Podcast appearances and mentions of laura klein

"I do not think I can live without something of a musical society. . . . without music, life would be a blank to me."  —EmmaThough these words are spoken by the shallow and pretentious Mrs. Elton, the sentiment is one that Jane Austen herself likely shared. Austen played the pianoforte throughout her life and often incorporated music into her novels. In this episode, we chat with pianist Laura Klein about the music Austen and her family knew and loved and discuss how she used it in her writing to drive plots, reveal character traits, and provide emotional outlets for her heroines.Laura Klein is a pianist and historical musicologist. Her current research centers on the music contained in the Austen Family Music Books collection. She founded The Jane Austen Playlist in 2019, a historical music project that features the music of the Austen family in digitized notations, companion recordings, and dramatically narrated performances. An active performer and presenter, she gives frequent concerts and lecture recitals online, throughout the United States, and in the United Kingdom, including Jane Austen's House and Chawton House.For a transcript and show notes, visit https://jasna.org/austen/podcast/ep21/.*********Visit our website: www.jasna.orgFollow us on Instagram and FacebookSubscribe to the podcast on our YouTube channelEmail: podcast@jasna.org

We began the program with four interesting guests on topics we think you should know more about!Guests this hour included:American Revolution Historian John L. Bell sharing the history of George Washington's time in Boston in honor of President's Day.Mass Audubon Raptor Specialist Norman Smith talking about the nesting of snowy owls on Duxbury Beach this winter.Chef Laura Klein, Instructor at the Cambridge School of Culinary Arts and Owner of Well Seasoned Coaching, talking about egg substitutes we can use in cooking now that the price of eggs has skyrocketed.Joe Dion, Captain of the “Redrum” (and one of the fishermen on “Harpoon Hunters”) talking about what it's like catching Atlantic bluefin tuna using only 10-foot electrified spears and how two of his children suffer from Limb-Girdle Muscular Dystrophy 2C, a rare form of muscular dystrophy. Please consider a donation at: The Dion Foundation for Children with Rare Diseases.Ask Alexa to play WBZ NewsRadio on #iHeartRadio and listen to NightSide with Dan Rea Weeknights From 8PM-12AM!

Not to get all "check your privileges" on you, but if your organization has an in-house research team, or works with a research firm, or even has just one UXR on staff, you gotta count yourself lucky. According to the 2024 State of Research Report by User Interviews, for every one dedicated researcher, there are five PWDRs—that stands for 'people who do research'. So by my math, that means that there's a 1 in 6 chance that one of those PWDRs is you. So if you do identify as a PWDR, you're likely in a situation where you're doing the absolute best job you can doing UXR off the side of your desk, while painfully aware that you don't know what you don't know about doing it better.And since 1 in 6 of us are in this exact position, we held a phenomenal panel event with three renowned user research experts who really get it and want to help. In this recording, you'll learn what good, decent, and great user research looks like, the traits that distinguish good, decent, and great UX design, and useful strategies to connect UX insights to your product's unique selling proposition.Resources from this episode:Subscribe to The Product Manager newsletterConnect with Laura, Steve, and Thomas on LinkedInCheck out Users Know, Portigal Consulting, and Drill Bit Labs

In this episode of Add To Cart, we checkout Founder and CEO of Snotty Noses, a brand that pretty much does what it says on the tin…provides a practical solution for dealing with the bucket loads of snot that the babies and toddlers in our lives seem to generate from the moment they come into our lives. If you are not a parent or have had no experience of this phenomenon…you might want to have a look at Snotty Noses Tik Tok channel to get up to speed. The Snotty Boss, Laura's hero product, is a motorised nasal aspirator that niftily sucks the snot from your child's nose at the touch of a button. Laura's journey has taken her from fulfilling orders at her kitchen bench to being stocked in retailers such as Terry White and Baby Bunting. Links from the episode:Laura Klein from Snotty Noses: The Wholesale Snot Boss | #415Inshot videoPhotoroomQuestions answered in the podcast:What is the weirdest thing you've ever bought online? Which retailer has most inspired you recently? Name a piece of tech that you or your ecommerce business couldn't live without? Can you recommend a book or podcast that our listeners should immediately get into? What is your biggest challenge today? About your co-host: Laura Klein from Snotty NosesLaura began her business in 2013 from the kitchen bench. She was a full-time Mum to three kids under five and on leave from her job as a primary school teacher. Her kids had a runny nose every other week, and she had spent a fortune on snot sucking solutions that just didn't work. She found a motorised aspirator for sale in a parenting magazine and loved it. After recommending it to all her friends, she decided she could start a business selling this product online. She bought a box of stock and the rest is history. That original model of aspirator has been retired, and Snotty Boss hit the market in March 2020. Snotty Boss is now stocked in over 1200 stockists around Australia, and is sold all over the world via the international website (snottyboss.com)You can contact Laura at LinkedInWant to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

Schwangerschaftsabbrüche in der Frühphase sollen in der Frühphase nicht mehr grundsätzlich strafbar sein – das empfiehlt eine Expertenkommission der Bundesregierung. Auch international nimmt die Debatte um Abtreibungen wieder Fahrt auf, mit gegenläufigen Tendenzen. Während Frankreich die „Freiheit auf Abtreibung“ in der Verfassung verankert, übertreffen sich konservativ regierte US-Bundesstaaten mit immer strengeren Abtreibungsverboten. In Deutschland galt die Debatte um Schwangerschaftsabbrüche lange als befriedet. Denn Abtreibungen sind zwar im Strafgesetzbuch geregelt – bleiben aber in den allermeisten Fällen straffrei. Wie es zu dieser widersprüchlich anmutenden Regelung gekommen ist, welche Grundlagen das Bundesverfassungsgericht mit seinen Entscheidungen aus 1975 und 1993 gelegt hat und was genau die Expertenkommission der Bundesregierung vorschlägt, darüber spricht die Justizreporterin Alena Lagmöller mit Laura Klein, wissenschaftlicher Mitarbeiterin und Habilitandin an der Universität Mainz.

In this episode of Add To Cart, we are joined by Laura Klein, Founder and CEO of Snotty Noses, a brand that pretty much does what it says on the tin…provides a practical solution for dealing with the bucket loads of snot that the babies and toddlers in our lives seem to generate from the moment they come into our lives. If you are not a parent or have had no experience of this phenomenon…you might want to have a look at Snotty Noses Tik Tok channel to get up to speed. The Snotty Boss, Laura's hero product, is a motorised nasal aspirator that niftily sucks the snot from your child's nose at the touch of a button. Laura's journey has taken her from fulfilling orders at her kitchen bench to being stocked in retailers such as Terry White and Baby Bunting. Laura shares how she made the tricky move from selling someone else's product to manufacturing her own, her tips for successful affiliate marketing and what she learned from a recent warehouse upgrade.Links from the episode:Snotty NosesDeliver In Person (sponsored)Shopify Plus (sponsored)Questions answered:Now ten years old, how has Snotty Noses business evolved and grown?What type of content performs best on Tik Tok?As the founder of Snotty Noses, what was the tipping point for hiring a GM?About your host: Nathan Bush from Add to Cart Nathan Bush is a director, strategist and advisor. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia's Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Laura Klein from Snotty NosesLaura began her business in 2013 from the kitchen bench. She was a full-time Mum to three kids under five and on leave from her job as a primary school teacher. Her kids had a runny nose every other week, and she had spent a fortune on snot sucking solutions that just didn't work. She found a motorised aspirator for sale in a parenting magazine and loved it. After recommending it to all her friends, she decided she could start a business selling this product online. She bought a box of stock and the rest is history. That original model of aspirator has been retired, and Snotty Boss hit the market in March 2020. Snotty Boss is now stocked in over 1200 stockists around Australia, and is sold all over the world via the international website (snottyboss.com)You can contact Laura at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

Preparing for surgery before or after breast cancer can leave some women questioning the physical changes to their bodies. With oncoplastics, women have many options, including nipple-sparing procedures, skin-sparing mastectomy, breast reduction or breast lift, implants, or aesthetic flat closure. The latest techniques and clinical outcomes will be discussed, as well as common patient questions.

Our recommended five books are:Software Engineering at Google: Lessons Learned from Programming Over Time (Titus Winters, Tom Manshreck and Hyrum Wright)An Elegant Puzzle: Systems of Engineering Management (Will Larson)Scaling People: Tactics for Management and Company Building (Claire Hughes Johnson)Build Better Products: A Modern Approach to Building Successful User-Centered Products (Laura Klein)Team Topologies: Organizing Business and Technology Teams for Fast Flow (Matthew Skelton and Manuel Pais) Software Engineering at Google: Lessons Learned from Programming Over Time (2020, 575 pages, Titus Winters, Tom Manshreck and Hyrum Wright)A fascinating insight into software engineering practices and tools used at technology leader Google. I love their definition of software engineering as programming integrated over time. The 25 in-depth chapters are written by Google domain experts and offer a glimpse into how scaling and sustainability are handled and traded against other concerns.The is a big book full of useful information, but the density of multiple authors limited to a chapter apiecedoes make it challenging to read at times. Definitely recommended, but be prepared to devote a chunk of your time to study the book and get the most out of it.An Elegant Puzzle: Systems of Engineering Management (2019, 288 pages, Will Larson)A beautifully presented hardback book containing engineering leader Will Larson's guidance on engineering management. There is a lot of strong and hard-won advice on organizations, tools, approaches, culture and careers. The content is practical and provides an unusual depth on engineering management in modern software organizations.The figures are sometimes obtuse and the last 71-page appendix and endnotes are mostly superfluous. I also did not enjoy some of the referencing out either where no information is given other than a single word and Q-code link. Regardless, this is a great book.Scaling People: Tactics for Management and Company Building (2023, 432 pages, Claire Hughes Johnson)Author Claire Hughes Johnson is a corporate officer and advisor at Stripe after spending seven years as COO while they rapidly scaled from 200 to over 7000 people. Before this, she spent 10 years at Google leading successful business teams. The book is beautifully presented, full of valuable guidance and provides practical advice of great leadership and pragmatic scaling. The examples are perfectly placed and insightful to demonstrate the advice around them.Build Better Products: A Modern Approach to Building Successful User-Centered Products (2016, 368 pages, Laura Klein)I am starting to love the Rosenfeld Media series — high-quality books, presented beautifully, edited expertly and eminently practical. Color is used intelligently throughout as you would expect from design-focused books.Lean startup expert and “What is Wrong with UX” podcaster Laura Klein writes a great book on how to build new products. This practical guide is organized around exercises with expert advice from experienced practitioners at the end of each chapter. Expect lots of strategy, design, analytics and empathy; heist teams are worth the price of admission on their own.Team Topologies: Organizing Business and Technology Teams for Fast Flow (2019, 240 pages, Matthew Skelton and Manuel Pais)Pragmatic and informative guide to organization design from IT consultants Matthew Skelton and Manuel Pais. Building on their work on Team Topologies with real experience, the authors cover teams as a means of delivery, team topologies that work for flow, and evolving team interactions for innovation and rapid delivery. The book is well written with a good level of depth, with valuable illustrations and strong use of color and design throughout. I recommend this book to anyone interested in creating effective teams and high-performance workplaces. Peter Hyde is surely one of Gartner's most prolific readers and writers. He is an enterprise agile coach with deep experience in helping global organizations transform product development to achieve higher performance, increased quality, faster delivery and an outstanding customer experience.

In this Insights Unlocked episode, Andy MacMillan talks with Laura Klein, a veteran in the experience research space, known for her expertise as an author, UX researcher, engineer, and product manager. They discuss the concept of designing for the smallest possible thing to avoid the cost of rework in product development. Laura emphasizes the importance of building the smallest thing needed to learn something or understand a problem better. It's not about building something small just for the sake of it; rather, it's about identifying the specific information that needs to be learned and finding the most efficient way to gain insights. "Build the smallest possible thing that you can to learn something or to understand something better," Laura said. They also touch on the challenges faced by UX researchers and the importance of including customer feedback in the product development process.

Amy Santee and Laura Klein kick off a whole new season of ranting about hiring! In this episode, Amy and Laura talk about what's been going on in tech over the last 9 months or so (spoiler: it's not great!) and what this means for folks looking for jobs. They also tease some future podcast episodes that they'll probably get around to recording in the future. 

01. Moguai - Celebration 02. Kormak - Give It To Me 03. Antoine Delvig - Legacy 04. Ootoro - Killa 05. Sam Collins & Sly Phil - Dance Tonight 06. Tim Hox - Ebrius 07. Bram Sutherland - Wherever You Go 08. Fedde Le Grand - Let The Groove Be 09. Butter - Blow It Up 10. D Amico & Valax, Doriel - Light It Up 11. Lost Capital - Type Of Way 12. Michael Sparks - Feel It Now 13. Robin Aristo & Nikk & Azooland - Lick My Ice Cream 14. Lost Capital - You Are 15. Sagan - Find A Place 16. Jay Eskar X Tvny X Nat James - Control 17. Jonas Schmidt & Van Snyder - Show Me Love (feat. Laura Klein & Torok) (Mr Sid Remix) 18. Tom Budin feat. Rhiannon Roze - I Like That 19. Saint Punk & Masteria - Dark Side 20. Marc Benjamin - Crypto 21. Nitti & Chase Paves - Xxl 22. Sikdope X Dj Q feat. Killa P - Respect

Kate Rutter shares her thoughts on finding work in a challenging economy, how to design for great creative exchanges, and why she pushes back against authority. Highlights include: ⭐ How have you pushed back against overly rigid hierarchies? ⭐ Why did you take a part-time retail job at a retail store? ⭐ How does the quality of the question influence the quality of the idea? ⭐ Why isn't UX overly kind to late career-stage practitioners? ⭐ How are great creative exchanges like great sex? ====== Who is Kate Rutter? Kate is a Senior Adjunct Professor at California College of the Arts, where, for the past five years, she's been teaching undergraduates creativity and storytelling, and masters' students the foundations of experience design. She is also the Principal of Intelleto, the consulting practice through which she creates and facilitates visual explanations that make complex ideas simple, memorable and shareable. Before starting Intelleto, Kate pioneered the UX learning track at Tradecraft, an immersive learning program for product designers. She also co-founded the online education company Luxr.co, that helped early-stage entrepreneurs to find product/market fit. During her 20 years in the field, she's been a very generous contributor, including sharing her knowledge since 2015 through the “What's Wrong with UX” podcast, which she co-hosts alongside her good friend, Laura Klein.  ====== Find Kate here: LinkedIn: https://www.linkedin.com/in/katerutter/ Twitter: https://twitter.com/katerutter Website: http://intelleto.com/ ====== Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen). Follow us on our other social channels for more great Brave UX content! YouTube: https://www.youtube.com/TheSpaceInBetween/ LinkedIn: https://www.linkedin.com/company/the-space-in-between/  Instagram: https://www.instagram.com/thespaceinbetw__n/  ====== Hosted by Brendan Jarvis: LinkedIn: https://www.linkedin.com/in/brendanjarvis/ Website: https://thespaceinbetween.co.nz/ Twitter: https://twitter.com/brendanjarvis/

01. R3HAB, VIZE (DE), Enny-Mae - One Last Time (Extended Version) 02. Vion Konger, Becky Smith, Nexeri - Not Your Only One (feat. Becky Smith) (Extended Mix) 03. Toby Romeo, Keanu Silva, Izko, Asdis - WOW (Extended Mix) 04. Bruno Be, Reezer - Walking On Water feat. Kyra Mastro (Vicenzi Remix) 05. WATEVA, Sickrate, m els - Revolve (Extended Mix) 06. Van Snyder, Torok, Esox, Jonas Schmidt, Laura Klein - Show Me Love (feat. Laura Klein, Esox, TOROK) (Plastik Funk Extended Remix) 07. Steff Da Campo, SLVR - PAPASITO (Extended Mix) 08. Ofenbach, Fabich - Dip It Low (Extended Mix) 09. Junkey, Kangster, Sensebro - I Just Feeling (Original Mix) 10. Badjokes, Aazar - Freak (Original Mix) 11. Neon Steve, Thai Chi Rose - Get Nasty (Original Mix) 12. Walker & Royce, Nala - Not About You (Extended Mix) 13. Yves V, SEVEK - Same Man (Extended Mix) 14. JK47 - OK Den (Extended Mix) 15. Gammer, Stonebank - Tech (Extended Mix) 16. Chipz - Flexin (Extended Mix) 17. Nicky Romero - Techtronic (Extended Mix) 18. Brohug - Matha (Original Mix) 19. Dillon Francis, Valentino Khan - Move It (ONI Remix) 20. Tiesto, Black Eyed Peas - Pump It Louder (Extended Mix) 21. Ondamike - Boats N Hoezz (Original Mix) 22. Vivid - Hypnotized (Extended Mix) 23. Showtek, Lockdown - In My Soul (Extended Mix) 24. David Guetta, MORTEN - Element (Extended Mix)

01. R3HAB, VIZE (DE), Enny-Mae - One Last Time (Extended Version) 02. Vion Konger, Becky Smith, Nexeri - Not Your Only One (feat. Becky Smith) (Extended Mix) 03. Toby Romeo, Keanu Silva, Izko, Asdis - WOW (Extended Mix) 04. Bruno Be, Reezer - Walking On Water feat. Kyra Mastro (Vicenzi Remix) 05. WATEVA, Sickrate, m els - Revolve (Extended Mix) 06. Van Snyder, Torok, Esox, Jonas Schmidt, Laura Klein - Show Me Love (feat. Laura Klein, Esox, TOROK) (Plastik Funk Extended Remix) 07. Steff Da Campo, SLVR - PAPASITO (Extended Mix) 08. Ofenbach, Fabich - Dip It Low (Extended Mix) 09. Junkey, Kangster, Sensebro - I Just Feeling (Original Mix) 10. Badjokes, Aazar - Freak (Original Mix) 11. Neon Steve, Thai Chi Rose - Get Nasty (Original Mix) 12. Walker & Royce, Nala - Not About You (Extended Mix) 13. Yves V, SEVEK - Same Man (Extended Mix) 14. JK47 - OK Den (Extended Mix) 15. Gammer, Stonebank - Tech (Extended Mix) 16. Chipz - Flexin (Extended Mix) 17. Nicky Romero - Techtronic (Extended Mix) 18. Brohug - Matha (Original Mix) 19. Dillon Francis, Valentino Khan - Move It (ONI Remix) 20. Tiesto, Black Eyed Peas - Pump It Louder (Extended Mix) 21. Ondamike - Boats N Hoezz (Original Mix) 22. Vivid - Hypnotized (Extended Mix) 23. Showtek, Lockdown - In My Soul (Extended Mix) 24. David Guetta, MORTEN - Element (Extended Mix)

Laura Klein reflects on the lessons learned from over 20 years of working in and consulting to Silicon Valley tech startups, including… ⭐️ Why do organisations resist UX research? ⭐️ What needs to be in place to maximise the value of UX? ⭐️ How did Eric Ries (author of The Lean Startup) shape her thinking?  ⭐️ Do teams have to be happy to be effective in making great products? ⭐️ What do user researchers need to understand about product managers? Who is Laura Klein? Laura is the Principal of Users Know and one of the most well known personalities in the worlds of UX and product. She has worked as a UX designer, product leader and engineer. Laura is the author of “UX for Lean Startups” and “Build Better Products” and the co-host of the podcast “What Is Wrong With UX”. Both of her books have had a profound impact on the way that product people go about creating value for users and their organisations. ====== Find Laura here: LinkedIn: https://www.linkedin.com/in/lauraklein2/ Website: https://www.usersknow.com/ Blog: https://www.usersknow.com/blog Medium: https://medium.com/@lauraklein Twitter: https://twitter.com/lauraklein Listen to Laura's podcast - What Is Wrong With UX:  https://www.usersknow.com/podcast Treat yourself to a copy of Laura's books… Build Better Products: A Modern Approach to Building Successful User-Centred Products https://bit.ly/3ssmLOP UX for Lean Startups: Faster, Smarter User Experience Research and Design https://amzn.to/3dQCnHC ====== Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen). Follow us on our other social channels for more great Brave UX content! YouTube: https://www.youtube.com/TheSpaceInBetween/ LinkedIn: https://www.linkedin.com/company/the-space-in-between/  Instagram: https://www.instagram.com/thespaceinbetw__n/  ====== Hosted by Brendan Jarvis: LinkedIn: https://www.linkedin.com/in/brendanjarvis/ Website: https://thespaceinbetween.co.nz/ Twitter: https://twitter.com/brendanjarvis/

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Laura joins Dan to take a closer look at hiring practices.

"This book is useful, actionable, and actually fun to read! If you want to get your team aligned around real, measurable goals, Radical Focus will teach you how to do it quickly and clearly." - Laura Klein, Principal, Users Know A actionable business book in the form of a fable. Radical Focus tackles the OKR movement and better goal setting through the powerful story of Hanna and Jack's struggling tea startup. When the two receive an ultimatum from their only investor, they must learn how to employ Objectives and Key Results (OKRs) with radical focus to get the right things done. Will they be able to accomplish the few critical actions that will save their startup? Or will they end up mired in distractions and choices as their time runs out? The author pulls from her experience with Silicon Valley's hottest companies to teach practical insights on goal setting in fable form. How do you inspire a diverse team to work together, going all out in pursuit of a single, challenging goal? How do you stay motivated despite setbacks and failures? As you see through Hanna and Jack's story, it's about creating a framework for regular check-ins, key results, and most of all, the beauty of a good fail.

Welcome to the Mavericks Do it Different Podcast with Paul Finck!  Where we highlight

In this episode, co-hosts Lisa Welchman and Andy Vitale speak to user experience design expert Laura Klein. Laura is the author of Build Better Products and UX for Lean Startups. Laura spoke about how a lack of reflection and consideration during the product development life cycle contributes to some of our online low-quality experiences. She also reveals how her engineering background and love of logic impact how she approaches user experience design. Episode transcript   About Laura Klein Laura fell in love with technology when she saw her first user research session over 20 years ago. Since then, she's worked as an engineer, user experience designer, and product manager in Silicon Valley for companies of all sizes. She's written two books for product managers, designers, and entrepreneurs, Build Better Products (Rosenfeld Media '16) and UX for Lean Startups (O'Reilly Media '13), and she's a frequent speaker at tech conferences, including SXSW, Lean Startup Conference, and Mind the Product. She is currently Principal at Users Know, a UX design consultancy, and works as a coach and adviser to product teams and startups.   Resources Laura Klein's Website Build Better Products: A Modern Approach to Building Successful User-Centered Products by Laura Klein UX for Lean Startups by Laura Klein What is Wrong with UX Podcast   People and Topics Laura Talks About Kate Rudder How to Build a Task Flow How to Build a Task Flow Part 2: Combining Modules   Follow Laura Klein on Social Media Twitter

Laura Klein, author of "Build Better Products" and "UX for Lean Startups" is going to be talking about the vital role that UX design plays in modern Product Management.Get the FREE Product Book here

Sacking her distributor enabled Laura Klein to take her Snotty Noses business to a whole new level … along with some very smart marketing. Host Tim Reid chats with her all about it. See omnystudio.com/listener for privacy information.

Laura Klein reflects on the lessons learned from over 20 years of working in and consulting to Silicon Valley tech startups, including…   What things need to be in place to maximise the value of lean UX? Why do organisations either not do or resist user research? How did Laura's time working with Eric Ries at IMVU shape her thinking?    Who is Laura Klein?   Laura is the Principal of Users Know and one of the most well known personalities in the worlds of UX and product. She has worked as a UX designer, product leader and engineer. Laura is the author of “UX for Lean Startups” and “Build Better Products” and the co-host of the podcast “What Is Wrong With UX”. Both of her books have had a profound impact on the way that product people go about creating value for users and their organisations.   ======   Find Laura here:   LinkedIn: https://www.linkedin.com/in/lauraklein2/ Website: https://www.usersknow.com/ Blog: https://www.usersknow.com/blog Medium: https://medium.com/@lauraklein Twitter: https://twitter.com/lauraklein   Listen to Laura's podcast - What Is Wrong With UX:  https://www.usersknow.com/podcast   Treat yourself to a copy of Laura's books…   Build Better Products: A Modern Approach to Building Successful User-Centred Products https://bit.ly/3ssmLOP   UX for Lean Startups: Faster, Smarter User Experience Research and Design https://amzn.to/3dQCnHC   ======   Thank you for tuning in! If you liked what you saw and want more ...   ... please leave us a review on Apple Podcasts (or wherever you listened).   You can also follow us on our other social channels for more great UX and product design tips, interviews and insights!   LinkedIn: https://www.linkedin.com/company/the-space-in-between/ Instagram: https://www.instagram.com/thespaceinbetw__n/   ======   Host: Brendan Jarvis https://www.linkedin.com/in/brendanjarvis/

In this episode we host Laura Klein who is an expert in user research. Laura is the Principal at Users Know, and has over two decades of experience in user research. She is the author of several books including Build Better Products, and UX for Lean Startups. Additionally, Laura co-hosts the podcast, “What’s Wrong with UX?” In this episode we talk about some tips to do effective research and discuss how to balance product vision with feedback. usersknow.com awh.net

Steve is joined by author, podcast host, teacher and coach Laura Klein.

- The differences and similarities between UX and product management - How planning a heist is just like building digital products - Who owns the responsibility of “knowing your customers” - Using both quantitative and qualitative research to improve your designs and products

She got punished because she was selling more than the supplier and that TV and radio stations wanted her to showcase this product … simply as she was so passionate about helping babies breath easy. But as all good challenges do…they push those who are ready to open the next door of inspiration and that’s Listen In The post HP 75: Helping Babies Breathe – The Story Behind The Snotty Nose Boss™ with Laura Klein appeared first on The Wellness Couch.

In this episode, Annette interviews Laura Klein, founder of Snotty Noses Boss. We will hear about how a school teacher turned entrepreneur grew her business to a multimillion dollar business from cleaning babies noses.

In this episode, Annette interviews Laura Klein, founder of Snotty Noses Boss. We will hear about how a school teacher turned entrepreneur grew her business to a multimillion dollar business from cleaning babies noses. Mentions on the show - https://bit.ly/2QM1cYF Stay in contact with me here: Instagram – @annette_lackovic Facebook – @annettelackovicofficial

I love to hear other entrepreneurs' tell their stories about how they started their business, and how they got from there to where they are now.  This week I'm excited to interview my guest, Laura Klein from Snotty Noses.  Laura began her business as a side hustle when her kids were little and she was on maternity leave from her job as a teacher.  I don't think Laura could ever have fathomed back then that she would go on to build a multi-7-figure business!  What began as a direct-selling opportunity, promoting a clever gadget she'd been using herself and recommending to friends, grew into a lucrative international eCommerce brand. She now manufactures her own line of products as well as retailing other brands, and sells all around the world. Tune in to listen to Laura's story - from side hustle to 7-figure empire! She shares so many nuggets of gold in this episode too. Ideas you can easily apply in your own business, as well as stories and analogies that will inspire you.

'What Is Wrong with Why UX?' should be the title of this special episode of 'Why UX?' where Helena interviews the host of the podcast 'What Is Wrong with UX?' and author of the books 'UX for Lean Startups' and 'Build Better Products', the one and only, Laura Klein.     Thanks to Pavel Bavtra and Simon Dybdal for making this episode!

My guest today is my friend Lou Rosenfeld. Besides publishing books — including my own Living in Information — Lou and his team at Rosenfeld Media organize and manage industry conferences. In this episode, we talk about how they transitioned the recent Advancing Research conference from an in-person to a fully virtual event. Listen to the full conversation   Show notes Louis Rosenfeld Rosenfeld Media @louisrosenfeld on Twitter The Informed Life Episode 1: Louis Rosenfeld on Managing Advancing Research 2020 Conference Some lessons learned from producing a virtual conference by Louis Rosenfeld Zoom Video Webinars Vimeo Cheryl Platz Abby Covert Steve Portigal Natalie Hanson Mailchimp Mural Slack The Brady Bunch title screen Living in Information: Responsible Design for Digital Places by Jorge Arango Hopin IxDA Berlin The User's Journey: Storymapping Products That People Love by Donna Lichaw Meld Studios Enterprise Experience Conference 2020 DesignOps Summit Doctor's Note (Andy Polaine's newsletter) Power of Ten (Andy Polaine's podcast) Informa(c)tion (Jorge Arango's newsletter) Some show notes may include Amazon affiliate links. I get a small commission for purchases made through these links. Read the full transcript Jorge: Lou, welcome to the show. Lou: Thanks, Jorge. Glad to be here – again. Jorge: Yeah. Usually I start episodes by asking guests to introduce themselves, but you not only have the distinction of having been our first-ever guest on the show, you now have the double distinction of being the first-ever repeat guest on the show. Lou: Well, Jorge, I'm glad to be a Guinea pig in any of your experiments, so thank you. The remote Advancing Research Conference Jorge: The reason that I thought it would be interesting for us to have another conversation now is that the coronavirus pandemic has driven all sorts of changes in our society, in our economies, and in the way that we work. And among those changes, we are meeting differently, and we are doing things like conferences differently. And you and your team organize conferences and had the experience recently of having to very quickly restructure an event that was scheduled to be live and in-person. And you had to switch it to have it be all online. And I've heard nothing but good things about that experience, and I was hoping that you would tell us how you did it. Lou: Aw, well, thanks. I'm glad you're hearing good things. I mean, the general response among attendees and speakers and sponsors, actually, seem to have been very positive and I'm really grateful for that. I think it's really important that when you say how you did it, that's a… going to be a collective you, not an individual you, because it was really like a Herculean effort. I mean, I call it a moonshot, where we had like a couple of weeks that involved our speakers, our curators, our internal team, a lot of vendors. It was massive. The conference was Advancing Research, and actually it's the first time we've done it. We were going to do it in New York City, and it was programmed, and it was actually sold out five weeks in advance. And then suddenly everything hit the fan or started to, and at first we were going to create a hybrid event of in-person and virtual because New York City was still open for business, and you know, it's still seemed like a lot of people wanted to come in person, and the venue was assuming we were coming, they weren't going to refund our money, or even a part of it – a lot of moving parts. And then ultimately, we went into a new mode where you could not have people in-person at any scale, and, at least some force majeure clauses kicked in and, you know, we still financially took a big bath, but we had a great program. We felt very strongly that people wanted us to continue with it. The speakers had prepared at that point for probably about four months. Because we do extensive program design and then months of speaker preparation once the program is in place, and we didn't feel it was right to cancel for them. Nor did we feel like it was right to cancel for attendees if we could do a virtual event. Changes to the conference So, what did we do? We decided we had to stick to the original two-day schedule for the main program, just single track. And two days was not ideal in terms of keeping people engaged. You know, you're basically running nine hours a day. But we felt like we kind of had to stay true to that on behalf of the attendees. We didn't think it was going to be easy for them to adjust their schedules at that late point now, two, three weeks before the event. So, we kept that together. We'd have also inconvenienced many speakers to change it. And so, I wrote a little article in Medium if people are interested. They can probably just find me by searching my Twitter ID, @louisrosenfeld. I wrote some of the ideas up, but I will tell you a few highlights. One is that it's hugely important to prep speakers for the remote experience. Our speakers were already prepped from a content perspective. They were in great shape, had fantastic talks. But we did two rounds of tech checks to speakers, one the day of, but more importantly, one during the week prior. And you will see, if you're doing a virtual event of any type, that speakers, if they're new to this, they don't know where to stand or sit. You may want to do one or the other. Their faces aren't close enough to the camera in many cases. Their technology is problematic. And so we actually, gave them a credit to order their own equipment. Go get a better mic, that type of thing. At that point, it wasn't always possible for Amazon to turn it around very quickly, but we did our best. Things like lighting, things like what they wore, and also getting them comfortable with the technology. In our case, we used Zoom Webinar. But, not so simple, we actually then streamed a livecast version from Zoom to Vimeo, and then we embedded… it's a little Rube Goldberg, but we embedded the Vimeo stream onto a password protected webpage on our website, conference website. So, we made the content and the livestream exclusive to paid attendees. Not surprising. Having the speakers in Zoom Webinar was comfortable for them. They were mostly comfortable with presenting in Zoom. But when we did the those tech checks, we made sure they were comfortable because I can tell you firsthand that, when I presented remotely, especially early on when Zoom was new for me, I didn't always know where to find that “share screen” button when the, you know, I had that deer-in-the-headlights moment. You may be very experienced in Zoom but there still may be things that you don't have much experience with as a presenter in Zoom. So, we got them comfortable with that. It was nice in Zoom, to not have the attendees there. Attendees are all experiencing things through the livecast. And that made it easier to manage the Zoom space as a space for speakers and curators and the MC. We also found that the signal actually worked pretty well for people consuming the livecasts. There were surprisingly few technical problems. They were almost exclusively due to poor local bandwidth, which is often correctable by plugging into a router directly or getting closer to the router or turning off background apps that suck bandwidth up and just using the right browser. We found that Chrome didn't work well, it didn't play well with Vimeo, surprisingly. Establishing contingencies So, we also put in place like a huge number of contingencies. Like, I got to tell you, the thing that kept me up at night the most was what if… what if Zoom goes down, what if Vimeo goes down? What if our website goes down? What if the speaker's local connection goes down? And we came up with contingency upon contingency. And we only had one problem technically, with one speaker having to go to the contingency because they're local connectivity was suffering. So, I can get into some of those if you like. I will just say this. I would not rely on a recording as a backup. I don't think that's necessary; I don't think it's very good for the speakers, I don't think it's very good for the attendees. I think just having something as simple as the speaker dialing in to Zoom on their phone, or at least using a phone connection with the Zoom client on their phone. Muting that connection, having it ready to go to unmute should their computer crap out and having us ready to run the slides for them was a much better backup plan than having a recording ready to go. So, there's just like a whole bunch of these little persnickety things that we had to learn in two weeks' time. About the team We also had a fantastic MC, Cheryl Platz, who we already had lined up to be our MC. And we got so lucky because she was someone who was very comfortable with being an MC remotely. And she did it like making sure speaker number one got out of the way while she chatted up speaker number two and made sure speaker number two had their screen shared before she went away. So, she was just a fantastic, fantastic MC. Our curators, Abby Covert, as you mentioned, and Steve Portigal, and Natalie Hanson, all did a wonderful job. Our team did a wonderful job operating the whole thing. And it basically allowed the program to really stand up for itself, and the technology didn't get in the way. The sponsor experience I do want to mention one more thing though. We're a company that puts conferences on that really try to appeal to our sponsors. So, I will say, we never let our sponsors call the shots in our program. We've never done pay-for-play. The integrity of our programming efforts is tantamount, critical for us. That said, we want to have sponsors participate. And when we do an in-person conference, we have an expo and sponsors get involved in other ways. In this case, we went to our sponsors two weeks before the show and said, listen, we'll work with you, and we're going to develop a platform for a secondary program of sponsor-led events that would happen before and after the conference each day and during breaks. And we will basically create a webpage and essentially a platform and some support for sponsors. You are the sponsors, here are some ideas. This is your chance to step up, show your support for the community, your thought leadership, highlight your really great ideas, your great content. And Jorge, they really did step up to the plate. In fact, in a way, we had too many sponsor-led activities. We had something like 43 sponsor-led activities over two days. And they were fantastic. Like we've had people saying, I want to get a recording of that great session that MailChimp did or that Mural did, or whatever, and I don't know if you see that happen very much in an in person event that that people are dying for the sponsor's content. And again, it's because you're doing it virtually, the sponsors are pushed in effect to make sure what they're doing is engaging and not just a pitch or no one's going to come. And we opened the sponsor events to our broader community. We have, each of our conferences has an associated community of thousands of people that can participate. So, the sponsors ended up getting better turnout and better engagement than normal because they did, you know, we opened it up, but they also did a great job with their content. Flattening of hierarchies And a lot of our attendees found that the interaction in Slack – this is where the discussion went on – was superior than the interaction they might have in person. The hierarchy was flattened in many cases, introverts were able to ask questions, even of speakers, and interact with each other… Ultimately, in many respects it was a better experience than people might ordinarily get. And the time zones are an issue, but we always make our recordings as well as our sketchnotes and our trip notes and other materials available to attendees after the event, and that was part of the exclusive deal. They got all that content. So, if they missed something, or slept in or didn't want to stay up late, they could go back to it. So, it was a fantastic experience. But now that we have that under our belt and we have two more conferences we're doing this year and some partially clean slate with one and a fully clean slate with the other, we're really excited to try some new ideas out, as well as folding in the experience we had with Advanced Research. Jorge: I want to touch on something that you said there towards the tail end. I'm actually going to mix two things that you said. So, one was about the flattening of hierarchies, because one of the things that I've observed in participating in remote meetings of all sorts, I have noticed that flattening of hierarchy, where all of a sudden it's like there's no place in the physical room where the person is standing in, and this is the speaker, and you are the audience and sitting over here. All of a sudden, everyone is kind of on the same plane literally, everyone's got a little thumbnail, and you are one of many little thumbnails. And I know that when it's a webinar on something like Zoom, you don't see the “Brady Bunch screen, ” but it's almost like everyone's on the same playing field, more so than they are in a physical space. So that's one thing that I wanted to follow up on, particularly in the context of the sponsor experience, because I was super intrigued when you said that sponsors got more… I don't think I'm going to do service to what you said, but the way that I interpreted it is they got more traction on their presentation somehow from folks. And I'm wondering if the fact that in a physical conference, you have space set aside for sponsors – they have their tables, and that's where the sponsors live – and then you have the presentations, which usually happen in some kind of auditorium-like space. But now, everyone's using the same technologies to communicate, and there is this blurring, this potential… I mean, you made the disclaimer. It's like we've always been, you know, very serious about not letting sponsors drive the program. And it strikes me that there's an opportunity here for potentially blurring the lines between those that doesn't exist in the real world just by the very nature of the places where we're meeting, no? Lou: Well, yeah. I think that's a really good point, and it makes me think of sponsored search results versus organic ones and how you differentiate them. We, as you might expect that we would always err toward being clear:** here are sponsor-led activities. They're optional. They're part of the program in a sense, but they're not. These are not the speakers we've spent the last four or five months prepping, but this has a role and this helps make things feasible for us as a business and you know, one of the really interesting things about this, though it comes back to actually you, Jorge, and the book you wrote for us Living In Information, because I thought a lot about the metaphor of designing place, especially as we put together these sponsor places. Zoom Lounges Zoom already has, like, we did the sponsor events in Zoom, but with Slack channels – and we're going to take a slightly different approach in the future – but, regardless, we got kind of mucked up by Zoom's sort of uneven use of the place metaphor. I mean, you have Zoom rooms and you have Zoom, I don't know, events, and Zoom spaces… Honestly, they're not really clear, and I find that a lot of people, myself included, abuse the terminology that Zoom would like us to use because it doesn't really make sense. I want to call these things Zoom Rooms, but that's a product, that's a specific product. So, we ended up calling the sponsor Zoom areas, “Zoom Lounges,” which are places, they're places that are part of the bigger place, namely the entire conference – I'll come back to that term in a minute – but they had a different flavor. A lounge is not a place that you will necessarily have to… it's a place that you can relax in a way you can still learn and still interact. Some of the sponsor activities were completely interactive, some were, happy hours, and a trivia contest but they were not classrooms and they were not auditoriums. I was actually, you know, along these lines, looking at the Hopin platform last week, because I was a sponsor at IXDA Berlin, and they used the Hopin platform as Zoom alternative. And that's been designed around the place metaphor for events much more concretely, and they have an expo area that we were in, and they have a number of other uses that really kind of run ahead with the place metaphor and there's a bunch of problems with it – we can get into that if you like – but I really thought a lot about your ideas when we were putting this together and it's the second time one of our books has really resonated well for us in conference design. The other is Donna Lichaw's A User's Journey and trying to have a narrative arc to how the events unfold over time. Navigating uncertainty Jorge: Another thread that I wanted to pull on in what you said has to do with how you and the amazing team that helped you put this conference on, how you navigated this period of uncertainty. I'm placing myself back to that time, which seems like a long time ago, even though it wasn't that long ago. Lou: Another world, Jorge. Jorge: Yeah. Well, it was the moment when we were starting to step through this weird portal that we've stepped through or are stepping through still. Right? And it was a moment where we didn't know…. there was a lot of uncertainty. Like we didn't know if people are going to be able to fly. We didn't know if people in this city over here are going to be dealing with it differently than those of us over here, right? I have family abroad. And I talk with them every week and I can compare notes with how they're dealing with the situation and how we're dealing with the situation. And I could tell that everyone was coming to the same conclusions, but not everyone was coming to it at the same times. And when you're trying to coordinate an event that is going to rely on people traveling, I would expect that it would have been tremendously stressful. And I'm wondering if there are any tools, processes, approaches that helped you and your team come to the decision eventually to transition to a fully online conference, even though I don't think it was a given perhaps at the time when you were starting those conversations no? So, can you think back to what it was like making that decision? Lou: About that pivot? Oh, I don't know that there was any one thing that guided us. I think that was part of the difficulty, was this sensation of the sand shifting under your feet every 15 minutes. So to give you an example of that, while we were still in the assumption that we were going to run a hybrid event, last month, and not go fully virtual, there were about three or four days in a row where I drafted a communication to our attendees who had already registered, explaining to them what was going to happen and how it was going to work. Before I could send it, that would change, and then it changed again. And then finally, all right, we're going to go full virtual. We have no choice now. Change again, and it was exhausting. It was just, oh my God, we don't even, we can't keep up with these changes. So, that was the hard part, psychologically. I think once we knew we could only do a virtual event, we were committed to doing it for the reasons I mentioned earlier that, you know, attendees had already booked it, although not all of them want to go forward with the virtual event. I think, 90 or 85% still wanted to do it. And the speakers have already done all their work. It didn't feel like it was fair to them, and we felt like it was just going to be a fantastic event programmatically, which it was, to be honest. So, at that point it was, okay, we don't really have to think, we have to do. It's not an emotional thing anymore. We have a point on the calendar we have to be ready for, and let's just work weekends and nights and we'll get it done. And we did. I'd say, if it was a day earlier, it would have been a lot harder. It just seemed like maybe that's the psychology of how you use your time, and we just managed to get it in, in the nick of time. I don't know. Maybe it's just the way these things work, no matter how much time you have. I was talking with Steve Baty and I probably am mispronouncing her first name, Janna DeVylder at Meld, in Sydney, and they were putting on one of their events, not UX Australia, but a different one, and I think they had one or two days and they pulled it off. Well, here's one of the stressors. So, I also know people who were doing events in May. I would rather not have had one or two days to pull it off because you won't learn as much. You're just going to throw it in Zoom and hope for the best. And they did a great job, but there was very little they could do in terms of trying new things and thinking it through. Or you do it you know, where there's… we're talking about back in March, if you have a May horizon, by time May rolls around, the expectations are going to be much higher and the economics remain uncertain. So, I'm really glad our event wasn't in May or April for that matter. We had just enough time pull it off and still keep our attendees. Jorge: So, what I'm hearing there is that folks may have been more forgiving because they knew how short of a timeframe you had to pull things together. Lou: Yes Tweaks for future events Jorge: So, with that in mind, do you have thoughts on what aspects of the experience you're going to tweak for the next events? Because those are happening further in the future, right? Lou: Right. So, the next one we have is Enterprise Experience used to be known as Enterprise UX. This'll be the sixth one, and it's taking place August 31st through September 3rd. It was originally going to be in San Francisco, and now it is virtual of course. And the program has already been created, it was originally designed, like most of our main programs, two-day, single track. We're now going to have it as a four-day, shorter days, each day, it's like a mini conference, each day has a very strong theme. And we'll allow people to go to one, two, three, or four days. And you know, so there's a lot of sort of how you take something that was designed to flow over two days and make it flow over four days. And that's where things like the narrative arc are really important to consider. How do you keep people engaged? Not just in the middle, but in the beginning and the end, and hopefully they register for all four days. The other conference we have is Design Ops Summit. It'll be the third one of those… no, the fourth one of those. And that's going to be in October. Again, it'll be virtualized. It was originally going to be here in New York. And we're just starting that from scratch. So, we get all three scenarios, something that we can't really change, something that's been programmed, but we can move the sessions around, and then something that has a complete clean slate. The thing that we're going to really work on with both of them, there's a few little things, like having attendee troubleshooting tech check sessions before the conference starts a couple of different times to make sure they can get in so they're not late for the conference because they're having a problem getting in. More importantly though, is working in a different mode with sponsors to emphasize quality over quantity in their engagement. So not 43 sessions, but maybe 15 really high-quality sessions. And not that there was anything low quality, but at a certain point there's too much. So, you want to really focus on, you know home runs for every session that sponsors do. We also are going to be experimenting with a mode for, again, taking your concept of designing digital places, and create a place or a series of rooms for attendees to attend the conference the whole time together, and to do so based on a number of big ideas. So, it could be affinity groups. We'll have to assemble them in advance. You're all from the same industry, or you're working on the same type of problem, and we'll put you together with people like you and with a facilitator. Or, it's your team from your organization who wants to attend together, or you just want to be matched with random people. Either way, they will all be facilitated, you'll get together before the conference kicks off, you'll have an opportunity to meet the other people in your room and you will, together with your facilitators, help figure out what are the things you want to learn over the coming days. And you may check in during each conference and at the very end of the conference, you'll get back together with your crew in your room. And it could be you be figuring out what you learned, figure out what you might not have learned, and see if there's anything you want to do together after the conference. So, we're building an infrastructure to help people do that. It's not too complex, but it's not simple. The easy part is the technology. The hard part will be figuring out who to connect with whom and to make sure they're well facilitated. But that's like, so exciting, like we can then take that model and take it to the in-person events. In fact, you know, one of the things we'll do in the future, I don't think we're ever not going to have a conference that's virtual. I do think we're going to have hybrids, and I'm really also excited by the models we're coming up with to make a hybrid in-person and virtual event work even if we're still in the age of social distancing come 2021. Closing Jorge: That sounds super exciting Lou. Where can folks go to find out more about the upcoming events? Lou: Oh, just go to RosenfeldMedia.com. And, if they really are interested in our three events and want to either first to know when tickets go on sale, especially the cheap tickets or apply for scholarships or even pitch a talk, the way we communicate those is through the corresponding communities we've created for each of our conferences. For those reasons alone, we think you'll want to join whether you're interested in enterprise experience, advancing research, or design operations. But each of those communities, besides having those kinds of connections to the conferences, each has a monthly video conference call where we have a guest presenter or facilitator. And we get some amazing people to lead discussions because we're trying to keep the conversation going between the annual events, the other 360-odd days a year. And so, we have these fantastic, like we had a session with Kamdyn Moore and Kristin Skinner and Alison Rand for Design Ops community. I think it was about two, three weeks ago… we had 240 people participate. That's fantastic. Laura Klein, we had I think 110 people for the Enterprise Experience conversation we had a week or so ago. We do one a month for each community and it's all free. Go to RosenfeldMedia.com, check out communities. You'll see them and, Hey! We love this model; it makes really great sense at this stage of pandemic. And so, we're ramping up to do more. Jorge: Well, fantastic. Lou. I'm going to include links to those in the show notes. Thank you so much for being with us today. Lou: Hey, it's my pleasure. And I'm so happy not only that you bothered to have me on not once, but twice, but that you're doing this. It's one of the… you and Andy Polaine are doing two of the most interesting newsletters and also podcasts. And I just find what you guys are up to so interesting, and it's hard work. I know you put a lot into both the newsletter and the podcast, and I just want to thank you for doing it. Even if you didn't have me on it, I would be grateful. It's just wonderful information you're putting together and making available to the world, and I hope everyone is smart enough after I pitched it to at least sign up for your newsletter if they haven't already. And obviously they're already listening to the podcast, so they know that's great. Thanks again, Jorge, glad to be part of it. Jorge: Thank you Lou, I appreciate that.

Nobody rants quite like Laura Klein. Others have tried, but we’ve yet to find anyone else with her depth of experience (spanning stints as a developer, designer, researcher and product manager), her empathy for both users and stakeholders, her experience as a teacher, and her sense of humour. She’s author of Build Better Products: a [...] Read more » The post Build Better Products – Laura Klein on The Product Experience appeared first on Mind the Product.

Discover how women are contributing to the always-evolving oil & gas industry. Rebecca Ponton and Laura Klein join Mike to discuss how new technology and attitudes are changing the face of the industry.

We all think we know everything there is to know about our customers, but data shows that we often know a surprising little amount about who our customers really are. We tend to get complacent and continue building for the personas that we think use our product, but is there a better way? We talk with Laura Klein, author of UX for Lean Startups and Build Better Products, about methods for better user research practices we can all start doing today. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. This episode is brought to you by Logi Analytics, which is offering 5 free reports – from analysts like Gartner and Dresner – to help you navigate the BI landscape. Visit logianalytics.com/rocketship to claim your free reports today. This episode is also brought to you by DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Aviad Stein is the Director of Client Partnerships at Alpha, a consumer insights company. He has worked with Tumbler, Bloomberg, Nordstrom, and Dun & Bradstreet on customer-centric innovation strategies. Brian Ardinger, Inside Outside Innovation Founder, talks with Aviad about his experiences with experimentation and digital transformations. Podcast Highlights: - Aviad has taken many companies of different sizes through digital transformation. Created an innovation incubator at Nordstrom. Built online and mobile ecosystem for users engaging in-store and online. Bloomberg Digital team developed Audio/Video digitalization. Bringing content to consumers and creating partnerships. - Advice for working in large companies? Take one challenge at a time. At Nordstrom, identified acquiring new users. How can tech support them? Bring teams together to solve this goal. The business wanted to leverage tech. Customers wanted tech to engage with the company. Gathered customer feedback, then took to tech to create those services and create value. - Alpha Platform: Helps corporations manage products: feature, functionality, and target audience; Runs experiments based on hypothesis or assumptions on ideas at speed and scale to get directional input, and understand market opportunity. Smaller teams can get the same knowledge, as larger teams, and move faster. - Alpha works with one-third of Fortune 100 companies. $900 billion on experimentation is going to waste this year. Need the test and learn methodology. Alpha is a collaboration tool that enables teams to move much faster, based on input from their target audiences. - Mistakes of product people - Can't take action on relevant data. Can they identify business goal and objectives? Need to measure the success of what you've been validating. Must be able to execute successfully. - The Alpha Team is coming to the IO Summit with the Alpha Bar. Helps companies test different assumptions about their business. For More Information For more information, check out alphahq.com to request a demo or connect with Aviad Stein at aviad.stein@alphaux.com For similar podcasts, check out:  Ep. 20 – Lisa Kay Solomon with “Design a Better Business” Ep. 34 – Laura Klein w/ lean startup for product design Ep. 48 – Founders of Nex.tt This week's podcast is sponsored by RSM - Audit, Tax, & Consulting Services for the Middle Market Find this episode of Inside Outside Innovation at insideoutside.io. You can also listen on Acast, iTunes, Sticher, Spotify, and Google Play. FREE INNOVATION NEWSLETTER Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Aviad Stein is the Director of Client Partnerships at Alpha, a consumer insights company. He has worked with Tumbler, Bloomberg, Nordstrom, and Dun & Bradstreet on customer-centric innovation strategies. Brian Ardinger, Inside Outside Innovation Founder, talks with Aviad about his experiences with experimentation and digital transformations. Podcast Highlights: - Aviad has taken many companies of different sizes through digital transformation. Created an innovation incubator at Nordstrom. Built online and mobile ecosystem for users engaging in-store and online. Bloomberg Digital team developed Audio/Video digitalization. Bringing content to consumers and creating partnerships. - Advice for working in large companies? Take one challenge at a time. At Nordstrom, identified acquiring new users. How can tech support them? Bring teams together to solve this goal. The business wanted to leverage tech. Customers wanted tech to engage with the company. Gathered customer feedback, then took to tech to create those services and create value. - Alpha Platform: Helps corporations manage products: feature, functionality, and target audience; Runs experiments based on hypothesis or assumptions on ideas at speed and scale to get directional input, and understand market opportunity. Smaller teams can get the same knowledge, as larger teams, and move faster. - Alpha works with one-third of Fortune 100 companies. $900 billion on experimentation is going to waste this year. Need the test and learn methodology. Alpha is a collaboration tool that enables teams to move much faster, based on input from their target audiences. - Mistakes of product people - Can't take action on relevant data. Can they identify business goal and objectives? Need to measure the success of what you've been validating. Must be able to execute successfully. - The Alpha Team is coming to the IO Summit with the Alpha Bar. Helps companies test different assumptions about their business. For More Information For more information, check out alphahq.com to request a demo or connect with Aviad Stein at aviad.stein@alphaux.com For similar podcasts, check out:  Ep. 20 – Lisa Kay Solomon with “Design a Better Business” Ep. 34 – Laura Klein w/ lean startup for product design Ep. 48 – Founders of Nex.tt This week's podcast is sponsored by RSM - Audit, Tax, & Consulting Services for the Middle Market Find this episode of Inside Outside Innovation at insideoutside.io. You can also listen on Acast, iTunes, Sticher, Spotify, and Google Play. FREE INNOVATION NEWSLETTER Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Phil’s guest on this episode of the IT Career Energizer podcast is Laura Klein. Laura has been an engineer, designer and product manager helping companies of all sizes learn about their users so that they can build products people enjoy using. She’s author of the books “Build Better Products” and “UX for Lean Startups” as well as co-host of the podcast “What Is Wrong With UX”. In this episode, Phil and Laura talk about the differences between job security and career security. And they discuss the importance of research and preparation as well as the growing emphasis on ethics within the industry. Laura also tells us why she is more excited about the potential of Augmented Reality than Virtual Reality.   KEY TAKEAWAYS: (2.42) TOP CAREER TIP The thing that Laura found to be really interesting and important is that there is no job security. Your job can fire you at any time, the company can go out of business at any time and so forth. Laura talks about having career security rather than job security and how you can continue to be employable. Don’t be than reliant on one job forever.   (5.11) WORST CAREER MOMENT Laura says that her first public talk in tech was a disaster. And this was in front of three hundred people. She had thought that giving a talk would be easy and similar to giving a high school talk but it was totally different. She hadn’t done enough research into what other conference talks were like. But Laura learnt from the experience and in particular to do research. She also started doing talks at much smaller venues such as meetups and hackathons.   (8.51) CAREER HIGHLIGHT Laura tells Phil how excited she was at writing and publishing two books which she’s very proud of. However Laura says that, in contrast with her worst moment, she had the opportunity to give a talk to thousands of people at Davy Symphony Hall in San Francisco. This time the talk went very well.   (10.00) THE FUTURE OF CAREERS IN I.T Laura says that she believes we’re in a bubble which is likely to deflate a bit. She thinks there will be some painful shake outs. However she is excited about technology being made easier for everybody in a more accessible way. And she’s also excited about Augmented Reality rather than Virtual Reality. Laura is pleased that there is now a greater focus on ethics within the industry.   (12.31) THE REVEAL What first attracted you to a career in I.T.? – Laura says it was initially simply a way to make money. What’s the best career advice you received? – Focus on career security not job security. What’s the worst career advice you received? – Laura was advised not to become a technology recruiter by someone who didn’t know anything about it. What would you do if you started your career now? – Laura says that she would have stuck with engineering a little longer. What are your current career objectives? – To figure out what she wants the next few years of her career to be. She’s reviewing her career and looking at how to switch up to something new. What’s your number one non-technical skill? – Writing. Laura says that there is nothing she has done or learned to do that is more effective at getting me jobs and well-known, all of which happened because I wrote stuff down. How do you keep your own career energized? – Laura has a podcast, “What is wrong with UX”. More people know Laura from the podcast than the books and the writing. What do you do away from technology? – Laura says that she has a hobby solving extremely hard puzzles for fun and sometimes in competitions.   (18.17) FINAL CAREER TIP Laura says that you shouldn’t take career advice from people like her. However she clarifies this by explaining that you should look to take career advice from people who have worked for the type of organisation that you’re interested in working for. Find people like you want to be in two to three years.   BEST MOMENTS (8.42) – Laura - “All of the things we do in design and research all of the time, apply them to the rest of your career” (13.21) – Laura - “Focus on career security not job security” (18.48) – Laura - “Find people like you want to be in two to three years”   ABOUT THE HOST – PHIL BURGESS Phil Burgess is an independent IT consultant who has spent the last 20 years helping organisations to design, develop and implement software solutions. Phil has always had an interest in helping others to develop and advance their careers. And in 2017 Phil started the I.T. Career Energizer podcast to try to help as many people as possible to learn from the career advice and experiences of those that have been, and still are, on that same career journey.   CONTACT THE HOST – PHIL BURGESS Phil can be contacted through the following Social Media platforms: Twitter: https://twitter.com/philtechcareer LinkedIn: https://uk.linkedin.com/in/philburgess Facebook: https://facebook.com/philtechcareer Instagram: https://instagram.com/philtechcareer Website: https://itcareerenergizer.com/contact Phil is also reachable by email at phil@itcareerenergizer.com and via the podcast’s website, https://itcareerenergizer.com Join the I.T. Career Energizer Community on Facebook - https://www.facebook.com/groups/ITCareerEnergizer   ABOUT THE GUEST – LAURA KLEIN Laura Klein has been an engineer, designer and product manager helping companies of all sizes learn about their users so that they can build products people enjoy using.She’s author of the books “Build Better Products” and “UX for Lean Startups” as well as co-host of the podcast “What Is Wrong With UX”.   CONTACT THE GUEST – LAURA KLEIN Laura Klein can be contacted through the following Social Media platforms: Twitter: https://www.twitter.com/lauraklein LinkedIn: https://www.linkedin.com/in/lauraklein2 Website: https://usersknow.com

Welcome to another episode of “Making Friends With…” - a special series where the Tech for Good Live team sit down for an in-depth interview with someone who is doing exceptional work in the tech industry. In this episode, Jonny and Fay chat with Laura Klein, Principal at Users Know & Author of UX for Lean Startups and Build Better Products. Laura also hosts the What is Wrong with UX podcast. We talk about UX, and how to actually build products that work, and chat about all things Silicon Valley. We hope you enjoy the episode. Please drop us a review on iTunes, and if you’d like to hear more interviews and conversations like this, let us know who you’d recommend we interview. Send thoughts, suggestions and feedback on Twitter @techforgoodlive.

Contemporary Coworking, Prolific Podcasting, Subscriber Segmentation, and More in Process Hacker News Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got contemporary coworking, prolific podcasting, subscriber segmentation, and more. For all the links, check out the show notes at https://www.hacktheprocess.com/contemporary-coworking-prolific-podcasting-subscriber-segmentation-and-more-in-process-hacker-news/. Enjoy! Events Catch Jenny Feinberg in the Castro Art Walk in San Francisco, as she showcases her vibrant, expressive paintings on August 1. Seerfest 2019 is a one-day digital marketing event on October 3 in Philadelphia, where April Dunford will be a speaker. All sales from the tickets will go to Hopeworks Camden, an organization set up to help the youth of Camden, New Jersey achieve technology skills and job opportunities. Media In a world where working remotely at home is starting to be more common, why is coworking still valuable? You’ll hear about it in an interview with Alex Hillman on the Building Remote Teams Podcast. On the Inspired Money Podcast, you can find out more about Engel Jones and how he launched his record-setting podcast with the goal of having thousands of meaningful conversations with folks. Bill Wooditch pays a visit to the Breakfast Leadership Podcast to discuss his book, Fail More, and how failures can be used as foundations. In an interview with Bloomberg, Safi Bahcall discusses why he thinks Richard Branson and Elon Musk have outdone NASA. Writing Why do you need to segment your subscriber list and what’s the best way to do it? Brennan Dunn has come up with a beginner’s guide to help you out. When your boss betrays you it can change our career outlook, and most times, it’s for the worse. In a new HBR article, Ron Carucci offers ways to avoid the risk of becoming someone you don’t want to be. Some folks still prefer physical books over ebooks, and Curtis McHale is one of them. He also names a few book titles important enough to buy in hard copy. Recommended Resources Sean Ellis, who was referenced by Vinay Patankar and Maneesh Sethi, is working with Itamar Gilad to present the Breakout Growth Workshop in Barcelona on October 1. The event hopes to accelerate value delivery and achieve breakout growth for both new startups and established companies. On October 3, TEDxSan Francisco will be featuring a wide range of speakers, including Lauren Kunze, who was mentioned by Loic Le Meur, and Kimberly Bryant, who inspired Michelle Kim. Here is a list of interesting UX folks you can follow on Twitter, and one of them is Laura Klein, who was recommended by Rich Mironov in his Hack the Process interview. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

“Where should the focus be for my upcoming keynote?” “How do I avoid spamming my database?” “Can I start another business in my 50s?” "Should I run an online survey?” "Can I have your podcast workflow?” These are just some of the questions you've been sending me over the past few months, and today I finally get around to answering them.   Question - Rhys Donovan of the Animal Rehab Klinik Hey Timbo, I'm having a debate with my business partner about an upcoming presentation that we're doing, and we've got very different opinions on how we should structure it...so I figured I'd ask you for your opinion, because I can't think of anyone more qualified to answer it! The business I am in is animal allied healthcare/rehabilitation - just like when us humans are sore we might see a physio, chiro or massage therapist, but we provide that service for the family pet. We've scored a gig presenting to a room full of veterinarians (our main source of referrals), right after the main presentation which is on hip replacements in animals. Our goal is to get every vet in that room sending us at least one case in the next 3 months. This will be the best platform that we've had so far to get our message across, so it's important we nail it. I'm of the opinion that we should focus our presentation on how strengthening & rehabilitation can help their patients with hip problems, because that's what the Vets came there for. However, my business partner doesn't want to be pigeon-holed as just the ‘hip rehab' place because we can (and do) a lot more than that. So, he wants to talk about a range of things that we can help their patients with.  I think both points are valid, I just don't know what is the better option ¯_(?)_/¯ How would a seasoned marketing guru and presenter like yourself handle this one? Kindest of regards, Rhys. Relevant Small Business Big Marketing episodes to Rhy's question: Episode 417 - This simple (yet scary) conference-speaking strategy generated $150K in new revenue Episode 303 - How to become a professional public speaker   Question - Scott Burns of CleanrCrates Hey Timbo, Great show mate. I'm looking for some advice on better ways to market my small business. I launched a year ago and growth has been quite slow. I have a basic email setup regarding autoresponder as I hate spam and have trouble getting my head around spamming the few customers I have (150 contacts with about 100 purchasing within that number.)  I have been sending out free products to ‘up and coming' Instagram influencers for a post and a story pointing out the positive points in our bundles. This is fantastic for exposure and IG profile views and al that BUT! Hardly any of them convert. If I got a small percentage of them converting I doubt I'd be writing to you.  Stay sustainable! Scott Burns. Relevant episodes to Scott's question: Episode 412 - Sports Illustrated was the inspiration for this clever email marketing strategy says Dan Fagella Episode 131 - Email marketing tips from email marketing guru Chris Tilley Episode 376 - How to start an eCommerce business and turnover $1.8M in your first 10-months with Power Planter's Brian Chapman Episode 451 - Snotty Nose's Laura Klein on how to build an eCommerce empire Episode 468 - How to slow down and build an online empire selling hats   Question - Dean Zellman of Mr. Stitch Hey TImbo, I've been running an embroidery business for about 20 years now. We specialize in custom logos for TV/Movie and marketing companies as well as small to medium size businesses.  Our work is very custom but I just haven't seen any good out of the box marketing tips. Are there any shows of your that might relate to my business? Thanks Dean Relevant Small Business Big Marketing episodes to Dean's question: Episode 388 - Will It Blend's Tom Dickson on turning an everyday product in to a YouTube sensation Episode 270 - A masterclass in remarkable marketing with Chick-Fil_A's Arthur Greeno Episode 75 - Phil McKinney on how to use killer questions to think differently   Question - Amera Eid of Ameras Palace Belly Dance Boutique HI Tim ! Im re emailing you my message I sent you on Facebook ……. I just want to let you know that I have just started listening to your podcasts whilst driving back and forth to work  , You make my dreary drive worth it ! I don't know how yet , but I know you will be mentoring me in my next venture . 8 years ago I sold my business Ameras Palace Belly Dance Boutique , that is now in its 32nd year ( pretty good for a small business ) I opened it in 1987 and its still going - granted didn't make big dollars , but I created great pathways for like minded dancers around Australia - and I guarantee every Belly Dancer in Australia bought at least one product from there Im now working full time as I moved to Caves Beach  NSW 18 months ago . I am itching to get back into my own business - and have come up with an idea , Cave Woman ( IN Caves Beach) I can just see this area as the Byron Bay of 20 years ago. I just know my mindset needs to change from what it was from Ameras Palace ( which I opened with nothing ) to this project that needs to make money this time ( as I have a mortgage up here ) how do I start again in my fifties with no start up funds ? Amera x   Question - Sam Krief of Stay Kinetic Hey Timbo, I'm a new business owner and I have set up a small podiatry supplies business (medical supplies)  I just have a couple of questions and hoping for some of your wisdom.  I have gone back to the very start of your podcast And in the process of making my way through all of your episodes. First question is around my email. You have just listened to an episode where it talks about an unprofessional email.  I have set mine up as staykinetic(at)outlook(dot)com And I thought that sounded reasonably professional. And I didn't want to spend extra money on securing a different email when I thought this one was ok? My second question is I don't really know where to start with marketing the launch of my business to podiatrists.  I have already done a bit of a soft launch with people in my direct network, but am in the process of trying to think of ideas to reach podiatry clinic owners outside my personal network. For reference I am a young (27) Podiatrist myself.  Anyway I would love any help you could give me  Cheers Sam Relevant Small Business Big Marketing episodes to Sam's question: Episode 326 - How to make more money by working less with Daniel Gibbs from Posture Podiatry Episode 387 - How to create a happy business that thrives with dentist Paddi Lund   Question - Would-be student Troy Heinz Hi Tim, Love what you do, just wanted to ask a question around studying marketing. Would it be wise to go off to university and waste 4-5 years of your life, when in today's world social media is producing 100's of videos around “marketing” that helps educate people? Does the qualifications really matter? Or would you suggest starting in sales then work your way into marketing as a career? Cheers, Look forward to hearing from you.   Question - Roger Harrower of The Modern Butcher Hey timbo. I own a small retail butcher shop but am also pursuing other ventures. i hear a lot about market research but i don't really know much about it. where do you start to run an online survey or is there companies that sell this sort of data. any info would be great or reference to a past podcast if you have covered this before. love the show it's very helpful and more importantly motivating kind regards Roger Relevant Small Business Big Marketing episodes to Roger's question: Episode 435 - Sam Canning runs six fancy butcher's shops through Melbourne's leafy suburbs Episode 422 - A $1,500 online survey lead to a 34% increase in sales for this craft beer retailer   Question - Jonathon Painting of Jono's Jerky Gday Timbo!  First of all, I love the show.  I've listened to other business podcasts before but nothing provides as much value as yours. Pure Marketing G.O.L.D as you say!  My wife and I run a business called Jono's Jerky where we focus on creating a range of premium, full flavoured beef jerky. Currently we're getting ready to launch a new product which has the potential to totally transform our business and take it to the next level. The product I'm talking about is a flavour of jerky that no one has done before... A Cheeseburger flavour! (I actually got the idea after listening to your interview with Phillip Kuoch, episode 441)  Anyway, I have been going through your back catalogue to pick up as many tips as I can to help this launch be successful.  Two of the best ones I found were the interviews with Kara from the Kader Boot Co and Tom Maclean from Sofi Spritz.  I'm emailing to see what other episodes you can think of that are specific to new product launches or line extensions that might be useful for me?   Also I'd like to finish with a tip for your listeners that has worked wonders for me!  Every time I listen to an episode of SMBM I think of other business owners in my network who might enjoy and get good value out of that particular episode. For example customers, distributors, suppliers, friends or just someone who I'd like to connect with! It's a simple thing and people really appreciate that I'm thinking about them, after all we can all get stuck in our own business bubble a lot of the time!  I look forward to hearing from you! Jono. Relevant Small Business Big Marketing episodes to Jono's question: Episode 468 - How to slow down and build an empire with Loz and Will from Will & Bear Episode 424 - Storytelling is Dave Munson's secret weapon Episode 396 - 15 year-old Will Deeth made $70,000 selling toys last Xmas   Monster Prize Draw winner The winner of this week's Monster Prize Draw is Matthew Harris of The Pedal Empire who wins over $1,000 worth of goodies thanks to the generosity of past guests.   Episode Transcription Let's get into your wonderful marketing questions that have been emailed to me over the last few months and that I have been sitting on. The first one is from Emily Harris who simply demands I mean asks in a short tweet. Very short tweet that I hand over my podcast workflow. Click Here To Download Full Transcription Please support the following businesses who make this show possible:   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing. [ For more interviews with successful business owners visit Small Business Big Marketing ] See omnystudio.com/listener for privacy information.

Laura Klein is the VP of Product at Business Talent Group, and the author of two books, UX for Lean Startups and Build Better Products. This week on the Product Science Podcast, we talk about her approach to working with an organization to develop a research-oriented mindset and how to avoid building to unnecessary or extraneous requirements. Read the show notes for this episode to learn more.

America is the world's top energy producer in large part due to drilling technology. Drilling engineer Laura Klein joins Mike to discuss how drilling innovation offers investors exciting new opportunities in the energy sector.

We welcome Laura Klein, managing partner and front of house manager at Mass St. Fish House & Raw Bar, for our fourth episode! Learn all about the logistics of getting fresh seafood to Kansas, where their seafood is sourced from, and how oysters are like wine!

As you may know, one of my favourite types of guests to have on this show is a long-time listener. A business owner who has a huge amount of respect for marketing, and someone who's actively implementing the ideas they pick up from listening in. Well, that sums up today's guest beautifully. Here's what she said to me in an email a few weeks ago: “Hey Timbo, let me know if you'd like to interview a long-time listener, and an awesome Mumpreneur who's been in business for 5 years, has cracked the $1 million mark per year, mainly from a little battery-powered snot sucker!!  Hint hint – me!!” And the email was signed Laura Klein, SnottyNoses.com.au … Gadgets for good health and good sleep. Well, she had my attention, so I called her up for a chat only to find that she was running a very serious little business … one not to be sneezed at ;0)  (I promise that's the first and last Dad joke for this episode). SnottyNoses.com.au is an online store, with 25 SKUs, six staff, it's had some serious media coverage and it turned over $1.7M in the last 12-months.   In this candid chat Laura shares: Why teaching was stifling her creativity How she came across the Battery Powered Snot Sucker The power of a fun business name Why she's determined to remain a niche business Marketing strategies that are working for her And plenty more …   “I saw an ad for the Battery Powered Snot Sucker in a magazine and didn't realise it was going to change the entire direction of my life!” - Laura Klein, SnottyNoses.com.au   Here's what caught my attention from my chat with Snotty Noses' Laura Klein: The courage she showed in naming her business Snotty Noses. I love Laura's philosophy around “There's money in the follow-up.” Her respect for email marketing, plus she's segmenting her database. (refer to Dan Fagella episode 412)   Resources mentioned: Snotty Noses website The Snotty Noses story Snotty Noses on Facebook   This week's winner of the Monster Prize Draw winner is: Graham from Ask Roz   Please support the following businesses who make this show possible:   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing. [For more interviews with successful business owners visit Small Business Big Marketing] See omnystudio.com/listener for privacy information.

This week on the podcast, Erin and JH talked to Laura Klein about building products that consider user's real life situations more thoughtfully. Sometimes, big tech does things that actually end up emotionally harming users. How do we do better? Check out our blog post about this episode

Amy Radin is the author of The Change Maker's Playbook: How to Seek, Seed and Scale Innovation in Any Company. She was previously a Senior Executive at American Express, Citi, and ETrade. Amy's experience includes leading the digital transformation of Citi’s credit card business ($5b bottom line). Today, Amy enjoys being on the outside of big companies and startups, to help connect the dots between growth aspirations and outcomes. Key Takeaways in Brian Ardinger's Interview with Amy:  - The humancondition is set up to stop things that haven’t happened before.  - Big companies have everything they need, but can’t see the near-term value of innovation. Startups bring speed and agility but lack understanding of scale. Magic is when they can work together. - To “seed” ideas, take concepts and put them out to potential users. Then use the project to translate user reaction into a business model. The mistake is trying to predict too closely what people will do.  - To kill innovation is to apply traditional metrics to ideas. Can’t expect results immediately. Instead ask, what are assumptions to get x% of market share. As you move forward, refine your benchmarks and results. - To be customer-centric, understand needs that make economic sense. What’s the problem we want to solve for the people we want to serve? - Basic business model for financial services hasn’t changed. Innovation is happening on the front end, but little is happening on the back end. Finance companies are asking the same questions as 15 years ago.  - Innovation is solvable. It’s not a pipe dream, even in the most complex organizations. It's all about execution.  - Utilize the Seek, Seed, Scale framework.  DOWNLOAD FREE RESOURCES at www.amyradin.com/insideoutside, including concepts from her book, an infographic on Seek, Seed, Scale framework. and take a quiz about your innovation readiness and ideas where you can personally focus.  If you liked this podcast, you might also like Ep. 103- Andi Plantenberg on Entrepreneurial Capabilities in Teams, Ep 37- Josh Seiden/Jeff Gothelf of Sense and Respond , and Ep 34- Laura Klein with Lean Startup for Product Design. GET THE LATEST RESOURCES Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

En una nueva emisión de Corazón Valiente, Silvia Pérez reflexiona sobre el camino que toma la sociedad ante los cambios producidos por las mujeres. Para esto, conversa con la poeta y ensayista, Laura Klein.

Startup advisor and author of "Build Better Products" Laura Klein joins Intercom's Adam Risman to share what product teams can learn from heist movies, how to align business goals with user needs, collaboration tips, and much more.

Are organic foods really worth it? In this episode, we’re busting myths surround organic vs conventional food, what to buy organic, the effect this could have on your health, myths and misconceptions surrounding our food sources, food labels, buying organic on a budget and so much more. Join Chalene for her interview with Laura Klein of Organic Authority to get answers to these questions and so much more. Stop dieting & start living: www.131Method.com   Get the 131 Book!!!   Here’s The System I Use Every Day to be More Organized & Crazy Productive: www.pushjournal.com   Sign Up For MY WEEKLY NEWSLETTER and you'll get FREE tips on how to live a ridiculously amazing fun-filled life!   Be sure you are subscribed to this podcast to automatically receive your episodes!!!  Spotify Itunes  Stitcher    Subscribe to Build Your Tribe!!! Spotify  Itunes Stitcher      Join our NEW, awesome PodSquad on Facebook here!   Get episode show notes here: www.chalenejohnson.com/podcast    Connect with me on your fav social platform: SnapChat: ChaleneOfficial    Facebook: www.Facebook.com/Chalene      Instagram: www.Instagram.com/ChaleneJohnson    Twitter: www.Twitter.com/ChaleneJohnson   Hey! Send me a tweet & tell me what you think about the show! (Use the Hashtag) #TheChaleneShow so I know you’re a homie! XOXO Chalene

How do you get your family (especially your kids) to eat more vegetables? In this bonus interview with Laura Klein, co-founder of Organic Authority and professionally trained chef, Chalene gets the scoop on an easy cooking technique that will have your loved ones asking for more veggies! Learn more about your ad choices. Visit megaphone.fm/adchoices

Panel: Charles Max Wood Nader Dabit Cory House Kent C Dodds Special Guests: David Atchley In this episode of React Round Up, the panel discuss breaking up with higher-order components with David Atchley. David has been doing software development for 24 years now and has worked mostly in web development. He has worked at many places from start-ups to large companies and does client work currently for Tandem.ly. They talk about what higher-order components and render props are and when you would want to use them to help you in your code. They also touch on overuse and misuse of applications and coding tools and the difference between using render props and HOCs. In particular, we dive pretty deep on: David intro What are higher-order components? What are render props? Higher-order components are patterned after higher-order functions Connect from React Redux React What are the use cases for higher-order components? Redux Would you suggest writing a render prop instead in certain situations? Deciding to use a HOC or a render prop depends on the situation Think critically about the applications you are using Kent’s Advanced React Component Patterns Egghead Course Difference between render props and HOCs Build an HOC out of a render prop if you want to share code Context API from React Concern with new Context API Problem with overuse How do you help people avoid overuse and misuse? Unstated library by James Kyle Start developing code at the local level React Native And much, much more! Links: Tandem.ly React Redux Kent’s Egghead Course Context API from React Unstated library by James Kyle React Native David’s GitHub @Tuxz0r Tandem.ly Medium Picks: Charles I’d Pay You $500,000 a Year, but You Can’t Do the Work by Shelly Palmer Liars by Glenn Beck Cory CodeSandbox Live Babel repl React Cheat Sheet Fluent Conf Nader Shoe Dog by Phil Knight Nader’s Blog Post Kent Answers to common questions about render props blog post React’s new Context API blog post React Composer Brandon Sanderson CodeSandbox Live David React, Inline Functions, and Performance by Ryan Florence Build Better Products by Laura Klein

Panel: Charles Max Wood Nader Dabit Cory House Kent C Dodds Special Guests: David Atchley In this episode of React Round Up, the panel discuss breaking up with higher-order components with David Atchley. David has been doing software development for 24 years now and has worked mostly in web development. He has worked at many places from start-ups to large companies and does client work currently for Tandem.ly. They talk about what higher-order components and render props are and when you would want to use them to help you in your code. They also touch on overuse and misuse of applications and coding tools and the difference between using render props and HOCs. In particular, we dive pretty deep on: David intro What are higher-order components? What are render props? Higher-order components are patterned after higher-order functions Connect from React Redux React What are the use cases for higher-order components? Redux Would you suggest writing a render prop instead in certain situations? Deciding to use a HOC or a render prop depends on the situation Think critically about the applications you are using Kent’s Advanced React Component Patterns Egghead Course Difference between render props and HOCs Build an HOC out of a render prop if you want to share code Context API from React Concern with new Context API Problem with overuse How do you help people avoid overuse and misuse? Unstated library by James Kyle Start developing code at the local level React Native And much, much more! Links: Tandem.ly React Redux Kent’s Egghead Course Context API from React Unstated library by James Kyle React Native David’s GitHub @Tuxz0r Tandem.ly Medium Picks: Charles I’d Pay You $500,000 a Year, but You Can’t Do the Work by Shelly Palmer Liars by Glenn Beck Cory CodeSandbox Live Babel repl React Cheat Sheet Fluent Conf Nader Shoe Dog by Phil Knight Nader’s Blog Post Kent Answers to common questions about render props blog post React’s new Context API blog post React Composer Brandon Sanderson CodeSandbox Live David React, Inline Functions, and Performance by Ryan Florence Build Better Products by Laura Klein

Join Courtney Bentley, and special guest, Co-founder of Organic Authority and Eco Salon owner Laura Klein as they discuss changing the world one listener at a time by inspiring change through conscious living and empowering individuals to live that change! As a self-proclaimed "Conscious Carnivore" Laura encourages all walks of life to pursue organic diets. Whether vegan, vegetarian, in between, or a meat eater, organic fruits and vegetables can be worked into any diet. In this episode, you will also learn the differences between organic farms and large-scale conventional food farm methods and how that affected Laura's perspective on the importance of organic foods. Organic foods, are essential to wellness, and are rising in popularity & familiarity. Laura explains how she got into the organic mindset, how she started her business and most importantly how she manages to implement an organic lifestyle on a daily basis! From switching to natural beauty products to consuming chemical free- garden fresh goodies, Laura describes how to make that healthy conversion one avocado at a time! This episode is brought to you by my brain juice Noo Nectar at: http://www.noonectar.com Learn More About Laura Klein: organicauthority.com Website : http://fitfiercefabulouspodcast.com || http://www.courtneyvioletbentley.com Hashtag: #FFFPodcast Social Media: @courtneybentley_ || @Fitfiercefabulouspodcast Be sure to enter the giveaway by leaving a rating and review with your IG handle for your chance to win the 1 year anniversary SWAG bag! Contest ends March 20th, 2018! Check out our facebook group for discussions after the episode: https://www.facebook.com/groups/fitfiercefabulouspodcast/ self-help

Laura Klein kender ikke nogen, der fejler det samme som hende. Hun er 27 år og fik som 15-årig den meget sjældne gigtsygdom CRMO: Chronic recurrent multifocal osteomyelitis. Eller på dansk: kronisk ikke-bakteriel knoglebetændelse. Det er en sygdom, som kun rammer én ud af en million. Sygdommen fik Lauras kraveben til at vokse og gøre sindssygt ondt. Men hun kaldte det ikke gigt dengang. For gigt er jo noget, kun gamle mennesker får. Laura havde nemlig lige fået briller og bøjle, og det her var endnu en ting, der gjorde hende anderledes. Du kan lytte med, når hun fortæller som sit liv i denne episode af Mig og min gigt – en del af Klog på Gigt, Gigtforeningens podcast. På www.gigtforeningen.dk/laura kan du læse mere om Laura. Udsendelsen er tilrettelagt af Alice Sprotte. Tak til netradioen Den2Radio for sparring i forbindelse med udsendelsen.

Laura Klein shows us how User Experience happens whether we design it intentionally or not. She paints a picture of what the the future of UX Design looks like. She teaches us if we’re too close to a project, we ought to step back and let others do the research. She also uses a really effective medical analogy to remind us of the value of specialization. Secret Identity (5:44) Origin Story (10:56) Where is Design Going? (16:04) Do Titles Matter? (24:50) It Just Works? (29:20) Is Everyone a Designer? (32:56) What Drew you to User Research? (39:16) Awkward Testing Story (44:44) Listener Question? (49:58) Habit of Success (55:42) Invincible Resource (59:24) Recommended Book (63:00) Best Advice (65:30) Contact Info (68:55) Check out the detailed show notes and Eli Jorgensen’s astonishing superhero artwork at userdefenders.com/043 This episode is brought to you by Adobe, makers of XD. Try it free at userdefenders.com/xd Get your FREE audiobook from Audible at userdefenders.com/freebook. No commitment. Cancel in 30 days, and you won't be charged. The book is still yours to keep.

Episode 12 of the Modern Agile Show features an interview with Lean Startup/UX guru, Laura Klein, author of Build Better Products: A Modern Approach to Building Successful User-Centered Products. Learn how her work maps to Modern Agile, User Maps and how Laura writes books on a treadmill!

In this episode we talk to Laura Klein, Founder of Users Know.

In this episode of Success Factors, I speak with 5 successful women – Laura Klein, Kate Rutter, Donna Lichaw, Christina Wodtke & Indi Young to understand what makes them successful as product makers. I ask them one question – “What makes you successful / different as a product maker?”. What will you learn about these successful […]The post DYT 097 : Successful Women in Product & Design | Medley appeared first on .

Joining me today is Laura Lynn Klein, an environmental superstar who is co-founder of Organic Authority, a new media company that publishes OrganicAuthority.com (http://www.organicauthority.com/) and EcoSalon.com (http://ecosalon.com/). The podcast is produced by Red Cup Agency and Lee Schneider is the interviewer.

This week's special guest is Laura Klein, author of the new book, "Build Better Products." We discuss the evolving role of Product Managers, and how they intersect, overlap, and compliment what User Experience Designers do.

In this Focus Forty episode of The Design Your Thinking Podcast, I talk to Laura Klein who is a UX Designer, Product Manager and the author of Build Better Products and UX for Lean Startups. Who is Laura Klein? Laura fell in love with technology when she saw her first user research session over 20 […]The post DYT 043 : User Research to Build Better Products | Laura Klein appeared first on .

Laura Klein got involved with lean startup at the very beginning and "on accident." With decades of experience in user design she was working with Eric Ries about five years ago when he came out with "The Lean Startup. Now Laura applies those same methodologies to her current work helping corporations manage and understand valuable user insights as they steer innovation. Laura published her first book, "UX for Lean Startups" in 2013 and her second, "Build Better Products," was published earlier this year. With practical and tangible instructions, this book can be an extremely helpful "handbook" for the corporate teams making successful products that are centered on users' needs. Find a sample chapter at uxmatters.com For information regarding your data privacy, visit acast.com/privacy

Laura shared her expertise on how to build better products.

A Q&A with Product Expert Laura Klein When: Thursday, September 15th at 10am PT / 1pm ET. Featuring: Laura Klein, Principal at Users Know Most companies trying to incorporate Lean Startup into their product development process run into similar issues. There’s the question of where good design, user research, and product management fit into the Build, Measure, Learn loop. There’s the challenge of building something people love while shipping code 50 times a day. How do you build something great today while also planning for what to build tomorrow? And should you focus on user acquisition or making your current users happy? Bring your questions, problems, and frustrations to this webcast with product expert Laura Klein. She’ll help you figure out how to create a user-centered, data-informed product cycle that lets you build, measure, and learn more effectively. Moderated by Phil Dillard, Lean Startup Co. Faculty

Every company wants to make useful products that people want–but few really do. In today’s episode, Steve Krug, author of Rocket Surgery Made Easy, chats with guest host Laura Klein. Steve shares tips for setting up a successful usability test–and what two questions you should never ask during the test. Ever. Sign up for the User Research for Everyone Conference: http://userresearchforeveryone.com Follow Steve on Twitter: https://twitter.com/skrug Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

Hello tech people. Today I have the pleasure to speak to Laura Klein. Laura is the author of the book UX for Lean Startups, she runs the podcast Users Know, has spoken at numerous conferences, runs workshops and is just an awesome lady. We discuss Laura’s start in the industry, what a product is, creating better products, qualitative vs quantitative and product validation I’m honored to be able to have her on the show today.

Laura Klein has spent 20 years as an engineer, product manager and designer in Silicon Valley. Her goal is to help startups learn about their customers so that they can build better products faster. She is the author of UX for Lean Startups and Voice Interface Design, and her new book, Build Better Products is coming out later this year. Growth Hacking course for free at https://www.growthhackingpodcast.com/freecourse For more information and resources, visit https://www.growthhackingpodcast.com

It happens all too often: a beautifully designed product ends up loved and used by only few dozen people. Laura Klein talks with Lou about how UX designers and product managers can borrow ideas from growth hacking to grow a bigger base of users for the products they make. See a sneak peek into her upcoming book, Build Better Products: http://rfld.me/1LyJ91k

Laura Klein a customer development ninja. She runs the “Users Know” website, and wrote UX for Lean Startups. In this episode, we explore design-led growth hacking, ninja user research techniques, and how to turn your hot idea into a high-learning MVP. Find out how to create better products with Laura’s special blend of Lean UX with smart customer research.

A perennial favorite speaker at The Lean Startup Conference, Laura will make sure you know when and how to use not just landing pages, but also concierge tactics, Wizard of Oz setups and content strategies like blogs and email newsletters. You will leave her session smarter.

MVPs are great–unless you’re building them to test assumptions that aren’t really mission-critical. In this hands-on session, Laura Klein, author of UX for Lean Startups and head of product development for Hint Health, breaks down the kinds of assumptions you should look for and a process for developing hypotheses that reveal your true barriers to growth.

Laura Klein, an Alexander Technique teacher and professional jazz musician in Berkeley, California talks about ways the Technique can help musicians. Laura's website: lauraklein.net Robert teaches in Lincoln, Nebraska and Toronto, Canada. Robert's website: alexandertechniquenebraska.com More information about the Technique and musicians: alexandertechnique.com/musicians.htm