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We are excited to have Dave Feldman joining us as our guest for today’s show. Dave is a Senior Software Engineer who became obsessed with cholesterol after seeing his levels rise on a ketogenic diet. That led to his observation of the “Lipid Energy Model” to help explain these changes, and he has since conducted over fifty experiments that demonstrate rapid changes of lipid levels using this new understanding.  Dave has done some very interesting work. He admits to being a bit obsessed with cholesterol, which is a synthesized organic molecule that binds every single cell in our bodies. He describes it as “the intellectual property of the animal kingdom”. In this episode, he talks to us about what opened up his interest in cholesterol, what cholesterol represents, and how it works in the body. He also discusses how the cholesterol paradigm has shifted, the effects of a ketogenic diet on cholesterol levels, and he explains his Lipid Energy Model. Dave can dilute the very complicated information about cholesterol and makes it accessible, so stay tuned to find out all you need to know about cholesterol, lipids, and triglycerides. IN THIS EPISODE YOU’LL LEARN: What cholesterol represents, why you should be concerned about it, and how that paradigm has shifted. Why cholesterol would go up on a low carb diet. The risk associated with the changes in lipids for low carb. What surprised Dave when he looked at his lab results before, and then after starting keto. Dave’s fascinating Lipid Energy Model. What and who the lean-mass hyper-responders are. How you can hack your labs. How rapidly your blood work numbers can change, and the importance of being transparent with your health-care provider. Why some people remain insulin resistant when they are ketogenic, and whether or not that is acceptable. Whether or not Dave thinks that whole carbs will oxidize. How can we truly answer the question of risk in this uncharted territory? Connect with Cynthia Thurlow Follow on Twitter, Instagram & LinkedIn Check out Cynthia’s website Connect with Dave Feldman Dave’s website Dave on Instagram Dave on Twitter     Dave on Facebook

Vigor Life Podcast · EP119: A Masterclass On Building A Profitable & Sustainable Online Coaching Business w/ Jon Goodman Jonathan Goodman is the creator of the Personal Trainer Development Center. Since 2011, he has supported fitness professionals by publishing over a million words, growing some of the largest online communities, publishing several books and establishing the first-ever certification for online trainers, the Online Trainer Academy. He's been featured in most major business and fitness publications including Men's Health, Forbes, Entrepreneur, Muscle & Fitness and Inc. – to name a few. Originally from Toronto, Canada, Jon spends his winters exploring the World with his wife and son. Jon and I dive deep into the foundational principles of what it takes to build a successful business and then pivot to get specifically into building and online coaching brand that is profitable, sustainable and stands the test of time. If you’re a coach looking to build an online business (or ANY type of business in the fitness space) then this is a MUST listen to episode. Let's go. IN THIS EPISODE YOU’LL LEARN What’s going to happen with most coaches in the industry when it comes to the future of in person and online training. Everything works, from blogs, podcasts, Instagram, YouTube, etc. but here is what you MUST follow to succeed on any platform. Jon breaks down exactly what he would do if he started on a social platform to succeed and also make money. The reason why Jon never did podcasts but is now starting his own – and the most powerful reasons to do one. The process of building a specific skillset that will help you position yourself, generate leads, make sales and build a real business. Lessons about not launching too early with a sub-par product (a big mistake many people make). Why you don’t need to stress about missing out on new platforms that could “blow up.” We discuss what you really need to focus on. The reason you shouldn’t start with paid advertising and how to make your first sales and build “the machine.” The 5/1/60 Principle that will help you create a compelling offer to get your first clients. The exact steps to get your first 5 clients online—even if you don’t have a big social media following—and be able to get you started with online coaching. The truth about building an online coaching businesses fast and keeping it sustainable. Picking lower price point membership sites vs. high end coaching – what works and what you certainly shouldn’t do. Jon and I break it down in detail. The lessons from a friend and mentor who built one of the biggest niche programs and sold it for over a 100+ million to the Golf Channel. Why Jon has written 11 books and where the real value comes in from. What is possible for an online coach when it comes to serving clients and providing a great service (how many clients, price points, automation, hybrid models). Jon is building an online fitness company and breaks down exactly how they will do it step-by-step, from launch, hiring break down, organization, marketing… (steal this!) What Jon recommends to gym owners when it comes to growth and also adding online coaching possibilities. Why do we run away from the things that are different even though they’re better for us, and how to change it (stemming from an example Jon gives on an opportunity missed by a big chain gym in Canada). As a fitness professional you’re going to come out of COVID in one of two ways. Learn them. The power of being great on camera and whether you can be successful without it. And much more.   LINKS AND RESOURCES Jon Goodman Instagram: https://www.instagram.com/jonathan_goodman101/ The Personal Trainer Development Center: https://www.theptdc.com/ Online Trainer Academy: https://www.theptdc.com/online-trainer-academy-certification-c?utm_expid=.0kYl7KMnRuawga9mWgeQLg.1&utm_referrer=https%3A%2F%2Fwww.google.com%2F

In this episode, Cynthia sat down with Dr. Carrie Jones. Dr. Jones is an internationally recognized speaker, consultant, and educator on the topic of women’s health and hormones. Dr. Jones graduated from the National University of Natural Medicine, School of Naturopathic Medicine in Portland, Oregon where she completed her 2-year residency in women’s health, hormones, and endocrinology. She served as adjunct faculty for many years teaching gynecology and advanced endocrinology/fertility. She is currently the Director for Precision Analytical, Inc, creators of the DUTCH hormone test. IN THIS EPISODE YOU’LL LEARN: What is perimenopause and is it real? What is important for women to know about menopause? What parts of the body does menopause affect? Connect with Dr. Carrie Jones: Website: www.drcarriejones.com DUTCH Test: https://dutchtest.com/ Facebook: www.facebook.com/drcarriejones Instagram: www.instagram.com/dr.carriejones Twitter: www.twitter.com/dr_carriejones Connect with Cynthia Thurlow Follow on Twitter, Instagram & LinkedIn Check out Cynthia’s website About Everyday Wellness Podcast Everyday Wellness is not just another health podcast. Your host, Cynthia Thurlow (nurse practitioner and nutrition/IF expert) has over 20 years of experience in clinal medicine and wellness. Her mission is to bring you the best, science-backed yet practical information to improve your physical and mental wellness every day. She is a busy mompreneur and knows how important your time is. She has designed this podcast to be short in time and big on impact. She interviews a variety of guests in the field of health and wellness, and discusses important issues and provide practical strategies that you can use in your real life.  

Amy is an expert in content repurposing and the Founder of Content 10x – a niche creative agency. She helps content creators grow their audience by maximizing their return on the content they create.  In This Episode You'll Learn What is content repurposing? How much time does it take to repurpose a piece of content? (I loved this answer!) Examples of what you can do with a team (or lots of time) vs. what you can do as a solopreneur with limited time. What is the best starting point with content creation? Tools to make content repurposing easier How Amy launched into entrepreneurship and then built her team into what it is today. How Amy leveraged content repurposing to write her book. Be sure to subscribe to this podcast - so you don't miss another episode!

In this episode, Cynthia spoke with Monique Attinger, a certified Holistic Nutritionist. As a Low Ox Coach, she consults her clients in reaching their health goals by limiting Oxalate intake. If you’ve been doing everything right and still don’t feel well, you could have oxalate-related inflammation!   IN THIS EPISODE YOU’LL LEARN: What is oxalate Monique’s unique history with oxalate-related disease. What doctors and nurses are taught about nutrition And more!   Connect with Monique Attinger: Website: https://lowoxcoach.com/ Patreon: https://www.patreon.com/lowoxcoach Facebook: https://www.facebook.com/monique.attinger.nutritionist Linkedin: https://www.linkedin.com/in/monique-attinger-8b1713/ Twitter: https://twitter.com/LowOxCoach1   Collect Your Dry Farm Wines Gift: www.dryfarmwines.com/cynthiathurlow   Connect with Cynthia Thurlow Follow on Twitter, Instagram & LinkedIn Check out Cynthia’s website About Everyday Wellness Podcast Everyday Wellness is not just another health podcast. Your host, Cynthia Thurlow (nurse practitioner and nutrition/IF expert) has over 20 years of experience in clinal medicine and wellness. Her mission is to bring you the best, science-backed yet practical information to improve your physical and mental wellness every day. She is a busy mompreneur and knows how important your time is. She has designed this podcast to be short in time and big on impact. She interviews a variety of guests in the field of health and wellness, and discusses important issues and provide practical strategies that you can use in your real life.

In this episode, Cynthia spoke with Ben Azadi. Ben is the founder of Keto Kamp, a program designed to help people learn about Keto, Fasting, and more. He is also a 3x best-selling author of “The Perfect Health Booklet,” “The intermittent Fasting Cheat Sheet,” and “The Power of Sleep.” Known as “The Health Detective,” he helps his clients investigate their dysfunctions and educates them to a healthier lifestyle. IN THIS EPISODE YOU’LL LEARN: What does your body do with toxins? What are the two fuel sources for the body? How to use Keto and Fasting together. Connect with Ben Azadi: Website: www.benazadi.com        Facebook: www.facebook.com/thebenazadi Instagram: www.instagram.com/thebenazadi Twitter: www.twitter.com/thebenazadi Linkedin: https://www.linkedin.com/in/benazadi/ Podcast: https://podcasts.apple.com/us/podcast/the-keto-kamp-podcast-with-ben-azadi/id1470779784   Collect Your Dry Farm Wines Gift: www.dryfarmwines.com/cynthiathurlow Connect with Cynthia Thurlow Follow on Twitter, Instagram & LinkedIn Check out Cynthia’s website About Everyday Wellness Podcast Everyday Wellness is not just another health podcast. Your host, Cynthia Thurlow (nurse practitioner and nutrition/IF expert) has over 20 years of experience in clinal medicine and wellness. Her mission is to bring you the best, science-backed yet practical information to improve your physical and mental wellness every day. She is a busy mompreneur and knows how important your time is. She has designed this podcast to be short in time and big on impact. She interviews a variety of guests in the field of health and wellness, and discusses important issues and provide practical strategies that you can use in your real life.

In this episode, Cynthia spoke with Dr. Paul Saladino. Dr. Saladino is the leading authority on the science and application of the carnivore diet. He has used this diet to reverse autoimmunity, chronic inflammation and mental health issues in hundreds of patients, many of whom had been told their conditions were untreatable. He is the host of the popular Fundamental Health podcast and authored the bestselling book, The Carnivore Code in 2019. He is currently working on companion Carnivore Code Cookbook to be released in late 2020. IN THIS EPISODE YOU'LL LEARN: What led Dr. Saladino to practice medicine holistically  Why he chose the carnivore diet over many others How he was able to heal his body from eczema and autoimmune issues What you may not know about metabolic disorders If we absolutely need nutrients from plants to survive Connect with Dr. Saladino: Website: https://carnivoremd.com/ Facebook: https://www.facebook.com/carnivoreMD/ Instagram: https://www.instagram.com/carnivoremd/ Twitter: https://twitter.com/carnivoremd LinkedIn: https://www.linkedin.com/in/paul-saladino-md-3017954/ Direct CBD Online: https://www.directcbdonline.com/#a_aid=cynthiathurlow Connect with Cynthia Thurlow Follow on Twitter, Instagram & LinkedIn Check out Cynthia’s website About Everyday Wellness Podcast Everyday Wellness is not just another health podcast. Your host, Cynthia Thurlow (nurse practitioner and nutrition/IF expert) has over 20 years of experience in clinal medicine and wellness. Her mission is to bring you the best, science-backed yet practical information to improve your physical and mental wellness every day. She is a busy mompreneur and knows how important your time is. She has designed this podcast to be short in time and big on impact. She interviews a variety of guests in the field of health and wellness, and discusses important issues and provide practical strategies that you can use in your real life.  

Emily helps businesses and brands connect with customers through advertising in the Social Media Examiner newsletter. She also sells event sponsorships and activations for Social Media Marketing World. In This Episode You'll Learn What type of content your business should produce, to shortcut the sales process? Unique ways to look at your business when producing content (beyond SEO and advertising). How identifying and setting a business mission can help guide you through the creation process. A tip for handling people who come to you to “pick your brain” when you are a consultant: the first time is free, the second time is a paid consult call. Why service-based businesses – any businesses, really – SHOULD include pricing on their websites… and what to do if your prices vary between clients. How do you know if it’s the right time to start seeking sponsorships for your blog/podcast/newsletter/etc. (HINT: it has nothing to do with your list size or other metrics!) Not every business is a good fit for sponsoring your business – find out who you should consider, and who you should pass on. The two types of sponsorships (endemic & non-endemic) advertisers, and when/how to leverage each. Tips for providing sponsors with a positive experience working with you. Be sure to subscribe to this podcast - so you don't miss another episode!

Dayna first remembers "ghostwriting" when she was back in school writing papers for other students... but now, she's found a way to turn that into a legitimate business! In This Episode You'll Learn What exactly is a ghostwriter? Two different ways to work with a ghostwriter. The difference between copywriting and ghostwriting. What the on-boarding process looks like when you bring on a ghostwriter. How does a ghostwriter effectively capture your knowledge and experiences in a book? How Imposter Syndrome effected Dayna's journey. Be sure to subscribe to this podcast - so you don't miss another episode!

With over 20 years serving global organizations, JoAnn Holmes now oversees IP portfolios spanning 150 countries that have generated over $2 billion in annual revenue. And, she successfully negotiates contracts with respected enterprises like Disney, Microsoft, and Target. Jo helps 7 and 8 figure companies grow recurring revenue through licensing brands, software, expertise and business content.  She founded her legal and strategic services firm – HOLMES@LAW –  in 2015, and later launched its companion podcast – Your Business Ally™. In This Episode You'll Learn What are the 4 main types of Intellectual Property (IP)? I am willing to bet you have way more than you knew you had!  Jo really breaks it down for us! Do you have to file paperwork to protect all your IP? Or is some of it "organically" protected? There is no one universal way to own a brand everywhere - so find out what some of your options are. What are the questions you should ask when selecting an attorney to help us walk through the unique situations of our business? Allow Jo to breakdown the IP that a consultant has, and how they can license that content! This will really get you thinking about how you can make more money from the content that you already have by monetizing your Intellectual Property! How confident are you that YOU'RE not violating someone else's IP with the copy/photos you're using throughout your business? Jo raises some good points! A huge reason why you should have an attorney review the contracts your signing - especially with larger corporations! This stuff could really come back to bite you if/when you're ready to bring on an investor or sell your company - and even if you don't think that's a possibility now - you never REALLY know where your business will lead you... so you don't want to drop the ball now and have it negatively effect you later! Why "work for hire" is a red flag in ANY contract you're being asked to sign... There are a lot of expensive business mistakes you could be making... and you may be leaving money on the table as well... Jo is here to help with ALL of those issues! Be sure to subscribe to this podcast - so you don't miss another episode!

If you enjoy this episode and it inspires you in some way I'd love to hear and know your biggest takeaway! Take a screenshot of this episode on your device and tag me on your Instagram stories: @tajacato   If you feel called to do so please leave me a quick review and let me know what you enjoy most about this podcast. When you take the time to leave a review it helps to expand the reach of this podcast and makes it possible for other people who would benefit from hearing this content to find this show. All you have to do is click here. Thank you SO much for your support of this show! xoxo   In This Episode You'll Learn: What to focus on in times of self isolation Turning obstacles into opportunities How gratitude changes everything   ASK YOURSELF: If you had all the time in the world, what would you be doing right now? What do you miss from the old world?   TO DO: Make a commitment to yourself... 1. That you'll start doing some of those things that you've always wanted to do, but haven't yet 2. Make a promise to yourself that when things get back to normal you will do those things hat you miss and you will FEEL total gratitude for them ;)   Links Mentioned On This Episode: Click here to join Fat Loss for Type 1's!   Highlights: "See your obstacle as your biggest opportunity, because just as breakdowns are breakthroughs it's only through darkness that you can see the light and it's only through hardship, struggle and change that you can truly grow and evolve into a higher version of yourself"   Have you subscribed to this podcast yet? If not, please subscribe here so you don't miss out on weekly episodes or  bonus content.   THANK YOU FOR TUNING IN! XOXO  

Adam was working for IBM and was on the road so often that even his dog stopped recognizing him. Then, he transitioned to entrepreneurship, but quickly found that he was just as busy as an entrepreneur. There was a lot of physical - and emotional - distance between Adam and Kerry (and their son). Kerry started to feel resentful - it seemed like everything revolved around Adam's business. When Adam lost $2 million dollars, it sparked more issues at home - which translated into Adam spending more time on the business - and they found themselves in a vicious cycle. In This Episode You'll Learn What was the breaking point that ignited Kerry to change how she was showing up - and how did that bring Adam around? The key to ensuring that your spouse/partner does not resent you for the decisions you make in your life/business. What do A.S.S.E.S have to do with the common pains faced by most entrepreneurial families!? The 3 C's (Chill, Communication, & Community) are found within each of the 4 P's (Person, People, Purpose, Profit)... allow Adam & Kerry to break down what this means and how you can leverage this strategy to find success in your business and life! The "family business meeting" strategy that Adam & Kerry have with each other, and how they involve the kids (ages 8 & 11) in the process! Take the FREE Assessment at www.wlemission.com/FamilyPreneur Be sure to subscribe to this podcast - so you don't miss another episode!

Breakthrough With Coach Mickey Roothman — Emotions are something most of us are brought up to feel shame about and see as a weakness instead of a strength. But the reality is that it is our internal GPS and the indicator of what we are busy creating and will see show up in our future. Not to mention that trapped emotions can cause severe physical illness as well. Everyone has them and its really meant to SERVE us in a powerful way if we allow it to. Emotional freedom and intelligence really begins with that we've gotta feel it to heal it. IN THIS EPISODE YOU'LL LEARN: * What the real purpose of our emotions are and where they come from. * I show you how to use your emotions to serve you on your journey of creating the life you want in the way they were always meant to do. * My 7 practical steps to emotional detox so that you can release some of the trapped emotions that have been running as subconscious patterns on autopilot in your body and as a result recurring experiences in your realty as well. If you enjoyed this episode, please leave a rating and a review to help me reach my goal with this podcast to help and reach as many people as possible to find their own inner power, strength and breakthrough. And please share this episode with someone you feel would get value out of it as well. CONNECT WITH ME OVER HERE: FACEBOOK -> https://bit.ly/2m4todd INSTAGRAM -> https://www.instagram.com/coaching_life_with_mickey/ WEBSITE -> www.mickeyroothman.com EMAIL -> admin@mickeyroothman.com MY SIGNATURE LIFE TRANSFORMATION PROGRAM -> https://bit.ly/2NCavbm WANT ME TO COACH YOU THROUGH YOUR OBSTACLE, CHALLENGE OR GOAL RIGHT HERE ON THE BREAKTHROUGH PODCAST OR KNOW SOMEONE YOU WANT ME TO INTERVIEW ON THE SHOW? Drop an email to my team with the Subject Line “Podcast” at admin@mickeyroothman.com Here’s to living your best life possible!

Scott and Bethany are financial advisers by trade and about 10 years ago they noticed that couples wanted information about planning for retirement… but they were also needing support through money disagreements. They discovered that the “issue” was not about needing more money – it was about the fundamentally different ways that people perceive and manage money. Scott & Bethany discovered that there are 5 money personalities… and every person has two: a primary and a secondary money personality. Once these are identified, then Scott and Bethany can effectively assist couples in learning how to communicate in a way that alleviates many money-related disagreements… AND that knowledge can also help us raise money-empowered kids! In This Episode You'll Learn What are the 5 Money Personalities? Why does having different primary/secondary Money Personalities cause conflict? How do the Money Personalities develop in us? Are we born with them? Do they change? How you can leverage Halloween to begin assessing your child’s Money Personalities! *I love this!* Ways that knowing your child’s Money Personality can help with preparing them for adulthood. Is it common for our kids to have the same Money Personality as one of their parents? How this knowledge could benefit your sales messaging. Be sure to subscribe to this podcast - so you don't miss another episode!

I have been friends with Mike and Steve for years. Mike being one of my closest, and Steve a close friend and business partner for over a decade. We’ve all been through a lot in our lives – messing things up big time, and learning the hard way. Thankfully we continued to take the lessons, ask for help, and dedicate ourselves to improving and growing. So much so that we've made coaching others to a better place—whether in fitness, business, or life—part of our careers. The conversation I wanted to have with these men was one of how to navigate the current world for men, and live a powerful, purposeful and fulfilled life in every way. It just so happens that Mike’s book “New Man Emerging” came out not long ago and it’s dives heavily into that exact topic – which opened up the conversation to not only our thoughts and experiences surrounding the subject, but also the book and how it guide’s men to improving every area of their life. In this episode—which also happens to be our 100th—we share our stories, insights, mess ups, and the wisdom we have learned as a result of them to help you overcome the struggles you may be facing in your life. Let's go. IN THIS EPISODE YOU’LL LEARN: What made Mike get up in the middle of the night and start writing a book about men living a powerful, purposeful and fulfilled life.What it means to be a powerful man in today’s world.The key to shifting just about everything in your life, and how to take the first step to make that shift.Why pain shared is pain divided and happiness shared is happiness multiplied, and why we must share to connect.Why being powerful is NOT being forceful. We discuss the difference.Why communication is a catalyst to being powerful and influencingyourself, your partner, family, teams and community.Why all the things in life don’t mean s@*t without relationships, and how important it is to recognize this.Why deliberate practice and building a skillset in THESE areas is crucial to your success.Why having the right tribe is essential (not a “good to have”) when it comes to a purposeful and fulfilled life.How to re-shape the narrative of being successful in your career and believing it will carry over to other areas of life (don’t be defined just by what you produce)The reason working harder may not be the solution.No one is successful on their own and the reason why the “self-made man” mindset is killing your relationships, career, and your health.How the industrial revolution changed the way families operate and why we must find a way back to better connections and conversations.How to know if you're holding yourself back because of the fear of judgements from others and how to change it.Why you should “Collect role models” to get a pathway to becoming the man you want to be.If your narrative is that relationships don’t work, and people leave,then your behaviors will match that. And much, much more. This is a full on episode. LINKS AND RESOURCES: Mike Desanti: https://newmanemerging.com/ Mike Desanti Instagram: https://www.instagram.com/mike_desanti/ Book: A New Man Emerging - An Awakening Man’s Guide To Living A Life of Purpose, Passion, Freedom & Fulfillment (Mike Desanti): https://amzn.to/2T53DGG Book: Conversations with God (Neale Donald Walsch): https://amzn.to/2HBIZbx Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://itunes.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

Can AI really change the world? Or are its developing algorithms formalizing social injustice? When these highly-technical systems derive patterns from existing datasets, their models can perpetuate past mistakes. In this episode of the Innovation For All Podcast, Sheana Ahlqvist discusses with David Robinson the threats of social bias and discrimination becoming embedded in Artificial Intelligence. IN THIS EPISODE YOU’LL LEARN: What is the role of technological advances in shaping society? What is the difference between Machine Learning vs. Artificial Intelligence? Social Justice Implications of Technology What are the limitations of finding patterns in previous data? How does should government regulate new, highly technical systems? The need for more resources and more thoughtfulness in regulating data Examples of data-driven issues in the private sector. Removing skepticism of regulatory agencies in examining data models. Authorities should remember that there are limits to what AI models can do. David is the co-founder of Upturn and currently a Visiting Scientist at the AI Policy and Practice Initiative in Cornell’s College of Computing and Information Science. David touches on how government regulatory agencies should examine new AI models and systems, especially as the technology continues to creep its way into our day-to-day lives. David discusses the importance of “ground truthing.” David emphasizes looking at a technology’s capabilities and limits before deciding on whether decision makers should implement it. Get shownotes for this an every episode at innovationforallcast.com or find us on Twitter @inforallpodcast. Original air date: 12/26/18 --- Send in a voice message: https://anchor.fm/innovation-for-all/message Support this podcast: https://anchor.fm/innovation-for-all/support

Breakthrough With Coach Mickey Roothman — When we feel stuck, fearful or find ourselves in a situation we want out of, we often find ourselves asking, or rather begging for a BREAKTHROUGH. This episode is all about how to get that breakthrough that you desire so that you can get unstuck, move forward and move onto the next level. IN THIS EPISODE YOU'LL LEARN: * What a breakthrough really is * Why things need to break first for us to get that breakthrough * 5 Steps to getting the breakthrough you desire * 5 Levels to dive deeper into your transformational breakthrough * How to get FREE coaching from me to get unstuck, get over your obstacle or challenge, reach your goal & breakthrough to the next level. Want to be coached LIVE by me through your obstacle, challenge or goal right here on this podcast? EMAIL MY TEAM WITH THE SUBJECT LINE "PODCAST" AT -> admin@mickeyroothman.com I’D LOVE TO SHARE IN YOUR JOURNEY AND CONNECT WITH YOU HERE: FACEBOOK -> https://bit.ly/2m4todd INSTAGRAM -> https://bit.ly/3cIi0JZ WEBSITE -> www.mickeyroothman.com EMAIL -> admin@mickeyroothman.com MY SIGNATURE LIFE TRANSFORMATION PROGRAM -> https://bit.ly/2NCavbm Here's to living your best life!

On today’s show, I talk with real estate expert Neal Bawa. Neal is the Founder and CEO of Grocapitus, CEO of MultifamilyU, Co-Founder of the largest multifamily real estate investing meetup in the US, and has successfully navigated the sale of a tech startup as the Chief Operations Officer and Executive VP. He has raised tens of millions of dollars in real estate funding and currently has over 1,000 units in his portfolio, which is expected to grow to over 3,000 in the next 12 months. Neal is a passionate teacher that looks to share all that he’s learned throughout his journey with the next generation of real estate investors.IN THIS EPISODE YOU’LL LEARN:What real estate syndication isHow new investors can get involved in apartment syndicationsWhy you shouldn’t, or should, wait for the next recession to start investingHow to find a mentor in real estateWhere to find great markets to invest inAnd much, much more!HELP US OUT!Help us reach new listeners by leaving us a rating and review on Apple Podcasts! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it! BOOKS AND RESOURCESDownload your free audiobook from Audible Gary Keller’s book The Millionaire Real Estate InvestorTheo Hicks’ book Best Ever Apartment SyndicationBrandon Turner’s book How to Invest In Real EstateNeal Bawa’s real estate platform GrocapitusReal estate education platform BiggerPocketsCONNECT WITH NEALWebsite | Facebook | LinkedIn GET IN TOUCH WITH ROBERTInstagram | LinkedIn | Twitter | FacebookEmail: Robert@TheInvestorsPodcast.com

On today’s show, I had the opportunity to meet with psychologist and behavioral finance expert Daniel Crosby. Daniel earned his Ph.D. in Psychology, is currently the Chief Behavioral Officer at Brinker Capital, and is a USA Today and New York Times bestselling author. IN THIS EPISODE YOU’LL LEARN:What behavioral finance isHow psychology plays a huge role in managing your moneyCommon financial advice to be cautious ofHow to overcome your biases about moneyAnd much, much more!HELP US OUT!Help us reach new listeners by leaving us a rating and review on Apple Podcasts! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it! BOOKS AND RESOURCESDownload your free audiobook from AudibleDaniel Crosby’s book The Behavioral InvestorDaniel Crosby’s book The Laws of WealthRichard Thaler’s book NudgeDan Ariely’s book Predictably IrrationalCONNECT WITH DANIELTwitter | LinkedIn GET IN TOUCH WITH ROBERTInstagram | LinkedIn | Twitter | FacebookEmail: Robert@TheInvestorsPodcast.com

On today’s show, I am honored to sit down with one of the owners of the NBA’s Atlanta Hawks, Jesse Itzler. Jesse is a successful serial entrepreneur, having founded Marquis Jet, which he sold to Warren Buffett’s Berkshire Hathaway, and being a partner of ZICO coconut water, which was sold to Coca Cola. He is also a best-selling author, keynote speaker, and former rapper. Jesse looks to share the ins and outs of how he has had so much success in business, and in life.IN THIS EPISODE YOU’LL LEARN:What a “Life Resume” is and how to build itWhat Jesse learned from living with a Navy Seal, and monksWhy you need re-evaluate how you think about timeHow to get the most out of your lifeWhy patience is so key to successAnd much, much more!HELP US OUT!Help us reach new listeners by leaving us a rating and review on Apple Podcasts! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it! BOOKS AND RESOURCESDownload your free audiobook from Audible Jesse Itzler’s book Living with the MonksJesse Itzler’s book Living with a SEALJia Jiang's book Rejection ProofDavid Goggin’s book Can’t Hurt MeCONNECT WITH JESSEWebsite | Instagram | LinkedIn GET IN TOUCH WITH ROBERT (@robertattip)Instagram | LinkedIn | Twitter | Facebook

On today’s show, I talk with entrepreneurship expert Gino Wickman. Gino is a serial entrepreneur, founder of EOS Worldwide, and a best-selling author. He looks to share what he’s learned throughout his two decades of studying entrepreneurship and as an entrepreneur himself. IN THIS EPISODE YOU’LL LEARN:What it takes and what it actually means to be an entrepreneurThe biggest myths currently surrounding entrepreneurshipIf college is a pre-requisite for success when starting a businessAnd much, much more!HELP US OUT!Help us reach new listeners by leaving us a rating and review on Apple Podcasts! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it! BOOKS AND RESOURCESDownload your free audiobook at Audible Gino Wickman’s book Entrepreneurial LeapGino Wickman’s book TractionDo you have what it takes to be an entrepreneur? AssessmentCONNECT WITH GINOWebsite | LinkedIn | TwitterGET IN TOUCH WITH ROBERTInstagram | LinkedIn | Twitter | FacebookEmail: Robert@TheInvestorsPodcast.com

In this episode, we have return guest Nehal Kazim, here to explain how to use Facebook’s CBO feature. As the CEO of Amplifii, Nehal has hit the ground running to figure out how to use campaign budget optimization before Facebook made it mandatory in September 2019. He talks about how he initially starts a campaign, what scale looks like with CBOs, and the pros of dynamic creatives.   IN THIS EPISODE YOU’LL LEARN: What mistakes Nehal was making in his CBO campaigns and how he found success by testing the number of ad sets Why Nehal uses a $1,000 budget to scale fast when a campaign does well and pause quickly when it doesn’t How to target: Start with open targeting, move to interests with 10M+ and interest with 20M+, then lookalike audiences that are 10% of your highest intent audience How Nehal turns off CBO campaigns and overcomes the effect it has on other ad sets LINKS AND RESOURCES MENTIONED IN THIS EPISODE: About Campaign Budget Optimization About Dynamic Creative Ad Pros Amplifii Nehal on LinkedIn Episode 172: How to Make Chatbots Work for Your Business Episode 183: How Facebook’s New Campaign Budget Optimization Tool Can Get You Leads Faster (Part 1)   Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review. iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

On today’s show, I talk with Preston Pysh. Preston is a graduate of West Point and Johns Hopkins University, the founder of BuffettsBooks.com, and Co-Founder/Co-Host of We Study Billionaires by The Investor’s Podcast Network. He has successfully grown We Study Billionaires to the #1 stock investing podcast in the world, while building a platform that is also a leading authority in stock investing.IN THIS EPISODE YOU'LL LEARN:What investments strategies are availableThe strategies discussed are day trading, momentum, value, growth, and dividendWhat each of those strategies consist ofWho each strategy is right forInvesting in starting your own business and becoming an entrepreneurTweet your comments about this episode directly to Robert and join the conversation with the rest of the Millennial Investing & The Investor’s Podcast Network community. Be sure to include “#MI002” in your tweet!HELP US OUT!Help us reach new listeners by leaving us a rating and review! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it!BOOKS AND RESOURCESDownload your free audiobook at AudibleGet FREE stock, ETF, and options trades with RobinhoodPeter Lynch’s book One Up on Wall StreetBurton Malkiel’s book A Random Walk Down Wall StreetJoel Greenblatt’s book The Little Book That Still Beats the MarketGuy Spier’s book The Education of a Value InvestorNathan Latka’s book How to Be a Capitalist Without Any CapitalGET IN TOUCH WITH OUR GUESTTalk to Preston Pysh on TwitterFollow Preston Pysh on LinkedInGet the latest updates on We Study Billionaires by The Investor’s Podcast Network on FacebookGET IN TOUCH WITH ROBERTInstagram | LinkedIn | Twitter | FacebookEmail: Robert@TheInvestorsPodcast.com

I met Matt Dawson through a mutual friend and it didn't take me long to realize that we were cut from the same cloth. Like me, Matt is trying to achieve a goal that some would deem "crazy". And I knew I needed to get him on the podcast to talk about it. Matt’s journey started much like my own – as an athlete. Following his athletic career, he then entered the fast-paced world of investment banking – where he worked 80-100 hour work weeks and created a lot of success for himself. But life, as it so often does, threw him some curve balls which led him to discovering his purpose and the creation of two endeavours: the Dawson’s Peak Organization, and Project Seven for Soldiers; when he will attempt to break seven world records with all proceeds going to charity. Matt's goal is both simple and inspiring: to make a positive impact on others. In this episode of the podcast we talk about how taking on your own personal challenges can help you create the best version of yourself; while elevating those around you. This is an inspiring and impactful episode that is a must to listen to if you want to get fired up about achieving the peak of your performance. With that said, let's go. IN THIS EPISODE YOU’LL LEARN: What led Dawson’s from sports to investment banking – where he became a high performer Why despite Matt's success as an investment banker, he felt something was missing in his life – which led him to find purposeWhat made Matt decide at the age of 37 to take on the challenge of breaking world records in mountaineering, along with some other wild recordsWhat purpose means to Matt and what he believes you should do as an individual and as a businessCreating Dawsons Peak and inspiring transformations through pushing the boundaries of human capabilityThe personal mountain you must climb to achieve a transformation in your life. We talk about the limits that we impose on ourself, our goals and dreams, and how to break through themThe importance of creating social impact aside from profits (or making money) in your lifeHow you redirect your fears to make you as successful as possibleWhat you can and can’t control and how to drop your stress and anxieties so that you can achieve the impossibleWhy the hardest thing for most is to sit quietly with themselves and why the mountains and adventure can help you be alone and discover yourselfTraveling and how it changes you from the inside out (ie. giving up control and working on things you can control)Why as a society we’ve become too comfortable and how we can truly feel our best when we’re pushing and challenging ourselvesWhat “Bathing in the fire” and “Getting the evil out of me” mean and how it can help you become your bestAnd so much more. This episode is true gold. LINKS AND RESOURCES:  Dawson’s Peak: https://dawsonspeak.com/ Matt Dawson Instagram: https://www.instagram.com/dawsonspeak/ Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://podcasts.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

Two marketing worlds collide as Ralph talks with returning guest Brett Curry, CEO of OMG Commerce, about marketing on the top ad platforms, like Facebook, Instagram, Youtube, Google, and Amazon.   Based off a shared client, Ralph and Brett have realized just how well Facebook and Instagram ads work with Youtube and Google ads. Ralph has seen a 10x (PLUS!) increase in ad spend and Brett has increased his Google spend to 3x. Their client is seeing a serious ROAS, and in this episode, they’re going to show us how to get the same results. IN THIS EPISODE YOU’LL LEARN: What attribution to strive for when using Google, Youtube, Facebook, and Instagram campaigns together Why you should use top-level ad platforms (Facebook, Instagram, Youtube) for consumers that aren’t aware of the problem your product solves Why to use an in-market audience, a custom intent audience, an affinity audience, demographic targeting, and contextual targeting—and when to use all of them The 3 questions Brett asks when creating campaigns—what’s the nature of the product, what’s the budget, and what assets do we have access to? How Brett approaches cold traffic vs. his retargeted audience The foundation of a great cold traffic video campaign—90 to 180 second length, a hook in the first 5 seconds, fast-paced, benefit oriented, testimonials, and a strong call to action Who you can and can’t retarget on Google depending on how long they’ve viewed a video—the billable point for different video lengths What to know about advertising on Amazon and why marketers are calling it a “Marketer’s Dream” LINKS AND RESOURCES MENTIONED IN THIS EPISODE: The Ultimate Guide to Google Shopping eCommerce Evolution on iTunes OMG Commerce Tier Eleven Brett on LinkedIn Brett on Twitter Episode 147: The 4 Pillars of Advertising on Google   Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review. iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

With so many options for online tools in your business, where do you start? In today’s episode, Samantha & Tim share the tools they use to run their online business. IN THIS EPISODE YOU’LL LEARN: What is CRM? And why do you need to have one? The tools to track your online analytics. How to create images without needing a graphic designer. The programs available for your project management And so much more. Do you have a question that you’d like answered on the show?  Use the hashtag #AskSamAndTim on your favourite social platform, and we’ll answer it and give you a shoutout live on the show. For full show notes and links visit:  https://samanthariley.global/podcast/61

In this episode, Chris and Nick Harder, the men behind the For The Love of Money Podcast and Masterclass, join Molly Pittman to talk about the Instagram growth strategy  that has grown Chris’ profile to 171,000 followers.   Chris, Nick, and Molly talk about how to choose the social media platform best suited for your business, what new entrepreneurs/businesses need to do to stand out on social, and the well kept secret of Instagram brokers. IN THIS EPISODE YOU’LL LEARN: What to look for when products aren’t selling the way you predicted—are you trying to just make money or are you genuinely trying to provide value? The 5-step process to Chris’ social media strategy, including increasing the authority of your profile and creating content that is shareable, which helps build your audience and grow your following How to get verified on Instagram through a 6 to 9 month strategy of pitching and being featured in large publications LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Chris on Instagram For The Love Of Money Mastermind For The Love of Money Podcast Thanks for joining us this week. Want to subscribe to The Perpetual Traffic Podcast? Connect with us on iTunes and leave us a review. iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

There are two words that have many coaches shaking at the knees - marketing funnels.  So today Samantha & Tim breakdown the 5 steps for you to start creating a basic funnel for your business.   IN THIS EPISODE YOU’LL LEARN: What you need to know before you even begin to design your funnel. How to have your prospect begin the journey with you. The two different groups you need to create. The final piece of the funnel that most people miss. And so much more.   Do you have a question that you’d like answered on the show?  Use the hashtag #AskSamAndTim on your favourite social platform, and we’ll answer it and give you a shoutout live on the show.   For full show notes and links visit:  https://samanthariley.global/podcast/57

I met Paul Mort in a business mastermind almost a decade ago. At the time, he was a personal trainer running boot camps in England and had built it up to 17 locations. He was brilliant — but at the same time — crazy, and a roller coaster. Throughout the years we became close friends as I watched him build and sell companies, all while struggling personally with bi-polar disorder – which wrecked havoc on his health and family. This all came to a climax when in 2014 he was on the edge of a cliff ready to jump and take his own life. What happens next is not only incredible, but also inspirational. As Paul took the step back, he made the decision to turn his life around in every way. He has since became unstoppable in the areas of business and fitness. He also saved his marriage and family. Today he is off the lithium medication and helping other men turn their lives around. Paul came and visited me in Slovenia to hang out for three-days and we decided to shoot this podcast because his story is too powerful — and full of lessons that I believe will help others transform — not to. Let's go. IN THIS EPISODE YOU’LL LEARN: What stopped Paul from jumping off the cliff – and the question that could turn your life aroundWhen you’re feeling down or depressed, the steps to change that “state” which helped Paul breakthroughHow to get out of the movie that you’re playing in your head by asking yourself THIS series of questionsWhy things don't turn out great when you start a sentence with, “I feel like…”, and what you should say insteadHow to create avoid creating a strategy that ends up making you feel like crapThe happiness list and how to instantly improve your daysHow to know when you’re being true to your vision of success as opposed to chasing someone else version of itHow to match up 'what's behind the scenes' and what you're actually putting up on stageHow Paul was able to scale his business with ONE marketing platform and build a million dollar businesses. He shares that platformThe most important lessons from email marketing and tips you can apply now And so much more LINKS AND RESOURCES: Vigor Ground Fitness and Performance: www.VigorGroundFitness.com Vigor Life Podcast (iTunes): https://itunes.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Paul Mort's Website: www.iampaulmort.com Book: Fucking Unstoppable - How I Upgraded My Mindset, Transformed My Body, Dramatically Levelled Up My Marriage, and 5X’d My Business (and how you can too) by Paul Mort: https://paulmort.samcart.com/products/fu-book?fbclid=IwAR0lv5LZpp21-p8D0wKq4ohjI20AETMD66p9gGWHSu_nYlBd_KNZ59bTFuM Book: Solve for Happy - Engineer Your Path To Joy by Mo Gawdat: https://www.amazon.com/Solve-Happy-Engineer-Your-Path/dp/1501157582/ref=sr_1_1?ie=UTF8&qid=1548961522&sr=8-1&keywords=solve+for+happy Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

“You don’t know what you don’t know.” In this episode of Thought Leaders Business Lab Podcast, I talk to Ronan Leonard, the Mastermind Guy, about growing to the next level, through peer learnings and collaboration. Masterminds allow you to find your tribe that can inspire you, hold you accountable, and help you grow your business. Find out today how the concept of Return on Intellect (ROI) can help your business, especially if you’re struggling in increasing your revenue. Discover also how you can be a Rockstar in your niche by solidifying your message and communicating your value more effectively. IN THIS EPISODE YOU’LL LEARN: What are Masterminds? (03:47) Prioritize Context over Content. (05:23) Why accountability and commitment go hand in hand. (06:39) What is your Return on Intellect (ROI)? (08:18) When is the right time to launch a new product? (11:30) Leveraging resources in your business. (13:40) How to launch your own Mastermind group. (15:06) How to conduct market research. (18:10) Finding universal pain points. (26:00) For full show notes and links visit:  http://samanthariley.global/podcast/40/ 

If you have been paying attention to Facebook’s newest campaign options, you may have noticed the campaign budget optimization tool (CBO). This week, Ralph and Molly discuss how you can use it for your own campaign. Molly walks through a CBO campaign she launched that created 40,000 leads. They talk about her strategy, her ad spend, and how she was able to scale the campaign faster with CBO than she had been able to previously without the feature, and how all of this can help you grow your own campaign. IN THIS EPISODE YOU’LL LEARN: What the CBO tool is and how using it will help grow your campaigns and business How CBO created 40,000 leads for Molly’s 27 ad set campaign with a $1,000 daily budget Why CBO should be used on ads that have been tested on Facebook before LINKS AND RESOURCES MENTIONED IN THIS EPISODE: About Campaign Budget Optimization Create a split test in Ads Manager Episode 71: The Michigan Method: A Strategy for Scaling Ad Campaigns Episode 173: 10 Facebook Best Practices to Optimize Your Auction Strategy Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

One of your longest relationships in your life is with money. But have you ever really thought about how you interact with money? John Assaraf joins Roland this week to pose the question, what is your money story? Once you figure out what your money story is, you will be able to better your financial relationships and standings. IN THIS EPISODE YOU’LL LEARN: What a money story is and why you should know yours How your perception of money can impact your financial standing LINKS AND RESOURCES MENTIONED IN THIS EPISODE: John’s Website John on LinkedIn Traffic & Conversion Summit Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Spotify, Stitcher, or at DigitalMarketer.com.

Can AI really change the world? Or are its developing algorithms formalizing social injustice? When these highly-technical systems derive patterns from existing datasets, their models can perpetuate past mistakes. In this episode of the Innovation For All Podcast, Sheana Ahlqvist discusses with David Robinson the threats of social bias and discrimination becoming embedded in Artificial Intelligence. IN THIS EPISODE YOU’LL LEARN: What is the role of technological advances in shaping society? What is the difference between Machine Learning vs. Artificial Intelligence? Social Justice Implications of Technology What are the limitations of finding patterns in previous data? How does should government regulate new, highly technical systems? The need for more resources and more thoughtfulness in regulating data Examples of data-driven issues in the private sector. Removing skepticism of regulatory agencies in examining data models. Authorities should remember that there are limits to what AI models can do. David is the co-founder of Upturn and currently a Visiting Scientist at the AI Policy and Practice Initiative in Cornell's College of Computing and Information Science. David touches on how government regulatory agencies should examine new AI models and systems, especially as the technology continues to creep its way into our day-to-day lives. David discusses the importance of “ground truthing.” David emphasizes looking at a technology’s capabilities and limits before deciding on whether decision makers should implement it. LINKS Upturn The Partnership on AI OTHERS MENTIONED Cornell University Hannah Sassaman Christan Salazar Volkmann Human Rights Data Analysis Group CONNECT WITH DAVID Sign up for Equal Future newsletter Follow David on Twitter Learn more at innovationforallcast.com If you enjoy this episode on AI and ethics, you might also enjoy WHEN ARE “FAIR” ALGORITHMS BETTER THAN ACCURATE ONES? --- Send in a voice message: https://anchor.fm/innovation-for-all/message Support this podcast: https://anchor.fm/innovation-for-all/support

All entrepreneurs, or businesspeople in general, are limited by the same 1 thing: their physical bodies. Dave Asprey, bio-hacker and entrepreneur, is here to help hack your body so you can always be at your best. Dave tells us how to be great entrepreneurs by making sure our bodies are in the best condition to help us reach out largest goals. He explains how to avoid brain fog, the crucial step to getting a great night’s sleep, and how gratitude changes the chemistry inside of your body. IN THIS EPISODE YOU’LL LEARN: What brain fog is, and how to avoid it How to set up your room to get the best sleep How your body uses energy when it is working properly and how that energy is transferred to will power and personal development LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Dave Asprey’s Books The Bulletproof Blog

Everyday I get asked hundreds of questions – whether from clients at Vigor Ground, podcast listeners or the gym owners I coach/mentor. Today I thought I'd open up the floor as a sort of Q & A to share some of these questions and the experiences that have inspired my answers to them. I start the episode with what I believe is the secret to success—and a foundation for achieving any big goal in your life. Topics cover insights on whether you should make the move of being a gym owner, how to supercharge your coaching, exposure to events, to getting answers about your next step. I also go over some financial resources. If you're a coach or gym owner this episode is a must listen. IN THIS EPISODE YOU’LL LEARN: What makes people successful and one of the most important values that drives success How I approach learning and how to get ahead faster when it comes to knowledge you don’t have A test that will help you find out if you are tired or uninspired A key indicator that will let you know if going into your chosen industry is the right move for you How to know if you should open a gym as coach and some alternative options (that you may not be aware of) that will allow you to become successful, make money and make an impact in the fitness industry The biggest mistakes coaches make with their clients and how to overcome them and become a great coach Strategies to make you a more focused coach so that your clients get better results and you get ahead in your career Two MUST financial resources to build a great foundation as an individual and a business owner—and the philosophy of the richest man in Babylon How to build self-confidence and the bank account analogy that will change your perspective on building self-esteem A strategy that will help you make those changes in your life that you’ve been struggling to make for years How to leverage your relationships to sharpen your behaviors and mold them towards who you want to become Why working for a big box gym is a great opportunity for a coach LINKS AND RESOURCES: Vigor Ground Fitness and Performance: http://www.vigorgroundfitness.com Vigor Life Podcast (iTunes): https://itunes.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 Luka Hocevar YouTube Channel: https://www.youtube.com/channel/UCQ29YcBh-g6onRujX3wD_XA?view_as=subscriber Luka Hocevar Instagram: https://www.instagram.com/lukahocevar/ Podcast: The Coaching Habit Episode: http://vigorgroundfitness.com/ep059-say-less-ask-more-and-change-the-way-you-coach-and-lead/ Book: I Will Teach You To Be Rich (Ramit Sethi): https://www.amazon.com/Will-Teach-You-Be-Rich-ebook/dp/B004WL4BW6 Book: Profit First - Transform Your Business From a Cash Eating Monster To a Money Making Machine (Mike Michalowicz): https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making/dp/073521414X/ref=sr_1_1?s=pet-supplies&ie=UTF8&qid=1541113476&sr=8-1&keywords=profit+first+book Podcast: Top 10 Lessons From Owning A Gym For A Decade w/ Mike Robertson: http://vigorgroundfitness.com/e065-top-10-lessons-from-a-decade-owning-a-gym-and-growing-in-the-fitness-industry-with-mike-robertson/ Leadership Traits article (with Luka Hocevar and Dr. John Rusin): https://drjohnrusin.com/how-to-be-a-leader-in-todays-fitness-industry/ Thanks so much for joining me this week. Have some feedback that you’d like to share? Leave me a review on iTunes.

While there are definitely some big differences between brick-and-mortar and online stores, there are also some things that BOTH should be doing, especially when it comes to advertising… This week, Perpetual Traffic hit the road and traveled all the way to Las Vegas, Nevada to the Shop.org E-Commerce Conference. Adam Killam, VP of Business Development at Tier 11, joined Ralph Burns to record live at the event and discuss all things retail. These experts talk about some untapped ad platforms, like Snapchat, and why you should be using them. With millions of users, many of whom don’t use other platforms like Facebook, Snapchat can give advertisers the opportunity to target new individuals. They also explain examples of unique online customer experiences, strategies to avoid cart abandonment, and how to increase conversions once users have interacted with an ad. IN THIS EPISODE YOU’LL LEARN: What omni-channel marketing is and how companies are using it to increase conversions How to bring online customer experiences offline to business establishments Why focusing on the back-end customer experience is equally as important as driving traffic How to decrease cart abandonment rates How to monetize and make use of the traffic you’re driving to a webpage

Kelly Smith, E-RYT 500 and founder of Yoga For You, shines light on the topic of finding, developing and exploring your voice as a yoga teacher. Kelly shares her multi-step process to discover your own voice if you’re a teacher who feels a little lost. IN THIS EPISODE YOU’LL LEARN: What is really meant by... The post 055: Discovering Your Voice w/ Kelly Smith appeared first on LOVE TEACHING YOGA.

Join us in the second part of this special episode as the experts continue to answer questions from Traffic & Conversion Summit attendees, live from the Summit! Discover what you need to know in order to scale your ad spend, why you need to be using interest-based targeting in addition to lookalike audiences to scale (and how they compare), and how to come up with a Lead Magnet to capture the attention of a new source of cold traffic. IN THIS EPISODE YOU’LL LEARN: What you need to know to scale your ad spend and take your business to the next level. The best way to test creatives for multiple ad sets and audiences. Why you need to use interest-based targeting (and not just lookalike audiences). Learn which new techniques and technologies marketers should be excited about in 2018! Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! iTunes not your thing? Find us on Stitcher or at DigitalMarketer.com/podcast.

Angela Sullivan shares her experience and advice about the all-too-common challenge of teaching multiple levels and body types in one yoga class. IN THIS EPISODE YOU’LL LEARN: What makes a class effective for everyone How to create unity in a class with mixed level yogis What is meant by “level” in regards to yoga How... The post 049: Teaching Mixed Level Classes w/ Angela Sullivan appeared first on LOVE TEACHING YOGA.

Refresh your memory of basic hamstring anatomy, function and relation to movement in yoga. Plus, Michelle discusses 2 common myths about stretching the hamstrings. IN THIS EPISODE YOU’LL LEARN: What really causes “tight” hamstrings How sedentary habits weaken the hamstrings How to properly release the hamstrings in yoga How the stretch reflex impacts the way... The post 046: Anatomy Refresher – The Hamstrings appeared first on LOVE TEACHING YOGA.

Want to scale your Facebook ads? In this two-part episode, learn the simple three-step strategy to scale your Facebook ads while generating a consistent return on investment. Once you understand this, you can create an ad that will resonate with a broad audience, get your message across, and create a campaign that can last for years to come. IN THIS EPISODE YOU’LL LEARN: What to do in the first ten seconds of your video ad to grab a viewer’s attention (« and what you should avoid doing so you don’t discourage views). How to leverage the UPSYD Awareness Formula to move people from unaware of the problem to desiring your product/service. The tactics Dominate Web Media uses in their clients’ Facebook campaigns to turn cold traffic into buyers. Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Sales Development is here to stay but it's always changing. David Dulany is the founder and CEO of Tenbound, a company focused on bringing together the sales development community. David discusses trends and problems facing the sales development space and what managers and leaders need to know to stay ahead of the curve. In This Episode You'll Learn: What to expect from the one and only Sales Development Conference Top trends faced by sales development teams Top problems faced by sales development teams  What sales development teams can do today to start winning

Join the experts and guest Drew Tweito of FunnelBoom as they detail how Facebook’s ad algorithm works and how you can use it to scale your Facebook campaigns. They’ll share how to work with the Facebook algorithm so it does the work for you, so you can increase your ad’s ROI while spending less time in Facebook’s Ads Manager. IN THIS EPISODE YOU’LL LEARN: What golf and Facebook’s ad algorithm have in common (« hear Drew’s metaphor that will give you insight into the algorithm). A scaling strategy you can use to specifically target your market and let the Facebook algorithm do the heavy lifting. How many days to let a Facebook ad run for (« and why tinkering with your ad too soon can actually hurt your campaigns). Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Join Michelle and Brandon, founder of TheYogaNomads, for a discussion about why yoga teachers struggle financially and how you can overcome the struggle. IN THIS EPISODE YOU’LL LEARN: What contributes to the struggle and why it’s been challenging for many teachers to earn a viable income How a simple mindset shift and drastically change what... The post 041: Why Yoga Teachers Struggle Financially w/ Brandon Quittem appeared first on LOVE TEACHING YOGA.

Companies have made significant investments to date in tools and technologies to enable sales. Usually, the core of this investment is a CRM system deployed with high expectations of streamlined selling and new insights. Unfortunately, CRM systems are rarely fully utilized and often fall short of these expectations. What is needed beyond the CRM to help sales organizations unleash additional sales growth? In This Episode You'll Learn: What organizations need to think about before they buy technology What are optimal sales technologies every company should have What mistakes do sales leaders make when buying technology Links and Resources Mentioned in This Episode: 64: The Harmony Theory: A Marketing and Sales Acceleration Formula w/Dan Murdoch @WorkMarket 53: Unraveling the Sales Stack: What 600 Sales Leaders Say Are Must-Haves 14: Using Sales Operations to Drive Growth and Productivity w/Leaders from Apttus, New Relic, Xactly, and Splunk

Welcome to episode 059 of The Zen Courses Show! My guest today is Lisa Congdon, fine artist, author, illustrator, and online instructor. In this interview, Lisa shares her journey as a teacher turned artist turned artist who teaches. Enjoy! In This Episode You'll Learn: What motivated Lisa to switch careers later in life Why you're never too old to begin something new (and how it works in your favor) How she overcame her resistance to teaching online The pros and cons of partnering with platforms like Skillshare and CreativeBug Self-paced courses versus blended-learning: from an instructor's perspective Why you should delegate and outsource Sites & Tools Mentioned Lisa's website - http://lisacongdon.com/ Lisa is @lisacongdon on Instagram   Lastly, I want to give a big THANK YOU to Lisa for sharing her story with us!

There is a lot of talk about sales and a lot of that talk is just talk, it doesn't lead to action. Sales reps need advice that is actionable, repeatable, and ultimately they need advice that leads to success. That type of goodness is hard to come by these days so it's a breath of fresh air to hear people talking about what sales reps really need rather than what people think they need. Dianna Geairn & Shawn Sandy host The SellOut Show, a show focused on boots-on-the-ground conversations with real people talking about real results. Dianna and Shawn joined the Playmaker podcast to talk about some of their learnings and must do's for sales reps to be successful. In This Episode You'll Learn: What is the number one tactical thing sales reps can to do be successful today How can sales reps navigate the many sales acceleration systems offered to them Top books every sales reps should read Links and Resources Mentioned in This Episode: Shawn's LinkedIn Dianna's LinkedIn The SellOut Show EP 103: The Number One Thing That Drives Results With Social w/Cameron Brain @EveryoneSocial EP 102: How to Schedule Your Day And Other Sales Tips w/Michael Pedone @SalesBuzz.coml

Join Michelle for a discussion about teaching private yoga and essentials elements to serving your clients in the best way possible. IN THIS EPISODE YOU’LL LEARN: What the benefits are to teaching private yoga sessions 2 methods to help you understand your student’s needs How to customize and tailor 1×1 sessions to provide the best... The post 039: 4 Essentials for Teaching Private Yoga appeared first on LOVE TEACHING YOGA.

What ever happened to field sales? Do companies still utilize it and is it still effective? The answer as always is, it depends. Field sales is a powerful go to market strategy but it is often misunderstood and can therefore lack organization and structure . In this episode, Steve Benson, CEO of Badger Mapping, discusses his expeirence as a field sales rep and some of the top challenges fields reps face when trying to reach their sales goals. In This Episode You'll Learn: What are the primary responsibilities of a field rep What are the biggest challenges of sales reps How are organizations solving these problems Links and Resources Mentioned in This Episode: Badger Mapping EP: 100 Mind Boxing EP: 105 Selling to Zebras

Every company does things differently and success can look different depending on where you are. One thing that stays constant is change and it's probably the thing that companies have the hardest time with. Change unfortunately is one of the fundamental principles of success and if companies can't get this right, they won't succeed. In this episode, Dov Hirsch, chief strategy officer at Prospect Cloud, talks about practical ways companies should be thinking about growing. In This Episode You'll Learn: What role does change have in growth How important is it to start with why How to think practically about growing your team or company Links and Resources Mentioned in This Episode: Dov's LinkedIn Playmaker Facebook Group InsideSales.com

It’s hard to believe, but most companies close only about 15 percent of their sales deals. This means that salespeople spend 85 percent of their time to no avail. What can they do? The answer lies in identifying zebras, prospects that are perfect fits for a salesperson’s deal — not just from a product or service basis but also in terms of corporate values. In this episode, author and CEO, Jeff Koser explains the ideas behind Selling to Zebras and how this concept can change businesses. In This Episode You'll Learn: What is the idea of selling to zebras How can organizations start identifying target accounts Why it's important for organizations to sell to zebras Links and Resources Mentioned in This Episode: Selling to Zebras Selling to Zebras ebook Jeff Koser

Join us as we celebrate 100 episodes! Thanks to everyone who helped get us here, especially the listeners—we couldn’t have done it without you. To commemorate this milestone, the experts are sharing their favorite episodes they consistently recommend to friends, peers, colleagues, and mentees alike. From how to acquire traffic to closing a sale with video advertising, from how to reach new customers using Facebook Messenger to crafting compelling, high-converting ad creatives, these are the favorite tips, strategies, frameworks, and ideas of the PT crew. Then, listen as our Editor, Darren Clarke, details what it takes to create a slick, engaging podcast that has generated 1,845,142 downloads in two years. Darren shares how you can make a podcast that listeners continually return to and what a podcast sounds like without an editor. IN THIS EPISODE YOU’LL LEARN: What your marketing must include so you can effectively convey why someone should buy from you (« this is true for all marketers, no matter your industry). How to use video advertising to give yourself the best chance of generating a conversion while filtering out traffic that’s not going to buy. How to use Facebook Messenger to connect with your audience, reach new customers, and stand out from the crowd. How to create a polished podcast that listeners continually return to, even if you’re on a budget or not a sound editing wizard. Press and hold link to visit the page Show Page Notes Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Sales is not only about the closing a deal it's about how you handle the deal. In this episode, Harinder Singh, talks about Mind Boxing, a preparedness process that focuses on mentally preparing for a meeting. effectively executing a meeting, and following through after the meeting. In This Episode You'll Learn: What is Mind Boxing How can you most effectively prepare and properly execute meetings The one key thing everyone needs to know to prepare for important meetings Links and Resources Mentioned in This Episode: Mind Boxing InsideSales.com

Listen as special guest Noah Kagan, founder of Sumo and AppSumo, joins the experts to share how he grows his list and generates high volume traffic to his blog, podcast, and websites. From content distribution strategies to giveaways to the “Restaurant Strategy” that provides value, Noah and the hosts detail tactics you can use today. IN THIS EPISODE YOU’LL LEARN: What rap music and marketing have in common and how you can use this strategy to grow your audience size. One of the biggest mistakes marketers who are running paid traffic make and how you can avoid it. How all of your marketing and messaging can make a positive and lasting impact so your brand wins in the end (« Hint: This builds trust with your audience). The one question you need to answer so you can outlast your competition and continue to scale your campaigns and business (« This is Noah’s #1 marketing tactic). LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 38: The 4-Step Podcast Launch Strategy Noah’s How to Launch a Podcast Blog Article AppSumo: The Growth Hacker Giveaway Press and hold link to visit the page Show Page Notes Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Surprisingly, many yoga teachers should have a business license but don’t. In the episode Michelle shares what you need to know to make sure you are in compliance. IN THIS EPISODE YOU’LL LEARN: What a business license is and why you might need one How to find out if you need a business license What... The post 036: Do You Need A Business License? appeared first on LOVE TEACHING YOGA.

Let's face it, at some point in your triathlon career, you will face an inevitable decline in endurance performance due to age. But how big a decline it is and at what point it happens is in your control to a much greater extent than you may think. Today we discuss just how you can minimize that performance decline as a masters triathlete. IN THIS EPISODE YOU'LL LEARN: -What are typical endurance performance changes for masters athletes? -What are the main physiological and non-physiological reasons for these reductions in performance? -What should you do and what should you not do to counteract these changes? -Endurance training, strength training, nutrition and hydration for masters triathletes. LISTENER QUESTIONS: If you have questions that you want me to answer on the show or off the show (in an email), send me your question via email or Twitter (contact information below). NOTES: If you enjoy the show, please help me out by subscribing, rating and reviewing: www.scientifictriathlon.com/rate/ SHOWNOTES: www.thattriathlonshow.com Send feedback, questions or just wanna chat? CONTACT me at mikael@scientifictriathlon.com or connect on Twitter - my handle is @SciTriat.

People keep telling me that an account-based strategy is not fishing with nets but it's fishing with spears and they say it with this weird smirk on their face like I'm supposed to understand that analogy. Fishing with nets and spears? I think I've seen some pictures from the Bible of people fishing with nets and I'm pretty sure I caught some spear fishing in the Disney movie Moana but besides that, I have no clue what they're talking about. My usual response to this odd analogy is, "why the hell would I fish with nets or spears when I could fish with dynamite?" In this episode, we break down what is account-based even mean and why you should start fishing with dynamite rather than spears. In This Episode You'll Learn: What is an account-based strategy Why the typical analogy of fishing with spears in sales doesn't make any sense How fishing with dynamite aligns with an account-based strategy Links and Resources Mentioned in This Episode: LinkedIn Post InsideSales.com Research The Sales Acceleration Group Gabe Larsen Facebook

A cadence is a sequence of activities that increases contact and qualification rates. In the past there has been four key pillars of a cadence but in an account-based model if you're not using the 5th pillar you've in a bad place. Gifting or sending direct mailers is the 5th pillar and it's a key aspect to winning in an account-based model. In this episode, Braydan Young, co-founder of Sendoso, talks about the idea of gifting and what companies should be thinking about to run this play successfully in an account-based sales approach. In This Episode You'll Learn: What is the idea of gifting or sending direct mailers as part of the sales process What are some of the best gifting ideas in sales and how can you use them Where should you use gifts in the sales process Links and Resources Mentioned in This Episode: Sendoso.com Braydan's LinkedIn The Sales Acceleration Group Gabe Larsen Facebook

Most people sell features. A select few sell benefits but Anthony Iannarino teaches companies to sell something greater than that. People don't buy products, people buy people and until sales reps start prescribing to prospects what is required to win, they will never reach their full potential. In this episode, Anthony Iannarino, discusses the secrets of how to sell better starting now. In This Episode You'll Learn: What you need to do to sell better now Your product isn’t enough Experience isn’t enough ROI and outcomes aren’t enough You are not all that different from your competitors The direction from which you enter a sale defines you How you sell is more important than what you sell Links and Resources Mentioned in This Episode: The Sales Blog

Listen as the Perpetual Traffic crew, along with Mike Rhodes and Tom Breeze, share five killer traffic campaigns at Traffic & Conversion Summit 2017. Download the presentation slides in the resource section below and follow along as each expert presents a traffic campaign that you can deploy in your business today! IN THIS EPISODE YOU’LL LEARN: What the Choose Your Own Adventure books can teach you about YouTube ads. The Google shopping ads campaign that generated 77,589 impressions with a click-through rate of 43.11% (« and how you can use this strategy in your business). How DigitalMarketer was able to reach a new market and acquire 12,006 leads in the process. LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Slide Deck of 5 Killer Traffic Campaigns to Swipe and Deploy in Your Business Press and hold link to visit the page Show Page Notes Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

If you have not heard of the Corporate Executive Board (CEB), you're missing out. CEB is a fantastic research and best practice organization that has revolutionized the way way we think about sales and marketing. One of the leaders at CEB is Matt Dixon, the author of the Challenger Sale. Matt is responsible for authoring a book that has really changed the way people look at sales. In this episode, Matt explains some of his thought around the Challenger Sale - how the book came to be and what companies should should with the information. In This Episode You'll Learn: What is the Challenger Sale How the Challenger Sale was created How organizations should start using this information

In this episode Michelle discusses the basic anatomical structures of the hands, wrists and elbows and how they move in yoga. IN THIS EPISODE YOU’LL LEARN: What makes the Vinyasa transtion problematic for the hands, wrists and elbows How to safely cue and practice Plank, Chaturanga and Upward Facing Dog Why striving for a 90 degree angle... The post 029: Anatomy Refresher – Hands, Wrists & Elbows appeared first on LOVE TEACHING YOGA.

Igor Kheifets (https://www.igorsoloads.com) is our special guest. He is a pro at setting up solo ads for businesses and they can work for all types of businesses. So listen to this episode! He doesn’t necessarily get into the how-to, it is more of the benefits. My traffic and leads team set up a complete guide called “A Complete Guide to Buying Your First Solo Ad.” It is yours because you are an awesome listener! In order to get that, text “TRAFFIC” to 444999 and we will send you the complete guide to buying your first solo ad. IN THIS EPISODE YOU’LL LEARN: * What a solo ad is * How solo ads are delivered * How list owners play into solo ads * How to find list owners * The importance of having a list owner write a swipe * How to go about implementing solo ads on your own * Why there is no one-size-fits-all solution * What to search for on Google to find sources * How to avoid getting bad traffic through running solo ads * How to determine whether the solo vendor you are doing business with is reputable * Why you should never send your solo ad directly to a sales page * The best way to get subscribers * Why he focuses the squeeze page on one big idea * If Igor had a budget, how much would he put on solo ads vs Facebook Ads and Google Adwords * Why you shouldn’t drop your entire budget into one single source * Whether Igor has tested solo ads landing pages against Facebook ads and Google Adwords * How to know what a link click is worth from a specific list * What a good click will cost you * What does Igor do at Igor Solo Ads * Who Igor helps * Igor’s general pricing * About Igor’s packages * What you should go to Igor with * About list building * Igor’s top list building thoughts * Why you shouldn’t email your list with free, valuable content * How to find Igor’s opt-in at Igor Solo Ads website

In this episode Michelle discusses 6 fundamental concepts that can improve your teaching. IN THIS EPISODE YOU’LL LEARN: What makes a class transformative How to improve your cueing to be more inclusive Why it’s important to teach from what you see Why alignment isn’t one-size-fits-all Why silence is magic How to be present and connected... The post 026: 6 Common Teaching Mistakes & How to Avoid Them appeared first on LOVE TEACHING YOGA.

We all know how important it is to build systems in any kind of business. But what if we told you that you only need one single system to manage your entire real estate business? And what if we told you there was a system that would allow you to get MORE deals while avoiding the “busy” work that many of us struggle with? And what about a simple system that was easy to follow and could be setup to run on auto-pilot so you can focus only on revenue generating activities? Well today we’re going to be talking about that EXACT system! Today we’re going to speaking with the creator of Investor Fuse, Dan Schwartz. Dan created this system first, for himself. He wanted a system that was flexible, easy to follow, and one that would free up MOST of the mundane tasks us Wholesalers deal with every day. Oh, and one that was COMPLETELY automated too:-) In this episode, you will learn why it is SO important to have systems and processes in place in your business. Cold hard truth: Without the right systems in place in your business, you will NEVER be able to grow. By not having the right system in place in your business, you’re leaving a TON of money on the table, each and every month. You can’t afford to miss this episode!!! And be sure to listen to the entire episode for a very special offer from Dan at the end. IN THIS EPISODE YOU’LL LEARN: What is this system that Dan built Why Entrepreneurs/Investors shouldn’t be the ones plugging data into a CRM Why proper lead management is critical to your success What is in Investor Fuse? Why have a CRM? Communication logs for each lead Making sure you monetize each lead What’s good (and NOT so good) about Podio? Who this system is for What led to the creation of InvestorFuse? Having a system without the headaches What problems does InvestorFuse solve? The importance of proper follow up (the fortune is in the follow up) This system can actually help you make the seller want to work with you The goal is to become a true entrepreneur and so much more... For more AWESOME information on Wholesaling houses head over to www.investorgrit.com and get on our mailing list. We regularly send out FREE content designed to help you EXPLODE your Real Estate investing business! And if you're ready to stop "learning" about Wholesaling and actually START MAKING MONEY Wholesaling, click on the coaching tab and book a FREE strategy session with our team. Our tribe has produced more successful Wholesaling "Rhinos" than practically any other tribe we know of. Stop learning and start earning! See you next time!

What if we told you that all successful wholesalers (those who are earning $500k plus a year) share similar traits? Even more, they can be summed up into only FOUR HABITS? In this very important episode, you will learn the 4 essential habits of every successful wholesaler. After listening to this episode, you will discover which habits (if any) are holding you back the most and which ones you might need to add to your arsenal Prepare to have an honest conversation with yourself so you can start mastering these 4 essential habits in 2017!! Don’t miss this episode! IN THIS EPISODE YOU’LL LEARN: What is wholesaling? 4 Effective Habits of all successful wholesalers You have to be careful WHO you are hanging out with The Speed of Implementation Progress not perfection Goal setting the right way for 90 days Importance of crystal clear goals How to “properly” measure your goals and so much more... For more AWESOME information on Wholesaling houses head over to www.investorgrit.com and get on our mailing list. We regularly send out FREE content designed to help you EXPLODE your Real Estate investing business! And if you're ready to stop "learning" about Wholesaling and actually START MAKING MONEY Wholesaling, click on the coaching tab and book a FREE strategy session with our team. Our tribe has produced more successful Wholesaling "Rhinos" than practically any other tribe we know of. Stop learning and start earning! See you next time!

Not long ago, a few of us here at the office started debating what was the most popular sales related movie. Surprisingly, there was not a clear winner. I was shocked at some of the movies that people mentioned as I didn’t really considerer them a movie related to sales. After a lot of discussion we decided we'd finalize the debate with a research study. Why not ask a few hundred sales people what their favorite sales related movie was and once and for all see if we couldn’t settle the debate. So we did. We gathered a list of a handful of sales related movies and sent a survey out to a mix of sales positions. We had 433 people respond. The top three sales movies were...you'll have to listen to find out. In This Episode You'll Learn: What the highest and lowest rated sales movies Links and Resources Mentioned in This Episode: LinkedIn Post

Chris Dayley (http://www.disruptiveadvertising.com/about-disruptive/) is our special guest on today's episode of Traffic and Leads podcast. He is the VP of testing and site optimization at Disruptive Advertising (http://www.disruptiveadvertising.com/) there in London Utah. But they do a ton of work for people all over the country. He was just telling me he helped Social Media Examiner (http://www.socialmediaexaminer.com/conversion-optimization-how-to-split-test-your-way-to-success-chris-dayley/) improve their website conversion rate. IN THIS EPISODE YOU’LL LEARN: * What his experience is with conversion rates * How Chris got started in digital marketing with an eCommerce company * How he experimented to solve a problem when traffic wasn’t converting * About the broad range of companies that Disruptive Advertising caters to * About Chris’s clients * What the top three things that eCommerce companies are usually missing when their websites are not converting * The importance of pointing paid search ads in the right direction * Why too many distractions on eCommerce company websites cause problems for users * What things distract an audience from looking at products * About Chris’s existence test * Chris’s take on templates and whether they bring success * Whether Shopify’s templates are a good option for everyone * If Chris sees an increase in conversion rates based on the pricing of a product * Email marketing strategies in eCommerce * The best way to get people on your list for an eCommerce site * Why people are less likely to buy higher price point items on their first visit * The important of user customization to your email marketing strategy * Which website does a fantastic job with their email marketing strategy * How your setup of autoresponders should look * Chris’s thoughts on the purchase rates on mobile devices vs desktop * Why a good mobile experience for users gives the business a huge advantage * How Chris analyzes mobile marketing designs/strategies * What Chris’s favorite kind of traffic for an eCommerce store is

We've completed a study for the last the last three years in partnership with the American Association of Inside Sales Professionals. We ask managers and reps a series of questions to understand what's difficult about their job and what challenges they face. In this episode, we dive into the top challenges of manager and discuss the trends from 2015 to 2016. In This Episode You'll Learn: What are managers biggest challenges What managers are going to do about their top challenges Trends and analysis regarding inside sales top challenges Links and Resources Mentioned in This Episode: LinkedIn Post Inside Sales Top Challenges Study 44: Why Coaching Is So Much Better Than Training w/Rob Jeppsen @XVoyant

Nothing worthwhile in life is ever easy. In our quest for success, many times we are often our own worst enemies. We usually talk ourselves out of doing what’s right (and important) most of the times. You probably already know MORE than you need to, so why aren’t you successful? Do you just have bad luck? Well, either our guest today is very lucky or a genius! Today we speak with Hilary Graham who only started wholesaling a few months ago. She has a classic story where luck finds those who prepare and take MASSIVE (yet imperfect) action! She hails from the Dallas area and after only wholesaling for a couple of months, has already generated $20,000! Today she talks about one deal that just made her $17,000 dollars richer! Learn her direct mail strategies, how she closed a deal without even making an appointment, and had tons of deals lined up in just her first few months! IN THIS EPISODE YOU’LL LEARN: What got Hilary into wholesaling Jumping off a cliff without really knowing anything Why taking imperfect action is better than NO ACTION! Being a rhino and lining up 4-5 deals in the next month! Details on her $17k dollar deal Her direct mail strategies: Including how much and how often Making a deal without ever meeting the seller What does it REALLY take to find success in wholesaling? Doing real estate…anywhere you like What is her why? For more AWESOME information on Wholesaling houses head over to www.investorgrit.com and get on our mailing list. We regularly send out FREE content designed to help you EXPLODE your Real Estate investing business! And if you're ready to stop "learning" about Wholesaling and actually START MAKING MONEY Wholesaling, click on the coaching tab and book a FREE strategy session with our team. Our tribe has produced more successful Wholesaling "Rhinos" than practically any other tribe we know of. Stop learning and start earning! See you next time!

Training, coaching, skill building, on boarding . . .we hear about them but do we really know the difference and why they are so important? In this episode, founder of XVoyant, Rob Jeppsen, discusses what is coaching and how leaders can take steps to start coaching more effectively. In This Episode You'll Learn: What is coaching What is the business case for coaching Difference between training and coaching What are the things that a leader can do to be a world class coach Links and Resources Mentioned in This Episode: 37: What Makes or Breaks A Great Coaching Program w/Tom Lavery @Jiminny 31: Creating a Culture of Coaching by Using Call Recordings w/Steve Richard @ExecVision_io 43: Top Five Things That Piss Off Inside Sales Reps The Most

We've completed a study for the last the last three years in partnership with the American Association of Inside Sales Professionals. We ask leaders and reps a series of questions to understand what's difficult about their job and what challenges they face. In this episode, we dive into the top challenges of reps and discuss the trends from 2015 to 2016. In This Episode You'll Learn: What are inside sales reps biggest challenges What inside sales reps don't think matters Trends and analysis regarding inside sales top challenges Links and Resources Mentioned in This Episode: LinkedIn Post Inside Sales Top Challenges Study 31: Creating a Culture of Coaching by Using Call Recordings w/Steve Richard @ExecVision_io

Coaching is something that people talk about but rarely do. Why? Is it because it's hard? Is there no technology to support coaching activities? In this episode, Tom Lavery CEO of Jiminny, discusses why and how companies can start creating a culture of coaching. In This Episode You'll Learn: What great organizations do to create a culture of coaching Where leaders should spend time coaching How to develop sales people in the ways they learn How companies are measuring performance Links and Resources Mentioned in This Episode: 31: Creating a Culture of Coaching by Using Call Recordings w/Steve Richard @ExecVision_io 27: The Secret to Selling in the Enterprise: Navigating the Path to Power 26: Owning the Sales Conversation w/Josh Harcus @TeamHuify

The workforce is changing. According to a White House report, 33% of the current workforce is a millennial and in 4 years time, millennials will make up over 50% of the entire U.S. workforce. Millennials do things differently and they expect their work life to be like the rest of their life -- supported by technology and A.I. The problem is, it's not. Work is the one area where sales reps do not get much support from A.I. and that trend is changing. A.I. in enterprise sales is at a tipping point and it's a good thing because if you look at the day of a typical millennial sales rep, you'd be shocked at what happens. I know I was. In this episode, Steve and Gabe discuss the power of A.I. in the our personal lives and gap we're experiencing in our work life. In This Episode You'll Learn: What a day in the life of a millennial sales rep looks like Links and Resources Mentioned in This Episode: LinkedIn Post: A Day In The Life Of A Millennial Sales Rep: Why A.I. Is Causing A Sales Revolution 34: Data + Science = Sales Revolution w/Dave Elkington @InsideSales

Natalie Cutler-Welsh (http://www.gotogirl.co.nz/about-me/) a very special guest on our today's episode of Traffic and Leads Podcast. Natalie is the CEO and founder of the Go To Girl (http://www.gotogirl.co.nz/) Social Media and Networking. She is a public speaker, author, blogger, podcaster, and social media and networking coach. Today Natalie will be discussing the ins and outs of social media and how you can maximize your social media presence to increase business. IN THIS EPISODE YOU'LL LEARN: * What is Natalie’s favorite social media platform and why * Which social media platform provides Natalie the most leads for her business * How Facebook groups can help grow your online profile and show off your expertise * How to get people in your Facebook group to engage * Why you shouldn’t invite just anyone to join your free Facebook group * How images on your groups can help your business, sales, specials, and events * How Facebook albums can help with your business as well * How frequently should you be online nurturing your social media * How Natalie was able to get 2,000 followers to her Facebook pages * Where do people who are not part of an email list generally come from on the Facebook groups * Why you have to link your businesses to your Facebook and social media * Why is it good to host a live event and provide something they can purchase * How is Natalie able to fill a room with 130 people in her networking events * Why it is better to nurture collaborations between businesses * What are Natalie’s tips and tricks for Instagram * Why you should use a smart link in your Instagram bio * Why you would want to do a video on your Instagram every now and then * What Natalie’s opinion of Snapchat

Have you ever wondered whether you could run your own creative business? In this episode, I'll walk you through what its like owning a business, qualities you need to possess to be an entrepreneur and what to look for when deciding what type of business you would like to run. This episode is perfect for anyone who is looking to supplement a teaching income, explore ways to teach art outside of school and general tips for starting your own creative business. IN THIS EPISODE YOU’LL LEARN: What my definition of entrepreneurship is and the various ups and downs of being an entrepreneur Why it’s important to let your business develop organically How with being an entrepreneur, all the freedom/responsibility is on you What qualities are key for being an entrepreneur How to solve problems and conflicts without getting personal How to grow your business by systemizing How to determine what people want then take the lesson a little bit further to give them what they need What is the “hand maker” movement and why is it gaining popularity? How to set up your environment and get the rules and regulations from your Chamber of Commerce Why videos can enhance your online business and blogs and podcasts can help you excel How to charge for your services What is test marketing and competitive shopping Subscribe to Art Made Easy and receive new episodes directly on your phone via your podcast Ap.  Note: If you have an iPhone, subscribe in iTunes. If you have an Android phone, subscribe in Stitcher.   SHOW NOTES:  Art Made Easy 027: Life After Teaching – Part I James Wedmore Art Projects For Kids Art Made Easy 010: Tips For Running An After-School Art Program with Kathy Barbro WHATEVER… blog, Meg Duerksen While She Naps, Abby Glassenberg CraftSanity Blog and Podcast, Jennifer Ackerman-Haywood  

Nancy Gaines (http://www.nancygaines.com/) is our very special guest on today's episode of Traffic and Leads Podcast. In this show we’re going to talk about how to be more productive! We’re also going to be talking a lot about HARO (Help a Reporter Out) (https://www.helpareporter.com/), Nancy will share with us how to get free publicity using HARO. If you’re ready to learn about productivity, grab your pen and paper and tune in! IN THIS EPISODE YOU'LL LEARN: * What happened at Podcast Movement * What are Nancy’s tips for not procrastinating * What three reasons people procrastinate * How can you begin systemizing your life * What you need to systemize * How a standard intake form can help you systemize your business * How to work your to-do list work for you * How you can create your to-do list for future dates * What is HARO * How HARO can help your business * Which HARO plan you should use and why * How HARO works to help you generate traffic and leads * What time frame is best for being selected by a HARO reporter * What do you have to do to get picked by HARO reporters * What are the short cuts that work to get chosen by reporters * What kind of services Nancy provides * What Nancy’s book, How to Get Free Publicity Using HARO, is about * What didn’t work when Nancy first started using HARO * What is Nancy’s small business coaching group about

David Rudnitsky is enterprise sales. When you talk to him you can't help but think he has been doing enterprise sales his entire life. He eats, drinks, and sleeps it. David Rudnitsky coined a term called 'The Path to Power.' In this episode, Gabe and Steve discuss and debate the concept of the Path to Power and explain why companies should know about it and focus on navigating it correctly. In This Episode You'll Learn: What is the Path to Power Examples of navigating the Path to Power in sales Five keys to managing the Path to Power in your s Links and Resources Mentioned in This Episode: 5: The Five-Billion Dollar Playbook w/David Rudnitsky @InsideSales.com Path to Power LinkedIn Article

Are you dreaming of what life will look like after you retire from teaching art? Or perhaps you’ve had enough of teaching and are ready to move on? Today’s episode helps a reader bridge the gap between finding happiness as a K-8 public elementary art teacher and her dreams of opening up a children’s art studio. This is Part I of a two-part series on exploring creative opportunities after teaching. IN THIS EPISODE YOU’LL LEARN: What are three main courses of action you can take when you feel like you’re ready to switch things up How it was a natural progression for me to move from teaching art to starting a blog What the word “inspire” means to me Why you shouldn’t underestimate the power of creating something everyday that’s just for you How its possible (and so important) to merge your hobbies and interests with teaching and how it can benefit both you and your students in the art room Why learning a new skill just might awaken the future entrepreneur inside of you How lessons learned from TV shows can help you connect with your students Why earning money from selling teaching resources can boost not only your pocketbook but your enthusiasm for the work you do How presenting at events and teaching workshops can be exciting opportunities to grow and help you prepare for your future Why you need to make the decisions on the curriculum (not children or parents) if you are teaching out of your home studio LISTEN TO THE SHOW Subscribe to Art Made Easy and receive new episodes directly on your phone via your podcast Ap. Note: If you have an iPhone, subscribe in iTunes. If you have an Android phone, subscribe in Stitcher. SHOW NOTES:  Cassie Stephens’ Blog Creativebug Teachers Pay Teachers Art Made Easy 021, with Ginger Bowerman Pacer Laura Lohmann’s Website National Arts Education Association Art Made Easy 002, with Heidi Easley Art Made Easy 009, with Megan Schiller

Johnathan Dane (https://klientboost.com/about-us/) the pay-per-click expert is our guest on today's episode of Traffic and Leads Podcast. Johnathan is a PPC and conversion expert, founder and CEO of Klient Boost (https://klientboost.com/). Johnathan is been interviewed by Google (https://www.youtube.com/watch?v=MRIdYk48DGU), Webinared by KISSmetrics (http://grow.kissmetrics.com/webinar-105), and Podcasted by Unbounce (https://itunes.apple.com/ca/podcast/retargeting-as-explained-by/id961168554?i=340968135&mt=2). He got a lot of useful information to share and I just can’t wait to share it all with you! IN THIS EPISODE YOU'LL LEARN: * What is AdWords? * The difference between SEO and Pay Per Click Marketing. * What method of advertising works best and where you should invest your money. * Which method of advertising translates into more conversions. * Where the PPC adverts are located when you conduct a Google Search. * What percentage of organic SEO links get traffic when compared to PPC links. * Why you need to focus on generating sales as much as generating traffic and leads. * How high quality scores translates into lower cost per click rates. * Why you should focus on the bigger picture rather than just getting traffic quickly. * Some common misconceptions surrounding AdWords. * Why cost per conversion matters more than any other metrics. * Why you should focus on what keywords you use. * Why you might want to consider using PPC over other methods of advertising. * How you should optimize your PPC campaign, regardless of how much you are spending. * How “Keyword” and “search term” differ from one another. * Where your traffic should be sent when they are clicking on your ads. * Why you need to be direct with your consumers by directing them what to do after clicking an ad. * Why free consultations aren’t the best option for service based agencies when PPC adverting. * Why you should split things up into two landing pages to get higher conversion rates. * How consumers get skittish when you don’t provide instant answers to their questions. * How getting people comfortable will translate into them completing your forms for conversion. * Understand how to get consumers to give their information and break that anonymity. * How a proactive chat greeter and lead to conversions. * How to use a proactive chat greeter to establish trust with the consumer. * Why you may want to make your campaigns more geographically friendly, the more converts. * Is it possible to do PPC on your own, or should you use a company?

We've all prospected for a long time. We've tried different tips and tricks. Today we want to discuss the break up email. The email you send when you're ready to give up on a contact. What are best practices? What are good and bad examples? Tune and and find out. In This Episode You'll Learn: What is a break up email What are bad and good examples of break up emails The principles of writing a good break up email Links and Resources Mentioned in This Episode: 17: Leverage Social Networks to Gain Access to Big Time Decision Makers w/Brynne Tillman @PeopleLinx 18: How the World’s Top Tech Companies are Killing It with Sales Development w/Leaders from Apttus, Salesforce, Docusign, and Hubspot LinkedIn Article on Break Up Emails

Ben Siegel (http://versastudio.com/people) is our special guest on today's episode of traffic and leads podcat. He is an expert web designer who owns Versa Studio (http://versastudio.com/). Not only has he been a web professional for over 15 years, but he also handles project management, as well as web design and development where he specializes in the Expression Engine CMS (https://ellislab.com/expressionengine). Versa Studio has a very hands on approach and they want to have a plan in place for your web design before tackling your project. When you think about it that way, it certainly makes sense, doesn’t it? IN THIS EPISODE YOU'LL LEARN: * What makes Versa Studio unique. * Why planning your website is important. * How Versa Studio begins the process of working with a client. * How a preliminary meeting and planning can help. * Ben’s process for determining what a client needs to enhance their website. * What sort of questions are on a needs assessment test for Ben’s consultation. * What the difference between ROI and Google Analytics. * Why it is important to have your traffic turn into sales or leads. * How a little investigative work can help figure out where your traffic comes. * Discover how professional e-commerce sites differ from non-profit sites. * The process in which Versa Studio nurtures leads and ROI. * How soft data like site navigation can help determine website usage. * How mobile-friendly sites make things a little more challenging. * Why it is important to keep track of the technical aspects of a website. * A huge part of planning will have to include what platform the websites will be viewed on. * More information about what you can find in Ben’s book, Website Planning for Small Business. * Why Ben feels that your website is marketing’s responsibility and not IT. * Why hosting is viewed as a commodity service and you need specialized service.

As a consultant, Gabe has the unique advantage of visiting different companies and seeing their sales motion. Every once and awhile, he visits a company and experiences something less than stellar. A few weeks back, Gabe visited a company who was in the middle of a transition to an account-based approach. Diving into the weeds, Gabe reviewed the process beginning to end and discusses and debates with Steve the lessons learned. In This Episode You'll Learn: What not to do when identifying target accounts Issues reps face when identifying target contacts How reps can waste time trying to find optimal contact information The need to structure your outreach strategy Links and Resources Mentioned in This Episode: How to do Account-Based Sales . . .Not LinkedIn Post Account-Based Everything Webinar w/ Trish Bertuzzi, Matt Heinz, Gabe Larsen 16: Leveraging Account-Based Marketing and Account-Based Sales in the Enterprise w/Ken Krogue, Jon Miller, & Rich Neal

Kris Reid (https://www.ardormediafactory.com/) is our special guest on today's episode of traffic and leads podcast. A leading SEO expert. Not only he is an expert with SEO, he is knows a ton about content marketing, content writing, SEO (of course), search engine ranking, keyword research, web analysis, web design, link building, image linking, and so much more. If you are trying to get your head around SEO and how to make it work for you, I totally recommend checking out this episode of the Traffic and Leads Podcast! IN THIS EPISODE YOU’LL LEARN: * What internet powerhouse doesn’t like SEO specialists and why. * What is link building? * Why you want people to link to your website. * How to build a link. * What links are valuable. * How Google Analytics works with link building. * What you should do to get your articles out there to create links. * What is more important, finding broken links or having content ready? * How you can find broken links and out of date content. * How important is back linking and why you should be doing it. * What is Kris Reid’s favorite strategy for back linking. * Why you need to know what sort of keyword you are targeting. * Why you should know your market when choosing your keywords. * How you can find keywords through competitors site via Google AdWords. * Why blogging and content is important. * What is ‘bounce rate’ and how does it work. * What is the 20/80 rule and how does it work? * How to get people to read and promote your content and why you want to do it. * What are a few ways Google determines who shows up first on a search query. * Why you want to have your website accessible for mobile devices. * What does an SEO company mean when they say a different “hats” and what they mean. * Discover what ‘Safe Links” are and what color “hat” it is and why. * Why manipulating search engines isn’t a good thing. * How to find a reputable SEO company and what to look for. * How do you know the SEO company is reputable. * Why Google initiated the “Penguin” technique and who it targeted. * How long can an SEO plan garner results. * How long tail keywords can get shortened and how it changes your ranking on Google. * Whether it is possible to SEO on your own without an SEO company.

David Fortino (https://www.linkedin.com/in/davidfortino) is our very special guest on today's episode of Traffic an Leads podcast. He is the Vice President of NetLine’s Audience Development. David has over fifteen years of experience managing the creation of content distribution, audience monetization, as well as digital marketing and targeting platforms. If there was anyone that we could learn how to get some traffic flowing to your business, David is the guy to listen to. So grab your notebook, pen, and a beverage and let’s get started. IN THIS EPISODE YOU’LL LEARN: * What knowledge collateral is and how NetLine works. * How does NetLine find people interested in reading a business’ “white papers.” * Why it is important to have a form associated with a white paper, case study, or other content. * How publishers who promote the content can draw revenue through packaged content. * Why native inclusions are more desirable than ads. * Why RevResponse can be an awesome addition to your monetization strategy. * Why it is so important to match users with the correct type of content that matches their needs. * How to build an email list and website traffic through the use of a white paper. * The cost per lead for your business and exposure. * What kind of quality control can Lead Flow offer a customer. * How to use the lead information from Lead Flow. * Why it is very important to treat your clients with respect and be patient. * Why you need to give a consumer time after downloading content from you. * Why it is important to nurture your email list.

Joan Sotkin (http://www.joansotkin.com/) is our special guest on today's episode of Traffic and Leads Podcast who has been a leading voice in marketing for the past twenty years. She is the founder of ProsperityPlace.com (http://prosperityplace.com/) and is the host of the Prosperity Show podcast. On top of all of this, she is the author of Build Your Money Muscle: Nine Simple Exercises to Build Your Relationship with Money (http://prosperityplace.com/products/books-by-joan-sotkin/build-your-money-muscles/). You must have to listen this podcast, It's gold. IN THIS EPISODE YOU'LL LEARN: * What exactly is Prosperity Place and Joan’s goal for the website. * How Joan made the transition from her mail order business to the internet. * How her experience as a mail order marketer helped her build her internet business. * How even back in 1990s, Joan understood how important email communication is for business. * Joan makes predictions about how the internet will continue to change how we live. * Why Joan focuses on the person that is going into creating a business, instead of “quick claims” for success. * Why do people take your problems out on money. * How Joan discovered that there is a connection between money and your emotions. * Understand that you will never make a decision without some kind of emotional connection behind it. * How Joan made the realization that you could change your emotions and understand what you’re feeling. * How Joan was a freelance coach, even when she was sick and in bed. * What are Joan’s opinion about social media and other platforms where people can connect with one another. * Why Joan focuses more on connecting with people rather than making money. * Why it is important to have a significant following if you really want to make money. * How over exertion and pushing for more money can do more harm than you think.

The number of athletes practicing yoga is on the rise and for good reason. In this episode, expert teacher Sage Rountree shares her best practices for working with athletes. IN THIS EPISODE YOU’LL LEARN: What’s different about the athlete’s body and what makes teaching athletes different then other classes How to structure and sequence classes... The post 009: Yoga for Athletes w/ Sage Rountree appeared first on LOVE TEACHING YOGA.

What do you do when you’re generating leads and customers with Facebook campaigns, but the volume isn’t where you’d like it to be? You may be experiencing high traffic campaign cost, and/or low conversion volume. This is a problem everyone has, whether they’re just starting to advertise on Facebook or are spending thousands of dollars a day.   There are four ways to fix the high conversion cost, low conversion volume problem. This is the process the experts use when they run into this problem, and how they fix it.   IN THIS EPISODE YOU’LL LEARN: What to check for if you’re getting the dreaded goose egg on a Facebook ad campaign (

Jason Quey (https://www.linkedin.com/in/jdquey) is our guest on our today's episode of Traffic and Leads Podcast. Today we are talking about “Influence Marketing". He’s a growth strategist for Klient Boost (https://klientboost.com/) and Content Marketer IO (https://contentmarketer.io/). Jason shares his story how he hooked up with previous Traffic and Leads guest, Sujan Patel (http://sujanpatel.com/), and how he helped Sujan gain more exposure and growing the relationship between them. IN THIS EPISODE YOU'LL LEARN: * What is Influencer marketing. * How influential people can help your business grow and thrive. * What is the difference between influencer marketing and SEO marketing. * What is an expert roundup and why is it different than influencer marketing. * Why is it challenging to create an expert roundup. * How to find the best influencers for your particular topic. * When do you bring the influencer into the content creation process. * How to get an influencer on board with your project. * How frequently people use influencer marketing. * How diverse influencer marketing can be used and where to even begin. * What are the five types of influencers you should reach out to. * Which tools Jason uses to gather influencers and notify them. * Why you should build a relationship with influencers

Veteran yoga is growing in demand and availability. In this episode, we talk with Sarah Plummer Taylor, a yoga teacher and veteran herself, about the ins-&-outs of teaching yoga to U.S. veterans. IN THIS EPISODE YOU’LL LEARN: What it’s like to teaching veterans yoga, cautions to be aware of, and tips for working with this... The post 008: Veteran Yoga w/ Semper Sarah appeared first on LOVE TEACHING YOGA.

Lyndsay Phillips (http://www.lyndsayphillips.com/) is our special guest on this episode, where she is going to be talking about how a virtual assistant (VA) can help your business with all your online marketing needs. IN THIS EPISODE YOU'LL LEARN: * What is a virtual assistant and how can they help your business? * Different approaches to making the most of your virtual assistant * Why it is important to relinquish control of some of your online marketing activities to a virtual assistant to save yourself time * How webinars can help you market and what’s involved in making sure it runs smoothly * The importance of saving time by outsourcing back-end support to professionals * What is the process involved in a business launch and what is the best way to do it? * How info-products can help businesses expand and attract customers * The best way to price your book or info-product * The importance of holding a pre-launch for your book or info-product How your email list size affects your launch strategy What to do if your email list is small * Setting up a launch team to help promote your product and expand your reach * Establishing relationships and leveraging their lists to increase your launch * Creating incentives for other entrepreneurs to help you promote your launch * Dispelling the misconceptions about launches * The importance of understanding your value and backing yourself by organizing a launch for your book or info-product * Why is cross-reference marketing important? * Why it’s important to continually post your opt-ins on your social media platforms to build your list * The value of experimenting with different approaches to engaging with your audience * The best social media channels to reach your audience and how to get the most out of them * Reasons why you don’t need to market yourself across every single social media platform * The best strategies for marketing on Twitter

Matt Miller (http://ssvbusiness.com/) is our special guest on this episode, and is going to be talking about how he grew his business from one vending machine to a massive business and the marketing techniques he uses to help him expand. IN THIS EPISODE YOU'LL LEARN: * What is a passive income and why is it important to grow it? * The importance of building relationships with local businesses to help expand your own business * Promoting your business through podcast interviews * How to attract customers to your business by sharing your story * The importance of providing value for audiences as part of your marketing * Why it is important to include your family in building your business? * How being an entrepreneur can help you teach your kids valuable entrepreneurial skills * How to earn a passive income through the franchise system – by teaching people how to duplicate a system so that they can make money as well * How to choose the right franchisees and provide the right level of support to ensure that your brand can grow * Balancing the needs of your clients and franchisees while also remaining profitable * The importance of continuing to work as an employee in the beginning while you build your business on the side * Matt’s philosophy: If I can help you become successful then my needs will be covered” * Investing in unique branding for your business * How to grow your business in an industry you don’t have experience in * Why internal private podcasts are useful for communicating with franchisees spread all over the country * How to build

Cheryl Tan runs her own company, which helps business owners get the media attention they want and deserve, and is also the host of an awesome podcast called, Get Media Smart. Enjoy the show! IN THIS EPISODE YOU'LL LEARN: * What kind of time and effort is realistic to gain media exposure. * Why you have to start with your local market and work your way up to the bigger media channels. * Why a true overnight success is actually rare. * The kind of pitches that Cheryl paid attention to during her career as a journalist. * Strategies to avoid having your media pitch find its way promptly to the recycle bin. * Considerations to make before seeking exposure from media outlets. * What it means to become a media magnet. * How to get on your local media. * Elements that comprise the kinds of stories that media outlets want to promote. * How to build relationships with reporters and journalists. * Great ideas for how to use the journalist site HARO site to your advantage. * The lessons Cheryl Tan has created to show you how to position yourself to become a media magnet. * The importance of being authentic and all kinds of other helpful ideas and tips!

Megan Schiller is the founder of The Art Pantry, a design studio specializing in children’s creative play spaces. She is a former Reggio-inspired preschool teacher and art educator and her mission is to encourage creative independence and learning through inspired spaces. Megan works one-on-one with people in Northern California looking to set up creative play spaces in their homes or schools She has launched a series of DIY guides that are available through her site. In today's episode, Megan talks about her evolution from a preschool art teacher to offering art classes in her home to a designer of creative spaces.  This show is for anyone who wants to learn how to set-up creative spaces for children and learn the pros and cons of a creative blogging career. IN THIS EPISODE YOU’LL LEARN: - What is the Reggio Emilia approach to art - How Megan used her passion for art to start a business and introduce a new concept to her neighborhood - The online program that both Megan and Patty used to successfully develop their businesses - How Megan takes everything that she learned as a preschool teacher and art teacher, and merges it with interior design - Why it’s important to have art supplies accessible and in the view of young children - How Megan sets up art with an invitation to create focus and how this can be incorporated into a classroom setting - Clean-up hacks you can use - Why you don’t need to blog everyday - Megan’s advice on starting a small business that can save you time and money LISTEN TO THE SHOW     DOWNLOAD MEGAN'S FREE GUIDE:   SHOW NOTES The Art Pantry website Rachelle Doorley's #Creativetable Instagram challenge How to Clean up Messy Art  Post on The Art Pantry or watch this video Marie Forleo (B-School) Smart Passive Income podcast with Pat Flynn Jess Lively Podcast The Good Life Podcast Family Adventure Podcast   You can connect with Megan through her blog, The Art Pantry and on Instagram and Facebook.

Jamie Samples visiting the show is marketing guru and good friend of mine. Jaime is is the President and founder of Yellow Barn Media (http://www.yellowbarnmedia.com), which provides online marketing consulting services to help you add value to your business. Jaime is going to discuss the power of email and newsletter marketing, and offer her advice and tips on how to make the most out of this tried and true online marketing tool. IN THIS EPISODE YOU'LL LEARN: * What newsletter marketing is, and why it is still relevant in today's online world. * Mind-blowing stats that may have you rethinking your views on the power of an email. * Investments and costs, and how to choose an email platform. * Testing and measuring your email and newsletter strategies. * Understanding open and click-through rates. * How often to send an email to your customer base. * What kind of content to include in your communication. * The importance of maintaining a positive and consistent level of contact with your potential customers and clients. * How to make sure that anyone you hire to help you with your content creation will represent your specific business despite not being an expert in the field. * Why it can be extremely positive to get an outsider to assist you in your marketing strategies. * Where to start if you want to do it yourself. * What to do if you don't have any email addresses yet. * Email conversion rates vs. social media. * How email and newsletter marketing will generate traffic and leads for your website. * Common roadblocks when starting, how to overcome them and more!

Nicholas Scalice, our today's guest is an inbound marketing expert and host of the Inbound Unboxed Podcast. On this episode Nicholaswalks us through the steps for generating traffic and leads (http://www.trafficandleads.com/) as fast as possible, from content creation, inbound marketing tools and much more. IN THIS EPISODE YOU'LL LEARN: * What is inbound marketing? * Inbound marketing tools. * The concept of magnetic marketing. * Why it is important to focus on content that is relevant and of value to your customers. * The role of a blog in your business and how to generate traffic to it. * Tips for writing to your ideal customer base and how to use the concept of a 'persona'. * Platforms and suggestions for distributing your content. * SEO tactics to give your content the best chances of being seen. * How to approach syndicating your content. * Why you might want to consider using LinkedIn to generate traffic and leads. * Techniques and tips for generating ideas to create content. * What to do if you don't have time for writing content. * Current thoughts and discussion on lead magnets. * Why you might want to consider developing a free course for your business. * Platforms and inbound marketing tools you can use to piece together your own inbound marketing dashboard. * How to optimize your website. * The major roadblocks that businesses often run into and solutions that can be adopted and much more.