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Cloud Connections 2025 Podcast with David Duffett “It's not just a potato—it's a globally distributed core of telephony goodness,” says David Duffett, Simwood. As the Cloud Connections 2025 event wrapped up in sunny St. Petersburg, Technology Reseller News publisher Doug Green sat down with David Duffett, corporate ambassador for Simwood, in a conversation that was equal parts innovation and, yes, potato. Simwood's unique term “the potato,” coined by CEO Simon Woodhead, refers to the homogenous, globally distributed core of Simwood's network. “It looks a bit like a potato,” said Duffett, “but it's packed with telephony goodness—at the edge, everywhere.” At the Cloud Communications Alliance's inaugural Solution Showcase, Duffett demonstrated Conversational AI powered by Simwood, launching a live voice assistant named Karina on stage. Within minutes, the team built an intelligent assistant that fielded live calls, answered questions about CCA membership, and even joked about starting a Joe Marion fan club. “She asked if we wanted badges,” Duffett laughed. Simwood's AI implementation stands out for its ease of deployment and carrier-agnostic integration. Through Bring Your Own Carrier, even customers on other platforms can transit through Simwood's network to access conversational AI. But the real future, Duffett revealed, lies in Contextual AI—where AI assistants can seamlessly pass contextual information from one touchpoint to another. “We're eliminating the need for callers to repeat themselves,” he said. “Your credit card info doesn't need to be entered twice.” Simwood continues to support both enterprise customers and channel partners, including MSPs and hosted PBX providers, offering everything from AI tools to Teams integration—all through the potato. Learn more at: www.simwood.com blog.simwood.com
Scoping the Scene: Why Site Surveys Matter in POTS Replacement, TELCLOUD POTS & Shots Podcast, Jacoby explains, that buildings lose electricity, emergency systems like elevators and fire alarms still rely on that dial tone to operate POTS & Shots Podcast Series “If you skip the site survey, you might be skipping success,” says Jake Jacoby, TELCLOUD. In the latest episode of POTS and Shots, Doug Green, publisher of Technology Reseller News, reconnects with Jake Jacoby of TELCLOUD to tackle one of the most overlooked—but critical—steps in POTS replacement: the site survey. “POTS lines traditionally delivered power,” Jacoby explains, noting that when buildings lose electricity, emergency systems like elevators and fire alarms still rely on that dial tone to operate. With modern replacements depending on cellular backhaul and battery backups, understanding a site's power setup and signal availability is essential before installation begins. Jacoby walks us through the must-check boxes:✔ Where is the DMARC?✔ Is there enough space and a backboard for mounting?✔ Is power always available—and not tied to something as simple as a light switch?✔ Is there cellular signal in that basement telco closet? These aren't small details. “This isn't a home phone. These are life safety lines,” Jacoby stresses. TELCLOUD ensures reliable implementation by offering trained reseller programs and certified third-party installers. As always, after the tech talk, the POTS and Shots series adds flavor with a tequila—or in this case—mezcal spotlight. Jacoby introduces Cuatrocientos Conejos, a smoky spirit rooted in Aztec mythology. “Every tequila is a mezcal, but not every mezcal is a tequila,” he says, explaining the nuanced difference based on agave type and production method. Stay tuned: the next episode will dive into future-proofing telecom and ensuring long-term sustainability of POTS line replacements. Learn more: www.telcloud.com
“Change, change, change—that's what we're hearing from customers. AI is exciting, but it's also overwhelming. Sentinel helps cut through the noise.” — Phil Moen, President & CEO, Unimax At Enterprise Connect, Unimax unveiled Sentinel, a new cloud-based call analytics application built to bring clarity to even the most complex enterprise communications environments. For large enterprises and IT teams already navigating a maze of platforms like Microsoft Teams, Cisco UCM, direct routing systems, and SBCs, Sentinel offers what Unimax calls “event-level visibility”—a way to track every call leg as a single, unified call experience. In a live Technology Reseller News podcast, Moen walked us through how Sentinel not only answers the long-standing demand for native call visibility but does it in a way that makes millions of data points actionable, thanks to natural language processing and AI. “If you want to know how many calls Doug Green made to his wife last week, we can tell you. Just press a button.” From CDR Chaos to Contextual Clarity Unimax's customers—many of them Fortune 500 companies—have been asking for this kind of solution for years. Traditional CDR (call detail record) logs were difficult to read and even harder to stitch together, often requiring teams to manually connect disjointed call legs across systems. Sentinel changes that. It treats each multi-leg, multi-device, multi-platform interaction as a single event, unifying what previously felt like call “hieroglyphics” into searchable, intelligent data. “It's not just about showing you what happened—it's about telling you what matters,” said Moen. “If a number hits your network 100 times in a row, that's probably a problem. Sentinel tells you where, when, and what to do about it.” AI That Surfaces the Signal, Not Just the Noise Sentinel is AI-enabled, but Moen is quick to differentiate it from the hype. What makes Sentinel stand out is how AI is applied: it simplifies user experience through natural language, flags anomalies and outages, and supports real-time decisions on capacity planning, license usage, and more. “Our customers generate millions of calls per month. Now, we can finally put that data to work—not just collect it.” Partner and Coexistence Opportunities While Sentinel was launched at an enterprise-focused show, it also opens up opportunities for partners and integrators. Moen noted that the platform was designed to coexist with other analytics and monitoring tools, creating richer datasets and deeper insights. “Some apps collect this data, others collect that. When you stitch them together, that's where the magic happens.” Unimax's deep presence in North America and within the Fortune 500 makes this release especially relevant for channel partners working with complex, hybrid UC environments. Learn More To explore Sentinel or Unimax's broader call management solutions, visit Unimax.com. #Unimax #Sentinel #CallAnalytics #EnterpriseConnect2025 #UCManagement #AI #CDR #EventDrivenAnalytics #MicrosoftTeams #CiscoUCM #EnterpriseTelecom #ChannelPartners #DigitalTransformation
Max Giammario "We're not just building an assistant—we're creating artificial life that you actually want to talk to." — Max Giammario, CEO, Kindred Labs In one of the most thought-provoking episodes of Technology Reseller News, publisher Doug Green sat down with Max Giammario, CEO of Kindred Labs, to discuss a new frontier in AI: emotionally intelligent, pop-culture-powered digital companions. Forget impersonal chatbots or disjointed AI assistants. Kindred Labs is blending beloved characters like Hello Kitty, Teletubbies, and Pudgy Penguins with advanced agentic AI to create immersive, emotionally resonant digital experiences. The goal? A future where your most trusted companion might be a personality you already know and love. Artificial Life Meets Emotional Intelligence Giammario's research centers on artificial life and emotional connection. Kindred is the result of that work, delivering companions that don't just complete tasks—they live across your devices, follow your routines, and grow with you over time. "Imagine a character like Hello Kitty or a K-pop idol expressed as your AI assistant," said Giammario. "It's Clippy reimagined for the AI era, but now it's someone you love waking you up, organizing your day, tracking your portfolio, and cheering you on during your workout." That vision isn't hypothetical. Kindred already has over 100,000 active users, and many of them spend more than six hours a day interacting with their AI companions. These are cross-platform personalities, jumping from mobile to laptop to smartwatch, offering contextually relevant help with a smile, a joke, or a familiar catchphrase. Trust, Familiarity, and Emotional Loyalty One of Kindred's key innovations is in overcoming what Giammario calls the "AI trust gap." "Most people are hesitant to allow AI that level of access to their life. But when it comes wrapped in a character you know—one you already trust—you drop your guard. That's the magic." Kindred isn't just function-first. In fact, its entire model is based on emotional connection. Users don't just use Kindred because it works. They use it because they love the character. "If we just built a better assistant, we'd be in a race to the bottom," Giammario explained. "But if you love your Bugs Bunny, you'll stick with it. That loyalty is what lets us deliver more functionality, not the other way around." A Single Interface Across Everything The implications for enterprise and commercial applications are vast. Instead of bouncing between disconnected bots, imagine a single consistent AI companion interface across every website and interaction. "Chatbots are fragmented," said Giammario. "But your Kindred character can follow you across every business, every device, and every platform—always learning, always adapting." In the workplace, that might look like a familiar avatar giving you a morning briefing, syncing your calendar, prompting reminders, and surfacing insights from your CRM. In retail, it could mean brand mascots that act as informed, AI-powered shopping concierges. From Fiction to Reality Giammario admits that this shift can feel surreal—even science fiction. But it's already happening. "We're crossing a line from tools into relationships," said Green. "From functionality into feeling." And it's not just about novelty. The mental health benefits, the engagement rates, and the potential for radically new forms of interaction are all on the table. Learn More Visit KindredLabs.ai to meet your next digital companion, explore the white paper, or join the community on Discord. You can also follow Max Giammario on X and Kindred at @kindred_ai. Kindred is turning the characters you grew up with into the digital friends you take into the future. The question now is: Are you ready to meet your AI best friend?
In this Technology Reseller News podcast, Doug Green sits down with Sean Casey, SVP of Product Management at CSG, to discuss how AI can help communications service providers (CSPs) overcome one of their most persistent challenges: churn. With competition fierce, CSPs need to prioritize retention over acquisition and realize that keeping customers is just as valuable as enticing new users. According to Casey, many are turning to AI to help support the effort. We all know that AI tools can power chatbots and other service touchpoints to varying degrees of success. In fact, more than 8 in 10 CSP customers actually prefer to use AI in customer service over speaking with a human representative in at least one channel, according to a recent CSG survey. However, Casey says that's just the beginning. AI solutions are also helping organizations: Identify customers at risk of churn before they switch providers. Engage with customers more meaningfully to improve trust, relationships and issue resolution. Improve billing processes to boost on-time payments and satisfaction. Get ahead of changes, disruptions and more to stave off confusion and frustration before it occurs. Tune in to hear why Casey believes that AI – when applied correctly – is the technology that will define telecoms' next era, helping CSPs increase lifetime value, grow loyalty and decrease costs while providing customers with the effortless experiences they are looking for. For over 40 years, CSG's technologies and people have helped some of the world's most recognizable brands solve their toughest business challenges and evolve to meet the demands of today's digital economy. To learn more, visit csgi.com.
Channel Partners 2025 Podcast | Technology Reseller News "Strategy will always be more successful than spray-and-pray." Charlene Ignacio, CEO of Fornix Marketing, joins Doug Green of Technology Reseller News for a frank and lively conversation about what not to do at your next trade show. From booth blunders to dress code disasters, Ignacio shares practical, no-nonsense advice gathered from decades of real-world event experience. Charlene and Doug break down the biggest mistakes companies make—from distracted booth staff glued to their phones, to confusing messaging and undertrained teams. She emphasizes the importance of thoughtful pre-show planning, understanding your ideal customer profile (ICP), and staffing your booth with purpose and intention. “This is a stage,” she says. “When you're representing your company, you should look, act, and speak the part.” Ignacio also introduces best practices for managing booth traffic, developing a lead follow-up strategy, and ensuring your investment in event marketing translates to real business value. Fornix Marketing, with its deep roots in marketing strategy, channel development, and go-to-market execution, offers tailored support for MSPs, vendors, and global brands entering the U.S. market. Whether you're a seasoned exhibitor or new to the show floor, this podcast is a must-listen for teams looking to maximize ROI and avoid common pitfalls at major industry events.confere
Channel Partners Conference & Expo 2025 | Las Vegas "Be the trusted business advisor." That's the message from Ryan Henley, Chief Revenue Officer at NUSO, who joined Technology Reseller News publisher Doug Green live on the opening day of the Channel Partners 2025 expo. For years, Henley noted, MSPs have been encouraged to be “trusted technology advisors.” But at this year's show, NUSO is pushing for a shift—one that positions channel partners not just as tech experts, but as core strategic partners who help customers grow and protect their businesses. “It's not about selling software—it's about elevating the business,” said Henley. “Whether it's customer experience or compliance, we can help our partners deliver real business outcomes.” Helping MSPs Go Beyond the Stack NUSO offers a fully integrated service platform that includes: Omnichannel contact center solutions for both enterprise and informal CX environments Compliance tools to support HIPAA, PCI, and GDPR requirements A UCaaS foundation powered by NUSO's own telephony network What sets NUSO apart is ownership. All platform elements are built and operated in-house, offering MSPs a single partner with end-to-end accountability. “You've got one throat to choke, or one back to pat,” Henley quipped. “It simplifies support and strengthens the value MSPs can offer.” A Channel-Only Strategy As a 100% channel-focused company, NUSO is using its presence at Channel Partners to reinforce its commitment to resellers and service providers across North America and beyond. “We're here to help partners break out of the technology-only mindset,” said Henley. “By enabling them to deliver customer experience, compliance, and communications—under one roof—we're helping them transform into true business advisors.” Henley sees this evolution as essential in a changing market. “When you focus on the success of others, everyone wins,” he said. To learn more, visit nuso.cloud or stop by their booth if you're attending Channel Partners this week. Listen to the full podcast at TelecomReseller.com or on your favorite platform.
Enterprise Connect 2025 Podcast | Technology Reseller News (Previously LIVE at Enterprise Connect 2025) “If you can't dial 911, nothing else really matters,” says Mark Fletcher, CEO of 911inform and one of the nation's foremost advocates for 911 modernization. Speaking with Doug Green at Enterprise Connect 2025, Fletcher sheds light on the critical, and often overlooked, challenges enterprises face in achieving compliance with federal emergency communications laws. In this special episode of Technology Reseller News, Fletcher discusses the evolution of emergency services from basic 911 access to next-generation 911 (NG911) deployments. Many enterprises still fall short on key requirements like dispatchable location—especially as workforces have become more mobile and distributed. Fletcher, who played a pivotal role in crafting and advocating for legislation such as Kari's Law and the RAY BAUM's Act explains how these laws transitioned from FCC rules to enforceable federal mandates under Title 47 of the U.S. Code. Fletcher urges IT managers and telecom professionals to consult with experts who specialize in 911 compliance. He emphasizes that the complexity of these laws—combined with the shift to IP-based and nomadic communications—requires careful planning and a multidisciplinary approach. “Telecom engineers aren't legal experts, and police departments aren't telecom engineers,” he says, highlighting the importance of cross-functional strategy. Fletcher's company, 911inform, goes beyond compliance, offering full-scale emergency event management that integrates panic buttons, gunshot and license plate detection, and IoT-triggered alerts into an intelligent NG911 payload for first responders. As more emergency calls originate from devices—not humans—solutions like these are becoming essential. To learn more, visit 911inform.com, explore Fletcher's insights at Fletch.tv, or get practical tips at 911tips.com.
Cloud Communications Alliance Preview | Technology Reseller News Podcast “It's not just a deterrent—it's a disincentive. We make robocalls so expensive, scammers stop calling.” — Michael Gough, ICA, Intelligent Communications Assistant. With the Cloud Connections Conference just days away (April 14–16 in St. Petersburg), both the Technology Reseller News and Cloud Communications Alliance communities are tuning in. On this special joint podcast episode, Doug Green, publisher of TR News, welcomed Michael Gough, CEO of ICA, one of five handpicked presenters in the upcoming CCA Solutions Showcase. And what Michael brought was more than just a preview—it was a live demonstration of how ICA is changing the game in communications security. One Platform to Block Them All “Too many robocalls. Too much spam. Too many scam texts,” said Gough. “Branded calling helps, and STIR/SHAKEN helps—but only a little, and only sometimes.” ICA's platform changes that by combining behavioral analysis, graph neural networks, and a cross-channel approach to stop spam across voice, SMS, email, and social media—without invading user privacy. In a live demo, Gough showed how ICA's digital assistant traps and stalls bad actors with lifelike conversations. “We call it scam the scammer,” he said. “They waste time, lose money, and stop calling.” A Better Call Experience—Everywhere Unlike legacy solutions, ICA works across all major communications platforms. The system distinguishes between contacts using relationship signals—like shared social media links or known contacts—and then filters calls accordingly. In a second demo, Gough showed how ICA intelligently handled a call from a trusted contact, verifying the reason for the call and sending a message when the recipient wasn't available. “It's seamless for the people you know and smart for the ones you don't,” Gough explained. Looking for Partners At Cloud Connections, ICA is actively seeking three new partners to integrate its technology. “This isn't vaporware,” Gough said. “We're already live. We're just looking to scale.” That's the power of CCA's event model, Doug Green noted. “This isn't a trade show. It's a connections event—and ICA is a perfect example of what happens when innovation meets the right audience.” Learn More Don't miss Michael Gough's live demo on April 15 at the Cloud Connections Conference. For more information or partnership inquiries, visit myica.ai. #CloudConnections #CloudCommunicationsAlliance #RobocallDefense #SpamPrevention #AI #GraphNeuralNetworks #CommsSecurity #MichaelGough #ICA #VoiceAI #TechnologyResellerNews #CloudSecurity
“For every dollar an enterprise spends on telecom services, they spend four to five dollars on IT. Helping partners capture that revenue starts with a conversation,” says Rick Mancinelli, CEO of C3 Complete. In this Channel Partners 2025 podcast, Technology Reseller News publisher Doug Green sits down with Mancinelli to explore how C3 Complete is uniquely positioned at the crossroads of two converging worlds: managed services and telecom. As both an MSP and a service provider to MSPs, C3 Complete offers a rare dual perspective—helping technology providers expand into telecom, and vice versa. Mancinelli shares how the industry has evolved from traditional break-fix IT and telco reselling models into a new era where MSPs are increasingly adding voice and connectivity to their offerings. At the same time, more traditional telecom partners are exploring managed services, seeking ways to offer a broader solution stack without taking on undue risk or complexity. C3 Complete helps partners navigate this transformation by providing a full suite of voice, connectivity, cloud, and managed IT services—without competing with the partner. This approach enables channel partners to expand revenue, increase customer retention, and become more deeply embedded in their clients' businesses. “Whether you're an MSP looking to add voice or a telco partner seeking to enter IT services,” says Mancinelli, “we're here to help you make that journey successfully.” About C3 Complete C3 Complete is a hybrid service provider and consultancy that delivers managed IT, cloud, voice, and connectivity services to businesses and MSPs across the U.S. By combining deep technical expertise with a partner-centric delivery model, C3 Complete enables resellers, MSPs, and telecom agents to expand their portfolios and grow recurring revenue streams. Learn more at www.c3-complete.com.
Live from MSP Summit at Channel Partners Conference & Expo 2025 – Las Vegas In a podcast recorded live at the MSP Summit, part of the Channel Partners 2025 event in Las Vegas, Doug Green of Technology Reseller News sat down with Charlene Ignacio, founder of Fornix Marketing, to unpack a bold message: “Stop doing events.” But Ignacio isn't anti-events — she's calling out the three costly mistakes vendors make when they show up at trade shows unprepared and hope for leads without a plan. “You're spending $20K, $40K, sometimes more for a booth, travel, and team… and you haven't even gotten a single lead yet,” said Ignacio. Here are the three areas where vendors go wrong — and how to fix them: Unclear Lead Strategy Not everyone walking by your booth is a lead. Ignacio urges vendors to define what qualifies as a lead before the show and to research whether the event's audience actually matches your ICP (Ideal Customer Profile). Untrained Sales Teams “Events are a different kind of sales,” said Ignacio. Booth staff need event-specific training — knowing how to engage quickly, qualify fast, and handle the booth with energy and clarity. No Follow-Up Plan Too often, leads collected on badge scanners or apps go nowhere. “You're back at work the next day, and you forget all the names you collected,” said Ignacio. Build your post-event follow-up strategy before the show begins. For MSPs, she also recommends starting small — hyper-targeted events like lunch-and-learns or local chambers of commerce may outperform big expos if the audience is right. Want to level up your events? Connect with Charlene at fornixmarketing.com or find her on LinkedIn. Listen to the full podcast at telecomreseller.com or on your favorite podcast platform.
At Enterprise Connect 2025, Microsoft's announcement of Microsoft Teams Phone Extensibility marked a significant leap in the evolution of Teams-integrated communications. Among the first to harness this new capability is Luware, whose Teams-native contact center solution, Luware Nimbus Power, was front and center at the event. In a podcast recorded live from the show, John Wright of Luware joined Technology Reseller News publisher Doug Green to discuss the implications of this breakthrough. “Luware Nimbus Power leverages Microsoft's Azure Communication Services (ACS) to enable what we call ‘dual persona' functionality,” Wright explained. “This means agents can manage and receive audio calls through either the contact center console or the Microsoft Teams client—seamlessly.” Wright emphasized that while many competitors took the fastest route to market by simply connecting existing solutions to Teams, Luware made a bold move: they rebuilt their contact center platform natively within the Teams environment using the Extend model. Now, with Power certification, Luware adds advanced capabilities that integrate fully with Microsoft 365 tools like Power Automate, SharePoint, and Dynamics, and allow real-time AI enhancements via Microsoft Copilot Studio. This cloud-native, Teams-embedded architecture not only enables secure handling of calls without rerouting media through third-party infrastructure but also offers deep flexibility for integrations with CRMs, ticketing systems, and third-party platforms. “The call stays within the Teams tenant,” Wright noted. “That's a major advantage for organizations with strict compliance and security requirements.” For multi-vendor enterprise environments or long-standing organizations with diverse tech stacks, Wright sees the Luware approach as a powerful unifier: “You might have different departments working with different systems—Salesforce, Freshdesk, you name it. Luware can centralize communications across those platforms while keeping the user experience rooted in Teams.” Luware's robust partner program also makes this a compelling opportunity for MSPs and MSSPs. “We built a rewarding, intuitive partner program around Nimbus,” Wright said. “You can deploy a full-featured, omni-channel, AI-powered contact center in under 40 minutes.” Luware's commitment to native Teams integration and close collaboration with Microsoft positions it as a top-tier option for modern, scalable, secure contact center deployments. Learn more at www.luware.com
"We used to care about the conversation only from the moment it started until it ended. Now we care about what happens after." That key quote from Jeff Pulver, telecom pioneer and the driving force behind the Pulver Order that helped make VoIP a legitimate telecom service, sums up a new era in enterprise communications. Speaking alongside leading industry analyst Jon Arnold, Pulver and Arnold joined Doug Green, Publisher of Technology Reseller News, for a wide-ranging closing podcast at Enterprise Connect 2025. Looking back over 25+ years of Enterprise Connect—from the PBX shows in Washington, D.C., to the Swan and Dolphin, and now the Gaylord and Las Vegas—the two industry veterans observed how much has changed. From Nortel to Microsoft, from hardware to the cloud, and now into the AI era, the show and the industry have constantly evolved. Arnold noted the shift in enterprise communications from dedicated telecom departments to outsourced IT and cloud-first strategies. Pulver recalled the days when maintaining uptime on voice trading systems was a mission-critical function for financial firms. Today, the challenge is managing and extracting value from the metadata of conversations. Pulver introduced listeners to the vCon, a new standard that captures the essence of a conversation—voice, text, and data—for post-call analytics, memory, and trust-building. "Living in a world where you can now leverage the metadata associated with the conversation and monetize that... that's the future," he said. Learn more about the Pulver Order and Jeff's legacy in VoIP here: Celebrating 20 Years of Innovation. AI, metadata, and automation were key themes. Arnold explained that while UCaaS providers have solved voice and video delivery, the next frontier is capturing insights from those communications to improve workflows and build knowledge across the organization. Pulver added that many chatbots today suffer from "amnesia" – they can't remember previous interactions. The vCon standard aims to solve that, along with related standards like SKIT, which help verify the authenticity of data. Trust and memory, said Pulver, are the building blocks of AI in communications. And while these technologies are just gaining traction, he predicted that by 2027-2030, they will redefine how businesses communicate, collaborate, and operate. Pulver emphasized the importance of building opt-in consent and compliance into communications. Recording calls without proper consent, especially in California or the EU, could pose legal risks, and new protocols are being designed to address that. Looking ahead, Arnold cautioned that companies that fail to invest in R&D during this critical AI transition risk falling behind. While current products are still maturing, the groundwork for the next generation of communications is being laid today. Enterprise Connect 2025 may have wrapped, but the conversation is far from over. As Pulver put it, "This is where the future happens." Stay tuned for more updates from Enterprise Connect 2025 at Technology Reseller News.
"You don't have to go from A to Z in one move with AI." — Jon Arnold, industry analyst As Enterprise Connect 2025 edged toward its conclusion, Jon Arnold joined Doug Green, Publisher of Technology Reseller News, for a candid conversation about what's changing—and what's not—in the world of enterprise communications. Having attended many iterations of the show over the years, Arnold noted how Enterprise Connect continues to evolve with the industry itself. While its roots are deeply embedded in enterprise telephony, today's EC is heavily influenced by customer experience (CX) and contact center technologies. The growth in these segments has inevitably shifted the show's focus. “They're having to pivot to where the market is going,” Arnold observed, highlighting the challenge of balancing legacy technologies with emerging opportunities. That evolution is reflected on the expo floor as well. Arnold remarked on a shift in booth design and engagement: “It's very conversational now… you see more quiet zones, lounges, and space for meetings. The nature of expositions is changing.” Compared to the hardware-heavy showcases of years past, today's cloud-first and AI-powered solutions often exist more in software than in physical gear. As always, the topic of AI dominated the discussion. Arnold identified agentic AI—autonomous agents capable of executing end-to-end tasks—as a central trend this year. But he cautioned against rushing in: “You don't need to adopt everything all at once. Start with small pilot projects that carry minimal risk and disruption.” He encouraged a thoughtful approach grounded in responsible AI, urging enterprise leaders to set internal guardrails around access, data privacy, and governance. Arnold's international perspective added further insight. Fresh off a vendor event in Europe, he contrasted the more regulatory-driven, cautious approach to AI overseas with the freer, more experimental landscape in North America. While the U.S. may move faster, it's crucial that organizations take ownership of ethical deployment and compliance. Looking ahead, Arnold commented on the show's upcoming move to Las Vegas in 2026, after a decade in Orlando. “We'll see if it brings more customers or changes the dynamic. It's part of the evolution of the event.” As for what's next beyond AI? Arnold left the door open: “Next year, it's possible a new dominant technology could emerge—maybe immersive, 3D, or something entirely new.” For now, however, AI remains the engine driving transformation across workplace productivity, contact center innovation, and enterprise IT strategy. Learn more To follow Jon Arnold's insights and industry analysis, visit Jon Arnold's LinkedIn or check out his contributions to various technology publications. Stay tuned to Technology Reseller News for more coverage from Enterprise Connect 2025.
Enterprise Connect 2025 Podcast | Technology Reseller News Previously LIVE from Enterprise Connect 2025 “If you're relying on mobile triangulation, your 911 location could be half a mile off—meanwhile, your DoorDash order is on the doorstep,” says Robert Harris, President of Communications Advantage. Speaking at Enterprise Connect 2025, Harris and Melinda Sensabaugh, ENP, joined Doug Green to discuss the realities of enterprise 911 compliance—and why Next Generation 911 (NG911) is far more than a telecom upgrade. Sensabaugh, a certified Emergency Numbering Professional (ENP) and longtime consultant in public safety communications, outlined how legacy analog systems and selective routers limit the information public safety can receive. “Today's 911 still runs on technology designed for landlines,” said Sensabaugh. “NextGen 911 will run over IP networks, delivering location, device, video, even floor plans—getting the right information to the right PSAP faster.” For enterprises, complying with Kari's Law and the RAY BAUM's Act is more complex than just updating a phone system. Harris emphasized that ambiguous terms like “to the extent technically feasible” require interpretation. “Enterprises need expert help to translate regulatory language into action—whether that means mapping every wired port or accounting for Wi-Fi mobility,” he said. Both Sensabaugh and Harris have built their consulting practice around a holistic approach to 911—helping enterprises assess and update not just their phone systems, but their policies, safety planning, and PSAP (Public Safety Answering Point) readiness. Their work includes consulting on legacy upgrades, educating IT and safety teams, and advocating for proactive compliance before tragedies expose gaps. “The bottom line,” said Sensabaugh, “is that 911 isn't just about technology. It's about protecting your employees and knowing that when they dial, help gets to the right place—fast.” To learn more, visit communicationsadvantage.com, or connect with Robert Lee Harris on LinkedIn. He also offers a white paper on integrating 911 compliance as a core worker safety discipline.
Podcast with Steve Allcock, Customer Solution CTO, BT Group Enterprise Connect 2025 – Orlando “We're reaching a point where the network is now the computer,” said Steve Allcock, Customer Solution CTO at BT Group, in a revealing podcast recorded live at Enterprise Connect 2025. Speaking with Doug Green of Technology Reseller News, Allcock explained how BT's new Global Fabric platform is redefining how enterprises, carriers, and cloud players build, scale, and secure their digital operations. From Infrastructure to Intelligence BT's Global Fabric—a global, software-defined, as-a-service network architecture—has quietly gone live, already spanning the majority of the world's cloud-native facilities. Built over the past two years with significant investment, Global Fabric connects cities and sites worldwide in minutes with 100Gbps pipes, delivering agility, automation, and orchestration at unprecedented scale. “In a time when many telecoms are scaling back, we're doubling down on innovation,” said Allcock. “This is the foundation for growth—not just for BT, but for any enterprise with global ambitions.” Designed for the AI Era Global Fabric isn't just about high-speed links. It's been purpose-built for AI. “Our customers need infrastructure that can support the power, responsiveness, and regulatory complexities of AI deployments,” Allcock emphasized. He explained how the explosive growth of large language models (LLMs), retrieval-augmented generation (RAG), and inference at the edge is putting extraordinary strain on networks and data centers—prompting unprecedented CapEx from hyperscalers. In fact, some global firms are tearing down newly built data centers just to rebuild them with liquid cooling to meet AI's intense power demands. CPaaS, Agentic AI, and Global Reach Allcock also spotlighted BT's work with the CPaaS Acceleration Alliance and global collaboration platforms like RingCentral and Zoom. By partnering with CPaaS innovators and offering BT's network APIs to intelligent agents and AI workflows, BT is paving the way for a more automated, AI-aware communications landscape. “We're entering the era of the human user interface—where instead of clicking, you just tell the system what you want,” said Allcock. “BT's Global Fabric is ready for that world.” Want to Learn More? Visit bt.com/globalfabric or contact steve.allcock@bt.com to explore how Global Fabric can future-proof your AI and connectivity strategies.
Podcast with Crystal Miceli, Vice President of Product & Industry Marketing ORLANDO, FL – In a live interview from the show floor at Enterprise Connect 2025, Crystal Miceli, Vice President of Product & Industry Marketing at Talkdesk, joined Technology Reseller News publisher Doug Green to unveil three major product announcements from Talkdesk. The news highlights the company's ongoing innovation in AI-powered customer experience, with new capabilities that are already resonating with customers and prospects at the event. Talkdesk After Hours “Talkdesk After Hours has been the talk of the show,” said Miceli. “It's a turnkey solution that lets companies go from an 8-to-5 operation to 24/7 support in 59 languages.” Designed for businesses that lack resources for around-the-clock support or multilingual agents, After Hours gives them the ability to compete with enterprises that do—without the overhead. AI Agents for Voice Talkdesk also announced the general availability of AI Agents for Voice. “We were one of the first to market with agentic AI in a contact center platform back in October,” Miceli noted. While digital channels were the initial focus, Talkdesk has now cracked the more complex challenge of voice—enabling autonomous agents that can complete tasks in real time, without latency or awkward pauses. It's part of the company's broader Ascend AI platform. Talkdesk Knowledge Creator The third announcement addresses a long-standing challenge in contact centers: knowledge management. “AI is hungry for knowledge,” explained Miceli, “but creating and maintaining that knowledge is labor-intensive.” Talkdesk Knowledge Creator automates the process by surfacing the most-needed answers based on real customer interactions, generating knowledge cards for approval and reuse. “For the first time, customers are seeing a real solution to a problem they didn't think could be solved.” AI That Works—Now While many vendors are talking about agentic AI, Talkdesk is delivering it. “We're not just talking—we're shipping,” said Miceli. “These are generally available products today.” She also emphasized Talkdesk's industry-specific focus across healthcare, finance, and retail, giving customers tailored solutions to fit their regulatory and operational needs. Talkdesk at Enterprise Connect Talkdesk showcased these innovations at booth 1105, where visitors could see live demos and explore how AI-powered tools can be deployed quickly and effectively. Learn more at: www.talkdesk.com
Podcast with Steve Forcum, Chief Evangelist, SIPPIO At Channel Partners 2025, Doug Green, publisher of Technology Reseller News, sat down with Steve Forcum, Chief Evangelist at SIPPIO, to discuss how the company is helping partners tap into new growth by simplifying and accelerating calling services within Microsoft Teams, Zoom, and soon Cisco Webex. “We make it fast, easy, and flexible for partners to offer calling, messaging, fax, and more to customers already using the platforms they love,” said Forcum. “We're not competing with Microsoft or Zoom—we're the cheese on their hamburger.” SIPPIO is a 100% channel-only voice enablement platform. Built natively on Microsoft Azure, the company supports both enterprise-scale deployments and small business use cases with equal efficiency. Forcum emphasized that this scale-down capability enables partners to profitably serve customers with as few as one user, while maintaining high margins and a simplified service model. Turning a Saturated Market into New Opportunity Forcum challenged the prevailing industry assumption that the UCaaS market has gone cold: “It's not that the market is saturated. It's that the opportunity has shifted. Instead of trying to replace what a customer already uses, help them make it better.” SIPPIO's platform lets partners add functionality to Microsoft Teams or Zoom—such as voice, SMS, fax, and contact center integrations—without requiring disruptive infrastructure overhauls. This “additive” model not only shortens the sales cycle, it opens up entirely new revenue channels inside existing customer relationships. Fast, Automated, Profitable One of the differentiators SIPPIO brings to partners is a user experience designed for speed and simplicity. “You can spin up a trial or provision new numbers in minutes. It's faster than signing up for Netflix,” said Forcum. The platform features a modern shopping experience, full automation for service activation, and a new suite of calling plans (Connect Basic, Connect, and Connect Pro) designed to increase partner profitability and customer value. Marketing, MDF & More In addition to product innovation, SIPPIO offers deep go-to-market support, including: Pre-built demand generation kits Verticalized marketing assets Co-branded content and campaign support A new MDF program to fund partner-led pipeline creation “We're not just a product and margin company,” said Forcum. “We co-invest with partners to grow their business.” Serving Carriers and Global Providers SIPPIO's composable architecture also appeals to service providers and carriers, offering modular automation layers that sit atop existing SBC infrastructure from vendors like AudioCodes, Oracle, and Ribbon. The result: a faster path to scaling Operator Connect or similar programs—without costly rip-and-replace strategies. To learn more, visit sippio.io
Podcast with Chandra Pandey, Founder & CEO, Seceon – recorded at MSP Summit, Channel Partners 2025 At the 2025 MSP Summit in Las Vegas, Seceon founder and CEO Chandra Pandey shared how his company is reshaping cybersecurity delivery for MSPs and MSSPs. Speaking with Doug Green, publisher of Technology Reseller News, Pandey outlined a powerful vision: giving MSPs the tools to provide better-than-enterprise-grade security at a price point even the smallest customers can afford. “Threat actors don't care which vendor you use—they know how to get around siloed tools. You need a platform that works in real time, across all telemetry, with built-in remediation.” Founded over a decade ago, Seceon was built from the ground up as a cybersecurity platform, not a patchwork of point solutions. The result is a fully integrated stack that ingests application, network, and endpoint telemetry in real time, correlates context with global threat intelligence, and automatically neutralizes threats—through auto-remediation or actionable, guided response. Pandey emphasized Seceon's multi-tenant, multi-tiered architecture, designed specifically to empower MSPs to deliver advanced protection with minimal overhead. For MSPs, that means onboarding hundreds of customers quickly and cost-effectively, while building long-term stickiness and recurring revenue. A featured case study discussed during the podcast tells the story of a mid-sized MSP that suffered a significant breach while using conventional SIEM and EDR tools. After transitioning to Seceon, the company not only secured its infrastructure, but transformed its business—growing revenue by triple digits and achieving 60%+ margins by reselling advanced cyber services through Seceon's platform. “It's not just margin for profit—it's margin to invest in people, deliver better service, and grow. That's the power of platform-based cybersecurity.” Pandey's message to the channel at MSP Summit was clear: cybersecurity is no longer a luxury reserved for the enterprise. With Seceon, MSPs can deliver superior protection to SMBs and SMEs—and thrive doing it. Learn more: www.seceon.com
As the sun shines over the Las Vegas Strip, the future of POTS replacement is being redefined from a panoramic suite high above the city. In a special Technology Reseller News podcast recorded live at Channel Partners Conference and Expo 2025, Jonathan Alarcon, Senior Director of Technology at TELCLOUD, sat down with publisher Doug Green to discuss the company's innovative, carrier-grade approach to POTS replacement—and the growing opportunity for channel partners and resellers. “POTS lines are going away. Regulations are changing. Prices are going up. And legacy systems in buildings—many hidden or forgotten, still depend on them,” said Alarcon. “We're solving that challenge with a fully modular and white-label-ready solution.” Alarcon emphasized the scale and complexity of the issue: from elevators to fire panels, healthcare fax lines to security systems, legacy analog infrastructure remains pervasive across commercial real estate. TELCLOUD's platform has been engineered to support those use cases with true analog line reproduction, including appropriate voltage support and compliance for life safety systems. What sets TELCLOUD apart is its modular hardware approach. Unlike single-box LTE solutions, which are often limited by installation constraints, TELCLOUD allows partners to separate the router from the endpoint by up to 250 feet using a simple Cat6 connection. This flexibility ensures better signal strength and deployment across diverse environments, especially in telco rooms located deep within buildings. The company also offers a comprehensive remote management platform, delivering one pane of glass for full visibility and control—integrated with leading router management systems. Resellers and channel partners can handle firmware updates, monitoring, and diagnostics anywhere. “Coming from the alarm and life safety industry, I knew we needed something better,” said Alarcon. “Our platform is tailored to the realities of fire code compliance and the needs of mission-critical legacy devices.” TELCLOUD's channel-first, white-label strategy is designed to accommodate partners at every stage—from MSPs just entering the space to seasoned telco veterans. The company offers full deployment support, installation services, and turnkey go-to-market options. “Whether you need us to handle everything, or just provide the platform, we're here to help,” said Alarcon. “We tailor our engagement to your needs.” As copper networks continue their sunset and regulatory deadlines loom, TELCLOUD invites channel partners to explore the business opportunity now—before demand exceeds deployment capacity. Learn more at TELCLOUD.com or contact sales@TELCLOUD.com. #POTSReplacement #TELCLOUD #ChannelPartners2025 #LifeSafetyTech #WhiteLabelSolution #MSP #TelecomInnovation #UCaaS #AnalogToDigital #TechnologyResellerNews
ORLANDO – Enterprise Connect 2025 – As mobile numbers increasingly become the universal gateway for digital interaction, ensuring trust, accuracy, and identity integrity has never been more vital. In a Technology Reseller News podcast recorded live at Enterprise Connect, Lloyd Tjom, Director of Sales for North America at iconectiv, sat down with Doug Green to discuss how the company is helping carriers and enterprises battle fraud and deliver secure, trusted communications. “iconectiv is a technology company that provides information as a service to the global communications industry,” Tjom explained. “We help providers properly route traffic—voice, messaging, data—while addressing key challenges like Know Your Customer (KYC), Know Your Business (KYB), and fraud prevention.” As over 3 billion people now rely on their mobile phone numbers as their primary digital identity, mobile becomes both the portal to opportunity—and a prime target for fraud. “There are billions of phone numbers worldwide, and with that comes billions of opportunities for criminals,” said Tjom. “From spoofed banks and pharmacies to deepfaked executives, bad actors are using AI and voice cloning to launch increasingly sophisticated scams.” A chilling example cited by Tjom: in January 2024, an employee at a Hong Kong-based firm was tricked into transferring $25 million after participating in a video call with AI-generated replicas of her company's executives—including the CFO. Enter Rich Business Messaging (RBM), iconectiv's answer to restoring trust. Built on the Rich Communication Services (RCS) standard, RBM enables frictionless, secure interactions between businesses and consumers directly through a phone's native messaging app. Unlike SMS, RBM is equipped with built-in verification, brand logos, and drift detection—which helps ensure the message is coming from the legitimate sender and not a fraudster. “RBM combines a rigorous vetting process with network-level authentication. That means consumers can trust that a message is truly from their bank, airline, or pharmacy—not a criminal,” said Tjom. “When trust is broken, it damages brand equity. Studies show 71% of customers stop buying from companies that break their trust.” For consumers, the result is greater peace of mind. For businesses, RBM reduces cart abandonment, enhances customer experience (CX), and strengthens loyalty. According to Tjom, 87% of customers actively avoid brands they don't trust—making RBM not just a security measure, but a competitive advantage. From fighting AI-enhanced fraud to improving compliance and CX, iconectiv is helping reshape the mobile identity landscape for enterprises and carriers alike. To learn more, visit iconectiv.com and follow iconectiv on social media. #EnterpriseConnect2025 #iconectiv #DigitalIdentity #KYC #KYB #RBM #RCS #AI #FraudPrevention #CustomerTrust #CX #TelecomFraud
Podcast with Vincent Gianfrancesco, Channel Manager, Snom "Our job is to walk hand-in-hand with partners. We'll support you in customer meetings, train your teams, and serve as an extension of your business." – Vincent Gianfrancesco, Channel Manager, Snom March 2025 – At Enterprise Connect 2025, Vincent Gianfrancesco, Channel Manager at Snom, sat down with Doug Green, publisher of Technology Reseller News, to discuss Snom's unwavering commitment to its partners and the innovative solutions driving their success. A Partner-First Philosophy Snom, known for its precision-engineered German-designed VoIP hardware, is part of the VTech family of brands. Within this group, Snom serves as the business communications solutions arm—supporting UCaaS providers, hosted voice companies, and service providers across North America and beyond. “We believe that through the channel, we can really start to penetrate not only the global market but specifically here in the Americas,” Gianfrancesco said. Backing Partners Every Step of the Way Snom goes beyond delivering reliable hardware—it builds long-term partnerships. The company offers: U.S.-based channel managers Onsite and remote sales support Partner training and enablement Live support and zero-hassle product replacement With a three-year advanced replacement warranty and fully stocked U.S. warehouses, Snom ensures partners and their customers experience minimal downtime and maximum satisfaction. “We stock everything within our U.S. warehouses, also with our partner distributors,” Gianfrancesco emphasized. Purpose-Built Devices for Business Snom's product line includes IP phones, DECT mobility solutions, conference phones, and headsets—all tailored for reliability and real-world conditions: D7xx Series – Next Gen: Wideband HD audio, Bluetooth support, and sleek design make these IP phones ideal for SMBs and enterprise offices. Explore M500 Pro DECT Series: Built for mobility, this series supports rugged, antimicrobial handsets ideal for hospitals, auto shops, and warehouses. Explore C520 Conference Phone: Engineered for group collaboration with high-fidelity audio and wireless expansion mics. Explore Supporting Innovation and Industry Trends From supporting AI-driven solutions like Jeff Pulver's vCons to exploring new use cases in healthcare and hospitality, Snom continues to adapt its hardware for a rapidly changing UCaaS landscape. “We're trying to be nimble—integrating with disruptive technologies like AI, contact center platforms, and vCons so we can support our partners wherever the market is going,” said Gianfrancesco. Learn More Visit snomamericas.com to explore Snom's full product line, find your regional channel manager, or start a new partnership.
Rebuilding Trust in Phone Numbers: Phound Business Launches at Channel Partners, a new platform aimed at restoring trust, privacy, and control in the phone system—this time, with enterprise-grade capabilities In a special Technology Reseller News podcast, Dave Erickson, co-founder of Phound and long-time telecom innovator behind CarrierX and Free Conference Call, sat down with publisher Doug Green to discuss the launch of Phound Business, a new platform aimed at restoring trust, privacy, and control in the phone system—this time, with enterprise-grade capabilities. “We're reinventing the telephone numbering system,” said Erickson. “Over the years, trust in the phone network has eroded. Phound Business is our answer to robocalls, spoofing, and lack of identity control—bringing modern privacy-first functionality to business communication.” Built on the foundation of the original Phound.app—a secure, self-managed caller ID and contact card system—Phound Business allows organizations to distribute virtual phone numbers to team members across devices, while maintaining full control over billing, access, and security. A Business-Ready Phone Identity Platform The platform gives users the ability to switch between personal and business personas, assign multiple ringtones, control availability hours, and enable detailed access settings that define who can call or message—and when. “Think of it as a virtual closed calling network,” Erickson explained. “You can limit communications to internal departments, vendors, or even specific individuals. And when someone outside the network tries to call, they're asked to authenticate themselves before getting through.” Key features of Phound Business include: Unified Billing: One admin portal for managing hundreds or thousands of phones, all billed centrally. Comprehensive Access Controls: Permissions based on trust level, with granular control for each contact. Privacy-First Security: All numbers are authenticated, and user data remains protected through customizable visibility settings. Persona Switching: Seamlessly manage personal and business identities from one device. Spam-Free Calling: Closed network architecture drastically reduces robocalls and scams. Erickson emphasized the growing importance of trusted communication in an era of deepfakes and AI-driven scams. “We're heading into a future where verifying who's calling—and protecting your contact network—is more critical than ever,” he said. Looking Ahead at Channel Partners Phound is showcasing this new platform at the Channel Partners Conference & Expo this week in Las Vegas, where the company is meeting with resellers and MSPs interested in monetizing privacy-first telecom. “There's real buzz around the show this year,” said Erickson. “We're looking to partner with people who see the opportunity to clean up the phone call ecosystem—and make money doing it.” To learn more about Phound Business or to schedule a meeting with Dave and his team, visit phound.app.
Enterprise Connect Podcast | Technology Reseller News “AI isn't here to replace humans — it's here to make customer service smarter, faster, and more efficient.” – Jill Blankenship, CEO, Frontline Group In this special Enterprise Connect 2025 episode, Technology Reseller News publisher Doug Green sat down with Frontline Group CEO Jill Blankenship and CRO Matt Bramson to explore the company's dual mission: delivering cutting-edge customer experience technology while keeping the human touch front and center. Frontline's Edge: A Foot in Both Worlds Frontline isn't just advising businesses on CCaaS — they're living it daily through their own 350-seat contact center. This real-world expertise enables them to offer something unique: deployment strategies informed by frontline operations. That hybrid approach — combining software like NICE CXone and Zoom with agent services and consultative support — is what sets them apart. AI That Supports Agents — Not Replaces Them Rather than jumping on the “AI-first” bandwagon, Frontline brings a pragmatic view. AI is already embedded in their analytics, quality management, and workforce tools. Their focus? Using AI to empower agents, reduce repetitive calls, and improve both CSAT and agent retention. “We envision a future with AI-driven service,” said Bramson, “but customers still need human empathy.” Resilient, Responsive, Ready When a global company with nearly 10,000 agents lost its internal CX team overnight, Frontline stepped in — not in months, but in days. They deployed a full support team, onboarded agents, and stabilized operations fast. That kind of agility is made possible by deep platform expertise and decades of team experience. Built for SMB & Mid-Market Success Unlike traditional CCaaS vendors focused on large enterprises, Frontline tailors solutions for SMBs and mid-market firms in regulated industries like finance, healthcare, and government. Whether it's compliance, rapid onboarding, or integrating omnichannel AI solutions, Frontline helps these clients scale without sacrificing quality. Looking Ahead: Human-Centered AI Blankenship founded the company to solve real-world customer service challenges. Now, she's leading it into a future where AI and human agents work in tandem. With a 98% client retention rate and a reputation for fast, flexible implementations, Frontline is poised to help more businesses navigate CX transformation in the AI age. Learn more at frontline.group or connect with the team on LinkedIn. You can also meet them at Channel Partners in Las Vegas.
Enterprise Connect Podcast | Technology Reseller News “We help finance stop wasting money — and help IT teams keep their sanity.” – Alex Duchovny, VP, Intratem At Enterprise Connect 2025, Intratem brought a focused message to IT and finance leaders: technology expense management doesn't have to be complicated — and the return on investment can be nearly instantaneous. In a podcast interview with Technology Reseller News publisher Doug Green, Intratem Vice President Alex Duchovny outlined the company's approach to simplifying the management of mobile, fixed, and cloud technology expenses. By combining hands-on service with customizable software, Intratem gives organizations the tools and support needed to rein in costs, improve transparency, and eliminate waste. From Telecom to Technology Expense Management Intratem began as a service-first organization, helping clients manage the complexities of telecom billing and mobile device provisioning. Today, the company offers a full Technology Expense Management (TEM) platform that supports modern enterprise environments — including subscription-based cloud infrastructure and usage-based billing models. “With the shift to recurring cloud services, many organizations are unaware of how much waste is hiding in their environments,” said Duchovny. “It's easy to spin up cloud services — but harder to manage them effectively. That's where we come in.” Tailored, Curated Solutions Rather than forcing clients into a prebuilt workflow, Intratem takes a curated approach. The company aligns its tools and services with a client's internal processes, offering automation where it makes sense, and hands-on support where it's needed most. “We start by understanding how the organization works — and then build workflows around that,” Duchovny explained. Fast, Measurable Results According to Duchovny, Intratem's value is often felt immediately. On the mobile side, monthly plan optimization delivers savings in the next billing cycle. On the fixed side, audits quickly uncover overcharges and billing anomalies. In the cloud, even simple changes — such as identifying unnecessary weekend compute usage — can create fast financial wins. Integrated Platform with Real Support Intratem continues to expand its platform capabilities while maintaining its core strength: personal service. “We operate like an extension of the IT team,” said Duchovny. “Our goal is to free up internal resources so they can focus on what matters most.” Learn more about Intratem at www.intratem.com
Enterprise Connect Podcast | Technology Reseller News “It's time for some disruption in the industry — and I think we are the player for that,” says Bill Hodgson, Fanvil. As Fanvil celebrates over 20 years in business, the company is gaining new momentum with a message of innovation, integration, and affordability for enterprise and service provider customers alike. At Enterprise Connect 2025, Bill Hodgson, who represents Fanvil in North America, joined Technology Reseller News publisher Doug Green to highlight Fanvil's expanding product line, global footprint, and disruptive potential in the IP communications market. From OEM Legacy to Global Brand For many years, Fanvil operated behind the scenes as an OEM and ODM partner, designing and manufacturing SIP telephones for leading global brands. Over the last decade, the company has moved into the spotlight with a full portfolio of enterprise-grade endpoints, including the latest V-Series of IP phones and specialty solutions tailored for security, healthcare, and hospitality environments. A Complete, Interoperable Ecosystem Fanvil's strength lies in its ability to integrate traditional telephony with IoT, access control, and smart surveillance. From nurse call systems and in-room patient stations to emergency pull cords and door intercoms, Fanvil offers a seamless ecosystem — all centrally manageable through the Fanvil Device Management System. “The innovation engine behind Fanvil is what makes it stand out,” said Hodgson. “We're not just building phones — we're building smart devices that fit into broader communication and safety workflows.” V-Series: Enterprise Features at Disruptive Prices The new V-Series includes models that range from basic lobby phones to advanced devices with 10-inch Android touchscreens, Wi-Fi, Bluetooth, and USB connectivity. These models support advanced use cases such as monitoring IP cameras, offering frontline staff tools that go beyond voice. A standout example is the A320i, a specialized device with a gooseneck microphone designed for reception and security desks — providing real-time visibility into surveillance feeds. Global Reach, Local Growth Already well established in Europe, South America, and Asia, Fanvil is rapidly expanding its presence in North America, aiming to attract more attention from cloud communications providers and service partners seeking cost-effective, feature-rich endpoints. A Call to the Enterprise and Channel Hodgson's message at Enterprise Connect was clear: “Fanvil delivers enterprise-quality hardware with modern features at very attainable price points — all backed by global support and ongoing innovation.” To learn more, visit www.fanvil.com or contact Bill Hodgson at bill.hodgson@fanvil.com.
Enterprise Connect Podcast | Technology Reseller News “You don't have to be a voice expert anymore — we've made UCaaS and CPaaS accessible for developers.” – Jim DeWald, CRO, White Label Communications In a space where voice integration can be daunting, White Label Communications is changing the narrative — offering enterprises, SaaS providers, and ISVs a new way to bring UCaaS and CPaaS capabilities into their applications without deep telephony expertise. At Enterprise Connect 2025, White Label CRO Jim DeWald and Head of Partnerships Zachary Konopka joined Technology Reseller News publisher Doug Green to share how their company is evolving its long-standing white-label platform to support enterprise-grade, developer-friendly integrations. From Turnkey UCaaS to DIY Integration Traditionally known for enabling MSPs and resellers to offer UCaaS under their own brand, White Label Communications has now exposed the full range of its UCaaS and messaging capabilities via API and webhooks. This move empowers developers and enterprise teams to embed voice, messaging, and multichannel communication directly into their own applications — creating personalized workflows and enhancing customer engagement. “We used to deliver a turnkey UCaaS business in a box,” said DeWald. “Now, we're offering a DIY model where enterprises can build their own integrations — with our platform as the foundation.” Why CPaaS Matters More Than Ever CPaaS (Communications Platform as a Service) is no longer optional — it's the backbone of how businesses engage customers. From appointment reminders and one-time passcodes to SMS billing alerts and chatbot interactions, CPaaS enables businesses to meet users on the channels they prefer. “Whether it's voice, text, email, or chat — we give organizations a single API that connects them to 8 or 9 channels,” said Konopka. “And with automatic failover, your message still gets through, whether the end-user is on RCS, SMS, or even email.” Bringing Enterprise-Grade Capabilities to the Channel While White Label doesn't sell directly to end users, its platform enables service providers to deliver modern, integrated communication services to enterprises — often with development times measured in days, not months. “Our clients know their end customers better than anyone,” noted DeWald. “We just give them the tools to make their offerings more sticky, more valuable, and more resilient.” From UCaaS to CPaaS and Beyond With an emphasis on modularity, ease of use, and integration speed, White Label's platform lowers the barrier to entry for voice and messaging development. Whether it's a self-storage company enabling SMS billing, or a SaaS platform adding omnichannel support, the company's white-label model lets partners maintain their brand while delivering high-impact communication features. Learn more at www.whitelabelcom.com. White Label Communications will also be attending Channel Partners in Las Vegas.
Following Mobile World Congress 2025, Jonathan Bean, CMO of Sinch, a leader in digital customer communications, sat down with Doug Green, publisher of Technology Reseller News, to discuss key trends shaping enterprise communications, AI, and API integrations. Jonathan shared insights into Sinch's market positioning and its role in advancing digital communications through AI and next-generation messaging solutions. He also discussed Sinch's ambitions with RCS (Rich Communication Services) - highlighting its potential to enhance customer engagement for enterprise brands, revolutionize brand messaging, and drive rapid adoption in key markets. As brands increasingly leverage RCS, they can deliver rich, interactive content directly into users' existing chat channels, transforming the way they connect with customers. Visit https://sinch.com/
Enterprise Connect Podcast | Technology Reseller News “It's not just about seeing and hearing — it's about being seen and heard clearly.” – Brian Phillips, Head of Poly Room Solutions & Software Product Marketing, HP At Enterprise Connect 2025, HP | Poly brought a fresh focus to what many call “the last frontier” of hybrid work — the meeting room. In a conversation with Technology Reseller News publisher Doug Green, Brian Phillips shared how HP | Poly is redefining the room experience with layered AI technologies, smart camera innovations, and next-gen audio enhancements, all backed by HP's powerful compute infrastructure. Beyond Note-Taking: The AI-Infused Meeting Room From Microsoft Copilot integration to automated transcription and action-item generation, AI is rapidly changing collaboration. But for HP | Poly, that's just the beginning. Their focus is also on in-meeting clarity — ensuring every participant is seen and heard with precision, no matter where they're joining from. Smart Cameras with Real Intelligence HP | Poly has long pioneered camera intelligence with Poly Director AI, blending years of behavioral insight with real-time scene awareness. Now, they're pushing the envelope with multi-camera experiences. Their collaboration with Zoom on Zoom Intelligent Director uses multiple in-room cameras — including center-of-table views — to capture natural angles and prioritize what Phillips calls the “best face forward” experience. Noise-Free, Reverb-Free Audio On the audio front, NoiseBlock AI now includes de-reverbing to tackle the challenges of today's glass-heavy, open meeting spaces. Whether participants are in a reverb-prone boardroom or calling in from a noisy airport, Poly's technology ensures only the speaker's voice cuts through. “It's just your voice — crystal clear,” said Phillips. Actionable Insights for IT Managing thousands of devices across global offices is no small feat. That's where Poly Lens and its new Voice Score AI come in. IT admins can now remotely assess speech clarity and background noise, and receive real-time recommendations — all without stepping foot in the room. Why It Matters In a post-pandemic world where hybrid meetings are the norm, the stakes are high. “The outcome has to be better,” Phillips emphasized. HP | Poly is making sure that happens — by combining decades of room expertise with the latest in AI and device management innovation. Learn more at https://www.hp.com/us-en/poly.html , www.poly.com and hp.com.
Enterprise Connect Podcast | Technology Reseller News “We saw a 90% increase in click-throughs and a 280% lift in conversions by switching from SMS to RCS,” says Chris Radanovic, Product GTM Marketing Director, Infobip. At Enterprise Connect 2025, Infobip made a strong case for Rich Communication Services (RCS) as the new standard in enterprise messaging. In a podcast interview with Technology Reseller News publisher Doug Green, Infobip's Chris Radanovic outlined how RCS is rapidly gaining traction, backed by powerful early results and expanding carrier support. A Trusted Alternative to SMS Traditional SMS lacks branding, verification, and interactivity. RCS, by contrast, enables businesses to send branded, verified messages that build trust with consumers. Delivered natively through Android and now supported on Apple devices, RCS messages display the sender's name, logo, and topic — eliminating the anonymity and uncertainty of unrecognized phone numbers. “SMS can feel like a cold transaction,” said Radanovic. “With RCS, users see a verified brand and are far more likely to engage.” Proof of Performance In a side-by-side test with a national retailer during Black Friday, Infobip compared identical SMS and RCS campaigns. The RCS version achieved a 90% higher click-through rate, and when enhanced with embedded video, delivered a 280% increase in conversions. “These are real-world, measurable outcomes,” said Radanovic. “And they validate what we're seeing across the industry — RCS drives results.” Carrier Momentum and Market Readiness With Verizon and T-Mobile already live and AT&T set to support RCS soon, Infobip is positioned to deliver nationwide RCS deployment in the U.S. With Apple's support for Google RCS messaging, the reach extends across nearly all mobile users. For enterprises already using SMS, the transition is straightforward. Existing SMS opt-ins apply to RCS, and Infobip offers low-lift A/B testing programs to showcase the difference in performance. A Growing Appetite Among Brands Radanovic reported increasing interest from brands at Enterprise Connect, noting that many enterprises are now moving beyond awareness to active planning and pilot testing. “Brands are asking, ‘Where are you with RCS?' and ‘Are the carriers ready for us?' That shift in conversation shows momentum,” he said. “And with Infobip as a trusted carrier-integrated partner, we're making RCS deployment as seamless as possible.” Learn more about RCS and Infobip's enterprise messaging platform at www.infobip.com
Enterprise Connect Podcast | Technology Reseller News “RCS will bring rich messaging to 100% of the U.S. population — and it's going to change the face of customer experience.” – Ivan Ostojic, Chief Business Officer, Infobip. Messaging is transforming — fast. At Enterprise Connect 2025, Infobip's Chief Business Officer Ivan Ostojic joined Doug Green of Technology Reseller News to share key findings from the company's latest research on global messaging trends and the rapidly accelerating adoption of RCS (Rich Communication Services) in North America. According to Infobip's data, RCS adoption increased fivefold in 2024, a leap Ostojic described as “historic” — and one with major implications for how businesses engage with customers. “North America has long lagged behind in rich messaging due to the limited adoption of WhatsApp,” said Ostojic. “But with Apple now supporting RCS and carriers onboard, we expect near-universal reach by the end of the year.” Three Trends Colliding to Reshape CX Ostojic highlighted three converging forces: A Generational Shift in Preferences – Up to 90% of Gen Z prefers messaging over voice calls for business interactions. Super Apps and Rich Channels – Messaging platforms now include app-like experiences, payment flows, and deep integrations. Agentic AI – Natural language interfaces and AI agents are enabling hyper-personalized, real-time conversations. Together, these trends position rich messaging channels as both a front-end interface for AI and a critical layer of the customer experience. Commerce, Support, and Engagement Reimagined Whether shopping, troubleshooting, or simply staying informed, Ostojic shared real-world examples of how RCS and rich messaging are redefining user journeys: A customer can request a product, receive personalized recommendations, complete a purchase, and pay — all within a single chat. Enterprises can route inquiries intelligently, escalating complex issues to live agents, all within the same channel. Healthcare and media organizations use messaging for ongoing engagement, from appointment reminders to interactive campaigns. The Reality Gap: Messaging Maturity Still Low Despite the tech's potential, Infobip's Conversational Maturity Index revealed a slower reality. Only 30% of companies are truly omnichannel, and just 10–15% use advanced conversational AI in customer-facing roles. “The technology is ready,” said Ostojic, “but most businesses are still in early phases of adoption.” A Call to Action for Enterprises and the Channel Ostojic advised organizations to be purposeful in deploying AI, starting with use cases that deliver clear ROI. He also emphasized a major opportunity for channel partners: to bring this technology to their customers, simplify integrations, and unlock new value streams. Read the full RCS adoption report at: Infobip: Fivefold Adoption of RCS in 2024 Learn more about Infobip's enterprise messaging platform at www.infobip.com
In a special Technology Reseller News podcast, Clinton Fitch, Director of Strategic Partnership at Ooma, joined Doug Green to discuss the fast-shifting landscape of POTS line replacement—and why now is the time for both enterprises and exchange carriers to act. With over 171 million POTS lines in the U.S. in 2005, that number has plummeted to just 11.6 million in 2024, according to Telegeography. While most standard voice lines have been replaced, critical-use analog lines—such as elevator phones, fire panels, and fax machines—remain. These are now under increasing threat, as carriers begin rapidly sunsetting copper networks. “The time for POTS replacement is now,” said Fitch, citing recent announcements such as AT&T's plan to exit copper entirely by 2029. With the FCC's 2019 ruling now fully in effect, carriers are allowed to abandon copper and charge premium prices for maintaining legacy lines. The result: exchange carriers and their customers may receive only 30–90 days' notice before a vital analog line is shut down. Enter Ooma AirDial®—a certified, all-in-one cloud-based solution designed to replace legacy POTS lines with support for elevators, fire alarms, entry systems, modems, fax machines, and more. AirDial is certified by NFPA, the New York Fire Department, and the California State Fire Marshal, and supports HIPAA and PCI compliance. Built for rapid deployment, Ooma AirDial® offers: Dual-path connectivity (Ethernet + LTE) with MultiPath Transport™ for maximum reliability Remote Device Management via a secure, intuitive cloud platform Patented packet duplication for seamless call continuity Carrier-ready flexibility for white-label and managed service deployment According to Ooma's recent survey conducted with CIO Magazine, over 50% of organizations are actively evaluating or replacing their POTS infrastructure. But for the remaining users—many of whom are unaware of copper sunset deadlines—the window for a smooth transition is rapidly closing. “We're entering a traffic jam,” warned Fitch. “By 2027–2029, demand will outstrip supply for solutions, deployments, and expertise. If you're not starting now, you risk getting stuck at the back of the line—and your elevators, alarms, and other systems may stop working.” Ooma AirDial® is available now to exchange carriers, MSPs, and end customers—either through direct purchase or via carrier partnerships. With tens of thousands of units already deployed across healthcare, retail, education, and property management sectors, the solution is proven and ready to scale. Learn more at www.ooma.com/business/airdial, or reach out directly at exchangecarrier@ooma.com to start your strategy discussion today.
At Enterprise Connect 2025, Sam Etler of Numeracle joined Doug Green, publisher of Technology Reseller News, to discuss how enterprises can protect their brand identity and restore trust in voice communications through secure branded calling. Solving the Growing Threat of Spoofed Calls Branded calling has become a critical tool for enterprises looking to authenticate their phone calls. However, traditional branding solutions have been vulnerable to spoofing, where scammers mimic legitimate businesses, damaging reputations and causing financial losses. “This is a way of securely adding your logo, a reason for calling, and your name to a call in a way that cannot be spoofed,” said Etler. “Unlike legacy branded calling solutions, our cryptographic signatures ensure calls are verified by the mobile provider.” What Makes Secure Branded Calling Different? Protects against spoofing: Traditional branding can be manipulated by fraudsters who hijack a business's caller ID, but Numeracle's solution prevents unauthorized branding. Enhances customer trust: Securely verifies the caller's identity before the call reaches the recipient. No third-party apps required: Works natively on iOS and Android without additional software. Live Demos at Enterprise Connect Numeracle is demonstrating this secure branded calling solution live at Booth #1000 at Enterprise Connect, showcasing real-time call authentication. “You'll see our logo appear on devices with no prior setup, proving that the branding is delivered over the network securely,” said Etler. Why Should Enterprises Pay Attention? With brand reputation at risk, large enterprises need to act now to prevent call spoofing and ensure their customers trust incoming calls. For those not attending Enterprise Connect, more information can be found at numeracle.com, where enterprises can also learn about call reputation management solutions to combat spam labeling issues.
At Enterprise Connect 2025, John Finch, VP of Product Marketing, Customer Engagement at RingCentral, joined Doug Green, publisher of Technology Reseller News, to discuss RingCentral's latest AI-driven advancements that are reshaping business communications and customer engagement. Introducing AI Receptionist (AIR): The Future of Call Handling The highlight of the day? RingCentral's AI Receptionist (AIR)—an AI-powered virtual assistant designed to handle inbound calls, provide information, and route callers efficiently while delivering a human-like customer experience without requiring a live receptionist. “This is our foray into agentic AI,” said Finch. “It's intuitive, simple to set up, and integrates seamlessly with existing knowledge bases, ensuring businesses can enhance their call-handling capabilities effortlessly.” The Rise of Agentic AI in Business Communications Agentic AI is revolutionizing enterprise communications by eliminating outdated IVR systems and rigid DTMF touch-tone menus. With AI-powered automation, businesses can now facilitate natural, real-time conversations that streamline call handling and reduce customer frustration. RingCX: Expanding AI-Powered Customer Engagement RingCentral's RingCX—its native cloud contact center platform—has grown significantly, now serving 700+ companies. The platform seamlessly integrates UCaaS and CCaaS, enabling cross-team collaboration and improving overall customer experiences. “RingCX is built for simplicity, ease of use, and deep AI integration,” said Finch. “We're automating quality management, improving agent performance, and enhancing customer interactions in ways that traditional systems never could.” Main Stage Presentation & The AI Evolution During Enterprise Connect's main stage keynote, RingCentral's President and COO, Kira Macagon, will discuss how businesses can harness AI-driven insights to capture and leverage every customer interaction, ensuring more effective communication strategies. Three More AI Innovations for Enhanced CX In addition to AI Receptionist (AIR), RingCentral also unveiled: AI Agent Assist: Real-time knowledge retrieval, allowing agents to automatically surface answers from company knowledge bases while handling live customer calls. AI Supervisor Assist: Live call monitoring and sentiment analysis, providing supervisors with real-time alerts to intervene when customer interactions require guidance. AI Interaction Analytics & Predictive CSAT: AI-driven customer satisfaction (CSAT) scoring, ensuring businesses receive continuous customer feedback without relying solely on traditional post-call surveys. RingCentral's AI-Powered Future With RingSense AI at the core of its EX and CX offerings, RingCentral is ensuring that AI-powered innovations enhance unified communications, contact centers, and enterprise collaboration tools. For those attending Enterprise Connect 2025, RingCentral's booth (1000) features live demos of AI-powered solutions. For others, visit RingCentral's website to explore how AI is transforming business communications.
At Enterprise Connect 2025, Michelle Ritz of Jabra joined Doug Green, publisher of Technology Reseller News, to discuss the company's latest innovations, including the new PanaCast 40 VBS and continuous improvements across Jabra's product line. Expanding Video Solutions for Small Meeting Spaces Fresh off its ISE 2025 debut, Jabra introduced the PanaCast 40 VBS, the only Android-powered video bar for small rooms with a 180-degree field of view. Available mid-2025, this solution ensures all participants are visible, addressing the growing demand for small-room video solutions. “Small meeting rooms are the fastest-growing segment in office spaces, yet they remain underserved when it comes to video,” said Ritz. “The PanaCast 40 VBS ensures that every participant is captured clearly.” Continuous Innovation in Video and Audio Jabra also announced enhancements to its PanaCast 50 lineup, including BYOD mode and intelligent meeting space capabilities. These improvements reinforce Jabra's commitment to future-proofing its products, ensuring customers receive long-term value. As part of Jabra's approach to enhancing existing devices, the Jabra Speak 275 speakerphone received a firmware update. This new capability allows users to pair two Speak 275 units together, expanding coverage for medium-sized meeting rooms. The Future of AV in Hybrid Workspaces Jabra recognizes that hybrid work models demand seamless audio and video experiences. AV solutions must be user-friendly, integrate across platforms, and eliminate distractions, such as unwanted background movement in glass-walled conference rooms. Features like intelligent meeting space help teams stay focused by ensuring only in-room participants appear on camera. What's Next for Jabra? With continuous software and hardware innovations, Jabra remains committed to expanding its video, headset, and collaboration solutions. Attendees at Enterprise Connect can visit Jabra at Booth #1227 for hands-on demos. For those unable to attend, visit Jabra's website for more details, product updates, and upcoming releases.
In the latest episode of Technology Reseller News, Doug Green sits down with Jeffrey Fidelman, CEO and founder of Fidelman & Company, to discuss an innovative approach to fundraising—Fundraise-as-a-Service (FaaS). The Evolution of Fidelman & Company Founded in 2015, Fidelman & Company initially provided consulting services for early-stage companies, helping them prepare investor materials, financial models, and capital structures. As demand grew, clients requested more than just preparation—they needed execution. This led to the development of FaaS, a structured service that actively helps businesses navigate the complex fundraising landscape. How FaaS Works FaaS streamlines and systematizes investor outreach, ensuring companies connect with qualified investors through a methodical, data-driven process. The service operates in two tiers: Self-Service: Clients access Fidelman & Co.'s proprietary database and systems but handle outreach independently. Full-Service: A dedicated analyst manages all outreach, sequencing investor communications, personalizing engagements, and setting up meetings. Fidelman emphasizes that fundraising is not a numbers game but an efficiency game—increasing conversion rates rather than blindly reaching out to more investors. Making High-Level Fundraising Accessible Many smaller companies struggle with fundraising due to high costs and limited access to key resources. Fidelman & Co. absorbs the costs of premium tools like PitchBook and ZoomInfo—subscriptions that often exceed $125K annually—and provides clients month-to-month access without long-term commitments. Key Benefits of FaaS: Curated investor outreach based on industry, funding stage, and interest. Structured follow-up systems that ensure consistency. Performance-based incentives for analysts, ensuring high-quality engagement. Transparency & flexibility—no six- or 12-month lock-ins. A Personalized Approach to Fundraising Unlike traditional advisory firms, Fidelman & Co. remains hands-on, offering weekly strategy meetings and tailored investor engagement. AI plays a supporting role, but human expertise drives the process. For companies considering fundraising, FaaS offers a scalable, high-touch solution that levels the playing field for startups and growing businesses. Learn More Interested companies can explore Fidelman & Company's services at fidelmanco.com or contact Jeffrey Fidelman directly at jeffrey@fidelmanco.com. For founders looking to raise capital without the complexity—FaaS might be the game-changer they need.
See Atlantic Vision https://lnkd.in/gZrZ-Jct this week at ITA Showcase https://lnkd.in/gHA32ySg “We didn't invent fiber connectivity, we just perfected it,” says Sebastian Sassi, Atlantic Vision. In the latest episode of Technology Reseller News, Doug Green sits down with Sebastian Sassi, VP of Sales at Atlantic Vision, to discuss how this 25-year-old fiber optics company is outpacing the industry giants with high-capacity, cost-effective, and rapidly available fiber solutions. What is Atlantic Vision? Atlantic Vision is a “manufacturer's manufacturer” that produces pre-connectorized fiber products for broadband and data center markets. Competing directly with major fiber OEMs, Atlantic Vision specializes in: • hashtag#Patch hashtag#cords & hashtag#trunk hashtag#cables • Outside plant hashtag#terminals & drop cables • High-capacity, quick-turnaround fiber solutions “We're not just another supplier—we're the highest-capacity manufacturer for fiber connectivity. We do it faster, cheaper, and better than anyone else.” A Supply Chain Strategy Built to Withstand Market Disruptions With ongoing tariff increases, supply chain bottlenecks, and pricing volatility, Atlantic Vision is uniquely positioned to provide stable, cost-effective fiber solutions. • Stocking large quantities ensures immediate availability. • Flexible production allows rapid response to customer needs. • Competitive pricing helps customers control costs despite industry fluctuations. A Disruptor in Fiber Connectivity Atlantic Vision's Multi-Port Service Terminal (MST) sets a new standard in broadband deployment. Built on hashtag#OptiTap technology, it seamlessly integrates with existing infrastructure—eliminating vendor lock-in while improving deployment speed and cost-efficiency. • Interoperable with 95% of deployed broadband fiber infrastructure. • Customizable solutions for diverse outside plant build-outs. • Proven cost savings for major operators and data centers. “We're not just competitive—we're disruptive. Our MST solutions are the best in the industry, and we deliver at an unbeatable price.” Looking for Channel Partners & OEMs Atlantic Vision is actively seeking new distributors, channel partners, and OEM private label opportunities to expand its market reach. • High-capacity manufacturing supports large-scale deployments. • Private label programs provide flexible branding opportunities. • OEM partnerships offer additional manufacturing capacity for leading fiber brands. Learn more at Atlantic Vision https://lnkd.in/gZrZ-Jct
The Multi-WAN Mystery: Why It's the Backbone of POTS Line Replacement, In life-safety scenarios, such as fire alarms, elevator phones, and emergency call systems, network redundancy and reliability are essential "Reliability is the key to compliance—and Multi-WAN is the key to reliability," says Jake Jacoby, TELCLOUD. In this latest episode of POTS & Shots, Jake Jacoby, CEO of TELCLOUD, joins Doug Green to unravel the mystery of Multi-WAN technology—a critical component of modern POTS line replacement solutions. As businesses and infrastructure providers transition away from legacy POTS lines, ensuring uninterrupted connectivity in emergencies is not just a convenience, but a legal requirement. Why Multi-WAN Matters for POTS Line Replacement A WAN (Wide Area Network) is your internet connection, and Multi-WAN means multiple internet connections. In life-safety scenarios, such as fire alarms, elevator phones, and emergency call systems, network redundancy and reliability are essential. The Challenge: Traditional broadband connections fail when power goes out, leaving critical POTS-replacement devices offline. The Solution: Multi-WAN technology allows for failover between multiple connections, ensuring continuous service even during outages. Battery-Backed Connectivity: TELCLOUD's POTS replacement solution includes cellular failover with battery backup, keeping connections live for 12 to 24 hours—meeting legal safety codes. "When the power goes out, legacy POTS lines used to keep working. With TELCLOUD, we replicate that same reliability—our solution stays online, even in an emergency," Jacoby explains. Empowering Resellers with TELCLOUD For resellers and partners, the real challenge isn't just the technology—it's communicating the benefits to customers. TELCLOUD provides: Code-Compliant Solutions – Avoid regulatory risks by ensuring legal compliance. Reliable Failover Options – Primary broadband + cellular backup = uninterrupted service. Comprehensive Support – Engineers and sales teams assist resellers in client discussions. "We help our partners every step of the way—so they can confidently deliver reliable, compliant, and long-term solutions to their customers," says Jacoby. A Tequila to Toast To: La Gritona As always, POTS & Shots wraps up with a premium tequila recommendation. This episode features La Gritona Reposado—a small-batch, smooth, sipping tequila bottled in handmade recycled glass from Mexico. "This is not your college shot tequila—this is a tequila you sip and savor," says Jacoby. For more on TELCLOUD's POTS replacement solutions, visit com. Visit telcloud.com or call 844-900-2270. About TELCLOUD TELCLOUD, the global leader in white-label POTS line replacement, enables channel partners worldwide to grow their businesses with our customizable and scalable Communications Platform as a Service (CPaaS). Exclusively designed for telecommunications providers, resellers, and MSPs, we offer a fully supported backend that seamlessly integrates with existing business infrastructures across global markets. Our no single-point-of-failure approach ensures 99.999% reliability, utilizing a unique redundancy in connectivity, power, and global networks. With a simple setup, streamlined deployment, and wholesale pricing, partners can quickly realize new multiple recurring revenue opportunities, gaining exceptional business value while providing cost-effective savings to their customers.
Breaking News: Phound CEO Dave Erickson Unveils Persona Management in Exclusive Podcast Interview, "We all have 'multiple me's,' but traditional phone services don't accommodate that reality," Erickson explains. “Phound lets you create distinct personas for work, family, and personal life, seamlessly switching between them while maintaining control and privacy.” Long Beach, CA – March 10, 2025 – In an exclusive Technology Reseller News podcast, Dave Erickson, Co-Founder of Phound, sat down with Doug Green to discuss today's breaking news—the official launch of Phound's Persona Management feature. Solving the "Multiple Me's" Problem In an era where individuals juggle multiple roles—employee, parent, entrepreneur, community member—Phound's Persona Management allows users to organize their digital identities within a single, secure communication app. "We all have 'multiple me's,' but traditional phone services don't accommodate that reality," Erickson explains. “Phound lets you create distinct personas for work, family, and personal life, seamlessly switching between them while maintaining control and privacy.” How Persona Management Works: Create Separate Digital Identities – Define unique personas for business, personal life, and side ventures. Control Communication – Set boundaries and permissions for each persona, ensuring privacy. Seamlessly Switch Personas – Adapt communication style on the fly—without juggling multiple apps or devices. Beyond Personas: Phound's Vision for Trust & Security Erickson emphasizes that Persona Management is part of Phound's broader initiative to restore trust in phone communication. "Caller ID isn't real ID. It can be spoofed easily, creating security risks. Phound brings authenticity back through government-backed identity verification and AI-driven spam blocking." Why It Matters Rebuilding Trust in Phone Numbers – Phound offers verified, distinct identities for secure, purpose-driven communication. Enhanced Call Management – Users can customize call handling per persona, filtering unwanted noise. Interoperability – Works with existing phone numbers—landline, VoIP, or mobile. "Phound is restoring the original purpose of the phone number," says Erickson. "It's time to take back control of our digital identities." Listen Now & Learn More Persona Management is live today—users can try it now by verifying their existing phone number on Phound.app. Listen to the full podcast interview now on Technology Reseller News, Telecom Reseller, and all major podcast platforms. #BreakingNews #Phound #PersonaManagement #DigitalIdentity #Privacy #AI #TrustInTech https://www.youtube.com/live/EL1n8akNWig?si=T6m0QmsD1mj9E-Dl
Cloud Connections 2025 Preview: BroadSource's SecurePII Takes Center Stage March 2025 – Technology Reseller News – BroadSource has officially launched SecurePII, a cutting-edge real-time redaction platform designed to protect Personally Identifiable Information (PII) in telecommunications networks. In a special Cloud Communications Alliance (CCA) podcast, Haydn Faltyn and Bill Placke from BroadSource joined Doug Green to discuss the technology, its market impact, and why service providers should take notice. The Growing Need for Real-Time PII Protection BroadSource has long been a leader in delivering technology solutions to cloud communications providers. With SecurePII, they are addressing a critical issue in telecommunications: how to protect PII that traverses carrier networks. The demand for real-time data redaction has surged due to increasing regulatory requirements, including CCPA, GDPR, HIPAA, and the evolving PCI DSS 4.0 standard. Faltyn explains: “We launched SecureCall as a PCI-compliant platform for credit card redaction last year. But service providers and enterprises alike need more—protection beyond just payment information. SecurePII extends our technology to safeguard all forms of personal data in voice communications.” Shifting the Compliance Conversation Placke highlights the legal and compliance challenges that enterprises face, as regulators worldwide introduce stricter measures around data privacy. “Legal teams are often forced to say ‘no' to new initiatives because of concerns over PII exposure. SecurePII flips the script—by redacting sensitive data in real time, businesses can fully leverage AI, analytics, and automation without compliance roadblocks.” A Game Changer for AI-Driven Business Communications The rise of AI and large language models (LLMs) has created a data dilemma for enterprises: how can they safely utilize voice data for AI applications, customer analytics, and automation without violating data privacy laws? With SecurePII, BroadSource provides a solution that allows organizations to extract value from their data without storing or processing sensitive customer information. By removing PII in real-time, businesses can: Enhance AI training models without compliance risks Increase customer trust by ensuring privacy protection Reduce operational risks and costs associated with data breaches and regulatory fines Impact on Contact Centers and CX A core use case for SecurePII is contact centers, where credit card details, account numbers, and personal information are frequently exchanged over voice channels. The platform ensures: Seamless transactions without the risk of human agents being exposed to sensitive data A frictionless customer experience that retains the personal touch while safeguarding information Higher revenue retention—BroadSource has observed a 9% increase in revenue when businesses implement SecurePII in customer interactions BroadSource's SecurePII Roadmap and Upcoming Events The launch of SecurePII marks a new strategic direction for BroadSource, emphasizing data security as a core value for service providers. Faltyn and Placke will be presenting SecurePII at: Cavell's Summit Europe 2025 – A premier event for cloud communications leaders Cloud Connections 2025 (CCA Conference, St. Petersburg, FL) – Where BroadSource will showcase SecurePII's capabilities to global service providers Where to Learn More SecurePII is now live, and service providers can integrate it into their networks today. BroadSource has also launched a dedicated website for SecurePII, providing resources, case studies, and implementation details. Visit: www.securepii.cloud BroadSource's mission is clear—to empower service providers with the tools to protect their networks, comply with global regulations, and enable the future of AI-driven business communications. With SecurePII,
"It's not just about sending emails—it's about nurturing them to land in the right inbox," says Vitek Patil, CEO, The Lead Marke. At ITEXPO 2025, Technology Reseller News publisher Doug Green sat down with Vitek Patil, Founder and CEO of The Lead Market, to discuss the science of effective email marketing. Fresh from co-moderating a session on "Making the Perfect Pitch," Patil shared key strategies on how businesses can ensure their emails reach their intended audience. The Secret to Email Success: Nurturing, Not Just Sending Patil emphasized that many businesses mistakenly focus on volume rather than deliverability. Simply blasting emails isn't enough, warming up your email process and establishing credibility with providers is critical. "Prospects are waiting to hear from you, but if your emails don't land in their inbox, your efforts are wasted," he explained. By nurturing email campaigns—optimizing content, timing, and engagement—businesses can significantly improve email deliverability and response rates. How The Lead Market is Transforming B2B Lead Generation The Lead Market specializes in: B2B lead generation LinkedIn-based prospecting AI-powered web scraping for targeted data collection Personalized email campaign strategies Appointment scheduling for high-value leads With a data-driven approach, The Lead Market helps businesses move beyond cold outreach and toward meaningful customer engagement. Learn More Visit: tlminsightsales.com Book a Consultation: Click "Get Started" on the website to schedule a call with Patil and his team. #EmailMarketing #LeadGeneration #B2BSales #ITExpo2025 #TheLeadMarket
"If you don't invest in training, you'll pay for it elsewhere—through turnover, lost productivity, or poor customer experiences," says Alecia Geter, Founder & CEO, Gaitway Learning. In this episode of Technology Reseller News, Alecia Geter, founder of Gaitway Learning, joins Doug Green to discuss how effective training and talent development drive business success. With a background in corporate training, HR, and leadership development, Geter helps businesses create structured systems that not only engage employees but also improve retention, reduce hiring costs, and enhance customer service. The Hidden Costs of Poor Training Many businesses underestimate how basic onboarding and skill development impact the bottom line. Geter shares eye-opening examples of companies failing to provide employees with login credentials, clear job responsibilities, or even proper management support—leading to frustration, inefficiency, and high turnover. Common mistakes include: Employees receiving laptops without login credentials Workers unsure of who their manager is Sales teams not fully understanding what they're selling Lack of structured training leading to lost productivity "When businesses neglect training, the problem doesn't disappear—it shifts into hiring struggles, lost revenue, and frustrated customers," says Geter. A Smarter Approach to Employee Development At Gaitway Learning, the focus is on tailored, scalable talent development. Whether through needs assessments, leadership workshops, or fractional L&D services, Geter's firm meets businesses where they are, ensuring training investments deliver real ROI. Fractional L&D Services: Scalable solutions for businesses without a full-time training team Workshops & Courses: Soft skills training to complement AI-driven automation Structured Onboarding: Reducing turnover by equipping employees from day one Why Training is Essential for MSPs & Technology Resellers At IT Expo & MSP Expo, a major issue discussed was sales teams struggling to sell what they don't fully understand. Geter emphasizes the need for product training and knowledge management to ensure sales teams confidently present solutions to customers. Success Story: One client cut training time from 5,000+ hours to 1,800 hours annually, simply by implementing structured learning plans and tracking systems—saving time and money. Making Training Affordable & Effective For SMBs worried about budget constraints, Geter offers cost-effective training strategies that don't require hiring full-time staff. "You don't have to hire an entire L&D department—start with a needs analysis, build a roadmap, and engage only when needed," says Geter. Learn More For businesses looking to enhance employee success, improve retention, and boost profitability, visit gaitwaylearning.com or connect with Alecia Geter on LinkedIn. #EmployeeTraining #TalentDevelopment #BusinessGrowth #MSP #Leadership #WorkforceSuccess
"AI is real, and it has huge potential for PBX systems." – Christian Stredicke, Vodia March 2025 – In the latest episode of Technology Reseller News, Christian Stredicke, CEO of Vodia, joins Doug Green to explore an emerging trend in business communications: the intersection of AI and PBX systems. While AI has revolutionized many areas of enterprise technology, its integration with private branch exchange (PBX) systems remains largely untapped. Vodia is aiming to change that. AI and PBX: A New Frontier Vodia, a leading provider of software-based PBX solutions, has been a key player in the evolution of business phone systems for over 20 years. As AI-driven automation and real-time analytics continue to gain traction, Stredicke highlights the potential for AI to enhance user experiences and streamline business communications. “A PBX is all about managing calls efficiently. AI can make that process smarter, enabling seamless call transfers, voice-activated commands, and better user interactions,” Stredicke explains. How Vodia is Leveraging AI Vodia is actively integrating AI into PBX functionality in two key areas: Call Transfers & Routing: AI-enhanced PBX systems can intelligently route calls to the correct recipient based on real-time context, eliminating the need for manual input or rigid menu structures. Voice-Activated PBX Commands: Traditional DTMF (press 1 for sales, press 2 for support) menus could soon be a thing of the past. AI can allow users to speak naturally to navigate call options, check voicemail, or activate call forwarding. “Imagine a world where users can simply say, ‘Connect me to accounting' instead of navigating complex menus. That's where AI is taking us,” Stredicke adds. The Role of AI in Customer Experience A major benefit of AI-powered PBX is its potential to enhance customer interactions. In industries like healthcare, hospitality, and senior living facilities, AI can help efficiently connect callers with the right staff, saving time and improving service levels. In nursing homes, AI can route calls to specific rooms or connect family members to the right caregiver without requiring human intervention. In enterprise settings, AI-driven PBX can help reduce call center workload while maintaining high-quality interactions. Challenges and Considerations While the future of AI-driven PBX is promising, Stredicke acknowledges user adoption and privacy concerns as key challenges. “People still need to feel comfortable with AI. While AI can enhance efficiency, customers must trust the system to handle their calls securely and effectively,” he notes. Another consideration is balancing automation with human touch. AI excels at routine call routing, but when it comes to high-value interactions, businesses still need human agents to provide personalized service. Final Thoughts: The Future of AI in PBX As AI adoption grows, Vodia is positioning itself at the forefront of AI-powered PBX evolution. With seamless AI integration, businesses can expect faster, smarter, and more intuitive communication systems. “AI has the power to remove complexity from business communications. It's about making PBX systems work smarter, not harder,” Stredicke concludes. Learn More For more information on how Vodia is revolutionizing PBX with AI, visit Vodia.com.
"Let AI qualify your leads, but do it in a way that's compliant, scalable, and legally sound," says Paul Kleen, CEO, Pitchit. At Cloud Connections 2025, Paul Kleen, CEO of Pitchit, will take the stage as a Gold Sponsor and keynote speaker to address one of the most pressing topics in cloud communications: how AI-powered lead qualification intersects with compliance regulations like TCPA. In a recent episode of Technology Reseller News, Doug Green sat down with Kleen to explore how businesses can harness AI to scale sales operations while staying legally compliant. AI-Powered Lead Qualification Meets Compliance Pitchit specializes in AI-driven lead qualification, optimizing customer interactions for industries like telecom, internet services, home security, healthcare, and insurance. The platform helps businesses: Maximize revenue through automated lead processing Ensure regulatory compliance with TCPA, Do Not Call (DNC) lists, and more Reduce costs by replacing manual outreach with AI-driven workflows "AI has transformed lead qualification, but it also introduces risks. Pitchit is designed to help businesses navigate compliance while scaling operations," Kleen explained. Understanding TCPA and AI's Role in Compliance The Telephone Consumer Protection Act (TCPA), originally enacted in the 1990s, has evolved to address robo-dialing, AI-driven outreach, and digital marketing compliance. Kleen's keynote will cover: TCPA fundamentals and how they apply to AI-driven lead generation How businesses can use AI without violating compliance regulations Best practices for ensuring consumer consent and respecting opt-outs "No one wants to be bombarded with unwanted calls and emails. TCPA protects consumers, and businesses must adapt to these evolving regulations," Kleen emphasized. Free Compliance Resources for Businesses To help businesses stay ahead, Pitchit has partnered with Rica Law to open-source its research on TCPA, DNC, and AI compliance. The resources include: A publicly available compliance database detailing key regulations Step-by-step guides on compliant AI workflows The Pitchit Academy, featuring free video tutorials on implementing compliant AI strategies Visit: Pitchit Academy for free access to compliance resources. Cloud Connections 2025: Don't Miss the Keynote April 14-16, 2025 St. Petersburg, Florida Keynote: AI & TCPA – Compliance in the Age of Automated Outreach "This session is essential for businesses using AI in sales and marketing. Understanding compliance is the key to unlocking AI's full potential without risk," Kleen concluded. For more information, visit PitchIt.ai and attend Cloud Connections 2025 to gain firsthand insights from industry leaders. #AI #TCPA #CloudConnections #LeadGeneration #Compliance #CloudCommunications
"No matter where you start your journey with us, we're here to support you," says Jeanne Duca, Chief Marketing Officer at BCN. In a rapidly evolving telecom landscape, BCN is embracing AI-driven marketing strategies to enhance engagement, streamline content creation, and reinforce its commitment to the channel. In this episode of Technology Reseller News, Jeanne Duca joins Doug Green to discuss BCN's AI-powered marketing approach, new digital content initiatives, and the company's latest advancements in connectivity solutions. BCN's AI-Powered Marketing Evolution With over 30 years in the industry, BCN has built a strong reputation as a managed technology solutions provider, catering primarily to mid-market and enterprise-level businesses. Selling exclusively through the channel, BCN has eliminated channel conflict, making marketing precision and messaging consistency a top priority. To address the need for rapid content creation and enhanced engagement, BCN has integrated AI into its marketing workflow. “The use of AI tools—whether for content creation or avatars for communication—is helping us develop more, better content faster,” says Duca. “This ensures that our technology advisors receive timely, relevant insights they can leverage with their customers.” New Digital Content Initiatives BCN has launched three new content series to better engage its partner community: Beyond the Network Podcast – A thought leadership series featuring technology advisors, TSD community members, and partners discussing industry trends and best practices. Top Shelf with BCN – A relaxed, conversational series discussing emerging technologies, with the debut episode focusing on low-earth orbit (LEO) satellite solutions in partnership with Tuufi Phi. Sunday Tech Trends with BCN – A short video series on key industry trends, paired with interactive LinkedIn surveys to foster engagement and gather real-time feedback from viewers. These initiatives align with BCN's commitment to delivering high-value, digestible content that resonates with today's audiences. “People don't want to read as much anymore,” says Duca. “By leveraging AI for video creation, we can present our messages in a way that aligns with how people prefer to consume content.” AI as a Tool, Not a Replacement Duca emphasizes that AI is a productivity tool that enhances, but does not replace, human creativity and strategy. “AI is the engine, but human ingenuity is the driver,” she explains. “The brands that find the right balance between the two will stand out in the industry.” This mindset extends to internal communications as well. AI-driven content strategies have helped BCN enhance employee engagement, streamline training materials, and reinforce its core messaging across all stakeholders. “Our internal messaging needs to be just as clear and consistent as our external communications,” Duca notes. “The BCN experience is built on alignment between our employees, partners, and customers.” Advancing Connectivity and Security Looking ahead to 2025, BCN is redefining connectivity to meet the growing demands of AI-driven applications and digital transformation initiatives. “Connectivity has always been at the heart of our solutions, but today, customers want it to be unbreakable and secure,” says Duca. BCN's SD-WAN portfolio, which now includes Adaptive Networks alongside Cato, BigLeaf, Cisco Meraki, and Peplink, ensures customers have resilient, high-performance connectivity tailored to their needs. “With AI-powered applications driving unprecedented bandwidth requirements, customers need secure, redundant, and scalable solutions,” Duca adds. Meet BCN at Channel Partners 2025 BCN will be at Channel Partners 2025 in Las Vegas, where the company will host a networking reception and private meetings in its Palazzo suite. “We're looking forward to seeing our partners and welcoming new connections,” says Duca. “And yes,
"None of us want to be tax collectors for the state and local governments, but it's a responsibility we have by law," says Robert Dumas, CEO of TaxConnex. As Cloud Connections 2025 approaches, TaxConnex is making its debut as an exhibitor, offering telecom and cloud providers a way to conquer the chaos of tax compliance. In this edition of Technology Reseller News, publisher Doug Green speaks with Robert Dumas about how tax mismanagement can threaten business operations, the hidden risks of non-compliance, and how TaxConnex is helping companies avoid costly mistakes. The Compliance Challenge: Thousands of Tax Filings Every Month For telecom and cloud service providers, the tax landscape is staggeringly complex. With 50 states, hundreds of local jurisdictions, and evolving regulations, even mid-sized businesses can face thousands of monthly tax filings. Unpaid Liabilities Can Shut You Down – Companies failing to comply with sales tax and telecom tax laws risk regulatory action, fines, or even shutdown orders. M&A Red Flags – Unresolved tax liabilities can jeopardize mergers and acquisitions, delaying or derailing potential sales. AI Helps, But Experience Is Critical – While automation and AI can assist in tax calculations, human oversight is essential to navigate compliance risk and regulatory nuances. TaxConnex at Cloud Connections 2025: New Offerings for Compliance Success As a first-time exhibitor, TaxConnex will showcase its latest compliance solutions: Tax Calculation Software – Ensuring accurate tax rates on invoices before filing, protecting businesses from future disputes. Exemption Certificate Management – Helping companies handle the complexities of tax exemptions with customers and vendors. Proven Compliance Outsourcing – With 23,000+ tax returns filed monthly and over $100 million in taxes remitted, TaxConnex provides a scalable, trusted solution for telecom tax compliance. Meet TaxConnex at Cloud Connections 2025 Cloud Connections 2025, hosted by the Cloud Communications Alliance, takes place April 14–16 in St. Petersburg, Florida. Visit TaxConnex's booth to discuss compliance strategies, learn about new software tools, and ensure your company is protected from tax-related pitfalls. For event details, visit: Cloud Connections 2025 For more on TaxConnex, visit: www.taxconnex.com #CloudConnections2025 #TelecomTax #SalesTaxCompliance #TaxConnex #CloudCommunications #RegulatoryCompliance
Anil Kollipara "You shouldn't wait around. You should be out there trying to break it, to fix it in advance," says Anil Kollipara, Vice President, Product Management, Spirent. In this edition of Technology Reseller News, publisher Doug Green sits down with Anil Kollipara, Vice President, Product Management at Spirent, to discuss a critical theme in modern telecom: operational resilience. As Mobile World Congress (MWC) approaches, the industry faces growing demands for always-on, secure, and reliable networks. Kollipara explains why continuous testing, security validation, and AI-driven automation are now essential for maintaining uptime and mitigating risk. The New Reality: Why Telecoms Must Build Resilience Now With telcos under pressure to launch new services, comply with increasing regulations, and secure networks against evolving threats, operational resilience has become a business imperative. Kollipara highlights key challenges: Rising Complexity – With 5G, cloud-native architectures, Open RAN, and AI, networks are more complex than ever, spanning multiple vendors and increasing risks. Security Threats & Compliance – As attack surfaces expand, regulators are enforcing stricter security and uptime requirements, making compliance failures costly. Customer Expectations – Downtime isn't an option. Even a short service disruption can lead to frustration, revenue loss, and customer churn. Why Traditional Testing Fails Kollipara explains that traditional telecom testing models are outdated. Many operators still assume their vendors will handle testing, which is no longer a viable approach. Recent real-world incidents, such as supply chain vulnerabilities, have cost companies hundreds of millions in losses. He emphasizes that telcos must own their testing process and adopt a zero-trust change management approach: Proactive vs. Reactive Testing – Instead of waiting for failures, operators should continuously test, stress, and break their networks in controlled environments before customers feel the impact. Continuous Testing Pipeline – A lab-to-live methodology ensures that networks are resilient at every stage—from pre-launch simulations to real-time service monitoring. Security & AI-Driven Automation – AI-powered fault detection, remediation, and security testing can predict and prevent outages before they occur. The ROI of Continuous Testing While continuous testing may seem costly, the return on investment (ROI) is undeniable. Kollipara outlines key benefits: Massive Cost Avoidance – Avoid fines, legal costs, and customer losses from regulatory non-compliance or service disruptions. Operational Efficiency – AI and automation reduce reliance on manual testing, cutting costs while increasing accuracy and speed. Customer Retention & Revenue Growth – A more reliable network leads to higher customer satisfaction, reduced churn, and new monetization opportunities. Trends to Watch at Mobile World Congress As MWC 2025 kicks off, AI-driven testing, cloud-native resilience, and next-gen security strategies will be major talking points. Kollipara teases some of the latest innovations Spirent will showcase: AI Agents for Network Operations – Accelerating root cause analysis and remediation of issues in real-time. SCNF Resiliency Testing – A new test category focused on validating how telecom applications behave in cloud-native failures. 5G & Edge Security Strategies – How operators can harden security as networks expand beyond traditional data centers. Learn More & Meet Spirent at MWC For a deeper dive into operational resilience, continuous testing, and AI-driven automation, visit Spirent's website. If you're attending Mobile World Congress, be sure to connect with Anil Kollipara and the Spirent team for expert insights into the future of telecom resilience. Description of Spirent: Spirent Communications plc.
"We always listen. Everybody has a story to tell, and sometimes their story and our story align," says Rick Mancinelli, CEO of C3 Complete. In this episode of Technology Reseller News, Rick joins Doug Green to discuss C3's expansion into Pittsburgh, the upcoming launch of their Security Operations Center (SOC), and their ongoing M&A strategy. Strategic Expansion into Pittsburgh C3 Complete has expanded into Pittsburgh through a strategic partnership with IAM Critical, a data center operator. The move positions C3 to support biotech, robotics, AI, and other high-tech industries in the region, reinforcing Pittsburgh's emergence as a technology hub. Why Pittsburgh? “Pittsburgh is reinventing itself as a technology hotspot, and we're excited to be part of that growth.” C3's Role: Operating as the network services provider for IAM Critical's data center. Security Operations Center (SOC) Launching April 1 C3 Complete is set to launch a state-of-the-art SOC in South Florida, enhancing cybersecurity and incident response capabilities for their clients. 24/7 Staffing – All in-house, no outsourcing. Incident Response Room – Equipped with cots, showers, and food storage for staff handling prolonged security events. Customer Benefits – Faster threat response, enhanced security monitoring, and regulatory compliance support. M&A and Partnership Strategy C3 Complete remains open to acquisitions and strategic partnerships, focusing on MSPs, TSPs, and CSPs that align with their culture and customer-first approach. Not Private Equity-Driven – C3 seeks long-term value, not rapid consolidation. Recent Acquisition Success – Their latest acquisition in August 2023 has been fully integrated, bringing new talent and expanded services. Open to Conversations – “We always listen. If there's alignment, we're open to discussing partnerships or M&A.” Where to Learn More C3 Complete Website: www.c3-complete.com Connect with Rick Mancinelli on LinkedIn Meet C3 Complete at upcoming industry events! #CyberSecurity #DataCenters #CloudInfrastructure #BusinessExpansion #C3Complete #MSSP #NetworkServices #TechGrowth
Amy Bailey on Cloud Connections 2025 & CCA's Enterprise Connect Presence "We really want people to be more interactive, to have their voice heard, but also hear from other voices," says Amy Bailey, Cloud Communications Alliance. With show season in full swing, Amy joins Technology Reseller News publisher Doug Green to discuss two major upcoming events: Cloud Connections 2025 and Enterprise Connect in Orlando. At Cloud Connections 2025, happening April 14-16 in St. Petersburg, FL, Amy will host a roundtable on winning marketing strategies, alongside industry experts. The session will focus on leveraging AI, training, and event marketing to drive success. She highlights the shift from traditional panels to interactive roundtables this year, emphasizing collaboration and shared learning in the CCA community. Enterprise Connect Meanwhile, at Enterprise Connect, CCA is offering its members an exclusive meeting space on the show floor. Members can reserve time slots to meet with clients in a fully furnished booth, creating a structured and productive show experience. Amy encourages attendees to use the Swapcard app to pre-schedule meetings and take full advantage of the opportunity. Additionally, CCA members can benefit from a $400 discount on Enterprise Connect conference passes using code CCA25. The networking doesn't stop there—CCA is also hosting a dinner at the Channel Partner Conference in Las Vegas, with additional spots recently opened due to high demand. Learn more about these events and CCA's exclusive member benefits at cloudcommunications.com. #CloudConnections #EnterpriseConnect #EventMarketing #CloudCommunications
"If you're a business that relies on calls coming in to ring the cash register or serve your community, this is a lifeline," says Ryan Henley, Chief Revenue Officer, NUSO. As Cloud Connections 2025 approaches, NUSO is making headlines with its latest innovation, NUSO Flex, a groundbreaking inbound call redundancy solution designed to enhance business continuity and resilience in the face of network disruptions. In this edition of Technology Reseller News, publisher Doug Green sits down with Ryan Henley, Chief Revenue Officer at NUSO, to discuss how AI-powered call routing is redefining uptime, the company's expansion into global markets, and their leadership at this year's Cloud Connections event. Solving an Industry-Wide Problem: Keeping Calls Connected, No Matter What Henley explains that outages within the Public Switched Telephone Network (PSTN) are common but often beyond an enterprise's control. With NUSO Flex, NUSO has developed a machine-learning-driven redundancy system capable of detecting service interruptions and rerouting calls within 120 seconds. Real-World Success – In 2024, severe hurricanes impacted the Houston metro area and much of the South, causing major network disruptions for many providers. Using NUSO Flex, the company automatically rerouted 400,000 numbers, ensuring business continuity for affected customers. Always-On Assurance – Whether for businesses, government agencies, or healthcare institutions, the ability to keep communications running during disruptions is essential—not just for operations, but for public safety and critical services. NUSO at Cloud Connections 2025: A Leadership Role in the Industry's Future At Cloud Connections 2025, hosted by the Cloud Communications Alliance (CCA), NUSO will play an active leadership role: CEO Matt Siemens will participate in a roundtable on profitable pathways in cloud monetization. NUSO is sponsoring a special dinner and networking event, reinforcing their commitment to the cloud communications community. NUSO Flex has been submitted for recognition at the Solutions Showcase, where top cloud innovations will be featured. A Broader Vision: Expanding Global Reach and Cloud Capabilities Beyond business continuity, NUSO is scaling its global operations, bringing its full-stack service provider model to new regions: Contact Center Expansion – NUSO now offers omnichannel contact center solutions, including AI-powered interactions. Compliance-Ready Solutions – NUSO's call recording and compliance tools support GDPR, PCI, and HIPAA requirements. Global Reach – With expansions into the UK, the EU, and soon Latin America, NUSO is bringing its resilient cloud services to a worldwide market. Learn More & Join NUSO at Cloud Connections 2025 Cloud Connections 2025, taking place April 14–16 in St. Petersburg, Florida, will be a must-attend event for cloud communication professionals. Meet the NUSO team, learn about NUSO Flex, and engage in dynamic roundtable discussions that are shaping the future of cloud services. For event details, visit: Cloud Connections 2025 For more on NUSO, visit: www.nuso.cloud #CloudConnections2025 #BusinessContinuity #CloudInnovation #NUSOFlex #TelecomResilience #AIinTelecom