Podcasts about userzoom

In this episode of Brave UX, Brendan welcomes Lawton Pybus, Principal and Co-Founder of Drill Bit Labs. Join them as they dive into the evolving landscape of UX amidst recent tech layoffs. Lawton shares insights from his extensive research on UX job markets and discusses the importance of valuing UX in organizations. With a blend of personal anecdotes—including a ‘fun' story about a venomous snake—this conversation highlights key trends, challenges, and the potential role of AI in UX. Listeners will find valuable advice for navigating their careers and fostering resilience in the UX field. Don't miss this insightful and entertaining discussion!   Highlights include: 00:00 - Introduction 02:15 - Job Market Analysis 05:45 - Real-Time Tracking of UX Roles 10:30 - Lawton's Personal Journey 15:00 - Impact of Recent Layoffs in UX 20:40 - The Demand for UX Skills 25:15 - The PAIR Framework and AI in UX 30:00 - Ethical AI Use in UX Research 35:10 - The Importance of Independent Thought 40:00 - Closing Thoughts Who is Lawton Pybus Lawton is a Principal and Co-founder of Drill Bit Labs. With a background in human factors, he has prior experience leading UX research teams at UserTesting, UserZoom, and MeasuringU and executing research on teams at Charles Schwab and Cabela's. He is the author of many insightful blog posts and regularly speaks at industry conferences like UXPA.   Find Lawton Here Lawton Pybus on LinkedIn Drill Bit Labs Website Subscribe to Brave UX Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen). Apple Podcast Spotify YouTube Podbean Follow us on our other social channels for more great Brave UX content! LinkedIn Instagram Brendan Jarvis hosts the Show, and you can find him here: Brendan Jarvis on LinkedIn The Space InBetween Website

Monal Chokshi shares the lessons learned from growing three UX research orgs, what makes research impact a reality, and reflects on the next step in her career. Highlights include: What do you wish you knew about management before becoming a manager? What do researchers leaders need to do to increase their impact and influence? Did you become a manager to have more influence on product decisions? What do you look for in a company when deciding whether to apply for a job? What is the right way to socialise and influence partners with insights?  ====== Who is Monal Chokshi? Until recently, Monal was a Senior Director and Head of Research & Insights at Dropbox, the company behind the cloud-based file storage and synchronisation service that helps over 700 million people, in over 180 countries, keep life organised. At Dropbox, Monal led an organisation with researchers embedded in teams working across the company's diverse range of products. As well as a centralised research team that contributed to Dropbox's strategic direction through foundational research. Before joining Dropbox, Monal was the Head of UX Research at Lyft. It was here that her visionary leadership enabled the discipline to grow from just her, to over 30 researchers, design strategists, and research operations specialists, working across all of the company's products and services. A generous contributor to the community, Monal has shared her insights at popular events, such as at UX Live's UXR Conference, and on podcasts like the UX STRAT Podcast, Noam Segal's UXR Conversations, and UserZoom's UX Peditious. ====== Find Monal here: LinkedIn: https://www.linkedin.com/in/monal/ X: https://twitter.com/MonalChokshi How to Succeed as a UXR Manager:  https://youtu.be/JhjCOljQDHA ====== Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen). Follow us on our other social channels for more great Brave UX content! YouTube: https://www.youtube.com/TheSpaceInBetween/ LinkedIn: https://www.linkedin.com/company/the-space-in-between/ Instagram: https://www.instagram.com/thespaceinbetw__n/ ====== Hosted by Brendan Jarvis: LinkedIn: https://www.linkedin.com/in/brendanjarvis/ Website: https://thespaceinbetween.co.nz/ Twitter: https://twitter.com/brendanjarvis/

Dans cet épisode du podcast "Les interviews Scale2Sell", j'ai eu le plaisir d'accueillir Nicolas Guirao, entrepreneur qui a cofondé en 2011 Testapic, une société spécialisée dans les tests utilisateurs à distance. Nicolas nous raconte comment il a identifié à l'époque les limitations des tests utilisateurs traditionnels et a vu l'opportunité de créer un outil innovant. Il explique la transition de Testapic d'un simple outil à une solution complète, répondant aux besoins évolutifs de ses clients et du marché, jusqu'à sa cession en 2022 à UserZoom.Au cours de cette discussion d'une heure, Nicolas partage avec passion et transparence :

Today on the show, we have Sofia Quintero, the co-founder of Collie.In this episode, Sofia shares her journey from founding EnjoyHQ to her role in shaping Collie, a tool that integrates all engineering rituals into one platform, fostering trust and efficiency through asynchronous communication. With a rich background that includes leading growth at GeckoBoard and navigating EnjoyHQ through acquisition by UserZoom, Sofia brings a wealth of knowledge on scaling startups, product innovation, and market fit.We delve into the critical aspects of product development, from identifying genuine user pain points to creating tailored solutions that drive growth. Sofia emphasizes the significance of aligning product offerings with market demands and the dynamic process of adjusting to user feedback while staying true to the product's core value proposition.Mentioned Resources:EnjoyHQCollieGeckoboardUserZoom

Embark on an entrepreneurial odyssey with Alfonso de la Nuez, the visionary co-founder behind UserZoom's jaw-dropping $810 million acquisition by Thoma Bravo. From the roots of a modest Spanish startup to the fruits of a $100 million ARR (Annual Recurring Revenue) behemoth, Alfonso's tale is one of grit, innovation, and the cultural bridges crossed in Silicon Valley's vibrant startup landscape. His transition from CEO to advisor, post-merger with UserTesting, is a lesson in adaptability and strategic foresight – a narrative that reveals the heart of an industry in flux and the transformative power of user experience insights.  The Spanish startup ecosystem's dramatic evolution serves as the backdrop to our conversation with Alfonso, painting a vivid picture of Spain's recent renaissance in entrepreneurship. He delves into the psychological pivot as Spanish entrepreneurs embrace stock options and financial participation and how significant exits such as his are revolutionizing the perception of wealth and ambition. But it's not just about the money – the art of product-market fit and Alfonso's dual role in shaping product development and market strategy underscores the competitive edge that user experience has carved out, especially in a world reshaped by the pandemic.  In this episode, you'll hear about: Entrepreneurship and cultural shifts in Spain Negotiations for majority control and investment Building successful startup through transitions Challenges and rewards of entrepreneurship Motivation, culture, and startups Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Alcorn Immigration Law: Subscribe to the monthly Alcorn newsletter Sophie Alcorn Podcast: Episode 16: E-2 Visa for Founders and Employees Episode 89: Advocating for International Startup Founders with Jeff Farrah of National Venture Capital Association Episode 146: Access to Innovation: Founders and the Blockchain with Samuel Ekpe Immigration Options for Talent, Investors, and Founders Immigration Law for Tech Startups eBook Alcorn Academy course for best practices for securing the O-1A visa, EB-1A green card, or the EB-2 NIW (National Interest Waiver) green card—the top options for startup founders. Use promotion code ILTS for 20% off the enrollment fee.

Acompaña David Tomás en esta charla con Javier Darriba, Cofundador y ex Co-CEO de UserZoom, en un viaje apasionante por el mundo de la experiencia de usuario y emprendimiento tecnológico. Con más de 17 años de trayectoria en Internet, Javier comparte su experiencia en internacionalización y gestión de la experiencia del usuario. Descubre los secretos detrás del éxito de UserZoom, una empresa líder global en medición y prueba de experiencias de usuarios en la web y dispositivos móviles. Además, sumérgete en el mundo de las start-ups tecnológicas, donde Javier se destaca como inversor, mentor y consejero. Presentan David Tomás, CEO de Cyberclick y autor de “La empresa más feliz del mundo” y “Diario de un millennial”, y Edu Pascual, creador y productor de podcast.

Acompaña David Tomás en esta charla con Javier Darriba, Cofundador y ex Co-CEO de UserZoom, en un viaje apasionante por el mundo de la experiencia de usuario y emprendimiento tecnológico. Con más de 17 años de trayectoria en Internet, Javier comparte su experiencia en internacionalización y gestión de la experiencia del usuario. Descubre los secretos detrás del éxito de UserZoom, una empresa líder global en medición y prueba de experiencias de usuarios en la web y dispositivos móviles. Además, sumérgete en el mundo de las start-ups tecnológicas, donde Javier se destaca como inversor, mentor y consejero. Presentan David Tomás, CEO de Cyberclick y autor de “La empresa más feliz del mundo” y “Diario de un millennial”, y Edu Pascual, creador y productor de podcast.

In this podcast episode, Matt and Moshe met to wrap up the User Testing Tools series, and share what they learned after discussing several products, from both the perspective of product designers who test their designs, and the POV of a tester, who tests other designs.In the series we learned about Maze, Userzoom, UsabilityHub and UserTesting from Kevin Hawkins, Dovetail from Premika PoSaw, Lookback from Mike Green, User Interviews from Igor Voloshin, and the tester perspective using UserTesting and Conversion Crimes from Tracy Laranjo.As we usually do in the summary episode, we looked back at our learning throughout the series, and there sure were a lot of learnings!But we also raised some additional interesting questions:- What is the priority of companies in using such platforms?- How much time and effort companies spend in general on user testing?- What is the future of AI providing insights from the user tests feedback?- And much more!Thank you to our guests in this series for sharing with us their experiences! Product for Product siteProduct for Product PodcastConnect with Matt and Moshe on LinkedIn:MattMoshe*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

In the first episode of our User Testing Tools series, Matt and Moshe introduced Kevin Hawkins, Global UX Director at Glovo, who shared his insights on what features a user testing platform should have, and spoke about the tools Maze and UserZoom.Now, in the second episode, Kevin joins us again to discuss two additional user testing products, UsabilityHub and UserTesting.But the episode is not just about these products! With his broad experience in design across various professional, educational, and global organizations, Kevin teaches us so much more about what we can do with user testing platforms!In this episode, we discussed: How did UserTesting become the largest platform on the market?How to choose the right platform based on our products personas and target audienceWhich one of he tools is focused more on moderated and which on unmoderated testThe mechanics of using our design options for the unmoderated testsHow many steps should the test be?Which product is better at capacity planning and knowing how long to do the test?Which product has the best analysis functionality?Are current AI trends already included in these products?Which of the 4 products we talked with Kevin about fit better in which company size, from startup to enterpriseThings he like and doesn't like about each of the productsWhat is in the future for these products?And so much more…To learn more..UserTesting: https://www.usertesting.com/UseabilityHub: https://usabilityhub.com/Connect with Kevin:Linkedin: Kevin​​Website: http://www.kevinthecreator.com/Connect with Matt and Moshe on LinkedIn:MattMoshe*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

Starting the User Testing Tools series, Matt and Moshe have a special treat for you, as they met with Kevin Hawkins, Global UX Director at Glovo, to talk about not one product, but four products! With Kevin's broad experience in design, both across time, professional and educational organizations, as well as across continents and many countries, Kevin has deep knowledge and understanding of what features a user testing platform should have, and how these four tools compare. To make it easier to consume, we have split our learning with Kevin to two episodes. The first episode is focused on two products, Maze and UserZoom, and the second episode is focused on UsabilityHub & UserTesting.In this episode, we discussed:What are the types of products in this ecosystem, and which problems they are trying to solve?Making order in the space - what are the right terms to use, and which features to look forWhat is the magic number of users to test with?Maze & User Zoom: What is the their focus and what are they are good at? Which one is deep and which one is wide? What are some of the unique features of each platform?Should we compensate people for their time testing our tests?What one needs to know when conducting the tests, and how the tools help?Some of the things he like and dislike about each of the productsAnd much more…To learn more about Maze: https://maze.co/ To learn more about UserZoom: https://www.userzoom.com/ Connect with Kevin:Linkedin: Kevin​​Website: http://www.kevinthecreator.com/Connect with Matt and Moshe on LinkedIn:MattMoshe*Note: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

We have a new series for our product management audience, exploring the world of User Testing Tools. In the kickoff episode, Matt and Moshe met to discuss what testing tools are, and what they are expecting to learn in this series, such as:What are the features of user testing tools?Who usually uses them?Where are the testers coming from?What scenarios can be tested?How are results analyzed?And more!The products we will discuss include UserTesting (yes, that's the name of one of the platforms), Maze, Userzoom, UsabilityHub, Dovetail, Lookback and more.Connect with Matt and Moshe on LinkedIn:MattMosheNote: any views mentioned in the podcast are the sole views of our hosts and guests, and do not represent the products mentioned in any way.Please leave us a review and feedback ⭐️⭐️⭐️⭐️⭐️

In this episode Eric is joined by Alfonso de la Nuez - Co-Founder of UserZoom and Board Member of UserTesting, and the Author of The Digital Experience CompanyBoth companies famously merged in April of 2023 to Help Organizations Build Human-Centered Experiences for All.With how easy it's become to build software, neglecting User Experience will bring you a very undesirable churn rate due to your competitors making a much better first impression and allowing clients to have a frictionless user journey.Tune in for this episode to learn more on how to turn user experience into your competitive advantage!Highlights:00:00 The Beginning of Alfonso's Career02:30 Alfonso's Path to Entrepreneurship04:03 Focus on the User Experience08:29 The Pitfalls of Under-Prioritising UX10:59 How the SaaS Model has changed how buyers make decisions13:45 How UX and UI Roles have Changed over the Years16:33 UX is a Team Sport20:27 UserZoom and UserTesting - how do they do it?22:52 Discovery-Led Growth and creating Product-Market Fit26:00 The Importance of Proper Research before your Product Launch33:44 Why You Need to a Neutral 3rd Party for your Research35:58 Alfonso's Book - The Digital Experience Company39:57 The 2018 McKinsey Report on the Business Value of Design42:30 What we can borrow in how Customer Experience is Treated in Brick-and-Mortar Stores45:30 Alfonso's American Dream JourneyConnect with Alfonso - https://www.linkedin.com/in/alfonsodelanuez/Check Out The Digital Experience Company - https://www.amazon.com/Digital-Experience-Company-Winning-Insights/dp/1946633992Don't forget to subscribe to the Chaos to Clarity Podcast for more invaluable episodes to help you grow your business and stay ahead of the curve! To reach out to Eric, visit FullCycleProduct.com

Katinka Schaaf is a seasoned Service Designer who's career has focussed on designing for the future.  She's currently leading  Service Design at Admiral Pioneer,  the insurance giant's innovation incubator. Katinka tells us about her career story and we spend time exploring how design research can be tailored to tackle taboo topics. Katinka's teams work focused on the menopause shows the tools and techniques that can be applied to identify real opportunities associated with a topic that many find difficult to talk about. This episode's student question comes from Ebby Lai, who is currently studying on the Innovation and Service Design  Masters course at Glasgow School of Art.Service Design YAP is developed and produced by the Service Design Network UK Chapter.Its aim is to engage and connect the wider Service Design community. Episode Host: Stephen Wood Production Assistance: Jean Watanya

Joining me this week for the first-ever combined panel episode are Kunal Pandya and John Williamson.Kunal is a Senior Director of Global Revenue Enablement at UserZoom and the Founder + CEO of Sales Velocity Labs.John is a Sales and Revenue Enablement Change Agent with an extensive background in sales, most recently working as a Sales Enablement Leader at Analog Devices.Treat this episode as a mastermind - these two gentlemen expertly weave their way through this spiky topic from different angles. Ultimately, we all converge on the same vision and strive to work toward the same goal.This episode went over so well that we're planning to host a live-discussion version of this topic. If that's enticing to you, hop on to my newsletter at curiouslionlearning.com/newsletter.As soon as you get the first email from me, reply and say I'm interested in a workshop with John and Kunal!I had the privilege of sitting back a bit and letting John and Kunal do their thing, and it made for a stellar episode with an interesting and open-ended conclusion.After you listen, head to our newsletter, get that first email from me, and let me know if you're interested in a workshop with these guys.With that, sit back, relax, and enjoy my episode with Kunal and John.Kunal's LinkedInJohn's LinkedIn

How can content testing save you time down the road? Our guest today is Erica Jorgensen, author of Strategic Content Design. You'll learn how to approach content testing, what exactly you should test, why your test audience matters, and more.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesStrategic Content Design — a book by Erica JorgensenAmazon, Microsoft, Chewy — Erica's places of workJudy Blume — one of Erica's favorite authors11 Key Content Design ConsiderationsUserTesting, UserZoom, SurveyMonkeyCloze Test for Reading ComprehensionThe Complete Guide to Heat MapsA Refresher on A/B TestingDesign for Cognitive Bias — a book by David Dylan ThomasThe Cognitive Bias Podcast  — a podcast hosted by David Dylan ThomasUser Experience Lisbon ConferenceButton: The Content Design ConferenceConnect with Erica on LinkedInCheck out Erica's websiteUse the code jorgensen-UIB to get a discount for Erica's book (valid until May 31, 2023)This episode is brought to you by Dovetail — the customer insights platform for teams. If you're looking to uncover insights from usability testing or customer interviews — you're in luck. Dovetail just released a community platform that provides 100s of templates to help you uncover insights fast, from any kind of customer data. Make better, customer-informed decisions today. Go to dovetail.com/uibreakfast to get started for free.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Je suis ravi de partager avec vous le nouvel épisode du podcast exitroots, où j'ai eu le plaisir d'accueillir Nicolas Guirao, co-fondateur de la startup Testapic. Au cours de cet épisode, nous avons exploré l'histoire entrepreneuriale de Testapic, une start-up spécialisée dans l'évaluation à distance de page web. Nicolas nous a parlé des défis qu'ils ont dû surmonter en tant que startup française, ainsi que des moments forts de leur parcours, notamment leur acquisition par Userzoom, un acteur américain, annoncé en mai 2022. Si vous êtes intéressé par l'entrepreneuriat et les opérations de M&A , je vous invite à écouter cet épisode passionnant et inspirant. Vous y découvrirez l'histoire entrepreneuriale de Testapic qui a réussi à se démarquer dans un marché concurrentiel ainsi que les coulisses de cet expérience exit. N'oubliez pas de vous abonner à notre podcast pour ne pas manquer les prochains épisodes ! Bonne écoute !

Revenue enablement teams aren't the same as HR - they don't exist to deliver corporate and regulatory training. Revenue enablement teams exist solely to optimize the performance of all customer facing teams and have a positive impact on revenue.To fulfill that mission it's critical for revenue enablement teams to create and execute strategies and programs that correlate and align with the financial objectives of their executive team so in this episode Kunal Pandya and I discuss:Strategic vs. operational enablementThe impact of current economic conditions on enablement teamsMitigating the risk of being labeled a cost center3 key changes you can implement to become more strategicKunal Pandya has over 20 years experience, with various tech and high-growth SaaS companies such as SuccessFactors, SAP, Taulia, HighRadius and UserZoom, leading global revenue enablement teams. He is passionate about building and executing data-led enablement strategies to drive significant and transformative growth and impact.  He can be heard at various events, webinars and podcasts, highlighting the importance of strategic enablement functions in order to deliver revenue impact.Please subscibe on Apple, Spotify or Google.

Enablement's business impact remains a hot topic in the wake of mass layoffs in the technology sector. So who better to interview on this topic than an enablement leader that has consistently been able to collaborate with senior executive stakeholders to achieve truly strategic enablement outcomes? In our conversation we talked about common reasons for enablement lay-offs, the differences between operational and strategic enablement, and which metrics enablers should truly care about to avoid seeing that dreaded "so what?" face of the Chief Revenue Officer. Please welcome the Senior Director of Global Revenue Enablement at Userzoom, Kunal Pandya.Here are some of the questions we tackle: What was the key reasoning behind the Enablement layoffs you've recently encountered?What are the key differences between operational Enablement and strategic Enablement? What are the north star metrics strategic Enablement teams pursue? What can Enablers do immediately to increase their business impact? Which skillsets should Enablers aim to develop in the long term? Here are some of the resources referenced in this episode:Connect with Kunal Pandya on LinkedIn: https://www.linkedin.com/in/kunalpandya/Connect with Felix Krueger on LinkedIn: https://www.linkedin.com/in/hfkrueger/Where to find The State of Sales Enablement:Website - http://thestateofsalesenablement.com/LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6gMentioned in this episode:Webinar: 7 STEPS TO MAXIMIZING ENABLEMENT'S BUSINESS IMPACTJoin Mike Kunkle and Felix Krueger for this free 60-minute webinar to understand the proven approach to maximizing Enablement's business impact and setting yourself up for success in 2023. Some of the topics covered include: - Understand the maturity level of your sales enablement team - A simple framework that will help you identify current shortfalls - How to get more done with less by effectively managing stakeholders - An overview of the sales performance levers you should consider - How to formalize a plan that delivers results and helps you gain momentum fast https://www.goffwd.com/impact

UX is exploding! It's tremendously exciting. But much of the technology pushing the state-of-the-art has been around for over a decade. What are the key driving factors behind the rapid rise of new tools like Figma? What does this mean for the future of collaboration? How will this affect research practices? Alfonso de la Nuez, Co-Founder, CVO & BoD Member at UserZoom, and Dana Bishop, VP, Strategic Research Partners at UserZoom, drop by to discuss the evolution of the UX and muse on Adobe's recent acquisition of Figma. They take Erin and JH along for a retrospective look at the past 30 years of UX, dig into industry trends, and explore the nuances of user research. In this episode, we discuss: The reasons behind the rise of UX tools like Figma The nature of collaboration in UX design, research, and stakeholders How tools affect the way we approach projects An evolution of UX design and UX research Highlights: [00:01:52] Why is Figma the “darling of the design world”? [00:06:37] Prototyping changing for two reasons: time and necessity [00:13:09] Alfonso puts things into historical perspective with an anecdote [00:17:28] Fundamental differences between UX design and UX research [00:24:38] Dana discusses one dramatic industry change [00:30:06] A CX story about an encounter DoorDash [00:36:46] What's the next big thing in UX research? Sources mentioned in the episode: http://userinterviews.com/awkward https://www.figma.com https://www.linkedin.com/company/userzoom https://www.userzoom.com About Our Guest Alfonso de la Nuez is Co-Founder, CVO & BoD Member at UserZoom. He has over seventeen years of experience in various disciplines, including UX, digital marketing, eCommerce, web design, and user-centered design. He is also the author of The Digital Experience Company, co-founder and former CEO of Xperience Consulting, and former co-founder and CEO of Xperience Consulting. Dana Bishop, VP and Strategic Research Partner at UserZoom, has over twenty years of experience in UX research. After spending nine years at Keynote Systems, Dana worked at Key Lime Interactive until she joined UserZoom in 2017. Her work in UX research is primarily focused on competitive research and benchmarking. Currently, she is co-host of UXpeditious, a weekly podcast exploring the world of UX. --- Send in a voice message: https://anchor.fm/awkwardsilences/message

Joining me this week is Crystal Nikosey.Crystal is the Director of Global Revenue Enablement at UserZoom. She's also the Phoenix Chapter Lead for Women in Sales Enablement, and the co-host of the Sales and Enablement Podcast.I was lucky enough to be a guest on the podcast and it was so much fun talking to Crystal that I just knew I had to get her onto my show.She did not disappoint.For those of you who know Crystal, she is also a brilliant content creator on LinkedIn who always brightens up feeds with some rather hilarious and often hot takes on enablement.Crystal has intuitively figured out a way to apply a theory of motivation known as the “Self Determination Theory.” Make sure to listen out for that, where we compare what the theory says to what Crystal told me to tie it all together and reveal why she's doing such a great job of enabling the sales reps at UserZoom.To find out more about why it's important to stay close to your sales reps - sit back, relax, and enjoy my conversation with Crystal Nikosey.

Joining me this week is Crystal Nikosey.Crystal is the Director of Global Revenue Enablement at UserZoom. She's also the Phoenix Chapter Lead for Women in Sales Enablement, and the co-host of the Sales and Enablement Podcast.I was lucky enough to be a guest on the podcast and it was so much fun talking to Crystal that I just knew I had to get her onto my show. For those of you who know Crystal, she is also a brilliant content creator on LinkedIn who always brightens up feeds with some rather hilarious and often hot takes on enablement. In this "Rapid Fire 5" segment, I gather her first thoughts on five key questions related to learning and enablement. 

In this special episode of SaaS Origin Stories, Phil Alves brings you the Best Moments in SaaS from four big players in the SaaS space, Rand Fishkin, Co-founder of SparkToro; Sujan Patel, Co-founder of Mailshake; Alfonso de la Nuez, Co-founder and CVO at UserZoom, and Bryan Clayton, CEO and Co-founder of GreenPal. Guests at a Glance:Rand Fishkin is the Co-founder and CEO of SparkToro, a SaaS company providing audience research for its clients. Rand is also the former CEO and Founder of Moz and the author of Lost and Founder. He shares practical advice on how to build a sustainable and profitable business without tapping venture capitalists. Sujan Patel is the Co-founder and CEO of Mailshake, and he shares his experience and mistakes while building and scaling Mailshake and how to identify product market fit. Sujan is also a data-driven content marketer, Managing Director at Ramp Ventures, and a part-time Board Member of the Entrepreneurs'​ Organization. Alfonso de la Nuez, the Co-founder and CVO of UserZoom, shares his insights on delivering the best-in-class user experience that helps amplify your net retention rate. He is also the author of the bestseller The Digital Experience Company. Winning in the Digital Economy with Experience Insights.  Bryan Clayton, CEO and Co-founder of GreenPal, joins the conversation to discuss how him and his co-founder turned a household errand into an incredibly successful SaaS business... while both working full-time.Key Takeaways:In this episode, we discuss the following:Audience research will be a game-changer in the next 10 yearsCustomer retention starts on day oneThe 80/20 rule for founders, i.e. be pretty good at everythingHow to create an excellent product-market fitRand Fishkin - Leading Through Sources of InfluenceMost customers won't care about your product in its early phases, though they will utilize a crappy product if it solves a problem they have. This conundrum persists because businesses benefit hugely from audience research since it clarifies which issues they should concentrate on or address first. Rand discusses the value of audience research, why you should know your audience thoroughly, and how audience research fits into a marketing strategy.The best way to influence the market is through audience research, which is SparkToro's bread and butter. It depends on knowing and spending time in the places where your target audience already hangs out, so you can understand and relate to them directly.We are laser-focused on building a unique product that solves the audience research problem and not diversifying into other areas - Rand FishkinSujan Patel - Finding the Right CustomerThe first 250 customers of Mailshake were from pre-launch marketing but needed help finding the product market fit. The product had a retention and activation problem, and people weren't using it successfully. Sujan was trying to solve these problems by talking with every new customer. Eventually, more salespeople started using it, so Sujan and his team decided to focus on them, rebrand, and improve their functionalities.Figure out how to remove noise first. But first, look at how to identify the noise. And again, you found a new customer. But who is the right customer? - Sujan PatelAlfonso de la Nuez - What Makes a Great User Experience?Retention is the holy grail for a SaaS business. You have to build a phenomenal onboarding and day-to-day user experience. Great UX design understands what the end user is looking for and exceeds expectations. When you deliver a great user experience, your customer will become your best salesperson and marketer.You only have one chance to provide a great first experience - Alfonso de la NuezBrian Clayton - Applying the 80/20 Rule to SaaSWhen you start a SaaS company, you need to be good enough at everything. That includes coding, product design, basic accounting, data science, and copywriting. Apply the 80/20 rule and invest your time to learn and get good enough at every skill. Then, hire somebody to do it.As a founder, you have to be 80/20 and good at about 30 different things - Brian ClaytonFor more interviews from the SaaS Origin Stories podcast, check us out on Apple, Spotify, or your favorite podcast player!

The demand for a killer digital experience is higher than ever. But when launching a new product, you don't have the luxury of time to see if you've made the right choices regarding its design. You must know what your customers want for from the very beginning. Fortunately, one piece of software allows you to get accurate user insights and create digital experiences people will adore: UserZoom. Today, one of its Co-founders and CVO, Alfonso de la Nuez, joins us to discuss:Alfonso's experiences that other entrepreneurs should add to their playbookHow UserZoom helps you deliver a best-in-class digital experienceWhat makes a great user experienceGetting User Insights for a Better Digital ExperienceUserZoom is a SaaS platform that helps businesses understand their end users by testing and measuring their behavior and the quality of experience with digital products. Thus, it gives you a better chance to create a great digital experience that will impact your business results positively.Fall in love with the problem before you launch your business - Alfonso de la NuezWhat Makes a Great User Experience?Retention is everything for a SaaS business. When you look at it in today's world, the end users purchase the software. So you have to build a phenomenal onboarding experience. A great UX design understands clearly what the end user looks for and even exceeds expectations by providing them guidance, convenience, and ease of use. When you deliver a great user experience, your customer will become your best salesperson and marketer.You only have one chance to provide a great first experience - Alfonso de la NuezThe Difference Between a VC and Private EquityPrivate equity typically likes to own a majority, put together their operating experience and capital, and grow with profitable companies. VCs tend to like minority investments and high, faster growth and a little more risk. VCs are not that active now, while private equity tends to be very active - Alfonso de la NuezFor more interviews from the SaaS Origin Stories podcast, check us out on Apple, Spotify or your favorite podcast player!

As reaching $100 million in ARR continues to be a critical milestone for SaaS players, UserZoom CEO Alfonso de la Nuez and CMO Sophie Chesters will explain how they have taken UserZoom's business to the next level since its founding in 2007 and share ten relevant lessons learned during UserZoom's journey to $100 million in ARR in the user experience management space.   Full video: https://youtu.be/ldf7eOfuDkg   Want to join the SaaStr community? We're the

Experience insights management solution to design and deliver exceptional digital experiences.

September 2, 2022 UserZoom Alfonso de la Nuez and Data Marketplace Nick Jordan

Today's interview is with Assaf Baciu, the Chief Operating Officer and co-founder of Persado. Assaf joins me today to talk about Motivation AI, language, personalisation and unlocking the hidden value of language in our interactions with customers. This interview follows on from my recent interview – Design is not design without research – Interview with Alfonso de la Nuez of UserZoom – and is number 432 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Today's interview is with Alfonso de la Nuez, the Co-CEO and Co-Founder of UserZoom, the pioneering UX Insights System. Alfonso joins me today to talk about UserZoom's recently published research called The State of UX 2022, what they found out, the difference between CX and UX, the value of research and design and lots of other things. This interview follows on from my recent interview – The idea that scripts ruin customer experience is a dangerous one – Interview with Jimmy Hosang of TMAC – and is number 431 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Navigating today's digital world is daunting, especially for businesses. There's no shortage of tactics to leverage–emails, blogs, videos, webinars, podcasts, ads–and a seemingly endless supply of apps and platforms to execute those initiatives. So, how do you break through the noise and get your company noticed? For Cory Hogan, CRO of Lob, the key is revenue leadership. Whether you're helping build a community for your employees or offering potential customers a personalized ad experience, your job as a leader is to meet people where they are. And taking a unique approach might just help push your brand over the top.In this episode of The Modern CFO, Cory explains how Lob is connecting the digital world with the physical one, what it takes to provide the right environment for hybrid employees, and the strategy of today's CROs.Show Links Check out Lob Connect with P. Cory Hogan on LinkedIn Check out Nth Round Connect with Andrew Seski on LinkedIn Key Takeaways7:15 – Cultivating an entrepreneurial, organizational spiritThe ambition and motivation that comes with being an entrepreneur have been a part of Cory's DNA since childhood.“I can't take too much credit again for any of that success. Right place, right time is definitely a theme in my career. I think there's a lot of people who are both harder working and smarter than I am and have, or have not, had those types of events and exits in their own past. I am, to your point though, risk-loving. For better or for worse, I think that appetite and even that desire to go and find increasingly risky but exciting opportunities has just always driven me. Whether that was like, ‘Hey, I'm going to start this little company. I don't know the first thing about what I'm doing here, but this sounds like a really exciting opportunity.' The ambition that comes with it; the motivation has always just been part of my DNA. I can tell you childhood stories of going around town and picking up rocks, throwing them in my wagon, and selling them door to door believing that somebody would buy them. That level of entrepreneurship and ownership and accountability that comes with the risk side has just always been part of who I am.”9:17 – Making the most of your ad spendAt Lob, the goal is to connect the digital world with the physical one through a tech-first approach to marketing.“Our mission, at the highest level, is to connect the world one mailbox at a time. The premise is in the digital world the most powerful connections can be found human to human or on the physical side, even within the mailbox. Both modern marketers and their audiences, are getting saturated with the ubiquitous, expensive digital ads that are out there. Our phones, our searches, our inboxes, they're all full of ads to which most of us are increasingly numb and oblivious in spite of some really serious and significant investments behind them. I think all of these modern marketing methods will continue to evolve, but Lob is finding surprising success as we bring in this tech-first, digital approach to the direct mail category, which is a $75 billion [industry] that is not going to go away anytime soon, in spite of what might happen in the macro-environment. Effectively, we're replacing what we call junk mail with intelligent mail. Think of highly-personalized content arriving at your home at the perfect moment. You have no choice but to actually open the mailbox, whether you want to or not, and look at all of those pieces and give them at least a couple seconds of thought, which is more than a lot of the messages that come in our inbox.”10:45 – Personalize your marketingPersonalized, timely, and physical marketing tools get your customers' attention, and Lob's clients have seen on average 19-times better returns than some other digital-only marketing methods.“We work with a large, leading retailer on what we would consider an ‘abandoned cart' campaign, similar to what you might see, or not see, in your inbox–Leave an item unpurchased in your e-commerce shopping cart, then tomorrow, here's this beautiful, personalized piece [of mail] in your mailbox. ‘Hey Andrew, we see you were interested in this particular patio set yesterday. There are three others just like it.' You scan this QR code, go hit a personalized landing page with the discount and some other options available we've curated just for you. And that level of a personalized, timely, extremely relevant message, it really gets attention. It gets results. And without technology and the Lob approach, it would have been aspirational but extremely difficult to pull off when you think about all of the content and the fulfillment that's required for that type of a use case, but it works. So customers are seeing on average 19x better returns than some of these other digital-only marketing methods. And today, Lob reaches one in two households.”13:18 – The strategy of a modern CROThe modern CRO must learn how to master both the art and the science of a revenue system in order to get the best results.“The modern CRO, to your point, is more than just a glorified VP of Sales. The modern revenue team includes all of those customer-facing motions, both sales, service, marketing–the entirety of the customer experience. That's where a lot of my background has been in that customer experience space. So, it's really about revenue leadership. That includes things like customer segmentation, the value proposition, engagement motions, channels coverage, direct versus indirect, organizational and job designs, sizing, deployment, talent and enablement, something we're talking a lot about here recently, metrics, quota, performance rewards like revenue operations, all of that. So I think today the modern CRO needs to master both the art and the science of a revenue system. Strategically and tactically, you have to develop that three-plus-year go-to-market vision and strategy. And then simultaneously jump in the trenches, send that email to close the deal this month or this quarter.”14:30 – Provide the right environmentThe remote/hybrid work model of today makes it difficult to create a cohesive workplace. Leaders must work extra hard to create a safe, creative, and productive environment.“When we talk about the cultural aspect of that, particularly the modern remote/hybrid environment or whatever this is we're all going through right now. I think one theme I'm seeing consistently is that the boundaries–really between professional and personal or work and home–have forever been softened, if not entirely eliminated, destroyed, obliterated, for better or for worse. And I think as leaders, our responsibility is obviously to provide a safe environment, but also one that is collaborative and creative, and of course one that promotes productive work. Zoom has its limits. We've all experienced that just as the office does, too. So I don't think it's one or the other, and the future might even be the metaverse, but I don't think that's today. I think for the next few years, a lot of our success will be found around the edges, like in the hotel lobbies and the coffee shops and the basement offices, occasionally in the corporate office, sometimes on the balcony or the back deck–not to mention the co-working spaces and the conference rooms. I think it's a very shared and flexible and distributed model versus all in or all out of the office.”15:53 – Be proactive and enforce your work-life boundariesWhen you're working from home, it's up to you to create and enforce boundaries between work life and home life.“Individually, that puts more burden on all of us as human beings to create our own boundaries, physically, yes, but also mentally and emotionally. Without clear start and stop times or work and home spaces per se, with everything blurring together, we can work or we can play without forced interruptions and that's not always a good thing. Transitions in my life are almost non-existent. For example, I might finish a very, very intense work negotiation call or something on Zoom, hang up, and then literally be sitting at the dinner table with my family less than one minute later, no transition time whatsoever. Trying very unsuccessfully to be present for my family while that last call obviously still occupies my mind and may take me 30 minutes to wind down to be present for the next moment. I think fundamentally the workforce and the whole workplace thing has, again, modernized and accelerated in the last 24 months. I think that's incredibly positive, but it does require us as leaders and as individuals to make some adjustments. That's more than just better lighting and better backgrounds on our Zoom calls. I think we have to take control of our lives in a new and very proactive way or some of this change may actually control us.”19:24 – Protect your personal lifeYou have to be protective of your personal life, whether that's making time with family, for exercise, or for a hobby.“I have to be very intentional and protective of my time. As much as I love working, and I truly do, I think of it as something of a hobby for better or for worse. I could work day and night and neglect some other responsibilities and duties within my own life. I have to instead be proactive and protect and block out that time, frankly, in my calendar. And whether that's like, ‘Hey, I'm actually going to have lunch today.' I'm going to take 20 minutes and that's all it comes down to. I'm going to get away from the screen and the phone. I'm going to get some food. I'm going to sit outside for a minute, get some fresh air. Or, I'm going to make sure that this weekend, even if work trickles into the weekend, as it often does (and I don't mind), that I'm going to do at least one organized formal or informal activity with my family. That I make sure of above all else, we plan for some of that quality time together. And everybody's cadence and everybody's background is different. I did the same thing for my personal exercise and hobbies too, making sure that I actually blocked that time off. And then I attempt to treat that with the same urgency and prioritization I would give anything else in my life, professionally or personally.”24:45 – The makeup of great growth fundamentalsDon't aspire to grow at any cost. In today's world, you need to aim for profitable growth if you want a sustainable future.“If you think about the deal flow, where those valuations are going, Thoma Bravo is a nice example in the public sector right now, PE obviously is very active, very inquisitive in '22. I think in March they deployed over $17 billion. They bought Anaplan, they lost SailPoint. They increased the position in UserZoom. And if you talk with Orlando Bravo, he'll tell you today's best tech companies, particularly the SaaS companies like our own, have great growth fundamentals. This recurring revenue model is going to continually command probably the best multiples over the long-term versus nearly any all industries. But the big button this year is the market has changed. He and others are looking for not just growth, but profitable growth. So those EBITDA multiples are the ones that are trending up today even when all others seem to be heading down. So at Lob thankfully we're in a very fortunate position. We've been careful, even conservative, with our cash, with our raises, with our valuations. We're not exposed like some others might be right now, so we're going to continue our forward motion, but that will include proper emphasis on profitable growth. I think the days of growth at all costs were probably a little excessive in some cases. And frankly, I welcome a more sustainable future.”32:00 – Tap humility to do whatever is necessary on your teamYou can't always be a leader. Sometimes your best course is to just do your own job and let the leader do their job.“At the job, sometimes everybody wants to be the captain. And I appreciate the aspiration, that's great. We should aspire to whatever gets us going. But the best way to get there sometimes is to just know your job. Know your job and do it really, really well. And rather than trying to tell the captain how to navigate, share opinions and be helpful as necessary. But I think the boat actually has more success, which creates more success for us personally, as we know our jobs individually. And we do them whatever that takes. And I think I've had a good career because I've never been too good for whatever was required on the job. Call it scrappy, call it not having an ego. Certainly not perfect here, but if I needed to do a dirty job in those construction days, and that meant as the owner of this company, I'd have to go and sweep the job sites because no other contractor or team member did that. I'd go straight to the job sites, whatever it took to help us be successful. Do your job, do it well. It has worked really well for me.”

Announcing the launch of UXpeditious: A UserZoom podcast, bringing you quick, insightful interviews with design, product, and UX leaders. Check out the trailer, and please click subscribe to make sure you don't miss our first episode featuring Jakob Nielsen, dropping June 21st. For more information, visit UserZoom.com

Alfonso de la Nuez is the co-founder and co-CEO of UserZoom, a SaaS product that delivers actionable UX insights to help businesses design and deliver better digital experiences.Show Notes:• https://saasclub.io/315Join Our Email List• Get weekly SaaS learnings, new podcast episodes, and actionable insights right in your inbox: https://saasclub.io/email/Join Our Community for Free• SaaS Club is the community for early-stage SaaS founders and entrepreneurs: https://saasclub.co/join

Alfonso de la Nuez is the co-founder and co-CEO of UserZoom, a SaaS product that delivers actionable UX insights to help businesses design and deliver better digital experiences. Show Notes: • https://saasclub.io/315 Join Our Email List • Get weekly SaaS learnings, new podcast episodes, and actionable insights right in your inbox: https://saasclub.io/email/ Join Our Community for Free • SaaS Club is the community for early-stage SaaS founders and entrepreneurs: https://saasclub.co/join

Esta semana tenemos con nosotros a Alfonso de la Nuez, co-fundador y co-ceo de UserZoom, una compañía dedicada a analizar la experiencia de usuario en páginas web y apps. Su software recoge y analiza la información sobre el paso de un usuario por la web de la empresa, y permite crear estrategias y reportes de resultados que ayuden a mejorar la experiencia digital. UserZoom ha conseguido escalar hasta los 100M de ARR gracias a los 1000 clientes con los que cuentan actualmente y los más de 300 empleados distribuidos entre las cinco oficinas en Estados Unidos, Reino Unido y España. Además, Alfonso nos cuenta cómo han llegado a levantar más de $136M en financiación. Quédate hasta el final para descubrir qué planes tienen para los próximos años, y quiénes son las figuras clave para conseguirlo.

Hear her best tips on how to document research projects and how to share the results with stakeholders (“one of the most difficult things”). You'll find out what 5-second tests, concept testing and cloze testing are, and why they can be better than A/B testing. We also talked about:The difference between academic research and UX researchThe basic formula for a research hypothesisHow to keep track of your research impactWhy we can't expect amazing results all the timeTry our free UX writing course Connect with Natalya on LinkedInCheck out Userzoom.comJoin UX Writing Hub on Telegram 

Alfonso de la Nuez traces his fascinating journey from a childhood dream of playing point guard in the NBA to helping lead the revolution of user experience research as founder and CEO of UserZoom. He shares the lessons he applied from basketball to the business world and how Google and others in the early days pushed his consulting business to do user experience research at scale. What started as a services business evolved into a SaaS business that became UserZoom.Along the way, he discusses what's next for the evolution of user experience research, the influence of people like Ricky Rubio and Pau Gasol on Spanish basketball and the music that means the most to him.

Experience insights management solution to design and deliver exceptional digital experiences

Alfonso De La Nuez's passion and desire to build something has elevated him to a CEO of a multi-million dollar company. His business has touched large tech firms such as PayPal, and he has kept on innovating on his dream for over two decades. UserZoom has raised funding from top-tier investors like Enjoy HQ, Validately, WhatUsersDo, and YouEye.

Alfonso De La Nuez's passion and desire to build something has elevated him to a CEO of a multi-million dollar company. His business has touched large tech firms such as PayPal, and he has kept on innovating on his dream for over two decades. UserZoom has raised funding from top-tier investors like Enjoy HQ, Validately, WhatUsersDo, and YouEye.

Matt Valle joins Priscilla McKinney on the Digital Transformation Success podcast to discuss and evaluate his 25-year long career in the market research and user experience industries. From big-name companies like Amazon, Google, and eBay, to smaller operations at UserZoom, Matt has implemented ways to improve the CX, UX, and UI of countless apps. Diving into the effects of the pandemic on various businesses, Matt makes note of the massive digital transformation of the grocery industry over the past year and a half. Companies like Instacart and Kroger, which already heavily relied on apps to do business, flourished, but Matt elaborates on how regular brick and mortar grocers accepted the challenge of completely changing their way of doing business. Learn more about your ad choices. Visit megaphone.fm/adchoices

Many tech companies take the VC path to growth but what's it actually like? What makes a successful partnership for both the investor and founders? In this episode, Eran Westman and Alfonso de la Nuez share their personal experiences with host, Anna Britnor Guest. What has worked for them and where do some of the pitfalls lie?Alfonso de la Nuez is co-CEO of UserZoom, a fast growing user experience insights SaaS company. Having taken UserZoom through several investment rounds, he frankly and openly shares his journey from start up to growth stages and from Spain to global.Eran Westman has seen both sides. A former CEO, he joined Viola Growth as a partner in 2018. Viola is an Israel-related growth stage VC and Eran's portfolio includes Bizzabo* and Bringg. He shares his personal perspectives of what's critical in making investment decisions and how Viola supports the companies in their portfolio.From their different experiences, however, they both firmly agree on one common factor for success.*You can hear our conversation with Bizzabo's head of sales, Paul Szemerenyi, in season 1: Scale the sales organisation for growth. Plus check out our conversation with UserZoom CRO, Jamie Mellalieu, talking about Leading growth in a volatile world.Want access to additional insights and resources? Sign up for our occasional but impactful newsletter at www.revenueriser.com Revenue Riser is brought to you by Alate Business Growth and is hosted by Anna Britnor Guest. Alate supports tech B2B companies to grow through developing sales, customer growth and leadership capability. www.alatebusinessgrowth.com

Happy employees can raise sales by an impressive 37%, according to guest Matt Phelan of The Happiness Index, but what is happiness at work and how do we reap these rewards? Learn the difference between well-being, engagement and happiness and why Matt thinks we should treat our salespeople more like sunflowers if we want them to be more successful. Pinch a few ideas from Cathy Belford, head of UserZoom's People team, as she describes their culture and some of the initiatives that have helped UserZoom create a 'people first' environment. Spoiler alert - nearly every tip offered in this episode costs nothing. So, join us for this episode and help to spread a little happiness across your team.

Tech B2B revenue leaders - Get the lowdown on what's coming up in season 2. We have an amazing lineup of guests sharing their real-world experiences to help your grow your revenues and your people:Ep 1: Pia Lee, CEO, Squadify & Greg 'The Defender' WadeEp 2: Steve Warburton, MD Partners, Zen & Matt Hathorn, CEO Recur GlobalEp 3: Lorrin White, CEO, Bamboo Tech & Allan Merritt, CEO, Arnlea SystemsEp 4: Matt Phelan, CEO, The Happiness Index & Cathy Belford, VP People, UserZoomEp 5: Eran Westman, Partner, Viola Growth & Alfonso de la Nuez, CEO, UserZoom.Listen to the trailer to find out what they're talking about and tune in from 7th July.

Steven Cohn is a father, husband, and serial entrepreneur and he tries hard to be great in all those areas. I can relate to that as I'm the father of two as well and husband to my wonderful wife of 10 years. I do hope to be an entrepreneur again in the future. Which is why I'm talking to Steven today. He has a marvelous track record of starting and selling fantastic digital companies.For those of you in the UX space, many will know his venture, Validately which made it easy and affordable to conduct lean customer research on new digital products. Validately has since been acquired by UserZoom. Prior to launching Validately, Steven sold his first two startups to LivingSocial and TripAdvisor. He has also worked at DoubleClick, Quantcast, and IBM. He is a graduate of George Washington University and Harvard Business School.I'm convinced that every designer dreams of starting their own product one day. I will not be shy about saying that I have this dream. So one of the great things about starting a podcast is that you get to talk to really cool people who do the things you want to do. So I'm really excited to talk to Steven today as he's 3 for 3 in creating useful, successful, and profitable products.Steven is going for his fourth startup success with his latest and greatest company, ImpactProduct. ImpactProduct helps designers and product people alike make data-informed design decisions. Uncover usability issues faster. All without developer support. The entire tool is offered as a chrome extension. I installed it on my personal site. It took all of seconds to install and seems super easy to use thus far.Follow Steven on Twitter @spcohn or learn more about him on LinkedIn.Here is a list of people and products we discuss in the show:Impact ProductJeff GothelfJoshua SeidenBecky Buck of Forge StudioThe Lean Product PlaybookOutcomes Over OutputPrice IntelligentlyIf you haven't already, please subscribe to the show on Apple Podcasts, Spotify, or anywhere else you listen to podcasts. I'll be releasing a show about every other week or so. If you'd like to be a friend to the show. Leaving a review and comment on Apple would be very much appreciated. Share a link to this show with your friends and anyone else you know who's interested in UX design. Feel free to recommend topics you'd like to hear discussed and if you have any questions about Design, Design Careers, or anything else for that matter, you can DM me on Instagram @userflows.liveNow let's go create!

As Director of Global Sales Enablement at UserZoom, Kunal is responsible for the enablement of the global revenue team, including a full spectrum of roles: SDRs, account executives, account managers, and strategic account executives. He talked to us about maintaining a culture of engagement and collaboration, how onboarding himself created a roadmap for onboarding new hires, and his commitment to unlocking the potential in every individual to be the best that they can possibly be. 

Co-Founder & Co-CEO of UserZoom, the Experience Insights Management company that helps businesses design, measure and deliver the best digital experiences. F500 brands like Google, Amazon, AT&T, Walmart, or Intel power and automate the UX and CX research of their digital properties through UserZoom’s agile and scalable platform. I have 20-yrs experience in the fields of Marketing, Web Design and User Research.

Paddle, the Revenue Delivery Platform for B2B Software-as-a-Service (SaaS) companies appoints software industry veteran Jimmy Fitzgerald to the position of President and Chief Operating Officer. In his new role, Fitzgerald will help Paddle with its mission to supercharge the growth of fast-scaling software businesses everywhere. Fitzgerald was COO at SaaS price optimization startup SignalDemand (acquired by PROS) and held senior leadership positions at customer relationship management (CRM) pioneer Siebel Systems (later acquired by Oracle). Caller-identification application Truecaller announces a new solution for enterprises, which will allow businesses to verify their identity on the platform. With this feature, verified businesses will get a green caller ID and a verified business badge, and can also lock their brand name and profile photo. However, consumers will continue to see the number of spam markings as usual and they retain the right to mark verified numbers as spam or block them completely. E-commerce investor Upper90 raises $55M for equity investments. Upper90 is led by CEO Billy Libby, former head of quantitative education sales at Goldman Sachs, and Chairman Jason Finger co-founder of Seamless, and it was the first investor in both Thrasio and Clearbanc. The firm offers debt and equity funding, and it just closed a $195 million fund in December. Chili Piper, a sophisticated SaaS appointment scheduling platform for sales teams, raises a $33 million B round led by Tiger Global. Existing investors Base10 Partners and Gradient Ventures, Google's AI-focused VC, also participated. This brings the company's total financing to $54 million. The company will use the capital raised to accelerate product development. The previous $18 million A round was led by Base10 and Google's Gradient Ventures nine months ago. Substack announces a $1M initiative to fund local journalists. The startup described Substack Local as a $1 million initiative that will fund independent writers creating local news publications. Similar to the Substack Pro program, the company will offer cash advances of up to $100,000, as well as mentorship and subsidized access to health insurance and design services. In exchange, Substack will take 85% of subscription revenue for a year.UserZoom raises $100M and acquires EnjoyHQ, to grow its platform to improve UX and other interactive design elements. It has built a platform used by companies like Google, Microsoft, PayPal, Salesforce, and many others to help them stay off the bad design radar with tools to evaluate their design and identify where and when it doesn't work.MedChron LLC Launches Its Innovative New SaaS for Small to Mid Size Medical Practices, Optimizing CCM, CCP, and MWV Medicare Billing. MedChron was founded to fix problems and deliver an affordable web-based software solution that quickly, efficiently, and neatly organizes all contacts and interactions with patients. 

Javier Darriba is the Co-Founder & CEO of Bloobirds. Bloobirds is a sales empowerment platform that guides SDRs and closing reps to convert more prospects into customers. Prior to Bloobirds, Javier also co-founded and led UserZoom as the Co-CEO. Furthermore, he is the Founder & Chairman of The SaaS Institute and an Investment Comittee Member at Encomenda VC. Javier is an enthusiastic entrepreneur, not only in business but in everyday life. He's striving for change, innovation, and creating new things - he raised more than 40 millions funds from Business Angels and VCs and built international operations with offices in Spain, US, UK and Germany. The greatest pleasure for him is going to work every day where he's part of a team of inspiring professionals who are also nice people. He enjoys spending his free time with his family, books and on meditation. Javier Darriba, Co-Founder & CEO of Bloobirds | Making It Real Podcast with Jan Brinckmann | Episode #20 00:00 Javier's first steps into the entrepreneurship domain 04:00 Founding companies in economic crises 06:10 The problem of building service companies 08:46 Turning consulting into a software business 13:00 How did you build the software for UserZoom and Bloobirds? 15:10 Learnings about hiring a great team 17:25 Thoughts about building product 19:10 How do you think about building a tech team? 20:21 How long should a launch take? 22:15 Co-developing your product with the customer together 23:23 Sell it before you make it? 27:21 How did you get the first customers with UserZoom? 28:18 Building global companies from Barcelona 31:30 How do you determine which markets to go to? 35:27 How do get the first customers in new markets? 39:39 Top mistakes founders do when trying to sell their product 45:21 What keeps you going?

How do you drive revenue growth, regardless of the economy? Join Jamie Mellalieu, CRO of UserZoom, Lorrin White, CEO of Bamboo Technology, and host, Anna Britnor Guest. We're discussing the tricky stuff from forming the right leadership structures and mindsets through to the people, process and pricing ingredients needed in the sales organisation to grow sales at scale. Listen in to our open and frank conversation for insights and examples to help you lead revenue growth.

The Product Podcast interview series is back with the third season! Featuring the brightest minds in the Product world, our latest episodes will highlight our guest's insights, methods, and strategies that are being used at the top tech companies around the world.Episode #4Alfonso de la Nuez, CEO at UserZoom, sits down with Product School CEO, Carlos Gonzalez de Villaumbrosia to talk about designing the best user expereince, what it's like being a CEO, and the similarities of running a product team vs. a company.Get the FREE Product Book here

Suscríbete al canal: https://cutt.ly/itnigyt Bloobirds ha cerrado una ronda €3 millones y Bernat Farrero y Jordi Romero entrevistan a Javier Darriba, CEO y cofundador. Enfocado en empresas B2B Saas, Bloobirds busca el business development, la escalada de un negocio, mediante el proceso de ventas. Una plataforma all-in-one. Javier nos explica cómo funciona, cómo ha evolucionado y cómo es el proceso de cerrar una ronda en plena pandemia. Hemos hablado de Salesforce, Hubspot, Zendesk, y UserZoom, otro proyecto cofundado por Javier, que ha levantado más de $36M. Nos explica su salida del proyecto y cuál es su enfoque ahora con Bloobirds. "Podemos ganar batallas en Europa, pero la guerra se gana en EE.UU", hablando de UserZoom. Hablamos también sobre The Saas Institute, otro proyecto fundado por Javier, una consultora con el objetivo de que las empresas alcancen el éxito de ventas, marketing y clientes. Vídeo: https://youtu.be/rcx6gkl24FY

Hear how anthropologists can transform your business! How amazing it was to meet and have the opportunity to interview Matt Artz, another business anthropologist like myself. This was a delightful podcast, focusing on the growing importance of anthropology in business and corporate settings. Matt shares with you his own experiences applying the methods and tools of anthropology to help companies better understand customer needs, build better cultures and capture designs to create exceptional user experiences. You will enjoy hearing about his journey, learning what anthropologists do and understanding why they have become so valuable to businesses today. Do listen in! Matt's forte is helping you discover the people behind your products, culture and strategy. How? Using ethnographic research, he helps make sense of today's consumers and markets so you can better understand your competitive landscape and plan a more targeted, successful business strategy. About Matt Artz  A business anthropologist, entrepreneur and TEDx Speaker, Matt Artz is the Head of Product and Experience for Cloudshadow and the Founder and Principal Researcher at Azimuth Labs. Working at the intersection of research, design and strategy, Matt has led B2B and B2C projects in biotechnology, healthcare, energy, manufacturing, financial services, telecommunications, fashion and entertainment.  Matt's clients range from large enterprises to venture-funded startups, including Verizon, Dunkin Donuts, Mine Safety Appliances, Direct Energy, Veeder Root, Independence Blue Cross, Romeo + Juliet Couture, Signallamp Health and Special Guest App (featured by Apple on its TV show, Planet of the Apps).  As well as writing and speaking about business anthropology, product development and his research on Direct-to-Consumer DNA testing, Matt is a co-organizer of the NYC Business Anthropology meetup, a guest host on This Anthro Life podcast and a guest writer for UserZoom, writing about user experience.  You can contact Matt via his website, Azimuth Labs website, LinkedIn, Twitter and Spotify. Are you ready to use some anthropology techniques to solve your business problems? The following easy-to-use tools can help you take a step back to observe your business in a new way and identify innovative solutions that can help you dominate your market space. To learn more about how anthropology could help your business soar: Blog: What is Corporate Anthropology and Why Should I Try It? Blog: Easy-to-Use Anthropology Toolkit to Grow Your Business Podcast: Adam Gamwell and Ryan Collins—This Anthro Life Podcast: Ask Andi—Want Your Company To Not Just Survive But Thrive? Hire Anthropologists Podcast: Oscar Barrera—Creatively Applying Anthropology To Find Innovative Solutions Additional resources My anthropology toolkit My award-winning book: "On the Brink: A Fresh Lens to Take Your Business to New Heights" Simon Associates Management Consultants website  

Javier Darriba, CEO and co-founder at Bloobirds is this week's guest on The SaaS Revolution Show. Javier is a serial entrepreneur: he previously co-founded UserZoom, one of the most successful SaaS companies to come out of Spain - and is now looking to repeat that success with Bloobirds. Sales is his specialism, so this is a must-listen for any sales leaders (or aspiring sales leaders) in growing SaaS companies. In this episode he shares a wealth of sales expertise, from how to build out your sales team to why every startup needs a sales playbook.

En este episodio del podKast hablamos con Alfonso de la Nuez, cofundador y CEO de UserZoom. Hablamos con Alfonso de los siguientes temas: - Cómo llegó a USA (para quedarse) - El germen de UserZoom en la consultoría de UX y UX research - Cómo fueron los inicios de UserZoom a caballo entre USA y España - Cómo vender a grandes clientes americanos y clientes enterprise - La estrategia de financiación que llevaron a cabo - Y muchos otros temas

Was können Unternehmer und Marketingverantwortliche von VCs lernen? Wir sprechen mit Philipp Schröder von Endeit Capital. Er gibt uns einen Überblick über sein Portfolio und eine Einschätzung zur Marktentwicklung im Bereich Adtech und SAAS. Außerdem sprechen wir über die Besonderheiten von B2B Marketing im Vergleich zu B2C Marketing und über das Zusammenspiel von digitalem Inbound mit klassischem Outbound Vertrieb. Darüber hinaus sprechen wir über seine neueste Investition in Comtravo. Philipp ist seit Januar 2019 Partner bei Endeit Capital. Er war bereits mit 25 Unternehmer und VC. Mit 34 hatte er bereits 2 Fonds in Leben gerufen. Seither war er an über 50 Investitionen beteiligt vor allem aus dem SAAS und Adtech Bereich und erzielte Exits im Wert von über ½ Mrd. €. Zu den Investitionen gehören unter anderem Adjust, Leadfeeder, userZoom und Blis. Weiterführende Links: https://www.eu-startups.com/2019/11/berlin-based-business-travel-startup-comtravo-raises-e21-million-additional-funding-to-accelerate-growth/ https://www.comtravo.com/

Toni Pérez es cofundador de Bloobirds, un SaaS de reciente creación que ayuda a especificar y guiar el trabajo de equipos de ventas outbound. Toni creó Bloobirds después de montar una consultoría de ventas para el mercado SaaS, The SaaS Institute, y tras pasar por otras startups relevantes del ecosistema barcelonés de Software-as-a-Service como UserZoom y Red Points. En este podkast, hablamos con Toni de los siguientes temas: - Qué es Bloobirds - Las diferentes formas para vender un producto SaaS a clientes - Cómo estructurar equipos de outbound - Cómo afecta la estrategia de precios al go-to-market y al proceso de venta - Sus aprendizajes a la hora de crear y escalar equipos de ventas - Y muchos otros temas

1. ¿Qué es Immersion School? --- https://bit.ly/2Ld47HW 2. Accede hoy al grupo de Slack https://hectormandi.typeform.com/to/N... Cualquier empresa que cree productos debe conocer cómo los usuarios interactuan con estos. UX research lo hace posible. Alfonso de la Nuez CEO de Userzoom nos cuenta que es UX y porqué es importante incorporar en el desarrollo de un producto.

«На этапе кастдева вам нужно понять, что ваше решение или виденье проблемы — это еще не гипотеза. Вы должны выйти из зоны комфорта и проверить наличие гипотезы, а потом — свое решение». «Кастдев — этой любой метод или способ понимания клиента. Это может быть интервью, опросы, статистика, юзабилити тестирование, тикеты службы поддержки, вебвизор и т.д.». Собеседник: Михаил Правдин, UX Research Lead в Авито Фейсбук: www.fb.com/mikhail.pravdin О чем говорим: — почему кастдев — один из самых сложных этапов разработки — психологические проблемы подхода к кастдеву — почему руководители не дают сотрудникам время на кастдев — какие этапы кастдева существуют — зачем анализировать информацию от клиента — как использовать кастдев на разных этапах создания продукта — зачем собирать информацию о клиентах у менеджеров по продажам — как ограничить время на проверку одной гипотезы — почему нельзя сразу от инсайта переходить к разработке — почему нельзя отдавать разработчикам невалидированную задачу и почему важно валидировать прототипы — зачем продуктовой команде нужно постоянно кастдевить — что такое юзабилити тестирование и почему это несложно — кейс: как сотрудники «Билайн» стали клиентами собственной компании и зачем это было нужно — о дизайн-мышлении и чем оно похоже на кастдев — что такое Jobs To Be Done на самом деле — с чего начинать кастдев — почему кастдев должен быть частью культурного кода компании и кто должен это транслировать Мы упоминаем сервисы для юзабилити тестирования: — «Фабрика юзабилити»: https://fabuza.ru/ — UserZoom: https://www.userzoom.com/ — UserTesting: https://www.usertesting.com/

This is the latest episode of The Daily Drive. Listen to Part 2 of The Daily Drive podcast with Alfonso De La Nuez of UserZoom. The Daily Drive is a podcast for entrepreneurs, marketers, sales people, leaders and any person seeking success.

This is the latest episode of The Daily Drive. Listen to Part 1 of The Daily Drive podcast with Alfonso De La Nuez of UserZoom. The Daily Drive is a podcast for entrepreneurs, marketers, sales people, leaders and any person seeking success.

In this episode, Paresh Vakhariya walks us through his journey from UX to Product Management and how he did it. Paresh also highlights his own product as a success story and provides tips on how to transition from UX to Product Management to anyone who is interested. 

Each episode of Digital Insights includes a complete transcript and related links: https://boagworld.com/news/userzoom-interview/