Podcast appearances and mentions of jason duprat

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about the importance of staying organized and shares what he's learned after years of running a business. He also discusses a great software tool that will help you manage your projects, team, and communications more efficiently.  EPISODE HIGHLIGHTS: Making mental to-do lists, using sticky notes, or keeping track of tasks through a calendar is fine, but having a systematized way to handle everything that needs to get done for your business is an absolute must.  Asana is one of the best software tools Jason uses across multiple projects. One of the benefits is creating teams and managing communications for specific projects within the software program. Asana can be used to organize personal tasks as well, which is something Jason does. When you log in to the dashboard, you can easily see your to-do list for the day. Letting a software program organize your tasks or to-do lists leaves your mind free to think and work more creatively. Projects aren't stressful; the details are. Become a production expert and alleviate stress. One great software tool to help you do this is Asana.   Communicating via email can be confusing and it can quickly create disorganization when several people are involved in a single project. This is particularly true if you're working with dozens of contractors, freelancers, and staff.    TWEETABLE QUOTES: “You need to be organized in order to lead an effective and organized team.” – Jason Duprat “As the business owner, you are setting the direction for where you're going.” – Jason Duprat   CONNECT WITH JASON DUPRAT: LinkedIn | Facebook | Instagram | Youtube | Facebook Group   RESOURCES: Asana: https://jasonduprat.com/asana *This is an affiliate link and by signing up through our link, they are supporting the podcast and the HEA community AND as a bonus for using the link, they get a 30 free trial. ClickUp™: https://clickup.com/ Sign up for one of our free business start-up Masterclasses by heading over to https://healthcareboss.org/masterclass/ Have a healthcare business question? Text me at 386-284-4955, and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

OVERVIEW: "It's fine to celebrate success, but it is more important to heed the lessons of failure." — Bill Gates   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Boss Academy podcast, sits down with Dave Soltau, Co-Founder of Advanced Clinical Associates & A.C.A. Wellness Institute, Public Speaker, and Author of "The Student Entrepreneur." With multiple decades of experience in entrepreneurship and the people business, Dave has gone through both hardships and historical success in his career. Tune into this episode to learn more about his journey and hear his advice for starting.   EPISODE HIGHLIGHTS: Chasing "shiny objects" are always exciting, but the problem is that you'll always be starting from scratch with each new thing you chase. If you build your business from scratch, it will take a long time. However, if you buy an existing business, you may be buying a problem or an established potential success that tired owners have let go of. If a business relies on keeping a patient healthy, when that patient passes away, that business will die down along with them. It's safer to have a larger volume of clients over one or two that generate a lot of money. Your greatest assets are the essential people in your company who you put in the right seats. Many entrepreneurs stop in their tracks due to several possible reasons. One big reason could be the failure to reach the R.O.I. they envisioned. Mission first, people always. As long as you're taking good care of great people, there's no reason why you can't excel in this industry. To contact Dave, please visit their website at advancedclinicalaz.com or email him at dave@advancedclinicalaz.com. He is always available on LinkedIn, Facebook, and Instagram.   TWEETABLE QUOTES: "The most interesting part about starting businesses is how many times you fail before you succeed, but when you finally do succeed, it's typically and historically a good success." — Dave Soltau "We know what we don't know, and it's okay. We don't make a big deal about it. We recognize when we don't know something, we roll with it, we fix it, and we go from there." — Dave Soltau   CONNECT WITH JASON DUPRAT: LinkedIn | Facebook | Instagram | YouTube | Facebook Group   RESOURCES: Sign up for one of our free business start-up Masterclasses at https://jasonduprat.com/freemasterclass Have a healthcare business question? Text me at 407-972-0084, and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   RELATED EPISODES: #100: Tactical Tuesday: The Art, Science and Math of Buying a Small Business #315: Navigating Entrepreneurship, Challenges, Solutions, and Success with Jason Duprat #265: The Key Dynamics of A Successful Business Partnership: Visionary vs. Executor   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

OVERVIEW: "You have a brain and mind of your own. Use it, and reach your own decisions." – Napoleon Hill Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about the Importance of Critical Thinking as an Entrepreneur. In this episode, Jason shares his process when writing his first-ever book, how long it took him, the challenges he faced, and his "Never settle for less" attitude. Tune into this episode to learn more about his upcoming book launch and how to get a free audio version of the book! 3 KEY POINTS: Master your critical thinking skills. Don't dwell on making everything perfect. Don't settle for less. EPISODE HIGHLIGHTS: As an entrepreneur, you've already created a solution for your clients. You have the foundation to be a great critical thinker. Beyond that, you must master being a critical thinker because there will be daily problems in your business. Jason and his team are currently handling multiple challenges inside the business, mainly his upcoming book launch. His first-ever book, "Clinic Launch Secrets: The Healthcare Professional's Playbook for Boosting Income and Autonomy through Practice Ownership," will be launched on March 12-18. When facing something for the first time, there will be more uncertainties, making the hurdle much steeper to overcome. You may shortcut your process with the help of assistants and consultants, but sometimes you have to do the work yourself. Jason's next challenge with his book launch is needing Amazon Reviews. The solution they thought of is, for one time only, to offer the book as a Kindle version for ¢99 on March 12-18. Jason highly recommends the book as it contains high-quality content, some even taken directly from his courses. Jason notes that you could read the book and start your own practice with little to no extra help if you have the motivation. To purchase the Clinic Launch Secrets book, use this link https://mybook.to/cliniclaunchsecrets/ and then leave a rating and written review. Grab a screenshot of your review and head over to https://www.jasonduprat.com/review and then you will receive access to the complementary audiobook. TWEETABLE QUOTES: "As a perfectionist, you're going to be constantly making changes, but at some point, you just have to be okay with getting it out there, and knowing that good is going to be good enough." – Jason A. Duprat "Your reputation can take decades to earn and be completely ruined in just a few seconds. That's not something I'm willing to sacrifice by putting out lazy content." – Jason A. Duprat CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com Join our Facebook group: https://jasonduprat.com/group  RESOURCES Want to become an IV Nutritional Therapy provider? JOIN our FREE masterclass: https://ivtherapyacademy.com/podcast Sign up for one of our free business start-up Masterclasses by heading over to https://jasonduprat.com/freemasterclass Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea RELATED EPISODES: #314: JOEY FERRY: INNOVATING IN HEALTHCARE AND COMBINING PASSION WITH PURPOSE  #271: THE HEALTHCARE BOSS MANIFESTO: WHO WE ARE AND WHAT IT'S ALL ABOUT!  #312: TACTICAL TUESDAY: HOW TO USE THE VALUE LADDER TO SCALE YOUR BUSINESS FROM FREE TO PREMIUM    #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness  

SEO remains a top tool for growing your business, But what's one of the top SEO tools?   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, shares a valuable tool for streamlining acquiring backlinks to grow your business. If you want to maximize your brand presence through SEO but are unsure where to start, tune into this episode.   EPISODE HIGHLIGHTS Websites like Yext create accounts using your business information and help your business appear on a variety of directories, some industry-specific, to gain more leads.  Using this method, the Ketamine Academy was shared on 79 different websites. You can input your biographies, top-selling products, phone numbers, business hours, email addresses, and probably the most potent, website addresses. Onsite SEO consists of header tags, image tags, title tags, good website load speeds for mobile devices, optimal file sizes, etc. Offsite SEO consists of backlinks - when another reputable site with high domain ranking links back to your site. The more links you have, the substantially higher probability of someone finding you when searching for a service you offer. In a future episode, Jason will dive deeper into Yext and the results of using this method.   JOIN OUR GIVEAWAY! Get a chance to win a FREE 30-DAY VIP access to Jason Duprat via Voxer! To join the podcast giveaway, follow these 3 easy steps:   *Step 1: Leave a review for The Healthcare Entrepreneur Academy Podcast on https://lovethepodcast.com/hea *Step 2: Take a screenshot of your review/rating. *Step 3: Submit the screenshot through this form: https://bit.ly/HEAGIVEAWAY.   …and you're done! The lucky winner will be selected at random and announced through the Healthcare Entrepreneur Academy Facebook group and the newsletter!   3 KEY POINTS Tools like Yext help your business appear in multiple directories. The more backlinks you have, the better chances of clients finding your site. Google gives you more credit whenever your backlinks are on high-ranking sites.   TWEETABLE QUOTE “The more backlinks you have, the higher your odds of getting found in a sea of 500 links.” – Jason A. Duprat   CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com   RESOURCES Want to become an IV Nutritional Therapy provider? JOIN our FREE masterclass: https://www.ivtherapyacademy.com/podcast Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea  Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Obesity is a disease. It's not just a lifestyle issue.   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, sits down with Katherine Saunders, Co-Founder of Intellihealth, Diplomat of the American Board of Internal Medicine and the American Board of Obesity Medicine, and Host of the Weight Matters Podcast. Join us in this episode as we debunk the long-standing stigma surrounding obesity and learn more about Katherine and Intellihealth's mission to bring accessible medical obesity care for all.   EPISODE HIGHLIGHTS  Serving as a Primary Care physician, Katherine was overwhelmed with her patients' weight-related diseases which inspired her to pursue Obesity Medicine. Katherine's mentor had a predecessor company which she and her husband transitioned into Intellihealth, wherein they aim to democratize effective obesity treatment. Science and research show that obesity is a disease and not just a lifestyle issue. Physiological and pathophysiological changes occur with excess weight that make it very difficult to lose weight and easy to gain weight. Obesity Medicine is a newer field of medicine. There are only under 6,000 physicians who are certified in Obesity Medicine, which is astoundingly low considering how rampant obesity is in America. The cornerstone of the field is dietary strategies, physical activity, and behavioral change. Medications come in only after comprehensive evaluations and needs assessments. Katherine mentions the American Board of Obesity Medicine, Obesity Medicine Associate, and conferences available to learn more about the field. She works closely with Software Developers in Intellihealth, combining two vastly different fields to make Obesity Medicine more accessible for all. One of their goals is to break the stigma, to educate people that obesity is a disease and not dependent on willpower alone. JOIN OUR GIVEAWAY! Get a chance to win a FREE 30-DAY VIP access to Jason Duprat via Voxer! Be one of the 5 lucky winners to win a strategy call with Jason where he answers all your burning questions about your healthcare business. To join the podcast giveaway, follow these 3 easy steps:   *Step 1: Leave a review for The Healthcare Entrepreneur Academy Podcast on https://lovethepodcast.com/hea *Step 2: Take a screenshot of your review/rating. *Step 3: Submit the screenshot through this form: https://bit.ly/HEAGIVEAWAY.   …and you're done! FIVE lucky winners will be selected at random and announced through the Healthcare Entrepreneur Academy Facebook group and the newsletter!   3 KEY POINTS Obesity is a disease and not just a lifestyle issue. Medicine and Technology work hand-in-hand in bringing healthcare to the world. One of Obesity Medicine's goals is to break the stigma around it.   TWEETABLE QUOTES  “Obesity is a disease. It's not just a lifestyle issue.” – Katherine Saunders “When you factor in how fast technology is evolving, the future of medicine is extremely bright.” – Jason Duprat   RESOURCES Want to become a Ketamine Therapy provider? Enroll NOW in The Ketamine Academy course: ketamineacademy.com/presentation Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea  Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea    ABOUT THE GUEST Katherine Saunders, MD, is an Assistant Attending Physician at New York-Presbyterian Hospital and hosts the Weight Matters podcast. She is also the Co-Founder of Intellihealth, an organization that provides technology to help healthcare systems provide medical obesity care. Katherine specializes in the care of patients with obesity and weight-related medical complications. Her areas of expertise include advanced medical approaches to obesity and strategies to counteract medication-induced weight gain.   CONNECT WITH THE GUEST LinkedIn: https://www.linkedin.com/in/katherine-saunders-711a8122/ Co-founded Company (Intellihealth) https://www.intellihealth.co/ Clinical Services for Medical Obesity Treatment (Flyte) https://www.intellihealth.co/flyte/about-flyte/ Podcast (Weight Matters) - https://www.intellihealth.co/podcast/   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Marketing or Operations-centered. What type of entrepreneur are you?   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about partnerships and how businesses can grow exponentially with leaders whose skills complement each other perfectly. Tune in to learn more about partners who thrived in their careers and decide whether the partnership route is for you or not.   EPISODE HIGHLIGHTS Partner with people with qualities that complement yours. Tai Lopez & Alex Mehr partnered with the extrovert-introvert dynamic; one on marketing and one on operations. Russel Brunson & Todd Dickerson's partnership soared well despite not fitting the extrovert-introvert dynamic. Another great pair is Steve Jobs & Steve Wozniak. Jobs' Marketing skills helped Apple dominate while Wozniak perfected the products behind the scenes. In these examples, one of two leaders is either the Dominant Marketer or the Doer/Executor. In a party of three, a possible addition would be the Financer. Figure out what skills you possess and how each of your strengths can help build each other up for exponential growth. Build deep connections with your partners. A lot of business partners have been friends for years before starting a business   3 KEY POINTS Figure out what skills/qualities you have as well as those you lack. Work with partners whose skills and qualities complement yours. Build deep connections with your partners.   JOIN OUR GIVEAWAY! Get a chance to win a FREE 30-DAY VIP access to Jason Duprat via Voxer!   Be one of the 5 lucky winners to win a strategy call with Jason where he answers all your burning questions about your healthcare business. To join the podcast giveaway, follow these 3 easy steps:   Step 1: Leave a review for The Healthcare Entrepreneur Academy Podcast on https://lovethepodcast.com/hea Step 2: Take a screenshot of your review/rating. Step 3: Submit the screenshot through this form: https://bit.ly/HEAGIVEAWAY.   …and you're done! FIVE lucky winners will be selected at random and announced through the Healthcare Entrepreneur Academy Facebook group and the newsletter! Bonus: Plus points if you share your screenshot on your stories and tag Jason Duprat with the hashtag #HEAGiveaway!   TWEETABLE QUOTES  “The best partnerships work to fill each other's voids.” – Jason A. Duprat “When hiring more people, the piece of the pie is going to get smaller, but the actual pie could grow exponentially.” – Jason A Duprat   CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com   RESOURCES Want to become an IV Nutritional Therapy provider? JOIN our FREE masterclass: https://www.ivtherapyacademy.com/podcast Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea  Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea    #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Hiring others to boost your brand costs a fortune, so why not do it yourself?   As promised during last week's Tactical Tuesday, Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, reveals an insider secret large organizations use to boost their brand: Press Releases. Tune into this episode to learn more about how this tactic can help improve your SEO and save you a fortune.   EPISODE HIGHLIGHTS - Coordinating with PR Companies to boost your brand is expensive and almost always comes with no guarantees unless you do it yourself. - The idea behind PR is to use 3rd-party press and news stories to have your business featured in various media outlets. - Look up how to write press releases then submit your entries through press release websites that distribute them for you. - Backlinks are links to your website. The more articles you release, the more backlinks you get, and the more backlinks you get from high-ranking, high-domain authority sites, the better your website will rank. - Reporters may encounter these press releases and decide to go deeper into the story, turning into 3rd-party stories with more weight. - Some press release websites Jason recommends are newswire.com, globenewswire.com, prnewswire.com, and marketersmedia.com.   3 KEY POINTS Boost your brand through Press Releases. Look up press release templates and submit articles through press release websites. Release more articles, gain more backlinks, and boost your ranking.   TWEETABLE QUOTES “Writing press releases is an insider secret not many people know about, but can greatly help any business.” – Jason A. Duprat “If the service is too expensive, learn how to do it yourself.” – Jason A. Duprat   CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com   JOIN OUR GIVEAWAY! Get a chance to win a FREE strategy session with Jason Duprat! Be one of the 5 lucky winners to win a strategy call with Jason where he answers all your burning questions about your healthcare business. To join the podcast giveaway, follow these 3 easy steps: Step 1: All you have to do is leave a review for The Healthcare Entrepreneur Academy Podcast on https://lovethepodcast.com/hea Step 2: Take a screenshot of your review/rating. Step 3: Submit the screenshot through this form: https://bit.ly/HEAGIVEAWAY. …and you're done! FIVE lucky winners will be selected at random and announced through the Healthcare Entrepreneur Academy Facebook group and the newsletter! Bonus: Plus points if you share your screenshot on your stories and tag Jason Duprat with the hashtag #HEAGiveaway!   RESOURCES Want to become a Ketamine Therapy provider? Enroll NOW in The Ketamine Academy course: https://www.ketamineprofessionals.com/podcast Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Identity, Quantity, and Quality.   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, expounds on these three valuable aspects of content creation. If you're a budding or long-time content creator who wants to maximize engagement and know how to leverage your content for your business, tune into this episode.   EPISODE HIGHLIGHTS - People listen more to those who with results and who can demonstrate their expertise. - Frame your content to present you as an authority in your field. - It's all about volume. Put out more relevant content consistently across different platforms. - Most content creators get discouraged early on and discontinue, but stick with your content long enough, and you'll eventually gain traction. - Put out valuable content. Keep on giving without expecting anything in return. - As course creators, keep 5% of your most valuable content exclusive, but still have some available for free. - If they see value from your free content, they'll be more likely to consider your paid content. - Make sure your content is serving who you're trying to attract.   3 KEY POINTS Identity: Start with who you are and why people should listen to you. Quantity: Scale up your production. Quality: Put out valuable content.   JOIN OUR GIVEAWAY! Get a chance to win a FREE strategy session with Jason Duprat! Be one of the 5 lucky winners to win a strategy call with Jason where he answers all your burning questions about your healthcare business. To join the podcast giveaway, follow these 3 easy steps: Step 1: All you have to do is leave a review for The Healthcare Entrepreneur Academy Podcast on https://lovethepodcast.com/hea Step 2: Take a screenshot of your review/rating. Step 3: Submit the screenshot through this form: https://bit.ly/HEAGIVEAWAY. …and you're done! FIVE lucky winners will be selected at random and announced through the Healthcare Entrepreneur Academy Facebook group and the newsletter! Bonus: Plus points if you share your screenshot on your stories and tag Jason Duprat with the hashtag #HEAGiveaway!   TWEETABLE QUOTES “People listen to those who deliver results. Frame your content in a way that presents you as an authority in your field” — Jason A. Duprat “Most content creators get discouraged early on by lack of numbers. However, I stick with your content long enough, and you'll eventually gain traction.” — Jason A. Duprat   CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com   RESOURCES Want to become a Ketamine Therapy provider? Enroll NOW in The Ketamine Academy course: https://www.ketamineprofessionals.com/podcast Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Should I run multiple businesses? Yes or No.   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about what NOT to do to become successful in your business. In this episode, Jason fills us in on common pitfalls entrepreneurs, new and old alike, fall into while in search of "success," as well as mindsets to adopt in the journey to "real success."   EPISODE HIGHLIGHTS "Shiny Object Syndrome" is when people get distracted by trendy ideas, losing sight of their own business's growth. This is a common trap entrepreneurs fall for. Successful entrepreneurs are those with ironclad focus, sticking with their exact same business and giving 100% in everything they do. Distractions come often, so you must become a master of saying no and staying focused. Creating a business shouldn't just be because of fulfilling one's personal needs. Your number one reason for creating a business is to provide value to your customers. Give more value to your business so your business can give more value to others. An inefficient practice some people do is running multiple businesses in hopes of earning more but often fall short in both. An analogy for this is trying to drive two cars: Driving the first car, stopping midway, walking back to get to the second car, then driving again, and so on.   3 KEY POINTS Focus on one business rather than multiple ones. Don't fall into the "Shiny Object Syndrome" trap. Create your business, not for yourself, but to provide value for your customers.   TWEETABLE QUOTES "Stick with what you started until it becomes unreasonable for you not to be successful." – Jason Duprat "Become a master of saying no and staying focused." – Jason Duprat   CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com   JOIN OUR GIVEAWAY! Get a chance to win a FREE strategy session with Jason Duprat! Be one of the 5 lucky winners to win a strategy call with Jason where he answers all your burning questions about your healthcare business.   1:1 STRATEGY SESSION FOR HEALTHCARE ENTREPRENEURS To join the podcast giveaway, follow these 3 easy steps: Step 1: All you have to do is leave a review for The Healthcare Entrepreneur Academy Podcast on https://lovethepodcast.com/hea Step 2: Take a screenshot of your review/rating. Step 3: Submit the screenshot through this form: https://bit.ly/HEAGIVEAWAY. …and you're done! FIVE lucky winners will be selected at random to conduct a 30-min strategy session with Jason Duprat! Winners will be announced through the Healthcare Entrepreneur Academy Community Facebook group and the newsletter! Bonus: Plus points if you share your screenshot on your stories and tag Jason Duprat with the hashtag #HEAGiveaway!   RESOURCES Want to become an IV Nutritional Therapy provider? JOIN our FREE masterclass: https://www.ivtherapyacademy.com/podcast Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

The Healthcare Entrepreneur Academy Podcast is now in its 4th Season!

Chris Seaman leads the franchising group that helps individuals become great coaches. Jason Duprat talks about healthcare professions and others starting companies within the industry

How do you know if a person is "right for the job?" In this episode, Jason A. Duprat teaches you never-before-heard secrets and best practices on his hiring process. Developed by his amazing Executive Assistant, Jason's screening method pinpoints all the crucial factors to dig into before hiring someone, and we'll even get to hear some of the interview questions he personally uses.   EPISODE HIGHLIGHTS Jason's original screening method was to interview applicants based on character traits and then train them on whatever skills they're lacking later on. It costs a small fortune to train somebody who doesn't know what they're doing. To save time on training, assess excellence from the very start. After hours of searching for the perfect screening method to no avail, Jason and his team decided to create their own. Jason's executive assistant helped devise an extensive screening method fine-tuned to measure someone's on-the-job competency. This screening method's questions were modelled after one of Amazon's COO tests but were modified for the particular position needed. You should hire for the character traits, but also look for those with skills at a higher level. When creating these technical tests, get right down to the crucial question: "Can this person work do this job?" As business owners, learn to embrace new perspectives. Take advice from your executive assistants and other team members.   3 KEY POINTS Make interviews more efficient by developing a streamlined screening method to test for on-the-job competency. Training costs a small fortune, so hire applicants who possess technical excellence from the very start. When hiring, get right down to the question: "Can this person do this job?"   TWEETABLE QUOTES  "Training costs a small fortune. Hire those not only with good character traits but also with great technical skills from the get-go." – Jason Duprat "As business-owners, learn to embrace different perspectives. There's a lot you can learn from your team members." – Jason Duprat   RESOURCES Want to become a Ketamine Therapy provider? Enroll NOW in The Ketamine Academy course: https://www.ketamineprofessionals.com/enroll Connect with Jason Duprat:  LinkedIn | Facebook | Instagram Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Be clear on what problem you can solve, and people will listen. Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, sits down with Amelia Roberts, Visibility Strategist, Relationships Facilitator, as well as the Founder of Solutions by Amelia. When it comes to Entrepreneurship and Marketing, Amelia's passion is second to none. In this episode, she gives us a glimpse of her years of experience in building clients' businesses, discussing a wide variety of concepts, best practices, and personal anecdotes.   EPISODE HIGHLIGHTS Growing up in an entrepreneurial family, Amelia has always been fond of Social Media Marketing and Business. After high school, she wanted to study Entrepreneurship but landed in Nursing. Determined to pursue her passion, she found a way to incorporate her love for business into healthcare. Amelia dives deep into her S.C.A.L.E. framework used in aiding entrepreneurs with collaborative conversations. Educate your referral partners so they can communicate the problem you can solve. Nurture your relationship with your clients, then use your first client testimonials to attract more clients. Salespeople reach out to clients on your behalf, and those reputable in the field have optimized profiles and can demonstrate their detailed steps to captivate clients. Amelia highly recommends these two books: Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes   3 KEY POINTS Apply systems, simplify approaches, and optimize your marketing strategies. Nurture your relationship with your clients. Communicate the problem you can solve, and people will listen.   TWEETABLE QUOTES "Focus and be clear on the problem that you solve." – Amelia Roberts "Results build on top of one another. Once you get the ball rolling, the snowball effect is tremendous." – Jason Duprat   RESOURCES Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Being unaware of the law does not excuse you from it. In this episode, Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about the importance of due diligence when taking advice. There are those who claim to be "experts" in their field but, ironically, spread misinformation, even illegal advice that could cost professionals their licenses. After listening to a podcast sharing such grave inaccuracies, Jason shares valuable insights on avoiding misinformation and seeking real professional advice.   EPISODE HIGHLIGHTS Jason came across a podcast where the host claims to be a "Healthcare Business Expert." Ironically, pieces of advice given during the show were utterly inaccurate, even downright illegal. The consultant gave poor advice that could potentially cause people their medical licenses. One piece of advice was to work as a 1099 Contractor using your clinic's name, which risks the business entity's assets if things go wrong. It's important to work with competent consultants who've spent hours studying and are not afraid to admit what they don't know. If you don't know the rules of the Nurse Practice Act in your state, you should not be advising anybody. Read the laws word-per-word. Do not blindly follow and apply the advice you receive from anyone. Hire experienced consultants and attorneys. Invest at least five to seven thousand dollars in attorney consulting before starting your business. Thousands of dollars in consultations and legal fees are nothing considering the trouble it will save you from down the line.   3 KEY POINTS Always exercise your due diligence when absorbing information. Know the "Nurse Practice Act" in the state you're practicing in. Get good legal advice. Hire experienced consultants and attorneys.   TWEETABLE QUOTES "Get good legal advice. Among tens of thousands of lines of laws, violating just one line could cost you everything." – Jason Duprat "A good consultant shares what he knows, but a great consultant admits what he doesn't know." – Jason Duprat   RESOURCES Want to become a Ketamine Therapy provider? Enroll NOW in The Ketamine Academy course: https://www.ketamineprofessionals.com/enroll Connect with Jason Duprat:  LinkedIn | Facebook | Instagram | support@jasonduprat.com Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

A life well spent is a life with no regrets. Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about how life is too short to worry about the opinions of others. Instead, focus your time and energy on building the life you want and doing the things you love. You are the author of your magnificent story. Let no one take the pen away from you.   EPISODE HIGHLIGHTS Others will always have opinions on how you should/shouldn't live your life. Always take feedback with a grain of salt as not everyone lives the life you live. People find work to be exhausting, but for those who love what they do, like Jason, it's a source of immense joy and fulfillment. Jason's father did not enjoy his job but stayed for around 28 years. Jason also experienced terrible work culture but decided to change his life for the better. One common trap to look out for in the Healthcare space and Asian cultures is relatives imposing their definitions of success on you. You have the ability to create your own definition of success. If you're not happy with what you're doing, it's never too late to change. You always have a choice. Find what does make you happy and create a business or look for employment around it. Those who are the best in their field have one thing in common: They love what they do.   3 KEY POINTS Live your life, not theirs. For those who love what they do, work isn't work. If you're not happy, you have the choice to do something differently.   TWEETABLE QUOTES “We're all going to die someday, so don't have to your life based on what other people say.” – Jason Duprat “Stop existing and start living.” – Jason Duprat   RESOURCES Want to become an IV Nutritional Therapy provider? JOIN our FREE masterclass: https://www.ivtherapyacademy.com/podcast Connect with Jason Duprat: LinkedIn | Facebook | Instagram Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Being an entrepreneur is all about adapting. There are no rules, and the right decision for you might not be right for someone else. Every business is different. You need to adapt each lesson to your own situation. In this episode, Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about how best practices for others might not necessarily work the same for you. Here, you'll hear his personal story on how blindly following by-the-book strategies can backfire greatly. As entrepreneurs, knowledge can only progress when paired with a critical mind.     EPISODE HIGHLIGHTS Jason acquired a book called "The Who: The A Method for Hiring" in hopes of solving his hiring problems. Unfortunately, the contents weren't 100% what he hoped for. When ingesting information, you have to be critical and analyze what does and doesn't apply to you. The book mentions a 4-Step Process geared more toward hiring employees, while the nature of Jason's business is more of working with contractors. What piqued Jason's interest the most was the "Reference Interview" portion, which he found counter-productive. Applicants will always mention references that are heavily biased in their favor. Jason recently hired a contractor who talked a big game but couldn't deliver what he promised, wasting plenty of resources in return. References wouldn't badmouth their acquaintances at the risk of burning bridges. In certain states, companies can even get sued for badmouthing past employees. Hire multiple people for small projects and choose the best person to keep working with moving forward.     3 KEY POINTS What works for others might not necessarily work for you. Reference-Checking is a waste of time as references will always be biased in the applicant's favor. Hire people on a short-term basis and gauge their performance from there. TWEETABLE QUOTES  “Take note of past mistakes, so when the time comes, history won't repeat itself.”  – Jason Duprat "The beauty of being an entrepreneur is you're always learning. Take note of what doesn't work until you find something that does." – Jason Duprat   RESOURCES  Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!  Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea     #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

What is your true purpose in life? In this episode, Jason Duprat talks about leveraging your business to serve others. It's human nature to focus too much on our daily grind and on ourselves, but how often do we pause to reflect on our purpose; on giving back to the world? Jason shares personal stories on how being a healthcare entrepreneur gave him the means to do just that, especially in helping his family during difficult times.     EPISODE HIGHLIGHTS In continually growing your income, you'll eventually realize that money doesn't buy you true happiness. Money is not the root of all evil. Some of the wealthiest people in the world are the most generous. Having more doesn't necessarily make life easier. Jason shared how fulfilling his lifelong dream of building a pool also brought in responsibilities of tedious maintenance. More money, more problems. There's a great deal of joy, purpose, and personal satisfaction that can be gained from helping people. After four long years of working hard, Jason finally started to reap the rewards of being an entrepreneur. Keep persevering. If you can offer financial help to someone in need, do it. If you can fly across the country to help people in crisis, do it. Whatever it is, if you have the means to help, do it.     3 KEY POINTS Money can't buy you happiness, but it can give you a sense of purpose. Give back to the world. It can be through your money, time, or knowledge. You could lose everything in an instant. Use what you have not for trivial things, but for things that fulfill your purpose.     TWEETABLE QUOTES  “Don't wait until you think ‘you've made it' before you start to give back to the world.” – Jason Duprat “The more you serve, the more you get back in return.” – Jason Duprat     RESOURCES Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, discusses how pain is part of the process on the road toward progress. In new businesses, there will always be mistakes along the way, and these are either going to cost time or money. However, Jason points out that these challenges must be faced despite how frustrating they are because they will make you stronger as a business owner. EPISODE HIGHLIGHTS Pain is always present in business, taking the form of mistakes and challenges. People are innately wired to avoid pain, but it is required to go through pain because it builds character and makes you better prepared for the future. Acceptance is the key, so frustrations from pain do not upset your mental well-being. The mind remembers pain all too well, making it easy to overcome when something similar happens again. Pain is an opportunity to learn. Lessons learned from past mistakes and challenges can be used to help others trying to overcome similar situations. Connect with a community or a network of close friends to share experiences. Be that support person for somebody else in the future.   3 KEY POINTS Pain is part of the process of progress. Change into the paradigm that pain is good because it makes you better. There is a silver lining. Things will get better. TWEETABLE QUOTES  “If everything is going perfect in your life and in your business, you are not learning any new lessons because everything is going great.” – Jason Duprat “You are being prepared for the next challenge – the next thing that you need to know to overcome – and the only way that you can actually retain it for that upcoming next challenge is to actually go through it.” – Jason Duprat   RESOURCES   Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about one of the common problems why business owners are doing less than they should be by not implementing a customer relationship management software. A systematized process to follow up on leads is an essential tool every business owner needs because every lead is a prospective customer. Jason explores how a CRM is beneficial in the long run, so business owners do not leave a substantial amount of revenue on the table by not properly following up with leads. EPISODE HIGHLIGHTS Businesses usually lose potential customers because they do not have a tool to follow up on leads. Having a CRM software helps so leads do not fall through the cracks. Paying for a simple CRM software is a cost-effective investment for a business. Another option is to set up a more complex, fully customized CRM system. A customized system – custom automation and code on the back end – is best to streamline customer service fit for the business. Using text messages to follow up on leads is more effective than emails. An example of a common CRM strategy is giving birthday discounts and deals to reengage the customer and increase lifetime value. Jason and his team will be releasing a beta CRM software specifically for clinics. Continuously add value to your customers, so they keep coming back. Use technology to its maximum capacity with a fully automated CRM system.   3 KEY POINTS CRM is a necessary business tool to follow up on leads. In business, you have to have the highest possible customer lifetime value. A fully automated CRM system is a gamechanger. TWEETABLE QUOTES  “It's just a matter of constant daily improvement, and over time, your practice will start to grow exponentially.” – Jason Duprat “You really can't invest into paid marketing until you have a good CRM system.” – Jason Duprat   RESOURCES Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!

“Ketamine is a medication primarily used for starting and maintaining anesthesia. It induces dissociative anesthesia, a trance-like state providing pain relief, sedation, and amnesia.”  Recently it was discovered that Ketamine could be used to help patients suffering from depression, PTSD, and chronic pain. Jason Duprat, Nurse Anesthetist, and medical entrepreneur. After years of research and experience with ketamine, it became very obvious that ketamine therapy was both safe and highly effective. Starting off in an 800 sq ft office as a ketamine clinic, Jason grew his business and knowledge to help others overcome their mental struggles. In time, it led to the opening of the Ketamine Academy and much more. Join me in another fantastic episode while Jason tells his story of how he grew his Plan B to be his Plan A.To find out more go to Jason's podcast at www.jasonduprat.com/listenTo find out more about investing in multifamily real estate schedule a call at https://www.oncallinvestments.com/Interested in joining On-Call Capital's monthly meet-ups?  Sign up at -   https://www.meetup.com/Apartment-Investing-As-Your-Plan-B/events/281911649/Today in Manufacturing Inside the biggest stories impacting U.S. manufacturing.Listen on: Apple Podcasts Spotify

OVERVIEW:   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about the challenges brought by changes and how to implement them in a well-established way. As Jason improves on his EOS, some inefficiencies in the system were revamped and reorganized to streamline the process further. Some people would not like the process, so he shares how to put everyone on the team on board with the changes. Jason also provides new updates they prepared to serve the healthcare entrepreneurship space better. EPISODE HIGHLIGHTS   Change isn't favorable to everyone, so addressing issues to avoid team conflict is important. Having everyone reporting directly to you is extremely hard, so hiring new talent will help the company grow and reduce stress. Restructuring, rebuilding, and getting things in check will put the company to the next level. Jason and the team have prepared training, programs, and an award with their goal to become leaders in the healthcare entrepreneurship space. Be around other entrepreneurs and take advice from them. Jason has partnered with a physician to create the Esthetics Academy. The Healthcare Entrepreneur Academy YouTube channel will be relaunched soon, and in-person consulting will also be available.   3 KEY POINTS   Changes need to happen for the greater good of the company. Take into account best practices from other business owners. A new approach to how to do things better relieves stress. TWEETABLE QUOTES  “What gets you to the million-dollar mark in your business is not gonna be the same processes that get you to the ten-million-dollar mark.” – Jason Duprat “Implementing changes is very frustrating, tedious, time-consuming, and slows a lot of things down, but it's something that has to happen.” – Jason Duprat   RESOURCES   Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about the progression of an entrepreneur and how to position yourself to continue down the path of success. For entrepreneurs to scale up their businesses, they have to learn how to gain leverage, understand leverage, and utilize it to their benefit.    EPISODE HIGHLIGHTS Jason watched a YouTube video and learned that to grow, you need to learn how to utilize leverage.  Leverage has four components: labor, capital, digital media, and code. Labor - you have to ask and motivate employees. Collaboration with a team is necessary to create a product or service and ensure successful delivery to customers.   Capital - a business cannot run without capital. Use capital to leverage marketing and have your system down pat by knowing how much to invest and what the ROI is.  Digital media - you don't have to pay a cost to replicate content and this includes licensing.  Code - code can do the work of labor with fewer mistakes, fewer costs, and less downtime.  Think of this as a pyramid. Labor is at the bottom. Move out of the position of making money for someone else and make money for yourself. Start your progression by stepping out of the W-2 job and becoming a 1099.  Next in the progression is to become a business owner. Leverage team skills and time.  After this, start to create content and focus on digital content.  At the top of the pyramid, you're already leveraging content and media and it's onto code. Jason is at this level right now. Jason watched another YouTube video and shared two key takeaways.  One, if your business is earning 0 to $1 million, focus on selling one core product to a single ideal customer. Get good at what you do.  Once you reach $1 million, you can scale your market. Determine ways to offer lifetime value to your customer. Listen to current customers and offer products/services during their journey. Upsell! Jason is learning from successful billionaires and by investing in his education. He spent $47k last year on courses, masterminds, books, etc.  The game is real. Invest in your education. Shortcut your path to success and financial freedom. 3 KEY POINTS Learn, understand, and utilize leverage to your advantage. Becoming a 1099 makes you learn more business skills compared to being a W2 employee. Ensure your business offers lifetime customer value.   TWEETABLE QUOTES  “If you start to invest in your education and invest in those relationships with people that are doing things at the next level, then you're going to figure the game out much faster.” – Jason Duprat “It's way easier to shift your mindset when you're not around people who don't share the same mindset.” – Jason Duprat   RESOURCES Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth # businessprogression #scaleyourbusiness

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about choosing the right market for your business model. To achieve favorable outcomes, entrepreneurs should offer products or services to a market with the best possible opportunities. Jason shares five ways to scale up and expand the right market to achieve growth.    EPISODE HIGHLIGHTS In episode #238, Jason talked about how entrepreneurs can bottleneck their businesses. Another bottleneck to consider is the market you serve. A good market has five attributes: it's large-sized, has a solvable pain point, has purchasing power, is easy to get in front of in a cost-effective way, and it's growing. Large-sized markets ensure the business has customer reach. Your products or services must be the solution to an existing problem in the chosen market. Purchasing power is especially vital – a business cannot thrive if customers cannot afford it. Choose a market where advertising is easy and cost-effective. Make sure the chosen market is growing and not declining. Jason has spoken with other high-level entrepreneurs and they all say your choice of the market is key. Ask questions, do research, and analyze.  There are five ways you can scale up or expand your market.  One option is to upmarket by serving bigger players to increase your reach and improve efficiency in growing sales. The second option is to downmarket and get in front of potential clients before they need your product or service.  A third option is to go to an adjacent market as they have similar needs.  The fourth is to offer more services in general.  The last option is to go deeper within your existing market by buying competitors, opening more locations, or offering different delivery platforms.    3 KEY POINTS The market has a direct relationship to the success of a business. A good market for your business has five attributes: it's large, has a solvable problem, has purchasing power, is easy to get in front of, and is experiencing growth.  As an entrepreneur, ask questions, do research, and analyze your market to scale up.   TWEETABLE QUOTES  “If you have a poor entrepreneur in a fantastic market, the market is going to win, and that entrepreneur is going to look like a rockstar.” – Jason Duprat “The choice of the market is key, and you'll see investors, those big players are always asking questions and analyzing the market.” – Jason Duprat   RESOURCES   Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #businessmodel #marketshare #marketanalysis

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, discusses a hiring system he learned after attending a recent mastermind. The hiring process is mission-critical for the success of your business because the team is responsible for outcomes. Jason provides tips for seeking out A-player candidates, the best way to conduct interviews, and why you should always be in a recruiting mode.   EPISODE HIGHLIGHTS The hiring process is an important step for driving business success. You should hire new employees based on core values.  When interviewing applicants, avoid making decisions based on gut feelings.  Bill Allen, a real estate investor, and entrepreneur was a speaker at a recent mastermind Jason attended. He recommends the book Who: The A Method of Hiring by Geoff Smart and Randy Street because it has a well-researched hiring system. When you make a bad hire, it costs you at least that position's salary. And that figure can go up to 5-15x based on time and money. Start with a good job description. Have a crystal clear vision about the work to be done and how performance will be measured.  Use a scorecard and include the mission of the job, six to seven detailed breakdowns of what the position will do, and when the actions should be completed. Break down interviews into three to filter top candidates for the position. The first is the screening interview. Ask applicants about career goals, skills, strengths, weaknesses, and who their last five bosses were. Next is the main interview, where references (the last five bosses) are called to probe deeper into the applicant's experience and performance. The last is the focused interview which highlights the specific skills and traits demanded by the job. Always be in a recruiting mode because you never know when rockstar employees are looking.  A-players are pulled to other jobs; B and C players are pushed out the door. If you want an above-average business, you need to hire significantly above-average people.    3 KEY POINTS Business success lies in the employment process because it's the first step to building a team. Interviewing is critical in the hiring process so it must be done thoughtfully and intentionally. Hire new employees based on core values.  Accept applications even when there are no positions open – sell the opportunity to work for your business.   TWEETABLE QUOTES  “Don't wait to hire until you're feeling overwhelmed. Be proactive.” – Jason Duprat “You need to hire when what you love to do is being overtaken by what you hate to do.” – Jason Duprat   RESOURCES Bill Allen, 7 Figure Flipping: https://www.7figureflipping.com/about Who: The A Method of Hiring: https://whothebook.com/   Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #hiringsystems #HireAPlayers #businesssuccess #teamdevelopment 

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about the importance of establishing core values for your business. He's in the process of implementing the Entrepreneurial Operating System (EOS) and core values are a key element. Jason shares why core values should be your company's North Star and how they impact business success.  EPISODE HIGHLIGHTS Your business can gain a substantial market advantage by reinforcing core values, especially in growing small to medium-sized businesses. Don't deviate from them - especially when you're hiring new employees.   Start with 25-30 and distill down to three.  Jason shares the three core values he established for HEA.  The first one is impeccable character. Work with humility and don't be arrogant or have an ego. Act with honesty and integrity 100% of the time.  His second core value is to be tactfully forthright. Provide feedback politely and professionally. Don't be afraid to speak the truth to better the team. If you see something wrong, communicate this.  The third one is the pursuit of greatness. Show dedication to your role, team, and job. Have a desire to excel. Be highly ambitious and always strive to make the user experience better.  When you create your company's core values, use everyday language. Think of the beliefs and characteristics of the team. Core values should be innate.  Stick to your core values unwaveringly to set yourself up for business success.   3 KEY POINTS Establishing and not deviating from core values is essential for business growth.  Create three or four core values, so they are easy to remember, implement, and manage.  Hire and fire employees with your core values in mind. Think of it as pruning for growth.     TWEETABLE QUOTES  “Your business is only as strong as the sum of its parts, and each one of those parts has to adhere to those core values, or things are going to start to crumble.” – Jason Duprat “If you wouldn't work with somebody for a decade, then don't work with them for a day.” – Jason Duprat   RESOURCES Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #corevalues  #marketadvantage #companysuccess

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, shares useful tips on how to set up an operating system for your business. Jason is implementing the Entrepreneurial Operation System (EOS) which is based on the book Traction, by Gino Wickman. He paints the picture for getting started with this patented process and also shares the lesson of putting rocks, pebbles, and sand into a jar to demonstrate business priorities.   EPISODE HIGHLIGHTS: HEA has grown over the last few years and Jason has realized he needs to implement a system to streamline communications, operations, and priorities.  EOS has been used by his colleagues KC Devine and Eric Ehle, as well as his new digital marketer. This system is a patented process for companies with 10-250 employees and adds structure. The learning and implementation process will take 1-2 years.  The framework is to understand and communicate the vision, mission, and goals of your business with your team.  Jason shares the example of a jar with rocks, pebbles, and sand. The rocks are quarterly goals and go into the jar first. The pebbles are the second tier and they go in next. The sand represents daily tasks and they go in last. In this order, you can fit all elements into the jar i.e. operate efficiently.  Jason started out as a solopreneur and now has 21 contractors around the world.  He recommends setting up a system when your team grows to 2-3 people versus waiting until later.  Meetings are necessary. They move the business forward and they're vital to the growth of your business and team.   3 KEY POINTS: Setting up an operating system will help you manage a growing team with greater efficiency and clarify priorities.  The only way to grow is to grow a team. The sooner you implement systems, the easier it is to manage growing pains.  You must communicate your vision, mission, and goals to the team. Goals are the equivalent of rocks and should be the top priority, with second-tier goals (pebbles) and daily tasks (sand) supporting the goals. They all work together.    TWEETABLE QUOTES: “Running a digital business with contractors worldwide is a little bit more challenging.“-  Jason Duprat “You need to get in the habit of running your business like a real business.“- Jason Duprat   RESOURCES: Entrepreneurship Operating System - https://www.eosworldwide.com/ Traction by Gino Wickman - https://www.eosworldwide.com/traction-book  The Five Dysfunctions of a Team: A Leadership Fable- https://www.amazon.com/Five-Dysfunctions-Team-Leadership-Fable/dp/0787960756    Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about two factors that influence how much you should pay yourself as a business owner. This episode references Tactical Tuesday #231 where Jason explains how to leverage tax benefits through an S Corp. In this episode, Jason continues to discuss additional factors to consider: your FICA tax rate and retirement planning.     EPISODE HIGHLIGHTS: Paying yourself through an S Corp. is a tax-saving strategy. It's important to know your retirement goals because that's going to play into how you set your W2 income. There are two types of retirement plans. A self-employed IRA and the contribution limit is 25% of your salary. And there's a Solo 401K or Individual 401K, which is currently capped at $19,500.   With the Solo 401K, you can contribute on your own and the business can also contribute, which is capped at 25%. Each type of plan has a different set of rules, regulations, and limits around it. One thing to consider is if you set up a company contribution at 25% for your own retirement goals, you'll need to do the same for your employees at the same rate. Tax savings for your business is only one side of the equation. Planning for retirement is another so be sure to hire a consultant to guide you through both areas.    3 KEY POINTS: The way you set your W2 salary is going to be the biggest driver not only in your taxes in terms of FICA, but it's also going to be a factor in how much you can contribute to your retirement accounts. If you set your W2 salary too low, you're saving some FICA tax, but at the same time, you're limiting your ability to contribute to your retirement account. You have to match how much company contribution you've set up for yourself before you had employees for all employees you hire thereafter.  TWEETABLE QUOTES: “You have to treat yourself, as the owner, the same way  you treat your employees.” - Jason Duprat “You always want to be thinking about your retirement goals. That's going to help you determine which plan to set up.” - Jason Duprat   RESOURCES: Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessstructure #businessowner #taxrate #retirementplanning #retirementgoals #solopreneur

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about the importance of understanding taxes to structure your business for tax advantages so you can pay yourself more. He shares options for how business owners can structure their businesses and highlights which option will provide the most benefits in terms of tax savings.   EPISODE HIGHLIGHTS: You have options when it comes to how you pay yourself as a business owner and subsequently, the amount of tax you pay. This is based on how you structure your business.  One option is a sole proprietorship and the other is an S Corporation  You can also run your business as an LLC yet if you do, you'll want to consider filing an S Corp election (Form 2553) to take advantage of tax benefits. As a sole proprietorship, you would pay taxes (income and FICA) on all of your earnings. This includes Social Security at 6.25% and Medicare at 1.45%. This is paid at the employee level and the employer level so a total of 15.4% is taken out.   In 2022, a cap was placed at $147,000 in income. So you would pay taxes on this maxed amount which equals $22,000.   As an S Corp, you can take advantage of huge tax benefits because you can pass-through income from the business to owners or shareholders.  In this type of business structure, the owner would take a reasonable salary. What's deemed reasonable is up for debate and based on the risk the owner can take.  Be sure to talk with your CPA in order to determine the salary you should pay yourself.  Jason shares an example of generating $300,000 in income and taking a $100,000 salary. The tax on this at 15.4% comes to a little over $15,000 - substantially less than the sole proprietorship.    Jason runs all of his businesses as S Corps to take advantage of the tax benefits.  As a business owner, you have to decide for yourself how best to structure your business. However, in order to do this, you must first understand how taxes work.    3 KEY POINTS: When it comes to structuring your business, you have options and there are tax benefits associated with each option. You can file as a sole proprietor, S Corp, or an LLC with an S Corp election. Hire a CPA. If you try to do this yourself…you'll pay way more taxes. Consult with an education advisor to help you work in your best interests as a business owner.   The two-tier tax system of the government works to incentivize businesses and growth because that's what supports the economy. As business owners, you can benefit from this if you understand how taxes work.    TWEETABLE QUOTES: “When it comes to answering the question, how should you pay yourself as a business owner, understanding taxes is extremely important.” - Jason Duprat   “You don't actually have to be an S Corporation; you can be an LLC and you can file a form that allows you to file an S Corp election, allowing you to pass through the income from the business to the owner.” - Jason Duprat   RESOURCES: Tom Wheelwright - Tax-Free Wealth Book - https://taxfreewealthbook.com/   Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessstructure #businessowner #taxbenefits #taxadvantages #paylesstaxes  

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast talks about the best ways to build your team while growing your business. He discusses key qualities to look for when interviewing potential candidates. He also shares key insights based on his own experience as he continues to go through the hiring process and expand his team.    EPISODE HIGHLIGHTS: The challenge with hiring A Players, especially as a small business, is that typically you can't afford A players' salaries. It can be tempting to hire B Players and even C Players when your business doesn't have a lot of extra revenue to go around and/or when you've waited too long to hire and it feels overwhelming.  When you wait until you're completely overwhelmed, you tend to take shortcuts. You tend to take the person that seems to fit the role the quickest. To attract A Players, sell your business, position, and growth. Sell income earning potential.  Income earning potential can include equity in the company, profit splits, or revenue sharing. You can also offer flexible work schedules and training support.  Set the bar high. Anticipate growth so you can hire A Players. Be aware of your profits and losses.  Hire an intrapreneur vs an entrepreneur. Intrapreneurs are intuitive and they innovate ideas and grow teams yet have a low-risk tolerance.   The reason you don't want to hire an entrepreneur is that they've probably already started businesses before. And those efforts failed so they lost their mojo. If they get their mojo back, they'll likely leave you to start their own business again.    3 KEY POINTS: A Players have the skills and the talent to grow your business exponentially faster and better.  When you're looking for A Players, the number one thing you can do is sell the position and sell the idea of future growth. A Players know the skills they bring to the table. They understand that if given the right environment, they can exponentially grow revenue and the role as well.    TWEETABLE QUOTES: “Do not always look for the best deal in terms of hourly rates or salary. Instead, you should aim to find A Players.” - Jason Duprat “A Players are people that excel at what they do and they're able to take your business's growth to a completely new level.” - Jason Duprat “When it comes to hiring, don't jump the gun. Don't make split-second decisions because you're feeling overwhelmed and you're swamped in your business.” - Jason Duprat   RESOURCES: Jason's YouTube page: https://www.youtube.com/channel/UCBBMpR5QZP97lPy8LubH5_A Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #aplayers #besthiringpractices #buildyourteam #buildyourdream #intrapreneur

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast discusses what happens when you take a swing and then you miss in business. He also shares the importance of learning from mistakes and how to keep moving forward. EPISODE HIGHLIGHTS: Across social media channels, it may seem some people never have a bad day, they never have anything go wrong, and they never have any misses.  The reality is, there are times when you may not get traction on a new idea. Not everything you do is going to be a gold mine or turn into gold. Running and growing a business is like throwing spaghetti at the wall to see what sticks, what gets momentum, and what gets your customer base excited. A few weeks ago, Jason launched a Cash Practice Challenge. It was intended to cover the fundamentals of running a practice for cash services versus relying on insurance. Sometimes, when we get excited about something, we can overlook some potential challenges and factors that can impede success.  The challenge didn't get traction and there were a combination of factors that played into this.  From a pricing perspective, Jason didn't run online ads because costs had skyrocketed in December. Timing was off because people were busy with end of the year business planning and family activities.   In addition, Jason learned cash based prospective audiences are often undecided about what clinical service to provide. When you introduce new business ideas, it's important to know your numbers and conversion rates. Jason realized his greatest challenge wasn't conversion, it was momentum.  To compare is to despair. Jason is planning to try again after the new year.  In order to keep things moving forward in your business, continue to expand on the services and products you offer. 3 KEY POINTS: The most important thing you can do when you take a swing and a miss is keep on moving, try and evaluate what happened, reflect on what you can do differently next time, and keep on moving. It doesn't matter how many misses you have. Eventually, you'll find something that gets a lot of traction and will score a home run for your business.  As long as you have a source of income you can depend on, you can afford to make mistakes as long as you learn from them. TWEETABLE QUOTES: “Sometimes, especially when you're getting started, you're going to have multiple swings and misses in a row. That's totally normal and it's totally fine.” - Jason Duprat   “Keep getting up to bat, keep swinging and you will become the entrepreneur you want to be.” - Jason Duprat   “The riches are in the niches” - Jason Duprat   RESOURCES: Have a healthcare business question? Want to request a podcast topic? Text me 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you!   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #socialmedia #audiencesegmentation #conversionrates #businessexpansion #aswingandamiss

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast explains why high-level mastermind coaching programs offer a ton of value. He shares features of the $25k mastermind he recently signed up for with Russell Brunson. He also offers advice for people who are considering joining a coaching program, highlighting the importance of taking action.   EPISODE HIGHLIGHTS: A master's or doctorate course can cost $2,000 up to $7,000, however, a lot of the information is outdated and not applicable in the real world. Mastermind programs provide relevant information and resources because they're often taught by people who are in the thick of running a business.  Enroll in a mastermind led by someone who's where you're aspiring to be, and focus on the ROI  instead of the sticker price.  Jason enrolled in Brunson's entry-level program, Two Comma Club X because he wants to network with like-minded people.  The program provides a year of coaching and training and includes an online course, two different types of coaches, a focused path (E-commerce or expert), two in-person events, and a weekly live lesson with an instructor.  Participants are assigned a ‘momentum coach' to help adjust their mindset and a ‘progress coach' who reiterates lesson content and answers questions.  Making plans and reading books is a good way to get started, but you need to commit and keep pushing to get results. If what you're doing every day doesn't excite you, get out of that situation or environment. Get pumped for the future and dive in!   3 KEY POINTS: High-level coaching programs are almost always led by someone who's successfully running a business. They come with extra support, and you can connect with other like-minded individuals. These high-level programs give you the tools you need to overcome obstacles and get in the right mindset to take your business to the next level.  Don't look at mastermind programs as an expense but as an investment. Keep taking action to move yourself and your business forward.   TWEETABLE QUOTES: “As you invest more, you get more.” - Jason Duprat   “All sorts of cool things could happen if you show up and do the work.” - Jason Duprat   RESOURCES: Russell Brunson: https://www.russellbrunson.com/hi   Two Comma Club Coaching: https://twocommaclubcoaching.com/open-now   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #mastermind #twocommaclub #ROI #onlinecourses #onlinetraining #coaching #networking  

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast talks about the importance of staying organized and shares what he's learned after years of running a business. He also discusses a great software tool that will help you manage your projects, team, and communications more efficiently.    EPISODE HIGHLIGHTS: When you run your own business, it's important to get your to-dos done and remain organized.  Systemizing is a must. This can be a struggle and for Jason, it took a few years to learn how to streamline tasks.  Projects aren't stressful; the details are. Become a production expert and alleviate stress. One great software tool to help you do this is Asana.   For example, when Jason has a new lesson for a course, he creates the main task within Asana and then adds subtasks. He can include links in the task description and within each task, assign followers so team members remain in the loop. Communicating via email can be confusing and it can quickly create disorganization when several people are involved in a single project. This is particularly true if you're working with dozens of contractors, freelancers, and staff.  Asana alleviates this chaos by centralizing the work and communications associated with team projects.    Asana can be used to organize personal tasks as well, which is something Jason does. When you log in to the dashboard, you can easily see your to-do list for the day.   3 KEY POINTS: Making mental to-do lists, using sticky notes, or keeping track of tasks through a calendar is fine but having a systematized way to handle everything that needs to get done for your business is an absolute must.  Asana is one of the best software tools Jason uses across multiple projects. One of the benefits is you can create teams and manage communications for specific projects within the software program. Letting a software program organize your tasks or to-do lists leaves your mind free to think and work more creatively.   TWEETABLE QUOTES: “You need to be organized in order to lead an effective and organized team.” - Jason Duprat   “As the business owner, you are setting the direction for where you're going.” - Jason Duprat RESOURCES: Asana: https://asana.com/   Trillo: https://www.trillo.io/   ClickUp™: https://clickup.com/   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode: Subscribe to the HEA Podcast: https://followthepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #productionhacks #productivity #workefficiently #projectmanagement 

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast talks about the importance of surrounding yourself with like-minded people. He shares highlights from the conferences and seminars he recently attended noting a key benefit is socializing, interacting, and learning from other people to shift your mindset.      EPISODE HIGHLIGHTS: Jason recently led a workshop for a live audience at the Northwest Anesthesia Seminar in Las Vegas. He taught attendees about ketamine therapy and how they can start their own ketamine practice. Funnel Hacking Live is a popular conference for online marketers and business owners who use ClickFunnels' software. At this conference, HEA received two ‘Two Comma Club' awards for generating $1 million in sales each for two online courses. Only the top 1% of businesses receive this award.  If people could become rich by simply following a 10-step plan, more people would be starting businesses.   The top performers in any industry, business or niche, are the people who put in the hard work to get extraordinary results. Socialize, interact, and learn from other people to get your mindset in check.   Jason made the greatest investment in his education to date - $25,000 to train with Russell Brunson.  To increase your odds of success, find the right people with the right plan and then model it to meet your needs.  Find people who will lift you up.  Jason will be participating in a virtual presentation and roundtable for the National Nurses in Business Association Conference.  The HEA raffle was a great success! There were six winners and Jason gave away more than $7000 in prizes. Thank you to everyone who participated and to all of the HEA podcast listeners! Stay tuned - more raffles are coming in the near future!    3 KEY POINTS: Teaching live is one way to hone your presentation and speaking skills. When you attend seminars and conferences, not only do you get to listen to amazing speakers, you also get networking experience and validation. Sometimes you need to go out, join a mastermind group, and socialize with like-minded professionals to get in the right mindset. TWEETABLE QUOTES: “As long as you're constantly getting feedback and working towards improving, you will improve.” - Jason Duprat   “If you're not surrounding yourself with other people who are at your level - or ideally a step or two higher - you should start doing this now.” - Jason Duprat   “Find those people who are willing to lift you up.” - Jason Duprat RESOURCES: Northwest Anesthesia Seminars: https://www.nwas.com/   Funnel Hacking Live: https://funnelhackinglive.com/   National Nurses in Business Association Conference - https://nursesbusiness.com/nnba-2021-conference-agenda-2/   Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea   Don't want to miss an episode? Subscribe and get notified: https://followthepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #conferences  #topperformers #twocommaclub #mindset  

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast talks about the importance of risk mitigation as you plan for the future of your business. He shares practical advice for navigating risks such as industry changes, new competition, and emerging innovations. Be sure to listen to the end of the episode to learn about the upcoming HEA raffle Jason will host on Facebook.    EPISODE HIGHLIGHTS: Business constantly evolves. You have to think through potential risks and “what ifs” to survive anything that comes your way.  As the founder of your business, you must guide it into the future to not only survive but thrive! Be aware of trends and make plans to pivot and solve problems.  Jason identifies some of the things that may impact your business—innovation, macro and microeconomics, federal and state tax regulations, and shifts in adjacent industries. Every few months, play devil's advocate or the “what if” game to plan for the short-term, which is three to seven years. Top military leaders do this and it's called wargaming.  Use Google Trends to track shifts in different industries over time. Look at keywords related to your business. Monitor the fluctuations and don't ride a super flat or declining keyword trend.  Avoid diversifying your business until you have six to nine months of cash reserves in your business bank account to cover payroll and rent. At the same time, don't keep too much money in your reserves. The FDIC only insures up to $250,000 of business income in a bank account. Jason is launching a raffle for participants who rate and review the HEA podcast. The raffle will run 9/13-9/23 with a grand prize drawing on 9/24. Prizes will include Amazon gift cards, FitBits, HEA swag bags, course access, and a pair of AirPods. Jason will post a video with all of the details in the Healthcare Digital Business Group on Facebook. You must join the group to participate - jasonduprat.com/raffle.   3 KEY POINTS: Risk mitigation and planning are key for a business to thrive and grow in the future. Entrepreneurs should stay updated on current events and trends in their industry and adjacent industries.   Once your business has grown and you have saved enough cash reserves, use the additional money to reinvest or diversify.   TWEETABLE QUOTES: “You can come up with plans to mitigate risks - pivot certain areas of your business.” - Jason Duprat “Solutions are not going to happen overnight. You need to plan for those ahead of time.” - Jason Duprat   RESOURCES: Join the HEA Digital Business Facebook Group to enter the upcoming raffle:  https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ Subscribe to the HEA Podcast: https://followthepodcast.com/hea #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #futureproof #futureofyourbusiness #plan #prepare #whatifplanning #businesstrends   

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast weighs in on some of the most common excuses people make for not starting their own business. He provides solutions to the top objections and gives examples for overcoming the hurdles you may face when it comes to launching a startup.     EPISODE HIGHLIGHTS: The top excuse Jason hears when it comes to leaving a W2 job to launch a new business - I need my income to pay the bills.  In addition to income, he also hears - My full-time job requires 50-60 hours of work per week.  If this is the case, then maybe you're not in the right job. Entrepreneurs find solutions. Excuses, objections, and hurdles can all be overcome.  You have to put the work in yourself. If you can't do that, you don't want it bad enough.  One option is simple. Look for another job that doesn't require so much of your time.   Another option is to communicate with your employer. Ask if you can split your full-time position with somebody else so you can work part-time.  This is a popular model that's growing, especially in healthcare due to hospital and corporate medicine burnout. Another solution Jason offers is finding a flexible position or working as a 1099 employee. When you do this, you can work part-time, as a PRN, or even full-time and then take extended time off.    Jason also suggests leveraging your license to provide services for patients or other businesses remotely. This saves commute time which you can put towards working on your business.  You will have to pay your dues. Don't quit your job to start a business. Instead, start lean and part-time to get the kinks worked out. And when your business is making good money, then take the leap.  In the end, the choices are yours to make. You are in complete control. You can make money on your terms and have financial freedom.  3 KEY POINTS: If your excuse for not starting a business is that you do not have the time, find a more flexible position or work on a part-time basis. If you're thinking of becoming an independent contractor, explore remote options. There's a tremendous amount of opportunity for remote work.  You don't have to restrict yourself to working in a hospital or a clinic just because you're a healthcare practitioner. TWEETABLE QUOTES: “If you want to get anywhere in life... you're going to have to put in some of the work yourself.” - Jason Duprat “All the choices are yours.” - Jason Duprat   RESOURCES: Alesia Quante Facebook Group - 1099 CRNA Success Community - https://www.facebook.com/groups/1099crna/ If you enjoy the podcast, please leave us a rating and review - https://lovethepodcast.com/hea Want to know when the next episode goes live? Subscribe and follow the podcast - https://followthepodcast.com/hea   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #stopmakingexcuses #overcominghurdles #startup #businesslaunch #1099employee #remotework  

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast talks about the top four reasons for opening a  cash-based practice. He highlights the challenges practice owners face when it comes to insurance reimbursements. He also provides tips and options for anyone thinking about starting a cash-based practice.   EPISODE HIGHLIGHTS: There's a misconception that clinicians and healthcare providers need to accept insurance to create a successful practice. Many healthcare professionals are moving away from accepting insurance. There are niche practices finding success through cash-based models, including surgical and primary care.  The first reason for having a cash-based practice is there's less regulation and you have more freedom as the practice owner.  When you accept insurance, you'll need to manage your revenue cycles. This will include submitting bills with some getting declined and some requiring resubmitting. This creates massive problems and issues.   When it comes to revenue cycle management, you should hire someone or a company to help you, which means giving up 4-7% of your profits.  The second reason for considering a cash-based practice is you get paid upfront. If you accept insurance, you'll experience delays in payment 30-60-90 days.  Insurance-based practices need a lot of cash in the bank to fund business expenses while waiting for the stream of income to come in. The third reason is you can provide better service with a cash-based practice. Your patient pool will expand because the middle and upper classes are willing to pay for better service.  Jason shares his experiences with his primary care physician who's part of a direct pay practice.  Jason pays $70 a month which includes service benefits like being seen the same day, having a short wait time for appointments, and getting cost-effective generic prescriptions filled. Finally, the last reason for starting a cash-based practice is employers are looking to save money. Employee premiums are rising 6-7% annually and employers are eating this expense.  One option employers are exploring is providing memberships to direct primary care and supplementing with catastrophic insurance.  As a clinician, you can easily sell direct primary care to employers.  Jason is considering offering a new course focused on cash-based practices. If you're thinking about opening a niche practice, contact Jason to share the types of services you'd like to offer and other topics of interest. Contact info: jason@ketamineacademy.com.   3 KEY POINTS: You'll have a massive amount of freedom as the owner of a cash-based practice. Because cash-based services are paid upfront, you don't have to deal with revenue cycle management issues and can provide better service for your patients. Insurance premiums continue to rise so employers are looking into alternatives like memberships to direct primary care and cheaper catastrophic health insurance.  TWEETABLE QUOTES: “A cash-based practice is where it's at from the provider standpoint and the patient's standpoint.” - Jason Duprat “To me, it's a no-brainer. Why wouldn't you want to start a cash-based practice?” - Jason Duprat   RESOURCES: Rate and review the podcast: https://lovethepodcast.com/hea Subscribe and follow the podcast: https://followthepodcast.com/hea Jason's email: jason@ketamineacademy.com #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #cashbasedpractice #betterservice #healthcarepractice #healthinsurance

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast talks about the three things you should do to take any component of your life to the next level. He highlights the importance of aiming higher and learning new skills. He also explains how consistent action can lead to forward progress and momentum.   EPISODE HIGHLIGHTS: To begin, you must focus forward. What's the goal you want to achieve? What higher level do you want to accomplish? Expand your vision, goals, and expectations. Create a new vision board.  The second step is to fill the knowledge gap that's preventing you from getting to the next level. Glean new insight and acquire new skills.  Take action to learn. Some examples include online programs and training, online books and courses, podcasts, webinars, and mentoring.  Don't underestimate the skills that will be necessary for you to perform at the next level. Surround yourself with people who have accomplished what you want to accomplish. The third step is to create new habits that align with your goals. Identify what you want to achieve and honestly assess your situation. Determine what's holding you back and block toxic people and experiences.  Make sure your mind is primed for success. Constantly move yourself and your business forward so you can live a fulfilled and successful life.    3 KEY POINTS: Set higher goals and expectations for yourself. Fill in the gaps in your knowledge that are keeping you from leveling up. Form new habits and take daily actions that align with your goals.   TWEETABLE QUOTES: “What got you where you are today is not going to take you to the next level.” - Jason Duprat   “What is it that you want to achieve?” - Jason Duprat   RESOURCES: Robert Kiyosaki: https://www.amazon.com/Rich-Dads-CASHFLOW-Quadrant-Financial/dp/1612680054   Subscribe to the HEA Podcast: https://jasonduprat.com/listen/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #levelup #goalsetting #forwardmomentum #visionboard #goodhabits #primedforsuccess #positivemindset

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast talks about the best practices for responding to customer inquiries and questions. Jason offers communication tips for business owners on how to build rapport with customers.   EPISODE HIGHLIGHTS: According to an independent study, the average response time for most businesses is more than 12 hours.  Almost half of today's customers expect a response to their inquiries in under 4 hours. 12% of customers expect a response in 15 minutes or less.  Time to resolution, the window of time required to solve a problem or answer a question, is a metric business owners can monitor.  Set up automated replies to acknowledge the person who emailed or texted you - your inquiry was received, we're working on it and we'll get back to you. Automated chatbots can be programmed to recognize specific questions or keywords. Chatbots are an excellent customer service tool for answering common questions.  During business hours, hire virtual assistants to respond to inquiries to ensure a prompt response time and to provide more personalized customer support.   It's all about creating a great customer experience and building relationships.    3 KEY POINTS: First response times need to be quick. It's okay to acknowledge the inquiry instead of providing a full-fledged answer or a resolution. Setting up automation may take some time and work, but it's great for responding to people who post inquiries after business hours or during weekends. Competitors will struggle to keep up with you if you manage to keep consistent response times of under 10 to 15 minutes.   TWEETABLE QUOTES: “When people reach out, they want a response fairly quickly.” - Jason Duprat “This is your golden opportunity to win over [potential customers].” - Jason Duprat   RESOURCES: Manichat: https://manychat.com/ Subscribe on Apple podcasts: https://podcasts.apple.com/us/podcast/healthcare-entrepreneur-academy-podcast/id1466387659?fbclid=IwAR3ZnO_q31e6hZ2rAfOIl7fts8fRftb5o7URKDcJHTcKd89hjRIARywVWsU HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #customerservice #customerresponse #customerconversion #automation #chatbot #virtualassistant

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and host of the Healthcare Entrepreneur Academy podcast offers tips on how to make prospects and customers aware of your business (know) to build like and trust so they’ll do business with you.     EPISODE HIGHLIGHTS: Getting to know people is relatively easy. Making them like and trust you is a little more challenging and takes time to develop and study.  People who do well in business or in life tend to be likable. You can foster likability if you’re easy to hang out with, you participate in conversations with others and you’re inquisitive.  If you cause friction, you won’t go far, no matter how big your business is. Focus on building rapport and friendships.  Competence, honesty, and benevolence are three components of trust, according to a behavioral scientist, Jason has listened to online.   When going into a new relationship or meeting someone new, most people try to overplay how competent they are. First, show that you are benevolent and honest. If you make a mistake, own up to it. Other people—especially superiors at work—will be more likely to overlook the mistake if you openly acknowledge your mistake.  The IKEA effect is defined as people who tend to trust and care more for what they build on their own or invest time and money in. This same principle can apply to relationships.   Accept favors and support from other people to help develop trust. 3 KEY POINTS: Be likable. People enjoy doing business with people they like. Trust is determined by competence, honesty, and benevolence. Work for the best interests of the people around you, and things will fall into place.   TWEETABLE QUOTES: “Develop know, like, and trust.” - Jason Duprat “Trust is a by-product of a joint effort.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #KnowLikeTrust #businessstrategy #businessdevelopment

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and host of the Healthcare Entrepreneur Academy podcast talks about setting revenue goals and tracking them. He also discusses how business owners can best utilize revenue goals to increase net profits, as well as fix their profit and loss (P&L) statements.    EPISODE HIGHLIGHTS: It’s important to set revenue goals that can grow with you - and your business.  Start by reviewing your totals sales and expenses.  Don’t focus solely on top-line revenue. You should also look at fixed and non-fixed expenses.  Substantial increases in top-line revenue can fix P&Ls—but businesses cannot infinitely increase their top-line revenue. You’ll often hear business owners brag about their gross revenue numbers. What matters is net revenue. There’s no point in increasing gross sales if there’s no substantial increase in net profit.  Eliminate expenses like underutilized or unused subscriptions. Set small, steady achievable goals. For example, if you want to increase your profit, consider a realistic number such as 4% each month. Focus on expenses and not just the top line.    3 KEY POINTS: Review your fixed and non-fixed expenses and make changes quarterly. Set micro revenue goals for each month and readjust them as necessary. Print your P&Ls on a monthly and quarterly basis, and track the numbers in a spreadsheet.   TWEETABLE QUOTES: “Don’t just focus on the top line.” - Jason Duprat “By setting and tracking your goals, you can then make changes to keep hitting those goals.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #revenuegoals #increaserevenue  #profitmargins #profitandloss #goalsetting  

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and host of the Healthcare Entrepreneur Academy podcast talks about the costs of launching a practice. Drawing from his own experience, he shares the primary costs to factor in and why you should consider the Lean Startup method.    EPISODE HIGHLIGHTS: Clinic location will impact rent and insurance costs. The type of practice will dictate the level of equipment needed.  Payroll considerations should include if you need to hire part-time staff or if you have family helping you, hours of operation and volume of business.  It’s more cost-effective to rent space instead of constructing a new clinic. Consider what comes with the space like hand wash sinks, paint, room layout, flooring, lighting, ADA accessibility and storage.  Think about equipment and furniture expenses, as well as rent and deposit costs. Also, consider medical supplies. Jason recommends only ordering 1.5-2 weeks out to start.  Consider all types of licenses like DEA and business licensing, as well as malpractice and liability insurance.  Jason suggests consulting with an attorney and a CPA as part of your professional service startup costs.  Keep in mind marketing costs for business cards, building a website, postcards or direct mail pieces, printed promotions and paid advertising like Facebook ads.  Lastly, budget for utilities such as electric, water and cable, as well as disposal of sharp and hazardous waste.  Jason opened his first clinic for under 15k. He suggests making little purchases over time to avoid large cost accumulation.  Go lean and start small - grow into your practice. It’s too easy to get into a financial hole if you go all-in by purchasing a large space and hiring a big team.  Jason is an advocate for the Lean Startup method. He opened his first practice with an 800 square foot space and a short-term lease.  Smaller practices can be lucrative, especially if they offer self-pay services such as direct primary care or ketamine infusion.  You don’t have to accept insurance when you open a practice. Reimbursement costs average 85% plus you can pay 3-7% on gross receipts to billing companies.  If you choose self-pay services, you’ll need to market yourself and your practice. Be clear on scope of practice, create a baseline business plan, forecast revenue and track expenses.  Jason is developing a new online course to teach healthcare practitioners how to open and launch a self-pay practice.  3 KEY POINTS: Key factors impacting the cost of starting a practice are location, type of practice and payroll.  Typical startup expenses can be broken down into construction, equipment, furniture, office space, medical supplies, licensing, insurance, professional services, marketing, utilities and hazardous waste disposal.  If you’re willing to change your mindset and invest in marketing, self-pay practices can be very profitable.   TWEETABLE QUOTES: “Do little expenses over time.” - Jason Duprat    “Start small and grow into your practice.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/   HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #startup #openyourownpractice #startupcosts #leanstartup #scopeofpractice  

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and host of the Healthcare Entrepreneur Academy podcast talks about the best entrepreneurial states for APRNs to open up a practice. He answers questions about how to actually start a practice, including the importance of remaining within your scope of practice. Be sure to listen until the end of the episode for a special free offer from Jason!    EPISODE HIGHLIGHTS: The Nurse Practice Act outlines everything a nurse is allowed to do, depending upon their license type.  Visit your state’s Board of Nursing website to access scope of practice regulations.  Over the last 30 years or so, there’s been a big move to expand scope of practice and increase autonomy for nurses in the US. When it comes to owning a practice, there are several levels of physician involvement. Only a few states require having a physician present for direct supervision.  Following direct supervision, the next level is physician supervision where the physician directs the work and has overview responsibilities to ensure appropriate treatment is provided.  Next is physician collaboration which means a physician isn’t required to be onsite yet he/she is available for consultation. Protocols at this level can be in a written format yet it’s not required.  Lastly, a physician isn’t required to be onsite for the independent practice level and these protocols can be verbal. Independent prescribing is an area that falls into this level. If you need to find a collaborating physician, NPs can go to the Collaborating Docs website (see link in the Resource section).  If regulations limit your scope of practice to a certain area, hire another NP or you can change your specialty by obtaining a post-master’s graduate certificate.   3 KEY POINTS: You can start a practice in any state, but the best states allow nurses to practice independently of a physician and to prescribe—no collaboration required.  Understand the level of autonomy allowed by your state’s regulations and then structure your practice so staff members remain within their scope of practice. Collaborating physicians are not responsible for the independent decisions of the APRNs they’re supervising or working with.   TWEETABLE QUOTES: “Understand your scope of practice.” - Jason Duprat “Hire...or become double board certified.” - Jason Duprat   RESOURCES: To download ‘The 22 Best States To Open A Practice For APRNS’ guide and to gain access to Jason’s Bonus Deep Dive Video, visit jasonduprat.combeststates Collaborating Docs Website: https://collaboratingdocs.com/ HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #nurses #ScopeofPractice #openyourownpractice #startyourownpractice 

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and host of the Healthcare Entrepreneur Academy podcast explains how business owners can achieve greater success by promising less. He stresses the importance of limiting customer expectations and then overdelivering to develop a fanbase.    EPISODE HIGHLIGHTS: Ask yourself: How are you promising what you provide? Businesses tend to exaggerate what they provide because they’re trying to sell their products or services. Be conservative in your claims and don’t be a jack of all trades. Don’t lower your bar of promises because that could hurt sales and marketing. Keep it reasonable and easily attainable. If you focus on maintaining a "moderate" bar, 90% of your customers will have tremendous results.  Customers who achieve great results or whose problems are solved by a business are more likely to become fans.  Keep your promises small and focused. Deliver results and customers will return for more.    3 KEY POINTS: Underpromising makes it easier to meet customer expectations. Happy and satisfied customers are more likely to stick around and buy the other products or services of a business. It’s better to focus on being great in very specific areas.   TWEETABLE QUOTES: “Keep your promises simple, small and focused.” - Jason Duprat “Niche out.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #underpromise #overdeliver

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about the pros and cons of live online course programs. He explains why there’s a growing demand for live classes compared to pre-recorded and the benefits live courses offer.    EPISODE HIGHLIGHTS: Online courses can be delivered in two formats. Prerecorded courses provide evergreen content and business scalability while live courses offer greater engagement and accountability.   Live online courses allow you to elevate your business offer while boosting completion rates and success rates.  Some of the challenges associated with prerecorded courses include a lack of accountability, the inability to network and interact, as well as learning from other students.  85% of students who pay for an online course don’t complete it. With live courses, interactivity is 10-20x greater yet it’s harder to scale.  You can offer more seats and charge more for the value-added benefits of live courses.  If you want to shift from prerecorded to live, start with one or two hour-long classes with no replays.  Jason is exploring live online courses and training to continue to grow his business and to help students achieve success.   3 KEY POINTS: You need students to be happy, complete the course, get results they’re proud of and your program will sell itself. Live online courses eliminate the ability for a student to consistently fall back on replays which happens when classes are available 24/7. In-person online training can be harder to scale but students are more likely to be engaged, complete the course and obtain results.   TWEETABLE QUOTES: “Keep looking for ways to improve your business no matter what.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #onlinecourses #onlinelearning #coursecreation 

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast discusses digital analytics and the role of key performance indicators (KPIs). He defines these two terms and how they impact a company’s bottom line. He also highlights three categories for selecting the right KPIs to track business success.        EPISODE HIGHLIGHTS: Digital analytics is the collection and analysis of information about a business. KPIs demonstrate if you and your business are moving in the right direction. They provide a measurable value for accomplishing your key business objectives.  There are three categories to consider when it comes to setting up KPIs. These include increasing revenue, decreasing costs and increasing satisfaction. Increasing revenue is impacted by the number of leads and qualified traffic on your website. You can boost revenue by upping the number of orders or increasing product price.  Reducing costs means reducing expenses, minimizing process complexity and decreasing the time it takes to deliver your product or service. Increasing satisfaction is achieved through increasing stakeholder engagement, including customers, investors, employees and partners.  According to cognitive psychologist George Miller, an average person can track and remember up to five - plus or minus two - elements. Therefore, consider starting with three KPIs to get started.    3 KEY POINTS: Through digital analytics, companies can track massive amounts of data on internet users, including demographic information and online activity. KPIs are measurable values demonstrating whether a business is achieving its key objectives. These “endpoints” often fall under three categories: increasing revenue, decreasing costs and increasing satisfaction. KPIs should be simple, relevant, timely and useful.   TWEETABLE QUOTES: “Know what your key business objectives are.” - Jason Duprat   “Pick KPIs that matter the most to your business.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/   HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #digitalanalytics #kpi #bizsuccess #bizgrowth   

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast shares tips on optimizing website and landing page conversion. He also introduces Dr. Robert Cialdini’s 6 Principles of Persuasion and the attention, interest, desire and action (AIDA) model.   EPISODE HIGHLIGHTS: Many business owners tend to haphazardly create websites and landing pages without really thinking about the impact they have on a company’s gross revenue. Small copy tweaks to your sites can lead to big differences in your return on advertising expenses. With software like ClickFunnels, you can make A/B versions of particular landing pages to see which is more effective or produces the best return. Utilize Robert Cialdini’s Principles of Persuasion and the AIDA model to entice people into making purchases from your website. Cialdini’s 6 Principles include scarcity (limited time sale), commitment and consistency (customer commits to a free, small item), reciprocity (in exchange for an email, send something of value), social proof (validation), authority (create trust) and liking (influence).  The AIDA model includes attention (utilize headlines), interest (provide a creative offer), desire (explain benefits to foster want/need) and action (answer questions). Potential customers don’t really care about the messaging business owners often include such as awards, company history or company virtual tours. They want to know what’s in it for them. 3 KEY POINTS: Robert Cialdini’s 6 Principles of Persuasion are scarcity, commitment and consistency, reciprocity, social proof, authority and liking. Pretend to be a customer who stumbled upon your website. Then, incorporate your thoughts into your landing page marketing based on your experience. According to the AIDA model, you need attention-grabbing headlines. Develop interest and desire by explaining the benefits of your product or service. Finally, actively respond to inquiries and objections.    TWEETABLE QUOTES: “Put yourself in your customers’ shoes.” - Jason Duprat   “Micro changes to your pages over time can improve your conversion rates.” - Jason Duprat   RESOURCES: ClickFunnels: https://www.clickfunnels.com/   Robert Cialdini’s website: https://www.influenceatwork.com/   HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/   HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #ROI #optimization #customerconversion

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about pay-per-click (PPC) advertising and why you may want to consider utilizing it for your business. He provides insight on the terminology and reviews the steps to ensure a successful PPC campaign.  EPISODE HIGHLIGHTS: Intent-based searches allow businesses to target people who are in certain phases of research and/or the buying process. There are more than 6 billion searches across search engines per day worldwide. Google alone processes 3.8 million searches per minute. PPC is more affordable than traditional marketing methods such as TV, radio or billboards.  Identify your goals upfront. Do you want to build brand awareness? Do you want to capture ROI on your ad spend? Do you want to generate leads? Jason explains the terminology associated with PPC: cost per click (CPC), cost per mille (CPM), click-through rate (CTR) and cost per acquisition (CPA). When you utilize PPC, you can target prospects based on geography, demographics, devices used, time of day and keyword searches.  Google Display allows businesses to use affiliated websites as virtual billboards, providing access to 90% of internet users worldwide. There are five steps for creating a successful PPC campaign.  One, establish goals. Two, choose your target methods. Three, determine the ad spend. Four, analyze results. Five, use the results to further refine the ad strategy.  It can be difficult to find an agency that can consistently deliver great results. Sometimes it’s better to utilize in-house staff to manage your company’s marketing needs, particularly for PPC.   3 KEY POINTS: Pay-per-click advertising is sophisticated, affordable and very effective when you consider the rate that people use search engines. With pay-per-click, you can target audiences based on geography, demographic, device, specific times of the day, keywords and website behavior. Set your goals, pick your targeting methods and analyze the results. Look for the return on ad spend and then make data-driven decisions to refine your ads and your ad strategy.   TWEETABLE QUOTES: “If you’re not advertising on Google, you’re missing a real opportunity.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/ HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #ppc #payperclickads #onlineads #onlineadstrategy

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about the importance of content marketing and social media marketing to increase engagement with your customers and awareness of your business.    EPISODE HIGHLIGHTS: Jason has enrolled in a year-long online marketing course to learn more about digital marketing.  Content Marketing Institute founder Joe Pulizzi popularized the 4-1-1 rule which allows  you to add value, nurture your relationship with your followers and demonstrate authority without being overly pushy. Following the 4-1-1 rule, you should share six pieces of content each week. Four should be curated by you. So search out content and then summarize, adding your own thoughts as well.  Many tools exist to help you find content, such as BuzzSumo, which crawls online content and puts it all in one spot.  Google Alerts is another option (and it’s free) yet not as sophisticated as BuzzSumo. Google Alerts sends content to your inbox based on keywords.  As part of your content marketing plan, one piece of content should be an original piece, where you answer common questions within your industry. And the final piece should be promotional. So only one piece of content each week should include a feature, module or bonus offer from you. The goal of the 4-1-1 rule is to nurture prospects and customers, and remain relevant.  Jason invites listeners to share how they manage content and social media marketing via his two Facebook groups, one for online businesses and one for bricks & mortar businesses. Both are linked below.    3 KEY POINTS: Joe Pulizzi’s 4-1-1 content marketing rule includes four pieces of curated content, one original piece and one promotional piece shared each week.   There are a variety of free and paid tools  you can use to stay informed about the latest news and articles related to your industry.  Content marketing marketing is about staying relevant to your audience and consistent with what your audience wants to read or learn about.   TWEETABLE QUOTES: “If you’re a business, you have to be marketing yourself on social media.” - Jason Duprat   “If you’re not relevant, your followers are just going to unsubscribe or unfollow you.” - Jason Duprat   RESOURCES: BuzzSumo: https://buzzsumo.com/   SocialPilot: https://www.socialpilot.co/   Feedly: https://feedly.com/   Flipboard: https://about.flipboard.com/   NewsBlur: https://newsblur.com/   HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/   HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #contentmarketing #socialmediamarketing #digitalmarketing

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about branding and its impact on your business. He also shares three tips for improving your business branding efforts.   EPISODE HIGHLIGHTS: Often, business owners and entrepreneurs don’t take the time needed to think about branding.  When done well, branding allows you to generate new customers, build employee pride and establish trust in the marketplace.  Your brand is what people say about your business or logo. Branding is how you market your business to compel others to think about your business the way you want them to. What people think about certain brands and what they represent is influenced by their exposure to them.  As examples, Jason shares three sets of brands: Mercedes-Benz, Rolls Royce and Bentley. Family Dollar, Dollar General and a Five & Dime. American Red Cross, Habitat for Humanity and United Way. He then asks listeners to consider the thoughts and emotions that come to mind.   Jason offers three tips to improve your branding.  One, know where your business fits in the market by developing an identity. Start by creating a unique selling proposition (USP). What sets your business apart? Make sure it’s reflected in all of your marketing—through your logo, color schemes, website, social media, etc. Two, stay consistent with your messaging and marketing across platforms. It makes you look professional and demonstrates you know what you’re doing. Three, study your top 3 favorite brands and learn from them. What’s the overall image  they’re promoting? What’s their USP? Take those brands as inspiration and implement some of the things you’ve learned in your own business without copying.    3 KEY POINTS: Good branding can help a business gain immediate recognition. It increases the value of the business, generates new customers, improves employee pride and satisfaction, and creates trust in the marketplace when implemented properly. You need to find where your business fits in the market. Develop the identity of your business and know the customers you want to serve. Reflect your business identity in all of your marketing. Stay consistent and learn from what other brands are doing. TWEETABLE QUOTES: “[Branding] is what other people say or think [when they see the name or logo of your business].” - Jason Duprat “Your brand is what other people say or think when they see the name or logo of your business.” - Jason Duprat   RESOURCES: HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/   HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #branding #brandmanagement #marketing #identity #usp

OVERVIEW: Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast presents the pros and cons of having a business credit card. If you choose to have one, he provides tips on how to use the card wisely.   EPISODE HIGHLIGHTS: Jason shares an example of someone who funded their startup with a business credit. He changed his mind on the business and presumed he wouldn’t be held personally responsible for the debt. He was wrong.  To open a business credit card, an officer is required to sign a personal guarantee which makes him/her liable for business expenses. There’s a clause in the contract stating this.  Jason explains the differences between a small business credit card and a corporate credit card. A corporate credit card is more difficult to set up but it holds only the business liable for expenses versus the person.  There are revenue requirements to set up a corporate credit card - $4million in gross revenue. Only C corps and S corps can apply - not LLCs.  The great value business credit cards provide is their point system. Jason’s Chase Preferred card offers 3 points for every $1.00 he spends. For example, if he spends 10k in a year, using the 3-point system, that’s 30k points or $300 in cash value.  Divide your credit card points by a hundred to get an estimate of its value in gift cards or if you were to cash it out. Set up reminders for your credit card payments to avoid paying interest. Jason advises not to trade interest for points.    3 KEY POINTS: You’re personally liable for your business credit card transactions even if you’ve shut down your business. Pay off your credit card payments in full and on time to avoid getting hit with interest charges. There are benefits to using credit cards. For example, you can cash out accumulated points or use them for gift cards or travel expenses.    TWEETABLE QUOTES: “If you’re responsible and you’ve proven you have a great track record of financial and fiscal responsibility, go for it [a credit card]. Get the extra rewards.” - Jason Duprat   “Be wise, be smart and be honest with your business transactions.” - Jason Duprat   RESOURCES: Chase Ink Business Card: https://creditcards.chase.com/business-credit-cards/ink Dave Ramsey’s website: https://www.daveramsey.com/   #HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #creditcard #businesscreditcard #fiscalresponsibility