Podcasts about vtex

Quem é mais novo não vai se lembrar, mas no final dos 1990, existiu a bolha das pontocom, também conhecida como bolha da internet. Um período de muita especulação no mercado de ações com empresas de tecnologia que não acabou muito bem: a Nasdaq perdeu 5 trilhões de dólares em valor de mercado e mais de 500 empresas fecharam. Mas, enquanto umas fechavam, outras surgiam. Este foi o caso da VTEX e da WX7.As histórias das duas acabaram se juntando em 2011. Depois desse capítulo, vieram muitos outros e o Alexandre Soncini, cofundador da VTEX como ela existe hoje - uma multinacional brasileira de plataforma para comércio eletrônico - veio ao Do Zero ao Topo para contar essa história de sucesso.

In this episode, I sit down with Andrew Laudato, COO of The Vitamin Shoppe, a leading U.S. health and wellness retailer with 650+ stores, to explore how great IT teams are built, why innovation starts with operational excellence, and how AI is transforming retail. From vibe coding and RPA to inclusivity and composable commerce, Andrew shares why tech leaders must speak the language of business and why the best strategy isn't about AI—it's about using AI to better serve the customer. ----Sponsored by VTEX

Neste episódio do Product Guru's, Paulo Chiodi recebe Cassiane Vilvert, especialista em Product Marketing e líder na Vtex, para uma conversa profunda sobre Go to Market (GTM). Em um mundo dominado pela inteligência artificial, Cassie destaca que produtos ainda precisam de estratégia sólida, visão clara e uma execução bem alinhada para serem bem-sucedidos no mercado.Ao longo da conversa, eles abordam a diferença entre PM e PMM, quando contratar um PMM, como nasce um bom GTM, e os ingredientes essenciais para um lançamento realmente eficaz, como estratégia de canais, posicionamento, proposta de valor e métricas que realmente importam.Cassie também compartilha erros comuns, cases de sucesso e fracasso, e ferramentas práticas que utiliza no dia a dia para conduzir lançamentos globais com excelência. Um guia completo para quem quer dominar GTM de verdade.//// Onde encontrar a convidada: Cassiane Vilvert | Senior Product Marketing Manager @ VTEX: https://www.linkedin.com/in/cassianevilvert/// Conteúdos mencionados:Site: https://cassianevilvert.com/Livro: https://www.casadocodigo.com.br/products/livro-mulheres-de-produto Planilha que comentado no EP: https://docs.google.com/spreadsheets/d/1xlr9LUlu9oVs28EK8VzxcVKGIerfDWmpcvKIljJ4xfA/edit?usp=sharing/// Recado Importante: A PM3 acaba de lançar a Formação em Gestão de Produtos de IA: um curso pensado para Product Managers que querem criar, delegar e inovar com mais inteligência. Muito além dos prompts: você vai aprender a liderar produtos baseados em IA, dominar temas como Machine Learning, Deep Learning e IA Generativa, e aplicar novas formas de discovery, experimentação e validação.Acesse o link e saiba mais: https://go.pm3.com.br/ProductGurus-AI-Specialist/// Outros parceiros:Codando sem Codar - A maior comunidade de AI (Vibe) Coding do Brasilhttps://codandosemcodar.com.br/?utm_campaign=pg_podcastCurling - Do treinamento à criação de soluções com IA, estamos em cada etapa. https://www.usecurling.com//// Nesse episódio abordamos:​GTM começa no discovery e não só no lançamento.​PMM é um "diplomata" entre produto, marketing e vendas.​O papel do PMM é garantir que todos saibam do produto, não só que ele exista.​Produto sem estratégia de GTM pode fracassar, mesmo sendo bom.​Empresas early stage podem adotar mentalidade de product marketing antes de ter a função.​Posicionamento e proposta de valor não são sinônimos, um é interno, outro é externo.​GTM bem-sucedido se conecta com OKRs e tem métricas claras.​Sales Enablement é parte crítica do sucesso do GTM, principalmente em empresas sales-led.​Concorrência atual é com a inércia e com a atenção das pessoas, não apenas com outros produtos.​Inteligência Artificial não substitui visão estratégica, apenas facilita a execução./// Capítulos00:00 Introdução01:37 O que faz um Product Marketing Manager (PMM)?03:36 Diferenças e fronteiras entre PM e PMM06:57 Quando contratar um PMM em uma empresa10:45 Estrutura ideal do Product Marketing conforme o tamanho da empresa14:56 Go to Market: muito além do lançamento17:29 O que é um bom Go to Market de verdade21:07 Como funciona o GTM na Vtex24:01 Case de sucesso: Vtex Vision28:44 Case de fracasso: erro de audiência31:45 Papéis ideais de PM e PMM no GTM34:49 O que atrapalha a relação entre PM e PMM37:55 Como evitar GTMs vazios e sem estratégia41:00 Proposta de valor vs. posicionamento45:41 Como socializar o posicionamento na empresa47:20 O que olhar primeiro: problema, público ou canal?49:05 Narrativas que não funcionam no mercado51:30 O que é um GTM bem-sucedido56:08 Métricas essenciais no início do GTM58:55 Quando os dados não batem com a percepção do mercado01:02:27 Ferramentas e rituais que Cassie usa em GTMs01:04:28 Como ensinar GTM para um time do zero01:07:21 Erro comum ao criar planos de GTM01:07:50 O impacto da IA nos lançamentos de produtos01:12:33 Case Canva e a inércia como concorrência01:13:25 - Encerramento

O mundo do e-commerce está em constante evolução, e para entender os próximos passos dessa transformação, nada melhor que ouvir Geraldo Thomaz, cofundador da VTEX. Em uma entrevista exclusiva direto do VTEX Day, um dos maiores eventos de comércio digital da América Latina, ele compartilhou dados inéditos sobre o comportamento do consumidor digital e as mais recentes inovações da plataforma que lidera. Além disso, discutimos o impacto das novas tecnologias e a visão da VTEX para o futuro do comércio digital no Brasil e no cenário global. Você também vai conferir: TikTok agora deixa você escolher o que vê no feed; memória RAM dispara e fica até 20% mais cara; Meta vai usar IA para criar anúncios no Instagram e Facebook; tatuagem eletrônica monitora burnout e ajuda a prevenir o esgotamento no trabalho; Dept. Q da Netflix: suspense policial aclamado pela crítica já está no top 10. Este podcast foi roteirizado e apresentado por Fernanda Santos e contou com reportagens de André Lourenti, Raphael Giannotti, Nathan Vieira e Paulinha Alves. A trilha sonora é de Guilherme Zomer, a edição de Jully Cruz e a arte da capa é de Erick Teixeira. Escute agora o episódio completo e fique por dentro das tendências que vão transformar a forma como compramos e vendemos online. Queremos ouvir você! O Canaltech está realizando uma pesquisa para entender como o público consome conteúdo de tecnologia em formato de podcast. Sua participação é fundamental para que possamos seguir produzindo materiais cada vez mais relevantes. Clique aqui e participe!See omnystudio.com/listener for privacy information.

In this episode of OFFBounds, I sit down with Tarek Müller, Co-Founder and Co-CEO of About You, to unpack how he built one of Europe's most innovative fashion-tech companies from the ground up. From early bets on mobile and influencer marketing to launching a hybrid model that combines retail and enterprise software, Tarek shares the strategies behind About You's $2B success, the tech powering 200+ online stores, their approach to AI and personalization, and why the upcoming merger with Zalando could reshape the future of online fashion in Europe. ----Sponsored by VTEX

The following article of the E-Commerce & Retail industry is: “Marketplaces in the Era of Unified, Intelligent Commerce” by  By Marcos Pueyrredon, President of the eCommerce Institute and Co-Founder and Global Executive SVP, eCommerce Institute, VTEX.

In this episode, Paula sits down with Mike Dupuis, Chief Digital Officer at Catalyst Brands (Aéropostale, Nautica, Lucky Brand, Brooks Brothers, Eddie Bauer, and JCPenney), to explore the art of digital transformation at scale. We discuss the evolution from 2 brands to 1,700+ stores, the challenge of building unified tech and data platforms, and the critical balance between building and farming brand equity. Mike also shares his insights on AI in retail, from early adoption to automation, and why mastering data will define the winners of the next retail wave. Whether you're leading a legacy brand or scaling a startup, this conversation is a must-listen for anyone invested in the future of commerce. ----Sponsored by VTEX

The MACH approach was originally seen as a breakthrough for digital commerce, but VTEX has voiced concerns about how it's evolved. In your view, where did the industry start to veer off course?" You've emphasized the importance of simplicity, native connectivity, and minimal middleware. How does VTEX's philosophy differ from the traditional MACH interpretation, and what benefits does that bring to retailers and brands?" MACH principles like API-first and headless are now widely adopted. What do you think commerce leaders should focus on next to create real business value, beyond the buzzwords?" For companies that embraced composable architectures and are now facing complexity or cost challenges, what advice would you offer as they rethink their approach? You've mentioned VTEX would be open to rejoining the MACH Alliance if certain values are embraced. What would a more balanced, business-first version of MACH look like to you?     

Join me as I sit down with Paul Porter, Global Chief Experience Officer at Hamleys, the world's oldest and most iconic toy retailer, for a deep dive into the art of creating unforgettable in-store experiences. In this episode, we discuss how Hamleys has captivated generations of shoppers for 265 years, the magic behind its seven floors on London's Regent Street, and the power of play in a digital world. Learn how Hamleys scales joy across 200 stores in 17 markets, why emotion and storytelling still beat one-click convenience, and what the future of experiential retail looks like. If you're passionate about customer experience and retail innovation, this one's for you.

In this special episode recorded in London, bestselling author and retail leader Ron Thurston joins Paula Macaggi to launch his new book Human Pride—a bold call to embrace what makes us human in an age dominated by AI. They discuss how frontline retail, purpose-driven leadership, and personal pride are the real future-proofing tools in a changing job market. From multigenerational teams to algorithmic interviews, this episode is a masterclass in leading with heart and thriving in the digital era.You can buy your copy here! ----Sponsored by VTEX

VTEX: https://vtex.com---Step inside the yellow-bag world of Selfridges as host Paula Macaggi sits down with CTO Ross Beaumont to reveal how a 1906 department store stays at the cutting edge of luxury retail: from “Selfridges Unlocked” keys that trade spend for once-in-a-lifetime experiences, to ReSelfridges buy-back tech fuelling a circular economy, to AI that augments—never replaces—the human touch that turns shoppers into “Very Selfridges People.” Ross lifts the curtain on juggling million-square-foot store ops with next-day delivery, building product-led teams that fail fast but protect customer data, and he explains why he believes Selfridges is less a shop than a cultural destination. Tune in for candid leadership lessons, backstage innovation stories, and proof that confetti cannons, skateboard parks, and Rihanna collabs coexist with rock-solid engineering.

Hello! What are we actually doing? Our unwanted clothes don't belong dumped in Chile's beautiful Atacama Desert...Everyone knows reasons why the global north exports used clothing to the global south - it's because fashion is too fast, quality is too low, volumes are too high, and for rich countries it's often cheaper to export your problem than it is to deal with it onshore. But even if that wasn't the case, even if you had a big dream and deep pockets, that horse has bolted - the system at scale today is about global trade.Certainly, some of it is a reuse stream, some of it does get re-worn and recycled. Also sorted, processed and re-exported. But the fact is, too many of of these clothes become unsustainable waste that, once they reach their final destination, escape into the environment and pollute Nature and communities.According to the UN, about 40% of the clothes imported through Chile's Iquique free trade zone in the northern Atacama, have no value in the local second-hand clothing market and cannot be re-exported. Many end up dumped in the desert.In our annual Fashion Revolution ep, we meet the activists and creatives behind a genius campaign - Recommerce Atacama. Bastian Barria and Angela Astudillo from Desierto Vestido have joined forces with creative agency Art Plan, ecommerce platform Vtex, and Fashion Revolution Brazil to sell these clothes back to where they come from. The price? Zero dollars. The slogan: "Don't buy, rescue!"Clare sits down with Fernanda Simon and Paula Lagrotta to unpack the issues.More info at thewardrobecrisis.comTell us what you think? Find Clare on Instagram @mrspressGot recommendations? Hit us up!And please share these podcasts.THANK YOU. Hosted on Acast. See acast.com/privacy for more information.

VTEX: https://vtex.com---In this episode, I sit down with Lindsay Haselhurst, Chief Operating Officer at Currys, to unpack what it really takes to lead transformation at scale in one of the UK's largest retailers. From navigating Brexit and pandemic-era supply chain chaos to pioneering innovation in re-commerce, 3D printing, and customer-centric operations, Lindsay shares a masterclass in operational excellence and people-first leadership. We dive into how Currys is building a culture of high performance and continuous improvement, why Right First Time is more than just a KPI, and how profit and purpose can (and must) go hand in hand. If you love a good leadership lesson, this episode is unmissable.Lindsay will be speaking at Shoptalk Europe, our partner for this Europe's Retail Evolution series, and you can get discounted tickets on the links below:

#BTCJournal #guerracomercial #vtex #entrevistasConheça a BTC e saiba mais sobre nossos cursos.Inscrições abertas para as turmas de 2025!• General Business Program: https://bit.ly/btccast-gbp• Strategy & Finance Program: https://bit.ly/btccast-sfp• Excel + Business Program: https://bit.ly/btccast-ebp• Pricing Strategy Program: https://bit.ly/btccast-psp -----Painel semanal de notícias de negócios e empresas, comentadas e analisadas pela Business Training Company!Participe do grupo exclusivo BTC e acesse cupons de desconto especiais para nossos cursos e também vagas e oportunidades nas áreas mais desejadas: https://bit.ly/GrupoExclusivoBTC----------------------------------------------------TAMBÉM EM PODCAST!Spotify: https://bit.ly/btc-cast-spotifyApple Podcasts: https://apple.co/39biGYb----------------------------------------------------TEMAS COMENTADOS:Guerra Comercial• Apple aumenta produção na Índia e Vietnã• Tesla corta produtos do mercado chinêsBrasil e Tech• Estratégia da VTEX e entrevista com Co-CEODiscussão do Journal• Red Flags e Green Flags em recrutamentoQuer receber nossos conteúdos gratuitos? Assine nossa newsletter e receba as notícias de negócios comentadas pela equipe da BTC: https://bit.ly/btccastnews----------------------------------------------------Siga a Business Training Company nas redes sociais!Facebook: https://bit.ly/face-btcInstagram: https://bit.ly/insta-btcLinkedIn: https://bit.ly/linkedin-btc----------------------------------------------------Confira nosso site: https://bit.ly/SiteBTC

VTEX: https://vtex.com---What does it take to digitally transform a £13B retail giant across eight countries and nearly 2,000 stores? In this episode, I sit down with Christopher Blatchford, Global CTO of Kingfisher PLC — the company behind B&Q, Screwfix, Castorama, and more — to unpack the tech strategy powering one of Europe's biggest home improvement groups. We dive into why modularity (not just microservices) is the real key to agility, how to scale innovation across diverse banners, and what “do it for me” means for the future of DIY. Chris also shares a powerful take on the business case for DEI, and why backing down on it is simply weak.Subscribe to our newsletter!✨ Thanks to VTEX for powering this episode — VTEX is the enterprise platform trusted by bold CIOs and CEOs to slash TCO by 50% and scale fast. Trusted by global leaders such as Carrefour, Walmart, and Cencosud, VTEX is the go-to choice for bold CIOs and CEOs who demand excellence. Discover how VTEX can elevate your business today—visit VTEX.com

In dieser Folge nehmen euch Daniel Höhnke und Tim Schestag mit in eine Zukunft, in der Amazon nicht mehr nur seinen eigenen Marktplatz dominiert – sondern auch für euch in anderen Online-Shops einkauft. Ja, richtig gelesen: Amazon testet aktuell einen KI-Shopping-Agenten, der auf Wunsch Produkte auch in Drittanbieter-Shops findet und bestellt. Wir sprechen über die Chancen, Risiken und was dieser Schritt für Händler und Plattformen bedeutet.

El crecimiento del eCommerce ha transformado por completo la manera en que las marcas y retailers se conectan con los consumidores. En este episodio de Hablemos de Publicidad, Alberto Pardo, Fundador y CEO de Adsmovil, conversa con Marcos Pueyrredon, Co-fundador y Global Executive SVP de VTEX, sobre los aprendizajes clave del comercio electrónico y su impacto en el Retail Media. Juntos, analizan cómo los datos y la optimización en tiempo real están redefiniendo la publicidad digital. ¡No te lo pierdas!See omnystudio.com/listener for privacy information.

VTEX: https://vtex.com---What does it really take to build innovation that scales inside a legacy business? In this episode, Benjamin Thompson, Head of Global Insights & Strategic Partnerships at Endeavour Group, shares how one of Australia's largest drinks and hospitality companies stays ahead by blending strategic foresight with cultural transformation. From global tech scouting to the real reasons digital transformation fails, Benjamin unpacks the mindset shifts, leadership dynamics, and operational models that separate innovation theater from meaningful impact. If you're leading change in a complex organization, this conversation is your blueprint.Subscribe to our newsletter!✨ Thanks to VTEX for powering this episode — VTEX is the enterprise platform trusted by bold CIOs and CEOs to slash TCO by 50% and scale fast. Trusted by global leaders such as Carrefour, Walmart, and Cencosud, VTEX is the go-to choice for bold CIOs and CEOs who demand excellence. Discover how VTEX can elevate your business today—visit VTEX.com00:00 Introduction to VTEX 01:30 Understanding Endeavour Group's Unique Market Position04:10 The Role of Global Insights and Strategic Partnerships08:30 Innovative Problem Solving in Retail12:13 The Journey of Digital Transformation16:30 Navigating the Future of Technology in Retail19:57 The Reality of AI and Emerging Technologies23:30 Leadership in Digital Transformation26:03 Choosing the Right Technology Partners29:53 Advice for Fostering Continuous Innovation

Daniela Jurado, EVP, North America at VTEX joined as our guest to chat about the latest trends in B2B commerce in this episode:Key topics covered:How is B2B Commerce changing, what's in store for the futureWhat type of tools and data are now becoming more critical to drive B2B commerce growth In order for modern brands to build more unique and seamless online/offline digital commerce journeys – what should matter most?

VTEX: https://vtex.com---Mirko Saul, Senior Vice President of Innovation at Schwarz Digital, joins Paula Macaggi to share how Schwarz Group — the parent company of Lidl and Kaufland — drives innovation at a massive scale. From testing the cutting-edge tech in lab stores to building their own cloud and AI infrastructure, Mirko reveals how the group balances speed, sovereignty, and scalability across 14,000 stores in 30 countries. They dive into the realities of AI, robotics, digital twins, and why startups often underestimate what it takes to work with a global retailer. This is a masterclass in practical, no-fluff innovation.✨ Thanks to VTEX for powering this episode — VTEX is the enterprise platform trusted by bold CIOs and CEOs to slash TCO by 50% and scale fast. Trusted by global leaders such as Carrefour, Walmart, and Cencosud, VTEX is the go-to choice for bold CIOs and CEOs who demand excellence. Discover how VTEX can elevate your business today—visit VTEX.com

The following article of the E-Commerce & Retail industry is: “The Impact of AI and Retail Media on Digital Sales Operations” by Marcos Pueyrredon, President of the eCommerce Institute and Co-Founder and Global Executive SVP of eCommerce Institute & VTEX.

The Daily Business and Finance Show - Saturday, 15 February 2025 We get our business and finance news from Seeking Alpha and you should too! Subscribe to Seeking Alpha Premium for more in-depth market news and help support this podcast. Free for 14-days! Please click here for more info: Subscribe to Seeking Alpha Premium News Today's headlines: Pharma CEOs set to meet with Trump at White House - report Meta is said to be investing heavily in humanoid robots with AI Berkshire Hathaway exits S&P ETFs, lightens holdings in three banks, among Q4 trades Soros Capital takes new Nvidia, Chipotle stakes, exits Alibaba, Microsoft, among top Q4 moves OpenAI rejects Musk takeover offer, says 'not in the best interests' WK Kellogg gains amid report of Ferrero takeover interest Dell rises after company nears $5B AI server deal with Musk's xAI - report Michael Burry's Scion adds Estee Lauder, exits Shift4, among Q4 trades SoftBank adds to shares in VTEX, YMM, cuts NMRA and exits DASH, among other moves Explanations from OpenAI ChatGPT API with proprietary prompts. This podcast provides information only and should not be construed as financial or business advice. This podcast is produced by Klassic Studios Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to Season 4 of The J Curve 

#BTCJournal #demissaoporvinganca #supley #IA Conheça a BTC e saiba mais sobre nossos cursos. Inscrições abertas para as turmas de 2025! • General Business Program: https://bit.ly/btccast-gbp • Strategy & Finance Fast Track: https://bit.ly/btccast-sfp • Excel + Business Program: https://bit.ly/btccast-ebp • Pricing Strategy Program: https://bit.ly/btccast-psp ----- Painel semanal de notícias de negócios e empresas, comentadas e analisadas pela Business Training Company! Participe do grupo exclusivo BTC e acesse cupons de desconto especiais para nossos cursos e também vagas e oportunidades nas áreas mais desejadas: https://bit.ly/GrupoExclusivoBTC ---------------------------------------------------- TAMBÉM EM PODCAST! Spotify: https://bit.ly/btc-cast-spotify Apple Podcasts: https://apple.co/39biGYb ---------------------------------------------------- TEMAS COMENTADOS: Tecnologia • VTEX, Newtail e retail media • Lenovo e o futuro dos computadores Fitness • Grupo Supley e Dr. Peanut • Estratégia e resultados da Smartfit Discussão do Journal • Demissão por vingança Quer receber nossos conteúdos gratuitos? Assine nossa newsletter e receba as notícias de negócios comentadas pela equipe da BTC: https://bit.ly/btccastnews ---------------------------------------------------- Siga a Business Training Company nas redes sociais! Facebook: https://bit.ly/face-btc Instagram: https://bit.ly/insta-btc LinkedIn: https://bit.ly/linkedin-btc ---------------------------------------------------- Confira nosso site: https://bit.ly/SiteBTC

Muitas vezes o faturamento é bom, mas seu negócio digital não cresce porque está ancorado em custos pesados. Um desses custos é o percentual sobre as vendas pago a parceiros, como as plataformas. André Cruz, CEO da Digital Manager Guru, explica como enxugar os custos, dar mais previsibilidade aos gastos e ampliar sua margem de lucro. Conteúdo patrocinado VENDAS ONLINE Conheça a forma mais simples e poderosa de vender online. Teste gratuitamente a plataforma Guru e tenha à mão tudo o que você precisa para rodar seu negócio digital https://adm.to/3UyznUZ COMPLIANCE Confira os cursos e formações da Petroshore e transforme sua carreira https://adm.to/3CwlrEJ MENOS IMPOSTOS Saiba como a TelliCoJus pode ajudar sua empresa a reduzir a carga tributária e ganhar eficiência https://adm.to/3Z69ZZh Sobre o entrevistadoAndré Lado Cruz é CEO e fundador da Digital Manager Guru, uma plataforma completa de checkout e gestão de vendas online. Ele acumula quase duas décadas de experiência no segmento digital e e-commerce, com passagens pela Vivo, IG e VTEX.See omnystudio.com/listener for privacy information.

The latest episode of the RETHINK Retail Podcast is here! Top Retail Expert Ron Margulis sits down with Daniela Jurado, Executive Vice President of North America at VTEX, to discuss how global shifts and evolving consumer behaviors are reshaping the industry. From live shopping to adapting to recent trade policies, this episode is packed with strategies for forward-thinking retailers.

En esta episodio de E commerce Rockstars, Alejandro Colín, vicepresidente de Desarrollo de Negocios y Alianzas de VTEX para el North Latam, delinea algunas de las principales tendencias en soluciones digitales que las y los líderes del e commerce deben seguir para tener éxito Platicamos de compostable commerce, omnicanalidad, evolución, IA y más. Es momento de ponerse los audífonos y escuchar este nuevo episodio. Conducido por Genaro Mejía.

The following article of the e-commerce & retail industry is: “Mexican SMEs and The Path to the Global Digital Ecosystem” by Marcos Pueyrredon, President, Co-Founder and Global Executive SVP, Ecommerce Institute, VTEX.

Welcome to Season 3 of The J Curve, a podcast about entrepreneurship in Latin America. My guest today is ⁠Andre Maciel⁠, founder of the Brazilian venture capital firm ⁠Volpe Capital⁠, whose current and former portfolio includes the likes of Vtex, CRM&Bonus, Connectly, and Atlas Governance. Before starting Volpe, André was the founding managing investment partner at SoftBank Latin America, and prior to that, he spent nearly 17 years in investment banking and private equity at JP Morgan. This is a special conversation where we dive into the evolution of startup investing in Brazil and Latin America, unpack various exit strategies, and set realistic return expectations for portfolio managers. We also explore AI's transformative role in boosting productivity, particularly in sectors like tax prep and automation. Finally, we discuss why LATAM is such a hotbed for innovation, offering tech giants like Google and Meta an incredible $700 billion market opportunity. In today's episode we discuss: 1. AI's Big Bet: why the application of AI is a critical factor in unlocking productivity in Latin America?  2. The $700B question for Meta, Google and ByteDance: why Brazil is big tech's most wanted market? 3. The 2021 exit gap: how LATAM VCs missed a golden opportunity to deliver LP returns? 4. The path forward: How can Latin America cultivate a robust local LP market? 5. LATAM vs. Silicon Valley: What sets their founders apart? If you would like to get more insight from LatAm's leading tech founders and investors, subscribe to our new ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.  Follow Olga on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Olga is an entrepreneur, venture capital investor, mentor at Techstars and founder at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The J Curve⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Latin America's leading English speaking podcast about tech builders. She's been investing in the USA, SEA and Latin America for over 13 years. Companies she backed include tech unicorn ClassPass (acquired by Mindbody) and Vitalk (acquired by Gympass).

O Morse foi até a Estônia para conhecer o país mais digitalizado do mundo! E reunimos todos os principais conceitos e aprendizados do país que usou dados e digitalização para transformar o país Apple e Samsung negociam com o Banco Central para oferecer Pix por aproximação em suas carteiras digitais sem regulação do órgão Bloqueio do X afeta negócios digitais no Brasil, afirmam especialistas AWS lança GenAI Loft em São Paulo para acelerar a inovação de startups digitaliza.ai cria lista interativa reunindo 25 empresas e startups digitais do Brasil que fizeram parte da missão Google Cloud International Expedition 2024  Valor de mercado da Nvidia despenca R$ 1,5 tri e fortuna do CEO encolhe R$ 530 bi em apenas um dia Observatório Brasileiro de Inteligência Artificial é lançado com foco em otimizar o uso, o impacto e os resultados da tecnologia Microsoft anunciará a 'próxima fase do Copilot' em evento de setembro VTEX adquire Weni para fortalecer CX e pós-venda Plaza levanta R$ 5,5M para emplacar IA no setor imobiliário Neon levanta mais de R$ 500 milhões em nova rodada Gringo recebe investimento de R$ 70 milhões   Ume atrai o Paypal com investimento de U$ 15 milhões E um resumo das principais notícias de tecnologia e inovação aplicadas aos negócios. Acesse as notícias: https://morse-news.com/ ——————- Assine gratuitamente nossos conteúdos: http://www.morse.news/audio ——————- Para recomendação de pauta, críticas, sugestões e parcerias: contato@morse.news ——————- Oferecimento O Morse Audio News de hoje é oferecido por digitaliza.ai. Acesse www.digitaliza.ai o marketplace de soluções para digitalizar negócios.See omnystudio.com/listener for privacy information.

Quais são as boas práticas em procurement que realmente fazem a diferença? Como a inovação e a tecnologia estão transformando o mundo de suprimentos? Hoje, Ricardo Pereira conversa com Herbert Escobedo Piedra, palestrante e especialista em procurement, que compartilha suas experiências e insights sobre o setor.Herbert nos conta sua trajetória desde o Peru até o Brasil, onde se destacou na área de compras, passando por grandes empresas como Ambev e Vtex. Ele destaca a importância de programas de trainee para uma visão holística dos negócios e como isso influenciou sua escolha pela área de compras.Discutimos também a relevância da matriz de Kraljic na categorização de compras, a importância de entender as necessidades da empresa para aplicar as melhores práticas, e a transformação digital que está moldando a área de suprimentos na Vtex. Herbert explica como a colaboração com áreas técnicas e o uso de metodologias como Lean Six Sigma podem gerar valor e melhorar a eficiência.Além disso, falamos sobre a estruturação de uma área de compras, a gestão de indicadores e a necessidade de pensar além do básico para realmente agregar valor ao negócio.Não perca! Ouça agora em nosso podcast!

Welcome to today's episode where we're going to look at the strategies behind enhancing customer e-commerce engagement while streamlining business operations with Dani Jurado, Executive Vice President of North America at VTEX, a digital commerce platform. About Dani Jurado Daniela Jurado is currently VTEX's Executive Vice President of North America. Throughout her digital career at VTEX, she has worked directly with brands such as Adidas, Whirlpool, Miriade, OBI, and others, accumulating experience in different verticals such as fashion, DIY, electronics, home appliances, etc, and in three different regions: Latin America, EMEA where performed as the GM for 3 years, and North America. Daniela has a specialization in Business Management and Internationalization from the FIA Business School in Brazil, mentors other women who seek insertion in the technology area through the Women in Tech program, and is also a guest lecturer for MBA formation programs for some top-level US universities, such as Northeastern University and the University of Louisville. RESOURCES VTEX website: https://vtex.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Register now for the Medallia CX Day Webinar: Building Loyalty: How Top Brands Create Forever Customers with CX. Greg Kihlström will be moderating this discussion with CX experts. Register now (it's free) Don't miss the Mid-Atlantic MarCom Summit, the region's largest marketing communications conference. Register with the code "Agile" and get 15% off. Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Explore how the new wave of Chinese e-commerce is shaking up global retail! In this episode of the RETHINK Retail Podcast, Rick Watson of RMW Commerce sits down with retail experts Tom McFadyen from McFadyen Digital and Santiago Naranjo Alvaréz from VTEX. Get ready for a detailed discussion on how Chinese marketplaces are reshaping digital retail and what it means for brands everywhere. Join us for enlightening commentary on navigating the e-commerce scene and what lies ahead for the international market. Key Insights: - Emerging Chinese Retail Giants: Discover how the rise of Chinese players like SHEIN and Temu, along with widespread access to Chinese manufacturing, is disrupting traditional supply chains and transforming global retail. - Collaborative Commerce: Understand how collaborative commerce is enabling retailers to compete with major players by connecting with various suppliers and brands. - Speed and Accessibility: See the significance of fast delivery in today's e-commerce environment and how it influences consumer choices. - Retail Media and Social Selling: Explore the shift from traditional paid advertising to influencer marketing and social selling as key drivers of revenue and engagement. Ready to join the GRL community? Nominate yourself or another retail executive to join the community today: http://www.globalretailleaders.com

Welcome to Season 3 of The J Curve, a podcast about entrepreneurship in Latin America. My guest today is Geraldo Thomaz, founder and co-CEO at NYSE-traded enterprise e-commerce platform VTEX. VTEX is an incredible example of Brazilian company that grew to become a global player in a digital commerce with Walmart, Coca-Cola and L'Oreal among customers. Prior tp going public in 2021 VTEX raised over $360m in capital from the likes of Softbank, Riverwood Capital, Tiger Global and Endeavor Catalyst. In our conversation, we dive into the importance of intentionally targeting your customer segment, the transformative journey of a CEO leading a publicly traded company, and the critical need to maintain core fundamentals, even in the toughest times. In today's episode we discuss: 1. From zero to Walmart: key strategies for landing enterprise customers 2. Optimize for scalability: key trade-offs VTEX made for global growth 3. Building a high-performing partnership: trust, complementary skills, and a divide-and-conquer management approach 4. From Founder to Public Company CEO: main lessons on leadership transformation 5. Take LatAm to the World: how to inspire global entrepreneurial ambitions in the region? If you would like to get more insight from LatAm's leading tech founders and investors, subscribe to our new ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.  Follow Olga on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Olga is an entrepreneur, venture capital investor, mentor at Techstars and founder at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The J Curve⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Latin America's leading English speaking podcast about tech builders. She's been investing in the USA, SEA and Latin America for over 13 years. Companies she backed include tech unicorn ClassPass (acquired by Mindbody) and Vitalk (acquired by Gympass). --- Send in a voice message: https://podcasters.spotify.com/pod/show/olgamaslikhova/message

Recently all the main analysts have pointed VTEX as one of the main leaders in B2C and B2B. Can you explain the main reasons that have positioned you so well?  In your previous question, you mentioned the architecture focus and how this influences how your customers evaluate your support. Can you explain more about that?   Which would you say is VTEX's sweet spot?  Recently you guys holded VTEX DAY with around 23,00 participants there. Can you tell us what this is about and also what were the main takeaways from it?  You mentioned an US delegation coming this year to VTEX DAY. Please share some of those names and projects you are implementing in North America. 

VTEX is known for its agility in helping businesses adapt to evolving market demands. Can you share some examples of how VTEX has enabled companies to quickly pivot their digital commerce strategies to meet changing customer needs? Multi-channel commerce is becoming increasingly important in today's digital landscape. How does VTEX empower businesses to seamlessly integrate and manage commerce experiences across various channels and touchpoints? VTEX's headless architecture is a key feature that enables businesses to create content-rich shopping experiences. Can you explain how this architecture works and provide examples of how businesses have leveraged it to enhance their online presence? Speed to market is crucial in the fast-paced world of e-commerce. How does VTEX streamline the implementation process for businesses, and what are some strategies companies can use to maximize the efficiency of their digital commerce initiatives with VTEX? Can you share any success stories or case studies that showcase the tangible results businesses have achieved by partnering with VTEX? How have these companies leveraged VTEX's platform to drive growth, increase sales, or improve customer satisfaction?

 Paulo Passoni es socio director de Valor Capital Group, un fondo de venture capital y growth equity que invierte en Brasil, Latinoamérica y Estados Unidos.Antes de Valor, Paulo desempeñó un papel protagónico en el desarrollo del ecosistema de capital de crecimiento de Latinoamérica como socio gerente de SoftBank, gestionando su fondo LatAm de 8.000 millones de dólares. Paulo invirtió y fue miembro del consejo de varios unicornios brasileños, como VTEX, Loggi y Creditas. En este episodio, hablamos sobre los principios de inversión no obvios que ha aprendido a lo largo de su carrera, por qué es optimista sobre el ecosistema de crecimiento y emprendimiento de América Latina, a diferencia de otros inversores, y sus reflexiones sobre su tiempo en Softbank. También discutimos sus frameworks para invertir en empresas en fase de crecimiento en Brasil y América Latina, incluidos los mercados,los modelos de negocio, las métricas y los equipos; y cómo esto ha cambiado desde 2020 y 2021.Síguenos en el canal de "The Startupeable Show" en Spotify:

With over 25 years of experience in the e-commerce industry, Brent is the President and Founder of ContentBasis LLC, a cutting-edge startup that helps businesses optimize their content discovery through predictive analytics and human expertise. ContentBasis is a unique solution that combines advanced technology and human talent to enhance clients' digital footprint and customer experience. Throughout his career, Brent has been a serial entrepreneur, a keynote speaker, and a fervent advocate for outstanding e-commerce solutions. He started his first eCommerce website in 1995 and later co-founded and led Wagento, a top Adobe Commerce Agency in the Americas. He has also been recognized as a Magento Master for five consecutive years for mentoring the Magento community and delivering exceptional projects. As a podcast host and a global speaker, He shares insights and best practices on various topics related to e-commerce development, project management, and customer experience.He is also an active Entrepreneurs Organization (EO) member and a passionate endurance athlete. 27 Marathon, 1 Ultra Marathon, 6 Majors, and one Ironman.In This Conversation We Discuss: [00:41] Intro[01:08] Exploring Ecommerce platforms[02:31] Talk Commerce's immersive podcast world[03:07] Crafting human-centered content solutions[04:58] Customizing solutions: AI for specific needs[05:57] Data-driven strategies: leveraging sales insights[08:06] Refining AI output for accuracy in content[10:12] Experimental success via testing SEO strategies[13:14] Evolving SEO: Beyond keyword stuffing[14:58] Establishing authority through content expertise[16:19] Addressing key concerns across platforms[17:57] Finding your USP and thinking outside the box[18:49] Tracking new and lost keywords[20:21] Staying ahead & doubling down on niches[21:10] Diversifying content: exploring audio & video[22:25] Exploring AI in podcasts[24:03] Exploring creativity beyond content creation[25:15] Get in touch with Talk Commerce & Content BasisResources:Subscribe to Honest Ecommerce on YoutubeEmpowering entrepreneurs and marketers for success talk-commerce.com/Unique solution that combines advanced technology and human talent contentbasis.io/Follow Brent Peterson linkedin.com/in/brentwpeterson/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

VTEX, Q3 2023 Earnings Call, Nov 07, 2023

Jota Jota Podcast de hoje está especial! 2ª edição do episódio com Alfredo Soares, o visionário por trás da Loja Integrada e VP da VTEX. Alfredo vai compartilhar suas experiências valiosas, insights e estratégias que transformaram o cenário do e-commerce e do marketing no Brasil. Se você quer aprender mais sobre marketing de influência, empreendedorismo, vendas, marca e branding, prepara papel e caneta! Inscreva-se no canal e ative as notificações para não perder nenhum vídeo. Mande para um amigo que ama podcast também!

In this episode (originally published Jan 3, 2023), Miguel Armaza brings you a curated selection from the best lessons, reflections, and secrets on how to build and manage an amazing board of directors. Whether you're a CEO managing a board, an investor who sits on several, an independent board director, or you just want to learn,  we hope you find it helpful.Over the last of last 12 months, one of the common themes across many episodes, has been to learn about the best practices of corporate board management. Several of our guests have sat or currently sit on the board of some of the most incredible firms in the world and they had a lot to say about it.In this episode, you will hear from:Martin Escobari, Co-President of General AtlanticRenaud Laplanche, Co-Founder & CEO of UpgradePaulo Passoni, Head of Growth Investing at Valor Jackie Reses, CEO of Lead BankMatt Harris, Partner at Bain Capital VenturesDave Nangle, Managing Partner of VEFCollectively, they sit or have sat on the boards of Nubank, Alibaba, Lending Club, dLocal, XP, Upgrade, Incode, VTEX, Affirm, Quinto Andar, Billtrust, Justworks, Creditas, Finix, Acorns, Konfio, and many more.They discuss three main topics:Importance of Diversity in The Board RoomMost of the Work is Done Outside the Board MeetingBuild Your Board Early and Make Sure It Feels Like Any Other Great Team at the CompanyWant more podcast episodes? Join me and follow Fintech Leaders today on Apple, Spotify, or your favorite podcast app for weekly conversations with today's global leaders that will dominate the 21st century in fintech, business, and beyond.Do you prefer a written summary, instead? Check out the Fintech Leaders newsletter and join almost 60,000 readers and listeners worldwide!Miguel Armaza is Co-Founder and General Partner of Gilgamesh Ventures, a seed-stage investment fund focused on fintech in the Americas. He also hosts and writes the Fintech Leaders podcast and newsletter.Miguel on LinkedIn: https://bit.ly/3nKha4ZMiguel on Twitter: https://bit.ly/2Jb5oBcFintech Leaders Newsletter: bit.ly/3jWIp

Nearshoring: la nueva fibra de FUNO, $15 mil millones a invertirse en NL y el potencial de México; de dónde vienen las remesas; Finsus adquiere a LlaveCredit; VTEX; MBAs en EUA; 'feedforward'.Prueba Whitepaper 30 días gratis http://whitepaper.com.mx/30day

VTEX, Q2 2023 Earnings Call, Aug 08, 2023

VTEX - Analyst/Investor Day

VTEX, Q1 2023 Earnings Call, May 09, 2023

Um resumo das principais notícias de tecnologia e inovação aplicadas aos negócios. Acesse as notícias: http://bit.ly/MorseNews230605 ——————- Assine gratuitamente nossos conteúdos: http://www.morse.news/audio ——————- Para recomendação de pauta, críticas, sugestões e parcerias: contato@morse.news ——————- Oferecimento O Morse Audio News de hoje é oferecido por digitaliza.ai. Acesse www.digitaliza.ai o marketplace de soluções para digitalizar negócios.

Inscreva-se agora no Maior Programa de Vendas do Brasil >> https://vende.cc/2QU Venda é postura, comportamento, fome de vencer. No episódio de hoje entrevistamos Alfredo Soares, vendedor raiz e um dos principais especialistas em e-commerce do país. Cofundador e mentor do G4 Educação, sócio da VTEX, maior plataforma de e-commerce da América Latina. Autor dos best-sellers “Bora Vender” e “Bora Varejo”. Neste episódio mergulhamos nos bastidores do mundo das vendas, falamos sobre negociação, gestão emocional e disciplina, que são fundamentais para prosperar em meio à montanha-russa das vendas. Exploramos também a importância do comprometimento com resultados consistentes, debatemos a dinâmica entre a competição entre os membros de uma equipe e o desenvolvimento de uma performance profissional de alto nível. Se você deseja vender e trazer prosperidade para a sua vida e o seu negócio, este episódio é uma fonte indispensável de conhecimento e inspiração. Ouça e compartilhe o episódio nas redes sociais. Hosts: @caiocarneiro e @fabisawaya Convidado: @alfredosoares Siga o Fodcast no Instagram: https://instagram.com/fod.cast Até a próxima segunda!

Adquira meu livro Lugar de Potência: Lições de carreira e liderança de mais de 10 mil entrevistas, cafés e reuniões

As we begin the second decade of the digital shelf, focus has shifted from ecommerce and digital as a side experiment, to being a front and center part of the overall business. That means we must drive the process towards efficiency, cost control, and profitability for it to be sustainable. That's why we have made April Profitability for the podcast, and Lauren Livak and I kick it off with analysis and insights from Jordan Jewell, former IDC commerce analyst and now analyst in residence at commerce platform provider VTEX.

Do you know an eCommerce platform that was the hottest before the .com bubble? Do you know an eCommerce platform that has personalization built as part of its core before personalization was a thing? Do you know an eCommerce platform that had a market valuation of $11 billion but now has less than $100 million in revenue? Do you know an eCommerce platform that has a very tight relationship with Microsoft and is often installed with Microsoft Dynamics 365? Do you know an eCommerce platform that is really strong with multi-country workflows in regulated industries? If you guessed Intershop, then you are right.In today's episode, we invited a panel of industry experts for a live discussion on LinkedIn to conduct an independent review of Intershop's capabilities. We covered many grounds including its unique position in the market with B2B companies and the history of how it was one of the hottest products once upon a time but then ended up being just a moderate success among ecommerce platforms. Finally, we compared its capabilities with some of the modern headless platforms such as commercetools, fabric, and VTEX.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.