Podcasts about databox

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of Metrics & Chill, Jeremiah sits down with Bec Henrich, Head of Marketing at Traction Complete, to talk about forecasting that actually works. Instead of reverse-engineering aggressive revenue targets, Bec explains how to build forecasts grounded in real funnel data—so your team can aim high without burning out.You'll learn:How to model accurate and predictable conversion rates How to avoid “wishful thinking forecasts” The importance of clean, standardized data in your CRMHow to factor in seasonality to avoid mid-quarter surprisesTips for getting Sales and RevOps aligned on forecast assumptionsMore about:Traction Complete: https://tractioncomplete.com/ Databox: https://databox.comSubscribe to the newsletter: https://databox.com/newsletter

This episode is presented by:AppUnite: The right dev partner can make or break your product. AppUnite embeds with your team to build apps that scale. - https://bit.ly/3QOKHtTFullstory: Behavioral data that empowers - https://fullstory.com/valueJohn Bonini, founder of Content Brands, opens up about his early struggles building an audience—before realizing the power of original thinking, consistency, and fully owning his voice. From navigating burnout to taking a bold leap into his own creative studio, John shares how publishing online changed the trajectory of his career and personal life.John opens up about:- The moment that sparked his shift from passive creator to publishing consistently- How being a parent shaped his time management and career goal- The power of being “creatively selfish” and trusting your unique voiceThings to listen for:(00:00) The unexpected layoff(03:17) The power of content marketing(07:39) Thank you to our sponsors, Fullstory & AppUnite(10:15) The Lady Gaga incident(15:38) Navigating career challenges(28:39) The decision to join Databox(34:03) Going solo: The leap to full-time consulting(36:53) First week wins(38:51) Building resilience and overcoming doubts(40:54) Navigating early career challenges(50:53) The importance of preparation(58:55) Handling tough conversations(01:10:40) Building legacy through personal growthResources:Connect with John:LinkedIn: https://www.linkedin.com/in/jbonini/Content Brands: https://www.contentbrands.co/Connect with Andrew:LinkedIn: https://www.linkedin.com/in/andrewcapland/ Free 5 day growth leadership program: https://deliveringvalue.co/growth-leadership-toolkitSubstack: https://media.deliveringvalue.coHire Andrew as your coach: https://deliveringvalue.co/coaching

Returning from Google Cloud Next, Paul and Mike are back with some major AI updates. They kick things off with ChatGPT's new memory feature and unpack what that means for you. Then it's onto Shopify's leaked memo: no new hires until AI proves it can't do the job. Databox takes that even further by replacing 80% of its support team with a bot, and actually boosts performance. Plus, Sam Altman gets grilled at TED, Apple's AI efforts fall flat, and Paul shares what it was like inside the Sphere for Google's Wizard of Oz AI experience.  Access the show notes and show links here Timestamps: 00:03:38 — ChatGPT Memory 00:13:59 — Shopify CEO's Leaked “AI First” Memo 00:20:20 — Databox Replaces 80% of Support Team with AI 00:28:25 — Google Cloud Next ‘25 and Google Updates 00:36:44 — OpenAI Will Release o3 and o4-mini After All 00:41:07 — Sam Altman Comments at TED 00:50:15 — OpenAI Pioneers Program 00:53:00 — OpenAI Reduces Model Safety Testing Time 00:57:07 — Llama 4 Release and Controversy 01:00:45 — AI Copyright and Creator Rights 01:05:52 — Anthropic $200 Per Month Subscription 01:08:43 — Behind the Scenes of Apple's AI Failures 01:12:26 — Writer Releases AI HQ 01:16:07 — Ex-OpenAI CTO's Startup Making Big Moves 01:20:29 — Deep Research's Impact on Agencies 01:25:41 — Listener Questions Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in our AI Academy 

Box's Chief Product Officer Diego Dugatkin discusses how the enterprise content management platform is leveraging AI through partnerships with AWS Bedrock and continuing to innovate for their customers.Topics Include:Introduction of Diego Dugatkin as Box's Chief Product OfficerBox provides cloud content management for enterprise customersFocus on Intelligent Content ManagementBox serves 115,000 customers including 70% of Fortune 500Company manages approximately one exabyte of enterprise dataBox expanding product portfolio to offer more customer valuePartnership with AWS Bedrock for AI implementation announcedCollaboration with Anthropic for LLM technology integrationBox offers neutral approach letting customers choose preferred LLMsCommon misconceptions about generative AI capabilities and limitationsGenerative AI helps accelerate contract analysis and classification processesBox Hubs enables content curation and multi-document queriesSuccess measured through hub creation and query accuracy metricsLong-term AWS partnership continues expanding with new technologiesAmazon is major Box customer while Box uses AWSAPI integration important for third-party developer implementationsAI development exceeding speed expectations in efficiency improvementsChallenges remain in defining AI agent roles and capabilitiesContent strategy crucial for deploying intelligent content managementCompanies must prepare for AI agents in workplaceFlexibility in tech stack recommended over single-vendor approachNext 12-24 months will see accelerated industry changesBox maintains innovative culture through intrapreneurship approachCompany regularly hosts internal and external hackathonsFocus on maintaining integrated platform while acquiring companiesPartnership between Box and AWS continues growing strongerParticipants:Diego Dugatkin – Chief Product Officer, BoxSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon/isv/

This episode of the Dailey Blend Show discusses the new year, discussing his personal and professional goals, the tools he uses for planning and review, and insights from his experiences at Starbucks. He also shares his music discoveries and updates on his podcast while looking forward to upcoming events. Takeaways Reflecting on the past year is crucial for effective goal setting. Having accountability partners can significantly enhance goal achievement. Utilizing tools like Notably and DataBox can streamline planning and review processes. Wellness tracking is an important aspect of personal growth. Engaging with local businesses can provide insights into industry changes. Exploring new music can be a refreshing creative outlet. Podcasting allows for sharing valuable conversations and insights. Networking at conferences can lead to new opportunities and collaborations. Continuous learning and adaptation are key to personal and professional success. Staying connected with the audience is essential for growth. Chapters 00:00 Welcome Back and New Beginnings 02:48 Goal Setting and Personal Development 05:19 Tools for Planning and Review 07:51 Starbucks Changes and Observations 10:26 Music Discoveries and Podcast Updates 12:24 Upcoming Events and Closing Thoughts Each week via our ‘Weekly Rundown' segment, we showcase what is going on as Dailey Blend across our various platforms projects host Reed Dailey is involved with and highlight stories we thought were exciting and notable across technology, media, and pop culture.  The Weekly Rundown is available on DaileyBlend.com or by subscribing to the Dailey Blend Show podcast via your favorite podcast platform. Listen to this episode and all previous episodes on such great platforms as Apple Podcasts, Google Podcasts, Spotify, Stitcher, Anchor, and Overcast. You can watch the video on YouTube here.  #DaileyBlendShow #WeeklyRunDown #DaileyBlend Listen and subscribe to the show on the following platforms: * Apple Podcasts: https://www.apple.co/37LEsiZ   * Google Podcasts: https://www.bit.ly/395wUII    * Spotify: https://www.spoti.fi/2Bnhz9L   Dailey Blend on the Web: * Instagram: https://www.Instagram.com/DaileyBlend    * Twitter: https://www.twitter.com/DaileyBlend    * Facebook: https://www.facebook.com/DaileyBlend      * Website: https://www.DaileyBlend.com    Reed Dailey on the Web: * Instagram: https://www.Instagram.com/ReedDailey      * Twitter: https://www.twitter.com/ReedDailey    * Linkedin: https://www.Linkedin.com/in/ReedDailey    * Facebook: https://www.facebook.com/ReedDailey      * Website: https://www.ReedDailey.com 

Welcome to Episode 12 of the Belkins Podcast!In this unmissable episode, Peter Caputa, CEO of Databox and the creator of HubSpot's famous partner program - joins host Michael Maximoff for an unfiltered conversation on SaaS growth, leadership, and the changing dynamics of marketing.In this value-packed episode, Peter reveals:Why traditional inbound marketing is delivering diminishing returns- and the hybrid strategies that are reshaping the playbook.How Databox helps businesses compare their performance to others using the largest live data collection in the world.The biggest mistake companies make with their data—and how to actually use it to grow.His unique leadership style as a “peacetime CEO” and why empowering teams with ownership fuels innovation and results.Seasonality secrets in ad spend- how real-time data saved budgets and maximized ROI for key industries.Stay tuned until the end for Peter's predictions on the future of marketing and how combining different strategies can give your business an edge.Whether you're a business leader, marketer, or entrepreneur, this episode is full of practical ideas and strategies you can use right now.Timecodes:0:00 - Intro: Meet Peter Caputa, CEO of Databox2:25: Peter's Approach to Content Creation and Storytelling8:30 - How Databox is Redefining Benchmarking for Businesses12:00- How Agencies Use Databox Benchmarks to Improve Performance15:05 - Using Seasonality Data to Save Ad Spend18:50 - Common Mistakes Companies Make in Their GTM22:25 - Integrating Marketing and Sales for Best Results24:10 - Insights on Full-Cycle AEs vs. SDRs28:53 - Partnerships As a Powerful Tool for Growth33:46 - Real-World Challenges in Selling Data Analytics40:53 - Lessons on Leadership and Delegation48:00 - Tactics to Overcome a High Churn Rate57:45 - Final Thoughts and This or That QuizLet's stay connected:

In this episode, hosts Andrew Brockenbush and John Fritzsching touch on the importance of tracking Key Performance Indicators (KPIs) to ensure your business is on the right path. They explore the use of KPI systems like the EOS Scorecard, explain the concept of Smart Goals, and offer various tools from spreadsheets to advanced KPI tracking software that businesses of all sizes can use. Whether you're running a small business or managing a larger team, tracking KPIs is essential for growth. Learn how to set clear, measurable goals and ensure accountability within your organization. Key Points:- [0:00] - Introduction to KPI Tracking Understanding why KPI tracking is essential for business success and growth. - [2:21] - What Are KPIs and Why Do They Matter? Breaking down what Key Performance Indicators are and how they help businesses measure their progress. - [2:41] - EOS Scorecards: The Key to Consistent Tracking The EOS Scorecard is a simple, weekly report that tracks 5-15 key business metrics, helping businesses stay focused. - [5:00] - KPI Tracking Tools From Google Sheets to advanced software like Databox and Clipfolio, a variety of KPI tracking tools are discussed for businesses of all sizes. - [6:15] - Setting Smart Goals How to define KPIs that are specific, measurable, and aligned with your business's long-term goals. Quotable Moments:[0:46] "What we don't measure, we can't improve—it's as simple as that when it comes to business growth." – Andrew Brockenbush[3:27] "KPIs aren't just numbers on a page. They need ownership and accountability to drive real results." – John Fritzsching[7:48] "You can't grow your business if you're not tracking your progress." – Andrew Brockenbush Links Mentioned:Business Growth Hacks: https://www.businessgrowthhacks.comBeefy Marketing: https://www.beefymarketing.comIf you're not already tracking KPIs, now is the time to start. Whether you use an EOS scorecard, a spreadsheet, or a more advanced tool, measuring key metrics is vital to improving and growing your business. Visit https://www.businessgrowthhacks.com to learn more, and don't forget to subscribe for more actionable business tips in upcoming episodes.

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of "Metrics & Chill," Pete Caputa, CEO of Databox, chats with Jamar Diggs, a YouTube consultant, and Germeen Guillaume, an expert in nonprofit accounting. They explore how Germeen's focused content strategy on YouTube helps her connect with smaller nonprofits, driving business growth and outperforming industry benchmarks. Tune in to discover how data-driven insights and value-driven content can elevate your YouTube game!Links:Follow Jamar Diggs and Germeen GuillaumeExplore J Diggs Media

In this episode of the Funky Marketing Podcast, I had an enlightening conversation with Peter Caputa, the CEO of Databox. Peter shared invaluable insights from his extensive experience in scaling SaaS companies, including his journey from bootstrapping Databox to achieving significant revenue growth. Here are some key takeaways and recommended actions from our discussion: Key Insights: - Bootstrapping vs. Venture Capital: Peter highlighted the benefits and challenges of bootstrapping Databox, emphasizing its freedom and flexibility compared to the fast-paced, high-pressure environment of venture capital-backed growth. - Three Types of Agencies: Peter outlined three distinct approaches he sees among marketing agencies: Check-the-Box Reporting: Agencies that do minimal reporting, often trying to make the process seem more complex than it is. Client-Partner Agencies: Agencies that integrate deeply with their clients, ensuring campaigns generate ROI by connecting various data points (advertising, sales, finance) for comprehensive insights. Strategic Agencies: Highly sophisticated firms acting as strategic partners, helping clients make sense of their data, compare performance, and connect business goals to actionable strategies. - Evolution of Inbound and Content Marketing: The landscape has shifted dramatically. Inbound marketing now requires more sophisticated, multi-channel strategies. Simply publishing educational content is no longer enough. Successful strategies involve creating demand, telling compelling stories, and engaging with audiences across different platforms. Importance of Data Integration: Peter stressed the need for businesses to consolidate their data into a single platform to enable better decision-making and leverage AI for performance insights. - Empowering Teams with Data: Empowering team members with access to performance data is crucial for driving informed decisions and improving overall company performance. Recommended Actions: 1. Consider Bootstrapping: If you're starting a SaaS company, weigh the pros and cons of bootstrapping versus seeking venture capital. Bootstrapping can offer more control and less pressure to scale rapidly. Identify Your Agency Type: Reflect on which of the three agency approaches your business aligns with and strive towards a more strategic partnership model with your clients. 2. Innovate Your Content Strategy: Move beyond traditional SEO. Focus on creating high-quality, multi-channel content that includes data-driven insights and engages your audience through various formats and platforms. 3. Integrate Your Data: Ensure all your business data is pulled into a single platform. This will not only help in making better decisions but also in leveraging AI to uncover insights that might be missed manually. 4. Empower Your Team: Make performance data accessible to your team members. Educate them on how different metrics impact the business to foster a culture of informed decision-making. Useful links: Peter Caputa LinkedIn: https://www.linkedin.com/in/pc4media/ Databox: https://databox.com/ Nemanja's LinkedIn: https://www.linkedin.com/in/zivkovicnemanja/ Subscribe to FUNKY MARKETING podcast on any podcast platform and drop a question here in the comments. - Website: https://www.funkymarketing.net/funky-marketing-show/ - Apple: https://podcasts.apple.com/us/podcast/funky-marketing-bold-strategies-for-b2b-growth-and-revenue/id1501543408?uo=4 - Spotify: https://open.spotify.com/show/136A3zxZ5JYCukvphVP56M - YouTube: https://www.youtube.com/@funky_marketing Give us a review: https://podcasts.apple.com/us/podcast/funky-marketing-bold-strategies-for-b2b-growth-and-revenue/id1501543408?uo=4 And if you need help, check out the Funky Marketing Pricing page: https://www.funkymarketing.net/pricing/ #SaaS #Marketing #Bootstrapping #DataIntegration #ContentStrategy #Leadership #Podcast

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of "Metrics & Chill," Jennifer Christensen, founder partner at Beacon Media and Marketing, shares the agency's journey from a content and inbound marketing firm to a national leader in marketing for mental and behavioral health clinics. She discusses the use of tools like Databox for reporting, the transition to telehealth, the impact of AI on marketing, and the value of a collaborative industry approach in driving business growth and performance. Links:Follow JenniferExplore Beacon Media + Marketing

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of "Metrics & Chill," host Pete Caputa, CEO of Databox, chats with Andi Graham, CEO and Founder of Big Sea, about scaling a marketing agency and success in the purpose-driven space. Find out:How Andi transformed Big Sea from a local web design agency to a specialized marketing company for nonprofits, healthcare, and human servicesLead generation tactics, including a unique grant program for nonprofits and robust email marketingThe importance of metrics and benchmarking for data-driven growth, alongside effective content strategies like SEO and landing pages

Join host Jennifer and Databox expert Fedor Simic as they dive deep into the power of benchmarking. Discover how businesses can leverage real-time data to set performance standards, optimize strategies, and achieve unparalleled success. Whether you're in marketing, sales, or finance, this episode has something valuable for you! Key Points: Introduction to DataBox and Benchmarking: Fedor Simic from DataBox explains the significance of benchmarking in modern business operations.Roles and Experiences at DataBox: Fedor shares his journey through various roles at DataBox, highlighting his transition from support roles to a partnership manager.Overview of Benchmarking Tool: An in-depth look at DataBox's benchmarking tool, which offers broad and narrow real-time benchmarks for different industries.Specific Application in Mental Health Industry: The episode discusses how benchmarking has revolutionized performance indicators for businesses specializing in mental health.Benefits of Benchmarking for Business Owners: Fedor discusses how benchmarking answers crucial performance questions and helps in setting realistic goals.Diverse Integrations for Comprehensive Benchmarking: The integration possibilities with DataBox, including Google Ads, Facebook Ads, HubSpot, Salesforce, QuickBooks, and Xero, are explored.Popular Trends in Benchmarking: Insights into the most utilized aspects of benchmarking, focusing on marketing, sales, and financial data.Creating Custom Benchmarks and Surveys: How businesses can use DataBox to create bespoke benchmarks and conduct surveys to gather industry-specific data.Using Data to Attract and Retain Clients: Strategies for using benchmark data to generate valuable content, establish thought leadership, and attract new clients.Real-world Impact of Benchmarks: Case studies and examples illustrating how companies have used benchmarks to make informed decisions and improve business outcomes.Accessing and Using DataBox: Guidance on how to start using DataBox, including free access options and the process of connecting data sources to gain insights.Links Mentioned in Today's Episode:Jennifer Christensen on LinkedInJennifer Christensen on TwitterBeacon Media + MarketingBeacon Media + Marketing @beaconmm

In today's episode, we chat with Peter Caputa IV, CEO of Databox, a software company that helps marketing agencies and professional services firms leverage data to drive growth for their clients. Prior to joining Databox, Pete built and scaled HubSpot's partner program to account for 40% of the company's revenue. Since his departure, companies like Denamico, and the solutions partner ecosystem as a whole, have had to evolve to keep up with the capabilities of HubSpot's software.In order for companies to scale efficiently, Pete stresses the importance of transparency and visibility across business functions. He explains how his teams use their data and reporting, as well as objectives and key results (OKRs) to solve problems and optimize their performance. Find more at revopschampions.com

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, Guy Alvarez, founder of Good2bSocial, shares his journey from lawyer to marketing expert and dives into successful digital marketing strategies for law firms. You'll learn:How Guy built a thriving digital marketing agency specifically for the legal sectorContent marketing strategies to improve client engagement and website trafficHow to integrate and analyze marketing data for law firms using real-time analytics dashboards and tools like Databox

In this episode of Content Briefly, we've interviewed John Bonini, Founder of Some Good Content, and discussed what it takes to build a great content brand, insights from his consulting experience, why his newsletter is a must-read for content enthusiasts and more.************************Timestamps:00:00 Intro01:28 The origin of the Louder Than Words podcast.03:48 Building a personal brand on the side.06:59 John's background.15:15 Learnings from leading marketing at Databox.22:27 How Some Good Content Company came about. 25:32 Knowledge sharing and consulting. 27:30  How industry changes affect companies' content programs.31:46 Does the Content Brand framework change?34:37 Coaching vs execution.37:46 Learn more about John and Some Good Company and get in touch.40:05 Outro************************Useful Links:Website: https://somegoodcontent.comJohn on LinkedIn: https://www.linkedin.com/in/jbonini/John on Twitter: https://twitter.com/bonini84************************Stay Tuned:► Website: https://www.superpath.co/► YouTube: https://www.youtube.com/@superpath► LinkedIn: https://www.linkedin.com/company/superpath/► Twitter: https://twitter.com/superpathco************************Don't forget to leave us a five-star review and subscribe to our YouTube channel.

On today's Lunch With Norm, we are with a creative director and CEO of FullStack agency, Amara Omoregie and Jace Brown! We discussed HE+RO branding for e-commerce: leveraging AI for creativity at scale. Find out how HE+RO Branding uses AI for e-commerce creativity. Our guest trained internal teams such as Digital Marketer and Hubspot, and is a certified agency partner for both as well as Proposify, Databox, Google, and more.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post-purchase marketing. Finally, your email marketing can be actively managed by professionals with over 30 years of experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.   For more information visit https://www.postpurchasepro.com/lunch   This episode is brought to you by Startup Club   Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.   Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.   For more information visit https://Startup.club   This episode is brought to you by Seller Basics   Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.   Consider Seller Basics your Amazon account's comprehensive health plan.   For more information visit https://www.sellerbasics.com   In this episode, a creative director and CEO of FullStack agency, Amara Omoregie, and Jace Brown, is here. Today, we discussed HE+RO branding for e-commerce: leveraging AI for creativity at scale. They trained internal teams such as Digital Marketer and Hubspot, and is a certified agency partners for both as well as Proposify, Databox, Google, and more.   This episode is brought to you by Startup Club, Post Purchase Pro, Seller Basics, and HONU Worldwide...   *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

In this insightful podcast episode, hosts Rick and Kaleem delve into various aspects of workplace culture, personal resilience, and career experiences within the tech sector, guided by their esteemed guest, Peter Caputa, CEO of Databox. Peter's journey unfolds as he shares anecdotes highlighting the importance of resilience, stemming from his family's experience building their own house, instilling in him values of determination and perseverance from a young age.Transitioning seamlessly into a reflection on his tenure at HubSpot, Peter reminisces about the company's early days characterized by a flexible and informal work culture. Despite the lack of strict policies, the aggressive goals at HubSpot often led to long working hours, leaving little time for vacations—a testament to the demanding nature of the tech industry.The conversation shifts gracefully towards Peter's company, Databox, a performance analytics software for businesses. Peter elucidates how Databox simplifies performance monitoring, goal setting, and predictive analysis by aggregating data from various sources. Operating with a hybrid model, Databox boasts teams in Slovenia and remote teams globally, emphasizing flexibility and inclusivity in its approach to remote work.Delving deeper into the discussion, Peter underscores the challenges and benefits of remote work, emphasizing the importance of workplace flexibility and cultural inclusivity. Databox's commitment to fostering a sense of community among remote teams is evident through virtual events and holiday celebrations, ensuring that all team members feel valued and connected.Tune in and gain valuable insights into Databox's strategic approach to remote work, emphasizing flexibility, inclusivity, and community building among remote teams. Peter's reflections on navigating the fast-paced tech industry underscore the importance of resilience and perseverance in achieving success, making this episode a must-listen for anyone interested in the evolving landscape of remote work and tech entrepreneurship.Learn more about Peter:Peter's LinkedIn: https://www.linkedin.com/in/pc4media/Databox: https://databox.com/

Want to win more clients (and keep them longer) in 2024?Of course you do!Offering a free benchmark consultation as part of your sales process might just be the key to doing both this year.In this episode with Chris Nault, Founder and CEO of Growth, he breaks down the process and results from his agency's 5-week experiment of adding a benchmark consultation into their sales and renewal processes.In this episode, you'll hear from Chris:When and how to invite clients into a Databox benchmark groupHow it can impact your close rates (for both new & renewal business)sThe role benchmark data can play in on-going client managementHow to leverage benchmark data to build a tight-knit community for your clients and prospectsResources Mentioned in This Episode:Connect with Chris on LinkedIn5 Reasons Your Firm Should Offer a Free Benchmark ConsultationThe State of Agency Operations ReportDatabox (Free) Benchmark GroupsHow 200+ Agencies Invest in Their Own Marketing w/ Pete Caputa & Karl SakasWant to get more content to support your agency life? Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife. This podcast is brought to you by Teamwork.com.

One of the most popular questions we have been asked is how do you keep sex alive in a long-term relationship? As Zoe says, when you've known someone for 150 years, and they are no longer mysterious, it's common for sex to go out the window. And this is especially true if your bodies are no longer the shape they were when you met your partner, and your libido isn't what it used to be either.But, as the cliche goes, if there's a will, there's a way. And couples that want to have more sex, or any sex at all, are in a far better position to make that happen than those for whom it's no longer critical (which is fine, by the way, too). It's important to remember that sex in a long-term relationship is not solely defined by novelty or physical appearance. While maintaining a passionate and fulfilling sex life can be challenging over time, it is undoubtedly possible with open communication, creativity, and a willingness to adapt. Prioritising intimacy and emotional connection outside the bedroom can significantly enhance sexual intimacy. Ultimately, the key is to accept that the person you are now is different to the person you were in your earlier years. By understanding and accepting your older sexual self, you can discover new ways to be intimate in later life.Sex Advice for Seniors is a reader-supported publication. To receive new posts and support our work, consider becoming a free or paid subscriber. This covers our ongoing costs for recording software Riverside.fm, and subscriptions to platforms such as Podstatus, Databox, and Repurpose.io, which keep the engine running. We don't pay ourselves but that would be welcome in the future as it all takes time. Get full access to Sex Advice for Seniors at www.sexadviceforseniors.com/subscribe

If you've ever wondered what a sexologist actually does, you're about to find out as co-host Zoe Kors explains her work as a sex and intimacy coach.While she explains that sometimes issues, such as a mismatched libido, may be relatively easy to solve (in some cases), in most cases, having better sex can mean overcoming shame, trauma or abuse. Better sex is usually about more than technique, but in becoming liberated from whatever hangups, compulsions or fears may be preventing you from being fully present with yourself or another.It's work that is varied and complex, not easy to categorise as it traverses psychotherapy and sexual therapy.If you're struggling to have a healthy sex life or want a better sex life, she currently has a few slots open for new clients.Listen and learn. :)If you are seeking couples coaching or want to an individual session with Zoë Kors, you can find her at:https://www.zoekors.com/Buy her book Radical Intimacy from Amazon here.Sex Advice for Seniors is a reader-supported publication. To receive new posts and support our work, consider becoming a free or paid subscriber. This covers our ongoing costs for recording software Riverside.fm, and subscriptions to platforms such as Podstatus, Databox, and Repurpose.io, which keep the engine running. We don't pay ourselves but that would be welcome in the future as it all takes time. Get full access to Sex Advice for Seniors at www.sexadviceforseniors.com/subscribe

All brands publish content, but there are those brands that publish content that's so good and so helpful that it builds its own tribe of loyal followers. People that follow and share the content and recommend the products or services, without necessarily having purchased or used it themselves. The content is so convincing that they don't need to! Can you think of any brands that produce content like that? John Bonini, founder of Some Good Content, calls these ‘content brands' and in this episode of The Content 10x Podcast he joins host Amy Woods to dive deeper into what elements work together to create a content brand, and why optimizing for algorithms is not a long-term win. John is highly regarded in the world of B2B marketing, specifically in the SaaS space. He was Head of Marketing at Databox until August 2023, and he's now struck out on his own as a consultant helping B2B SaaS companies establish and grow their content brand. In this episode, they also talk about the importance of having an ‘anchor medium' in your content strategy and how to determine what the best anchor medium is for you and your team, as well as diving into the big no-no that is link-dumping! Find out: Good examples of content brands and how they're created Why choosing the right anchor medium is so important How to tell if you're link dumping Important links & mentions: Some Good Content https://www.somegoodcontent.com/ The Some Good Content Newsletter https://www.somegoodcontent.com/newsletter Our book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results) Amy Woods is the CEO and founder of Content 10x, the world's first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses. Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing. Join hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

What got you here won't get you there.  You've probably heard that phrase before.  And it probably couldn't feel more applicable than it does right now as we round out 2023.So, the question is: Are you going to keep doing more of the same?  Or do something different in 2024?If you're in that latter camp, then you're going to get some encouragement (and hopefully some useful ideas to implement) from today's guests, Pete Caputa and Karl Sakas.You probably already know, but in case you don't:Pete is the CEO of Databox, a business analytics platform that helps agencies provide transparent performance management to their clients.Karl is an author, speaker, consultant and the founder of Sakas & Company, a consulting firm helping agency owners work less and earn more.Their two organizations recently teamed up to survey over 200 agencies about their own marketing efforts. The survey continues to collect new responses even up to the time of this recording, and the insights have been published (ungated, I might add) in their new report, How High Performing Agencies Market Themselves.As we unpack this new report with Pete & Karl, you'll hear:Why most agencies would fire the agency if they had themselves as a clientHow much agencies are investing in their own marketing todayWhat channels your peers are investing in (and which are yielding the highest ROI)Pete and Karl's advice for you to change the status quo in 2024 (remember what got you here won't get you there)Resources mentioned in today's conversation:Read the full report How High Performing Agencies Market ThemselvesGet your copy of The State of Agency Operations Report (2023)Register for the upcoming webinar Lead to Loyalty: How to Optimize Your Client Lifecycle with HubSpot & Teamwork.comConnect with Pete on LinkedInConnect with Karl on LinkedInGet a copy of Karl's book Work Less, Earn MoreJoin the (free) Databox Benchmark GroupsConnect with Tamara Omerovic on LinkedIn Want to get more content to support your agency life? Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife. This podcast is brought to you by Teamwork.com.

In this episode of the Duct Tape Marketing Podcast, I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics. With a focus on transforming raw data into actionable insights, Databox has carved out a niche for itself, offering unique solutions for businesses to visualize their metrics in a customized manner. Peter, with his rich background in data analytics and his leadership at Databox, brings a fresh perspective to the challenges and opportunities in the world of marketing analytics. Key Takeaway: Peter and I dove into the world of data measurement, emphasizing the transformative power of turning raw figures into actionable insights. Peter shared the significance of looking beyond just the present numbers and understanding historical patterns and the importance of harnessing the power of data tools for any size company. The rising importance of predictive AI-driven analytics became clear, hinting at a future where forecasts will shape decisions. Questions I ask Peter Caputa: [0:48] What exactly does Databox do? [02:06] Can you share your experience starting with an early-stage company (Hubspot) that eventually went public? [07:11] With so many tools claiming the same space, how does Databox differentiate itself? [08:43] Many tools only show real-time data, making historical comparisons challenging. What's your take on that? [09:55] At what company size does implementing a tool like Databox become beneficial? [12:46] As we move towards predictive analytics, how is Databox addressing this trend? [15:11] Attribution remains a challenge. How can businesses approach it more effectively? [17:41] Can you elaborate on benchmark groups and how someone can participate? [19:01] Is it possible for users to bring their own groups for benchmarking? [20:54] Where can listeners connect with you and learn more about Databox? More About Peter Caputa: Check out Databox - https://databox.com/ Connect with Peter on LinkedIn - https://www.linkedin.com/in/pc4media/ This episode of the Duct Tape Marketing Podcast is brought to you by the DeskTeam360 https://deskteam360.com/dtmoffer Learn more about your ad choices. Visit megaphone.fm/adchoices

Click here to try Databox free, or learn more.Pete Caputa and Yoram Wijngaarde share lessons they learned, building companies from $1 to $10 million in ARR. If you liked the episode, share a takeaway you learned on LinkedIn!

In episode #2581, we unpack whether blog posts are the best SEO strategy today. Peter Caputa, CEO of Databox, recently wrote a fascinating LinkedIn post about content production. Today, we break down key lessons from that post and share our thoughts on whether blog posts are the best SEO strategy in the current landscape. Tuning in you'll learn why SEO has increasingly become a rich man's game, how to elevate your SEO strategies affordably, and why investing in SEO will pay off in the long run. To hear all the details of how you can use blog posts to stand out and why you should keep your content fresh and up to date, tune in now!TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Are Blog Posts the Best SEO Strategy Today? (00:05) An overview of Peter Caputa's LinkedIn post. (00:30) Why SEO is increasingly a rich man's game. (01:29) Neil's advice on how to elevate your SEO strategies. (04:13) How the quality of content has improved and how to adapt. (05:16) The good news about blog posts and what you can do to stand out. (07:03) That's it for today! Don't forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!Links Mentioned in Today's Episode: Don't forget to help us grow by subscribing and liking on YouTube! Peter Caputa on LinkedIn Peter Caputa's LinkedIn post UberSuggest Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain

In episode #2581, we unpack whether blog posts are the best SEO strategy today. Peter Caputa, CEO of Databox, recently wrote a fascinating LinkedIn post about content production. Today, we break down key lessons from that post and share our thoughts on whether blog posts are the best SEO strategy in the current landscape. Tuning in you'll learn why SEO has increasingly become a rich man's game, how to elevate your SEO strategies affordably, and why investing in SEO will pay off in the long run. To hear all the details of how you can use blog posts to stand out and why you should keep your content fresh and up to date, tune in now! TIME-STAMPED SHOW NOTES: [00:00] Today's topic: Are Blog Posts the Best SEO Strategy Today? [00:05] An overview of Peter Caputa's LinkedIn post. [00:30] Why SEO is increasingly a rich man's game. [01:29] Neil's advice on how to elevate your SEO strategies. [04:13] How the quality of content has improved and how to adapt. [05:16] The good news about blog posts and what you can do to stand out.  [07:03] That's it for today! Don't forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today's Episode: Don't forget to help us grow by subscribing and liking on YouTube! Peter Caputa on LinkedIn Peter Caputa's LinkedIn post UberSuggest Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain

Click here to try Databox free, or learn more.Pasha Irshad unpacks how he helps SaaS companies drive growth through customer-centric marketing,  data-driven RevOps, and agile demand generation.Links Hire Shape&Scale Follow Pasha If you liked the episode, share a takeaway you learned on LinkedIn!

Register for the panel discussion: "What we've learned about growing from $1M to $10M"Click here to try Databox free, or learn more.Kyle Lacy shares a powerful framework to drive alignment across go-to-market team, so they aim at the same target together.Links Follow Kyle Visit Jellyfish If you liked the episode, let us know on LinkedIn!

Register for the panel discussion: "What we've learned about growing from $1M to $10M"Click here to try Databox free, or learn more.In this episode, Casey Hill shares a 6-step framework to help you use email to improve activations during the onboarding phase.Links: Follow Casey Try ActiveCampaign If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Jen Spencer (CEO of SmartBug) shares how they've grown by serving the right clients, with the right services, managed by the right team. Learn how this segmentation has been a huge factor in their success, and get insights you can use at your company.Links Explore Databox Benchmarks Follow Jen Learn more about SmartBug If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Blake Strozyk shares a 3-step framework you can use to test, build, and scale an efficient paid ad program for your business.Links Follow Blake Hire Blake If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.In this episode, Pete Caputa interviews Doug Davidoff, CEO of Lift Enablement, to learn how he grew revenue by 3x by going after bigger contracts from bigger companies.Links: Follow Doug Lift Enablement The HubSopt benchmark group If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.You probably have a niche group of customers who love your product or service. Mary shares how to identify who they are, and how to attract more of them, to grow your business year over year.Links Follow Mary Map My Customers If you liked the episode, let us know on LinkedIn!

Join The Beacon Way podcast as host Ken Okonek sits down with Peter Caputa, CEO of Databox, for a deep dive into the world of data. Learn about Databox's integrations, capabilities, and how it uses machine learning to forecast results and identify trends. Discover how generative AI can boost your company's knowledge and insights. Tune in to understand how Databox can help improve your business's performance and visit benchmarks.databox.com to see where you stand compared to other companies.Show Notes:In this enlightening 28th episode of The Beacon Way podcast, host Ken Okonek welcomes Peter Caputa, the CEO of Databox. Peter underscores the significance of data in making informed business decisions. He opens about Databox's functionality, detailing its integration with over 70 tools for comprehensive business data monitoring. The platform enables companies to construct dashboards, track conversions, bridge with CRMs, and more. Peter highlights the potential of machine learning algorithms in predicting outcomes using historical data and pinpointing shifts in metrics like sales call volume or PPC costs. Lastly, he stresses Databox's primary objective – aiding businesses in interpreting and enhancing their performance dataKey Points from This Episode:The Beacon Way podcast hosts Peter Caputa, CEO of DataBox.DataBox is a software system that helps businesses gather crucial data.Data from DataBox aids in measuring business performance and operations.DataBox aims to support small businesses by offering data free of charge.Users participate in surveys or share tool access to acquire the data.This system promotes smarter decision-making in business through data utilization. Links Mentioned in Today's Episode: linkedin.com/in/pc4mediapc4media on Twitterwww.databox.comlinkedin.com/in/ken-okonekJennifer Christensen on LinkedInJennifer Christensen on TwitterBeacon Media + MarketingBeacon Media + Marketing @beaconmm

Click here to try Databox free, or learn more.Learn a better way to do marketing and sales, by partnering with your target customers.Links: Create your own private benchmark group Read the "Collaborative Growth" article If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.In this episode, Alina Vandenberghe (Co-Founder and Co-CEO of Chili Piper) shares how she drives predictable growth by using a framework she calls “predictable orchestration” - the idea that GTM is not 1 motion, from 1 team, on 1 stage of the funnel, but rather, orchestrating all motions (paid, outbound, field events, etc.) at all touchpoints, for all personas involved in the buying committee.   If you liked the episode, let us know on LinkedIn!

In this podcast episode, Peter Caputa, the CEO of Databox, discusses various topics related to marketing, data analysis, and building a software company. He shares his experience transitioning from engineering to sales and marketing and eventually becoming a CEO. Peter talks about the challenges of marketing teams reporting on different metrics from various tools and how Data Box differentiates itself in a competitive market. He also discusses their marketing strategy, including content marketing and conversion tactics. Peter emphasizes the importance of data-driven decision-making and the potential for algorithms to assist in analyzing and interpreting data. TopicsData-driven Decision-MakingForecasting and SeasonalityThe Marketing Side and Content StrategyUsing Podcasts for MarketingThe Differentiation ChallengeUnique Value for Marketing AgenciesBuilding a Software Company with DisciplineOperational Cadence and Management CultureFocus on Strategy and InnovationBuilding a Blue Ocean StrategyShow LinksVisit DataboxConnect with Peter Caputa on LinkedIn and TwitterConnect with David Khim on LinkedIn and TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/

Click here to try Databox free, or learn more.Learn a step-by-step strategy you can use to reduce churn at your B2B company. If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Learn steps you can take to increase revenue and grow more efficiently.  If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more. View YouTube benchmarks for B2B here Check out Ahrefs' YouTube channel If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Prashant Kaw shares three principles your company should embrace, in order to make the most of your demand gen efforts. If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Learn how to drive more predictable demand by identifying who your best customers are. If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Sean Burke shares 7 areas where companies experience revenue leaks, and how to monitor and address them. If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Many B2B companies could leverage data-driven insights from their customer lifecycle journey to hone their marketing strategy, improve retention, and increase revenue. The key is to think like a Rev Ops professional, even if you don't have one on your team. Sam Bowley, an experienced Rev Ops executive, shares how B2B leaders can do this. If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Fill out the form here to let us know how we can make the podcast more valuable for you! If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Marcus Sheridan (Partner at Impact, Author of They Ask, You Answer) gives an incredible breakdown of how B2B companies can create content that answers prospective customers' objections, questions, and concerns, in order to build trust and increase sales. If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.In this episode, we explore how a B2B company can grow its newsletter subscribers, and tackle issues like send frequency, list maintenance, what content you write about, and more.Links Mailchimp Benchmark data The Sauce newsletter Follow Tara If you liked the episode, let us know on LinkedIn!

Click here to try Databox free, or learn more.Learn how Amrita Mathur (VP Marketing) has helped Superside grow to $45m in 4 years, using a combination of short and long-term planning.

Click here to try Databox free, or learn more.Our benchmark data shows that for B2B companies, the median cost per click (CPC) is $1.52, while the median cost per conversion is $65.16. At face value, most B2B companies who want to capture existing demand among high-intent prospects could see a great ROI on search ads. So I sat down with Google Ads expert Silvio Perez to ask: who are the best for? How can you know if you'll get a good ROI? And what are the factors that make them successful or unsuccessful? Links View the benchmark data Follow Silvio

Click here to try Databox free, or learn more.Gaetano DiNardi shares what many companies get wrong when they analyze website performance and traffic, and steps you can take to better know and serve your visitors.Gaetano is a growth advisor to top B2B companies like Gong, Cognism, Workvivo, Aura, Pipedrive, Nextiva. He has 8+ years of demand gen leadership for high-growth SaaS companies, with expertise in optimizing websites and scaling organic growth machines. He's also a musician, writer, and entrepreneur and has been published on HBR, Fast Company, NASDAQ, HubSpot, and more.