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Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. In this episode, we explore how the combination of human expertise and AI driven insights is helping Canadian SMEs turn data into actionable growth strategies in 2026.Our guest is Jim Krahn, Partner and Corporate Growth and Operational Excellence Leader at BDO Canada. Jim shares how the new BDO Powered by Intuit QuickBooks partnership delivers practical advisory support, operational guidance, and actionable insights to help small businesses scale efficiently.Key HighlightsBDO + QuickBooks Partnership: The vision and structure behind this integrated offering for Canadian SMEs. Human Advisors Meet AI: Why combining expert guidance with AI insights drives better decisions and outcomes. Practical Advisory Support: Real world examples of how this service helps SMEs scale and operate smarter. Keys to Success in 2026: Jim's perspective on what Canadian small businesses must prioritize to thrive. Redefining Client Relationships: How BDO is evolving service delivery to focus on long-term success and impact.Special Thanks to Our Partners:UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/A1 Global College: https://a1globalcollege.ca/ADP Canada: https://www.adp.ca/en.aspxFor more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.
Hey entrepreneurs! Your favorite hosts Jannese Torres (Yo Quiero Dinero & Financially Lit!) and Austin Hankwitz (Rate of Return & Rich Habits) are back for Season 4 of “Mind the Business: Small Business Success Stories", brought to you by iHeartMedia’s Ruby Studio in partnership with Intuit QuickBooks. This time around, we're diving deep with more exciting small business owners at the cutting edge of their fields. We'll be discussing overcoming challenges and celebrating successes – as well as practical takeaways from utilizing AI, to automating services, to time management, and all the other things that come with being your own boss. Join us for another inspiring season to hear from the entrepreneurs themselves how they’ve found their success, and learn about the grit, elbow grease, and know-how required to get your own business off the ground – and how QuickBooks on the Intuit platform can help, all in one streamlined place. Listen to new episodes every other Thursday beginning December 4th and discover what it takes to run a business that not only survives, but thrives! To learn more about how you can outdo it with Intuit QuickBooks, visit: quickbooks.com/mtbSee omnystudio.com/listener for privacy information.
Check out host Bidemi Ologunde's new show: The Work Ethic Podcast, available on Spotify and Apple Podcasts.In this episode, host Bidemi Ologunde sits down with Robert Cobbs and Kyle Sumrow, the leaders behind Tech My School, a nonprofit advancing technology and educational equity for underserved students in Puerto Rico. How do you help schools adopt AI and EdTech without deepening distraction, dependence, or inequity? What does a "healthy relationship with technology" look like for teachers and students in real classrooms? Robby and Kyle share the lessons behind their tools, Tech Plan Genie and Relief Roster, a substitute management platform, plus what they're learning from educators on the ground and from the global stages where they've presented. Check out their annual gathering at www.techmyschool.org/conferenceEmail: bidemiologunde@gmail.comSupport for The Bid Picture Podcast comes from Intuit QuickBooks. If you're running a business, a side hustle, or just trying to stay on top of your money, QuickBooks helps you track income and expenses, send invoices, and see where things stand—without living in spreadsheets. It's tech that's meant to give you time back, so you can spend more of your attention on your life, not your tabs. If you're asked how you heard about QuickBooks, please mention The Bid Picture Podcast. Learn more at quickbooks.intuit.com.Support for The Bid Picture Podcast comes from VIZZ. If age-related blurry near vision—also called presbyopia—has you holding your phone farther away or avoiding the small print, ask your eye doctor about VIZZ, a once-daily prescription eye drop for adults that treats blurry near vision. Do not use VIZZ if you are allergic to any of its ingredients. The most common side effects are eye irritation, temporary dim or dark vision, headache, and eye redness. Be careful driving at night or doing activities that require clear vision until your vision returns to normal. If you're asked how you heard about VIZZ, please mention The Bid Picture Podcast. Learn more at vizz.com.Support for The Bid Picture Podcast comes from Rula. If you're trying to build a healthier relationship with tech—setting boundaries, breaking burnout patterns, or feeling more present—therapy can help, and Rula makes it easier to find licensed mental health providers and meet by video on a schedule that fits your life. If you're asked how you heard about Rula, please mention The Bid Picture Podcast. Learn more at rula.com.Support the show
Check out host Bidemi Ologunde's new show: The Work Ethic Podcast, available on Spotify and Apple Podcasts.In this episode, host Bidemi Ologunde unpacks the biggest global signals from Jan 5–11, 2026—where CES turned AI into the headline act, regulators pushed back on new chatbots, and geopolitics reshaped the rules of cooperation. What does the U.S. stepping back from major UN institutions mean for climate and global governance—and who fills the vacuum? As China tightens pressure on Taiwan and the Ukraine war escalates with deeper cross-border strikes, are we entering a more fragmented security era? Plus: a landmark EU–Mercosur trade breakthrough, Apple's credit card partner switch, and what these moves reveal about where money, supply chains, and power are flowing next.Email: bidemiologunde@gmail.comSupport for The Bid Picture Podcast comes from Intuit QuickBooks. If you're running a business, a side hustle, or just trying to stay on top of your money, QuickBooks helps you track income and expenses, send invoices, and see where things stand—without living in spreadsheets. It's tech that's meant to give you time back, so you can spend more of your attention on your life, not your tabs. If you're asked how you heard about QuickBooks, please mention The Bid Picture Podcast. Learn more at quickbooks.intuit.com.Support for The Bid Picture Podcast comes from VIZZ. If age-related blurry near vision—also called presbyopia—has you holding your phone farther away or avoiding the small print, ask your eye doctor about VIZZ, a once-daily prescription eye drop for adults that treats blurry near vision. Do not use VIZZ if you are allergic to any of its ingredients. The most common side effects are eye irritation, temporary dim or dark vision, headache, and eye redness. Be careful driving at night or doing activities that require clear vision until your vision returns to normal. If you're asked how you heard about VIZZ, please mention The Bid Picture Podcast. Learn more at vizz.com.Support for The Bid Picture Podcast comes from Rula. If you're trying to build a healthier relationship with tech—setting boundaries, breaking burnout patterns, or feeling more present—therapy can help, and Rula makes it easier to find licensed mental health providers and meet by video on a schedule that fits your life. If you're asked how you heard about Rula, please mention The Bid Picture Podcast. Learn more at rula.com.Support the show
Check out host Bidemi Ologunde's new show: The Work Ethic Podcast, available on Spotify and Apple Podcasts.In this episode, host Bidemi Ologunde unpacks OpenAI's newly released ChatGPT Health and what it signals about the future of consumer-facing healthcare AI. What exactly is "ChatGPT Health," and why is OpenAI moving from general chat to a dedicated health experience? When an AI gives the wrong answer in a high-stakes setting—medical advice, airline refunds, legal citations—who owns the liability: the user, the company deploying the chatbot, or the model-maker? How are regulators in the U.S., Europe, and beyond approaching AI in healthcare—and what counts as "wellness" versus "medical" software? Bidemi also explores the realities of AI error, hallucinations, and bias, and asks what these tools could mean for underserved and minority populations worldwide— including Native Americans, Pacific Islanders, and communities in low-resource health systems.Email: bidemiologunde@gmail.comSupport for The Bid Picture Podcast comes from Intuit QuickBooks. If you're running a business, a side hustle, or just trying to stay on top of your money, QuickBooks helps you track income and expenses, send invoices, and see where things stand—without living in spreadsheets. It's tech that's meant to give you time back, so you can spend more of your attention on your life, not your tabs. If you're asked how you heard about QuickBooks, please mention The Bid Picture Podcast. Learn more at quickbooks.intuit.com.Support for The Bid Picture Podcast comes from VIZZ. If age-related blurry near vision—also called presbyopia—has you holding your phone farther away or avoiding the small print, ask your eye doctor about VIZZ, a once-daily prescription eye drop for adults that treats blurry near vision. Do not use VIZZ if you are allergic to any of its ingredients. The most common side effects are eye irritation, temporary dim or dark vision, headache, and eye redness. Be careful driving at night or doing activities that require clear vision until your vision returns to normal. If you're asked how you heard about VIZZ, please mention The Bid Picture Podcast. Learn more at vizz.com.Support for The Bid Picture Podcast comes from Rula. If you're trying to build a healthier relationship with tech—setting boundaries, breaking burnout patterns, or feeling more present—therapy can help, and Rula makes it easier to find licensed mental health providers and meet by video on a schedule that fits your life. If you're asked how you heard about Rula, please mention The Bid Picture Podcast. Learn more at rula.com.Support the show
"Maybe we will see the robots that we want in our lives in 2026. But be prepared: they will definitely be controlled by people in India with Xbox controllers." Robots, and IPOs, and AI, Oh My! Managing editor Sarah Rieger joins to ask the biggest tech questions of 2026, after evaluating which 2025 tech questions were definitively answered. Solve for X is back! The latest season of the MaRS podcast is exploring more world-changing ideas. Join journalist Manjula Selvarajah as she talks to the people behind the latest innovations in tech and science. Get a jump on the future. Listen to season 4 of Solve for X wherever you get your podcasts. -- The BetaKit Podcast is presented by QuickBooks on the Intuit platform, built to help Canadian businesses work smarter, more efficiently, and make confident decisions. QuickBooks on the Intuit platform is an all-in-one connected business solution that leverages the power of artificial intelligence and human expertise to simplify how you run and grow your business. From managing cash flow and payroll to delivering personalized, proactive insights leveraging the power of AI agents, QuickBooks helps you spend less time crunching numbers and more time growing your business. Visit quickbooks.intuit.ca to see how Intuit QuickBooks can help you outdo the work.
Check out host Bidemi Ologunde's new show: The Work Ethic Podcast, available on Spotify and Apple Podcasts.In this episode, host Bidemi Ologunde explores how private equity is reshaping U.S. housing—and why rising car-payment delinquencies may be the clearest sign of an economic downturn that doesn't look like one. If jobs are still plentiful, why do so many people feel financially underwater? Is Wall Street amplifying the housing squeeze in key markets? And what happens when Americans can't afford the cars they need to keep working?Email: bidemiologunde@gmail.comSupport for The Bid Picture Podcast comes from Intuit QuickBooks. If you're running a business, a side hustle, or just trying to stay on top of your money, QuickBooks helps you track income and expenses, send invoices, and see where things stand—without living in spreadsheets. It's tech that's meant to give you time back, so you can spend more of your attention on your life, not your tabs. If you're asked how you heard about QuickBooks, please mention The Bid Picture Podcast. Learn more at quickbooks.intuit.com.Support for The Bid Picture Podcast comes from Rula. If you're trying to build a healthier relationship with tech—setting boundaries, breaking burnout patterns, or feeling more present—therapy can help, and Rula makes it easier to find licensed mental health providers and meet by video on a schedule that fits your life. If you're asked how you heard about Rula, please mention The Bid Picture Podcast. Learn more at rula.com.Support for The Bid Picture Podcast comes from Black Rifle Coffee Company, a veteran-founded coffee brand roasting premium beans for people who love a strong start to the day. From bold blends to convenient ready-to-drink cans, Black Rifle Coffee keeps you fueled for whatever's ahead. If you're asked how you heard about Black Rifle Coffee Company, please mention The Bid Picture Podcast. Check them out at blackriflecoffee.com.Support the show
Send Bidemi a Text Message!In this episode, host Bidemi Ologunde sits down with Julian Baron, Managing Editor of Off The Press and a veteran of both national and local newsrooms, to unpack why trust in legacy media is collapsing, and what might replace it. With experience leading digital content and investigative reporting as Chief of Staff for News at Sinclair, Julian breaks down the real economics behind broadcast vs. digital journalism and how audience habits are reshaping everything. Why are more people turning to decentralized, digital-first news? What do newsrooms still misunderstand about “the audience”? And what does it actually take to rebuild credibility without chasing clicks?Support for The Bid Picture Podcast comes from Intuit QuickBooks. If you're running a business, a side hustle, or just trying to stay on top of your money, QuickBooks helps you track income and expenses, send invoices, and see where things stand—without living in spreadsheets. It's tech that's meant to give you time back, so you can spend more of your attention on your life, not your tabs. If you're asked how you heard about QuickBooks, tell them The Bid Picture Podcast. Learn more at quickbooks.intuit.com.Support for The Bid Picture Podcast comes from VIZZ. If age-related blurry near vision—also called presbyopia—has you holding your phone farther away or avoiding the small print, ask your eye doctor about VIZZ, a once-daily prescription eye drop for adults that treats blurry near vision. Do not use VIZZ if you are allergic to any of its ingredients. The most common side effects are eye irritation, temporary dim or dark vision, headache, and eye redness. Be careful driving at night or doing activities that require clear vision until your vision returns to normal. If you're asked how you heard about VIZZ, tell them The Bid Picture Podcast. Learn more at vizz.com.Support the show
"2025 is the year that we committed to the bit, and all pretences went away." Special guest star Rob Kenedi (Decelerator) joins for The BetaKit Podcast's annual tradition: stuffing your holiday stocking with the biggest tech stories of 2025. Have a different take on tech this year? Let us know: podcast@betakit.com. Solve for X is back! The latest season of the MaRS podcast is exploring more world-changing ideas. Join journalist Manjula Selvarajah as she talks to the people behind the latest innovations in tech and science. Get a jump on the future. Listen to season 4 of Solve for X wherever you get your podcasts. -- The BetaKit Podcast is presented by QuickBooks on the Intuit platform, built to help Canadian businesses work smarter, more efficiently, and make confident decisions. QuickBooks on the Intuit platform is an all-in-one connected business solution that leverages the power of artificial intelligence and human expertise to simplify how you run and grow your business. From managing cash flow and payroll to delivering personalized, proactive insights leveraging the power of AI agents, QuickBooks helps you spend less time crunching numbers and more time growing your business. Visit quickbooks.intuit.ca to see how Intuit QuickBooks can help you outdo the work.
"Can you imagine a quarter—25 percent—of Canada isn't sure if they'll be employed next year? That is a wild statistic." Kevin Kliman, president of Canadian business at Employment Hero, joins to explain why Canada's workforce is underemployed and anxious about 2026. He also shares data indicating things are particularly bad for Gen Z, before offering tips on how they can make their mark in the modern workforce—with AI. Solve for X is back! The latest season of the MaRS podcast is exploring more world-changing ideas. Join journalist Manjula Selvarajah as she talks to the people behind the latest innovations in tech and science. Get a jump on the future. Listen to season 4 of Solve for X wherever you get your podcasts. -- The BetaKit Podcast is presented by QuickBooks on the Intuit platform, built to help Canadian businesses work smarter, more efficiently, and make confident decisions. QuickBooks on the Intuit platform is an all-in-one connected business solution that leverages the power of artificial intelligence and human expertise to simplify how you run and grow your business. From managing cash flow and payroll to delivering personalized, proactive insights leveraging the power of AI agents, QuickBooks helps you spend less time crunching numbers and more time growing your business. Visit quickbooks.intuit.ca to see how Intuit QuickBooks can help you outdo the work.
"It seems irrational, and irrational behaviour is where drama lives, it's where comedy lives. It's where all the fun is." A communications tycoon built an empire turning airwaves into cash. Now, his son, long dismissed by his father, is fighting for control of the family business. Meanwhile, one shrewd public servant is determined to derail the company's billion-dollar takeover. Is this a plot point from season three of Succession? No! It's a Canadian story… and it's all true—mostly. Award-winning playwright Michael Healey joins to discuss Rogers v. Rogers, his new play based on the Alexandra Posadzki book of the same name. Solve for X is back! The latest season of the MaRS podcast is exploring more world-changing ideas. Join journalist Manjula Selvarajah as she talks to the people behind the latest innovations in tech and science. Get a jump on the future. Listen to season 4 of Solve for X wherever you get your podcasts. -- The BetaKit Podcast is presented by QuickBooks on the Intuit platform, built to help Canadian businesses work smarter, more efficiently, and make confident decisions. QuickBooks on the Intuit platform is an all-in-one connected business solution that leverages the power of artificial intelligence and human expertise to simplify how you run and grow your business. From managing cash flow and payroll to delivering personalized, proactive insights leveraging the power of AI agents, QuickBooks helps you spend less time crunching numbers and more time growing your business. Visit quickbooks.intuit.ca to see how Intuit QuickBooks can help you outdo the work. Related links: Purchase tickets to see Rogers v. Rogers. Exploring the city Google couldn't buy Canadians want competition. Our Competition Commissioner needs better tools to fight for it. Inside Anthony Lacavera's fight for Freedom Mobile Jesse Wente wants Canada to "tax the hell" out of Big Tech, but he's open to cutting deals
"It used to be that Silicon Valley was the kind of Mecca of the entrepreneur. What's happening is everyone has got the tools that used to be crowded in there. Now what we need to do is get the capital." Minister Evan Solomon sits down with C100 Executive Director Michael Buhr to discuss the country's future in AI and the feds' commitments to innovation. Recorded live on the BetaKit Keynote Stage at SAAS NORTH. The BetaKit Podcast is presented by QuickBooks on the Intuit platform, built to help Canadian businesses work smarter, more efficiently, and make confident decisions. QuickBooks on the Intuit platform is an all-in-one connected business solution that leverages the power of artificial intelligence and human expertise to simplify how you run and grow your business. From managing cash flow and payroll to delivering personalized, proactive insights leveraging the power of AI agents, QuickBooks helps you spend less time crunching numbers and more time growing your business. Visit quickbooks.intuit.ca to see how Intuit QuickBooks can help you outdo the work. Related links: What's in #Budget2025 for Canadian tech? Canadian tech sees #Budget2025 as "about-face" from last government's stance on business Is SaaS dead? Tech leaders debate whether it's time for requiem or rebirth
"The technology is there, and everyone loves cool technology, but it doesn't need to be a party trick. It needs to be something that's driving a meaningful business outcome, so pick your challenging problems." OpenText's Shannon Bell (EVP, Chief Digital Officer & Chief Information Officer) explains how she rolled out AI systematically at one of Canada's largest tech companies. As OpenText embraces human and digital resource management, has it found a return on its investment? Let's dig in. Recorded live on the BetaKit Keynote Stage at SAAS NORTH. The BetaKit Podcast is presented by Uber Canada. Uber Canada is helping to reduce drunk driving and make it safer to get around according to 87% of Canadian riders. Alcohol remains a factor in a quarter of crash fatalities on public roadways in Canada - and Uber Canada is working with MADD Canada (Mothers Against Drunk Driving) to bring that number to zero. With over 100,000 designated drivers on the road, Uber plays a vital role in this fight. See how the impact is real. -- The BetaKit Podcast is also presented by QuickBooks on the Intuit platform, built to help Canadian businesses work smarter, more efficiently and make confident decisions. QuickBooks on the Intuit platform is an all-in-one connected business solution that leverages the power of artificial intelligence and human expertise to simplify how you run and grow your business. From managing cash flow and payroll to delivering personalized, proactive insights leveraging the power of AI agents, QuickBooks helps you spend less time crunching numbers and more time growing your business. Visit quickbooks.intuit.ca to see how Intuit QuickBooks can help you outdo the work.
"In the beginning, we were like, 'this must be a scam' because with the way things move in Waterloo and Toronto, it seemed way too fast." A chance pitch competition connection took Colare co-founder Nain Abdi from Waterloo to Silicon Valley. He explains what pulled his company south, why his peers are eager to make a similar leap, and what (if anything) could convince him to return to Canada. The BetaKit Podcast is presented by QuickBooks on the Intuit platform, built to help Canadian businesses work smarter, more efficiently and make confident decisions. QuickBooks on the Intuit platform is an all-in-one connected business solution that leverages the power of artificial intelligence and human expertise to simplify how you run and grow your business. From managing cash flow and payroll to delivering personalized, proactive insights leveraging the power of AI agents, QuickBooks helps you spend less time crunching numbers and more time growing your business. Visit quickbooks.intuit.ca to see how Intuit QuickBooks can help you outdo the work. Related Links: Canadian tech looks to poach H-1B visa castaways as its own "ambitious founders" flee Socratica's IRL revolution is powered by the love of making Why Canada doesn't buy Canadian tech Canadian tech leaders tell the next generation to learn to say "no" at Homecoming
Nick Williams, global product director at Intuit opens the podcast by announcing the global availability of AI agents on the Intuit platform. He explains how it works, why they're launching now, and risks and reactions. The team discusses new Intuit QuickBooks research showing small and mid-sized businesses (SMBs) can achieve up to 58% more revenue growth by closing the gap between ambition and execution. Williams explores the role of AI, automation, the importance of readiness and unlocking potential. Tom Herbert talks about the return of tech founders, covering six founders who built and sold successful accounting tech products and are now back with new software. Herbert details their return and the growing tech gap for small businesses. With the Budget weeks away, Richard Hattersley chats about rumours, likely changes, Rachel Reeves's briefing and the team share their thoughts on which tax updates might actually happen. Matthew Ord wraps up discussing ICAEW AML compliance. A new report shows that rates have remained consistent but non-compliance is rising. He reviews the findings and whether the FCA will be ready to act on them.
This one's for the real ones and the day ones.
Tobin and Christen are joined by an icon and inspiration, U.S. Soccer World Cup Champion and Olympic Gold Medalist goalkeeper Briana Scurry. In their conversation they discuss Briana's love of tackle football at a young age and how it led to her unusual path to the USWNT, how visualizing who you want to be when you return to where you came from was important to her, the media's unwillingness to tell her entire story, how integrity set her up for a successful second act and so much more. Plus, Tobin describes her perfect day, Christen describes her day to day training regimen and even more with your Community Questions! Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.Sign up for our newsletter, The Sunday Spark: https://re-website.com/pages/newsletterFollow RE—INC:https://www.instagram.com/re__inc/https://www.tiktok.com/@re__inchttps://twitter.com/re__inchttps://www.threads.net/@re__inc Follow Tobin:https://www.instagram.com/tobinheathhttps://twitter.com/TobinHeath Follow Christen:https://www.instagram.com/christenpresshttps://twitter.com/ChristenPress About RE—INC:Founded and led by 2x World Cup Champions and equal pay trailblazers Christen Press and Tobin Heath, RE—INC is an inclusive platform at the intersection of sports x progress and equity brought to life through content, community, and commerce.The RE—CAP Show, our award-winning podcast (#1 Soccer Podcast on Apple), gives viewers a front-row seat to the thrilling, unpredictable, hard-changing world of global women's sports. Our mission is to change the way women are seen and experienced in sports.RE—space, our membership platform, is home to thousands of global reimaginers who want to be themselves, better themselves, and never watch a game alone.RE—gear, our merch, is the uniform for changemakers and built for the underserved fan. With 20+ collections and collaborations, we create products that go beyond the ordinary.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Tobin and Christen are joined by USWNT legend and President of U.S. Soccer, Cindy Parlow Cone, to discuss her incredible path from player to President. Did she ever envision herself in this role? How did it happen? And what challenges and successes has she experienced being the first female President of both the men's and women's teams? Plus, the unique position they were all in during the pay equity lawsuit, the potential to host an upcoming World Cup, World Sevens Football, the inspiration and impact of the 99ers and, as always, your Community Questions! Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.Sign up for our newsletter, The Sunday Spark: https://re-website.com/pages/newsletterFollow RE—INC:https://www.instagram.com/re__inc/https://www.tiktok.com/@re__inchttps://twitter.com/re__inchttps://www.threads.net/@re__inc Follow Tobin:https://www.instagram.com/tobinheathhttps://twitter.com/TobinHeath Follow Christen:https://www.instagram.com/christenpresshttps://twitter.com/ChristenPress About RE—INC:Founded and led by 2x World Cup Champions and equal pay trailblazers Christen Press and Tobin Heath, RE—INC is an inclusive platform at the intersection of sports x progress and equity brought to life through content, community, and commerce.The RE—CAP Show, our award-winning podcast (#1 Soccer Podcast on Apple), gives viewers a front-row seat to the thrilling, unpredictable, hard-changing world of global women's sports. Our mission is to change the way women are seen and experienced in sports.RE—space, our membership platform, is home to thousands of global reimaginers who want to be themselves, better themselves, and never watch a game alone.RE—gear, our merch, is the uniform for changemakers and built for the underserved fan. With 20+ collections and collaborations, we create products that go beyond the ordinary.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Tobin and Christen sit down with the revolutionary 19 year old Portland Thorns player, Olivia Moultrie, for an enlightening conversation on her journey. From suing the league at 13 years old to allow teeangers to go pro to becoming one of the most impactful players on the field today, Olivia's story is only getting started and one that you need to hear. In this conversation, Tobin, Christen and Olivia discuss becoming 1% better every day, exposing yourself to uncomfortable things, signing to play at UNC at 11 years old, Olivia's impact on the youth movement in the NWSL and so much more. Special thanks to The Sports Bra in Portland for hosting and comment below on what city you'd like to see TRS visit next! Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.Sign up for our newsletter, The Sunday Spark: https://re-website.com/pages/newsletterFollow RE—INC:https://www.instagram.com/re__inc/https://www.tiktok.com/@re__inchttps://twitter.com/re__inchttps://www.threads.net/@re__inc Follow Tobin:https://www.instagram.com/tobinheathhttps://twitter.com/TobinHeath Follow Christen:https://www.instagram.com/christenpresshttps://twitter.com/ChristenPress About RE—INC:Founded and led by 2x World Cup Champions and equal pay trailblazers Christen Press and Tobin Heath, RE—INC is an inclusive platform at the intersection of sports x progress and equity brought to life through content, community, and commerce.The RE—CAP Show, our award-winning podcast (#1 Soccer Podcast on Apple), gives viewers a front-row seat to the thrilling, unpredictable, hard-changing world of global women's sports. Our mission is to change the way women are seen and experienced in sports.RE—space, our membership platform, is home to thousands of global reimaginers who want to be themselves, better themselves, and never watch a game alone.RE—gear, our merch, is the uniform for changemakers and built for the underserved fan. With 20+ collections and collaborations, we create products that go beyond the ordinary.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Tobin and Christen visit the iconic Women's Sports Bar, The Sports Bra, in Portland, Oregon for a fun and informative chat with the bar's founder, Jenny Nguyen. In this conversation, they discuss the a-ha moment for Jenny to actually go for it, some of the potential challenges that came with it and how they see establishments like hers as an important factor in impacting viewership. Plus, what got Jenny to finally “change out of her pajamas,” why her women's sports bar isn't just for women and where they all see the future of the bar and gal culture going next. Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.Sign up for our newsletter, The Sunday Spark: https://re-website.com/pages/newsletterFollow RE—INC:https://www.instagram.com/re__inc/https://www.tiktok.com/@re__inchttps://twitter.com/re__inchttps://www.threads.net/@re__inc Follow Tobin:https://www.instagram.com/tobinheathhttps://twitter.com/TobinHeath Follow Christen:https://www.instagram.com/christenpresshttps://twitter.com/ChristenPress About RE—INC:Founded and led by 2x World Cup Champions and equal pay trailblazers Christen Press and Tobin Heath, RE—INC is an inclusive platform at the intersection of sports x progress and equity brought to life through content, community, and commerce.The RE—CAP Show, our award-winning podcast (#1 Soccer Podcast on Apple), gives viewers a front-row seat to the thrilling, unpredictable, hard-changing world of global women's sports. Our mission is to change the way women are seen and experienced in sports.RE—space, our membership platform, is home to thousands of global reimaginers who want to be themselves, better themselves, and never watch a game alone.RE—gear, our merch, is the uniform for changemakers and built for the underserved fan. With 20+ collections and collaborations, we create products that go beyond the ordinary.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this episode of Accountants Daily Insider, Amanda Newton, group manager for the accountant segment at Intuit QuickBooks, sits down with Imogen to delve into the increasingly essential partnership between accountants and small- to medium-sized businesses. This episode explores the Intuit QuickBooks SMB Navigator Report 2025, which provides a data-driven perspective on this evolving dynamic. Conducted by Agile Market Intelligence between December 2024 and January 2025, the study gleaned insights from 506 Australian SMBs and 404 accountants, offering a comprehensive overview of the current state and future trajectory of accountant-SMB relationships.
Tobin and Christen are joined by English International star, former Manchester United captain and current midfielder for Angel City FC Katie Zelem. In this episode they discuss what it's like to be Christen's best friend on the team. The nonstop conversations, the endless jokes and the joy of getting to play on two different teams together. Then, they play a game called “NWSL or WSL” where Katie is asked to say which league does certain things better. Who provides better pregame and postgame meals? Whose fans are louder? Which league has better business opportunities off the field? And so much more. Then, with the NWSL season kicking off, Tobin and Christen have an important discussion on how fan viewership, and viewership numbers, are a huge factor in the success of the league and in women's sports everywhere. Plus, a new round of Red Card, Yellow Card, Goal and Community Questions!Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Thank you to Amazon Business for their game-changing support of The RE—CAP Show and the business of women's sports. Amazon Business offers smart business buying solutions. Learn more at amazonbusiness.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.Sign up for our newsletter, The Sunday Spark: https://re-website.com/pages/newsletterFollow RE—INC:https://www.instagram.com/re__inc/https://www.tiktok.com/@re__inchttps://twitter.com/re__inchttps://www.threads.net/@re__inc Follow Tobin:https://www.instagram.com/tobinheathhttps://twitter.com/TobinHeath Follow Christen:https://www.instagram.com/christenpresshttps://twitter.com/ChristenPress About RE—INC:Founded and led by 2x World Cup Champions and equal pay trailblazers Christen Press and Tobin Heath, RE—INC is an inclusive platform at the intersection of sports x progress and equity brought to life through content, community, and commerce.The RE—CAP Show, our award-winning podcast (#1 Soccer Podcast on Apple), gives viewers a front-row seat to the thrilling, unpredictable, hard-changing world of global women's sports. Our mission is to change the way women are seen and experienced in sports.RE—space, our membership platform, is home to thousands of global reimaginers who want to be themselves, better themselves, and never watch a game alone.RE—gear, our merch, is the uniform for changemakers and built for the underserved fan. With 20+ collections and collaborations, we create products that go beyond the ordinary.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this episode of the Accountants Daily Insider, Jared Brintz, senior marketing manager at Intuit QuickBooks, dives into the evolving world of AI and the horizon of opportunities for accountants. Brintz said AI is here and AI is now urging accountants to “ride the wave”. Tune in to this episode to hear more about: The history and future of AI. The different types of AI and how to harness them. How accountants can use it to their advantage. Tips, tricks, and tools that will help elevate the AI experience. The professional benefits of harnessing technology.
Tobin and Christen are getting ready for the upcoming NWSL season by welcoming NWSL and USWNT players, and sisters, Alyssa and Gisele Thompson. In this episode Alyssa and Gisele discuss their incredible paths to being stars of the game at such young ages. How did their competitions growing up lead to their successes today? How did it feel for Alyssa to watch Gisele make her USWNT debut recently? And what are their dreams for their short term and long term futures? Then, Tobin and Christen surprise them with a game called “Sister vs Sister” where they have to agree upon who is faster, who would make the better boss, who would ask a celeb for a pic at an event… and who is more afraid of their teammate Christen Press. Plus, a discussion on being their own businesses in our Athlete to Founder segment presented by QuickBooks and, of course, Community Questions!Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.Sign up for our newsletter, The Sunday Spark: https://re-website.com/pages/newsletterFollow RE—INC:https://www.instagram.com/re__inc/https://www.tiktok.com/@re__inchttps://twitter.com/re__inchttps://www.threads.net/@re__inc Follow Tobin:https://www.instagram.com/tobinheathhttps://twitter.com/TobinHeath Follow Christen:https://www.instagram.com/christenpresshttps://twitter.com/ChristenPress About RE—INC:Founded and led by 2x World Cup Champions and equal pay trailblazers Christen Press and Tobin Heath, RE—INC is an inclusive platform at the intersection of sports x progress and equity brought to life through content, community, and commerce.The RE—CAP Show, our award-winning podcast (#1 Soccer Podcast on Apple), gives viewers a front-row seat to the thrilling, unpredictable, hard-changing world of global women's sports. Our mission is to change the way women are seen and experienced in sports.RE—space, our membership platform, is home to thousands of global reimaginers who want to be themselves, better themselves, and never watch a game alone.RE—gear, our merch, is the uniform for changemakers and built for the underserved fan. With 20+ collections and collaborations, we create products that go beyond the ordinary.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Tobin and Christen hit the road and check out the cool new women's sports bar in Long Beach, California, Watch Me! At the bar they discuss their journeys as athletes turned founders. What was missing in the women's sports space that they wanted to address with Re-Inc? How did being an athlete make Tobin a better leader off the field? And how did being an entrepreneur make Christen a better leader on the field? From the birth of Re-Inc to the creation of Re-Media, Tobin and Christen do a deep dive on how they got here and where they are going next. Plus, a discussion on Hogwarts Houses, dogs on beds and more Community Questions!Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.Sign up for our newsletter, The Sunday Spark: https://re-website.com/pages/newsletterFollow RE—INC:https://www.instagram.com/re__inc/https://www.tiktok.com/@re__inchttps://twitter.com/re__inchttps://www.threads.net/@re__inc Follow Tobin:https://www.instagram.com/tobinheathhttps://twitter.com/TobinHeath Follow Christen:https://www.instagram.com/christenpresshttps://twitter.com/ChristenPress About RE—INC:Founded and led by 2x World Cup Champions and equal pay trailblazers Christen Press and Tobin Heath, RE—INC is an inclusive platform at the intersection of sports x progress and equity brought to life through content, community, and commerce.The RE—CAP Show, our award-winning podcast (#1 Soccer Podcast on Apple), gives viewers a front-row seat to the thrilling, unpredictable, hard-changing world of global women's sports. Our mission is to change the way women are seen and experienced in sports.RE—space, our membership platform, is home to thousands of global reimaginers who want to be themselves, better themselves, and never watch a game alone.RE—gear, our merch, is the uniform for changemakers and built for the underserved fan. With 20+ collections and collaborations, we create products that go beyond the ordinary.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
So many of my clients struggle with, first of all, knowing what they want to do next, and then being married to that decision for the rest of their lives. They think that they'll be stuck behind the confines of the decisions they make right now. But it's not true! This is the beginning of your next evolution and you can always keep evolving! This concept can be hard to imagine, so this week I invited a very special guest to show you what always evolving can look like. Amy Landino is an entrepreneur, bestselling author, and award-winning host of the popular YouTube series AmyTV. For over a decade, Amy has been a leading authority on getting digital attention and is a trusted educator by global brands, including Adobe, Oracle, Audible, Twitter, Linkedin, Facebook, YouTube, Intuit Quickbooks, and many more. An internationally renowned public speaker, Amy is a professional coach on how to leverage digital tools to increase brand awareness and build a profitable and sustainable business. In this week's episode, we have a very special guest. My (unofficial) mentor Amy Landino is joining me on the podcast! I've been following her on YouTube for over ten years and I've been on her podcast not once, but twice. Now she's joining me on my podcast to talk about all things entrepreneurship, what she does when she's feeling stuck, and how she finds the passion to take action. Follow Amy on: Instagram @schmittastic Youtube @AmyTV Website: amylandino.com Follow Erika on: Instagram @theerikacruzTikTok @theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up for the "The Purpose Pivot" webinar here. Join the waitlist for Courage Driven Latina here. Join the waitlist for the Magnetic Mastermind here. Podcast production for this episode was provided by CCST.
On this episode, we sit down with Rob Israch, President of Tipalti, a global finance automation powerhouse. With over 20 years of leadership experience, Rob has been instrumental in driving 100x growth at Tipalti, helping the company reach a staggering $8.3 billion valuation. Under his leadership, Tipalti has earned a spot on the Deloitte Technology Fast 500 and Inc. 5000 lists for seven years straight.Rob shares insights from his impressive career—spanning growth strategy, marketing, alliances, and international expansion—including his time at NetSuite, Intuit QuickBooks, and GE Capital. Tune in to hear how he's helped scale companies to industry dominance and what's next for the world of finance automation! Hosted on Acast. See acast.com/privacy for more information.
In business, every decision you make can change the trajectory of your company - so it’s important to be as informed as possible. The intel you collect as you learn and grow is vital to informing how and why you run your business in the future. On this episode, hosts Jannese and Austin share their own experiences with using data to inform the paths they carve forward as they sit down with Brandon Littleton who started Bag Lady’s Fry Joint with his brother. The two started their business from scratch, with just a family recipe and an idea. Join us as Brandon explains how hard lessons - and hard data - inform the decisions they’ve made so you can do the same with your own findings. Learn more about how QuickBooks can help you grow your business: Quickbooks.com Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
Tobin and Christen discuss the importance of telling the stories of the players and moments who came before them. How does storytelling preserve history? Why does the lack of footage and social media from decades ago make it hard for the youth to know about the game's greats? And what can be done today to help change it? Then, Tobin and Christen welcome USWNT legend and Bay FC founder, Leslie Osborne, for a conversation on Leslie's experience as an athlete and how it equipped her to become a founder, entrepreneur and businesswoman. Plus, our new segment called The Kickoff and, of course, your Community Questions! Thank you to Intuit QuickBooks for being an incredible partner and bringing our “Athlete to Founder” segment to life! Learn more at https://quickbooks.intuit.com. Listen to weekly episodes every week. Watch the video version of the show on YouTube.
Attention small business owners: “Mind the Business: Small Business Success Stories” is back for Season Three with brand-new episodes. Hosts Jannese Torres (Yo Quiero Dinero & Financially Lit!) and Austin Hankwitz (Rate of Return & Rich Habits) are hitting the road and meeting with small business owners in Tampa, Florida and Nashville, Tennessee to hear about the lessons they’ve learned at every corner of launching their companies. What would you do if your warehouse and inventory were destroyed in a tornado? Have you thought about how to protect your business's IP with a trademark? Do you have a backup plan if a bank loan doesn’t come through to get you off the ground? These are just some of the insights our guests are sharing this season. Plus, learn how they cut through the clutter and simplify the day-to-day with the help of Intuit QuickBooks. Listen to new episodes every other Thursday beginning January 9th and discover what it takes to start a business and keep it growing. To learn more about how Intuit QuickBooks can power your business growth, visit: QuickBooksSee omnystudio.com/listener for privacy information.
On this episode of AD Insider, Alan FitzGerald dives into the world of AI and how accounting firms can use it to transform their processes, operations, and services. Founder of Practice Connections Advisory, FitzGerald shares his extensive experience, knowledge, and personal opinions on AI and how it can elevate the accounting industry during a time of significant change. Touching on all aspects from benefits and challenges to risks and forecasts, FitzGerald bases his discussion on findings highlighted in the recent Changing the Game report by Intuit QuickBooks. FitzGerald says AI is the way forward for the accounting industry – tune in to this episode of AD Insider to find out why. If you'd like to discover how Australian accounting firms are leveraging technology to stay ahead of the competition and secure their future success, download the full report at intuit.me/accountanttech for valuable insights, practical tips, and real-life examples.
What would you do if you could interview your role model?‼️
Change is inevitable in business, but understanding how each decision impacts your entire operation is crucial. In this LIVE bonus episode, Jannese and Austin sit down with Will Lucas. Will is the founder and CEO of Creadio, a marketing and production agency, and CEO and founder of the private social club TolHouse. He also hosts the podcast “Black Tech Green Money.” Learn invaluable lessons on attracting and retaining great employees with competitive pay, keeping prices attractive, and ensuring customer satisfaction—all while fostering business growth. Plus, Will, Jannese, and Austin answer audience questions about starting a business and fostering an entrepreneurial spirit. Learn more about how QuickBooks can help you grow your business: QuickBooks.com QuickBooks for Solopreneurs See omnystudio.com/listener for privacy information.
Today, Blake and David explore how artificial intelligence is reshaping accounting, discussing its potential to handle 70% of information-based tasks and impact workflows like data collection, reconciliation, and client services. They criticize the current theoretical approach to accounting education, advocating for more practical, hands-on learning experiences. They also dig into the ongoing 150-hour rule debate, examining recent state board initiatives for alternative CPA pathways and concerns about the accounting talent pipeline. Blake and David tackle the recent Evolve cybersecurity breach and its implications for fintech companies and move on to listener feedback and questions.SponsorsLiveFlow - http://accountingpodcast.promo/liveflow Relay - http://accountingpodcast.promo/relayMakersHub - http://accountingpodcast.promo/makershub Genwise - http://accountingpodcast.promo/genwiseChapters(02:40) - Vacation Plans and Quiet Vacationing (07:45) - Generative AI in Accounting (10:37) - Challenges and Opportunities in AI Adoption (18:38) - CPA Firm Dynamics and Partner Retirement (28:58) - Survey Insights and Alternative Pathways to CPA (33:05) - Arkansaw State Board of Accountancy Pursuing Alternative Pathways to CPA (34:19) - Blake and David Look at the California CPA License Survey (37:29) - Addressing Concerns About CPA Mobility (38:10) - Survey Reflections and Critique (42:38) - Listener Mail: Nebraska's CPA Changes (43:55) - The Practicality of Accounting Education (01:00:38) - Evolve Bank Cyber Attack (01:06:35) - Closing Thoughts and 4th of July Message Show NotesMillennials call it ‘quiet vacationing,' but it's really remote work gone wrong—and it's CEOs' worst nightmarehttps://fortune.com/2024/05/23/quiet-vacation-millennials-gen-z-harris-poll-remote-work Death, Taxes, and AI: How Generative AI Will Change Accountinghttps://a16z.com/generative-ai-in-accounting/ Tech lag named top risk for accountants in 2024 Intuit QuickBooks surveyhttps://quickbooks.intuit.com/r/news/accountant-tech-survey-results/ Finding Qualified Staff Is the Top Issue Facing Most CPA Firms In 2024https://www.cpapracticeadvisor.com/2024/06/07/finding-qualified-staff-is-the-top-issue-facing-most-cpa-firms-in-2024/106519/ Help! A Partner Wants to Retire Earlyhttps://cpatrendlines.com/2024/04/24/help-a-partner-wants-to-retire-really-early/ Arkansas State Board of Public Accountancy – Proposed Rule Changeshttps://www.labor.arkansas.gov/licensing/state-board-of-public-accountancy/proposed-rule-changes/ California Board of Accountancy https://www.dca.ca.gov/cba/ California Board of Accountancy's LinkedIn Post on CPA Next Surveyhttps://www.linkedin.com/posts/cbanews_we-want-to-hear-from-you-this-weekend-is-activity-7212584294232285184-25sa CPA Candidates Approved To Sit At 120 Hours Starting 1/1/2025https://nebraska-cpa.thenewslinkgroup.org/cpa-candidates-approved-to-sit-at-120-hours-starting-1-1-2025/ Evolve Hit With Fed Enforcement Action, But Why Did It Take This Long?https://substack.com/home/post/p-145886596 Cybersecurity Incidenthttps://www.getevolved.com/about/news/cybersecurity-incident/ Yieldstreet says some of its customers were affected by the Evolve Bank data breachhttps://techcrunch.com/2024/07/02/yieldstreet-says-some-of-its-customers-were-affected-by-the-evolve-bank-data-breach/Need CPE?Get CPE for listening to podcasts with Earmark: https://earmarkcpe.comSubscribe to the Earmark Podcast: https://podcast.earmarkcpe.comGet in TouchThanks for listening and the great reviews! We appreciate you! Follow and tweet @BlakeTOliver and @DavidLeary. Find us on Facebook and Instagram. If you like what you hear, please do us a favor and write a review on Apple Podcasts or Podchaser. Call us and leave a voicemail; maybe we'll play it on the show. DIAL (202) 695-1040.SponsorshipsAre you interested in sponsoring the Cloud Accounting Podcast? For details, read the prospectus.Need Accounting Conference Info? Check out our new website - accountingconferences.comLimited edition shirts, stickers, and other necessitiesTeePublic Store: http://cloudacctpod.link/merchSubscribeApple Podcasts: http://cloudacctpod.link/ApplePodcastsYouTube: https://www.youtube.com/@TheAccountingPodcastSpotify: http://cloudacctpod.link/SpotifyPodchaser: http://cloudacctpod.link/podchaserStitcher: http://cloudacctpod.link/StitcherOvercast: http://cloudacctpod.link/OvercastWant to get the word out about your newsletter, webinar, party, Facebook group, podcast, e-book, job posting, or that fancy Excel macro you just created? Let the listeners of The Accounting Podcas...
No Solopreneur is an island. Even as we run our own businesses, the importance of building a community of other business owners is paramount. From sharing advice and support to building a thriving and competitive marketplace, networking and building connections can take your business to the next level. Jannese and Austin talk with Ciara Imani May who runs her own hair brand and is passionate about taking care of her customers and uplifting her community. In this episode we'll explore why small business networking as a solopreneur with a solid network allows you to have the best of both worlds: to be your own boss but still have a supportive community around you. Learn more about how QuickBooks can help you grow your business: QuickBooks.com QuickBooks for Solopreneurs For a recap from this week's episode visit: Episode 7 Recap with Ciara Imani May of Rebundle. Or learn more about this topic at this resource: How Networking Can Help You Leverage the Wisdom of Other Entrepreneurs See omnystudio.com/listener for privacy information.
Congratulations, you've branched out into your own business and even found your first client or customer! Now what? As the orders come in, so do the invoices and payments. In this episode, hosts Austin and Jannese talk about the ins and outs of keeping organized books, tracking payments and keeping an eye on where your money is so you can make sure it's working for you. Michael Behn, founder of Moshi Moshi Knife Sharpening, drops by to share his journey as an entrepreneur tracking payments going in and out as his business grows. Michael spent nearly a decade working nonstop in kitchens and restaurants before becoming his own boss with a successful knife-sharpening business. He explains the importance of staying on top of payments and invoices and keeping your enterprise as sharp as a blade. Learn more about how QuickBooks can help you grow your business: QuickBooks.com QuickBooks for Solopreneurs For a recap from this week's episode visit: Episode 6 Recap with Michael Behn of Moshi Moshi Knife Sharpening. Or learn more about this topic at this resource: How to Collect Outstanding Payments: Best Practices for Small BusinessesSee omnystudio.com/listener for privacy information.
For small business owners, it's important to celebrate every success, but it's also important to remember that behind every accomplishment there are plenty of hardships, missteps, and valuable lessons. Going into business for yourself is not easy and often comes with economic ups and downs and hard-to-decipher tax codes - among many other challenges. That's why persevering and learning how to adapt and overcome any problems that arise is so important for every entrepreneur. On this episode, Austin and Jannese talk about the hurdles they faced and unexpected problems that arose in the initial phases of launching their businesses. Entrepreneur Taylor Randal of Softpaw Vintage details her journey of starting a business and sticking through the challenges to find success, even when an unexpected tax bill threatened to derail her entire enterprise. Learn more about how QuickBooks can help you grow your business: QuickBooks.com QuickBooks for Solopreneurs For a recap from this week's episode visit: Episode 5 Recap with Taylor Randal of Softpaw Vintage Or learn more about this topic at this resource: 7 Cash flow problems & solutions for small businesses See omnystudio.com/listener for privacy information.
For small business owners, it's important to celebrate every success, but it's also important to remember that behind every accomplishment there are plenty of hardships, missteps, and valuable lessons. Going into business for yourself is not easy and often comes with economic ups and downs and hard-to-decipher tax codes - among many other challenges. That's why persevering and learning how to adapt and overcome any problems that arise is so important for every entrepreneur. On this episode, Austin and Jannese talk about the hurdles they faced and unexpected problems that arose in the initial phases of launching their businesses. Entrepreneur Taylor Randal of Softpaw Vintage details her journey of starting a business and sticking through the challenges to find success, even when an unexpected tax bill threatened to derail her entire enterprise. Learn more about how QuickBooks can help you grow your business: QuickBooks.com QuickBooks for Solopreneurs For a recap from this week's episode visit: Episode 5 Recap with Taylor Randal of Softpaw Vintage Or learn more about this topic at this resource: 7 Cash flow problems & solutions for small businesses See omnystudio.com/listener for privacy information.
For small business owners, it's important to celebrate every success, but it's also important to remember that behind every accomplishment there are plenty of hardships, missteps, and valuable lessons. Going into business for yourself is not easy and often comes with economic ups and downs and hard-to-decipher tax codes - among many other challenges. That's why persevering and learning how to adapt and overcome any problems that arise is so important for every entrepreneur. On this episode, Austin and Jannese talk about the hurdles they faced and unexpected problems that arose in the initial phases of launching their businesses. Entrepreneur Taylor Randal of Softpaw Vintage details her journey of starting a business and sticking through the challenges to find success, even when an unexpected tax bill threatened to derail her entire enterprise. Learn more about how QuickBooks can help you grow your business: QuickBooks.com QuickBooks for Solopreneurs For a recap from this week's episode visit: Episode 5 Recap with Taylor Randal of Softpaw Vintage Or learn more about this topic at this resource: 7 Cash flow problems & solutions for small businesses See omnystudio.com/listener for privacy information.
The lifeblood of a small business is its customers. Going the extra mile to provide easy payment methods and clear communication can mean the difference between a couple of sales, and a couple hundred. Jannese and Austin discuss what they love to encounter as customers patronizing a business, and the customer service strategies for their own endeavors. And Jordan Rose joins the conversation to talk about how she built her Etsy shop, Fresh Prints of SF, based on inclusivity and catering to demographics that are too often uncatered to. We'll learn about the financial incentives to earning a customer's trust and keeping them happy as you turn your target market into a community. Learn more about how QuickBooks can help you grow your business: https://quickbooks.intuit.com/ https://quickbooks.intuit.com/get-money/ For a recap from this week's episode visit: https://quickbooks.intuit.com/r/running-a-business/mind-the-business-s2-ep3 Or learn more about this topic at this resource: https://quickbooks.intuit.com/r/running-a-business/how-to-give-great-customer-service/ See omnystudio.com/listener for privacy information.
Ever wondered how a 13-time national elevator pitch champion crafted her art? On the latest episode of Crown Yourself, I had the honor of speaking with the "Killer Pitch Master" herself, Precious Williams. Pulling back the curtains to her journey, from launching Curvy Girls Lingerie, and pitching it to ABC's "Shark Tank," to homelessness, addiction, and bouncing back to becoming multiple Fortune 500 companies' secret weapon as a top corporate sales trainer, to #slay the competition...and her demons. Precious dives into the nitty-gritty of effective communication and how the right words can change your game. Language isn't just a tool; it's the bridge that connects your ideas to the world. She discusses the importance of authenticity, vulnerability, and storytelling in business, as well as the significance of mental health awareness and empowering women. The conversation also covers the power of collaboration and the impact of supporting one another's sovereignty. Williams provides insights into her daily routines, her definition of queendom, and the concept of crowning oneself. About Precious "Killer Pitchmaster" Williams: From the poverty-stricken streets of St. Louis, Missouri, to the global stage of influence, Precious L. Williams' story of transformation is nothing less than iconic. With 28 years as an international professional speaker and corporate trainer, she has methods to empower her clients to secure millions in pitch competition winnings, secure lucrative speaking engagements, and has helped countless Fortune 500 companies outperform their competition. Her impressive client list includes BMW, Google, LinkedIn, Microsoft, Harvard University, Columbia University, Spelman College, Morehouse College, George Washington University, Intuit Quickbooks, Yelp, and more. Grab Precious' Books: Bad Bitches & Power Pitches: For Women Entrepreneurs and Speakers Only: https://amzn.to/3wnA6yY Rainmaking 101 from Day 1: https://amzn.to/42GFVDH Pitching for Profit: The Bad Bitches Playbook for Turning Conversations into Currency: https://amzn.to/3uxXdq9 The Pitch Queen: A Woman's Journey from Poverty to Purpose to Profits: https://amzn.to/4bPXPbF Connect with Precious: Website: https://perfectpitchgroup.com/ Instagram: https://www.instagram.com/perfectpitchgroup/ Facebook: https://www.facebook.com/PerfectPitchP Linked In: https://www.linkedin.com/in/precious-l-williams/ What You Will Learn from this Episode: Precious Williams' journey from adversity to success The importance of effective communication and language in pitching Overcoming personal struggles and embracing authenticity in entrepreneurship Mental health awareness and empowerment The impact of collaboration and mutual respect in business The power of vulnerability and authenticity in building trust and credibility Precious Williams' morning and nightly routines Defining queendom and crowning oneself Connecting with Precious Williams and her work through the Perfect Pitch Group Emphasizing the importance of supporting others and creating a positive impact Links + Mentions: Tools & Websites: "The Perfect Pitch Group" - 00:00:00 "ABC's Shark Tank" - 00:00:00 "CNN, Wall Street Journal, Forbes, and Black Enterprise Magazine" - 00:00:00 "LinkedIn, Google, Microsoft, Harvard University, Columbia University, Spelman College, Morehouse College, George Washington University, Intuit QuickBooks, Yelp" - 00:01:14 The Perfect Pitch Group - (no timestamp) Books: "Bad Bitches and Power Pitches for Women Entrepreneurs" - 00:08:20 "You Are the Brand" by Mike Kim "Pitching for Profit: The Bad Business Playbook to Convert Conversations and the Currency" by Precious Williams "Rainmaker 101: From Day One Packaging, Positioning, and Pitching Exposed" by Precious Williams "A Woman's Journey from Poverty to Purpose and Profits" by Precious Williams Videos: Beyoncé's "Formation" - 00:06:03 Nasdaq Billboard - (no timestamp) Other Mentions: Alcoholics Anonymous (AA) - 00:50:49 Camel milk tea lemongrass mint - 00:53:11 "Reign Making 101" - 00:53:11 Moments of Note: The pitch queen (00:00:00)Introduction to Precious Williams and her expertise in elevator pitches and sales. Precious's journey (00:01:14)Discussion of Precious's personal story and her journey to success. Swimming with the sharks (00:03:58)Precious's experience and lessons learned from appearing on Shark Tank. Components of a killer pitch (00:07:58)Precious explains the key components of a successful pitch. Language and aspiration in pitching (00:11:22)The use of aspirational language and connecting with the target audience in a pitch. Cultivating excellence (00:22:00)Precious discusses her habits for excellence and the impact of her upbringing on her mastery of language. Posturing versus presence (00:25:31)Differentiating between posturing and embodying one's true self in entrepreneurship. The journey of self-discovery (00:26:45)Precious Williams shares her personal journey of self-discovery, including struggles, homelessness, and finding her purpose. Advocacy and community support (00:28:02)Precious discusses the importance of advocacy, mental health awareness, and being a voice for the less fortunate. Empowerment and self-acceptance (00:29:23)The conversation focuses on empowerment, self-acceptance, and the importance of supporting and uplifting others. Challenges and growth (00:30:29)Precious reflects on her experiences, challenges, and the growth she has undergone as an entrepreneur and advocate. Defining success and amplification (00:31:39)The discussion touches on the different paths to success, amplifying each other's voices, and the power of collaboration. The weight of responsibility and service (00:40:44)Exploring the heaviness of responsibility, societal expectations, and the distinction between care and service. Facing challenges and embracing change (00:50:26)Precious talks about dealing with challenges, fear of failure, and the necessity of embracing change. Coping with loneliness and seeking support (00:50:49)The conversation delves into coping with loneliness, reaching out for support, and the importance of genuine collaboration. Personal growth and self-care (00:54:27)Precious shares her coping mechanisms, personal growth journey, and the significance of self-care and seeking support. The importance of real relationships (00:55:43)Discussion on the significance of genuine relationships in business, the impact of authenticity, and the value of real connections. Pivoting in challenging times (00:57:51)Strategies for pivoting during slow sales or hardships, shifting mindset, and creating plot twists to position oneself for success. Evolving relationships and business (00:59:21)The evolution of relationships, the role of real connections in business growth, and the significance of listening to different perspectives. The power of shining your light (01:05:55)The impact of showcasing talent, building trust, and being talked about positively behind one's back, leading to business receptivity. Changing relationships and success (01:02:36)The importance of changing relationships around oneself to achieve success, personal growth, and leveraging talent to open new opportunities. Authenticity and vulnerability in business (01:10:16)The significance of sharing authentic and vulnerable aspects of oneself to connect with others, build trust, and inspire others. Crowning yourself and living your purpose (01:18:04)The concept of crowning oneself, living one's purpose, and believing in one's unique ability to make a positive impact.
Seeing your small business grow can be exciting, but staying on top of that growth can be difficult for a solopreneur or a small team. As demand increases, how do you keep dollars coming in and products and services going out without breaking your original business model? Unchecked expansion can lead to painful downsizing after the initial rush - which no entrepreneur wants to have to deal with. Hosts Jannese and Austin will be discussing effective small business scaling: growing your company steadily and sustainably. Daniel and Michael Jay of the LazyButtClub Clothing Company talk about their experience with doing just that. They run a small family-owned apparel line with a global audience on TikTok. They'll tell us how they keep their lifestyle business going strong while maintaining a small team even as they service customers all over the world. Learn more about how QuickBooks can help you grow your business: https://quickbooks.intuit.com/ https://quickbooks.intuit.com/get-money/ For a recap from this week's episode visit: https://quickbooks.intuit.com/r/running-a-business/mind-the-business-s2-ep2 Or learn more about this topic at this resource: https://quickbooks.intuit.com/r/growing-a-business/how-to-grow-a-business/ See omnystudio.com/listener for privacy information.
Your favorite podcast about the exciting journey of entrepreneurship is back for a second season! Join hosts Jannese Torres (Yo Quiero Dinero & Financially Lit!) and Austin Hankwitz (Rate of Return & Rich Habits) as they share more great stories from small business owners and entrepreneurs alike and guide you toward the best tools and resources to jumpstart your own business with the help of Intuit QuickBooks. Listen to new episodes featuring interviews with entrepreneurs from a wide array of backgrounds and across multiple different industries as they detail the challenges and rewards that come with owning your own business. Learn more about how QuickBooks can help you grow your business: https://quickbooks.intuit.com/ https://quickbooks.intuit.com/get-money/ For more resources and insights on how to scale your business, visit: https://quickbooks.intuit.com/r/growing-a-business/See omnystudio.com/listener for privacy information.
This week's episode is a re-release of an amazing interview with Killer Pitch Master, Precious Williams, from the Seven Figure Consultant Podcast Archives. Precious, known as the “Pitch Queen”, reveals her secret weapon and thoughts on knowing when you are seated at the wrong table. Precious has insights into packaging, positioning, and pitching. No one puts it quite like Precious does. If you want to be successful in any endeavour, get a copy of Precious's new book, Rainmaking 101, From Day 1. This discussion is fast-paced; you don't want to miss a minute. In this episode: [00:23] Introduction of the “Pitch Queen”. Precious describes her tumultuous childhood and the ups and downs that positioned her to be where she is today. [07:48] Where do you turn when you don't have someone encouraging you, and how do you know your place within a group? [13:35] Precious discusses when her backstory is appropriate to share and when it is not. She outlines the different media she has mastered. [20:25] Precious shares her take on pitching and taking an interest in others. [24:34] Precious discusses whether somebody can learn a talent or are you born with it and what about being a visionary? [29:19] What is real entrepreneurship? Precious discusses her new book, Rainmaking 101 From Day 1. Key Takeaways: Precious's story proves positively that you can make it from any background, and even after failing, you can come back stronger than the first time. Often the language you use describing a situation or a product makes the difference in how successful it is. Elevate the conversation, elevate the terminology. Don't take no for an answer if you are determined to be accomplished and recognized in any field. Failure is not the end of a goal. Instead, it is a stepping stone towards accomplishment. Quotes: “I just have to say to you at this moment; I receive your compliment. Because many of us as women can't accept a compliment. I need to receive what you just said because it's a testament to my grandmother. It's a testament to my higher power.” – Precious Williams. “I had to go where I was celebrated, not tolerated. Also, if I'm not invited to the table, understand that rejection is the ultimate protection. There are some places you don't need to be, and if you're constantly fighting to be seen in certain groups, maybe that's the group you shouldn't be in.” – Precious Williams. Useful Links Precious: Precious Williams – Linkedin Precious Williams – Instagram Rainmaking 101 – From Day 1 – The Book The Dames – 6, 7 and 8 Figure Business Community Jessica: The Six Elements of a Seven Figure Business – Free Download Get in touch with Jessica to discuss your consulting business Download the entire Seven Figure Consultant mini-season Submit your questions for this season's Q&A episode Jessica's LinkedIn Guest Bio: Precious L. Williams CEO, Perfect Pitches by Precious, LLC #KillerPitchMaster Want to learn how to take your sales, investor, or elevator pitches from trash to straight CASH? Or have your prospects throwing money at you every time you open your mouth? Then, it's time to learn how to convert conversations into currency with the Pitch Queen, Precious L. Williams. Her company, Perfect Pitches by Precious teaches you the tools and tenacity to pitch with power, sell with storytelling, and develop a masterful mindset for communication. It's time for you to learn how to #SlayAllCompetition Precious busts norms and shifts perspectives to help teams own their awesomeness and bring out their “wow” factor. Your leaders and teams will up their game — on their terms — to develop the cunning, clarity and confidence that's been inside them all along. What's more, they'll get unstuck and discover a renewed and refreshed energy to own the mindset of the pitch in a way they never thought possible. If you're ready to go from milquetoast to memorable, attracting and captivating your prospects while closing the sale in an authentic way, it's time to #pitchforprofit. And you can bet you're going to have fun doing it! Precious L. Williams is a 13-time national elevator pitch champion. She has also been featured on “Shark Tank,” CNN, Wall Street Journal, Forbes Magazine, Black Enterprise Magazine, Essence Magazine, and the movie “LEAP.” Her current clients include Microsoft, LinkedIn, Google, NBCUniversal, Federal Reserve Bank, Intuit Quickbooks, Yelp, Harvard University, and more. Precious is a dynamic international professional speaker, effective corporate trainer and 4X #1 bestselling author.
We are live from the 2023 Intuit Innovation Summit. For this special live episode, Jannese and Austin are joined by EQ-certified business and leadership coach and solopreneur Mariela De La Mora. Discover how Mariela decided to go into business for herself and how she combats imposter syndrome while growing her business. Plus, hear the exciting news about season two of “Mind the Business: Small Business Success Stories.” Learn more about how QuickBooks can help you grow your business: https://quickbooks.intuit.com/ https://quickbooks.intuit.com/get-money/ For more resources and insights on how to scale your business, visit: https://quickbooks.intuit.com/r/growing-a-business/Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
We are live from the 2023 Intuit Innovation Summit. For this special live episode, Jannese and Austin are joined by EQ-certified business and leadership coach and solopreneur Mariela De La Mora. Discover how Mariela decided to go into business for herself and how she combats imposter syndrome while growing her business. Plus, hear the exciting news about season two of “Mind the Business: Small Business Success Stories.” Learn more about how QuickBooks can help you grow your business: https://quickbooks.intuit.com/ https://quickbooks.intuit.com/get-money/ For more resources and insights on how to scale your business, visit: https://quickbooks.intuit.com/r/growing-a-business/See omnystudio.com/listener for privacy information.
With interest rates likely to stay on the higher side, investors should realize that there is money to be made in rates staying higher for longer, and we have three ETF picks that could help you do just that. Timestamps:Salesforce's Strong QuarterIntuit's Solid Top and Bottom LinesSnowflake's Mixed Quarter ResultsWhat is Driving Interest in Active ETFs?Why Are There Such High ETF Flows?Are Active Investors Leaving Mutual Funds for Active ETFs?Advantages of Active ETFs Disadvantages of Active ETFsHow to Decide Between ETFs, Mutual Funds, or a Passive Strategy 3 ETFs That Benefit From Higher Interest Rates Read about topics from this episode. Salesforce Earnings: MuleSoft Shines In Another Overall Good Quarter Intuit Inc Snowflake Earnings: Long-Term Upside Is Far From Melting Here's Why Active ETFs Are So Hot Right Now What to watch from Morningstar.Timing the Market Doesn't Work — We Did the Math Make the Most of Your HSA Benefits and Investments in 2024 Headwinds Hold Airlines Back, But Check Out These Travel Stocks for the Holidays Higher Bond Yields and Interest Rates Are Here to Stay Read what our team is writing:Ruth Saldanha Ryan Jackson Follow us on social media.Facebook: https://www.facebook.com/MorningstarInc/Twitter: https://twitter.com/MorningstarIncInstagram: https://www.instagram.com/morningstar... LinkedIn: https://www.linkedin.com/company/5161/
Alysha Love, Executive Editor and Co-Founder of Payette Media House, joins Corey on Screaming in the Cloud to discuss her career journey going from journalism to editing and how she works with Corey on his content. Alysha describes why she feels it's so important to capture the voice of the person you're editing, and why editing your content makes a difference to those reading it. Corey and Alysha also explore the differences in editing for something that will be read silently versus something that will be read out loud, as well as the different styles of editing. About AlyshaAlysha Love is executive editor and co-founder of Payette Media House, an editorial agency serving startups and tech companies. Alysha is the treasurer of ACES: The Society for Editing, the nation's largest editing organization, and trains editors and writers in digital best practices.She was an editor at CNN and POLITICO during the Obama and Trump administrations. Alysha has a bachelor's in journalism from the University of Missouri and a master's in leadership and organizational development from the University of Texas. She's a big fan of the humble ampersand.Links Referenced:Company website: https://payettemediahouse.com TranscriptAnnouncer: Hello, and welcome to Screaming in the Cloud with your host, Chief Cloud Economist at The Duckbill Group, Corey Quinn. This weekly show features conversations with people doing interesting work in the world of cloud, thoughtful commentary on the state of the technical world, and ridiculous titles for which Corey refuses to apologize. This is Screaming in the Cloud.Corey: Human-scale teams use Tailscale to build trusted networks. Tailscale Funnel is a great way to share a local service with your team for collaboration, testing, and experimentation. Funnel securely exposes your dev environment at a stable URL, complete with auto-provisioned TLS certificates. Use it from the command line or the new VS Code extensions. In a few keystrokes, you can securely expose a local port to the internet, right from the IDE.I did this in a talk I gave at Tailscale Up, their first inaugural developer conference. I used it to present my slides and only revealed that that's what I was doing at the end of it. It's awesome, it works! Check it out!Their free plan now includes 3 users & 100 devices. Try it at snark.cloud/tailscalescream Corey: Welcome to Screaming in the Cloud, I'm Corey Quinn. And one of the, I guess, illusions about what I do is that I sit down at a keyboard periodically, and I just start typing and then, you know, brilliance emerges, and then my work is done. It turns out that this is rarely true, not to deflate my own image overly much. And a big part of how that works comes down to my guest today. Alysha Love is the executive editor at Payette Media House and has been my editor for just about three years now. Alysha, thank you for tolerating me.Alysha: Anytime.Corey: So, I want to start by dispensing with a few illusions that I'm not saying other people have, I'm saying that I have, where I was fortunate enough—or unfortunate as the case may be—to grow up with an English teacher for a mother and understanding how to put together a grammatically correct sentence was not exactly optional in my house, so what possible value could an editor present to me? And one of the things I learned along the way is that there are multiple kinds of editors, as it turns out. What are they and which are you?Alysha: So yeah, not only is editing a thing, we can look at your sentences, your story, and make it all better and clearer so that it really shines. But there are different types of editors who can do different specific functions. So, at the maybe most nitpicky level, you have proofreaders who are looking at what would be a final page, usually in something like a book, where it needs to look exactly right the way that it's going up, it needs to be sure that every last little detail is in place. At the next level up, you have copy editors. They're looking for things like spelling, grammar, punctuation, style, factual accuracy. That's sort of what you think of usually when you think of somebody who might peer-review a piece for you, or who you might ask to edit something. And then at the next level, you have people who are able to do the copy editing, but in addition to that, they look at the overarching arc of the story or the blog piece, and they're able to help look for some of those gaps and organize it into something that is clearer and easier to understand.Corey: Something I've always been curious about is that you, previously in another life, were an editor at CNN and then Politico during the Obama and then Trump administrations. Is editing what I do significantly different than editing, you know, journalists?Alysha: Yes, in a few key ways. One is that when we're writing news, we always come out and say the most important thing first. It's what we call the inverted pyramid style, so if you turn a pyramid on its nose and it's standing on the tip, you have the biggest part of the triangle or the pyramid at the top, and that's the most important thing that could never get cut, and you say it right out of the gate. I tease my husband a lot because he tends to bury the lede, and that's what we're talking about when it's not the first thing you say.Corey: Absolutely. And I do that, meanwhile, stylistically as a choice because, you know, don't put the punch line in the title.Alysha: Totally. So, that's a big difference between editing for news and editing you. You also use significantly more voice than we would use in a CNN or Politico article. That's also a choice. And it's actually something I have a ton of fun with is emulating your voice as I make edits.Corey: I found that as we've worked together, our comfort with one another has grown significantly over the past few years. At this point, just for folks who are wondering, anytime you have an edit that's just a reordering or something that clarifies something slightly or is basically low-level stylistic, you don't track those changes; you just go ahead and apply them because otherwise, I'll wind up, “Oh, here are 600 changes to make.” It's like, the article is 2000 words. Exactly how much was done? And so, much of it is white spaces and comma placement and the rest and just strange little things that frankly, are not that important to me past a certain point.The exception, of course, was always great. First, if you're making a change, tell me why. I have political opinions about the use of the Oxford comma, for example. I find it lends clarity to things. Fortunately, you and I aligned on that, so it's a non-issue. But I am curious as far as what do you see that I tend to do the most that I guess either annoys you or you disagree with stylistically or, honestly, is flat-out wrong.Alysha: So, there's not much you do that's flat-out wrong. I will say, like, the instances that I do see something… you've told me before that your mom was an English teacher and that these are things that you really pride yourself on being able to do well, so I don't know how you feel about it, but I'll usually leave a comment telling you about the change and linking you [laugh] to something that can explain it a little better. Maybe that annoys the shit out of you, or—sorry, can we cuss?Corey: No, no—oh, you absolutely can, and—Alysha: Great.Corey: Because it's—I was taught by a teacher, I want to say in third grade, that you leave two spaces at the end of every sentence before you begin the next sentence, and I only found out about six or seven years ago that's not really a thing. It took me a year to break myself of that habit, but I would rather go through that effort than, “Well, I've been wrong this long. I may as well double down on it now.” Just seems like that's not helping anyone.Alysha: [laugh]. Right. And we all have those things that there was some English teacher somewhere along the way who taught us things that were just wrong. So, my favorite thing about my magazine editing class, when I was in school at the University of Missouri, was that she started from the very, very basics because she said everyone has learned things that are wrong about how we write and how we edit and so we're just going to learn it all from scratch. And it was really brilliant. It was the best way to learn it all the right way.Corey: I'm usually gratified when I am trying to figure out what is the proper tense of this particular verb in this particular phrase. And my wife and I will wind up in debates on this constantly because she's an attorney and also writes a lot for a living. Who knew? And invariably whenever we finally get to an impasse and look it up—because, you know, we do have the sum total of human knowledge in the supercomputer that lives in our pockets—the answer is more often than not, it's a matter of choice. And both are considered accepted because English is, of course, a language defined by its usage, or one way is British and one is American, or some other aspect where it's not about wrong; it's about which is preferred in certain contexts. So, I'll take it.Alysha: That's—yeah, that's totally accurate. And those are the kinds of choices that I feel like, if I were to change all of those things in your writing, you would not appreciate it because they're preferences. So, those are the things that even if there's a style that's a little different unless what you've done is wrong in some sort of, like, widely accepted way, then I'm going to leave it the way you've got it.Corey: One way that I have found that I am both strong and weak, I think, as a writer—and I'm thrilled to be criticized on any of this; please don't spare my feelings any—is that I write like I speak. When—this is most noticeable on Twitter when I meet people who've never met me in person before, a very common refrain is, “Oh, you're just like your Twitter feed.”Alysha: [laugh].Corey: And partially that's because I'm sarcastic and irreverent and a class clown who never grew up, but another part of it is because I write like I would put together the sentence. In long-form writing, I feel like that can be something of a setback for me. When I'm making a sentence right now, for example, and talking to you, if I were to write this out as a literal transcript, it will be a long run-on sentence in a bunch of different ways. And it works conversationally, but it does not work that way in long-form writing. So, I feel like I have a bunch of clauses that continue to go on forever when I let myself. [transcriber note: yup]Alysha: You do. And the thing that you also love to do stick a bunch of semicolons between all of them, which is technically correct, but I do have a whole thing about distracting punctuation, so I will take out many of your semicolons.Corey: I would like credit though because before you were involved in this, Mike would periodically look at some of my blog posts before they went out and—because I wanted his perspective on, “Am I onto something here or am I a fool,” but then he'll go back and edit some of the things he sees—which I get. If I see a misspelling in something, I itch until I can fix it, or a grammatical mistake. But at one point, he was constantly onto me about overusing commas. And in one case, he took a bunch out. And then I looked at the tracked changes on this and it's forever one of my favorite things. You went through next and wound up returning all of the commas that he had removed. It's, “That's right.” But you got me on the semicolon thing. I'm trying to reduce usage and have shorter sentences.Alysha: Yes. And that's something that's really good for digital best practices and having a wide and varied audience. You know, with a diverse audience, with audiences that don't speak English as a first language, it's helpful to have much shorter sentences. For folks who are consuming content on the internet, in general, it's easier to skim and get the meaning out of a shorter sentence. However, when we think about your voice, it's important to leave some of those really long sentences in because we want people to keep thinking and, like, “Oh, yeah. This is a Corey Quinn piece,” when they read your article, whether your name is at the top of it or not.Corey: What I found is that varying the sentence structure and length also keeps reading from being fatiguing in some cases. And there are times I'll do things that are, quote-unquote, “Incorrect” to make a point stylistically. Like, normally you wouldn't put that word in italics and bold, but yeah, for this case, it is so egregious—probably Managed NAT Gateway or something—that I absolutely feel the need to wind up emphasizing the egregiousness of whatever it is I'm opining on that week.Alysha: Yes. And I think that is also part of what makes editing for you really fun is that there's a great balance of let's keep to the rules as much as we can when it makes sense, but let's be super strategic about how we break them to have better emphasis and to make it clear that this is a Corey Quinn piece.Corey: One problem that I've had, too, is understanding the difference in medium. I mean, most of my engagement with writing, when I was growing up, was books I read enthusiastically. And then I started writing a lot of newsletters and mailing lists and various written fora. I spent entirely too many years on IRC over the course of my life. And there are different rules and all of those circumstances, but never having written a book myself, how differently do you approach the editing process when you're writing something that is long-form or writing something that is essay length, or writing something that is a book?Alysha: So, I'm actually working on my first book now as the editor. So, that's a thing that I'm learning about, learning more about what that process looks like and how it's different. I think there's a lot more note-taking as you go along to track, you know, this is the story arc, these are the characters, what's a first reference and a second reference?Corey: When you overuse a phrase, it's easy to figure out if it's in a 2000-word essay. When you use it more than once, oh, great. Easy to spot. But okay, you write books—generally not in one sitting, I would assume—and you say, all right, that is the eighth time you have used that very particular turn of phrase. Stop it here's a thesaurus.Alysha: Totally. I don't know, maybe this is just a me thing or an editor thing, but do you notice when you hear, like, a very unique word, that's the thing, if—by the way [laugh], speaking of different, you know, if this weren't a spoken word podcast, then I would never say very unique; I would edit out ‘very' ahead of ‘unique' because unique is unique.Corey: Exactly. It's a pet peeve.Alysha: Totally. But I have very different rules for the way that we speak versus the way that we write. How fleeting are things? So, that gets back to your original question. Something that, you know, if I'm editing something quick, that's a quick hit, it's not going to live for very long. If you needed me to edit a tweet, I wouldn't spend a lot of time on that. I'm going to spend more time on things that have longer legs or that are going to a bigger platform. Books, you spend way more time editing than you would a 2000-word essay.Corey: I find that I don't have people edit tweets very often because first, it's moving too quickly for me to really take something out for opinion. The reason I'd have to do that is, “Is this too close to the edge?” Well, it turns out at this stage, if I have to ask that question, I already know the answer.Alysha: Mm-hm.Corey: Everything else is going to be more stylistic, like, “Is dogshit one word or two?” And you're, “Ah, it's a [unintelligible 00:13:24]. There we go. Excellent.” It's not the typical kind of problem or question that you would run into.Alysha: The BuzzFeed Style Guide has been a great resource for questions like dogshit [laugh].Corey: I didn't realize they had such a thing and that is absolutely amazing.Alysha: It is fantastic. Most of the internet things you need to know are there. CNN is where—well, CNN and Politico both—that's where we were always taking second eyes to look at a tweet before it goes out and you're doing that in about ten seconds. But we're looking at factual accuracy. Is there something that is about to be very wrong that we don't want to embarrass the publication with?Corey: I'm a prolific writer because I have to be. I have a content schedule that you could charitably call punishing. And that works super well with the way that I view the world, but the counterargument is that getting me to go back and review edits or go back and edit after I've written something is sort of like pulling teeth. So, something I found that works for me as a way around this is I record these essays as podcast episodes on the AWS Morning Brief. What that forces me to do is once the edits are in, I get one last read-through as I read it out loud in a normal speaking voice and don't power my way through it, and I'm forced to pay attention to every word at that point.And, “Oh, that doesn't quite make the point that I thought it did.” And you've edited them by this point, so it's not ever going to be something that is, “Oh, that's a run-on sentence,” or, “Huh, punctuation is probably a good idea.” It's something that is more abstract than that and often very tied to a domain-specific aspect of what I've written about. But I found that to be one of the best last filters for a lot of the stuff.Alysha: Yeah. That's a great tactic for catching errors, and… and not even errors, right? But it also comes back to, like, what's a difference between the way that we're going to write things and the way that you're going to read it out loud? I try to edit, keeping in mind that you're going to be reading these out loud, but then there are always going to be things that are going to sound better a particular way, and the way that we write them is going to be slightly different.Corey: One thing that I find as well, given that I read a lot more than I write, is that when I'm looking at articles for inclusion in a whole bunch of different places because I'm looking for creative content from the community, it is very hard for me to go ahead and greenlight including something that is poorly written. If I can't get through the first three sentences without seeing six mistakes in how the sentence is built, I judge the writing for it. It's you're talking about a technical topic, but if you can't even get to a point where the sentence is coherent, then how do I know you don't have typos littered throughout the code samples you're about to put up, or whatnot? And I don't think that that is an entirely fair assessment of mine, but it still feels like nails on a chalkboard, every time I encounter some of it.Alysha: It's actually something that's backed by research. I'm on the board for ACES, the Society for Editing, and we commissioned research about 13 years ago now, so it's getting updated. But what it showed was that readers can distinguish between edited and unedited content in significant ways. So, it may not be, like, “Oh, I know exactly how to fix this,” or, “I know exactly what's wrong with this,” but they get the sense that that content is not as reliable if it hasn't been edited. So, there's true value in exactly what you just said, in having content that's edited and the way that it makes people feel about the quality of the content that they're reading.Corey: It's one of those important things—which I'm not trying to shame people, particularly those for whom English is not a first language; you speak more languages than I do. Good for you—but I also will judge corporate blog posts far more harshly for this because it's no longer just one person. You should—in theory—have the ability to proofread and copy-edit the thing that is going out underneath your masthead. People are expensive. Writers are expensive unless you're ripping people off, which I don't advise. At least take the extra few steps to make sure that it doesn't drive people away for reasons other than the content.Alysha: Yep, I'm totally with you on that [laugh].Corey: I find myself having that same negative reaction to typos on your landing page when you describe what you do. There have been security vendors that I won't touch with a ten-foot pole because they talk about the standards that they follow, but they misspell the word ‘standards' on the webpage. And in a lot of these areas, details very much matter. One area that I want to get into as well that I think you and I have always been aligned on. Because I've worked with a number of editors—all of them great in different ways, I want to be very clear; I'm not trying to shame anyone—but challenges I've had from time to time have been editors who come from the marketing world who like to embody what I can only refer to as the bullshit marketing voice.And I don't know what exactly the elements of it are, but I know it when I hear it or see it. You can see this on almost every billboard out there, every press release that goes out. If I were to talk to a human in a way that the press release talks about the product and company, it would not go well for me, just because I would come across as incredibly condescending, entirely too self-promotional, and there's just something about the way that it's written that feels off-putting so much of my online persona and approaches have come from simply calling out the subtext in an awful lot of unfortunate marketing communications. You've never had a problem with that. I have never once looked at something you've edited for me and put something in where it's, “Ooh. That sounds a little bit too market-y.” And again, I consider myself something of a marketer. This is not me disliking marketing; it's disliking bad marketing. I don't believe that that's the sort of thing that just emerges out of nowhere. What's your history of marketing?Alysha: So, I did start working in marketing at Intuit QuickBooks a few years ago, back in 2018, when I moved out of journalism. So, I think the way that I approach marketing, and content marketing in particular, is always very journalistic. My bullshit meter really goes off, too, when I read something that's like, “You have a claim to back that,” or, “Oh, the evidence that you're using to back that is really thin.” And it just… it's just icky, right? Like, none of us like to feel like we're being marketed to in that way.And you're right, you would like, you would turn tail and run if somebody started talking to you that way in real life. So yeah, so it's just sort of a combination of journalistic instinct and like, you know, a lot of times, if you just say something straight, if you just say the truth, it comes out with even more impact than if you tried to fluff it up with marketing speak.Corey: The thing that I wish companies would figure out is that when you go out and talk about your product and mention the things it's bad at, it really engenders an awful lot of trust. Because it's not like you're going to hide that from the first people to use it, so call it out upfront that this is an area it's weak in. And that is anathema to some folks where they believe that you can say something is good, something is great, or you can stop talking. But it is unhelpful to the people you're trying to reach. I'm sure there are reasons for this. I don't believe for a second that I know better than the entire field of marketing, let's be clear here. But I know what I want to read what I'm trying to get when I'm presented with new information about a product or a service.Alysha: I think it just scares the bejesus out of people to think that they are going to publicly admit to things that aren't great. Yeah, and I don't know what the idea is after that. Like, that we're just going to sweep it under the rug and hope nobody notices or try to work on it in the background, and until then, we'll just talk about, you know, our one huge talking point and tell you that it's the best, most amazing in the world. It comes off as disingenuous to the rest of us. And that is something that you are not. You are… you're definitely the antithesis of that. You're very trusting because you call out all of the things that aren't quite right in a very honest way.Corey: And people love it until it's their turn to the hot seat, I think. That tends to, “Well, hang on, my product is perfect.” I assure you it's not but that's okay.Alysha: To being fair, you're also very good at calling out what others do great, and maybe in a way that you don't always get credit for, but—Corey: Well, no, I've done experiments on this. When I am unflinchingly positive about some aspect of what a cloud provider or other vendor has done or a feature that I really like, it gets almost no notice. But when I say, “Oh, and this part is crap,” that's the part that blows up and goes around the internet a bunch of times. And I think that's human nature. I don't know if, as an editor, you have a way to fix human nature, but if you do, I'm very interested to learn it.Alysha: [laugh]. No, we just all love to bitch and to talk about our pain points, and when somebody says it and all you can say is, “Yes, plus one million,” then it's going to get a lot of play.Corey: One aspect of what you do did scare me initially when we first started working together, and that was, you do a few things: you write as well—which that's not scary. I would expect someone who can edit would also know how to write. That does make sense. But you also do some SEO-facing work. And that in many ways feels like it is modern-day witch doctor-y because my approach to SEO has always been naive but also effective.I write compelling, original content that people like and as a result, link against or refer to. And I find the rest of it really takes care of itself. I haven't spent deep effort or large amounts of brain sweat figuring out how to appear at the top of Google search results for various terms.Alysha: Yeah. And one of the things I was tasked with as soon as I came in, was, “Please write an SEO description for each of Corey's pieces and make sure that we're writing for digital best practices, including SEO.”Corey: And I've read those descriptions and I've never had a problem with any of them because it's not something that is aligned with… anything that I hate. So, good for you on that. It's an active description using very direct, to-the-point phrasing about what it is I'm talking about. And yeah, that is, ideally what SEO should be. It's about, this is what this is, but you shouldn't have to read through a thousand meandering words while he circles the point to death like some sort of persistence hunter. I get it.Alysha: Totally. We're going to be direct and to the point, we're going to use the key nouns, but we're not going to be gross about it. And we're definitely not going to jump on the latest trend because honestly, Google's always looking to get ahead of what all of the SEO magicians are trying to magic up.Corey: I get so many emails in the course of a week for people asking to contribute articles to my blog. Which again, we do have a guest author program, but that's one of those, yeah, if that happens, we're paying you and then throwing an editor—read as you—to whoever it is that's contributing that so it comes out something that we're thrilled to have up there. But money flows one direction in that and it's from us to the guest author. Instead there, “Oh, we're going to provide high-quality content,” or they'll link to something on the site, usually a newsletter back issue, and say, “Hey, include our link to this because it's relevant,” and it's clearly for SEO juice. And first, I'm sure Google and the other search engines would just love if I suddenly have a bunch of crappy links to low-quality sites. But further, it doesn't serve the audience in any meaningful way, and… it just irks me.Alysha: And when you start playing that game, you get into the middle of all of that the link-swapping, and trying to up their SEO juice, and it is wild the amount of money that people will offer to pay for a link on a reputable site. It's super valuable. So, the way that I approach linking in your pieces is exactly the same way that I did it in news, which is, where do we need to show our sources, where will people want to verify information? Let's just go ahead and give them that link. And that's about it. Like, what do people need to know?Corey: I always worry, on some level, that I'm thinking about this all wrong. But if I'm being snarky and sarcastic with all of the SEO people emailing me who then try to offer me SEO services, it's frankly, if that's what I'm looking for, shouldn't I just Google ‘SEO' and pick whoever's at the top of the list? Because they clearly get it in one.Alysha: [laugh].Corey: It turns out, for some reason, they don't really have a good rejoinder to that when you ask them directly.Alysha: [laugh]. I love that. And might I mention, when I do search for topics that I know you guys have articles on, I won't necessarily include The Duckbill Group, but you do show up because you are a reputable and authoritative source who does not play the SEO game.Corey: I do have one more question that lies down this path that I'm actually deeply curious about, and I've always found it to be something that is incredibly helpful for my purposes. But your background is in journalism and writing and editing. It is not—for some unknown reason—the world of cloud. Almost like you want to be happy or something.Alysha: [laugh].Corey: How approachable or unapproachable is my writing to someone who does not live in the space the way I do?Alysha: Oh, that's a really interesting question. So, I'm married to somebody who spent ten years, just about, working specifically around AWS, in the—Corey: It took that long for them to stop the billing. I get it.Alysha: [laugh]. And my brother-in-law is also a software engineer. So, I have witnessed enough conversations between the two of them that I had a decent idea of what I was getting into. And those two are my resources when I have stupid questions that I don't want to ask you [laugh] in a Google Doc comment. So, I go to them, I get the lowdown, I do a little research sometimes, but by and large, we're talking about bigger concepts, and I think sometimes it might even help that I'm not in the weeds on some of the details of things that you talk about because it helps me see patterns that I'm a little—I can make some connections that maybe you're not making in the middle of the weeds.Corey: It's always tricky to figure out where to level-set what I'm talking about. I don't want to turn every article to have the first 18 pages of it be a primer on what Cloud computing is. I have to assume, at least on some level, people have a baseline level of understanding. But there are times I go too far in the other direction where I assume that, “Oh, well, I used to be a software engineer, so I'm going to write as if everyone reading is.”In fact, the audience is not overwhelmingly populated by purely software engineers. There's a lot of systems folk, there's a lot of managers at a variety of different levels, ranging from line management to executive, and it really takes all kinds. I'm always surprised when people reach out and mention they've been reading for a while, and then they describe what they do for a day job and it's nothing I would have ever considered. It would not have occurred to me early on that people who spent their entire life in the finance department would find most of what I talk about that isn't cost related to be interesting. But they assure me they do. Okay.Alysha: That makes sense because it gives them insight into what the other half of the business is doing.Corey: On some level, what I've found is you have to pick—and it can vary; it can honestly vary even within a piece, but at every given point, I feel like you have to have someone in mind that you're writing for because otherwise you're trying to write for everyone and in so doing, you write something that's valuable to no one.Alysha: Do you remember how much I hammered on you about who your audience was at the beginning of every single article when I first started editing?Corey: Oh, yes. That's what shaped the ideas. I mean, honestly, if you were telling me the same thing, now that you were two-and-a-half years ago, I'd wonder if—in your case—if I was even reading the notes that you put into these things. Editors make your writing better, but they also longer-term make you a better writer, is my firm belief.Alysha: Oh, that's lovely.Corey: I'm assuming that the mistakes I make are at least more interesting now as opposed to some of the ones that we had long conversations about. I hope.Alysha: Totally. It is interesting every time.Corey: So, I have to ask, given as someone who is a big believer in writing, and because it's a way of expressing myself and giving myself a platform that doesn't require me to be in the same room as a bunch of other people or them to be willing to fire up a podcast and listen to me or watch a video, they can access it anywhere they are at any given point in time, I love the writing process, but the editing process is challenging for me. You have—seem to be on the other side of that where you are much happier editing than you are writing. At least that's my perception of you and your background. If that is accurate, how do you think about this stuff because it's foreign to me?Alysha: That's really funny. So, I actually started out thinking that I wanted—well, I wanted to work with words, and I thought that the way that you could do that was by writing, and specifically reporting. So, that was the track I went down. And it actually wasn't until my first full-time job out of college—I was working as a copy editor at Politico—that I realized that I could wake up and edit every single day. That was what I had the energy for.And when I say wake up and edit, I mean, it was 4 a.m. and we were editing the newsletters that had to go out by 6 a.m. so quite literally, it was the thing I could wake up and do. And I think what I really love about it is taking something that's already good, that's already great in a lot of instances, and making it better, so it's just that little bit more clear, more understandable, that your message is getting across in a way that still feels authentic to you. Because I can tell you one of my least favorite things as a writer was having someone come through and edit and I could tell you every single spot that that editor had touched. And it sort of… it burned. It just didn't feel quite right.Corey: Suddenly the voice switches, like effectively, you have someone whose voice sounds like you, for example, and then for half a sentence, it suddenly sounds like James Earl Jones is delivering it, and then it goes back to your voice. It's hmm.Alysha: Totally. So, with my experience of editing as a writer, my goal is to make that as seamless as possible. So, I want to show you the changes that you're going to be most interested in and that I think you might want to learn from. And the changes that I do make, I want them to sound just like you.Corey: Honestly, because there's usually a week or two in time that happens between me writing a draft or something, and then going back, when you've just automatically made some of the quick rewrites on the fly, unless I go looking, I never realize which parts you've touched or not. And I'm the one that wrote it. So, I guess, honestly, you're in a terrific position to put words in my mouth if you want to. Have fun. But that is, to me, the mark of an editor who gets it.I just find it scary, on some level, to the idea, from my perspective, of fading into the background. I always lived in fear of not having my name front and center and being in the spotlight, for good or bad, just because it's that's who I am. That's what I bias for.Alysha: That's really interesting. Totally makes sense because you are very front and center. When I was working at Reuters in Brussels, one of the things I think is really cool that they do is they put their editors' byline at the bottom of articles, so the editors do get a hat-tip of recognition. But I think as somebody who's a little bit of a helper, I just get a lot of enjoyment out of making other people's stuff better.Corey: I can certainly say that you've been a smashing success from my perspective, although I'm sure now you're going to be inundated with people who are urging you to, “Okay, now make what he says less bullshit or at least something that I can agree with.” Unfortunately, it doesn't quite work that way most of the time.Alysha: No.Corey: Though you are getting very proficient at sanding off some of the more colorful metaphors. Thank you for that.Alysha: [laugh]. Anytime. I got to keep my [unintelligible 00:33:28], too.Corey: If people want to learn more, where's the best place for them to find you, and—take this as a personal recommendation—hire you to edit their stuff, so I don't have to claw my eyes out as much when I read their things?Alysha: You can find me at payettemediahouse.com. P-A-Y-E-T-T-E Media House.Corey: And we will, of course, put a link to that in the [show notes 00:33:50]. Thank you so much for taking the time to go through something different with me in a stranger way than we normally wind up communicating, which is via tracking changes.Alysha: [laugh]. I love it. It's nice to see your face.Corey: It really is. I have a face for radio though, so it's only for so long. Alysha Love, Executive Editor at Payette Media House. I'm Cloud Economist Corey Quinn and this is Screaming in the Cloud. If you've enjoyed this podcast, please leave a five-star review on your podcast platform of choice, whereas if you've hated this podcast, please leave a five-star review on your podcast platform of choice, along with an angry, insulting comment that I will absolutely not be reading because you've [BLEEP]-ed the subject-verb agreement in your first sentence.Corey: If your AWS bill keeps rising and your blood pressure is doing the same, then you need The Duckbill Group. We help companies fix their AWS bill by making it smaller and less horrifying. The Duckbill Group works for you, not AWS. We tailor recommendations to your business and we get to the point. Visit duckbillgroup.com to get started.
Having a great product or service is just one part of having a successful business. You also need people to know about your business so that it becomes profitable. Hosts Jannese and Austin share how they effectively used social media to build their brands and explain different marketing strategies including loyalty/rewards programs, remarketing, SEO, one-to-one marketing, and email marketing. Viral marketer Andrea Casanova joins the conversation to share her story of immigrating to the US and creating a marketing agency where she helps clients discover the best marketing strategy to take them to the next level. Learn more about how QuickBooks can help you start, grow, and market your business: https://quickbooks.intuit.com/ https://quickbooks.intuit.com/online/starting-up/ For more insights on marketing your small business, visit: https://quickbooks.intuit.com/r/marketing/marketing-plan-examples-for-small-business-owners/ For key takeaways from this week's episode, visit: https://quickbooks.intuit.com/r/running-a-business/mind-the-business-episode-2/ See omnystudio.com/listener for privacy information.