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Is your online presence attracting or repelling clients? Scott Vancea, a tech veteran and co-founder of Optimize5, sits down with us to reveal the crucial steps real estate pros are missing online. In this episode, we unpack the shocking truth about how agents are failing their online presence and missing out on crucial leads. Learn the simple, often free steps you can take today to dominate local search and build a reputation that attracts clients like a magnet. Exposing the common mistakes, reveal the overlooked opportunities, and deliver actionable strategies to transform your online brand and skyrocket your business. Connect with Scott on - LinkedIn. Learn more about Optimize5 on - Facebook - Instagram - LinkedIn - TikTok - YouTube and online at optimize5.com. Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube - Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com. Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod This podcast is produced by Two Brothers Creative.
Is your website still telling the story of the business you were three years ago? In this episode of SoTellUs Time, Trevor Howard and Troy Howard dive into the signs that it's time for a brand refresh—and how you can update your image without blowing your budget. Whether you're a solopreneur, small‐business owner, or marketing manager, you'll learn practical tips to make a powerful first impression and keep your brand ahead of the curve.
This dual feature episode explores the legacy of Susan Kare, the designer behind the original Mac icons, with guests Amy and Jennifer Hood, the twin creatives behind Hoodzpah, known for their bold branding and empowering creative business strategies._______Support this podcast with a small donation: Buy Me A CoffeeThis show is powered by Nice PeopleJoin this podcast and the Patreon community: patreon.com/womendesignersyoushouldknowHave a 1:1 mentor call with Amber Asay: intro.co/amberasay_______Sources / Links:Susan Kare's Prints: kareprints.comSmithsonian ArticleAmy and Jen's Book: Freelance and Business and Stuff by Amy Hood and Jennifer HoodAbout SusanSusan Kare is a graphic designer and pioneering iconographer best known for her work on the original Apple Macintosh in the early 1980s. With a background in fine arts, she had no prior experience in computer graphics when she was hired to design the first digital icons and typefaces for the Mac. Using graph paper and pixel constraints, she created some of the most enduring symbols in tech history, including the Happy Mac, the Command key symbol, and the original Mac fonts like Chicago and Geneva. Her designs humanized technology, making computers intuitive and accessible to non-technical users. After Apple, she continued shaping digital interfaces at NeXT, Microsoft, Facebook, and Pinterest, and today, she serves as a Design Architect at Niantic Labs while selling limited-edition prints of her iconic designs.About Amy & Jen HoodAmy and Jen Hood are the twin sister duo behind Hoodzpah, a Southern California-based branding agency known for its bold, strategic, and personality-driven design work. Since founding Hoodzpah in 2011, they have worked with major brands like Disney, Nike, and 20th Century Fox, creating memorable identities and custom typefaces. Beyond client work, they are passionate about helping creatives build successful careers—they wrote Freelance, and Business, and Stuff, a practical and empowering guide to running a creative business, and have launched resources for designers, including brand identity courses and custom fonts. With a fearless approach to branding and a deep understanding of creative entrepreneurship, Amy and Jen have carved out a distinctive place in the design world while uplifting the next generation of creatives.Amy and Jen's Book: Freelance and Business and Stuff by Amy Hood and Jennifer HoodFollow Amy & Jen:Amy's Instagram: @amyhoodlumJen's Instagram: @thegoodhoodStudio Instagram: @hoodzpahdesignWebsite: hoodzpahdesign.com ____View all the visually rich 1-min reels of each woman on IG below:Instagram: Amber AsayInstagram: Women Designers Pod
Lindsey Carter, founder and CEO of SET ACTIVE, is a true trailblazer who bootstrapped her way to building a double-digit, million-dollar activewear brand in just six years. By pioneering a community and content-led strategy, she has disrupted the activewear category with her elevated athleisure approach and high standard in digital branding and social media storytelling. In this episode, Lindsey shares her inspiring journey from her early corporate days at NBC Universal to launching her own venture. She chats with Elizabeth about her hands-on experiences with product development, community building, and maintaining work-life balance, while revealing the secrets behind SET ACTIVE's authentic connection with its community. She also shares some of her favorite things that keep her thriving as an entrepreneur, even if it means missing out on a late night dinner. Episodes Here Say Hi To Elizabeth and Purely Elizabeth: Website | InstagramLindsey: SET ACTIVE | Lindsey's Substack | IG Mentioned: TheraFace Depuffing Wand Kerastase Below Deck
Building a brand isn't about throwing stuff together and hoping it sticks—it's about mixing the right ingredients, setting the perfect tone, and baking it to golden perfection. In this episode of Talk Like A Brand, we're going Behind the Oven Mitt to show you how to bake a brand that's unforgettable. From setting your vision (aka preheating your oven) to adding your own unique flavor, we're breaking down the steps to brand success—one delicious bite at a time. Ready to whip up something amazing? Hit play and let's get cooking! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!
How can real estate agents effectively use social media to build their brand and attract clients without feeling overwhelmed? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Sara Gentry, a dynamic real estate agent with a background in social media management. With over a decade of experience in digital marketing and nearly three years of real estate success, Sara shares invaluable insights on how agents can harness the power of social media to grow their business. She discusses the importance of consistency, storytelling, and engagement, highlighting how even new agents can make an impact without spending a fortune on advertising. Sara also reflects on her journey from California to Jacksonville, her transition from social media consulting to real estate, and the lessons she has learned along the way. She and Tracy dive deep into practical social media strategies, including the importance of video content, authenticity, and using analytics to optimize reach. Whether you're new to the business or looking to refine your social media presence, this episode is packed with actionable advice to help you elevate your real estate game. What's the biggest challenge you face with social media marketing? Share your thoughts with us in the comments or on social media! Highlights 00:00 – 09:31 Sara Gentry's Journey into Real Estate Transitioning from social media manager to real estate agent How marketing experience shaped her real estate career Early challenges in navigating the industry Learning from top agents like Stevie Hahn The role of mentorship in her success 09:32 – 16:59 Social Media Strategies for Real Estate Agents Why social media is essential for realtors today Free marketing vs. traditional advertising methods Engaging storytelling to attract potential buyers The importance of video content in building trust Overcoming the fear of being on camera 17:00 – 27:44 Optimizing Social Media for Maximum Engagement Integrating personal and business social media accounts The difference between Instagram Stories and Grid posts Boosting posts: When it's worth the investment How Facebook targeting helps attract the right audience Understanding social media analytics to improve reach 27:45 – 37:32 Branding and Lead Generation through Social Media Establishing credibility through consistent content Avoiding the “secret agent” syndrome The role of social media in the lead nurturing process Converting social media interactions into real estate clients The power of local and community-based content 37:33 – 47:59 Overcoming Real Estate Challenges Building confidence as a new agent Asking the right questions and finding reliable mentors Handling tough negotiations and objections Dealing with unexpected real estate hurdles The importance of adaptability and creative problem-solving 48:00 – 01:25:07 Real-Life Case Study: A Property Mystery Unraveled Uncovering a seller's septic system misrepresentation Navigating property disclosures and due diligence Working with JEA to resolve billing confusion Managing buyer concerns during contract periods The importance of thorough property inspections Conclusion. Quotes: “Don't flood your stories with it. Your stories are to nurture people already following you. Your grid is your public resume.” – Sara Gentry “You have to show up on video. People want to know who you are before they trust you with a transaction.” – Sara Gentry “Social media is a free marketing tool, but it's only as effective as the effort you put into it.” – Sara Gentry “The goal isn't just to sell—it's to stay top-of-mind. Social media keeps you relevant and builds relationships over time.” – Sara Gentry To contact Sara Gentry, learn more about her business, and make her a part of your network, make sure to follow her on LinkedIn, Instagram, and Website. LinkedIn: https://www.linkedin.com/in/sara-gentry-419410168/ Instagram: https://www.instagram.com/sarajessicag/ Website: https://saragentry.904homeguide.com/ If you want to build your business and become more discoverable online, Streamlined Media has you covered. Check out how they can help you build an evergreen revenue generator all powered by content creation! SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best. #RealEstateMarketing #SocialMediaForRealtors #RealtorBranding #DigitalMarketing #InstagramForRealtors #RealEstateSuccess #MarketingTips #RealtorLife #ContentCreation #BusinessGrowth #SocialMediaTips #JacksonvilleRealEstate #RealEstateCoaching #Entrepreneurship #HomeSelling #LeadGeneration #PersonalBranding #RealEstatePodcast #BusinessMindset #SocialMediaStrategy
Wie wird eine digitale Marke geführt? Wie kann Vertrauen aufgebaut werden? Darum geht es in der Folge mit Roger Tschallener. Er ist Head of Marketing Strategy & Branding bei der SMG Swiss Marketplace Group. Die SMG Swiss Marketplace Group AG ist ein Netzwerk von Online-Marktplätzen. Das Portfolio umfasst vier Geschäftsbereiche mit fast 20 Marken: Immobilien, Automotive, Allgemeine Marktplätze sowie Finanzen und Versicherungen. Colin stellt Roger '5 schnelle Fragen': - Was bedeutet Markenführung für dich? - Wie setzt ihr Markenführung bei euch um? Wie schafft ihr es, Vertrauen aufzubauen? - Warum ist die Komplexitätsreduktion in der Strategie (bei euch) so wichtig? - Welche Wirkung erzielt ihr mit der Markenarbeit? Qualitativ wie quantitativ? - Blick in die Zukunft: Wie entwickelt sich das Thema Markenführung? Gewinnt oder verliert es an Relevanz? Und wie entwickelt sich Markenführung bei euch?
In this episode of the Leadership Loading Podcast, host Jason McClaren chats with Paige Arnof-Fenn, founder and CEO of Mavens & Moguls, a global branding and digital marketing firm. With over 23 years of experience, Paige shares insights into creating a strong online presence, building a personal and business brand, and the importance of consistency in digital marketing. Key takeaways include: Why everyone, including small business owners and professionals, is a brand. The significance of having a strong and consistent online presence. Avoiding the pitfalls of spreading yourself too thin across multiple platforms. Paige's journey from Procter & Gamble and Coca-Cola to founding Mavens & Moguls. The importance of reputation management and standing out in a crowded marketplace. Get in touch with Paige: Website: https://mavensandmoguls.com/ LinkedIn: https://www.linkedin.com/in/paigearnoffenn/ Keywords: Leadership Loading Podcast, Jason McClaren, Paige Arnof-Fenn, Mavens & Moguls, Digital Branding, Personal Branding, Marketing Strategies, Reputation Management, Online Presence, Marketing Advice.
At the Retail Collective's CEO Roundtable in September, a dynamic influencer panel shared insights on building brands and navigating the creator economy. Panelists included Bubba Page, a serial entrepreneur and investor connecting influencers with startups; Lindsay Arnold, a former "Dancing with the Stars" professional turned mom influencer and founder of The Movement Club; Sarah Merrell, a marketing professional turned creator collaborating with over 40 brands annually; Daniel Harmon, co-founder of the Harmon Brothers and an expert in viral video marketing; and London Lazerson, a marketing expert and co-founder of Final Boss Sour, blending content creation with entrepreneurial ventures. Their diverse experiences offered actionable strategies for leveraging influencer marketing effectively.
In this episode, we're joined by Sydney Lopez, a social media expert and stylist with over a quarter million followers on Instagram, to explore how salon and spa owners can revolutionize their approach to social media. Sydney shares her client-centered strategy that shifts the focus from showcasing services to celebrating the real stars of your business: your clients. Learn how to create an online community, craft compelling content, and highlight your salon's unique culture to drive real growth.Whether you're struggling to engage your team in social media efforts, attract new clients, or recruit top talent, Sydney's practical tips will empower you to elevate your online presence. Discover how to turn social media from a chore into a tool for building relationships, boosting bookings, and showcasing your salon's culture and values.Connect with Sydney on Instagram: @sydneyannlopezhairRegister for Sydney's 2-day Digital Branding & Social Media Workshop: https://strategies.com/seminar/digital-branding-social-media-crosswalk-03-25Watch the video version of this episode: https://youtu.be/YVajfMz8BIkTo learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, schedule a free 60-minute strategy session:Schedule a free 60-minute strategy session: https://strategies.com/free-coaching-session Strategies: https://www.strategies.comSalon/Spa Business Coaching: https://strategies.com/memberships/In-Person Salon/Spa Seminars: https://strategies.com/seminars/Podcast: https://strategies.com/podcast/Instagram: https://www.instagram.com/strategies4biz/Facebook: https://www.facebook.com/strategiesTikTok: https://www.tiktok.com/@strategies4bizThe Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.
In the episode In The Club powered by Club Colors, Laurie Buman, the Director of Design and Identity at the University of Chicago, delves into the branding and marketing strategies behind the award-winning Big Brains podcast at the University of Chicago. Discussing the alignment of various university functions, the refreshed branding efforts in 2019, and the importance of creative and fun elements in branding, the conversation highlights the role of centralized documents and licensing sheets in maintaining brand integrity. Additional topics include the challenges and rewards of mission-driven design, insights into creating engaging initiatives such as scavenger hunts, and managing color schemes and logo use across departments. With tips for young designers and reflections on collaborative projects, this episode offers a comprehensive look at maintaining a cohesive and dynamic university brand.KEY TAKEAWAYSCommunication and Meetings: Regular communication and monthly brainstorms are essential for aligning different functions within a university's branding efforts.Brand Identity: Successful branding involves putting the podcast brand forward and subtly integrating the university's identity to appeal to a broader audience.Audience Engagement: Creative initiatives like changing podcast episode colors and organizing interactive events like scavenger hunts enhance brand engagement.Licensing and Marketing: A strong relationship with licensing teams and clear guidelines are crucial for maintaining brand integrity across various products and platforms.Educational Impact: Mission-driven design in a higher education setting provides both professional fulfillment and a sense of contributing to societal improvement.Adaptability: Being flexible with bookstore merchandise and incorporating trending fashion elements while maintaining core brand identity is important.QUOTES"We wanted it to really feel fresh and exciting... like something we always knew was happening.""You have to have a clear description of how those can be used.""Figure out where your heart is and what kind of things are important to you.""Work that's aligned with who you are and makes a difference... you're going to be a much happier designer.""As a brand director, we have a resource page that says, 'Here's where you download the guidelines... the assets... the logos.' Very clear."Connect and learn more about Laurie Buman.https://www.linkedin.com/in/laurie-buman-b8ab715/If you enjoyed this episode of In the Club Podcast with Club Colors, please leave us a review on your favorite podcasting platform!Club Colors: https://www.clubcolors.com/
In the episode In The Club powered by Club Colors, we are joined by Laurie Buman, the Director of Design and Identity at the University of Chicago, as she takes us through her journey from a high school artist to a vital player in university branding. Laurie shares her experience transitioning from advertising to a purpose-driven role in higher education. She discusses the challenges and triumphs involved in creating and maintaining a cohesive brand identity for UChicago, including the development of a new logo system and brand guidelines. The conversation delves into balancing heritage with modern relevance through careful font selection, digital and physical branding efforts, and the crucial role of environmental graphics, especially in the medical field. Laurie also emphasizes the importance of consistency across various university departments, student organizations, and vendor partnerships, highlighting the collaborative initiatives needed to keep the university's brand both traditional and forward-thinking.KEY TAKEAWAYSCareer Beginnings: Laurie started her journey in creative design with the influence of her high school art teacher and worked her way up through various roles in the University of Milwaukee bookstore.Transition to Advertising: She spent 25 years self-employed in the advertising industry, gaining diverse experience with clients and agencies, particularly enjoying branding for startups.Higher Education Focus: Laurie moved to a role at the University of Chicago, driven by a desire to apply her design skills to a purpose beyond selling, and now works as the Director of Design and Identity.Branding Strategy: She emphasizes maintaining traditional elements while incorporating modern design techniques, such as pairing traditional Garamond font with a modern sans serif font.Collaborative Efforts: Laurie's work involves collaboration across various departments to ensure brand consistency, even integrating environmental grQUOTES"I've always been an artist. And so my high school art teacher really helped guide me on my path to getting into college.""I was looking for work that had a little bit more of a purpose from a higher level instead of advertising.""One great thing about being the branding director is that I also oversee licensing. I get a really broad view of what's happening at the university.""We're an institution that's based in tradition. That cannot change... but we're looking forward to it.""It's always based in tradition, but with a modern spin.""Being self-employed for 25 years was a great start to coming into a higher education space."Connect and learn more about Laurie Buman.https://www.linkedin.com/in/laurie-buman-b8ab715/If you enjoyed this episode of In the Club Podcast with Club Colors, please leave us a review on your favorite podcasting platform!Club Colors: https://www.clubcolors.com/
Ticiano Paludo é doutor em comunicação pela PUCRS/FAMECOS. Como resultado da sua tese, publicou o livro “Mitologia Musical: Estrelas, ídolos e celebridades vivos em eternidades possíveis” (Appris, 2017) no qual analisa o papel social e criativo dos ídolos musicais comparando David Bowie, Kiss e Lady Gaga. É formado em publicidade e propaganda e atua como músico, artista e sound designer desde o final dos anos 1980. Já recebeu diversos prêmios locais, nacionais e internacionais pelos seus trabalhos. Tem obras artísticas expostas em Bienais (como por exemplo a Bienal do Mercosul), em Londres, Atenas, Venez e Roma. Já produziu projetos sonoros para empresas como Iguatemi, ALL, Souza Cruz, Gerdau, Electrolux e Converse. Estuda processos criativos e geração de conceitos há mais de três décadas. Atuou como professor da PUCRS durante 16 anos nos cursos de Publicidade e Propaganda e Arquitetura e Urbanismo. Estuda e ministra cursos livre sobre Arte e Estética Contemporânea, Ativação de Marcas, Digital Branding, Influenciadores Digitais, Produção em Áudio, Storytelling e Visualidade e Significação. Atualmente faz seu segundo mestrado em Poéticas Visuais no Instituto de Artes da UFRGS. Links externos: http://www.criatici.com Instagram @ticiano.paludo Instagram @criatici Contato: contato@criatici.com Deixe seu comentário e compartilhe com seus amigos! Entre para o grupo no WhatsApp com os avisos e seja sempre o primeiro a saber: https://chat.whatsapp.com/JfBvXy64OLh19TzBJHE1OR Agradecemos o apoio da Camisaria Fascynios, que há mais de 35 anos fabrica camisas do 1 ao 12. Entra no site www.camisariafascynios.com.br, compre a sua e tenha um presente do Coachcast: desconto de 15% na sua compra (basta usar o código COACHCAST). Siga a Fascynios @camisaria_fascynios
In this inspiring episode, Vanessa Dew, co-founder of Health-Ade Kombucha, shares her journey of transitioning from building a $300 million beverage empire to her next chapter of helping other founders. Vanessa reflects on the challenges of balancing personal identity with professional success and offers insights into personal growth, leadership, and the importance of community. She highlights her passion for creating meaningful, intimate experiences for women entrepreneurs, as well as her exploration into "unsexy" but profitable small businesses. Through her candid conversation, Vanessa encourages listeners to embrace vulnerability, challenge societal expectations, and prioritize their well-being while building their careers.About Vanessa Dew:Vanessa Dew is a magnetic professional speaker, entrepreneur coach, and co-founder of Health-Ade, one of the world's most successful kombucha brands, reaching nearly $300 million in retail sales and available in over 50,000 stores. Named Entrepreneur of the Year by USC Marshall School of Business, she mentors up-and-coming founders. Having been recognized in world-renown publications like Forbes and Glamour, she was also named one of the Gold House A100 List of most impactful Asians. Her insights have been featured on popular shows such as 2nd Life, Gritty Girls, Asian Boss Girl, and The Mad Happy Podcast. Vanessa's passion for empowerment led to The Gold House Futures Scholarship. Engaging in investment, advisory, and board roles, she's spoken on esteemed panels and delivered keynotes at Expo West and influential stages worldwide. As a formidable businesswomen and mother of two, Vanessa Dew is more than a name; she is the embodiment of optimism, resilience, family values, and the audacity to dream big.
In this episode of CU on the Show, host Doug English talks with John Janclaes, President of Nymbus CUSO, about how credit unions can drive growth through digital branding, strategic partnerships, and modern technology. John shares real-world examples of credit unions successfully launching niche digital brands to meet diverse member needs and discusses the importance of shifting from a vendor mindset to a partnership mindset. Tune in to learn how Nymbus is helping credit unions innovate, grow, and thrive in today's digital-first world.
In this episode, we dive into the inspiring journey of building a successful skincare brand and online community with Ashley Mixon. She shares how a personal passion for skincare led to the unexpected creation of her now thriving TikTok and Instagram following, as well as the development of her own skincare line, Mixon Method. Starting from a place of helping others and never intending to monetize, she grew a community of over 500,000 followers in just a year and a half. We discuss the importance of taking action without waiting for perfection, overcoming fear, and empowering others with confidence in their skincare routine.About Ashley:Ashley Mixon is a former model with a passion for makeup, skincare, and all things beauty. She loves sharing her knowledge and expertise while helping everyone feel confident in their own skin. Ashley's ‘Mixon Method' goes beneath the surface to nourish your mind through the rituals of skin care.Follow along with Ashley on Instagram and TikTok
Branding and Marketing expert, Camille Moore, joins Christina for a conversation exploring the shift away from overt promotional content to more authentic, community-driven engagement, highlighting the importance of integrating personal branding and expertise in successful marketing. For entrepreneurs and small business owners, Camille emphasizes the need for a strategic approach to social media, focusing on quality content, audience research, and clear branding goals to effectively reach and engage target audiences. Whether you're starting out as a solopreneur or building a luxury brand, understanding these key insights can help you navigate the complexities of digital marketing and create meaningful connections with your audience. About Camille:In today's crowded market, standing out requires more than just resources—it demands a compelling brand story and strategic market positioning. Without these, a brand risks fading into obscurity. Camille Moore excels in crafting engaging brand narratives and applying data-driven marketing tactics to ensure brands are not only seen but remembered. Leveraging innovative digital marketing techniques, Camille brings insights from top global brands to create impactful strategies that resonate with the right audience and drive results.Follow along with Camille on Instagram and TikTok
In this episode, Adam interviews Natasha Walstra, a LinkedIn expert with a unique approach to personal branding and social selling. With a background in sales and personal branding, Natasha helps entrepreneurs and sales professionals leverage LinkedIn to build their businesses. She shares insights on creating valuable conversations, engaging content, and building relationships to grow your brand. Natasha's strategies are tailored to help you stand out, making this episode a must-listen for anyone looking to maximize their LinkedIn presence effectively.Natasha Walstra, founder of NearPoint Strategies, stands at the forefront of integrating personal branding with strategic sales, offering a unique blend of empathy and business acumen.With a diverse background that spans the globe, from the innovative corridors of Silicon Valley to the rich cultural settings of Argentina and France, Natasha has mastered the art of nuanced communication and relationship building.At NearPoint Strategies, Natasha leverages her deep understanding of sales and personal branding to develop custom strategies that elevate clients' visibility and authority through genuine interactions. Her approach is designed to help entrepreneurs and sales professionals meet their goals through personalized, relationship-focused strategies.Connect With Natasha on LinkedInResources Mentioned:NearPoint Strategies | WebsiteNearPoint Strategies | InstagramChatGPT | WebsiteForbes Books | WebsiteFind More From Adam Packard:Adam Packard | LinkedInNinja Prospecting | WebsiteNinja Prospecting | X (Formerly Twitter)
There is a right way and and wrong way to use social media for digital branding and business. Facebook, Instagram, X, LinkedIn, and TikTok are all used in different ways. Many times, it's the wrong way. DIGITAL BRANDING WITH SOCIAL MEDIA On this episode, we talk with Dr. Dumont Owen about Digital Branding with LinkedIn and social media. Download Dumont's Lucrative LinkinIn Roadmap HERE. THE WRONG WAY TO USE SOCIAL MEDIA I recently went through my Facebook friend requests to decide which I would accept. There were the usual fake profiles. Plenty of coaches and podcasters. And as I always discover, many marketers disguised as a potential friends. As soon as I accepted these friend requests, eight of them sent me a DM. APPOINTMENT SETTER The first said, "Hey, Hope you're doing well! Do you need a trained and experienced appointment setter who will book 5-10 sales calls every day on your calendar and increase your sales up to 2X ROI & Results?" There wasn't even small talk. This guy just went straight for the pitch. I usually unfriend these people and then block them. When I use social media, I enjoy partnerships and collaboration. This guy would have made more progress with me had he said, "We offer trained and experienced appointment setters. Would you be interested in collaborating?" With a question like this, I might put them in front of my audience. He could have even asked, "Who do you know?" If I needed it, I would have said, "Me." Much less spammy. IGNORING THE QUESTION The next DM flat out ignored my question. He said, "Hey Erik! Great to connect...I see you're a coach." After I confirmed that I am a coach, I asked who he likes to connect with. He ignored my question and pasted this response: "Hello Erik..nice to meet you!I actually work for a coach who runs a free fb group he allows his members to promote for free in front of 27,000+ active members! It's great place for you to get leads but also be a part of a really supportive community. Happy to send you the free link to join if you feel it could be valuable for you." He ignored my question and appears to only be interested in pitching. Time to unfriend. LIKE-MINDED PEOPLE ON SOCIAL MEDIA The next was a way I appreciate. She said, "Thank you Erik, for accepting my invitation to connect here on FB. Looking forward to seeing more of your posts and getting to know you." After an exchange about who she connects with, she told me she is just looking to connect with like-minded people. She then asked about me. I replied with a bit about my interest in partnerships. It was a conversation to see how we might build a relationship. This is the way to use social media. Relationships. I love it. COMMON SOCIAL MEDIA FRIENDS The next guy did something similar. He said, "Hey Erik, thanks for accepting my friend request. It appears we have quite a few friends in common." We had a good chat about the people we know and how we might connect with others. This again was about relationships. Great work here. JUST HEY Another just said "Hey". We know each other, because I was on her summit. This is a perfectly acceptable way to use social media. Connect and build relationships with people you met elsewhere. All good here. MY MASTERCLASS Next was another pitch. He said, "Great to connect with you here Erik. Hope you're having a good day so far!" I replied with, "Thanks. I love to connect people. What type of people do you like to connect with?" His response was, "Mostly entrepreneurs, coaches and consultants. Actually, I don't know if you're interested but on the 1st of August, I'll host a Masterclass called... Cool if I send you more info here?" Uh, no thanks. I'm not interested in another masterclass. Learn a bit more about me. BLAH BLAH BLAH The next message looked oddly like an earlier message. But, it was from a different person. I don't know if this is an agency who has hired a bunch of people to scrape Facebook or a coach who has a bunch of minions. The message started with, "Hey Erik, it's great to connect with you." My typical response is, "Thanks. I love connecting people. What type of people do you like to connect with?" She said, "You're welcome. I see you're a coach as well. I actually work for a coach who has a free FB group for coaches & course creators like yourself. Blah Blah Blah. Happy to send over the link to join if you feel this would be valuable for you." No. I don't need another Facebook group. I'm in too many right now. THE SOCIAL MEDIA FRIEND PITCH Another previously ran a company in the podcast space. I thought we were already friends on Facebook. My bad. After a quick exchange, he says, "Finally got back into the podcast space. I'm basically doing freelance marketing." Then came the question about his product. I'll give him some slack. I actually know him. His question may be a way we can collaborate. We'll see what happens here. NO FRIEND REQUEST One final DM didn't even send me a friend request. This message was just a DM that said, "I hope you are staying well and healthy. I am Rosey, a virtual assistant who loves doing any repetitive administrative and marketing tasks you may have." It continued on with the pitch. I didn't respond. I just blocked. Facebook isn't a place where I'm looking for solicitation. I wish I had one of those "no solicitation" signs people put on their front doors. RELATIONSHIPS ON SOCIAL MEDIA Using social media to build relationship and increase your brand is a much better approach. Granted, this takes a lot longer than spamming people trying to get someone to take your offer. However, it is much better in the long run. Your business will be much healthier. DIGITAL BRANDING Dr. Dumont Owen leverages her extensive knowledge of personal and digital branding to help coaches, consultants and subject matter experts get clients in record time using LinkedIn. A storyteller at heart, she weaves magnetic brand narratives that distinguish her clients from their competitors and position them as the go-to experts in their field. Dumont is the creator of the Lucrative LinkedIn System, a 5-step system for attracting, engaging, and converting contacts to clients on LinkedIn. Download Dumont's Lucrative LinkinIn Roadmap HERE. 17:56 Started on LinkedIn, quickly found success. 22:17 LinkedIn connections should be meaningful, not numerous. 25:29 LinkedIn's tool measures social selling performance. 28:31 Audio on LinkedIn is recent and beneficial. 29:34 Create content to engage and build trust. 33:58 Digital branding application: tools, resources, strategies, ownership. 36:42 Authenticity means owning your story and being bold. 42:06 Clarify goals, know niche, promote brand, update profile. 43:47 Step by step guide to LinkedIn success. If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.
Send us a Text Message.Human Design Gate 8: Embrace Your Inner Rebel TrendsetterIn this episode of the Conscious Code Series on the EmbodyME Podcast, host Crystal Renae, the Soul Brand Alchemist, explores Human Design Gate 8, also known as the Rebel Trendsetter or the Gate of Contribution and Fulfillment. Crystal explains the various interpretations of Gate 8 across Human Design, the Gene Keys, the I Ching, and astrology. She discusses the gate's overall energy of individuality, authenticity, and influence, highlighting its journey from the shadow of mediocrity to the gift of style and ultimately to the highest frequency of exquisiteness. Crystal provides insights on the shadow aspects of Gate 8, such as conformity and artificiality, and offers guidance on embracing authenticity, stepping out of comfort zones, and embodying a rebel spirit to inspire others. Listeners are encouraged to reflect on their unique contributions and take bold actions to express their true selves.Join the Conscious Code Collective Membership at on $47 per month!00:00 Introduction to the Conscious Code Series00:30 Exploring Human Design Gate 8: The Rebel Trendsetter02:02 Understanding the Shadow of Gate 8: Mediocrity05:32 Embracing the Gift of Gate 8: Style08:05 The Siddhi of Gate 8: Exquisiteness10:23 Practical Tips and Contemplative Questions11:48 Conclusion and Next StepsSupport the Show.Join the Soul Brand Alchemy ProgramConnect with Crystal Renae: Instagram TikTok YouTube Facebook Website
In this entertaining episode I dive into the dynamic world of marketing and branding alongside my guest, the marketing maestro Marc Picard. We dissect the crucial differences between these two concepts and discuss how a business's core values and mission are integral to establishing a strong brand identity. Sharing our personal experiences and success stories, we highlight the dangers of marketing without a solid branding foundation and the significance of organic growth through authentic brand representation. Key Takeaways: 1. Branding vs. Marketing: - Branding is the gut feeling a company evokes through its core values and mission. - Marketing involves the strategies and tools used to promote these core values. - A brand is defined by public perception rather than just the company's perspective. 2. The Essence of a Strong Brand Identity: - Consistency and a commitment to core values are essential for long-term brand evolution. - Rebranding should enhance trust rather than disrupt it. 3. The Power of Brand Presence: - Customer perceptions and reviews play a crucial role in shaping a brand's reputation, particularly in service industries. - Consistent marketing efforts over time contribute significantly to brand building. - Authenticity and staying true to one's values help maintain a strong brand identity. 4. Digital Branding and the Art of Influence: - Influencers and digital platforms have changed the landscape of branding and customer loyalty. - The "tribe factor" is critical in modern marketing, where consumers seek to belong to a community represented by a brand. - Brands must navigate the delicate balance between maintaining their essence and adapting to the digital world.
Unlock the secrets of taming the digital marketing beast with the savviness of AI as digital marketing maven Jason Barnard joins me for a mind-expanding journey. A consummate edutainer, Jason started teaching me amazing new concepts off the bat during our pre-recording chat and I had to include those powerful 6 minutes in the final edit for you!We navigate the neural pathways of AI technologies like Gemini, ChatGPT and Microsoft Copilot, drawing lessons from how their information processing works so you can further enhance your digital strategies. You'll discover how a UNIFIED online presence is not just a choice, but a necessity in today's AI-driven world, and why treating Google like a child might just be the master key to communicating with all AI technologies.Through this episode, you'll also learn the power of managing your digital brand for maximum visibility and the critical importance of anchoring your online identity with a personal touch, ensuring your voice stands out among the AI-generated chatter.The grand finale of our conversation is not just a call to action, but an invitation to revolutionise your digital presence with Jason's expertise. You'll learn and gain a deep understanding of how a focused digital footprint can catapult your business's success and why direct human interactions still reign supreme in building meaningful connections. Get ready to be inspired and level up your expertise with all things digital branding and i Intelligence!Enjoy!Connect with Jason at https://www.kalicube.comSupport the Show.You can now support the show and help me to keep having inspiring, insightful and impactful conversations by subscribing! Visit https://www.buzzsprout.com/1716147/support and thank you so much in advance for helping the show!Links:Roberto on Instagram http://www.instagram.com/robertorevillalondonTailoring Talk on Instagram http://www.instagram.com/tailoringtalkpodcastTailoring Talk on YouTube https://youtube.com/@robertorevillalondonCreditsTailoring Talk Intro and Outro Music by Wataboy on PixabayEdited & Produced by Roberto RevillaConnect with Roberto head to https://allmylinks.com/robertorevillaEmail the show at tailoringtalkpodcast@gmail.com
Explore the concept of "Phygital" experiences in this episode, where we uncover how sensory marketing influences consumer interactions with brands in both physical and digital spaces. From the psychology of sensory stimuli to brand harmonization strategies, discover the keys to creating immersive and memorable experiences that foster lasting consumer connections. Tune in to learn how sensory connections are reshaping marketing in the digital age. #phygital #consumerresearch #sensorymarketing #sensory #consumer #behavioralscience #sensoryscience #hcdresearch --- Send in a voice message: https://podcasters.spotify.com/pod/show/mindset-hcd-research/message
Today, Karen is diving deep into the world of authentic branding and entrepreneurial growth with her special guest, Deevo Tindell of Fusion Creative. From exploring the essential components of consistent and effective branding to navigating the multifaceted challenges of raising capital, this episode is packed with actionable insights. Deevo shares his entrepreneurial journey, having launched, scaled, and sold multiple businesses, and offers his expert advice on bridging the gap between knowledge and implementation. Karen and Deevo will unpack the power of community feedback, the significance of understanding your audience, and the critical need for adaptability in today's competitive market. Whether you're an entrepreneur seeking to refine your brand message or an investor looking to understand the nuances of capital funding, this episode promises valuable takeaways to elevate your business endeavors. So, don't skip a beat—tune in and learn how to align your business messaging with customer needs for sustainable success. Remember, it's all about congruence, consistency, and adaptability. And listen for Deevo's invitation to listeners to reach out for business or branding advice. Onwards and upwards! Key takeaways in this episode: 1. Self-Awareness and Adaptation for Growth - Listeners encouraged to evaluate processes and identify knowledge gaps. - Seeking feedback and making improvements discussed with coaches and mastermind groups. 2. Community Engagement: - Advantages of engaging with groups, including Facebook groups. - Reciprocal nature and valuable insights from community involvement. - Differentiating business with an ecosystem around it 3.Branding and Marketing - Branding Importance and the significance of consistent and authentic branding in business success. - Branding is often perceived as intangible, yet essential in a crowded, competitive marketplace. - Transition from logos to emotional connections and customer experience. - Adapting branding strategies to connect digitally with customers. - Devevo explains with a Diet and Exercise Analogy - Branding compared to a weight loss program for emphasizing consistency and action. 4. Entrepreneurial Insights - Entrepreneurial Challenges with an analogy of not being able to read the label from inside the jar. - Need for external opinions for gaining perspective. - Understanding customer perspectives and reverse-engineering solutions based on needs. - Balancing work with personal life and making decisions aligned with personal values. 5. Wealth Building and Capital Raising - Raising Capital: Understanding investor audience and attracting customers via a sales funnel. - Collaboration with branding experts for fine-tuning messaging. - Common goal of creating wealth between entrepreneurs and investors. - Advocacy for non-traditional investment methods and access to capital. 6. Karen's Unique Branding and Challenges - Dual Audience Challenge - balancing services for entrepreneurs and educating investors -Attention Spans and Messaging: - Challenges of communicating complex business offerings in the digital age. - Increasing number of investors and addressing misconceptions about angel investing having gambling-like risks. - Finding a unifying message that resonates with different customer segments. - Common Thread Identification: streamlining and communicating a unified brand message. Bio: Deevo Tindell has always thrived on involvement and diversity. During their school years, Deevo was not only a key figure in setting up intramural programs but also an active participant in various clubs, student councils, and a myriad of other activities. This immersive approach was driven by a broad spectrum of interests and an energetic enthusiasm for being part of different initiatives. Upon graduating in his junior year, Deevo's drive and connections led to exciting opportunities in New York City, where he secured internships and furthered his professional journey. Deevo's transitioned from finance to entrepreneurship as he launched and sold businesses, including Fusion Creative and Carolina Sport and Social. Deevo's story is one of dynamic engagement and a relentless pursuit of varied interests. For more information and to connect with Deevo Tindell, visit fusioncreativebranding.com TOOL to assess your brand strength: https://fusioncreative.scoreapp.com/results/66229dc71b192441148698 Karen Rands is the President of Kugarand Capital Holdings where her extended team offers coaching and services to small business owners providing capital strategy and investor acquisition through the Launch Funding Network. As a thought leader in Angel and Crowdfund Investing, Karen offers investors decision tools, education, screening, due diligence, and syndication services through the National Network of Angel Investors. Karen wrote the best selling primer for new Angel Investors - Inside Secrets to Angel Investing and now offers digital beginner and advanced courses covering Angel and Crowdfunding Investing on the Compassionate Capitalist Academy financial education platform. More information can be found at http://karenrands.co When you subscribe on the contact page you will receive her Compassionate Capitalist short video tips by email, her ebook 12 Secrets of Innovation and Wealth and have an opportunity to schedule time to chat with Karen directly. Please help us build the Compassionate Capitalist community by subscribing, liking, and sharing this podcast. The Compassionate Capitalist Show is also on Youtube @angelinvesting with a library of over 280 episodes. Keywords: Podcast Insight, Self-awareness, Adaptation, Feedback and Growth, Community Engagement, Raising Capital, Entrepreneurial Challenges, Connection and Networking, Social Media Presence, Compassionate Capitalist, Brand Differentiation, Authentic Branding, Knowledge Gaps, External Opinions, Brand Scoring Tool, Branding Success Formula, Entrepreneurial Journey, Business Growth, Branding and Marketing, Consistency in Messaging, Investor Education, Customer Experience, Branding Audit, Business Messaging, Investor Mindset, Entrepreneurship Trends, Digital Branding, Holistic Branding Approach, Wealth Creation, Business Blogs, Online Branding.
Digital Branding, Markenidentität sind in der heutigen Zeit wichtig will man als Unternehmen nicht den Anschluss verlieren. Doch wie geht man dies am besten an? Auf was muss man schauen damit man als Unternehmen erfolgreich sein kann? Fabian Wicki von Gestalt.ch befasst sich genau mit solchen Themen. Zusammen mit Michel Perret diskutiert er bei Techbeats über den Paradigmenwechsel den die zunehmende Digitalisierung mit sich bringt und über vieles mehr.
Nik Sharma, the brains behind Sharma Brands, has gone from freelance hotshot to the head honcho of a major digital agency that's a big deal in the CPG world. Nik walks us through how Sharma Brands evolved, bringing everything in-house. Think of it as a digital shopping mall, where each floor offers a new, top-notch service to boost your brand's online presence.Highlights(00:00) Sharma Brands and the DTC Evolution(08:34) Cutting Through the Noise(16:10) Brand Building and Content Creation(30:18) Retail Sales and DTC Technology(34:44) E-Commerce Strategies and Missed Opportunities(44:10) Learn More About Nick SharmaNik dishes out his playbook on e-commerce success. He talks about the importance of testing your market, crafting content that clicks, and building a killer team. We explore tech tools that can give your business a leg up, like subscription optimization and creating landing pages that hit the mark.Don't miss this opportunity to enrich your digital branding toolkit with insights from a top expert in the field.Show LinksNik's newsletterSharma BrandsJolieJudySponsorsFree 30-day trial of Zipify OCUIntelligemsNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.
In this episode, we are joined by Diane Marie Pisera, a maven in the world of entrepreneurship and strategic online presence. Diane, with her wealth of business acumen, dives into the nuances of self-reliance in business and the courage it takes to make decisions independently, contrasting with the collaborative safety net found in corporate roles. Throughout the episode, Diane offers sage advice on the art of decisiveness and the constant companion of responsibility in entrepreneurial life. Her philosophy underscores that while the pressures of autonomy can be daunting, embracing them is pivotal to adapt and thrive. Listeners will find solace in Diane's candid acknowledgment of the initial stress of entrepreneurship, coupled with her assertive guidance for overcoming it. One focal point of discourse is Diane's strategic approach to social media—a tool that can both empower and overwhelm. Diane champions the idea of carving one's niche in the digital ecosystem by concentrating efforts on a few select platforms and crafting a clear, consistent content methodology. She details the intricacies of calibrating content for various social mediums, from the professional landscape of LinkedIn to the vibrant realms of Instagram and TikTok, ensuring alignment with each platform's unique user behavior and preferences. Tune in to this insightful episode for a comprehensive guide to refining your business strategy, social media finesse, and networking wisdom. WHAT'S COVERED IN THIS EPISODE 09:04 Owning a business means being decisive always. 14:34 Define purpose, focus on specific subjects, consistency. 18:58 Using TikTok text for better visibility. 27:50 Verified testimonials on LinkedIn add extra trust. 40:55 LinkedIn analytics improve post performance through engagement. CONNECT WITH OUR GUEST Website: https://www.dmbconsulting.co Instagram: https://www.instagram.com/dmbconsulting LinkedIn: https://www.linkedin.com/in/dianemariepisera YOUR RESOURCES Work 1:1 with Jessica Frigon: https://www.projectloveco.com/services CEO Thrive Kit: https://projectloveco.myflodesk.com/ceothrivekit
Paul Zanardo, Zanardo Dezignz, LLC, and Sheldon Guan, Pro Computer (Family Business Radio, Episode 49) On this edition of Family Business Radio, host Anthony Chen was joined by two superb business owners, Paul Zanardo, Zanardo Dezignz, LLC, and Sheldon Guan, Pro Computer. Paul talked with host Anthony Chen about how he got into the web […] The post Paul Zanardo, Zanardo Dezignz, LLC, and Sheldon Guan, Pro Computer appeared first on Business RadioX ®.
Namrata Kamdar is the founder of Plenaire, a skincare brand born from a genuine need for safe, effective and enjoyable skincare; perfectly encapsulated in its name derived from the French expression for ‘in the open air'. A former Unilever executive working on the likes of Dove, Comfort and Lakme, Namrata is a true branding expert, spreading the message that beauty can be as much about an end product as it is self-discovery.If you enjoyed this episode, please make sure you like, subscribe, leave us a review and share with anyone you know who will love it too! Founded Beauty is available on all podcast platforms and we release new episodes every Monday and Thursday so be sure to follow the podcast to be notified. We really appreciate every single listen, share, and review. It goes such a long way and helps us reach new listeners. Follow Akash & Namrata: Akash Mehta: @mehta_a Fable & Mane: @fableandmane www.fableandmane.com Namrata Kamdar: @namratak Plenaire: @plenaire_official www.plenaire.co Follow us on Instagram @founded.beauty and TikTok @foundedbeauty. For more information about Founded Beauty, please visit www.foundedbeauty.com #foundedbeauty Hosted on Acast. See acast.com/privacy for more information.
Mike Cuesta and Juan Molina are good friends in Miami. We met back when they led the Marketing and Strategy for CareCloud the Cadillac of RCM for medical practice. Both of them were with CareCloud from the very early days. They now lead Atomic Health, a Product UX and Design company to help med tech meet the needs and demands of the end user. Key Points Designing software experiences that improve the patient experience and improve physician productivity (UX) Designing brands and websites to help companies reach physicians and hospitalsSales to Physicians Dashboards are designed as a tool for constant process improvement and excellence Please subscribe to our podcast on apple or amazon and give us a great review. You can make suggestions for guests and topics on our website below. Thanks for listening. Follow us on social media YouTube, Instagram, WebPage The Pediatric Lounge - A Podcast taking you behind the door of the Physician's Lounge to get a deeper insight into what docs are talking about today, from the clinically profound to the wonderfully routine...and everything in between. The conversations are not intended as medical advice and the opinions expressed are solely those of the host and guest.
Business leaders have historically played a significant role in using their platform and influence to speak out on pressing issues such as social justice, equality, and sustainability. However, in recent months, companies and organizations that had previously pledged to “create more inclusive cultures” have recently provided a "no comment” when asked to speak on hot-button issues. Why are leaders communicating less during heightened moments of crisis? The podcast breaks down why “authenticity” is paramount when corporate executives engage in civil discourse. The show wraps as the panel provide their communications-focused predictions for 2023 – propaganda, tech companies going bankrupt, the metaverse, and why TikTok will ultimately be banned in the U.S. according to Austin: “If you don't think China is using ByteDance to spy on you, you're completely misguided.” Editor's Note: Season five is here! The podcast ushers in a new era with the addition of Kim Davis as a co-host – and we couldn't be more excited.Music Credit: Smoke (with Lostboycrow) – Feather FOLLOW US ON SOCIAL MEDIA
Communication provides a myriad of opportunities to connect with our audience. However, without the ability to cut through the noise with transparency and clarity, much of the messaging continues to be a struggle. And if you were to ask Kim Davis, President and Chief Strategist of The KD Company, we have a communication problem, and it stems from a lack of trust. Kim joins Austin and Hattie to share insights from her experiences working with diverse clients and teams to help them transform their approach to increase engagement, productivity, and profits.Kim is also a sports talk show host and producer of “Chalk Talk”, a weekly live-streaming show about sports, news, business, and trending cultural topics featuring interviews with local sports leaders. Kim drops knowledge and gems comms pros are sure to love and want to add to their communication strategy.Music Credit: Smoke (with Lostboycrow) – Feather FOLLOW KIM ON SOCIAL MEDIA
As digital technologies increasingly shape how we interact with brands, culture and leadership play an increasingly important role in digital branding. With so much noise and competition online, companies need to have a strong sense of self that comes from a clear and purposeful culture. And it's just as important for companies to have leaders who can authentically represent and champion that culture. That is what our guest, Rachel K. Cross, talks about today. Rachel is a globally-accomplished marketer, writer, speaker, and the Chief Business Sherpa of Rachel K Group. In this episode, Rachel discusses the role of culture and leadership in digital branding and how they can help create more authentic and engaging experiences for customers and employees alike.Love the show? Subscribe, rate, review, and share! https://www.monigle.com/
We are so excited to welcome Dr. Charity C. Campbell this month for this special episode of "Thrive In Purpose". It is so important to not only know who you are but began to live and walk in who God says you are! Visit Our Website: www.findingyourheart.org Join Our Email List: https://www.findingyourheart.org/subscribe_______________________________________________________________________Learn More about Dr. Campbell! She is a Doctor of Management and a digital organization development and leadership specialist. She works with organizations to help them develop the necessary structures, processes, and protocols needed to succeed in the digital age.Dr. Campbell helps leaders understand and embrace the changes that are happening in the workplace, and develop the skills they need to lead their teams into the future. Dr. Campbell is also an international speaker, having presented at international conferences and seminars both online and offline.As a Digital Branding and Marketing Consultant, Dr. Campbell has over thirteen years of experience in brand communication, content creation, marketing, web and graphic designs, social media management, and SEO (search engine optimization). Her passion for helping clients communicate and connect with their target market is shown in her ability to deliver results.Dr. Campbell has helped clients from more than 30 countries create memorable and aspirational brands that resonate with their target market. Bridging the gap between traditional branding and marketing and new media campaigns, Campbell's expertise has resulted in a diverse set of experiences for her clients.Dr. Campbell's motto on leadership is that "leadership is not a rank it's an approach!" About Dr. CMillennial Global Leader Digital OD & Leadership StrategistTMDr. Charity C. Campbell, DM, RODC (Dr. C) is a doctor of management, world-class millennial global leader, multi-passionate entrepreneur, academic professional, international speaker, and mentor.Now as the digital OD and leadership specialist for millennial
Exposure Ninja Digital Marketing Podcast | SEO, eCommerce, Digital PR, PPC, Web design and CRO
Brand building is important. But, most digital brand building doesn't work. But I've found a better way. I call it IBBR. Listen along to find out what it is (and how you can use it). Get the show notes @ https://exposureninja.com/podcast/249/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
Cathy Hackl,Co-Founder and Chief Metaverse Officer of Journey, joins Randi Zuckerberg in the crypto café to talk about current and ongoing trends in the development of the Metaverse, how companies and brands should be thinking about the metaverse, what we can look forward to in the future and more!
Depending on who we ask or what we consume in the media, the psychology of wealth for many individuals can be viewed as a more subjective term. As a culture that mostly views ‘chasing paper' to accumulate visible assets, are we doing all that we can to ensure that our abundance is creating a legacy for our families, and impacting in our communities?Author, CPA, and attorney David York has worked with a number of financially successful clients over the years, and their interactions have left an indelible mark that also drives his latest book, The Gift of Lift – Harnessing the Power of Stewardship to Elevate the World.David joins Austin, Hattie, and Thomas to talk about stewardship, how to distinguish wealth and money, and more importantly how we can use our stewardship of wealth to make a positive, lasting impression on lives and communities.The show closes this week by discussing remote work and how one comedian is fighting cancel culture by taking back his own work – even with a massive financial risk.Music Credit: Smoke (with Lostboycrow) – Feather KEY LINKS FOR THE WEEK
Diane Primo is on a mission to help businesses find their purpose and live it out every day. As the CEO of Chicago-based Purpose Brand Agency, she joins The Business Communicators to share her thoughts on why brands must be relevant, purpose-driven, and committed to consumers to be successful – and why representation matters. To close the show, Thomas and Austin discuss the upstart LIV Golf Tour, which is financed by the Saudi Public Investment Fund, and has poached several high-profile golfers away from the PGA Tour. Is this a money grab, a reputation campaign, or bad PR? Music Credit: Smoke (with Lostboycrow) – Feather KEY LINKS FOR THE WEEK
Kate DiLeo is an “accidental brand strategist” who has worked with more than 200 brands across 20 sectors. As a sought-after branding expert, Kate joins The Business Communicators to discuss the power of branding, how businesses have the potential for growth within their own organizations, and why it's important to stop telling stories and start having conversations. Music Credit: Smoke (with Lostboycrow) – Feather KEY LINKS FOR THE WEEK
Houston-based rapper Michael Burton, aka Keybeaux, lives and breathes music. A graduate of the University of Houston, Burton leverages his communications degree and works with major brands and small businesses offering his rapping services on Fiverr where his bars and rhymes have generated more than $400,000 in revenue. He joins The Business Communicators to share insights on entrepreneurship, his creative process, and how digital media has transformed the music industry.The episode closes as Austin, Hattie, and Thomas discuss the mass shooting tragedy at Robb Elementary in Uvalde, Texas, which left 21 dead – including 19 young students. The trio share their thoughts on the failure of leadership and what can be done to prevent more tragedies in the United States.Music Credit: Smoke (with Lostboycrow) – Feather KEY LINKS FOR THE WEEK
Looking for ways to navigate and get yourself known? This media and branding conversation with Kristen Crowley will give you the guidance you need to have your business seen. The TV powerhouse helps women in the wellness industry with an ultimate branding retreat. Kristen comes in to deliver mad value on how to grow your business and get sh*t done (her words, not mine). You'll learn why posting once a day is not a sustainable strategy and what to do instead. And you'll discover the do's and don'ts when you are starting out your fitness business using little to no money. Get ready for a no-fluff conversation here! FREE Brand Image Webinar - We reveal our three step IDACON method to building a brand that converts Retreat information Social Media Links:Kristen Crowley on IGReframe Your Brand on IG If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser and Castbox. STRONG Fitness Magazine Subscription Use discount code STRONGGIRLResourcesSTRONG Fitness MagazineSTRONG Fitness Magazine on IGTeam Strong GirlsCoach JVBFollow Jenny on social mediaInstagramFacebookYouTube
Foresight Digital is an award winning, global marketing consultancy for ambitious scale-up and challenger brands. In the episode we talk Branding, and how to get clients to come back over and over again and pay full price.
A Luana é especialista em branding e marketing digital, empreendedora e fundadora da Digi.Girls. Falamos sobre o universo de marca, como contar histórias, criar símbolos, conexões e fazer vendas através da sua marca pessoal. Entre para a lista de espera da Mentoria em Grupo: https://jaquelinegatti.com/mentoria-em-grupo/ Instagram: https://instagram.com/jaquelinegatti --- Send in a voice message: https://anchor.fm/jaquelinegatti/message
One of the top reasons for marketing as a whole is branding and brand awareness. And in a digital world, without a Digital Brand all other marketing efforts can struggle.But what exactly is a Digital Brand and who needs one. Just businesses? Individuals? Products even?My guest this episode is a sought-after strategist, thought-leader, and influencer. He is the Founder & CEO at Digital Delane, a full-service digital agency, and the Founder of Digital Branding Institute.He frequently delivers talks around the country advancing the practice of digital branding.He's known for making complex digital branding strategies accessible as he speaks at marketing conferences including Digital Summit, Social Media Marketing World, Content Marketing World and more.To help us gain clarity and learn more about Digital Branding, it's my pleasure to welcome to the podcast, Juntae DeLane.Conversation points: Juntae, we've crossed paths a few times while speaking at marketing events, probably before we even met each other. One of the topics of yours that I enjoy hearing your insights on is Digital Branding. What is your definition of a “Digital Brand”? How do you start the process of creating or mapping out a Digital Brand? If we already have a Digital Brand, what can we do to optimize our existing digital brand? I noticed some great content on your website in the form of checklists for Digital Branding. Those checklists are different for Small Businesses, or Attorneys, Physicians, Consultants, etc.Can you give us some common checklist items that you might find in each of these guides?A few months back you developed an event called the Digital Brand Summit. You managed to gather some top level speakers to pull off a virtual event, even before the pandemic. Can you tell us about what it was like to develop the event? How did you attract top speakers How did you attract attendees? What were some of your goals in creating a great user experience? We are both speaking at Digital Summit in Atlanta next week. Which will be before this podcast is released.In your session you are talking about Ways to Readjust Your Content Marketing Plans for 2022. Of course if you are talking about content marketing, I'm all ears.Tell us some of the adjustments you think marketers should make to their plans (and budgets) for 2022.Thanks to the listeners. If you're listening to the podcast and want to also “see” Juntae and I, - video of this podcast and OTHERS are available in the podcast section of ContentMonsta.com.This podcast is produced by Content Monsta - A leading producer of B2B Content.
What's up Party People! Welcome back to your favorite local podcast. Today we're interviewing, Alee Thompson. Alee is a Sunset Beach native who grew up surfing the north shore and moved to the east coast to pursue her creative dreams. Alee is a Partner at the New York digital branding agency, The 88. Her gentle soul and laid back vibes were a refreshing tone in the fast paced New York city environment. Tune in to hear about Alee's story as she takes us from Kahuku High School to New York city. Shoots xx Sound Wizard: Aren Souza, @arensouza --- Send in a voice message: https://anchor.fm/theholoholopodcast/message Support this podcast: https://anchor.fm/theholoholopodcast/support
Digital Branding, Cinnamon Toast Shrimp, Kidstagram, Racialization | Free Culture Translator newsletter: axis.org/ct | Help crowdfund the Culture Translator: bit.ly/3kNnyar
Join Chris and Alex Sheridan as they discuss the ins and outs of LinkedIn and digital branding. Alex shares his journey about becoming an entrepreneur of Impax and how he has helped hundreds of people with their own businesses.
Digital Pratik Reloaded | Blockchain, DeFi, NFTs, Digital Marketing & Personal Branding
In episode 519, of your favorite & the best personal branding & digital marketing podcast, called Digital Pratik Show, we would be discussing something about: Why Personal Branding or Digital Branding is More Important Than Ever in 2021.Take a screenshot of this episode while you are listening & share this on your Instagram story & tag me @digitalpratik for a free shoutout !!!Loads of love & see you on Instagram & Linkedin too :)Watch my story in 8 minutes: https://www.youtube.com/watch?v=lff4MB0BVK4- Digital Pratik------------------------Okay so who is Digital Pratik & why the hell should you listen to him in 2021?Digital Pratik can help your brand stand out & connect with the audience with emotions using Contextual Content Marketing, Digital Automations & Paid Fb/Insta Ads!31-year-old, smiling dude, a practical practitioner of life & the Indian Romeo of building a successful & powerful personal brand by applying digital marketing strategies which work in the now. I am a Personal Branding Practitioner on Instagram, Facebook, Twitter, Linkedin, YouTube, Giphy, etc. I am also a Digital Marketing Consultant, Social Media Influencer, Podcaster, Vlogger, etc!1.) Check out my latest programs on https://coaching.digitalpratik.com2.) Verified Instagram: https://instagram.com/digitalpratik & verified Facebook: https://facebook.com/digitalpratik where I am treated as a popular social media content creator.3.) Professional talks on Linkedin: https://linkedin.com/in/digitalpratik 4.) My Chatbot: https://digitalpratik.com/bot 5.) Facebook Instagram Marketing Show Podcast: https://digitalpratik.com/fims6.) 300+ million views on my Giphy account https://giphy.com/digitalpratik7.) MEGA VLOGS: https://digitalpratik.com/youtube8.) Micro Blogging at https://twitter.com/digitalpratik9.) My Josh Talks: https://www.youtube.com/watch?v=pm5TnwKD_a0Cheers,Digital Pratik