Podcasts about Liveops

This week, Peggy Anne Salz and Brian Baglow welcome a true PocketGamer OG to the show. Joining the industry in 2001, Oscar Clark has worn many hats—one of which makes him instantly recognizable at every event—from developing some of the earliest mobile games to prototyping PlayStation Home to hosting countless PocketGamer Connects sessions. Now, Founder and CEO of Fundamentally Games Ltd, Oscar shapes strategy for studios to build  regular, repeatable, consistent, and cost-effective LiveOps. He joins Peggy and Brian this week for an unscripted conversation about toxic advertising, player safety, and why the industry needs to take greater accountability for both—before regulation forces its hand.CHAPTER TIMESTAMPS00:00 - Intro  01:35 - Oscar's background in games07:55 - Misogynistic tropes in mobile games13:31 - Who regulates bad ads?25:03 - Who's responsible for the gaming experience?29:29 -  Designing for vulnerable players38:00 - Internal regulation to avoid external rules42:31 - Favourite games Q&A

In this episode, host Alexandra Takei, Director at Ruckus Games, sits down with Derek Qiu, Head of Overseas Operations at NetEase, to explore the cross-border distribution journey of Once Human, a supernatural survival game from Starry Studio.They discuss the rapid evolution of China's gaming market, how Chinese developers like NetEase are increasing their presence in the West, and how Once Human represents a new wave of globally ambitious titles. Derek shares why the team prioritized a PC-first launch, how they maintained a cosmetic-only monetization strategy despite mobile market pressures, and how the game achieved a top spot in mobile downloads across 166 regions.The conversation also covers the key differences in publishing and LiveOps strategies between East and West, how self-publishing enabled NetEase to stay agile, and why strong internal infrastructure and cross-cultural research were critical to success. They close with insights on how China's strengths in rapid iteration and operational efficiency are reshaping global competition—and why future gaming growth will favor studios that focus on vertical audiences rather than mass-market appeal.For anyone curious about China's growing global influence in gaming, this is a must-listen.We'd also like to thank Neon – a merchant of record with customizable webshops optimized for conversion – for making this episode possible! Neon is trusted by some of the biggest names in gaming and can help you sell direct without the typical overhead. To learn more, visit https://www.neonpay.com/?utm_source=naavik If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Kress is fresh back from Turkiye, sharing on-the-ground insights before diving headfirst into the week's big beats. We break down Epic Games Store's revenue, debate the Minecraft movie's potential for franchise dominance, and unpack the latest M&A and investment trends shaping gaming's future. Inflation's creeping impact on game pricing gets a hard look, while the crew wrestles with the evolving MTX and revenue models. Things heat up with Marvel Rivals throwing punches at Overwatch, a sharp take on Western vs. Eastern LiveOps strategies, and a no-holds-barred discussion about Bungie's Marathon pivot into extraction shooters. To wrap, a quick (and slightly roasted) look at Kingdom's celebrity-packed ad campaign.00:00 Introduction and Host Introductions03:09 Chris' Insights from Turkey07:02 Epic Games Store Revenue Discussion13:30 Minecraft Movie and Franchise Management21:07 M&A and Investment Trends in Gaming29:47 Game Pricing and Inflation30:31 MTX and Revenue Models32:59 Marvel Rivals vs. Overwatch37:33 Western vs. Eastern LiveOps44:24 Marathon: The Extraction Shooter58:13 Kingdom's Celebrity Ad Campaign

30% of your revenue could be coming from a web shop, and you wouldn't even see it in your external IAP dashboards.In this exclusive episode of 2.5 Gamers, we sit down with David Stelzer, President of Xsolla (formerly Epic Games, SEGA, CAA), to discuss how top-grossing games are ditching App Store dependency and scaling through direct-to-consumer (D2C) models.This isn't theoretical.

Ok, here is the thing. Most apps are still built on rigid, one-size-fits-all user flows. They rely heavily on historic behavior - what a user clicked on last week or which segment they're in. But user needs change moment to moment. And when apps fail to adapt, users just leave. The next evolution isn't about personalizing based on identity - it's about adapting based on intent. And that intent can only be accurately understood in context. In this episode, we're going to talk about the Context Platform by ContextSDK that enables apps to detect real-world context in real time - whether a user is walking, relaxing, commuting, charging their phone, or simply on the move - and then infer their intent. Using a combination of on-device machine learning and server-side intelligence, the platform helps apps deliver the right experience or message at the right moment. This isn't just a UX upgrade - it is a fundamentally better way to retain users and drive revenue, while respecting privacy and improving performance. Today's Topics Include: Dieter Rappold's' bio About ContextSDK Switching focus from app users' behavior to their intent How Context Platform helps LiveOps maximize their efforts Example of how detecting user context in real-time improves the app experience How context-aware delivery fix the issue with intrusive push notifications Achieving personalization without relying on personal data or permissions What it takes to implement Context Platform into the app Links and Resources: Dieter Rappold on LinkedIn ContextSDK website Maximizing app engagement through content-aware solutions Business Of Apps - connecting the app industry Quotes from Dieter Rappold "It's great to know a lot about past behavior, but past behavior is looking into the past. Intent is happening in the moment and is looking forward" "We collect enough data points on patterns of movement and behavior and analyze them with the smartest machine learning models out there. That allows us to infer intent—and that's something extremely powerful when shaping app experiences," Host Business Of Apps - connecting the app industry since 2012

In this episode, Deconstructor of Fun's Michail Katkoff sits down with Tobias Knoke — long-time Googler, gaming industry expert, and Gen Z whisperer — to unpack what game developers need to know right now about the fastest-growing and most misunderstood audience in gaming.

What if creative production in games worked more like a film set — flexible, efficient, and built around doing your best work when it's needed most? That's the pitch behind creative as a service, and this week's guest, Casey Dickinson, CEO of SuperFaction, is making a strong case for it.In this episode, Casey lays out how the just-in-time model helps studios bring in external talent at exactly the right moment — freeing up internal teams, reducing idle time, and allowing creatives to actually stay creative. It's a shift that makes high-quality output more sustainable, especially for indie studios that often lack the bandwidth for LiveOps, seasonal campaigns, or ongoing content production.He also dives into the overlooked opportunity of working with niche IP — showing that you don't need a Marvel-sized license to build reach and monetization. If you're rethinking how your studio builds, scales, or survives in 2025, this conversation is full of ideas worth stealing.Casey Dickinson - https://www.linkedin.com/in/caseydickinson/SuperFaction - https://superfaction.com/CHAPTER TIMESTAMPS00:00 - Intro02:53 - Surfing through the games industry04:50 Helping indies ride the waves10:16 - Light-touch publishing16:26 - "Just in time" models22:33 - IP collabs done right25:38 - Campaign launch checklist27:25 - Stop being so precious with data29:22 - Effective long-term partnerships33:34 - Efficiency steps for small studios37:06 - Favourite games Q&A* * * * * * * * * * * * * * * ** Let's Connect **

Learn the insider strategies from industry legends Frank Yan (Brawl Stars), Dafna Ben Onn (SciPlay), and Ivan Trancik (Superscale) on mastering mobile game operations!

This episode features insights from top industry professionals on player engagement, revenue models, and the challenges faced by new releases like Helldivers 2, First Descendant, and Once Human. Dive into in-depth discussions on successful PvE models, key strategies for game success, and the future of game monetization. Join Adam Telfer and a panel of experts as they explore the latest trends in PvE shooters and the evolving tools needed for effective LiveOps. Brought to you by Heroic Labs, AppsFlyer, Sensor Tower, and Xsolla. 02:31 Market Overview of PVE Shooters03:25 Recent Releases and Trends04:07 Revenue and Engagement07:54 PVE Live Service Challenges08:42 Helldivers 2: Success and Future13:54 The Competitive Landscape27:04 First Descendant and Once Human27:38 First Descendant's Elder Loop29:27 PvE Shooter Systems30:42 Helldivers 2: On The Way Out36:34 Warframe's Sustained Success40:13 Strategies for PvE Shooter Success45:52 The Future of PvE Shooters

Join Piers Kicks as he hosts Kam Punia, founder of Pixion Games, for an in-depth exploration of building Web3 gaming experiences and the journey behind Fableborn. From Kam's extensive background at Konami and Yu-Gi-Oh! to Pixion's innovative approach to Web3 gaming, the conversation covers crucial developments in game design, community building, and the future of blockchain gaming.

In this episode, we delve into the latest industry trends, focusing on Magic Sort, a game gaining significant attention in Türkiye. We explore its gameplay mechanics, monetization strategies, and user acquisition insights, highlighting the importance of production quality and effective ad strategies. Our discussion also touches on the game's future prospects and the overall landscape of puzzle games in the market. Is Magic Sort the next big thing in gaming? --------------------------------------- Ready to transform your game from a hybrid to a hybrid business? Enter the SuperHybrid competition from December 2nd to January 30th for a chance to scale your game with epic publishing support from Supersonic full team of experts, up to $10K monthly while you iterate, $30K in bonuses when you hit milestones - and even more ways to win! Plus, they're non-recoupable. Don't miss out. Submit your game Now! Register here: https://supersonic.com/superhybrid/ --------------------------------------- This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously. Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠ Youtube https://youtu.be/Pq0oDsdpc6Y --------------------------------------- PVX Partners offers non-dilutive funding for game developers. Go to: https://pvxpartners.com/ They can help you access the most effective form of growth capital once you have the metrics to back it. - Scale fast - Keep your shares - Drawdown only as needed - Have PvX take downside risk alongside you + Work with a team entirely made up of ex-gaming operators and investors --------------------------------------- Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipg Chapters 00:00 Introduction to the Gaming Show 01:46 Magic Sort: The Next Big Thing 06:41 Gameplay Mechanics of Magic Sword 14:15 Monetization Strategies in Puzzle Games 20:22 User Acquisition and Revenue Insights 31:21 Ad Strategies and Future Prospects --------------------------------------- Matej Lancaric User Acquisition & Creatives Consultant ⁠https://lancaric.me Felix Braberg Ad monetization consultant ⁠https://www.felixbraberg.com Jakub Remiar Game design consultant ⁠https://www.linkedin.com/in/jakubremiar --------------------------------------- Takeaways The gaming industry is evolving with new titles like Magic Sort. Production quality is crucial for success in the gaming market. User acquisition is a key factor in scaling a game. The streak mechanic enhances player engagement and monetization. Magic Sort has shown promising metrics since its launch. Effective ad strategies are essential for user retention. The importance of LiveOps features in maintaining player interest. --------------------------------------- Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it! Hit the Subscribe button on YouTube, Spotify, and Apple! Please share feedback and comments - matej@lancaric.me --------------------------------------- If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej Lancaric Latest article - https://open.substack.com/pub/lancaric/p/match-3d-ua-playbook-real-data-inside?r=7qqaf&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true Do you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

This episode of the Mobile Games Playbook peers into the crystal ball to forecast the mobile gaming landscape of 2025 with GameRefinery's experts, Kalle Heikkinen, Senior Chief Market Analyst, and Wilhelm Voutilainen, Chief Game Analyst.We'll delve into how we expect monetization models such as DTC and subscriptions to evolve, the continued growth of LiveOps, and the upcoming genres/games we expect to be taking over the charts in 2025. Join us as we discuss the trends poised to shape the future of mobile gaming. This episode will provide valuable insights for developers and players alike, offering a glimpse into the year ahead.Remember to subscribe, leave a review, and check out our websites, https://liftoff.io/ and https://gamerefinery.com/, for more information on game development topics and strategies for growing your game.

Mobile gamers are drowning in choices, but they'll still spend—if your ad monetization strategy speaks to their player type and why they downloaded your game in the first place. But it's not enough to satisfy players; studios ring in the revenues when they combine services and a sense of urgency.  This is where Mistplay's latest Mobile Gaming Growth Report equips game devs and ad mon teams with a roadmap to profitable growth in 2025. Kyle West, Sr. Director of Marketing at Mistplay, joins hosts Brian Baglow and Peggy Anne Salz to unpack findings and show how developers can sharpen their marketing, maximise monetisation, and level up loyalty programs by crafting experiences according to player personas and gameplay preferences.  He's joined by Oxana Fomina, well-known ad mon authority and Founder of Gradient Universe, a game analytics consulting firm. She delves into her latest client successes to reveal standout strategies studios of any size can use to turn players into payers. Listen in to Part 1 of a special two-part series where we dig into how studios can sync UA with LiveOps for better results, take small but effective steps to scale web shops, and use FOMO as motivation while still adding value to limited-time events. CHAPTER TIMESTAMPS 00:00 - Intro 04:24 - The Mistplay Mobile Gaming Growth Report 07:23 - Brand as a part of UA 10:17 - Utilizing first-party data effectively 12:05 - Aligning UA and LiveOps 15:00 - Actions for small studios 17:50 - Effective monetisation strategies 21:37 - Why web shops? 24:34 - Balance urgency with value 26:53 - Quantity vs Quality 28:57 - Advice for starting studios * * * * * * * * * * * * * * *  ** Let's Connect **

In this episode, host Mishka Katkoff is joined by Sergei Vasiuk, LiveOps Director at Wargaming and author of 'Running a Successful Live Service Game.' The two delve into Sergei's book, discussing everything from the evolution of gaming models to data-driven development, player engagement, monetization strategies, and the challenges of global operations. This episode is a treasure trove of insights for anyone in game development or LiveOps. Tune in for practical advice, learnings from Wargaming, and how to keep players engaged and your game profitable! 00:41 Importance of Live Operations 01:08 Overview of Sergei's Book 03:34 Sergei's Journey and Role at Wargaming 07:50 The Evolution of Gaming Models 12:03 Challenges and Strategies in Live Service Games 31:29 The Future of LiveOps and Community Engagement 38:23 Building Relationships with Content Creators 40:12 The Role of Data in Game Development 42:11 Understanding LiveOps and Player Engagement 45:34 The Importance of Decision Making in LiveOps 58:34 Balancing Monetization and Player Experience 01:11:16 Global Operations and Regional Relevance 01:18:42 Conclusion and Final Thoughts --- Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

Join us on the Deconstructor of Fun Podcast as we delve into LiveOps strategies for Q5 with esteemed guests Sezer Degirmenbasi, head of EMEA for mobile gaming at TikTok, and John Wright, head of publishing at Kwalee. In this episode, you'll discover what Q5 is and why it's crucial for game marketers and learn detailed strategies for leveraging TikTok's LiveOps tools to extend your game's lifecycle, increase user engagement, and maximize revenue 00:00 Introduction 00:56 Understanding Q5: The Invisible Quarter 06:10 LiveOps Strategies and Definitions 11:27 TikTok's Role in LiveOps Success 16:24 TikTok's LiveOps Program Explained 21:56 Creative Strategies for LiveOps 27:55 The Need for Differentiation 29:34 Reviving Older Games with TikTok 36:56 Success Metrics for LiveOps Campaigns 46:54 Final Thoughts and Advice for Developers 51:02 Culturalization in LiveOps 54:35 Conclusion and Community Engagement --- Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

In this episode, Greg sits down with Ryan Burnett, the Studio Director at Respawn Madison, to talk about his journey in building a new studio from scratch, his leadership philosophy, and the growing game development hub in the Midwest. Ryan shares insights on how Respawn handles LiveOps for Apex Legends, the challenges of recruiting talent, and maintaining a healthy work culture. They also dive into the importance of consistent work in live-service models and the evolving role of player feedback in game development.Key Timestamps: Building Respawn Madison (01:03 - 03:23)Ryan discusses how he was tasked with building a studio in Madison, explaining the importance of assembling a leadership team and building culture from the ground up. He highlights how there's no guidebook for building a studio, and much of the journey involves figuring things out as you go. Midwest Game Development Hub (03:23 - 04:47)Ryan touches on how the Midwest, specifically Madison, is becoming a hotbed for game development. He notes that within a 15-mile radius, games like Call of Duty, Fortnite, PUBG, and Apex Legends are being developed—making the Midwest a hidden gem for game development. Preventing Burnout and Managing LiveOps (09:18 - 10:58)Ryan emphasizes that preventing burnout in a LiveOps environment is about more than just managing work hours. It's about effective decision-making, good communication, and maintaining consistent workloads without overwhelming peaks. The importance of predictability in LiveOps is key to maintaining a healthy team. The Role of Player Feedback (16:43 - 18:31) Apex Legends is constantly evolving based on feedback from the player community. Ryan explains how Respawn uses multiple channels—like analytics, social media, and community forums—to gather both quantitative and qualitative feedback, which directly influences their content roadmap. Leadership and Culture in Game Development (32:10 - 35:15)Ryan speaks about his leadership philosophy, focusing on building a team-oriented culture where good ideas can come from anyone. He also shares his journey from being a tech programmer to taking on leadership roles, recognizing that his strength lay in working with people and solving challenges collaboratively.Conclusion:This episode provides a unique look into the journey of building a new game studio and leading in the fast-paced world of LiveOps. Ryan Burnett's emphasis on leadership, player feedback, and work-life balance offers valuable lessons for industry professionals looking to grow their teams and deliver sustainable results in live-service games.

Arguably the most fun newsletter for games industry professionals: www.deconstructoroffun.com/subscribe --- This episode of This Week in Games covers major shifts in gaming, as Netflix shutting down its AAA studio, TikTok's LiveOps program, and the rise of influencer marketing and Supercell's all-hands-on-deck approach to save Squad Busters. The episode also addresses the perceived decline of AA studios. Hosts: Jen Donahoe, Adam Telfer, Phillip Black and Mishka Katkoff --- Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

Today on Equity, Rebecca Bellan sat down with Zander Brumbaugh, the 22-year-old founder of Gamebeast, a startup that offers Roblox developers tools like A/B testing and LiveOps to modify games without needing to release a new version or interrupt a user's ongoing game. Gamebeast recently raised a $3.7 million pre-seed round, led by J2 Ventures with participation from a16z's Speedrun accelerator, which Brumbaugh graduated from in March. Brumbaugh said everything from his experience consulting for entertainment studios like Netflix, and writing a best-selling book on Roblox development, to chats with investors tell him that the future of video gaming is in user-generated content, or UGC. The two discussed the rise in popularity of UGC games, a sector that investors are increasingly looking towards as drivers of growth in the video game industry. Brumbaugh didn't only get investment for his startup because investors see the value in enabling UGC game development. J2 Ventures' thesis focuses on dual-use technology, and Gamebeast was able to demonstrate how its tech has applications both in commercial and defense. And indeed, we're seeing a trend of companies going for that sweet military money to stay afloat.There are more insights about the future of the video game market and investor insights aplenty, so have a listen, and enjoy!Equity is TechCrunch's flagship podcast, produced by Theresa Loconsolo, and posts every Wednesday and Friday. Subscribe to us on Apple Podcasts, Overcast, Spotify and all the casts. You also can follow Equity on X and Threads, at @EquityPod. For the full episode transcript, for those who prefer reading over listening, check out our full archive of episodes over at Simplecast. Credits: Equity is produced by Theresa Loconsolo with editing by Kell. Bryce Durbin is our Illustrator. We'd also like to thank the audience development team and Henry Pickavet, who manages TechCrunch audio products.

This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously. Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠ Youtube: https://youtu.be/kanIGV0p0eY Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2o1689ww5-6xo82AVLQQI~IwHKvtps8Q Agenda just watch the episode! --------------------------------------- Matej Lancaric User Acquisition & Creatives Consultant ⁠https://lancaric.me Felix Braberg Ad monetization consultant ⁠https://www.felixbraberg.com Jakub Remiar Game design consultant ⁠https://www.linkedin.com/in/jakubremiar --------------------------------------- Takeaways The app is generating significant revenue, making millions monthly. User engagement is high, with nearly 2 million active users. The app combines elements of gaming and storytelling effectively. Competitors in the market are also performing well, indicating a growing trend. Monetization strategies include in-app purchases and ad placements. The interactive storytelling genre is evolving with new formats and mechanics. User experience is enhanced through clever UI design and rewards systems. The app's success may influence future mobile gaming trends. Understanding user demographics is crucial for targeted marketing. The conversation reflects on the broader implications of app monetization in the gaming industry. LiveOps is becoming increasingly essential in gaming. Ad monetization strategies need to evolve with market changes. Interactive story games are gaining popularity and revenue. Content creation poses significant challenges for developers. User acquisition strategies must adapt to new trends. Innovative advertising techniques can enhance user engagement. The gaming industry is shifting towards more interactive experiences. Understanding audience qualification is crucial for monetization. The potential for high revenue in the gaming sector is significant. Collaboration and sharing insights can drive industry growth. --------------------------------------- Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it! Hit the Subscribe button on YouTube, Spotify, and Apple! Please share feedback and comments - matej@lancaric.me --------------------------------------- If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej Lancaric Latest article - https://open.substack.com/pub/lancaric/p/match-3d-ua-playbook-real-data-inside?r=7qqaf&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true Do you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai Felix Latest Article - https://www.felixbraberg.com/post/the-end-of-gam-and-admob-placement-refreshes

Sign up for the industry's most insightful weekly newsletter!https://www.deconstructoroffun.com/subscribe Ever fancied yourself becoming a VP of a large publisher managing multiple cross-platform teams across several countries? Tune in to the episode and figure out if this is a job for you! Dimo Dimov, Vice President of Live Games at Gameloft, shares his 17-year impressive career journey at Gameloft, from QA to VP. He dives into Gameloft's international growth, his daily responsibilities managing live services for heavy-hitting cross-platform titles like Disney Speedstorm and Asphalt 9, and the shifts in LiveOps over the years. Dimo also discusses the integration of marketing with game teams, forecasting, handling crises, and the future of live services with a focus on cross-platform challenges and AI advancements. Tune in for insightful industry perspectives and lessons from a seasoned professional in game development and operations. 00:00 Introduction and Sponsor Message 03:00 Dimo's Career Journey 05:33 Life as VP of Live Games at Gameloft 07:34 Managing Multiple Teams and Projects 09:42 Empowering Teams and Strategic Planning 15:18 The Evolution of LiveOps at Gameloft 27:39 Marketing and Community Engagement 36:00 Balancing Personal Preferences in Game Development 37:37 Challenges of Managing Live Operations 38:25 Structuring Content and Pipelines 40:37 Team Dynamics and Reporting Structures 50:37 Leveraging AI and Tools in Game Development 56:51 Future Trends in Live Services 01:03:34 Key Learnings and Advice for Game Developers 01:09:48 Exciting Upcoming Projects at Gameloft --- Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

A professional speaker and advisor dedicated to helping businesses 2X their income from existing customers, fueled by a valued workforce. She achieves this through a proven Heart & ScienceTM Loyalty model, merging 25+ years of CX and Marketing roles at reputable brands like Liveops, Verizon, Schindler Elevator, Wilton Brands and AT&T. Her expertise is further enriched by an MBA and certifications in Customer Journey Management. Stacey talks about her transition from corporate to entrepreneur, customer service and experience, communication, and much more!

This video unlocks the secrets used by successful 7-figure apps to keep users engaged and coming back for more. You'll discover: -The 3 Essential Rooms for App Success: Acquisition, Engagement, & Retention & Monetization -Network Effect Power: How to leverage user connections to skyrocket app value -LiveOps Strategies: Dynamically create exciting offers to keep users hooked Learn how to: -Turn a single-player app into a thriving community -Craft irresistible retention strategies -Implement proven LiveOps tactics for maximum impact Is your app ready for a 7-figure exit? Watch now and unlock its full potential!

Today's show takes an insiders peek into the scopely live ops team with special live appearances from Eco, Logan, Scoobs, Hammy and Bek as we talk about HOW events are written and how they correspond with game design, automation tools and some of the ways events are updated, fixed, and modified after launch. 

We're excited to have on this episode a new podcast host at Rise and Play: Nina Kim. Nina is a Senior game designer who previously worked on games like Merge Dragons, Cozy Grove, and Sea of Thieves. With a deep interest in wholesome mechanics and approaches to well-being, Nina strives to contribute to nurturing creative teams within the industry. Let's give her a warm welcome on the show

I'm sure you would argue that the world of mobile apps is extremely competitive. By now, it seems like all business verticals have gone mobile and in some app categories, like games, e-commerce, social, the competition is really tough. How do you stand a chance to win in this battle? This is the question we'll tackling today with Deniz. Today's Topics Include: Deniz's background About InnoGame Mobile app's unique edge (Unique Selling Proposition) identification Methods and tools to test an app's marketability Key factors to maintain the app's edge over time Android or iOS? Leaving her smartphone at home, what features would Deniz miss most? What features she would like to see added to her smartphone? Links and Resources: Deniz Kekeç on LinkedIn InnoGames Business Of Apps - connecting the app industry Quotes from Deniz Kekeç: "In a competitive app market, determining what sets your app apart from others involves focusing on its Unique Selling Proposition (USP). Assuming your app performs well and maintains a low crash rate, here are some strategies to identify its unique edge: game narrative, gameplay mechanics, special features & LiveOps, marketing approach." "We are using Sensor Tower mainly for competitor analysis. Quadrics for understanding our audience( coupled with our user surveys). For creative testing Meta is the main tool, however depends on the ad concept we happened to use SDK networks too. KPI's are depending on the test phase. For initial testing, i recommend to check upper funnel kpis such as CPI, IPM. For later phase i recommend mid funnel KPI s such as Retention and session duration etc." Host Business Of Apps - connecting the app industry since 2012

Check out Jon's daily email on Substack. In episode 168, Jon Jordan talks to Guild of Guardians' game director Chris Clay about the global launch of the mobile RPG through app stores, also discussing future plans as it moves into liveops.

Check out Jon's daily email at https://gamestx.substack.com/ In episode #168, Jon Jordan talks to game director Chris Clay about the launch of mobile RPG Guild of Guardians through the app stores; specifically how the launch went, the balance between web2 and web3 games, and how the game will evolve as it enters liveops.

Discover the strategies that drive award-winning LiveOps! In this episode, we analyze the Mobile GameDev Award winners, revealing their secrets to boosting engagement and revenue.Join host Jon Jordan and GameRefinery experts Erno Kiiski, Kalle Heikkinen, and Jiri Saarinen as they break down the essential components of successful LiveOps. Learn how to master collaborations, competitions, seasonal events, minigames, and compelling narratives.Get actionable insights to level up your own LiveOps strategy, whether you're an indie developer or an established studio. Discover the key metrics that matter and tailor your events to maximize impact.Don't forget to subscribe, leave a review, and visit https://liftoff.io/ and https://gamerefinery.com/ for more game development resources.Here's to unlocking the power of LiveOps,Mobile Games Playbook

We discuss key themes & trends, critical takeaways, GDC panels/talks, and rumors from GDC 2024. OUTLINE: 0:00 Intro 2:35 VC, publisher investment in gaming is down 3:50 Moving to tighter efficiency in game development 7:05 More pain coming, 3-6 more months of industry rationalization 15:30 UA deterioriation since beginning of year 17:17 AI & Liveops key areas of focus 21:40 Importance of marketing and UA for mobile game success 23:45 Sensor Tower acquisition of data.ai 30:45 GDC Talks 37:10 Frank + Frank Supercell Brawlstars talk 41:20 King's AI Talk - how they improve liveops on Candy Crush Soda Saga 43:15 Epic's UEFN talks 49:05 Ken's GDC tips 55:10 Key takeaways 1:05:40 GDC rumors SUBSCRIBE TO GAMEMAKERS: - Spotify Podcast: https://spoti.fi/3Cpyq7i - Newsletter: https://gamemakers.substack.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/gamemakers/message

Ludovic Bodin is an entrepreneur, investor, and now author of the book Atomic Scaling. Ludovic has learned lessons from the titans of the games industry and created a framework he believes can be applied to any other industry. Learn more about the lessons from Supercell, Valve, Zynga, and others and how they can apply to your games studio or company outside of games. OUTLINE: 0:00 Intro 1:20 How Ilkka Paananen, CEO of Supercell inspired Atomic Scaling - Keeping teams small for as long as possible 7:08 How Gabe Newell, CEO of Valve, further inspired Atomic Scaling - Lessons from the games industry are widely applicable 9:35 Ludovic's great book endorsements, learning from game industry experts, and the sharing culture in gaming 12:21 Motivation to write Atomic Scaling 14:10 3Ps 3Rs framework explanation- People, Prediction, Playbook and Revenue, Reach, Retention 14:52 People principle 22:00 Prediction principle: prediction vs. prophecy - hypothesis, measurement, then change 34:22 Playbook principle - getting the team on the same page 42:13 Revenue, Reach, and Retention 44:05 LiveOps and the LOVE framework - Live product development, Organized event calendar, Very special sales & offers, Engagement and re-engagement 47:10 What should readers take away? --- Send in a voice message: https://podcasters.spotify.com/pod/show/gamemakers/message

Eve Chang shares her invaluable experiences and lessons from working on iconic mobile games like Temple Run and Bejeweled Blitz. Get ready for a session full of actionable insights and strategies that could redefine your approach to game development and live operations. Outline: [00:00] Introduction to Eve Chang and Overview [01:10] Eve Chang's Journey in Game Development [02:10] Eve's Approach to LiveOps [06:55] Designing and Product Decisions for Live Games [13:45] Biggest Lessons Learned from LiveOps [22:55] Eve's Take on the Current Market Environment [26:35] Final Thoughts and Where to Find Eve Online Key Highlights:

In this insightful episode of the Player Engage podcast, host Greg delves into the fascinating world of gaming AI with industry veteran Stephen Peacock. With over two decades of experience, Stephen has been at the forefront of technological advancements in gaming, from his early days at AudioBrain to his transformative roles at Amazon Web Services and now as the head of games AI at Keyword Studios. The conversation covers a range of topics, including the rapid emergence of AI tools, the impact of generative AI on game development, and the ethical considerations surrounding AI in gaming.Key takeaways from the episode: Stephen's unique approach to testing AI tools using his own headshots. The evolution of AI in gaming and its application in areas like LiveOps and community health. The future of AI in gaming and how it's lowering the barrier to entry for game development.To get a deeper understanding of: How Stephen's personal experiments with AI tools provide insights into their capabilities. The role of AI in enhancing player experiences and maintaining healthy gaming communities. Stephen's perspective on the ethical sourcing of AI and its parallels with other industries.For a full exploration of these topics and to gain valuable knowledge from a leading expert in the field, tune into the Player Engage podcast episode featuring Stephen Peacock. Discover the intricacies of AI in gaming and how it's shaping the future of player engagement. Listen now to learn more.

Stacy Sherman, a certified customer experience (CX) speaker, author, journalist, advisor, and the award-winning host of the DoingCXRight podcast. Stacy is recognized for her Heart & ScienceTM proven framework, renowned for its ability to generate profitable clients and foster brand loyalty through an empowered and valued workforce. With 25 years of experience as a strategist and practitioner at companies like Verizon, Liveops, Schindler Elevator Corp, Wilton Brands, and AT&T, Stacy has consistently practiced what she preaches. Furthermore, she holds leadership roles on multiple university boards and has been featured in prestigious publications such as Forbes and other top-rated outlets.Stacy's driving purpose is to cultivate lasting relationships and create meaningful experiences that enrich people's lives.SHOW SUMMARYStacy Sherman joins the Selling from the Heart podcast to discuss the importance of customer experience in sales. She emphasizes that customer experience and customer service are not the same thing, and that customer experience encompasses the entire journey a customer goes through when interacting with a brand. Stacy introduces the heart and science framework, which blends the emotional and human aspects of business with data and metrics. She highlights the need for sales leaders to break down silos and create synergy between departments to deliver a consistent customer experience. Stacy also encourages salespeople to listen to customer feedback, both solicited and unsolicited, and bring that feedback back to the internal teams to drive improvements.KEY TAKEAWAYSCustomer experience is the entire journey a customer goes through when interacting with a brand, while customer service is a part of that journey.The heart and science framework blends the emotional and human aspects of business with data and metrics to create a sustainable customer experience.Sales leaders should break down silos and create synergy between departments to deliver a consistent customer experience.Salespeople should listen to customer feedback and bring it back to the internal teams to drive improvements.QUOTES"Customer experience and customer service are not the same thing.""The whole journey matters. If the beginning is fantastic but the end is hard, customers will leave.""People buy from people they trust, people they like. It's the authenticity and connection that matter."Learn more about Stacy Sherman: LinkedIn: https://www.linkedin.com/in/stacysherman/Learn more about Darrell and Larry: Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/Website: https://www.sellingfromtheheart.net/Got a video about how you sell from the heart? Share it by texting VIDEO to 21000.Please visit https://www.sellingfromtheheart.net/ book to pre order your copy of the rerelease of the Selling from the Heart book. SUBSCRIBE to our YOUTUBE CHANNEL! https://www.youtube.com/@UCi6OCvGpgQjg8YXg0Hst4NAPlease visit WHY INSTITUTE:https://whyinstitute.com/Please go to WORK BETTER NOW:https://www.workbetternow.com/Click for your Daily Dose of Inspiration:https://www.sellingfromtheheart.net/dailyCheck out the 2023 Authentic Selling Challenge:https://authenticsellingchallenge.com/Get your Insiders Group FREE PASS here:https://www.sellingfromtheheart.net/free-pass

In this episode of the Mastering Retention podcast, host Tom Hammond welcomes Thiago Leite, a seasoned professional from InnoGames, known for their work on Forge of Empires. Thiago shares his journey from mechanical engineering to game design, offering unique insights into the world of LiveOps. The discussion delves into the nuances of player segmentation, the intricacies of designing engaging live operations, and the art of balancing player experiences in games like Forge of Empires and Elvenar. Thiago's expertise shines as he explains how to cater to diverse player profiles, from different age groups to varied gaming preferences, ensuring a captivating and personalized gaming experience. This episode is a must-listen for anyone interested in the behind-the-scenes of game development, particularly in the realm of LiveOps and player engagement.

James Everingham, co-founder and VP of Engineering @ Lightspark, joins our podcast to share his best tools for scaling yourself down – not up – as an engineering leader. He discusses his latest career move shifting down in scale and how that impacts your risk tolerance as a leader. We also cover some of James' favorite leadership methods, including the Socratic method, principle-based decision-making, and creating narratives as a product / eng org goal-setting tool, plus how he's employed those tools effectively throughout his career. We also address navigating the balance between process & anti-process, approaches to product planning & finding PMF, and adapting your communication style to work within a smaller vs. large org.ABOUT JAMES EVERINGHAMJames Everingham (@jevering) is co-founder and VP of Engineering at Lightspark. Lightspark is building core infrastructure on the Lightning Network. Most recently he was Vice President of Engineering for Novi (Meta) and co-creator of Diem. Previously, James was the Head of Engineering at Instagram. James has led many world-class engineering teams throughout his 35-year career as a manager, entrepreneur, and technology developer. At Yahoo, he was Vice President of Engineering for Yahoo media properties after acquiring Luminate, an interactive image technology company he founded. Other previous roles include CTO and founding team member of LiveOps, Senior Director of Engineering at Tellme (acquired by Microsoft), and Senior Director of Engineering at Netscape Communications, where he was responsible for the flagship Netscape browser. Before joining Netscape, James held engineering and management positions at Oracle and Borland International."We had a great story in our head of like if we can simply make money flow or value flow fast and free frictionlessly around the world like a lot of good is going to happen but then that's the ending. That's the happy ending. Like, what are the chapters that we're going to write in between to get there? The first one was, 'Well, we're going to build this new infrastructure. Let's start getting it out there and getting it quickened in an area where it's already accepted.' And that's what we did. You know, that was the first one and we worked backwards from that. They're trying to make the story happen. They're not trying to make a list of tasks happen. And I think that's a really important distinction.”- James Everingham   SHOW NOTES:James' latest experience scaling down in his career (2:44)Increasing your risk tolerance as an eng leader (5:15)Surprising ways eng leaders operate in a smaller org vs. a larger org (7:16)Optimizing communicating patterns when scaling down as a leader (10:23)Strategies for creating high-impact conversations within teams at a small org (12:12)How to use the Socratic method effectively as an eng leader (14:04)James' framework for anchoring decision-making principles (17:05)Why focusing on customer problems before business problems is a key principle (19:30)Layering the Socratic method approach & principle-based decision making (21:43)Tips for implementing these approaches early on & scaling them up (24:31)The trap of “process” & knowing when / where to introduce processes (25:41)Navigating the balance between complete process & anti-process (27:59)Deconstructing James' approach to product planning & goal setting (29:51)How James introduced the product planning narrative @ Lightspark (34:15)Advice for newcomers looking to identify & share a product narrative (36:38)Rapid fire questions (38:31)LINKS AND RESOURCESHow to Scale Yourself Down — Not Up — as a Leader - An article outlining the narrative goal setting framework that James discusses in the episode.Think Again: The Power of Knowing What You Don't Know - Adam Grant's book about the benefit of doubt and how we can get better at embracing the unknown and the joy of being wrong.This episode wouldn't have been possible without the help of our incredible production team:Patrick Gallagher - Producer & Co-HostJerry Li - Co-HostNoah Olberding - Associate Producer, Audio & Video Editor https://www.linkedin.com/in/noah-olberding/Dan Overheim - Audio Engineer, Dan's also an avid 3D printer - https://www.bnd3d.com/Ellie Coggins Angus - Copywriter, Check out her other work at https://elliecoggins.com/about/

On today's episode of the Creating Superfans podcast, I'm thrilled to be joined by a fellow woman in CX, Stacy Sherman. Stacy is an award-winning keynote speaker, author, advisor, and podcaster focused on Doing Customer Experiences Right as a brand differentiator.Stacy has held multiple leadership roles at major companies over the past 25 years, such as Liveops, Verizon, Wilton Brands, AT&T, and Schindler Elevator. She brings real-life examples and customer service experience best practices from being in the trenches as a strategist and practitioner. You'll hear us talk about the impact that a job title can have on an employee's performance, how you can teach empathy to your team, and the importance of recognizing and celebrating your customers' and your employee's birthdays.Show Notes3:03 - What does "doing CX right" look like to Stacy?4:42 - Brittany shares the CX lesson she learned while riding the elevator at LEGOLAND7:42 - Stacy shares about her experiences leading the CX department at Schindler Elevator Corporation8:09 - How Stacy improved the experience for elevator mechanics, both internally and externally11:05 - How physical and psychological safety contribute to overall CX12:38 -Elevator safety tips from Stacy Sherman15:26 - Why meaningful job titles can improve EX and CX, and Stacy's tips for implementing a new job title17:23 - A common mistake that Stacy has observed when it comes to EX and CX18:21 - What would Stacy say to someone who's just starting a Voice of Customer program?20:51 - The key traits Stacy would look for when hiring front-line employees23:37 - How has Stacy taught empathy to her teams in her prior roles?27:09 - Some ways that brands have acknowledged Stacy's birthday in the past29:13 - Brittany cautions companies to remember the power of personalization when it comes to celebrating your employees' birthdays30:16 - Stacy shares a story about a brand that completely blew her away with a surprise & delight momentVisit Stacy's Website

As an accomplished keynote speaker, author, advisor, and podcaster, Stacy Sherman is fully dedicated to perfecting the art of customer experiences. With multiple leadership roles at major companies over the past 25 years, including Liveops, Verizon, Wilton Brands, AT&T, and Schindler Elevator, Stacy found her runway to launch her own business in the past year - Doing CX Right - turning her side hustle into her primary focus. Her educational mission is centered around assisting brands in going beyond mere customer service by enchanting and captivating their audience, establishing enduring connections with people, the epitome of a purposeful approach to business. In our conversation, we explore how Stacy fearlessly took the leap into entrepreneurship this year, balancing her roles as a mother of two and the family breadwinner.  In this episode Stacy shares a wealth of wisdom on the road to achieving both fulfillment and profitability in your career!

Jeremy King leads a team of 1,400 passionate engineers working on the continuous improvement of Pinterest's image-driven platform. With a background that includes heading up a translation team at eBay and overseeing the technology behind Walmart's U.S. retail stores and e-commerce business, Jeremy is now responsible for technology operations at Pinterest. To support the company's mission to inspire people to “create a life that they love,” he and his team rely on advanced AI, machine learning, and a graph database to index and build a network of images so users can find inspiration — particularly when they aren't completely sure what they're looking for. On this episode, Jeremy joins Sam and Shervin to talk about some recent advances Pinterest has made in the image-recognition space and shares his views on how generative AI will transform image-based content like Pinterest's. Read the episode transcript here. Me, Myself, and AI is a collaborative podcast from MIT Sloan Management Review and Boston Consulting Group and is hosted by Sam Ransbotham and Shervin Khodabandeh. Our engineer is David Lishansky, and the coordinating producers are Allison Ryder and Sophie Rüdinger. Stay in touch with us by joining our LinkedIn group, AI for Leaders at mitsmr.com/AIforLeaders or by following Me, Myself, and AI on LinkedIn. Guest bio: Jeremy King is senior vice president of technology at Pinterest, where he leads the company's technical vision and the engineering organization responsible for building and scaling a visual discovery engine. Before joining Pinterest, he was CTO and senior vice president at Walmart, where he led the team responsible for the technology behind U.S. retail stores and e-commerce for Walmart and Jet, and oversaw customer, merchant, and supply chain technologies across cloud and data platforms. King has also held executive-level technology roles at Walmart Labs, LiveOps, and eBay. We encourage you to rate and review our show. Your comments may be used in Me, Myself, and AI materials.

Web Shops for free-to-play mobile games are a topic we bring up regularly on This Week in Games. The ability to monetize your most engaged players outside of Apple and Google's walled garden's is an invaluable tool in maximizing a successful game's potential and one the TWiG crew doesn't have enough first hand knowledge of. In the spirit of learning, Ethan is very excited to be joined by Ben Tsacoyianis and Dave Hague from Tilting Point, along with Chris Hewish from Xsolla, to educate the DoF community on how we can use web shops to help retain and bring delight to our most devoted players. Tilting Point has long been leveraging Xsolla's web shop on their hit game Star Trek Timelines, and in this interview they drop knowledge bombs on how you can use Web Shops to improve revenue, player delight and even open up new marketing paths. --- Send in a voice message: https://podcasters.spotify.com/pod/show/deconstructoroffun/message Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

Joakim Hoglund, Head of Studio at Fun Rock, shares insights on designing games for a target audience and the importance of understanding user needs. This episode doesn't disappoint. Tom and Joakim talk about: Designing games for a target audience and understanding player needs Challenges of creating games for a region you aren't familiar with Fun Rock's solution of hiring a team that understands the culture and audience Benefits and drawbacks of creating separate servers for different regions Role of player-driven decisions in game design Emphasis on the importance of localization and being immersed in the culture of the target audience when designing games

We are tackling LiveOps from both sides of the equation this week with Laura deconstructing the latest and greatest in puzzle LiveOps from Candy Crush and Royal Match, and Jen prompting a lively debate on if celebrity marketing is ROI positive for mobile free-to-play. Ethan thirsts for the Jonas Brothers (despite the seemingly mid performance of their Candy Crush event) and also talks about PUBG Mobile's incredible $10b in lifetime revenue. That's right, TEN BILLION DOLLARS!$!$! Phil highlights the new crush in every Steam gamer's heart, the chart topping BattleBit Remastered. As an added bonus, we learn that while Jen is blasting through Champion League levels in Toon Blast, she is also blasting Metallica on her airpods. It's another action-packed week in the games industry and this episode is not to be missed! --- Send in a voice message: https://podcasters.spotify.com/pod/show/deconstructoroffun/message Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

The Mastering Retention Podcast recently featured an episode discussing how Live Ops work in the context of Web 3 games. The guest speaker was Patrick Gorrell, the Chief Technology Officer of Splinterlands, which is a trading card game hosted on the blockchain. 

In this episode, we will be delving into the latest trends in LiveOps and how game studios are utilizing live events to increase player engagement and revenue. Expert analysts from GameRefinery, a Liftoff Company, will discuss their new Live Events Tracker tool, which enables game developers to stay ahead of the competition by comparing and analyzing live events across various games and genres. In the wake of Apple's groundbreaking App Tracking Transparency framework, it has become more important than ever for game developers to retain their players and find new ways to generate income. Join us as we unravel the remarkable advantages of leveraging live events to captivate players, designing successful events and how to use analytics to enhance your LiveOps strategy effectively.Don't forget to subscribe, leave a review, and check out our websites, https://liftoff.io/ and https://gamerefinery.com/, for more information on LiveOps and other game development topics.Thank you for listening,Mobile Games Playbook

In this episode of the Mastering Retention Podcast, host Tom Hammond speaks with Antanina Livingston, a product manager and liveops extraordinaire! Antanina shares her insights on how to approach feature and event planning, the importance of understanding player needs, and how to manage burnout in the liveops team. She also discusses the challenges of managing burnout and the importance of understanding different cultures and languages in the gaming industry. Highlights: Antanina Livingston shares insights on how to approach feature and event planning, the importance of understanding player needs, and how to manage burnout. (0:20) Livingston talks about her background in business and how she transitioned to the gaming industry. (3:44) The importance of understanding different cultures and languages in the gaming industry is discussed. (8:47) Livingston shares her thoughts on how to approach feature planning and event planning in a way that maintains player retention. (13:07) The challenges of managing burnout in the live ops team are addressed. (19:13) "Retention is one of those metrics that's really hard to influence...you need to create something that would be interesting to players to come back." (14:59)

In this podcast, Tom Hammond, CEO at UserWise, and Sam Abbott, Head of Monetization at Rec Room, discuss how player segmentation can lead to stronger monetization in mobile games. They delve into the importance of understanding individual segments and creating tailored games that appeal to those segments. They also explore how to break down player behavior and analyze actions within the game to better understand and serve different segments."You can't just look at the average. You really need to look at each individual segment and figure out where that segment is finding value in the game." - Sam Abbott (Timestamp: 6:17)"It's not enough just to appeal to a certain segment. You actually have to have a game that is tailored to that segment." - Sam Abbott (Timestamp: 11:03)"In terms of how we think about segmentation, it's really about breaking down player behavior by the actions that they're taking within the game." - Sam Abbott (Timestamp: 14:54)

Most of the team (and the audience) is off at the Istanbul Gaming Summit, leaving Ethan and Phil to hold down the fort. Today is LiveOps, LiveOps, LiveOps. We talk about the Apex Legends Mobile shutdown and the incredibly difficult challenge of feeding a live service content treadmill. We talk Knockout City's shutdown and the incredibly difficult challenge of profitably running a cosmetics forward monetization strategy. We talk Angry Birds Classic and the incredibly hard problem of getting organic traffic to your profitable games they are not #1 in the search results. And we talk Niantic's next game and the incredibly difficult challenge of finding a second, globe spanning phenomenon. Headed to GDC later this month? Don't forget to show up for Ethan's Sunday night casual meetup at Standard Deviant Brewing company to meet your fellow Fundies. Or the Xsolla Game Night we are co-hosting with Mattel and Xsolla on Tuesday. And if you see a member of the DoF team, don't forget to tell them "Mice Nuts!" --- Send in a voice message: https://anchor.fm/deconstructoroffun/message Support this podcast: https://anchor.fm/deconstructoroffun/support

In this "Throwback Thursday" HCI Podcast episode, Dr. Jonathan H. Westover talks with Vasili Triant about how ongoing talent shortages are contributing to major customer service problems in organizations. As Chief Operating Officer of UJET, Vasili Triant (https://www.linkedin.com/in/vasilitriant/) oversees all Go-to-Market activities including Sales, Channel, Alliances and Customer Success. He is passionate about empowering customers by providing innovative tools and technology that deliver one-of-a-kind customer experiences. Prior to UJET, Vasili held key roles at Cisco, ShoreTel, LiveOps, and Serenova where he served as CEO leading the company through significant growth and recognition. Please consider supporting the podcast on Patreon and leaving a review wherever you listen to your podcasts! Check out Shopify at www.shopify.com/hci. Check out the HCI Academy: Courses, Micro-Credentials, and Certificates to Upskill and Reskill for the Future of Work! Check out the LinkedIn Alchemizing Human Capital Newsletter. Check out Dr. Westover's book, The Future Leader. Check out Dr. Westover's book, 'Bluer than Indigo' Leadership. Check out Dr. Westover's book, The Alchemy of Truly Remarkable Leadership. Check out the latest issue of the Human Capital Leadership magazine. Each HCI Podcast episode (Program, ID No. 592296) has been approved for 0.50 HR (General) recertification credit hours toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Each HCI Podcast episode (Program ID: 24-DP529) has been approved for 5.00 HR (General) SHRM Professional Development Credits (PDCs) for SHRM-CP and SHRM-SCPHR recertification through SHRM, as part of the knowledge and competency programs related to the SHRM Body of Applied Skills and Knowledge™ (the SHRM BASK™). Learn more about your ad choices. Visit megaphone.fm/adchoices

In this HCI Podcast episode, Dr. Jonathan H. Westover talks with Vasili Triant about how ongoing talent shortages are contributing to major customer service problems in organizations. As Chief Operating Officer of UJET, Vasili Triant (https://www.linkedin.com/in/vasilitriant/) oversees all Go-to-Market activities including Sales, Channel, Alliances and Customer Success. He is passionate about empowering customers by providing innovative tools and technology that deliver one-of-a-kind customer experiences. Prior to UJET, Vasili held key roles at Cisco, ShoreTel, LiveOps, and Serenova where he served as CEO leading the company through significant growth and recognition. Please consider supporting the podcast on Patreon and leaving a review wherever you listen to your podcasts! Check out BELAY here. Check out Backblaze at www.backblaze.com/hci. Head over to setapp.com/podcast to listen to Ahead of Its Time. Check out BetterHelp.com/HCI to explore plans and options! Go to cardiotabs.com/innovations and use code innovations to get a free Mental Health Pack featuring Cardiotabs Omega-3 Lemon Minis and Curcumin when you sign up for a subscription. Check out Zapier.com/HCI to explore their business automations! Check out the HCI Academy: Courses, Micro-Credentials, and Certificates to Upskill and Reskill for the Future of Work! Check out the LinkedIn Alchemizing Human Capital Newsletter. Check out Dr. Westover's book, The Future Leader. Check out Dr. Westover's book, 'Bluer than Indigo' Leadership. Check out Dr. Westover's book, The Alchemy of Truly Remarkable Leadership. Check out the latest issue of the Human Capital Leadership magazine. Each HCI Podcast episode (Program, ID No. 592296) has been approved for 0.50 HR (General) recertification credit hours toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Learn more about your ad choices. Visit megaphone.fm/adchoices

2022 In Review So Far features Chuki Obiyo, Brenda Pontiff, Tobi Millrood, Sarah Tetlow, Roy Sexton, Steve Pockross, Russ Cersosimo, Juyoun Han, and Frans Johansson. More About Our Guests: Chuki Obiyo is a Senior Business Development Manager at Vedder Price. Obiyo serves the firm's rainmakers and aspiring rainmakers in Chicago, Dallas, London, Los Angeles, New York, San Francisco, Singapore, and Washington DC with exclusive business development insights and coaching. Vedder Price is a business-focused law firm with a global reach and a proud tradition of maintaining long-term client relationships.Featured Episode: 142Episode Link: https://legalmastermindpodcast.com/ep-142-chuki-obiyo-sustaining-long-term-client-relationships-with-a-sustainable-business-development-model/Discussed: - Finding the Right Mentee for You- Sustainable Business Development vs. Traditional Business DevelopmentBrenda Pontiff is the Managing Principal at Partner Track Academy. Brenda stays busy helping firms find or retain clients along with coaching young associates to senior partners. Partner Track Academy helps law firms figure out new innovative ways to go to market and service clients.Featured Episode: 144Episode Link: https://legalmastermindpodcast.com/ep-144-brenda-pontiff-finding-the-right-chief-marketing-officer-for-your-firm/Discussed:- Hiring A Chief Marketing Officer for Your Law Firm- A New-Hire CMO's Timeline & ResponsibilitiesTobi Millrood is a Partner at Kline & Specter. Millrood has been practicing law for 26 years in Philadelphia, Pennsylvania. He specializes in the area of Mass Torts including bad drugs and devices, and defective drugs and devices. Millrood is also the past president of the world's largest trial bar, the American Association for Justice (AAJ), where he completed his term in July 2021 and currently serves as Immediate Past President.Featured Episode: 160Episode Link: https://legalmastermindpodcast.com/ep-160-tobi-millrood-establishing-credible-trustworthy-referrals/Discussed:- Best Ways to Find Referral Partners & Determining Legitimacy- Building a Trust Relationship with Potential Referral PartnershipsSarah Tetlow is the founder and CEO of Firm Focus. Sarah consults, coaches, and trains law firms on project, attention, time, task, and email management. Firm Focus' mission is to help law firms and legal departments of all sizes increase their productivity, reach their mission-critical objectives, develop a strong workplace culture, and develop a plan for continuous growth and focus.Featured Episode: 148Episode Link: https://legalmastermindpodcast.com/ep-148-sarah-tetlow-applying-the-artt-method-to-organize-your-emails/Discussed: - Creating & Connecting Habits to Develop a Good System of Organizing Emails- Dedicating Time & Structure to Your EmailsRoy Sexton is the Marketing Director at Clark Hill and the President-Elect of the Legal Marketing Association. Roy has held the Marketing Director position since 2019 at Clark Hill and has begun his journey on LMA's board as Treasurer before being chosen as the 2022 President-Elect. Clark Hill is an international team of legal advisors focused on delivering exceptional growth for your business. LMA supports the legal marketing community through thought leadership, professional advocacy, and personal enrichment. Featured Episode: 143Episode Link: https://legalmastermindpodcast.com/ep-143-roy-sexton-the-importance-of-connecting-with-others/Discussed: What is the Legal Marketing Association?Benefits of Joining an AssociationSteve Pockross is the CEO of Verblio and has more than 20 years of startup, nonprofit, and Fortune 500 experience. He was part of the early management team at crowdsourcing pioneer LiveOps and previously led five SaaS and marketing businesses. Verblio is a content creation platform based in Denver, Colorado with a thousand highly curated writers and creates 90,000 pieces of unique content per year. Verbilo is based on a marketplace with a similar dynamic to deliver high-quality content and a SaaS platform that holds all content creation in one place. Featured Episode: 140Episode Link: https://legalmastermindpodcast.com/ep-140-steve-pockross-bringing-your-firms-website-to-life-with-content-creation/Discussed: - Strategizing the Proper Content Creation Channels for Your Firm- Artificial Intelligence in the Content Creation MarketplaceRuss Cersosimo is the Founder and CMO at Hemp Synergistics, author, keynote speaker, and patented inventor. Cersosimo founded Hemp Synergistics in 2019 and has since grown this biotech company specializing in intelligent hemp ingredients and consumer products. Hemp Synergistics incorporates THC-free, CBD-containing products by partnering with brands and healthcare professionals to offer top-of-the-line products.Featured Episode: 157Episode Link: https://legalmastermindpodcast.com/ep-158-russ-cersosimo-discovering-ways-to-manage-stress-with-plant-based-supplements/Discussed: - Ways to Manage Stress with Plant-Based Supplements- Learning the Abilities of CBDJuyoun Han is a Partner at Eisenberg & Baum, LLP, a private boutique law firm based in New York City. Han is also a fellow at NYU Law Engleberg Center. She has built a practice on civil rights litigation that focuses on technology which broadly encompasses algorithmic bias and discrimination, data privacy, and NFT intellectual property issues. Featured Episode: 154Episode Link: https://legalmastermindpodcast.com/ep-153-juyoun-han-how-young-attorneys-can-establish-themselves-in-their-career/Discussed:- How Young Attorneys Can Establish Themselves Early on in Their Career- Insights in the Technology FieldFrans Johansson is the CEO of The Medici Group, Public Speaker, and Author of the Medici Effect and The Click Moment. Johansson has had a lasting impact on industries, leaders, and many more.Featured Episode: 150Episode Link: https://legalmastermindpodcast.com/ep-150-frans-johannson-generating-diversity-innovation-into-your-firm-by-using-the-medici-effect/Discussed:- How Innovation is Interpreted with the Medici Effect- Artificial Intelligence's Impact on the Legal System