Podcasts about pursuing results

One of the best things about real estate is that you can have the results you want according to your vision.   You can create a low level, frustrating sales career or you can become a top producer. When you study the most successful real estate professionals, they have a lot of traits in common - but 3 stand out.   In today's special episode, I'm joined by co-host of Real Estate Uncensored and founder of Pursuing Results, Matt Johnson. We talk about what the best in real estate all do differently.   Everyone takes their limiting beliefs and childhood trauma into their careers, and a lot of the time that's what holds you back, not the functional stuff of how many calls you made. -Matt Johnson     Three Things You'll Learn In This Episode    -Winning the mental game  Can limiting beliefs harm our businesses more than any bad tactic?    -Cautiously opportunistic While people panic about disruptors like AI, how do the best in real estate treat them?   -Steal from the best  Success leaves clues. How do we rip off and duplicate what works?  

It's evident that the world and how we do things is changing, especially how we grow and run our businesses. A big part of this comes down to the people within our businesses and the way we lead them.   College doesn't necessarily equip the people we want to hire with the skills they need to be successful, so how can we step in and bridge that gap? How do we help our employees and teams be a part of something bigger?   In this episode, the CEO of Pursuing Results, Matt Johnson returns to discuss the power of leveraged mentorship and what the future of leadership looks like.   We've created this culture where we lift up people who went and sat in a classroom forever, but we somehow are demeaning to the people who went out and worked. -Dana Malstaff   3 Things You'll Learn in This Episode   The power of micro-coachingHow does micro-coaching help interns and freelancers take their first steps? How to make mentorship rewardingCan we create the ultimate win-win scenario through the way we mentor people? Getting around people who have the skills you needBuying courses or going to college aren't the only ways to improve your skills. How else can we gather the knowledge we need?

Once in a lifetime opportunities and massive breakthroughs don't happen by accident - they are a direct byproduct of how we position ourselves. The next great career move could be one conversation or one even question away, but if we're complacent or comfortable in what we know right now - it will always be out of reach. What keeps people from professional and personal growth? In today's special episode, we're celebrating our 150th episode! I'm joined by our show's producer, founder of Pursuing Results and author of MicroFamous, Matt Johnson. I share what I've learned from successful people and how they chase opportunities.   "Opening new doors and finding opportunities is a continuous process. It never stops." -Craig Picken   Three Things You'll Learn In This Episode    How to reach beyond your own competence Can we open the door to more knowledge by asking one simple question? The truth about the “safety” of big companies What stops people from getting out of the limits of corporate to create bigger opportunities out of the corporate machine? The fine line we have to walk in order to succeed How do we balance between staying relentlessly focused on our goals and closing ourselves off to new opportunities? Learn More About Your Host: Co-founder and Managing Partner for Northstar Group, Craig is focused on recruiting senior level leadership, sales and operations executives for some of the most prominent companies in the aviation and aerospace industry. Clients include well known aircraft OEM's, aircraft operators, leasing / financial organizations, and Maintenance / Repair / Overhaul (MRO) providers. Since 2009 Craig has personally concluded more than 150 executive searches in a variety of disciplines. As the only executive recruiter who has flown airplanes, sold airplanes AND run a business, Craig is uniquely positioned to build deep, lasting relationships with both executives and the boards and stakeholders they serve. This allows him to use a detailed, disciplined process that does more than pair the ideal candidate with the perfect opportunity, and hit the business goals of the companies he serves. 

In this episode I chat with Matt Johnson - CEO and Founder of Pursuing Results and author of Microfamous. We chat about Matt's strength in strategy that allowed him to grow his agency, hiring the right people and having the right systems in place to help coaches and consultants. We also dive into the myths around social media marketing, how the algorithms are stacked against introverts and how we can attract our perfect audience through niching down.We talk about:Pricing based on emotional change and life directionThe myth of large social media followings bringing greater ROIThe fear of niching down (and why you don't need to be scared!)How to advertise your podcastSocial media engagement and algorithms from the introvert's perspectiveWhatever happened to Clubhouse?!RESOURCESApply for The Ambitious Introvert® MastermindBooks: Download The Ambitious Introvert Book Recommendation ListVisit this episode's blog post here.Connect with Emma on Instagram: @ambitiousintrovert.Matt JohnsonPursuing Results: https://pursuingresults.com/MicroFamous Website: https://getmicrofamous.com/MicroFamous Podcast: http://microfamouspodcast.com/MicroFamous Conversations: https://podcasts.apple.com/ph/podcast/microfamous-conversations/id1519631469MicroFamous Book: https://www.amazon.com/MicroFamous-Become-Famously-Influential-People-ebook/dp/B084ZGWVHJ

We've stepped into an age where you don't necessarily have to be Tom Cruise famous to make an impact. You can have a level of fame that still allows you to go about your life without worrying about getting hounded at the grocery store. The opportunity to be MicroFamous is available to us as team leaders, but what would it actually look like? Today our show's producer, CEO of Pursuing Results and the author of the book MicroFamous, Matt Johnson shares the idea behind his book and how it applies to the world of real estate. Three Things You'll Learn In This Episode - The advantages of being MicroFamous Why are more people keen to have microfame, instead of mega-celebrity status?- The choice every team leader has to makeAs leaders, how do we decide where the attention goes…will it be our teams or ourselves? - How to become truly influential in your spaceWhat does being famously influential to the right people actually look like?

Today's guest is the one and only Matt Johnson. He's the founder and CEO of the "Pursuing Results" that produces the excellent Done-for-you podcasting for business coaches, consultants, and thought leaders. He's also an agency owner. Matt is also known for being the podcast host of MicroFamous. He also authored a book with the same title. His goal as an entrepreneur is to help coaches and consultants reach the right people, build an audience and create a real influence that converts into sales and ROI. Find out and learn how Matt makes it possible through our latest episode.Among the highlights of the shows are the following:- What sets Matt Johnsons apart, and what makes him the most driven person?- In a family and town of blue-collared people, why hasn't he taken the same route in his life?- What is his outlook on the world of entrepreneurship changing its pace so rapidly?- Who and what are the people he considers his cheerleaders- How did he build his Done-for-You podcasting business?- What pushed him to author his book MicroFamous?- What is he up to for the next coming 6-12 months?- The last piece of advice for his younger self- Listen and uncover how you too can be the next Underdog.To know more of what is coming next with Matt Johnson, check out the following:- Pursuing Results (Done-for-You Podcast)- pursuingresults.com- YouTube - youtube.com/channel/UC0H2WkhUrZeUXxa2FxG8IyQ- LinkedIn - https://www.linkedin.com/in/microfamous/To listen to the full episode:- Apple iTunes: https://podcasts.apple.com/us/podcast/underdog/id1534385651- Spotify: https://open.spotify.com/show/6FbSDu0aNtuxAEiderUAfB- Website: https://theunderdogshow.com/If you love the episode, don't forget to follow and subscribe. Leave also an awesome review.

--To find out more about  Matt JohnsonWebsiteYouTubeInstagramGet your free copy of the Real Estate Evolution here:bit.ly/RealEstateEvolution_GetYourBookThis book shows you the step by step of how to:Step 1: Believe in your unknown potentialStep 2: Deconstruct persuasion techniquesStep 3: Find business and get hired consistentlyStep 4: Be proactive in the relationship with your clients.Step 5: Learn and implement the exact steps to hire, train, lead, and train virtual assistants so that they can build, support, and guide a winning team to scale.And if you'd like to have a consistent and predictable income, like this page, and don't forget to join the Facebook group to network with the top agents:https://www.facebook.com/groups/thecpicommunity/

Many times entrepreneurs and CEOs end up putting in extra hours into their businesses. They can hardly put down their phone, much less enjoy the work life balance they had hoped to achieve. Ian Garlic talks to Matt Johnson, the Founder and CEO of Pursuing Results, who explains how he was able to offload his own plate and get to a point where his business runs successfully with him only working a few hours a week. He also discusses how he's able to generate 6-figures from his podcast and the metrics he uses to 10x his podcast's results. What You'll Learn:How to Offload Everything on Your PlateRunning a Successful Business by Working a Few Hours a WeekHow Matt Generate 6-Figures in Passive Income from a Real Estate PodcastThe Most Effective Podcast Growth StrategyThe Value of Being MicroFamousThe Metrics Used to Get 10x Results for His PodcastsThe Two Questions to Make Sure You Are SuccessfulBecome the MOST Valuable Person with This Question on Your PodcastConnect with Matt:LinkedInPursuing ResultsGet MicroFamousThe MicroFamous PodcastResources:Connect with IanBook a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel See acast.com/privacy for privacy and opt-out information.

Niching down is by far the most effective way to make more money, while simultaneously making our lives easier, so it's no surprise why so many business experts are all for narrowing our scopes.    The problem is, however, most of us already know this, but when it comes to actually carving out a niche, we're more than a little hesitant.    What is it that's stopping us from niching down? Is there ever a good reason to forgo finding a niche and simply aim to serve everybody?   In this episode, producer of the show and host of the MicroFamous podcast, Matt Johnson shares why most solopreneurs are reluctant to niche down, and why we need to do it anyway!    3 Things You'll Learn in This Episode   Why not niching down does our audience a disservice How much value can we actually offer if we're constantly trying to be everything to everyone?    How to get over the fear of there not being ‘enough' people to serve Is it really feasible to build a business so niche that only a very select group of people would buy in?   How to pinpoint a profitable niche It's one thing to serve a very specific audience. How can we be sure that audience has the means to buy what we're selling?   Guest Bio-    Matt Johnson is the founder of done-for-you podcasting agency, Pursuing Results and host of the MicroFamous podcast. Also the author of the book of the same name, Matt is passionate about the benefits of niching down and becoming famously influential to a small group of people.    To find out more, go to: https://pursuingresults.com/ https://getmicrofamous.com/

Everyone claims to want to be successful in a holistic sense of the word, but how many of us are actually doing what it takes to turn that dream into a reality? The truth is, not a whole lot of us!  When it comes to taking action, the majority of agents prefer to play it safe, and more often than not, ‘playing it safe' means taking the same path as everyone else.  The problem is, most agents won't achieve their goals of success in business and in life, so following in their footsteps is only going to hold us back.  In this episode, I'm joined by my friends and co-hosts of the Real Estate Uncensored podcast, Matt Johnson and Greg McDaniel. Join us as we do a deep dive on what it really takes to be successful in multiple areas of our lives.  You'll also learn;  1 calculation every ambitious agent should be doing  Why doing admin ourselves does more damage to our business than we realize The importance of having a finite plan for the lives we want Guest Bio-  Matt Johnson is the co-host of the Real Estate Uncensored podcast, host of the MicroFamous podcast and author of the book of the same name. Founder and CEO of done-for-you podcasting agency, Pursuing Results, Matt is passionate about helping business owners and thought leaders become famously influential to their ideal clients - because millions of followers should never be a prerequisite for success.   To find out more, go to: https://www.linkedin.com/in/microfamous (https://www.linkedin.com/in/microfamous) https://getmicrofamous.com/ (https://getmicrofamous.com/)  Known by his followers as the ‘Junior Grandmaster', Greg McDaniel is the co-host of Real Estate Uncensored and its spinoff show, Real Estate Uncensored Marketing Roundtable. An industry veteran with more than 2 decades of experience in the business, Greg is an advocate for eXp and the opportunities it affords agents, and he and his team are actively recruiting agents looking to take their business to the next level.  To learn more, go to: https://www.linkedin.com/in/gregmcdaniel/ (https://www.linkedin.com/in/gregmcdaniel/) Or shoot him a text on 925 915 1978 Listen to Real Estate Uncensored on: https://www.facebook.com/realestateuncensored/ (https://www.facebook.com/realestateuncensored/) https://podcasts.apple.com/us/podcast/real-estate-uncensored-real-estate-sales-marketing/id1010493715 (https://podcasts.apple.com/us/podcast/real-estate-uncensored-real-estate-sales-marketing/id1010493715) If you want to continue the conversation, here's what you can do to get started today: 1. Subscribe to Real Estate Team Builders Podcast (https://bit.ly/2W9Cc3r) Learn real world solutions to the challenges we face as entrepreneurs navigating the changing landscape in the real estate industry. 2. Join our Private Community on Facebook (https://bit.ly/3i1FG0q) Network with growth oriented real estate agents and team leaders who are ready to make the shift from agent to business owner just like you. 3. Learn more about our NEW Graduate Program (https://bit.ly/3iJoETN) Impact driven coaching, training and implementation support to help you scale your business while working less hours. No risk. 100% results guaranteed! 4. Partner with Real Estate B-School at eXp Realty (https://bit.ly/3x2zoC7) Scale your business, expand your wealth and build massive residual income by partnering with REBS and eXp Realty. Connect with us on Social Media https://web.facebook.com/RealEstateBSchool/ https://www.instagram.com/realestate.b.school/ https://www.youtube.com/channel/UCQb9X4jfexgj83_ms2WRZ7g https://www.linkedin.com/company/real-estate-b-school/ https://twitter.com/RealEstateBSch1

Knowing how to keep laser-focused is a superpower not just for business coaches but for any entrepreneur who wants to cut through the noise. On this episode of the All-In Podcast, Daniel discusses the power of clarity with Matt Johnson, author and founder of the MicroFamous FastTrack. He has built his successful coaching consultancy, Pursuing Results, around providing thought leaders the tools they need to achieve the profile they want. Matt shares the foundational framework he has developed, including a marketing system on which to build dreams once they're clearly defined. He teaches clients how to set themselves apart by optimizing every aspect of their podcast presence – from booking guests to cultivating clients to leveraging social media, blogging and networking opportunities. It all starts with making the hard choices necessary to produce a compelling business proposition. Getting clear about clarity was itself an “aha” moment for Matt, who went All-In and found a business model to go the distance only after he finally shed distractions, side businesses and partnerships that weren't 100 percent in his own best interest. Now? Matt has time not only to build a thriving coaching practice but also deliver impact, promote important ideas and pursue his passion for making music. If you're interested in producing (or appearing on) an effective podcast that delivers at every level, then this is the All-In episode for you. You can learn more about the 80/20 principle that Matt mentions in author Richard Koch's book, "The 80/20 Principle: The Secret to Achieving More with Less". Matt's book, “MicroFamous: Become Famously Influential to the Right People,” can be purchased here. Or find out about his unique Trello networking strategy.

Real estate professionals have used technology to boost their businesses for years, so we shouldn't be surprised that tech companies are eager to start making their mark on the real estate industry.    That being said, many of us are still questioning how we'll compete with big business. How much of an upper hand do iBuyers have over traditional agents and investors? Do we hold any kind of advantage, or are we in danger of losing out?   In this episode, I'm joined by the co-hosts of the Real Estate Uncensored podcast, Matt Johnson, Greg McDaniel, and Gene Volpe. Together, we dive deep into how agents and investors can keep winning in the face of competition from big tech.  "Do the things in marketing that only you, as an agent and a human being, can do. Big tech will always beat you on SEO, but they won't beat you on YouTube videos." -Matt Johnson   Three Things You'll Learn In This Episode   How to capitalize on iBuyers' weaknesses iBuyers may have a ton of capital behind them, but they do have a weak spot. What is it, and how can we use it to our advantage?    Why we need to rethink big tech competition Tech companies may be a source of competition, but is that always a bad thing?    The 1 market guaranteed to prefer traditional agents iBuyers may offer convenience, but they lack a human touch. Which market segment is most likely to miss this touch and continue working with human beings for the foreseeable future?   Guest Bio:   Matt Johnson is an entrepreneur, podcaster, and author. Host of the MicroFamous podcast and co-host of Real Estate Uncensored, he is also the owner of Pursuing Results, a podcast launch, and production company. Matt is the author of MicroFamous: Become Famously Influential to the Right People.    To find out more, go to: https://getmicrofamous.com/   Greg McDaniel is a real estate agent with eXp and the co-host of the Real Estate Uncensored podcast. Known as the ‘Junior Grandmaster', real estate runs in Greg's DNA, and he's on a mission to help agents create the business of their dreams through his podcast and eXp team.    To connect with Greg, call or text him on: 925 915 1978   Gene Volpe is the Digital Architect at GVI Media, LLC. A highly skilled marketer, Gene is passionate about servicing the marketing needs of business owners in multiple industries, including real estate.    To connect with Gene, go to: https://www.facebook.com/genevolpemedia/    And to listen to the Real Estate Uncensored podcast, go to: https://podcasts.apple.com/us/podcast/real-estate-uncensored-real-estate-sales-marketing/id1010493715 https://www.youtube.com/channel/UC0H2WkhUrZeUXxa2FxG8IyQ  https://www.facebook.com/realestateuncensored/

One of the biggest commonalities across all leaders is, they're put in positions where they need to speak. On paper, that sounds easy enough, but as anyone who has taken to the stage will know, it's often easier said than done. Aside from doing it repeatedly, is there anything we can do to alleviate stage fright? Will we ever totally escape the feeling of being uncomfortable speaking to an audience?   In this episode, I'm once again joined by Matt Johnson as we share our hacks for getting more comfortable at speaking engagements. Three Things You'll Learn In This Episode - The importance of authenticity Is it ever a good idea to channel someone else's persona, even if we're doing it to feel more comfortable? - How to prepare for a speaking engagement ahead of time Should we stick with our everyday routines before an engagement, or should we be switching it up? - The rookie error speakers need to avoid   Could we be unwittingly putting ourselves at a disadvantage before we've even started our presentation? Guest Bio- Matt Johnson is an entrepreneur, podcaster, and author. Host of the MicroFamous podcast and co-host of Real Estate Uncensored, he is also the owner of Pursuing Results, a podcast launch, and production company. Matt is the author of MicroFamous: Become Famously Influential to the Right People. To find out more, go to: https://getmicrofamous.com

Thanks to technology, there's never been more content, information or tools to run our businesses. The problem is: an abundance of content creates overwhelm, and often inaction. How do we parse through ALL the content, and actually figure out what works for us? Why is it more important than ever to run your business on the fundamentals of Culture, Leads, Accountability, Systems and Strategies? In today's episode, our special guest co-host, producer and CEO of Pursuing Results, and author of MicroFamous, Matt Johnson joins us. We celebrate 5 years of the podcast, and talk about how to sustain your success in a world that seems to be moving at light-speed. Things You'll Learn In This Episode How to apply the Scientific Method to your own businessHow can you take action when there's too much content to keep up with? CLASS, the formula for a successful businessHow can we build a recession-proof business in a rapidly-changing, noisy world? Celebrating 5 years of the podcastWhat lessons have we learned from 5 years of The Team Building podcast and ERS? Why culture and systems are the foundation of our successTechnology allows us to pivot faster than we've ever been able to pivot before, but what are the fundamentals we can never pivot away from?

On the show today is Matt Johnson. Matt is the author of MicroFamous and founder of Pursuing Results, a podcasting agency.I wanted to bring him on because Matt is all about building expertise and authority in order to build an audience that you can monetize. He's started multiple successful podcasts and has a unique view about what it takes to build a business on the audience you've built.You'll hear about how to do marketing as an introvert, staying true to who you are, and how to be influential without a huge audience.More on Matt: Matt on Twitter MicroFamous pursuingresults.com Mentions: Play Bigger Amanda Bond Andre Chaperon  Dean Jackson Sponsored by SavvyCal — SavvyCal is a new scheduling tool that prioritizes the recipient's scheduling experience. If you're okay with sending out a generic link that forces the recipient to jump through a few hoops to meet with you, SavvyCal probably won't be a good fit for you. But if you care about providing an enjoyable experience for anyone booking a meeting with you, they're worth checking out. Create a free account at savvycal.com/eim and also get your first month of a paid account free by using the code EIM.

Audience growth - whether in the context of social media followers, email list, podcast listeners, or YouTube subscribers - whatever the case may be, it's easy to believe that more is always better. Today's guest is Matt Johnson, author of MicroFamous: Become Famously Influential to the Right People. Also, Matt is the founder of a podcast PR agency, Pursuing Results, and host of the MicroFamous podcast. He talks about how to be micro-famous with the right people and learn to grow as an influencer within a given niche.   Some of the highlights of the show include: MicroFamous: Be famously influential, but not to everyone, just the right people Focused Approach: Reorient strategy to grow smaller but better following Benefits: Expect to drive better results by attracting just the right people What People Want: To working with the #1 name that solve their problems Who's the right person? Until you know, you don't know what content to create Audiences want clarity and focus; put content into the world without shouting Wave of the Future: Know who to talk to, identify correct niche to focus on Who are the right people? The most valuable, open-minded, and influential First or Only: Uncover clear, compelling idea that appeals to a given audience Three Stages of Influence: Get seen, get noticed, and get known Practice What You Preach: Share what you do, be featured, build name for self   Links: MicroFamous Pursuing Results MicroFamous Podcast Gary Vaynerchuk Ryan Deiss at Traffic & Conversion Tim Ferriss Marc Benioff of Salesforce Tony Robbins Ben Sailer on LinkedIn CoSchedule   Quotes from Matt Johnson: “When I go to an industry conference, it's full of my ideal people. I absolutely want everybody there to know who I am. That's really what it means to be MicroFamous.” “If you're not number one, you're facing an uphill battle.” “You want to be famously influential, but not to everyone, just to the exact right people.” “The thing that generated sales was delivering the exact right content that the right people cared deeply about and it resonated with them.”

Greg runs a podcast called “Real Estate Uncensored” where he gives actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents like Joshua Smith, Jeff Cohn, Brett Tanner, Greg Harrelson, Jeff Latham, Kirby Skurat, Aaron Wittenstein, Marti Hampton and many more. You'll learn how to make 100+ calls/hr, how to use prospecting systems and scripts to sell 500 homes/yr, how to bring homes to market & actually get them sold, how to run high-tech open houses & much more. Co-hosted by Greg McDaniel, the "Junior Grandmaster" / Bay area Realtor, and Matt Johnson, partner in Elite Real Estate Systems / founder of Pursuing Results, a podcast PR + production firm. Connect with Greg: Real Estate Uncensored Podcast - Episode with Kyle:https://realestateuncensored.libsyn.com/everything-you-need-to-know-to-ace-organic-marketing-wnick-sakkis-and-coach-kyle-draper ( https://realestateuncensored.libsyn.com/everything-you-need-to-know-to-ace-organic-marketing-wnick-sakkis-and-coach-kyle-draper) Instagram:https://www.instagram.com/gregmcdanielreu/ ( https://www.instagram.com/gregmcdanielreu/)  Facebook:https://www.facebook.com/Greg-McDaniel-356246364837412 ( https://www.facebook.com/Greg-McDaniel-356246364837412) Need Social Media Help? Check out The Collaborative! Coach Kyle's brand new group coaching program! Season Two launches August 3rd...Sign up now! https://www.kyledraper.com/the-collaborative-group-coaching (https://www.kyledraper.com/the-collaborative-group-coaching) Connect with Coach Kyle: Website:https://kyledraper.com/ ( https://kyledraper.com) FB & IG: @coachkyledraper Everything Else:https://linktr.ee/coachkyledraper ( https://linktr.ee/coachkyledraper) Join Coach Kyle's Free Facebook Group: http://bit.ly/topofmindsellingfbgroup (http://bit.ly/topofmindsellingfbgroup) Hire Coach Kyle to Speak: http://bit.ly/coachkylespeakerkit (http://bit.ly/coachkylespeakerkit) Learn more about Content Compounding: https://www.kyledraper.com/content-compounding (https://www.kyledraper.com/content-compounding)

In this episode, Matt Johnson, the founder and CEO of Pursuing Results, a Done-for-You podcasting agency for business coaches, consultants and thought leaders joins us to share his insights on how can introverts channel their energies into marketing effectively and not get drained by being on social media all day. He talks about: --> How you can cut through all the noise without being bombastic, personality-driven or showing up louder and more frequently than your competitors --> His micro famous system and framework --> What influence building means in terms of content creation and distribution --> The process that goes into niche building --> Why you should review your values once in a while, and a lot more...

Matt Johnson is a marketing agency founder, podcaster, and musician. Matt runs a podcast launch & production agency based in San Diego, an international team that helps business coaches, consultants and thought leaders use done-for-you podcasting to attract an audience, build influence & become MicroFamous. “decide as quickly as possible who the right person is that you want to have in your life especially if you are doing client work. One of the best questions I have asked myself was if a client landed in San Diego, got off a plane and texted me and said hey man I just dropped in let me buy you a drink, come out. Who is the person I would want to get that text from that I would want to say yes to?… The faster you figure out who that right person is the faster you can make all those other decisions that I mentioned. Like what's the one thing I am going to sell to them? How do I become micro in that space to them? You can't make any of those decisions or take any action there until you make that very first decision. Who is that person that I want to serve and impact, person that I want to teach, train and lead? Who is that person that I want to hang out with? Make that decision as quickly as possible and then you can get busy doing the other stuff”…[Listen for More] Click Here for Show Notes To Listen or to Get the Show Notes go to https://wp.me/p6Tf4b-eXY

Matt Johnson is the Founder and CEO of Pursuing Results, a done-for-you podcasting agency for business coaches, consultants, and thought leaders. He is also the host of the MicroFamous podcast, the only marketing podcast designed for business coaches, consultants, and thought leaders, which aims to help them install the MicroFamous system into their expert business. He is also the author of the book, MicroFamous: Become Famously Influential to the Right People. Matt’s unique marketing strategy helps leaders reach the right people online, build the perfect audience, and create influence that converts into real sales and ROI. In this episode… Many entrepreneurs, consultants, and business leaders subscribe to the idea that the key to success is generating the maximum number of eyeballs on a piece of content. With this in mind, they hustle for hours every day to create mass amounts of posts and engage with hundreds—if not thousands—of people on social media. But what if there was a way to get the same results while spending half the amount of time and energy? With freedom being one of his core business values, Matt Johnson wanted to find an alternative to this hustler methodology. That’s when he discovered that generating the right views on your content works just as well as generating the maximum views. Based on this discovery, Matt developed his MicroFamous strategy, which helps business leaders reach the right people online, build an audience, and create influence that converts into real sales.  Matt Johnson, the Founder and CEO of Pursuing Results and host of the MicroFamous podcast, joins Dan Kuschell on this episode of Growth to Freedom to discuss his MicroFamous strategy. Matt explains what it means to be “microfamous,” how to use this marketing strategy to increase your sales, and why generating maximum views on social media isn’t always the key to success. He also shares his advice for reaching your goals and achieving more freedom as an entrepreneur. Stay tuned!

Episode 137 features Matt Johnson, Founder of Pursuing Results, a podcast launch & production agency based in San Diego.Find Matt Online:Website: https://pursuingresults.com/Linkedin: https://www.linkedin.com/in/pursuingresults/Facebook: https://www.facebook.com/getmicrofamousAbout Matt:Matt Johnson is a marketing agency founder, podcaster, and musician. Matt runs a podcast launch & production agency based in San Diego, an international team that helps business coaches, consultants and thought leaders use done-for-you podcasting to attract an audience, build influence & become MicroFamous.Matt is the author of MicroFamous and currently hosts the MicroFamous podcast. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.........Follow the Just Get Started Podcast on Instagram at @justgetstartedpodcast or Facebook https://www.facebook.com/justgetstartedpodcast and to learn more about me and what’s going on in my world check out https://www.brianondrako.com/now/ or find me on Instagram at @brianondrako or twitter @brianondrako As always, I’d appreciate a 5-star review on Apple Podcasts if you believe I’ve earned it. -> Leave a Review See acast.com/privacy for privacy and opt-out information.

Cal Newport of the Study Hacks blog shares two short posts about what to do when you're feeling uncertain with your life and pursuing habits the right way. Episode 060: Don't Know What To Do With Your Life AND Deep Habits: Pursue Clarity Before Pursuing Results by Cal Newport Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original posts are located here: http://calnewport.com/blog/2012/02/24/dont-know-what-to-do-with-your-life-seek-bargains/ & http://calnewport.com/blog/2014/08/29/deep-habits-pursue-clarity-before-pursuing-results/ And for a limited time BitTrust IRA is waiving the signup fee for OSD listeners - a $50 value. Go to BitTrustIRA.com/OSD Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group and Join the Ol' Family to get your Free Gifts! Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily --- Support this podcast: https://anchor.fm/optimal-startup-daily/support

Cal Newport of the Study Hacks blog shares two short posts about what to do when you're feeling uncertain with your life and pursuing habits the right way. Episode 060: Don't Know What To Do With Your Life AND Deep Habits: Pursue Clarity Before Pursuing Results by Cal Newport Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original posts are located here: http://calnewport.com/blog/2012/02/24/dont-know-what-to-do-with-your-life-seek-bargains/ & http://calnewport.com/blog/2014/08/29/deep-habits-pursue-clarity-before-pursuing-results/ And for a limited time BitTrust IRA is waiving the signup fee for OSD listeners - a $50 value. Go to BitTrustIRA.com/OSD Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in  The O.L.D. Facebook Group and Join the Ol' Family to get your Free Gifts! Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Cal Newport of the Study Hacks blog shares two short posts about what to do when you're feeling uncertain with your life and pursuing habits the right way. Episode 060: Don't Know What To Do With Your Life AND Deep Habits: Pursue Clarity Before Pursuing Results by Cal Newport Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original posts are located here: http://calnewport.com/blog/2012/02/24/dont-know-what-to-do-with-your-life-seek-bargains/ & http://calnewport.com/blog/2014/08/29/deep-habits-pursue-clarity-before-pursuing-results/ And for a limited time BitTrust IRA is waiving the signup fee for OSD listeners - a $50 value. Go to BitTrustIRA.com/OSD Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in  The O.L.D. Facebook Group and Join the Ol' Family to get your Free Gifts! Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

Cal Newport of the Study Hacks blog shares two short posts about what to do when you're feeling uncertain with your life and pursuing habits the right way. Episode 060: Don't Know What To Do With Your Life AND Deep Habits: Pursue Clarity Before Pursuing Results by Cal Newport Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original posts are located here: http://calnewport.com/blog/2012/02/24/dont-know-what-to-do-with-your-life-seek-bargains/ & http://calnewport.com/blog/2014/08/29/deep-habits-pursue-clarity-before-pursuing-results/ And for a limited time BitTrust IRA is waiving the signup fee for OSD listeners - a $50 value. Go to BitTrustIRA.com/OSD Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group and Join the Ol' Family to get your Free Gifts! Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily --- Support this podcast: https://anchor.fm/optimal-startup-daily/support

This week on The Digital Agency Insiders Podcast, Matt Johnson joins us to talk about his entrepreneurial journey and the importance of niching down your market to build influence. Matt Johnson is the founder and CEO of Pursuing Results. It is a done for you podcasting service which started in 2015, the platform caters to business coaches, consultants, and thought leaders.He is also the host of the Micro Famous Podcast and a co-host of Real Estate Uncensored and has been a sales and marketing coach, a sales manager, and a marketing director. Let’s dive into this week’s episode of The Digital Agency Insiders Podcast and learn more about how you can systematically niche down your market and become influential to the right people.

I got to interview my favorite podcaster! We talk about podcast marketing, developing systems, building teams, and getting featured on other podcasts. We talk about clarity of messaging and point of view. We even talk about old parody movies! Do not miss this fun and enlightening conversation. Matt on LinkedIn: https://www.linkedin.com/in/microfamous/ Pursuing Results: https://pursuingresults.com/ Digital Marketing Masters: https://hookseo.com/podcast

The events of 2020 have left many who thought they were in secure positions terrified by the thought of losing everything. There’s never been a more important time to rethink our livelihoods.    How can we prepare for the changes to come? What are the long-term implications for entrepreneurs?   While many of us are concerned about the future, there is opportunity for those willing to look. If we’re able to look past our immediate fears, we’ll always find a way to move forward- even in the face of Draconian governments.    In this episode, Founder of Pursuing Results and author of MicroFamous: Become Famously Influential to the Right People, Matt Johnson shares how to plot our next moves in the face of imbalance.    2020 should be a massive wake up call that the security you thought you had was a massive illusion all along. -Matt Johnson   Three Takeaways:   What to do if we own locally based businesses: Avoid tying income to a specific location. Start building a portable brand, so it’s easier to move away from states and governments that don’t serve our interests or beliefs.    How to make a successful jump into entrepreneurialism: Our current reality has forced us to realize what’s always been true: 80% of what we do in a day doesn’t make us money. People starting businesses now need to shift their focus to the things that bring us results.   How to become more influential to our ideal clients: The key to a successful business lies in building influence. Share knowledge and expertise on social platforms like Facebook Live to build an audience and create authority.      Guest Bio-  Matt Johnson is the Founder and CEO of Pursuing Results, a done-for-you podcast launch and production agency for coaches, consultants, and thought leaders. Matt is a podcast expert and on top of helping clients dominate their niches using the medium, he is the host of the MicroFamous Podcast, and Co-Host of Real Estate Uncensored. Matt is also the author of MicroFamous: Become Famously Influential to the Right People.    To find out more, go to: Pursuingresults.com Microfamousbook.com

Matt Johnson is a marketer, entrepreneur, podcast expert, and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting. Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored, and recently launched the Podcast Pitch Assistant training to help experts get pitched to podcasts consistently by their internal staff. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia. Learn more about your ad choices. Visit https://megaphone.fm/adchoices (megaphone.fm/adchoices)

Happy Monday, Let's Talk Sales listeners! Today's featured guest is Matt Johnson. He is the Founder & CEO of Pursuing Results, a “done-for-you” podcast agency. He also hosts the MicroFamous podcast, is a co-host of the Real Estate Uncensored podcast, and is the author of MicroFamous: Become Famously Influential to the Right People. Interview with […] The post Becoming MicroFamous with Matt Johnson appeared first on Criteria For Success.

SYNOPSIS Matt Johnson has successfully defined his niche business and his target client, and that's exactly the focus of his podcast/marketing company Pursuing Results. In this second of a two-part show featuring Matt, Marketing RV with Ranalli & Volpe continued the conversation about three concepts in Matt's book “Micro Famous”: getting seen, getting noticed, getting known. To get known and expand your client base, Matt quoted a real estate coach who once said, “Stop saying new things to the same people and start saying the same thing to new people.” To be micro famous to the right people, Matt recommends turning the traditional sales model upside down. Recognizing the burnout factor in the service industry, Matt suggests building lifelong relationships instead of clients for life, that way clients will cycle in and out of your business. Go to Pursuing Results to see how Matt pitches his business in a two-minute video on the home page. As for getting seen and getting noticed, which precede getting known, Matt recommends narrowing your focus. Until you reach the tipping point of influence, getting known, keep driving one message or focusing on a specific attribute/offering. Only after you become known should you expand your offerings. Matt cited examples of brands that broke out because they offered one specific product or service and added variations only after becoming household names. How does this entrepreneur manage his work life? Matt said he remains organized by theming his days and dedicating the first half of each weekday to work. He commits to working five hours a day and builds into his daily routine a lunch break and a workout. If Matt could recommend only one business book, it would be “The Star Principle” by Richard Koch. Click HERE to take Matt's free masterclass on how to get featured on podcasts as an expert thought leader. This is a video episode. Watch it on our YouTube channel. If you like this episode, share it. If you don't tell us why—you can follow Marketing RV, Gene, and Lorraine on your favorite social platforms. If you'd like to be a guest on the show or if your business would like to sponsor and host Marketing RV, contact us here. HIGHLIGHTS 01:10 How Matt defines his service 06:31 Dealing with client burnout 11:39 Which professionals should have a podcast 14:40 Monetizing your podcast 15:09 Crafting your point of view 16:00 A “Pursuing Results” success story 18:32 Getting seen and noticed 20:00 The tipping point of influence 25:59 Free master class info 26:54 Matt's one book pick

SYNOPSIS Matt Johnson of Pursuing Results was our special guest on yet another two-part Marketing RV podcast with Ranalli & Volpe. In this episode we dove deep into Matt's soon-to-be-released book “Micro Famous” but not before Gene derailed the conversation with Bublé vs. Bubly. Admittedly, that is some good advertising. Gene was one of the lucky few to get an advanced copy of “Micro Famous, and one of the concepts he found intriguing was: Get seen. Get noticed. Get known. Beginning with getting known, Matt said it comes down to sharing content that drives home your clear and compelling idea, which cuts through the noise. Consider your career a book. He suggested writing the subtitle first, and then building your brand around that. Link your personal brand to the problem you solve or the attribute for which you are known. It's akin to creating a positioning statement. The idea is to be specific because “if you're know for too many things, you'll get lost and confuse the market,” Matt said. As much fun as it is to hear this train wreck, try watching it! This episode was video conferenced since Matt is based in San Diego. Visit our YouTube channel to watch it. Matt Johnson hosts several podcasts each week, including Real Estate Uncensored with Greg McDaniel and Gene Volpe, which is referenced throughout the show. Be sure to check out Episode 045 for insights into Matt's podcast business Pursuing Results. If you like this episode, share it. If you don't tell us why—you can follow Marketing RV, Gene, and Lorraine on your favorite social platforms. If you'd like to be a guest on the show or if your business would like to sponsor and host Marketing RV, contact us here. HIGHLIGHTS 00:51 Gene breaks out the Bubly 04:50 Micro Famous 10:30 Strategy and Tactical approach to podcasting: It's in the book 11:45 Matt goes to Australia 13:25 The Evil Bald Nija 14:40 Conversion Code 18:15 Get known. 20:30 It comes down to positioning 23:23 Matt's definition of getting noticed 25:40 Hone your elevator pitch 26:39 Identifying your why to attract business

n this episode, I’m really excited to have as my guest, Matt Johnson of Pursuing Results, which is a podcast PR agency. His team helps business coaches, consultants and creatives own their niche or break into new markets through new media strategy and training, producing regular podcasts that allow his customers to have authentic dialogues with influencers in their target market. Sounds familiar???? Yes, we play in the same sandbox, and that sandbox is plenty big enough for all! In our discussion, Matt and I talked about: The triumvirate of authority, visibility, and relationships The importance of micro-niching and focusing on relationships rather than "numbers" Ways to get micro famous and why focusing on your ideal audience and clarifying your message is critical Listen to the podcast to learn more. Show Notes and Blog The Podcasts

The real estate market is always undergoing changes, so to keep up with the times we have to embrace new technologies. Which technologies should we be taking advantage of? How can we use virtual reality to our benefit and is it really something we should be investing in? In this episode, producer and 2019 co-host Matt Johnson joins us to discuss the possibilities for virtual reality use in real estate. Takeaways + Tactics Stay ahead of the curve. The future consumer will demand a virtual reality experience, so get involved in VR while it’s still under-utilized by other agents. Use VR to show buyers properties that haven’t been completed yet. Very few people can look at a swatch of flooring or finishes and visualize the finished product - use VR to help them visualize the finished property. To protect our commission percentage, we have to go the extra mile by offering a specialized service like VR. Don’t lose out on great results while trying to save money. At the start of this episode, we discussed why the future client will want a virtual reality option when searching for a house. After discussing the costs involved in setting up a virtual reality room, we heard how Elite KW is helping agents in their market to set themselves apart. We also discussed:   How virtual reality options can empower agents Which ‘virtual tours’ have become laughable Why agents need to see this as a worthwhile investment Guest Bio- Matt Johnson is the founder of Pursuing Results, a podcast launch and production agency that helps entrepreneurs use done-for-you podcasting to grow their audiences. Matt is the author of MicroFamous and is the host of the MicroFamous podcast. He is also a speaker and has delivered speeches to audiences across the US, Canada and Australia. To find out more about Matt, head to pursuingresults.com. If you’re a builder and you’d like to take advantage to the $2500 offer for virtual reality renders mentioned on this episode, head to getvrly.com Follow @jeffmcohn on Instagram

Welcome to this weeks episode of Master The Start! Our awesome guest today Matt Johnson. Matt is a marketer, entrepreneur, podcast expert, and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting. Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored, and recently launched the Podcast Pitch Assistant training to help experts get pitched to podcasts consistently by their internal staff. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia. This episode if freaking amazing! So listen in and let us know what you think:)

Listen to today's episode all about podcasting and networking. I interview Matt Johnson, CEO of Pursuing Results and Podcast Host of Micro Famous, about podcasting. We discuss how to: pitch your podcast get interviewed on someone else's podcast use podcasting for networking make money from being a guest podcast speaker and much more For show notes, go to: https://www.andreapalten.com/44  

Do you write your own story? Do you build your own personal brand?  In any environment, you need to take responsibility for your career, how you want to be, the reputation you want to be known for, because if you don't determine it, other people will do it for you.  In this episode, we're chatting to someone who helps leaders do exactly that: Matt Johnson.  Matt is a marketer, speaker and founder of San Diego-based PR and production agency, Pursuing Results. He runs a virtual team to share his core thoughts on leadership with people around the world.  He's also the host of the MicroFamous Podcast that aims to help people use podcasting as the new networking tool to become micro-famous in their fields, and has a book on the same concept being published soon.  Episode highlights: Who Matt is and what he does The importance of writing your own story and your own personal brand - if you don't others will do it for you Your personal brand might be determined by others based on interactions outside the office or on social media etc.  Matt on being introduced as ‘the podcast guy' and having to reset his personal brand Positioning himself as an authority The type of information to share to position yourself as an authority: what you know, what you're learning and what you're doing How Matt knew he was heading in the right direction - the level of engagement and how he felt when he got on the phone with clients How introverts can become a thought leader in their space - use podcasts to get yourself out there Leadership is driven by three things: personal performance, systems and people Why you can't rely on rockstar people to build a rockstar business A system takes more effort today but it makes tomorrow easier Running a virtual team and the importance of consistent communication and weekly meetings A business book that Matt swears by: “General and Industrial Management” by Henri Fayol What Matt and his team talk about in their weekly team meetings Holding people accountable to their performance goals as a leader Skills every leader needs to successfully manage a virtual team Projects Matt is working on now: the re-launch of his podcast and the publication of his book based around becoming micro famous Free training on Pursuing Results How Matt looks after himself - he doesn't schedule anything in the afternoon Useful links: Matt Johnson on LinkedIn  - https://www.linkedin.com/in/microfamous/ Matt Johnson on Instagram - https://www.instagram.com/microfamous/ Matt Johnson on Facebook - https://www.facebook.com/getmicrofamous Pursuing Results Website - https://pursuingresults.com/ Pursuing Results on Facebook - https://www.facebook.com/pursuingresultsllc/ MicroFamous Podcast - http://getmicrofamous.com/ People Leaders Website - https://peopleleaders.com.au/ People Leaders on LinkedIn - https://www.linkedin.com/company/people-leaders-pty-ltd/?trk=cws-cpw-coname-0-0 Jan Terkelsen on LinkedIn - https://www.linkedin.com/in/janterkelsen/ Michelle Terkelsen on LinkedIn - https://www.linkedin.com/in/michelle-terkelsen-creating-high-performing-teams-a992744/ People Leaders Facebook - https://www.facebook.com/PeopleLeaders/ People Leaders Twitter - https://twitter.com/PeopleLeaders People Leaders Instagram - https://www.instagram.com/people.leaders See omnystudio.com/listener for privacy information.

Matt Johnson is a marketer, entrepreneur, podcast expert and musician. As founder of Pursuing Results, a podcast PR and production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting. Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored, and recently a free training on how you can get featured on the right podcasts to grow your business.

Matt is a marketer, entrepreneur and podcasting expert. As the founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a virtual team helping business coaches and agencies break in and dominate new markets through podcasting.   Matt and David talk about the best formulas, formats, and mindsets to creating a podcast that effectively sells your product as a speaker, consultant, and coach!

Matt Johnson is Founder and CEO of Pursuing Results, a podcast production agency that works with emerging thought leaders – business coaches and consultants. Using a detailed process, Pursuing Results helps clients launch their brands, executes and distributes its clients' weekly video podcasts, and promotes thought-leader business growth. His “specialized assembly line” produces consistently high-quality, on time podcasts. Matt focuses on a narrow product/client niche, because he believes that, of all the content marketing things he used to do, podcasting produces the most growth and the most leads for his clients.  Matt believes that, in order to influence people to trust you and to take action, podcasts have to be structured in a particular way. In this interview, Matt outlines three things that turn a podcast from entertainment into a platform for leadership: Seeing is Believing: Podcasts should be conversations with other influential people. When people see that you are recognized as a leader in your “area,” they will believe you are a leader in your area. Share Client Successes: Feature conversations around your (past or current) client's successes. Put at least some focus on how the work you are doing (or have done) for them contributes to their success.  Go solo: Matt says, for a thought leader, having a podcast is akin to leading a church. If you are a leader in that church, you should be capable of delivering a sermon in that church. How to develop solo topics? Matt works with his clients to help them identify their beliefs, values, and opinions – breaking down their holistic viewpoint into small chunks, each of which can be used as a solo episode topic. The sweet spot is to “go solo” every third or fourth episode. How to keep the podcast momentum going and score some “quick wins”: Be strategic about whom you interview – make sure you have a good message-to-market fit Genuinely enjoy the interview conversations and the relationships you are building with your guests  Work behind the scenes to turn those relationships into a strategic referral network. Matt attributes a good part of his (and his client's) podcast success to the system he built around the process – and provides tips on strategic process-building and building checklists. He recommends that people who are considering starting a podcast . . . get interviewed themselves to nail down their message and what they want to talk about. How to get featured? A good start would be Matt's website at: http://howtogetfeatured.com. Matt can be reached on his company's website at: http://pursuingresults.com, where listeners can learn about his production service; on Instagram at: https://www.instagram.com/microfamous/, and on LinkedIn at https://www.linkedin.com/in/microfamous/. Matt will be launching a book, Microfamous™ in the near future.

Matt Johnson is a marketer, entrepreneur, podcast expert, and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting. Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored, and recently launched the Podcast Pitch Assistant training to help experts get pitched to podcasts consistently by their internal staff. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.

So many entrepreneurs take that powerful leap of faith to start their own businesses in the hope that they will achieve a measure of happiness, freedom, and autonomy in their lives. However, for far too many, the reality is that they merely end up having created a new "job" for themselves, and they find that they are spending all of their time working IN their businesses, as opposed to having their businesses work for them and give them the gift of time and happiness. What's the solution? In this episode, we talk with expert marketer, entrepreneur, musician, new media strategist, and CEO of Pursuing Results, Matt Johnson. Matt and his team have achieved massive success by unlocking the secret of BUILDING SYSTEMS in his business. By working only 6 hours per week, Matt runs a team of multiple professionals delivering top ROI and business value for Emerging Thought Leaders. A podcast host himself, Matt is currently working on his new book and brand, "MICROFAMOUS!"My favorite quotes from Matt Johnson (paraphrased):"You can create Exponential Freedom through Business Systems!""MICRO-FAMOUS!""Resilience is the key to converting your passion into business results!"Some of the best ways to get in touch with Matt are:https://www.instagram.com/microfamous/https://pursuingresults.com/http://howtogetfeatured.comAbout the I GOT HAPPY™ Podcast:At some point in our lives and businesses, we realize that despite conventional wisdom, success does not lead to happiness. In fact, we learn that it’s the other way around! We discover that everything works when happy meets purpose. In this podcast, we feature stories from highly successful executives, experts, and entrepreneurs, and we learn from them how they created the links between happiness, purpose, and high performance in their lives and businesses. For a weekly journey of mindset, motivation, and music, subscribe to the “I GOT HAPPY™ Podcast with Dr. Pelè.https://drpele.comSupport the show (https://drpele.com)

Today's episode is going to be a little bit “meta”... That's because we're talking about using a podcast, both your own and appearing on others, to build your reputation as a leader in your industry and attract clients.  In fact, I saw a post on LinkedIn the other day from Gary Vaynderchuck saying that starting a niche podcast is one of the most incredible opportunities for anyone in B2B.  So if he sees the power in podcasts, maybe it's time to take the plunge! But rather than listen to me ramble on about how transformative podcasting can be for you and your business, today I'm talking to Matt Johnson.  Matt is a fellow marketer, podcast expert, and founder of podcast PR & production agency, Pursuing Results. On this episode: Why podcasts are the “New Networking” Matt's journey from Real Estate, to musician, to podcast expert. How a single sentence can transform how you attract clients. How to use a “pitch assistant” to get featured on the right podcasts & leverage outside audiences to grow your business.  Why podcasting is all about “being in the right pond to get more fish on your hook”. The simple weekly podcasting formula Matt uses to get his clients results. How to win clients and generate revenue from podcasting. And much more! Resources Mentioned In This Episode: Visit Matt's website - Pursuing Results Check out Matt's amazing FREE training -  How to Get Featured On the Right Podcasts & Leverage Outside Audiences to Grow Your Business  Connect with Matt on Facebook Listen to Matt's YouX Podcast on Apple Podcasts Get The Guide I also wanted to let you know about a brand new free resource I've just released called... How To Stand Out And Attract Clients In A World Of Extroverts & Selfies: A Quietly Powerful Guide For Professional Introverts... (And Curious Extroverts!) There's both a PDF download and bonus video version. Essentially I created this after realising that, as an introvert who can at times be painfully shy, meaning that sometimes struggled to stand out and attract clients, I'm not alone! So if you're an introvert like me, perhaps at some level you've felt this has held you back in your business? Because even though you've been successful, you've always found it a little harder to attract clients in this age of social media and selfies, (and the thought of taking one, especially in public, makes you cringe…), than others who seem to embrace it. If so, this guide could be your saviour! >>Click here to get your copy

Hey everybody. Chris here, and today we have a special guest, Matt Johnson, who is ALL ABOUT podcasts. Matt runs an agency, Pursuing Results which is focused on providing turn-key podcast productions services and PR. Suffice to say he knows what he’s talking about when it comes to podcasting. As we continue to create new episodes for the All About Digital Marketing podcast, I’m happy to say, I’ve taken away loads from our conversation and I’m sure you will too. Whether you’ve already started a podcast, or you’re thinking of starting one, you’ll find this interview really helpful. Remember, you can check out the show notes and find all the links mentioned in the episode on www.allaboutdigitalmarketing.co.uk. Enjoy.

In this class, I'm joined by Matt Johnson, a podcast expert who gives you valuable strategies on how to leverage podcasting as a networking tool to build your freelance business, land more clients, and ultimately increase your visibility. We'll talk about it from a couple different angles - either hosting your own podcast or being featured as a guest on podcasts where your ideal client audience is hanging out. You'll also learn about profitable opportunities available for freelancers and virtual assistants seeking to add podcasting services to their business.   Podcast Outline:   0:00 - Opening thoughts 0:53 - Introduction to Matt Johnson 1:57 - Matt shares his Freedom Story and what he's up to now 4:26 - Matt describes his background as a musician 5:19 - The challenges of tapping into too many niches as freelancers   5:44 - Introduction to the topic of podcasting: The history of podcasting Why and how the trend is shaping now What makes podcasting unique: It's long-form content. It's portable and easy to consume. You can share your expertise in a less vulnerable format than video. It can be used as a networking tool by introducing people to each other.   12:28 - Craig shares his experience with podcasting How podcasting can position you as a credible business How a partnership developed from a podcast interview   13:45 - How freelancers can use podcasting to grow their brand and attract more clients   14:22 - Step One: Use podcasts to get yourself featured. Reach your ideal client. Remember that podcast hosts are starving for good guests with expertise. Use a good story hook.   20:02 - Two different types of people you're reaching: The audience The podcast hosts themselves Find 25 people that already have the trust of the clients you want to work with. Develop a strategic network of referral relationships.   23:37 - The importance of referrals and tracking the number of strategic introductions being made   24:19 - Making the podcast host your friend: How to be a magnetic guest: Get out of your own head and think about the podcast host and their audience and what they want. Have an attitude of contribution. Mirror and match the podcast host. Build some rapport before hitting record. If you're talking to someone of a high level and you're feeling intimidated, ask very simple (high-network) questions: Next trip or travel? Workouts, experiences? Upcoming conferences or speaking gigs? Mention people you're both connected to on LinkedIn. After a podcast episode, ask one question: “If I could introduce you to someone right now that would make a difference in your business or your life, who is that? What does that person look like?”   27:25 - The benefits of positioning yourself as a podcast guest or as a podcast host   28:25 - Running your own podcast show as a way to build visibility and attract clients: Imposter syndrome can hold people back from hosting. Three things you can share publicly that give other people the impression that you're an expert while you think you're faking it: What you know What you're learning What you're doing Make a list of all the different opinions that you would tell a client about how you believe your thing should be done.   31:31 - How podcasts are not about volume and number of visitors 34:13 - How podcasting resolves the credibility problem 35:50 - How it takes a while to shed the imposter syndrome 38:26 - How to get to know Matt Johnson more and suggestions for how to expand services to podcasters 42:27 - Closing thoughts Resources and tools discussed in this episode:   Matt Johnson's website:  Pursuing Results: https://pursuingresults.com/ Access Podcast Pitch Templates: podcastpitchtemplates.com Libsyn: https://libsyn.com  Facebook: https://www.facebook.com  Twitter: https://twitter.com  YouTube: https://www.youtube.com  Alexa: https://www.alexa.com  LinkedIn: https://www.linkedin.com  NPR: https://www.npr.org/ 

Matt Johnson is a marketer, entrepreneur, podcast expert, and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting.      In this episode, Karen and Matt discuss: Success Story of Matt Commit to Get Leads Work with influencers of your audience and you can gain their credibility and trust to help your show grow. Consult to Sell Live events and coaching/consulting are ways you can make money through podcasting – bigger ticket items can be monetized more quickly. Connect to Build and Grow Communicate a clear and compelling idea into the market. Success Thinking, Activities and Vision Measure what fuels you. What you focus on will drive you to success. Sweet Spot of Success     "Your clear and compelling should drive everything, especially the guests that you have on your own show. And it should be communicated. In the episodes that you have with guests, you still want to communicate your clear and compelling idea, whatever that is, in the conversations you have with other influencers."- Matt Johnson     *5 Minute Success - Listener Giveaway*   Go here to receive your FREE training on How to Get Featured on the Right Podcasts!     Connect with Matt Johnson:     Website: PursuingResults.com Speaker Page   Show: YouX Podcast – Turn Your Rockstar Business into a YouX Machine & Real Estate Uncensored – Real Estate Sales & Marketing Training Podcast Blog: YouX Blog LinkedIn: Matt Johnson Instagram: @youxmachine     About the Podcast   Join host Karen Briscoe each week to learn how you can achieve success at a higher level by investing just 5 minutes a day! Tune in to hear powerful, inspirational success stories and expert insights from entrepreneurs, business owners, industry leaders, and real estate agents that will transform your business and life. Karen shares a-ha moments that have shaped her career and discusses key concepts from her book Real Estate Success in 5 Minutes a Day: Secrets of a Top Agent Revealed.     Here’s to your success in business and in life!     Connect with Karen Briscoe:   Twitter: @5MinuteSuccess Facebook: 5MinuteSuccess Website: 5MinuteSuccess.com Email: Karen@5MinuteSuccess.com   5 Minute Success Links   Learn more about Karen’s book, Real Estate Success in 5 Minutes a Day   Karen also recommends Moira Lethbridge's book "Savvvy Woman in 5 Minutes a Day"   Subscribe to 5 Minute Success Podcast   Spread the love and share the secrets of 5 Minute Success with your friends and colleagues!     Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  

Matt Johnson is the Founder of Pursuing Results, a podcast production agency, and the Creator of The Podcast Pitch Assistant. Matt helps business coaches, consultants and creatives own their niche or break into new markets through new media strategy and training. In this episode, Matt and I discuss podcasting as a new form of networking, […] The post Creating Demand for What You Do with Matt Johnson first appeared on Ryan James Miller.

Today’s guest is Matt Johnson. Matt is founder of Pursuing Results, a zero-hassle podcast system to break into new markets, build strategic relationships, and create authority.

We welcome Matt Johnson to the Influencer Networking Secrets Podcast Show.   Matt Johnson is a marketer, entrepreneur, podcast expert and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting.   Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored, and recently launched the Podcast Pitch Assistanttraining to help experts get pitched to podcasts consistently by their internal staff. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.   Matt approached me over LinkedIn, which is one of the best ways to find opportunities to become a guest. Like any Radically Generous Entrepreneur, Matt draws near with a giving hand, never asking for anything but to get acquainted and add value.       Schedule Your Complimentary 30-Minute Podcast Consultation with Matt HERE:

In this episode, Stacy sits down with expert podcast host and Pursuing Results CEO Matt Johnson. The two reveal Matt’s extensive experience working in podcasts to discuss scalable marketing systems, turning expertise into business freedom, and the three keys to translating power into focused action.

Podcasting can do three things for you: build authority, visibility, and relationships. You don't have to have millions of downloads to have a six-figure business. Learn how to dominate your niche by leveraging the power of social proof. Matt Johnson provides great insights on this topic. Matt is a marketer, entrepreneur, podcast expert, and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting. Matt’s systems allow him the freedom to run the agency in 3-4 hours a week. Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored, and recently launched the Podcast Pitch Assistant training to help experts get pitched to podcasts consistently by their internal staff. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.

Matt Johnson is a marketer, entrepreneur, podcast expert, and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting.   Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored and recently launched the Podcast Pitch Assistant training to help experts get pitched to podcasts consistently by their internal staff. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.   http://pursuingresults.com/

Matt Johnson is a marketer, entrepreneur, podcast expert, and musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate their niche through podcasting.   Matt currently hosts niche business podcasts such as YouX and Real Estate Uncensored and recently launched the Podcast Pitch Assistant training to help experts get pitched to podcasts consistently by their internal staff. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.   http://pursuingresults.com/

Do you want to make a bigger impact and get your message out to more people this year? In this episode of the Marketing Funnel Show, I’ve got podcasting expert Matt Johnson, CEO of Pursuing Results and host and co-host of niche business shows, such as The YouX Podcast and Real Estate Uncensored, here to talk about how to quickly and easily get started as a podcast guest.

Matt Johnson is a marketer, entrepreneur, musician, and podcast host and expert. As founder of Pursuing Results, a podcast PR & production agency, Matt runs a worldwide virtual team helping business coaches and consultants break in and dominate new markets through podcasting. Matt's agency allows him the freedom to run the agency in 3-4 hours a week.

Matt Johnson- Matt Johnson is a marketer, entrepreneur, musician, and podcast host/expert. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting.   Matt currently hosts and co-hosts niche business shows such as The YouX Podcast and Real Estate Uncensored. He also speaks to experts and entrepreneurs on how to turn a rockstar business into a YouX Machine. As a featured podcast guest he speaks to audiences around the US, Canada, and Australia.   Connect with Matt: LinkedIn / Instagram  

2 short posts from Cal Newport of the Study Hacks where he shares why you should seek bargains and pursue clarity. Episode 508: Don't Know What To Do With Your Life - Seek Bargains AND Deep Habits: Pursue Clarity Before Pursuing Results Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original posts are located here: and  The Neat Company provides small business owners a cloud-based expense and document management system that makes bookkeeping and tax time a breeze. For a 30-day FREE trial, visit

So many of us take pride in offering high-touch, customized service experiences for our clients, where everything is tailored to each client’s specific needs—so why is this week’s guest finding so much success doing the opposite with his product? Matt Johnson, of Pursuing Results, is a former WordPress developer who pivoted his business into a podcast production company, and he offers his production services as a full-package, standardized product. He sat down to talk with us about what that means, why it works, how other professionals can implement and scale the product model in their own businesses, and where the future of podcasting is headed. The Beginning Matt got his start in WordPress development building a website for a piano studio, and then later built another for his first consulting client, which led him into the world of real estate. From there, he learned the benefits of optimizing teams and processes well enough to able to step back from the day-to-day. It was also where he first learned about turning something well-known as a service offering, like real estate sales, into a packaged product. The company made real estate transactions into a neat little product that anybody could sell. He got into podcasting from there, starting out doing webinars for the real estate company—then a coworker pitched him on doing an actual podcast. It was B2B, and they built a lot of strong industry relationships that way—but not much of a business model. “Initially we had no idea how to monetize it, which we would not recommend, by the way, but that's what we did and it all worked out in the end. But it did take us a longer path to figure out how to monetize. I jumped in without a plan.” They knew they wanted to be successful influencers, and that his partner wanted to work his way into coaching, so things snowballed from there—and Matt got very good at running podcasts. Monetizing Matt and his partner started monetizing by selling online courses and live events, which worked for awhile but burnt them out pretty quickly. His partner moved into a virtual real estate firm, where agents could actually switch their real estate licences over to him and, in exchange for a commission percentage, gain access to all his coaching and training materials for free. This was a highly successful model for him, but it didn’t translate well into industries other than real estate. Pursuing Results When Matt ventured into podcasting on his own, he was doing Facebook Live shows fairly regularly, and found that in order to keep up and keep the quality high, he needed help. He assembled a team that would let him focus on the content and the conversation, while handling day-to-day stuff like bookings, backend work and social media. And, well, the team got very good. When word spread through his podcasting audience about how he was managing to churn out such a high volume of high-quality work, people started asking to effectively rent out his production team. This worked for awhile, but customizing the approach for every single client generated a lot of mixed results, and so Matt and his team got down to standardizing their offering into a clear, defined product that would meet client needs and deliver, well, results. Podcasts As a product For Matt and PursuingResults, specializing their service down into a packaged-up product offering—that is, a clearly-defined service designed to meet a particular need, with minimal customization—has been hugely successful. Matt stresses that, while less customization might seem limiting at first, the reality is anything but. “We're not saying hey, go ahead and fit your round peg into my square hole, because it's easier for me to deliver, because I want to take more time off on Friday afternoons. It's not about that. It's about starting with the ideal client and what gets them the best results. It's starting with a methodology and finding an ideal result, and then going out and finding as many of those ideal clients as possible, and giving them that exact methodology. To me, that's actually serving them at a higher level.” Matt’s tips for moving from product to service: Let go of the ego. Your clients think their problems are completely unique; you think your services are completely unique, but it most cases, neither of those things are really true. Find your ideal client. Who are you best equipped to serve? What kind of client are you very good at delivering to—and, for that matter, very excited to deliver to? Find the process for that client. Once you know what kind of client you want to work for, nail down the exact, specific processes that will meet these clients’ particular needs best and deliver the very best results. Find and market to those specific clients. Find your niche, and own your niche. When your work is highly specialized, you gain access to tight-knit networks of similar clients, and their testimonials about your product will connect well with others in the niche. Process As he gets more and more hands-off with his production company, turning more day-to-day responsibilities over to his team, Matt has a defined approach for making sure everyone is still turning out great results. He calls it “I do it, we do it, you do it.” It’s pretty simple: Initially, he goes through all the processes himself, documenting as he goes. Then, he goes through them together with his team, tweaking where necessary and making things as clear as possible so that everyone can understand the system. Only when the processes are optimized and clear to everyone does he move to the handoff, a.k.a. the “you do it” stage, where team members can follow the process themselves with no trouble. The other part of assuring quality, for him, is continuously applying and revisiting processes. He and his team make heavy use of checklists in Trello, and if any deviation from the standard procedure needs to happen, they update the list to account for it. When mistakes happen, his first step is always to refer back to the process. If it was followed correctly and a mistake still happened, the process needs fixing. If it wasn’t followed correctly, then it was human error—and the process still needs fixing. Matt really believes in using systems and processes to account for natural human behaviour, rather than leaning on the unreasonable assumption that everyone on his team will be giving it 100%, forty hours a week, every single week. What’s Next For Podcasts? Matt says he’s seen podcasting go through a few different phases. First, the agency phase, where lots and lots of podcast production agencies popped up to do customized, end-to-end, hands-off production delivery, or as he calls it, the Done-For-You model. Next came the DIY wave, where podcast producers went the route of selling courses and tutorials to teach clients how they could make their own podcasts from scratch, with their own people and their own equipment—the Do It Yourself model. So what comes after DIY? Matt thinks it’s a bit of a blend: the Done-With-You model, as he calls it, where companies seeking to leverage podcasts for their businesses will want to train one person on their teams to manage podcasts as part of their overall branding and social media. He thinks the podcast production company’s role will be to bring in training, tools and systems to these businesses so that they can bring their podcasting in-house, with a promise of producer support along the way. You can check out what Matt does at Pursuing Results, or find him on Twitter @PursingResults.

Appearing on podcasts is a great way to establish ourselves as experts and land more clients by reaching people who are in need of our help. But what kind of podcasts should we pitch? How can we find our niche? What should a pitch look like? And should we spend time sending pitches ourselves? In this episode, Matt Johnson talks about how to find the right podcasts and write a pitch that gets noticed.   Everyone is pitchable for the right show. -Matt Johnson   3 Things We Learned From This Episode Sometimes, being invited as a guest on a big podcast isn’t as beneficial to our business as we would like. Because the audience is so wide, they all have different problems to solve. When we focus on podcasts that are very niche, and everyone in the audience has a problem that we can solve, that’s where we get the traction we need. The best way make sure we actually get featured on a podcast is to find the right show. Finding the right niche makes it easier for us to come up with a story and have useful experiences to share on the podcast. The process of discovering new podcasts and pitching takes quite a bit of time. This is why it’s so important for us to have someone do the pitching for us so we can spend our time on higher value activities. Another shortcut to successful pitching is using pitching templates that are proven to work.   Guest Bio Matt Johnson is a marketer, entrepreneur, musician, and podcast host/expert. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting. Matt currently hosts and co-hosts niche business shows such as The YouX Podcast and Real Estate Uncensored. He also speaks to experts and entrepreneurs on how to turn a rockstar business into a YouX Machine. As a featured podcast guest he speaks to audiences around the US, Canada, and Australia.

Segment 1: Jessica Abo is an award-winning television host, YouTube influencer, professional speaker, and the author of Unfiltered: How to Be as Happy as You Look on Social Media.Segment 2: Matt Johnson is a marketer, entrepreneur, musician, and podcast host/expert. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting.Segment 3: Dr. Kristen Sosulski is Clinical Associate Professor of Information, Operations & Management Sciences in the Leonard N. Stern School of Business at New York University, where she teaches MBA students and executives data visualization, computer programming and business analytics. Kristen is author of “DATA VISUALIZATION MADE SIMPLE: Insights Into Becoming Visual”.Sponsored by Nextiva, Square Payroll, and LinkedIn

Don’t shoot for the stars. In this episode, I speak with Matt Johnson, Founder and CEO of Pursuing Results. We talk about what self-awareness means to him, and specifically, we get in to why it’s best to look at goals as minimums and not maximums. He explains a method for productivity, accountability, and self-awareness reflection that gave me pause, even though conceptually, I’ve heard it before. He also described how this method of setting goals creates more freedom in his life, while still driving productivity.

If you are looking to be a guest on a podcast what are the things you should be aware of and look for.  If you are going to host your own podcast it should not only tell the audience what you do, but what you are an expert at. This week we get meta with out guest Matt Johnson, host of the "YouX" podcast and Founder / CEO of Pursuing Results.  Matt shares a bit of his expertise in using podcasting to break into new markets and build strategic relationships.   If you are thinking of starting a podcast don't miss this episode!

A+ players know their worth.  Putting them through B processes will turn them off. Understand the difference between an A+ and B players:  what turns off the A+ player during the hiring process, and why low level administrators should not manage the hiring process. Matt Johnson and I speak about how companies should treat A+ talent.     Takeaways + Tactics A+ player knows their numbers and achievements . B players don't. Hiring processes for entry level workers and executive level candidates are different. Most A+ players won't stand for being treated like an applicant. During the good times, companies are more likely to hire B players to ease the workload.  During hard times, the rockstar will stand out.   Learn More About Your Host: Co-founder and Managing Partner for Northstar Group, Craig is focused on recruiting senior level leadership, sales and operations executives for some of the most prominent companies in the aviation and aerospace industry. Clients include well known aircraft OEM's, aircraft operators, leasing / financial organizations, and Maintenance / Repair / Overhaul (MRO) providers. Since 2009 Craig has personally concluded more than 150 executive searches in a variety of disciplines. As the only executive recruiter who has flown airplanes, sold airplanes AND run a business, Craig is uniquely positioned to build deep, lasting relationships with both executives and the boards and stakeholders they serve. This allows him to use a detailed, disciplined process that does more than pair the ideal candidate with the perfect opportunity, and hit the business goals of the companies he serves.   Guest Bio Matt Johnson is a marketer, entrepreneur, musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting.

Podcasting is a great way to build a relationship with your audience by giving them something more than a blog post to connect with. How can you use podcasting as an authority builder, and why should you be more than just an interviewer? What kind of feedback can you expect? In this episode the CEO of Pursuing Results, Matt Johnson, speaks all about podcasting and why you should start one too!   3 Things We Learned From This Episode   Putting out a podcast that gets ignored is not failure; it’s feedback. When you know what your audience doesn’t respond to, you avoid making even a more costly mistakes, such as putting together a course without having any feedback ahead of time. Podcasting is a great authority builder if you know how to use credibility by association. Don’t just be the interviewer. When you have heavy hitters on your podcast, engage in conversations with them instead of just asking questions. Social proof is another credibility builder, so make sure you help the guests promote the podcast episode on their social media accounts as well. This will also help you receive more exposure and get invited to speaking events.   You don’t have to have a million downloads to have a six figure business. You can dominate a category in the minds of your audience. Focus your marketing efforts and build your business on that. Additionally, the relationships you build with your guests will serve as another opportunity to grow.   Guest Bio: Matt Johnson is a marketer, entrepreneur, musician. As founder of Pursuing Results, a podcast PR & production agency based in San Diego, Matt runs a worldwide virtual team helping business coaches and agencies break in and dominate new markets through podcasting. Matt currently hosts and co-hosts niche business shows such as The YouX Podcast, Real Estate Uncensored, The Team Building Podcast, and Level Up. He also speaks to experts and entrepreneurs on how to turn a rockstar business into a YouX Machine. He is a featured podcast guest and speaks to audiences around the US, Canada and Australia.

The marketing funnel keeps getting longer, so we need to provide more value. How do we make sure we’re giving value every step of the way? How does Facebook make this easier? How do we increase the reach of the marketing content we put out? On this episode of The Local Domination podcast, Matt Johnson joins us for a mastermind about the 5 most effective local marketing strategies. People cannot tell how technically good we are at what we do, they review us based on the quality of the experience we gave them. -Matt Johnson Takeaways Polls are self-congregating devices that give you an idea of who is interested in your content and who you can send your marketing to. Always craft mobile and desktop Facebook content differently. Cast a wider net by marketing to the lukewarm people, not just the people who need your service right now. Resource + Links Get the Ultimate Testimonial Toolkit - 100% Free. Subscribe to the Local Domination Podcast on iTunes. At the start of the show, we talked about using boosted Facebook videos to track the people who engage with your content, so you can remarket to them. Next, we talked about mastering the lengthening of the marketing funnel and how to use Facebook to make that easier. We also talked about the importance of having really good ad graphics, how to use chat bots, and the advantages of joint ventures, Towards the end of the show, we talked about what truly motivates clients to hire service professionals. Matt also shared insights on; The importance of “easy yes propositions” How to strategically use Facebook groups How to tap into someone’s network Why you need to be the orchestrator not the technician When it comes to marketing, instant gratification is only going to work for people who need your service right now. If you don’t cast a wider net to the more lukewarm and cold people, you are missing the opportunity to create long-term business. Reach out to the world at large, and then start drawing them in a little closer one step at a time, providing value at each level. Give them the cheese by avoiding making an ask too soon in the process. Remember people hire you because of the service you provide, so perfect that experience for them. Make sure it’s systematic, highly professional, conveys your unique value prop and ultimately, makes you look good. Guest Bio Matt Johnson is the founder of Pursuing Results, a podcast PR firm that provides production and guest booking services. Matt is also a partner in Elite Real Estate Systems, which consults with agents around the country to build dominant real estate teams. Connect with Matt on LinkedIn.

Most people are terrified to face the truth of who they are and this stands in the way of growth and change. How do we move beyond fear and change the language of our minds so that we can imagine and create success? On this episode of Pursuing Results, we discuss this in conjunction with […]

Through the rises and dips of the path to success, where is the most powerful place to derive our motivation and validation from? Do we find it in the faces of people we aim to please or is it possible to get all the fuel you need from within? On this episode of Pursuing Results, […]

The image many have of an entrepreneur is an individual who is juggling too many things and is busy to the point of having way too much on their plate, but is this a healthy model to aspire to? On this episode of Pursuing Results, Matt and Greg speak with real estate investor and podcaster […]