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AI expert Nate B. Jones joins Michael Krigsman on CXOTalk episode 883 to discuss prompting strategies and how they impact the performance of large language models (LLMs). Learn how to use ChatGPT to generate better results and understand the importance of AI prompt engineering. Discover effective methods to improve AI productivity using proper prompting techniques.
06-24-25 - BR - TUE - Milk Is A Better Hydrator Than Water - People Who Have Nightmares Die Early - 80yo Woman Leaves Estate To Escort Prompting Our Broadway Show Idea Renting DickSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
06-24-25 - BR - TUE - Milk Is A Better Hydrator Than Water - People Who Have Nightmares Die Early - 80yo Woman Leaves Estate To Escort Prompting Our Broadway Show Idea Renting DickSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
#257 AI Strategy | Dave is joined by Kieran Flanagan, SVP of Marketing at HubSpot and former CMO at Zapier. Kieran is a rare blend of technical operator, creative strategist, and team builder. He's spent his career pushing the edges of B2B marketing, most recently through his work leading AI transformation initiatives at scale.Dave and Kieran cover:How AI is reshaping B2B marketing workflows, content creation, and team structureWhy the best marketers will specialize at the “outer edges” of creativity or technical execution (and what happens if you stay stuck in the middle)Kieran's leadership philosophy: how he manages 300+ people while staying deeply involved in creative executionWhether you're leading a marketing team or sharpening your own skills, this episode offers a clear look at how AI is changing the game and how B2B marketers can stay creative, strategic, and indispensable in the process.Timestamps(00:00) - – Intro (02:08) - – Kieran's marketing journey (04:08) - – His 2-year mission framework (06:08) - – Advice for early-career marketers (07:38) - – Why the grind still matters (09:08) - – Ireland's SaaS and startup scene (10:08) - – Balancing operator vs. manager (12:08) - – AI-generated “How to work with me” (14:38) - – Kieran's push-and-pull leadership style (16:08) - – Giving direct creative feedback (18:08) - – Why “collaborative brainstorms” fail (19:08) - – The value of strong opinions (20:08) - – Learning through tough feedback (21:08) - – ChatGPT as a creative partner (23:08) - – Claude vs. ChatGPT vs. Gemini (25:08) - – Prompting differences in GPT-3.5 vs. 4.0 (28:19) - – Decision fatigue and AI loyalty (29:19) - – Where AI is taking B2B marketing (30:19) - – From answers to actions (32:19) - – Micro-audiences and personalization (34:19) - – The return of branded traffic (35:19) - – Why AI reignited Kieran's spark (37:19) - – Avoiding AI-induced multitasking burnout (38:49) - – Deep work vs. whack-a-mole (39:49) - – Don Draper meets ChatGPT (40:49) - – Picking a lane: tech vs. creative (42:19) - – The value of podcasting practice (43:19) - – Building a prompt muscle (45:19) - – How Kieran trains GPTs (47:19) - – Prompting tips for marketers (48:19) - – The future CMO: part IC, part leader (49:19) - – How agencies will evolve with AI (50:19) - – In-person is back (51:19) - – Overrated AI use cases (52:19) - – Favorite tool: GenSpark (54:19) - – Mistakes marketers make with AI (55:19) - – Does anyone care if it's AI? (56:19) - – Lessons from fatherhood (57:19) - – Final thoughts and wrap-up Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Knak. Email (in my humble opinion) is the still the greatest marketing channel of all-time.It's the only way you can truly “own” your audience.But when it comes to building the emails - if you've ever tried building an email in an enterprise marketing automation platform, you know how painful it can be. Templates are too rigid, editing code can break things and the whole process just takes forever. That's why we love Knak here at Exit Five. Knak a no-code email platform that makes it easy to create on-brand, high-performing emails - without the bottlenecks.Frustrated by clunky email builders? You need Knak.Tired of ‘hoping' the email you sent looks good across all devices? Just test in Knak first.Big team making it hard to collaborate and get approvals? Definitely Knak.And the best part? Everything takes a fraction of the time.See Knak in action at knak.com/exit-five. Or just let them know you heard about Knak on Exit Five.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more
Sander Schulhoff is the OG prompt engineer. He created the very first prompt engineering guide on the internet (two months before ChatGPT's release) and recently wrote the most comprehensive study of prompt engineering ever conducted (co-authored with OpenAI, Microsoft, Google, Princeton, and Stanford), analyzing over 1,500 academic papers and covering more than 200 prompting techniques. He also partners with OpenAI to run what was the first and is the largest AI red teaming competition, HackAPrompt, which helps discover the most state-of-the-art prompt injection techniques (i.e. ways to get LLMS to do things it shouldn't). Sander teaches AI red teaming on Maven, advises AI companies on security, and has educated millions of people on the most state-of-the-art prompt engineering techniques.In this episode, you'll learn:1. The 5 most effective prompt engineering techniques2. Why “role prompting” and threatening the AI no longer works—and what to do instead3. The two types of prompt engineering: conversational and product/system prompts4. A primer on prompt injection and AI red teaming—including real jailbreak tactics that are still fooling top models5. Why AI agents and robots will be the next major security threat6. How to get started in AI red teaming and prompt engineering7. Practical defense to put in place for your AI products—Brought to you by:Eppo—Run reliable, impactful experimentsStripe—Helping companies of all sizes grow revenueVanta—Automate compliance. Simplify security—Where to find Sander Schulhoff:• X: https://x.com/sanderschulhoff• LinkedIn: https://www.linkedin.com/in/sander-schulhoff/• Website: https://sanderschulhoff.com/• AI Red Teaming and AI Security Masterclass on Maven: https://bit.ly/44lLSbC• Free Lightning Lesson “How to Secure Your AI System” on 6/24: https://bit.ly/4ld9vZL—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Sander Schulhoff(04:29) The importance of prompt engineering(06:30) Real-world applications and examples(10:54) Basic prompt engineering techniques(23:46) Advanced prompt engineering techniques(29:00) The role of context and additional information(39:24) Ensembling techniques and thought generation(49:48) Conversational techniques for better results(50:46) Introduction to prompt injection(52:27) AI red teaming and competitions(54:23) The growing importance of AI security(01:02:45) Techniques to bypass AI safeguards(01:05:21) Challenges in AI security and future outlook(01:18:33) Misalignment and AI's potential risks(01:25:03) Final thoughts and lightning round—Referenced:• Reid Hoffman's tweet about using AI agents: https://x.com/reidhoffman/status/1930416063616884822• AI Engineer World's Fair: https://www.ai.engineer/• What Is Artificial Social Intelligence?: https://learnprompting.org/blog/asi• Devin: https://devin.ai/• Cursor: https://www.cursor.com/• Inside Devin: The world's first autonomous AI engineer that's set to write 50% of its company's code by end of year | Scott Wu (CEO and co-founder of Cognition): https://www.lennysnewsletter.com/p/inside-devin-scott-wu• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Granola: https://www.granola.ai/• Building Lovable: $10M ARR in 60 days with 15 people | Anton Osika (CEO and co-founder): https://www.lennysnewsletter.com/p/building-lovable-anton-osika• Inside Bolt: From near-death to ~$40m ARR in 5 months—one of the fastest-growing products in history | Eric Simons (founder & CEO of StackBlitz): https://www.lennysnewsletter.com/p/inside-bolt-eric-simons• Behind the product: Replit | Amjad Masad (co-founder and CEO): https://www.lennysnewsletter.com/p/behind-the-product-replit-amjad-masad• Everyone's an engineer now: Inside v0's mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js): https://www.lennysnewsletter.com/p/everyones-an-engineer-now-guillermo-rauch• Technique #3: Examples in Prompts: From Zero-Shot to Few-Shot: https://learnprompting.org/docs/basics/few_shot?srsltid=AfmBOor2owyGXtzJZ8n0fJVCctM7UPZgZmH-mBuxRW4t9-kkaMd3LJVv• The Prompt Report: Insights from the Most Comprehensive Study of Prompting Ever Done: https://learnprompting.org/blog/the_prompt_report?srsltid=AfmBOoo7CRNNCtavzhyLbCMxc0LDmkSUakJ4P8XBaITbE6GXL1i2SvA0• State-of-the-Art Prompting for AI Agents | Y Combinator: https://www.youtube.com/watch?v=DL82mGde6wo• Use XML tags to structure your prompts: https://docs.anthropic.com/en/docs/build-with-claude/prompt-engineering/use-xml-tags• Role Prompting: https://learnprompting.org/docs/basics/roles?srsltid=AfmBOor2jcxJQvWBZyFa030Qt0fIIov3hSiWvI9VFyjO-Qp478EPJIU7• Is Role Prompting Effective?: https://learnprompting.org/blog/role_prompting?srsltid=AfmBOooiiyLD-0CsCYZ4m3SDhYOmtTyaTzeDo0FvK_i1x1gLM8MJS-Sn• Introduction to Decomposition Prompting Techniques: https://learnprompting.org/docs/advanced/decomposition/introduction?srsltid=AfmBOoojJmTQgBlmSlGYQ8kl-JPpVUlLKkL4YcFGS5u54JyeumUwlcBI• LLM Self-Evaluation: https://learnprompting.org/docs/reliability/lm_self_eval• Philip Resnik on X: https://x.com/psresnik• Anthropic's CPO on what comes next | Mike Krieger (co-founder of Instagram): https://www.lennysnewsletter.com/p/anthropics-cpo-heres-what-comes-next• Introduction to Ensembling Prompting: https://learnprompting.org/docs/advanced/ensembling/introduction?srsltid=AfmBOooGSyqsrjnEbXSYoKpG0ZlpT278NHQA6Fd8gMvNTJlWu7-qEYzh• Random forest: https://en.wikipedia.org/wiki/Random_forest• Chain-of-Thought Prompting: https://learnprompting.org/docs/intermediate/chain_of_thought?srsltid=AfmBOoqwE7SXlluy2sx_QY_VOKduyBplWtIWKEJaD6FkJW3TqeKPSJfx• Prompt Injecting: https://learnprompting.org/docs/prompt_hacking/injection?srsltid=AfmBOoqGgqbfXStrD6vlw5jy8HhEaESgGo2e57jyWL8lkZKktt_P6Zvn• Announcing HackAPrompt 2.0: The World's Largest AI Red-Teaming Hackathon: https://learnprompting.org/blog/announce-hackaprompt-2?srsltid=AfmBOopXKsHxy4aUtsvPCUtEu7x74NCAEnlTIdNzo7nfMDVwZ9ilTlkp• Infant with rare, incurable disease is first to successfully receive personalized gene therapy treatment: https://www.nih.gov/news-events/news-releases/infant-rare-incurable-disease-first-successfully-receive-personalized-gene-therapy-treatment• Building a magical AI code editor used by over 1 million developers in four months: The untold story of Windsurf | Varun Mohan (co-founder and CEO): https://www.lennysnewsletter.com/p/the-untold-story-of-windsurf-varun-mohan• Copilot: https://copilot.microsoft.com/chats/rcxhzvKgZvz8ajUrKdBtX• GitHub Copilot: https://github.com/features/copilot• Defensive Measures: https://learnprompting.org/docs/prompt_hacking/defensive_measures/introduction• Sam Altman on X: https://x.com/sama• Three Laws of Robotics: https://en.wikipedia.org/wiki/Three_Laws_of_Robotics• Anthropic's new AI model turns to blackmail when engineers try to take it offline: https://techcrunch.com/2025/05/22/anthropics-new-ai-model-turns-to-blackmail-when-engineers-try-to-take-it-offline/• Palisade Research: https://palisaderesearch.org/• When AI Thinks It Will Lose, It Sometimes Cheats, Study Finds: https://time.com/7259395/ai-chess-cheating-palisade-research/• A.I. Chatbots Defeated Doctors at Diagnosing Illness: https://www.nytimes.com/2024/11/17/health/chatgpt-ai-doctors-diagnosis.html• 1883 on Paramount+: https://www.paramountplus.com/shows/1883/• Black Mirror on Netflix: https://www.netflix.com/title/70264888• Daylight Computer: https://daylightcomputer.com/• Theodore Roosevelt's quote: https://www.goodreads.com/quotes/622252-i-wish-to-preach-not-the-doctrine-of-ignoble-ease• HackAPrompt 2.0: https://www.hackaprompt.com/—Recommended books:• Ender's Game: https://www.amazon.com/Enders-Ender-Quintet-Orson-Scott/dp/0812550706• The River of Doubt: Theodore Roosevelt's Darkest Journey: https://www.amazon.com/River-Doubt-Theodore-Roosevelts-Darkest/dp/0767913736—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lennysnewsletter.com/subscribe
Insbesondere bei der Produktion von medialem Content bergen KI-Tools weitreichende Potentiale. Über Anwendungen der sogenannten generativen KI lassen sich durch geschicktes Pompting oft überraschend gute Ergebnisse erzielen. Viele Medienproduzent*innen erkennen aber weniger die damit verbundenen Möglichkeiten; sie sehen vielmehr ihre Geschäftsmodelle und Existenzgrundlage in Gefahr. Zurecht? Darüber wollen wir in der aktuellen Folge von "ISM Perspectives on..." mit den beiden Medienexperten Prof. Dr. Marcus Simon und Daniel Khafif diskutieren. Besonders soll es dabei um die Frage gehen, welches neue Kompetenzprofil zukünftig von Medienschaffenden verlangt sein wird und wie dieses von Hochschulen vermittelt werden kann.
Sales Game Changers | Tip-Filled Conversations with Sales Leaders About Their Successful Careers
This is episode 765. Read the complete transcription in the Sales Game Changers Podcast website. This is the second episode of the “AI and Selling Effectiveness Podcast.” Every other Monday, the IEPS will post a new show with Selling Essentials Marketplace partner Zeev Wexler from Viacry. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! Today's show featured essential prompting guidelines from Expert in Digital Marketing, Blockchain & AI for Strategic Business & Revenue Growth Zeev Wexler, President of Viacry. Find Zeev on LinkedIn. ZEEV'S TIP: “Take the same prompt and run it through multiple AI tools—like ChatGPT and Claude—to see how each processes information differently. Then analyze the outputs to understand which tool is best suited for each type of task.”
Karl and Erum speak with Dr. Angela M. Belcher, MIT professor and pioneer in bioinspired materials, about how biology can transform the way we manufacture sustainable technologies. Drawing inspiration from how abalone build shells and viruses assemble structures, Angela shares how her lab uses genetically engineered viruses—like M13 bacteriophage—to grow batteries, solar cells, and cancer-targeting materials at room temperature without harmful chemicals. Her work reimagines the periodic table as a design toolkit and shows how nature's strategies can help us build cleaner, smarter, and more sustainable solutions.Grow Everything brings the bioeconomy to life. Hosts Karl Schmieder and Erum Azeez Khan share stories and interview the leaders and influencers changing the world by growing everything. Biology is the oldest technology. And it can be engineered. What are we growing?Learn more at www.messaginglab.com/groweverything Chapters:00:00:00 - Kicking Off with Biology, Innovation & Big Ideas00:00:21 - AI, Simulation Theory & Prompting the Future00:01:57 - Fungi Meets Art: Mycelium's Creative Frontier00:02:44 - Can Synthetic Biology Save the Planet?00:05:54 - Meet Dr. Angela Belcher: Visionary in Biofabrication00:06:29 - Abalone Shells: Nature's Blueprint for Smart Materials00:14:13 - Biotech Meets National Security: A Strategic Frontier00:25:23 - Building Tomorrow's Scientists: Starting with Kids00:26:09 - Sparking Curiosity in the Next Generation00:27:00 - Science in Motion: Dodge Ball & Discovery00:27:53 - Resurrecting the Past: Biodiversity Through Time00:30:01 - Tackling the Grand Challenges in Biomanufacturing00:32:02 - From Bench to Nation: Scaling U.S. Biotech00:36:03 - Mining, Carbon & Clean Tech: A Greener Path00:38:42 - The Future of Biofabrication: What Comes Next?00:40:53 - Angela's Journey: Curiosity, Grit & What's Ahead00:43:32 - Final Reflections: Science, Society & What Matters MostLinks and Resources:NSCEBNSCEB REPORT: Charting the Future of Biotechnology GenspaceBen Lamm on Joe Rogan ExperienceScientists use synthetic biology to address urgent sustainability challengesThe Age of Living Machines by Susan HockfieldTopics Covered: biomanufacturing, cell free biomanufacturing, enzymes, nutraceuticals, biotech, pharmaceuticals, AI, spinoutsHave a question or comment? Message us here:Text or Call (804) 505-5553 Instagram / Twitter / LinkedIn / Youtube / Grow EverythingEmail: groweverything@messaginglab.comMusic by: NihiloreProduction by: Amplafy Media
AP correspondent Charles de Ledesma reports Jordanian state media says the country's Air Force is intercepting missiles and drones in its air space.
AP correspondent Charles de Ledesma reports Israel's Benjamin Netanyahu hails 'achievements' in Israel's operation against Iran during a meeting with his senior officials, while NATO urges 'de-escalation'.
Welcome to Chat GPT, the only podcast where artificial intelligence takes the mic to explore the fascinating, fast-changing world of AI itself. From ethical dilemmas to mind-bending thought experiments, every episode is written and narrated by AI to help you decode the technology shaping our future. Whether you're a curious beginner or a seasoned techie, this is your front-row seat to the rise of intelligent machines—told from their perspective. Tune in for smart stories, surprising insights, and a glimpse into the future of thinking itself. Listen Ad Free https://www.solgoodmedia.com - Listen to hundreds of audiobooks, thousands of short stories, and ambient sounds all ad free!
Interview starts at 30:25 Zen Cryar DeBrucke is back in Grimeica for a great chat about divine prompts and navigating your internal guidance system. We chat about her cancer experience, deep closings, playing with AI, change in the big picture, couples therapy, constructs with society, other vs racism, false beliefs, young people pulling back, and over arching rules. We also talk about finding new mindsets, new thought and Christianity, the Trinity, flow, magic, the mirror practice, and your blueprint. https://zencryardebrucke.com/ Become a Lord or Lady with 1k donations over time. And a Noble with any donation. Leave Serfdom behind and help Grimerica stick to 0 ads and sponsors and fully listener supported. Thanks for listening!! Help support the show, because we can't do it without ya. Support the show directly: https://grimericacbd.com/ CBD / THC Gummies and Tinctures http://www.grimerica.ca/support https://www.patreon.com/grimerica http://www.grimericaoutlawed.ca/support www.Rokfin.com/Grimerica https://www.eventbrite.com/e/experience-the-ultimate-hunting-adventure-in-alberta-canada-tickets-1077654175649?aff=ebdsshcopyurl&utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=organizer-profile&utm-share-source=organizer-profile The Eh- List site. Canadian Propaganda Deconstruction https://eh-list.ca/ The Eh-List YouTube Channel: https://youtube.com/@theeh-list?si=d_ThkEYAK6UG_hGX Adultbrain Audiobook YouTube Channel: https://www.youtube.com/@adultbrainaudiobookpublishing https://grimericaoutlawed.ca/The newer controversial Grimerica Outlawed Grimerica Show Check out our next trip/conference/meetup - Contact at the Cabin www.contactatthecabin.com Our audio book website: www.adultbrain.ca www.grimerica.ca/shrooms and Micro Dosing Darren's book www.acanadianshame.ca Grimerica on Rumble: https://rumble.com/c/c-2312992 Join the chat / hangout with a bunch of fellow Grimericans Https://t.me.grimerica https://www.guilded.gg/i/EvxJ44rk Leave a review on iTunes and/or Stitcher: https://itunes.apple.com/ca/podcast/grimerica-outlawed http://www.stitcher.com/podcast/grimerica-outlawed Sign up for our newsletter https://grimerica.substack.com/ SPAM Graham = and send him your synchronicities, feedback, strange experiences and psychedelic trip reports!! graham@grimerica.com InstaGRAM https://www.instagram.com/the_grimerica_show_podcast/ Tweet Darren https://twitter.com/Grimerica Can't. Darren is still deleted. Purchase swag, with partial proceeds donated to the show: www.grimerica.ca/swag Send us a postcard or letter http://www.grimerica.ca/contact/ Episode ART - Napolean Duheme's site http://www.lostbreadcomic.com/ MUSIC https://brokeforfree.bandcamp.com/ - Something Old Felix's Site sirfelix.bandcamp.com - Should I
Dr. Tom Curran discusses the role of the Holy Spirit and how to discern a call to take action. Tom further discerns his current season in life and reveals how the Holy Spirit is prompting his family to transition into a stage of simplicity and ministry.
Today Michelle Frost from JetBrains joins Jan and Q to explore the challenges and opportunities of integrating AI tools directly into your IDE, discuss real-world scenarios around trust, transparency, and skill-building, and unpack what “responsible AI use” looks like.More about Michelle Bluesky: @aiwithmichelle.com LinkedIn: https://www.linkedin.com/in/michelle-frost-dev/Follow us onX: The Angular Plus ShowBluesky: @theangularplusshow.bsky.social The Angular Plus Show is a part of ng-conf. ng-conf is a multi-day Angular conference focused on delivering the highest quality training in the Angular JavaScript framework. Developers from across the globe converge every year to attend talks and workshops by the Angular team and community experts.Join: http://www.ng-conf.org/Attend: https://ti.to/ng-conf/2025Follow: https://twitter.com/ngconf https://www.linkedin.com/company/ng-conf https://bsky.app/profile/ng-conf.bsky.social https://www.facebook.com/ngconfofficialRead: https://medium.com/ngconfWatch: https://www.youtube.com/@ngconfonline Edited by Patrick Hayes https://www.spoonfulofmedia.com/ Stock media provided by JUQBOXMUSIC/ Pond5
Prompten – auch ein Wort, das im Sprachgebrauch eines B2B Marketers noch nicht lange, aber inzwischen immer häufiger vorkommt. Aber was hat es auf sich mit diesem ominösenBefehl an die KI? Und wie zum Henker wird, mein Prompt so, dass das Ergebnis zu meinen Anforderungen passt? Ich höre sie außerdem jetzt schon, die Frage aller Fragen: Mache ich mich durch Nutzung der KI als Marketer nicht selbst obsolet? All diese Fragen habe ich in der heutigen Folge des 15 Minuten Marketers einfach mal Franko entgegen geschmissen. Und weil das Thema sowohl komplex als auch emotional aufgeladen ist, durfte Spontanmensch Franko sich heute etwas mehr vorbereiten. Er nimmt uns mit in eine prall gefüllte Viertelstunde voller KI Insights fürs B2B. Ihr braucht noch mehr Futter oder Zahlen zum Thema, vielleicht auch, um euren Chef zu beruhigen? Dann habe ich hier was für euch: Die Studie, die die Vogel Communications Group in Zusammenarbeit mit Vogel Corporate Solutionsdurchgeführt hat, findet ihr hier als Whitepaper zum Download.
Mike Krieger is the chief product officer of Anthropic and the co-founder of Instagram. After leaving Meta, he co-founded Artifact, an AI-powered news app that I absolutely loved, and joined Anthropic to lead product in 2024.In this episode, you'll learn:• How Anthropic uses AI to write 90-95% of code for some products and the surprising new bottlenecks this creates• Why embedding product managers with AI researchers yields 10x the impact of traditional product development• The three areas where product teams can still add massive value as AI gets smarter• How Anthropic plans to compete with OpenAI long-term• How to use Claude as your product strategy partner (with specific prompting techniques)• Why Mike shut down Artifact despite loving the product, and what founders can learn from it• Where AI startups should build to avoid getting killed by OpenAI, Anthropic, and Google• Why MCP (Model Context Protocol) might reshape how all software works• The counterintuitive product metrics that matter for AI• How to evaluate whether your company is maximizing AI's potential or just scratching the surface—Brought to you by:Productboard—Make products that matterStripe—Helping companies of all sizes grow revenueOneSchema—Import CSV data 10x faster—Where to find Mike Krieger:• X: https://x.com/mikeyk• LinkedIn: https://www.linkedin.com/in/mikekrieger/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Mike Krieger(04:20) What Mike has changed his mind about regarding AI capabilities(07:38) How to avoid scary AI scenarios(08:55) Skills kids will need in an AI world(11:53) How product development changes when 90% of code is written by AI(17:07) Claude helping with product strategy(21:16) A new way of working(23:55) The future value of product teams in an AI world(27:18) Prompting tricks to get more out of Claude(29:52) The Rick Rubin collaboration on “vibe coding”(32:42) How Mike was recruited to Anthropic(35:55) Why Mike shut down Artifact(42:41) Anthropic vs. OpenAI(47:11) Where AI founders should play to avoid getting squashed(51:58) How companies can best leverage Anthropic's models and APIs(54:29) The role of MCPs (Model Context Protocols)(58:25) Claude's questions for Mike(01:03:15) Claude's heartfelt message to Mike—Referenced:• Anthropic: https://www.anthropic.com/• Claude Opus 4: https://www.anthropic.com/claude/opus• Dario Amodei on X: https://x.com/darioamodei• AI 2027: https://ai-2027.com/• Tobi Lütke's leadership playbook: Playing infinite games, operating from first principles, and maximizing human potential (founder and CEO of Shopify): https://www.lennysnewsletter.com/p/tobi-lutkes-leadership-playbook• Claude Shannon: https://en.wikipedia.org/wiki/Claude_Shannon• Information theory: https://en.wikipedia.org/wiki/Information_theory• TypeScript: https://www.typescriptlang.org/• Python: https://www.python.org/• Rust: https://www.rust-lang.org/• Bending the universe in your favor | Claire Vo (LaunchDarkly, Color, Optimizely, ChatPRD): https://www.lennysnewsletter.com/p/bending-the-universe-in-your-favor• Announcing a brand-new podcast: “How I AI” with Claire Vo: https://www.lennysnewsletter.com/p/announcing-a-brand-new-podcast-how• A conversation with OpenAI's CPO Kevin Weil, Anthropic's CPO Mike Krieger, and Sarah Guo: https://www.youtube.com/watch?v=IxkvVZua28k• Jack Clark on LinkedIn: https://www.linkedin.com/in/jack-clark-5a320317/• Artifact: https://en.wikipedia.org/wiki/Artifact_(app)• Joel Lewenstein on LinkedIn: https://www.linkedin.com/in/joel-lewenstein/• Daniela Amodei on LinkedIn: https://www.linkedin.com/in/daniela-amodei-790bb22a/• Boris Cherny on LinkedIn: https://www.linkedin.com/in/bcherny/• Gunnar Gray on LinkedIn: https://www.linkedin.com/in/gunnargray/• The Model Context Protocol: https://www.anthropic.com/news/model-context-protocol• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Building Lovable: $10M ARR in 60 days with 15 people | Anton Osika (CEO and co-founder): https://www.lennysnewsletter.com/p/building-lovable-anton-osika• Inside Bolt: From near-death to ~$40m ARR in 5 months—one of the fastest-growing products in history | Eric Simons (founder and CEO of StackBlitz): https://www.lennysnewsletter.com/p/inside-bolt-eric-simons• Jimmy Kimmel Live: https://www.youtube.com/user/JimmyKimmelLive• ChatGPT: https://chatgpt.com/• Gemini: https://gemini.google.com/app• OpenAI's CPO on how AI changes must-have skills, moats, coding, startup playbooks, more | Kevin Weil (CPO at OpenAI, ex-Instagram, Twitter): https://www.lennysnewsletter.com/p/kevin-weil-open-ai• Windsurf: https://windsurf.com/• Menlo Ventures: https://menlovc.com/• Harvey: https://www.harvey.ai/• Manus: https://manus.im/• Bench: https://www.bench-ai.com/• Strategy Letter V: https://www.joelonsoftware.com/2002/06/12/strategy-letter-v/• Kevin Scott on LinkedIn: https://www.linkedin.com/in/jkevinscott/—Recommended books:• The Goal: A Process of Ongoing Improvement: https://www.amazon.com/Goal-Process-Ongoing-Improvement/dp/0884271951• The Way of the Code: The Timeless Art of Vibe Coding: https://www.thewayofcode.com/• The Hard Thing About Hard Things: Building a Business when There Are No Easy Answers―Straight Talk on the Challenges of Entrepreneurship: https://www.amazon.com/Hard-Thing-About-Things-Building/dp/0062273205—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lennysnewsletter.com/subscribe
PR Parade and Prompting
In this episode, I'm taking a deep dive into the key differences between teaching and prompting—and why understanding this distinction is essential for effective instruction. Whether you're in a classroom, therapy setting, or working with learners one-on-one, prompt fading is a powerful tool to foster independence and skill mastery. I'll walk you through exactly what prompt fading is, why it's critical (and non-negotiable), and how to implement it effectively—without overcomplicating the process. If you're worried that your students are becoming prompt-dependent, this episode will help you fade support the right way—and give you tools that make it easy to start. Links and Resources Prompt Like a Pro Freebie Connect with Dawn Find me on IG Find me on Tik Tok Etsy Shop TpT Store Exceptional Collective Subscribe Are you subscribed to my podcast? Trust me, you definitely want to do that so you don't miss a thing! Click here to subscribe in iTunes! Leave a Review If you are loving the podcast, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other teachers find my podcast and I love hearing what you think about the podcast as well. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what part of the podcast you found to be the most helpful!
Podcast Domination Show: Podcasting Growth & Monetization Tips to Dominate
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Are you feeling overwhelmed by the constant influx of new AI tools and unsure about how to use them effectively for your podcast? Today, Chris Mercer and I break down the real game changer. It's not about which tool you use–it's about shifting how you think about AI and getting crystal clear on the results you want.We dive deep into the strategy behind working with AI, not just telling it what to do, but partnering with it to do the heavy lifting–from research to crafting compelling podcast topics and questions. Chris shares how creating a custom AI “virtual team member” can change the way you prep your interviews forever, saving you hours and leveling up your content.If you want to stop chasing shiny tools and start mastering AI to work smarter, not harder, this episode will give you the blueprint to get started. Don't miss the link to the “ping pong prompting” method, the secret sauce to making AI work for you and your team.Listen now and start owning your AI strategy.In This Episode:00:00 Introduction 01:10 The frustrating whirlwind of AI tools: Why nothing stays the same02:02 The mindset shift that transformed our entire AI approach03:07 Why treating AI like a regular tool is holding you back04:12 The surprising human analogy that changed everything06:58 How to get crystal clear on your AI results (demo)26:55 How to start working with AI, not just telling it what to do29:36 Deep Research Mode: Let AI crawl hundreds of sites while you relax39:01 Automating guest prep: What your AI researcher will deliver44:53 The "Ping Pong" AI Prompting Method 55:36 Creating avatars with AI that think like your ideal customers1:02:57 Here's the real secret to getting better results ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
Since 1995, Jonathan Mast has been at the forefront of digital innovation, blending marketing expertise with cutting-edge technology. Over the past two years, he has become a leading authority on AI prompting, helping entrepreneurs and businesses increase profits, save time, and deliver exceptional value through actionable AI strategies. His unique ability to simplify complex AI concepts has made him a trusted resource for businesses seeking to integrate AI into their operations. With a dedicated community of over 400,000 AI enthusiasts and entrepreneurs—comprising 330,000+ members in a private Facebook group and 80,000+ email subscribers—Jonathan's influence is widespread. Known for his approachable style, he provides practical tools and strategies that drive immediate results, making him an influential voice in the AI space. Jonathan's expertise extends to over 100 podcast appearances and thousands of trained students, showcasing his ability to connect with diverse audiences. Whether through training, speaking, or consulting, Jonathan continues to empower businesses and individuals to harness the transformative power of AI for sustainable growth. During the show we discussed: Mastering AI prompting boosts efficiency and streamlines operations. Use today's top AI platforms for better business outcomes. A 4-step prompt framework covers most AI prompting needs. AI strategies can elevate marketing performance. AI drives sustainable growth and long-term profits. Knowing AI trends helps stay ahead of competitors. AI will transform industries over the next five years. Use AI to scale, save time, and improve results. Automate tasks with AI to focus on high-value work. Top AI tools can supercharge marketing efforts. Build engaged communities around AI-driven products. Startups should integrate AI from day one. Non-tech founders can adopt AI without overwhelm. Bust AI myths to make it accessible to everyone. Resources: https://whitebeardstrategies.com https://jonathanmast.com/linktree/
Amazon Sellers Special :The Future of AI and Software Innovation Host: Danny McMillan Guest: Max Sinclair In this episode of Seller Sessions, host Danny McMillan welcomes back Max Sinclair to discuss the evolving role of AI in software development and its impact on the Amazon ecosystem. Fresh from the Seller Sessions Live conference, Danny and Max share real-world insights on the pace of innovation and what's next for the industry. Key Takeaways The Commoditization of Software: Base models like OpenAI's GPT and Claude are improving rapidly, threatening the traditional software model. Max highlights the need for vertical integration—adding proprietary data and API connections to general models to offer unique value. No-code tools are becoming powerful enablers, allowing non-technical entrepreneurs to build viable businesses quickly. Prompting vs. Problem Solving: Danny argues that perfect prompts aren't essential—creative questioning and clear thinking deliver better outcomes. Max shares OpenAI's stance: prompt engineering is seen as a flaw; future models will understand context intuitively without complex prompting. Freemium and Democratization: Max's company is transitioning to a freemium model, offering free AI-powered audits for Amazon sellers and charging for deeper features. This move aims to lower barriers for users, encouraging wider AI adoption in e-commerce without heavy upfront costs. Culture of Rapid Innovation: Max emphasizes a two-week innovation cycle: new ideas are prioritized bi-weekly to stay ahead of the rapid changes in AI. Their advantage lies in domain expertise, proprietary datasets, and a patented technology stack. AI and the Future Workforce: AI will inevitably replace some traditional roles, but also create massive opportunities for entrepreneurs and early adopters. Danny discusses how he's reorganizing his teams, integrating AI workflows to remove bottlenecks and scale efficiently. What's Coming Next Danny teases an upcoming episode on autonomous AI browsers that could completely reshape customer journeys on platforms like Amazon. Both agree: adapting quickly is the only way forward in the rapidly shifting AI landscape. Summary: This conversation is a roadmap for sellers, founders, and marketers who want to future-proof their businesses. The consensus: embrace AI now or risk being left behind.
05-30-25 - BR - FRI - First Sex Change Turns 100 Prompting A Looking Down From Heaven Discussion - Breakfast Cereals Are More Unhealthy Than Ever - Poll Asks Would You Go To Real Jurassic Park And We Know Brady WouldSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
05-30-25 - BR - FRI - First Sex Change Turns 100 Prompting A Looking Down From Heaven Discussion - Breakfast Cereals Are More Unhealthy Than Ever - Poll Asks Would You Go To Real Jurassic Park And We Know Brady WouldSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This week on The AI Report, Liam Lawson talks with Nick Jain, former IdeaScale CEO and founder of Content Hurricane, about how he used AI to completely replace traditional marketing and scale his funnel 50x.Nick shares how a $25 AI agent outperformed his in-house team, created content that outranked McKinsey on Google, and helped him build one of the most efficient B2B funnels in SaaS. He breaks down how he did it, why most marketers are missing the shift, and what the future looks like when AI runs most of your company's creative output.Also in this episode: • Building a 90% AI-powered inbound funnel • Why content teams will be replaced, not reskilled • The new role of product managers in an AI-led org • How Content Hurricane scales enterprise-quality assets with no human input • The future of education, work, and intellectual leverageThis is not a “how to write prompts” episode. It's a front-row view into what happens when a founder goes all in on AI and doesn't look back.Subscribe to The AI Report:https://theaireport.beehiiv.com/subscribeJoin the community:https://www.skool.com/the-ai-report-community/aboutChapters:(00:00) Why Content Marketing Is On Its Way Out(01:14) A $25 Agent vs a Whole Marketing Team(02:26) Nick's Moment of Clarity in Amsterdam(03:28) Scaling Content With ChatGPT in 30 Minutes(05:21) Running Mandatory AI Training at IdeaScale(06:45) Who Actually Adopted the Tech(08:17) From Harvard MBA to Startup CEO(09:00) Inside a 90% Automated Marketing Funnel(10:00) What Good Content Actually Means for SEO(12:31) Why Algorithms Are Not the Point(14:13) Tracking True ROI Across All Content(16:13) The Channels That Still Work(17:08) Nick's Favorite Prompt Strategy(18:34) The End of the Content Marketing Role(20:21) CEO Ethics in the AI Age(22:04) Why Sales and Product Still Matter(24:03) The Future of Product Management(25:31) Why Generalists Have the Edge Now(27:05) What Happens to Traditional Education(28:10) The Chips Are Coming: Post-Human Thinking(30:13) How Content Hurricane Operates(32:01) Awareness to Action With AI(33:36) The Simplicity Advantage in UX(35:09) Prompting for Depth, Not Generic Output(36:03) Product With Purpose(36:22) Massive Growth Metrics From the Funnel(38:12) Why Nick Keeps Building(39:05) How to Connect With Him
Today's episode is all about AI — the fears, the facts, and most importantly, the mindset shift you need to thrive.We've compiled some of my strongest takes on the future of work and how AI fits into it. You'll hear from people who are genuinely scared they're about to be replaced… and I'll give you the exact advice I'd give my own team. This tech is moving fast — but it's not about being perfect. It's about being adaptable.The people who succeed will stop acting like task doers and start thinking like architects. AI won't destroy opportunity — it'll redefine who earns it.We talk about:
We are joined by Eno Reyes and Matan Grinberg, the co-founders of Factory.ai. They are building droids for autonomous software engineering, handling everything from code generation to incident response for production outages. After raising a $15M Series A from Sequoia, they just released their product in GA! https://factory.ai/ https://x.com/latentspacepod Chapters 00:00:00 Introductions 00:00:35 Meeting at Langchain Hackathon 00:04:02 Building Factory despite early model limitations 00:06:56 What is Factory AI? 00:08:55 Delegation vs Collaboration in AI Development Tools 00:10:06 Naming Origins of 'Factory' and 'Droids' 00:12:17 Defining Droids: Agent vs Workflow 00:14:34 Live Demo 00:17:37 Enterprise Context and Tool Integration in Droids 00:20:26 Prompting, Clarification, and Agent Communication 00:22:28 Project Understanding and Proactive Context Gathering 00:24:10 Why SWE-Bench Is Dead 00:28:47 Model Fine-tuning and Generalization Challenges 00:31:07 Why Factory is Browser-Based, Not IDE-Based 00:33:51 Test-Driven Development and Agent Verification 00:36:17 Retrieval vs Large Context Windows for Cost Efficiency 00:38:02 Enterprise Metrics: Code Churn and ROI 00:40:48 Executing Large Refactors and Migrations with Droids 00:45:25 Model Speed, Parallelism, and Delegation Bottlenecks 00:50:11 Observability Challenges and Semantic Telemetry 00:53:44 Hiring 00:55:19 Factory's design and branding approach 00:58:34 Closing Thoughts and Future of AI-Native Development
In this episode, we're ditching the basic bitch prompts and going deep on real AI power for marketers. Emma and Ruta unpack everything from prompt engineering to custom GPTs to automated workflows—so you can stop treating AI like a toy and start using it like a pro.We get into: ✅ The AI lingo you actually need: models vs. providers vs. platforms vs. benchmarks ✅ Prompt engineering 101: zero-shot, few-shot, meta-prompts & when to use “reasoning” ✅ Building your own Custom GPTs—for content, strategy docs, coaching & more ✅ Automations that turn transcripts into blog posts, spreadsheets into insights ✅ Data cleaning, contract checks & process docs—all without lifting a finger ✅ Picking the right model: why cheaper LLMs sometimes outscore GPT-4 on copy ✅ AI as your personal CMO-mentor: role-plays, feedback loops & impulse checks ✅ Content audits, gap analyses & campaign plans—instant, AI-powered QAIf you're tired of treating AI like a magic wand—or you're ready to stop copy-pasting prompts and start building real AI-driven workflows—this one's for you. We're Ruta and Emma, the marketing consultants behind Blame it on Marketing. If you're in B2B SaaS or professional services and looking to do marketing that actually drives revenue and profit, we're here for it.Visit blameitonmarketing.com and let's get this show on the road.
Schon wieder eine neue Buzzword-KI? Nicht ganz. In dieser Folge sprechen wir mit Robin Böhm über Agentic AI – ein Konzept, das gerade massiv Fahrt aufnimmt. Statt auf einen Prompt zu warten, werden KI…
Midjourney Fast Hours, Episode 40 After a short hiatus (blame conferences and caffeine dependency), the Rory Flynn and Drew Brucker break down Google's shiny new Flow suite — with its Veo 3 video model, sound + dialogue generation, and confusing-as-hell product naming. They talk strategy, cost, coherence, and why it still feels like Midjourney has that “magic dust” no one else can replicate.Along the way: Runway love, layering hacks, JSON secrets, interior design with arrows, and 3D dogs with job titles. It's fun. It's weird. It's chaotic. But you'll probably walk away with 3 ideas you want to try right away.Also, someone paid $125 just to tell you whether it's worth it. (You're welcome.)---Midjourney Fast Hour0:00 – When did this madness begin?2:19 – AI video is finally getting spicy3:29 – Google's Flow Suite: Veo 3, sound, and coherence5:02 – Google's confusing product soup: Flow, Gemini, Imagen, Whisk10:45 – Pricing pain: Is Veo 3 worth the $125?13:09 – Veo 2 vs Veo 3: Best value tips and tradeoffs15:08 – Prompt accuracy and physics: Is Google really listening?17:53 – Why less prompt effort = better results now19:40 – Veo 3 vs Kling vs Midjourney: Prompting philosophies20:52 – Scene builder: Longer takes and smart extension workflows22:34 – The catch: extending drops quality and loses sound24:17 – New image-to-video support + third-party images25:41 – Ingredients-based generation and persistent characters27:10 – Frame extraction: finally, a feature we all needed28:08 – Timeline editing, upscaling, and staying inside the tool29:48 – Sora vs Veo 3 vs Runway: usability and consistency31:43 – Canva, Figma, Framer: Tools are becoming monsters35:33 – Figma's new AI website builder is wild36:40 – Prompting sneaker ads and JSON-based design37:09 – Why training teams on AI is almost impossible38:07 – Hedra who? Veo 3 makes fast pivots a must39:55 – Midjourney's next move: what video could look like41:11 – Runway's underrated features and clever reference hacks44:26 – Scene sketching and layout prompting: mind blown47:25 – Interior design from mood board to layout to render49:45 – Lighting direction via floorplans = next-gen hack52:53 – Try-on tech and Chrome extensions54:22 – Style consistency with JSON + ChatGPT58:23 – Mass-generating stylized icons and dogs with jobs1:02:36 – Midjourney updates: V7.1, personalization, and video1:05:01 – What Midjourney must get right with video1:07:18 – The one-shot window to impress1:09:23 – Bring back the Midjourney magic1:11:14 – Wrap-up: chaotic times, coherent thoughts, caffeinated takes
AI strategist and TikTok commentator Nate B. Jones joins CXOTalk host Michael Krigsman to explain the high-stakes race among OpenAI, Google, Meta, and others to advance large language models. The discussion explores token economics, model specialization, and hands-on prompting skills every executive needs to translate AI progress into business results. Watch Episode 880 now and subscribe for weekly conversations with top tech leaders.
In this episode of Future Finance, hosts Paul Barnhurst and Glenn Hopper sit down with David Fortin, CPA, YouTuber, and 2024 Microsoft MVP, to explore the real-world evolution of Excel, Microsoft Copilot, and how AI is changing the finance landscape. With his signature humor and down-to-earth style, David shares how he transitioned from SaaS finance to teaching Excel online, and why he believes learning should be both practical and fun.David is the creator behind Piggybank Accountant, a fast-growing YouTube channel that teaches Excel and Copilot to accountants and finance professionals. Before diving into content creation full-time, David helped raise $30 million for a SaaS startup and supported its successful exit. Today, he's known for making even the most technical topics feel approachable. Whether he's talking about conditional formatting or Python in Excel, David's mission is simple: help people learn skills that matter in the most engaging way possible.In this episode, you will discover:What it means to be a Microsoft MVP and how it's opened doors in David's career.Why Copilot is ideal for Excel beginners and how it's starting to serve power users too.How finance professionals can actually use Copilot today to save time and improve workflows.Where Copilot shines, where it falls short, and what to expect next.Why David walked away from a corporate role to pursue content full time. David brings fresh energy to conversations around Excel, Copilot, and how technology is changing the way finance professionals work. This episode is perfect for anyone curious about Copilot, looking to up their Excel game, or wondering how to bring creativity into finance. David proves that learning can be entertaining, and still incredibly useful.Follow David:LinkedIn - https://www.linkedin.com/in/david-fortin-cpa-816b20b5/Website - https://courses.davidpba.com/Join hosts Glenn and Paul as they unravel the complexities of AI in finance:Follow Glenn:LinkedIn: https://www.linkedin.com/in/gbhopperiiiFollow Paul:LinkedIn - https://www.linkedin.com/in/thefpandaguyFollow QFlow.AI:Website - https://bit.ly/4i1EkjgFuture Finance is sponsored by QFlow.ai, the strategic finance platform solving the toughest part of planning and analysis: B2B revenue. Align sales, marketing, and finance, speed up decision-making, and lock in accountability with QFlow.ai. Stay tuned for a deeper understanding of how AI is shaping the future of finance and what it means for businesses and individuals alike.In Today's Episode:[01:07] - Welcome & Introduction[02:04] - Meet David: From CPA to Microsoft MVP[05:00] - What the MVP Journey Has Been Like[08:08] - Copilot in Excel: Where It Is Now[12:33] - New Features and Real Use Cases[17:33] - Sorting Through the AI Hype[21:03] - Using Copilot as a Finance Pro[25:40] - Time-Saving Examples from the Field[29:06] - Thoughts on Prompting and Productivity[36:06] - Excel Meets World of Warcraft[43:12] - Leaving the 9-5
Are you a "handbook" person or a "mercy" person? Iron Rod or Liahona Saint? Staying balanced is hard!! ...but doable!
Host(s): Abram Nanney and Sabir Abdul-Haqq (www.yourebs.biz)Topic: We're gonna hop back into things this week by following a question from last week we had asking how to prompt and use AI Chat bots. So we're gonna get into that first. Later in the hour, with May being mental health month, we want to talk about teen mental health with regards to cyber bullying. Yeah it's gonna get heavy, but it's a necessary conversation.Email your tech questions and opinions to: everydaytech@mpbonline.org Hosted on Acast. See acast.com/privacy for more information.
With over 20 years in traditional media and a current obsession with generative tools, Erich is helping everyone from businesses to kids understand and embrace AI—without the tech jargon.Learn how his practical use of custom GPTs and video workflows makes AI accessible, fun, and transformational—from bedtime jokes with ChatGPT to streamlined nonprofit operations. Plus, you'll discover how to future-proof your kids (and your career) in a rapidly evolving tech landscape.
In this episode, we're exploring a topic that's generating a lot of buzz in the world of education - AI. Whether you're excited, skeptical, or simply overwhelmed by all things AI, I want to break down exactly how tools like ChatGPT can be a game-changer for EL teachers and classroom educators working with multilingual students. Planning, differentiating, and scaffolding for English learners takes a ton of work, but what if AI could save you time and help you create more meaningful, engaging content without losing your unique teaching touch? In this first part of this special two-part series, I share practical, realistic strategies for using AI to make lesson prep more manageable. You'll learn AI prompting and differentiation and tips you can implement right away to support your multilingual learners and free up your own creativity in the classroom.Show Notes:Episode 154 - Smarter Planning for ELs: AI Prompting & Differentiation Made Easy (Part 1)Simply Ieva offers:EL Newcomer Teaching Compass for grades 6-12 - curriculum guide created using backward design PLUS a year-long scope and sequence!EL Newcomer Compass: Little Learners' Edition - a curriculum guide for grades k-2Essential Lesson Plan Bundle to help you feel organized and to keep your students engaged1:1 EL Teacher Clarity Power-Up SessionIf you find value in The ESL Teaching Podcast and want to support the time, effort, and costs that go into bringing you these episodes each week, consider making a small donation—whatever feels right for you. Your support helps keep this podcast going and means the world to me! You can find the donation link below. Thank you so much! https://www.paypal.biz/simplyieva Save time and build confidence in your EL teaching with these resources:Simply Ieva websiteEMBARK™ Newcomer CurriculumThe ESL Teaching Roadmap – EL curriculum and coaching membership for middle and high school ESL/ELL teachers.My TpT storeAccommodate and Modify Your Lessons for ELs with Less than 1 Hour of Planning a Week - classroom teacher and admin checklist Related episodes: 5 Ways AI Can Help Save Teachers Time and Help Multilingual Learners5 Key Pillars of EL Inclusion in Mainstream ClassroomsLet's connect!Follow me on InstagramFollow me on LinkedInJoin the Simply Ieva Facebook Group Record a comment for us - click HERESupport the show
In this insightful analysis, sponsored by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital, Infios, and ClearDemand, retail experts reveal what Lowe's new AI assistant is really designed to accomplish, beyond the surface-level marketing about leaky faucets and fertilizer choices. Key Moments: 0:02 - Breaking news: Lowe's introduces MyLow Companion AI assistant for store associates 0:10 - Partnership details: Application developed with OpenAI across 1,700+ stores 0:14 - Core functionalities: Product details, project advice, and inventory information access 0:18 - Key benefit: Accelerating the employee onboarding process 0:27 - Scale achievement: "First retailer to successfully implement this type of technology at scale" 0:33 - Technical capabilities: Generative AI with natural conversational prompts and voice-to-text 0:42 - Example use cases: Fertilizer recommendations and home repair guidance 1:14 - Ben Millers's analysis: Why this is "a great use case for AI" in categories requiring expertise 1:38 - Customer service challenge: Associates' varying experience levels and knowledge gaps 1:50 - Consistency benefit: Creating uniform quality of information regardless of associate tenure 2:00 - Comparison to self-checkout: Options for customers who prefer different service models 2:22 - Anne Mezzenga's critique of the media reporting: Overlooking the more significant training use case 2:42 - Inside information: Conversation with a Lowe's executive reveals true onboarding purpose 2:56 - Real examples: New employees quickly learning shipment timing and warranty information 3:03 - Data collection value: Using interaction data to improve future associate training 3:12 - Customer perspective: Why shoppers wouldn't ask a teenage summer employee about complex repairs 3:40 - Chris Walton's agreement: "100% I'd look this up myself" rather than wait for an associate 4:00 - PR criticism 4:20 - Industry impact concern: Creating false expectations about AI tools for retail associates 4:43 - Higher-value application: Supporting complex high-consideration sales like flooring installations 4:54 - Advanced capability: Prompting associates to ask the right questions based on customer responses 5:01 - Integration potential: Connecting to loyalty programs to enhance personalized selling The experts conclude that while Lowe's marketing focuses on answering simple product questions, the real innovation is in employee training, knowledge management, and creating consistency across a large retail workforce. Catch the full episode here: https://youtu.be/BrQ0kfPY4LA #loweshomeimprovement #ai #retailnews #retailtech #retailstrategy #retailtrends
Amazon thought leader Danny McMillan joins us to dive into the latest on AI, Cosmo & Rufus, Amazon patents, seller conferences, and what's happening in the agency space! Importance of adapting event formats to meet evolving participant expectations. By sharing our experiences, we uncover the power of creating engaging, impactful environments that foster meaningful learning and networking opportunities. Lastly, we touch on the evolving trends within the agency business, the impact of AI and automation on e-commerce, and the critical role of understanding customer objections for conversion optimization. As agencies navigate the challenges of a competitive landscape, differentiation and genuine value become key to success. Meanwhile, the rapid advancements in AI technologies are reshaping industries, underscoring the necessity for sellers and companies to stay informed and adaptable. This episode offers a comprehensive overview of the e-commerce landscape, event management strategies, and future trends, making it a must-listen for anyone keen on staying ahead in the industry. Join us as we engage in a fascinating discussion with e-commerce thought leader, Danny McMillan. Danny shares his extensive knowledge on Amazon patents, AI developments, and the art of hosting successful e-commerce events. Let's explore the unique challenges of organizing such events across different regions, particularly the logistical hurdles of drawing attendees from various countries. Danny also provides an insightful look into how the COVID-19 pandemic has reshaped event planning, highlighting the need for flexibility and adaptability in the face of ever-changing safety regulations. Their conversation also explores the dynamic landscape of industry conferences and how they are being revolutionized by thought leaders like Kevin King. They discuss innovative event formats, such as the Market Masters event, which focuses on personalized, expert-driven sessions rather than traditional presentations. The transformation of Seller Sessions into a more interactive learning experience is highlighted, emphasizing the importance of adapting event formats to meet evolving participant expectations. By sharing our experiences, we uncover the power of creating engaging, impactful environments that foster meaningful learning and networking opportunities. Lastly, we touch on the evolving trends within the agency business, the impact of AI and automation on e-commerce, and the critical role of understanding customer objections for conversion optimization. As agencies navigate the challenges of a competitive landscape, differentiation and genuine value become key to success. Meanwhile, the rapid advancements in AI technologies are reshaping industries, underscoring the necessity for sellers and companies to stay informed and adaptable. This episode offers a comprehensive overview of the e-commerce landscape, event management strategies, and future trends, making it a must-listen for anyone keen on staying ahead in the industry. In episode 446 of the AM/PM Podcast, Kevin and Danny discuss: 00:00 - E-Commerce Events and Challenges 04:02 - Europe vs US Amazon Seller Events 12:36 - Transition to Workshop-Style Seller Sessions 17:30 - Teaching With Lesson Plans and Goals 20:11 - Event Management Strategies and Security 24:31 - Agency Business Trends and Evolution 28:22 - Growth of Competition in Marketing Agencies 31:37 - Importance of Differentiating in E-commerce Sales 37:54 - Customer Objections and Conversion Optimization 45:17 - Discovering Consumer Preferences Through Testing 50:10 - Future Trends in AI and E-Commerce 50:38 - Challenging the Concept of Honeymoon Period 57:54 - The Power of Prompting and AI 58:05 - Enhancing Design Output With ChatGPT 1:01:09 - The Role of the Engineer 1:08:42 - Kevin King's Words of Wisdom
Heads-up: I use some salty language. Nothing hateful, just passionate about this topic. Skip if that's not your vibe.It's 2 AM, your side-project just went viral, and the signup flow is on fire. Do you keep “vibe-coding” blind prompts, or step up as the conductor who actually knows the score? In this first-ever solo episode, I unpack why “anyone can code with AI” is 2025's biggest myth and show you how to turn large language models into the ultimate co-pilot instead of a ticking time-bomb.Key TakeawaysIllusions break at scale. Vibe-coding can get you an MVP, but you'll pay interest when production fires start.Your new super-power isn't “no knowledge,” it's “faster knowledge.” LLMs shrink the gap between “I don't know” and “I can ship.”Learning beats prompting. Prompting is great, prompt-and-probe is better. Use back-and-forth to understand, not just generate.Career moat = curiosity. The people who thrive next year aren't the ones with the fanciest prompts; they're the ones who ask better questions and close their gaps daily.7-Day Knowledge-Gap ChallengePick one concept you avoid (CSS Flexbox? Indexing in Postgres?).Spend 15 min/day grilling an LLM: “Explain it like I'm 7… now show real-world code… now debug this snippet…”Log what surprised you, then share your aha momentsCall to ActionTry the challenge. Tag me with your progress by next week.Rate & Review. If this episode saved you from a 2 AM meltdown, drop a ⭐⭐⭐⭐⭐ on your favorite app.Share. Forward the LinkedIn post or the episode link to one builder who still thinks vibe-coding is a strategy.---If you enjoyed the episode, please share it with a friend!No Hacks websiteYouTubeLinkedInInstagram
Knowledge Project: Read the notes at at podcastnotes.org. Don't forget to subscribe for free to our newsletter, the top 10 ideas of the week, every Monday --------- Most accelerators fund ideas. Y Combinator funds founders—and transforms them. With a 1% acceptance rate and alumni behind 60% of the past decade's unicorns, YC knows what separates the founders who break through from those who burn out. It's not the flashiest résumé or the boldest pitch but something President Garry Tan says is far rarer: earnestness. In this conversation, Garry reveals why this is the key to success, and how it can make or break a startup. We also dive into how AI is reshaping the whole landscape of venture capital and what the future might look like when everyone has intelligence on tap. If you care about innovation, agency, or the future of work, don't miss this episode. Approximate timestamps: Subject to variation due to dynamically inserted ads. (00:02:39) The Success of Y Combinator (00:04:25) The Y Combinator Program (00:08:25) The Application Process (00:09:58) The Interview Process (00:16:16) The Challenge of Early Stage Investment (00:22:53) The Role of San Francisco in Innovation (00:28:32) The Ideal Founder (00:36:27) The Importance of Earnestness (00:42:17) The Changing Landscape of AI Companies (00:45:26) The Impact of Cloud Computing (00:50:11) Dysfunction with Silicon Valley (00:52:24) Forecast for the Tech Market (00:54:40) The Regulation of AI (00:55:56) The Need for Agency in Education (01:01:40) AI in Biotech and Manufacturing (01:07:24) The Issue of Data Access and The Legal Aspects of AI Outputs (01:13:34) The Role of Meta in AI Development (01:28:07) The Potential of AI in Decision Making (01:40:33) Defining AGI (01:42:03) The Use of AI and Prompting (01:47:09) AI Model Reasoning (01:49:48) The Competitive Advantage in AI (01:52:42) Investing in Big Tech Companies (01:55:47) The Role of Microsoft and Meta in AI (01:57:00) Learning from MrBeast: YouTube Channel Optimization (02:05:58) The Perception of Founders (02:08:23) The Reality of Startup Success Rates (02:09:34) The Impact of OpenAI (02:11:46) The Golden Age of Building Newsletter - The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it's completely free. Learn more and sign up at fs.blog/newsletter Upgrade — If you want to hear my thoughts and reflections at the end of the episode, join our membership: fs.blog/membership and get your own private feed. Watch on YouTube: @tkppodcast Learn more about your ad choices. Visit megaphone.fm/adchoices
◇ Wes from Indianapolis replies to the idea that Actual Plays are Art, Steven tells how he found D&D in postwar Serbia, From the Archive 2021: Dirk (RIP) asks about prompting questions from the GM | Hosts: Kimi, Riley, & Pooja ◇ 00:33 - Welcome & Episode Summary | 02:46 - Announcements: Game Daze is going to be May 24th! It's fun, safe and free! The last one had 9 different games in one day! Sign up to run or play at happyjacks.org/discord | 03:37 - Indie Designer of the Month: Jess Geyer (she/they) from Wannabe Games. You can find his work on wannabegames.itch.io or DriveThruRPG | 07:30 - Wes from Indianapolis replies to the idea that Actual Plays are Art | 38:09 - Steven tells how he found D&D in postwar Serbia | 01:15:06 - From the Archive 2021: Dirk (RIP) asks about prompting questions from the GM | 01:36:01 - Episode Closing | 01:40:49 - Music | ◇ Email happyjacksrpg@gmail.com to send in your own topic or question for the show! ◇ Find us on Youtube ◇ Twitch ◇ Twitter ◇ Instagram ◇ Facebook ◇ Discord or find all our podcast feeds on your favorite Podcast platform! happyjacksrpg.carrd.co ◇ Subscribe to our Actual Play Feed! We have a backlog of campaigns in over 20 RPG systems and new games running all the time. ◇ Become a Patreon! All the money goes into maintaining and improving the quality of our shows. patreon.com/happyjacksrpg Ⓒ2025 Happy Jacks RPG Network www.happyjacks.org
Today, I’m honored to welcome someone who has been a mentor, a friend, and a bridge-builder in the truest sense of the word—Joe Tosini. Joe is a pastor, global speaker, and the Founder and Visionary of the J17 Movement—a movement rooted in the prayer of Jesus in John 17: “that they may all be one.” Joe has spent decades building authentic relationships across deep divides—Protestant and Roman Catholic, evangelical and liturgical, global north and global south. His life is a beautiful example of what happens when we choose presence over platform, and love over fear. His long-standing friendship with Pope Francis, and the spaces he’s helped create for unity and reconciliation, have not only opened doors around the world—they’ve opened hearts. Today, we’re diving into what that journey has looked like, why unity matters now more than ever, and how we can all become bridge-builders in a divided world. His life reflects the rare kind of leadership that flows not from platform, but from proximity. He doesn’t just talk about unity—he lives it. And his unlikely friendship with Pope Francis has become a living witness to what is possible when Jesus is at the center. Joe shares how a simple but powerful prompting from God ignited a global call for relational unity—one that crosses denominations, cultures, and borders.See omnystudio.com/listener for privacy information.
Today, I'm honored to welcome someone who has been a mentor, a friend, and a bridge-builder in the truest sense of the word—Joe Tosini. Joe is a pastor, global speaker, and the Founder and Visionary of the J17 Movement—a movement rooted in the prayer of Jesus in John 17: “that they may all be one.”Joe has spent decades building authentic relationships across deep divides—Protestant and Roman Catholic, evangelical and liturgical, global north and global south. His life is a beautiful example of what happens when we choose presence over platform, and love over fear.His long-standing friendship with Pope Francis, and the spaces he's helped create for unity and reconciliation, have not only opened doors around the world—they've opened hearts. Today, we're diving into what that journey has looked like, why unity matters now more than ever, and how we can all become bridge-builders in a divided world.His life reflects the rare kind of leadership that flows not from platform, but from proximity. He doesn't just talk about unity—he lives it. And his unlikely friendship with Pope Francis has become a living witness to what is possible when Jesus is at the center.Joe shares how a simple but powerful prompting from God ignited a global call for relational unity—one that crosses denominations, cultures, and borders.
Most accelerators fund ideas. Y Combinator funds founders—and transforms them. With a 1% acceptance rate and alumni behind 60% of the past decade's unicorns, YC knows what separates the founders who break through from those who burn out. It's not the flashiest résumé or the boldest pitch but something President Garry Tan says is far rarer: earnestness. In this conversation, Garry reveals why this is the key to success, and how it can make or break a startup. We also dive into how AI is reshaping the whole landscape of venture capital and what the future might look like when everyone has intelligence on tap. If you care about innovation, agency, or the future of work, don't miss this episode. Approximate timestamps: Subject to variation due to dynamically inserted ads. (00:02:39) The Success of Y Combinator (00:04:25) The Y Combinator Program (00:08:25) The Application Process (00:09:58) The Interview Process (00:16:16) The Challenge of Early Stage Investment (00:22:53) The Role of San Francisco in Innovation (00:28:32) The Ideal Founder (00:36:27) The Importance of Earnestness (00:42:17) The Changing Landscape of AI Companies (00:45:26) The Impact of Cloud Computing (00:50:11) Dysfunction with Silicon Valley (00:52:24) Forecast for the Tech Market (00:54:40) The Regulation of AI (00:55:56) The Need for Agency in Education (01:01:40) AI in Biotech and Manufacturing (01:07:24) The Issue of Data Access and The Legal Aspects of AI Outputs (01:13:34) The Role of Meta in AI Development (01:28:07) The Potential of AI in Decision Making (01:40:33) Defining AGI (01:42:03) The Use of AI and Prompting (01:47:09) AI Model Reasoning (01:49:48) The Competitive Advantage in AI (01:52:42) Investing in Big Tech Companies (01:55:47) The Role of Microsoft and Meta in AI (01:57:00) Learning from MrBeast: YouTube Channel Optimization (02:05:58) The Perception of Founders (02:08:23) The Reality of Startup Success Rates (02:09:34) The Impact of OpenAI (02:11:46) The Golden Age of Building Newsletter - The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it's completely free. Learn more and sign up at fs.blog/newsletter Upgrade — If you want to hear my thoughts and reflections at the end of the episode, join our membership: fs.blog/membership and get your own private feed. Watch on YouTube: @tkppodcast Learn more about your ad choices. Visit megaphone.fm/adchoices
Pam Didner, B2B marketing expert and author of The Modern AI Marketer, joins A. Lee Judge to break down why prompting, automation, and AI-driven workflows are now critical for marketers.She shares practical frameworks for individuals, teams, and enterprises - and explains why focusing on workflows (not tools) is the key to staying competitive.If you want real-world strategies to future-proof your marketing career in an AI-first world, this conversation is essential.Conversation points:Why prompting is now a core skill for marketers (not just a tech thing)How to automate repetitive marketing tasks with AIScaling AI across marketing teams without creating chaosWhy chasing AI news headlines wastes time, and what to focus on insteadHow Copilot, ChatGPT, and enterprise AI tools fit into future workflowsPractical frameworks for evolving your marketing career with AI0:00 - The AI News Overload & Introduction to Guest Pam Didner1:51 - Pam's New Book: AI for the Modern Marketer3:46 - B2B Focus & Who the Books Are For4:39 - Is Prompting Now a Core Marketing Skill?5:20 - Will Prompt Engineering Become a Marketing Job?8:12 - Scaling AI in Marketing: Individual, Team, and Enterprise Levels12:40 - Frameworks for Implementing AI & Marketing Workflow Automation15:41 - Automating Repetitive Tasks vs. Human Creativity19:25 - How to Keep Up (or Not) with the Rapid Pace of AI24:08 - Copilot vs. Other LLMs: Enterprise AI Tool Choices28:26 - Final Book Overview & Where to Connect with Pam A. Lee Judge is the creator and host of The Business of Marketing podcast.Please follow the podcast on your favorite podcast listening platform.This podcast is produced by Content Monsta - A leading producer of B2B Content.
In this episode of the Art Marketing Podcast, we dive into the transformative power of AI and the essential skill of prompting. As technology evolves at lightning speed, many creatives feel overwhelmed and uncertain. Join us as we explore how mastering the art of prompting can help you navigate the AI revolution, enhance your creative processes, and ultimately thrive in this new landscape. Whether you're a beginner or an advanced user, this episode offers valuable insights and practical tips to harness AI effectively. (00:00) - Introduction to AI and Prompting (02:30) - Personal Journey with AI (05:00) - The Current State of AI (07:30) - The Importance of Learning to Prompt (10:00) - Democratization of AI Knowledge (12:30) - Overcoming FOMO and Shiny Object Syndrome (15:00) - Practical Steps to Start Prompting (17:30) - Exploring AI Tools and Applications (20:00) - Valuable Use Cases for AI (23:30) - Engaging with AI for Personal Growth (26:00) - Advanced Prompting Techniques (28:30) - Conclusion and Call to Action ArtHelper Instagram account https://www.instagram.com/arthelperai/ Prompt Library https://shumerprompt.com/ Must watch primer on Ai https://x.com/rileybrown_ai/status/1914139690791481766 ChatGPT https://chatgpt.com/ Claude https://claude.ai/login Gemini https://gemini.google.com/ Grok (xAI) https://grok.com/ Keep up with the latest https://linktr.ee/artmarketingpodcast Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles: https://www.arthelper.ai/
Have you ever felt like God was speaking to you? Saying something? Prompting you to do or NOT do something? How did you KNOW it was God? All of us are born with a natural capacity to hear God's voice - but learning to distinguish God's voice from our own - or from other voices in our head is also a SKILL we learn to develop over time. Why? Because learning to hear God's voice is the most important thing you'll ever learn to do. Period. Full stop.
April is a senior developer advocate and DevOps practice lead for GitHub, specializing in application transformation and DevOps ways of working. Her focus is working on Microsoft Azure to take customers on a journey from legacy technology to serverless and containers, where code comes first, while enabling them to take full advantage of DevOps. April was previously a cloud consultant and solution architect for various partners in the UK and brings her years of experience in helping customers plan their journey. She also serves as a Hashicorp Ambassador, dedicating much of her time to working with infrastructure as code (IaC). She enjoys making Azure and its features more accessible. Her technical expertise includes PowerShell, Golang, and occasionally TypeScript and C#. In her free time, April enjoys outdoor activities such as hiking, skiing, and scuba diving. Additionally, she is a triathlete who competes in Ironman and Half Ironman events. Topics of Discussion: [1:57] April's career journey — from U.S. data center outages and 72-hour shifts to discovering cloud and automation after relocating to the U.K. [3:53] How an early Azure migration in 2013 ignited her passion for infrastructure as code and DevOps. [5:33] GitHub's evolution into a full end-to-end enterprise platform, with a major focus on security, scalability, and developer productivity. [6:51] Code Spaces: VS Code in the cloud with 60 hours free per user — solving compute and environment parity issues across teams. [10:00] GitHub's internal use of Code Spaces: every GitHub employee (aka “Hubber”) uses it to work on the github.com codebase. [12:29] Code Spaces' advantages in lab and hackathon settings, including speed, security, and reliability. [13:55] Breakdown of GitHub Copilot's flavors: chat, inline suggestions, edits, pull request reviews, and agentic AI. [17:12] Real-world uses of Copilot Edits: generating documentation, writing tests, and making cohesive multi-file changes. [20:00] GitHub's goal of enabling the “10x developer,” not just in speed but in quality, consistency, and creativity. [25:00] How AI tooling is changing how we think about architecture, code reuse, and shrinking monoliths into modular libraries. [30:00] Prompting strategies: how different cultures and languages impact the way developers interact with AI tools. [32:47] GitHub Workspaces: start from requirements, generate a plan, and get a head start on writing and converting code. [35:00] April's belief that AI-driven development is already here, and edits are one of the best ways to experience that transformation now. Mentioned in this Episode: Clear Measure Way Architect Forum Software Engineer Forum Programming with Palermo — New Video Podcast! Email us at programming@palermo.net. Clear Measure, Inc. (Sponsor) .NET DevOps for Azure: A Developer's Guide to DevOps Architecture the Right Way, by Jeffrey Palermo .Net Aspire and Data API builder with the Community April on GitHub April on LinkedIn April on X Universe 2024: GitHub Embraces Developer Choice with Multi-Model Copilot, New App Tool GitHub Spark, and AI-Native Developer Experience CoPilot Workspace GitHub Spark Want to Learn More? Visit AzureDevOps.Show for show notes and additional episodes.
Generative AI has taken the brand world by storm. But how is the planet's best-known AI company building its own brand? Like everything to do with AI, the brand aspect of this category is evolving and changing seemingly week to week. There's newer brands like Anthropic, Perplexity, and DeepSeek, alongside established giants' own sub-brands like Apple Intelligence, Google Gemini, Amazon's Rufus AI assistant, and on and on.With about 400 million users, and almost constant news coverage, OpenAI may be the best known purely AI company.In episode seven of Fast Company's Brand New World podcast, host Jeff Beer talks to OpenAI's chief marketing officer Kate Rouch about the strategy behind their Super Bowl ad, how the company defines its brand values, and why, despite helpful lessons from the last 30 years of tech, new precedents will still be set for the AI brand category.
Generative AI has taken the brand world by storm. But how is the planet's best-known AI company building its own brand? Like everything to do with AI, the brand aspect of this category is evolving and changing seemingly week to week. There's newer brands like Anthropic, Perplexity, and DeepSeek, alongside established giants' own sub-brands like Apple Intelligence, Google Gemini, Amazon's Rufus AI assistant, and on and on.With about 400 million users, and almost constant news coverage, OpenAI may be the best known purely AI company.In episode seven of Fast Company's Brand New World podcast, host Jeff Beer talks to OpenAI's chief marketing officer Kate Rouch about the strategy behind their Super Bowl ad, how the company defines its brand values, and why, despite helpful lessons from the last 30 years of tech, new precedents will still be set for the AI brand category.
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