Podcast appearances and mentions of Michael Hauge

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Best podcasts about Michael Hauge

Latest podcast episodes about Michael Hauge

Work On Your Game: Discipline, Confidence & Mental Toughness For Sports, Business & Life | Mental Health & Mindset

In this episode, I'm sharing more great books you should read and why. I've done a bunch of these episodes before, but it's been a minute since the last one.  I read a lot, so if you want to grow, these will point you in the right direction. Show Notes:  [09:32]#1 Secrets of Closing the Sale by Zig Ziglar.  [13:36]#2 The Psychology of Money by Morgan Housel. [15:49]#3  Black Rednecks and white Liberals, written by Thomas Sowell.  [19:44]#4  The Hero's Two Journeys by Michael Hauge and Christopher Vogler.  [26:28]Recap Episodes Mentioned: 60:My Favorite Books, Part 1 69:My Favorite Books, Part 2 143:My Favorite Books, Part 3 676:My Favorite Books, Part 4 679: My Favorite Books, Part 5 772: How I Read Books 1075: My Favorite Books, Vol. 6 1805: My Favorite Books, Vol. 7 2666: Books You Should Read 2214: How Your Poor "Money Mindset" Is Keeping You Broke 2321: Healthy Money Mindsets Next Steps: ---

7 Figure Flipping with Bill Allen
[766] This 1 Sentence Could Make You MILLIONS

7 Figure Flipping with Bill Allen

Play Episode Listen Later Feb 21, 2025 48:54


What's up! Bill Allen here.Today's episode of the 7 Figure Flipping Podcast is pretty unusual… not the kind of thing you would usually hear on a real estate podcast.My guest today is Hollywood screenwriter and story consultant Michael Hauge. This guy's been teaching Hollywood's elite about storytelling for 40+ years. And along the way, he's discovered something wild...The same principles that make a $100M movie work... …can help real estate investors close more deals.Why?Because EVERYTHING is a story. Your sellers have a story... Your buyers have a story... Your contractors have a story... And most importantly... YOU have a story.On today's podcast, Michael reveals a SINGLE SENTENCE that's worth millions.(This one sentence will help you close more deals and achieve your goals ten times faster.)But more importantly? He shows you how to “see” into the inner journeys of people around you… So you can create trust, credibility, and help THEM move forward.Micheal has been absolutely instrumental in shaping my approach to business. In fact we shape all of our programs and courses around his framework.This stuff is THAT powerful.Michael has agreed to join me on Zoom for a special “story secrets” workshop, where he's going to lay out his storytelling framework in detail and show EXACTLY how to apply it to real estate. (I've seen behind the curtain and this is REALLY cool.)This is happening on February 26th. 4:00 PM to 5:30 PM Central Time. It costs NOTHING to attend!(Michael usually charges A-list Hollywood celebs and studio heads $100,000 minimum to meet with him… but he's coming on to share this with us for FREE.)Spots on Zoom are limited… So hit the link below and sign up now while you still can.CLICK HERE to Register for the “Real Estate Story Secrets” Workshop >>Catch you on the flip side!LINKS & RESOURCES7 Figure Flipping UndergroundIf you want to learn how to make money flipping and wholesaling houses without risking your life savings or "working weekends" forever... this book is for YOU. It'll take you from "complete beginner" to closing your first deal or even your next 10 deals without the bumps and bruises most people pick up along the way. If you've never flipped a house before, you'll find step-by-step instructions on everything you need to know to get started. If you're already flipping or wholesaling houses, you'll find fast-track secrets that will cut years off your learning curve and let you streamline your operations, maximize profit, do MORE deals, and work LESS. CLICK HERE: https://hubs.ly/Q01ggDSh0 7 Figure RunwayFollow a proven 5-step formula to create consistent monthly income flipping and wholesaling houses, then turn your active income into passive cash flow and create a life of freedom. 7 Figure Runway is an intensive, nothing-held-back mentoring group for real estate investors who want to build a "scalable" business and start "stacking" assets to build long-term wealth. Get off-market deal sourcing strategies that work, plus 100% purchase and renovation financing through our built-in funding partners, a community of active investors who will support and encourage you, weekly accountability sessions to keep you on track, 1-on-1 coaching, and more. CLICK HERE: https://hubs.ly/Q01ggDLL0 Connect with us on Facebook and Instagram: @7figureflipping Hosted on Acast. See acast.com/privacy for more information.

Studio Sherpas
388. Unlocking the Magic of Storytelling: Lessons from Hollywood for Video Creators with Michael Hauge

Studio Sherpas

Play Episode Listen Later Jun 3, 2024 55:17


In this captivating podcast episode, we delve into the art of storytelling in video production with none other than Michael Hauge, a renowned Hollywood script consultant and story expert. Michael shares invaluable insights and practical tips on how to infuse emotion, connection, and narrative depth into video content to captivate audiences and drive engagement. From understanding the hero's inner journey to overcoming common challenges in incorporating storytelling into videos, this episode is a masterclass in crafting compelling narratives that resonate with viewers. Whether you're a seasoned filmmaker or just starting in the world of video production, this episode offers inspiration and actionable advice to elevate your storytelling skills and create impactful videos that leave a lasting impression. Key Takeaways Emotional Engagement: Michael emphasizes the importance of crafting stories that evoke emotion and resonate with viewers on a deep level. By tapping into universal fears, desires, and struggles, storytellers can create a powerful connection with their audience. The Hero's Inner Journey: Understanding the internal conflicts and obstacles faced by the protagonist (or the central figure) in a story is crucial. Exploring the hero's inner journey adds depth and relatability to the narrative, making it more compelling and engaging. Simplicity and Focus: Despite the temptation to cram lots of information into a video, it's essential to prioritize simplicity and focus on the core message or goal. By honing in on key themes and emotions, storytellers can create more impactful and memorable content. Effective Storytelling in Business: Incorporating storytelling into business videos can help humanize brands, build trust, and inspire action. Whether it's sharing origin stories, highlighting client successes, or addressing common challenges, storytelling can be a potent tool for connecting with audiences and driving business outcomes. About Michael Hauge Michael Hauge is a story expert, author and lecturer who helps writers, speakers, entrepreneurs and filmmakers increase their impact and grow their businesses by telling better stories. He is the bestselling author of Storytelling Made Easy, Selling Your Story in 60 Seconds, and the 20th Anniversary Edition of his classic book Writing Screenplays That Sell. Michael has presented seminars, lectures and keynotes in person and online to more than 600,000 participants worldwide. As a Hollywood script consultant, he has worked on projects starring Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon. He has also helped countless marketers, consultants and business leaders make millions of dollars through the power of their stories.  In This Episode  [00:00] Welcome to the show! [05:24] Meet Michael Hauge [07:00] Michael's start in storytelling [15:52] Level up your storytelling [18:57] Essential components of a story [56:04] Connect with Michael [58:30] Outro Quotes "Stories sort of drill down into your subconscious. If you're telling a story, just think of going to a movie. If you hear a really riveting story, it's like being in a movie, and you forget you're in a movie theater because you're totally inside the story being told." - Michael Hauge "When you get to the level of revealing and exploring the fear that the hero of the story is up against, those are the stories that create the deepest connection." - Michael Hauge Guest Links Find Michael Hauge online Connect with Michael Hauge on LinkedIn Follow Michael Hauge on Facebook | Twitter | Instagram Get the 6 Steps Success Story Chart Links Download the PDF resource guide to Unlock the Power of AI  Check out the AI tool called Suno Get the The Lead Machine: Website Checklist for Filmmakers FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram

7-Figure Millennials
#168: EPIC "Accidental" Episode: Here's What Happens When You Connect A Hollywood Storytelling Legend With A World Class “Liquid Storyteller”... W/ Michael Hauge & Ryan Castelaz

7-Figure Millennials

Play Episode Listen Later Jan 2, 2024 91:50


What happens when you connect a Hollywood storytelling legend to a world-class "liquid storyteller"... and then sit back and listen? MAGIC. I think a new format for Beyond Curious just emerged... Context: Michael Hauge has been one of Hollywood's top story experts since 1985. He consulted for Will Smith to help create I Am Legend... and has worked on projects starring Julia Roberts, Morgan Freeman, Alec Baldwin, Chris Pine, Reese Witherspoon, Tom Hardy, Tom Cruise, and many others. Ryan Castelaz is a "liquid storyteller" and the founder of Discourse Coffee, which Growler Magazine called “the most gonzo, balls-to-the-wall, experimental coffee house.” Ryan has been featured in Milwaukee Foodie, Food & Wine, Barista Magazine... etc. I was catching up with Michael last week when he asked about someone (Ryan) in a video I showed him from the "Curiosity Quest" retreat I co-hosted with John Davie... Long story short, Ryan, Michael, and I got on a call back in October. The coolest part? When I had Michael tell an AMAZING story... ... and then had Ryan translate that story into a drink that would tell that story in liquid form. It was honestly one of the COOLEST conversations I've ever been a part of. Thinking of calling this "Brilliance Blending™" where I bring two masters of their craft into a conversation... Anyways... this episode is the byproduct of that conversation. It was too good NOT to turn into an episode! Ryan and Michael, thank you for the epic conversation! Want to go deeper with Michael and Ryan? Check out episodes #134 and #135 to listen to my conversations with Ryan. And check out episodes #36 and #37 to hear my conversations with Michael! To learn more, visit https://gobeyondcurious.com/podcast/brilliance-blender-1/

Word Docs
Episode 56: ‘Every Human Being Has A Pinch Point' (Beat Sheets)

Word Docs

Play Episode Listen Later Nov 12, 2023 35:37


This week Amy leads us through using beat sheets to plan and/or fix a story. Alex and Sean join in from where they recline eating salty gold Irish chocolate. It's the middle of teaching and everyone's pinch points are more pinchy than usual, but it's nothing gold-plated chocolate can't fix. If you're curious about how story experts like Michael Hauge, Blake Snyder, Larry Brooks and Jami Gold deal with planning Acts One to Three, this is the ep for you. There are sportsball metaphors, car metaphors, and the word 'blue' gets bandied about, especially when the monkey elbows get a mention - but despite it all, you'll still come away with a good idea of how to use a beat sheet to get your acts together. (And yes, there are many silly jokes about the term beat sheet - insert word 'blue' here).    #Word Docs #writing #WritingPodcast #AmWriting #WritingLife #FlindersCreative Writing #FlindersCreativeArts #FlindersCreativeWriting #CreativeWriting #SeanWilliams #AmyTMatthews #AmyBarry #AlexVickeryHowe #AssemblageCentreForCreativeArts #MichaelHauge #DebDixon #JamiGold #LarryBrooks #BlakeSnyder #TheBear #PassTheChocolate #HappyWriting  See omnystudio.com/listener for privacy information.

Auscast Literature Channel
Episode 56: ‘Every Human Being Has A Pinch Point' (Beat Sheets)

Auscast Literature Channel

Play Episode Listen Later Nov 12, 2023 35:37


This week Amy leads us through using beat sheets to plan and/or fix a story. Alex and Sean join in from where they recline eating salty gold Irish chocolate. It's the middle of teaching and everyone's pinch points are more pinchy than usual, but it's nothing gold-plated chocolate can't fix. If you're curious about how story experts like Michael Hauge, Blake Snyder, Larry Brooks and Jami Gold deal with planning Acts One to Three, this is the ep for you. There are sportsball metaphors, car metaphors, and the word 'blue' gets bandied about, especially when the monkey elbows get a mention - but despite it all, you'll still come away with a good idea of how to use a beat sheet to get your acts together. (And yes, there are many silly jokes about the term beat sheet - insert word 'blue' here).    #Word Docs #writing #WritingPodcast #AmWriting #WritingLife #FlindersCreative Writing #FlindersCreativeArts #FlindersCreativeWriting #CreativeWriting #SeanWilliams #AmyTMatthews #AmyBarry #AlexVickeryHowe #AssemblageCentreForCreativeArts #MichaelHauge #DebDixon #JamiGold #LarryBrooks #BlakeSnyder #TheBear #PassTheChocolate #HappyWriting  See omnystudio.com/listener for privacy information.

Dogs Are Smarter Than People: Writing Life, Marriage and Motivation
Neither of Us are Lookers, Seventh Grade Insults and Character Misbeliefs

Dogs Are Smarter Than People: Writing Life, Marriage and Motivation

Play Episode Listen Later Sep 28, 2023 26:08


On our last podcast and post, we talked about the character misbelief, which is basically what the character in your story believes that isn't real or true.The big component of this is that your character believes this big lie about life or about themselves because of something that hurt them in the past. The thing that hurt them in the past that causes that big untruth that dictates their lives is often called a wound. Whew. So much lingo. False belief/big lie Wound/thing that hurt them in the past So, the cool thing is that you can use these false beliefs to make a better story. We talked about those false beliefs in our last podcast, but it could be that they aren't lovable, they are unworthy, that might always makes right. The wound makes this a logical thing for them to think even though it's super wrong. The big trick is that you want to show this to the reader rather than tell them. You can't just write: Carrie cried because she was unlovable, which she knew because Steve Sills told her so at the seventh grade dance. And you can't just write, “I'm only doing this,” Carrie said, “because of what Steven Sills told me at that seventh grade dance.” You want to show these beliefs rather than tell them. Instead, you want to show the reader by how the main character reacts to something BECAUSE of their false belief. It's all about our character's mind tricking them into lies. That's called a cognitive distortion in real life, right? There's a great post by Jami Gold that talks about 15 ways to show false beliefs in our characters. And honestly, they are so much like real life that it kind of hurts. She talks a lot in that post about Michael Hauge who talks a lot about this and is kind of the guru of false belief. Here we go: 15 Ways to Show False Beliefs in Our Characters (Note that these cognitive distortions are not exclusive. We can use multiple methods to show characters' false beliefs throughout a story, so we don't have to choose just one.) If characters believe X about themselves (e.g., they're unlovable), they might react in one or more of the following ways: Filtering: Magnifying the negative and ignoring the positive They'll dwell on plot events that prove their belief right and they'll gloss over those that prove them wrong. Polarized Thinking: Seeing things in black-or-white They'll deem any attempt to overcome that flaw a failure if it doesn't turn out perfectly. Overgeneralization: Basing conclusions on single piece of evidence They'll pick out a single word, act, or event to reinforce their belief. Jumping to Conclusions: Assuming others' feelings or motivations They'll assume others' actions are driven by their flaw. Catastrophizing: Expecting disaster to strike They'll worry a minor mistake due to their flaw will cause great tragedy. Personalization: Taking everything as a direct reaction to them They'll see themselves and their flaw as the cause for everything others do or say. Control Fallacies: Seeing themselves as a victim They'll either think fate forces them to be a victim of their flaw, or they'll make themselves into victims by accepting blame for everything because of their flaw. Fallacy of Fairness: Judging life by “fairness” They'll expect things to turn out positively to make up for the pain “life” inflicted with their Wound. Blaming: Blaming others for troubles They'll think others are responsible for the pain of their Wound. Shoulds: Prioritizing “rules” They'll set up rules for how to deal with situations caused by their belief and feel guilty when they violate those rules. Emotional Reasoning: Believing feelings automatically true They'll trust their feelings about their belief above all other evidence. Fallacy of Change: Expecting others to change They'll expect others to change to accommodate their belief and think their happiness depends on meeting that goal. Global Labeling: Extreme and emotional mislabeling They'll exaggerate and overgeneralize their flaw to the point of creating unhealthy emotions. Always Being Right: Being right is most important trait They'll argue about their belief with the insistence that they're right—no matter the costs (including to others' emotions). Heaven's Reward Fallacy: Expecting actions to “pay off” They'll expect life to reward their sacrifice in the name of their belief. DOG TIP FOR LIFE Sometimes a misbelief can be helpful. Pogie thinks she's a bad ass. She is not. SHOUT OUT! The music we've clipped and shortened in this podcast is awesome and is made available through the Creative Commons License. Here's a link to that and the artist's website. Who is this artist and what is this song? It's “Summer Spliff” by Broke For Free. WE HAVE EXTRA CONTENT ALL ABOUT LIVING HAPPY OVER HERE! It's pretty awesome. AND we have a writing tips podcast called WRITE BETTER NOW! It's taking a bit of a hiatus, but there are a ton of tips over there. We have a podcast, LOVING THE STRANGE, which we stream biweekly live on Carrie's Facebook and Twitter and YouTube on Fridays. Her Facebook and Twitter handles are all carriejonesbooks or carriejonesbook. But she also has extra cool content focused on writing tips here. Carrie is reading one of her raw poems every once in awhile on CARRIE DOES POEMS. And there you go! Whew! That's a lot! RANDOM THOUGHT LINK https://shepherdexpress.com/puzzles/news-of-the-weird/news-of-the-weird-week-of-september-28-2023/

Sell With Authority
How to Tell a Good Story, with Michael Hague

Sell With Authority

Play Episode Listen Later Jun 21, 2023 49:42


On this episode of Sell With Authority, I am excited to welcome very special guest Michael Hague. Michael is one of Hollywood's top script consultants and story experts. He helps writers, speakers, entrepreneurs and filmmakers increase their impact and grow their businesses by telling better stories. In addition to his consulting work, he has conducted workshops for over 70,000 participants worldwide, sharing his invaluable expertise. Throughout his career, Michael has worked on films featuring renowned actors such as Tom Cruise, Reese Witherspoon, Julia Roberts, and Morgan Freeman. Today's discussion focuses on the power of storytelling. Michael shares insights on how you can connect with your clients' issues and challenges through stories that are informative, helpful, and devoid of self-aggrandizement. By employing this storytelling technique, you can effectively teach valuable lessons while forging meaningful connections. We also explore the importance of identifying the right ponds – the specific areas where your ideal clients gather. When you align your stories with the appropriate business problems and share them in the right contexts, you increase your chances of being invited to share your smarts with your target audience. This strategic approach allows your stories to become what Michael aptly describes as “stealth marketing.” The insights and wisdom he shares throughout this discussion will equip you with the necessary tools to tell compelling stories, as well as incorporate stealth marketing into your agency, attracting a steady stream of right-fit clients. What you will learn in this episode: Michael's definition of stealth marketing and how to implement it to build a connection with right-fit prospects How we can get right-fit prospects on the hero's journey and celebrate the victory with us Michael's philosophy and goals when standing in front of right-fit prospects The six-step process Michael recommends for how to tell a story The power of sharing the hero's inner journey as well as their outer journey when telling a story to connect with the audience Resources: Website: storymastery.com LinkedIn: https://www.linkedin.com/in/michael-hauge-823b5791/ Facebook: https://www.facebook.com/michael.hauge.96 Twitter: https://twitter.com/michael_hauge Michael's Story Mastery Resources: https://storymastery.com/shop/ SWA Episode 53: How to Find Your Ideal Clients, with Stephen Woessner Onward Nation Episode 184: 8 Steps to Tell a Great Story, with Michael Hauge Onward Nation Episode 250: Living in Fear to Living Courageously, with Michael Hauge

Excellent Executive Coaching: Bringing Your Coaching One Step Closer to Excelling
EEC 281: The Storytelling Secrets Every Marketer Must Master

Excellent Executive Coaching: Bringing Your Coaching One Step Closer to Excelling

Play Episode Listen Later May 30, 2023 28:51


Michael Hauge is one of Hollywood's top story experts and consultants, and uses those same storytelling principles to help speakers, authors, entrepreneurs, and business leaders generate millions of dollars in revenue. Why must authors, speakers and business leaders tell great stories? What are the essential components of a great story? If I'm not a celebrity, why would anyone want to hear my story? What is the biggest mistake storytellers make, from the stage or on the page? You've worked with both Will Smith and Russell Brunson. In terms of storytelling, what do they have in common? Michael Hauge Michael Hauge, author of the best-selling book Storytelling Made Easy, has made in person and online presentations to more than 500,000 participants worldwide. He is one of Hollywood's top story experts and consultants, and uses those same storytelling principles to help speakers, authors, entrepreneurs, and business leaders generate millions of dollars in revenue. In the words of Will Smith, “No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” And according to Russell Brunson, “We incorporated Michael's principles into our ClickFunnels software, which now creates millions of dollars a month in sales. Excellent Executive Coaching Podcast If you have enjoyed this episode, subscribe to our podcast on iTunes. We would love for you to leave a review. The EEC podcasts are sponsored by MKB Excellent Executive Coaching that helps you get from where you are to where you want to be with customized leadership and coaching development programs. MKB Excellent Executive Coaching offers leadership development programs to generate action, learning, and change that is aligned with your authentic self and values. Transform your dreams into reality and invest in yourself by scheduling a discovery session with Dr. Katrina Burrus, MCC to reach your goals. Your host is Dr. Katrina Burrus, MCC, founder and general manager of www.mkbconseil.ch a company specialized in leadership development and executive coaching.

Conscious Marketer
Screenwriting Principles for Brand Storytelling with Michael Hauge

Conscious Marketer

Play Episode Listen Later Apr 20, 2023 51:59


Everyone has an interesting story to tell. And it's not just in movies, TV shows, or books. You can use the power of story for your marketing. Script consultant, story expert, and best-selling author, Michael Hauge shares his wisdom on how you can create and tell a compelling story that attracts your target audience and ignites the soul and why you should start sharing your truth. Tune in to this new episode of The Conscious Marketer podcast — Screenwriting Principles for Brand Storytelling with Michael Hauge Key points covered in this episode: [00:08:11] What makes a terrible story? Based on Michael's experience as a script reader, a bad story is too complex, has poorly written or absent core elements, no goal, and no conflict to overcome. [00:13:12] Bring out the hero's inner journey. A transformation must happen at the end – whether tangible or abstract. The biggest obstacle to conquer is the fear of taking an emotional risk, letting go of a past identity, and stepping into their true essence. [00:22:13] Choose a goal that your audience cares about. Consider your market and your target audience. Share case studies. Allow them to experience the inner journey through your story. [00:28:10] What makes a story more emotional? Add a conflict and more detail. Immerse your audience in your story by creating an atmosphere. Only share relevant details – especially for your origin story. [00:35:24] Don't shy away from sharing what really happened. Choose that story that tipped you into what you're doing now. Be open about your struggles. [00:45:23] Story is everything. The only way to stand out is to share your truth. The world needs your story! --------------- Michael Hauge works with people who want to change more lives, and make more money, by telling compelling stories. He has been one of Hollywood's top coaches and story experts since 1985 and has worked with countless screenwriters, novelists, and filmmakers. He has consulted on projects starring (among many others) Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise, and Reese Witherspoon. He also coaches independent consultants, speakers, marketers, entrepreneurs, and business leaders on using stories to transform the lives of their audiences, clients, and customers. He is the best-selling author of “Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read” and “Writing Screenplays That Sell”. Links: Website: https://storymastery.com/ LinkedIn: https://www.linkedin.com/in/michael-hauge-823b5791/ YouTube: https://www.youtube.com/@storymastery Twitter: @michael_hauge  Instagram: @michaelfhauge  A free gift from Michael: https://storymastery.com/6sss/ --------------- The Conscious Business Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  Are you enjoying our show? Don't forget to leave a review on Apple Podcasts!

The Theater Project Thinks About...
Writing Short Stories

The Theater Project Thinks About...

Play Episode Listen Later Mar 26, 2023 37:53


General description:Mary Iannelli sits down with Jody Lebel, an award-winning author, playwright, actor, and voiceover talent, on the art of writing in general and as it pertains to writing short stories specifically. Credits:Audio Engineer Gary GlorOne Heartbeat Away is provided to The Theater Project by Gail Lou References:Write Better Right Now Jody's eBookList of Magazines currently paying for short stories Tamiami StranglerNora Roberts / JD RobbPretty WomanThe Big FiveSix Stages of Plot Structure by Michael Hauge

Closer Look with Rose Scott
Georgia Tech's Lunar Flashlight spacecraft prepares for launch; Longtime meteorologist Glenn Burns on his retirement

Closer Look with Rose Scott

Play Episode Listen Later Dec 5, 2022 47:27


Dr. Glenn Lightsey, a professor at the Guggenheim School of Aerospace Engineering and co-principal investigator for the Lunar Flashlight project, and student researchers Michael Hauge and Mason Starr discuss their partnership with NASA and upcoming mission to study ice on the moon.Meteorologist Glenn Burns recently retired from WSB-TV after more than 40 years. He talks with Rose about his love for science, Atlanta and his decades-long career in meteorology.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

My Imaginary Friends with L. Penelope
Plot as Vehicle for Character Change

My Imaginary Friends with L. Penelope

Play Episode Listen Later Nov 28, 2022 25:54


Mentioned: - One Stop for Writers - Conflict Thesaurus - https://onestopforwriters.com/ - Michael Hauge's 6 Stage Plot Structure (Character Journey) - https://writershelpingwriters.net/2018/08/the-six-stages-of-your-heros-character-arc/ - Write Your Novel from the Middle by James Scott Bell – https://amzn.to/35eBwLu - The Story Grid Foolscap Method - https://storygrid.com/using-the-foolscap-to-draft-your-next-novel/ - Enneagrams - https://www.crystalknows.com/enneagram/types - The Science of Storytelling by Will Storr – https://amzn.to/3wywbLf - HB90 Bootcamp registration open until December 11 - Plan your quarter in 2023 - https://heartbreathings.teachable.com/courses/hb90-bootcamp?affcode=145068_ffrxnd9f  The My Imaginary Friends podcast is a weekly, behind the scenes look at the journey of a working author navigating traditional and self-publishing. Join fantasy and paranormal romance author L. Penelope as she shares insights on the writing life, creativity, inspiration, and this week's best thing. Subscribe and view show notes at: https://lpenelope.com/podcast | Get the Footnotes newsletter - https://myimaginaryfriends.net Support the show - http://frolic.media/podcasts! Stay in touch with me! Website | Instagram | Twitter | Facebook Music credit: Say Good Night by Joakim Karud https://soundcloud.com/joakimkarud Creative Commons — Attribution-ShareAlike 3.0 Unported— CC BY-SA 3.0 http://creativecommons.org/licenses/by-sa/3.0/ Music promoted by Audio Library https://youtu.be/SZkVShypKgM Affiliate Disclosure: I may receive compensation for links to products on this site either directly or indirectly via affiliate links. Heartspell Media, LLC is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

Inside the Screenwriter's Mind: A Screenwriting Podcast with Alex Ferrari
ISM 066: How to Write a Screenplay That Sells with Michael Hauge

Inside the Screenwriter's Mind: A Screenwriting Podcast with Alex Ferrari

Play Episode Listen Later Oct 17, 2022 49:41


Welcome to the newest member of the IFH Podcast Network. May I introduce you to Inside the Screenwriter's MInd: A Screenwriting Archive.Have you ever wondered what it's like inside a screenwriter's mind? In this podcast, we explore how successful screenwriters tackle structure, plot, character, dialog, and the film business. Get ready to go down the rabbit hole of stories. Let's travel inside the screenwriter's mind.I wanted to create a new bi-weekly podcast that could not only highlight the in-depth conversations I have done with some of the world's greatest screenwriters in Hollywood but I also wanted to shine a light on other amazing interviews from the IFH Podcast Network.In this podcast, I will be your guide down the rabbit-hole of stories as I bring you interviews from the following podcasts:Indie Film Academy PodcastDave Bullis PodcastBulletproof Screenwriting PodcastFilm Trooper Podcastand others from the IFH Podcast NetworkAs the network continues to grow I will hunt for the best screenwriter interviews and bring them to you on the Inside the Screenwriter's MInd: A Screenwriting Podcast. If you like the podcast please share with your friends, subscribe, and leave a review on Apple Podcasts or Spotify. This really helps the show out a lot since we are a new show and I want these amazing interviews to reach as many screenwriters and filmmakers as possible.Thank you for listening and I hope this podcast truly helps you on your screenwriting path. Write. Rewrite. Sell. Repeat. Proud Member of the IFH Podcast Network (www.ifhpodcastnetwork.com)

StorySD - Exploring Transmedia Storytelling, Content Marketing and Digital Media

A couple of months ago, I read the book - The Plot Thickens: 8 Ways to Bring Fiction to Life by Noah Lukeman. In it, I found a comprehensive list of character traits. I asked myself, “Do my favourite characters have all these traits?”. I choose Lord John Grey from Outlander to find out. I now challenge you to pick a character or two and discover how they were brought to life. This episode focuses on the character's relationship with food.   Recommended book - Screenwriting for Hollywood by Michael Hauge   At StorySD.com you can: Get free eBooks (English and Portuguese)  Watch/Listen/Read all StorySD episodes Sign up to our newsletter for exclusive content Explore recommended articles, books, podcasts and videos   Other StorySD series: Series 1 - Transmedia Storytelling for Business Series 2 - Build your Business Stories Series 3 - Technology – The future is here Series 4 - Use Stories To … Series 5 - Characters Series 6 - Travel Guide for Kids Series 7 - Transmedia Storytelling Case Studies Series 8 - Story Breakdown Series 9 - Interactive Storytelling Series 10 - Stories from Scotland Series 11 - Character Case Study

Curious About Screenwriting Network
ISA Insider News - Cannes, Screenwriters Guide, Michael Hauge, The Essex Serpent & Mosquito Forecast

Curious About Screenwriting Network

Play Episode Listen Later May 18, 2022 30:22


Shayna & Max discuss the ongoing Cannes Film Festival & some great articles for screenwriters written by leaders within the industry, Michael Huge & Pen Densham.

Breakthrough Marketing Secrets
Your Customer's Two Journeys [emotional copywriting]

Breakthrough Marketing Secrets

Play Episode Listen Later Feb 2, 2022 11:08


The 7 Hats
10 MORE "Aha's" from the 1st 25 (Part 2)

The 7 Hats

Play Episode Listen Later Dec 1, 2021 40:55


Welcome, 7 Hatters... I hope you enjoyed part 1 of last week's 25th milestone episode, where I recapped the segments that impacted me the most from our first 11 guests. The good news, we're not done yet... we have ten more guests to go... to complete the roundup. Also, make sure to tune in until the end as I will share a meaningful and impactful segment I call YES YOU CAN'T, NO YOU CAN... believe me, you don't want to miss it.Here is the lineup:Episode 15: Shawn Wells - https://shawnwells.com/ Episode 16: Alan Lazaros - https://nextleveluniverse.com/Episode 17: Dr. Kevin Fleming - https://greymattersintl.com/Episode 18: Don Larson - https://sunshinenuts.com/Episode 19: Emily Thiroux Threat - https://lovingandlivingyourwaythroughgrief.com/Episode 20: William Branum - https://nw-recovery.com/Episode 21: Michael Hauge - http://www.storymastery.com/Episode 22: Mike Fata - https://www.linkedin.com/in/manitoba-mikefataEpisode 23: Donald James - https://donaldgregoryjames.com/Episode 24: Jake Karls - https://www.linkedin.com/in/jake-karls-653106ba/-------------------------Visit https://www.the7hats.com/ for more information and more shows.My Bio & Links: https://sleek.bio/yuvalselikSUBSCRIBE AND REVIEW...Want to be the first to know when new episodes are released? Please subscribe and leave a review!Subscribes and podcasts reviews are pretty darn important to iTunes, and the more reviews we receive, the more likely we'll be able to get The 7 Hats message in front of more people (It's all about the iTunes algorithms)I'd be extremely grateful if you left a review letting me know your favorite part of the show or episode :)

The 7 Hats
Hollywood StorySELLING 'Secrets' for Entrepreneurs: Michael Hauge

The 7 Hats

Play Episode Listen Later Oct 20, 2021 66:06


Welcome, 7 Hatters! In this special episode, we speak with Michael Hauge and dive deep into hat numbers 3 and 4, the servant and the entrepreneur, as we take the Hero's journey into Hollywood storytelling and storyselling...Michael Hauge is one of the top story experts for Hollywood writers, filmmakers, studios, and entrepreneurs. He's a Hollywood giant and has worked on I Am Legend, Hancock and The Karate Kid with Will Smith, not to mention projects for Julia Roberts, Morgan Freeman, and many more.In this episode, you'll hear Michael's heroic journey from a young kid carrying popcorn from his dad's candy store to the most sought after Hollywood script consultant as Michael shares his 6 stage framework... teaching you how to tell your sales and marketing story in the most IMPACTFUL way that elicits the most EMOTION, just like they do in Hollywood.It's no surprise that Will Smith said "No one is better than Michael Hauge at finding what is most authentic in every moment of a story," What's more exciting is that one of my all-time favorite mentors, Russel Brunson credits Michael in helping him conceptualize his origin story and epiphany bridge frameworks... I don't think I need to convince you that I'm a huge fan... so without further ado, let's welcome Michael to the 7 hats.... -------------------------Visit https://www.the7hats.com/ for more information and more shows.Michael's Website: http://www.storymastery.com/Michael on LinkedIn: https://www.linkedin.com/in/michael-hauge-823b5791/Hollywood Storyselling: http://www.hollywoodstoryselling.com/open6-Step Success Story chart: www.storymastery.com/successMy Bio & Links: https://sleek.bio/yuvalselikSUBSCRIBE AND REVIEW...Want to be the first to know when new episodes are released? Please subscribe and leave a review!Subscribes and podcasts reviews are pretty darn important to iTunes, and the more reviews we receive, the more likely we'll be able to get The 7 Hats message in front of more people (It's all about the iTunes algorithms)I'd be extremely grateful if you left a review letting me know your favorite part of the show or episode :)

My Social Life
Takeaways: Michael Hauge

My Social Life

Play Episode Listen Later Jul 8, 2021 22:39


Takeaways is a weekly bonus podcast where Jacob sits down and breaks down some his takeaways from the week's podcast and today he's discussing his conversation with one of Hollywood's top script consultants Michael Hauge.FOLLOW MICHAELhttps://www.storymastery.com/Free EbookBuy his booksFOLLOW JACOBhttps://www.jacobkelly.ca/YouTube - Jacob KellyInstagram - @TheJacobKellyFOLLOW MY SOCIAL LIFEhttps://www.jacobkelly.ca/mysociallifeFOLLOW TRUFANhttps://www.trufan.ioInstagram - @Trufan.ioMUSICSong: Tough Love - Joakim Karudhttps://soundcloud.com/joakimkarudhttps://www.facebook.com/joakimkarudmusichttps://www.youtube.com/user/JoakimKarudMusic from SoundcloudMusic provided by RFM:https://youtu.be/jaoStyAQN4o

7-Figure Millennials
#37: Listen If You Want To Witness A Hollywood Storytelling Legend TRANSFORM A Story In 67 Minutes… w/ Michael Hauge (Part 2 of 2)

7-Figure Millennials

Play Episode Listen Later Jul 6, 2021 72:20


Last week, we learned TOP storytelling secrets from Hollywood LEGEND, Michael Hauge… Towards the end of the interview, I did something that I was scared to do: I asked the story master himself if he'd be willing to give feedback on my story LIVE on the podcast recording. Not only did he say “yes” and work some Hollywood magic on my story... But after we finished recording, he told me that if I implemented his feedback, he would come back AGAIN to help take the story to the next level. So I did. And one month later, we recorded this episode where you'll get a true sneak peek of how brilliant Michael is with storytelling… … and learn some of the finer nuances of what he does to really level up a story once there's a solid foundation set. You'll learn things like: 1. Why the primary goal of storytelling is to elicit emotion… 2. The two ways you can create more emotion in your stories 3. How to build suspense with your stories to make more impact Enjoy!

My Social Life
Will Smith's Former Script Consultant Michael Hauge Teaches You How to Tell Better Story

My Social Life

Play Episode Listen Later Jul 5, 2021 96:30


Today on the podcast we are joined by one of Hollywood's top script consultants Michael Hauge to discuss the five elements of film story.If you've been stuck wondering how to improve your script Michael Hauge is here to help you do that with the five elements of story. On top of teaching you the five elements of film story Michael and Jacob also discuss how to structure your screenplay.Why trust Michael to teach you how to improve your script? Because he's trusted by some of the top names in Hollywood and he was even on retainer with Will Smith's company Overbrook Entertainment!  WHAT WE TALKED ABOUT1:35 - When Michael first fell in love with movies and story11:17 - Going to school and becoming a teacher19:08 - Moving to LA to make it in the movies28:39 - Starting to work in the film industry40:10 - Writing screenplays that sell1:22:05 - Wrap Up QuestionsFOLLOW MICHAELhttps://www.storymastery.com/Free EbookBuy his booksFOLLOW JACOBhttps://www.jacobkelly.ca/YouTube - Jacob KellyInstagram - @TheJacobKellyFOLLOW MY SOCIAL LIFEhttps://www.jacobkelly.ca/mysociallifeFOLLOW TRUFANhttps://www.trufan.ioInstagram - @Trufan.ioMUSICSong: Tough Love - Joakim Karudhttps://soundcloud.com/joakimkarudhttps://www.facebook.com/joakimkarudmusichttps://www.youtube.com/user/JoakimKarudMusic from SoundcloudMusic provided by RFM:https://youtu.be/jaoStyAQN4o

7-Figure Millennials
#36: Hollywood's “Secret Weapon” Reveals Insider Storytelling Strategies After Consulting On Projects Starring Will Smith, Julia Roberts, Tom Cruise & Many Others… w/ Michael Hauge (Part 1 of 2)

7-Figure Millennials

Play Episode Listen Later Jun 29, 2021 81:26


The ROI Online Podcast
[FF] Author Michael Hauge on How To Tell A Compelling Story: The ROI Online Podcast Ep.133

The ROI Online Podcast

Play Episode Listen Later Jun 18, 2021 49:48


Would you like to impact your customer's lives and make more money in the process? You need a compelling story for your business or brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with Michael Hauge, author, story expert, and coach about how to impact and inspire your audience, what makes a story worth telling, where to begin, and how all this can help your business grow.Michael is a story expert, coach, speaker, and author of Storytelling Made Easy: Persuade and Transform Your Audiences, Buyers, and Clients – Simply, Quickly, and Profitably. He works with people who want to change lives, and make more money by telling better stories. He has been one of Hollywood's top coaches and story experts since 1985. Applying those same, powerful storytelling principles, Michael also coaches independent consultants, speakers, marketers, entrepreneurs, and business leaders on how to use story to transform the lives of their audiences, clients, and customers. For centuries, people have loved hearing stories. There's something about a well-told story that makes it more than just words on paper or an actor reciting lines; there is magic in storytelling. When you're telling your own business' story to potential customers and audience members, you want the message of this magical thing called storytelling to resonate with them, which can only happen if they are interested enough from the very start!Among other things, Michael and Steve discussed:Michael's experience and success stories The importance of connecting emotionally with your audienceMichael Hauge's 6-Step Success Story™What makes a story worth tellingHow to tell your success story The impact of telling a funny story You can learn more about Michael here:Follow Michael on LinkedInLearn more about Story Mastery here:https://www.storymastery.com/Read the books mentioned in this podcast:The Golden Toilet by Steve BrownSelling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel ReadWriting Screenplays That Sell by Michael HaugeStorytelling Made Easy: Persuade and Transform Your Audiences, Buyers and Clients – Simply, Quickly and Profitably by Michael HaugeThinking of starting your own podcast? Buzzsprout's secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show (https://cash.app/$stevemfbrown)

Comment c'est raconté ?
Once upon a time in Hollywood : ƒ(✍️) = l'histoire vraie

Comment c'est raconté ?

Play Episode Listen Later May 2, 2021 32:54


Analysons le scénario du film Once Upon a time in Hollywood (2019) : comment le cinéma mêle-t-il fiction et réalité ? SOURCES MENTIONNÉES DANS CE NUMÉRO : ➡ The Craft of the screenwriter (John Brady) : https://amzn.to/3wmUjAx ➡ Article de Slate sur les biopics : https://bit.ly/3xNROIv ➡ Writing Screenplays that sell (Michael Hauge) : https://amzn.to/3gU05UV ➡ Thread sur Les Figures de l'Ombre (Florence Porcel) : https://twitter.com/FlorencePorcel/status/841347729431379971 VERSION RETRANSCRITE DE CE NUMÉRO : ➡ https://bit.ly/3aV4CTp LE FILM ONCE UPON A TIME IN HOLLYWOOD : ➡ BLURAY : https://amzn.to/335XPSr ➡ BLURAY 4K : https://amzn.to/3e86Sso ➡ DVD : https://amzn.to/2RdUU7C S’ABONNER AU PODCAST : ➡ Apple Podcasts : https://itunes.apple.com/fr/podcast/comment-cest-racont%C3%A9/id1289058024?l=fr ➡ Spotify : https://open.spotify.com/show/5xwhFW5X3MatC15rvNoibd ➡ YouTube : https://goo.gl/vWg5VP ➡ RSS : http://feeds.soundcloud.com/users/soundcloud:users:325404655/sounds.rss SUIVRE LE PODCAST : ➡ Site web : http://ccrpodcast.fr ➡ Instagram : https://instagram.com/commentcestraconte/ ➡ Facebook : https://facebook.com/commentcestraconte/ ➡ Twitter : https://twitter.com/Baptiste_Rmbd ➡ SensCritique : https://senscritique.com/serie/Comment_c_est_raconte/27787059 ➡ Medium : https://medium.com/comment-cest-racont%C3%A9 Habillage musical par RÉMI LESUEUR : ➡ https://soundcloud.com/remilesueur AVIS : MES LIVRES PRÉFÉRÉS SUR L’ÉCRITURE DE SCÉNARIOS : ➡ https://goo.gl/mouqJQ

Work On Your Game: Discipline, Confidence & Mental Toughness For Sports, Business & Life | Mental Health & Mindset

In this class, I'll be sharing with you some of the books that I read that I think you may be interested in, 'cause the topics that I talk about in this show are inspired by these books. Show Notes: [08:27] 1) Black Rednecks and White Liberals by Thomas Sowell [22:31] 2) In-N-Out Burger by Stacy Perman [24:50] 3) The Hero's 2 Journeys by Christopher Vogler and Michael Hauge [28:46] 4) Copywriting Secrets by Jim Edwards [32:45] Recap Episodes Mentioned: 1075: My Favorite Books, Vol. 6 http://dreallday.com/1075- 679: My Favorite Books, Part 5 https://dreallday.com/679- 675: Leaving People Behind When You Need To http://dreallday.com/675- 676: My Favorite Books, Part 4 http://dreallday.com/676- 143: My Favorite Books, Pt 3 http://dreallday.com/143- 69: My Favorite Books, Part 2 http://dreallday.com/69- 60: My Favorite Books, Part 1 http://dreallday.com/60- 1326: How To Live A Life Worth Reading About http://dreallday.com/1326- 772: How I Read Books http://dreallday.com/772- 240: Why You Need To Read - A Lot http://dreallday.com/240- 1788: Destroying "Antiracism" [Pt. 1 of 4] http://dreallday.com/1788- 1789: Destroying "Antiracism" [Pt. 2 of 4] http://dreallday.com/1789- 1790: Destroying "Antiracism" [Pt. 3 of 4] http://dreallday.com/1790- 1791: Destroying "Antiracism" [Pt. 4 of 4] http://dreallday.com/1791- 1637: Podcasts I Listen To [Pt. 1/2] http://dreallday.com/1637- 1638: Podcasts I Listen To [Pt. 2/2] http://dreallday.com/1638- --- Next Steps - 1) Get The Free Books: The Mirror Of Motivation: http://MirrorOfMotivation.com The Overseas Basketball Blueprint: http://BallOverseas.com Basketball: How To Play As Well As You Practice: http://HoopHandbook.com/Free 2) Join the texting community: Text Dre at 1.305.384.6894 or go to http://DreAllDay.com/Text Be sure to Subscribe to have each new episode sent directly to you daily! If you're enjoying Work On Your Game, please Review the show and let us know! Find Dre on social media: Instagram [http://instagram.com/DreBaldwin] Twitter [http://Twitter.com/DreAllDay] YouTube [http://youtube.com/dreupt] Work On Your Game Podcast is at: http://WorkOnYourGamePodcast.com Apple Podcasts | SoundCloud | Spotify | Stitcher | Google Play | Overcast | Pocket Casts | Blueberry | Player.FM

The Speaking Club: Mastering the Art of Public Speaking
Best Of: The Hollywood Guru and the 100 Million Dollar Story with Michael Hauge - 167

The Speaking Club: Mastering the Art of Public Speaking

Play Episode Listen Later Apr 22, 2021 65:19


This episode was originally released in early 2018 and it has so much gold in it for making your stories more powerful and growing your audience and business, that I wanted to bring it to the top of the pile.  It's like you're attending a mini-masterclass from a Hollywood expert. Michael Hauge has been involved with creating compelling stories for years. Mention Michael's name at any exclusive Hollywood party and everyone knows who he is and how he supercharges the power of story in their scripts. He's written best-selling books on screenwriting, how to pitch your story in Hollywood, and one on how you can share your story so that you build an emotional connection with your audience and win more business. Michael began working with entrepreneurs like Andre Chaperon and Russell Brunson to take their stories deeper and help their messages create amazing results. In this show, he is sharing the same lessons and value and I hope they help you to have as much success with stories in your business. Enjoy!  How Michael works with Hollywood heavy hitters like Will Smith The biggest distinction between movie writers, speakers and marketers How one story generated over $100 million in sales for one of his clients. Why stories are so powerful in marketing Why everyone in business is a problem solver Why giving an emotional experience to your potential client or customer through your story is the key to success. The correct way to tell your story to emotionally connect with your audience. Why conflict is crucial to telling a compelling story and how you can use it. How you can use case studies and testimonials as stories to convert potential clients and customers. The Six Step Success Story Approach and Case Study.   All things Michael Hauge: http://www.storymastery.com Michael's Freebie – 6 Step Success Story E-book & Case Study FaceBook: https://www.facebook.com/michael.hauge.96 LinkedIN: https://www.linkedin.com/feed/ Twitter: https://twitter.com/michael_hauge   Other Resources*  Think and Grow Rich – Napoleon Hill Think and Grow Rich – Napoleon Hill (Original)   Resources: https://www.facebook.com/groups/thespeakingclub/ https://www.saraharcher.co.uk/challenge  https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com Thanks for listening!   To share your thoughts:                                                   leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one  Subscribe on iTunes.

Your Intended Message
34 Michael Hauge, Hollywood Story Expert

Your Intended Message

Play Episode Listen Later Mar 18, 2021 43:58


If you want to tell better stories then learn from the meca of story telling - Hollywood. Michael Hauge is a renowned Hollywood script consultant and story expert. He helps Hollywood tell more powerful stories. Imagine how you might use your stories to be more persuasive. In this interview he illustrates his six step to story success. You can use this simple process to craft your stories for your leadership or sales presentations. Get your copy of the 6-Step Success Stories map here https://www.storymastery.com/success Will Smith, star of Men in Black, I Am Legend and more - said this about our guest... "No one is better than Michael Hauge at finding what is most authentic in every moment of a story." Here's Michael Hauge's latest book on storytelling... ----- Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We'll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self. In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.   Your host is George Torok George is a specialist in communication skills. Especially presentation. He's fascinated by the links between communication and influencing behaviours. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.   Facts about George Torok He hosted the radio show, Business in Motion for 19 years, interviewing over 500 guests.   Connect with George www.torok.com www.SpeechCoachforExecutives.com www.SuperiorPresentations.net https://www.linkedin.com/in/georgetorokpresentations/ https://www.instagram.com/georgetorok/ https://www.youtube.com/user/presentationskills1    

Sales Leadership Podcast - Paul Lanigan
Persuade and transform your buyers and clients - simply, quickly and profitably w/Michael Hauge

Sales Leadership Podcast - Paul Lanigan

Play Episode Listen Later Feb 15, 2021 54:05


Michael has been one of Hollywood's top coaches and story experts since 1985, and has consulted on projects starring (among many others) Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon. According to Will Smith, “No one is better than Michael Hauge at finding what is most authentic in every moment of a story.”

Negotiators Podcast
Hollywood Story Master - Why Stories Are So Important - Michael Hauge

Negotiators Podcast

Play Episode Listen Later Jan 19, 2021 56:33


Derek Arden with Michael Hauge - Storytelling Script and story adviser to Will Smith and many other Hollywood legends. How he met Will Smith Why stories are so important The 6 tip process - Set up, Crisis, Pursuit, Conflict, Climax, Aftermath Chart of the process at https://storymastery.com/success Stealth marketing The difference between Hollywood stories and business stories Questions from the audience for Michael

Marketing With A Book Podcast
How To Attract Clients With Stories With Michael Hauge

Marketing With A Book Podcast

Play Episode Listen Later Jan 18, 2021 56:00


This week we are joined by Michael Hauge, author of "Storytelling Made Easy", to discuss, "How To Attract Clients With Stories". Michael Hauge works with people who want to change more lives, and make more money, by telling compelling stories. He has been one of Hollywood's top consultants and story experts since 1985, and has worked with countless writers and filmmakers, as well as every major studio, on projects starring (among many others) Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon. Please visit our website to learn more https://indiebooksintl.com Marketing With A Book Podcast - Episode 2 Recorded 1/12/2021

The Speaking Club: Mastering the Art of Public Speaking
2020 Top 10 Speaking Questions Asked and Answered - 150

The Speaking Club: Mastering the Art of Public Speaking

Play Episode Listen Later Dec 24, 2020 22:54


I love to know what's stopping you, slowing you down and getting in the way of you getting the results you want with your speaking. That's why when people start working with me, join the Speaking Club Facebook Hub or post in the group I'm always asking what's the biggest challenge. Over the past 12 months, we've been gathering the responses, so that I can make sure that this podcast, and my coaching and  courses are giving you both what you want, and what you need to realise your potential and become a sensational speaker.  Each of the questions I'm answering could be a whole episode on it's own, (and where I've done a deeper dive on this already, I'll pop a link in to these notes directing you to the relevant episode), but I wanted to give you some tips in this show, so that you can get going on improving your speaking and increasing your impact for better results in the coming year. What you'll discover: How you can be more authentic. How you can press your audience's buttons more. How you can be more coherent and articulate. How you can better bring your talk alive for your audience.  How you can keep it real, simple and understandable. How you can increase your confidence. How you can make your storytelling more effective. How you can improve your reach and impact. How you can balance the detail and the narrative pace. How you can find your story and connection with people. Enjoy!   Sarah's Stuff: The Speaking Club Facebook Group Join the Next Snackable Story Challenge The Speaking Club ‘Live' Membership Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker https://www.saraharcher.co.uk https://www.ratethispodcast.com/tsc https://www.hotflushrebels.com   Other Episodes to Check Out: 005 - Secrets to Storytelling (Part One) 007 - Secrets to Storytelling (Part Two) 009 - Secrets to Storytelling (Part Three) 034 - The Hollywood Guru and the 100 Million Dollar Story with Michael Hauge 036 - The Keys to Compelling Storytelling with Margot Leitman 037 - Universal Themes & Story Plots for Powerful Public Speaking & Marketing Content 065 - The Shocking Truth About How to Open and Close Your Presentations 067 - 8 Tips for Managing Anxiety Around Public Speaking 069 - How Intentional Movement Can Power Up Your Public Speaking (Part One) 070 - How Intentional Movement Can Power Up Your Public Speaking (Part Two) 072 - The Secret to Becoming a Public Speaker that Changes Lives 073 - The Map to Greatness in Public Speaking 078 - How to Make Your Audience Care and Create Lightbulb Moments 083 - The 4 Steps to Framework Success in Your Public Speaking 087 - Become a Message Led Speaker not a Robot 091 - Breaking Free from ‘Bad' Stories 103 - Getting Your Public Speaking Persona Right! 111 - Why You Should Seek the ‘Truest Thing' For Connection and Laughs with Christian Russell-Pollock 133 - Why You Need a Mission Message & How to Find Yours 135 - Have You Got The Most Desirable Attributes of a Great Speaker? Thanks for listening!   To share your thoughts:                                                       leave a comment below.     Share this show on Twitter, Facebook or LinkedIn.   To help the show out:     Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one.     Subscribe on iTunes.  

MLM Trigger
The Proven Secrets To Become A Better Storyteller Part #3

MLM Trigger

Play Episode Listen Later Dec 15, 2020 7:51


Michael Hauge showed the patterns of conflict that are consistent with almost all Hollywood movies. There are five turning points that create the emotion in almost all films. As you review each one, think about every movie you’ve seen and how they fit into these five turning points of conflict.

How To Be Mesmerizing With Tim Shurr!
How To Tell Stories That Win Market! | Michael Hauge and Tim Shurr

How To Be Mesmerizing With Tim Shurr!

Play Episode Listen Later Dec 7, 2020 54:02


In this episode, we are joined by a truly mesmerizing guest, Michael Hauge. Michael is a resident Hollywood script consultant. He has spent his whole life teaching people how to be profitable through storytelling. And now, taking all of the wisdom that he's gained from working with Hollywood filmmakers and scriptwriters, he's coaching business consultants and leaders and teaching people how to tell more profitable stories.  Tune in now and learn Michael Hauge’s 6-steps to making your story profitable and a whole lot more of his powerful yet simple insights that you can do to help you tell your wonderful story!   Quotes: “Stop worrying so much about whether other people will be upset. And instead, just focus on doing the things you really want to do that you know it'd be of value.” - Michael Hauge “If people don't feel something, when they hear your story, none of the other things you want to happen are going to happen.” - Michael Hauge “What we want to know is, has this person struggled with the same struggles I have, and that means they connect on the level of emotion.” - Michael Hauge “Simple is more powerful.” - Michael Hauge   Mentions: https://www.facebook.com/TimShurr https://mesmerizingleadership.com/  https://www.survivingtothriving.me/   Storytelling Made Easy, book by Michael Hauge https://storymastery.com/success  https://storymastery.com http://michaelhauge.com/    Show Notes: [00:42] Greetings and introduction of Michael Hauge [01:25] Michael’s personal secret to success - Having fun! [08:37] Working with Will Smith [12:31] Becoming a Story Master   [15:49] Michael’s 6-step outline for making stories become more profitable [18:25] The #1 goal a story has to have [19:01] Run-through on the 6 steps [28:07] Identifying your message and the action you want your audience to take [33:04] When asking for a testimonial [37:15] 2 beliefs that most people struggle with  [40:03] “When in doubt, add plot” [42:29] Broad and shallow stories vs. narrow and deep stories [46:56] Keep focusing on your story [49:45] Stop worrying about what people think     Make Your Day Mesmerizing!!  

MLM Trigger
The Proven Secrets To Become A Better Storyteller Part #1

MLM Trigger

Play Episode Listen Later Dec 1, 2020 6:54


Every good story is built on three foundational elements: (Character, Desire and Conflict, also known as the plot). Every good story is about a captivating character who is pursuing some compelling desire and who faces seemingly insurmountable obstacles to achieving it. Clips form "The Hero's 2 Journeys" with Michael Hauge & Chris Volgler: https://youtu.be/4GmwMiehIpY

Master of Life Awareness
"Storytelling Made Easy" by Michael Hauge - Book Review

Master of Life Awareness

Play Episode Listen Later Nov 27, 2020 3:59


Book of the Week - BOTW - Season 1 Book 42 Buy the book on Amazon https://amzn.to/2z8mfw5 GET IT. READ :) FIND OUT which HUMAN NEED is driving all of your behavior http://6-human-needs.sfwalker.com/ Human Needs Psychology + Emotional Intelligence + Universal Laws of Nature = MASTER OF LIFE AWARENESS https://www.sfwalker.com/master-life-awareness --- Send in a voice message: https://anchor.fm/sfwalker/message

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!
Episode 607 – Best Of – Storytelling Made Easy- Persuade and Transform Your Audiences, Buyers, and Clients with Michael Hauge

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

Play Episode Listen Later Sep 24, 2020 21:42


MICHAEL HAUGE works with people who want to change more lives and make more money, by telling compelling stories. He has been one of Hollywood's top consultants and story experts since 1985, and has worked with countless writers and filmmakers, as well as every major studio, on projects starring (among many others) Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon. Applying those same powerful story principles, Michael now coaches independent consultants, speakers, marketers, entrepreneurs and business leaders, and has presented seminars, lectures, and keynotes in person and online to more than 80,000 participants worldwide. Michael is the bestselling author of Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read, as well as the 20th Anniversary Edition of his classic book Writing Screenplays That Sell. His latest book, Storytelling Made Easy: Persuade and Transform Your Audiences, Buyers and Clients – Simply, Quickly and Profitably, has just been released in digital, audio and print formats. According to Will Smith, “No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” [button link="http://www.storymastery.com/6steps" window="yes"]Get Michael's Free Offer - Chart Of Six Step Success Stories - Click Here[/button] [button link="http://www.storymastery.com/shop/books/storytelling-made-easy-persuade-transform-audiences-buyers-clients-simply-quickly-profitably/" window="yes"]Get Michael's New Book - Storytelling Made Easy - Click Here[/button]

Unforgettable Presentations
Ep. 54 Create Your Legenday Story with Michael Hauge Your Unforgettable Story

Unforgettable Presentations

Play Episode Listen Later Sep 3, 2020 62:51


Entertainment superstar Will Smith calls him ‘The Legend’. Michael Hauge is a story expert and Hollywood script consultant to the stars. Today he responds to Mark’s and Darren’s questions about stories and gives insight into the nuances of not only preparing, but also presenting legendary stories. Applying his wisdom, gained from over 40 years in Hollywood, will lead you to story mastery, and help you to be UNFORGETTABLE!

Unforgettable Presentations
Ep. 49 Where To Find The Gold In Your Life

Unforgettable Presentations

Play Episode Listen Later Jul 31, 2020 32:57


“Look for those events in your life that brought you pain...and go deeper into the pain. Audiences will identify…and connect with your vulnerability.” These words from Michael Hauge, Hollywood Script Consultant to the stars, are the basis for a frank heart-to-heart as Mark and Darren talk about mining your life to find the GOLD. It’s difficult to revisit painful experiences, and in this episode, our co-hosts reveal how finding the PURPOSE in your PAIN can uplift your audience, transform their thinking, provide the gift of hope, and make you UNFORGETTABLE!

Comment c'est raconté ?
The Guilty : ƒ(✍️) = hors-champ et suggestion

Comment c'est raconté ?

Play Episode Listen Later May 3, 2020 24:25


Analysons le scénario du film The Guilty (2018) : comment le hors-champ catalyse-t-il notre interprétation ? SOURCES MENTIONNÉES DANS CE NUMÉRO : ➡ Évaluer un scénario (Yves Lavandier) : http://www.clown-enfant.com/leclown/shop/products.php?pageid=122 ➡ On Directing Film (David Mamet) : http://amzn.to/2k4D8C6 ➡ On Film-making (Alexander Mackendrick) : https://amzn.to/2z7TEK0 ➡ The Screenwriters Bible (David Trottier) : http://amzn.to/2j9FV8X ➡ Poétique (Aristote) : http://amzn.to/2sFCkGS ➡ Writing Screenplays that sell (Michael Hauge) : https://amzn.to/2VjxFqc ➡ Dramatic Construction (Edward Mabley) : https://amzn.to/2RpizQ1 ➡ The New Comedy Writing (Gene Perret) : https://amzn.to/2QwRgQD ➡ Psychanalyse des contes de fées (Bruno Bettelheim) : http://amzn.to/2AIvnpY ➡ Une mémoire infaillible (Sébastien Martinez) : https://amzn.to/2StG62l ➡ L'Anatomie de L'Horreur (Stephen King) : https://amzn.to/3aVaedC ➡ Écrire un film (N.T. Binh & Frédéric Sojcher) : https://amzn.to/2XQyUh9 ➡ Interview de Godard (So Film) : https://www.sofilm.fr/godard-grand-entretien-hirsute VERSION RETRANSCRITE DE CE NUMÉRO : ➡ https://bit.ly/3aZjoFY LE FILM THE GUILTY : ➡ DVD : https://amzn.to/2KU89Ux ➡ BLURAY : https://amzn.to/3f6p1oW S’ABONNER AU PODCAST : ➡ Apple Podcasts : https://itunes.apple.com/fr/podcast/comment-cest-racont%C3%A9/id1289058024?l=fr ➡ Spotify : https://open.spotify.com/show/5xwhFW5X3MatC15rvNoibd ➡ YouTube : https://goo.gl/vWg5VP ➡ RSS : http://feeds.soundcloud.com/users/soundcloud:users:325404655/sounds.rss SUIVRE LE PODCAST : ➡ Site web : http://ccrpodcast.fr ➡ Instagram : https://instagram.com/commentcestraconte/ ➡ Facebook : https://facebook.com/commentcestraconte/ ➡ Twitter : https://twitter.com/Baptiste_Rmbd ➡ SensCritique : https://senscritique.com/serie/Comment_c_est_raconte/27787059 ➡ Medium : https://medium.com/comment-cest-racont%C3%A9 Habillage musical par RÉMI LESUEUR : ➡ https://soundcloud.com/remilesueur AVIS : MES LIVRES PRÉFÉRÉS SUR L’ÉCRITURE DE SCÉNARIOS : ➡ https://goo.gl/mouqJQ

Comment c'est raconté ?
Matrix : ƒ(✍️) = pourquoi des histoires ?

Comment c'est raconté ?

Play Episode Listen Later Mar 22, 2020 27:47


Analysons le scénario du film Matrix (1999) : pourquoi son scénario intéresse-t-il tant ? SOURCES MENTIONNÉES DANS CE NUMÉRO : ➡ L'Écriture de Scénario (Jean-Marie Roth) : https://amzn.to/2SE1Gip ➡ La Dramaturgie (Yves Lavandier) : https://amzn.to/2NGttxl ➡ The Craft of The Screenwriter (John Brady) : https://amzn.to/2KWFD5v ➡ Comment écrire un film en 21 jours (Viki King) : http://amzn.to/2jtNxq7 ➡ Story (Robert McKee) : http://amzn.to/2snymA3 ➡ Interview des Wachowski (DePaul) : https://youtu.be/ARoKJ00cEZ8 ➡ Noé Debré dans Secrets de Scénaristes (La Guilde des Scénaristes) : https://youtu.be/CqlECkZfZmA ➡ Les Emotions et leurs expressions (Anna Tcherkassof) : https://amzn.to/2wrD0En ➡ Best of interviews des Wachowski : https://youtu.be/vI0nEKjVEUs ➡ Léo Karmann dans Secrets de Scénaristes (La Guilde des Scénaristes) : https://youtu.be/3P21D3GM5XE ➡ Telling your own Stories (Donald Davis) : https://amzn.to/2RxDsK1 ➡ Poétique (Aristote) : http://amzn.to/2sFCkGS ➡ Dramatica (M.A. Philips & C. Huntley) : https://amzn.to/2Uaf4i3 ➡ On Film-making (Alexander Mackendrick) : https://amzn.to/33GnOzl ➡ L'anti-manuel de Scénario (Les Cahiers du Cinéma) : http://amzn.to/2jtUlEd ➡ Into the Woods (John Yorke) : http://amzn.to/2xLJytW ➡ Interview d'Alexandre Astier (Axolot) : https://youtu.be/LwkmqvmcyEw ➡ Writing Screenplays that sell (Michael Hauge) : https://amzn.to/2xkFlkr ➡ Écrire un film (N.T. Binh & F. Sojcher) : https://amzn.to/33DTZzG ➡ Masterclass David Mamet : https://www.masterclass.com/classes/david-mamet-teaches-dramatic-writing ➡ Interview de Lana Wachowski pour Ken Wilber : https://youtu.be/8zVxnaYAGD0 ➡ Lecture de Charlie Kaufman (Bafta) : https://youtu.be/eRfXcWT_oFs ➡ Adventures in the Screen Trade (William Goldman) : https://amzn.to/2wtvmJx ➡ Le Rire (Henri Bergson) : https://amzn.to/2QCcejr ➡ Bruno Dumont dans L'Heure Bleue (France Inter) : https://www.franceinter.fr/emissions/l-heure-bleue/l-heure-bleue-10-septembre-2019 ➡ Writing Movies for fun and profit (Thomas Lennon et Robert Ben Garant) : https://amzn.to/3dew8uJ ➡ Prise de parole de Lana Wachowski (Now You See it) : https://youtu.be/ORHB9c8e7ok ➡ On Directing Film (David Mamet) : https://amzn.to/2UbMGMu ➡ Frédéric Krivin dans Secrets de Scénaristes (La Guilde des Scénaristes) : https://youtu.be/dMFTgAOAkeI ➡ Thomas Bidegain dans Profession Scénariste (Canal +) : https://www.canalplus.com/actualites/profession-scenariste/h/11584055_50001 ➡ The Screenwriter's Bible (David Trottier) : https://amzn.to/33EpfhD VERSION RETRANSCRITE DE CE NUMÉRO : ➡ https://bit.ly/2xiHygA LE FILM MATRIX : ➡ DVD : https://amzn.to/2Urjksf ➡ BLURAY : https://amzn.to/2QBWtJh ➡ BLURAY 4K : https://amzn.to/2J3iht5 S’ABONNER AU PODCAST : ➡ Apple Podcasts : https://itunes.apple.com/fr/podcast/comment-cest-racont%C3%A9/id1289058024?l=fr ➡ Spotify : https://open.spotify.com/show/5xwhFW5X3MatC15rvNoibd ➡ YouTube : https://goo.gl/vWg5VP ➡ RSS : http://feeds.soundcloud.com/users/soundcloud:users:325404655/sounds.rss SUIVRE LE PODCAST : ➡ Site web : http://ccrpodcast.fr ➡ Instagram : https://instagram.com/commentcestraconte/ ➡ Facebook : https://facebook.com/commentcestraconte/ ➡ Twitter : https://twitter.com/Baptiste_Rmbd ➡ SensCritique : https://senscritique.com/serie/Comment_c_est_raconte/27787059 ➡ Medium : https://medium.com/comment-cest-racont%C3%A9 Habillage musical par RÉMI LESUEUR : ➡ https://soundcloud.com/remilesueur AVIS : MES LIVRES PRÉFÉRÉS SUR L’ÉCRITURE DE SCÉNARIOS : ➡ https://goo.gl/mouqJQ

Comment c'est raconté ?
Le Jeu : ƒ(✍️) = le but

Comment c'est raconté ?

Play Episode Listen Later Jan 26, 2020 23:46


Analysons le scénario du film Le Jeu (2018) : quels sont les objectifs des personnages ? Qu'impliquent-ils ? SOURCES MENTIONNÉES DANS CE NUMÉRO : ➡ Writing Screenplays that sell (Michael Hauge) : https://amzn.to/2VjxFqc ➡ Dramatic Construction (Edward Mabley) : https://amzn.to/2uFYfBc ➡ L'Anti-manuel de Scénario (Les Cahiers du Cinéma) : http://amzn.to/2jtUlEd ➡ La Dramaturgie (Yves Lavandier) : https://amzn.to/2NGttxl ➡ Construire un récit (Yves Lavandier) : https://amzn.to/2NYQL2K ➡ Évaluer un scénario (Yves Lavandier) : http://www.clown-enfant.com/leclown/shop/products.php?pageid=122 ➡ 22 règles pour bien raconter une histoire (Pixar) : http://www.faire-un-film.fr/ecriture-de-scenario/22-regles-storytelling-pixar ➡ Psychology for Screenwriters (William Indick) : https://amzn.to/2O7qRwt ➡ L'Anti-manuel de Scénario (Les Cahiers du Cinéma) : http://amzn.to/2jtUlEd ➡ Dramatica (Melanie Anne Philipps & Chris Huntley) : https://amzn.to/2TX36Zp VERSION RETRANSCRITE DE CE NUMÉRO : ➡ https://bit.ly/2GmlOkS LE FILM LE JEU : ➡ DVD : https://amzn.to/36uRQG6 ➡ BLURAY : https://amzn.to/2sWQoyy S’ABONNER AU PODCAST : ➡ Apple Podcasts : https://itunes.apple.com/fr/podcast/comment-cest-racont%C3%A9/id1289058024?l=fr ➡ Spotify : https://open.spotify.com/show/5xwhFW5X3MatC15rvNoibd ➡ YouTube : https://goo.gl/vWg5VP ➡ RSS : http://feeds.soundcloud.com/users/soundcloud:users:325404655/sounds.rss SUIVRE LE PODCAST : ➡ Site web : http://ccrpodcast.fr ➡ Instagram : https://instagram.com/commentcestraconte/ ➡ Facebook : https://facebook.com/commentcestraconte/ ➡ Twitter : https://twitter.com/Baptiste_Rmbd ➡ SensCritique : https://senscritique.com/serie/Comment_c_est_raconte/27787059 ➡ Medium : https://medium.com/comment-cest-racont%C3%A9 Habillage musical par RÉMI LESUEUR : ➡ https://soundcloud.com/remilesueur AVIS : MES LIVRES PRÉFÉRÉS SUR L’ÉCRITURE DE SCÉNARIOS : ➡ https://goo.gl/mouqJQ

Comment c'est raconté ?
Sorcerer : ƒ(✍️) = introduire une histoire

Comment c'est raconté ?

Play Episode Listen Later Jan 12, 2020 31:52


Analysons le scénario du film Le Convoi de la Peur (1978) : comment introduit-il son récit ? SOURCES MENTIONNÉES DANS CE NUMÉRO : ➡ Writing Screenplays that sell (Michael Hauge) : https://amzn.to/2VjxFqc ➡ Etude des scénarios refusés : https://goo.gl/o1fVzE ➡ L’Anatomie du Scénario (John Truby) : http://amzn.to/2uHP51N ➡ Masterclass Aaron Sorkin : https://www.masterclass.com/classes/aaron-sorkin-teaches-screenwriting ➡ Save The Cat (Blake Snyder) : http://amzn.to/2jtVjQH ➡ Masterclass David Mamet : https://www.masterclass.com/classes/david-mamet-teaches-dramatic-writing ➡ The Art of Dramatic Writing (Lajs Egri) : http://amzn.to/2jy8CzS ➡ Dramatic Construction (Edward Mabley) : https://amzn.to/2uFYfBc ➡ L'Anti-manuel de Scénario (Les Cahiers du Cinéma) : http://amzn.to/2jtUlEd ➡ Story (Robert McKee) : http://amzn.to/2snymA3 ➡ Masterclass Eric Rochant (France Culture) : https://www.franceculture.fr/emissions/les-masterclasses/eric-rochant-il-suffit-de-vivre-pour-avoir-envie-de-raconter-des-histoires ➡ Interview de Guillaume Desjardin (Théo Mandard) : https://www.youtube.com/watch?v=-K_VAVsHNm4 VERSION RETRANSCRITE DE CE NUMÉRO : ➡ https://bit.ly/2QL9zEx LE FILM SORCERER : ➡ DVD : https://amzn.to/2Ni2fhQ ➡ BLURAY : https://amzn.to/2Ni2n0O S’ABONNER AU PODCAST : ➡ Apple Podcasts : https://itunes.apple.com/fr/podcast/comment-cest-racont%C3%A9/id1289058024?l=fr ➡ Spotify : https://open.spotify.com/show/5xwhFW5X3MatC15rvNoibd ➡ YouTube : https://goo.gl/vWg5VP ➡ RSS : http://feeds.soundcloud.com/users/soundcloud:users:325404655/sounds.rss SUIVRE LE PODCAST : ➡ Site web : http://ccrpodcast.fr ➡ Instagram : https://instagram.com/commentcestraconte/ ➡ Facebook : https://facebook.com/commentcestraconte/ ➡ Twitter : https://twitter.com/Baptiste_Rmbd ➡ SensCritique : https://senscritique.com/serie/Comment_c_est_raconte/27787059 ➡ Medium : https://medium.com/comment-cest-racont%C3%A9 Habillage musical par RÉMI LESUEUR : ➡ https://soundcloud.com/remilesueur AVIS : MES LIVRES PRÉFÉRÉS SUR L’ÉCRITURE DE SCÉNARIOS : ➡ https://goo.gl/mouqJQ

Comment c'est raconté ?
Astérix, le secret de la potion magique : ƒ(✍️) = le méchant

Comment c'est raconté ?

Play Episode Listen Later Dec 29, 2019 28:00


Analysons le scénario du film Astérix, le secret de la potion magique (2018) : comment son antagoniste est-il écrit ? SOURCES MENTIONNÉES DANS CE NUMÉRO : ➡ La Dramaturgie (Yves Lavandier) : https://amzn.to/2NGttxl ➡ L'Écriture de Scénario (Jean-Marie Roth) : https://amzn.to/2SE1Gip ➡ Into the Woods (John Yorke) : http://amzn.to/2xLJytW ➡ Writing Screenplay that sell (Michael Hauge) : https://amzn.to/2VjxFqc ➡ Etudes des scénarios refusés : https://goo.gl/o1fVzE ➡ L’Anatomie du Scénario (John Truby) : http://amzn.to/2uHP51N ➡ Masterclass Aaron Sorkin : https://www.masterclass.com/classes/aaron-sorkin-teaches-screenwriting ➡ Save The Cat (Blake Snyder) : http://amzn.to/2jtVjQH ➡ Le Guide du scénariste (Christopher Vogler) : http://amzn.to/2jtHmSY ➡ Le Syndrome de Magneto (Bolchegeek) : https://youtu.be/VXNcemkm2zY ➡ Psychology for Screenwriters (William Indick) : https://amzn.to/2O7qRwt VERSION RETRANSCRITE DE CE NUMÉRO : ➡ https://bit.ly/36cehkg LE FILM ASTÉRIX, LE SECRET DE LA POTION MAGIQUE : ➡ DVD : https://amzn.to/352azrJ ➡ BLURAY : https://amzn.to/2rzKWRu ➡ BLURAY 4K : https://amzn.to/2QsiCsJ S’ABONNER AU PODCAST : ➡ Apple Podcasts : https://itunes.apple.com/fr/podcast/comment-cest-racont%C3%A9/id1289058024?l=fr ➡ Spotify : https://open.spotify.com/show/5xwhFW5X3MatC15rvNoibd ➡ YouTube : https://goo.gl/vWg5VP ➡ RSS : http://feeds.soundcloud.com/users/soundcloud:users:325404655/sounds.rss SUIVRE LE PODCAST : ➡ Site web : http://ccrpodcast.fr ➡ Instagram : https://instagram.com/commentcestraconte/ ➡ Facebook : https://facebook.com/commentcestraconte/ ➡ Twitter : https://twitter.com/Baptiste_Rmbd ➡ SensCritique : https://senscritique.com/serie/Comment_c_est_raconte/27787059 ➡ Medium : https://medium.com/comment-cest-racont%C3%A9 Habillage musical par RÉMI LESUEUR : ➡ https://soundcloud.com/remilesueur AVIS : MES LIVRES PRÉFÉRÉS SUR L’ÉCRITURE DE SCÉNARIOS : ➡ https://goo.gl/mouqJQ

Comment c'est raconté ?
Premier Contact : ƒ(✍️) = amorces et paiements

Comment c'est raconté ?

Play Episode Listen Later Dec 15, 2019 25:19


Analysons le scénario du film Premier Contact (2016) : comment un scénariste amorce-t-il les péripéties de ses histoires ? SOURCES MENTIONNÉES DANS CE NUMÉRO : ➡ La Dramaturgie (Yves Lavandier) : https://amzn.to/2NGttxl ➡ Dramatic Construction (Edward Mabley) : https://amzn.to/35J1IvY ➡ L'Écriture de Scénario (Jean-Marie Roth) : https://amzn.to/2SE1Gip ➡ Into the Woods (John Yorke) : http://amzn.to/2xLJytW ➡ Faire d'un bon scénario un scénario formidable (Linda Seger) : http://amzn.to/2jtGA8y ➡ Construire un récit (Yves Lavandier) : https://amzn.to/36zvHa8 ➡ The New Comedy Writing (Gene Peret) : https://amzn.to/2QwRgQD ➡ Writing Screenplay that sell (Michael Hauge) : https://amzn.to/2VjxFqc ➡ On Directing Film (David Mamet) : https://amzn.to/2ADbJgE VERSION RETRANSCRITE DE CE NUMÉRO : ➡ https://bit.ly/2POmwvx LE FILM PREMIER CONTACT : ➡ DVD : https://amzn.to/2rCVnE8 ➡ BLURAY : https://amzn.to/2PJYTV8 ➡ BLURAY 4K : https://amzn.to/36BTdn0 S’ABONNER AU PODCAST : ➡ Apple Podcasts : https://itunes.apple.com/fr/podcast/comment-cest-racont%C3%A9/id1289058024?l=fr ➡ Spotify : https://open.spotify.com/show/5xwhFW5X3MatC15rvNoibd ➡ YouTube : https://goo.gl/vWg5VP ➡ RSS : http://feeds.soundcloud.com/users/soundcloud:users:325404655/sounds.rss SUIVRE LE PODCAST : ➡ Site web : http://ccrpodcast.fr ➡ Instagram : https://instagram.com/commentcestraconte/ ➡ Facebook : https://facebook.com/commentcestraconte/ ➡ Twitter : https://twitter.com/Baptiste_Rmbd ➡ SensCritique : https://senscritique.com/serie/Comment_c_est_raconte/27787059 ➡ Medium : https://medium.com/comment-cest-racont%C3%A9 Habillage musical par RÉMI LESUEUR : ➡ https://soundcloud.com/remilesueur AVIS : MES LIVRES PRÉFÉRÉS SUR L’ÉCRITURE DE SCÉNARIOS : ➡ https://goo.gl/mouqJQ

Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast
[REPLAY] How to Send Emails with 83%+ Open Rates

Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast

Play Episode Listen Later Jun 4, 2019


Today's a replay of one of my favorite episodes. Master copywriter and email marketer André Chaperon teaches us his system to send emails that people are actually interested in, gain their trust, and raise email open rates. You will learn how to improve your email marketing by segmenting people the right way, removing the wrong people from your list, and using autoresponders to send the right email at the right time.  Topics discussed: What's wrong with broadcast emails Telling a story with email sequences to earn trust Step-by-step instructions to build a successful email sequence Segmenting your audience André's recommended email marketing software tools Removing inactive users from your list Storytelling and getting inspiration André's recommended resources and advice Resources mentioned Tinylittlebusinesses.com AutoResponder Madness ConvertKit, Drip Medium, Flipboard Persuader by Lee Child, Storytelling Made Easy by Michael Hauge, Pines by Blake Crouch

Shot for Shot
Get Your Acts Together

Shot for Shot

Play Episode Listen Later Apr 1, 2019 70:14


Hello Listeners!  Alex and I are back this week with a special episode breaking down the three-act structure you may have heard us mention once or twice in our movie reviews.  You all seem to love learning with us, so we thought it was high time we do it again. Below we have links to some of the sources we mention in the episode.  As always, we thank you so much for listening and supporting us. Please feel free to comment and review wherever you get your podcast content.  Until next time! LINKS: Vox.com link by Todd VanDerWerff https://www.vox.com/2016/6/29/12046656/independence-day-resurgence-bad-review-no-second-act-problem Film Crit Hulk's "Myth of 3 Act Structure" https://birthmoviesdeath.com/2013/12/11/hulks-screenwriting-101-excerpt-the-myth-of-3-act-structure PDF of Michael Hauge's 3-act structure chart https://www.storymastery.com/fcchart

Bulletproof Screenplay® Podcast
BPS 029: How to Pitch Your Screenplay in 60 Seconds with Michael Hauge

Bulletproof Screenplay® Podcast

Play Episode Listen Later Nov 8, 2018 46:30


You walk onto an elevator and just before the door closes Steven Spielberg gets on. You have 60 secs to pitch him your latest screenplay. What do you do? Your goal is to have your audience say “yes, I understand, and I care” after reading or watching your brand story.If your audience just says “now I know” then you have successfully informed them but not enough to make them care, to make them stay to whatever you have to say next. Your career can be made in 60 seconds - if you make the right pitch!Today's guest is returning champion Michael Hauge. He is the best-selling author of Writing Screenplays That Sell (now in its 20th Anniversary Edition) and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read. According to Will Smith,“No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” – Will SmithWe discuss pitching techniques, the pitch story arch, and much more. After partnering with Michael on the best-selling Udemy Screenwriting course Screenplay and Story Blueprint: The Hero’s Two Journeys I wanted to work with him again. We came up with the NEW online course Pitching Your Screenplay or Novel in 60 Secs. Enjoy my conversation with Michael Hauge.

Bulletproof Screenplay® Podcast
BPS 029: How to Pitch Your Screenplay in 60 Seconds with Michael Hauge

Bulletproof Screenplay® Podcast

Play Episode Listen Later Nov 8, 2018 46:30


You walk onto an elevator and just before the door closes Steven Spielberg gets on. You have 60 secs to pitch him your latest screenplay. What do you do? Your goal is to have your audience say “yes, I understand, and I care” after reading or watching your brand story.If your audience just says “now I know” then you have successfully informed them but not enough to make them care, to make them stay to whatever you have to say next. Your career can be made in 60 seconds - if you make the right pitch!Today's guest is returning champion Michael Hauge. He is the best-selling author of Writing Screenplays That Sell (now in its 20th Anniversary Edition) and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read. According to Will Smith,“No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” – Will SmithWe discuss pitching techniques, the pitch story arch, and much more. After partnering with Michael on the best-selling Udemy Screenwriting course Screenplay and Story Blueprint: The Hero’s Two Journeys I wanted to work with him again. We came up with the NEW online course Pitching Your Screenplay or Novel in 60 Secs. Enjoy my conversation with Michael Hauge.

Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast
Storytelling Marketing Strategy: Tell Your Business Story in 6 Steps

Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast

Play Episode Listen Later Sep 4, 2018


How can we use story in our marketing strategy and drive more business? Storytelling is a skill just like anything else. All it takes to write a mesmerizing story is knowing the key elements of great storytelling and practice. In this episode, we’re joined by master storyteller Michael Hauge. He’s an author and story expert who has coached on countless Hollywood movie scripts since 1985. Tune in to learn how you can apply Michael’s 6-step storytelling formula to your own business. *** Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links

Bulletproof Screenplay® Podcast
BPS 020: The Six Stages of Character Development with Michael Hauge

Bulletproof Screenplay® Podcast

Play Episode Listen Later Jul 18, 2018 21:01


This week we have a returning guest, screenwriting guru Michael Hauge. On this episode, he discussed The Six Stages of Character Development. A very eye-opening episode. These videos on screenplay structure are from his best selling online course: Story and Screenwriting Blueprint - The Hero's Two Journeys.In more than 4½ hours of lecture, discussion and Q&A, Michael Hauge, author of Writing Screenplays That Sell and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read; and Christopher Vogler, story analyst and author of The Writer’s Journey: Mythic Structure For Writers, unite to reveal the essential principles of plot structure, character arc, myth and transformation.

Bulletproof Screenplay® Podcast
BPS 020: The Six Stages of Character Development with Michael Hauge

Bulletproof Screenplay® Podcast

Play Episode Listen Later Jul 18, 2018 21:01


This week we have a returning guest, screenwriting guru Michael Hauge. On this episode, he discussed The Six Stages of Character Development. A very eye-opening episode. These videos on screenplay structure are from his best selling online course: Story and Screenwriting Blueprint - The Hero's Two Journeys.In more than 4½ hours of lecture, discussion and Q&A, Michael Hauge, author of Writing Screenplays That Sell and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read; and Christopher Vogler, story analyst and author of The Writer’s Journey: Mythic Structure For Writers, unite to reveal the essential principles of plot structure, character arc, myth and transformation.

SpeakerMatch Podcast for Speaking Professionals
Master Hollywood's Secrets For Captivating Your Audience (On Air Story Critiques and Discussion)

SpeakerMatch Podcast for Speaking Professionals

Play Episode Listen Later Jul 18, 2018


MICHAEL HAUGE works with people who want to change more lives, and make more money, by telling compelling stories. He has been one of Hollywood’s top consultants and story experts since 1985, and has worked with countless writers and filmmakers on projects starring (among many others) Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon. Applying those same powerful principles, Michael also helps independent consultants, speakers, marketers and business leaders master the power of storytelling to transform the lives of their audiences, clients and customers. Michael is the best selling author of Storytelling Made Easy: Persuade and Transform Your Audiences, Buyers and Clients – Simply, Quickly and Profitably, and has presented seminars, lectures and keynotes in person and online to more than 80,000 participants worldwide. According to Will Smith, “No one is better than Michael Hauge at finding what is most authentic in every moment of a story.”View past and upcoming interviews at https://www.speakermatch.com/radio

Profiles in Risk
E89 - Randy Schwantz, Author, Sales Trainer & Creator of The Wedge

Profiles in Risk

Play Episode Listen Later Jun 13, 2018 46:07


This episode is sponsored by IA Path - Unlocking Your Adjusting Superpowers. Go to https://iapath.com My first experience with Randy Schwantz was at the first agency I worked at. All the corner office producers had The Wedge in their bookcases. In fact, in every successful agency I ever worked at had a copy of The Wedge. Coincidence? Nope. Randy Schwantz is considered one of the best insurance production trainers. The Wedge production system focuses on the biggest problem for producers...regardless of your product or service, most insurance buyers already have a relationship with an agent/broker and are much more likely than not to be satisfied. The Wedge is a process to "wedge" your way into that relationship so that you can better sell your solutions. We discuss this and a lot more in this episode of Profiles in Risk. CONNECT WITH RANDY SCHWANTZ:LinkedIn: https://www.linkedin.com/in/randyschwantz/Home Page: http://thewedge.net/ MENTIONED IN THIS EPISODE:All Books Written by Randy Schwantz: https://amzn.to/2JAKURgArticle on Bill Belichick from ESPN: https://goo.gl/ciQq1ZBOR - Broker of Record Letter: https://www.investopedia.com/terms/b/broker-of-record.aspS&L Crisis (Keating): https://en.wikipedia.org/wiki/Savings_and_loan_crisisBOOKS RECOMMENDED BY RANDY:Storytelling Made Easy by Michael Hauge: https://amzn.to/2MoHhM9Unlimited Power by Anthony Robbins: https://amzn.to/2Mp67eE SUBSCRIBE AT:Buzzsprout RSS: https://goo.gl/5K4X3QGoogle Play: https://goo.gl/WMAvW4iTunes: https://goo.gl/7SqwvP Overcast: https://goo.gl/8b4cbDStitcher: https://goo.gl/DmE7MiYouTube: https://goo.gl/1Turar

Suspense Radio
The Story Blender with special guest Michael Hauge

Suspense Radio

Play Episode Listen Later May 10, 2018 58:00


Guest: Michael Hauge Michael Hauge, Hollywood script consultant and story guru Since 1985 Michael has been one of the top coaches and story experts in Hollywood. He has consulted on projects starring (among many others) Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon. Special deal: listeners of the show can click to www.storymastery.com/6stagechart for a free copy of Michael's guide to the 6 stages of a Hollywood blockbuster story! Host Steven James: Steven James is a national bestselling novelist whose award-winning, pulse-pounding thrillers continue to gain wide critical acclaim and a growing fan base. Suspense Magazine, who named Steven's book THE BISHOP their Book of the Year, says that he "sets the new standard in suspense writing." Publishers Weekly calls him a "master storyteller at the peak of his game." And RT Book Reviews promises, "the nail-biting suspense will rivet you."

Suspense Radio
The Story Blender with special guest Michael Hauge

Suspense Radio

Play Episode Listen Later May 10, 2018 58:00


Guest: Michael Hauge Michael Hauge, Hollywood script consultant and story guru Since 1985 Michael has been one of the top coaches and story experts in Hollywood. He has consulted on projects starring (among many others) Will Smith, Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon.  Special deal: listeners of the show can click to www.storymastery.com/6stagechart for a free copy of Michael’s guide to the 6 stages of a Hollywood blockbuster story!    Host Steven James:  Steven James is a national bestselling novelist whose award-winning, pulse-pounding thrillers continue to gain wide critical acclaim and a growing fan base. Suspense Magazine, who named Steven’s book THE BISHOP their Book of the Year, says that he “sets the new standard in suspense writing.” Publishers Weekly calls him a “master storyteller at the peak of his game.” And RT Book Reviews promises, “the nail-biting suspense will rivet you.”

The Speaking Club: Mastering the Art of Public Speaking
The Hollywood Guru and the 100 Million Dollar Story with Michael Hauge - 034

The Speaking Club: Mastering the Art of Public Speaking

Play Episode Listen Later May 9, 2018 62:11


This show is like attending a mini-masterclass from a Hollywood expert. Michael Hauge has been involved with creating compelling stories for years. Mention Michael's name at any exclusive Hollywood party and everyone knows who he is and how he supercharges the power of story in their scripts.   He's written best-selling books on screenwriting, how to pitch your story in Hollywood, and a great new book about how entrepreneurs can tell their story, and those of their best customers to win more business.   Michael began working with entrepreneurs like Andre Chaperon and Russell Brunson to take their stories deeper and help their messages create amazing results. In this show, he is sharing the same lessons and value and I hope they help you to have as much success with stories in your business.   Enjoy!   What you'll learn How Michael works with Hollywood heavy hitters like Will Smith The biggest distinction between movie writers, speakers and marketers How one story generated over $100 million in sales for one of his clients. Why stories are so powerful in marketing Why everyone in business is a problem solver Why giving an emotional experience to your potential client or customer through your story is the key to success. The correct way to tell your story to emotionally connect with your audience. Why conflict is crucial to telling a compelling story and how you can use it. How you can use case studies and testimonials as stories to convert potential clients and customers. The Six Step Success Story Approach and Case Study.   All things Michael Hauge: http://www.storymastery.com   Michael's Freebie – 6 Step Success Story E-book & Case Study FaceBook: https://www.facebook.com/michael.hauge.96 LinkedIN: https://www.linkedin.com/feed/ Twitter: https://twitter.com/michael_hauge   Other Resources* Think and Grow Rich – Napoleon Hill Think and Grow Rich – Napoleon Hill (Original)   Thanks for listening! To share your thoughts:                                                  leave a comment below. Share this show on Twitter, Facebook or LinkedIn.   To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.   *(please note if you use my link I get a small commission, but this does not affect your payment)

Bulletproof Screenplay® Podcast
BPS 010: How to Write a Screenplay That Sells with Michael Hauge

Bulletproof Screenplay® Podcast

Play Episode Listen Later May 2, 2018 52:01


You are in for a treat. This week's guest, MICHAEL HAUGE has been one of Hollywood’s top script consultants, story experts, and authors for more than 30 years.He coaches screenwriters, novelists, filmmakers, professional speakers, internet marketers and corporate leaders, helping transform their stories and their audiences using the principles and methods of Hollywood’s most successful movies.Michael has consulted on films starring – among many others - Will Smith, Tom Cruise, Reese Witherspoon, Julia Roberts and Morgan Freeman, and has presented lectures and workshops to more than 70,000 participants worldwide.He is the best-selling author of Writing Screenplays That Sell (now in its 20th Anniversary Edition) and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read. According to Will Smith,“No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” - Will SmithAfter our interview with Michael Hauge and I decide to bring one of his best courses to the Bulletproof Screenplay Tribe. We called it the Screenplay and Story Blueprint: The Hero's Two Journeys. (Click here for a special discount)

The Truth About Marketing
Ep 152: Michael Hauge - 5 Mistakes of Ordinary Storytellers

The Truth About Marketing

Play Episode Listen Later Apr 19, 2018 49:59


How do the best copywriters write a good story lead? By using Emotion. To help you write copy with more emotion, Michael Hauge shares 5 mistakes ordinary storytellers make, and how to avoid “skimming the surface” on a good story.

Filmcourage
76. Screenwriting Structure - A FEW GOOD MEN - FULL ANALYSIS by Michael Hauge

Filmcourage

Play Episode Listen Later Mar 29, 2018 44:42


Want to see the video version of this podcast on Youtube? Click here: https://www.youtube.com/watch?v=8QxxN4dBs4w Want more writing videos? Check out our collection on Youtube here: https://bit.ly/2JZJXTi To immediately get your free copy of Michael Hauge’s 6-Stage Structure Chart, just go to http://www.storymastery.com/fcchart MORE VIDEOS WITH MICHAEL HAUGE http://bit.ly/2eV3SiG CONNECT WITH MICHAEL HAUGE http://www.storymastery.com https://twitter.com/michael_hauge CONNECT WITH FILM COURAGE http://www.FilmCourage.com http://twitter.com/#!/FilmCourage https://www.facebook.com/filmcourage http://filmcourage.tumblr.com http://pinterest.com/filmcourage BUSINESS INQUIRIES http://bit.ly/22M0Va2 SUBSCRIBE TO THE FILM COURAGE YOUTUBE CHANNEL http://bit.ly/18DPN37 LISTEN TO THE FILM COURAGE PODCAST https://soundcloud.com/filmcourage-com PROMOTE YOUR MOVIE, WEBSERIES, OR PRODUCT ON FILM COURAGE http://filmcourage.com/services SUPPORT FILM COURAGE http://www.patreon.com/filmcourage

Filmcourage
83. Screenwriting Plot Structure Masterclass - Michael Hauge [FULL INTERVIEW]

Filmcourage

Play Episode Listen Later Mar 29, 2018 89:21


Want to see the video version of this podcast on Youtube? Click here: https://www.youtube.com/watch?v=besI6G4p4nw Want more writing videos? Check out our collection on Youtube here: https://bit.ly/2JZJXTi To immediately get your free copy of Michael Hauge’s 6-Stage Structure Chart, just go to http://www.storymastery.com/fcchart This video features close to an hour and a half of Michael Hauge on screenwriting plot structure. Michael covers in-depth topics such as what is a stage versus a turning point in a script, 6 stage plot structure, a hero's core wound, what happens in Acts 1, 2, 3 and more writing tips. MORE VIDEOS WITH MICHAEL HAUGE http://bit.ly/2eV3SiG CONNECT WITH MICHAEL HAUGE http://www.storymastery.com https://twitter.com/michael_hauge SUPPORT FILM COURAGE http://www.patreon.com/filmcourage Please subscribe to our Youtube channel. You can show additional support via our Youtube sponsor tab by going here: https://www.youtube.com/channel/UCs8o1mdWAfefJkdBg632_tg/join or through Patreon here - http://www.patreon.com/filmcourage. Thank you for listening! We hope you've enjoyed this content. CONNECT WITH FILM COURAGE http://www.FilmCourage.com http://twitter.com/#!/FilmCourage https://www.facebook.com/filmcourage http://filmcourage.tumblr.com http://pinterest.com/filmcourage BUSINESS INQUIRIES http://bit.ly/22M0Va2 SUBSCRIBE TO THE FILM COURAGE YOUTUBE CHANNEL http://bit.ly/18DPN37 LISTEN TO THE FILM COURAGE PODCAST https://soundcloud.com/filmcourage-com PROMOTE YOUR MOVIE, WEBSERIES, OR PRODUCT ON FILM COURAGE http://filmcourage.com/services BECOME A FILM COURAGE MEMBER https://www.youtube.com/channel/UCs8o1mdWAfefJkdBg632_tg/join SUBSCRIBE TO THE FILM COURAGE YOUTUBE CHANNEL http://bit.ly/18DPN37 LISTEN TO THE FILM COURAGE PODCAST https://soundcloud.com/filmcourage-com PROMOTE YOUR MOVIE, WEBSERIES, OR PRODUCT ON FILM COURAGE http://bit.ly/1nnJkgm SUPPORT FILM COURAGE http://www.patreon.com/filmcourage Please subscribe to our Youtube channel. You can show additional support via our Youtube sponsor tab by going here: https://www.youtube.com/channel/UCs8o1mdWAfefJkdBg632_tg/join or through Patreon here - http://www.patreon.com/filmcourage. Thank you for listening! We hope you've enjoyed this content.

Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast
How to Send Emails with 83%+ Open Rates (Not a Clickbait)

Everyone Hates Marketers | No-Fluff, Actionable Marketing Podcast

Play Episode Listen Later Jan 23, 2018


My guest this episode is master copywriter and email marketer André Chaperon. André will teach us his system to send emails that people are actually interested in, gain their trust, and raise email open rates. He has tips to improve your email marketing by segmenting people the right way, removing the wrong people from your list, and using autoresponders to send the right email at the right time. André owns Tinylittlebusinesses.com, and also has a course called AutoResponder Madness. Listen in to this value filled episode with practical ideas and tools you can use to become a better email marketer immediately. Topics Discussed in this Episode: What’s wrong with broadcast emails Telling a story with email sequences to earn trust Step-by-step instructions to build a successful email sequence Segmenting your audience André’s recommended email marketing software tools Removing inactive users from your list Storytelling and getting inspiration André’s recommended resources and advice Resources: Tinylittlebusinesses.com AutoResponder Madness ConvertKit, Drip Medium, Flipboard Persuader by Lee Child, Storytelling Made Easy by Michael Hauge, Pines by Blake Crouch Everyone Hates Marketers Free guide from EveryoneHatesMarketers.com: How to stand out: 9 bullshit-free lessons from world-class tech marketers

Indie Film Hustle® - A Filmmaking Podcast with Alex Ferrari
IFH 205: How to Pitch Your Screenplay in 60 Seconds with Michael Hauge

Indie Film Hustle® - A Filmmaking Podcast with Alex Ferrari

Play Episode Listen Later Dec 6, 2017 46:43


How to Pitch Your Screenplay in 60 Seconds with Michael HaugeYou walk onto an elevator and just before the door closes Steven Spielberg gets on. You have 60 secs to pitch him your latest screenplay. What do you do? Your goal is to have your audience say “yes, I understand, and I care” after reading or watching your brand story. If your audience just says “now I know” then you have successfully informed them but not enough to make them care, to make them stay to whatever you have to say next. Your career can be made in 60 seconds - if you make the right pitch!Today's guest is returning champion Michael Hauge. He is the best-selling author of Writing Screenplays That Sell (now in its 20th Anniversary Edition) and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read. According to Will Smith,“No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” – Will SmithWe discuss pitching techniques, the pitch story arch, and much more. After partnering with Michael on the best-selling Udemy Screenwriting course Screenplay and Story Blueprint: The Hero’s Two Journeys I wanted to work with him again. We came up with the NEW online course Pitching Your Screenplay or Novel in 60 Secs (Click here for an EXCLUSIVE Discount). 

will smith pitch steven spielberg screenplay 60 seconds michael hauge get your screenplay seconds the guaranteed way
The Speaking Club: Mastering the Art of Public Speaking
Secrets to Storytelling (Part Three) - 009

The Speaking Club: Mastering the Art of Public Speaking

Play Episode Listen Later Nov 16, 2017 19:24


Here you get the low down on the storytelling model most widely used in business, Michael Hauge's alliteratively named Six Step Success Story Process. Whether you're speaking, writing copy, or a book, this can help you create emotion and make it entertaining and engaging for your audience. Here, I take you through the model, another practical example, and give you some extra tips to make the story even more powerful.  What you'll learn: The Six Step Success Story Process How to use it for case studies The autobiographical bear traps to avoid How to make your story pop for listeners and readers  Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. See you next time. Resources: Storytelling Made Easy - Michael Hauge

ReLaunch -  NEVER GIVE UP on Your Possibilities
589 Storytelling Made Easy for Speakers - Michael Hauge

ReLaunch - NEVER GIVE UP on Your Possibilities

Play Episode Listen Later Oct 16, 2017 32:56


Schoolteacher turned in-demand speaking coach and storyteller, Michael Hauge talks about a better way to connect, engage, and impact your audience. Storytelling made easy for speakers Overcome discouragement as a speaker School teacher to in-demand storyteller Tell stories that stick Fill your speaking calendar Raise your speaking fee Book and Resource: Complimentary - 6-STEP SUCCESS STORIES eBook and Chart Storytelling Made Easy  For more info on this episode: http://relaunchshow.com/589 Podcast tips: http://relaunchshow.com/PodcastTips 972-885-8384

SpeakerMatch Podcast for Speaking Professionals
The 6 Simple Steps to a Great Story: Master Hollywood's Secrets For Captivating Your Audience

SpeakerMatch Podcast for Speaking Professionals

Play Episode Listen Later Sep 26, 2017


Our guest Michael Hauge, Hollywood Script Consultant for the likes of Will Smith, Tom Cruise, Reese Witherspoon and other Hollywood pros, critiques six story submissions sent in by the SpeakerMatch community. Michael also discusses his 6 Step Success Story™ process to reveal the principles and methods employed by the most successful storytellers of all time: Hollywood filmmakers. And he will show you how to apply those same methods to your own stories to captivate and transform your audiences. You can download a free pdf of his 6 steps at http://www.storymastery.com/6steps.See past episodes at https://www.speakermatch.com/radio

On The Page
513. Character Arc

On The Page

Play Episode Listen Later Jul 7, 2017 61:40


From inner wounds to onion chopping, Pilar and author Michael Hauge hash out the complex character arc of the on-screen protagonist.

CRYPTICAST SERIES 1 HOLLYWOOD IN POST 2017

EPISODE THREE -- Filmmakers Christian Stavrakis and Mark Ricche will take you through the most difficult part of the filmmaking process: Inception.  In their broadcast the ywill explain how they created an award winning film from scratch. (And no, we are not talking about the 2010 film by Christopher Nolan.)

The Truth About Marketing
Ep 122: Michael Hauge - Story Secrets Of A Hollywood Script Doctor

The Truth About Marketing

Play Episode Listen Later Jun 25, 2017 64:48


Michael Hauge is a story consultant in charge of writing stories for big time Hollywood movies. Today, he breaks down the 6 steps to telling a great story. Then Michael tears my story apart, and it was beautiful.  

Thriving Launch
Art of Storytelling - Michael Hauge

Thriving Launch

Play Episode Listen Later Jun 2, 2017 28:24


The art of storytelling is a powerful way to make sales and let people know what you have to offer. On this episode, Story Consultant and Script Writer, Michael Hauge, shares some useful tips on how to tell a great story. The art of storytelling is about creating an emotional response, which will elicit behavior like buying your product or service. Get all the resources for this episode and listen to more at https://www.thrivinglaunch.com

Absolute Advantage Podcast
Episode 66: Don’t Get It Right -- Get It Written, with Michael Hauge

Absolute Advantage Podcast

Play Episode Listen Later Mar 30, 2017 58:38


Michael Hauge works with people who want to change more lives and make more money, by telling better stories. He is one of Hollywood’s top story experts, script consultants, and authors. He now uses the principles of blockbuster storytelling to help entrepreneurs, consultants, and business leaders with their speeches, articles, and marketing emails. Michael has presented seminars, lectures, and keynotes in person and online to more than 70,000 participants worldwide. According to Will Smith, No one is better than Michael Hauge at finding what is most authentic in every moment of a story. What you’ll learn about in this episode: Michael’s background working with Hollywood storytellers to tell better stories, and how and why he’s brought that to other industries The critical evaluation of Michael’s script coaching and how he used that feedback to improve his coaching services The three secrets to success in screenwriting Michael learned from his mentor Art Arthur (which can be applied to all forms of writing) Why stories are a great way to an emotional question between you and your audience or you and your clients The six steps of a success story (and how to apply them to your business) The common mistakes business owners make when telling a story Why you will tell a better story and connect with your audience better when you own your fears Ways to contact Michael: Website: www.storymastery.com Resources: Michael Hauge’s 6-Step Success Story Chart Michael’s new book “Storytelling Made Easy” (coming very soon)

Marketing In Your Car
Secrets From The $100k Meeting- Part 1 of 3

Marketing In Your Car

Play Episode Listen Later Jan 24, 2017 28:51


The Epiphany Bridge, State Control, Kinda Like Bridges Today's episode is part 1 of a 3 part series of Russell speaking at a $100k event where he taught about the psychology of funnels. Here are some of the things you will hear in part 1: How if you have something you are geeking out over or passionate about, it is the perfect thing to sell others on. How the epiphany bridge works including how to get your audience to have the same epiphany you had in order to get them to buy into you. And how to tell a story to make your audience feel how you felt. So listen below to hear the first part of Russell's presentation about the epiphany bridge. ---Transcript--- Speaker 1:           How many of you have this thing called a website? Okay. Speaker 2:           What's that? Speaker 1:           Now, yeah it's this thing on this thing called the internet, that came out a couple decades ago. I look at anything online as real estate. Back in my direct mail days, when there was no internet, I always loved the line, “The difference between a one dollar bill and a hundred dollar bill is the message on the paper.” Same paper, same ink, different message. One change in the message could make that same piece of paper worth a hundred times more. The same thing goes with any of the virtual space. It's what you say, how you say it, how you compel people. Someone that actually knows how to print virtual money, would be Russell Brunson, and he has a whole process and a whole company and a whole software that can do this for you, and so he's going to take you through something that I'm sure could be potentially worth millions, if not tens of millions of dollars to all of you. Give it up for Mr. Russell Brunson. Russell Brunson:               Well, I'm excited to be here. Excited to share some cool stuff. I didn't do my presentation until last night, cause I wanted to see what you guys, what I think would be the most help for everyone. That's kind of where I came up with some handouts. Do you guys all have these? Okay, so what I want to do is, I'm not going to show you guys anything about click funnels, cause that doesn't matter. I want to bridge some gaps, hopefully help you guys understand the psychology of funnels, cause if you understand that, then everything else becomes easier. I think that's the most essential part for us as the entrepreneurs in the business, to really understand. Hopefully this will kind of bridge some of the things from the copywriting and other things we've been talking about. Okay, a couple things. Craig yesterday was talking about Maslov's hierarchy of needs, which was like, I was totally geeking out and loving it. I look at things very similar. I just flip it on the side kind of. I want to kind of reshow this, cause it'll help my next thing I'm going to explain make more sense. I look at the world where there's like, there's cold traffic, there's warm traffic and then there's hot traffic, right? I got the picture there in my little handouts. If you've ever read my book, Dot Com Secrets, I sketch out everything I do, cause I'm a visual person, so this is the sketch. I learned this originally from Jean Schwartz. He talked about, if you look at any market, there's this awareness, this cycle of awareness, right? Where we hear people are unaware of what's happening. After they're unaware, eventually they become problem aware. From problem, they become solution aware. From solution, they become product aware. Then they're most aware. Just kind of noticing, the peoples companies here who are doing well, but not where they want to be, it's almost … The biggest thing I see everyone doing, is that you've become masters at selling here. This is the warm market, right? You become really good at that, but to scale, you've got to step back. You've got to come back to here. This is like your existing audience, who loves you. This is like Facebook, they love the market, but they don't understand you. This is like the cold, hard masses and in my mind, the only way to drill past 10 million or so … I think most businesses can be really successful here, you have to master this to get to about 10 and beyond 10, you've got to become a master of this. This is like, how do you create your offer in a way that it goes to the masses, which is very similar to what Craig was talking about. That's kind of how I look at things, and it kind of leads me to the first important thing I want to talk about here. It's called the Epiphany Bridge. Anybody here ever done network marketing? Speaker 1:           We're very [inaudible 00:07:36] Russell Brunson:               [inaudible 00:07:36], they've done network marketing. Okay, so I'm going to grab something real quick, cause it'll help illustrate this. I have a buddy who started a network marketing company and he wanted me to join in and to market. I said no a million times, but eventually he sent me some of the product. I loved it, it was really, really good. This is a company called Prove It. Anybody here ever heard of Prove It? No one here? Okay. If you've studied Dave Ashbury's stuff about high fat diet, skinnier body [inaudible 00:08:03], this is the product they made. You drink it, outs your body immediately in ketosis. Tastes like candy, and it's awesome. I helped them write a pitch and wrote this pitch for them. They took it out and in the first six months, the company had $20 million dollars this pitch. This year'll be over a hundred million dollars, and it's just growing like crazy, because of the pitch. Now, I want to explain. After the pitch, they wanted me to come out to the leadership team and explain to these network marketers how to use this [inaudible 00:08:30] that I created for them, right? I'm like, I love network marketers, but I'm also scared to death of them, cause they're like … They just pounce on you. You know, that feeling where you're just like, I was getting pounced by everyone. I come in this room, and I walk in, it's this room, probably about three times as many people as this, and they want me to show them how to use this new message to sell more stuff. I'm looking out in the audience, and I'm trying to think, “What am I going to talk about to these guys. They don't understand funnels or marketing. They're a bunch of people who are selling stuff. As I'm looking out at this audience, of these network marketers, and prior to me coming in the room, I was watching them as they were pouncing on hotel employees and other people, and I had this thing just popped in to my head. I want to share this, cause it's the key now to everything we do. This is a typical person, right? I'm going to make fun of network marketers, but this is you, right? In your business. We were born, we went to school, things were going well, and all of a sudden, something happened in your life that got you excited about what you're excited about, right? Dean probably, initially he sold a car and was like, “Holy crap. I can sell cars and make money.” Right? Then he sold a house. Every one of you guys, something happened. You were just normal humans. Something happened and all of a sudden, you had an epiphany, where you were like, “Holy crap, real estate's the greatest thing in the world. Holy crap, financial stuff.” Something happened, where you had this big epiphany, and it changed your whole life, right? Do you guys all remember that moment, when it happened for you? He got his epiphany and then he went over here and then all of a sudden, the worst thing possible happened. You started like, “This is the coolest thing in the world.” You start geeking out on it, right? I'll draw this dude with glasses. You start geeking out, and you're like, “Oh this is so cool.” You start studying, and you just start doing the research, and you start going deep. I was looking at these network marketers, and I was like, “This product …” I was watching these guys in the hallway and people walking by, and they're pouncing on people, and they're like, “Dude, you've got to quit burning glucose. That's why you're so fat. You got to switch your fuel from glucose to ketones. If you do that, you won't be fat anymore.” It's like, “Man, if you had beta hydroxy blueberry salt in your drinks and in your coffee …” All this stuff. I'm watching this, right? What happens is we come in to this world, we get excited, and we start geeking out, and the worst thing possible happens to us. We learn this thing we call techno babble. In every one of your businesses, you've got a crap ton of techno babble, right? IT's these words that you use to describe things. What happens is, you meet this prospect, and they're so cool, and you grab them, and you're like, “Okay, this is my prospect. I've got my shot at him.” You're about to, like, “I'm going to tell him everything I know, and they're going to buy my crap, and it's going to be amazing.” Then it's “blugh,” and you spew out all this techno babble on the person, right? I'm watching these network marketers just spew out this stuff out at people and they're freaking out and they run away. For most of your businesses, how many of you guys know that you use techno babble? There's words for your industry that you use, that you shouldn't probably be using, okay? The reason why … What happens, this warm market understands your techno babble. They're excited and they'll buy your crap over and over and over and over again. Okay? Everybody else? They haven't geeked out yet. They key, this is what I found, the key for me to sell anything, is I have to stop this right here. I've got to cross out techno babble and I've got to stop this, cause this is what kills sales. I've got to figure out what was it that gave me the experience that caused me to go on this journey? If I can figure out what gave me this epiphany, and if I can give somebody else that epiphany, I do not have to sell them anything, ever. They'll have that epiphany in their mind and they're going to geek out and then they will cause a revolution. They will go so crazy on it. I've got to step back here. When I was talking to this network marketing group, and the pitch I wrote … I was telling Craig this yesterday. I got equity for the company for writing a pitch. It took me less than an hour to write the entire thing. The reason why, the [inaudible 00:12:11] wrote this pitch he sent to me, it was like the worst thing ever. I was dry heaving in my mouth, like “Ugh, that was such a bad …” It was all this. Thousands of pounds of techno babble, just spewing forth and I couldn't even read the whole thing. I was like, “This is so bad.” He's a friend, it was like two o'clock in the morning, I was sitting in bed. I was like, “I know he's going to call me, wanting me to critique it and give him feedback, but it just sucks, the whole thing.” I just deleted the whole thing and I was like, “I'm just going to rewrite this for him.” The first thing I did, is I was like … Cause I believe in this product. I believe in the concept. I was like, “This is really, really cool.” I was like, “What was it that gave me the epiphany, that got me excited? Why do I drink this crap every day now? What was it that gave me that epiphany?” I was thinking back and it took me a while to realize. I was thinking like, “When was it? Some time in my life, something happened where I was sold on that.” Then I was going back here, and all of a sudden, I remembered. I remembered the moment that I had the epiphany. I was at a seminar. I went out to eat with my buddy, his name's Aaron Lily. Do you guys ever remember in Skymall Magazine, the cream that they would sell that you put on your mole and your mole would fall off? Have you ever seen that? He's the inventor of that. I'm out to dinner with the guy. Super cool, doing insane amounts of money with that business. We sit down to eat and he's super ripped and healthy and everything and he … I order this amazing dinner, and he's ordering chicken with a side of butter. I thought it was weird. Then he's eating it, and he's dipping his chicken in butter and eating it and I'm like, “Dude, you are a freak. What's wrong?” He was like, “Oh, it's this whole thing.” All of a sudden, he started giving me techno babble and so I started making fun of him more, cause it just that gave me fuel for my teasing, right? I'm making fun of him and he's like, “No, no,” He said, “Okay, let me explain it like this.” He's like, “Your body … ” Wow. “Your body's kind of like a campfire, right?” He said, “If you think about it, you have a campfire, you feed it kindling, right? You throw a bunch of kindling on it, what happens?” I was like, “It burns really fast, then it goes away.” He's like, “Okay, cool. That's like carbs. That's why you wake up in the morning, you eat Cheerios and you get like Ahh and then like 10 minutes later, you're starving. Your kids have ADD and they're bouncing off the walls, cause it's carbs. You just keep putting more carbs in, your body gets more hungry. That's how that world works.” I was like, “Okay, cool.” He's like, “Proteins are kind of like getting a log and you throw a log on the fire and it'll burn a little bit longer, but same thing. It burns up and then it eventually goes away.” He's like, “Fats are like coal. It's like throwing coal on. It's harder to get the fats to catch on fire, but once they're on fire, they burn warm and hard and dark. That's the best energy source, cause as soon as they're lit up, they'll burn all through the night.” He said, “That's like eating fat. If you can transition your body from needing carbs and proteins, to processing fat, then you've got this amazing thing where you lose weight, you feel more energy and everything.” I was like, “Oh, so that's why you're dipping your chicken in butter. I get it.” It made sense to me, right? [inaudible 00:14:48] this pitch, I just wrote a little, it's a three minute explainer video, about a dude and a campfire. I tell my epiphany and why it's important to be in ketosis and how this product puts you in ketosis instantly and that was the pitch. Three minute video, took the company from zero to a hundred million dollars in 18 months. It's because I figured that out, cause that speaks to everyone. I'm not dropping techno babble and all this other stuff. Does that make sense? The biggest thing that I think I can share with all you guys, is this. Is figuring out how to get out of this state, cause this is where all you guys are stuck at. I've heard you guys talking about your business and you're always throwing techno babble, assuming that any of us have any idea what you're talking about and most of the times, I have no idea what any of you guys are talking about. It's because this is so second nature, so you're super power, this is what you're good at and you understand. This is where you lead from. If you get rid of that and figure out this piece, this is the key. I'm going to share some other things, because I have so much respect for what Craig does. I don't think anyone's ever studied him. It's probably creepy for him to know how much I watch  what he does, cause I have so much respect. What he does is like a sniper rifle, right? He spends so much time to craft his message, he's just flawless. When he gets it right, it's like a sniper rifle and blows up a company. I'm not nearly as skilled as him. What I've become a master at is this process, at telling these stories. I watch good copy like his, so I can get good at incorporating it in to my speech patterns. I think I'm kind of like a blend between these two. I'm kind of in the middle there, and I'm doing a lot of stuff to be able to figure out messaging. I'll kind of show you guys that here in a minute. This is the best copywriting, I think, is mastering this piece. Mastering the telling of stories, because the process that I'm going to show you guys here, you can do a lot of them, every single day you're doing them, and you're finding the ones that work and you're pushing away the ones that don't. You can move through things really, really quick. Okay? Any questions about epiphany bridge? One other thing, I had a big realization the other day, as I was kind of going through this. How many of you guys have ever had something amazing happen to you, and you go to tell your friend, like, “This cool thing happened.” You're telling this whole story and they're like, “Oh.” You're like, “No, no, no, no.” You tell it to them again and they're like, “No, that sounds really cool man.” You're like, “No, dude. God, you had to be there. If you were there, you would have felt what I felt.” How many of you guys have ever done that before? Right? That's the biggest problem we have, is a lot of times when we tell these stories, this is why it's so important to become good at this, is we just, we suck at telling the story and then they don't have the epiphany. My job is not to tell them what epiphany they're supposed to have. My job is to set up an environment and a story that causes them to have this epiphany. When Marcus Lemonis spoke at our last funnel hacking live event, I had a 30 minute window before the event started, where we could sit down and just kind of talk, right? First time I'd ever met him and he gets there and he walks in and he's got this really confused look on his face. He's like, “I thought you guys were a website builder.” I'm like, “Yeah, we are.” He's like, “Why is everyone so crazy outside?” You come to our events, it's more like a Tony Robbins event than anything. People are going nuts and going crazy and I was like, “Well, it's more than that. We're building a culture of people that love what we do [inaudible 00:17:57]” He's like, “What's a funnel?” First thing I do, stupid me, I start trying to explain from here, and he's like, “All right, so why's everyone so excited? I don't get why everyone's excited. You build websites.” I was like, “Ugh.” All of a sudden I was like, “Okay, I've got to tell my story.” I came back and I told him a story, the story that got me excited about funnels, and I explained that story to him and he was like, “Wait. You're telling me that these can work for anyone, right?” I'm like, “Yeah.” He's like, “Well, how would it work for Camping World?” I was like, “Well, this is what I would do.” He's like, “Okay, well how would this work for Sweet Peas?” I'm like, “I would do this.” “How would this work for …” He starts going through his businesses and after three or four of me telling these stories, he stops and he goes, “Man, every business needs a funnel, right?” It's like, “Yeah.” He goes, “I got to get you on the show, okay?” I didn't tell him, “Hey man, Marcus, every business needs a funnel. You should have me on the show.” I took him on a journey, told him a story, then I put it up in the air and let him have the epiphany, right? That's the key. I want them to have the epiphany. I don't want to tell it to them. You get them to that state by telling them about the epiphany you had. A couple things about the story telling process, that I've learned that work so good. How many of you guys have ever seen the movie, the X-men movie, where they were little kids, before they became the big X-men? You guys remember that? I can't remember which one it was. There's this scene when Magneto before he … He was a little kid and they're taking him to a Nazi concentration camp and they start taking him in, he's freaking out and they see the fences start kind of bending and they're like, “There's something with this kid. He's got some magic powers.” They pull him in this room and it's this really tiny room, it's got Magneto sitting here, it's got the head of the Nazi party there and it's got Magneto's mom. She's sitting there crying, standing there. The Nazi guy is telling him to move this coin, there's a coin on the desk and little Magneto's trying to move it and trying to move it and he can't get the power to do it. He's trying and he's trying and he's trying, nothing's moving. Then the Nazi guy gets kind of frustrated and looks over, pulls out a gun, shoots his mom in the head, boom and the mom falls dead on the ground. Then you see this scene that's like so powerful. You see this little kid's face and you see the pain and the agony. You see his whole body convulse down, like “My mom just died.” Then it transforms from this pain, to this anger and then he comes back up with this just pure anger in his eyes and everything. You see him and he shoves the coin across, he starts crushing all the metal , crushing and everything starts falling around him and he just destroys this whole room. That's how he found his power, right? Now, when watching film, you see that, right? Now words were said, but you see all these things that were happening. You see the pain, you see the frustration, you see the anger, you see … Us, as an audience, as we're watching that, we feel it. [inaudible 00:20:31] I was just explaining it, you kind of felt some of that. You felt that stuff, right? That's the magic of film. We don't … Most of us aren't producing films to sell our stuff, and so we have to do that through our words. Imagine if Magneto came and he's like, “Yeah, so when I was a kid, I was in a Nazi concentration camp. They wanted me to move a coin and I couldn't do it, so they killed my mom. I was pissed, so I blew the whole thing up.” You're like, “All right.” You wouldn't have had the experience, right? Magneto came and he started talking about how he felt. When I'm telling my stories, I go in to how I feel. I talk about, “Man, I was sitting there, I was so freaked out because my bills were due and I had this stuff and I had this pain in my stomach and it was almost like a heart attack, but it was lower, and I felt this pressure coming down and I literally felt like someone was sitting on my back. Everything was coming down on my. I looked down at hands and they were sweating, yet I was freezing cold. My whole body was shaking and shivering, because I was in so much pain and frustration, so much fear.” You notice as I'm telling that story, I'm walking you guys through what I'm feeling and you start feeling it your audience starts feeling those things as well, right? My goal, for me telling the story, is I have to get you in the exact same state that I was in when I had the epiphany, or else you will not have that epiphany. If you look at a good author, I mean you'll read books where an author will come in to the room and they'll spend 30 pages explaining the room and the lights and the look and the feel and everything, to set up a scene. Deliver some line, cause they need you to feel that line, but you won't feel it if they haven't set it up correctly. If I want you to have this epiphany, I have to get you in the exact same state that I was in when I had it. Okay? Tony Robbins 101, stay in control. I have to control their state and I do that by telling the story in a way to get you to feel what I felt, so that when I explain how I had my epiphany, you have the exact same epiphany. Does that make sense? Is that the coolest thing? I realized that, I was just like, “This is like a whole nother level.” It's so easy when you start understanding, this is how the pieces work and how they all kind of flow together. Any questions about that at all? All right, so if you flip over to the next page. In my inner circle group, people always ask me, “Okay, I got that [inaudible 00:22:44]. What's the process now?” I'm a big … What I do a lot of times, I go through and I look at patterns. I go through and dissect like a hundred sales videos like, “What's the pattern?” Then I like sketching out patterns, based on that, so I can replicate it over and over again. I started going through all the stories I tell and I was looking at commonalities. Also, we had an event where we hired … Any of you guys know Michael Hauge? Michael Hauge, I write his name down, Michael Hauge, H-A-U-G-E? There's an audio with him and, I think, Chris Volgler, on Itunes. It's like a six hour story telling workshop they gave. It's like the best thing in the world. Michael Hauge is, he works in Hollywood and he … We had him come to one of our events and he was showing everybody, he was like, “Look at any movie that's ever been successful from the beginning of time, like Batman, Spider man, Titanic, anything. They all follow the exact same script.” He's like, “If you look at the screenplay that you get,” He's like, “On page number three is when the hero does this. On page 13, they always do this. On page 26 … Every movie, it's exactly the same.” He came and talked, but if you listen to that class, it's a college class he's teaching on story telling. It's insane. In fact, have you guys ever seen the movie Hitch? When Will Smith wrote that movie, it was before him and Michael Hauge were like best friends. Will Smith said, “I was studying Michael Hauge's stuff and I was writing Hitch, 100% trying to follow the keys that Michael Hauge taught.” Then when it was done, he met Michael Hauge and they became best friends, like super good friends. Now Will Smith, all these guys, Michael's the dude they go to help map out the screenplay. Super fascinating stuff. This became, as I started looking at it, the outlines for most of my stories, but also the outlines, very similar to what they teach in Hollywood. It's kind of interesting, if you go in to it. If you're looking at how I typically teach things, or how I tell my stories, they all start with the backstory. The big reason why is because it's this, right? Coming back to here, people see you over here as this guru on the mountain, if you start your presentation from there. They have no faith r trust or hope in you, right? It's like, “Ugh. That's Dean. He can get there, but I can't.” You've got to come down the mountain, come back to where they're at and be like, “Hey man, this is where you're at. I was here too. Come on, let's go on a journey. I'm going to take you where we're going.” You start with the backstory. The backstory usually leads you to some kind of wall, which typically is the same wall that your audience is in right now, that's listening to you. Then the first thing you talk about is the external struggle, cause this is what your audience is willing to admit. “Yeah, I needed more money,” or “Yeah, I needed to get in shape.” You talk about, that's the first struggle. Then the second thing's, you've got to get to the internal struggle, cause this is the only thing that actually matters. This is what Dean was talking about yesterday. Seven why's. This is how I get to my internal struggle. External, I need more money. I ask five or six or seven why's. Why, why, why, why, why? That's the real reason why they care. In your story, you don't talk about … You mention the external, cause that's where they're at. Then you go in to the internal. You talk about the internal thing that you were struggling with, cause that's where it gets them. You're controlling state, right? That's where you get in to the same state you were in, cause you're actually talking to them on a level that they don't ever share. When you're willing and able to share that, then it causes the empathy you need. From there something happens, you had this epiphany. “Whoa, check out how cool this thing was.” Then, after the epiphany, you're like, “Here's the plan, what I'm going to do.” After you have the plan, usually you still freak out like, “Ugh, is it going to work? What if it fails?” We talk about the painted picture of failure. Then we have the call to action, and then, at the end of it, we have the result. This is kind of an example. I have this on my desk, when I'm doing videos, doing stuff, I just look at this all the time. I make sure I don't miss pieces of it. I probably tell, I don't know, 40 or 50 stories a day. If you look at how much we're publishing stuff, I'm just telling stories all day long, and I want to make sure that I'm following a process. This is there, and this little thing will help, these questions will help walk you through what's your back story and what did you want? There's a problem you encounter, how'd you make it feel? What was the external struggle? What was the internal struggle? What was the epiphany you had? What plan did you come up with after the epiphany? What would happen if you failed? How'd you take action? What was the end experience? Some epiphany bridge stories I tell are a minute to two minutes. Some of them are 30 to 40 minutes. I tell a lot of them. Every one of my presentations … One of the presentations I did, one of the guys on my team was counting things and in a 56 minute presentation, I told like 30 something stories. I'm telling them a lot, consistently, over. If you guys ever watch  my stuff, I can tell story after story after story after story, because that's what gets people here. If you notice, any time I get to something where I come to some kind of technical thing, like when I did the pitch for this. I had to explain ketones, causes there's a word called ketones. Ketones is techno babble, right? As soon as I get to the word ketone, I say, “Ketone.” Then I stop and I say, “Ketones kind of like,” I step back, “It's kind of like a million motivational speakers, running through your body.” Like, “Oh, cool.” Now they've got what ketones are and I keep moving on. Any time I introduce any kind of techno babble, I stop instantly, take a step back, I tell a really quick story to make it so that that word means something to them, and then I can keep moving on. Anyway, I'm doing that over and over. Does that help for like a tool for you guys, how to … People always say “How do you do your sales videos now?” It's Really this. These are how, mostly everything we create is from that.

Marketing Secrets (2017)
Secrets From The $100k Meeting- Part 1 of 3

Marketing Secrets (2017)

Play Episode Listen Later Jan 24, 2017 28:51


The Epiphany Bridge, State Control, Kinda Like Bridges Today’s episode is part 1 of a 3 part series of Russell speaking at a $100k event where he taught about the psychology of funnels. Here are some of the things you will hear in part 1: How if you have something you are geeking out over or passionate about, it is the perfect thing to sell others on. How the epiphany bridge works including how to get your audience to have the same epiphany you had in order to get them to buy into you. And how to tell a story to make your audience feel how you felt. So listen below to hear the first part of Russell’s presentation about the epiphany bridge. ---Transcript--- Speaker 1:           How many of you have this thing called a website? Okay. Speaker 2:           What’s that? Speaker 1:           Now, yeah it’s this thing on this thing called the internet, that came out a couple decades ago. I look at anything online as real estate. Back in my direct mail days, when there was no internet, I always loved the line, “The difference between a one dollar bill and a hundred dollar bill is the message on the paper.” Same paper, same ink, different message. One change in the message could make that same piece of paper worth a hundred times more. The same thing goes with any of the virtual space. It’s what you say, how you say it, how you compel people. Someone that actually knows how to print virtual money, would be Russell Brunson, and he has a whole process and a whole company and a whole software that can do this for you, and so he’s going to take you through something that I’m sure could be potentially worth millions, if not tens of millions of dollars to all of you. Give it up for Mr. Russell Brunson. Russell Brunson:               Well, I’m excited to be here. Excited to share some cool stuff. I didn’t do my presentation until last night, cause I wanted to see what you guys, what I think would be the most help for everyone. That’s kind of where I came up with some handouts. Do you guys all have these? Okay, so what I want to do is, I’m not going to show you guys anything about click funnels, cause that doesn’t matter. I want to bridge some gaps, hopefully help you guys understand the psychology of funnels, cause if you understand that, then everything else becomes easier. I think that’s the most essential part for us as the entrepreneurs in the business, to really understand. Hopefully this will kind of bridge some of the things from the copywriting and other things we’ve been talking about. Okay, a couple things. Craig yesterday was talking about Maslov’s hierarchy of needs, which was like, I was totally geeking out and loving it. I look at things very similar. I just flip it on the side kind of. I want to kind of reshow this, cause it’ll help my next thing I’m going to explain make more sense. I look at the world where there’s like, there’s cold traffic, there’s warm traffic and then there’s hot traffic, right? I got the picture there in my little handouts. If you’ve ever read my book, Dot Com Secrets, I sketch out everything I do, cause I’m a visual person, so this is the sketch. I learned this originally from Jean Schwartz. He talked about, if you look at any market, there’s this awareness, this cycle of awareness, right? Where we hear people are unaware of what’s happening. After they’re unaware, eventually they become problem aware. From problem, they become solution aware. From solution, they become product aware. Then they’re most aware. Just kind of noticing, the peoples companies here who are doing well, but not where they want to be, it’s almost … The biggest thing I see everyone doing, is that you’ve become masters at selling here. This is the warm market, right? You become really good at that, but to scale, you’ve got to step back. You’ve got to come back to here. This is like your existing audience, who loves you. This is like Facebook, they love the market, but they don’t understand you. This is like the cold, hard masses and in my mind, the only way to drill past 10 million or so … I think most businesses can be really successful here, you have to master this to get to about 10 and beyond 10, you’ve got to become a master of this. This is like, how do you create your offer in a way that it goes to the masses, which is very similar to what Craig was talking about. That’s kind of how I look at things, and it kind of leads me to the first important thing I want to talk about here. It’s called the Epiphany Bridge. Anybody here ever done network marketing? Speaker 1:           We’re very [inaudible 00:07:36] Russell Brunson:               [inaudible 00:07:36], they’ve done network marketing. Okay, so I’m going to grab something real quick, cause it’ll help illustrate this. I have a buddy who started a network marketing company and he wanted me to join in and to market. I said no a million times, but eventually he sent me some of the product. I loved it, it was really, really good. This is a company called Prove It. Anybody here ever heard of Prove It? No one here? Okay. If you’ve studied Dave Ashbury’s stuff about high fat diet, skinnier body [inaudible 00:08:03], this is the product they made. You drink it, outs your body immediately in ketosis. Tastes like candy, and it’s awesome. I helped them write a pitch and wrote this pitch for them. They took it out and in the first six months, the company had $20 million dollars this pitch. This year’ll be over a hundred million dollars, and it’s just growing like crazy, because of the pitch. Now, I want to explain. After the pitch, they wanted me to come out to the leadership team and explain to these network marketers how to use this [inaudible 00:08:30] that I created for them, right? I’m like, I love network marketers, but I’m also scared to death of them, cause they’re like … They just pounce on you. You know, that feeling where you’re just like, I was getting pounced by everyone. I come in this room, and I walk in, it’s this room, probably about three times as many people as this, and they want me to show them how to use this new message to sell more stuff. I’m looking out in the audience, and I’m trying to think, “What am I going to talk about to these guys. They don’t understand funnels or marketing. They’re a bunch of people who are selling stuff. As I’m looking out at this audience, of these network marketers, and prior to me coming in the room, I was watching them as they were pouncing on hotel employees and other people, and I had this thing just popped in to my head. I want to share this, cause it’s the key now to everything we do. This is a typical person, right? I’m going to make fun of network marketers, but this is you, right? In your business. We were born, we went to school, things were going well, and all of a sudden, something happened in your life that got you excited about what you’re excited about, right? Dean probably, initially he sold a car and was like, “Holy crap. I can sell cars and make money.” Right? Then he sold a house. Every one of you guys, something happened. You were just normal humans. Something happened and all of a sudden, you had an epiphany, where you were like, “Holy crap, real estate’s the greatest thing in the world. Holy crap, financial stuff.” Something happened, where you had this big epiphany, and it changed your whole life, right? Do you guys all remember that moment, when it happened for you? He got his epiphany and then he went over here and then all of a sudden, the worst thing possible happened. You started like, “This is the coolest thing in the world.” You start geeking out on it, right? I’ll draw this dude with glasses. You start geeking out, and you’re like, “Oh this is so cool.” You start studying, and you just start doing the research, and you start going deep. I was looking at these network marketers, and I was like, “This product …” I was watching these guys in the hallway and people walking by, and they’re pouncing on people, and they’re like, “Dude, you’ve got to quit burning glucose. That’s why you’re so fat. You got to switch your fuel from glucose to ketones. If you do that, you won’t be fat anymore.” It’s like, “Man, if you had beta hydroxy blueberry salt in your drinks and in your coffee …” All this stuff. I’m watching this, right? What happens is we come in to this world, we get excited, and we start geeking out, and the worst thing possible happens to us. We learn this thing we call techno babble. In every one of your businesses, you’ve got a crap ton of techno babble, right? IT’s these words that you use to describe things. What happens is, you meet this prospect, and they’re so cool, and you grab them, and you’re like, “Okay, this is my prospect. I’ve got my shot at him.” You’re about to, like, “I’m going to tell him everything I know, and they’re going to buy my crap, and it’s going to be amazing.” Then it’s “blugh,” and you spew out all this techno babble on the person, right? I’m watching these network marketers just spew out this stuff out at people and they’re freaking out and they run away. For most of your businesses, how many of you guys know that you use techno babble? There’s words for your industry that you use, that you shouldn’t probably be using, okay? The reason why … What happens, this warm market understands your techno babble. They’re excited and they’ll buy your crap over and over and over and over again. Okay? Everybody else? They haven’t geeked out yet. They key, this is what I found, the key for me to sell anything, is I have to stop this right here. I’ve got to cross out techno babble and I’ve got to stop this, cause this is what kills sales. I’ve got to figure out what was it that gave me the experience that caused me to go on this journey? If I can figure out what gave me this epiphany, and if I can give somebody else that epiphany, I do not have to sell them anything, ever. They’ll have that epiphany in their mind and they’re going to geek out and then they will cause a revolution. They will go so crazy on it. I’ve got to step back here. When I was talking to this network marketing group, and the pitch I wrote … I was telling Craig this yesterday. I got equity for the company for writing a pitch. It took me less than an hour to write the entire thing. The reason why, the [inaudible 00:12:11] wrote this pitch he sent to me, it was like the worst thing ever. I was dry heaving in my mouth, like “Ugh, that was such a bad …” It was all this. Thousands of pounds of techno babble, just spewing forth and I couldn’t even read the whole thing. I was like, “This is so bad.” He’s a friend, it was like two o’clock in the morning, I was sitting in bed. I was like, “I know he’s going to call me, wanting me to critique it and give him feedback, but it just sucks, the whole thing.” I just deleted the whole thing and I was like, “I’m just going to rewrite this for him.” The first thing I did, is I was like … Cause I believe in this product. I believe in the concept. I was like, “This is really, really cool.” I was like, “What was it that gave me the epiphany, that got me excited? Why do I drink this crap every day now? What was it that gave me that epiphany?” I was thinking back and it took me a while to realize. I was thinking like, “When was it? Some time in my life, something happened where I was sold on that.” Then I was going back here, and all of a sudden, I remembered. I remembered the moment that I had the epiphany. I was at a seminar. I went out to eat with my buddy, his name’s Aaron Lily. Do you guys ever remember in Skymall Magazine, the cream that they would sell that you put on your mole and your mole would fall off? Have you ever seen that? He’s the inventor of that. I’m out to dinner with the guy. Super cool, doing insane amounts of money with that business. We sit down to eat and he’s super ripped and healthy and everything and he … I order this amazing dinner, and he’s ordering chicken with a side of butter. I thought it was weird. Then he’s eating it, and he’s dipping his chicken in butter and eating it and I’m like, “Dude, you are a freak. What’s wrong?” He was like, “Oh, it’s this whole thing.” All of a sudden, he started giving me techno babble and so I started making fun of him more, cause it just that gave me fuel for my teasing, right? I’m making fun of him and he’s like, “No, no,” He said, “Okay, let me explain it like this.” He’s like, “Your body … ” Wow. “Your body’s kind of like a campfire, right?” He said, “If you think about it, you have a campfire, you feed it kindling, right? You throw a bunch of kindling on it, what happens?” I was like, “It burns really fast, then it goes away.” He’s like, “Okay, cool. That’s like carbs. That’s why you wake up in the morning, you eat Cheerios and you get like Ahh and then like 10 minutes later, you’re starving. Your kids have ADD and they’re bouncing off the walls, cause it’s carbs. You just keep putting more carbs in, your body gets more hungry. That’s how that world works.” I was like, “Okay, cool.” He’s like, “Proteins are kind of like getting a log and you throw a log on the fire and it’ll burn a little bit longer, but same thing. It burns up and then it eventually goes away.” He’s like, “Fats are like coal. It’s like throwing coal on. It’s harder to get the fats to catch on fire, but once they’re on fire, they burn warm and hard and dark. That’s the best energy source, cause as soon as they’re lit up, they’ll burn all through the night.” He said, “That’s like eating fat. If you can transition your body from needing carbs and proteins, to processing fat, then you’ve got this amazing thing where you lose weight, you feel more energy and everything.” I was like, “Oh, so that’s why you’re dipping your chicken in butter. I get it.” It made sense to me, right? [inaudible 00:14:48] this pitch, I just wrote a little, it’s a three minute explainer video, about a dude and a campfire. I tell my epiphany and why it’s important to be in ketosis and how this product puts you in ketosis instantly and that was the pitch. Three minute video, took the company from zero to a hundred million dollars in 18 months. It’s because I figured that out, cause that speaks to everyone. I’m not dropping techno babble and all this other stuff. Does that make sense? The biggest thing that I think I can share with all you guys, is this. Is figuring out how to get out of this state, cause this is where all you guys are stuck at. I’ve heard you guys talking about your business and you’re always throwing techno babble, assuming that any of us have any idea what you’re talking about and most of the times, I have no idea what any of you guys are talking about. It’s because this is so second nature, so you’re super power, this is what you’re good at and you understand. This is where you lead from. If you get rid of that and figure out this piece, this is the key. I’m going to share some other things, because I have so much respect for what Craig does. I don’t think anyone’s ever studied him. It’s probably creepy for him to know how much I watch  what he does, cause I have so much respect. What he does is like a sniper rifle, right? He spends so much time to craft his message, he’s just flawless. When he gets it right, it’s like a sniper rifle and blows up a company. I’m not nearly as skilled as him. What I’ve become a master at is this process, at telling these stories. I watch good copy like his, so I can get good at incorporating it in to my speech patterns. I think I’m kind of like a blend between these two. I’m kind of in the middle there, and I’m doing a lot of stuff to be able to figure out messaging. I’ll kind of show you guys that here in a minute. This is the best copywriting, I think, is mastering this piece. Mastering the telling of stories, because the process that I’m going to show you guys here, you can do a lot of them, every single day you’re doing them, and you’re finding the ones that work and you’re pushing away the ones that don’t. You can move through things really, really quick. Okay? Any questions about epiphany bridge? One other thing, I had a big realization the other day, as I was kind of going through this. How many of you guys have ever had something amazing happen to you, and you go to tell your friend, like, “This cool thing happened.” You’re telling this whole story and they’re like, “Oh.” You’re like, “No, no, no, no.” You tell it to them again and they’re like, “No, that sounds really cool man.” You’re like, “No, dude. God, you had to be there. If you were there, you would have felt what I felt.” How many of you guys have ever done that before? Right? That’s the biggest problem we have, is a lot of times when we tell these stories, this is why it’s so important to become good at this, is we just, we suck at telling the story and then they don’t have the epiphany. My job is not to tell them what epiphany they’re supposed to have. My job is to set up an environment and a story that causes them to have this epiphany. When Marcus Lemonis spoke at our last funnel hacking live event, I had a 30 minute window before the event started, where we could sit down and just kind of talk, right? First time I’d ever met him and he gets there and he walks in and he’s got this really confused look on his face. He’s like, “I thought you guys were a website builder.” I’m like, “Yeah, we are.” He’s like, “Why is everyone so crazy outside?” You come to our events, it’s more like a Tony Robbins event than anything. People are going nuts and going crazy and I was like, “Well, it’s more than that. We’re building a culture of people that love what we do [inaudible 00:17:57]” He’s like, “What’s a funnel?” First thing I do, stupid me, I start trying to explain from here, and he’s like, “All right, so why’s everyone so excited? I don’t get why everyone’s excited. You build websites.” I was like, “Ugh.” All of a sudden I was like, “Okay, I’ve got to tell my story.” I came back and I told him a story, the story that got me excited about funnels, and I explained that story to him and he was like, “Wait. You’re telling me that these can work for anyone, right?” I’m like, “Yeah.” He’s like, “Well, how would it work for Camping World?” I was like, “Well, this is what I would do.” He’s like, “Okay, well how would this work for Sweet Peas?” I’m like, “I would do this.” “How would this work for …” He starts going through his businesses and after three or four of me telling these stories, he stops and he goes, “Man, every business needs a funnel, right?” It’s like, “Yeah.” He goes, “I got to get you on the show, okay?” I didn’t tell him, “Hey man, Marcus, every business needs a funnel. You should have me on the show.” I took him on a journey, told him a story, then I put it up in the air and let him have the epiphany, right? That’s the key. I want them to have the epiphany. I don’t want to tell it to them. You get them to that state by telling them about the epiphany you had. A couple things about the story telling process, that I’ve learned that work so good. How many of you guys have ever seen the movie, the X-men movie, where they were little kids, before they became the big X-men? You guys remember that? I can’t remember which one it was. There’s this scene when Magneto before he … He was a little kid and they’re taking him to a Nazi concentration camp and they start taking him in, he’s freaking out and they see the fences start kind of bending and they’re like, “There’s something with this kid. He’s got some magic powers.” They pull him in this room and it’s this really tiny room, it’s got Magneto sitting here, it’s got the head of the Nazi party there and it’s got Magneto’s mom. She’s sitting there crying, standing there. The Nazi guy is telling him to move this coin, there’s a coin on the desk and little Magneto’s trying to move it and trying to move it and he can’t get the power to do it. He’s trying and he’s trying and he’s trying, nothing’s moving. Then the Nazi guy gets kind of frustrated and looks over, pulls out a gun, shoots his mom in the head, boom and the mom falls dead on the ground. Then you see this scene that’s like so powerful. You see this little kid’s face and you see the pain and the agony. You see his whole body convulse down, like “My mom just died.” Then it transforms from this pain, to this anger and then he comes back up with this just pure anger in his eyes and everything. You see him and he shoves the coin across, he starts crushing all the metal , crushing and everything starts falling around him and he just destroys this whole room. That’s how he found his power, right? Now, when watching film, you see that, right? Now words were said, but you see all these things that were happening. You see the pain, you see the frustration, you see the anger, you see … Us, as an audience, as we’re watching that, we feel it. [inaudible 00:20:31] I was just explaining it, you kind of felt some of that. You felt that stuff, right? That’s the magic of film. We don’t … Most of us aren’t producing films to sell our stuff, and so we have to do that through our words. Imagine if Magneto came and he’s like, “Yeah, so when I was a kid, I was in a Nazi concentration camp. They wanted me to move a coin and I couldn’t do it, so they killed my mom. I was pissed, so I blew the whole thing up.” You’re like, “All right.” You wouldn’t have had the experience, right? Magneto came and he started talking about how he felt. When I’m telling my stories, I go in to how I feel. I talk about, “Man, I was sitting there, I was so freaked out because my bills were due and I had this stuff and I had this pain in my stomach and it was almost like a heart attack, but it was lower, and I felt this pressure coming down and I literally felt like someone was sitting on my back. Everything was coming down on my. I looked down at hands and they were sweating, yet I was freezing cold. My whole body was shaking and shivering, because I was in so much pain and frustration, so much fear.” You notice as I’m telling that story, I’m walking you guys through what I’m feeling and you start feeling it your audience starts feeling those things as well, right? My goal, for me telling the story, is I have to get you in the exact same state that I was in when I had the epiphany, or else you will not have that epiphany. If you look at a good author, I mean you’ll read books where an author will come in to the room and they’ll spend 30 pages explaining the room and the lights and the look and the feel and everything, to set up a scene. Deliver some line, cause they need you to feel that line, but you won’t feel it if they haven’t set it up correctly. If I want you to have this epiphany, I have to get you in the exact same state that I was in when I had it. Okay? Tony Robbins 101, stay in control. I have to control their state and I do that by telling the story in a way to get you to feel what I felt, so that when I explain how I had my epiphany, you have the exact same epiphany. Does that make sense? Is that the coolest thing? I realized that, I was just like, “This is like a whole nother level.” It’s so easy when you start understanding, this is how the pieces work and how they all kind of flow together. Any questions about that at all? All right, so if you flip over to the next page. In my inner circle group, people always ask me, “Okay, I got that [inaudible 00:22:44]. What’s the process now?” I’m a big … What I do a lot of times, I go through and I look at patterns. I go through and dissect like a hundred sales videos like, “What’s the pattern?” Then I like sketching out patterns, based on that, so I can replicate it over and over again. I started going through all the stories I tell and I was looking at commonalities. Also, we had an event where we hired … Any of you guys know Michael Hauge? Michael Hauge, I write his name down, Michael Hauge, H-A-U-G-E? There’s an audio with him and, I think, Chris Volgler, on Itunes. It’s like a six hour story telling workshop they gave. It’s like the best thing in the world. Michael Hauge is, he works in Hollywood and he … We had him come to one of our events and he was showing everybody, he was like, “Look at any movie that’s ever been successful from the beginning of time, like Batman, Spider man, Titanic, anything. They all follow the exact same script.” He’s like, “If you look at the screenplay that you get,” He’s like, “On page number three is when the hero does this. On page 13, they always do this. On page 26 … Every movie, it’s exactly the same.” He came and talked, but if you listen to that class, it’s a college class he’s teaching on story telling. It’s insane. In fact, have you guys ever seen the movie Hitch? When Will Smith wrote that movie, it was before him and Michael Hauge were like best friends. Will Smith said, “I was studying Michael Hauge’s stuff and I was writing Hitch, 100% trying to follow the keys that Michael Hauge taught.” Then when it was done, he met Michael Hauge and they became best friends, like super good friends. Now Will Smith, all these guys, Michael’s the dude they go to help map out the screenplay. Super fascinating stuff. This became, as I started looking at it, the outlines for most of my stories, but also the outlines, very similar to what they teach in Hollywood. It’s kind of interesting, if you go in to it. If you’re looking at how I typically teach things, or how I tell my stories, they all start with the backstory. The big reason why is because it’s this, right? Coming back to here, people see you over here as this guru on the mountain, if you start your presentation from there. They have no faith r trust or hope in you, right? It’s like, “Ugh. That’s Dean. He can get there, but I can’t.” You’ve got to come down the mountain, come back to where they’re at and be like, “Hey man, this is where you’re at. I was here too. Come on, let’s go on a journey. I’m going to take you where we’re going.” You start with the backstory. The backstory usually leads you to some kind of wall, which typically is the same wall that your audience is in right now, that’s listening to you. Then the first thing you talk about is the external struggle, cause this is what your audience is willing to admit. “Yeah, I needed more money,” or “Yeah, I needed to get in shape.” You talk about, that’s the first struggle. Then the second thing’s, you’ve got to get to the internal struggle, cause this is the only thing that actually matters. This is what Dean was talking about yesterday. Seven why’s. This is how I get to my internal struggle. External, I need more money. I ask five or six or seven why’s. Why, why, why, why, why? That’s the real reason why they care. In your story, you don’t talk about … You mention the external, cause that’s where they’re at. Then you go in to the internal. You talk about the internal thing that you were struggling with, cause that’s where it gets them. You’re controlling state, right? That’s where you get in to the same state you were in, cause you’re actually talking to them on a level that they don’t ever share. When you’re willing and able to share that, then it causes the empathy you need. From there something happens, you had this epiphany. “Whoa, check out how cool this thing was.” Then, after the epiphany, you’re like, “Here’s the plan, what I’m going to do.” After you have the plan, usually you still freak out like, “Ugh, is it going to work? What if it fails?” We talk about the painted picture of failure. Then we have the call to action, and then, at the end of it, we have the result. This is kind of an example. I have this on my desk, when I’m doing videos, doing stuff, I just look at this all the time. I make sure I don’t miss pieces of it. I probably tell, I don’t know, 40 or 50 stories a day. If you look at how much we’re publishing stuff, I’m just telling stories all day long, and I want to make sure that I’m following a process. This is there, and this little thing will help, these questions will help walk you through what’s your back story and what did you want? There’s a problem you encounter, how’d you make it feel? What was the external struggle? What was the internal struggle? What was the epiphany you had? What plan did you come up with after the epiphany? What would happen if you failed? How’d you take action? What was the end experience? Some epiphany bridge stories I tell are a minute to two minutes. Some of them are 30 to 40 minutes. I tell a lot of them. Every one of my presentations … One of the presentations I did, one of the guys on my team was counting things and in a 56 minute presentation, I told like 30 something stories. I’m telling them a lot, consistently, over. If you guys ever watch  my stuff, I can tell story after story after story after story, because that’s what gets people here. If you notice, any time I get to something where I come to some kind of technical thing, like when I did the pitch for this. I had to explain ketones, causes there’s a word called ketones. Ketones is techno babble, right? As soon as I get to the word ketone, I say, “Ketone.” Then I stop and I say, “Ketones kind of like,” I step back, “It’s kind of like a million motivational speakers, running through your body.” Like, “Oh, cool.” Now they’ve got what ketones are and I keep moving on. Any time I introduce any kind of techno babble, I stop instantly, take a step back, I tell a really quick story to make it so that that word means something to them, and then I can keep moving on. Anyway, I’m doing that over and over. Does that help for like a tool for you guys, how to … People always say “How do you do your sales videos now?” It’s Really this. These are how, mostly everything we create is from that.

SpeakerMatch Podcast for Speaking Professionals
The 6 Simple Steps to a Great Story: Live story critiques!

SpeakerMatch Podcast for Speaking Professionals

Play Episode Listen Later Jan 12, 2017


MICHAEL HAUGE is a Hollywood story expert, author and lecturer who consults with screenwriters, novelists, filmmakers, attorneys and public speakers throughout the world. He has coached writers, producers, stars and directors on projects for Tom Cruise, Reese Witherspoon, Julia Roberts and Morgan Freeman, as well as for every major studio and network.View past and future episodes at http://www.speakermatch.com/radio.

Marketing In Your Car
The Five Turning Points Of Conflict

Marketing In Your Car

Play Episode Listen Later Dec 9, 2016 14:35


Part two of the podcast I started earlier today. On this part two episode of the Hero's Two Journey's Russell talks about the 5 turning points of conflict. He outlines each point and then tells his own story using those 5 points. Here are some interesting things to listen for in this episode: What these 5 points of conflict are and how they can help make a story more full and interesting. Hear some examples of the turning points in movies like Finding Nemo, Rocky, and Cars. And hear Russell's own story of success with an outline of the 5 turning points of conflict. So listen below to find out what the 5 turning points of conflict are and why they are important in a story. ---Transcript--- What's up everybody? My second podcast in one night because I love you guys so much. I got to the office, had an incredible time going through all the cool stuff I was sharing with you guys, with the team and getting it built into the book and then working on Funnel Hacker TV. It's so exciting, so many fun things happening. I wanted to come back and check in with you. I'm driving home right now. It is snowing, it's incredibly cold, I forgot to wear a coat because I'm a genius and I'm driving about 1 mile an hour because my car does not do well in the snow. This way, we're all hanging out so if I die or something I can let you know to let my family know how much I love them. So that's the game plan, no, just kidding. The nice thing is that the drive to my house from the office is all back roads. That's why I do Marketing In Your Car is because there's no fear of scariness. For all of you guys that yell at me every once in a while, “Russell, don't do the podcast while you're driving, you're going to kill the baby animals.” Or whatever.  So do not worry, it's all good. So with that said, I just offended half of my audience. I will repent by sharing some magic, cool stuff for your guys if that's okay. So earlier I talked about the Hero's two journeys and hopefully got you guys some cool ideas and thoughts on that. Now I want to talk about the conflict, the piece in the middle. So the conflict is what creates the emotion for the story and its key. I've been working off of this epiphany bridge script, which has been good. It's working awesome. But I think tonight I'm going to rebuild that and tie it more into this because when I saw this piece of it we started looking at it like it's insane, so cool. If you're vision, you should all do this along with me, picture you're one of my sketches from my book. The top of your sketch write out the 5 turning points of conflict. Underneath it we're going to have 1,2,3 and then underneath that 4 and 5. There's kind of….didn't fit 5 across in a big line, at least with all the text I have. If you look at any story, the back story happens. We get to know the character, we fall in love with them and we've got this relationship. Then they physically leave their location, they're about the leave something and the first thing they do when they leave, the reason why they leave, they're introduced or given a new opportunity, which is actually really symbolic. If you start listening to my old podcasts and talked about this whole new opportunity thing and building your culture and building a following. So the character gets a new opportunity, that's turning point number one. It's like Lightning McQueen gets this shot to go race again for first place. What are other movies. Rocky gets this opportunity to fight Apollo Creed, in every one there's this opportunity that happens. So they physically leave wherever they're at and they're going to this new place for this new opportunity. It's hard to read my handwriting here while I'm driving. But they're moving to a new situation. So that's the first turning point of conflict. This new opportunity that's presented to them and then they move to a new situation. The first situation is all about getting climatized, figure this thing out, it's kind of cool. And then all the sudden in the second turning point of conflict happens. This is called the change of plan. Number two is the change of plan where it's like, I thought I was going here for this thing, but then there was this change of plan, so something changed. So Lightning McQueen was leaving to go, hopefully I can pull out all the stories while I'm doing this all at the same time…..so Lightning McQueen is going on this journey to California to race but then there's this change of plans and he's stuck in Radiator Springs and now he's gotta figure out how to get out of this situation. There's always a change of plans. My potato gun story. My first opportunity was I can sell things on the internet and started doing that and it's awesome making money. Then all the sudden Google slaps me and there's a change of plans. So I had to change my plans and move things around and then we start making progress within this new realm that was different than we thought it was going to be. So the progress happens, which then brings us to turning point of conflict number 3, which is called the point of no return. Now, every story, the hero comes to a spot, a point of no return. They're sitting there and they can either go forward or they go back to their old life. And it happens in all of the movies. Where Nemo's got to decide…not Nemo but the dad is going to decide, am I really going to go after Nemo or am I going to go back? This is a scary journey, am I really going to do this or not? Michael Hauge talked about the movie The Firm, I've never seen the movie but I read the book in high school. And in that scene that the guy, the lawyer, he has an opportunity to work in the best law practice in the world and he gets in there and figures out, this might not be what I think it is. These guys are actually bad guys. And all the sudden it comes to this point of no return, he's got two options. The FBI's contacting him saying look, you're working for the mafia and you can help us take them down, and he's got to decide. Do I go with the FBI? Do I take down this law firm that I thought was my future, or do I go back to the law firm and make money off the mob and know that things are wrong and that his point of no return he has to decide one way or the other. That's he's with the good guys or the bad guys. Every story's got that, the point of no return. They've got to make the choice and finally they make the choice and as they do that, then it adds this whole new level and layer of complexity and complication and increases the stakes. Now it's like, alright you picked the FBI, now you've got to take down the firm. Whatever the story, it's the point of no return. That's where they've got to go to the next part of the story. Going through this thing, new higher stakes, and then what happens, typically, is that you hit turning point number 4, which is the major setback. This is where you hit something that's like, you've got this plan, everything you are focusing on and all the sudden all is lost. You get this setback and the thing you've been trying to do is no longer possible, it's gone. All hope is lost, it's gone. You have no more opportunity for that thing. All of the sudden there's this one little glimmer of light that's like, the only way this can actually work is if this thing happens. It's interesting, Michael Hauge when he was talking about conflict, the conflict has to be so insurmountable that it's almost impossible, otherwise people won't care. The thing has to be so huge that it's impossible because that's what creates the emotion. That's what makes the desire, that's what gets us excited and buying into the character. So right here is kind of the last thing. Everything is going along and it's been harder and harder and all the sudden it's like boom, this new setback and it's like, I can't win. There's no way I can win, it's physically impossible. Unless….then there's this little glimmer of hope, unless somehow I can get to that. But that's not possible. The odds of that are almost zero, but you have to look at that and say, well we have to do one last shot. This is our final stand. So that transitions you to the final push, which pushes you to turning point number 5 which is the climax of the event, which is boom. Here's this huge thing that's about to happen, the climax. And that is usually the end of the story. The big thing happens, Lightning McQueen does the race. The climax you can win, you can lose, it depends. But the climax is usually where, again it's the death and the rebirth of what we talked about last episode, which is the death of their faults and beliefs and the rebirth of the new person. And it's at the climax. They become who they're supposed to become. And that's the last big turning point, the climax. Then after that, the movie has to show the aftermath. Because the aftermath does a couple of things. First off, it shows us that the hero completed their journey. They got what they were actually looking for. They may not have won what they wanted. Rocky didn't beat Apollo Creed in the first one, but he accomplished it, that's when Adrien runs out. Adrien, Rocky I love you. That's the aftermath, we saw that he hit his goal, so we feel complete as the viewers of it. You see who they've become, you see that they were able to cast off this identity they had and become something different. And they have new beliefs and new faith in themselves. And that's what the aftermath's all about and to kind of wrap up the story. So isn't that cool? I know it's kind of hard to hear through a podcast and it's easier when you read it, so that's why you gotta get the book when it comes out, because it'll make more sense. You can see the diagrams and the graphs. But it's cool, the five turning points of conflict. Turning point number one is the opportunity that they take. Turning point number two is the change in plan. Turning point number three is the point of no return. Number four is the major setback, and number 5 is the climax. Then there's a little arrow going between each of those ones. So the arrow from opportunity to the change of plans is called the new situation. Then we're going from the change of plans to the point of no return. The arrow's progress pushing to the point of no return. After they've gone through that there's an arrow that says complication and higher stakes, that arrow pushes you to the major setback. Then there's an arrow that says final push that pushes you to the climax. And from there we have the aftermath. Oh crap. Sorry I'm slipping a little bit. Someone slammed on their brakes in front of me. There you go the five turning points of conflict. So based on that, that's the overarching theme of all movies and most stories and novels and things like that. I'm going to take the old epiphany bridge script that we've been using up to this point and try to see how I could, if I could weave it into that. I was playing today with that. I was telling a bunch of my stories with this overlaying on it, and it was interesting with how much more full it made the stories, which is cool because I was thinking my potato gun story, which hopefully you've heard a billion times by now, it's so annoying. But I told with the old epiphany bridge story, it worked but it wasn't quite emotionally impactful. So I laid this on top of it, I was like, “Okay, what is the new opportunity for me?” The new opportunity for me was, I wanted to make money and learn about internet marketing and selling information products, which lead me to this new situation where I created a potato gun product. Boom, boom, boom. Started making money selling it and life was good. All the sudden boom, I had this change of plans where Google slapped me and I wasn't profitable and I was like, crap. So I tried to figure out this new world. What do I do? I'm making progress and trying different things and moving along and having a little bit of success here and there but a lot of things aren't working. All the sudden I come to number three, this point of no return, which is basically my wife who is supporting me is like, “hey, are you going to help support us or are you just going to be broke our whole lives?” I'm like, “No.” and she's like, “you either got to make this internet thing work or you gotta focus in school so you can get a job someday.” I was like, oh there's my point of no return. So I was thinking, what do I do? I hate school, I'm barely graduating. I'm not going to get a good job. Or over here I can try this thing that's not work, but I love it and believe in it. I'm at this point of no return and I say, screw it. I'm not going to focus on school. I'll do enough so I can get my degree and I can wrestle but I'm an internet marketer, this is who I am, who I want to become. So I transition and start trying to figure things out and so that's my point of no return. I start on this journey and then we're going through and let's see….. So then we had a major setback, so then I'm trying everything and nothing seems to work, I'm about to give up and then all the sudden I get a call from my friend and he says, “Russell, all my sites are failing. I just want to figure out this thing it's called an OTO, it's called Upsell.” I'm like, “What?” there's a ray of hope, what if that worked. If that worked, holy cow that would change everything. So I'm like, okay I gotta try it out. So I take this one last hail -mary pass and throw an OTO in there, turn my ads campaign back on and boom, it worked. We started selling products again profitably and things were good. And that was the climax, number 5. We start selling, profits coming in. Potato gun market's not huge but we learned the model and we start doing other businesses and now look at the aftermath and it's like holy cow. Because I did this thing called funnels, everything's amazing. And I'm not sure on there, the internal and external. The journey of achievement is to be successful online, which I hit. And the second one is the journey of transformation. And I learned that it's not just trying to sell products and being transactional but creating experiences for people and its serving them at a higher level. That's the power of an upsell, the power of funnels. You're looking at your clients like, how do we actually change their lives? We do that through the process we take them through. When I discovered that it became everything. Now I focus on transformation and blah, blah, who knows…. Anyway, there's me telling the story while I'm holding my paper trying to go through the process. But do you see how more full that is. It's showing all this stuff. Anyway, I hope that helps. I'm almost home. If this didn't help and you're completely confused, I totally understand. Do not worry, the book will be out soon and you can read it in there and it'll make way more sense. The book eventually will be at expertsecrets.com, I think the page is blank right now, but someday it'll be there, if I finish it. So cross your fingers. That's what I got. Thanks everybody, we'll talk to you guys all again soon.

Marketing In Your Car
The Hero's Two Journeys

Marketing In Your Car

Play Episode Listen Later Dec 9, 2016 15:17


Holy crap! Look what I figured out over the last four days. On this episode Russell talks about The Hero's Two Journeys and what they mean. He talks about why the second journey is actually more important than the first. Here are some of the really cool things you will hear in today's episode: What the difference is between the journey of accomplishment and the journey of transformation and why you can't have one without the other. How every movie and story has these two journeys, but you just don't realize it. And what Russell's own Hero's two journeys was like. So listen below to learn about the Hero's Two Journeys and how they relate to business. ---Transcript--- Hey everyone it is a beautiful snowy, snowy day. I love the snow, it's so much fun. I hope you guys are having a good time wherever you're at in the world. Some of you guys are probably super hot, on a beach hanging out, which is cool. For me, I'm here driving in the snow. It's about 12:30 in the afternoon, I'm going in late because I've been writing, trying to get the book done. So I've been spending a lot of time at home locked away. I'm trying to get things done without people around me, and then I have to go and share the ideas because it gets the energy of everyone in our office, gets me fired up and gets me motivated to keep writing and creating. But it's kind of fun, the last three days, I was supposed to have the book done last week. Last 3 almost 4 days now, I've been focusing on the one chapter and it's the epiphany bridge and if you listen to the podcast you hear me talk about the epiphany bridge and as I'm explaining it……it's tough because when you explain things live there's an easy way to do it. You guys have probably heard me explain the epiphany bridge on the podcast and I think most people probably got it. But as you're writing there's a lot of things you have to fill in because your audience may not have the context. When you guys are hanging out with me, we have context, we know…..there's understanding you have when I share something it's like, “Oh that's how it fits in the context of all the stuff Russell's been sharing with me.” But a book there's a vacuum where someone could be getting off a book shelf and have no idea who you are. There's more filling in between the lines you have to do. So the epiphany bridge, I could explain it easily, but to get the full impact that I need, I need more. I spent the first night, I can't remember if I told you or not, but I spent three hours studying the story just to get back into that state of how you actually tell a good story. What's the structure? And I think I mentioned there's a really good audio called the Hero's Two Journeys, by Michael Hauge and Chris Vogler teach the story. And Michael Hauge is like a consultant for script writer in Hollywood, and Chris Vogler does similar stuff for novelists. I kind of resonated a lot more with Michael Hauge, in fact Michael came and spoke at one of our events. Dayton Smith and I a couple of years ago taught this concept called the Hero's two journeys. And it's cool because I listened to the audio of it, and he spoke at our event. And he was, it was super awesome to see the story. You look at all movies and all books, they follow a very similar story structure, so that was fascinating back then, but I didn't really know how to apply it. I'm not doing Hollywood productions or Hollywood movies, so how to this apply to our world? That was probably 5 or 6 years ago that he spoke at our event. It's been kind of up in the air for me for a long time. This week as I've gone back through it, and I've been looking at it and listening to it through a different lens. I have a structure with my epiphany bridge story, is it the same as the hero's two journeys? Is it different? What things am I missing that I should be bringing over? And it turned into this 4 day geek out session on Story, which has been so much fun. But now that it's happening, I'm seeing this clear picture of……it's amazing. I'm going to give Mike Hauge credit for a lot of this stuff because I'm learning it again through him and I'm trying to tweak it in a way that fits into my lens that I view the world through.  But some cool things, and I'll share a couple of them and then I'll be out of…probably wont have time to go through all of them. The cool thing is first off, talk about every good story, there's three core components. There's a character, then the desire of the character, where he's ggoing, the physical desire ( I need to go over there) then there's the conflict. So if you have those three you have a story. You have a character, little red riding hood. She has a desire, I want to take my grandma a bag of goodies. Then the conflict, the big bad wolf wants to eat her along the way. And that's the story and if you have those three elements, you've got the story. The three core things. What's interesting is that typically as marketers, we look at the desire is where we try to create desire in people's minds. I want the big house or car or wherever this thing you want to get to is. I want to lose weight….we try to create desire in that. But what's interesting is in the story desire is not created by the desire, emotion is not created by the desire. The Desire, the emotion we want in a story, the emotion comes from the conflict. That's what people actually care about it. If there's no conflict people won't care about the story. If my story is that I woke up and drove to the office, there's no conflict there, nobody cares, it's boring. So the conflict is what creates emotion, which makes the story actually interesting. There's kind of that. We talk about characters, always the back story, and I've kind of pulled out, there's about 5 or 6 ways you can build rapport with it, and with a character. In a movie they try to do those things prior to……it's the first ten percent of the movie, so prior to the attractive character, or the character, or hero, whatever you want to call it, leaving on this journey. So you try to build rapport and usually it's happening in one spot. And about ten percent into the movie there's this thing  that happens that usually physically they leave the location that they're at and go somewhere else. Frodo leaves the shire and he goes on this journey. What happens is there's always this visible desire we have called the Journey of accomplishment, the hero's first journey, the journey of accomplishment. I need to accomplish this thing. I gotta take the ring to Mordor and throw it in this lava pit. Every story's got that. There's this journey. That's the journey we're all watching and we're visible and we're aware and going with this character on this journey trying to help them achieve. But then there's also this second journey, that's why he calls it the hero's two journeys. And the second journey is not visible to the naked eye. We don't see it. Frodo's got to become a man, we don't see that piece of it. All we see is the desire of where they're trying to get to. And then the conflict that's happening along the way. So that's what's fascinating, there's this second journey happening, and that second journey is the journey of transformation. The first journey is the journey of accomplishment, second journey is the journey of transformation, them becoming a different person. So if you look at the back story of the story, what's happening is that we're creating an identity that this character believes about themselves. It's all their old beliefs or all their current beliefs. They believe this and this and all these things that are important and have created their identity. And then they go on this journey of accomplishment and during the process they have this journey of transformation where this identity of who they think they are breaks away and these old beliefs fall off and then these new beliefs are born and it shifts from their identity to their essence. And essence is the key. That's where we want to get to, that essence of who we actually are and having the hero discover that during this journey. What's interesting is that in good stories the hero will accomplish the thing that they wanted to, that they went on this journey of accomplishment, they accomplish that thing. But then usually it doesn't matter. They throw it away or they don't care because the real journey was this journey of transformation, where the character became something more. So as I was, yesterday as I came to the office I started geeking out, so I mapped out on a whiteboard and showed the whole thing to a bunch of guys on my team. I was explaining it all to them and then everyone was kind of like, “Give me an example of this journey of transformation.” And I was thinking and all the sudden it popped in my head and I remember this story of Cars. So Cars is, we just watched it on the Disney Cruise with my kids like 25 times, so it's top of my brain right now. Lightning McQueen is this hero. There's this back story, we hear all this stuff, he almost wins the Piston cup, there's a three-way tie, so now they're gonna race. So now he's got to leave, he's physically leaving this spot. During the back story we understood his identity, what's important. He's a rookie, He's in line to win the piston cup, blah, blah. We also see his character flaws, we find out before he leaves on his journey that he doesn't have any friends, even Harv, his manager, he thinks is his friend isn't actually his friend, he doesn't even like him. He's getting in this car and we realize that he's actually…there's this pain that he has and he doesn't know who he is. He's going to win this thing and that's his identity. He has to win the Piston cup or else he's a failure in life. He's gonna be the first rookie ever, so he jumps into the……Harv, they start on this physical journey. Leaving the current location for somewhere else. The desire for him is to go to California to win the Piston cup. That's the visual goal we all see. Then what happens, Harv falls asleep, he falls out of the car, gets stuck in Radiator Spring and that introduces conflict. And all this conflict starts happening. And through this conflict he becomes a different person. Then what happens is the end of the story he gets the ability to go accomplish his desires. So he leaves Radiator Springs, he goes to the race, gets in the thing, doing this race and has this opportunity to win. He's out there racing the track and goes through and it comes down to the last minutes of the race. He's going through and passes everybody and he's in the front and he has become the victor, he's gonna win. His desires that he's been trying to accomplish this entire movie, the whole journey of accomplishment is now his, he owns it. And then all the sudden Chick Hicks hits the King's wheel and the king flips up, boom, boom, boom, car wrecks. Smashes everything and he looks up and as he's about to cross the finish line he looks up and sees in the monitor he sees the King destroyed. And he remembers the story about Doc and him being destroyed and all the sudden he realizes in that moment, he changes. And he realizes that this journey of accomplishment, things he's trying to accomplish, does not actually matter. And he throws it away, slams on his breaks and stops an inch in front of the finish line and he sits there and Chick Hicks flies past him and wins the race. And then what does he do? He backs up, goes back and finds the King, goes behind him and he starts pushing the King to the finish line. The King says something to him. He says, “What are you doing, Rookie? You realize you just threw away the Piston Cup?” and then this is where we had this glimpse of the transformation Lightning McQueen had. He said, “You know an old race car once told me, all it is, is an empty cup.” And he pushes the king through the finish line and the story…..the hero's second journey, that transformation, he accomplished it. He became somebody more. Something different, something better. Isn't that amazing. And it's like, that is the story line for movies. It's the hero's two journeys. And when you see it, it starts becoming so clear that all these, every movie there's this external journey, the external desire they are going for, but then there's this internal journey that happens and I want you to think about this for yourself. Because, we'll get more when you get the book, it'll explain how this fits into the epiphany bridge and all that stuff. But for a lot of us, that's our life. We all get into whatever we're doing because we have this thing. I got into wrestling because I wanted to be, at first a state champ, I wanted to be a national champ. Here's my journey of achievement. That was all I lived, thought about. That was the only thing that mattered. I went on this journey and hit my state champ, I became an All American and went to college and my last goal was to become an All American in college. My whole life, everything rode on this journey, I was going on this thing, and I didn't hit it. I fell short, I didn't even qualify for the national tournament my senior year, fell short. And it was over. And I didn't get my thing that I'd been trying to achieve. But then for me as a person, I stepped back and I looked and I said, “What happened in the last 12 years of me pursuing this dream?” what was the journey of transformation for me? Who did I become because of that? If I didn't go on this journey, even though I didn't hit my desire, even if I would have hit my desire, what was put in my path? Who did I meet? How did I change who I am? How did I become someone different, someone better because of that? If I hadn't gone on that journey where would I be today? It would have been a whole different trajectory. But the journey of transformation happened because I was chasing that desire. So let's get into business, want to make money, that's the desire but then what happens along the way? Holy cow, you feel, you realize and this is true for me, you realize that the things you create actually have an impact on people and it can change their life. And suddenly it shifts from I need to make money to how can I have an impact? A transformation, that's the switch. That's why there's so many people who go through weight loss, this desire to lose weight and in the process they've learned something about themselves. And they have so much passion about it and they want to share it with other people and that's why they become trainers and coaches and experts and all these crazy things. It's so fascinating. It's in movies, in life. All over the place, the hero's two journeys. It's excited. So that's what I got for you guys to you. I'm almost to the office. I have more that I want to share, but I'll have to save it for another podcast. Maybe I'll do it on the drive home tonight because I have the paper right here. The next thing I'm looking at is the conflict. How do you break down the actual conflict that's happening inside of this story. The hero's, after he's left home, he's going through this thing, what are the levels of the conflict. I actually have it sketched out right here; it'll be in the new book. I'm calling it the Five Turning Points of Conflict, and it's awesome. So maybe I'll share that tonight or whenever the next podcast comes out. Least that's the game plan. If not, then go read my book because it will be in there for sure. I hope that is exciting for you guys, gets you a little pumped up about story and thinking through that as you're telling your stories. Because the end of the day no one really cares if the hero achieves the accomplishment. The audience cares that the hero becomes something and gets the journey of achievement, or the journey of transformation. That's what we actually root for. That's how we fall in love with characters. Rocky part 1, Rocky didn't win. But who did he become? That's why we love Rocky. Alright, I'm at the office, guys. Appreciate you all, have an amazing day. I'll talk to you guys probably later on tonight. Alright, bye.

Marketing Secrets (2016)
The Five Turning Points Of Conflict

Marketing Secrets (2016)

Play Episode Listen Later Dec 9, 2016 14:35


Part two of the podcast I started earlier today. On this part two episode of the Hero’s Two Journey’s Russell talks about the 5 turning points of conflict. He outlines each point and then tells his own story using those 5 points. Here are some interesting things to listen for in this episode: What these 5 points of conflict are and how they can help make a story more full and interesting. Hear some examples of the turning points in movies like Finding Nemo, Rocky, and Cars. And hear Russell’s own story of success with an outline of the 5 turning points of conflict. So listen below to find out what the 5 turning points of conflict are and why they are important in a story. ---Transcript--- What’s up everybody? My second podcast in one night because I love you guys so much. I got to the office, had an incredible time going through all the cool stuff I was sharing with you guys, with the team and getting it built into the book and then working on Funnel Hacker TV. It’s so exciting, so many fun things happening. I wanted to come back and check in with you. I’m driving home right now. It is snowing, it’s incredibly cold, I forgot to wear a coat because I’m a genius and I’m driving about 1 mile an hour because my car does not do well in the snow. This way, we’re all hanging out so if I die or something I can let you know to let my family know how much I love them. So that’s the game plan, no, just kidding. The nice thing is that the drive to my house from the office is all back roads. That’s why I do Marketing In Your Car is because there’s no fear of scariness. For all of you guys that yell at me every once in a while, “Russell, don’t do the podcast while you’re driving, you’re going to kill the baby animals.” Or whatever.  So do not worry, it’s all good. So with that said, I just offended half of my audience. I will repent by sharing some magic, cool stuff for your guys if that’s okay. So earlier I talked about the Hero’s two journeys and hopefully got you guys some cool ideas and thoughts on that. Now I want to talk about the conflict, the piece in the middle. So the conflict is what creates the emotion for the story and its key. I’ve been working off of this epiphany bridge script, which has been good. It’s working awesome. But I think tonight I’m going to rebuild that and tie it more into this because when I saw this piece of it we started looking at it like it’s insane, so cool. If you’re vision, you should all do this along with me, picture you’re one of my sketches from my book. The top of your sketch write out the 5 turning points of conflict. Underneath it we’re going to have 1,2,3 and then underneath that 4 and 5. There’s kind of….didn’t fit 5 across in a big line, at least with all the text I have. If you look at any story, the back story happens. We get to know the character, we fall in love with them and we’ve got this relationship. Then they physically leave their location, they’re about the leave something and the first thing they do when they leave, the reason why they leave, they’re introduced or given a new opportunity, which is actually really symbolic. If you start listening to my old podcasts and talked about this whole new opportunity thing and building your culture and building a following. So the character gets a new opportunity, that’s turning point number one. It’s like Lightning McQueen gets this shot to go race again for first place. What are other movies. Rocky gets this opportunity to fight Apollo Creed, in every one there’s this opportunity that happens. So they physically leave wherever they’re at and they’re going to this new place for this new opportunity. It’s hard to read my handwriting here while I’m driving. But they’re moving to a new situation. So that’s the first turning point of conflict. This new opportunity that’s presented to them and then they move to a new situation. The first situation is all about getting climatized, figure this thing out, it’s kind of cool. And then all the sudden in the second turning point of conflict happens. This is called the change of plan. Number two is the change of plan where it’s like, I thought I was going here for this thing, but then there was this change of plan, so something changed. So Lightning McQueen was leaving to go, hopefully I can pull out all the stories while I’m doing this all at the same time…..so Lightning McQueen is going on this journey to California to race but then there’s this change of plans and he’s stuck in Radiator Springs and now he’s gotta figure out how to get out of this situation. There’s always a change of plans. My potato gun story. My first opportunity was I can sell things on the internet and started doing that and it’s awesome making money. Then all the sudden Google slaps me and there’s a change of plans. So I had to change my plans and move things around and then we start making progress within this new realm that was different than we thought it was going to be. So the progress happens, which then brings us to turning point of conflict number 3, which is called the point of no return. Now, every story, the hero comes to a spot, a point of no return. They’re sitting there and they can either go forward or they go back to their old life. And it happens in all of the movies. Where Nemo’s got to decide…not Nemo but the dad is going to decide, am I really going to go after Nemo or am I going to go back? This is a scary journey, am I really going to do this or not? Michael Hauge talked about the movie The Firm, I’ve never seen the movie but I read the book in high school. And in that scene that the guy, the lawyer, he has an opportunity to work in the best law practice in the world and he gets in there and figures out, this might not be what I think it is. These guys are actually bad guys. And all the sudden it comes to this point of no return, he’s got two options. The FBI’s contacting him saying look, you’re working for the mafia and you can help us take them down, and he’s got to decide. Do I go with the FBI? Do I take down this law firm that I thought was my future, or do I go back to the law firm and make money off the mob and know that things are wrong and that his point of no return he has to decide one way or the other. That’s he’s with the good guys or the bad guys. Every story’s got that, the point of no return. They’ve got to make the choice and finally they make the choice and as they do that, then it adds this whole new level and layer of complexity and complication and increases the stakes. Now it’s like, alright you picked the FBI, now you’ve got to take down the firm. Whatever the story, it’s the point of no return. That’s where they’ve got to go to the next part of the story. Going through this thing, new higher stakes, and then what happens, typically, is that you hit turning point number 4, which is the major setback. This is where you hit something that’s like, you’ve got this plan, everything you are focusing on and all the sudden all is lost. You get this setback and the thing you’ve been trying to do is no longer possible, it’s gone. All hope is lost, it’s gone. You have no more opportunity for that thing. All of the sudden there’s this one little glimmer of light that’s like, the only way this can actually work is if this thing happens. It’s interesting, Michael Hauge when he was talking about conflict, the conflict has to be so insurmountable that it’s almost impossible, otherwise people won’t care. The thing has to be so huge that it’s impossible because that’s what creates the emotion. That’s what makes the desire, that’s what gets us excited and buying into the character. So right here is kind of the last thing. Everything is going along and it’s been harder and harder and all the sudden it’s like boom, this new setback and it’s like, I can’t win. There’s no way I can win, it’s physically impossible. Unless….then there’s this little glimmer of hope, unless somehow I can get to that. But that’s not possible. The odds of that are almost zero, but you have to look at that and say, well we have to do one last shot. This is our final stand. So that transitions you to the final push, which pushes you to turning point number 5 which is the climax of the event, which is boom. Here’s this huge thing that’s about to happen, the climax. And that is usually the end of the story. The big thing happens, Lightning McQueen does the race. The climax you can win, you can lose, it depends. But the climax is usually where, again it’s the death and the rebirth of what we talked about last episode, which is the death of their faults and beliefs and the rebirth of the new person. And it’s at the climax. They become who they’re supposed to become. And that’s the last big turning point, the climax. Then after that, the movie has to show the aftermath. Because the aftermath does a couple of things. First off, it shows us that the hero completed their journey. They got what they were actually looking for. They may not have won what they wanted. Rocky didn’t beat Apollo Creed in the first one, but he accomplished it, that’s when Adrien runs out. Adrien, Rocky I love you. That’s the aftermath, we saw that he hit his goal, so we feel complete as the viewers of it. You see who they’ve become, you see that they were able to cast off this identity they had and become something different. And they have new beliefs and new faith in themselves. And that’s what the aftermath’s all about and to kind of wrap up the story. So isn’t that cool? I know it’s kind of hard to hear through a podcast and it’s easier when you read it, so that’s why you gotta get the book when it comes out, because it’ll make more sense. You can see the diagrams and the graphs. But it’s cool, the five turning points of conflict. Turning point number one is the opportunity that they take. Turning point number two is the change in plan. Turning point number three is the point of no return. Number four is the major setback, and number 5 is the climax. Then there’s a little arrow going between each of those ones. So the arrow from opportunity to the change of plans is called the new situation. Then we’re going from the change of plans to the point of no return. The arrow’s progress pushing to the point of no return. After they’ve gone through that there’s an arrow that says complication and higher stakes, that arrow pushes you to the major setback. Then there’s an arrow that says final push that pushes you to the climax. And from there we have the aftermath. Oh crap. Sorry I’m slipping a little bit. Someone slammed on their brakes in front of me. There you go the five turning points of conflict. So based on that, that’s the overarching theme of all movies and most stories and novels and things like that. I’m going to take the old epiphany bridge script that we’ve been using up to this point and try to see how I could, if I could weave it into that. I was playing today with that. I was telling a bunch of my stories with this overlaying on it, and it was interesting with how much more full it made the stories, which is cool because I was thinking my potato gun story, which hopefully you’ve heard a billion times by now, it’s so annoying. But I told with the old epiphany bridge story, it worked but it wasn’t quite emotionally impactful. So I laid this on top of it, I was like, “Okay, what is the new opportunity for me?” The new opportunity for me was, I wanted to make money and learn about internet marketing and selling information products, which lead me to this new situation where I created a potato gun product. Boom, boom, boom. Started making money selling it and life was good. All the sudden boom, I had this change of plans where Google slapped me and I wasn’t profitable and I was like, crap. So I tried to figure out this new world. What do I do? I’m making progress and trying different things and moving along and having a little bit of success here and there but a lot of things aren’t working. All the sudden I come to number three, this point of no return, which is basically my wife who is supporting me is like, “hey, are you going to help support us or are you just going to be broke our whole lives?” I’m like, “No.” and she’s like, “you either got to make this internet thing work or you gotta focus in school so you can get a job someday.” I was like, oh there’s my point of no return. So I was thinking, what do I do? I hate school, I’m barely graduating. I’m not going to get a good job. Or over here I can try this thing that’s not work, but I love it and believe in it. I’m at this point of no return and I say, screw it. I’m not going to focus on school. I’ll do enough so I can get my degree and I can wrestle but I’m an internet marketer, this is who I am, who I want to become. So I transition and start trying to figure things out and so that’s my point of no return. I start on this journey and then we’re going through and let’s see….. So then we had a major setback, so then I’m trying everything and nothing seems to work, I’m about to give up and then all the sudden I get a call from my friend and he says, “Russell, all my sites are failing. I just want to figure out this thing it’s called an OTO, it’s called Upsell.” I’m like, “What?” there’s a ray of hope, what if that worked. If that worked, holy cow that would change everything. So I’m like, okay I gotta try it out. So I take this one last hail -mary pass and throw an OTO in there, turn my ads campaign back on and boom, it worked. We started selling products again profitably and things were good. And that was the climax, number 5. We start selling, profits coming in. Potato gun market’s not huge but we learned the model and we start doing other businesses and now look at the aftermath and it’s like holy cow. Because I did this thing called funnels, everything’s amazing. And I’m not sure on there, the internal and external. The journey of achievement is to be successful online, which I hit. And the second one is the journey of transformation. And I learned that it’s not just trying to sell products and being transactional but creating experiences for people and its serving them at a higher level. That’s the power of an upsell, the power of funnels. You’re looking at your clients like, how do we actually change their lives? We do that through the process we take them through. When I discovered that it became everything. Now I focus on transformation and blah, blah, who knows…. Anyway, there’s me telling the story while I’m holding my paper trying to go through the process. But do you see how more full that is. It’s showing all this stuff. Anyway, I hope that helps. I’m almost home. If this didn’t help and you’re completely confused, I totally understand. Do not worry, the book will be out soon and you can read it in there and it’ll make way more sense. The book eventually will be at expertsecrets.com, I think the page is blank right now, but someday it’ll be there, if I finish it. So cross your fingers. That’s what I got. Thanks everybody, we’ll talk to you guys all again soon.

Marketing Secrets (2016)
The Hero’s Two Journeys

Marketing Secrets (2016)

Play Episode Listen Later Dec 9, 2016 15:17


Holy crap! Look what I figured out over the last four days. On this episode Russell talks about The Hero’s Two Journeys and what they mean. He talks about why the second journey is actually more important than the first. Here are some of the really cool things you will hear in today’s episode: What the difference is between the journey of accomplishment and the journey of transformation and why you can’t have one without the other. How every movie and story has these two journeys, but you just don’t realize it. And what Russell’s own Hero’s two journeys was like. So listen below to learn about the Hero’s Two Journeys and how they relate to business. ---Transcript--- Hey everyone it is a beautiful snowy, snowy day. I love the snow, it’s so much fun. I hope you guys are having a good time wherever you’re at in the world. Some of you guys are probably super hot, on a beach hanging out, which is cool. For me, I’m here driving in the snow. It’s about 12:30 in the afternoon, I’m going in late because I’ve been writing, trying to get the book done. So I’ve been spending a lot of time at home locked away. I’m trying to get things done without people around me, and then I have to go and share the ideas because it gets the energy of everyone in our office, gets me fired up and gets me motivated to keep writing and creating. But it’s kind of fun, the last three days, I was supposed to have the book done last week. Last 3 almost 4 days now, I’ve been focusing on the one chapter and it’s the epiphany bridge and if you listen to the podcast you hear me talk about the epiphany bridge and as I’m explaining it……it’s tough because when you explain things live there’s an easy way to do it. You guys have probably heard me explain the epiphany bridge on the podcast and I think most people probably got it. But as you’re writing there’s a lot of things you have to fill in because your audience may not have the context. When you guys are hanging out with me, we have context, we know…..there’s understanding you have when I share something it’s like, “Oh that’s how it fits in the context of all the stuff Russell’s been sharing with me.” But a book there’s a vacuum where someone could be getting off a book shelf and have no idea who you are. There’s more filling in between the lines you have to do. So the epiphany bridge, I could explain it easily, but to get the full impact that I need, I need more. I spent the first night, I can’t remember if I told you or not, but I spent three hours studying the story just to get back into that state of how you actually tell a good story. What’s the structure? And I think I mentioned there’s a really good audio called the Hero’s Two Journeys, by Michael Hauge and Chris Vogler teach the story. And Michael Hauge is like a consultant for script writer in Hollywood, and Chris Vogler does similar stuff for novelists. I kind of resonated a lot more with Michael Hauge, in fact Michael came and spoke at one of our events. Dayton Smith and I a couple of years ago taught this concept called the Hero’s two journeys. And it’s cool because I listened to the audio of it, and he spoke at our event. And he was, it was super awesome to see the story. You look at all movies and all books, they follow a very similar story structure, so that was fascinating back then, but I didn’t really know how to apply it. I’m not doing Hollywood productions or Hollywood movies, so how to this apply to our world? That was probably 5 or 6 years ago that he spoke at our event. It’s been kind of up in the air for me for a long time. This week as I’ve gone back through it, and I’ve been looking at it and listening to it through a different lens. I have a structure with my epiphany bridge story, is it the same as the hero’s two journeys? Is it different? What things am I missing that I should be bringing over? And it turned into this 4 day geek out session on Story, which has been so much fun. But now that it’s happening, I’m seeing this clear picture of……it’s amazing. I’m going to give Mike Hauge credit for a lot of this stuff because I’m learning it again through him and I’m trying to tweak it in a way that fits into my lens that I view the world through.  But some cool things, and I’ll share a couple of them and then I’ll be out of…probably wont have time to go through all of them. The cool thing is first off, talk about every good story, there’s three core components. There’s a character, then the desire of the character, where he’s ggoing, the physical desire ( I need to go over there) then there’s the conflict. So if you have those three you have a story. You have a character, little red riding hood. She has a desire, I want to take my grandma a bag of goodies. Then the conflict, the big bad wolf wants to eat her along the way. And that’s the story and if you have those three elements, you’ve got the story. The three core things. What’s interesting is that typically as marketers, we look at the desire is where we try to create desire in people’s minds. I want the big house or car or wherever this thing you want to get to is. I want to lose weight….we try to create desire in that. But what’s interesting is in the story desire is not created by the desire, emotion is not created by the desire. The Desire, the emotion we want in a story, the emotion comes from the conflict. That’s what people actually care about it. If there’s no conflict people won’t care about the story. If my story is that I woke up and drove to the office, there’s no conflict there, nobody cares, it’s boring. So the conflict is what creates emotion, which makes the story actually interesting. There’s kind of that. We talk about characters, always the back story, and I’ve kind of pulled out, there’s about 5 or 6 ways you can build rapport with it, and with a character. In a movie they try to do those things prior to……it’s the first ten percent of the movie, so prior to the attractive character, or the character, or hero, whatever you want to call it, leaving on this journey. So you try to build rapport and usually it’s happening in one spot. And about ten percent into the movie there’s this thing  that happens that usually physically they leave the location that they’re at and go somewhere else. Frodo leaves the shire and he goes on this journey. What happens is there’s always this visible desire we have called the Journey of accomplishment, the hero’s first journey, the journey of accomplishment. I need to accomplish this thing. I gotta take the ring to Mordor and throw it in this lava pit. Every story’s got that. There’s this journey. That’s the journey we’re all watching and we’re visible and we’re aware and going with this character on this journey trying to help them achieve. But then there’s also this second journey, that’s why he calls it the hero’s two journeys. And the second journey is not visible to the naked eye. We don’t see it. Frodo’s got to become a man, we don’t see that piece of it. All we see is the desire of where they’re trying to get to. And then the conflict that’s happening along the way. So that’s what’s fascinating, there’s this second journey happening, and that second journey is the journey of transformation. The first journey is the journey of accomplishment, second journey is the journey of transformation, them becoming a different person. So if you look at the back story of the story, what’s happening is that we’re creating an identity that this character believes about themselves. It’s all their old beliefs or all their current beliefs. They believe this and this and all these things that are important and have created their identity. And then they go on this journey of accomplishment and during the process they have this journey of transformation where this identity of who they think they are breaks away and these old beliefs fall off and then these new beliefs are born and it shifts from their identity to their essence. And essence is the key. That’s where we want to get to, that essence of who we actually are and having the hero discover that during this journey. What’s interesting is that in good stories the hero will accomplish the thing that they wanted to, that they went on this journey of accomplishment, they accomplish that thing. But then usually it doesn’t matter. They throw it away or they don’t care because the real journey was this journey of transformation, where the character became something more. So as I was, yesterday as I came to the office I started geeking out, so I mapped out on a whiteboard and showed the whole thing to a bunch of guys on my team. I was explaining it all to them and then everyone was kind of like, “Give me an example of this journey of transformation.” And I was thinking and all the sudden it popped in my head and I remember this story of Cars. So Cars is, we just watched it on the Disney Cruise with my kids like 25 times, so it’s top of my brain right now. Lightning McQueen is this hero. There’s this back story, we hear all this stuff, he almost wins the Piston cup, there’s a three-way tie, so now they’re gonna race. So now he’s got to leave, he’s physically leaving this spot. During the back story we understood his identity, what’s important. He’s a rookie, He’s in line to win the piston cup, blah, blah. We also see his character flaws, we find out before he leaves on his journey that he doesn’t have any friends, even Harv, his manager, he thinks is his friend isn’t actually his friend, he doesn’t even like him. He’s getting in this car and we realize that he’s actually…there’s this pain that he has and he doesn’t know who he is. He’s going to win this thing and that’s his identity. He has to win the Piston cup or else he’s a failure in life. He’s gonna be the first rookie ever, so he jumps into the……Harv, they start on this physical journey. Leaving the current location for somewhere else. The desire for him is to go to California to win the Piston cup. That’s the visual goal we all see. Then what happens, Harv falls asleep, he falls out of the car, gets stuck in Radiator Spring and that introduces conflict. And all this conflict starts happening. And through this conflict he becomes a different person. Then what happens is the end of the story he gets the ability to go accomplish his desires. So he leaves Radiator Springs, he goes to the race, gets in the thing, doing this race and has this opportunity to win. He’s out there racing the track and goes through and it comes down to the last minutes of the race. He’s going through and passes everybody and he’s in the front and he has become the victor, he’s gonna win. His desires that he’s been trying to accomplish this entire movie, the whole journey of accomplishment is now his, he owns it. And then all the sudden Chick Hicks hits the King’s wheel and the king flips up, boom, boom, boom, car wrecks. Smashes everything and he looks up and as he’s about to cross the finish line he looks up and sees in the monitor he sees the King destroyed. And he remembers the story about Doc and him being destroyed and all the sudden he realizes in that moment, he changes. And he realizes that this journey of accomplishment, things he’s trying to accomplish, does not actually matter. And he throws it away, slams on his breaks and stops an inch in front of the finish line and he sits there and Chick Hicks flies past him and wins the race. And then what does he do? He backs up, goes back and finds the King, goes behind him and he starts pushing the King to the finish line. The King says something to him. He says, “What are you doing, Rookie? You realize you just threw away the Piston Cup?” and then this is where we had this glimpse of the transformation Lightning McQueen had. He said, “You know an old race car once told me, all it is, is an empty cup.” And he pushes the king through the finish line and the story…..the hero’s second journey, that transformation, he accomplished it. He became somebody more. Something different, something better. Isn’t that amazing. And it’s like, that is the story line for movies. It’s the hero’s two journeys. And when you see it, it starts becoming so clear that all these, every movie there’s this external journey, the external desire they are going for, but then there’s this internal journey that happens and I want you to think about this for yourself. Because, we’ll get more when you get the book, it’ll explain how this fits into the epiphany bridge and all that stuff. But for a lot of us, that’s our life. We all get into whatever we’re doing because we have this thing. I got into wrestling because I wanted to be, at first a state champ, I wanted to be a national champ. Here’s my journey of achievement. That was all I lived, thought about. That was the only thing that mattered. I went on this journey and hit my state champ, I became an All American and went to college and my last goal was to become an All American in college. My whole life, everything rode on this journey, I was going on this thing, and I didn’t hit it. I fell short, I didn’t even qualify for the national tournament my senior year, fell short. And it was over. And I didn’t get my thing that I’d been trying to achieve. But then for me as a person, I stepped back and I looked and I said, “What happened in the last 12 years of me pursuing this dream?” what was the journey of transformation for me? Who did I become because of that? If I didn’t go on this journey, even though I didn’t hit my desire, even if I would have hit my desire, what was put in my path? Who did I meet? How did I change who I am? How did I become someone different, someone better because of that? If I hadn’t gone on that journey where would I be today? It would have been a whole different trajectory. But the journey of transformation happened because I was chasing that desire. So let’s get into business, want to make money, that’s the desire but then what happens along the way? Holy cow, you feel, you realize and this is true for me, you realize that the things you create actually have an impact on people and it can change their life. And suddenly it shifts from I need to make money to how can I have an impact? A transformation, that’s the switch. That’s why there’s so many people who go through weight loss, this desire to lose weight and in the process they’ve learned something about themselves. And they have so much passion about it and they want to share it with other people and that’s why they become trainers and coaches and experts and all these crazy things. It’s so fascinating. It’s in movies, in life. All over the place, the hero’s two journeys. It’s excited. So that’s what I got for you guys to you. I’m almost to the office. I have more that I want to share, but I’ll have to save it for another podcast. Maybe I’ll do it on the drive home tonight because I have the paper right here. The next thing I’m looking at is the conflict. How do you break down the actual conflict that’s happening inside of this story. The hero’s, after he’s left home, he’s going through this thing, what are the levels of the conflict. I actually have it sketched out right here; it’ll be in the new book. I’m calling it the Five Turning Points of Conflict, and it’s awesome. So maybe I’ll share that tonight or whenever the next podcast comes out. Least that’s the game plan. If not, then go read my book because it will be in there for sure. I hope that is exciting for you guys, gets you a little pumped up about story and thinking through that as you’re telling your stories. Because the end of the day no one really cares if the hero achieves the accomplishment. The audience cares that the hero becomes something and gets the journey of achievement, or the journey of transformation. That’s what we actually root for. That’s how we fall in love with characters. Rocky part 1, Rocky didn’t win. But who did he become? That’s why we love Rocky. Alright, I’m at the office, guys. Appreciate you all, have an amazing day. I’ll talk to you guys probably later on tonight. Alright, bye.

Indie Film Hustle® - A Filmmaking Podcast with Alex Ferrari
IFH 114: The Six Stages of Character Development with Michael Hauge

Indie Film Hustle® - A Filmmaking Podcast with Alex Ferrari

Play Episode Listen Later Nov 10, 2016 22:52


The Six Stages of Character Development with Michael HaugeThis week we have a returning guest, screenwriting guru Michael Hauge. On this episode, he discussed The Six Stages Character Development. A very eye opening episode. Check it out. Right click here to download the MP3These videos on screenplay structure are from his best selling online course: Story and Screenwriting Blueprint - The Hero's Two Journeys.In more than 4½ hours of lecture, discussion and Q&A, Michael Hauge, author of Writing Screenplays That Sell and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read; and Christopher Vogler, story analyst and author of The Writer’s Journey: Mythic Structure For Writers, unite to reveal the essential principles of plot structure, character arc, myth and transformation.Click below to download more videos.

character development six stages two journeys michael hauge get your screenplay seconds the guaranteed way
List Building Lifestyle With Igor Kheifets
IKS059: Storyselling with Michael Hauge

List Building Lifestyle With Igor Kheifets

Play Episode Listen Later Sep 12, 2016 26:22


Which one's more powerful way to present your product: 1) Amazing new software which builds landing pages. 2) "I've used this new software to create a landing page which finally allowed me to leap over the technical barriers and start building my list. I then emailed my list daily and made my first commission online!" You guessed it... 2nd approach is 10X more powerful. Why? Because it does what all well-told stories do - elicits emotion. And emotion, my little droggling, sells! Would you like to discover how to tell emotion-eliciting stories about your product in 6 easy steps? Stream this episode right now!

Igor Kheifets List Building Lifestyle
IKS059: Storyselling with Michael Hauge

Igor Kheifets List Building Lifestyle

Play Episode Listen Later Sep 11, 2016 26:22


Which one's more powerful way to present your product: 1) Amazing new software which builds landing pages. 2) "I've used this new software to create a landing page which finally allowed me to leap over the technical barriers and start building my list. I then emailed my list daily and made my first commission online!" You guessed it... 2nd approach is 10X more powerful. Why? Because it does what all well-told stories do - elicits emotion. And emotion, my little droggling, sells! Would you like to discover how to tell emotion-eliciting stories about your product in 6 easy steps? Stream this episode right now!

SPA Girls Podcast
SPA Girls – BONUS Episode – RWNZ16 short interviews

SPA Girls Podcast

Play Episode Listen Later Aug 28, 2016 16:41


This is another bonus episode from the SPA Girls - a collection of three short interviews that we did at the RWNZ16 conference in Auckland, New Zealand. Firstly bestselling author Heather Graham talks about how she wants to take us all home with her (we didn't say no...); agent Courtney Miller-Callihan gives a few tips on the kind of books she likes best; and the incomparable Michael Hauge talks about how to create a story that works.

SPA Girls Podcast
SPA Girls Podcast – EP45 – RWNZ conference indepth

SPA Girls Podcast

Play Episode Listen Later Aug 19, 2016 40:21


This week we had a huge amount of fun talking about the RWNZ conference that we just had here in New Zealand. With an all-star international line up including Hollywood Script Consultant Michael Hauge, multi-award winning author Heather Graham, Australian Superstar Rachel Bailey, Scriptwriting Extraordinaire Kathryn Burnett, Self-Publishing Gurus Leeanna Morgan and Steff Green plus many more, we had a whole heap to discuss. We break down Michael Hauge's amazing story structure ideas, discuss regency dancing, and talk about why conferences are so amazing. It's a fun episode, and we hope you enjoy it! :)

Accelerate! with Andy Paul
Episode 189: How to Use Emotion to Capture Your Prospect’s Interest w/ Michael Hauge

Accelerate! with Andy Paul

Play Episode Listen Later Jun 30, 2016 43:47


Bestselling author of Selling Your Story in 60 Seconds, Michael Hauge, is a story and script consultant, author, lecturer, and coach who works with writers, producers, directors and prominent stars to sell their ideas in the cut-throat competitive world of Hollywood. In today’s episode, Michael shares how sales reps can use emotion as the best tool to create the compelling first impressions that capture a prospect’s attention.

ClickFunnels Radio
Michael Hauge, The Impact and Purpose of Stories on Your Business

ClickFunnels Radio

Play Episode Listen Later Jun 30, 2016 33:49


Michael Hauge has decades of Hollywood experience working script writers and story tellers. He has compiled all that he has learned over his career and now uses that knowledge to help entrepreneurs and business owners craft their stories to sell more of their products and services. On this episode he reveals his 12 Elements to Effective Story telling that will help you convert prospects to raving buyers.

Onward Nation
Episode 250: Living in fear to living courageously, with Michael Hauge.

Onward Nation

Play Episode Listen Later Jun 3, 2016 42:00


Michael Hauge has been one of Hollywood’s top script consultants, story experts, and speakers for more than 30 years. He coaches screenwriters, novelists, filmmakers, professional speakers, internet marketers and corporate leaders, helping transform their stories and their audiences using the principles and methods of Hollywood’s most successful movies. Michael is the author of “Selling Your Story in 60 Seconds” and the new 20th Anniversary Edition of his classic book Writing Screenplays That Sell. He has consulted on films starring – among many others - Will Smith, Tom Cruise, Reese Witherspoon, Julia Roberts and Morgan Freeman, and has presented lectures and workshops to more than 70,000 participants worldwide. According to Will Smith, “No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” What does transformation in storytelling mean? Transformation comes through the hero's inner journey -- it's what's going on inside the hero -- it's going from living in fear to living courageously. How does transformation happen to the storyteller? The transformation happens to the hero when they are vulnerable enough to face their fears -- when you're willing to dig into your own fears when telling a story -- you're going to be forced to change along with the hero. Why is the question "why?" so important in storytelling? Fear is rooted in the belief system -- beliefs are always logical but they're never true. How best to connect with Michael: (Virtually) Everything Story conference

Business of Story
#35: How to Become a Master Business Storyteller

Business of Story

Play Episode Listen Later Apr 11, 2016 59:51


Michael Hauge, a top Hollywood Story Consultant, joins the Business of Story Podcast to reveal the crucial and powerful elements in every successful screenplay, novel, or business story. The Business of Story is sponsored by ACT!, Convince & Convert, Emma, and Oracle. ACT! helps individuals, small businesses, and sales teams organize prospect and customer details in just one place, ultimately driving sales. Visit http://actstory.com and enter to win a pair of BOSE noise-cancelling headphones. Emma helps marketers everywhere send smart, stylish email newsletters, promotions, and automated campaigns, and help us all rest a little easier knowing our marketing emailing is doing its job. Check out their newest publication at Myemma.com/click. Each day the team at Convince & Convert picks a topic and sends you the three best resources ever created about that topic. It's topical, it's timely, it's useful, so go to definitivedigest.com and subscribe to their email newsletter now. Oracle Marketing Cloud offers an introduction to marketing automation, with tips that marketers need to automate and optimize. In This Episode Why story is more important now than ever The three mistakes we make with our business, brand, and content marketing stories and how we can overcome them How to get a buyer to live vicariously through the success of existing customers How to use the structure of setup, hero, stakes, conflict, and aftermath to create compelling content How to identify the emotional stories that elevate a professional services brand The core foundation of every story: character, desire, and conflict Resources Park@BusinessOfStory.com StoryForMarketers.com Andre Chaperon Getting Goosebumps podcast StoryMastery.com “Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read," by Michael Hauge “Writing Screenplays that Sell,” by Michael Hauge "The Hero's Two Journeys," seminar with Christopher Volger and Michael Hauge   Visit http://bit.ly/BizofStory for more insights from your favorite storytellers.

Indie Film Hustle® - A Filmmaking Podcast with Alex Ferrari
IFH 055: Michael Hauge - Writing a Screenplay That Sells

Indie Film Hustle® - A Filmmaking Podcast with Alex Ferrari

Play Episode Listen Later Mar 10, 2016 52:10


Michael Hauge - Writing a Screenplay That SellsYou are in for a treat. This week's guest, MICHAEL HAUGE has been one of Hollywood’s top script consultants, story experts and authors for more than 30 years. He coaches screenwriters, novelists, filmmakers, professional speakers, internet marketers and corporate leaders, helping transform their stories and their audiences using the principles and methods of Hollywood’s most successful movies. Michael has consulted on films starring – among many others - Will Smith, Tom Cruise, Reese Witherspoon, Julia Roberts and Morgan Freeman, and has presented lectures and workshops to more than 70,000 participants worldwide. He is the best selling author of Writing Screenplays That Sell (now in its 20th Anniversary Edition), and Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read. According to Will Smith, “No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” - Will SmithAfter our interview Michael Hauge and I decide to bring one of his best courses to the IFH Tribe. We called is Screenplay and Story Blueprint: The Hero's Two JourneysIf you click here you'll get a SPECIAL IFH DISCOUNT: Screenplay & Story Blueprint

Onward Nation
Episode 184: 8 steps to a great story, with Michael Hauge.

Onward Nation

Play Episode Listen Later Mar 3, 2016 63:04


Michael Hauge has been one of Hollywood’s top script consultants, story experts, and speakers for more than 30 years. He coaches screenwriters, novelists, filmmakers, professional speakers, internet marketers and corporate leaders, helping transform their stories and their audiences using the principles and methods of Hollywood’s most successful movies. Michael is the author of “Selling Your Story in 60 Seconds” and the new 20th Anniversary Edition of his classic book Writing Screenplays That Sell. He has consulted on films starring – among many others - Will Smith, Tom Cruise, Reese Witherspoon, Julia Roberts and Morgan Freeman, and has presented lectures and workshops to more than 70,000 participants worldwide. According to Will Smith, “No one is better than Michael Hauge at finding what is most authentic in every moment of a story.” Could have ruined your business – but now – an invaluable learning experience Michael got a mediocre rating in a big magazine -- and Michael tells the whole story here. Most critical skill you think business owners need to master to be successful "The ability and willingness to incorporate stories in any communication." How to create a good story Identify the hero of the story -- who is the main character? Create a setup -- describe the life the hero was living before the story began Present the hero with opportunity (and create empathy in the process) Put the character in a new situation based on the opportunity Create a clear, visible goal with a clear finish line in the end Create conflict The climax of the story -- paint a picture of what success was like The aftermath -- paint a picture of the new life because of making the journey The three kinds of stories business can tell Autobiographical -- the story about you Case study -- take someone who has benefited from your product or service and talked about how you and your product or service has changed their life The "Wise Man" story -- repeat a story and how you or your audience can learn from their lessons Most influential lessons learned from a mentor "The seat of the pants to the seat of the chair." "Don't get it right, get it written." "You've got to reject rejection."   Final Round – “Breaking Down the Recipe for Success”   What one strategy or “recipe” would compound into big wins for business owners? I ask myself if whatever I'm going to try sounds like fun -- and if it does, I'll try it. What strategy would you recommend new business owners focus on to best ensure success? Don't be afraid of telling stories Ask yourself where you draw the line -- and then take small steps toward confronting you fear How best to connect with Michael: Website: www.storymastery.com Website: storyformarketers.com   You can also find us here: ----- OnwardNation.com -----

Getting Goosebumps: The Power of Storytelling
Eliciting Emotion with Hollywood coach Michael Hauge | #26

Getting Goosebumps: The Power of Storytelling

Play Episode Listen Later Feb 16, 2016 60:25


For this week’s episode of Getting Goosebumps, I had the chance to chat to storytelling legend Michael Hauge. Michael’s worked in Hollywood for over 35 years, coaching top screenwriters, producers, and directors for an array of of exciting projects, including films I Am Legend and Masters Of The Universe – so, it’s safe to say he knows a thing or two about transforming stories into success! Also a best-selling author and powerful public speaker, he’s an expert on coaching wider audiences to develop their understanding of storytelling, and truly enhance their skills. Whether it’s marketers, writers or attorneys, Michael knows how to rework the core principles of story to suit the storyteller.

Darken the Page: Conversations about the Creative Process
Ep.49 Screenwriting, Storytelling and Delivering Great Feedback w/ Michael Hauge

Darken the Page: Conversations about the Creative Process

Play Episode Listen Later Oct 28, 2015 30:51


Michael Hauge is a screen writing coach and is has worked with screenwriters, producers, stars and directors on projects for every major studio and network. the best selling author of Selling Your Story in 60 Seconds, as well as the new 20th Anniversary Edition of his classic book Writing Screenplays That Sell. Selling Your Story […]

INspired INsider with Dr. Jeremy Weisz
[One Question] How do you Find your Courage and become Vulnerable with Michael Hauge

INspired INsider with Dr. Jeremy Weisz

Play Episode Listen Later Jun 16, 2015 24:36


Michael Hauge is one of the top story experts for Hollywood writers, filmmakers, studios, and business leaders. He is the founder of StoryMastery.com and has coached producers and stars for the past 35 years.  He has worked on  I Am Legend, Hancock and The Karate Kid for Will Smith and Overbrook Entertainment; Masters of the Universe for Columbia Pictures and has worked on projects for Julia Roberts, Morgan Freeman and many more.   Michael is the best selling author of Selling Your Story in 60 Seconds and the book  Writing Screenplays That Sell.       http://www.inspiredinsider.com/michael-hauge-one-question-inspires/

Greg Smith - Agile Writers
Agile Writers - The 8 Stages of Story

Greg Smith - Agile Writers

Play Episode Listen Later Aug 24, 2014 22:46


In this segment we talk about the influences on the Agile Writer Method including Syd Field and Michael Hauge. We also talk about how the Hero's Journey maps to the 8 Stages of Story.

Greg Smith - Agile Writers
Agile Writers - The 8 Stages of Story

Greg Smith - Agile Writers

Play Episode Listen Later Aug 24, 2014 22:46


In this segment we talk about the influences on the Agile Writer Method including Syd Field and Michael Hauge. We also talk about how the Hero's Journey maps to the 8 Stages of Story.

Draft Zero: a screenwriting podcast
DZ-01: Do Screenplay Gurus win you Oscars?

Draft Zero: a screenwriting podcast

Play Episode Listen Later Mar 1, 2014 100:39


Do Oscar-Nominated screenwriters follow the structural formulas prescribed by the 'gurus' and books? Stu and Chas analyse two screenplays nominated for Academy Awards in 2014 – PHILOMENA and DALLAS BUYERS CLUB – to see whether they follow the structural theories espoused by Blake Snyder, Michael Hauge and Christopher Vogler. LINKS: PHILOMENA Screenplay by Steve Coogan and Jeff Pope The Q&A Podcast with Jeff Goldsmith – Philomena DALLAS BUYERS CLUB screenplay by Craig Borten and Melisa Wallack The Q&A Podcast with Jeff Goldsmith – Dallas Buyers Club THE FIVE KEY TURNING POINTS OF ALL SUCCESSFUL SCRIPTS by Michael Hauge Michael Hauge on the High Concept Movie (YouTube) SAVE THE CAT BEATSHEET by Blake Snyder THE WRITER'S JOURNEY STRUCTURE by Christopher Vogler Ingrid's Notes on THE WRITER'S JOURNEY SM Worth links to a few different Scrivener Templates including one for the Hero's Journey. John Castle writes about using Scrivener and Save The Cat; and even offers his Save The Cat template for download. We should probably link to Scrivener as well then. Please send feedback to ask at draft-zero.com. Subscribe to the podcast via RSS.

Stand Up and Speak Up
Guest Michael Hauge

Stand Up and Speak Up

Play Episode Listen Later Apr 11, 2013 60:00


Stand Up and Speak Up

Filmmakers Forum
Show #31 - Omaha Film Festival talk

Filmmakers Forum

Play Episode Listen Later Apr 5, 2006


Today Lou talked about some of the winners of the First Annual Omaha Film Festival. He also talked about other aspects of the festival and also played a song by Simon.Download the Show- Omaha Film Festival- John Putch- Mojave Phone Booth- Lew Hunter- Michael Hauge- Student Filmmakers Film Festival- Tribeca Film Festival- Simon- The Mantis Parable- The Showdown- End of a dog- Expiration Date- Lenexa, 1 Mile- Jimmy and Judy- Contact Us