Podcasts about small business branding

89% of consumers say storytelling creates lasting brand loyalty—but most entrepreneurs are still stuck perfecting their sales pages and funnels instead of crafting stories that stick.In this solo episode, I kick off a brand new five-part series based on the incredible book Stories That Stick by Kindra Hall. I break down why stories beat data every time, the brain science behind storytelling, and introduce you to the four essential types of stories every entrepreneur must master to rise above the noise, build trust, and move people to action.If you're tired of struggling for attention online and want to build deep, lasting connections with your audience—this series is your blueprint.What You'll Learn in This EpisodeWhy data gives people something to think about—but stories give them something to act onThe science behind why storytelling taps into emotion, memory, and trustThe basic structure every powerful story must follow (normal → explosion → new normal)The four types of stories that every business needs: Value, Founder, Purpose, and Customer StoriesHow storytelling is the key to thriving in today's noisy, transactional marketWhy your next breakthrough won't come from tweaking—it will come from tellingKey Takeaways✔️Stories are 22x more memorable than facts alone.✔️Connection—not attention—is the new currency of marketing.✔️Good marketing doesn't sell a product—it tells a story that invites transformation.✔️Your founder story humanizes your brand and builds trust faster than any ad.✔️Customer stories act as referrals, not marketing—they show real, relatable proof.✔️The era of transactional marketing is over—the age of storytelling is here.✔️You don't need to be a perfect writer—you just need to be a real storyteller.Timestamps[00:00] – Why stories outperform sales pages and funnels[02:00] – The noisy online world and the death of transactional marketing[05:00] – Data vs. Story: Why facts alone won't move people[07:00] – The three-part structure every story must follow (normal, explosion, new normal)[10:00] – Quick examples: Lion King, entrepreneurship, and everyday stories[12:00] – The four essential stories businesses need to master[14:00] – Overview of the Value Story: Selling through transformation[16:00] – Overview of the Founder Story: Humanizing your brand[18:00] – Overview of the Purpose Story: Inspiring movement through mission[20:00] – Overview of the Customer Story: Building social proof and referrals[23:00] – Why stories need emotion, texture, and authenticity—not perfection[25:00] – Action plan: Find, craft, and tell your first story this week[27:00] – Final thoughts: Stories are who we are—and what makes businesses unforgettableThis is the first episode of a 5-part podcast series dedicated to mastering storytelling for entrepreneurs, based on the powerful framework from Stories That Stick by Kindra Hall.Each upcoming episode will break down one story type in depth—with examples, prompts, and templates you can use immediately!Download your free companion workbook to reflect, take action, and make the most out of this series.Click here to access the workbook!Choose Your Next Steps:Pick one of the four story types (Value, Founder, Purpose, or Customer)Draft a rough version of your story—keep it real, not perfectShare your story somewhere—Instagram, podcast, email, DM, wherever feels rightDM me your story or biggest takeaway at @itsgeorgebryantJoin The Alliance – My Relationship Beats Algorithms™ community for entrepreneurs who want to scale with trust and connectionApply for 1:1 Coaching – Ready to build a business rooted in integrity, story, and strategy? Apply hereLive Events – Get in the room that will change your life: mindofgeorge.com/event

Send us a textIn a world where you've got just 8 seconds to make your message stick—what do you say and how do you say it? This episode breaks down The Micro-Script Rules by Bill Schley, a game-changing read for any small business owner or personal brand builder. 

Richard Levy, founder and CEO of Sophera Marketing, joins host Nicholas Kuhne on From Startup to Wunderbrand to share how startups can thrive by using strategic marketing over big-budget tactics. From real-world case studies to practical frameworks like the Three C's of Positioning and the importance of diagnostics before tactics, this episode is packed with lessons for any founder, marketer, or brand strategist looking to build a business that scales and succeeds.Call to ActionLearn more about Richard Levy and how Sophera Marketing can help your business thrive:

Building a brand isn't about throwing stuff together and hoping it sticks—it's about mixing the right ingredients, setting the perfect tone, and baking it to golden perfection. In this episode of Talk Like A Brand, we're going Behind the Oven Mitt to show you how to bake a brand that's unforgettable. From setting your vision (aka preheating your oven) to adding your own unique flavor, we're breaking down the steps to brand success—one delicious bite at a time. Ready to whip up something amazing? Hit play and let's get cooking! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

Send me a text!Storytelling in business is key to creating real connections with your audience. In this episode of Community, copywriter and content strategist Lindsay Smith and Kristina dive deep into how to craft impactful stories that align with your brand. They'll cover what it means to “own your niche” and their take on using AI during content creation.If you're looking to find your brand voice and want to make your content really click in the minds of your target audience, this one's for you!Connect with Lindsay:Instagram/ThreadsWebsiteContent Magic PodcastMentioned In Episode:Connect with Thrive Accounting for all your small business finance needs! InstagramWebsiteFor Your Information:• Host your podcast on Buzzsprout!• Text JOIN to 8550908-4688 for social media tips right to your phone• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 50% off your first year!Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!Website . Instagram . Facebook . TikTok . Linkedin

Unlock the secrets to crafting a brand that not only captures hearts but also stands firm in the legal arena. Join us as Erik Pelton, a renowned trademark attorney and former examiner at the US Patent and Trademark Office, shares his expertise on building memorable and legally protectable brand names. With Erik's guidance, learn how to avoid the common pitfalls that many businesses stumble into and discover the strategic advantage of securing trademark protection early on. This episode promises to equip you with the knowledge to lay a solid foundation for your brand's future success.Navigate the emotional and strategic challenges of small business branding with us. Through personal stories and real-world examples, we delve into the complexities of trademark protection and the importance of a strong brand name. From addressing trademark infringement issues to exploring resolutions outside of court, we highlight how proactive intellectual property protection serves as essential insurance. For small businesses with limited resources, investing in trademark protection isn't just wise, it's crucial for sustainable growth and partnership opportunities.Visit: http://www.erikpelton.com/Send us a text

In this episode of Jar of Genius, host Russ Perry is joined by Robyn Young, CEO, Founder, and Strategist at Young & Co. Creative Partner. Together, they share insights on how to build a 'sticky brand,' why your brand is your greatest asset, and the art of storytelling and lasting impact.

Ever wondered how to balance the thrill of globe-trotting with running a successful business? Whitney Bateson, website designer and branding expert, pulls back the curtain on her adventurous life as a digital nomad. Whitney shares her experience with the logistical challenges of working remotely from stunning locales like Colombia, Portugal, and Indonesia. She highlights her unique lifestyle and offers practical tips for anyone dreaming of combining work with travel.Whitney also talks about the pivotal role of effective communication in building a brand that goes beyond logos and colors. She explains how creating a trustworthy relationship with customers starts with a memorable first impression and consistent messaging. Establishing a strong brand identity is crucial. Whitney emphasizes the importance of grounding your brand in your passion and including your personal story to create an emotional connection with your audience. She warns against the pitfalls of mimicking competitors and the dangers of frequent rebranding. Whitney shares her blueprint for evaluating your brand's effectiveness, choosing purposeful design elements, and maintaining consistency to ensure customer recognition and loyalty. Tune in to gain practical advice that will help your business build a lasting, memorable brand presence!Send us a Text Message.Support the Show. Show Notes Apply to be featured on My Weekly Marketing!

Send us a Text Message.Are you looking to explore the art of authentic connection, clear messaging, and building a standout personal brand to grow your business?  Let's chat about how authenticity reigns supreme, understanding these fundamental principles is crucial for creators, entrepreneurs, and marketers alike. Today we'll dive deep into the genuine storytelling, consistent branding, and purpose-driven content creation. Whether you're a seasoned professional or just starting your journey, our goal is to equip you with the knowledge and strategies needed to make a lasting impact in your industry.Pinterest Spring Refresh Challenge - Sign up FREE https://thepinterestqueen.com/challenge

In this episode, we are thrilled to host Hannah Burnett, the founder of Designer Branding Solutions, a creative agency dedicated to amplifying the voices of small businesses. With over 30 years of experience in the entrepreneurial world, Hannah brings a wealth of knowledge and actionable insights on branding and marketing specifically tailored for small businesses. Join us as we explore a range of topics essential for small business success, including: Defining what makes branding successful for small businesses Strategies for mastering digital marketing without breaking the bank Common branding errors to avoid and how to correct them Practical tips for immediate online presence improvement The crucial role of storytelling in building a compelling brand Current marketing trends that small businesses should leverage Measuring the success of your branding strategy The impact of AI on the branding and marketing landscape Hannah also shares real-world examples and stories from her extensive career, providing listeners with practical advice and inspiration. Whether you're a budding entrepreneur or a seasoned business owner, this episode is packed with valuable insights that will help you navigate the complexities of branding and marketing in today's competitive marketplace. Tune in to learn from one of the best in the industry and take your small business to the next level! Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd We couldn't do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Thank you to our sponsor, CityVest: https://bit.ly/37AOgkp Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18 Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our email newsletter: ⁠https://financial-freedom-for-physicians.ck.page/b4622e816d⁠ Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Join our Patreon Community: https://www.patreon.com/user?u=87512799 Join our Spotify Community: ⁠https://podcasters.spotify.com/pod/show/christopher-loo/subscribe⁠ Thank you to our advertisers on Spotify. Financial Freedom for Physicians, Copyright 2024

I wanted to do an episode about Etsy and if it is worth starting your own website, when I went to Threads to do a callout for craft business that have ideas about this, I saw a post by a printmaker. This post inspired my episode. Sometimes you don't know where to start and the business roadmap is completely unclear. I hope that I can make it a bit more simple with this basic roadmap. I was moved and frustrated by the ever-returning struggles of small creative businesses. So in this episode, I'll guide you through the fundamental steps of building your own business in a simple and straightforward manner. While these steps may seem basic, they provide a solid foundation for anyone embarking on their entrepreneurial journey. My aim is to boost your confidence and highlight areas where you may need further education or information.FULL SHOW-NOTES WITH TAKEAWAYSpatternshift.fm GET MAILS HERE!BEST QUOTE FROM THE EPISODE"Knowing your needs, values, and goals is the foundation of building your business."LINKS#76 - Unraveling your business identity - pt 1. Your Identity#77 - Unraveling your Business Identity pt 2. Your Customer's Identitythe printmaker that inspired this episode: Rachel Snowdon https://www.rachelsnowdon.com/Use my Flodesk 50% off Sign up for mails: https://jawol.myflodesk.com/patternshiftBecome a member: https://community.ja-wol.com/ Hi, I'm here with a quick reminder to tell you that the Ja, Wol Business Circle, the new cohort, starts the first week of March. The early bird prices are now up on the website. So if you are ready to get to work with me, get shit done in your business., this is the time! Go to www.ja-wol.com or www.patternshift.fm and find all the information you need about the Ja, Wol Business Circle. I hope you will join becSupport the show☆☆☆☆ SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution through clicking the Support the show link, or -when you are listening via Apple podcast- click the subscription button and get monthly bonus episodes. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription super easy with two clicks and anonymous for those that use the apple app. Monthly or yearly. One amount. 4,- Buzzsprout (my podcast platform) subscription one click, fill out your bank details. Monthly. Choose your amount from 3,- and up. Leave your name and get a shoutout (if you want). ☆ JOIN THE WAITING LIST ☆ for the March cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜...

This month we're revisiting some of our best episodes to set you up for branding success this year! In this episode, we're talking all about how to reach your audience other than social media.Social media is a big part of marketing. It's the go-to strategy for a lot of people to build their business and reach their audience, creatives included.But today, we want to remind you that it's not your only option. Whether you're frustrated with social media, not getting what you want out of it, or it's just not your cup of tea, there are plenty of other ways to connect with people and bring in leads.–––––––––––––––––––––––Read the accompanying blog post.Tag me on Instagram @makerandmoxie and let me know you're listening.And sign up to the Moxie Musings newsletter for more goodness like this.–––––––––––––––––––––––Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar hereAny amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.

This month we're revisiting some of our best episodes to set you up for branding success this year! In this episode, we're talking all about why you are your brand's best asset.As a solo creative selling your own work, you are your brand. You are often the sole person behind everything that you do - your marketing, your products, your services. You are the visionary and the creative force behind what you do. When people follow your brand, engage with you, buy from you or support you, they are here for YOU. Your personality and who you are has so much power - it's your brand's best asset.If you're ready to power up your brand by sharing your authentic, unapologetic self, then tune in and let's talk about how to build that incredible connection with your audience!–––––––––––––––––––––––Read the accompanying blog post.Tag me on Instagram @makerandmoxie and let me know you're listening.And sign up to the Moxie Musings newsletter for more goodness like this.–––––––––––––––––––––––Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar hereAny amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.

Do you get caught in the branding trap that many creative businesses find themselves falling into? The one where you get so wrapped up in the physical assets of your brand that you forget about what branding actually is? Your logo? Not your brand. Your website colours? Not your brand. They're physical assets OF your brand. So what is your brand? Melissa and Heather Travis dive into the less obvious (but extremely critical) aspects of branding from telling your story, to creating a mission statement and even choosing who your business works with and how you treat your contractors and employees!This is a great episode for those creative business owners who are struggling with the deeper aspects of their branding or new business owners who are not even sure where to begin with their branding (hot hint: it's not your logo!)For a summary of this episode and all the links mentioned, please visit:Episode 61: Your Logo is NOT Your BrandSUPPORT THE PODCAST: Did you know you can now directly support the podcast and help us keep creating great content you want to listen to? And get access to exclusive bonus content? You can help here.Support the showYou can connect with the podcast on: Instagram at @andshelookedup Facebook YouTube For a list of all available episodes, please visit:And She Looked Up Creative Hour PodcastEach week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love. Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Small business branding fosters loyalty, differentiates your business from competitors, and attracts new customers. When well executed, it can contribute to the rapid growth of your company, ensuring long-term success and sustainability. In today's podcast, Amanda Guerassio from Studio Guerassio and Stephen Halasnik discuss small business branding-finding clarity, being strategic, and crafting identity. 

In this episode of the Blue Shirt Leadership Podcast, we welcome Michelle Thompson. Michelle is an accomplished brand strategist and creative director with over 20 years of experience building market leader brands with Procter & Gamble and most recently with start-up companies through her company, BrandSpark. Today, Michelle shares valuable insights and tips on branding for businesses. She highlights the significance of conducting a brand audit, understanding customer feedback, and making changes when necessary. Michelle advises businesses to take measured steps and have some runway to ensure their brand is resonating and reinforcing growth. She also offers advice on how small businesses can build a strong brand and bring their team together to work towards a common goal.  Show Notes: The Significance of Branding [00:01:31] Michelle explains why branding is important for businesses and how it affects the top and bottom lines of a company. Conducting a Brand Audit [00:04:09] Michelle shares tips on how to conduct a brand audit, including putting all branded communications in one place and asking clients about the biggest value they see in the business. Auditing the Competition [00:07:47] Michelle suggests auditing the competition as part of the brand audit process to see where the business stands and to create a common adversary for the team to work against. When to Make a Brand Change [00:08:31] Kyle and Michelle discuss indicators of when a business needs to make some brand changes and how much change is needed based on where the business stands. Educating Customers on Brand Change [00:10:22] Michelle gives listeners tips on how to communicate a brand change to customers and the importance of reinforcing a brand change with additional news. Articulating Point of Difference [00:12:18] Importance of being able to articulate a business's point of difference on paper and in two sentences before investing in a brand refresh. Connect with Michelle at thebrandevaluator.com to learn more about how she can help your business.

The advent of digital technology has intensified competition in the business world today. And as a small business owner that wants to stand out from the crowd, you must go the extra mile to project your business to the public domain and gain the trust of your customers. However, to do this successfully, you should invest in creating a strong and trusting brand. When you develop the right brand for your small business, you can influence how people perceive your company. In today's podcast, Scott Baradell from Idea Grove and Stephen Halasnik from Financing Solutions discuss 'the value of small businesses building a trusting'.

There are never ending hurdles to overcome as you build a business for yourself, but one of the biggest challenges is learning to truly believe in yourself.Christine Nelson, the founder and CEO of AnnMann Designs, is the definition of heart and soul in small business. AnnMann Designs is a jewelry brand that creates pieces inspired by natural and architectural elements. Her entrepreneurial journey has been nothing short of incredible and by taking a chance on herself, she was commissioned to create the crown featured in the new series, Bel-Air, now streaming on Peacock. Although there has been many lessons learned, it has been an important reminder of how YOU can create amazing opportunities when you put yourself out there.“I decided to put it on myself to do things that I hadn't done before” – Christine Nelson In this episode, Christine discusses:The brand discovery process and how important it is to the businessLessons learned from understanding and negotiating contracts with large corporationsThe evolution of new entrepreneur to savvy business owner  Thought starters: How can I apply this thinking to my business?What is the personality of your business? How is your brand communicating that personality to your ideal customer? What does your brand say about your business? What does it say about you? How are you reflected in the brand? How is your brand telling a story and inviting people in? Is the audience you're inviting in the right customer fit? Are there things you could be changing to have better residents with your target customer? How are your contracts supporting your business?Are they allowing and considering the amount of work that's going to go into a project? Are they setting the right price and the right expectation for you and the other party within the agreement? Is it time to take a critical look at your contracts or your contract structure to see if anything is missing? Is there something that needs to be enhanced, added, or rephrased in your contract? What inspires you?What are you taking from the world and using to influence your next step? If you are a technical executor or developer, what inspired you? What creates that fire? What keeps you going and how do you pursue more of that? How do you infuse that into the work that you're doing every day? Key themesBrandingBusiness EvolutionInspiration ContractsFor extended show notes, resources, and ways to connect, learn more at: mavenminds.com/season-1-trailblazers –Podcast Editor and Strategist: @episodeready

It's easy for small business owners to dismiss the idea of investing in brand development as it's a hard one to directly measure the outcome of and it always seems like a hefty investment to make in isolation. However, it's honestly one of the most important investments that you can ever make in your business. A brand helps create attention in the short term and build trust and loyalty in the long term. In this episode I speak with Aynsley Campbell, a branding specialist that has worked with many of my small business clients. Aynsley shares: How there is way more to a brand than a simple logo or brochure deign How you can harness the skills of a brand specialist to create unique and consistent images in Canva How she creates more leads for her own business by asking her customers at the completion of each job to refer her to another person looking for help with their branding If you would like to reach out to Aynsley, you can find her here: https://www.linkedin.com/in/aynsleycampbell/ https://www.facebook.com/aynsleycampbellcreative or here: https://www.aynsleycampbellcreative.com/ About Jane Hillsdon I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing. I am the founder and CEO of a marketing agency called Dragonfly Marketing PLUS the founder of the How to do Marketing Academy.  I'm also the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow. On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018 and 2019.See omnystudio.com/listener for privacy information.

Whether you are an employee, a freelancer or a wannabe influencer, or an entrepreneur, personal branding is vital to your success. You are the brand and your reputation precedes you. But, what is a personal brand and why should you care? It's not just about getting a job, making money or finding love. It's all about taking control of your life. Tune in to learn how you can do this too! _____________________________________________________   Rajeev Mudumba's Website: www.planb.live   Plan B Success Podcast: Available on your favorite platform including iTunes @ https://apple.co/2JCSysL?ls=1 or www.planbsuccess.live or www.planb.live   https://www.planbsuccessschool.thinkific.com - You can be a successful Entrepreneur and can do a LOT with your very own podcast. Follow Rajeev's FREE training & you'll discover How to ideate, create, launch, monetize and grow your podcast in just a couple of hours!   Rajeev's Book - My Inspiration: Quotes that shaped my self-improvement journey - Available on Amazon Worldwide on your local Amazon site or @https://amzn.to/2JG1DRL   Plan B Success YouTube Channel: http://bit.ly/2YegieF   Medium Articles: https://rajeevmudumba.medium.com   LinkedIn: https://www.linkedin.com/in/rajeevmud...   Facebook Plan B Success Page: https://www.facebook.com/planbsuccess...   Facebook My Inspiration Book Page: https://www.facebook.com/myinspiratio...   Instagram: @hifromraj1  

Like you; Brand Clarity Expert, International Speaker, and Author, Suzanne Tulien, notices the variety of creative ways people are ‘branding' themselves both consciously and unconsciously. But, is a successful personal brand the result of powerful marketing? When the hype subsides, what keeps a good personal brand going strong? What is the real secret to personal brand growth and leadership? With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing market share. Suzanne has been interviewed on podcasts all over the world. As an international speaker and certified trainer she thrives in front of live audiences and in virtual environments. As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China, and her latest book Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For…she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! So, get CONSCIOUS and be INSPIRED to GROW…. Learn More: www.BrandAscension.com www.Facebook.com/Brandascension Brand Ascension Book

Branding consultants and courses often try to learn from big-name consumer products , such as beer and cola drinks.   Small service-based businesses run into trouble when they try to copy the big guys - like a petite female competing with big, muscular power lifters in a weight training class. Big brands wear their brands like beach towels. Small business branding starts when you take off the towel. This episode uses a fun summer metaphor to highlight the difference between large and small business branding...and why your whole approach to branding has to be different. Learn more in my book, Grow Your Business One Story At A Time. I have a free guide to branding for small business, which you can download here. Visit my website, http://CathyGoodwin.com, for more resources - free and for sale.  Don't forget to rate and review this podcast episode! 

When it comes to personal branding I often encourage clients to think about their Why first. Their purpose. But my guest this week, Suzanne Tulien, made me think about this differently and actually finishes her personal brand process with Why. Why you've got to check out this episode: Find a methodology that helps you with brand clarity, so you can scale and grow regardless of market and economic conditions. Discover three essential characteristics that will drive success for your brand. Know what makes you stand out from the rest and, most importantly, how to build a connection with your audience so they take action with you. Most entrepreneurs are marketing even before defining their brand. No wonder they're wasting money, time, and effort on something that isn't working. How can you create a brand that stays around and lives through outside forces beyond one's control? Today on this episode of the REI Branded podcast, Suzanne Tulien shares the clarity and DNA that should be embedded in your brand makeup for an unshakeable foundation. Added to that are the essential characteristics and elements that make your brand stand the test of time. She also doubles down on the importance of focusing on one's unique attributes, letting them consistently stand out in what you say and do, making you relatable to people. That way you don't chase clients, instead they will come to you. 3 Rs Read Resource Reflect: Read/Listen: Huberman Lab podcast Resource: Slido Reflect: "Marketing might get you prospects in the door, but it is your brand that keeps them coming back." - Suzanne Tulien Suzanne Tulien is a Brand Clarity Expert and Founder of Brand Ascension. She is also an International Speaker and Author. Like you, Brand Clarity Expert, International Speaker, and Author, Suzanne Tulien, notice the variety of creative ways people are 'branding' themselves both consciously and unconsciously. With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way for companies and personal brands to elevate their value position and reduce marketing costs while growing market share. Suzanne has been interviewed on podcasts all over the world. As an international speaker and certified trainer, she thrives in front of live audiences and virtual environments. As an author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China, and her latest book Personal Brand Clarity: Identify, Define, and Align to What You Want to Be Known For…she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! FREE Personal Branding Toolkit: https://brandascension.com/kickstarter-tool-kit-for-brand-building/ Online Course: www.PersonalBrandPresence.com Connect with Suzanne Tulien: Website: www.BrandAscension.com YouTube Channel: https://www.youtube.com/channel/UC0Xr8GUiQsriW9BYIhQuQ0g/ Check out Suzanne's personal about section mentioned on the podcast Topics Covered: 03:04 - How does branding differ from marketing? 06:01 - A methodology she uses to help with brand clarity 08:28 - The recipe for your brand's demise 09:33 - Maintaining brand consistency even as you grow and scale 11:56 - Deep dive discussion on the three characteristics that help ensure your brand DNA's success 17:14 - How everyone already has a brand, and the risk of letting everyone control your brand 18:58 - Getting into your unique set of brand differentiators to relate with your audience 21:38 - Final critical steps in your brand DNA process 24:29 - Why have the 'Why question' at the end of the exercise than at the beginning? 25:41 - 30 things Suzanne suggests you consider focusing on when it comes to your personal branding 27:14 - What makes people reluctant to show up for who they truly are 28:10 - A personal brand she singles out for being consistently inconsistent 29:33 - Favorite podcast that focuses on understanding the self and human body scientifically 33:05 - What speakers and event organizers should focus on now with the world opening up again 35:13 - Favorite quote 35:40 - Where you can get Suzanne's books Key Takeaways: "It's our job as the owner of the brand to get crystal clear, to identify, define, and then align ourselves to that set of perceptions that we want others to have about us or about the brand." - Suzanne Tulien "Your audience is fickle. You can't control them; you can't guess what will happen. Your best bet is to get clear, for the basis of action, on who you are and what you know you can deliver every single day consistently." - Suzanne Tulien "My caveat is, how can you even be authentic if you haven't identified and defined who you are? Your authenticity ends up being what you think others want you to be." - Suzanne Tulien "Think about what does that authenticity mean? Am I trying to please my external environment? Am I really honed in and grounded with my core values and who I know I am?" - Suzanne Tulien "I want to take that deep dive and dig in and really get grounded as to who I am so that I can be in the driver's seat of my own life." - Suzanne Tulien Additional Resource: Are you a real estate investor looking to build your business and stand out from the crowd, and you don't want to wait for all the knowledge, strategies, and how-tos to be slowly delivered to you via this podcast every week? Then I invite you to apply for the REI Branded Audit. That's the process I have created that has already helped dozens of real estate investors to define and develop their personal brands and build their real estate investing businesses. Apply now for your REI Branded Audit. Connect with Paul Copcutt: www.paulcopcutt.com LinkedIn Email: paul@paulcopcutt.com  

As author of The 6 Myths of Small Business Branding, and author of and co-pioneer of Brand DNA; Uncover Your Organization's Genetic Code for Competitive Advantage, and her 3rd book, Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For, she is helping to pave the evolutionary highway for businesses to grow by conscious, strategic design, not by default! She facilitates the Brand DNA methodology (an internal brand identification, definition and alignment process) for her clients across the U.S. We discuss: Unique differentiators to use when describing yourself [02:54] How to start sharing personal information in brand development [07:10] Conscious versus unconscious branding [11:25] How to course-correct when you feel out of alignment [12:40] How clarity can help when going out of your comfort zone [16:10] How to create a brand clarity process [19:11] Learn more about Suzanne at https://brandascension.com/ (https://brandascension.com), https://www.linkedin.com/in/suzannetulien/ (LinkedIn), http://www.facebook.com/brandascension (Facebook) and https://www.instagram.com/brandascensionconsulting/?hl=en (Instagram).

Contact us: https://www.lyfemarketing.com/digital-marketing-services/social-media-marketing-services/Branding your business is important because it builds your overall reputation for your customers. Branding can help to build trust and loyalty within you and your customers. If you want to increase your sales, listen till the end as we will be sharing 6 steps for small business branding.Small Business Branding - How Do You Do It?Branding your business is so important, yet can be so overwhelming for small business owners just starting out. Where do you start? What does branding your business really look like? How can small businesses brand themselves in a way that makes an impact?These are all questions small business owners often have.So in this episode, we're going to give you 6 simple, clear steps you can take today.......so that by the end of this episode, you'll know exactly what steps to take for effective small business branding.// LYFE Marketing➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

This episode definitely tackles topics beyond building a business, but will leave you feeling like you can take on the world!Tune into this episode if you're interested in: Building a business around your strengths and weaknesses (and the value of hiring out for your weaknesses) How going to an all girls school impacted the type of woman and business builder Kristian wanted to be The spiritual journey that comes along with building a businessRaising the next generation to truly see women as the powerful equals we areAbout KristianKristian Gist is the founder of Kristian Gist Creative, a creative agency focused on telling the stories of Black-owned and Woman-owned businesses. Always a writer, Kristian's whirlwind career led her through sales, higher education, strategy, and sales again when she found her real joy in helping friends and people in their network come up with creative launch strategies for their entrepreneurial efforts. With a new baby and a pandemic raging all around her, Kristian took the leap to found KGC and the rest is history. Her work spans several continents and she's built brands now valued at over $100 million. Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @KatieGootJoin the EntrepreneurShift Facebook groupConnect with Kristian: Website: Kristian Gist CreativeInstagram: @kristiangistcreativeLinkedIn: Business: Kristian Gist CreativePersonal: Kristian Gist

In this episode recorded live at Vision Hi-Tech Training and Expo 2022 in Kansas City, Lucas and David are joined by Phil Norvold, the owner of Max-Bilt Off-Road and Manufacturing in Eau Claire, Wisconsin and Jamie Kane, Brand Specialist at Legends Marketing.They discuss what it's really like to build the vehicles you see at SEMA, shops tearing other shops down, a little branding, a little marketing, some web 3.0, and a crazy "worst-nightmare" story for any shop owner.Support the show (https://www.patreon.com/AutoShopOwnersGroup)

Just like we get lost in the fictitious worlds created by our favorite TV shows, our brands have the ability to draw our audiences into our own type of binge-worthy universe! The difference is, as brands, we have the ability to extend these experiences to include our audience as an additional character by constantly giving them opportunities to engage! In this episode, we are covering some of the most common TV worlds and how to adopt attributes of these worlds into your brand, business, and marketing to create a universe your audience is obsessed with. The The Brand Rescue is now officially open for enrollment!Not sure what your brand "universe" is? Take the free quiz!Check out what our sponsors are up to! The ReelStyle ExchangeConnect with me on Instagram

About my Guest: Brand Clarity Expert, International Speaker, and Author, Suzanne Tulien, notices the variety of creative ways people are ‘branding' themselves both consciously and unconsciously. But, is a successful business brand the result of powerful marketing? When the hype subsides, what keeps a good brand going strong? What is the real secret to consistent brand growth and advocacy? With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing marketshare. She co-founded The Global Institute for Inspiration in 2011 and helped create the ‘Most Inspiring Companies Report' now published by Forbes.com. As an international speaker and certified trainer she thrives in front of live audiences and in virtual environments. As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China and her newest book; Personal Brand Clarity, Identify, Define & Align to What You Want to Be Know For, she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! What we Discussed: - Branding - Creating a Speakers Sheet - Why you should get a Professional Picture - Best Way to Landing the Big Clients - Structuring a Workshop - Why your Audience Should be the Star when you are on Stage - Dealing with Disruptive Audience members - Online Meeting Tips - 4 Modalities of Connecting and more How to Contact Suzanne: https://brandascension.com/ https://www.facebook.com/brandascension Tool Kit as Discussed on the Interview https://brandascension.com/kickstarter-tool-kit-for-brand-building/ More About Speaking Podcast: All Episodes can be found at www.speakingpodcast.com All Social Media + Donations link https://linktr.ee/speaking Sponsor : http://coolabulla.com Use Discount Code Speaking for a 10% Discount Our Facebook Group can be found at www.facebook.com/speakingpodcast All my 5 Podcast can be found at http://roycoughlan.com/ --- Send in a voice message: https://anchor.fm/roy-coughlan/message

Dominique Brown is an educator, wife, mother, Founder of Crowned Curlies Beauty & Co, but most importantly she is a branding QUEEN.  In this episode, Dominique shares the best investment she's made for her business and why you ought to do the same.Follow Dominique on Facebook: Dominique BrownFollow Dominique on InstagramPurchase her new skincare line at www.crownedcurlies.store 

When it comes to design and branding your business or making the perfect logo, where do you start? Brendan Hill had a one-on-one with Hayden Bleasel at the time he was the director and lead product designer at Jellypepper. Since then, he has advanced on to becoming the chief design officer of Corellium, where he leads the product and design teams.   What you will learn in this episode:How Hayden started his agency in the branding spaceHow to work with big brands in the branding fieldThe blueprint of helping a client with product designThe best way to get your first iteration of logo and brandingThe meaning of a “minimum beautiful product”The deep meaning behind a logoThe process behind rebranding a businessHow to implement creative problem solving Resources mentioned:CorelliumJellypepperSpaceshipBlackbirdAirtreeGrokBrighte99 designsFiverrBarajaUenoMetaLabOtterClear MotionXeroTobias van Schneider Design tools:DovetailIllustratorFramerSketchFigmaAdobe XDNotion What business would you build on Mars?I'm tempted to say Instagram just because I think it would be really funny to see a thousand filtered pictures of red dirt everyday - everyone just commenting on each other's red dirt. I would probably do an interplanetary telco. That would be really fun. The first thing you'd want to do when you land on Mars is to check in back home, see how everything is going and the branding of that would be so easy. Tug at the heartstrings. Reach Hayden Bleasel here:on Linkedinon Twitteron his website

Learn how to create a brain friendly brand for your small business.I'm pumped for todays episode because it covers one of my favorite topics: branding. And you all know how much I enjoy a good brand conversation. Todays guest brings out the marketing nerd in me and makes me feel like I've just had a brush with branding celebrity.  This week's guest is Megan Kent. Megan Kent is one of America's premier brand strategists, with over three decades of experience coaching brands on how to find and maximize their inherent strengths. She's held leadership positions at some of the world's premier ad agencies and shaped brand strategy for some of the world's most important brands—Clinique, BMW, Coca Cola, the New York Times, Microsoft, and Brand USA. Having witnessed both success as well as failures in the advertising industry, she began to reassess industry practices and seek out more predictable solutions. With the aim of understanding more deeply the consumer decision-making process, Megan spent over a decade immersed in the science of the mind. By combining her real-world experience with the latest findings in cognitive science, she developed a new branding model called Brain Friendly Branding®. She has identified 7 easily deployable “Brain Friendly” behaviors that brands can use to more powerfully connect with deep-seated human instincts, and begin building neural pathways to YES for their brand. Today Megan is founder and CEO of Megan Kent Branding Group. Key Takeaways: people are naturally inclined to avoid what makes them feel weird big brands start as consistent small brands telling stories is critical to brand building https://megankentbrandinggroup.com (Connect with Megan) https://www.amazon.com/BUILD-IRRESISTIBLE-BRAND-Brain-Friendly-Branding®-ebook/dp/B099BMHDRF/ (Buy Megan's Book) Music: Tuesday by Sascha Ende, Music.io

I got to interview Suzanne Tulien. With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing marketshare. She co-founded The Global Institute for Inspiration in 2011 and helped create the ‘Most Inspiring Companies Report' now published by Forbes.com. As an international speaker and certified trainer she thrives in front of live audiences and in virtual environments. As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China, and her latest book Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For…she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! We spoke about: Her journey to now. What motivates her. Weaknesses she turned into strengths. Advice for the audience. And much more. This episode is sponsored by Nova Zora Digital experts in digital marketing. *Disclaimer: The views and opinions on Roman Prokopchuk's Digital Savage Experience are those of the guest's alone as their own, and the host's alone as his own. Information provided by the guest is fact checked to the best of our abilities. By providing background information to the show, the guest acknowledges that it is as accurate as possible. The show does not endorse, promote, or is in association with the guest's business interests.* --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/roman-prokopchuk/support

With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. We discuss: The many expectations of a logo [02:24] A framework that helps you say “no” [06:45] What marketers miss when they're out there marketing [09:37] The good and the bad news about personal brands [12:02] The misalignment between consultants and their prospects [15:22] Clarity is the basis of action [18:38] Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing market share. As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China and her newest book; Personal Brand Clarity, Identify, Define & Align to What You Want to Be Known For, she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! Learn more about Suzanne at http://www.brandascension.com/ (www.BrandAscension.com).

Jesse Cole is the founder of Fans First Entertainment and owner of the Savannah Bananas Baseball Team. His teams have welcomed more than one million fans to their ballparks and have been featured on MSNBC, CNN, ESPN and in Entrepreneur Magazine. The Bananas have been awarded Organization of the Year, Entrepreneur of the Year, Business of the Year and won the CPL Championship in their first year. Fans First Entertainment has been featured on the INC 5000 lists as one of the fastest growing companies in America. The Savannah Bananas currently have sold out every game since their first season and have a waiting list in the thousands for tickets. Want more small business advice? We're talking about branding all week on my social channels and my exclusive email list. Here's how to join: Instagram: TikTok: Facebook: Get my helpful emails:

Brand Clarity Expert, International Speaker, and Author, Suzanne Tulien, notices the variety of creative ways people are ‘branding' themselves both consciously and unconsciously.But, is a successful personal brand the result of powerful marketing? When the hype subsides, what keeps a good personal brand going strong? What is the real secret to personal brand growth and leadership?With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. As the author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China, and her latest book Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For…she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT!Marketing vs brandingAuthenticity mattersDon't follow the packDon't change what you're doing - change how you talk about itIdentify your core values and weave them with your business strategyAs a Solopreneur, YOU are the BRAND of your BUSINESS…Your FREE KICKSTARTER TOOL KIT is packed with tools and resources to differentiateWHO YOU ARE and HOW YOU DO WHAT YOU DO for clients you LOVE!FREE Personal Brand Kickstarter Toolkit: https://brandascension.com/kickstarter-tool-kit-for-brand-building/Where to find Suzanne Tulien:www.BrandAscension.comwww.PersonalBrandPresence.com, https://www.facebook.com/brandascensionhttps://www.linkedin.com/in/suzannetulien/Who are your hosts of Connect Inspire Create?Hello, I'm Carol Clegg, a small business strategist who loves 1:1 coaching women coaches and online consultants on how to be in charge of their time. Tired of feeling flustered and overwhelmed with tech and tools?  Learn to take action steps to simplify and have joy and balance in your life. Find out more at lisbonretreats.com or book a FREE strategy call hereDo you have a project management tool to save you time? Trello 101 coming soon. Here is a sneak peek with a few tips to get you started - I am your host Carol Clegg. In my role as a coach, I partner with women solopreneurs in midlife to conquer procrastination, attain balance in their business endeavors, and nurture a positive mindset. By blending personalized accountability and mindset coaching with the powerful Positive Intelligence program, you'll gain the confidence to harness tools that elevate your overall happiness. Feel free to reach out with any inquiries you may have. I'm here to support you on your journey. Let's chat! BOOK your ✅ 30 minute complimentary discovery call carolclegg.com or book your call here https://bit.ly/discoverycallwithcarol Connect on LinkedIn and Instagram Thanks for listening!

Is a successful brand the result of powerful marketing? When the hype subsides, what keeps a good brand going strong? What is the secret to brand growth and advocacy? Whether personal or professional, branding carries tremendous weight in the growing awareness and loyalty process. Tune in Tuesday, November 2nd at 10 am to chargedupstudio.live to learn more about your Brand DNA and how it carries specific characteristics that promote trust and advocacy. Suzanne Tulien is a Brand Clarity Expert and a coauthor of the book “Brand DNA,” along with several other books. Episode #57 of Charged Up Studio focuses on defining your distinctive brand value positioning, creating “on brand” actions and behaviors from the inside out. Suzanne Tulien is a Brand Clarity Expert, author, and speaker specializing in identifying, defining, and aligning her clients to their distinctive brand value positioning through her proprietary process, to achieve extreme clarity on her clients' differentiation, master consistencies to build trust and create “on-brand” actions and behaviors from the inside out. She is the author of three books: Brand DNA, Personal Brand Clarity, and The 6 Myths of Small Business Branding. She speaks, trains, and consults internationally. www.BrandAscension.com Suzanne has been featured on InterBrand's BrandChannel.com, eHotelier, YoungEntrepreneur.com, and others. As a consultant, award-winning graphic designer certified trainer in accelerated learning methodologies, and as past president of the Pikes Peak Advertising Federation, Suzanne has been leading and growing the industry with intention, momentum, and purpose. https://www.linkedin.com/in/suzannetulien/ BrandAscension.com Learn more about your ad choices. Visit megaphone.fm/adchoices

On today's podcast, I have special guest SUZANNE TULIEN, Brand Clarity Expert, Author, International Speaker  Like you; Suzanne, notices the variety of creative ways people are ‘branding' themselves both consciously and unconsciously. But, is a successful brand the result of powerful marketing? When the hype subsides, what keeps a good brand going strong? What is the real secret to consistent brand growth and advocacy?With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing marketshare.She co-founded The Global Institute for Inspiration in 2011 and helped create the ‘Most Inspiring Companies Report'. As an international speaker and certified trainer she thrives in front of live audiences and in virtual environments.As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China and her newest book; Personal Brand Clarity, Identify, Define & Align to What You Want to Be Known For, she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! So, get CONSCIOUS and be INSPIRED to GROW…. Today's session is all about you! ..let's welcome Suzanne Tulien! FREE Personal Brand Kickstarter Toolkit - https://brandascension.com/kickstarter-tool-kit-for-brand-building/Where to Find Suzanne:https://brandascension.com/ https://brandascension.com/kickstarter-tool-kit-for-brand-building/ www.PersonalBrandPresence.com

Small Business Branding: With DP Knudten | Ep #84On today's episode of Resourceful Agent Radio show We have our guest DP Knudten.Chief Collaborator, COLLABORATOR creative.DP's worked on some of the biggest brands in the business including Coca-Cola®, The Athlete's Foot®, and ClosetMaid® during tenures at DDB Needham (Chicago), McCann Erickson (Atlanta) and creative shops in Denver, Sarasota, and Madison, WI.He is the author of NONFICTION BRAND—Discover, craft and communicate the ‘completely true / completely you' brand you already are,” and co-author of ROTOMA—The ROI of Social Media ‘Top of Mind/' and the creator-host of the popular podcasts, The ROTOMA Podcast and NONFICTION BRAND.  He is also a keynote speaker and clinician in branding, social media, creativity and culture for groups throughout the United States.  His NonFiction Brand philosophy and practice is outlined in detail in his book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are." with a focus on personal and small business branding.Always opinionated, and loving a respectful, yet contentious debate, DP brings his years of experience to every conversation. And one thing he absolutely guarantees? Your audience will not be bored.Go check out his Podcast on all the platforms  PODCAST: NONFICTION BRAND w/DP KNUDTENSocial Media:WEB: https://dpknudten.com/ FB: https://www.facebook.com/dpknudten TWIT:https://twitter.com/dpknudten LINKEDIN:https://www.linkedin.com/in/dpknudten/ YT:https://www.youtube.com/user/dpknudten IG:https://www.instagram.com/dpknudten/ BRANDSITE:https://nonfictionbrand.com/ Go visit https://nonfictionbrand.com/gift and get a free download.-I really enjoy hearing what you guys think of these videos, please take a second to say "Hi" in the comments and let me know what you think of the video....Also if you enjoy these videos and my channel it would mean a lot to me if you subscribed :)_ Instagram:  https://www.instagram.com/resourcefulagent/Facebook:  https://www.facebook.com/resourcefulagentTikTok: https://www.tiktok.com/@resourcefulagent?lang=enLinkedin: https://www.linkedin.com/in/andrew-silvius-091aa7190/Youtube: https://www.youtube.com/channel/UCSPNiepOCE1VpCRY1v5Pdtw #resourcefulagent #resourcefulagentradioshow #realestate #AndySilvius #AskResourcefulagent #ownedbusiness #business #localbusiness #entrepreneurs 

Like you; Brand Clarity Expert, International Speaker, and Author, Suzanne Tulien, notices the variety of creative ways people are ‘branding' themselves both consciously and unconsciously. But, is a successful personal brand the result of powerful marketing? When the hype subsides, what keeps a good personal brand going strong? What is the real secret to personal brand growth and leadership? With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing market share. Suzanne has been interviewed on podcasts all over the world. As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China, and her latest book Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For…she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! On today's podcast is it all Suzanne. The entire episode; because personal branding is just that important!!!Please continue to like, share and subscribe to Dishin' DirtGary

Suzanne Tulien is a Brand Clarity Expert, author, and speaker who specializes in helping her clients identify, define, and align their brand to what they want to be known for. She's a firm believer in the power of aligned branding and how it can help solopreneurs launch and grow a successful business. She is the author of three books: Brand DNA, Personal Brand Clarity, and The 6 Myths of Small Business Branding. She speaks, trains, and consults internationally. In this episode Suzanne and I explore how branding can empower not just the business but also the business owner. We talk about the difference between marketing and branding, how brand values can translate to creating a business that stands out in a crowded market, and how personal branding can help us, as business owners, overcome mindset issues that may otherwise hold us back.

Here's a great interview with Angie McQuillin - a Confidence and Leadership Coach for Executives and Small Business Owners.Angie gives a ton of advice and stories on being more confident in your daily life and how that affects your job, family, and company.► Do you have responsibilities in your job that regularly include public speaking? People think you're excellent at this but secretly this gives you anxiety?► Do you find yourself hesitating more than you'd like speaking first in a meeting or publicly voicing a controversial opinion?► Are you a high achiever and always willing to stand up for others but standing up for yourself at work doesn't come as easily?► Do other people think you're really self-assured and confident and would be surprised if they knew that you didn't feel deserving of the success, status or money you've achieved?If you say YES to any of these listen to this podcast NOW.The contact Angie for her guidance and programs at www.AngieMcquillin.comRock Your Business -->> www.RYBinc.comSteven PlaceyAngie McQuillin

Like you, Brand Clarity Expert, International Speaker, and Author, Suzanne Tulien, notices the variety of creative ways people are ‘branding' themselves both consciously and unconsciously. But, is a successful personal brand the result of powerful marketing? When the hype subsides, what keeps a good personal brand going strong? What is the real secret to personal brand growth and advocacy?With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing market share.She co-founded The Global Institute for Inspiration in 2011 and helped create the ‘Most Inspiring Companies Report', since published by Forbes.com. As an international speaker and certified trainer, she thrives in front of live audiences and in virtual environments.As author of The 6 Myths of Small Business Branding and co-author of Brand DNA - Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China, and her latest book, Personal Brand Clarity - How Solopreneurs & Leaders Identify, Define, & Align to Leverage their Personal Brand, she is helping to pave the brand value position highway to grow by conscious, strategic design; not by DEFAULT! Suzanne writes blog posts and articles that have been published on InterBrand's BrandChannel.com, eHotelier, YoungEntrepreneur.com and others. As a speaker, consultant, award-winning graphic designer and certified trainer in accelerated learning methodologies and as past President of the Pikes Peak Advertising Federation, Suzanne has been leading the industry with consciousness, inspiration and growth, with intention, momentum and purpose.https://www.facebook.com/brandascenion.comhttps://www.BrandAscension.comwww.PersonalBrandPresence.com (online course on Personal Branding)Instagram: @brandascensionconsulting

On this episode I speak with Branding Coach, Suzanna Tulien, author of The 6 Myths of Small Business Branding e-book, and co-authored BRAND DNA; Uncover Your Organization’s Genetic Code for Competitive Advantage, as well as a plethora of brand articles published on BrandChannel.com, eHotelier, Go-To-Market Strategies, Innova, and others.In Suzanna's words -I believe each and every one of us has the ability to inspire others to be better versions of themselves, to commit to being authentic, fall back in love with who you are and thrive!I am forever inquisitive about people, life, physics, energy, business, consumers, food, adventures, creatures of the planet, and areas that affect how we act and react within the lives we live. I thrive when I co-create with others to inquiring deep into their own lives, discover hidden gems and new awarenesses (‘aha moments’), and unleashing trapped potential. Your potential is alive and well inside your own brand DNA!Contact Suzanna…For specific inquiries about our Brand DNA onsite facilitation,consulting, training courses, speaking or brand-building products,connect with her:https://brandascension.com/gift/Phone: 719.660.2533inquiry@brandascension.comhttps://www.facebook.com/brandascensionhttps://www.linkedin.com/in/suzannetulienhttps://brandascension.com/blog/feedhttps://twitter.com/SuzTulienhttps://www.youtube.com/user/PersonalBrandClarityShare this episode with your family and friends. Leave me a 5 star review on apple podcasts or Itunes and don't forget to subscribe to the show!! If you are interested in being a guest on authentic talks 2.0, email me. If you want to work with me and need a discovery call, let's talk!! Follow Authentic Talks 2.0 on Social Mediawww.authentictalks2.comInstagram: https://www.instagram.com/authentictalks2.0_withshanta/Twitter: @authenticTalks2.0Clubhouse: @AuthenticTalksEmail: AuthenticShanta@gmail.comYouTube: https://www.youtube.com/channel/UCsC3wtpcdWRywryicns0gwQPinterest: https://www.pinterest.com/authenticshanta8638/authentictalks-with-shanta-podcast/

Building your Brand with a Book – Publish. Promote. Profit. with Rob Kosberg Episode 013 Suzanne Tulien Suzanne Tulien is an expert at identifying and defining her client's internal Brand DNA blueprint, creating authentic positioning, and building competitive advantage by aligning leadership & employees to ‘out-behave' their competition. As co-pioneer of the Brand DNA methodology, she guides her clients through the uncovering of their own unique brand value position for competitive advantage, and building trust through consistencies.  As author of "The 6 Myths of Small Business Branding," and "Brand DNA," and her newest book, "Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For"; she facilitates engaging brand strategy training using her turnkey, Brand DNA methodology in live events, webinars, workshops & consulting. She is also the pioneer of “Ignite Your Personal Brand Presence” coaching program and DIY online course, helping solo-professionals and emerging leaders to own & leverage their expertise, personality, and authenticity to live their full potential.  Suzanne also trains and coaches speaker brands to deliver their expertise to audiences that enlist, equip, and engage them to want more! Because you are the brand of your delivery! Suzanne is founder of Brand Ascension, has over 28 years of consulting + training, is an international speaker, award-winning graphic designer, and certified trainer in accelerated learning methodologies. Listen to this informative Publish Promote Profit episode with Suzanne Tulien about building her brand with a book. Here are some of the beneficial topics covered on this week's show: How solo professionals are the brand of their business. Why the right branding can really articulate solopreneurs' value propositions. How a brand is a set of defined perceptions you want others to have of you. Why a good brand leverages who people believe themselves to be. How branding and marketing are two separate functions. Connect with Suzanne: Links Mentioned: brandascension.com personalbrandpresence.com Guest Contact Info: Twitter @SuzTulien Facebook facebook.com/brandascension LinkedIn linkedin.com/in/suzannetulien Connect with Rob: Website bestsellerpublishing.org Twitter @bspbooks Instagram @bspbooks Facebook facebook.com/bestsellerpub YouTube youtube.com/c/BestSellerPublishingOfficial Learn more about your ad choices. Visit megaphone.fm/adchoices

Brand Clarity Expert, international speaker, and author, Suzanne Tulien, notices the variety of creative ways people are “branding” themselves both consciously and unconsciously. But is a successful personal brand the result of powerful marketing? When the hype subsides, what keeps a good personal brand going strong? What is the real secret to personal brand growth and advocacy? With over 25 years of strategic communication, employee brand engagement, and internal brand development, Suzanne’s inside-out, brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and reduce marketing costs while growing market share. She co-founded The Global Institute for Inspiration in 2011 and helped create the “Most Inspiring Companies Report” published by Forbes.com. As an international speaker and certified trainer, she thrives in front of live audiences and in virtual environments. Suzanne’s previous books include The 6 Myths of Small Business Branding and Brand DNA: Uncover Your Organization’s Genetic Code to Competitive Advantage, which she coauthored. With her latest book, Personal Brand Clarity: Identify, Define, & Align to What You Want to Be Known For, she is helping to pave the brand value position highway to grow by conscious, strategic design—not by DEFAULT! Suzanne has been featured on InterBrand’s BrandChannel.com, eHotelier, YoungEntrepreneur.com, and others. As a consultant, award-winning graphic designer, certified trainer in accelerated learning methodologies, and as past president of the Pikes Peak Advertising Federation, Suzanne has been leading and growing the industry with intention, momentum, and purpose.

Suzanne Tulien is a #branding​ expert, she suggests that we need to develop our branding first, to have a clear message before we should spend time and effort on marketing.She defined what a brand is and why it is so important for businesses and solopreneurs? Lots of missed opportunities for brands to get the clarity they need to stand out and create competitive advantage by better understanding who they are and how they authentically deliver on their promise. So many businesses are quick to market their products and services without doing the deeper work on who they are as a brand. This creates a shallow relationship with their markets, and weakens the ability to retain a solid customer base, as well as a connected, productive culture.With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne's inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing marketshare.As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization's Genetic Code to Competitive Advantage, also published in China, and her latest book Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For…she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT! Contact for Suzanne TulienTel: 866-366-5705

My personal brand is synonymous with my business. I am the principal consultant, the founder and director of my business. While I have a team of fabulous experts who work with me to deliver projects, a lot of the time, my clients are buying me and my expertise. I will be the one who works closely with them to define their marketing strategy. To do this well, they need to trust my judgement and know that my years of training and experience lead to creative and strategic thinking that will benefit their business. To have the confidence to engage my consulting services, clients need to not only get to know, like and trust my brand; Dragonfly Marketing, they also need to get to know, like and trust me.  So in this episode of the How to do Marketing Show, I share four hacks that I have honed over the years to help me create a personal brand that allows people to understand what I'm all about.  Would you like to work directly with me to learn the marketing framework that I use for all of my clients? The How to do Marketing Academy is a 6-month program that shows you how to plan, implement and measure your marketing to create consistent results for your business. So if you are sick of wondering what content you should be posting, or what marketing channels you should be investing in and whether any of the marketing you are doing is actually working, come and join us in the Academy. You'll never have to worry about that again. Applications for the How to do Marketing Academy close Friday 5 March 2021. Apply today. About Jane Hillsdon I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing. I am the founder and Managing Director of Dragonfly Marketing and the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow. I believe small businesses are the backbone of our nation. When your business grows, it benefits not only you, and your family, it benefits your whole community. Small businesses create a vibrant and connected economy. We employ local people, we donate to local charities and we work together to build resilient and thriving regional communities. On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018 and 2019.   See omnystudio.com/listener for privacy information.

If you've been procrastinating about building your personal brand because you haven't got your style guide or professional photos developed then you need to listen to today's episode of grow your brand!In this episode I share how you can use canva to quickly build your style guide and templates ready to create content for all sorts of mediums.No more excuses, it's time to start sharing your message with the world!Ps. If you like this podcast, don't forget to give it a positive rating and review and share it with your friend and colleagues - it really helps to support me with all the work that goes into putting this series together.You can also help to support me, my work and this channel by buying me a cup of coffee at https://ko-fi.com/laurenkressFind out more about me at https://www.laurenkress.com