Podcasts about chargebee

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Best podcasts about chargebee

Latest podcast episodes about chargebee

TheTop.VC
($22.5M raised) Koah Labs Founder, Mike Choi: Internal Squad Operating System, Why End User Experience is the North Star for AI Ad Networks

TheTop.VC

Play Episode Listen Later May 20, 2026 25:35


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups Mike Choi, Founder of Koah Labs https://www.linkedin.com/in/mikejschoi/ - Koah Labs, founded by Mike Choi, is an AI-native ad network that helps AI applications monetize through sponsored experiences, focusing on tasteful ad integration for end users. - The company was initially bootstrapped, pivoted to the AI ads idea after strong market pull, and quickly built and launched its first product in early 2025. - Koah Labs has raised approximately $22–$25.5 million, with a seed round led by Forerunner and a Series A led by Theory Ventures; other investors include South Park Commons and AppLovin co-founder Andrew Karam. - The company operates with a squad model, prioritizing end user experience as its North Star, while balancing the needs of publishers and advertisers. - Mike Choi emphasizes the importance of founder well-being, rapid learning, and building trust with investors, which contributed to their successful fundraising and company culture.

TheTop.VC
($650M+ raised) Temporal Founder, Samar Abbas: #1 Startup Insight – Give the Problem a Name Before You Solve It (Andreessen Horowitz, Sequoia, Index Ventures, Sequoia invested).

TheTop.VC

Play Episode Listen Later May 6, 2026 27:01


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups - Samar Abbas, Founder of temporal.io https://www.linkedin.com/in/samar-abbas-381997/   - Samar Abbas, co-founder of Temporal.io, shares the journey of building an open-source platform that ensures durable execution of code, allowing developers to focus on business logic instead of handling failures and reliability. - Temporal.io originated from years of experience at companies like Amazon, Microsoft, and Uber, where Samar and his co-founder iterated on workflow and state management systems, eventually creating a new category called "durable execution." - The company's open-source approach led to rapid community adoption, with major companies like Snap using Temporal for mission-critical workloads, validating the product's value and scalability. - Temporal.io monetizes by offering a fully managed cloud service with a consumption-based pricing model, aligning customer costs with the value delivered. - The company has raised significant funding, including a $300M Series D led by Andreessen Horowitz (a16z), with participation from Lightspeed Venture Partners and Sapphire Ventures, reaching a $5B valuation.

TheTop.VC
($30M raised) Kintsugi Founder, Jeff Gibson: Building “Boring” Fintech for Global Tax Compliance—Why Trust and Customer Support Win in Massive, Overlooked Markets

TheTop.VC

Play Episode Listen Later Apr 29, 2026 23:36


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups Jeff Gibson, Founder of Kintsugi https://www.linkedin.com/in/jeffgibsonsf/?utm_source=chatgpt.com - Kintsugi, founded by Jeff Gibson, provides an AI-driven platform that automates global indirect tax compliance (VAT, GST, sales tax, etc.) for internet businesses, handling tax calculation, collection, and remittance. - The company targets SMBs and mid-market companies selling online, offering a simple, automated solution to a complex, high-risk compliance problem, resulting in high customer retention and low churn. - Kintsugi's founding insight came from the realization that businesses were paying more for tax compliance than for billing solutions, and that the market was underserved, especially for SMBs and mid-market companies. - The company raised a $2M pre-seed round in September 2023 from angels, followed by an $18M Series A led by Vertex.  - Jeff emphasizes the importance of founder conviction, qualifying investors for deep understanding of the problem, and building trust with customers in a “boring but essential” fintech space.

TheTop.VC
($300M raised) Nile Founder, Pankaj Patel: #1 Startup Insight – Simplicity is Innovation: How Disrupting Enterprise Networking Might Mean Unlearning Decades of Complexity

TheTop.VC

Play Episode Listen Later Apr 1, 2026 46:54


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups Pankaj Patel, Founder of Nile https://www.linkedin.com/in/pankajpspatel/

TheTop.VC
Forum Ventures Managing Partner, Jonah Midanik: #1 Startup Insight – Why Fundraising Is a Game, Valuations Are Made Up, and Seeing Past the Pitch to Find Venture-Scale Outcomes

TheTop.VC

Play Episode Listen Later Mar 25, 2026 30:40


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups   Jonah Midanik, Managing Partner of Forum Ventures https://www.linkedin.com/in/jonahmidanik/

TheTop.VC
($150M raised) Sendoso Founder, Kris Rudeegraap: #1 Startup Insight – Don't Let Early Pricing Give You False Product-Market Fit

TheTop.VC

Play Episode Listen Later Mar 18, 2026 29:55


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups   Kris Rudeegraap, Founder of Sendoso https://www.linkedin.com/in/rudeegraap

TheTop.VC
($20M raised) Quanta Founder, Helen Hastings: #1 Startup Insight – Your Scariest Customers Are Actually the Best Ones

TheTop.VC

Play Episode Listen Later Mar 12, 2026 36:15


Sponsored by Chargebee, subscription and revenue management → Founders, check out their upcoming $100k buyer pitch at Fort Mason in San Francisco: https://luma.com/beelieve   Helen Hastings, Founder of Quanta https://www.linkedin.com/in/helenbhastings/

TheTop.VC
($110M raised) Augment Founder, Harish Abbott: #1 Startup Advice - Are You A Better Seeker of Truth Than Your Competitors?

TheTop.VC

Play Episode Listen Later Mar 5, 2026 36:56


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups   Harish Abbott, Founder of Augment https://www.linkedin.com/in/habbott/

TheTop.VC
(YC S21) Baubap Founder, Roberto Salcedo: Gratitude As A Growth Strategy, Insights Raising $100M+

TheTop.VC

Play Episode Listen Later Feb 18, 2026 33:56


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups Roberto Salcedo, Founder of Baubaphttps://www.linkedin.com/in/roberto-salcedo-nieto/?originalSubdomain=mx

TheTop.VC
($2.4B AUM) Amplify Partners Founder, Sunil Dhaliwal: Difference Between Investments & Passing, Startup Investing In 10 Years

TheTop.VC

Play Episode Listen Later Feb 11, 2026 38:10


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups Sunil Dhaliwal, General Partner of Amplify Partners https://www.linkedin.com/in/sunildhaliwal/

TheTop.VC
Sequoia Led $75M Series B, Serval's Founder, Jake Stauch, Shares His Journey to PMF & Raising $127M

TheTop.VC

Play Episode Listen Later Feb 4, 2026 46:41


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startupsJake Stauch, Founder of Servalhttps://www.linkedin.com/in/jakestauch/

TheTop.VC
(YC S25) Phases's Founder, James Wall: IRL, Donuts & A Rental Car To Hit PMF?

TheTop.VC

Play Episode Listen Later Jan 29, 2026 37:39


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups James Wall, Founder of Phases.ai https://www.linkedin.com/in/j-m-wall/

TheTop.VC
($80M raised) Spellbook Founder, Scott Stevenson: 30k Waitlist Signups in 3 Months & The True Discipline of PMF

TheTop.VC

Play Episode Listen Later Jan 21, 2026 41:36


Sponsored by Chargebee, subscription and revenue management → check out their startup offer: https://www.chargebee.com/startups FOUNDER PROFILE:Scott Stevenson, Founder of Spellbookhttps://www.linkedin.com/in/scottas

TheTop.VC
Building A Unicorn: Chargebee's Co-Founder, Krish Subramanian & CMO, Guy Marion (formerly Brightback Founder, sold to Chargebee): hitting PMF, idea to 1st dollar & decision to exit

TheTop.VC

Play Episode Listen Later Dec 9, 2025 40:34


Sponsored by Auth0 for Startups → 1-year free https://auth0.com/startups/vip Auth0 is an adaptable authentication and authorization platform that helps you secure your apps and AI agents. It delivers convenience, privacy, and security so you can focus on building a great UX. FOUNDER PROFILE:Krish Subramanian, Founder - Chargebee - https://www.linkedin.com/in/krishs/Guy Marion, CMO - Chargebee- https://www.linkedin.com/in/guymarion 

Uncensored Direct Marketing
#210 Stop Paying for Invoicing Software You Don't Need

Uncensored Direct Marketing

Play Episode Listen Later Nov 13, 2025 16:21


Are you sinking thousands into third-party invoicing tools — when your accounting software and payment gateway can handle everything without extra fees or subscriptions?In this video, Maria breaks down the high costs of popular invoicing platforms like Bill.com, Chargebee, and Chargezoom — from monthly subscription fees to the extra percentages they take off every transaction. She explains how connecting your existing accounting software (like QuickBooks or Xero) directly to your own payment gateway can eliminate those costs, simplify billing, and give you full control of your client data.Maria compares popular third-party invoicing software to the modern-day solution, uncovering why these tools have become an unnecessary layer.✅ Solve your invoicing woes by integrating your gateway directly with your accounting system — it's faster, cheaper, and smoother than you think.

Impact Pricing
Beyond the Checkout: How Payment Infrastructure Shapes Your Pricing Strategy with Ryan Doran and Danny Smith

Impact Pricing

Play Episode Listen Later Sep 29, 2025 33:23


Ryan Doran is a Partner in Lead Creative and Head of UI/UX for Turkois, with over 17 years of experience in monetization strategy, payments, and scaling technology businesses.  Danny Smith is a Solution Architect at Stripe, working on AI-driven commerce innovations and partnering with AWS. In this episode, Ryan and Danny explore the critical intersection of pricing strategy and payment infrastructure, discussing how AI is transforming both the mechanics of pricing implementation and the challenge of pricing AI products themselves.   Why you have to check out today's podcast: Understand the difference between billing systems and payment systems and how they work together. Learn why flexible technical infrastructure is essential for modern pricing strategies. Discover how AI is enabling hyper-personalized shopping experiences with built-in guardrails.   "Your pricing strategy is only as good as the background tech that you have to operationalize it. If you have a legacy monolithic stack and you can come up with these great strategies, but it takes you six months to implement that strategy, then you've probably been left behind already." – Danny Smith   Topics Covered: 02:15 - How Ryan got into pricing through product development and payment flows. 04:30 - Danny's journey from cloud architecture to payments infrastructure. 06:45 - The difference between billing systems and payment systems. 10:20 - Why new billing companies continue to emerge despite established players. 14:15 - How AI is accelerating data utilization in pricing decisions. 17:30 - The dual challenge: using AI for pricing vs. pricing AI products. 19:45 - Hyper-personalized shopping with AI agents and built-in guardrails. 23:10 - The ethical concerns of "sleazy price segmentation" and AI pricing. 28:40 - Agent-to-agent negotiations and policy engines. 31:20 - How AI products are changing pricing models: tokens, credits, and hybrid approaches. 35:15 - Creating "action units" to translate technical complexity into business value.   Key Takeaways: "Data is basically the new margin. What you can do with it is only gaining in value." - Ryan Doran "We've implemented API level technology that will create a budget... and it will create a virtual debit card on the backend for that exact amount, tied to today as an expiration date, tied to that particular transaction." - Danny Smith   People / Resources Mentioned: Turkois: https://turkois.io/ Vanilla POS: https://vanillapos.io/ Stripe: https://stripe.com Perplexity: https://www.perplexity.ai/ OpenAI: https://openai.com/ Chargebee, Chargeify, Zora: Alternative billing platforms MCP Server: Technology enabling AI agents to interact with Stripe for dynamic pricing   Connect with Ryan Doran: Website: https://turkois.io/ Email: ryan@turkois.io   Connect with Danny Smith: Contact through Ryan Doran   Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com  

FINITE: Marketing in B2B Technology Podcast
#171 - Restructuring a Marketing Team for AI with Guy Marion, CMO at Chargebee

FINITE: Marketing in B2B Technology Podcast

Play Episode Listen Later Sep 1, 2025 34:59


AI is significantly reshaping B2B marketing, potentially leaving you excited about the future of work or anxious about getting left behind . Either way, this episode aims to shed light on an AI-first marketing team - how to build one and how to operate in one. You'll hear from the highly entrepreneurial, Guy Marion, CMO at Chargebee, to unpack how he's moving fast, and thoughtfully, on an AI-first strategy, including major team restructures and exciting workflows. Guy shares what has changed, what has improved, and how his team feels about the transition. What you'll learn:How a CMO approached an AI-driven team restructure - what was enhanced, what was created, and why.Practical ways AI increases marketing effectiveness across the funnel.Tactics for driving adoption - onboarding, enablement, and change management. What AI can't replace, and blending creativity with speed.How to rethink workflows and metrics for an AI-collaborative future.Note: We're not advocating broad team restructures. Guy's approach was designed for Chargebee's specific context. Our goal is to give you a clear, candid look at an AI-first marketing team, so the future feels less scary and far more proactive. 

LaunchPod
AI Is Killing SaaS Pricing: Lessons From 10k+ Customers | Prittam Bagani, VP of PM (Chargebee)

LaunchPod

Play Episode Listen Later Aug 5, 2025 42:43


Today, we're talking with Prittam Bagani, VP of Product Management at Chargebee, where they have insight into how over 10,000 customers are optimizing their pricing models. In this episode, we discuss: How AI is forcing companies to rethink pricing - and why usage-, outcome-, and agent-based models are the future Why OpenAI made over 100 pricing changes in a single year and what you can learn about agile pricing experimentation from it And how to build the necessary technical and product infrastructure to test pricing models in real-time across millions of users Links LinkedIn: https://www.linkedin.com/in/pbagani/ Chargebee: https://www.chargebee.com/ Chapters 00:00 Introduction 02:25 Pricing Models in the AI Age 06:28 Challenges and Best Practices in Outcome-Based Pricing 18:37 Technical Complexities and Real-Time Pricing Adjustments 22:01 The Power of Timely Upgrades 23:07 Hybrid Pricing Models: The Future 24:57 Complexities in Sales-Led Growth 28:10 Unit Economics and Usage-Based Pricing Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPodPodcast)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Prittam Bagani.

GREY Journal Daily News Podcast
Is Subscription the Future for Small Businesses?

GREY Journal Daily News Podcast

Play Episode Listen Later Jul 25, 2025 3:17


Small businesses in 2025 are increasingly adopting subscription models to secure predictable revenue, respond to economic uncertainty, and meet changing consumer preferences for convenience and personalization. Platforms like Shopify, Stripe, and Chargebee enable automated billing and analytics, making subscriptions accessible to smaller enterprises. The trend spans multiple sectors, including retail, food and beverage, fitness, wellness, and home services. Benefits include steady income, stronger customer relationships, and reduced pressure to acquire new clients, while challenges involve managing churn, operational logistics, and pricing. Experts recommend starting with pilot programs, focusing on retention, offering tiered plans, and ensuring transparency to build trust and maintain subscriber engagement.Learn more on this news by visiting us at: https://greyjournal.net/news/ Hosted on Acast. See acast.com/privacy for more information.

CPQ Podcast
CPQ for the AI-Native Era – Chargebee's Take with Nikhil Muralitharan

CPQ Podcast

Play Episode Listen Later Jul 6, 2025 32:10


In this episode of the CPQ Podcast, we're joined by Nikhil Muralitharan, Senior Director of Product Marketing at Chargebee, to explore how modern CPQ solutions are evolving for software and digital service businesses. Nikhil shares his unique journey from software engineering to product marketing leadership—and how his career path mirrors his personal theme of "connecting the dots." We dive deep into Chargebee's API-first, modular CPQ platform, built to support hybrid sales motions like PLG and sales-assisted selling—without maintaining separate catalogs or tech stacks. With customers ranging from $3M to $150M in revenue across the UK, Europe, ANZ, and North America, Chargebee offers out-of-the-box integrations with Salesforce, HubSpot, NetSuite, Sage Intacct, and over 60 other systems. Nikhil also discusses: Their AI-generated quote summaries and vision for CPQ in an AI-native world Why sales and finance teams should operate from a shared data foundation Chargebee's approach to billing-first CPQ architecture, SOC 1/SOC 2 and ISO 27001 compliance A new guided selling experience launching later this year Their 6-stage implementation methodology and fast go-live timelines If you're looking for a CPQ solution designed for digital growth, flexible pricing models, and enterprise-grade compliance—this episode is a must-listen.

The Revenue Formula
Founders maze: A real look at a company in the making

The Revenue Formula

Play Episode Listen Later Apr 8, 2025 38:58


No. This is not a tactical episode. But. You will get a real look inside of a company being created.(00:00) - Introduction (04:01) - Scar tissue (09:31) - Feedback and Market Research (13:28) - AI in Data Analysis and Future Prospects (16:06) - AI's Growing Influence in Business (18:06) - Exploring New Data Sources (19:05) - Challenges and Opportunities in AI Adoption (20:07) - Pivoting to Product Marketing Managers (21:50) - VC Inbounds and Funding Decisions (23:02) - Mickel's Departure and Reflections (25:05) - Breakthrough in Data Integration (27:26) - Introducing the GTM Graph (30:55) - Use Cases and Applications (36:31) - Call to Action and Conclusion This episode is brought to you by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
LinkedIn blueprint: How SDRs can book more meetings (with Morgan Ingram)

The Revenue Formula

Play Episode Listen Later Apr 3, 2025 47:19


If you're running outbound. If you're using SDRs. Or planning to. You've got to listen to this episode.We got Morgan Ingram on the show, and he broke down his LinkedIn playbook to get replies at scale.(00:00) - Introduction (03:18) - Outbound Marketing and Career Choices (06:16) - Optimizing LinkedIn Profiles (07:45) - Common Mistakes in Outbound Messaging (11:34) - Effective LinkedIn Connection Strategies (17:58) - Using Videos and Voice Notes in Outreach (19:41) - Humanizing Your Outreach (22:35) - The Challenges of SDRing Outbound (23:00) - Essential Tools for Effective Sales (26:33) - Creative Sales Tactics: The Alley Oop Play (31:35) - Pipeline Development Strategies (36:04) - The Role of LinkedIn in Modern Sales (40:03) - The Future of Email in Sales This episode is brought to you by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

Moneycontrol Podcast
4506: India gets 25000 crore electronics PLI boost, funding for Smallcase, ChargeBee's new acquisition and partial relief for Google

Moneycontrol Podcast

Play Episode Listen Later Mar 28, 2025 8:00


In today's episode of Tech3 Podcast, we break down India's latest ₹22,919 crore PLI scheme for passive electronics, the revival of startup funding with Smallcase's $50M round, and Chargebee's AI-driven acquisition of Trainn. We also dive into Google's partial relief in its Play Store case and whether Salman Khan's Sikandar will live up to Eid box office expectations. Tune in for the top tech and startup stories!

The Revenue Formula
Your guide to getting AEs to self-prospect (finally)

The Revenue Formula

Play Episode Listen Later Mar 25, 2025 34:46


Getting AEs to self-prospect is fun: AEs will complain, procrastinate, and straight up not do it.In todays episode, we share some simple tricks to get account executives excited and motivated to self prospect (hint: it's about $).(00:00) - Introduction (03:12) - AI in Sales and Self Prospecting (05:41) - Challenges of Self Prospecting (07:57) - Incentives for Self Prospecting (11:43) - Pipeline Generation and Commission Strategies (16:53) - Navigating AE and SDR Roles (17:43) - Impact of Self-Prospecting on Performance (18:50) - Incentivizing Prospecting Targets (23:01) - Team-Based Incentives and Collaboration (26:33) - Testing and Adjusting Incentives (28:34) - Simple and Effective Incentive Ideas (29:52) - Visual and Tangible Incentives (31:42) - Incentives for High-Value Deals This episode is brought to you by Everstage - the highest-rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
How to scale past $10M ARR and more (With Maja Voje)

The Revenue Formula

Play Episode Listen Later Mar 20, 2025 43:29


How to scale past $10M ARR. GTM Engineering. How AI is changing the game and much much more.We got Maja Voje, also known as the GTM Strategist, to join us and share her thoughts on this and more.(00:00) - Introduction (02:34) - Challenges in Scaling Beyond 10 Million (03:30) - Inbound Marketing Struggles (04:50) - Outbound and ABM Strategies (07:05) - AI SDRs and Personalized Outreach (11:52) - Navigating LinkedIn's Compliance Issues (13:53) - Humanization vs. Automation in GTM (19:21) - Adapting to AI in Product Market Fit (21:54) - Revisiting Messaging and Pricing Strategies (25:38) - Outcome-Based Pay in the Workforce (26:33) - Understanding Value Metrics (27:55) - Pricing Experiments and Strategies (36:49) - Adopting AI in the Workforce This episode is brought to you by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
Killed by AI: What's happening with Chegg

The Revenue Formula

Play Episode Listen Later Mar 11, 2025 35:40


With every new technology, there's a Kodak.. or Nokia.. For AI, that company is Chegg - a publicly traded, once highflying edtech company.We break down the story of Chegg, and distill four learnings for GTM leaders.(00:00) - Introduction (02:02) - The Role of AI in Our Show (05:34) - The Rise and Fall of Chegg (07:59) - Chegg's Business Model and COVID-19 Impact (13:44) - The ChatGPT Disruption (16:39) - The Resilient Business: Surviving Disruption (17:03) - AI's Impact on Incumbents (18:33) - The Innovator's Dilemma (20:29) - Opportunities for Change (21:38) - AI Disruption in Various Industries (24:05) - Strategies for Business Resilience (26:15) - The Importance of Diversification (27:50) - Facing the Reality of Disruption This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
Your champion is probably fake (With Gal Aga)

The Revenue Formula

Play Episode Listen Later Mar 7, 2025 46:10


Your main contact is not your champion. You champion might not be an experienced buyer. And the list goes on.The problem is: not getting this right can really hurt your ability to bring in newbiz revenue.That's why we invited Gal Aga from Aligned. Not only did he post a kick-ass meme on this problem, but he also has worked extensively with AEs and run into this problem too often.(00:00) - Introduction (01:56) - The Israeli Tech Ecosystem (04:35) - Understanding the Role of a Champion (08:15) - Champion Enablement Strategies (13:27) - Multi-Threading in Sales (18:08) - Executive Buy-In and Business Cases (23:06) - Navigating Executive Involvement in Sales (23:50) - Building Trust with Your Champion (26:38) - Understanding Buyer Dynamics (27:10) - The Role of Professional Buyers (28:47) - Collaborative Decision Making (29:15) - Avoiding Transactional Sales (30:58) - Managing Internal and External Stakeholders (31:38) - Modern Sales Strategies (41:43) - The Future of Transactional Selling (45:27) - Final Thoughts and Takeaways This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
How pitch narrowed their ICP and accelerated growth (with Ulrik Bo Larsen)

The Revenue Formula

Play Episode Listen Later Feb 27, 2025 42:28


How's PLG different from outbound? We asked someone who's worked with both motions. And the interesting part? They used a very simple trick to accelerate their PLG: Defining their ICP.(00:00) - Introduction (10:02) - Finding the ICP (19:37) - Acquisition and Sales Strategy (20:04) - Brand equity (22:53) - Trigger for engaging (25:55) - Self-Onboarding and Offboarding Dynamics (28:44) - Outbound Strategies and AI-Enabled Lifecycle (41:54) - Conclusion and Final Thoughts This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
Growth envy: How Cursor got to $100M with 20 people

The Revenue Formula

Play Episode Listen Later Feb 25, 2025 31:10


Growth envy. We've all been there. Another company just blows up in what feels like seconds.Immediately you wonder, how could we achieve the same? Well, first step is understanding, and in this episode we break down the conditions that enabled Cursor to grow incredibly fast.(00:00) - Introduction (02:20) - Cursor and 0-100 (05:09) - The Power of Top Funnel (11:56) - The Future of Code Writing (12:10) - Teleportation and Sales (12:49) - Understanding the Funnel (13:05) - The Simplicity of PLG (14:45) - Developer Tools and Market Size (19:02) - Freemium Models in Enterprise Sales (23:09) - Challenges of Rapid Growth (27:05) - Retention and Competition This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
When unicorns become zombies (With Roee Hartuv)

The Revenue Formula

Play Episode Listen Later Feb 20, 2025 36:48


There are 1000s of privately held unicorns. But for many of them, they will truly struggle to make a meaningful exit.We discuss why together with Roee.(00:00) - Introduction (02:25) - Understanding Zombie Unicorns (04:30) - The Rise and Fall of Valuations (06:33) - VC Expectations and Company Growth (12:01) - The Fragility of High Valuations (15:17) - Current Market Trends and Valuations (19:35) - The Rise of Zombie Unicorns (20:18) - Down Rounds and Valuation Challenges (20:51) - Future of Unicorns and IPOs (26:48) - Impact on Revenue Leaders (32:06) - Pricing and Packaging Strategies (35:39) - Concluding Thoughts and Future Outlook This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
SaaS was dead last week, but now it's back.

The Revenue Formula

Play Episode Listen Later Feb 11, 2025 34:42


Wrappers are dead. LLMs are dead. SaaS is dead. The application layer is dead.It's moving pretty fast still in AI, and we thought it was time to take stock of what we know right now.(00:00) - Introduction (01:03) - OpenAI's Superbowl Ad Breakdown (02:29) - The Role of AI in Modern Life (03:16) - Teasing Future Content (03:50) - The Fast-Paced World of AI (05:35) - Understanding GPT Wrappers (07:40) - Hype vs. Reality in AI (10:04) - The Evolution of Solutions (14:22) - Consumer Perception of AI (16:25) - AI's Role in Problem Solving (17:47) - The Commoditization of AI (18:50) - Cloud Providers and AI Models (20:39) - The Future of AI Investment (22:31) - Challenges in AI Implementation (28:51) - Skepticism and Realities of AI This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
You have no moat (With Bethany Stachenfeld)

The Revenue Formula

Play Episode Listen Later Feb 6, 2025 39:05


If 4 developers at a unicorn got a $1m check, could they copy your feature? Well, yes. We discussed why this question is stupid, and how to build true competitive advantages.(00:00) - Introduction (02:11) - Remote Work and Team Dynamics (02:47) - Exploring New Features and Innovations (04:59) - Customer Experience and Building a Moat (15:05) - Sticky Features and User Retention (17:52) - Salesforce and the Challenges of Switching Providers (18:34) - Bad Industry Practices and Network Effects (19:38) - Building Ecosystem Benefits and Integrations (20:38) - Strategic Partnerships and Preferred Partners (23:34) - Customer Feedback and Product Development (27:27) - Efficient Growth and Competitive Advantages (33:23) - Outbound Marketing Strategies This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
3 Signs your GTM is weak

The Revenue Formula

Play Episode Listen Later Jan 28, 2025 33:47


Weaknesses are awesome. If you can identify them that is. We discuss three common GTM weaknesses and how you can identify them...So you can start fixing them and getting better.(00:00) - Introduction (03:23) - Parenting Challenges (04:22) - Go-to-Market Strategies (05:35) - 20-20 vision (06:22) - 1: I'm just not motivated (12:37) - You're a bad leader (15:04) - It's products fault (of course) (16:30) - Handling Bugs and Product Frustrations (17:09) - Building a Billion Dollar Business (22:17) - I'm not listening to you (the customer) (26:24) - The Value of Qualitative Data This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
Better unit economics, PLG + SLG and more (with Kevin McIntyre)

The Revenue Formula

Play Episode Listen Later Jan 23, 2025 42:03


How do you get CAC:PB below 12? How do you get reps to close 50% more ARR? By focusing on unit economics.In this episode, we focus on that, merging PLG + SLG and more with Kevin McIntyre.(00:00) - Introduction (04:24) - Why merge (07:02) - Bringing together PLG and SLG (10:24) - Challenges and Strategies Post-Merger (13:38) - Focus on Unit Economics and Sales Efficiency (32:40) - Where AI will assist (38:01) - Reflections on CRO Tenure and Final Thoughts This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

TechCrunch Startups – Spoken Edition
Hyperline secures $10 million for its automated billing platform

TechCrunch Startups – Spoken Edition

Play Episode Listen Later Jan 20, 2025 3:50


French startup Hyperline wants to build the next-generation Chargebee. Over the past two years, the startup has built a new billing platform that can be used for recurring subscriptions, one-off purchases, usage-based billing and more. Hyperline raised an initial €4 million funding round from Index Ventures back in 2023 ($4.1 million at today's exchange rate). Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Revenue Formula
Community led growth, don't do it (with Matthew Volm)

The Revenue Formula

Play Episode Listen Later Jan 9, 2025 45:49


Okay.. There's a few motions being covered plenty (inbound, outbound, plg etc.)But there's this other thing called community led growth that hasn't been covered a lot -- so we decided to discuss it with someone who built a succesfull community.And that's Matthew Volm, co-founder of RevOps Coop. We asked him to share, well, why you shouldn't do CLG.(00:00) - Introduction (02:53) - How the community became a thing (06:53) - Pivoting to Community Building (12:34) - Challenges in Building a Community (21:30) - Learning on the Job: The Challenges of Revenue Operations (22:19) - The Impact of COVID-19 on RevOps (22:46) - Building a Community for RevOps (23:18) - Starting a Community: Key Considerations (23:59) - The Importance of Niche Focus (25:20) - Community-Led Growth: Success Stories (26:49) - The ROI of Community Participation (28:48) - Effective Community Engagement Strategies (34:31) - The Role of AI and Human Connection in Communities (38:01) - The Mindset for Building a Community (41:20) - Customers and prospects This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
5 mistakes that always breaks Q1

The Revenue Formula

Play Episode Listen Later Dec 31, 2024 25:41


So Q1 is kicking off in hours, and most of you have already made a few mistakes. We discuss the most common ones, and what you can do to fix them.(00:00) - Introduction (03:23) - Preparing for Q1: Common Mistakes (05:42) - Make no room for sales excuses (06:35) - Setting Sales Targets and Comp Plans (09:37) - Hiring is late... again (13:05) - Maybe it's the right time now (17:22) - January got screwed in Q4 (21:57) - People leave This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
Advise for your career in 2025 (with Robin Daniels)

The Revenue Formula

Play Episode Listen Later Dec 26, 2024 38:31


Did you start reflecting over your next career steps? Whether it's about quitting, staying and growing -- we discuss all things career with Robin Daniels.(00:00) - Robin Daniels (06:54) - Energy and Initiative in Your Career (11:33) - The Importance of Soft Skills (12:35) - Evaluating Career Goals and Titles (17:48) - Weekly Self-Assessment for Career Satisfaction (20:04) - Impact of Work on Personal Life (20:16) - Advice for Those Unhappy at Work (20:42) - Introspection and Self-Reflection (23:06) - The Role of Salary in Job Satisfaction (24:48) - When is it time to... go? (35:08) - When there's no room above This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
$1M ARR Per FTE: How to get hyper efficient

The Revenue Formula

Play Episode Listen Later Dec 17, 2024 32:44


What's a great ARR per FTE, and is it even realistic to get to $1M? And if you could, why should you?This and more we discuss in todays episode.(00:00) - Introduction (02:32) - Why $1 million, like really? (06:46) - The Mindset Shift (13:00) - What can we automate first? (18:31) - Average quality of talent (25:48) - Investing in Assets for Growth This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on https://revenueformula.substack.com

The Revenue Formula
You need to know these GTM trends (with Chris Walker)

The Revenue Formula

Play Episode Listen Later Dec 12, 2024 45:55


2025 is around the corner - and we asked Chris Walker about his predictions for the next years. Will we see more efficiency? Growth? How will AI transform teams? And much much more.(00:00) - Introduction (03:17) - Has anything changed? (05:03) - Understanding the Core Problems (07:06) - The C suite (12:03) - Wrong KPIs (14:40) - No, we aren't more efficient (19:00) - AI and Market Efficiency (22:03) - Building Customer-Centric Software (24:12) - The Real Cost of Software and Market Growth (24:52) - Predictions for Marketing Teams (27:03) - Challenges in AI Adoption (29:24) - Data's Role in AI and Marketing (30:37) - Future Trends and Predictions (34:40) - The Art and Science of Go-to-Market Strategy (35:56) - RevOps and Go-to-Market Operations (37:48) - Customer Success and Account Management (40:51) - Key Ingredients for Success in 2025 This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
Take advantage of this zero day exploit now

The Revenue Formula

Play Episode Listen Later Dec 3, 2024 32:45


If you're the first to exploit a new opportunity, your advantage will only get bigger over time. So, is there an exploit you can take advantage of? Find out in the episode.(00:00) - Introduction (03:06) - Understanding Zero Day Exploits (05:36) - E-commerce Evolution and SEO (12:31) - The Rise of SaaS (19:07) - AI in Go-to-Market Strategies (29:39) - Encouraging AI Experimentation (31:42) - Conclusion and Call to Action This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
Why 70% of Sales Jobs Might Disappear (with Jacco van der Kooij)

The Revenue Formula

Play Episode Listen Later Nov 28, 2024 66:39


Have you read the phrase “AI won't replace your job, but people who use AI will”? Well, that's not entirely true.In today's episode, we discuss how AI is disrupting the entire GTM at the moment - and we discuss it with Jacco van der Kooij.(00:00) - Introduction (04:24) - How AI is transforming GTM (15:01) - AI: Volume, cost and... what's the last one? (20:43) - Beyond talking leaflets (26:04) - Agentic World and AI Sub-Agents (30:13) - The First Mover Advantage (35:09) - From shovel to excavator (39:53) - The Three Storms (45:16) - The Rise of Vertical SaaS (53:11) - AI's Exponential Growth and Future Impact References"In 2025, AI won't just assist salespeople – it will replace them.", Winning by Design"Why and how AI is going to replace sales" (video), Jacco van der KooijAI share of search, Rand FishkinThis episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
The unfair advantage: Why every founder needs a brand

The Revenue Formula

Play Episode Listen Later Nov 26, 2024 34:18


There's an unfair advantage some startups and companies have. It's a competitive advantage that can't be copied. And it's on you should build as early as possible - a founder brand.In todays episode, we talk about our experience with building a founder brand, what we've learned from others and much much more.(00:00) - Introduction (01:47) - Building a Founder Brand (07:27) - You need this (08:45) - Blank page problem (11:11) - The Importance of Consistency (15:28) - Distribution and Trust (17:04) - The reason LinkedIn is interesting (19:33) - The other option (25:27) - What will you talk about This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
How This AE Built a $1M Pipeline Through LinkedIn (With Laura Erdem)

The Revenue Formula

Play Episode Listen Later Nov 21, 2024 47:02


We've found a salesperson who's successfully sourcing 30% of her pipeline herself. How? Using LinkedIn.Laura shares her playbook, giving you practical tips to get going and much more.(00:00) - Introduction (01:27) - Welcome (02:53) - Challenges of Traditional Outbound Sales (05:07) - The Shift to Social Selling (05:57) - "You're not Gartner" (10:40) - How much pipeline? And how do you calculate it? (16:57) - Building a Social Selling Playbook (20:32) - Getting founder support (23:19) - Who to get on the team (24:42) - How do we get started (26:39) - Figure out the who and the what (28:41) - Forget the POV (31:54) - And now, book a demo! (37:06) - But that deal is mine.. (41:25) - Laura's secret tricks (45:54) - Concluding Thoughts and Final Tips This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
VCs hate services - here's why SaaS shouldn't

The Revenue Formula

Play Episode Listen Later Nov 19, 2024 32:18


Carta. HubSpot. Brandwatch. Rippling. These companies, and many others, offer services (even though VCs don't like it). It's not about creating a services business, it's about using it to acquire, retain and grow customers. Here's what we get into:(00:00) - Introduction (03:08) - Why services aren't attractive (04:54) - And why services are awesome (11:46) - Services as an acquisition channel (12:25) - First example: Carta (16:34) - 2nd: Rippling (21:24) - HubSpot's Onboarding This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

The Revenue Formula
This founder shares his churn problem (with Adam Robinson)

The Revenue Formula

Play Episode Listen Later Nov 14, 2024 48:53


Everyone talks openly about raising a new round or closing a massive deal. But churn, crickets. Except for one guy, Adam Robinson.And he shares not only his churn problem, but how he solved it, how he's building a solid awareness engine and, how he built Rb2b.(00:00) - Introduction (07:02) - October 2022, the first LinkedIn post (08:53) - Finding his voice (11:15) - The first viral post (13:51) - No product was decided yet (16:05) - The product was not exciting... (17:59) - 3 weeks after launch (22:58) - The Impact of Transparency on Business (23:49) - Churn: The thing people won't talk about (when it's bad) (27:23) - Churn spiked to 15% (29:49) - A few realizations (36:37) - The strange issue (45:05) - Confrontational Marketing (48:10) - Final Thoughts and Farewell This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage's RevOps experts—crafted for enterprise teams to maximize performance.Never miss a new episode, join our newsletter on revenueformula.substack.com

CHURN.FM
E253 | Optimising Positioning, Messaging, and Buyer Enablement to Drive Customer Success with Jason Oakley

CHURN.FM

Play Episode Listen Later Jul 10, 2024 33:53 Transcription Available


Today on the show we have Jason Oakley, the founder of Productive PMM and former Director of Product Marketing at Klue and Chili Piper.In this episode, Jason shares his experience in building product marketing from the ground up, focusing on the critical areas of positioning, messaging, and buyer enablement.We discussed how these elements play a crucial role in driving customer success and improving retention, along with practical strategies for implementation.We wrapped up by discussing the role of product marketing in working with sales, customer success, and product teams to ensure a seamless customer experience from onboarding to retention.‍Mentioned ResourcesProductive PMMUserEvidenceChili PiperChurn FM is brought to you by Vitally, the all-in-one Customer Success Platform and Chargebee, SaaS for effective revenue growth management.

CHURN.FM
E252 | Preventing Team Churn: Leadership Tactics for Retaining Talent with Mr Joe

CHURN.FM

Play Episode Listen Later Jul 3, 2024 52:58 Transcription Available


Today on the show we have Joe Leech, a Coach to CEOs with 18 years of tech experience, working with over 30 startups and FTSE100 giants.In this episode, Joe shares his insights on retaining top talent and preventing team churn.We discussed the common mistakes leaders make in micromanagement and hiring and we wrapped up by exploring effective onboarding strategies for new leaders.Mentioned ResourcesJoe Leech cxpartners Marriott.comeBayDavid Darmanin    HotjarName It to Tame It Churn FM is brought to you by Vitally, the all-in-one Customer Success Platform and Chargebee, SaaS for effective revenue growth management.

CHURN.FM
E251 | Pricing & Packaging for Long-Term Customer Retention with Mark Stiving

CHURN.FM

Play Episode Listen Later Jun 26, 2024 38:16


Today on the show we have Mark Stiving, the founder of Impact Pricing and author of "Selling Value", "Impact Pricing", and "Win Keep Grow".In this episode, Mark shares his experience in the intricacies of pricing and packaging strategies, emphasizing their impact on customer retention and expansion.We then discussed understanding customer value, overcoming internal biases, and the importance of iterative pricing strategies. We wrapped up by exploring actionable insights on leveraging pricing metrics to enhance customer engagement and reduce churn.Mentioned ResourcesImpact PricingSelling Value BookImpact PricingWin Keep GrowChurn FM is brought to you by Vitally, the all-in-one Customer Success Platform and Chargebee, SaaS for effective revenue growth management.