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Send us a textIn this episode, the CPG Guys are joined by Mark Williamson, AVP of Retail Media at Costco, the world's largest club format omnichannel retailer. Follow Mark on LinkedIn at: https://www.linkedin.com/in/mkwilliamson/Follow Costco on LinkedIn at: https://www.linkedin.com/company/costco-wholesale/Follow Costco online at: https://www.costco.com/f/-/company-informationMark answers these questions:Mark, you have a rich professional background working at Sam's Club, Ahold Delhaize USA and Citrus Ad recently rebranded as Epsilon. What was it about the opportunity at Costco around retail media that made you make this move and what were your objectives coming into the role?Why is retail media an important mechanism for brands to engage with shoppers and what makes it so appealing compared to the last century driven by linear TV and print media? What is the promise of retail media in your opinion?What do you see as the key attributes of Costco's retail media offering that should drive brands to leverage it in engaging your members?What are the core onsite ad unit offers that brands can leverage and which ones drive the most application from your suppliers?How about offsite and instore ad units? How is Costco affording quality offerings to brands in these areas?Why is transparent measurement of retail media performance marketing an essential component of brands moving their budgets into closed-loop measurement ecosystems and how is Costco ensuring that their platform succeeds in providing brands with the necessary omnichannel measurements?How does Costco make these solutions available to brands? Is it managed service, self-serve, ad tech partnerships with agencies?What are some of the industry trends that you are focused against for platform improvement and supplier adoption of Costco's RMN?CPG Guys Website: http://cpgguys.com FMCG Guys Website: http://fmcgguys,com ThinkBlue Website: https://www.linkedin.com/company/thinkbluesolutions/ Rhea Raj Website: http://rhearaj.com Katseye Website: https://www.katseye.world/Subscribe to Chain Drug Review here: https://chaindrugreview.com/#/portal/signupSubscribe to Mass Market Retailers here: https://massmarketretailers.com/#/portal/signupDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
Paul Stafford is Head of Retail Media at the UK's top high street beauty retailer: Superdrug. Having done it all—Media (Virgin), FMCG (PepsiCo), and now Retail—he took on the challenge of building Superdrug's Retail Media proposition from scratch. He joins us to share the story of that journey. Tune in to hear about: Paul's career background Superdrug's Retail Media journey and where they are right now Main challenges when building an RMN from scratch Understanding Retail Media as a top of the funnel marketing activation channel Building a solid proposition across online and instore Data Management More Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/ Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian
In this episode, the CPG Guys are joined by Joe Davis, Managing Director of Tree Line Strategy Group which helps companies with strategic planning, customer development, digital commerce & sales strategy.Follow Joe on LinkedIn at: https://www.linkedin.com/in/joe-davis-co/ Follow Tree Line Strategy Group on LinkedIn at: https://www.linkedin.com/company/tree-line-strategy-group/ Follow Tree Line Strategy Group online at: https://www.treelinestrategygroup.com/ Joe answers these questions:Retail Media continues to grow in importance for both retailers seeking to develop profitable revenue streams and for brand advertisers seeking meaningful full funnel alternatives to linear television & print media. What's your take on the level of challenge that is presented to CPG brands trying to navigate all of the retail media networks available to them?Should brands be focused on the big marketplaces like Amazon, Walmart, Instacart etc. or do they need to develop negotiation strategies for all the places their products appear for sales and why?Brand advertisers find themselves in different types of situations in which they must negotiate retail media investments. What are these situations and what types of response do they necessitate? What are the essential questions brands need to ask the retailer before agreeing to anything?How should brand advertisers build their teams for effective negotiation?How do brands decide what they should be negotiating for in these discussions?: What are the red flags of RMN negotiation and how can brand advertisers prepare for the rabbit holes that the retailer may be forcing you to go down? Beyond what you've shared, what should brand advertisers be looking to address in helping them deliver success in their retail media activation strategy?CPG Guys Website: http://cpgguys.com FMCG Guys Website: http://fmcgguys,com ThinkBlue Website: https://www.linkedin.com/company/thinkbluesolutions/ Rhea Raj Website: http://rhearaj.com Katseye Website: https://www.katseye.world/Subscribe to Chain Drug Review here: https://chaindrugreview.com/#/portal/signupSubscribe to Mass Market Retailers here: https://massmarketretailers.com/#/portal/signupDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
In this episode we talk to Mark Holmes and Mike Ward about the Blue Light approach, which aims to challenge the belief that nothing can be done with drinkers who may be deemed as 'not wanting to change'. The Blue Light approach aims to show there are a range of positive strategies that can be used to manage risk, reduce harm and promote change. We discuss the ideas and myths behind 'change resistant drinkers', and explore what approaches and strategies are most effective when working with people with severe alcohol problems who are not currently engaging in alcohol treatment or other support. Mike Ward is from a Social Work background but has worked most of his career in the alcohol and drug field. He is the co-author of the Blue Light Manual on Working with Change Resistant Drinkers but also other practical guides including Safeguarding Vulnerable Dependent Drinkers. He is the author of over thirty serious case reviews about individuals with alcohol and/or drug use disorders.Mark Holmes. BSc, RMN, SPMH has been a mental health nurse for over 30 years. Mark was being twice awarded Nursing Times Awards; The Mental Health Nurse of the Year in 2012 and LTC Team of the year 2016. He also works as an associate for Alcohol Change UK co-authoring the Blue Light Project and has had over 20 publications. He currently sits on UK alcohol clinical guidelines expert group, and Alcohol Care Teams Steering group (ACTION). Details of the Blue Light approach can be found here. It is an initiative to develop alternative approaches and care pathways for drinkers who are not in contact with treatment services, but who have complex needs.It challenges the belief that only drinkers who show clear motivation to change can be helped, and sets out positive strategies that can be used with this client group.The Blue Light manual sets out these strategies in detail and offers a fundamental positive message that change is possible. It contains:Tools for understanding why individuals may not engageRisk assessment tools which are appropriate for drinkersHarm reduction techniques workers can useAdvice on crucial nutritional approaches which can reduce alcohol-related harmQuestions to help non-clinicians identify where individuals may be at risk of serious health problemsManagement frameworksGuidance on legal frameworks Support the showIf you are interested in one-to-one support for your drinking with Dr James Morris, contact him at DrJamesMorris.com For more episodes visit https://alcoholpodcast.buzzsprout.com/Follow us at @alcoholpodcast on X and Instagram
Jim Gilmore joins the show for his weekly RMN conversation, and Rich, Gary, and Dan recount last night's Politics & Pints.
Lately there are times it seems we're getting close to the end of our adventure through the Honorverse and then a little reminder like this happens: we're discussing the first book in another four-book story arc! In this episode we're talking about A Call to Duty, kicking off the Manticore Ascendant series. This novel was authored by David Weber, Timothy Zahn and Thomas Pope.You'll remember a while back we read a story by Timothy Zahn that took place early in the life of the Star Kingdom of Manticore, revolving around an interesting character named Travis Long. In this series of books we finally get to read the rest of Travis' story, beginning right here. We also get a very interesting glimpse into the early and formative years of the RMN—essentially watching Travis and the Navy grow up together.Travis' military life begins, almost in desperation as a group of his friends use him as an unknowing wheel man while committing a crime. Travis realizes too late that he's going to be guilty by association and takes refuge in an RMN recruiting office. The recruiter sees goodness and promise in Travis, revealed by his conscience, and signs him up for an enlistment. As we follow him through training and his initial time in the operational fleet, his story reveals a lot about Travis' ethical code, which is both a strength and a potential weakness in terms of his service. The Navy causes Travis to realize and then begin to deal with the fact that while there may be moral absolutes and certain black and white issues, much of the world operates in a very gray space where problems are more complicated than he expected. While he's still immature, certain leaders in his chain of command realize he shows potential to become a commissioned officer and is selected to become a “Mustang”.Your hosts rated A Call to Duty with a 5, 5 and another 5 (out of 5), for an overall rating of 5 from your hosts.Once again, thank you for listening and to those of you who take the time to like and follow us on social media, share this podcast with others, and to even comment on our posts.Next, we're picking up the next book in this anthology set called A Call to Arms, where we get to see what happens next with Mr. Long. Without interruption, we get to continue to enjoy the masterful storytelling of David Weber, Timothy Zahn and Tom Pope. As always, be sure to grab your copy, invite a friend, and join us again next time.You can find us, and all our episodes at http://honorverse.net, and email us at honorverse@tpenetwork.com. We look forward to hearing from you.Now, let's be about it!
In this episode, Patrick and Emma start with diving into the impact of AMC Audiences for Sponsored Ads and what Flywheel has built to maximize precision and efficiency with this extended capability. Next, they cover a recent article on JBPs that's all about RMN efficacy and how brands and retailers need to solve issues in order for JBPs to reach their potential. Last up, how to make sure advertiser's dollars are reaching human eyes vs. bots through closed-loop, deterministic measurement.
Comment ça, À la recherche du temps perdu dans Torchon ? Eh oui, bienvenue dans Serviette, les épisodes bonus du podcast Torchon. Dans chaque épisode de Serviette, nous lisons des livres qui ne font pas l'actualité pour que vous ayez à faire. Grâce à Serviette, vous trouverez la motivation pour lire des chefs-d'oeuvres de la Littérature avec un grand L, ou alors, vous pourrez faire illusion et parler de ces monuments de la Culture sans même les avoir lu. Et nous commençons avec LE monument de la littérature française, le pavé ou plutôt les pavés pour les gouverner tous. Autour de la table, Léa, Marc, Martin et Louis, quatre lecteurs de la même oeuvre, et pourtant des lectures très différentes. Lecture pour se rappeler son enfance, ou pour rire un bon coup ? Lecture pour se prouver quelque chose, ou pour se remettre d'un chagrin d'amour? Mais le point commun de ces lectures, disons-le, c'est le KIFFE. Et ce n'est pas une évidence, tant la Recherche est utilisée par beaucoup comme un signe de distinction (#grocervo) ou à l'inverse, comme repoussoir, en tant que classique illisible et ennuyeux. Car si l'oeuvre est longue et ses phrases tout autant, elle crée aussi de longues conversations entre amis, qu'on ne voudrait vraiment jamais arrêter. Et ces conversations, à mon avis, ne sont jamais… du temps perdu ! Enjoy ! Livres et articles cités (en plus de la Recherche) Relire: Enquête sur une passion littéraire, Laure Murat, Flammarion, 2015Essai sur la jalousie. L'enfer proustien, Nicolas Grimaldi, PUF, 2010Le côté de Guermantes, d'après Marcel Proust, Adaptation et mise en scène de Christophe Honoré, 2020 https://www.comedie-francaise.fr/fr/evenements/le-cote-de-guermantesProust roman familial, Laure Murat, Robert Laffont, 2023Proust contre Cocteau, Claude Arnaud, Grasset, 2013Croquis de mémoire, Jean Cau, Editions de La Table Ronde, 1985 Proust et les signes, Jacques Deleuze, PUF, 1964Proust philosophie du roman, Vincent Descombes, les Editions de minuit, 1987Proust pour rire, Laure Hillerin, Flammarion, 2016« Yves Saint Laurent, un portrait philsoophique », par Marie Denieuil, 30 avril 2022, Philosophie magazinehttps://www.philomag.com/articles/yves-saint-laurent-un-portrait-philosophiqueMonsieur Proust, Céleste Albaret, Robert Laffon, 1973 Proust du côté de sa mère, Isabelle Cahn et Antoine Companion pour le MahJ, RMN, 2022Le musée imaginaire de Marcel Proust : Tous les tableaux de A la recherche du temps perdu, Pierre Saint-Jean, Thames and Hudson, 2009 Le Bottin proustien: Qui est qui dans la «Recherche» ? Michel Erman, La Table Ronde, 2016Torchon, c'est le podcast qui traite de l'actualité littéraire en lisant des livres pour que vous n'ayez pas à le faire. On est une bande de copain pas du tout critiques littéraires de profession, et pour chaque épisode on se retrouve en mode "club de lecture de l'extrême" et nous lisons un livre qui a fait l'actualité pour vous dire si c'est une bonne surprise ou bien un vrai torchon. Et restez jusqu'à la fin pour nos recommandations littéraires et culture !
The CPGGUYS are joined in this episode by industry analyst Andrew Lipsman. With a decade plus of observing and analyzing the omnichannel market and retail transformation, he is arguably one of the most revered analysts of our time. We have a deep dialogue on the year that passed us by and who the retail media winners were and how they ascended to leadership.Follow Andrew Lipsman on Linkedin : https://www.linkedin.com/in/andrew-lipsman-10b2162/Follow Media, Ads and Commerce on Linkedin : https://www.linkedin.com/company/media-ads-commerce/Follow Media, Ads and Commerce online : https://mediaadsandcommerce.substack.com/To register for the CPG industry's first exec ed program on retail media at Cornell : https://ecornell.cornell.edu/certificates/marketing/retail-media-strategy/We discuss :1. So as 2024 comes to an end. RMN's continue to be top of mind, most of the industry doesn't truly understand it - what is a quick summary of 2024 and RMN's? 2. You just conducted a simple survey on RMN spend, and quite a few respondents came back with answers. What's the motivation behind why a survey now and what did the survey focus on?3. You travel quite a bit to retail and brands and I see you at all major conferences. Was 2024 the year where merchants started embracing RMN, accepting it and have we reached the stage where merchants and RMN's are treating RMN like true media driving traffic vs lower funnel?4. Where is the industry's marketers these days on RMN? Have CMO's and VP of brand marketing embraced RMN and investing for brand development vs only lower funnel?.5. RMN's and overall investments. Is the mood today to still be gung ho or operationally metrics driven? How do you feel about measurement and metrics overall in this space?6. Ad inventory is another challenge - many commitments start with numerical agreements but not sufficient inventory to justify the investment at a given RMN - are we mature in inventory ? 7. You've been a strong advocate for in-store retail media. Is this market finally ready for primetime? What's new, what's happening?8. What's next for our industry with AI? Where is the next disruption evolving with RMN and AI?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
The CPGGUYS are joined in this episode by Jeff Bustos, VP of measurement addressability. This episode takes on the questions on the industry of what's the latest on retail media, is it growing and is standardization and metrics a way of life now?Find Jeff Bustos on Linkedin here : https://www.linkedin.com/in/bustosjeffrey/ Find IAB on Linkedin here : https://www.linkedin.com/company/iab/posts/?feedView=all Find IAB online here : https://www.iab.com/To register for the CPG industry's first exec ed program on retail media at Cornell : https://ecornell.cornell.edu/certificates/marketing/retail-media-strategy/We discuss :1. Your career spanning Interpublic, WPP and Omnicom and now the king of measurement. Take us through the years from Florida international Univ through the years to IAB? What advice do you have for someone who wants to be in this RMN space?2. With 2024 behind us, what is the state of retail media?3. The word incrementality and iroas have floated around and net new to brands is another one. What's your advice to brands on this?4. Retail media and JBP's - with merchants, stand alone, what's the scoop?5. How does the IAB collaborate with other industry stakeholders to set standards and best practices for advertising? How are the standards on measurements evolving?6. Any frameworks or tools you like in this space?7. How is AI impact this space? How is IAB following AI closely? 8. What's the next a-ha in RMN's - is it all instore, is it offsite inventory?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
Analiză: Valul extremist și nevoia de reformă a partidelor (DW) - România în Schengen. Marile proiecte de infrastructură rutieră și feroviară la frontierele cu Bulgaria și Ungaria (Economedia) - România, pe locul 1 în Uniunea Europeană la numărul de decese din cauze tratabile. Avem cel mai mare număr de paturi de spital, dar sunt servicii pentru pacienți la care stăm dezastruos (HotNews) - STUDIU OMS Peste 22% dintre copiii români de 11-15 ani suferă de sevraj psihologic, atunci când le este tăiat accesul la telefon (Edupedu) Ce ministere urmează să dispară din viitorul Guvern și câte portofolii pot avea PSD-PNL-USR-UDMR – Surse (Libertatea)Marcel Ciolacu (PSD), Ilie Bolojan (PNL), Elena Lasconi (USR) și Kelemen Hunor (UDMR) au convenit că viitorul guvern, care trebuie format până pe 21 decembrie, va avea cu măcar două ministere mai puțin decât în prezent, au declarat miercuri, 11 decembrie, surse politice pentru Libertatea.În acest moment, sunt 18 ministere, iar numărul va scădea cel puțin până la 16, au stabilit reprezentanții celor 4 partide la negocierile de la Palatul Victoria.Concret, Ministerul Familiei condus acum de Natalia Intotero (PSD) va fi integrat în Ministerul Muncii condus acum de Simona Bucura Oprescu (PSD), iar Ministerul Energiei condus acum de Sebastian Burduja (PNL) va fi comasat cu Ministerul Economiei condus acum de Radu Oprea (PSD), potrivit informațiilor Libertatea. „O altă variantă pe care am discutat-o a fost ca Ministerul Turismului să fie comasat cu Ministerul Culturii”, au explicat participanții la discuții pentru Libertatea.În privința portofoliilor, în acest moment s-a convenit ca ministerele să fie împărțite astfel: PSD – 7 ministere PNL – 4 ministere USR – 3 ministere UDMR – 2 ministere. Analiză: Valul extremist și nevoia de reformă a partidelor (DW)Dezamăgirea românilor față de partidele tradiționale e o realitate pe care politicienii nu au luat-o în seamă. Și-au spus că merge și așa, că oamenii pot fi păcăliți în continuare, că electoratul de stânga rămâne în veci de stânga iar electoratul de dreapta rămâne de dreapta. În realitate, o mare parte a votanților nu au nici o treabă cu ideologiile „tradiționale“, ele însele nefiind limpede conturate și aplicate în exercițiul guvernării.Masa de manevră de la urne e privită de sus, dacă nu chiar disprețuită. Tocmai aici e una din piesele cele mai importante, dacă nu cea mai importantă, a instrumentarului partidelor extremiste. Sunt vocale și dau impresia oamenilor că le ascultă problemele și că sunt singurele care le pot rezolva dacă ajung să guverneze.Oamenilor trebuie să li se spună cinstit ce poate și ce nu poate să facă pentru ei un partid sau o coaliție care guvernează. Liderii politici livrează programe electorale stufoase, de care mulți alegători nici nu au auzit. Limbajul simplu, la obiect, fără înflorituri demagogice, nu e la îndemâna clasei politice, scrie jurnalistul George Arun pe pagina DW.Pe fondul neîncrederii în clasa politică și-a clădit Călin Georgescu delirul de salvator al neamului: „Nu vor mai fi partide politice în această țară. Niciunul nu va mai fi“, pentru ca într-un alt mesaj să spună că „politicienii trebuie să aducă fericire și prosperitate tuturor, aceasta trebuie să le fie misiunea“. Nu e nevoie de partide politice, dar e nevoie de politicieni, spune Georgescu. Această fractură de logică pentru mulți nu a contat, după cum s-a văzut la vot. România în Schengen. Marile proiecte de infrastructură rutieră și feroviară la frontierele cu Bulgaria și Ungaria (Economedia)Ministerul Transporturilor, prin Companiile CNAIR, CNIR și CFR Infrastructură, derulează șase mari proiecte de infrastructură rutieră și feroviară cu o valoare de 8,9 miliarde lei aferente și zonelor de frontieră cu Bulgaria și Ungaria, conform unei analize Economedia în contextul anunțului așteptat pentru acceptarea României și Bulgariei în spațiul Schengen și cu frontierele terestre.Reducerea treptată a controalelor și apoi eliminarea acestora va contribui semnificativ la fluența circulației rutiere și feroviare, însă infrastructura de transport rămâne o problemă pentru că între România și Ungaria, trecerea frontierei se face pe autostradă doar la Nădlac II și Borș II, iar la Giurgiu – Ruse, principalul punct de frontieră între România și Bulgaria, trecerea Dunării se face pe Podul Prieteniei cu o singură bandă pe sens, iar cele mai apropiate puncte terestre sunt la distanță foarte mare: Calafat – Vidin (jud. Dolj) și Negru Vodă (Constanța). România, pe locul 1 în Uniunea Europeană la numărul de decese din cauze tratabile. Avem cel mai mare număr de paturi de spital, dar sunt servicii pentru pacienți la care stăm dezastruos (HotNews)În țara noastră mor de 3 ori mai mulți pacienți din cauze tratabile decât media UE, este una dintre concluziile raportului anual „Health at a Glance: Europe 2024. State of Helth in the EU Cycle”, publicat recent de Comisia Europeană și OECD. Cheltuielile cu sănătatea pe cap de locuitor rămân cele mai scăzute dintre țările UE în România, ca și în precedentele ediții ale raportului State of Health in the EU. Chiar dacă speranța de viață este în creștere și în țara noastră, România are una dintre cele mai reduse speranțe de viață sănătoasă din Uniunea Europeană. Românii trăiesc mai puțini ani sănătoși decât locuitorii altor țări din UE. Cu o medie de 57,8 ani sănătoși, suntem pe locul 22 din 27 de țări, scrie HotNews.România are cel mai mare număr de paturi de spital din Europa, reiese din raportul „Health at a Glance: Europe 2024, însă stă dezastruos la capitole precum prevenție, screening, vaccinare sau la numărul de pacienți care au acces la examinări medicale imagistice de înaltă performanță – CT, RMN sau PET/CT. STUDIU OMS Peste 22% dintre copiii români de 11-15 ani suferă de sevraj psihologic, atunci când le este tăiat accesul la telefon. Cercetătoarea Diana Tăut: Le-am dat o cheie digitală de gât și i-am abandonat în spațiul virtual. Prima linie de intervenție sunt părinții (EduPedu)În premieră, România este pe primul loc în 44 de țări în privința consumului problematic de social media. Concret, 22% dintre copiii și adolescenții de 11-15 ani din România au dificultăți în a se opri din verificatul telefonului, nu mai au timp să-și facă temele, nu mai vor să iasă afară, stau cu telefoanele în cameră pe parcursul nopții, au insomnii și sentimente de inutilitate sau de tristețe profundă. Datele au fost publicate de Organizația Mondială a Sănătății, sunt cuprinse în raportul „Health Behaviour in School-aged Children (HBSC)”, studiu realizat periodic, și au fost explicate pe larg pentru Edupedu.ro de către cercetătoarea Diana Tăut, investigator principal pentru România în studiul OMS.
Episode S07E04 du podcast Des Ondes VocastDans cet épisode de décembre 2024, nous faisons tout d'abord le tour de l'actu radio avec le retour des Radiodays Europe à Athènes en mars 2025 (code promo : DOV25ATH), les dernières audiences Médiamétrie, la reprise de RMN par RCA et la reprise de la licence NRJ en Norvège par Bauer Media.Rémy Bertholon analyse la longueur et le placement des écrans pubs sur les généralistes le matin.Julien Vigier partage ses Carnets d'Écoute avec deux podcasts (un épisode de Transfert consacré à l'affaire Mazan, et '40 Mètres les gars'), ainsi que l'émission 'Autoradio' de Mouv'.Rémy Bertholon reçoit Kevin Pinto, journaliste de Konbini, qui a récemment écrit un article, avec des extraits audio à l´appui, sur les émissions FM des années 90 qui ne pourraient plus être diffusées aujourd'hui : Lovin Fun, le morning d'Arthur, Maurice Radio Libre, etc.Pour la grande interview du mois, Julien Vigier est allé interroger le journaliste Frédéric Carbonne. Il anime le 12-15 de franceinfo qui est devenue 2ème radio de France devant RTL. Avec 15 ans de maison, Frédéric revient sur ces sondages, sur les évolutions de la grille de francinfo ces dernières années, sur l'art de faire de l'info juste dans un contexte d'opinions de plus en plus polarisées, et sur les rapports de la radio avec la chaine de télé homonyme.Animation / réalisation : Olivier OddouIntervenants : Rémy Bertholon, Julien VigierInvités : Kévin Pinto (Konbini), Frédéric Carbonne (franceinfo)Crédits musicaux : Rob - It's a blast (BO du film 'Radiostars'), jingles produits par Pure JinglesVoix off : Estelle HubertContactPar mail : contact@vocast.frTwitter : @DesOndesVocastHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
Dans cet épisode de décembre 2024, nous faisons tout d'abord le tour de l'actu radio avec le retour des Radiodays Europe à Athènes en mars 2025 (code promo : DOV25ATH), les dernières audiences Médiamétrie, la reprise de RMN par RCA et la reprise de la licence NRJ en Norvège par Bauer Media.Animation / réalisation : Olivier OddouIntervenants : Rémy Bertholon, Julien VigierInvités : Kévin Pinto (Konbini), Frédéric Carbonne (franceinfo)Crédits musicaux : Rob - It's a blast (BO du film 'Radiostars'), jingles produits par Pure Jingles [https://purejingles.com/]Voix off : Estelle Hubert [http://estellehubert.com]ContactPar mail : contact@vocast.fr [https://www.vocast.fr/contact.html]Twitter : @DesOndesVocast [https://twitter.com/DesOndesVocast]
Episode S07E04 du podcast Des Ondes VocastDans cet épisode de décembre 2024, nous faisons tout d'abord le tour de l'actu radio avec le retour des Radiodays Europe à Athènes en mars 2025 (code promo : DOV25ATH), les dernières audiences Médiamétrie, la reprise de RMN par RCA et la reprise de la licence NRJ en Norvège par Bauer Media.Rémy Bertholon analyse la longueur et le placement des écrans pubs sur les généralistes le matin.Julien Vigier partage ses Carnets d'Écoute avec deux podcasts (un épisode de Transfert consacré à l'affaire Mazan, et '40 Mètres les gars'), ainsi que l'émission 'Autoradio' de Mouv'.Rémy Bertholon reçoit Kevin Pinto, journaliste de Konbini, qui a récemment écrit un article, avec des extraits audio à l´appui, sur les émissions FM des années 90 qui ne pourraient plus être diffusées aujourd'hui : Lovin Fun, le morning d'Arthur, Maurice Radio Libre, etc.Pour la grande interview du mois, Julien Vigier est allé interroger le journaliste Frédéric Carbonne. Il anime le 12-15 de franceinfo qui est devenue 2ème radio de France devant RTL. Avec 15 ans de maison, Frédéric revient sur ces sondages, sur les évolutions de la grille de francinfo ces dernières années, sur l'art de faire de l'info juste dans un contexte d'opinions de plus en plus polarisées, et sur les rapports de la radio avec la chaine de télé homonyme.Animation / réalisation : Olivier OddouIntervenants : Rémy Bertholon, Julien VigierInvités : Kévin Pinto (Konbini), Frédéric Carbonne (franceinfo)Crédits musicaux : Rob - It's a blast (BO du film 'Radiostars'), jingles produits par Pure Jingles [https://purejingles.com/]Voix off : Estelle Hubert [http://estellehubert.com]ContactPar mail : contact@vocast.fr [https://www.vocast.fr/contact.html]Twitter : @DesOndesVocast [https://twitter.com/DesOndesVocast]
In our second special episode from POSSIBLE, our hosts sit down with Albertsons Media Collective VP Harvey Ma and Sherry Smith, Executive Managing Director for the Americas at Criteo where she leads the brand's commercial and operations teams across enterprise and growth accounts in the region. During the conversation, they discussed how sponsored search and product ads fit into an omni-channel marketing approach, how the retail media boom has changed the sponsored landscape, and what are the next big needs that RMN's can anticipate coming from brands and how can they support. 00:00:01 - Introductions00:06:24 - Sponsored Search and Product Ads in Omnichannel Marketing Approach00:11:43 - The Role of Sponsored Search in the Funnel00:30:43 - Supporting Brand Safety and Client NeedsFollow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collective The views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company names, brands, logos or other trademarks featured or referred to in the podcast are the property of their respective trademark holders. Hosted on Acast. See acast.com/privacy for more information.
The CPG Guys are joined in this episode by Melissa Emerich, Chief of Staff + Director of Strategy & Revenue for AD Retail Media at Ahold Delhaize USA. This episode was recorded on the Techtalks Stage at Groceryshop 2024.Follow Melissa on LinkedIn here: https://www.linkedin.com/in/melissa-emerich-25707536/Follow AD USA Retail Media on LinkedIn here: https://www.linkedin.com/company/ad-retail-media-usa/about/Follow AD USA Retail Media Online here: https://www.adretailmedia.com/p/1Melissa answers these questions:1) What are the primary objectives of AD Retail Media? What are updates since Bobby joined us back in Dec 2022? 2) What are standard KPI's that a brand can expect with you? What does every campaign report back on for the brand to feel it got ROI in its investment?3) IAB has begun the process of establishing some standards, but this is largely open space. How do you feel about standardization of measurement across our industry?4) What constitutes a successful campaign with AD Retail Media - what elements are a must have from a brand/vendor perspective?5) How developed is AD Retail Media with offsite partners?6) What's the latest on the digital evolution in-store?7) There's an inherent focus on national players, but based on ADRM's local brand power, clearly regional networks have a lot to offer. Can you talk a little more about that?8) How do you account for AD Retail Media with brand partners - is it JBP alone exercise or do you take another approach. 9) What trends are you following in the RMN space as it relates to the next wave of what consumers are adopting? Is it CTV or something else?For the Drug Store News issues summit HBC awards : email contact@cpgguys.com or click hereFor the Cornell Retail Media Strategy Executive Education program, click hereCPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRhea Raj's Website: http://rhearaj.comLara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=enDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
Can you elaborate on how your experience in event marketing, radio, and digital media has contributed to your proficiency in leveraging Retail Media Networks to drive advertising outcomes for retailers? As someone passionate about learning and continuous improvement, can you share specific instances where you've adapted your strategies within Retail Media Networks to stay ahead of industry trends and deliver exceptional results for clients? Given your expertise in areas such as programmatic display advertising and e-commerce strategy, how do you tailor your approach within Retail Media Networks to meet the evolving needs and preferences of both retailers and consumers? How do you envision the future of Retail Media Networks (RMN) evolving with the integration of AI and person-first identity targeting, and what impact do you foresee this having on advertisers, retailers, brands, and publishers? What are some common challenges faced by retailers when implementing and scaling their RMN platforms, and how can technology partners help address these challenges to drive success in the evolving digital advertising ecosystem?
Beginnings is the sixth (and second to last) book in the Worlds of Honor anthology set. It contains five short stories, penned by four talented authors: David Weber, Charles E. Gannon, Timothy Zahn, and Joelle Presby. Each of these stories brings us to interesting and important beginnings for many events that we've become familiar with in the Honorverse but have often gone with little or no explanation.This collection of writings comes in at 377 pages and was first published by Baen in June 2013.Charles E. Gannon brings the first story to us: By the Book.In this story we join the crew of Earth Union Customs Patrol ship Venerated Gaia commanded by Lieutenant Lee Strong in 250 PD. Their mission: board and recover a hijacked ship named Fragrant Blossom, a ship they've located and seized near the Sol System asteroid belt. Once the ship is captured and under their control, a series of non-standard events results in Lieutenant Strong coming into contact with an administrator working for the Outbound Operations Administration, a somewhat quiet and shadowy man named Perlenmann. Mr. Perlenmann seems to have been effectively benched professionally and is sent to his current post on Jupiter's moon Callisto, primarily due to what those holding (somewhat authoritarian) political power deemed to be his radical views. It's from this position of relative obscurity we learn that Mr. Perlenmann is an influential member of an organization plotting to bring the current political elite and their parties to their knees by causing an economic collapse across the Earth Union and Sol system. He recruits Lieutenant Strong to deliver the necessary computer program, causing a catastrophic collapse, which results in the related loss of power of the controlling political parties and the disintegration of the Earth Union. With the passage of time, the collapse is eventually referred to as the Economic Winter of 252 PD. When the economy recovered as a much freer and open economic system, it spawned powerful growth that enabled the remarkable beginning of the movement of humanity out of the Sol system and into the stars.Your hosts gave this story two ‘thumbs-up” and one “neutral” vote.Next we discussed Timothy Zahn's short story A Call to Arms. We move forward in time now, over a thousand years, to 1543 PD. Following the recovery from the Economic Winter of 252 and the subsequent expansion, we see a Solarian Axelrod Corporation plan unfolding to attack the Manticore System through the use of mercenaries. At the same time, we join a young Lieutenant Travis Long onboard the HMS Phoenix. When he writes up a subordinate for substandard performance, he finds himself the one who's in trouble and he's transferred to a different ship, the HMS Casey. It turns out the poor performer is from a politically and militarily powerful family. What appears to be bad news for Lieutenant Long turns into a blessing as the mercenaries arrive in the Manticoran system. Now confronting the enemy, his strength as a tactician shines as he's key in defeating the threat. The “misstep” while onboard the Phoenix quickly and quietly moves to the background as his new captain nominates him for the Conspicuous Gallantry Medal. He also learns a powerful lesson from Captain Heissman about being aware of and getting used to the existence of internal politics within the RMN.Of note, this story is the beginning of more time we'll spend with Lieutenant Travis Long. Our introduction to him here sets up seeing a lot more of him in the “Manticore Ascendant” series of novels, by the dynamic writing duo of David Weber and Timothy Zahn.This one received “thumbs-ups” from each of your hosts, with a bonus “two thumbs up” from Raul.Beauty and the Beast is the third...
The CPG Guys are joined in this episode by Mark Baum, Chief Commercial Office at the Food Marketing Institute and Liz Buchanan, North America President of NielsenIQ. FMI & NielsenIQ are collectively performing a joint research along with Thinkblue LLC - a consulting powerhouse that includes our co-host Sri, on the latest in retail media. They are interviewing brands, retailers and service providers to determine where this RMN topic evolves. The firest iteration of results is to be published at FMI mid winter in late Jan 2025.Follow Mark Baum on LinkedIn here: https://www.linkedin.com/in/mark-baum-28b8822/Follow FMI on LinkedIn here: https://www.linkedin.com/company/fmithefoodindustryassociation/Follow FMI online here: https://www.fmi.org/Follow Liz Buchanan on LinkedIn here: https://www.linkedin.com/in/liz-buchanan-35b2007/Follow NIQ on LinkedIn here: https://www.linkedin.com/company/nielseniq/Follow NIQ online here: https://nielseniq.com/global/en/We asked Liz & Mark these questions:1) Why partner on retail media, why now? Mark follows Liz.2) What can the industry expect in a partnership between your organizations? Is it a one time effort to land an opinion or will we see an evolution? Mark goes first.3) Who is the desired audience for the research? Where can the industry broadly find the results? Will there be a learning component or is it a white paper only?4) what is NIQ's offerings on retail media? How does this complement what you do5) why partner on retail media, why now? 6) What can the industry expect in a partnership between your organizations? Is it a one time effort to land an opinion or will we see an evolution? 7) Who is the desired audience for the research? Where can the industry broadly find the results? Will there be a learning component or is it a white paper only?8) what is NIQ's offerings on retail media? How does this complement what you do?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRhea Raj's Website: http://rhearaj.comLara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=enDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
In our fourth special episode from POSSIBLE, hosts Dan and Evan are joined by Harvey Ma, Vice President at Albertsons Media Collective, and David Parisi, General Manager of Restaurants and Retail at Fetch.During the conversation, they discuss how sponsored search and product ads fit into an omni-channel marketing approach, how the retail media boom has changed the sponsored landscape, and what are the next big needs that RMN's (retail media networks) can anticipate coming from brands and how can they support them.00:00:01 - Introductions00:09:43 - How Fetch is Changing the Game00:21:27 - Recent Major Consumer Trends00:35:08 - Why Standardization and Innovation are Critical to Continued Retail Media GrowthFollow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collectiveThe views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company names, brands, logos or other trademarks featured or referred to in the podcast are the property of their respective trademark holders. Hosted on Acast. See acast.com/privacy for more information.
Români buni și români proști. Cum și-au jignit electoratul Ciucă, Lasconi și Ciolacu (G4Media) -Exclusivitate / Ce negociază, de fapt, guvernul la Bruxelles în privința deficitului: amânarea până în ianuarie a depunerii Planului de revenire în țintă (CursDeGuvernare) - De ce nu ajung niciodată banii de la Casa de Sănătate pentru analize de sânge, RMN-uri și pentru spitale (Europa Liberă) Români buni și români proști. Cum și-au jignit electoratul Ciucă, Lasconi și Ciolacu (G4Media)Redactorul șef G4Media, Cristian Pantazi, consideră că a trecut prea ușor declarația din week-end a șefului PNL Nicolae Ciucă despre românii din sud-vest care ”nu sunt liberi, ci sunt dependenți”. Frustrarea politică a liberalului-șef față de succesul PSD în această regiune a dus la jignirea câtorva milioane de români care trăiesc în zonă. Ciucă nu e însă singurul candidat care împarte românii în buni și răi. Elena Lasconi și Marcel Ciolacu au decupat și ei bucățile de Românie care nu le plac.Gafele și micile erori ale candidaților sunt dintotdeauna sarea și piperul campaniilor electorale. Votanții se amuză, internauții circulă cu mare viteză viralele. Dar jignirile sunt altceva. Or, ceea ce au făcut Ciucă, Lasconi și Ciolacu e stigmatizarea unor categorii întregi de electorat pe motivul apartenenței la o regiune e o ofensă, o împărțire arbitrară și inacceptabilă a românilor în două tabere.Nu întâmplător, Ciolacu și Ciucă înregistrează acum, la prezidențiale, aceste derapaje. Ei n-au trecut niciodată printr-o campanie electorală adevărată, când fiecare gest și cuvânt al candidatului e sub lupa presei. Tot ce au câștigat politic a fost la adăpostul călduț al listei de partid. Acum sunt pe cont propriu. E Kelemen Hunor mai bun decât ceilalți prezidențiabili? (DW)Există deja o dezbatere în jurul votului pentru primul tur de scrutin al prezidențialelor și al liderului UDMR, pe care unii analiști importanți din România îl consideră cel mai bun și anunță că-i acordă votul, în vreme ce alții, îl etichetează la fel de putinist ca Diana Șoșoacă sau George Simion.De ce personajul principal în această dispută este șeful unei formațiuni minoritare?S-a ajuns aici prin contraselecția permanentă făcută de partidele autohtone, arată jurnalista Sabina Fati pe pagina DW.Kelemen Hunor are studiile făcute la timp, la școli de calitate, nu a fost tentat de banii statului, nu are o biografie care trebuie ascunsă, nu a mers la vânătoare cu Omar Hayssam, nu și-a trădat liderul, nu e contestat în UDMR. În plus, are idei, vorbește coerent, nu are probleme cu înțelegerea fenomenelor mari, nu face gafe, e stăpân pe el, nu vrea să vândă Ardealul (știe că nu e al lui) iar legătura cu Viktor Orban e pentru el și pentru UDMR o necesitate.Totuși, Kelemen nu a intrat niciodată în siajul filorus și pro-Putin al Budapestei și a încercat să păstreze justa măsură. Kelemen Hunor ar fi, poate, un președinte de care românii nu s-ar rușina, dar el știe că nu are nici o șansă.Liderul UDMR are motive clare pentru care candidează și, spre deosebire de ceilalți, candidatura nu e despre el, ci doar să convingă cât mai mulți maghiari să voteze la parlamentare și să poată influența rezultatul final al prezidențialelor. A anunțat deja că în turul al doilea va susține candidatul care să garanteze intrarea UDMR la guvernare. Exclusivitate / Ce negociază, de fapt, guvernul la Bruxelles în privința deficitului: amânarea până în ianuarie a depunerii Planului de revenire în țintă (CursDeGuvernare)Guvernul Ciolacu a solicitat Comisiei Europene, la începutul lunii, o derogare de la termenul până la care statele membre erau obligate să trimită Comisiei planurile de revenire în ținta maximă de deficit de 3% din PIB.Surse de la Comisia Europeană au declarat pentru CursDeGuvernare că guvernul român a cerut să poată trimite acest plan până la sfârșitul lunii ianuarie 2025. Cererea de amânare a trimiterii planului este în curs de analiză la Bruxelles, Comisia urmând să anunțe în scurt timp dacă acceptă sau nu această derogare.Astfel că guvernul nu negociază acum pe cifre, deși în vară, premierul Ciolacu anunța că negociază deja calendarul pentru scăderea deficitului și se declara convins că Guvernul României va parafa un acord cu următoarea Comisie Europeană pentru ca România să revină la un deficit de 3% din Produsul Intern Brut (PIB) în următorii 7 ani. De ce nu ajung niciodată banii de la Casa de Sănătate pentru analize de sânge, RMN-uri și pentru spitale (Europa Liberă)România cheltuiește pe an sub 2.000 de euro pe cap de locuitor pentru sănătate, mai puțin de jumătate față de media Uniunii Europene. Cetățeanul român plătește lună de lună asigurarea de sănătate, însă când trebuie să beneficieze de servicii medicale decontate, s-a obișnuit să aștepte. Uneori cu lunile. Motivul? Plafonul lunar de la CNAS se epuizează în doar câteva zile. Europa Liberă a transmis întrebări legate de toate problemele descoperite Casei Naționale de Asigurări de Sănătate. Departamentul de comunicare a asigurat că va oferi răspunsurile, dar va dura, pentru că problemele ridicate sunt complexe. De asemenea, Europa Liberă a întrebat toate clinicile la care a sunat pentru programări care este relația lor cu CNAS, care sunt problemele, câți bani primesc față de necesar.Cum funcționează sistemul? Toate clinicile din țară, numite furnizori, trimit la Casa de Sănătate capacitatea pe care o au laboratoarele lor și departamentele de imagistică. Casa adună, împarte, socotește și rezultă un punctaj. Împarte suma pe care o are pentru analize și imagistică la acest punctaj și rezultă valoarea unui punct. Apoi distribuie bani furnizorilor, lunar, în funcție de această valoare și de punctajul fiecăruia.Așadar, oricât de mare ar fi capacitatea furnizorilor, ceea ce limitează numărul de pacienți care beneficiază de analize, RMN, CT sau alte investigații paraclinice este suma totală pe care CNAS o are la dispoziție.
The CPGGUYS are joined in this episode by Bobby Watts, SVP AD Media of ADUSA and Stephen Rivera from ROKT. The discussion is all about user experience, path to purchase journey's and personalization.This episode is sponsored by ROKT.Find Bobby Watts on Linkedin at : https://www.linkedin.com/in/bobby-watts-48571b74/ Find ADUSA on Linkedin at : https://www.linkedin.com/company/ahold-delhaize-usa/ Find ADUSA online at : https://www.aholddelhaize.com/ Find Stephen Rivera on Linkedin at : https://www.linkedin.com/in/stephen-rivera-25495b27/ Find ROKT on Linkedin at : https://www.linkedin.com/company/rokt/ Find Find ROKT online at : https://www.rokt.com/ Here's what we asked them :1. Question (Bobby) - It's been a while since we've had you on the show. What's new with ADUSA media? How are you approaching total retail media and customer experience? How do you see this blend into the future especially RMN customer experiences?2. Question (Stephen) - How does Rokt fit into a company's Retail Media strategy & how do you help brands measure the success of campaigns and how does working with a partner like Rokt fit in? 3. Question (Bobby) - How do you help Retail Media networks measure the success of campaigns and how does working with a partner like Rokt fit in? Likewise, Stephen I'd love to hear how Rokt is helping brands measure the success of a partnership with you at retail? What is a successful benchmark for brands?4. Question (Stephen & Bobby): What has been successful in this partnership?5. Question (Stephen) - How does ROKT help retailers and subsequently brands keep customer experience as paramount on the shopper journey?6. Question (Stephen) - Let's talk about personalization of customer experiences. What data sets are required and how does Rokt go about helping ADUSA do this for their customers? 7. Question (Bobby) - How do you leverage data from different channels to inform your omni-channel strategy? 8. Question (Stephen) - As you assess the performance with Ahold Delhaize so far, what opportunities do you see for 2025 that could further strengthen the partnership9. Final Question (Bobby): Looking ahead, how do you envision the partnership evolving to better anticipate and respond to changing customer needs?For The path to purchase institute omni shopper awards sponsorship : email contact@cpgguys.com or click hereFor the Drug Store News issues summit HBC awards : email contact@cpgguys.com or click hereCPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
The CPGGUYS are joined in this episode by Paul Wright, head of international at Uber advertising. This episode originated during Shoptalk Europe back in June at Barcelona. Needless to say, the last 4 years have seen a whirlwind change in retail media across the board. I'm talking 60+ RMN's in the US, huge media budget shifts to sales and lower funnel but yet instore media not penetrated at all. In Europe, in store media has been RMN for a while. We thought why not learn more about international RMN, how the approach is and what the focus may be.Find Paul Wright on Linkedin at : https://www.linkedin.com/in/paulwright66/Find Uber on Linkedin at : https://www.linkedin.com/company/uber-com/Find Uber online at : https://www.uber.com/us/en/about/Here's what we asked him : 1. Your career passes through media who is who from Apple, to Amazon, omnicom, ad tv, you've owned companies and been a CEO in this space and even an ethical ad tech company. Take us through the years and how you got to Uber international.2. What's changed over the years? Did RMN”s exist in Europe and international well before they got to the US?3. Having spent time at who is who in advertising, can you give us a quick overview of instore media and why it is considered an RMN in Europe?4. Lets talk uber advertising for international markets. What countries, what offerings?5. On the measurement side, how evolved is your international measurement? Are there standards and guidelines you follow?6. What makes Uber advertising attractive to brands in Asia vs Western Europe? Which Asian markets are evolved?7. How integrated are you with Uber eats and how do the 2 of you work together to deliver for brands? 8. Lastly, we always ask - what's next. What trends are you following and coaching the industry on? What adoption curve are we at the edge of? What is uber ads international on the cutting edge of?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRhea Raj's Website: http://rhearaj.comLara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=enDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
The CPGGUYS are joined in this episode by Jeff Bustos, VP Measurement addressability data to discuss retail media performance and standards. Jeff has spent a lifetime in media greatness and is the absolute authority to hold brands and retailer accountable on this journey.Find Jeff Bustos on Linkedin at: https://www.linkedin.com/in/bustosjeffrey/Find IAB on Linkedin at: https://www.linkedin.com/company/iab/Find IAB online at: https://www.iab.com/Here's what we asked him : 1. Your career spanning Interpublic, WPP and Omnicom and now the king of measurement. Take us through the years from Florida international Univ through the years to IAB? What advice do you have for someone who wants to be in this RMN space?2. What do you see as some of the critical challenges at RMN's today?3. Not all RMN's are made the same. Some small, some scaled, some medium, Some with significant inventory, some with little or no offsite. How does a brand navigate this?4. What do you see as the most significant trends or developments at RMN's right now?5. How does the IAB collaborate with other industry stakeholders to set standards and best practices for advertising? 6.With increasing concerns over data privacy, how is the IAB working to ensure responsible practices among advertisers and publishers??7. Now the prize question of them all - how is the IAB setting standards for retail media measurement - give us a short summary of your findings in January this year?8. What's the next a-ha in RMN's - is it all instore, is it offsite inventory, and will cookie deprecation's acceleration change everything?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRetailWit Website: http://retailwit.comRhea Raj's Website: http://rhearaj.comLara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=enKavita's podcast: Spotify AppleDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
Atop the 7 o'clock hour, we once again talk to Hoos Talking co-host (and father of Producer Dan and even occasional RMN guest host) Jim Hobgood! Scott, Dan, and Jim continue the conversation about last night's CNN interview of Kamala Harris and Tim Walz -- speculating about whether the interview moved the popularity needle in any direction.
Happy Friday, fam! On today's show, Scott and Dan reflect on CNN's Kamala Harris interview, which aired last night. Addtionally, the RMN crew discusses Reagan, weekend events, the college football season, and other movies premiering this week. Our guests are Jim Hobgood, James Rosebush, Clay Hamner, David Teel, and Mike Mayo. Enjoy!!!
Rundown - Intro - 00:35 Mike Littwin - 07:24 Troubadour Dave Gunders - 01:46:36 "Just Try Me" by Dave Gunders - 02:08:13 Outro - 02:13:51 Following this historic month of political upheaval, the lead columnist for @coloradosun, Mike Littwin, reviews the dramatic developments climaxed by the Chicago DNC. VP Kamala Harris' acceptance speech was the cherry on top. Littwin recounts his career from growing up in Norfolk to covering the local ABA Virginia Squires – who practiced at the Norfolk JCC. Point guard Larry Brown and forward Doug Moe were friendly to young Littwin, who labored for the local paper. Two years later, the Squires had a new player, Julius Erving, who stood out. When George Gervin joined the Squires, Littwin witnessed the Iceman and Dr. J. play hellacious one-on-one games after practice. https://images.app.goo.gl/WjANJtiwQUN6Ffoi6 Littwin went on to significant stints at the Baltimore Sun and LA Times before heading to Denver, where, for decades, he was Denver's leading news columnist at the late Rocky Mountain News. Littwin's work still shines twice a week at the Colorado Sun. Kamala Harris' nomination acceptance speech gets thoroughly reviewed. The Craig Silverman Show salutes Littwin for bravely calling on @potus to step down right after his debate debacle. Littwin kept it up in subsequent columns. https://coloradosun.com/2024/06/30/biden-trump-debate-opinion-littwin/ Social media barbs were thrown at Littwin and others advocating for Biden to pass the torch. The show recognizes the critical roles of Ezra Klein, David Axelrod, Tim Miller, NYT, George Clooney, Joe Walsh, Pod Save America, Joe Salazar, and Rob Reiner for joining the patriotic advocacy. The antisemitism of Donald Trump gets addressed and undressed. Given Trump's verbal attack on PA Gov. Josh Shapiro and Trump's claims Jews need their heads examined, Littwin lets loose on the GOP presidential nominee. Host and guest talk as two experienced American Jews. We have never seen a phenomenon like Kamala Harris and her VP selection, Tim Walz. We go over the Walz speech and the sensation caused when Gus Walz cried with pride in his Dad. Warning: get a handkerchief. You may want to cry. https://www.youtube.com/watch?v=eBrnKM0jo40 The following bold names are subjects of Littwin stories: Jim Murray, David Simon, Dr. J., Larry Brown, Doug Moe, Bill Owens, John Hickenlooper, Michael Bennet, Jason Crow, Joe Neguse, Jack Nicklaus, Bob Beauprez, Hank Brown, RFK JR., and Cory Gardner. We talk about photojournalist for RMN and NYT, Todd Heisler, who took amazing Kamala pic at the DNC. Littwin traveled the world with Heisler when they worked together. Learn the respect Littwin has for Heisler. https://www.mediaite.com/news/just-stunning-iconic-photo-of-kamala-harris-and-great-niece-amara-during-dnc-speech-goes-viral/ Littwin keeps columnizing because he loves his craft and his Colorado Sun audience is enormous. Colorado readers are deprived of most of our old favorites, but not the legendary Littwin, who still enjoys the challenge and profit of churning out world-class columns for us to enjoy. Littwin's highly accomplished UT Austin law professor daughter, Angie Littwin, and Littwin's grandsons also have him loving life. Few people like politics and history more than Mike Littwin. We like and feel Kamalamomentum. https://law.utexas.edu/faculty/angela-k-littwin/publications/ Troubadour Dave Gunders loved the Chicago DNC and identified his favorite parts. Kamala Harris was the star, and we hope our 47th President. She made her case on Thursday. "Just Try Me" is the perfect Gunders' persuasion song for the American electorate. https://www.youtube.com/watch?v=lCfJgGEUYRo&list=OLAK5uy_lwU1xbs2JtDfVhprMsLjmBd45zsa1IfPE&index=2
The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and around the world, boasting 1,700 U.S. stores and 6,200+ globally.Follow Michael La Kier on LinkedIn at: https://www.linkedin.com/in/michaellakier/Follow IGA on LinkedIn at: https://www.linkedin.com/company/iga-inc./Follow IGA online at: https://corporate.iga.com/Michael answers these questions:What is IGA and what services are you charged with providing to and for your member retailers?How does your role in brand development at IGA play into the broader shopper engagement strategy? IGA has built a partnership with Grocery Shopii. What is the objective here and what are the outcomes you are seeking for your shoppers? Is this about digitally-influenced sales?It seems that every retail is getting into the publishing game by building a retail media network. IGA has done this. What unique or differentiating capabilities were you looking to offer CPG brands?IGA has partnered with Ideal by DesignHouse in developing its RMN. Why are they a great partner and what does the partnership afford to brands looking for investment?What RMN capabilities is IGA offering to brands and how is performance measurement achieved?Are there specific trends that you are monitoring for your brand development role and how do you hope they will play into value-building for IGA's shopper engagement strategy?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRetailWit Website: http://retailwit.comRhea Raj's Website: http://rhearaj.comLara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=enKavita's podcast: Spotify AppleDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
The CPGGUYS are joined in this episode by Luke Kigel - VP of digital marketing & consumer experiences at Kimberly-Clark. Connect with Luke Kigel on Linkedin : https://www.linkedin.com/in/lukekigel/Connect with Kimberly-Clark on Linkedin : https://www.linkedin.com/company/kimberly-clark/Connect with Kimberly-Clark online : https://www.kimberly-clark.com/en-usThis discussion is all about modern marketing and catering to today's digitally influenced consumer and what skillsets are required to make today's brands elite.Here's what we asked Luke :1. Your career passes through elite brands like J&J, mediacom, Universal Mcann, OMD, Walgreens including retail media leadership. Take us through the years to KCC and what advice do you have for someone wanting to follow in your steps?2. How have your past experiences at agencies, especially UM, shaped your plans for this role? 3. How does Kimberly-Clark approach full funnel marketing? Which one wins - upper or lower funnel? What does a full funnel marketing campaign look like?4. How do you advocate for the perfect campaign at KCC - what constitutes a great campaign?5. How do you help measure media success? What kind of metrics do you use and advocate for in your MMM?6. Retail media - the crazy world that's shaped over the last 4 years. You even have experience running an RMN in your previous role - what is going on?7. How do you partner with brands on innovation? What is your innovation philosophy and how do you partner with retail to activate?8. The last question is called fast forward - what's the next evolution of the consumer and the shopper journey? What are you planning for?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRetailWit Website: http://retailwit.comRhea Raj's Website: http://rhearaj.comLara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=enKavita's podcast: Spotify AppleDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
On today's show, the RMN gang continue to discuss Kamala Harris' primary-eschewing coronation, which Democrats say is to save democracy. Our guests are Mike Emanuel, Michael O'Neill, and Jon Burkett. Kind regards!
“In Fire Forged” is the fifth anthology in the Honorverse, containing three short stories and another technical writing. We see the return of two favorite co-authors: Jane Lindskold bringing us the short story “Ruthless” and Timothy Zahn who hits us hard with his short story “An Act of War”. David Weber brings us the third short story entitled “Let's Dance”, which is really a novella disguised as a short story. Then he brings us home with the technical essay “An Introduction to Modern Starship Armor Design”, brought to us through the character Hegel DiLutorio, a retired officer in the Royal Manticoran Navy.This 311-page collection was first published by Baen in February 2011.The first story is Ruthless by Jane Lindskold.Jane brings us back to the story of Judith, a Masadan refugee rescued by Michael Winton when he was a midshipman. We promised you'd see more of Judith in the future, and here the promise is delivered. Time has passed, Michael is now a young commissioned officer in the RMN, he and Judith are married and have a young daughter named Ruth. There's a plot afoot by George and Alice Ramsbottom, staunch Manticoran isolationists who object to the alliance Manticore formed with Grayson. In an attempt to disrupt this new alliance, they kidnap Ruth with the intent to return her to her Masadan father. They hope that Grayson will question their decision to enter an alliance with Manticore based on an assumption that if Manticore can't even protect one child, they're not a Star Kingdom worth allying with for broader and more significant defense issues. As a bonus, if Michael will act rashly, this may also embarrass the Star Kingdom's reputation broadly. The events in this story take place in 1889 PD, two to three years after the events captured in Jane Lindskold's short story “Promised Land”.Your hosts all gave this one a “thumbs-up”.Next we discussed Timothy Zahn's short story An Act of War. This story takes place around the time as Honor escapes from Hades (approximately 1914 PD). We saw those events in the novel “Ashes of Victory”. When Honor's escape becomes known, this story gives us a glimpse into an arms dealer named Charles who at the same time was trying to sell cloaking technology to Haven. Events unfold when Oscar St. Just is convinced to install this equipment on a ship and for that ship to be used in an unorthodox manner to hopefully fuel a war between Manticore and the Andermani Empire. This would be a good thing from the Havenite perspective. Risky deeds are attempted and things get pretty tense, pretty fast!This one received three “thumbs-up” from your hosts as well!The third story is Let's Dance, written by David Weber. As mentioned, this is more of a novella than a short story. It takes us back to Commander Honor Harrington's first hyper-capable command as she captains the destroyer HMS Hawking (sometime prior to 1900 PD). We see events related to the Manticoran efforts to normalize relationships with Silesia, which have been somewhat tense. She's conducting anti-piracy operations in Silesian territory, intervenes and captures a vessel conducting piracy and in a good-faith gesture, turns the ship and crew over to the local Silesian system governor. A short time later she learns two unsavory things. First, the ship and crew she handed to the Silesians has mysteriously disappeared. Honor has no doubt they were released rather than prosecuted. Second, she learns about a significant Mesan (Manpower, Inc.) slave-trading station through an interesting and unproven source. That source quickly builds credibility by revealing a knowledge of Honor's Beowulfian family and a shared hatred of the slave trade. He quietly discloses he's also a member of the Audubon Ballroom,
Next in Media spoke with Megan Ramm Global Director, Head of CPG Partnerships at Uber about how the ride share app has looked to turn Uber Eats into the next great ad platform. Ramm also talked about the tradeoffs inherent in building versus buying ad tech, and how Uber is looking to play both sides of the performance vs. branding markets. Takeaways• Uber Ads was born out of the pandemic, which accelerated their delivery business while ride-sharing was temporarily halted.• Uber Ads offers a range of advertising solutions, leveraging their large user base and extensive data sets.• Partnerships with companies like Google and Criteo help Uber Ads scale quickly.• Uber Ads has seen success in driving new-to-brand and market share for advertisers.• The challenge for Uber Ads is scaling their product and engineering teams and improving measurement and attribution capabilities in a crowded ad network landscape. Guest: Megan RammHost: Mike ShieldsSponsored by: EpsilonProduced by: Fresh Take
The CPG Guys are joined in this episode by Sean Halter, Founder & CEO of MIO marketplace, your one stop shop for brand, agency and providers. With a concept of a 'campfire' meetup between CMO's, Agencies and providers, MIO is your solution for comprehensive, cross platform media spend management. Sean is also the host of the show 'CMO suite' found on all major podcast platforms.Follow Sean Halter on LinkedIn at: https://www.linkedin.com/in/seanhalter/Follow MIO marketplace on LinkedIn at: https://miomarketplace.com/Sean answers these questions:1. Sean, so let's dig into your background - take us from the early days of radio media sales to founding Mio marketplace.2. So youconnex clearly is an agency focused on developing content and media execution. Give us examples of work done and order of magnitude of how long each effort takes. 3. Mio marketplace is your latest venture. You call it a toolkit for agencies and brands. What's in the toolkit - give us details of why agencies and brands should be using it.4. On miobites Sundays you've referred to ‘campire' as a concept for CMO's, brand VP's, agencies to connect and develop brand equity. What is this concept?5. Take us through the various pieces of a marketing mix model and how both companies and capabilities will deliver against the different elements.6. RMNs - hot hot hot today How are you working with RMN's - should they be on Mio marketplace and why?7. Why is content the most impportant part of marketing and how does it influence upper funnel through the funnel to close the deal with consumers? Both you and I heard Gary Vee echo this loudly at possible.8. The last question on the cpgguys is called fast forward - give us your take on how the media landscape transforms next few years and what should brands anticipate?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://NextUpisnow.org/cpgguysRetailWit Website: http://retailwit.comRhea Raj's Website: http://rhearaj.comKavita's podcast: Spotify AppleDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
In our fourth special episode from POSSIBLE, hosts Dan and Evan are joined by Harvey Ma, Vice President at Albertsons Media Collective, and David Parisi, General Manager of Restaurants and Retail at Fetch.During the conversation, they discuss how sponsored search and product ads fit into an omni-channel marketing approach, how the retail media boom has changed the sponsored landscape, and what are the next big needs that RMN's (retail media networks) can anticipate coming from brands and how can they support them.00:00:01 - Introductions00:09:43 - How Fetch is Changing the Game00:21:27 - Recent Major Consumer Trends00:35:08 - Why Standardization and Innovation are Critical to Continued Retail Media GrowthFollow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collectiveThe views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company names, brands, logos or other trademarks featured or referred to in the podcast are the property of their respective trademark holders. Hosted on Acast. See acast.com/privacy for more information.
Mission of Honor brings us back to the main series/sequence, as we look at the twelfth novel in that line of the Honorverse story. The events in this ~600-page gem occur between late 1921 through the middle of 1922 PD. Having developed the breadth and depth of some significant events in the overall storyline, David moves away from the technique he's used across several previous books to layer and unfold important - and different - perspectives of key events.Events continue to spiral in a manner quickly approaching out of control and absolutely not to the benefit of the Star Empire of Manticore. The Solarian League has essentially declared war on Manticore through a direct attack on RMN assets. Then they spun the events to convince themselves that they were the victims rather than the perpetrators. Now they confront Admiral Henke's fleet and demand Henke surrender herself into their custody.However, all hope isn't lost. Henke's 10th Fleet soundly defeats the challenging Solarian force. Meanwhile Honor is on a diplomatic mission — a Mission of Honor — to establish terms of peace with Haven. During this series of diplomatic meetings, Operation Oyster Bay executes, with the attacker's identity remaining unknown. The attack causes the near total loss of orbital industrial facilities in the Manticoran home system. As a result, debris falls onto the planets below causing extensive damage and loss of life.Back on Haven, Honor is meeting directly with President Pritchart and key cabinet members. While talks begin in a cool but correct manner, Honor and Pritchart's relationship warms and respect grows between them as time passes. Between the two of them, they put several new pieces of the puzzle together which builds Manticore and Haven's understanding of the Mesan Alignment's secretive actions and intentions. Unfortunately, diplomatic talks are suspended due to Oyster Bay and Honor is recalled to Manticore. Even so, the diplomatic negotiations aren't over, as we see by the end of the book.This entire novel was non-stop excitement!We rated “Mission of Honor” with a 5, a 5 and another 5 (out of 5), for an overall rating of another perfect 5 from your hosts.We always say it (because it's true!) we truly appreciate the support of everyone who takes the time to wander through the Honorverse with us. Special thanks for those of you who like and/or comment on our posts, and even reach out and send us a note.Next up: a surprise prize! While we told you in the episode we're discussing the anthology In Fire Forged next, circumstances let us sit down once again with David Weber for a second interview. Get ready to learn a lot more about this amazing world we're moving through, featuring quite a few questions provided by you, our friends and listeners taking this journey with us.Don't worry though, we'll pick up and discuss the fifth anthology in the Worlds of Honor set entitled In Fire Forged after the interview. If you enjoyed Mission of Honor, catch your breath and get ready for a lot more action! As always, please grab your copy, invite a friend, and join us again next time!You can find us, and all our episodes at http://honorverse.net, and email us at honorverse@tpenetwork.com. We look forward to hearing from you.Now, let's be about it!
In our second special episode from POSSIBLE, our hosts sit down with Albertsons Media Collective VP Harvey Ma and Sherry Smith, Executive Managing Director for the Americas at Criteo where she leads the brand's commercial and operations teams across enterprise and growth accounts in the region. During the conversation, they discussed how sponsored search and product ads fit into an omni-channel marketing approach, how the retail media boom has changed the sponsored landscape, and what are the next big needs that RMN's can anticipate coming from brands and how can they support. 00:00:01 - Introductions00:06:24 - Sponsored Search and Product Ads in Omnichannel Marketing Approach00:11:43 - The Role of Sponsored Search in the Funnel00:30:43 - Supporting Brand Saftey and Client NeedsFollow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collective The views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company names, brands, logos or other trademarks featured or referred to in the podcast are the property of their respective trademark holders. Hosted on Acast. See acast.com/privacy for more information.
Bryan and Anderson review The Ministry of Ungentlemanly Warfare, Shogun, Fallout, The Machine, Dicks: The Musical, and RMN (from assigner TJ Tutt). Then the boys eagerly anticipate the months ahead with our Top 5 Summer Preview. The Film Vault on Youtube TFV Patreon is Here for Even More Film Vault Anderson's new doc: Loaded for Bear Atty's Antiques COMEDY CONFESSIONAL Listener Art: Drake Ducham Featured Artist: Collin Kravis The Film Vault on Twitch Buy Bryan's Book Shrinkage Here The Film Vaulters “Kubrick is Everywhere” Shirt CONNECT WITH US: Instagram: @AndersonAndBryan Facebook.com/TheFilmVault Twitter: @TheFilmVault HAVE A CHAT WITH ANDY HERE ATTY & ANDY: DIRECTED BY A FOUR-YEAR-OLD Subscribe Atty and Andy's Youtube Channel Here THE COLD COCKLE SHORTS RULES OF REDUCTION MORMOAN THE CULT OF CARANO Please Give Groupers a Rotten Tomatoes Audience Score Here Please Rate It on IMDB Here The Blu-ray, US The Blu-ray, International Groupers is now available on these platforms. On Amazon On Google Play On iTunes On Youtube On Tubi On Vudu Learn more about your ad choices. Visit megaphone.fm/adchoices
Atop the 8 o'clock hour -- and for the first time during my tenure as RMN executive producer -- we check in with Chesterfield Sheriff Karl Leonard, who, in the wake of last weekend's fentanyl bust in the county, talks about the substance's dangerous prevalence and abuse in Central Virginia.
The CPG Guys welcome Cyndi Loza, Managing Editor - Member Content at Path to Purchase Institute, which offers consumer product marketing executives and brandmanagers a holistic, 360-degree view of the shopper journey. Follow Cyndi on LinkedIn at: https://www.linkedin.com/in/cyndiloza/Follow Path to Purchase Institute on LinkedIn at: https://www.linkedin.com/company/the-path-to-purchase-institute/Follow Stride consumer partners online at: https://p2pi.com/Here's what we asked Cyndi: Let's start with the research behind the Retail Media Network Trends Study. How long have you been doing it, when was the research conducted, how large was the audience of participants and what was the professional makeup of the survey participants?What did the participants tell you about the change in their RMN investments vs last year and how did that differ from the responses last year? And what is the breakdown of budget sources for RMN investment?What is the general sentiment from participants assessing RMNs and what challenges are they facing in working with these entities?What do your respondents tell you is the promise that they want RMNs to deliver and what is the next frontier for advancement in this media channel?In the survey, you produced assessment on 25 RMNs across 7 attributes. Would you walk us through this part of the survey and any particular call outs you would like to make in terms of which platform)s) really stood out to your respondents?What was the overall assessment of RMNs and where did your participants rank it in terms of importance relative to other marketing channels they employ?What components of RMN offerings are core to brand strategies and which ones are growing vs. declining in terms of budget investments for your respondents?Examining incrementality specifically as an output, how are participants defining incrementality and what challenges are they facing extracting this from all of the RMNs they employ?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://NextUpisnow.org/cpgguysRetailWit Website: http://retailwit.comRhea Raj's Website: http://rhearaj.comDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
TONIGHT: The show begins in the commercial real estate markets of NYC, SF, LA and Chicago where mortgage backed buildings face severe markdowns or worse, turning over the keys and walking away. To the 1970s and infaltion shocks from LBJ to RMN. To SCOTUS and the Trump candidacy. To Geneva, Israel, Tehran, the Red Sea. To the OSS and the CIA. To Kyiv and the lack of peace talks. 1940 HOLLYWOOD
EP316 - Annual Predictions 2024 Jason visited the Walmart Neighborhood Market in Pea Ridge, Arkansas featuring drone delivery. Here is a video for those interested. 2023 Predictions Recap Jason: At least 2 retail bankruptcies (besides Party City) Yes BNPL Consolidation (Klarna, Affirm, Afterpay. Sezzle) – at least one merges/exits US or BNPL. No Shopify launches an ad product such as a retail media network Yes Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. No Live Streaming Commerce Still not meaningful in US in 2023 (less than 5% of social commerce in US) Yes Jason Total Score: 3 of 5 Scot: Amazon uses this 2022 setback/slowdown/reversion to the mean for a public resetting of expectations, but behind the scenes they take share and raise the bar on shipping. Yes Shopify is acquired No An innovation in e-commerce powered by ai (gpt4) surprises us by how fast it's adopted and how cool it is. Yes E-commerce accelerates back to the mean in 2H after a mean regression in 1H. E-com returns 10-15% growth rates. Yes Sephora and/or Ulta move to a subscription model for new product discovery. Yes Scot Total Score: 4 of 5 Trends revert to the mean, and Scot is back on Top! 2024 Predictions Jason: Retail Media Networks go In-store. At least 1 top 20 retailer launches a digital in-store ad network AI is even hotter at end of 2024 than now. Most text boxes in E-Com are GenAI powered. A least one retailer has an AI based auto-replenishment solution with significant adoption. Bifurcation drives at least two more retail bankruptcies, including 1 national specialty retailer, and one general merchandise/dept store. (two top 50 retailers) China companies focus more on West and get more traction. Shein successful IPO. Temu US gets to at least 75% of target US E-Com. Grocery E-Commerce goes from $95B to $125B in 2024 (after being down in 2023 per Bricks meets clicks). Bonus: Live-steaming, MetaVerse, Crypto still not a major thing in e-commerce; Management stops blaming performance on retail crime; and Smaller RMN's fail. Scot: Amazon relaunches Alexa on a native LLM Temu falters as people realize it's wish 2.0 RMN is currently $52b, growing 20% y/y, accelerates in 24 to 30% and $67b (coresight has the 52 datapoint) Instacart who's stock IPO'd at $33 and now is $23, solves ads and pops to 40 While everyone thinks Shein/Temu takes share from Amazon, they end up hurting Nordstrom, Macys and Target instead – materially (10%+) focus on apparel, maybe take target out? Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 316 of the Jason & Scot show was recorded on Thursday, January 11th, 2024. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:23] Welcome to the Jason and Scott show. This is episode 316 being recorded on Thursday, January 11th. I'm your host, Jason Retail Geek Goldberg. And as usual, I'm here with your co-host, Scott Wingo. go. Scot: [0:39] Hey, Jason, and welcome back. Jason and Scott show listeners. Well, folks, this is one of our most popular shows of the year. This is our Jason and Scott annual prediction show. This is where being an audio podcast really works against us. You can't see us, but Jason, I normally wear leisure wear when we record the podcast, but tonight we're wearing tuxedos. Jason, I really like that cummerbund. It looks really good on you. Jason: [1:04] Thanks. Scot: [1:04] I feel like you've really elevated elevated your game this year the the suede tuxedo really suits you thanks thanks and the extra glitter on the bow tie was my daughter's influence smart the the 17 year old touch as you can never have enough glitter that is literally what she says half the time so yeah this is the show where we make we kind of self-score last year's predictions which would have been the predictions we made this time last year early January for 2023 and then we make new ones for this year the 2024 2024 predictions but before we jump into that Jason we're recording this on the Eve of nrf big show and I know that's a huge show for you it's now I think it's expanded it's always a fun weekend show which I've always appreciated that that was sarcasm and then I think they've extended it you know I think it was like what was it Saturday Sunday Monday and now there's like a Tuesday and then there's pre-days and post days so it's like a whole it's like a whole month of nrf big show are Are you teed up and energized and ready to go? Jason: [2:06] Yeah, and I feel like if all those things weren't exciting enough, you know, it's like 113 years old, and it's always over a holiday, Martin Luther King Day, and it always draws a blizzard, like either on the first day or the last day. And so this year, maybe we'll get both. Scot: [2:22] Yeah, yeah, and it's always fun. And it used to be there was nothing down in that part of New York, and now at least they have, what's that thing called? Hudson Yard or whatever. Jason: [2:29] Yeah, yeah, yeah. Yeah, I feel like Manhattan has grown up around Javits a little bit. So you are definitely right. I have clients and partners with offices that are now walking distance from the show. And Hudson Yard is pretty cool. Scot: [2:42] Yeah, very cool. Now, are you speaking and also on behalf of the listeners, what are you going there to learn more about? Jason: [2:51] Yeah, so in the highly unlikely event, there's anyone that listens to this show that doesn't already know what the show is. National Retail Federation's big trade organization represents retail in the United States. It's their big event. 30,000-ish people come to New York City. Tons of exhibitors in a wide variety of fields. The area that's always fun for me is one area of the show is dedicated to innovation. So they give like inexpensive booths to small companies that, you know, aren't ready to invest in a big booth. And many of these are startups or startups from other countries. And, you know, so it's always, there's always a lot of wacky dubious stuff there. But in between that, there's usually some, you know, kind of cool ideas. And it's often the first place you'll see something that a few years down the road becomes, becomes one of the innovative new parts of retail. So I love walking the innovation center. Last year, retail media networks were the big thing at this show, and I'm sure they're going to be a big thing again this year. People were starting to talk about AI last year, but this year, I think it's just going to be off the hook. I think in order to get a booth, you had to say you were an AI company. I'm pretty sure the trash is getting emptied by AI sanitation engineers. [4:09] I feel like it's simultaneously going to be wildly overhyped and super important and transformative to the industry. So that'll be interesting to see how that all plays out. I like to talk about food and grocery a lot and InterF has done a lot to expand their coverage of the food industry. So there's a whole separate portion of the trade show dedicated to grocery retail vendors and a whole content track. So that stuff is all interesting. John Furner, the president of Walmart, will have a keynote. A bunch of other retailers will have keynotes. Magic Johnson is kind of the outside speaker that they're hyping this year, which is, I mean, fine, but I don't go for those paid, not retail speakers that much. And then I am speaking, I am doing a session on one of the featured stages that is entitled, Coming to America, which is all about what Western brands can and should be learning from the Chinese brands that are now successfully doing business in the US. And so most notably, Timu, Shein, and probably a little bit of TikTok. [5:26] Yeah very cool i also saw on linkedin that you had what i would call a close encounter with a. [5:32] Drone experience what tell us more about that i did so i mean scott i'm sure you remember this but it was like i looked it up it was like 2013 that jeff bezos was on 60 minutes and was like oh and we're going to deliver all the packages via drone wasn't it the eve before cyber monday was like that sunday night before yeah cyber money yeah and so he made that announcement and you know that sounded incredibly far-fetched and i don't know if you remember but i had a session that i was doing an internet big show that year and i dressed up a drone with the amazon air logo and landed it on stage at the javits center or i had someone that was better than me landed on stage at the javits center in the middle of my presentation as a joke and i got in huge trouble for that that's wildly illegal that's why they call you retail geek yeah sometimes it's better to ask forgiveness than permission is my philosophy on that one. But back then, it was like this kind of silly science fiction. And since then, we've on this show and in the press and media talked about various kind of edge use cases where drone delivery might actually make sense or be economical. And we've talked a lot about some of these pilots that both Amazon Amazon and Walmart are running. And so I know it's a real thing and you can really do it. And maybe in some use cases, it's even practical at this point. [6:57] This December, last December, so last month, I did my last trip of the year to Walmart, which is in Bentonville, Arkansas, which side note, downtown Bentonville is beautiful for Christmas. They have a super cool light show. So if you've never visited Walmart, that's the time to do it. But there is a small Walmart neighborhood market, which is their grocery store concept, which is in a small community of 5,000 people about about 30 miles away from Bentonville called Pea Ridge. And so I drove out to Pea Ridge to visit the Walmart neighborhood market. And behind the neighborhood market is a drone center. And they are actually delivering packages via drone on an ongoing basis for all the residents of this 5,000 person community. And so standing in a parking lot and having a bunch of these planes, and the Walmart ones are fixed wing aircraft, launch and like zoom over your head and all the signs in the parking lot, you know, say low flying aircraft beware. [8:00] And like seeing all these planes like launch, it was more fun and cool than I expected it to be. And what's particularly cool is this particular model, the way they recover the planes is the planes all have a hook on the tail and they literally have a a retractable zip line that like two robot arms raise up and it puts the zip line across the drone center, which is elevated. And the plane flies into the zip line and gets hung up and it just swings like a swing until it loses momentum. And so, you know, I just sat there for like probably 45 minutes and watched like 10 planes launch and get caught by the zip lines. And I I made a video and put it on LinkedIn. So I edited it down to like a minute, but I know this is not new news to most people on this show that there's drone deliveries, but I'm telling you like when you actually see one in person, it's still kind of cool. Scot: [8:58] Neat. Are they, obviously they're not going to carry like a gallon of milk or something super heavy like that. What's their payload max on this? Jason: [9:06] Yeah, so I am not super well-versed on exactly what, like the one part of the experience I couldn't see, unfortunately, Unfortunately, you'd have to be pretty lucky to be out of residence when a delivery was happening. I think it's like a four-pound payload, and it's dropped via parachute. And I know the way it works is you register in advance to be a drone delivery site, and then you're given a little foldable circle target that you put in your backyard, and the drone drops the packages right on this target. And so, you know, Walmart neighborhood market is… Scot: [9:42] It's a grocery store with like you know dry goods and pharmacy and stuff like that so i i think it's a lot of like bottles of advil and things like that that are likely getting delivered there, very cool so head over to linkedin and look up jason and it's it's the post that starts you know x years ago on 60 minutes and it's in there yeah i'll put a link in the show notes if you if you want to find it quick cool one last topic we wanted to cover before we get into the meat of of the prediction show, Jason and I have been getting a lot of questions from listeners and it concerns a slowdown in our frequency. Well, no one can pull the wool over our listeners' eyes. You guys caught us. We have slowed down our frequency. And that's because starting with the next episode, 317, we're going to rebrand and it's going to be the Jason Bott and Scott Bott show. And nothing's going to really change. We are going to increase the frequency. It's going going to be daily. You guys wanted more shows. So next year, we're not going to do 365. That would be too much, but like 355, something like that. And you probably guessed by the rebranding that it's going to be Jason and I writing the outline of the show. But Jason, being the geek he is, has created a Gen AI version of himself that's been trained on 800 hours of Jason content. and he produces a lot more content than I do. So about 300 hours a month. So congrats, Jason, on this technological breakthrough. Jason: [11:09] Yeah. I'm super excited about that. You've disclosed one of the secrets to our success is that every episode is about a three to one ratio of Jason and Scott. Scot: [11:22] Since you do the audio editing, I try to go easy on you and you're self-inflicting your own pain. Yeah. Jason: [11:27] The truth, and that may be the norm, but the truth is we have two kinds of shows. There are shows where you are much more dominant than I am. And then there's shows where I I contribute more than you. It's kind of funny to see the flip-flop. If you get an interesting entrepreneur or you get a deep dive in a really arcane portion of Amazon's business, you get a lot of Scott. Scot: [11:48] Yeah. Yeah, that's where I thrive in the darkest corners of the interwebs. Yeah. Seriously, though. Jason: [11:55] I was just going to say one side note on that. That LLM we trained, you can now buy on the OpenAI GPT store that went live tonight. Scot: [12:03] Yeah, and you can have your own personalized. We get a lot of requests for personalized shows, so you can just write your own. Jason: [12:09] There you go. Scot: [12:09] Yeah. We'll talk to you in a three-to-one ratio of Jason to Scott. But seriously, though, we do not have an LLM. We wouldn't do that to you, but our frequency has decreased. We looked this up, and our first show was on November 14, 2015, if you believe it or not. So that's over eight years ago we started. This will be our ninth year. And yeah, so that's a lot of content. And when we started, I had just, I was one year into my current company Spiffy, and now we'll be celebrating our 10 years this year at Spiffy. And we had five employees and now we have about 500. Jason worked for Razorfish and he only had two words in his title. And now he works for the biggest or one of the biggest ad agencies with a fancy French name called Publicis. [12:59] And he has 16 words in his title. So there in his world, you measure your success by the size of your title. And he has done awesome. So both of those endeavors have kept us a little bit busier than we were nine to 10 years ago. So that is the root cause of our slowdown. We did the math and we actually did 15 shows last year. So it was like monthly plus a couple extras, plus three, if you will. We used to do around 50 a year. So you're all right. We have reduced the frequency. Apologies for that. this is a passion project for us so our revenue good news our revenue has not gone down which is which is good because we don't make any revenue we just love talking about this stuff and hanging out together and that was the whole genesis of this show and still is true even though we have less time to do it anything you want to add there jason yeah no i i think i mean obviously i feel like we've both gone a tremendous amount out of the show and we we love it and want to want to keep it going we want to make sure when we do shows that that they're interesting and valuable for folks. Jason: [13:57] And so one of the things that I've gotten a lot of feedback on is we, you know, every year we've always done a handful of these deep dives on particular topics. And I feel like the shows we get the most compliments on are when we do these deep dives or when we do really detailed breakdowns on the Amazon earning shows. And so, you know, certainly we'll still keep the Amazon earning shows on the schedule, but like, I'd like to lean into if, you know, if we are going to, you know do sort of one to two shows a month uh lean into some of those like more prep higher production deep dives as well so that is one of my new year's resolutions is to drink a lot more ice coffee and the other one is going to be to make sure we get get some relevant deep dives into the show schedule every year yeah there's got to be on the topic of ice coffee there has to be some limit to what the human body can endure there so it's going to be interesting too you're kind of a tim Tim Ferriss body experiment mode with the level of coffee you're reaching. Scot: [14:58] So I look forward to seeing how this goes. Jason: [15:00] Hack myself. Scot: [15:03] Okay. With that housekeeping out of the way, let's jump into the meat and potatoes of the show. As mentioned, this is our annual prediction show. Way back in episode 301, recorded on January 20th, 2023, we made five predictions each about what would happen in the upcoming year, which was 2023. 23. Let's go through and review our performance because jason is first in our title he always gets to go first decision i greatly regret from eight years ago just kidding my memory from eight years ago is you did name the show yeah scott and jason just doesn't it doesn't sound right obviously so here we are so jason go ahead i'll read your prediction and then you self-score All right, Jason, prediction number one, insert drum roll sound effect. You predicted, prediction number one, at least two retail bankruptcies besides Party City would occur. How'd you do on that one, Jason? Jason: [16:03] Yeah, well, Mr. Debbie Downer was right. The Party City reference was because Party City had already declared bankruptcy by mid-January of that year. But unfortunately, there were a number of other bankruptcies last year. So the marquee one was probably Bed Bath & Beyond, although they have a new life as the brand for Overstock. Talk david's bridal right aid but the one that i'm personally maybe the most sad about and i know you were a customer if not a fan was boxy yeah yeah very sad yeah so i'm giving myself credit for that that first one although i feel like a bad person for making negative predictions, it's kind of part of your personality i used to be the malageddon guy and now you flipped lived through the bankruptcy guy. Scot: [16:49] So I appreciate you carrying the banner on that one. Jason: [16:52] I'm here for you, man. Scot: [16:53] Okay. So that's so far one out of five is what we're scoring you. So one right, zero wrong. And number two, buy now, pay later consolidation. Klarna, Affirm, Afterpay, excuse me, Afterbuy is another one, et cetera. At least one of these will emerge or exit the US or BNPL altogether. Jason: [17:15] Yeah, and I failed. Those companies, for the most part, continued to gain traction. I want to say Sezzle had some valuation problems, although it started to recover in Q4 this year, but they're all viable, independent entities still going. So that is a miss. Scot: [17:34] Okay, cool. So we're now tied one and one, one right, one wrong out of the first two. So batting 50, which is pretty good for a batting average. Above my my career average i'm pretty sure yeah yeah we we i have i will self-admit we've done a terrible job of track tracking this over the years because you know it's really fun and it's just trying to it's good exercise and i recommend you do it too listeners because it makes you think, in a little bit longer term way and when you make a prediction and you don't have to put yours out there but when you put it out there it makes you think a little bit a little bit deeper about it Your third prediction, prediction number three, was in 2023, Shopify will launch an ad product such as a retail media network. You were banging the RMN drum back then. Jason: [18:22] Oh, for sure. So this is a complicated one. I feel like I kind of got it right, but full disclosure, not in the way I expected. So when I wrote that, I really thought, gosh, Shopify's got, you know, all these independent stores that are probably too small to have retail media networks. That, you know, one of the interesting products Shopify could launch is a sort of a confederate network where, you know, all these individual sellers opt into a shared advertising product that Shopify could administer and help all these sites to monetize their traffic. And that did not happen. But what I wrote was launch an ad product such as a retail media network. And last year, Shopify did launch, they already had a product called Shopify Audiences, which is buy data on anonymous data on people that use ShopPay to help target ads. And last year, they added automated integrations with Snap, Criteo, which Criteo is a multi-platform advertising platform, and TikTok. So as a Shopify seller, you could now say, hey, I want to go buy an ad using Shopify customer data to define your market it and have it automatically placed on all these different digital media platforms. So I don't know. I feel like I kind of lucked into it because it didn't happen the way I thought, but it kind of did happen. Yeah. Scot: [19:49] Okay. We will give you, so at this point we're on number three and you've got two right, one wrong. Heading into the fourth prediction. And this one was in 2023, Meta, Google, TikTok are going to lose ad share to new social media platforms and retail media networks. How did you do on that one? Jason: [20:10] The real answer is I don't know. So I expected it to be much more prominent. And the tail of the tape is kind of mixed. Using eMarketer data, Google lost share across all their properties. So they went from 28% to 26%. Meta was kind of flat at 20%. They They lost share in Facebook but gained a little share in Instagram. And then TikTok actually grew a little share, so from 2% to 2.4%. And then the retail media networks obviously did gain share, but they're smaller. So Amazon went from like 11% to 13%. Walmart went from like less than 1% to 1.2%. So it kind of happened, but it happened. Scot: [20:56] To a tenth of a percent instead of what i i sort of felt would happen which was multiple percentages so i'm gonna not give myself credit for that one okay that's very generous of you, we uh this is the trick of writing these in hindsight you're always you wish you'd put like a clear number there so you'd be easier to score 100 100 they're kind of being squishy all right so here on number four you're at you're back to 50 50 so two right and two wrong and then one One quick clarification was this share of digital ads, like not all ads, right? Like not TV and stuff in the DOM denominator. All right. Number five prediction for Jason Retail Geek. For 2023, live streaming commerce, still not meaningful in the US. It will be less than 5% of social commerce in the United States of America. How'd you do on that one? Jason: [21:50] Also, the real answer is don't know because it turns out there's no good data source for truly measuring live streaming commerce. The estimates, which are based on these kind of thousand person surveys, are that all video commerce in the US is like 32 billion to 50 billion. And so how much of that like really happened live? Even if all of that was live, it's still not 5% of total e-commerce, but like what what percentage of e-commerce is social commerce. I just, I ended up feeling like I wrote a bad, squishy forecast, but there is part of me that wants to say, hey, the spirit of this was people aren't gonna be shopping for products live on video and it's not gonna be very meaningful. And I think that that is absolutely the case, that it's not meaningful. Scot: [22:39] Yeah, one thing that's interesting about, kind of like thinking back on 2023 with streaming, There's a couple of things I'm kind of just pontificating here. I don't I don't have an I'm not scoring you. Yeah, I kind of want to use this opportunity to pick your brain. So, you know, we have TikTok shops. I'm going to guess you don't think that's live streaming, right? Because it's like a recorded video and you're selling an ad next to it. Is that exactly? Jason: [23:04] And when you say I don't think it's live streaming, it's because it's it's not. Scot: [23:07] It's not. You're not putting it in your definition of live streaming. Yeah. Jason: [23:11] And that's something different to you. Scot: [23:13] But it's like a static streaming revenue or something. I don't know. Jason: [23:17] Yeah, I think there is video commerce, right? And even video commerce is not a very big thing. But most of TikTok shops and YouTube native checkout and these other experiences are what we would call video commerce. And there are now a couple vendors that have decent size revenue helping enable video commerce. So I think of someone like a fireworks, for example, that, that adds, adds video commerce to a lot of e-commerce sites and ad platforms. Scot: [23:45] And then how about, so there was a really interesting experiment and I don't think we talked about it because we were deep into the holiday data stream, but you know, Amazon had Thursday night prime video football. And then on Thanksgiving, the Friday after Thanksgiving, they bumped the game and did it on Friday. And part of that was if you watched the thing that's fascinating about the Amazon live stream is there's like three or four sub streams in there. And one of them had basically QR codes and you could buy right from the ad. Yeah. Is that live streaming or it was like an ad next to a football live stream in your view? Yeah. Jason: [24:23] So I do think that would meet the definition of live streaming because most people watch that game live. live, and they didn't disclose any data on how those were done. I could tell you in talking to several people that bought those ads, there was not meaningful engagement with the QR codes. [24:43] And so, yeah, you know, I think there's still lots of experiments. I think there's use cases where native checkout in video makes a lot of sense. There's even a few use cases where live video make sense, but they're edge cases. They're not, it's not the main thing. And again, there's a big difference between China and the US. There is a ton of content that is streamed only live and allows you to buy stuff in China, but it's mostly deals stuff. It's kind of like the next generation of guilt.com, if you will. And it's mostly like very scarce items. So it's farmers in tier three cities in China selling their produce for the week. And when they're out, they're out. And so they don't store the video and have people watch it later in order because they sell all their apples during the live stream. And that's a meaningful way people sell stuff in China. It's just it's just not I mean like the vast majority of video can be time shifted in the US and then it's not live streaming and you know we still for the most part don't have people buying a lot of stuff even you know through through video that's not live so I feel like because of the success in China it gets a little overhyped in the US and I feel like it hasn't lived up to the hype a. [26:02] Year ago though I would argue there are a bunch of vendors telling us that this is the next thing and we're all going to be out of business if we don't jump on the bandwagon and i can assure you if you did not jump on that bandwagon you you potentially are still in business. [26:14] Got it i know how amazon's going to solve this so hear me out this is this is an unofficial prediction and i know andy jassy listens to this show so andy here's how to solve this i'm going to share my entrepreneurial insights number one you have to keep travis and taylor together number Number two, you've got to get the Kansas City game next Friday after 2024 is Thanksgiving. Scot: [26:36] And then you have to sell exclusive Taylor merchandise on that game. So that's how you're going to get the engagement you want. You got to tap into the Swifties. Jason: [26:45] Yeah, I feel like the Swifty economy is a way to solve any business problem. I'll totally agree with that. I will throw out Amazon, you know, did lean into live streaming and they had a product called Talk Shop Live. And you know by all accounts it wasn't very successful the people they they bribed influencers with extra bonuses to produce content and as soon as they stopped offering those bonuses all those influencers moved off the platform and now it there's a a version of it that still exists but once again it's not live yeah yeah uh okay so what does that give me three out of three uh Uh, three out of five. Scot: [27:25] Yeah. So you, so three, correct. Two wrong. So that's good. You have a winning average. That's very similar to my college career. Jason: [27:32] Yeah. Scot: [27:32] There you go. Yeah. Gentleman's a D minus. Yeah. Jason: [27:40] So now let's get to Mr. Sparty Pants, who I suspect and fear did much better than me. So Scott, you'll remember your first prediction. It'll come as a shock to no one involves Amazon, right? Amazon uses this 2022 setback slash slowdown slash reversion to the mean for a public resetting of expectations. But behind the scenes, they take share and raise the bar on shipping. Scot: [28:09] Yeah. I, um, the shipping part was surprisingly clairvoyant there because, you know, what they did in 2023 is one of the things Jassy dug into this and they did these, what do they call it? Nodes regional. Yeah. These regional nodes. And they, they started zoning out at a tight level. They were moving too much product too far unnecessarily. And they, they really tightened that up and it allowed them to cut costs pretty dramatically on shipping and get a lot of leverage that that everyone was surprised about but also and this is nice they similarly you know have really cranked up to delivery speed and delighted customers so so you know very rarely in a business do you find something that that both saves money and delight usually you're having to make a choice you're like well i could save money but customers are going to hate this this was what very aligned with their, you know, their corporate goals of being like wildly efficient and automated, but at the same time, getting products to customers faster. So I think they had a pretty good year. So they've, you know, everyone was in the doldrums about Amazon. Everyone was like, oh, this Jassy guy is really messing things up. And I think he went kind of back to basics and said, let's squeeze some nickels and dimes out of this shipping thing and get it a little faster. And the customers have reacted to it. So I would score that one correct. Jason: [29:32] Yeah, 100%. I feel like Tim cooked it, and it was a good call on your part. Scot: [29:36] Yeah, absolutely. Jason: [29:38] So your second prediction, and I'd like to harp on this one a while if possible, is that Shopify would get acquired. Remind me, did that happen? Scot: [29:49] It did not, but you have to put this in context. Shopify dropped, what was it, like from $60 billion to $10 billion? They had a precipitous fall, and they had a lot of missteps. So they, you know, when this happened, you and I, I think jointly predicted that them getting into fulfillment was not only a bad idea, but a terrible idea. So this is the year they had to unwind all that, which I thought it would be. [30:18] I didn't think they would do that, but kudos to them. You know, so I 100% give them this is very hard to make a mistake and fix it out in the public world. It is a very humbling thing, but they sure did. So they got rid of the shipping part. They turned that into a little bit of lemonade where they ended up having a good partnership with a company that acquired Flexport, I believe it is. And then they have made a series of moves that have rebounded not all the way back to where they were, but they have done very well and they are not going to be acquired or they're not in any kind of existential problems. I do still think there's a world where meta, I think the natural require for them is meta. And at some point, those companies kind of have to go together. I also, if I recall my thesis on this, it was around the first party, the third party data going away. And I felt like they'd have to go on to a first party network. I still think that's true. I think they can survive independently. independently but i think to unlock a lot of value they need to be married into a first party entity more tightly so yeah yeah and of course the stock has rebounded a bit so it's it's it's a bigger swing now yeah i don't you know i you will spoil alert i did not repeat this. [31:42] This prediction i was gonna say you technically only missed that prediction by one word had you had you written shopify with fulfillment is acquired you you kind of would have been right, yeah long time listeners will know i have a long history of repeating predictions and then it never works out for me so i've learned my lesson the hard way my my big one was like for what have we we've been doing this for like eight times i guess or maybe this is the ninth and you know literally for like five years i predicted amazon would compete with them with fedex and i gave up and then like two years later they announced they're gonna compete as soon as you stop repeating it that's when you know it's gonna happen yeah so maybe i am predicting shopping there you go Oh, head explode emoji. Jason: [32:21] Yeah. So one out of two. So then let's move on to number three. And innovation in e-commerce powered by AI, such as GPT-4, surprises us by how fast it's adopted and how cool it is. Scot: [32:36] Yeah, I would say there's no one innovation that you can kind of say, wow, everyone added X to their site and it was amazing. But I would say it's pretty amazing how many retailers are using and getting a lot of value out of AGI. So, you know, the one you read a lot about is the helping of writing product description pages and tightening those up. A lot of people are using it for customer service and really improving that. A lot of people are using it for, you know, one of the things that's a total pain in the e-commerce world is many times you want to take a product image and it's, you know, it's in a scene and you want to isolate it. And then you want to spin it around and do a video and inject that thing in another templated video. you know, that was always very hard. And you would send these images to, you know, a, you know, another country where someone would, you know, for $5 an hour, sit there and meticulously isolate the item out of the background and pixel by pixel do that. Now they have, you know, pretty awesome AI systems for doing all those things. And, you know, retailers are using those pretty heavily. So I would say. [33:48] It's a little hard to score this one. I'll defer to you. I feel like I've been surprised by how much of it was useful. I think a lot of people were kind of saying this is going to be another blockchain, another live stream, another social chat commerce kind of a thing. AI is going to be a flash in the pan. And I would say, you know, companies are really using this. It's real. It's impacting the customer experience and improving retailers margins because they can be wildly more efficient. Jason: [34:15] Yeah, no. So I'm for sure giving it to you. I feel like part of the art here is you have to go back in time to last January and put yourself in the context that this was made. And I think there's a lot of things that are being routinely done today and are pretty darn cool that we would not have believed happened last January. And I think all that text on product detail page is one. The images is for sure one. there used to be whole sections of these trade shows dedicated to companies that were doing image manipulation and image masking and all that stuff. And they're all gone because the AI is so good. And I would also say they're now like it's starting to be pretty meaningful in search. Like Instacart has had generative AI search engine for a while. Walmart just launched generative AI in their search engine. So, you know, there is a lot of flavors of AI that are overhyped and it, But, you know, it is like, I mean, there are a lot of AI snow jobs out there, but also there's a lot of legitimate stuff. And so I think I definitely have to give you that one. So I think you're two out of three at the moment. Scot: [35:22] Awesome. Jason: [35:23] And so then we move on to number four. E-commerce accelerates back to the mean in the second half after a mean regression in the first half. E-commerce returns to 10 to 15 percent growth rate. Scot: [35:36] Yeah, I will. The bulk of my e-commerce data comes from Amazon. And I would say Amazon kind of checked this box. But you, the ultimate consumer and gesture and recool charter of all the data, do you agree that I got this one? Jason: [35:53] I do, especially because you were prescient enough to list the growth rate as a range from 10 to 15. So I'd say there was this weird regression where there was even a stage where retail was growing faster than e-commerce. And for sure, by the second half of last year, we were back to sort of normal trends with retail growing at 3% to 4%. And kind of pre-pandemic, e-commerce might have been growing at like 14% or 15%. And it returned to sort of 10% growth. So I think you definitely hit the spirit of this that we're kind of back to normal. And I think you also hit the technical letter of your prediction because I think we surpassed 10% growth for e-commerce. Scot: [36:40] Cool. So that puts us at three right now. Jason: [36:44] Three for four, which basically means you have to miss this last one for us to tie. Um, and I, I think I'm in trouble because your last one was Sephora and or Ulta moved to a subscription model for new product discovery. Scot: [37:02] Yeah, I, you know, I have to tip my hat to my daughter who previously mentioned is now 17 and was 16. Thanks to her. I spend an inordinate amount of time and money in both Sephora and Ulta. So this one was inspired by her. And yeah, I do have to admit before the show, I didn't know how I did on this one, but I was looking and I see Sephora has this thing called play exclamation mark. And it's the beauty inside community community announcing our new monthly beauty subscription box. Play on players. I don't know if you subscribe to that, Jason, but it sounds like your kind of thing. Jason: [37:39] You said oh yeah i was i was a pilot user you can't get this kind of camera ready look for the podcast without being totally totally plugged into all those products yeah no i think i think you definitely get this one if i was smarter i should have objected at the time because there's a debatable way in which this was already happening back then but they had subscribe and save but that doesn't count that's like auto that's like yeah with some sampling and stuff So, but I think it's much more customer facing and prominent now. So I, I'm giving it to you. So I'm giving you four out of five, which any year would be good performance. And in this particular year, it's both good performance and enough to declare you the winner. Ding, ding, ding, ding, ding. We have a winner. And I will be sending the Claret Jug to your home to live for the next year. Scot: [38:30] Awesome. Thanks. Thanks everybody. Jason: [38:31] Everybody I would like to I am a little salty to the folks at Shopify Toby if you're listening if you had only said yes to whatever acquisition came your way I would have been 100 so thanks dude thanks for everything so now for the three listeners that have hung out for our 15 minute of pre-ramble and our and our 20 minutes of scoring you finally get to the meat what the heck is going to happen in the world of e-commerce in the next year Nostradamus Thomas? Scot: [39:00] Yeah, let's continue. I just went, so why don't you give us the Jason Retail Geek Goldberg 2024 predictions for retail. Go. Jason: [39:12] Yeah. So last year, retail media networks were super hot. I think this year is going to be the year that the big retail media networks really start focusing on their in-store audiences. So I'm calling it Retail Media Networks Go In-Store, and I'm predicting that at least one top 20 retailer will launch a digital in-store ad network. So some kind of screens or interactive displays in a store that you can buy ads on through the retail media network. Scot: [39:41] So I'm in Sephora or whatever retailer. There's a cool screen telling me about this exciting new Kardashian lip color. And I go and interact with it and suddenly an ad comes up for something else. Jason: [39:53] Exactly. Scot: [39:55] Okay. Jason: [39:56] Switching you to the Taylor Swift cosmetics from the Kim Kardashian ones. Scot: [39:59] Whoa. Swifties make another appearance in the predictions. All right. Jason: [40:03] Exactly. My second one, I know what the spirit is. I struggled to make it specific enough that we can measure it, but I tried. So we've been talking a lot about AI. You had an AI prediction last year. [40:16] I think while a lot of these trends kind of get really buzzy and then die down, I think AI is the real deal. I think despite all the hype, AI is going to be even hotter in in December of 2024 than it is right now. And so the way I'm gonna try to quantify that is, I think by December of 2024, it will be more common than not that if there's a text box in an e-commerce experience, it's gonna be powered by generative AI. So we're gonna start typing sentences into all of these search engines instead of keywords. I think it is gonna take consumers a little while to learn to do that after it's possible, but I think that'll be really common. And then I think at least one retailer is going to have an AI-based auto replenishment solution that has significant adoption. And I need to clarify that because one retailer, Walmart, announced it at CES yesterday. So I don't think it exists yet, but they've announced that they're going to do it. And my prediction is not that they're going to try it. My prediction is that it will work or someone else will do one that works. and it's very different than like a subscription-based thing where you automatically get a fixed amount of something. This is going to be, you know, handing the keys to the computer and letting the computer decide how much peanut butter you're going through and making sure that I send you new peanut butter whenever you need it. Scot: [41:38] Hmm. Cool. Jason: [41:40] So that's number two. Number three, I really think this is going to be a bifurcated year in terms of retail prospects. I think we're going to have a handful of retailers that are really going to do well, that are poised for some growth rebounds from the last couple of years. Yeah, I kind of think Amazon and Walmart are both going to be in that bucket. I think we're going to disagree about this, but I think some of the Chinese companies like Timu and Shein might might be in that bucket. And I think there's going to be some other traditional retailers that really struggle. And so you're either going to do well or do poorly. I don't think there's going to be very many retailers kind of treading water in the middle of the road. And as a result, I think we're going to have a couple more significant bankruptcies in 2024. So the Grim Reaper is at it again. I'm once again predicting that at least two well-known retailers will close their doors and this year i'll be slightly more specific at least one of them is going to be a specialty retailer so in a category and another is going to be a general merchant or department store so i hope to be wrong on that one but it is what it is that's prediction number three how about a little size this can be like a two unit kind of a thing or no no no these uh yeah like these have to be a little more two two top 50 retailers like oh okay oh let's write Write that in because I won't remember that next time. Okay. [43:02] I will add it and then delete it in about six months when you've forgotten. No, I'll remember. Yeah. So number four, and this is where I think it's going to start getting fun. [43:12] I actually think that we're going to see more Chinese companies focusing on Western consumers. So I actually think that for a variety of reasons, the Chinese economy is not as hot as it once was. And I think it's going to take a little while to recover. So I think there's going to be more entrepreneurs in China trying to export their solutions to other parts of the world. And, you know, Timu and Xi'an are certainly the two most noted examples of companies that don't sell in China, but do sell in the U.S. I think Xi'an is going to successfully execute a Western IPO next year. And I think Timu is going to continue to grow. And very specifically, I think by 20, by the end of 2024, Timu is going to have at least 75% of the e-commerce revenue that we see from a very well-established U S retailer like target for e-commerce. Scot: [44:06] Okay. Now, are you implying it comes out of targets hide or that just like that? Jason: [44:10] I do think it's partially is going to come out of targets hide, but I'm not specifically saying that I feel like target could come down a little bit and that would help me make this. but I actually think e-commerce will not be the sore spot at Target next year. Scot: [44:25] Got it. Jason: [44:27] So that's number four. I'm bullish on the Chinese companies coming to America. And my fifth one is going to go to grocery e-commerce. So, you know, grocery e-commerce grew a lot during the pandemic, but fun fact, grocery e-commerce actually shrunk a little bit in 2023 relative to the big growth they had in 2022, like partly because groceries got more expensive, people, it was safer to go back to grocery stores. And so people kind of regressed a little bit in their e-commerce shopping. So the best source we have for e-commerce data for grocery is BricksMeetClicks, which is a big, it's a survey, but it's a big survey. So the BricksMeetClicks folks said that grocery e-commerce shrunk by about 2%. And I'm saying they're going to grow by like 25% in 2024. So very meaningful acceleration and growth. Scot: [45:18] Cool. Jason: [45:20] So those are my five. Some years we did bonuses. is. I'm just going to throw out some other things that I guarantee are going to happen, but I don't want to bother making them predictions because they're too hard to measure. But as I did this year, again, I'm going to say live streaming is not a major thing next year either. And I'll throw the metaverse and crypto in there as well. If you're an innovative startup that's going to solve retail with live streaming the metaverse and crypto, please don't send me an email. Scot: [45:46] But it's on blockchain. Jason: [45:48] Yeah, exactly. If you're doing anything on blockchain, the first thing i need to know is why i can't just do it with a database and why i need a distributed ledger so if you can't answer that question don't call me um because blockchain yeah, i i think another one that really annoys me i couldn't figure out how to measure this so i didn't make it a forecast but i think you're going to hear a lot less retail ceos blaming their poor performance on retail crime next year if you don't know or haven't been following it That's mostly a scam. Shrink in retail is down. There is this new kind of crime called organized retail crime, which is awful, and people get hurt, and people should stop doing it. But it's not economically meaningful, and it's not the reason that any of these retailers miss their guidance. And I think we're going to see. [46:34] And CEOs stop leaning on it as much because it's becoming obvious that it's a false excuse. And lastly, I was bullish on some of the big retail media networks in my predictions. I said one would go in-store. But a corollary to that, there's a lot of really small retailers that are seeing the success of the big retailers and trying to launch retail media networks. And yeah, that's not going to work. So if you're, you know, a relatively unsuccessful e-commerce, a specialty retailer with small e-commerce or you're a regional retailer, you're just not going to have enough traffic and a big enough audience to make it work. So I think, you know, I'm starting to see some retailers that are probably on the wrong side of the scale equation, trying retail media networks and I'm mostly not optimistic for them. So, so you heard it here first. Scot: [47:24] So the world where they patch together in like a little alliance and like a a Battlestar Galactica kind of thing and get some heft. Jason: [47:32] There is. There absolutely is. And the most notable place that's happening is in Europe. And kind of interestingly, the biggest retailer in Europe, Carrefour, like sort of embrace that. Like Carrefour is the Battlestar Galactica in this, this like, you know, convoy of ragtag, this fleet of ragtag ships. And so, so you're exactly right. And I heard the giant French advertising company that is helping them do it is decent too. Scot: [47:59] Yeah. Soccer blue. One clarification on your grocery e-commerce thing. You know, that's a big number, right? That's like 30% off a big base, 25%. Are you counting like curb pickup on that? Jason: [48:15] Yeah. So I'm specifically using the Bricksmeet Clicks metric, which does include three categories of grocery. It's curbside pickup, which is over 50% of grocery in most U.S. cities. It's home delivery of groceries. And it is actually shipping of some grocery items, but that's a relatively small one. Yeah. Scot: [48:37] So Instacart would be kind of captured in there as well. Jason: [48:39] They would. Yeah. Yeah. Side note, I actually, I think I'm not as bullish on Instacart as I think you're going to be, but they will certainly be part of it that helps me make this prediction. Scot: [48:51] Cool. And we should have said this before we got into the predictions, but what we do is we do these independently and then we splat them into our shared show notes that we have here that Jason and I use. Jason: [48:59] Yeah. So it would have been possible for us to have the same predictions, but we did not. Scot: [49:03] We never see each other's beforehand. So that's a part of the fun. So there's no, no, no planning or, or, you know, kind of swapping and prediction. Jason: [49:12] No cross-contamination. Scot: [49:14] But because we're, we don't have any revenue, we don't have Pricewaterhouse verifying that. You're just going to have to trust us. Okay. Jason: [49:23] What do you have, Scott? Scot: [49:24] Well, I want to point out that I see you snuck in three bonuses. So you took, so yet again, you're hogging the stage, but that's okay. You're first in the, in the title there. Jason: [49:34] And I have many more words in my title in case you didn't notice. Scot: [49:38] Being a rule follower, I have five predictions, not eight. And my first one is Amazon's going to relaunch Alexa on a native LLM. So, yeah, Alexa and the whole Siri and what's the Xbox one, Katana, you know, Cortana, they they once you interact with the chat GPT voice, which is a little slow, but it's a little slower than those. But the responses are so much better. You really want to just throw your Alexa in the garbage can. So, you know, this is tricky because Amazon doesn't have an LLM. The things they've done on AWS are kind of like geared towards being neutral, and I think they're not going to stay neutral. So they have to be neutral, and then they have to rewrite Alexa on that. Maybe it's tricky because what do you do? Do you call it like new Alexa, or do you change their name, or you've got some brand equity built there? So it's going to be interesting to see how they navigate that. that. [50:40] And then number two is I don't understand how Timu isn't just wish dot 2.0. So in the early days of wish, everyone got all excited and they're like, oh my God, this is amazing. I can buy all this cheap stuff and it comes and it's amazing. And it's like a dollar drone and it's awesome. And then it showed up six months later and then it broke in five minutes. So I think there's a lot of buzz around these things. I think a lot of this stuff gets supported by China and free shipping and these kinds of things that the Chinese government does to help give their Chinese-born companies an edge. And none of that is infinite, right? So we saw that with Alibaba and Alipay. That whole thing kind of has had a whole situation in China where it got too big and they didn't like the success there. And Jack Ma, and Lord knows what's happened to him. I think these, I think Timu is kind of, there's gonna be some kind of an episode like that. And this was my, I kind of use the word falters. So that kind of thing. I don't think they're gonna do an IPO. That would really shock me. Jason: [51:48] Yeah, I think we're going to, I mean. Scot: [51:50] Yeah. So we're misaligned on that one, which makes it fun. Yeah, either could happen. Jason: [51:53] There are smart people that think on both sides of that one, but that's a fun one. We'll agree to disagree. Scot: [51:58] But both can't happen. So this is a zero-sum game one for sure. Jason: [52:01] Exactly. Scot: [52:02] And then, you know, this one I guess we're aligned on, but I kind of got more specific because you always do super generic ones that make it easier to get them. [52:13] Retail media networks are currently and i found a there's a research firm called core site so like you i wanted to kind of pick a measurement stick here and they say the whole world that that whole thing in 2023 did 52 billion and it's growing 20 so that's their data and i said my prediction thus is it's going to accelerate this year to 30 growth and that brings it to to about 67 billion. So, you know, clever listeners that listen to our Amazon recaps, you'll know, you'll notice that, well, okay, if that's at 52 billion, Amazon ads are at like, what are they? Like 49, 45 billion? So, but that's a run rate. So for that Amazon number, you take the quarter, and the last one we talked about was Q3, Q4 will be coming out soon. So we took the Q3 number, multiply it by four, and that's how you get the 45-ish. So, so really doing 15 a quarter, but the prior quarter was like, like 10 ish. And the prior quarter that was like eight ish. So, so Amazon didn't do 45 in a year. They probably did more like 35 to 30 in the year. But the trajectory is such that when you do the run rate, it comes out to be a big number. So, so they are a large part of that 52 billion, but they're not like 90% of it. They're, you know, 65% of it or so. So there's that one. Jason: [53:34] Okay. Scot: [53:35] Number four, and this one we're kind of aligned on, surprisingly, even though the specifics you disagree with. Here, I've been
We've already put out toes in the water of the Wages of Sin series (more commonly known as the Crown of Slaves series), and we'll return to it soon enough. In this episode we discuss the first book in the Saganami Island series, entitled “The Shadow of Saganami”.Events in this novel overlap with and complement, to some extent, events we read about in “Service of the Sword”, “War of Honor” and “Crown of Slaves”. Don't worry though, there is zero redundancy. What David Weber is doing is giving us more depth and breadth than what we already had. Your hosts all felt this could have been two novels on some level. That said, breaking it into two would have damaged what Mr. Weber does for us by keeping the multiple storylines within a single book. For that, we're thankful for this lengthy and satisfying book!With the resumption of hostilities between the Star Kingdom and Haven, the story shifts to the relatively new Lynx Terminus of the Manticoran Wormhole Junction. This junction is located in the economically poor Talbott Cluster. Manticore has offered the benefits of annexation to the systems in the Talbott Cluster, which would benefit all parties involved. It would not necessarily benefit other players on the Honorverse stage. It certainly causes issues and concerns for Mesa, and perhaps, to others. This novel captures the story of the resultant honorable (and less than honorable) maneuvering within the Cluster. We've used the “DIME'' construct to analyze the story as it's unfolded in the previous novels. That continues here, but now we see a very clear shift from a focus on the military instrument of power (the “M”) to a much heavier emphasis on diplomacy and economics (the “D” and “E”). For those of you who have been on this adventure for a while, you'll remember we've anticipated this happening.The book is aptly named. We experience a part of the fatal battle Edward Saganami is known for, and we see why he's regarded as highly as he is within the Royal Manticoran Navy. We get to hear Honor's words to a graduating class at the Academy at Saganami Island, and then we roll into political intrigue, diplomatic (and less than diplomatic) posturing and maneuvering, piracy, terrorism, and even a large and very significant naval battle. The naval operations and ultimately combat requires the RMN officers, women and men assigned to the ships involved to make comparably difficult decisions to those made by Edward Saganami. They're inspired by what they know of him, strive to honor his legacy, and ultimately live in the shadow of this great man. It seems this book has something for everyone!We rated “The Shadow of Saganami” with a 5, a 5 and another 5 (out of 5), for an overall rating of a perfect 5 from your hosts.As always, we truly appreciate the support of everyone who takes the time to wander through the Honorverse with us. Special thanks for those of you who like and/or comment on our posts, and even reach out and send us a note.Next, we're going to return to the “main story line” with our discussion of “At All Costs”. Grab your copy, invite a friend, and join us again next time!You can find us, and all our episodes at http://honorverse.net, and email us at honorverse@tpenetwork.com. We look forward to hearing from you.Now, let's be about it!
4/4: Equality of Opportunity: A Century of Debate Hardcover – by David Davenport (Author), Gordon Lloyd (Author) 1972 RMN
In this week's episode, we take another step towards “RMN nirvana” by welcoming Carrie Sweeney, vp of retail at Pinterest to discuss the evolution of retail media networks, the challenges of standardization, and the maturity curve in the industry. During the conversation, Sweeney shares her insights on the growth and diversity of retail media networks, emphasizing the importance of strategy in navigating the landscape and reflects on the changes over the past few years and the increased focus on data and improvement. They also discuss the harmony between Pinterest's platform and the way shoppers search and plan ahead. Introductions 00:00:01 – 00:02:59The current state of the industry and standardization 00:03:00 - 00:11:27The harmony between platform, retailers, and shoppers 00:11:27 - 00:17:18How Pinterest is solving problems for retailers 00:17:18 - 00:26:56What advantages do you see of the in-store integration for digital channel presence 00:26:56 - 00:32:56What are the perceived opportunities and barriers to providing platforms where external partners can manage their own programing? 00:32:56 - 00:41:41How's Pinterest interacting with AI? 00:41:41 - 00:49:28If you could change one thing about the industry, what would it be? 00:49:28 - 00:50:14What are the next industry buzzwords? 00:50:14 - 00:52:01Closing 00:52:01 - 00:54:10Want to know more about retail media? Learn how to make your ad spend work smarter with incremental ROAS. Follow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collective The views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company Hosted on Acast. See acast.com/privacy for more information.
Here we are, already discussing the fourth Honorverse anthology entitled The Service of the Sword. This collection of six short stories written by six authors was originally published in April 2003 by Baen. While we'll call them “short” stories, two of them are novella-length (or arguably longer), so if you haven't read this collection yet, be aware that a couple of these stories are lengthy. The book is long, and since we're talking about six stories, this summary is longer than usual too.The first story in this anthology is Promised Land by Jane Lindskold, an author we're already familiar with. This key story within the Honorverse introduces us to the Grayson character trapped on Masada named Judith. Along with several other ladies, she's a part of a separatist group seeking to escape their oppressive culture. As they execute their plan they come into contact with Michael Winton, Crown Prince and Midshipman, on his “Snotty” cruise onboard the HMS Intransigent. The ship is on an official visit to Masada and takes place back when Manticore was weighing the pros and cons to an alliance with either Grayson or Masada. The events in this story helped inform Manticore's decision, especially as Michael, and the crew he's a member of, ultimately come to the aid of Judith and her friends. The story's important because we'll see more of Judith in the future.Your hosts all gave this one a “thumbs-up”.Next came the story With One Stone by Timothy Zahn. We join our favorite heroine Honor Harrington, now a captain in the RMN, and the captain of the Heavy Cruiser HMS Fearless very shortly after the events in On Basilisk Station. The story returns us to her work to address the problem of apparent piracy as ships are being attached in Silesian space. Another old “friend,” Sonja Hemphill is also involved in the effort since it seems some sort of advanced weapon is being used in these attacks. Due to apparent similarities to Hemphill's past project called a “grav lance,” she and the Office of Naval Intelligence are also involved. We watch events unfold that ultimately expose the real power behind the attacks with this new weapon: the People's Republic of Haven. We also get to see a young Rafe Cardones continue his early growth as a Naval officer as he's detailed away from Honor's crew and onto another vessel conducting intelligence operations related to the same problem.This one received three more “thumbs-up” from your hosts!The third story is A Ship Named Francis, written by John Ringo and Victor Mitchell. Our authors took a very different approach to the Honorverse in that it was essentially an outlandish story that brought a bit of comic relief to what has really been what we'll call serious story telling so far. In this short story, we follow the adventures of a medic (Sick Bay Attendant) Sean Tyler and see the adventures onboard the Grayson Space Navy's Heavy Cruiser, Francis Mueller. Nothing is quite right about this crew. Antics and follies occur as we're introduced to a whole host of unbelievable and larger than life characters who do their best to do everything badly. You may or may not be amused, but regardless you'll go on an adventure with this story!Your hosts represented all the possible votes on this one, with a thumbs up, a neutral vote and a thumbs down. (Be sure to let us know what you think after you read it.)The next story was Let's Go to Prague, by John Ringo. This one is a solo effort by Mr. Ringo, who co-authored the previous story. While this one has comedic moments and whit, with some similarities in the writing style and “feel”, this is truly its own story and not just more zany adventures in the spirit of the last one. Here we join two Manticoran...
Welcome to the weekly MormonNewsRoundup where Al & Dives ruminate on the great and spacious Beehive!
Show Information Oct 17, 2023 Greetings brothers and sisters! Welcome to the weekly MormonNewsRoundup. I am your humble host Dives, talent on loan from Kolob. My crew and I ruminate weekly on the great and spacious beehive! Thanks so much for joining us to discuss the latest current events in Mormondom. Full Title EP 81 - Ryan Josiah from TikTok co-hosts, Tim Ballard gets sued twice, and Elder Bednar clip goes viral, and much much more! Welcome to the MormonNewsRoundup! Get to know Ryan (5 minutes) What's your one minute mormon story? You run the popular TikTok account, what's that all about? https://www.tiktok.com/@ryanjosiah?lang=en Why did you start your channel? MNRU Joke of the week Ryan Articles Tim Ballard Timmy getting sued video Making national news now No wonder he was always channeling Nephi Brazilian Wax Meme What's the difference? second lawsuit How many people actually watch conference? Billions of our ancestors are watching conference every single day!! More than the moon landing! Trump inauguration The most watched general conference talk from last session was RMN think celestial talk which has 200k views, NOT 200M views. RMN most popular video of all time has 21M views! but significant evidence suggests it only got those views from the church pumping huge $$$ (millions?) into advertising it. Temple in Russia The Lord will provide a way? So much for the one size fits all plan of salvation https://www.sltrib.com/religion/2023/10/09/james-huntsman-lds-church-why-he/ Church contacted James's family member to pressure him to drop it Only 10% of Latter-day Saints see climate change as a crisis, survey finds Of course they are if they weren't it wouldn't appear in the church news PS, no, Mormon prophet is ever going to find himself slain in the streets of Jerusalem Conclusion What do you have planned in the future for your TikTok channel? Connect with Dives! www.MormonNewsRoundup.org kolob@mormonnewsroundup.org Voicemail Twitter YouTube Instagram TikToc Facebook Support this Podcast Patreon New MNRU episodes live on YouTube Sundays at 9:30pm EST Shoutout to Weird Alma on bandcamp.com for this episode's music. Thanks so much for ruminating with us on the great and spacious beehive! And remember, remember: No unhallowed hand can stop this podcast from progressing! #lds, #mormon, #exmormon, #postmormon,#religion, #news, #ldschurch, #comeuntochrist, #churchofjesuschrist, #churchofjesuschristoflatterdaysaints, #byu, #byui, #josephsmith, #comefollowme, #polygamy, #bookofmormon, #becauseofhim, #hearhim Neurodiversity may explain why Latter-day Saints experience church policies, practices and preachings in varying waysBYU Jerusalem Center students safe as war is declared in IsraelDoes Mormonism ruin faith? --- Support this podcast: https://podcasters.spotify.com/pod/show/mormonnewsroundup/support
The CPG Guys are joined by Dave Pollet, CEO and Skye Frontier, Chief Growth Officer for Incremental which helps brands unlock incremental growth through cross-channel predictive analytics with the Science of More.This episode is sponsored by Incremental.Follow Dave on LinkedIn at: https://www.linkedin.com/in/davidpollet/Follow Skye on LinkedIn at: https://www.linkedin.com/in/skyefrontier/Follow Incremenetal on LinkedIn at: https://www.linkedin.com/company/incrementalinc/ Follow Incremental online at: https://incremental.com/Dave and Skye answer the following questions1) Can you tell us about your personal journeys to Incremental - how did you each decide this was the place to be at this specific time in the industry's evolution?2) Dave - you've been around this world for a while and I know you tend to think about retail media as a series of waves - what do you mean by that and where in this current wave do you think we are3) Skye - So, when you say incrementality…what do you/we mean by that? It's a term that gets kicked around but how should we think about it? Coincidence to causatio4) Skye - simple question - why is incrementality so hard to measure?5) Skye - are incremental sales always lower than ad-attributed sales? Why?6) Dave - How does cross channel investment shape or impact incrementality and how do you measure and quantify that?7) Skye - so often the pain point n this world comes from the walled garden nature of the available data in this space - each RMN has its own data and then the adjacent data sets like Meta and Google are also walled off to some degree. How do you think about solving for that at Incremental?8) Our last question as always is to “Fast Forward” - what do each of you think is the single most important future trend shaping the retail media landscape?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://NextUpisnow.org/cpgguysRetailWit Website: http://retailwit.comRhea Raj Website: http://rhearaj.comVote for Lara Raj in Dream Academy at: https://m.youtube.com/watch?si=E1LSX8plfy9J82cP&v=_lKKx3O30oI&feature=youtu.beDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
Dave and Alonso saw things, many things. Subscribe (and review us) on Apple Podcasts, follow us @linoleumcast on Bluesky, Instagram, and Facebook, strange highs and strange lows. Join our club, won't you?
Almost every patient in America has had a frustrating experience in a hospital setting where we feel like we're on a medical conveyor belt that moves WAY too slowly. We sit for too long in a waiting room; then our nurses or doctors speak with us very briefly; we might feel more like we're filling out an online survey than we're being listened to; then we might have more waiting; and then we're pushed onto the next specialist or appointment too quickly. Of course some patients experience FAR worse disasters in hospitals. As patients, we know that something dysfunctional is going on, and it leads a lot of people to distrust their medical providers, and avoid healthcare altogether. But nurses, doctors, and other medical professionals themselves know that behind the scenes, they are being pushed to the brink by hospital corporations, and not really allowed to treat their patients to the best of their abilities. So today we're going to focus on one of the most crucial behind-the-scenes hospital policies behind patients' bad experiences: staff-to-patient ratios. https://www.youtube.com/watch?v=am1j0n0ZEfw Show Notes Our guest today is Gerard Brogan, RMN, RGN, RN. Director of Nursing Practice at California Nurses Association/National Nurses United. Gerard has over 40 years experience as an RN. He has practiced nursing in the USA since 1984, before joining the California Nurses Association in 1994 as a Nursing Practice Representative. He is the Director of the Nursing Practice Department for the California Nurses Association/ National Nurses United. Gerard has extensive experience in nurse-to-patient ratio legislation, having been a part of the successful campaign to establish nurse to patient ratios in California and subsequent experience in seeing the efficacy of the ratio law. He serves as an educator for the organization, teaching classes to nurses on a variety of topics relevant to health care in general and the scope of nursing practice and patient advocacy in particular. Most of us will be patients at some point, so unsafe staffing practices in hospitals will have an impact on us or our loved ones. Studies show you have a lower risk of death, higher risk of poor outcomes, and a higher chance of re-admission if your hospital has adequate nurse staffing and your care is guided by providers' professional judgement. Sadly, in a for-profit healthcare system care decisions are made based on more on their budget impact. You'll recognize unsafe staffing when you see it: things like long wait times, or feeling like a number instead of a whole person because your nurse doesn't have enough time with you. The nursing profession takes a holistic approach to care, looking at the entire person and the factors that contribute to their health; that takes time, which the healthcare industry doesn't want to give nurses. Improving nurse staffing levels has been the #1 priority of nurses unions (and most unorganized nurses too) across the country for more than a decade. Gerard tells us that nurses are ethically and legally obligated to be a patient advocate and provide optimal care. When that can't happen due to the business interests of the employer, healthcare workers experience moral distress. (Rather than "burnout" which implies an individual, personal defect, Gerard uses "moral distress" to determine the suffering that happens when nurses are constrained by forced beyond their control from providing the care they should.) There has been a sea change regarding nurse staffing over the last several decades. When Gerard began his career, staffing was "impeccable," he had professional autonomy and the institution's respect of his professionalism. In the 1990s when the Clinton's healthcare reform attempt failed, "let the market decide" became the dominant narrative in healthcare. Corporate interests descended on healthcare to make a buck and nurse staffing began to decline.
The CPG Guys are joined by Vince Jones, SVP/GM and Global head of eCommerce at PepsiCo, whose are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands – such as Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker and SodaStream – that generate more than $1 billion each in estimated annual retail sales.Follow Vince Jones on LinkedIn at: https://www.linkedin.com/in/jonesvince/Follow PepsiCo on LinkedIn at: https://www.linkedin.com/company/pepsico/ Follow PepsiCo online at: http://pepsico.com Vince answers the following questions:1) Your career journey after Stanford has been in operations first, then even CEO of ebags before leading the digital journey at PepsiCo especially as covid shaped. You have created long lasting legacies for the industry. Take us through the years and what's your advice for someone early in their career in the digital world?2) Why is retail media one of the most important spaces in the cpg and retail industry these days?3) How has ecommerce matured over the last 5 years in the grocery world? What is sticky these days and what should people focus on?4) How do you connect to the other arms of PepsiCo for surround sound amplification? How do you link back with marketing and selling commercial teams?5) What is the role of technology innovation these days? Is AI and MLL real or pretenders? How are you using these?6) The industry is largely still from a knowledge standpoint mostly brick & mortar. In this scenario, how do you coach other senior leaders on all aspects digital especially given winning in this space has as many tactical execution parameters as brick & mortar?7) What are the latest instore digital technologies these days connecting back to the shopper omnichannel journey that drive outcomes for the consumer and the brand? Which ones do you personally feel the industry should be championing?8) Our last question always goes to fast forward …. what is your prediction around how RMN will evolve? CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://nexupisnow.org/cpgguysRetailWit Website: http://retailwit.comDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
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