Podcasts about investment roi

In this deeply moving and insight-rich episode of Gratitude Through Hard Times, host Chris Schembra welcomes Sara Hardwick, the Community Relationship Strategist at the Gift•ology Group and steward of the late John Ruhlin's enduring legacy. What begins as a conversation about gifting quickly unfolds into a masterclass in human connection, spiritual resilience, and the transformative power of long-game generosity.Sara shares her unexpected journey into this world of relational marketing—how a nudge from her college roommate and a single Google search led her to John's work, and how her bold outreach blossomed into a mentorship, a career, and a calling. Chris and Sara reflect on how the principles of Beyond Gift•ology are not just business strategies—they're spiritual frameworks for living well, loving deeply, and leading with purpose.The episode pays tribute to John Ruhlin, a father, husband, and business visionary who turned gifting into an art form and relationship-building into an enterprise. John passed away in 2024, but his wisdom—"Relationships can take you places marketing can't"—lives on in the systems, stories, and spirit that Sara now helps shepherd to the world.Together, Chris and Sara unpack practical strategies from Beyond Gift•ology: how to build a business based on Return on Relationship (ROR), how to gift without branding or ego, and how to become what Adam Grant calls a “strategic giver”—someone who gives generously and wisely without burning out.They explore the nuances between swag and soul, between a gift that gathers dust and a gift that transforms a relationship, and between a one-off act of kindness and a lifestyle of sustained generosity. Sara also speaks vulnerably about her faith journey, how her relationship with God guides her every decision, and how grief, gratitude, and giving are all connected.Chris draws parallels between his own work at the dinner table and John's commitment to elevating relationships through thoughtful gestures. They explore how tiny, consistent acts—handwritten notes, engraved knives, warm introductions—create ripple effects that build not just revenue, but legacy.Whether you're a founder, a sales leader, a service-based professional, or simply someone who wants to live more intentionally in your relationships, this episode offers a generous mix of soul and strategy. It's a reminder that business doesn't have to be cold, marketing doesn't have to be manipulative, and giving—when done well—can be your greatest competitive edge.What You'll Hear in This Episode➤ A Powerful Opening TributeChris opens with a personal story of how a 20-minute call with John Ruhlin in 2017 changed his life. That call turned into a two-and-a-half-hour conversation, a lasting mentorship, and the permission to go “all-in” on human connection.➤ Sara's Origin Story: From College Gifting Club to Gift•ology LeaderYou'll hear how Sara's best friend Chloe encouraged her to Google “gift giving company”—a search that led to John Ruhlin's work and, eventually, to Sara founding the internet's largest gifting community while still in college.➤ The Long Game of Generosity: ROR > ROISara and Chris dive deep into the difference between Return on Investment (ROI) and Return on Relationships (ROR). Sara explains why short-term thinking in business keeps us stuck—and how giving first, without expecting anything in return, can actually become your greatest long-term growth engine.➤ Gifting as Strategy, Not SwagSara outlines the key rules of strategic gifting:It's not about you—it's about the recipient. No logos, ever. Personalize for their life, not your brand. Love on the inner circle—spouses, kids, even the family dog. Focus on “practical luxuries” that create 5,475+ moments of thoughtfulness over time.➤ The Rise of the Rich Relationship SocietySara introduces the R.I.C.H. framework:Reciprocal Influential Connected HumbleShe shares how this system is designed to help entrepreneurs and service-based professionals build referral-based businesses rooted in trust, warmth, and mutual growth.➤ Jesus, Dinner Parties, and the Divine Power of a KnifeIn one of the most personal moments, Sara credits her faith—and specifically, her renewed relationship with Jesus—as the compass guiding her work. They connect the dots between Jesus' Last Supper, dinner tables as sacred community spaces, and how something as simple as a personalized kitchen knife can become a legacy of love.➤ Beyond the Business Tactic: Legacy as the Ultimate ROIThe episode closes with a powerful reminder: while gifting is a strategy, true generosity is a posture of the heart. Sara shares that she's not just playing for business success—she's playing for eternity. Key TakeawaysGenerosity isn't a transaction—it's a transformation. Strategic gifting isn't about getting something back immediately. It's about creating meaningful moments that compound over time.Your swag isn't a gift—it's a billboard. The most powerful gifts are useful, personal, and logo-free.Business is human-to-human. In a world overrun with AI, algorithms, and advertising, it's the relationships built at your dinner table—not your Instagram grid—that truly move the needle.Legacy is built in the little things. A handwritten note. A kitchen knife. A prayer. A hug. These are the moments people remember. Links & ResourcesBeyond Gift•ology by John Ruhlin – Buy the bookLearn more about the Rich Relationship Society – giftologygroup.comContact Sara Hardwick – sara@giftologygroup.comConnect with Sara on LinkedIn – linkedin.com/in/sarahardwickGiftology (Original Book) – Buy here

In this weeks episode Hazel concludes a mini-series on financial calculations by focusing on the concept of return on equity (ROE). Unlike return on investment (ROI), which measures the profitability of a specific investment at the time of purchase, ROE assesses how effectively an asset generates profit over time based on the equity held. KEY TAKEAWAYS Understanding Return on Equity (ROE): Unlike Return on Investment (ROI), which measures the profitability of a specific investment at the time of purchase, Return on Equity assesses how effectively an asset generates profit over time based on the equity held in it. Evaluating Personal Assets: It's important to assess the equity in personal assets, such as property or savings accounts, to understand how well they are performing. This includes considering cash flow from rental properties or interest from savings. Home Equity Considerations: While many view their home as an asset, it typically does not generate income unless utilised in specific ways (e.g., renting out a room). Therefore, the return on equity from a primary residence is often zero. Regular Portfolio Assessment: Regularly reviewing the performance of your investments and equity is crucial. For example, a property that once had a high return on equity may underperform over time, necessitating a reevaluation of whether to keep or sell it. BEST MOMENTS"It's really important to understand the numbers and to understand the maths around how your money's working for you quite frankly." "Most people don't own... any sort of level of return on that equity in their own home. It's a big fat zero when it comes to a return on equity from your own home equity." "You have to be really careful... if you're going to consider releasing any equity from your own home, because this is obviously going to cost you more money." "The question really is what level of return would you like or want to see from your equity if you were to work with it differently?" VALUABLE RESOURCES Click here to download your FREE gift, our Financial Freedom Spreadsheet, to help you get a 'snap shot' of your finances... https://www.the-freedom-club.com/financial-freedom-spreadsheet-landing-page ABOUT THE HOST Having started her career as a professional, classical musician, Hazel de Kloe also had a personal quest to become financially free. She and her husband built a successful, multi-million-pound property business, next to their own careers, but soon realised that true freedom doesn’t JUST come from being financially independent… Having meant so much to her family, it has been her passion ever since, to inspire, educate and empower others on their journeys towards this 'Holy Grail'. During one particular property mentoring session back in 2009, she had a powerful recognition of exactly how to facilitate this. Nicknamed now, The Wealth Whisperer, she has a unique way of getting to the crux of what is needed to help fulfil this quest. CONTACT METHODS WebsiteInstagram

Interview with Digital Marketing Expert Corey Morris: Do you Got ROI? Are you getting a Return on Investment – ROI – from your Digital Marketing? To survive as entrepreneurs, we must make digital marketing part of our promotional tool kit. Podcast guest Corey Morris is founder and CEO of Voltage Brands, a premier digital agency focused on digital marketing and websites (TheDMSP.com or Voltage.Digital). Corey has spent 20 years working in strategic and leadership roles focused on growing client brands with ROI-generating digital strategies. His industry leadership, client success, and community-focused work led to a Digital Marketing Association Marketer of the Year award. Corey will help us to improve our Digital Marketing, and get more ROI from it! Subjects discussed in podcast include: • Corey Morris's journey into launching a digital marketing business • How he got started with digital marketing • Corey's “START Planning Process” • Using START to develop a better Digital Marketing Plan • How does digital marketing reinforce your company's brand? • How do we get more digital marketing engagement? • How often should you post on social media? • The right amount of content to support digital marketing • How website designs can better support Digital Marketing • How is Artificial Intelligence – AI - changing digital marketing? • Accounting for AI in your online presence and digital marketing • One thing a podcast listener can do right now to improve ROI from Digital Marketing Episode Spotlight: Lil' Bubba (LilBubbas.com) Interview Guest [caption id="attachment_181004" align="aligncenter" width="950"] Corey Morris, CEO of Voltage Brands[/caption]   Your Host   More Links Subscribe to Home Business TV YouTube Channel (Click)  Subscribe to the Home Business Podcast  

In dieser Podcast-Episode spreche ich mit Thomas Fröhlich, Gründer von GenAI Berlin, über den aktuellen Stand der KI-Adoption in Unternehmen. Wir beleuchten, wie Unternehmen KI einsetzen, wo sie Fortschritte machen und wo sie noch Schwierigkeiten haben. Thomas, der als KI-Berater tätig ist, gibt Einblicke in seine Arbeit mit verschiedenen Unternehmen und deren Herausforderungen. Der KI-Hype und der Weg zur Klarheit: Thomas beschreibt den anfänglichen Hype um KI und seinen Fokus darauf, Klarheit in den Markt zu bringen. Sein Meetup in Berlin diente als Plattform für den Austausch und das tiefere Verständnis von KI-Anwendungsfällen. Die Rolle von Large Language Models (LLMs): Wir sprechen über LLMs und ihre Anwendungsmöglichkeiten, von der Texterstellung über Bild- und Videoanalyse bis hin zu Multimodalität. Thomas demonstriert die Möglichkeiten, indem er von seiner eigenen Nutzung von Tools wie Google Gemini berichtet, um Fragen zu beantworten und Inhalte zu generieren. Er betont die einfache Interaktion durch Sprache im Gegensatz zu aufwändigem Prompt Engineering. Praktische Anwendung und Workshops: Thomas bietet Workshops an, die von KI-Grundlagen bis hin zur Strategieentwicklung und der Identifizierung von Anwendungsfällen (Use Cases) reichen. Ein Schwerpunkt liegt auf der Suche nach "Low Hanging Fruits" – also Anwendungsfällen mit geringem Aufwand und hohem Nutzen. Herausforderungen bei der Implementierung: Ein wesentlicher Stolperstein ist die Integration von KI in bestehende IT-Systeme. Die Komplexität der IT-Landschaft in vielen Unternehmen behindert die schnelle Implementierung von KI-Lösungen. Ein vielversprechender Ansatz besteht darin, KI auf Betriebssystemebene zu integrieren, um die Integration in verschiedene Anwendungen zu vereinfachen. Skalierung und ROI: Die Skalierung von KI-Pilotprojekten in die Produktion stellt eine weitere Herausforderung dar. Die Erwartungshaltung an die Fehlerfreiheit von KI-Systemen muss realistisch bewertet werden. Der Return on Investment (ROI) von KI muss sorgfältig abgewogen werden, unter Berücksichtigung von Kosten und Nutzen. Kernaussage: Der erfolgreiche Einsatz von KI in Unternehmen erfordert nicht nur die Auswahl der richtigen Technologie, sondern vor allem eine ganzheitliche Betrachtung der Digitalisierungsstrategie, der Dateninfrastruktur und der internen Prozesse. Ein schrittweiser Ansatz mit Fokus auf konkrete Anwendungsfälle und realistischen Erwartungen ist entscheidend. Links in dieser Ausgabe Zur Homepage von Jonas Piela Zum LinkedIn-Profil von Jonas Piela Zum LinkedIn-Profil von Thomas Fröhlich Der Liferay Trendreport Wie digital sind die Customer Journeys? Wie schätzen sich Versicherer ein, was erwarten Kunden? Welche Maßnahmen sind geplant? Ladet euch den Trend-Report von Liferay und den Versicherungsforen herunter: Trendreport herunterladen Das QAware Whitepaper KI-Experte QAware zeigt Versicherern, wie sie mit Hilfe von KI eine automatisierte Schadenbearbeitung, effizientere Prozesse und personalisierte Angebote realisieren können. Ladet euch jetzt das aktuelle QAware-Whitepaper herunter: Whitepaper herunterladen

Someone appears to have committed arson at NM GOP HQ. According to a new Wallethub report, New Mexico is dead last when it comes to the Return on Investment (ROI) for taxpayers And, another new Wallethub report places New Mexico first on "most stressed." The best part of what happened in the session is the death of several bad bills. State data on Albuquerque Public Schools finds the District's performance on education metrics wanting which broadly reflects the recent findings of NAEP.  A travel journalist on Youtube named Nick Johnson recently traveled to Albuquerque's Warzone. He called it: "The Most Frightful Neighborhood In America." New Mexico's film industry is in a "lull" but the state expects to pay out $118 million in tax credits in the current fiscal year, while $117 million was paid out last year and $73 million the year before that. 

In this episode of Gartner ThinkCast, we tackle the AI business outcomes that matter most for 2025. As part of our Top of Mind video series, Distinguished VP Analyst Mary Mesaglio unpacks the three key dimensions of AI value — Return on Employee (ROE), Return on Investment (ROI) and Return on the Future (ROF) — and explains how leaders should balance them as a portfolio. Tune in to learn how all three will impact decision making, talent retention and strategic investments for organizations in today's AI landscape. Dig Deeper Explore more: Map Your AI Use Cases https://gtnr.it/4gpTg8E  Watch now: Gartner Top of Mind https://gtnr.it/4iCiAKT 

Send us a textAll safe harbors require the one-third income test. In this episode, Captain Integrity Bob Wade continues his breakdown of Ambulatory Surgery Centers (ASCs). Hear how the one-third income test works, when a second one-third test is needed, what the Return on Investment (ROI) needs to be based on, the 4 types of ASCs safe-harbored under the Anti-Kickback Statute (AKS), and how to approach loans. Learn more at CaptainIntegrity.com

Get featured on the show by leaving us a Voice Mail: https://bit.ly/MIPVMFULL SHOW NOTES https://www.microsoftinnovationpodcast.com/658Steve Jeffery from Microsoft's PowerCat team unveils the Business Value Kit, a revolutionary tool aimed at quantifying the value of Power Platform applications within organizations. This episode explores how the toolkit captures user stories, aligns value with organizational goals, and empowers companies to communicate their successes effectively.  TAKEAWAYS • The Business Value Kit helps organizations assess the value of their applications  • Importance of storytelling in measuring tech impact  • Flexibility in aligning value with departmental goals  • Achievements and feedback from early users of the kit  • Encouragement of a culture of success through shared narratives  • Continuous improvement based on user insights and needs This year we're adding a new show to our line up - The AI Advantage. We'll discuss the skills you need to thrive in an AI-enabled world. DynamicsMinds is a world-class event in Slovenia that brings together Microsoft product managers, industry leaders, and dedicated users to explore the latest in Microsoft Dynamics 365, the Power Platform, and Copilot.Early bird tickets are on sale now and listeners of the Microsoft Innovation Podcast get 10% off with the code MIPVIP144bff https://www.dynamicsminds.com/register/?voucher=MIPVIP144bff Accelerate your Microsoft career with the 90 Day Mentoring Challenge We've helped 1,300+ people across 70+ countries establish successful careers in the Microsoft Power Platform and Dynamics 365 ecosystem.Benefit from expert guidance, a supportive community, and a clear career roadmap. A lot can change in 90 days, get started today!Support the showIf you want to get in touch with me, you can message me here on Linkedin.Thanks for listening

Guest: Dr. David Cobbs, PhD, is a Clinical Neuropsychologist in Dallas, TX   This is the second part of a meaningful and practical conversation with Dr. David Cobbs - he begins by sharing about the “mechanisms” that he's put in place to draw closer to others and to God - some call these the “spiritual disciplines.” You need to put these practices in place not only to hold you accountable, but also so that you can look back and do some healthy self-evaluation so that you can do better moving forward!   If you're a “Type A” personality - meaning that you're driven - it means that you have that personality that could be successful in your spiritual and family life too…if those things are your priority! You have to make the commitment to prioritize the important things…and then follow through with those commitments.   If you haven't been doing this in the past, NOW is the time to make the adjustment - and find people around you to help you and hold you accountable. Consistency is key. Also consider your Return on your Investment (ROI) - as you invest in others, seeds of connection and commitment are planted and you will reap the harvest of good relationships in the future.   Single guys - start putting these disciplines in your life and you'll attract a spouse who sees these things as valuable and meaningful. It is critical to surround yourself with good friends who “spur you on to love and good deeds” (Hebrews 10:24). Start with getting your relationship with God “right” first…then all your other relationships will be dramatically affected by this foundational relationship.   T4M guys - just a reminder that Training4Manhood is a non-profit, 501(c)(3) ministry and you can make donations either via Zelle (info@training4manhood.com) or by visiting the Training4Manhood website. Huge thank you to Jared Wood for allowing T4M to use his music in our intro and outro selections.

Episode #336 // Last week, we produced a BUMPER episode on the pros and cons of an MBA qualification. I even gave you a framework to help you evaluate whether an MBA is right for you, at this particular point in your career.In this episode, I go a step further, as I take a look at the overabundance of leadership development options that you might choose (or your company might choose for you).How do you navigate the maze of leadership development options?It's important to consider your Return on Investment (ROI). Although there are many benefits to continuous learning, the primary purpose of any professional development should be to expand your career opportunities, thereby improving your earning capacity.If you want to take the guesswork out of deciding which leadership development options may be right for you, this episode (and the free downloadable PDF guide which you can access here) will equip you with everything you need.----------------

When you think of combinations who comes to mind?

Multiple Sources of Income Opportunity: We have a rare opportunity for someone to join us as a scriptwriter, editor, mixer or showrunner, possibly even for co-founder rewards. If you are interested enough to dedicate the time to learn the craft, contact us at this Facebook link: ⁠http://www.facebook.com/simplesuccesswithjohnbrandy⁠ Our Credits: These podcasts are productions of Little Red Hen Industries. OUR FIFTH YEAR!! Learn about financial education & personal finance with John Brandy on Simple Success on Mondays! Listen to great speeches with John on A Choice Voice, which comes out on Wednesdays! Follow Us Here: ⁠⁠https://www.instagram.com/simplesuccesswithjohnbrandy⁠⁠ ⁠⁠https://www.pinterest.com/simplesuccesswithjohnbrandy/⁠⁠ ⁠⁠https://www.facebook.com/simplesuccess⁠⁠ ⁠⁠https://www.reddit.com/r/littleredhen/⁠⁠ All Little Red Hen Productions: ⁠⁠John Brandy Podcasts⁠⁠ Production Credit: Techno King: John C. Brandy Alter Ego: Doubting Thomas Fact-Checker: A Small Brown Beef Animal, Really Tiny. Facts Are Important But Are Also Easy Social Manager: Abraham Lincoln Media Expert: Augustus Caesar Psychologist: William James Sound Designer: Adobe's Creative Suite Language Consultant: Lea – The French “Do Your Own Research” Lady Videographer: Etomon Koshki Audio Props: Les Paul Inspiration: Many podcasts and other sources and of course Napoleon Hill. Subscribe Links: iOS Simple Success: ⁠⁠https://podcasts.apple.com/us/podcast/simple-success-with-john-brandy/id1549566678⁠⁠ Droid Simple Success: ⁠⁠https://podcasts.google.com/search/simple%20success%20with%20john%20brandy⁠⁠ iOS A Choice Voice: ⁠⁠https://podcasts.apple.com/us/podcast/a-choice-voice-with-john-brandy/id1560026051⁠⁠ Droid A Choice Voice: ⁠⁠https://podcasts.google.com/search/a%20choice%20voice%20with%20john%20brandy⁠⁠ AI Voices & Other Stuff @ Amazon Polly, Google, Open AI, Eleven Labs, Adobe, ACE Studios, Suno.AI,  & Udio.Com.⁠⁠⁠⁠ Finally, you can find us on Podmatch, Matchmaker.FM, Podbooker and Podcast Guests, where we consider guests & guesting on other people's shows. And really finally, our main background music and sound effects come from ⁠⁠freesound.org⁠⁠.

On this episode of the Iowa Manufacturing Podcast, Leisa welcomes Troy Vincent of Navigate Wellbeing Solutions and Whitney Kolbe of Kemin for a deep dive into workplace wellness. They unpack the concept of Value on Investment (VOI) versus Return on Investment (ROI), exploring how wellness programs can drive both business success and employee wellbeing. Whitney details how Kemin's wellness initiatives are changing lives by creating a supportive and health-focused culture. Troy discusses how HR professionals can better manage wellness programs using data while balancing various stakeholder needs. Their combined expertise provides a roadmap for companies aiming to enhance their wellness strategies. Hear the full show: https://iowapodcast.com/vincent-kolbe-creating-value-through-wellness   

Higher Education Expert Analysis of Anticipated Federal Policy Changes Under the Incoming Administration Part 1 of this two-part podcast welcomes back Tom Netting, president of TEN Government Strategies and our Washington Update expert, to examine how the 2024 US elections will transform higher education. Drawing from over three decades of policy expertise on The Hill, Netting provides an insider's perspective on the anticipated changes a Trump administration and Republican Congress could bring to higher education. The conversation unpacks major shifts within the Department of Education, from FAFSA modernization and Title IX overhaul to the future of student loan repayment. Netting addresses pressing questions about federal funding streams, potential departmental restructuring, and the impact of new IT security regulations. The discussion culminates in a penetrating analysis of how evolving ROI metrics could fundamentally alter higher education funding decisions. Overview What Higher Education Leaders Will Gain from Listening to This Podcast Higher Education Implications of the 2024 Election – Part 1 The incoming presidential administration is expected to bring significant changes to the Department of Education, moving much faster than it did in the previous administration. Key personnel appointments are being announced quickly and are comprised of a more seasoned team. Netting doesn't believe the Department of Education will be abolished but expects significant changes in how it is run, particularly with Linda McMahon as the nominee for Secretary of Education. Her background suggests the Department will be run more like a business with an emphasis on fiscal responsibility. Higher education leaders should be prepared to embrace potential changes, some of which might be positive. For example, the administration is expected to address the challenges with the FAFSA form and the administration of student financial aid, issues that have led to a decline in applications. Federal Higher Education Reform: Key Policy Changes for 2025 Key areas of change within the Department of Education likely include: Title IX: The current Title IX regulations are facing legal challenges, with 26 states blockading the regulations as put forward and 24 states trying to implement them in the new iteration, which is causing chaos for institutions. The new administration may revisit these regulations. Gainful Employment and Financial Value Transparency Regulations: All institutions, not just proprietary or those subject to loss of eligibility, are supposed to submit information on all of their student cohorts to the Department of Education by January 15th. These regulations, requiring institutions to submit data on student cohorts and completers lists, are facing scrutiny and potential revision under the new administration. Income-Contingent Based Repayment Plans: The administration will need to address the upcoming deadline for student loan repayments and may revise existing income-driven repayment plans. Netting succinctly explains the difference in opinion between Republicans and Democrats on student loan repayment.  Return on Investment (ROI) in Higher Education: The new administration is likely to focus on the ROI of higher education, potentially using a calculation similar to the one used for “exemplary institutions” under the previous administration. This could lead to an assessment of ROI across all sectors of higher education and influence funding decisions. The major difference, however, is that this new equation methodology recognizes a 10-year window, not a 3-year window of earnings potential.  Three Key Takeaways for Higher Education Leaders Engage with Policymakers: Actively engaging with policymakers at both the state and federal levels. This involves understanding their priorities, building relationships, and advocating for policies that support higher education. Prioritize Cybersecurity: The increasing focus on cybersecurity, particularly the NIST 800-171 regulations, makes cybersecurity a top priority. This includes investing in necessary infrastructure and personnel to ensure compliance and protect sensitive data. Focus on Workforce Development: Place a high priority on workforce development and the need for higher education institutions to align their programs with the needs of the economy. This includes forging partnerships with businesses and industries to provide relevant training and ensure graduates are well-prepared for the workforce. Higher Education Policy Outlook 2025 Overall, it is recommended higher education anticipate a period of significant change under the new administration. Leaders should stay informed about policy developments, particularly those related to the issues listed above, and be prepared to adapt to a new regulatory environment. Join us next week for Part 2 of this Washington Update with Tom Netting on anticipated changes coming in 2025 with the new administration.  Read the transcript on our website at https://changinghighered.com/washington-update-implications-of-the-2024-elections-on-higher-ed-part-1/ #HigherEducation #WashingtonUpdate #HigherEdPolicy About Our Podcast Guest Tom Netting Having spent all of his professional career devoted to higher education policy oversight and implementation, Tom Netting has an extensive knowledge of the laws and regulations governing all aspects of higher education. His considerable background and experience have afforded him the opportunity to view the development and implementation of federal higher education and workforce development policy in their entirety – including issues related to higher education and workforce development, health care, veteran affairs policies, and the procurement of federal appropriations. About the Host Dr. Drumm McNaughton is the founder, CEO, and Principal Consultant at The Change Leader, Inc. A highly sought-after higher education consultant with 20+ years of experience, Dr. McNaughton works with leadership, management, and boards of both U.S. and international institutions. His expertise spans key areas, including accreditation, governance, strategic planning, presidential onboarding, mergers, acquisitions, and strategic alliances. Dr. McNaughton's approach combines a holistic methodology with a deep understanding of the contemporary and evolving challenges facing higher education institutions worldwide to ensure his clients succeed in their mission.

In this episode of Financial Clarity for Doctors, Corey and Rachelle walk through when it makes sense to tackle home renovations (and when it doesn't).  As always, think about your goals and the resources needed to achieve those goals. Good examples of renovations include: Necessary repairs and maintenance. If you don't do it now, you're likely going to NEED to do it later. Smaller cosmetic updates like paint. These are typically lower cost and can increase the value of your home. Larger remodels (kitchens and bathrooms) and expansions that help you make your current home more livable. These will not add enough value to your home to make the cost worthwhile financially, but can potentially help you stay in a home with a much lower mortgage interest rate. This doesn't usually make sense if you are not planning to stay in the home for a long time. Downsides of renovating include: For most larger renovations, you will likely not recoup the cost through appreciation in your home value. For example, the Return on Investment (ROI) for kitchen and bathroom remodels is less than 50%. It can be incredibly disruptive to your home life. Depending on the size of the renovation, your home may not be livable for a while. Most remodels go over budget and are not completed on time. A remodel can be enticing, especially when interest rates are high and getting into that next home may be out of reach.  But go into it with a very clear understanding that the process will have a lot of bumps in the road – more money, more time, more stress than you expect.  To hear more, listen to the full episode. For more financial planning tips from Corey and Rachelle, find them on social media! LinkedIn: @CoreyJanoff and @RachelleVanderzanden; Instagram: @CoreyJanoff and @VanderzandenRachelle; and Twitter: @CoreyJanoffCFP and @RachelleFinance  Discussions in this show should not be construed as specific recommendations or investment advice. Always consult with your investment professional before making important investment decisions. Securities offered through Registered Representatives of Cambridge Investment Research, Inc., a broker-dealer, member FINRA/SIPC. Advisory services offered through Cambridge Investment Research Advisors, Inc., a Registered Investment Adviser. Finity Group, LLC and Cambridge are not affiliated. Cambridge does not offer tax or legal advice.

Grab the Macros Made Simple Guide: https://www.shaeladaugherty.com/offers/RQxaXACi In today's episode of Move Your Body Differently, we're diving deep into what it means to truly get a return on your investment in your health and fitness journey. If you've ever felt like you were putting in all the effort—following the workouts, tracking your food, investing in the programs—but not seeing long-lasting results, this episode is for you. We'll unpack the “all-or-nothing mentality” and why quick fixes and fad diets never lead to lasting changes. You'll learn how investing in your health can lead to long-term benefits, not just physically, but mentally and emotionally, as we break down the importance of small, sustainable habits in fitness. One of the biggest issues women face is tying their self-worth to their fitness results—and in this episode, we'll explore why your identity is not found in your weight, diet, or fitness program, but in who God says you are. Return on Investment (ROI) in health: Why slow, consistent progress trumps quick results. Understanding the pause button mentality and how it leads to burnout. The subtle connection between self-worth and fitness results, and how to untangle them. Fad diets and quick fixes: why they don't work and what actually leads to sustainable fitness. How to approach your health and fitness journey like a retirement plan—small, consistent investments lead to big returns. The power of small habits: How one mini change, like focusing on protein, can lead to massive results. Why prioritizing one small health habit (like tracking protein intake) can give you more mental clarity, physical energy, and confidence. Breaking free from the guilt and shame cycle when your fitness program doesn't go as planned. The importance of focusing on mental energy and decision fatigue in your health journey. How you can invest less time upfront but see more results in the long term with strategic fitness planning. Too many women invest in health programs and then feel like failures when they don't get long-term results. This episode is about shifting that mindset, seeing the bigger picture, and understanding that small changes lead to major returns. You'll leave this episode knowing how to invest wisely in your health journey and, more importantly, how to feel confident and empowered in the process.

To select a property with the best Return on Investment (ROI), consider the potential earnings. Understanding how to evaluate this can guide you to make the most advantageous decisions consistently.

Herzlich willkommen zu einer neuen Episode des Triple A Podcast! In dieser Folge widmen wir uns einem Thema, das für alle Mitteständler und Beratungsexperten da draußen äußerst relevant ist: dem Return on Investment (ROI) eines Podcasts. Tauche mit mir, Daniel, tief in die Welt der Podcastmonetarisierung ein und lerne, wie du durch authentische digitale Kommunikation echten Mehrwert für dein Business schaffen kannst. ✨ Finanzielle Ziele und ROI eines Podcasts: Wir analysieren, wie ein Podcast nicht nur Reichweite und Markenbekanntheit steigert, sondern auch echten Umsatz generieren kann. Ich zeige dir, wie du mit realistischen Zahlen ein erfolgreiches Konzept entwickelst.

Send us a textWelcome to another enriching episode of The Laundromat Resource Podcast! In today's episode, our host Jordan Berry sits down with Andrew Cunningham, a seasoned expert in the laundromat industry, to discuss invaluable insights and strategies for laundromat owners.Interview Highlights:1. Market Dynamics and Trends: Andrew Cunningham dives deep into the current market climate, predicting a decline in the number of laundromats over the next five years. However, he assures that the remaining businesses will likely see increased volumes and will still be profitable.2. Valuation and ROI: Andrew offers expert advice on how to evaluate laundromat businesses, focusing on key aspects like lease conditions, financials, and equipment. He shares strategies to maximize Return on Investment (ROI) and how to manage operational costs effectively.3. Selling and Buying Laundromats: Learn the critical steps to prepare your business for sale, from maintaining accurate records to understanding market multiples. Andrew and Jordan discuss the importance of collecting utility bills, profit and loss statements, and how proper documentation can expedite the selling process.4. Operational Advice for New Owners: For those looking to buy their first laundromat, Andrew outlines the essential steps to ensure a smooth transition. From keeping existing employees during the initial phase to understanding the financial health of the business, Andrew's insights are a must-listen.5. Managing Multiple Locations: Gain insights on scaling operations and managing multiple laundromats effectively. Andrew shares lessons from other business models and how to apply them to the laundromat industry.6. Historical and Market Insights: The episode also touches on the fascinating history of laundromats and the evolving market conditions. Discover how past changes in payment systems could hint at future trends.If you are a laundromat owner or aspiring to become one, this episode is packed with expert advice that can help you navigate the complexities of the laundromat business. From understanding market trends and valuation to day-to-day operational strategies and long-term planning, Andrew Cunningham and Jordan Berry provide a wealth of knowledge that is both practical and actionable.Don't miss out on these valuable insights—hit play and transform your laundromat business today! Want us to cover more specific topics? Email us your suggestions, and maybe we'll do a special themed session like "Drunk Laundromat" or even try out goat yoga for some fun and engaging discussions.Connect With UsYouTubeInstagramFacebookLinkedInTwitterTikTok

#081: View the shownotes here - https://loublakely.com/online-course-roiThe traditional business world loves to focus on Return on Investment (ROI) & in most cases, it's a good way of viewing things. But online course launches...urgh, they're a little bit different. In this episode, I share: Why gauging your first launch from a ROI perspective is not your best optionCosts you should include in any calculations, and costs you shouldn't   The better way of gauging your true success with online course launchesFor any resources mentioned during this episode, visit the shownotes here:https://loublakely.com/online-course-roiEnjoy the episode, Lou xx I'd love to hear what you thought of this episode! Send me a message...Join me on IG: https://www.instagram.com/loublakely_/Find out more on my website: https://loublakely.com/

Joshua Berry is the author of Dare to Be Naïve: How to Find Your True Self in a Noisy World. He is also the Co-founder and Managing Director of Econic, an innovation, transformation, and strategy consulting company and Certified B Corporation. Along with his team, Joshua has partnered with US Bank, John Deere, Procter & Gamble, Nelnet, Ameritas, Omaha Public Power District, Farm Credit Services of America, and Blue Cross Blue Shield of Nebraska, among others. As business challenges become increasingly complex, the transformative power of doing good in business creates a flywheel effect that impacts both Return on Investment (ROI) and Ripples of Impact (ROI). Joshua challenges business leaders to think bigger and more intentionally to discover the expansive value of using business for good. Episode Insight: I believe you already have what you need deep inside of you to create this difference in the world, and you've had it there from the start. Something natural, authentic—nativus—naïve. Background: Have you ever been called naïve for suggesting that businesses can do more good and have a positive impact on not only profits but also employees, consumers, and the world? Joshua Berry has. I met Joshua at the ROI of Why conference in Lincoln, NE, where I heard him speak on using naivety to drive curiosity, innovation and growth. During the episode, Joshua and I discuss his book, Dare to be Naïve: How to Find Your True Self in a Noisy World, and why focusing on being a business for good benefits all stakeholders. We discuss how more and more employees, customers, and business leaders agree that how and why money is made is increasingly as important as how much money is made. Yet business leaders often fear being labeled as naïve if they pursue social good while pursuing profit. That fear can be paralyzing, ultimately keeping them from sharing – and acting on – their biggest and best ideas. Joshua also shares his vision of becoming employee-owned and how he's setting the stage in unconventional ways. Have a listen and let me know what you think! How to find Joshua: Websites: www.econic.co www.joshuaberry.com LinkedIn: https://www.linkedin.com/in/joshberrygphr/ Order my book, The Ownership Mindset, on Amazon or Barnes and Noble Follow me on Instagram or LinkedIn. Subscribe to my podcast Reflect Forward on iTunes Or check out my new YouTube Channel, where you can watch full-length episodes of Advice From a CEO! And if you are looking for a keynote speaker or a podcast guest, click here to book a meeting

Send us a Text Message.Today, we have the pleasure of conversing with Alexsandro Siedschlag (Alex), a safety leadership coach, human factors specialist, safety differently enthusiast, and friend of Safety Collaborations.In this episode, we continue our exploration of the Return on Investment (ROI) of leadership and safety coaching, examining the lenses we should use to measure its effectiveness, the lagging indicators to avoid, and the overall impact of coaching interventions.Throughout the conversation, we uncover the unique nuances of coaching in high-risk industries and explore strategies for achieving meaningful and sustainable improvements.Highlights:

God's favor rests on those who show mercy, recognizing that the mercy Jesus calls us to is about the Light of Eternity (LOE) rather than Return on Investment (ROI). Being merciful starts with examining our own hearts and actions. Jesus' call of mercy is bigger than something to do, it's someone to be, and the world is desperate to experience.  We're called to be merciful, forgiving, and generous, with the Holy Spirit guiding us every step of the way.

In this episode of the Raising Godly Girls Podcast, hosts Rachael and Natalie dive into the profound impact of intentional discipleship on our children's spiritual growth. They explore the concept of Return on Investment (ROI) within the framework of faith, discussing how the seemingly mundane daily practices can have eternal ripple effects on our kids and future generations. From the joys of Sunday dinners to the significance of family vacations consecrated to the Lord, Rachael and Natalie share practical tips and heartfelt stories on nurturing a strong spiritual foundation.  Rachael and Natalie also reflect on the challenges posed by secular culture and the importance of maintaining a consistent faith journey, even in the face of life's inconveniences. They emphasize the role of American Heritage Girls (AHG) in supporting families through various stages of discipleship, from early childhood to teenage years, highlighting the resources and community AHG provides to bolster parents in their mission.  Tune in to gain insights on engaging your family in everyday discipleship, hear inspiring testimonies, and learn how to make the most of life's moments to instill lasting faith in your children. Don't miss this encouraging conversation designed to equip and inspire you on your journey of raising Godly girls.  Find an American Heritage Girls Troop near you, visit americanheritagegirls.org  Add even more Biblical wisdom to your parenting quiver, visit raisinggodlygirls.com 

Book Marketing Agency's Expertise and Focus Chris Benetti, the owner of Smart Author Media, a book marketing agency, discussed his expertise and the agency's focus on helping business owners sell books. Chris has been in the marketing field for about eight years, and his agency's main objective is to assist clients in generating leads and clients through book sales. The discussion also touched on Chris's journey in marketing, his initial years of learning and experimentation, and the last four years of more refined direction. The conversation concluded with Michael D. Levitt expressing interest in why Chris's agency chose to specialize in working with authors. Post-Launch Book Marketing Opportunity Discussed Chris Benetti discussed the opportunity he identified in the marketplace, where there was a lack of services to help published authors market their books effectively post-launch. He shared his approach of taking a holistic view of the entire process, from building book funnels to running ads, with the goal of maximizing sales for authors. He also emphasized their team's readiness to take full responsibility for the campaigns and the unique approach of not relying on clients for creatives and inputs. Michael D. Levitt agreed with Chris's approach, highlighting the importance of marketing strategies that respond to the specific needs of each book and author. Advertising Validation Process Discussed Chris Benetti discussed the process of running ads for clients, which involves a validation period of 30 days to determine what works best. He explained that they go through a checklist of changes to ad elements based on metrics, such as ad headline, copy, creative, or offer. He emphasized the importance of patience, as ads often don't work right away and require testing and validation. Michael D. Levitt highlighted the need for patience in the process, citing Jeff Bezos' approach to Amazon's early days as an example. Marketing Campaigns: Test, Target, Invest, Maintain Momentum Michael D. Levitt emphasized the importance of patience and experimentation in marketing campaigns, using the analogy of fishing. He suggested starting with a reasonable investment to run tests and identify the target market. Once the target is identified, additional resources can be brought in to maximize results. Chris Benetti agreed with the idea of investing in good creatives in the advertising space, mentioning that a well-crafted creative can maintain momentum for a long time, even without any changes. Testing and Experimentation in Client Work Chris Benetti discussed the importance of testing and experimentation in their work with clients, emphasizing the value of learning from past successes across different clients. He suggested that they have a bank of proven and tested creatives that can be used with new clients. He also stressed the need for a testing cadence and budgeting for each ad. Michael D. Levitt agreed, drawing parallels with cooking and experimentation. He highlighted the importance of learning from past campaigns and not expecting immediate success with new ones. Both agreed on the importance of the long game in their approach. Investing in Business and Authorship Michael and Chris discussed the importance of investing time and resources into a business or authorship for long-term returns. They highlighted the concept of Return on Investment (ROI) and the need to spend money wisely to make money. Chris shared the example of a friend making money from his book through add-ons and additional offers. They emphasized that the book is often just the beginning, with the real profits coming from the add-ons. Chris also pointed out the potential of nurturing book buyers and offering them higher priced products in the future. Book Marketing and Advertising Resources Chris Benetti discussed the resources available on smartauthor.com and their Youtube channel for book marketing and advertising

Your actions BEFORE, AT and  AFTER an event or conference will make or break the ROI you experience. One of the first-ever conferences I attended as a business owner - and paying my own way - airfare, hotel, conference dues, meals… everything… has seen a Return on that Investment (ROI)  that continues to this day!  I've tracked over $775,000 in revenue to that event and it continues to grow every year. Events can help you grow as a person AND as a business too. And to be clear… ROI is not always about money either.  The people you meet and the skills you learn - can play a factor in your ROI from any event. They did with mine. One thing I have learned about events and conferences… is that you should never just SHOW UP at an event or conference - whether you are attending as a participant, speaker or even having a booth as a sponsor or exhibitor. There are specific things you can do to ensure you get as much ROI as possible. I teach my Academy members to do these as well because they help boost the ROI from your time, money and energy invested into events.  Some have had phenomenal results. Some didn't even realize they were having results til we analyzed what happened. Be sure to hit play and listen in to learn the 3  key things you should do to ensure your time and money are well spent. These steps will help you get the most out of your time at events and conferences and bring real benefits to your business.You will find all the resources mentioned on the shownotes page at: http://marketingyourprivatepractice.com/103  Click here to send Kathy a text message about this Episode

Design, Technology, and the Future In this episode, host Chris Do and Ian Dawson explore the evolution of broadcast design from the 90s to the present, focusing on the impact of new technologies like artificial intelligence, Augmented Reality (AR), and Virtual Reality (VR). Ian shares stories from his early career at Novacom, discusses pivotal industry changes, and examines challenges faced by producers and designers. They also delve into the transformative potential of AR and VR across sectors such as advertising and education, the importance of innovation and interdisciplinary collaboration, and how technologies like Apple's Vision Pro could revolutionize creative and educational fields. Furthermore, they highlight the shifting dynamics between agencies, brands, and creatives, emphasizing accountability and achieving Return on Investment (ROI). Tune in for insights on how these cutting-edge technologies are reshaping the future landscape for designers, developers, and educators. Check out the Augmented World Expo 2024: ➤ Website ➤ Use the promo code SPKR24D to get a 20% discount on your AWE 2024 event tickets! Check out today's guest, Ian Dawson: ➤ LinkedIn | idgrafx website  Check out The Futur: ➤ Website | Courses | LinkedIn | Podcasts ➤ Instagram | Facebook | Twitter | TikTok | YouTube Check out Chris Do: ➤ Website | LinkedIn | Facebook | Instagram | Twitter ➤ TikTok | Threads | Zaap | Clubhouse | Behance Learn more about your ad choices. Visit podcastchoices.com/adchoices

Rhomas Men's Team podcast here. As always, if you resonate with our content, please follow, like, share, comment, and support our channel: https://www.rhomas.com/ Today, we're diving into the critical topic of "Your Ratio for ROI." Return on Investment (ROI) isn't just a financial concept—it's a valuable metric for assessing the effectiveness of your time, energy, and resources across various aspects of your life. In this session, we'll explore how to evaluate and optimize your ROI in pursuit of your goals and aspirations. We'll discuss practical strategies for maximizing your returns, whether in career advancement, personal development, or relationship building. By identifying high-impact opportunities and aligning your efforts with your values and objectives, you can ensure that your investments yield meaningful results. Join us as we unpack the ROI equation and empower you to make strategic decisions that lead to greater fulfillment, success, and happiness. #ROI #StrategicInvestment #PersonalDevelopment #GoalSetting #Rhomas

Ever wish you could do a quick return on investment calculation on that roomier flight ticket you're eyeing off? It turns out, you kinda can! In this episode, I'm exploring the concept of Return on Investment (ROI) beyond its traditional business context, applying it to personal finance and everyday life. By adopting an ROI mindset, you can build financial confidence, wellness, and a positive relationship with your money. We'll dive into six key areas: spending, savings, debt, time, career, and self-investment. By making informed decisions tailored to your individual values and goals you can maximise those returns, regardless of whether they're financial, lifestyle, or emotional.  Thanks for investing your time listening to this episode and don't forget to give the ROI mindset a red hot go, and let me know what changes you're making over on socials! Episode highlights: Good debt or bad debt? Evaluating the ROI of debt can reveal whether it leads to valuable financial or lifestyle improvements. Treating time as a currency allows you to make decisions that maximise your personal and professional returns. Viewing yourself as an asset and investing in personal growth, skills, and well-being can yield significant long-term returns, enriching your life and career. “Cultivating an ROI mindset allows you to assess how you are evolving and how you can evolve your financial behaviour to keep up with that evolution"Emma [05:06] “Having this transactional view of what am I putting in and what am I getting out can be really beneficial in helping you reclaim the decisions that you're making."Emma [20:19] “You are your own investment vehicle, baby. You can get yourself up and get stuff out of you that enriches your life."Emma [27:14]   Where to find The Broke Generation Website: https://thebrokegeneration.com/?v=518f4a738816 Instagram: https://instagram.com/the.brokegeneration TikTok: @the.brokegeneration  Order my book, Good with Money! Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you'll also get your free Financial Values workbook.See omnystudio.com/listener for privacy information.

Join economist Dr. Orphe Divounguy and Chris Krug as they discuss the more on the 'economics of college' on this episode of Everyday Economics! Everyday Economics is an unrehearsed, free-flow discussion of the economic news shaping the day. The thoughts expressed by the hosts are theirs, unedited, and not necessarily the views of their respective organizations. --- Support this podcast: https://podcasters.spotify.com/pod/show/everyday-economics7/support

In this episode of the Purpose and Pixie Dust podcast, host Lindsay Dollinger explores the concept of Return on Investment (ROI) and its critical importance for online entrepreneurs. She begins by defining ROI as the measure of return on an investment relative to its cost, emphasizing not just the financial aspects but also the value of time and effort. Lindsay discusses various scenarios where ROI plays a key role, such as in marketing campaigns, hiring decisions, and investing in personal development through coaches or mastermind groups. She offers practical advice on how entrepreneurs can make informed decisions about allocating their resources effectively, stay accountable by avoiding 'shiny object syndrome,' and track results to ensure investments drive business growth. Lindsay also touches on her personal experiences with ROI, including participating in and hosting summits, and provides tips on goal setting, research, and adaptability. The episode concludes with details about her upcoming retreat at Walt Disney World and how listeners can engage with her services for further support. Info about the Magical Business Retreat: https://www.eventbrite.com/e/magical-business-empowerment-retreat-for-women-registration-862079070707?aff=oddtdtcreator&utm_campaign=postpublish&utm_medium=sparkpost&utm_source=email Get 10% off your order at https://www.bellablingshop.com with code PODCAST Let's work together! https://www.lindsaydollinger.com/links Connect on IG https://www.instagram.com/lindsaydollinger 00:12 Understanding ROI in Your Business 00:55 The Importance of ROI for Entrepreneurs 02:25 Applying ROI to Various Aspects of Your Business 03:25 Personal Experiences with ROI 04:28 Strategies for Maximizing ROI 10:25 Key Tips for Applying ROI Concepts 23:03 Wrapping Up and Retreat Announcement Please leave show a 5-star rating and review!

In this episode of the Healthy, Wealthy, and Smart podcast, host Dr. Jenna Kantor talks with Dr. Alyssa Arms about the pros and cons of niche podcasting. They delved into the world of niche podcasting and the ins and outs of running a successful podcast focused on dance medicine. Dr. Arms shared valuable insights on the pros and cons of niche podcasting, the challenges of time management, and the importance of staying consistent. Here are some key takeaways from our discussion: ·       Time Management: Running a niche podcast requires significant time and effort, from recording and editing episodes to promoting them on various platforms. ·       Financial Investment: Starting a niche podcast doesn't have to break the bank. Dr. Arms shared that she spent around $200-$300 on equipment and hosting services. ·       Audience Engagement: While it can be challenging to gauge audience feedback, engaging with guests and sharing valuable content can help build a loyal following. ·       Networking Opportunities: Interviewing experts in the field provides valuable insights and helps expand one's professional network and knowledge base. Time Stamps:  00:00:05 - Podcast Introduction Introducing the Healthy, Wealthy, and Smart podcast with host Dr. Karen Litzy, including a disclaimer about the content. 00:00:27 - Guest Introduction Jenna Cantor introduces Dr. Alyssa Arms, discussing her impressive background and contributions to the physical therapy profession. 00:00:48 - Alyssa's Multifaceted Career Alyssa briefly describes her diverse roles within the theater and physical therapy sectors, including her private practice and work as a professor. 00:01:21 - Podcast Focus and Value of Time The conversation shifts to the importance of the listener's time and Alyssa's understanding of running a niche podcast. 00:02:08 - Dance Med Spotlight Podcast Alyssa shares the title and theme of her own podcast, which focuses on dance medicine and dance science. 00:02:20 - Decision to Start a Podcast Jenna asks Alyssa about her motivations for starting her podcast and the thought process behind it. 00:02:40 - Alyssa's Podcasting Journey Alyssa recounts her initial hesitations and the support she received from Jimmy McKay of P.T. Pintcast, which helped her start her podcast. 00:04:26 - Support Among Podcasters Jenna and Alyssa discuss the supportive nature of the podcasting community and the importance of not worrying about overlapping content. 00:05:08 - Individuality in Podcasting The hosts talk about the uniqueness of each podcast and how different styles and approaches can attract various audiences. 00:06:33 - Interviewing and Learning from Guests Alyssa explains how interviewing guests on her podcast has been a learning experience and has helped her build a professional network. 00:07:04 - Consistency and Time Management The challenges of maintaining a consistent podcast release schedule and managing time effectively are discussed. 00:08:27 - Marketing and Promotion Alyssa touches on the difficulties of marketing a podcast and ensuring it reaches the intended audience. 00:09:00 - Balancing Podcasting with Other Responsibilities Alyssa talks about the struggle of juggling podcasting with her private practice and teaching responsibilities. 00:10:05 - Financial Aspects of Podcasting Jenna inquires about the costs associated with starting and running a podcast, and Alyssa provides a rough estimate. 00:11:05 - The Challenge of Finding Podcast Guests Alyssa discusses the ongoing effort required to find and secure guests for her podcast episodes. 00:12:21 - Return on Investment (ROI) for Niche Podcasts The hosts consider the ROI of running a niche podcast, including the intangible benefits and challenges of not always knowing the impact on listeners. 00:13:30 - Motivations for Running a Niche Podcast Alyssa shares her personal motivations for running her podcast, emphasizing the dissemination of information over financial gain. 00:14:58 - Building Trust and Networking through Podcasting Jenna shares her own reasons for podcasting, focusing on building trust within the dance physical therapy community. 00:16:54 - The Pros of Interviewing Guests Alyssa highlights the benefits of learning from guests and expanding her professional network through her podcast. 00:17:46 - Content Creation and Social Media Presence The conversation shifts to how podcasting can enhance social media content and increase visibility. 00:19:05 - Flexibility and Adaptability in Podcasting Alyssa advises on being adaptable with podcasting goals and being open to shifts in audience and content focus. 00:20:38 - Advice for Aspiring Podcasters Alyssa offers advice to those considering starting a niche podcast, emphasizing organization, persistence, and self-kindness. 00:22:31 - Ultimate Goals for a Niche Podcast Jenna asks about Alyssa's long-term vision for her podcast, and Alyssa expresses her desire for the podcast to at least be self-sustaining financially. 00:24:45 - Final Thoughts and Contact Information Alyssa provides her contact information and final thoughts on the value of podcasting within the dance medicine community.   More About Dr. Alyssa Arms: Dr. Alyssa Arms is the owner of Back in Step Physical Therapy, located in Centennial, Colorado. She attended the University of Denver for her Bachelor of Science in Biology. She then went to the University of Colorado Anschutz Medical Campus for her Doctorate in Physical Therapy. She later obtained a board certification as an Orthopedic Clinical Specialist. Besides her training and experience as a physical therapist, Dr. Alyssa has over 30 years of experience as a dancer, having received training in ballet and pointe, jazz, tap, hip hop, and salsa. She has also been a national circuit competitor in West Coast Swing since 2010. Dr. Alyssa also loves to teach others. She is a Clinical Senior Instructor at her alma mater, CU Anschutz, in the physical therapy program. She has also been a guest instructor in other programs, including the University of Northern Colorado Dance Education Master of Arts program and the Colorado School of Chinese Medicine. In addition, she provide seminars and workshops for a variety of dance organizations and conferences. She is passionate about keeping dancers happy and healthy, whether that's through rehabilitation and recovery, prevention and wellness services, or teaching opportunities for dancers and dance instructors alike!   Resources from this Episode: Dr. Alyssa's website Dance Med Spotlight Podcast Dr. Alyssa's Instagram Dr. Alyssa on Facebook Dr. Alyssa on YouTube   Jane Sponsorship Information: Book a one-on-one demo here Mention the code LITZY1MO for a free month     Follow Dr. Karen Litzy on Social Media: Karen's Twitter Karen's Instagram Karen's LinkedIn   Subscribe to Healthy, Wealthy & Smart: YouTube Website Apple Podcast Spotify SoundCloud Stitcher iHeart Radio

How much should I be investing to get a Return on Investment (ROI) vs Return on Enjoyment (ROE)? This is just ONE conversation I've been having with friends lately and there is so much to be said about the conversations you're having in your friend circles. I'm in Nashville now as I record this, and Lori and I have been getting together with other high-level couples sharing ideas and collaborating in our businesses. Listen in to hear 3 main conversations I'm having with friends from investing to retirement and more.    HIGHLIGHTS How I can predict the results you'll get by looking at your friend group. 3 main conversations I'm having with friends that are doing big things. Auditing which friend groups are pulling you up or potentially pulling you down. Balancing what you invest in Return on Investment (ROI) vs Return on Enjoyment (ROE)   RESOURCES Grab your seat at our upcoming Dinner Series in Beverly Hills - go to chrisharder.me/dinner   Text DAILY to 310-421-0416 to get daily Money Mantras to boost your day. Want to grow your email list - Get Over 240 Free Lead Magnets HERE! Check out upcoming events + Masterminds: chrisharder.me   FOLLOW Chris: @chriswharder Frello: @frello_app  

In this solo episode, I tackle the often misleading use of Return on Investment (ROI) in deals and introduce a more tangible measure—economic impact. I discuss how focusing on the real-time financial pains of clients can transform the sales conversation from speculative to substantive. Throughout the episode, I share strategies that have shifted my approach to evaluating opportunities, moving away from unpredictable ROI forecasts to discussing immediate economic impacts that resonate more with clients. Tune in to learn how to change your approach and create actual value by focusing on what truly impacts your clients today.Resources and LinksPrevious episode: 529 - The Future of CRM with Jon FerraraCheck out more episodes of The Paul Higgins ShowStrategic Profit Blueprint Join our newsletterFind out more about Paul and how he can help you

In this episode of How I Met Your Data, we welcome James Anderson, ex-consultant and current Director of Cloud Data Architecture at Snowflake. Hosts Sandy Estrada and Anjali Bansal engage in a comprehensive discussion covering Snowflake's advanced capabilities, the intricacies of dashboards, and the broader future of data work.   The conversation covers a lot of ground from the critical importance of aligning business goals with data initiatives, the value of Return on Investment (ROI), and the creation of data products.  We discuss the dangers of focusing too narrowly on specific use-cases, the benefits of reusability in data products, and the essential roles of assets and collaboration in data analytics. We also debate the often misunderstood concepts of data mesh and the pivotal role of data governance. The dialogue then extends into Generative AI and its influence on business strategies. We discuss the modern data stack's tool selection process, how customer feedback influences Snowflake's developments, and generative AI's effects on data teams. Additionally, we explore the role of Python in data engineering and then take a stance over the longevity of operational dashboards. This episode is jam packed with industry trends, practical examples, and thought-provoking insights into data management, governance, AI, and advanced analytics.  You are not going to want to miss this one. 

In this episode of the Rent to Retirement Podcast, host Zach Lemaster takes us on a deep dive into the strategies he employs to achieve a 100% Return on Investment (ROI) in real estate. From case studies to tax-saving techniques, Zach covers it all. Tune in to discover how you can scale your portfolio and dramatically increase your ROI. The quick start guide to STR self management: https://drive.google.com/file/d/125rg8QkAkoB5Jf_Ndhdriu6ZFd6AeDkF/view?usp=drive_link

In this episode of the Rent to Retirement Podcast, host Zach Lemaster takes us on a deep dive into the strategies he employs to achieve a 100% Return on Investment (ROI) in real estate. From case studies to tax-saving techniques, Zach covers it all. Tune in to discover how you can scale your portfolio and dramatically increase your ROI. The quick start guide to STR self management: https://drive.google.com/file/d/125rg8QkAkoB5Jf_Ndhdriu6ZFd6AeDkF/view?usp=drive_link

Episode Summary:In this episode of The Friday Habit, hosts Mark Labriola and Benjamin Manley sit down with Ian Campbell, CEO of Nucleus Research. Ian shares his extensive experience and insights into the world of investigative research and how businesses can leverage the concept of Return on Investment (ROI) to enhance sales, improve services, and ultimately win more deals. Whether you're a small business owner, a freelancer, or a creative, this conversation is packed with valuable advice on how to prove ROI and focus your efforts to grow your business.Key Takeaways:The Importance of ROI: Ian emphasizes the significance of demonstrating the value of investments to potential clients. He discusses how understanding and presenting ROI can be a game-changer in sales and business development.Three Ways to Deliver Value: Ian breaks down the three core ways businesses can deliver value to their clients: increasing productivity, decreasing costs, or boosting profitability. He explains how aligning your services with these value propositions can significantly impact your sales approach.The Power of Focusing on Niches: The conversation highlights the importance of specialization and focusing on what you do best. Ian shares insights into how narrowing down services to meet specific market needs can lead to business growth and success.Actionable Strategies for Value Selling: Ian provides listeners with practical strategies to implement value selling in their business practices. From identifying customer needs to developing a value proposition and quantifying benefits, the discussion is a roadmap for anyone looking to enhance their sales approach.Leveraging Customer Success Stories: The importance of using customer success stories and references is discussed. Ian advises on how to effectively use testimonials to demonstrate value and credibility to potential clients.Action Item:Identify the top two or three ways your business delivers value to its clients. Focus on these aspects in your marketing and sales efforts to communicate the tangible benefits of working with your company.Resources Mentioned:The Value Sale (Book by Ian Campbell)Nucleus ResearchConnect with Ian Campbell:Website: Nucleus ResearchEmail: ian@nucleusresearch.comAbout The Friday Habit:The Friday Habit is the go-to podcast for business owners, freelancers, and creatives who want to transform their passion into a successful enterprise. Join Mark and Ben every week as they dive into the strategies and insights that can help you make every day feel like Friday.Subscribe & Review:Don't miss out on future episodes! Subscribe to The Friday Habit on Apple Podcasts and leave us a review. Your feedback helps us improve and reach more listeners like you.

As we transition into the second half of the school year, it's crucial to reassess our teaching strategies and classroom management techniques. In this video, we delve into the concept of Return on Investment (ROI) in education, examining how to balance innovative teaching methods with the practicalities of time management and mental health. We discuss the pitfalls of adopting every attractive idea seen on platforms like Instagram and Pinterest and the importance of setting boundaries to prevent burnout.Key takeaways include:Evaluating the sustainability and effectiveness of new classroom strategies.The significance of establishing routines that align with part-time teaching without overextending.Practical examples like the "blurt bean jar" and its implications on classroom management.Efficient parent communication methods and the balance between thoroughness and manageability.Join us as we explore actionable tips for maintaining a healthy work-life balance while delivering impactful teaching experiences. Whether a full-time educator or juggling part-time responsibilities, this episode will equip you with strategies to enhance your teaching efficacy and overall well-being. #TeachingEfficiency #ClassroomManagement #EducationalROI #TeacherWellbeing #MidYearStrategies #TimeManagement #EducationTips #PartTimeTeaching #TeachingStrategies #EducatorBurnoutRemember to Subscribe for more insights on how to navigate the complexities of teaching with efficiency and impact. Share your experiences and strategies in the comments to join the conversation with fellow educators. To find our highly effective, time-saving resources Checkout our Madly Learning Store at www.madlylearning.com/storeCheckout our Teachers Pay Teachers storeJoin our FREE Facebook community for teachers here: https://bit.ly/IYT-FB

This episode is a must-listen for coaches, consultants, and content creators eager to explore the lucrative world of licensing. April Beach delves into the specialized area of licensing intellectual property, particularly focusing on content, trainings, systems, and courses. This topic is crucial as it unlocks new revenue streams and allows for the expansion of business reach and impact.   April Beach guides you through the practical steps of pricing your curriculum for licensing. You'll learn the importance of understanding your operational costs, including software, team expenses, and the logistics of content distribution. The discussion goes further into calculating the Return on Investment (ROI) of your content, emphasizing both tangible training benefits and lifestyle improvements. April introduces two main pricing strategies: bulk pricing and 'Amplify ROI' pricing, explaining how these can be applied based on the specific needs and outcomes of potential licensees.   Key Takeaways Understand Operational Costs: Know the expenses associated with licensing your content, like software and team support. Calculate the ROI: Assess both the tangible and lifestyle impacts of your content. Pricing Strategies: Learn two methods - bulk pricing and 'Amplify ROI' pricing. Customized Approach: Tailor the pricing based on the licensee's specific situation and outcomes. Value Communication: Communicate the measurable value and transformation your content brings to the licensee.   After listening to this episode, you'll be equipped with insights and strategies to confidently price and license your intellectual property, enhancing both your business growth and the value you deliver to your clients.   For the show notes, visit https://sweetlifepodcast.com/316

SHOW SUMMARYIn this curated episode of the Revenue Builders Podcast, John McMahon and John Kaplan in a deep dive with industry expert Anne Gary as they explore the essential steps in preparing for the Economic Buyer meeting. Ann shares valuable insights on how salespeople can differentiate themselves, become true business partners, and align their solutions with both corporate and individual objectives.KEY TAKEAWAYS[00:00:49] Research is Key: 8 out of 10 executives feel sales meetings are wasted time. Research company objectives, risks, and competition beforehand.[00:01:46] Be a Partner: Differentiate by helping run their business. Provide insights into unconsidered business issues.[00:02:56] Align for Success: Link solutions to corporate and individual performance, focusing on revenue growth, cost reduction, and risk mitigation.[00:04:55] Articulate the Pain: Quantify the current situation, showcasing the full ramifications of the customer's process and connecting it to positive business outcomes.[00:08:14] Differentiate Effectively: Identify required capabilities, differentiating based on unique strengths addressing specific pain points for winning the Proof of Value (POV).[00:09:00] ROI Confidence: Develop a preliminary Return on Investment (ROI) confidently before entering Proof of Concept (POC) discussions.HIGHLIGHT QUOTES[00:01:25] "Be a business partner, not a salesperson. Help them run their business, inform them about business issues they haven't considered."[00:03:57] "The terms that resonate with your champion may not be the same terms that resonate with the economic buyer. Speak on their business terms."[00:07:54] "Understand how these people are measured. Highlight the business outcome that aligns most with how they're evaluated."Listen to the full episode with Anne Gary through this link:https://revenue-builders.simplecast.com/episodes/getting-to-the-economic-buyer-with-anne-garyCheck out John McMahon's book here:Amazon Link: https://a.co/d/1K7DDC4Check out Force Management's Ascender platform here: https://my.ascender.co/Ascender/

In this episode of the Project Management Paradise podcast, host Aaron Murphy is joined by Neal Frick, a leadership guru and author, to explore the topic of empathetic leadership. Neil shares insights into the definition of empathetic leadership, common misconceptions, and the keys to successful implementation. He emphasizes transparency, trust, active listening, and logical decision-making as crucial elements. Neil also discusses the return on investment (ROI) of empathetic leadership, highlighting its impact on effort, productivity, and customer relations. Key Highlights: ●      00:23 - Introduction to Neal Frick and Empathy in leadership ●      00:57 - Neal's Background and Journey to Empathy to Leadership ●      02:33 - Empathetic Leadership ●      07:50 - Trust and Listening in Empathetic Leadership ●      08:14 - Empathy and Sympathy, Underlining the Need for Setting Boundaries ●      09:23 - Emotional Connections Affected Decision-Making ●      10:13 - Explores Return on Investment (ROI) in Empathetic Leadership ●      11:10 - Empathetic Leadership Boosts Effort and Productivity ●      11:50 - Empathetic Leadership on Customer Satisfaction, Marketing, and Sales ●      12:47 - ROI to the Keys of Success: Trust and Listening ●      15:22 - Field of Empathetic Leadership   Learn More About Neal Frick here   Bonus Learn the keys to effective “change management” by accessing a complimentary copy at corasystems.com/changeguide

Hey Be You Branders! In this new episode of the Be You Brand podcast I am going to share insights on planning a personal branding photoshoot for maximum ROI, a strategic and purposeful approach to personal branding through photography.    You have professional photos but they do not show your brand story, your authority and your expertise. Personal branding photoshoots should go beyond capturing aesthetically pleasing images and instead focus on strategically telling the brand story, showcasing expertise, and creating a visual representation that resonates with the target audience.    It is important to thoroughly plan the shoot, choose the right photographer, and consider various elements such as brand personality, processes, and tools of the trade.   The goal is to ensure that personal branding photography becomes a valuable investment that not only produces attractive visuals but also contributes to the overall success of the brand by building trust, engaging the audience, and differentiating the individual or business from competitors.   “As brands we are telling a story, we're telling a story of how people will feel after they work with us. We're telling the story of what it is working with us. We're telling the story so our clients can see themselves in the picture.”   Key takeaways: Return on Investment (ROI) in personal branding photoshoots: Brand Storytelling through photography Marketing concept "You sell what you show" Choosing the right photographer and elements to consider in photography and utilizing photography for content creation Want to know exactly what is your next step to make money with your personal brand and where you are at?  Take the profitable personal brand quiz  https://atigrinspun.com/quiz/             Connect with me:   Website: https://atigrinspun.com/ Instagram: https://www.instagram.com/ati.g.branding/ Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link

Exploring the Path to Wealth: In this episode, Brian and Deni talk about the strategies for achieving financial success. They discuss the importance of setting aside an optimal amount of money and making informed investment decisions to reach your desired financial goals. Gain insights into maximizing your Return on Investment (ROI) and learn how to make your invested funds work effectively for both you and your financial portfolio.

If you've thought about real estate investing, you've likely come across the term "return on investment" or ROI. But why is it important? Join JD and Melissa as they talk about the best way to get a good ROI. Understanding and effectively utilizing ROI can significantly enhance your ability to make informed investment decisions and optimize your financial gains in the long run! Stay tuned!   Here's what to expect on the podcast: What factors should be considered when aiming for a good ROI in various investment ventures? How can one optimize their investments to ensure a favorable Return on Investment (ROI)? What are the key criteria to consider when searching for a reliable and skilled contractor? How important is flexibility and adaptability in your approach when evaluating diverse leads? And much more! Connect with JD and Melissa! Website: https://therealestatejam.com/  Facebook: https://www.facebook.com/therealestatejam/  Instagram: https://www.instagram.com/therealestatejam/  YouTube: https://www.youtube.com/channel/UCa_CWAV1OvH81yp6fITB4lg Shorefront Investments: https://shorefront-investments.com/  Email: therealestatejam@gmail.com Are you interested in Coaching? Set up a Call with JD: https://mailchi.mp/458f1b418e9e/invest-with-jd.  

Paul Burns, the developer of the GPS Spiritual Inventory assessment, talks with Brian about a curriculum with a proven Return on Investment (ROI). How effective group coaching can benefit your business: Increases personal relationships with God, self, and others Builds community with likeminded, growing people Creates more awareness, and more vulnerability by being in a healthy community Take the GPS Inventory for free at soul-metrics.com.  Click on "Take the GPS"! You may reach Paul at paulburns@soul-metrics.com Listen to more from Paul at these previously released CAM podcasts: 253 Coaching Empathy with Paul Burns 247 Coaching Self-Differentiation with Paul Burns 239 Coaching an Attachment to God with Paul Burns of Soul Metrics   FOLLOW US: LinkedIn:http://www.linkedin.com/company/coach-approach-ministries Facebook: https://www.facebook.com/coach.approach.ministries Youtube: https://www.youtube.com/@coachapproachministries7538 Website: www.coachapproachministries.org

On this episode of The Daily Dental Podcast, we dive into the complexities of integrating new technology and AI into businesses, specifically addressing the challenges of inflated promises from salespeople. Focusing on innovations like impressions, scanning, and 3D printing, the episode underscores the need for business owners to peel back the layers of excitement and critically assess the true costs and benefits. The discussion highlights the importance of independently calculating Return on Investment (ROI), challenging assumptions, and employing tools like Excel spreadsheets to make informed decisions, especially as the year comes to a close.

In today's episode, I dive deep into the intricacies of making meaningful investments in yourself and your business.    As the year-end approaches, you may find yourself questioning past investments and contemplating your next move, particularly when the Return on Investment (ROI) hasn't materialized as expected.    I'm going to walk you through four things that I want you to really move yourself through so that you can feel grounded, bolstered, and excited to continue to invest in the greatness that is you.   Plus a story about my 60k lesson in self trust.    So, if you're on the brink of a decision or looking back and wondering about the path taken, let this be a beacon: "Who you've been is zero indication of who you're capable of becoming."  And every investment delivers an ROI.    More Love,   Tracy The School of Becoming is HERE! A Revolutionary Institution for Higher Consciousness & Intentional Evolution www.theschoolofbecoming.com Love the show?! Please leave a review. Thank you so much! Your feedback means the world to us.   Let's keep the conversation going!  YouTube: Tracy Litt  Facebook: The Litt Factor Instagram: @thelittfactor

Boost Your Sales with ROI and Payback: Ian Campbell's Expert Advice Does this sound familiar? You've been told to bombard your customers with a laundry list of product features and hope that it somehow convinces them to buy. But all you're left with is a frustrated audience and lackluster sales results. The pain of spending valuable time and effort crafting complex messages that fail to resonate is all too real. Isn't it time you learned a more effective approach to drive sales success? Our guest for this episode: Ian Campbell, the guest for this week's The Modern Selling Podcast, is the CEO of Nucleus Research, a leading research firm focused on helping organizations understand and articulate the value and return on investment (ROI) of technology. With over 20 years of experience in the tech industry, Ian brings a wealth of knowledge and expertise to the table. He is also the author of the book "The Value Sale," which provides sales professionals with a simple and effective process for building a business case and delivering a value message that resonates with buyers. Ian's insights and practical strategies make him a valuable resource for sales professionals looking to drive sales success through effective communication of value and ROI. He has a rich background in the tech industry. Starting as a software programmer, he later transitioned into research, where he found his passion for understanding the ROI from technology. As the founder and CEO of Nucleus Research, Ian and his team focus on helping vendors and end users articulate the value of technology through ROI studies. With a wealth of experience in teaching value and ROI at the college level, Ian recognized the need to simplify the process of building a business case for salespeople. His goal in writing a book was to provide sales professionals with a clear and straightforward approach to showcasing value and ROI to their customers. By breaking down the concept into easily understandable terms, Ian believes that salespeople can confidently communicate the benefits of their products, ultimately leading to increased sales success. The easier it is to build a business case, build an ROI case, the easier it's going to be for you to sell. - Ian Campbell Mastering Communication for Sales Success Understanding the art and science of communication is crucial for sales success. Strong communication skills allow sales professionals to articulate their value proposition clearly and persuasively, which is critical in convincing potential customers of the benefits of a product or service. Skilled communicators can effectively convey complex information, maintaining the interest of their audience, and promoting engaging and productive conversations that drive sales. Simplifying and Communicating Value Proposition A crucial skill for any sales professional is to effectively simplify and communicate the value proposition of their product or service. This involves distilling complex features and benefits into understandable and impactful messages. By focusing on the key benefits that resonate most with the customer, salespeople can create a compelling narrative that underscores the value of their offering and encourages the customer to make a purchase. In this episode, you will be able to: Master the art of communicating value and drive your sales success. Learn how to simplify your value proposition and effectively communicate the benefits to your customers. Discover the role of ROI and payback in sales and decision-making, and how to leverage it to close deals. Quantify the value you provide to your customers and demonstrate the impact of your product or service. Understand the importance of identifying your customer's needs and focusing on key benefits to drive sales success. The key moments in this episode are: 00:00:08 - Introduction. 00:01:36 - About Ian Campbell and Nucleus Research. 00:05:33 - The Value Sale Book. 00:06:51 - Easy Way to Determine Positive ROI. 00:09:56 - Leading with ROI. 00:13:51 - The Importance of ROI in Sales. 00:15:08 - Categorizing Benefits and ROI. 00:16:20 - The Value of Hours Saved. 00:17:43 - Simplifying ROI for Marketing Sequences. 00:19:07 - Challenges of ROI in Larger Opportunities. 00:26:11 - The Importance of Payback Period. 00:27:28 - Mitigating Risk with Payback Period. 00:28:00 - Leveraging Payback Period in Marketing. 00:29:38 - Using Payback Period to Improve Sales Messaging. 00:30:01 - Avoiding Common Mistakes in Building a Business Case. 00:39:02 - The Power of Simplifying Product Benefits. 00:39:38 - Connecting with Ian Campbell. 00:40:43 - Quota Performance and Sales Challenges. 00:42:29 - Research Collaboration Opportunity. 00:42:39 - Ian Campbell's Favorite Movie. Timestamped summary of this episode: 00:00:08 - Introduction, Mario Martinez Jr. introduces himself as the CEO and founder of Vengreso and the host of the Modern Selling podcast. He welcomes the audience and mentions that they will be discussing the value sale ROI in this episode. 00:01:36 - About Ian Campbell and Nucleus Research, Mario introduces Ian Campbell, the CEO of Nucleus Research and author of the book "The Value Sale." Ian shares his background in technology and explains that Nucleus Research focuses on helping vendors and end users understand the return on investment from technology. 00:05:33 - The Value Sale Book, Ian discusses his book "The Value Sale" and its purpose of providing salespeople with a process to build a business case and demonstrate value to customers. He emphasizes the importance of ROI in helping customers understand the potential return they will get from a product. 00:06:51 - Easy Way to Determine Positive ROI, Ian introduces the concept of breadth and repeatability as indicators of positive ROI. The more people use a product and the more often they use it, the greater the potential ROI. He advises salespeople to consider these factors when evaluating the potential value for a customer. 00:09:56 - Leading with ROI, Ian suggests that while ROI is an important metric, payback period is even more impactful. Salespeople should focus on how quickly a customer will cover their costs and the return they will receive over time. Payback period can be a more compelling metric when discussing financial 00:13:51 - The Importance of ROI in Sales, The conversation begins by discussing the significance of showcasing ROI to end users. The guest emphasizes the need to focus on increasing productivity and saving tangible resources, such as time. The value proposition should highlight the number of hours saved and the cost justification. 00:15:08 - Categorizing Benefits and ROI, The guest introduces the concept of categorizing benefits into direct, intended, productivity gain, and distant categories. While direct and intended categories are easy to calculate, distant benefits, like happier employees, have a lower impact on ROI. The key is to focus on the two big benefits that drive the deal. 00:16:20 - The Value of Hours Saved, The guest emphasizes the importance of focusing on the number of hours saved and how it justifies the cost. Even a few hours saved can make a significant impact. By calculating the worst-case scenario, it becomes evident that the value proposition for sales should revolve around the hours saved. 00:17:43 - Simplifying ROI for Marketing Sequences, The guest suggests a brilliant question to ask in marketing sequences: "How many hours do I really need to save you to justify the cost?" This simplifies the ROI discussion and helps in converting more people. He advises focusing on the two big benefits that drive the deal and not getting caught up in other smaller benefits. 00:19:07 - Challenges of ROI in Larger Opportunities, The guest acknowledges the difficulty of unpacking ROI in larger opportunities and more. 00:26:11 - The Importance of Payback Period, Understanding the payback period is crucial in making informed decisions about signing a contract. It helps determine if a project will cover its costs within a reasonable timeframe and if the return on investment is favorable. Shorter payback periods increase the likelihood of moving forward with a project. 00:27:28 - Mitigating Risk with Payback Period, A shorter payback period reduces the risk associated with a project. If the costs can be covered within a few months, even if the decision turns out to be a bad one, the project will have already generated positive value. Emphasizing a quick payback period can accelerate decision-making. 00:28:00 - Leveraging Payback Period in Marketing, Highlighting a quick payback period in marketing can be more impactful than focusing on a small daily cost. Demonstrating how quickly customers can cover their costs and start generating positive value is a stronger selling point. Real-life examples and customer testimonials can reinforce these claims. 00:29:38 - Using Payback Period to Improve Sales Messaging. Incorporating the idea of payback period into sales messaging can significantly enhance the effectiveness of the message. By framing benefits as numbers that contribute to covering costs and generating positive value, sales reps can appeal to prospects' desire for tangible returns. 00:30:01 - Avoiding Common Mistakes in Building a Business Case Sales reps often make the mistake of including too many benefits in their business case, diluting the impact of their message. 00:39:02 - The Power of Simplifying Product Benefits, Ian Campbell emphasizes the importance of focusing on the three key ways a product impacts customers, making it easier to articulate their value. He encourages salespeople to drop the mic and make sure the benefits drive to those big numbers. 00:39:38 - Connecting with Ian Campbell, Mario asks how listeners can connect with Ian Campbell, suggesting Twitter and LinkedIn. Ian recommends finding him on LinkedIn and reaching out to Nucleus Research for valuable resources and articles on topics like IRR. Personalized connection requests are encouraged. 00:40:43 - Quota Performance and Sales Challenges. Mario asks about the latest research on the percentage of sellers making quota. Ian shares that they are about to launch a survey to gather this data. He mentions that while revenues may be down, competition is up, and deals are extending rather than falling off. 00:42:29 - Research Collaboration Opportunity, Mario offers to connect Ian with their database of 100,000 sellers, business owners, and sales leaders if they need to poll for research. Ian expresses his appreciation and interest in collaborating for future research. 00:42:39 - Ian Campbell's Favorite Movie. Mario asks Ian about his all-time favorite movie. Ian chooses "Castle Black" as a classic old film with a cheesy charm and memorable one-liners. He considers it a movie that never gets tiresome and stands out among the rest. Leveraging ROI and Payback to Close Deals A key aspect of successful sales is the ability to convincingly demonstrate the Return on Investment (ROI) and payback period to potential customers. Showcasing the tangible benefits, savings, and productivity gains that will be achieved through the purchase in a simple and believable manner can expedite the decision-making process. By leading with a short payback period, sales professionals can alleviate risk concerns, making it easier for decision-makers to approve the purchase. The resources mentioned in this episode are: Visit the FlyMSG.io to download the free personal writing assistant and text expander application. Check out the Nucleus Research website to learn more about their services and how they can help you understand the ROI of technology. Purchase a copy of Ian Campbell's book, The Value Sale, to learn how to build a business case and deliver a message that will help close deals. Consider leading with the concept of payback rather than just ROI in your sales process to help customers understand how quickly they can cover their costs. Explore the various metrics and value propositions that can be used to start conversations with potential buyers. Connect with Mario Martinez Jr. on LinkedIn to stay updated on future episodes of the Modern Selling podcast.

Welcome to episode 1133 of the Arete Coach Podcast! We're excited to present your host, Severin Sorensen, as he dives into a riveting conversation with our distinguished guest, Lisa Ann Edwards. An accomplished executive coach, Lisa is the innovative founder and CEO of MyExcelia.com, a trailblazing company revolutionizing how coaches, consultants, and leadership experts quantify and monitor the Return on Investment (ROI) from their client engagements. Our episode today, entitled "Show Your Value: Calculating ROI of Coaching," uncovers Lisa's wealth of experience gained from her engagements with industry leaders such as Microsoft, Amazon, Google, The Gates Foundation, Pinterest, and many more. Her work primarily revolves around identifying and determining the financial impact of coaching programs on these corporations. Drawing from her past as the head of talent management for a Bill Gates-owned global media conglomerate, Lisa shares an enlightening narrative on the vital role of robust people development programs. She recounts a transformative moment when senior executives, unable to perceive the concrete benefits, opted to slash these programs. Lisa's innovative strategy proved the undeniable ROI of a coaching initiative, effectively restoring budget allocation for the program within the organization. In this insightful conversation, we'll also explore diverse topics ranging from the Hudson Institute, the art and science of coaching and mentoring, to the emerging role of Artificial Intelligence (AI) and the paradigm-shifting 'Jobs To Be Done' theory. Don't miss this exciting episode full of valuable insights! The Arete Coach Podcast aims to uncover the art and science of executive coaching. Learn more about the podcast at aretecoach.io. This Podcast interview was recorded on May 24th, 2023. And the interview with Copyright © 2023 by Arete Coach™ LLC. All rights reserved.