Podcast appearances and mentions of kelley thornton

Kelley Thornton, Founder and CEO of Tiege Hanley, shares his insights on scaling a D2C business from zero to $10 million in ARR. Focus on execution and iterative product improvement, Thornton emphasizes the significance of early market testing and finding the right marketing channels. He also encourages aspiring entrepreneurs to seize the opportunities within the DTC channel, emphasizing its level playing field and potential for success.Connect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Kelley Thornton, Founder and CEO of Tiege Hanley, shares his insights on scaling a D2C business from zero to $10 million in ARR. Focus on execution and iterative product improvement, Thornton emphasizes the significance of early market testing and finding the right marketing channels. He also encourages aspiring entrepreneurs to seize the opportunities within the DTC channel, emphasizing its level playing field and potential for success.Connect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the world of subscription models as the optimal pricing strategy for DTC brands. Exploring the significance of uncomplicated skincare systems for men, Tiege Hanley equips individuals with the necessary tools to tackle their daily routines effectively. Kelley Thornton's insights shed light on the strategic approach to pricing and the value it brings to direct-to-consumer brands like Tiege Hanley. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the world of subscription models as the optimal pricing strategy for DTC brands. Exploring the significance of uncomplicated skincare systems for men, Tiege Hanley equips individuals with the necessary tools to tackle their daily routines effectively. Kelley Thornton's insights shed light on the strategic approach to pricing and the value it brings to direct-to-consumer brands like Tiege Hanley. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the importance of brand differentiators in the skincare industry. Understanding your unique selling points and how to stand out from competitors is crucial for success. Kelley shares insights on determining these differentiators and how they can impact your marketing strategies. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the importance of brand differentiators in the skincare industry. Understanding your unique selling points and how to stand out from competitors is crucial for success. Kelley shares insights on determining these differentiators and how they can impact your marketing strategies. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the world of skincare systems for men, emphasizing the importance of understanding brand differentiators. Discover how Tiege Hanley simplifies skincare routines for men, providing the necessary tools to face each day confidently. Join Kelley as she shares insights on brand positioning and the significance of knowing your market. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the world of skincare systems for men, emphasizing the importance of understanding brand differentiators. Discover how Tiege Hanley simplifies skincare routines for men, providing the necessary tools to face each day confidently. Join Kelley as she shares insights on brand positioning and the significance of knowing your market. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the world of direct-to-consumer marketing strategies. Discover how understanding your brand differentiators can set you apart in the competitive skincare industry. Kelley shares insights on how to leverage uncomplicated skincare systems to enhance your marketing approach. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Founder and CEO of Tiege Hanley, Kelley Thornton, delves into the world of direct-to-consumer marketing strategies. Discover how understanding your brand differentiators can set you apart in the competitive skincare industry. Kelley shares insights on how to leverage uncomplicated skincare systems to enhance your marketing approach. Show NotesConnect With:Kelley Thornton: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Unlock the secrets behind disruptive in-store marketing with Kelley Thornton, a DTC entrepreneur and founder of Purchase Point, a global retail strategy powerhouse. Kelley shares his journey from corporate packaging to mastering shopper psychology, offering insights for anyone curious about retail strategies or transitioning from digital to in-store marketing.We explore the diverse types of consumers—deal seekers, brand lovers, and value-driven shoppers—and how they navigate retailers like Costco, Target, and Walmart. Learn about current market dynamics, including dollar stores' challenges and Target's mid-market success, and debate discounting versus value-adding tactics to maintain price integrity during economic pressures.Finally, discover the power of YouTube in building a men's lifestyle brand, starting with Aaron Marino's influencer journey. Uncover how content diversification across platforms like TikTok, Amazon, and paid social helps drive e-commerce success. Gain practical insights into customer acquisition, data-driven marketing, and aligning efforts with finance and sales for sustained growth. Don't miss this episode packed with expert advice to boost your retail and e-commerce strategies.----Guest Contact Information:Website: https://www.tiege.comLinkedin:  https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/—-More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: bestseopodcast.com/https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes Only.Support the show

Subscribe to Our Conscious Commerce Newsletter:Stay updated with the latest insights and tips by subscribing to our newsletter here: https://subscribe.2xecommerce.comShownote available on: https://2xecommerce.com/podcast/ep450/S9 EP52:Kelley Thornton is the co-founder and CEO of Tiege Hanley, a direct-to-consumer men's skincare company that focuses on simplifying skincare for men. With a background in entrepreneurship and marketing, Kelley has led Tiege Hanley to become a multi-million-dollar business, with a significant presence in both DTC and emerging platforms like TikTok Shop. Under his leadership, the company continues to expand internationally and into wholesale channels.Here's how Tiege Hanley, the men's skincare brand, sustains bottom-line growth in a challenging market. CEO Kelley Thornton outlines the strategic steps they've taken to optimize operations, control costs, and navigate supply chain disruptions. Learn how the brand continues to drive profitability while scaling, using efficient practices and adaptive strategies tailored to market conditions. (00:00) - Introduction and Business Overview (00:08) - Challenges and Strategies in 2022 (00:18) - Google's Q4 Expectations (01:17) - Scaling a DTC Brand: Insights from Kelly Thornton (02:20) - Welcome Back, Kelly Thornton (03:40) - Operations and Logistics in Chicago (06:46) - P&L Management and Profitability (09:55) - Impact of Elections on Business (17:47) - Cost Management Strategies (23:33) - Marketing Efficiency and Channel Management (30:53) - Investment Priorities and Channel Diversification (34:47) - Diversifying Marketing Channels (35:31) - Evaluating Channel Performance (36:45) - Data-Driven Decision Making (38:47) - Customer Acquisition Strategies (42:09) - Subscription Models and Customer Experience (46:55) - Exploring New Sales Channels (53:32) - Influencer Marketing Evolution (57:53) - Future Outlook and Expansion Plans (59:30) - Final Thoughts and Advice for Entrepreneurs (01:01:46) - Conclusion and Wrap-Up Guest's Links: Website: Tiege Hanley → https://www.tiege.com/LinkedIn: Kelley Thornton → https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/Connect with 2X eCommerce:Website: 2X eCommerce Website → https://2xecommerce.com/podcast/Instagram: 2X eCommerce Instagram → https://www.instagram.com/2xecommerce/Twitter: 2X eCommerce Twitter → https://twitter.com/2XeCommerceYouTube: 2X eCommerce YouTube → https://www.youtube.com/@2XeCommerce/Get a Copy of Kunle's BookElevate your e-commerce game with Kunle Campbell's book, "E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers." Discover practical strategies and insights to boost your e-commerce growth.Buy on Amazon → https://amzn.to/3ybY6WSBuy on Walmart → https://bit.ly/3swOuDeBuy on Kogan Page → https://bit.ly/44DylLnBuy on Barnes & Noble → https://bit.ly/3Pgd4B4Buy on WHSmith → https://bit.ly/4bfr9r3Creators & Guests Kunle Campbell - Host Kelley Thornton - Guest

Welcome to another episode of Behind the Numbers! Join host Dave Bookbinder as he delves into the realms of leadership, entrepreneurship, and even skincare with the CEO and founder of Tiege Hanley, Kelley Thornton. In this episode, Kelley shares his journey as a serial entrepreneur, detailing his transition from corporate sales to founding a successful skincare company dedicated to helping men look and feel their best. Discover how personal experiences with skin cancer inspired Tiege Hanley's mission and learn about the company's innovative approach to marketing skincare routines to men. Kelly also opens up about the importance of company culture, leadership values, and the challenges of marketing directly to consumers. He emphasizes the role of humility in leadership and offers insightful advice for aspiring entrepreneurs. Don't miss Kelly's special offer for Behind the Numbers listeners! Go to www.tiege.com/behindthenumbers for amazing savings for viewers and listeners of this show. Tune in to gain valuable insights on entrepreneurship, leadership, and the evolving landscape of men's skincare. Whether you're a business owner or simply interested in personal care, this episode has something for everyone. About Kelley Thornton: Kelley Thornton is the Founder & CEO of Tiege Hanley.  After college, Kelley entered the Metropolitan New York area workforce as a sales representative in the point-of-purchase display and packaging industry. A few years into his career he was tasked with developing a Chicago presence for his company, Phoenix Display & Packaging, which later became part of International Paper. He relocated to Chicago, IL in 1993 and continued his trajectory to National Accounts Manager and ultimately Regional Sales Manager. After a successful 20-year career in the throes of Corporate America, he left the industry to found his second company, Purchase Point LLC. Purchase Point helped CPG companies think differently about their in-store merchandising platforms. Growing quickly with global customers such as Unilever, Mars Wrigley, Bayer, and Pfizer, Kelley brought a creative approach to captivating consumers during the last seven seconds along their Path to Purchase. Through his experience at Purchase Point, Kelley found the rapidly growing men's care industry inspiring. In 2016 he stepped away to found his next company, Tiege Hanley, a company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask.  About the Host: Dave Bookbinder is the person that clients reach out to when they need to know what their most important assets are worth. He's a corporate finance executive with a focus on business and intellectual property valuation. Known as a collaborative adviser, Dave has served thousands of client companies of all sizes and industries.  Dave is the author of two #1 best-selling books about the impact of human capital (PEOPLE!) on the valuation of a business enterprise called The NEW ROI: Return On Individuals & The NEW ROI: Going Behind The Numbers.  He's on a mission to change the conversation about how the accounting world recognizes the value of people's contributions to a business enterprise, and to quantify what every CEO on the planet claims: “Our people are this company's most valuable asset.”

Kelley Thornton was born in Towson, MD, moved to Connecticut for High school, started a painting business, and graduated with a degree in economics from the university of Connecticut in 1990 debt free. He began his career in sales in New York City, and transferred to Chicago a few years later. After a successful 19 year Career in the throes of corporate America, he left the industry to begin his second company, purchase point LLC, an in storage design and strategy company with offices in the US, London, in Taiwan. Through his experience at purchase point, he was inspired by the rapidly growing men's care industry; he founded his third company, Tiege Hanley Inc., in 2016. Tiege is an e-commerce company with the mission of helping men look and feel amazing. With the help of Aaron Marino, a YouTuber with over 6 million followers, and Rob Hoxie, the business has evolved organically with over 500,000 customers globally and over $100 million in lifetime sales. Connect with Kelley Thornton:Website: https://www.tiege.com/ Social Media: @tiegehanley TurnKey Podcast Productions Important Links:Guest to Gold Video Series: www.TurnkeyPodcast.com/gold The Ultimate Podcast Launch Formula- www.TurnkeyPodcast.com/UPLFplusFREE workshop on how to "Be A Great Guest."Free E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/gift Ready to earn 6-figures with your podcast? See if you've got what it takes at TurnkeyPodcast.com/quizSales Training for Podcasters: https://podcasts.apple.com/us/podcast/sales-training-for-podcasters/id1540644376Nice Guys on Business: http://www.niceguysonbusiness.com/subscribe/The Turnkey Podcast: https://podcasts.apple.com/us/podcast/turnkey-podcast/id1485077152 Partner Links -- We use these apps and get amazing results and huge time savings too!Design tool: Canva Pro: Create Stunning Design in Minutes!Check out Headliner to create social media posts with video easily- make.headliner.appSimplecast is the easiest way to set up your podcast hosting- Simplecast.comZoom is the easiest way to schedule meetings and record your podcast interviews. Zoom.usAcuity is the easiest way to schedule your podcast interviews, meetings, and life.Acuityscheduling.com

As we navigate the intricacies of entrepreneurship and the burgeoning realm of men's skincare, we're thrilled to bring you insights from Kelley Thornton, a visionary at the helm of Tiege Hanley. His story is as textured as the skincare routines he's championing, marked by triumphs over adversity and wisdom gleaned from an entrepreneurial lineage. Our conversation meanders through the role a supportive spouse plays in personal and professional victories—how Kelley's partner's unwavering encouragement and complementing strengths have been instrumental in his journey from a challenging childhood to founding his company during his collegiate days.Embarking on a foray into the often-overlooked world of men's skincare, we dissect the nuances of a daily routine that goes beyond the rudimentary shave. Kelley's narrative unveils a roadmap for men to navigate their way through acne treatments to more sophisticated regimens involving clay masks and serums. It's about making high-quality skincare as routine as your morning coffee, and as Kelley explains, it's about products that offer a sense of confidence and well-being. The anticipation for Tiege Hanley,'s upcoming acne solution, designed with the unique needs of men in mind, underscores the company's commitment to innovation and approachable product development.As we wrap up our episode, the essence of Kelley's aspirations for legacy takes center stage—his hope for a world where men not only understand the value of skincare but also embrace it as an integral part of their health and confidence. From his musings on corporate culture highlighted by a sneak peek at his LinkedIn musings on his dog, Loki, to his open invitation for feedback and connection, our exchange with Kelley isn't just about changing the face of men's skincare. It's a testament to building a business that's meaningful, purpose-driven, and wholeheartedly invested in the well-being of its customers. Join us as we peel back the layers of what it takes to nurture both skin and spirit in the modern age. Support the Show.With 4Freedom, all your communications, internet activity, and app usage are encrypted using multiple layers of robust, military-grade encryption algorithms that surpass the standards used by the NSA.You can start your secure account today:https://www.4freedommobile.com?ref=bridgebuilders

Scaling Tiege Hanley, a direct-to-consumer men's skin care product company, with co-founder Kelley Thornton. Show Notes page: https://www.thehowofbusiness.com/515-kelley-thornton-scalling-tiege-hanley/ Kelley shares his entrepreneur journey, and how he launched and scaled Tiege Hanley (starting at 15:11) - providing "Uncomplicated Skin Care for Men" through their online site. Tiege is an e-commerce company with the mission of Helping Men Look and Feel Amazing.  With the help of Aaron Marino, a YouTuber with over 6,000,000 followers, and Rob Hoxie, the business has evolved organically, with over 500,000 customers globally and over $100MM in lifetime sales. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

In this episode of The DTC Insider podcast, we sat down with Kelley Thornton. He's one of the founders of Tiege Hanley, a brand with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. Here's a glimpse of what you'll learn: The Tiege Hanley Story Insights from Tiege Hanley's Founder Agile Strategies for DTC Growth Cultivating Company Culture: Tiege Hanley's Approach to Expansion Tiege Hanley's Winning Channels, Struggles, and Triumphs Success Marketing: Tiege Hanley's Unique Approach Unveiled Going Global: Challenges and Strategies for Tiege Hanley's Expansion Mastering Global Marketplaces: Tiege Hanley's Long-Term Vision   Sponsor for this episode: This episode is brought to you by minisocial. minisocial is a fully-managed solution that partners your brand with high-quality micro influencer creators who produce fully licensed content AND share it with their followers! It's the best two-in-one solution out there and there's no wonder it's used by top DTC brands like Olipop, Native, AdoreMe, and Our Place Reasons to partner with minisocial?

In this episode, I was lucky enough to interview Kelley Thornton, CEO and Founder of Tiege Hanley.Kelley's inspiration for Tiege Hanley stems from his personal experience and observation of the skincare market's untapped potential in the United States. Initially, he sought to cater to older demographics like himself but found unexpected success among younger consumers due to strategic digital marketing efforts.Kelley reveals the meticulous process of formulating Tiege Hanley products, driven by a combination of fortuitous encounters with specialized chemists and a commitment to high-quality ingredients. Despite his initial lack of expertise in the skincare industry, Kelley's bold approach of demanding exact formulations from manufacturers yielded exceptional results. Tiege Hanley's success story exemplifies the power of innovative marketing strategies, continuous refinement of product offerings, and a keen understanding of consumer demographics. With millions invested in digital marketing across various channels and a relentless focus on customer satisfaction, Tiege Hanley has become a formidable player in the skincare industry, transcending traditional marketing paradigms to connect with consumers on a deeper level.As an exclusive offer for podcast listeners, Tiege Hanley extends a generous 30% discount on their purchase by heading over to tiege.comfirstcustomerpodcast Discover the power of dedication and quality in skincare innovation with Kelley Thornton in this episode of The First Customer!Guest Info:Tiege Hanleyhttps://www.tiege.com/Kelley Thornton's LinkedInhttps://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/Connect with Jay on LinkedInhttps://www.linkedin.com/in/jayaigner/The First Customer Youtube Channelhttps://www.youtube.com/@thefirstcustomerpodcastThe First Customer podcast websitehttps://www.firstcustomerpodcast.comFollow The First Customer on LinkedInhttp://www.linkedin.com/company/the-first-customer-podcast/

Ever wondered what it takes to launch a product that skyrockets? In this episode of The Business Ownership Podcast I interviewed Kelley Thornton. After a successful 20-year-career in the throes of Corporate America, Kelley stepped away to found his next company, Tiege Hanley, an e-commerce company with the mission of helping men look and feel amazing. He is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. Tiege has over 500,000 customers worldwide; shipping over 2,0000,000 boxes in Sept. 2023.Kelley's candid stories and advice are a treasure trove of knowledge for anyone looking to navigate the choppy waters of business ownership. Tune in to uncover the strategies that have propelled his companies to multimillion-dollar success and learn how to apply them to your own entrepreneurial journey. Don't miss this episode, packed with real-world experiences and actionable tips that could be the catalyst for your next big win in business.Learn how to scale an e-commerce business.Check this out!Show Links:Tiege Hanley Website: https://www.tiege.com/Kelley Thornton LinkedIn: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/Book a call with Michelle: https://www.AwarenessStrategies.com/m30Join our Facebook group for business owners to get help or help other business owners! The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/Digital Adoption Roadmap: https://www.awarenessstrategies.com/digital-adoption-roadmap/

Active engagement in TikTok shops and the significant impact it has on e-commerce and conversion rates for their business, highlighting the importance of adapting to new trends and technologies for business success.In this episode, Jordan West and Kelley Thornton, shares valuable insights into scaling their business into multiple eight figures. Kelley's journey from a side project in 2015 to the fully launched direct-to-consumer brand has led to remarkable growth, serving over 500,000 customers in 108 countries every month. Kelly shares insights into navigating capital markets, the significance of data-driven decision-making, and the cultural shift in male grooming, reflecting on the challenges and successes in the evolving landscape of the skincare industry.Listen and learn in this episode!Key takeaways from this episode:The use of AI to predict return and revenue rates, highlighting the importance of tracking and adjusting spending based on daily intelligence for effective decision-making.The significance of hiring experts in specific disciplines to scale a business successfully.The value of trust and influence over monetary rewards, emphasizing the importance of vetting sponsors and building genuine interactions with the audience.The importance of men maintaining healthy routines, providing insights for businesses targeting male skincare and grooming products.Recommended Tools/App:Triple Whale: https://www.triplewhale.com/ North Beam: https://www.northbeam.io/ Lifetimely: https://www.lifetimely.io/ Polar Analytics: https://www.polaranalytics.com/ Tableau: https://www.tableau.com/ Fivetran: https://www.fivetran.com/ Snowflake: https://www.snowflake.com/ Today's Guest: Kelley Thornton is a serial entrepreneur with a diverse background in business. He started his first company, a successful painting business, while still in university. This experience taught him valuable lessons in management, scheduling, and payroll. Following this, he spent 18 years working in sales, splitting his time between New York City and Chicago. Kelley's varied career has given him a wealth of experience and knowledge in the business world.Connect and learn more about Kelley and Tiege Hanley:LinkedIn: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/ Website: https://www.tiege.com/ This episode's sponsor is Finale Inventory- the ultimate solution for accurate and efficient inventory management. Trusted by thousands of brands, Finale offers seamless integrations with over 80 sales channels and platforms. With customizable workflows and reporting features, Finale empowers you to streamline operations and scale your business with ease, preventing overselling and maximizing profitability. Whether you're juggling multiple platforms, expanding your product range or just looking for a way to reduce operational chaos, Finale has the tools you need to succeed. Step into the future of e-commerce with Finale Inventory. Learn more here: Finale Inventory

On today's episode of the Entrepreneur Evolution Podcast, we are joined by Kelley Thornton. Kelley Thornton was born and raised in Towson, MD. He moved to Brookfield, CT to finish up high school and start his first entrepreneurial pursuit, house painting. With the money he earned from the business he financed his college tuition at the University of Connecticut, where he would meet his future business partner and co-founder of Tiege Hanley, Rob Hoxie.    After college, Kelley entered the Metropolitan New York area workforce as a sales representative in the point-of-purchase display and packaging industry. A few years into his career he was tasked with developing a Chicago presence for his company, Phoenix Display & Packaging, which later became part of International Paper. He relocated to Chicago, IL in 1993 and continued his trajectory to National Accounts Manager and ultimately Regional Sales Manager.    After a successful 20-year-career in the throes of Corporate America, he left the industry to found his second company, Purchase Point LLC. Purchase Point helped CPG companies think differently about their in-store merchandising platforms. Growing quickly with global customers such as Unilever, Mars Wrigley, Bayer, and Pfizer, Kelley brought a creative approach to captivating consumers during the last seven seconds along their Path to Purchase.    Through his experience at Purchase Point, Kelley found the rapidly growing men's care industry inspiring. In 2016 he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence.   To learn more about Tiege, visit https://www.tiege.com/   We would love to hear from you, and it would be awesome if you left us a 5-star review. Your feedback means the world to us, and we will be sure to send you a special thank you for your kind words. Don't forget to hit “subscribe” to automatically be notified when guest interviews and Express Tips drop every Tuesday and Friday. Interested in joining our monthly entrepreneur membership? Email Annette directly at yourock@ievolveconsulting.com to learn more.  Ready to invest in yourself? Book your free session with Annette HERE.  Keep evolving, entrepreneur. We are SO proud of you! --- Support this podcast: https://podcasters.spotify.com/pod/show/annette-walter/support

Kelley Thornton was born in Towson, MD, moved to Connecticut for high school, started a painting business, and graduated with a degree in Economics from the University of Connecticut in 1990, debt-free. He began his career in sales in New York City and transferred to Chicago a few years later. After a successful 19-year career in the throes of corporate America, he left to begin his second company, Purchase Point LLC, an in-store design and strategy company with offices in the US, London, and Taiwan. Through his experience at Purchase Point, he was inspired by the rapidly growing men's care industry; he founded his third company, Tiege Hanley, Inc., in 2016. Tiege is an e-commerce company with the mission of Helping Men Look and Feel Amazing. With the help of Aaron Marino, a YouTuber with over 6,000,000 followers, and Rob Hoxie, the business has evolved organically, with over 500,000 customers globally and over $100M in lifetime sales. Click here for a special offer from Tiege Hanley for our listeners. Learn more about your ad choices. Visit megaphone.fm/adchoices

Kelley Thornton is the Founder & CEO of Tiege Hanley. He was born and raised in Towson, MD. He moved to Brookfield, CT to finish up high school and start his first entrepreneurial pursuit, house painting. With the money he earned from the business, he financed his college tuition at the University of Connecticut, where he would meet his future business partner and co-founder of Tiege Hanley, Rob Hoxie. After college, Kelley entered the Metropolitan New York area workforce as a sales representative in the point-of-purchase display and packaging industry. A few years into his career he was tasked with developing a Chicago presence for his company, Phoenix Display & Packaging, which later became part of International Paper. He relocated to Chicago, IL in 1993 and continued his trajectory to National Accounts Manager and ultimately Regional Sales Manager. After a successful 20-year career in the throes of Corporate America, he left the industry to found his second company, Purchase Point LLC. Purchase Point helped CPG companies think differently about their in-store merchandising platforms. Growing quickly with global customers such as Unilever, Mars Wrigley, Bayer, and Pfizer, Kelley brought a creative approach to captivating consumers during the last seven seconds along their Path to Purchase. Through his experience at Purchase Point, Kelley found the rapidly growing men's care industry inspiring. In 2016 he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence.

Welcome back, Hustlers! In this podcast, we're talking to the CEO of Tiége Hanley Kelley Thornton about his journey of building a successful men's skincare company. We discuss: - Working with 400 creators - Working Alpha M - What almost killed his business - Is masculinity toxic? - What to look for in a wife. And so much more. This is a great episode for any DTC brand owner. Feel free to comment your thoughts below.

Join us on the Scaling Secrets podcast as we dive deep into the world of male skincare with Kelley Thornton, founder of Tiege Hanley. Discover the secrets to scaling a business to seven and eight figures, along with Kelly's journey as a serial entrepreneur. Get insights on building a successful brand, mindset, and growth strategies. Plus, claim an exclusive 30% discount and a free gift on Tiege Hanley's skincare products using the code provided in the episode.

This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kelley Thornton, Founder & CEO at Tiege Hanley, a renowned men's skincare line. After a successful 20-year career in Corporate America, he left to create Tiege Hanley, an e-commerce business with the goal of assisting men in feeling and looking their best. In July 2022, Tiege dispatched 1.5 million boxes, and it now has over 350,000 clients all around the world. Kelley is committed to improving the shopping experience for all patrons and assisting men in leading better lives based on self-assurance.

This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kelley Thornton, Founder & CEO at Tiege Hanley, a renowned men's skincare line. After a successful 20-year career in Corporate America, he left to create Tiege Hanley, an e-commerce business with the goal of assisting men in feeling and looking their best. In July 2022, Tiege dispatched 1.5 million boxes, and it now has over 350,000 clients all around the world. Kelley is committed to improving the shopping experience for all patrons and assisting men in leading better lives based on self-assurance.

This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kelley Thornton, Founder & CEO at Tiege Hanley, a renowned men's skincare line. After a successful 20-year career in Corporate America, he left to create Tiege Hanley, an e-commerce business with the goal of assisting men in feeling and looking their best. In July 2022, Tiege dispatched 1.5 million boxes, and it now has over 350,000 clients all around the world. Kelley is committed to improving the shopping experience for all patrons and assisting men in leading better lives based on self-assurance.

This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kelley Thornton, Founder & CEO at Tiege Hanley, a renowned men's skincare line. After a successful 20-year career in Corporate America, he left to create Tiege Hanley, an e-commerce business with the goal of assisting men in feeling and looking their best. In July 2022, Tiege dispatched 1.5 million boxes, and it now has over 350,000 clients all around the world. Kelley is committed to improving the shopping experience for all patrons and assisting men in leading better lives based on self-assurance.

Kelley Thornton, CEO of Tiege Hanley. Helping guys look and feel amazing by providing a simplified skin care system. CONNECT WITH HIM Subscribe to this channel now!  https://www.youtube.com/user/lunidelouis/?sub_confirmation=1    ---------------------------------------------------- Join our exclusive Facebook group @ https://www.facebook.com/groups/339709559955223  --------------------------------------------------- Looking for accountability to do your morning routine -- join us tomorrow morning, it's FREE:   https://bestmorningroutineever.com/  ----------------------------------------­­­­­­­-------------

In this episode of the Marketing Mindset podcast, we have the privilege of sitting down with Kelley Thornton, the CEO of Tiege Hanley, an innovative direct-to-consumer (DTC) brand that has been making waves in the skincare industry.Kelley, a seasoned professional with a wealth of experience in the world of DTC brands, shares three crucial elements that every DTC brand needs to thrive and succeed in today's competitive landscape.Join us in this episode to uncover the three fundamental elements that DTC brands need to succeed and gain a deeper understanding of the ever-changing landscape of direct-to-consumer marketing.Connect with Colby on LinkedIn: https://www.linkedin.com/in/colby-flood/Sign up for our newsletter: https://www.marketingmindset.io/join-our-newsletterLearn about our marketing agency: https://www.brighterclick.com/

Podcast Episode 175 of the Make Each Click Count Podcast features Kelley Thornton, the founder of Purchase Point LLC.Kelley shares his wealth of knowledge from his unique journey in e-commerce. He delves into how he overhauled his business model, switching to a subscription platform with branded products, his use of AI, how he's managed to decrease churn rate, and why defining a customer avatar is so critical. Furthermore, Kelley sheds light on why he ventured into men's skincare and how their company is transforming men's skincare routines with its high-quality, highly effective products. Listen to this episode to get your dose of ecommerce insights and learn from a game-changer in the industry. Episode Action Items: To find more information about Kelley Thornton:LinkedInABOUT THE HOST:Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

Unmasking the Secrets of Building a Global Skincare Brand with Kelley Thornton!Walk In VictoryWrite Your First Book Using AIJoin host NaRon Tillman in a thought-provoking conversation with Kelley Thornton, a seasoned entrepreneur with invaluable insights into the world of business. Discover how Kelley successfully transitioned from a traditional construction business to a global design and strategy company.Gain valuable insights into the impact of technology on the workforce and the importance of adapting cautiously. Explore the nuances of a hybrid working model and its influence on company culture. Kelley's journey offers invaluable lessons on entrepreneurial risk-taking, having navigated both minor league ventures and now thriving in the major leagues with Tiege Hanley, a skincare business.Don't miss this episode packed with practical advice on building multimillion-dollar businesses, understanding shopper behavior psychology, and finding the right balance between risk and reward. Whether you're a seasoned entrepreneur or just starting, Kelley's experiences and wisdom provide a unique perspective on the entrepreneurial journey.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/4078479/advertisement

Join Andrew Morgans and Kelley Thornton, Founder & CEO of Tiege, as they talk about simplifying your company's message. Andrew and Kelley dissect the vital role sales plays in any business's journey to success. They also explore the intriguing world of brand building, emphasizing the significance of finding your voice in this creative process.   Find Startup Hustle Everywhere: https://gigb.co/l/YEh5   This episode is sponsored by Full Scale: https://fullscale.io   Learn more about Tiege: https://www.tiege.com   Learn more about Marknology: https://www.marknology.com  See omnystudio.com/listener for privacy information.

Jon talks with Kelley Thornton, the CEO & Founder of Tiege Hanley about scaling the DTC Men's Grooming Brand to 8-figures+ in 2 Years. The Tiege Hanley story is simple and uncomplicated, just like our products. Founded by four “regular guys,” we created a product system and brand that makes skin care meaningful, accessible, affordable and clinically relevant—for regular guys. The brain child of Kelley Thornton, Tiege Hanley, named after one of Kelley's prominent ancestors, was inspired by a department store skin care aisle stroll. As Kelley perused, he was struck by three simple truths: 1. Guys really don't know much about skin care 2. Men's skin care products are complicated and confusing 3. Man, are those products expensive! Drawing on his marketing and brand management experience, Kelley got to work, enlisting his UConn college roommate turned software industry guru, Rob Hoxie, to help mastermind a skin care solution for men that hits all three points—it has to be sensible, simple and affordable. Kelley and Rob wanted to help regular guys look and feel amazing by creating a skin care system that was easy to understand and to use. But what good is an idea without an audience? Enter Aaron Marino—men's lifestyle expert, grooming guru, YouTube sensation and serial entrepreneur. Aaron's male-centric passion for health and lifestyle, personal brand and cult-like following made him Tiege Hanley's ideal partner number three. Now that the team had a powerful way to reach men, they were only missing the final ingredient—the products themselves. Daunting undertaking? Nah! They did what any regular guys would do—took their idea to the golf course, where they teed up with the man who would become Tiege Hanley's master skin care formulator. Known only as The Chemist (who prefers to remain incognito) and with more than 35 years of experience formulating products for some of the top skin care brands, he agreed to join the team as fourth partner and is the creator of what the team calls their “Ferrari formulas.” We've reinvented men's skin care and changed the way  men think about their skin. Four regular guys—inspired by real life experience, passion, insight and the desire to do good for our fellow men—who have reinvented men's skin care and changed the way regular guys think about their skin. Tiege Hanley's sole mission is to help guys look and feel amazing by providing a simplified skin care system. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Kelley Thornton: Website: https://www.tiege.com/ YouTube: http://www.youtube.com/c/TiegeHanley Instagram: https://www.instagram.com/tiegehanley/?hl=en Facebook: https://www.facebook.com/tiegehanley/ Twitter: https://twitter.com/tiegehanley?lang=en TikTok: https://www.tiktok.com/@tiegehanley

What does it take to transition from a college student to a CEO of a successful men's skincare brand? Kelly Thornton, the mastermind behind Tiege Hanley, shares his remarkable entrepreneurial journey with us. Kelly's story kicks off from his simple college days, running a painting business and culminates in him becoming a corporate executive, before ultimately taking the plunge into entrepreneurship. As he traversed from the global corporate world of Unilever and Dial to launching Purchase Point, Kelly shares invaluable insights on risk tolerance, astute financial management, and the art of leveraging past experiences.As we dive deeper into the conversation, Kelly unveils the intricacies of building a successful men's skincare brand. From understanding consumer needs to creating a unique selling proposition, Kelly's approach to launching a product is a roadmap for all budding entrepreneurs. Kelly emphasizes the significance of building a strong relationship with consumers and sheds light on the unique market dynamics of the men's skincare industry. Hear about how men respond differently to skincare products, and how Teige Hanley has capitalized on these insights to expand their product range and skyrocket their growth. So tune in and let Kelly's gripping story of resilience, innovation, and success inspire your entrepreneurial journey.Receive your discount at Tiege.com/yourbrandamplifiedWe're happy you're here! Like the pod? Follow us on all socials at @amplifywithanika and @yourbrandamplified Leave a review on Apple Podcasts Visit our website Connect with us at anika@yourbrandamplified.com Join me on PodMatch to start your own journey as a podcast guest!

Building culture at a direct-to-consumer (DTC) brand is a multifaceted and essential endeavor. The process of building culture begins with defining a clear set of values and principles that align with the brand's mission and resonate with the team. These values serve as the foundation for building culture and should be reinforced in every aspect of the brand's operations. Today's guest is Kelley Thornton, CEO and founder of Tiege Hanley. Tiege Hanley is a renowned skincare company dedicated to providing high-quality, uncomplicated skincare solutions for men. Founded with a commitment to helping men achieve healthy, radiant skin, Tiege Hanley has become a trusted name in the world of skincare. In this episode, Kelly delves deep into the world of Building Culture at a DTC Brand. Join us as we explore the intricacies of building culture that drives engagement, innovation, and customer loyalty. We'll discuss the strategies, stories, and successes of industry leaders who have mastered the art of building culture at their DTC brands. Whether you're a seasoned entrepreneur or just starting your DTC journey, our podcast is your guide to building culture that sets your brand apart and propels it to new heights. Tune in for insights, inspiration, and actionable tips on Building Culture at a DTC Brand.   Get the show notes for Building Culture at a DTC Brand with Kelley Thornton at Tiege Hanley Click to Tweet: Listening to a fantastic episode on Growth Think Tank with #KelleyThornton featuring your host @GeneHammett https://bit.ly/gtt1025KelleyThornton   #BuildingCulture #GeneHammettPodcast #GHepisode1025 #Inc5000 #skincarecompany #skincaresolutions #skincareformen     Give Growth Think Tank a review on iTunes!

After running a painting business during college, Kelley spent 20 years in the corporate world. In 2016 he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing. tiege.com/10minuteentrepreneur

Are you getting the attention of your ideal clients? Ever wonder if your sales tactics are working? Wonder what clients think about your sales emails and calls? Most agency salespeople believe in what they sell but are unknowingly going about sales in the worst way, scaring off potential clients. Today's guest once owned a marketing agency and has moved to the client side with a very successful retail brand he founded. He shares the secret of what sales tactics get his attention and how you can improve your sales to stand out from the competition. Kelley Thornton is the founder and CEO of Tiege Hanley, a company focused on helping men look and feel amazing with uncomplicated skincare routines. He and his team are always looking for new ways to reach their customers with new marketing for their products. Over the years, his company has worked with several agencies and seen the very best and worst of agency salespeople. He sheds light on why some agencies' sales tactics are not working. In this episode, we'll discuss: Why some agency sales tactics are not working. How to improve your sales tactics and convert more prospects into clients. What gets a brand CEO's attention? Why patience can be the best sales tool.   Subscribe Apple | Spotify | iHeart Radio | Stitcher | Radio FM Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service.   Kelley founded his agency in 2009 and spent ten years in the grind as CEO. He enjoys looking back and remembering everything they accomplished and how much the agency grew in that time. To him, the agency business is about people but there was a constant struggle to get paid fairly for your expertise. He saw first-hand how difficult it is to scale an agency, which is why he ultimately chose to leave the #agencylife. Now, as the owner of a big brand, he gets approached by many agencies trying to work with him. In this position, he has witnessed many good and bad sales tactics and strategies. As someone who worked in sales for eighteen years, Kelley says he has the utmost respect for salespeople. However, while some of these strategies stood out to him for very good reasons, there are some sales strategies agencies should stop doing altogether. Top 4 Agency Sales Tips: Insights from a Brand CEO 1 - Know Who You're Marketing To and Be Specific How can you stand out to potential clients for the right reasons? Just like anything else, you have to do your homework and have some idea of who your audience is. A lot of agencies set up email campaigns. Sometimes they take the time to customize them however, most don't spend the time and energy to really understand their customers. Even people who do try to understand their ideal customers opt for a spray-and-pray approach because it's more efficient. They send the same email to several people within an organization. However, Kelley believes that is the worst thing to do. If someone in the company finds the email interesting and brings it to someone who also got the email, they both become put off by it. Even worse than that is sending it to multiple people in the same email thread. You will stand out by taking the time to send personalized email communication and research the person whose attention you're trying to get. 2 - Don't Make Assumptions or Promises You Can't Keep Kelley says the worst emails are the ones that make an incredible amount of erroneous assumptions about his business. This includes what the agency thinks it can do for his company. These emails usually contain promises like “We can help you improve your revenue from email by X amount". Kelley immediately trashes this type of email because no one should be making assumptions about how much they can help before they've even had a discussion with him. Another common tactic he doesn't like is the “I've prepared something very special for you, I just need you to respond to this email to confirm you want me to send it”. Basically, Kelley finds this type of "bait email" very disingenuous. If the salespeople really had something prepared, they would just send it. He has responded to some of these emails only to find the salesperson is not prepared to send the materials they promised. 3-Send Emails That Are Honest, Clear, and Concise Communicate why you're reaching out in as few words as possible. Be really precise about what problem you solve and how you're uniquely capable of solving it. That's it. A clear and concise email conveys you value the person's time. Most people won't even bother to read a long email explaining why you should work with them. Get straight to the point and you'll start converting more prospects. Being honest will help the prospect also respond with honesty. Kelley says that if he as the client has that problem, he'll respond. He has felt engaged and compelled to respond when the emails are concise, make suggestions, and maybe ask one question. If he's interested, he'll respond to that question. It's a legitimate way to start a conversation, although it should be specific and not something complicated. 4- Be Courteous in Your Follow-Up  We all hate the “bump-up” email. Please don't do that. Or at the very least, don't just say “Hi. I'm bumping up this email”. At least take the time to restate why you're sending the email. Some people get creative with these emails and will even send pictures to try to get the prospect's attention; remember to keep the tone light and don't take offense if they've decided not to respond. Instead of sending a final email saying something rude like “I guess you're just not interested in scaling your business,” try leaving the doors open with something like “I sense the timing is not right. We still think we have a great solution for you. I'll back in X amount of time.” What Gets a Brand CEO's Attention? Phone calls are tricky nowadays because you rarely find anyone willing to pick up the phone for an unknown number. However, Kelley occasionally does pick up the phone and he finds he's more likely to stay on the phone for a longer time when the salesperson gets to the point fast. He'll ask “How can I help you?” and hopes to get a really succinct answer to assess whether or not he's interested in the first few minutes of the call. As someone who enjoys reading. Kelley is more impressed by a direct mail package that includes a letter over fancy boxes people tend to send. In these cases, a handwritten note is even more valuable because it's such a rare gesture to have. It shows the person is really interested in the client's business even more so than expensive gifts. Finally, personalized videos are great for getting a prospect's attention. Of course, just like in text form, they shouldn't be too long if you want people to watch them. It's a great way to stand out as long as you make it about the client or their product. You could show you've already used their product to start a conversation about how you can help them market them. That's the type of customization that really moves the needle. Being Patient May be Your Best Sales Tool  Sales is a long game and in this day and age, we're conditioned to getting an instant response. Kelley encourages salespeople to be patient. Just because you struck out on your first attempt to reach a client doesn't necessarily mean they're not interested or won't engage with you. Most of the time a no just means "not right now." Be patient with your audience. Know who you're talking to and do not take it personally. Jason once waited eight months to interview Seth Godin and he came through. Eight months after their initial exchange he reached out again and got the interview he wanted for the podcast. The wait was definitely worth it. Two or three times a year is a good measure of how many times to reach out to prospects without becoming a nuisance. Sending multiple emails won't help wear them down. That's not how it works. Two or three emails are enough to determine if this is something they need right now. Do You Want to Transform Your Agency from a Liability to an Asset? If you want to be around amazing agency owners who can see what you may not be able to see and help you grow your agency, go to Agency Mastery 360.  Our agency growth program helps you take a 360-degree view of your agency and gain mastery of the 3 pillar systems (attract, convert, scale) so you can create predictability, wealth, and freedom.

From the high-rise structures of corporate America to the unpredictable terrain of entrepreneurship, Kelley Thornton mastered the transition.    In this episode, Kelley Thornton, Founder & CEO at Tiege Hanley, Inc., shares his journey from corporate America to starting a business and offers insights into the skills and knowledge gained through working in a corporate environment that can be applied to business ownership. He discusses potential drawbacks, such as expecting too much structure to happen naturally rather than deliberately designing systems and processes for the business. He discusses the importance of learning from mistakes and taking risks while focusing on achievable goals.    Join us as we discuss these topics and more with Kelly Thornton!   [00:01 - 07:18] Opening Segment Introducing Kelley to the show He spent 20 years in corporate America and brought lessons learned to his business Real estate investors are also business owners and entrepreneurs The differences between working in corporate America and owning your own business There is no one right path for everyone    [07:19 - 14:49] How Corporate Experience Can Help a Business Owner The corporate world provides structure, processes, and knowledge that can be applied to business ownership Having experience in corporate America provides operational skills for a smaller entity Downsides of corporate experience include expecting structure to happen naturally rather than deliberately designing it Tough lessons learned in business ownership include not hiring the right people and misaligning motivation with what the business needs   [14:50 - 21:23] How to Avoid Making Bad Decisions in Your Business Failure is essential for success in an organization. Learn from mistakes and try to improve with each decision Fire quickly if someone is not the right fit Get out of the office and network to find new ideas Investigate what competitors are doing to stay ahead of the game   [21:24 - 26:04] Understanding DTC Businesses Kelley validates the philosophy of the platform through other companies analogous to ours Kelley shares his six-figure investment in TV advertising A self-funded company that believes in being profitable and capital efficient   [26:05 - 30:53] Closing Segment Best investment: family Worst investment: investing in a biotech company The most important lesson learned: take the long approach Quotes:   "Entrepreneurship is a bit of a young man's or young woman's game, and the reason is because of the risk profile. As you get older, you have more responsibility, typically financial responsibility. Then your appetite for risk starts to wane a bit." - Kelley Thornton   "Failure is critical. If you want to be a successful organization, you will fail. You need to learn from that and get better." - Kelley Thornton   "Take the long approach. Nothing happens quickly." - Kelley Thornton Connect with Kelley! Website: www.Tiege.com  Go to www.Tiege.com/passivewealth and get a 30% discount! Invest passively in multiple commercial real estate assets such as apartments, self-storage, medical facilities, hotels, and more through https://www.passivewealthstrategy.com/crowdstreet/   Track your rental property's finances with Stessa. Go to www.escapingwallstreet.com.   Join our Passive Investor Club to access passive commercial real estate investment opportunities.   LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode or clicking here to listen to our previous episodes.

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How do successful companies scale and create fantastic retail experiences for their customers? Kelley Thornton, the CEO of Tiege Hanley, Inc., joins us today to discuss this and much more… Kelley describes himself as a “serial entrepreneur”, and since founding Tiege Hanley in 2015, he has focused his expertise on a distinct marketing strategy: uncomplicated skin care for men. Skincare is an important part of a healthy routine, and Tiege Hanley is on a mission to make men aware of the benefits of daily upkeep. From disease prevention to simply looking and feeling good, the advantages of healthy skin are endless – and Kelley is determined to give men the resources they need to look and feel better than ever. Offer: CBDfx products are formulated to boost overall wellness and deliver calm vibes for daytime and nighttime use. CBDfx uses only organically grown hemp and all-natural ingredients. CBDfx is offering our listeners an exclusive 25% OFF plus a free CBD bath bomb with your first purchase, when you use code GENIUS. Don't miss this special 25% OFF offer for Finding Genius listeners only at CBDfx.com. Offer expires August 31st, 2023. Feel the difference with CBDfx! Tune in now to uncover: The percentage of men who are aware of the value of skincare.  How to effectively take care of your skin. The difference between morning and nighttime moisturizers. How different ingredients help skin replenish itself. Want to learn more about Kelley and his work with Tiege Hanley? Click here now! Episode also available on Apple Podcasts: https://apple.co/30PvU9C

Raul Hernandez speaks with Kelley Thornton, CEO of Tiege Hanley. He discussed his transition from a corporate career to starting an e-commerce company for men's health. He highlighted the challenges and learning experiences encountered during the transition, emphasizing the importance of self-belief, ethical decision-making, and treating employees fairly. Kelley expressed the company's core values of staying connected to data, acting like an owner, and affirming these regularly. He also revealed plans for TV advertisements, potentially broadening their marketing strategy.  Who's The Guest? Kelley Thornton is the CEO & Founder of Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence.   Episode Highlights Courage and tenacity of entrepreneurs who decide to step away from their current work to start something new The year-long process of leaving his corporate job to start his own company and the struggles and moments of uncertainty The importance of confidence in the future and the opportunity, the advantages of prior experience, finding the market fit and making the best out of entrepreneurial opportunities Being at peace with his career path and feeling in the right place at the right time for himself How the experience with a company reflects how its leadership thinks   The seven core values of his company Examples of “acting like an owner” and how these values are discussed on a daily basis   The impact of COVID on people's mental health and how self-care trends can continue to be beneficial in the future The upcoming trends in self-acceptance versus the end outcome of personal development   Episode Resources Connect with Raul Hernandez Ochoa https://www.linkedin.com/in/dogoodwork/ https://twitter.com/rherochoa https://dogoodwork.io/ Connect with Kelley Thornton https://www.tiege.com/ https://www.instagram.com/kelley.thornton/ https://twitter.com/kelley7thornton https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/ https://www.instagram.com/tiegehanley/ https://www.facebook.com/tiegehanley/ https://twitter.com/tiegehanley https://www.youtube.com/c/TiegeHanley https://www.tiktok.com/@tiegehanley https://twitter.com/Kelley7Thornton   Review, Subscribe and Share If you like what you hear please leave a review by clicking here

1183 Today, we have a special guest joining us whose journey has revolutionized men's grooming. We have the mastermind behind Tiege Hanley, a brand that has simplified skin care for men. He and his team of regular guys saw a gap in the market—men's skin care products that were complicated, expensive, and lacking accessibility. Determined to change the status quo, they set out to create a brand that would make skin care meaningful, affordable, and easy to use. Their marketing and brand management expertise, combined with the skills of his visionary partners, led to the birth of Tiege Hanley. Through their collaboration, they developed a product system that has transformed the way regular guys think about their skin. Today, he will share the inspiring story of Tiege Hanley's journey and how they have reinvented men's skin care. Get ready to discover the power of uncomplicated skin care for men. Without further ado, let's welcome to the show Kelley Thornton! Email:- kelley.thornton@tiege.com Website: www.Tiege.com Social Media: @tiegehanley ___________ Go to www.BusinessBros.biz to be a guest on the show or to find out more on how we can help you get more customers! #Businesspodcasts #smallbusinesspodcast #businessmarketingtips #businessgrowthtips #strategicthinking #businessmastery #successinbusiness #businesshacks #marketingstrategist #wealthcreators #businessstrategies #businesseducation #businesstools #businesspodcast #businessmodel #growthmarketing #businesshelp #businesssupport #salesfunnel #buildyourbusiness #podcastinglife #successgoals #wealthcreation #marketingcoach #smallbusinesstips #businessmarketing #marketingconsultant #entrepreneurtips #businessstrategy #growyourbusiness --- Support this podcast: https://podcasters.spotify.com/pod/show/businessbrospod/support

Kelley Thornton, Co-Founder and CEO of the men's skincare company Tiege Hanley, shares all about his journey in building this incredible company. He shares the backstory of why he left a 20+ year successful career in Corporate America to start Tiege Hanley, how the e-commerce company is scaling and competing and how it has evolved since its inception. I can't wait for you to hear our discussion including all of the lessons and tips from this exciting entrepreneur. This episode is gonna have you motivated and you don't want to miss it! On this episode of #TheKaraGoldinShow. Enjoying this episode of #TheKaraGoldinShow? Let me know by clicking on the links below and sending me a quick shout-out on social. Or reach out to me at karagoldin@gmail.com https://www.linkedin.com/in/karagoldin/ https://www.instagram.com/karagoldin/ https://twitter.com/karagoldin https://www.facebook.com/KaraGoldin/ Check out our website to view this episode's show notes: https://karagoldin.com/podcast/408 To learn more about Kelley Thornton and Tiege Hanley: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/ https://www.instagram.com/tiegehanley/ https://www.instagram.com/kelley.thornton/ https://www.tiege.com/

Welcome to our brand new series entitled “Men's Monday” where we will be exploring products meant for men, and created for the male consumer to feel more connected to. This series launch features the wonderful TIEGE HANLEY founder, Kelley Thornton. After a successful 20-year-career in the throes of Corporate America, Kelley Thornton found the rapidly growing men's care industry inspiring. In 2016 he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. --- Send in a voice message: https://podcasters.spotify.com/pod/show/skincareanarchy/message Support this podcast: https://podcasters.spotify.com/pod/show/skincareanarchy/support

As we all know direct-to-consumer marketing offers startups a unique opportunity to engage directly with shoppers and learn who is purchasing their products and what they like and don't like at a more granular level than is feasible in brick-and-mortar, but driving initial discovery online can be a major challenge. Quick question, What is the key to building a successful subscription business? It's probably the biggest question on your mind if you're starting one of your own — or even if you've been running one for some time. Therefore, we've invited this amazing entrepreneur to answer these questions for you. His name is non-other than Kelley Thornton. He is the Founder and CEO of Tiege Hanley, a high-quality, affordable, and simplified men's skincare brand. Kelley has built a successful men's skincare company in four short years. Tiege Hanley has shifted that sales balance with a direct-to-consumer e-Commerce approach, reaching profitability just five months into its inception in 2016. Kelley is the catalyst behind the brand that's changing the face of men's skin health. With 20+ years of experience in consumer goods, he is a veteran of creating new and innovative ways to connect consumer packaged goods to customers, boasting annual sales in the multi-millions. In this episode, Kelley will be sharing: 1) The Key To Creating A Successful Subscription Business 2) The Exact Way To Grow A Truly Niche Product 3) The Secret To Keeping Your Customers Happy & Engaged Learn more about Kelley: Website: https://www.tiege.com/ LinkedIn: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/ Instagram: https://www.instagram.com/tiegehanley/ Youtube: https://www.youtube.com/@tiegehanley --- Send in a voice message: https://podcasters.spotify.com/pod/show/theraygacyshow/message

The men's skincare industry is booming all over the world as more and more realize that being good-looking and being healthy are sometimes synonymous. Our guest in this episode of the Super Entrepreneurs Podcast talks about how his skin care products are going viral all over the world.   Who Is Kelley Thornton? Kelley Thornton is the Founder and CEO of Tiege Hanley, a groundbreaking skincare brand for men. In just over 4 years, Kelley has successfully changed the way men approach their skincare routine. Tiege Hanley's focus on creating uncomplicated and routine-based products has inspired many to adopt healthy self-care habits. It's a pleasure to have Kelley here with us today to share his insights and experiences with us. How is Kelley Thornton Super?   It's all about grit, grinding every day! That's what Kelly says when you ask him about his innermost superpower. Entrepreneurship isn't for the faint of heart.   Shahid Durrani's Key Insight:   Shahid enjoyed the conversation with Kelley Thornton because it touches upon a subject that many men don't usually talk about or even acknowledge. Kelley Thornton's take on men's skincare is coming from a different perspective.   Chapter Stamps:   00:00 Introductions: Who is Kelley Thornton? 01:00 Men skincare routines in a box 01:50 Making business fun and having a purpose (making men feel confident in their skin) 03:29 Consistency says a lot about you 05:27 Kelley Thornton's products 10:15 The power of understanding trends 11:44 Taking an active role in your health 13:43 Fixing things on the outside 15:42 Kelley's advice: performance over perfection 19:03 A short story with Kelley 22:30 Innermost superpower: Grit, griding every day 23:23 Making decisions based on 60% of the information 25:03 Final words: check out Kelley's box     Pullout Quotes: “Consistency says a lot about You.” “I realized that sometimes we get paralyzed as entrepreneurs, as people with ideas, because we want everything to be perfect before we start. We want everything to be in place before we take that first step. And sometimes, you just have to take that first step, even if it's not perfect. Even if everything isn't in place, you just have to start.” “Performance over perfection.” “Try to make decisions based on 60% of the information.”   Socials: Tiege Hanley: https://www.tiege.com/ LinkedIn: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/

Kelley Thornton was born and raised in Towson, MD. He moved to Brookfield, CT to finish up high school and start his first entrepreneurial pursuit, house painting. With the money he earned from the business he financed his college tuition at the University of Connecticut, where he would meet his future business partner and co-founder of Tiege Hanley, Rob Hoxie.   Through his experience at Purchase Point, Kelley found the rapidly growing men's care industry inspiring. In 2016 he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing.Connect with Kelley & Check out Tiege Hanley - I have personally used the products and they are amazing! Website: https://www.tiege.com/grindsellelevate  - hit the link you get a discount! LinkedIn: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/+++++ ▶︎ Subscribe to the Podcast!PODCAST  |  https://pod.link/1387700042 ▶︎ Please Follow & Connect with me! Link's BelowWEBSITE  |  https://tyzerevans.comYOUTUBE  |  https://youtube.com/c/tyzerevansINSTAGRAM  |  https://instagram.com/tyzerevansFACEBOOK  |  https://facebook.com/grindsellelevateLINKEDIN  |  https://linkedin.com/in/tyzerevansTWITTER  |  https://twitter.com/tyzerevansTIKTOK  |  https://tiktok.com/tyzerevansPATREON  |  https://patreon.com/tyzerevans Check out Tyzer's other podcast, "The Book Legion” at https://pod.link/thebooklegion Check out our sponsor  Odin's Rune Clothing Co. : https://odinsrune.com, clothing for those who want to burn the boats to live a purpose-driven life Need a virtual assistant? Check out this full service virtual assistant company that help to streamline your life! https://www.chatterboss.com/schedule-consultation?via=tyzer Do you love Coffee? Our sponsor Coffee. Love. Hope. Has fun coffee mugs and shirts for gifts! Check out their store here: https://etsy.me/3gTBVfZ

In recent years, men have been making strides in taking better care of their skin. According to Kelley Thornton, a skin care routine expert, men have been traditionally oblivious to the importance of taking care of their skin, but with the help of the significant others in their lives and the cultural changes that have been happening, men are now beginning to understand the importance of skin care.   Overall, taking care of your skin is a simple process that can have a huge impact on how you look and feel. By following Thornton's steps, men can have healthier, younger-looking skin and feel more confident in themselves. The cultural differences between East and West when it comes to men's skincare In the East, men have been traditionally more aware of why it is important to take care of their skin. Women have often been the ones to encourage their husbands and partners to take better care of their skin and this has made East men more open to taking care of their skin and they have adopted a more advanced attitude towards skin care.   In the West, however, men have been more oblivious to the importance of skincare and have been slower to adopt a skincare routine. This is likely due to the lack of education and cultural changes that have happened in the last few decades.  The essential components of good skin care? First, it is important to wash your face and put a moisturizer on it. Thornton suggests using a high-quality moisturizer with an SPF, no matter where you live. This helps to keep the skin hydrated and moisturized.   Second, it is important to exfoliate once or twice a week. Thornton suggests using an exfoliating scrub. Third, it is important to avoid products that contain harsh chemicals and sulfates. Thornton recommends using a sulfate-free product to help keep the skin healthy and prevent any adverse effects from harsh chemicals.   Fourth, it is important to use anti-aging products such as eye cream, serum, and face masks.  These products can help reduce the appearance of fine lines, wrinkles, dark spots, and blotchy skin. Thornton suggests using a retinal product which is a powerful anti-aging ingredient and is available in a stick form.    Finally, it is important to use sunscreen when outdoors, even on cloudy days. This can help to protect the skin from sun damage and reduce the risk of skin cancer. The benefits of using a serum Having healthy, youthful skin is something many of us strive for. In the past, the only way to achieve this was through expensive and invasive treatments. However, with the help of modern technological advances, it is now possible to achieve youthful skin without breaking the bank.  One product that is becoming increasingly popular for its anti-aging benefits is serum. Serums are highly concentrated formulas that are specifically designed to penetrate deep into the skin.  They are packed with powerful active ingredients that can help to reduce fine lines and wrinkles, brighten skin tone, and improve skin elasticity. Serums are also known to help reduce dark spots, heal blemishes, and remove toxins from the skin.   Kelley Thornton explains that a serum is a liquid consistency that should be applied with the second and ring finger, as these are the weakest and gentlest digits. He recommends applying a pea-sized amount of serum all over the face, with extra attention given to the area around the eyes and the neck. It only takes around 30-40 seconds to apply the serum, and this simple step can have a dramatic impact on skin elasticity and health.   Kelley also recommends using an eye cream and a face mask in order to achieve the best results. The face mask helps to detoxify the skin and draw out dirt and impurities, while the eye cream reduces fine lines and wrinkles around the eyes. He warns that skin cancer is a common problem in men, so it is important to apply the products to the neck and ears too, as these are areas that are often overlooked. EPISODE RESOURCES: Tiege.com/awesomehealth Linkedin

Ask Win: http://ask-win.weebly.com. Ask Win sponsor: https://melodyclouds.com. Please donate to Ask Win by going to Payment Venmo Win1195 at https://venmo.com/. Win Kelly Charles' Books: https://www.amazon.com/Win-Kelly-Charles/e/B009VNJEKE/ref=dp_byline_cont_book_1. Win Kelly Charles' MONAT: https://wincharles.mymonat.com. Win Charles invited you to "Artwork of CP" space on Volley!: https://hi.volley.app/land?tk=81gWaFXKkTbmiDp33eu209-tk. Flying Has Become Hell for Passengers with Wheelchairs: https://www.youtube.com/watch?v=MRntgEiTHIY. On Ask Win today (Monday, May 1, 2023), Best-Selling Author, Win C welcomes Kelley Thornton. Kelley is the CEO and co-founder of the successful skin care company, Tiege Hanley. Kelley found the rapidly growing men's care industry inspiring. In 2016 he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the customer experience and guiding men to healthier lifestyles founded on self-confidence. To learn more about Kelley visit https://www.tiege.com/.Support the show

Kelley Thornton is the Founder and CEO of Tiege Hanley, a high-quality, affordable, and simplified men's skincare brand. Before Tiege, he was the Founder and CEO of Purchase Point, a team of in-store design strategists helping clients stay ahead of the competition by providing expert, whole-store merchandising strategy by brand and channel. Kelley has a BA in economics and is an entrepreneur that values creativity, hard work, honesty, people, and data.  In this episode… Skincare for men is one of the most challenging markets because society has made men feel it's taboo to have a skincare routine. So what can you learn from an expert thriving in this world?  Most men don't know much about skincare. With this realization, Kelley Thornton decided to create a product system and brand that makes skincare meaningful, accessible, affordable, and uncomplicated for regular guys. Today, he shares how his subscription-based company is flourishing in the e-commerce space. In this episode of the Quiet Light Podcast, Joe Valley sits down with Kelley Thornton, Founder and CEO of Tiege Hanley, to discuss tried-and-true strategies to succeed in the men's skincare market. Kelley talks about Tiege's skincare system for men, how to flourish with a subscription model and profit on Amazon, and advice for young entrepreneurs in the subscription model business.

How do successful companies scale and create fantastic retail experiences for their customers? Kelley Thornton, the CEO of Tiege Hanley, Inc., joins us today to discuss this, and much more… Kelley describes himself as a “serial entrepreneur”, and since founding Tiege Hanley in 2015, he has focused his expertise on a distinct marketing strategy: uncomplicated skin care for men. Skincare is an important part of a healthy routine, and Tiege Hanley is on a mission to make men aware of the benefits of daily upkeep. From disease prevention to simply looking and feeling good, the advantages of healthy skin are endless – and Kelley is determined to give men the resources they need to look and feel better than ever. Offer: Magnesium is integral for 600+ biochemical processes in the human body. The common misconception is that consuming more magnesium will automatically improve health and well-being. The truth is that there are various forms of magnesium, each of which is essential for a variety of physiological processes. Most people are inadequate in all forms of magnesium, while even those considered "healthy" typically only ingest 1 or 2 kinds. Consuming all 7 of magnesium's primary forms is the key to accessing all its health benefits.That's why we packed 7 forms of 450mg of elemental magnesium into each serving of  Wild Mag Complex. One dose a day is all you need. Learn more and grab a bottle today at WildFoods.co. Use code GENIUS for 10% off your order.   Tune in now to uncover: The percentage of men who are aware of the value of skincare.  How to effectively take care of your skin. The difference between morning and nighttime moisturizers. How different ingredients help skin replenish itself. Want to learn more about Kelley and his work with Tiege Hanley? Click here now! Tiege Hanley is offering podcast listeners 30% off their next skincare order. To redeem yours, visit tiege.com/findinggenius today! Episode also available on Apple Podcast: http://apple.co/30PvU9C

This episode is brought to you by Sendlane.   Kelley says, “I was just astounded. What guy is educated enough about skincare to understand what these products are? There's nobody that I know in America that is in my sphere of friends or business people that would understand any of this, and I sure didn't. But big cosmetic companies really thought that they could market skincare to men how they market for women. And it just didn't work out very well. That's why Tiege has been so successful. Our tagline is Uncomplicated Skincare for men.”   Today, we interview Kelley Thornton, Founder & CEO of Tiege Hanley, Inc. Tiege Hanley is an uncomplicated skin care company for men, with the sole mission of taking out the guesswork by giving you every product you need and nothing you don't. The products are not only high quality but are affordable as well.   We discussed:    * What he's grateful for * The difficulties of building a business and lessons learned: Purchase Point story * What is entrepreneurship PTSD? * How he's applied previous lessons learned to Tiege * Building a voice in the market * Spotting cultural changes to find a market opportunity * Break down of ingredients and COGS * Why they produce their own products and why it's a competitive advantage * How their recycling efforts cost them more money but worth it * What the future holds for Tiege, including TV spots * And more…   Join Ramon Vela and Kelley Thornton as we break down the inside story of Tiege Hanley, Inc. on The Story of a Brand.   For more on Tiege Hanley, Inc. and to get a 30% discount, visit: https://tiege.com/storyofabrand   Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.   *   This episode is brought to you by Sendlane.   Here's the deal: I have a gift for you from our primary sponsor — Sendlane. They're giving away their online course eCommerce Academy - Email & SMS Marketing!   This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it's entirely FREE when you get started with your FREE 14-day trial of Sendlane.    When you do, chat with their support team and let them know you're one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.   Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!

In this audio episode, John Golden from Sales Pop Online Sales Magazine and Pipeliners CRM interviews Kelley Thornton, creator of T. Hanley, an e-commerce brand devoted on making men look and feel wonderful. Kelley describes how he built his firm to eight figures in just two years by establishing a distinct niche, creating smart alliances, and consistently adjusting to suit the requirements of their clients. Kelley also highlights the hurdles when the firm started to take off and how it managed to increase its product range without cannibalizing its main business. Kelley underscores the necessity of keeping focused, prioritizing, and enduring for entrepreneurs trying to expand their companies.    

Revolutionizing Men's Skincare In today's world, caring for one's skin is not just a concern for women. Men, too, are realizing the importance of proper skincare. Factors such as sun exposure, pollution, and harsh chemicals can wreak havoc on the skin. In this week's episode of Beyond 7 Figures, we explore the topic of men's skincare with Kelley Thornton, the CEO of Tiege Hanley, a leading skincare brand for men. Kelley's passion for creating affordable, high-quality skincare products for men has made her a pioneer. With her deep understanding of men's unique skincare needs, Kelley has developed a range of products that have gained recognition and a loyal customer base. In this podcast episode, Kelley discusses the importance of skincare for men and how Tiege Hanley has revolutionized the industry by providing effective and affordable solutions. Key Takeaways: Proper skincare is important for everyone, regardless of gender Tiege Hanley provides affordable and high-quality skincare products for men Building a solid relationship with customers is key to success Patience and persistence are important qualities for overcoming challenges Effective marketing strategies are crucial for business success Understanding the ingredients in skincare products is essential for choosing the right ones. All this and more, on this week's episode of  Beyond 7 Figures. Don't miss out on next week's episode of Beyond 7 Figures, where we'll discuss how custom software solutions can streamline your business with Lubo Smid. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: tiege.com/7figures

Embracing Diversity: Breaking the Stigma Against the Jewish Community In today's diverse and multicultural world, accepting different ethnicities is crucial for promoting inclusivity and breaking down barriers between different cultures. In this episode of Beyond 7 Figures, Charle Gaudet interviews Eric Rozenberg, an accomplished entrepreneur and author, who shares his experiences and insights on embracing diversity and breaking the stigma against the Jewish community. Rozenberg shares his personal story of moving his family from Belgium to South Florida due to rising anti-Semitism and his involvement in volunteering for the security of the Jewish community. He emphasizes the importance of coming to a conclusion and acting on it. He also highlights the need for rational and informed decision-making to promote acceptance in society with different ethnicities. Key takeaways: The importance of valuing human diversity A deeper understanding of anti-Semitism and how to break the stigma around ethnicity-specific cultures The role of just and fair leadership in promoting inclusivity How to make rational decisions and take action for positive change All this and more, on this week's episode of Beyond 7 Figures. Don't miss out on our next episode of Beyond 7 Figures, where we will be delving into the world of skincare for men with our special guest Kelley Thornton. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: linkedin.com/in/ericrozenberg/ Purchase his book Before It's Too Late on Amazon

Kelley Thornton was this week's guest on Success Profiles Radio. He is the Co-Founder and CEO of Tiege Hanley, a men's skin care company that he and his team grew from zero to 8-figures in less than two years. They have over 350,000 customers worldwide and have shipped well over 1 million boxes of product since inception. We discussed the early days of the company and the gap he was trying to address when he started the company. In addition, we talked about some of the things he did to scale his company, using YouTube as his main promotional platform, and working with influencers to build his brand. We also talked about defining performance metrics, the percentage of revenue that he diverts back into marketing, the value of using a subscription-based revenue model, and several ways to create a great online shopping experience for his customers. Finally, we discussed how to identify a great opportunity, the importance of gratitude and giving back, and how critical having a great corporate culture is. You can subscribe on Apple Podcasts/iTunes, and you can listen at Success Profiles Radio | Live Internet Talk Radio | Best Shows Podcasts (toginet.com) You can take advantage of a special offer just for listeners here: http://tiege.com/successprofilesradioshow

Kelley Thornton is the CEO and co-founder of the successful skin care company, Tiege Hanley. Kelley found the rapidly growing men's care industry inspiring. In 2016 he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the customer experience and guiding men to healthier lifestyles founded on self-confidence. Episode Highlights: What is the secret to Tiege Hanley's success How it is branded and how it is marketed to men The results of using their skincare products How they make Tiege Hanley skin care products  Thanks for listening. Don't forget to like us on Facebook: https://www.facebook.com/passthesecretsauce to get updates on new episodes. If you haven't already, please follow and leave a review for our podcast, we'll really appreciate it. And as always, don't forget to pass the secret sauce. Support our podcast If you're a fan of the show, there are three simple things you can do to support our work: Subscribe, rate and review: https://podcasts.apple.com/us/podcast/pass-the-secret-sauce-by-matt-shields/id1506940483 the podcast on iTunes or wherever you subscribe. Tell a family member, friend, or colleague about the show. Subscribe to us on YouTube: https://www.youtube.com/channel/UCJ5eItxsGWyGKC91zd1pzbA and follow us on LinkedIn: https://www.linkedin.com/company/pass-the-secret-sauce-podcast This podcast is hosted by ZenCast.fm

Kelley Thornton founder of Tiege Hanley skin care brand for men and Robert talk about the journey of a serial entrepreneur and of the importance of self care for men. We need to be okay talking about mental health, and skin health. The skin is the largest organ in the body and men need to take care of theirs, they spend more time in the Sun on average and their skin is abused by the elements more often than women's and yet very few men talk about caring for their skin. Check out more of Kelley Website: tiege.com Tiktok: /@tiegehanley Twitter: /tiegehanley?lang=en Facebook: /tiegehanley/ Instagram: /tiegehanley/?hl=en Youtube: /TiegeHanley Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Get our free gift of 11 Hacks from Successful Entrepreneurs @ AddValue2Entrepreneurs.com. Do you struggle with procrastination? Sign up for a 5 day challenge to help you take more action and make more money in your business AddValue2Life.com/action Need some hope? Get your copy of the Dose of Hope @AddValue2Life.com/dose. Follow us at facebook.com/n2rpeterson, instagram.com/n2rpeterson, linkedin.com/in/robertav2l, youtube.com/channel/UCU1gxHrzesGKUPHJdKLUTLg

After a successful 20-year-career in the throes of Corporate America, Kelley stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing.  He is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. Top 3 Value Bombs: 1. It's about making sure you're very clear on your mission and why you're doing something. 2. So many companies are literally forced to not be profitable because all they care about is growth. 3. Little things create success and failure, but they create huge gaps in your business. Making a couple wrong decisions is inherent in every business. Kelley's LinkedIn - Connect with Kelley on LinkedIn. Sponsors: FranBridge: Jon Ostenson, founder of FranBridge Consulting and top 1% consultant, represents the premier source for the best opportunities in the non-food franchise world. Sign up for a free consultation at FranBridgeConsulting.com! MetPro: Make a strategic investment in your health so you can get to the next level. Visit Metpro.com/fire for a complimentary assessment and consultation with a metabolic expert today! HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!

After a successful 20-year-career in the throes of Corporate America, Kelley stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing.  He is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. Top 3 Value Bombs: 1. It's about making sure you're very clear on your mission and why you're doing something. 2. So many companies are literally forced to not be profitable because all they care about is growth. 3. Little things create success and failure, but they create huge gaps in your business. Making a couple wrong decisions is inherent in every business. Kelley's LinkedIn - Connect with Kelley on LinkedIn. Sponsors: FranBridge: Jon Ostenson, founder of FranBridge Consulting and top 1% consultant, represents the premier source for the best opportunities in the non-food franchise world. Sign up for a free consultation at FranBridgeConsulting.com! MetPro: Make a strategic investment in your health so you can get to the next level. Visit Metpro.com/fire for a complimentary assessment and consultation with a metabolic expert today! HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!

Kelley shares why simplifying your life is crucial, what it's like to not know if you can make payroll at the end of the month, and Jason shares how athletics prepares future leaders in a powerful way."Don't take yourself too seriously. Start working hard as soon as you possibly can."After a successful 20-year career in the throes of Corporate America, he stepped away to found his next company, Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence.http://www.tiege.com/https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/Find the show at all of the cool spots below and find us at jasonfrazell.com/podcasts. Facebook Instagram

This week's guest is with Kelley Thornton who is the CEO of Tiege Hanley, an e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. Value bombs from this weeks episode Based on the best selling book 'The book of happiness' by Tony Hsieh, how is the company obsessed with customers How to deliver WOW experiences Every business goes through plateaus, how has Tiege Hanley handled this and how did it affect you emotionally as a CEO How should retail and ecommerce companies navigate the current economic climate  The advantages of competing against bigger companies  ABOUT THE GUEST LinkedIn: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/ Twitter: https://twitter.com/kelley7thornton Website: https://www.tiege.com Host Follow Adam on LinkedIn: https://www.linkedin.com/in/adamistrong FREE BOOK GIVEAWAY: Get your copy of the best selling book 'Play the game' all you have to do is leave a review on Apple or Spotify, email me with a screenshot and send me your mailing address to hello@adamstrong.net (UK ONLY) For those outside the UK, will send you the digital version direct to your inbox. Looking for accountability or to be part of an accountability group, apply to the game changers inner circle (limited spaces) click here: https://hello618661.typeform.com/to/YthuhGbc Get the latest tips, tactics and business strategies via telegram, click here to join: https://t.me/adam_strong_official

Welcome to our podcast, where we'll explore the world of men's skincare with special guest Kelley Thornton. Today, we learn how his brand, Tiege Hanley, transforms how men care for their skin with anti-ageing solutions, hydrating moisturisers and more. Join us as we talk to Kelley about his journey in the industry and how he's modernizing male self-care. From the changing perception of what it means to be a man today to understanding the benefits of retinol, hexapeptide and natural ingredients in skin care, Kelley Thornton has a wealth of knowledge to share. He's the founder of Tiege Hanley, a brand that's revolutionizing men's skincare by providing tailored solutions specifically for them. We learn more about Kelley and the company in this podcast episode, including their business model and how they communicate with their customers. Plus, Kelley talks about encouraging men to take charge of their skincare journey and the importance of self-care for staying healthy and looking good. Don't miss out on this valuable conversation about how men can take responsibility for their appearance and well-being – including skincare, exercise and eating right. Listen to the podcast episode with Kelley Thornton now to learn more!

November 29, 2022 Mens Skincare Kelley Thornton and One Millionaire Decade Jeff C. Johnson

Today's show is with the founder of Tiege Hanley, (https://www.tiege.com/) a men's skincare line.  Kelley Thornton has the unique challenge of first convincing us stubborn men that we NEED skincare, and then thinking outside the box to sell it to us.  (I can attest, the products are GREAT) https://www.tiege.com/ 25% Off coupon Tiege Hanley Skincare […]

Kelley Thornton is the CEO & Founder of Tiege Hanley, a 6-year-old e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, including deodorant, bar soap, body wash, and a detoxifying clay mask. Tiege has over 350,000 customers worldwide. Kelley is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. This was such a great show! You NEED to check this out, especially you men!  - https://youtu.be/HmhZzdUTtF4 Key Discussion Points: - Tiege Hanley, What it is & where did that name come from - Why men struggle with skin care and taking care of themselves - Being the underdog - Failure leads to success - Stay focused on what you are good at - Healthy habits are key - Benefits of the Aqua Office - What is a Modern Male?  - Importance of having a solid home life  - Building a strong network - - Want to learn how to Podcast?  Check out my course How To Start, Launch, & Run Your Podcast in 30 days! Go > https://erikallenmedia.thinkific.com/courses/how-to-start-launch-run-your-podcast-in-30-days  Other Resources to help you: https://erikallenmedia.com/resources/  - Quick shoutout to our sponsors for this show: Tranquil Turtle Massage (Tell them I sent you for $25 off) CDA Brows, Body & Ink LLC - (Tell them I sent you for $100 off Tattoo brows or Plasma Tightening!!) Operation Life - Helping Christian Men Achieve Greater Purpose, Passion, Prosperity, and Power Through Kingdom-Entrepreneurship. Tigatu - A Lifestyle Clothing Company (use code "TopRatedMMA" for 10% off) Craft Holsters - The BEST Leather Holsters! INTERESTED IN BEING A SPONSOR OF OUR SHOW? DM ME FOR MORE INFO. - Be sure to FOLLOW Kelley Thornton - Instagram Twitter LinkedIn Be sure to FOLLOW Tiege Hanley - Instagram Facebook Twitter YouTube TikTok Website Thanks for watching! Check out another playlist on my channel: The Erik Allen Show Podcasts Featuring Erik Allen Voice Over Work  Product Reviews Fun   - FREE Resources to help you

EPISODE SUMMARY Join scientist and mindset & high-performance coach Claudia Garbutt and founder & CEO of the men's care company Tiege Hanley as they talk about what it takes to run a successful subscription-based business. In this episode we talk about: Running a global men's care subscription business with over 350k customers worldwide The pros and cons of a subscription-based business model Healthy habits that make you look AND feel good EPISODE NOTES After a successful 20-year-career in the throes of Corporate America, Kelley left the industry to found his second company, Purchase Point. Purchase Point helped CPG companies think differently about their in-store merchandising platforms. Growing quickly with global customers such as Unilever, Bayer, and Pfizer, Kelley brought a creative approach to captivating consumers during the last seven seconds along their Path to Purchase. In 2016 he stepped away to found his next company, Tiege Hanley, an e-commerce company with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products. Kelley is focused on enriching the experience for all customers and guiding men to a healthier lifestyle founded on self-confidence. Tiege Hanley shipped its 1.5 millionth box in July 2022 and has over 350,000 customers worldwide.   Links: Get 30% OFF your first box plus a FREE gift with your subscription:  http://tiege.com/wiredforsuccess Linkedin: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/   Impact of Smoking and Alcohol Use on Facial Aging in Women: Results of a Large Multinational, Multiracial, Cross-sectional Survey: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6715121/   ------------------ Music credit: Vittoro by Blue Dot Sessions (www.sessions.blue) -----------------   If you enjoyed this episode, learned something new, had an epiphany moment - or were reminded about a simple truth that you had forgotten, please let me know by rating & reviewing this show on https://linktr.ee/wiredforsuccess.   Oh, and make sure you subscribe to the podcast so you don't miss out on any of the amazing future episodes! If you don't listen on iTunes, you can find all the episodes here.   HELPFUL RESOURCES Wanna prime your brain for success in less than 5min each day? Download my Brain Priming Affirmations For Entrepreneurs here: https://bit.ly/2VXC9VY Wanna find out how I can help you leverage the power of your mind and tap into the wisdom of your body to feel fully aligned, trust your intuition, and achieve your goals with ease and joy rather than with constant hustle and pushing yourself to the point of exhaustion – book a free 20min Strategy Session with me: https://bit.ly/2YemfIe Looking for great podcast guests for your own show or great shows to guest on? Try PodMatch, the platform that automatically matches ideal podcast hosts and guests for interviews. Like Tinder for podcasters.   Or Guestio, the app that helps content creators interview high-level guests. Gives you access to those busy, hard-to-reach, next-level guests that you want to have on your show.

Join Kelley and I as we dive into what it takes to make it work in subscriptions in 2022. It ain't easy, but as Kelley will show you, even his bootstrapped business can do it.  Find out what his secret was on this episode.  For our EXCLUSIVE Post Show "lightning round" make sure to head over to https://thesubscriptionboxshow.locals.com/ and join us today! This episode is sponsored by SUBTA and the 2023 SubSummit! Want to get over 70% off your ticket?  Become a premium member today!!! Visit https://subta.comTo see all exclusive content, bonus features, and all-around fun stuff from myself and others like you, then please join us for FREE, and become a Locals App member today at https://thesubscriptionboxshow.locals.com/Reaching out to Eric:IG: @thesubscriptionboxshowFB Group: https://www.facebook.com/groups/thesubscriptionboxshowWebsite: https://thesubscriptionboxshow.comEmail: eric@thesubscriptionboxshow.comPrograms & Courses:The Subscription Box Experts Academy:  https://ericmusick.krtra.com/t/jIw4to2rXSoQThe Ultimate Guide for Graphic Design: https://www.thesubscriptionboxshow.com/resourcesJulie Ball's Subscription Box Bootcamp 2.0 Course Link:https://ericmusick.krtra.com/t/h67apnWbBQ9cGary Redmond's Email Experts Academy: https://ericmusick.krtra.com/t/1ljRUMBfHnCp

In this week's episode, Courtney chats with Kelley Thornton, cofounder of Tiege Hanley, a skincare brand designed specifically for men. Court gets the scoop on the reasons why men just don't prioritize self-care as much as women, and how Tiege is breaking down the “stereotypical” barriers when it comes to taking care of your skin and uncomplicating it so that it's as simple as 1-2-3. Men – no more excuses!

Kelley Thornton is today's guest joining us on the Steve Jobs inspired Join Up Dots business podcast. He is the founder of Tiege Hanley The Tiege Hanley story is simple and uncomplicated, just like our products. Founded by four “regular guys,” we created a product system and brand that makes skin care meaningful, accessible, affordable and clinically relevant—for regular guys. The brain child of Kelley Thornton, Tiege Hanley, named after one of Kelley's prominent ancestors, was inspired by a department store skin care aisle stroll. As Kelley perused, he was struck by three simple truths: 1. Guys really don't know much about skin care 2. Men's skin care products are complicated and confusing 3. Man, are those products expensive! How The Dots Joined Up For Kelley Drawing on his marketing and brand management experience, Kelley got to work, enlisting his college roommate turned software industry guru, Rob Hoxie, to help mastermind a skin care solution for men that hits all three points—it has to be sensible, simple and affordable. Kelley and Rob wanted to help regular guys look and feel amazing by creating a skin care system that was easy to understand and to use. But what good is an idea without an audience? Enter Aaron Marino—men's lifestyle expert, grooming guru, YouTube sensation and serial entrepreneur. Aaron's male-centric passion for health and lifestyle, personal brand and cult-like following made him Tiege Hanley's ideal partner number three. So so many people have these ideas and fail to run with them, so what made him know that this was a winner? And where is he heading in the future with this runaway success? Well let's find out as we bring onto the show to start joining up dots with the one and only Mr. Kelley Thornton Show Highlights During the show we discussed such weighty subjects with Kelley Thornton such as: Why more men than women get skin cancer nowadays which is why skin care has become his passion. Kelley shared how he mastered the methods of buying, in particular what men didnt know about when it came to the shops. We discuss the steps that it takes to get a product off the ground - this is startup at its best. And lastly.......... Why doing what you love is great, but to be an entrepreneur is about taking risks first and foremost

Kelley Thornton repurposed his 20 years of experience in retail merchandising to help him create a men's skincare line with a few friends. He knew it was hard for men in America to understand how to take care of their skin and he thought he could create a product to uncomplicate the process… and he did!Kelley relies on knowing his brand and market to create successful marketing campaigns across various social channels. Each channel has a different demographic and ads should be targeted for specific channels.Kelley shares the importance of failing fast and seeking performance over perfection. If something is not working, know when it's ok to cut ties and move on.Grab a cup of coffee and listen to Kelley share about finding the men's skincare market, knowing his brand, and using metrics and analytics to drive decisions.About Kelley ThrontonKelley Thornton is an entrepreneur that values creativity, hard work, honesty, people and data. He spent over 20 years in retail merchandising and saw that men's skincare was a market that could be radically improved. Five years later he is the Founder and CEO of Tiege Hanley, a men's skincare subscription service.Highlights from the Conversation– Kelley's background– Kelley's 3 suggestions– Be prepared to fail fast– Kelley's biggest social media mistake– The metrics Kelley looks forLinks:Tiege Hanley – https://www.tiege.com/Facebook – https://www.facebook.com/tiegehanley/Instagram – https://www.instagram.com/tiegehanley/Linked In – https://www.linkedin.com/in/tiegehanleyllc/I Quit YouTube video – https://www.youtube.com/watch?v=VtlwxMJmNYk More info: https://brehmmedia.com/podcast/13The Social Small Talkhttps://businessinnovatorsradio.com/the-social-small-talk/https://businessinnovatorsradio.com/13-the-uncomplicated-approach-to-digital-marketing-with-kelley-thornton-from-tiege-hanley/