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Best podcasts about ncx

Latest podcast episodes about ncx

Sith Takers Snap Shots
The X Rated Show

Sith Takers Snap Shots

Play Episode Listen Later Aug 28, 2024 81:01


Episode 343 - The X Rated Show Don't worry! It's still a family friendly show but we're talking about a lot of 'X' rated stuff this week - namely XWA points teases and XTC! The cast is joined by Filippo 'Piffo' Bosi for a little update on the XWA in general before we dive in to the 4 teases from Greg of NCX regarding the XWA points update. What could it mean? And then a quick chat about this years online X-wing Team Championship that will see 21 teams fighting it out over 2-3 months. This year however we have 7 factions on each side! Cast - Rich, Liam, Ben, Tim with special guest Filippo Bosi Producer - Tim Recorded 27/08/2024 via Discord Intro - Obi Wan 'hello there' from Revenge of the Sith Outro - Dire Straits - Money For Nothing (Official Music Video) Used without permission - it's just for fun!

Serious Sellers Podcast: Learn How To Sell On Amazon
Helium 10 Buzz 7/26/24: New Amazon Reimbursement Policy | TikTok Shop Is Expanding | Amazon Is Giving Free 3D Models

Serious Sellers Podcast: Learn How To Sell On Amazon

Play Episode Listen Later Jul 26, 2024 10:41


E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Amazon FBA Inventory Reimbursement Policy Update | Helium 10 https://www.helium10.com/blog/amazon-fba-inventory-reimbursement-policy-update/ TikTok Reportedly Bringing In-App Shopping to Spain and Ireland https://www.pymnts.com/news/ecommerce/2024/tiktok-reportedly-bringing-in-app-shopping-to-spain-and-ireland/ Additionally, we highlight significant updates on Amazon Seller Central. Discover the enhanced Voice of the Customer dashboard, which now includes new performance metrics and multilingual customer feedback. US-based brand-registered sellers can now create free 3D product models using the Amazon Seller iOS app, offering a 360-degree view to elevate the shopping experience. New brand analytics features are also on the horizon, focusing on customer segmentation to better target new audiences and reduce cart abandonment. Lastly, we explore Helium 10's AI-powered features in the Listing Builder tool, designed to optimize and generate copy and seasonal AI images for Amazon Posts and product listings. Tune in for a comprehensive rundown of these updates and more! In this episode of the Weekly Buzz by Helium 10, Carrie covers: 00:51 - Amazon Reimbursement Changes 02:47 - TikTok Shop Expansion 04:00 - Voice of the Customer Updates 05:09 - Free 3D Models 06:42 - New Customer Segmentation 07:34 - Pro Training Tip: New AI Features Of Listing Builder ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Carrie Miller: Amazon has a new reimbursement policy, TikTok is expanding to even more countries and free 3D models for sellers who have an iOS seller app. This and so much more on today's episode of the Weekly Buzz. Bradley Sutton: How cool is that? Pretty cool, I think. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show. That is our Helium 10 Weekly Buzz, where we give you a rundown of all the news stories that are going on in the Amazon, Walmart and e-commerce world. We highlight the latest new feature alerts from Helium 10, and we review a training tip of the week that will give you serious strategies for serious sellers of any level in the e-commerce world. Now, today, our host is going to be Carrie Miller. So, Carrie, take it away and let us know what's buzzing. Carrie Miller: So the first story is about Amazon changing their reimbursement policy. So, starting November 1st of 2024, amazon is going to proactively reimburse sellers for FBA items that are lost in Amazon fulfillment centers. They're going to issue the reimbursement as soon as an item is reported as a loss by the fulfillment center, which you can actually track in the reimbursements report on seller central, and Amazon is hoping that this is going to be a more seamless experience that's going to save sellers time and money by minimizing the need to manually research and file claims for lost items. However, if you as a seller do not receive an automatic reimbursement and you believe that your inventory has been lost or damaged, then you're going to actually also have to file a manual claim when they don't proactively do it, if there's a glitch in the system. Additionally, any removal claims are still going to be need to be filed manually. Also, starting October 23rd, amazon is actually updating their eligibility window policy, so all manual claims must now be submitted with the following deadlines. So, first, a fulfillment center operations claim for an item that is lost or damaged in the fulfillment center must be submitted no later than 60 days after the item was reported lost or damaged. Second, an FBA customer returns claim can be submitted between 60 to 120 days after the customer refund or replacement date. Claims must not be submitted before 60 days to ensure that the customer has time to return the item to Amazon for processing. Third, a removal claim for items lost in transit can be submitted 15 to 75 days from the shipment creation date. Claims must not be submitted before 15 days to ensure the shipment can be delivered back to you. And then, last, all other removal claims must be filed within 60 days of the shipment being delivered back to you. If you want more information, we actually wrote a blog so you can get that link to that blog in our description. So go ahead and check out the blog and it should answer all of your questions in regards to the new policy. Carrie Miller: All right, so next up, we have some TikTok shop news. TikTok shop is allegedly, or reportedly, going to be bringing in-app shopping to Ireland and Spain. According to this article, they're basically saying that they're expanding first to Ireland and Spain and have some plans to expand to more countries in Europe. Now, obviously, TikTok is already in these countries, but this is going to be the in-app shopping piece so that people can actually utilize TikTok shop here. And this is after a few months ago. It talks about here and here that TikTok had planned to bring this shopping feature to Spain, Germany, Italy, France and Ireland earlier this year, but they actually halted that because they wanted to focus on the US market. Now there's a lot of uncertainty with the US market, so they probably are going ahead with the expansion to Europe because of that. So we'll see what happens. I think this is an interesting development. It could be some really great opportunity for sellers to everywhere. So we'll see how this goes and you know, just keep your eye on these European countries. If you are a seller and you can potentially expand out there or, you know, maybe some influencers in these countries can start making money selling on TikTok shop. Carrie Miller: All right, next up, we have some information about how the voice of the customer dashboard has been updated as well as there are some new translation features. So Amazon says here to show you how your products perform against industry bank benchmarks, amazon has updated some features on the voice of the customer dashboard. The negative customer experience review rate and the NCX return rate show how your product review and return rates compared to the product category benchmarks. This information enables you to track your product performance over time so you can make informed decisions to improve quality. On the listings detail page, you can you to make corrective action and improve your product offerings. Amazon, finally also has enhanced the customer feedback section by now offering it in multiple languages. Previously it was only available in English and now it's available in multiple languages. Carrie Miller: All right, we actually have another update to share that was actually in your Seller Central dashboard and that was where it was announced, and it's for brand registered sellers in the US, and that is that you can now create free that's right, free 3D product models using the Amazon Seller iOS app. These models are gonna provide a 360 degree view of your product, which is going to further enhance your customer's shopping experience. So 3D scanning in the Amazon seller app is actually going to be a guided experience and the eligibility actually depends on the type of product is, because not all products are actually going to be good for a 360 model. So you know things like that more like hard products, and so they're going to look at the product category, the physical properties and other factors. So if your, if your products don't appear in the app for scanning, then that's probably wise because they're not actually eligible. In order to get access to this feature on your phone, you're going to need an iOS or an Apple device, and it has to have iOS 17 or newer, and your device language needs to be set to English. So you're going to also find instructions in the app on how to prepare your product for scanning, and a 3D artist will actually review each scanned model for quality and if your status if you basically it says in progress that means they've successfully received a scan, and then, once they've received the scan, it's going to take about three weeks to complete the model and then make it ready for your customers on your listing and it's going to actually just pop up there automatically, so you don't actually need to kind of check anywhere and upload it yourself. It'll automatically populate. So you just want to keep checking your listing to see if it's been populated. Carrie Miller: Okay, this last piece of news is actually with brand analytics. Amazon has actually introduced new brand analytics features that are going to help you to refine your segmentation of customers and help you to engage the following audiences. So the first audience is new audiences. That allows you to highlight declining top tier and declining promising customers segments for insights on groups of likely customers who are forecasted to spend less in the next year, and then next cart abandoners to spend less in the next year, and then next cart abandoners. So this audience is going to help you to engage and convert customers who have added your products to their cart and they have not yet completed their purchase. All right, so that is all the news, and you can see there's a lot going on. You know lots of really important information. So if you want to check anything further out, you can find some of those things in your seller central dashboard with some more information. Or if you want to check out our blog on those reimbursements, you can check that out as well. All right, so let's go ahead and get into our training tip of the week now. Carrie Miller: This is going to be in our listing builder, ai. We have a lot of really great ai features throughout helium 10 tools, but I wanted to focus on the ones that are in our listing builder because I think they might be a little bit overlooked or maybe you don't even know that they exist. This is one of our listings, this is our coffin shelf and what you need to do is you're going to just scroll all the way down. So we've already written this one and used AI there. But if you scroll all the way down to the bottom, you're going to see where it says Amazon posts, and sometimes you might have writer's block and not really know what to caption your Amazon posts with and you want to make sure that they're optimized. So what we will do is take the keywords that are in the listing here and just the information from the listing, and it's going to help write some different posts for you. So I just hit write it for me and then you're going to see some fully optimized posts come up here. So, for example, we've got here transform your space with this coffin shelf set, perfect for your goth decor. It includes a skull figurine and led pumpkin candle. Okay, so since ours does not include that, I'm going to just kind of I can just edit this if I wanted to use it. So you can basically kind of use it as a jumping off point and you can just start, you know, editing and doing whatever you need to do. You can also hit rewrite it for me and you can get some more suggestions that are rewritten for you right there and you can utilize those or kind of take some from this one and then add it to this one anything that you want to do, but that is a great way that you can get some optimized content for your Amazon posts. Carrie Miller: Next, we have how to generate AI images. Now, this is really cool because you can change these amazing backgrounds. Sometimes, especially going into different holiday seasons, you might want to put your product in a different background with a different holiday season. So all you need to do is just upload your product with a white background here and you'll just click browse and upload that and then you're going to choose a theme. So you could choose you know holiday and maybe you know Halloween or something like that, and it will give you kind of a suggested description. But you can actually edit this and do whatever you want to do. Carrie Miller: I already did one for you here. I uploaded this coffin shelf here and I chose holiday and Halloween spookiness, and I actually just kind of changed the item, the image description, and I was able to get some of these. Now, obviously, some of them are not perfect, but you can go ahead and edit the description and then hit generate images. Again. It'll generate some images that are different, so this is a really good place to get some of those really cool backgrounds, especially for those stationary products, and help to make your product look a lot more festive for the holidays or anything else. You can choose any of these themes. You can do home themes, abstract, whatever you want, and then you can choose a theme setting once you get over here. So really great cool things in Helium 10. We're always trying to innovate and give you the latest and greatest tools to help you with your Amazon business. All right, so thank you all for tuning in to this week's Weekly Buzz. We'll see you all next week to see what's buzzing.

Sith Takers Snap Shots
Mixing It Up

Sith Takers Snap Shots

Play Episode Listen Later Jun 25, 2024 76:12


Episode 336 - Mixing It Up This week we're joined by Nick Sperry of 312 Squadron to chat about XWA news and alternative X-wing formats. The X-wing Alliance (the community effort starting up to look after the X-wing Miniatures Game) has elected it's 3 'leaders', these people will be steering the development of the group and looking to establish some sort of organisation! Whilst we await the future of the game at large we chat about some of the events or alternate formats that are around or that we've been playing in. This includes the NCX Draft League run by Greg at Nickel City X-wing, Nick's own points adjustments found at 312 Squadron and we're playing in a 12 week online event run by Conor at Tauntaun squadron where each week we have a unique game rule that could affect what we choose to fly! Looking at ways to keeping the game fresh! You can find more info about NCX here: https://www.twitch.tv/nickelcityxwing You can find more info about 312 Squadron here: https://www.twitch.tv/312_squadron Cast - Rich, Liam, Ben and Tim with special guest Nick Sperry Producer - Tim Recorded 24/06/2024 via Discord Intro - Obi Wan 'hello there' from Revenge of the Sith Outro - High School Musical - Start Of Something New Used without permission - it's just for fun!

YourForest
149-Valuing Nature with Max Nova

YourForest

Play Episode Listen Later May 15, 2024


ResourcesMax NovaSponsorsWest FraserGreenLink Forestry Inc.Quotes06.17 - 06.22: “Forests are valuable for more than just what you can cut down and roll out of the forest.” Takeaways“Private landowners are where the climate economy and land management happen” (05.31)Max is the co-founder and COO of NCX, which began 14 years ago with his undergrad friend to help landowners understand the value of forests and measure and pay for the values they provide. Discover the true value of your land (09.35)Max shares that landowners can participate in many public and private programs to help cover the cost of planting trees, protect wildlife habitat and maybe even get paid for carbon credits. NCX helps landowners access nature-positive assets and develop new revenue streams for their property. Money is not everything (13.20)While financial returns from the land are important to maintain the land, most landowners rank ROI lower than being out in nature, leaving a legacy for their children, and connecting with wildlife. “Nature never stands still” (20.30)Max elaborates on the different programs available for different categories of land use across different geographies, with varied terms of payment. He emphasizes that landowners should understand the timings, risks and rewards of each, given the ever-evolving nature of the forest. The conundrum of net zero emissions (24.56)Max explains that many large corporations are working towards net zero emissions by reducing emissions or buying carbon offsets by a certain date in the future. However, the change made by these declarations is debatable as many corporations are coming up on their goal date, causing many to not commit to net zero goals. Balance trade offs against your values and objectives (31.54)Max explains the concepts of baseline and additionality in carbon credits, where one needs to be mindful of how purchasing carbon credits can reduce carbon in the atmosphere. Natural regeneration is a more accepted and supported option. Everyone wants a healthier planet (46.14)NCX's vision is a world where landowners own land that is fully and fairly valued for all nature-positive benefits it is providing. He believes that everyone wants less carbon in the atmosphere, more wildlife, and healthier soil.“Perfection is impossible” (49.17)Max shares the different kinds of programs that support natural regeneration, where the best fit for landowners will depend on their preferences. TMax believes that having a humble learning mindset instead of a critical approach will help navigate complex forest dynamics. “Keep your head on a swivel” (1.08.08)NCX works on laying the foundations of research and education to prepare for a future when fiscal responsibilities of different forest values have been fairly distributed by the powers that be. If you are a landowner, visit the NCX website to get a free initial assessment of your options.

Dot Social
Building Bridges to the Fediverse, with Bridgy Fed's Ryan Barrett

Dot Social

Play Episode Listen Later Apr 30, 2024 61:43


The beauty of an open system is that anyone can build on top of it and try to make it a better place. In the Fediverse, software engineer Ryan Barrett is one such developer.Ryan's been building social network bridges and related tools for over 12 years, including Bridgy, which connects personal websites and blogs to centralized social networks, and Bridgy Fed, which connects them to the Fediverse. He's also a co-founder of Google AppEngine, which informed Google Cloud's infrastructure, and has held engineering leadership roles at Google, Color and NCX. Most recently, Ryan's work to connect Bluesky, which uses the AT protocol, to Mastodon and other platforms using the ActivityPub protocol ignited a firestorm. Ryan wanted to advance the Fediverse's promise of interoperability but he inadvertently stirred up culture clashes between platforms and fervent discussions around consent, maintaining safety, fears of commercialism, and what being an open standard really means.Highlights of this conversation include:• why Ryan strives to bridge disparate social networks• the Bridgy Fed rollout — and fallout• positive reactions and community feedback• reaction on Bluesky and culture differences between platforms• what motivates Ryan and keeps him going

Confessions of a Marketer
How to succeed on Amazon in 2024

Confessions of a Marketer

Play Episode Listen Later Apr 16, 2024 22:45


Robyn Johnson, CEO and founder of Marketplace Blueprint, is with us on this episode of Confessions of a Marketer. She has been heralded as one of the country's foremost leaders on the topic of selling and marketing products on Amazon.com. And she has the distinction of being on the episode that kept this podcast going even while we were on hiatus, with hundreds of downloads and listens every month since we went on ice about three years ago. TRANSCRIPT Mark Reed-Edwards: Thanks for joining me today. Robyn Johnson: It's my pleasure, and I think it's awesome that I can help you be here as we reopen things. And Amazon has changed so much. Dog years are, you know, one year is every seven years. I feel like Amazon every one year is 10 years. Mark Reed-Edwards: That's for sure. I mean, think back three years ago, we were in the middle of the pandemic still. And the world was kind of getting used to using more and more technology. So Amazon had a huge boom as a result of that, along with the other tools that we all use every day. So the world is definitely different from when you and I talked three years ago. I'm sure things have happened in your life that are make you different. Can you share a bit of your background and what you do at Marketplace Blueprint? Robyn Johnson: Yeah, so I've been eating, sleeping, breathing Amazon for about 13 years now. We started as sellers, took a hundred dollars, grew our business to a million dollars in just a couple of years and primarily on Amazon. And after that, we coached a lot of other high volume Amazon sellers. This was when it was the wild wild west. You could do anything. People were taking apart food and repackaging it in very unsafe ways. We didn't do that, but there were a lot of people who were. And then about seven years ago, eight years ago, we started the agency called Marketplace Blueprint. And in that agency, we specialize only on Amazon. So we don't do Facebook, no Meta, no Google. We only do Amazon. And the reason for that is because everything in Amazon is integrated. So to work on your SEO for Amazon, you have to coordinate with ads, compliance, inventory management, and negative customer experiences. All of those need to be integrated to make sure that you get the best mileage out of your ad dollar on Amazon. And also that you don't get stuck with a bunch of fees or being unable to sell at all. Mark Reed-Edwards: So every company that makes a product, pretty much, thinks they need to be on Amazon. How do you decide on whether Amazon is in fact the right forum for your products? Robyn Johnson: So I will say that there are some products that Amazon is not a good fit for. Amazon works best on repeatable products, products that are going to be consistent. There is a space for custom products. We have a custom dog tag company that we've been working with for a long time that was on Shark Tank. They do very, very well. You can do custom items, but one of a kind things that are not repeatable, those don't do as well because Amazon's algorithm is really designed for is you have to really be able to repeat that sale over and over again. Now, the things that have changed is it used to be, you know, field of dreams. If you build it, they will come, you know, you just put a garlic press. press on there and you stick a label on it and it would sell. Those days are dying if they're not already dead. You really need something that will bring some unique value, so it fixes a problem or it solves a need in some way that's unique to others. Or you need to have very, very deep pockets. You can still launch a garlic press, but to get it to where you're going to get those significant organic sales, you're going to need to invest a ton of money in ads and be willing to go into the negative for a period of time if it's a really competitive or commoditized product. And then the other thing is we need to balance how much search volume is there for your product. So if Lego launches. anything, Lego will immediately get sales because Lego has such a loyal brand following. Now, if I launch a new product with a new brand, I will not get those immediate sales because people aren't already looking. So there's several tools that can help you look at that. And then the other thing we want to look at is-- especially with D to C. Sometimes D to C companies will come to us and want to take their product on Amazon. They've been very successful with D to C. One thing I want you to think about, if that's you, is when you're driving traffic from Meta to your website people are only seeing your product. So if you have a higher than average price for your industry, the difference is when you come to Amazon, your competitors are going to be centimeters away from your product. And so that means if you have poor reviews, if you have a much higher price and you can't really isolate and crystallize why your product is so much more expensive, it can be difficult for you to be successful on Amazon because the lower cost, higher reviewed items are going to be right side by side with you. I don't know if that helps. Mark Reed-Edwards: Yeah, it's kind of interesting. All this direct consumer stuff, like Flex Tape or something that you see the ads for, they kind of existed in their own universe. And often when you see an ad like that you might Google it or go on to Amazon and search for that type of product. And then, if that direct to consumer is playing in Amazon, you're going to see the alternatives. So maybe you know, a box of FlexTape is $12.99, but the competitor, or the Amazon Basics version is $9.50. You know, you go for the cheaper version. That's pretty much what you're saying, right? Robyn Johnson: Yeah. And on the converse of that, so, it can be good to have your product on Amazon, even if you don't plan to focus on that channel and just do some branded search, make sure your product comes up for your brand. I have this little ADHD timer that I use and I saw an ad on Twitter or X and I went to go to Amazon to buy it. But it wasn't on Amazon so I bought a competitor. Sometimes you can lose that, but if I had gone and the one that they were trying to sell me was 27 and the other one was 999 and I could see they were the same, they still would have lost that conversion. So if you're close, it can be good to have a presence. If you are going to be sold in retail stores , it can be even more important to make sure you're the one that creates the listing on Amazon so that you have control, that your brand registered. So that if you do decide you want to make Amazon a primary channel going forward, you don't have a lot of cleanup from resellers creating listings with any false information that could also potentially get you into compliance or legal issues. Mark Reed-Edwards: I think one of the big evolutions in the three years since you and I chatted last is how big Amazon has gotten as an advertising medium. Can you speak to that? How big are they? They obviously have a massive reach. And how do they determine where those ads show up? Is it contextual? Are they driven by keywords? How does it work? Robyn Johnson: Well, and you know, ads on Amazon used to be very simple, with keyword targeting, there really was only one placement, there really was no creative. But now Amazon has been adding more and more advertising product types. So this means there is more room for creative, there is a lot more granularity. And before, you know, I'll be honest, six, seven years ago, you could have been very successful just with an automatic campaign. And there are some select instances where you still can, but you're not going to get the same lift as if you have a really strategic thought out ad strategy. You know, and the biggest mistake that people make on Amazon when it comes to ads is, let's say you have a clothing line and you're trying to get some more traction on your Amazon sales. If you have a finite amount, let's say you only have. 3, 000, 2, 000, you know, you can be successful with a small amount but you, let's say you have 5, 000 a month for, you know, 20 SKUs, a lot of times people will spread that budget out equally, and really what we want to do is we want to target that ad spend on a small number of SKUs, a small number of targets, whether that be keyword, demographic, category, competitor targeting, and really focus on trying to get those ads to cause conversions for that specific product. And the reason we want to do that is we want to try to cause enough conversions where the product starts to rank organically in the first five to ten positions because the best place to hide a dead body is still page two of Amazon search. Mark Reed-Edwards: Ha, ha, ha. Robyn Johnson: Before I would usually say like 25 results could fit on a page. Now on a competitive search term, you know, above the fold, you you might only see two or three organic ones. So there might be only 10 organic spots on the entire front page. That means that you really do need to cause those conversions. And when you're looking at your ads, Amazon provides an advertising cost of sale, which is kind of like the inverse of ROAS. But what we want to do is we want to really look at the equivalent of TROAS, which is TACoS. And you know you've been doing Amazon too much when you see an ad for tacos and you immediately think ads and you have to recorrect yourself for the delicious snack. But TACoS will really tell you how your ads are impacting organic because that's really more than incremental sales. To maximize your profitability on Amazon we need to, of course, be looking at return on investment for each of those ads, but we want to see how that return on investment is increasing organic ranking because that was where you can start to bring back in some of that cost and increase profitability overall. So when it comes to Amazon, it's kind of like disciplining children, pick your battles, but win your battles at all costs. Mark Reed-Edwards: So for the uninitiated, can you tell me what TACoS is? Because I'm uninitiated on that. Robyn Johnson: So it's Total Advertising Cost of Sale. ACOS looks at, you know kind of what percentage of your ad revenue. TACoS looks at all of the revenue and the reason it's helpful is it tells us, you know, not just, you know, because sometimes what was we had a company where a specific campaign had like a 43 percent top ACoS, which is not good. You know, we really want to keep that 20 to 30. But when we looked at the TACoS, because even though that conversion rate was a little bit more expensive, the conversions that were happening took them on a very important primary keyword from page three or four to being the second organic result. So those ads were helping kind of feed the engine that kept them at the top of the page, if that made sense. Mark Reed-Edwards: One of the other pieces of news is that Amazon is now selling ads on Prime Video, and I'm wondering is there a connection between those ads and advertising on Amazon itself? Robyn Johnson: Yes, Amazon's offering a lot of sponsored TV, sponsored display, and they're beginning to test these. And a lot of times they even have no minimum budget. So, there's a lot of availability to kind of test and play. The negative is if you have a stakeholder or you as a stakeholder are very focused on direct ROI, we really have to remember that ad campaigns are going to be more brand awareness and you're not going to get the same numbers and direct ROI. Our agency is really focused on profitability for our clients. So if somebody has got a very tight ROI or they're in a tight cash position, we usually will not recommend these because we're still trying to figure out --Amazon is still trying to figure out --how to get the best conversion off of these. But Amazon has really been expanding the advertising capabilities for brands, and even services that don't sell on Amazon. And the really cool thing is while a lot of first party signals have been taken away from Meta and Google -- that's been a shifting ground for a long time. Amazon has a pretty robust set of first party signals that you can target just the right shopper. And they've been growing and developing this thing called Amazon Marketing Cloud where they can measure impact of year over year campaigns. And so there are a lot of really cool, fun, new to market things to be testing. There's a lot of new ad types, ad placements that are available for brands of all different sizes of budgets. It's just, you know, really understanding where those ads are, going to be surfacing. So like some of the Amazon DSP, which is kind of the, the managed used to be called kind of the managed services part, but now there's some self managed stuff in there as well. Some of those videos will show on Twitch, which if you're selling a video game accessory is awesome. If you're selling, you know, Bengay ointment cream to 60 year olds, probably not going to convert well. So, you know, it is about making sure whoever you partner with really kind of understands where those will show and understands how to limit and adjust and kind of guide you in a way that those ads are going to get the best possible engagement. Mark Reed-Edwards: So big question to close out. And maybe this is the theme for today's discussion. And , I think it's a rather big question, but if anyone's going to answer it, it's going to be you. What does it take to succeed on Amazon in 2024? Robyn Johnson: So, you know, this answer is very different than what I would have given you even a year ago. Amazon right now is very focused on compliance. Courts have found that they're liable for unsafe products that are sold on their marketplace. So before it really was just a question of marketing. Amazon has always been very concerned about the customer experience. This makes it a really complicated marketplace. And it makes it so that if you don't have experience with Amazon, let's say you are a guru when it comes to Google or Meta, Amazon can be different and difficult because a lot of things are labeled the same as they are in other ecosystems but they work differently. The other thing is that you're really going to have to have your compliance documentation in order, especially in the area of food supplements, anything child and baby, you're going to need to make sure you have to have a CPSC, you're going to have to have any safety testing that's required. You also need to be partnered with somebody to know the right words to say or you need to do that research on your own. So one of the things that Amazon a long time ago I'm guessing they got in trouble with the EPA or something along those lines. That's usually what causes this. But Amazon got really, really committed to verifying that pesticides were safe, which is great. But now, you know, all of a sudden, overnight, your anti bacterial sock is now considered a pesticide. So there are a lot of trigger words. So if you say let's say, let's say, for example, if you put the word doll in your bobblehead, that might now trigger you to to provide all of the CPSC documentation as a toy, even though your bobblehead was really not a toy. And then you have to really be watching your voice of the customer in Account Health, there's a tab called Under Performance, there's one that says Voice of the Customer. You should be checking that twice weekly. Anything with more than two of the same negative experiences-- So let's say two people, three people all say the shirt was too small or three people say they got the wrong item. If we see it more than three times in a row, even if it's a slow velocity item, then we want to make sure: What do we need to change in the listing? What do we need to change in the way that the pictures are located? So, you might say, well, I can't help it if people buy the wrong size. Yes, you can. You can put a size chart in there. You can put measurements. You can put that item on different sized bodies, so people can see it's tighter in the waist. And the reason that is important is if Amazon sees that your product is causing a negative experience, they will remove your product from the platform. Even if you're Lego. So don't think, well, my product is selling a lot. They won't do that. There are rare cases, but for the most part, if something's a negative experience, they will remove it from the platform. So you have to have all of that. Mark Reed-Edwards: Sorry to interrupt you, but is that done through sentiment analysis? Is it AI that drives that or are there people looking at these listings and looking at these ratings and investigating why they're low for a certain item? Robyn Johnson: You know, I think anybody that could tell you the answer for sure probably wouldn't be able to say because Mark Reed-Edwards: Mm hmm. Robyn Johnson: Amazon has really great NDAs. But my guess is that it's primarily driven by AI and then reviewed by people under certain circumstances. Because there are times where we have a product that has a 20 percent negative customer experience rate, but it's because one person out of five said something and those don't flag, which makes it more difficult because there's not like a hard and fast rule. I can't say, well, as long as you're getting this many and your, your NCX is below this, but basically, you know, keep everything out of those bottom two, the, the poor and very poor, and you should be hypothetically okay. But we want to keep everything good as much as possible. Mark Reed-Edwards: So the upshot with Amazon is that it's really, it's not a simple marketplace to do business with. Robyn Johnson: No, but it can be really, really powerful. You know, we have brands that were, you know, really struggling D to C. They weren't getting the brick and mortar spots, or they did get the brick and mortar spots that they wanted, and it caused more problems. They were dealing with returns and all sorts of different things. Now, Amazon has its own sets of problems. It has not sunshine and rainbows. We do have some good TACoS. We have some brands that have been able to completely turn around negative things. We have some really large brands that are in every Walmart, Lowe's, Home Depot, and for the last several years, Amazon has been able to sustain growth for them even though every other channel has been significantly down. So it has allowed them to have avoid layoffs. So it is definitely something that you want to consider. It can be a very powerful channel and you can use it to feed your other channels in some ways as well, because Amazon is so bottom of funnel. When you look at your ad conversions and you see what's converting there, that can really be sent back to your SEO, to your SEM agencies or if you're doing that yourself and really making sure that your product pages are using those keywords because those keywords that work on Amazon are all going to be very much the buyer intent. So it can be helpful there as well. It can also be really great for customer acquisition. Now, if you don't get any customer information, but especially if you have a consumable product, Amazon Subscribe and Save Now offers this ability to add a coupon on the initial purchase. I'm a marketer. I know all the tricks, but I will tell you the number of times that I have signed up for a subscribe and save, even though I wasn't even sure if I really was gonna like this product, and I ended up on the auto ship because I was like, "Ooh, I'm cheap and I can get 25% off my first purchase and then, you know, 5% off everywhere after-- Yeah, of course I'll sign up for a subscribe and save. I'll just cancel it later." And so usually two or three times later, then I, you know, go back. Yeah. You know, so. If you have a consumable, make sure that you are really utilizing Subscribe and Save. Amazon is now providing a lot more data. Their brand analytics that they've been providing has been really amazing to help determine whether or not: is the category down or is my listing down? We have two full time people that just handle Amazon compliance and then three people that just do Amazon seller support tickets. We call it being professionally persistent. There can be really good opportunities there. You do need to make sure that you have the margin in order to sustain on Amazon and really make sure you're looking at apples to apples. So the Amazon FBA fee, make sure when you're comparing that to your self fulfillment, you're including the cost, the tape, the labor to pack up everything. Cause all of that is included in FBA, but then you also want to make sure you're thinking about Amazon's return fee. Return policies are probably a little bit more generous. So that margin is really your access to being successful on Amazon because you do need enough margin in order to at least launch with advertising and some deals, maybe a coupon or Prime exclusive deal. And to be able to have that ability to discount on the big tent full days, like Prime Day and I think they're calling it T11 now, which is kind of ridiculous. It went from Black Friday to 11 days. I don't know when that happened. Mark Reed-Edwards: That's great. What a crazy world. Well, Robyn, I, I hope we catch up sooner than three years next time. I really appreciate your insight and thanks for joining me. Robyn Johnson: I hope it was helpful. And you know, if you're struggling with Amazon, no, it's not you. Amazon is, can be kind of a bear, but it can definitely be worth it. And keep listening to this podcast. You can hear more amazing, different confessions from different marketers. And thank you very much for having me back on the show.

Off-Farm Income
OFI 2045: New Opportunities For Farm Income | Zack Parisa | NCX - Natural Capital Exchange

Off-Farm Income

Play Episode Listen Later Apr 12, 2024 53:42


Zack Parisa is a co-founder of NCX (Natural Capital Exchange), as well as the CEO.  NCX is also a sponsor of the show and has been for several months. On today's episode I get to sit down with Zack and talk with him about the reasons I partnered with NCX to share their message on the show.  We will discuss the different revenue streams that might be present on your land, and how you might take advantage of the to sustain your farming lifestyle.  We will also discuss some of the things to look out for, and how the different markets for things like solar, carbon and environmental improvement are emerging and developing all the time. My partnership with NCX has been something that I am proud to promote, and on today's episode you will learn why!

Afrobility: Africa Tech & Business
#73: AFEX (Africa Exchange) - How the commodities exchange is facilitating commodity trade by offering training, credit, storage to farmers & providing investment solutions to financial partners

Afrobility: Africa Tech & Business

Play Episode Listen Later Dec 31, 2023 115:51


Overview: Today, we're going to explore AFEX, the African commodities exchange. We'll discuss the story across the following areas: African Agriculture context AFEX's launch & early history Product & monetization strategy Competitive positioning & potential exit options Overall outlook. This episode was recorded on Dec 24, 2023 Companies discussed: AFEX, EAX (East African Commodity Exchange), Tony Elumelu Foundation, Heirs Holdings, Apollo Agriculture, NCX, Cargill, Louis Dreyfuss, 50 Ventures & Berggruen Charitable Trust Business concepts discussed: Agriculture technology (AgTech, AgriTech or AgroTech), Agribusiness marketplaces, farming financing, Farmer market access opportunities, Agriculture insurance strategy, Commodity trading & Internal Entrepreneurship (Incubated company strategy). Conversation highlights: (01:10) - What Afex is and why we're talking about it (08:36) - Context of agriculture in Africa (21:49) - AFEX Founding story (33:28) - Fundraising (39:56) - Growth, geographical expansion and partnerships (49:42) - Product strategy, monetization and growth (59:14) - Cost structure, revenue and margins (1:10:00) - Business and user metrics (1:13:14) - Competition and options for exit (1:21:02) - Bankole's overall thoughts and outlook (1:34:25) - Olumide's overall thoughts and outlook (1:47:45) - Recommendations and small wins Olumide's recommendations & small wins: Interested in investing in Africa Tech with Olumide: Read about Adamantium fund & contact me at olumide@afrobility.com. Founders looking for funding: If you're a B2B founder working on Education, Health, Finance or food, please contact me for funding at olumide@afrobility.com Checkout my FIREDOM book = FIRE (Financial Independence, Retire Early) + Freedom = personal finance and financial independence book. Website, Read: Substack Newsletter & Buy: Print, eBook or Audiobook) Recommendation: I went back and re-read some of my classic books: How I found freedom in an Unfree world (Harry Browne), Don't Sweat the Small Stuff and It's All Small Stuff (Richard Carlson) & A Guide to the Good Life - The Ancient Art of Stoic Joy (William B. Irvine) Small win: Hiking with new friends in St Thomas. Cool Bankole's recommendations & small wins: Recommendation: FiveBooks.Com - FiveBooks.com shares lists of the best five books on many topics, chosen by experts in that area Recommendation: Jeff Bezos on Lex Fridman Podcast. A rare Jeff Bezos long form interview.  Small win: Running while listening to Big 7 - Burna Boy Fact check: Tony Elumelu narrates How He Went from Second Class Lower Degree to Nigeria's Billionaire Other content: FT ranking: Africa's Fastest Growing Companies 2023 & AFEX Nigeria loses maize worth N85m to 'police raid'  Listeners: We'd love to hear from you. Email info@afrobility.com with feedback! Founders & Operators: We'd love to hear about what you're working on, email us at info@afrobility.com Investors: It would be great to link up with you. Contact us at info@afrobility.com Join our insider mailing list where we get feedback on new episodes & find all episodes on Afrobility.com

Beauty Behind The Brand
Nicole Caggiano, The Beauty Behind: Cojilio

Beauty Behind The Brand

Play Episode Listen Later Aug 1, 2023 41:56


Nicole Caggiano, VP Sales & Business Development at Cojilio, is one of the founding creators of the Cojilio Booking Platform. Cojilio was built by NCX Inc. in 2017. NCX Inc. has been developing custom enterprise software solutions since 1998. Nicole joined NCX in 2015 as an account manager & solution design consultant. Testimonials:Read Cojilios 5 Star reviews & testimonials on the Clover App Market Cojilio Demo:Watch a full Cojilio Demo HereBook a 1 on 1 Zoom Demo Here Goli Apple Cider Vinegar Gummies Taste the Apple. Not the Vinegar. 2 Gummies = 1 ACV ShotRevive Superfoods Healthy and delicious perfectly-portioned Superfood eats. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Subscribe for New Episodes Every Tuesday!Be sure to check us out on all our socials:Follow on Instagram: @beautybrandpodcasthttps://www.instagram.com/beautybrandpodcast/Subscribe on Youtube: @nicolemanion https://www.youtube.com/channel/UCl34l6NRXjRen4XD7j9pNpQFollow our host on Instagram: @nicmanionhttps://www.instagram.com/nicmanion/

PaperPlayer biorxiv neuroscience
Inherited retinal degeneration: T-type voltage-gated channels, Na+/Ca2+-exchanger, and calpain-2 promote photoreceptor cell death.

PaperPlayer biorxiv neuroscience

Play Episode Listen Later Jul 18, 2023


Link to bioRxiv paper: http://biorxiv.org/cgi/content/short/2023.07.16.549200v1?rss=1 Authors: Yan, J., Lan, W., Yang, Q., Yang, Q., He, X., Dong, Y., Hu, Z., Jiao, K., Paquet-Durand, F. Abstract: Inherited retinal degeneration (IRD) refers to a group of untreatable blinding diseases characterized by a progressive loss of photoreceptors. IRD pathology is often linked to an excessive activation of cyclic nucleotide-gated channels (CNGC) leading to Na+- and Ca2+-influx, subsequent activation of voltage-gated Ca2+-channels (VGCC), and further Ca2+ influx. However, whether and how exactly intracellular Ca2+ overload contributes to photoreceptor degeneration is still controversial. Here, we used whole-retina and single-cell RNA-sequencing to compare gene expression between the rd1 mouse model for IRD and wild-type (wt) mice. Differentially expressed genes were linked to several Ca2+-signalling related pathways. To explore this further, organotypic retinal explant cultures derived from rd1 and wt mice were treated with the intracellular Ca2+-chelator BAPTA-AM and with inhibitors for different Ca2+-permeable channels, including CNGC, L-type VGCC, T-type VGCC, Ca2+-release-activated channel (CRAC), and Na+/Ca2+ exchanger (NCX). Moreover, we employed the compound NA-184 to selectively inhibit the Ca2+-dependent protease calpain-2. The overall activity of poly(ADP-ribose) polymerases (PARPs), sirtuin-type histone-deacetylases, calpains, as well as the activation of calpain-1, and -2 were analysed in situ on retinal tissue sections. Cell viability was assessed via the TUNEL assay. While rd1 photoreceptor cell death was reduced by BAPTA-AM, the effects of Ca2+-channel blockers were ambiguous, with T-type VGCC and NCX inhibition showing protection, while blocking CNGC and CRAC was detrimental. Activity of calpains and PARPs generally followed similar trends as cell death. Remarkably, sirtuin activity and calpain-1 activation was associated with photoreceptor protection, while calpain-2 activity was linked to degeneration. Accordingly, the calpain-2 inhibitor NA-184 protected rd1 photoreceptors. Together, these results indicate that Ca2+ overload in rd1 photoreceptors may be triggered by T-type VGCC in conjunction with NCX. High Ca2+-levels likely suppress the protective activity of calpain-1 and promote neurodegeneration via activation of calpain-2. Our study details the complexity of Ca2+-signalling in photoreceptors and emphasizes the importance of identifying and targeting degenerative processes to achieve a therapeutic benefit for IRD. Copy rights belong to original authors. Visit the link for more info Podcast created by Paper Player, LLC

Planning Phase Syndicate
After All There's Only One More Sleep Till Worlds

Planning Phase Syndicate

Play Episode Listen Later Mar 20, 2023 86:40


With The World's Championship coming up this week, the team sits down and makes some predictions for what factions, pilots, and players will come out on top. They talk through what their plans are for the week and hope to meet up with everyone who is attending.  They also review Endgame's defeat this week in the NCX league as Team Magic had their number.   Join us on https://www.twitch.tv/planningphasesyndicate live every Sunday night at 9pm est.   Links --------- Youtube: https://www.youtube.com/channel/UCRX-7c7R0_FlTZZ2Vtdi_9Q Willow Links: https://wlo.link/@planningphasesyndicate Facebook: https://www.facebook.com/Planning-Phase-Syndicate-102792741982012 Twitch: https://www.twitch.tv/planningphasesyndicate Patreon: https://www.patreon.com/PlanningPhaseSyndicate Discord: https://discord.gg/eqxnTxDFAr Podcast: https://planningphasesyndicate.podbean.com  Paypal:  https://paypal.me/ppsyndicate

Anthro to UX with Matt Artz
Victoria de Aranzeta on Anthro to UX with Matt Artz

Anthro to UX with Matt Artz

Play Episode Listen Later Feb 28, 2023 30:36


In this episode of the Anthro to UX podcast, Victoria de Aranzeta speaks with Matt Artz about her UX journey. The conversation covers Victoria's journey from art school to anthropology. She discusses how she combines those skills as a product designer, and how her anthropological study of tools contributes to her work today. About Victoria de Aranzeta Victoria de Aranzeta is a multi-disciplinary UX designer and researcher passionate about creating purpose-driven tools and decolonizing design thinking. She is currently working at NCX as a Senior Product Designer, where she leads the design of the Landowner Platform and operationalizes ethical research practices across the company. Victoria has also worked as a founding product designer and researcher at Spora Health, where she led the design vision and research strategy for creating culture-centered healthcare products for People of Color. She established and led decolonizing design and research practices to build people-centered experiences and created processes, research toolkits, and a design system with accessible components. Prior to Spora Health, Victoria was an interaction designer on crowdsourcing software at Google on the Crowdsource team, where she partnered with other designers, researchers, and engineers to create a more ethics-rooted AI. With vast experience in ethical research, qualitative research, UX writing, design systems, and strategy, Victoria is a creative designer and critical thinker specializing in decolonizing design thinking, visual design, accessible design, and interaction design.

ESG Insider: A podcast from S&P Global
Regulation, supply chains, climate justice, employee burnout: The big challenges facing sustainability professionals

ESG Insider: A podcast from S&P Global

Play Episode Listen Later Feb 24, 2023 30:51


Last week, a few thousand sustainability professionals gathered for the annual GreenBiz conference hosted by GreenBiz Group. In this episode of the ESG Insider podcast, we're on the ground talking with panelists and attendees about the biggest challenges and opportunities facing the space — from regulation, disclosure requirements and supply chains to environmental justice, employee wellbeing and burnout.   Many attendees expressed frustration and a general sense of being overwhelmed by the pace of change and the challenges facing the sustainability space. In the face of this uncertainty, the message from many panelists was: Whatever the topic, you have to start somewhere.   We hear from Kentaro Kawamori, CEO of climate software firm Persefoni, who urges companies to avoid “analysis paralysis.”  “You've just got to get started. And if you're searching for perfect, you're never going to find it,” Kentaro says.  We talk to Deloitte's Kristen Sullivan and Evan Harvey, who led a three-hour, standing-room-only climate disclosure bootcamp at the conference to help companies understand how proposed rules from the U.S. Securities and Exchange Commission could impact them.    “As we were wrapping up, we were trying to get a pulse on the audience in terms of... did this help you feel more prepared, this type of a session?” Kristen says. “The answer was ‘yes — and at the same time, I'm really scared.'”   We also speak to Yinka Bode-George, CEO of environmental justice-focused nonprofit Sustain our Future Foundation.   "People are getting the idea that environmental justice is not just this nice-to-have, it's actually a really central component of winning on the climate crisis and putting forward the most effective solutions," Yinka tells us.  In the episode, we also sit down with Tim Mohin, the former CEO of international standards organization the Global Reporting Initiative, or GRI; Nasdaq Global Head of ESG Solutions Randall Hopkins; UPS Sustainability Director Stakeholder Engagement Elba Pareja-Gallagher; Zack Parisa, CEO of forest carbon marketplace the Natural Capital Exchange, or NCX; and Jared Connors from supply chain sustainability management company Assent.  S&P Global Sustainable1 was a sponsor of the GreenBiz conference.  Listen to our episode on the SEC's climate disclosure rule here: https://www.spglobal.com/esg/podcasts/unpacking-implications-of-the-sec-s-proposed-climate-disclosure-rule  We'd love to hear from you. To give us feedback on this episode or share ideas for future episodes, please contact hosts Lindsey Hall (lindsey.hall@spglobal.com) and Esther Whieldon (esther.whieldon@spglobal.com).  Photo source: Getty Images   Copyright ©2023 by S&P Global   DISCLAIMER   By accessing this Podcast, I acknowledge that S&P GLOBAL makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, S&P GLOBAL does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of S&P GLOBAL. S&P GLOBAL assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials and/or links referenced herein. Moreover, S&P GLOBAL makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.   S&P GLOBAL EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.

The Vox Markets Podcast
1186: Top 5 Most Read RNS's on Vox Markets for Wednesday 15th February 2023

The Vox Markets Podcast

Play Episode Listen Later Feb 15, 2023 2:26


Top 5 Most Read RNS's on Vox Markets for Wednesday 15th February 2023 5. Nuformix #NFX - NXP002 Update As previously announced, the Company has initiated studies in 3D human IPF lung tissue using a disease and species relevant model, and is working with its partner, Fibrofind, focusing on NXP002 in combination with current standards of care. Suitable human disease tissue, which is highly limited in supply, has now been acquired allowing the practical elements of the study to commence, with results and further updates to be announced in due course. 4. Clontarf Energy #CLON - JV HoA on Direct Lithium Ion Extraction in Bolivia Clontarf Energy announce a heads of agreement around the potential formation of a 50:50 Joint Venture with US based, OTC Markets traded, technology company, NEXT-ChemX Corporation covering testing, marketing, and deploying of NCX's proprietary direct lithium ion extraction technology in Bolivia. Formation of the JV is subject to final due diligence and the parties entering into formal documentation, which is intended to occur within the next 30 days. 3. Helium One Global #HE1 - 2023 AGM and CEO update Helium One Global, the primary helium explorer in Tanzania, announces that at today's AGM, Lorna Blaisse, the Company's new Chief Executive Officer, will give an update presentation to the meeting, a copy of which will be uploaded to the Company's website. 2. Polarean Imaging #POLX - Investor presentation Polarean Imaging, announces they will hold a presentation for private investors on Monday, 20 February 2023 at 2pm GMT through the digital platform Investor Meet Company. 1. Bidstack Group #BIDS - Bidstack appoints Thomas Bullen as CFO Bidstack announce the appointment of Thomas Bullen as Chief Financial Officer for the Group. Bhavesh Hirani, current Interim Chief Financial Officer, will resume his role as Head of Finance. Thomas Bullen brings 20 years of finance experience in financial services and the fast-growing mobile advertising technology space. Thomas was most recently CFO at AdColony, the mobile advertising platform, leading a global team across the US, UK, Europe and India where he managed all finance and accounting functions.

YAXP - Yet Another X-Wing Podcast
Episode 48 - Happy New Year X-Wing w. Chrispy

YAXP - Yet Another X-Wing Podcast

Play Episode Listen Later Jan 4, 2023 73:20


This week hosts Pete and Chris are joined by special guest Chris 'Chrispy' Patrick. We talk about listener submitted resolutions for the year, Chrispy tells us all about the Nickel City X-Wing Draft League and gets us hyped to sign up for the next round. Lastly we touch on some list talk and worlds excitement. Enjoy! Watch the finals for NCX on Thursday at https://www.twitch.tv/nickelcityxwing Happy New Year everybody!

My Amazon Guy
Launching Products 101 with Steven Pope and Josh Hadley

My Amazon Guy

Play Episode Listen Later Dec 23, 2022 70:18


Josh Hadley, our guest is an Investor, a Mentor, and a StrategistHe teaches how to build, grow & sell 7+ figure businessesHe is an experienced leader with strong management, sales, and business development skills. Record of achieving outstanding results through teams by implementing strategy, effective goal setting, action plan development, and meticulous execution.His Specialties are as follows: Business Development, Digital Marketing, Sales, Strategic Planning, General Management, Training, and Organizational Development00:00 Launching Products 101 with Steven Pope and Josh Hadley09:57 Introduction11:20 Number 1 mistake people make when they start to think about launching their products13:27 summary14:07 How important it is for Amazon actually to be building a brand.15:43 Market Basket analysis tool16:26 Launching a product on a regular basis is actually part of the A9 algorithm in someway18:50 Everybody needs to continue launching products20:17 What the market basket analysis does23:01 Go find your competitors25:00 Looking if the data is accurate, does amazon really rank my staff?27:19 3 Tips for reaching out to your manufacturer32:38 Tips on finding US suppliers34:21 How to check product patents or trademarks before starting selling?38:28 Does Amazon protect patent-pending claims?39:49 Selling in Canada and Mexico, is there any harm in switching this on?41:05 Competitor making purchases and leaving several 1-star NCX reviews42:10 What type of campaigns and bids are you using for a new launching product?45:35 Should we target a specific keyword at the beginning for PPC?59:03 Best to learn Macros in excel to fully optimize these sheets59:17 Can I also update the design and keep the ASIN/Rank/Reviews?59:28 Did you build that excel sheet, or is it software?59:38 When someone purchases the "Full Listing Optimization" package with MAG, how does the process compare?1:00:42 How do you use Starbucks? Would it be considered a parody?1:01:18 What are your usual pricing strategies for new launches?1:01:59 We have a utility patent, and Amazon helps us take down copycats1:02:10 If the bids are high, should we focus on the longtail keyword?1:03:41 Why not review category bestseller pages for product planning1:04:37 Is the vine program worth it when launching?Support the show

La Plata Ward 4 Update
The Hub and Hawthorne Yards Annexations - What's Next

La Plata Ward 4 Update

Play Episode Listen Later Dec 13, 2022 11:58


This is a follow-up to my last podcast, posted December 7, Annexations – My Vote and Why - my NO vote in opposition to The HUB and Hawthorne Yards annexations, approved at the November 22, 2022, Town Council meeting, by a 3-1 vote. The HUB,  TDX, Master Site Development Plan:  Town Zoning Ordinance Section 191-11 – Site plans and master site development plan.  https://library.municode.com/md/la_plata/codes/code_of_ordinances?nodeId=CH191ZO_ARTIIPLRESURE_S191-11SIPLMASIDEPL Hawthorne Yards, NCX, Master Site Development Plan: Town Zoning Ordinance Section 191-34  - Site  plans and master site development plan https://library.municode.com/md/la_plata/codes/code_of_ordinances?nodeId=CH191ZO_ARTIVZORE_S191-34NECOMIUSZONC This concludes this latest La Plata Town Council Ward 4 Update. I hope you find this podcast informative and useful. Let me know what you think. I look forward to your questions and comments. My email address is djenkins@townoflaplata.org Talk to you soon!

PaperPlayer biorxiv cell biology
The IgCAM CAR regulates gap junction mediated coupling on embryonic cardiomyocytes and affects their beating frequency

PaperPlayer biorxiv cell biology

Play Episode Listen Later Nov 2, 2022


Link to bioRxiv paper: http://biorxiv.org/cgi/content/short/2022.11.02.514878v1?rss=1 Authors: Matthaeus, C., Juettner, R., Gotthardt, M., Rathjen, F. G. Abstract: The IgCAM coxsackie-adenovirus receptor (CAR) is essential for embryonic heart development and for electrical conduction in the mature heart. However, it is not well-understood how CAR exerts these effects at the cellular level. To address this question, we analysed the spontaneous beating of cultured embryonic hearts and cardiomyocytes from wildtype and CAR knockout (KO) embryos. Surprisingly, in the absence of CAR, cultured cardiomyocytes showed an increased frequency of beating and calcium cycling. Increased beating of heart organ cultures was also induced by application of reagents that bind to the extracellular region of CAR, such as the adenovirus fiber knob. However, the calcium cycling machinery, including calcium extrusion via SERCA2 and NCX, was not disrupted in CAR KO cells. In contrast, CAR KO cardiomyocytes displayed an increase in the size, but decrease in total number, of membrane-localized Cx43 clusters. This was accompanied by improved cell-cell coupling between CAR KO cells, as demonstrated by increased intercellular dye diffusion. Our data indicate that CAR may modulate the localization and oligomerization of Cx43 at the plasma membrane, which could in turn influence electrical propagation between cardiomyocytes via gap junctions. Copy rights belong to original authors. Visit the link for more info Podcast created by Paper Player, LLC

CLIMB by VSC
Sundeep Ahuja — Identifying Founder-Market Fit and Creating Value as an Investor in Climate Startups | EP. 004

CLIMB by VSC

Play Episode Listen Later Oct 19, 2022 33:44


Our guest this week on CLIMB by VSC, is Sundeep Ahuja, who is an investor and syndicate lead of Climate Capital and Duro Ventures. As an investor, Sundeep has invested in businesses ranging from Good Eggs, Substack, and Notable Labs and more recently has back leading climate companies including Mosaic, NCX, Arcadia and many more. We love talking about scaling challenges for climate startups on this show so I'm excited to dig into Sundeep's experience as an operator and how it informs the kinds of founders he likes to invest in as an investor. Sundeep is also an author and content creator so there is a lot for us to dig in on for this episode of Climb. About VSC Ventures: For 20 years, our award-winning PR agency VSC has worked with innovative startups on positioning, messaging, and awareness and we are bringing that same expertise to help climate startups with storytelling and narrative building. Last year, general partners Vijay Chattha and Jay Kapoor raised a $21M fund to co-invest in the most promising startups alongside leading climate funds. Through the conversations on our show CLIMB by VSC, we're excited to share what we're doing at VSC and VSC Ventures on climate innovation with companies like Ample, Actual, Sesame Solar, Synop, Vibrant Planet, and Zume among many others.

Day 2
How to Fix Amazon Product Availability, Search Suppression & NCX Delistings

Day 2

Play Episode Listen Later Aug 3, 2022 23:38


Your sales are growing, and life is good until one day, you wake up to a huge drop in sales. A search for your product with keywords you rank well for shows that your product is nowhere on the search results page. Your listings have just been search suppressed…In the last episode, we spent a lot of time breaking down that nefarious tactic called BuyBox suppression on Amazon that greatly affects product sales.Today, we talk about search suppression and NCX delisting, which are less severe but still affect your product availability.You know you have been search suppressed when a product you rank well is nowhere to be found on the search results page. You could be further down the results or even completely delisted due to negative return experiences, which affects your NCX score.We discuss the 3 main things that can get your listing search suppressed, how to quickly identify when this happens and what to do to get unsuppressed.Largely, it all boils down to following the rules, terms of service and listening to feedback for your customers once they return your products.Tune in to this episode to learn more about search suppression, NCX delistings and the simple steps you can take to get your sales back.Key Takeaways- Go back to the Amazon fundamentals (01:00)- How search suppression impacts sales (01:52)- Why do you get search suppressed? (05:38)- Terms that require further certifications (09:31)- Tools to help you identify search suppressed listings (12:04)- NCX score and what affects it (13:20)- How to quickly search suppressed issues and NCX scores (18:58)- Episode recap (21:53)Additional resources:- Schedule a FREE consultation with the Ave7 team- Grab the FREE Amazon Seller Central Checklist- Get the book “The Amazon Jungle” book by Jason Boyce- Learn more about Avenue 7 Media----Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).Follow us on your favorite podcast platform so you never miss an episode!

Business of Fitness with Jason Khalipa
Squat Snatching, Hormones, and CrossFit Games Training w/ Jason Khalipa and Gabe Yanez

Business of Fitness with Jason Khalipa

Play Episode Listen Later Jul 21, 2022 39:54


Welcome to another Thursday episode of EOE. In this one, Jason and Gabe dive into squat snatching, the "Fancy Nancy" workout (one of Jason's favorites) that just showed up on the NCMETCON track, and CrossFit Games training. They also talk about jiu-jitsu and the Masters Worlds and answer some of your questions on hormones as well as the best way to follow NCX training. Enjoy!In this episode:— "Fancy Nancy" & Squat Snatching— Nutrition: How Can Women Increase Hormones for Increased Metabolism?— Training: Best Way to Follow NCX if You're Training 3-4 Times per Week?— Training for the CrossFit Games— BJJ & Competing at Masters WorldsOptimize Your Health with Marek Health: Code EOE for 10% OffFollow JasonFollow GabeFun, Effective Workouts: NCFIT AppWeekly Motivation: EOE NewsletterLevel Up Your Business: Build Better NewsletterSuit Up: NCFIT ShopGym Owners: NCFIT Collective ProgrammingVisit NCFIT Online

Business of Fitness with Jason Khalipa
EMOMs & Dirty Bulking w/Jason Khalipa and Gabe Yanez

Business of Fitness with Jason Khalipa

Play Episode Listen Later Jul 7, 2022 53:53


Today's episode is full of fitness. Jason and Gabe hop on the mics to talk about the importance of the mind-body connection and defining your goals before each training session, Jason's approach to the clean and jerk, utilizing strength training — and the new NCX strength cycle — to gain the upper hand in BJJ, and the positives and negatives of the leaderboard. Plus, the guys answer a couple of questions from our listeners and plug our newsletters for athletes and for gym owners. Enjoy!In this episode:— Connecting Your Brain with Your Body — My Clean & Jerk— New NCX Strength Cycle— BJJ Training — Leaderboarding— Training Question: AMRAP and EMOM, What Are the Benefits of Both?— Nutrition Question: Counting Macros & Dirty Bulking — Food Quality— Gym Owner Newsletter & Athlete Newsletter Optimize Your Health with Marek Health: Code EOE for 10% OffFollow JasonFollow GabeGet the NCFIT AppWeekly Motivation: EOE NewsletterLevel Up Your Business: Build Better NewsletterSuit Up: NCFIT ShopGym Owners: NCFIT Collective ProgrammingVisit NCFIT Online

Founder Friendly: Venture Capital | Startups | Tech
#31 - Max Nova, COO and Co-Founder, of NCX

Founder Friendly: Venture Capital | Startups | Tech

Play Episode Listen Later Jun 15, 2022 37:32


To resume our ClimateTech sprint we invited Max Nova, Co-Founder and COO of NCX, to discuss America's Forest Carbon Market. Listen to hear about the value in NOT cutting down your trees. --- Support this podcast: https://podcasters.spotify.com/pod/show/nyu-svs/support

World Changing Ideas
Can Planting Trees Really Save the Planet from Global Warming?

World Changing Ideas

Play Episode Listen Later Apr 20, 2022 21:24


Because it's Earth Day in two days, we thought, what better way to celebrate than by talking about the most iconic symbol of the Earth? Trees are nature's first line of defense when it comes to fighting climate change, because of their capacity to remove carbon from the atmosphere and store it. In this episode we'll learn about two ways that will help forests keep doing the work they need to do. Yee Lee is the VP of Growth at Terraformation, a forest restoration startup that aims to speed up the reforesting process. Zack Parisa is NCX CEO and co-founder and Dr. Jennifer Jenkins is its Chief Sustainability Officer. NCX is connecting American landowners with carbon buyers using AI data mapping to open up access to the carbon offsets market.

Hunt To Eat Show
Episode 21 - Understanding Death and Gratitude in Hunting

Hunt To Eat Show

Play Episode Listen Later Apr 14, 2022 66:22 Very Popular


On today's episode, I chat with Dr. Sophie Gilbert, a wildlife biologist, hunter, mom, and grateful heterotroph living in Moscow, Idaho. For the past six years, she's been a professor at the University of Idaho, where she's worked on all kinds of projects, from deer in the coastal temperate rainforest of Alaska to the conjoined effects of drought and carnivores on wildlife-ranching systems in the west. Now, Sophie is joining a forest ecosystem services start-up, NCX, where she'll work to make sure that wildlife habitat and biodiversity are valued alongside forest carbon in the fight against climate change. Sophie and I chat about what it means to ensure that hunting is both biologically renewable and socially sustainable, how we come to a deeper understanding of death as human beings and consumers, and the need for more deliberate and patient communication about the rich and complex issues related to hunting and conservation. In the conservation segment, I give an update on two stories related to funding for conservation: a recent announcement by Secretary of the Interior Deb Haaland and the next steps for the Recovering America's Wildlife Act. In this episode, we discuss: Department of the Interior press release: https://www.doi.gov/pressreleases/secretary-haaland-announces-progress-toward-conservation-and-restoration-wildlife#:~:text=Secretary%20Haaland%20announced%20%242.5%20million,Corridors%20and%20Habitat%20Connectivity%20program “Western Big Game Seasonal Habitat and Migration Corridors Fund”: https://www.nfwf.org/sites/default/files/2022-04/NFWF-WesternBigGameMigration-20220330-GS.pdf Report: “Ungulate Migrations of the Western United States, Volume 2”: https://pubs.er.usgs.gov/publication/sir20225008 Blog: "Habitat Connectivity is a Critical Part of Wildlife Conservation": https://landscapesandletters.com/2017/06/10/habitat-connectivity-is-a-critical-part-of-wildlife-conservation/ Blog: "Cooperative Conservation Defines the Hunting Narrative": https://landscapesandletters.com/2021/02/17/cooperative-conservation-defines-the-hunting-narrative/ The Wildlife Society: “Recovering America's Wildlife Act”: https://wildlife.org/policy/recovering-americas-wildlife-act/ The Wildlife Society: “Recovering America's Wildlife Act heads to Senate floor”: https://wildlife.org/recovering-americas-wildlife-act-heads-to-senate-floor/

ClimateTech with Kentaro
4. NCX's Max Nova

ClimateTech with Kentaro

Play Episode Listen Later Mar 16, 2022 30:57


Fresh off their $50 million Series B raise, Max Nova's journey of building and growing NCX is an inspiring story on its own. NCX (previously SilviaTerra) is a forest carbon marketplace that connects corporations buying carbon offsets to landowners in America.   In this episode, Max talks about how he went from a Yale undergrad founder in his dorm room to working with Fortune 500 companies that made big climate commitments. We talk about what carbon offsets and credits mean — and the challenges and opportunities of bringing landowners into the forest carbon market.   If you are interested in learning more about what Max and their team are up to, head on over to NCX.  ClimateTech with Kentaro is produced by our incredible team at Persefoni and Hueman Group Media.  Learn more about Persefoni and our climate management and accounting platform by subscribing to our weekly newsletter!

ClimateTech with Kentaro
4. NCX's Max Nova

ClimateTech with Kentaro

Play Episode Listen Later Mar 16, 2022 30:57


Fresh off their $50 million Series B raise, Max Nova's journey of building and growing NCX is an inspiring story on its own. NCX (previously SilviaTerra) is a forest carbon marketplace that connects corporations buying carbon offsets to landowners in America.   In this episode, Max talks about how he went from a Yale undergrad founder in his dorm room to working with Fortune 500 companies that made big climate commitments. We talk about what carbon offsets and credits mean — and the challenges and opportunities of bringing landowners into the forest carbon market.   If you are interested in learning more about what Max and their team are up to, head on over to NCX.  ClimateTech with Kentaro is produced by our incredible team at Persefoni and Hueman Group Media.  Learn more about Persefoni and our climate management and accounting platform by subscribing to our weekly newsletter!

ClimateTech with Kentaro
[ClimateTech Deal Digest] March 8, 2022

ClimateTech with Kentaro

Play Episode Listen Later Mar 8, 2022 13:32


This week's M&A and funding roundup includes:NCX, a forest carbon marketplace that connects American landowners with net-zero pioneers (our episode with its Co-Founder and COO, Max Nova, drops next week); Aurora Solar, a SaaS company that uses aerial imagery to assess solar installation projects; Our Next Energy, a developer of energy storage technology to expand access to sustainable power; and Aether, a company that transforms harmful CO2 from the atmosphere into diamonds.

ClimateTech with Kentaro
[ClimateTech Deal Digest] March 8, 2022

ClimateTech with Kentaro

Play Episode Listen Later Mar 8, 2022 13:32


This week's M&A and funding roundup includes:NCX, a forest carbon marketplace that connects American landowners with net-zero pioneers (our episode with its Co-Founder and COO, Max Nova, drops next week); Aurora Solar, a SaaS company that uses aerial imagery to assess solar installation projects; Our Next Energy, a developer of energy storage technology to expand access to sustainable power; and Aether, a company that transforms harmful CO2 from the atmosphere into diamonds.

La Plata Ward 4 Update
Town Council February 2022 Work Sessions,Business Meeting

La Plata Ward 4 Update

Play Episode Listen Later Mar 8, 2022 14:10


Update Town Council February Work Sessions and Business Meeting Since COVID, all meetings have been virtual, using the Microsoft Teams platform. The first hybrid meeting (option to attend in person or virtually through Teams) started with the Town Council on February 22, 2022, a Business meeting. Each meeting and agenda have the following guidance: “In accordance with the Open Meetings Act, the public has the right to view/listen to the discussion only.  The Town Council at their discretion may let participants voice questions or provide comments on the topics under discussion.  Written comments may be submitted via email to mminer@townoflaplata.org.” American Rescue Plan Act (ARPA)At the February 15, 2020, Town Council Work Session, Town staff presented a draft spending plan from funds (initial allocation of $4.7 million of a total of $9.4 million) received through The American Rescue Plan Act (ARPA). This is still a work in progress.  Please contact me or the Town Manager with your ideas and suggestions to make the best investment of these funds for your community. Fiscal Year (FY) 2023 Budget Town Budget preparation began with a February 19, 2022, budget retreat with Town staff to review current budget status by department, discuss future issues, and recommended operating and capital improvement requests. The draft budget will be forwarded to the Town Council on April 1, 2022. This will be followed by Town Council Work Session, public comment, and hearing in April and May, with adoption by June 14. March 1, 2022, Planning Commission Annexation Public Hearings:The HUB Annexation - Recommendation to keep the comment record open for 30 days. The topic will be scheduled for April 5, 2022, Planning Commission MeetingThe Villages of Rosewick Annexation  -  PC Recommended the NCX zoning. Hawthorne Yards Annexation - Removed from the agenda. To be rescheduled at a future meeting date. Development ProjectsHeritage Green-Construction has started for the initial phases of this large project, annexed in 1990. This includes the construction of a new entrance road on Charles Street (MD 6) opposite Willow Lane, installation of SMECO electric facilities, and installation of the trunk sewer line. The preliminary plan for the first phase (Neighborhood K) was reviewed and approved on August 4, 2021, Planning Commission meeting. Construction must comply with the Town Noise Ordinance, work between 7 am and  6 pm weekdays, 8 am to 6 pm  Saturdays. Magnolia Gardens 3.75 acres, The property is located along Washington Avenue at the intersection of Heritage Green Parkway, proposing seventy-two (72) apartment units. and a clubhouseUpcoming Events:Community Meeting La Plata Bikeway from Somers MS to Laurel Springs Regional Park, March 9, 5:00 – 7:30 PM, drop in any timeTree Inventory – conducted by Davey Resource Group, selected by the Alliance for the Chesapeake Bay – assessment of estimated 2,000 trees on public streets in La Plata. Thanks again for listening and your interest in La Plata. I look forward to your comments and questions. djenkins@townoflaplata.org

Carbon Removal Newsroom
Ton-year accounting w/ Carbon Direct

Carbon Removal Newsroom

Play Episode Listen Later Mar 4, 2022 44:19


Do short-term carbon offsets have value? How should their value be calculated for buyers? Last month, the research non-profit CarbonPlan released an analysis of ton-year accounting of carbon offsets. The report examined how ton year accounting works, its limitations, and how it might be improved. The CarbonPlan authors also released a critique of the method used by NCX, an offset seller. NCX issued a response post, and the back-and-forth was a visible surfacing of some of the main issues within offset markets. On March 2nd, NCX announced a $50 million fundraising round from investors including JP Morgan and Marc Benioff, indicating that the uncertainty about offset calculations isn't dampening the enthusiastic corporate interest in voluntary markets. As net-zero plans have proliferated in the last year, the demand for voluntary offsets has grown, as has predicted future demand. However, while corporations and governments pledge to remove CO2 to fulfill their climate commitments, climate economists continue to debate some of the most fundamental elements of measuring offset emissions. Earlier this week, Bodie Cabiyo joined his Carbon Direct colleague Alex Dolginow in penning a thorough blog post titled “Accounting for Short-Term Durability in Carbon Offsetting”. In this episode Bodie and his Carbon Direct colleague John Dees joined host Radhika Moolgavkar to discuss ton-year accounting, the challenges of measuring short-term durability in offsets, and the current research into alternatives. --- Send in a voice message: https://anchor.fm/carbonremovalnewsroom/message Support this podcast: https://anchor.fm/carbonremovalnewsroom/support

My Amazon Guy
Steven Pope Amazon FBA Weekly Q&A - Ask Any Seller Central Question

My Amazon Guy

Play Episode Listen Later Feb 28, 2022 76:40


00:00 Amazon FBA Weekly Q&A10:30 Currently 46% of our revenue comes from PPC, and our TACOS is 20%, is that healthy?11:51 We are thinking about bundling our SKUs together as a starter kit, is that something you'd advise?13:01 Our restocking limit increased significantly in the past few weeks, do you think it's here to stay?14:10 I set my FBA returns settings as "dispose" is there a chance that AMZ refurbish them?14:28 I lost my BSR back in 2020, are there any cons to losing BSR?15:42 To change product title via flat file upload, do I close and delete listing for 24hrs?17:46 What is the difference between Brand Registry and Project Zero?19:17 Do Posts index in search?20:18 Do you have an SOP for working (euphemism) w Seller Support either through email or phone?21:37 When trying to make Sponsored Brand video Ad for my newly launched product, I can't find it to add it.22:13 How many images need to be designed for the store?22:45 Launching a new product in a seasonal market 100 clicks and 1 sale. Wait or should lower the price w/c is already low.23:19 When doing Sponsored Display campaign, w/c has better results, optimizing for impressions or conversion?23:53 How to get the new release badge?24:20 If other competitors are copying our actual product, images, and copy, what can we do about it?26:03 New product launch, what variable to consider when deciding standalone listing vs variation?30:47 Indexing for 1700 organic KW and 2800 sponsored KW, running at 11% TACOS overall31:58 Free PickFu test34:08 Are health benefit terms banned everywhere on the listing including bullets, A+, alt text, etc?35:04 You had previously mentioned that AMZ attribution tags do not track purchases from FB ads37:54 Live PickFu test: B097TV3HHC vs B094FTT67V43:46 How the Ukraine-Russia war affects our US AMZ businesses45:57 In A+ content and product inserts, is it beneficial to say that we're a Canadian company?46:49 Same product different sizing, is it better to have separate listings?47:12 I've been experiencing more "Product performance/quality is not up to my expectations" returns. NCX at 10%. 49:41 My item sells for greater than $50. I heard that electronics have return rates of up to 20%.49:54 Can you have trademarked brand names in Alt text in A+?50:54 Can I sell the same product under 2 different brands?53:08 How much of the backend search terms be for words that already are in the title and bullets vs having it be for completely unique words not on the live page?55:51 PickFu test results58:34 Should Alt text in A+ content be treated like the backend search term field?59:18 What's your advice if I can see running out of stock, is it better to put my account on vacation or inactive, is it the same thing?59:48 If I have 2 KW running at an 8% and 13% ACOS, what should be the strategy to raise the bid w/o messing w/ the ACOS too much?1:01:13 My bid is 1.65 but the CPC for this week is at 1.04. Kind of confused on how to maximize the spend because I know I'm missing out somewhere.1:02:11 My team wants to wait until we get our new brand videos from the creative team though we currently have some premade ok looking videos, should I keep pushing to get those videos up in the meantime?1:02:48 The product AMZ is selling is different from what the listing is and what we FBA. Amazon VC is underselling me on my listings. 1:03:51 Heard you mention trying 1 campaign w/ a $100 budget, w/ multiple Ad groups ($0.05 bids) and a $1 Ad group budget, Automatic targeting. 1:05:26 Once a good performing KW is isolated out from an auto campaign and placed into its own campaign1:05:53 Do you suggest adding more than 1 video on the product page?Support the show (https://www.paypal.com/paypalme/myamazonguy)

My Amazon Guy
Steven Pope Amazon FBA Weekly Q&A - Ask Any Seller Central Question

My Amazon Guy

Play Episode Listen Later Jan 10, 2022 69:37


00:00 Steven Pope Amazon FBA Weekly Q&A10:18 Updates on MAG website10:45 MAG PPC Jobs11:39 ASIN B09B4RFKZT, out of the adult category. They still won't let me advertise, saying the campaign is not compliant with Amazon Advertising's guidelines14:54 Recently seeing items showing up first in search with ''featured from our brands'' when it is clearly not amazons brand, for example, Hemp oil, how is that possible16:26 If I delete my ASIN in the UK marketplace, will that delete my listing in the US marketplace for the same ASIN17:29 How do I find every single KW and product targeting that I never used in a giant list? Which report will contain that18:40 We have a lot of KW and product targeting. How do you make sure you don't duplicate them when I build new campaigns when I optimize20:09 Is there a way to track w/c KWs and products a competitor is advertising on, and how much they are bidding? As well as their Ad spend to total sales ratio22:24 How long should it take for increasing the indexing for organic KWs once we do the A+ and backend23:41 What's one thing you're going to start, stop, continue doing in 2022 for your company26:27 Is there any way you will recommend to structure the images on the detail page, main+lifestyle+infographic or it will depend on the category and a product29:57 Is it possible to have reviews removed that are "Not a verified purchase"31:30 Should you get design patents on new products? Do most sellers sell w/o patents33:07 Do you create a new campaign every time you optimize PPC and throw all the profitable KWs/product targeting in them33:57 Customer always orders our product “A” via FBA. Now ordered product “B” by mistake. Returned product “B” and indicated she received the wrong item. AMZ gave us an NCX hit35:34 Sending a new product to AMZ in polybag no box, the product consists of several parts sold as Set (decoration paper for parties), So how Amazon will calculate FBA fees, storage fees for it36:59 What is the best way to protect my NEW product idea and design from someone to copy it and sell it on AMZ. I already have a trademark for it38:10​ If I will stop selling a variation of a product for a year is it better to "close" that ASIN or leave it in "inactive out of stock" status38:37 Can H10 ask for reviews from customers just like jungle scout38:53 Have you ever heard of Seller Support saying that they are not accepting applications when the category - backpacks - isn't gated or restricted39:45 I am launching a new product in a seasonal KW like the Mother's day gift. What's your advice and how can I control my TACOS in order not to take away all the profits my profit margin is 40%40:30 TIP OF THE DAY42:26 is AMZ all about good converting offer and proper ppcseo push for traffic43:10 Can we still put a customer satisfaction or full money back bullet point in our listing44:14 Link for TM filing44:24 What about the thickness/height, some units are thicker than others inside the polybag46:10 Can I register for US brand registry using UK pending TM46:49 What's the average conversion you expect to get when you launch a product w/ 0 reviews47:34 W/c email address (domain) should I be using when filing for a TM, brand, or company domain48:10 What can you do if suddenly your very first review is 3 stars or below48:18 How can we find clients48:49 Is it true to say that organic traffic converts better than PPC traffic49:46 Should I do AMZ live videos from my AMZ influencer account or from my AMZ brand account50:01 How do you deal w/ the PPC of low-profit margin products - like no space for a decent TACOSSupport the show (https://www.paypal.com/paypalme/myamazonguy)

Entrepreneurs for Impact
Largest Forest Carbon Project in the US. — Max Nova, Co-founder of NCX

Entrepreneurs for Impact

Play Episode Listen Later Sep 16, 2021 44:14


Led by Co-founder and COO Max Nova, NCX is a VC-backed net-zero pioneer using AI, remote-sensing, and robust forestry science to map all forest assets in the US, create the largest forest carbon project in the US, and build a marketplace of high-quality carbon offsets. Below are two excerpts from the podcast. "One of the things you'll hear a lot of people say is that this is a critical decade for the climate or climate action, and it's true. There are these commitments that go out to 2040 or 2050, but we have to start making progress now because the scale of the problem is enormous. We see a lot of our role at NCX is helping bring scale to bear on this challenge by being able to engage every landowner in the country, and one day the world. It's every acre every year. That's the kind of scale that we need to do and even forests won't be a silver bullet for this thing either." "What's fascinating is that most of these Chief Sustainability Officer positions -- those making or catalyzing buy decisions for our carbon offsets -- did not exist a year ago, two years ago. Everybody is new. Everybody is trying to figure this out. Because it's a new role, there's tremendous diversity in how this is set up in corporations across a bunch of different sectors. Sometimes the Chief Sustainability Officer reports to marketing, sometimes they're part of the supply chain logistics group, sometimes they report directly to the CEO. It's fascinating to see in different companies how this position fits into the org chart because it reflects something about the organization's priorities and why they're making these commitments because there's not one reason. There's a lot of different reasons, both internal and external, that companies choose to make these commitments." ------- Entrepreneurs for Impact is the only private mastermind community for investor-backed CEOs, founders, and investors fighting climate change. We're on a mission to help “scale up” climate leaders supercharge their impacts, share best practices, expand their networks, and reach their full potential. Our invite-only cohorts of 11 executives catalyze personal development and business growth via monthly meetings, annual retreats, a member-only Climate Investor Database, and 1:1 coaching and strategy calls. Peer groups are led by Dr. Chris Wedding who brings $1B+ of investment experience, 50,000+ professional students taught, 25 years of meditation, an obsession with constant improvement, and far too many mistakes to keep to himself. Website: www.entrepreneursforimpact.com Membership benefits: https://bit.ly/3l12Gyg Sample Mastermind members: https://bit.ly/3ipSehS Request more information on membership: https://bit.ly/3mj48eM --- Send in a voice message: https://anchor.fm/entrepreneurs-for-impact/message

The Digital Forester
Max Nova - NCX (FKA SilviaTerra)

The Digital Forester

Play Episode Listen Later Aug 18, 2021 56:14


Max Nova, COO of NCX (FKA SilviaTerra), shares with us how he met Zach Parisa, CEO of NCX, at the Yale School of Forestry and how that friendship and collaboration would lead to the development of the Plot Hound and CruiseBoost technology, the first ever high resolution forest map of the contiguous United States (powered by Microsoft AI for Earth), and the decision to raise Seed and Series A funding to pivot and focus on their vision of a natural capital exchange where forests are valued not only for timber but their ecosystem services as well. Max reminds us that there is only one forest carbon project and it is called Planet Earth.

My Climate Journey
Startup Series: Zack Parisa, Co-Founder & CEO of NCX

My Climate Journey

Play Episode Listen Later Jul 8, 2021 56:39


Today's guest is Zack Parisa, Co-Founder & CEO of NCX. NCX, previously known as SilviaTerra, is a forest carbon marketplace. Developed in collaboration with Microsoft, NCX created an AI-powered forest called Basemap to connect American landowners with net-zero companies. For landowners, NCX makes it possible for them to get paid not to cut. For buyers, NCX provides greater transparency for carbon credits that has measurable and immediate impact. Built on a decade of industry-leading expertise, NCX takes a data-driven approach to democratize carbon markets in forests. In this episode, Zack and I discuss NCX's mission, the company's origin story, and how Zack became climate motivated. We dive into the key phases and staging of NCX, their recent collaboration with Microsoft, and what makes the company unique. We also have a lively discussion about the controversies about carbon credits, why a voluntary market can only get us so far, and what policies would most accelerate NCX's success. It was great to have a conversation with Zack and learn more about NCX.Enjoy the show!You can find me on twitter @jjacobs22 or @mcjpod and email at info@myclimatejourney.co, where I encourage you to share your feedback on episodes and suggestions for future topics or guests.Episode recorded June 11th, 2021To learn more about NCX, visit: https://ncx.com/To learn more about this episode, visit: https://myclimatejourney.co/ctss-episodes/ncx

D3 Mission LOG
D3 Mission Log S2 Ep6 - Dealing with Adversity

D3 Mission LOG

Play Episode Listen Later Jul 4, 2021 11:33


Season 2 Episode 6 of the weekly YouTube video (and Podcast) series with Bryan Guido Hassin of Third Derivative and Danny Kennedy of New Energy Nexus. They discuss the journey these two companies have chosen to take, to boldly build the world's largest climate tech accelerator. Featured Company of the week : NCX, formerly Silviaterra. NCX has a Natural Capital Exchange, which turns forest carbon from landowners of all sizes into high-quality carbon credits for sustainability leaders. Links: NCX: https://www.ncx.com/Third Derivative Portfolio - https://third-derivative.org/portfolio/New Energy Nexus Network Slack Community: https://join.slack.com/t/newenergynexusnetwork/shared_invite/zt-7cjoxxyf-QYn4y_ixtfMek3s~8WxQhA You can watch the D3 Mission Log Podcast here: https://youtu.be/dWieRhtgfXU

PaperPlayer biorxiv neuroscience
Sodium-Calcium Exchanger Mediates Sensory-Evoked Glial Calcium Transients in the Developing Retinotectal System

PaperPlayer biorxiv neuroscience

Play Episode Listen Later Nov 15, 2020


Link to bioRxiv paper: http://biorxiv.org/cgi/content/short/2020.11.14.383125v1?rss=1 Authors: Benfey, N. J., Li, V. J., Schohl, A., Ruthazer, E. S. Abstract: Various types of sensory stimuli have been shown to induce calcium elevations in glia. However, a mechanistic understanding of the signalling pathways mediating sensory-evoked activity in glia in intact animals is still emerging. Here we demonstrate that during early development of the Xenopus laevis visual system, radial astrocytes in the optic tectum are highly responsive to sensory stimulation. Calcium transients occur spontaneously in radial astrocytes at rest and are abolished by silencing neuronal activity with tetrodotoxin. Visual stimulation drives temporally correlated increases in the activity patterns of neighbouring radial astrocytes. Following blockade of all glutamate receptors, visually-evoked calcium activity in radial astrocytes is enhanced, rather than suppressed, while the additional blockade of either glutamate transporters or sodium-calcium exchangers (NCX) fully prevents visually-evoked responses. Additionally, we demonstrate that blockade of NCX alone is sufficient to prevent visually-evoked responses in radial astrocytes, highlighting a pivotal role for NCX in glia during development. Copy rights belong to original authors. Visit the link for more info

PaperPlayer biorxiv neuroscience
Membrane Ca2+ permeability and IP3R2 dependent Ca2+-induced Ca2+ release are essential for astrocytic intracellular Ca2+ elevation upon neuronal stimulation at the mouse hippocampal CA3 - CA1 excitatory synapses

PaperPlayer biorxiv neuroscience

Play Episode Listen Later Oct 19, 2020


Link to bioRxiv paper: http://biorxiv.org/cgi/content/short/2020.10.19.345579v1?rss=1 Authors: Hjukse, J. B., Vindedal, G. F., Sprengel, R., Jensen, V., Nagelhus, E. A., Tang, W. Abstract: Astrocytes are intricately involved in the activity of neural circuits, however, their basic physiology of interacting with neurons remains controversial. Using dual-indicator two-photon imaging of neurons and astrocytes during stimulations of hippocampal CA3 - CA1 Schaffer collateral (Scc) excitatory synapses, we report that under physiological conditions, the increased glutamate released from the higher frequency stimulation of neurons can accelerate local astrocytic Ca2+ levels. As consequences of extracellular glutamate clearance and maintaining of astrocytic intracellular Na+ homeostasis, the increase of astrocytic membrane Ca2+ permeability via Na+/Ca2+ exchanger (NCX) reverse mode is the primary reason of eliciting astrocytic intracellular Ca2+ elevation upon neuronal stimulation. This Ca2+-induced Ca2+ release is dependent on inositol triphosphate receptor type 2 (IP3R2). In addition, ATP released from Scc excitatory synapses can contribute to this molecular mechanism of Ca2+-induced Ca2+ release in astrocytes. Copy rights belong to original authors. Visit the link for more info

Le Journal des Biotechs
Le Journal des biotechs : Michele Garufi, PDG de Nicox, François Miceli, Sofimac Innovation

Le Journal des Biotechs

Play Episode Listen Later Jun 25, 2020 30:08


Dans ce numéro du journal des biotechs, François Miceli, senior managing partner chez Sofimac Innoavtion est l'invité du point d'actualité. Sofimac est une société de capital-investissement spécialisée dans les sciences de la vie. Elle lance un nouveau fonds, Pertinence Invest 2, avec une vingtaine d'universités, grandes écoles d'ingénieurs et une dizaine d'industriels, dont Biomérieux. Objectif : développer des start-ups du Deeptech et de la santé (nutrition, santé connectée, diagnostic) L'invité de l'interview est Michele Garufi, PDG de Nicox. Il revient notamment sur l'étude de phase 3 pour NCX 470 mais aussi sur l'évolution attendue de l'activité de la société (et notamment les ventes de Vyzulta) et sur les autres produits en développement dans le portefeuille de Nicox.

NCFIT Insider Podcast
Episode 13: From the Vault with Coach Frankie Russo

NCFIT Insider Podcast

Play Episode Listen Later Apr 9, 2020 29:00


We're back and bringing some Connection during Quarantine! Today's episode with Coach Frankie was pulled out of the vault, and we're super excited to share it with you! Frankie is one of NCFIT's most senior coaches and is the brains behind the NCX (previously NC45) programming. Sit back, relax, and enjoy the show!

Berserk Bobcat Saloon
BZ's Berserk Bobcat Saloon Radio Show, Tuesday, 1-28-20

Berserk Bobcat Saloon

Play Episode Listen Later Jan 28, 2020 121:42


Hour 1: Cybersecurity expert MIKE FITZPATRICK!Hour 2: BREAKING NEWS about Diane Feinstein! Happy Stories, and more buttery political goodness.Remember: please go to the chat room at SHRMEDIA.COM!

The Amazon FBA Private Labeler Show
Your Amazon FBA 411 News Update – EP115

The Amazon FBA Private Labeler Show

Play Episode Listen Later Mar 2, 2019 13:50


Welcome To Episode #115 of the Amazon FBA Private Label Show Podcast! In this episode I cover 4 important Amazon news topics that you need to be informed of.  Listen to this Amazon FBA Podcast!  [powerpress] Your Amazon FBA 411 News Update - EP115 There is an awful lot going on in the world of Amazon right now and I thought I would do a quick breakdown of what you should be aware of as an Amazon seller. This breakdown should get you caught up to speed quickly.  Join me at SellerCon in Las Vegas in June! Grab your ticket here. Download my 20 Hot Products To Sell on Amazon right now PDF 4 HOT NEWS ITEMS:  1.  South Dakota Sales Tax Collection Amazon begins collecting and handling Sales Tax for the state of South Dakota starting March 1st. I recommend collecting sales tax in your home state at minimum. I use Tax Jar to do this for me as do many other Amazon FBA sellers.  As always please talk with your tax professional for advice and guidance.    2.  2018 Amazon Seller Results  Nearly 200,000 small and medium-sized businesses sold more than $100,000 in Amazon’s stores in 2018. More than 50,000 small and medium-sized businesses exceeded $500,000 in sales in our stores in 2018. The number of small and medium-sized businesses eclipsing $1 million in sales in Amazon’s stores worldwide grew by 20 percent in 2018.   3. Amazon Voice of the Customer Dashboard What is it? - A way for you to monitor your listings so you can address problems and avoid getting your listing shut down. CX Health is determined by comparing your offer’s negative customer experience (NCX) rate with those of similar offers. The NCX rate is the number of orders for which the customer reported a product or listing issue divided by total orders. Amazon listens to customer feedback across returns, refunds, customer service contacts, and product reviews. Comparing your offer’s negative customer experience (NCX) rate with those of similar offers. Takeaway - Look at the customer feedback to address any potential issues with the accuracy of your listing. Make sure the listing is accurate.   4. Amazon Project Zero What is it? - Amazon’s Project Zero will let brands remove counterfeit listings of their products. They will give brand owners the ability to do this on their own as long as you aren’t abusing it. Brand Registry is probably a must so enroll right away.  Need to get on the waiting list. Click to get on the list.  This works alongside Amazon Transparency.  Here is The Verge article I referenced so you can read further about Amazon Project Zero  Not a member of the Facebook Mastermind group yet? Join here!

MoneyTalk with Melanie
Mike Fitzpatrick talks “Your Social Media and You, Data Breaches & Ransomware Attacks."

MoneyTalk with Melanie

Play Episode Listen Later Apr 4, 2018 55:17


Mike Fitzpatrick talks “Your Social Media and You, The Lord and Taylor & Panera Breach, & The City of Atlanta Ransomeware Attack."

MoneyTalk with Melanie
Mike Fitzpatrick talks “Your Social Media and You, Data Breaches & Ransomware Attacks."

MoneyTalk with Melanie

Play Episode Listen Later Apr 4, 2018 55:17


Mike Fitzpatrick talks “Your Social Media and You, The Lord and Taylor & Panera Breach, & The City of Atlanta Ransomeware Attack."

MoneyTalk with Melanie
Mike Fitzpatrick talks “Your Social Media and You, Data Breaches & Ransomware Attacks."

MoneyTalk with Melanie

Play Episode Listen Later Apr 4, 2018 55:17


Mike Fitzpatrick talks “Your Social Media and You, The Lord and Taylor & Panera Breach, & The City of Atlanta Ransomeware Attack."

MoneyTalk with Melanie
Replay: Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie

Play Episode Listen Later Mar 28, 2018 52:42


Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie
Replay: Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie

Play Episode Listen Later Mar 28, 2018 52:42


Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie
Replay: Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie

Play Episode Listen Later Mar 28, 2018 52:42


Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie
Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie

Play Episode Listen Later Mar 7, 2018 52:42


Mike Fitzpatrick Cyber Security Expert, Founder & CEO NCX Group Security talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie
Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie

Play Episode Listen Later Mar 7, 2018 52:42


Mike Fitzpatrick Cyber Security Expert, Founder & CEO NCX Group Security talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie
Mike Fitzpatrick talks “Seven Deadly Sins of Cyber Security”

MoneyTalk with Melanie

Play Episode Listen Later Mar 7, 2018 52:42


Mike Fitzpatrick Cyber Security Expert, Founder & CEO NCX Group Security talks “Seven Deadly Sins of Cyber Security”

Huntin' Land Podcast
Alternative Passive Income Streams For Landowners

Huntin' Land Podcast

Play Episode Listen Later Jan 1, 1970 58:41


This week's show discusses land management and income streams for landowners. Zack Parisa from NCX joins to discuss their platform which provides a free and easy way for landowners to determine eligibility for various conservation programs and opportunities. NCX aims to be a one-stop site where landowners can manage their land's full potential across different income areas with minimal effort. The show covers potential programs for carbon credits, regenerative agriculture, tree planting, wildlife habitat, and recreation. We emphasize the importance of understanding program payments and stacking opportunities to maximize financial returns. Landowners are encouraged to visit NCX.com to explore over 100 available programs, soon to be more, and incentives. With continued program growth, NCX's vision is to make conservation accessible for all landowners seeking to balance ecosystem and economic goals through diverse land management.What To Talk More About Land Investment Or Have More Land Investment Questions?Contact Joe at joebaya@greatdaysoutdoors.com or click here! More About Huntin' Land >>>If you like to stay up to date on Hunting Tactics, Land Management, Land Values, and Land Market dynamics, Huntin' Land is the podcast for you.