Podcasts about ylt translations

In this episode, we will discuss how to expand your Amazon brand with translations using AI & the human touch, cultural insights, global marketplaces, and strategies for crafting high-converting listings. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos   Join us for an engaging discussion as we sit down with Jana Krekic of YLT Translations, an expert in translations and e-commerce strategies, to explore the transformative role of AI in the world of translation and localization. Recorded live from Milan, Italy, Jana shares her expertise in optimizing Amazon listings, shedding light on the limitations of AI in delivering high-quality, culturally nuanced translations. Through vivid examples, she illustrates the crucial role of human touch in understanding cultural contexts, such as the importance of local references like "nonna" in Italian culture. Discover why relying solely on AI could mean missing out on potential sales and how balancing technology with human expertise is key to successful e-commerce strategies. Explore the nuances of expanding into new markets with insights into evaluating marketplaces for product expansion. The conversation emphasizes not only the importance of assessing sales but also the significance of comparing profits across regions. Uncover strategies for beating competitors through superior content and keyword optimization, especially in areas where local language content is often neglected. Learn about typical expansion routes for US and European brands, and gain insights into emerging markets like Japan and the UAE. We also touch on the growing curiosity among US businesses about platforms like Walmart and TikTok Shop, despite uncertainties in their operational dynamics. Finally, we emphasize the importance of optimizing Amazon listings by focusing on context and customer interaction. Hear about the ever-evolving nature of Amazon's rules and algorithms and the necessity of adhering to local regulations in international marketplaces. With AI playing a significant role in product visibility, an effective keyword strategy is crucial for reaching the right audience. Listen as we highlight successful global brand localization strategies and share tips for enhancing engagement and profits by tailoring content to resonate with local audiences. Plus, don't miss a valuable travel tip on saving money through tax-free shopping while abroad, making this episode a must-listen for anyone involved in the e-commerce world. In episode 620 of the Serious Sellers Podcast, Bradley and Jana discuss: 00:00 - AI Translation and Listing Localization Strategies 01:22 - AI Advancement and the Translation Industry 05:59 - Localization of Images for Amazon Listings 10:33 - New Emerging E-commerce Marketplaces  12:37 - Product Market Research in Germany 17:09 - Optimizing Amazon Listings with AI 20:14 - Understanding International Food Standards 25:42 - Challenges of Brand Localization 26:38 - Global Brand Localization Success Strategies 31:22 - Airport Tax Refund Travel Tips   Transcript: Bradley Sutton: Today we've got Yana back on the show we're recording live from Milan, Italy, and she's going to talk about a wide variety of subjects, such as preparing your listing for Amazon AI translating your listing, other marketplaces and much more. How cool is that? Pretty cool, I think. Sellers have lost thousands of dollars by not knowing that they were hijacked, perhaps on their Amazon listing, or maybe somebody changed their main image or Amazon changed their shipping dimension so they had to pay extra money every order. Helium 10 can actually send you a text message or email if any of these things or other critical events happen to your Amazon account. For more information, go to h10.me forward slash alerts.   Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show. That's a completely BS-free, unscripted and unrehearsed, organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And speaking of the e-commerce world, I am on the other side of the world right now. I'm in Milan, Italy. and we are at the Helium 10 Elite and Avask Workshop, and one of the speakers for today is somebody who is no stranger to the show, Jana. Jana, welcome back.   Jana Krekic: Thank you so much.   Bradley Sutton: Now, this is the first time we've seen Yana, because she's been uh, creating life, you know, uh out there, uh, how's that for you? How's that going for you?   Jana Krekic: um, it's a struggle, but it's something that I'm really grateful for, honestly.   Bradley Sutton: I got an early start. You know she were just talking about how my kids are in their 20's already. But then again, you know there's advantages of waiting. You know like you got to, you know you and Lazar got to have a. You know just pretty much, go wherever you whenever you want. You see now that it's a little bit different.   You can't just go up and like, hey, let's go to Ibiza today.   Jana Krekic: huh yeah, well, I mean, I could go to Ibiza, but I have to be uh home by 9 pm, so that's the small difference.   Bradley Sutton: So we're not here to talk about parenting. Where're here to talk about what Yana is an expert at, and that's mainly translations and things. And I think one thing that's been on the mind of many people is wait a minute, with AI do I even need professional translators anymore? I could just go ahead and click a button and now I can have a perfectly optimized listing, thanks to ChatGPT or thanks to AI. Now can you tell us? Is that a true statement?   Jana Krekic: Well, honestly, Bradley, I use AI on daily basis and I think it has changed our lives and made our lives simpler in some ways. But I would disagree with the part where you said to get your listings optimized. I would say it's great to do a summary of your reviews and maybe to help you understand how a product works, maybe to describe what you see on the picture if the image is blurry and you can't tell. But I would stay away from AI when it comes to optimization, keywords and, most importantly, localization, because AI is still it's getting better, definitely, but I still we are years away from this being a fantastic tool that will replace human brain and human touch and human understanding of context.   Bradley Sutton: Yeah, so you actually had some examples of what the drawbacks are. Because, yeah, you know, maybe if, if you have zero budget and you want to have something better than just the Amazon auto translates, sure, maybe you know ai is not is going to put you on the right track, but what's an example of kind of like money you're leaving on the table if you just 100 rely on AI for translation?   Jana Krekic: yeah, I would, I would agree. I would say that you can get it translated. It will be probably mediocre at best. A lot of things will be maybe translated very confusingly, will be poorly translated, but you know, if you're on tight budget, yeah, sure, go ahead and you know, see how that works, because probably it will not be as efficient as something else.   But since we're here in Italy, I have a really good example, and this is a pasta machine, whatever clients were selling. So she was selling this in the States and then she was branding is as pasta machine, like in Bella Italia. Now, like for an American like you would probably think that, wow, this is something very authentic, something that will make me help make great posts at home. But what if you want to sell this product in Italy? So what if you tell Italian hey, buy this product because it's in Bella Italia? And you, being an Italian, would be like, what do you mean Bella Italia? I don't understand. We're already in Italia and it is Bella, but I mean I don't get it. So, -like using AI, I tried to play around a little bit with this example and so the first thing I wrote out really nice prompt and I said can you make it sound more localized so that Italians want to buy this machine because it's really top quality and will make amazing pasta. So the AI came up with make pasta in a traditional way, which is better.   It's not a literal translation, but it's still so far away from like. What is like when you say Bella Italia in English and to an American. It doesn't send the same message and it doesn't have the same warmth as like. What you would get is, for instance, if you said make pasta like your Nonna or like your grandma used to make. So when you say Nonna to an Italian, it automatically triggers that childhood memories great pasta, warmth.   It sells emotions and this is what will sell us your product and it will make it closer to your local audience and Italians will be like well, let me try this because I really want to make you know like pasta like my grandma used to make, because this is probably one of the best memories I've had of my grandma and then they will buy this product. But then AI will not come up with this because AI is not uh, doesn't have. This lacks human touch, literally like. That translation is okay, it's decent, but it lacks that something that will connect you with the target audience and sell your product and convey the same message you'll have back in your home marketplace yeah, so that's.   Bradley Sutton: That's a one good example, and almost in any language there's going to be, you know, similar one thing like that, even in English. So maybe somebody who is an Italian person trying to make an American listing, you know might try to translate an American listing. You know might try to translate some words that just you know, like American or English or American slang that you just can't always just translate from an AI. I mean, definitely, I think AI is better than Google translate. You know that's one of the worst things that you could do for your listing, but it still has a little way to go.   Now, um, something interesting we've been seeing lately from Amazon, something that Amazon sellers have been asking for a while is the ability to localize your images easier. You know, in the past sometimes, hey, you have your US ASIN and then you're using the same ASIN in Italy or Spain or wherever, and it would pull in those images and then you try and rewrite the image and then now all of a sudden, your Spanish infographic is showing in US. But now they have this kind of like cool image manager where you can make the images for each marketplace. What are some best practices for how you can quote unquote localize the images. It's not just about the words. Obviously that's a no brainer, you know, don't have Japanese writing in your Amazon USA listing but like even some lifestyle images like would you suggest changing like base to make it more look like you know you don't want, you know, like maybe to have Jap Asian looking models for Japan market or things like that, or what can you talk about? Localization of images?   Jana Krekic: So this is a really good question, but unfortunately, maybe 1% of the brands would actually do that. 90% of the brands would just change the text on images. The images will stay the same, but they will just translate it into different languages, which is fine. It is also one step forward compared to how it used to be. But what is really important depends on the category that you're selling. For instance, if you're selling doorknobs or if you're selling anything that has to do with anything you can find in your bathroom, maybe like a shower organizer or a shower curtain or anything like it.   You have to keep in mind that bathrooms in Europe are quite different than bathrooms in the States, and all the brands selling anything like that like from the States to Europe they leave the American doorknobs, they leave the American shower heads, which is fixed to the ceiling. In Europe we have, like this completely different thing, and also this is something that really catches like my attention every single time, because like then these customers will say, well, well, maybe this works like in the states, but like it doesn't fit really well into my shower cabin. I don't have it. I also have a really big bath which you don't get like in the States and like there are like a lot of things that are very, very different also. For instance, like in in Europe, like I want to have a bidet in my bathroom, which is quite usual to have in your home. Uh was in the States, like I have never seen a bidet except the international chain of hotels   Bradley Sutton: My house has one from living in Japan. I was like I need a bidet in my, so I custom uh, imported one and I'm using one in my house well.   Jana Krekic: You're one of the 1000 people I probably have like that smart uh toilet as well, which is my favorite. Um, yeah, so this is like something that brands don't really pay attention to. So, for all the other things, I think you can get away with. For instance, if you're selling something like a I don't like a office supplements, sports, outdoors, all of that, maybe yes, maybe switched with like different models, but I would say that for most of the cases, you can keep the same models. But when you're selling a home appliance or anything that has to do with something which is in your home, keep in mind that homes are very different and people would not be able to relate with this product, understand where to put it, how it works, because they'll have different things in their home. And then, in these cases, I would recommend changing the images, because I think that this would bring you so much more and this might be a deal breaker for your product.   Bradley Sutton: Good point, good point. Now, going back to your topic of listings and things like that. Now I'm going to miss. I'm not going to be able to see your presentation this afternoon because I'm going to record another podcast and we're not going to go over your whole thing here. But can you give some of the main points of what you're going to talk about this afternoon?   Jana Krekic: Right. So I'm going to try to answer the question like where to sell your product next. So a lot of people ask me this, so I decided to dig a little bit deeper into this topic and try to, um, just do like a short summary of like what you should pay attention to. For instance, like you should check, like, what, how much money is this product making on your marketplace? Then I would compare the profit that, for instance, my competitor is making my home market versus what is making. What are they making on the new marketplace? So this is really important. So not only the sales matter, but also profit. If they're making less profit, then they're making their in your home marketplace and selling more than maybe you should. You know, think again of like if you want to do or not. And then, of course, you want to know if you can beat them on the content level, using keywords, using optimization, using a bunch of different things, strategies. This is really important because, like, if you have 10, 15 different top competitors, from my experience and from all the analysis I've done, you can land in top three, four, even in the top best-selling categories on the content level. So that for me alone is worth going there because you can organically be indexed very easily, because a lot of brands that come from the States that sell in Europe they don't really care about their content because their team does not understand it, so somehow, they think it's irrelevant when it isn't. I mean, if it's relevant in English, why is that relevant in another language, right? So if you ask me, like content is really easy to get positioned, like very well in Europe, and then, of course, very important, which a lot of people don't understand the importance of is actually your audience.   And then asking your audience, will they buy your product? For instance, we had PickFu also build our international polls for us, and so you would want to like test out, let's say, like you want to go to Spain, you think it's a great product. All the numbers add up, it's fantastic. But will your buyers buy it? Will they be excited about it? So you ask, let's say, 100, 150 people you can target them women, age 40 to 50, amazon Prime, whatever high income and then you ask them would you or somebody you know buy this product, yes or no?   Because we had a situation where we had one of the clients wanting to sell something in Germany and everything added up nicely, but the product was just not selling. So I went to my German team and asked them like would you buy this product? It was some sort of like a Mr. and Mrs. thing, like a cup with that. And then I have 12 German team members and every single one of them said no, we're never, never buy this product. And then I'm like why? And they're like because, Jana, it's like such a not a German product to buy. It's like so, not something that we would want to have in our kitchen.   And I was like, wow, this is insane. So I went back to the client and I'm like well, I'm sorry, I think the audience hates this, this product. Like you should come up with something different or maybe try another country. So this is something really important. You know the Vox Populi. It's very, very important. All the other parameters are, but this also adds to like to a really big, important part whether you should expand to this country or not.   Bradley Sutton: Where are you seeing a lot of people from US and then, conversely, from Europe. Where are they expanding to? Like, historically it's always been vice versa. All right if I'm in US, you know, obviously if I was doing Canada and Mexico already, but then now I go to Europe. If I'm in Europe, I'm either already selling in US or that's the next one. Is that still the case? Or are you seeing more people go to newer places, like maybe Japan or Middle East or other places?   Jana Krekic: Right. Well, when we're talking about us brand, it's always going to be first Mexico or Canada, because of course geographically it makes no sense. Then it's Europe and then we've seen people try to go to UAE. I think people are very interested in the marketplace. They don't know what to expect but there're like let me try, because usually like you would not need translations or any like it's not a big of a deal to go to UAE. You can keep your lessons in English, especially if you're targeting expats. That's really important because then they don't do like Arabic keyword research. And then some of the brands they're brave enough they go to Japan.   We've seen a lot of crazy products be really successful in Japan, but not all brands are ready for it because of the alphabet and unknown universe and everything. They're really, really afraid of that. But we've seen brands do Japan, especially in the last year. We've seen the increase in Japan and a little bit of like showing interest for the UAE. I think Saudi Arabia is going to be also really interesting. We've talked about this earlier and yeah, but I would say still Europe number one and then more than like. If I compare it to like three years ago, definitely more Japan and more UAE, but still I would say that they want to go to Europe a lot and I'm not sure if any of them, like from the States, would be interested in Australia. Honestly, I think Australia has grown bigger, but because of the Australian sellers, not because of the brands that actually want to expand there.   Bradley Sutton: Are a lot of your US customers expanding to both Walmart and TikTok shop, or do you see more going to one or the other?   Jana Krekic: Yes, I would say Walmart definitely, especially in the last year, year and a half. And then TikTok shop a lot of people want to but they don't know how it works honestly. And then this is I get a lot of questions like we've heard amazing things about TikTok and they've never sell with, like influencers, ugc. They haven't used it a lot, so they're kind of really afraid to test the waters. But I know that the ones that have already sold on TikTok shop had amazing results and it's like completely different universe and of course, you don't know how long it's gonna last. So I'd say, like you know, hop on that train and, just you know, do it. It's really, it's really yeah. I think it's going to be a good ROI, really.   Bradley Sutton: All right, now, switching gears a little bit. Something that I was talking about in my presentation was for me. You know, I I'm not doing too much differently nowadays, even though there's new AI things like Rufus, but there's a lot of people who maybe weren't doing best practices for listing, but now those people are going to be even farther behind because of what Rufus is. And so what are you know? Like you as a company, when you're making a listing for somebody, I believe you probably have in mind things like Rufus, right, even when you're making the listing, what are those things that you guys have in mind? And how are you you're doing things um to make sure that somebody's listing is ready for, for Amazon's AI things?   Jana Krekic: Right. That's also a really good question. Uh, because, um, as you said, a lot of things that you were doing the right way maybe six, seven years ago. They are still relevant, some of them. So we were also.   Whenever we're doing listing, we always pay attention to context and how it sounds to the target audience. Uh, so it's not only like when you have your bullets. It's not only like when you have your bullets. It's not only about your key features, how this product and that product. It's also like how you would like talk to the customer.   So let's pretend that you have a customer on your page and then you have, like this hello, how we can help you. Like chat box saying, hey, so what do you wanna know about this product? And then maybe let's say this this customer wants to buy something for their daughter, let's say a diaper bag. And then you know, like, maybe ask, like do you travel a lot? Oh, you may be traveling a lot, so maybe put this in the bullet. Or you know, you can go to your reviews and like see what people are talking about, their situations where they use these products, locations where they use this product, because this will make your bullet sound more real and like as if someone wrote the bullet who was your customer.   I would think, from a customer standard customer point of view, write things as if you were using this product but and get ideas from the reviews and actually like you are talking to a real person. I think this is like really important. So not just like random sentences like buy a product because this, this, this and this, because it sounds like you're reading a manual. So you're not buying things from like a manual, buying from a real person that loves and enjoys your product.   So I would have this mindset with writing listings and, of course, not just using keywords in the title, which is really important. So keyword stuffing has all like been dead for a long time, but even now, like today, I don't see a title that reads nicely, that's also filled with just like random words, maybe like random phrases, but definitely not and this can hurt a lot the algorithm and like actually the power of AI to recognize what your product is about and to offer it to customers, because it will not understand the true value of what your product is bringing and solutions it's offering. So I think it's really important to today sit down and optimize your listings as if you were a customer. I think that is really important To make it more human. I think that is the actual approach you should take.   Bradley Sutton: What else is new in your world as far as things like? One thing I mentioned also is that one of the constants in Amazon is change. Rules are changing. Algorithms are changing, best practice changing. You know fees might change the way you have to do things. Things are always changing in Amazon. It's never a dull moment. So in the last you know couple of years, since maybe the last time you've been on this podcast, what are some other things that you're having to do differently for clients or that you've had to adapt due to something that maybe changed on Amazon?   Jana Krekic: Well, definitely, you always have to keep up with the forbidden words, and we do a lot of supplements, so that's always a very big challenge. Every supplement is different. Every country is different, so, more than ever, you have to really pay attention to that. It's really important Now. When you say bio, for instance, like in Germany, it does not have to mean that it is 100% organic. Earlier it was organic, but now it doesn't have to mean. It means that you have a certificate, but it doesn't mean that it's an organic product. So you can't say and use the word organic actually to make this be like a bio product or vice versa. It's really now, it's really like fine print, uh, what you should read really, really carefully. Um, because I think it's getting more refined of what is allowed and what is not. A couple of years ago it was like, okay, you can't have a health claim, sure, let's just, you know, let's just figure it out like just, uh, you know, come up with a different sentence, but now you're gonna have to use it as a health claim, but you have to be really refined about it because you have to have it in a listing. So I would say that even on European marketplaces, there are lighting years behind us market. It is getting more refined and more difficult to get away with things that you could use like three years ago. When it comes to keyword research, it's now pretty much the same as like. If you use long tail keywords, as you've used for the last six years, you'll be good. Helium 10 now covers all the international marketplaces, which is amazing. It's always the best choice for all of the search volumes, relevancy and all of that. And I would also just add that when you choose a keyword do you want to use in your listing, you shouldn't only pay attention to the search volume, because a lot of sellers would be like, oh okay, 70,000 search volumes, this is amazing, but it's not because the relevancy is what matters. So you need to combine those two because sometimes, like the top on the top list of the search volume keyword is not going to be best to describe what your product actually is.   And now more than ever, talking about the AI, it's really important to use relevant keywords and related keywords to your product, because then the AIO will better understand what your product is about and how your customer is typing to get to this product. Maybe sometimes you will think well, maybe this is too broad, but then type it into Amazon and see what is going to be in that search result. Maybe this is where your product should be and this is why you should think of like putting it into your listing. So I think now you should kind of use more of your strategy and brain power like to put it like in your listings than before, when it was like a no-brainer, being like okay, this doesn't describe my product. Next, now, maybe this is something. It's a related search term that people use in order to get to your product because it's like broader but it's still not.   Let's say, if you're selling um fitness, like um yoga mat, maybe you're not gonna put like sports equipment.   Maybe this is too broad search for you, but maybe something narrower, but even like a little bit broader than what you thought put in a listing, will help ai connect the dots and like to put it all together. It it's also I love SEO. It's like my bread and butter and I know a lot of like Google SEO. So when you also have a Google and you have like that knowledge panel of your company on Google and then on your about company page, or if you have like your own page about me. You should have all of the, let's say, LinkedIn, Facebook, everything that helps Google connect the dots and put it in your knowledge panel so that you're relevant for one thing. This is literally what AI on Amazon will do, just more like a niche, because Amazon is a niche, like in Google, is much broader and it will help AI, or anything that is inside of the search engine, connect the dots and make them realize that your product is relevant for x, y, z things.   Bradley Sutton: Are you guys mainly just doing translations or do you also do things from scratch, where somebody just comes with a product, they don't have a listing in a certain marketplace and you're creating it from scratch?   Jana Krekic: Yeah, absolutely. We do copywriting in all the non-English for our non-English marketplaces, uh, and we do this from scratch and this is also the, the strategy that we have thinking as a buyer and then putting the our you know thoughts and experience into words and selling it to the target audience with localization. So I would say that we are I mean saying that we are translation agency is very simple. It means just like translating words by word, but we actually translate it into emotions and, like you know, we're translating into the sales actually of the product. So, basically, localization is much more different than translation, because you need a little bit of copywriting in that as well, because if you have a sentence like in Bella Italia, if I would translate it will be just like the same sentence in Italian with the Bella Italia, but then you might add something or recreate that single sentence to achieve the same effect as you have in English. So it is a little bit of transcreation, as I would say.   Bradley Sutton: Okay. So then when somebody does come with a new project um, you we've mainly today been talking about listings and maybe some images and titles what's your strategy as far as A-plus content or premium A-plus content, brand story, in the case of making something from scratch, or when we're talking about translating like, maybe they've got a brand story, they've got A-plus content in one, are you completely telling them to completely change it in the other marketplaces? Or what are some strategies for these things you can talk about?   Jana Krekic: That is a really difficult one we have with our clients, because every time when a new client comes like we send them our onboarding questionnaire, we ask them a couple of questions. So we are 100% sure that we are on the same page with the brand and the brand voice. But you'll be surprised how many brands are really scared of changing anything and localize, localizing their A plus, content, brand story, storefront, anything. They're just like translate it, but please make sure to have all of the important, important information there. And then you tell them like, yeah, we're gonna have all the important information, but maybe we change the contest a little bit. And they're like God, no, don't change it. And I'm like but this will resonate better with the target audience. They're like well, maybe just like 10%. So brands are actually afraid of localizing, which doesn't mean that their brand is going to get butchered, it's just going to get a little bit adapted to a new marketplace.   And this is what I suggest to all brands to do. You would be surprised of the conversions and everything when someone reads something which is closer to them in German, in French, in Italian, versus a big, gigantic US brand that speaks to Americans in a salesy, fluffy voice. You don't want to sell that type of brand in Europe at all. So that's really really important. Very few listen to what I say, but a lot of them are really, really afraid of doing that. This is a true case study. But those that do really have good results. And we've had one baby brand selling fleece jackets for babies. They had about 60% increase in visits on their webpage because they changed their images and they changed the tone of the voice in their storefront, which was absolutely amazing, and of course, with that followed increase in profit. So don't be afraid to localize your storefronts. Nothing is going to change. The only change we'll see is probably positive change.   Bradley Sutton: For people who want to reach out to you. How can they find you on the interwebs out there?   Jana Krekic: You can find me on LinkedIn. I do a lot of video analysis I really enjoy just like helping brands scale and just pointing out to what they could do better. So LinkedIn, definitely number one. And then definitely you can reach out by email at Jana@ylt-translations.com.   Bradley Sutton: All right, so a few more questions here. Your favorite Helium 10 tool?   Jana Krekic: I think the new Keyword Tracker really I absolutely love it and it's so easy like it's so straightforward, like even I think my seven month I absolutely love it and it's so easy, like it's so straightforward, like even I think my seven month old baby could use it. It's very easy and I love how you can like find out new keywords, you can be ranked for and track all of the competitors like in all different marketplaces. It is really really important for us as from what we do, so I would say that that is like the my probably latest favorite update.   Bradley Sutton: And then something that maybe we don't have, that you're having to get from somewhere else, or some new feature that nobody has, and you've always thought, oh man, this would make my life so much easier If I were to let you be in charge of the Helium 10 product team, what would be your first job for them to make some new tool or some new feature?   Jana Krekic: Yeah, well, first of all, I really have to say big thank you to Helium 10 because they've always listened to what I said. All of the you know, like suggestions, like, for instance, like when you do keyword research, usually it was to put number two as a default for the keywords. And then I went to Boyan, who was then a CEO, and then I told him like look, you need to change this to number one and two because of the big compound words in German that do not come up in the lists. So that was amazing. So I don't have anything like that, like as amazing as that suggestion was, but I'm really happy to see that all international marketplaces are available in Helium 10. And then I would maybe want to see, yeah, like if new marketplaces show up, I would want to like see, like, all the updates for that as well. And then maybe, like you know how you have an opportunity explorer, like for a product.   I think that may be combined into like one thing so you have like a better overview of like, of like the statistics, with like numbers and lines going up, because I think sometimes it's kind of visually difficult to visualize how everything is working together when you want to scale to a new marketplace. You do have all these amazing numbers, but I think that visual graphics would do amazingly well because a lot of people get lost in these numbers and then once you have something visually presented for you, you're like wow, this is actually gonna work versus wow, 1000 numbers, 3000 excel sheets, like I don't even know what I'm doing. So like this will like stimulate people into wanting to expand more by having it visually clear for them that this is going like top sales competitors, you know, following all of that, just like in like visually pleasing display, like screen. I'm a very visual type, so this for me is really important. For instance.   Bradley Sutton: Awesome, awesome. All right, what's your last 30 second tip or 60 second strategy you have for the audience? Could be about parenting. It could be about travel. It could be about travel. It could be about Amazon. It could be about anything.   Jana Krekic: Oh, I have a tip about travel for all the US citizens out there. So when you travel to Europe and I know that this year and last year has been an insane number of US Americans, I think only because, like Taylor Swift's concerts, like people going to Europe and Paris, I remember that, because, like Taylor Swift's concerts, like people going to Europe and Paris, I remember that. So, like, when you buy, especially luxury goods they're very expensive you can get tax free at the airports. I know a lot of people don't know about this, but if you buy, let's say, something that costs 1000 euros, you get, in Italy, 12% back, cash back. So if you buy that you get a receipt and then you take it to the airport and then before you hop on a plane, you show the item you bought. So don't put it in your checked-in bag, you have to show it and then, on spot, you will get cash back. That there can be a lot of money sometimes.   Bradley Sutton: Awesome, awesome. All right, a cool travel uh tip. I just recently did something like that. I think I was in Japan or or Korea, uh, and even a couple services I had paid tax, but then there was like a machine in Korea and I was able to get it back.   Jana Krekic: I was surprised because a lot of people that really do travel a lot they didn't know about this. So I'm like you know what I'm going to say. It maybe some of you know, but I'm sure a lot of you don't. So I think, free money, why not?   Bradley Sutton: Awesome, Awesome. Well, Jana, it's good to connect with you again. I look forward to again you know seeing you at conferences, like we always used to in the past, and wish you the most of success.   Jana Krekic: Thank you so much for having me always a pleasure to catch up.    

Expanding your brand internationally on Amazon can be a daunting task, especially if you're not familiar with the language and the intricacies of optimizing your listings to attract local customers.Join us in this episode of The Seller Process Podcast with Jana Krekic, CEO of YLT Translations and an e-commerce expert specializing in Amazon sales and international market expansion, shares her insights on performing keyword research and optimizing listings for foreign markets. Here's a breakdown of what to expect in this episode:Keyword Research Challenges Across LanguagesSecrets of SOPs for Global Market SuccessCultural Nuances and Product Fit in Global MarketsStep-by-Step Guide to Optimizing Listings for International SuccessLeveraging Minority Languages and Translating Visual ContentCommon Mistakes to Avoid in International E-CommerceHow YLT Translations Can Elevate Your Global E-Commerce StrategyDownload the “Keyword Research SOPs” by Jana KrekicAbout Jana Krekic:Jana Krekic is a well-known eCommerce expert and entrepreneur, specializing in Amazon sales and international market expansion. She is the founder and CEO of YLT Translations, a company that provides professional translation services specifically for Amazon sellers looking to expand their businesses globally.Connect with Jana Krekic…Website: https://ylt-translations.com/LinkedIn: https://www.linkedin.com/in/jana-krekic-04739227/Facebook: https://www.facebook.com/jana.krekic/Connect with Gianmarco!Website: https://www.thesellerprocess.comInstagram: https://www.instagram.com/gianmeli/?hl=en Facebook: https://www.facebook.com/voltageholdings/LinkedIn: https://www.linkedin.com/in/gianmarco-meli/YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVlegFacebook: https://www.facebook.com/gianmarco.meliTools & Useful ResourcesPickFu -  Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"

Listen in as we team up with e-commerce maestro Kevin King to uncover some of his most closely guarded Amazon strategies and hacks, designed to both save you money and significantly boost your profits. In this first installment of a two-part series, Kevin generously shares insights from our new and latest version of the Freedom Ticket course, revealing the fundamentals of branding, product selection, and customer service—essential knowledge for any serious Amazon seller. Not only do we cover these basics, but we also tease some of Kevin's 'ninja' strategies, giving you a taste of the powerful tactics he discusses in the Helium 10 Elite Mastermind Program. Our conversation with Kevin continues as we tackle the world of Amazon PPC, emphasizing the crucial role of conversion rates in successful campaigns. We delve into the importance of understanding and optimizing your brand entity score and the innovative ways you can leverage tools like Amazon Comprehend within your Q&A sections to boost product rankings. The dialogue shifts to the evolving landscape of AI, examining its transformative effects on e-commerce. Kevin and I discuss how savvy sellers are utilizing AI tools to generate everything from compelling images to high-quality video content, and even crafting targeted ads with platforms like AdGen AI. Wrapping up this content-rich session, we focus on strategies to maximize conversions and enhance the overall customer experience on Amazon. Kevin shares practical tips on pricing strategies for attracting product reviews, the psychological impact of using an 'index image' to display product benefits, and the importance of establishing a unique guarantee that resonates with your audience. Moreover, Kevin illuminates the potential goldmine of including optional insurance charges in direct-to-consumer sales and the art of presentation in online retail. Tune in to hear how these tactics, along with high-quality visuals, can revolutionize your approach to online sales in the era of AI-driven e-commerce. Stay tuned for part 2! In episode 548 of the Serious Sellers Podcast, Bradley and Kevin discuss: 00:00 - Secret Amazon Hacks With Kevin King 04:41 - Helium 10 Elite Training Webinar Hacks 06:06 - Improving Amazon PPC and Brand Entity 09:41 - Maximizing Q&A for Keyword Ranking 13:53 - Answering Questions on Amazon for Ranking 17:03 - Maximizing Rewards With Business Credit Cards 21:38 - AI Tools for Amazon Sellers 26:05 - Maximizing Conversions With Product Indexing 26:49 - Maximizing Reviews With Dummy Listings 31:15 - Testing Guarantee Names With Helium 10 31:25 - Direct to Consumer $4 Insurance Strategy Transcript Bradley Sutton: Today is part one in a two-part series with Kevin King, who's gonna open up some of his top Amazon hacks and strategies with you guys for the first time in a while. How cool is that? Pretty cool, I think. Bradley Sutton: Are you looking to learn how to sell on Amazon? The Freedom Ticket course made by Kevin King is one of the most popular courses ever created for Amazon sellers. It's got over 90 modules and 40 hours of detailed, step-by-step training to help get you started on your entrepreneurial journey. Now this course costs $997 but Helium 10 actually covers that cost of the course for any Helium 10 member. Find out why tens of thousands of students love this program by going to h10.me/freedom ticket. Don't forget that if you do sign up for a Helium 10 account, don't pay full price. Use our podcast discount code SSP10 to save 10% off for life. Bradley Sutton: Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show that's completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And every year, every two years, Kevin King comes on and opens up with our audience some of our best hacks. And now, for the first time ever, we're actually opening that up right here on the podcast. So we are going to go ahead and have a recap of some of Kevin's top strategies that he opened up with a live audience and let's see what you guys think. There are some killer ones here. This was supposed to only be an hour, so I thought I could fit into one episode, but hey, Kevin had too much fire, so we're actually splitting this up into two different episodes. Here's part one. Hope you guys enjoy it. Bradley Sutton: We're going to be revealing some things that a lot of Amazon sellers maybe have never even heard of, and these are things that are designed to help you save money and make money. Two of the things that maybe is the reason why you're even in this Amazon game in the first place right. Now, something that's important, though we're going to be talking about hacks, if you want to call them that, or kind of ninja strategies you see that little ninja logo on the bottom right there but selling on Amazon is not just about knowing the latest hacks and tricks. These definitely can help but remember, we are not trying to take away from the very valid point that you have to know about branding, how to pick products, how to do keyword research, how to do your accounting, advertising, customer service. The fundamentals are still very important and so we've got the Freedom Ticket Program if you guys are interested in that. So some of you might, after watching this, be like, wow, you know what? I am not of this level yet. And don't worry, you're still going to be able to get value out of this regardless of the level you are. But if you're like man, a lot of this stuff is over my head. He's using terminology I haven't heard of. Freedom Ticket Program might be for you. That is something that beginners all the way to advanced sellers can take as a refresher course on the fundamentals of Amazon and we have a brand new one - brand new version first time in over two years. The fourth version of Freedom Ticket is coming out imminently, just in a couple of weeks. So make sure to stay tuned for that. Anybody who is already a Helium 10 member, you guys will be able to get access to that. Bradley Sutton: Now, I mentioned that Kevin is one of the main trainers of our Helium 10 Elite Mastermind Program-that's the one that I've been a part of since, way before I even worked at Helium 10 and probably the most popular thing that's part of this mastermind is every month, Kevin gives his ninja hacks. He gives like usually seven ninja hacks, and these are quick, actionable nuggets of knowledge that can help you immensely in your Amazon business. I think a lot of these hacks that he gives every month are valuable to the majority of Amazon sellers, and with those hacks, two guest speakers join him on these trainings and they share the latest strategies that's working right now. And so that is the basis of what Kevin is going to be talking about today. Today, instead of this being behind the closed doors of the Helium 10 Elite Mastermind, which most of the year is closed, he's opening up some of his favorite ones from the past doors of the Helium 10 Elite Mastermind, which most of the year is closed. He's opening up some of his favorite ones from the past couple of months with you, so you're going to get a sneak peek, without actually being Helium 10 Elite members, on the kind of level of knowledge that being part of this mastermind can help you. Kevin King: Welcome everybody to this webinar. Like Bradley said, we do this every single month, usually on a Thursday. It varies on the exact Thursday, sometimes around the middle of the month, but we do a Helium 10 Elite training and what I want to do today is basically, like Bradley says, open up the doors and share some of this with you. So I've gone through from the last few months, some of my favorite stuff. Then I'm going to share that with you today, absolutely free. So some of it will be the ninja hacks, the first six or so things that I have seven ninja hacks. That's what I do every single month. So I have seven of them here for you today as well. I'm going to share six of them with you, and then the seventh one, which is the one Bradley just talked about, where someone made a million dollars selling over a five-day weekend. I'm going to show you that hack. You've got Easter coming up, Mother's Day coming up. It could make a huge difference for some of you. So that'll be at the very end, so make sure you stay to that. If you leave earlier, you're going to miss the number one hack that could make you a lot of money and I've taken a few slides from some of the presenters that have been in the Helium 10, the guests and a couple. Just a little section of some of what they presented, and you know, when they presented it, they presented it their way and in their voice. I'm just going to give you a quick little summary of those, just so you can get a taste of the kind of stuff that you find in Helium 10 Elite and share that with you. And you're going to find some actionable, good stuff today. Kevin: Number one this is something that you're going to fail at. You know, everybody's always like PPC. I hate PPC. It just drives me crazy. You know, and you're going to actually fail at PPC unless you fix this metric. This is something that nobody really talks about. Aaron Cordova is actually the one that shared this, and I think Destaney Wishon has talked about it and a few other people have talked about it. But if you don't actually take a look at this metric, your PPC is just going to drive you crazy and cost you through the nose. Kevin: What you want to do is you want to check the benchmark conversion rate for your brand. Now you're going to need brand registry. So if you don't have a trademark filed and you're not brand registered, you won't be able. What you want to be checking for is, if you're not at the bare minimum median conversion rate for your category, you're most likely going to be spinning through the nose on your PPC and it's just not going to work like you want it to be. Your ACOS is going to go and your TACOS are going to go through the roof. This video here is about a minute video. I'm going to play it. I'm going to have to hold up a little speaker next to my microphone because for some reason the Zoom is not letting the sound, but Aaron is going to explain this to you on this video. Here we go. Aaron: Basically, you find your conversion rate compared to everybody else. You go to campaign manager okay, campaigns. If you know how to get the campaign manager that you have other problems, campaign manager, you go here. Then you go to the side it's called insights and reporting. You're going to get a brand metrics okay, the brand metrics are awesome. Okay, in here you're going to pick your brand. You're going to get brand metrics, okay, the brand metrics are awesome. Aaron: In here, you're going to pick your brand. You're going to pick a category. In this case, I'm going to pick sports water bottles. Okay, select that guy and continue. Okay, then you're going to go in here and you're going to press this little view detailed metrics for your brand in this category. This is going to be horrible. I apologize, this is something we haven't really worked on very well. Check out this. Customer conversion rates your brand 4.9%, category median 10 and sometimes a lot of them, they show the category top okay. This is an embarrassment. This listing is an embarrassment. Okay, it is half as less than half as good as the median, which, when you're just at the medium, your product probably will not even be profitable because you're literally average, essentially horrible. But this is how you open the door to see if you're going to have a best seller at the very, very, very, very minimum. You got to be at the category median. Kevin: If you're not, at that category median then you need to adjust your listing. You need to fix your product page. You need to fix your product page. You need to fix your listing so that you can convert higher. Otherwise you're going to be fighting an uphill battle on everything. All right, that's number one. Number two this is how you can boost your brand entity score. How many of you ever heard of a brand entity score? I bet there's hardly any of you out there. There might be a couple of you have heard of a brand entity score. Does anybody know what the brand entity score is? Everybody has one on Amazon. Kevin: If you're a seller on Amazon and this affects your rank, it's a score that Amazon does. There's a lot of factors in the A9 that affect your rank. There's a ton of factors but the brand entity score plays a major role in how do you rank and you can affect this with your Q&A section. Amazon doesn't just look at your keywords. They don't just look at your title and your bullet points and your back-end keywords. They're reading everything. They're reading the Q&A section. They're now using AI to analyze your images. They're taking a lot of stuff into account when they're going to rank you and the Q&A section plays a major role. So if your Q&A section is fairly empty, that's a problem. You section is fairly empty, that's a problem. You need to get that full. That's one of the ways that some people, when they first start out and they have no reviews, they fill their Q&A section and you watch what you can do. You can rank a lot quicker. But this brand entity score is something you want to pay attention to. Kevin: How do you find it? There's something called Amazon Comprehend. Now this was shared by Matt over at ClearAds, originally on LinkedIn, and then he presented it in detail at my recent Billion Dollar Seller Summit and then we've shared it here as a hack. He's allowed me to share part of it, so I can't show the whole thing, but he allowed me to share part of it in my newsletter and here. Kevin: But it's called Amazon Comprehend and what you want to do, you can access this. There's a link there at the bottom. It's on AWS, on Amazon AWS, and it's an API. So it takes a little bit of programming know-how or how to get into this thing. It's not too bad but it's not like straightforward. Kevin: But with this Amazon Comprehend, once you get access to the API, what you can do is you can maximize your Q&As for keyword ranking. So the Q&A section on Amazon on your product. You want to maximize that for keyword ranking. So what you want to do is you want to remove the bias from search. So your description and all the content on your listing, they have a bias towards the seller of the product. So Amazon knows that you're optimizing your listing like you're making this the best and you're like saying that my product is the greatest thing since sliced bread. But Amazon's like how do we know that Kevin can say his product's the best, but maybe it's actually not so good despite what he says or whatever claims he's making? So we want to know from the customer what do they actually think? And let's take what they actually think and factor that into how we're going to rank this product. So they use the Q&A section and reviews both of those to do this. So if you don't have reviews and Q&A, you have a bias. Kevin: So what you want to do is you want to come in and gather questions that people might be asking about your product. So how do you do that? If you don't know, if you don't have legitimate questions and people haven't asked real questions yet, you can go out to tools like Ahrefs or Semrush. Those are big SEO tools so they have a free aspect and there's a paid aspect. Or you can go to answerthepublic.com. That's Neil Patel's company. Neil spoke at the Sell and Scale Summit Helium 10 did about a year and a half ago. But answer the public and you can just type in a keyword. You can type in you know, if you're selling dog bowls, slow-feed dog bowls, you can type slow-feed dog bowl into answerthepublic.com and it'll spit back. It goes out and reads Reddit and all these different forums and says these are the questions people are asking about slow-feed dog bowls. So you can take those as a seed and you can then use those and have someone ask those on your Amazon listing and then you, as the seller, answer them just to get some in there. But you're going to answer them in such a way that you want to make sure that you answer yes or no. Amazon is looking for yes or no answers. Big answers are great, but if you can start, if someone says, does this slow feed dog bowl keep my dog from having diarrhea, you want to try to phrase your answer in the form that you say yes or no and then you can say other stuff and put additional keywords in there for ranking and all this. Kevin: But they're looking for yes and no answers to questions and that's how they can guide. Like, if someone types in slow-feed dog bowl stomach problems or something they're going to know, yes, this one actually helps it. So you want to get multiple questions in there and then what you're going to do is you're going to use Amazon Comprehend. Before you put these questions in, you're going to actually and the answers, you're going to use it to actually get a score. So it's going to return the sentiment. So you're going to ask the question, show that, upload that into Comprehend, put the answer and then make sure you're getting a high percentage of confidence. Amazon Comprehend will give you a score back. It's on like a zero to one scale and it will give you a score back and you want a high level of confidence towards Amazon interpreting your response as positive or negative. Kevin: Now you can also do this and go look at your competition's reviews. You can gather it from there. You don't have to go to answer the public. You can get what people are asking on other people's products and use those and once you find the ones that have the high confidence. Then what you want to do, uh, which one? Like I said, is zero to one, but one is the highest. Those are the ones that you want to get onto your listing and those are the ones you want to put onto your listing. Kevin: So what you're going to do is you're going to these newly found questions that score high on the confidence, using Amazon Comprehend. You're going to go and actually, either maybe you have a buyer account that you buy stuff from Amazon you can ask the question or you can get your friends or family or someone to ask a question. Remember, this is not review, so it's okay. You can get someone to ask a question. Or, if you're on a Facebook group, say, can you ask this question? And then you go in there as the seller this is important, it gives you a little bit more weight and answer the questions. Whenever someone asks a question, Amazon pings. I don't know what the number is now three to five, ten people says, hey, do you know the answer to this question? But one of them is always the seller. You want to be the first to try to get in there and answer before someone else does and messes it up. They may answer too but you want to get yours in there as quick as you can, so you go in and answer it with that yes or no or whatever. When you ran it through Amazon Comprehend whatever it gave you as the highest score and this is going to help you rank on Amazon. It's a pretty cool little technique. Kevin: Here's another way. Everybody's always got cash flow problems. Money, money, money, money, money. How do I pay for this? How do I pay for that? Not everybody has a rich uncle or deep pockets. If you have decent credit, this is a way that you can actually extend your supplier payments for 60 days with zero interest. It's pretty cool. It's called the Amazon Plum Card, so if you have decent credit I don't know if this is available to people in other countries. I'm not sure what their exact rules are on what countries you have to live in to get this. Obviously, US citizens can get it, but Amazon has a whole bunch of, I mean sorry, American Express has a whole bunch of different cards. The Plum Card actually gives you discounts for paying early. So if you charge all your PPC or you charge whatever you want to charge suppliers. Whatever you want to charge, if you pay it early they'll give you a 1.5% discount. Or they have an option where you can extend it for 60 days and don't have to pay any interest as long as you pay the minimum due. You got to make a minimum payment. As long as you pay the minimum due, they'll give you 60 days to pay that. So this can be a great way. If you're trying to juggle some cash is to use this card. Kevin: A lot of you are saying, Kevin, that's all great, but my supplier doesn't take credit cards. How am I supposed to pay my supplier with credit cards? I always have to wire money or use Alibaba Escrow or something or whatever. Actually, there's a service called Melio. This one right here, Melio Payments that allows you to actually pay by credit card anybody, so you can pay suppliers. They do charge a fee, so it costs you about 2.5% to 3% roughly. So they do charge a fee because they get hit with processing fees but that fee is often less than what you would pay in interest or to get a loan, or origination fees or something else, and so that is an option, especially if you combine this. Kevin: If you're really cash flowing, you can go to bankrate.com and you can do a search for 0% interest credit cards and there's a lot of credit cards that have 12, 15, 18 months of 0% interest. So if you go there and actually apply for one of those credit cards, you have decent credit. You can get a 0% interest credit card that you can ride out for a while, while you're growing your business and use Melio payments to pay it. You're basically paying a 3% fee, which is basically a 3% interest, which is dirt-cheap in today's world. Now another credit card you might want to consider, if you're already selling and you're running a lot of PPC especially, is the Amex Business Gold Card. This is not the regular gold card, not the consumer gold card. It has to be the business gold card but it gives you 4x points on all your PPC spend up to $150,000 per card. So you can get 600,000 points on one single card in a year. Kevin: And I know one of the guys that comes to one of my events, the Billion Dollar Seller Summit. He actually, and I'm not sure if he's in Helium 10 Elite or not, but he has like 10 of these cards. He lives in Brazil and he cycles through them, so as soon as one hits that $150,000 on his PPC spin, he just swaps out the card. He says he's flown first class everywhere in the world and hasn't paid for a plane ticket in years and flying first class with him, his wife, his family, that this card is an amazing card for that. So there's different credit cards for different purposes but those are two that you might want to consider and you can transfer these to different airlines. You can transfer them to hotels. Kevin: You know Bradley is always going out to the, he's always doing the Maldives honeymoon strategy. He's been out to the Maldives three or four times. A lot of you may not realize that's not Helium 10 sending him out there. They're not saying man Bradley, good job, dude, here's a free trip to the Maldives. No, he's using his miles and his points to go out there on his own and do this stuff for you. But this is one of the ways he knows how to do this. There's another site called points.me where you can see what's the best place to transfer stuff. Kevin: There's a ton of stuff around this but I just want to show you this. Really cool. We could talk about this for hours of all kinds of cool stuff you can do, but I just want to show you these really quick. Now here's some AI. AI is the hot thing right now. Everybody's AI, this AI, that. There's some stuff that everybody's just sticking AI on the end of everything, even if it's not really AI. But I want to show you 11 really cool tools. There's a lot more but these are just 11 tools that you may find useful in selling e-commerce, that may come in useful in helping you with your images or helping you with research, or helping you with a few different things. Before I do that, if you have not seen this, this is from Sora, S-O-R-A, and this is video. It's not publicly available yet, but karavideo.ai has a wait list right now and they're gonna be the first to offer this. Kevin: This is studio level quality imagery on by video by prompting. So you type in a text prompt, you type in a paragraph, say I want a video like this and it will make the video up to I think it's 30 or 45 seconds right now, maybe up to. It's going to get to where it can do much longer videos and entire movies, but it's amazing. I'm going to play this for you. There's no sound on this, so I'm going to play this for you. Kevin: But this video here of these mammoths walking and these people walking through a Tokyo with the cherry blossoms, this little animation here. This was all done in minutes by typing in a prompt. So, like those mammoths, this was the prompt that was used. That's the exact prompt. Several giant woolly mammoths this was the prompt that was used. That's the exact prompt. Several giant woolly mammoths approached, treading through a snowy meadow, blah, blah, blah, blah, blah. That's what made that video. Kevin: In fact, there's movie producers now that are saying this is going to change everything. We're going to be able to do entire movies without movie studios. It's crazy. You're going to be able to do product videos and lifestyle stuff and all kinds of crazy stuff with it. So keep your eyes on this, and I would recommend you get on the list at karavideo.ai so when this opens up, you get some of the first access to it. They're a little bit worried about how authentic this is right now, so they're putting in some safeguards, but it's really cool technology. Kevin: Now, notice there was no sound on this one, because this doesn't make the sound, it just makes the video. So you need sound. So what has happened is ElevenLabs has a tool that will take a quiet video for example, that mammoth and it will analyze what's in the video and it will make the sound of, like the mammoths crunching the snow or making their horns their sound, you know. Whatever. This is an example of a video I'm about to play here. It may be a little bit hard to hear I'm going to hold the speaker up to it of a video I'm about to play here. It's maybe a little bit hard to hear, I'm going to hold the speaker up to it, but this video was made with a prompt, silent. And then this ElevenLabs went in, analyzed the video, what's in the video, and added all the sound effects using AI in a matter of minutes. So let me. AI audio: In a place beyond imagination, where the horizon kisses the heavens. One man dares to journey where few have ventured. Armed with nothing but his wit and an unyielding spirit, he seeks the answers to mysteries that lie beyond the stars. Kevin: This is pretty cool stuff. You're going to be able to do some amazing stuff with your products, with your advertising, with everything. This is coming and it's important to stay on the cutting edge of this, because if you're first mover in a lot of this stuff, you're going to have major, major advantages over your competition. Now there's more to this, though. It even gets cooler. You can actually now do ads with AI. These ads will go out and this adgen.ai will actually go to your Shopify site. It will go to your Amazon listing. You can put in the URL of your Amazon listing and it will create ads formatted perfectly for Facebook, Instagram, Linkedin, everywhere, automatically based on that. Then you can do some modifications, but it's really cool. So you can give it a brand name, you can give it a URL, you can give it a subject and it will automatically create the ads for you. This is another one Pika Art which will take a still photo and add animation to it, and then you can automatically change it. You can just type in the background and it automatically changes. It's called pika.art. You can change your top. Here you have a monkey. Let's put some sunglasses on him. You can do this. You can just drop in a still image that doesn't move and you can add movement to it. It's really cool where this stuff is going. This is a prompt. You can take a screenshot of this. I'm not going to go through the whole thing or you'll get this in the replay. They'll show you actually how to use peak art to add movement, which can actually dramatically increase your engagement rate on social media or any kind of advertising you do. It's amazing stuff. There's crazy stuff that's out there. Kevin: Now some additional tools, Chad Rubin went through a bunch of AI tools and he said these are some of the ones that he considers to be the god mode of AI frameworks. I'm just going to buzz through them really quick. You can take notes and go check them out later. One is called booth.ai. It generates studio-quality product photos in minutes, so you don't even need a photographer anymore. Another one called CopyMonkey. This optimizes your Amazon listing. There's others like Shoelix, and there's quite a few out there that will do this, but CopyMonkey is one you might want to check out. There's ReviewScout, which, if you're a reseller or a wholesaler, it'll give you deep insights into the competition and buyer box trends for wholesalers or resellers. There's one called MContent, which also helps you do all kinds of great imagery change out backgrounds, put your product in special scenes. They just introduced some new cool tools just this week, so MContent is really good. He's presented on the Helium 10 Elite as well. Kevin: DoMyShoot's another one that will help you do all your visual content. So basically it's AI as your photographer. Instead of spending $5,000 to take everybody to the beach, you can upload your product and put it in any kind of scene that you want. frequently.ai is another one that's really, really good. Another that has all kinds of answers to all kinds of questions. Another one is the valky.ai, or some people know it as Shoelix. That one's another one that's really popular. So these are all some cool Amazon or AI tools for Amazon sellers. Another one is iphoto.ai will help you create your listing images where you can upload your product and drop it into all kinds of scenes, modify it, do testing on different images and different backgrounds. It's really really cool. So those are some of the AI tools that are out there. Kevin: The number five here. This is from Ayana at YLT Translations. She presented on the Helium 10 Elite and she said you know, this is a cool little trick on how you can get more reviews. So you have to be selling in additional marketplaces. If you're just selling in the US marketplace, this won't work. But if you're set up to sell in other marketplaces, you know Amazon combines the listings. When you don't have a lot of combines the reviews, I'm sorry. When you don't have a lot of combines the reviews, I'm sorry when you don't have a lot of listings from other marketplaces. So what she's saying is you can create dummy ASINs and of your target products and then list them in all the different marketplaces. Now someone buys it, that's okay, but you can also create dummy ASINs and then what you do is you and each one of those make sure they're in all the same browse mode. She has the steps here make sure that the localized listing is live, at least the tile and some bullet points, so you put a legitimate you know it's localized and it's in the right language and it's written right and put a really low price so that viners don't get hit, because most people don't realize that sometimes, when your price is high, vine reviewers don't take your product even though they might want it, because once they hit $600, they have to pay taxes on it. Kevin: So a lot of people don't realize that in the United States that anything over $600 in gifts, they get a 1099 from Amazon at the end of the year. So if they got $10,000 worth of products at retail price and they then have to pay, Amazon says this is what we gave you in gifts. It's just like winning. If you went to the Price is Right or a game show or Jeopardy or something, you have to pay taxes on those winnings. Or if you went in Vegas over $10,000, you got to pay taxes. So this is a lot of times, they won't take your product if it's a $49 product because they're like ah, that's just going to add to my taxes. But if it's temporarily $9.95 while you're getting the vine reviews and then you put it back at $49.95 later, they might take it. So you want local low pricing and then you go out and you get. Kevin: You do vine reviews everywhere and then they'll all combine together. If you do them in multiple marketplaces and if you really get do this right, you can get up to 2,400 different ones. And some of the ways you can do these. You know these quote-unquote dummy listings that she's got on the right-hand side there. You just do different colors of a product. That's kind of like a dummy listing. It's like, okay, I have azure, I have a cobalt, I have a navy, a sapphire sky teal, and then you could have your supplier make just a couple of each of these colors and then you send those out. This is a really cool way to actually get your reviews up and then, once you get enough reviews in a marketplace, it wants to keep sharing these. It'll just share that marketplace usually, but this is a way that you can get a running start. It's a pretty cool little technique. Kevin: This is from Matt Koston. He presented a couple months ago on Helium 10 Elite and this is one of his tricks. That he showed is this is how you can convert like crazy with what he called an index image. This he calls it the. It's the image in your listing that will be the top reasons why your product is the best. This is not your main photo. This is not your photo number one. This is what he calls this photo number two, and it's an index of your products. Is why I think it's why he calls it the index damage, and what he says is you need to number the benefits. A lot of people are using call-outs, they use infographics but they don't number them. He runs a company that does testing and split testing and all kinds of stuff and he says that they've tested this to the end of the earth and back and this is what works. So you want to actually have numbers like this. So something like this should be your second image the five reasons you love, or the seven reasons, or the three reasons. Kevin: Odd numbers are always better than even numbers. Three, five or seven or nine always work the best. Why do I do seven ninja hacks every month for Helium 10 Elite? Seven is a magic number when it comes to psychology. But here he's got the five and look, there's numbers. That's important. He just doesn't list them. People like order and when they see numbers, their mind can sort it and they can read it quickly and it makes sense to them. So the numbering system here is critical, not just the fact that he put the main point, the main benefit and capital, and then explained it in bold and a little bit larger and then explained everything else below it in light blue. But he's got these numbers. That's the critical thing is numbering it. Kevin: And then you notice here. On the third one, there's a US flag. US flags for Americans can up your conversion rate dramatically. You don't have to have a product that was made in the USA. You can say you're a USA company. Now, if you're going to say it's made in the USA and put a flag, it needs to be made in the USA, don't lie. You can say we're a small US company and you can have a flag. Kevin: Now, I see people sometimes make mistakes where they put a flag and they put it inside their graphics or their photos and they don't put it in red, white and blue. They put it in green or they put it in some other color. Never, ever, do that. The flag always needs to be in red, white and blue and look like an American flag. Don't change the colors on it to make it fit the graphic it needs to look because that instantly says a message. But these little things can convert really really well for you. Kevin: It also says add a golden guarantee. Amazon automatically guarantees if they don't like the product they can return it. But you want a golden guarantee. You almost want to name it. Give it some sort of crazy name the PX22G guarantee or something. Don't just say it's money back guarantee or 100% money back or satisfaction guarantee. That's all just common. Give it some sort of crazy name - the dog barker, the tail wagging guarantee or something like that. The outlandish almost ridiculous in your guarantee name. So here's some examples 100%, no mosquito bites guarantee. Bottom of the bottle guarantee, lifetime never lost guarantee. Give it some sort of name like that, not just money back or your satisfaction guarantee or some general thing. Give it a name. It resonates with people and will help your conversions. Like I said here, the generic like 30 money-back guarantee gets just lost in the noise. Test your guarantee names too. You can use Helium 10 to do that. There's other tools out there, but Helium 10 has it built in. Where you can, actually they have a relationship with PickFu but you can do it through Helium 10 and test the guarantee names as well. The number of sales you make is far higher than the people who will take advantage of the guarantee. So don't worry about a guarantee. Kevin: I have something in one of my things I do direct to consumer and I have a $4 insurance charge. It's optional but it's automatically on the order form. They have to cross it out. If they don't want it, it fills it in, but then they cross it out and about 30% or 40% of the people pay that $4. And every year, if I send out 5,000 orders, I might have three people take me up on it. And so, out of 5,000 orders, if 40% take it, that's 2,000 people that pay me $4. That's eight grand and I had to replace three orders. There's big money in this. So don't worry about a lot of people taking advantage of it. Some will. Kevin: There's also something called the squeezed benefit test. You take a look on the left. This is the original graphic that someone had. Has all the bullet points. This is what you normally see and what most of you're probably doing. But look at the one on the right same type of stuff but much easier to read, numbered, organized with icons. This converts people on Amazon buy photos, they don't buy products. I think Perry Belcher originally said that they buy photos, they don't buy products. So your photos are crucial to your conversion and they're going to become even more crucial with AI. This is the test. And look at the difference, even of people, it's 76%. That's 100% certainty that this is a much better option. So this is a cool little tactic that you can do.

Join Kevin King and his guest, Jana Krekic, a language specialist and the founder of YLT Translations, as they engage in a fascinating conversation exploring the importance of translating Amazon listings for different countries. Listen to Jana share her inspiring journey from working in a call center 17 years ago to becoming a language expert and entrepreneur. Discover how she stumbled upon the Amazon industry and used it to generate her first sales, sparking her ambition to venture out on her own.    As we continue, Jana and Kevin tackle the challenges of learning European languages such as Finnish and Icelandic. With these languages lacking international words, we discuss the best strategies for language learning and the crucial role of immersion and conversation with native speakers. We also underline the significance of thinking in the target language to achieve true fluency. We also turn our attention to the limitations of AI in listing and content creation, analyzing its potential in copywriting, translations, and localization.   Moving on, we examine the potential of Open AI in creating more nuanced translations of listings and how this could revolutionize the translation process. We also explore the awakening of some brands to the potential of Amazon's global reach. We also shed light on the challenges of localizing listings when selling on Amazon's international marketplaces and how AI tools can assist in copywriting and translations. So tune in as we navigate the complexities of language, translation, and the power of connection in achieving success.   In episode 367 of the AM/PM Podcast, Kevin and Jana discuss: 00:06 - Multilingual Specialist From Serbia 08:14 - The Importance of Translations in Branding 17:24 - Translation Process for Multilingual Brand Expansion 20:21 - Translating Cultural Nuances 26:44 - AI Limitations in Translation and Integration 30:23 - Translation Tools in E-Commerce Limitations 34:39 - Challenges of Selling on Amazon 40:09 - Amazon Product Listing Issues in Different Markets 45:04 - Affordable One-Time Investment for Content Optimization 48:51 - Translation and LinkedIn Strategy 52:07 - Kevin's Words Of Wisdom This Week

The guest on today's episode is Jana Krekic. She is a well-known eCommerce expert and entrepreneur, specializing in Amazon sales and international market expansion. She is the founder and CEO of YLT Translations, a company that provides professional translation services specifically for Amazon sellers looking to expand their businesses globally.She has extensive experience in the eCommerce industry, and her expertise includes Amazon listing optimization, keyword research, and international business strategy. She is passionate about helping Amazon sellers increase their sales and reach new markets by providing them with tailored solutions to optimize their product listings for international audiences. In today's episode, she discusses launching your listings on international marketplaces the right way.Takeaways:International marketplaces present an opportunity for expanding a brand's reach and language plays a critical role in optimizing listings for different countries and regions.Keyword research is necessary for each marketplace to optimize listings effectively.Fluffy content that works in one country may not work in another. Adjusting content for each marketplace is crucial.If there are no competitors, it may be best to stay away from that marketplace.Emotional points and consumer mentality should be considered when creating content and choosing search terms.A-plus content can increase conversion rates by 39%, and it's essential to have high-quality, localized A-plus content with images and web text that are engaging and visually appealing.Shoppable images are an excellent way to engage the audience and Increase sales. They are available on the Amazon storefront as a part of the brand store, and brands should use them more often.Delegating tasks is essential for scaling a business. Learning to delegate tasks and trusting others with responsibilities can lead to growth and success.Quote of the Show:Even if you copy/paste your English content from the US marketplace to the UK one, it is not necessarily true that all the keywords will be absolutely the same. There are different choices of words with every locality and different search volumes.  Links:https://ylt-translations.comhttps://www.facebook.com/jana.krekic/https://www.linkedin.com/in/jana-krekic-04739227/Special offer for Amazon Legends Listeners: https://ylt-translations.com/amor(AMOR report - 10% off)Ways to tune in:Apple PodcastiHeart RadioSpotifyGoogle PodcastStitcherYouTubeAmazon Legends is sponsored by Argometrix, the authority on, and a leading supplier of, competitive intelligence for online retail. To learn more, head over to https://argometrix.com/

  Launching on Amazon In The EU In 2023 (Roundtable)   In this session we talk about all areas of launching in the EU, from compliance, VAT, Taxes, what products to launch from your brand catalogue and how to target correctly without wasting time on products that will simply not work. We will discuss translations, multi language keywords, launching and getting reviews.   With me on the panel is Mel (AVASK) whom heads up a multi national Tax empire, 7 figure seller Fe Soutter, translations whizz Jana Krekic whom manages around 100 translations in many, many languages.   Jana Krekic is the founder and CEO of YLT Translations, the largest Amazon-centric localization firm in the space today. An international public speaker, polyglot and a translator herself, Jana has considerable knowledge and experience in e-Commerce and Amazon, which she has - and continues to - leverage on to help 7- to 9-figure businesses expand on a global scale. She heads around 80 native speakers, who take content and localise it to convert and engage in a seller's target country. Each translator is well-versed in Amazon's dynamic and ever-changing landscape, and can perform the keyword research and write the copy needed to improve conversions and engagement. The result is a localisation firm that transposes and transcreates content to maximise conversion and engagement. Clients range from medium-sized enterprises ready to take the plunge to global expansion, to eCommerce monoliths seeking to spread their footprint. Melanie Shabangu-Katsari Melanie Shabangu is a highly experienced and qualified professional with over 20 years in the field of Global Expansion, Tax Advisory, and Accounting.  As a Partner at AVASK Accounting & Business Consultants and other successful multi-million-dollar businesses, she has built a thriving global enterprise that supports e-commerce sellers in realizing their full online business potential.  With her expertise in the e-commerce industry, she not only guarantees clients' tax compliance but also brings innovative growth solutions to drive their businesses forward. Fe Soutter After leaving a teaching career in 2008, Fiona Soutter saw the opportunity to establish an online business. The mother of three was drawn to the idea of being a ‘digital nomad' - she wanted the flexibility of working anywhere, anytime. Fiona dedicated her efforts to learning about the world of digital marketing. She founded a consultancy business, spoke at events, and published books.  However, a car accident in 2014 derailed Fiona's progress, and she had to fight through years of chronic pain and all that came with it to re-establish herself. In 2020, Fiona launched her e-commerce business. By combining her accumulated skills with a powerful purpose, she developed a brand that resonated with her audience, which resulted in her being able to create a multiple 7-figure business within 18 months. Fiona is now three years into her e-commerce journey and is now close to launching in the EU.

Today we bring you Jana Krekic to discuss the best strategies to implement when going global with your Amazon Business.Jana Krekic is the founder and CEO of YLT Translations, the largest Amazon-centric localization firm in the space today. An international public speaker, polyglot, and translator, Jana has considerable knowledge and experience in e-Commerce and Amazon, which she has - and continues to - leverage to help 7- to 9-figure businesses expand on a global scale.She heads around 80 native speakers who take the content and localize it to convert and engage in a seller's target country. Each translator is well-versed in Amazon's dynamic and ever-changing landscape and can perform keyword research and write the copy needed to improve conversions and engagement.The result is a localization firm that transposes and transcreates content to maximize conversion and engagement. Clients range from medium-sized enterprises ready to take the plunge to global expansion to eCommerce monoliths seeking to spread their footprint.=====================Jana Krekic

https://ylt-translations.com/

Amazon Keyword Research Tool is a tool used to find relevant keywords for your product or service. You can use this tool to find specific keywords and phrases, perform regular keyword research, or just see which words people are using in their searches on Amazon. Jana Krekic have always wanted for YLT Translations to provide the top results for your brands. That's why her team only hire native translators that are trained for Amazon translations. Her team consists of around 80 native speakers, who take content and localize it to convert and engage in a seller's target country. Each translator is well-versed in Amazon's dynamic and ever-changing landscape, and can perform the keyword research and write the copy needed to improve conversions and engagement. What You'll Learn Cutting costs from a lot of Sellers in 2022, What Happened? Jana shares her experience when working with Aggregators during Covid Working with Big Corporations, is it worth it? The importance of documentation and creating a company deck What do corporates do badly that SMEs do well? What's my competitive advantage as SME owner? Resources Find out more about Helium10! Get your SemRush App Here!

Amazon Keyword Research Tool is a tool used to find relevant keywords for your product or service. You can use this tool to find specific keywords and phrases, perform regular keyword research, or just see which words people are using in their searches on Amazon. Jana Krekic have always wanted for YLT Translations to provide the top results for your brands. That's why her team only hire native translators that are trained for Amazon translations. Her team consists of around 80 native speakers, who take content and localize it to convert and engage in a seller's target country. Each translator is well-versed in Amazon's dynamic and ever-changing landscape, and can perform the keyword research and write the copy needed to improve conversions and engagement. What You'll Learn Cutting costs from a lot of Sellers in 2022, What Happened? Jana shares her experience when working with Aggregators during Covid Working with Big Corporations, is it worth it? The importance of documentation and creating a company deck What do corporates do badly that SMEs do well? What's my competitive advantage as SME owner? Resources Find out more about Helium10! Get your SemRush App Here!

Amazon Keyword Research Tool is a tool used to find relevant keywords for your product or service. You can use this tool to find specific keywords and phrases, perform regular keyword research, or just see which words people are using in their searches on Amazon. Jana Krekic have always wanted for YLT Translations to provide the top results for your brands. That's why her team only hire native translators that are trained for Amazon translations. Her team consists of around 80 native speakers, who take content and localize it to convert and engage in a seller's target country. Each translator is well-versed in Amazon's dynamic and ever-changing landscape, and can perform the keyword research and write the copy needed to improve conversions and engagement. What You'll Learn The State of eCommerce - What Does it Mean for the Keyword Research Tool? Why are These Keyword Tools So Popular? What's Really Going on Behind the Scenes? The Amazon Keyword Research Tool is H10. Using H10 and Data Drive Tool to maximize nice research The Amazon Keyword Research Tool has limitations and can't answer every question. In this episode, Jana will demonstrate some of the limitations of the Amazon keyword research tool. Resources Find out more about Helium10! Get your SemRush App Here!

Amazon Keyword Research Tool is a tool used to find relevant keywords for your product or service. You can use this tool to find specific keywords and phrases, perform regular keyword research, or just see which words people are using in their searches on Amazon. Jana Krekic have always wanted for YLT Translations to provide the top results for your brands. That's why her team only hire native translators that are trained for Amazon translations. Her team consists of around 80 native speakers, who take content and localize it to convert and engage in a seller's target country. Each translator is well-versed in Amazon's dynamic and ever-changing landscape, and can perform the keyword research and write the copy needed to improve conversions and engagement. What You'll Learn The State of eCommerce - What Does it Mean for the Keyword Research Tool? Why are These Keyword Tools So Popular? What's Really Going on Behind the Scenes? The Amazon Keyword Research Tool is H10. Using H10 and Data Drive Tool to maximize nice research The Amazon Keyword Research Tool has limitations and can't answer every question. In this episode, Jana will demonstrate some of the limitations of the Amazon keyword research tool. Resources Find out more about Helium10! Get your SemRush App Here!

International expansion is a great way to scale your Amazon business, but many sellers don't speak the local language of the market they are trying to infiltrate.  To solve this problem, sellers use software like Google Translate to help them translate their existing sales copy, but according to Jana Krekic, this approach often hurts sellers more than it helps them.   Jana is the founder and CEO of YLT Translations, an agency that helps Amazon sellers translate their listings, sales copy, and keyword research to suit various foreign markets. Jana believes that human-based translations help sellers to better navigate the nuances of foreign languages in a way that software cannot.  In this episode, we discuss the language differences that often trip sellers up, the pros and cons of using AI to generate your sales copy, and the international rules and regulations sellers should be aware of. We also discuss the risks and rewards of international expansion, which countries to expand into first, and the steps sellers should take to ensure a smooth transition into foreign marketplaces. According to Jana, “If you want to enter an international Amazon marketplace, the number one thing you should do is market research. That is crucial. After that, you should focus on creating keyword-driven content. The Amazon content rules are less strict in Europe than in the US, so you can use that to your advantage.”  Lastly, Jana shares some insights into Amazon's expansion plans, including the new countries they will be launching marketplaces in, and the opportunities this creates for Amazon sellers around the world.  If you have set your sights on global expansion, then listen in to this conversation to find out how to conquer foreign Amazon marketplaces. Topics Discussed in This Episode: The services that YLT Translations offers Amazon sellers (03:22) Jana walks us through her background and entrepreneurial journey so far (05:34) How AI competes with human-based translations (11:13) The opportunities Amazon sellers can tap into by expanding internationally (16:55) Nuances other than languages differences that sellers should be aware of (28:39) International rules and regulations that often trip sellers up (34:14) New Amazon marketplaces that will be opening in the coming year (39:14) The foundation's sellers should have in place before they expand internationally (40:34) Risks sellers should be aware of when moving into foreign FBA marketplaces (44:43) The European countries you should expand into first (48:21) Mentions: Empire Flippers Podcast Empire Flippers Marketplace YLT Translations Helium 10 Data Dive Tools Sit back, grab a coffee, and learn how to adjust your Amazon listings to suit international marketplaces.

International expansion is a great way to scale your Amazon business, but many sellers don't speak the local language of the market they are trying to infiltrate.  To solve this problem, sellers use software like Google Translate to help them translate their existing sales copy, but according to Jana Krekic, this approach often hurts sellers more than it helps them.   Jana is the founder and CEO of YLT Translations, an agency that helps Amazon sellers translate their listings, sales copy, and keyword research to suit various foreign markets. Jana believes that human-based translations help sellers to better navigate the nuances of foreign languages in a way that software cannot.  In this episode, we discuss the language differences that often trip sellers up, the pros and cons of using AI to generate your sales copy, and the international rules and regulations sellers should be aware of. We also discuss the risks and rewards of international expansion, which countries to expand into first, and the steps sellers should take to ensure a smooth transition into foreign marketplaces. According to Jana, “If you want to enter an international Amazon marketplace, the number one thing you should do is market research. That is crucial. After that, you should focus on creating keyword-driven content. The Amazon content rules are less strict in Europe than in the US, so you can use that to your advantage.”  Lastly, Jana shares some insights into Amazon's expansion plans, including the new countries they will be launching marketplaces in, and the opportunities this creates for Amazon sellers around the world.  If you have set your sights on global expansion, then listen in to this conversation to find out how to conquer foreign Amazon marketplaces. Topics Discussed in This Episode: The services that YLT Translations offers Amazon sellers (03:22) Jana walks us through her background and entrepreneurial journey so far (05:34) How AI competes with human-based translations (11:13) The opportunities Amazon sellers can tap into by expanding internationally (16:55) Nuances other than languages differences that sellers should be aware of (28:39) International rules and regulations that often trip sellers up (34:14) New Amazon marketplaces that will be opening in the coming year (39:14) The foundation's sellers should have in place before they expand internationally (40:34) Risks sellers should be aware of when moving into foreign FBA marketplaces (44:43) The European countries you should expand into first (48:21) Mentions: Empire Flippers Podcast Empire Flippers Marketplace YLT Translations Helium 10 Data Dive Tools Sit back, grab a coffee, and learn how to adjust your Amazon listings to suit international marketplaces.

Expanding To Different Amazon Marketplaces and The Local Leading Platforms... Jana Krekic joins me today to discuss some ideas around expansion to other marketplaces whilst expanding to Amazon alternatives to .com. Example, when you rollout it is worth looking at the leading player in the market to double down on your ROI. Rakuten, Zalando, Allegro, CDiscount and Wildberries are leading marketplaces in their own rights. Jana is a certified translator, international speaker, an e-commerce consultant and also the founder of 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 60 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency which helps sellers scale their businesses across different international marketplaces.

This week on Inspired with Bell…   Jana Krekic is a certified translator, international keynote speaker, an e-commerce consultant and also the founder of 7-figure Amazon dedicated translations agency - YLT Translations.  She has had over 5 years of experience working  not only with various 7 to 9-figure Amazon sellers,  but also with multi-national brands/marketplace across the globe.   Prior to becoming the founder of YLT, Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses.    She doesn't only lead the team of 80 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency which helps sellers scale their businesses across different international marketplaces.

Mina is multiple seven-figure seller in the supplement industry, investor, Amazon PPC expert, and founder of Trivium Group, an Amazon Advertising agency. Mina excels at developing cutting-edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. He has spoken on every major stage in the Amazon industry, consulted over 400 brands, consulted 3 aggregators worth $1.2 billion combined, has been on over 100 Amazon and E-commerce podcasts to share his knowledge, and continues to be a leader innovating in the Amazon advertising space. His goal is to change the way people perceive Amazon PPC and empower them to take back control and dominate their ads. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist, Toimer Rabnovich, Paul Harvey, Dr Ellis Whitehead and many more.. Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Use the code:10SSL (for 10% off) Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP Dinner is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative, Unicargo and Profit Whales, Carbon6

Darren is CEO of Vendo, a is a 360° digital growth agency specializing in online marketplaces such as Amazon and Walmart.com having. Darren has 20 years+ of ecommerce experience including affiliate marketing, PPC marketing, marketplace strategy, supply chain, sourcing, and all areas of general ecommerce management. He believes that in today's highlight competitive online marketplaces you need to win as much off of those platforms as on them by building brand awareness. Darren is very passionate about all things ecommerce and is focused on how we can continue to add value and growth for all of our VENDO clients in an ever-changing online marketplace. ***10% off discount code when you use 10SSL** ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist, Toimer Rabnovich, Paul Harvey, Dr Ellis Whitehead and many more.. Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Use the code:10SSL (for 10% off) Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP Dinner is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative, Unicargo and Profit Whales, Carbon6

On Thursdays with Sharon, Sharon goes over the new Query Performance Dashboard in Brand Analytics.   The Query Performance Dashboard Provides visibility into your search term's performance based on shoppers' search behavior. For the selected timeframe, it shows metrics of the top terms of your catalog or ASIN (e.g., search displays, clicks, adds to shopping cart, and purchases). This information can help you to understand customer demand, what queries lead buyers to your products, at what stage you may be “losing” the buyer and much much more!   ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist, Toimer Rabnovich, Paul Harvey, Dr Ellis Whitehead and many more..   Hosted by: Danny McMillan,  Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/  Use the code:SSL10 (for 10% off) Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP Dinner  is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative, Unicargo and Profit Whales

Today Andy Arnott joins as we discuss some of the future possibilities for marketing on the cutting edge for Amazon sellers. The impact of AI on Marketing, Machine Learning and how to use in your business. How AI can improve your supply chain and why those that do use AI will have the upper hand. Andy started selling on Amazon in 2012 and hit 7 figures in sales within the first year of starting the business. Before starting his Amazon business, he worked for the US government in the aerospace industry & created a 7 figure mobile app software company. In 2015, he started an Amazon-related saas service to help sellers get reviews. Through his podcasting, coaching, & software has helped thousands of Amazon sellers grow their businesses. Today he's building a media network, and with his wife growing their real estate empire with long and short term rental properties. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Today we take a look at what is going on for Amazon sellers inside the Ukraine the impact on their families and Amazon business. Today, Vitalii Khyzhniak joins me to gives us some insight on how things are going and the effects of those around him. Vitalii Khyzhniak is an Amazon advertising and marketing expert, Chief Executive Officer at Profit Whales, a full-service marketing agency for Amazon brands, that accelerates sales growth using on & off Amazon traffic to give them an edge over competitors and diversify the revenue streams while increasing the business evaluation. Amazon Ads partner. Pinterest partner. He's obsessed with increasing profits for 7-9 figure brands selling on Amazon, helping them with building strong brands beyond the marketplace, finding the best CPA, and conversion. More ways to donate and help Ukraine: - https://helpukrainewin.org     The credible news sources to follow on the updates in English: - Telegram channel https://t.me/ukrainenowenglish  - https://www.eurointegration.com.ua/eng/; - https://www.economist.com/ukraine-crisis.   To contact someone from Ukraine directly, write to Profit Whales, they will help you: - https://profitwhales.com - dari@profitwhales.com -https://www.linkedin.com/company/profitwhales - https://www.facebook.com/profitwhales/    ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii More ways to donate and help Ukraine: - https://helpukrainewin.org     The credible news sources to follow on the updates in English: - Telegram channel https://t.me/ukrainenowenglish  - https://www.eurointegration.com.ua/eng/; - https://www.economist.com/ukraine-crisis.   To contact someone from Ukraine directly, write to Profit Whales, they will help you: - https://profitwhales.com - dari@profitwhales.com -https://www.linkedin.com/company/profitwhales - https://www.facebook.com/profitwhales/ 

Yev Marusenko is founder of Zontracker, tracking $4B+ of Amazon sales including attribution from Facebook ads. He also created the georank tracker for regional Amazon keyword ranks in each US state. With Zontracker, Georank, and Wego behind him, he is taking a data-driven and innovation approach from e-commerce to web3. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

This week on Inspired With Bell... 14 year old entrepreneur ready to conquer the world. From a young age Hayden has realised that he can make money through different small business opportunities. His journey is inspiring and uplifting and a must listen for all your business owners coming through the ranks.   ___________________________________________________   Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________   Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii        

Episode 15: Do You Know Your Audience? Localization and Why You Shouldn't Sell Fluff In Germany Games that are funny and topical here in the US are not necessarily going to be hilarious in a place like say Japan, think Cards Against Community and other crazy games. Localization is a necessary part of success in ecommerce and retail in general. Languages, cultures, and interests change wherever you go so you have to think like that local country thinks as a brand. Jana Krekic, CEO of YLT Translations walks us through how to think and adjust our mindset effectively. The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We're looking at retail in a whole new way, looking to better understand the future of retail. It's Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel. Like what you're hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop. Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. Follow us on LinkedIn: https://linkedin.com/company/thelongergame Follow us on Instagram: https://instagram.com/thelongergame Follow us on Facebook: https://facebook.com/thelongergame About our guest: Jana is a certified translator, international speaker, an E-commerce consultant and also the founder of 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 82 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency which helps sellers scale their businesses across different international marketplaces. You can find them at... Instagram: https://www.instagram.com/ylt_translations/ Facebook: https://www.facebook.com/jana.krekic/ LinkedIn: https://www.linkedin.com/in/jana-krekic-04739227 Website: https://ylt-translations.com Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Arch DevOps. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Arch DevOps specializes in automation, and they use some of that automation to produce this very podcast. They're great at finding bottlenecks and automating processes, and if you work with them, you'll free up time and revenue in a hurry. A little bit of automation can result in a big ROI. Stop by https://archdevops.com to find out more, and pick up a free e-book on whether your company culture is even ready for automation, along with a free ROI calculator just for visiting. --- Send in a voice message: https://anchor.fm/thelongergame/message Support this podcast: https://anchor.fm/thelongergame/support

Dima is a master of balance. He maintains a crazy work ethic without compromising on happiness or his amazing lifestyle. He has 7 companies, 2 kids, a wife and sweet dog.His business began in 2013 and he hit $500k monthly revenue within 120 days of starting out. Dima has also been through downs as well as ups - including firing 36 out of his first 40 employees. He is a high-energy, inspiring character with a heart bigger than Jeff Bezo's bank account. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Amazon is bringing out new tools this year to help Brands (only accessible to brand registered 3rd party sellers) with Insights on Search Performance of Their Products. On Thursdays with Sharon today Sharon introduces the new Search Catalog Performance Dashboard which is currently available for all Brand Registered Sellers from the Brand Analytics Dashboard, and also touches on a not yet released dashboard called "Query Performance Dashboard" which should be launched within the coming months. Here is what Amazon says about the dashboard: The new Search Analytics Dashboard will include the Search Catalog and Query Performance dashboards: The Search Catalog Performance Dashboard (out now in beta) will help brands understand their sales funnel at the product level. Sellers will be able to use this tool to quickly identify conversion issues or drop-off points where they lose customer attention. The dashboard will also help sellers analyze the price competitiveness of their products and optimize their marketing investments and inventory planning. The Query Performance Dashboard (not yet released) will help sellers understand top search terms that are associated with their products. This information can help sellers better target the keywords they use in their marketing campaigns and identify opportunities to expand their product portfolio based on customer interest.   ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Steve Simonson returns to chat about the impact on metals, gas, oil and plastics from the current situation the world faces and those affect on both sides. Prices are increasing already in homes across many countries. Energy, people, materials and production are key drivers for brand owners across many product categories on Amazon. From internal circuit boards in electronics to plastics that account for many underpinned components that drive manufacturing.  ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan,  Sharon Even, and Izabela Hamilton  Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded.  Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly,  Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Shelley started on Amazon in 2015 and one of the only people I know that sold two brands at the same time to two different aggregators. Two lots of discovery, two lots negotiations and double the stress. Whilst having help with the process using two different brokers both were over the line in a three month window. More info on Shelley and Scale For Etail https://www.facebook.com/groups/scaleforetail https://scaleforetail.com/upcoming-events/ ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan,  Sharon Even, and Izabela Hamilton  Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded.  Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly,  Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

On Thursdays with Sharon Even, Sharon welcomes a "not so typical" Amazon Seller who shares his story of building an assorted Snack Box company. Nick Neve is an Actor, Turned Subscription Box Seller, Turned Amazon Seller, Who has seen great success buying Niche Snacks Wholesale in the USA and creating different types of Snack Boxes under his brand in America on Amazon, Etsy and his own store. During this interview (which is a long one), Nick shares his story of struggling to make ends meet to how he came up with the idea of creating snack boxes, insight on how the operation works, Tips on how to reach out to wholesalers if you are interested in putting their products in your bundle/box, how being a "customer first" brand has helped him grow - and so much more.   ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Liran Hirschhorn returns to go in-depth on how he and his team using third party eye balls including running white listed ads against influencer profiles. Using a mixture of Hispey, MixMax, Upfluence (Free Chrome Experience) they dial in to get the maximum return. We discuss group buys on weekly stories over a month to maximise exposure (calculating eyes for each stories and expressed conversion rate)... And bartering for your budget requirements and never paying the ad rate card. The chat is mainly focusing on TikTok (18-25) and Instagram (25-34) which accounts for around 70% of the users on each platform. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Frankie Quiroz is a serial eCommerce brand genius who has successfully built 8-Figure Brands. Frankie is the Co-Founder of Tuned in Tokyo and Drip Creationz. Starting from rock bottom in a small town in Riverside, California; Frankie achieved acclaim by building his first 8-Figure Clothing Empire known as Tuned in Tokyo (the leader in automotive apparel and social media popular brand with over 1 million organic followers) in the summer of 2015. What started out as a dream has blossomed into a global business with a social network of 30 Million Followers and 30+ team members in a 32,000 square foot office. Drip Creationz is his latest venture where he decided to turn his younger sister's etsy hustle into a world recognize shoe customisation company. Drip Creationz sold $4.5 million worth of shoes its first year in business, grew from 0 - 1,000,000 organic followers, and has had over 1,500 influencers & celebrities post Drip Creationz on their social for free. As a brand genius, Frankie has successfully helped other 7-Figure & 8- Figure entrepreneurs strengthen their digital marketing strategy and eCommerce infrastructure. Aside from his own business ventures, Frankie is on a mission to inspire and empower a new generation of eCommerce entrepreneurs. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Destaney Wishon returns to the show as we talk all things Amazon PPC. As Amazon PPC is clearly moving towards (for a while now) a full pay to play model at the top of search and the endless adding of new ad placements. What impact does this leave for the buyer experience? Sponsored Products is still 75% > of where the conversions are but what about the other ad types that are unproven? Do you invest early to play to win and then ride the wave before the CPC's go up, or do you get more cute with Sponsored Products and etch out the incremental improvements? That is the topic of the day... ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Adam Hiest joins me today as we discuss the issues faced by sellers today, vs the last 7 years from the gold rush of 2015, the OGs of 2008 to 2014 and the cyles of change. We cover the game today at 10,000 feet the massive upside in selling your brand and how the multiples are on their way down from the peak of the last 6 months. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

This week on Inspired With Bell... Corinne Lebrun is an author, speaker, expressive artist and scholar. She is working on her Ph.D. in social psychology and works with companies as a management consultant and organizational psychology expert. She is also passionate about spiritual growth and creative expression and teaches individuals tools for staying connected to their soul while living fully in the world. Her book a Handbook for Badass Spiritual Warriors can be found on Amazon, her second book Infinity Within is scheduled to come out in early 2023. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Tim Jordan joins today as we chat about sourcing and production in Latin American. This does away with lead time on frieght and greatly reduced import taxes and in some cases you can land your stock into your 3PL in 36-72 hours. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative Selling on Amazon, and Physical products in general gets more complicated every year, never ending problems arise from costs of goods increasing to cost of advertising to saturation in markets etc … it's never ending. That's why when possible, avoiding certain mistakes in the first place and where possible could save you or make you thousands, and even be the make or break of your business. On Thursdays with Sharon - Sharon dives into the top mistakes she sees sellers Still making that really should be avoided in 2022, these tips and tricks are a must to look out for. ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Brandon returns to chat about scaling from 7 figures to 8 and is on beat to hit 25m this year. With the logistics situation still upside down, ToS tightening up and the rising costs of PPC. It shows that with creativity, edge, processes and the right people in the right seats there is still plenty to play for if you play the game right and execute. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

This week on Inspired with Bell... Yael Cabilly is the founder of Cabilly & Co. (www.e-cabilly.com), and one of the leading attorneys in the E-Commerce space. With over 16 years of experience in Intellectual Property, Yael uses her unique IP background to solve problems on E-Commerce platforms and protect her clients' interests. Her firm represents thousands of sellers worldwide and helps them with suspended listings/accounts as well as intellectual property protection and enforcement. Yael is also one of the co-founders of Fortunet (www.Fortunet.net), an investment banking firm focusing on the sale of medium and large Amazon businesses. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Work-Life Balance is something so many entrepreneurs struggle with, especially when both Life and Business can be so Dynamic. On Thursdays with Sharon today Sharon Talks about why taking care of yourself is so important to then be able to take care of your business. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Today I do a run down of key Amazon Conferences to check out for 2022. I also run down key fringe parties at Prosper Show. We all know the power of networking and it is also to have a bit of fun outside of staring at our screens. Make sure you sign up our VIP party on Tuesday 5-8pm with me DJing, It is put on by Fortunet (Yael Cabilly) and sponsored by Carbon6, Getida, Nozzle, Clear Ads and Sellers Funding Sign up here for free>>>>https://fortunet.net/exit-another-day/ Upcoming Fringe Parties https://fbaprivatemarket.com/prosper-show-party-schedule/?fbclid=IwAR19IJ5KJoWxxELgyc5QC7mnPeLcVQez1_3OBjwJSz6zkmj6KY_P9G30Dh0 Upcoming Conferences in 2022 https://amzsummits.com/?s&event-category%5B0%5D=6&event-time ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

This week on Inspired with Bell...   Cara Sayer is an entrepreneur and the inventor of SnoozeShade, the world's bestselling range of baby sun and sleep shades. In 2009, Cara found herself in need of a solution to help her baby daughter sleep in the pushchair. She couldn't find anything already on the market, so she decided to create that solution herself! Despite having no previous experience in retail or manufacturing, Cara has since turned SnoozeShade into a global brand that has helped hundreds of thousands of parents, won more than 70 awards and is recommended by the world's leading baby-sleep experts. Cara is passionate about teaching other small-business owners what she has learned, sharing the real ups and downs of running and growing a business in her signature straight-talking style ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Joe Reichsfeld is an Ecommerce Consultant with experience going back to before 2000. He has helped and worked with sellers of all sizes from 1-person shops up to Fortune 500 corporations. Joe focuses on helping sellers maximise the potential of the platforms they are on while diversifying and expanding their reach and dominance into other channels and markets. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

On Thursdays with Sharon today Sharon speaks about why tracking your market is so important for many reasons including: a. Understanding the Market Cap / Volume b. Potential of Market Share / Current Market Share c. Keeping on top of new competitors coming in and more. Sharon shows how using a marketing tracking tool can assist you with getting a birds-eye view of your niche and keeping on top of the market and market changes.   ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Today I sit down with Brian Anderson the producer of leading Amazon conference The Prosper Show. You can use my discount code (this is not an affiliate code, just a discount passed onto you) - SPEAKDMCM10 Visit : https://prospershow.com/ In March many sellers will head to Vegas for a few days of networking, learning and partying. We will have a look on what is coming up at the 2022 show and understand some of the inner workings on the large scale conference meets trade show. Prosper Show is ideal for the established Amazon seller for learning how to make their business more profitable and for meeting leading solution and service providers that are eager help sellers scale their businesses more efficiently. We lead with education while also providing sellers with access to 100+ leading solution and service providers in the Amazon ecosystem. Accomplished Amazon sellers will benefit from Prosper's sessions that feature replicable best practices and structured and unstructured and networking opportunities. Customized to the needs of online sellers who want to improve their businesses on Amazon, this conference features multiple former Amazon insiders as well as CEOs and general managers from top Amazon marketplace solution providers. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Every time our clients get ready for sale we need to take at their objects and desired outcomes. Everyone wants to cut their PPC spend but there are many variables here that could have a negative impact on rankings and consistency of sales. Today I will go through a 4 point system that you can implement to make improvements to your bottom live and or, getting ready your Amazon PPC as part of your exit process.   ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Email Marketing With A Content Driven Perspective This week on Inspired With Bell... Chase Dimond is currently a Partner at Structured — a top e-commerce marketing agency, where he runs the email team. Since June of 2018, we've helped our clients send over a billion emails resulting in over $100 million in email attributable revenue. A few of our previous and current clients include: Orgain, The Chive, Original Grain, and CrossNet. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Today I fly solo to chat about migrating your Amazon PPC using Portfolios to manage. I often hear how sellers switch to software and say it blows up their account. Two points here, the seller is in control of the software and a massive part of it, is the sellers PPC chops and time they invest in the software. More importantly, your campaign history and the dead start and your ability to recover, if your new campaigns go sideways. I'll share some ways to avoid all of the above and get your transition done as smooth as possible. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

My guest today is Jana Krekic. Jana is the founder and CEO of YLT Translations, which helps Amazon sellers expand to all international markets - listing translations with keyword research. Today we are going to talk about amazon listings, translations, how to go to other marketplaces, and much more.   Link from the episode:  Interview with Yoni Mazor - https://www.youtube.com/watch?v=ZE1aKCXGuzA   Connect with Jana: LinkedIn - https://www.linkedin.com/in/jana-krekic Instagram - https://www.instagram.com/yannah85/ Facebook - https://www.facebook.com/jana.krekic Websites and Company Social Media: YLT Translations - https://ylt-translations.com/ Linkedin - https://www.linkedin.com/company/ylt-translations/ Instagram - https://www.instagram.com/ylt_translations/ Facebook - https://www.facebook.com/YltTranslations Twitter - https://twitter.com/ylttranslations   ANATOLY's TOOLS:   Product Development: Helim10 - I use it for  Product Research, Keyword tracking and Listing Optimization .  SPECIAL DEAL: Get 50% your first month or 10% every month: http://bit.ly/CORNERSIIH10  Pickfu - I use it for split testing all of my products and for validation ideas .  SPECIAL DEAL: First split test 50% 0ff  https://www.pickfu.com/10mj   Trademarking: Trademark Angels - For all my trademarking needs.  SPECIAL: Mention Anatoly and 10MJ podcast and get 10% Off your trademark.   HR: Fiverr -  I hire my 3dMockup person and images label designer here on Fiverr - http://bit.ly/10mjFIVERR Upwork - I hire people long term on Upwork - upwork.com  Loom.com - for creating SOP's, I record everything on Loom and give to my VA's Keepa.com - to track historical data such as prices   ANATOLY's  3 Favorite  Business Books: DotCom Secrets by Russel Brunson - I think this is a must read for every online entrepreneurs - http://bit.ly/10MJDotCom 4 hours work week by Tim Ferriss  - This book changed my life and made me become an entrepreneur - http://bit.ly/10MJ4WW The Greatest Salesman In The World  by Og Mandino - Old book but it goes to the core of selling -  http://bit.ly/10MJGREATSM    DISCLAIMER: Some Links are affiliate, it costs you nothing, but helps to keep this podcast on the float   Have questions? Go to https://www.10millionjourney.com Follow us on Instagram: @10millionjourney

Today I am joined by Anthony Lee and McClain Warren to talk about the Canonical URL making changes outside of Seller Support and the loopholes with ToS. The ToS presents some interesting factors and depends on how you read it. If you compare what is written for US vs CA you will begin to understand some of the challenges pertaining to actual / perceived manipulator. We also chat about active and passive voice when it comes to copy. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

Jana Krekic is a certified translator, international speaker, e-commerce consultant, and the Founder of YLT Translations, a seven-figure Amazon translation agency. Leading a team of 82 people, Jana helps sellers scale their businesses across different international marketplaces. She has five years of experience working with seven-figure to nine-figure Amazon sellers and has served as a translator for multiple companies.   In this episode… When you want to expand your Amazon brand internationally, it can be tempting to simply run your content through Google Translate to reach new audiences. However, Jana Krekic strongly advises against it, explaining that it could actually hurt your sales. So where can you turn to scale your brand across the globe? Through her company, YLT Translations, Jana is offering a solution far better than machine translation. Her team does more than translate your copy — they utilize keywords, take advantage of SEO, and localize content so that it reaches your desired audience every time. Now, Jana is here to share the strategies that can help you successfully expand beyond the US market. In this episode of the Quiet Light Podcast, Joe Valley is joined by Jana Krekic, the Founder of YLT Translations, to talk about why translation matters for your e-commerce brand. Jana shares the inspiration behind her translation company, how they help Amazon sellers increase sales internationally, and why keywords are a must when marketing across borders.

Olivia Jones spent a decade at Goldman Sachs, where she worked across M&A origination and execution, capital raising, and broader corporate strategy in the tech sector. Last May she joined BRANDED, where she is a Director in the Acquisitions team responsible for the end-to-end sourcing and integration of UK-based brands and brands in the Beauty & Personal Care vertical. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative ___________________________________________________ Grab tickets for Branded By Women Live brought to you by Branded. Hosted by: Sharon Even and Izabela Hamilton Featuring Yael Cabilly, Melanie Shabangu, Olivia Jones, Amy Wees, Cassandra Craven, Jana Krekic, Michele Venton, Cara Sayer and Kata Phipps. Tickets: https://brandedbywomen.com/ Big Thank you to our sponsors: Branded, AVASK, Helium 10 and Multiplymii

In this session I sit down with Matt Parker that has been working with Pinterest for sometime and has an account manager on the Pinterest developer team. We discuss the power of video vs static images, the meta tagging the impact of frame rates and cover areas on Geo-Rankiing on both Amazon and Pinterest. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

This week on Inspired with Bell... Karina Molostova is an entrepreneur, tech investor, and advocate for women in business. Her days are spent by dancing, growing her businesses, teaching women to succeed financially and finding new passions. ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

Gift Keywords: The Good, The Bad, The Ugly   Gift keywords can be like hitting the lottery and whilst you should explore and test it would be silly to bank on this without a clear path laid with core keywords. I know of brands that were able to do well with this in the kids category and had a real knack of finding the right gift keywords to their products and had a strong hit rate. I have also seen sellers try to pivot to gift keywords as they used broadly related keywords in a niche whereby their product(s) fall between the stools.   Why can gift keywords be problematic? That is the topic of today! ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

On Thursdays, with Sharon we talk: PRODUCT IMAGES made for conversion, How to create the brief for your photographer or graphics designer. Product Images are the most important part of your product page, It is what gets the click from the search results, what helps to showcase your product, and what helps the shopper envision your product in their life, or how it will solve their problem. In order to know what type of images you need for your product, you must first understand the following about your product: * Main Benefits * Main Features * Where it is used * How it is used * Who uses it? * What does your Branding need to look like in order to attract your buyer avatar? Once you understand the above, then you will know what types of images your product NEEDS to have so that it can showcase your product best and help boost conversion. Only then can you create the brief and give the direction to the service provider making your images. Different Types of Images: * Main Image (hero) *Lifestyle: a few when possible (can turn into a collage) * Different angles of product (Can be mixed with infographics on the side) * What's Included (when applicable and can also include some other information like dimensions for example ) * Dimensions / measurements / weight * Collage: 4 images in a collage showing either where to use, how to use, main benefits etc * Infographics: Stand Out Features, must be to the point, Icons with limited text, can be mixed with a lifestyle like shown in the video of the podcast, must have Easily read texts and fonts ___________________________________________________ Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

Yael Cabilly, Co-founder of Fortunet (www.Fortunet.net), returns today to discuss the most common deal “blockers”, and how to overcome them: 1. Trust and confidence 2. Intellectual property 3. Momentum 4. Compliance / TOS Fortunet is an investment bank, focusing on the sale of medium and large Amazon businesses. The firm has closed dozens of 7-8 figures deal, and some of the largest transactions in the industry. Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

This week on Inspired with Bell... Today we're talking about LOVE and how to have and feel more of it in 2022. “You can't create what you're not BEING.” -Cortney McDermott. Join us to dive into what love really is and how you can align to it to attract anything you want…. From a deli waitress who couldn't pay the bills to a bestselling author, TEDx speaker, and expert mind-body coach, Cortney McDermott believes in human alchemy. She helps the world's leading organisations and creatives to disrupt old patterns of behaviour, grow sustainable businesses, and apply the physiology and psychology needed for success. Her work in the field of self-development has been featured in Inc., Women's Health, SUCCESS, The Huffington Post, FOX news, and most other major business and lifestyle media. Cortney started her career as a temp secretary, rose to corporate executive, and went on to become a VP, before leaving her elite corporate jobs to start her own businesses, with clients and audiences at Universal Music Group, Google, Nike, Starbucks, the US Military and NASA. Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

I see a lot of accounts whereby brands are not dialling in deep enough on their keyword research and tend to filter keywords by search vol on tools or base on frequency rank on Brand Analytics. Another thing I see is when sellers research the market and build a differentiated product which is too far removed from the niche that they were targeting, and falling between the stools. When they chase the original keywords and their product appears in the returned results it stands out like a sore thumb, in a good way if they convert, but can be a problem if they don't. Because they no longer have the option to fall back on other keywords because they have created a new sub market without any mature keywords to rely on. Then you are in the territory of creating a market, which in itself is another podcast. Amazon is searchers in intent for supply and demand (in the main). Check out today's show to find out how you can build a framework for your own products. Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan,  Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/   Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

Discovering what Certifications your products may need or regulations you must follow can be a headache, but absolutely crucial when manufacturing physical products.   Today on Thursdays with Sharon - Sharon Even shows how to use the new Amazon Compliance Reference Tool, a tool by Amazon designed to help sellers navigate their compliance obligations and stay up-to-date on changing requirements.   HOWEVER, this tool is limited to the number of products and niches it covers therefore, Sharon also shows a secondary tool she uses beyond Amazon called Compliance Gate.   Links to the Tools: Amazon Compliance Reference Tool: https://sellercentral.amazon.com/ckp/ Compliance Gate: https://bit.ly/compliancegate - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist, and many more Hosted by: Danny McMillan, Sharon Even, and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our Sponsors: Seller Sessions Live is brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

Neutrally Evaluation process is now in effect and making sellers and rights owners life a little easier, with a 3 week window, before the ASIN(s) are yanked. However, what happens when both parties put in the fees to enter their argument over the patent? That is what we will discuss on today's show with Rich Rich Goldstein works with entrepreneurs to help them protect their ideas, products, and brands with patents and trademarks. Over the past 26 years he has obtained more than 2,000 patents for his clients. Rich is host of the “Innovations and Breakthroughs” podcast. He is author of the Consumer Guide to Obtaining a Patent for the American Bar Association and regularly speaks to entrepreneurs and marketers to help educate them about the patent process is Links Explanation of patent claims: https://www.youtube.com/watch?v=4n3mQET0ylY&list=PLfB8Om5CN3mFMIrXPtNycYxlM4yGnhFYq Firm website: www.goldsteinpatentlaw.com Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

Richard Turnbull recently sold his Amazon business to an Amazon aggregator for seven figures. In this podcast he answers the most common questions that other sellers have asked him about his sale and what could help them sell their business. Richard has set up a website to further answer these key questions in more detail, including the difference between an asset and share sale. Plus the website helps you to filter down over 150 Amazon aggregators into the select few that are most likely to buy your FBA business for the highest valuation. Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

"If you fight for your limitations, you get to keep them." -Cortney McDermott Want to create more wealth, freedom, happiness? Today we're going to cover the principles behind wealth accumulation, what it really means to be wealthy, and how we can turn limiting beliefs about money into empowering ones. From a deli waitress who couldn't pay the bills to a bestselling author, TEDx speaker, and expert mind-body coach, Cortney McDermott believes in human alchemy. She helps the world's leading organisations and creatives to disrupt old patterns of behaviour, grow sustainable businesses, and apply the physiology and psychology needed for success. Her work in the field of self-development has been featured in Inc., Women's Health, SUCCESS, The Huffington Post, FOX news, and most other major business and lifestyle media. Cortney started her career as a temp secretary, rose to corporate executive, and went on to become a VP, before leaving her elite corporate jobs to start her own businesses, with clients and audiences at Universal Music Group, Google, Nike, Starbucks, the US Military and NASA. Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

On Thursdays with Sharon, this week Sharon invites Carrie Knapp a Successful Amazon Seller to share her Brand Building journey and talk about the good, the bad, and the ugly sides of Selling on Amazon. Carrie started selling on Amazon in 2020 with a product that came with many ups and downs but didn't give up. She soon realized that Brand Building is the way to go and designed a product that fits a specific buyer avatar and allowed her to expand her brand by creating different versions for a specific buyer.   Her willingness to invest in Branding from day one helped her to get to 500,000k revenue with over 40% profit margin in 2021 and is on track to hit 7 figures soon. Join us to hear Carrie's journey of Resilience and see why it pays off when selling on Amazon.   Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022   Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan,  Sharon Even and Izabela Hamilton   Grab Tickets at: https://live.sellersessions.com/   Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”.   Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/   Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

On the top table today, we have...   Dr. Ellis Whitehead A Data Scientist and Algorithm expert, Ellis is the architect of all DataBrill's smart technology. Ellis' has a proven track record in his ability to solve complex problems and turn them into simple solutions through software engineering, mathematics and data science. He has been deeply involved in the success of the groundbreaking, Amazon software tool, Jungle Scout. Ellis became inspired to solve these complex problems after completing his PhD in automation and data science.   Jelena Nuhanovic After gaining rich experience in general business analysis; she found her true passion for scaling e-commerce businesses through paid advertising channels. Jelena makes sure that every dollar invested in advertising is being spent on the right channel through the usage of the right strategy.   Sophie Down Sophie is a senior account manager at one of the leading Amazon agencies in London, ClearAds. With over 8 years of digital marketing experience working with global brands in both B2B and B2C including some of the biggest eCommerce groups, Sophie is a business-minded marketer and strategist with proven results in paid marketing strategy across a wide variance of channels. Sophie is qualified in Amazon PPC and DSP, with experience in programmatic, Google Ads, and social media marketing.   Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even and Izabela Hamilton   Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative        

Yoni is a former Amazon Seller having scaled an Amazon business from 2 – 5m in 12 months that was acquired. Today he is the Founder & CEO of MultiplyMii & Escala two business-focused on supporting business growth by way of process improvement and highly-skilled, cost-effective professionals in the Philippines. A driving mission of the business is to create better opportunities for talent in the Philippines and as a result, in just one year the business grew from four team members to 130 full-time on payroll. This has also seen the start of the Successful Scales Podcast where Yoni interviews now successful professionals on what it takes to scale a business. Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan,  Sharon Even and Izabela Hamilton   Grab Tickets at: https://live.sellersessions.com/   Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”.   Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/   Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative

This week on Inspired With Bell... WANT TO FEEL BETTER? You deserve to be happy. Here's how… A lot of things are out of our control. Our happiness is not one of them. Join Izabela and Cortney in this podcast interview to learn the ONE thing you need to free yourself from the fear, frustration, depression, anxiety, stress, and loneliness that covid has created. From a deli waitress who couldn't pay the bills to a bestselling author, TEDx speaker, and expert mind-body coach, Cortney McDermott believes in human alchemy. She helps the world's leading organisations and creatives to disrupt old patterns of behaviour, grow sustainable businesses, and apply the physiology and psychology needed for success. Her work in the field of self-development has been featured in Inc., Women's Health, SUCCESS, The Huffington Post, FOX news, and most other major business and lifestyle media. Cortney started her career as a temp secretary, rose to corporate executive, and went on to become a VP, before leaving her elite corporate jobs to start her own businesses, with clients and audiences at Universal Music Group, Google, Nike, Starbucks, the US Military and NASA. Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan,  Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include Afterparty brought to you by BetterAMS and Clear Ads Purchase tickets to the VIP Dinner brought to you by Avask https://live.sellersessions.com/ Big thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio The VIP is brought to you by Avask Afterparty is brought to you by BetterAMS and Clear Ads Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative...

  Seller Sessions Live 2021 brought to you by Thrasio   Afterparty brought to you by Sellers Alley and YLT Translations   VIP Dinner - by Perpetua   Seller Sessions Live 2022 (May 7) Branded By Women Live (May 6) Early bird tickets live Monday 11 oct with reduced price upgrades for Branded By Women Live   SellerPoll 2021 Voting opens on Oct 11 and is brought to you by Fortunet   IRX IRX Oct 13 / 14 at the birmingham NEC https://internetretailingexpo.com/about-irx/travel-info When and where is IRX 2021? IRX takes place across two days at the conveniently located National Exhibition Centre (NEC) near Birmingham on: Wednesday 13 October 2021: 09:30 - 17:00 Thursday 14 October 2021: 09:30 - 16:00 Venue address: Hall 3, NEC Birmingham Pendigo Way Birmingham B40 1NT United Kingdom The venue is easy to access by car, train or plane.   On the 13th I will be doing a VIP Dinner sponsored by perpetua   Email danny@sellersessions.com if you are a 6-7 figure seller as only limited spaces available   I will be speaking at the London Exel on Nov 10 https://www.e-retailfest.com/ Tickets are on sale now CentrEd at ExCeL London 1 Western Gateway, London E16 1XL Nov 20 I will be heading to Germany to speak at AdWork Scale Day Hyatt Regency Düsseldorf - Tickets on Sale week commencing Oct 11   Danny McMillan World Tour 2022 Australia Tour Dubai Prosper - Speaking and VIP Parties Asia (Hong Kong, Mainland China, Singapore) USA Tour Europe & UK

In today's episode, Yoni sat down with Jana Krekic - Founder & CEO of YLT Translations which is a 7-figure Amazon-dedicated translation agency helping sellers scale their businesses across different international marketplaces. Jana is a certified translator, international speaker, and e-commerce consultant. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. She was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. Now, she leads a fully-remote team of 80 people over at her company, YLT Translations. Topics covered: From corporate to entrepreneurship Growing a sizeable team and niching down Handling a fully remote and large dispersed team Company culture in remote companies ✨ Download our FREE Financial Planning Template for Amazon Sellers: https://bit.ly/multiplymii-free-financial-planning-template ✨ Connect with us on social media: Yoni on LinkedIn - https://linkedin.com/in/yonkoz/ Successful Scales on LinkedIn - https://linkedin.com/company/successful-scales/ Instagram - https://instagram.com/successfulscales Facebook - https://facebook.com/successfulscales ✨ More about us: MultiplyMii Staffing - https://multiplymii.com Escala Consulting - https://weareescala.com Successful Scales Podcast - https://successfulscales.com ✨ Full video episodes are also uploaded on YouTube: Subscribe here: https://lnkd.in/gAuEXjS RESOURCES: YLT Translations is offering 15% off of all their services to all listeners of Successful Scales. Check them out here: https://ylt-translations.com/ Successful Scales is sponsored by Global Wired Advisors - a leading digital investment bank with decades of merger and acquisition experience on online and e-commerce businesses and focused on optimizing the business sale process to increase the transactional value of your greatest asset Connect with Global Wired Advisors here - https://globalwiredadvisors.com/

Today I will be joined by some of the speakers for Seller Sessions Live on October 9. Izabela & I will be chatting with Liran Hirschkorn, Brandon Young, Howard Thai, Casey Gauss, George Meressa, Brent Zahradnik and more. It has been a rocky road getting there, Seller Sessions Live sold out in two weeks back in January last year. We have the full conference on the Saturday and VIP Dinner on the Friday with industry heads from around the world flying in. On Saturday night we have done a night club take over with me Djing from 7pm to 2am and then it is onto the after, after party until daylight.   We have a handful of refunds so we will be marking back and redistributing as Conference + VIP Dinner packages.   Seller Sessions Live is brought to you by Thrasio.   The afterparty is brought to you by Sellers Alley and YLT Translations.   The VIP Dinner is brought to you by Perpetua.   I would like to say a special thanks to our other sponsors pingpong, Urktasker, Alex De Lille Design and PikFu.

We've talked a lot recently about expanding your eCommerce business onto different platforms and into different countries, but now is the time to talk about translating your listing! Obviously, not every country speaks the same language, and Google Translate isn't always perfect. On this episode of Link Up Leaders, Francois and Lisa are sitting down with Jana Krekic to talk about Amazon Listing Translations and how this can help scale your eCommerce business! -- About Our Guest! Jana is a certified translator, international speaker, an eCommerce consultant, and also the founder of a 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Recently the agency has partnered up with the fastest growing unicorn - Thrasio. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 60 people, but also completely understands eCommerce and Amazon and has created an Amazon dedicated translation agency that helps sellers scale their businesses across different international marketplaces. YLT is an Amazon dedicated translations agency with a team of over 60 Amazon experts that helps sellers expand to all international marketplaces. Learn more about YLT Translations at https://ylt-translations.com/ See an Amazon Seller's country of origin using the Cellar Extension https://www.thecellarextension.com/ -- Connect with our hosts Lisa and Francois on LinkedIn Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/ Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/   Follow Link Up Leaders on social media! Find us on Facebook: https://www.facebook.com/linkupleaders Follow us on Instagram: https://www.instagram.com/link_up_leaders/ Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/ -- Don't forget to subscribe and turn on notifications! Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show! Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

In the Sellernomics Podcast Episode Jana Krekic of YLT Translations talks about How to Scale Your Amazon Business on New Marketplaces, What are the newest marketplaces on Amazon? Are there any new regulations when it comes to EU marketplaces? About Jana Krekic of YLT Translations - https://ylt-translations.com/ jana@ylt-translations.com Jana is a certified translator, international speaker, an e-commerce consultant, and also the founder of a 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Recently the agency has partnered up with the fastest growing unicorn - Thrasio. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 60 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency that helps sellers scale their businesses across different international marketplaces. About GETIDA - https://bit.ly/Sellernomics-GETIDA With e-commerce growing annually by at least 30%, it will become harder and harder to audit what can amount to anywhere from 1-3% of your annual revenue. GETIDA is actively dedicated to improving the overall operations of Amazon FBA sellers. We've developed robust auditing software that keeps track of your Amazon FBA inventory transactions, refunds, seller data analytics, and FBA reimbursements easily and clearly. We maintain an agreeable, established relationship with Amazon, and our dedicated case managers draw on that relationship when filing FBA reimbursement claims on your behalf. #JanaKrekic #YLTTranslations

Jana Krekic of YLT Translations talks about How to Scale Your Amazon Business on New Marketplaces. Jana Krekic will also talk about What are the newest marketplaces on Amazon? Are there any new regulations when it comes to EU marketplaces?. #JanaKrekic #YLTTranslations About Jana Krekic of YLT Translations Jana is a certified translator, international speaker, an e-commerce consultant, and also the founder of a 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Recently the agency has partnered up with the fastest growing unicorn - Thrasio. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 60 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency that helps sellers scale their businesses across different international marketplaces.

In this episode of the E-Commerce Expander Secrets podcast GEE CEO and host, Andy Hooper is joined by guest Jana Krekic of YLT Translations. Jana is a certified translator, international speaker, an e-commerce consultant, and also the founder of a 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. She doesn't only lead the team of 60 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency that helps sellers scale their businesses across different international marketplaces.

On this episode Kris chats with Jana Krekic, the founder and CEO of YLT Translations. Jana is a certified translator, international speaker, an e-commerce consultant and also the founder of 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Recently the agency has partnered up with the fastest growing unicorn - Thrasio. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 60 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency which helps sellers scale their businesses across different international marketplaces. Make sure to subscribe to the podcast so that you are notified of new episodes!

Jana Krekic of YLT Translations talks about using translations to increase your Amazon international sales. Also covered in the interview with Jana Krekic: What are the top mistakes sellers make when expanding to international marketplaces. What do you think about the Amazon Launchpad program. What's your Amazon keyword strategy? Importance of localization - different marketplaces, different styles. How to start off right on the international Amazon marketplaces? New post-brexit regulations in terms of translations. Jana Krekic of YLT Translations - https://ylt-translations.com/ Jana is a certified translator, international speaker keynote speaker, an e-commerce consultant, and also the founder of a 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Recently the agency has partnered up with the fastest growing unicorn - Thrasio. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 60 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency that helps sellers scale their businesses across different international marketplaces. jana@ylt-translations.com About AccrueMe - https://www.accrueme.com AccrueMe provides Amazon lending to help Amazon sellers grow quickly and increase profits. Our Amazon funding has no credit checks and no monthly payments. Our goal is to help Amazon Sellers earn more money. Growth is almost always the driving force behind added profits. If Growth and Additional Profits interest you, then keep reading. We want to help you grow larger and more profitable, and in return, we want to share in a small percentage of the profits, but only temporarily – only for as long as you want to use our capital to grow. In exchange for doubling your capital, we temporarily receive a small “piece” of a much bigger pie. And you don't even have to pay us every month. Pay us when it is best for you and your business.

Welcome to Lunch with Norm. We are joined by Founder of YLT Translations, Jana Krekic.  Jana is a certified translator, an e-commerce consultant, and also the founder of YLT Translations, very passionate about her work. She has had over 4 years of experience working with various 7 to 8-figure Amazon sellers. In this episode, we learn how to do scale your business on the international marketplace with help of listings. Jana goes over why spending the extra money on a good translator is worth it for your business. Jana also goes over the top mistakes sellers make when selling internationally! Join our community! www.facebook.com/groups/lunchwithnorm/ Produced by Kelsey Farrar Theme Music by Hayden Farrar

Jana Krekic is an E-commerce business consulting expert and founder of YLT Translations. Jana helps sellers scale their businesses internationally and help with cross border selling. She also provides services to 7 figure sellers become 8 figure sellers through translations and keyword research inc flat-file creations Today, she will share her thoughts on the new Amazon marketplaces outside Europe.   You'll Learn: E-Commerce in the Czech Republic Amazon issues on the Czech Republic Why Amazon in Singapore is important Amazon in Brazil

Jana Krekic is an E-commerce business consulting expert and founder of YLT Translations. Jana helps sellers scale their businesses internationally and help with cross border selling. She also provides services to 7 figure sellers become 8 figure sellers through translations and keyword research inc flat-file creations Today, she will share her thoughts on the new Amazon marketplaces in Europe.   You'll Learn: What most clients selling in the Netherlands are not doing How Bol.com worked in Germany The E-Commerce culture in Sweden Amazon cultural mismatch How Poland excels in E-Commerce  

Jana Krekic is an E-commerce business consulting expert and founder of YLT Translations. Jana helps sellers scale their businesses internationally and help with cross border selling. She also provides services to 7 figure sellers become 8 figure sellers through translations and keyword research inc flat-file creations Today, she will share her thoughts about Amazon listing errors.   You'll Learn: Problems in using machine translations for listings Google translate on Google Sheets The ups and downs in using Keyword translations The disadvantages of changing your listings and PPC last minute Why understanding your local market is important Why you should never be out of stock How not to lose your ranking from the last 2 months The importance of timing and waiting for results Tips in making bullet points for your listings

Amazon Seller Insights, Episode #009: In this episode of Amazon Seller Insights, Jon speaks to Jana Krekic, founder of YLT Translations. She has had over four years of experience helping various 7-figure Amazon sellers connect with global marketplaces. Jana was also a business development manager in one of the biggest Danish online eCommerce platforms for eight years, where she had gained a lot of experience with online businesses. She doesn't only lead the team of 42 people, but also wholly understands E-commerce and Amazon sellers. “At YLT-Translations, we put considerable time and effort into recruiting a team who were top of their game at translating. After that, we put them on our internally designed “MLT Course” (Marketing Led Translation) to turn top-quality translators into sales copywriters for e-commerce in their respective languages.” Listen now and subscribe! → https://spoti.fi/3fzI0r5 --- Send in a voice message: https://anchor.fm/zonguru/message

Jana Krekic from YLT Translations talks about mistakes Amazon sellers make when translating Amazon listings internationally. Jana Krekic also talks about amazon listing translations including the title, description, keywords, and Amazon PPC. We also discuss chatbot, Facebook, and google ad translations. Also covered in the interview; Biggest mistakes when translating listing to Amazon international marketplaces. What happens when words do not translate directly? Use of slang words when translating an amazon listing. What country do most USA sellers get amazon listing translated for? Is it expensive to get my amazon listing converted? What services do YLT Translations offer for Amazon sellers? What languages does YLT translate; DE, ES, FR, IT, UK, NL, JP, MX, TR, CA? Translations for Google AdWords, Facebook ads, and more. What about translating product packaging? Examples of big companies that failed with localization on different marketplaces? With technology getting better all the time do you feel that translation services might become obsolete? YLT Translations pricing structure. How many languages does Jana Krekic know? Which language was the hardest to learn? How did you become a certified translator? What did Jana Krekic do before starting YLT Translations? What is the process you go through to hire translators? About Jana Krekic - https://www.ylt-translations.com/ Jana is a certified translator and also the founder of YLT Translations, she is very passionate about her work. She has had over 4 years of experience with various 6-8 figure Amazon sellers. Jana was also a business development manager in one of the biggest Danish online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 43 people, but also completely understands E-commerce and Amazon sellers. “At YLT-Translations, we put considerable time and effort into recruiting a team who were top of their game at translating. After that, we put them on our internally designed “MLT Course” (Marketing Led Translation) to turn top-quality translators into sales copywriters for e-commerce in their respective languages.” About FeedbackWhiz - https://www.feedbackwhiz.com/ FeedbackWhiz helps Amazon sellers monitor, manage, and automate emails, product reviews, orders, and feedback. Build professional email templates with gifs, emojis, buttons, and attachments. A/B test subject lines and view open rate analytics. Send or exclude emails based on triggers such as refunds, shipment, delivery, feedback, and repeat buyers. Track and manage all product reviews. Instant notifications whenever a review is posted. Monitor all product listings and get alerts when critical events such as hijackers, buy-box loss, and listing changes occur.