Mastermind Your Launch

Follow Mastermind Your Launch
Share on
Copy link to clipboard

Every successful entrepreneur had a starting point in their journey. Mastermind Your Launch interviews inspiring entrepreneurs to uncover the story of passion and perseverance, providing YOU ideas and resources to take action towards your own dreams. No one does it alone. Learn about the key influencers that helped these entrepreneurs achieve their success and allow THEM to be part of YOUR journey to the top.

Stefanie Diaz Sheehan


    • Dec 27, 2017 LATEST EPISODE
    • infrequent NEW EPISODES
    • 31m AVG DURATION
    • 98 EPISODES


    Search for episodes from Mastermind Your Launch with a specific topic:

    Latest episodes from Mastermind Your Launch

    Series Finale: Stefanie Diaz on Closing a Chapter and Making Waves

    Play Episode Listen Later Dec 27, 2017 42:31


    On this episode, Stefanie Diaz closes out the Mastermind Your Launch Podcast series with a special episode recap highlights from the two and a half year run. With over 100 episodes and over 130,000 unique listeners per episode, it’s a bittersweet end to a transformational endeavor. Listen as Stefanie shares how the radio platform impacted her life and business, and what projects she has on the horizon.   Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    96: Kimberly Barnes with ContentPark

    Play Episode Listen Later Dec 27, 2017 22:10


    Kimberly Barnes/ContentPark An advocate for social justice. A tireless volunteer. A wannabe hacker. An honest and thoughtful friend. A weekend karaoke singer. A serial entrepreneur. One thing that can’t be said about Kimberly Barnes is that she’s one dimensional. Kimberly is the founder of ContentPark—a tech-driven content agency that specializes in the production of premium content for large brands and mid-sized businesses. ContentPark provides its clients with content that’s narratively compelling, culturally attuned, and SEO-smart. Their work can be seen on web assets managed by Fortune 500 companies, such as Macy’s, AT&T and Southern Company. Prior to ContentPark, Kimberly spent more than a decade putting her marketing expertise to work in higher education, at Fortune 500 companies and at globally-recognized, privately-held small businesses across the country. She guided company and campaign strategies and improved organizational efficiency as a data analyst. And as a creative director, both in an agency and in-house, Kimberly led teams through marketing campaign design and execution. In her last corporate role, Kimberly was an SEO analyst where she worked with some of the more influential leaders in the industry on national telecom accounts, including Verizon, DirecTV and Frontier Communications. Kimberly is a proud graduate of North Carolina Agricultural and Technical State University, where she began her post-secondary education as a chemical engineering major. She discovered, however, that marketing was a better fit, as it exercised her high aptitude for creativity and her desire to be challenged technically and analytically. After graduating at the top of her business class with a bachelor of science in marketing, this self-proclaimed technophile taught herself HTML, CSS and PHP and received formal training in Ruby on Rails. She has since used this knowledge in a variety of her roles. Overall, Kimberly desires to improve the content world and the community as a whole. She passionately dedicates her time to eradicating hunger and homelessness and is a staunch advocate for diversity and inclusion in the workplace. A lifelong learner, Kimberly is rarely seen without a book. She invests energy in self-study topics, such as self-improvement, marketing and consumer behavior, or cutting-edge tech, including artificial intelligence and machine learning. To learn more about her and her team at ContentPark, visit their website (www.contentpark.co) or social media; Twitter (@_contentpark) and Instagram (@contentpark). Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    95: Gene Hammett – author of The Trap of Success: A Brutally Candid Guide to Overcoming Your Fears, Finding Significance, and Achieving Profound Success

    Play Episode Listen Later Dec 27, 2017 28:55


    Gene Hammett Gene Hammett works with companies to discover new strategies for growth. From small businesses to large corporations, he presents his ideas on becoming THE choice, not a choice and unleashing the entrepreneurial spirit by activating internal brand ambassadors for companies. Gene’s podcast, Leaders in the Trenches, has been recognized by Inc. and Entrepreneur for its insight on marketing and sales leadership. Gene is also the author of The Trap of Success: A Brutally Candid Guide to Overcoming Your Fears, Finding Significance, and Achieving Profound Success. A regular contributor to Entrepreneur, Gene has also been featured in Forbes, Success, Business Insider, and Inc. Contact Gene via email directly at gene@leadersinthetrenches.com or via the Contact page. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    94: Kimberly Graver, Susan Smith and Maranda Bennett with E-Transform

    Play Episode Listen Later Dec 27, 2017 23:33


    Kimberly Graver, Susan Smith and Maranda Bennett/E-Transform The team at E-Transform began with one simple goal in mind; to revolutionize the call center business. So many of us had seen business done the wrong way, and they have set out to change it. They are proactive, instead of reactive. Their internal corporate culture reflects the way they do business – with respect, communication, and a positive and energetic attitude. This successful model has transferred to their other related lines of service as well. They like “e” words. One of their favorites is execution. They truly believe that the secret to a successful business model is exceptional execution, all the time. And that is what E-Transform gives you. They push themselves to go the extra mile, provide the same level of service they want to receive, and think out-of-the-box by providing flexible pricing models. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.    

    93: MASTERMIND YOUR LAUNCH: W.O.E. (Women Only Entrepreneurs)

    Play Episode Listen Later Oct 5, 2017 21:37


    Tuesday, October 10, 2017 6pm – 9pm The Metropolitan Club Alpharetta, GA W.O.E. (WOMEN ONLY ENTREPRENEURS) is a night of galvanizing unstoppable women to be empowered and comfortable in their own skin while being united and uplifted in sisterhood. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    92: Johnathan Hessing with Shouty

    Play Episode Listen Later Sep 21, 2017 25:01


    Johnathan Hessing/Shouty Jonathan is a firm believer and advocate for manifesting realities through positive thinking and energy. Through his life he has found that faith and confidence… and consistency will bring happiness to the mind, body, and spirit. Using this outlook he works with his co-founders to build a company whose platform enables users to make money, as well as view exciting live-streamed content. Shouty Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    91: Jocelyn Robinson, Intuitive and Psychic Channeler

    Play Episode Listen Later Sep 7, 2017 39:41


    Jocelyn Robinson/Intuitive & Psychic Channeler Jocelyn Robinson is an Intuitive and Psychic Channeler.  Jocelyn was first introduced to her connection with the divine in her early twenties through her exploration of different energy healing techniques, spiritually conscious literature, and focusing on the mind-body connection. She traveled down this path due to her health issues such as chronic migraines, allergies, food sensitivities, recurrent candida, and autoimmune disease and related symptoms. By working with her own support team, she was able to align her emotional, spiritual, and physical bodies to reach true healing. Through these events, Jocelyn became aware of her gift of intuition. Jocelyn has the psychic abilities of claircognizance, clairvoyance, and clairsentience that allows her to connect with her clients’ spiritual guides and channel messages. Jocelyn has been working with her gift for more than two years assisting her clients by providing strategic clarity for their businesses and guidance for physical, emotional, and relationship challenges. She also supports her clients in aligning their own emotional, physical, and spiritual bodies to gain more clarity, direction, and healing within their own lives. Jocelyn is able to provide in-depth business strategy due to her extensive background in marketing. She has had more than ten-years of experience in marketing with SMB organizations, corporate, startups, and entrepreneurs. Her wide ranging skills include strategy, branding, public relations, integrated marketing, content marketing, and social marketing. Through her professional marketing experience, she is able to provide an accurate and strategic approach for her clients’ intuitive business strategy readings. Jocelyn believes we all have the power to heal ourselves and tap into our intuition, since she has experienced profound healing in her own life.  She now is able to help people with some of the same challenges she went through, and feels a great sense of purpose and fulfillment to help others feel supported in navigating their own challenges. Jocelyn has helped motivate and support her clients taking action in many different areas of their lives. After working with Jocelyn, clients have started writing the book they were putting off, began pursuing their passion of tarot card readings as a career, and created exact targeting methods for their lead generation. Jocelyn lives in Atlanta with her cat, Fini, and enjoys spending time hiking in nature, meditating, practicing yoga, dancing, and spending time with friends while practicing a healthy lifestyle. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    90: Campbell Brudi with Flop

    Play Episode Listen Later Aug 30, 2017 25:20


    Campbell Brudi/Flop In a world where time moves so fast, modern dating services seem to stand still – well not anymore – Flop is the first truly time sensitive dating app where their focus is to get people in and out! Matches lock after 48 hours and the girl is given the option to ‘Keep Talking’, ‘Meet-Up’ or ‘Flop’. At any time during the match, any party can ‘Flop’ on the other ending the conversation. This creates an atmosphere where things like harassment will get you ‘Flopped’ on! Flop believes that all forms of human interaction are very important so they include picture messaging with captions and voice messaging along with your typical text. Say goodbye to those old matches and dry conversations because every match made on Flop ends up in a ‘Meet Up’ or a ‘Flop’. #dontflop Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    89: Eva Jane Bunkley/Eva Jane Beauty

    Play Episode Listen Later Aug 23, 2017 28:55


    Eva Jane Bunkley/Eva Jane Beauty Eva Jane Bunkley is an Atlanta-based two-time Emmy Award Winning Makeup Artist and the inventor of “The Makeup Bullet™ – HiDef Cosmetic Finger Sponge,” the most innovative design this decade in a makeup sponge applicator and blender. Eva Jane was makeup artist for Fox 5 GoodDay Atlanta for seven years and NBC 11Alive’s makeup artist for five years. Her anointed hands have touched many celebrity faces including President Jimmy Carter, Usher, Dwayne “The Rock” Johnson, Jennifer Holliday, Charles S. Dutton, Cicely Tyson, Jamie Foxx and Randy Jackson and served as personal makeup artist to Creflo and Taffi Dollar and Judge Hatchett for several years. Eva Jane considers herself a creative that doesn’t limit her artistic endeavors; in fact she is also an award winning filmmaker with two first place documentary film projects to her credit and continues media production as a creative passion through her production company Eva-Lution Studios, LLC. Eva Jane loves to give back, frequently mentoring young artists in the business and was recently awarded the “2016 Maqui Award for Philanthropy” by the Atlanta-based Professional Makeup Artist Conference for her fundraising efforts for “Kate’s Club of Metro Atlanta” a charity that helps children and teens that have experienced the death of a parent or sibling. Their cause is near and dear to Eva Jane’s heart in that her own mother passed away when she was six years of age which happened to be the topic of her first award winning film, “My Mother was a Butterfly.” Right now, Eva Jane is working diligently at building her brand, “The Makeup Bullet™” through her company “Eva Jane Beauty, LLC” and continuing to create innovative beauty products. She presently holds four total registered patents and trademarks. Her “finger sponge” is found in several stores worldwide including the U.S. based Dillard’s department store chain. Eva Jane earned a bachelors degree from The Ohio State University and is a member of Alpha Kappa Alpha Sorority, Inc. She is wife to “Terence” and together they are raising with two young men to follow their own God-given missions. They are members the Buckhead Church branch of Northpoint Ministries pastored by Andy Stanley. Eva Jane Beauty, LLC(770) EVA-JANE / (770) 382-5263 http://TheMakeupBullet.com http://Instagram.com/TheMakeupBullet http://Twitter.com/TheMakeupBullet http://Facebook.com/TheMakeupBullet http://Youtube.com/EvaJaneBeauty Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    88: Alex Han & David Choi/PupWalkr

    Play Episode Listen Later Aug 15, 2017 24:10


    Alex Han & David Choi/PupWalkr Alex started his career as an Investment Banking Analyst in the Mergers & Acquisitions group at SunTrust Robinson Humphrey working on buy-side/sell-side transactions across the healthcare, industrials, technology, and media verticals. He now runs the customer side of the PupWalkr platform. David began his career with H.M. Wallace, a firm started by the same guys as Hypepotamus, and worked in multiple functions gaining experience in management, operations, and business development. David now runs the provider side of the PupWalkr platform. www.pupwalkr.com @pupwalkr Alex’s personal: @PWAhan   email: ahan@pupwalkr.com David’s personal: @PupWalkr_David   email: dchoi@pupwalkr.com   Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    87: Stefanie Jewett with Activvely

    Play Episode Listen Later Jul 12, 2017 30:39


    Stefanie Jewett/Activvely Stefanie Jewett is the founder and CEO of Activvely, the premiere social-pairing app that connects you with platonic fitness buddies. Stefanie’s path into the tech world isn’t a conventional one by any means. A recovering journalist, she spent​ ​five years covering hard news at CNN, until her creativity breached the spillway and Activvely was born. A Miami native, Stefanie grew up in a Spanish-speaking household, her Cuban roots never too far from her heart. Living in Central Virginia, Maryland and Washington D.C. inspired her to pursue a journalism career in earnest. This passion for news would see her at the U.S. Congress​,​ National Republican Senatorial Committee, WSET, the Alliance to Save Energy​ ​and eventually landing a job at CNN. Working on several projects and shows including Crossfire and the Situation Room, she held her own among the most elite journalists at the World Headquarters and the Washington D.C. bureau Stefanie returned to Atlanta with three goals: to lift the stigma off swipe platforms solely being used for dating, to help the people of this vibrant city connect and to enable everyone, from startups to established corporations alike, to effectively use technology to create meaningful customer interaction and growth for their business. http://activvely.com @Activvely @StefanieJewett stefanie@activvely.com Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    86: Diamonde Williamson with BuiltxWomen

    Play Episode Listen Later Jul 6, 2017 25:22


    Diamonde Williamson/BuiltxWomen Since graduating college, Diamonde has dedicated her work to serving the needs and creating opportunity for women of color. From being an assistant to photographer, Drexina Nelson, style influencer, Mattie James and money maven Patrice Washington to working in television as a producer for the Oprah Winfrey Network, USA and TVOne, Diamonde has utilized her talents to serve. Now, as Diversity Coordinator at TechSquare Labs and Founder of her own digital media startup, Blossom, Diamonde is committed to creating an opportunity for women to build tech companies and disrupt the representation of women in media.  The #BuiltbyWomen’s Initiative, presented by TechSquare Labs, is on a mission to pair 100 minority women, 50 technical and 50 go-to market, in an effort to build technology products that people and companies are willing to pay for by solving the toughest problems that face industries in Atlanta and beyond. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    85: James Oliver with WeMontage

    Play Episode Listen Later Jun 21, 2017 25:45


    James Oliver/WeMontage James Oliver, Jr. is Co-Founder of the world’s cutest twins, Thaddeus and Zoe, and CEO and Founder of WeMontage.com, the world’s only website that lets you turn your digital images into a custom collage on removable wallpaper. James is author of the book, The More You Hustle, The Luckier You Get: You CAN Be a Successful Parentpreneur. James has been featured in Money Magazine, Forbes.com, and on CNBC’s reality TV show, West Texas Investors Club. James has an MBA from the Kenan-Flagler Business School at UNC-Chapel Hill, and a B.S. in Accounting from Morehouse College, where he graduated Phi Beta Kappa, Magna Cum Laude. James lives in Johns Creek, GA with his wife, Ayana, and twins. WeMontage.com www.TheMoreYouHustle.com Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    84: Adam Steinberg with Fetch

    Play Episode Listen Later Jun 7, 2017 25:40


    Adam Steinberg/Fetch Prior to co-founding Fetch, Adam served Director of Emerging Apps at Silverpop, which was acquired by IBM. Adam was also co-founder and CEO of PlacePunch, a location-based marketing platform. PlacePunch was acquired by Silverpop in 2011. Adam believes in serving the customer and and creating an effortless experience for every product. Starting PlacePunch as a 20-something, working with multi-national brands and selling to Silverpop. fetchtruck.com @fetchtruck adam@fetchtruck.com Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    83: Kevin Mobolade & Nick Chandarana/Drofika

    Play Episode Listen Later Jun 1, 2017 31:52


    Kevin Mobolade & Nick Chandarana/Drofika Automated Aerial Intelligence. Drofika builds software solutions for drone data optimizing construction, mining,energy, and other complex industries. Using your drones to give customizable, actionable data and allowing you to perform analytical annotations to your maps. Grow your knowledge with 3D models, 2D models, Orthomosaics and NDVI analysis. Maps are processed in real time and with the ability to add, edit and manage your maps in a dedicated portal. Website: www.drofika.co Twitter: @DrofikaHQ Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    82: Brad Stevens with Entreholic

    Play Episode Listen Later May 24, 2017 31:32


    Brad Stevens/Entreholic Brad is a lifetime entrepreneur and has committed himself to the discipline, creativity and constant innovation required to achieve success. He has helped build multiple seven figure businesses in numerous domestic and international markets including B2B, B2C, physical products, software, and professional services. His most recent company, Entreholic, provides an affordable, entrepreneurial approach to helping small to medium businesses implement and execute innovative growth strategies. Entreholic is also the creator of the Top 200 Tools To Fuel Your Business Growth and the weekly Addictive Tools Series. Brad also enjoys teaching on the topic and conducts educational seminars throughout the year. Brad serves on the board of the Atlanta Chapter of the Global Entrepreneurs’ Organization where he co-chairs the Accelerator Program to help emerging companies achieve $1 Million in annual revenue within three years. He is a graduate of LEAD Atlanta Program, serves on the High Point Civic Association, and co-founded an annual charity event for breast cancer. Brad is a native of Atlanta and lives in Sandy Springs with his daughter and wife, an inspirational third grade teacher. Brad graduated Magna Cum Laude from The Wharton School at the University of Pennsylvania with concentrations in Finance and Marketing. www.entreholic.com https://twitter.com/_entreholic Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    81: Hogan Bassey with Livful Inc.

    Play Episode Listen Later May 3, 2017 37:18


    Hogan Bassey /Livful, Inc. Hogan Bassey is Livful, Inc.’s, CEO and co-founder. Although Mr. Bassey brings his experience as a business analyst and management consultant to the Livful team, some would argue his most important contributions to Livful are his experience fighting malaria as a child in Nigeria and his passion for using science and technology to save lives and transform communities. Traditional methods for repelling insects and preventing mosquito-borne diseases aren’t fully effective and are difficult to use. Mosquito netting, chemicals like DEET, household sprays, burning coils and vaccines don’t provide the full protection, easy application or pleasant experience that people need to guard against insect bites and diseases. Livful created a plant-based, micro-encapsulation technology to deliver a repellent that insects hate and humans love to use. Families, governments and health organizations can stop wasting money and start saving lives. https://twitter.com/LivFulinc http://www.livful.com/ Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    80: Jacqui Chew with ATDC

    Play Episode Listen Later May 2, 2017 32:46


    Jacqui Chew/ATDC Jacqui Chew is ATDC’s marketing catalyst where she provides customer and channel strategy as well as investor relations counsel.  She is an award winning digital strategist and principal at iFusion, a go-to-market collective. Jacqui’s experience spans well-known brands and high-growth startups including Cycloramic, eBay, IBM, Stainmaster, PeopleSoft (now Oracle), and Venture Atlanta. As the senior marketing executive at Silverpop, a marketing automation pioneer, she oversaw its debut and supported the Series B round venture capital raise of $30 million. Jacqui has spoken at TED and is a sought after speaker on digital strategy, disruptive business models, and entrepreneurship. She has been featured on FOX 5 Atlanta and quoted in The Atlanta Journal-Constitution, USA Today, and Fortune. Jacqui is active in the technology and social innovation communities. She organizes TEDxPeachtree, the largest TEDx event in Georgia and contributes to the TAG Hi-Growth Industry Task Force. Previously, she served on the boards of the Atlanta Press Club, Women in Technology and the Atlanta chapter of the American Marketing Association. She holds a Bachelor’s Degree in Marketing from the University of Hawaii, Manoa and speaks Mandarin, Cantonese and Taiwanese. http://atdc.org Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    79: Becky Berry with Becky Berry Career Coaching and Michael Cowherd with On The Way!

    Play Episode Listen Later Apr 19, 2017 62:04


    I can’t believe it’s been two years since I took the leap to share my voice with the world in a big and scary way. I had no expectations for how far this road would take me which is why I feel so blessed that I have the opportunity to celebrate TWO YEARS of giving Atlanta entrepreneurs a platform to tell their story in a unique and authentic way. On this very special episode, we are going to shake things up… Turning the tables is my good friend and fellow lady boss, Becky Berry, who will interview yours truly. Yes, it’s time for me to tell my story in a way that I never have before. Listen as we pop the champagne and talk about the high and woes of#startuplife. And make sure you stick around because Michael Cowherd, Founder of On The Way!, and co-organizer of W.O.E. (Women Only Entrepreneurs) woeatl.eventbrite.com will also be joining me in studio to talk about an incredible upcoming event for Atlanta’s trailblazing women. Becky Berry/Becky Berry Career Coaching Infinite possibilities exist at the intersection of women, technology, and education. My belief in those infinite possibilities and my experience in varied careers, including technology, enable me to help clients gain new, unimagined perspectives on their careers. How? By helping clients rediscover, reclaim, and re-imagine their talents, skills, strengths, work experience, and life experience so they can identify their ideal careers and go after them! I know how to help women bridge the gap between their perceptions of what tech work is and the reality of the broad range of career opportunities in technology. Here’s the thing. I’ve had several careers including magazine publisher, software entrepreneur, stay-at-home mom, and social entrepreneur. Now, as a Certified Professional Career Coach, I use my extensive and varied work experience to help women take action to embrace change with excitement to reach their dreams. Clients learn how to dig down and unearth their hidden talents. They also learn how to talk about their talents and skills as we create strategies that will lead to the success they have been looking for. We re-imagine their current careers or imagine and explore better ones. Along the way, we develop a picture or their lives that they could never have dreamed of. We take all of the work we do together and create a personalized, achievable career path. Website: http://beckyberrycoach.com Twitter: @beckyberrycoach   Michael Cowherd/On The Way!   Michael Cowherd​ is an entrepreneur who aims to serve the Atlanta startup community as a mustard seed continually propelling others towards their success. Stumbling into entrepreneurship after a rough stint in the corporate world, he’s taken his extrovert personality and passion for helping others and has become a super-connector for people and ideas within the startup ecosystem.   Cowherd serves as the Community Organizer for Tech Talent South, a woman co-founded and led Tech Ed company. He is also a founder in residence at Atlanta’s premiere B2C startup community Switchyards Downtown Club, a community he credits for playing a vital role in helping further his efforts to see OTW! through. Cowherd is the Founder of OTW! a car-sharing app best described as Airbnb for cars. Cowherd’s affinity for the sharing economy comes naturally as someone who’s never been one to hoard his resources or knowledge and looks for ways to share what God has blessed him with.   Twitter: https://twitter.com/MichaelCowherd Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    78: Al Meyers and Amyn Sadruddin with TiE Atlanta

    Play Episode Listen Later Apr 13, 2017 32:13


    Al Meyers/TiE Atlanta Al Meyers, the Executive Director of TiE Atlanta, is an entrepreneur and media executive with more than 25 years of experience across Fortune 500 companies, for-profit and nonprofit startups.  Meyers has launched two award-winning, sustainable, Atlanta-based nonprofit organizations: TEDxPeachtree and the Atlanta Music Project.  Both are successful community assets that have made a significant social impact in Metro Atlanta.  TEDxPeachtree has become the premier TEDx event in Georgia and one of the leading TEDx events in the world, with several talks garnering millions of views.  The Atlanta Music Project is the first music program in the state of Georgia inspired by the globally acclaimed Venezuelan youth music program, El Sistema. AMP is an intensive music program for at-risk youth right in their neighborhood and now serves hundreds of at-risk youth across several locations in Metro Atlanta who are now on a path to college and career. Previously, Meyers ran his own boutique consulting practice, Saisei Consulting, a provider of strategy and corporate development advisory services to early-stage, growth-stage and mature digital media companies around the world. Al has advised several startups in the areas of digital media, 3D technology, online games and games for K-12 education.  Al has spoken to external audiences on such topics as disruptive innovation in education, and the role of online games outside of the “purely entertainment” arena. Meyers accumulated more than two decades of experience in the media and entertainment industry with several Fortune 100 companies.  Meyers served as Vice President of Strategic Planning at Turner Broadcasting  where he was a founding member of GameTap, and facilitated the sale of GameTap to a French company in 2008.  Meyers spent nearly 13 years at the company (1995-2008), and spent considerable time on M&A transactions and strategy development for Turner (and across Time Warner) and its portfolio of businesses, with an emphasis on Cartoon Network. Al received his Bachelor’s degree from the Wharton School of Business at the University of Pennsylvania, and his Masters in Business Administration from the Leonard Stern School of Business at New York University. Amyn Sadruddin/ TiE Atlanta With a “how can I help you” mentality, Amyn serves the entrepreneurial community by bringing together over 80 educational programming annually & connecting movers & shakers to the TiE Atlanta ecosystem of mentorship. Amyn has years of experience in helping early stage startups and aspiring entrepreneurs to get connected in Atlanta and utilize its rich resources. His passion to help people grown which can be seen and felt, when you meet him at TiE Atlanta and around the community. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    77: Kashi Sehgal with Gigabark and SuperNova South

    Play Episode Listen Later Apr 5, 2017 26:19


    Kashi Sehgal is Co-Founder & CEO of Gigabark, an integrated mobile solutions company rooted in phone and text messaging technologies. She is also Director of Strategic Initiatives & Business Development for International Greetings, a UK-based company that specializes in design and has creates products for celebrations, stationary and creative play, and giftables. She also serves as Executive Director of SuperNova South, the largest multi-disciplinary technology conference in the Southeast. Previously, Kashi spent time as a management consultant at Accenture where she worked with both government and Fortune 100 clients in areas such as visioning and gap analysis, cost reduction, communication plans, training, performance measurement, incentive structures and more. She also has experience in strategic planning and brand strategy – especially as it relates to early stage companies and non-profits. She has started several non-profits including Music For Tomorrow which provided immediate financial assistance to jazz musicians affected by Hurricane Katrina and currently provides economic opportunities for jazz musicians around the country. MFT is now housed as a program of the Afro Cuban Jazz Alliance in New York. She also works with the Campus Community Partnership Foundation which promotes education through a student-centered approach focused on social responsibility and runs their Mentor Walk program. Kashi is actively engaged in the Atlanta community serving on various boards such as WonderRoot, Andrew J Young Foundation Advisory Council, Fulton County Career & Technical Education, Amplify4Good, WINGS for Kids, and Georgia’s WIN List and with groups such as the Metro Atlanta Chamber’s Mobility Leadership Council, ChooseATL, Atlanta Regional Commission’s Innovation Committee, The Lovett School’s Sustainability Committee and as an Advice For Good Advisor. Kashi is a native Atlantan. She attended The George Washington University for her undergraduate studies and Georgia Tech for graduate research. Kashi was selected as a member of Outstanding Atlanta’s Class of 2015, as one of Atlanta Business Chronicle’s 40 Under 40 in 2014, and as a member of the 2013 LEAD Atlanta and LaunchPad2X classes. She volunteers her time mentoring and with CARE, Acumen, and other organizations in her community. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    76: John Mamon with mPowered IT

    Play Episode Listen Later Apr 3, 2017 30:21


    John Mamon/mPowered IT John Mamon, CEO of mPowered IT has 20+ years of experience in I.T. Engineering/Sales/Executive working in startup companies/divisions. He helped build a successful MSP in Atlanta which was acquired in 2011. His technology related specialties Include service design, team creation and oversight, Increasing operational effectiveness. and harnessing cloud and data center services.   Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    75: Kelly Burton with Bodyology and Daniel Sabio with TechSquare Labs

    Play Episode Listen Later Mar 23, 2017 29:03


    Kelly Burton/Bodyology Kelly Burton is an accomplished entrepreneur with greater than a decade’s experience launching and scaling start-up companies. As Founder and CEO of her most recent venture Bodyology, a high-tech apparel company which infuses performance technology into women’s innerwear, Kelly is revolutionizing the way women dress. Since its launch in 2014, Bodyology has been identified as a high-potential apparel line by Macy’s Incorporated and featured in national publications like Inc. and Essence. Kelly is also a social scientist having earned her PhD from Emory University in 2009.  She went on to work for Emory University as a senior researcher and ultimately left to start her own consultancy, Nexus Research Group. As the CEO of Nexus Research Group, Kelly advises non-profits, foundations and government agencies on how to improve their social programs and maximize their philanthropic investments. She has served on more than a half-dozen boards and received the Visionary Leadership Award for her efforts to increase access to opportunity for individuals and communities throughout the South. Kelly Burton is a sought after speaker whose unique life experiences gives her powerful insight into the range of issues and topics relevant to the modern-day business leader. Her love for entrepreneurship is infectious and she is passionate about sharing her story with others looking to blaze their own path. Kelly is a veritable renaissance woman and evidence that women can lead in multiple areas of life, all at the same time. www.kellyburton.net www.bodyologystore.com www.nexusresearchonline.com https://twitter.com/@iamkellyburton Daniel Sabio/TechSquare Labs Daniel Sabio is the Minister of Awesome at TechSquare Labs, and Director of Atlanta Startup Battle. He holds a BS in Computational Media from Georgia Tech and is both an experienced developer and artist. Currently, his passion is helping tech startups and entrepreneurs succeed in their ventures. atlantastartupbattle.com https://twitter.com/techsquare #atlantastartupbattle Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    74: Carole Williams & Gina Gentilozzi with 48in48.org

    Play Episode Listen Later Mar 15, 2017 23:38


    Carole Williams & Gina Gentilozzi/48in48.org Carole Williams comes to 48in48 with six years of experience in nonprofit management. She has worked with large-scale and recognizable nonprofit brands. Most recently Williams worked in Major Gifts with United Way of Miami-Dade while building corporate campaigns in the legal industry. Previously, Williams also worked in nonprofit fundraising and events with the American Diabetes Association. Currently, Williams has moved back to her roots in Georgia and has taken on running the start-up nonprofit, 48in48, as Executive Director, bringing marketing and technology to nonprofits in, now 4 cities across the country. Gina Gentilozzi has worked in hospitality and entertainment for three decades. Gina has started several small businesses in entertainment management and event logistics. Her most recent launch was Whiskey and Redheads Music, specializing in songwriter resources, brand creation and career management. Gentilozzi has joined 48in48, as Manager of Events and Development, to aid with the worldwide expansion of their mission to impact citizens in need everywhere through the skills of digital/technology professionals. Gina looks forward to working with each new city to make a difference. Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    73: Becky Berry with Becky Berry Career Coaching, helping women enter the tech workforce

    Play Episode Listen Later Mar 8, 2017 30:50


    Becky Berry/Becky Berry Career Coaching Infinite possibilities exist at the intersection of women, technology, and education. My belief in those infinite possibilities and my experience in varied careers, including technology, enable me to help clients gain new, unimagined perspectives on their careers. How? By helping clients rediscover, reclaim, and re-imagine their talents, skills, strengths, work experience, and life experience so they can identify their ideal careers and go after them! I know how to help women bridge the gap between their perceptions of what tech work is and the reality of the broad range of career opportunities in technology. Here’s the thing. I’ve had several careers including magazine publisher, software entrepreneur, stay-at-home mom, and social entrepreneur. Now, as a Certified Professional Career Coach, I use my extensive and varied work experience to help women take action to embrace change with excitement to reach their dreams. Clients learn how to dig down and unearth their hidden talents. They also learn how to talk about their talents and skills as we create strategies that will lead to the success they have been looking for. We re-imagine their current careers or imagine and explore better ones. Along the way, we develop a picture or their lives that they could never have dreamed of. We take all of the work we do together and create a personalized, achievable career path. I also help clients re-frame their “problem” traits—like ADD and dyslexia—and develop strategies to turn those problems into solutions – good ones. I’m known for my outside-the-box strategies for helping clients jump their internal roadblocks to move forward. So, a little about me and my qualifications. I have a Master’s Degree in Special Education with an emphasis on ADD. I’m also a Certified Professional Career Coach. As I said before, I’ve had several careers, including owning a software company and working with startups. I have 3 grown kids, so it’s hard to get them together all at once, so when I do, I’ve hit the jackpot! I love to read – anything that has words – books, magazines, cereal boxes, you name it. I love hanging out with my friends, having a good meal, going to the movies. But here’s why I’m really qualified to help you. I get you. I get people. All kinds, sizes, and flavors of people. Crowds of people, or one-on-one. I love people. When you love people, there is no greater rush than helping them succeed. You’re ready to get a new perspective on your career, so let’s do it. Website: http://beckyberrycoach.com Twitter: @beckyberrycoach Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    72: Lauren Patrick with PrettySouthern.com and Terminus

    Play Episode Listen Later Mar 2, 2017 33:27


    Lauren Patrick/PrettySouthern.com and Terminus Lauren Patrick is the Editor of PrettySouthern.com and the Storyteller at Terminus: Account-Based Marketing. She’s a graduate of UGA’s Grady College of Journalism & Mass Communication, where she served as Editor of The Red & Black. Since her graduation from UGA in 2007, Lauren worked for Naylor publications, Jezebel magazine, AutoTrader.com, and RaceTrac convenience stores before making her “pivot” to the startup world. Lauren is passionate about helping early-stage technology companies launch their marketing programs. As Storyteller for Terminus, Lauren manages PR, marketing communications, and social media for the brand. 2016 was a big year for Lauren, as she helped Terminus win Best Place to Work from the Atlanta Business Chronicle, Startup of the Year from the Atlanta Chapter of the American Marketing Association, and the TAG Social Savvy award. Terminus is her fourth startup in addition to Pretty Southern, and helping her husband, Kevin, with his car company Exomotive. Twitter: @Pretty_Southern / @Terminus Website: www.PrettySouthern.com /  www.Terminus.com Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    71: Melanie Romanaux with Somedia Solutions

    Play Episode Listen Later Mar 2, 2017 35:09


    Melanie Romanaux/Somedia Solutions Melanie leads a team of social media specialists who are passionate about connecting brands with their existing audience and reaching new audiences to: – gain top of mind brand awareness – provide excellent customer service – share valuable information and remarkable content – crowdsource to improve products and services – develop community and loyalty among fans and followers – establish credibility, trust, reliability, and consistency as a brand within social communities – develop and nurture relationships with influential community members and every customer or client Here’s how it works: Somedia Solutions helps you form a strategy (based on their Discovery of your brand) that will place you in the right places (Facebook, Twitter, Instagram, Tumblr, Pinterest, LinkedIn, Youtube, etc…) and attract prospects who will not only buy what you’re selling but who also will talk about you and recommend you to their friends, family, and colleagues. When the strategy has been drafted and your goals are aligned – they help you execute that plan in 1 of 3 ways: 1. Training – they’re passionate about empowering business owners, athletes, entertainers, and authors to successfully and proactively navigate the social media waters 2. Consulting – your marketing team wants to work with Somedia to hear new and innovative ideas and strategies to create an even more engaging and remarkable brand experience for your fans on social networks. Bring them in for the day, pick their brains, and then your team can take those ideas and run with them. 3. Management – they’ll do the heavy lifting for you and manage all the points of a successful social media strategy: – listening and monitoring – responding to questions, customer service inquiries, and reaching out to new opportunities – building your audience – managing the conversation – creating and publishing original content – creating your social media policy – reporting Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    70: Candice Campbell with Nimble. Design Company

    Play Episode Listen Later Feb 14, 2017 27:45


    Candice Campbell/Nimble. Design Company With nearly a decade of proven experience bringing connected brands to life in the built environment, Candice brings a strategic, thoughtful eye and holistic, experiential approach to every new engagement. Known for her relentless drive, meticulous attention to detail, and connected design approach, Candice has developed a reputation for delivering powerful brand experiences, and an undeterred level of Client service. In 2014, Candice formed Nimble. A Design Consultancy to help clients realize and extend brand stories beyond the logo and into the built environment to differentiate, inspire and influence audience behavior. Since formation, Nimble. has grown from one to an established team of four, producing award-winning, multi-disciplinary brand experiences for clients in real estate and hospitality. In under three years, Nimble. has launched over 75 new brands, led nearly 50 property repositioning campaigns, and traveled 1,000’s of miles to bring innovation and consistent brand exposure to projects in 13 core markets. With a love for real estate, and a relentless drive to perfect the connection of brand to place, Candice leads strategic vision, art direction, and all signage and interiors work on behalf of Nimble.’s property repositioning projects and key accounts. She directs a growing internal team, and works closely with the firm’s external collaborating creative partners, to craft holistic brand experiences, spanning the gap of branding to built environment. She is a proud Savannah College of Art and Design grad, holding a Bachelor of Fine Arts in Interior Design. Outside of the studio, Candice enjoys spending time with her husband and son, Landon, endlessly renovating her 50’s ranch and experiencing design through travel. https://www.nimbledesignco.com https://twitter.com/nimbledesignco Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    69: Mark Wyssbrod and Jason Binder, Envision Alpharetta, incubating grassroots movements

    Play Episode Listen Later Feb 8, 2017 26:03


    Mark Wyssbrod has intertwined quality of work with small business economics, the importance of financial position and a tax strategy. He is referred to as a Small Business CFO™. As an Eagle Scout, he understands the significance of being prepared and, as an economist; he understands the worth of being efficient. Mark has lived in the Northeast, Midwest and Southeast. This diverse background allows him to communicate well with individuals with different backgrounds, as well as understand their motivating factors. Mark has integrated improv in his business, which allows him to be a better active listener and to think creatively for “outside the box” solutions for his clients. Mark earned his Bachelors of Science in Business and Economics with a concentration in Accounting at the University of Kentucky. He earned his Certified Public Accounting designation from Georgia in January 2002. With an entrepreneurial spirit Mark has started several successful small businesses. A past business venture was the award winning Pro@ctive CPA. After attending a retreat in the spring of 2013 he made a decision to sell this company in order to spend more time with his family and community. Mark is a “local capitalist” and is a part owner of a local payroll company, sign company, water-collection and reuse company and development company. Mark believes it is important to give back to his community and he does so with both his time and resources. Mark has been a temporary foster parent, a volunteer at a halfway house, supporter of numerous community activities and events (including the Alpharetta Veterans Memorial in 2015) and just completed his term as the co-chair of Leadership North Fulton. Prior to 2015, Mark volunteered over 180 hours per year; in 2015, Mark volunteered 494 hours; and in 2016 Mark volunteered over 600 hours. The increase in time invested in his community is a result of following a calling to selling his CPA firm and surviving a near-death event. Mark has been recognized as a Business Person of Excellence by the Greater North Fulton Chamber of Commerce. Additionally, the Greater North Fulton Chamber of Commerce honored him as the 2013 Small Business Peron of the Year. This award was achieved for his focus on quality and commitment to his clients, team members and community. He has also been awarded the Five Star Wealth Manager Award for tax services since 2009 to 2013. In 2015, Mark was honored by the Georgia Society of CPA with the Public Service Award. Jason Binder is a small business owner and independent financial planner for the firm Acolyte Advisors. He and his wife, Nicolette, have two daughters, Cecilia and Maggie. They enjoy attending local events like Food Truck Alley or taking the girls to the parks and greenway. Jason has a passion for service within Alpharetta and the greater North Fulton area. Never one to sit back, he takes responsibility and works with others to make a difference for the community. His activities in the areas of community service, civic responsibility and economic development include the following: Working with area nonprofits and organizing projects as the Community Service Director for the Alpharetta Rotary Club. Jason was recently honored as the 2014 Alpharetta Rotarian of the Year. ​Appointed to the Alpharetta Design Review Board in 2012. The Design Review Board’s responsibility is to preserve Alpharetta’s historical and cultural character and enhance the city’s aesthetic value.​ Worked to bring Alpharetta’s community together as a co-organizer of multiple Day of Service events. Over 500 volunteers have gathered together to help beautify Alpharetta and support our local non-profit organizations.​ Led the development of the Alpharetta Business Academy for the Alpharetta Chamber of Commerce.​ Serves on the Board of the Alpharetta Public Safety Foundation to support our city’s First Responders.​ Completed the Georgia Academy for Economic Development in December 2014. Selected by the Alpharetta Chamber of Commerce, the Academy’s multi-day regional program provides participants with an understanding of the complexities of economic and community development.

    68: Brian Srikanchana, WorkReadyGrad, helping student navigate their educational experience

    Play Episode Listen Later Feb 6, 2017 35:20


    Guest: Brian Srikanchana/WorkReadyGrad Brian Srikanchana is the Founder and CEO of WorkReadyGrad. He is an Atlanta native, graduate of Georgia Tech (Biomedical Engineering, 2008), and EdTech entrepreneur. While in college, Brian co-invented two medical devices: a piezo-electric gait monitor to help post-stroke patients re-learn how to walk, and a modified bronchoscope for use with quantum dots (quantum dots are fluorescent and bind to cancer cells, helping surgeons know where to cut when removing malignant tissue). After college, Brian spent four years as an analyst within a long-short equity macro hedge fund. Inspired by his participation in Mentor Jackets, the alumni mentoring program at Georgia Tech, both as a mentee and later as a mentor, Brian founded WorkReadyGrad to scale mentorship to many more students while helping close the US Skills Gap. WorkReadyGrad connects students with mentors to help them navigate their educational experience. Students will be better able to plan their futures so that upon graduation they are the ideal candidate for the job they’re seeking. Joining Brian in the studio for the interview is Doug Rhoads, the COO of WorkReadyGrad.   Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

    67: Jonathan Hessing, Austin Schmidt, and Zunair Ukani with Shouty

    Play Episode Listen Later Jan 25, 2017 32:52


    Jonathan Hessing Jonathan is a firm believer and advocate for manifesting realities through positive thinking and energy. Through his life he has found that faith and confidence… and consistency will bring happiness to the mind, body, and spirit. Using this outlook he works with his co-founders to build a company whose platform enables users to make money, as well as view exciting live-streamed content. Austin Schmidt Austin is a creative thinker and marketing innovator. Family and friends play a big part in his life. Surrounding yourself with the right people is necessary. He believes that positive thinking and hustle are the keys to becoming successful. Believe in yourself to achieve something, but put in the work and hustle to earn it. Him and his co-founders are utilizing their complimentary skill sets to change the game in live streaming. Zunair Ukani Zunair is wanting to copy and paste Jonathan’s biography #twins. He also believes in the concept that everything happens for a reason, and that every occurrence serves a particular purpose into molding an individual into the way he or she is at in their present state. He also believes that the core of human spirituality stems from universal energy in which the manifestation of a desired reality can actually develop. He, alongside his co-founders, aspire to become one of the largest tech leaders from the East Coast. There are only “W’s” for winning, and “L’s” for learning… there is no “losing”.

    66: Andrew Egenes and Phillip Naples of Unbrokerage, an easier way to purchase business insurance

    Play Episode Listen Later Jan 24, 2017 30:44


    On this episode, Stefanie had the pleasure of sitting down with Andrew Egenes and Phillip Naples of Unbrokerage.  Listen as they share why Unbrokerage is the easiest way for business owners to purchase and manage their business insurance. Phillip Naples and Andrew Egenes/Unbrokerage Phillip is a 15 year veteran of the insurance industry. He has worked with hundreds of companies and realized the challenges they faced when buying commercial insurance. He is now a recovering broker that is redefining the way companies purchase and manage their insurance. When he’s not flipping the insurance industry on its head, he enjoys spending time with his family, riding bicycles, and coaching run club at a local elementary school. Andrew is a 10 year marketing and technology veteran with experience in a wide range of areas including e-commerce and business process automation. Andrew has an affinity and love for taking on the challenges faced by many of today’s Internet-based businesses. In his spare time, he enjoys obsessing over the Atlanta Braves, traveling the world with his wife and daughter, and disconnecting in the North Georgia mountains. www.unbrokerage.com https://twitter.com/unbrokerage Stefanie Diaz/Mastermind Your Launch Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com

    65: Andrew Gowasack, Trust Stamp, making the peer-to-peer sharing economy safer

    Play Episode Listen Later Jan 11, 2017 30:09


    An economist by training, Andrew began his career in financial services sales and marketing. Andrew and his close friend Gareth explored a number of ideas before identifying the unparalleled potential of Trust Stamp. Although Trust Stamp is Andrew’s first startup, he has immersed himself in the lean-startup environment by completing incubator programs through Founder’s Space in San Francisco, QC FinTech in Charlotte and NAR REach in Chicago. Each of these programs has provided a different perspective and honed a different set of startup skills. Since Trust Stamp founding in November 2015, he has worked with Gareth to develop the core functionality of Trust Stamp as the CEO. His daily focus is on business development. Andrew believes he has fantastic team members who are experts in sales and marketing and it is his task to coordinate them into a cohesive strategy that drives revenue! He is a firm believer that, “the geek shall inherit the earth” and Trust Stamp has greatly deepened his knowledge of technology including blockchain, machine learning, and cyber security. In his leisure time, he and his wife are amateur foodies. On Saturday mornings, he can often be found watching Premier League soccer and in the evenings he and Gareth enjoy sampling new whiskeys and cigars. Website https://truststamp.net/

    64: Arul Murugan, Eleven Eleven Investments, innovating how Atlanta invests in startups

    Play Episode Listen Later Jan 5, 2017 41:52


    On this episode host Stefanie Diaz gets a peek at the driving force who is stimulating innovation and investing in the Atlanta and Alpharetta tech communities. Listen as Arul Murugan, CEO of Eleven Eleven Investments, shares his vision for bringing startups, seasoned investors, and new investors to the table to accelerate success for all. Arul Murugan/Eleven-Eleven Investments Arul Murugan is the Founder and CEO of the innovation-driven venture capital firm, Eleven Eleven Investments (11-11i). Prior to 11-11i, he founded the technology company Enrich which ranked on the Inc 500 list for 5 consecutive years. During his tenure with Enrich, Arul was named a finalist for Ernst & Young’s Entrepreneur of the Year Award – South East Region. He also received the Entrepreneur of the Year Award from B2B Magazine and was named Top 10 Tamil Entrepreneur by The Federation of Tamil Sangams in North America (FeTNA). As the visionary behind 11-11i, Arul created the 50-30-20 model to increase the value and approachability in venture capital investing. Portfolio investments include startup teams in advanced manufacturing, fintech, IoT, and augmented reality who are transforming industries through emerging technologies. Learn more at 11-11i.com

    63: Nick Santora, Curricula, Teaching Companies How Not to Get Hacked

    Play Episode Listen Later Dec 6, 2016 37:19


    Nick Santora is the founder and CEO at Curricula. Curricula is a cyber security company that helps teach other companies how to not get hacked. The Curricula team develops short animated stories that teach organizations and their people about cyber security. The Aware platform tracks the entire learner experience including analytics on learner behaviors. Curricula’s mission is to put an end to “death by PowerPoint” by providing a turn key cyber security educational experience for its customers. Nick founded Curricula after a 7 year career at the North American Electric Reliability Corporation (NERC) as their cyber security advisor. As the federal regulatory for our nation's power grid, Nicks role at NERC was to help ensure the security and reliability of the power grid in North America as well as advise utility organization on the threats and vulnerabilities relating to cyber security. Nick holds a Bachelor in Computer Information Systems as well as an MBA from Rider University. He is an accredited CISSP (Certified Information Systems Security Professional) as well as CISA (Certified Information Systems Auditor).   MISSION: Nick shares the story of just what sparked the idea for Curricula. It was during a meeting with someone who has major responsibility for our nation’s power grid that he realized how disengaged the organization was from their annual security training. Knowing the power of stories and gamification, he saw an opportunity to more powerfully deliver this important content.   MINDSET: Don’t burn bridges, but burn the boats… Nick is all-in on Curricula. Listen as we discuss just what going all in does for your mindset and likelihood of success.   MARKETING: Curricula is an education platform that is gaining fast momentum because their team understands that how you deliver the message is just as important as the message itself. With a focus on visual branding, story-telling, and good-old-fashioned-face-to-face-networking, they are picking up great momentum at an early stage.   MASTERMINDS: Curricula is comprised of a virtual team living across the country, which makes community and culture even more of a priority. For Nick, joining Atlanta Tech Village allows him to work alongside like-minded startup founders to get new ideas and encouragement.   MASTERMIND CHALLENGE: Are you sharing your story? During our convo, Nick and I chatted about how stories engage an audience on a much deeper level. Take some time to think of how you are telling your story, especially the aspects that inspire the work you do today. You may find that rather than telling people what you do, telling them how you got here lays the foundation for a deeper connection and opens new doors for opportunity.

    62: Christian Zimmerman, Qoins, Become debt-free with your spare change

    Play Episode Listen Later Nov 22, 2016 26:37


    In today’s podcast we talk to Christian Zimmerman, Founder of Qoins. Qoins is a new way to conquer your debt. Use the spare change from each checking account transaction to automatically pay off your debt. Christian, only 23 years old, has worked in the startup world for the last 2 years. Today he shares his journey to leverage his experience to launch an app of his own. Not featured in the interview, but another important member of the Qoins team is Co-Founder Nate Washington. Nate is 25 years old and an award-winning programmer. I had the pleasure of connecting with this dynamic duo at Atlanta Tech Village’s Startup Village where they did an amazing job of pitching and demoing the platform. Mission: The average household carries nearly $50k in student loan debt alone. With statistics like that, you can imagine that today’s college grads have to be more focused than ever on managing and paying down debt. Christian is no different, except that he saw an opportunity to make it easier to tackle this big problem. Mindset: Christian has always been pretty tenacious. At the age of 23, Qoins isn’t even his first business venture. Blend that fire with his experience and network in the startup world and it’s easy to see why he’s all in on making Qoins a success.   Marketing: This part is a must listen. From leveraging press (Qoins was recently featured on a segment of the Clark Howard Show) to social media advertising, Christian and I basically have an on-air strategy session for various ways to generate quality leads online. Check it out towards the end of the interview. Masterminds: Community is everything. From Atlanta Tech Village to Switchyards, Christian shares the local startup communities that have helped Qoins gain so much momentum so quickly.

    61: Jere Metcalf, Real Estate Expert, What sets you apart will take you to the top

    Play Episode Listen Later Nov 1, 2016 35:05


    Named Top 5 Agent company wide at Atlanta Fine Homes Sotheby’s International Realty, with awards such as “Best Realtor in Atlanta,” Jereis a highly sought-after real estate agent who speaks and inspires others to reach their full potential. While overseeing her growing real estate business in the prestigious areas of Buckhead and Brookhaven, Jere speaks to, teaches, enjoys and is energized by assisting other real estate agents reach their own goals. Mission: Jere has experienced some turbulent times in life. She found herself, 13 years ago, rebuilding personally and financially. She started her career in real estate at a rock-bottom time in life. With no car, few connections, a pair of jeans, a tank top, flip-flops, and $65 in her pocket, Jere rebuilt herself and her business and, within two years, became the No. 2 selling agent in a top Keller Williams Atlanta office of over 150 real estate agents.   Mindset: I’ve always been fascinated by people who dig deep and find their greatest strength during the hardest challenges. As entrepreneurs, we know about digging deep all too well. Listen as Jere shares the key mindset that allowed her to move forward and rebuild.   Marketing: Knowing your unique value seems like it should be easy, but for many this is the hardest part of developing a winning marketing and business strategy. In the podcast, Jere shares how living with her grandmother actually sparked the unique approach to real estate which took her from $10k to $250k in less than 3 years.   Masterminds: Jere values her community highly. She hosts events and is even in the process of launching her own podcast to add value and continue bringing people together.     Mastermind Challenges: One part of the our conversation that I especially loved was Jere’s advice that your biggest weaknesses can actually be your biggest opportunities. Carve out some time to think about the things that you believe hold you back. Then, begin to look at the weaknesses from a different angle… How can they present an opportunity that you can leverage to your advantage?

    60: Samantha Hodgkins, SparkFire Active, helping girls to play hard and dream big

    Play Episode Listen Later Oct 27, 2016 37:27


    Samantha Hodgkins is Founder & Chief FireStarter of SparkFire Active, a new line of performance activewear clothing designed exclusively for teen girls in just-right styles, colors and custom-sizing to fit & flatter their developing bodies and to support life in motion. From working out to adventuring out, SparkFire Active helps girls move freely and feel strong so they’re always ready to step off the sidelines, get into the game, and PLAY HARD, DREAM BIG!  There is a fire within every girl, ready to ignite with strength, confidence and passion. Let that light shine bright and BE THE SPARK! Mission: Being the mom, Samantha has a front row seat to the challenges teen girls face and just how sensitive their self esteem can be at such a critical time. She also watched as her wardrobe of athletic wear was constantly disappearing into her teen daughter’s closet… It wasn’t long before she soon connected to the mission for SparkFire Active. Mindset: As her idea began to grow, Samantha knew she needed a sounding board. She approached several people close to her and was encouraged by what she heard. The idea was resonating and that sparked the courage to begin taking real action. Marketing: The ideal client for SparkFire Active is someone who is as inspired by the clothing as they are the social impact that this company is making. Listen as Samantha shares how she connected and aligned with to international organizations that are giving teenage girls the education that would otherwise be out of reach. Masterminds: Samantha has quickly placed herself in the middle of the movers and shakers of Atlanta’s startup scene. SparkFire is one of only 15 companies selected to participate in the City of Atlanta’s Women’s Entrepreneurship Initiative. She is also a member of the consumer-focused Switchyards coworking place. Mastermind Challenge: I loved Samantha’s story about connecting to the right manufactures and suppliers. She could have easily handed over the reigns to those who were more knowledgeable about the process, but she stayed close to the process and even educated them on what was possible. If you’ve started to let go or outsource part of your process, take some time to check in and make sure things are running as if you you intend them too. Getting help is wonderful, but not an excuse to take your eye off the ball.

    59: Drew Massie, AttorneyFone, why keeping it simple is the most critical objective for any startup

    Play Episode Listen Later Oct 11, 2016 33:24


    Drew Massie is the founder of AttorneyFone, a service for generating new business for lawyers. He has been an entrepreneur for 17 years and is a graduate of the Chicago Booth School of Business. He currently lives in Denver with his wife and 3 children. Mission: AttorneyFone is the result of an evolution of technology that Drew created many years ago. Seeing the opportunity and value for this new vertical, he launched the new platform. Mindset: Keep it simple. After working with over 20 startups, Drew has been behind the scenes and had a front row seat to enough successes and failures to know that the biggest pitfall is trying to do too much. Listen as he shares his perspective on where people misinterpret the goal of the minimum viable product (MVP). Marketing: Content marketing has been key for the growth of AttorneyFone. I love how Drew describes the shift in mindset that’s required here. Rather than keeping all of his experience and expertise hidden, Drew’s found that sharing what he’s learned and accomplished along the way to work in his favor for building relationships and growing the business. Management: Being a tech guy a heart, it can be a challenge to master all of the aspects of running a business. Drew shares in detail his methods for staying connected to the bigger picture and staying on track execution. Mastermind Challenge. Keep it SIMPLE. What big project are you working on right now? Take a second look and ask yourself if you’re overthinking it, or making it more complicated. How can it be refined down to it’s more powerful and concise form?...

    58: Kimberly Lexow & Jess Legge of Sifted reach $1.5M in annual revenue by reimagining the workplace lunch

    Play Episode Listen Later Aug 30, 2016 24:51


    Kimberly Lexow is an entrepreneur and full-time adventurer. After working in the tech space for a decade, Lexow co-founded Sifted, an experiential lunch provider for startups. Lexow expedites the sales process by identifying destination workplaces like Lyft, Salesloft and Eventbrite that see chef-made lunches as a universal perk. When she's not growing the business or networking at the Atlanta Tech Village, the full-time hustler is centering her work and personal life by backpacking Big Sur or Yosemite. When Jess Legge co-founded Sifted, she led branding and design. Today, she drives growth by doubling everyone's goals and building models that have allowed the company to hit $1.5M in ARR in under two years. She manages the cash as a bootstrapped company, positioning Sifted to add 20+ employees and enter two markets in 16 months, all while remaining profitable. She's most proud of the team her and partner have created and the tech communities they support. Mission: The idea for Sifted was still a work-in-progress when Kimberly and Jess began taking it to prospective clients. Listen as they share the story of how one client’s feedback provided the clarity needed to solidify the business model they have today. Mindset: I was in shock when I heard that Sifted when from concept to first sale in ONE WEEK. It’s obvious that these women are action takers and have a mindset of focused effort to execute on ideas. Marketing: As you can imagine, food prep and catering can be much more complex than a simple, service-based business. Hear about the early days of Sifted and how they create an M.V.P. model (Minimum Viable Product) in order to deliver an amazing product without a huge upfront investment. Momentum: Often times the key to getting momentum comes from having the right idea from the beginning. Kimberly and Jess knew just how much startups value company culture. It was the connection to this core focus that made them the obvious choice for companies like Lyft, Salesloft, and Eventbrite. Mastermind Challenge: Take the fast track. I loved the story of how Sifted went from concept to first sale in one week. Today, they’ve reached $1.5M in less than 2 years. It’s obvious that Kimberly and Jess are ready to roll up their sleeves and make things happen quickly. If you’ve got an idea that’s been rolling around, or a to-do list that never seems to move the needle, take a cue from these incredible women and find the fast track. Get in front of clients and investors, build the systems, and make yourself known. Time is money, so don’t waste one day not giving your business your 100% best.

    57: Britt Adams, Whitby Handbags, how fashion can be the key to one woman’s freedom

    Play Episode Listen Later Aug 23, 2016 36:18


    Brittni Adams is the founder and designer of Whitby Handbags, a socially conscious luxury handbag line dedicated to preventing the exploitation of girls around the world through education, namely: Haiti, Iraq, Peru and Thailand. Brittni founded Whitby in 2014 after two years of extensive research on the topic of modern-day slavery and its correlation to the widespread problem of girls not having access to educational opportunities due to gender discrimination, religion, or poverty. Brittni has B.A. in mass communication, public relations from Georgia College and State University, and a master’s certificate in nonprofit management from the University of North Carolina. Brittni lives in Brookhaven (Atlanta) with her husband Jeremy and golden retriever puppy Magnolia. Apart from Whitby she is the co-founder of Atlanta Women Entrepreneurs and mentors high school girls at Passion City Church. Mission: It’s no small task that Brittni has taken on… I loved her statement about always having the “capacity to dream”. This is so often what holds people back - not being able to visualize the possibilities right in front of them.    Mindset: Can you imagine someone launching a fashion company with no fashion experience? With so many firsts and lessons learned along the way, Brittni shares how she was able to keep moving forward putting one foot in front of the other. Marketing: “Throw a party”. That was the advice that Brittni implemented during her launch and it turned out to be a great success. Listen as she shares the story of the launch party and why it made all the difference. Masterminds:  Community makes all the difference… Brittni shares the impact that Atlanta’s Plywood People community has made along her journey. Mastermind Challenge: I love Brittni’s story about the launch party for Whitby and how it really changed the momentum of her business. Having hosted many events for MYL, I know that there’s nothing like the energy of bringing people together. How can you create an event around your business that allows people to enjoy an experience that forever reminds them of you and your mission?

    56: Tres Crow, Walkabout App, bringing technology to community events

    Play Episode Listen Later Jul 26, 2016 21:41


    Tres Crow is a Business Consultant with the Small Business Development Center (SBDC), the CEO and Co-Founder of City Data Company, creators of the event mapping technology Walkabout, writer, and advocate for sustainable design, architecture, and economic policy, and the small businesses that make it all possible. He’s an experienced professional with 10 years of sales, marketing, and management experience. Tres has a BA in History from the University of Michigan in Ann Arbor, MI, and finished his MBA at the University of West Georgia, where he was inducted into the prestigious Beta Gamma Sigma business honor society. Mission: By observing how communities and event organizers and attendees were limited by the functionality of Google Maps, Tres began working on an idea that would make finding event specific information (like parking, concert stage locations, and food options) accessible from your smartphone.    Mindset: Seeing the unique value and opportunity to impact his community, Tres got busy assembling the team to being Walkabout App to life. Marketing: The challenge with Walkabout App is the many players involved… there is the event organizer, vendors, sponsors and more. Tres and his team have made a focused effort to make the end user experience for the event attendee as seamless as possible in order to drive usage and create a viral element to the app. Mastermind Challenge: I love that the inspiration for Walkabout App came from noticing the limitations of the platform as big as Google Maps. How can you take a look at what the big guys are doing to carve out your own niche in the marketplace?

    55: Connor Ford, Spirit App, from curious youngster to teenage CEO

    Play Episode Listen Later Jul 12, 2016 26:28


    In episode 55, we hear from Connor Ford, CEO of Spirit App and soon-to-be freshman at Georgia Tech. That’s right, this edu-tech CEO hasn’t even taken his first college course yet...   Connor share’s his journey to develop the tech company Spirit App at the age of 15 and all of the early signs that predicted his success.   It’s so inspiring to watch a bright, young person like Connor execute his vision with such precision and confidence. Mission: As a 15 year old high school student, Connor noticed a pain point in the way that his school tracked student participation at events. Connecting the dots, he discovered that he could leverage technology to create an app that would solve the problem. With that, Spririt App was born. Mindset: Connor attributes his curiosity and love of tinkering with giving him the confidence and base of knowledge to tackle a project like Spirit App at such a young age. Listen to hear a hilarious story of one project that actually had him tearing up the walls in his house. A fun surprise for his mother, no doubt! Marketing: Being that his demographic of users are school-aged, Connor wisely took to social media is gained an online marketing presence. He’s recently launched a blog as well with hopes that providing value to teachers and administration will lead to increased leads and users.   Momentum: Like so many, Connor marks getting his first client as a big milestone in his journey to launch. There’s definitely something special about getting that first taste of validation and proving that you’re idea has value in the marketplace. Masterminds: Connor has made an intentional effort to get connected within the Alpharetta tech community. Alpharetta, Georgia is the Technology City of the South and offers incredible resources to local startups, including Alpharetta Technology Commission's Innovation Center. Mastermind Challenge: I’m completely in awe of Connor’s confidence to take action at such a young age. Do you know a young person that’s revealed a certain talent, leadership ability, or curiosity. What if you carve out some time this week to listen to their ideas and desires and offer insights to help them along the way? Imagine the impact that one conversation could have! Let’s create a world with more Connors :)

    54: Dan Gregory, Unstoppable Podcast, channeling an unstoppable belief in yourself

    Play Episode Listen Later Jun 28, 2016 33:31


    Since his adult life Dan has refused to accept the concept of limitation and strives to help others to discover the limitless possibilities that life has to offer whilst assisting individuals and businesses to take charge of their destinies. Dan is recognised for his selfless contribution and ability to motivate and create positive change within individuals and business. His high-energy, passionate delivery inspires and engages audiences to step beyond any perceived limits, empowering them with the motivation to become an UNSTOPPABLE ENTREPRENEUR. After 7 years of working with one the world’s largest financial services organisations and working alongside thousands of businesses, Dan identified patterns of behaviour that either leads to business success or failure. Dan has also had the privilege of modelling the strategies of some of the global authorities in the fields of network marketing, internet marketing business growth and the psychology of peak performance. Dan’s experience, coupled with his undeniable thirst for constant and never ending improvement and the most up to date practical knowledge in the areas of business growth, leadership and peak performance, is rapidly making him a trusted and highly sought-after advisor and consultant to a new generation of entrepreneurs, leaders & inspired thinkers. Mission: Dan is on a mission to push his boundaries and create something innovative. Inspired by trailblazers like Steve Jobs, he’s constantly studying entrepreneurial pioneers to gain inspiration and ideas. Mindset: It all boils down to how much you believe in yourself. You will achieve as much as your mind believes. Dan shares the story of the moment he realized that he was sabotaging his own success and the root cause was his own lack of belief. Luckily, he also shares he turned it around and how you can too. Marketing: Dan shares that “Clarity is Power”. Getting clear on your talents, who you serve, and then engage the market to confirm. It’s the part of engaging that will give you the feedback you need to move forward. The answers won’t come from thinking over the plan, they come from taking action. Momentum: Serving his first clients gave Dan the confirmation and momentum he needed to move forward with full force. Seeing firsthand the impact and shifts he helped his clients achieve, it became obvious that he was on the right path. Masterminds: Listen as Dan shares his the story behind his first mastermind experience which consisted of a group of men who all thought the same way and within the group felt understood. Mastermind Challenge: I love Dan’s story about putting pen to paper and being truthful with himself about what he desired and his belief in himself to get there. This is a great exercise for all of us at any point in our lives and business. http://Unstoppablepodcast.com http://Unstoppablepodcast.com/webinar Register to learn how to create your own signature program  http://www.danjgregory.com/ http://www.howtofascinate.com/ - A resource mentioned during the show

    53: Trey Roth, Yaystack, letting go of the good to pursue the great

    Play Episode Listen Later Jun 13, 2016 47:57


    Yaystack is word-of-mouth referral marketing in a digital platform that reaches further faster than traditional methods. We simply reward sharing. Our native app and online e-commerce tool enable sellers of nearly any product or service to offer "thank-yous" (promotions, freebies, and discounts) to their buyers only once they have been shared via text or social media. This share-to-get model empowers advertising through buyers to their friends (and their friends, etc.) in an automated viral system. (What business doesn't want to easily reach their buyers' friends?) Gone are the days the age-old discount incentivizes merely one buyer per transaction. With Yaystack, businesses can now leverage the same value to purchase the Holy Grail of marketing (WOM) and get more than 10x return on their investment - now in their buyers, not banners! We monetize trust for both parties. Our mission is to strengthen economy by elevating quality business. Not only do we accomplish this in our model, but we also make it easy to donate to charities that build struggling economies globally.   Mission: As a music producer, Trey found that his business grew organically through referrals. It was actually a Target commercial that reveales to him just how powerful sharing is to marketers; however, no one had a way of rewarded the sharer with a piece of the pie. Enter Yaystack…   Mindset: When Trey first connected to the idea for Yaystack, he knew that in order to pursue the opportunity, he needed to leave the music world behind.  Amazingly, when he announced his retirement from the industry, his dream clients began to come forward asking to work with him. His faith was truly tested, but he stuck to his decision and moved forward with developing the platform.   Marketing: Trey actually shares that the name Yaystack came through his work with an Atlanta-based branding company, http://matchstic.com/.  The first name, Community Commerce, while fitting of the goal, wasn’t the best marketing play for the long-term growth of the platform.   Masterminds: Hear as Trey reveals a power-packed team that has joined him to launch Yaystack. I think it just goes to show how much potential this platform has to revolutionize how businesses, large and small, market to consumers. Mastermind Challenge: I loved Trey’s story about being approached by his dream clients just as he was leaving the music industry. I’ve seen it so many times… when we lock onto a big idea, our commitment will be tested. What roadblocks seem to be coming up for you? Do you feel differently when you view them as not a block, but a test of your commitment?

    52: Erez Weinstein shares his vision to transform education through self-funding and project-based learning

    Play Episode Listen Later Jun 7, 2016 49:18


    Erez Weinstein is a lifelong entrepreneur in diverse industries, tech and non-tech. Currently, Erez is working on new ways to create hospitality brands in the sharing economy space and a new approach to define schools position in the community. By challenging the current business model and structure of private schools, Erez aims to create a tuition free, self-funded education hub providing new opportunities for students, teachers, investors and entrepreneurs. Mission: Being a father himself, Erez is invested in the educational system that is molding his children's minds. Seeing a large gap between the way that kids are taught and the skills needed for adults to succeed, Erez connected to an idea for making a shift. Developing a strong base of knowledge for what is currently being done, he connected to the idea for a new educational system and a path to bring that idea to reality. Mindset: It's easy to see how passionate Erez is about this innovative idea. While he's not blind to the road ahead, he's focused on building a team of like-minded influencers that can share in the vision and bring it to reality. Marketing: Once launched, Erez envisions that the success of the students will drive demand for enrollment. Imagine a high school graduate accepting a $45k offer from Google upon graduate. That could become, not the exception, but the norm, when project-based learning is implemented on this level. Masterminds: I love Erez's description of the value and relevancy behind project-based learning.  His comparison between the current day focus on individual achievement in school, versus the real-world success of building the right team. Mastermind Challenge: Project-based learning has a lot of similarity to group masterminds. Do you have a specific goal that your working towards? Revenue target, number of blogs to create, number of clients to onboard... what if you stop leaning on just yourself and your own self-motivation and great an amazing group to hold you accountable and become your sounding board? This is your mastermind, and it will make all the difference. Click the link below to check out our upcoming FREE masterminds happening here in Atlanta. 

    51: Kristen Stocks, Kids Boost, helps kids turn a $100 investment into a lesson in entrepreneurship and giving back

    Play Episode Listen Later May 23, 2016 28:26


    Kristen Stocks is the founder of Kids Boost, a non-profit organization designed to help kids give back to the world using their gifts, talents and passions. Mission: To empower kids to give back to the community while learning business skills and experiencing entrepreneurship for themselves. In this episode she shares the story of Jared, a former patient at the children’s hospital where she works, who inspired it all. Mindset: Kristen actually had the idea for Kids Boost for several years before taking action. Hear her describe how starting small helped her to finally launch her  big idea. Marketing: “What I didn’t think I was ready for was all that I needed and more.”  Kristen shares the marketing moment she did quite feel ready for and how it helped get the word out in a big way. Momentum: Now out of the launch phase, Kristen is enjoying hearing the stories and feedback from some of Kids Boost’s first graduates. Seeing her idea come to life and impact kids is giving her and Kids Boost momentum for the next chapter. Masterminds: From the inspiration for it all, Jared, to her board members, and friends and family. Kristen shares what it means to surround yourself with a dream team and why it’s so important.

    50: Rasa Don, Creative Royalty, Grammy award winner on launching a new project and sound

    Play Episode Listen Later May 16, 2016 39:34


    "When they forget about you, you introduce them to something you've been trying to give them the whole time" Rasa Don, together with former Arrested Development band mate Headliner, are the masterminds behind the artistic experience, Creative Royalty. Bringing together music, art, literature, and so much more to give fans an experience like no other. Rasa Don is best known as the drummer for the Grammy award winning band, Arrested Development. You will quickly hear that his artistic expression goes far beyond drumming. Ras has spent his career making music and art. In this interview, he shares the lessons learned with Arrested Development and the challenges of launching a new project.  Rasa Don says, "Trust me, it's worth the wait".  

    49: Ofelia de La Valette, Dance 101, shares how to pioneer an innovative concept

    Play Episode Listen Later May 2, 2016 40:30


    Ofelia de La Valette, owner and founder of Dance 101 didn’t find her calling to the dance world until the age of 35. A successful insurance agent with her own company in Atlanta, Ofelia had been pounding away on the treadmill at her gym when the sounds of a cardio dance class caught her attention. Though humiliated at her own lack of skill, Ofelia jumped right in. Despite her embarrassment at being the worst in the class, Ofelia found a strengthened sense of self and scorched 20 pounds in the process. She was hooked. After 10 years of intensive dancing, she was asked to teach a class at Emory University, and after two years there, she took a huge leap. At the request of five of her students, Ofelia dropped her lucrative career and opened the original Dance 101 location off of Miami Circle in Buckhead. The first studio of its kind in the WORLD, Dance 101’s unique offerings and accessibility made it an instant hit.  Ofelia teaches weekly dance classes and manages all aspects of the business. Currently, she is working on expanding her studio both locally and nationally. Driven by a passion for dance and an innate need to make the world a better place, Ofelia has picked up numerous awards in her years at the helm of Dance 101. With the advent of her new Alpharetta location, Ofelia is looking to develop Dance 101 into a franchise—so fellow dance fanatics can reap the benefits of adult beginner classes nationwide. Her efforts have been featured in several local as well as national publications, webisodes, podcasts and recently in CNN Small Success Stories, Passion to Portfolio, Making It In America (both CNN domestic and International) as well as Headline News. In July, 2011 Ofelia was invited by the White House to deliver the afternoon key note speech at the Atlanta Urban Entrepreneurship Forum and was presented with The Phoenix Award by Mayor Kasim Reed. She was recently featured in the top 10 Atlanta Best Self magazine’s Over 40 and Fabulous Atlantans and was one of 50 women profiled in Marlo Thomas’s book, It Ain’t Over…Till It’s Over. Ofelia is providing the public with an opportunity to do for themselves what, until now, they could only watch others do on TV: to make their own leap — from their living room to a classroom, from the audience to the stage. Listen and prepare to be transformed by the power of dance at Dance 101!

    48: Calvin Wayman, Social Media Entrepreneur, on taking action and crushing fear with fear

    Play Episode Listen Later Apr 24, 2016 55:05


    Calvin Wayman is a social media entrepreneur. He's a sought after speaker, featured guest on business-, entrepreneur-, and social media podcasts, contributor for Entrepreneur Magazine, and founder of Cobbes – a social media management company. He is also the creator of the YouTube show "Millionaire Case Study," where he is documenting his journey from zero to his first one million dollars as it's happening. After quitting his day job to pursue his dream of working for himself, Calvin Wayman relocated from Salt Lake City to sunny southern California. He sold door to door to stretch his comfort zone, pay the bills, and fund his online business. Calvin’s passion is helping entrepreneurs grow their businesses by taking advantage of modern tools and technology. Mission: Calvin admits that he knew he wanted to be an entrepreneur, but had no clue exactly what his business would be. Inspired by the success of early adopters on social media platforms like Facebook, Instagram, and Twitter, Calvin saw an opportunity to get in early with Periscope. Just by taking action towards this idea, he gained momentum, earned his first dollar online, and found his calling to help more businesses market in today's digital marketplace. Mindset: This is a must listen. Calvin shares his incredible perspective on taking action and crushing fear. Listen as he describes with total transparency how he made the decision to take the leap into entrepreneurship. Marketing: Calvin gives his 4 C's of social media success. 1 - Content: "Without content, you do not exist". Share your story and let people know who you are. 2 - Context: The way you frame a certain message is hugely important. 3 - Consistency: In both your story and your frequency, staying consistent is what will help you to be remembered. 4 - Connection: This is the reason we do social media. Make an effort to build a real relationship with your audience. Mastermind Challenge: Calvin shares that the magic happens outside your comfort zone. From taking cold showers to laying down on the floor at Starbucks, he is constantly running experiments to test his own limits to go outside his comfort zone.  This week, find something that makes you uncomfortable and just do it knowing that your ability to push through fear on the little things will 100% impact your ability to push through fear on the bigger things. 

    47: Valerie Shoopman, Facebook Marketing Expert, helping entrepreneurs reach their audience on social media

    Play Episode Listen Later Apr 18, 2016 43:00


    Valerie Shoopman is a Facebook Ad Expert, Online Business Strategist, and the host of the Entrepreneur Power Hour Podcast. She is the co-author of the #1 Amazon Best-Seller “The Book on Facebook Marketing”. Valerie has worked with and consulted clients such as John Lee Dumas of Entrepreneur On Fire, Nick Unsworth of Life On Fire, Joe Polish of I Love Marketing, Brian Tracy, John Assaraf, Mary Ellen Tribby, Sue B. Zimmerman, and Daymond John from Shark Tank on their Facebook ad campaigns including helping them strategize the campaigns from top to bottom and giving detailed feedback to fully optimize their ads and funnels. She has been featured on Life on Fire TV, The New Business Podcast, Solopreneur Hour, ConversionCast, The Cerrone Show and many other podcasts and online business summits where she willingly shares her depth of Facebook marketing and advertising knowledge. Mission: As she was working at a small private school, Valerie became the go-to person for all things technical and social media. Things quickly evolved as Valerie began being approached by other business owners to help with their social media marketing. Having had a desire to go out on her own for some time, she saw an opportunity to make it happen. Mindset: While Valerie considers herself an introvert and feels much more comfortable behind a computer, she knew that she needed to get out of her comfort zone if she was going to grow, both personally and professionally. Listen as she shares the story of the first big event she ever attended as an entrepreneur and how it changed her business and network. Marketing: Even as a Facebook Ads expert, Valerie has never run a Facebook ad for her own business. Networking has been the biggest driver in her business by allowing her to connect with clients as well as referral partners. Momentum:  After following the advice of her business coach, Valerie went from being an online marketer to a Facebook Expert. It was this decision to niche down that boosted the momentum for her business. From there, she implemented the Anchor Client Strategy to run Facebook Ads for big names like John Lee Dumas of Entrepreneur on Fire and Nick Unsworth of Life on Fire. The positioning these relationships created Masterminds: Listen as Valerie answers amazing questions from YOU, the Mastermind Tribe.  She covers video posts, retargeting pixels, reactions, and more. Join our Facebook Group for your chance to submit questions for future guests. Mastermind Challenge: Up your game with Facebook!  First, make sure you have a business page that you are activity updating and engaging with your audience. For extra Brownie Points... If you don't already have a pixel on your website, this is a great way to start capturing warm leads and retargeting. 

    Claim Mastermind Your Launch

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel