Podcasts about Matej

Psychedelic tour de Balkan villages and Mediterranean towns mixed with techno and trance elements. As music digging can become similar to tourism, especially if you have time to do it for days in a row, you become hypnotized by different cultures and surprises you hear along the way. That's where the inspiration came from, to do this tourism mix, starting at 4 PM in a Romanian village. Matej Rusmir was born in Belgrade, Serbia, in 2000, where he finished music school for classical guitar. Soon after, Matej started exploring audio production. Later, in 2016, as he began his career in the underground scene, Matej quickly gained recognition for his distinctive style, blending tribal techno with downtempo old-school trance and ethnic elements. His production, live and DJ sets are filled with hypnotic and tribal rhythms and motifs that draw the audience's focus entirely to the sound. Tracklist: Multumult – Braul / Old Wallachian Dance Peace Pipe – Piace Pipe VI BROtheRS – La Fabbrica Dei Canti Infinity Project – When Sound Becomes Colour Meo – Kamasutra (Vocal & Viola) Paolo Mudugno & Marco Rosano – Asiastan Perota Chingo / Chancha Via Circuito – Reverdecer (Remix) Multumult – Back In My Time Nic Ford – Cyberd (Jonathan Kusuma Swamped Mix) Sindh – Madrakas Kintamani (Cryogenic Mix) Zombie Zombie – Hyperespace (Tolouse Low Trax Remix) Sonic Boom & Sinner DC – Ask For The Moon Paolo Modugno – Anche le pietre cantano

Je slovenský influencer, tvorca videí a youtuber. Mateja Zrebného diváci poznajú z jeho vtipných skečov, kreatívneho obsahu a paródií. Jeho humor si získal tisíce fanúšikov a patrí medzi najobľúbenejších tvorcov na Slovensku. Ako prebiehalo zasnúbenie s jeho partnerkou a ako reagovala? Ako sa začalo jeho pôsobenie na sociálnych sieťach a odkiaľ čerpá inšpiráciu? Čo je recept na virálne video a ktoré mu zmenilo kariéru? O čom je jeho nová talkshow a čo od nej ľudia môžu očakávať? Ktorá známa osobnosť, s ktorou nakrúcal, ho najviac prekvapila a v čom? Čo by robil, keby nebol tvorca a chýbali by mu viac peniaze, sláva, alebo samotné videá? Ovplyvnila ho sláva v súkromí?

Na slovenskom ministerstve informatizácie prijali šéfa čínskeho úradu, ktorý vykonáva dohľad nad kyberpriestorom komunistickej Číny. Podľa oficiálnej správy nášho ministerstva hovorili najmä o riadení umelej inteligencie, jej etike a príprave memoranda v tejto oblasti. Z opozičných vôd však zaznieva kritika, že slovenské ministerstvo prijíma a rokuje s „hlavným cenzorom“ čínskeho režimu, ktorým má byť minister Zhuang Rongwen. Progresívne Slovensko ho označuje za „priamo zodpovedného za potláčanie slobody slova na čínskom internete“. Ministerstvo investícií reaguje, že je „krátkozraké robiť si nepriateľa tam, kde nie je a hľadať konšpirácie za bežnou diplomatickou praxou“. Ako sa na slovensko-čínske rokovanie pozerá expert na oblasť Matej Šimalčík zo Stredoeurópskeho inštitútu pre ázijské štúdia?„Tá návšteva je pomerne problematická. Jeden rozmer je otázka cenzúry, no to je menší problém stretnutia a celej spolupráce. Za väčší považujem otázku spolupráce v budovaní technologickej infraštruktúry. Otvorila ju minuloročná návšteva premiéra Fica v Číne a vidíme, že postupne naberá na obrátkach,“ hovorí expert Šimalčík. „Je to podľa mňa ešte väčšie ohrozenie, lebo tu hovoríme o tom, že v kritickej digitálnej infraštruktúre by sa mohli objavovať čínske technológie, ktoré z nášho pohľadu predstavujú bezpečnostné riziko,“ dopĺňa. Ilustráciou majú byť prípady úniku dát.„V oblasti technológií a umelej inteligencie Čína nemá záujem prijímať európsku či americkú reguláciu. Má záujem na šírení vlastných rámcov,“ poukazuje Šimalčík.Podcast pripravil Jaroslav Barborák.

Na slovenskom ministerstve informatizácie prijali šéfa čínskeho úradu, ktorý vykonáva dohľad nad kyberpriestorom komunistickej Číny. Podľa oficiálnej správy nášho ministerstva hovorili najmä o riadení umelej inteligencie, jej etike a príprave memoranda v tejto oblasti. Z opozičných vôd však zaznieva kritika, že slovenské ministerstvo prijíma a rokuje s „hlavným cenzorom“ čínskeho režimu, ktorým má byť minister Zhuang Rongwen. Progresívne Slovensko ho označuje za „priamo zodpovedného za potláčanie slobody slova na čínskom internete“. Ministerstvo investícií reaguje, že je „krátkozraké robiť si nepriateľa tam, kde nie je a hľadať konšpirácie za bežnou diplomatickou praxou“. Ako sa na slovensko-čínske rokovanie pozerá expert na oblasť Matej Šimalčík zo Stredoeurópskeho inštitútu pre ázijské štúdia?„Tá návšteva je pomerne problematická. Jeden rozmer je otázka cenzúry, no to je menší problém stretnutia a celej spolupráce. Za väčší považujem otázku spolupráce v budovaní technologickej infraštruktúry. Otvorila ju minuloročná návšteva premiéra Fica v Číne a vidíme, že postupne naberá na obrátkach,“ hovorí expert Šimalčík. „Je to podľa mňa ešte väčšie ohrozenie, lebo tu hovoríme o tom, že v kritickej digitálnej infraštruktúre by sa mohli objavovať čínske technológie, ktoré z nášho pohľadu predstavujú bezpečnostné riziko,“ dopĺňa. Ilustráciou majú byť prípady úniku dát.„V oblasti technológií a umelej inteligencie Čína nemá záujem prijímať európsku či americkú reguláciu. Má záujem na šírení vlastných rámcov,“ poukazuje Šimalčík.Podcast pripravil Jaroslav Barborák.

Martina Matejíčková je zakladateľka sociálneho podniku, ktorý na Slovensko dováža prémiové kakao priamo od farmárov z Latinskej Ameriky. Martina sa rozhodla ísť cestou direct fair trade – priameho férového obchodu, vďaka ktorému môžu pestovatelia kakaa zabezpečiť dôstojný život pre seba i svoje rodiny. Martina popíše, aké úskalia prinieslo zakladanie podnikania v Mexiku, či Kolumbii, s akými kultúrnymi šokmi sa tu stretla, a tiež prečo vždy plače, keď sa z Južnej Ameriky vracia domov. Prezradí aj to, čím ju kakao osobne očarilo a aký význam malo kakao v časoch Aztékov a Mayov. Najprv však Martina Matejíčková popíše, ako vlastne vznikol nápad založiť obchod s kakaom.

V sodobnem svetu vedno bolj poudarjamo pojem in pomen družine. V družini se otrok nauči osnovnih vedenj, pravil in norm. Tu se nauči sprejemati in ponotranjiti vrednote, oblikovati odnose in izkazovati ter sprejemati čustva. Skozi družino si postavlja prve motive, izraža svoje želje in v družini doživlja prve zmage in poraze ter razočaranja. Več pa v ponovitvi oddaje v kateri smo predstavili knjigo z naslovom Družina in športnik. Napisali so jo Maksimiljana Marinšek, ter Maks in Matej Tušak. Slednji je bil tudi gost na Radiu Ognjišče.

Ep 479, pt 1: 00:00 - What are the most noticeable differences from last year's training camp? 10:30 - Pastrnak tendonitis update 14:00 - Is Matej Blumel expected to make the team out of camp? 16:00 - Analyzing lines so far To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Matej 5 glava stihovi 21 do 29: I stvori Bog kitove velike i sve žive duše što se miču, što provrveše po vodi po vrstama svojim, i sve ptice krilate po vrstama njihovim. I vide Bog da je dobro;I blagoslovi ih Bog govoreći: Radjajte se i množite se, i napunite vodu po morima, i ptice neka se množe na zemlji. I bi veče i bi jutro, dan peti.  Potom reče Bog: Neka zemlja pusti iz sebe duše žive po vrstama njihovim, stoku i sitne životinje i zveri zemaljske po vrstama njihovim. I bi tako.I stvori Bog zveri zemaljske po vrstama njihovim, i stoku po vrstama njenim, i sve sitne životinje na zemlji po vrstama njihovim. I vide Bog da je dobro. Potom reče Bog: Da načinimo čoveka po svom obličju, kao što smo mi, koji će biti gospodar od riba morskih i od ptica nebeskih i od stoke i od cele zemlje i od svih životinja što se miču po zemlji.  I stvori Bog čoveka po obličju svom, po obličju Božjem stvori ga; muško i žensko stvori ih.I blagoslovi ih Bog, i reče im Bog: Radjajte se i množite se, i napunite zemlju, i vladajte njom, i budite gospodari od riba morskih i od ptica nebeskih i od svih zveri što se miče po zemlji.  I još reče Bog: Evo, dao sam vam sve bilje što nosi seme po svoj zemlji, i sva drveta rodna koja nose seme; to će vam biti za hranu.

In this Two and a Half Gamers special, Matej and Felix sit down with Lemon (柠檬游戏说) — WeChat Mini-Game blogger, founder of Hyperjoy, and consultant for Scopely — to unpack the Chinese mini-game gold rush.Key insights:2024 market revenue: $7B+ (¥50B RMB).500M+ MAU, 400K+ dev teams183% YoY increase in advertisers; dev cycles: 4 weeks (hypercasual) to 3–6 months (hybrid/midcore).Balanced demographics: gender 50/50, strong 24–40 y/o core.Winners: 4X/SLG, Tower Defense Roguelike, Merge/Match.Declining: Hybrid RPGs, Simulation.Stable: Idle Card RPGs.60% of UA spend is concentrated in RPG, SLG, and TD.Day-1 payer retention is highest in RPG/4X (18–85%).Top GamesIce War: Three Kingdoms – Whiteout Survival clone w/ localized 3K theme.Bangbang Survivor – Top-grossing $1M+/day, IP expanding into 4X.Penguin Go! – Lucky Defense survivor, meta system differentiates it.Plant Master TD Go – Backpack TD hit (#5 grossing).永远的蔚蓝星球 (Summon & Merge TD) – $30M/month, global Q4 launch.Human Leap: Evolution – Top Douyin ad-mon gameSave the King – Royal Match UA creative turned into a WeChat hit ($70K/day ads).East ↔ West ExpansionWest → East: Supercell, Century Games, Scopely already entering WeChat mini-games.East → West: Galaxy Defense, Legend of Mushroom, Banban Survivor meta systems fueling crossovers.Success requires simplification of meta for Western markets.Takeaway: Mini-games are not “mini.” They're a $7B industry with complex metas, ruthless UA competition, and growing East–West crossover potential.Get our MERCH NOW: 25gamers.com/shop---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lemon Choihttps://www.linkedin.com/in/lemon-minigame/Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to China's Minigame Market03:01 Minigame Market Overview07:26 Minigame Genres and Trends14:56 Successful Minigames and Case Studies29:04 Key Takeaways and Future Outlook---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej LancaricDo you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

Matej 5 glava, stihovi 17 do 20:Ne mislite da sam ja došao da pokvarim zakon ili proroke: nisam došao da pokvarim, nego da ispunim. Jer vam zaista kažem: dokle nebo i zemlja stoji, neće nestati ni najmanje slovce ili jedna titla iz zakona dok se sve ne izvrši. Ako ko pokvari jednu od ovih najmanjih zapovesti i nauči tako ljude, najmanji nazvaće se u carstvu nebeskom; a ko izvrši i nauči, taj će se veliki nazvati u carstvu nebeskom. Jer vam kažem da ako ne bude veća pravda vaša nego književnika i fariseja, nećete ući u carstvo nebesko. 

Kje v slovenskem šolskem prostoru je prostor za inkluzijo in zakaj je slovenski šolski sistem v osnovi izključujoč? Zakaj narašča število učencev v specializiranih šolah? Gost oddaje Intervju bo doktor specialne in rehabilitacijske pedagogike Matej Rovšek, ravnatelj Centra Janeza Levca v Ljubljani in velik zagovornik vključujoče družbe. Prizadeva si za izboljšanje položaja oseb z motnjami v duševnem razvoju in oblikovanje inkluzivne šole. Je predavatelj in avtor številnih člankov s področja vzgoje in izobraževanja otrok z motnjami v duševnem razvoju. Osmislil in omogočil je idejo zdaj že tradicionalnega mednarodnega festivala Igraj se z mano, ki je bil letos že devetnajsti po vrsti. Dr. Matej Rovšek premika meje, odpira vrata v drugačnost in družbi nastavlja ogledalo. Pred mikrofon ga je povabila Petra Medved.

Matej 5 glava stihovi 14 i 15:Vi ste videlo svetu; ne može se grad sakriti kad na gori stoji.Niti se užiže sveća i meće pod sud nego na svećnjak, te svetli svima koji su u kući. Tako da se svetli vaše videlo pred ljudima, da vide vaša dobra dela, i slave Oca vašeg koji je na nebesima.

Pozvanie do nového dielu To Be Honest prijal tvorca videí a influencer Matej Zrebný. Maťo sa len nedávno zasnúbil so svojou dlhoročnou partnerkou a aj to bola jedna z tém, o ktorých sme sa rozprávali. Rozprávali sme sa aj o samotnom vplyve sociálnych sietí na ľudí a o toxicite, ktorá sa na nich objavuje. Maťo mi spomenul, že si stráži svoju rutinu a venuje sa rôznym aktivitám v rámci wellbeingu, aby si udržal rovnováhu medzi online a reálnym životom.

Top takeaways - Challenges going from sales to founder- Hiring the right talent and enabling them- Working with different types of customersMatej Metkovichttps://www.linkedin.com/in/matejmetkovic/Free Insights Tool: https://insights.succession.bio/Newseletter: https://blog.succession.bioAbout SuccessionSuccession helps founders and sales teams close more deals with biotech and pharma. We partner with our clients to run modern lead generation campaigns, up-skill their team through personalized sales training, and build AI workflows using cutting-edge tools and technology.Ready to take your go-to-market to the next level?www.succession.bioAsk us anything: https://forms.gle/6cJJo7imyekPcwdEA

In this special Two and a Half Gamers episode, Matej and Felix sit down with Zino Rost van Tonningen (TyrAds) to deep dive into the history, present, and future of rewarded monetization & offerwalls.Key insights:History of rewarded ads:Early “incent installs” → rank-boosting campaigns (TapJoy, FreeMyApps).Multi-reward systems (TapJoy, IronSource, Fyber).Misplay breakthrough: timer-based playtime rewards + personalization.AdJoe & others scaled Misplay's model into SDK solutions.The shift to personalization:Old offerwalls = one-size-fits-all.New generation = hyper-personalized rewards per user.Use of media source data (Google, Unity, AppLovin, etc.) to adapt rewards based on traffic quality.Publisher perspective:Offerwalls can contribute 5–30% of game revenue depending on genre.Biggest impact: retaining non-payers & dolphins by giving them an alternative to IAP.Integration fights today echo old mediation wars (bonuses, rev guarantees, exclusivity deals).Best practices for choosing an offerwall partner:LiveOps environment — events, hot deals, timed offers.Transparency — explain revenue spikes/drops & media source impact.Personalization — reward scaling, segmentation by user type & UA source.UI/UX — aesthetics matter; no more “Windows 95” offerwalls.Zino's TyrAds SDK v3.0:One-time integration, no updates needed.Customizable design to match game branding.Hyper-personalized rewards, dynamic leveling systems.LiveOps events triggered per user (push, in-app messages).Takeaway: Rewarded monetization has entered its 4th generation: hyper-personalized, data-driven, and LiveOps-powered.https://tyrads.com/Get our MERCH NOW: 25gamers.com/shop---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Special guest: Zino Rost van Tonningenhttps://www.linkedin.com/in/rovato/zino@tyrads.comJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Rewarded User Acquisition04:30 The Evolution of Rewarded Monetization07:10 The Shift from Incentivized Installs to Quality KPIs09:51 Innovations in Rewarded Advertising: Multi-Reward and Playtime Solutions12:33 The Role of Personalization in Rewarded Monetization14:56 Challenges in Current Rewarded Solutions17:48 Evaluating Monetization Solutions: Key Considerations20:15 The Importance of LiveOps in Engagement23:06 Transparency and Optimization in Offer Walls28:34 Differentiating Offer Walls for Monetization30:44 The Importance of Data in Monetization Solutions31:28 Personalization and User Engagement in Offer Walls33:18 SDK Evolution: From Version 1 to Hyper-Personalization36:14 Leveraging Machine Learning for Offer Wall Optimization40:14 Engaging Users with LiveOps and Hot Deals44:01 Dynamic Leveling Systems for Enhanced User Experience46:58 Criteria for Effective Offer Wall Implementation48:47 Revenue Impact and Client Engagement---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comZino Rost van TonningenCEO of TyrAdshttps://www.linkedin.com/in/rovato/zino@tyrads.com---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Matej Švancer is one of the biggest new names in freestyle skiing. He is a World Cup Champion, X Games Medalist, and is sponsored by Red Bull amongst many other accolades. Want to donate to the show?https://www.gofundme.com/f/old-head-new-head-podcast-season-2?utm_campaign=unknown&utm_medium=referral&utm_source=linktr.ee@TwoPlankerNetwork on Instagramhttps://www.instagram.com/twoplankernetworkWatch on YouTubehttps://www.youtube.com/@twoplankernetworkListen on Spotify and Apple Podcasthttps://open.spotify.com/show/4DoaAVYv69xAV50r8ezybKhttps://podcasts.apple.com/us/podcast/two-planker-network/id1546428207@InspiredMediaTv on Instagramhttps://www.instagram.com/inspiredmediatv/B&E Storehttps://www.bande.store/

Novinárka Denníka N Monika Tódová vyberá každý piatok 10 dôležitých udalostí týždňa týkajúcich sa boja proti korupcii, právneho štátu a transparentnosti. 

In this special Two and a Half Gamers duet episode, Matej and Felix walk through how to set up Ad Monetization (AdMon) from scratch using Matej's own test app as a live case study. This episode is part tutorial, part comedy of errors, and part step-by-step guide for anyone new to AdMon.Key insights:App-ads.txt basics:Required by IAB for fraud prevention.Must be hosted on the developer's listed website (App Store/Google Play).Each network (Google, AppLovin, IronSource, Unity, Meta, Mintegral, etc.) requires unique entries.Some networks (like IronSource) force you to request Publisher ID via support, making setup painful.Mediation setup (MAX):One network is never enough — competition = higher eCPM.Best practice: integrate multiple (Google AdMob, AppLovin, IronSource, Unity Ads, Meta Audience Network).Connect networks directly in MAX for payout reconciliation & fraud safety.Network quirks:Google AdMob: straightforward, rewarded bidding setup.AppLovin: entries visible in account dashboard.IronSource: must email for Publisher ID.Unity & Mintegral: dashboard accessible.Meta/Facebook: painful; rewarded ads disabled for non-games, only interstitial/rewarded interstitial available.Best practices shared by Felix:Always keep app-ads.txt updated with every network.Cross-check revenue between MAX vs. direct networks.Expect a lot of clicking, logins, and waiting, but setup today saves revenue disputes later.Live Learnings:Matej's developer website missing → crawlers failed.Felix guided step-by-step through creating ad units, adding IDs, and verifying setups.By the end, Matej had MAX + multiple networks integrated, app-ads.txt updated, and was ready to monetize his app.Takeaway: AdMon setup is annoying, but essential. Do it properly once, and it will pay you back forever.Get our MERCH NOW: 25gamers.com/shop---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Podcast: Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to App Development and Advertising03:51 Understanding AdMob and App Ads TXT06:22 Navigating Ad Networks and Their Requirements08:52 Setting Up Ad Units and Bidding Strategies11:36 Integrating Multiple Ad Networks14:25 Finalizing App Setup and Future Steps---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej LancaricDo you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

Robert Fico pristál v Číne, stretol sa s Putinom a sľúbil ďalšiu spoluprácu s Ruskom. Stretne sa aj s čínskym prezidentom. Do Pekingu cestoval ako jediný z lídrov EÚ. Prečo Európa bojkotuje čínsku vojenskú prehliadku? A prečo je Čína na strane Ruska, bez šance, že by sme ju dokázali dostať na svoju stranu?Analytik Matej Šimalčík, ktorý sa zaoberá Čínou, v dnešnom podcaste Aktuality Nahlas vysvetľuje, čo ide Fico v Číne robiť, či má Slovensko s Čínou spoločné záujmy, aké sú európske vzťahy s Čínou, aké z toho vyplývajú riziká, ale aj prečo je Čína na strane Ruska. Je za tým záujem Číňanov zmeniť usporiadanie sveta, a to v prospech veľkých hráčov a v neprospech malých štátov ako je Slovensko, upozorňuje Matej Šimalčík.Nahrával Peter Hanák.

Robert Fico pristál v Číne, stretol sa s Putinom a sľúbil ďalšiu spoluprácu s Ruskom. Stretne sa aj s čínskym prezidentom. Do Pekingu cestoval ako jediný z lídrov EÚ. Prečo Európa bojkotuje čínsku vojenskú prehliadku? A prečo je Čína na strane Ruska, bez šance, že by sme ju dokázali dostať na svoju stranu?Analytik Matej Šimalčík, ktorý sa zaoberá Čínou, v dnešnom podcaste Aktuality Nahlas vysvetľuje, čo ide Fico v Číne robiť, či má Slovensko s Čínou spoločné záujmy, aké sú európske vzťahy s Čínou, aké z toho vyplývajú riziká, ale aj prečo je Čína na strane Ruska. Je za tým záujem Číňanov zmeniť usporiadanie sveta, a to v prospech veľkých hráčov a v neprospech malých štátov ako je Slovensko, upozorňuje Matej Šimalčík.Nahrával Peter Hanák.

séria: Manželstvo v rôznych obdobiach života. Anet a Matej sú mladí manželia, ktorí aj s čerstvo narodeným bábätkom hľadajú nielen svoje rodinné šťastie ale i spôsoby ako byť užitoční aj pre svoje okolie. Nechcú budovať len svoj domov ale aj (mladých) ľudí v ich ceste s Pánom Bohom. Akým výzvam čelí mladá rodina? Aké sú ich hodnoty v manželstve, aké mali kritériá pri výbere manželského partnera a ako by chceli povzbudiť tých, ktorí stoja pred vstupom do manželstva? S Ondrejom Kolárovským sa rozprávajú Anet a Matej Pavkovčekovci. Všetky staršie chcemviac podcasty nájdete na našom youtube, ale tiež na spotify či apple platformách. Sme vďační za vaše postrehy, nápady a komentáre. Ak vás niečo oslovilo, zdieľajte to medzi svojimi priateľmi. Zamyslenia z EVS môžete odberať prihlásením sa cez tento link: https://evs.sk/rast/

séria: Manželstvo v rôznych obdobiach života. Anet a Matej sú mladí manželia, ktorí aj s čerstvo narodeným bábätkom hľadajú nielen svoje rodinné šťastie ale i spôsoby ako byť užitoční aj pre svoje okolie. Nechcú budovať len svoj domov ale aj (mladých) ľudí v ich ceste s Pánom Bohom. Akým výzvam čelí mladá rodina? Aké sú ich hodnoty v manželstve, aké mali kritériá pri výbere manželského partnera a ako by chceli povzbudiť tých, ktorí stoja pred vstupom do manželstva? S Ondrejom Kolárovským sa rozprávajú Anet a Matej Pavkovčekovci. Všetky staršie chcemviac podcasty nájdete na našom youtube, ale tiež na spotify či apple platformách. Sme vďační za vaše postrehy, nápady a komentáre. Ak vás niečo oslovilo, zdieľajte to medzi svojimi priateľmi. Zamyslenia z EVS môžete odberať prihlásením sa cez tento link: https://evs.sk/rast/

Séria tém zameraných na vieru pokračuje. Tentokrát o úlohe viery v duchovnom boji.

Slovo nahraté na pravidelnom stretnutí v Bučanoch pri Trnave s názvom Worship night (večer uctievania). Každý utorok v párny týžden o 18.15

Matej Baláž premieňa vaječné škrupiny a odpad nananomateriály. Rozprávame sa o mechanochémii, výskume bez rozpúšťadiel aj o radosti z vedy.

In this solo episode of Two and a Half Gamers, Matej Lancaric reveals his full Soft Launch Framework: the exact 40-page playbook he uses to validate retention, monetize effectively, and decide whether to scale or shut down a game before global launch.From three critical stages — Tech Test, Retention, Monetization — to precise KPIs, country targeting, creative iteration, and UA channel sequencing, Matej walks through the step-by-step process he's used across dozens of successful launches. This isn't theory, it's built from real campaign data, retention curves, LTV models, and monetization funnels from midcore, puzzle, and RPG hits.Key insights from the episode:Why a soft launch should run 3–6 months (not one) to capture real LTV and retention curves.The 3-stage framework: Tech stability, Retention validation, Monetization scaling.Exact geo picks for each stage (Philippines, Mexico → Poland, Brazil, Netherlands → UK, Germany, Canada).UA sequencing: Facebook → Google → TikTok/Unity, shifting from MAI to event-optimized to purchase campaigns.Retention benchmarks (ideal 40/20/10) and what “healthy” ratios actually look like.Creative strategy: 10–15 videos per month, 3–5 playables, gameplay-first to avoid misleading retention data.How to kill a game quickly if it can't meet KPIs — and save your studio in the process.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lancaric⁠Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Soft Launch Framework04:06 Key Performance Indicators for Soft Launch07:17 Stages of Soft Launch Testing09:55 Retention and Monetization Strategies12:21 Understanding Game Metrics and KPIs14:48 Technical Testing and Data Evaluation18:54 Retention Strategies and User Acquisition21:36 Pre-Launch Strategies and Market Selection25:07 Monetization Strategies and Campaign Optimization27:58 Creative Approaches and User Engagement37:34 Preparing for Global Launch and Final ThoughtsMatej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.mePlease share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej LancaricDo you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

Today I had the pleasure of interviewing the CEO of Trezor, Matej Zak, to discuss the Bitcoin ETFs. You can reach out to Matej on Twitter here: https://x.com/matej_zak?lang=ar

Slovo nahraté na pravidelnom stretnutí v Bučanoch pri Trnave s názvom Worship night (večer uctievania). Každý utorok v párny týžden o 18.15

Episode 232: Book talk: The history of queer life in Bosnia and HerzegovinaIn this episode, Adam and Nina cover several key developments from the region, including the latest from Ukraine, breaking news from Moldova, far-right marches across Poland, and the EU's adoption of its 18th package of sanctions against Russia. Later in the episode, Alexandra and Nina are joined by Matej Vrebac, Programme Coordinator at the Sarajevo Open Centre, who researches queer history in Bosnia and Herzegovina. Matej is one of the authors of the recent publication The History of Queer Life in Bosnia and Herzegovina. The conversation explores the motivation behind documenting queer history in the region, how queer lives have appeared in Bosnia and Herzegovina's past, including in folk traditions, and the importance of conducting such research and making it accessible. The book is available here in Bosnian, Croatian, and Serbian (BCS), with plans to publish an English edition in the future: https://soc.ba/historija-kvir-zivota-u-bosni-i-hercegovini-prva-publikacija-koja-sveobuhvatno-dokumentuje-prisustvo-zivote-i-otpor-kvir-osoba-u-bih/Support Talk Eastern Europe. Join our Patreon community! www.patreon.com/talkeasterneuropeCheck out the latest of issue of New Eastern Europe – Rebalancing the Baltics Sea Region

In this solo episode, Matej breaks down the new rules of user acquisition for mobile games in 2025, backed by real survey data from 20,000+ newsletter subs and hundreds of UA managers. Full report: https://lancaric.substack.com/p/q1-2025-brutally-honest-ua-reportFrom channel splits and rewarded UA to the creative volume arms race, fraud, AI hacks, and why your next UA hire needs to be a creative prompt engineer, nothing is off the table. This is the data-driven, brutally honest update the industry needs.What's inside:UA Channel Reality: Most studios still pump 80 percent of spend into Facebook and Google, even when running across nine channels and doing seven million a year. Some are forced to pause Facebook or shift heavy budgets to Applovin—yet diversification is still rare and risky.Rewarded UA Surge: Rewarded UA channels are exploding, with more vendors than ever. The scale is better, but fraud and LTV prediction remain massive headaches. Retention falls off after D7, so you need tougher targets, multi-step offers, and real post-install engagement to make the math work.Creative Arms Race: The volume of creatives needed has never been higher. The best ad-monetized games now pump out 2,000+ creatives a quarter—more shots on goal, more winners, and more chance to beat your “stuck” top creative. Iteration and refresh speed is everything.AI Eats Creative: AI-generated creatives, AI UGC, and meta-style hooks are not a trend—they're the new default. The best teams use AI to pump out, localize, and iterate hooks, voiceovers, and even UGC cameos faster than ever.Creative Testing & Skills: Most teams test new creatives by launching them straight into BAU (business as usual) campaigns, rather than in separate tests. TikTok and Apple, not just Facebook, are where new winners show up. If your UA manager can't write a killer AI prompt, you're already behind.Key Takeaway:2025 is not about more channels or smarter spend—it's about creative firepower, AI leverage, and hiring UA pros who are part prompt engineer, part analyst, part storyteller. Copy the benchmarks, scale the winners, and never stop refreshing.Get our MERCH NOW: 25gamers.com/shop---------------------------------------Vibe. Vibe is the leading Streaming TV ad platform for small and medium-sized businesses looking for actionable advertising campaign performance.https://www.vibe.co/---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lancaric⁠Youtube: https://youtu.be/8tC8hnnDbiwJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to the State of User Acquisition04:19 Key Findings from the UA Survey07:12 Current Trends in User Acquisition Channels10:09 Challenges in Rewarded User Acquisition13:19 Creative Strategies for Effective User Acquisition16:12 The Role of AI in Creative Production19:22 Testing and Iterating Creatives22:22 Future Skills for User Acquisition Managers25:05 Conclusion and Final Thoughts---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Slovakia celebrates the Feast of Saints Cyril and Methodius annually on 5 July. On this occasion, Romana Grajcarová spoke with historian Matej Harvát not only about the two saints themselves, but also about the broader context of missionary work in the Middle Ages.

Much of the scientific process involves searching. But rather than continue to rely on the luck of discovery, Google DeepMind has engineered a more efficient AI agent that mines complex spaces to facilitate scientific breakthroughs. Sarah Guo speaks with Pushmeet Kohli, VP of Science and Strategic Initiatives, and research scientist Matej Balog at Google DeepMind about AlphaEvolve, an autonomous coding agent they developed that finds new algorithms through evolutionary search. Pushmeet and Matej talk about how AlphaEvolve tackles the problem of matrix multiplication efficiency, scaling and iteration in problem solving, and whether or not this means we are at self-improving AI. Together, they also explore the implications AlphaEvolve has to other sciences beyond mathematics and computer science. Sign up for new podcasts every week. Email feedback to show@no-priors.com Follow us on Twitter: @NoPriorsPod | @Saranormous | @EladGil | @pushmeet | @matejbalog Chapters: 00:00 Pushmeet Kohli and Matej Balog Introduction 0:48 Origin of AlphaEvolve 02:31 AlphaEvolve's Progression from AlphaGo and AlphaTensor 08:02 The Open Problem of Matrix Multiplication Efficiency 11:18 How AlphaEvolve Evolves Code 14:43 Scaling and Predicting Iterations 16:52 Implications for Coding Agents 19:42 Overcoming Limits of Automated Evaluators 25:21 Are We At Self-Improving AI? 28:10 Effects on Scientific Discovery and Mathematics 31:50 Role of Human Scientists with AlphaEvolve 38:30 Making AlphaEvolve Broadly Accessible 40:18 Applying AlphaEvolve Within Google 41:39 Conclusion

Matej Tóth, Olympic gold medalist in the 50 km walk from Rio 2016 and one of Slovakia's most celebrated athletes, founded his Academy back in 2016 to help children fall in love with movement. In this interview, he reflects on the academy's mission, its unique three-pillar approach — physical training, physiotherapy, and mental preparation — and how it has expanded to over 200 schools across Slovakia. The new episode of Slovak Sound Check explores how native speakers talk about their feelings. Learn how to ask and answer “Ako sa máš?” and pick up everyday Slovak expressions for describing your mood.

In this brutally honest episode, Matej interviews Zino Rost Van Tonningen, CEO of Tyr Ads, live from MAU (with zero construction noise this time). The focus is on running rewarded UA without getting burned by fraud, bad partners, or weak setups. Zino shares knowledge from his journey through agency work, the wild world of offer walls, and leading Tyr Ads from rewards app to global SDK powerhouse.What's inside:The Fraud Playbook: How faked events, cheat engines, and emulator hackers can drain $20,000 from your budget in minutes if your setup is not rock solid.How to Bulletproof Your Attribution: Why server-to-server (S2S) events, signature V5 for Adjust, and secure MMP integrations are non-negotiable. If you are not set up right, your numbers are toast.Reward Structures 101: Single reward, multi-reward, playtime offers, and daily re-engagement, the real impact on UA and long-term player progression.Choosing the Right Platform: How to interrogate your reward partner, avoid lazy multi-reward copycats, and demand daily re-engagement, data-driven nudges, and flexible KPIs.Scaling and Surviving: Why will most offerwall partners disappear in the next year unless they build better engagement and retention features? If your partner cannot adapt, you are the next victim.iOS is Heating Up: Why Apple's rules are loosening, the offerwall boom is just starting, and iOS users behave differently from Android.Key Takeaway:Rewarded UA is at a turning point: trust your numbers, interrogate your partners, demand retention and scale, or get left behind in the coming wave of consolidation.Get our MERCH NOW: 25gamers.com/shop---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lancaric⁠Special guest: Zino Rost Van Tonningenhttps://www.linkedin.com/in/rovato/https://tyrads.com/Podcast: Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.me---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej LancaricDo you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

Stav cestných mostov je alarmujúci, ich kolapsy sa môžu kedykoľvek zopakovať. Počet mostov, ktoré sa prepadajú do havarijneho stavu ustavične rastie a hrozí, že kedykoľvek môže prísť aj k ľudským obetiam. Tvrdí to šéf Inštitútu pre dopravu a hospodárstvo Ondrej Matej. Náklady na opravy sa pritom šplhajú k miliarde eur. Zlyhal minister dopravy?Pri Brodskom v okrese Skalica sa koncom mája zrútila časť cestného mosta, ktorá padla na hlavnú železničnú trať Kúty-Břeclav. Na opravovanom moste v Poprade zasa nedávno praskol nosník ponad železničnú trať medzi Popradom a Košicami. Havária spôsobila ochromenie vlakovej dopravy. Na jeseň minulého roka museli náhle uzavrieť dôležitý most pred Banskou Bystricou. A dôvod? Opäť, havarijny stav ohrozujúci bezpečnosť dopravy. Experti pritom hovoria, že takýchto havárií bude len a len pribúdať a je len otázkou času, kým si možno vyžiadajú už aj ľudské obete. Z 1 800 mostov je v zlom alebo až havarijnom stave viac ako 30 percent - teda, ide o stovky mostov. Ako je možné, že sa takáto doslova kritická infraštruktúra štátu ocitla v takto havarijnom stave a prečo štát - i ďalšie orgány verejnej moci, zanedbali údržbu tejto kľúčovej chrbtice Slovenska? Kto za toto môže, ako to napraviť a čo nás to bude stáť? No a kam sa podeli všetky tie vzletné a plamenné reči o našej suverenite, keď ich v žitej realite zjavne nedokážeme napĺňať?Aká je vlastne budúcnosť našej cestnej či železničnej infraštruktúry pod vedením štvrtej vlády Roberta Fica a ako sa v kresle ministra dopravy - nie slovami, ale skutkami, osvedčil Jozef Ráž mladší? Témy pre šéfa Inštitútu pre dopravu a hospodárstvo a bývalého riaditeľa ZSSK Jozefa Mateja. Počúvate Ráno Nahlas, pekný deň a pokoj v duši praje Braňo Dobšinský.

Stav cestných mostov je alarmujúci, ich kolapsy sa môžu kedykoľvek zopakovať. Počet mostov, ktoré sa prepadajú do havaríjneho stavu ustavične rastie a hrozí, že kedykoľvek môže prísť aj k ľudským obetiam. Tvrdí to šéf Inštitútu pre dopravu a hospodárstvo Ondrej Matej. Náklady na opravy sa pritom šplhajú k miliarde eur. Zlyhal minister dopravy?Pri Brodskom v okrese Skalica sa koncom mája zrútila časť cestného mosta, ktorá padla na hlavnú železničnú trať Kúty-Břeclav. Na opravovanom moste v Poprade zasa nedávno praskol nosník ponad železničnú trať medzi Popradom a Košicami. Havária spôsobila ochromenie vlakovej dopravy. Na jeseň minulého roka museli náhle uzavrieť dôležitý most pred Banskou Bystricou. A dôvod? Opäť, havaríjny stav ohrozujúci bezpečnosť dopravy. Experti pritom hovoria, že takýchto havárií bude len a len pribúdať a je len otázkou času, kým si možno vyžiadajú už aj ľudské obete. Z 1 800 mostov je v zlom alebo až havarijnom stave viac ako 30 percent - teda, ide o stovky mostov. Ako je možné, že sa takáto doslova kritická infraštruktúra štátu ocitla v takto havarijnom stave a prečo štát - i ďalšie orgány verejnej moci, zanedbali údržbu tejto kľúčovej chrbtice Slovenska? Kto za toto môže, ako to napraviť a čo nás to bude stáť? No a kam sa podeli všetky tie vzletné a plamenné reči o našej suverenite, keď ich v žitej realite zjavne nedokážeme napĺňať?Aká je vlastne budúcnosť našej cestnej či železničnej infraštruktúry pod vedením štvrtej vlády Roberta Fica a ako sa v kresle ministra dopravy - nie slovami, ale skutkami, osvedčil Jozef Ráž mladší? Témy pre šéfa Inštitútu pre dopravu a hospodárstvo a bývalého riaditeľa ZSSK Jozefa Mateja. Počúvate Ráno Nahlas, pekný deň a pokoj v duši praje Braňo Dobšinský.

In this live-recorded episode from MAU Vegas, Matej sits down with Damon Marshall and Berkley Egenes of Xsolla's mobile leadership team to discuss how the April 30 court ruling opened the floodgates for direct-to-consumer monetization.We unpack:How mobile devs can now promote web shops directly inside iOS appsWhy this moment is the “William Wallace freedom moment” for game publishersHow Xsolla is helping everyone from indie devs to AAA publishers go directKey monetization tactics: segmented whale offers, welcome packs, Discord-driven promos, and loyalty systemsWhy capture rates are already rising from 10% to 30–50%What the future of Apple, attribution, and platform power looks like from hereThis is not theoretical. It's already happening. And it could mean 50% higher margins for mobile devs who act now.Get our MERCH NOW: 25gamers.com/shop---------------------------------------Xsolla Web Shop #gamedev #mobilegames #XsollaWebshopMaximize your game's revenue with Xsolla Web Shop. Sell in-game goods directly to players, reduce platform fees, and unlock 1,000+ global payment options.:rocket: Learn how to set up your Web Shop: https://xsolla.com/mobile-web-shop?utm_source=content-syndication&utm_medium=infuencer&utm_campaign=webshop2025&utm_content=25gamers---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Host: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lancaric⁠Youtube: https://youtu.be/aTuKkrKfvfUJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to MAU and Xsolla02:07 Roles and Responsibilities at Xsolla04:11 Impact of Recent Rulings on Mobile Gaming09:59 Direct-to-Consumer Strategies for Developers12:54 Leveraging Web Shops Post-Ruling17:18 Best Practices for Web Shop Implementation20:47 Innovations in Web Shop Features24:06 Revenue Growth and Market Trends27:13 Future of Mobile Gaming and Xsolla's Role---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej LancaricDo you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

Originálne regionálne divadlá s vysokou profesionálnou úrovňou podporu nedostanú, ohňostroje na Malte však áno. Blokovanie Fondu, ignorovanie odborníkov či politizácia jeho rozhodovania. I tak vyzerá deštrukcia Fondu na podporu umenia v réžií ministerky Šimkovičovej.Nominanti Martiny Šimkovičovej vo Fonde na podporu umenia deštruujú kultúru na Slovensku. Rada, ktorá rozhoduje o smerovaní peňazí, odstrihla viaceré nezriaďované divadlá od podpory pre ich údajný aktivizmus a ideológiu v tvorbe. O podporu tak prídu napríklad aj divadlá, ktoré hrajú v škôlkach. V dnešnom podcaste sa teda budeme venovať dianiu vo fonde na podporu umenia a praktikám rezortu kultúry pod vedením Martiny Šimkovičovej. Krátko sa však pozrieme aj na možné dôsledky pripravovanej vyhlášky z dielne rezortu zdravotníctva, ktorá zásadne mení spôsob rozhodovania o liekoch pričom hrozí, že pacienti so zriedkavými ochoreniami ostanú bez prístupu k liečbe.Počúvate Aktuality Nahlas, pekný deň a pokoj v duši prajú Adam Obšitník a Braňo Dobšinský.

Originálne regionálne divadlá s vysokou profesionálnou úrovňou podporu nedostanú, ohňostroje na Malte však áno. Blokovanie Fondu, ignorovanie odborníkov či politizácia jeho rozhodovania. I tak vyzerá deštrukcia Fondu na podporu umenia v réžií ministerky Šimkovičovej.Nominanti Martiny Šimkovičovej vo Fonde na podporu umenia deštruujú kultúru na Slovensku. Rada, ktorá rozhoduje o smerovaní peňazí, odstrihla viaceré nezriaďované divadlá od podpory pre ich údajný aktivizmus a ideológiu v tvorbe. O podporu tak prídu napríklad aj divadlá, ktoré hrajú v škôlkach. V dnešnom podcaste sa teda budeme venovať dianiu vo fonde na podporu umenia a praktikám rezortu kultúry pod vedením Martiny Šimkovičovej. Krátko sa však pozrieme aj na možné dôsledky pripravovanej vyhlášky z dielne rezortu zdravotníctva, ktorá zásadne mení spôsob rozhodovania o liekoch pričom hrozí, že pacienti so zriedkavými ochoreniami ostanú bez prístupu k liečbe. Počúvate Aktuality Nahlas, pekný deň a pokoj v duši prajú Adam Obšitník a Braňo Dobšinský.

„Už sa nesnažia ani o polopravdy. Postavia sa pred kameru a klamú,“ hovorí Drlička o fungovaní ministerky Šimkovičovej. Hlasujte za naše podcasty v súťaži Podcast roka a vyhrajte zaujímavé ceny. V kategórii Ucho sú nominované podcasty Otcovia v plienkach a História N a v kategórii Impulz súťažíme s podcastom Boxová ulička. Podporte nás na www.podcastroka.sk

In this episode, the 2.5 Gamers crew — Matej, Felix, and Jakub — dissect the top mobile ad creative trends spotted across platforms in April 2025.From AI-generated hooks dominating 5-second ad intros, to IP-mirroring creatives, TikTok-style POV playables, and Freezing Families never going away — this is a masterclass in what's hot (and not) in mobile game UA right now.You'll see:⚙️ The rise of AI-generated 5-second hooks — and how top studios use them

Zelenski en Praga: “La iniciativa checa ayuda a salvar vidas de ucranianos”. La icónica llamada a todos los checos que expulsó a los nazis de Praga.  Matej Krén y su laberinto de libros: una charla con el creador de la escultura más viral de Praga.

Meta just changed the game for ad monetized mobile apps — and if you're not testing AdROAS campaigns yet, you're already behind.In this 2.5 Gamers solo deep dive, Matej walks through exactly how to set up Meta's new AdROAS campaigns, how to unlock the hidden value in your ad impressions, and why this is a must-have in your UA strategy for Android in 2025.

Building a great game is hard—but getting players to actually discover and play it? That's often harder. In this episode of Building Better Games, Ben sits down with user acquisition expert Matej Lančarič, whose decade of experience spans mobile, PC, Steam, and cross-platform launches. Together, they dive deep into the realities of user acquisition (UA), creative strategy, and why great games still fail without a clear plan to get players in the door. We break down: What “user acquisition” really means in 2024 Why CPI, LTV, ROAS, and retention all matter—but don't tell the whole story How studios waste UA budgets by skipping data health and onboarding funnels Why today's ads look nothing like the games—and why they still work The surprising metrics that matter most (and how to track them) What the best studios are doing to lower CPI and extend LTV curves The role of creative testing, paid channels, and landing page optimization Matej shares how mobile's UA evolution is coming to PC and console games, and why studio leaders must get hands-on with their marketing strategy before it's too late. Whether you're a game developer, producer, or studio lead, this episode is your tactical crash course on how to actually reach players in 2024's overcrowded game market. Connect with Matej Lančarič: Website: https://lancaric.me/ LinkedIn: https://www.linkedin.com/in/matejlancaric Twitter: https://twitter.com/matej_lancaric Join the Community Our Discord community is live! Join the conversation with game developers, producers, and industry leaders committed to improving the future of game development: https://discord.gg/ySCPS5aMcQ Looking to level up your game production skills? Explore our online course designed to help you become a more effective game producer: https://www.buildingbettergames.gg/succeeding-in-game-production Stay ahead with game development insights delivered straight to your inbox. Subscribe to our newsletter: https://www.buildingbettergames.gg/newsletter Connect with Us: LinkedIn: https://www.linkedin.com/company/building-better-games Twitter: https://twitter.com/BBG_Podcast Instagram: https://www.instagram.com/buildingbettergames Website: https://www.buildingbettergames.gg/ Support the Show! Help us create more amazing content by joining us on Patreon: https://www.patreon.com/BBGOfficial

Naš najbolj prijazen pokrovitelj T2 in WiFi 7:https://www.t-2.net/odkrijte-wi-fi-7-----------------------------------------------------------Fejmrč na https://www.fejmici.si/Vaše težave: podcast.fejmici@gmail.comPoljubna enkratna donacija na: ⁠https://tinyurl.com/y2uyljhm⁠Mesečna finančna podpora možna na:3€ - ⁠https://tinyurl.com/yxrkqgbc⁠5€ - ⁠https://tinyurl.com/y63643l5⁠8€ - ⁠https://tinyurl.com/y62ywkmt⁠Motitelji:- Gašper Bergant⁠https://www.gasperbergant.si ⁠⁠https://www.instagram.com/gasper.bergant/  ⁠- Žan Papič⁠https://www.zanpapic.si ⁠⁠https://www.instagram.com/zanpapi/  ⁠Produkcija: Warehouse Collective⁠https://www.warehousecollective.si⁠Grafična podoba: Artex⁠https://www.facebook.com/artextisk

V epizodi 175 sta bila gosta dr. Alenka Žerovnik in dr. Matej Zapušek. Alenka je pedagoginja in raziskovalka na področju uvajanja sodobnih tehnologij v izobraževanje. Matej pa raziskovalec in predavatelj na Pedagoški fakulteti UL, specialist za digitalno pismenost, umetno inteligenco in inovacije v izobraževalnih sistemih. Sta soavtorja knjige "Uporaba generativne umetne inteligence v izobraževanju". V epizodi se dotakneva naslednjih tematik: Vloga umetne inteligence v izobraževanju Izzivi in priložnosti umetne inteligence v poučevanju Prihodnost personaliziranega učenja Vizija učilnic prihodnosti Etični in praktični vidiki umetne inteligence Odprti izobraževalni viri in avtorske pravice ============= Celodnevna AIDEA podkast konferenca o tehnologijah prihodnosti, AI revoluciji in podjetništvu v 21. stoletju. https://aidea.si/konferenca-2025 

Ponovno se vrača Matej Jager z izkušnjo, ki je za naše podnebno območje (k sreči) nepredstavljivo. Avstralski vzhod - med drugim tudi kraj, v katerem zdaj biva že šest let - je prejšnji teden doletela vrtinčasta ujma, čemur je bilo to območje nazadnje priča pred petdesetimi leti. Vetrovi z močjo od 120 do 160 km/h so odnašali strehe, vihar pa je poplavljal okolico mesta Brisbane in prebivalcem za teden dni izklopil elektriko. Matej je z nami delill, kakšen je občutek, ko pristaneš v središču ciklona Alfreda in vse utihne, kako so se na prihod neurja pripravljali in kakšne so bile kazni za zadrževanje na plaži v pričakovanju naravne katastrofe.

Po štvrtkovom Bruseli a pred utorkovou saudsko-arabskou Džiddou. Po európskom obrannom prebudení a záväzku investovať do obrany 800 miliárd. A pred stretnutím v Džidde v konštalácii Kyjev-Washington, po tom, ako bol rovnako saudsko-arabský Rijád o rokovaniach Washington-Moskva bez Kyjeva a a rovnako po tom, ako prvý muž Kyjeva Volodymyr Zelenskyj pochodil v Bielom dome – kritizovaný za nevďačnosť a prakticky vykázaný, keďže odmietol podpísať dohodu o vzácnych kovoch, v ktorej mu chýbali bezpečnostné záruky. Čo môže priniesť schôdzka Trumpových a Zelenského ľudí, ktorej predchádza stiahnutie vojenskej pomoci USA Ukrajine, z ktorej ťaží Putin masívnymi útokmi?A ako k tomu môže prispieť správa, že Rusko, Čína a Irán chystajú spoločné námorné cvičenie? Nejde o všetko iné, len nie o predohru mierových rokovaní? Alebo akú trvácnosť môže mať mier, či prímerie, ak pôjde v skutočnosti o diktát z pozície sily? Téma pre Mateja Kandríka, experta na bezpečnostné otázky z Adapt Institute. „Snáď americká administratíva pochopí, že vyvíjať tlak len na jednu stranu konfliktu nie je z dlhodobého hľadisko únosné a ani konštruktívne. Tlak bude potrebné vyvinúť aj na Rusko a Vladimíra Putina“, tvrdí obranný expert Kandrík. „Je to enormne znepokojujúce a vyvoláva to mnohé otázniky“, dopĺňa. Podcast pripravil Jaroslav Barborák.

In this episode of Small Biz Florida, host Tom Kindred broadcasts from the 2024 Florida Chamber Future of Florida Forum in Orlando, where he sits down with Cassandra Matej, President and CEO of Visit Orlando. Cassandra shares her journey in the hospitality industry and how Visit Orlando plays a vital role in driving economic growth across Central Florida. The conversation explores the far-reaching impact of tourism on small businesses, the diverse membership of Visit Orlando, and the importance of local tourism boards in fostering business success. Additionally, Cassandra discusses the excitement surrounding the upcoming opening of Universal Orlando's Epic Universe in 2025 and what it means for the region's economy. This podcast episode was recorded live at the 2024 Florida Chamber Future of Florida Forum hosted at the Hyatt Regency Grand Cypress in Orlando, Florida. This podcast is made possible by the Florida SBDC Network and sponsored by Florida First Capital. Connect with Our Guest: Learn more about Visit Orlando