Podcasts about ewr

The customer journey has transformed from a linear path to a chaotic "choose your own adventure" experience as AI becomes increasingly embedded in search processes and content discovery.• Zero-click search has fundamentally disrupted traditional marketing as users get answers without visiting websites• Quality content with unique insights and authentic perspectives remains essential despite AI advancements• The traditional marketing funnel concept is outdated – customers enter and exit at various points across multiple channels• Attribution modeling is increasingly challenging with significant "dark social" interactions influencing buying decisions• B2B purchases involve complex buying committees with different stakeholders at various stages in their journey• AI propensity scoring helps predict customer behavior and personalize content experiences effectively• Accessibility principles align closely with AI-friendly content practices – clear, concise, well-structured content wins• Sales and marketing integration is evolving toward revenue operations with deeper collaboration between teams• Core SEO tenets remain crucial even as search technology evolves• Content must ultimately connect with humans, regardless of how it's discovered or delivered—------Guest Contact Information: https://www.progress.com/sitefinity-cmshttps://www.linkedin.com/in/sara-faatz-b67213/—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Alisha Conlin-Hurd shares powerful insights on creating effective marketing funnels using psychology, economics, and technology as the foundation for persuasive online marketing.• Understanding that persuasion differs from manipulation when your product genuinely helps people• Recognizing the five levels of awareness in marketing and how they affect customer decisions• Approaching funnels as a series of micro conversions rather than one big knockout punch• Creating landing pages that function as digital appointment setters with clear offers• Using qualification systems to filter leads and improve sales conversion rates• Ensuring your marketing message matches your platform (Facebook vs Google)• Tracking ROI rather than just ROAS to include agency fees in performance metrics• Focusing on qualified leads that convert rather than a high volume of unqualified leads• Using thank you pages strategically to continue engagement rather than ending the conversation• Avoiding over-complicating funnels with unnecessary steps or excessive technologyGuest Contact Information: persuasionexperience.comhttps://www.linkedin.com/in/alishaconlinhurd/—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHost: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

This week: Scott McCartney's Guest Co-Host is Oscar Munoz; Guest: Steve Sisneros, VP Airport Affairs, Southwest Airlines, News: Real ID kicks in; SWA Bags Fly Free no more; Newark caps traffic - United takes biggest hit; Better ATC tech & better runway utilization; ATC leadership failures; Success pending ratification on United flight attendant contract; Delta's new confusing fare classes & subclasses; Listener Input: Conflicting opinions on EWR slot restrictions.

Digital marketing is shifting fast, like the leap from directories to Google. AI is reshaping search, favoring unique, personal content over generic blogs. Traditional SEO fades, while personal brands rise. Human creativity now beats corporate content. Guest contact information: https://billricestrategy.comhttps://www.youtube.com/@billricestrategyhttps://www.linkedin.com/in/billrice/---More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

Ted Ted DeBettencourt from Juvo Leads shares how human-powered chat services capture significantly more leads than AI alternatives for businesses with high-value customers. Data shows that human operators outperform chatbots by at least 200% in converting website visitors to qualified leads, particularly for law firms, elective medicine, home services, and retirement communities.• Human-powered chat services capture 50-60% more leads compared to websites without chat functionality• Businesses should consider chat services when they have 1,000+ monthly visitors, $2,000 in monthly ad spend, or $1,000+ customer lifetime value• The "12-second rule" reveals that 40% of potential leads are lost when chat responses take longer than 12 seconds• While AI bots excel at answering complex questions, humans significantly outperform in converting inquiries into leads• Proactive chat (video or pop-up) generates substantially more engagement than reactive chat that requires visitor initiation • For businesses in regulated industries, using AI to collect sensitive information may create legal vulnerabilities• Human operators should communicate with prospects through their preferred channels rather than forcing them into specific communication methods--------Guest Contact Information: https://www.linkedin.com/in/theodoremdebettencourt/https://juvoleads.com/—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

Send us a textDrew is still learning how to do runway inspections and Doug pushes the 767 to the limit (in a simulator). We discuss:Alaska, or Hawaiian?, launches Transpacific flights from SeattleMore news out of NewarkA thaw in tariffs opens the order floodgatesBack to the future with slot restrictions at EWR?Contributor feedbackJoin the conversation!https://www.nexttripnetwork.com/

Tyler Dunigan shares how he built a platform of brands providing turnover services to the largest property managers in the US, growing from painting to flooring, bathtub refinishing, and patented products.• Understanding your target audience is critical – Tyler discovered property managers were his key clients, not property owners• Data-driven marketing decisions are more effective than relying on assumptions• Analyzing client budgets revealed opportunities for additional services within the same customer base• The "Edge Strategy" concept helps identify adjacent business opportunities within arm's reach• Looking at the market size and potential before developing products helps validate business ideas• Testing different marketing messages and website versions shows what resonates with different customer segments• Personal branding is becoming increasingly important as "social capital."• Only 4-5% of LinkedIn users post weekly, creating an opportunity for those who consistently share content• Network effects within your own business ecosystem can drive exponential growth• Baby boomer businesses changing hands create massive opportunities in traditional industriesGuest Contact Information: https://www.linkedin.com/in/tylerdunagin/ https://www.liquidliner.com/—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

What the heck is going on at EWR? Undoubtably the biggest news in travel this past week has to be the mess at Newark Airport in New Jersey. What started as complaints of unusual delays on one day in April has unfolded into a huge story about air traffic control system breakdowns, controllers on leave and the DOT’s request for billions of dollars to be earmarked for upgrades and fixes. With aviation editor Robert Silk and aviation expert and consultant Bob Mann, we break down what happened, why Newark is so hard to manage and what the solutions might be: Is the DOT proposal enough? This episode was recorded Friday May 9 and has been edited for length and clarity. Episode sponsor: This episode is sponsored by the Globus family of brands https://www.globusandcosmos.com Related links: FAA pledges fixes for Newark, but delays could continue https://www.travelweekly.com/Travel-News/Airline-News/FAA-pledges-Newark-fixes-but-disruptions-could-continue White House proposes overhaul of air traffic control system https://www.travelweekly.com/Travel-News/Airline-News/Trump-administration-proposes-overhaul-ATC-system Outdated technology and stress-related absences contribute to chaos at Newark Airport https://www.travelweekly.com/Travel-News/Airline-News/Air-traffic-control-challenges-Newark-Airport Air traffic controllers briefly lose radar access again at Newark https://www.travelweekly.com/Travel-News/Airline-News/Air-traffic-controllers-briefly-lose-radar-access-again-Newark-airport See omnystudio.com/listener for privacy information.

This week, Jon Ostrower and Brett Snyder discuss EWR's air traffic control staffing and equipment issues, and the decision to relocate operations to Pennsylvania with special guest Will Guisbond from The Air Current. Then, Brett and Jon talk about the potential partnership between JetBlue and United Airlines, driven by JetBlue's need for a domestic partner and United's desire to re-enter JFK.We would like to thank TCG Digital for supporting The Air Show.Visit www.theairshowpodcast.com to get in touch with us.

Nate Woodbury shares his powerful "Leaf Strategy" for YouTube marketing that generates predictable leads and revenue for businesses by targeting specific long-tail search queries.• YouTube is now the #1 way to grow your brand, especially before you're ranking at the top of Google search• Nate pivoted to YouTube after discovering videos getting 50X more views than #1 ranked Google pages• The "Leaf Strategy" involves identifying ultra-specific 8-10 word questions your audience is asking• Focus first on questions with lower search volume to build authority in a specific niche• Videos answering specific questions can rank at the top of YouTube within 1-2 days• Create 10-12 minute videos that thoroughly answer questions without scripts• Include hooks at the beginning and strong call-to-action at the end directing to another video or lead magnet• Case study: Real estate coach grew from $1M to $6M business by switching from Facebook ads to YouTube• Use SEMrush's Keyword Magic Tool to find specific question-based queries• Create content based on what people are actively searching for to future-proof your strategy-----Guest Contact Information: https://theleafstrategy.com/https://www.youtube.com/c/natewoodbury—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

Digital marketing is undergoing a transformative shift where understanding fundamentals while leveraging AI offers companies unprecedented advantages that may become insurmountable for those who fail to adapt. This golden opportunity period for digital transformation requires immediate action before the landscape dramatically changes in the next 18-36 months.• Marketing fundamentals remain critical as the foundation for all digital strategies• Companies must optimize for multiple platforms, including Bing, social media, and Reddit• Visibility in large language models (LLMs)is  becoming an essential ranking factor• Review generation is crucial for building trust and shortening sales cycles• AI transitioning from content creation to having agency and decision-making ability• Early adoption of new technologies provides substantial competitive advantages• Businesses face a "Netflix or Blockbuster" moment in their marketing evolution• Customer acquisition costs are rising while competition intensifies across channels• Marketing packages that provide foundational elements help businesses scale faster• Mastermind programs and fractional CMO services bridge expertise gaps—----------------Matt's Contact Information: https://matthewbertram.com/https://www.linkedin.com/in/mattbertramlive/—-----------------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

The influencer marketing landscape has transformed dramatically, with Open Sponsorship evolving from a platform connecting pro athletes with brands to a tech-enabled agency helping businesses maximize content across all marketing channels. Athletes and influencers now provide exceptional ROI when their content is strategically amplified beyond social media posts.• Influencer partnerships work best when integrated across your existing marketing channels (email, website, paid ads)• Athlete content can be repurposed for 6 months in your marketing with proper rights agreements• College athletes now represent a massive opportunity for local business partnerships• Female athletes and WNBA players have seen exponential growth in influencer value• Service-based and B2B businesses see surprising success using athletes for humanizing technical offerings• Testing multiple smaller influencer partnerships helps identify which personalities truly resonate with your audience• Even "mundane" industries benefit from influencer partnerships that add storytelling elements• Internal employee engagement represents an overlooked opportunity for influencer collaborations• Micro-influencers with highly engaged communities often outperform celebrities for specific target audiences----Guest Contact Information: https://www.linkedin.com/in/ishveenjolly/https://opensponsorship.com/—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Jeff Greenfield of Provalytics joins us to reveal the challenges of modern marketing attribution and how AI-driven analytics can help marketers understand which efforts drive results.Marketers still struggle to identify which half of their ad budget is wastedThe shift from brand to performance marketing has created an overemphasis on clicks, not impressionsDigital marketers often overlook that awareness through impressions must precede sales-driving clicksMost businesses deal with 10–15 conflicting sources of "truth" across platforms and agenciesGA4 and legacy analytics often miss the value of TV, podcasts, and other non-digital mediaGrasping “ad stock” – how campaigns influence sales over time – is key for accurate attributionAI models that assess incrementality reveal which efforts actually drive more salesComplex customer journeys across Meta, Google, and Amazon complicate attributionStrong models evaluate three key elements: ad stock, saturation, and media synergyThe surge in Amazon search (35% of product searches) and AI tools is reshaping marketing-------------Guest Contact Information: https://www.linkedin.com/in/jeffgreenfield/https://provalytics.com—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Anthony Greene joined In The Weeds to discuss his upcoming MLW debut, being mentored by Steve Corino, EWR stories and more.Greene will debut at MLW Battle Riot VII on April 5.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Hier reden Martinund Steffen über die Vorfälle und leider auch Unfälle in der großen und kleinen Luftfahrt, speziell über den Fall der FedEx FDX3609 in EWR und einiges mehr.

Bruce Clay, the father of SEO, discusses how AI is reshaping digital marketing while SEO remains foundational.SEO has evolved from simple keywords to expertise, experience, authoritativeness, and trustworthiness (E-E-A-T).Bruce's "siloing" method organizes content by topic to showcase subject expertise.Proper "link equity" distribution is crucial but often misunderstood.Google's AI Overview has cut top organic click-through rates by up to 70%.Content that thoroughly answers questions performs best in search and AI results.Small businesses can compete using Google Business Profiles and local reviews while phasing in SEO.Bruce suggests four-week sprint planning for SEO due to constant algorithm shifts.Question-based searches have grown from 4% to 16% of all queries.Websites need technical excellence just to qualify for rankings.—----------Guest Contact Information: https://www.linkedin.com/in/bruce-clay/https://www.bruceclay.com/https://www.seotools.com/—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Hier reden Steffen und Harry mal wieder. Heute im Programm: Nachtrag zu Doha, Über Rutschentüröffnungsautomatiken, die CRF in Toronto, über die B767 von Fedex in EWR und um Eure Fragen

In this engaging episode, we explore the transformative potential of artificial intelligence in the world of marketing. With John Munsell, a leading expert in implementing AI-first strategies, we dive deep into the essentials of integrating AI into business practices.  • Importance of adopting an AI-first mindset • Strategies for implementing AI across different departments • Understanding the gap between perceived and actual AI adoption • Key roles in AI governance and operations • Elevating productivity through AI integration • The critical role of training in cultivating an AI culture • Encouraging innovation and collaboration within organizations • Examples of companies successfully leveraging AI • How to articulate customer problems effectively —-Guest Contact Information: https://ingrain.ai/ https://www.bizzuka.com/ https://www.linkedin.com/in/jwmunsell/ —----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Courageous conversations and addressing blind spots are key for leaders to overcome challenges and unlock potential. In this episode, Adrian Koehler highlights authentic communication, emotional intelligence, and marketing strategies.• The power of courageous conversations• Overcoming leadership blind spots• How the "law of deservingness" affects self-sabotage• Genuine connection in coaching• Standing out in digital marketing• Aligning authenticity with audience engagement• Coaching for true transformation• Difficult discussions that drive growth—--Guest Contact Information: - https://takenewground.com/- https://www.linkedin.com/in/adriankoehler- https://www.instagram.com/adrian.k—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Welcome to the Daily Compliance News. Each day, Tom Fox, the Voice of Compliance, brings you compliance-related stories to start your day. Sit back, enjoy a cup of morning coffee, and listen in to the Daily Compliance News—all from the Compliance Podcast Network. Each day, we consider four stories from the business world: compliance, ethics, risk management, leadership, or general interest for the compliance professional. Top stories include: Thailand Deports Uyghurs to China. (WSJ) Trump revoked Chevron's license to do business in Venezuela. (WSJ) The cryptocurrency firm founder extradited to the US. (Reuters) NJ men plead guilty to bribing at EWR. (InsiderNJ) For more information on the Ethico Toolkit for Middle Managers, available at no charge, click here. Check out the FCPA Survival Guide on Amazon.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Building a personal brand in today's digital landscape hinges on authenticity and trust. The episode discusses the importance of combining personal interactions with strategic marketing efforts, addressing the role of AI in copywriting, and emphasizing the critical need for effective email strategies and sales funnels. • Personal branding as a unique identifier in a crowded market • Trust as a cornerstone of effective marketing • Balancing automation with genuine human connection • The necessity of starting an email list early • Developing a clear brand voice and messaging • Effective sales funnels combining nurturing and conversion • The importance of ongoing testing and adaptation in marketing strategies • Strategies for content creation across multiple platforms • Maintaining authenticity in the face of increasing AI use • The complexity of marketing demands persistent effort and strategy-----Guest Contact Information: Website: https://convictionmarketingagency.com/LinkedIn: https://www.linkedin.com/in/danielle-cevallos/-----More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session-----The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

This episode dives into the evolving world of internet marketing, emphasizing the critical role of podcasts and authentic storytelling in achieving success. Shaahin Cheyene shares invaluable insights on leveraging social proof, integrating various content strategies, and embracing trial and error in the fast-paced digital landscape. • Discussion on the limitations of SEO in modern marketing • Importance of creating evergreen content through podcasts • Leveraging social proof to build trust with consumers • Emphasis on storytelling as a tool for successful marketing • Strategies for optimizing presence on platforms like YouTube • Encouragement to embrace authenticity in all marketing effortsGuest Contact Information: www.podcastcola.comwww.shaahincheyene.com https://www.instagram.com/shaahincheyene/https://www.youtube.com/@businessstoryoftheweek—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets of email marketing success with Jason Wright from Internationally Inspirely. Our episode dives into the vital role of email marketing in today's digital landscape, showing how it remains an essential tool for building connections and converting leads. We discuss misconceptions about email's effectiveness, strategies for authentic communication, the importance of deliverability, and tips for choosing the right marketing partners.• Debunking the myth that email marketing is dead • The critical role of email deliverability and DNS records • Strategies for nurturing client relationships through email • Emphasizing authenticity in email communications • Comparing ActiveCampaign and GoHighLevel for email marketing tools • The significance of integrating paid ads into the overall strategy • Guidelines for evaluating potential email marketing partners • Understanding the importance of sequencing in email outreach—----------Guest Contact Information: https://www.linkedin.com/in/thejasonwright/ https://intentionallyinspirational.com/ —----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock business growth with insights from Jeff Holman, a business-focused attorney specializing in innovation and entrepreneurship. Explore the unique challenges startups face and how fractional legal teams can be a game-changer. Jeff shares strategies for managing intellectual property, tackling legal concerns, and combating unfair competition like negative SEO to protect your brand.Gain a competitive edge by layering IP protections, balancing disclosure and secrecy, and leveraging fractional experts for strategic legal support. Jeff illustrates this with a compelling comparison to climbing Mount Kilimanjaro, emphasizing teamwork and expertise.Discover how intellectual assets boost business valuation and partnerships while shifting from traditional law firms to strategic problem-solving. Learn how assembling a fractional legal team aligns with business goals, supported by innovative lead-generation techniques using long-tail keywords to stand out in the competitive legal market.—----------Guest Contact Information: Website: https://www.intellectualstrategies.comLinkedin: https://www.linkedin.com/in/holman/—----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

The episode covers the evolution of internet marketing trends as we enter 2025, highlighting the integration of AI, and the significance of social media, community engagement, and privacy in advertising. Listeners are encouraged to adapt their strategies to stay competitive and leverage emerging opportunities.• Impact of AI on search and marketing strategies• Importance of social media platforms for branding• Role of storytelling in building customer loyalty• Community building through interactive content• Necessity of localization strategies for targeting• Shift toward privacy in marketing practices• Invitation for consulting services and guidance---Matt's Contact Information: https://matthewbertram.com/https://www.linkedin.com/in/mattbertramlive/---More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Jonathan Baker from Punctuation joins me, Matt Bertram, to explore strategies for maximizing business value through strategic M&A and succession planning. Learn how to enhance profitability, strengthen market positioning, and reduce founder dependency to make your business more attractive for sale. For marketing service firms, we emphasize the benefits of niche specialization and standing out in competitive markets.Selling a business is complex, involving political dynamics and nuanced relationships. Drawing from my own experience selling a business in my 20s, we discuss understanding critical deal terms like earn-outs and employment agreements, adapting to new management, and addressing stakeholder conflicts. Jonathan shares real-world examples and cautionary tales, underscoring the importance of thorough preparation to protect your interests.We also dive into agency growth and profitability, tackling strategic decisions like selling versus continued growth. Topics include fee revenue per employee, avoiding scope creep, and distinguishing personal financial contributions. Whether preparing for a sale or pursuing growth, this episode offers actionable insights for informed entrepreneurial decision-making.Guest Contact Information: - https://www.linkedin.com/in/jonathandavidbaker/- punctuation.com—---More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets to dominating digital marketing with me, Matt Bertram! As we close the year, I'm sharing insights on the 7-11-4 rule to help you build an omnipresent digital presence. Celebrate with us as our podcast ranks in Buzzsprout's top 10%, thanks to loyal listeners like Chris G-F.We're evolving with plans to expand on platforms like YouTube and launching MatthewBertram.com alongside new coaching and mastermind programs. These initiatives offer networking, peer support, and problem-solving sessions to elevate your marketing game.Join this vibrant community as we prepare for the new year with transformative strategies and exciting opportunities. Don't miss the chance to lock in current pricing before adjustments. Let's end the year strong and step into the next with momentum, clarity, and a winning digital strategy.Matt's Contact Information: https://matthewbertram.com/https://www.linkedin.com/in/mattbertramlive/ —----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets of multi-channel marketing with RJ Schultz from Blip Billboards. Learn how to engage audiences across platforms and build trust using Google's 7-11-4 rule: seven hours of interaction, 11 touchpoints, and four platforms. Discover the power of long-form content like podcasts to foster relationships and brand loyalty.RJ shares insights on blending digital and traditional strategies, showcasing full-funnel marketing's psychological and strategic advantages. Explore case studies, including McDonald's success in pairing digital ads with billboards for cohesive brand experiences.This episode emphasizes understanding your Ideal Customer Profile (ICP) to target audiences effectively in both digital and physical spaces. We highlight the importance of a 90-day advertising commitment and a balanced budget to achieve impactful results. From marketing psychology to actionable Blip Billboards strategies, gain valuable tips for businesses of all sizes to boost brand recognition and consumer engagement.---Guest Contact Information: - https://offers.blipbillboards.com/podcast - https://www.linkedin.com/in/schultzrj/—-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

AI is transforming influencer marketing and content creation, with platforms like Corbett Drummey's LTX Studio leading the way. Generative AI surpasses traditional stock content, offering unique images and videos while addressing challenges like copyright and job displacement. Embracing tools like ChatGPT is essential for navigating the evolving marketing landscape, as AI enables brands to enhance safety protocols, vet creators, and elevate their strategies. User-friendly tools empower non-technical marketers, blending creativity and efficiency while underscoring the need for precision in automated content creation.Influencers remain pivotal in the digital age, maintaining authenticity and trust in an AI-driven world. By integrating AI with strategies like SEO and email campaigns, marketers can extend influencers' reach without compromising their personal touch. Corbett Drummey highlights the power of collaboration, combining skilled editors with AI-enhanced tools to harmonize human creativity and technological advancements. Together, these elements reaffirm the indispensable role of influencers while showcasing AI as a complementary force in the marketing realm.Guest Contact Information: - https://www.linkedin.com/in/corbettdrummey/ -https://www.lightricks.com/ -https://popularpays.com/ —----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Ever wondered how to speak "Google's love language"? In our latest episode, Shanuda Noecole, creator of VegasRightNow.com, shares her journey from crafting passion-driven websites to mastering SEO. Learn how she transformed niche interests, from Las Vegas attractions to Southern soul food, into digital marketing success.Shanuda reveals SEO as an ongoing dialogue with Google, helping your content reach the right audience. From the evolution of email automation to modern SEO tools, discover how these strategies empower niche-focused businesses. Shanuda explains how analyzing data and understanding customer needs can turn content into a 24/7 sales machine.We also discuss how small businesses can boost brand presence using social media and podcasts. Platforms like TikTok are game-changers, turning valuable content into viral success. Shanuda highlights the importance of thought leadership, consistency, and Google's E-E-A-T guidelines for ranking higher in search results.Packed with actionable tips and inspiring stories, this episode is your guide to becoming a digital marketing pro.---Guest Contact Information: - https://shaundanecole.com/- https://www.linkedin.com/in/shaundanecole/ - https://vegasrightnow.com/—More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets of trust and communication in the digital age with PR expert Justin Goldstein. Learn how cohesive brand messaging across channels breaks silos to enhance recruitment, public policy support, and sales. Justin emphasizes trust's critical role in marketing, advocating for clear communication and early collaboration between departments to create seamless PR and marketing strategies.Discover how media relations align with business goals. Justin addresses challenges like inconsistent social media narratives and highlights building strong reporter relationships. He also explores leveraging LinkedIn and podcasts to amplify your brand, underscoring the patience required for effective PR.In crisis scenarios, reputation management is vital. Justin discusses proactive vs. reactive strategies and using storytelling to shape a positive brand image. He shares how PR drives growth through persuasive messaging, strategic storytelling, and consistent client communication.Maximize your media efforts with the right budget and infrastructure, ensuring your marketing assets deliver optimal results. Gain insights into boosting lead generation and client acquisition through strategic content distribution. This discussion reveals how PR can be a transformative tool for business success.—----------Guest Contact Information: - https://www.linkedin.com/in/goldsteinjustin/- https://www.pr73.com/ —----------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here:https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Manuel Koch ist heute on Tour und selbst nach Liechtenstein gefahren, um vor Ort Anlagemöglichkeiten zu checken. “Länger als 20 Jahre arbeite ich hier schon im Fürstentum. Schaut man sich hier die Verfassung an, fühlt man sich hier zu Hause. Denn der Staat tut alles für seine Bürger. Der größte Vorteil ist die liberale Ausrichtung. Liechtenstein ist zudem Mitglied im Europäischen Wirtschaftsraum (EWR). Also Abkommen sind bereits geschlossen. Liechtensteiner Finanzprodukte bedürfen keiner weiteren Regulierung, weil sie im EWR sind. Ich kann hier zum Beispiel im größten Zollfrei-Lager - dem Fort Knox Europas - einlagern”, sagt Rolf B. Pieper. Der CEO der TRI Concept AG aus Liechtenstein weiter: “Ein anderer großer Vorteil ist die Diskretion. Es gibt keine Meldepflichten. Kontoeröffnung ist aber eine gewisse Schwierigkeit. Denn am Zahlungsverkehr hat hier niemand Interesse, nur am Wealth Management. Deswegen rate ich zu einer Vermögens-Architektur mit Sachwerten.” Alle Infos im Interview von Inside Wirtschaft-Chefredakteur Manuel Koch und auf https://rolf-pieper.com

Ever wondered how press releases can transform your marketing strategy? Sit back as Mickie Kennedy from eReleases reveals his journey from creative writing to becoming a press release maestro. Mickie shares fascinating insights into the art of storytelling within press releases, emphasizing how a captivating narrative can win journalists over and boost your business's success. Through Mickie's experience, you'll learn how press releases are not just about data or product launches, but about crafting stories that resonate.Press releases can be a powerful tool in today's fast-paced media environment, but they need to be done right. Mickie uncovers common pitfalls, like misdirected media targeting, and offers advice on utilizing platforms like PR Newswire effectively. You'll hear about the incredible success of the Dining Bond Initiative during the pandemic, which shows how a well-crafted press release can lead to widespread media attention and significant impact. Mickie also touches on how industry surveys can create media buzz and networking opportunities, making them a strategic asset in press release creation.-----Guest Contact Information: https://www.ereleases.com/https://www.ereleases.com/plan/----More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session —The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

E-commerce expert Carolyn Lowe joins us to delve into online selling, sharing insights from her pioneering days at Dell to her role as founder of an e-commerce agency. Carolyn discusses the digital transformation reshaping consumer behavior and explains why a strong e-commerce strategy is essential for modern businesses. She reveals key steps for integrating online sales into any business model, especially as global events speed up the shift to digital. Focusing on e-commerce economics, Carolyn outlines a path to profitability, whether on a personal site or Amazon's vast marketplace.The conversation intensifies as we explore Amazon's strategies. Carolyn shares secrets of brand positioning and storytelling, highlighting how influencers and high-quality visuals boost conversion rates. Discover Amazon's push into advertising, positioning itself to rival Google by shifting focus from product sales to ad revenue. We also consider Amazon's potential TikTok acquisition and innovative ways for brands to leverage platforms like Twitch and Fire. Packed with insights, this episode is a must-listen for anyone aiming to thrive in the competitive e-commerce world.-----Guest Contact Information: https://www.linkedin.com/in/carolynbyronlowe/ https://roiswift.com/ —-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review Free SEO Consultation: https://www.ewrdigital.com/discovery-call One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session —The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/ https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com Follow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Uncover the transformative power of trademarks in branding with Andrei Mincov, founder of Trademark Factory. Learn how owning a trademark can reduce CPC bid rates, protect your brand, and uphold authenticity in today's crowded digital marketplace. This episode is packed with insights for digital marketers and business owners, highlighting why a strong, protected brand is essential to stand out amidst AI-driven ad content and fierce competition.Explore the evolution of trademark laws and their impact on modern businesses. Hear the story of Sean Merriman's “Lights Out” brand triumph against industry giants, demonstrating the power of trademarks in defending brand identity. Andrei offers practical advice for small businesses facing brand disputes, emphasizing the importance of common law and first-use principles in protecting your brand.We also dive into the future of AI and intellectual property, discussing the impact of AI-generated content on existing IP laws. Andrei shares tips on prioritizing trademark strategies to maximize brand potential and safeguard against scams.-----Guest Contact Information: https://www.linkedin.com/in/andreimincov/https://trademarkfactory.com/—-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets to mastering sales and marketing synergy in the digital landscape with insights from Mark LaCour. Learn how to blend marketing-qualified leads with sales-qualified leads to boost conversion rates and drive revenue growth. With 27 years in the oil and gas industry, Mark shares examples of how the personal touch in sales can make a significant impact, even in an era of automation.Explore the benefits of hiring commission-based salespeople and the strategic edge of channel partnerships. Discover why stay-at-home parents could be your next sales superstars and how attractive commissions can fuel business growth. We'll also cover the rewards and risks of channel partnerships—they can boost cash flow but may pose risks if not managed carefully.Align your sales and marketing teams to create a powerhouse of brand awareness and client engagement. Learn how transparent pricing strategies build trust and how SEO can redefine your brand identity. Gain insights into account-based selling and marketing, and see how companies like ExxonMobil and Amazon leverage these tools to strengthen their public perception. Join us for innovative strategies to harmonize your sales and marketing efforts and build a resilient business.-----Guest Contact Information: https://www.linkedin.com/in/oil-and-gas-expert-speaker/https://oggn.com/ogsm/—-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets of transformative rebranding with Jim Heininger, the "rebrand man" from Rebranding Experts. A brand goes beyond a name and logo—it encompasses the entire customer experience. In this discussion, we explore when businesses should consider rebranding, the differences between B2B and direct-to-consumer strategies, and how to effectively communicate value propositions to stand out in a crowded market.We also address the logistical and financial challenges of rebranding, emphasizing leadership support and organizational alignment. From HR's role in recruiting talent that aligns with the brand identity to involving financial teams early, we offer a roadmap for a cohesive internal narrative. Learn to balance costs with benefits, from updating uniforms and signage to ensuring a sustainable rebrand.Stay ahead of the curve with trends like simplifying company names and digital marketing alignment. Through compelling case studies, we underscore the importance of leadership involvement and securing employee buy-in to successfully navigate internal culture shifts. Join us for a deep dive into positioning your business for success through rebranding.----Guest Contact Information: LinkedIn:  https://www.linkedin.com/in/jimheininger/Website: https://www.rebrandingexperts.com/—-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets of aligning B2B sales and marketing with insights from Will Barron, founder of Salesman.com and host of the top B2B sales podcast. Will explores the challenges between sales and marketing, including miscommunication over marketing vs. sales-qualified leads, and offers actionable strategies for collaboration. Learn how to optimize content marketing and messaging to reach the right prospects at the right time.We discuss the differences between B2B and B2C marketing, the impact of digital transformation on industries like oil and gas, and the importance of cultural shifts for success. This conversation highlights the need for continuous teamwork between marketing and sales to nurture leads effectively through the sales funnel.Will also provides practical advice for improving sales performance, especially for those transitioning from big brands to smaller enterprises. Discover how to refine messaging, leverage automation, and prioritize sales training over traditional marketing. This episode equips small business owners and executives with the tools to streamline sales processes and drive long-term success.-----Guest Contact Information: Salesman Podcast Youtube account - https://www.youtube.com/@SalesmanPodcastLinkedIn- https://www.linkedin.com/in/willbarron/Website: https://salesman.com/—-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets behind disruptive in-store marketing with Kelley Thornton, a DTC entrepreneur and founder of Purchase Point, a global retail strategy powerhouse. Kelley shares his journey from corporate packaging to mastering shopper psychology, offering insights for anyone curious about retail strategies or transitioning from digital to in-store marketing.We explore the diverse types of consumers—deal seekers, brand lovers, and value-driven shoppers—and how they navigate retailers like Costco, Target, and Walmart. Learn about current market dynamics, including dollar stores' challenges and Target's mid-market success, and debate discounting versus value-adding tactics to maintain price integrity during economic pressures.Finally, discover the power of YouTube in building a men's lifestyle brand, starting with Aaron Marino's influencer journey. Uncover how content diversification across platforms like TikTok, Amazon, and paid social helps drive e-commerce success. Gain practical insights into customer acquisition, data-driven marketing, and aligning efforts with finance and sales for sustained growth. Don't miss this episode packed with expert advice to boost your retail and e-commerce strategies.----Guest Contact Information:Website: https://www.tiege.comLinkedin:  https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/—-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Unlock the secrets to thriving in Amazon FBA with Neil Twa of Voltage. Discover how focusing on profitability over revenue and understanding customer intent can give you a competitive edge. Neil shares tips on product selection, leveraging customer reviews, and navigating Amazon's complexities. Learn how to amplify your marketing efforts using Amazon's ecosystem, including loss leaders and cross-sell mechanisms for sales growth.We also explore advanced data models like Cosmo and the future of targeted advertising. Discover why mastering direct response marketing is crucial as Amazon's ad revenue is projected to surpass AWS profits by 2026. Plus, Neil discusses the power of influencer marketing, optimizing your listings, and driving traffic from platforms like Twitter and TikTok. Learn about the brand referral program and how TikTok is collaborating with Amazon to boost sales. Get actionable strategies and real-world case studies to grow your e-commerce business.-----Guest Contact Information:Website: https://voltagedm.com/Instagram: https://www.instagram.com/neiltwa/YouTube: https://www.youtube.com/c/NeilTwavoltageFacebook: https://web.facebook.com/neiltwa/?_rdc=1&_rdrTiktok: https://www.tiktok.com/@fbabusinessbuilders-----More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Join us for an insightful conversation with Hamlet Azarian from Azarian Growth Agency, where we explore the key differences between growth agencies and traditional ones. Hamlet shares how managing the entire customer lifecycle, from acquisition to retention, maximizes customer lifetime value. Discover how programs like the National Science Foundation aid in customer discovery, optimizing acquisition costs and attracting investors.Hamlet recounts his experience scaling multiple businesses, including growing a small company to over 150 employees and a successful M&A exit. Success stories like CBDFX's rise through SEO and Disco's transformation of Survey Junkie into a unicorn highlight the power of strategic experimentation.We also dive into scaling startups from $1 million to $10 million in revenue, emphasizing the importance of a predictable growth engine and operational framework. Learn about investor criteria, early customer commitments, and integrated business functions. Finally, explore the future of AI-driven personalization in marketing and education, offering deeply personalized experiences. Tune in for actionable advice and resources, including webinars and scholarships.__More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comPowered by: https://www.ewrdigital.com/Hosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

“Online Authority' and “Thought Leadership'' have recently become buzzwords in the digital marketing space. Years ago, I touched on the concepts of personal branding and my personal journey into digital marketing with my first and second book on branding. I wanted to revisit this topic and unpack how you get started in building an online brand with esteemed guest Roz Miller-Choice, The Expert Maker.Personal branding starts with being your authentic self, discovering your passion, getting out of your own way. We touch on these topics and more as well as how to start building authority online with practical examples. Whether you're a budding entrepreneur, a seasoned executive, or someone looking to make a meaningful impact, this episode is packed with actionable advice to help you attract your ideal clients and create a powerful personal brand!Guest's Contact Informationhttps://www.linkedin.com/in/roztheexpertmaker/https://theexpertmaker.tv/https://www.instagram.com/roztheexpertmaker/https://rozmillerchoice.com/homeOther Resources Discussed:https://www.amazon.com/Build-Your-Brand-Mania-Authoritative/dp/1946694045https://www.amazon.com/Start-Ugly-Timeless-Innovation-Change/dp/1734016108Please like, review and comment if you got value!—More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: Support the Show.

Business coaching and consulting is something that is talked about alot in the world of digital marketing. Paul shares his journey and experiences as well as how the value of coaching is often understated.He shared stories of how he 5x companies as well as the secret weapons in B2B selling.We discuss practical tips for finding the right business coach to match your specific needs. We also discussed ideas related to the Marketing coaching program that EWR Digital will be launching next quarter. Whether you're an entrepreneur, executive, or business owner, this episode is designed to help you make informed decisions about leveraging coaching and consulting for optimal growth.Guest's Contact Informationhttps://www.lemberg.com/https://www.linkedin.com/in/unreasonable/Please like, review and comment if you got value!—More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: https://www.ewrdigital.com/Host: Matthew Bertram, Marketing ConsultantDisclaimer: For Educational and Entertainment purposes Only.Support the Show.

Today we delve into the world of copywriting and explore how Artificial Intelligence (AI) is impacting and reshaping the agency and marketing landscape. Matt and Nick discuss how AI in content has evolved over time and share personal examples. Nick provides essential survival tips for copywriters to thrive during this technological shift and to have a positive outlook. Matt is pragmatic with a bent on more “doom and gloom”. They discuss the future of digital copywriting, with Nick emphasizing the crucial combination of Artificial Intelligence and Emotional Intelligence (EI). Both issue a cautionary warning for those who believe AI writing tools will never replace human copywriters and content writers. They also highlight the dangers of leaning completely on AI and falling into the “Sameness Trap" when using AI writing tools and offering strategies to maintain uniqueness and creativity. A perspective of focusing on the light at the end of the tunnel and a future with AI as the importance of SEO rises and falls again. “SEO is Dead. Long live SEO (and the human element)!"Guest's Contact Informationhttps://nickusborne.com/seohttps://www.linkedin.com/in/nickusborne/Please like, review and comment if you got value!—More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: https://www.ewrdigital.com/Host: Matthew Bertram, Marketing ConsultantDisclaimer: For Educational and Entertainment purposes Only.Support the Show.

In this episode of Best SEO Podcast, join us for an enlightening conversation with cybersecurity expert Clayton Riness of 16 years as we navigate the complex landscape of cyber threats in digital marketing. Clayton sheds light on common risks like email and text phishing attacks, ransomware, card swipers, QR codes, and social engineering targeting individuals, marketers, and businesses offering practical preventive measures. We explored social media security risks such as account hijacking and fake profiles, highlighting effective de-risking practices.We delve into the critical importance of data privacy and GDPR compliance, discussing the implications of breaches and strategies to secure customer data and based practices for data storage for businesses of all sizes. Clayton also goes into concerns and recommendations with integrating WordPress plugins and website security, along with essential considerations for secure e-commerce payment processing. If you manage IT for a business or a web developer and cyber security has been on your mind this is the “101” podcast for you!Guest's Contact Informationhttps://www.linkedin.com/in/clayton-riness/https://www.tevora.com/Additional RESOURCES: Learn about cybersecurity governance, risk, and compliance: https://www.isaca.orgFind online courses for cloud computing, blockchain, AI, and more: https://www.isaca.org/training-and-events/online-training/online-review-coursesImprove security controls with the CIS Top 18 framework: [CIS Critical Security Controls]- https://www.cisecurity.orgAccess free cybersecurity training from CISA: https://www.cisa.govEnroll in Cyber Hygiene Services for vulnerability scanning: https://www.cisa.gov/cyber-hygiene-servicesPlease like, review, and comment if you got value!—More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/Support the Show.

"To remote, or not to remote, that is the question. Whether 'tis nobler in the mind to suffer the Zoom calls and Slack messages of outrageous virtual meetings, or to take arms against a sea of office commutes, and by opposing, end them." Is there a better option?In this episode, we explore the plus and minus of going back into the physical office. The evolving landscape of remote work and its impact on managing high-performance marketing teams and the beginning of dare I say the “metaverse”! Join us as we delve into effective team strategies, communication tactics, and team-building techniques tailored for remote environments.How to foster collaboration, maintain productivity, and drive results in distributed marketing organizations. Whether you're a seasoned marketing leader or new to remote management, discover actionable tips and best practices to lead your team to success in today's remote work revolution!Guest's Contact Informationhttps://www.linkedin.com/in/drewpmoffitt/https://www.kumospace.com/If you're interested in what Drew is offering and you have heard it here, please support us and use the discount code: BestSEOPodcast so they know the referral came from us!Please like, review, and comment if you got value!—More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: https://www.ewrdigital.com/Host: Matthew Bertram, Marketing ConsultantDisclaimer: For Educational and Entertainment purposes Only.Support the Show.

Today, we're talking all about content marketing and why it's so crucial for startups and founders who are looking to make a splash without a huge budget.Picture this: you've got a brilliant idea, but how do you get noticed? That's where effective storytelling and brand-building come into play. We'll show you how to craft compelling narratives that really connect with your audience and position your brand as the go-to expert in your field.We will talk about going "LEAN" in your marketing strategy. It's all about focusing on one channel at a time and mastering it like a pro. Whether it's SEO, social media, or email marketing, we'll share actionable tips to help you become the trusted adviser in your niche, even with a small team.And speaking of small teams, if you're running your startup with just 0-2 people in your marketing department, I got you. We don't do all just mid-market clients. Sarah will reveal practical strategies to maximize your impact without draining your resources.Join us as we uncover the secrets to driving growth and success through content marketing, no matter the size of your team or budget. Whether you're a startup founder or a marketing enthusiast, this episode will give you the tools you need to thrive in the competitive startup landscape.So, grab your headphones and tune in to learn how to master content marketing for your startup journey. Let's grow smart together!Guest's Contact Informationhttps://www.linkedin.com/in/sarahnoelblock/https://www.sarahnoelblock.com/Please like, review, and comment if you got value!—More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: Support the Show.

Hey marketers and podcast enthusiasts this one is for you! Get ready for an exciting deep dive into the world of podcasting with our special guest, Matty Staudt, a true expert in the field. We'll be exploring how podcasting has evolved over the years—from its humble beginnings to becoming a major force in storytelling today.Matty will share his insights on podcast advertising and how brands are leveraging this platform to connect with listeners effectively. We'll learn about some cool strategies for integrating ads into podcasts without losing that authentic vibe that keeps audiences engaged.And of course, we'll talk about storytelling in podcasts—what makes a great story, how to hook your listeners, and why emotional connections matter. Matty's got some awesome tips to help you craft narratives that leave a lasting impact.But that's not all! We'll also dive into personal branding and why it's essential for podcasters, marketers, and brands. Find out how you can position yourself as a thought leader in your niche and build a brand that resonates with your audience.Whether you're a seasoned podcaster or just starting out, this episode is full of practical advice and insider knowledge. Tune in to hear Matty Staudt's take on where podcasting is headed and how you can make your mark in this exciting industry!Guest's Contact Informationhttps://www.linkedin.com/in/matty-staudt-44698b8/https://www.jamstreetmedia.com/Please like, review and comment if you got value!—More from EWR and Matt: Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPoweSupport the Show.

Welcome to the Best SEO Podcast, where today we delve into the world of business strategy and branding. In this episode, we sit down with Fred Cary, an esteemed entrepreneur, branding expert, and fundraising consultant to delve into the crucial aspects of your brand: its origin story, values, and name.Fred Cary, with his extensive experience in fundraising for startups, provides invaluable insights into how a strong brand can significantly impact a company's ability to secure funding and investment. Join us as we uncover the secrets behind what makes a brand truly powerful and appealing to investors.During our conversation, Fred will discuss the following key points:Understanding the role of brand perception in attracting investors.The elements that contribute to a brand's strength and credibility.Strategies for building and positioning your brand for funding success.Real-life examples of brands that have successfully leveraged their identity for investment opportunities.Whether you're a startup founder seeking capital or an established business looking to enhance your brand's appeal, or just starting out and have a idea that you want to fund. This episode will offer actionable advice and inspiration to help you harness the full potential of your brand. Tune in to gain a deeper understanding of how brand power can be a game-changer in your quest for funding and business success. #startupsuccess #branding #fundraising #venturecaptialGuest's Contact Informationhttps://www.ideapros.com/https://www.linkedin.com/in/frederickcary/https://fredcary.com/Please like and comment if you got value!—More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: Support the Show.