POPULARITY
Categories
Change can be daunting, especially in the fast-paced world of business and technology. In this episode of Tech Diva Biz Talks, I sit down with Laura Boone, CEO of Strange Structure Shifts and self-proclaimed "Chief Change Cheerleader." Laura brings a fresh perspective on navigating organizational transformations, focusing on the often-overlooked human element of change.Bridging the Gap Between Strategy and Human Behavior. Laura reveals her unique approach to change management, emphasizing the importance of:Understanding the brain's response to changeRecognizing the predictable patterns of group and individual changeCreating a safe environment for transformationLearn why this approach may be the key to unlocking sustainable transformation in your organization.Laura offers actionable advice for leaders feeling overwhelmed by change initiatives:The importance of self-care and avoiding burnoutTailoring support to different types of adopters within your teamLeveraging brain science and simple tools to drive meaningful changeWhether you're a tech entrepreneur, a seasoned executive, or a team leader facing significant transitions, this episode provides valuable insights on making change stick while keeping the human element at the forefront.Ready to revolutionize your approach to organizational change? Visit structuredshifts.com to access Laura's resources and learn how to lead with the brain in mind.Send us a messageBuzzsprout - Let's get your podcast launched!Start for FREEContent Creator MachineThe integrated all-in-one online marketing, business tool/platform.Digital Business CardsLet's speed up your follow up. Get a digital business card.Altogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Looking for Podcast Guests?Keep your podcast schedule full with quality guests from PodMatch.Designrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.
Les réseaux sociaux c'est payer pour travailler bénévolement. Cet épisode c'est un coup de gueule, parce que je vois trop souvent des créateurs d'entreprise perdre leur temps sur les réseaux sociaux, alors qu'ils auraient bien mieux à faire. Je vous explique ce que je reproche aux réseaux sociaux, et comment faire pour qu'ils vous soient vraiment utiles.Episodes qui pourraient vous plaire : Les réseaux sociaux assistés avec l'IAComment être visible sans les réseaux sociauxStorytelling et modèles d'écriture---------------
If you've ever wondered why the content you're posting on your website, on social media or anywhere isn't getting you more clients signed up for your programs, this episode is a must-listen. One of the most common mistakes health professionals make (one I also made myself early in my career), is giving away too much for free. You're a natural educator and you love helping people, so you share recipes, tips, plans, and strategies… but if you're giving people what feels like a full solution in your free content, they'll walk away thinking they don't need to hire you. In this episode, I'll walk you through: How to know if you're over-teaching in your free content Why action steps, checklists, and “mini plans” can actually hurt your sales The critical difference between free “stepping stone” content and paid content How to create a strategic content plan that turns followers into buyers I'll also share the exact framework I used to go from a struggling health blogger to selling online programs every single day without giving away my best work for free. I also share about an upcoming course I'm hosting live, the Build Your Digital Practice Bootcamp. If you want to finally stop creating endless free content that doesn't convert and start getting clients signed up every day, you need to be here. Learn more at: https://training.theleveragedpractice.com/bydpbootcamp Register now for our early bird discount at 50% off.
In this coaching episode, Nora and Lindsay work with Njeru Nthigah, founder of Business Implementation Academy, to develop a strategic private podcast lead magnet. Discover how to create audio content that meets overwhelmed course creators where they are emotionally and guides them toward a clear implementation path. Learn how to position your expertise to build trust with prospects who have decision fatigue from previous failed attempts at launching their businesses.Topics CoveredUnderstanding the emotional state of overwhelmed entrepreneurs stuck in learning modeIdentifying the gap between knowledge and implementation for course creatorsDeveloping the "One to Six" framework approach for client acquisitionCreating lead magnets that provide structure rather than more informationUsing audio content to build trust and demonstrate methodologyAddressing imposter syndrome and comparison struggles in marketingBalancing valuable content delivery with clear calls to actionTesting lead magnet concepts with existing clients for feedbackLinks mentionedhttp://www.businessimplementationacademy.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Your website has 5 seconds to make a first impression. Is yours working for you, or against you? If your homepage is cluttered, confusing, or unclear, chances are your visitors aren't sticking around. And in today's digital-first world, that could be costing you more than you think. This is an episode where I take part in a Super Learning Session with Page Two, a publishing company. We covered everything authors and experts need to know about building a website that feels clear, compelling, and conversion-ready. Clean, Cohesive Design That Keeps People On Your Site If your website feels cluttered or chaotic, visitors won't stick around. In this session, you'll learn how to use white space, color, and font pairings to create a sense of clarity and calm. We talk about why less is more when it comes to design and how to make sure every visual element on your site works for you, not against you. Because when your design is clean and intentional, people feel confident exploring what you have to offer. Content That Speaks Directly to Your Reader Your website shouldn't start with a paragraph about you. It should start with a reason for your visitor to keep reading. I share how to write homepage content that's focused on your audience, not just your accolades. You'll learn how to highlight what makes your work different, guide visitors toward a single clear action, and turn casual browsers into book buyers, email subscribers, or future clients. Enjoy this episode… Soundbytes 03:05 - 05:20 “So if you think of walking into an art museum or going into a botanical garden or going into a restaurant that's very nicely designed, we have visceral reactions to the spaces we're in. And websites also create visceral reactions for people.” 03:52 - 04:04 “I wouldn't use more than three different fonts on a website, so you might have one for headings, one for the actual text, and then maybe a different font for call to actions.” Quotes “Great design is in the details.” “Clean design can just exude a very calm emotion in somebody that's looking at your website and make them want to stay on there.“ “Just put the minimum of what you want on a web page. The beauty of a web page is that you can put as much text on it as you want–but that's also the negative of a webpage.” Links mentioned in this episode: Connect with brandiD Easy Tips to Adjust your website: https://buildmybrandid.com/website-tweaks/ Personality Quiz: https://content.leadquizzes.com/lp/jqgbMsr00g Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/ From Our Guest Host Website: https://pagetwo.com/ Connect with Page Two on LinkedIn: https://www.linkedin.com/company/page-two/
Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingLa fidélisation c'est le parent pauvre du marketing. C'est souvent ce truc qu'on sait qu'il faut faire, mais qu'on ne fait pas. Erreur, évidemment grosse erreur. Mais, ne vous inquiétez pas, on va régler ça ensemble tout de suite et voir ensemble comment vous pouvez construire une stratégie de fidélisation en béton armé.Je vous donne les prérequis pour conserver vos clients le plus longtemps possible, et je partage avec vous 7 stratégies originales pour faire de vos clients des super fans. ---------------
Most people think a great lead magnet is about what you give away.But if you want high quality clients — the kind who actually engage, buy, and stick around — it's not about the thing at all.It's about the connection you create.In this episode, I'm breaking down why live lead magnets (like webinars, networking events, or trainings) consistently outperform PDFs, checklists, and other passive freebies when it comes to building trust, sparking real conversations, and getting people to take the next step with you.You'll learn:Why “high quality” is more about connection than qualificationThe built-in urgency live events have that PDFs will never matchHow to use live lead magnets to create a warm audience that converts like crazyThe one mistake that turns great lead magnets into dead ends (and how to fix it)If you've been stuck thinking you need a sexier freebie… this will flip your perspective.
Comment faire pour trouver LA bonne idée ? Une session de brainstorming pourrait vous aider, mais comment la concrétiser : je vous donne 12 techniques à mettre en place facilement pour libérer votre créativité. Rediffusion d'un des épisodes les plus écoutés du Podcast du Marketing. ---------------
In this episode, John Reinwald of Farmstand Revival talks about how to entice potential customers to join your email list. Subscribe for more content on sustainable farming, market farming tips, and business insights! Get market farming tools, seeds, and supplies at Modern Grower. Follow Modern Grower: Instagram Instagram Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon **** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
Rediffusion d'un des épisodes les plus écoutés du Podcast du Marketing avec Anthony BourbonJ'ai reçu Anthony Bourbon sur le Podcast du Marketing bien avant qu'il ne soit la star de la télé qu'on connaît. Mais il avait déjà un sacré bagage marketing, notamment avec sa marque Feed. C'est une marque à part, clivante, qu'on adore ou qu'on déteste (comme souvent Anthony), et c'est surtout une marque avec des valeurs extrêmement fortes. Dans cet épisode, Anthony nous parle de valeur de marque, de sa mission, de sa promesse et de toute sa philosophie entrepreneuriale.Si vous ne savez pas quelles sont les valeurs de votre marque ou comment les déterminer, cet épisode et fait pour vous. Et pour que vous puissiez vous poser et y repenser tranquillement (croyez-moi cet épisode va vous faire réfléchir), et bien je vous ai préparé un résumé de notre entretien qui met en avant les grands points de réflexion abordés par Anthony. Comme d'habitude, pour le télécharger il suffit d'aller sur lepodcastdumaketing.com/cadeau63 ---------------
Gratis AI LEAD MAGNET GENERATOR ➔ Lead Magnet erstellen in 20 Min, der verkauft: https://xhauer.com/ai-generator-pod Lead-Magnet Praxis-Vorlagen gratis? ➔ Hier laden: https://xhauer.com/downloads-podcast In dieser Folge erfährst du, wie wir mit einem gezielten AI-Leadmagneten in nur 9 Tagen über 500 Leads aus der B2B-Zielgruppe gesammelt haben – fernab von Whitepaper und teuren Werbekampagnen. Mit klaren Schritt-für-Schritt-Beispielen aus der Praxis bekommst du die fünf wichtigsten Erkenntnisse, wie euer Leadmagnet wirklich einschlägt, welche Fehler fast alle machen und wie du die LinkedIn Kommentar-gegen-Asset-Strategie samt konkreter Vorlage sofort für dich einsetzt.ERWÄHNTE FOLGEN:➔ https://youtu.be/N_-q3zV5JhA Wenn du neu auf meinem Kanal bist:Mein Name ist Michael Asshauer. Ich bin Gründer und Geschäftsführer von XHAUER. Mein Team und ich helfen jeden Tag Anbietern im komplexen und technischen B2B, ihre Pipeline mit guten Verkaufsgelegenheiten zu füllen. Durch eine systematische Kombination aus Performance- und Content-Marketing. Ganz ohne Bunte-Bildchen-Marketing, sondern datengetrieben nach dem Grundsatz “Do more of what works”.Ein paar Fakten für dich, wie ich hierher gekommen bin und welche Reise ich auf diesem Kanal dokumentiere:25 Jahre: Gründung meines ersten Technologie-Unternehmens Familonet25 Jahre: Abschluss meiner Studiengänge Volkswirtschaftslehre, Betriebswirtschaftslehre und International Business (Hamburg & Melbourne)28 Jahre: Ausgründung unserer B2B-Software-Entwicklungsagentur onbyrd 30 Jahre: Übernahme unserer Unternehmen durch den Daimler-Konzern (heute Mercedes-Benz Group AG)31 Jahre: Gründung meiner Business-Content-Plattform “Machen!”32 Jahre: Gründung meines Performance-Recruiting-Unternehmens Talentmagnet (und anschließender Verkauf)34 Jahre: Gründung unserer B2B-Marketing-Agentur & Beratung XHAUER, gemeinsam mit Paula.Heute: Paula, unser Team und ich sind auf dem Weg, eine der besten B2B-Agenturen & Beratungen weltweit aufzubauen.Auf diesem Kanal teile ich alle Erkenntnisse, Learnings und Best Practices aus Tausenden Kampagnen offen mit dir, sodass du sie für euer Marketing anwenden kannst.Für B2B-Marketing, das die Pipeline füllt.Dein Michael Hosted on Acast. See acast.com/privacy for more information.
Send us a textStruggling to turn website visitors into customers? The missing piece might be a strategically crafted lead magnet that does more than just collect email addresses.In this workshop replay, I break down my framework for creating lead magnets that actually convert to sales. We dive deep into how your lead magnet should function as the first step in your customer's journey, connecting directly to your gateway offer and signature service. You'll discover why the most effective lead magnets mirror the experience of working with you and how this simple shift can dramatically improve your conversion rates.Beyond just theory, I walk through the exact process for identifying your ideal lead magnet topic, choosing the right format, structuring it effectively, and setting up the technical components for seamless delivery. You'll learn how to use your thank you page as a selling tool and how to promote your lead magnet to reach your ideal clients.What makes this approach different is the focus on strategic alignment. Your lead magnet shouldn't be a standalone piece of content—it should be the first step in a carefully designed journey that leads naturally to your paid offerings.Whether you're creating your first lead magnet or optimizing existing ones, this episode provides the blueprint for transforming your lead generation system from merely collecting emails to consistently creating qualified prospects who understand your value and are ready to buy.Ready to revolutionize your marketing funnel? Listen now, and don't forget to subscribe to Tiny Marketing for more actionable marketing strategies.Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here! Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here.Support the showJoin the Tiny Marketing Club >>> Join the ClubCome tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTube
On associe souvent le personal branding aux freelances ou aux créateurs de contenu. Pourtant, lorsqu'il est bien utilisé, il devient un levier extrêmement puissant pour vendre… y compris un produit ou une offre plus « classique ». Dans cet épisode, je vous explique pourquoi dissocier branding personnel et marketing produit est une erreur stratégique.Nous verrons comment certaines marques capitalisent sur l'incarnation, en quoi le récit personnel peut déclencher une préférence d'achat, et comment vous pouvez utiliser votre propre posture pour renforcer la désirabilité de votre offre — sans tomber dans l'auto-promotion maladroite.
Shoot me a text!What if you're doing all the right things in your business... and it's still not working? This episode is for the entrepreneur who's optimized their funnel, upgraded their systems, and stayed faithful—but results are slow, or nonexistent. If you're questioning whether you're in a dry season or flat-out disobedience, this conversation will give you clarity, hope, and a strategy to move forward without burning it all down.We're talking about what it looks like when strategy meets obedience—and how to stay rooted in both business and faith when growth feels invisible.
Lisa Losasso Jackson and Veronica V. Sopher bring over 40 years of combined expertise in school marketing—and they answer all my burning questions about lead magnets!You'll get a clear, simple breakdown of how to create effective lead magnets and landing pages—without feeling overwhelmed.Real-life examples and success stories from schools of all sizes show exactly how these strategies boost enrollment and recruitment.Don't miss the final moments! The social media tips they share—especially one you've never heard on this podcast—are absolute gold.SPECIAL GUESTSLisa Losasso JacksonCo-FounderElevate Marketing System, TexasEmail: LisaL@11productions.com LinkedIn: https://www.linkedin.com/in/lisalosasso/ Veronica V. SopherCo-FounderElevate Marketing System, TexasEmail: veronica@veronicavsopher.com LinkedIn: https://www.linkedin.com/in/veronicavsopher/ Website: https://www.ElevateMarketingSystem.com Instagram: https://www.instagram.com/elevatemarketingsystem/ USEFUL INFORMATIONLead magnets & landing pages reference links - click here Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/MORE RESOURCESFree Video Training: Learn the simple secrets behind social media for K12 schools!Sign up for our free e-newsletter - click herewww.SocialSchool4EDU.com
Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingQuel est le bon moment pour se lancer ? En fait, y a-t-il un bon moment pour se lancer ? Vous êtes nombreuses à tenter l'aventure de l'entrepreneuriat en parallèle d'un emploi salarié. Et je sais que vous êtes également nombreuses à vous demander s'il est vraiment tenable de se lancer en parallèle d'un emploi salarié. Si vous me connaissez un peu, je suis sûre que vous connaissez déjà ma réponse. Sauf que ce serait trop facile pour moi de vous dire que tout est possible, et que oui bien sûr en vous organisant vous pouvez tout à fait créer une activité en parallèle de votre emploi. Alors, j'ai demandé à quelqu'un de très spécial de venir partager son expérience avec nous. Il s'agit d'une femme qui a une activité très prenante (vous allez voir que je pèse mes mots, c'est le moins qu'on puisse dire) ; elle donc une activité très prenante, et pourtant elle a trouvé le temps et l'énergie de lancer sa propre marque, seule depuis son appartement en Hongrie. Il se trouve que j'ai le grand honneur de bien connaître cette personne puisqu'elle a suivi mon programme de formation Stratégie Indépendante. Cette personne vous l'avez probablement vue à la télé cet été. Il s'agit d'Estelle Nze Minko, championne d'Europe, championne du monde et nouvellement championne Olympique de handball féminin. Malgré son emploi du temps très serré, Estelle a accepté de discuter à mon micro du lancement de son entreprise The V Box, de ce qui l'anime, de son organisation, et du bonheur que lui procure cette activité. Pour suivre Estelle et en savoir plus sur son entreprise The V Box : > Le site The V Box > Instagram The V Box > Instagram d'Estelle Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
In this episode of the YouTube Creators Hub podcast, Dusty Porter interviews James Allen, an online business coach who specializes in helping coaches and content creators monetize their expertise. What We Offer Creators Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE! Hire Dusty To Be Your YouTube Coach YouTube Channel Reviews (Audit): Get a 15-minute personalized video review of your YouTube channel with honest, actionable feedback for just $50. Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more! BEST TOOLS FOR CREATORS and ENTREPRENEURS: YouTube Optimization (Creative Fuel): https://geni.us/oPCt7Cf Hire Freelancers and Artists (Fiverr): https://geni.us/h4zMWAP Podcast Hosting (Libsyn): https://geni.us/TrpwY0 GeniusLink Link Shortener: https://geni.us/fHPAe Stock Assets For Creators (Envato): https://geni.us/rlEKkLB E-commerce (Shopify): https://geni.us/m9ctWwe Podcast Recording and Editing (Riverside.FM) https://geni.us/PLlt1M My YouTube Film Gear:
Send us a textThe power of lead magnets lies in their ability to transform passive website traffic into valuable relationships. Ever watched visitors come to your site, consume content, and vanish without a trace? You're missing a crucial opportunity to build lasting connections with your audience.Lead magnets—free items or services offered in exchange for contact details—create a value exchange that benefits both sides. For website owners, they reveal who's engaging with your content and provide a direct line of communication for future offerings. For visitors, they deliver immediate value while opening the door to more personalized experiences. This symbiotic relationship strengthens engagement and dramatically increases your website's worth as a business asset.From simple PDF checklists and comprehensive guides to sophisticated tools like broadband speed trackers or freemium services, lead magnets can take countless forms. The most successful ones align perfectly with your audience's needs while requiring minimal friction to access. Free consultations, online courses, detailed case studies, and prize draws all serve as powerful incentives for visitors to share their contact information. The key is matching the right lead magnet to the right audience at the right moment in their journey through your site.Strategic implementation makes all the difference. Place your lead magnet offer at the precise moment when its value is most apparent—after someone has engaged with related content or shown interest in your subject area. Collect only essential information, send a thoughtful thank-you message, and always provide clear opt-out instructions to maintain trust. Don't limit yourself to a single lead magnet either; different offerings can target various audience segments and address multiple pain points. Ready to transform your passive website into an active marketing channel you control? The solution is simpler than you might think—start building your first lead magnet today.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/
Le modèle D2C a évolué. Exit le “tout digital” et le produit star : bienvenue dans l'ère des marques plateformes et de l'omnicanal assumé. Dans cet épisode, on plonge dans la transformation profonde du modèle Direct-to-Consumer (D2C). Après l'explosion des DNVB dans les années 2010, une nouvelle génération de marques repense le modèle. Plus stratégiques, plus hybrides, plus connectées à leur audience, elles redéfinissent les règles du jeu.On y parle :de l'héritage – et des limites – du D2C 1.0,des marqueurs de cette nouvelle génération de marques,des leviers marketing qui leur permettent de se différencier dans un marché saturé. Autre épisode qui pourrait vous plaire: C'est quoi une DNVB?---------------
In this episode of The Leveraged Practice Podcast, Stephanie breaks down the real reasons low priced educational products and programs are a must-have in today's health business landscape. Whether you're a private practice owner, clinician, or health expert growing your business, this strategy helps you serve more people, build trust, and make daily sales without sales calls or high-pressure tactics. You'll learn: • Why low-ticket products are more necessary than ever • The 3 secrets to using them effectively in health-based businesses • Where to get the content for your low-priced educational product (hint: you already have it) • Real examples from Stephanie's past as the IBS Dietitian • How this fits into a larger funnel and buyer journey If you're looking to create more scalable income and deliver real impact, don't miss this episode.
Is your business email address hurting your brand?In this kick-off episode of Tech Diva Biz Talks, host Audrey Wiggins—marketer, tech diva, and branding truth-teller—takes on a pet peeve that's costing entrepreneurs credibility: using a generic email address for business. If you're still rocking @gmail, @yahoo, or (don't say it) @aol, Audrey's here to set the record straight.She explains why your email address is more than just contact info—it's a key part of your brand identity. Learn how switching to a branded domain email address can instantly elevate your professionalism, build trust, and attract better opportunities.
Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingIl m'arrive parfois d'avoir un moment de doute. Ca vous arrive peut être à vous aussi.En général, ça m'arrive quand je lance un gros projet. Au cours de ce projet j'ai un moment de doute, de moins bien. Et dans ces moments là j'essaie de me souvenir qu'il faut faire confiance au process. Pas seulement se faire confiance, mais faire confiance au process. Et croyez moi ça fait la différence. Dans cet épisode je vous explique pourquoi il faut se faire confiance et plus particulièrement pourquoi il faut faire confiance au process. Episodes mentionnés ou qui pourraient vous plaire : Savoir se vendre avec Jenny Chammas Avoir confianceComment parler de son entrepriseCompétence vs Incompétence
Want our 10 Prompts + Web App to Create a Lead Magnet? Get it here: https://clickhubspot.com/vwd Ep. 344 Did you know you can go from idea to publishing a working lead magnet app in under an hour with AI? Kipp dives into how AI code generation tools are changing the game for small businesses and marketers by making it easier than ever to build free web applications that attract and convert customers. Learn more about leveraging ChatGPT and Claude to turn ideas into real web apps in minutes, the power of cloud-hosted artifacts for rapid prototyping, and actionable steps to test and validate your next lead magnet with almost zero coding experience. Mentions ChatGPT https://openai.com/index/chatgpt/ Claude https://claude.ai/ Claude Artifacts https://www.anthropic.com/news/build-artifacts Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Aujourd'hui, je vous propose un format un peu particulier : un épisode en “swap” avec Sandie Giacobi, hôte du podcast “My Marketing Podcast”. Dans cette interview, j'explore un sujet crucial pour toutes les stratégies marketing : le persona.Trop souvent perçu comme un exercice théorique ou gadget, le persona est pourtant un outil stratégique puissant pour mieux comprendre ses clients et orienter ses décisions. Mais encore faut-il éviter les idées reçues qui en faussent l'usage…Dans cet épisode, vous découvrirez les 5 erreurs les plus fréquentes autour du persona – et surtout, comment les éviter pour réellement vous rapprocher de votre client idéal.
"Während sich viele über das Sommerloch ärgern, dass alles langsamer läuft, sehe ich darin eine wunderbare Chance. Diese ruhigere Zeit ist perfekt für all die Projekte, die nur dich brauchen." Das Sommerloch ist keine verlorene Zeit – es ist eine goldene Gelegenheit! Während andere im Urlaub sind und E-Mails langsamer beantwortet werden, kannst Du endlich strategisch an Deinem Business arbeiten. Diese ruhigere Zeit ist perfekt für Deep Work ohne ständige Unterbrechungen und all die Projekte, für die sonst keine Zeit da ist. In dieser Folge teile ich 5 konkrete Projekte mit Dir, die Du perfekt im Sommerloch angehen kannst – für mehr Leichtigkeit und Erfolg im Herbst. Themen: • Warum das Sommerloch eine unterschätzte Chance ist • 5 strategische Projekte für die ruhige Sommerzeit • Strategie-Tag: Deep Work für Dein Business • Miniprodukt erstellen und automatisieren in 2 Wochen • Social Media Strategie optimieren in einer Woche • 2025 Midyear Roadmap: Jahresziele neu justieren • Chat GPT Team erstellen: KI als virtuelle Mitarbeiter • Netzwerk pflegen mit persönlicheren Gesprächen • Weniger Ablenkung für strategische Arbeit nutzen • Messaging und Content-Strategie für 6 Monate planen • Funnel komplett aufbauen: vom Lead Magnet zum Hauptprodukt • Website neu strukturieren: Texte, Aufbau, Customer Journey Wenn Dir diese Episode gefallen hat, abonniere meinen Podcast, hinterlasse soooo gerne eine Bewertung und teile ihn mit deinen Freundinnen. Besuche FEMschool für weitere Ressourcen und folge uns auf Instagram für tägliche Inspirationen und Tipps [@FEMschool](https://www.instagram.com/femschool). You can do it! • Zum Workshop ‘[500€+ am Tag mit automatisierten Miniprodukten](https://shop.femschool.de/500-miniprodukt)' • Verkaufe Dein Produkt mit Instagram in 30 Tagen mit [Easy Insta Sales](https://shop.femschool.de/easy-insta-sales) • Dein [Reichweite-Komplettpaket](https://shop.femschool.de/5000-insta-follower) für Selbstständige Frauen • Bleibe motiviert – jeden Tag: [Abonniere unseren Newsletter](https://go.femschool.de/newsletter) • Folge uns auf Instagram: [@FEMschool](https://www.instagram.com/femschool) [Impressum](https://femschool.de/impressum/)
In this episode of Masters in Travel, Whitney dives into the art of marketing with the experienced Kaytee Fisher, founder of Moxie & Fourth, and guru about all things email marketing for travel advisors. They dissect the strategic layers of marketing: the importance of understanding your target audience, the value of consistency, and tools and tricks for upping engagement. Plus, Kaytee shares her insights on the balance between using various marketing platforms and concentrating on a few that yield the highest ROI. Whether you are just starting as a new advisor and need the basics, or are a seasoned advisor who needs some marketing fine-tuning, this episode has insights for you!*For the next few weeks, enjoy replays of listener favorite episodes that were previously behind a paywall. We will be back soon with newly-recorded content.
The FastForwardAmy Show: About Perfectly Imperfect Entrepreneurship
When should something be a free lead magnet and when should you charge for your knowledge? Inside this episode, I'm breaking down exactly how I decide what to give away for free and how to use content to sign more clients without giving away EVERYTHING. You'll learn how to stop over-delivering, start converting, and finally build a lead generation strategy that makes sense.
Trust is no longer optional - it's the currency your rural business needs to thrive in 2025's “trust recession.” In this episode, Tori unpacks why traditional lead magnets and hype tactics have stopped working, and what it really takes to connect, nurture, and convert discerning buyers in today's market. You'll discover: Why we're seeing a trust recession (and what it means for every offer you put out) How buyer timelines are longer and decisions are deeper—plus what actually shortens the trust cycle Practical ways to build trust: transparency, real-time behind-the-scenes, consistent presence, and authentic storytelling (not polished perfection) Why dropping the “perfect launch” and lowering commitment barriers can dramatically increase your conversions How industry leaders like Amy Porterfield and Jenna Kutcher are rethinking pre-launch, nurture, and open-cart strategies for a new era If you're tired of over-promising, want more long-term loyalty, or just need to hear that your real, values-driven self is your best sales tool, this episode is for you. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out The Power Project ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book here
Struggling to grow your email list? You're not alone—and your problem probably isn't your email platform… it's your lead magnet.In this episode, we'll break down:✅ What a lead magnet really is (especially if you're new to list-building)✅ How to come up with the right lead magnet idea for your course audience ✅ Lead magnet examples ✅ Smart ways to validate your freebie idea before you spend hours building it ✅ Why your lead magnet should naturally lead into your paid courseYou'll also hear how the List Builder Assistant inside Digital Course Assistant helps you come up with aligned, strategic lead magnets that attract the right students for your course.
The Business Chop is now Tech Diva Biz Talks.Are you tired of generic business advice that fails to address your unique challenges? Welcome to Tech Diva Biz Talks, where we shake up stale strategies and inject fresh energy into your entrepreneurial journey. As your host, I'm Audrey Wiggins, a branding strategist and tech-savvy marketer ready to serve up a weekly dose of business therapy with a side of glam and humor.Resetting Your Business MindsetIn this podcast, we're not just talking – we're transforming. Each episode is designed to:Challenge outdated business practicesProvide actionable insights for real growthOffer a fresh perspective on common entrepreneurial hurdlesWhat Sets Tech Diva Biz Talks Apart?No-nonsense approach: We cut through the fluff to address what's truly holding you backExpert guests: Gain insights from industry leaders who've been in your shoesTech-savvy solutions: Learn how to leverage technology to propel your business forwardYour Weekly Business Reality CheckWhether you're a seasoned entrepreneur or just starting out, Tech Diva Biz Talks is your go-to resource for:Identifying and fixing what's broken in your business modelDiscarding outdated strategies that no longer serve youNurturing and expanding the aspects of your business that show promise"We fix what's broke, ditch what's stale, and grow what's golden."Tune In, Level Up, TSend us a messageBuzzsprout - Let's get your podcast launched!Start for FREEContent Creator MachineThe integrated all-in-one online marketing, business tool/platform.Designrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Get Quality Podcast Guests NowKeep your podcast schedule filled with quality guests from PodMatch.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.
Rediffusion d'un des épisodes les plus écoutés du Podcast du Marketing.Les webinaires sont de plus en plus populaires mais leur prise en main n'est pas nécessairement évidente. Dans cet épisode, je vous propose qu'on décortique ce média. Je vous explique tout : ce que c'est, quand est-ce qu'il faut se poser la question d'en organiser un, les éléments techniques à connaître (y en pas tant que ça), la promo (parce que c'est bien joli d'avoir un webinaire, encore faut-il que des gens y assistent) et le contenu : que va-t-on raconter… Attention, il y a beaucoup de choses, cet épisode est véritablement un cours accéléré de création de webinaire. Pas de panique pas besoin de prendre de notes, je vous ai préparé une checklist avec tous les éléments à vérifier avant de vous lancer. Pour la télécharger, comme d'habitude il vous suffit d'aller sur lepodcastdumarketing.com/cadeau123.-------------------
Introduction & Panelist Introductions (00:00:00) Relevance of Networking Post-COVID (00:01:30) Attitudes Toward Networking Events (00:02:20) Finding the Right Networking Groups (00:03:57) Episode Roadmap & Key Topics (00:05:10) Networking Statistics & In-Person Value (00:07:00) Alan's Networking Journey & Event Hosting (00:08:54) Introverts vs. Extroverts in Networking (00:11:17) Why Introverts Excel at Networking (00:15:03)Extrovert Strengths & Pitfalls (00:15:55)Introvert Strengths & Challenges (00:17:47)Defining the Goal of Networking Events (00:18:28)The Power of Making Others Feel Heard (00:19:51) Preparation Before the Event (00:20:59) Identifying Ideal Contacts & Event Research (00:21:51) Leveraging Attendee Lists & Lead Magnets (00:23:44) Connecting Before the Event & Buffer Time (00:26:14)Attending with a Power Partner (00:30:20)Recharging Before Events (00:32:10) Researching Attendees for Better Conversations (00:32:41) Being Present & Prepared at Events (00:34:02) Setting Realistic Networking Goals (00:34:54) Crafting a Compelling Introduction (00:35:51) Building Rapport Through Questions (00:36:40) Networking for Referrals, Not Just Direct Business (00:37:19) Developing Your 15-Second Infomercial (00:38:06) Scripting and Value Proposition (00:40:24) Pivot Questions & Active Listening (00:42:01) Balancing Personal and Business Conversation (00:44:31)Deciding to Follow Up or Move On (00:45:54)Scripting the Follow-Up or Exit (00:46:44) Avoiding Unproductive Conversations (00:48:24) Post-Event Follow-Up & Note-Taking (00:48:59) Scheduling Post-Event Follow-Up Time (00:50:54) Networking Tools: Book & Scripting Planner (00:52:02) Full episodes available at www.peoplenottitles.comPeople, Not Titles podcast is hosted by Steve Kaempf and is dedicated to lifting up professionals in the real estate and business community. Our inspiration is to highlight success principles of our colleagues.Our Success Series covers principles of success to help your thrive!www.peoplenottitles.comIG - https://www.instagram.com/peoplenotti...FB - https://www.facebook.com/peoplenottitlesTwitter - https://twitter.com/sjkaempfSpotify - https://open.spotify.com/show/1uu5kTv...
In this episode of The Leveraged Practice Podcast, Stephanie shares how you can get clients signed up daily into your online programs, courses and products without sales calls. But instead connecting, nurturing and building relationships with your potential clients to help them make the decision to work with you. She'll walk you through the two key marketing strategies working today for health professionals. You'll learn: What kind of free content actually leads to sales The most common content mistakes health professionals make Why “sample selling” is key The exact funnel formula that brings in daily sales How a low price product can be transformative
L'audio est en train de devenir un territoire stratégique pour les marques. Podcast natif, publicité ciblée sur Spotify ou Deezer, voice commerce, assistants vocaux… Les formats se multiplient, les usages évoluent, et les marques doivent apprendre à maîtriser ce nouveau langage : celui du branding sonore.Dans cet épisode, nous allons plonger dans l'univers du marketing qui s'écoute. Nous verrons pourquoi l'audio est aujourd'hui l'un des leviers les plus puissants pour se différencier, créer du lien avec son audience et renforcer sa présence dans un monde de plus en plus mobile et multitâche.Préparez-vous à tendre l'oreille : votre stratégie marketing ne sonnera plus jamais pareil.---------------
This week's episode of Win The Hour, Win The Day Podcast interviews, Lisa Klein. Do you have a lead magnet but feel like it's just sitting there doing nothing? Join us as Lisa Klein shares what really makes a lead magnet work—and why most people get it wrong. In this eye-opening talk, you'll learn:-Why your lead magnet needs to lead to only one clear offer.-What kind of freebie works best for your audience (and what doesn't).-How to build a simple 5-step email series that keeps people interested.-The real reason big freebies like books and eBooks often backfire.-What to look at if your lead magnet isn't getting any clicks or sign-ups. Lisa breaks it all down so you can finally create a lead magnet that brings in the right people—and turns them into paying clients.Don't miss this one. It's packed with smart tips you can use right away. Win The Hour, Win The Day! www.winthehourwintheday.com Podcast: Win The Hour, Win The Day Podcast Facebook: https://www.facebook.com/winthehourwintheday/LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast You can find Lisa Klein at:LinkedIn: https://www.linkedin.com/in/lisakleinco/Additional Resource: https://lisakleinco.my.canva.site/lead-magnet-launch-lab-system #KrisWard#LeadMagnetTips#EmailMarketingStrategy
In this episode, Alex (@AlexHormozi) shares his strategy to generate more leads and convert them into paying customers without increasing your ad spend. This is a six-step process for building effective lead magnets. Alex looks at the psychology behind why they work and breaks down the types that drive real results. Why is it effective? Because it worked for him. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Wanna scale your business? Click here.Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | AcquisitionMentioned in this episode:Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap
Sales Coach Dallas Travers is SPILLING today... She's telling the tale of how she turned her business around from a slow and steady decline, to massive list growth and an influx of sales within 6 months.⭐️ Join BUNDLICIOUS: https://parkdale--dallastravers.thrivecart.com/bundlicious/6824f1400f601/(Ps. this is my affiliate link for Dallas' program!)ALSO IN THIS EPISODE:00:00The Importance of Email List Growth02:59Understanding Bundles for Email List Building05:50The Mechanics of Hosting a Bundle For Your Business08:49The Benefits of Collaboration and Community for Growing Your Business11:53The Bundlicious Program and Its Impact✨Tap here to watch a FREE masterclass on “How To Get Clients From Instagram (without wasting hours glued to your phone)" https://parkdale-republic.lpages.co/evergreen-webinar-registration/ Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours) https://parkdale-republic.lpages.co/10-sales-calls-new
In the ever-evolving landscape of professional networking, mastering LinkedIn has become essential for career growth and business success. This episode of Business Chop features Al Kushner, an award-winning author and thought leader in AI-driven strategies, who shares invaluable insights on leveraging LinkedIn.Al Kushner introduces his groundbreaking book, "The AI LinkedIn Advantage," which combines the power of artificial intelligence with LinkedIn strategies. He emphasizes:Creating standout profiles that capture attentionDeveloping thought leadership through strategic content creationAvoiding common pitfalls that hinder networking successFollowing influencers before connectingEngaging thoughtfully with others' contentUtilizing AI tools to craft compelling messages and posts"LinkedIn is more about giving than receiving. You want to provide value to whoever you're connecting with."Discover how artificial intelligence is transforming networking:Generating ideas for newsletters and postsEnhancing profile visibility with strategic keyword placementCreating personalized outreach strategiesAl shares lesser-known features that can set you apart:Sales Navigator for targeted outreachbackground image slides to showcase expertiseJoining and actively participating in relevant groupsReady to revolutionize your LinkedIn approach? Visit LinkedVantage.com to access Al Kushner's free e-book and start optimizing your profile today.Whether you're new to LinkedIn or looking to elevateSend us a messageGet Quality Podcast Guests NowKeep your podcast schedule filled with quality guests from PodMatch.Buzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Business Chop? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins Please Rate & ReviewTo work with Audrey schedule a breakthrough/discovery session.
Rediffusion d'un des épisodes les plus écoutés du Podcast du Marketing.Je pense que tout le monde sera d'accord pour dire qu'on veut toutes plus de trafic. On veut toutes que plus de gens viennent sur notre site, pour en savoir plus sur nous, sur ce qu'on fait, sur ce que l'on propose, et in fine que ça nous génère plus de clients. Non parce que vous pouvez avoir le meilleur site du monde, si personne ne le voit, ça ne va pas vous servir à grand-chose. Le trafic, c'est un élément clé. Mais comment fait-on pour avoir plus de trafic ? Comment fait-on pour que des gens viennent sur notre site ? Comment fait-on pour nos futurs clients nous trouvent parmi tous les autres sites du net. La réalité, et c'est plutôt une bonne nouvelle, c'est qu'il y a plein de façons de générer du trafic. Aujourd'hui, je vous propose de voir ensemble une stratégie, une stratégie que j'utilise moi-même et que vous pouvez toutes utiliser.>> les outils mentionnés dans l'épisode : loom et videoask>> s'inscrire à la newsletterHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
Show Resources Reach out to Ian Nelson on LinkedIn Ian's Website Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Rate/Review Contact us with any questions, suggestions, corrections! Summary Think lead magnets are outdated? Think again. In this episode of The LinkedIn Ads Show, AJ Wilcox is joined by lead magnet expert Ian Nelson to uncover the secret sauce behind the viral comment-to-get lead magnet trend taking over LinkedIn. You'll learn why it's exploding right now, how top creators are building them weekly using AI, and how to turn all that engagement into real sales opportunities. If you want to grow your LinkedIn presence and fill your calendar with qualified leads, this is one episode you can't afford to miss. Show Transcript For the full show transcript, see the show notes page here: Episode 162
Les données sont partout. On les collecte, on les analyse, on les affiche fièrement dans des dashboards toujours plus fournis. Mais une question fondamentale reste trop peu posée : et si on regardait les mauvais chiffres ?Dans cet épisode, on plonge dans l'envers du décor des KPIs, pour comprendre :Pourquoi certains indicateurs vous donnent une fausse impression de performanceEn quoi les métriques de vanité peuvent saboter votre stratégieComment ne pas se laisser piéger par des chiffres “positifs” qui masquent des signaux d'alerteQuelle méthode appliquer pour choisir les bons KPIs, vraiment alignés avec vos objectifs businessEt comment exploiter ces indicateurs de manière régulière, utile et partagée---------------
Do you feel stuck in the mindset of creating new lead magnets over and over again to grow your email list? There is a better way! The most effective email list-building strategies today focus on genuine value exchange. Are you ready to learn six proven strategies for building your email list beyond the traditional lead magnet? Join us to learn more!Marci Rossi is a business strategist who helps new and growing coaches build a business that is strategic, streamlined, and set up for real growth. With a background in law and corporate business, Marci is known for her ability to cut through the noise, simplify decisions, and create smart workflows that make business feel a lot lighter. She's the creator of The Shortcut, a 12-week done-for-you setup and coaching program that helps coaches go from overwhelmed and stuck to clear, confident, and fully up and running. Marci blends strategy with structure to help her clients move faster, focus on what really matters, and make progress they can feel. When she's not working behind the scenes in someone's business, she's usually hanging out with her dogs, watching Friends reruns, or saving recipes she'll probably never make.Show Highlights:Taking a NEW path to success through your email listAI has changed the landscape. It takes more in today's world.Components of a genuine value exchange: (Think “MAGNET.”)Micro-offersAccessGroup projectsNurturing contentEventsThings (the tangible templates, tools, and tests) Never violate the trust of someone who gives you their email address. Be a good human!“We aren't here to convince people to like us; we are here to serve the people who are already paying attention to us.” –Marci RossiKey takeaways: AI can help, but your authenticity must come through; and we can only serve when we put ourselves out there. Resources:Connect with Marci Rossi: Website, LinkedIn, and FacebookConnect with Meg:ENROLLING NOW FOR THE FALL MENTOR PROGRAM beginning in August 2025. Only a few spots remain! Click here for more information and sign up now! Explore the STaR Coach Community and see what's available there for you!Visit the STaR Coach Show YouTube Channel! Subscribe today! Join our live show taping on the 3rd Thursday of every month at 1 pm CT. Explore past episodes and other resources at www.STaRcoachshow.com.
As entrepreneurs, we're constantly seeking ways to scale our businesses without breaking the bank or compromising on quality. The challenge of finding top talent while managing costs is a familiar struggle for many of us. Hiring shouldn't feel like an impossible triangle—burning cash for top talent, settling for low-cost underperformance, or missing your growth moment altogether. In this episode of The Business Chop, we chop it up with Luis Derechin, CEO of Nir Yu, who introduces us to a smarter way forward: R.E.M.O.T.E. Intelligence.Luis breaks down his proven framework for building high-performance teams with Latin American talent—without sacrificing quality, speed, or company culture. We unpack the seven deadly sins of remote hiring, how to scale without the burnout, and why hiring missionaries (not mercenaries) will transform your business. From onboarding to performance metrics to pay transparency, Luis shows us how to rethink outsourcing—starting with a mindset shift.If you're a solopreneur or startup leader struggling to scale smart, this conversation might be your game changer.Key Takeaways:Why traditional outsourcing fails growing companiesThe 6 pillars of R.E.M.O.T.E. IntelligenceLatin America's “hidden goldmine” of talentHow to find and retain mission-driven remote team membersBusting myths about communication and culture fitContact Luis at nir-yu.com or Linkedin.com/in/luisderechinSend us a messageBE A GUEST ON THE BUSINESS CHOP!Want to be a guest on Business Chop? Send Audrey Wiggins a message on PodMatchBuzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Business Chop? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins Please Rate & ReviewTo work with Audrey schedule a breakthrough/discovery session.
Investor Fuel Real Estate Investing Mastermind - Audio Version
In this conversation, Dylan Silver and Thomas Rendleman explore the digital nomad lifestyle, focusing on the freedom and flexibility it offers through RV living. They discuss the logistics of living on the road, the appeal of RV parks for real estate investors, and the importance of marketing strategies for real estate professionals. Thomas shares insights on how to transition from a traditional job to a digital nomad lifestyle, emphasizing the need to provide value and establish an online presence. The discussion also covers the concept of lead magnets as a marketing tool to maintain client relationships and generate leads. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
In the fast-paced world of high-ticket sales, capturing leads and converting them into loyal customers is an art form. Enter Andy Audate, a marketing maestro who has helped over 9,500 entrepreneurs generate more than $20 million in revenue. In this episode of Business Chop, Andy shares his proven strategies for scaling businesses and maximizing profits through webinars and recurring revenue models.Webinar Genius: The MWSBO FrameworkDiscover Andy's fool-proof webinar structure that converts viewers into buyers:Message: Hook your audience from the startWhy: Share your motivation and purposeStory: Connect through personal experiencesBusiness: Showcase your expertiseOffer: Present your product or serviceLearn how to implement this 90-minute formula for maximum impact and sales.Scaling with Smart SystemsAndy reveals the SORS system that propelled his company, Progretta, to seven-figure success:Sell: Attract and convert leadsOnboard: Seamlessly integrate new customersRetain: Build long-term relationshipsScale: Leverage virtual assistants for growthThe High-Ticket Mindset ShiftUncover the psychological barriers holding entrepreneurs back from charging premium prices. Ready to elevate your business and attract high-paying clients? Visit progreda.com/blueprint and dSend us a messageBE A GUEST ON THE BUSINESS CHOP!Want to be a guest on Business Chop? Send Audrey Wiggins a message on PodMatchBuzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Get Quality Podcast Guests NowKeep your podcast schedule filled with quality guests from PodMatch.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Business Chop? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins Please Rate & ReviewTo work with Audrey schedule a breakthrough/discovery session.
Are sales calls required to sell your online program or course? In this episode, Stephanie breaks down when you need to hop on a call and when you absolutely don't. Learn the difference a strong sales system can make and how to build one without pressure, persuasion, or over-giving. Whether you're already running a course or just getting started, this episode will help you sell smarter and scale faster. What You'll Learn: Why buyer trust is more important than ever When sales calls are helpful vs. optional What pricing levels usually need a call What to use instead of a sales call How to build a system that sells for you Resources & Links: Join the Lead Magnet Fix Workshop https://training.theleveragedpractice.com/lmfix Start the Product Portfolio Mini-Course https://online.leverageyourpractice.com/product-portfolio
Liz Wilcox shares why every video professional needs an email list (even if they're just starting out) and provides practical, easy-to-implement strategies for using email marketing to create more predictable income without feeling salesy or spending hours crafting the perfect message. Key Takeaways Your email list is your "potential client list" - people don't buy when you sell, they buy when they're ready, and email keeps you top of mind until that moment Start with a simple lead magnet (like "5 Red Flags When Hiring a Videographer") that solves a specific problem for your ideal clients Be your authentic self in emails - even corporate clients appreciate working with real humans who show personality rather than stuffy, formal messaging Ask questions and get feedback from your email subscribers to help craft services and packages they actually want instead of guessing what might sell About Liz Wilcox The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships + make real money with emails. She's best known for selling a blog, turning a $9 offer into multiple six-figures (without ads), and helping you untangle the email “knot” with her simple framework, the Email Staircase. She loves the 90s, headbands, and the beach. In This Episode [00:00] Welcome to the show! [04:22] Meet Liz Wilcox [06:11] Email Marketing Strategy [15:40] Softwares for Email Marketing [18:57] Effective Spots for Lead Magnets [33:33] Owning Your Personality [39:40] Know What Your Clients Want [47:10] Connect with Liz [51:47] Outro Quotes "People do not buy when you sell something. They buy when they're ready... So as far as starting your email list, it can be as simple as telling those clients, 'Hey, I'm gonna put you on this email list, I'm gonna email you.'" - Liz Wilcox "We're all H to H, human to human... If you think you can't be yourself because your client is too uppity or whatever, I say it with love, maybe reconsider. You can be yourself." - Liz Wilcox "Marketing is not saying 100 different things, it's saying one thing 100 different times. It's not braggy to say, 'Oh my gosh, my last client loved his video, here's a snippet.' That's not bragging, that's letting people know so that they can get something they love too." - Liz Wilcox "What would this look like if it was easy? And sometimes I'm like, well, Liz, it's just not easy. So I got a backup question. What would this look like if it was fun?" - Liz Wilcox Guest Links Find Liz Wilcox online Follow Liz Wilcox on Instagram | Facebook Get the Mega Email Swipe File Links Learn more about the Video Blueprint Starter Kit Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
I walk you through the full step-by-step process I gave a client, how I train AI to write better hooks, and the simple tweaks that help avoid generic, robotic copy. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help You can use this same system to write ads, emails, sales pages, and even Instagram captions—without wasting hours. Plus, once you train it right, you can reuse it anytime you need new copy fast.Watch this episode on YouTube! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business's YouTube Channel