Podcasts about stories that stick

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Best podcasts about stories that stick

Latest podcast episodes about stories that stick

The Mind Of George Show
The Customer Story: Let Your Clients Sell for You

The Mind Of George Show

Play Episode Listen Later Jun 2, 2025 24:54


Most businesses are trying to sell with sales pages, pitch decks, and feature lists—while the most powerful sales tool is sitting right in front of them: their customers' stories.In the fifth and final episode of the Stories That Stick series, I break down the art and science of customer stories—how to capture authentic transformations from your clients, how to structure them for maximum impact, and how to use them to sell without selling.If you want to build a business that earns trust and converts consistently, it's time to step back and let your results—and your clients—do the talking.What You'll Learn in This EpisodeWhy customer stories convert better than traditional marketingThe 3-part framework to craft compelling, relatable storiesThe difference between testimonials and transformation storiesHow to extract emotional and practical shifts from your clientsWhere and how to use customer stories across your businessReal examples of client stories that inspire and convertKey Takeaways✔️Customer stories are more powerful than your best pitch.✔️People don't buy because of logic—they buy because of emotional resonance.✔️Relatable beats impressive—choose simplicity over inflated results.✔️The story arc = Normal → Explosion → New Normal.✔️Ask the right questions to uncover the emotional and practical before/after.✔️Client voices are your strongest proof. Use them. Everywhere. Timestamps[00:00] – Why customer stories outperform sales pitches[02:00] – Overview: the final episode in the 5-part storytelling series[05:00] – What a customer story is (and what it's not)[07:00] – Why small, relatable stories build more trust than big wins[09:00] – The mindset shift: letting others be the hero of your brand[11:00] – The 3-part story arc: Normal → Explosion → New Normal[13:00] – What questions to ask to get emotional and practical depth[16:00] – Where to use customer stories across your business[18:00] – Real example of a client transformation (Sarah's story)[22:00] – Final reminders: document, share, and use your storiesYour Challenge This WeekChoose one past client you've helped (big or small).Use the 3-part story arc to write their story: Normal → Explosion → New Normal.Share it somewhere—email, DM, podcast, story, or sales page.Tag me on Instagram @itsgeorgebryant so I can read and celebrate your work!This is the fifth and final episode in the 5-part podcast series on entrepreneurial storytelling, based on Stories That Stick by Kindra Hall.Listen to the full series to master storytelling that connects and converts:Ep. 591 Stories That Stick: The Four Stories Every Entrepreneur Needs to TellEp. 593 The Value Story: Sell the Transformation, Not the ThingEp. 595 The Founder Story: Turn Your Why Into ConnectionEp. 597 The Purpose Story: Inspire Alignment and LoyaltyClick here to access the workbook!Join The Alliance – My Relationship Beats Algorithms™ community for high-integrity entrepreneurs.Apply for 1:1 Coaching – Scale your business with storytelling, simplicity, and soulLive Events – Get in the room where your next breakthrough happens: mindofgeorge.com/event

The Mind Of George Show
The Purpose Story: Inspire Alignment and Loyalty

The Mind Of George Show

Play Episode Listen Later May 26, 2025 28:31


91% of consumers today make buying decisions based on a brand's purpose—not just its products. Yet most entrepreneurs are still stuck pitching features, funnels, and stats.In today's episode, I dive deep into the Purpose Story, the third foundational story from Stories That Stick by Kindra Hall. You'll discover how your deeper mission—not your marketing tactics—is the real engine for sustainable growth, trust, and community.If you want to build a brand that people believe in, not just buy from, this episode will show you how to craft a Purpose Story that rallies your audience, inspires loyalty, and helps you create a movement—not just a business.What You'll Learn in This EpisodeWhy people crave meaning, not marketing—and how to give it to themHow to craft a Purpose Story that builds community and loyaltyThe three-part story arc to make your mission stick (Normal → Explosion → New Normal)Prompts to help you find the moment your mission was bornHow to embed your Purpose Story across your business: hiring, marketing, sales, and leadershipReal-world examples of micro and macro Purpose Stories in actionKey Takeaways✔️People don't follow products—they follow purpose.✔️Movements are built by sharing stories, not selling offers.✔️Your Purpose Story is the mirror where your audience sees their values reflected.✔️Alignment isn't a buzzword—it's a business strategy.✔️Purpose-driven brands create loyalty that transcends features, prices, or competitors.✔️Your mission deserves to be shared—and to invite others to stand alongside it. Timestamps[00:00] – Why most brands are focusing on the wrong thing[02:00] – Welcome to Part 4 of the Stories That Stick series[05:00] – What is a Purpose Story, and why does it matter?[07:00] – How Purpose Stories create emotional alignment[10:00] – The three-part storytelling framework for your Purpose Story[12:00] – Prompts to uncover your mission-defining moment[14:00] – How to make your Purpose Story relatable and real[18:00] – Tips to avoid “sanitizing” your story—keep it raw and resonant[21:00] – Where to use your Purpose Story across your brand[24:00] – Real-world example of crafting a Purpose Story[27:00] – Final invitation: Write and share your Purpose Story this weekChoose Your Next Steps:Take 30 minutes and journal: What broke your heart? What woke you up?Craft a rough draft of your Purpose Story (normal → explosion → new normal)Share it somewhere—email, social media, a team meeting, or a video post.Tag me on Instagram @itsgeorgebryant so I can celebrate your movement with you!This is the fourth episode in a special 5-part podcast series on mastering storytelling for entrepreneurs, based on Stories That Stick by Kindra Hall.Download your free companion workbook to reflect, take action, and make the most out of this series.Click here to access the workbook!Make sure to listen to the other episodes in the series too (linked below) to complete your storytelling blueprint!Ep. 591 Stories That Stick: The Four Stories Every Entrepreneur Needs to TellEp. 593 The Value Story – Sell the Transformation, Not the ThingEp. 595 The Founder Story – Turn Your Why Into ConnectionJoin The Alliance – The Relationship Beats Algorithms™ community for entrepreneurs who lead with heartApply for 1:1 Coaching – Scale your business with simplicity, alignment, and purposeLive Events – Get in the room where movements are born: mindofgeorge.com/event

The Mind Of George Show
The Founder Story: Turn Your Why Into Connection

The Mind Of George Show

Play Episode Listen Later May 19, 2025 19:43


88% of consumers say authenticity is a key factor when choosing the brands they support—but most entrepreneurs still hide behind logos, credentials, and sales tactics.In today's episode, I dive into the Founder Story, the second storytelling pillar from Stories That Stick by Kindra Hall. I break down why your origin story is your greatest marketing asset, how to craft it with authenticity, and where to use it to build deep, lasting trust with your audience.If you've ever wondered how to differentiate yourself in a crowded market—or felt awkward talking about yourself—this episode will show you why your “why” is the bridge between your brand and your audience's loyalty.What You'll Learn in This EpisodeWhy people follow leaders, not logos—and how your story builds trustThe three-part storytelling framework for crafting your Founder StoryThe biggest myths that hold entrepreneurs back from sharing their storyHow to make your Founder Story relatable (even if you think it's “not dramatic enough”)Where and when to use your story to deepen connection and loyaltyReal-world examples to inspire you to share yoursKey Takeaways✔️Your audience isn't buying what you sell—they're buying why you care.✔️Authenticity beats perfection every time.✔️Your story doesn't have to be dramatic. It just needs to be real.✔️Sharing your why closes the trust gap faster than any marketing tactic.✔️Your story should live everywhere: sales calls, about pages, podcasts, DMs, launches.✔️The story that moves the world isn't your resume—it's your heart.✔️The biggest risk isn't telling your story wrong—it's not telling it at all. Timestamps[00:00] – Why logos and credentials don't build trust—your story does[02:00] – Welcome to Part 3 of the Stories That Stick series[05:00] – What is a Founder Story and why it matters[07:00] – Common myths about sharing your story (and why they're false)[10:00] – The 3-part storytelling arc: Normal → Explosion → New Normal[12:00] – Prompts to uncover your most powerful founder story moments[14:00] – Example of a Founder Story you can model[18:00] – Where and how to use your story across your brand[20:00] – Your invitation: share your story authentically this weekChoose Your Next Steps:Block 15 minutes of distraction-free time.Reflect on the moments that shaped your why (using the prompts in the episode).Craft a rough version of your Founder Story—messy is okay.Share it publicly—Instagram, podcast, email, DM, wherever feels right.Tag me on Instagram @itsgeorgebryant so I can read and celebrate it with you!This is the third episode in a special 5-part podcast series on mastering storytelling for entrepreneurs, based on the framework from Stories That Stick by Kindra Hall.Download your free companion workbook to reflect, take action, and make the most out of this series.Click here to access the workbook!Make sure to listen to the other episodes in the series too (linked below) to complete your storytelling blueprint!Ep. 591 Stories That Stick: The Four Stories Every Entrepreneur Needs to TellEp. 593 The Value Story – Sell the Transformation, Not the ThingJoin The Alliance – The Relationship Beats Algorithms™ community for heart-centered entrepreneursApply for 1:1 Coaching – Build your brand with alignment, authenticity, and storytelling masteryLive Events – Get in the room where everything changes: mindofgeorge.com/event

The Mind Of George Show
The Value Story: Sell the Transformation, Not the Thing

The Mind Of George Show

Play Episode Listen Later May 12, 2025 21:42


Most entrepreneurs are taught to sell features and benefits—but what if that's exactly why your message is getting lost in the noise?In today's episode, I dive deep into the Value Story, the first of four essential stories from Stories That Stick by Kindra Hall. I unpack why people don't buy your product—they buy the transformation it creates, and how to craft stories that move people emotionally and make them take action.If you're tired of tweaking your sales pages, trying to find the perfect hook, or wondering why your marketing isn't converting the way it should—this episode will shift everything.This is your blueprint for building real emotional connection that sells, scales, and serves.What You'll Learn in This EpisodeWhy emotional stories outperform logic and features every timeThe three-part framework for every effective story: Normal → Explosion → New NormalHow to find and craft a compelling Value Story for your businessWhere and how to use your Value Story for maximum impactWhy emotion—not metrics—drives buying decisionsReal-world examples of Value Stories that move hearts (and open wallets)Key Takeaways✔️Data makes people think. Stories make people act.✔️Transformation sells. Not features. Not benefits. Transformation.✔️Your Value Story is the bridge between what you offer and what your audience truly craves.✔️People are moved by emotions like hope, fear, and relief—not by numbers and facts.✔️A good Value Story follows this arc: Normal → Explosion → New Normal.✔️Crafting your story isn't about being perfect—it's about being real.✔️Marketing moves minds. Storytelling moves hearts. Timestamps[00:00] – Why focusing on features is killing your marketing[02:00] – People don't buy your bridge—they buy the island it leads to[05:00] – Emotional decision-making and the downfall of data-only marketing[07:00] – The simple 3-part story structure: normal, explosion, new normal[10:00] – How to find the right story: emotion > metrics[12:00] – Where to use your Value Story: launches, sales calls, emails, DMs, social media[14:00] – Craft your first Value Story this week: rough draft > perfection[16:00] – Example of a Value Story you can model (Rachel's transformation)[19:00] – Real-life event testimonial: how stories change connection[21:00] – Your weekly challenge: create and share one Value StoryChoose Your Next Steps:Find one transformation you helped create (big or small).Map it using the 3-part structure: Normal → Explosion → New Normal.Focus on feelings, not stats.Share it publicly—in a post, a story, a podcast, a DM, or a call.Tag me on Instagram @itsgeorgebryant so I can celebrate you!This is the second episode in a special 5-part podcast series all about mastering storytelling, based on the book Stories That Stick by Kindra Hall.Download your free companion workbook to reflect, take action, and make the most out of this series.Click here to access the workbook!Stay tuned—I'll be linking all the episodes together as each one is released so you can build your complete storytelling blueprint!Ep. 591 Stories That Stick: The Four Stories Every Entrepreneur Needs to TellJoin The Alliance – Relationship Beats Algorithms™ community for heart-centered entrepreneursApply for 1:1 Coaching – Scale your business with connection, clarity, and simplicityLive Events – Join the room that will transform your business forever: mindofgeorge.com/event

The Mind Of George Show
Stories That Stick: The Four Stories Every Entrepreneur Needs to Tell

The Mind Of George Show

Play Episode Listen Later May 5, 2025 27:59


89% of consumers say storytelling creates lasting brand loyalty—but most entrepreneurs are still stuck perfecting their sales pages and funnels instead of crafting stories that stick.In this solo episode, I kick off a brand new five-part series based on the incredible book Stories That Stick by Kindra Hall. I break down why stories beat data every time, the brain science behind storytelling, and introduce you to the four essential types of stories every entrepreneur must master to rise above the noise, build trust, and move people to action.If you're tired of struggling for attention online and want to build deep, lasting connections with your audience—this series is your blueprint.What You'll Learn in This EpisodeWhy data gives people something to think about—but stories give them something to act onThe science behind why storytelling taps into emotion, memory, and trustThe basic structure every powerful story must follow (normal → explosion → new normal)The four types of stories that every business needs: Value, Founder, Purpose, and Customer StoriesHow storytelling is the key to thriving in today's noisy, transactional marketWhy your next breakthrough won't come from tweaking—it will come from tellingKey Takeaways✔️Stories are 22x more memorable than facts alone.✔️Connection—not attention—is the new currency of marketing.✔️Good marketing doesn't sell a product—it tells a story that invites transformation.✔️Your founder story humanizes your brand and builds trust faster than any ad.✔️Customer stories act as referrals, not marketing—they show real, relatable proof.✔️The era of transactional marketing is over—the age of storytelling is here.✔️You don't need to be a perfect writer—you just need to be a real storyteller.Timestamps[00:00] – Why stories outperform sales pages and funnels[02:00] – The noisy online world and the death of transactional marketing[05:00] – Data vs. Story: Why facts alone won't move people[07:00] – The three-part structure every story must follow (normal, explosion, new normal)[10:00] – Quick examples: Lion King, entrepreneurship, and everyday stories[12:00] – The four essential stories businesses need to master[14:00] – Overview of the Value Story: Selling through transformation[16:00] – Overview of the Founder Story: Humanizing your brand[18:00] – Overview of the Purpose Story: Inspiring movement through mission[20:00] – Overview of the Customer Story: Building social proof and referrals[23:00] – Why stories need emotion, texture, and authenticity—not perfection[25:00] – Action plan: Find, craft, and tell your first story this week[27:00] – Final thoughts: Stories are who we are—and what makes businesses unforgettableThis is the first episode of a 5-part podcast series dedicated to mastering storytelling for entrepreneurs, based on the powerful framework from Stories That Stick by Kindra Hall.Each upcoming episode will break down one story type in depth—with examples, prompts, and templates you can use immediately!Download your free companion workbook to reflect, take action, and make the most out of this series.Click here to access the workbook!Choose Your Next Steps:Pick one of the four story types (Value, Founder, Purpose, or Customer)Draft a rough version of your story—keep it real, not perfectShare your story somewhere—Instagram, podcast, email, DM, wherever feels rightDM me your story or biggest takeaway at @itsgeorgebryantJoin The Alliance – My Relationship Beats Algorithms™ community for entrepreneurs who want to scale with trust and connectionApply for 1:1 Coaching – Ready to build a business rooted in integrity, story, and strategy? Apply hereLive Events – Get in the room that will change your life: mindofgeorge.com/event

Media in the Mix
Telling Stories That Stick With You with Jamie Sisley!

Media in the Mix

Play Episode Listen Later Apr 30, 2025 40:17


Welcome to Media in the Mix, the only podcast produced and hosted by the School of Communication at American University. Join us as we create a safe space to explore topics and communication at the intersection of social justice, tech, innovation & pop culture. This week on Media in the Mix, we're joined by none other than, Jamie Sisley! Jamie Sisley is an Emmy Award-winning filmmaker who recently wrote and directed "Stay Awake," a narrative feature film that premiered at the 2022 Berlin Film Festival, where it won the AG Kino Gilde Auteur Award and was Honorable Mention for the Crystal Bear. Starring Chrissy Metz ("This Is Us"), Wyatt Oleff (“IT," Netflix's “I Am Not Okay With This," Apple's “City on Fire”), and Fin Argus (Max's “Queer As Folk,” “The Other Two”), "Stay Awake" is a personal exploration of the roller coaster ride that families go on while trying to help their loved ones battle addiction. The feature is based off a short film of the same name that Jamie also wrote and directed. The short film premiered at the 2015 Berlin Film Festival, won both the National Board of Review Film Prize and Slamdance Grand Jury Prize, and played over 120 film festivals around the world.In addition, Jamie received an Emmy Nomination for his feature documentary, "Farewell Ferris Wheel." Shot over the course of six years, "Farewell Ferris Wheel" explores how the U.S. Carnival industry fights to keep itself alive by legally employing Mexican migrant workers with the controversial H-2B guestworker visa. The film won the Creative Promise Award from the Tribeca Film Institute, received an Imagen Award Nomination for the positive portrayal of Latinos in entertainment, and was nationally broadcast on PBS and Netflix.Jamie's work has been supported by the Sundance Institute, SFFILM, Tribeca Film Institute, Film Independent, ITVS, and The Smithsonian Institute. Prior to film, Jamie was an artist manager in the music industry at Red Light Management.Learn more about SOC in the links below. Graduate Admissions:http://www.american.edu/soc/admissions/index.cfmUndergraduate Admission:https://www.american.edu/admissions/ Follow us on Facebook: https://www.facebook.com/ausoc/Follow us on Twitter: https://twitter.com/au_socFollow us on Instagram: https://www.instagram.com/ausoc/?hl=en

Speaker Driven Business
60: Your Stories Are Not For You: How To Craft Stories That Stick, Spread, and Spark Transformation

Speaker Driven Business

Play Episode Listen Later Jan 27, 2025 22:11


Great stories aren't just entertaining. They're transmissible, capable of being shared far beyond their original audience, and creating ripple effects that can inspire, connect, and transform. In this episode, Jacqueline explores the mechanics of stories that transcend the stage, drawing from examples of keynote legends, movement starters, and even her own experiences.She dives into why some stories stick, how they shift perceptions, and the role empathy plays in shaping narratives that matter. You'll emerge from this episode equipped with the knowledge of how to make your stories an omnichannel force for change.Remember, your stories aren't for you. They're for your audience. Whether on a stage, in a podcast, or shared around a coffee table, the stories that truly matter are those that connect, inspire, and ignite action. WHAT YOU'LL DISCOVER IN THIS EPISODE:Secrets to leaving a lasting impact through your stories (00:15)How humour helps stories spread (01:39)The power of repeatable, unforgettable stories (02:18)How stories disarm, connect, and create relief for your audience (07:12)How to tell stories that truly resonate and transform your audience (09:00)Stories that shatter assumptions and spark transformation (10:32)The power of witnessed stories (14:06)The myth of the “whole story” (18:39)Key takeaways (19:55)If you are on a mission to amplify your message to make a more meaningful impact, and you'd love to join a vibrant community of people all harnessing the power of speaking we'd love you to join us in our private Facebook group. Here you will gain access to exclusive live trainings, free resources and the opportunity to ask Jacqueline anything. It's all designed to take the speaking game to the next level. We can't wait to welcome you. Join here : https://www.facebook.com/groups/paidspeakerbreakthroughTo connect and learn more about creating a Speaker Driven Business connect with Jacqueline on LinkedIn. You can also follow Jacqueline on Instagram and join our Facebook Group.Join the Speak More Collective.

Game Changers with Molly Fletcher
Mastering Storytelling for Better Communication with Kindra Hall

Game Changers with Molly Fletcher

Play Episode Listen Later Dec 19, 2024 39:47


The most powerful tool for connection and influence isn't a fancy pitch deck, a perfectly rehearsed presentation, or even an impressive résumé—it's your ability to tell a story. Kindra Hall is a Wall Street Journal bestselling author, award-winning storyteller and sought-after keynote speaker. Her books, Stories That Stick and Choose Your Story, Change Your Life, reveal how the stories we share—and the ones we tell ourselves—have the power to transform our lives. On this episode, we explore the four key elements of a compelling story and how you can use storytelling to build trust, inspire action, and reframe your inner narrative.

the death of a dream.
1258 // stories that stick.

the death of a dream.

Play Episode Listen Later Oct 23, 2024 31:26


Topics of Discussion - What stuck with you - Where are the consistencies - What is it about those stories/characters

She Sells He Sells
132. The Easiest Way To Tell Stories That Stick (And Sell!)

She Sells He Sells

Play Episode Listen Later Sep 30, 2024 40:57


Storytelling can feel overwhelming, especially when it comes to your business and your brand.  But this new, fresh way to approach the way you tell stories will change the way you approach them forever! Previous episodes mentioned: 104. What's Your Sales Style Pt 1 105. What's Your Sales Style Pt 2 23. The 6P Sales Stories 55. Cracking The Code On Building Trust:  Pt 1 56. Cracking The Code On Building Trust:  Pt 2   ----- Amplify, the ACORN Storyselling Program: www.kristademcher.com/amplify Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

Stories That Stick
Storytelling As A Means For Social Studies with Ashley Jefferson

Stories That Stick

Play Episode Listen Later Jul 30, 2024 40:52


In this episode of “Stories That Stick,” Laura and Ms. Ashley chat about storytelling and how it supports children to learn about the world around them. Ashley is THE early childhood enthusiast and creator of Nguzo Babies. She's dedicated to exposing children to new cultures and languages through storytelling and puppetry. Together Laura and Ashley explore how storytelling can build connections and teach important social concepts to kids. Highlights: Continuous Learning: Ashley shares about the importance of cultural respect in language learning and how adults must shift their perspective on teaching. Authenticity: Laura and Ashley discuss why children need to be exposed to different cultures and how to do this with authentic resources and stories. Fostering Understanding: At the heart of all social studies is supporting others in celebrating diverse stories, background, and cultures. Through puppetry and character development, Ashley shares strategies to foster understanding and compassion with children. If you have been looking for ways to build more cultures and social studies into your early learning environment, this episode is just what you need! Tune in to this episode to learn about Nguzo Babies and the ideas behind how puppetry and cultural exploration helps children to connect with diverse backgrounds and languages. Connect with Laura: @little.stories.that.stick & website Free guidebook ‘Culturally Responsive & Inclusive Storytelling': Download here! Connect with Ashley: @NguzoBabies, Nguzo Babies YouTube Channel & Nguzobabies.com Learn more on teaching Social Studies with Young Children: Anti-Bias Education for Young Children and Ourselves by Louise Derman-Sparks

Stories That Stick
Play and The Science of Reading in Homeschooling with Nyetta Holyfield

Stories That Stick

Play Episode Listen Later Jul 23, 2024 36:29


In this episode of “Stories That Stick,” Laura and Nyetta chat about homeschooling with their children and how they understand the Science of Reading. Nyetta is the self-proclaimed Mom Playologist and founder of The Activity Playhouse. Nyetta shares about her journey as a stay-at-home mom and homeschooling parents that naturally learned the importance of play in children's development. Highlights: Different Journeys: Nyetta shares about how she became a stay-at-home mom that homeschools her three children. Laura and Nyetta reflect on what brought them to homeschool and draw parallels between their experiences. Play and Early Literacy: Laura and Nyetta discuss the importance of play in early childhood education and how fostering early literacy is critical for later reading success. Unpacking the Science of Reading: Laura and Nyetta know that although explicit instruction and following a scope and sequence is necessary, building background knowledge, vocabulary and comprehension is just as important. They both give examples from their lives of how these skills develop naturally through play. If you have been hearing about the Science of Reading, but you're not sure how it applies to you as an early childhood educator, tune in to this episode. Along with learning some practical ways to embrace literacy learning through child-led play, you may also be inspired to explore additional ways to support learning outside of the classroom. Connect with Laura: @little.stories.that.stick & website Free guide with 50 ideas to incorporate literacy into play: Download here! Connect with Nyetta: @TheActivityPlayhouse & website Check out Nyetta's podcast: Let Kids Play!

Sunny Side Up
Ep. 489 | Proven Strategies to Optimize Demand Gen for Sales Success

Sunny Side Up

Play Episode Listen Later Jul 12, 2024 16:17


Episode SummaryThis episode features Sylvain Awad discussing strategies to optimize demand generation for sales success. Sylvain emphasizes simplifying messaging, aligning marketing and sales goals, and prioritizing lead quality over quantity. He advises repurposing content across verticals for common pain points, validating leads before passing to sales, and generating quality leads through website optimization. Sylvain also touches on implementing account-based marketing tactics and leveraging storytelling in B2B marketing. Throughout the discussion, he stresses the importance of ongoing communication between marketing and sales teams to refine strategies and messaging, providing actionable insights for B2B marketers to improve their demand generation efforts. About the guest Sylvain Awad is an accomplished and dynamic B2B/B2C marketer with extensive leadership experience and a proven track record of orchestrating and optimizing high-impact/global marketing strategies to drive organizational success. Connect with Sylvain Awad Key takeaways- Simplify messaging and avoid overcomplicated demand-gen strategies - Align marketing and sales goals, focusing on lead quality over quantity - Use similar content across verticals when addressing common pain points - Validate and qualify leads before passing them to sales - Generate high-quality leads through organic website optimization and always-on campaigns - Implement account-based marketing approaches for multiple leads from the same account - Leverage storytelling in B2B marketing and sales - Maintain ongoing communication between marketing and sales teams to refine strategies Quotes"Validating and making sure and double checking and triple checking that the lead is valid. And that makes the most sense for getting better quality leads to sales." -Sylvain Awad Recommended ResourceBooks-"The Stories That Stick" by Kendra Hall ⁠Connect with Sylvain Awad⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow us on LinkedIn ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ |⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website

Communicate to Lead
69. 3 Proven Strategies to Make Your Next Presentation Unforgettable

Communicate to Lead

Play Episode Listen Later Jun 27, 2024 25:28


Send us a Text Message.Tired of watching your audience's eyes glaze over during your presentations? Have you ever wondered how some speakers effortlessly captivate a room while others fade into the background?In this episode, I unpack the three proven strategies that can completely transform your presentations from forgettable to unforgettable. These aren't your typical tips and tricks; they're the secrets that truly set exceptional presenters apart.If you're ready to ditch the boring bullet points, break free from the podium, and deliver talks that leave a lasting impact, this episode is a must-listen.In this episode, you'll discover:Crafting stories that stick: Learn how to captivate your audience and leave a lasting impact by weaving compelling narratives into your talks.Creating visuals that captivate: Say goodbye to boring bullet points and hello to engaging visuals that enhance understanding and keep your audience glued to their seats.Delivering your message with confidence: Unleash your inner star and learn how to use your voice, body language, and presence to command attention and inspire action.Get ready to unlock the secrets of unforgettable presentations and become the speaker your audience can't wait to hear from.Tune in now and transform your next presentation from 'meh' to mesmerizing!Resources for continued growth:Free Guide: Download my free "Own Your Worth" guide for extra tips and insights on using your achievements to land your next leadership promotion - https://thetailoredapproach.com/ownyourworth/ Want personalized help? Book a free clarity call with me to tackle imposter syndrome and what's holding you back from confidently nailing your next leadership interview - https://thetailoredapproach.as.me/leadershipclaritycall  Connect with Kele Belton:LinkedIn:  https://www.linkedin.com/in/kele-ruth-belton/ Instagram: https://www.instagram.com/thetailoredapproach/ Website: https://thetailoredapproach.com 

Stories That Stick
Race Car Driver

Stories That Stick

Play Episode Listen Later May 23, 2024 6:26


This story is for one of "Stories That Stick" biggest fans. Enjoy Manu, thanks for all your support. If you're ready to start telling stories of your own, but need a little nudge, you can grab some story prompts here to help! Follow Laura on Instagram: @little.stories.that.stick Check out her stories on YouTube: Little Stories That Stick

Demo Jockeys
Guest: Mattie Stremic | Bologna vs Peanut Butter. The debate continues | Stories that Stick

Demo Jockeys

Play Episode Listen Later Mar 28, 2024 24:05


Sometimes you have to hide your facts within your stories. Like the medicine in the peanut butter or bologna for your dog. I mean, is there even a better way? There are BAD ways to tell stories! Adam, Jack, and special guest Mattie Stremic discuss Stories that Stick. Pick up a copy of Stories that Stick by Kindra Hall.Also mentioned Never Split the Difference by Chris Voss.Be sure to check out https://demojockeys.com/ for our full list of past and upcoming books, previous episodes, and more.Join our Slack community today to join the conversation and join us backstage during recordings!Next month's book is Stolen Focus: Why You Can't Pay Attention--and How to Think Deeply Again by Johann Hari.Music: Iron Pan and The Wu Town Shuffle by Mr. Lincoln

Demo Jockeys
Guest: Mattie Stremic | The devil ... and the good story ... is in the details | Stories that Stick

Demo Jockeys

Play Episode Listen Later Mar 21, 2024 31:21


Business storytelling needs an overhaul! Join Adam, Jack, and our guest Mattie Stremic as they talk about bad starts to demos, Vanna White, how everyone has a story to tell, getting feedback from others, and adding in specific details to keep your stories real.Pick up a copy of Stories that Stick by Kindra Hall.Be sure to check out https://demojockeys.com/ for our full list of past and upcoming books, previous episodes, and more.Join our Slack community today to join the conversation and join us backstage during recordings!Next month's book is Stolen Focus: Why You Can't Pay Attention--and How to Think Deeply Again by Johann Hari.Music: Iron Pan and The Wu Town Shuffle by Mr. Lincoln

Demo Jockeys
How to NOT SUCK at Storytelling | Stories that Stick

Demo Jockeys

Play Episode Listen Later Mar 14, 2024 29:16


This month Adam DiTomasso and Jack Cochran are discussing storytelling after reading Stories that Stick by Kindra Hall. Join us for conversations about motorcycles, sports, middle school failures, and why your stories probably suck (and how to fix that)!Pick up a copy of Stories that Stick by Kindra Hall.Be sure to check out https://demojockeys.com/ for our full list of past and upcoming books, previous episodes, and more.Join our Slack community today to join the conversation and join us backstage during recordings!Next month's book is Stolen Focus: Why You Can't Pay Attention--and How to Think Deeply Again by Johann Hari.Music: Iron Pan and The Wu Town Shuffle by Mr. Lincoln

Stories That Stick
Supporting Literacy Even When It Doesn't Look Anything Like Literacy with Stacy Benge

Stories That Stick

Play Episode Listen Later Mar 5, 2024 39:08


In the second guest interview of season 2 of "Stories That Stick," Laura engages in a conversation with Stacy Benge, an early childhood speaker and author, who believes in the power of simple, authentic experiences for children's learning. Both Stacy and Laura advocate for child-led play as a cornerstone for solid foundational development in children. They explore the fascinating concept of how children naturally develop literacy skills, even in the absence of traditional literacy materials like books, letters, and adult-led activities. Highlights: Developing the Whole Child: Laura and Stacy share personal insights into the impact of child-led play on nurturing foundational skills crucial for literacy development. You'll hear anecdotes and experiences that illustrate how child-led play fosters holistic growth, setting the stage for literacy success. Child-Led Exploration: Laura and Stacy discuss the intuitive nature of children as they navigate their developmental journey, guided by their innate curiosity and exploration. They discuss the importance of shifting perspectives to recognize and value children's autonomous learning processes. Balance: Laura brings up the delicate balance educators must strike between facilitating child-led exploration and providing explicit instruction to support literacy development. Stacy provides insights into her book "The Whole Child Alphabet: How Children Actually Develop Literacy," addressing the essential need for this balance in early childhood education. As Stacy aptly points out, observing children engaging in seemingly unrelated play activities, such as hanging upside down on monkey bars, can offer valuable insights into how play experiences naturally support literacy development. It's time to trust in the inherent value of play and its significant impact on children's literacy journeys. Connect with Laura: @little.stories.that.stick & website Sign up for a free training on March 11th, 2024: 5 Strategies for Literacy Observation in Child-Led Play Connect with Stacy Benge: @stacybengems & website Get her book: The Whole Child Alphabet: How Children Actually Develop Literacy

Stories That Stick
Unlocking Resilience With Fairy Tales and Storyacting: A journey with Dr. Stephanie Goloway

Stories That Stick

Play Episode Listen Later Feb 26, 2024 33:56


In this season 2 opener of “Stories That Stick,” Laura engages in a captivating conversation with Dr. Stephanie Goloway, a lifelong explorer of child development through the lens of storytelling and imagination. Dr. Goloway's extensive experiences traverse decades of research and practice, unveiling the profound impact of fairy tales on resilience in children. Together, Laura and Stephanie reminisce about using Vivian Paley's Storytelling and Storyacting approach and encourage listeners to try it out. Highlights: The Power of Fairy Tales: Listen in as Stephanie shares why these classic stories, with their clear-cut moral conflicts and triumphant resolutions, resonate deeply with young minds. Storytelling as Risky Play: Gain a new perspective on storytelling as a form of mental risky play. Stephanie encourages adults to expose children to tales of challenge and triumph as this mirrors the neural responses of real-life experiences. Building Community Through Storytelling: Laura and Stephanie share anecdotes from their own experiences in the classroom, illustrating how storytelling cultivates community, empathy, and shared narratives among learners. Join us on a journey into the enchanting realm of storytelling and resilience. If you support risky play by allowing children to climb up the slide, it's also time to support mental risky play by giving children the opportunity to explore how to overcome challenges in stories. Listen in and then go tell a child a fairy tale today! Connect with Laura on Instagram @little.stories.that.stick & her website Grab a free resource to get started with Storytelling and Storyacting: Get Started Connect with Dr. Stephanie Goloway on Instagram @DrGlitterway & her website Purchase Dr. Stephanie Goloway's book: Happily Ever Resilient Download a PDF of the book “A Pedagogy of Play: Supporting playful learning in classrooms and schools” by Ben Mardell, Jen Ryan, Mara Krechevsky, Megina Baker, Savhannah Schulz, and Yvonne Liu Constant

The Basic B
Book Review: Stories That Stick

The Basic B

Play Episode Listen Later Jan 24, 2024 12:51


Today: is book review day for Stories that Stick. So I shall begin with… a story. I grew up surrounded by old people—who happen to be AMAZING storytellers! But my stories… always lacked a little somethin' somethin'. When I cracked into the world of copywriting—I was determined to not be a crappy storyteller! And this book, Stories that Stick, is one I wish I had many years earlier. In this book review, I'm paying special attention to what Kindra Hall shares about stories that I like to pull into my case studies. You're not gonna want to miss it!With this episode you'll be able to:Uncover the 4 elements all stories need (and the 4 story types all businesses need).Discover the framework I created to take me from scattered to stellar storytelling.Learn which elements & story type you should focus on when writing a case study.Don't forget you can submit your question! And yes, I really am going to give you an answer in an upcoming podcast. Oh, and be sure to say hi on Instagram!Mentioned resources:Stories that StickThanks for joining me on The Basic B podcast! Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spotify!Get SEO to work for you—with the DFY SEO Packet from SEO copywriter, Brittany Herzberg. More details here!Find me on: Instagram, YouTube, Threads, & LinkedIn I regularly mention:Styled Stock SocietyLegal templates (use code: BASICB for $50 off)GAB w/ CeliBrain.fmLeah BryantBuzzsproutHelloAudioBook of the Mo. ClubHoneyBookHotJar(*affiliate links included, so I might make a lil money when you click—but I only recommend people, products, & programs I use & love)

The Jake Dunlap Show
The Art of Believable ROI: Telling Stories That Stick with Max Elster

The Jake Dunlap Show

Play Episode Listen Later Jan 11, 2024 29:05


In this episode, Jake welcomes Max Elster, Co-Founder of Minoa, to delve into the art of effective ROI storytelling in sales. Max highlights the evolving landscape of enterprise sales, emphasizing the need for collaborative business case development and quantifying the impact of products in partnership with buyers. The conversation kicks off with a critical examination of value selling, underscoring the shift from a one-sided approach to a more collaborative, customer-centric method. Max points out the increasing scrutiny CFOs are placing on spending, necessitating a deeper and earlier engagement in understanding and quantifying product value for buyers.,Max and Jake explore the nuances of constructing compelling ROI narratives tailored to various stakeholders, from technical to non-technical audiences. They address the challenges of consensus building in the decision-making process, where every stakeholder, from end-users to department heads, plays a pivotal role. The conversation also touches on the increasing complexity of sales due to the proliferation of procurement software in enterprises. Looking ahead, Max foresees a trend towards greater transparency and collaboration in sales, where the value proposition is clear and mutually beneficial for both buyers and sellers. This episode is packed with valuable insights for anyone looking to refine their sales strategies and better understand the dynamics of modern enterprise sales.______________________________________________Pre-order Jake's book, "The Innovative Seller" and get access to over $300 in free bonuses! https://www.jakedunlap.com/the-innovative-seller Get instant access to AI Sales Prompt Pro, our new premium Notion database with the best ready-to-use prompts for chatGPT. Grab it here and join our community for only $50/year: https://skaled.com/insights/ai-sales-prompt-pro Registrations are OPEN for ‘Sales AI Unleashed', a webinar series w/ Kevin Dorsey. Join 1000+ sales leaders who are mastering AI and chatGPT during our free live sessions. Sign up here: https://bit.ly/sales-ai-unleashed-series If you're a leader and want to integrate AI into your org - book some time with me to talk about how we can build a custom system for your needs:https://savvycal.com/Jake-Dunlap/modern-leader Sign up for the Modern Leader newsletter for more tips and talks from Jake:Email: https://skaled.com/modern-leader-sign-upLinkedIn: https://bit.ly/modern-leader-newsletter Check out Minoa:https://www.minoa.io/ The Ultimate Guide to Value Selling: https://www.minoa.io/whitepaper______________________________________________Follow Max:LinkedIn: https://www.linkedin.com/in/maxelster/ Follow Jake:LinkedIn: https://linkedin.com/in/jakedunlapInstagram: https://instagram.com/jake_dunlap_Twitter: https://twitter.com/jaketdunlapWebsite: https://jakedunlap.com

Stories That Stick
Star Stories: Embracing Diverse Narratives Across Cultures

Stories That Stick

Play Episode Listen Later Nov 29, 2023 18:07


Are you familiar with the star cluster Pleiades? In this episode of "Stories That Stick," Laura dives into diverse narratives that explain this natural phenomena across various cultures from Japanese, Maasai, Aboriginal, Cherokee, and Greek folklore. Laura highlights the significance of learning these diverse narratives and challenges listeners to explore these stories further. She encourages listeners to share these narratives with children to enhance their understanding of different cultures and oral traditions. 5 Reasons to Explore Star Stories: Cultural Connection: These narratives provide insight into cultural values and societal perspectives. Critical Thinking: Encourages children to think critically and challenge dominant narratives. Plurality of Perspectives: Acknowledges multiple perspectives, empowering children to appreciate diverse viewpoints. Identity and Belonging: Preserves cultural heritage, fostering a sense of identity and belonging. Engagement and Wonderment: Inspires wonderment and curiosity about the cosmos, connecting people to something greater. Don't miss this captivating episode that delves into the universal appeal of star stories and the importance of diverse narratives across cultures. Follow Laura on Instagram: @little.stories.that.stick Check out her stories on YouTube: Little Stories That Stick

Stories That Stick
Building Creativity, Language, and Self-Confidence: 5 Reasons to Scribe Children's Stories

Stories That Stick

Play Episode Listen Later Nov 14, 2023 17:39


Ready to authentically document and honor children's stories? In this episode of "Stories That Stick," Laura will begin to share about one of the components of Vivian Paley's groundbreaking teaching approach: Storytelling and Storyacting. She will break down what it means to scribe a child's story and give you 5 convincing reasons why you should be asking children to tell you a story. 1. Imagination Stimulation 2. Language Development 3. Bond Strengthening 4. Honoring Cultural Identity 5. Emotional Expression This episode offers practical insights into scribing children's stories, highlighting its significant impact on children's development. Be sure to listen in and grab a notebook. Get the free download on How To Get Started. Follow Laura on Instagram: @little.stories.that.stick Check out her stories on YouTube: Little Stories That Stick

Stories That Stick
Become a Storytelling Pro: 3 tips for telling spontaneous stories

Stories That Stick

Play Episode Listen Later Oct 31, 2023 19:30


Are you ready to become a storytelling pro? In Episode 3 of "Stories That Stick," Laura will give you the motivation you need to become a more confident and engaging storyteller, especially when it comes to children. Your host, Laura, will shares her secrets and tips for crafting captivating stories, and you won't want to miss it. Key Takeaways: You're Already a Storyteller: Discover why you're already a storyteller in your daily life, even if you don't realize it. Storytelling is an inherent skill in all of us, and this episode helps you unlock it. It's About Connection: Learn the powerful truth that the content of your stories isn't the primary focus. It's all about the connection you make with your young audience. Three Game-Changing Tips: Laura introduces three practical tips to help you level up your storytelling game. These tips are suitable for both prepared stories and on-the-spot creations, making them versatile for any situation. 1. Start with a Hook: Learn a bit about grabbing your audience's attention with a strong beginning. 2. Relatable Characters: Discover the secrets of creating characters that kids can connect with. 3. Clear Story Structure: Learn the "Somebody wanted something, but then" structure, a roadmap for your stories that keeps kids engaged. Listen until the end to hear Laura make up a story on the spot using these techniques. Sign up for the newsletter here and get the story starters in your welcome email! The Story Chest Follow Laura on Instagram: @little.stories.that.stick Check out her stories on YouTube: Little Stories That Stick

Making Good: Small Business Podcast
201: Making Good Book Club #23: Stories That Stick

Making Good: Small Business Podcast

Play Episode Listen Later Oct 15, 2023 54:39


I've got to say, Charelle and I really enjoyed chatting about this one.As a book about storytelling, it should come as no surprise that in addition to laying out really helpful ideas and frameworks, Stories That Stick was super well-written and fun to read. This book is chock full of examples, questions, and prompts to get your wheels spinning. If you are someone who feels you don't have anything to say, or that your story isn't worth telling, by the time you finish Stories That Stick you will have stories in spades. Even though I'm someone who has always been interested in narrative and has found a lot of success in sharing stories with my audience, reading these prompts sent little sparks of inspiration shooting through my mind. Luckily, author Kindra Hall walks you through how to sift through your newfound pile of stories and choose which to tell and how. Stories That Stick was a joy to read and talk through with Charelle, and I hope you enjoy our conversation as much as I did. MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/201CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100promptsStuck on what to say in our marketing? Download this free resource of 100 marketing prompts: https://makinggoodpodcast.com/100prompts.

Entrepreneurial Impact
The Power of Storytelling in Business

Entrepreneurial Impact

Play Episode Listen Later Sep 20, 2023 27:22


In this episode of Entrepreneurial Impact, David Donaldson and Joe Martin discuss the power of storytelling in business. They reflect on a previous event where Kendra Hall, author of "Stories That Stick," spoke about the importance of storytelling. They discuss how logic and emotion play a role in decision-making and the importance of connecting with your audience through authentic storytelling. Join them as they share their insights and experiences on how storytelling can drive growth, retention, and profitability in any business. Don't miss out on this passionate and informative discussion!

miseducAsian Podcast
Part 2 with Frank Chi: The Stories that Stick, Politics as Belonging, and What's Next

miseducAsian Podcast

Play Episode Listen Later Sep 13, 2023 54:44


In Part 2 of our conversation with Frank Chi, filmmaker, artist, storyteller, and director of 38 at the Garden, we discuss:Finding stories and experiences that resonate across identities and Bend it Like Beckham (0:38)Giving "advice" to the next generation, balancing our dreams and our parents' expectations (9:20) How Obama's 2004 speech changed Frank's life, his career in politics (20:03)How Frank realized and embraced being an artist and creative (36:38)What's next, the stories he'd like to tell, and elevating more Asian stories  (49:15)

Stories That Stick
Introducing Stories That Stick

Stories That Stick

Play Episode Listen Later Aug 30, 2023 0:40


Get a sneak peek at the upcoming podcast "Stories That Stick."

Unchurned
Crafting Authentic Stories to Connect With Customers Ft. Kindra Hall (Author, Stories That Stick)

Unchurned

Play Episode Listen Later Apr 11, 2023 31:29


Kindra Hall, former Chief Storytelling Officer of Success Magazine, joins Josh Schachter, founder, and CEO of UpdateAI in this episode of the [Un]churned podcast to discuss - Importance of storytelling in business and a framework for compelling storytelling - Four types of stories: value story, founder story, purpose story, and customer story.- Activating customer stories- The founding story of UpdateAI- The importance of authenticity in storytelling was emphasized.The conversation ends with a recommendation for the book "Stories That Stick". 

Instructional Designers In Offices Drinking Coffee
Stories that Stick: Using Hollywood Methods to Supercharge Training with Jim Piechocki

Instructional Designers In Offices Drinking Coffee

Play Episode Listen Later Mar 15, 2023 45:36


Telling stories is a tried and true method for helping people learn. You've probably studied the traditional story arc, and the hero's journey, but have you ever tried the Sabido Method? Have you heard about it? Yea, I haven't either.The Sabido Method has a few steps in the process:Formative ResearchPolicy FrameworkThe Values GridWriting and ProductionMonitoring Audience FeedbackImpact EvaluationJim Piechocki joins us to discuss how the Sabido Method has been successfully applied and resulted in significant behavior change. We'll talk about the case study, however most listeners will recognize it as a large scale, Hollywood level, effort. But Jim is going to also engage our IDIODC community in an exercise that scales down the method to be useful for instructional designers working in corporate environments.You'll be sure to leave this episode enlightened and motivated to craft your own Sabido-style serial drama for deep engagement and behavior change. Save your spot and invite your entire team.Become virtual friends with the IDIODC gang on Twitter. Remember you can always stay in the loop by searching through the #IDIODC tag:Brent: @BSchlenkerChris: @Chris_V_WIDIODC: @TeamIDIODC Brent Schlenker is dominKnow's Community Manager. Chris Van Wingerden is dominKnow's Sr. VP Learning Solutions. Want to join us live? Follow us on Crowdcast: https://www.crowdcast.io/@dominknow

The Big Silence
41. Healing Through Truth & Harnessing the Power of Storytelling with Kindra Hall

The Big Silence

Play Episode Listen Later Dec 28, 2022 49:15


Bobby is back to help us kick off this energetic interview with keynote speaker, motivational coach, and professional storyteller, Kindra Hall. Known for her dynamic stage presence for all of the world's top brands, she's also the author of Stories That Stick and released Choose Your Story, Change Your Life just about a year before this episode is set to air.Seeing herself an outcast as a child, she made her own way in the world – finding her place as a creative communicator and coach. Now a mommy of two, she aligns her learned lessons with powerful parenting tips on relatability and connectedness.We also go deep on the power of mindset, confidence, and finding (and sharing!) your voice. As someone who had to summon a lot of courage to tell my own story, on stage and on paper, I can attest to Kindra's lessons being legit.She teaches us to embrace our unique gifts, the bumps in the road, the twists and turns that make you, you. It's this kind of vulnerability that invites others in.If you're thinking… Don't we all have a story? Yes, exactly! Kindra's career has been dedicated to empowering people to share their truths, to spin negative self-talk, and to build trust with the people around them – whether they're friends, family, potential customers, employees, their audience, or the rest of the world.Resources:Website: kindrahall.comInstagram: @kindrahallYouTube: @kindrahallRead: Kindra Hall on AmazonRead: The Big Silence: A Daughter's Memoir of Mental Illness and Healing Follow Karena Dawn on Instagram: @karenadawnFollow The Big Silence on Instagram: @The.Big.SilenceSubscribe: The Big Silence YouTube ChannelDonate to The Big Silence thebigsilence.com/donate to be a part of the movement to break the silence and make noise with us!“The Big Silence” theme song written and performed by James Nicholas Kinney.Executive Handyman, Bobby Goldstein.The Big Silence is produced by Crate Media.

Mic Drop
Stories that Stick (ft. Kindra Hall)

Mic Drop

Play Episode Listen Later Nov 30, 2022 40:42


Stories that Stick (ft. Kindra Hall)A master storyteller on what works, what matters, and what doesn't work or matterOPENING QUOTE:“We get to know people through their stories, and they're asking themselves in that moment as you come out on stage: "I'm spending the next hour with this person, do I like them? Do I connect with them? Do I feel like they're related to me in any way? Do I trust them?”-Kindra Hall:GUEST BIO:Kindra Hall is the best selling author of Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business. Kindra is one of the busiest keynote speakers on the scene, helping global brands better communicate the value of their company, their products and their individuality through strategic storytelling. She's also the Chief Storytelling Officer at SUCCESS Magazine, where she shares the inspiring, often untold stories of achievers like Daymond John, Deepak Chopra, James Altucher and Misty Copeland in print and on the podcast SUCCESS Stories with Kindra Hall.Links:WebsiteFacebookTwitterLinkedInInstagramYouTubeCORE TOPICS + DETAILS:[6:00] - The Four Key Elements of a Great StoryKindra's secret sauce for amazing storytellingKindra lists four key components of great storytelling— First, they need an identifiable character. It can be you or someone else, but it needs to be someone your audience can identify with.Next, a story needs authentic emotion. It doesn't have to make your audience cry, but it needs to make them feel something. Third— a story needs a moment. It's a point in the story where the listener can “come in and sit right there next to you,” experiencing what you or the main character experienced.Finally, a story needs specific details. This adds to the image your audience is creating in their minds, making your story more vivid and impactful.[14:48] - Intros & EndingHow Kindra thinks about two of the most important parts of a keynoteWhen it comes to intros, Kindra has a strong stance: “Always start with the story.” That's how your audience will get to know you, much more than listing out your credentials or resume.As far as endings, Kindra ties all the concepts she's gone on to discuss back to that original story. It brings everything full-circle, and helps solidify the concepts discussed because they tie back to her original narrative. This leaves a lasting impression and ties emotion and feelings to the intellectual side of what's been discussed.[22:36] - Kindra's Storytelling HeroesInfluential names you may not knowKindra lists her mentor, Donald Davis, as one of her storytelling heroes. She cites his traditional storytelling chops and ability to make life's everyday moments have power and value as one of her biggest inspirations. Kindra also lists the opening story of Glennon Doyle's book Untamed, despite its status as being considered “overhyped.” It clearly struck a chord with a wide range of people— the hallmark of a great story.[29:16] - Kindra's Storytelling No-NosTaking a stand against emotional manipulationTwo things Kindra feels strongly about in stories and keynotes— don't cry, and don't tell stories that have no purpose other than to make your audience cry. Becoming emotional onstage might feel like it will convey vulnerability and impact, but the truth is that it takes the focus off your audience and puts it on you. You're meant to be the deliverer of the message, not the central star of the message.Meanwhile, Kendra says that while stories should be emotionally resonant, they also need to tie back to your message on an intellectual level. Ask yourself what the purpose of a story you share actually is— if it doesn't go any deeper than “making the audience cry,” cut it out.[32:52] - More than an OvationKindra's real measure of a great keynoteMany speakers measure success in standing ovations. But Kindra uses another metric. Does anyone come up to her after the keynote and ask to discuss its message with her further? Does anyone speak to her about speaking at another event? These are signs that she's made a lasting impression after leaving the stage and concluding the event. That's the true measure of keynote success.RESOURCES:[23:02] About Donald Davis[24:02] Untamed, by Glennon Doyle[24:40] New York Times Metropolitan DiaryFollow Kindra Hall:WebsiteFacebookTwitterLinkedInInstagramYouTubeFollow Josh Linkner:FacebookLinkedInInstagramTwitterYouTubeABOUT MIC DROP:Hear from the world's top thought leaders and experts, sharing tipping point moments, strategies, and approaches that led to their speaking career success. Throughout each episode, host Josh Linkner, #1 Innovation keynote speaker in the world, deconstructs guests' Mic Drop moments and provides tactical tools and takeaways that can be applied to any speaking business, no matter it's starting point. You'll enjoy hearing from some of the top keynote speakers in the industry including: Ryan Estis, Alison Levine, Peter Sheahan, Seth Mattison, Cassandra Worthy, and many more. Mic Drop is sponsored by ImpactEleven.Learn more at: MicDropPodcast.comABOUT THE HOST:Josh Linkner is a Creative Troublemaker. He believes passionately that all human beings have incredible creative capacity, and he's on a mission to unlock inventive thinking and creative problem solving to help leaders, individuals, and communities soar. Josh has been the founder and CEO of five tech companies, which sold for a combined value of over $200 million and is the author of four books including the New York Times Bestsellers, Disciplined Dreaming and The Road to Reinvention. He has invested in and/or mentored over 100 startups and is the Founding Partner of Detroit Venture Partners.Today, Josh serves as Chairman and Co-founder of Platypus Labs, an innovation research, training, and consulting firm. He has twice been named the Ernst & Young Entrepreneur of the Year and is the recipient of the United States Presidential Champion of Change Award. Josh is also a passionate Detroiter, the father of four, is a professional-level jazz guitarist, and has a slightly odd obsession with greasy pizza. Learn more about Josh: JoshLinkner.comSPONSORED BY IMPACTELEVEN:From refining your keynote speaking skills to writing marketing copy, from connecting you with bureaus to boosting your fees, to developing high-quality websites, producing head-turning demo reels, Impact Eleven (formerly 3 Ring Circus) offers a comprehensive and powerful set of services to help speakers land more gigs at higher fees. Learn more at: impacteleven.comPRODUCED BY DETROIT PODCAST STUDIOS:In Detroit, history was made when Barry Gordy opened Motown Records back in 1960. More than just discovering great talent, Gordy built a systematic approach to launching superstars. His rigorous processes, technology, and development methods were the secret sauce behind legendary acts such as The Supremes, Stevie Wonder, Marvin Gaye, Diana Ross and Michael Jackson.As a nod to the past, Detroit Podcast Studios leverages modern versions of Motown's processes to launch today's most compelling podcasts. What Motown was to musical artists, Detroit Podcast Studios is to podcast artists today. With over 75 combined years of experience in content development, audio production, music scoring, storytelling, and digital marketing, Detroit Podcast Studios provides full-service development, training, and production capabilities to take podcasts from messy ideas to finely tuned hits. Here's to making (podcast) history together.Learn more at: DetroitPodcastStudios.comSHOW CREDITS:Josh Linkner: Host | josh@joshlinkner.comConnor Trombley: Executive Producer | connor@DetroitPodcastStudios.com

The Talent Development Hot Seat
Bonus Q&A with Tom Bowen

The Talent Development Hot Seat

Play Episode Listen Later Sep 15, 2022 17:02


Andy welcomes Tom Bowen to this week's Talent Development Hot Seat. Tom leads Learning and Development at Gem, a talent engagement platform. Tom has 15 years of experience in L&D and spent more than a decade abroad, mostly in Seoul, South Korea with shorter stints in India and Europe. As the first L&D hire at his past five companies, Tom Bowen thrives on the zero-to-one phase of building an L&D strategy and its platforms. When he isn't building programs, Tom can be found spending his time exploring California with his partner, three young kids, and a sheepadoodle. In this bonus episode, you'll hear: 7. Tom Bowen's greatest career accomplishment and what makes it stand out. 8. His biggest career mistake and what it taught him. 9. What he sees as one of the biggest challenges in talent development today. 10. The talent development trend he's following and what makes it exciting. 11. Why he recommends the books Our Iceberg is Melting by John Kotter and Stories That Stick by Kindra Hall. 12. The technology he's excited about using as it evolves. 13. Tom's advice for advancing your career. 14. How the Talent Development Think Tank Community can provide value to your career. Connect with Andy Storch here: https://andystorch.com/ (Website) https://www.linkedin.com/in/andystorch/ (LinkedIn) https://tdtt.us/ (Join us in the Talent Development Think Tank Community)! Connect with Tom Bowen: https://www.linkedin.com/in/1tombowen/ (LinkedIn)

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business
Episode #26: Starting OVER As A New Real Estate Agent - What I Would Do FIRST!

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business

Play Episode Listen Later Aug 17, 2022 15:50


Welcome to The New Real Estate Agent Podcast! I am a new real estate agent who wants to help other new real estate agents learn the industry and grow their business. I am here to help you maximize your potential to reach your ultimate goals, whether you are brand new or have been in the industry and closed deals. As a newer real estate agent entering my third year of licensing, I am now building my team and transitioning out of production. I'd like to show you how to do it as well!Here are the books I talked about in today's episode: Mastering The Art Of Selling Real Estate by Tom Hopkins  $100M Offers by Alex Hormozi (audible is by the author) Stories That Stick by Kindra Hall (audible is by the author) Million Dollar Real Estate Agent by Gary Keller Amplify Your Influence by Rene Rodriguez (audible is by the author) Course: Google Business For Real Estate Agentshttps://channeljunkies.com/google-my-business-for-real-estate-agents-course-1/google-my-business-for-real-estate-1-1Head to our website and start learning for FREE!https://channeljunkies.com/Catch up on more episodes on our YouTube Channel:https://www.youtube.com/channel/UCWobT7iAo3GHAwtbZ_gDJxQWant to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to learn more about what a partnership with us at eXp looks like and get all our training and coaching free? https://channeljunkies.com/partner-with-us/Schedule your call here: https://calendly.com/ryan-channel-junkies/marketing-meeting-with-ryan?month=2022-06Or email ryan@channeljunkies.com and say you came from the podcast!

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business
Episode #25: Google Business For Real Estate Agents

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business

Play Episode Listen Later Aug 15, 2022 16:51


Welcome to The New Real Estate Agent Podcast! I am a new real estate agent who wants to help other new real estate agents learn the industry and grow their business. I am here to help you maximize your potential to reach your ultimate goals, whether you are brand new or have been in the industry and closed deals. As a newer real estate agent entering my third year of licensing, I am now building my team and transitioning out of production. I'd like to show you how to do it as well!Here are the books I talked about in today's episode: Mastering The Art Of Selling Real Estate by Tom Hopkins  $100M Offers by Alex Hormozi (audible is by the author) Stories That Stick by Kindra Hall (audible is by the author) Million Dollar Real Estate Agent by Gary Keller Amplify Your Influence by Rene Rodriguez (audible is by the author) Course: Google Business For Real Estate Agentshttps://channeljunkies.com/google-my-business-for-real-estate-agents-course-1/google-my-business-for-real-estate-1-1Head to our website and start learning for FREE!https://channeljunkies.com/Catch up on more episodes on our YouTube Channel:https://www.youtube.com/channel/UCWobT7iAo3GHAwtbZ_gDJxQWant to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to learn more about what a partnership with us at eXp looks like and get all our training and coaching free? https://channeljunkies.com/partner-with-us/Schedule your call here: https://calendly.com/ryan-channel-junkies/marketing-meeting-with-ryan?month=2022-06Or email ryan@channeljunkies.com and say you came from the podcast!

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business
Episode #24: Your FIRST Hire As A New Real Estate Agent

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business

Play Episode Listen Later Aug 12, 2022 17:24


Welcome to The New Real Estate Agent Podcast! I am a new real estate agent who wants to help other new real estate agents learn the industry and grow their business. I am here to help you maximize your potential to reach your ultimate goals, whether you are brand new or have been in the industry and closed deals. As a newer real estate agent entering my third year of licensing, I am now building my team and transitioning out of production. I'd like to show you how to do it as well!Here are the books I talked about in today's episode: Mastering The Art Of Selling Real Estate by Tom Hopkins  $100M Offers by Alex Hormozi (audible is by the author) Stories That Stick by Kindra Hall (audible is by the author) Million Dollar Real Estate Agent by Gary Keller Amplify Your Influence by Rene Rodriguez (audible is by the author) Course: Google Business For Real Estate Agentshttps://channeljunkies.com/google-my-business-for-real-estate-agents-course-1/google-my-business-for-real-estate-1-1Head to our website and start learning for FREE!https://channeljunkies.com/Catch up on more episodes on our YouTube Channel:https://www.youtube.com/channel/UCWobT7iAo3GHAwtbZ_gDJxQWant to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to learn more about what a partnership with us at eXp looks like and get all our training and coaching free? https://channeljunkies.com/partner-with-us/Schedule your call here: https://calendly.com/ryan-channel-junkies/marketing-meeting-with-ryan?month=2022-06Or email ryan@channeljunkies.com and say you came from the podcast!

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business
Episode #22: TOP Books To Help You Grow Your Business In Real Estate

The New Real Estate Agent: Tips, Tricks, Advice & Building Your Business

Play Episode Listen Later Aug 5, 2022 27:06


Welcome to The New Real Estate Agent Podcast! I am a new real estate agent who wants to help other new real estate agents learn the industry and grow their business. I am here to help you maximize your potential to reach your ultimate goals, whether you are brand new or have been in the industry and closed deals. As a newer real estate agent entering my third year of licensing, I am now building my team and transitioning out of production. I'd like to show you how to do it as well!Here are the books I talked about in today's episode: Mastering The Art Of Selling Real Estate by Tom Hopkins  $100M Offers by Alex Hormozi (audible is by the author) Stories That Stick by Kindra Hall (audible is by the author) Million Dollar Real Estate Agent by Gary Keller Amplify Your Influence by Rene Rodriguez (audible is by the author) Course: Google Business For Real Estate Agentshttps://channeljunkies.com/google-my-business-for-real-estate-agents-course-1/google-my-business-for-real-estate-1-1Head to our website and start learning for FREE!https://channeljunkies.com/Catch up on more episodes on our YouTube Channel:https://www.youtube.com/channel/UCWobT7iAo3GHAwtbZ_gDJxQWant to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to learn more about what a partnership with us at eXp looks like and get all our training and coaching free? https://channeljunkies.com/partner-with-us/Schedule your call here: https://calendly.com/ryan-channel-junkies/marketing-meeting-with-ryan?month=2022-06Or email ryan@channeljunkies.com and say you came from the podcast!

Press 1 for Nick
[Replay] Kindra Hall - Chief Storytelling Officer at SUCCESS Magazine, Keynote Speaker, and WSJ Bestselling Author of Stories That Stick [Stories That Stick]

Press 1 for Nick

Play Episode Listen Later Jul 25, 2022 35:02


Kindra Hall - Chief Storytelling Officer at SUCCESS Magazine, Keynote Speaker, and WSJ Bestselling Author of Stories That Stick [Stories That Stick]ABOUT NICK GLIMSDAHLSubscribe to my bi-weekly newsletterFind me on TwitterFind me on LinkedInLISTENER SUPPORTPurchase Nick's books: Reasons NOT to Focus on Employee Experience: A Comprehensive GuideApparel: https://www.teepublic.com/user/press-1-for-nick Support this show through Buy Me A CoffeeBOOK RECOMMENDATIONS:Learn about all the guests' book recommendations here: https://press1fornick.com/books/ BROUGHT TO YOU BY:VDS: They are a client-first consulting firm focused on strategy, business outcomes, and technology. They provide holistic consulting services to optimize your customer contact center, inspiring and designing transformational change to modernize and prepare your business for the future. Learn more: https://www.govds.com/ This podcast is under the umbrella of CX of M Radio: https://cxofm.org/Podcast-Shows/ SPONSORING OPPORTUNITIES:Interested in partnering with the Press 1 For Nick podcast? Click here: https://press1fornick.com/lets-talk/ 

Law Chat with Girija
Journey of Establishing Your Brand as a Creative Business Owner & Being Visible to Your Audience with Allie Siarto

Law Chat with Girija

Play Episode Listen Later Mar 17, 2022 53:14


Ready to establish your brand as a creative business owner? Tune in to find out how!    Episode Introduction:  In today's episode of Law Chat with Girija, our guest Allie Siarto shares her experience of becoming a professional photographer and the “opportunities” she turned down to give herself the freedom to choose her lifestyle over money. She also talks about establishing your brand as a creative business owner.   Episode Summary:  Allie Siarto walks us through her journey of creating a brand that stands out. She talks about the processes that make her an industry expert, the tools she leverages, how her business has evolved over the years and how creative business owners can make a name for themselves and be visible even in a saturated industry.    Main Takeaways: Being financially secure gives you the freedom to choose lifestyle over money. Do not rely on social media solely to market your business. Pinterest is a wonderful platform to leverage as a creative business owner. Tips for a successful brand photoshoot: Establish your brand colors. Find your brand archetype. Decide your props, location, makeup, and outfits based on your color scheme. It's very important to set expectations through your client contracts.   Fun Facts About Allie Siarto: One of her favorite shows is Ted Lasso on Apple TV.   Resources Mentioned: Choose FI: Your Blueprint to Financial Independence by Brad Barrett, Chris Mamula, and Jonathan Mendonsa. Stories That Stick by Kindra Hall. Find your Brand Archetype.   Find Allie Siarto: Website: http://alliesiarto.com/ Instagram: https://www.instagram.com/alliesiarto/ Facebook: https://www.facebook.com/alliesiartophotography Pinterest: https://in.pinterest.com/alliesiarto/_created/ Podcast: https://photofieldnotes.com/ Get the visual experience, watch the videocast for the episode here: https://youtu.be/jmIobqGqYSs   Connect With Girija: Website: https://www.gbplaw.com/ Instagram: https://www.instagram.com/gbplaw/ Facebook: https://www.facebook.com/GBPLaw/   Help us mentor other entrepreneurs through the power of storytelling by rating us and leaving a positive review on Apple Podcast: https://podcasts.apple.com/us/podcast/law-chat-with-girija/id1528580730   Get the FREE Five Day Legal Audit: https://yourcontractbuddy.com/5-day-free-legal-audit-challenge/   Join Law Chat for Entrepreneurs Free Facebook Community: ​​https://www.facebook.com/groups/lawchat   Get Ready To Use Contract Templates At: https://yourcontractbuddy.com/

Everyday MBA
The Power of Positive Storytelling

Everyday MBA

Play Episode Listen Later Jan 22, 2022 24:42


Kindra Hall discusses her book "Choose Your Story, Change Your Life," and the strategic application of storytelling to today's communication challenges. Kindra's Wall Street Journal best-selling book, Stories That Stick, was released in 2019. Now she's back to tell us that changing your story is the most powerful tool you have for changing your life.  Host, Kevin Craine Do you want to be a guest?

Virtually Speaking
Kindra Hall - Choose Your Story, Change Your Life from WSJ Bestselling Author of Stories That Stick

Virtually Speaking

Play Episode Listen Later Jan 21, 2022 40:15


Kindra Hall is the bestselling author of “Stories that Stick” which debuted at #2 on the Wall Street Journal bestseller list, and is a USA Today, Washington Post, and Publishers Weekly bestseller. Forbes said "Stories that Stick may be the most valuable business book you read.” Her January 2022 Book Titled “Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out” is critically acclaimed and sure to be a bestseller as well. Kindra has been featured in Forbes, Fast Company, Entrepreneur Magazine, USA Today, Wall Street Journal, Inc. Magazine, New York Post, Investors Business Daily, and more. Kindra is a regular columnist for Inc. Magazine and is the Former Chief Storytelling Officer of SUCCESS Magazine where she interviews icons like Deepak Chopra, Daymond John, and Misty Copeland in an effort to hear and share their stories of success. Kindra is a former vice president of sales for a multi-million dollar enterprise, and now teaches others how to build better relationships, become better leaders and increase revenue by maximizing their untold stories. Kindra has her Master's Degree, is a national champion storyteller, a published author, 2014 Storytelling World Award recipient, and is behind the scenes managing stories for best-selling authors, CEOs and thought leaders. For more on Kindra or to book her to speak: https://www.calentertainment.com/portfoliotype/kindra-hall/ Love the show? Subscribe, rate, review, and share! https://www.calentertainment.com/virtually-speaking/

Do It With Dan
Choose Your Story, Change Your Life | Kindra Hall

Do It With Dan

Play Episode Listen Later Jan 14, 2022 31:38


What's your story? Do you really want to ‘change' it, or would you rather ‘choose' it? The point is to get ourselves into the driving seat and not feel as though we are at the mercy of the universe. Remember: "If you don't like the way the story ended, don't end the story there.” Order your copy of “Choose Your Story, Change Your Life” now: https://www.chooseyourstorychangeyourlife.com/ Welcome once again Dreamers, to the Do it with Dan Podcast! The place to truly dream with your eyes open. It's time to expand our experience with some more great discussion on the power of the mind in all things. Whether you want to manifest more wealth, emotional abundance or love in your life; this is the podcast for you. In this episode, Dan has a wonderfully uplifting chat with Kindra Hall. Kindra is President and Chief Storytelling Officer at Steller Collective, a consulting firm focused on the strategic application of storytelling to today's communication challenges. Her Wall Street Journal bestselling book Stories That Stick was released by Harper Leadership in the fall of 2019, which Forbes said “may be the most valuable business book you read.” Kindra has become the go-to expert for storytelling in business and beyond. Her work can be seen on Inc.com, Entrepreneur.com and as the Chief Storytelling Officer at Success Magazine. Please share your stories with me over at dreamwithdan.com. Connect with Kindra here: Website: www.kindrahall.com To subscribe to my YouTube channel, please go here: https://www.youtube.com/channel/UCMdAvGk6xa5fptmdULliJrg Want to manifest money now? Play the 'Money Game' to harness the power of micro-shifting to attract abundance immediately. Get your Ebook for $1. Buy NOW. Do you want inevitable & sustainable financial abundance, based on your own unique 'Money DNA'? Watch our brand new webinar Interested in working with Dan 1-2-1? In collaboration with other highly successful experts, he will help you reach financial freedom in 6 months or less: Apply Here *PLEASE RATE US AND SHARE* Join me on: Facebook Instagram Twitter Music Credit: "The Dreamer", Common Timestamps of interest: 01:26 - I'm Kindra & I love sprinkles 04:10 - Choose your story, don't change it 13:29 - “Choose Your Story, Change Your Life” 15:59 - What's Kindra's back story? 21:05 - The story-telling ‘pinball' 25:48 - Where to hang out with Kindra #wellness #health #fitness #healthylifestyle #selfcare #love #motivation #mentalhealth #healthy #lifestyle #yoga #beauty #healing #mindfulness #selflove #nutrition #healthyliving #meditation #wellbeing #workout #skincare #gym #relax #life #weightloss #fitnessmotivation #inspiration #fit #instagood #bhfyp

Duct Tape Marketing
Rewriting Your Life From The Inside Out

Duct Tape Marketing

Play Episode Listen Later Jan 12, 2022 23:28


In this episode of the Duct Tape Marketing Podcast, I interview Kindra Hall. Kindra is President and Chief Storytelling Officer at Steller Collective, a consulting firm focused on the strategic application of storytelling to today's communication challenges. Her Wall Street Journal best-selling book, Stories That Stick, was released by Harper Leadership in the fall of 2019, which Forbes said: “may be the most valuable business book you read”. Today, we're talking about her most recent book: Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out.

Creating Confidence with Heather Monahan
Choose Your Story, CHANGE Your Life With Kindra Hall Chief Storytelling Officer At Steller Collective Episode 181

Creating Confidence with Heather Monahan

Play Episode Listen Later Jan 11, 2022 38:21


In This Episode You Will Learn About: How to believe in yourself The steps to telling your story Tools to analyze and understand stories betterResources:Website: www.kindrahall.com & www.stellercollective.com Read: Choose Your Story, Change Your LifeJoin: Stories That StickLinkedIn & Facebook: @Kindra HallInstagram: @kindrahallTwitter: @kindramhallOvercome Your Villains is Available NOW! Order here: https://overcomeyourvillains.com If you haven't yet, get my first book Confidence CreatorShow Notes: We cannot change what has happened to us. What we CAN do is choose to tell better stories, ones that move us towards our goals instead of keeping us stuck or pulling us backwards. Kindra Hall, the storytelling expert, is relaying some of her BEST tips when it comes to using stories to reach success in your life and in business. Our life is created based on the stories we tell ourselves, so instead of trying to change the stories that did not serve you, lean into the narratives that are in line with your intentions!About Kindra Hall:Joining us again is one of the most incredible key-note speakers, best selling author of Stories That Stick, and the President and Chief Storytelling Officer at Steller Collective, Kindra Hall! With her expertise in strategic storytelling Kindra helps top global brands cultivate uplifting stories to better communicate their products. Kindra is here to bring us a NEW perspective on storytelling and help you put your best foot forward! See acast.com/privacy for privacy and opt-out information.

Press 1 for Nick
Kindra Hall - Chief Storytelling Officer at SUCCESS Magazine, Keynote Speaker, and WSJ Bestselling Author of Stories That Stick [Stories That Stick]

Press 1 for Nick

Play Episode Listen Later Nov 3, 2021 35:02


Kindra Hall is the Chief Storytelling Officer of SUCCESS Magazine. She is also a best-selling author and Her book, Stories that Stick debuted at #2 on the Wall Street Journal Bestseller List. Her second book, Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out, releases in January of 2022. Pre Order Now: https://amzn.to/3mjJQmm00:38 What is one thing people might not know about you?01:45 What's the power of a story? 03:25 Are all stories created equal?05:24 What does it take to tell a good story?15:15 Is the "Why" important in storytelling?17:00 You mentioned that Customer Experience has a natural edge over traditional marketing, why is that?18:57 You talk about the importance of filling the empty spaces in customers' lives. What if instead of hearing awful hold music and the "your call is very important to us" you heard stories from other customers?24:00 What does vulnerability have to do with telling a great story?25:53 Tell my listeners about your new book: Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out, which releases in January of 2022?30:34 What book or person in customer service or experience has influenced you the most in the past year?Please fill out this survey: https://forms.gle/7ig267wFeyoLU2Xg7 Free Ebook***ABOUT NICK GLIMSDAHLSubscribe to my weekly newsletterFind me on TwitterFind me on LinkedIn***LISTENER SUPPORTSupport this show through Buy Me A Coffee***BOOK RECOMMENDATIONS:Learn about all the guests' book recommendations here: https://press1fornick.com/books/  BROUGHT TO YOU BY:VDS: They are a client-first consulting firm focused on strategy, business outcomes, and technology. They provide holistic consulting services to optimize your customer contact center, inspiring and designing transformational change to modernize and prepare your business for the future. Learn more: https://www.govds.com/ This podcast is under the umbrella of CX of M Radio: https://cxofm.org/Podcast-Shows/ SPONSORING OPPORTUNITIES:Interested in partnering with the Press 1 For Nick podcast? Click here: https://press1fornick.com/lets-talk/ ★ Support this podcast on Patreon ★

Stories that Stick
Best of Stories that Stick: EP28-31

Stories that Stick

Play Episode Listen Later Sep 28, 2021 22:47


BIG NEWS!!! We're on the lookout for someone to host Stories that Stick podcast so if this is you (or you know someone who should) then please do get in touch on contact@blacticulate.com Today's episode is the final 'best of' (well, you'll be all catch up with our episodes) and we have got the following: Episode 28, Jay Blades, a furniture restorer who's best known as a TV presenter for the BBC hit show ‘The Repair Shop'. Jay was doing a promo run for his latest autobiography book ‘Making It: How Love, Kindness and Community helped repair my life'. Follow him on Instagram @jaybladesmbe Episode 29, Opeyemi who's the co-author of the book Twice As Hard: Navigating Black Stereotypes and Creating Space for success. Follow her on Instagram @opeyemi.sofoluke Episode 30, Elliott Rae, founder of Music Football Fatherhood: a platform for Dad's who want open conversations around fatherhood. Follow him on @iamelliottrae Episode 31, Amber Medley, author of Wild Pets: a story that follows 3 graduates entering the real world in a time of Trump and #MeToo. Follow her on Twitter @ambermedland Some more big news! We won't be releasing any episode in October, but rest assured we'll have some great guests come November so please stay tuned, and always you're the best. Love, Blacticulate xx

Stories that Stick
Best of Stories that Stick: EP22-26

Stories that Stick

Play Episode Listen Later Sep 14, 2021 18:13


We're still working on new episodes and if you'd like to be featured on know someone whose story should be featured on our podcast then please get in touch at contact@blacticulate.com. In today's episode, we have clips from: Episode 23, Sheila Nortley, an award-winning filmmaker, who's currently developing her feature script with BFI and BBC, whilst developing a new TV show ‘A Town Called Malice' with SKY and Vertigo films. Follow Sheila on Instagram: @SheilaNortley Episode 24, Claud Williams, an award-winning entrepreneur, speaker and coach. Follow Claud on Instagram: @Claud_Williams_ Episode 25, Jon Devo, content creator and tech journalist. Follow Jon on Instagram @GadgetsJon   Episode 26, Natalie Fiawoo, producer and culture curator sharing stories of the diaspora. Follow Natalie on Instagram @producernat Episode 27, Ade Akin, digital marketer and podcast host of Adzvice. Follow Adzvice on Instagram @Adzvice Do not forget to subscribe, rate and review this episode and follow Blacticulate across all social media platforms. You're the best! B x

InnovaBuzz
Gabrielle Dolan, How to Create and Share Stories That Stick - InnovaBuzz 453

InnovaBuzz

Play Episode Listen Later Sep 6, 2021 60:58


In this episode, I'm really excited to have as my guest, best-selling author and leadership specialist Gabrielle Dolan. Gabrielle is a global thought leader on business storytelling and real communication. She is a highly sought-after keynote speaker and her client list is extensive including the likes of Visa, Amazon, EY, Uber, Accenture, Telstra, Australia Post and the Obama Foundation to name drop a few. She is the best-selling author of 6 books including Real Communication and Stories for Work. In her latest book, Magnetic Stories: Connect with Customers and Engage Employees with Brand Storytelling, Gabrielle draws upon extensive experience to provide a practical guide to unpacking our brand story to rapidly improve customer and employee loyalty, regardless of size or industry. Packed with tools and case studies, Magnetic Stories shows us how to utilise the power of brand storytelling to captivate our customers and engage our team. In our discussion, Gabrielle talked to me about: Connecting at a human level with authentic brand stories The difference between case studies and case stories Bringing values to life with stories Listen to the podcast to learn more. https://innovabiz.co/gabrielledolan (Show Notes and Blog) https://innovabiz.com.au/innovabuzz/ (The Podcasts)

Stories that Stick
Best of Stories that Stick: EP17-21

Stories that Stick

Play Episode Listen Later Aug 30, 2021 18:23


Stories that stick podcast has been on a Summer break and we're currently working on new episodes, but in the interim here's the best of Stories that Stick episode 17 - 21. We feature the following: EP 17, Gemma Cairney, Broadcaster (her work can be seen and heard on The Sound Odyssey on BBC 4 and The Leisure Society on BBC 6) and you can follow her on Twitter @GemCairn. EP 18 with Roy Alexander Weise, 1/2 Director and CEO of Royal Exchange Theatre in Manchester and you can follow him on Twitter @RAWeiseArtist. EP 19 with Alim Kamara, a hip-hop artist and storyteller, and he's available for motivation and inspirational talk - visit storiestorie.com or follow him on Twitter @alimkamara for more info. EP 20 with Charlotte Williams, founder of SevenSix agency which is an inclusive and talent management agency. You can follow Charlotte on Instagram @charlottesevensix. EP21 with David Elikwu, an entrepreneur and founder of Democratic Republic (which sells coffee and wine), you can check out David on Twitter (and you'll be signposted to the rest of his amazing work) @Delikwu That's all for this week best of Stories that Stick, but please do check out the full episodes, respectively, and if you'd like to be featured on Stories that Stick then please do get in touch via email contact@blacticulate.com. Have a great week, Ade

The Leadership Locker
152. How to Understand the Significance of Brand Strategy with Melinda Livsey

The Leadership Locker

Play Episode Listen Later Jul 28, 2021 53:09 Transcription Available


On this episode of The Leadership Locker, Rich talks with Marks & Maker founder Melinda Livsey about brand strategy. Listen in as Rich and Melinda discuss Melinda's approach to brand strategy, adjusting your strategy, what you can do to help your clients trust you more, and the importance of having a growth mindset. As the founder and creative director of Marks & Maker, Melinda Livsey unites eight years of professional design experience with a penchant for thoughtful customer service. Melinda's experience with notable names like Oakley, Paramount Pictures and Loot Crate, coupled with her passion for creative thinkers and entrepreneurs, creates the perfect cocktail of impeccable workmanship, exceptional brands and happy clientele. Melinda has worked as an in-house and freelance designer for various companies and now specializes in brand identity at her studio, Marks & Maker. ----- https://richcardonamedia.com/personal-branding/ (Personal Branding | Rich Cardona Media) ----- 00:09 – Introduction 06:53 – What is brand strategy? 08:57 – Melinda's approach to brand strategy 11:58 – People who don't believe they need a brand strategy 15:35 – Course correction 23:41 – Melinda's pivot to becoming a brand strategist 31:04 – Why you shouldn't try to convince your clients 34:33 – How to approach clients without a portfolio 40:50 – How to help your clients trust you 44:12 – How educating others has helped Melinda 46:30 – Growth mindset 49:55 – Where to find Melinda online 51:10 – Rich's closing thoughts ----- https://www.amazon.com/Stories-That-Stick-Storytelling-Captivate/dp/140021193X/ref=sr_1_1?dchild=1&keywords=stories+that+stick&qid=1627400245&sr=8-1 (Stories That Stick) by Kindra Hall ----- How to connect with Melinda: https://www.instagram.com/melindalivsey/?hl=en (Instagram) https://twitter.com/melindalivsey_?lang=en (Twitter) https://www.behance.net/marksandmaker (Behance) https://www.linkedin.com/in/melindalivsey/ (LinkedIn) https://www.marksandmaker.com/ (Marks and Makers) ----- Connect with Rich: http://www.richcardonamedia.com/ (Website) https://www.linkedin.com/in/richcardona/ (LinkedIn) https://www.instagram.com/richcardona_/ (Instagram) https://www.facebook.com/richcardonamedia/ (Facebook) https://www.youtube.com/channel/UCBEz_sleZ4_PtqTwmMIj7Fw (YouTube) ----- https://rocketstation.com/ (Rocket Station) brooks@rocketstation.com

The Inspiration Place
151: Stories That Stick with Kindra Hall and Miriam Schulman

The Inspiration Place

Play Episode Listen Later Jul 27, 2021 39:58


Today, I've invited Kindra Hall to join me on The Inspiration Place Podcast and we're talking all about telling stories! In this podcast, you will discover... The 4 stories every artist must tell How to create a story bank so that you never run out of ideas The 3-part easy story structure that anyone can use For full show notes, go to schulmanart.com/151 ++++++++++++++++++++

The Art Of Coaching
E178 | Kindra Hall: Choose Your Story, Change Your Life

The Art Of Coaching

Play Episode Listen Later Jul 19, 2021 61:58


When trying to convince someone or alter their behavior we often lead with facts and figures. Ironically, that might be the LEAST effective strategy for inspiring real, lasting change. Rather, we should utilize the most powerful persuasive ability humans possess: storytelling.   You might roll your eyes or reminisce on bedtime stories as a kid, but good stories aren't just for fun and laughs- they can quite literally capture audiences, move people to action, and catalyze change. Better yet, storytelling is a skill and just by understanding/utilizing a few simple “ingredients” we have the ability to make our communication that much more convincing.    Today's guest, Kinda Hall is a professional storyteller (yes, you read that right!) who teaches leaders, executives and entrepreneurs across countless industries to harness and leverage the power of their stories. Her book, Stories that Stick debuted at #2 on the Wall Street Journal Bestseller List and Forbes said it “may be the most valuable business book you read." In 2020, she became the Chief Storytelling Officer of SUCCESS Magazine where she interviews icons like Deepak Chopra and Misty Copeland in an effort to hear and share their stories of success. She is based in New York City with her husband and two children. On today's episode we discuss: The 4 essential components to a good story and how to implement them Why every professional needs to become an expert storyteller When to share personal stories and knowing where to draw the line How to create powerful stories from the small moments in life Connect with Kindra: Via her books: Stories That Stick and Choose Your Story, Change Your Life (pre-order) Via Instagram: @kindrahall Via Twitter: @kindramhall  As Kindra knows and shared, these days, “It's not enough to differentiate, you have to be uniquely relevant.” Speaking of, there's just 1 WEEK LEFT to sign up for our most popular online workshop!  CLARITY 2.0: TUESDAY, JULY 27th at 3:00PM EST.    Register at artofcoaching.com/clarity!   Finally, we know there's a LOT of nonsense out there when it comes to supplements. It seems impossible to decipher who's selling good products and who just has great marketing. That's why we partner with Momentous.   Momentous quality tests their products at the highest level and they are for anyone who wants to feel better without overthinking their options. Better yet, you'll get 25% off your first purchase and 15% of all subsequent orders using code BRETT25 at checkout. 

Advisor Development Show with Karl Hoover
S1 E6: Stories That Stick With Kindra Hall

Advisor Development Show with Karl Hoover

Play Episode Listen Later Jun 16, 2021 31:44


Karl is excited to feature a recent interview between best-selling author Kindra Hall and Financial Independence Group's Tom Lamendola. Karl will preview what to expect on the show before turning over the microphone where you'll hear Tom and Kindra discuss why stories are so important in business today. They'll also explore why financial professionals can benefit from video storytelling on their websites and share tips on how advisors can tell their "Value Story". About Kindra Hall: Kindra is the Chief Storyteller Officer at Success Magazine. She's an entrepreneur and the best-selling author of the book "Stories That Stick." Website: https://kindrahall.com/ Book: https://www.storiesthatstick.com/ Success Magazine: https://www.success.com/ Key Moments: 0:37 - Karl previews the interview. 1:55 - Kindra Hall interview begins. 2:44 - How Kindra became a national champion storyteller. 4:49 - Kindra underscores how important "The Founder's Story" is for every company. 8:19 - How advisors can leverage their "Value Story". 14:37 - Tips for advisors who want to integrate video marketing into their practices. 18:58 - Is video marketing an expectation now? 21:02 - Kindra shares some ideas for entrepreneurs who are just starting their business journey. 25:28 - Asks Kindra to outline what she personally would look for in a financial professional. Contact Karl: 800-527-1155 teamhoover@figmarketing.com https://www.teamhoover.figmarketing.com/

Unforgettable Presentations
Ep. 90 The Unforgettable Storytelling Technique Of Kindra Hall

Unforgettable Presentations

Play Episode Listen Later May 13, 2021 58:31


Why tell stories? How do you make them unforgettable? Kindra Hall replies using her story journey from ‘unofficial elementary school storyteller’ to National Champion Storyteller to author of ‘Stories That Stick’, which debuted at #2 on the Wall Street Journal Bestseller list. She chats with Mark and Darren about the lessons she learned at the mile markers, and her potent technique for unforgettable storytelling.

Fear-LESS Girl Podcast
Kindra Hall: Stories that Stick

Fear-LESS Girl Podcast

Play Episode Listen Later Apr 12, 2021 27:43


In this episode, Kelli chats with Kindra Hall, best-selling author of Stories That Stick. The two discuss the importance and power of all types of stories, big and small. Every little moment can matter, you just need to pay attention.

Get Ready Pod
Book Review - Stories That Stick

Get Ready Pod

Play Episode Listen Later Feb 9, 2021 45:01


Nothing beats a great story. If you want to get better at doing pretty much anything in business, learn how to craft and tell great stories. - Kindra Hall

Retirement Inside Out
Ep 3: Stories That Stick With Kindra Hall

Retirement Inside Out

Play Episode Listen Later Jan 15, 2021 30:25


Best-selling author Kindra Hall joins Tom to discuss why stories are so important in business today. They'll also explore why financial professionals can benefit from video storytelling on their websites and share tips on how advisors can tell their "Value Story". About Kindra Hall: Kindra is the Chief Storyteller Officer at Success Magazine. She's an entrepreneur and the best-selling author of the book "Stories That Stick." Website: https://kindrahall.com/ Book: https://www.storiesthatstick.com/ Success Magazine: https://www.success.com/ Key Moments: 1:43 - How Kindra became a national champion storyteller. 3:50 - Kindra underscores how important "The Founder's Story" is for every company. 7:17 - How advisors can leverage their "Value Story". 13:36 - Tips for advisors who want to integrate video marketing into their practices. 17:57 - Is video marketing an expectation now? 20:00 - Kindra shares some ideas for entrepreneurs who are just starting their business journey. 24:27 - Tom asks Kindra to outline what she personally would look for in a financial professional. Contact Retirement Inside Out: Email: tom.lamendola@figmarketing.com Phone: 800-527-1155 Web: figmarketing.com

The A+ Podcast
Stories that stick: 10 books that changed our lives

The A+ Podcast

Play Episode Listen Later Oct 16, 2020 79:56


Our aim is to help you lead the happiest and most knowledgeable life possible. What better way to do that that through reading! Here are 10 books that changed our lives and who knows, they may change yours too! Winnie the Pooh: The Complete Collection of Stories and Poems by A. A. Milne - 3:38, The Catcher in the Rye by J. D. Salinger - 14:43, To Kill A Mockingbird by Harper Lee - 20:30, Lolita by Vladimir Nabokov - 29:45, The Kite Runner by Khaled Hosseini - 36: 28, Abigail by Magda Szabó - 42:52, Ikigai by Héctor García and Francesc Miralles - 51:36, The Bell Jar by Sylvia Plath - 59:10, Americanah by Chimamand Ngozi Adichie - 1:06:11, Journey by Moonlight by Antal Szerb - 1:12:59

The Leadership Locker
44. How to use Storytelling in Business with Kindra Hall

The Leadership Locker

Play Episode Listen Later Jul 16, 2020 37:45


“If people don't feel connected to you, your team, or purpose your business isn't going to go anywhere.” - Kindra Hall If ever you've wondered what's next for storytelling for your brand or your business, you need to listen to this episode! Kindra Hall is the master of storytelling.  Kindra expands on some areas from her book “Stories That Stick”  that teaches you how and why storytelling is an essential skill in business and gives you the tools you need to be able to create your own.  Connect with Kindra Website – https://kindrahall.com/ (https://kindrahall.com/) Twitter- https://twitter.com/kindramhall (https://twitter.com/kindramhall) LinkedIn - https://www.linkedin.com/in/kindrahall/ (https://www.linkedin.com/in/kindrahall/) Instagram- https://www.instagram.com/kindrahall/ (https://www.instagram.com/kindrahall/) Email- kindra.hall@kindrahall.com  In this episode, we discuss: Why storytelling actually matters in business How reciting words is not storytelling The business of business vs the art of business The 4 types of stories The Value story in sales and marketing Frozen: Elsa is the bad guy Why telling stories of when things go wrong is the right move Using storytelling for your military experience

Marketing Mantra
Ep. #46 - Crafting Emotionally Charged Stories w/ Jules Dan from Storytelling Secrets Podcast

Marketing Mantra

Play Episode Listen Later Apr 29, 2020 39:04


In this episode, I'll be joined by our special guest, Jules Dan, host of the Storytelling Secrets podcast. Jules is a group fitness instructor turned email copywriter and has a passion for stories. His podcast, Storytelling Secrets, uncovers how the power of storytelling can be used to instantly connect with your audience that makes selling as easy as tying your shoelace. Storytelling Secrets has been featured in the top 100 for entrepreneurship in the US and in the top 50 for Australia and the UK. Jules is passionate about teaching his audience the power of interviews to really understand people's core desires, motivation for change, and why people buy. If you've ever dreaded the ‘research' that goes into writing high converting copy, you need to listen to this episode. By the end of this episode, you'll learn exactly how to use his story interview framework to write your next winning promotion. -=-=-=-=- Resources discussed in the episode: Jules Dan's podcast (Storytelling Secrets) - https://www.listennotes.com/podcasts/storytelling-secrets-jules-dan-uzqlxKrb2Ng/ Jules Dan's website - https://julesdan.com/ (Sign up for his email copywriting course on the home page) Books Jules recommends to hone your storytelling skills Expert Secrets by Russell Brunson - https://www.amazon.com/Expert-Secrets-Underground-Playbook-Creating/dp/1683504585 Stories That Stick by Kindra Hall - https://www.amazon.com/Stories-That-Stick-Storytelling-Captivate-ebook/dp/B07KF2328Z -=-=-=-=- BONUS RESOURCES + FREE DOWNLOADS If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills: The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic! The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO. Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It's a great place to get started if you're visiting 99signals for the first time. More Resources for Entrepreneurs: 75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/ 10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/ 10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/ -=-=-=-=- Visit https://www.99signals.com for more insights on SEO, blogging, and marketing. --- Send in a voice message: https://anchor.fm/sandeep-mallya/message

大師輕鬆讀之輕鬆聽大師
No.757 顧客就愛聽故事/Stories That Stick

大師輕鬆讀之輕鬆聽大師

Play Episode Listen Later Feb 12, 2020 18:54


大家都喜歡聽故事,這是我們與生俱來的天性。把你的產品或服務從公司,送到顧客手中最好的方式,往往就是說個動人心弦的故事。

大師輕鬆讀之輕鬆聽大師
No.757 顧客就愛聽故事/Stories That Stick

大師輕鬆讀之輕鬆聽大師

Play Episode Listen Later Feb 12, 2020 18:53


大家都喜歡聽故事,這是我們與生俱來的天性。把你的產品或服務從公司,送到顧客手中最好的方式,往往就是說個動人心弦的故事。

The Amber Lilyestrom Show
Kindra Hall on Telling Stories That Stick

The Amber Lilyestrom Show

Play Episode Listen Later Dec 17, 2019 63:07


Every single person has a story... what's yours?  Kindra Hall (total rockstar + epic storyteller,) is President and Chief Storytelling Officer at Steller Collective, a consulting firm focused on the strategic application of storytelling to today's communication challenges. Kindra is one of the most sought-after keynote speakers trusted by global brands to deliver presentations and trainings that inspire teams and individuals to better communicate the value of their company, their products and their individuality through strategic storytelling. Kindra is a former Director of Marketing and VP of Sales. She is a contributing editor to SUCCESS Magazine and was guest faculty at the Harvard Medical School. Her book, Stories that Stick debuted at #2 on the Wall Street Journal Bestseller List and Forbes said it “may be the most valuable business book you read.” Kindra's message spans all industries and her clients include Facebook, Hilton Hotels, Tyson Foods, Target and Berkshire Hathaway and many others. What began as a storytelling assignment in 5th grade, grew into a passion for not only telling stories, but a mastery for teaching others the methods and science of storytelling so they can better tell their own. In this episode, Kindra dives deep into her own story and reveals the mesmerizing process behind writing her book. Plus, Kindra explains how storytelling will make you the type of influential person who can be a better leader, a better seller, and be a better PERSON in business. In this Episode You'll Learn:  All about today's guest, Kindra Hall [ 0:30 ] About becoming a best-selling author [ 6:45 ] Why we need to become storytellers [ 11:45 ] How to get started telling stories [ 16:00 ] Ways to access our stories [ 21:15 ] Why we like to follow certain people on social media [ 32:00 ] How to start a story [ 35:30 ] About Kindra's definition of success [ 40:15 ] How to navigate mom guilt [ 42:30 ] Why we need a promise when writing a book [ 48:00 ] About owning + accepting our own story [ 52:30 ]   Soul Shifting Quotes:  “There's power in generosity.” “All we have is our stories.” “Our stories are worth sharing.” “We can build community through stories.” “Give yourself grace.” Links Mentioned:  Learn my 7 Secrets to Uplevel Your Brand & Land Your Dream Clients  Grab your FREE training, How to Call in Your Tribe + Create Content that Converts  Read Stories that Stick Register for the Storytelling Workshop Learn more about Jenny at her website: https://kindrahall.com/ and be sure to follow her on Facebook: @kindrahallfan Twitter: @kindramhall LinkedIn: Kindra Hall Tag me in your big shifts + takeaways: @amberlilyestrom    Did you hear something you loved here today?! Leave a Review + Subscribe via iTunes  Listen on Spotify 

The Kate & Mike Show: Life, Love, and Business
Episode 152: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business with Kindra Hall, author of Stories That Stick

The Kate & Mike Show: Life, Love, and Business

Play Episode Listen Later Sep 24, 2019 60:46


Years ago I sat in a beautiful theater in Downtown Salt Lake City and was swept away by the stories the energetic woman was telling from stage. I walked out of the session and immediately texted the conference organizer, letting her know that this woman needed to be keynoting on the mainstage next time. Little did I know, when I had the honor of getting all fired up by her captivating brand of storytelling, Kindra Hall was just getting started. Now she's keynoting conferences in front of 7,000+, teaching the power of storytelling in business, and it's been so inspiring to see her trajectory. It's also proof that what she teaches works because she's one of the best storytellers I've ever heard. Somehow over the years, Kindra Hall and I became friends on Instagram, and when I saw she had a book coming out that teaches how to use stories to transform your business through captivating your customers and influencing your audience, I knew we had to have her on The Kate & Mike Show. (Her book, Stories That Stick, is out this week wherever books are sold and it's AH-MAZING. A must-read for any entrepreneur or person who wants to connect more deeply and effectively with other humans. Oh wait, that's everyone.) If you've struggled with getting people on board with your vision... If you're not making as many sales as you'd like or making them as easily as you'd like... If you feel like your story isn't big enough to be worth telling... And if you're ready to make your brand incredibly sticky so that your customers rave about you to everyone they know and keep coming back over and over again...then today's episode is for you. Listen in to this week's episode of The Kate & Mike Show with Kindra Hall to learn: • The 4 critical elements your story needs in order to be compelling • What storytelling, orgasms, and breastfeeding have in common • The obscure connection Kindra and I discovered during the episode that locked in my love for this new friend of mine • Why it doesn't matter how big your story is, but what does matter instead • How to make sure your stories serve your audience and aren't just self-indulgent You can get your own copy of Do Less and still receive incredible bonuses at http://katenorthrup.com/book! Kate wants to hear from you, and you can post about your #DoLess experiences on Instagram, DM her (@katenorthrup) or email info@katenorthrup.com. Would you, or a company you know, be a good fit to sponsor The Kate & Mike Show? If so, let's talk! You can email mike@mikejwatts.com regarding current sponsorship opportunities. Show notes and links for this episode can be found at http://www.katenorthrup.com/podcast.

DREAM. THINK. DO.
“Make YOUR Stories Stick!” An interview with Kindra Hall

DREAM. THINK. DO.

Play Episode Listen Later Sep 3, 2019 37:33


My guest is Kindra Hall. Kindra Hall is the President and Chief Storytelling Officer at Steller Collective which is a consulting firm focused on the strategic application of storytelling. Kindra believes that good storytelling is the answer to so many of today's communication challenges. She is a speaker and trainer and she's trusted by global brands like Facebook, Hilton Hotels, Target, Berkshire Hathaway and the Harvard Medical School. Kindra helps these organizations to better communicate the value of their company, their products, and their individuality… all through strategic storytelling. Today, Kindra's work can be seen at Inc.com, Entrepreneur.com and as a contributing editor for SUCCESS Magazine. Her much-anticipated book called “STORIES THAT STICK” will be released by Harper Leadership later this month.  Get it here. In our interview… we talk about: How stories matter in everyday life How the power of “story” can be applied in branding, selling and spreading of ideas The FOUR keys to telling a good story (whether you've considered yourself a good storyteller in the past or not!) Most importantly… Kindra lives in Manhattan with her husband, and their two kiddos and when she is not traveling around the world speaking, Kindra can usually be found at spin class or in Central Park with her family. Quick Episode Summary: 2:03 Welcome, Kindra! 2:39 When Kindra fell in love with stories 8:57 When Kindra brought storytelling to corporate 14:28 What makes a great story 17:25 the different types of characters 19:17 The goal of storytelling 22:19 Implementing authentic emotion 26:00 Having your set of stories 28:54 The thing everyone forgets when storytelling 22:16 Wisdom of the week 35:47 Mitch's biggest takeaways  Connect with Kindra: Instagram Facebook kindrahall.com Connect with Mitch! Go to mitchmatthews.com or check us out on Facebook!

Two Fit Crazies and a Microphone
Kindra Hall - Professional Storyteller/Keynote Speaker/Mother & Wife/Author: ​ Stories That Stick - Episode 106

Two Fit Crazies and a Microphone

Play Episode Listen Later Jun 7, 2019


The Power Project Podcast
Power Project Podcast Episode #39: Stories that Stick with Kindra Hall

The Power Project Podcast

Play Episode Listen Later Jun 6, 2019 39:50


This week I had the opportunity to sit down with my friend Kindra Hall. I first had the pleasure of hearing Kindra speak in person back in 2017. She's a charismatic speaker with contagious energy and shares with us what it means to craft a purposeful story that engages your audience. Kindra Hall is President and Chief Storytelling Officer at Steller Collective, a consulting firm focused on the strategic application of storytelling to today's communication challenges.What began as a storytelling assignment in 5th grade, grew into a passion for not only telling stories, but a mastery for teaching others the methods and science of storytelling so they can better tell their own.She was a National Champion storyteller (yes, they have those), member of the Board of Directors of the National Storytelling Network and has her master's degree in communications where she conducted original research studying the role of storytelling in defining and revealing organizational culture.Her much anticipated book, Stories That Stick, will be released by Harper Leadership in the fall of 2019. She gives us an insider secret that it will be out September 24.Kindra lives in Manhattan with her husband, young son and daughter. When she is not traveling around the world speaking, Kindra can usually be found at spin class or in Central Park with her family.You can follow her over on IG: @kindrahall And on Facebook: https://www.facebook.com/kindrahallfan/Preorder Kindra's book here: www.storiesthatstick.com Sign up for Kindra's newsletter @ www.kindrahall.com