Podcasts about CRM

Today's show:Australia has accused Microsoft of employing a dark pattern… Hear why Jason says these kinds of sneaky tactics aren't usually worth it.It's a brand-new Monday TWiST and it's PACKED with news. In addition to Australia's allegations against MSFT, we're looking at Chinese drone fails and wondering how live experiences will change in the age of AI.PLUS has Tesla finally “solved” FSD after years of promises? Does it matter that so much of Mercor's revenue goes back out to contractors? Do Chinese LLMs have a major advantage when it comes to the stock market over Western counterparts? Why Jason avoids overseas deals when he doesn't speak the language or know the culture. And much more!Timestamps:(00:03:44) Fall is here! And Jason is already looking ahead to “BFCM” and the holiday season.(00:07:13) We're bringing back the TWiSTies and a Prediction 2026 show(00:07:33) People are using AI to create fake receipts for fraudulent invoices!(10:00) Pipedrive - Bring clarity and control to your sales process with Pipedrive, the #1 CRM for small and medium sized businesses. Supercharge your sales today. Start with a 30-day free trial at pipedrive.com/twist.(00:14:23) It's earnings week for Meta AND Alphabet AND Microsoft AND AMAZON!(00:19:55) What happened with the disastrous Chinese drone and fireworks show?(20:00) Monarch - Thanks to our partner, Monarch! Try the app and get 50% off your first year by visiting monarchmoney.com/twist.(00:27:37) Why Jason thinks live experiences are going to get much bigger and more impressive in the age of AI(00:29:34) Why Tesla is training FSD on synthetic data now… Has FSD finally been “solved”?(30:00) AWS Activate - AWS Activate helps startups bring their ideas to life. Apply to AWS Activate today to learn more. Visit https://www.aws.amazon.com/startups/credits(00:45:10) What's going on with these new Sequoia funds? Jason unpacks the strategy…(00:50:50) Jason doesn't like to invest overseas unless he speaks the language and knows the culture(00:51:11) Jason's thoughts on the controversy surrounding Sequoia partner Shaun Maguire's comments(00:58:34) Mercor pays out 60-70% of its toppling revenue to contractors… does this MATTER?(01:06:14) Do Chinese LLMs have a major advantage when it comes to investing? (Humans are now betting on all this on PolyMarket)(01:09:45) Australia alleges that Microsoft is employing a dark pattern… why Jason says that's a problem.Subscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.comCheck out the TWIST500: https://www.twist500.comSubscribe to This Week in Startups on Apple: https://rb.gy/v19fcpFollow Lon:X: https://x.com/lonsFollow Alex:X: https://x.com/alexLinkedIn: ⁠https://www.linkedin.com/in/alexwilhelmFollow Jason:X: https://twitter.com/JasonLinkedIn: https://www.linkedin.com/in/jasoncalacanisThank you to our partners:AWS Activate - AWS Activate helps startups bring their ideas to life. Apply to AWS Activate today to learn more. Visit https://www.aws.amazon.com/startups/creditsMonarch Money - Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com/TWISTPipedrive - Bring clarity and control to your sales process with Pipedrive, the #1 CRM for small and medium sized businesses. Supercharge your sales today. Start with a 30-day free trial at pipedrive.com/twist.Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarlandCheck out Jason's suite of newsletters: https://substack.com/@calacanisFollow TWiST:Twitter: https://twitter.com/TWiStartupsYouTube: https://www.youtube.com/thisweekinInstagram: https://www.instagram.com/thisweekinstartupsTikTok: https://www.tiktok.com/@thisweekinstartupsSubstack: https://twistartups.substack.comSubscribe to the Founder University Podcast: https://www.youtube.com/@founderuniversity1916

Send us a textShoulder season has a way of telling the truth. When the weather stops handing you leads, response-based digital channels cool off, and the real drivers of growth—outbound effort and tight operations—step into the spotlight. We walk through a practical playbook for HVAC, pest, and home service pros to build demand on purpose, not by accident, and to convert more of the calls they already get.We break down the three-bucket framework—call-to-action, brand, and cultivation—and explain why that third bucket is the force multiplier most teams ignore. You'll learn how to spin up rehash programs, text and voicemail campaigns, and membership-driven maintenance that keep trucks rolling in mild weather. We also dig into content discipline and local visibility, showing how simple, consistent publishing outperforms perfectionism and one-off promos. Tools like CHIRP and emerging platforms help, but process and cadence matter more than the logo on your software.Then we zoom into operations: booking rate by source, revenue per lead, technician close rates, and membership conversion. If your CRM and call tracking can't tell you where revenue starts and ends, you're guessing. We talk budgets that match capacity, pricing that supports profit, and leadership habits that prevent slow-season panic. This is an honest roadmap to align marketing with operations so every lead is booked, every visit is maximized, and every campaign is measured.If you're ready to turn a slow month into a systems win—and to plan proactively for 2026 with brand clarity, vendor selection, and a real budget—this conversation is your cue. Subscribe, share with a friend who needs a nudge, and drop a review telling us your best shoulder-season tactic. Your next busy season starts with what you put in place today.If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content. Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram. From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.com Interested in being a guest on our show? Fill out this form! We'll see you next time, Lemon Heads!

In this special re-release of Owned and Operated, John Wilson sits down with AJ and Noah of Premier Home Pros to unpack how they went from a dining-room-table idea to $15M in year one, $86M in year two, and a national rollout—without taking on debt. They break down the sales system, affiliate-led demand gen, installer model, and the ops math behind a ~46-day greenfield payback. If you're scaling a home service business, this is the blueprint.You'll hear the real numbers: 91% demo, 82% close in month one for $557k, why they switched from acrylic to engineered stone to lift average ticket from $11.7k → $18.3k+, how they opened 9 locations by end of 2024, and the org/game plan to chase nine figures—profitably.

In this episode of Get Creative with Pace Morby, host Keola Keala sits down with Casey Gregerson, a SubTo and Owners Club powerhouse who turned a single house hack in Wyoming into a 400-unit portfolio using creative financing strategies. Casey shares how he leveraged seller financing, subject-to deals, and private money partnerships to scale from one rental to multimillion-dollar multifamily projects—all while balancing a demanding W-2 job in the oil industry. You'll hear how Casey overcame last-minute deal collapses, raised $1.7M in three days, and closed a 45-unit property that changed his business forever.

In this week’s First $1,000 segment, meet the HubSpot whiz who charges Realtors $500 for a three-hour CRM detox—merging duplicates, tagging leads, and automating follow-ups before lunch. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

Behind every “overnight success” is someone who showed up when no one was watching. In this episode, I sit down with Valeria Lipovetsky to talk about consistency, brand strategy, and the mindset shifts that turn your creativity into a global platform. We dive into how she built her media company from scratch, what “going all in” really looks like, and how to balance creativity with consistency. Valeria breaks down the step-by-step strategy for working with brands, pitching collaborations, and staying inspired in a fast-changing digital world. Tune in and discover what happens when you finally go all in. Check out our Sponsors: SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Headway - the #1 daily growth app that delivers key insights from the world's best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to  makeheadway.com/happy. HIGHLIGHTS 00:00 The secret to staying inspired online without boxing yourself into one niche. 05:00 When did you decide to go all in on the creator business? 12:45 How to rewire your inner critic and finally believe your story is worth telling. 17:30 Tips to create a sustainable content plan. 23:45 How do you stay relevant when the algorithm shifts? 26:30 How experimenting during COVID reshaped Valeria's entire business model. 33:15 Valeria's four-posts-a-day strategy to become relevant. 39:00 Ways to work with brands the right way. 43:00 How does a brand work with you? 49:00 Advice to aspiring content creators. RESOURCES Learn more about Creator Method HERE! Join the Audacity Challenge HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Valeria: @valerialipovetsky

Send us a textThe CRM needs of large enterprises are shaped by scale, complexity, and stringent governance demands that go far beyond what smaller organizations require. These businesses operate across multiple geographies, currencies, and regulatory environments, making territory management, multi-level forecasting, and compliance core to their CRM strategy. Unlike smaller firms that prioritize ease of use, large enterprises demand robust systems capable of managing global data consolidation, advanced security, and enterprise-grade scalability. Their CRMs must seamlessly integrate with ERP, CPQ, marketing, and analytics ecosystems while maintaining strict data sovereignty and access control standards. With decision-making dispersed across regions and divisions, AI-driven insights, predictive forecasting, and centralized reporting become essential. Ultimately, for large enterprises, a CRM is not just a sales tool—it's a governance and intelligence engine powering global alignment, operational efficiency, and strategic execution.In this episode, our host Sam Gupta discusses the top 10 Large Company CRMs in 2025. He also discusses several variables that influence the rankings of these Large Company CRMs. Finally, he shares the pros and cons of each CRM system.Background Soundtrack: Away From You – Mauro SommFor more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform. 

Show Notes: David Nour, author of Relationship Economics, discusses the six phases of strategic relationships. He emphasizes intentionality and a portfolio approach to relationship investing. The six phases he uses throughout the episode are: mapping, relating, nurturing, sustaining, requesting, and capitalizing. Different Levels of Relationship Management  Nour explains that when a challenge arises, the first questions should be: Who do I need? Who do I know? How do I connect the dots? He contrasts haphazard outreach, simple lists, and CRM-driven discipline, underscoring the importance of intentionality and consistency. He highlights relationship mapping to achieve specific goals—beginning with identifying targets, nurturing, and sustaining relationships. In a pharma example, he shows how to identify key companies and contacts and introduces the ideal relationship profile—focusing on specific individuals (not logos) because relationships are built between people. He also stresses finding “lookalikes”: individuals whose values are aligned, who value and respect the relationship.  Cold Outreach to Build Relationships On building new relationships—especially via cold outreach—Nour recommends focusing on fewer but better-qualified leads: go where potential clients already are (e.g., micro-events), be more interested than interesting, and engage with thoughtful questions. Quick, consistent follow-up turns initial introductions into meaningful relationships. He shares specific questions he uses to spark valuable conversations and secure meetings.  Initial Conversations in Relationship Building Nour critiques “intellectually lazy” openings like “Tell me about your situation.” Instead, come prepared with a hypothesis based on research and use questions to set the agenda. Authenticity matters: each consultant should develop their own style. To avoid being forgettable, respectfully provoke prospects to think differently.  Unpacking the Four Middle Phases Nour details the four phases that form the “engine” of relationship development: Relating: Share relevant stories so prospects see themselves in similar situations. Nurturing: Add value with ideas, checklists, and stress-testing to build trust and credibility. Sustaining: Maintain momentum over time; help the buyer buy; enable internal champions. Requesting: Earn the right to ask for deeper access (e.g., org charts, NDAs, stakeholder conversations) to better understand needs and increase impact.  Capitalizing on Relationships After Project Completion Two-thirds of the way through a project, identify existing, impending, and created needs to link projects and avoid losing momentum post-delivery. Nour shares how he invites senior executives from one client to speak at another client's event (non-competing industries), creating an ecosystem of seasoned leaders who become walking case studies. Climbing the Relationship Value Pyramid Nour bridges the gap between recognizing the importance of relationships and harnessing their significance with three ideas: Intelligent Relationship Management: Set relationship-centric outcomes, identify pivotal contacts, and make consistent “favor economy” deposits. Strategic Relationship Planning: Map company-to-company relationships from now to next (champions, cadence, outcomes). Relationship Value Pyramid: Categorize by depth and relevance—situation, investment, portfolio, recall (2 a.m.)—and apply a portfolio approach with a “three-touch rule” before reallocating attention.  Reciprocity in Relationship Building Nour reviews gratitude, reciprocity, and paying it forward as observable behaviors. Twice a year, he reviews his top 100 relationships to prioritize where to invest next. He also mentions Avnir, his AI platform that builds a private relationship vault from existing data sources and prompts context-relevant actions to deepen connections.  Timestamps 05:40: Mapping & Ideal Relationship Profiles 10:20: Building New Relationships (Cold Outreach) 22:16: The Six Phases: Mapping, Relating, Nurturing, Sustaining, Requesting, Capitalizing 28:31: Capitalizing on Relationships 35:51: Relationship Economics Framework 42:34: Portfolio Approach & Three-Touch Rule 48:41: Activating the Untapped Power of Relationships  Links Professional Services Website: DavidNour.com AI Platform Website: Avnir.com Nour on LinkedIn: https://www.linkedin.com/in/davidnour/   Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at www.umbrex.com.

Most agents think they're bad at follow-up — and that the right CRM will finally fix it. The real issue is who they're following up with. The good news? This is an easy fix with dramatic results.In this episode, Matt & Garrett unpack why agents avoid their “real people” and instead chase strangers. A bloated, unfiltered database quietly sabotages both your systems and your confidence. When you narrow your core list to people you actually talk to, follow-up stops being heavy and starts being effective.We dig into:Why more contacts ≠ more businessHow to identify your true “core” inside your databaseThe psychological reason agents default to strangersA simple paper-and-highlighter method to find your people fastWhy higher frequency with fewer people outperforms more hustleStop beating yourself up. You're not “bad at follow-up” — you've just been focused on the wrong people. Let's fix that and infuse your business with new energy and momentum.

Kami Thompson, our vibrant Key Account Manager at Vervint, is ready to share her insights on building a career driven by curiosity and resilience. Her journey is a testament to the power of embracing challenges and the importance of nurturing strong partnerships. Together, we explore Vervint's evolution from OST and how the company is at the forefront of digital transformation. Kami's story is a beacon for those eager to seize new opportunities and leverage feedback effectively, painting a vivid picture of success in a rapidly transforming tech landscape.  An ultra runner at heart, Kami brings the same endurance and tenacity from her running experiences to her professional life. She has completed ultra-marathons and even supported friends in ultra races, embodying the mindset of pushing past limits and breaking through mental blocks. This ultra runner's mindset seamlessly translates into her sales leadership journey, proving that transitioning into leadership roles without prior experience can be done with grace and efficacy.  Reflecting on her experiences at tech giants like Oracle and Coherent, Kami shares how focusing on client relationships and team collaboration paved her path to leadership success. Hear firsthand accounts of how fostering a shared sense of purpose can transform team dynamics, creating an environment where individuals are inspired to contribute and thrive. This episode is packed with real-world anecdotes, emphasizing the power of listening and understanding diverse perspectives.  We also touch on the mental fortitude required to overcome personal and professional obstacles. Drawing parallels from sports, Kami recounts inspiring tales of conquering mental blocks and how these lessons translate into effective leadership strategies. From scaling metaphorical mountains to discussing the nuanced integration of AI and CRM systems, this episode offers a compelling narrative on navigating the complexities of modern business environments. As we wrap up, a delightful appearance by Bentley, the first ever dog of Sales Lead Dog, reminds us to appreciate the small joys in life. Join us for this heartening conversation and subscribe for more thought-provoking content and charming stories.  With over 20 years in technology and 15+ years in sales and customer leadership, Kami Thompson has built a career at the intersection of business performance and human connection. Currently a Key Account Manager at Vervint, she brings deep experience in operations, delivery, and strategic account management—always grounded in a people-first mindset.  Known for leading with authenticity and care, Kami believes true success comes from aligning purpose, culture, and customer needs. Outside of work, she's a passionate runner, outdoor enthusiast, and proud human to two golden retrievers. Inspired by her father's integrity, Kami is driven to help others reach their goals—on the trail and in business.     Quotes: "I never let what I don't know stop me from achieving my goals. With determination, focus, and drive, I believe I can figure it out." "Embracing vulnerability has been crucial in my leadership journey. It's okay not to know everything—what matters is the willingness to learn and grow." "The secret to overcoming mental blocks is persistence. Whether it's running a marathon or leading a team, pushing past those limits leads to extraordinary achievements." "Success in technology isn't just about the tools; it's about solving business problems and building strong partnerships that last."   Links: Kami's LinkedIn - https://www.linkedin.com/in/kami-holtz/ Vervint - https://vervint.com Find this episode and all other Sales Lead Dog episodes at https://empellorcrm.com/salesleaddog/ 

Send us a textYour inbox is full, your lot is busy, and buyers are slipping away while messages sit unanswered. We sat down with Velocity360's Joe Ignace and Brandon Tobin to solve the most expensive leak in sheds, steel buildings, and pole barns: slow follow‑up and scattered systems. They lay out a practical sales equation—leads × conversion × average price—and show how to raise the middle term by reaching new inquiries in 60 seconds, following up for days (not minutes), and keeping your best sellers focused on real conversations.We walk through the “digital lot greeting,” a simple shift that makes online buyers feel the same welcome they'd get on your gravel. Velocity360 centralizes texts, phone, email, and Meta messages in one place, with a native phone system that auto‑texts missed calls, drops voicemails, and assigns leads to the hungriest rep. Once a prospect replies, automations pause so the personal touch takes over. After the sale, a second sequence captures reviews and photos—fuel for local SEO and the next buyer—without another tool or login. E‑signature, calendars, and review replies are built in, so you can ditch stacked subscriptions that drain budget without lifting close rates.If integrations worry you, we cover how webhooks connect to 3D configurators like Idea Room, Shed Pro, Meta, and Google—plus the reality that open partners make it easy, and closed platforms can be worked around. The payoff is clarity: an analytics dashboard that shows which ads and sources actually convert, letting you double down where ROI is real. Whether you're a single lot or a 33‑location network, permissions, routing, and white‑glove migration make the switch manageable. The question isn't how attached you are to your current setup—it's whether your CRM actually drives revenue.Ready to stop letting great leads die quietly? Tap to listen, then try a demo at velocity360crm.com. If this helped, follow the show, share it with a builder who needs it, and leave a quick review so more owners can find tools that actually sell.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: J Money LLCShed Hub Making Sales Simple

Ever wondered what it really takes to scale a recruitment agency from the ground up—and have the guts to walk away at the top? In this episode, Benjamin Mena sits down with Gregory Fischer, who built AMI Network to over $4M in gross margin and $1.4M EBITDA—then left it all to build a new agency his way, powered by offshoring, smarter processes, and AI.

A lot of B2B SaaS startups drown in vanity metrics while missing the core metrics that actually drive revenue growth. This tutorial walks you through the exact marketing trended funnel dashboard I've used with various clients to build proper measurement infrastructure and track the metrics that actually move the needle for your business in the early stages of GTM growth.This systematic approach to marketing measurement has helped clients identify where they're overspending, where to scale down budgets, and where to scale up to influence pipeline generation - against performance. Some clients have discovered 2-3x more qualified opportunities simply by analysing their data through this tracking approach.In this video, you'll discover:- The core funnel metrics every B2B SaaS startup should track.- Critical conversion rates that reveal where your funnel is performing well or not.- Which vanity metrics to avoid early on.- Why optimising too early can harm growth.- How to implement this measurement infrastructure using Google Sheets and your CRM.Perfect for B2B SaaS founders who need to understand which GTM channels actually work, and aspiring marketers who want to learn the systematic measurement approach that separates strategic marketers from tactical executors. This video focuses on building marketing infrastructure, not isolating and understanding "feel-good" metrics.

Sua empresa ainda trata o WhatsApp apenas como um canal de comunicação, não como estratégia? Neste episódio, Carolina Buzetto, Co-founder e CEO da WPP Media Services, e Laura Chiavone, Head of Agency & Client Council Brazil Lead na Meta, falam do potencial da ferramenta e como transformar este poderoso canal em um pilar estratégico para negócios. Elas compartilham insights sobre como integrar diferentes disciplinas de marketing, vendas e CRM através da mensageria, aproveitando dados para fortalecer o relacionamento com consumidores. Ficou curioso? Então, dê o play! Assuntos abordados: Evolução do WhatsApp como ferramenta estratégica; O engajamento do brasileiro com o WhatsApp; O potencial do WhatsApp Business; Análise de dados de conversas com clientes; Mudança do funil tradicional de marketing; WPP Flow para estratégia de mensageria; Brasil como referência em inovação no WhatsApp; Prevenção de spam e fadiga do consumidor; O tripé do sucesso em mensageria corporativa. Links importantes: Newsletter Dúvidas? Nos mande pelo Linkedin Contato: osagilistas@dtidigital.com.br Os Agilistas é uma iniciativa da dti digital, uma empresa WPPSee omnystudio.com/listener for privacy information.

Unlock the secrets to building your landscaping business and personal brand in this inspiring episode! You will discover Keith Kalfas' proven strategies for overcoming self-doubt, mastering social media marketing, and creating engaging content—even if you're new to being on camera. Learn practical tips for leveraging tools like CRM software, effective video creation frameworks (such as Keith's POPP method), and the oscillation technique to grow your audience, attract more customers, and boost your confidence. Whether you're just starting out or looking to expand your influence, this episode offers actionable advice on turning your passion into multiple streams of income and fostering genuine connections with your audience—all while staying true to yourself.   What You Will Discover:  Building a Business That Serves You: Keith opens up about his journey: his most profound passion isn't just landscaping, it's helping others break free from scarcity mindsets, overcome self-limiting beliefs, and launch their own businesses for financial independence. He reflects on how he's helped thousands start and grow landscaping businesses.   Social Media Secrets & The POPP Method: The episode dives into Keith's success with social media and how it became a secondary, gratifying business. He unveils the POPP Method (“Passion Over Pressure to Peacock”), which helped his videos reach tens of thousands—even millions—of viewers, regardless of background or resources.   Techniques to Boost Engagement: Listen in for practical advice on making dynamic and compelling videos, including Keith's “oscillation method” (mixing high and low energy), using your unique strengths, and reading the room so your content is engaging without going overboard.   Humanizing Your Brand: Keith explains the importance of showing your personality—even a little eccentricity—to make your brand memorable, build trust, and attract more customers. He gives examples of mixing humor or high energy with professionalism to connect with viewers on a real, human level.   "My truest passion isn't actually even running my own landscaping business. It's helping other people overcome self-limiting beliefs and blocks and get out of a poverty scarcity-stricken mindset so they can take charge of their lives and start their own business and be their own boss and become financially independent and grow their self-worth, right?"— Keith Kalfas   Episode Overview:  00:02:02 – 00:05:26 | Keith's Mission: Helping You Break Through Limiting Beliefs Keith gets personal about his journey, sharing that his passion isn't just about running his own landscaping business but about truly helping others overcome self-limiting beliefs. Having helped thousands start their own businesses, he's focused on guiding others to break free from poverty mindsets and achieve financial independence. He also addresses his own challenges with “imposter syndrome,” explaining that true fulfillment for him comes from teaching, content creation, and empowering others through social media, rather than growing a massive landscaping empire himself. 00:05:26 – 00:07:29 | The POPP Method for Social Media Success  Keith invites you to consider building your own brand through platforms like YouTube or a podcast, tackling the everyday worries of oversaturation and lack of confidence on camera. Introducing the POPP method—Passion Over Pressure to Peacock—he emphasizes that anyone, regardless of their background, can generate impressive engagement. Keith explains how channeling genuine passion, rather than worrying about appearances or social status, leads to authentic content that resonates and gets results. 00:07:29 – 00:08:29 | Harnessing Energy and Audience Engagement Online  He discusses how using dynamic oscillation—shifting between high and low energy—can multiply your social media engagement. Keith provides examples from his personal journey, where applying these methods turned his ordinary videos into viral hits with millions of views. 00:08:57 – 00:10:48 | Real-Life Lessons: Confidence, Presence, and the Fine Line of Passion  Keith shares a story about winning a karaoke competition by being authentically passionate, even if not the most technically skilled. He reflects on the “thin line between genius and lunatic,” describing how fully committing to your unique strengths and quirks can be your superpower if carefully balanced and kept in check through continual feedback. 00:11:14 – 00:14:54 | Embracing Uniqueness and Turning Up the Volume—Your Way  Using relatable anecdotes about singing, dancing, and employing eccentricity, Keith encourages listeners to discover their authentic selves and then dial up those unique qualities. He stresses not to imitate others but to focus on your own strengths, using them to create content that's true to you. Reading feedback and responding to it is key to finding the balance between engaging and over-the-top. 00:14:54 – 00:16:18 | Feedback, Confidence, and Layered Awareness  Keith explores the importance of building confidence in small increments by using feedback to refine your approach. He implores listeners to build self-awareness, adjust their energy, and act in ways that are appropriate to the content, setting, and audience—using oscillation to keep engagement high while maintaining professionalism. 00:17:37 – 00:21:19 | Authenticity, Humor, and Timing: Know When to Turn It Up  Through playful stories about vlogging at Walmart and suggesting humorous ad concepts to a team of financial advisors, Keith illustrates the value of time, place, and appropriateness in content creation. He reminds listeners that even professionals can show their human side with well-timed humor or enthusiasm, strengthening their brand identity. 00:21:19 – 00:22:26 | Free Guides and Defining Your Superpower in Content Creation  Keith transitions to announce his new free resources, including a “How to Create Social Media Videos with Your Smartphone” guide and a framework to help define your personal niche and uncover your “superpower.” He encourages listeners to comment if they are interested in learning how to become an influencer, market their business, or monetize their personal brand online.   Key Takeaways   Build Multiple Income Streams - Leverage skills to create supplemental revenue sources, such as content creation and social media, for financial freedom. Accept Constructive Feedback - Use feedback from your audience to refine your content, style, and confidence—growing your influence over time. Lean Into Your Strengths - Identify and amplify your unique attributes rather than trying to imitate others to build a more powerful personal brand. Develop a Personal Brand Strategy - Define your niche, discover your superpower, and create content that resonates with your community and grows your influence.   Connect with Keith Kalfas: Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas     Resource Links Jobber CRM Software: https://getjobber.com/kalfas Footbridge Media: footbridgemedia.com/keith Untrapped Alliance Group: keithkalfas.com/alliance Social Media Video & Superpower Guides: keithkalfas.com/smartphone keithkalfas.com/superpower   Edited and Written by: Ma. Teresa Catangay-Bardinas  

In this episode, we dive into the often-overwhelming world of building a tech stack for your coaching business! We know the thought of sorting through all the technology options can make your eyes glaze over, but fear not! We break it down into manageable pieces, discussing everything from accounting software to payment processors, calendaring systems, and even email marketing tools. Adding tech to your process should save you time and money, not cause you headaches and cost you cash. Our goal is to help you streamline your processes so you can focus on what you do best – coaching! Are you ready to take your coaching business to the next level? Listen in as we share our personal experiences with different tools and provide recommendations that can help you build a solid tech foundation for a thriving coaching practice.

On this 300th episode of Take Flight Weekly, I want to teach you one of the simplest, most effective habits for running your business like a professional: the weekly planning session. If you've ever wondered how elite-level entrepreneurs and advisors stay focused, consistent, and calm in the middle of chaos, it's not luck—it comes down to elite-level planning and staying in a rhythm of consistency. Their weeks are built by design. The weekly planning session is your reset button, your opportunity to move from week to week proactively. It sets up each week to ensure that what you're doing each day aligns with your quarterly goals, annual goals, and your 3 Year Vision. Done right, it's the single most important 60 to 90 minutes of your week. When you run a high-performance business, you can't wing it. No one is that good. A weekly planning session ensures you're grounded, focused, and prepared—moving seamlessly from week to week. Without it, you drift into reactive mode, chasing what's urgent instead of what's important. With it, you gain control of your calendar, energy, and your outcomes. Best Practices for a Weekly Planning Session: → Create a recurring calendar invite. Choose the same time every week. Allow 60–90 minutes. Protect this block like a client meeting. → Review all correspondence from the previous week. Ask yourself: Did I miss an opportunity? → Review your previous week's calendar. Identify what worked, what didn't, and what needs follow-up. → Review your upcoming week. What events or meetings need preparation? → Review your CRM. Identify your "Next 10"—the retention and conversion process. → Identify one project that aligns with your quarterly goal. → Review your 3 Year Vision. See it. Feel it. Experience it in advance. When you treat your weekly planning session as a non-negotiable, you'll find yourself more grounded, better prepared, with way fewer missed opportunities. You'll walk into Monday playing on offense without the anxiety of not being prepared. Calculate the monetary value of the missed opportunities with your clients just in the last year. What's that number? $1M, $5M, $15M in production? What did you leave on the table? Get out your calendar right now and schedule a recurring appointment with yourself for 60-90 minutes each week. ━━━━━━━━━━━━━━━━━━━━━━

In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Andy Gwynn, founder of Three Degrees Social, based in Málaga, Spain. Andy shares his inspiring journey from being a business coach to becoming a LinkedIn marketing expert, helping small business owners generate consistent leads and engagement through powerful digital strategies. He discusses how consistency, mindset, and leveraging technology have been key to his success, along with valuable lessons learned from franchising, scaling, and adapting to change. Andy's story is a great example of resilience, innovation, and the power of building meaningful connections online. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Andy Gwynn, the hardest thing in growing a small business is mastering sales and marketing. Many business owners struggle to effectively promote and sell their products or services, even when they offer great value. Andy believes that consistent marketing, clear systems, and the ability to adapt quickly are essential for sustainable growth. He also emphasizes that as a business scales, systemizing operations becomes one of the biggest challenges, requiring strong processes to support rapid expansion and maintain quality.  What's your favorite business book that has helped you the most? According to Andy Gwynn, the business book that has helped him the most is “The E-Myth Revisited” by Michael Gerber. He explains that it taught him the importance of systemizing a business so it can run efficiently without relying solely on the owner. Andy also recommends “The Business Coach” by Brad Sugars, which aligns with his coaching background, and “Rich Dad Poor Dad” by Robert Kiyosaki, for shifting the mindset from simply working in a business to building one that creates long-term wealth and investment opportunities. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? According to Andy Gwynn, some of the best online learning resources for growing a small business include ChatGPT, YouTube, and the teachings of Russell Brunson, especially for improving webinars and sales strategies. He also values using platforms like LinkedIn for continuous learning and networking with experts in different industries. While Andy doesn't host his own dedicated podcast, he frequently shares insights through interviews and training content under his company, Three Degrees Social, helping business owners master LinkedIn marketing and digital growth strategies. What tool or resource would you recommend to grow a small business? According to Andy Gwynn, one of the best tools to help grow a small business is LinkedIn, especially when used strategically for sales and relationship building. He recommends using advanced LinkedIn features like Sales Navigator to identify ideal clients, automate outreach, and maintain consistent engagement. Andy also highlights the value of tools such as ChatGPT, Xero for bookkeeping, Dashlane for password management, and GoHighLevel for CRM and marketing automation. Together, these tools help small business owners save time, stay organized, and build meaningful connections that drive sustainable growth. What advice would you give yourself on day one of starting out in business? According to Andy Gwynn, the advice he would give himself on day one of starting out in business is to follow the system and get out of his own way. He admits that in the early days, he often let overconfidence and complacency lead to missed sales opportunities or inconsistent results. Andy emphasizes the importance of learning proven systems, sticking to them, and maintaining focus instead of constantly trying to reinvent the process. His key message is that success comes from discipline, structure, and trusting the process rather than relying solely on natural talent or intuition. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Massive action times the right stuff times consistency equals results — Andy Gwynn Be militant with your time because discipline creates success — Andy Gwynn If you're totally honest with yourself and truly happy, that's real success — Andy Gwynn      

Good Friction vs Bad Friction in B2B Marketing: Stop Wasting Buyer EffortToo many teams removed every barrier and called it “buyer-first.” The result? Leaky funnels, vanity MQLs, and zero commercial insight. In this episode, we show how to use good friction to earn trust, capture context, and actually help buyers make better decisions (without annoying them).We (George Coudounaris & Kevin Chen) break down where friction belongs in your buyer journey, when gating makes sense, and how to turn forms, events, and content into useful market intel. We also dig into progressive profiling and cataloguing so Sales get timing, permission, and real-world context they can act on.We'll show standout moments like: why you should stop gating case studies, how to design “good friction” for community signups and workshops, and a simple green-yellow-red scoring method to fix bad friction fast.Tune in and learn:+ The difference between good vs bad friction (and how to spot each)+ When to gate (community, events, newsletters) and when not to (case studies)+ How to use progressive profiling to “catalogue” vendors, renewal dates, and permission to follow upIf you're a small B2B team, this episode is a must-watch. You'll walk away with a friction map you can fix this week, a scoring system to prioritise changes, and a smarter way to feed Sales with timing-based insights.-----------------------------------------------------

Today, Dave Sullivan speaks with Joe Hughes from Contractor Dynamics to discuss what really works in marketing for roofing contractors. Joe shares down-to-earth advice on how to get your name out there, why it's smart to zero in on your local market, and how to make the most of both digital and old-school marketing. He talks about why it's so important to take charge of your own marketing, keep your customers in the loop, and always keep an eye on what's working. You'll hear some practical ideas, like reaching out to your past clients and making real, relatable videos, to help you find new leads and grow your business. Joe also gives a quick intro to Contractor Dynamics' training programs, which are designed to help roofing companies take control of their marketing for the long haul.What you'll hear in this episode:Marketing strategies for roofing contractorsChallenges in the current digital marketing landscapeImportance of education and ownership in marketing effortsThe role of brand awareness and targeted local marketingEffective use of social media and video content for engagementThe significance of tracking key performance indicators (KPIs)Strategies for nurturing leads and building customer relationshipsThe impact of niching down on marketing effectivenessBalancing online and offline marketing tacticsThe necessity of a comprehensive marketing plan and consistent executionResources:Connect with Joe!Contractor Dynamics: WebsiteConnect with Dave!Free Strategy CallWant to grow a more profitable roofing business? Book a free strategy call with Dave here → davesullivan.as.me/free-strategy-callFree ResourceDownload your FREE 1-Page Business Plan for Roofing Contractors → theroofershow.com/planWatch on YouTubeSubscribe for weekly tips and full episodes → @DaveSullivanRooferShowTrusted & Vetted SponsorsRuby Receptionists – US-based professionals who answer your phones live, leave a great first impression, and tee up the sale. Get $150 off your first month → theroofercoach.com/ruby.ProLine – Automate your follow-up and close more jobs with text, email, and CRM integration. Try it FREE + save 50% off your first month with code DAVE50 → useproline.com.SMA Support – Roofing-specific virtual assistants who know the business. Free up your time by outsourcing admin, marketing, and customer service tasks → smasupport.us.

In this episode, Sasha Orloff sits down with Blake Hutchison, CEO of Flippa, to discuss the launch of Lauren AI—Flippa's new AI tool transforming how online businesses are bought and sold. They explore how Lauren AI uses proprietary data and machine learning to enhance deal sourcing, automate buyer outreach, and streamline deal structuring. The conversation also dives into how AI is reshaping small business M&A, making exits and acquisitions more accessible, efficient, and competitive for entrepreneurs worldwide. -- SPONSORS: Notion Boost your startup with Notion—the ultimate connected workspace trusted by thousands worldwide! From engineering specs to onboarding and fundraising, Notion keeps your team organized and efficient. For a limited time, get 6 months of Notion AI FREE to supercharge your workflow. Claim your offer now at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://notion.com/startups/puzzle⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Puzzle

Lembra quando a gente morria de medo de copiar uma ideia? Hoje parece que o medo virou charme. A galera da influência copia igualzinho às vezes nem esconde, nem cita o original — e tá tudo bem. Ou quase. No TikTok, tem até etiqueta pra isso: “ib”, de inspired by. A cópia virou parte do jogo. E com as IAs misturando tudo que encontram pela frente, a sensação é de que “ideia é mato”tem pra todo lado, brota o tempo todo, e ninguém sabe mais de quem era o terreno. Mas se toda ideia é reaproveitável, remixável e impessoal… ainda vale ser criativo? Ou o jogo agora é só ver quem copia melhor? Nessa Braincast, Carlos Merigo, Bia Fiorotto, Paulo Aguiar e Rafa Lotto discutem como a abundância de ideias — e a velocidade com que elas são replicadas tá mudando o valor da originalidade na indústria criativa. 10:49 - Pauta01:12:38 - QEAB _ ANÚNCIOS MAIS INTELIGENTES COMEÇAM COM A HUBSPOT Em um mercado cada vez mais orientado por dados, a HubSpot vem simplificando a forma como as empresas conectam marketing e vendas para crescer com inteligência. Com o poder da CAPI CRM — a integração entre o CRM da HubSpot e a API de Conversões da Meta — é possível acompanhar toda a jornada do cliente em tempo real, inclusive as conversões que acontecem fora do digital. Essa conexão direta transforma dados em decisões mais assertivas, reduz custos de aquisição e torna os anúncios realmente inteligentes. Um exemplo real dessa transformação é o da NFE.io, startup brasileira que reduziu em 87% seu custo por lead depois de integrar a HubSpot à Meta. Com a CAPI CRM, a empresa ganhou rastreabilidade, eficiência e clareza sobre o que realmente funciona. A HubSpot mostra que fazer campanhas de alto impacto pode ser simples, seguro e escalável — tudo em uma única plataforma. Quer saber como transformar seus dados em resultados reais? Acesse o link e descubra como a HubSpot pode elevar sua estratégia de marketing: https://hubs.la/Q03Ppd1D0_ NEXGARD SPECTRA®: É OUTRO NÍVEL DE PROTEÇÃO. https://www.cobasi.com.br/pesquisa?hotsite=nexgard-spectra-podcast&utm_source=parceiro_comercial&utm_medium=podcast&utm_campaign=boehringer_podcast_20nexgard&utm_source=globo&utm_medium=cpm&utm_content=AH_ALAMEA_BRASIL_25_aon_glo_glocom_awa_cpm_tutc_A25mais_60s_NA_braincast_boeh00995ne25&utm_campaign=AH_ALAMEA_BRASIL_NEX_25_AON_GLO_GLOCOM_AWA_CPM Cupom: 20nexgardVigência: Até 31/12Regras: 1 uso por CPF, não acumulativo com compra programada -- ✳️ TORNE-SE MEMBRO DO B9 E GANHE BENEFÍCIOS:Braincast secreto; grupo de assinantes no Telegram; e episódios sem anúncios!https://www.youtube.com/channel/UCGNdGepMFVqPNgaCkNBdiLw/join --

Shoot us a Text.Episode #1179: We close out Q4 Strategy Week with Ryan Rohrman, CEO of the Rohrman Auto Group. He breaks down how cleaner data, connected systems, and smarter marketing decisions can save you money, sharpen your efficiency, and help you finish the year with momentum.Show Notes:The goal is frictionless customer access — tech that talks and data that actually works.Rohrman Auto Group discovered 40% of their data was “dirty” just six months post-cleanup — now they scrub it monthly.Dirty data = wasted spend. Even a 30% error rate means 30% of your marketing dollars miss the mark.Ryan's team built a single “source of truth” (Snowflake) to unify CDP, DMS, and CRM data.Exploring tech outside automotive has proven faster, cheaper, and more adaptable than legacy systems.“It's not about spending less — it's about spending smarter. Efficiency is king.” — Ryan RohrmanJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

Still just posting jobs on LinkedIn and hoping clients or candidates come to you? In a world where AI is changing recruiting fast, your personal brand and engaged network are your biggest competitive advantages. This episode of The Elite Recruiter Podcast goes beyond outdated tactics—host Benjamin Mena sits down with LinkedIn branding expert Alexis Albright Meschi to share the blueprint for building a brand that attracts business instead of chasing it.

Tools for Fundraising Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Before launching a fundraising campaign, set up the tools you'll need. Here's a list of key tools to support fundraising: Database. Create a list of prospective investors with name, email, phone number, and how you know them. This could be a simple spreadsheet list or a full-blown database. Set up a CRM system for outreach to the investors. This could be a simple mailer tool or a fully developed CRM. Set up an online video conference tool for holding calls with investors. Most introductory meetings are held online. Add a transcription tool for capturing the content of each pitch with an investor. This will help you review the pitch and follow-up questions afterwards. Set up a project management tool to coordinate support activities.  It's often the case that you will engage others to help you find investors and set up meetings. A project management tool can help with coordinating the effort. Install an online calendar for scheduling meetings and follow-ups. Set up software for building the pitch deck. Build a system to keep track of the many variations of the deck you will create. Fundraising is a sales process with a specific set of tools for one outcome -- to raise funding.  Prepare your tools before launching your fundraising campaign   Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at:   Check out our other podcasts here:   For Investors check out:   For Startups check out:   For eGuides check out:   For upcoming Events, check out    For Feedback please contact info@tencapital.group    Please , share, and leave a review. Music courtesy of .

When you're chasing big goals, your emotions will try to talk you out of them. In this episode, I share how to keep moving even when anxiety, fear, or doubt try to take over. I open up about what it's been like fundraising for Glōci, the pressure of growth, and how clarity only comes when you stop letting your feelings drive. I talk about why stillness is now part of my business strategy, how I reconnect with my intuition, and how action cures anxiety. Get ready to silence the noise, trust yourself, and take action even when it's uncomfortable.  Check out our Sponsors: SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Headway - the #1 daily growth app that delivers key insights from the world's best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to makeheadway.com/happy. HIGHLIGHTS The mindset shift that keeps you moving through fear and uncertainty. Emotions are valid, but they can't drive your decisions. How fundraising for Glōci stretched me into the most grounded version of myself. The fastest path away from your own success. Two essential things to connect with intuition and make aligned decisions. RESOURCES Join the Audacity Challenge HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci

Learn hard money basics, lending criteria, and real-world tips from Austin Hastings. Digital marketer by day, hard money lender by night—Austin explains criteria, ARV math, risk checks, and how networking with the SubTo community turns one flip into a pipeline of projects.

This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.Join us as we chat with Mel Grafton, Head of Digital and CRM at SHEIKE about launching SHEIKE Society , the brand's first-ever loyalty program.Discover how putting the customer first, creating memorable experiences, and fostering a strong community can transform loyalty in retail. Mel shares insights from her 20-year journey across fashion, beauty, and e-commerce, and how determination and collaboration made Chic Society a reality in just 9 months.Hosted by Carly Neubauer Show Notes:1) Mel Grafton2) SHEIKE3) SHEIKE Society4) Book recommendation: The Five Dysfunctions of a Team

KI-Agenten übernehmen Vertriebsaufgaben, die viele als belastend erleben: Datenpflege, Recherche, zeitfressende Routine. KI-Experte Dominic von Proeck zeigt in dieser Folge Wege auf, wie du deinen Sales-Funnel massiv verbessern kannst: Durch Deep Research zu besseren ICPs (Ideal Customer Profile), durch Vor- und Nachbereitung deiner Meetings auf Knopfdruck oder CRM-Pflege ohne Klickorgien. Gemeinsam zeigen wir konkrete Anwendungsbeispiele, erklären die möglichen Effekte und stellen Tools vor, mit denen sich all dies im Vertrieb umsetzen lässt. Du erfährst... ...wie KI-Agenten den Vertrieb revolutionieren und echte menschliche Beziehungen stärken ...welche Tools und Strategien den Einsatz von KI im Sales optimieren ...wie Unternehmen durch KI-gestützte Datenanalysen ihren idealen Kunden finden __________________________ ||||| PERSONEN |||||

Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Every business owner dreams of steady, predictable growth—but real success as a canine rehabpreneur doesn't happen in a straight line. Growth comes in waves: the peaks feel amazing, and the valleys… well, that's where the real work (and transformation) happens. In this episode, Dr. Francisco dives into the concept of “Growth Valleys”—those tough, uncomfortable seasons when things slow down, stress increases, and doubt creeps in. But instead of running from them, we explore how these valleys are essential for long-term success and leadership growth. Listen to the full episode as we discuss:

Who is Katie?Katie Hahn is no stranger to the entrepreneurial hustle. Early in her journey, Katie was the one burning the midnight oil—she was everywhere, trying every strategy in the book. From updating her CRM to jumping onto the latest social media trend, Katie left no stone unturned. But beneath the surface, she was pulled in countless directions, chasing quick fixes and scrambling for solutions to meet her coaching clients' needs. Over time, Katie realized that true success came not from the frantic chase, but from focus and clarity. Now, she empowers other women to step off the hamster wheel and build purposeful, sustainable businesses.Key Takeaways00:00 Brilliant Women Lacking Growth Systems05:19 Lack of Business System Integration08:00 Empowering Women Coaches' Growth12:44 Sales as Helping, Not Forcing15:39 Guidance and Accountability in Business17:01 Weekly Advice_________________________________________________________________________________________________Subscribe to our newsletter and get details of when we are doing these interviews live at www.systemise.me/subscribeFind out more about being a guest at : link.thecompleteapproach.co.uk/beaguestSubscribe to the podcast at https://link.thecompleteapproach.co.uk/podcastHelp us get this podcast in front of as many people as possible. Leave a nice five-star review at apple podcasts : https://link.thecompleteapproach.co.uk/apple-podcasts and on YouTube : https://link.thecompleteapproach.co.uk/Itsnotrocketscienceatyt!Here's how you can bring your business to THE next level:If you are a business owner currently turning over £/$10K - £/$50K per month and want to grow to £/$100K - £/$500k per month download check out https://systemise.meIt's a detailed breakdown of how you can grow your business to 7-figures in a smart and sustainable way.————————————————————————————————————————————-TranscriptNote, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)SUMMARY KEYWORDSwomen coaches, coaching business, business systems, overwhelm, time freedom, financial freedom, CLIMB Framework, scalability, sales checklist, business growth, online business, client onboarding, lead generation, business processes, virtual assistants, high ticket sales, business optimization, chaos to stability, female entrepreneurs, productivity, systemization, strategy call, Facebook group, sales strategies, business model, business mentoring, accountability, client experience, business automation, business supportSPEAKERSKatie Hahn, Stuart WebbStuart Webb [00:00:00]:hi and welcome back to It's Not Rocket Science. Five questions over coffee. I'm here with Katie Hahn. Katie is the founder of the Climb Framework. The Climb Framework, and I'm sure we're going to get into this is a way that helps particularly women coaches, consultants get out of the overwhelm of a non systemized business and helps them too elevate themselves to growth by using a framework which introduces systems processes to help their business grow. So, Katie, thank you very much for spending a few minutes with us. I'm really looking forward to this conversation. And welcome to It's Not Rocket Science.Stuart Webb [00:01:11]:Five questions over coffee. Thank you.Katie Hahn [00:01:14]:I'm very excited to be here.Stuart Webb [00:01:16]:Thank you, Kate. So, Katie, let's start by trying to understand those people that I just sort of talked about, those people that you're trying to help. What, what are, who are these people? What's the business they've got? What's the problem that they really find themselves in?Katie Hahn [00:01:32]:I'll give you an example. And we've seen a lot of these people and this men and women, but I just specialize in women. But we see those people who hustle, you know, the ones who are working all hours, they're doing everything, you know, they're really putting this stuff in place. They're saying, oh, I got a new CRM, I'm on social media, I'm doing these things. But really when you talk to them and you dig down, they're all over the place. They're, they're after every shiny object. They are really just trying to solve that problem that they have today. And it may be trying to find people to, you know, for their coaching clients.Katie Hahn [00:02:09]:And so they're like, okay, what am I going to do today I'm going to go after this and tomorrow it's like, oh, I need a CRM. Now I have this. Well, now I have a client, what do I do next? And it's just constant chaos. And really what they face is this their bit. They don't have a business, they have chaos. And really what that means is they don't have a system to support their businesses. And what I found coming from the traditional business setting, brick and mortar professional services, is when you set up a business, you generally set up with very specific systems in place. However, in this new world of having everything online, you know, anybody can get started with anything.Katie Hahn [00:02:53]:And these women that I work with are brilliant, absolutely brilliant and passionate. Problem comes in is they got the hustle, but they don't have the know how that gives Them those systems in place to actually predictably grow and, and feel that they're meeting what they want to do, which is generally, you know, support the people they want to and whatever that coaching is, or in their business aspect, but also provide themselves that time and financial freedom that they got into this for. You know, most of them are moms and had a life crisis of change because now I can go back to work, I'm going to do my thing I love. And now with that, they got hustle, but they don't have time or financial freedom at all.Stuart Webb [00:03:38]:Yeah, I know the sort of thing you're talking about. This is the sort of person that goes from feast to famine. Suddenly they've got too much work, they've got no time to deliver properly. And then the next week they're looking around going, what, where's the next meal check coming from? I have no idea where everything is. And, and it's that need to have that continuous flow of leads that, that conversion of the, of the lead to the customer in order to sort of just give them the space and the time to actually develop a real business, isn't it? Yeah.Katie Hahn [00:04:08]:And they, they make these, you know, rash decisions because they need something today to solve a problem and they don't have the systems in place that's going to help them long term.Stuart Webb [00:04:20]:So let's, let's talk a little bit and sort of, you know, if there's somebody out there sort of immediately saying, hey, this might be me, and they might recognize themselves, but give us some specifics about the sort of things that they found themselves doing. You know, you come across somebody and you go, you know, I know what you're trying to do. These are the sort of people that have tried all sorts of things. Give us an example of the sort of things they've tried before. They seek advice on how to put the sort of systems you're talking in about Katie.Katie Hahn [00:04:47]:So it's really how they. Women generally, it's a feeling. They are just sick of the feeling of being out of control. When they were a mom or in the traditional business setting, their life was pretty easy. And now they're starting to feel chaotic and they're feeling overwhelmed. And what they start doing is the shiny object. You know, they may be on Instagram and they see, you know, some somebody puts out there. You're gonna get a million, you know, views if you do this.Katie Hahn [00:05:19]:And so they start going down rabbit holes. But it's really never a system in place that's going to get them to the Actual end goal. And so, you know, they're not figuring out that everything in a business has a relationship to each other. You know, so they may go down, oh, I got a CRM. But they don't use it, which means they don't now have the data, the information, the cohesion that's going to take the processes from sales to onboarding to client experience, to have those, you know, clients that are really going to be the evangelist for them. And because of the experience wasn't there. And it means that they are acting in a way where everything in their business is a bottleneck because it relies on that. There's no growth strategy because they've put everything on themselves and not using the right system so that they can say, okay, I need to work on my business, not in my business.Katie Hahn [00:06:19]:And then they can start delegating, bringing on a va. Because ultimately, what you typically see are they'll bring people on, they'll bring salespeople. Vas problem is everything goes through them and it ends. I work with tons of them like that.Stuart Webb [00:06:33]:Yeah, yeah, yeah. We've all seen those poor people that turn around. You know, I've got 15 people working for me, and absolutely none of them make a decision. And the question you always ask is, have you ever asked them to make a decision without talking to you first? And they look at you as if to say, why would we do that? That would be a very silly thing to do. So we know what you're talking about, Katie. I know you've got some really valuable, free. And I'm going to just point people now towards our. Our vault.Stuart Webb [00:06:59]:Katie has given me three brilliant, brilliant pieces of valuable content that I think you're going to just describe it to us, Katie, because, I mean, I'm going to really encourage people. There are some really, really interesting pieces of really valuable advice that you've got that you've given to us to give away this evening.Katie Hahn [00:07:20]:So the first one is my coaches weekly sales checklist. It just starts small. You got to start somewhere and realizing that at the front end, you need to have some processes in place and a checklist. So that one's an easy read. It gives you some activities to do, how to start implementing one thing at a time into your business and have a repeatable process every week just for sales, just small things. But I couldn't stop there because I know we'll have lots of problems. And I don't want to make this sound like these people are horrible or they're doing things wrong. They just don't have the right support and I feel like I don't.Katie Hahn [00:08:00]:I'm not doing them justice if I can't help provide more and the guidance they need to get to the next steps. So what I did was I just created a Facebook group and it's called High Ticket Women Coaches and it's all about sales and systems for scalable growth. I'm going to be dropping lots of nuggets of information in there, going live, talking about actual tangible pieces that they can implement in their business to get there. And the last thing is I don't normally do this, but I want to make sure that what people and women are doing is impactful and they're really going to have some strategies that they feel apply to them because everybody feels like they're in a different spot. My business is different. But really there's three stages and these three stages are chaos, stabilization and optimization. And what I want to do is help them identify where they are and provide real strategies on a strategy call to get out of where they are so they can get to that growth. So I, I got a busy summer, but I am willing to give 10 people a free strategy call and really start working with them on.Katie Hahn [00:09:09]:Here's what the steps you need to take to get to where you want to go.Stuart Webb [00:09:13]:So if you go to www.systemize.me forward/free hyphen stuff, you can see there those three links. There's the link to book a strategy call. That's quite a long link, so I'm not even going to try and read it out. You can go to free hyphen stuff and you will get immediate access to that strategy call link. You will get the Facebook group where Katie, I, I really, I really wouldn't mind dropping in on that myself. I'm the wrong, on the wrong. I've got the wrong hair lengths and things like that. But so there's some really great stuff that you're going to put in there as well as exercise.Stuart Webb [00:09:54]:Go to www.systemize.me. free hyphen stuff. Grab those free things from Casey because they are hugely valuable. Casey, I just wanted to understand a little bit more about it. You obviously have got this system. You've worked out the climb system and the climb is a great system system. What, what was it was a book, a life event. What, what helped you to form the climb system and get it really focused in the way that you've got it now?Katie Hahn [00:10:22]:Well, it, it started off with experience. I, I was drinking from a fire hose. I was put in charge As a CEO of an IT company and the owners that I was working with, my other owners, they left to go off on another venture. And so it was a disaster. I was changing a business model, growing clients in charge of sales. Everything was happening at once and I felt that I didn't have a method to figure out what I needed to do. And so somebody had given me a book and it was the business model Generation by Strategizer. And it really helps to visually organize what your business model is and who are your clients, kind of all those basic things that you really need to know.Katie Hahn [00:11:07]:And I absolutely love the book. I still use it and to this day I talk to my clients, have them fill it out and I just share the link. There's some great videos, but once you understand your business model, then you can move on to say what systems are important to your business model and really where to start focusing. So it's a very easy starting point. The other one I just, I believe you can use in life, but specifically for sales, is how to win friends and influence people. By oldie but a goodie. It's got core ideas. And what I really like about it is I don't want to manipulate people.Katie Hahn [00:11:49]:It talks about how to be genuinely interested in people, how to be there to support their needs and hear them. Because I don't want to be this used car salesman. I am a high ticket closer. I love sales, but I want to do it for the right reasons. And I want my, the coaching clients that I work with to understand why that's so important. Because I want those evangelists on the outside, you know, I want them talking about it. And once you learn those and can align them, your businesses can scale because people aren't talking this negative talk about their experience, but also how they made you feel. And so I really want to combine those two.Katie Hahn [00:12:26]:And the life instance that really kind of put these all together is that I work on the back end for high ticket coaches and I see in their business and I'm like, all right, I already have a process. Doesn't matter if it's a coach or a traditional business. Let's put it in place.Stuart Webb [00:12:44]:Yeah. Do you know, I'm very aware that one of the things you were talking there about was the how to win friends and influence people and how. And I'm very aware that a lot of people, particularly who are struggling or perhaps just beginning to scale their business, they get very worried about sales because they feel dirty. They feel somehow it's forcing somebody to have something they shouldn't have. And I was talking to somebody not so very long ago, and they were saying, well, how do you feel about sales? Because my background is very different to most, and I was not trained in sales or anything like that. And I said, I eventually realized sales is about helping somebody, and I just wanted to be the most helpful person in the world. So when I was reaching out and I was talking to somebody about helping them, I would say something like, you have this problem, and I have this solution to your problem. If you'd like the solution, let's find a way of working together.Stuart Webb [00:13:39]:And they go, yes. And I go, well, there needs to be some money for that. And they go, of course there has to be some money. And immediately you'd go, this sales thing isn't so difficult. It's just reaching out and helping somebody. And it's not about trying to force somebody to have something they don't want. It's basically being the most helpful person in the world. But just remembering in the end to say, I need to pay my mortgage.Stuart Webb [00:14:01]:So do you mind if you help me do that?Katie Hahn [00:14:03]:I completely agree. I'm not traditionally in sales. That's not where I came from. I have an education and a science background. I'm a scientist by trade. So this is not my background. And it's just like you. What I find is, if I can be helpful and they align, let's do it.Katie Hahn [00:14:20]:And it's not slimy or anything like that.Stuart Webb [00:14:24]:So let's move on to the. To the real question that you've probably got for me, Katie, at the moment, which is, you know, you're probably sitting there thinking, he still hasn't asked the killer proper question. He's got these questions he's asked me, but he hasn't asked the real one that. That I'm. That I'm waiting for. So I'm just gonna have to admit that I don't know what that question is and ask you to tell me what is the real killer question that you want me to ask you? And then obviously, you have to answer it, because I don't know the question either.Katie Hahn [00:14:52]:Well, it's not difficult. I mean, if I was talking, like, thinking about this, it's like all this information is out there. You know, all these processes are out there. There's tons of templates. The question is, why do business owners, specifically coaches, women coaches, still need a coach or mentor? And that, for me, is it takes some realization that as a business owner, you still need to have that support. Because basic transformation in a Business is driven by just implementing. It's not about just the information you have. And I don't think that all this information that we can Google is making everybody money, because if it was, we'd all be on autopilot.Katie Hahn [00:15:39]:We need somebody to say, here's where you start. Here are the things you're blind to because you're in the business and really aligning and saying, okay, here are the things we need to do to get you to X, putting plans in place and holding somebody accountable. I was an athlete, and we have coaches for a reason. We need to have a team behind us. We have doctors. We don't just go to one. You know, there's always this team and this support, and we think that's okay in other areas of our life. But as a business professional, you know, we got to get our set, set our egos aside and say, you know what, there's somebody here who can help guide me.Katie Hahn [00:16:18]:And the point is that it's going to happen quicker and faster and easier when I have the right support. And that's why I do this back to your sales thing. I want to help people.Stuart Webb [00:16:30]:Brilliant. And we've gone full circle, which is exactly where we need to end. Listen, I thank you so much for coming out and spending a few minutes with us today. Katie, I think the advice you've given is brilliant. I'm going to just once again, Pete, go to Systemize Me free. Grab that stuff from Katie. There are not many people that give away as much free value as Katie does, so please grab that stuff as soon as you can. And one little request from me, please subscribe to the newsletter.Stuart Webb [00:17:01]:What I do is I send an email once a week, and all I do is I let you know who's coming up so that you can join in and grab the sort of free advice that people like Kate give. So go to Systemize Me forward slash subscribe. That's Systemize Me Forward slash subscribe. Get onto the newsletter list. You'll just get an email once a week, which basically there's a joke in there as well. So it's not all. It's not all stuff. There's a joke, there's a joke, there's a.Stuart Webb [00:17:26]:There's news about the people that are coming up on the podcast and also some really great ways of getting advice from these people. Katie, thank you so much for spending a few minutes with us. I really, really love what you're trying to do to help people, and thank you for being as generous as you have been with so much of your advice.Katie Hahn [00:17:44]:Thank you very much.Stuart Webb [00:17:46]:Listen, I'm looking forward to following Katie. I really do think you should do the same. Thank you, Katie.Katie Hahn [00:17:53]:Thank you. Get full access to It's Not Rocket Science! at thecompleteapproach.substack.com/subscribe

Ready to go all-in on your dream, but something keeps pulling you off track? In this special mashup of three of my most downloaded Quickies, I share the mindset shifts that helped me stop playing small, especially when life gets messy, anxiety kicks in, or the holidays throw off my routine. I also talk about why waiting for the “perfect” time will cost you your dream, what your anxiety might be begging you to invest in, and how to protect your energy (and joy!) during stressful seasons.  Check out our Sponsors: SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Headway - the #1 daily growth app that delivers key insights from the world's best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to makeheadway.com/happy. HIGHLIGHTS 00:00 Why having a “Plan B and C” for your routines matters more than ever. 05:00 How to create a dream calendar and start making it happen. 12:45 What is your anxiety trying to tell you that you need the most? 17:15 How to identify areas of your life and business where you need to hire help. 20:30 What really causes stress during the holidays and how to avoid it. 26:00 Three boundary-setting strategies for a better holiday season. RESOURCES Join the Audacity Challenge HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci

Being “visible” isn't about being on every platform—it's about showing up with intention where it matters most. In Part 4 of the Systems Series, Karen shares a practical visibility system you can run in under an hour a day: Choose focused platforms and show your face regularly Log into your CRM daily to nurture the relationships that pay you Plug into community (local or niche) to deepen connection Create appointments when none exist to generate momentum Protect a weekly content block so you're not creating in a panic Turn visibility into a repeatable habit that supports your pillars and keeps you top of mind—without burning out.   Click subscribe to be notified every Wednesday when our latest episode is released, and be sure to check out our group on Facebook. https://www.facebook.com/groups/empoweringwomeninrealestate We are 39,000 members strong and we want you to join us! And if you want to follow me on Instagram, that's where I'm having the most fun right now. https://www.instagram.com/karen.w.cooper/

In this episode, hosts Chris Boyer and Reed Smith explore why traditional healthcare marketing is falling behind, and how focusing on relationships instead of reach may be the only sustainable path forward. They unpack the data showing the industry's growing gap between visibility and value: Only 28% of healthcare marketers have a documented content strategy. 65% of patients search online before contacting a provider, yet most health system sites still frustrate or confuse. Retention costs up to 25x less than acquisition, but most budgets are still chasing awareness. Chris and Reed discuss how loyalty and lifetime value (LTV) are reshaping the marketing playbook - arguing that connection, not conversion, is the next competitive advantage. They explore what happens when hospitals treat patients as long-term partners instead of one-time encounters, and how CRM, automation, and authentic storytelling can turn engagement into measurable growth. Key themes of this episode include: Why healthcare must shift from transactional outreach to relational engagement How trust and personalization directly influence lifetime value Practical steps to audit patient touchpoints and measure engagement beyond claims data Why the future of marketing belongs to teams who build community, not campaigns Mentions from the Show: Calculating the Lifetime Value of Review-Generated Patients: The Complete ROI Framework for Healthcare Providers Reed Smith on LinkedIn Chris Boyer on LinkedIn Chris Boyer website Chris Boyer on BlueSky Reed Smith on BlueSky Learn more about your ad choices. Visit megaphone.fm/adchoices

Send us a textThe shed world isn't living in 2021 anymore, and that's exactly why this conversation matters. We sit down with Tyler Mayhan of Better Barns to unpack what happens when an industry grows up: the easy leads dry up, product mixes shift, and the real work of building sustainable demand begins. From the early days of cordless phones on tool belts to a modern operation where large metal buildings now account for a major share of revenue, Tyler maps a clear arc from hustle to strategy.We get honest about rent-to-own. It opened the door for buyers who couldn't write a big check, and in Oklahoma it still drives a hefty share of sales. But the monthly-payment mindset can also compress margins and tilt designs toward “good enough.” Tyler offers a balanced view: keep RTO because it serves customers, but don't let it set your whole roadmap. We explore why traditional financing is slower to catch on in rural markets, how demographics and density shape adoption, and what a resilient offer looks like when you sell across cash, RTO, and finance.The biggest shift is digital. Craigslist had a moment. Facebook Marketplace had a bigger one—until saturation and algorithms made it unreliable. The strongest buyers now arrive through Google to a fast, clear website with real SEO, clean product pages, and simple conversion paths. We talk through rebuilding a site, connecting forms to a CRM, treating online inquiries with the urgency of a phone call, and designing for two realities at once: older buyers who want a human on first ring and younger buyers who prefer forms, text, and self-serve configurators. Add a smart take on verticalization—what to bring in-house, what to leave to specialists—and you have a playbook for staying relevant as the shed industry evolves.If this conversation helps you sharpen your sales mix, rethink your website, or revisit how you use RTO, share it with a colleague. Subscribe, leave a review, and tell us: where are you seeing the best quality leads right now?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up here.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCardinal LeasingDigital Shed BuilderIFABShed HubNewFound Solutions

Q4 strategy doesn't have to mean endless discounts. It's time to think bigger. In this episode, Emma reveals how product-based business owners can dominate the final quarter of the year without slashing prices or relying on flash sales. From building VIP access campaigns that spark excitement, to creating story-driven bundles that connect emotionally with your audience, you'll discover how to turn your holiday marketing into a powerful brand-building season. Emma also shares how to use user-generated content, experiential pop-ups, and cross-brand collaborations to create memorable customer experiences that drive real revenue, not just quick conversions. If you're ready to finish 2025 strong and step confidently into 2026 with a thriving, loyal community behind your brand, this is the episode you can't afford to miss. Listen in as Emma explains: How to reframe discounts into exclusive access that drives urgency and loyalty The secret to designing story-driven holiday bundles that actually sell Why UGC and community storytelling outperform traditional Q4 ad strategies And much, much more! Connect with Ninety Five Media: Website Instagram Need Support with Your Podcast? We've got you covered Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

In this milestone episode, Kalena James and Julie Deem look back on the early days, the tech hurdles that kept many women out of podcasting, the messy seasons that almost took the show out, and the quiet choices that made it shatterproof. They share honest stories of what it is like finding your voice, building a business that empowers other voices, showing up through shutdowns and life changes, and trusting a vision that keeps circling back home. If you need proof that small, consistent steps become a legacy, this is it.Episode Highlights:Consistency plus faith over time creates lasting impact.Your voice is a catalyst for other voices, not a competitor to them.Technical comfort is a gate; help people walk through it.You do not need to feel qualified to serve; you grow qualified by serving.The show survived because the mission outranked the mess.Perfection is not required; presence is.A saturated market still has room for your unique angle and story.Legacy is built in ordinary weeks, not highlight reels.Learn more about the latest tool for dynamic professionals in the self-improvement industry, LyfQuest. A mobile CRM platform that's uniquely made for you!Learn more at: https://lyfquest.io/Instagram:USW Podcast ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@uswkokomo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kalena James ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@yesitskalenajames⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Julie Deem ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@indymompreneur⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠--------------------------------------------------USW Kokomo ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Production by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Business Podcast Editor⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Want more qualified appointments without racing to the bottom on price? Marketing leader Ken Tucker (Changescape Web) breaks down a practical AI speed-to-lead system for home builders, covering AI phone assistants, OSC roles, answer-engine optimization, and a content machine that actually moves the needle.What you'll learnWhy “first response wins” (and how AI makes it instant—24/7)AI voice/chat setup: FAQs, escalation rules, booked-appointment targetsWhere OSCs fit next to AI (and how to keep the “talk to a human” option)Tech stack sanity: CRM + ops tools, APIs/Zapier, and subscription auditsContent flywheel: short videos → blogs → social → press → emailAnswer-Engine Optimization (AEO): schema, local SEO, reviews, Reddit/LinkedIn signalsGuest: Ken Tucker — author of Content Marketing for Local Search (updated with AI strategies) Chapters 00:00 Intro 01:40 Ken's IT→Marketing journey & podcast lessons 03:30 Speed-to-lead: why first wins (even vs. price) 10:30 OSCs, AI chat/voice, and instant response 12:45 Training AI with FAQs + escalation to humans 20:10 Jobs & AI: repurposing roles, “rejection-proof” follow-up 21:30 Local content with AI: FAQs, repurposing, signals 26:00 AEO, schema, Bing/LLMs, reviews & reputation 34:00 How to reach Ken + final takeawaysLinks 

“Consumers don't want blasts — they want a relevant, two-way conversation on the channel of their choice.” — Sophie Cheng, SVP Product Marketing, Sinch As retailers and marketers prepare for the 2025 holiday rush, Sophie Cheng, Senior Vice President of Product Marketing at Sinch, says the game has changed. Based on new Black Friday/Cyber Monday survey data from over 3,100 shoppers across ten countries, brands are being asked to do more than sell — they're being asked to converse. Early birds get the buyers Sinch's study shows shoppers want earlier outreach and faster follow-through. More than 37 percent of consumers expect promotions by October 28, while nearly one in five (18.6 percent) want them even sooner. Only 19 percent plan to wait for Cyber Week itself. Once they buy, they want instant reassurance — 93 percent say transactional messages are critical, and 75.8 percent expect order confirmations within five minutes. “Retailers who wait until Thanksgiving week are already late,” Cheng explained. “Customers are planning, price-comparing, and expecting brands to meet them early and personally.” From omnichannel to optimal channel For years, marketers chased the buzzword omnichannel — blanketing every available medium with the same message. Cheng says 2025 is the year of the “optimal channel” instead. “We need to stop blasting,” she said. “Customers want something relevant on the channel of their choice — and they want to be able to talk back.” Email still dominates (73.9 percent prefer it for updates), but 52 percent of consumers now mix channels such as SMS or WhatsApp. Nearly 47 percent say they'd engage with RCS, the new “rich communication service” messaging format that adds buttons, carousels, and payment links right inside native text apps — no downloads required. RCS, Cheng notes, is growing fast in North America and offers verified business profiles, giving shoppers a safer, app-like experience with clear branding and reduced fraud risk. AI meets the holiday shopper AI is also finding its place at the checkout. Nearly 48 percent of respondents believe AI will make holiday shopping easier, and just under half say they trust AI recommendations as much as or more than human ones. “Every customer expects to be treated as an individual,” Cheng said. “We're moving toward segment-of-one marketing — understanding not just demographics but conversation context and history.” That intelligence, she added, helps brands send messages that are personal, not intrusive — a critical distinction now that 72.7 percent still value personalization, but that figure is down roughly 7 points year over year as more shoppers report “creepy” targeting. Lessons for B2B and beyond While Sinch's data centers on retail, Cheng said the same principles apply to B2B, healthcare, and financial services communications. Even regulated sectors can embrace optimal channel thinking — connecting CRM, marketing automation, and conversational AI to provide responsive, compliant outreach without overwhelming audiences. “The key is relevance, consent, and timing,” she said. “Whether you're selling shoes or software, customers want the same thing: a fast, trusted, two-way experience.” What Sinch does Sinch provides the cloud communications infrastructure that enables businesses to deliver secure, scalable, and personalized messaging across email, SMS, WhatsApp, RCS, and voice. The company integrates with CRM and MarTech platforms so enterprises can design intelligent, compliant, and customer-centric journeys — from marketing to verification to support. Learn more: Explore the full Black Friday/Cyber Monday 2025 survey and Sinch's retail eBook at sinch.com/blog/black-friday-statistics-trends/ or visit sinch.com for solutions across retail, healthcare, financial services, and technology.

Chris and I are in full-on prep mode for our Elite Entrepreneur Mastermind, and it reminded us of one truth we see every time most people start their business: they chase freedom, and end up feeling more trapped than ever. Many entrepreneurs start a business for time freedom and financial freedom, then feel like they have neither. In this episode, we talk about what we've learned from 15+ years of masterminds, what freedom in business actually looks like, and the two levers you can pull right now to create more freedom without blowing up your business. Get ready to rethink how you define freedom and start building your business and life on your own terms. Check out our Sponsors: SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Headway - the #1 daily growth app that delivers key insights from the world's best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to  makeheadway.com/happy. HIGHLIGHTS How 15 years of entrepreneurship shaped the way we build our masterminds. Why time freedom is a common struggle for entrepreneurs. Why most entrepreneurs feel trapped by their success. The two levers that determine your freedom. How resetting your expectations can instantly reduce pain and pressure. RESOURCES Join the Elite Entrepreneur Mastermind HERE! Join the Audacity Challenge HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Chris: @chriswharder

I'm working with a client who is a gifted communicator with years of real-world experience. He kept hearing that paid speaking is off limits unless you are already well known, can sell tickets by name alone, or have a massive audience. I knew that wasn't the full story. So I brought in someone I trust and have known for nearly 15 years, Grant Baldwin, to walk through what actually works today for getting paid to speak without celebrity status. Grant has trained thousands of speakers and built The Speaker Lab into a respected, enduring brand, one that has ranked on the Inc. 5000 list of the fastest, growing privately held companies in the United States for five consecutive years. What This Episode Is… And Who It's For This conversation is designed for strong communicators who are comfortable on a stage and want to translate that skill into paid opportunities. If that's you, you'll find a clear framework, realistic fee guidance, what event planners actually want, and the specific outreach and follow-up cadence that moves you from “aspiring” to “booked.” Core Mindset Shift: From “Be Famous” To “Solve A Specific Problem” Event planners aren't always evaluating your follower count. They are reducing risk. They want a reliable speaker who can solve one specific problem for one specific audience and make the organizer look like a hero for choosing wisely. If Oprah or a former president is headlining, tickets sell on name alone. For the rest of us, the job is to solve a defined problem so well that attendees are grateful and organizers are relieved they chose us. The trap to avoid: “I can speak to anyone about anything.” Don't be a buffet. Be a steakhouse. A steakhouse does one thing exceptionally well. Most buffets do many things mediocre. Your positioning must signal sharp focus, not “I do it all.” Practical implication: Choose a niche problem and audience, and let everything else in your marketing reinforce that narrow, valuable focus. The SPEAK Framework Grant Teaches (And How To Apply It) Grant uses a five-part framework. I'll restate it with my commentary and application steps you can take immediately. S - Select a problem to solve Pick one clear problem for one identifiable audience. Validate it by confirming that organizations actually hire speakers on that topic. Avoid niche passions that no one budgets for on stage. Look for the Venn overlap between what you love, what you're skilled at, and what event buyers pay for. Quick validators you can run this week: Make a list of real conferences or associations where your topic would fit. Start with local, state, and regional events rather than national headliners that pay six figures to celebrity keynoters. Identify a few working speakers one or two steps ahead of you as benchmarks. If no one exists in your proposed niche, that's not a blue ocean. It's likely a market that doesn't buy talks on that topic. P - Prepare your talk Design a talk that offers a concrete solution to the chosen audience's felt need. Make sure the talk aligns with what planners already hire speakers to address. Your talk is a product. It must reduce the organizer's risk and fulfill the promise in the program description. Tip: If there's a personal subtopic you care about that isn't a main-stage draw, embed it as a 5 to 10 percent segment within a widely purchased theme, rather than making it the headline. This blends your passion with market reality without performing a bait-and-switch. E - Establish yourself as the expert You need a sharp, professional website and a demo video. Event planners who hire speakers will compare you to several other speakers. Your materials must look as good or better than your fee peers, because people judge books by their covers, especially under risk. You do not need to spend tens of thousands, but you do need clarity and quality. What to include: Crisp positioning: audience, problem, outcome. A talk page with titles, descriptions, and learning outcomes. Select testimonials that match your audience and topic. A short, high-quality demo reel showing stage presence and audience engagement. A - Acquire paid speaking gigs This is where most speakers falter. Do not wait passively for inquiries. Identify target events, start conversations, and follow up with discipline. Smaller events are not “lesser.” They are accessible and often pay in the $1,000 to $5,000 range for quality speakers who fit well. Those reps build momentum and referrals. A starter outreach line that works: “When will you start reviewing speakers for your [season/year] event?” You're aligning to their process, not forcing a pitch at the wrong time. If they say, “in three months,” get explicit permission to follow up, then actually follow up in three months with a helpful, short note. They won't expect you to do it. Showing up reliably previews how good you'll be to work with. My added tactic: Use Facebook groups where your audience gathers to crowdsource a list of live events they already attend. Ask, “If someone wanted to fully immerse in solving [problem], what live events should they attend?” Now you have a prospect list drawn from the market itself. Then apply the outreach process above. I share the exact post volume thresholds and how I used this approach during my Free The Dream years. K - Know when to scale Speaking can be the whole business or the front end of a larger business. Some speakers aim for many gigs and fee growth. Others use speaking primarily to acquire coaching, consulting, or long-term clients worth tens of thousands, which can dwarf the fee itself. Decide your model early, then shape your targeting and topic accordingly. What To Charge When You're Getting Started Set expectations realistically. Most speakers who are early in their professional journey charge between $1,000 and $5,000 for the first several paid gigs, with growth as reps, results, and marketing assets improve. Fees vary by industry: corporations generally pay more than nonprofits, for example. Your website, demo video, testimonials, and relevance to that organizer's audience all factor into perceived value. If you are already collecting checks in the $10,000 to $25,000 range, you're likely in a pond that routinely books at that level, with the credentials and references to match. Your materials and proof must stand shoulder to shoulder with other speakers priced similarly. The decision-maker is weighing risk. Your job is to make the yes feel safe. How Event Planners Think: Risk, Fit, Proof Event planners and committees are in the risk mitigation business. They need to justify why choosing you is safe. The fastest way to help them feel safe is to present tightly aligned positioning, a clear solution for their audience, relevant testimonials, and a professional demo that shows what they will see on their stage. If you're a known quantity in their industry, you reduce risk further. Translation: Your niche experience matters. Even if you want to speak beyond your current industry later, start where you already have credibility and connections. Build momentum there, then expand. Be The Steakhouse, Not The Buffet We swapped a memorable story about a dinner in Vegas that nails this point. A top steakhouse has a short menu. It's exceptional at one thing. Too many speakers showcase a menu of twenty topics across every domain. That spreads you thin and confuses buyers. You don't become referable as “the person who solves X.” Choose X. Then keep saying X. Building Momentum: Breakouts, Workshops, Local and Regional Stages Keynotes are the glory slot, but many buyers hire outstanding breakout or workshop speakers they've never heard of. Target smaller, local, or state-level events where budgets are sensible and competition is less fierce. Use these to gather testimonials and in-industry proof. The more you speak, the more you speak. People in the seats are often the next bookers. Referrals compound. Proactive Prospecting And Follow-Up: Exactly How To Do It Most speakers fail because they wait. Here's a workable cadence: Build a prospect list of the right-fit events. Send a short, no-pressure opener: “When will you start reviewing speakers?” Capture their answer and permission to follow up. Follow up exactly when promised with a crisp, helpful note. Keep the thread warm with brief check-ins aligned to their process, not your pitch calendar. This shows the organizer what it's like to work with you. Reliability beats bravado. My supplement to this: Source events by asking active Facebook groups where your audience congregates which conferences they actually attend. Then research and contact those events using the cadence above. Two Viable Business Models: Fee-First vs. Lead-Gen-First Fee-first speakers optimize for the check, the travel schedule, and fee growth over time. Lead-gen-first speakers optimize for speaking to rooms filled with ideal buyers, then convert into higher lifetime value offers such as retainers, advisory, or premium programs. In some niches, a single client is worth more than the speaking fee. Choose the model that matches your goals and build your targeting and talk to support it. Host Your Own Stage To Create Reps And Proof You don't have to wait for an invitation. Design a focused one-day workshop around your problem-audience fit, sell tickets, and put yourself on stage. This both validates your topic and produces assets, testimonials, and compelling footage for your reel. Tactical Tips, Stories, And Subtleties You Might Miss On First Listen Expectations prevent discouragement. Speaker fees range from a few hundred to hundreds of thousands. Unless your name sells tickets, start where the market is and grow. Manage expectations early so you stay persistent long enough to break through. Industry matters. Corporate, association, education, nonprofit, faith, and government markets all have different norms and ranges. Choose the pond that fits your topic, background, and goals. Marketing assets are not optional. At minimum, have a professional, focused site and a tight demo. Decision-makers compare several speakers side by side. Present like a pro. Momentum is real. The more stages you're on, the more invitations you'll receive. Some referrals hit years later. Plant seeds now. Harvest later. Start where you have leverage. If your career was in real estate, restaurants, law, healthcare, or tech, begin there. You speak the language, know the players, and reduce buyer risk. You can always evolve your niche after you build proof. Breakouts build keynotes. Deliver great breakout sessions that solve concrete problems. That creates case studies and word of mouth that lead to higher-fee keynote opportunities. Small and local is a feature, not a bug. Many high-quality regional events have budgets in the $1,000 to $5,000 range and want excellent speakers who fit. Those are perfect on-ramps. Be personable and reliable. The subtle signals you send in email cadence, brevity, and clarity matter as much as your sizzle reel. Planners notice. Use audience hubs to find events. Facebook groups with significant daily activity are a goldmine for discovering exactly which conferences your market actually attends. Ask the right question, harvest the list, then do surgical outreach. Speaking as impact. Opportunities come in all shapes and sizes. Grant shared doing a virtual session for inmates in a county jail, and he has also spoken to arenas of 10,000. There isn't one “correct” venue. There are aligned venues for your mission and model. If You're A Strong Communicator And Ready To Start, Do This In The Next 7 Days Define your niche: Write a one-sentence positioning statement: “I help [audience] solve [problem] so they can [outcome].” Keep it painfully specific. List 25 target events: Use Google, LinkedIn, and active Facebook groups your audience frequents. Ask what events they already attend and compile answers. Tidy your materials: Ensure your site and speaker page reflect your niche clearly, with outcomes and a clean bio. If you don't have a reel, assemble a short, honest highlight cut from any footage you have. Send five concise outreach emails: “When will you start reviewing speakers for [event]?” Track replies. Ask for permission to follow up at their timeline. Build a simple follow-up system: Calendar reminders or a basic CRM. Follow up exactly when promised with a short, service-oriented note. Reliability is your advantage. Book or create one rep: Pitch a breakout locally or host a focused micro-workshop yourself. Capture testimonials and footage. Momentum starts here. Resources Mentioned The Speaker Lab website The Speaker Lab podcast The Speaking Fee Calculator The Successful Speaker book by Grant Baldwin My Closing Thought If you're gifted on stage and willing to do the unglamorous prospecting and follow-up, there is a clear, repeatable path to getting booked and paid. You do not need to be famous. You do need to be focused, professional, and persistent. Choose your “steak,” serve it beautifully to the right diners, and keep showing up. The rooms you want will start asking for you by name. Ready to Turn Your Experience Into Income? If you're still here reading this, I have a feeling I know something about you. You're a communicator, a creator, someone with real experience, skill, and a genuine desire to serve others. You've been working hard to build your business, grow your audience, and create content that helps people. Yet even with all that effort, the profit still doesn't reflect the impact you're making. If that sounds familiar, it might be time for a different approach. Over the years, I've worked with countless creators, coaches, and entrepreneurs who started by doing what everyone said they should: creating content, building websites, and growing an audience. The problem? That's actually Step 8 in the process of building a profitable business. They skipped the first seven steps, the ones that make everything else work. That's why I created my Building an Online Business Program. It's the same proven 11-step framework I've used and taught to help others finally see consistent, sustainable income from the work they love. The program includes my complete course, recorded live in the Next Level Studio, and two private 90-minute one-on-one coaching sessions with me. Those sessions are where we take what you're learning and apply it directly to your goals, your challenges, and your business model. It's personalized guidance designed to bring focus, clarity, and predictable income to your business. If you've been creating content for years but still feel like you're spinning your wheels, this is your chance to change that. You'll get the clarity, structure, and strategy that can finally convert your experience into income, and build the freedom you set out to create in the first place. Click Here To Learn More And Enroll Today Let's journey together.

In this episode of the Health Coach Academy Podcast, we sit down with Sean Garner—marketing expert, former gym owner, Certified StoryBrand Guide, and founder of Sean Garner Consulting—to break down a simple, scalable marketing system for health coaches. In this conversation, Sean explains why entrepreneurship is a calling and how to translate that calling into clear brand messaging, a conversion-ready sales funnel, and consistent growth using SEO, email marketing, YouTube, and a right-sized CRM. We cover the Build → Fill → Optimize funnel framework, what actually converts (hint: email lists and long-form video), and why a video podcast is the most leverageable content engine a coach can run. If you're a health coach who's tired of guessing at marketing—or stuck relying on social media algorithms—this episode gives you practical, step-by-step moves to get clients and build a real business. What you'll learn: Why entrepreneurship is a calling—and how that shapes your niche, message, and offers How to craft StoryBrand messaging that speaks directly to your ideal client The 10 essential sections every homepage/sales page needs to convert Why lead magnets (quizzes, checklists, webinars, mini-courses) are non-negotiable The fastest, simplest way to create months of content with a video podcast What actually drives revenue: email list size and YouTube, not follower count SEO for health coaches in 2025 (including AI-assisted content done right) When to adopt a CRM (sooner than you think) and what setup details matter A realistic path from confusion → clarity using Build, Fill, Optimize  

In this episode of the Millionaire Car Salesman Podcast, host LA Williams sits down with Brandon Anderson, Vice President at Dealer Synergy and Founder of Anderson Athletic Academy, to discuss the parallels between high-level sports and success in automotive sales!  “To me, the mindset has to be, how can I be better immediately, not six months from now.” – Brandon Anderson They delve into how principles such as discipline, consistency, and effective coaching transcend industries, offering insights into achieving greatness regardless of one's field. Brandon shares his experiences and the mindset required to excel, drawing comparisons between preparing athletes for the NFL and coaching salespeople to reach their full potential. “Preparation always meets opportunity, right? So when you're prepared, you're ready to cash in on the opportunity.” – Brandon Anderson The discussion emphasizes the importance of viewing sales as a professional sport, requiring the same dedication, preparation, and competitive spirit. Keywords like "high-level performance," "sales coaching," and "competitive mindset" underscore the techniques and strategies necessary to elevate sales effectiveness! Brandon illustrates how having discipline and an unwavering drive can turn ordinary efforts into extraordinary achievements, whether on the playing field or the sales floor. The episode concludes with advice for sales managers on transforming their teams through accountability and effective coaching, urging them to embrace a culture of continuous improvement.   Key Takeaways: ✅Discipline and Consistency: Brandon emphasizes the role of preparation and consistent effort in achieving success, whether in sports or sales. ✅Competitive Mindset: Embracing competition and striving for better results is crucial in any field. ✅Importance of Fundamentals: Mastering basics are essential before advancing to more sophisticated techniques in sales or sports. ✅Coaching and Accountability: The significance of having a strong coach to guide, motivate, and hold teams accountable is highlighted. ✅Continual Improvement: The episode promotes a culture of learning and adapting through regular review and analysis of performance.   About Brandon Anderson Brandon Anderson is an exceptional individual known for his multifaceted background in athletics and business coaching. As an All-American defensive back, Brandon has thrived in competitive sports, later transitioning into coaching, where he focused initially on training athletes for the NFL through his establishment, Anderson Athletic Academy. Today, he serves as a performance coach at Dealer Synergy, translating his deep insights from the athletic world into actionable coaching strategies for sales teams. Brandon is recognized for his unique ability to cultivate both individual and team potential, leveraging his expertise to spearhead transformation within the automotive sales industry!   Bridging the Gap Between Athletic Mindsets and Car Sales Success Key Takeaways Repetition and Consistency for Mastery: Just like athletes practice relentless repetition, sales professionals must adopt the same discipline for success. Mindset Overcomes Barriers: A competitive and resilient mindset can transcend different fields, motivating continuous improvement regardless of past performance. The Importance of the Hidden Grind: Private preparation—away from direct supervision—fuels public performance, driving success both in sports and sales.   Repetition: The Athlete's Secret to Sales Mastery Repetition and consistency underpin the journey to excellence in any field, be it athletics or car sales. Athletes dedicate countless hours to perfecting their craft through unwavering repetition, an approach directly applicable in other sectors. As Brandon Anderson emphasized, "Greatness is consistency… It's boring because you got to do the same thing over and over." The same principle applies to sales professionals, where mastery is achieved through consistent practice and process adherence. Understanding the necessity of repetition allows salespeople to bridge the gap between ordinary performance and extraordinary success. Anderson notes, "Practice doesn't make perfect because we always can be better, but it makes permanent." While this might seem mundane, enduring repetition integrates skills and processes into a salesperson's daily routine, driving efficiency and expertise. This disciplined approach fosters a deep understanding of sales tactics, ultimately leading to improved conversion rates and career advancement. Cultivating a Competitive Mindset Across Industries A central theme of the discussion was the transformative power of a competitive mindset in achieving success, regardless of the field. LA Williams highlighted, "If salespeople… looked at themselves as an athlete, what are some of the changes you think folks… would change for people?" The answer lies in adopting the athlete's tenacity and drive to excel beyond the status quo, as Anderson underscores with, "Do you want to be the best or you just want to be here?" This mindset shift involves a relentless pursuit of excellence and the willingness to push past current limits. Whether managing a challenging sales month or underperforming in a game, the key is bouncing back stronger and more determined. As Anderson states, "In winners, that doesn't exist because if you had a bad half, you're ready for the second half." A competitive outlook encourages continuous self-improvement and the resilience needed to tackle setbacks head-on, converting challenges into opportunities for growth. The Hidden Grind: Private Preparation Drives Public Performance Behind every public performance is a wealth of private dedication and unseen effort. Williams and Anderson highlight the importance of this "hidden grind"—the silent, tireless work away from the spotlight that truly fuels success. Anderson articulates, "The private grind is more important… that private grind, you're watching film, you're trying to see tendencies, you're trying to see what's going on." This preparation is essential for both athletes and salespeople, where those extra hours of work cultivate confidence and capability. Sales professionals who engage in this hidden grind—a combination of practice, strategy review, and personal growth—equip themselves to overcome challenges and excel under pressure. In the dealership context, this might involve reviewing sales calls to identify improvements, studying trends to refine pitches, or dedicating time to personal development. As Williams notes, "Rehearse in private so that you can perform in public," reinforcing how this critical preparation distinguishes high achievers from their peers. Viewing these insights together, it's evident that the synergy between an athlete's mindset and a sales professional's success creates a powerful blueprint for personal and professional growth. Emphasizing repetition, fostering a competitive mindset, and committing to private preparation offers sales professionals a holistic framework for achieving excellence. By harnessing these principles, individuals can transcend perceived limitations, achieving results that redefine their career trajectories and set new benchmarks for success. The journey to greatness—whether on the field or the sales floor—demands dedication, resilience, and a relentless pursuit of improvement.   Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! ➼ Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!

Discover how Pace Morby's community members Benjamin Huang and Leah Merga used creative finance and fractional investing to rescue a laundromat business in New England. Learn how they helped a retiring owner, restructured $300K+ in debt, and turned a struggling shop into a profitable investment. Connect with Ben: https://www.instagram.com/benjaminhuang14/  Connect with Lea: https://www.instagram.com/lea_murga_eder/ ➡️ Meet Pace on the Creative Nation Tour: https://bit.ly/GetCreativeNationTour ➡️ Download the Free SubTo A-Z e-book: https://subto.sjv.io/qzd0Vb  ➡️ Get the CRM that will take you further: https://www.gohighlevel.com/pace ➡️ Use Creative Listing for FREE to buy and sell creatively: https://bit.ly/CreativeListing ➡️ Join the SubTo Community: https://subto.sjv.io/RG6EDb ➡️ Become a Top Tier Transaction Coordinator: https://toptiertc.pxf.io/yqmoxW ➡️ Discover the Gator Method: https://gator.sjv.io/Z6qOyX ➡️ Get to the SquadUp Summit Conference: https://bit.ly/GetToSquadUpSummit COMMUNITY MEMBERS! ➡️ Get Featured on the Get Creative Podcast: https://bit.ly/GetCreativeGuestForm Refer a Friend to SubTo: refer.nre.ai/subto Refer a Friend to TTTC: refer.nre.ai/tttc Refer a Friend to Gator: refer.nre.ai/gator PLUG IN & SUBSCRIBE Creative Real Estate Facebook Group: https://www.facebook.com/groups/creativefinancewithpacemorby Instagram: https://www.instagram.com/pacemorby/  YouTube: https://www.youtube.com/@PaceMorby TikTok: https://www.tiktok.com/@pacemorby  X: https://x.com/PaceJordanMorby The Pace Morby Show: https://www.youtube.com/@thepacemorbyshow  

What if the story you've been afraid to share is the key to your freedom? In this episode with Alexis Andra, we talk about how pain can be transformed into purpose, faith, and creativity. She shares surviving a childhood fire accident to founding her creative agency and how storytelling became her healing path. We also talk about owning your scars, healing religious and emotional wounds, building your faith in the dark, and breaking lifelong patterns of independence, shame, and protection. Get ready to see your past in a new light and remember, redefine faith, healing, and purpose. Check out our Sponsors: SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Headway - the #1 daily growth app that delivers key insights from the world's best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to makeheadway.com/happy. HIGHLIGHTS 00:00 Meet Alexis Andra, Founder of The Shift Creative, and host of Shift Happens. 04:45 Why every backdrop, color, and design tells an emotional story. 10:00 How podcasting can be a networking tool. 18:30 Lessons from hosting your own podcast. 28:30 How alignment and authenticity bring peace. 32:00 The mental battles of not feeling “enough”. 35:15 Surrendering isn't always an overnight decision. 41:00 The logic that made Alexis “bet on God”. 43:30 Advice to someone afraid to share their story. 46:30 When is the right time to share a story? 53:45 How subconscious safety mechanisms keep you stuck in old responses. RESOURCES Listen to Alexis' Shift Happens Podcast HERE! Join the Audacity Challenge HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Alexis: @alexisnandra Follow The Shift Creative: @theshiftcreative

As your business grows, you'll deal with more people, and managing those relationships becomes key. A good CRM helps you organize and maintain those connections, whether they're clients, prospects, or future partners.  In this episode, I break down everything you need to know about CRMs — what they are, why they exist, and how to use them. I'll explain why strong relationships can often matter more than skill or value alone, and how a proper CRM system keeps you winning in business. Show Notes:  [02:54]#1 CRM is any software that allows you to manage the context, the relationships, the communications that you have with other people.  [09:41]#2 The point of a CRM is to keep your communications organized.  [18:48]#3 The most important thing any human being can do when dealing with other humans, whether in business or not, is to be consistent and thorough in your communication.  [25:00]Recap Next Steps ---

Key Highlights:00:00 – Introduction01:05 – Optimizing tech stacks and increasing valuation03:17 – Defining client loyalty and retention04:23 – How CRMs improve onboarding, notes, and communication06:39 – Using data to strengthen relationships and trust08:23 – How to future-proof your advisory business10:12 – Building data hygiene and integrated systems16:59 – Finding efficiency gaps and scaling intelligently17:22 – The compounding power of technology19:06 – Advisor transitions, CRM agnosticism, and closing thoughtsResources:Elite Consulting Partners | Financial Advisor Transitions: https://eliteconsultingpartners.comElite Marketing Concepts | Marketing Services for Financial Advisors: https://elitemarketingconcepts.comElite Advisor Successions | Advisor Mergers and Acquisitions: https://eliteadvisorsuccessions.comJEDI Database Solutions | Data Intelligence for Advisors: https://jedidatabasesolutions.comListen to more Advisor Talk episodes: https://eliteconsultingpartners.com/podcasts/Follow us on LinkedIn: https://linkedin.com/company/eliteconsultingpartners

Get ready for a warm and inspiring episode, friend, as we welcome the visionary leaders behind a truly groundbreaking moment: the phenomenal merger of Girl Rising and She's The First. We sit down with Christina Lowery, Nidhi Shukla, Kate Kiama, and Tammy Tibbetts, the women fearlessly charting this new course

Giuseppe Grammatico was living the life many dream of—a six-figure salary at JP Morgan. But with a five-hour daily commute and a baby on the way, he realized the "dream" was costing him the one thing that truly mattered: time with his family. He made the terrifying choice to quit his secure corporate job with no business idea, betting everything on a life of freedom. His search led him away from startups and into the world of franchising, where he discovered opportunities beyond just fast food.After building his own successful franchise for 13 years, Giuseppe achieved the time freedom he craved and now works as a franchise coach helping others do the same. In this episode, he sits down with Ryan Atkinson to share his playbook for achieving financial and time freedom. You'll learn how to identify recession-resistant businesses, spot the green flags of a healthy franchise model, and analyze key financial metrics before investing. He also breaks down why strong business systems and discovering your "why" are the ultimate keys to entrepreneurial success.Takeaways:- Your "why" is the most critical driver for entrepreneurship; leaving a six-figure job was about gaining time freedom to be present with family, not just about money.- Franchising extends far beyond fast food, with over 4,000 options in more than 70 industries, providing a viable path to business ownership without needing a unique startup idea.- Prioritize recession-resistant franchise models, such as water and smoke mitigation or essential B2B services, that remain in demand regardless of the economic climate.- A healthy franchise will vet you for a mutual fit rather than just giving you a sales pitch. They should have a clear vision for the future and be transparent about their systems.- Thoroughly vet a franchise through "validation" by speaking directly with existing franchisees. Ask them, "Knowing what you know today, would you do it all over again?"- When evaluating financials, look beyond profit margins and analyze the Average Unit Volume (AUV), as a high-volume business can be more profitable than a high-margin one.- A franchise's value lies in its proven, plug-and-play systems. The franchisor should be able to demonstrate their CRM, marketing, and lead generation processes.- The business is the vehicle to achieve your "why." Don't get stuck on finding a business you're "passionate" about; find one that enables the lifestyle you want.- Time freedom isn't immediate. The first year of a new business often requires more work, but it's a necessary sacrifice to build the systems that enable flexibility later on.- Avoid costly mistakes by tracking your marketing spend. Blindly investing without monitoring Key Performance Indicators (KPIs) and return on investment is a recipe for failure.Tags:  Franchise, Entrepreneurship, Business Buying, Home Services, Passive Income, Recession-Proof BusinessResources:Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Giuseppe: https://www.linkedin.com/in/giuseppe-grammatico

What if the fastest way to fill your pipeline wasn't chasing new leads… but reigniting the ones you already have? If you've ever stared at a list of past prospects who never said “yes” and thought, “They're gone for good,” think again. Those dormant leads could actually be your next high-ticket clients – if you know how to re-engage them strategically. In episode 462 of Amplify Your Success Podcast, I sat down with Mandi Ellefson, founder of Hands-Off CEO, to uncover a powerful (yet simple) system to reactivate cold leads and close 1–2 new deals in just 30 days without paid ads or exhausting outreach. Mandi shares the exact reactivation framework her clients use to turn “quiet” prospects into $100 - $500k in new revenue. Plus, she reveals how to use automation, personalization, and timing to rebuild trust fast. If your sales pipeline has stalled or you're ready to turn missed opportunities into momentum, this conversation will help you see your “old” leads in a whole new light.   Key Takeaways: [04:32] Why most entrepreneurs leave thousands in potential revenue sitting in their CRM – and how to fix it. 08:47] The 4-word email reactivation strategy that reignites stalled deals, without sounding salesy or doing awkward follow up.. 12:10] How to identify which leads are actually ready to buy (and stop wasting time chasing the wrong ones). [16:03] The psychology behind why leads go quiet — and what rebuilds trust instantly. [21:55] How to personalize outreach at scale — without spending hours sending follow-up messages. [26:12] How reactivating old leads can create a snowball effect of referrals and repeat business.  [30:45] The 30-day roadmap for tripling your pipeline and closing high-value clients. About The Guest: Mandi Ellefson is the founder of Hands‑Off CEO, where she guides service firms to break free from daily delivery, win 6–7 figure deals, and boost profits by as much as 600% by leveraging their ‘Invisible Advantage.' After battling emotional and physical burnout, she rebuilt her business to create more freedom — and grew a multi‑million‑dollar net worth before the age of 40. Today, she teaches other owners to do the same, and uses her platform to be a stand for freedom and sponsor at‑risk children in Cambodia, aligning growth with deeper purpose. Connect With The Guest: Connect with Mandi on LinkedIn - https://www.linkedin.com/in/mandiellefson/ Follow Mandi on Twitter - https://twitter.com/MandiEllefson Check out Mandi's Website For Some Great Resources - https://handsoffceo.com/  Listen To Mandi's Hand-Off CEO Podcast - https://handsoffceo.com/podcast/   Resources Mentioned in This Episode: Download our guest's complimentary resource: The Revenue Recovery Map handsoffceo.com/map FREE GUIDE & SCORECARD: Feel like the best-kept secret? My proven Un-Ignorable Expert Framework is your step-by-step guide to turning your expertise into consistent, high-value client attraction by borrowing authority-rich visibility streams.