Entrepreneurial Thought Leaders

Jenny Lay-Flurrie is chief accessibility officer at Microsoft. Her team is at the forefront of creating positive experiences that apply technology to make a difference in the world and in the lives of individuals, from how Microsoft hires and supports people with disabilities in employment to innovative technology that aims to revolutionize what's possible for people with disabilities. In this conversation with Stanford adjunct lecturer Ravi Belani, Lay-Flurrie discusses the importance of strategically approaching accessibility and purposefully including people with disabilities in employment and innovation.

Josh Makower, MD, is the Boston Scientific Applied Bioengineering Professor of Medicine and of Bioengineering at the Stanford University Schools of Medicine and Engineering, and is the director and co-founder of the Stanford Byers Center for Biodesign. In this conversation with Stanford adjunct lecturer Ravi Belani, Makower unpacks the center's biodesign process and encourages entrepreneurs to find opportunities in the world of health technology innovation.--------------------Stanford eCorner content is produced by the Stanford Technology Ventures Program. At STVP, we empower aspiring entrepreneurs to become global citizens who create and scale responsible innovations.CONNECT WITH USTwitter: https://twitter.com/ECorner LinkedIn: https://www.linkedin.com/company/stanfordtechnologyventuresprogram/ Facebook: https://www.facebook.com/StanfordTechnologyVenturesProgram/ YouTube: https://www.youtube.com/user/ecorner LEARN MOREeCorner Website: https://ecorner.stanford.edu/STVP Website: https://stvp.stanford.edu/Support our mission of providing students and educators around the world with free access to Stanford University's network of entrepreneurial thought leaders: https://ecorner.stanford.edu/give.

John Felts is the co-founder and CEO of Cruz Foam, which produces bio-benign foam and eco-friendly alternative packaging solutions that power key industry leaders to be the catalyst for a cleaner environment. In this conversation with Stanford adjunct lecturer Toby Corey, Felts shares how his engineering studies and career led him to launching a startup, and offers advice for new tech entrepreneurs learning how to pitch to investors and build scalable solutions.

Kristen Fortney is the co-founder and CEO of BioAge Labs, a clinical-stage biotechnology company developing a pipeline of treatments to extend healthy lifespan by targeting the molecular causes of aging. In this conversation with Stanford adjunct lecturer Toby Corey, Fortney discusses strategies for reducing risk along the path to developing world-changing therapies.--------------------Stanford eCorner content is produced by the Stanford Technology Ventures Program. At STVP, we empower aspiring entrepreneurs to become global citizens who create and scale responsible innovations.CONNECT WITH USTwitter: https://twitter.com/ECorner LinkedIn: https://www.linkedin.com/company/stanfordtechnologyventuresprogram/ Facebook: https://www.facebook.com/StanfordTechnologyVenturesProgram/ YouTube: https://www.youtube.com/user/ecorner LEARN MOREeCorner Website: https://ecorner.stanford.edu/STVP Website: https://stvp.stanford.edu/Support our mission of providing students and educators around the world with free access to Stanford University's network of entrepreneurial thought leaders: https://ecorner.stanford.edu/give.

Alfred Lin is a partner at Sequoia Capital, where he focuses on consumer and enterprise investments and co-leads Sequoia's early-stage investment business in the United States and Europe. In this conversation with Stanford adjunct lecturer Ravi Belani, Lin offers advice for aspiring entrepreneurs and early-stage founders who want to identify worthwhile ideas and seed excellence in their startups.--------------------Stanford eCorner content is produced by the Stanford Technology Ventures Program. At STVP, we empower aspiring entrepreneurs to become global citizens who create and scale responsible innovations.CONNECT WITH USTwitter: https://twitter.com/ECorner LinkedIn: https://www.linkedin.com/company/stanfordtechnologyventuresprogram/ Facebook: https://www.facebook.com/StanfordTechnologyVenturesProgram/ YouTube: https://www.youtube.com/user/ecorner LEARN MOREeCorner Website: https://ecorner.stanford.edu/STVP Website: https://stvp.stanford.edu/Support our mission of providing students and educators around the world with free access to Stanford University's network of entrepreneurial thought leaders: https://ecorner.stanford.edu/give.

Jorge Rios is the founder and CEO of Bridgefy. Bridgefy's technology helps millions of people around the world use mobile apps without an internet connection, through Bluetooth-based mesh networks for mobile. In this conversation with Stanford adjunct lecturer Ravi Belani, Rios shares how his company's success is rooted in a distinctly international approach to entrepreneurship.Stanford eCorner content is produced by the Stanford Technology Ventures Program. At STVP, we empower aspiring entrepreneurs to become global citizens who create and scale responsible innovations.CONNECT WITH USTwitter: https://twitter.com/ECorner LinkedIn: https://www.linkedin.com/company/stanfordtechnologyventuresprogram/ Facebook: https://www.facebook.com/StanfordTechnologyVenturesProgram/ YouTube: https://www.youtube.com/user/ecorner LEARN MOREeCorner Website: https://ecorner.stanford.edu/STVP Website: https://stvp.stanford.edu/Support our mission of providing students and educators around the world with free access to Stanford University's network of entrepreneurial thought leaders: https://ecorner.stanford.edu/give.

Patrick Schmitt and Jenny Xia Spradling are the co-founders and co-CEOs of FreeWill, a social venture that has helped charitable organizations generate more than $5 billion in new planned gifts, stock gifts, and qualified charitable distributions. In this conversation with lecturer Toby Corey, Schmitt and Spradling discuss how they've built values such as kindness into their company from the beginning, and how entrepreneurs can use their company's values and mission to drive fundraising and growth.

Irma Olguin, Jr. is the CEO and co-founder of Bitwise Industries, a startup founded in Fresno, California that aims to create diverse tech workforces that can reinvigorate underestimated cities across the United States. Morgan Simon is a founding partner of Candide Group, which works with families, foundations, athletes, and cultural influencers who want their money working for justice. She is also the author of Real Impact: The New Economics of Social Change. In this conversation with Stanford associate professor Chuck Eesley, Olguin and Simon discuss how impact investors can help a startup grow and how impact-driven organizations can shape the technology sector into a force for equity and social change.

Ranjay Gulati is the Paul R. Lawrence MBA Class of 1942 Professor of Business Administration and the former unit head of the Organizational Behavior Unit at Harvard Business School. He is an expert on leadership in turbulent times, and his latest book, Deep Purpose: The Heart and Soul of High-Performance Companies (Harper Collins, February 2022), shows how companies can embed purpose to deliver impressive performance benefits that reward customers, suppliers, employees, shareholders, and communities alike. In this conversation with Stanford adjunct lecturer Ravi Belani, Gulati discusses strategies for articulating a deep purpose and infusing it into company actions and culture.

Russ Altman is the Kenneth Fong Professor of Bioengineering, Genetics, Medicine, Biomedical Data Science and (by courtesy) Computer Science at Stanford University. His primary research interests are in the application of computing to problems relevant to medicine. Kim Branson is a senior vice president and Global Head of Artificial Intelligence and Machine Learning at GSK, where he leads the GSK.ai team, a group of nearly 100 machine learning researchers and engineers who are pioneering the application of AI to drug discovery and development. In this conversation with Stanford adjunct lecturer and STVP Director of Principled Entrepreneurship Jack Fuchs, Altman and Branson discuss how ethics and principles can shape innovation at the intersection of AI and drug development.

A lawyer, public policy expert, and tech entrepreneur, Paola Santana is the founder and CEO of GLASS, a software ecosystem using artificial intelligence to power high-performing governments. Her work includes engaging with The White House, the United States Congress, the FAA, and NASA to enact regulatory frameworks for new transportation technologies, and developing public infrastructure projects in Latin America. Previously, she co-founded the autonomous drone pioneer Matternet. In this conversation with Stanford adjunct lecturer Ravi Belani, Santana traces her unique path into entrepreneurship and shares her passion for solving difficult systemic challenges.

Alongside his wife Crystal, Chris Sacca built Lowercase Capital into an extraordinarily successful VC firm, leveraging very early-stage investments in transformational technology companies like Twitter, Uber, Instagram, and Stripe. He retired in 2017, but came out of retirement to head up the science and investing team at Lowercarbon Capital, which is pursuing ambitious solutions to the climate crisis through innovation in energy, building materials, transportation, food, industrial chemicals, reforestation, and more. In this conversation with Stanford adjunct lecturer Ravi Belani, Sacca discusses how he found such success in early-stage investing, and explains why he thinks we're entering a golden age of tech-driven climate solutions.

Payal Kadakia is the founder of ClassPass, the health and wellness app that ​​connects users to fitness classes and other health-positive experiences in 30 countries worldwide. Kadakia is also the founder and artistic director of The Sa Dance Company. Kadakia's first book, LifePass: Drop Your Limits, Rise to Your Potential, is forthcoming in February 2022. In this conversation with Stanford adjunct lecturer Ravi Belani, she discusses reconciling her dual identities as a business leader and a dancer and her belief that we are our most successful when we bring our whole selves to work.

Jessica McKellar is the founder and CTO of Pilot, an accounting firm powered by software that has raised more than $160 million in venture capital funding. She also founded Zulip, a group collaboration tool that was acquired by Dropbox in 2014, and Ksplice, which was acquired by Oracle. In this conversation with Stanford adjunct lecturer Emily Ma, McKellar discusses her 15-year journey founding three startups with her co-founders, as well as her passion for creating opportunities for the previously incarcerated.

Josh Giegel is the co-founder of Virgin Hyperloop, a company dedicated to making hyperloop transportation a reality. Giegel founded the company in 2014, when hyperloop was an idea on a whiteboard in a garage. A little over two years later, Virgin Hyperloop built a full-scale prototype. Previously, at SpaceX, Giegel led the successful testing of six different rocket engines. He then shifted to leading research activities at Echogen Power Systems. In this conversation with Stanford adjunct lecturer Emily Ma, Giegel shares his entrepreneurial story and explains how his personal mission statement shaped each step of the journey.

Alexandr Wang is the founder and CEO of Scale AI. He founded Scale while at MIT at the age of 19, after recognizing that he could accelerate companies' abilities to deploy AI by combining a machine learning-powered data labeling system with human insight to ensure that models are trained on high-quality, trusted datasets. In this conversation with Stanford adjunct lecturer Emily Ma, Wang discusses the essential role of high-quality data in building powerful, useful, and unbiased AI and machine learning systems.

Sara Menker is the founder and CEO of Gro Intelligence, which uses data, analytics, and forecasting models to inform companies involved in the agricultural supply chain and organizations impacted by climate change. Hans Tung is a managing partner at GGV Capital, focusing on early-stage investments across the global digital economy. In this conversation with Stanford adjunct lecturer Emily Ma, Menker and Tung discuss the skills, tactics and technologies needed to solve complex, systemic challenges.

James Joaquin is the co-founder and managing director of Obvious Ventures, leading the team's investments focused on plant-forward approaches to food (like Beyond Meat), “good for you” consumer goods (like Olly), and companies at the forefront of how people find and do their best work (like Incredible Health). Joaquin has been working in venture capital since 2007. Prior to investing, he served as president and CEO of Xoom.com and president and CEO of Ofoto, and co-founded When.com. In this conversation with Stanford adjunct lecturer and STVP director of principled entrepreneurship Jack Fuchs, Joaquin discusses his commitment to “world positive investing” and his belief that many highly successful 21st century businesses will be devoted to solving the world's biggest problems.

Juliet Anammah is the chairwoman of Jumia Nigeria and the Chief Sustainability Officer of Jumia Group, the largest e-commerce platform in Africa and the first African tech startup to be listed on the NYSE. She previously served as the CEO of Jumia Nigeria for more than 4 years, overseeing the growth and transition of Jumia Nigeria from online retail to a full digital ecosystem that included marketplace, logistics and payments services. In this conversation with Darius Teter, executive director of Stanford Seed, Anammah explores the challenges of building a marketplace business in Africa as well as the huge untapped potential of e-commerce on the continent.

Daphne Koller is the CEO and founder of insitro, a machine learning-enabled drug discovery company. Previously, she was a professor of computer science at Stanford University for 18 years, co-founder and co-CEO of Coursera, and the Chief Computing Officer of Calico, an Alphabet company in the healthcare space. She received the MacArthur Foundation Fellowship in 2004. In this conversation with Stanford adjunct lecturer Ravi Belani, Koller examines the key turning points in her diverse and innovative career, and speaks about how she searched for the opportunities that would have the greatest impact on the world.

It's understandable that, amid a flurry of pitch meetings and rejections, founders might find themselves mystified about what venture capital investors want. However, according to Bessemer Venture Partners operating partner Jeff Epstein, it's actually very simple: They want to see a business that has the potential to grow exponentially, some evidence of traction, and a concrete plan for further de-risking the enterprise. As you de-risk the enterprise, he explains, you create opportunities for larger fundraising rounds.

Reshma Saujani is the founder of Girls Who Code and the Marshall Plan for Moms, and is the author of the forthcoming book Pay Up: The Future of Women and Work (and Why It's Different Than You Think). She has spent more than a decade building movements to fight for women and girls' economic empowerment, working to close the gender gap in the tech sector, and most recently advocating for policies to support moms impacted by the COVID-19 pandemic. In this conversation with Stanford adjunct lecturer Ravi Belani, Saujani discusses the root causes of the gender gap in tech and explores what companies and individuals still need to do to make the field more fair and equitable.

James Reinhart is the co-founder and CEO of thredUP, one of the world's largest online resale platforms. thredUP designed a digital resale experience that aims to take the work and risk out of thrift in an effort to make used clothes the new normal and create a more sustainable future for fashion. Prior to thredUP, he helped develop one of the nation's premier public schools, Pacific Collegiate School. In this conversation with Stanford adjunct lecturer Ravi Belani, Reinhart discusses how thredUp arrived at its business model, and explores the challenges, pivots, and insights that emerged during thredUP's decade-long journey to becoming a publicly traded company.

As the Chief Marketing Officer for companies that have included Twilio, Jive, Genpact, Nuance, and Genesys Telecommunications Laboratories, Lynda Kate Smith has owned go-to-market strategy and full marketing responsibilities across a diverse set of industries, particularly in the area of tech products and services. She is currently a consultant/fractional CMO for mParticle and Misty Robotics, and also teaches Global Entrepreneurial Marketing in Stanford University's School of Engineering. In this conversation with Stanford adjunct lecturer Ravi Belani, Smith walks listeners through the fundamental lessons of her Stanford class, using real-world examples to illustrate the importance of marketing in technology entrepreneurship.

Justin Kan is an entrepreneur and investor best known as the co-founder of Twitch. In 2006, Kan launched the live video service Justin.tv, a company that started when he strapped a camera to his head and streamed his life to the internet 24/7. Over the next 8 years, he and his co-founders turned the business into Twitch, which ultimately sold to Amazon in 2014 for $970 million. Kan has also founded half a dozen other companies, raising more than $500 million in venture capital, and invested in numerous startups, including Reddit, Cruise Automation, Bird, and Rippling. In this conversation with Stanford adjunct lecturer Ravi Belani, Kan discusses the highs and lows of his life in startups, and explores what both success and failure have taught him about building entrepreneurial resilience and finding satisfaction.

In a recent paper, Stanford professor Chuck Eesley and Notre Dame professor Yong Suk Lee observed that formal entrepreneurship education helped Stanford alumni founders raise more funding and scale more quickly than peers who received no formal entrepreneurship training. But entrepreneurship education didn't lead to a higher rate of startup creation itself. What should that finding mean for entrepreneurship educators? In this episodes, Eesley poses that question to three thought leaders devoted to training future innovators: Jon Fjeld of Duke's Innovation and Entrepreneurship Initiative, Hadiyah Mujhid of HBCUvc, and Elizabeth Brake of Venture for America. The conversations explore the many ways that entrepreneurship education can impact students and aspiring innovators — even if they never found a company themselves.

Ashley Flucas is the founder and general partner of Flucas Ventures. Based in West Palm Beach, Florida, the syndicate of around 2,000 angel investors has invested in more than 200 startups. Flucas, a graduate of Duke University and Harvard Law School, also serves as a partner at Jupiter, a Florida-based real estate finance fund with $3 billion in assets under management. In this conversation with Stanford associate professor Chuck Eesley, she explores how syndicates, platforms and digital networks are reshaping angel investing.

Jon Zieger is a co-founder and the executive director of Responsible Innovation Labs, a nonprofit working to create tools and standards to help innovative companies scale responsibly. He was previously the general counsel of Stripe, where he built and oversaw the company's legal, compliance, public policy, and corporate security functions and helped Stripe scale from a small startup to one of the largest fintech companies in the world. In this conversation with Stanford professor Riitta Katila, Zieger explains why Responsible Innovation Labs is developing frameworks for responsible technology innovation and explores what a principled 21st century technology ecosystem might look like.

Tom Eisenmann is the Howard H. Stevenson Professor of Business Administration at the Harvard Business School; Peter O. Crisp Chair of Harvard Innovation Labs; and faculty co-chair of the HBS Rock Center for Entrepreneurship, the Harvard MS/MBA Program, and the Harvard College Technology Innovation Fellows Program. In this conversation with Stanford professor Tom Byers, he shares insights from his book “Why Startups Fail: A New Roadmap for Entrepreneurial Success” (Currency, March 2021), which analyzes common patterns that sink both early- and late-stage startups, and also proposes a road map for deciding when to pull the plug and how to fail better.

Nicole Diaz is the Global Head of Integrity & Compliance Legal for Snap Inc., where her responsibilities include promoting ethical business standards and adherence to the Code of Conduct, managing risk in key areas such as anti-bribery and trade law, and leading internal investigations. In this conversation with Stanford professor Tom Byers, Diaz insists that ethics is a strategic imperative for 21st century businesses, and explores how the concept of “enlightened self-interest” can create a framework for better decision-making without requiring a commitment to pure (and unrealistic) altruism.

Jannick Malling is the co-founder and co-CEO of Public.com, an investing social network where members can own fractional shares of stocks and ETFs, follow popular creators, and share ideas within a community of investors. In this conversation with Stanford lecturer Toby Corey, Malling discusses building magical products in a highly regulated industry, turning company values into everyday tools, and why having two CEOs is sometimes better than having one.

Rudy Cline-Thomas is the managing director of Mastry, Inc., which brings together athletes and technology companies to create platform-building opportunities. A three-time NBA Champion, Andre Iguodala has played for the Miami Heat, the Golden State Warriors, the Denver Nuggets, and the Philadelphia 76ers. Off the court, Iguodala has invested in more than 50 companies through his firm F9 Strategies, including Zoom, Robinhood, Datadog, and Allbirds. In this conversation with Stanford lecturer Toby Corey, Iguodala and Cline-Thomas discuss the evolving career paths for athletes, the unique value athletes bring as tech investors, and their shared passion for closing America’s racial wealth gap.

Maëlle Gavet is the CEO of Techstars and the author of Trampled by Unicorns: Big Tech's Empathy Problem and How to Fix It (Wiley, 2020). In this conversation with Stanford lecturer Toby Corey, she explores how to deploy “ruthless empathy” in tech by combining big ambitions and cutting-edge ideas with a deep respect for other people.

Howie Liu is the co-founder and CEO of Airtable. Inspired by his own experiences learning to code and building customized business apps, he co-founded the company in 2013 to democratize software creation. Prior to that, he was the founder of Etacts, an intelligent CRM tool that was acquired by Salesforce. While Etacts was a furious one-year sprint to acquisition, Liu followed a very deliberate, long-term approach with his second startup. In this conversation with Stanford lecturer Ravi Belani, he offers advice to innovators who seek to create complex products that can’t be prototyped in a week-long hacking session.

Miriam Rivera is the co-founder and managing director of Ulu Ventures, a seed stage venture fund focused on IT startups. Previously, she was a vice president and deputy general counsel at Google, where she joined as the company’s second attorney. In this conversation with Stanford adjunct lecturer Heidi Roizen, Rivera discusses the state of diversity and inclusion in Silicon Valley, how she evaluates investment opportunities to eliminate bias, and the importance of great mentors.

Michelle Zatlyn is the co-founder, president, and Chief Operating Officer of Cloudflare, an internet security, performance, and reliability company that is on a mission to help build a better internet. In this conversation with Stanford lecturer Ravi Belani, Zatlyn discusses the intense challenges involved in scaling a high-growth business, and offers insights about how to find optimism and build a great team amid those challenges.

Othman Laraki is the co-founder and CEO of Color, a distributed healthcare and clinical testing company. From population genomics programs to high-throughput COVID-19 testing, Color provides the technology and infrastructure to power large-scale health initiatives. In this conversation with Stanford lecturer Toby Corey, Laraki discusses the genesis of Color, the immense challenges and opportunities in the healthcare sector, and Color’s race into COVID testing when the pandemic hit.

We're (almost) back in session! The Entrepreneurial Thought Leaders series returns on April 14, with a brand new lineup that includes Ulu Ventures managing director Miriam Rivera; Cloudflare co-founder, president and COO Michelle Zatlyn; and the Miami Heat’s Andre Iguodala.

In our first-ever ETL Research bonus episode, we look at one of the first empirical studies of lean startup. In a recent paper published in the Strategic Entrepreneurship Journal, researchers Michael Leatherbee and Riitta Katila find that lean startup’s emphasis on “customer discovery” — that is, directly testing business hypotheses with potential costumers during product development — does help teams converge on business ideas. They also find that MBAs are both hesitant to embrace the method and especially successful when they choose to employ it. Katila is a professor in Stanford’s Department of Management Science and Engineering and research director of the Stanford Technology Ventures Program, and Leatherbee is a professor at the Pontificia Universidad Católica de Chile as well as President of the Advisory Board for Startup Chile. In this conversation they are joined by Stanford adjunct professor Steve Blank, whose Lean Launchpad class and 2003 book The Four Steps to the Epiphany were foundational to the lean startup movement.

Hemant Taneja is a managing director at General Catalyst, and has been an early investor in market-leading companies like Digit, Grammarly, Gusto, Livongo, Mindstrong, Samsara, Snap, and Stripe. His 2018 book Unscaled articulates the need for accountability, transparency, and explainability in AI technologies, and his 2020 book UnHealthcare proposes a new model for impactful healthcare innovation. He is also the author of the influential Harvard Business Review article “The Era of ‘Move Fast and Break Things’ is Over.” In this conversation with Stanford professor Tom Byers, Taneja discusses recent technological paradigm shifts, and urges founders and investors to build responsibly and drive positive social change by measuring and valuing impact as much as financial returns.

In January 2019, Aicha Evans was named CEO of autonomous vehicle startup Zoox, which was acquired by Amazon in 2020. Prior to joining Zoox, Evans served as Senior Vice President and Chief Strategy Officer at Intel, where she drove Intel’s transformation from a PC-centric company to a data-centric company. In this conversation with Stanford adjunct lecturer and former Zoox board member Heidi Roizen, Evans discusses building cutting-edge technology in a crowded market, dealing with skeptics, and leading an innovative team.

While attending Harvard Business School, Katrina Lake saw an opportunity to combine data science with human stylists to reinvent the retail space. Lake founded Stitch Fix in 2011 to help women everywhere discover and explore their style through a truly client-focused shopping experience. In this conversation with Stanford lecturer Ravi Belani, Lake discusses experiencing and fighting bias, achieving massive and unexpected financial success, and leading with authenticity.

David Rogier is the founder and CEO of MasterClass, a streaming platform that allows members to watch video lessons from top-performing professionals like Steph Curry, Margaret Atwood, Martin Scorsese, Sarah Blakely and Serena Williams. In this conversation with Stanford lecturer Ravi Belani, Rogier discusses why he created MasterClass; how he engaged the right investors, advisors, and talent; and how he dealt with hundreds of people telling him that his idea was impossible.

Vlad Tenev is the CEO and co-founder of Robinhood, a fast-growing brokerage platform giving millions of people access to investment opportunities and financial tools. In this conversation with Stanford lecturer Ravi Belani, Tenev offers a behind-the-scenes view of high-stakes decisions related to the GameStop crisis, discusses the future of the financial services industry, and reflects on both past missteps and ongoing efforts to innovate at Robinhood and transform securities trading in the 21st century.

Stephanie Lampkin, a TEDx speaker and former downhill ski racer, is the founder and CEO of Blendoor, which creates enterprise software that leverages augmented intelligence and people analytics to mitigate unconscious bias in hiring. Her 15-year career in the tech industry has included founding two startups and working in technical roles at Lockheed, Microsoft, and TripAdvisor. In this conversation with Stanford lecturer Emily Ma, she discusses her experiences as a Black woman in tech, the importance of expanding our social graphs to solve diversity challenges, and why she’s largely opted out of chasing traditional venture capital.

Tony Mugavero is the co-founder and CEO of Rad (formerly known as Littlstar), a consumer streaming platform delivering live and on-demand Esports, music, comedy and sports. A veteran of the content streaming space, Mugavero has witnessed virtual reality’s transformation from an over-hyped new technology into a growing, real-world consumer experience. In this conversation with Stanford lecturer Emily Ma, he discusses how to build a sustainable business in a cutting-edge niche, why relationships are central to entrepreneurship, and how Rad has thrived amid the bumpy progress of VR.

Alyssa Ravasio is the founder and CEO of Hipcamp, a platform for booking outdoor stays, from national parks to blueberry farms. Hipcamp partners with private landowners to unlock more ways for people to get outside, while also preserving land and ecosystems. In this conversation with Stanford lecturer Emily Ma, Ravasio discusses the early days of Hipcamp, analyzes several major pivots, and unpacks the values that drive the company.