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Electricity is getting more expensive — and the culprit, in much of the country, is the poles and wires. Since the pandemic, utility spending on the “last mile” part of the power grid has surged, and it seems likely to get worse before it gets better.How can we fix it? Well, we can start by fixing utility regulation. On today's episode of Shift Key, Rob and Jesse talk about why utility regulation sucks and how to make it better. In Europe and other parts of the world, utilities are better at controlling their cost overruns. What can the U.S. learn from their experience? Why is it so hard to regulate electricity companies? And how should the coming strains of electrification, and climate change affect how we think about the power grid? Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.Mentioned: Rob on how electricity got so expensiveMatthew Zeitlin on Trump's electricity price problemOfgem's price capPreviously on Shift Key: How to Talk to Your Friendly Neighborhood Public Utility RegulatorJesse's upshift (plus one more); Rob's upshift.--This episode of Shift Key is sponsored by …Hydrostor is building the future of energy with Advanced Compressed Air Energy Storage. Delivering clean, reliable power with 500-megawatt facilities sited on 100 acres, Hydrostor's energy storage projects are transforming the grid and creating thousands of American jobs. Learn more at hydrostor.ca.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Joelle Weinand is the Founder of Nutcase Milk, the cashew-based chocolate milk brand taking on Nesquik with a cleaner, more sophisticated option built for adults.What started as a boredom-fueled kitchen experiment during COVID: blending cashews, cocoa, and dates in her Vitamix, quickly evolved into a business. A chance brunch in Las Vegas with old poker friends turned into a pre-seed round when investors tried and liked her “ChocoMilk”. Soon, big names like Ninja and Steve Aoki came on board, and an ops expert from Mezcla Bars helped Joelle scale.Joelle's path blends relentless scrappiness with an instinct for spotting white space in crowded categories. From shelving the idea when no co-packers picked up the phone, to saying yes when opportunity appeared in unexpected rooms, to relaunching her formula based on real customer feedback, she's showing how a so-called “nutcase” idea can capture the market's imagination.Whether you're trying to break into CPG, find your first investors, or take a product from Instagram post to retail shelf, Joelle shares a candid look at how to move fast, embrace serendipity, and build a brand people are proud to carry.In This Conversation We Discuss:[00:42] Intro[00:57] Launching nostalgia as a premium product[01:24] Testing a concept with friends at brunch[07:02] Highlighting the power of simple ideas[08:13] Running small tests before scaling up[09:10] Connecting with ops partners through luck[12:46] Episode Sponsors: Electric Eye, Heatmap, Grow[15:59] Meeting investors at random events[17:23] Building trust with passion and clarity[18:23] Raising a pre-seed with friends[22:18] Asking founders for advice directly[25:04] Reducing friction in early startups[26:55] Gathering feedback to guide reformulationResources:Subscribe to Honest Ecommerce on YoutubeDelicious, healthy and nostalgic cashew milk https://drinknutcase.com/Follow Joelle Weinand https://www.linkedin.com/in/joelledSchedule an intro call with one of our experts https://electriceye.io/connectClear, real-time data built for ecommerce optimization https://www.heatmap.com/honestThe Premier Conference for Ecommerce Operators https://www.joingrow.comIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
How did life first form on Earth? What does entropy have to do with the origins of mammalian life — or the creation of the modern economy? And what chemical process do people, insects, Volkswagens, and coal power plants all share?On this week's episode of Shift Key, Rob chats with Peter Brannen, the author of a new history of the planet, The Story of CO2 Is the Story of Everything. The book weaves together a single narrative from the Big Bang to the Permian explosion to the oil-devouring economy of today by means of a single common thread: CO2, the same molecule now threatening our continued flourishing.Brannen is a contributing writer at The Atlantic and the author of The Ends of the World, a history of mass extinctions on Earth. He is an affiliate at the Institute of Arctic and Alpine Research at the University of Colorado, Boulder. Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University. Jesse is off this week.Mentioned:Peter's book, The Story of CO2 Is the Story of EverythingLost City Hydrothermal FieldATP synthase in action--This episode of Shift Key is sponsored by …Hydrostor is building the future of energy with Advanced Compressed Air Energy Storage. Delivering clean, reliable power with 500-megawatt facilities sited on 100 acres, Hydrostor's energy storage projects are transforming the grid and creating thousands of American jobs. Learn more at hydrostor.ca.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Sam Shames is the Co-Founder and Chief Revenue Officer of Embr Labs, the company behind the Embr Wave: a wristband that heats and cools to help people manage comfort, sleep, stress, and hot flashes.What started as a project in an MIT prototyping competition turned into a 12-year journey building a hardware company from scratch. Along the way, Sam and his co-founders grew Embr Labs to 200,000+ units sold, $50M+ in lifetime revenue, and $66M in venture funding. A $100K Kickstarter goal became $630K in sales, powered by a loyal community they engaged long before launch.Sam's path blends technical innovation with customer-driven growth. From proving the science behind their product, to surviving on $2K a month while raising capital, to pivoting into a hardware subscription model, he's learned what it really takes to scale an ecommerce hardware brand.Whether you're building a DTC product, validating a new idea, or evolving your business model to better serve customers, Sam offers an unfiltered look at the grind, the pivots, and the lessons behind turning a student prototype into a category-defining company.In This Conversation We Discuss:[00:42] Intro[01:03] Sharing early lessons in subscription[01:34] Connecting through founder communities[02:26] Brainstorming solutions to real pain points[03:21] Receiving thousands of customer emails[03:58] Deciding to sell when demand was clear[04:52] Realizing experience changes decisions[05:14] Understanding the customer segments[06:34] Raising angel and pre-seed funding[07:41] Building community through early feedback[08:53] Episode Sponsors: Electric Eye, Heatmap, Grow[12:05] Preparing manufacturing before crowdfunding[14:10] Adapting playbooks as channels change[15:36] Spotting misalignment in value capture[18:00] Screening customers to limit fraud[19:08] Partnering with experts on subscriptions[19:51] Highlighting temperature as a daily pain point[21:32] Showing value instantly on first tryResources:Subscribe to Honest Ecommerce on YoutubePersonal temperature control embrlabs.com/Follow Sam Shames linkedin.com/in/samshamesSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestThe Premier Conference for Ecommerce Operators joingrow.comIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Shift Key is off for Labor Day, so we're re-running this classic episode.For the first time in 15 years, American electricity demand is rising again as new data centers, factories, and electric vehicles come online. The easiest option is to meet that new demand with new supply — new power plants. But in many parts of the country, it can take years to hook up new wind, solar, and batteries to the grid. The reason why is a clogged and broken system called the interconnection queue. On this week's episode of Shift Key, which first aired in 2024, Jesse and Rob speak with two experts about how to understand — and how to fix — what is perhaps the biggest obstacle to deploying more renewables on the U.S. power grid. Tyler Norris is a doctoral student at Duke University's Nicholas School of the Environment. He was formerly vice president of development at Cypress Creek Renewables, and he served on North Carolina Governor Roy Cooper's Carbon Policy Working Group. Claire Wayner is a senior associate at RMI's carbon-free electricity program, where she works on the clean and competitive grids team. Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.Mentioned: Tyler's study on “energy only” interconnection rulesMatthew Zeitlin on Tyler's research into flexible loadsFERC Order 2023Advanced Energy United on “Unlocking America's Energy”PJM's Capacity Auction: The Real StoryRob's downshift; Jesse's upshift.--This episode of Shift Key is sponsored by …Accelerate your clean energy career with Yale's online certificate programs. Gain real-world skills, build strong networks, and keep working while you learn. Explore the year-long Financing and Deploying Clean Energy program or the 5-month Clean and Equitable Energy Development program. Learn more here.Join clean energy leaders at RE+ 25, September 8–11 in Las Vegas. Explore opportunities to meet rising energy demand with the latest in solar, storage, EVs, and more at North America's largest energy event. Save 20% with code HEATMAP20 at re-plus.com.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
John Clark is the founder of Modern Shelving and Tandm Surf, two brands born from a simple idea: if he could sell it, his wife, an engineer, could build it. What started as a family-run shelving business evolved into a global Ecommerce company, while a day on the water with his daughter inspired an inflatable tandem surfboard that would later appear on Shark Tank.John's journey blends practicality with creativity. From solving everyday pain points with shelving to creating a patented surfboard that makes riding waves accessible to anyone, he's built businesses that reflect both lifestyle and innovation. Along the way, he's navigated the challenges of pitching on national TV, scaling niche products in the DTC market, and balancing multiple ventures without losing his entrepreneurial spark.Whether you're running a growing ecommerce brand or looking to turn family values into scalable business, John offers an honest look at what it takes to transform passion into products people love and companies that last.In This Conversation We Discuss:[00:37] Intro[01:21] Launching new products to fuel business growth[03:14] Adopting Google Adwords to drive early sales[04:00] Turning family traditions into a business idea[05:39] Making surfing accessible to everyone[07:07] Sharing prototypes at the beach for feedback[08:00] Pitching novelty ideas that capture attention[09:28] Episode Sponsors: Electric Eye, Heatmap, Grow[12:40] Answering what really happens after the deal[14:29] Leveraging the Shark Tank bump for growth[17:56] Using events to build brand visibility[19:06] Finding the right partner for long-term success[19:40] Patenting inflatable boards for portability[20:45] Building community beyond physical products[23:01] Encouraging entrepreneurs to think globallyResources:Subscribe to Honest Ecommerce on YoutubeVersatile designs + unique storage solutions for any space modernshelving.com/Shark Tark approved Tandem bodyboards and pool saddles tandmsurf.com/Follow John Clark linkedin.com/in/johngclarkSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestThe Premier Conference for Ecommerce Operators joingrow.comIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
So far on Shift Key Summer School we've covered how electricity gets made and how it gets sold. But none of that matters without the grid, which is how that electricity gets to you, the consumer. Who actually keeps the grid running? And what decisions did they make an hour ago, a day ago, a week ago, five years ago to make sure that it would still be running right this second? This week on Shift Key, Rob and Jesse chat with Mark Rothleder, senior vice president and chief operating officer of the California Independent System Operator, which manages about 80% of the state's electricity flow. As the longest-serving employee at CAISO, he's full of institutional knowledge. How does he manage the resource mix throughout the day? What happens in a blackout? And how do you pronounce CAISO in the first place?Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned: Jesse's slides on long-run equilibrium and electricity marketsThe CAISO appShift Key Summer School episodes 1, 2, 3, and 4Also on Shift Key: Spain's Blackout and the Miracle of the Modern Power Grid--This episode of Shift Key is sponsored by …Accelerate your clean energy career with Yale's online certificate programs. Gain real-world skills, build strong networks, and keep working while you learn. Explore the year-long Financing and Deploying Clean Energy program or the 5-month Clean and Equitable Energy Development program. Learn more here.Join clean energy leaders at RE+ 25, September 8–11 in Las Vegas. Explore opportunities to meet rising energy demand with the latest in solar, storage, EVs, and more at North America's largest energy event. Save 20% with code HEATMAP20 at re-plus.com.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Allison Luvera and Lauren De Niro Pipher are the Co-Founders of Juliet Wine, where they're redefining boxed wine with award-winning California varietals and eco-conscious cylindrical packaging that challenges the category's decades-old perception. Allison is an award-winning brand builder with a dual BS in Finance and Marketing from Boston College, an MBA from The Wharton School, and WSET Level 2 Certification in Wine. She's also a founding member of the Alternative Packaging Alliance, a coalition of high-end boxed wine brands dedicated to advancing sustainable packaging in the wine industry. Lauren brings nearly two decades of sales, business development, investor relations, and design expertise from leading roles at Virgin Galactic, Uber, and Douglas Elliman, along with a BS in Culture & Communications from NYU and a Sustainability Certification from Cambridge University's Judge School of Business.Before launching Juliet, Allison built a career leading brand strategy, design, and storytelling for premium products, earning a reputation for transforming overlooked categories into high-value lifestyle experiences. Lauren honed her skills in building relationships, scaling sales, and translating brand vision into tangible growth. Together, they've created a brand that blends “affordable luxury” with modern consumer expectations and a design-first approach that stands apart from traditional boxed wine.In this episode, Allison and Lauren share how they spotted an opportunity to reimagine boxed wine, why they launched DTC first to prove product-market fit, and how they tested seven price points to find the sweet spot before expanding to retail. They also reveal how early customer data shaped their go-to-market strategy and helped secure high-quality retail partners who understood Juliet's unique value.In This Conversation We Discuss:[00:40] Intro[01:07] Highlighting sustainability as a core advantage[01:58] Reimagining a category for modern consumers[03:46] Meeting evolving consumer demands head-on[05:21] Sourcing partners to match product vision[06:55] Reframing consumer perceptions of boxed wine[09:03] Prototyping early to speed market entry[09:20] Testing multiple price points before scaling[11:47] Episode Sponsors: Electric Eye, Heatmap, Zamp[15:44] Adjusting pricing after early market feedback[17:33] Making decisions to drive progress forward[19:21] Proving product-market fit to win distributors[20:48] Proving demand before pitching big retailers[21:10] Meeting online customers where they are [22:38] Boosting AOV with strategic bundlesResources:Subscribe to Honest Ecommerce on YoutubeEco-friendly and delicious luxury boxed wine drinkjuliet.com/Follow Allison Luvera linkedin.com/in/allisonluveraFollow Lauren De Niro Pipher linkedin.com/in/iamldpSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
How to Trade Stocks and Options Podcast by 10minutestocktrader.com
Are you looking to save time, make money, and start winning with less risk? Then head to https://www.ovtlyr.com.Today's OVTLYR Trading Room session was packed with real-time trade management, market insights, and two high-conviction new setups. If you've been looking for a behind-the-scenes look at how a seasoned trader navigates bullish and bearish signals, this is it.We start with a clear market read: the S&P 500 flashing bullish trend confirmation with the 10 over 20 and price over the 50, plus a buy signal. Market breadth is running hot across nearly every sector except energy, setting the stage for strong trading. Using the OVTLYR Nine and trend template 3.0, we break down why conditions favor certain setups and why patience in the last hour can pay off big.Trade management came first. Positions in Gilead Sciences, GMED, SGI, Etsy, SOFI, and MIR were evaluated against exit signals like prior day lows and sector breadth crossovers. GMED and MIR were cut—short losses keep risk low. SOFI stayed in play with bullish signals, while SGI and Etsy remained solid with heatmap scores below their targets.Two fresh trades hit the books: SE and BE. We walk through the process—filtering 54 bullish setups, confirming trend alignment, buy signals, rising fear-and-greed scores, and no overhead order blocks. Then it's about picking the right options strike: 21+ days to expiration, at least 250 open interest, tight spreads, and favorable extrinsic value. Both fit the plan.Pre-defined exit strategies were set before entry. Heatmap targets and ATR-based stops were locked in for SE and BE. The rule is simple: never move a stop lower, ever—a principle learned from the best traders in the world.We also spotlighted a member win—Don Taggart's 16% gain on NVAX—showing how patience and following the system pays. The OVTLYR community keeps each other sharp, spotting opportunities like Morgan Stanley and sharing tips like using the Excel scanner in the VIP toolkit.By the end of the session, the portfolio was rebalanced—two trades out, two trades in, risk managed, and capital allocated efficiently. The day was a reminder that trading isn't about hitting home runs every time; it's about following the plan, managing risk, and taking what the market gives.Here's what we cover:➡️ Market trend, breadth, and sector strength analysis➡️ How to evaluate trades for exits➡️ Live walkthrough of new setups in SE and BE➡️ Options strike selection for optimal entries➡️ Setting exit rules with the OVTLYR Nine➡️ Community wins and key takeaways➡️ Why patience and timing matter in the last trading hourIf you want to trade smarter with less risk, OVTLYR helps you save time, find high-probability setups, and make data-backed decisions. From trend templates to the OVTLYR Nine, this approach works in real market conditions—live and unfiltered.Subscribe for more daily trading room recaps, market breakdowns, and step-by-step trade analysis to sharpen your edge and trade with confidence.Gain instant access to the AI-powered tools and behavioral insights top traders use to spot big moves before the crowd. Start trading smarter today
Idea: A screen that shows a thermal/infrared image of your food so you can see how hot it is and whether it's still too cold (or it's too hot). Also: using microwaves, ovens, and fridges to survive a nuclear explosion; maybe the microwave could use the thermal/infrared info to redirect the microwave "rays" toward the cold spots on the food; maybe it could be a phone app or a gadget that connects to your phone instead of building it into the microwave, and then you could use the "heat map" for other purposes, such as to see if your partner laying in bed is cold Emily Clark (facebook.com/emily.clark.798 linktr.ee/do.you.know.your.emily) Tom Brown (https://thetombrown.com facebook.com/thetombrown) Ricarlo Winston (facebook.com/Ricarlo.thecomedian Laughter on the Lakeshore Comedy Fest: facebook.com/profile.php?id=61558187071957) Scott Fischer (facebook.com/scott.fischer.980) Tom Walma (https://creativitywasted.com/creativitywasted twitch.tv/gameymcfitness) This podcast is part of Planet Ant Podcasts (https://planetant.com) This podcast is powered by Pinecast.
Most actors treat their careers like a guessing game. Send a few emails. Hope someone notices. Post on Instagram. Cross your fingers. But what if you could know what's working? What if you had the exact information to make better choices, save time, and book more work? That is what tracking data does for you, and yes, it is way less boring than it sounds. Why Most Actors Avoid Tracking (and Why That Hurts Them) A lot of actors shy away from anything that feels “too business.” They think tracking numbers will suck the artistry out of what they do. But here is the thing: you are your own product. If you are selling anything, you need to know what is resonating and what is falling flat. Data is not about turning you into a robot. It is more like a script you did not know you needed. It tells you what is landing, what is missing the mark, and where to put your energy next. How to Start Small Without Overcomplicating It You do not need fancy software to start. A simple spreadsheet can change the game. Write down who you contacted and when, the subject line you used, whether they opened it, clicked, replied, or ignored it. Tools like MailTrack, Boomerang, or Yesware will do the tracking for you. Open rates tell you if your subject line was compelling. Click-through rates tell you if your reel or website got attention. The Power of Testing What Works Want to level it up? Try sending two slightly different versions of the same email, maybe just the subject line changes, and see which one gets better results. That is A/B testing. It is not complicated, and it tells you exactly what works. What Your Website Metrics Can Reveal Installing Google Analytics (it is free) can show you how many people visit, where they came from, how long they stay, and what they click. You might even notice patterns, like everyone skipping your résumé PDF but clicking on your behind-the-scenes video. That is information you can use. Heatmap tools like Hotjar take it further by showing where people actually click. If your most-visited link is your dog's Instagram, maybe rethink what you are putting front and center. Social Media: Looking Beyond Likes Social media works the same way. It is not about likes, it is about patterns. Which posts get saved the most? Which videos are watched to the end? Does posting at 9 a.m. get more engagement than 9 p.m.? Use those answers to repeat what is working and retire what is not. Your Weekly Career Check-In Once a week, set aside time to check: Emails sent, opened, clicked, and replied to Social media reach, saves, and comments Website traffic and bounce rate Auditions requested and booked Optional but useful: moments you felt completely burned out It does not have to take long, but it will change the way you approach your career. Data without action is just a sad spreadsheet. The Takeaway Tracking does not make you less creative, it makes you more strategic. It gives you the freedom to spend your energy where it matters most. Start small. Track your emails, your socials, your auditions. Let the numbers guide your next move instead of just hoping you are on the right path. And if you want one-on-one coaching to help you track, strategize, and grow your acting career, reach out to hello@actingbusinessbootcamp.com. Let us build your career with purpose, not guesswork.
Most electricity used in America today is sold on a wholesale power market. These markets are one of the most important institutions structuring the modern U.S. energy economy, but they're also not very well understood, even in climate nerd circles. And after all: How would you even run a market for something that's used at the second it's created — and moves at the speed of light? On this week's episode of Shift Key Summer School, Rob and Jesse talk about how electricity finds a price and how modern power markets work. Why run a power market in the first place? Who makes the most money in power markets? How do you encourage new power plants to get built? And what do power markets mean for renewables? Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned: Jesse's slides on electricity pricing in the short runJesse's lecture slides on electricity pricing in the long run“The duck curve”Shift Key Summer School episodes 1, 2, and 3--This episode of Shift Key is sponsored by …Accelerate your clean energy career with Yale's online certificate programs. Gain real-world skills, build strong networks, and keep working while you learn. Explore the year-long Financing and Deploying Clean Energy program or the 5-month Clean and Equitable Energy Development program. Learn more here.Join clean energy leaders at RE+ 25, September 8–11 in Las Vegas. Explore opportunities to meet rising energy demand with the latest in solar, storage, EVs, and more at North America's largest energy event. Save 20% with code HEATMAP20 at re-plus.com.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Hannah Ruhamah Crum is the Founder of Kombucha Kamp, the leading education platform and Ecommerce brand for homebrewed kombucha. She's also the co-author of The Big Book of Kombucha and the cofounder and former president of Kombucha Brewers International, where she's helped shape industry standards for fermentation and transparency.Before launching Kombucha Kamp, Hannah was a language teacher and aspiring actress who stumbled into kombucha at a raw food restaurant in San Francisco. A single sip turned into a full-blown obsession, leading her to teach local brewing classes out of her apartment, blog about the gut microbiome, and ship SCOBYs from her kitchen table before launching a full Ecommerce operation.Hannah shares how she followed inbound demand signals to grow from DIY educator to industry leader, why homemade kombucha is different from store-bought, and how she scaled without outside capital. She also unpacks how COVID reshaped her business overnight, why she walked away from a quarter-million-dollar facility, and what she's learned about managing people without formal training.Whether she's explaining what it means to be a “bacteria farmer” or how her belief in gut health intersects with spiritual wellness, Hannah offers a candid look at what it takes to build a mission-driven CPG brand from scratch.In This Conversation We Discuss:[00:40] Intro[01:15] Selling starter kits not just products[02:34] Discovering a product by total accident[04:56] Blogging to fix misinformation online[06:16] Podcasting early to build brand authority[09:05] Reclaiming gut health through real food[10:44] Episode Sponsors: Electric Eye, Heatmap, Zamp[14:42] Protecting tradition through policy advocacy[18:51] Rebuilding ops with a lighter footprint[21:30] Outsourcing production for better margins[23:02] Building loyalty with rewards that convertResources:Subscribe to Honest Ecommerce on YoutubeProviding free information and education about Kombucha kombuchakamp.comFollow Hannah Ruhamah Crum linkedin.com/in/hannahcrumlaSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
The Trump administration has formally declared that carbon dioxide and other greenhouse gases are not dangerous pollutants. If the president gets his way, then the Environmental Protection Agency may soon surrender any ability to regulate heat-trapping pollution from cars and trucks, power plants, and factories — in ways that a future Democratic president potentially could not reverse.On this week's episode of Shift Key, we discuss whether Trump's EPA gambit will work, the arguments that the administration is using, and what it could mean for the future of U.S. climate and energy policy. We're joined by Jody Freeman, the Archibald Cox Professor of Law at Harvard and the director of Harvard's environmental and energy law program. She was an architect of the Obama administration's landmark deal with automakers to accept carbon dioxide regulations.Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned:The EPA Says Carbon Pollution Isn't Dangerous. What Comes Next?The EPA on its reconsideration of the endangerment findingJody's story on the change: Trump's EPA proposes to end the U.S. fight against climate changeJesse's upshift (and accompanying video); Rob's sort of upshift.--This episode of Shift Key is sponsored by …Accelerate your clean energy career with Yale's online certificate programs. Gain real-world skills, build strong networks, and keep working while you learn. Explore the year-long Financing and Deploying Clean Energy program or the 5-month Clean and Equitable Energy Development program. Learn more here.Join clean energy leaders at RE+ 25, September 8–11 in Las Vegas. Explore opportunities to meet rising energy demand with the latest in solar, storage, EVs, and more at North America's largest energy event. Save 20% with code HEATMAP20 at re-plus.com.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
In this special crossover episode of CleanLaw and Shift Key, Heatmap's weekly podcast on decarbonization and the shift away from fossil fuels, EELP's Founding Director Professor Jody Freeman speaks with Shift Key hosts Robinson Meyer, the Founding Executive Editor of Heatmap News, and Jesse Jenkins, Professor of Energy Systems Engineering at Princeton University. They discuss the Trump administration's proposed finding that that carbon dioxide and other greenhouse gases are not dangerous pollutants and the potential for EPA to soon surrender its ability to regulate heat-trapping pollution from cars and trucks, power plants, and factories. They also talk about whether Trump gambit will work, the arguments that the administration is using, and what it could mean for the future of U.S. climate and energy policy. Transcript: https://eelp.law.harvard.edu/wp-content/uploads/2025/08/CleanLaw_EP107-Transcript.pdf
Leah Garcia is the Founder & CEO of NULASTIN®, the first beauty brand to commercialize elastin-based haircare. With a background as a professional athlete and award-winning media personality, Leah brings a performance mindset to DTC brand building, combining storytelling, product innovation, and operational grit.Before launching NULASTIN, Leah built a successful career in broadcast journalism and sports media, covering professional bull riding for CBS and competing internationally in mountain biking. That same tenacity shows up in how she scaled NULASTIN to $17.5M in revenue before hiring her first employee, bootstrapping the brand through direct response marketing, Indiegogo campaigns, and scrappy user-generated content.Leah shares why she shifted from a crowded skincare category to focus on brows and lashes, how “less polished” creative outperformed high-production assets, and why authenticity still drives her best-performing ads. She also breaks down her product development process, the metrics she tracks most closely, and how she's approaching influencer and affiliate marketing now that the brand has scaled.Whether she's explaining why awkward websites sometimes convert better or why prestige branding can alienate loyal buyers, Leah offers a no-BS look at building a beauty brand that lasts without relying on glossy tactics or VC backing.In This Conversation We Discuss:[00:43] Intro[01:20] Launching niche beauty products with clear focus[02:00] Identifying a personal need in the market[03:20] Investing early in a science-backed idea[04:30] Taking control after early business loss[05:36] Accepting risk when investing your own money[06:53] Bootstrapping with decks, debt, and side hustles[09:22] Trusting instinct over validation frameworks[10:38] Learning from regulatory arrogance[12:55] Leveraging infomercial skills for DTC[14:46] Episode Sponsors: Electric Eye, Heatmap & Zamp[18:43] Focusing early on user generated content[20:42] Understanding the tradeoffs of premium branding[22:30] Selling before customers hit the website[23:20] Learning from infomercial-driven growth[27:29] Blending legacy service with modern techResources:Subscribe to Honest Ecommerce on YoutubeElastin-based hair and skincare nulastin.com/Follow Leah Garcia linkedin.com/in/leah-garcia-592988Schedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
In the next few years, the United States is going to see the fastest growth in electricity demand since the 1970s. And that's only the beginning of the challenges that our power grid will face. When you step back, virtually every trend facing the power system — such as the coming surge in liquified natural gas exports or President Trump's repeal of wind and solar tax credits — threatens to constrain the supply of new electricity. On this week's episode of Shift Key, Rob and Jesse talk about why they're increasingly worried about a surge in electricity prices. What's setting us up for an electricity shortfall? What does the recent auction in the country's largest electricity market tell us about what's coming? And what would a power shock mean for utility customers, the economy, and decarbonization? Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned: Jesse on The Ezra Klein ShowFrom Rob: The Electricity Affordability Crisis Is ComingU.S. power use to reach record highs in 2025 and 2026, per EIAWhy the EIA expects natural gas prices to riseThe Messy Truth of America's Natural Gas ExportsGovernor Josh Schapiro's legal action to constrain power pricesJesse's upshift; Rob's downshift.--This episode of Shift Key is sponsored by …Accelerate your clean energy career with Yale's online certificate programs. Gain real-world skills, build strong networks, and keep working while you learn. Explore the year-long Financing and Deploying Clean Energy program or the 5-month Clean and Equitable Energy Development program. Learn more here.Join clean energy leaders at RE+ 25, September 8–11 in Las Vegas. Explore opportunities to meet rising energy demand with the latest in solar, storage, EVs, and more at North America's largest energy event. Save 20% with code HEATMAP20 at re-plus.com.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Carol's back with another Retail Heat Map episode, connecting the dots between seemingly random retail headlines to reveal the bigger patterns reshaping retail. From Target's operational disasters and identity crisis to Netflix's ambitious physical retail gambit to Temu and Shein's spiral to Mexico's cross-border rescue mission, these aren't isolated stories – they're collision points where old retail strategies are meeting new market realities. Drawing from her recent media commentary and expert analysis, Carol reveals three major shifts happening right now: The identity crisis hitting some of retail's biggest players, massive shifts in consumer behavior that nobody saw coming, and a global market deal that is completely rewriting the rules (in a good way). While some retailers struggle with basic execution and strategic drift, others are making billion-dollar bets on cross-border innovation that could reshape North American commerce.Key takeaways:Vision beats operations every time – Target's apparel chaos and leadership drift prove that without clear vision operational fixes are futile Consumer behavior has fundamentally shifted – Amazon's "record" Prime Day still felt disappointing as consumers kicked into treasure-hunting mode.Mexican retail is hitting high notes – El Puerto de Liverpool's grande investment in Nordstrom validates Mexican retail's strength and shuts off Wall Street's glare.Resource-eating media might hamper merchandising hopes – Netflix's retail gamble has built-in advantages but Tik Tok and YouTube got to the good stuff first.The retailers winning right now recognize that collision isn't always destruction – sometimes it's the force that creates something completely new (and better). Want to be a guest on Spieckerman Speaks Retail? Contact team@spieckermanretail.comCheck out more of Carol's retail insights and updates Follow Carol on LinkedInFollow Carol on Twitter
Google Business Profile Heat Map Reports for Dentists What We have available to look at stats for our keywords and what we can do with the data. Here is the video: https://youtu.be/huPllslr0aM
The two fastest-growing sources of electricity generation in the world represent a radical break with the energy technologies that came before them. That's not just because their fuels are the wind and the sun.This is our third episode of Shift Key Summer School, a series of “lecture conversations” about the basics of energy, electricity, and the power grid. This week, we dive into the history and mechanics of wind turbines and solar panels, the two lynchpin technologies of the energy transition. What do solar panels have in common with semiconductors? Why did it take so long for them to achieve scale? And what's an inverter and why is it so important for the grid of the future? Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned:How Solar Energy Became Cheap, by Gregory F. NemetMore on what wind energy has to do with Star Trek--This episode of Shift Key is sponsored by …Accelerate your clean energy career with Yale's online certificate programs. Gain real-world skills, build strong networks, and keep working while you learn. Explore the year-long Financing and Deploying Clean Energy program or the 5-month Clean and Equitable Energy Development program. Learn more here.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
It's official. On July 4, President Trump signed the Republican reconciliation bill into law, gutting many of the country's most significant clean energy tax credits. The future of the American solar, wind, battery, and electric vehicle industries looks very different now than it did last year.On this week's episode of Shift Key, we survey the damage and look for bright spots. What did the law, in its final version, actually repeal, and what did it leave intact? How much could still change as the Trump administration implements the law? What does this mean for U.S. economic competitiveness? And how are we feeling about the climate fight today? Jillian Goodman, Heatmap's deputy editor, joins us to discuss all these questions and more. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned:The REPEAT Project report on what the OBBBA will mean for the future of American emissionsThe Bipartisan Policy Center's foreign entities of concern explainerThe new White House executive order about renewables tax credits And here's more of Heatmap's coverage from the endgame of OBBBA.--This episode of Shift Key is sponsored by …The Yale Center for Business and the Environment's online clean energy programs equip you with tangible skills and powerful networks—and you can continue working while learning. In just five hours a week, propel your career and make a difference.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Just two types of machines have produced the overwhelming majority of electricity generated since 1890. This week, we look at the history of those devices, how they work — and how they have contributed to global warming.This is our second episode of Shift Key Summer School, a series of “lecture conversations” about the basics of energy, electricity, and the power grid for listeners of all backgrounds. This week, we dive into the invention and engineering of the world's most common types of fossil- and nuclear-fueled power plants. What's a Rankine cycle power station, and how does it use steam to produce electricity? How did the invention of the jet engine enable the rise of natural gas-generated electricity? And why can natural gas power plants achieve much higher efficiency gains than coal plants?Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned:Powering the Dream: The History and Promise of Green Technology, by Alexis Madrigal--This episode of Shift Key is sponsored by …The Yale Center for Business and the Environment's online clean energy programs equip you with tangible skills and powerful networks—and you can continue working while learning. In just five hours a week, propel your career and make a difference.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
What is the difference between energy and power? How does the power grid work? And what's the difference between a megawatt and a megawatt-hour? On this week's episode, we answer those questions and many, many more. This is the start of a new series: Shift Key Summer School. It's a series of introductory “lecture conversations” meant to cover the basics of energy and the power grid for listeners of every experience level and background. In less than an hour, we try to get you up to speed on how to think about energy, power, horsepower, volts, amps, and what uses (approximately) 1 watt-hour, 1 kilowatt-hour, 1 megawatt-hour, and 1 gigawatt-hour. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned: Decarbonize Your Life--This episode of Shift Key is sponsored by …The Yale Center for Business and the Environment's online clean energy programs equip you with tangible skills and powerful networks—and you can continue working while learning. In just five hours a week, propel your career and make a difference.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Carol launches her new Retail Heat Map series by diving into the triple threat that's hitting retailers from all sides right now. From Walmart's workforce disruptions to Amazon's grocery struggles, these aren't just random headlines – they're early warning signals of how external forces are reshaping retail faster than most companies can adapt.Drawing from her recent media commentary across outlets from MarketWatch to the Daily Mail, Carol connects the dots between seemingly unrelated retail challenges to reveal the bigger patterns retail watchers need to understand now. From the Supreme Court's ruling forcing mass retail layoffs to the security-convenience death spiral destroying store experiences and the pricing powder keg threatening to blow up the holidays, collective pressures are compounding.Key takeaways:Scale is everything when curveballs hit – When Walmart loses employees overnight due to federal policy changes, physical scale becomes a lifeline.(Still) no security solution in sight – Locking products behind glass might stop theft, but it's killing sales and pushing customers online.Tariff tremors are starting – Target's toy price increases, Amazon's extended Prime Day strategy, and the Hudson's Bay bankruptcy are early signals that global retailers are bracing for economic impact.Grocery integration overdue and underestimated – Amazon's "One Grocery" initiative acknowledges the obvious: after years of trying to make Whole Foods work, grocery assimilation is still elusive. Ready or not, the second half of 2025 will separate retail winners from casualties. The question isn't whether more disruption is coming – it's which retail strategies survive first contact with reality.Want to be a guest on Spieckerman Speaks Retail? Contact team@spieckermanretail.comCheck out more of Carol's retail insights and updates Follow Carol on LinkedInFollow Carol on Twitter
Food is a huge climate problem. It's responsible for somewhere between a quarter and a third of global greenhouse gas emissions, but it concerns a much smaller share of global climate policy. And what policy does exist is often … pretty bad.On this week's episode of Shift Key, Rob and Jesse talk with Michael Grunwald, the author of the new book We Are Eating the Earth. It's a book about land as much as it's a book about food — because no matter how much energy abundance we ultimately achieve, we're stuck with the amount of land we've got. Grunwald is a giant of climate journalism and a Heatmap contributor, and he has previously written books about the Florida everglades and the Obama recovery act. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned: Preorder We Are Eating the EarthThe real war on coal, by Michael GrunwaldThe Senate GOP's seismic overhaul of clean energy tax credits--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
You might not think that often about medium-duty trucks, but they're all around you: ambulances, UPS and FedEx delivery trucks, school buses. And although they make up a relatively small share of vehicles on the road, they generate an outsized amount of carbon pollution. They're also a surprisingly ripe target for electrification, because so many medium-duty trucks drive fewer than 150 miles a day.On this week's episode of Shift Key, Rob and Jesse talk with John Henry Harris, the cofounder and CEO of Harbinger Motors. Harbinger is a Los Angeles-based startup that sells electric and hybrid chassis for medium-duty vehicles, such as delivery vans, moving trucks, and ambulances. Rob, John, and Jesse chat about why medium-duty trucking is unlike any other vehicle segment, how to design an electric truck to last 20 years, and how President Trump's tariffs are already stalling out manufacturing firms. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned: Harbinger MotorsCalStart's data on medium-duty electric trucks deployed in the U.S.Here's the chart that John showed Rob and Jesse.It draws on data from Bloomberg in China, the ICCT, and the Calstart ZET Dashboard in the United States.Jesse's case for EVs with gas tanks — which are called extended range electric vehiclesThor's extended range electric vehicle RVJesse's upshift; Rob's downshift. Hosted on Acast. See acast.com/privacy for more information.
Are your ads converting? Is conversion rate a vanity metric? What's the deal with split testing? This week's guest, Dylan Ander, loooooves websites, conversions, ads, and more—and he's even known as the CRO Guy. He founded Heatmap.com to help brands get real-time behavior on their websites. Nik and Dylan dive deep into why most brands obsess over ad creative but ignore the real moneymaker: the website. Dylan unpacks the fundamentals of user psychology, shares the truth about what CRO actually means (spoiler: it's not just button colors), and breaks down how he approaches copywriting, landing pages, and full-site redesigns without relying on guesswork. Plus, in the age of AI, are analytics ever going to go away? Dylan doesn't think so. Omnisend - email & SMS marketing so good, it's boring! You've got enough exciting stuff to worry about. Let us be the reliable platform you can depend on. Make an average $68* for every $1 you spend. Start for free! Visit https://your.omnisend.com/limitedsupply Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips. Check out the Nik's DTC newsletter: https://bit.ly/3mOUJMJ And if you're looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik's most unfiltered, uncensored thoughts. Follow Nik: Twitter: https://www.twitter.com/mrsharma
Why has it been so hard for the world to make progress on climate change over the past 30 years? Maybe it's because we've been thinking about the problem wrong. Academics and economists have often framed climate change as a free-rider or collective action problem, one in which countries must agree not to emit greenhouse gases and abuse the public commons. But maybe the better way to understand climate action is as a fight that generates winners and losers, defined primarily by who owns what. On this week's episode of Shift Key, Rob and Jesse talk with Jessica Green, a political science professor at the University of Toronto. She calls for “radical pragmatism” in climate action and an “asset revaluation”-focused view of the climate problem. Green is the author of the forthcoming book Existential Politics: Why Global Climate Institutions Are Failing and How to Fix Them. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned:Asset Revaluation and the Existential Politics of Climate Change, by Jessica Green, Jeff Colgan, and Thomas HaleTax Policy Is Climate Policy by Jessica Green Why Carbon Pricing Falls Short, by Jesse JenkinsJesse's 2014 article on asset specificity and climate change Jesse's downshift; Rob's downshift. --Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
We would love to hear your feedback!The gig economy landscape continues to evolve with new features and bizarre incidents shaping how drivers and customers interact in this space.• Uber Eats introduces new heat maps showing busy areas and high-demand restaurants to help drivers maximize earnings• Uber and Lyft launch senior-focused accounts with larger text, simplified interfaces, and caregiver options• Gen Z increasingly skipping driver's licenses, with only 25% of 16-year-olds licensed in 2019 compared to 46% in 1983• A DoorDash driver in Washington State returned to a customer's home with a gun, demanding a cash tip• Viral video captures an Uber Eats delivery being made by kayak through London canals• Waymo self-driving car attempts to drive through flooded street, demonstrating challenges for autonomous vehicles in adverse weatherJoin us for our Nashville meetup on Saturday, June 28th. Time and location to be determined, but we'd love to see you there for dinner and drinks!Links from Ep 254 Digital Disruption with Geoff Nielson Discover how technology is reshaping our lives and livelihoods.Listen on: Apple Podcasts SpotifySupport the showEverything Gig Economy Podcast Related: Download the audio podcast Newsletter Octopus is a mobile entertainment tablet for your riders. Earn 100.00 per month for having the tablet in your car! No cost for the driver! Want to earn more and stay safe? Download Maxymo Love the show? You now have the opportunity to support the show with some great rewards by becoming a Patron. Tier #2 we offer free merch, an Extra in-depth podcast per month, and an NSFW pre-show https://www.patreon.com/thegigeconpodcast The Gig Economy Podcast Group. Download Telegram 1st, then click on the link to join. TikTok Subscribe on Youtube
Did the Supreme Court just make it easier to build things in this country — or did it give a once-in-a-lifetime gift to the fossil fuel industry? Last week, the Supreme Court ruled 8-0 against environmentalists who sought to use a key permitting law, the National Environmental Policy Act, to slow down a railroad in a remote but oil-rich part of Utah. Even the court's liberals ruled against the green groups. But the court's conservative majority issued a much stronger and more expansive ruling, urging lower courts to stop interpreting the law as they have for years. That decision, written by Justice Brett Kavanaugh, may signal a new era for what has been called the “Magna Carta” of environmental law.On this week's episode of Shift Key, Rob and Jesse talk with Nicholas Bagley, a University of Michigan law professor and frequent writer on permitting issues. He is also Michigan Governor Gretchen Whitmer's former chief legal counsel. Rob, Jesse, and Nick discuss what NEPA is, how it has helped (and perhaps hindered) the environment, and why it's likely to change again in the near future. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor. Mentioned: The Supreme Court Just Started a Permitting RevolutionThe Supreme Court's Green Double Standard, By Nick BagleyBagley's article on the procedure fetishKey statistics about how NEPA works in the governmentJudge Skelly's 1971 Calvert Cliffs rulingHouse Republicans' NEPA reform proposal Jesse's downshift; Rob's downshift. --Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Shift Key is off this week for Memorial Day, so we're re-running one of our favorite episodes from the past. With Republicans in the White House and Congress now halfway to effectively repealing the Inflation Reduction Act, the United States' signature climate law, we thought now might be a good moment to remind ourselves why emissions reductions matter in the first place.To that end, we're resurfacing our chat from November with Kate Marvel, an associate research scientist at Columbia University and the NASA Goddard Institute for Space Studies. At the time, Trump had just been reelected to the presidency, casting a pall over the annual United Nations climate conference, which was then occurring in Azerbaijan. Soon after, he fulfilled his promise to pull the U.S. out of the Paris Agreement, with its goal of restraining global warming to 1.5 degrees Celsius over pre-industrial levels.In this episode, we talk with Kate about why every 10th of a degree matters in the fight against climate change, the difference between tipping points and destabilizing feedback loops, and how to think about climate change in a disappointing time. Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.Mentioned: The GOP Tax Bill Is a Dangerous Gamble at a Precarious MomentThe UN Environmental Program's emissions gap reportThe IPCC's monumental report on the risks of 1.5C of temperature riseJesse's post-Trump op-ed: Trump Is Not the End of the Climate FightRob's piece from 2023 on the “end of climate science”Trump's Energy Secretary-designate Chris Wright's speech at the American Conservation Coalition Summit--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Republicans are preparing to tear up America's clean energy tax credits as part of their budget reconciliation megabill. Hollowing out those policies will have sweeping implications for the country's energy system — it could set back solar, nuclear, and geothermal development; bring less electricity supply onto the grid; and devastate the country's fledgling electric vehicle supply chain. A new report — written by our own Jesse Jenkins — is all about the real-life consequences of killing the tax credits. On this week's episode of Shift Key, Jesse shares the forthcoming analysis of the bill from Princeton University's REPEAT Project. Rob and Jesse discuss what best-in-class modeling tells us the bill will mean for carbon emissions, the energy economy, the power grid, and consumer energy costs. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned:New REPEAT Project report on the GOP reconciliation billHow a House GOP Proposal Would Essentially Gut the IRA's Biggest Tax CreditsWhy it's a problem for the clean energy tax credits to lose transferabilityWhy mortality can fall during recessions: clean airThe natural gas turbine crisisJesse's upshift; Rob's downshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
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Are you looking to save time, make money, and start winning with less risk? Then head to https://www.ovtlyr.com.How did traders pull in over 100% gains in just one day? This isn't hype—it's strategy. In this video, you'll see how OVTLYR members used a simple, repeatable system to crush the market with two trades: Apple ($AAPL) and SMBCI.This isn't about “buy and hope.” This is about clarity, precision, and execution.You'll discover how to:➡️ Spot bullish setups with the Outlier Nine—a powerful framework combining trend, signal, sector strength, and more➡️ Use options rolling to reduce risk, lock in profits, and keep the trade alive➡️ Avoid the trap of high win-rate systems that still lose money (looking at you, credit spreads)➡️ Create a defined entry and exit plan—before ever placing a trade➡️ Leverage tools like ATR, fear and greed metrics, and sector breadth to time moves with confidenceThis strategy doesn't rely on guessing, hype, or hoping a stock “comes back.” It focuses on data, discipline, and market structure—allowing traders to sit in cash for weeks, then strike fast when the edge is real.You'll also get:⭐ Real trade breakdowns (including 106% gains on Datadog and 9.21% account growth in a single trade)⭐ Heatmap-based exits that eliminate emotion⭐ A complete walkthrough of how OVTLYR 3.0 identifies high-conviction opportunities in secondsForget the noise. Forget the fake gurus. This is the system real traders use to make smart moves and manage risk in real time.And if you're tired of the stress, second-guessing, and watching others win while you're stuck—this video shows exactly how to change that!Gain instant access to the AI-powered tools and behavioral insights top traders use to spot big moves before the crowd. Start trading smarter today
The fight over the Inflation Reduction Act has arrived. After months of discussion, the Republican majority in the House is now beginning to write, review, and argue about its plans to transform the climate law's energy tax provisions. We wanted to record a show about how to follow that battle. But then — halfway through recording that episode — the Republican-controlled House Ways and Means Committee dropped the first draft of their proposal to gut the IRA, and we had to review it on-air. We were joined by Luke Bassett, a former senior advisor for domestic climate policy at the U.S. Treasury Department, and a former senior staff member at the Senate Committee on Energy and Natural Resources. We chatted about the major steps in the reconciliation process, what to watch next, and what to look for in the new GOP draft. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned:The House GOP Tax Proposal Would Effectively Kill The IRAPermitting Reform Is Back — and Buried in Trump's Tax BillThe House Ways and Means Committee's first attempt at rewriting the IRA and its energy tax provisions(Note: At one point, Luke refers to a permitting reform proposal as coming from the Energy and Commerce Committee. It's a product of the House Natural Resources Committee.) --Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Last week, more than 50 million people across mainland Spain and Portugal suffered a blackout that lasted more than 10 hours and shuttered stores, halted trains, and dealt more than $1 billion in economic damage. At least eight deaths have been attributed to the power outage.Almost immediately, some commentators blamed the blackout on the large share of renewables on the Iberian peninsula's power grid. Are they right? How does the number of big, heavy, spinning objects on the grid affect grid operators' ability to keep the lights on? On this week's episode of Shift Key, Jesse and Rob dive into what may have caused the Iberian blackout — as well as how grid operators manage supply and demand, voltage and frequency, and renewables and thermal resources, and operate the continent-spanning machine that is the power grid. Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.Mentioned: Spain's Blackout Has Put in Motion a Debate Over InertiaSpain Discloses New Power Grid Failure on Day of the BlackoutShift Key: A Beginner's Guide to the Interconnection QueueJesse's upshift; Rob's upshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
In this episode, we explore how replacing your org chart with a heat map of influence helps you identify the real power players on your team. Leadership is earned through trust, not titles—this mindset shift can redefine how your team performs.Host: Paul FalavolitoConnect with me on your favorite platform: Facebook, Twitter, Instagram, TikTok, LinkedIn, Substack, BlueSky, Threads, DiscordFree Leadership Resources: www.paulfalavolito.comBooks by Paul FalavolitoThe 7 Minute Leadership Handbook: bit.ly/48J8zFGThe Leadership Academy: https://bit.ly/4lnT1PfThe 7 Minute Leadership Survival Guide: https://bit.ly/4ij0g8yOfficial 7 Minute Leadership MerchGrab exclusive gear and more: linktr.ee/paulfalavolitoPartners & DiscountsFlying Eyes Optics – Best aviator sunglasses on the marketGet 10% off with code: PFAVShop now: flyingeyesoptics.comGatsby Shoes – Dress sneakers built for leaders on the moveUse my affiliate link for 10% off: Gatsby ShoesSubscribe & Listen to My Podcasts:The 7 Minute Leadership Podcast1 PAPA FOXTROT – General Aviation PodcastThe DailyPfav
Texas is one of the country's biggest producers of zero-emissions energy. Last year, the Lone Star State surpassed California to become the country's No. 1 market for utility-scale solar. More solar and batteries were added to the Texas grid in 2024 than any other energy source, and the state has long dominated in onshore wind.But that buildout is now threatened. A new tranche of bills in the Texas House and Senate could impose punitive engineering requirements on wind, solar, and storage plants — even those already in operation — and they could send the state's power bills soaring.Doug Lewin is the founder and CEO of Stoic Energy Partners in Austin, Texas. He writes the Texas Energy and Power Newsletter, and he is the host of the Energy Capital podcast. On this week's episode of Shift Key, Jesse and Rob talk with Doug about how Texas became a clean energy powerhouse, how it has dealt with eye-watering demand power growth, and why a handful of bills in the Texas statehouse could break its electricity market. Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.Mentioned: A round-up of the anti-renewables bills now in TexasA map of renewables across TexasElectrifying the PermianThe economic impact of renewables & storage in TexasRural Texans speak out against SB 819How Texas consumers benefit from the renewables expansion Rob's upshift; Jesse's upshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
In just the past few years, Chinese EV-maker BYD has become the most important car company most Americans have still never heard of. It is China's biggest private employer, the world's third most valuable automaker (after Tesla and Toyota), and it's capable of producing more than 5 million cars a year. It's also just one of dozens of innovative new Chinese auto companies that are set to transform the global mobility market — regardless of what happens with Trump's tariffs. On this week's episode of Shift Key, Jesse and Rob talk with Michael Dunne, the founder of Dunne Insights and a longtime observer of the Chinese automotive sector. Dunne was president of GM Indonesia from 2013 and 2015, and was once managing director of JD Power and Associates' China division. We talk about the deep history of BYD, the five non-BYD Chinese car companies you should know, and how Western automakers could (with difficulty and a lot of policy help) eventually catch up.Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned:Michael Dunne on BYDWhy BYD Keeps Shocking the WorldHow China Created an EV JuggernautJesse's upshift; Rob's downshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Donald Trump has implemented what is easily the most chaotic set of American economic policies in recent memory. First, the U.S. declared a trade war on the entire world, imposing breathtaking tariffs on many of the country's biggest trading partners. He's paused that effort — but scaled up punitive tariffs on China, launching what would be the 21st century's biggest global economic realignment without any apparent plan. Now Trump says that more levies are coming on semiconductors and pharmaceuticals, no matter where we get them.All of this is a disaster for the U.S. economy — but it's also ruinous for any potential American role in decarbonization or the fight against climate change. Even more than Trump's deregulatory actions, his trade war could spell the end of a long-held U.S. decarbonization dream.On this week's episode of Shift Key, Rob and Jesse chat about what Trump's chaotic economic policy could mean for the global fight against climate change. What happens to global decarbonization if the U.S. no longer participates? If the U.S. kills its research sector, what happens next? And could China seize this moment to expand its clean tech sector? Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned: Rob's new op-ed: Poof! There Goes America's Competitive Advantage in a Warming WorldChina's solar panel exports are increasing to the Global SouthWhy American manufacturing is so ‘disincentivized,' according to an induction stove CEOTrump's tariffs have killed off the last hope of a U.S. mining boomTrump's tariffs are terrible for the oil industryJesse's upshift; Rob's upshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
China's industrial policy for clean energy has turned the country into a powerhouse of solar, wind, battery, and electric vehicle manufacturing. But long before the country's factories moved global markets — and invited Trump's self-destructive tariffs — the country implemented energy and technology policy to level up its domestic industry. How did those policies work? Which tools worked best? And if the United States needs to rebuild in the wake of Trump's tariffs, what should this country learn? On this week's episode of Shift Key, Rob and Jesse talk with two scholars who have been studying Chinese industrial policy since the Great Recession. Joanna Lewis is the Provost's Distinguished Associate Professor of Energy and Environment and Director of the Science, Technology and International Affairs Program at Georgetown University's School of Foreign Service. She's also the author of Green Innovation in China. John Paul Helveston is an assistant professor in engineering management and systems engineering at George Washington University. He studies consumer preferences and market demand for new technologies, as well as China's longstanding gasoline car and EV industrial policy. Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.Mentioned: Jesse's downshift; Rob's midshift. --Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
The Inflation Reduction Act dedicated $27 billion to build a new kind of climate institution in America — a network of national green banks that could lend money to companies, states, schools, churches, and housing developers to build more clean energy and deploy more next-generation energy technology around the country.It was an innovative and untested program. And the Trump administration is desperately trying to block it. Since February, Trump's criminal justice appointees — led by Ed Martin, the interim U.S. attorney for the District of Columbia — have tried to use criminal law to undo the program. After failing to get the FBI and Justice Department to block the flow of funds, Trump officials have successfully gotten the program's bank partner to freeze relevant money. The new green banks have sued to gain access to the money.On this week's episode of Shift Key, Rob and Jesse talk with Kristina Costa, who has been tracking the effort to bankrupt the green banks. Costa helped lead the Inflation Reduction Act's implementation in the White House from 2022 to 2025 — and is a previous Shift Key guest. She joins us to discuss how Trump is weaponing criminal law to block a climate program, whether there's any precedent for his actions, and what could come next in the legal battle. Shift Key is hosted by Robinson Meyer, the founding executive editor of Heatmap, and Jesse Jenkins, a professor of energy systems engineering at Princeton University.Mentioned: The Hardest Working $27 Billion in the IRAHow Democrats Are Trying to Trump-Proof Their Big Climate LawWashington Post: Top-ranking career prosecutor resigns after declining to block FBI programDenise Cheung's resignation letterJesse's upshift; Rob's downshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
If you care about decarbonizing the power grid anytime soon, you have to care about data centers. The AI boom and the ongoing growth of the internet have driven a big new cycle of data center construction in the United States, with tech companies trying to buy amounts of electricity comparable to those used by large cities. Peter Freed has seen this up close. As Meta's former director of energy strategy, he worked on clean energy procurement and data center development from 2014 to 2024. He is now a founding partner at the Near Horizon Group, where he advises investors and companies on emerging topics in data centers and advanced clean energy. On this week's episode of Shift Key, Rob and Jesse talk with Peter about whether AI and new data centers are going to blow up the grid and break decarbonization. What are the real-world constraints on developing a data center in 2025? Are tech companies beginning to run out of natural gas to burn? What do their investments in clean energy mean? And could the rise of AI prompt an accidental return to coal? Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned: A Skeptic's Guide to AI and Energy GrowthPeter Freed and Allison Clement on how to reduce data center speculationExxon's announced plans to use CCS for data centersThe Natural Gas Turbine CrisisJesse's upshift; Rob's downshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Joe Biden made more policy progress on climate change than any president in history, so it might not have been crazy to think what he accomplished would be difficult to unwind - or that Donald Trump might not put too much effort into it. But if that's what you thought, you were wrong. Paul is joined by Jillian Goodman, deputy editor of Heatmap.news, to examine the damage Trump is doing and consider what makes policy change durable and what makes it vulnerable. The news isn't good.
Republicans in Washington are pushing for at least two big changes to the country's car-related policies. In Congress, some lawmakers want to repeal the $7,500 tax credit that helps consumers buy or lease a new electric vehicle — as well as a matching tax credit that lets companies buy heavy-duty zero-carbon trucks. And at the Environmental Protection Agency, officials are trying to roll back Biden-era rules encouraging dealerships to sell more EVs through 2032. What will that mean for the climate — and for the slate of new EV and battery factories popping up around the country? On this week's episode of Shift Key, Rob and Jesse talk about new research from Jesse's lab, the REPEAT Project, about what will happen if Congress and the Trump administration get their way. What will happen to America's factory boom? How soon would the effects be felt? And would tariffs stem the bleeding at all? Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned: The REPEAT Project's new study on repeal of the EV tax credits and EPA clean car rules 94% of Germans say they won't buy a Tesla carWSJ: How Tesla's sales are shifting across the US “Detroit killed the sedan. Trump's trade war will make them wish they hadn't.”Jesse's downshift; Rob's sorta upshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Donald Trump's second term has now entered its second month. His administration is doing much to slow down renewables, and everything it can to slow down offshore wind. Jael Holzman is a senior reporter at Heatmap and the author of our newsletter, “The Fight,” about local battles over renewable permitting around the country. On this week's episode of Shift Key, Rob and Jesse talk to Jael about the bleak outlook for offshore wind, the use of presidential authority to impede energy development, and why solar has been spared — so far. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned: The FightHeatmap ProOffshore Wind Faces Its ‘Worst Case Scenario' Under TrumpTrump is targeting Dominion's Coastal Virginia offshore wind project in VirginiaA Wave of Anti-Renewables Bills Hits State LegislaturesNew York's Battery BacklashHow Bad Information Is Breaking the Energy TransitionSolar's Growing “Prime Farmland” ProblemJesse's upshift; Rob's upshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Longtime listeners of Shift Key will recognize the name Intersolar and Energy Storage North America, one of the country's premier solar industry conferences. Shift Key was live at this year's event, hosting a panel on the present and future of the solar industry featuring a pair of marquee panelists: Tom Starrs, currently the vice president for government and public affairs at EDP Renewables, North America, who has more than 30 years of experience in the renewables industry; and Maria Robinson, until recently the director of the Department of Energy's Grid Deployment Office and now the president and CEO of the Interstate Renewable Energy Council. (Robinson is also a repeat Shift Key guest.)On this week's episode of Shift Key, Rob and Jesse talk with the panelists about the momentum propelling solar energy forward in the U.S. and whether the uncertainty created by the Trump administration could put a damper on that. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned:Previously: Maria Robinson on Shift KeySolar Was the Biggest Non-Loser of Trump's First DaySolar and storage lead planned new energy additions in 2025Advait Arun on the looming natural gas turbine crisisJesse's upshift; Rob's downshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
Congress is still debating the fate of the Inflation Reduction Act, but the Trump administration has already torn up energy and climate policies across the federal government. It's time to step back and try to take stock. How much damage has the Trump administration already done to decarbonization? What's most worrying? What was going to happen anyway? And what might still be saved? On this week's episode of Shift Key, Rob and Jesse go agency by agency to understand the most important changes and try to understand the deeper agenda — including potential points of incoherence or disagreement. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned:Trump's effort to undo the EPA endangerment findingThe incoherence of Trump's energy agendaOffshore Wind Faces Its ‘Worst Case Scenario' Under TrumpTrump's effort to block the Greenhouse Gas Reduction FundHow Tesla gets rich selling EV compliance creditsThe next front of Trump's legal war is contract lawJesse's upshift; Rob's upshift.--Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
The most important energy regulators in the United States aren't all in the federal government. Each state has its own public utility commission, a set of elected or appointed officials who regulate local power companies. This set of 200 individuals wield an enormous amount of power — they oversee 1% of U.S. GDP — but they're often outmatched by local utility lobbyists and overlooked in discussions from climate advocates. Charles Hua wants to change that. He is the founder and executive director of PowerLines, a new nonprofit engaging with America's public utility commissions about how to deliver economic growth while keeping electricity rates — and greenhouse gas emissions — low. Charles previously advised the U.S. Department of Energy on developing its grid modernization strategy and analyzed energy policy for the Lawrence Berkeley National Laboratory.On this week's episode of Shift Key, Rob and Jesse talk to Charles about why PUCs matter, why they might be a rare spot for progress over the next four years, and why (and how) normal people should talk to their local public utility commissioner. Shift Key is hosted by Jesse Jenkins, a professor of energy systems engineering at Princeton University, and Robinson Meyer, Heatmap's executive editor.Mentioned:PowerLinesMIT's Utility of the Future studyWho's controlling our energy future? Industry and environmental representation on United States public utility commissionsPreviously on Shift Key: How to Fix Utility Bills in AmericaRob's downshift; Jesse's downshift.--This episode of Shift Key is sponsored by …Download Heatmap Labs and Hydrostor's free report to discover the crucial role of long duration energy storage in ensuring a reliable, clean future and stable grid. Learn more about Hydrostor here.Music for Shift Key is by Adam Kromelow. Hosted on Acast. See acast.com/privacy for more information.
John Wilkerson, a Washington correspondent for STAT who writes about the politics of health care, and Jael Holzman, senior reporter at Heatmap, discuss President Donald Trump's first day in office and his administration's actions regarding health and climate, including on wind farms and the World Health Organization.
It's an EmMajority Report Thursday! She speaks with Annelle Sheline, research fellow in the Middle East program at the Quincy Institute for Responsible Statecraft, to discuss the reporting around a recently brokered ceasefire deal in Israel & Gaza. Then, she speaks with Jael Holzman, senior reporter at HeatMap News, to discuss her recent piece entitled "The Growing Push to Ban Renewable Energy in Oklahoma." First, Emma runs through updates on Netanyahu's torpedoing of the alleged ceasefire, including an escalation killing dozens more in Gaza, ProPublica's report on Biden's suppression of dissent over Gaza, Trump's CEO cabal, the US' TikTok Ban, Trump's AG nom, the FTC's report on UnitedHealthcare's overcharging of cancer patients by nearly 1000%, and compensation for women's college basketball players, before expanding briefly on the odd power plays between Trump and Biden over the developing TikTok Ban. Dr. Annelle Sheline then joins, diving right into this week's development of a predictably brief ceasefire in Gaza, including Netanyahu's immediate refusal to abide by its requirement and the following escalation resulting in some 70 dead, unpacking why Bibi has once again sabotaged a deal, why Trump still wants peace for his inauguration, and why Netanyahu's sights for the second Trump Administration are set on the West Bank. Next, Dr. Sheline and Emma shift to unpacking the future of the normalization attempt between Israel and Saudi Arabia – a process that the Biden Administration happily picked up off of Trump 1.0 – and the genuine danger of Trump extending the guarantee of uncritical military support that we provide Israel to Saudi Arabia as well, before wrapping up with a conversation on the particular role the Biden Administration's support for Israel's genocide in Gaza had on undermining support for Kamala Harris' candidacy. Jael Holzman then looks to Oklahoma as she walks Emma through the developing push to ban renewable energy projects locally, exploring how the expansion of the industry alongside a growing reactionary movement helped bolster this drive, despite its obvious potential negative impacts. Expanding on this, Holzman and Emma briefly explore the evolution of this “Green MAGA” movement as exemplified by RFK Jr., and the increasing problem of a green energy incentive structure based on tax credits, before wrapping up by tackling the extractive and material incentives for Trump's fantasy land grab of Greenland. And in the Fun Half: Emma is joined by Brandon Sutton and Matt Binder as they dive deep into the exposé of Elon Musk's gamer fraud, talk with Jersey Boy from Milwaukee about engaging in disagreement, and watch Sam Husseini's righteous and confrontational action at Blinken's final press conference. Jay from Oregon unpacks some finer details of the nurses' strike, Pete Hegseth shies away from promising not to be a hypocrite, and Jeff from CA shares his insight into Hegseth's problematic history when it comes to a Defense Secretary nomination, plus, your calls and IMs! 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