Podcasts about Repositioning

When brands try to stand out through purpose or activism, they often stumble into controversy. So what's driving these missteps? And how should brands respond when backlash strikes? This week, Elena, Angela, and Rob are joined by Professor Tyler Milfeld from Villanova School of Business to discuss the hidden risks of brand activism and repositioning. Tyler unpacks why high-profile rebrands fail, when purpose messaging actually works, and how brands should respond when they face backlash. Plus, learn why doing nothing might be better than apologizing. Topics covered: [04:00] Why most repositioning efforts fail[09:00] The credibility gap in brand purpose[12:00] When pro-social brands don't benefit from purpose ads[18:00] How brand power changes the rules for activism[21:00] The worst response to brand activism backlash[29:00] Why great insights matter more than shiny objects[32:00] Marketing communication needs more fun To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: 2025 MediaPost Article:https://www.mediapost.com/publications/article/411321/what-drives-brand-repositioning-and-why-do-these.htmlVillanova University Page: https://www1.villanova.edu/university/business/faculty-and-research/faculty-by-department/biodetail.html?mail=tyler.milfeld@villanova.edu&xsl=bio_longTyler Milfeld's LinkedIn: https://www.linkedin.com/in/tyler-milfeld/ Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Episode Description:This second installment of “From the Archive” returns to James's early, unfiltered conversation with Tim Ferriss. They unpack how to market by creating newsworthy moments (including a frigid book-launch fiasco turned lesson), how to learn anything using Tim's DISS framework (Deconstruction, Selection, Sequencing, Stakes), and why “possibility is negotiable” when you seek outliers and test assumptions. Tim explains fear-setting, slow-play networking that leads to real mentors, and the origin story of BrainQUICKEN → BodyQuick, including direct-response tactics, offline ads, and early UFC sponsorships. The through-line: run small experiments, protect your best energy, and stack skills to raise your odds.What You'll Learn:How to engineer “newsworthy” launches and recover from execution misses without losing momentum.The DISS method for rapid learning (Deconstruction, Selection, Sequencing, Stakes) you can apply to languages, poker, orFear-setting, not goal-setting: define worst-case scenarios, prevention steps, and recovery plans to make bolder moves.Mentors without asking “be my mentor”: add value first, build loose ties, and let a few relationships compound.From side-hustle to exit: repositioning, channel selection (including print/radio), and why out-of-fashion inventory can be a bargain.Timestamped Chapters:[02:20] A launch-day disaster in 10° weather—and the customer-recovery playbook.[05:00] “Possibility is negotiable” vs. the default “probable” path.[06:57] Finding mentors by learning before earning: the slow-play relationship strategy.[10:00] Optionality: the angel-investing analogy for career and mentors.[14:00] The DISS framework for learning anything.[18:50] Hunt the outliers: why “who shouldn't be good at this—but is?” unlocks technique.[24:30] Fear-setting: risk = likelihood of an irreversible negative outcome.[26:20] Micro-experiments to de-risk big transitions.[27:24] Secret origin: BrainQUICKEN → BodyQuick; from nootropics to non-stimulant pre-workout.[31:55] Repositioning, targeted niches, and early UFC placements.[33:13] Don't ignore “old” channels: print and radio as arbitrage.[33:55] Burnout, one-way ticket to London, and systems that led to a sale.[40:36] Title testing (and red herrings) in publishing.[46:16] The 4-Hour Workweek started by accident [52:14] Publishing myths: how “impossible” ideas become inevitable [01:07:58] TV vs. podcasting: control, constraints, and creative freedom [01:31:34] Investing: bet on people (the beer test + mall test) Additional Resources:Tim Ferriss — official site/podcast hub: tim.blog • The Tim Ferriss ShowThe 4-Hour Workweek (Expanded & Updated): Amazon listingThe 4-Hour Body — official site: fourhourbody.comThe 4-Hour Chef — official site: fourhourchef.comThe 4-Hour Workweek — official site: fourhourworkweek.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dave Wolcott is the founder of Pantheon Investments, where he helps entrepreneurs build lasting wealth and legacy through alternative investments. With over 20 years of experience and mentorship from top experts in private markets, tax strategy, and multi generational wealth, Dave created the Pantheon Holistic Wealth Strategy to bring insider level strategies once reserved for the ultra wealthy to everyday investors. Today, Pantheon is a trusted resource for those seeking financial freedom beyond traditional stock market investing.   Here's some of the topics we covered:   How the Marine Corps shaped Dave's mindset for wealth and leadership Using life insurance as a secret weapon to fund investments The holistic wealth strategy most investors have never heard of Why belief, health, and habits matter more than money Tax and estate strategies the wealthy use to keep more of what they earn How asset protection can save your wealth before you even make it Repositioning assets to unlock smarter, more diversified investments Why becoming a specialist beats trying to do everything   To find out more about partnering or investing in a multifamily deal: Text Partner to 72345 or email Partner@RodKhleif.com    For more about Rod and his real estate investing journey go to www.rodkhleif.com   Please Review and Subscribe  

In this Omni Talk Retail episode, recorded live from NRF 2026, Mike Wier, Vice President of Store Brands at CVS, joins Anne Mezzenga and Chris Walton to discuss how CVS is rethinking private brands as a core growth engine across health, wellness, and everyday convenience. Mike explains what it means to run store brands like a “mini CEO,” overseeing product development, sourcing, branding, and growth across a 9,000-store footprint. With most CVS customers shopping quick, mission-driven trips, the conversation focuses on how simplicity, clarity, and trust at the shelf are shaping CVS's private brand strategy. Looking ahead, Mike outlines his vision for CVS private brands evolving beyond the store, becoming trusted consumer brands that extend outside of CVS's four walls and operate more like modern CPG companies. Key Topics Covered: -What it means to lead private brands as a “mini CEO” inside CVS -Why CVS simplified dozens of brands into a focused brand portfolio How short, mission-driven trips shape private brand strategy -Repositioning the CVS brand for health, wellness, and trust -Packaging simplification and shelf clarity as competitive advantages -Competing with national brands in wellness and everyday essentials -Why CVS private brands may expand beyond CVS stores -How private brands are becoming long-term growth platforms Thank you to Vusion for supporting Omni Talk Retail's NRF 2026 coverage, and thank you to our listeners for following along throughout the show. #NRF2026 #CVS #PrivateBrands #StoreBrands #RetailStrategy #HealthAndWellness #RetailBranding #RetailInnovation #OmniTalkRetail

In this episode we went live to review recent crypto developments, including Lighter's perpetuals performance, Kaito's pivot toward curated marketing, Pump.fun feature updates, and growing debate around prediction markets and their regulation. Thanks for tuning in! As always, remember this podcast is for informational purposes only, and any views expressed by anyone on the show are solely their opinions, not financial advice. -- Follow Blockworks Research: https://x.com/blockworksres Follow Danny: https://x.com/defi_kay_ Follow Boccaccio: https://x.com/salveboccaccio -- Uniswap's Trading API offers plug-and-play access to deep onchain and off-chain liquidity, delivering enterprise-grade crypto trading without the complexity - from one of the most trusted teams in DeFi.  Click to get started with seamless, scalable access to Uniswap's powerful onchain trading infrastructure. https://hub.uniswap.org/?utm_source=blockworks&utm_medium=podcast&utm_campaign=ww_web_bw_awa_trading-api_20251117_podcast_clicks -- A yearly Blockworks Research subscription is $4,500, but now you can get our latest MetaDAO research report absolutely free. Read up on the latest funding models and what it all could mean for the future of ICOs: https://link.blockworks.co/metadaoreport -- Subscribe on YouTube: https://bit.ly/3foDS38 Subscribe on Apple: https://apple.co/3SNhUEt Subscribe on Spotify: https://spoti.fi/3NlP1hA Get top market insights and the latest in crypto news. Subscribe to Blockworks Daily Newsletter: https://blockworks.co/newsletter/ -- Timestamps: (0:00) Introduction (2:56) Lighter's Performance (16:23) Kaito's Repositioning (43:30) Uniswap Ad (44:15) Prediction Markets (59:35) Closing Comments -- Check out Blockworks Research today! Research, data, governance, tokenomics, and models – now, all in one place Blockworks Research: https://www.blockworksresearch.com/ Free Daily Newsletter: https://blockworks.co/newsletter -- Disclaimer: Nothing said on 0xResearch is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are solely our opinions, not financial advice. Boccaccio, Danny, and our guests may hold positions in the companies, funds, or projects discussed.

Work with me: https://jointherainmakers.com/choosetime?utm_src=organicyoutube Get your free demo: https://jointherainmakers.com/demo?utm_src=organicyoutube ------- Most coaches don't need another tactic. They need to see how real operators actually think when scaling. This episode is a raw, behind-the-scenes strategy session where Chris Dufey sits down with Brian Mark to break down the exact thinking, systems, and decisions currently being used to scale a coaching business toward multi-seven figures per month. What you're listening to isn't a polished interview. It's a real working conversation. The same type of call we run with partners and clients when we're diagnosing growth bottlenecks and mapping the fastest path forward. Not theory. No "just post more content" nonsense. —— In this video: 00:00 — Inside a real scaling strategy session 00:14 — Why Brian's a rocketship (and why that matters) 01:06 — Why most coaches are stuck on the content hamster wheel 01:38 — Diagnosing bottlenecks in a growing business 01:52 — The 3 key buckets behind multi-seven-figure growth 02:09 — Engineering ads and funnels that actually convert 02:22 — Staying in your zone of genius as you scale 02:32 — Why you can't stay a one-person operation 02:41 — Building a team without chaos 02:53 — Measuring success without guessing 03:09 — The system that turns attention into revenue 03:29 — Why live workshops still work 03:49 — Repositioning calls for warmer buyers 04:19 — Fixing call fatigue and market skepticism 05:11 — Why you're not "one funnel away" 05:20 — The 3-bucket growth framework (know → trust → convert) 05:55 — Eliminating operational drag 06:12 — What actually creates rapid, clean growth 06:22 — Lead generation tools that still work 06:46 — Using WhatsApp and messaging correctly 07:12 — Outbound done the right way 07:21 — Where to go deeper (RMAS system) 07:35 — The critical numbers most coaches ignore 08:04 — Removing uncertainty from growth 08:22 — How this system works end-to-end 08:45 — Going deeper with the full model 08:58 — Doing it yourself —— If this is our first time meeting, hey

Repositioning cruises promise incredible value — sometimes half the price of a regular cruise — but after doing several of them (including my recent 18-night Silver Nova Alaska–to–Japan repositioning), I've realised many cruisers board with expectations that are completely misguided. And those myths guarantee disappointment. In this video, I reveal the most widely believed repositioning cruise myths that are 100% wrong — and what these cruises are really like. If you've been thinking of booking a repositioning cruise because they're cheap, relaxing, sunny, or just like regular cruises… this is the video you need to watch before you click "book". I'm Gary Bembridge from Tips For Travellers — helping you make the smartest cruise choices so you have the best possible trip.   Become a Tips For Travellers Patron: https://www.patreon.com/tipsfortravellers and get exclusive Patron-only content, downloads and livestreams Visit my Tips For Travellers YouTube: https://www.youtube.com/tipsfortravellers   Offers: Get 10% any order of The Cruise Maps who you visit the site using this link: https://www.TheCruiseMaps.com/TFT Get up to 30% off collectible tokens of place you've visited using the link: https://www.TheWanderClub.com/TFT

Welcome to the CRE podcast. 100% Canadian, 100% commercial real estate. What if navigating a $27 billion portfolio could teach you how to thrive through market cycles? In this episode of the Commercial Real Estate Podcast, hosts Aaron Cameron and Adam Powadiuk welcome Salvatore Iacono, President and CEO at Cadillac Fairview, for an in-depth conversation... The post Repositioning Through Cycles: Portfolio Strategy at Scale with Salvatore Iacono, President and CEO at Cadillac Fairview appeared first on Commercial Real Estate Podcast.

Welcome to the first podcast episode of the New Year.  Today, I share the prophetic word God gave me for this year, and I do a little bit of teaching and exhortation at the end as well.  There are 3 Key Words the Lord uses throughout this prophetic word for 2026. They are Rest, Reset, and Repositioning. They are all "R" words that begin with RE  - isn't that just like God? I couldn't have planned that if I tried. However, after recording the podcast and typing up this description, I just realized there is a 4th RE word: Rejoice. I didn't talk much about that word this week, because last week's podcast episode was all about how our weary world be rejoicing. God is definitely on the move in mighty and miraculous ways this year!  I pray this word not only blesses you, but also challenges you to seek God and go deeper with Him. One thing I know we need to do in this season is put down deep roots and be planted by the stream of His living water. As always, with any prophetic word. Seek the Lord. Ask Him to reveal more to you and show you what you need to do to align with what He is doing and what He wants accomplished in this New Season.    You can connect with me or order my books on my website here: https://debbiekitterman.com/ click on the store tab and choose the book(s) you would like to view under the book tab.   OR on Amazon here using my affiliate links:    Legacy: The Lost Art of Blessing  http://www.amazon.com/dp/B0BNJNNHKY/ref=nosim?tag=da2he-20   Releasing God's Heart through Hearing His Voice:  http://www.amazon.com/dp/0615316220/ref=nosim?tag=da2he-20   The Gift of Prophetic Encouragement: Hearing the Word of God for Others:  http://www.amazon.com/dp/0800798864/ref=nosim?tag=da2he-20   The Gift of Prophetic Encouragement Bible Study: Living a Lifestyle of Encouragement  http://www.amazon.com/dp/B083J3RCYP/ref=nosim?tag=da2he-20   Symbolism Reference Guide & Dream Journal: http://www.amazon.com/dp/0984012346/ref=nosim?tag=da2he-20  

It's almost the 250th anniversary of America's founding. Not only did the Revolution define the fate of the continent, Dr. Richard Bell argues it was a harbinger for the rest of the world. On this episode, we explore how he discovered that, and how that argument can shape our understanding of world events.From the publisher: In this revelatory and enthralling book, award-winning historian Richard Bell reveals the full breadth and depth of America's founding event. The American Revolution was not only the colonies' triumphant liberation from the rule of an overbearing England; it was also a cataclysm that pulled in participants from around the globe and threw the entire world order into chaos. Repositioning the Revolution at the center of an international web, Bell's narrative ranges as far afield as India, Africa, Central America, and Australia. As his lens widens, the “War of Independence” manifests itself as a sprawling struggle that upended the lives of millions of people on every continent and fundamentally transformed the way the world works, disrupting trade, restructuring penal systems, stirring famine, and creating the first global refugee crisis. Bell conveys the impact of these developments at home and abroad by grounding the narrative in the gripping stories of individuals—including women, minorities, and other disenfranchised people. The result is an unforgettable and unexpected work of American history that shifts everything we thought we knew about our creation story.Our other episode with Richard Bell, where we focused on his book, "Stolen," can be found here: https://podcasts.apple.com/us/podcast/axelbank-reports-history-and-today/id1521053272?i=1000506680498Richard Bell's website can be found at https://www.richard-bell.com/Information on his book can be found at https://www.penguinrandomhouse.com/books/752265/the-american-revolution-and-the-fate-of-the-world-by-richard-bell/AxelbankHistory.com is designed by https://www.ellieclairedesigns.com/Axelbank Reports History and Today" can be found on social media at https://twitter.com/axelbankhistoryhttps://instagram.com/axelbankhistoryhttps://facebook.com/axelbankhistory

Join us for an epic European adventure as frequent guest Bryan returns to share his family’s incredible 7-night repositioning cruise aboard the Disney Fantasy. From exploring the historic streets of London, Paris, and Barcelona by train to sailing the stunning Strait of Gibraltar, this episode is packed with essential Disney Cruise Line planning tips for Europe. Discover the unique charm of sailing from Barcelona to Southampton, including unforgettable port stops in Lisbon, Vigo, and A Coruña. Whether you are looking for advice on booking European excursions or navigating international travel with teens, this deep dive into a bucket-list Disney Cruise itinerary has everything you need to plan your own magical voyage.Topics Discussed in the Main Segment-Pre-Cruise Travel: Planning a multi-city pre-stay in London, Paris, and Barcelona using high-speed trains like the Eurostar and TGV.-European Sightseeing: Reviews of major attractions including the London Eye, British Museum, Ghost Bus Tour, Eiffel Tower, and La Sagrada Familia.-Onboard the Fantasy: Differences between European and Caribbean sailings, including food variations, international demographics, and unique merchandise.-Strait of Gibraltar: The unique experience of sailing past the Rock of Gibraltar at sunrise.-Port Adventures: Detailed breakdowns of a Tuk Tuk tour in Lisbon, exploring Vigo on foot, and a Segway tour of the Tower of Hercules in A Coruña. Episode Cruise Summary-Sailed Out Of: Barcelona, Spain.-Ports of Call:Lisbon, Portugal.Vigo, Spain.A Coruña (La Coruña), Spain.-Debarkation Port: Southampton, England. Want to be on the show? Fill out this form, and we'll be in contact with you real soon!https://dclpodcast.com/want-to-be-on-the-show/Support our show via Patreon:http://www.patreon.com/dclpodcastUse Christy's Travel Services:https://dclpodcast.com/book-with-christy/Follow the DCL Podcast via:http://www.facebook.com/dclpodcasthttp://www.instagram.com/dcl_podcastFollow Lake at:https://www.instagram.com/mouse.genhttps://www.youtube.com/@MouseGenFollow Christy at:http://www.packyourpixiedust.comhttps://www.instagram.com/packyourpixiedust 

Do you ever feel like your past mistakes limit what's possible for you? In “Set the Record Straight,” Sarah Jakes Roberts walks through how God confronts the gap between what feels true and what is true. Using the story of Abraham and Sarah, she reveals how facts like past mistakes, disappointment, age, shame, or delay can shape our expectations and limit our faith. God doesn't avoid life's messy places — He shows up in them. He pursues you there, challenging your assumptions and inviting you to judge Him faithful to do what He said. In this message, SJR confronts: Discerning the difference between facts and truth Breaking agreement with lies formed through disappointment Trusting God's track record over your current reality Repositioning your heart to receive what God is still promising If you've ever doubted a promise because it felt impossible, this message is for you. It's time to let God set the record straight. Message: “Set the Record Straight” Scripture: Genesis 18:9-15 (NKJV) Speaker: Sarah Jakes Roberts Date: Dec. 14, 2025 ✨ Welcome to Your Moment of Transformation You don't have to walk this journey alone. Let Jesus guide your steps and fill your life with purpose and peace.

Do you ever feel like your past mistakes limit what's possible for you? In “Set the Record Straight,” Sarah Jakes Roberts walks through how God confronts the gap between what feels true and what is true. Using the story of Abraham and Sarah, she reveals how facts like past mistakes, disappointment, age, shame, or delay can shape our expectations and limit our faith. God doesn't avoid life's messy places — He shows up in them. He pursues you there, challenging your assumptions and inviting you to judge Him faithful to do what He said. In this message, SJR confronts: Discerning the difference between facts and truth Breaking agreement with lies formed through disappointment Trusting God's track record over your current reality Repositioning your heart to receive what God is still promising If you've ever doubted a promise because it felt impossible, this message is for you. It's time to let God set the record straight. Message: “Set the Record Straight” Scripture: Genesis 18:9-15 (NKJV) Speaker: Sarah Jakes Roberts Date: Dec. 14, 2025 ✨ Welcome to Your Moment of Transformation You don't have to walk this journey alone. Let Jesus guide your steps and fill your life with purpose and peace.

Most brands hit a wall—sales stall, campaigns underperform, and competitors suddenly feel more relevant. But is it time for a full reposition, or are you simply lacking a strong positioning strategy to begin with?In this episode of The Unified Brand Podcast, Chris breaks down the critical difference between brand positioning and brand repositioning, revealing how to determine what your brand truly needs to grow. You'll discover:The core definitions and differences between positioning and repositioningKey questions to ask before making a strategic shiftReal-world brand examples: Old Spice, Netflix, and AppleWhen a visual rebrand is necessary—and when it's notWhy most businesses should focus on clarity before evolutionPerfect for founders, marketers, and business leaders ready to unlock brand growth by making smarter strategic decisions.

Rethink your rush to rebrand! Learn how slowing down reveals customer insights that make messaging stick, aligns teams, and transforms research into results. We share proven frameworks to avoid the speed trap and build lasting brand impact.And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==05:39 Rebranding vs. Repositioning Insights07:24 Strengthening Position for Market Leadership11:25 Backbase's US Market Struggles12:33 "New Coke Campaign Failure"16:31 Customer Insights Drive Success21:34 Customer Insights Revive Business Relationships24:06 Listening to Customers' Pain Points26:24 "Repositioning Goals and Alignment"29:57 Expanding Tacos Through Testing33:06 Rapid Promotion Rollout Strategy==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!

Over the last year, Montreal's industrial market has gone from uncertainty to cautious Former pro hockey player turned top investment broker, Joe Rullier (Executive Vice President, Colliers), shares how he went from the NHL grind to building the #1 investment team in Canada and navigating one of the toughest markets Montreal has seen in years. In this episode, Joe breaks down how New York's high-pressure investment world shaped his work ethic, why land deals have slowed, how he underwrites like a banker to make deals actually financeable, and where he sees real opportunity right now in Montreal's multifamily and land markets. From CMHC delays to older stock repositioning, Joe explains the mindset, structure, and creativity investors need if they want to win in today's environment instead of buying into "dream" pricing that never materializes.   Topics & Timestamps ⏱ 00:01:03 – Welcome back to the Espace Montreal Podcast & intro to Joe Rullier

Repositioning cruises can offer unbeatable value — but they also come with big risks and hidden catches that could ruin your dream cruise. I share everything you need to know: what a repositioning cruise is, why they're so cheap, who they're ideal for, how to find them, and the common mistakes to avoid. I've done many of these unique one-way cruises, and I'll reveal the insider tips and watchouts to help you decide if they're right for you. Don't book one until you hear this! Become a Tips For Travellers Patron: https://www.patreon.com/tipsfortravellers and get exclusive Patron-only content, downloads and livestreams Visit my Tips For Travellers YouTube: https://www.youtube.com/tipsfortravellers   Offers: Get 10% any order of The Cruise Maps who you visit the site using this link: https://www.TheCruiseMaps.com/TFT Get up to 30% off collectible tokens of place you've visited using the link: https://www.TheWanderClub.com/TFT

Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Jess Cook is Head of Marketing at Vector. Vector is the only way to build ad audiences by name. Contact-based ads platform so your ads reach the right people (those that want to buy).Here's what we cover:02:39 Understanding Vector's (new!) Positioning05:30 Customer-Centric Growth Strategies08:16 Repositioning and Messaging Evolution11:04 Incorporating Customer Feedback and why we brought our customer into our strategic company meeting14:05 The Role of Research in Marketing16:37 Building Ad Audiences by Name19:18 Our Creative Process Behind the Brand22:09 On Launching the Podcast with the CEO - we fly down to Florida and film in the studio26:47 Focused growth channels 28:04 Creativity that stems from customer research and insights30:42 Sabrina Carpenter's hairbrush microphone34:06 My favorite customer interview question38:30 Customer marketing plays at Vector41:46 Our influencer marketing experiment results46:47 Leveraging AI in Marketing51:11 Innovative SEO Strategies we're usingJess on LinkedIn: ⁠linkedin.com/in/jesscook-contentmarketingVector: ⁠www.vector.coSubscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, let me know what episodes you're into, and don't forget to leave a review if you're lovin' the show. Music by my talented daughter.Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/annafurmanov⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠furmanovmarketing.com⁠⁠⁠Newsletter: ⁠⁠One Insight

At $1.2M, everything stopped working.Landscape company Downer Brothers could add more crews, more equipment, and watch revenue grow. Until they couldn't. Profit tanked. Hours piled up. Same money.Nicole Downer had to reposition her entire business to break through to $10M. Generalists became specialists. Gut-feel decisions became data-driven. And the hardest part? Helping longtime team members let go of roles that defined them so they could become experts at one thing.She calls it "ghost org charting" - imagining what the company looks like at $10M, then working backward to reposition today. It forces hard conversations. Especially with people you care about.This is what repositioning for growth actually costs. Not just new messaging. Your entire operation and your people have to transform alongside the business.-Find gaps in your brand health and performance in 5 minutes with ⁠⁠⁠⁠⁠⁠The Brand Health Audit⁠⁠⁠⁠⁠⁠.-02:22 Navigating Business Growth05:23 Specialization vs. Generalization10:11 Implementing Systems for Scaling22:43 Avoiding Shiny Object Syndrome28:16 Supporting Teams and Building Relationships34:03 Adapting to Market Trends42:34 Balancing Technology and Human Connection51:03 Valuing Employees and Long-Term Commitment-5 episodes to binge on:⁠⁠⁠⁠⁠The no bullshit strategy⁠⁠⁠⁠⁠⁠ with Alex Smith⁠⁠⁠⁠⁠Brand strategy in action⁠⁠⁠⁠⁠⁠ with Cam Varner⁠⁠Your Business Might Be Unsellable⁠⁠ with Allie Beckmann and Alexandria SeydelRepositioning Without Losing Customers with Amy Heidersbach & Melissa Eaton⁠⁠The Crisis Management Playbook⁠⁠ with Oliver Aust and Gordon Firemark⁠-Reach out to guest speaker | Nicole Downer: Instagram | Facebook | LinkedInFollow Beatrice Gutknecht:⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠Produced by ⁠⁠⁠⁠⁠⁠Your Podcast Sidekick

Investing in Bizarro World Episodes: https://youtube.com/playlist?list=PLIAfIjKxr02sAztzlJNy1ug5bDvTVZkME&si=w2d_EF-B5jMo1dYD Subscribe to Investing In Bizarro World: @bizarroworld Editor's Note: Nick just released a brand-new Foundational Profits report called “The Secret $1.02 Million Gold Script.” It's about a unique way to profit from gold's rise — one that multiplies gains when bullion moves higher. These “Gold Scripts” don't require digging or drilling. They simply collect gold at a fixed price and sell it for huge profits. With gold already near $4,000 and a government-triggered catalyst looming, this could be the single most powerful trade setup Nick's seen in decades. He explains exactly how these Gold Scripts work — and how a $10,000 stake could potentially turn into $500,000 — inside this special report. To see The Secret $1.02 Million Gold Script click here: https://bit.ly/fp-gold-scriptsThe free version of the 339th episode of Investing in Bizarro World is now published. Here's what was covered:Macro Musings - The so-called “gold crash” turned out to be a two-day consolidation. Gerardo walked through fresh support levels at $4,040 for gold and $48 for silver — both now holding firm. Nick explained how he'd already trimmed some outsized positions at $4,300 gold and redeployed into a broader metals ETF covering steel, coal, and base-metal producers. The debt sits above $38 trillion, the Fed is still cutting, and nothing in the fundamentals has changed: we remain in a precious- and base-metals bull market.Market Takes - Both hosts agreed: this is a market for asset owners. Gerardo outlined how he's taking 1,000% profits from mature uranium positions and rotating capital into smaller $20 million-market-cap explorers with clear growth paths. Nick discussed how private assets and pre-IPO rounds offer the best value now — especially deals coming to Private Placement Intel. The rotation from mega-caps into new issuers has only begun.Bizarro Banter - From Fast-41 permits (projects here: https://www.permits.performance.gov/projects/fast-41-covered ) and government equity stakes to White House renovations, pardons, and the new NBA gambling scandal — this episode covered the expanding hypocrisy of politics and culture. Nick reminded listeners: “They don't care about you—own the Iron Bank, not the Podunk bank.” Both drew parallels between political tribalism, sports betting addiction, and the “YOLO mindset” driving risk behavior across society.Premium Portfolio Picks - For paid listeners only. Subscribe here: https://bit.ly/4hseB3v0:00 Introduction1:54 Macro Musings: Gold Pullback Holds Support. Fed Cuting With Rising Inflation. Metals Bull Intact.9:05 Market Takes: Rotation From Uranium Winners. Small-Cap Explorers Getting Attention. Private & Pre-IPO Value Emerging.23:54 Bizarro Banter: Fast-41 Permitting. White House Renovations. NBA Gambling Scandal.27:01 Premium Portfolio Picks: America's Next Uranium Developers. Critical Metals Powerhouse. (You need to subscribe to Bizarro World Live to get this section) Subscribe here: https://bit.ly/4hseB3vPLEASE NOTE: There are now two versions of this podcast. 1. Bizarro World Live — Pay $2 per episode to watch us record the podcast live every Thursday and get Premium Portfolio Picks every week. Plus an archive of all premium episodes. Subscribe here: https://bit.ly/4hseB3v2. Bizarro World Free — Published the Monday after the live recording with no Premium Portfolio Picks.Visit our website Daily Profit Cycle for more content like this and more! https://dailyprofitcycle.com/

Have you ever wondered what else was happening during the American Revolution? It turns out that the conflict was waged far beyond the shores of North America. Historian Richard Bell joins in today to talk about the unexpected participants in and ramifications of the American Revolution across the globe.About our guest:Richard Bell received his PhD from Harvard University and his BA from the University of Cambridge. His research interests focus on American history between 1750 and 1877 and he welcomes enquiries from graduate students working in this period. Visit his website. Download his CV.Bell's most recent book is The American Revolution and the Fate of the World. Published by Penguin/Riverhead in 2025, it received starred reviews from Publisher's Weekly, Library Journal, and Kirkus Reviews. It reveals the full breadth and depth of America's founding event. The American Revolution was not only the colonies' triumphant liberation from the rule of an overbearing England; it was also a cataclysm that pulled in participants from around the globe and threw the entire world order into chaos. Repositioning the Revolution at the center of an international web, this  narrative ranges as far afield as India, Africa, Central America, and Australia. As Bell's lens widens, the “War of Independence” manifests itself as a sprawling struggle that upended the lives of millions of people on every continent and fundamentally transformed the way the world works, disrupting trade, restructuring penal systems, stirring famine, and creating the first global refugee crisis. Bell conveys the impact of these developments at home and abroad by grounding the narrative in the gripping stories of individuals—including women, minorities, and other disenfranchised people. The result is an unforgettable and unexpected work of American history that shifts everything we thought we knew about our creation story.Bell is the recipient of more than a dozen teaching awards, including the University System of Maryland Board of Regents Faculty Award for Excellence in Teaching, the highest honor for teaching faculty in the Maryland state system. He is also one of the conveners of the Washington Area Early American Seminar, a member of the Board of Trustees of the Maryland Center for History and Culture, an elected member of the Massachusetts Historical Society and the Colonial Society of Massachusetts, and a fellow of the Royal Historical Society. On campus, Bell serves as Chair of the UMD United Kingdom Fellowships Committee and was a founding member of The 1856 Project. He lives in University Park, MD, with his wife and two daughters.

In Episode 336, Kestrel welcomes author and visionary changemaker, Carry Somers, to the show. Co-founder of Fashion Revolution, the world's largest fashion activism movement, and the author of a new book – The Nature Of Fashion: A Botanical Story Of Our Material Lives, Carry has worked across the fashion space in various capacities, advocating for a shift towards transparency, fairness, and sustainability in supply chains. "Textiles reflect our connection with the natural world, but they're not just about utility. They're definitely about beauty as well. But they're also really an echo of our disconnection from it. And I realized during my research that that rift actually started far earlier than I'd ever realized." -Carry THEME —BRINGING NATURE BACK INTO THE FASHION FOLD There are various theories on what has led to the so-called disconnect between humans and nature – not only physically, but also ideologically. Amidst the fashion conversation, it's not necessarily prioritized. We may hear environmental advocates pushing for an expansion in the narrative to ensure humans are included as an integral part of nature. Or we may hear discussions about why we must reconnect with nature in order to better care for it.  As this week's guest, Carry, teaches us – textiles are an integral part of this story – and they can tell us far more about our relationship with nature than we ever imagined – from both a historical and future-oriented lens.  This two-part focus of the podcast is inspired by her new book – The Nature Of Fashion: A Botanical Story Of Our Materials Lives. The theme is: BRINGING NATURE BACK INTO THE FASHION FOLD.  If you know me, you know I get very nerdy about words and their layered meanings. Which is why reading this segment from Carry's pulled me deep into the pages that followed –  "The Latin verb texere, meaning to weave or construct with elaborate care, reminds us that both textiles and texts stem from acts of creation. Textiles and texts, born of the same etymological thread, are entwined with our histories, our cultures, our lives." The beautiful thing is that these overlaps between textiles and texts – materials and stories – goes far beyond just Latin. As our guest shares, they both evoke texture and encode memory, and through her research, she discovered that across various cultures around the world, there are parallels in both language and meanings, connecting textiles with texts. So, it becomes more and more clear that textiles have something significant to teach us about our collective history and future. At the same time, as my guest reminds us, the inequity of the archives became glaringly obvious the deeper she got into her research. So, in her book, *data collection* meant something more expansive than what we might be used to. For her, it was rooted in research, while also welcoming imagination and prioritizing oral traditions.  As she poses in the book – "what if the story of humanity could be told through a single thread?" "Balance is not a place to reach, but a rhythm to feel." -Carry in her book Buy The Nature Of Fashion Carry's Website Follow Carry on Instagram

Repositioning cruises can offer unbeatable value — but they also come with big risks and hidden catches that could ruin your dream cruise. I share everything you need to know: what a repositioning cruise is, why they're so cheap, who they're ideal for, how to find them, and the common mistakes to avoid. I've done many of these unique one-way cruises, and I'll reveal the insider tips and watchouts to help you decide if they're right for you. Don't book one until you hear this! Become a Tips For Travellers Patron: https://www.patreon.com/tipsfortravellers and get exclusive Patron-only content, downloads and livestreams Visit my Tips For Travellers YouTube: https://www.youtube.com/tipsfortravellers Offers: Get 10% any order of The Cruise Maps who you visit the site using this link: https://www.TheCruiseMaps.com/TFT Get up to 30% off collectible tokens of place you've visited using the link: https://www.TheWanderClub.com/TFT

Your brand needs to evolve. But what if you lose the customers who got you here?Customer experience leader Melissa Eaton and five-time CMO Amy Heidersbach have both guided businesses through repositioning without alienating loyal customers.Amy led marketing at PayPal and Visa, scaling a business unit to $1.2 billion. Melissa solves complex business problems by seeing patterns others miss.Most companies treat repositioning like a marketing project. New logo, new tagline, done. But your marketing team can't fix what's broken in operations. Your sales team can't sell a story your product team hasn't bought into.This episode covers:When to reposition (and when to ignore the noise)Why product, operations, finance, and HR need to be at the tableBrand continuity vs. consistency (Amy's controversial take)Using employees and customers to carry your messageMeasuring success without optimizing the wrong metricsThis one is perfect for business owners ready to evolve without losing what's working.-Find gaps in your brand health and performance in 5 minutes with ⁠⁠⁠⁠⁠The Brand Health Audit⁠⁠⁠⁠⁠.-06:06 Repositioning Without Losing Customers10:35 Common Mistakes in Rebranding32:02 Engaging Customers in the Rebranding Process43:25 Understanding Core Customers and Personas46:59 Localized Marketing Strategies Across Borders54:55 Measuring Success in Repositioning Efforts59:26 How Digital Transformation affects Brands01:04:34 Recognizing and Addressing Repositioning Failures01:10:29 The Limits of Branding in Solving Business Issues-5 episodes to binge on:⁠⁠⁠⁠The no bullshit strategy⁠⁠⁠⁠⁠ with Alex Smith⁠⁠⁠⁠Brand strategy in action⁠⁠⁠⁠⁠ with Cam Varner⁠Your Business Might Be Unsellable⁠ with Allie Beckmann and Alexandria Seydel⁠⁠⁠AI, Automation and Strategy⁠⁠⁠ with Leland Best and Chris Troka⁠The Crisis Management Playbook⁠ with Oliver Aust and Gordon Firemark⁠⁠⁠⁠What's your position?⁠⁠⁠⁠ with Beatrice and Elijah-Reach out to guest speakers:Amy Heidersbach:LinkedInMelissa Eaton:LinkedIn | We Fixed It You're Welcome PodcastFollow Beatrice Gutknecht:⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠Produced by ⁠⁠⁠⁠⁠Your Podcast Sidekick

REV. TETTEH DJANGMAH IS THE SENIOR PASTOR OF TRUE VINE CHARISMATIC CHURCH INT.

Hello loves,It has been A WHILE– dropping in with a little hello and invitation for you: to see each of your life experiences as affirmations of your growth and evolution. Receiving our life experiences as obstacles = unintentionally stoppingReceiving our life experiences as affirmations = intentionally pausingMay this be a gift that keeps on gifting. : )Frame: Choosing To See Your Experiences As Affirmations of Growth & Repositioning with Brittany MondidoARM | BM

When it comes to product positioning, clarity isn't just a communication tool—it's a strategic advantage. In this episode, I sit down with Anthony Pierri, co-founder of FletchPMM, a product marketing consultancy that's helped over 400 B2B software startups discover and sharpen their positioning. We explore how founders can unlearn generic marketing advice, clarify their message, and activate their strategy through one often-overlooked asset: their homepage.Anthony brings practical frameworks, real-world stories, and a refreshing candor to a space that's often muddled with jargon. This is a must-listen for any founder, PMM, or GTM leader tired of being misunderstood—and ready to focus.FletchPMM is a product marketing consultancy that helps B2B tech startups nail their positioning and bring it to life through a purpose-built homepage. Alongside co-founder Rob Kaminski, he's helped more than 400 companies craft focused, champion-centered messaging that converts.Key TakeawaysClarity wins: Positioning isn't about vision—it's about specificity, segmentation, and telling your champion's story.Unlearn the fluff: Ditch the vague benefits and generic promises. Customers need to know what you do and how it helps them.Focus = traction: Trying to be everything to everyone dilutes your impact. Specialization creates memorability and repeatability.Your homepage is your positioning: It's the one asset every stakeholder sees—customers, investors, your team. Make it count.Position for the champion, not the budget holder: Focus your messaging on the person closest to the problem—not the executive who cuts the check.Additional InsightsPositioning is pattern recognition: Anthony shares how lessons from church leadership and freelancing helped him recognize early signs of positioning misalignment—even before he had the language for it.Inbound scale comes from consistency, not creativity: With over 500 companies served, Fletch's success has come from delivering one service, the same way, every time—not by chasing new ideas or tactics.Founders often confuse luck with repeatability: Anthony reveals how many early startup wins come from personal networks—and how this masks the real need for scalable positioning and segment focus.Mispositioning starts with the homepage: Anthony critiques vague, benefits-only messaging like “Make Yes Work”—demonstrating how the lack of a clear product reference point derails understanding and action.Repositioning is an organizational act: Referencing Klaviyo and Meta, Anthony shows how homepage messaging isn't just about marketing—it forces internal alignment by making strategic bets visible to every team member.Episode Highlights00:00 – Episode RecapAnthony Pierri shares how a seemingly minor contradiction in a church's mission statement became his first exposure to a positioning problem—planting the seed for a career built around clarity.01:30 – Guest Introduction: Anthony PierriBarry introduces Anthony, co-founder of FletchPMM, a consultancy that's helped 400+ B2B software startups craft focused, conversion-driving homepages.05:09 – The Real Cost of Doing EverythingWhy trying to serve every persona or use case is the quickest way to stall traction—and how narrowing your focus builds momentum.07:14 – Specialization is a Strategic AdvantageAnthony explains how one service, delivered one way, to one segment unlocked a scalable, inbound engine for Fletch.11:42 – Sales...

In his second appearance on Masters of Moments, John Grossman joins Jake Wurzak for a deep dive into the philosophy behind his company's approach to design, operations, and long-term ownership in hospitality. John discusses why “not fighting the building” remains a guiding principle for every renovation, how his team balances creativity with practicality, and the mindset that drives their additive development strategy. The conversation explores the Arizona Grand Resort renovation, the rebranding of Laguna's Casa Loma Beach Hotel, and how music, lighting, and landscaping are used to create emotionally resonant guest experiences. They discuss: The “Hippocratic Oath” of design and how to avoid overbuilding Lessons from large-scale repositioning projects like Arizona Grand Creating timeless design through restraint, light, and color How thoughtful landscaping and lighting can redefine a property's atmosphere Integrating music and art as central elements of hospitality design Links: Grossman Company Properties - https://www.grossmancompany.com/ Connect & Invest with Jake: Follow Jake on X: ⁠https://x.com/JWurzak⁠ 1 on 1 coaching with Jake: ⁠https://www.jakewurzak.com/coaching⁠ Learn How to Invest with DoveHill: ⁠https://bit.ly/3yg8Pwo⁠ Topics: (00:00:00) - Intro (00:01:01) - The Hippocratic oath of physical space (00:03:38) - Investing in existing assets vs. pure development (00:05:49) - Arizona Grand Resort renovation (00:09:52) - Balancing cost and design in hotel renovations (00:26:43) - The importance of landscaping and exterior experiences (00:37:09) - Changes in hospitality industry (00:42:58) - Challenges in the current market (00:44:47) - Inspiration from Consortium Holdings (00:55:07) - Repositioning iconic hotels (01:13:51) - Innovative music programming (01:19:42) - Closing thoughts and recommendations

REV. TETTEH DJANGMAH IS THE SENIOR PASTOR OF TRUE VINE CHARISMATIC CHURCH INT.

If your business model no longer fits the life you want or the market you're in, it's time to restructure. In this episode of Millions Were Made, Jessica Marx sits down with Shannon Matson, Founder of The Social Bungalow and multi–seven-figure entrepreneur, to talk about the strategies today's founders need to adapt, scale, and sustain growth in 2025.From building a high-converting signature offer to fixing a “broken” funnel, Shannon shares her process for attracting committed buyers, crafting messaging that cuts through market skepticism, and creating a mid-ticket, evergreen program as the cornerstone of your ascension model. You'll learn how to identify when you've outgrown your business model, restructure without losing momentum, and shift your positioning to meet today's evolved buyer.Jessica and Shannon also unpack how to track and interpret the right marketing data, why most funnels fail before the sales page, and how to balance multiple ventures without burning out. Whether you're downsizing for higher profit or scaling for greater reach, this episode will help you make strategic decisions that create more revenue, more freedom, and more impact.Highlights: (04:10) Shannon's journey from corporate marketing to multi–seven-figure founder (08:15) Lessons from running both a brick-and-mortar coffee shop and an online business (10:42) How to turn expertise into a high-converting signature offer (14:20) The three core pillars every offer needs to stand out in 2025 (17:48) Why most funnels fail and how to fix yours before driving more traffic (20:36) The three types of trust buyers need before they convert (25:15) Using live launches to gather funnel data and improve conversions (29:00) Tracking the right data to identify your best buyers and biggest drop-off points (33:45) Signs you've outgrown your business model and how to restructure (37:58) Building an evergreen, mid-ticket offer as the foundation of your ascension model (43:10) Why constant reinvention erodes buyer trust—and what to do instead (47:12) How to adapt your positioning for today's longer sales cycles (52:25) The “Access, Authority, Attitude” content framework for building your personal brand (56:42) Shannon's free training: Define Your Unique Sales Edge (01:00:14) How building personal wealth has impacted Shannon's life and legacy work (01:06:32) The best piece of business advice Shannon gives her clientsConnect with Jessica:Instagram: @millionsweremade | @thejessicamarxWork with Jessica: Tailored PremierWebsite: Millions Were MadeConnect with Shannon:Website: thesocialbungalow.comInstagram: @thesocialbungalowFree Training: Define Your Unique Sales Edge

REV. TETTEH DJANGMAH IS THE SENIOR PASTOR OF TRUE VINE CHARISMATIC CHURCH INT.

Why do so many teams grab a shiny rebrand when the real problem is strategy?

In this episode of the Investor Fuel Podcast, host Leo Wehdeking speaks with Charles Dobens, a multifamily investing expert and attorney. They discuss the importance of understanding the multifamily investing business, the common pitfalls in repositioning properties, and the significance of building a strong network. Charles shares his insights on the sales and marketing aspect of real estate, the lessons learned from failures, and the future of integrating AI into the multifamily operating system.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

In this episode of Zen and the Art of Real Estate Investing, Jonathan welcomes Blake Rodgers, co-founder and principal at Steel Peak. Blake specializes in industrial outdoor storage (IOS). This niche asset class includes contractor yards, equipment rental facilities, and bulk material sites across the Western U.S. He shares how his early experiences in real estate shaped his career, why IOS presents such a compelling opportunity, and how his firm is building a portfolio designed for long-term value. Blake's journey from college football player to commercial broker and eventually principal investor highlights the power of mentorship, networking, and staying focused on a specific buy box. He explains how Steel Peak sources deals, why mom-and-pop owners often present the best opportunities, and how value is created through repositioning and leasing to long-term, sticky tenants. Jonathan and Blake also discuss the importance of partnerships, capital strategies, and building credibility with brokers in a specialized market. If you've ever wondered about the potential of IOS properties or how niching down can accelerate growth, this conversation will give you a look at a less familiar but highly scalable investment path. In this episode, you will hear: Blake's journey from college athlete to co-founding Steel Peak The influence of real estate clubs and internships on his career path Distinctions between industrial outdoor storage and traditional industrial assets Opportunities created by mom-and-pop ownership in this niche space Building teams and partnerships to support long-term growth Repositioning underutilized properties for national tenants Tenant demand driven by construction, transportation, and utility sectors Shifts from syndications to institutional capital as Steel Peak scales The credibility that comes with niching down in a specialized market Long-term value creation as the guiding principle for Steel Peak's portfolio Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Steel Peak Properties website - steelpeakproperties.com Blake Rodgers on Instagram - www.instagram.com/blakerodgers Connect with Blake on LinkedIn - www.linkedin.com/in/blakerodgers Website - www.streamlined.properties YouTube - www.youtube.com/c/JonathanGreeneRE/videos Instagram - www.instagram.com/trustgreene Instagram - www.instagram.com/streamlinedproperties TikTok - www.tiktok.com/@trustgreene Zillow - www.zillow.com/profile/StreamlinedReal Bigger Pockets - www.biggerpockets.com/users/TrustGreene Facebook - www.facebook.com/streamlinedproperties Email - info@streamlined.properties Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

In Episode 42, of Season 5 of Driven by Data: The Podcast, Kyle Winterbottom was joined by Carl Smith, Group Data Officer at JCB, where they discuss why everyone hates data governance, the motivation behind his 3-part book series, and why organisations face in implementing effective data strategies, which includes;Why everyone hates governance (until they need it).How most organisations are stuck in “governance theatre” Repositioning governance as a business enabler, not a compliance exercise.Using governance to support faster, safer decision-making. Concrete tools and templates that make it stick. Unmasking the theatre of strategy to avoid PowerPoint-fuelled nonsense that never lands.Framing strategy as a vehicle for change, not documentation. Fixing the disconnect between strategy and execution.Aligning with business outcomes, not buzzwords. Designing for agility, relevance, and real-world political constraints.Running Data like a business function. Moving from delivery to accountability.how to own outcomes, not just projects. Building the operating model for a modern data function.Budgeting, staffing, and positioning the function for credibility.Designing services, not just capabilities.Navigating exec influence and organisational politics. For more information on our upcoming Driven by Data LIVE event;...

Andrew moved to Atlanta and is going all-in on MetaMonster while Sean drowns in Miscreants sales calls!

Shopping centers may not dominate headlines like multifamily or industrial, but they remain one of the most overlooked opportunities in commercial real estate. In this episode of Zen and the Art of Real Estate Investing, Jonathan sits down with Andy Weiner, founder and president of RockStep Capital, to discuss how shopping centers, especially in hometown markets, continue to thrive. Andy shares his unique approach to repositioning retail properties, building coalitions with local leaders, and investing where others often overlook. With decades of experience in retail and real estate, Andy has witnessed firsthand how Amazon, shifting consumer habits, and COVID have transformed the shopping center landscape. Instead of retreating, he's leaned into markets with essential drivers—universities, military bases, strong hospital systems, and tourism—that support community retail. His RockStep coalition model brings together local investors, banks, and municipalities to revitalize shopping centers, creating not just strong investments but also community anchors. Jonathan and Andy explore the nuances of evaluating tenants, identifying markets with sustainable growth, and managing assets in a way that prioritizes both profitability and long-term community impact. This conversation challenges the narrative that retail is dead, highlighting why shopping centers in secondary and tertiary markets may be some of the most compelling opportunities available today. In this episode, you will hear: The philosophy behind RockStep Capital and the meaning of rock step in business Andy's journey from family retail operations to shopping center investment The distinctions between grocery-anchored centers, power centers, and enclosed malls Investment advantages in hometown markets with strong community ties The role of local business leaders, banks, and municipalities in successful retail repositioning How positive leverage creates strong yields in shopping center investments Considerations for smaller retail properties as a starting point for new investors Ways demographics and employment drivers shape retail viability Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: RockStep Capital website - rockstep.com The Shopping Center on YouTube - www.youtube.com/@TheShoppingCenterChannel Andy Weiner on Instagram - www.instagram.com/theshoppingcenterguy Connect with Andy on LinkedIn - www.linkedin.com/in/andy-weiner Website - www.streamlined.properties YouTube - www.youtube.com/c/JonathanGreeneRE/videos Instagram - www.instagram.com/trustgreene Instagram - www.instagram.com/streamlinedproperties TikTok - www.tiktok.com/@trustgreene Zillow - www.zillow.com/profile/StreamlinedReal Bigger Pockets - www.biggerpockets.com/users/TrustGreene Facebook - www.facebook.com/streamlinedproperties Email - info@streamlined.properties Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Properties for Sale on the North Side?  We want to buy them. Email: StraightUpChicagoInvestor@gmail.com Have a vacancy? We can place your next tenant and give you back 30-40 hours of your time. Learn more: GCRealtyInc.com/tenant-placement Has Property Mgmt become an opportunity cost for you? Let us lower your risk and give you your time back to grow. Learn more: GCRealtyinc.com ============= Fernando Angelucci returns to the podcast to explain how he has rapidly grown his self storage business and the drivers behind increasing self storage demand! Fernando explains his marketing strategy to optimize deal flow despite the low inventory environment. He delves deep into the underwriting and feasibility studies performed on self storage investments to maximize returns. Fernando provides the 101 on various financing options and repositioning strategies for self storage investments. He closes with a motivating 5-year outlook including a detailed plan to reach financial independence! If you enjoy today's episode, please leave us a review and share with someone who may also find value in this content! ============= Connect with Mark and Tom: StraightUpChicagoInvestor.com Email the Show: StraightUpChicagoInvestor@gmail.com Guests: Fernando Angelucci, Self Storage Syndicated Equities Link: Fernando's Instagram Link: SUCI Ep 86 - Fernando Angelucci Link: Vagabonding (Book Recommendation) Link: SUCI Ep 392 - Cost Seg Kev Guest Questions 01:49 Housing Provider Tip - Be sure to perform maintenance on AC units after a long summer! 03:25 Intro to our guest, Fernando Angelucci! 06:41 Growing a portfolio in a low inventory market! 12:10 Feasibility studies on self storage projects. 16:44 Building a self storage investment team! 21:56 Financing self storage deals. 37:33 Repositioning a self storage investment. 47:57 Obtaining special use permits. 52:01 Ideal self storage projects! 55:23 Fernando's 5-year outlook. 60:26 What is your competitive advantage? 62:55 One piece of advice for new investors. 63:32 What do you do for fun? 64:14 Good book, podcast, or self development activity that you would recommend?  64:48 Local Network Recommendation?  65:53 How can the listeners learn more about you and provide value to you? ----------------- Production House: Flint Stone Media Copyright of Straight Up Chicago Investor 2025.

In this episode of Durable Value, we dive deep into a real-world case study: the acquisition, turnaround, and rebranding of The Lofts at Stadium Square in Fresno. Join us as we break down the sourcing, negotiation, due diligence, and execution that turned a struggling student housing property into a thriving multifamily asset. Learn about the challenges, strategies, and lessons from one of our most successful investments to date.Timestamps:00:00 – Introduction00:22 – The Lofts in Fresno: Background & Rebranding00:47 – Sourcing the Deal & Initial Challenges01:35 – Appraisal, Pricing, and Negotiation02:01 – Negative Cash Flow & Seller Motivation02:46 – Our Approach to Buying & Negotiating03:12 – Due Diligence: Process & Findings04:34 – Repairs, Discounts, and Final Purchase Price05:00 – Rebranding and Property Upgrades05:25 – Creating a Resort-Style Experience05:44 – Due Diligence: Uncovering Value06:28 – Insurance Hurdles & Solutions07:03 – Execution: Building the Right Team08:09 – Turning Around Occupancy & Performance09:04 – The Importance of In-House Management09:40 – Stabilizing and Repositioning the Asset09:59 – Value Creation & Broker Opinion10:27 – Results: Cash Flow, Upside, and Lessons Learned10:56 – Closing Thoughts

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure breaks down a game-changing business shift for musicians ready to stop trading time for money. If you've ever wondered how to confidently raise your rates—going from $80/hour to $5,000+ premium programs—without offering weekly one-on-one lessons, this episode is for you. Fabiana shares the exact steps musicians can use to reposition their services, elevate their brand, and build high-ticket offers that deliver faster results—while honoring your value and freeing up your time. Through real client success stories, mindset shifts, and practical restructuring strategies, you'll learn how to command higher rates by creating a business model that feels aligned, impactful, and scalable. Key Highlights: Why Premium Buyers Think Differently: Learn how clients who value time over money are willing to pay more—if you can help them get faster results. Your Expertise is Enough: Discover how to package your existing skills into a high-ticket offer, even if you've never taught in this new format before. Reinvent Before You Raise: Understand why you can't just increase your price without evolving your offer—and how to do it the right way. Asynchronous Teaching Models That Work: Explore how replacing weekly 1:1s with group and asynchronous feedback creates better results—and more freedom. Your Brand is Your Differentiator: Fabiana shows how to infuse your personal lens, story, and values into your offer to stand out in a crowded market. Whether you're a seasoned teacher, performer, or multi-passionate music entrepreneur, this episode will give you the strategic roadmap to create transformational offers—and get paid what you're worth.   The Musician's Profit Masterclass: Is your music business income able to grow without taking more of your time? If not, this masterclass is for you. Discover the 5 steps to win back your time, increase your income, and make your music business self-sustaining - so you can live your life on your terms! JOIN HERE: www.musiciansprofitmasterclass.com   Musicians Creating Prosperity Live Event: Join Fabiana Claure for the Musicians Creating Prosperity Live Event in South Florida! This unique event will bring together musicians from around the world for an immersive experience focused on building and scaling online music businesses. The event will cover essential topics such as business strategies, marketing, finance, communication skills, and the use of AI, while also emphasizing wellness and lifestyle balance. GET YOUR TICKET HERE: www.musicianscreatingprosperitylive.com   Subscribe To The Musician's Creating Prosperity Podcast: Apple Podcasts | Spotify | YouTube   Book A Call With Dr. Fabiana Claure: Book here   Connect With Dr. Fabiana Claure: Instagram | LinkedIn | Facebook | Facebook Group   About Dr. Fabiana Claure: Fabiana, a concert pianist turned successful entrepreneur, co-founded Superior Academy of Music® in 2011 and managed it remotely with her husband from 2016, driving increased efficiency and profitability. Simultaneously, as Founder and Director of the University of North Texas Music Business and Entrepreneurship Program (2016-2021), she pioneered initiatives aiding musicians in business launches and program recognition. In 2020, she launched her online mentorship program, utilizing the Musician's Profit Umbrella® method to help musicians globally scale their businesses. Transitioning from academia in 2021, she now focuses on coaching, performing, and speaking engagements while assisting musicians in expanding their online music businesses for both financial growth and meaningful life design.

This episode is not just about Kerala; it is about how a state with limited land, strict environmental regulations, and a long history of outmigration is approaching investment and growth.Kerala is a small, densely populated state with limited land to spare, not the typical site for industrial expansion. Yet it's taking a distinct approach to building a knowledge based economy.P. Rajeev (Minister for Industries, Law and Coir, Govt of Kerala) joins us to break this down.We discuss how Kerala rose from the bottom to become the top-ranked state in Ease of Doing Business, what's behind the ₹1.5 lakh crore in investment pledges, and why the state is prioritizing high-value industries over land and labour-intensive manufacturing. We also unpack how Kerala plans to convert MOUs into functioning factories and real jobs, and why startups that once moved away are now beginning to stay. Tune in if you're curious about how Indian states are attracting investment and rethinking their development models.0:00 – Trailer1:18 – Is Kerala Still Fighting Old Perceptions?5:59 – Kerala to Focus on Value-Added Manufacturing7:45 – How to Start an IT Firm in Kerala & Where It Missed the Tech Bus10:35 – What's Blocking Startups from Scaling in the State?11:15 – Can Kerala Retain Its Best Talent?14:20 – Kerala's Vision for a Free-Thinking Knowledge Economy16:36 – Repositioning as an Investor-Friendly Destination19:22 – What the “Nature, People, Industry” Motto Really Means22:22 – Will Kerala Deliver on Its Investor Summit Promises?23:42 – Why Vizhinjam Could Be a Game-Changer26:00 – How Indian States Are Competing for Investments28:47 – Is Stagnation in Productive Sectors Slowing Development?32:38 – Is Kerala's Geography a Barrier to Growth?33:24 – Are Its Environmental Rules Too Rigid for Industry?34:22 – Is Communism Holding Kerala Back?37:48 – When the Communist Govt funded a Private Co.41:17 – The Real Kerala Story43:28 – The History Behind Kerala's Education Revolution45:14 – What the Kerala Model Must Fix48:06 – Internet as a Basic Citizen Right48:56 – Kerala's Health Workers on the Global Frontlines51:19 – Can Outsiders Easily Buy Land in Kerala?53:01 – The State's Only Unicorn Company54:21 – Can Startups from Kerala Go Public?-------------India's talent has built the world's tech—now it's time to lead it.This mission goes beyond startups. It's about shifting the center of gravity in global tech to include the brilliance rising from India.What is Neon Fund?We invest in seed and early-stage founders from India and the diaspora building world-class Enterprise AI companies. We bring capital, conviction, and a community that's done it before.Subscribe for real founder stories, investor perspectives, economist breakdowns, and a behind-the-scenes look at how we're doing it all at Neon.-------------Check us out on:Website: https://neon.fund/Instagram: https://www.instagram.com/theneonshoww/LinkedIn: https://www.linkedin.com/company/beneon/Twitter: https://x.com/TheNeonShowwConnect with Siddhartha on:LinkedIn: https://www.linkedin.com/in/siddharthaahluwalia/Twitter: https://x.com/siddharthaa7-------------This video is for informational purposes only. The views expressed are those of the individuals quoted and do not constitute professional advice.Send us a text

Sabir Semerkant is an Ecommerce expert, growth strategist, and founder of Growth by Sabir, where he helps brands unlock compounding growth through a proven framework called the 8D Method. With over 20 years of experience and $1B+ in revenue driven, Sabir has worked with everyone from Fortune 500s to DTC challengers, scaling brands like Canon, Tommy Hilfiger, and Sour Patch Kids along the way.Today, Sabir leads growth across a wide range of eCommerce verticals, helping founders break through revenue plateaus with precision systems and operational clarity. His work is grounded in execution: simplifying tech stacks, identifying bottlenecks, and unlocking 2X results without chasing shiny tactics. In 2024 alone, his Rapid 2X program delivered a 108% average lift across 29 brands in just 21 days.Whether he's unpacking the real reasons most brands stall, breaking down why resumes don't equal results, or showing how to grow without over-relying on Meta ads, Sabir brings a direct, operator-first mindset to the conversation.He shares what it takes to scale in today's crowded DTC space without gambling on paid, blindly outsourcing growth, or losing sight of what truly moves the needle.In This Conversation We Discuss: [00:39] Intro[01:23] Learning marketing like a software upgrade[08:53] Improving CTR with daily copy experiments[14:55] Centralizing KPIs to drive clear decisions[19:11] Knowing your numbers without excuses[21:47] Segmenting real buyers from email signups[23:35] Testing ideas before scaling campaigns[28:32] Repositioning your product to fix weak growth[31:03] Aligning your whole team on brand growth[40:30] Avoiding the agency swap loop for growthResources:Subscribe to Honest Ecommerce on YoutubeTurning Promising Ecom Brands Into Profitable Winners https://growthbysabir.com/Follow Sabir Semerkant https://www.linkedin.com/in/sabirsemerkantIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Julie De Angulo is the VP of Ecommerce and Digital at Bajio Sunglasses, a premium polarized fishing eyewear brand purpose-built for serious anglers, from saltwater flats to bass tournaments. Bajio combines Patent Pending LAPIS lens technology with hyper-targeted storytelling to serve one of the most gear-obsessed subcultures in outdoor retail. Julie leads the charge in turning that product obsession into a scalable digital channel, anchored in retention, merchandising, and cultural fluency.Before joining Bajio, Julie spent nearly two decades in Ecommerce and digital marketing, scaling brands across home goods, pet supplements, fashion, and accessories. Her background in mass communications gave her a sharp instinct for message-market fit, one she's since sharpened into a full-funnel skillset spanning email, SMS, SEO, and paid acquisition. At Bajio, she joined when the brand had little to no Ecommerce presence, and has since built a high-performing revenue channel from the ground up.Whether breaking down how to tell product stories that resonate with niche audiences, mapping customer journeys from first click to long-term loyalty, or translating brand values into conversion-focused creative, Julie brings a tactical yet brand-led perspective to Ecommerce strategy. She shares what it takes to grow when you're starting from zero, why not all anglers are created equal, and how to build sustainable foundations that scale with authenticity.In This Conversation We Discuss:[00:38] Intro[00:49] Focusing on a passionate niche audience[02:19] Building a scalable foundation for growth[04:31] Learning early that data drives everything[06:32] Repositioning a brand beyond wholesale[07:54] Tailoring messages to regional fishing niches[10:00] Hiring guides instead of paid influencers[11:18] Separating community from ad creative[12:37] Electric Eye, Social Snowball, Portless, Reach & Zamp[18:59] Contributing to a mission-led product story[20:53] Scaling small brands with real impact[22:23] Balancing SKU simplicity with flexibility[25:03] Responding to viral demand with local supply[25:53] Forecasting smarter with predictive analyticsResources:Subscribe to Honest Ecommerce on YoutubeFlorida-based polarized sunglasses for fishing https://bajiosunglasses.com/Follow Julie De Angulo https://www.linkedin.com/in/julianadeanguloSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Ed Mathews is a seasoned real estate investor and the founder of Clark Street Capital. A real estate investment company with a focus on multifamily properties. Ed has over 25 years of Silicon Valley experience, culminating in his transition to full-time real estate investing in 2018. Today, his firm aims to empower professionals toward financial freedom through passive investments. Learn More About Ed Here: Clark Street Capital - https://www.clarkst.com/

Repositioning sounds scary. How do you do it the right way? Daniel and Tamara break down how an untapped audience and aligning your branding, messaging, and more may be the key to success…all without changing anything about the actual product. If your growth is stalling, if the market has shifted, it may be time to rethink your positioning.  Tamara shares a real-life example of this with a product that may be sitting right beside you. And, Daniel mentions that launches don't have to be just for new products: you can launch your repositioning, too.  If you're looking to pivot your focus and new ICPs are catching your eye, this is the episode for YOU…and it's short and sweet. ⌛ Sked Social is the no-BS social media management platform built for teams who want to move fast, collaborate easily, and actually prove impact. No per-seat shakedowns, no absurd price hikes, no surprise add-ons—just powerful tools that save time and cut through the chaos. Learn more at Skedsocial.com Follow Tamara: LinkedIn: https://www.linkedin.com/in/tamaragrominsky/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

LaWanna Bradford is a serial entrepreneur and founder of The Bradford Group, who helps investors and business owners secure commercial financing while providing strategic consulting to keep organizations relevant in changing markets.Through her mortgage company and consulting firm, LaWanna delivers financial solutions and management expertise to clients ranging from small businesses to government entities. Her approach combines strategic planning with organizational development to drive excellence.LaWanna's 19-year journey building multiple successful businesses demonstrates her commitment to driving performance in high-paced organizations. Now expanding into professional speaking while building strategic partnerships, she continues to create new paths for impact and influence. Her dedication to excellence in both finance and consulting shows how combining expertise across industries can create lasting business success.Here's where to find more:https://www.facebook.com/bradfordgroupconsultinghttps://www.facebook.com/lawanna.bradford.3Https://lawannabradford.comWww.bradfordgroupmtg.comhttps://www.linkedin.com/in/lawannabradfordhttps://instagram.com/thelawannabradford___________________________________________________________Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do!We're Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we're here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it's through facing ourselves that we find a way to do the fucking thing.Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you're not alone._____________________Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here: https://linktr.ee/unforgetyourself

Is the recession already here, and, more importantly, are you ready for it? In this urgent and timely episode, Russ and Joey confront the reality of today's economic landscape, from surging inflation and skyrocketing credit card debt to market instability and job uncertainty.They reveal the brutal truth behind traditional savings and retirement plans and why passive income and financial control matter now more than ever. With real-life examples and practical next steps, this conversation will help you evaluate your position and take action.Top three things you will learn: -Why financial freedom requires liquidity-How to recession-proof your life-Repositioning your assets to protect and grow your wealthFebruary 2025 Income At-A-Glance: -Gross Income for February: $54,804.00-Total Expenses for February: $19,641.52-Total Net Profit for February: $35,162.48-Difference b/t January & February: $6,704.37-% of net profit to overall gross revenue: 64%For Accredited Investors Who Want to Invest With Us:-Email: info@wealthwithoutwallstreet.com (Reply: Accredited)The Self Storage Investing Podcast:-https://selfstorageinvesting.com/our-podcasts/Turn Active Income Into Passive Income:-https://wealthwithoutwallstreet.com/piosBook Your Free Passive Income Game Plan Session:-https://wealthwithoutwallstreet.com/freecallJoin the Inner Circle Live Waitlist:-https://www.wealthwithoutwallstreet.com/liveIBC Webinar:-https://wealthwithoutwallstreet.com/ibcWealth Without Wall Street New Book:-https://wealthwithoutwallstreet.com/newbookAccess our Free Financial Scorecard:-https://wealthwithoutwallstreet.com/scorecardHow to Start a Vending Machine Business, Cost, Tips, How Much You Make with Michael Hoffmann: -https://www.youtube.com/watch?v=73Xwu2tHhwIBuild Passive Income with Vending Machines:-https://wealthwithoutwallstreet.com/vendingExplore the World's Largest Car Sharing Marketplace:-https://turo.com/Learn How to Invest in Real Estate with The Land Geek:-https://thelandgeek.com/Join the Wealth Without Wall Street Community: -https://wealthwithoutwallstreet.com/communityTake the Financial Freedom Analyzer:-

Buckle up, listeners. It was only a matter of time before our paths crossed with Mel Robbins, one of the most respected experts on change and motivation in the zeitgeist, and today is that day. Known for being the host of the #1 ranking education podcast in the world, bringing deeply relatable topics, tactical advice, tools, and compelling conversations to her audiences, Jen and Amy spend today's hour diving into Mel's “Let Them” theory, which is taking the world by storm, already delivering instant peace and freedom in the lives and relationships of people putting it into practice. Together, they discuss: The difference between “Let Them” and “Let Me” Learning to release the white-knuckle grip we hold over other people's behavior (and other things beyond our control) Reframing disappointment to view it as a gift (yes, it's possible!) Repositioning self-worth inward, rather than leaving it dependent on others' opinions. *** Thought-provoking Quotes: “For a lot of women, we spend so much time upstairs in our heads as people-pleasers and over-analyzers, over-thinking and ruminating, trying to get things perfect. That's the last place I should be, personally. I need to drop into my body and get out of my head.” – Mel Robbins “People reveal who they are and what they care about through their behavior. Ignore their words. Watch their behavior. Let people be who they are. Let them do what they're going to do. Focusing on them is not where your power is.” – Mel Robbins “The difference between ‘not my business' and ‘let them' is worlds apart. When you say, ‘not my business', you're scolding yourself. With, ‘let them', you're in the power position because you see what's happening and are choosing to allow it without allowing it. You're rising above it.” – Mel Robbins “There's something about learning that [people] aren't ever going to change but that doesn't mean your relationship can't change for the better. When you let them be who they are, you create space for acceptance, the whole energy shifts.” – Mel Robbins Resources Mentioned in This Episode: Demotivators - https://despair.com/collections/ Effin Birds on Instagram - https://www.instagram.com/effinbirds/ Van Morrison - https://www.vanmorrison.com/ No Hard Feelings by the Avett Brothers - https://open.spotify.com/track/0bgQ1hQrpP6ScdBZlDfLE2 Foo Fighters - https://foofighters.com/ DePeche Mode - https://www.depechemode.com/ The Cure - https://www.thecure.com/ Taylor Swift - https://www.taylorswift.com/ The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage by Mel Robbins - https://amzn.to/427OHwu The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About by Mel Robbins - https://amzn.to/4hc53bE The Mel Robbins Podcast - https://www.melrobbins.com/podcast The Four Questions: For Henny Penny and Anybody with Stressful Thoughts by Byron Katie - https://amzn.to/3C7tKXT My Legacy Podcast - https://www.iheart.com/podcast/1119-my-legacy-podcast-255793246/ Man's Search for Meaning by Viktor Frankl - https://amzn.to/4ajbyaz Dr. Stuart Ablon - https://www.stuartablon.com/ The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life by Mark Manson - https://amzn.to/3PCqxmi Guest's Links: Mel's website - https://www.melrobbins.com/ Mel's podcast - https://www.melrobbins.com/podcast Mel's Instagram - https://www.instagram.com/melrobbins/ Mel's Twitter - https://x.com/melrobbins Mel's Facebook - https://www.facebook.com/melrobbins Mel's YouTube - https://www.youtube.com/melrobbins Mel's TikTok - https://www.tiktok.com/@melrobbins Connect with Jen! Jen's website - https://jenhatmaker.com/ Jen's Instagram - https://instagram.com/jenhatmaker Jen's Twitter - https://twitter.com/jenHatmaker/ Jen's Facebook - https://facebook.com/jenhatmaker Jen's YouTube - https://www.youtube.com/user/JenHatmaker The For the Love Podcast is presented by Audacy. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices