Podcasts about Karmaloop

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Best podcasts about Karmaloop

Latest podcast episodes about Karmaloop

First Smoke of The Day
Hemper: Unboxing of Hemper, Classic to Custom, Building a Smokers Business

First Smoke of The Day

Play Episode Listen Later Feb 24, 2025 133:55


Hemper: Unboxing of Hemper, Classic to Custom, Building a Smokers BusinessIf you've ever wondered what it takes to bring a product like a glass piece or accessory from an idea to the manufacturing line and scale it to 20k+ orders, this episode is for you.Blackleaf is joined in the studio by the young legends behind the Hemper brand, Bryan (founder,) and Thai (lead designer,) to discuss their steady growth alongside the industry for the past decade, their wins vs losses in terms of dropping a new piece and accessories every single month for years, how market demand drove them into taking over the cone industry on a side hustle turned overseas pre-roll empire, and of course, all of the crazy stories in between.For the uninitiated, Hemper is an herb accessory brand known for its high-quality smoking products, including glass b0ngs, rolling trays, and subscription boxes. The company was founded in 2015 with the goal of delivering curated smoking essentials directly to consumers. Hemper collaborates with artists and influencers to create innovative, limited-edition designs that appeal to both casual and experienced smokers. The brand has grown significantly, becoming a go-to source for affordable and stylish smoking accessories.The story of how Bryan essentially graduated from college on the East Coast while simultaneously building the dream team to scale Hemper is one that you truly can't miss. You'll also hear about Thai's background working with Hypebeast and Karmaloop on countless creative endeavors from creative design to music videos and more before Karmaloop's imminent demise and bankruptcy around the time Diddy got involved.A name of interest that comes up in this pod is Rama Mayo, an entrepreneur and visionary known for his significant contributions to the herb and music industries. He co-founded Hall of Flowers, a premier herb trade show, and Green Street, an herb brand agency. Before his ventures with the plant, Mayo spent 15 years in the music industry, working with renowned artists such as Jimmy Eat World, The Hives, and At the Drive-In, and co-founded the record label Big Wheel Recreation. You'll hear about Rama reaching out to Bryan only 15 months into the business running, insisting they come to Los Angeles to live in the same building as him and run their operation at the Green Street building. Bryan divulges crazy stories surrounding their time at Green Street and running with Rama, meeting essentially every key player in the LA scene pre-2020. One of the biggest topics of conversation in this episode is easily product manufacturing and merchandising. Thai and Bryan weigh in on a number of topics surrounding deciding which glass pieces and accessories to mass produce in the thousands to tens of thousands, doing all their CAD design in-house, which ideas are even worth pursuing, and what goes into developing a full product line for an MSO. The true gem of this pod is when Bryan and Thai talk about their cone side business that's driven them to set up shop in India. Getting in during a cone shortage around 2017-18, they were able to rapidly scale their factories overseas to now own and operate over a dozen. Bryan will divulge exactly how they were able to meet crazy demand in the millions and presently produce around 30-40% of the world's pre-roll cones.Any aspiring entrepreneur who loves the plant should sit down for this inspirational episode about how you can build massive empires in this industry without ever having to grow, trim, or cure anything.Subscribe to our channel and the FSOTD.com site to keep up with other key players and enjoy conversations with trailblazers from the culture you can't find anywhere else. Hosted on Acast. See acast.com/privacy for more information.

Measure Success Podcast
How to Drive Success in Gaming Culture

Measure Success Podcast

Play Episode Listen Later Dec 31, 2024 39:48


In this episode of the Measure Success Podcast, Greg Selkoe, co-founder of XSET and e-commerce pioneer, dives into the intersection of gaming, culture, and business. Highlights: Greg's journey from founding KarmaLoop to creating XSET. How gaming integrates with music, fashion, and art. Lessons on leadership, team-building, and business exits.   Subscribe and set notifications to our YouTube Channel.  Discover how Greg combines passion for culture with business strategy to create impactful brands. Listen now and learn how to innovate with purpose.   Where to find Greg: https://xset.com/  https://www.linkedin.com/in/greg-selkoe-3b9964ab/    Connect with Carl: https://40strategy.com https://www.linkedin.com/in/carljcox/ https://www.instagram.com/carljcox40/ https://x.com/40Strategy  

Common Denominator
How Greg Selkoe Built a Gaming Empire with XSET

Common Denominator

Play Episode Listen Later Jun 26, 2024 44:45


Greg Selkoe is the founder of Karmaloop and XSET and has served in the C-Suite of numerous companies. Here's how he went from being expelled in 5th grade, to getting a master's degree at Harvard, to making hundreds of millions in revenue.If you enjoy this episode, please consider leaving a rating and a review. It makes a huge difference in helping us spread the word about the show.Thanks for listening! To join our #POSITIVITY community or to learn more about Moshe, visit https://linktr.ee/moshepopackTopics: 2:20 – He was expelled from school5:00 – How to fix education10:00 – Adaptability as an entrepreneur13:30 – Big picture thinking16:00 – How he built Karmaloop20:00 – Private equity pros and cons24:00 – Paul Judge saved his life31:00 – XSET and eGaming35:00 – What Greg's most grateful for40:00 – The future of XSET

The Growth Fire
Blazing New Paths in Gaming and Fashion With Greg Selkoe

The Growth Fire

Play Episode Listen Later Jun 10, 2024 28:44


Greg Selkoe is the Co-founder and CEO of XSET, an esports lifestyle gaming brand. Renowned for his pioneering contributions to e-commerce, entertainment, and esports, he previously founded the Boston streetwear company Karmaloop, driving it to over a billion in lifetime revenue. He also served as the President of FaZe Clan, boosting its revenue to $400 million before exiting.  An alumnus of Harvard's Kennedy School of Government and Y Combinator, Greg has been honored as Ernst & Young's Entrepreneur of the Year, one of Goldman Sachs' 100 Most Intriguing Entrepreneurs, and a Summit Series Top 35 Entrepreneurs under 35. In this episode… What does it take to revolutionize an industry not once but multiple times? How do industry pioneers turn creative concepts into lucrative ventures that resonate across generations? Greg Selkoe, a trailblazing business leader, transformed his passion for lifestyle brands into highly successful entrepreneurial ventures. From his pioneering e-commerce success with Karmaloop to his instrumental leadership at FaZe Clan and the evolution of his new venture XSET, Greg's story highlights an unrelenting pursuit of innovation. By focusing on content and celebrity partnerships, XSET has grown rapidly, creating a community-centered brand that merges gaming and lifestyle. He emphasizes the value of resilience, pivoting, and mentorship, drawing from experiences with impactful mentors. Through his revolutionary approach, Greg redefines industry boundaries, making significant strides in gaming and fashion. In this episode of the Growth Fire Podcast, Kevin Hourigan welcomes Greg Selkoe, the Co-founder and CEO of XSET, to discuss the art of pivoting in entrepreneurship. Greg shares his remarkable journey, from a creative kid with learning disabilities to a widely recognized fashion industry pioneer. He highlights the role of audience-building in XSET's development, the power of content in driving business growth, and how philanthropic work fosters a positive company culture.

The Complex Sneakers Show
Greg Selkoe on the Rise and Fall of Karmaloop

The Complex Sneakers Show

Play Episode Listen Later Feb 9, 2024 87:20


With the legacy of Karmaloop being a hot topic on social media in the past few weeks, we sit down with the company's founder, Greg Selkoe. Selkoe tells never-before-heard stories about the company and also explains the highs and lows of running the streetwear juggernaut. Earlier in the episode co-hosts, Joe La Puma, Brendan Dunne and Matt Welty talk about Nike seizing $5 million in sneaker inventory from a Los Angeles-based warehouse. Hosted on Acast. See acast.com/privacy for more information.

The Sneakfest Show
Tiger Woods leaves Nike, Karmaloop controversy, Dior x Nike Air Jordan 1 (1/9/23)

The Sneakfest Show

Play Episode Listen Later Jan 9, 2024 57:30


Kelcey, Sherman, Adam and Jerry break down this week's big sneaker news including Tiger Woods leaving Nike, the Karmaloop controversy, Dior x Nike Air Jordan 1 and more + another edition of Keep It or Kick It and On My Grizzly

The Conversion Show
The Power of Direct Mail in E-commerce: An Overlooked Marketing Channel with Drew Sanocki, Founder of PostPilot

The Conversion Show

Play Episode Listen Later Sep 6, 2023 38:22 Transcription Available


In this episode of "The Conversion Show," Erik Christiansen, CEO of Justuno, interviews Drew Sanocki, Founder of PostPilot. Drew has an extensive background in retail and shares his insights on how direct mail can be a game-changer for e-commerce businesses and explains the features of PostPilot, including segmentation, automation, remarketing, retargeting, and acquisition. Erik and Drew discuss:The integration capabilities of Post Pilot with platforms like Shopify and Klaviyo.The concept of the discount ladder and the 30, 60, 90 plan.Optimizing retention, basket size, and conversion rates before focusing on customer acquisition. The key to effective postcard designs is treating direct mail like a Facebook ad. The shift in mindset regarding direct-to-consumer brands.Watch the episode on The Conversion Show YouTube channelHost: Erik Christiansen https://www.linkedin.com/in/erikc/Guest: Drew Sanocki https://www.linkedin.com/in/sanocki/Justuno https://www.justuno.com/PostPilot https://postpilot.com/Transcript:Intro 00:00:05Welcome to the Conversion Show, a podcast that's all about. You guessed it, conversions, everything that gets you to your goal, whether that's purchase, lead capture app, install content downloads, chat engagement, or demo requests. We're talking conversions hosted by Erik Christiansen, CEO and co-founder of the leading conversion optimization platform, Justuno. On the conversion show, Erik sits down with industry-leading marketers, e-commerce growth experts, founders, and entrepreneurs to chat all things conversion marketing. Be sure to follow the conversion show podcast to be notified when a new episode goes live. Like what you hear? Leave us some love with a review. And now here's your host, Eric Christiansen.Erik 00:00:51Welcome to the conversion show today. I'm really proud to have my guest, Drew Sanocki, who we go back ten-plus years and I encourage anyone listening if you're in front of a computer and type Drew Sanocki into LinkedIn and you're going to find a background that is is very well, what's the word? Diverse. Drew 00:01:17Long and boring.Erik 00:01:18It's well-versed. KarmelLoop retailer he's been a retailer himself he is now CEO of Post Pilot a direct-to-consumer postcards highly segmented which is what we're going to get into today. Very exciting. So let's welcome to the show Drew.Drew 00:01:37 Thanks, Eric. It's good to see you again. As you said, we've known each other for ten-plus years. I remember when we took over Karmaloop you know, we got it out of bankruptcy. And one of the first things we did was put Justuno up. And that was probably 2014, 2015, just to reengineer the pop up. And they were amazed at how we went from, I don't know, we probably ten next to the opt-ins in a week back then.Erik 00:02:02Drew has always been a...

eCommerce Evolution
Episode 245 - Forget CRO, Focus on CVO with Drew Sanocki

eCommerce Evolution

Play Episode Listen Later Aug 2, 2023 49:01


Drew Sanocki has successfully turned around 8 and 9-figure eCommerce brands not once, not twice, but 5 times. Among his successes are AutoAnything and Karmaloop. Drew is also the Co-Founder and Co-CEO of Post Pilot (direct mail made for DTC and eCommerce). He knows the strategies behind what it takes to succeed in DTC better than almost anyone I know. Here's a look at what we cover:Jay Abraham's 3 ways to grow any business. New Customer Acquisition (NCA) is only ONE way to grow your business and is almost certainly the most expensive way.Why Conversion Rate Optimization (CRO) can be misleading and why focusing on Customer Value Optimization (CVO) matters more.What all failing eCommerce brands have in common and how to avoid the death spiral. The principle of optimizing before you multiply. Using direct mail for retention, remarketing, AND new customer acquisition.#Podcast #Ecommerce #DrewSanocki #PostPilot #EcommerceStrategies #CustomerRetention #DataDrivenDecisions

Unleash Your SuperNova
Art, Manifestation, and the Power of Words with Jay Bonadio

Unleash Your SuperNova

Play Episode Listen Later Jun 1, 2023 58:45


Listen to Nova chat with Jay Bonadio, Jr. Jay Bonn – formerly the Unsigned Artist - has been shaking up the Orlando art sign. He started as a silk-screen artist at 15, evolving to shattered glass art. He's added work with Bonsai more recently. Nova talks about meeting Jay by phone and advised him to change his identity as “The Unsigned Artist.” Nova asked Jay what his why is. He explains how he started taking things apart to see how they worked at a very young age. In college at Flagler College, he began to unlock what his why was, and overcoming dyslexia. He talks about friends recommending he put his drawings on shirts, leading to a men's graphic T-shirt company called J Bon Clothing. That would lead to silk screening on larger and larger canvases. Jay talks about KarmaLoop, and how getting on there helped him get in with numerous local retailers. He also discusses how having to be an employer as an entrepreneur impacted his relationship with his mom – who is his rock. He talks about how running a business taught him how to help other artists with creating a business around their natural talent. Nova and Jay talk about getting over being frozen by self-criticism of your own work. They also talk about selfishness and teaching, as well as mentors and mentoring. Taking the mic Jay talks about how Nova recommended that he drop the persona of “the Unsigned Artist” because of the power words gave to that. Taking that cue, he asks Nova to expand upon the notion of how words give power to creation.   What is your why? Art Unsigned Artist Screen Printing Shatter art Mentoring Change Manifestation Words Bonsai Unleash Your Supernova

Ecommerce Wizards Podcast
The Good, the Bad, and the Honest Truth About Adobe Commerce With Tyler Sperry

Ecommerce Wizards Podcast

Play Episode Listen Later Apr 27, 2023 24:28


Tyler Sperry is an experienced e-commerce specialist with a demonstrated history of working in the retail and publishing industries. As the Director of E-commerce and Affiliates at America's Test Kitchen, he oversees the presentation of products across e-commerce, physical retail, and third-party distribution. Tyler is skilled in procurement, merchandising, social media, online marketing, and project management. He previously worked as a Buyer for BJ's Wholesale Club and as a Sales and Events Manager at KarmaLoop. In this episode… Are you an e-commerce company considering a change to your commerce platform? It's essential to weigh your options and pick one that fits your needs. Selecting the right e-commerce platform can be tricky. Not only is it difficult to know which is best, but it is hard to know if it will stay that way. Companies change over time, and some platforms lack the flexibility to adapt alongside your business. Adobe Commerce is a popular option, but it may not be perfect for every shop. So what are some of the key advantages and limitations of the platform? On this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual talks with Tyler Sperry, the Director of E-commerce and Affiliates for America's Test Kitchen, to discuss his experience with Adobe Commerce. Tyler touches on the company's first platform, why they changed to Adobe, and some of their experiences with it. They also offer advice to those considering making a transition. 

Claima Stories with Bimma
EP 74: Heather White, Founder & CEO of TrillFit

Claima Stories with Bimma

Play Episode Listen Later Oct 11, 2022 74:56


Feeling profoundly misunderstood during her adolescent years, Heather realized early in her career she had a knack for building community for the misfits. A job at Karmaloop brought Heather into the streetwear world, where she learned that work culture could be fun, but understanding work politics was just as important. She eventually moved on to working in marketing for brands like Puma and New Balance. Being in the sneaker industry, Heather regularly attended fitness classics but often left annoyed at the dull music and energy. She saw an opportunity to make working out a little more lit. Today, Heather is the Founder & CEO of TrillFit, a purpose-driven wellness business changing the face of boutique fitness with studios in Boston and Brooklyn. Co-Founder of Claima and Former Nike Marketer, Bimma Williams interviews leading and emerging creatives and entrepreneurs of color about how they were able to build their own tables by turning their hobbies, side hustles, and ideas into thriving small businesses. From these stories, listeners will learn how to claim their dream careers by stepping into the world of entrepreneurship. Featuring Melody Ehsani, Jeff Staple, James Whitner and more. Follow Claima Stories and Bimma Williams on Instagram: @claimastories @bimmawilliamsAnd watch us on Youtube powered by Vista

Divij’s Den
EP 52 Clinton Sparks Speaks On Working With Kanye, Selling 75M Records, & Formula For Success

Divij’s Den

Play Episode Listen Later Sep 7, 2022 57:55


EP 52 | Clinton Sparks Speaks On Working With Kanye, Selling 75M Records, & Formula For Success https://instagram.com/clintonsparks?igshid=YmMyMTA2M2Y= Clinton Charls Sparks (born September 18, 1979) is an American DJ, record producer, songwriter and singer from Boston, Massachusetts.[2] He initially started his career as a rapper, dancer, producer, and DJ who gained notoriety by making bootleg remixes and mixtapes and parlayed that into hosting radio shows on Boston's Hot 97.7, Baltimore's 92Q, Hartford's Hot 93.7, and Sirius XM's Shade 45 (among others). He was the long-time host of a worldwide syndicated radio show called SmashTime Radio (also referred to as Get Familiar with Clinton Sparks). He is the current host and owner of the national hip hop radio station Get Familiar Radio on Dash Radio, a digital radio platform for which he served as vice president from 2016 to 2019. In 2012, he was nominated for a Grammy for his production work on Lady Gaga's Born This Way. That year, he also won a BMI songwriting award for writing Pitbull's "Shut It Down" and has since won several ASCAP Awards with DJ Snake as part of his Get Familiar Music publishing company. He has written and produced songs for a number of notable acts, including Akon, Ludacris, 2 Chainz, Ty Dolla Sign, Lil Uzi Vert, Big Sean, and numerous others. Sparks has also made music of his own, including the 2005 album, Maybe You Been Brainwashed, and the 2014 EP, ICONoclast. He was featured on the song "Saturday Night," which was featured on the soundtrack for the 2016 stand-up comedy film, Kevin Hart: What Now?. Additionally, Sparks co-founded the mixtape database, MixUnit.com; served as music correspondent for the E! series, The Daily 10 and E! News; and has held executive positions at a variety of companies including Karmaloop, FaZe Clan, Islide, PingTank, IC Realtech, and Dash Radio. In July 2020, Sparks co-founded and became the chief business development officer of the newly formed XSET, an esports and lifestyle gaming organization. He also hosts the Twitch show, Win Big with Clinton Sparks, and authored his first book, How to Win Big in the Music Business, in 2020. In March 2015, Sparks was named president of PingTank, a tech startup with an app that created animations to layer over photos and videos. He left that company in June to become the CCO and creative director of IC Realtech, a security and surveillance solutions company.[48][49] In July 2015, he opened a club called "blue" in Marina Bay.[50] He also formed the music publishing company, Get Familiar Music. He is credited with discovering and signing French DJ and producer, DJ Snake, who has won several ASCAP Pop Awards with songs published by Get Familiar. Other acts Sparks has discovered and signed include Tchami, Joey Bandz, and pineappleCITI.[51][52][53][54][55][56][57] In August 2016, he and Joey Bandz were featured on the Chocolate Droppa (Kevin Hart's musical pseudonym) song "Saturday Night". The song would eventually be featured on the soundtrack for the stand-up comedy film, Kevin Hart: What Now?.[58][59] In 2017, Sparks began his own branded party ("Get Familiar Fridays") and residency at Club Shrine inside the Foxwoods Resort Casino in Connecticut.[60] In June of that year, Sparks announced that he would start his own station[61] and weekly radio show, Clinton Sparks Radio, on the digital radio platform, Dash Radio.[62] The show and station were later renamed Get Familiar Radio.[49][63] In September 2017, pineappleCITI—an artist

Locked In Podcast
Why The Virgil Hate? Karmaloop Days, JPG x Lil Nas X Collab | Season 2

Locked In Podcast

Play Episode Listen Later Oct 7, 2021 72:15


n this episode, the locked in hosts reminisce on 2009-2014 era of clothing (karmaloop days),  Try to figure out where all the vigril hate came from and talk Jean Paul Gaultier x Lil Nas X merch collab.LOCKED IN PODCASThttps://linktr.ee/TheLockedInPodcastFOLLOW ALBERT HOUSTONhttps://instagram.com/albertghouston​​FOLLOW ABhttps://www.instagram.com/abtheiconFOLLOW MARCOhttps://www.instagram.com/hyier

The Good Vibrations Only Podcast
Loop Garms, Vintage, Karmaloop #1

The Good Vibrations Only Podcast

Play Episode Listen Later Sep 8, 2021 28:53


In this episode FJ and Isaac talk about how they met, how they got into vintage, how Loop Garms came to be and much more!

The Complex Sneakers Show
Dennis Todisco Reveals Stories About Nike's SNKRS App, Red Octobers, and Karmaloop

The Complex Sneakers Show

Play Episode Listen Later Sep 3, 2021 81:51


The Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne, and Matt Welty. In this week's episode, the hosts are joined by Dennis Todisco, the lead of streetwear and sneaker partnerships at Instagram. Todisco brings with him stories from his long time in the industry that stretch from the era of selling Dead Serious hoodies at Karmaloop to the dawn of the Nike SNKRs app to his founding of Outfitgrid. He gives rare behind-the-scenes insight into life at Nike, discussing the moment when the Air Yeezy 2 "Red October" dropped and some secret sneakers that he's not allowed to show to the public. Also, the co-hosts gear up for a weekend of ice cream in Williamsburg—make sure to show up on Saturday if you're around.Enter for next week's sneaker giveaway here! https://ebay.complex.com/Looking for the Complex Sneakers Podcast Dad Hats? Shop on Complex Shop now! https://shop.complex.com/products/the-complex-sneakers-podcast-dad-hat-whitehttps://shop.complex.com/products/the-complex-sneakers-podcast-dad-hat-black Hosted on Acast. See acast.com/privacy for more information.

Claima Stories with Bimma
Andy Nguyen shares story about transitioning from streetwear to restaurant mogul

Claima Stories with Bimma

Play Episode Listen Later Jul 13, 2021 64:37


Andy Nguyen is co-founder of Afters Ice Cream, Matte Black Coffee, and many more restaurant ventures; he's sort of something of a serial entrepreneur, his journey includes everything from real estate to streetwear to food. Born in Orange County, California, Andy grew up in Little Saigon, the second largest Vietnamese population after Vietnam. In the 90s, he was a victim of bullying and spent a lot of his freshman and sophomore year skipping school and was eventually kicked out for poor performance. Andy maintained a determined spirit and would later go into real estate. Working out of his parent's garage, he was making really good money, but he wasn't passionate about it. Inspired by a friend, Andy decided to jump head first into the streetwear business. He would go on to create a streetwear brand that was carried by Zumies, Karmaloop and other online retailers along with a blog that helped create a connection with the consumer and curated the interests of Andy and his crew. Kendrick, ASAP Rocky, and many other artists were supporters of the brand that he'd eventually sell in 2015 to start Afters Ice Cream, a restaurant sensation now with 27 locations on the West Coast.About Claima Stories with Bimma:Former Nike Marketer, Bimma Williams interviews leading and emerging BIPOC creatives about how they were able to break into the notoriously guarded creative and sneaker industries. From these stories, listeners will learn how to claim their dream careers. Featuring Melody Ehsani, Jeff Staple, and James Whitner. Listen and Subscribe now.Subscribe: Instagram: https://www.instagram.com/claimastories/Twitter: https://twitter.com/claimastories

Vedic Management Center
Hitashatru: That mortal enemy we mistake for a dear friend

Vedic Management Center

Play Episode Listen Later Oct 3, 2020 9:05


Jealousy of people is among the many things that come along with success and wealth. And it is by far the most potent threat as it could turn even a dear friend into a deadly enemy. And when that enemy continues to pose as a friend, enjoying proximity to you, (s)he becomes a Hitashatru.

Behind The Real Podcast
Episode 33: “Cassandra Raphael”

Behind The Real Podcast

Play Episode Listen Later Aug 18, 2020 37:57


My guest speaker Actress/Producer Cassandra Raphael She was born in Boston ,Massachusetts while attending the Lords Academy School at the age of 5, she discoverd they were having auditions for Goldie Locks and the Three Bears, she auditioned, and booked the role of Mama Bear. That is where Cassandra caught the acting bug. She then booked a role in every school play, including Miss Hannigan, where the director closed auditions right after she came in, because she booked the role on the spot. At the age of 15 years old she received her first agent, and then began booking commercials, print work, fashion shows and films. Her first film was In Our House where she played the lead and received acclaim for her performance. Cassandra then went on to book the film Karmaloop and Soul Sister. After graduating Northeastern University, she decided to move to Los Angeles where she booked commercials and films such as The Next One, Mick and Jenny, Assassin Behind the Glass, and Director Mark Ridely’s film The Board. Cassandra started the production company, C.Raphael Productions. The company went on to produce Life in LA, The 60 Second Project, A Raisin in the Sun, and currently now producing the feature film A Broken Chain. We hear about all this and more on “Behind The Real”. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/aaron-d-king/support

Vedic Management Center
What is the true meaning of Dharma? Why is it relevant even today?

Vedic Management Center

Play Episode Listen Later Jul 12, 2020 10:48


Dharma is a Vedic Sanskrit word that comes from the root word Dhri or Dhriti which means “to sustain.” In an era where we are severely affected as a result of our “unsustainable actions” and are trying to find ways to find “sustainable living” understanding Dharma as a way of …

Addicted2Success
Clinton Sparks - How To Be Unforgettable and Well Connected

Addicted2Success

Play Episode Listen Later Jul 2, 2020 56:03


Clinton C. Sparks (born September 18, 1975) is an American DJ, record producer, songwriter, radio personality, and marketer from Boston, Massachusetts. Check out his new book - http://winbiginmusic.com He initially started his career as a rapper, dancer, producer, and DJ who gained notoriety by making bootleg remixes and mixtapes and parlayed that into hosting radio shows on Boston's Hot 97.7, Baltimore's 92Q, Hartford's Hot 93.7, and Sirius XM's Shade 45 (among others). He was the long-time host of a worldwide syndicated radio show called SmashTime Radio (also referred to as Get Familiar with Clinton Sparks). He is the current host of Get Familiar Radio on Dash Radio, a digital radio platform for which he also serves as Vice President of Business Development. In 2012, he was nominated for a Grammy for his production work on Lady Gaga's Born This Way. That year, he also won a BMI songwriting award for writing Pitbull's "Shut It Down" and has since won several ASCAP Awards with DJ Snake as part of his Get Familiar Music publishing company. He has written and produced songs for a number of notable acts, including Akon, Ludacris, 2 Chainz, Ty Dolla Sign, Lil Uzi Vert, Big Sean, and numerous others. Sparks has also made music of his own, including the 2005 album, Maybe You Been Brainwashed, and the 2014 EP, ICONoclast. He was featured on the song "Saturday Night," which was featured on the soundtrack for the 2016 stand-up comedy film, Kevin Hart: What Now?. Additionally, Sparks co-founded the mixtape database, MixUnit.com; served as music correspondent for the E! series, The Daily 10 and E! News; and has held executive positions at a variety of companies including Karmaloop, Islide, PingTank, IC Realtech, and, currently, Dash Radio and FaZe Clan.

Making Conversation with Grant Brydon

For this episode I spoke to Bay Area DJ, Noodles. Born in San Francisco, Noodles learned to DJ from her father using disco and funk vinyl, before getting into French electronic music and her native Hyphy sound. She moved to Boston to start her career as a stylist with legendary streetwear site Karmaloop, before being introduced to Kehlani who convinced Noodles to take a chance on becoming her DJ in 2015. Since taking the gig and returning to the West Coast, Noodles has established herself as a globally renowned selector, headlined two tours of her own and played a Las Vegas residency last year. Recorded via Facetime from Noodles’ home in LA, we talk about how she’s adapting to the Covid-19 pandemic through live-streaming, and shares some insight into how she’s become a charismatic and beloved DJ who inspires her audience beyond the music. ---------- @noodz @GrantBrydon hello@GrantBrydon.com ---------- Artwork by @smithsmithsmithsmith Music by @kiina_dd

My Lil Podcast
25.Karmaloop

My Lil Podcast

Play Episode Listen Later Feb 27, 2020 71:34


This week Ish @im_theISH and Wallstreet KB @wallstreetkb discussed the Kobe and Gianna Bryant tribute, Snoop on the red table talk and getting what you give in relationships. Be sure to connect with us via email a mylilpodcast@gmail.com if you ever want to come on to an episode or submit topics for the playlists. Follow our playlist on Apple Music; My Lil Rap Playlist & My Lil R&B Playlist.

Sup? Podcast - A Streetwear & Lifestyle Discussion
Sup? Ep. 101 - Chris Is Good With Decks (ft. Holland Smith)

Sup? Podcast - A Streetwear & Lifestyle Discussion

Play Episode Listen Later Feb 24, 2020 71:07


@suppodcast Episode 101 - Show Each Other Your Decks (ft Holland Smith) Our guest this episode, Holland Smith is Head of Merchandising at NTWRK. NTWRK is an experiment in live video shopping for the iPhone set. It's been described as a Hypebeast blend of QVC, Twitter, and Twitch. Holland also worked with Chris at "Ecko", but Karmaloop in it's prime, SSUR, Flud Watches, and many other companies within the space. Support us on Patreon - www.patreon.com/suppodcastnyc Check our exclusive content! (more coming soon we promise) Join our Discord : discord.gg/GUXehns Sup? Podcast Merch - remember2behappy.com/supshop Follow us on Instagram: Chris Cheney - @notthatcheney Lawrence DeLoach - @lzd325 Luke Trovese - @troveezus Guest Holland Smith - @hollandbethyname Check out our Medium: medium.com/@suppodcastnyc

The Unofficial Shopify Podcast
Differentiate or Die

The Unofficial Shopify Podcast

Play Episode Listen Later Dec 17, 2019 46:15


Today's guest has twenty years of ecommerce experience and believes that "You can't survive as a commodity dropship retailer. You have to differentiate or Amazon will eat your lunch. If not today, then tomorrow."In this episode, he'll tell us how he differentiated Karmaloop and more.You'll hear:Lessons learned running a nine-figure brand acquired from AutoZoneThe simple strategies that Drew used to save KarmaLoop from extinctionHow to easily leverage direct mail to grow your businessIn 2013, Drew founded his first company, DesignPublic.com, with $500 cash. Today he's the CEO of nine-figure vertically integrated brand AutoAnything. In between, he's saved Karmaloop, got Teamwork to eight figures, and built a variety of software and retail businesses.In order of discussion:AutoAnything.comTraction80/20 RuleKarmaloopKettle & FireTeamworkEcommerce is a BearPostPilot - Get 15% off your first purchase with code KURT15Nerd MarketingNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave an honest review on iTunes. Your ratings & reviews help, and I read each one.Subscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.SponsorsTry Bold Product Upsell free for 90 daysSave 20% on Turbo, a blazing fast Shopify themeImprove your shop's search engine ranking with Venntov SEO Meta Manager

$6.99 Per Pound
Capturing the Moment with Shomi Patwary | Music Video Director & Commercial Filmmaker

$6.99 Per Pound

Play Episode Listen Later Sep 4, 2019 95:04


Jaeki Says... Shomi didn’t start his professional career as a filmmaker, but he always had the foresight on what’s to come. Hailing from Virginia Beach and obsessed with hip-hop culture, it was fate he connected with Pharrell’s Star Trak imprint. He utilized his web-savvy early on, building websites and customizing MySpace pages for Star Trak artists. Then, when tasked to capture behind the scenes footage for a Clipse music video shoot with Kanye West, he quickly grasped the importance of video and taught himself editing and production. After several stints with various media companies (Karmaloop, Fader), he’s now an established music video director with his own production house (Illusive Media) working with ASAP Rocky, ASAP Ferg, Jaden Smith, and even world-class names like Will Smith and Mariah Carey. Tune in to find out his path to independent success as a commercial filmmaker. Follow him @shomipatwary on IG & Twitter His production company: Illusive Media: http://www.illusivemedia.com/ Shomi's Top 5 Music Videos: Yamborghini High - ASAP Mob New Level - A$AP Ferg ft. Future Ric Flair Drip - 21 Savage, Offset, Metro Boomin Might Not ft. The Weeknd - Belly Sweet but Psycho - Ava Max Additional Links: Pharrell Williams & Chad Hugo Star Trak Entertainment The Clipse & Pusha T Billionaire Boys Club Karmaloop & The Fader On Lunch Break _____ Thank you to all the fans that have supported us! Listen to us on your all major streaming platforms and make sure to subscribe and leave a review! Follow the podcast @699PERPOUND on Instagram, Facebook, & Twitter If you're listening don’t be afraid to take a screenshot and post on your IG story. Tag us and we will shout you out! You can now support us monetarily by setting up small monthly donation @anchor.fm/699-per-pound/support Questions, Partnerships, Sponsorships: Contact us at info@699perpound.com Shout out Listening Party and Canal Street Radio! Follow them at @listeningpartypresents and @canalstreetmarket --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/699-per-pound/message

The Ecommerce Influence Podcast
203: Why You Should Stop Selling Yourself Short and Think Like A Billionaire

The Ecommerce Influence Podcast

Play Episode Listen Later Jun 11, 2019 66:12


Have you stopped to consider the next step in your entrepreneurial journey? Perhaps you own a six or seven figure business now, but where will you be in 10 years? Will you still be living in the grind? Or are your sights set on acquiring companies and building a portfolio? Today’s guest has done it all. He’s built his own business, was the CMO of Karmaloop, worked as a consultant, and now is the CEO of AutoAnything (just one of the businesses in his current portfolio). Drew Sanocki is back to talk about this journey and his recent entry into the acquisition side of ecommerce. Drew will share his insights on buying businesses, establishing company culture, hiring the right team, and why these days he’s more focused on creating alignment than hustling. Enjoy! Episode Highlights: 2:53 A quick win with Facebook’s new cost cap bidding. 9:55 The perspective Drew gained from a trip around the world and how it led him to think like a billionaire by focusing on acquiring assets rather than hustling. 13:14 How Drew made his first acquisition. 16:39 Drew's journey from Chairman of the Board to becoming CEO of AutoAnything. 18:50 What it's like to run a $100 million dropshipping company. 20:09 Comparing life as the CMO of Karmaloop vs. the CEO of AutoAnything. 23:29 The importance of making the right hires if you want to be a successful CEO. 25:28 Drew’s approach to building a strong company culture. 28:58 The impact of a company’s size on its culture. 32:17 How long it took Drew to make cultural changes once he took over as CEO. 34:36 Drew’s ebb and flow between lifestyle businesses and managing a company at a larger scale. 37:59 A lesson in the importance of thinking like a billionaire. 40:01 What you need to know now in order to succeed as an investor in the future, and how to use your current skill set to your advantage. 48:25 How Drew made the decision to make a change in his professional life. 51:05 The importance of rest, setting boundaries, and work-life balance. 53:57 How being starved for resources helps you to prioritize. 54:59 OKRs: What are they and how they’ve helped create alignment and focus within Drew’s business. 58:15 Why Drew is fired up about direct mail in 2019. 1:00:12 How Drew manages to run three companies at once. Links and Resources: Netflix Culture Deck AutoAnything PostPilot GoSimple Nerd Marketing Book: Powerful by Patty McCord Book: Measure What Matters by John Doerr Book: Deep Work by Cal Newport Drew on Instagram: @drewsanocki Episode 183: How To Manage Your Time Strategically While Growing Your Business Episode 116: 4 Profitable Email Strategies You Can Swipe For Your Brand Cost Cap Facebook Bidding Klaviyo Ecommerce Profit Summit (formerly the Brand Growth Experts Intensive) Foxwell Digital Brand Growth Experts Review or subscribe on iTunes Join The Coalition If you’ve enjoyed this podcast, I have something really exciting for you. For the last year and a half I’ve been coaching business owners and marketers inside a group called The Coalition. What launched as an experiment became a game changer for our over 150 members.  If you’d like me and my team of expert marketers and ecommerce operators to coach you on your journey to scaling up your ecommerce business, this is your opportunity. We go in-depth on all the topics we talk about on this podcast and provide actionable training every single month. You’ll also get one-on-one coaching from me to help you grow your business.  Head over to JointheCoalition.com to learn more. Can’t wait to see you inside. Sponsor: Klaviyo  If you’re looking to grow your business, there’s only one way. By building real, quality customer relationships. Most marketing software will claim that they do this, but they’ll never deliver on those promises. Klaviyo, though, is different. Klaviyo helps you build meaningful customer relationships by listening to and understanding cues from your customers, which allows you to easily turn that information into valuable marketing messages that’ll help grow your business and make more money. That’s why over 10,000 innovative brands have switched to Klaviyo. If you aren’t already a customer, head over to www.ecommerceinfluence.com/klaviyo and you’ll get a free trial + priority on-boarding. Sponsor: Shoelace Shoelace helps fast-growing ecommerce stores build brand equity, increase conversions and grow revenue using Customer Journey Retargeting by showing the right ad to the right people at the right time. Shoelace is excited to announce its all-new integration with Klaviyo. This integration lets you seamlessly synchronize your marketing activity across your email and retargeting channels. Boost your email campaigns by automatically retargeting email recipients across multiple channels. Increase campaign engagement by showing ads to recipients who didn’t open or click an individual campaign. Most importantly, drive growth by effortlessly retargeting all of your Klaviyo lists and segments with personalized messaging. To find out more visit ecommerceinfluence.com/shoelace and supercharge your email campaigns today.

11:11 Hard-work vs. Luck
Ross Dwyer: Writer

11:11 Hard-work vs. Luck

Play Episode Listen Later Dec 25, 2018 60:52


In this episode I sit down with Writer Ross Dwyer. We discuss his early education, How writing became a passion, College, Working life in Minneapolis,  Reaching 1000+ days writing for his personal Blog and more.    11:36 Writing beginnings 24:19 Karmaloop  28:20 Studiiyo 23 31:30 Piffmpls 39:00 From AT&T to SneakerNews   FIND US: @JuiceeDope All platforms @Rossthe59 All platforms  

A Waste Of Time with ItsTheReal
#199: Joe Freshgoods

A Waste Of Time with ItsTheReal

Play Episode Listen Later Aug 6, 2018 81:28


This week on A Waste of Time with ItsTheReal, we welcome Chicago's own clothing designer and entreprenuer Joe Freshgoods to the Upper West Side! Joe discusses his start on Chicago's West Side, ironing images onto t-shirts and selling them in high school, getting fired from Niketown, dropping out of college, working at Leaders 1354 while selling his own t-shirts in the style of a drug dealer, receiving a cease and desist for using the word "dope," reimagining his brand, experiencing SXSW with the Illroots crew, getting high and creating his infamous Rihanna hat, getting checks from Karmaloop, opening a store up out of his apartment, teaming up with Chance the Rapper and Vic Mensa, printing Kanye-related material, developing Obama-related material, and ultimately partnering up with brands like McDonald's, Nike, Adidas, and always maintaining credibility and cool. All that, plus why he hates the term "fast fashion," what Don C means, how hard it is to run a clothing store, why narratives matter, who wore his legendary tye-dye sweatshirts, working at Subway, seeing his face on giant photos at Nike, and much more! See acast.com/privacy for privacy and opt-out information.

Nerd Marketing Ecommerce Podcast
Podcast 39: The Six Things You Can Do Today to Maximize Your Valuation Tomorrow

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Apr 19, 2018 18:38


In this episode, Drew talks about six things you can do to maximize your company's valuations. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights Six tips to maximize your valuation How to decide on your story Tips for minimizing risk Diversifying your traffic sources Getting your company on autopilot How to network for selling Links/ Resources: Built to Sell, John Warrillow, The E-Myth, Michael Gerber IRCE Shop.org Flippa Transcript Prefer to read rather than listen to the podcast episode? No problem, you can and I will send it to you as a PDF. Read The Transcript: Drew Sanocki: Hey everybody. Welcome to the Nerd Marketing podcast. This is Drew Sanocki. We're talking about investments in private companies. We're talking about maximizing your valuation in this episode. I think it's a really important episode for that reason. Everybody wants to maximize your valuation, whether you're raising money ... If you raise money, if you're going to raise a couple million bucks, you want to do it at a higher valuation so you give away less of your company. Obviously, if you're going to sell your company, you want to maximize that valuation so you can get more money in your pocket. This isn't the typical maximize your valuation list that you'll see on a number of brokerage sites. Just Google it. You'll find plenty. This is my take, based on ten or so years in the game, on the things that I see, in particular around direct to consumer brands, and SaaS brands. Really, I've tried to distill it down to six tips, six things you want to do to maximize your valuation. Drum roll please. Number one. I would say decide on your story. What I mean by that is are you going to raise money or sell off of a growth story, or a profitability story? I'll give you an example. Karmaloop. When we acquired the assets of that business, it was probably ... They couldn't tell a growth story because the company was in bankruptcy. It was a declining asset. They're in bankruptcy. You can't tell a growth story. They couldn't also tell a profitability story, because they were in bankruptcy. You put those two things together, and the business fetches a much smaller valuation. So assuming you could do one or the other, try to decide now if you are going to be selling a growth story in a couple years, or selling that profitability story, because it's going to dictate what you do, and decisions around your business. If you are going to sell the growth story, you want to put as much of your profits back in the business, step on the gas, run Facebook ad campaigns at a lower return on ad spend. Whatever it is, you want to sell that growth story, so you want to lower your profitability, and always favor growth at the expense of profits. On the flip side, you're going to sell a profitability story, you want to do what you can to maximize the profitability of the business, like your target return on ad spend goes from two to ten, or something, to just generate as many profits as you can. The growth story and the profitability story determine very different kinds of buyers, and very different multiples, as we discussed multiples in the last episode. If you are growing, and you choose that growth story to tell, you sell that in your deal book. Then, you could also argue that you get valued off of multiple of revenue. Conversely, if you're on board with the profitability story, you want to maximize that owner's discretionary cash flow, because that's the thing that's going to drive the multiple of the business, and the ultimate valuation. So, I'd say, number one, decide on what story you want to tell. Number two, you want to reduce risk in the business. We talked about how valuations go from nothing for the smallest, riskiest businesses, all the way up to the public equity markets,

Nerd Marketing Ecommerce Podcast
Podcast 36: So we just bought AutoAnything.com ….

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Mar 13, 2018 18:38


In this episode, Drew talks about buying a company, and a few major lessons he learned from doing the deal. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights The Lessons I learned from the AutoAnything deal Links / Resources AutoAnything Press Release Transcript Prefer to read rather than listen to the podcast episode? No problem, you can and I will send it to you as a PDF. Read The Transcript: Who is tired of hearing about Karmaloop? Raise your hand. "Here goes Sanocki, the one trick pony. Karmaloop again? We've already heard about that, Drew. Tell us something we don't know." Right? Well, this is the problem when you have one big recent case study that kind of is very relevant to your audience. I mean, I've done stuff since Karmaloop. I was the CMO of this company Teamwork and I run my agency, Growth Engines. We've got a number of direct to consumer brands, but the problem there is I can't talk about a lot of them. Today I'm excited to announce something big and something I've been working on a long time. I was part of a team that bought a new company, and the company is called AutoAnything. Autoanything.com, they are in the car accessories category. They sell things like floor mats and converters and things to sup up your car or Jeep or truck. It's the reason I've been in California so much. I know I've been saying, I do this podcast from San Diego. Been here for months, going back and forth to New York, and it was because I've been working on this deal. AutoAnything, the deal was announced today by AutoZone. We bought it from a public company, AutoZone, I guess about an $8 billion company. There was a divestiture, so what that means is, any company that size owns a number of different business units and for some reason or another, they decide that this business unit isn't core to their business and they want to get rid of it or think it'll be better off as an independent entity. I was part of a group that could move fastest and put the right offer together to acquire the asset. AutoAnything itself is a beast of a business. I mean, a million plus skews. If you can imagine in the auto category there is a make, model, year of every car and if you're selling something like a floor mat make, model, year, and then that thing comes in every color imaginable. Just a huge product catalog. It's primarily drop ship, but they do own a couple private label lines and brands, which obviously have great margins. It does about, I can't get into the specifics, but call it a nine figure retailer and seven figures in EBITA, so seven figures in profits, which is great. It all depends on the deal price, on what you buy it for, and obviously I can't get into that, but we're happy with it. Obviously it made sense for all parties. Man, I learned a ton in the process of this deal, and would love to kind of start getting into it, start getting into what we're going to do with the company. Just for me as a marketer and as an online merchandiser, I look at a number of assets here that I'm excited to work with. First, there's just the scale of this business. You know, you don't get to work on a nine figure business every day. There's four million people on the email list, from what I see a lot of discounting going on and not a lot of lifecycle marketing, so that gets me excited. Four to five million visits a month, there's just traffic. You know, there's scale here. Scale that you can sink your teeth into and make changes and see results very quickly. Some of you might be saying, "Drop ship retail," I mean, this was my first reaction when I heard drop ship retail, like, if I started a business today, an eCommerce business, it wouldn't be drop ship. Right? Because you don't have anything proprietary and you're selling the same stuff your competitors are. "Drew, why did you buy a drop ship retailer?" Well,

Kickin' It With Sneaker Steve
Greg Selkoe | Karmaloop & Wanderset

Kickin' It With Sneaker Steve

Play Episode Listen Later Jan 17, 2018 59:11


On Episode 8 Sneaker Steve sits down with Greg Selkoe, founder of Karmaloop and the new, narrative-based men's fashion site Wanderset.com, to talk about growing up in Boston, launching Karmaloop in the early days of e-commerce, the company's glory days, the lessons he learned from going bankrupt, and how he's harvesting the power of influencers and story-telling with his new venture Wanderset. See acast.com/privacy for privacy and opt-out information.

karmaloop greg selkoe sneaker steve
CEOs Wear Sneakers
Greg Selkoe and Sneaker Steve | Karmaloop and Wanderlust

CEOs Wear Sneakers

Play Episode Listen Later Jan 3, 2018 52:11


In this episode, Greg Selkoe and Sneaker Steve stop by the K Swiss office to talk about their new business Wanderset.com as well as lessons learned from Karmaloop and a near death experience. Check out K Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter @KSwiss. Shop at KSwiss.com

The Unofficial Shopify Podcast
The Future of Dropshipping: Automating Licensed Apparel

The Unofficial Shopify Podcast

Play Episode Listen Later Dec 26, 2017 47:41


On Shopify, fashion & apparel is the largest vertical. It's always one of the most difficult. One threat fashion retailers face is purchasing too much inventory. The solution that many merchants choose to avoid inventory issues is dropshipping. It's inexpensive, accessible, and easy… depending on the products you want to send. If you're looking for licensed products like pop culture apparel, it can be challenging to find authentic goods to sell. That's where Hingeto's MXED comes in. MXED allows you to quickly and easily sell officially licensed pop culture products within your Shopify store. It's a game changer. Leandrew Robinson, co-founder of Hingeto, joins us to talk inventory risk, the future of drop shipping, and Marshawn Lynch. Hingeto builds tech solutions to help clothing retailers grow their sales without inventory risk. Early customers included PacSun and Marshawn Lynch's Beastmode. Before Hingeto, Leandrew helped 500 fashion brands make 1/2 a billion in revenue, in his 6 year stint as founder of flash sale site PLNDR.com & Chief Strategy Officer of Karmaloop. Listen now. — Subscribe to The Unofficial Shopify Podcast via Email Subscribe to The Unofficial Shopify Podcast on iTunes Subscribe to The Unofficial Shopify Podcast on Stitcher Subscribe to The Unofficial Shopify Podcast via RSS Join The Unofficial Shopify Podcast Facebook Group Work with Kurt — Learn: How running a flash sale site showed him the problem with fashion inventory What to do if you bought too much inventory? How a new app can add real licensed to product to your store in a few clicks. (This is a game changer.) How Leandrew gained Marshawn Lynch's Beastmode as client Marshawn Lynch's most admirable quality as an entrepreneuer. How long is too long to hold inventory Links Mentioned: Hingeto MXED App Beast Mode Apparel Drive More Sales with a Same-Day Shipping Countdown Timer Give customers another reason to buy with our simple to use, professional-looking shipping countdown timer. ☞ Start your free 7-day trial

2BELTZ
Episode 125 - Shenae's True Hollywood Stories (Feat. @ShenaeCurry)

2BELTZ

Play Episode Listen Later Sep 3, 2017 62:12


The illustrious Shenae Curry joins us in the studio for Episode 125 (our season finale?!) to spend some time relaying her journey from high school transfer student to influencer, creative and a We talk about how she and Carlos know each other from the high school days which includes a story about rapper Charles Hamilton, working and interning respectively at The Source, KarmaLoop, blogging for Deal With No Deal and meeting hip hop's biggest names before they became superstars, growing up West Indian, and becoming a host despite being incredibly shy. We also talk a little bit about the VMAs, Insecure, and how we're navigating through life with so much going on. If you're interested in the journey it takes (and that it's still taking) to make it, this one is a must-listen. Follow Shenae Curry on Twitter: @ShenaeCurry Follow 2BELTZ Podcast: @2BELTZPodcast @MeelzTV @DamnItCarlos

Purpose in the Youth
Episode 45 - Kwakes Abankroll: Discipline Is Remembering What You Want At Every Moment

Purpose in the Youth

Play Episode Listen Later Jul 12, 2017 74:23


Episode 45: If there is one thing Kwakes has never been afraid to do, it’s to try new things. Growing up in Lincoln Village in Worcester, he was surrounded by a very diverse culture. His neighborhood consisted of Dominicans, Puerto Ricans, West African cultures, Whites, Albanians and more. Looking back, he doesn’t think he’d be the same person he is today if he didn’t grow up in this environment because from a young age he was always sticking his nose out, trying new things and gauging on his personal ‘skills rating scorecard’ if it was something that stuck to him. Studying at Babson College made him realize grades didn’t matter for the ‘game’ that he was trying to play which was building the right relationships, always working hard and following through with what he said he was going to do. His radio/podcast show ‘Fresh Out The Mint’ was a product from Kwake running around Boston getting involved in anything that was of interest. He purchased a camera to shoot photos for artists and events, started blogging for Laced Boston, saw his coworker at Karmaloop chase her dreams becoming the DJ for Kehlani and was hosting underground hip-hop shows around the city called ‘The Earthquake’, packaging it as his own movement. Instead of wasting his money going out, he continued to invest into ideas he had which was something he had learned at a young age as he has always been very materialistic conscious. Interviewing people on the show has given Kwakes perspective and if he doesn’t walk away learning something then he feels he didn’t do his best. Recently he started ‘Inside the Vault: Looking Inside The Industry’, a series of panelists that answer questions and give insight on what’s happening in the music industry today. In this episode Kwakes discusses trying to be humbly confident in anything that he does, the difference between a hobby and a business is huge and extremely difficult to monetize, removing the safety net as he gets ready to start his new journey in Los Angeles, stopping to care and pour out negative energy for no reason, being laser focused and staying consistent, staying transparent in anything that he does and wanting to be remembered as a net positive. — Subscribe to our YouTube Channel for new interviews (and more) weekly: http://bit.ly/2zprpon Follow us on Soundcloud: http://bit.ly/2hcSBws Subscribe to iTunes: http://apple.co/2yE0u9l Follow us on social media: Instagram: http://bit.ly/2j82AHF Follow Bobbbaaaay on social media: Instagram: http://bit.ly/2Ap24ce Twitter: http://bit.ly/2hj6Ljm

Nerd Marketing Ecommerce Podcast
Podcast 31: Traffic & Conversion Summit 2017 Recap + More Updates

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Apr 3, 2017 21:35


A few updates from Drew - recaps of three recent events he spoke at, the key learnings at each of them, and a preview of the near future for Drew and Nerd Marketing. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights RECAP: Traffic and Conversion Summit Niche businesses - why they're great, how they fail, and where retention marketing comes in The "Scrum" approach to growth RECAP: Brand Growth Intensive Workshop with Austin Brawner RECAP: Masterclass with ConversionXL What's Next: Build a Bigger Business Course for Shopify Catalogues - A resurgence of old school mail marketing? A couple of new courses are coming Much, much more Links / Resources Check out Drew's free, 7-lesson email course Double Your Ecommerce Touchstonetests.io More on basic segmentation in Google Analytics in Episode 16 Transcript Prefer to read rather than listen to the podcast episode? No problem, you can and I will send it to you as a PDF. → Read the Transcript Hello everybody, and welcome to the Nerd Marketing Podcast, episode 31. I am Drew Sanocki, and I am coming at you from New York City, where I'm finally taking a break. A break being defined as being an hour break, not like an extended break. Man, I have been running the gauntlet of E-commerce speaking engagements, and workshops, and classes. I'm going to tell you all about that stuff today. A lot of good stuff to report. Basically I want to spend this podcast just kind of reconnecting, welcoming all my new listeners who I've met over the past month or two since my last podcast. I want to do a little bit on what I've been up to, and then where I'm going, what I'm working on next. Let's start with the former, so what I did first. I spoke at Traffic and Conversion. This is the huge E-commerce and digital marketing conference that's put on in San Diego. It was, I guess about early March, this Traffic and Conversion went on. I was one of 10 or so speakers, and it's easily the largest E-commerce and digital marketing conference I've ever been to. Thousands and thousands of people, it's put on by DigitalMarketer.com. Obviously the focus is on traffic and conversion. A lot of big speakers. We had some people from Uber, some people from Casper, plus a lot of industry people there. I was asked to speak about Karmaloop, and what went on there, and database marketing more generally. I'm happy to share my deck with you guys, and kind of what I did. Maybe I'll do that as a separate podcast. But, my big takeaway from this was that the industry is still really focused on acquisition, and traffic, and hacks, and tricks, and bells, and whistles, and things that, silver bullets that people think are going to get them 10x growth in a year. It's not to say that those things don't exist, I think they do. But, we gotta beware of survivorship by us, right? Most of the blog posts that get published talk about these things, but it's not reflective of the vast majority of other companies that are around just slugging away, just applying pressure over time, and growing slowly. It's not to say one's better than the other, it's just to say, "Hey, when you read a headline you're focusing in on what that author tries to promote, and uses to promote that post." Even within a post. You read a post on DigitalMarketer.com about some company that 10x'ed revenue in a year. Even within that company that 10x'ed, there was probably a whole mess of stuff that happened behind the scenes before they figured out the one thing that would catapult them to the next level. Just beware what you read. I think you see it in the eyes of the people, when you look out at these conferences. They're just, they want the quick win. I think I've been there, I've been in those seats when I was running my own retailer. I too, read those headlines because they draw me right in.

The Minority Trailblazer Podcast with Greg E. Hill
Ep 54:It's All About Leverage: A Marketing Masterclass w/Jeff Belizaire of The Runaway Jamaica

The Minority Trailblazer Podcast with Greg E. Hill

Play Episode Listen Later Feb 3, 2017 94:30


Jeff Belizaire, Co-Founder of The Runaway Jamaica shares his journey and experience as a Marketing director for multiple corporations such as Karmaloop, New Era and Boost Mobile. We also talk about the Run Away Jamaica, the Bed and Breakfast taking travel to the Next Level. Find The Runaway: Web: www.therunawayexperience.com/ Twitter: www.twitter.com/therunawaybrand Facebook: www.facebook.com/therunawayexperience Instagram: www.instagram.com/therunawayexperience/

Nerd Marketing Ecommerce Podcast
Podcast 25: How to Actually Make Money with Your Win-Back Campaign

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Sep 28, 2016 7:37


How to treat your win-back campaign as a discount ladder, with every rung designed to retain customers and make you more money.     EXCLUSIVE RESOURCE: Want the win-back email template Drew shows off in this episode? as a PDF! Also includes the full transcribe from this episode. Subscribe: iTunes | Stitcher One win-back email is good. But even better? How about a chain of emails designed to escalate your win-back offer the further the customer slips away? Using a discount ladder is the key to making money with your win-back campaign. Tune in to see how Drew set up such a campaign for a large-scale retailer. Plus, his insights on using your remarketing audience in Facebook Ad to win-back customers. Highlights 00:30 – Discount ladders in the form of win-back emails 01:08 – The problem with most win-back emails 01:30 – Full walkthrough of an anti-defection discount ladder Drew set up in Klaviyo 03:15 – A/B testing every rung of the ladder 03:55 – Pulling this full strategy from email over to Facebook Ads 05:52 – Suggestions for more discount ladder info Links / Resources Want to use the Karmaloop email featured in this episode as a template for your own business? . Klaviyo For more on Discount Ladders, check out Episode 1 (intro to discount ladders), Episode 2 (getting started), and Episode 3 (win back case study). For more on how to use your email platform to boost revenue, check out Episode 23 on dynamic ascending offers. Transcript Prefer to read rather than listen to the podcast episode? No problem, you'll find a text transcribe below, and you can also for later. → Read the Transcript Hey everybody, this is Drew Sanocki, nerdmarketing.com, and we're talking about discount ladders on the podcast. One thing I want to do today was give you a number of examples of good discount ladders or usage of discount ladders so you kinda get the idea of what the hell I am talking about. And without further ado, we're gonna go to the screen flow, here, and I'm gonna walk you through some discount ladders. So first, you know, a great example, or great opportunity where you can use discount ladders is in Win-Back emails. Win-Back emails are the ones that are sent out to customers who haven't bought from you forever in an attempt to sort of win them back into the fold. And, you know, I Google Win-Back emails and you're gonna see a lot of examples here. Here's ones from Eventbrite with their Win-Back. And here's one from Social Sprout and Postagram, and like everybody does a Win-Back, right, you know? What can we do to win you back? Where ya been, yadda, yadda, yadda. Dropbox does one. Want to download this transcribe for later? for an easy PDF download. My issue with these is they leave money on the table, right? Maybe they are not awesome. Because they're a single email. If you take everything we've learned about a discount ladder and make the single email into a series, you're just going to do that much better at capturing or re-capturing that customer. For example, here's one I built out for a fairly big online retailer. It is a Win-Back, I am trying to win back everybody who has purchased one or, one time and has not purchased a second time, I'm tryin' to get that second purchase. And what I've done is I've figured out that these customers for this retailer order roughly every 30 days. So if 30 days has come and gone and they have not ordered, they're not likely to order from us again. Perfect opportunity for a, it's called an anti-defection discount ladder. And you can see I'm using Klaviyo here to set up this automated campaign in Klaviyo, it's called a flow. My first email goes out 30 days after purchase and it only goes out to people who have not purchased in the last 30 days. And it's a simple 10% off offer. We're now gonna think in terms of our ladder, what do you do with the ladder? You increase the promo over time. So if someone buy,

Nerd Marketing Ecommerce Podcast
Podcast 24: Increasing Average Order Size with Bounce-Back Email Campaigns

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Aug 30, 2016 10:02


Bounce-back email campaigns as a clever and simple way to cross-sell and increase your average order size - implementation tips and a downloadable template.     EXCLUSIVE RESOURCE: Want the bounce-back email template Drew features in this episode? as a PDF! Also includes the full transcribe from this episode. Subscribe: iTunes | Stitcher Would you like fries with that? McDonald's offers a cross-sell with every order for a reason – it's a simple and effective way to increase average order size. If your shopping cart can't support advanced cross-selling on-site, a clever work-around is an email-based bounce-back campaign like the one Drew implemented at Karmaloop. This little trick takes just an hour or two to set up and will capture your customers in their most engaged state – in Drew's case it resulted in an additional million dollars of revenue across twelve months of implementation. Highlights 01:20 – Why cross-sells and up-sells work 02:11 – Email bounce-backs as a solution when your cart doesn't support traditional on-site cross-selling 03:44 – Setting up a bounce-back campaign in Klaviyo 04:20 – The offer Drew used in a bounce-back with Karmaloop 04:31 – What the bounce-back email Drew implemented looked like 05:13 – Tricks to add "fictitious urgency" with the appearance of an advanced coupon system 06:14 – The revenue Drew generated with this campaign 07:36 – Optimizing this process after you have it set up 08:10 – How to get the email template featured in this case study Links / Resources Want to use the Karmaloop email featured in this episode as a template for your own business? . For more on how to use your email platform to boost revenue, check out Episode 23 on dynamic ascending offers. Curious what else Drew did while at Karmaloop? He shares the entire story in episodes 21 and 22. Transcript Prefer to read rather than listen to the podcast episode? No problem, you'll find a text transcribe below, and you can also for later. → Read the Transcript Hey everybody, welcome to the Nerd Marketing Podcast. Got a special podcast for you today. Because we are doing full screen cast podcast. If you are near a screen, check out the podcast. Check out the visuals. You will see that I've got headbands and wristbands on. That can only mean one thing. That one thing being, I look like a complete idiot! In my co-working space right now. But it actually means another thing. The other thing is that we're gonna go into some actual customer data here. I've got the full screen going on my screen flow right now. The subject of today is, bounce-back email campaigns. What's a bounce-back email campaign? How do we use them to increase you average order size? Why do you care about this? Because it's probably one of the simplest things you can do to increase your revenue. You could implement one of these things in an hour or two. And if you have the same success I did at Karmaloop, you're gonna be making money in, in, by tomorrow, right, so at Karmaloop it took me about an hour to set this up, and it ended up generating a million dollars in revenue in the first year. So, let's dig into the case study. You're probably asking, what's a bounce-back campaign? Well, before we get into what's a bounce-back campaign, let's step back and talk about what are cross-sells, or up-sells in general, right? Cross-sells are stolen from the information marketing community, right, it's this idea that you're gonna buy something, that the customer has his or her credit card out, they're gonna buy something. And you want to get them to buy, to increase their average order size, right? So, add something to the order, or increase the value of their shopping cart, right, McDonald's does this a lot, "You want fries with that," that's the classic cross-sell. Want to download this transcribe for later? for an easy PDF download. And, again,

CWF Network
They Got Guns! Feat ( Mike King)

CWF Network

Play Episode Listen Later Aug 9, 2016 41:32


This week, Mush's dad Mike King, join us for some enlightning conversation. Karmaloop- click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Printicular Get the Printicular App Today and Support CWFP www.zebroute.com/Printicular This week's Music pick is: Usher - Daddys Home https://geo.itunes.apple.com/us/album/hey-daddy-daddys-home-feat./id344673511?i=344673600&at=1000lqP&mt=1&app=music Printicular Get the Printicular App Today and Support CWFP www.zebroute.com/Printicular click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Rabbit Plus TV click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Let us know what you think! Join the Conversation on FaceBook --bit.ly/cwffb Subscribe/RATE on ITUNES-- bit.ly/cwfp1 Visit our website: www.cwfpodcast.com Have a question? Shoot us an email Info@cwfpodcast.com Follow Us on Social Media Mush King Twitter.com/Mushking__ Instagram.com/MushKing__ SC- MushKing__ Ollie D. twitter.com/OllieD213

Nerd Marketing Ecommerce Podcast
Podcast 22: The Karmaloop Marketing Playbook – 100 Days to Double the Business

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Aug 4, 2016 13:13


Tune in to learn how Drew designed and executed his marketing strategy at Karmaloop. What to focus on, specific tactics that worked, and key overall learnings. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Want the transcribe from this episode? as a PDF. Now that we've heard from Karmaloop CEO Seth Haber on last week's episode, let's get into what Drew was doing behind the scenes as CMO to take the business from bankruptcy to profit in just 10 months. It starts with an "operational" framework for growth, and a commitment to improving three key metrics... Highlights Approaching growth from an "operational" framework (The only) three ways to grow a business Doubling your business by increasing three metrics by 30% Increasing your average order value – what worked at Karmaloop You might be able to charge more than you think Upselling with automated email marketing Playing with the free shipping threshold Winback and tripwire campaigns to drive frequency of purchases More traffic doesn't always = more customers Influencer marketing Links / Resources To learn more about data-driven strategies that grow ecommerce businesses, just . Transcript Prefer to read rather than listen to the podcast episode? No problem, you'll find a text transcribe below, and you can also for later. → Read the Transcript Hey everybody! Welcome to the Nerd Marketing Podcast. This is Drew Sanocki. We're looking for new apartments right now in New York. It's a very stressful time. It's stressful when you when find several thousand, you know, $6,000 a year apartments where "two-bedroom" and the second bedroom is like a closet where my daughter's going to live. That's good times. It's good times, and the realtors use the quote sign, the air quotes, when they say, it's a two-bedroom, and you're like, "Thanks, buddy. Thanks, buddy" Sorry, daughter of mine. You're not going to see the sun for the next two years. Anyway, this is what my life is right now. It's an apartment hunt, which is never fun. Can't wait till it's over but in the meantime, let's talk about growth. Let's talk about karmaloop.com, so this is the retailer where I was the CMO. We sold it about a month ago, and a year ago, it was losing half a million dollars a month. We brought it to break-even within ten months. I'm going to start telling the story about how we did that. I think in the last episode you heard from Seth Haber, who was our CEO and he told a little bit more of the merch story, the merchandise story about how to resuscitate a retailer. In this episode, I'd like to talk a little bit more about what I did on the marketing side. If you think back a couple episodes ago, we talked about operational frameworks for growth, right? We talked about a tactical framework, strategic framework, and then this operational framework. The operational framework is the one that I adopt. It's the one that I think is the most practical. It helps me think through how to grow a company. It's the one that private equity funds love because the mindset is you're going to go in and double this business in a hundred days. How are you going to do that? The math really works out and that's as follows, so there are three ways to grow a business. Number one, three and one three. Three ways to grow a business I should say. Number one, increase the average order value, average order size. Number two, increase the frequency of purchase. This is basically retention, frequency of purchases, the number of times acing a customer orders on average from you, and then number three, increase the number of customers, so that's more acquisition. Really, only those three ways, only those three levers to grow a business and if you increase each of them thirty percent, more than doable within a year, you've doubled the business, so the math is 1.3 times 1.3 times 1.3 is two hundred twenty percent, so can you increase your average order order value by thi...

CWF Network
Salt & Pepper

CWF Network

Play Episode Listen Later Aug 2, 2016 40:09


Mush tells a very interesting story about microwavable chicken. You have to hear this one. Karmaloop- http://click.linksynergy.com/fs-bin/click?id=tUWaJcTmtuQ&offerid=434128.5&type=3&subid=0 Printicular Get the Printicular App Today and Support CWFP www.zebroute.com/Printicular This week's Music pick is: Justin Bieber- Company https://geo.itunes.apple.com/us/album/company/id1049605561?i=1049605635&at=1000lqP&mt=1&app=music Printicular Get the Printicular App Today and Support CWFP www.zebroute.com/Printicular click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Rabbit Plus TV click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Let us know what you think! Join the Conversation on FaceBook --bit.ly/cwffb Subscribe/RATE on ITUNES-- bit.ly/cwfp1 Visit our website: www.cwfpodcast.com Have a question? Shoot us an email Info@cwfpodcast.com Follow Us on Social Media Mush King Twitter.com/Mushking__ Instagram.com/MushKing__ SC- MushKing__ Ollie D. twitter.com/OllieD213

Nerd Marketing Ecommerce Podcast
Podcast 21: Bankruptcy to Profit in 10 Months: A Conversation with Karmaloop CEO Seth Haber

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Jul 26, 2016


Drew talks to Seth Haber about how they rescued streetwear retailer Karmaloop from bankruptcy in just 10 months. What went wrong, how they fixed it, and what they learned from it all. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Want the transcribe from this episode? as a PDF. You may have heard about Drew's involvement in turning Karmaloop around – from bankruptcy to profit in just 10 months. But what strategies went into accomplishing this? What growth paradigm were they operating under? And how did Karmaloop get in that position in the first place? In this much-requested episode of the Nerd Marketing podcast, Drew talks to ex-Karmaloop CEO Seth Haber about that 10 month period of rapid growth. What they did, what they didn't expect, and what they learned from it all. Highlights Why Karmaloop went bankrupt before Drew and Seth came onboard How Seth ended up as CEO The things Seth didn't expect to be so difficult about turning Karmaloop around Kanye West's role in keeping Karmaloop afloat How Drew underestimated how difficult it was going to be to get the marketing platform up and running Winback campaigns – Getting back old customers vs. acquiring new ones Breaking into the footwear market What Seth is most proud of after his 10 months at Karmaloop The value of a company full of people that care about each other Links / Resources If you haven't already, listen to this episode on growth paradigms to better understand how Drew approaches eCommerce growth. To learn more about data-driven strategies that grow ecommerce businesses, just . Transcript Prefer to read rather than listen to the podcast episode? No problem, you'll find a text transcribe below, and you can also for later. → Read the Transcript Drew Sanocki: Everybody, welcome to the Nerd Marketing Podcast. I'm here today with a guest who needs no introduction, Mr. Seth Haber, [crosstalk 00:00:15] former CEO of Karmaloop, the company where I was the CMO. Seth Haber: Thank you for having me. Drew Sanocki: How're you doing? Seth Haber: I'm good. I'll try not to talk over you for the rest of this thing here. Drew Sanocki: It's fine. It's fine. I'm used to that. Now we've got probably five or six listeners. Our listeners care about ecommerce. They're very curious about retail. Everybody wants to know the story of Karmaloop. How did they go bankrupt? How did we grow them out of bankrupty and then the process we went through when we sold the business. Seth Haber: Cool. Drew Sanocki: I could think of no better guest than you. Seth Haber: I appreciate that. Drew Sanocki: Probably because I don't know what I can and can't talk about and I'm just going to follow your lead on that. Seth Haber: Oh, man. Here's hoping I get that right. I think, for me, it's important to say that neither of us were involved in the business before it went bankrupt. My involvement started really very, very shortly before I took over on, I think it was May 27th, so really maybe a couple of weeks' head start to that. A million stories going around but I think the one thing that was really clear, after having been involved for a little while, was that Karmaloop was a fast-growing, exciting business. They took a significant amount of money from venture capital guys or private equity guys, whatever you want to call them, and they were asked to and went for broke, went for gold, and tried to build a massive company. Along the way, it didn't work. Why it didn't work, I wasn't there so I can't tell you. Everyone's got a lot of theories but the truth of the matter is it didn't work and that led them to going bankrupt. Drew Sanocki: I want to say they got up to $100 million in revenue at some point or close to it. Seth Haber: Yeah. I think one of the most ... probably over it, but I think one of the questions we'd certainly have to ask or find out is how healthy was that?

Nerd Marketing Ecommerce Podcast
Podcast 20: Three Growth Paradigms – How to Think About Rapid Growth

Nerd Marketing Ecommerce Podcast

Play Episode Listen Later Jul 20, 2016 16:58


Three different ways to think about rapid growth, some resource and books to look into further, and Drew's preferred approaches to growth. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Want the transcribe from this episode? as a PDF. There is a ton of info out there about how to grow a company. Books, blogs, podcasts like this one, and everything in between. If you could use some help narrowing down your focus and deciding how to approach eCommerce growth, this is the episode for you. Drew covers three different growth paradigms – tactical, strategic, and operational – and shares a little bit about his personal approach to growth. Highlights How Drew thinks about growth when approaching a new company Three Growth Paradigms – How Drew Took Karmaloop from Bankruptcy to Profit in 10 Months Tactical growth strategies – optimizing what you're got Some Blogs to check out for good tactical growth advice The risk of absorbing too many tactics A few of Drew's favorite books on growth Leveraging distribution advantages (ie: influencer marketing) The shortcomings of marketing books when it comes to digital marketing Operational-level growth Improve three areas of your business by 30% to double your business (Three categories to focus on improving) Links / Resources To learn more about data-driven strategies that grow ecommerce businesses, just . Transcript Prefer to read rather than listen to the podcast episode? No problem, you'll find a text transcribe below, and you can also for later. → Read the Transcript Everybody, welcome to the Nerd Marketing Podcast. This is Drew Sanocki, live. It's not live. If you're listening to this at some point, it's not live. What do I say? Podcasting from New York City. It's better if it's live from Times Square. Live from Times Square, this is Drew Sanocki, the Nerd Marketing Podcast. That sounds better. We're going to say it's live, even though it's not, obviously by the time you're listening to it, but hey, everybody, this is Drew Sanocki. I'm broadcasting live from Times Square, New York City, center of the universe. We're talking about growth. We're talking about eCommerce, and today's topic is karmaloop.com. It's going to be the next episode's topic and the next episode's topic. Basically, we're going to walk you through what happened at that retailer, so this was a bankrupt retailer last summer in June 2015, losing hundreds of thousands of dollars a month. I want to say 500K. Don't quote me on that. I was part of the team that went in and purchased the company out of bankruptcy. I came on board as the CMO, and within 10 months, we had gotten the company to break even, sold the company for more than we bought it. I can't get into details, but this is the story. That's an amazing growth story, and probably the most important thing is I'm not an idiot. We just got confirmation that I am not an idiot because the stuff I teach on this podcast actually worked at this retailer, so there is your stamp of approval. I know what I'm talking about as evidenced by this latest case, but we're going to dig into that. Want to save this transcribe to read later? No problem, . We're going to talk about growth, how I think about growth when I go into a new company like this, how you can think about growth at your own retailer, getting some really good successful things happening in a short amount of time. I'm going to talk to a couple of people at Karmaloop about what happened in their part of the business, but the topic of this episode is really ... Let's step back a second and talk about growth paradigms. What is the perspective I have when I go into a company? I work for a private equity fund now, so if they hire me to go into a company, they want what's called 100 day plan. They want an immediate ROI in their acquisition. They want to really move the needle in a short amount of time.

eCommerce Fuel
Selling Right Channel Radios

eCommerce Fuel

Play Episode Listen Later Jul 1, 2016 26:37


New post from The eCommerceFuel Blog: It's been eight years since Right Channel Radios first opened its eCommerce doors. After a cart migration, major website overhaul and lots of lessons learned over the years, the business has officially been sold. Today we're talking about the biggest takeaways Drew and Andrew walked away with after selling eCommerce businesses. It takes more planning, strategizing and moments of doubt than one might think. Subscribe:  iTunes | Stitcher (With your host Andrew Youderian of eCommerceFuel.com and Drew Sanocki of Nerdmarketing.com) Andrew: Welcome to the eCommerceFuel podcast, the show dedicated to helping high six and seven figure entrepreneurs build amazing online companies and incredible lives. I'm your host and fellow eCommerce entrepreneur, Andrew Youderian. Hey guys, it's Andrew here and welcome to the eCommerceFuel podcast, thanks so much for tuning in today. Joined by Mr. Drew Sanocki, the man from New York City consultant and business owner extraordinaire. Drew, how are you doing buddy? Drew: Good, how are you doing? Andrew: Good, I was looking at Nerd Marketing and things are looking sharp over there man, you've got a pretty beautiful brand and site with some awesome content. Drew: It's getting there. I read some book on design for founders, I think it's called "Design for Founders," taught me a lot about typography which I got into, you can sink a lot of time into that but I love it now, it's really interesting, I recommend it for anybody who is looking to brand a site or a blog. Andrew: Yeah, it looks super sharp, I was jotting a bunch of notes down and stuff that I'm totally going to swipe for the eCommerceFuel site, yeah it looks sharp man. Drew: Oh fun, good. Andrew: But yeah, today talking about some kind of crazy, crazy news. I sold the business. Drew: I know. Congratulations. Andrew: Yeah thank you. Sold Right Channel Radios which is the business I've had for, man, I guess where it all started back in 2008 so owned it for eight years and just this last couple of weeks ended up closing on the sale. Drew: So is this the first official announcement? Andrew: Publicly it is, I've been chatting with people in the community about it, the private community but in terms of public announcement, yeah, this is where it's getting broken. Drew: Well that's great, well congratulations, this is your second exit. Andrew: Yeah. Drew: Isn't it? Andrew: Yeah, thank you, this is my second one, sold TrollingMotors.net a couple of years ago and this is number two. Drew: That's great, got all sorts of questions for you. Andrew: Yeah, hit me man, it's kind of strange doing a podcast about selling your own business but you were kind enough to come on and help me do it so it wasn't just me talking to people. Drew: Well I'm happy to be here, I sold my first business, it seems like ancient history now, but back in 2011, 2012. Andrew: Yeah, Design Public, right? Drew: Yup and then we sold a business where I was the CMO, Karmaloop, we sold that about a month ago. Andrew: You're partnered up with a private equity group for that, right? Drew: Yes, I mean they did the deal, I did the diligence on the deal, came on board, helped return the company to profitability and we sold, they made most of the money off of the deal unfortunately, but yeah. Andrew: Probably it's safe to say they probably brought most of the money to the deal, right? Drew: Yeah, I was a mere pawn. Andrew: Yeah so I thought it would be kind of fun to just kind of talk quickly about why I sold, who I sold it to and then get into some lessons, both kind of some lessons I learned from the sale and also get your kind of thoughts on it. Drew: Sounds good. Long-Term Prepping Before Putting Up a "For Sale" Sign Andrew: So probably the biggest takeaway for me, and this is something I realized after the fact,

eCommerce Fuel
Reader Questions on Product Development, Buying Sites & More

eCommerce Fuel

Play Episode Listen Later Jun 3, 2016 18:03


New post from The eCommerceFuel Blog: The dynamic duo returns to help answer listener questions. Today we tackle a wide range of topics from how to structure your business joint ventures to what the best sources are for buying and selling eCommerce sites. If you've got questions, Andrew and Drew have the answers. Subscribe:  iTunes | Stitcher (With your host Andrew Youderian of eCommerceFuel.com and Drew Sanocki of Nerdmarketing.com) Andrew: Welcome to the eCommerceFuel podcast, the show dedicated to helping high six- and seven-figure entrepreneurs build amazing online companies and incredible lives. I'm your host and fellow e-commerce entrepreneur, Andrew Youderian. Hey guys, it's Andrew here, and welcome to the eCommerceFuel podcast. Thanks so much for tuning in to the show. Today on the show, going back and doing a round of your questions, reader questions from the blog and online, just doing a random grab bag of questions we thought were interesting to tackle. And joining me to really answer all these... Drew: The tough ones. Andrew: The tough ones. I'm going to take all the softballs, Drew, and hand you off all the really, the ones I have been stressing out about. The men, all the hard answers, Mr. Sanocki, how are you doing, sir? Drew: Good. How are you? Andrew: Good, good. Drew, things in New York well? Drew: Things in New York are great. It's getting warmer and spring is just around the corner. Andrew: And you recently sold Karmaloop, correct? Drew: We did. I did not, we did, but yeah, that was a quick turnaround. We bought it out of bankruptcy last summer and just sold it a week ago to a sneaker retailer on the West Coast. Andrew: That's fantastic. Congratulations, sir. Drew: Thanks. It was a great chance to really try out a lot of the things that I preach on my blog, and they work so it was a good case study. Andrew: Yeah, well, you mentioned that a lot of the tactics and things you talked about at your talk at ECF Live which we'll link, well, it's available to all eCommerceFuel members in the community, but a lot of the things from that talk are the things you used to really turn that retailer around. Drew: Yeah, that's right. One of the first things I did was I talk a lot about figuring out who your best customers are and then building the business around that group of customers. And I spent about a month doing that at Karmaloop, and once I figured out who that group was, the next step was really developing the marketing campaigns that kept those customers around, acquired more of them and kept them buying. So that took about a year to implement and it worked. We brought it from a money-losing company, month-over-month losing hundreds of thousands of dollars, to about break even and that's when we sold it. Andrew: That's awesome. Well, congratulations, sir. That's a pretty big accomplishment. Nice little cap in the feather, that's really cool. Drew: Thanks. Andrew: All right, sir. Should we get into some questions? Drew: Let's do it. "In skincare, do you start in-house and small or go straight to China?" Andrew: So the first question we've got is from Matt, and Matt says, "Hey guys, listen to the podcast and love it. I'm looking at starting a store with beauty and face care products similar to Nurture My Body which is Bill's store, but in a different vertical. If you were starting a business like this, would you immediately try to set things up with a Chinese supplier and have them develop formulas for you, or would you do everything small in-house to perfect the formulas first? A little stuck on which avenue is the best to try and pursue." Drew, what are your thoughts? Drew: I don't really know a lot about this kind of production, but it seems like you'd want to do something like this domestically just to figure out the formulation before you deal with sourcing anything from overseas.

Interns On Fire
IOF 010: Best Internships in Sports | San Francisco 49ers | Chris Collins

Interns On Fire

Play Episode Listen Later Apr 20, 2016 39:08


Christopher Collins is a native of Buffalo, New York. He attended St. Joseph's Collegiate Institute, receiving the Eric Bredenburg Memorial Award for Excellence in Digital Arts upon graduating in 2010. Collins then attended Canisius College, and interned at several places including Boston-based streetwear retailer Karmaloop.com, as well as Travers Collins Co. He finished with a BA with a degree in Digital Media Arts in 2014, and began working as a seasonal graphic designer for the Buffalo Bills. Collins then moved to the Bay Area upon receiving an internship with the San Francisco 49ers. Thinking with Type, 2nd revised and expanded edition: A Critical Guide for Designers, Writers, Editors, & Students

CWF Network
Socrates In the Hood-Ep 25

CWF Network

Play Episode Listen Later Feb 2, 2016 52:03


Mush has stories for days and today, he shares some with Ollie D. Also, We talk about how Michael Jackson will forever live as the most outrageous Celebrity. Purchase the songs in this episode today! Yo Gotti- Down In The DM https://geo.itunes.apple.com/us/album/down-in-the-dm/id1052996751?i=1052996752&at=1000lqP&mt=1&app=music A$AP Ferg-Work https://geo.itunes.apple.com/us/album/work-single/id592907293?at=1000lqP&mt=1&app=music Zenni Optical Shop our newest sponsor Zenni Optical. Get prescription glasses for as low as $6.95. Support CWF and shop today! click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Karmaloop Support CWF Podcast and shop our new sponsor KARMALOOP! Update your closet with some of the dopest brands. Use the code CWFP at checkout and get $15 off orders over $50. click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Let us know what you think! Join the Conversation on FaceBook --bit.ly/cwffb Subscribe/RATE on ITUNES-- bit.ly/cwfp1 Visit our website: www.cwfpodcast.com Have a question? Shoot us an email Info@cwfpodcast.com Interested in helping with the show? Head to cwfpodcast.com and click on BE AN INTERN. Follow Us on Social Media Mush King Twitter.com/Mush_FCB Instagram.com/Mush_FCB Ollie D. twitter.com/OllieD213

CWF Network
Three's Company- Episode 24

CWF Network

Play Episode Listen Later Jan 26, 2016 49:58


Mush and Ollie D dive head first into a very interesting three way call with Ollie D’s homegirl from college. Tiara of the forthcoming Oprah Rose podcast and the guys discuss dating in NYC, the proper way to bring up the topic of erectile dysfunction (neither one of us thank you) , and the water situation currently occurring in Flint, Michigan among a mess of other random but equally entertaining topics. Be a fly on the wall and listen on in. Click below to purchase the opening song for this week Satisfy You- Puff Daddy https://geo.itunes.apple.com/us/album/satisfy-you/id80981927?i=80981504&at=1000lqP&mt=1&app=music Water Runs Dry- Boyz II Men https://geo.itunes.apple.com/us/album/water-runs-dry/id5277893?i=5277836&at=1000lqP&mt=1&app=music Zenni Optical Shop our newest sponsor Zenni Optical. Get prescription glasses for as low as $6.95. Support CWF and shop today! click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Karmaloop Support CWF Podcast and shop our new sponsor KARMALOOP! Update your closet with some of the dopest brands. Use the code CWFP at checkout and get $15 off orders over $50. click.linksynergy.com/fs-bin/click?i…type=3&subid=0 Let us know what you think! Join the Conversation on FaceBook --bit.ly/cwffb Subscribe/RATE on ITUNES-- bit.ly/cwfp1 Visit our website: www.cwfpodcast.com Have a question? Shoot us an email Info@cwfpodcast.com Interested in helping with the show? Head to cwfpodcast.com and click on BE AN INTERN. Follow Us on Social Media Mush King Twitter.com/Mush_FCB Instagram.com/Mush_FCB Ollie D. twitter.com/OllieD213 Whistle while you twerk instrumental youtu.be/e3o4TaVdFUk No One in the World Bounce Mix www.youtube.com/watch?v=OOVOLyFQ4M4

CWF Network
Back & Forth -Episode 23

CWF Network

Play Episode Listen Later Jan 20, 2016 42:04


Sorry for the wait. Mush is in Atlanta and Ollie is looking to get into extra curricular activities. As the conversation moves to music Ollie & Mush go back and forth about R&B music. Check out our website and Like our Facebook page. Zenni Optical Shop our newest sponsor Zenni Optical. Get prescription glasses for as low as $6.95. Support CWF and shop today! http://click.linksynergy.com/fs-bin/click?id=tUWaJcTmtuQ&offerid=352921.2&type=3&subid=0 Karmaloop Support CWF Podcast and shop our new sponsor KARMALOOP! Update your closet with some of the dopest brands. Use the code CWFP at checkout and get $15 off orders over $50. http://click.linksynergy.com/fs-bin/click?id=tUWaJcTmtuQ&offerid=409173.5&type=3&subid=0 Let us know what you think! Join the Conversation on FaceBook --bit.ly/cwffb Subscribe/RATE on ITUNES-- bit.ly/cwfp1 Visit our website: www.cwfpodcast.com Have a question? Shoot us an email Info@cwfpodcast.com Interested in helping with the show? Head to cwfpodcast.com and click on BE AN INTERN. Follow Us on Social Media Mush King Twitter.com/Mush_FCB Instagram.com/Mush_FCB Ollie D. twitter.com/OllieD213 Whistle while you twerk instrumental https://youtu.be/e3o4TaVdFUk No One in the World Bounce Mix https://www.youtube.com/watch?v=OOVOLyFQ4M4

Digital Good Times
EP. 45 - Divine - TechHop - From Crack, to Rap, to Tech

Digital Good Times

Play Episode Listen Later Jan 12, 2016 55:56


The DigiSquad returns with freshly squeezed jewels for you and yours. We speak with Divine "The 4th Letter" a Tech Entrepreneur and Hip Hop Artist with a resume that includes Venture Capitalist Ben Horowitz, KarmaLoop, and Forbes. Divine's story is very unique. From Crack to Rap to Tech. www.digigoodtimes.com - - Music Selection - - June - Living Colour (Prod. Teddy-Walton) Rakim - The Mystery (Who Is God?) Byron-The-Aquarius - I Miss that Girl (TGFA)

CWF Network
Paging Dr. Huxtable-Episode 22

CWF Network

Play Episode Listen Later Jan 12, 2016 35:07


It’s a top of the year and Mush and Ollie D are back with their hilarious commentary on a plethora of topics, all discussed while sipping on an ice cold Boku. The guys discuss Bill Cosby’s plight and how the media is attempting to make this another Tarantino film by killing Bill. Mush shows off his acting chops prior to an audition for an upcoming web series and as always, chuckle along with Ollie D; it’s infectious. Enjoy! Opening Song Kanye West- Flashing Lights https://geo.itunes.apple.com/us/album/flashing-lights/id401264138?i=401264207&at=1000lqP&ct=1000lqP&mt=1&app=music Shop Our Sponsors Zenni Optical Shop our newest sponsor Zenni Optical. Get prescription glasses for as low as $6.95. Support CWF and shop today! http://click.linksynergy.com/fs-bin/click?id=tUWaJcTmtuQ&offerid=352921.2&type=3&subid=0 Karmaloop Support CWF Podcast and shop our new sponsor KARMALOOP! Update your closet with some of the dopest brands. Use the code CWFP at checkout and get $15 off orders over $50. http://click.linksynergy.com/fs-bin/click?id=tUWaJcTmtuQ&offerid=409173.5&type=3&subid=0 Lyft $16 Off first ride for new customers - with Code: LYFT16OFF www.jdoqocy.com/click-7904693-104…994-1440690209000 Let us know what you think! Join the Conversation on FaceBook --bit.ly/cwffb Subscribe/RATE on ITUNES-- bit.ly/cwfp1 Visit our website: www.cwfpodcast.com Have a question? Shoot us an email Info@cwfpodcast.com Interested in helping with the show? Head to cwfpodcast.com and click on BE AN INTERN. Follow Us on Social Media Mush King Twitter.com/Mush_FCB Instagram.com/Mush_FCB Ollie D. twitter.com/OllieD213

OndeckTV
Hip-Hop Hot Beds pt2 (Midwest)

OndeckTV

Play Episode Listen Later Mar 31, 2015 66:44


Kayne, Eminem or Nelly? Chicago or Detroit? Which rapper or city is the face of the Midwest. In pt2 of our Hot Beds series Spike Lou and Animal Brown break down the monsters of the midwest and will they ever get their chance to run the entire rap game. We also question which rappers new business venture was the smartest....TI with a new restaurant, Jay streaming service or Kanye and Dame buying Karmaloop. Subscribe on iTunes https://itunes.apple.com/us/podcast/ondecktv-podcast/id889648725?mt=2 Follow the show! Twitter https://twitter.com/ondecktvpodcast Instagram: https://instagram.com/ondecktv/

Teenage Entrepreneur with Jordan Agolli
TE 30: Greg Selkoe: Founder/CEO of Karmaloop

Teenage Entrepreneur with Jordan Agolli

Play Episode Listen Later Nov 10, 2014 30:12


Greg Selkoe is the founder & CEO of Karmaloop: the leading online retailer in cutting edge fashion and a one-stop shop for the verge culture. Karma loop did $150 million in sales in 2013 and currently has 150 employees.  In today’s episode you’ll learn: Greg’s backstory and how he was always a problem child. How Greg built Karmaloop out of his parent’s basement.  What it takes to build a community that supports your product. The importance of commitment, focus & overcoming obstacles.     For the full show notes, visit: www.teenpodcast.com/30

Beauty Fashion And War
43. Listen in as a Multimillion Dollar CEO offers Guidance, Wisdom and Advice on building a sustainable business in the world of Fashion. Greg Selkoe, CEO of Karmaloop.com offers a glimpse into what many are calling “Genius At It’s Best!

Beauty Fashion And War

Play Episode Listen Later Jul 23, 2014 35:10


Industry Leaders from the world of Beauty & Fashion providing thought provoking insights from Inspiring minds. Guests are interviewed on their experiences in both Fashion and Beauty and offer the Beauty Fashion and War audience guidance, wisdom and candor.   Greg Selkow Bio Greg Selkoe is the CEO and owner of streetwear retailer Karmaloop.com.  He was born and raised in the Jamaica Plain neighborhood of Boston. Selkoe has a Masters in Public Policy from the Kennedy School at Harvard University. Selkoe started his career as an Urban Planner for the city of Boston (Boston Redevelopment Authority) before he started Karmaloop.com in 2000. Realizing the need for a global streetwear provider Selkoe started the company in his parents’ basement at age 25. Karmaloop.com has become the largest online streetwear retailer in the world, with over 500 brands, and selling in over 45 countries. Karmaloop Inc. encompasses several other websites including: KarmaloopTV.com, PLNDR.com, MissKL.com and 5 private label clothing brands. The combined site traffic is over 8 million monthly unique visitors with an opt-in email list of 4 million. KarmaloopTV.com their wildly popular online video channel is doing roughly 4 million video views a month. Karmaloop’s YouTube channel is 1 of 100 premium channels on YouTube. The media sites cover a variety of topics through shows and interviews with the key influencers and celebrities. Greg Selkoe has been invited to speak to 2000 young people at the Generation Now Event as part of the January 2013 Inauguration of President Obama. In 2012 Selkoe was awarded the Ernst & Young Entrepreneur of the Year Award in the Ecommerce Category for N.E., In 2010 Selkoe signed on to be a contributor to the Huffington Post. In 2009 Selkoe was selected as one of the top 25 most influential entrepreneurs under 35 in the United States and was invited to participate in a White House summit for young business leaders. Must Read’s:  The Devil in the White City Look Inside on Amazon - Click Here Description: "Erik Larson—author of #1 bestseller In the Garden of Beasts—intertwines the true tale of the 1893 World's Fair and the cunning serial killer who used the fair to lure his victims to their death. Combining meticulous research with nail-biting storytelling, Erik Larson has crafted a narrative with all the wonder of newly discovered history and the thrills of the best fiction." Favorite Song: Witness by Roots Manuva Listen to Witness by Roots Manuvaon iTunes - Click Here Technology That Rocks!   Favorite iOS App: Uber - https://www.uber.com/ View iOS App On iTunes - Click Here Description:  Uber is evolving the way the world moves. By seamlessly connecting riders to drivers through our apps, we make cities more accessible, opening up more possibilities for riders and more business for drivers. From our founding in 2009 to our launches in over 70 cities today, Uber's rapidly expanding global presence continues to bring people and their cities closer. Social Media Links:  Pinterest: http://www.pinterest.com/pin/ Twitter: https://twitter.com/Selkoe Instagram: http://instagram.com/selkoe Facebook: https://www.facebook.com/selkoe Phone:  1-877-GO-KARMA (877-465-2762) Email: Questions@karmaloop.com Website: www.karmalooptv.com/content/greg-selkoe