Podcast appearances and mentions of matthew kimberley

As a leader, entrepreneur, or executive, you know how crucial it is to establish a strong personal brand that attracts the right clients and drives business growth. But where do you start? On this episode of Building Your Leader Brand, I sit down with Matthew Kimberley, co-author of Book Yourself Solid for Coaches and Consultants, to discuss the frameworks and principles that can transform your business.Three Key Takeaways:

Today's guest is the ever-charming Matthew Kimberley—co-author of Book Yourself Solid for Coaches & Consultants, sought-after coach, speaker, and email marketing pro.  We dive into the art of crafting emails that don't just grab attention but build real connections. Matthew shares his tips on making emails feel personal and entertaining, with a focus on storytelling and relatability. His approach turns email marketing from a chore into something genuinely enjoyable—for both you and your readers. Catch more episodes in our Author Interview series, and don't miss Matthew's other interview on his first book, Getting a Grip. Books discussed in this episode: Book Yourself Solid - Michael Port Book Yourself Solid for Coaches and Consultants - Matthew Kimberley + Michael Port Getting a Grip - Matthew Kimberley Matthew's Main Website: matthewkimberley.com Matthew's Delightful Website: delightfulbusiness.com Delightful Emails Course: delightfulemails.com ==== If you'd like my help with your Business go to www.lizscully.com/endlessClients ==== And don't forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients. This isn't your usual list of biz books, these answer the challenges you've actually got coming up right now. Helpful, quick to read and very timely. Click here lizscully.com/reading to get your book list

Are you a coach or consultant struggling to book those dream clients? Get ready to change that! On this episode of the Garlic Marketing Show, we're diving deep with Matthew Kimberley, co-author of the game-changing book, Book Yourself Solid. Matthew and I will be discussing the powerful concept of the anti-funnel, and why you don't need a complex tech stack to build a successful coaching or consulting business.From creating a Red Velvet Rope Policy to making offers in direct proportion to trust, Matthew shares actionable insights to help you understand your ideal clients before you even start marketing. Whether you're aiming to book clients paying $2,500 or $25,000, this episode is packed with steps you can take right now to start landing those deals.Don't miss out—tune in for more marketing wisdom and discover how to book yourself solid without the overwhelm!What You'll Learn:Ditch the Funnel and Build Trust for High-Ticket ClientsSelect Only the Clients Who Energize You with a Red Velvet Rope PolicyWhy Marketing Should Be the Last Step in Your Business StrategySystematize Your Success with a Proven Method for Booking ClientsMake Offers That Match the Trust You've Earned with ClientsLeverage Relationship Capital to Grow Your Coaching BusinessConnect with Matthew Kimberley:WebsiteLinkedinDelightful Business InstagramBook: Book Yourself SolidResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.

Finding right-fit clients is one of the never-ending juggling acts of agency ownership. We need to keep the pipeline full, but we don't want to rely only on referrals or say yes to clients who don't fit our niche or values. The solution lies in how you build and maintain relationships. Not just any type of relationship — relationships that are aligned with the mission, vision, and values of the agency. On this week's episode, Matthew Kimberley shares his expertise in finding right-fit clients through tactics like the Red Velvet Rope Policy, which makes it clear who you are (and aren't) for. His strategies make it simple to get clear on your right-fit client criteria so you can focus on working only with those who excite you. As any good agency owner knows, we're in the relationship business. So Matthew also shares how to nurture relationships with clients and prospects once you dial in on who you want to serve. This episode serves as a good reminder that even though building and nurturing relationships with right-fit clients might seem like a simple concept, we can always take the opportunity to reevaluate who we want to work with and how to go after them. A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: The core tenets of attracting right-fit clients Determining who your ideal right-fit client is The Red Velvet Rope criteria Setting boundaries that make it clear who you are and who you want to work with Diversifying your offers to different tiers of clients Maintaining and nurturing client and prospect relationships Prioritizing who to keep in touch with Identifying your outreach network of 90

Reserve your free ticket now: mirasee.fm/movie (Limited screenings available.) Welcome to Neuroscience of Coaching. In each episode, host Dr. Irena O'Brien explains the science-based insights behind a particular concept and interviews a coach to discuss how these apply in the real world. Just as she does in her professional programs, Irena “un-complicates” neuroscience and teaches practical evidence-based tools and strategies that listeners can use in their coaching practices.Matthew Kimberley is an author, international speaker, and the COW (Chief Owner Wrangler) at Delightful Business.“Hearing how self-esteem is directly linked to brain chemistry is somewhat relieving. Because the very essence of self-esteem is we ask what is wrong with me? Why am I not enough?”  — Matthew KimberleyMatthew Kimberley is the Chief Owner Wrangler at Delightful Business. A “Purveyor of Independence, Entertainment, Delight, Confidence, and Control,” Matthew is also the author of Get A F*cking Grip and the creator of Delightful Emails and the School for Selling. He lives in Malta with two boys and one dog and travels the world speaking on stages from Singapore to San Diego. He mostly likes good Scotch and better conversation.Dr. Irena O'Brien teaches coaches and care professionals how to achieve better results for their clients through neuroscience.She is the founder of Neuroscience School, which helps practitioners understand and apply insights from cutting-edge neuroscience research. She loves seeing her students gain confidence in their ability to evaluate neuroscience findings and use them successfully in their own practices. Her Certificate Program in Neuroscience is certified by the International Coaching Federation (ICF) for Continuing Coaching Education credit.Dr. O'Brien has studied neuroscience for 25 years and holds a Ph.D. in the field from the Université du Quebec à Montréal (UQAM), where she did brain-imaging studies. She completed her postdoctoral fellowship at the Centre for Language, Mind, and Brain at McGill University.Resources mentioned in this episode:MiraseeDr. Irena O'Brien website: The Neuroscience SchoolMatthew's website: DelightfulBusiness.comFor show notes, visit Harnessing Self-Acceptance (Matthew Kimberley)Credits:Host: Dr. Irena O'BrienProducer: Cynthia LambAudio Editor: Marvin del RosarioExecutive Producer: Danny InyMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioMusic credits:Track Title: Sneaker SmeakerArtist: Avocado JunkieWriter: Sander KalmeijerPublisher: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist: Dresden, The FlamingoWriter: Matthew WigtonPublisher: A SOUNDSTRIPE PRODUCTIONTrack Title: In This LightArtist: Sounds Like SanderWriter: Sander KalmeijerPublisher: A SOUNDSTRIPE PRODUCTIONSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.To catch the great episodes coming up on Neuroscience of Coaching, please follow us on Mirasee FM's YouTube channelor your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Episode transcript: Harnessing Self-Acceptance (Matthew Kimberley) coming soon.

Skye Barbour is a business consultant for 6-figure+ female-led agency owners, helping them stay within their zone of genius, optimize seamless systems and elevate their small, but mighty teams.In this episode, Chris and Skye discuss how Skye went from excelling in the corporate world, to taking the leap and transitioning to entrepreneurship. Skye highlights the importance of leveraging individual strengths, delegating weaknesses, and the significance of strong relationships when it comes to growing a successful business. Your Personal InvitationJoin Chris as he hosts his 3-hour virtual Deep Dive Planning session on April 10th, with special guest coach, Matthew Kimberley! You'll get access to an exclusive event workbook, complete a business diagnosis session, network with like minded entrepreneurs and walk away with a full 90-day action plan to achieve your goals. Limited spots available, secure yours now!Episode Timestamps[03:09] - Skye's Journey: From Dyslexia to Business Success[11:47] - The Power of Relationships in Business and Life[16:49] - Skye's Business Ecosystem: From Low Ticket to High Value Offers[20:23] - Failures and Lessons Learned[21:30] - Scaling Success and Strategic Missteps[23:03] - From Self-Sabotage to Recovery[27:25] - Embracing the Present: A Day in the Life of Skye Today[36:05] - Chris' Coaching Corner: Strategic Advice for SkyeEssential Learning Points From This EpisodeThe importance of surrounding yourself with like-minded peopleOvercoming mistakes and turning them into valuable lessonsLearning to trust your intuition as an entrepreneurThe beauty of creating a sustainable business and lifestyleImportant Links & Mentions From This Episode Join Our Deep Dive Planning on April 10thConnect with Skye on Instagram Check out Skye's WebsiteTake the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris' Inner Circle, the Round Table MastermindSubscribe to Chris' YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveThank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. Be sure to share the podcast with a fellow Youpreneur you think would find the show helpful and consider taking 60-seconds to

Jessica Rose is the Founder of Jewellers Academy, which was created when she was just 19-years old. In this episode, Chris and Jessica discuss Jessica's journey from starting a brick and mortar business to pivoting to an exclusively online model during the pandemic. Jessica shares how she's created an engaged online community, the importance of growing a team that supports your mission, and how Jessica has used her personal brand to continue scaling the business to new heights. Your Personal InvitationJoin Chris as he hosts his 3-hour virtual Deep Dive Planning session on April 10th, with special guest coach, Matthew Kimberley! You'll get access to an exclusive event workbook, complete a business diagnosis session, network with like minded entrepreneurs and walk away with a full 90-day action plan to achieve your goals. Limited spots available, secure yours now!Episode Timestamps[02:24] - The Journey from Brick and Mortar to Online[04:10] - The Challenges and Opportunities of Going Online[05:46] - The Importance of Listening to Your Audience[06:38] - Utilizing YouTube and Instagram for Growth[10:08] - The Evolution of Jess' Business[22:27] - The Role of a Team in Scaling a Business[24:49] - The Concept of ‘Luck' in Business[29:05] - The Importance of a Personal Brand[30:09] - The Power of Community in Business[34:47] - Chris' Coaching Corner: Strategies for Business GrowthEssential Learning Points From This EpisodeHow Jess has evolved with the times to ensure her business doesn't get left behindThe challenges Jess faced during the pandemic and how she overcame themThe importance of building a community and listening to your audienceGrowing a team of people who support your missionImportant Links & Mentions From This Episode Join Our Deep Dive Planning on April 10thConnect with Jess on Instagram Check out the Jewellers Academy WebsiteTake the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris' Inner Circle, the Round Table MastermindSubscribe to Chris' YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveThank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. Be sure to share the podcast with a...

Ash Borland is a Mortgage Marketing Consultant, who has leveraged his expertise to become a recognizable figure in his niche. In this episode, Chris and Ash discuss the pivotal moments in Ash's career, the strategies he's employed to gain visibility and scale his business, and the importance of building a personal brand.Ash talks about his approach to content creation, managing ADHD in his professional life, as well as his future plans for increasing his prices, the challenges and strategies of scaling a 1:1 business model and the potential of partnerships for further growth.Your Personal InvitationJoin Chris as he hosts his 3-hour virtual Deep Dive Planning session on April 10th, with special guest coach, Matthew Kimberley! You'll get access to an exclusive event workbook, complete a business diagnosis session, network with like minded entrepreneurs and walk away with a full 90-day action plan to achieve your goals. Limited spots available, secure yours now!Episode Timestamps[03:24] - Transitioning from Mortgage Broker to Marketing Coach[05:31] - The 3G Moment: Recognizing the Opportunity[06:39] - The Power of Personal Branding[07:35] - The Evolution of Platforms and Strategies[12:06] - The Journey to Financial Freedom[21:28] - Strategic Partnerships and Scaling[23:51] - Work-Life Balance and Personal Routines[30:28] - Content Creation Strategies[35:47] - Chris' Coaching Corner: Scaling and DiversifyingEssential Learning Points From This EpisodeThe power of niching down and going all inHow to recognise there's a bigger opportunity availableAsh's 1-hour content creation approachHow to continue scaling a one-man bandImportant Links & Mentions From This Episode Join Our Deep Dive Planning on April 10thConnect with Ash on InstagramCheck Out Ash's WebsiteTake the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris' Inner Circle, the Round Table MastermindSubscribe to Chris' YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveThank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. Be sure to share the podcast with a fellow Youpreneur you think would find the show helpful and consider taking 60-seconds to

Dilly Carter is a professional organizer and founder of Declutter Dollies, an organizing and home-styling service. Dilly is also a BAFTA nominee, x2 bestselling author and a presenter on the BBC hit TV-show, Sort Out Your Life. In this episode, Chris and Dilly discuss the impact of television exposure, how Dilly has continued to diversify her personal brand offerings, the challenges behind scaling a service-based business and the approach Dilly has to social media and how she markets herself! Your Personal InvitationJoin Chris as he hosts his 3-hour virtual Deep Dive Planning session on April 10th, with special guest coach, Matthew Kimberley! You'll get access to an exclusive event workbook, complete a business diagnosis session, network with like minded entrepreneurs and walk away with a full 90-day action plan to achieve your goals. Limited spots available, secure yours now!Episode Timestamps[01:00] - Diving Deep with Dilly Carter: A Personal Brand Journey[04:01] - The Power of TV in Elevating Personal Brands[15:21] - The Strategic Use of Instagram for Personal Branding[21:49] - The Importance of Authenticity in Social Media[24:24] - Confidence vs. Imposter Syndrome[25:34] - Becoming a Leader in Your Field[31:36] - The Art of Scaling Your Business with Quality and Control[42:31] - Chris' Coaching Corner: Building a Stronger Business FoundationEssential Learning Points From This EpisodeAcknowledging that YOU are the go-to person in your fieldHaving an authentic approach to social media and how to show your true selfHow to overcome self doubt as an entrepreneurProviding opportunities in order to continue scaling your businessImportant Links & Mentions From This Episode Join Our Deep Dive Planning on April 10thConnect with Dilly on Instagram Check out Dilly's WebsiteTake the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris' Inner Circle, the Round Table MastermindSubscribe to Chris' YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveThank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. Be sure to share the podcast with a fellow Youpreneur you think would find the show helpful and consider taking 60-seconds to

Mandy Rose helps people make more money and work less by using social media and digital products. Mandy has recently made a stunning comeback to the online business world after a decade-long hiatus and is here to tell us all about it!In this episode, Chris and Mandy discuss her journey to finding her way back to creating a profitable online presence, the challenges she faced when it came to reinventing herself, the importance of aligning business with purpose, her approach to monetizing her expertise and reaching comfortable 20k months!Your Personal InvitationJoin Chris as he hosts his 3-hour virtual Deep Dive Planning session on April 10th, with special guest coach, Matthew Kimberley! You'll get access to an exclusive event workbook, complete a business diagnosis session, network with like minded entrepreneurs and walk away with a full 90-day action plan to achieve your goals. Limited spots available, secure yours now!Episode Timestamps[03:50] - Mandy's Decision to Take a Break from the Online Space[05:20] - The Struggles and Tragedies Mandy Faced During Her Break[08:07] - The Process of Rebuilding and Monetizing Mandy's Online Presence[11:30] - Mandy's Reflections on Her Journey and Her Current Success[12:28] - The Importance of Aligning Your Work with Your Purpose[22:49] - The Power of Low Ticket Digital Products[24:37] - The Art of Content Creation and Organic Marketing[26:36] - The Risks of Building a Business on Rented Land[38:45] - Chris' Coaching Corner: The Importance of Diversifying PlatformsEssential Learning Points From This EpisodeWhy your mission and purpose is more important than you may think it isUtilizing the power of social media to build an engaged communityWhy it's never too late to start something or pivotThe risks that comes with building a business on rented landImportant Links & Mentions From This Episode Join Our Deep Dive Planning on April 10thConnect with Mandy on Instagram Check out the Wealth Hacker WebsiteTake the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris' Inner Circle, the Round Table MastermindSubscribe to Chris' YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveThank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose...

David Drazil is an architect who turned his passion for sketching into a profitable online business. He has created a community of over 240,000 Instagram followers, and leverages his years of experience teaching others how to Sketch Like an Architect.In this episode, Chris and David discuss David's journey from starting on Instagram sharing simple tips and tricks, to creating a diverse product suite. David shares how the pandemic shifted his business, the strategy behind generating 2 million impressions on a monthly basis via Pinterest, and the impact hosting virtual summits has had for his business!Your Personal InvitationJoin Chris as he hosts his 3-hour virtual Deep Dive Planning session on April 10th, with special guest coach, Matthew Kimberley! You'll get access to an exclusive event workbook, complete a business diagnosis session, network with like minded entrepreneurs and walk away with a full 90-day action plan to achieve your goals. Limited spots available, secure yours now!Episode Timestamps[03:25] - The Power of Visual Communication in Business[04:32] - Leveraging Social Media and Content Creation for Growth[06:17] - The Impact of the Pandemic on Online Learning and Growth[15:47] - Maximizing Pinterest for Business[18:16] - Simplifying to Amplify[21:50] - The Power of Doing the Work[24:23] - The Magic of Virtual Summits[28:04] - Evolving Your Niche for Greater Impact and Profit[29:11] - Maximizing Post-Summit Engagement and Segmentation[37:44] - The Challenge of Maintaining a Hobby as a Business[40:12] - Chris' Coaching Corner: The Missing Piece in David's EcosystemEssential Learning Points From This EpisodeThe pivotal moment David realized he could monetize his expertiseWhy ‘doing the work' is the #1 key for business successHow David runs his virtual summits and the importance of the follow-upLearning to separate the hobby and the businessImportant Links & Mentions From This Episode Join Our Deep Dive Planning on April 10thConnect with David on InstagramCheck out the Sketch Like an Architect WebsiteTake the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris' Inner Circle, the Round Table MastermindSubscribe to Chris' YouTube ChannelBrowse the Youpreneur FM Podcast...

Getting a grip on life with Matthew Kimberley In today's episode we're looking at how you can improve your life with Matthew Kimberley. He's a superb biz coach, email marketing specialist and he wrote this book back in his twenties. Join us as we giggle over the title and how his advice has changed now he's in his forties.  Matthew's website - https://delightfulbusiness.com/ Matthews' book - Get a F*king Grip - Matthew Kimberley https://www.amazon.com/Get-cking-Grip-Your-Track/dp/1789461790 Matthew's Recommended Book -  You Can't Teach a Kid to Ride a Bike at a Seminar - David Mattson https://www.amazon.com/Cant-Teach-Ride-Bike-Seminar/dp/B0744YHBQY ==== And don't forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients. This isn't your usual list of biz books, these answer the challenges you've actually got coming up right now. Helpful, quick to read and very timely.   Click here lizscully.com/reading and get your book list

Matthew Kimberley is the CEO of Book Yourself Solid Worldwide, author of Get A F*cking Grip, and creator of Delightful Emails, The School for Selling, The Single Malt Mastermind and more. Today, Matthew joins the show to discuss the nuances of negotiating and selling, how to exercise your ‘Sales Muscle,' and the power of speaking things (or asking them) into existence.Key Takeaways01:04 – Tom introduces today's guest, Matthew Kimberley, who joins the show to discuss his background in recruitment and how he got involved in real estate investing 07:24 – The Sales Muscle 19:43 – Overcoming the fear of selling and building confidence 32:05 – The power of speaking things into existence 34:53 – The difference between Negotiation and Sales 38:12 – Play the Game and have fun doing so 39:32 – Tom thanks Matthew for joining the show and lets listeners know where to connect with himTweetable Quotes“I help people who haven't been trained in selling, but they have got some other technical skill. And I help them marry their desire to make a decent living from their technical skill with the ability to actually make a decent living. So, they have the desire, and I show them the processes, the skills and the knowledge that they need to have in place. And I try to keep things as simple as possible.” (06:34) (Matthew) “There is absolutely no question that there's a direct correlation between meaningful sales activity - asking people, ‘Would you be interested in buying my thing? Would you be interested in sitting down and talking about this opportunity? Are you in the market for? - and how many sales you make. The old adage from Glengarry Glen Ross that we should ‘Always Be Closing' is nonsense. We should always be opening. We should always be creating opportunity. And creating opportunity is as easy as asking, ‘Are you interested?'” (09:55) (Matthew) “Nobody ever gets offended, ever, when you say, ‘Would you be interested in buying my thing?' People get offended when you don't listen to their answer.” (16:14) (Matthew) “The temptation for many people - especially at the beginning of their sales journey - is to invest a lot of opportunity in anybody who expresses interest.” (21:52) (Matthew) “We can all improve the quality of our lives by recognizing that if we ask for something, there is a much higher possibility of us receiving it. And, you can apply this to your actions as a buyer as well as your actions as a seller.” (32:05) (Matthew) “Anybody who decides that they will learn selling can make a living. In any economy, there will always be supply and demand requirements. If you can sell, then you'll never go hungry. And if you can remember that, it can be an awful lot of fun.” (38:51) (Matthew)Guest ResourcesTom's LinkedInTom's WebsiteTom's Training programMatthew's LinkedInMatthew's WebsiteMatthew's Instagram

Take the risk!    “If you are saying should I? Could I? May I put this out there? Go for it!” According to our guest, Matthew Kimberley, nothing will change if you are hesitating to take that big leap. So better ask yourself “what's the worst thing that could happen?” Taking the first step to start or opening new chapters for your business is a scary step but for him, it's better than not doing anything. Creating and putting up your business from scratch takes time and it needs a strategic process to thrive.   Tune in to our episode with Matthew Kimberly as he shares personal experiences and tips for a more successful entrepreneurial journey! Who is Matthew Kimberley?    Matthew Kimberley is the CEO and one of the great minds behind Go Book Yourself. His company trains business owners on how to expand their businesses.    He has been in the industry for over 20 years. Matthew is a  sales consultant who had worked with different entrepreneurs. He has witnessed growth and downfall from different phases of his life. Matthew likes to build relationships with the connections he has made. He works directly with service providers. According to him, he is fond of working with people who like to make this world a better place. Working with people who want to make the world a better place has always been one of the aspects that drive him to continue moving forward.   Go Book Yourself Solid, Matthew Kimberly Teaches   Go Book Yourself Solid focuses on helping business owners make more money and have fun doing it. The book discusses different marketing strategies and techniques.   According to Matthew, people have two criteria when choosing a service provider. The first one is if the person or business can help them or not. The second one is if they can trust these people once they work with them. Customers tend to trust a business if they share the same initiatives.   Go Book Yourself Solid focuses on the important aspects of marketing which can help you gain more customers. Marketing establishes a business' brand identity. It's a domino effect as marketing creates awareness, awareness gives opportunity, and opportunity turns to trust giving you a chance in sales that you can lose or earn.   Matthew's Perspective   Many entrepreneurs know that a good relationship can change negatively if it's not nurtured. Matthew pointed out that support from people in your network is also important. Successful entrepreneurs wouldn't be where they are if it wasn't for the people who believed, supported, and helped them in their journey.    Insightful Quotes   “Confidence is not the same as enthusiasm, you might be scared witless because you don't have the confidence it'll work out”   “Think of the worst-case scenario and take responsibility for your action. If you have the responsibility to put food on the table, think of what will happen if this doesn't work out… But if you live through a worst-case scenario then you can pull through but if not, (you might have to re-evaluate your decision.)”   “What's the worst case that can happen? Can I live with it? Take a big risk. If you are saying should I? Could I? May I put this out there? Go for it!  Show up repeatedly, and don't worry about looking foolish in the eyes of the market. Swing for the hills and go and take those big risks!” Chapter stamps:    00:52 Matthew Kimberley 04:11 What Makes Go Book Yourself Solid Unique 10:10 Three Suggestions to Gain Trust 16:30 Be Organic as Business is like a love story 21:00 Recommendation for people who hesitates 25:07 Matthew's Superpower 28:07 Last Advice Website: https://www.linkedin.com/company/bookyourselfsolid/ Instagram: https://www.instagram.com/bookyourselfsolid/  Website: https://matthewkimberley.com/  Matthew Kimberley: https://www.linkedin.com/services/page/400a99309aa1597199/ Twitter (Personal): https://twitter.com/mjkimberley

Matthew Kimberley is the CEO of Book Yourself Solid Worldwide, a company on a mission to help small business owners get more clients—even if they hate marketing and selling. He is the creator of several programs, including Delightful Emails, The School for Selling, and The Single Malt Mastermind. Recognized by Glamour Magazine as a “Tough Love Business Guru,” Matthew is the author of Get a F*cking Grip: How to Get Your Life Back on Track and the host of The Marketing for Coaches Show. He graduated with a degree in Politics and International Relations from the London School of Economics and Political Science. Matthew joins me today to discuss what has gone well and the lessons he has learned from running his business. He discusses the value of simplifying the operations side of your coaching business and explains how coaches can become widely known experts in their field. He also highlights how you can grow your coaching business without adding more to it and underscores the importance of having a well-defined niche and target market. “When you find a formula that works somewhat, you must repeat it, and repeat it, and repeat it.” - Matthew Kimberley This week on Profit for Coaches: ●     Matthew's background and a brief history of the Book Yourself Solid system●     A small lesson about having your own intellectual property as a coach●     Why being a coach means getting comfortable with boredom●     Pivoters versus flip-floppers and what it takes to be a thought leader●     The FREE profitable practice scorecard! Our Favorite Quotes: ●     “The smaller, narrower, and more clearly defined your target market and niche is, the easier everything is, no matter what you're selling—this is eternal truth.” - Matthew Kimberley●     “If you want to be known for something, you've got to have your key piece—your Schrodinger's cat, Pavlov's dog, Maslow's pyramid, Eisenhower's matrix—attach it to your name and repeat it ad infinitum.” - Matthew Kimberley●     “There's nothing wrong with pivoting, but if you're pivoting every two minutes, you just haven't been committed.” - Matthew Kimberley Connect with Matthew Kimberley: ●     Matthew Kimberly Website●     Book Yourself Solid●     Podcast: The Marketing for Coaches Show●     Book: Get a F*cking Grip: How to Get Your Life Back on Track●     Book Yourself Solid on LinkedIn●     Book Yourself Solid on Instagram●     Book Yourself Solid on Facebook●     Matthew Kimberley on LinkedIn●     Matthew Kimberley on Instagram Helping Coaches Increase Profits Thanks for tuning into this week's episode of Profit for Coaches. Love the podcast? Head over to www.lovethepodcast.com/Profitforcoaches to leave a review! Don't forget to subscribe wherever you get your podcasts so you never miss an episode. Apple Podcasts | TuneIn | GooglePlay | Stitcher | Spotify Be sure to share your favorite episodes on social media to help me reach more great coaches and visionaries, like you. Join me on Facebook, Twitter, Instagram, and LinkedIn. For more exclusive content and information, visit our website and grab your free profitable practice scorecard.

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Sales expert Matthew Kimberley turns the ABCs of traditional sales training upside down with a tough-love approach that is remarkably comfortable. If you have a hard time selling and a tendency to give away or undervalue your services, don't miss today's show!

When it comes to hiring new team members, it can be tricky to find the right fit! Chances are, you may be hiring for the task, and not the role which is where problems can stem from.  FEW SPACES LEFT: Join us LIVE and in person at our brand new http://youpreneur.com/1daybb (1-Day Business Breakthrough )event on June 23, in Newmarket, Cambridgeshire! We'll be deep diving into your business, looking at what's working in your business, understanding that conversations = conversions, planning your 90-day breakthrough plan for success, and we have Kymberlee Medina of http://bookyourselfsolid.com (Book Yourself Solid) and http://matthewkimberley.com (Matthew Kimberley) joining us as our incredible guest speakers! Limited places available, secure your place http://youpreneur.com/1daybb (here).  In this episode, Chris deep dives into how to hire the right way to scale fast! He touches on why every entrepreneur needs to find help when things start getting too busy to avoid burnout and shares his 3 Lists to Freedom exercise to help you identify the tasks you need to start delegating! Episode Timestamps [01:45] - Kristin's question on monetization and scaling [03:35] - Finding the right help    [04:22] - Hiring for the role, not the task [06:32] - 3 Lists to Freedom Essential Learning Points From This Episode Hire people to become team members Identifying the things that you can start delegating Growing your team is essential to prevent burnout There is only one you… you can't do it all alone! Want your question to be answered by Chris on the show? Send him a DM on http://instagram.com/chrisducker (Instagram) with the word “PODCAST” followed by your question, or send an email to the team support@youpreneur.com with the subject line “PODCAST” and your question in the email.  Important Links & Mentions From This Episode  http://youpreneur.com/1daybb (Join Us Live and In-Person for the 1-Day BB Event) http://youpreneur.com/bundle (Get Access to the Expertise Monetization Bundle) https://amzn.to/35BjfYg (Pick Up a Copy of Chris' Book, Rise of the Youpreneur) http://chrisducker.com/group (Join the Profitable Personal Entrepreneurs Facebook Group) http://youtube.com/chrisducker (Subscribe to Chris' YouTube Channel) https://www.youpreneur.com/podcast (Browse the Youpreneur FM Podcast Archive) https://youpreneur.com/personal-branding-roadmap-download/ (Download your FREE copy of the Personal Branding Roadmap)   Thank you for tuning in! There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see on the player at the top of this page. Also, kindly consider taking the 60-seconds it takes to https://www.chrisducker.com/itunes (leave an honest review and rating) for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don't forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

When it comes to niching down and figuring out exactly who you want to serve, a lot of online entrepreneurs struggle to pick one specific niche and stick to it – that's where overwhelm and stress can come into play.  BRAND NEW: Join us LIVE and in person at our brand new http://youpreneur.com/1daybb (1-Day Business Breakthrough )event on June 23, in Newmarket, Cambridgeshire! We'll be deep diving into your business, looking at what's working in your business, understanding that conversations = conversions, planning your 90-day breakthrough plan for success, and we have Kymberlee Medina of http://bookyourselfsolid.com (Book Yourself Solid) and http://matthewkimberley.com (Matthew Kimberley) joining us as our incredible guest speakers! Limited places available, secure your place http://youpreneur.com/1daybb (here).  In this episode, Chris talks all about why you need to niche down to scale up! Tune in to find out why you need to be super clear on what you do, who it helps and how it benefits your audience so that you can continue to grow further, faster! Episode Timestamps [02:14] - Update to the show! [03:40] - John's question on niching down [06:34] - Why it's important to pick one specific niche [08:15] - How to get more concise with your marketing Essential Learning Points From This Episode Identifying what you do, who it helps and how it benefits them Niching down and why it's vital  Always having a CTA to join your email list Getting ninja focused on your marketing Want your question to be answered by Chris on the show? Send him a DM on http://instagram.com/chrisducker (Instagram) with the word “PODCAST” followed by your question, or send an email to the team support@youpreneur.com with the subject line “PODCAST” and your question in the email.  Important Links & Mentions From This Episode  http://youpreneur.com/incubator (Join us on the inside of the Youpreneur Incubator before the doors close on May 29!) http://youpreneur.com/1daybb (Join Us Live for the 1-Day Business Breakthrough Event) http://youpreneur.com/bundle (Get Access to the Expertise Monetization Bundle) https://amzn.to/35BjfYg (Pick Up a Copy of Chris' Book, Rise of the Youpreneur) http://chrisducker.com/group (Join the Profitable Personal Entrepreneurs Facebook Group) http://youtube.com/chrisducker (Subscribe to Chris' YouTube Channel) https://www.youpreneur.com/podcast (Browse the Youpreneur FM Podcast Archive) https://youpreneur.com/personal-branding-roadmap-download/ (Download your FREE copy of the Personal Branding Roadmap)   Thank you for tuning in! There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see on the player at the top of this page. Also, kindly consider taking the 60-seconds it takes to https://www.chrisducker.com/itunes (leave an honest review and rating) for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don't forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

It's been an extremely busy start to the year for Team Youpreneur with planning for exciting projects happening this year, making updates to our online coaching platform and so much more! BRAND NEW: Join us LIVE and in person at our brand new http://youpreneur.com/1daybb (1-Day Business Breakthrough )event on June 23, in Newmarket, Cambridgeshire! We'll be deep diving into your business, looking at what's working in your business, understanding that conversations = conversions, planning your 90-day breakthrough plan for success, and we have Kymberlee Medina of http://bookyourselfsolid.com (Book Yourself Solid) and http://matthewkimberley.com (Matthew Kimberley) joining us as our incredible guest speakers! Limited places available, secure your place http://youpreneur.com/1daybb (here). In this episode, Chris shares the latest updates from Team Youpreneur focusing on the Youpreneur Summit event, our brand new 1-day Business Breakthrough event and the changes we're making for the http://youpreneur.com/incubator (Youpreneur Incubator.) Tune in to find out what they are! Episode Timestamps [02:44] - Sunsetting the Youpreneur Summit [05:19] - The 1-Day Business Breakthrough event [07:06] - The Youpreneur Incubator  [10:26] - Closing the doors [12:14] - Updates to the Youpreneur podcast Important Links & Mentions From This Episode  http://youpreneur.com/1daybb (Join us Live for the 1-Day Business Breakthrough Event) http://youpreneur.com/incubator (Join us on the inside of the Youpreneur Incubator) http://youpreneur.com/bundle (Get Access to the Expertise Monetization Bundle) https://amzn.to/35BjfYg (Pick Up a Copy of Chris' Book, Rise of the Youpreneur) http://chrisducker.com/group (Join the Profitable Personal Entrepreneurs Facebook Group) http://youtube.com/chrisducker (Subscribe to Chris' YouTube Channel) https://www.youpreneur.com/podcast (Browse the Youpreneur FM Podcast Archive) https://youpreneur.com/personal-branding-roadmap-download/ (Download your FREE copy of the Personal Branding Roadmap)   Thank you for tuning in!  There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see on the player at the top of this page. Also, kindly consider taking the 60-seconds it takes to https://www.chrisducker.com/itunes (leave an honest review and rating) for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don't forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

There's a lot of ‘noise' in the online entrepreneurship space nowadays. It's become even harder to stand out from the crowd and connect with your tribe. However, there are ways you can not only attract your ideal clients amidst the noise, but convert them into customers, too!  YOUR PERSONAL INVITE: Join us in-person for our brand new live event, thehttp://youpreneur.com/1daybb ( 1-Day Business Breakthrough)! It's time to get focused again. It's time to be in the same room again, and most importantly, it's time to work ON our businesses together alongside other like-minded entrepreneurs! Joining us as our guest speakers, Kymberlee Medina of Book Yourself Solid and Matthew Kimberley, one of the most sought after sales and marketing keynote speakers, will be sharing nothing but pure wisdom and value to help you achieve greatness in your business! You'll leave the event having fallen BACK in love with your business and have a clear plan for the next quarter and beyond. Secure your placehttp://youpreneur.com/1daybb ( here), we're keeping this one intimate!  In this episode, Chris deep dives into smart marketing strategies for expert business owners! He explains his Market Like a Magnet concept, what it means and why all entrepreneurs should be marketing in this particular way.  Episode Timestamps [04:25] - Being your true, authentic self [06:03] - Converting followers into clients [07:45] - Consistency is key [10:12] - Focusing on the long game Essential Learning Points From This Episode Attract the best and repel the rest You only want ideal customers in your ecosystem Commit to showing up for your audience Why you should be playing the long game in business Important Links & Mentions From This Episode  http://youpreneur.com/1daybb (Join Us Live for the 1-Day Business Breakthrough Event) http://youpreneur.com/incubator (Join us on the inside of the Youpreneur Incubator) http://youpreneur.com/bundle (Get Access to the Expertise Monetization Bundle) https://amzn.to/35BjfYg (Pick Up a Copy of Chris' Book, Rise of the Youpreneur) http://chrisducker.com/group (Join the Profitable Personal Entrepreneurs Facebook Group) http://youtube.com/chrisducker (Subscribe to Chris' YouTube Channel) https://www.youpreneur.com/podcast (Browse the Youpreneur FM Podcast Archive) https://youpreneur.com/personal-branding-roadmap-download/ (Download your FREE copy of the Personal Branding Roadmap)   Thank you for tuning in!  There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see on the player at the top of this page. Also, kindly consider taking the 60-seconds it takes to https://www.chrisducker.com/itunes (leave an honest review and rating) for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don't forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

Youpreneurs are visionaries. We're constantly planning and thinking of new ideas that we can implement into our businesses. However, it's important to take a step back every now and then and identify how well things are doing, and which areas we may need to improve to move forward.  YOUR PERSONAL INVITE: Join us in-person for our brand new live event, thehttp://youpreneur.com/1daybb ( 1-Day Business Breakthrough)! It's time to get focused again. It's time to be in the same room again, and most importantly, it's time to work ON our businesses together alongside other like-minded entrepreneurs! Joining us as our guest speakers, Kymberlee Medina of Book Yourself Solid and Matthew Kimberley, one of the most sought after sales and marketing keynote speakers will be sharing nothing but pure wisdom and value to help you achieve greatness in your business! You'll leave the event having fallen BACK in love with your business and have a clear plan for the next quarter and beyond. Secure your place http://youpreneur.com/1daybb (here), we're keeping this one intimate!  Are you currently stuck in a rut? In this episode, Chris helps you to re-evaluate as an entrepreneur and what you need to change within your lifestyle and business so that you fall back in love with your work.  Episode Timestamps [02:52] - You're not happy in your work [05:13] - The numbers never lie [07:25] - Limiting your work hours [10:47] - Collecting client wins  [12:47] - The 3 different types of entrepreneurs Essential Learning Points From This Episode Taking charge of your professional development Avoid negative people and negative choices Understanding your numbers Working smarter, not harder Important Links & Mentions From This Episode  http://youpreneur.com/incubator (Join us on the inside of the Youpreneur Incubator) http://youpreneur.com/bundle (Get Access to the Expertise Monetization Bundle) https://amzn.to/35BjfYg (Pick Up a Copy of Chris' Book, Rise of the Youpreneur) http://chrisducker.com/group (Join the Profitable Personal Entrepreneurs Facebook Group) http://youtube.com/chrisducker (Subscribe to Chris' YouTube Channel) https://www.youpreneur.com/podcast (Browse the Youpreneur FM Podcast Archive) https://youpreneur.com/personal-branding-roadmap-download/ (Download your FREE copy of the Personal Branding Roadmap) Thank you for tuning in! There are a lot of podcasts you could be tuning into today, but you chose ours, and we're grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see on the player at the top of this page. Also, kindly consider taking the 60-seconds it takes to https://www.chrisducker.com/itunes (leave an honest review and rating) for the podcast on iTunes, they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don't forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

When you're running a coaching business, it's tempting to think you have to bend over backward to meet your client's schedule. But the fact is, it's also important to consider when it suits you to meet with your client. Today, I explain why. In this episode, I talk about the importance of protecting your time. I posit that, in any client relationship, you're looking for longevity and enthusiasm, and I note that these will be extremely hard to find if you regularly feel that you're sacrificing your convenience for your client's. I also share a helpful question to ask when considering a transition to a meeting time that's more convenient for you: What's the worst that can happen? “I've been Matthew Kimberley; go grab your calendar back.” - Matthew Kimberley This week on the Book Yourself Solid® Marketing For Coaches Podcast: Getting your schedule back Why your convenience is important too The importance of perspective Resources Mentioned: Book Yourself Solid Write to matthew@bookyourselfsolid.com Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client inquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straightforward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you're ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week's episode of Book Yourself Solid's Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

Whenever you meet somebody at a cocktail party, how do you introduce yourself and explain what you do in your coaching business? Do you tell people that you're someone who helps “people who are tired of thinking small and guide them into unleashing their fullest potential”? Or do you say you're a management consultant who “helps executives increase stakeholder engagement through increased inter-departmental synergy”? How would you feel if a complete stranger introduced themselves that way to you? Chances are, you'd feel very confused. And confusing people is the last thing coaches would want to do. So reserve those flowery words for your LinkedIn profile or the cover of your book and instead, offer your potential clients your Single Biggest Result. In this episode, I discuss why putting into words what you do for a living is of utmost importance if you want people to understand what you offer in your coaching business. I explain why my father says he's a departmental head at the NHS when, specifically, he's a hospital chaplain. I reveal critical errors beginner coaches make when they introduce themselves as a coach. I also highlight the impact of specializing your business and emphasize the power of anchoring on the Single Biggest Result you can offer to your clients.  “Ensure that the Single Biggest Result that you offer to your clients is measurable, externally verifiable, and tangible.” - Matthew Kimberley  This week on Book Yourself Solid® Marketing For Coaches Podcast: The critical importance of having a well-defined target market for your business Identifying a target market's specific set of urgent needs and compelling desires The “Supermarket Checkout Line Test” and the struggles of beginner coaches in talking about what they do The problem with using a generic label to describe what you do as a coach How defining your Single Biggest Result can help you avoid being a commodity in your business Avoiding the use of industry jargon when selling yourself to people Helping empowered goddesses step into their greatness...and why you shouldn't try to sound ethereal Why you shouldn't use branding sentences when talking about your coaching business Hanging our hats on something tangible, measurable, and verifiable The impact of specializing your business and associating other benefits to your Single Biggest Result Resources Mentioned: Book Yourself Solid Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you're ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week's episode of Book Yourself Solid's Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches, like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

Seven years ago, Mrs. Kimberley gave birth to our son Edward, a bouncing baby boy with curly hair and a big, bright smile. We enjoyed the first three months with him, wallowing in his brilliance and beauty, as all parents do, as he did things for the first time. Then, a visit to the pediatrician disrupted our world and turned it upside-down: we had to move from Malta back to the UK, stay there for a few months, and I - distraught as my child's life hung in the balance - couldn't show up to my coaching business. If you, as a coach, were in my situation, how would you react? If you had to wade through uncertainty, would your coaching business be able to keep you afloat? In this episode, I share a peek behind the scenes of my life as a coach seven years ago. I share the story of Edward's battle through a heart defect and how Mrs. Kimberley and I took care of him through his recovery. I discuss how this crisis impacted us and my coaching business. I explain why the difference between a coaching job and a coaching business matters. I also discuss how I communicated to my clients the situation I was in and illustrate how an act of kindness helped me overcome a very challenging time in our lives. “Professional coaches claim to be business owners when what they actually have are coaching jobs that require their attendance to get paid. That can be a dangerous position.” - Matthew Kimberley  This week on Book Yourself Solid® Marketing For Coaches Podcast: The birth of Edward, our bouncing baby boy Discovering Edward's heart defect and our return to the UK Managing Edward's recovery while taking care of Sam, our older son The difference between having a coaching job versus a coaching business Why having a coaching job is dangerous if you're the family breadwinner Communicating to my coaching clients and community my situation How an act of kindness kept me afloat at a time where I couldn't show up as a coach The uncertainty of relying on a single client A question you need to ponder upon as a coach Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you're ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week's episode of Book Yourself Solid's Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches, like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

According to Matthew Kimberley, “making it” means you get to decide where you spend your time, your money, your energy and your attention. But it takes a village to get there; no one is self-made. In this episode, Matthew, CEO of Book Yourself Solid® Worldwide shares his path to success and a great life.

It's easy to say that you should pursue potential clients that are already in your orbit, but how do you create that orbit? What you need is an Always-Have-Something-to-Invite-People-To Offer. Today, I discuss this strategy. I talk about how important it is to have a ready event where the people in your community can interact with you. I discuss why this interaction doesn't need to be a teaching, pick-your-brain moment (although it can be), and why it doesn't even have to be related to the service you offer. I also give a couple of examples to drive the point home, including one about a chiropractor starting a sports fan club.   “All [the chiropractor] has to do in order to stay connected with his target market is show up, drink beer, and watch football games.” - Matthew Kimberley   This week on Book Yourself Solid® Marketing For Coaches Podcast: The Always-Have-Something-to-Invite-People-To Offer Why these events don't always have to be linked directly to the service you offer How to stay connected with potential clients   Mentioned Resources: Book Yourself Solid Five Things You Need To Do Every Morning To Get You More Clients In 60 Days     Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?   My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.   So, if you're ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.     Get More Leads, Prospects & Clients Thanks for tuning into this week's episode of Book Yourself Solid's Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.   Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay   Be sure to share your favorite episodes on social media to help me reach more coaches, like you.   Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

Clients tend to fall into one of three categories: the ideal ones, who energize you and are exciting to work with; the midrange ones, who aren't so great but they're not bad either; and the duds. What do you do about the duds? Today, I talk about why you don't need to keep your dud clients. I discuss the importance of the energy you and your clients give each other, and why, if you're not getting much out of your meetings, they probably aren't either. I discuss the difference between moving at the speed of the slowest and encouraging everyone to move at the speed of the leader. I also share a basic script that might come in handy when you're figuring out how to let go of your dud clients. “We think an awful lot about obligations towards our clients, but we don't think so frequently about our clients' obligations towards us.” - Matthew Kimberley  This week on Book Yourself Solid® Marketing For Coaches Podcast: The energy exchange between you and your clients The three types of clients Why you should move at the speed of the leaders A handy script for firing a dud client Mentioned Resources: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client inquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you're ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week's episode of Book Yourself Solid's Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches, like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

In life and in coaching, we have a tendency to try to please everybody, and while it's your job to please your clients, if you have to sacrifice yourself to do it then sometimes it's not worth it. After all, you--not so much your product--are the reason people do business with you. Today I talk about why you should be yourself. I discuss the importance of packaging your intellectual property well, and why you need to make it yours. I talk about the value of repetition and of knowing whom you should listen to. Finally, I note that trying to please everybody never works anyway. “If you try to please everybody, you will end up pleasing nobody.” - Matthew Kimberley  This week on Book Yourself Solid® Marketing For Coaches Podcast: Packaging your intellectual property and making it yours The importance of repetition Knowing who and who not to humor Why you don't need to try to please everybody Mentioned Resources: The Five Things Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client inquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you're ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week's episode of Book Yourself Solid's Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches, like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

He's back! You may remember Matthew Kimberley from when he was first on the show in January 2020. We met a few years ago when we spoke back to back at Todd Herman's event and then were on a panel together. Maybe it's because we share the same initials, work in a similar niche, or because of his mellifluous voice, but I wanted to have him back on the show for another conversation.   Matthew is the host of the new podcast, Marketing for Coaches, and the author of How to Get a F*cking Grip. He is also one of the managing partners with Book Yourself Solid where he trains and certifies business coaches.   In this episode, we dive into what marketing for coaches should look like. I am a marketer and a coach, so you could say I fit right into his target audience. We also talk about how coaches can get more clients with (or without) marketing, along with:   The correlation between coaching and marketing. The three business currencies and the one that Matthew relies on the most. The importance of building a professional network and creating relationships with people that will lead you to paying clients.   Resources: Marketing for Coaches Podcast   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube: https://www.youtube.com/c/MikeKim   *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

This week's guest is Matthew Kimberley, Matthew is the Head of Book Yourself Solid Worldwide. He's also the author of Get A F*cking Grip, creator of Delightful Emails and the School for Selling, and host of the Marketing For Coaches podcast. He lives in Malta with two boys, one wife, and one dog and pre-Covid traveled the world speaking on stages from Singapore to San Diego. He mostly likes good Scotch and better conversation.We talked about…>> niching>> getting your first client as a new coach>> how to prepare for marketingEpisode Links and Mentions:>> singlemaltmastermind.com>> https://www.marketingforcoaches.com>> https://www.bookyourselfsolid.com/Did you Enjoy this Episode?Subscribe to this Podcast Here

In this episode of the Profit Tool Belt podcast, Dominic Rubino speaks with Matthew Kimberley, CEO of Book Yourself Solid Worldwide, about how to talk about your business, zero-cost marketing, the elevator pitch, 4 easy sales questions, the “who and do what” statement, and more.

In life and in coaching, we have a tendency to try to please everybody, and while it’s your job to please your clients, if you have to sacrifice yourself to do it then sometimes it’s not worth it. After all, you--not so much your product--are the reason people do business with you. Today I talk about why you should be yourself. I discuss the importance of packaging your intellectual property well, and why you need to make it yours. I talk about the value of repetition and of knowing whom you should listen to. Finally, I note that trying to please everybody never works anyway. “If you try to please everybody, you will end up pleasing nobody.” - Matthew Kimberley  This week on Book Yourself Solid® Marketing For Coaches Podcast: Packaging your intellectual property and making it yours The importance of repetition Knowing who and who not to humor Why you don’t need to try to please everybody Mentioned Resources: The Five Things Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client inquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches, like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

Clients tend to fall into one of three categories: the ideal ones, who energize you and are exciting to work with; the midrange ones, who aren’t so great but they’re not bad either; and the duds. What do you do about the duds? Today, I talk about why you don’t need to keep your dud clients. I discuss the importance of the energy you and your clients give each other, and why, if you’re not getting much out of your meetings, they probably aren’t either. I discuss the difference between moving at the speed of the slowest and encouraging everyone to move at the speed of the leader. I also share a basic script that might come in handy when you’re figuring out how to let go of your dud clients. “We think an awful lot about obligations towards our clients, but we don’t think so frequently about our clients’ obligations towards us.” - Matthew Kimberley  This week on Book Yourself Solid® Marketing For Coaches Podcast: The energy exchange between you and your clients The three types of clients Why you should move at the speed of the leaders A handy script for firing a dud client Mentioned Resources: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days  Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client inquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches, like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

The legendary Small business growth master discusses Fun, Feedom and Flow for your small business and how to optimize and grow.

If you're even slightly uncomfortable with the idea of networking, marketing, or selling, then you're gonna love this episode.  Especially if you also love the idea of being able to Book Yourself Solid with clients! And you're going to love it even more if like many service professionals, you understand both the importance and power of combining collaboration and relationships to get more clients. I say this with complete confidence, because my guest today is Matthew Kimberley, Head of Book Yourself Solid Worldwide, where he and his team licence the proprietary Book Yourself Solid business development and marketing system to coaches across the globe. The Book Yourself Solid system is based on the book written by Michael Port, and has been successfully used by thousands of service business owners who have used it to get more clients, enjoy more success, spend more time on their business, and less time in it. Plus we help out another business leader on The Virtual Hotseat where we're answering the question... “How Do I Add A Revenue Stream To My Business?” Mentioned On This Episode The Growth Accelerator Implementation Programme Join The B2B Growth Think Tank Community Connect with Matthew on LinkedIn Visit BookYourselfSolid.com Get Matthew's Free Guide: 5 Things You Need To Do Every Morning To Get More Coaching Clients In The Next 60 Days Listen to the Marketing For Coaches Podcast Connect with Adam on LinkedIn Get My Free Book Conversational Relationship Marketing Get More Free Business Growth Resources on The B2B Growth Think Tank Listener Gift Page  

When we think of attracting clients into our business, we immediately think of marketing. But not for Matthew Kimberley, the owner of Book Yourself Solid, who believes that marketing does not get you clients. In this episode, he joins John Livesay to explain to us this contrarian idea as inspired by Michael Port's Book Yourself Solid, a handbook for self-promotion that can help you get more clients even if you hate marketing and selling. He discusses the effectiveness of emails and how best to format them, growing a personality-based brand, and becoming a person of value rather than a provider of value. What is more, Matthew then speaks about why your business should be a love story, one that is between you and your business, you and your clients, and you and marketing.Wanna Host Your Own Podcast?Click here to see how my friends at Brandcasting You can helpGet your FREE Sneak Peek of John's new book Better Selling Through Storytellinghttp://sellingsecretsforfunding.us9.list-manage.com/subscribe?u=655c123123cd21ff7a24d914e&id=6f12bc74af John Livesay, The Pitch WhispererShare The ShowDid you enjoy the show? I'd love it if you subscribed today and left us a 5-star review!Click this linkClick on the ‘Subscribe' button below the artworkGo to the ‘Ratings and Reviews' sectionClick on ‘Write a Review'Love the show? Subscribe, rate, review, and share!Here's How »Join The Successful Pitch community today:JohnLivesay.comJohn Livesay FacebookJohn Livesay TwitterJohn Livesay LinkedInJohn Livesay YouTube

How Do I Add A New Revenue Stream To My Business? This is the question sent in by a listener that my guest Matthew Kimberley and I answer and brainstorm ideas on today's Virtual Hotseat. Mentioned On This Episode The Growth Accelerator Implementation Programme Join The B2B Growth Think Tank Community Connect with Matthew on LinkedIn Visit BookYourselfSolid.com Get Matthew's Free Guide: 5 Things You Need To Do Every Morning To Get More Coaching Clients In The Next 60 Days Listen to the Marketing For Coaches Podcast Connect with Adam on LinkedIn Get My Free Book Conversational Relationship Marketing Get More Free Business Growth Resources on The B2B Growth Think Tank Listener Gift Page

In today's episode, Amanda reminds us of her interview with sales expert Matthew Kimberley. Sales are an essential part of every business, but still, many business owners are hesitant when it comes to offering their products. Therefore, Matthew's expertise will help us get over this fear of selling. Tune in and hear Matthew's refreshing approach to sales. Find out how to detect interest in your product, why to adjust the language to your target audience, and how to start a conversation that will lead to a sale. Listen to all pieces of advice that will make THE SALE SOUND SIMPLE so you can position your business for maximum results!Also, you will find out how to join Alchemy and Action community, a place filled with people offering engaging products!This episode originally aired on The Wellpreneur Podcast.Get the full show notes with links:https://wellpreneur.com/all-about-sales-with-matthew-kimberly-e231/Connect with Wellpreneur:Wellpreneur Facebook & InstagramWellpreneur Facebook GroupCopyright 2012-2021 Wellpreneur Ltd. All Rights Reserved.Advertising Inquiries: https://redcircle.com/brands

Matthew Kimberley is the Managing Partner of the Book Yourself Solid platform, a company providing world-class business strategy, sales, and marketing training for small business owners. With two deca

Learn to sell without selling out Discover how to grow your pipeline of clients as a service provider or agency owner Know how to enjoy selling your services without putting your prospects to the pedestal   Resources/Links: 5 Things You Need To Do Every Morning To Make More Sales In 60 Days Summary   Matthew Kimberley is the founder of the School for Selling and creator of the Professional Persuasion Protocol. He helps small businesses sell more and sell with sophistication. He also spends a lot of time providing strategic counsel to business owners around the what, when and how of running their companies. In this episode of Marketing the Invisible, Mathew shares how to enjoy selling your services without putting your prospects to the pedestal. Check out these episode highlights: 00:46 – All about Matthew Kimberley 01:29 – Matthew describes his ideal clients who self-employed individuals and agency owners who sell their art or their ideas 02:05 – business plateau problems he helps solve for his clients 03:44 – symptoms that his clients experience when trying to solve their business problems 05:32 – common mistakes his clients do when trying to fix their business 06:58 – Matthew's Valuable Free Action (VFA): Spend one hour a day, transfixed to the pipeline tool in your CRM. Work the pipeline. 07:10 – Matthew's Valuable Free Resource (VFR):5 Things You Need To Do Every Morning To Make More Sales In 60 Days 07:30 – What's the question Tom should have asked you but didn't? Tweetable Takeaway from this Episode:

This week we're talking about sales! Selling. Love it or hate it, sale is an essential part of growing your wellness business if you really want to run it as a business and not as a hobby. Your business simply cannot be sustainable if you are offering free information all the time, so ultimately you'll want people to start buying from you. So this week we're bringing back one of our most popular interviews of all times – interview with sales expert Matthew Kimberley. Matthew is here to help us make sales a bit easier (and more successful!) and teach us how to make sales process less icky. If you haven't listened to this episode, you are in for a treat because Mathew's approach to sales is really refreshing, and his humor is just contagious! A lot of you have enjoyed this episode not just because of the amazing sales advice he offered, but also because of his amazing personality! If you have already listened to this episode, it had to have been over a year ago! There's always room for brushing up our sales skills so I really recommend re-listening to this one!As always, this week I want to share another one of my favorite tools that I personally use for running my own business, which is email marketing tool called ConvertKit. If you are running an online business email needs to be an essential part of your marketing strategy, because let's face it: as much as social media can be great, you really are at the mercy of that social media platform whether or not people actually see your updates. With email you are completely in control, and in the end – it's the best to build a successful sales funnel. So today I'll be sharing a bit about this amazing visual sales funnel feature ConvertKit has, that can really make your sales process so much easier.Also, in case you missed my great announcement last week: my husband and I are gearing up for a massive trip! We're going from Hong Kong to London by TRAIN! It's going to take us 10 weeks, so if you want to follow our epic adventure you can do that via our blog AndOurOtherAdventures.com and Instagram.All this and so much more in today's episode! Ready to jump into this super juicy topic of sales? Let's learn earn how to sell, feel good about selling, and how to sell more in 2018!This episode originally aired on The Wellpreneur Podcast.Get the full show notes with links: https://wellpreneur.com/how-to-sell-more-with-matthew-kimberley/Copyright 2012-2020 Wellpreneur Ltd. All Rights Reserved.Advertising Inquiries: https://redcircle.com/brands

We focus quite a bit on visibility on STANDOUT, of course - on things you can do to be seen as an expert in your field. Over the past 50 episodes, we've talked about PR, podcasts, video marketing, content marketing and speaking, just to name a few of the topics. It's so gratifying to get your message out to more people. But, if you're a business owner, all that visibility doesn't do much unless it results in sales. I'd love to get your take on this. We can discuss it in the STANDOUT Facebook community, a truly wonderful group of business owners and marketers. Click here to join it. Most people come to me to get help raising their visibility, because they feel that visibility will get them more clients and customers. It can certainly do that, and my next guest says that good marketing makes the sales job a lot easier. But what happens if that is not the result? What if the sales machine is broken? I'm thrilled today to introduce all of you to Matthew Kimberley. I have no idea where I heard of Matthew first, probably on a podcast somewhere and I immediately signed up for his email list. His emails are entertaining, motivational and I learn so much about what you need to do to be successful in sales. And remember, you don't have a business unless you have sales. As you'll hear in this episode, Matthew has a long history in sales. He is the former head of the Book Yourself Solid School of Coach training and is the creator of the School for Selling. This is an episode you might want to come back to, as Matthew shares quite a bit, his systematic process for creating confidence in selling, how a job as a timeshare salesman helped shape how he approaches selling today - it's not what you think - and he gives us a checklist you can use over and over again to guarantee sales in your business. What you'll learn in this episode: *How to become an order taker in sales*How Matthew developed his very systematic approach to sales*The step-by-step system Matthew uses and teaches to grow sales from scratch*What needs to happen to create confidence in the selling process Links mentioned in this episode: *The School for Selling*Matthew's free guide: 5 things you need to do every morning to get more clients in 60 days Did you enjoy the show? Please subscribe to the STANDOUT with Cheryl Tan podcast on iTunes here.

Matthew Kimberley is a keynote speaker and a marketing consultant. He trains sales teams and helps very small personality-led businesses get more customers. He is the creator of Professional Persuasion and author of the self-help classic, How To Get A Grip. In this episode, we discuss: How to triage and fix a leaky sales pipeline How to get 40% increase in sales with Matthew's persuasive sales technique The real reason you're avoiding the sales conversation (and how to overcome it) Why you should audition your patients A simple exercise you can do toady to better connect with your prospects and increase sales Find out more about Matthew Kimberley Website: http://www.matthewkimberley.com/ Twitter: @mjkimberley Facebook: fb.com/matthewkimberley

How to get a grip is a book written by Matthew Kimberley. It’s classified as a self-help book but it’s a whole lot more than that. It is so worth the read that we recommend every entrepreneur on Earth must read this book. If you want your business to be in great shape then you […] The post MBA513 Must Read: How to Get a Grip by Matthew Kimberley appeared first on The $100 MBA.

Matthew Kimberley is the head of the “Book Yourself Solid School of Coach Training” and is the author of a self-help classic “How To Get A Grip”. Matthew is a really great sales person but he didn’t get there overnight. His daily routines and what he did on a daily basis really helped him get […] The post MBA394 Guest Teacher: Matthew Kimberley- Two Daily Activities for a Better Business appeared first on The $100 MBA.

In today's Q&A, we are helping Olgierd, decide if he should individually contact his market or build a sales funnel to send traffic to. Do you have a question you want answered on our podcast? We would love to help you! Click here to ask your question! [Tweet "Build A Relationship on Trust in Your Target Market"] Resources Mentioned in this Episode Today's expert is Matthew Kimberley at Matthew Kimberley's Website Flipped Lifestyle Membership How to Get A Grip Book Yourself Solid School Let's dive into this week's question! JOCELYN: Hey y'all! You're listening to an Expert Q&A with S&J. Today's expert is Matthew Kimberley at matthewkimberley.com. Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. Join us, each week, as we teach you how to flip your lifestyle upside-down, by selling stuff online. Are you ready for something different? All right, let's get started. SHANE: What's going on guys? Welcome back to the Flipped Lifestyle podcast; we have got another Expert Q&A on the show today with you, and we are excited to bring back one of our favorite guests; it is Matthew Kimberley of matthewkimberley.com. Matthew welcome back to the show. MATTHEW: Thank you for having me back, Shane and Jocelyn. JOCELYN: Yeah, we are really excited to have you. Today we have a question from, now I'm going to try this, Olgierd, and we actually looked this up online, how to pronounce this and that is the Kentucky pronunciation – SHANE: O-L-G-I-E-R-D [Unclear] or something, I'm not sure. JOCELYN: Yeah, we are so sorry, Olgierd; I think that's right. Okay, so it says, “I have a question related to markets size. I have a solution for an industry with about 100 or 200 prospects. Should I contact each individual person in my market, or build a sales funnel to attract them, or is this market size even worth it?” SHANE: This was a very interesting question Matthew; Olgierd is actually a member of our Flip Your Life community. If you would like to learn more about that, you can flippedlifestyle.com/flipyourlife and he really has fleshed out this and he is in an industry that is kind of B2B and it's more like a furniture industry. So we've been helping him kind of sort through his avatar and his sales funnel in our forums, and he really only has about 200 companies that he can reach. But I think they are all going to be pretty big contracts if he did follow through with whatever services he is providing. So what do you think about that? Is this worth it? With that few people, should he just go ahead and try and contact them or is there some other form of marketing that might work here? MATTHEW: Okay, so it's a two-part question. Let's deal with the last one first, “Is the market size even worth it?” You got to do your math in order to work out whether or not it's going to be worthwhile. You know, work out what the average lifetime value of a decent customer would be, test it against whether your projections are true or not, perhaps with your first and then second customer, and then move on. But certainly, I would say how many clients do you need? You are in the furniture industry, no other context perhaps you need, five clients, six clients, ten clients in order to have a sustainable business. Perhaps it would be great if you had 200; I don't know. There are probably only a handful of aircraft engine manufacturers in the world, probably fewer than a hundred, I'd say, but there are going to be some people who are making a full-time living for their families and their employees on the back of just serving two or three of those companies. SHANE: And you said something – let me jump in real quick just for our listeners, the lifetime value of a customer basically boils down to how often they pay you; like frequency. Like if you sell one thing for 300 dollars and you never sell that person anything again, the lifetime value is 300.

In today's Q&A, we are helping JJ figure out the path to higher-paying speaking gigs and exactly what you need to focus on to book yourself solid as a speaker. Do you have a question you want answered on our podcast? We would love to help you! Click here to ask your question! [Tweet "Most speakers don't get paid to speak, but they get paid because they speak"] Resources Mentioned in this Episode Today's expert is Matthew Kimberly from matthewkimberley.com Matthew on Twitter Heroic Public Speaking Book Yourself Solid Let's dive into this week's question! JOCELYN: Hey y'all! You're listening to an Expert Q&A with S&J. Today's expert is Matthew Kimberley of matthewkimberley.com. Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. Join us, each week, as we teach you how to flip your lifestyle upside-down, by selling stuff online. Are you ready for something different? All right, let's get started. SHANE: What's going on guys? Welcome back to our Thursday Expert Q&A. We have Matthew Kimberley back with us again today to answer your questions. Matthew, welcome back to the show. MATTHEW: Thanks for having me, Shane and Jocelyn. JOCELYN: Yeah, we are happy that you're here. Today's question is from a Flip Your Life community member, JJ Mayo and JJ says, “I've posted before that as a side hustle, I'm a speaker for a continuing education company albeit making a small portion of my total sales. I'll be interested to know from Matthew, what steps are needed to get higher paid speaking gigs even if I'm not a celebrity. Is it having the right contacts or some system that needs to be followed? Any resources would be excellent.” SHANE: And this is a special planted question just for Matthew Kimberley. Matthew Kimberley is all about booking yourself solid. He's one of the best, live speakers that we have ever seen, so when we knew you were coming back on this show, we went into our premium Flip Your Life membership community and we said, ‘Hey guys, we're gonna give you first dibs on our expert question.' This was one of the first ones that popped up, was just how do I get move live speaking gigs when nobody knows about me. What a perfect question for you. So, how do you do that man? How do you get on stage when maybe nobody knows who you are? MATTHEW: Okay, so I'm gonna presume here and correct me if I'm wrong that when I talk about higher paid speaking gigs, we are talking about getting paid to speak; not getting paid because you are selling from the stage, or because you speak and people book you on the back end; am I right? SHANE: Exactly, JJ wants to speak, like he wants to be a paid speaker, he's not gonna pitch, he's gonna deliver valuable content in this space, he just wants to get more of those gigs and get paid more to do them. MATTHEW: Absolutely; well, I know a few things about this, but not least because my business partner Michael Port is the founder of Heroic Public Speaking, and that's the first resource I think you should check out. Go to heroicpublicspeaking.com and have a look at the stuff that we've put together there for you. At the Hero Public Speaking live in Fort Lauderdale last February, we had this question asked of our expert panel, and they were people like Bob Burg and Scott Stratten and Dorie Clark on the panel. And Dorie said, there are various steps to your speaking career, and I can't remember whether there were three or four, but I'm gonna go through them as I remember them; the first step as a speaker is: 1. When you want to speak but nobody wants to hear you speak, and nobody will pay you to speak. So, first step is no one wants you to speak and nobody will pay you to speak. 2. People are happy to have you speak, but they still don't want to pay you. 3. People will happily have you speak and they'll pay you a little bit. 4. Yes, you must speak and yes, we'll pay you whatever you want.

  In today's Q&A, we are helping Sam discover how to differentiate herself and understand why someone should listen to her when there is so much content out already out there online. Do you have a question you want answered on our podcast? We would love to help you! Click here to ask your question! [Tweet "This is how you differentiate yourself - you stand for something @mjkimberley"] Resources Mentioned in this Episode Today's expert is Matthew Kimberly from matthewkimberley.com Chris Ducker Event Matthew on Twitter Let's dive into this week's question! JOCELYN: Hey y'all! You're listening to an Expert Q&A with S&J. Today's expert is Matthew Kimberley at matthewkimberley.com. Welcome to the Flipped Lifestyle podcast where life always comes before work. We're your hosts, Shane and Jocelyn Sams. Join us, each week, as we teach you how to flip your lifestyle upside-down by selling stuff online. Are you ready for something different? All right, let's get started. SHANE: What's going on guys? Welcome back to the Expert Q&A with S&J podcast. This is our Thursday edition where we bring on experts to answer your questions. Jocelyn and I always say, we do not have all the answers but boy, we get all the questions. So we like to pass these on to people that know more about certain subjects than we do. And we have an amazing guest for you today, a guy that we met just a couple of weeks ago, in the Philippines, at Chris Ducker's ‘Tropical Think Tank' event. One of the best speakers we have ever seen and a real guy that knows how to book yourself solid. It is Matthew Kimberley from Matthewkimberley.com. Matthew welcome to the Flipped Lifestyle podcast. MATTHEW: Great to be here, S&J. Thank you for having me. SHANE: Yeah, we are so glad you are here because we are clueless about some of these questions, especially the one we've got for you today. So Jocelyn, let's throw Matthew a question here. JOCELYN: Alright, this question is from Sam and Sam says, “There's so much information out there that I find it hard to differentiate myself. How do I make my blog stand out in the crowd and make it unique? I'm talking about a subject that is well-covered by many others. Why would anyone listen to me?” SHANE: This is a great question Matthew because, you know, we think about this all the time because really, when you think about it, every issue is pretty well covered on the internet. So how do you make yourself stand out in such a crowded world that we live in these days? MATTHEW: Sure, absolutely great question and the first thing that comes to mind is don't worry at all about the content. It's great that there's information out there, it's great that other people are talking about what you are talking about because if they weren't, there's probably a reason for that. So, if you find that you are the only person talking about something, unless it's brand new and very, very, very little – is brand spanking new, then that's validation. That's external validation. If other people are talking about vacuum repair, then that means that other people are listening to other people talk about vacuum repair. So that's great, good job, there's other information out there. Now, how do you differentiate yourself and how do you make your blog stand out? There's a couple of ways that I would go about doing this and a couple of ways that I would advise my clients that they could go about doing it. The first one is, you. Okay, so the information that you are presenting is standard, it exists elsewhere, but you are the only person who can deliver it the way that you can deliver it. Many of us, when we adopt a public persona, we water down the really interesting parts of our self. SHANE: Right. MATTHEW: We often say this in corporate emails, both from companies to their mailing lists, but also people when they are wearing their professional hats; here where I live in Malta in the Mediterranean,

Facebook have been busy... Facebook ads are about to get more targeted than ever, with Facebooks new audience insights. You can now get deep demographic and behavioural data of the people who like your pages or events, a custom audience or even everyone on facebook in general. This will give you additional insights the lists demographics, page likes, location, language, facebook usage and even purchase activity. Facebook are also improving their video ad reporting and will give insights on video views, unique video views, average duration of video views and audience retention. Facebook have announced the launch of a mobile ad network called Audience network. They are bringing all their targeting data and bring it to 3rd party apps. Obviously this will be especially helpful for those looking to promote apps, on mobiles and tablets. Facebook says that you'll now be able to target in app ads based on who the user actually is, not just who you think the user is. Facebook have also announced that their Business Manager tool will be more widely available. Previously only big brands and big advertisers with big budgets could get access to this tool which allows you manage facebook pages, applications and ad accounts all from a single interface. It's still not for everyone and you still need a dedicated facebook rep to get access but it's not just the multi-million dollar companies that can only get it now, if you're interested in the tool contact your FB rep if you have one already or apply to be given a rep. It's also only previously been given to US companies but will be rolling out internationally over the next few weeks. Twitter have announced that promoted tweet and promoted account ads will now be available in up to 20 languages so that users across the world can read your ads in their own language. Similarly LinkedIn have announced language targeting and personalized page feeds for their company pages and showcase pages. Your update can show in a users selected language or you can personalize your feed and show different updates to different people based on who they are based on language, location, company size, industry and some other filters. People see what you want them to see if you decide it's relevant to them. Instagram have announced they will be rolling out video ads very soon “carefully and methodically” I guess meaning there will be beta phase before its available to everyone but certainly for us online marketers, this could be an exciting new place to play with video ads. Stumble upon ads have improved with brand new targeting and delivery options now available including simpler geotargeting options and a similar audience tool to targeted like minded people. YouTube have added a new intros feature which allows video creators to automatically add a 3 second branding intro to their videos. It can't be used as a direct advertisement but it is a nice time saver if you want to upload fast without messing around with editing first. The dating app tinder have announced they will be allowing native advertising very soon. I'm sure we'll hear on that in the coming weeks or months. The popular app vine which allows users to share 6 second video clips is now available on desktop, go to vine.co Optimizepress have followed in the footsteps of leadpages and opened up their very own marketplace where developers can sell their templates, plug-ins, icons, graphics packs, custom code snippets and more. The popular automation tool IFTTT, aka if this then that, is now available as an app on android as well as IOS where it has been available for a long time now. The all new visual website optimizer has been announced, if you are a current user you can apply for early bird access to get new features such as new split test reports, zero coding a/b split testing for native mobile apps and more. Amazon cart has just been announced by amazon and it allows your twitter follows to easily buy from you on without leaving twitter. Now when you tweet an Amazon.com product link with your Store ID, Twitter users, who have connected their accounts to Amazon, can add the item directly to their Carts by replying to your tweet with '#AmazonCart'. Later on they can finalize their purchase, your product will be waiting for them in their shopping cart. Infusionsoft have announced that they will be improving their paypal options including a new shortened paypal checkout process and easier paypal/infusionsoft setup. Microsoft office for mobile is now free on iPhone, iPad, windows phone and android. Using onedrive you can now open and edit all of your word, powerpoint and excel documents on the go. For the listeners in Europe the EU Consumer Rights Directive comes into force on June 13th 2014. This is legal stuff so it's very important and I'm not going to land myself in trouble by trying to describe the coming changes myself, suffice to say if you're doing business in Europe you need to look this up, EU consumer rights directive. The winners of the webby awards, the Oscars or grammies of the internet were announced on April 28th. Crowdfunding site Kickstarter, ad agency Ogilvy paris, tech news site mashable, google, tumblr, vine, airbnb, squarespace, instagram, Netflix and ted talks all amongst the winners, go to webbyawards.com to see all the winners and why they won, it's a good insight into what innovations are happening and what direction the web is going in the future. In events... AJ Silvers is holding a workshop called “what if you could double your business in a one day hands on workshop”. It's being held in Chiang Mai in Thailand on May 14th. Older, Richer, Wiser, the conference about marketing to the over 50s is being held in London, England on the 22nd of May. For all you network marketing peeps out there, DS Domination LIFE is being held in Las Vegas, Nevada on 30th May to the 1st of June. The association of professional coaches, trainers and consultants super conference 2014 is being held in London, England on the 7th and 8th of June. Speakers include Andy Harrington, Matthew Kimberley, Mindy Gibbins Klien and Simon Coulson. Jamie Smart is holding “making a living from the inside out” in London, England, 7th & 8th of June The PR Summit Conference Series is being held in San Francisco, California on June 17th. Financial services social media conference is being held in London, England on June 17th. Infusionsoft university is in London, England on the 24th – 27th of June. Facebook is hosting a 5 date roadshow for small businesses across the USA, it's called Facebook Fit. The dates are New York, 3rd of June, Miami, Florida, June 19th, Chicago, Illinois, July 10th, Austin, Texas, July 24th and Menlo Park, California, August 5th. And last but certainly not least, husband and wife duo, Izabela and Mike Russell are hosting the UK Podcasters Conference 2014 on august the 16th in Birmingham, England. Speakers so far include Jason Van Orden, Jon Buscall and yours truly, I'll be speaking too so if you are thinking about running a podcast anytime, you'll need to be there, it's the podcasting event of the year. More speakers to be announced soon.