Podcasts about mobile experience

Curious where your website visitors are really clicking—or rage-clicking? On this week's EDGE of the Web, SEO expert Celeste Gonzalez returns to break down how heatmaps and session recordings are transforming the way we analyze user behavior, optimize pages, and (hopefully) keep our clients engaged. We dig into practical tips for choosing the right pages to monitor, interpreting the sometimes confusing world of “dead clicks” versus “rage clicks,” and why your mobile hero image might be killing conversions. A/B testing? Internal linking tests for those blog post traffic hogs?  On a side note: if you haven't looked at Microsoft Clarity (a freebie, folks), you're missing out. Celeste spills why it's her go-to and what to watch for as AI-powered tools like Copilot throw their hot takes into the mix. And we concur! Always be optimizing! Whether you're an SEO wrangling for bigger budgets or a marketer tired of guessing, Celeste's advice on collaboration, continuous testing, and the necessity of structured analysis is worth its weight in user insights.  [00:06:03] Prioritizing Heatmap Analysis for SEOs [00:07:27] Analyzing Target Pages versus Real Traffic Hits [00:08:55]  Interpreting Areas of Frustration [00:10:48] Patterns that Require Immediate Attention [00:12:05] EDGE of the Web Title Sponsor: Site Strategics [00:13:17] The Role of A/B Testing [00:15:33] Heat Maps and the Mobile Experience [00:20:07]  SEOs: Always Be Optimizing the User Experience [00:23:02] What Should Guid the Decision on Heat Map Tools [00:26:56] Microsoft's Copilot with Clarity Thanks to Our Sponsors! Site Strategics: https://edgeofthewebradio.com/site Follow Our Guest Twitter: https://x.com/CelestexLili  LinkedIn: https://www.linkedin.com/in/celestelili/  YouTube Channel: https://youtube.com/@celestexlili?si=YCO1lfGw3KX2T4gJ  BlueSky: https://bsky.app/profile/celestelili.bsky.social  Resources https://clarity.microsoft.com/blog/how-to-make-the-most-of-your-heatmaps-data/ https://serpology.substack.com/p/leveraging-heatmaps-for-seo-testing

Analysts Don Kellogg and Roger Entner discuss the features and potential follies of T-Mobile's three new price plans.00:26 T-Mobile's new plans step back from its Un-carrier ethos 04:00 The plans do have some benefits 05:12 Finances are still sound 05:53 Network comes at the expense of value 06:59 A particularly bad time to raise prices? 10:11 Free upgrades aren't exactly free 11:27 Episode wrap-upTags: telecom, telecommunications, wireless, prepaid, postpaid, cellular phone, Don Kellogg, Roger Entner, T-Mobile, Un-carrier, taxes, 5G, AT&T, Verizon, data, 4K, satellite, network, value, price, churn, upgrades

Os smartphones dobráveis já deixaram de ser uma promessa e estão cada vez mais presentes no mercado. Mas será que essa tecnologia veio para ficar? Quais desafios ainda precisam ser superados? Os dobráveis podem substituir os modelos tradicionais? Para responder essas e outras perguntas, o Podcast Canaltech recebe Renato Citrini, Gerente Sênior de Produto da divisão de Mobile Experience da Samsung Brasil. No episódio, falamos sobre a evolução dos dobráveis, os avanços tecnológicos, o impacto no comportamento dos consumidores e o que podemos esperar para os próximos anos. Você também vai conferir: nova fonte no Instagram vira polêmica entre usuários; YouTube testa resumos por IA nos resultados de busca; Meta começa a expandir anúncios do Threads; Motorola aposta em fone que parece brinco com design inovador e Apple e outras empresas buscam reduzir tarifas nos EUA. Este podcast foi roteirizado e apresentado por Fernanda Santos e contou com reportagens de Clara Pitanga, André Lourenti, Gabriel Cavalheiro e Renato Moura. A trilha sonora é de Guilherme Zomer, a edição de Jully Cruz e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

Samsung's Olga Suvorova sat down with The Current Podcast to discuss engaging with Gen Z audiences, balancing omnichannel strategies and tapping into cultural trends. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio.[00:00:12] Damian: This week we're delighted to talk with Olga Suvarova, the VP of Mobile Experience Marketing at Samsung. [00:00:18] Olga has recently overseen the launch of new Galaxy foldable phones and family of new wearables powered by Galaxy AI, a watch, buds, and a new smart Galaxy Ring.  [00:00:35] On a recent LinkedIn post, Olga wrote, “We are reimagining how we create, interact, work out, communicate, stay healthy, multitask, travel, capture ordinary and extraordinary with Galaxy AI.” [00:00:47] That, sort of, almost sums up the human experience. [00:00:51] Ilyse: So much of phone tech is tied up with culture, and that's where we start. [00:00:55] Damian: So Olga, we know culture plays a large role in smartphone sales. Do you think this is even more true today?  [00:01:04] Absolutely. Phones, smartphones, wearables, tablets are such an important part of people's lives. More so than it has ever been. So we're thinking about not just driving sales and connecting to culture, but understanding what are the cultural spaces, what are the nuggets of interest that are resonating with our consumers and how can we build experiences specifically for that? [00:01:33] Whether it's the new ways to create things thanks to Galaxy Eye, whether it's the new ways to track your health and sleep and overall wellness, or a completely reimagined experience of productivity and work. [00:01:50] Damian: And as you said in that LinkedIn post, the phone is connected to all these different aspects of our lives. That's kind of mind blowing when you think about it. [00:01:58] So, you know, you, talk about [00:02:00] culture and it's very interesting to me that culture and pop culture in particular is so connected to the idea of smartphone sales. [00:02:09] I mean, it's a fashion item as much as a, you know, a utility item. How do you tap into sort of current trends and fashions? And how do you tie that to marketing the phones and the wearables, indeed?  [00:02:24] Absolutely, and because smartphones are at the center of what we do every single day, whether it's more of a utility or truly fun and delightful experiences, we have always been big on driving partnerships and collaboration with like minded change makers and incredible players within different cultural spaces. [00:02:46] And fashion is one of the greatest examples because when we think about technology and fashion. At the core of both is this relentless drive of inspiration and creativity and [00:03:00] self expression. So just recently, we've built an entire partnership around New York Fashion Week, partnering with an incredible designer, LeQuan Smith, and working with him to put the smartphone and the smart ring, so foldable phone, fold six, and the galaxy ring at the core of his creative experiences. [00:03:25] And redesigning and reimagining what it could be and launching an entire new collection that we called Lucid Dreams by LeQuan Smith. But what was very exciting about it is not only finding a way to build something incredible together, like this new collection, but also watching and getting inspired by LeQuan using  our incredible Samsung Galaxy technology, including Galaxy I throughout the process. So for example, Live Translate and Kohl's being automatically translated in over 15 languages [00:04:00] that he used to drive a lot of conversations with partners and vendors around the world. [00:04:06] Ilyse: Now I want to get into how you think about your audiences. As you said, everybody uses a smartphone these days. Obviously there's a lot of focus on reaching Gen Z audiences who are, to put it, lightly less than brand loyal sometimes. How do you appeal to these potential customers through your exploration of culture? [00:04:27] Olga: It's definitely not a one size fits all approach. And the ways they behave and where they spend their time could be different than other audiences. And we think about all those elements as we design different experiences. [00:04:51] We're not just trying to target them with the same ads, no matter how amazing they are, as we would do with like the other [00:05:00] demographics. and that's why, when it comes to Gen Z and engaging them, deploying other strategies comes into play. for example, We've built an entire ecosystem of team Galaxy creators that are fantastic at building relationships versus trying to transact with that audience, and they are the champions of our brand, but they also the incredible connector to what those audiences care about and help us build that meaningful conversation with them. [00:05:30] Ilyse: What about outside of, say, social media? Because we're really living in like an omnichannel world now. How do you layer in different channels when it comes to your strategy, and how do you balance brand awareness and then performance?  [00:05:45] Olga: I know there is a lot being talked about brand awareness versus performance, but I really like to think about it as not one versus the other. Brand drive performance. And it's about building that puzzle [00:06:00] together and finding how different pieces come into play. And for us, it's really building this omni channel approach, and it's not just the social media. [00:06:09] It's building that reach ecosystem off experiential activations, partnerships, tapping into influencers, thinking about how can we create media worthy moments. So for example, Team Galaxy Creator Collective is one of the ways we drive that relationship and engagement. Building a lot of conversation and community engagement in our social channels plays a huge role. [00:06:35] Experiential and partner activations, whether it's New York Fashion Week or our partnership with Red Bull, and reimagining how we show up at incredible first female competitions like Magnitude or a cliff diving or something else incredible. [00:06:52] Damian: mean, one of the challenges of your job is to stay on top of the fast moving, nature of culture. You have to be responsive. And I [00:07:00] think one of the most brilliant illustrations of that was earlier this year when, there was a certain ad that was that rolled out called, crushed where creative tools were being smashed into a tablet. [00:07:10] And Samsung had a quick responds with an ad called Uncrushed. Could you talk a little bit about that, that moment and what happened there and how you responded and generally about how you need to be sort of quick on your feet when it comes to being a marketer [00:07:25] Olga: Yeah, absolutely. And I think it comes down to a combination of being very clear about what you stand for as a brand and what your reason for being is, and being quick and nimble and constantly evolving to be at the center of that conversation. [00:07:43] And for us, when that, um, competitive ad came out, that was pretty much against everything we stand for. Which is open innovation and forcing and fueling the creativity and self expression on people's terms. And that's why for us it [00:08:00] wasn't just a rebuttal, but it was a very thoughtful It was a very, very quick response to, even though very, very quick articulation and expression of what we hold near and dear to our heart and championing that incredible community of creative people, and that's why we call that response and crash. [00:08:15] It wasn't a campaign plan for months. it was a very quick response. it went on social because it was so true and authentic and because it was executed in a very quick manner, we were able to garner. A lot of response and a lot of coverage without actually spending any money on it. [00:08:34] Damian: That's amazing. Do you think sometimes those quick response, campaigns, if you like, or ads, in some ways, are kind of more unexpected ads, are more, what's the word? effective in some ways than ones that may have taken a long time to plan. [00:08:48] Olga: It's probably a combination of both because I don't want to say don't plan, go with the flow and try to do everything within 48 hours. I wouldn't recommend that. But as you said, [00:09:00] The brand's ability to stay current and to stay top of mind for consumers is being constantly in tune with what consumers are doing and what they care about and what's happening in the competitive environments and what is top of mind for people. [00:09:17] So it's probably a combination of both and that what defines the brands that are able to champion what they stand for in a way that never loses authenticity and relevance. [00:09:28] Ilyse: Originally I saw a lot of backlash when it first out. Did you look at that backlash at all? Or was it something that you weren't even paying attention to and you just wanted to jump on it regardless? [00:09:40] Olga: wanted to be very much focused not only on what we're against, but what we're for. And that's what drove that response. We are about creativity, we are about open innovation, we are about celebrating the expression, and we're about pushing boundaries [00:10:00] rather than crushing everything underneath that. So that was probably as important, if not more important than trying to think what people are pulling apart around that original ad. [00:10:11] Ilyse: in a world where there's two operating systems, okay, you have iOS and Android. How do you view the competition in the space? Is it one system versus another? Or is it all about the product? [00:10:25] Olga: Well, at the core of the Samsung mobile brand has been this idea and ethos of openness and open innovation and collaboration and building the products and experiences and the ecosystem of products that pushes away the boundaries that might be forced on those products and ultimately deliver subpar experience. [00:10:47] So for us, it's relentless focus on delivering that. Open innovation, and that comes through how we build products, how we design those experiences, how we partner with like minded change makers in the [00:11:00] industry to really reimagine what those experiences are. Products could be whether it's partnering with Google to build circle to search, incredible functionality or Qualcomm or Microsoft for us. [00:11:12] The fewer barriers there are in the world, the further we can all go. The more we can drive towards that truly accessible, equitable, representative world and human innovation. So I would say I like to think about it not as a competition per se, but, What is our enemy? And oftentimes the enemy is the barriers and complacency and the inertia that exists within the industry or within the consumer behavior. [00:11:43] And how do we build not only the product experiences, but also incredible marketing messages and campaigns to really shake that up and drive towards progress. [00:11:56] Ilyse: Now when you're marketing, and especially when it comes to like [00:12:00] new products and new pieces of technology, what would you say is a sell for a new piece of tech? So is it the technology itself or is it looking at the tech and how it can enhance creativity for that user? [00:12:14] Olga: One hundred percent the latter one. It's all about it's never about technology and the conversation. We started with is smartphones and tablets and the mobile experiences being at the core of what we do every single day. So our focus, even with the latest launch earlier this year of Galaxy AI, has been how do we showcase what it could do for people, whether it's sketching AI photo editing, whether it's communicating across boundaries, because you have this wonderful life translated. [00:12:48] you know, reimagining your capability or reimagining how your earbuds connect to your phone and your tablet in a very, very seamless way. So it's all about what you can [00:13:00] do with it, whether it is something to help you save time or it's truly for fun. [00:13:05] Damian: fun. Now that brings us to the question of A. I. And the integration of A. I. Into new phones. And that for sure is a hot topic right now. And it's not just phones, of course. Could we talk a little bit about, you know, your thoughts on A. [00:13:19] I. On and the marketing of the products that you there on your watch? A. [00:13:26] Olga: and Galaxy Eye that we introduced in January and since then rolled out across the portfolio of our mobile products is not just a fancy and flashy new feature. It's truly at the core of where technology is going and how we can make it more accessible. More exciting, more delightful, more useful to our consumers. [00:13:48] And we see that in how they have been using that technology. Right now there are over a hundred million devices. All around the world that have been using [00:14:00] Galaxy AI. We know that just in the US alone, within a week, there are [00:14:05] Damian: are 78 [00:14:06] Olga: 78 million of instances when people are using those Galaxy AI features. And that's an incredible consumer response that tells us we're in the right track and we're building something that people love, that people find value in, and that helps us get more ideas for how we can innovate further. [00:14:24] Ilyse: You know, on that note, you are a big proponent of brand love and, and really diving into what I guess makes consumers keep coming back to a brand. Why would you say it's important to generate that kind of buzz around a brand? [00:14:45] Olga: It's really important to keep being relevance and being meaningful to consumers. It's important for people to feel something about your brand and in order to build and nurture that brand [00:15:00] love. We need to be very, very clear about what is that reason for being? What do we want to be remembered for, known for? [00:15:09] How do we want to make people feel? And on the other hand, continue to constantly evolve based on what people are telling us. Being open to it, having the desire, having the drive to really, keep reinventing ourselves without ever losing that core and that ethos of our brand. And for us, it's always been that idea of openness and open innovation and relentless pursuit of breaking barriers and pushing boundaries.  [00:15:40] Ilyse: So, Olga, how do you layer in different channels when it comes to your overall strategy? [00:15:46] Olga: It's a combination of different channels that help us in a very personalized way reach Diverse communities and audiences from the demographic from the psychographic perspective, so we think about our [00:16:00] universe, including online video advertising, because that creates the opportunity to be extremely targeted and very measurable. [00:16:10] We also deploy, um, a lot of our advertising through programmatic ads by similarity. It allows a lot of precision and a lot of scale, but we also layer in different approaches to social media platforms. So, for example, how we build for platforms with matter is different for, uh, What we do with snap and spotify and twitch, which again allows us to show up in a consistent way, but in a more relevant and tailored approach, obviously, that all is connected to the work that we do through our partnerships, through our influencer work and a lot of our experiential and out of home media.  [00:16:51] Damian: I have to ask you though we mentioned at the top the Galaxy AI ring, you're wearing it. Can you tell us a little about it?  [00:16:59] Olga: a [00:17:00] huge fan. I can't get enough of it. It's an incredible piece of technology. Again, it's powered by Galaxy AI, and it's an incredible device that allows you to track your sleep patterns, your health, your energy score. [00:17:16] So it tells you basically how you are doing, what you could be doing differently to feel better, gives you What we call wellness tips, and it's perfectly connected to your other devices, whether it's watch or the Samsung Galaxy phone, so you can actually get obsessed about those metrics. I have to say, I haven't been the healthiest person, according to this ring, but I have tons of wellness tips to get me to a better place. [00:17:40] Damian: That's great to hear. Well, thank you so much for speaking with us.   [00:17:46] Damian: And that's it for this edition of The Current Podcast. [00:17:48] We'll be back next week, so stay tuned. [00:17:51] Ilyse: The Current Podcast's theme is by Love Caliber. The Current team includes Kat Vesce and Sydney Cairns. And remember,  [00:17:59] Olga: We are [00:18:00] about creativity, we are about open innovation, we are about celebrating the expression, and we're about pushing boundaries rather than crushing everything underneath that. [00:18:11] Damian: I'm Damian. [00:18:12] Ilyse: I'm Ilyse. [00:18:13] Damian: And we'll see you next time. And if you like what you hear, please subscribe and leave us a review. Also, tune in to our other podcast, The Current Report. 

In our "Singapore Home Brew" segment… “Saturday Mornings” host Glenn van Zutphen and co-host, author Neil Humphreys are joined by David Chew, Festival Director, Singapore Night Festival and Lynn Chong, Head of Brand Marketing, Mobile eXperience, Samsung Singapore as they give details on the 15th Singapore Night Festival.See omnystudio.com/listener for privacy information.

Mardi 25 juin, François Sorel a reçu Yves Maitre, operating partner Jolt capital et consultant, ancien PDG de HTC, Enguérand Renault, consultant chez Image 7, Frédéric Krebs, CMO Serena, ancien Partner Newfund, ancien Directeur général AlloCiné, Léa Benaim, journaliste BFM Business, Willem Gay, journaliste Tech&Co, Laetitia Orsini, directrice Marketing d'Orange et Jérôme Bloch, directeur Marketing et Stratégie de Samsung Electronics France pour la division Mobile eXperience dans l'émission Tech & Co, la quotidienne sur BFM Business. Retrouvez l'émission du lundi au jeudi et réécoutez la en podcast.

Mobile phones can do more than just call, text, and scroll – they now have the power to digitally transform a company's ability to efficiently do work within their business processes. This week, Samsung's Phil Lander and SAP's Andy Hancock join us to dive into their critical role of mobile devices in driving efficiencies, business continuity, and employee satisfaction within supply chain operations. Come join us as we discuss the Future of Supply Chain.

Welcome to an exciting episode of SAP Mobile Matters, the podcast that explores how mobile technology is changing the way we work. This episode is a special edition, capturing the atmosphere and impressions directly from SAP Mobile Day Eschborn and part of our theme “customer in the spotlight” in which you can learn how businesses are using mobile tech to transform their work and deliver value to their employees. My name is Carina Rosenau. I am Customer Engagement Lead for Mobile Experience and Engineering at SAP and I'm thrilled to have with us today, Xaver Groiss, SAP Consultant at Lufthansa Industry Solutions. Join us as we dive into the Flight Path to Innovation on Lufthansa's Journey with the SAP Mobile Development Kit. We will also hear from several customers and partners about their key takeaways of SAP Mobile Day Eschborn.

This episode is featuring KAUST as part of our theme “customer in the spotlight” in which you can learn how businesses are using mobile tech to transform their work and deliver value to their employees. My name is Carina Rosenau. I am Customer Engagement Lead for Mobile Experience and Engineering at SAP and I'm thrilled to have with us today, Juan Carvallo, Experience Design and Architecture Manager at KAUST and Andre Russell, Director S/4HANA RISE Center of Excellence at SAP. Join us as we uncover how KAUST leveraged the potential of their entrance hub, KAUSTCentral, to reduce their energy consumption and to spread magic amongst their users. Besides the technical foundation of the mobile app, the SAP BTP SDK for iOS, we will also talk about the importance of a vision for the future and how technology can be leveraged to even further enrich the life at KAUST.

Nesta edição, Jucyber e Wallace Moté conversam com Renato Citrini, gerente sênior de produto da divisão de Mobile Experience da Samsung Brasil. Vamos falar sobre os celulares baratinhos como a série Galaxy A e a importância deles em mercados como o Brasil, onde são a porta de entrada do mundo da tecnologia para muita gente. Porta 101 é nosso programa semanal, publicado toda segunda em que a gente se aprofunda em um tema específico do universo da tecnologia. Entre em contato por: podcast@canaltech.com.br Conheça o Podcast Canaltech. Aproveite as melhores ofertas com o Canaltech Ofertas. Deixe também uma avaliação no seu dispositivo que isso ajuda muito a gente. Este programa é um produto do Canaltech, com produção e roteiro de Wallace Moté, apresentação de Juliana dos Santos (Jucyber), edição de Samuel Oliveira e revisão de áudio por Wallace Moté. Capa por Rafael Damini. Trilha sonora de Guilherme Zomer.See omnystudio.com/listener for privacy information.

Samsung's new phone is an A.I.-powered mobile experience - so what does that mean exactly? Geoff Quattromani explains the device to Neil.See omnystudio.com/listener for privacy information.

Breaking News: Google Next Registration is live! That's right already, and you have until the end of January or when it sells out to purchase your ticket! ⁠https://youtu.be/Pie637lMu2w?si=kTlHZXbt3xxSR5dV⁠ Don't miss Google Cloud Next '24, April 9–11, 2024, at Mandalay Bay Convention Center in Las Vegas. We're gearing up to go bigger in 2024 with a new location, fresh programming, and exciting surprises. Register now to take advantage of the $999 USD early bird price* – that's 50% off the full ticket price of $1,999 USD.

This episode is featuring Great Lakes Cheese as part of our theme “customer in the spotlight” in which you can learn how businesses are using mobile tech to transform their work and deliver value to their employees. My name is Carina Rosenau. I am Customer Engagement Lead for Mobile Experience and Engineering at SAP and I'm thrilled to have with us today, Brian Shellhorn, HR Information Systems Manager at Great Lakes Cheese and Jason Ross, Principal Product Manager at SAP SuccessFactors. Join us as we uncover how Great Lakes Cheese grew from a neighborhood cheese delivery business in 1958 to more than 4,000 employee-owners supplying over 25% of all packaged cheese consumed in the US. Learn how Great Lakes Cheese harnesses the power of enterprise mobility to support this rapid growth. So, grab a coffee, sit back and tune in for an entertaining conversation on the mobile journey of Great Lakes Cheese with Brian Shellhorn and Jason Ross.

Os celulares se tornaram hubs de serviços, conteúdo e entretenimento para a população. Como trabalhar com produtos cujos preços variam entre R$ 500 e mais de R$ 10 mil? E os dobráveis? São os novos queridinhos do mercado? O Mídia e Marketing recebe Lúcia Bittar, diretora de marketing da área de Mobile Experience da Samsung Brasil. No papo, a executiva também fala sobre como a marca tem feito para tornar a tecnologia mais acessível para os consumidores e sobre os desafios de trabalhar com dezenas de influenciadores e criadores de conteúdo. "Os consumidores fazem uma curadoria do que querem assistir: isso impôs uma nova forma de pensar ao marketing. Um dos grandes erros é usar o mesmo formato e tentar aplicá-lo em todas as plataformas. Hoje, todas as mensagens têm que ser customizadas".See omnystudio.com/listener for privacy information.

Welcome to an exciting episode of SAP Mobile Matters, the podcast that explores how mobile technology is changing the way we work. This episode is a special edition, capturing the atmosphere and impressions directly from SAP Mobile Day Chicago and part of our theme “customer in the spotlight” in which you can learn how businesses are using mobile tech to transform their work and deliver value to their employees. My name is Carina Rosenau. I am Customer Officer for Mobile Experience and Engineering at SAP and I'm thrilled to have with us today, Laura Musgrove, Manager of Global Business Solutions (for Operations) at Freeport-McMoRan a global player in the mining sector. Join us as we uncover the aspirations, challenges, and remarkable achievements Freeport-McMoRan has encountered on their mobile journey and hear from several customers and partners about their key takeaways of SAP Mobile Day Chicago.

In this episode of What's Next with Aki Anastasiou, Justin Hume – the Vice President of Mobile Experience at Samsung South Africa – discusses the company's newest foldable smartphones. Justin Hume is a Samsung smartphone expert, having worked at the company for over 11 years. He has held his current position since March 2022. In his interview on What's Next with Aki Anastasiou, Hume discusses what makes the new Samsung Galaxy Z Flip 5 and Fold 5 smartphones special, and an important step forward for the Galaxy smartphone business. He begins by explaining the key improvements the Flip 5 and Fold 5 make over the previous generation of Galaxy Z foldable smartphones. Hume then outlines when these smartphones will be available for purchase in South Africa and their recommended price point. He also notes the trade-in deals that will be available for the Flip 5 and Fold 5 smartphones, and concludes by detailing the target markets for these devices.

Invité nuevamente a Claudia Contreras, CMO & Sr. Marketing Director para la división de Mobile Experience de Samsung Electronics México, para que nos cuente sobre el diseño y avances de los nuevos Galaxy A54 5G y Galaxy A34 5G.

In this episode I caught up with Oliver Weidlich, of Contxtu.al Sydney, formerly known as Mobile Experience. I've met Oliver several times over the years whilst living in Sydney, always in passing, and never in detail, but was always hugely impressed when I saw him speak about Design, and here is no different. We focus our conversation on spatial computing, and get straight into the nitty gritty of what this is, and how it will radically change how we design services and experiences. We chat about the complexity of data ownership, and build on the conversation threads that myself and Scott Jenson spoke several months ago. Oliver is awesome and I know you will love this conversation. https://www.contxtu.al/spatialcomputing Other useful links Become a Patron of This is HCD / https://www.thisishcd.com/become-a-patron Sign up to This is HCD Newsletter / https://www.thisishcd.com/community/stay-up-to-date-with-this-is-hcd COURSES with This is HCD / https://www.thisishcd.com/courses COACHING for Change-Makers / https://www.thisishcd.com/coaching-mentoring-for-innovators-change-makers FREE GUIDE - 7 Days of Awesome Journey Map Tips: https://www.thisishcd.com/landing/7-day-killer-journey-mapping-tips Follow Gerry Scullion on Twitter / https://twitter.com/gerrycircus Follow This is HCD on Twitter / https://twitter.com/thisishcd Our partner links We recommend Webflow for all web design and development needs.‍ Webflow: Create a custom website | No-code website builder We used Descript to power our podcast ‍Descript | All-in-one video & podcast editing, easy as a doc Our podcast is edited by the A-Team at CastUp / Enquire with them about editing. ‍Learn more and connect with Castup Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode I caught up with Oliver Weidlich, of Contxtu.al Sydney, formerly known as Mobile Experience. I've met Oliver several times over the years whilst living in Sydney, always in passing, and never in detail, but was always hugely impressed when I saw him speak about Design, and here is no different. We focus our conversation on spatial computing, and get straight into the nitty gritty of what this is, and how it will radically change how we design services and experiences. We chat about the complexity of data ownership, and build on the conversation threads that myself and Scott Jensen spoke several months ago. Oliver is awesome and I know you will love this conversation. https://www.contxtu.al/spatialcomputing Other useful links Become a Patron of This is HCD / https://www.thisishcd.com/become-a-patron Sign up to This is HCD Newsletter / https://www.thisishcd.com/community/stay-up-to-date-with-this-is-hcd COURSES with This is HCD / https://www.thisishcd.com/courses COACHING for Change-Makers / https://www.thisishcd.com/coaching-mentoring-for-innovators-change-makers FREE GUIDE - 7 Days of Awesome Journey Map Tips: https://www.thisishcd.com/landing/7-day-killer-journey-mapping-tips Follow Gerry Scullion on Twitter / https://twitter.com/gerrycircus Follow This is HCD on Twitter / https://twitter.com/thisishcd Our partner links We recommend Webflow for all web design and development needs.‍ Webflow: Create a custom website | No-code website builder We used Descript to power our podcast ‍Descript | All-in-one video & podcast editing, easy as a doc Our podcast is edited by the A-Team at CastUp / Enquire with them about editing. ‍Learn more and connect with Castup Learn more about your ad choices. Visit megaphone.fm/adchoices

The Collective Shift Mobile experience is here! Crypto on the go has never been easier with instant access to Collective Shift updates! This is your guide to get you started and takes you through discovering the application! Download here!Timestamps: 00:00 Mobile Experience00:30 Download01:30 Log In 02:00 Dashboard03:37 Filter05:00 Ben Simpson05:30 Multimedia06:26 Comments06:50 Notifications07:18 Help Center08:13 Chat to US08:53 GO DOWNLOAD! 

Janet Lee, Senior Vice President/Chief Marketing Officer of Mobile Experience at Samsung Electronics America, joins Marketing Matters to talk about launching The Galaxy S23 - Samsung's latest smartphone, her view of female representation at the C-Suite level, their approach to marketing new Galaxy devices in general and more! Hosted on Acast. See acast.com/privacy for more information.

Recent updates on Amazon suggest these 3 areas becoming increasingly important, and can be leveraged for growing your brand on Amazon. These include Mobile Experience, Storefront, and Videos.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/audit

Mi querida Claudia Contreras, CMO & Sr. Marketing Director para la división de Mobile Experience de Samsung Electronics México viene a hablarnos sobre el gran lanzamiento del Serie Galaxy S23 y Ultra y no saben lo espectacular que está.

Mercredi 1er fevrier, François Sorel a reçu Jérôme Bloch, directeur marketing et stratégie Mobile eXperience, Samsung Electronics France, Thomas Vinard, PDG et cofondateur d'Alpinov X, Bastien Didier, fondateur et président de Mentalista, Valentin Benoit, Président et Cofondateur de RIDE!, Sabrina Quagliozzi, correspondante BFM Business à New York, Stéphane Pedrazzi, journaliste BFM Business, Florian Di Vito, PDG de Lifesize Plans Avignon, Philippe Tissot, cofondateurs de Komut, Adam Achir, cofondateur et PDG de Reborn, Jean-Michel Amaré, fondateur d'Atawey, et Thomas Chambon, fondateur de GeoRide, dans l'émission Tech & Co sur BFM Business. Retrouvez l'émission du lundi au jeudi et réécoutez la en podcast.

Jérôme Bloch, directeur marketing et stratégie Mobile eXperience, Samsung Electronics France, était l'invité de François Sorel dans Tech & Co, ce mercredi 1er février. Il a annoncé la sortie du nouveau Samsung Galaxy Unpacked 2023, sur BFM Business. Retrouvez l'émission du lundi au jeudi et réécoutez la en podcast.

As avenues of consumer interactions advance, what areas should marketers focus on to evolve communication? Pepper Evans, SVP of Marketing at Optum, claims that the next advancement for marketers is to focus on the mobile experience. By improving app capabilities, companies can easily communicate with consumers to provide meaningful connections and drive revenue. Tune in to the episode to hear how Pepper invests in her employees to enhance their experiences which in turn improves customer interactions.Tune in to learn:What Optum does (02:05)About the consumerization of healthcare (10:02)How to balance fast-paced environments as a marketing leader (14:10)About personalizing communication with customers (21:49)Mentions:14:03 Siegel and Gale22:18 LuLuLemon Apparel29:50 Moveable Ink37:00 AYR Apparel Interesting quote if anyone cares: Culture moves at the pace of trust 30:20?Marketing Trends is brought to you by Salesforce Marketing Cloud. For more great marketing insights, sign up for The Marketing Moments newsletter. You'll get ideas to help you build better customer relationships, invites to upcoming events, and access to the latest industry research. Subscribe at https://sforce.co/MarketingMoments

Try Privy for FREE today Follow Ben on Twitter Get The Ultimate Black Friday Bundle Offer Get your copy of The Ultimate Black Friday Calendar Get your free SMS marketing templates Create your FREE Masterclass+ account Get your copy of The Ultimate 2022 Ecommerce Holiday Calendar Check out Privy Masterclass Try The Shopify Store Grader Check out The Ecommerce Marketing Playlist Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Get your free copy of Ecommerce Marketing Recipes Ecommerce Marketing School is sponsored by soona and #paid

This episode of the Business, Innovation and Technology podcast looks at different approaches to building the Metaverse. Podcast host Jonathan Kratz, Director and Head of Industry of Technology, Mobile, and Creativity at Meta has two conversations, one with Ralph Pardo, CEO of Hearts & Science US, the other with Janet Lee, SVP and CMO of Mobile Experience at Samsung Electronics America.   Ralph shares why he thinks society is ready to go “all in” on the Metaverse: the incremental change we have seen for many years has recently become large-scale change, opening people to all sorts of possibilities. Yet even as these possibilities open up, Ralph maintains it's more important than ever to be intentional about the applications that companies are building in the Metaverse. That intentionality will drive design.   Janet makes some allusions to the experience that Samsung is currently building in the Metaverse (and hopes to open to the public later this year) and indicates that she shares Ralph's intention-driven thinking. One of Samsung's big wins recently has been in using new media to push a new product and in Janet's discussion with Jonathan, she shares why storytelling is so important. After you listen, connect with podcast host Jonathan Kratz and guests Ralph Pardo and Janet Lee on LinkedIn. You can also visit Hearts & Science to learn the latest about branding and the Samsung Newsroom for the latest on mobile experiences.

En entrevista para Imagen Empresarial con Rodrigo Pacheco, Claudia Contreras, Chief Marketing Officer & Head of Marketing Mobile eXperience de Samsung, habla de su regreso al puesto y actualidad de Samsung.

In seinem Vortrag vom 2. Februar 2022 stellte Sebastian Sterl die "Mobile Experience Sampling-Methode" (MESM) vor. Dieser Ansatz wurde im BMBF-Projekt „LaBeCo“ entwickelt und ist eine App-basierte Studie zur Messung situativer Corona-bezogener Risikowahrnehmung, Schutzverhalten und Situationsmerkmalen. Die Studie trägt zur Erstellung eines situativen psychosozialen Lagebilds bei und ergänzt retrospektive Bevölkerungsbefragungen um das situative Element.

As one of the world's largest producers of electronics, it's no surprise Samsung's own mobile marketing is setting the bar. Whether it's launching its new innovative take on the flip phone with bold new creative, or showcasing its products on reality shows, or digging into data to understand how to best speak to consumers, Samsung's mobile marketing is on the frontlines of creativity. In this episode, we speak with Janet Lee, VP/CMO, Mobile Experience at Samsung Electronics America, to hear how she's leading with interesting creative and data-led strategies. As mobile use continues to grow worldwide, we dive deep into how Samsung is building lifelong relationships with its consumers.

Hello and welcome to a new episode of the SAP Experts Podcast. My name is Timo Deiner and I am an innovation manager at the german office of the CTO at SAP Germany. Today we are leaving the mindset paths and dive into a really relevant topic which touches our daily live: mobile devices. Have you ever wondered how to run enterprise mobility at scale? SAP has around about 85.000 iOS devices, they are all managed and we as employees have the best experience when using these devices. My guest today has made all that possible when he started a mobile team many years ago: Martin Lang. Today he is head of Mobile Experience in the board area of Thomas Saueressig. We talked about some security myths from the past, the role of gamification and fun during development and the upcoming flagship app “SAP Mobile Start”. Let's jump into the episode and listen to Martin what SAP is bringing in the future for mobilizing the Intelligent Enterprise. Follow Timo: https://www.linkedin.com/in/timo-deiner Follow Martin: https://www.linkedin.com/in/martintlang/ Share your feedback at akshi.mohla@sap.com

Stetson and Dennis talk about AT&T's new Unlimited Elite plan, the Mint Mobile data breach, and network performance and coverage updates of Verizon, AT&T, and T-Mobile. AT&T's New Unlimited Elite Plan Official AT&T press release: https://about.att.com/story/2021/att_unlimited_elite.html Network Performance Reports: RootMetrics State of Mobile Union 2021: https://rootmetrics.com/en-US/content/us-state-of-the-mobile-union-1h-2021 Tutella State of Mobile Experience 2020: https://www.tutela.com/blog/united-states-state-of-mobile-experience-2020 OpenSignal Mobile Network Experience Report 2021: https://www.opensignal.com/reports/2021/01/usa/mobile-network-experience More information on Mint Mobile data breach: Original Bleeping Computer post: https://www.bleepingcomputer.com/news/security/mint-mobile-hit-by-a-data-breach-after-numbers-ported-data-accessed/ Mint Mobile Reddit post: https://www.reddit.com/r/mintmobile/comments/ohnlfr/mint_mobile_hit_by_a_data_breach_after_numbers/ Recent response from Mint Mobile: https://www.reddit.com/r/mintmobile/comments/of9506/recent_questions_on_security/ Support us on Patreon and get exclusive content: https://www.patreon.com/stetsondoggett Subscribe on YouTube: https://www.youtube.com/stetsondoggett Compare cell phone plans: https://www.bestphoneplans.net/ Cell phone plan & smartphone deals: https://www.bestphoneplans.net/deals Contact Us: podcast@bestphoneplans.net Social Links: https://twitter.com/stetsondoggett https://twitter.com/DennisBP3 --- Support this podcast: https://anchor.fm/bestphoneplans/support

While companies continue to invest in the digital transformation through desktop sites, many are ignoring the same level of investment in mobile apps.This can be a costly mistake as more consumers prefer to use their phones for purchases; if a company's mobile site & app experience is less than the consumer expects, they might turn elsewhere.Samir Kumar Sah, host of The Experience Business podcast, discusses the critical importance of mobile app investment and 7 key steps to a mobile-first strategy.

If you work in the newspaper industry, you're probably already aware that most web traffic is now coming from mobile devices. The switch to mobile has been an internet-wide trend throughout the 2010s. However, our latest statistics show just how dramatic this shift has been over even the past couple of years. According to our platform-wide statistics, in 2018, our websites saw nearly 80% of online traffic coming from traditional desktop computers, with only 8% coming from mobile devices & smartphones, and another 12% coming from tablets or other in-between devices. Fast-forward to today. Last year, in 2020, our websites...Article LinkLet us know your thoughts about this episode by reaching out on Social Media!Facebook: https://www.facebook.com/ourhometownincInstagram: https://www.instagram.com/ourhometownwebpublishing/Twitter: https://twitter.com/ourhometownincLinkedIn: https://www.linkedin.com/company/our-hometown-com/..........Our Hometown Web Publishing is The Last Newspaper CMS & Website You'll Ever Need.  We help you generate revenue, engage with readers, and increase efficiency with Our Hometown's Digital & PrePress CMS features to fit your needs & budget.OHT's Web Publishing Platform is:-Powered with WordPress-Hosted on Amazon Web Services-Integrated with Adobe InDesign & Google Drivehttps://our-hometown.comSubscribe to our YouTube channel: https://www.youtube.com/channel/UCKw6KpKUiQkWldrX2-J1Kag?view_as=subscriberOur-Hometown can be reached via email for comments or questions at: ops@Our-Hometown.com

This is an episode of “Why Isn't It Working - Business & Tech Podcast” with hosts Karl Wood, Michael Hamilton and guests.Today's guest is Alex Drag, Head of Product Marketing at Kobiton. Kobiton is the mobile experience platform trusted by leading organizations globally. Our best-in-class software platform helps drive improved revenue on the mobile channel by lowering app abandonment, improving quality and reducing time-to-market. Used by over 60,000 developers and testers worldwide, Kobiton is transforming the way companies deliver mobile apps through innovative applications of Artificial Intelligence, Real-Device Testing and the industry's first and only mobile scriptless automation solution. There's a reason the world's mobile elite choose Kobiton to deliver perfect mobile experiences for their users.In this conversation we discuss Alex's journey to date, his view on the smartphone mobile experience, the impact to revenue for a poor mobile experience, simple scriptless automation with the Kobiton AI platform, focus on efficiencies and cost reductions for development teams, and much more.Alex can be reached through:Linkedin: https://www.linkedin.com/in/alexdrag/Website: https://kobiton.com/--Why Isn't It Working - Business & Tech Podcast details:Join Karl Wood & Michael Hamilton to discuss all things business and technology. The guys will bring you stories from the business side of tech. With over 30 years of combined experience with strategic business & IT delivery. Karl and Michael will bring their true insights into IT and how they can help with your business.Follow “Why Isn't It Working” on social media: Twitter: https://twitter.com/karlmickpodcastLinkedIn: https://www.linkedin.com/company/why-isn-t-it-working-business-tech-podcastFacebook: https://www.facebook.com/karlmickpodcast/YouTube: https://www.youtube.com/channel/UCsJ9jPaiU1OyKHOq-F3Kv4gListen and subscribe on the platform of your choice: Apple: https://podcasts.apple.com/au/podcast/why-isnt-it-working-business-tech-podcast/id1532844598Google: https://podcasts.google.com/feed/aHR0cHM6Ly93aHlpc250aXR3b3JraW5nLnBvZG9tYXRpYy5jb20vcnNzMi54bWw=Spotify: https://open.spotify.com/show/24VoQLrMMNGwr0tC4O7MTy?si=pnqkhM9XQR-DZBeq8leisAPodomatic: https://whyisntitworking.podomatic.com/

Alexandra has partnered closely with Product, Sales, Marketing, Services, Operations, and others to shape the direction of Google's mobile ads products, specifically apps. She is a Mobile Experiences expert who will share her knowledge with you today on who mobile product is changing in today's world. Get the FREE Product Book here

This may go without saying.    But website design today absolutely must account for the proliferation of users accessing pages on mobile devices.    And there's a huge difference when designing for a desktop versus mobile.    So, with that in mind, on this episode of SmartBug on Tap I’m sharing my top 10 tips for designing for mobile.    Check us out on Apple Podcasts here. And if you don’t use Apple Podcasts, here’s an alternative link.

Kürzlich stand die neueste Mobilfunk-Technologie 5G erstmals live während eines Bundesligaspiels zur Verfügung. Im SPONSORs-Podcast erklärt Andreas Heyden (45) welchen Mehrwert die Technologie für das Stadionerlebnis hat und wie 5G in Zukunft genutzt werden soll. Der Geschäftsführer der DFL-Tochter DFL Digital Sports spricht zudem über die weiteren Digitalprojekte der DFL. Alle Themen des Podcasts im Überblick: Die neue Rolle von Andreas Heyden bei der DFL Digital Sports (3:10) Die Wertschöpfungskette bei der DFL (4:15) Die Technik hinter der 5G-Anwendung in Wolfsburg (7:30) Mobile Experience bei der DFL (14:00) Die Pläne mit OTT bei der DFL (16:00) Reichweiten und Engagement in Social Media (20:55) Social Media als Tool für Markenpflege (23:00) Ryghts: Das Joint Venture von DFL und Athletia zur internationalen Piraterie-Überwachung (26:00) Danke für deine Podcast Bewertung unter: getpodcast.reviews/id/1236559169 Wir freuen uns über Feedback zum neuen Podcast-Format! Darüber hinaus hast du Fragen oder Themenvorschläge? Dann schreib uns an podcast@sponsors.de  Mehr Infos unter: sponsors.de/sponsors/podcast  Jetzt abonnieren: Spotify | iTunes | Android | Soundcloud

This week's episode of LTA is a little different because we've got special guest Brendan Gill, CEO and co-founder of mobile analytics firm Opensignal, and he'll share with us what truly makes a good mobile experience.

I'll say it once, but I'll say it again: this episode is a parody.

Host Will Hernandez, discusses mobile loyalty programs, with Citi's Managing Director, Customer Engagement and Innovation, Mary Hines. Will also chats with Elliot Maras, editor of Kiosk Marketplace and Food Truck Operator, about the relationship between mobile and kiosks.

How do companies design smooth mobile experiences? Most retailers keep this question top of mind, and Walgreens is no different. The retailer has optimized its mobile experience for customers including Boomers, which comprise over 20 percent of Walgreens’ app users. In this episode, hear from Walgreens’ “mobile guy,” Senior Product Manager Benjamin Weiss, on how the company integrates its services into one app that eases friction in not just the shopping experience, but customers’ quality of life.

Minter Dialogue Episode #233 Charles Hall is the CEO and co-founder (along with Simon Kelton and Stuart Hall) of PepperHQ, a white label mobile platform for retailers to provide greater convenience, increase revenues and create more powerful loyalty programmes. For now, Pepper is focused on the hospitality sector, but the future is much broader. In this podcast, we explore how consumer and retail trends are evolving, some of the keys to success in creating a strong loyalty programme, and what needs to happen within the organisation to foster a healthy long-term retail business. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

The future of learning is mobile. Increasingly portable devices, including smartphones, tablets, and wearables, are capturing a larger share of the information market. With the shift to mobile content consumption and most recently, production, educators and learners expect access to educational resources anytime and anywhere. In this online event, representatives from four organizations featured in the NMC Horizon Report series will share insights behind their innovative use of mobiles. The program will also focus on mobiles’ impact on digital strategy, user experience, virtual reality, and location intelligence. Explore how this trend is providing a greater understanding of user behavior to inform better learning design.

Learn how to make your mobile experience more effective.

Senior Writer, Publishers Weekly   Interview starts at 19:24 and ends at 33:23 I absolutely think it's madness to continue to push for regulatory input into the eBook market. Look what it did for you last time. Let's just let the lawyers go away now. We've all articulated what we think the problem is in the market. Publishers came together to put the agency model in place, and they perfectly articulated the reason why they believe the agency model should be in place. I think that there's got to be business solutions at this point.    News “Supreme Court Rejects Apple's Appeal” by Andrew Albanese at Publishers Weekly - March 7, 2016 “Supreme Court Declines to Hear Apple's Appeal in E-Book Pricing Case” by Adam Liptak and Vindu Goel at The New York Times - March 7, 2016 Hagens Berman press release on Supreme Court decision - March 8, 2016 “Apple's $400M E-Book Payout: How Much You'll Get and When” by Jeff John Roberts at Fortune - March 8, 2016 Department of Justice press release on Apple case - March 7, 2016 “The Cost of Returning Encryption to Amazon Fire” (video) at BloombergBusiness - March 7, 2016 “Jeff Bezos Lifts Veil on his Rocket Company, Blue Origin” by Kenneth Chang - March 8, 2016 “Why Jeff Bezos is finally ready to talk about taking people to space” by Christian Davenport at The Washington Post - March 8, 2016 “The Echo from Amazon Brims with Groundbreaking Promise” by Farhad Manjoo at The New York Times - March 9, 2016 “B&N is Shutting Down One of Its Top Three Digital Blunders on March 15” by Nate Hoffelder at The Digital Reader - March 3, 2016 “B&N CDO Fred Argir: We Must Win the Mobile Experience” by Daniel Berkowitz at Digital Book World - March 8, 2016   Tech Tips How to save an audio clip using the Audible for Windows 10 app (video and instructions) Kindle for iOS update   Interview with Andrew Albanese “Supreme Court Rejects Apple's Appeal” by Andrew Albanese at Publishers Weekly - March 7, 2016 Stories by Andrew Albanese at Publishers Weekly   Content “How to Format Your Book for Kindle,” a web course by Bruce Jones. (Enter the code KINDLEBONUS to get discounted price of $49 instead of original price, $149 Course link with discount already entered Why We Read Fiction by Lisa Zunshine Putting My Foot Down by Brent Underwood   Next Week's Show An audio collage of voices and ideas from South by Southwest Interactive in Austin, including Douglas Rushkoff, author of a new book, Throwing Rocks at the Google Bus: How Growth Became the Enemy of Prosperity   Music for my podcast is from an original Thelonius Monk composition named "Well, You Needn't." This version is "Ra-Monk" by Eval Manigat on the "Variations in Time: A Jazz Persepctive" CD by Public Transit Recording" CD.    Please Join the Kindle Chronicles group at Goodreads!

Minter Dialogue Episode #149 — This interview is with Maya Mikhailov, CMO and co-founder of GP Shopper, a mobile integrated platform for retailers and brands. Based out of NY and Chicago, GP Shopper works with companies such as Best Buy, Estee Lauder, Ulta and Nikon. Maya has twice been named “Guru of Mobile” by the DMA and is leading the charge with GP Shopper in helping retailers and brands to interact with the mobile connected customer. In this podcast, we talk about how retailers are approaching the single customer view, how and where retailers are creating value for customers, as well as other topics such as metrics, attribution and creating trust through the mobile. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast.Support the show (https://www.patreon.com/minterdial)

At the recent OMMA conference at SXSW a distinct trend emerged from the leading thinkers and practitioners of mobile tech in retail - the experience of their customers trumps the use of technology. This is welcome news as most are leading with technology and then figuring out a way for it to fit in their customer's lives. Chuck highlights what Lowe's and Alex & Ani are doing to use mobile to connect with their customers. These are great lessons as both companies are on the forefront of mobile strategy for retail.

At the recent OMMA conference at SXSW a distinct trend emerged from the leading thinkers and practitioners of mobile tech in retail - the experience of their customers trumps the use of technology. This is welcome news as most are leading with technology and then figuring out a way for it to fit in their customer's lives. Chuck highlights what Lowe's and Alex & Ani are doing to use mobile to connect with their customers. These are great lessons as both companies are on the forefront of mobile strategy for retail.

By now, companies know they need to be “on mobile.” But should that experience be a native app, a mobile web app, or something in between? The answer rarely is such a simple choice. And if you’ve ever entered into mobile discussions with a series of stakeholders, it may seem impossible to reach consensus.

This week on the Boagworld web show we discuss 10 ways to improve your users mobile experience.

Testing the Mobile Experience as Tim speaks with Michael Mace, mobile strategist at UserTesting.com. The former Apple and Palm executive discusses the needs for Accessibility, context-sensitivity and searchability to optimize the mobile user experience. We also learn about his Lost in Space experience.

Peter left all of us with some great lessons learned for creating awesome mobile experiences.