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Dan Lesniak is an entrepreneur, condo developer with Hyperfast Development, and creator of the Hyperfast Academy. Dan joins us again a second time (he first appeared on Episode 26) to talk about how he became one of the top selling condo developers in the US. His team is slated to net over $800M in sales this year. He discusses his real estate strategy, how to build a good support system, and why the power of ‘build and flip’ is better in certain markets compared to renting. We also dive into what it’s like to invest with his team, as we break down the numbers on the cost of construction, selling, and maximizing returns. Reference Links Hyperfast Development https://hyperfastdevelopment.com/ Hyperfast Academy and Podcast https://hyperfastagent.com/ The HyperLocal HyperFast Real Estate Agent Book https://www.amazon.com/HyperLocal-HyperFast-Real-Estate-Agent-ebook/dp/B06XBMRXVF Grid Community https://www.gridinvestor.com/lead Dan’s Instagram https://www.instagram.com/thedanlesniak/ Dan’s Facebook https://www.facebook.com/iamdanlesniak Gobundance https://www.gobundance.com/
In this episode of the HyperFast Agent Podcast, host Dan Lesniak talks to Casanova Brooks about how Casanova turned some very challenging situations to his advantage. Several years ago, Casanova Brooks lost his mother, his job, and his home in the span of two weeks. He found himself in Omaha, Nebraska, where he had no roots and no connections. Casanova went all-in as an OSA, and in the next nine months he closed 46 deals for $8 million in sales volume. Today, Casanova owns multiple businesses, including DreamNation Media. He also invests in real estate, setting himself up for even greater success in the years to come. Join host Dan Lesniak and Casanova as they reveal: The 90-minute Open House strategy that kickstarted Casanova's amazing rookie year in real estate How Casanova set himself up for success after losing his mother, his job, and his home in 2 weeks How to escape the “Hamster wheel” mentality of constantly needing to chase deals How Casanova's wife convinced him not to take a W2 job that felt “safe” (They still joke about this) The dangerous mistake that limits some agents' growth (ESPECIALLY experienced, established agents) And much more! Get ready to hear some great advice – not JUST about doing more deals, but also creating lasting relationships, discovering new opportunities, and building wealth through real estate. Casanova's story is full of ingenious real estate strategy, entrepreneurship, steep challenges, and well-deserved success. This episode of the HyperFast Agent Podcast will leave you fired up, inspired, and seeing your real estate business's potential in a whole new light! RESOURCES MENTIONED: Learn more about Hyperfast Academy; Hyperfast Coaching Dan Lesniak (Linkedin, Facebook, Instagram) Casanova Brooks (Website, LinkedIn, Facebook, Instagram) The DreamNation Podcast with Casanova Brooks TikTok GREAT QUOTES TO SHARE: You never lose, you never fail, you just learn lessons. And those lessons create the stories that you can give back to the next person... in hopes that they do something you didn't, or avoid the mistakes that you made. – @Casanova_Brooks There's nothing wrong with buying and selling houses. But have you created a plan so that if you want to, 10 years from now... you could walk away? – @Casanova_Brooks Real estate agents don't have a problem with lead generation. There's leads all around us. Every single day we find a potential lead. What we have a problem with is understanding the information and also the strategy on how we convert those leads. – @Casanova_Brooks Here's something I've always had to tell myself: Even if I'm afraid, I have to do it afraid. – @Casanova_Brooks What do you think – is Casanova on pace to achieve his vision within 10 years? Let us know in the comments below!
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak interviews Energy Expert Michelle Warnica. After a stressful career in the sales game, Michelle suffered a stroke that left the entire left side of her body paralyzed. Through willing surrender and attractive energy, Michelle was able to make a full recovery, and now teaches others how to use the same strategies to monetize their greatest gifts! Episode Highlights: Michelle started her sales career as a teenager, going from shoes and cars to telecommunications. After having a stroke and being paralyzed on the entire left side of her body, Michelle made a miraculous full recovery. Now, Michelle helps people monetize their greatest gifts while giving value to humanity. As a professional optimist, Michelle knew that she was meant to do more than telecommunications. While in treatment and rehab, Michelle was forced to surrender to her situation and take care of herself. Many people in the stroke rehab area were full of anger and resistance, thus prolonging their recovery. Michelle was able to realize the importance of asking for help and support, contrary to human programming. It's important to go with the flow and allow things to happen as they are rather than resisting. In the last year, the world has moved from the Age of Pisces to the Age of Aquarius. Everything moves at a frequency and puts off certain vibrations and energy out to the universe. The vibrations of the emotions of the world have sped up in the last year, meaning things are happening much faster. As the energy and vibrations of the earth change, the human body changes along with it. COVID has forced people to look inside their own lives and realize that changes need to be made. There's an energy around the words that we use, such as driving sales compared to allowing sales. As the world moves forward, the human race is going to move more towards attracting success rather than chasing it. The past year has seen the collective intuition around the world heighten. COVID has had the positive effect of teaching people to be more conscious of themselves and the planet. Before you can attract your ideal client, you have to know who your ideal client is. Allowing what is to be is not the same as giving in or giving up; there's a lesson waiting in every event. No matter what is happening to you, whether it's good or bad, you are putting out an energy that attracts those things. Plenty of people sabotage their own results by complaining and intending unconsciously. People make the mistake of putting out unworthy energy that does not attract others to them. It's very challenging for most people to make changes in their lives because we are creatures of habit. Things just seem to work out for those that are able to stay in that peak state where their energy is very high. Michelle advises new salespeople to look at every prospect as an opportunity to meet a new person. It's important for seasoned salespeople to stay in a constant state of learning and evolution. Every failure should be seen as an opportunity to learn a lesson, that's what life is about. 3 Key Points: Michelle suffered a devastating stroke that left her paralyzed on the left side of her body. By completely surrendering to her situation, she was able to make a miraculous full recovery. It's important to target those that are like you and to focus on the clients that are making that big impact on your business. To know your ideal client, you must know yourself. No matter what kind of results you are getting from work or life in general, you are putting out the type of energy that attracts those results. Resources Mentioned: Learn more about Hyperfast Academy; Join Dan & Keri's Team at kerishullcareers.com Dan Lesniak (Linkedin, Facebook, Instagram) Michelle Warnica (website, LinkedIn, Calendly, Instagram, Facebook, Facebook Group) Schumann Resonance Tony Robbins The Surrender Experiment Getting to Know YOU
In this episode of The Hyperfast Agent Podcast, listen as Keri Shull presents at the 2020 HyperFast Sales Summit about her reality check analysis that ensures agents and their clients stay on the same page! Episode Highlights: Keri's reality check analysis will help make a productive mindset shift that will last forever. Every agent has dealt with clients whose desires just did not line up with the market. Over 85% of a realtor's clients are going to be unrealistic about their expectations and money. When clients don't get what they want, they become upset, disappointed, and could even fire you. Clients will ghost you for another agent when you fail to set their expectations properly. Without having the conversation upfront that establishes you as the expert that listens, they will not refer you even if you do find them a house. A mistake that many experienced agents make is telling clients that their expectations do not exist. Rather than telling someone that their expectations don't exist, show them, or they will not like you. The goals of the initial meeting are to build rapport, understand what they want, and get a signed buyer agreement. There's no way to shift your clients to reality without understanding their motivations. Keri recommends that before shifting your client, you gather all the information about their “why”. It's important to use the facts of the market to support your reality check questions. Too many agents make the mistake of trying to shift expectations over the phone, effectively destroying any rapport. Focus on what has been sold in the last 90 days and compare it to their actual criteria without putting their price range in. When you see that their criteria and market price don't align, it's important to normalize the situation for your client. Don't forget to reset the client's expectations after giving them their initial reality check. If you don't reset the client's expectations, they will rent or research enough to shift on their own. By anchoring at the budget that they tell you, you inadvertently get them stuck at that number. Keri immediately connects her lender with the client to build rapport and share financials. It's extremely important that you discuss the budget with your clients in monthly terms. Agents have a tendency to peck with ultimatums and scenarios that make the client feel like their dream is being changed. Continuously reiterate the important points to them so that they know you've been listening. Before you make any comments or present any scenarios, do the math, or they will think you're stupid. It depends on the situation where you should start “pecking” (i.e. features, price, or location). What makes the shift so hard is that most of the time, you are dealing with a couple who probably have different opinions. Practice “stacking” out loud or you run the risk of remaining a “pecker” for your entire career. 3 Key Points: It's human nature to be unrealistic with expectations, especially when looking for your dream home at the price that you desire. It's up to agents to set those expectations correctly. Many real estate agents make their clients feel small when they show them that their criteria do not line up with the market. Make it a point to normalize the situation and make them feel comfortable. First-time home buyers tend to think of their budget on the basis of monthly payments whereas experienced home buyers think of the total cost. Resources Mentioned: Learn more about Hyperfast Academy; Get 100 Hyperfast Tips Keri Shull: (Linkedin, Facebook, Instagram) Reality Check Analysis
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak interviews Derek Tye, a real estate agent for almost two decades who has built multiple real estate teams and eight total streams of income. Listen to hear Derek explain why reaching out to clients with the intent to provide value in their lives creates a long-term positive impact, and clients for life! Episode Highlights: In 2004, Derek decided to leave his career in the corporate world to start a real estate team with his wife. At just the age of 20 and his wife of 18, Derek and his wife purchased their first house. With 2 kids at the time, Derek only went part-time in real estate until he was able to build his book of business. Serving the client should be the top priority for all real estate agents, regardless of what that looks like. Focus on helping your client in the long-term and your business will see long-term positive effects. Repeat, referral, buyers' agents, and listings are Derek's top sources for leads in that order. In his book, The 7 Levers for Success in Real Estate, Derek teaches readers how to leverage what they have available to them. Depending on where you are financially and with time availability, the direction you take is going to be different than other agents. Many agents tend to complain about putting the time and money into getting leads because they don't have a proper follow-up system. No system works after using it just one time; each one depends on your consistency of using it. Statistically, it takes 5 to 10 times before a lead will actually engage with you, so reaching out 1 to 2 times will not cut it. You must reach out to people with the intention of adding value to their life rather than captioning the lead. Give them nuggets of what you can do for them and then pull back, effectively letting them know you're there. At the beginning of the coronavirus shutdowns, Derek was left with only 1 other agent and an admin team manager on his team. The exodus of agents from his team allowed Derek to shift his business model and how he was paying for everything. At the end of 2020, Derek hired a new ISA and is also looking to hire a new junior agent to prepare for the next 12 months. For 2021, Derek's team has a goal for roughly 72 transactions and $22M in sales. Along with selling real estate, Derek actually has 7 other streams of income right now. Even though he's been in the business for almost 20 years, Derek still enjoys showing houses. New agents should make sure their heart is in the right place before chasing number-based goals. Experienced agents make the mistake of treating other agents poorly in deals, giving them a bad reputation in the industry. Investors should know their tolerance of pain level before deciding what kind of property to invest in. Derek's biggest mistake was making too many long-term financial commitments with research. 3 Key Points: After 8 years working in the corporate banking world, something he hated, Derek decided to jump into real estate with his wife. Bringing in a massive amount of leads does not mean that commission checks will just start appearing. Setting up an efficient follow-up system is vital to success in real estate. Real estate sales can act as a vehicle to build wealth in other areas. Take the money you make and diversify to create other sources of income. Resources Mentioned: Learn more about Hyperfast Academy; Text Dan your real estate questions: (703) 215-1684 Dan Lesniak (Linkedin, Facebook, Instagram) Derek Tye (Website, Book) Followup Boss
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak interviews Hans Struzyna, an Olympian that has made the shift from rowing into real estate. Learn how Hans's rowing experience has translated into building a successful real estate business, investment business, and podcast production company! Episode Highlights: In a previous life, Hans rowed competitively at a really high level, finishing 4th in the 2016 Olympics in Rio. After taking a year off, Hans decided to make the move into real estate, first taking on shortsales and foreclosures. Last year as part of the Gunderman Group, Hans's team did over $200M in transactions. As one of the youngest crews competing in the Olympics, Hans's team did not have the experience to medal. Hans and his team were only 2 seconds behind the team that finished in front of them and ¼ of a second ahead of the team behind them. There are a variety of similarities and differences between the Olympics and real estate game, usually revolving around time. Hans has the experience of performing at a high level while being very uncomfortable, something he translated to real estate. Everyone should do their best to go out and make themselves uncomfortable to strengthen themselves in business. When watching the Olympics, viewers are seeing the culmination of a lifetime of effort. Even Olympians weren't born as Olympians; everyone has to work hard to achieve their dreams. In October of 2018, Hans made the decision to retire from Olympic-level rowing. Even through the pandemic, Hans was able to bring in $30M in 2020, hitting his goal right on the nose. Hans and his wife like to invest in small multifamily properties. During the pandemic, Hans and his buddies started a podcast post-production business to cut the costs of producing podcasts in half. Currently, Hans and his podcast partners are putting together a Podboxx, which contains everything you need to get your podcast off the ground. With prices skyrocketing in the Bay Area, Hans and his wife decided to buy real estate in Tacoma, Washington. Initially, Hans and his wife had trouble pulling the trigger on their first property in Tacoma because he was flipping a house locally. After pulling the trigger on his first property, Hans saw that it was a snowball effect from a financial standpoint. Your ultimate goal should be to turn your active income into passive income via investing. Hans looks for a minimum of roughly $300 per door when he invests in a property. Any time you have the chance to gain equity on a property, you should be willing to invest a little more and recycle the money from there. With his strategy of recycling cash flow, Hans was able to avoid paying taxes in California last year. It's important to get in the slipstream of someone that has done what you want to do. Hans advises investors not to make an offer until they've underwritten at least 30 deals in a given market. Even after achieving great success, Hans places importance on remaining coachable and learning from others. 3 Key Points: Hans competed in the Men's 8 rowing competition as part of Team USA in the 2016 Rio Olympics, missing out on a medal by only 2 seconds. It's incredibly important to learn how to perform at a high level while in an uncomfortable state, something that Hans was able to learn in the Olympics. By turning his active income into passive income via investing in property, Hans aims to be able to take month-long vacations with little to no financial impact. Resources Mentioned: Learn more about Hyperfast Academy; Hyperfast Coach Dan Lesniak (Linkedin, Facebook, Instagram) Hans Struzyna (Website, YouTube, Instagram, Podcast Production, Podboxx)
In this episode of The Hyperfast Agent Podcast, Jessie Rodriguez from HGTV's Vintage Flip, presents at the HyperFast Sales Summit. Jessie knows what it's like to lose it all, but in the process discovered how to use consistency and motivation to explode into a realm of success that he never thought possible! Episode Highlights: Every real estate agent is at a different spot in their respective career, so everyone has a different next step. Jessie and his wife Tina met at the age of 18 in the Greek life of their college when Jessie walked Tina to her car. After getting Tina's number, Jessie made the all-time dumb mistake of not calling her. Jessie's first job in real estate was making cold calls at a mortgage company, an industry he knew nothing about. After cold calling for a year and a half, Jessie got his license as a loan officer before opening his own loan company. For Jessie, the market crash hit in 2007 just after he and Tina had purchased their first house. In an effort to counter the market crash, Jessie started to dip into their savings account without telling Tina. Eventually, Jessie and Tina were able to short-sell their house and were forced to move in with Tina's parents. After hearing from an old friend about REOs, Jessie decided to become an REO agent. With no money in the bank, Jessie went out on a limb and invested money to become an REO agent, but it didn't take off as he expected. Going to events and masterminds will ultimately elevate your network and success. After waiting and waiting, Jessie realized that he had to search out properties that were owned by Wells Fargo. Jessie made the effort to reach out to the Loan Officer on all the Wells Fargo properties, after which he was given 10 listings. Within 2 months after COVID, real estate entered the best market that it has ever seen - down markets don't last long. In just 3 years, Jessie was doing over 500 deals year-over-year, all because he chose a niche and didn't give up. At all times, Jessie keeps his brain 2 years ahead, making sure to plan for future market movement. Jessie and his team had to discover how to buy houses once they partnered with hedge funds that were scooping up single-family homes. In the midst of purchasing houses for a hedge fund, Jessie began purchasing houses for himself and flipping them. Though he made money on his first flip, Jessie immediately lost $40k on his second one. After losing money on his second flip, Jessie began to sell flips to real estate agents. Guest-starring on HGTV's Flip or Flop ultimately landed Jessie two seasons of his own show, Vintage Flip. With flips slowing down, Jessie made his rounds with his old clients and was asked to sell houses for the same hedge fund that he previously bought for. It takes the same amount of hard work to get a niche sale as it does a standard sale - the riches are in the niches. Staying humble, consistent, and working hard has taken Jessie from broke and depressed to a life that he loves today. Everything is hard, so you can't let resistance stop you from blasting through the wall. Sometimes it only takes one phone call to start building momentum in the right direction. 3 Key Points: Very early in his career, Jessie realized that in just about any sales game, you have to go through a million no's to get to the yes. REOs, or real estate owned, are properties that have gone into foreclosure and need to be sold, so the bank gives the listing to an REO agent. Jessie always keeps his mind 2 years in the future of whatever market he is in, at one point buying homes for a hedge fund, selling REOs, and flipping houses. Resources Mentioned: Learn more about Hyperfast Academy; Send your clients to Dan & Keri's team at kerishull.com Dan Lesniak (Linkedin, Facebook, Instagram) Jessie Rodriguez Website, Vintage Flip, Instagram Flip or Flop (tv show)
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak interviews Trevor Mauch, a serial entrepreneur that built Carrot. While many agents are stuck on the hamster wheel of marketing content, Trevor explains how creating evergreen content can break the marketing cycle and help generate leads forever! Episode Highlights: Trevor lives in a small town in Oregon, an area known for neither tech nor real estate. Growing up in another small town in Oregon, Trevor never thought he would wind up in Roseberg. By the time Trevor was a junior in college, he had already purchased his first piece of real estate, a 4 unit apartment building. Carrot.com helps real estate agents that want to get off the hamster wheel that marketing content can become. Trevor discovered that he absolutely loved marketing when working for his uncle's brokerage. Starting in 2008, Trevor has come a long way to get to 90k inbound leads every month. Back in 2008, it was all about writing content that had enough value for Google to bring it to the top of search results. Now, Google prevents content creators from hiding keywords at the bottom of their content. Big companies like Google and Facebook realized a long time ago that their businesses are all about user experience. Trevor works on honing his mental fitness through intense physical challenges. Clubhouse might just be the first social media app to hit older generations before young people. With Clubhouse, not everyone has the ability to leave comments, leading to seemingly less toxicity. The problem with social media is you only have about 72 hours for people to view the content before it gets lost in the feed. Right now, Clubhouse is growing incredibly fast because of the fear of missing out (FOMO) that is happening in the world right now. Around 2011, Trevor realized the differences between hamster-wheel marketing and evergreen marketing. Evergreen marketing can add stability to entrepreneurs and businesses while giving them the freedom to come and go worry-free. All types of marketing work but it's up to you to decide which one will give you the life and business that you enjoy. Decide your non-negotiables and what kinds of activities give you energy rather than take it away. It's important to remember that your evergreen stuff will take time to climb up the Google rankings, so other marketing methods are necessary as well. Leads from long-form content platforms are usually easier to close because they are intent-based leads. Pick niches, like neighborhoods and construction real estate, that you like to serve and give each on a page on your website. Faith, family, fitness, finances, friends, and fun act as Trevor's tools to create a new habit or discipline that brings back momentum. All of Trevor's challenges are time-based, specific, and hold him accountable. Your choices and beliefs act as commitments to the life that you either want or don't want. Trevor is using physical challenges to blast his limiting beliefs to pieces. New real estate agents must adopt the mindset of “when” rather than “if”. Investors and agents should focus on working together because, at the end of the day, clients should be presented with options. When Carrot started to grow, Trevor made the decision to ride it out and learn how to lead. Trevor hopes to reach a spot in business where he does not have to work on his business daily. 3 Key Points: One of Trevor's non-negotiables with his business and life is that he can build them anywhere, thus why he lives in a tiny town in Oregon. Clubhouse is bringing people back to long-form content as a way to build trust and credibility faster than social media posts. Outranking Zillow is almost impossible, but by focusing on niches that you love to serve and giving each one a page on your website with 500-800 words, you can beat Zillow at that level. Resources Mentioned: Learn more about Hyperfast Academy; Join Dan & Keri's team at kerishull.com/careers Dan Lesniak (Linkedin, Facebook, Instagram) Trevor Mauch Instagram Carrot website, Carrot's Evergreen Strategy 75 Hard Clubhouse
In this episode of The Hyperfast Agent Podcast, Jeff Pfitzer, from the Lab Coat Agents podcast, presents at the HyperFast Sales Summit. Jeff is an expert in the art of using video to establish relationships with people everywhere without ever being in the same room! Episode Highlights: Building your business starts with creating an influence on a micro-level. Hailing from St. Louis, Jeff finds himself on stage as someone from the mortgage business that can bring value to realtors. Jeff was named as a top video influencer of 2019 in the sales education category by BombBomb. It all started for Jeff with a Facebook live about 5 years ago, and his video career has taken off since then. The whole point of creating videos is to differentiate yourself from your competition. Even though it's going to be uncomfortable at first, keep putting yourself on camera and eventually, you will kill it. According to research studies, people are able to retain more information when watching videos. Emotion and tonality are translatable over video much more efficiently than over text. People want to do business with you if they feel like they know you already. 85% of sellers prefer to do business with agents that have established a parasocial relationship via video. It's no surprise that social media traffic has skyrocketed since the pandemic began. Making yourself well known with your videos will make those networking meetings much less uncomfortable. All you need to start increasing your video production is a phone and a tripod for stability. People want to see your face, so make sure your lighting is up to par. Women can leave the makeup in the bathroom when it comes time to make videos; people just want to relate. Most of the time, phone audio will be fine, but a simple lavalier microphone will help make videos sound professional. Basic editing skills and some YouTube self-education will make your videos smoother. Though TikTok gets a bad wrap, the technology provides all tools for content creation. Teenagers are the ones that have made Facebook, Snapchat, Instagram, and TikTok what they are today. Depending on which social media platform you are using, you should switch the orientation of your phone between vertical and horizontal. Too many people start their video with an introduction and immediately lose the attention of the viewer. Make sure to include who you are, what you do, and what your mission is with this video. A call to action at the end of the video gives them something to do and almost acts as an exit hook. At the end of the day, the price is going to sell the house, so the point of the video is to brand yourself. You have to watch and rewatch your own content before posting so that you can critique yourself. Do your homework before hiring a videographer; make sure you know their background and exactly what they specialize in. As a general rule, the shorter the better when it comes to making videos. Frequently asked questions (FAQs) are evergreen and create efficiency in your business. YouTube, LinkedIn, Instagram, and Facebook all have an efficient live recording algorithm. The beauty of TikTok lies in the number of editing features that it has; special effects are the way to go. It's all about getting as much visibility and exposure as possible, not about who is tuning in live. People are over 80% more likely to watch a video if it has text. Only on Facebook should you have a business page; the other platforms don't matter. 3 Key Points: Whether you find yourself in the mortgage business, real estate, or any other industry, you want to attract your audience to come to you. A parasocial relationship, one that has been established with someone you've never met, is possible with everyone through video marketing. Great videos start with an eye-catching visual or verbal hook, that being, something in the first 3 seconds that will grab the attention of the viewer and keep them watching. Resources Mentioned: Learn more about Hyperfast Academy; Get 100 Hyperfast Tips Text Dan your real estate questions: (703) 215-1684 Jeff Pfitzer website, Facebook, Instagram, TikTok, Linkedin Lab Coat Agents website, podcast, Facebook Group Business Video School Facebook Group; text learnvideo to 44222 to get tips from Business Video School Kyle Whissel YouTube Ken Pozek YouTube Noelle Nielsen YouTube StreamYard iMovie WeVideo Vivavideo Veme.ly Rev.com Record it! BIGVU BombBomb Streamyard Podkastic
In this episode of The Hyperfast Agent Podcast, Valerie Garcia, from Realvolve Inc., presents at the HyperFast Sales Summit. Valerie knows that to take your company to new heights, you must never lose that mindset that you had when you were just getting started! Episode Highlights: Though many agents find themselves far along in their career, remembering their habits when they first started will keep them going. The idea for Airbnb started because the founders needed a way to pay their rent. A common misconception about the invention of airplanes is that the Wright Brothers invented the first one. At the top of her career, Jane Fonda broke her leg on set which would lead to the creation of the digital workout industry. Just about every job in every industry comes with some sort of inconvenience, especially since the pandemic hit. Though their first app for posting pictures of alcoholic drinks crashed, the founders of Instagram kept at it and sold for $1B. Steve Jobs knew that you had to be both hungry and crazy to build something that brings real change. The establishment, the masses, will never solve the world's problems, but the disruptors will. It's important to know whether you are a part of the disruptors or part of the establishment. According to the dictionary, a disrupter is a company that changes its industry in an effective manner. The Enso Report breaks down how employees rate their companies on their value to the world. For the most part, non-profit companies make up the top of the Enso Report, until last year. Amazon has not only done good for the world but also for most Americans as individuals. Startups do whatever they can to make use of their services as easy as possible for their target consumers. A crystal-clear definition of future goals has been at the foundation of every successful startup. The 3rd method that startups use is the creation of simple, repeatable processes. Even though he faced a high level of resistance, Henry Ford's consistent push for innovation ultimately found success for his company. Henry Ford ran into the same problem that many real estate agents run into, the process becomes too fast. Creating a culture of customer service is one of the most important pillars of startup success. Zappos has successfully created a customer service company that happens to sell shoes. Agents should aim to build a customer service company that happens to sell real estate. From her time at IBM early in her career, Valerie learned to take responsibility for the problems in her business. In order to be successful, startups must measure everything, even the stuff that you think might not be relevant. The ability to pivot unexpectedly sets successful startups apart from those that see disaster. It would be arrogant to think that what has brought you success before would bring you success again. Though they might not know how to reach their destination, startups use the right tools to get there. 3 Key Points: The habits that we create and ideas that we come up with when our backs are against the wall could be the ones that change our lives and change the world. Being better than your competition is not enough to beat them. You have to be different, willing to do something that they won't. Big goals are easy to set, but it's the small goals that get you there that stop most companies from succeeding. Set crystal-clear goals at the foundation of your company. Resources Mentioned: Learn more about Hyperfast Academy; Hyperfast Coach Valerie Garcia (Website, LinkedIn) Realvolve special for HyperFast listeners can be accessed at realvolve.com/hyperfast Enso Report ShortStack
In this episode of The Hyperfast Agent Podcast, we listen in on the Top Agent Panel as they present at the HyperFast Sales Summit. Sam Khorramian (Big Block Realty), Noah Ostroff (Philly Living), Ruth Krishnan (The Krishnan Team), and Lisa Thomson (The Thomson Team) represent some of the top agents in the country and have a wealth of valuable information to share! Episode Highlights: Ruth loves learning and remains coachable even as she has risen to one of the top agents in the country. Coming from a small background presented a plethora of mindset issues for Ruth to break through in her journey. Lisa believes that one of the biggest mistakes that agents make is thinking that top agents have it easy. With markets constantly shifting, especially now, it's important for agents to stay adaptable. Hiring around your weaknesses is the best and most efficient way to grow your real estate team. Having the right systems in place holds everyone on the team accountable on a daily basis. Noah believes that the biggest challenge for real estate agents is the need to constantly update their value proposition. It's important to try to keep the feel and culture of a small team as you grow. Lisa thinks that the #1 focus for agents should be the listings and buyers that are going to make them money. Obstacles and conflicts will arise at some point and they must be used to fuel your forward movement. Don't let your obstacles stop you because life will never stop throwing them your way. For those just getting started, the most important task should be to build their contact list. Video is vital for all agents today and going into the future, and it can be done on a wide range of budgets. It's important to establish a domain presence by setting up your website early in your business. Branding is not an overnight process and requires consistency over a long period of time. In a collapsing Miami market, Lisa was able to establish herself as the top foreclosure agent in the city. It goes without saying that the more deals you do, the more leverage you have in your market. Look at every single person in your market as a potential client when setting up affiliate relationships. To get to where she is today, Ruth had to make up an avatar to look up to before meeting Keri and learning from her. Utilize YouTube and other online content platforms to put yourself in a room with the people you want to learn from. Working hard, remaining trustworthy, and acting as a professional are the most important qualities of successful agents. Regulations in Pennsylvania have hindered Noah's dream of an all-digital payment system and virtual closings. Stop taking advice from people that haven't done what you want to do or been where you want to go. Noah keeps his edge by thinking long-term in everything he does and taking action rather than waiting for the perfect plan. Keeping a consistent schedule with positive practices and thoughts is massive to staying consistent. Ruth has always maintained the mindset that you need to spend money to build a business. Lisa is able to recognize that just because methods don't work for other agents does not mean they might not work for her and vice versa. Success never comes at a discount, so you must be willing to invest in the right things. Noah has made it his goal to plan out one cool experience with his friends and family every month. It's up to every agent to be honest with themselves about what motivates them and execute. 3 Key Points: The most successful people in the world know that it's vital to always be learning and growing or you will get left behind. Juggling the relationships between you and your clients, your team, and your family represents one of the biggest challenges facing agents today. It's important to surround yourself with people who have achieved the things that you want to achieve, whether it be in person or via online content. Resources Mentioned: Learn more about Hyperfast Academy; send your clients to Dan and Keri at kerishull.com Ruth Krishnan Website Noah Ostroff Website Sam Khorramian Website Lisa Thomson Website Asana
In this episode of The Hyperfast Agent Podcast, we listen as Dustin Brown, from the Keri Shull team, presents at the HyperFast Sales Summit. Dustin shares how ISAs can book appointments no matter what obstacles they encounter! Episode Highlights: Dustin is an ISA (Inside Sales Agent) Manager and started with the Keri Shull team 5 to 6 years ago. Throughout his career, Dustin has sold in just about every fashion, but his favorite strategy is over the phone. Many people do not like to make phone calls and that makes it difficult to be successful at phone sales. Even though he is a manager for roughly 12 ISAs, Dustin still makes sales calls every day. Do whatever you can to call the lead as soon as possible and answer the phone whenever it rings. People love when you call them as soon as they submit their information on your website. If you take your time calling leads back from Realtor.com, you will constantly get beat by other agents. Most agents, when they find out they get beat, have a habit of letting the lead go right then and there. Don't let flashbacks of bad experiences over the phone stop you from pursuing leads that have already been contacted. You'd be surprised by how many people that have just bought a home are looking to sell another property. It's inevitable that you're going to get voicemails and rejections, but the important thing is that you dial. Be ready to adapt and pivot over the phone because you don't know their current circumstances. Don't dance around their request, if they want to see a house then book a showing appointment. Sometimes the fix is as simple as just following the script that has been laid out for you. Use open-ended questions so that they begin to open up and you can find out the important information. When you come across someone that is in a bad mood and giving tiny answers, just keep asking questions. People want to know if sitting on a phone call with you is worth their time. While agents can't email out offline properties, they can still have buyers in to talk about those properties. Dig deeper when they don't answer your question by asking in a different way. Try to build their excitement to the point that they actually ask you for the appointment. Get the promise by consistently reiterating the value and checking their listening effort. Use your list of leads and call count to determine how many appointments you should be booking every day. Great ISAs can be found from a plethora of different backgrounds, especially restaurant and retail. Dustin likes to leave vague messages that pique the curiosity of the lead enough to get a callback. 3 Key Points: Dustin saw over-the-phone sales as an opportunity to provide value in an area that most people can't stand. It's crucial to have your leads sync up with your CRM. You can't ever assume how often someone is going to move or what properties they are looking to sell. When talking to a lead or setting up an appointment, you are looking for 2 things: timing and motivation. Resources Mentioned: Learn more about Hyperfast Academy; Get Dan's free book at hyperfastfreebook.com Dustin Brown Profile Attitude Indicator
On this segment of HyperFast Wealth, host Dan Lesniak interviews Jonathan Tuttle, the Head of Acquisitions for Midwest Park Capital, an investment fund focused solely on purchasing mobile home parks for accredited investors. Jonathan has closed over $2B in real estate and has a new course coming out that covers how to flip mobile homes like a pro! Episode Highlights: Even as a kid, Jonathan was an entrepreneur, selling flowers from his yard to his neighbors. During the crash of 2008, Jonathan's dad's mobile home park was his only performing asset. Many people out there hear mobile homes and immediately go to typical stereotypes. Mobile home parks had a 12% increase in value this year while many real estate classes were crushed by COVID. 60 million Americans need affordable housing with only about 12 million mobile homes existing. Craigslist, Facebook Marketplace, and word of mouth are the best way for real estate flippers to find mobile home deals. People can use credit cards or go through local credit unions to buy mobile homes because they tend to move quickly. Ideally, Jonathan can buy a mobile home and keep it in the park in which he bought it. Cities don't like mobile home parks because of the stigma and the lower taxes. Right now, there are about 100k new mobile homes produced every year. For mobile homes manufactured after 1985, it costs anywhere from $2k-4k to renovate and flip. Besides the few parks that house millionaires and billionaires, most mobile parks consist of affordable housing. Mobile homes can range anywhere from $5k-10k all the way up to $5M depending on the market. Jonathan has a course for those who aren't accredited investors and can't partake in his fund. Through his course, Mobile Home Wealth Academy, Jonathan teaches people how to flip and eventually get their own park. Mobile homes have been the top-performing real estate class for the last 50 years. 70% of retiring baby boomers do not have the financial capability to pay for an assisted-living home. Mobile homes hit a 6 or greater cap rate if they are in the midwest, around a 4 cap rate on the coasts. Fannie and Freddie typically want around 33-35% down with a year's reserve in the bank. In Jonathan's fund for accredited investors, the minimum investment is $50k which would never be enough to buy a park on its own. Wall Street has become huge in the mobile home park space and Jonathan does not see that changing anytime soon. Investing in Jonathan's fund means you don't have to do the work that comes with traditional investing. Jonathan advises real estate investors to take in as much education as they possibly can and use mentors to help them take action. The last downturn in 2008 was the biggest challenge that Jonathan has faced in his career. 5-10 years from now, Jonathan hopes to have closed 1-2 funds and expanded his assets to all over the world. The current state of big cities all over the country has Jonathan looking to position himself well in the future. 3 Key Points: Typical stereotypes that surround mobile homes actually benefit investors because there is a lot less competition. Investing in mobile home parks allows investors to provide affordable housing without the responsibility of renovation. Jonathan's fund requires a minimum investment of $50k and an 8-10 year hold to allow for better operational efficiencies and increased rents. Resources Mentioned: Learn more about Hyperfast Academy; Join Dan and Keri's team at kerishullcareers.com Dan Lesniak (Linkedin, Facebook, Instagram) Jonathan Tuttle (Instagram, Facebook) Midwest Park Capital (Website, Fund, Facebook) mobilehomewealthacademy.com Wall Street Journal Article on Mobile Home Real Estate
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak presents at the 2020 HyperFast Sales Summit. Dan shares how he has used different marketing strategies throughout the growth of his business and how agents can use those same methods no matter what market they operate in! Episode Highlights: In Dan's first year, he sold over $22M while bringing home over 75% of his GCI. With a smattering of experience with marketing, Dan knows what it takes to bring in leads with all sorts of budgets. Depending on where you are in your career, you'll either be spending time or money on leads. Dan looks at marketing in 2 ways; you can use the lighthouse strategy or tugboat strategy. Paid social media, organic, direct mail, email, and texts are just some of the marketing methods that agents can use. The hook in the subject line of your email has to grab people's attention or it will just get lost. We live in a scrolling society where you only have a few seconds to grab someone's attention with any content. Include examples of your past success as a transition into why they should choose you as an agent. Social proof, testimonials, and demonstrations of your strategy give them a reason to continue reading. Give them a clear offer so they know exactly what action you want them to take. If you're having trouble at any part of your process, you need to take a look at your hook, transition and offer. It's important to paint yourself as an expert while remaining approachable without being condescending. Many prospects aren't aware of the problems that they face in their market; it's up to you to educate them. Show them the problems and challenges that they are going to face and then show them that you know how to solve their issues. When it comes time to sell, get as detailed as possible with your ads and retargeting. Retargeting ads are generally warm or hot leads, usually making them cheaper. Depending on behavior and search history, people can be split between intent-based and disruptive-ads. Disruptive ads are generally less likely to convert because these people are not actively searching to buy a home. While disruptive ads are less likely to convert, they are cheaper and more long-term. As a team leader, it is your responsibility to train others to do the prospecting that you do not want to do. Expired listings are a cheap way to get your prospecting efforts off the ground for new agents. Many times, agents of expired properties do not inform their clients that the listing has expired. Stay in touch with past clients with newsletters, gifting, and quarterly events, even online ones. These methods will work in any market, it just might take some tweaking and consistency. Even if your strategies are working, it's still important to always track, analyze, and refine. When it comes to a newsletter, send them out as often as you can, while providing interesting content. Depending on where you are with your business, one of these methods might work better than the rest. 3 Key Points: When it comes to prospecting, you have to have an enticing hook, a smooth pivot or transition, and a clear offer of what action you want them to take. General branding, getting people to take action, and retargeting are the 3 methods that Dan and Keri use to market themselves. Intent-based ads are designed to get in front of prospects that have shown intent to take action. Disruptive ads are designed for prospects that do not go to the internet to search for a home. Resources Mentioned: Learn more about Hyperfast Academy; Get Dan's 100 tips HERE Dan Lesniak (Linkedin, Facebook, Instagram) Funnel Hacking Live
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak celebrates the first episode of 2021 by interviewing Joseph Fung, the CEO and Founder of Uvaro, one of the fastest-growing tech boot camps in the country. Joseph discusses how innovations in technology are affecting the real estate industry, and what to expect from tech in 2021. Episode Highlights: Joseph has run five B2B software companies, and has sold a few of them. Now, Joseph's company is able to train sales professionals in tech from a variety of industries. With students all across North America using Uvaro's training software, Joseph is able to help launch the careers of a lot of people. There are a lot of assumptions and biases that come with selling software. Uvaro does not charge it's users until they land a job. Storytelling is one of the fundamental skills that successful software sales professionals all have. Real estate professionals, for the most part, have the strength of storytelling that it takes to sell software. With sales teams in the tech space, many of them struggle with sales discovery questions. Many real estate agents don't realize the strengths that they already have in their arsenal. Right now, there is a large realignment of technology use across various industries where it was not previously utilized. The use of video in marketing and communication is the most important form of tech that realtors need to double down on. Using video to communicate can help agents bring their clients into the space without physically being there. There are a plethora of widgets and apps that can help smooth out the process of showing a house. It's not that these technologies are new, it's just that different industries are being forced to adopt them. Joseph uses a variety of tools to make back-office improvements rather than customer-facing. TikTok is becoming more and more attractive to sales professionals due to the lack of tools available for creators. Agents can differentiate themselves by sending out their brand on the content that they create. Google announced that it is hopping on the trend by adding stories for websites. Though Snapchat invented the story, every other social media platform has ripped it and shifted the landscape. Storytelling and discretionary effort are two things that real estate agents understand more than most. Unlike many sales professionals, real estate agents treat their business like a business. Companies are starting to realize that their growth is not limited by their geography. It's absolutely vital for sales professionals, regardless of experience, to get comfortable on video. 3 Key Points: Uvaro has taken sales training and turned it into the core of the business by helping people transition into tech from a plethora of sales industries. Due to the effects of the pandemic, different types of technology are spreading into industries where it was not used before. With so many apps that make content consumption incredibly accessible, TikTok provides convenience for those on the content creation side. Resources Mentioned: Learn more about Hyperfast Academy; Hyperfast Coaching Dan Lesniak (Linkedin, Facebook, Instagram) Joseph Fung (Uvaro, LinkedIn, Calendar) Gong Chorus Vidyard Loom TikTok Snapchat
On this episode of The HyperFast Agent Podcast, host Dan Lesniak interviews Emma Powell, a real estate photographer turned investor that manages commercial real estate properties. Listen to hear how Emma's previous experience with photography and marketing are assisting her success in managing her large real estate portfolio. Emma also details why the payoff of managing large commercial properties is worth the increase in effort, and how she's working towards her investing goal of passive income. Episode Highlights: Emma is currently living in Salt Lake City, Utah after moving from Austin, Texas. Her husband is in the tech field, and Emma finds that the cities that are thriving in the technology sector, are also thriving in investment opportunities. Emma was a real estate photographer in Austin for eight years. She always had an interest in real estate investing, and knew it was something her family should be doing, but didn't make the transition until the move to Salt Lake City three years ago. The lack of desire to start a brand new photography business in Salt Lake City, and going to local networking events where she met a lot of real estate investors, is what prompted Emma to jump right into investing. Emma was able to utilize her skills and experience in real estate photography, digital marketing, home renovation, and contractor management and turn it into an opportunity that paid more than the side hustles she was previously doing. The current goal is to make enough to retire her husband. Emma describes the impetus and experience behind her first deal in September 2018. Due to the higher margin potential, Emma landed in commercial real estate investing. Emma discusses raising capital in order to close her first commercial investment property. That experience now has people reaching out to her for advice on their own projects. Emma discusses tenant empowerment and how that helps reduce vacancies in her properties. Why does Emma prefer single family or large commercial properties over duplexes, triplexes, etc? You have to think about efficiencies and standards if you want to manage a large portfolio. There are two kinds of deals that come to you: the deal that you look for and the deals that fall in your lap through your network. Emma outlines the types and key markets of the deals that she looks for, and why she seeks those particular properties out. Emma provides her answers to the HyperFast Round. Emma's end goal is to get to passive investing. She is doing active investing to get her closer to that goal within the next 10 years. 3 Key Points: Vacancy is what kills real estate investing and management. Finding ways to minimize vacancy is the key to real estate management success. In order to manage a large portfolio, you need to consider efficiencies and standards. There are two kinds of deals that can come to you: the deal that you look for in the niche you desire and the opportunistic deal that falls in your lap through your network. Resources Mentioned: Learn more about Hyperfast Academy; Get Dan's 100 tips HERE Dan Lesniak (Linkedin, Facebook, Instagram) Emma Powell (website, LinkedIn, Facebook, Facebook Group, Instagram) Bigger Pockets Podcast
In this episode of The Hyperfast Agent Podcast, we listen in as Michael LaFido, a luxury listing specialist, speaks at the HyperFast Sales Summit. Michael gives some amazing tips on landing, and closing, more luxury listings. This is a must listen if you want to venture into the luxury home market! Episode Highlights: Only 1 house has sold in Illinois for over $10M in the last 20 years. On your first luxury listing appointment, it's important to exude confidence by knowing your numbers and doing your research. Agents have the task of accentuating the best features of the home, not showing everything. You must pay attention to detail enough to paint yourself as the expert to Mr. and Mrs. seller. In today's world, you have to work to keep people's attention, so make sure you have amazing photos. Michael takes multiple rounds of photos, making sure to have all the details just the way he wants them. As the expert, agents must be deeply involved in the photo-taking process. You've got to have backup plans in case there are any issues, such as mechanical, technological, time, etc. Do your research ahead of time and make sure to take great notes so that you can build rapport. A firm handshake and a look in the eyes go a long way when it comes to exuding confidence. Before sitting down with the client, Michael asks clients where they want to sit to make them feel comfortable. Agents that come with a prepared price should be walked to the door because they haven't even seen the house yet. Appeal to both sides of the brain by providing both analytics and powerful visuals. There are many different types of agents that sellers can choose from, so show them why they should choose you. Michael likes to get to know who the buyer is while staying within the rules. Through the use of SWOT analytics, Michael is able to show buyers, sellers, and other agents his attention to detail. As the market shifts between a buyer's and seller's market, you have to avoid cutting corners. Don't be afraid to ask the owners about details of the house and its unique features and history. Be willing to take on a little more stress by taking your time to get the house and marketing ready and you will net more and sell faster. Know your own numbers, as well as numbers relative to the current market and inventory in your area. Make sure clients know that any money they put into their house in order to sell it is an investment. Most people are not able to visualize what a house could be, so storytelling and staging are incredibly important. Create a portfolio of every room in the house before and after you have staged the house. The market dictates prices, keep that in mind when deciding if you are priced right. Tagging, great descriptions, and amazing thumbnails will bring more viewers to your videos. Provide an incredible experience (water, food, wine, hand sanitizer, security, etc.) and people will talk about you. Changing your wording can help you from breaking any regulations. 3 Key Points: There are no rules in the real estate industry that say that you have to show every room in the house. Accentuate the best features of the house. When it comes to building rapport and differentiating yourself, research on your clients, exuding confidence, and making the client feel comfortable are absolutely vital. Develop a SWOT analysis (strength, weakness, opportunity, threat) for all of your listings. This will help you prepare as much as possible and show clients that you are in fact the expert. Resources Mentioned: Learn more about Hyperfast Academy; Learn more about HyperFast Coaching Text Dan your real estate questions: (703) 215-1684 Michael LaFido: (Website, Facebook, Linkedin) Box Brownie (promo code “LUXURY”) Keeping Current Matters Luxurydesignation.com (promo code “LUXE”)
In this episode of The Hyperfast Agent Podcast, we listen in on Lindy Chapman, from DOSS Social Agents, as she presents at the HyperFast Sales Summit. Lindy's goal is to help agents see from the eyes of the consumers so that they may better accommodate and pivot according to what their clients are looking for. Episode Highlights: Lindy's distaste for real estate agents, acquired after moving many times, led her to become a real estate agent. Dishonest and mistrustful agents put their clients through more trouble than they should. There are over 1.4M real estate agents, so there is a ton of competition. Agents need to be able to put themselves in the shoes of the consumers so that they can stay flexible. DOSS Social Agents focuses on helping the 10% of the agents that are passionate about what they do. Your goal should be to leave the client in a better place than you found them. Lindy has lost listings just by mentioning the company that she worked for at the time. There are a plethora of stereotypes surrounding agents, such as being overdressed, impatient, and unprofessional. While looking for an agent for her parents in the middle of the pandemic, Lindy learned a lot about what people think about agents. As a consumer, it's hard to know who to trust with so many options in such a saturated market. Consumers look at the real estate industry from one perspective while trying to figure out all the products that are coming their way. It's very normal for consumers to want things that aren't good for them; be willing to tell them this. Think about what you would want when selling your house if you didn't have your real estate license. A paradigm shift cannot take place until it aligns with what consumers truly want. Look back 10 years ago and think about how crazy it would be to imagine that in 2020 taxis, Blockbusters, and bookstores would be all but gone. Netflix, which originally offered to sell to Blockbuster, has completely laid waste to the former movie giant. Consumer reports show that there is a large distrust of agents due to a plethora of problems, many of which can be solved by technology. Leaders are able to lead from an outside perspective, whereas managers see from within. Focus on solving the client's problem before the broker's problem, not the other way around. Jeff Bezos has achieved such a high level of success because he has made his company obsessed with the consumer. Lindy chose DOSS Social because it provided what she was searching for when she was selling her home. Lindy discusses the 5 Stratospheric Laws of Success: Value, Compensation, Influence, Authenticity, and Receptivity. 3 Key Points: Lindy believes that the ability to put yourself, as an agent, in the shoes of the consumer will allow you to pivot when necessary. Good agents are hard to find, but bad agents give the entire profession a bad name. Paradigm shifts happen in stages. Just like Netflix laid waste to Blockbuster, emerging technology will rid the world of many real estate practices. Resources Mentioned: Learn more about Hyperfast Academy; Send your clients to the Keri Shull Team at kerishull.com Lindy Chapman (LinkedIn, ReloTalk Podcast) askDOSS.com DOSS Social Real Estate Restated Podcast The Go-Giver
On this segment of HyperFast Wealth, host Dan Lesniak interviews Trevor McGregor, a real estate investor that has gone into self-storage and hemp farms. After establishing his own real estate investment success, Trevor began coaching those around him and eventually found his way to coaching on Tony Robbins's team, completing over 25k coaching calls! Listen to hear why Trevor thinks the path to mastery is to keep it simple. Episode Highlights: Trevor does a lot of real estate investing in his home of Vancouver where he lives with his wife and 3 sons. Out of college, Trevor went to work for a hospitality business in which he invested his entire life's worth. Initially, a coach introduced Trevor to real estate where he discovered cash flow and built a large portfolio. With so many people asking how he did it, Trevor started to coach other people to do the same. Trevor had the pleasure of coaching with Tony Robbins and his team for over 5 years, conducting 25k coaching sessions. How Trevor responded to his initial investment failure ultimately led him to the position that he is in now. Self-education through events, books, and audio gave Trevor the knowledge he needed to dig himself out of a hole. Building off the fundamentals is important in real estate as there is really nothing new in the process. Trevor focused on finding deals that were mutually beneficial which allowed him to teach others to leverage the same skillset. Expanding across multiple asset classes has allowed Trevor to create multiple streams of income. Trevor has been able to surround himself with people that have shared their high-level knowledge of different asset classes. The best way to achieve success is to find people who have already done what you want to do. It's equally as important to find and learn from people who have failed at what you want to do. Through his coaching, Trevor has come to identify 5 mistakes that many people make that lead to failure. Wasted time adds up more than you realize; the most successful people use their time for the important tasks Take an honest inventory of your personal and professional practices to see if you are slowing yourself down. Sometimes an outside perspective is what is needed, and that's where a coach can bring value. Even after achieving great success, Trevor still has a business coach and an accountability partner. Coaches can assist you in making a larger impact on the world while creating the life that you really want. New investors should seek out people who have already done it to avoid a lot of strife. Trevor tries to avoid investing with emotions, rather than raw data, to avoid making unwise investments. During his free time, Trevor likes to chase adrenaline by traveling all over the world with his family. 3 Key Points: After establishing his own real estate investment success, Trevor began coaching those around him and eventually found his way to coaching on Tony Robbins's team. The fear of failure often prevents them from ever finding success. Failure is how you become who you are meant to be. 5 things that people do that lead to failure: limiting beliefs, lack of a strategic plan, lack of support systems, poor time management, and lack of execution and course correction. Resources Mentioned: Learn more about Hyperfast Academy; Get Dan's Free book HERE Dan Lesniak (Linkedin, Facebook, Instagram) Trevor McGregor (Website, LinkedIn, Facebook) Alphabet for Humanity Think and Grow Rich The Best Ever Show
In this episode of The Hyperfast Agent Podcast, hosts Dan Lesniak and Keri Shull present at The HyperFast Sales Summit, sharing 8 strategies to grow your business, no matter what the market is doing. Listen in to hear why now is the time to pivot your strategies, not pause them. Episode Highlights: Coronavirus has put a large decision in front of all business owners, whether to pivot or pause their business. Dan and Keri were in different parts of the country when the country began to shut down. Keri could not find a hotel to stay in when she was trying to get back home to Dan. People's reaction to the coronavirus shutdown reminded Dan of the reaction to 9/11. Keri and Dan had to rewrite the script for their ISAs to book appointments via Zoom or in-person. For many business owners, webinars and Zoom began to take the place of seminars and in-person meetings. Switching to Zoom appointments essentially eliminated the dropoff in Dan and Keri's meeting numbers. Paying attention to the little things and making your processes more efficient will go a long way. Dan and Keri have invested hundreds of thousands of dollars to learn from the best about content marketing. Catching a 5 am train to Tony Robbins's event, Unleash The Power Within, was well worth the trouble. Even though Tony Robbins is not a real-estate specific coach, getting in the room with those people saw Dan and Keri's income double in the next year. Since going to Tony Robbins's event, Dan and Keri have attended a plethora of high-performance events. Keri prioritized following someone that had already done something that she wanted to do. The ability to quickly assess situations and take action is the best way to adapt and grow. Dan has had to make transitions in life that involve a lot of risks, especially during his time as a submariner in the military. The best time to figure out the best course shift for your business is not after tragedy strikes. Waiting for perfection will leave you stuck in the same place forever because it will never happen. It's important to analyze and study the numbers all the time because you never know when the change is going to come. Your hopes and dreams sit just outside of your comfort zone, so become comfortable with being uncomfortable. Keri has learned, the difficult way, that this business is about giving back to others and nothing can be taken personally. The most successful people in the world have been willing to fail more than everyone else. People in your life help you solve problems, so try to focus on the “who” instead of the “how”. Being told that he couldn't sell gave Dan the motivation to become successful in the real estate game. Most agents hit a limit depending on a multitude of factors, but you can't let yourself stay in that place. Get very clear on where your time goes each week and figure out what tasks you can delegate. When growing your team, it's going to take more work upfront but prioritizing long-term results will get you there. Segmentation, targeting, and positioning are the keys to get maximum leverage in your area. Handling the stressors of business and life at the same time can be made easier by setting your ideal schedule. Learn from those that have thrived when the market was in different states, even if it's not in your industry. You can do it all to a point, but if you want to scale, get out of your own way. 3 Key Points: After years of holding face-to-face appointments, Dan and Keri were hesitant to switch to Zoom, but they knew they had to. Deciding to take the financial risks that come with going to high-level coaching events ultimately put Dan and Keri in the right rooms and saw their income skyrocket. The most successful people in the world are not afraid to get uncomfortable because they know that the more they fail, the closer to their dreams they will get. Resources Mentioned: Learn more about Hyperfast Academy; Join the team at kerishull.com/careers Get 100 tips HERE Dan Lesniak (Linkedin, Facebook, Instagram) Keri Shull: (Linkedin, Facebook, Instagram) JJ Virgin Russel Brunson Grant Cardone Gary V Tony Robbins
On this segment of HyperFast Wealth, host Dan Lesniak speaks with George Gipson, a former mailman who was able to quit his job after building his real estate investment portfolio to 12 properties. Listen to hear how George was able to make the transition in only a few short years! Episode Highlights: After college, George was not able to find the job that he wanted, so he took a job as a mailman. While working as a mailman, George discovered real estate podcasts and began to self-educate on the market. Though he went to school for accounting, George's dad's side of the family was already in the real estate game. George and his wife decided that they wanted a piece of the American dream and started buying rental properties. In his 4th year as a mailman, George was able to purchase his first property on his mail route. George was able to win an auction for his first property for $52,000 in 2017 while he was on his route. There is always a story behind the price, and those stories are behind the deals that George looks for. Because he didn't have the money to pay for the house, George and his wife flipped their first house for a $20,000+ profit. Whether the market is going up or down, there is always a good deal hiding somewhere. George used the profits from his first deal to open up a beauty supply store, but he did not like it. After a year of running his beauty supply store, George decided to get back into real estate with cash-flow rentals. George became fed up with his job as a mailman and decided to dive-in head first into real estate investing. Through word-of-mouth referrals, George was able to find great deals without a large marketing campaign. While he was on maternity leave after his wife had their first child, George decided to get his real estate license. Once George obtained his real estate license, he was able to expand his network exponentially. Right now, George owns 2 duplexes and 10 single-family properties. Now that George has been able to replace his income with the rental properties, George is looking to flip more properties. Buyers are willing to pay higher prices for homes than investors, and that was a lesson that George had to learn. As a mailman, George was stuck in the same endless cycle of working, YouTube, and dinner. New real estate investors need to learn to control what they can control and accept that they don't know the future. George gets anxious when he sees that his tenants are not treating his properties with respect. After COVID wiped out the Airbnb market, George converted his properties into long-term rentals. George hopes to share his real estate knowledge with other people who need help. 3 Key Points: George spent his time as a mailman using podcasts to educate himself on the real estate game and eventually began buying properties that were on his route. After having big success on the first deal, it can be hard for investors to continue in the game out of a fear that the next hit won't be as big. George had to start listening to the buyers when it came to putting an offer on a property. He learned the hard way that buyers have a different price point than investors. Resources Mentioned: Learn more about Hyperfast Academy; Learn more about HyperFast Coaching HERE Dan Lesniak (Linkedin, Facebook, Instagram) George Gipson Email | Instagram | YouTube | Podcast HFA Ep 01 with Gary Vee HFA Ep 02 with Grant Cardone HFA Ep 06 with Grant Cardone HFA Ep 14 with Grant Cardone
On this segment of HyperFast Wealth, host Dan Lesniak speaks with Mike Wolf, a former realtor, now real estate investor from Canada. Mike has built a diverse portfolio in real estate that allows him to live on passive income, while teaching others to do the same! Episode Highlights: Mike is from Canada, invests in the United States, and is currently “wintering” in Mexico. Like most high schoolers, Mike had no idea what he wanted to do with his life, going into college to gather a massive amount of debt. After buying his second property, the market took off and Mike quit his job to become a real estate investor and agent. Mike recommends that all real estate agents learn basic investing skills to be able to help more people. Completely dropping his real estate license helped Mike speed up his investment game. Dan and Mike compare the time investments between becoming an agent and an investor. Mike's other real estate business in Atlanta is completely automated, but it took time to get there. Not all people want the same things for their houses and that's where being an investor comes into play. Present multiple options so that you can always do what is in the best interest of your client. COVID is going to put a time limit on homeowners that find themselves in financial troubles. Mike is able to live off the passive income from his turnkey business and rental properties that he has gathered over the last 20 years. During COVID, Mike has focused on his online-training services to teach others how to get started in real estate. Just because someone can benefit from providing a solution to someone in trouble doesn't mean they are evil. Back in 2007, Mike created a business that helped people who were facing foreclosure by lending them money in a time of need. By helping people who lost their jobs, Mike was able to help people in their networks who also lost their jobs. People that are using all this extra time presented by COVID to learn and grow are going to come out the other side way ahead. Let go of the responsibilities that you don't want so that you are maximizing your time. Mike used a line of credit as his down payment for his first house, letting the amount season in his bank account for 90 days. Mike teaches his students how to buy properties with or without their own resources by building their networks. Assisting people financially helps them in so many other areas of their life that you don't know about. People need to learn how to find great deals and turn them into a paycheck, then it will be easy to find partners. Money is not going to disappear as we go deeper into the pandemic, but it will be transferring hands. Even without COVID and the instability of the government, there will always be opportunity in the future. The most important thing in real estate investing is to get started; don't let money stop you. Mike's ego presented many challenges early on in his career, but now he focuses on personal development to continue growing. Email Mike about his event and say you heard him on this show to get the discount. 3 Key Points: It would behoove real estate agents to gain investing skills because it allows them to help more people, open more doors, and attract other investors. Mike has diversified his portfolio with multiple revenue streams including rental properties, training sessions, and his turnkey business. Too many people think that because they don't have a lot of money, they can't invest in real estate. You don't need to use your own money to get into real estate investing. Resources Mentioned: Learn more about Hyperfast Academy; Send your clients to Dan and Keri HERE Dan Lesniak Linkedin, Facebook, Instagram, Mike Wolf: E-Book | Event | YouTube | Facebook Email Mike Wolf at info@mikewolfmastery.com to get the $49 Masterclass pricing for HFA Podcast listeners
In this episode of The Hyperfast Agent Podcast, we listen in as Krista Mashore, from Krista Mashore Coaching, presents at the HyperFast Sales Summit. Krista has spent hundreds of thousands of dollars learning how to master the online marketing game. She was able to go from $0 to over $7M in just 25 months, and shares her 5-step formula to dominate in the digital marketing space! Episode Highlights: Digital domination goes beyond attracting sellers and bringing leads. Since the pandemic broke out, the way that agents connect with buyers and sellers has changed. While Krista was selling short-sales and foreclosures, the market began to shift back to a normal market. When Krista gained the nickname “The Foreclosure Queen,” her business collapsed in the worst year of business she's ever had. Krista knew that when foreclosures and short sales went away, she would have to change her branding. With a Masters degree in teaching, Krista knows the ins and outs of natural learning vs. institutionalized learning. Things that real estate agents have been taught for years (open houses, cold calls, etc.), have to change as the world changes. Creating a digital footprint, marketing online, and gaining exposure are all essential for real estate agents right now. Traditionally, real estate agents are taught how to show and sell houses, not how to market. Everything in marketing starts with your why, or motivations, and this helps you put forth the right messaging. How well do you really know your brand? Get down to the core of what lights you up no matter how many times you do it. Who you are, what you represent, and who you're trying to attract are the factors that go into your brand. After you figure out how to make your clients feel safe, you will see a higher conversion rate and get more referrals in the door. What do I do? What are my core values? What is my brand code of ethics? Who do I love to serve? Ask yourself these questions. Show buyers and sellers what makes you different from other agents, don't just tell them. Get to know your audience, who you are going after so that your messaging speaks directly to those people. Research your audience's psychographics, digital footprint, and what their problems are. Your ability to establish a real connection with buyers and sellers with your video marketing will help them choose you over the other options. Start thinking about how your video marketing can increase your percentage of qualified people coming in, as opposed to qualified leads. It takes you believing that these tactics can actually work for you before you will see results. Commit to producing content correctly, on a consistent basis, to make connections and convert more prospects to customers. People are naturally curious about the state of the market, so make videos that give them that information. You don't need fancy equipment and a studio to make great videos; anyone can do it. Interview local business owners, partake in community service events, join in on holiday cookoffs; establish your presence in the community. Start comparing the price of doing an open house compared to the distribution of your video marketing. Choose one social media platform and become a master on it before you decide to expand to another. Your messages and timing will be completely different depending on if you are speaking to your cold, warm, or hot audience. It doesn't matter if you post on your business page or personal page, you won't be reaching any new eyes/ears. People will never know how you can help them with their problems if you don't make yourself known. The Change or Die study showed that with coaching, accountability, and support, most people will choose to change their ways. The difference between poor people and rich people is poor people buy liabilities and rich people buy assets. Krista and Keri are offering an incredible package that will help you get the exposure that you need and the confidence to close the deal. 3 Key Points: Marketing for real estate agents has had to change since the pandemic changed how they are able to connect to buyers and sellers. When it comes to building a real connection with buyers and sellers, real estate agents must learn to establish both trust and relatability. People tend to be more motivated by moving away from pain than finding pleasure, so find out what their problems are and how you can help them as an agent. Resources Mentioned: Learn more about Hyperfast Academy; Join the Keri Shull Team at kerishullcareers.com Get Dan's book for free HERE Krista Mashore: Coaching Website; Real Estate Website Krista and Keri's offer: Hyperfastinfluence.com Millionaire Success Habits
In this segment of HyperFast Wealth, host Dan Lesniak speaks with the founder of Automation Finance, Paul Birkett. Paul has bought thousands of mortgages and has created a way for everyone to benefit from his strategies! Episode Highlights: Paul is taking advantage of the remote working opportunities and staying a few weeks in Dublin. After spending 25 years as a corporate executive, Paul arrived in the US just after the economic crisis of 2008. With about 30 rental homes, Paul became incredibly unhappy because of all the admin work. Unlike Europe, the US allows businesses outside of banks to buy mortgage notes. The mortgage business requires a lot less admin work than buying a large number of real estate properties. Roughly 50% of rental property owners only own one property and pay it off on a 30-year mortgage. Paul's company has created a fund that allows investors to liquidate in a few months with interest. By purchasing mortgages for much less than the borrower owes on the loan, Paul's company is able to make large dividends. After purchasing the mortgage, Paul negotiates new monthly payments and interest rates so that the homeowner does not have to foreclose. Non-performing loans usually come to the market about 2-3 months after some sort of financial crisis. Over time, Paul has built up personal relationships in the industry and now has clients reach out to him for deals. Due to the global pandemic, many rental property owners are having a hard time making their mortgage payments. With a normal rate of foreclosure in the 1-2% range, the current range of 7-8% is quite concerning. Many large cities, and ones that depend on tourism, are going to take the biggest hit from the pandemic. Washington D.C. has seen a buffer from the effects of the pandemic because of the large number of federal government jobs. There will be opportunities in every area of real estate as a result of COVID's effects on the income of renters and owners alike. Those that find themselves in the bottom 20% of the economy will be forced to restructure their mortgages. Eventually, the struggles of the bottom 20% will catch up to those that are surging right now. Keep an eye out for deals because there will inevitably be distressed salaries around the country. Even though businesses are closed across the country, real estate prices continue to rise. As the federal government continues to pump money into the economy, the value of the dollar will go down. If the government did nothing, we would experience The Great Depression all over again. Now is a great time to refinance for those with mortgages because of the all-time low rates. It's not the time to be aggressively buying assets because we can't be sure of what lies around the corner. Paul's company was not able to keep up with the number of assets that it was purchasing. Optimism can get you into a lot of trouble when trying to scale your real estate business. 3 Key Points: One of the downsides of buying a large number of real estate properties is the massive amount of admin work that comes with it. Right now, there are over 2M home loans in forbearance because of the income troubles caused by COVID. The lower-income consumers generate the revenue for the higher income jobs, so you can expect that the effects of COVID will catch up to those higher-paid consumers. Resources Mentioned: Learn more about Hyperfast Academy; Get 100 HyperFast Tips HERE Dan Lesniak (bio, Facebook, Twitter) Paul Birkett (LinkedIn, Automation Finance) Hyperfastwealth.com
On this episode of The Hyperfast Agent Podcast, we listen in on the Social Panel as they present at the 2020 HyperFast Sales Summit. The panel, comprised of Tristan Ahumada (Lab Coat Agents), Eric Simon (The Broke Agent), Dylan Tent (The Helirealtor), Eric Delgado (Optimé Holdings), and Lana Rodriguez (The Lana Rodriguez Group), offers numerous tips and tricks to help you master different social media platforms like TikTok, Instagram, and LinkedIn. Episode Highlights: Lana went from zero, to a TikTok superstar, during the pandemic after she was blocked from Facebook. Download the app, scroll through and relate to the content, and start posting content. Instagram has recently changed its algorithm to promote Reels, Instagram's version of TikTok. Eric Simon has approached TikTok by trying to convert his memes into actual videos that people can relate to. On TikTok, you can copy what other people are doing because it's a copycat platform. Dylan was originally a helicopter pilot and would stick out by making engaging videos and pictures of the houses. During the pandemic, Dylan has been able to reach new clients via social media, sometimes even through their kids. Eric Delgado goes all-in on LinkedIn because of the 3 degrees of separation that LinkedIn emphasizes. Leveraging LinkedIn is one of Eric's specialties, emphasizing his efforts on the connections that can lead to a warm introduction. Once her first video went viral, Lana realized that TikTok was for more than just girls doing dances. There are a plethora of ways to use TikTok, such as entertainment, posting content, and building your brand. Utilize TikTok's draft folder if you're not quite sure about a video because it might grow on you. Eric Simon gets content from like-minded accounts on social media, clients, houses, and DMs from followers. Businesses can increase their engagement on social media by focusing on the first 3 seconds of their videos. Dylan emphasizes the point that he can get more eyes on his clients' houses than anyone else. Eric Delgado gets on LinkedIn numerous times a day via a mix of posting and engaging with others, most of the time connecting with others on the backend. Comments on LinkedIn can be just as valuable as posting itself. Eric Delgado gets on LinkedIn at the beginning of his day, his preparation, and at the end of the day, his posting. Replying to comments as much as possible helps your post look like it is doing well and excites followers by establishing a more personal relationship. TikTok's algorithm is one that sees engagement go down late at night and go up in the middle of the day. Dylan tries to reply to every comment he can, even teasing people when they say something dumb because people love all engagement. Eric Simon gained a large amount of notoriety by commenting on other creators' content in his industry. People who think they suck at LinkedIn might just have not spent the time to see its true value. Dylan has been able to leverage his helicopter tour business to increase his success in his real estate business. Success on social media looks different for every agent, whether it comes in the form of a connection or a closing. Lana's favorite social media platform is TikTok because it lets her be who she really is without judgment. Eric Simon's favorite social media platform is Instagram because it is more intimate than Facebook. Dylan's favorite social media platform is Instagram because he has been able to make the most money off of it. Eric Delgado's favorite social media platform is Facebook because that's where he goes to post about his family. 3 Key Points: Dylan Tent has turned his social media videos into entertaining content by doing stunts or using his helicopter and he has seen great results. Defining who you are, what you want to accomplish, your message, and disentangling the relationships that you have built over time are the best ways to utilize LinkedIn. You never know what content is going to hit hard with your audience, so make sure to use the draft folder and it might grow on you. Resources Mentioned: Learn more about Hyperfast Academy; Text Dan your real estate questions: (703) 215-1684 Tristan Ahumada Instagram Eric Simon Instagram Dylan Tent Instagram Eric Delgado LinkedIn Lana Rodriguez TikTok
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak talks with Sunil Saxena about the last phase of a successful development deal. First, you find the deal, then you manage the deal, and lastly, it comes to the sale. It's time to land the plane! Episode Highlights: Preparing for the sale should begin long before it comes time to sell the finished project. Think about all the details and price points upfront so that when it comes time to sell, you have a polished penny. Avoid betting on appreciation and instead focus on what that house is going to sell for right now. It's vitally important to remember that the product needs to match the desired price point. Getting the product in front of people is quite a bit more complicated than putting cereal on the shelf. There are a plethora of digital marketing options when it comes time for placement and promotion. Starting the promotion and placement process early will make it that much easier to sell the product. Once the drywall has been put in the development, the interested buyers can see the vision. Sunil's company puts projects on the MLS early but takes it off if it doesn't sell in the first phase of the project. MLS, digital ads, social media, emails, and phone calls are all effective strategies to build up the hype. When making an expensive purchase like real estate, the little details make all the difference. Dan was able to stage different units as they were being completed with the project that finished in the middle of the pandemic. As a real estate developer, it's important to bring in a fresh set of eyes before listing the property. When looking to hire an agent, look for someone that has as many lines in the water as possible, that being, a large network. For developers and investors in the DMV area, you should definitely reach out to Dan, Keri, and Sunil. If you don't know how to sell the property then none of the work that has been done will matter. 3 Key Points: Preparation for the sale should start to take place before the project even begins. This way, by the time the project is finished, you will be completely prepared. There are 2 types of buyers: buyers who will buy a project off of a piece of paper and buyers who want to see it completed before they make an offer. Through a variety of promotion and placement techniques, get the product in front of as many people as possible. Resources Mentioned: Learn more about Hyperfast Academy; Learn more about HyperFast Coaching Dan Lesniak (bio, Facebook, Twitter) Sunil Saxena (Website, LinkedIn) Hyperfastwealth.com
In this episode of The Hyperfast Agent Podcast, Christina Daves from PR For Anyone, presents at the Hyperfast Sales Summit. With over 1,000 appearances in the media, Christina and her clients have amassed over 1B views and $100M in revenue. Listen to hear how to captivate your audience to cash in on business success. Episode Highlights: Since February, the entire world has changed because of the ongoing global pandemic. Everyone was forced to move online when the world shut down, making it harder to be more visible. Captivating the audience will help agents stand out in the loud world of online marketing. Christina does not have any traditional PR experience, yet has had an incredible amount of success. It all started when Christina won Steve Harvey's Top Inventor competition. SEO from appearing on local and national television has been tremendous for Christina. Find a way to make people stop their scrolling and really examine your content. Most agents make the mistake of having a generic website, stopping them from standing out in the crowd. You only have 1.7 seconds to grab someone's attention, according to a recent lululemon study. If you are too generic, you will not attract the ideal people that you want to work with. Finding your niche will help you as an agent connect to like-minded people. While you can sell to everybody, honing in your message on a certain niche will help you get media attention. Let people know what you can do for them instantly so you can grab their attention in that short window. Once you have figured out your message, you can hire someone to promote it for you. Becoming famous or being featured in an article will help you stand out from all of your competition. There are 3 steps to the process of getting featured in the media. Logos need to be on your website and all of your marketing material so the media exposure will shoot you to the top of the search page. Newsjacking is when you take something from the news and plug it into your real estate content. Become the expert in your industry through the content and value that you provide. Christina shares a plethora of success stories from her own experience and the real estate agents that she works with. Grab the journalist's attention with the hook in your subject line; no one does this better than magazines. Google can be your secret weapon when it comes to finding the right journalist. It only takes 10 minutes per day to make all of this happen. It's going to take a long time for the world to get back to normal, so you better adapt right now. Cindy Ashton and Christina combined forces to create a visibility bundle, the Platinum PR Package, for entrepreneurs to get media exposure. Sharing your story will help you connect to people; it's the most effective form of marketing in today's world. 3 Key Points: Everyone in the country is in a constant state of scrolling when they are on their phone. You have to be able to make them stop. Being newsworthy, creating great hooks, and finding the right journalist will help agents get their spot in the media. What starts with a media connection can see exponential growth when put out on social media. Resources Mentioned: Learn more about Hyperfast Academy; Send your clients to Dan and Keri HERE Christina Daves (Website, LinkedIn) Visibility Bundle for HyperFast listeners
On this HyperFast Wealth segment, host Dan Lesniak speaks with Sunil Saxena, back again to talk about the next step after finding the deal: how to manage the deal. Sunil manages up to 10 different real estate construction projects at a time, making him an expert on the subject! Episode Highlights: Sunil has managed hundreds of construction deals over the last 2 decades. The first thing you need to know is the process in your jurisdiction. Different types of deals involve different levels of jurisdictional involvement. Understanding all the things that you have to get done with that project will make project management that much smoother. Sunil recommends starting with a small project, especially if you are doing it by yourself without partners. Talk to people who have dealt with your problems already before you start to freak out. Dan emphasizes to not forget the value of time when looking at the value of a project. Depending on the amount of time required for a project, paying more initially can actually be cheaper in the long-run. Do everything you can to learn from your mistakes and to not make the same ones twice. No matter the size of the project, invest the time up-front to plan, and don't expect the best-case scenario. Sunil uses an 11-step project planner for all of the projects that he takes on. Make sure that you have everything you need to complete the current phase and to be ready for the next phase. Have multiple contractors ready for each individual phase in case the job is overwhelming for just one. After the project is done, analyze everything that went right and wrong to support never-ending improvement. Prioritize having a good bookkeeper to maintain a quality profit and loss statement. COVID made it more difficult to close deals as the shutdown essentially stopped showings for a while. Even though everyone got paid, Sunil was able to make process improvements after looking back on a recent deal. When it comes to managing multiple projects at a time, establishing processes and bringing in management help, when necessary, are important. 3 Key Points: When starting small, even the smallest problems will seem huge to contractors and agents. Learn from those who have already been through it. Mistakes are inevitable and should be viewed as a chance to learn and grow. Don't make the same mistakes twice. Investing the appropriate amount of time in the planning stage can save a whole lot of time and money in the long-run. Resources Mentioned: Learn more about Hyperfast Academy; Get Dan's book for free HERE Dan Lesniak (bio, Facebook, Twitter) Sunil Saxena (Website, LinkedIn) Hyperfastwealth.com
In this episode of The Hyperfast Agent Podcast, we listen in as Lana Rodriguez, from the Lana Rodriguez Group, presents at The Hyperfast Sales Summit. Lana speaks about the value of TikTok and how real estate agents can use this platform to grow their networks! Episode Highlights: This is Lana's 3rd year at the HyperFast Sales Summit and is presenting about the value of TikTok. Following much controversy, in the end, TikTok has been acquired by Oracle and Walmart and will not be banned. Launching in 2016, TikTok is the most downloaded app on the Apple app store with over 800M active users, most being older than 24-years-old. 90% of TikTok users use the app multiple times a day. TikTok is incredibly simple to create content, making it very easy for users to make shareable content. Lana's first big surgery had her healing for 2 months on intense painkillers and brought her down both physically and emotionally. A Facebook hack took away Lana's form of entertainment and interaction during her recovery. The absence of Facebook combined with a 2-month surgery recovery led Lana to dive head-first into TikTok. Lana's first viral video was shot at 2 am by herself in her basement. TikTok presents a plethora of information from various subjects that give users a chance to learn. The chance to connect with other professionals is just one of the valuable benefits of using TikTok. Targeting your local audience can be done effectively through the use of the correct hashtags. The simplicity of TikTok allows you to gain organic followers fast. Lana has been able to gain 26K followers in just 8 months. Unlike other forms of social media that require you to purchase ad space, TikTok promotes you organically. Lana has received multiple leads from her TikTok content, even via other social media platforms. We all have lives that get in the way, but you can't let that stop you from posting content. Content that you post can build your brand, so it's important to make time. Lana has used her military marriage to create authentic content that has gotten great exposure. Promote content that is authentic and true to who you are; this is the best way to go viral and have fun doing it. The 4 E's of TikTok: education, entertainment, engagement, and emotion. Users love TikTok because of its ability to connect them with like-minded people from all over the world. Create 1 TikTok account and convert it to a professional business account. 3 Key Points: Viral videos on TikTok simply need to be shareable and relatable. TikTok not only provides entertainment, but a chance to learn a plethora of information on various subjects. Through the use of the correct hashtags, TikTok videos can help professionals connect with their local audience. Resources Mentioned: Learn more about Hyperfast Academy; Join Dan and Keri's team HERE Dan Lesniak (bio, Facebook, Twitter) Lana Rodriguez (TikTok, Website)
On this segment of HyperFast Wealth, host Dan Lesniak speaks with Harry Stout, a former CEO of two of the largest insurance and annuity companies, as well as the creator of FinancialVerse. Listen as Harry provides tips and techniques on how life insurance and annuities can provide tax protection and estate planning to ensure you set yourself up to have money for life. Episode Highlights: Harry resides in Vero Beach, Florida, where he's been able to watch the excitement of SpaceX firsthand. He actually interned at NASA during college. Harry has been in the financial services industry for over 35 years, which has taken him all around the world. Harry's current goal is to give back and improve peoples' knowledge of personal finance matters and how they can take certain actions to reduce stress and anxiety. Life insurance and annuities are products that you put money into that can provide for you on a tax advantage basis. When people look at annuity products, they often forget they're insurance products. Cash value life insurance allows you to accumulate cash on a tax-deferred basis. You can think about life insurance and annuities as providing cash for future delivery, when you need it. They can also be looked at as the safety aspects of your portfolio; the safety actions that you take in your financial planning to provide you with protection. Dan shares his personal experience with insurance products. You need different protections for different times of your life. It's okay that you don't know what you don't know. That's why it's so important to discuss these issues with a professional who can help you figure out what best fits your personal situation. Dan details why he chose cash value life insurance. Harry outlines the three key risks that cash value life insurance helps with: dying too soon, living too long, and it acts as a source of cash should you become ill. There are ways to withdraw the cash out of the policy on a tax-favored basis. Dan and Harry share how they have taken loans against the money they have paid into their cash value insurance policies, and used the money for real estate purposes. Dan examples how cash value life insurance policies can assist in estate planning. Cash value life insurance can also be looked at as an investment, as it carries a rate of return. Harry looks at insurance and annuities as another asset class, one that would fit in the category of fixed safe money asset class. Harry thinks people should plan to live to at least 90, and use that when figuring out how they are going to pay for cost of living until that age. Annuities are often misunderstood, but can help you pay for the day-to-day living expenses and help plan for the long-term. Harry provides two examples of costs associated with later-life expenses. In the United States, people spend more time learning how to operate an automobile than they do gaining financial literacy. Harry gives his answers to the HyperFast Round. 3 Key Points: Life insurance and annuities are products that you put money into that can provide for you on a tax advantage basis. Life insurance and annuities can be looked at as the safety aspects of your portfolio; the safety actions that you take in your financial planning to provide you with protection. You need different protections for different times of your life. Resources Mentioned: Learn more about Hyperfast Academy; Download Dan's 100 tips HERE Dan Lesniak (bio, Facebook, Twitter) Harry Stout website lifehappens.org
On this segment of HyperFast Wealth, host Dan Lesniak speaks with co-host Sunil Saxena about the most important part of investing, buying the deal. Listen to hear how to find an investment deal, how to determine if it's a good deal or not, and why you should be considering your exit strategy before purchasing an investment property. Episode Highlights: It's been a busy year for Dan and Sunil, acquiring an average of one investment property per month. Sunil has been buying deals for over 10 years, and has learned about what, and what not, to do. It's hard to make money off an investment property if you overpay when initially purchasing the property. Calculate the maximum you can pay for the property and still make money, and stick to that. Sunil has had occasions where he thought he lost a deal because he stuck to his budget, only to have the owner come back because another bidders financing fell through. Sunil always has at least two exit strategies when purchasing a property; typically developing and selling, or a long-term hold while renting the property out. You need to know your market to know if a deal is good or not. Dan gives examples of different housing market volatility to underscore how important it is to know the market. Understanding the history of the market also allows you to test your exit strategies to ensure you don't lose money on a deal. You need to factor in how you are going to pay for the deal, or how you are going to finance. Financing terms affect your exit strategies and profitability. Working with real estate agents experienced in investment properties will assist you in finding deals. Spend time networking and attending meet-ups, which can allow you to meet real estate agents that you can partner with. Door-knocking on neighbors houses, and letting them know what the neighbors sold their property for, can open up new potential investment opportunities. Direct mail, paid digital marketing, organic digital marketing, signage, and the MLS are all successful forms of marketing to help find potential investment deals. Investing can entail active or passive involvement. 3 Key Points: If you overpay when initially purchasing an investment property, it's highly unlikely you're going to make money. Don't rely on just one exit strategy when purchasing an investment property. You need to know your market to know if a deal is good or not. Resources Mentioned: Learn more about Hyperfast Academy; Text Dan your real estate questions at: (703) 215-1684 Dan Lesniak (bio, Facebook, Twitter) Sunil Saxena LinkedIn Hyperfastwealth.com Email krista@kerishullteam.com if you are interested in learning how to partner with Dan and Sunil
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak speaks with Brooke Tate, an agent from the Keri Shull Team. Brooke started out as a partner agent on a mini-team, and is on pace to do $20M in volume in only her third year in the real estate game! Episode Highlights: Brooke's love for real estate was sparked when she worked as a transaction coordinator at another brokerage. With a background in Molecular Biology and English, joining the real estate industry was a massive jump. Brooke is very analytical and detail-oriented from her education in Molecular Biology. When Brooke first started, she was able to take qualities from other agents to develop her skills. Tag teaming clients with her team leader allowed Brooke to build her skills through the mini-team concept. The mini-team concept is a great way to build a team and build-up your top earners. Hardcore experience in a fast environment allowed Brooke to grow at an incredibly fast rate. Brooke has a better handle on the process than the solo-agents that started at the same time as her. A mini-team consists of bringing on junior agents, one at a time until they are able to do so many deals a year. Now, there is another junior agent which allows Brooke to go do her own thing while keeping that team environment. Starting at the bottom to selling over 50 homes a year was very exhausting and overwhelming at points for Brooke. Brooke had to acclimate herself to exhaustion and stay organized at the same time. There's going to be a learning curve when making the switch from a salary job to one that is based on sales. Brooke's first client meeting on her own was exhilarating, but she acknowledges that she was filled with doubt beforehand until she got to the meeting. Clients did not know how to view Brooke when she was presenting as a team with Amy. Trust is vitally important within the mini-team concept in order to get past any self-confidence issues that might arise. Branching out on her own, Brooke has to remain very self-motivated while still getting support from her team. Next year, Brooke wants to do 40 personal transactions, and as a mini-team, would like to do 120 transactions. Joining as a partner agent is beneficial for those that can pick the right agent. New real estate agents need to have a strict system for organization so that they don't lose focus. Experienced agents that are closing 2-3 deals a month would benefit from hiring a partner agent. Brooke's biggest challenge as an agent was finding her own rhythm. When she's not selling homes, Brooke enjoys spending time in nature and meditating. 3 Key Points: An educational background in Molecular Biology and English gave Brooke the analytical skills necessary to be successful as a real estate agent. The mini-team concept allowed Brooke to learn on the job in a fast-paced environment. There is no better way to learn than on the job. Joining as a partner agent allows someone to come on and learn the skills that they need to be successful while still having a steady income. Resources Mentioned: Learn more about Hyperfast Academy; HyperFast Coaching Dan Lesniak (bio, Facebook, Twitter) Brooke Tate Instagram
On this episode of the HyperFast Agent Podcast, host Dan Lesniak speaks with serial entrepreneur and author, Sean Castrina. Sean has started over 20 successful companies, including a multi-million dollar handyman business, and discusses his strategies around finding your niche, partnering with the right people, and focusing on profit margin to ensure your new business is a success. Episode Highlights: Sean was one class away from finishing his Masters degree when he was let go from his dream job. Getting let go overnight made Sean realize that he didn't want anyone else to have that amount of control over his life. So, he began his pursuit into entrepreneurship. When he was let go, he began selling insurance, and started an auto-detailing business. Sean was making $35k a year in passive income from that detailing business, through branding, attracting customers, and creating a system. That detailing business served as the blueprint for his future entrepreneurial endeavors. People may think they have to have sexy, big ideas in order to start a business, and that's not necessarily true. There's profit in the basic business ideas. Sean discusses a friend's business based on crime scene cleanup, to prove it isn't always about the sexy idea. Once you have an audience that comes to you, you need to look for the ancillary pieces that you can offer. Narrowing in on a niche market can help elevate your business faster than trying to be everything to everybody. The basic fundamentals of business are the same regardless of the type of business. First you have to find customers, and attract them. Then the goal is to have customers start seeking you out. Sean and Dan discuss whether you should quit your job before starting a new business. Sean has 7 business partners, and pairs with people who are the opposite of him, so they can utilize different skill sets and strengths. Sean's skill set is creating startup systems for new businesses. He really shines in the first 18 months of getting a new company off the ground, and then starts to get bored. He partners with people who are experts in the field, who want to generate a stake in ownership, and then allows them to run the company. Successful and fun don't always go together. Just because you are passionate about something doesn't mean the business will become a success. Sean discusses the details of some of his companies as examples of margin. He selects the service industries where the margin between what you have to pay somebody to do it, and what customers will pay you, is high. Sean wrote a book called “8 Unbreakable Rules for Business Start-up Success”, and provides it for free on his website. Sean's advice to new real estate agents is to outwork everybody. Sean's biggest challenge was a bankruptcy earlier in life. When he isn't working, Sean loves to read, nap, and play sports. 5 years from now Sean would like to continue as an entrepreneur, teaching and supporting others to become entrepreneurs, writing books, and making money. 3 Key Points: Narrowing in on a niche market can help elevate your business faster than trying to be everything to everybody. The basic fundamentals of business are the same regardless of the type of business. First you have to find customers, and attract them. Then the goal is to have customers start seeking you out. Passion projects don't always equate to successful businesses. You need to focus on the business ideas that generate a higher margin of profit. Resources Mentioned: Learn more about Hyperfast Academy; Send your clients to Dan and Keri at kerishull.com Dan Lesniak (bio, Facebook, Twitter) Sean Castrina (Website, Free book, Instagram, Podcast, Facebook)
On this episode of the HyperFast Agent Podcast, host Dan Lesniak speaks with Peter Applegate, an inside sales, turned outside sales agent. Listen in as Peter discusses what he's done to make that transition, the differences between the two roles, and what you need to do in order to succeed in each. Episode Highlights: Peter joined the Keri Shull team in January, 2016, as an inside sales agent (ISA). Peter had been interested in real estate for a while, and was attracted to the consistent salary associated with being an ISA, instead of the “hunt what you kill” aspect of being an agent. Peter transitioned to an outside sales agent (OSA) in February, 2020. Dan explains the difference between an ISA and OSA within his organization. Being an ISA isn't difficult to figure out, but it takes consistency in time spent calling and learning how to overcome objections. Dan and Peter outline some of the pros and cons of being an ISA. A guaranteed base salary is a huge pro of being an ISA for Peter. Dan thinks an additional pro of being an ISA is skill building due to the repetition of calls, and learning how to engage with potential clients. Not having to do open houses, show homes, complete paperwork at all hours are other benefits of being an ISA versus an OSA. Peter thinks the biggest challenge to being an ISA is not knowing what to say. Figuring out the client's pain points, and how to solve them, is the best way to overcome objections. Peter describes the most difficult client objections he encountered, and how he overcame them. Transitioning from an ISA to an OSA made Peter more critical of how the ISA team pre-qualifies potential clients. Being able to land off-market properties is a great solution for overcoming objections for both ISAs and OSAs. Keeping clients engaged is a very different process for ISAs and OSAs. ISA's have to keep them engaged for a short period of time, while OSA's need to stay in touch with their clients until the deal is complete. Peter's biggest challenge is trying to stay in front of his clients whose buying process is more drawn out. The higher income potential of an OSA is the major appeal to Peter. Peter's biggest piece of advice for a new ISA is to not get dejected, and be able to laugh stuff off. Peter's biggest piece of advice for a new OSA is to have a plan. Peter's biggest challenge as an agent was getting hung up on the details. He enjoys snowboarding in his down time. In 5 years, Peter sees himself running a team within the organization. 3 Key Points: Being an ISA isn't difficult, but it takes consistency in time spent calling and learning how to overcome objections. Consistent effort over time will produce results. Figure out where your business is going to come from, and focus your energy accordingly. Resources Mentioned: Learn more about Hyperfast Academy; Join the Keri Shull team at kerishullcareers.com Dan Lesniak (bio, Facebook, Twitter) Peter Applegate (Website, Instagram, Facebook)
In this episode of The HyperFast Agent Podcast, host Dan Lesniak speaks with Steven Papageorge about a strategy to find more homes that meet your buyer's criteria. In a time where inventory appears to be low, real estate agents need to be creative when looking for houses, and Steven knows just how to do that! Episode Highlights: Steven does the majority of his work in Northern Virginia. Born and raised in Northern Virginia, Steven started Design Pro with his brothers 11 years ago. Design Pro jobs range from small inspection jobs to major additions and renovations. There has been a surge in outdoor living space projects since the pandemic started back in March. People need more space at their houses now that everyone is home because of the virus. A lot of markets are experiencing tighter inventories right now. Partnering with the right contractor can expand the inventory that real estate agents have for their clients. Contractors can provide consultations for real estate agents in regards to renovations. The typical buyer, more often than not, is surprised by the renovations that they can do within their budget. Time frames vary depending on job size, ranging from small updates (2-4 weeks) all the way up to whole-house renovations (4-6 months). Drawing, design agreement, and approval all need to be factored into the timeframe. Real estate agents need to make sure that their clients are aware of the timeframe, budget, and a plethora of other details. Try to be as efficient as possible with your time as a new entrepreneur. The biggest mistake that real estate agents can make is giving inaccurate information about the renovations to the client. Steven enjoys spending his free time with his family. In 5 years, Steven sees Design Pro going through massive growth and plans to invest in real estate himself. 3 Key Points: People are spending more time at home because of the pandemic, so Steven has seen a surge in additions of outdoor living spaces. By providing renovation consultations, contractors can partner with real estate agents and ultimately expand the agent's inventory. The more questions that an agent can ask, the more options they can provide to their clients. Resources Mentioned: Learn more about (Hyperfast Academy); (HyperFast Coaching) Dan Lesniak (bio, Facebook, Twitter) Design Pro Remodeling: Website Facebook Instagram
In this HyperFast Wealth segment, host Dan Lesniak speaks with Marco Kozlowski, a successful real estate investor with over 6,000 cash-flowing rental units. Through his own hardships, Marco has developed processes that allow him to purchase these properties without using his own money. Now, he teaches others how to do the same. Episode Highlights: Marco began his real estate journey back in 1999 when he moved from Canada to New York City. After the 2008 housing crisis, Marco became homeless and had to start from scratch again. Creating effective processes around finding distressed sellers helped Marco get back on his feet. Marcos strives to help as many people as possible, rather than to make a ton of money. Most of Marco's acquisitions are neglected properties that bring in a cash flow that can be managed by someone else. Marco pays his property managers well so that he doesn't have to deal with problems at the base level. With over 6,000 properties in 32 areas, Marco utilizes the Freedom of Information Act to find the people that really need to sell. Marco makes sure to quote three different management companies in order to avoid being swindled out of his money. There are a plethora of different emails and follow-up sequences based on each person's situation. COVID has presented a great opportunity to pick up amazing properties at incredible prices. Hotel deals are set up so that Marco has no risk and if it doesn't work out, the property goes back to the owner in 2 years. Marco buys properties before they ever hit the market and teaches people how to do it for themselves. Buyers can use these strategies to increase their assets and their wealth for their family and themselves. Real estate agents are able to sell properties for a commission or jump on a great investment opportunity. Not all sellers want the same thing; some want the most money; some want speed and simplicity. If real estate agents have a variety of tools that they can offer, their value to the sellers will go up. Each property makes about $200/month if you are doing it right, so financial goals should be based on this. Marco's objective is to show students how to buy 3-5 units at a time in order to make it worth their while. Every student of Marco's gets to go through the entire process, find financing, and purchase 3-5 properties before the class ends. Marco outlines how to go from purchasing a few properties at a time, to a few hundred every year. Marco keeps his classes to under 25 people so that everything stays as smooth and simple as possible. Many training programs leave you stranded after the class is over, but Marco makes sure you are set up to rinse and repeat. People can get up to Marco's level quite a bit faster than he did because they can learn from his mistakes. Asking the best questions that you can possibly ask will allow you to serve others better. Investors need to get past their own head trash to find success. 3 Key Points: Marco began his journey as a concert pianist with 4 kids by the age of 24 and entered the real estate game to help provide for his family. While he lost over $11M, Marco was able to keep the knowledge and lessons that he had learned from his failures and use all of that to find success. Real estate agents can utilize Marco's processes to invest in, and buy properties, or list them for a commission. They don't have to be a one-solution agent anymore. Resources Mentioned: Learn more about (Hyperfast Academy); (Send your clients to Dan & Keri HERE) Dan Lesniak (bio, Facebook, Twitter) Marco Kozlowski: (Class, Website, Instagram)
In this segment of HyperFast Wealth, host Dan Lesniak speaks with Institutional Investor Codie Sanchez. Codie is the Managing Director and Partner at Entourage Effect Capital. From inspiring journalist, to major player in the cannabis industry, to where she is today, Codie has amassed the knowledge and experience to teach entrepreneurs all about how to invest successfully without worrying about all the noise from the outside! Episode Highlights: Codie has always found ways to use commerce to enable others to grow and succeed. Starting off as a human-trafficking and drug-smuggling journalist in Mexico opened Codie's eyes to how unfair the world is. Codie worked her way through the corporate world until she was able to enter into the cannabis industry. In an attempt to help small businesses right now, Codie has found a way to help owners connect with potential buyers. Staying curious about what helps fuel growth is what drives many entrepreneurs to be successful. Many small business owners don't even know that they can sell their businesses. Too many people focus on people liking them instead of making sure that they are respected. The world is filled with negative feedback loops that the pioneers of business will have to get comfortable with. Moments that legitimized Codie's beliefs and vision felt really good because she began to be an expert in the cannabis space. The cannabis industry has cratered to the lowest valuations in a long time, which presents massive opportunities for investors. Codie's company invests in companies that do $10-20M in revenue but need more money to scale. Platform plays and distressed deals are the two types of companies that Codie sees as opportunities for capitalization. B2B, selling to consumers, and structured systems are the three types of businesses that Codie likes. After a trip to Zion National Park, Codie began to invest in land in National Parks and rents them out for camping. It's hard to get the financing to buy land; you must have the capital to put down upfront. Those looking to sell can stay on to get some cash revenue, but not to run the business. Businesses that are not up for sale potentially have someone who can stay on and run the operations. Codie outlines three different ways to run a business after investing in it. Buying real estate has been commoditized, but buying businesses has not made it there yet. Avoid the fear of missing out; focus on the great deals that you have been a part of. Stepping into her own belief in herself took Codie a long time to do. Start as early as possible when it comes to chasing your passion. Codie's course will give people the knowledge necessary to walk away and buy a business of their own. 3 Key Points: The first people through the wall are always going to get a little bloody. Going out into the unknown of the business world will always be rejected by those who don't see your vision. At its lowest valuation in years, the cannabis industry is filled with opportunities to invest at a low price in a market that is only going to grow. There are multiple ways to run a business after investing in it, ranging from solely investing all the way to completely running the operations. Resources Mentioned: Learn more about (Hyperfast Academy); (Get Dan's book Free HERE) Dan Lesniak (bio, Facebook, Twitter) Codie Sanchez: (Website, Course, Newsletter, Instagram) State Street Corporation GoBundance
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak speaks with software guru and entrepreneur, Geordie Wardman. Geordie has started 5 companies that build software to help entrepreneurs save time, and shares tips on how to utilize automation and delegation to minimize repetitive tasks. Episode Highlights: Geordie's companies develop software to help entrepreneurs track their time. Passive income has inspired Geordie in creating his companies and picking his investments. The time-tracking program that Geordie is working on allows entrepreneurs to delegate tasks that they don't need to be doing. Tracking time in a spreadsheet can make your time usage so much more efficient. There are a lot of real estate agents that struggle with efficiently using their time. Real estate agents can use Geordie's method without taking any time out of their day by recording on Loom. Anyone that wants to build software around this principle can reach out to Geordie for a quote. Software As A Service (SAAS) companies have given Geordie multiple revenue streams and diversified his portfolio. Time efficiency allows entrepreneurs to grow their businesses faster through automation and delegation. You need to know what tasks you do not need to be doing in order to increase productivity. Take your annual income and break it down into monthly and hourly so you know what your time is worth. Anything outside of your most important tasks should be delegated so you can focus on growing. Training others to do the important tasks will fuel growth and reduce stress. Lead gen, sales, collection, and fulfillment are the elements that make up all businesses. Utilize Google Docs to separate your business into finance, operations, sales, and marketing. There are a plethora of software that you can use to organize and manage your teams. Using solely email makes it difficult to organize and can make things very messy. KPIs can be used to track the progress of the business and each individual department. Most real estate agents are focusing on the lagging indicators instead of the leading indicators. Keeping a finger on the pulse of the company will ensure that nothing is broken and holding the company back from growing. Geordie is working on a new project that is going to bring in more leads through social media. Twitter and Facebook provide a massive number of free leads if you know how to look. Focus on finishing one task until it is done before you move onto the next one. Diversifying your portfolio will allow your business to break through the challenge of a global pandemic. 3 Key Points: When you are able to track your time, you can find out how much time you are spending on tasks that should be delegated. Writing out the key elements of the business, and then training other people to do those, is how all companies grow. Your business is not going to be different. Using Key Performance Indicators (KPIs) allows entrepreneurs to track their most important numbers and keep a finger on the pulse of the business. Resources Mentioned: Learn more about (Hyperfast Academy); (Join the HyperFast Team) Dan Lesniak (bio, Facebook, Twitter) Geordie Wardman (Website, Twitter) Loom - Video Software Profit First - Book Zoom Slack Trello Skype Google Hangouts Google Sites QuickBooks
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak speaks with Larry Perkins, the author of the relationship-building book, Don't Be A Stranger, and an experienced entrepreneurial consultant with over 18 years of experience. Listen to hear why building your relationship base is so important for your business, especially during the current pandemic. Episode Highlights: The Zoom world has taught businesses and entrepreneurs how to pivot their businesses and use their time differently. Larry has become passionate about building relationships over the last 13 years since he started his business. Don't Be A Stranger is all about how to build relationships. The art of building relationships is more relevant than ever right now because of the global pandemic. Larry has kept the relationships the same, meeting people where the relationship sits naturally, just over Zoom. As it relates to networking and marketing, group calls with a moderated discussion can be personalized to connect on a human level. So much content and Zoom communication has brought about a certain level of Zoom fatigue. Leverage the group calls to create client relationships at an individual level. Efficient follow-ups ensure that you are top of mind when they need someone to solve their problem. The human brain can only track about 150 things at a time, so you must stay relevant. CRM helps when you are coordinating amongst different people when it can be kept simple. The context of the conversation does not necessarily matter as much as that the conversation is happening. Having established organic touchpoints help people remember that you are alive. Stay in touch with someone because you like staying in touch, because they won't pick up when you are being too pushy. You never know when these random relationships will blossom into a business relationship, or put you in front of the right people, Don't bring a negative into the conversation, Focus on the things that people actually want to read about and stay away from how great you are, Aspects of networking are going to look unique when the pandemic is over, Larry offers advice for both experienced and brand new entrepreneurs as it relates to following up with the people in their network. Don't be afraid to look dumb doing something that you have not done before. Larry keeps busy with a plethora of interesting hobbies, including hip hop dance lessons. 3 Key Points: The need for building relationships hasn't disappeared with the pandemic, it has only changed forms. You can still keep relationships in the same manner, just over Zoom. People are going to remember the most recent and most relevant. It's important to make sure your follow-up system is well thought out so that you are top of mind when the time comes that someone needs your services. Networking, amongst everything else, will look different post-COVID than it did pre-COVID. We will probably see a hybrid that has some aspects of pandemic networking that will stay, while others will go back to normal. Resources Mentioned: Learn more about (Hyperfast Academy); (Get 100 Free Tips) Dan Lesniak (bio, Facebook, Twitter) Larry Perkins (website, LinkedIn) Don't Be A Stranger (book) SierraConstellation Partners (website) Tony Robbins
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak speaks with Henry Daas. Henry has spent over 30 years as an entrepreneur, the last 10 as a coach to both million-dollar and startup clients, and recently wrote a book, FQ Financial Intelligence. With his plethora of experience, Henry has some great advice for new and experienced entrepreneurs alike! Episode Highlights: Henry has spent the last decade as a coach for million-dollar and startup clients. Businesses who already have a million-dollar-plus business usually involve multiple employees. Startups don't know what they don't know and need to focus on the critical path. Less than 1% of real estate agents even hit $250K every year. Entrepreneurs tend to keep doing the work when they should transition to the person who pulls the levers. At the end of the day, you're still going to run out of time, so you need to hire people. A short-term investment of time and money to bring someone in and train them up will pay off in the long-term. Compare the risks of standing still vs. making a move. The amount of opportunities that are available to you depends on what class of houses you choose to work with. One problem with entrepreneurs is that they don't know what the end game is. Many entrepreneurs don't have the mindset that they are actually entrepreneurs. Successful entrepreneurs are fully aware that every single day brings something new, and are prepared for that. It typically takes three months for clients to know if Henry is the right coach for them. Human beings love doing things the same way because they are addicted to comfort. Playing big does not mean taking irrational risks with your business. Henry's book was first written as a course, then he decided to turn it into a book. Early-life experiences mold people's decision-making skills for the rest of their lives. The world doesn't care if you lose your job or income; the bills are going to keep coming every month. Brokers have no risk until they invest their own money and time in the deal. Gathering as much information as possible will give you the skills and confidence to be successful. Surround yourself with the right people that will help push you to the next level. Henry paid the price for taking a large risk when his business partner committed suicide. People ignore the risk because they can't take their eyes off of the return. Henry likes to spend his free time on the golf course. 3 Key Points: Entrepreneurs who want to break through a financial ceiling must scale up and bring in the right people to help them grow their business. Knowing the destination is essential for entrepreneurs because then they can break down the necessary steps to get there. It is vitally important to surround yourself with the right people. You may think you know everything but the absolute fact is that no one does. Resources Mentioned: Learn more about (Hyperfast Academy); Hyperfast Coaching (website) Dan Lesniak (bio, Facebook, Twitter) Henry Daas (website, LinkedIn) Henry's Book: FQ Financial Intelligence Get 1 month of free coaching with Henry: https://podcast.daasknowledge.com/
In this episode of The Hyperfast Agent Podcast, host Dan Lesniak speaks with Realtor and Team Leader of The Gillies Team, Michael Gillies. In a time that so many real estate agents are struggling, Michael has found a way to continue to grow. The lock down has brought double-digit percentage growth for The Gillies Team, and Michael tells us all about how he's going to attain even higher levels of success this year! Episode Highlights: Michael details his journey from UVA to what was supposed to be a temporary stay in the real estate industry. The real estate business revolves around the constant drive to see things grow. Michael's company is trying to hit its goal of 200 sales by the end of this year despite all the chaos. In 2008, the financial crisis presented an opportunity for real estate agents to build a strong foundation. Even in the ugliest of situations, you have to be able to find the hidden opportunity. Having the right mindset can guide you through life and the chaos that comes with it. Your team members are going to be directly affected by the attitude that you bring to the table. If you're not careful, being a leader can put you on an island away from your team, so make sure to stay connected. A leader's job is to make sure that their staff feels, and truly is, secure. There are still ways to get the job done, but it takes the right attitude and innovation to find those ways. Don't focus too much on the negativity of the daily news. Michael details how he has managed to continue growing his numbers during the global pandemic. The people that are at the top of their game and industries make the incremental improvements. Too many agents rely on their charm or vision when some people just want results. Find a way to highlight your strengths when you go into a listing so you can separate yourself from the other agents. As a new agent with a small number of clients, you can sell yourself more than someone who has a big team and more clients. Experienced agents can become jaded because of past experiences and that can interfere with sales. Expressing your excitement and desire to become a seller's agent might be all it takes to close the deal. Get to know your clients at a deeper level so you can really understand their “why”. Establish your expertise while still showing that you care about and understand their motivations. Focus your presentation on how you are going to get them to where they are trying to go. Open your ears to the good things and tune everything else out. You have to set some boundaries and leave some part of yourself for your family after the work day is over. Don't give your clients bad advice because you didn't take the time to read through the contract. 3 Key Points: Mindset is everything. It's a daily choice that will determine if you are going to sit down and take the beating, or stand up and take advantage of the opportunities that are in front of you. As a leader, it's vital to put your team members in a position to succeed. With so much uncertainty right now, teams need their leaders more than ever to give them some security. Show up and get to know your client at a deeper level. Understanding their motivations for moving and where they want to go will make the process much easier. Resources Mentioned: Learn more about (Hyperfast Academy); Refer your clients at (kerishull.com) Hyperfast Coaching (website) Michael Gillies: (Website; Facebook) Atomic Habits - Book MIT Study National Association of Realtors
On this episode of HyperFast Agent Podcast, host Dan Lesniak speaks with Ashley McDougal, a mortgage lender turned real estate agent. Hear how Ashley ended up on track to double her business this year in the midst of a pandemic, and the advice she would give to both new and experienced agents. Episode Highlights: Ashley is a realtor in Hampton Roads, VA, and was previously in mortgage lending but switched after the 2008 crisis. As a lender, she started to get close with a lot of the realtors she worked with. Ashley had her first closing as a realtor about 5 months after she started. Some advice Ashley would give to a realtor about understanding lenders is that you should look at your lender as a partner, not merely as a source of income. Find a lender that has, for lack of a better term, good bedside manner. Ashley only works with local lenders. Ashley's area has a heavy military population, so lenders she works with have to have a strong knowledge in VA loans. With the support of Hyperfast Coaching, Ashley is on track to nearly double her business this year even during COVID. Available inventory is low right now, along with low interest rates, so there's a lot of pent-up demand. Ashley has been sending a lot of off-market letters and she's getting much higher than normal response to them. As an agent, try to find the perfect home for the client no matter the inventory by using off-market outreach. It's important to tell your client what strategies you're using to do this, so they understand how hard you're working for them and your word of mouth will be better. Ashley hired a marketing specialist and is growing a team of agents and administrators under her. During COVID, Ashley has prioritized a lot of marketing, press and PR for her business. Ashley's family has “adopted” a nurse to support with gifts and emotional support during COVID, and it grew into a Facebook page called “Adopt a Hospital Hero.” The program also dropped off gifts on a weekly basis to several hospitals. Ashley's biggest piece of advice to a new agent is to spend at least two hours of your day prospecting. Ashley's advice to an experienced agent is to find a mentor that is two steps ahead. Her biggest challenge in her career is balancing being a mom and being an agent. When she's not selling real estate, she's watching her kids at a wrestling match or soccer game, or spending time with her 6 month old chocolate lab. In five years, Ashley would like to see her team hit 10 people, and she would like to have experienced a lot of personal growth. 3 Key Points: Build a relationship with the lenders you work with and view them as a partner. Especially in a time of low inventory, don't forget about off-market prospecting. Remember that there is always room for more personal growth. Resources Mentioned: Learn more about (Hyperfast Academy); (HyperFast Coaching program) Dan Lesniak (bio, Facebook, Twitter) Ashley McDougal (Instagram, YouTube, LinkedIn) Email Ashley: ashley@sell757.com
During today's HyperFast Wealth segment, host Dan Lesniak speaks with Jeff Love, an attorney who focuses on real estate, corporate, and securities law. Listen to hear Jeff's advice for new investors putting together contracts for residential and commercial real estate investment deals. Episode Highlights: Jeff Love is an attorney that specializes in putting together contracts for residential and commercial real estate deals. It's important to understand the market that you're working in to advise potential investors. When getting into larger deals, understand that investors are looking more at cash flow, potential appreciation, financing, and the tenants they might attract. If you want to get into bigger deals, start understanding the metrics investors are using to look at those deals. A common pitfall first-time investors make is not understanding their market. You need to understand the whole process if you don't already have experience. Educate yourself before you get hands-on experience. Talk to fellow agents that are in the multi-family space. Team up with someone with experience. A big part of what Jeff does is putting together different types of partnerships. You need to have a strong team in place as a new investor. You need a strong agent to help you find properties and to negotiate a good deal. Ask if you have a good insurance broker that ensures you have the right coverage and premiums. There's no substitute for a good accountant. You may also want a cost segregation expert. You need a good attorney to help you prepare these documents. When you put together an agreement, make sure you have the right structure in place. Know the intention for your project. Know your exit plan for these assets. Make sure your investors are on the same page. If you bring on partners your timelines may be different. You can use a buy/sell agreement to manage different triggering events with your partners. Set up your business entities in the beginning with contingency plans in place. You want to be able to understand the purchase agreement so you can guide your client. It helps to have a basic understanding of these agreements. You'll see a limitation of liability more frequently in these agreements. Due diligence is much longer in commercial deals because there's much more to review. It's important to realize that the value of some of these documents that you can get in your due diligence period. Almost universally you will want to get title insurance. Being an experienced investor will help you know how to get the best terms. Understand the financials and the market. The environment is less competitive now. There will be room to negotiate. Remember that investments are non-emotional transactions. New investors should get their team in place before they jump in. Successful investors learn from their mistakes. In 2021, we'll see depressed assets and investors taking advantage of those. Jeff shares what he enjoys doing in his spare time and where he sees himself in five years. 3 Key Points: It's critical for new investors to understand their market and the whole process. You need to have a strong team in place as a new investor. Be intentional with how you set up your agreement and put contingencies in place. Resources Mentioned: Learn more about (Hyperfast Academy); The Keri Shull Team (website) Dan Lesniak (bio, Facebook, Twitter) Jeff Love (LinkedIn, website) Email Jeff at jlove@gibbsgiden.com
During the HyperFast “Hangover” Event, host Keri Shull speaks with Abbey Gibb about how to stand out and lead with value in a community space. Learn how you can make subtle shifts that will give you more opportunities to connect with clients through the media. Episode Highlights: Abbey Gibb was on TV for more than a decade. She won an Emmy for her investigation into child sex trafficking. She found herself in the #metoo movement and now runs her own media consulting agency. Before Keri gave her first public speech she practiced with Abbey on FaceTime. Abbey describes some of her image consulting services. Abbey spoke to Keri about shaping her hair to feel on-brand and on-trend. Understand your colors and learn what makes your coloring stand out. Keri wears a lot of deep blues, royal blues, and purples. Your hair, hands, and clothes are the visual factors to focus on. Abbey suggests accentuating either your eyes or lips with makeup, but not both. She also recommends either wearing a necklace or earrings, but not both. When you feel your best, that will affect your energy. Keri shares about her initial resistance to wearing a center part. If you want to set up a call, you can do a deep dive with Abbey about your messaging and branding. With Abbey, you'll learn ways to start popping above the radar. Get yourself up and dressed and back into the flow. Value is the currency of connection. Offer content people can learn from to add value. When you lead with value in a community space, you create connection. Connection is why people begin to love you and want to buy from you. Abbey thinks radio is a wonderful opportunity once people are commuting again. Reach out to your local television shows. TV is a wonderful step for connecting with your community. Most of Abbey's clients do TV within a week of working with her. Get into community Facebook groups. Reddit is where the Millennials hang out online. Repurpose your LinkedIn content there. Once you provide value, offer a free breakthrough call. Create a three video email series to use for followup. Abbey shares effective examples of how to use the three video series. TikTok is a wonderful place right now because there's no set standard. Abbey coached Keri on how to be herself on video. 3 Key Points: Looking your best will positively affect your energy. Lead with value to encourage connection. Use radio, television, Facebook groups, and Reddit to get in front of your community. Resources Mentioned: Learn more about (Hyperfast Academy); Keri Shull careers (website) Abbey Gibb (website) (Facebook) (Instagram) (LinkedIn) Email Abbey at helloabbeygibb@gmail.com Abbey Gibb's TED talks (video) (video) Reddit (website)
During the HyperFast “Hangover” Event, host Keri Shull speaks with Tom Daves about adding value with guaranteed sales. Tom shares how he helps clients using guaranteed sales, why guaranteed sales can help sellers who are on the fence, and how to use endorsements to generate leads. Episode Highlights: Tom Daves is with eXp Realty in Northern California. Tom started using guaranteed sales as a differentiator. Guaranteed sales can take away fear. People like having different options. Tom explains how a guaranteed sale works. Tom has been successful by giving his clients three options. Keri tries to get her listing agents to identify where the fear and stress is coming from and use the guarantee to shore up that fear. Keri's goal with guarantees is finding a way to create a win for the client. Guaranteed sales are a good conversation starter. Tom hired a local celebrity to endorse his services on radio. He believes that having an endorsement is much better than advertising on the radio himself. During the pandemic, Tom has seen investment buyers pull back. You can leverage testimonials from happy clients moving forward. Radio works a lot better for Tom's commercials. Tom connected with Radio and TV Experts (RATE) to make his connection with Barbara Corcoran. Many people are not selling simply to get the top price. Guaranteed sales can push a prospective seller off the fence. Tom shares how he handles calls inquiring about the guarantee. He asks about their timing, where they're going, and what they think their home is worth. A lot of people lose business by trying to entertain the client's questions on the phone. Get as many video testimonials from your clients as you can. How you coach clients to do the testimonial is so important. Ask them to describe the problem they faced and how you solved that problem. Most of the time you'll pay for an endorsement from a celebrity. 3 Key Points: Offering guaranteed sales gives your sellers more options. You can leverage testimonials from happy clients. Guarantees are a perfect way to solve for sellers who feel reluctant to list. Resources Mentioned: Learn more about Hyperfast Academy; Get Dan's book for free here Keri Shull: Linkedin, Facebook, Instagram Tom Daves website, Facebook RATE website
During the HyperFast “Hangover” Event, host Keri Shull provides five tips to boost your business. Keri's tips will help you deepen relationships, expand your sphere of influence, and get in front of the people that matter most. Episode Highlights: Some of Keri's tips will be easy to implement, others will be harder. It's important to deepen relationships. Keri started doing webinars with other people in her network to teach. Think of people who have the opportunity to refer you to many clients. Think about your past clients. Who are your raving fans? Think about your prospects. Certain prospects can connect you to whole groups of people. Consider your vendors, such as stagers, lenders, and more. Think about how you can add value to them. Leverage video with clients. Keri challenges you to send an individual video to all the people on your list to make your connection more tangible. In video, show them that you care, make it personal, tell them how you're serving clients, and ask of anyone they know that you may be able to support. Wish them safety and health. Don't overcomplicate it. You can create videos with your phone. Leverage LinkedIn. Look for corporate accounts. LinkedIn is a great way to expand your network. On weekdays, Keri connects with at least twenty new people. Keri goes to the influential people in her sphere and goes through their lists to see who she wants to connect with. Keri got 39 recommendations in two days just by asking. This can build your credibility on LinkedIn. Write recommendations for your vendors. Build LinkedIn time into your daily calendar. LinkedIn can be very empowering when you're trying to rebuild. Corporate accounts will allow you to do one buyer presentation and capture many clients. Do an educational event where you provide value to their staff and you educate them. Be specific with who you're targeting when you're going after corporate accounts. Present yourself as a community liaison. Think about how you can support another business. When you add value creatively, businesses are excited to work with you. Keri speaks about writing letters of the heart. Express some vulnerability. Welcome connection and emphasize that relationships are important to you. Gifting is all about staying in front of the people that matter most. When a seller doesn't want to list during COVID, dig deep into their why. Isolate why they would make the move and what it would mean in their life. Then assess what they're afraid of. 3 Key Points: Leverage video to stay in front of your most important clients and prospects. Go after corporate accounts and present yourself as a community liaison. Use gifting and letters of the heart to nurture connections. Resources Mentioned: Learn more about Hyperfast Academy; HyperFast coaching website Keri Shull: Linkedin, Facebook, Instagram Giftology (book)
During the HyperFast “Hangover” Event, host Keri Shull speaks with Tom Parmentier of Max House Price about an innovative way to add more value to sellers. The strategies shared in this episode will allow you to set yourself apart from the competition by giving your sellers more options and helping them make more money. Episode Highlights: Tom Parmentier began his real estate career working in investments. He has analyzed over 50,000 properties for comps. His business, Max House Price, helps sellers who are in a position where they don't want to sell to an investor and they also don't want to sell their property as/is. They partner with agents on renovations. Sellers often chose Keri because she gave them options. Think about what you're typically recommending as an agent when you have a property that has obvious problems like stained carpet or a very outdated bathroom. Listing as/is is low risk, but are you wasting your time? You could sell to a cash buyer and that works well for many people if they want to sell quickly. Remodeling for yourself vs. resale are completely different. Two homes on the same street are not going to have the same scope. When you look at a home, identify the big issues. Know the neighborhood. Be careful of trends. It's about what's going to get the house sold for your client for the most amount of money. If you are going to do a renovation, use that as an opportunity to market yourself and your business. Take before and after pictures to show how you've helped your client. There's no out-of-pocket expense for the sellers or for the agent when you use Max Price House. Staging is a good way to bring in a little bit of color. Establish a relationship with a granite supplier. Put yourself in the frame of mind of the buyer walking in. Think about what they're expecting. Changing hardware and paint are very easy things to do. Renovating will speed up time on the market. Bringing options to your clients will bring you more credibility as an agent. This is a great opportunity to think differently about listings. This strategy will open up your buyer pool tremendously. Buyers always over-inflate what it would cost to complete renovations, especially first-time buyers. If you get estimates, let the numbers tell the story. There's not a set time period that the home has to sell by when using this service. Max House Price has a buyout clause if people decide to stay. You can get more listings by presenting more options to your clients. 3 Key Points: Renovation is one way to partner with sellers to add value. When renovating, remember what will appeal to most buyers. Use renovation as a way to differentiate yourself and market your unique services. Resources Mentioned: Learn more about Hyperfast Academy; Get 100 free tips from Dan's book here Keri Shull: Linkedin, Facebook, Instagram Tom Parmentier LinkedIn Max House Price website
During the HyperFast “Hangover” Event, host Keri Shull speaks with developer Andrew Greer about how real estate agents can expand their opportunities by approaching developers. In this episode, you'll learn how to approach developers, what to say to them, and the smart questions you need to ask. Episode Highlights: Andrew Greer is a developer in San Diego, California. They have three ten-plexes actively under construction and another thirty-eight units in the permitting stage. You can do more deals. You can do more expensive deals. Or you can do more repeat business. Andrew likes to do more deals with the same people over and over again. Many realtors overlook the fact that interest lists are gold. You can provide value to that interest list while bringing them into your network. If you work with a developer you'll develop a buyer box. You'll have quick decision making. They are non-emotional clients. With the right developer, you'll always know you can get certain deals done. Keri and Andrew talk about feeling out prospects when approaching them to buy their home for redevelopment. Try to figure out what developers are buying before approaching them. Instead of asking people if you can pick their brain, ask if you can have a conversation where you can add value to them. Keri studied the builders in the market she wanted to take over and she noticed they had agents that were not helping them with the acquisition piece. Tell people you have the ability to acquire the assets they want if they define those assets. Understand how the developers look at the money and what their benchmarks are. Understand how they get the money. Ask if they're able to write a non-contingent offer. Review the properties they buy upfront. Request their buyer box. You need to request their buying strategy. Ask if you could bring them a dream deal, what would it be. Keri always wants to understand their capacity. Listen to what's inhibiting their growth. If you help others lean into their growth and come up with solutions for them, you're creating a long-term partnership. If you're an agent that can help developers raise money, that's helpful. You can give your clients another stream of income when you give them an opportunity to invest. You can host webinars where your builders can present to your clients to create opportunities for investment. 3 Key Points: Know why you're meeting with a developer upfront. Do your research about what they're buying. Get the developer to define what they're looking for, then bring it to them. You can present your clients with opportunities to invest. Resources Mentioned: Learn more about Hyperfast Academy; Refer to The Keri Shull Team Keri Shull: Linkedin, Facebook, Instagram Andrew Greer Instagram, website Email Andrew at andrew@thomas-strafford.com Avail.co
During the HyperFast “Hangover” Event, hosts Keri Shull and Dan Lesniak speak with Rock Thomas, a best-selling author, motivational speaker, and coach about how to succeed regardless of what's happening around you. This episode will inspire you to find your personal path for success. Episode Highlights: Rock Thomas reinvented his identity at 40 when he was diagnosed with alopecia. We need to reinvent ourselves today in the current business climate. Many people right now are doubting their own beliefs. Look around you and think about what you can use that is available to you. Look for opportunities instead of being consumed by fear. The most important thing is to decide what you are going to focus on. It is your job to find your path for success. Rock tells the story of how he overcame adversity in 2006 when a huge business transaction fell apart. We all have a money blueprint. Your bank account reflects your blueprint. When he lost 1.8 million dollars Rock went out, became an agent again, knocked on doors and sold 65 homes in 9 months. Consistently go after success and you will succeed. Many people do not decide to succeed. Decide right now you're going to win through the pandemic. Become an expert at something. Own the experience and show that you're a problem solver. If you're not lit up, then find a way to put meaning into what you're doing. Think about what you're going to do with the money you're going to make. Find a way to run your brain that excites you. Find a group of people that will hold you accountable by encouraging you, supporting you, and challenging you to be your best. Success happens over time. Rock is constantly looking for people with energy that are curious about life, then he invites them to join his world. Be courageous enough to look for the people who will motivate you. Say yes to challenges. Taking on a challenge in one area will strengthen your ability to take on challenges in other areas. Rock has trained himself to be ready for opportunities. Lead with service first. Serving others helps you build up emotional equity. The fortune is in the followup. 3 Key Points: You can decide now that you will succeed. Find a way to get excited about what you're doing. Train yourself to be ready for opportunities. Resources Mentioned: Learn more about Hyperfast Academy; Join the Keri Shull Team Keri Shull: Linkedin, Facebook, Instagram Dan Lesniak LinkedIn, Facebook, Instagram Rock Thomas podcast, website, YouTube, Facebook, Twitter, Instagram
During the HyperFast “Hangover” Event, host Keri Shull speaks with Noah Ostroff about how real estate agents can start building wealth. This episode is perfect for anyone who wants to start investing in real estate. Episode Highlights: Noah Ostroff likes to travel, have fun, and figure out how the different aspects of real estate tie into each other. Noah's long-term strategy is wealth-building. Keri has known Noah for many years. They traveled around the world together. They've collaborated in their businesses many times. Ask what happens if you stop selling houses tomorrow. How much money would you have coming in to cover your expenses? Many people think about retiring at 65. Noah shares interesting statistics about the reality of retirement. Unless you have a proper plan and path to retirement, you're never actually going to get there. It's never too late to start building passive income. Figure out your endgame. Take your job and add a revenue stream based on your access to information. Figure out what avenue you want to invest in. Consider doing 1-2 flips per year. Then move that into long-term passive income streams like rental properties. Always be looking at deals as a shopper. Then when a good deal comes up and the timing is right, become a buyer. There's always risk associated with being an investor. If you understand the market and become a student of investments, that mitigates some risk. Once you learn to minimize your risk you can greatly increase your returns. Investing requires action. Keri asks Noah how to learn about the construction piece so listeners can take action as investors with confidence. Understanding construction budgets comes from experience. If you don't have experience, attach yourself to someone with experience or hire someone with experience. Ask your resources how to find a reputable builder you can run numbers by. You really only know what things are going to cost from doing the same product type over and over again. Being able to find good deals is the biggest value that you can bring investors. There are many different ways that you can structure deals. The key is to find someone who has the money you need for the deal. You might roll your commission into the deal as your cash contribution. Dividing up the roles and responsibilities throughout the deal is another approach. Figure out how to make money while you sleep. Come up with a goal and keep chipping away at it. Wealth-building is the business you're building for the future. 3 Key Points: It's never too late to start investing. Begin making your plan today. Become a student of the market and a student of investments. This will minimize your risk as an investor. As a real estate agent, you can provide value by bringing good deals to investors. Resources Mentioned: Learn more about Hyperfast Academy; Get 100 free tips from Dan's book here Keri Shull: Linkedin, Facebook, Instagram Noah Ostroff website, LinkedIn Email Noah at noah@phillyliving.com