Podcasts about what you will learn

In this week's Hero Highlight episode, we're revisiting some of Chandler's favorite conversations with Mindset Coach Katie Wee. Throughout Katie's time on the show, she's helped listeners like you explore what it takes to change your thoughts, unlock self-trust, and build a future rooted in joy and alignment with your purpose. With humor, compassion, and lived wisdom, Katie explains how healing happens when we shift our limited beliefs, listen to our nervous system, and take full ownership of our energy. From overcoming self-sabotage to embracing manifestation, this episode invites you to challenge your inner critic and become the "conscious creator" of your life. What You Will Learn[00:07:04] What manifestation means—and how it actually works.[00:09:00] Why your energy and beliefs shape the future you experience.[00:11:00] How to soothe your inner child while showing up as your adult self.[00:12:12] Why healing old beliefs can shift your entire emotional reality.[00:14:30] How joy and “high vibration” create momentum toward your goals.[00:16:30] Why you can't love who you are while resenting your past.[00:18:30] How to reframe suffering and find meaning in your past challenges.[00:19:24] The meaning of "self-sabotage" and how your nervous system affects it.[00:21:21] How choosing a second, kinder thought can transform your mood.[00:24:33] Why many of us feel safer in stress than in true happiness—and how to shift that.Resources MentionedThe Big Leap by Gay Hendricks (Book)   Want to Hear More from Hero Katie? Check Out These Episodes!The Mindset Makeover: Healing for HappinessManifestation Masterclass with Mindset Coach Katie WeeHow to Combat and Heal Anxiety For GoodSelf-Sabotage: Learn to Stop Standing in Your Own WayLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Katie WeeWebsite | InstagramChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to a special solocast episode of Build a Better Agency! In this midyear trend report, hosts Drew McLellan and Danyel Newcom McLellan dig deep into the evolving landscape facing agency owners in 2025. Leveraging data, global industry perspectives, and hands-on agency experience, Drew and Danyel break down what's really impacting agencies right now and what to keep your eye on as the year unfolds. This episode covers the biggest drivers reshaping the agency world—from economic and political disruptions to shifting client and employee expectations. Drew and Danyel explore findings from the 2025 Edelman Trust Barometer, including the global “crisis of grievance,” and detail the unique opportunities and obligations business leaders face as the most trusted type of institution. They reveal how financial trends, M&A activity, and even compensation expectations are shifting, providing a realistic look at growth, profitability, and future planning. You'll also hear a candid analysis of client dynamics and new business trends: increased buyer skepticism and demand for transparency, shorter contract terms, and the rising importance of social proof and niche expertise in attracting and retaining accounts. Internally, the episode explores changing workforce norms, a renewed focus on employee development and mental health, and innovative staffing strategies to increase agility and resilience. Rounding out the conversation, Drew and Danyel highlight where agencies are finding success—including the explosive impact of AI, new roles like creative technologists, the resurgence of retro campaigns, and the growing power of influencer and creator marketing. Whether you're preparing your agency for exit, acquisition, or simply striving to thrive during uncertain times, this action-packed episode provides practical, actionable insights to help you build a stronger, more sustainable business. Don't miss the chance to regroup, refocus, and get energized for what's ahead! A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Navigating economic and political uncertainty in agency operations Building and maintaining trust with clients and employees Shifting trends in agency growth, profitability, and M&A activity The rising importance of transparency and authenticity with clients Harnessing outside validation and social proof for new business Leveraging innovation, partnerships, and flexible team structures Embracing AI and data-driven insights as core agency strengths

Summer is a transitional season—routines shift, energy changes, and the structure of your week gets looser. But for top real estate advisors, summer is not a slowdown—it's a reset. In this episode of Monday Morning Pep Talk, Jim Miller lays out a focused, tactical plan to make this your most intentional, productive summer yet. Whether you're closing deals or catching sunsets, this episode is your guide to blending growth with enjoyment—because a purposeful summer builds a sharper fall.

Jesús Canchola Sánchez personal journey—returning to his faith after years of pursuing the wrong path—powerfully mirrors the transformation of Escape From Natura Meta's main character, Gabriel. What You Will Learn in this Podcast and the BookHow faith can reawaken in the most unexpected places and seasons of lifeThe dangers of conformity, erasure of individuality, and the loss of faith in modern cultureThe value of perseverance through suffering and the true meaning of freedomHow personal identity should not be tied not to culture or community but to divine purposeWhy storytelling matters in keeping faith, hope, and truth alive in societyA deeper appreciation for the struggle between worldly "progress" and timeless spiritual truths Jesus' Canchola Sanchez Jesús Canchola Sánchez had his first short story published at the age of 7 in his Chicago elementary school newspaper. He's the author of the children's book Pepito Has a Doll (2021). He received the Hispanic Playwrights in Residence award by INTAR Theater and won the Pregones Theater Asunción Playwrights Competition. Escape From Natura Meta, his first novel, will be published in 2025. Canchola Sánchez was a producer on the morning talk show Las Comadres con Gloria B (2008-2010) that aired on Telemundo 47 in the tri-state area. As an actor, he appeared on NBC's Late Night with Conan O'Brien "Conando" sketches and danced on Bhangra Dance Workout of Massala Productions. He was on stage at the Public Theater in 365 days/365 plays, Pregones Theater, FringeNYC and played Demetrius in A Midsummer Night's Dream directed by Stuart Vaughan at the Lucille Lortel Theater.ABOUT HIS NEW BOOK Jesús is stepping boldly into the world of dystopian fiction with his debut novel, Escape From Natura Meta, a riveting story of faith, identity, and freedom. In a future ruled by The Council, where faith is outlawed in favor of the "benefit of all," Gabriel is born into the oppressive society of Natura Meta and slated for forced gender transition. Visited in dreams by his ancestor Beatriz, Gabriel awakens to faith and escapes into a dangerous, unknown world. In Louisiana, the Creole tribe teaches him the old ways, and across his journey—through love in the desert among the Jews, slavery under Texas cowboys, and ultimately discovery in Mexico—Gabriel grows from a weak boy into a strong man of faith. As he builds a hidden Christian community in a godless world, Natura Meta puts a bounty on his head. Gabriel must return home to ignite a war for true freedom, risking everything to break the chains of tyranny.WebsiteAmazon Books

Do you ever feel like you're doing everything right in your jewelry business, but you're still not getting the results you want? In this episode, Danny Bahr from Opals by Steed flips the script and puts me in the hot seat! We dive deep into visibility, morning routines, mindset blocks, and the real challenges jewelry business owners are facing right now. If you've ever felt stuck, burnt out, or unsure about how to grow without losing yourself in the process—this one's for you.   What You Will Learn in this Episode: How to build real visibility without trend-hopping or burning out The mindset shift that helps you stay consistent without rigid routines Why strong client relationships need boundaries to be sustainable How in-person connection can change everything in your business   Topics Discussed: Dani's experience running a jewelry biz in the Australian outback Robyn's flexible morning routine and flow-based workstyle Boundaries vs. burnout in custom orders Visibility as the key to standing out in a crowded market JBA retreat experiences + the power of in-person connection The future vision of JBA and mindful growth strategies __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business—just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/ __________________________   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/  __________________________   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!   __________________________ LINKS MENTIONED: Instagram: https://www.instagram.com/opalsbysteed/  Website: https://opalsbysteed.com/

What happens when you realize you've climbed to the top of the wrong mountain? In this episode of Wickedly Smart Women, host Anjel B. Hartwell interviews Luisa Molano, executive coach and global community founder, to unpack the journey from burnout to alignment. Luisa shares what it was like to rise through the ranks of Fortune 500 companies only to find herself emotionally exhausted, misaligned and handed a seven-page performance improvement plan (PIP) after years of over-delivering. This conversation is for every woman who's ever felt the Sunday Scaries, every leader who's questioned the cost of her ambition, and every visionary who's ready to build success that feels good on the inside too.  What You Will Learn: How childhood experiences and cultural expectations shape beliefs about success and worth. The long-term impact of growing up in a high pressure, achievement focused environment. How traditional corporate success can create burnout, even when everything looks great on paper. What the “Sunday Scaries” really reveal about career misalignment. How constantly saying yes and overperforming leads to emotional exhaustion and resentment. The reality of receiving a performance improvement plan after years of dedication and what it means emotionally. Why giving yourself permission to fully feel your emotions is a powerful step toward healing and clarity. What it looks like to leave a corporate career with intention, dignity, and a strategy for transition. How to build a business that blends ambition with rest and strategy with sustainability. What it means to grow revenue without sacrificing personal wellbeing or burning out. How redefining success around energy, values, and joy can lead to breakthrough results in life and business.   Connect with Luisa Molano  Website Connect with Anjel B. Hartwell Wickedly Smart Women Wickedly Smart Women on X Wickedly Smart Women on Instagram Wickedly Smart Women Facebook Community Wickedly Smart Women Store on TeePublic Wickedly Smart Women: Trusting Intuition, Taking Action, Transforming Worlds by Anjel B. Hartwell Listener Line (540) 402-0043 Ext. 4343  Email listeners@wickedlysmartwomen.com

On this episode of Destination on the Left, I talk with Patrick Keyes, Sales and Marketing Manager at Rainbow Air Helicopter Tours in Niagara Falls, about why he believes in coopetition and how collaborations with his competitors have helped him be successful. Patrick explains why being a first call partner to your local and regional DMO is so important, and how you can position yourself to be that partner. He also offers valuable advice on how to work collaboratively at trade shows to build success. What You Will Learn in This Episode: How Patrick developed a regional, visitor-centric mindset by looking beyond traditional industry boundaries Why Patrick firmly believes that coopetition drives success for individual businesses and the broader destination What innovative steps Rainbow Air Helicopter Tours is taking to transform into a year-round, multifunctional attraction, including their new facility and virtual reality experiences Why partnering with local and regional DMOs (Destination Marketing Organizations) allows you to maximize marketing opportunities and industry influence Strategies Patrick uses when attending industry trade shows to represent both his own company and the wider Niagara region, and how this approach builds stronger relationships How Patrick seeks out unconventional partnerships, like collaborations with wineries and golf courses, to create memorable experiences and extend visitor stays in the region Leveraging Collaboration for Year-Round Tourism One of Rainbow Air's boldest moves has been the development of a new 30,000-square-foot tourism center. This ambitious facility isn't just a ticket counter; it's set to become a hub of activity through every season. Traditionally, tourism in Western New York peaks from Memorial Day to Labor Day, but Patrick and his team saw the need for more. The new tourism center, set to open over Memorial Day weekend, will feature a range of amenities, including gift shops, restrooms, and innovative virtual reality attractions, such as parasailing over Niagara Falls. By offering a range of experiences and amenities, Rainbow Air aims to both attract off-peak visitors and encourage them to extend their stays, laying the groundwork for sustainable year-round tourism. The Power of Partnerships A recurring theme throughout Patrick's career is the essential role of strong relationships with Destination Marketing Organizations (DMOs), regional partners, and fellow attractions. As part of Rainbow Air, he is able to attend trade shows globally, but Patrick insists on representing the region, not just his company. “Know your audience, do your research, and come prepared to advocate for not only your attraction, but complementary experiences that round out the destination,” he advises. Forming partnerships with other attractions enables a rising tide that lifts all ships. Being proactive, communicating openly, and showing a genuine commitment to representing the community as a whole are so important. When DMOs trust that you'll be a reliable, high-quality option, you're top of mind for press trips, FAM tours, and state-led opportunities. Creative Collaborations Rainbow Air's vision for cross-industry cooperation doesn't stop at helicopter tours. Patrick is exploring partnerships with local wineries, golf courses, and historical sites. Imagine custom packages where visitors enjoy an aerial tour before being whisked away to a vineyard for a picnic. Or collaborating with the local wine trail for multi-stop experiences. By thinking creatively about what both locals and travelers want, Rainbow Air extends an invitation for everyone to participate in the region's success. What excites Patrick most is not just Rainbow Air's growth, but the chance to be “a beacon” for others in Niagara Falls. By investing in innovation and actively inviting everyone to the table, he hopes to create a mutually beneficial model, one where attractions, large and small, lean on each other to make the region irresistible and vibrant, every season of the year. Resources: Website: https://www.rainbowairinc.com/ LinkedIn: https://www.linkedin.com/in/patrick-keyes-1001186/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

How do you thrive when life's demands shift with every season? Join hosts Keith and Sid as they explore the art of adapting to life's ever-changing phases, from parenting chaos to business growth. This episode of the Overlap Podcast dives into the concept of seasons in work, fitness, family, and leadership, offering actionable insights to help small business owners and anyone striving for balance prioritize effectively. Discover how to give yourself grace, make tough choices, and embrace the ebb and flow of life's demands without losing sight of your goals.   What You Will Learn: How to identify and adapt to the seasons of life impacting your work, family, and personal growth. Strategies for prioritizing tasks and letting go of non-essentials during busy seasons. The importance of giving yourself grace when balancing multiple responsibilities. Insights into how seasons of life influence parenting, relationships, and business decisions. Key Topics Discussed: The challenges of shifting from one to two (or more) kids and its impact on family dynamics. Why prioritizing certain aspects of life (like fitness or business projects) may need to take a backseat temporarily. How setting aside business ideas can lead to better market clarity and innovation. The role of maturity in creating hierarchies of priorities to manage time and energy effectively. The pitfalls of over-optimization and how to focus on what truly matters in each season. Sponsor Spotlight: C2 Wealth Strategies: Wes Cody and his team at C2 Wealth Strategies provide personalized financial planning to help you achieve wealth and financial freedom. Visit C2 Wealth Roadmap for Growth: Chris Francis and Rick Miller's online course helps small service businesses scale, build teams, and create lasting systems. Learn more at Tree Business Content Fresh: Transform your social media presence with Content Fresh, driving massive growth in reach and engagement. Explore Content Fresh Barranco and Associates: Johnny Barranco offers holistic financial consulting and tax preparation to align your finances with long-term goals. Contact Barranco and Associates Show Resources and Links: Overlap Podcast Website: overlaplife.com Quotes: “Everything has a season, and it takes maturity to take a step back and create hierarchies of priorities.” – Sid “A lot of the things that we think we have to do right now can serve itself sitting on a shelf for a bit.” – Keith “It's not about you right now. She's raising two kids. Holy crap. She's just trying.” – Sid, reflecting on a friend's advice about parenting seasons. In this episode, Keith and Sid remind us that life's seasons—whether in parenting, business, or personal growth—require flexibility, prioritization, and a healthy dose of grace. By recognizing the temporary nature of each phase, you can make intentional choices that align with your long-term goals while embracing the present. Tune in to learn how to navigate these shifts with confidence and clarity, ensuring you thrive in every season of life. Subscribe to the Overlap Podcast for more insights on balancing work, family, and leadership, and join the conversation on X to share your own experiences with life's seasons.

In this illuminating compilation episode, rediscover insightful highlights from Chandler's conversations with Astrologer and Author Ophira Edut. Together, they explore astrology as a rich system for understanding yourself, your purpose, and the season of life you're in. From breaking down horoscopes and birth charts to explaining retrogrades and zodiac archetypes, Ophira brings humor, heart, and clarity to what can often feel like a mystical topic. What You Will Learn[00:07:11] Why Ophira and her sister wrote The Astrology Advantage to make astrology more practical.[00:09:30] Why traditional astrology can feel overwhelming — and how the I AM system simplifies it.[00:13:00] How zodiac “qualities” drive personality, not just sun signs.[00:16:07] How astrology can help you feel safer being your full self at work.[00:23:00] What a retrograde really is — and why it gets a bad reputation.[00:25:00] A powerful forgiveness ritual to use during retrograde seasons.Resources MentionedThe Astrology Advantage by Ophira & Tali Edut (Book)The Power of Now by Eckhart Tolle (Book) Atomic Habits by James Clear (Book)  Want to Hear More from Hero Jacques? Check Out These Episodes!Awaken Your Healing Abilities with AcupunctureAccess the Power of Self-Worth with AcupunctureThe Gut-Life Balance: How Acupuncture Assists with Digestive DiscomfortHow to Live Consciously in a Digital WorldLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Ophira EdutWebsite | Instagram | YouTubeChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to a timely episode of Build a Better Agency! This week, host Drew McLellan is joined by research partner Susan Baier from Audience Audit to unveil the results of the 2025 Agency Edge Research, fresh from its debut at the Build a Better Agency Summit. Together, they dig deep into how agency clients really feel about artificial intelligence—where they're embracing it, where they're hesitant, and what they truly want from their agency partners as AI becomes an ever-more central part of the marketing landscape. Susan and Drew break down the study's findings, revealing surprising good news for agencies: most clients are not only comfortable with agencies using AI, they actually want their agencies to be transparent and step up as guides and educators in the new AI-driven world. The episode introduces the three client mindsets the research uncovered—AI Embracers, AI Skeptics, and AI Opportunists—exploring what each group wants, fears, and expects when it comes to agency use of AI. Along the way, Susan shares eye-opening data that challenges common agency fears, like the myth that all clients want to replace agencies with tech or are solely focused on cost savings. . Drew and Susan discuss practical, actionable opportunities for agency leaders to build trust, grow their strategic value, and tap into new revenue streams by leading client conversations about AI. They emphasize key client desires: greater transparency around AI use, expert guidance on tools and applications, and clear communication about regulations and risk. You'll also hear why clients view agency guidance on AI as an entry point not just for marketing, but for broader organizational needs—a potential seat at the coveted strategy table.  Don't miss this episode if you want to stay a step ahead in the evolving AI landscape. You'll come away with not only a clear understanding of what your clients are thinking, but with actionable ways to strengthen your agency's position, open new doors, and create deeper, more trusted partnerships in the age of AI.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Exploring client attitudes toward agency use of AI   The critical roles of transparency and trust in agency-client relationships Breaking down three client mindsets: AI embracers, skeptics, and opportunists The growing expectation for agencies to be AI guides, not just service providers Why most clients value better results—not just lower fees—from AI adoption Addressing client concerns and opportunities through open AI conversations Action steps for agencies to become indispensable AI partners

Are you feeling disconnected from your business—or your life—but can't explain why? You're not alone. In this powerful episode, I'm joined by Diera Story, a coach and single mama who shares her deeply personal journey of waking up to the life she was supposed to want—and choosing something different. We talk about intuition, letting go of relationships that no longer serve us, building an aligned community, and the raw, uncomfortable seasons of growth we all experience. Whether you're just starting your business or navigating a major life pivot, this episode will meet you right where you are.   What You Will Learn in this Episode: Why ignoring your intuition can lead to burnout and breakdowns How to tell the difference between fear and intuitive guidance The emotional toll of shedding relationships—and the power of making space for aligned ones Why your quirks, your voice, and your truth are your greatest business assets   Topics Discussed:  Intuition and internal guidance The pressure to conform vs. the call to be authentic Rock bottom as a catalyst for change Shedding old friendships and identities Creating space for aligned community Building a business that matches who you really are   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business—just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/  __________________________ Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!   __________________________ LINKS MENTIONED: Instagram: https://www.instagram.com/itsdierastory/  Podcast: Meant for This with Diera Story on Spotify

On this episode of Destination on the Left, I talk with Mitch Bach, partner at Tourpreneur and CEO of TripSchool, about the shift from information-driven tours to experience-driven journeys, where emotional connection, creative storytelling, and human interaction are now the most valuable takeaways for travelers. Mitch introduces listeners to the concept of the “emotion economy” and offers inspiring examples, from immersive historical reenactments to sensory food experiences, that help tour operators leave a lasting impact on their guests. What You Will Learn in This Episode: Why technology and shifting traveler expectations are transforming guided tours, and how COVID accelerated demand for more meaningful human connections in travel How storytelling and emotion-based experience design can create unforgettable “wow” moments that keep guests talking How tour operators can tap into the “emotion economy” by reverse engineering experiences to focus on how guests feel, not just what they learn or see Why shifting from an information-driven to a connection-driven approach is critical, and Mitch gives practical examples for infusing creativity and engagement at every stop Why focusing on authentic connections and unique value is the best defense against disruption From Information to Emotion Historically, tour guides and operators differentiated themselves through access and expertise, knowing every detail about a monument or organizing seamless itineraries. As travel information and bookings become increasingly accessible via technology, these elements alone no longer set experiences apart. Today's travelers are more informed than ever, but also more discerning. Mitch describes why travelers want guides to offer more than just facts they could easily find online. They want experiences that create a “sense of wow,” moments that resonate emotionally and stay with them long after the trip ends. As Maya Angelou says, “People remember not what you said or did, but how you made them feel,” which is why Mitch loves the concept of the “emotion economy.” The role of the guide isn't just to inform, but to design and deliver experiences that spark genuine emotion and create meaningful human connections. Storytelling and Sensory Engagement Creative storytelling and thoughtful experience design are how tour operators can tap into this emotion economy. Mitch shares how to do this, using his own multi-day Southern U.S. tours as examples, how moments of mystery, anticipation, and character introduction heighten the overall impact. For instance, by weaving in the story of a local chef and building anticipation around a meal, not just revealing the restaurant upfront, he transformed an ordinary lunch stop into a memorable, multi-sensory adventure. Guests were participating in a larger narrative, engaging all their senses, and building emotional anticipation along the way. Similarly, in places with restrictions or well-worn routes (such as Athens' Acropolis), creativity in delivery, using music, audience participation, or reframing crowd bottlenecks as immersive reenactments, turns limitations into opportunities for connection. The Role of Technology and the Changing Traveler We also discuss the impact of technology: it streamlines logistics, democratizes access, and commoditizes many traditional tour products. With powerful booking platforms and AI soon able to assemble custom itineraries, what remains irreplaceable is the human touch and the ability to foster real connection and insight. Tour operators who embrace their relationships and build local knowledge can offer value that technology alone just can't replicate. Millennials and Gen Z travelers, shaped by the pandemic's isolation, increasingly seek travel for community and transformation. Innovative companies are marketing feelings and social connection, not just destinations. Resources: Website: https://tourpreneur.com/ LinkedIn Personal: https://www.linkedin.com/in/mitchellbach/ LinkedIn Business:https://www.linkedin.com/company/tourpreneur/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Welcome to another insightful episode of Build a Better Agency! This week, host Drew McLellan is joined by Matt Davies and Pieter-Paul von Weiler, the strategist duo behind the Better Briefs Project, to tackle one of the most persistent and frustrating challenges agencies face: the elusive art of creating a truly effective brief. If you've ever struggled with unclear objectives, misaligned expectations, or wasted rounds of creative development, this episode is packed with data-driven answers and practical solutions. Drawing on global research from over 1,700 marketers and agency professionals across 70 countries, Matt and Pieter-Paul share eye-opening findings about the wide gap between what clients think they're delivering in a brief and what agencies are actually receiving. They break down the staggering disconnect—like the fact that 78% of marketers believe their briefs offer clear strategic direction, while only 5% of agencies agree—and explore the ripple effect this misalignment has on wasted budgets, morale, and creative outcomes. Drew leads a discussion on why so many briefs fall short, what really constitutes a great brief, and how both agencies and clients can step up to improve the process. You'll hear actionable advice on teaching clients the value of a well-crafted brief, initiating honest conversations before a live project starts, and creating custom templates that actually work for both sides. Plus, Matt and Pieter-Paul draw on their extensive agency experience to explain the difference between client briefs and creative briefs, and how agencies can strategically refine incoming briefs for stronger creative results.  Whether you're an agency owner, account executive, or creative lead, don't miss this episode if you're ready to reclaim lost time, reduce budget waste, and build stronger partnerships with your clients around the brief-writing process. By the end, you'll feel equipped to have more candid, constructive conversations and ensure every campaign starts with clarity and purpose. Head over to betterbriefs.com for more resources and get ready to produce your agency's best work yet!  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Understanding the disconnect between marketers and agencies when it comes to briefs   Why most briefs lack clear objectives, strategic direction, and alignment The business impact of poor briefs—including wasted budgets and extra rework How agencies can proactively educate clients and improve the briefing process The difference between client marketing briefs and agency creative briefs The importance of partnership and communication in crafting great ideas Practical steps to help clients (and agencies) write better, more effective briefs

Are you unknowingly holding your jewelry business back by waiting to feel ready? In this solo episode, I'm breaking down the five key traits I consistently see in jewelry business owners who actually scale their business successfully. These aren't surface-level tips — they're the deep, sometimes uncomfortable truths that separate those who grow from those who spin in circles. If you're feeling stuck, struggling to take action, or doubting your worth, this episode is going to shift everything for you. I'll help you step into the next level version of yourself — the one who's confident, consistent, and scaling with clarity and support. Let's take radical ownership and start making powerful decisions for your future.     What You Will Learn in this Episode: Why courage always comes before confidence — and how to act before you feel ready How to break the cycle of “strategy hopping” and actually finish what you start Why knowing your numbers isn't scary — it's the key to control and growth How to stop waiting to feel worthy and start taking up space in your business now   Topics Discussed: Fear-based decision making Building confidence through courage Finishing vs. bailing on strategies Pricing and profit margin awareness Worthiness and imposter syndrome The power of support and community   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business—just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/    __________________________   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You:   If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together.   I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

How many times have you convinced yourself you were healing—reading the books, attending the workshops, repeating affirmations—only to find yourself stuck in the same cycles? In this episode of Wickedly Smart Women, host Anjel B. Hartwell interviews Anat Peri, inner child expert. Anat dismantles the illusion of surface-level self-development and invites us into a deeper, more embodied path to transformation.  Anat's story is a masterclass in surrender, resilience, and leadership. She pulls back the curtain on why mindset alone isn't enough and how emotional resiliency is the true foundation of freedom.  If you've ever felt like you're “doing the work” but not actually changing, this episode might just be the wake-up call you need. What You Will Learn: How growing up with a “just think positive” mindset can unintentionally lead to emotional suppression and anxiety. Even a seemingly trauma-free childhood can create hidden wounds that shape adult behavior and relationships. The impact of emotionally unavailable parenting on future romantic patterns and the development of codependency. How traditional healing methods like mindset work and NLP often fall short without addressing the body and nervous system. What it means to live in your head versus being fully embodied. The difference between awareness and actual healing. What it's like to rebuild your life guided by intuition instead of external validation or cultural expectations. How working at the Chopra Center supported Anat's reconnection with herself through meditation and holistic practices. Why transformation can feel like walking through fire and why it's worth every uncomfortable step. The origin story of Training Camp for the Soul and how Anat turned her healing into a powerful business. Emotional resilience and nervous system capacity are important in being an effective coach or healer. How Anat's Mastery Certification Program equips coaches with more than tools. Why you can't just coach from your own healing story and what makes a sustainable coaching method. Connect with Anat Peri Training Camp for the Soul Connect with Anjel B. Hartwell Wickedly Smart Women Wickedly Smart Women on X Wickedly Smart Women on Instagram Wickedly Smart Women Facebook Community Wickedly Smart Women Store on TeePublic Wickedly Smart Women: Trusting Intuition, Taking Action, Transforming Worlds by Anjel B. Hartwell Listener Line (540) 402-0043 Ext. 4343  Email listeners@wickedlysmartwomen.com

On this episode of Destination on the Left, I talk with Emmanuel Arnaud, CEO of HomeExchange. He shares the remarkable journey of how he went from being a frustrated user of traditional home exchange platforms to founding his own company. We dig into the heart of the sharing economy and how home exchanging not only makes travel more accessible and sustainable but also turns local hosts into enthusiastic ambassadors for their communities. What You Will Learn in This Episode: How Emmanuel turned his personal frustration as a home swap user into launching Guest to Guest and ultimately becoming CEO of HomeExchange Why home exchanging appeals to a wide range of travelers and how it can offer deeper, more affordable, and authentic travel experiences What makes HomeExchange different from short-term rentals, and how the unique “points system” and non-reciprocal exchanges expand travel opportunities How Emmanuel and his team nurture their global community of members Why HomeExchange hosts can be powerful ambassadors for their local destinations How Emmanuel has collaborated with former competitors From Disgruntled Traveler to Industry Leader Emmanuel's entry into the world of home exchanging is a story familiar to many entrepreneurs: frustration with an existing system that didn't quite meet personal needs. As a frequent traveler, Emmanuel found traditional home swapping too restrictive; exchanges were rarely nonreciprocal, limiting options for hosts and guests. This pain point inspired him to launch Guest to Guest in 2011, introducing a points-based, flexible model. Their acquisition of HomeExchange in 2017 established them as a global leader, with more than 220,000 homes in 154 countries—proof of the growing appeal of community-based, peer-to-peer hospitality. Building Relationships Traditional hospitality often centers on transactions: a guest pays, a host provides a service. In contrast, HomeExchange creates genuine relationships. Members often greet guests with welcome gestures like local wine or flowers, offer insider tips about the neighborhood, and sometimes even entrust pets or cars to visitors. This trust-based model enriches the travel experience, offering a cultural exchange rarely found in commercial lodging. HomeExchange is about joining a global network of like-minded travelers who value trust, generosity, and cultural curiosity. This is why Emmanuel invests in nurturing this community through active forums, strict adherence to shared values, and recognition of dedicated members, some of whom have facilitated dozens of exchanges over decades. HomeExchange as a Local and Global Ambassador One of the most beautiful things about HomeExchange is that hosts become ambassadors for their communities, recommending hidden gems and helping guests experience destinations like locals. The diversity of available homes also means travelers disperse beyond city centers, supporting lesser-known neighborhoods and fostering more equitable economic growth. By providing crowdsourced maps of host recommendations and promoting under-the-radar destinations, HomeExchange helps travelers explore destinations beyond the usual tourist hotspots, an increasingly important approach as cities grapple with unsustainable visitor volumes. Resources: Website: www.homeexchange.com Instagram: https://www.instagram.com/homeexchangecom Facebook: https://www.facebook.com/homeexchangecom/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

How can finding the right people transform your business and free up your mental space? In this quick-hit episode of the Overlap Podcast, hosts dive into the powerful "Who Not How" concept, exploring how identifying the right individuals—rather than obsessing over processes—can drive success in business, leadership, and life. Drawing from real-world experiences, they share insights on navigating personnel changes, avoiding common pitfalls like the Peter Principle, and leveraging the OODA loop for smarter decision-making. Packed with actionable takeaways, this episode will inspire you to rethink how you build your team and scale your vision.   What You Will Learn How to prioritize finding the right "who" over perfecting the "how" in your business operations Strategies for identifying and placing team members in roles that maximize their strengths The importance of the OODA loop in making adaptive, competitive business decisions Common mistakes leaders make when promoting or elevating team members and how to avoid them Key Topics Discussed The "Who Not How" philosophy and its impact on business efficiency and growth Real-life examples of personnel shifts that transformed an organization's operations Why character and core values matter more than skill in long-term team success The dangers of the Peter Principle and elevating people beyond their capacity How the OODA loop, a military decision-making framework, applies to outmaneuvering competitors in business Show Resources and Links Book: Who Not How by Dr. Benjamin Hardy – Learn more about the concept discussed in the episode Overlap Podcast Homepage: overlaplife.com Contact the Overlap Podcast Team: overlaplife.com/contact Sponsor Spotlight Barranco and Associates: Johnny Barranco offers holistic financial consulting and tax preparation to align your business with long-term goals. barrancoandassociates.com C2 Wealth Strategies: Wes Cody and his team provide personalized financial planning to help you achieve wealth and financial freedom. c2wealth.com Content Fresh: Transform your social media presence with Content Fresh, driving massive growth in reach and engagement. contentfresh.com Roadmap for Growth Online Course: treebusiness.com Quotes “If you find the right who and you give 'em guardrails... they're going to figure that out faster and better than your fully worked out job description.” “The folks that wanna play it safe all the time, never progress very fast.” “You become the bottleneck. So then you start adding people, and the Peter Principle usually falls into place.” This episode of the Overlap Podcast delivers a compelling case for focusing on who rather than how when scaling your business. By prioritizing the right people, embracing adaptability through frameworks like the OODA loop, and learning from inevitable leadership mistakes, you can unlock new levels of efficiency and growth. Tune in, reflect on your team dynamics, and take the first step toward building a business that thrives. Visit overlaplife.com to connect with the hosts and share your thoughts on this episode.

We're diving into the most impactful moments from Chandler's conversations with Human Design Coach Zach Carlson. From decoding energy types to understanding decision-making and life purpose, Zach breaks down the human design system in a grounded, approachable, and deeply personal way. You'll hear insights on how conditioning shapes our self-perception, why your nervous system plays a key role in how you operate, and how understanding your unique energetic blueprint can help you live with more clarity, confidence, and compassion for yourself and those around you. What You Will Learn[00:07:06] What human design actually is — and how the system blends science, energy, and personal experience.[00:08:01] Why human design is meant to be experimented with, not just studied.[00:09:38] How to start using human design to guide a purpose-driven career pivot.[00:11:00] How life experiences contribute to conditioning and self-doubt.[00:13:32] Why imposter syndrome is universal — and how human design can help you move through it.[00:15:00] The three key elements to focus on when you're new to human design.[00:17:00] How knowing your energy type, strategy, and authority can simplify decision-making.[00:18:30] Why understanding your child's chart can support better parenting.[00:22:30] A practical approach to helping kids navigate boredom using yes/no binary questions.[00:27:06] How embodying your authority leads to a more aligned sense of purpose.Want to Hear More from Hero Zach? Check Out These Episodes!Human Design and the Blueprint of YouNuturing Intuition: Using Human Design to Empower Parents and ChildrenCombating Imposter Syndrome and Career Uncertainty with Human DesignHow Human Design Types Coincide with Decision-MakingLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Zach CarlsenWebsite | InstagramChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to another inspiring episode of Build a Better Agency! In this episode, host Drew McLellan sits down with high-performance coach and leadership expert Christina Langdon to explore what it truly means to scale your agency—not just in terms of size or revenue, but in mindset, vision, and team culture. Drawing on decades of leadership experience at organizations like Martha Stewart Living Omnimedia and Fast Company, Christina offers invaluable insights on unlocking growth and reimagining success for agency leaders and their teams. Throughout their conversation, Drew and Christina unpack the dangers of operating on “default mode,” the pitfalls that keep agencies stuck in status quo thinking, and how our brains—wired for survival rather than success—can hold us back from imagining extraordinary futures. Christina introduces practical strategies for reflection and growth, including her signature daily practice: reviewing what worked, what didn't, and what can be done differently. She explains how these habits, when shared individually and collectively, can spark new awareness and propel teams toward higher performance, deeper engagement, and lasting happiness at work. The episode also delves into tactical frameworks for agency owners looking to elevate their leadership teams, assess existing capabilities, and foster cultures of intentional learning. Christina shares actionable tips on co-creating extraordinary goals, updating job descriptions to match evolving strengths, and using tools like user manuals to deepen collaboration and understanding within teams. You'll also hear how to address common “dream killers,” manage stress by focusing on what's within your control, and get buy-in for big, bold changes—even from those who might be resistant to new ways of thinking.  If you're ready to move beyond incremental improvements and instead ignite genuine transformation within your agency, this episode is packed with real-world advice and motivational stories to get you started. Whether you want to grow in revenue, impact, retention, or simply reclaim your team's enthusiasm, Christina and Drew provide a roadmap for dreaming bigger—together.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Shifting agency leadership out of “default mode” and embracing intentional growth  Rewiring mindsets from survival to imagination for breakthrough results Building daily reflection practices to improve agency and personal performance Co-creating extraordinary futures as a leadership team rather than top-down planning Leveraging vulnerability and user manuals to deepen team collaboration Tackling chronic stress and letting go of low-impact work for better productivity Rethinking job descriptions and success criteria to elevate leaders and teams  

Episode 280 – Market Stats Every Real Estate Advisor Should Track If you want to operate like a true real estate professional—not just react to the market but anticipate it—you need to track the right numbers. The most successful real estate advisors do not guess—they interpret data and use it to guide their business and client strategy. In this episode of Monday Morning Pep Talk, Jim Miller breaks down the three most important market statistics every real estate advisor should be watching closely. Whether you are navigating a shifting market or preparing your clients for a competitive offer, these numbers will become the foundation of your insight, expertise, and confidence. These are not just metrics—they are the vital signs of the market. When you understand them, you no longer guess what will happen—you see it coming.

In this episode, we'll focus on four key habits—worrying, doubting, projecting the future, and judging. Each of these can quietly seep into your our daily life, distract you from your goals, and hinder your connection to your true power. What You Will Learn:1. The Nature of Worry: You'll discover how worrying can create a cycle of negativity, draining your energy and focus. We'll talk about practical strategies to shift from worry to action.2. Overcoming Doubt: Learn how self-doubt can undermine your confidence and clarity. We'll discuss ways to cultivate self-trust and the importance of affirmations in building a positive mindset.3. Letting Go of Judgement: You'll gain insights into how judgment—both of yourself and others—can cloud your perception and impede your growth. We'll explore how embracing compassion can lead to a more fulfilling life.You possess incredible power to shape your reality. By recognizing and releasing these subtle habits—worrying, doubting, projecting, and judging—you open the door to a life filled with abundance and joy.Embrace your journey with love and kindness for yourself first, then all others. Thank you for joining me today. You are fabulous, and the world is waiting for what you bring today. And when tomorrow comes, you and I can begin anew. Remember, you are a woman of power and grace." Let no one tell you otherwise.Gratitude & Blessings! ♥️Dr. Mensimah Shabazz For One on One Consultations: Schedule a free 30-minute consultation: https://www.mensimah.com/harmony-consult or send Email to: agapect@mensimah.comSubscribe/support our channels:Join our Reflective/Inner Work Platform: https://www.patreon.com/mensimahshabazzphdContact Links:Website: https://mensimah.comInstagram: @mensimahshabazzphdYouTube: @mensimahsroundtableShop: https://shop.mensimah.comDonations: https://mensimahs-round-table.captivate.fm/supporthttps://www.paypal.com/paypalme/MRTPodcast

Welcome to the Rahim Bah Podcast, where we interview industry leaders to uncover powerful business and investment strategies. In this episode, we sit down with Ali Saleh, the CEO and Managing Director of SBRE (Saleh Brokerage Real Estate) in Dubai, who shares his incredible 10-year journey in the real estate industry.From £0 to Multi-Millions | Ali Saleh - Dubai's Property King | Exclusive Interview with Rahim BahFrom being recognized as a rising star in Sydney to becoming a dominant force in Dubai's real estate market, Ali reveals how he helps investors build long-term wealth through custom investment plans tailored to the Dubai property market.Whether you're an aspiring property investor, a young entrepreneur, or someone looking to start your own real estate business, this episode is packed with insights, motivation, and practical advice you can apply today.

Have you ever felt like the career you worked so hard for just isn't it anymore? In this episode, I sit down with jewelry designer Rilana Wenske, who shares her bold and beautiful journey from practicing law to launching her 80s-inspired gold jewelry brand. We talk about what it really looks like to leave a corporate path, how to trust your gut even when it doesn't make logical sense, and why perfectionism will hold you back every time. This is such a heartfelt and inspiring conversation about finding your voice, showing up messy, and choosing your authentic path—no matter how unconventional it may seem.   What You Will Learn in this Episode: Why your past career wasn't a waste—it's preparing you for your next chapter How to embrace messy action and stop waiting to feel “ready” What it takes to show up confidently on social media, even if it feels cringey How community and support can fast-track your growth and ease the overwhelm   Topics Discussed:  Rilana's transition from law to jewelry Overcoming perfectionism in business Building confidence through messy action The power of consistency with content Finding community through the JBA Reconnecting with your inner child to grow your brand __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business—just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!   __________________________ LINKS MENTIONED: Instagram: https://www.instagram.com/nostalgiquenyc/  Website: https://nostalgiquejewelry.com/

Leadership, Legacy & Letting Go with Betsy Pepine - Ep.322 What if the very life upheaval you feared most was actually the launchpad to your greatest success? In this episode of Wickedly Smart Women, host Anjel B. Hartwell interviews Betsy Pepine, bestselling author and real estate mogul. Betsy. shares her deeply personal journey from unexpected divorce and job loss to building one of Florida's fastest-growing private companies. But this isn't just a story about bouncing back it's about breaking the boxes society builds for us, both personally and professionally.  Through candid storytelling, Betsy reveals how she transformed heartbreak and uncertainty into visionary leadership, created a culture of purpose in her business, and built a multimillion-dollar empire while staying grounded in values like generosity, family, and personal growth.  If you've ever wondered what it really takes to start over and come out stronger, this conversation will expand your thinking and touch your soul.  What You Will Learn: How to turn life disruptions into opportunity. The truth about becoming a leader later in life. How to build a business with vision and values. Why coaching and self-reflection are essential for growth. What it really means to “Break the Box”. The power of giving back through business. How to create a workplace where people want to stay. The role of gender in leadership and how to challenge it. Financial empowerment tools for women and vulnerable communities. Why success without joy isn't enough. Connect with Betsy Pepine Instagram Connect with Anjel B. Hartwell Wickedly Smart Women Wickedly Smart Women on X Wickedly Smart Women on Instagram Wickedly Smart Women Facebook Community Wickedly Smart Women Store on TeePublic Wickedly Smart Women: Trusting Intuition, Taking Action, Transforming Worlds by Anjel B. Hartwell Listener Line (540) 402-0043 Ext. 4343  Email listeners@wickedlysmartwomen.com

On this episode of Destination on the Left, Laurel Greatrix and I explore why today's travelers are seeking out the experience first and planning trips around it. She shares the top types of experiences that travelers are searching for and explains why they allow visitors to explore a destination more deeply. What You Will Learn in This Episode: Why today's travelers are increasingly planning trips around experiences rather than destinations, and what this shift means for destination marketers What types of travel experiences are trending right now, from outdoor adventures to immersive, small-group offerings like cooking and craft classes How Viator supports both large and small experience operators and helps them reach wider audiences through powerful distribution partnerships Why authenticity matters in travel experiences and how travelers are seeking unique, non-mass market interactions to go deeper into destinations What roles collaboration and strategic partnerships play in Viator's business model, including the relationship with TripAdvisor and broad third-party distribution The Experience-First Shift in Travel Planning Historically, travel planning centered around destinations, accommodations, and flights. Travelers picked a location, locked in their hotel, and then considered what activities to do once on site. But according to Laurel Greatrix, Vice President of Marketing at Viator, the world's largest travel experiences marketplace, that approach is rapidly evolving. Increasingly, travelers are first setting their sights on unique and memorable experiences and building their trips around them. What sets the experiences sector apart isn't just its offline-heavy operation or diversity, but the sheer pace of its growth. Since the pandemic, demand has soared for outdoor and active experiences, with destinations like Alaska, Utah, Colorado, and Banff seeing impressive spikes in bookings. Simultaneously, activities such as cooking classes and craft workshops are seeing consistent double- and even triple-digit growth rates. These trends show travelers craving meaningful engagement with destinations, a trend accelerated by the global prioritization of health, wellness, and authentic encounters. Authenticity and Personalization “Authentic” is a buzzword often used in travel, but as Laurel points out, it means something different to every traveler. Viator's data shows that while classic attractions, think the Louvre or the Eiffel Tower, remain bucket-list essentials, growth is skewing toward bespoke, local, and hands-on experiences. Travelers increasingly seek opportunities to connect with local culture, meet passionate guides, and try their hand at activities like perfume making in Paris or chocolate crafting in Belgium. For marketers and operators, this means a growing need to communicate what makes their experiences unique, accessible, and “authentic.” Reviews, detailed product descriptions, and visually rich content can help set expectations and attract customers seeking depth over breadth. Collaboration in the Experiences Ecosystem Viator's success is rooted in collaboration, internally and through partnerships. Its acquisition by TripAdvisor shows how powerful collaborations can transform an entire market segment. By powering bookings across thousands of partner sites ranging from airlines to travel agencies and even Amazon, Viator helps even the smallest operators achieve global reach. Collaboration also extends to working with destinations and other experience providers. By joining forces, they can disperse visitor traffic, reduce overcrowding at major sites, and promote lesser-known experiences that contribute to local economies and more sustainable tourism practices. Resources: Website: https://www.viator.com/ LinkedIn: https://www.linkedin.com/in/laurelgreatrix/ Facebook: https://www.facebook.com/viatortravel/ X: https://x.com/ViatorTravel Instagram: https://www.instagram.com/viator YouTube: https://www.youtube.com/user/ViatorTravel We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

What separates thriving businesses from those that fail? In this episode of The Overlap Podcast, hosts Sid Sexton and Keith Glines unpack five critical mistakes that can derail your business and share actionable insights to avoid them. Drawing from their own experiences in entrepreneurship and lessons from jujitsu, they explore how to stay competitive, embrace criticism, and prioritize profit. Whether you're a seasoned business owner or just starting out, this episode offers practical strategies to fuel growth across work, leadership, and life. What You Will Learn How to identify and reach your target market effectively Why throwing money at problems can backfire The importance of profit as the lifeblood of your business How to handle criticism without letting ego get in the way Why ignoring your competition could cost you everything Key Topics Discussed The hidden dangers of not knowing your market and how to fix it Why money doesn't solve all problems and what to do instead The surprising link between jujitsu and learning from business mistakes How arrogance can blind you to competition and criticism Real-world examples of businesses that failed by ignoring key principles Show Resources and Links The E-Myth Revisited by Michael Gerber: Referenced in the episode for its insights on why entrepreneurs struggle with business systems. Available at major bookstores. Simple Numbers, Straight Talk, Big Profits by Greg Crabtree: Recommended for understanding the importance of profit and tax strategy. Available at major bookstores. Roadmap for Growth: Online course by Chris Francis and Rick Miller for scaling small service businesses. Learn more at treebusiness.com. The Overlap Podcast Sponsors: Visit overlaplife.com/sponsors for more information on our partners. Sponsor Spotlight Barranco & Associates: Johnny Barranco and his team provide holistic financial consulting and tax preparation to align your business with long-term goals. barrancoandassociates.com Content Fresh: Transform your social media presence with Content Fresh, the team behind The Overlap Podcast's 2235% growth across platforms. contentfresh.com C2 Wealth Strategies: Wes Cody and his team at C2 Wealth Strategies offer personalized financial planning to help you achieve wealth and freedom. c2wealth.com Quotes "Mistakes are actually where you learn. The people that can fearlessly move forward, make a decision, see what works, what doesn't, and then move forward again faster—those are the people that win." – Sid Sexton "Numbers are the language of business. The only reason a business goes out of business is they run out of cash." – Keith Glines "If you are not the problem, you don't have any answers. You can only control yourself." – Sid Sexton Mistakes are inevitable, but they don't have to define your business. By knowing your market, prioritizing profit, embracing criticism, and keeping an eye on the competition, you can turn setbacks into stepping stones. Tune in to The Overlap Podcast next week for more actionable insights to grow your business, leadership, and life. Share this episode with a fellow entrepreneur and leave a review to help us reach more listeners.

In this soul-nourishing compilation episode from our Hero Highlight series, Chandler revisits her most meaningful conversations with Reverend Lizzie McManus-Dail, a priest who has helped many people (including her over 67k TikTok followers) reframe their understanding of faith, community, and healing. Whether you're rethinking religion, feeling disconnected from your spiritual roots, or simply craving a deeper sense of meaning, Lizzie's guidance invites you to reimagine your relationship with the divine. Together, Chandler and Lizzie explore the intersection of motherhood, grief, ritual, and embodied faith — with honesty, humor, and deep reverence for mystery. What You Will Learn[00:07:06] How spiritual experiences often feel strange, wild, or chaotic — and why that's okay.[00:08:40] The difference between spirituality and religion, and how they can work together.[00:11:50] What ancient prayers can teach us about vulnerability and safety.[00:14:27] Why spiritual community is essential, even when it feels uncomfortable.[00:16:55] How sacred stories connect us to something greater than ourselves.[00:18:19] The harm caused by the belief that “God hates us” — and how to reframe it.[00:20:15] Practical advice for exploring or re-entering a spiritual community.[00:24:18] How prayer can model accountability and repair in everyday life.[00:26:30] A powerful devotion for anyone struggling with forgiveness.[00:28:50] What it means to live a “wounded and whole” life.Want to Hear More from Hero Lizzie? Check Out These Episodes!Spirituality, Religion, and the Rhythm of Our LivesFinding Spiritual Connection and Healing Through CommunitySpirituality for Emotional Resilience and Cultivating HopeForgiveness is Part of the Healing JourneyResources MentionedGod Didn't Make Us to Hate Us by Rev. Lizzie McManus Dale (Book)Let's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Rev. Lizzie McManus-DailWebsite | TikTok | Instagram | PodcastChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Your brain has a gear you've never touched. Psychedelics can shift you into it. In this episode of The Human Upgrade, Dave Asprey uncovers how high-performance psychedelic mushrooms help you access flow states, rewire your brain, and enhance clarity, energy, and emotional resilience. This is next-level biohacking rooted in real science. You will learn how to use psychedelics with intention. When to microdose. When to go deep. How to stack them with nootropics for even stronger results. Dave breaks down the latest research on psilocybin, brain plasticity, trauma release, and how to turn ancient compounds into modern performance tools. What You Will Learn in This Episode: • How psychedelic shrooms unlock flow, focus, and creative power • Why psilocybin boosts neuroplasticity, mood, and emotional healing • Microdosing vs. full-dose: what works, when, and how • How to stack psychedelics with nootropics and other biohacks • The newest research on brain optimization and long-term benefits • How to use psychedelics safely, strategically, and for real results • Why shrooms may be the strongest mental upgrade in your toolkit Thank you to our sponsors! -Quantum Upgrade | Go to https://quantumupgrade.io/Dave for a free trial. -fatty15 | Go to https://fatty15.com/dave and save an extra $15 when you subscribe with code DAVE. Resources: • Dave Asprey's New Book - Heavily Meditated: https://daveasprey.com/heavily-meditated/ • Matt's Website – https://mattzemon.com/ • Matt's Instagram - https://www.instagram.com/matt.zemon/ • 2025 Biohacking Conference: https://biohackingconference.com/2025 • Danger Coffee: https://dangercoffee.com • Dave Asprey's Website: https://daveasprey.com • Dave Asprey's Linktree: https://linktr.ee/daveasprey • Upgrade Collective – Join The Human Upgrade Podcast Live: https://www.ourupgradecollective.com • Own an Upgrade Labs: https://ownanupgradelabs.com • Upgrade Labs: https://upgradelabs.com • 40 Years of Zen – Neurofeedback Training for Advanced Cognitive Enhancement: https://40yearsofzen.com Timestamps: • 00:00 – Trailer • 01:00 – Intro • 06:01 – Personal Psychedelic Journeys • 07:39 – Psychedelics and Self-Discovery • 11:59 – Safe Use and Smart Navigation • 29:09 – Psychedelics and Society • 36:40 – Building Trust in the Process • 37:14 – Facing Inner Fear • 37:38 – Choice and Healing • 37:51 – Diet and Conscious Decisions • 38:55 – Judgment and Relationships • 39:29 – Spirituality and Psychedelics • 40:07 – The Entheogenic Reformation • 41:29 – Past Lives and Expanded States • 43:44 – Where Science Meets Spirituality • 49:59 – Gratitude and Compassion in Healing • 01:01:47 – The Power of Apologies • 01:04:56 – Psychedelics in Therapy • 01:08:57 – Final Thoughts on Psychedelics and Culture See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to a compelling new episode of Build a Better Agency! This week, host Drew McLellan is joined by familiar faces Susan Baier from Audience Audit and Brian Gerstner from White Label IQ to discuss the findings of the 2025 Agency Core research study. Together, Susan and Brian have launched Agency Core, a nonprofit initiative dedicated to providing agency owners with powerful, unbiased data about what's really going on in the agency world—and the latest results are as sobering as they are enlightening. Drew, Susan, and Brian unpack the study's in-depth findings, based on responses from over 700 agency leaders. They explore the five distinct agency segments identified, analyzing which mindsets and practices set high-performing agencies apart from their peers. The discussion covers the recurring challenges hurting agency profitability and optimism, including the ongoing struggle with building a strong pipeline, the reality of staffing issues, and a noticeable decline in overall optimism among agency owners compared to previous years. The trio digs into what's driving these trends and why, despite all the talk around new technologies like AI, the most pressing problems for agencies remain much more fundamental. You'll also hear their perspectives on the importance of specialized positioning, the power of thought leadership, formal client retention strategies, and maintaining a proactive approach to agency marketing—plus, the critical role of community and peer support in navigating tough times.  If you're looking for actionable insights and a candid, data-driven roadmap to greater agency success, this episode is a must-listen. Tune in for practical strategies and encouragement on how to move from feeling stuck to thriving, even in a changing industry landscape. By the end, you'll be equipped to make meaningful changes and inspired to take the next steps toward building a stronger, more resilient agency.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: The power of niche positioning and thought leadership for agency resilience   Why so many agency owners are struggling and the importance of moving from tactical to strategic work Pipeline challenges as the top threat facing agencies today—far surpassing concerns about AI How formal client retention systems and proactive strategic thinking fuel growth The critical role of reputation: it's what others say about you, not what you say about yourself Team loyalty initiatives and their connection to agency performance and staff retention Choosing your path: the necessity of specialization versus the struggles of being a generalist

Welcome to Episode 279 of Monday Morning Pep Talk. In this episode, we are talking about time optimization — and why the best way to manage your time is the way that actually works for you. There is no universal perfect system. True optimization is about building a rhythm that matches your style, protects your time, and ensures you stay productive and consistent without burning out. Elite advisors do not waste time chasing perfection — they simplify, eliminate, automate, and protect their most valuable resource.

Low testosterone is sabotaging your health, motivation, and longevity. Diet alone will not fix it. In this episode of The Human Upgrade, Dave Asprey sits down with Shalin Shah, CEO of Marius Pharmaceuticals, to expose the truth about testosterone decline in both men and women. They break down why testosterone is crashing worldwide, why natural fixes almost always fail, and how the latest science finally makes testosterone therapy safer, simpler, and more effective than ever before. You will discover why testosterone is essential for dopamine, brain function, sleep, muscle, libido, and mitochondrial health. Fixing your levels can reverse fatigue, brain fog, poor motivation, and slow aging itself. Shalin reveals how new oral testosterone technology (Kyzatrex®) overcomes the dangers of old therapies and restores natural hormone rhythms without needles, creams, or dangerous side effects. What You Will Learn in This Episode: • Why testosterone matters for men and women at every age • The real causes of the global testosterone crash • Why diet, sleep, and exercise cannot fully fix low testosterone • How testosterone drives dopamine, motivation, and longevity • The breakthrough that makes oral testosterone safe and effective • How Kyzatrex® lowers SHBG and boosts free testosterone naturally • Why maintaining youthful testosterone levels protects brain, muscle, libido, and lifespan • How to safely use testosterone therapy without suppressing fertility or causing side effects ** Visit livethrive.co/asprey to get a discount on your first month's supply! ** Resources: • Dave Asprey's New Book - Heavily Meditated: https://daveasprey.com/heavily-meditated/ • Purchase Kyzatrex® – https://livethrive.co/?utm_campaign=11813552-Asprey• Shalin's Instagram - https://www.instagram.com/themetabolicceo/ • 2025 Biohacking Conference: https://biohackingconference.com/2025 • Danger Coffee: https://dangercoffee.com • Dave Asprey's Website: https://daveasprey.com • Dave Asprey's Linktree: https://linktr.ee/daveasprey • Upgrade Collective – Join The Human Upgrade Podcast Live: https://www.ourupgradecollective.com • Own an Upgrade Labs: https://ownanupgradelabs.com • Upgrade Labs: https://upgradelabs.com • 40 Years of Zen – Neurofeedback Training for Advanced Cognitive Enhancement: https://40yearsofzen.com Timestamps: 00:00 Trailer 00:52 Introduction 01:29 Global Decline in Testosterone Levels 02:27 Symptoms of Low Testosterone 03:48 Personal Journey with Testosterone Therapy 05:06 The Role of Testosterone in Overall Health 06:18 Testosterone Levels in Men and Women 08:48 Challenges and Innovations in Testosterone Delivery 16:25 The Importance of Circadian Rhythm in Testosterone Therapy 19:19 The Future of Testosterone Therapy 32:00 Investment and Development in Testosterone Therapy 34:57 Introduction to FDA and Hormone Replacement 35:31 FDA's Impact on Women's Health 36:10 Testosterone and Cardiovascular Risk 39:05 Testosterone and Depression 40:30 Testosterone Testing and Misconceptions 44:58 The Testosterone Project and Female Hormone Therapy 47:51 Testosterone's Role in Longevity and Health 55:37 Cost and Accessibility of Testosterone Therapy 01:04:03 Conclusion and Final Thoughts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Disclaimer: This episode contains personal reflections on mental health and includes mentions of suicidal ideation. It is intended for informational and inspirational purposes only and does not constitute medical advice. If you are struggling, please seek support from a licensed mental health professional or contact a crisis line in your area. You are not alone. Have you ever built something beautiful… but felt completely broken behind the scenes? In this 200th episode, I'm getting more vulnerable than I've ever been before. I'm sharing the story I carried in silence for years…the truth behind my 30th birthday, the shame I held, and how I reached the darkest moment in my life…all while running a successful jewelry business. This is for anyone who has felt alone while building something meaningful. If you've ever struggled behind closed doors, I hope this episode reminds you: you are not broken—you're just evolving.     What You Will Learn in this Episode: The hidden mental health cost of building a business in isolation How perfectionism and people-pleasing can lead to silent burnout Why letting go of old labels is a vital part of growth The powerful reframe that helped me release years of shame   Topics Discussed: The emotional toll of running a business alone Isolation vs. community in entrepreneurship Pivoting away from a successful business Finding purpose in new seasons Supporting jewelry designers through the “messy middle”   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business—just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!  

Could your deepest challenges hold the key to unlocking your ultimate purpose and securing the recognition you deserve? In this episode of Wickedly Smart Women, host Anjel B. Hartwell interviews Dana Cox, who has been bringing pieces together and providing level-headed, calm solutions her entire life. Imagine transforming unexpected career shifts into powerful springboards, leveraging decades of hard-won experience not just for personal growth, but to command your true market value and help others rise.  This isn't just about overcoming obstacles; it's about redefining success on your terms, understanding the profound importance of self-investment, and recognizing that the power you need to achieve your vision is already within you.  Prepare to be inspired by a journey from global executive to empowering coach, revealing that the best bet you can ever make is boldly choosing to invest in and champion yourself, leading to returns far richer than just financial gain. What You Will Learn: How an unexpected corporate exit can serve as a catalyst for pursuing a long-held aspiration. The importance of identifying and stepping into the parts of your corporate work you loved most. Encouragement for those facing unexpected career changes. Why betting on yourself is considered the best investment. If you expect others to invest in you, you must be willing to invest in yourself first. Understanding that entrepreneurs are also susceptible to burnout and how recognizing the signs early can help prevent a full tailspin. Why financial literacy is critically important to understand your financial situation, manage resources, and make informed decisions for entrepreneurial success. Dana's focus on women's empowerment and working with organizations to create thriving cultures. Validation that women are often underpaid in the marketplace and tend to undercharge as entrepreneurs. Connect with Dana Cox: Website Connect with Anjel B. Hartwell Wickedly Smart Women Wickedly Smart Women on X Wickedly Smart Women on Instagram Wickedly Smart Women Facebook Community Wickedly Smart Women Store on TeePublic Wickedly Smart Women: Trusting Intuition, Taking Action, Transforming Worlds by Anjel B. Hartwell Listener Line (540) 402-0043 Ext. 4343  Email listeners@wickedlysmartwomen.com

On this episode of Destination on the Left, I talk with Meagan Williamson about Pinterest for travel brands. She shares actionable strategies for using this powerful, often overlooked platform to amplify discovery, boost SEO, and support long-term marketing success. In this episode, she breaks down how Pinterest differs from other social media, why its visual search engine is perfect for the travel and tourism industry, and how its evergreen content can drive results for months—or even years—after posting. What You Will Learn in This Episode: How Meagan's journey from travel blogger to Pinterest expert shaped her approach to digital marketing for travel brands Why Pinterest offers a unique advantage as a discovery-based marketing platform, especially for travel and tourism organizations What makes Pinterest content evergreen, and how it supports sustainable, long-term marketing ROI compared to other social channels How Pinterest can bolster your SEO strategy in the age of AI-driven search and why search-optimized social content matters more than ever Why understanding your audience's planning and decision stages is key to creating high-performing, search-friendly Pinterest content What mistakes to avoid and best practices to follow when considering a paid Pinterest advertising campaign for your tourism business Using the Power of Pinterest for Travel Brands When it comes to digital marketing in the travel and tourism industry, platforms like Instagram, Facebook, and Google dominate conversations. But there's another powerhouse that forward-thinking brands are using to drive long-lasting, discovery-based growth: Pinterest expert Meagan Williamson shares why travel marketers shouldn't sleep on this visual search engine, and how a strategic Pinterest presence can generate lasting results. Discoverability and Sustainability are Pinterest's “Secret Sauce” Pinterest isn't just another social media channel—it's a visual search engine where users plan, dream, and discover their next adventure. Unlike traditional social platforms with short content life cycles (think 48 hours for an Instagram post), a well-optimized Pinterest pin can drive traffic for months—or even years creating valuable, evergreen content that keeps working for you over time. Travel brands and destinations are rich in visual assets, and using Pinterest capitalizes on this by connecting brands with users who are actively planning their next trip, whether it's searching for family-friendly cruises or researching accommodations with accessibility features. The planning nature of Pinterest's audience means they are open to discovering new destinations and businesses, making it a goldmine for travel marketers seeking sustained growth and discoverability. Pinterest vs. Traditional SEO As a visual discovery engine, Pinterest has always been optimized for search intent. With Google increasingly ranking social and visual content, Pinterest pins can act as “SEO juice” for your brand, sending positive signals to Google and boosting your authority. Recent shifts in Google's algorithms have given social content more weight in rankings. This means a Pinterest strategy isn't just useful for referral traffic; it can directly boost your brand's visibility in search results, especially as AI-generated search answers evolve. Every pin is a chance to link directly to your website, booking page, or resource library, without being penalized by the platform. Resources: Website: https://meaganwilliamson.com/ How To Create Pins That Attract, Grow + Convert Your Audience: https://meaganwilliamson.com/perfect-pinterest-image-guide/ LinkedIn: https://www.linkedin.com/in/meagan-williamson-pinterest/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Our Hero Highlight series continues with Myofascial Release Therapist Karen Remele. We've pulled the most powerful and insightful moments from Chandler's conversations with Karen. From uncovering how physical pain holds emotional trauma to the role of fascia in healing, Karen brings a compassionate, full-body approach to recovery. This episode explores the emotional and energetic layers of physical tension, the body's deep wisdom, and how healing begins when we stop pushing through and start tuning in. If you've ever felt stuck in your body, disconnected from your intuition, or unsure how to release what you've been holding, these bite-sized clips are for you.What You Will Learn[00:07:43] How fascia restrictions can create emotional and physical imbalances.[00:09:05] Why true healing involves addressing the full body, not just the site of pain.[00:10:49] The link between chronic pain, belief systems, and stored emotion.[00:12:18] How unprocessed emotions stay in the tissue until they're safely released.[00:15:26] Why people often fear healing when pain becomes part of their identity.[00:16:55] How stored emotion can rise to the surface through subtle bodywork.[00:19:57] How myofascial release can relieve exhaustion and restore energy.[00:21:49] Why women often carry unrecognized emotional weight in their fascia.[00:27:00] How body image wounds often stem from small, early-life comments.[00:30:09] The power of reclaiming agency in your healing journey.Want to Hear More from Hero Karen? Check Out These Episodes!Free Your Body from Past Trauma with Myofascial ReleaseThe Power of Myofascial Release for Women's WellbeingRelieve Menopause & Perimenopause Symptoms with MFRPhysical and Mental Benefits of Immersing Yourself in NatureLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Chandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to a milestone episode of Build a Better Agency! This week, host Drew McLellan takes the mic solo to commemorate a remarkable achievement—the 500th episode of the podcast. With nearly a decade of weekly episodes under his belt, Drew reflects on the invaluable lessons that have emerged from ten years of conversations, challenges, and growth within the agency world. In this special episode, Drew distills his journey into five key lessons learned through years of podcasting and agency consulting. From recognizing that agency life is a marathon, not a sprint, to emphasizing the importance of surrounding yourself with the right team, Drew candidly addresses both the successes and the struggles that come with leading and growing a business. He offers practical wisdom on staying adaptable, celebrating milestones, and taking care of your own wellbeing—insights applicable whether you're a new agency owner or a seasoned industry veteran. Drew also shares why having the right support system is crucial, illustrating how learning and growing together creates a thriving agency community. He dives into the values that drive AMI, especially the commitment to leading with love, and how clear core values and business practices act as guiding principles during both calm and challenging times. If you're looking for inspiration, reassurance, or tangible takeaways to apply to your agency, don't miss this landmark episode. Drew's reflections are a heartfelt thank you to listeners, guests, and partners, as well as a rallying call for the next 500 episodes—reminding all of us that the agency journey is a whole lot better when we travel it together. A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Embracing agency ownership as a marathon, not a sprint The critical value of ongoing learning and adaptability Prioritizing self-care and celebrating small wins along the way Building and nurturing a strong, supportive team culture Leading with core values—especially love and gratitude Using clear boundaries and best practices to guide agency decisions   The power of community: why together is always better

Better Way to Track Your Production | Monday Morning Pep Talk Episode #278 Welcome to Episode 278 of Monday Morning Pep Talk. This week's episode is all about how to track your production in real estate — and more importantly, how to use your numbers to drive consistent, predictable growth. Top-performing advisors and elite entrepreneurs do not guess. They track, forecast, and hold themselves accountable to clear production targets. In this episode, I break down exactly how to do the same so you can scale your business, keep your pipeline healthy, and stop leaving your results up to chance.

Are you juggling the demands of your jewelry business and wondering how to stay creative, energized, and inspired without burning out? In this very special hot seat episode, the tables are turned as Caitlyn Chapman, one of our incredible artists from the JBA community, takes over the mic and interviews me! We dive deep into creativity, boundaries, burnout, and how I stay grounded while holding space for so many business owners. From creative outlets to non-negotiable habits, I'm sharing what really fuels me behind the scenes.  Plus, a sneak peek at why I'm so excited for this year's retreat! This one feels intimate, honest, and deeply personal.     What You Will Learn in this Episode:  Why your business can be your creative outlet (if you let it!) How to set non-negotiable boundaries that actually fuel your growth The surprising reason most entrepreneurs still feel isolated—and how to fix it What makes in-person connection so powerful for business owners   Topics Discussed: The myth of “separating work and creativity” What fuels Robyn's energy and focus daily Why boundaries are key for long-term success The importance of in-person connection in an online business How Robyn structures her life to support deep client transformation Behind the scenes of the upcoming JBA Retreat   __________________________   Feeling stuck in the corporate grind? Learn how to break free, reclaim your energy, and build a profitable jewelry business—just 1 hour a day. Join the Escape Corporate Burnout Masterclass now: https://jewelrybusinessacademy.ca/corporate-burnout/   Ready to transform your jewelry business? Discover why the 2025 Jewelry Biz Retreat is a game-changer in our free webinar. Learn how this retreat can help you overcome challenges, build confidence, and so much more! Join me here: https://jewelrybusinessacademy.ca/retreat/   Ready to change your life? Download your FREE training: Click here to watch your FREE training video from Robyn and learn the 6 steps that'll change your biz & life, fast.   __________________________   Ready for Growth? Then This Invitation is for You: If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support, and will join a community of jewelry business owners all scaling their businesses together. I've helped jewelry business owners from around the world, from those just starting out to those making multiple six-figures, build solid foundations, find clarity, implement systems and proven growth strategies, and hit big goals. I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   __________________________   Connect with Us: Follow Robyn on Instagram: @RobynClarkCoaching Join the Jewelry Business Academy: Jewelry Business Academy __________________________   Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your support helps us reach more jewelry business owners like you!   __________________________ LINKS MENTIONED: Instagram: https://www.instagram.com/caitlynchapmanstudio/  Website: https://caitlynchapman.com/

On this episode of Destination on the Left, I talk with novelist Marilyn Higgins and explore how fiction can make history more accessible and relevant, shedding light on how 19th-century issues echo in today's world. We also discuss the growing trend of novel tourism, where travelers experience destinations through the lens of stories and literature. This trend sparks new ways to experience and celebrate unique places through the magic of narrative and place-based journeys. What You Will Learn in This Episode: How Marilyn's personal connection to Upstate New York and the Erie Canal inspired her to write a historical fiction novel centered on the region What historical events, cultural diversity, and social issues are woven into the plot of Dreams Of Freedom: An Irish Woman's Story Of Love, Justice, And A Young Nation Coming Apart, and how they resonate with current issues in the United States How novel tourism uses stories and book-based experiences to attract visitors and deepen their connection to destinations Why Marilyn views historical fiction as a powerful way to make local history accessible and engaging for a wide audience, including those outside the region What Marilyn is doing to encourage book clubs and travelers to explore Upstate New York through her comprehensive guide that pairs the novel with local site visits Community, Collaboration, and Storytelling Our discussion centers around Marilyn's historical novel, Dreams of Freedom: An Irish Woman's Story of Love, Justice, and a Young Nation Coming Apart, and the power of novel tourism to revitalize destinations by connecting literary narratives to real-world locales. Marilyn, who has deep roots in Upstate New York, has dedicated her career to economic and community development, immersing herself in the Erie Canal's vibrant history. Her novel traces the journey of Aileen O'Malley, a young Irish immigrant, as she traverses Upstate New York in search of her family, who were swept up in the tumultuous social currents of the 19th century. What makes Dreams of Freedom so compelling isn't just its emotionally resonant narrative but its grounding in real history. The book explores connections to the Underground Railroad, the emergence of religious movements like the Shakers and Mormons, and the abolition and women's rights movements. Walking Through History Novel tourism invites readers to journey through the landscapes that inspired their favorite books. Higgins envisions her books prompting book clubs and travelers to explore the Erie Canal region, walking in the footsteps of her characters. This is why she's created a comprehensive, free guide for book clubs, available on her website, which maps out immersive experiences in towns like Canastota, Seneca Falls, and Oswego. Visitors can attend historical reenactments, visit storied landmarks, and engage with the same vibrant communities that shaped her novel's plot. This approach deepens readers' engagement and drives meaningful economic and cultural impact for local destinations. Novel Tourism in Practice Novel tourism is already being put into practice. For example, Visit Buffalo Niagara, the region's destination marketing organization, has selected Dreams of Freedom for its annual book club, tying in with the 200th anniversary of the Erie Canal and the upcoming World Canals Conference. This initiative brings together local travel providers, tour operators, and literary enthusiasts, fostering connection and collaboration while promoting Upstate New York's unique heritage. There is such a powerful synergy between literature and place. By weaving together history, fiction, and tourism, Marilyn has created a blueprint for how destinations, especially those underrepresented in the national story, can use their authentic narratives to draw new audiences to their destination. Resources: Website: Marilynhigginsauthor.com Erie Canal Bicentennial: https://eriecanalway.org/bicentennial We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

  Why do we glorify being busy, and how can we shift to meaningful productivity? In episode 169 of the Overlap Podcast, hosts Sid Sexton and Keith Glines dive into the critical difference between being busy and being productive. They explore how modern culture perpetuates the "busy" badge of honor and share actionable strategies to stay focused in a world full of distractions. From leveraging the Pareto Principle to mastering calendar management, this episode offers practical insights for entrepreneurs, leaders, and anyone striving to make an impact in their work and life. Tune in to learn how to align your efforts with your goals and thrive in any season of life.   What You Will Learn How to distinguish between busyness and productivity Strategies to identify and focus on your most impactful tasks Practical tools for leaders to define success for their teams Techniques to manage your calendar and say "no" effectively Key Topics Discussed The cultural pressure to always be "busy" and its impact on productivity How the 80/20 rule (Pareto Principle) can transform your approach to work The importance of setting clear KPIs (Key Performance Indicators) for team success Why calendar management is a game-changer for elevating your career The power of asking for clarity when success isn't defined Show Resources and Links Overlap Podcast Website: https://overlaplife.com/ Roadmap for Growth Course: https://treebusiness.com/ EOS (Entrepreneurial Operating System): https://www.eosworldwide.com/ Sponsor Spotlight Content Fresh: Elevate your social media presence with Content Fresh, the team that boosted the Overlap Podcast's reach by 2235% across platforms. https://contentfresh.com/ Barranco and Associates: Trust Johnny Barranco and his team for holistic financial planning and top-notch accounting services tailored to your long-term goals. https://barrancoandassociates.com/ C2 Wealth Strategies: Work with Wes Cody and C2 Wealth Strategies to build a personalized financial plan for wealth creation and financial freedom. https://c2wealth.com/ Roadmap for Growth: Scale your small service business with Chris Francis and Rick Miller's online course, designed to help you build teams and lasting systems. https://treebusiness.com/ Quotes “There's a difference between being busy and being productive. If you're just running around putting out fires, you're probably setting them yourself.” – Sid Sexton “Busy is a cop-out. Ask someone how they've been busy, and most can't explain it.” – Keith Glines “The number one reason leaders elevate is their ability to control their calendar.” – Sid Sexton In a world that celebrates busyness, staying focused on what truly matters is a superpower. Sid and Keith remind us that productivity isn't about doing more—it's about doing the right things. By embracing the 80/20 rule, setting clear expectations, and mastering your calendar, you can move closer to your goals without burning out. Whether you're leading a team or navigating your own career, this episode equips you with the tools to turn “busy” into “good busy” and thrive in any season. Subscribe, share this episode with someone who needs to hear it, and visit overlaplife.com for more resources to fuel your growth. 

In the first installment of our new "Hero Highlight" series, we're revisiting some of the most powerful insights from Bonnie's appearances on the show. As an Accountability Coach for Teddi Mellencamp's All In, Bonnie coaches hundreds of people on how to stay focused while breaking self-sabotaging barriers. From cultivating true self-trust to embracing resilience during life's hardest moments, Bonnie shares wisdom that cuts through the noise and reconnects you to your inner strength. Whether you're navigating a personal transformation or simply craving deeper joy, Bonnie's guidance offers a grounded and empowering perspective.What You Will Learn[00:05:24] How self-abandonment often begins through small, everyday compromises.[00:06:58] Why learning to listen to your body's signals is crucial for healing.[00:08:37] The connection between honoring your "no" and building self-trust.[00:10:18] How staying in misaligned situations leads to deeper emotional pain.[00:12:10] Ways to recognize when you're overriding your authentic needs.[00:13:45] How nervous system dysregulation can mask intuition.[00:15:22] Why grief is a necessary part of returning to your true self.[00:17:00] Understanding the difference between safe discomfort and harmful discomfort.[00:19:46] The importance of patience when re-learning how to trust yourself.[00:21:55] How small moments of honoring yourself compound into lasting change.Want to Hear More from Hero Bonnie? Check Out These Episodes!Free Your Body from Past Trauma with Myofascial ReleaseThe Power of Myofascial Release for Women's WellbeingRelieve Menopause & Perimenopause Symptoms with MFRPhysical and Mental Benefits of Immersing Yourself in NatureLet's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Bonnie HeimWebsiteChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to another can't-miss episode of Build a Better Agency! This week, host Drew McLellan invites negotiation expert Mike Lander to shed light on a critical, and often misunderstood, stage of growing your agency: the art of winning new business and, crucially, negotiating strong client contracts. If your agency is hustling for fresh opportunities in the midst of economic uncertainty, this discussion is perfectly timed to help you secure the deals that matter—on terms that support your profitability and long-term growth. Mike Lander brings a unique dual perspective as both a former procurement director (the “buy side”) and current advisor to agencies navigating the “sell side.” Together with Drew, he explores why so many agencies trip up after being “awarded” new business, mistaking the proposal win for the finish line when, in reality, it's the starting point for some of the most pivotal work ahead. Mike reveals how agencies can better qualify opportunities, avoid that painful “close second” outcome, and, above all, approach negotiation with a mindset of mutual value creation rather than desperate discounting. The episode dives deep into actionable best practices you can deploy immediately—from building a robust qualification scorecard and prepping for negotiations, to mastering the art of trading instead of discounting. Mike and Drew also tackle the importance of agency differentiation, emphasizing why expertise and industry-specific knowledge trump generic promises of creativity or methodology. Plus, learn how to lead conversations with the kind of value, risk mitigation, and trust-building that makes your agency stand out in a crowded, competitive field.  Whether you're tired of burning countless hours on unwinnable pitches or want to strengthen your contracts for better client and agency outcomes, you'll find a wealth of insights in this episode. Get ready to rethink your approach to business development—and leave with concrete “homework” that will set your agency up for more wins, stronger partnerships, and greater profitability. Don't miss it!  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Rethinking the pitch process—why winning isn't the finish line, but just the beginning   The dangers of chasing bad-fit clients and how to develop a qualification scorecard Differentiation strategies beyond methodology and “our people”—the real keys to standing out Communicating value and risk to buyers—focusing on afters, measurable results, and case studies Stop discounting and start trading—how agencies should approach contract negotiations The art and science of being a trust builder versus a pushover in negotiations Why creative excellence alone won't win the deal—and separating creative from commercial conversations

Episode Synopsis: In this solo episode, Jason Smith introduces The Pivot Path, a five-phase framework designed to help you stop circling old patterns and finally build the life you were meant to live. Jason shares why personal growth is not about fixing yourself — it is about understanding yourself and choosing to move forward with clarity, strength, and intention. If you have ever felt stuck, frustrated, or like you are repeating the same lessons with different faces, jobs, or relationships, this episode will give you the tools to break free. You will learn how to recognize what is really happening beneath the surface, reclaim your voice, rebuild your foundation, and recalibrate your life to align with who you are truly capable of becoming. What You Will Learn in This Episode: How to slow down and recognize the hidden patterns that keep you stuck Why revealing old wounds and unconscious beliefs is essential for real change The difference between reclaiming your power versus outsourcing your worth How to rebuild your habits, boundaries, and standards from the inside out Why recalibrating is not failure — it is strength and wisdom in action How to pivot without falling back into old defaults What it really means to become the most capable, competent, and confident version of yourself Key Takeaways: Key Takeaway 1: Awareness is the first step. You cannot change what you refuse to see. Key Takeaway 2: Your past does not define you. You can reclaim the parts of yourself you gave away. Key Takeaway 3: Growth requires recalibration. Real pivots are built through daily choices, not overnight fixes. Timestamps: 0:00 – Welcome and introduction to The Pivot Path 4:00 – Phase 1: Recognize what is really happening beneath the surface 8:00 – Phase 2: Reveal the unconscious patterns driving your life 14:00 – Phase 3: Reclaim your voice, truth, and internal power 22:00 – Phase 4: Rebuild your life with new habits, boundaries, and standards 30:00 – Phase 5: Recalibrate and realign with the person you are becoming 41:00 – Why slow growth beats surface-level shortcuts 49:00 – Final words of encouragement: It is never too late to become who you were meant to be Resources Mentioned: Download your Pivot Starter Kit Workbook [link] Follow Jason on Instagram: @jaybirdfit Listen to past episodes of The Blueprint Podcast for interviews with top authors and coaches Closing Thoughts: This journey is not about fixing what is broken. It is about reclaiming who you already are — and building from a place of truth, strength, and intention. This is your moment to pivot. Let us get to work. Podcast: The Blueprint Podcast: https://podcasts.apple.com/us/podcast/the-blueprint/id1640788166 The Self-Discovery Blueprint & The Power of the Pivot 12 Part Series: https://jbirdfit.mykajabi.com/the-self-discovery-blueprint Use Code: Blueprint25 Connect with Jason! https://stan.store/Jbirdfit Disclaimer: The training is intended for informational and educational purposes, it is not intended to substitute for professional medical advice, diagnosis, and/or treatment. Please consult your medical professional before making changes to your diet, exercise routine, medical regimen, lifestyle, and/or mental health care. Your background, education, experience, and work ethic may differ. There is no guarantee of success. Individuals do not track the typicality of its student's experiences. Your results may vary. https://988lifeline.org/

In this episode of Build Your Tribe, Chalene Johnson and Brock Johnson are sharing something a little different—and kind of a big deal. What happens when you're faced with a major business decision and you're just not sure what to do? Chalene opens up about a tough choice she's been wrestling with and how AI (yes, ChatGPT!) helped bring total clarity. Plus, Brock reveals what this shift means for the future of the show. Whether you're running a business, building a personal brand, or navigating a pivot, this is one episode you don't want to miss.

On this episode of Destination on the Left, I talk with Genevieve White, travel copywriting expert and Founder of Campion Comms & Coaching, about why there's so much important work that needs to happen before you ever put pen to paper when you're writing copy for your travel organization. Genevieve walks us through the customer journey, from the dreaming phase to planning and booking, explaining how your copy should meet travelers where they are, every step of the way. She also shares her favorite recipe for establishing a relatable and confident tone of voice and reveals how simplicity and clarity can make your words work harder for your brand. What You Will Learn in This Episode: How Genevieve transitioned from a career in education to founding her own travel and tourism copywriting business, inspired by the Ikigai method and life changes How to craft effective copy, including the importance of deeply understanding your customer persona before writing How identifying and narrowing your target audience can transform general copy into messaging that resonates and attracts your ideal clients Why aligning your copy with different stages of the customer journey—dreaming, planning, booking, and aftercare—is crucial for moving potential travelers toward action The value of clarity, simplicity, and using “you/your” to create relatability Practical ways to instill that confidence in your writing before you get going How clear calls to action and strategically repeating key messages increase engagement on your website Think About Your Dream Customer Genevieve emphasizes that before you ever set pen to paper—or fingers to keyboard—you need to get crystal clear about who you want to attract. Lots of businesses make the mistake of casting too wide a net, hoping to appeal to “everyone,” but in reality, being everything to everyone often means resonating with no one. Genevieve suggests creating a detailed customer persona that goes beyond simple demographics like age and gender. Consider the customer's travel style, values, preferred communication platforms, and even lifestyle details, such as shopping habits or their idea of a perfect day. As she says, “It's by speaking directly to that person that you can really elevate your copy and stand out.” Match Your Copy to the Customer Journey Not all copy serves the same purpose. At various stages of their journey, from dreaming to planning, booking, and post-visit, travelers need different kinds of information and inspiration. Dreaming Stage: Here, your audience is searching for inspiration. Use evocative, sensory language to paint a picture and create a little FOMO (the fear of missing out). Focus on what makes your experience unique and let your destination's personality shine. Planning Stage: Now, your customer wants practical information. Provide details in a clear, organized manner. Use bullet points and white space to make information easy to digest, especially for mobile users. Be selective and avoid overwhelming readers with too much detail. Booking Stage:  At this point, clarity and simplicity are key. Remove ambiguity and minimize unnecessary words. Make sure calls to action (CTAs) are prominent. Guide users smoothly and confidently through the booking process without distractions or confusion. The Recipe for a Great Brand Voice The most effective copy should feel like a conversation with a friend—relatable, personable, and confident. Brands often drift into a corporate or overly formal style that feels cold and unattractive. Use clear, simple language and write as you speak. Be mindful of corporate cliches in language, especially phrases like “we are passionate about.” Let people know about your expertise and offerings directly, by using simple phrases like “We do this,” or “Our experience includes…” A confident tone makes your brand more credible and helps your customer feel secure in choosing you. Genevieve recommends that if you're not feeling confident, don't write! Instead, get into a positive, empowered mindset before drafting your copy. Your energy will transfer to your words. Resources: Website: https://campioncopy.com/ LinkedIn: https://www.linkedin.com/in/copywritingfortourism/ Boldly Go: Confident Copywriting for Travel, Tourism and Hospitality: https://campioncopy.com/product/boldly-go/ We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Psychic readings can feel mysterious, healing, and life-changing — but only if you know how to approach them with clarity and intention. Chandler welcomed back psychic medium Lea Morgan to break down what you need to know before, during, and after a psychic reading. Lea shares insights on energetic boundaries, vetting a psychic, and the difference between fear-based readings and those rooted in love. Whether you're a first-timer or a seasoned seeker, this conversation will help you show up empowered and open to receive whatever guidance comes through.What You Will Learn[00:02:08] Why preparing emotionally and spiritually can shape your experience with a psychic.[00:05:25] How to recognize when a reading is fear-based versus empowering.[00:08:12] The importance of entering a session with an open mind and clear energy.[00:10:19] How intuitive insights are filtered through the psychic's own lens.[00:13:40] Why vague or skeptical energy can interfere with your reading.[00:15:33] Steps to energetically prepare before sitting with a reader.[00:18:10] How to discern if a psychic is the right fit for you.[00:21:29] The benefits of recording your session and revisiting it later.[00:25:47] How to integrate what comes through in a reading without over-attaching.[00:28:15] Why a psychic reading should support — not override — your free will.Let's Connect!Follow The Healing Heroes on Instagram & LinkedIn.Lea MorganWebsiteChandler StroudWebsite | LinkedIn | InstagramMixing and editing provided by Next Day Podcast.

Welcome to another insightful episode of Build a Better Agency! In this session, host Drew McLellan is joined by PR expert Ryan Gerding, CEO of Inc. Public Relations, to explore the evolving landscape of public relations and its crucial role in modern communication strategies. Ryan brings over two decades of experience in the PR industry, offering a comprehensive look at how the traditional boundaries of PR have expanded far beyond media relations. Together, Drew and Ryan explore the shifting dynamics of the PR world and how agencies can leverage storytelling, media relationships, and new platforms to enhance their clients' visibility and credibility. They dive into the art of building valuable relationships with media outlets and reporters, emphasizing the importance of being genuinely helpful rather than simply seeking coverage. Ryan also shares his take on the integration of AI in PR, its benefits in organizing thoughts, and its limitations when it comes to creativity—a conversation rich with practical advice for navigating today's media landscape.  This episode is a must-listen for agency professionals eager to understand the nuanced strategies of modern PR. Discover how to turn potential challenges into opportunities by being a trusted resource and explore the ways PR can significantly boost your agency's success in these ever-changing times.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Navigating the modern PR landscape and its evolution from traditional media relations   Building effective relationships through relevance and helpfulness The impact of AI on PR strategies and operations Understanding the value and implications of pay-to-play PR opportunities Preparing clients for successful media interviews with authentic conversations Enhancing agency-client collaboration through education and expectation management The importance of persistence in media outreach efforts

In this episode, Chalene Johnson gets real about how AI (especially ChatGPT!) can seriously upgrade your life—think second brain status. Whether you're skeptical or low-key scared of tech, Chalene's here to walk you through how AI can help you make smarter decisions, save time, boost productivity, and honestly, just feel way less overwhelmed. She shares personal stories (mold drama, anyone?) and real-world prompts that show you exactly how to use ChatGPT for everything from communication to business to fitness and even healing your body. If you've ever thought, “I wish I had an expert for this,” spoiler alert: you kind of do now.

On this episode of Destination on the Left, I talk with Karley Cunningham, founder of Big Bold Brand and the Surefire Method, about how branding can help a destination, attraction, or business in the tourism industry stand out from the crowd. Karley breaks it down into three key themes: understanding our fundamental beliefs, knowing the markets we serve, and positioning ourselves around benefits and differentiators. Karley clears up all the noise around branding and marketing and shares actionable steps to help you evolve your brand. What You Will Learn in This Episode: How understanding fundamental beliefs and truths strengthens a brand's identity Why you need to distinguish branding from marketing and how this distinction leads to more effective marketing strategies Actionable steps for creating a strong brand promise and how it can impact employee recruitment and retention How the concept of tightening the creative box leads to more innovative solutions and helps a brand differentiate itself in a competitive market Why aligning a brand's internal culture with its external promises impacts a company's overall reputation and employee satisfaction What role target audience understanding plays in brand differentiation Differentiating Branding from Marketing Branding and marketing play distinctly different roles in business success, and Karley shares her philosophy that branding is the backbone that informs and enhances marketing strategies. While marketing focuses on promoting products and services to specific audiences, branding is about creating a compelling narrative that defines what your destination or business stands for. As Karley puts it, “Brand is what people say about you when you're not in the room.” It's about building a reputation through consistent, authentic interactions at every customer touchpoint. Building a strong brand is about taking a good look at who you are as an organization. Start with an inside-out approach—look at your fundamental beliefs and truths. As a destination, you really need to dig into your core purpose, guiding principles, character, and vision. These elements form the DNA of the brand and serve as a blueprint for how a company operates both internally and externally. Understand Your Audience After establishing a strong internal identity, your next step should be taking the time to understand the external market. Travel and tourism businesses must identify their target audiences by exploring what problems they solve for these groups. Knowing what draws visitors to your destination is key, whether it's providing adventure, culinary experiences, or relaxation. Karley uses the example of aligning the customer experience with expectations: “Are people going to come away from our region raving about what we do because we've set them up for success?” Understanding audience expectations allows companies to craft specific value propositions, ensuring that every touchpoint is meaningful and engaging. Positioning, Messaging, and Telling Your Story Effective branding requires clear positioning and messaging strategies. This involves identifying the benefits and differentiators your business offers compared to competitors. What makes you unique and why travelers should choose you over others? Storytelling is a powerful tool because sharing narratives about local culture, history, or the people that make your destination unique can resonate deeply with potential visitors and create a relatable brand image. Integrating the Brand Promise The brand promise needs to include employees as well as customers, and as Karley points out, the internal experience has to mirror the external promise. Ensuring employees feel valued and integral to delivering on your destination's promise boosts morale and improves service quality, which in turn elevates your visitors' experience. By integrating the brand promise throughout the organization, businesses improve customer experience and enhance employee recruitment and retention, which is an essential consideration in the tourism industry right now. Resources: Website: https://www.bigboldbrand.com/ LinkedIn: https://www.linkedin.com/in/karleycunningham/ Twitter: https://twitter.com/BrandMaven We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more o​f. Here is a quick tutorial on how to leave us a rating and review on iTunes!

Welcome to another enlightening episode of Build a Better Agency! In this episode, host Drew McLellan delves into the nuances of effective communication, a skill vital for thriving in today's tumultuous business landscape. Joined by guest Cynthia Kane, an expert in mindful communication, they explore how to navigate conversations with clarity and calm, even amidst chaos. Cynthia shares her journey from struggling with passive-aggressive communication to mastering the art of mindful dialogue. This episode unpacks techniques to foster inner calm, which in turn enhances leadership qualities, especially crucial given the current climate of change and uncertainty. Drew and Cynthia discuss the significance of understanding and managing one's emotional and physical responses to ensure conversations lead to constructive outcomes. Listeners will gain insights on the power of pausing to regain composure during challenging interactions. Cynthia introduces practical practices like breathing exercises and self-talk adjustments that leaders can adopt to steer conversations towards resolution rather than conflict. They also highlight the importance of intentional communication, where clarity trumps winning an argument, thereby fostering trust and collaboration within teams.  Tune in to grasp how these communication strategies can transform not only your professional endeavors but your personal relationships as well. This episode is a must-listen for agency leaders ready to enhance their communication skills, cultivate resilient work environments, and lead with authenticity and efficacy. You'll leave with actionable steps to engage more mindfully with your team and clients, building a robust foundation for success.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: The importance of inner calm and clarity in leadership during turbulent times   Developing effective communication skills as a learned practice Recognizing and managing physical sensations as cues for stress or discomfort The significance of taking a pause to gain control and clarity in a conversation Practical techniques for maintaining composure and de-escalating tense situations Communicating effectively across generational and remote work challenges The powerful role of intention and mindfulness in professional interactions