only costs $8/month.  GumroadGumroad offers anyone the ability to sell digital products online. What can you sell on Gumroad? Digital Products, Physical Products and Memberships - almost anything! Creators in just about every industry use (and love) Gumroad, from digital artists, writers, musicians and other creative-types to business-minded entrepreneurs and tech gurus like our SaaS creators.Unlike other platforms, Gumroad doesn't charge you a monthly fee. Instead, the fees are deducted as a small percentage of every sale, so they only make money when you do.So there you have it friends. These are the top applications and tools I use for my business. There are a fringe of other tools here and there as well, but these are the best of the best for me. If you want to download the pdf that I offer, you can click on this link HERE. And remember that these are my recommendations, but are also just my opinion as well. You may be using other services that you believe are better for that task than what I recommend, and that's just fine with me. I'm recommending what works for me. So I hope you like this list and I hope you take advantage of all the totally free services that I put in this list. I'm always a big fan of free, and I know that there are a lot of small business owners who have small business budgets as well. There's usually an upgrade option for you though, if you need it. Here is that link for the FREE Guide you can download The Tools We Use.Personal brand business or Podcast launch coaching: www.tomclairmont.com/coachingDo you want to start your own Podcast? Download the FREE E-book and view the webinar I have for you www.diypodcastlaunch.comCheck out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-contentAdvertising Inquiries: https://redcircle.com/brands

The Jennifer Allwood Show
Instagram Story Ideas For Entrepreneurs | Episode 227

The Jennifer Allwood Show

Play Episode Listen Later Jul 14, 2021 17:45


Today I want to give you some creative Instagram story ideas. Because if you aren't using Instagram to engage your potential customers - you are really missing out. Instagram is one of the best ways that I build the know like and trust factor for my business. I looooove stories in particular and am always brainstorming Instagram story ideas to post. Instagram stories are what start great conversations in my DM's, building relationships, and engage future customers. Today I want to give you a few creative ideas for using Instagram stories as an entrepreneur. I also have a free gift for you in this podcast

The Kate Show
5 Genius Ways to Use Canva Pro for Your Home Industry Business

The Kate Show

Play Episode Listen Later Mar 15, 2021 19:52


Today on The Kate Show, I'm sharing one such tool with you: Canva. Though a fun and lighthearted tool, it can do so much more than help you create your next social media post. Whether you have the free version of Canva or you've drunk the Kool-Aid of Canva Pro (I have! No regrets.), you are going to learn something new today about how Canva can serve you better.

The Kate Show
5 Genius Ways to Use Canva Pro for Your Home Industry Business

The Kate Show

Play Episode Listen Later Mar 15, 2021 19:52


Today on The Kate Show, I'm sharing one such tool with you: Canva. Though a fun and lighthearted tool, it can do so much more than help you create your next social media post. Whether you have the free version of Canva or you've drunk the Kool-Aid of Canva Pro (I have! No regrets.), you are going to learn something new today about how Canva can serve you better.

The ProAdvisor Marketing Podcast
14. When You Should And Should Not Use Canva

The ProAdvisor Marketing Podcast

Play Episode Listen Later Feb 3, 2021 27:14


Podcast Notes:We love Canva! But we recognize it has a few limitations. Canva is great for the day-to-day operations of your business, but there are a few things you should absolutely not use Canva for.In this episode, we go into the different ways you can use canva to your benefit, while some other options you should turn to when Canva falls short. 3 To Do's:1) Create a Canva account and start testing out their social media tools2) Find another unique template to incorporate somewhere in your processes3) Check your logo on various platforms - is it blurry?Resources:Facebook Group - The Meeting Room

The JPaul Hernandez Podcast
Episode 20: How to Use Canva to Grow Your Income with Kristine Racelis

The JPaul Hernandez Podcast

Play Episode Listen Later Jan 19, 2021 41:05


As a Tech Unicorn, Canva has changed the world of design forever. This app empowers anyone to be able to design anything from a poster, CV, company logo, and cute art. Personally, I'm a big fan of their founder and CEO, Melanie Perkins (Btw, she's half-Filipina) Joining me today on the podcast is Kristine Racelis. She's a community manager for Canva and she talks about how Canva has helped entrepreneurs and freelancers grow their business during the pandemic. This free app can help you earn money as a freelance designer. If you are a company, you can use this to create marketing content that will grow your business. Try canva out at www.canva.com (or download it at the app store or google play) --- Send in a voice message: https://anchor.fm/jpaulhernandez/message

The Automation Mastery Podcast with Justin Morgan
Presentation Hack #2 How to Use Canva As An Alternative To Powerpoint | Episode 51

The Automation Mastery Podcast with Justin Morgan

Play Episode Listen Later Aug 3, 2020 5:22


Did you know that canva is another way to create great and different presentations? Here is another way to get things done in you business with less time and effort! --- Support this podcast: https://anchor.fm/automationpodcast/support

Note To Future Me
Free Resources For Your Podcast And Website Artwork

Note To Future Me

Play Episode Listen Later Jul 18, 2020 4:35


If you happen to be short on funds there are many free design resources that can help you out to create the perfect podcast episode artwork. For your website, your podcast feed, and social media posts. This is day 18 of my 31 day podcast challenge I am talking about free fonts, templates, stock photography, icons and even videos – essential assets you may need to complete your podcast projects, all free. And freebies don't mean you have to compromise quality. Free stock imagesLanding StockDiscover your perfect landing page image A growing collection of beautiful, free images for your landing page Photo CreatorWant a photo for your site that no one else has? Photo Creator from Icons8 allows Choose from thousands of models, objects, and backgrounds to perfectly tell any story. Combine objects, people, backgrounds and even images of your own using a browser-based drag-and-drop interface that's very quick and easy to use.  Free iconsIconsCourtesy of Icons8, Icons gives you a whole library of free icons in PNG and SVG.  AnimaticonsAnimated GIFs have excellent browser support because they work like images. They are small in file size and play automatically. Just download the images and you're ready to go! Free fontsGoogle FontsGoogle is offering an intuitive and robust collection of open source designer web fonts. By using their extensive catalog, you can share and integrate typography into any design project seamlessly. All created to the high standards you'd expect from a web giant like Google. DafontDafont is an enormous archive of freely downloadable fonts. Browse by alphabetical listing, by style, by author or by popularity. Free stock videosVideezyFree HD stock footage and 4K videos courtesy of Videezy. Its collection is provided by its members – most are free to download and use,  Life of VidsFree videos that you can use to create infinite loops, and they're all available to download for both personal and commercial use. VidevoFind a ton of free stock videos which can be used free of charge, in both personal and commercial productions. Keep in mind, video clips that carry the Creative Commons 3.0 license must be attributed to the original author. Free graphic design toolsCrelloClaiming to be the "easiest online design tool to create animations and graphics for social and web", Crello is one of Circle270Media Podcast Consultants' favorite websites for projects. You don't even need design skills to get started. You can find more than 4,000 pre-designed animated layouts alone. CanvaSimple to use in the browser, with no downloads required, Canva is a surprisingly powerful and flexible graphic design tool. Use Canva's drag-and-drop feature and professional layouts to design consistently stunning graphics. Free image editing toolsRemoveNeed to remove the background from a photo? Remove backgrounds 100% automatically in 5 seconds with one click. fotorIt's a photo editor where you can crop, rotate, fine-tune, color, resize or add effects to any image, with no application to download - it's all within your browser window. You can also create photo collages. Recorded in Studio C at https://my.captivate.fm/www.channel511.com (Channel 511), in the Brewery District, downtown Columbus, OH. Brett Johnson is the owner and lead consultant at https://my.captivate.fm/www.circle270media.com (Circle270Media Podcast Consultants). With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording and Broadcasting, the podcast consultants at Circle270Media strategically bring these strengths together for their business Podcast clients. Subscribe to my free daily Open The Mic Newsletter at www.circle270media.com. It's chock full of podcast news you may have missed, as well as social media, sales, and audio production tips, and insights on how to grow your business podcast. If your business is using podcasting as a marketing or branding tool, I would love to showcase your podcast....

Digital Ankit | Digital Marketing In Hindi | Tech podcast
How To Use Canva For BEGINNERS | Canva Tutorial in hindi 2020

Digital Ankit | Digital Marketing In Hindi | Tech podcast

Play Episode Listen Later Jun 17, 2020 5:38


episode #111 in this podcast, I am going to talk about how you can create a post on canva My name is Ankit, on this channel, you can see motivation, Technical knowledge, daily life & traveling vlogs needs, etc. So guys like, share & subscribe ------------------------------------------------------- keep watching keep supporting for more such interesting videos ----------------------------------------------------–------------------------------- ------------------------------------------------------------------------------------- you can follow us on social media follow us on Instagram account 1. Instagram https://www.instagram.com/imdigitalankit/ ------------------------------------------------------------------------------------ 2. Facebook page https://www.facebook.com/imdigitalankit/ ------------------------------------------------------------------------------ 3. Twitter profile ------------------------------------------------------------------- My other youtube videos link for finds such more vlogs & knowledge -----------------------------–---------------------------- Technology see related jankari ke liye subscribe Kare मैं आप के अच्छे भविष्य की कामना करता हूं By -Ankit धन्यवाद जय हिंद जय भारत #onlineankit How To Use Canva For BEGINNERS | Canva Tutorial in Hindi 2020 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/digitalankit/message

Digital Ankit | Digital Marketing In Hindi | Tech podcast
How To Publish A Post on LinkedIn | Use canva to post on Linkedin |digital ankit podcast

Digital Ankit | Digital Marketing In Hindi | Tech podcast

Play Episode Listen Later Apr 26, 2020 10:52


Episode #073 in this hind podcast I am going to talk about how to use linkedin if you are beginners I can help you how can you post on LinkedIn have any question DM me ------------------------------------ https://www.instagram.com/imdigitalankit/ https://www.tiktok.com/@imdigitalankit https://www.facebook.com/imdigitalankit/ FOR SPECIAL https://linktr.ee/Digitalankit SUBSCRIBE --------------------------------------------------- https://www.youtube.com/digitalankit/ in this channel, you can learn free digital marketing, tech tips & tricks, interesting facts, etc. So guys keep watching keep supporting Don't forget to like and share And comment please for feedback If you new here subscribe to this channel for more interesting videos Thank you jay hind jay Bharat #digitalankit#onlineAnkit --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/digitalankit/message

Inbound Success Podcast
Ep. 139: How startup founders can build their brand on a limited budget ft. Kate Walling of Traction Hero

Inbound Success Podcast

Play Episode Listen Later Apr 20, 2020 47:12


What can startup founders learn from the marketing strategies of high growth, silicon valley tech companies? This week on The Inbound Success Podcast, Traction Hero founder Kate Walling talks about her experience helping VC-backed tech startups develop marketing and business strategies, and the specific things she recommends they focus on to achieve exponential growth. Highlights from my conversation with Kate include: Kate advises early stage tech companies on their marketing and business growth strategies. When she starts working with a new company, the first thing Kate looks at is the product and business model to determine whether there are opportunities to use product-led growth. After that, she evaluates the company's brand and positioning within the industry, and then focused on the sales team. One strategy that Kate has seen several companies use successfully to drive growth is community, and specifically building a community of their customers, users and fans and allowing that community to mostly self-moderate. To be successful, Kate says marketers need to be a part of the larger corporate strategy conversations around what the product is, how it will be positioned, what the tech stack is, and how sales will go to market. Another effective way to raise your brand profile is to work with industry influencers. Kate says that these do not always have to be paid relationships, and that its important for your marketing team to be aggressive in building relationships. If you have a small budget, one of the best ways to gain early traction as a founder is through a personal email newsletter. This is a strategy employed by many of the accelerators. Send it to friends, family, former colleagues, etc., but NOT clients, and share your journey as a startup founder. You can also use this to ask your audience for help and introductions. PR is another good way to get the word out at a low cost. While you can always hire a PR agency, there are plenty of opportunities for you to directly pitch yourself to local media, and you can subscribe to HARO and respond to those pitches at no cost. Tools like Canva are handy for making marketing collateral that looks like it was created by a designer but really uses templates to look professionally made. Kate's advice to founders is not to try and take on too many things. Find a few channels and platforms that are a good fit with your audience, do them well, test and iterate. Resources from this episode: Visit Kate's personal website Check out the Traction Hero site Email kate at kate[at]katewalling.com Following Kate on Twitter @katewalling Listen to the podcast to get specific strategies you can use as a startup founder (whether you have a big budget or a small one) to hit your growth goals. Transcript Kathleen Booth (Host): Welcome back to the Inbound Success Podcast. I'm your host Kathleen Booth and today my guest is Kate Walling, who's the founder and CEO of traction hero. Welcome Kate. Kate Walling (Guest): Hello Kathleen. I love your podcast. Kate and Kathleen recording this episode. Kathleen: Thank you. I'm excited to have you here. I am going to do a little bit of an announcement for my listeners before we dig in. Um, if you have listened to my last few episodes, you might've heard this, but it's late March, the coronavirus pandemic is happening. We are recording on Zoom and Zoom is having some bandwidth issues. So just saying, if you're listening, be patient with us. If the audio gets a little funky from time to time, we're going to do our best and hope that Zoom holds up for us as we go. But, these are interesting times we're living in. Lots of people working remotely, lots of people using video conferencing software. So it is what it is. But with that said, welcome Kate. Can you please tell my listeners a little bit about yourself and Traction Hero? About Kate Walling and Traction Hero Kate: Absolutely. So let me try to make this the short version of the story. I've been an entrepreneur since a really young age. I started my first startup at 23, which was a consumer facing startup. I've kind of been an entrepreneur since then, although I've had a corporate stint. I'm in the middle because at one point I realized that being an entrepreneur from a young age means that you don't understand corporate structure and you just hit some walls because you have a lack of understanding. So I've also worked in a public tech company here in Silicon Valley and now I'm back with Traction Hero, which is a marketing agency for startup companies where right now we provide a lot of tech companies with on demand services just as they need it. So basically they can email with a quick project they need done and we turn it around in a couple of hours. So it's really good for companies that have large budgets, but not enough team. Basically there's a lot of those. And then we're also slowly building out services that are really focused on the deliverable so that startups can say, "I need a market research study done" or "I need a new identity." Everything is focused toward what needs to happen to get that done. So as you know, when you're doing a lot of projects, you've got to have a writer, a designer, a printer, all these different people, and it's very stressful for marketers. There's not really been a solution so far where they can just cross that thing off the list and know that the whole thing is getting done. So that's what we're working toward, is really solutions that help marketers get stuff done as they need it.  Kathleen: I love that you personally have been a startup founder and that you've done a lot of work with startup founders because I'm personally passionate about that. I have been a business owner. I've started a couple of different businesses. Having walked in the shoes of the founder, I think you described it so well where there's so many things that need to get done. And that's just from a marketing standpoint, right? You're wearing all the hats when you're in a startup. You could be the owner, the chief salesperson and the marketer as well as other things. And in those early days it can be really hard to zero in on, what are the most important things I should be doing in order to gain traction? That is one of the reasons, FYI, that I love your company name. You stay focused without falling victim to shiny object syndrome or you know, working so much in the business and not on the business, et cetera. It's a challenging, challenging time. Kate: It is. And I think, you know, marketing's been already challenging for a number of years because the MarTech stack keeps getting larger and, and Silicon Valley, the budgets keep getting larger, but your team size doesn't. But marketing is getting more and more responsibility for profit and loss. So there's a lot of pressure and I think what I hear from clients is, what you're saying, is that this was a different style with Traction Hero. And that's because I've personally been through the technology accelerator programs. I am on my fourth startup. I really know what it's like. The interesting thing is that I started this agency model in Seattle. I built an agency in Seattle before I came down to Mountainview California and the model works so well, so it's called scrappy face and it was scrappy, right? And we just went in and we helped these funded tech companies and we just moved as fast as we could. And we had a great team. I closed the agency because I went through a divorce and growing a company really quickly in the middle of a divorce in a city that was always raining is brutal to say the least. But the model was so interesting and when I went into corporate tech, what I realized is that I kind of thought their needs would be different. What I saw was just maybe limited, but it really wasn't, it was pretty much the same concerns of "I've got money, I don't have enough people to spend it." You know, "I don't have enough hands." And then marketing has gotten so specialized that you can't possibly hire enough people to do all these things well, like they can't be experts at everything. So, you know, I'm a big proponent now of having smaller marketing teams, but knowing how to get more done quickly and having whatever workforce you need, that's really fluid. Kathleen: I love that.  should take a step back because this topic, when you talk about startups, I feel like it's a Rorschach test because the word "startup" can mean a lot of things to a lot of different people. And for some people, they hear "startup" and they think little, you know, two or three person company. And yes, of course every startup has to start somewhere. But then there are startups that are incredibly well funded, VC funded, that go from being one or two people to 20 to 30 people within a span of a month. When I think the conversation we're having, it's more around that high growth startup, not that little company that's gonna slog along for five years. We're talking about, you know, startups that have a lot of potential that need to move fast. I think that's really key here. That's the experience I've had working in startups, is that it's all about speed, especially if you're looking for investment. Because as soon as you bring on investors, there are high expectations. There are benchmarks you have to hit. There are thresholds that you need to get to. And all of that needs to happen really quickly. And you're right, you know, you couldn't possibly hire enough people to do that and you can't have a team that includes the world's best in everything, right? Because you'd need to segment out each little thing you do and hire a different person for it. So what's the best way to move ahead? And the other element of that that, I think, is so interesting is this need to balance brand with demand generation because those are two really important components. And especially if you're in a high growth startup, you absolutely need demand generation. There is no company that doesn't, but brand is really important these days. How early stage startups can quickly gain traction Kate: So like, yeah, how do you do all the things? It's so hard and I mean, you bring up a great point first. Defining "startup" is important. I think right now I do tend to concentrate on the tech startups that are scaling and have money. I also tend to help entrepreneurs that are somehow very well resourced and there's an opportunity that needs to move quickly. Those were the fun ones. That can be anywhere. It's like there's been a regulatory or legal change and so it's presented this opportunity and you've got to go fast to take advantage of that opportunity. So that looks different different ways, but it's typically those two categories in terms of entrepreneurs who are working on a smaller project or evolving it. There's so many tools now that they can use that would save them so much money that I think just having that right tool stack is a better situation. But back to your question about balancing brand and demand gen. It's super hard and I think what I used to do is go month by month, quarter by quarter in my corporate role and say "What are the business objectives here? And so what does what makes the most sense?" So if all of a sudden the sales team is growing from 40 to 90, right? I've got to get the demand gen up and going. I've got to get tools in place to deal with that. And that evolves into other things like what type of sellers are they? How are these tools going to work together? Whereas if the brand is newer or there's been a change in the industry or there's some kind of potential in terms of content or positioning, you go on the brand side. I think you just have to kind of reevaluate it every several weeks when you're, when you're at scale, when you're trying to work with scale. Kathleen: Yeah. It's funny that you say that because I think the last month or two have been the best example of why it's important to reevaluate every few weeks because I can speak for myself. I had a beautiful 90 day marketing strategy that I finished at the end of January. I'm a big believer in planning in quarters and adjusting in months. And so I had the strategy put together and I was starting along my merry way, implementing my strategy and then coronavirus hit and blew it all up. I feel like I, I, you know, I want to do air quotes, "go into work every week." You know, I'm not going anywhere. I'm working out of my house right now. And the priority is constantly changing based on the current fire. And I say that not meaning that like, the house is on fire and the company's in jeopardy. That's not our case. In fact, oddly we have an increase in demand because of what our product does. But, it's about pivoting and shifting and recognizing now it's all about remote work and you know, that sort of thing. And that's different than what I had planned out, but when things are moving fast, you gotta be able to go with it. Kate: You do. And I think, you know, in terms of the virus, it's the emotional roller coaster for us personally. It's the same with business. And I think it's that way with most parts of businesses, right? It's like, "Oh, I don't know if I have enough toilet paper. I don't know if I have enough this or the National Guard is moving in," you know? So it's like, every day, assessing where things are and what your needs are. And I'm seeing that with my clients. The first week was about "What should we be doing? Should we do a campaign?" So we do an email and alert people of what services we're changing. Now it's moved to, "Okay, competitively, what do we need to do? What's going on in the industry? What's the overall campaign, you know, with our overall strategy here?" And that strategy ends up being not just marketing, that's the whole business offering. We need to move products. But marketing from my observation right now, which is, you know, limited in the grand scheme of things, marketing is driving some of those business questions, right? Because you can't go to a marketer right now and say, "I need you to do something about this virus." The marketer has to say, "Well wait, what are we, what are we offering here?" You can't just throw together some kind of campaign or ad without meaning. I mean, this is not a, um, you know, "throw a graphic on it" type of problem. How do VC-backed startups approach marketing? Kathleen: Yeah, absolutely. So let's put the pandemic aside for a minute because I feel like we could have an entire episode on that and I may need to do that at some point soon. My curiosity has been peaked by what you said about how you tend to work with these well-resourced, need-to-move quickly, but potentially bandwidth-constrained companies. I think what is really interesting about that is that a lot of marketers see those kinds of companies that do grow really fast and they think, "What are they doing? What is the secret sauce? What's happening behind the scenes that's enabling them to go so quickly?" Maybe I'm wrong, but I suspect it's not that they're just throwing money at the problem. It has to be more of, yes, you need money, but what are you going to do with that money that supports a really high growth kind of scenario? So maybe you could talk a little bit about that and pull back the curtain on, if somebody does come to you and say, you know, we just got VC funding, we've got to triple the size of this company in a year. We've got the budget to do it. As a marketer, what kinds of things are you doing and looking at for them? Kate: The first thing I look at is, is there anything in their model that should be evaluated overall for marketing in terms of distribution or influence? For scalability, like you said, it's demand gen and brand. However, for a lot of things it's, is there something that needs to be built into the product from a marketing positioning standpoint or differentiation to make sure that that scale can happen with the brand and demand gen tools? That's one of my favorite parts and that's where your puzzles come in. So if you're a SaaS company, do you need to be offering some kind of certification program because you need more people using the software? What are the different channels? How is that working? I think getting a grasp on, is there something from a business model perspective that needs to happen? The other thing is, a lot of companies at that point have some juggernauts, right? Like, we're seeing churn is hitting here and it's too high, or we're seeing these little scenarios happen with customers, or our lifetime value is off. So we start trying to troubleshoot some of those things so that, that first step is really about marketing and the product and the operations of the business, and then also what needs to be worked out before you scale. There are usually some major learnings there. Once those kinks have been ironed out, we start looking at where are we positioned in the industry? Where is brand awareness? And then what is the plan with the sales team? So if you've got two sellers and you're going to hire maybe one more, that's a pretty basic stack because you don't want to build anything too complicated until you understand, are these relationship-based sellers, are these more tech savvy sellers? There's a difference in the tools required. So you can do something more basic in the meantime, just getting them basic collateral, making sure they have that stuff on the brand side. You start wanting to do more PR, more on positioning and really claiming your spot in the industry landscape. Then, as your sales team picks up, so when you start getting to like 20, 40, 50 up and up sellers, you're looking at a lot more sophisticated systems. You're usually looking at a change of how sales works. So if you have inside sales reps, how are they working, how are they using your marketing software? You get into really complex software decisions, and that's usually driven by marketing. How can startups use product-led growth? Kathleen: There's so much there. I have so many questions I want to ask you. Let's go back to one of the first things you said, which is that you actually begin in many cases by looking at product. So it sounds like what you're talking about is product led growth, and really going in and looking at what are the opportunities to bake something in -- the product that we have that can itself be a growth driver. I would love it if you could just talk a little bit more about that. Kate: It's both from a positioning standpoint, and distribution comes up. That comes up with SaaS companies a lot. And positioning can come up with B2C, right, of like what is this particular opportunity here? With direct to consumer you see it because you'll see, like, consumer products that are extremely well designed or they're really hip or something like that. So that's where you'll see that brand move play in really big. And, and usually with D2C, that's part of the initial product development. But sometimes that can come in as like, how do we do that? Sometimes it can be, with B2C, how do we build a community around the product, right? So some companies are doing a really good job of using Facebook groups. I think Facebook groups are amazing for marketers right now of, we're going to liberate our whole community and let them build with one another. But what are the rules of that? So I think there's just a lot there in terms of B2C, it depends. If it's a commodity-based business, it's harder. A lot harder, right? You're looking at, how do we feel different to the buyer? How do we provide a different experience? If we're not really offering something different, can we deliver it different? Is there really strong brand value that can go throughout the whole company and how would that be protected? So it really has a lot of different shapes. Think of channel partners or technology partners who are taking our API and installing it. But is there something more? Is there a way to even scale it bigger than that? Right? Like get like a whole group of individuals selling this thing for you. So I think it's really out of the box type thinking. And generally at this point, you know, the startup's been going for awhile, they've had some success, they're ready to, you know, commit, and they're ready to scale. They're leaning that way. So it's a really good time to do this work. How marketers can play a role in the broader business strategy? Kathleen: You're coming in as a marketing advisor. At the same time though, it goes to the core of the business strategy. It's not just a marketing strategy. If you're talking about putting an evangelist program in place or changing elements of the product or building a certification program, some of these are business strategies. So how do you navigate that conversation? Because I think often marketers are really challenged with, we're really comfortable staying in our marketing lane. But a lot of the times, when we get out of that lane -- and sometimes it manifests as, you know, we're starting to make recommendations about sales software, other times it's like the things you're talking about that can get rocky if you don't do it right -- how do you approach that? Kate: Yeah, that's a great statement. It's so true with this early stage stuff that I'm talking about. It's typically before a startup has hired a CFO or a senior level marketer. And so you're working directly with the CEO and they have some marketing resources. They'll have a small agency, they'll have a couple freelancers, right? Part of their problem is that they don't know who to hire. And most of the time what I tell them is you can't make that hiring decision yet. We don't know what the marketing is, so we don't know what type of marketer to hire, you know? So I'm a huge proponent of fractional CMOs because I think it's just too early and you don't want to get the wrong person. There's a lot at stake. And I think a lot of startups at that base, they've got revenue coming in, hire a CMO to come in four hours a week and figure this out slowly. And who realizes that you're going to hire for that position when you know what the direction is? So that's more early stage. And the company usually has maybe five to 10 employees, but marketing's not built out yet at all. Later on is where you get really more tricky. You've got someone in charge of sales and they have a particular way that they're hiring. Then as a marketer, you're supposed to bring in demand gen, right? And the demand gen you need to bring in is a different skillset than the sellers have. And the sellers were not aware of the software that you have to do. In my corporate role, it was a rollout plan. I started with HubSpot and got people used to this idea, this is what's going on and why. Then I moved into Marketo, which is super hard. Kathleen: I just went in the opposite direction. I went from a company with Marketo to a company with HubSpot and I'm like, "Thank God. It's so much easier." Kate: And then with Marketo, the sales team was growing. We had to do much more sophisticated type rules and stuff too, because all of a sudden you can have a sales team and you start bringing in all these leads and a sales team does not care. They don't care. And they're not gonna answer them. And you've got a cultural problem of you have to educate them toward how do you deal with these leads, what it means, their job and that it is, and you have to have support from the management team that this is going to be required. There's a whole lot and it just really depends on who you're working with and what their background is. You have to take it one step, one day at a time. So I think it just depends on the team. It depends on where people are. You have to be pretty fluid marketer. You have to be able to say, "This is what I need and it's going to be a process and I'm going to have to get buy in. And so how do I do that?" So you have to be patient. Kathleen: I think you raised something really important, which is, when you're coming into the job, you're at an advantage because you're working with a CEO. But just one thing I've learned is that when you, when you're in those hiring conversations, you have to, you have to have a conversation about that. I might be making some recommendations that are outside of what you might think of as marketing. How are you going to feel about that? Are you open to it? Are you willing to keep an open mind? You know, really, really figuring out that the personality type of the founder, the CEO, and whether they're willing to listen and, and consider other things I think is so important at that stage of a company. Kate: Critical. Specific strategies that startups can use to drive exponential growth Kathleen: Moving onto something else. You said you started talking about community and I love that topic. I could talk about it forever. And I guess this is, this is part of a bigger question I have, which is, I'd love it if you could share some examples of what you have seen work really well to fuel fast growth in some of the companies you've worked with. And maybe we could start with community because I came from a company a few jobs ago where we built a very large community and it was huge for us and it was a Facebook community. Through that experience I became really passionate about that. So that's just one example but, but there may be others. So, specific things that you have seen really deliver for the companies you've worked with. Kate: It's different for B2B and B2C. So I'll start with B2C because it's the easy, fun one. What I'm seeing right now that I love are these Facebook groups around certain products. This is not a client of mine, but it's actually a product I use. There was, what's it called, the meal delivery company that I was using for awhile when I had really busy days. It was all plant-based food and then they had this Facebook group and you could join it and people were just sitting there and they let people post whatever they want. They can sit there and post like "I really hate this smoothie. How am I going to get through this or am I supposed to do this later or not?" And it's super interesting to watch how that worked because the community moderated the community members for the brand. Brilliant. People will say, you know, "I did lose weight, I did not lose weight. This is really more about health." And so you start seeing these advocates come up and then they would use those advocates for their Instagram stories and other things. So that organic way of building a community that moderates itself is really interesting. Now initially, you have those questions about when do we step in and when do we not, and how do we moderate? I think if you can get by with moderating lightly, but you know, the feel of the brand is so positive, right? So that's a brand value that you have less of those issues but they're going to come up. But I think you have to have a very careful strategy about how to moderate that. The other thing that people are using a lot on B2B is obviously these micro influencers. There's some startups paying a lot of money for this and it's all over the place. Traction on that sort of slowed down the end of last year and now I'm starting to see clients pick back up on interest in that because everybody's at home and online, right? So we're starting to feel like there's opportunity there. I'd say if you can build your own organic community, that would be ideal, right? If you can't, you can use these micro influencers and that's great content as well. I talked to someone last week and their product's working and they're sold out, and they've gotten all this influencer marketing and that helped. But then all of a sudden years later, they don't have brand values. And so when you're needing to do more, you're needing to build content, you're needing to build demand and you're needing to build, you know, other parts of marketing, if you don't have those brand values built out, then all of a sudden you're like, well, who are we? We were using everyone else for the voice. So you'll run into that for B2B. It's true here. I think some of this comes to hiring. So what I've seen work really well is that you become friends with all the influencers in the industry and you sponsor their podcast and you appear on their podcasts and you go to their events and you just kind of make sure the team knows who the influencers are. And then you do everything you can to get involved with people at every level. You'll have local events and you'll bring the people in that you know, in that city and have them share their stories. And so it's a constant kind of industry networking. I've seen that work really, really well on the B2B side. But it's definitely different. Kathleen: It's so interesting that you say that because I've seen that work really well too, where people have formed strategic relationships with industry influencers and sometimes, not paid as you say. It doesn't always have to be paid. It could just be really showering them with love in the form of, you know, having them on your podcast or going on theirs or commenting and sharing and making introductions. I worked for a marketing agency for awhile and they did this exact thing and their way of forming those relationships was by offering to make personal branding websites for influencers. That was a great way to get to know them. Then you've done them a favor. So there are a lot of different ways that that that can be done. I think that's really smart. How to hit big growth goals on a small budget Kathleen: You work with well-resourced companies that are able to do a lot of these things. Any lessons learned or suggestions for companies that don't have those giant budgets? What are some things they can do in the early days? Kate: Oh yeah. I love the scrappy brands and helping startup founders. So I advise a lot of startup companies. I love this part of the work cause I obviously identify with it a lot. Being an entrepreneur for so long, I think, you know, when founders are trying to grow a brand unlimited budget, one thing I always bring up is never forget about email, because if you create an email list of your friends and family and colleagues and anyone that you meet with, those people become very loyal to your process. If you share with them where you are and what you're going through and what you need help with, they will help. It will absolutely help. I've seen that be really successful. Now your tone has to be right because nobody owes you anything and you want to be entertaining and kind of make them feel a part of it. And that's part of the email structure, right? Of like, "Here's what's happening and you know, these exciting things are happening, these challenges are happening. Here's how you can help." That is the basic format that does incredibly well. And that is one of the main marketing tricks that comes out of the Silicon Valley tech accelerators. They have all their founders do a weekly email and it works. I, on my own, I've had open rates of like 90% or higher, very high. Kathleen: I want to talk about that for a second because I'm fascinated by this. I also believe strongly in email. I also think that people think of email as this old, tired, dead strategy, but there's some really interesting things being done in the world of email right now. So you're talking about founders doing a weekly email. Can you peel the layers of that back a little bit for me? What does that look like? Who does it go to? Kate: Sure. So this is not client facing or customer facing. My personal list is maybe 200 people and it's my closest friends, my family members, colleagues I've worked with for years, people that I've met with on this journey. So it's people that know what you're up to and what you're striving for basically. But not clients. Clients and customers would get something different. They don't need to understand the process. So that email list is specific for friends and family colleagues. And what you do is, every time you send, you add more people that you've met along the way. I usually start it with like "Hi friends" or something like that. And then I usually say something seasonal about what's happening in the world and that I'm thinking about them because I am. All these people, they're cheering you on. And then I'll typically say, if you're new to the list, here's a link to the previous email, right? So that there's some sort of context in there drawn into the story correctly. And then I'll put some kind of update about where I am or what challenges are happening. And it's usually interesting stuff because when you're building a business, you hit all kinds of things in the world that are happening. So for example, with Traction Hero, there've been changes in California privacy law, changes in California employment law that have really changed the model. And that stuff is interesting. If you're not in it all day long, it's pretty interesting. So share the challenges you have. And then I usually say, "Here's the ways you can help. So if you just open your social accounts, we're now on Instagram. Would love if you would follow," and people will, they'll do it. Or "If you happen to know a friend who knows anything about X, Y, or Z, would you mind connecting me?" They will. This technique is straight from accelerator programs and it is a good one. Kathleen: Do you add these people to the list or do you ask them if they want to opt in? How does that work? Kate: I add them. I often will mention it to them. Like, "I'm going to add you to my newsletter. Let me know if it's okay." You're not doing it for a business so the rules are different. This is actually a question I'm curious to know. I mean I still send, so my recommendation is, I send it through MailChimp, their most basic template. And the reason why is people can unsubscribe. It does hurt your feelings a little bit more when someone does that you know. It's also interesting because if sometimes there'll be like a vendor or somebody and if they offer, I've actually had this happen, someone unsubscribed and I was like, then you're not interested enough in my story for me to pay you. Kathleen: Yeah. Right. Kate: Like, if you're not interested enough in this email because this is just basically what's happening with my business, if you're not interested in that, then I mean, I don't think that we'd be a good fit in terms of working together. I mean, I'm not bothering you. It's like once every six months, I mean slow, but I used to try to do them once a month. MailChimp's most basic template is perfect. And just text. I mean I throw in, maybe, you know, if I done a new logo design or something, throw it in. But keep it pretty simple. And that way people can unsubscribe. Kathleen: I'm a big fan of not overly designing emails. I mean these days, most people have the images in their emails turned off by default. And so if you've got a lot of design in there, it just doesn't get seen half the time anyway. And it looks crappy to have a lot of those image boxes. Like, "Turn your image on," you know, it just doesn't look good. So simpler is better all around with email in my opinion. Kate: Yeah, I know, I totally agree. And that MailChimp basic template's nice. The fonts big, it works well on mobile. It's, it's a nice one. These emails still take, I'm going to say it like if I'm fast, two hours. They still take time. You don't want to bother anybody and you want it to be entertaining and you want it to be, you know, uplifting, even if you're talking about your challenges. The most important thing is tone. I've seen some of these founder emails and if you use the wrong tone, people are like, "No thanks." Kathleen: So what is the right tone? Kate: I think it's friendly and I think it's engaging. You know, I don't think it's like, "Hi friends, hope you're enjoying this day. Please like my Facebook page, please sign up, please send me people who should be customers." It's not about a million asks. People have a lot going on in their lives. It's more of like, "Here's what's going on with building this startup right now. Here's what I'm trying to do. Here are the challenges I'm having. And that's interesting to people, because a lot of people haven't gone through it or want to go through it. And you know, entrepreneurship is never a straight line at all.  Kathleen: I love that idea. I mean, that's something that really any founder in any industry can do. I think for some it's going to put them in a place of discomfort because a lot of the founders I've met don't like talking about themselves that much, which is kind of funny because you're going to have to at some point as a founder.  But I think that's neat because that's something you can do that doesn't take really any money, that just takes your time. Kate: I'd say founders who have marketing backgrounds definitely have a hand up on this one. In tech accelerators, what would happen is I would send in mine first and then whoever in my batch would typically take mine and copy it. So people need examples of this. Email me and I'll send you one of my past ones because it does help to see some kind of, you know, formula that's worked for people and it's so much easier for marketers. Kathleen: I love that. So maybe we'll put Kate's email in the show notes and you can email her and say, Hey, I need your newsletter so you can see what it looks like. So you had, you said you had some other things to be on that and I took you on a tangent with that one.  Kate: So other things on my list. Definitely write industry articles on LinkedIn so that you're showing industry expertise and what you're learning. I think that's very important just to start showing industry expertise and that you're connected to the industry. The other thing I'll say is look for media stories where you might fit in and ping the journalists. So a quick side story, do we have time for that? Kathleen: Yeah, go for it. Kate: When I started my Seattle agency, I had just been through this issue of what's called domain front running, which is when you go in and you're buying a domain and before you can hit checkout, someone takes it from you. So they're capturing it on the domain register thing. Well, King Five, the big news station in Seattle ran a story about how these guys were making all this money on domain names and how it was such an innovative business. Well, I got the journalist name and I sent them an email and I said, "I totally disagree with you. This is really bad for entrepreneurs. It's, you know, it's not right. There's some negative things happening that are just unfair." So they came to the office and filmed me talking about the story about how someone stole my domain name and then sold it back to me for a lot more money than if I'd just been able to push the button. And that was a great opportunity. I've had a lot of luck. You know, my first startup was around printing cookbooks and I had a lot of luck just calling local news stations and cooking on air. Free PR. I've gotten a lot of clients placed, um, if you have a consumer based business, there are a lot of news stations that their lunchtime, they'll have like a third hour, they have a third hour. It's usually lifestyle and you can get pretty easily placed on it if you have some sort of presence and something to talk about. They need people for that lifestyle hour. So always look for PR and media opportunities. Kathleen: Yeah. And I would say a great resource for that also is help a reporter out -- HARO. I mean that's a no brainer. It doesn't cost anything. You subscribe to it, you get an email, however many times a day with reporters looking for sources for stories. It can be overwhelming, but it also is full of opportunity. Kate: Yeah, if you have gmail, you can put on a label and then go in and look when you have time. But yeah, that's an awesome recommendation. Podcast interviews are great. You find people like yourself and you have similar topics and interests. There are websites like Canva that make building marketing collateral so easy and you look like you know what you're doing design-wise and it doesn't cost you extra money. So by all means, make your decks, make your one pagers, make collateral for all these different use cases. Think about collateral. Kathleen: Oh my God, I have to stop you and just say, I am the biggest Canva fan girl on the planet. I am not a designer. I do not know how to use the Adobe suite to design anything. That's the one thing I've just realized. I'm not, I don't have the aptitude for it, but I can go into Canva and make the most beautiful things and I do it probably four times a day. I love it. Yes. It's amazing. Kate: Yeah. Canva, huge. When you get later on in your startup and you have to have brand differentiation and you know, you don't want to use simple stuff, that's different. Early on, use Canva, print this stuff, have leave behinds for customers. It doesn't cost that much money to just really work on your marketing collateral. I think also when you're on the topic of press, look at your local press opportunities, where can you talk at local events, whatever works locally. We'll end up working in different geographies and at larger scale. So learn locally first and that stuff is free. It just takes time. And also work on your industry. So look, so look at this stuff in terms of, are you being, are you B2B or B2C? So where does that fall in? Then look at your media, look at it local and look at an industry as well. And then you want to start growing your community in terms of media. I see entrepreneurs, it's kind of painful to see that they're trying to do all the platforms and it's terrible on all of them. Just choose the ones that are most relevant and a couple to start and just start figuring it out. There's some great tools. A lot of people are saying, "Well, I don't want Twitter because it's not working." Okay. But the thing about it, the people who are on Twitter right now are really passionate and they stay on it. They're a very, very, very passionate bunch. My favorite Twitter tool for growing a Twitter audience is called Jooicer, which is J. O. O. I. C. E. R. Have you seen it? It's awesome. It's like 30, 40 bucks and will grow your Twitter audience for you beautifully. So you know, find tools like that. And again, like we were saying with Canva, you can make beautiful social media posts in Canva since you now have to have more designed content. Use Canva for that.  Kathleen: Yeah, I love this and I will tell you right now as the head of marketing at a startup, I use Canva, I use helper a reporter out. I totally, totally agree with you on those suggestions. Those are great. Kate's advice for startup founders Kathleen: Well we are running low on time. So any last words of advice for startup founders out there who really want to take that fast path to growth? Kate: Yeah, I think the important thing is to try to not get overwhelmed. And so what I recommend doing is, do a list of 10 to 15 different things. You can try figure out a small test for that, that's feasible. Like, if it's an ad unit, put enough money so it's actually worth the test and go through and test them and concentrate on one thing, like one thing a week, step by step by step. If you try to do it all at one time, you get really overwhelmed and it ends up not diluting the quality of it. So, one foot in front of the other is what I always tell people. Kathleen: Yeah. That's good. Kathleen's two questions Kathleen: Now changing gears because I have two questions I always ask all of my guests. We're all about inbound marketing on this podcast. So when you think about inbound, is there a particular company or individual that you can point to that you think is really doing it well? Kate: The first thing that popped in my mind was not what you asked. It was a company that helps people do it well. I really like Unbounce for landing pages. I think you can get a very beautiful landing page up quickly. I would have to think on that. I think, sorry, I was not prepared for this one. Kathleen: That's okay. Unbounce is a good suggestion actually. I can just keep that. Kate: Okay. I'm a huge proponent of Unbounce. There are other cheaper tools, but I really like the quality of Unbounce. Kathleen: Yeah, they're a great company. Second question, the biggest pain point I hear from marketers is that they can't keep pace with all of the different ways that digital marketing is changing. So how do you personally stay up to date with all of it? Kate: Being an agency owner, I've spent a lot of time and resources going through MarTech tools and organizing them. If anybody wants these reports, just please email me. And that helped organize my brain a lot and help me understand if I was doing the right thing or not. So we've done reports where we analyze CRM tools. There's one on website development tools. We've got one on email marketing and one on marketing automation. What those reports did, because in my head I just couldn't keep it all straight, was say here are the solutions, here are all the features that they all have comparatively. And then here are the integrations they have. Because I think what's so hard about MarTech right now is it's not only like I like this product, so I've got 20 products I have to put together. And when you're going out to buy, it's, it's not a great way for marketers to have to spend time of like, which tool, and having to analyze this themselves. So one of my goals to help marketers is to say, here's some reports. Go through everything that you need to know and hopefully you can pick a tool or at least narrow it down to two or three that you should get a free trial on before you commit to it. So I think any website like that, save yourself time on evaluating tools. Find people who've done the research for you. I think that that is really overwhelming. Kathleen: That's so true. It is. It's a lot. There's so many MarTech tools now. How to connect with Kate Kathleen: All right, well we're just about out of time. So Kate, if somebody's listening and they want to learn more about you or traction hero or they want to reach out and ask a question, what's the best way for them to connect with you? Kate: Katewalling.com is my personal website and Tractionhero.com is for the agency. It's a very landing page type website. Right now we're kind of building, um, by doing the work first. You can always reach out to me on my email, which is kate[at]katewalling.com or Twitter, which my handle is @Katewalling. You know what to do next... Kathleen: All right, fantastic. If you're listening and you liked what you've heard or you learned something new, please head to Apple podcasts and leave the podcasts a five star review so we can get in front of some more folks just like you. And of course, if you know anybody else who's doing kick ass inbound marketing work, tweet me @workmommywork, because I would love to make them my next guest. That's it for this week. Thank you so much, Kate. Stay healthy. Kate: Thank you so much for having me.

Social Speak Network
How to use Canva for your medical practice

Social Speak Network

Play Episode Listen Later Feb 12, 2020 7:23


One question we get asked all the time is how to create custom images for your healthcare practice without spending an arm and a leg. Well, in this video we will show you how to use Canva to create the images with your brand so you can be consistent on each digital platform. To learn more visit our blog at https://socialspeaknetwork.com/social-speak-by-bims/

Music Tech Teacher Podcast
MTT101: How To Use Canva To Create Beautiful Teaching Resources

Music Tech Teacher Podcast

Play Episode Listen Later Feb 5, 2020 22:50


In this episode of the Music Tech Teacher Podcast, we [...] The post MTT101: How To Use Canva To Create Beautiful Teaching Resources appeared first on Midnight Music.

Music Tech Teacher Podcast
MTT101: How To Use Canva To Create Beautiful Teaching Resources

Music Tech Teacher Podcast

Play Episode Listen Later Feb 5, 2020 22:50


In this episode of the Music Tech Teacher Podcast, we’re talking about Canva, the online graphic design tool, and how to use it to create beautiful teaching resources for your classroom. Links and resources Join the waitlist: "Create Beautiful Teaching Resources, Fast" Online Course25+ Ways to Use Canva to Create Teaching Resources8 Creative

Life and Pencils
Episode 9: Isolation, Condemnation and Defamation

Life and Pencils

Play Episode Listen Later Jan 22, 2020 67:21


After lowering the tone in episode 8 (that was funny though!), we're on to more sensible topics this week. When we've established what beverages we're drinking and what cake we're not having, we crack on and tackle a few issues that we feel most artists will resonate with. Topics discussed this week are loneliness as an artist, something that is more common that you might think. Being an artist is quite an isolating thing, and whilst some artists embrace all of that alone time, others - especially those who are transgressing over from a full time day job, tend to find the solitude quite hard to deal with. We come up with some solutions that you can put in place to help combat any feelings of loneliness. We also talk about unwanted critiques and how offensive it can be to foist your unwanted opinion onto another artists work. Plus, we chat about dealing with clients who are asking too much of you in terms of tweaks and changes. Jill recommends following an amazing artist called Lauren Daae, who creates amazing art with coffee! And Nikki recommends a tool called Canva this week and has created a video on How to Use Canva here. So grab yourself a cuppa and have a listen. Feel free to drop us a comment or review below and don't forget to look us up on our community Facebook group

Master Photography
Fall Mini Session Tips and Matching a Corporate Headshot

Master Photography

Play Episode Listen Later Sep 12, 2019 60:42


Fall Mini Session Tips Booking Reach out to people directly – past clients, friends, family, etc. A personal invite makes people feel special. I sold out 75% of this year’s spots just with my personal messages before I even opened them to the public. Use Canva or something similar to create graphics to share on social media. Create multiple graphics ... The post Fall Mini Session Tips and Matching a Corporate Headshot appeared first on Master Photography Podcast.

The Presentation Podcast
Should You Use Canva for Your Presentations?

The Presentation Podcast

Play Episode Listen Later Jun 18, 2019 64:05


Episode 80 - Canva is an online design tool that labels itself as "amazingly simple graphic design software." It also has recently shifted from Social Media image creation (which it does very well) to taking on PowerPoint and Google slide, " "The presentation software company…" (talking about Canva as the 'presentation software company'). Troy, Nolan and Sandy each spent time building a presentation in Canva and share their design experience and results.   Full Episode Show Notes http://thepresentationpodcast.com/podcast/80   Show Suggestions? Questions for your Hosts? Email us at: info@thepresentationpodcast.com   Listen and review on iTunes. Thanks! http://apple.co/1ROGCUq   New Episodes 1st and 3rd Tuesday Every Month

Mind Your OT Business
Episode 6: How to Get a Business Logo You LOVE Without Spending a Ton of Money

Mind Your OT Business

Play Episode Listen Later Jun 7, 2019 10:43


In this episode, I share quick tips for creating a business logo that I learned from the (very expensive) graphic designers who did my logo and website. Hopefully this will help you NOT have to spend a ton of money! :) Notes from this episode: 1. Make a list of adjectives/words that express how you want people to feel about your business. 2. Think in color theory. Search google for which colors express the emotions you want people to feel about your business. 3. Think about the problem you are solving for people, and incorporate aspects of this into your logo design. 4. Get the hex codes for the colors you have chosen. And use these EXACT same colors in ALL of your branding. This will help customers recognize your brand. 5. Use Canva (free online design platform) to play with colors/design/etc. 6. Decide if you want to use a serif or sans serif font. Serif are generally considered easier to read (but my logo uses a sans serif font and I love it…it is really about what message you want to communicate to your customers.) 7. Consider hiring a freelancer to design your logo after you've done some of the above things to get clear on what you want. (Fiverr, 99designs, Upwork) ONE LAST THING I forgot to mention on the episode! Think about how people interact on social media nowadays- on their PHONES for the most part. Your logo will appear VERY SMALL on mobile devices and you should consider how your logo will look when people are viewing it as a TINY icon on Instagram or other social media platforms! One thing I HATE about my own logo is that it doesn't look good small. :( AFTER I had recorded the podcast I found this awesome business some of you may want to know about: https://www.logolaliadesign.com/ (No affiliation or experience with their services but seems to be beautiful work for website and logo design at a great price point for start-up entrepreneurs.)

Boss Up and Rise Podcast with Faviola Valencia - Aranda
18: Start Up Business Cost (2019) | Faviola Valencia the CEO Hustler Show

Boss Up and Rise Podcast with Faviola Valencia - Aranda

Play Episode Listen Later May 28, 2019 11:47


Episode 18: Start Up Business Cost 1. Use CANVA to create your Branding, it's FREE to Start Up 2. Promote yourself on Social Media, it's FREE 3. Create a Website via Google, it's FREE 4. Not sure How to Set Up your Accounts online, make sure to sign up to my Low Cost Workshop (Hands On) training and let's get You and Your Business Online! Faviola the CEO Hustler offer business coaching, interpreter training, along with parenting, health, fitness, life small business marketing strategies and daily life stories NOT ONLY about the Biz World, but also about the joys and chaos of being a wife, mother, and entrepreneur. So, my listeners, if you want a little inspiration, tips, 411, from a former CEO, Wife, Mom and entrepreneur who's "been there, done that," and has gone through ALL the “good, bad, evil” of the business world, as well as this wonderful life, or if you just want to hear from a businesswoman who has learned to laugh through all the mistakes, challenges and struggles and accept her life as perfect or imperfect as it may be (just the way it is), you'll want to tune in every week. I'm a Professional Interpreter, Translator, Business Coach, and Interpreter Trainer with over 19 years of Business Experience. I'm a Small Micro Certified Woman Owned Business and started my business from the “Ground Up”. So, if you need clarity and confidence to make big decisions and changes in your life or business, or need help starting, launching, growing, or deciphering your business, or would like me to speak in a group, or provide interpreter training, please make sure to HIRE ME. Learn more (for all my Services) www.FaviolaValencia.com (for my Interpreting and Translation Services) www.EliteServices4You.com (My 1:1 Coaching and Training) www.TheCEOHustler.com (Group Training and Workshops) www.BossUpandRise.com or Join my Private Group www.EntrepreneurCafeBiz.com Don't forget to Grab a copy of my Top Notch Step-by-Step Entrepreneur Guide --- Send in a voice message: https://anchor.fm/faviolatheceohustler/message Support this podcast: https://anchor.fm/faviolatheceohustler/support

Ask a House Cleaner
Angela Brown's Top 10 Business Card Tips for House Cleaners

Ask a House Cleaner

Play Episode Listen Later May 10, 2019 14:40


Angela Brown's Top 10 Business Card Tips for House Cleaners will show you how to make business cards to leave with clients. The #Top10 business card tips for house cleaners will also show you how to use top-notch and free graphic design tools. Use Canva, ColorZilla and QR Code Generator along with a licensed image from Shutterstock. Once your marketing materials are ready, print your Vistaprint business cards. Housekeepers need business cards as do cleaning business owners and maids. Your client can scan your business card and end up on your cleaning business website. Bam! Today's #AskaHouseCleaner sponsor is Savvy Cleaner. (A training and certification program for house cleaners and maids. #Cleaning *** MOST POPULAR REQUEST FOR STUFF I USE *** http://bit.ly/AngelasStuff *** MORE VIDEOS ON THIS TOPIC *** How to use a Color Picker in Firefox and Chrome - Ferdy Korpershoek - https://youtu.be/KQeV3DYgpWY How to Use Canva - Tutorial! - Marley Baird Media - https://youtu.be/WL-WbHwsbs8 Vistaprint Tutorial - How to Make a Business Card - Lawn Service Pressure Wash Business - Dan's Vlog - https://youtu.be/P9Lz-LHR2NU How to Create QR Codes - Derral Eves - https://youtu.be/bZdI2YM4938 Tips and tricks for every creative! - Shutterstock Tutorials - https://youtu.be/eiXCeBzMC9c   *** RESOURCES FROM THIS EPISODE *** Vistaprint - http://bit.ly/VistaPrintBusinessCardsTop10 Canva, Inc. - https://www.canva.com/ ColorZilla - http://www.colorzilla.com/ Shutterstock - https://shutr.bz/30a2wYX QR Code Generator - http://bit.ly/QRCodeTop10 *** OTHER WAYS TO ENJOY THIS SHOW *** ITUNES - http://apple.co/2xhxnoj STITCHER - http://bit.ly/2fcm5JM SOUNDCLOUD - http://bit.ly/2xpRgLH GOOGLE PLAY - http://bit.ly/2fdkQd7 YOUTUBE - https://goo.gl/UCs92v *** GOT A QUESTION FOR A SHOW? *** Email it to Angela[at]AskaHouseCleaner.com Voice Mail: Click on the blue button at https://askahousecleaner.com *** HOUSE CLEANING TIPS VAULT *** (DELIVERED VIA EMAIL) - https://savvycleaner.com/tips *** FREE EBOOK – HOW TO START YOUR OWN HOUSE CLEANING COMPANY *** http://amzn.to/2xUAF3Z *** PROFESSIONAL HOUSE CLEANERS PRIVATE FACEBOOK GROUP *** https://www.facebook.com/groups/ProfessionalHouseCleaners/ *** VRBO AIRBNB CLEANING FACEBOOK GROUP *** https://www.facebook.com/groups/VRBO.Airbnb.Cleaning/ *** LOOKING FOR WAY TO GET MORE CLEANING LEADS *** https://www.facebook.com/groups/HouseCleaning360/ *** FOLLOW ANGELA BROWN ON SOCIAL MEDIA *** https://Facebook.com/SavvyCleaner https://Twitter.com/SavvyCleaner https://Instagram.com/SavvyCleaner https://Pinterest.com/SavvyCleaner https://Linkedin.com/in/SavvyCleaner *** WHAT IS ASK A HOUSE CLEANER? *** Ask a House Cleaner is a daily show where you get to ask your house cleaning questions and we provide answers. Learn how to clean. How to start a cleaning business. Marketing and Advertising tips for your cleaning service. How to find top quality house cleaners, housekeepers, and maids. Employee motivation tactics. Strategies to boost your cleaning clientele. Cleaning company expansion help. Time-saving Hacks for DIY cleaners and more. Hosted by Angela Brown, 25-year house cleaning expert and founder of Savvy Cleaner Training for House Cleaners and Maids. *** SPONSORSHIPS & BRANDS *** We do work with sponsors and brands. If you are interested in working with us and you have a product or service that is cohesive to the cleaning industry read this: https://savvycleaner.com/product-review *** THIS SHOW WAS SPONSORED BY *** SAVVY CLEANER - House Cleaner Training and Certification – https://savvycleaner.com MY CLEANING CONNECTION – Your hub for all things cleaning – https://mycleaningconnection.com HOUSECLEANING360.COM – Connecting House Cleaners with Homeowners – https://housecleaning360.com SAVVY PERKS – Employee Benefits for Small Business Owners – https://savvyperks.com VRBO AIRBNB CLEANING – Cleaning tips and strategies for your short-term rental https://TurnoverCleaningTips.com

Christian Women in Business
Social Media Management with Rachael Wilcox

Christian Women in Business

Play Episode Listen Later Apr 21, 2019 22:13


In this week’s podcast show, we have the social media coach and strategist, Rachael Wilcox. She’s also a nutritionist and loves food. She’s passionate about equipping and empowering small business owners to use social media to increase their influence and effectiveness. Rachael is an experienced social media manager and strategist that specialises in Facebook and Instagram. Her top 5 tips: Have your target audience in mind – thinking about how the content will be received and is it in line with your brand and your brand image. Engage with your audience online – build your communities online and build relationships with them. Keeping things visually appealing – keep your brand image on point. Use “Canva” – the online graphic designs for small business owners to create your own graphics. Find a scheduler that you can bulk schedule your posts. Like “Later” which is a online program you can use computer and phone. Bonus – Be consistent, keep showing up. Her Bible verses this season: Ephesians 3:20 Now to him who is able to do immeasurably more than all we ask or imagine, according to his power that is at work within us. Proverbs 3:5-6 Trust in the Lord with all your heart . and lean not on your own understanding; in all your ways submit to him, and he will make your paths straight. Are you ready to join a community like no other?We’ve created a sisterhood of Christian women in business who are completely in love with God and encourage each other on a daily basis with their businesses. If you’re after some Godly support as you grow your business…We invite you to become a part of this amazing, heart felt community by clicking the button below

Organizing Her Business Systems and Technology
037 What Do You Want to Make as Your Freebie and Where Do You Host It - Content Marketing Series

Organizing Her Business Systems and Technology

Play Episode Listen Later Feb 21, 2019 34:59


Now that you have learned what a freebie is and why you want to have one. (Episode 035 - click here to listen.) Let’s dive into what type of freebie you want to make. In this episode we talk about what kinds of things do well as PDFs, videos, and/or audios. That way you can figure out which is the best one for you to use. And after you make it, where do you host it so it is available for your audience. We answer these questions in this week’s episode. Today’s episode is brought to you by How to Use Canva to Create an Amazing PDF Download video tutorial. If you are looking for an easy way to make a PDF download for your audience, grab this FREE tutorial. This video will teach you how to make and amazing PDF download in Canva. Then you can use that download as a freebie to your ideal client on your email list. Click here to get your How to Use Canva to Create an Amazing PDF Download video tutorial. ---------------------------------- If this podcast has been helpful for you, go ahead and - Subscribe in iTunes. So you can get new episodes delivered to you every Tuesday and Thursday. And while you're there, if you have a moment, please - Leave a Review in iTunes. If you think this podcast is gonna be helpful for other people, leaving a review is a great way to get it up there and suggested for the other people that are looking for podcasts. So, really, really appreciate it if you would leave us a review. And that's it. We will see you in the next episode. Links Mentioned in this Podcast: Organizing Her Business Systems and Technology FB Group Send me an email Let’s connect on Instagram Canva How to Use Canva to Create an Amazing PDF Download video tutorial. How to Use MailChimp Tutorial Blog Post SEO Checklist Tech Tip Tuesday Episode 036 ConvertKit MailChimp WordPress dot org YouTube Vimeo Amazon S3 Dropbox Google Drive   ORGANIZING HER BUSINESS SYSTEMS AND TECHNOLOGY FB COMMUNITY - https://www.facebook.com/groups/OrganizingHerBusiness TIA HAIN INSTAGRAM - https://www.instagram.com/tiahain/ ORGANIZING HER BUSINESS SYSTEMS AND TECHNOLOGY SHOW NOTES - https://tiahain.com/37 ***NOTE*** I realized while editing that I kept going back and forth between calling this a Content Creation Series and a Content Marketing Series. Either one is fine. But it is basically a Content Marketing Series.

ProBlogger Podcast: Blog Tips to Help You Make Money Blogging
275: How One Blogger Quit Her Job and Started a Lifestyle Blog

ProBlogger Podcast: Blog Tips to Help You Make Money Blogging

Play Episode Listen Later Feb 1, 2019 16:05


How One Blogger Took Action, Left Her Job, and Began a Lifestyle Blog Today marks the end of our series featuring stories from new bloggers. We really hope you've enjoyed them. Jackie Baker recently started a lifestyle blog that celebrates the beauty in everyday life. She considered blogging as a business because she needed a career change that would both challenge her and leave time for a vacation once in a while. But what would she write about? Jackie narrowed her blog's focus to a few topics that bring joy, peace, and happiness to both her readers and herself. Hence the title of her blog: Pretty Things, Yummy Food. What Jackie has learned from blogging: Take action and keep pushing forward when you feel stuck or scared Create a plan to prioritize tasks you need to get done Sign up for courses that show you how to start/launch a blog Connect with other bloggers who understand your excitement and frustration Embrace social media to find readers and build a community Use Canva to design graphics Don’t stress about what others think about you or your blog Want to start a blog? Do it and don’t doubt yourself. Follow your gut, get into a blogging mindset, and find your message to discover you have plenty to offer the world. Sign up for ProBlogger’s free Start a Blog course and participate in its International Start a Blog Day on February 7. Links and Resources for How One Blogger Quit Her Job and Started a Lifestyle Blog: Pretty Things, Yummy Food Blog Canva International Start a Blog Day Podcast Motor Courses Start a Blog ProBlogger Pro – 31 Days to Build a Better Blog Join our Facebook group Full Transcript Expand to view full transcript Compress to smaller transcript view Darren: Hey there and welcome to episode 275 of the ProBlogger podcast. My name is Darren Rowse and I’m the blogger behind problogger.com, which is a site for you as a blogger or someone about to start a blog, that will help you grow that blog, create great content, and monetize it as well. You can learn more about what we do at ProBlogger and check out our two courses at problogger.com. Speaking of our courses, today we’re finishing up our series of podcasts from stories who did our free Start A Blog course. We’re going to hear today from Jackie Baker from Pretty Things, Yummy Food, which sounds like the kind of blog I need to check out, particularly the yummy food part of it. This series really is all about hearing from new bloggers, bloggers who haven’t been going for too long yet, to find out what they’ve learnt in their first year of blogging. I have loved the feedback we’ve had on this series. It seems that a lot of you have enjoyed hearing from new voices, people that they’ve never heard of before, rather than just hearing from experts or gurus or people who have been blogging for 10 years. The new bloggers have been sharing some of their journey as well. We’re doing this really to highlight that people are continuing to start blogs these days and that there is a simple way to do it. That’s through our Start A Blog course, which you can find over at problogger.com/startablog. It’s completely free and it’s set out in seven simple steps that will walk you through the process. Today, we’ve got Jackie Baker from Pretty Things, Yummy Food. It’s a lifestyle blog and it’s only been going for six months. Jackie started her blog as a result of going through our course and you’re going to hear her talk a little bit about that in today’s story. She recommends a great tool for those of you who are starting out and want to create some cool social graphics and gives you a few good tips as well. I’ll come back at the end of Jackie’s story to wrap things up and to pull out a few of the things that I love about her story. Jackie: Hi everyone. I’m Jackie, the creator of Pretty Things, Yummy Food.

Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
189 – Colors, Fonts and Graphics. How to Create Your Visual Brand with Sal Frances

Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp

Play Episode Listen Later Nov 19, 2018 48:08


Sal Frances is a branding and social media content specialist. Wait, let me back that up. Sal is my branding and social media content specialist. I’ve told her before that I want to keep her all to myself, but that’s not nice. Nor does that serve you at all. Plus, you have asked for direction in this area so I’m bringing you the best. Sal doesn’t call herself a graphic designer though, because branding is so much more! She escaped the corporate world in 2017 with the intention to sell digital products (ebooks and courses.) Sal never thought she’d be designing brands and social media graphics for clients. This came about completely unintentionally simply by sharing her work within her coaching group. To her surprise, everyone said, “I want that. Can you do this for me?” Sal found her place in the social media space organically by learning what she’s best at AND what people need. Today, Sal has a content “batching” service and does custom brand work for clients, which is what she’s doing for me. In fact, she’s the genius behind the branding of my signature program, Makers MBA as well as most of what you see online with Gift Biz Unwrapped. Business Building InsightsBranding is more than a logo. It encompasses the words you use, the colors, the fonts, the imagery and the photography. It’s not about what people see. It’s what they think, feel and remember about your brand. Cohesive branding is important throughout your business. Avoid the feeling of disconnect. Rather than asking, “What do I want my audience to see?” You want to ask, “How do I want my audience to feel?” “What do I want my audience to think?” “What do I want my audience to remember?” Identify 5 words that describe your brand’s personality. List all the brand touch points where your brand is visible. Resources Mentioned Colorzilla (http://www.colorzilla.com/) – Advanced Eyedropper, Color Picker, Gradient Generator and more. Canva (https://www.canva.com/) – Use Canva’s drag-and-drop feature and layouts to design, share and print business cards, logos, presentations and social media posts. Contact Links Website (http://www.salfrances.com) Facebook (https://www.facebook.com/salfrances/) Instagram (https://www.instagram.com/salfrances/) LinkedIn (https://www.linkedin.com/in/salfrancescoombes/) Gift Biz ResourcesJoin our (http://www.giftbizunwrapped.com/GooglePodcasts) . That helps us spread the word to more makers just like you. Thanks! Sue

Savvy Social Podcast
Why I Use Canva to Create Social Media Images

Savvy Social Podcast

Play Episode Listen Later Jul 18, 2018 9:19


This is episode 9 of the Savvy Social Podcast and today we’re talking all about Canva, my secret to creating social media images for myself and my clients. Why are visuals so important? Well, check this out. According to Brainrules.net, a person who hears a piece of information will remember just 10% of it three days later, while someone who sees that same information in a picture will recall 65% of it. Learn about Canva’s founder here: https://foundr.com/melanie-perkins/ Find some Canva Templates: https://www.canva.com/templates/ Quotes I’m not a designer so Canva helps me cheat in that area. I’m on a mission to make you a Canva convert. I’m preaching the Canva gospel! Want to learn more EXACTLY how to use Canva to create stunning graphics for social media. Grab it here: SavvySocialSchool.com

Marketing School - Digital Marketing and Online Marketing Tips
How to Scale Content Marketing Without Hiring More People | Ep. #228

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Mar 16, 2017 7:20


In Episode #228, Eric and Neil discuss how to scale content marketing without hiring more people. Whether it be discerning what deserves your attention and what doesn’t or setting up systems that keep you organized—there are practical things you can do, today, to help you scale your content marketing.  Time Stamped Show Notes: 00:27 – Today’s topic: How to Scale Content Marketing Without Hiring More People 00:33 – One of the problems in content marketing is limited resources 00:56 – It is easy to ask people to do what other people do, but the actual work is difficult 01:21 – Learn how to say “no” to unnecessary work 01:25 – Focus on the things that are working for you 01:35 – Only hire an editor as your contractor 01:42 – You can find your writers at problogger.net 02:16 – Go through the contents of the applicants and see what’s the ideal fit for you 02:32 – Have your editor ask them to make 10 headlines 03:08 – Show some samples of format 03:39 – Get them to write content, post it into Wordpress, and promote it 03:49 – Check Buzzsumo to see who’s sharing similar content and contact them to promote your content 04:45 – It’s important to have the right processes in place 05:27 – Leverage the content that you already have 05:39 – Use Canva and YouTube to slice up your content and upload it separately 05:59 – Use Meet Edgar to repurpose your content 06:20 – Use Smartsheet or CoSchedule to have a content calendar 06:43 – If everything is disorganized, you’ll be constrained and you won’t be putting out your target content 06:54 – That’s it for today’s episode! 3 Key Points: Say “no” to the unnecessary tasks and focus on the things that are working. Have the right process in place to optimize content output. Repurpose your most visited content. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Marketing School - Digital Marketing and Online Marketing Tips
How to Scale Content Marketing Without Hiring More People | Ep. #228

Marketing School - Digital Marketing and Online Marketing Tips

Play Episode Listen Later Mar 16, 2017 7:20


In Episode #228, Eric and Neil discuss how to scale content marketing without hiring more people. Whether it be discerning what deserves your attention and what doesn't or setting up systems that keep you organized—there are practical things you can do, today, to help you scale your content marketing.  Time Stamped Show Notes: 00:27 – Today's topic: How to Scale Content Marketing Without Hiring More People 00:33 – One of the problems in content marketing is limited resources 00:56 – It is easy to ask people to do what other people do, but the actual work is difficult 01:21 – Learn how to say “no” to unnecessary work 01:25 – Focus on the things that are working for you 01:35 – Only hire an editor as your contractor 01:42 – You can find your writers at problogger.net 02:16 – Go through the contents of the applicants and see what's the ideal fit for you 02:32 – Have your editor ask them to make 10 headlines 03:08 – Show some samples of format 03:39 – Get them to write content, post it into Wordpress, and promote it 03:49 – Check Buzzsumo to see who's sharing similar content and contact them to promote your content 04:45 – It's important to have the right processes in place 05:27 – Leverage the content that you already have 05:39 – Use Canva and YouTube to slice up your content and upload it separately 05:59 – Use Meet Edgar to repurpose your content 06:20 – Use Smartsheet or CoSchedule to have a content calendar 06:43 – If everything is disorganized, you'll be constrained and you won't be putting out your target content 06:54 – That's it for today's episode! 3 Key Points: Say “no” to the unnecessary tasks and focus on the things that are working. Have the right process in place to optimize content output. Repurpose your most visited content. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Local Biz Talk
LBT33: How to Celebrate National Food Holidays

Local Biz Talk

Play Episode Listen Later Jan 23, 2017 14:17


If you're looking for another way to bring in customers, here's another idea. You should plan a celebration around a National Food Holiday! There are lots of days to celebrate every month and great opportunities to bring in customers and I’m going to help you come up with a plan. After listening to this episode, you’ll learn: Why you should think about celebrating national food holidays Where to find holidays that will work for your business How to add national food holidays to your Google Calendar How to create an event around the holiday How to create a marketing plan to promote your event Scroll down to listen online or download the episode from iTunes. Timeline for Celebrating National Food Holidays 5 weeks in advance Go through list of holidays, Add national food holidays to your calendar 4 weeks in advance Plan an event, Offer special dishes, Come up with fun names 3 weeks in advance Create Images, Take photos, record videos of your dishes, Use Canva.com 2 weeks in advance Post on Facebook, Twitter and Instagram, Create a Facebook Event and invite everyone Day of event Post photo the morning of the event to remind and invite people to the celebration, Post photo during event to thank everyone and show people that they’re missing out   I’m offering a free 30 minute coaching call to set you up for success, but there are just a few spots available, so sign up ASAP! And I created a Free Google Calendar of National Food Holidays so we can all stay organized. Sign up below for access!   And don’t forget to connect with us over in the Facebook Group!