I’m Lynette Marie, an online fitness coach who also puts my business savvy to work helping other women grow their own coaching businesses. In other words, I’m a champion for women looking to get their lives together, whether that’s with health and wellness or building a thriving business – because you deserve to have it all. In this podcast, I’ll dive into topics related to health, nutrition and fitness, but you’ll also hear stories about my marriage, my spiritual journey and the mindset shifts I’ve made that help me keep it all together. Plus, I’ll share what I’ve learned as a business owner and coach after more than 7 years in the online arena. You’re not a one-size-fits-all person, and neither is this podcast – and I hope you’ll join me as I explore all the ways we can live our best lives, together.
The Balance & Thrive podcast hosted by Lynette is a breath of fresh air in the world of fitness and mindset podcasts. While I may not be a fitness coach myself, I found the principles shared by Lynette to be universal and applicable to my own business endeavors. What sets this podcast apart is Lynette's down-to-earth perspective and genuine approach to sharing her knowledge and experiences. Her positive affirmations podcast episode was particularly enjoyable and inspiring.
One of the best aspects of The Balance & Thrive podcast is Lynette's relatability and openness. She has a way of making you feel like you're having a conversation with your best friend while providing valuable advice and insights on various topics such as business, fitness, and everyday life. Her authenticity shines through in each episode, making it easy to connect with her message.
However, one potential downside is that some episodes may feel repetitive if you have been following Lynette on other platforms for years. While her content remains valuable, long-time followers may find themselves already familiar with some of the advice she shares. Additionally, the podcast could benefit from more diverse perspectives or guest interviews to provide different insights and broaden its appeal.
In conclusion, The Balance & Thrive podcast is a must-listen for anyone looking for practical advice on achieving balance in life, whether it be in business or fitness. Lynette's genuine approach, relatability, and valuable insights make each episode a joy to listen to. I am excited to see where this podcast journey takes her and look forward to continuing to learn from her wisdom.
In Episode 256 of the Best Coach Ever podcast, we're keeping it realer than real about showing up in your business when life is straight-up lifing. Whether you're grieving, burnt out, spiraling, or just surviving a season that's got you clinging to your last nerve, this episode is your lifeline. Because guess what? You don't have to pretend everything's fine—or run yourself into the ground—to keep things moving.We're talking about what it actually looks like to run a high-touch, visibility-heavy business when your energy is in the trash. From rethinking what “consistency” really means to giving you practical ways to tread water without ghosting your audience, this is your official permission slip to lower the damn bar—and still be a badass business owner. Think of it like the business version of a 20-minute walk: maybe it's not your fastest sprint, but babe, it still counts.If you're caught between disappearing and delivering, craving a nap but needing to post, this episode is your no-BS guide to staying visible without losing your mind. Because “good enough” is still progress—and sometimes, that's more than enough.In this episode, we cover:1) When You'd Rather Be Hiding in Bed [0:00 - 3:42]- What inspired this vulnerable episode and why the struggle is so real right now.- A raw behind-the-scenes look at showing up during personal hardship.2) The Truth About Visibility-Based Businesses [3:43 - 7:26]- Why it's normal to want to disappear when life feels hard.- The emotional weight of running a high-access coaching business.3) Showing Up So You Don't Feel Like It Isn't Fake [7:27 - 13:02]- Ditching the belief that you need to feel great to be “authentic.”- The difference between sharing your life and marketing your business.4) Treading Water: The Low-Effort Consistency Plan [13:03 - 20:05]- Using old content, templates, and “emergency posts” to stay visible.- How to keep your business moving when creativity is drained.5) Protecting Your Mental Health While Staying Present [20:06 - 26:30]- Avoiding the shame spiral by staying off the comparison scroll.- Real self-care strategies that don't include punishing yourself for being human.6) What “Good Enough” Can Look Like in Business [26:31 - End]-Why consistency doesn't mean perfection.-A reminder that slowing down doesn't mean you're failing.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 155 of the Best Coach Ever podcast, we're getting into the not-so-sexy—but absolutely essential—topic of time management. If you've ever looked at your to-do list and thought, “LOL, yeah right,” this one's for you. After an accidental month-long podcast break (yes, even time management queens fall off sometimes), we're back with the behind-the-scenes of how to keep your business running like a well-oiled machine—even when life is chaos.We're walking through the exact system that keeps launches prepped, client results hot, and burnout far, far away. Think themed workdays, Thursday brain dumps, and Google Calendar realness. Because contrary to what your inner rebel might think, structure doesn't kill your creativity—it sets it free. We're done glorifying hustle culture and winging it until we crash. This episode is all about planning like a CEO so you can actually enjoy your weekends (imagine that).So if you're tired of playing calendar Jenga, dropping balls, or wondering how the heck other coaches “do it all,” grab your coffee, open that calendar, and let's get your time (and life) back under control. Let's make structure sexy again.In this episode, we cover:1) Why This Episode Took a Month to Record [0:00 - 4:35]- How skipping the podcast was actually a result of great time management.- The difference between prioritizing client service vs. “nice-to-haves” in business.2) Time Management Isn't a Personality Trait—It's a Skill [4:36 - 9:48]- Why structure matters (even for the type B, messy-desk girlies).- How being consistent builds a reputation and keeps your business running smoothly.3) Setting Work Days and Off Days (and Sticking to Them) [9:49 - 14:22]- The exact work week schedule that's helped me avoid burnout for 10 years.- Why having true time off creates urgency, productivity, and mental freedom.4) Thursday Brain Dumps & Weekly Planning Routine [14:23 - 20:05]- How brain dumping and reverse engineering your goals prevents overwhelm.- Plugging repeat and project-specific tasks into your calendar like a CEO.5) Why Google Calendar > Paper Planners [20:06 - 26:30]- The secret to tracking shifting deadlines without dropping the ball.- Real-life examples of how to reschedule tasks without guilt or chaos.6) When the Calendar Fails & What to Do About It [26:31 - 31:42]- How to bounce back when things take longer than expected or get pushed.- Identifying non-negotiables vs. “nice if they happen” tasks.7) Tips for Actually Following Your Schedule [31:43 - 39:07]- The “grow up with love” pep talk for when you don't feel like it.- Creating discipline by building systems that support how your brain works.8) The Power of Low-Dopamine Mornings & Themed Workdays [39:08 - End]- How your morning routine and screen time sabotage your productivity.- Why batching similar tasks together by day helps you stay in flow and avoid burnout.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In this episode of the Best Coach Ever podcast, we're diving deep into one of the most common (and paralyzing) struggles coaches face: imposter syndrome. Whether you're just getting started in your coaching business or scaling to your next level, that nagging feeling of “Who am I to do this?” can sneak in and hold you back big time. And in this episode, we're calling it out—and showing you how to move through it.We're unpacking why imposter syndrome shows up (especially when you're new or leveling up), what it's actually trying to tell you, and the biggest lies it convinces you to believe. From comparing yourself to other coaches, to the fear of not knowing enough, to feeling like you have to be perfect to be qualified—we're tackling it all. Spoiler alert: the fact that you're worried about being a good coach is actually proof that you already care more than most.If imposter syndrome has been stopping you from pitching, posting, launching, or fully owning your role as a coach, this episode is here to give you the kick in the leggings you need to take action—scared or not.In this episode, we cover:1) The Perfectionism Trap & Why This Episode Almost Didn't Happen [0:00 - 2:41]- How starting over multiple times reinforced the need to ditch perfectionism. - Why messy action beats overthinking every time.2) What Imposter Syndrome Really Is (and Who Gets It Most) [2:42 - 7:26]- Why newer coaches feel it more—and why it actually means you care.- How even seasoned coaches question themselves sometimes.3) The Real Roots of Imposter Syndrome [7:27 - 13:02]- Lack of proof, comparison to others, and fear of being judged or letting someone down.- Why “being a few steps ahead” is more than enough to be a great coach.4) Busting the Myth of Being Perfect to Be Qualified [13:03 - 17:49]- Why your clients don't need you to be flawless—they need you to be real and caring.- The “coffee shop coach test” that proves you *do* know enough to help someone.5) The Confidence Loop (And Why Thinking More Doesn't Help) [17:50 - 22:43]- Confidence doesn't come from overthinking—it comes from doing.- Why taking messy action is the only way to become the coach you want to be.6) Trusting Yourself to Handle It (Even If You're Not Ready) [22:44 - End]- The truth about readiness and why it's a myth.- How to move through fear, self-doubt, and imposter syndrome by taking action anyway.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In this episode of the Best Coach Ever podcast, we're getting real about a love-hate relationship we all have—social media. Whether you're obsessing over it, avoiding it like an ex, or just straight-up confused by it, one thing's for sure: it's a non-negotiable for running an online business.We're tackling the mess that is showing up online—from content burnout to feeling like we're talking to a brick wall. And because we're not here for wasted effort, we're spilling the mindset shifts, strategies, and engagement hacks that actually move the needle—so you can create content that feels good, attracts the right people, and, oh yeah, makes you money.If social media has ever made you want to scream into the void (or throw your phone out the window), this episode is your permission slip to stop stressing, start showing up in a way that works, and finally make the algorithm work for you, not against you.In this episode, we cover:1) The Social Media Love-Hate Relationship [0:00 - 5:12]-Why some entrepreneurs thrive on social media while others feel drained.-The mindset shift that will help us stop dreading social media.2) Why You're Not Growing (And How to Fix It) [5:13 - 12:40]-The biggest mistakes we make when trying to gain followers.-The importance of consistency and strategic content creation.3) How to Show Up Authentically (Without Overthinking) [12:41 - 18:55]-Why perfectionism is killing our social media success.-How to create content that feels natural and engaging.4) Beating the Algorithm: What Works Right Now [18:56 - 26:30]-How to boost engagement and visibility without paid ads.-The power of reels, carousels, and interactive content.5) Social Media & Mental Health: Setting Boundaries [26:31 - 32:45]-Why social media burnout is real (and how to prevent it).-Creating a content strategy that supports our well-being.6) Final Thoughts: Social Media as a Business Tool [32:46 - End]-How to reframe social media as an opportunity, not a burden.-The one mindset shift that will change how we approach content forever. Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 152 of the Best Coach Ever podcast, we're diving deep into the dreaded sales slump—because let's be real, every coach hits one at some point. Whether your DMs are quieter than a library at midnight or your last sales call ended in a “let me think about it” (and they never thought about it again), this episode is here to pull you out of the rut.We're breaking down the real reasons your sales have slowed and—spoiler alert—it's not just “the algorithm” or “people aren't buying right now.” From losing sight of your messaging to relying too much on passive marketing, we're tackling the common mistakes that keep coaches stuck in a dry spell. Plus, we're serving up actionable strategies to reignite your sales, reconnect with your audience, and start signing clients without slashing your prices or sliding into desperation mode.If your sales have been feeling like a ghost town, this episode is packed with the tough love and smart strategies you need to turn things around. Let's get you back to closing those deals and stacking those wins!In this episode, we cover:1) What a Sales Slump Really Means [0:00 - 4:07]-The common excuses coaches make when sales slow down.-Why blaming “the economy” or “the market” is keeping you stuck.2) The Hidden Reasons Your Sales Have Tanked [4:08 - 10:36]-How stale messaging and weak positioning repel potential clients.-The dangers of relying too much on automated funnels instead of real connections.3) How to Reignite Your Sales Without Feeling Sleazy [10:37 - 16:55]-Why doubling down on relationship-building is key right now.-The power of direct outreach and how to do it without sounding desperate.4) The Marketing Shifts You Need to Make ASAP [16:56 - 22:33]-How to create content that actually sells instead of just “educates.”-The secret to boosting engagement and getting more DMs without ads.5) How to Sell Confidently (Even When You Feel Defeated) [22:34 - 28:21]-The mindset shift you need to get back in the game.-How to stop discounting your offers out of fear and start owning your value.6) The #1 Strategy to Get a Yes on Your Next Sales Call [28:22 - 34:10]-The biggest mistake coaches make when handling objections.-How to guide potential clients from “I'm not sure” to “Let's do this.”7) Final Thoughts: How to Make Sales Fun Again [34:11 - End]-Why sales slumps are normal—and how to bounce back stronger.-The importance of staying consistent even when things feel slow.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 151 of the Best Coach Ever podcast, we're tackling the million-dollar question that's been making the rounds in the online coaching world: Are online courses officially six feet under? A DM from a former client lit the fire for this conversation, asking if courses just aren't flying off the (virtual) shelves like they used to—and let's just say, we've got thoughts.We're diving all the way in on why selling courses is harder than ever, how the avalanche of free content and AI-generated everything is shaking up the industry, and what buyers actually want right now. Spoiler alert: people are over paying for glorified Google searches. They want real support, personalized solutions, and actual accountability. We're also breaking down what's selling right now—from high-touch coaching to micro-offers that build trust without making clients swipe their entire bank account.If your course sales have been flatter than a week-old soda, or you're trying to figure out what to offer next, this episode is your go-to playbook for staying ahead of the game and making real money in 2025. Tune in and get ready to pivot like a pro! In this episode, we cover:1) The DM That Started It All: Are Courses Dying? [0:00 - 3:42]-A client's question sparks this episode: Are online courses still profitable?-Why course sales have slowed and the market isn't what it used to be.2) Why Courses Are Harder to Sell Now [3:43 - 10:12]-The oversaturation of free content on social media and YouTube.-How AI and tools like ChatGPT have made information more accessible than ever.3) What Buyers Actually Want Right Now [10:13 - 15:28]-The shift from information-based courses to high-touch, support-driven offers.-Why people are willing to invest more for coaching that includes accountability, feedback, and real interaction.4) The Best-Selling Coaching Offers in 2025 [15:29 - 21:41]-High-ticket 1:1 coaching and why it's still the easiest offer to sell.-Group coaching programs that include access, customization, and community.5) How to Create More Sellable Offers (Without Burning Out) [21:42 - 26:59]-The key to making group coaching scalable while keeping high-value touchpoints.-How to balance accessibility and exclusivity in your coaching business.6) The Rise of Micro-Offers & Trust-Building Strategies [27:00 - 32:15]-How smaller, lower-cost offers can help skeptical buyers take the first step.-Why trust in the coaching industry has taken a hit and how to stand out as a credible expert.7) Final Thoughts: Should You Still Launch a Course? [32:16 - End]-When a course can still work and how to position it for success.-The importance of adapting to what buyers want instead of sticking to what used to work.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 150 of the Best Coach Ever podcast, we're coming for that Instagram Story drought and giving you the exact playbook to bring your views back to life. If your numbers have tanked and your stories feel like they're disappearing into the void, you're not alone. Instagram's algorithm is playing hard to get, the competition is fierce, and let's be real—what used to work just isn't cutting it anymore. But don't panic—we've cracked the code to get your views back without resorting to desperate hacks or praying to the algorithm gods.We're spilling the tea on the biggest mistakes tanking your story engagement—like rambling talking head videos (yes, we see you), posting way too much, and forgetting to make your audience actually want to interact. Plus, we're breaking down exactly what's working right now to get more eyeballs on your content, keep your audience engaged, and turn your stories into a client-attracting powerhouse.If you're over watching your views plummet and ready to reclaim your spot at the top of the feed, this episode is for you. Let's fix your story game and make Instagram work for you again!
In Episode 149 of the Best Coach Ever podcast, we're calling out the biggest mistakes keeping coaches stuck in the scaling struggle. If you've been hustling hard but your revenue refuses to budge, consider this your official wake-up call. Scaling isn't about piling more on your plate—it's about making smarter moves at the right time. And let's be real, way too many coaches are unknowingly sabotaging their own growth.We're breaking down the five mistakes that are secretly holding your business back: diving into passive offers before you're ready, ignoring key business metrics (because “vibes” aren't a strategy), over-relying on automation instead of actual human connection, treating your business like a side gig instead of a legit company, and dodging direct sales like it's the plague. If you're stuck at $5K months and wondering why scaling feels like a never-ending uphill battle, this episode will shake up your mindset and give you the roadmap to sustainable growth.If you're serious about stepping into those $10K, $20K, or even $50K+ months without spinning your wheels or burning yourself out, this one's for you. Buckle up—there's some tough love ahead, but it's exactly what you need to break through. Let's get to work!In this episode, we cover:1) Why Passive Offers Won't Save You (Yet) [0:00 - 10:47]-The illusion of passive income and why it doesn't work for most coaches early on.-Why a small audience makes it nearly impossible to generate significant income from low-ticket offers.2) The Power of Tracking Your Metrics [10:48 - 19:36]-Why relying on “vibes” instead of data keeps coaches stuck.-Key metrics to track (conversion rates, lead sources, audience growth) and how they impact business decisions.3) Why You Shouldn't Automate Too Soon [19:37 - 28:52]-How over-reliance on sales funnels and automation can actually hurt conversions.-Why direct, personal engagement is still the fastest path to landing clients.4) Treating Your Business Like a Company, Not a Side Hustle [28:53 - 39:21]-How a lack of structure, planning, and work boundaries creates chaos and stagnation.-The importance of having a sales plan, content strategy, and work schedule to prevent burnout.5) The Real Secret to Scaling: Direct Sales & Client Relationships [39:22 - End]-Why “hands-off” selling is a myth (and what to do instead).-How prioritizing conversations, connections, and high-ticket offers leads to faster, more sustainable growth.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 148 of the Best Coach Ever podcast, we're getting real about the mistakes that keep coaches stuck when they're trying to scale to $10K, $20K, or even $50K+ months. Scaling isn't just about working harder or slapping together new offers—it's about making the right strategic moves at the right time. And let's be honest, a lot of coaches are making moves that are actually holding them back.We break down four major mistakes that keep businesses stuck: expanding a product suite too soon, constantly launching new offers without strategy, chasing shiny new marketing tactics instead of sticking to what works, and ignoring the real bottlenecks in their business. If you've been throwing spaghetti at the wall, feeling overwhelmed by slow growth, or struggling to convert at higher price points, this episode is packed with insights to help you course-correct and finally scale with confidence.If you're serious about breaking out of your current revenue plateau and scaling in a way that doesn't burn you out, this episode is a must-listen. Get ready for some tough love and strategic shifts that will set your business up for real, sustainable growth.In this episode, we cover:1) The Perfectionism Trap & Blanket Dome Setup [0:00 - 6:30]-Why perfectionism will kill your progress (and why this episode almost didn't happen).-A behind-the-scenes look at recording under a “blanket dome” for better podcast acoustics.2) Mistake #1: Expanding Your Product Suite Too Soon [6:31 - 16:50]-Why adding more offers before you've mastered your core offer leads to more problems, not more money.-The difference between scaling out of overflow vs. desperation.3) Mistake #2: Offering Too Many Things, Too Soon [16:51 - 26:40]-How constantly launching new offers creates confusion for your audience and dilutes your brand.-Why being known for one primary solution first is the fastest path to growth.4) Mistake #3: Shiny Object Syndrome – Jumping from Strategy to Strategy [26:41 - 39:30]-How constantly switching tactics and not giving them time to work is keeping you stuck.-Why most business strategies need at least 30-90 days of consistent effort to see real results.5) Mistake #4: Ignoring the Bottlenecks in Your Business [39:31 - End]-How to identify the “dams” and leaks in your business that are preventing growth.-Why fixing bottlenecks (instead of chasing new strategies) is the key to breaking through income ceilings.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 147 of the Best Coach Ever podcast, we're keeping it real about why simply posting about your coaching on Instagram isn't cutting it anymore. The game has changed, and if you've been wondering why your DMs aren't blowing up with client applications, you're not alone. With more coaches in the industry, savvier buyers, and an algorithm that's stingier than ever, just showing up on your feed isn't enough to consistently book clients.This episode breaks down the three key things you must be doing beyond just posting: increasing your visibility, creating real engagement with your audience, and actively selling in a way that feels good (no cringe DMs required). We're ditching outdated strategies and diving into what actually moves the needle in today's coaching space.If you're ready to stop waiting for the algorithm to save you and start taking real action to get more clients, this episode is packed with practical, no-BS strategies to help you stand out, build trust, and make more sales.In this episode, we cover:1) Why Posting Alone Doesn't Work Anymore [0:00 - 8:36]-How the coaching industry has changed, making content less effective for lead generation.-The rise in competition, algorithm shifts, & buyer skepticism that make booking clients harder.2) The First Fix: Get More Visible [8:37 - 20:04]-Why relying on Instagram alone is a risky move for growing your audience.-Strategies to proactively increase visibility, from networking to collaborations and beyond.3) The Second Fix: Create More Engagement [20:05 - 30:12]-Why potential clients need to feel connected before they buy.-How to spark conversations, build trust, & become the coach your audience wants to work with.4) The Third Fix: Actively Sell (Without Being Pushy) [30:13 - 40:01]-Why subtle CTAs at the bottom of posts aren't enough.-Ways to create natural, effective sales conversations that don't feel sleazy.5) Making Sales a Habit, Not a Struggle [40:02 - End]-How to make these strategies second nature so sales never feel forced.-A sneak peek at the upcoming 30-Day Sales Sprint to help you put these strategies into action.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 146 of the Best Coach Ever podcast, we're flipping the script on traditional sales tactics and diving headfirst into a feminine, empathetic approach that's tailor-made for today's savvy female entrepreneurs. Alongside Julia, a sales coach who's truly mastered her craft, we're tearing down the old-school sales playbook that often feels more manipulative than motivational. Together, we explore how a relational, human-centered approach can seriously amp up your results and turn the sales process into something you actually look forward to.We're tackling head-on the sticky misconceptions about sales that many of us wrestle with, showing how a shift from a purely transactional to a richly transformational mindset can not only boost client relationships but also crank up your sales effectiveness. This episode isn't just about closing deals; it's about opening up real connections, diving deep to understand client needs, and letting our natural empathy lead the way in our sales conversations. Get ready to shake up your sales strategy and inject some serious soul into your selling!In this episode, we cover:1) Introduction to New Sales Perspectives [0:00 - 2:00]- Lynette introduces the episode and her guest, highlighting the focus on transformative sales techniques.- They discuss the need for a shift in sales strategy that embraces a more feminine and empathetic approach.2) Breaking Down Traditional Sales Tactics [2:01 - 10:00]- Julia shares her journey from traditional to innovative sales strategies.- Discussion on why old-school tactics often feel pushy and alienating, particularly to women.3) The Importance of Authentic Connections [10:01 - 20:00]- How building genuine relationships leads to better sales outcomes.- Examples from Julia's experience that illustrate the power of authenticity in sales.4) Empathy as a Sales Tool [20:01 - 30:00]- Exploring how empathy can be effectively used in sales to better understand and meet client needs.- Practical tips for integrating empathetic listening and responsiveness into sales practices.5) Redefining Sales Success [30:01 - 40:00]- How redefining success in sales can lead to more satisfaction and less stress.- Julia and Lynette discuss how changing one's approach to sales can impact business growth.6) Q&A and Closing Thoughts [40:01 - End]- Julia and Lynette answer listener questions about implementing new sales techniques.- Final thoughts on maintaining authenticity in sales to revolutionize how you do business.Connect with Julia:Instagram: https://www.instagram.com/juliaksalesConnect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 145 of the Best Coach Ever podcast, we don't just tackle a common challenge—we demolish it! We're diving into the elusive mystery that plagues many an online coach: breaking through the $2,000 per month income ceiling. This episode isn't just a chat; it's an arsenal of battle-tested tactics aimed directly at those gnarly barriers that keep your bank account looking lean. From the sneaky pitfalls of underpricing to the havoc wreaked by inconsistent engagement, we dissect what's really keeping your coaching biz from booming.Armed with sharp insights on mindset revamps and killer pricing strategies, plus a masterclass in engaging prospects, this episode is a goldmine of guidance for online coaches at any stage of their hustle. Whether you're just stepping into the coaching arena or you've been duking it out in the trenches but feel like you're running in circles, this strategic wisdom is here to propel you past those pesky income plateaus. Get ready to transform your approach, turbocharge your earning potential, and sprint towards those higher income goals with confidence. This is your playbook for turning coaching trials into triumphs!In this episode, we cover:1) Common Challenges and Misconceptions [0:00 - 5:00]-Exploring why many coaches struggle to surpass the $2,000 mark.-Discussion on the psychological and strategic barriers that contribute to this common plateau.2) Strategies for Consistent Income Growth [5:01 - 10:00]-Tips on how to maintain consistency to ensure steady income growth.-The importance of regular content creation, lead generation, and follow-ups.3) Pricing and Value Perception [10:01 - 15:00]-How underpricing and undervaluing services can impede business growth.-Advice on setting appropriate prices that reflect the value provided and attract more committed clients.4) Engaging and Converting Prospects [15:01 - 20:00]-Techniques for effectively engaging with prospects and converting them into paying clients.-The role of direct communication and building relationships through social media interaction.5) Building Confidence and Authority [20:01 - 25:00]-Encouragement to build self-confidence and establish authority in your niche.-How to project confidence and professionalism to attract and retain higher-paying clients.6) Concluding Strategies and Motivation [25:01 - 30:00]-Recap of the key strategies discussed and how to implement them in your coaching practice.-Motivational closing remarks to you to take action and break through their income thresholds.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com
In Episode 144 of the Best Coach Ever podcast, we're slicing through the noise to bring you the straight scoop on what really rockets you to success as an online coach. Forget flashing those fancy credentials, sporting a six-pack, or dropping dazzling content—consistency is where it's at. We plunge into why sticking to your guns daily is far more crucial than perfection.This no-holds-barred chat strips away the fluffy myths of the online coaching world. We're flipping the script from chasing the crown of "the best" to just grinding it out day after day, outcome be darned. We challenge you to toss out old playbooks and accept that maybe, just maybe, the secret to nailing it is no secret at all—it's all about consistent action.So, if you're wrestling with imposter syndrome, bogged down by sluggish progress, or just need a hefty dose of get-up-and-go, you can't afford to miss this episode. It's an electrifying reminder that regular hustle trumps random sparks of genius and paves the road to enduring success. Tune in and turn up your game—consistency is calling!In this episode, we cover:1) The Real Challenge in Online Coaching [0:00 - 2:10]-Overview of common misconceptions about what it takes to succeed.-Personal reflections on my current health challenges and how they relate.2) Debunking the Perfection Myth [2:11 - 7:00]-Discussion on why you don't need to be the best in every aspect to be successful.-How focusing on consistency over perfection has helped me and other coaches.3) Consistency as a Success Driver [7:01 - 13:00]-Examples of how consistent actions lead to success in online coaching.-The importance of regular content creation and engagement with the audience.4) Strategies to Enhance Consistency [13:01 - 18:00]-Practical tips for maintaining consistency in business practices.-Techniques to avoid burnout and stay motivated, even when progress seems slow.5) Embracing Imperfections and Persistence [18:01 - 23:00]-Encouragement to embrace imperfections in the journey of online coaching.-Motivational insights on persistence and how it can set you apart in the industry.6) Making Consistency Work for You [23:01 - End]-Summary of key points discussed and how to apply them to your coaching business.-Final thoughts on overcoming discouragement and focusing on what truly matters for growth.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 143 of the Best Coach Ever podcast, we're spicing things up with a deep dive into the shake-up of educational content on social media. As we strut into 2025, let's face it—the old school teaching methods are just not cutting it anymore in grabbing that ever-elusive audience attention. This episode is all about revolutionizing educational content to keep it sizzling hot and sticky, blending storytelling, relatability, and a dash of showbiz.We're unpacking the shift from yawn-worthy, straight-laced educational posts to dynamic content that vibes with your audience's day-to-day dramas and dreams. Discover how mixing a little edu-tainment into your strategy can crank up your engagement levels and keep your followers coming back for more. This isn't just about dumping information; it's about crafting content that enlightens, enchants, and entertains.Tune in if you're a coach or content creator ready to jazz up your game and meet the fierce demands of today's social media scene. We're getting into the nitty-gritty of what makes content pop and how to deliver those golden nuggets of wisdom without putting your audience to sleep. Get ready to revamp, remix, and reenergize your educational material!In this episode, we cover:1) Understanding Content Evolution [0:00 - 5:00]-Discussion on how traditional educational content is changing.-Exploring the need for a shift towards more dynamic and engaging formats.2) Challenges of Classic Educational Content [5:01 - 10:00]-Identifying the drawbacks of traditional educational methods on social media.-Examples of how this content has failed to meet modern audience expectations.3) Strategies for Engaging Educational Content [10:01 - 15:00]-Tips for integrating storytelling into educational posts.-How to make educational content relatable and entertaining.4) Case Studies and Success Stories [15:01 - 20:00]-Sharing successful transformations of educational content.-Insights from content creators who have effectively adapted their approaches.5) Practical Tips for Content Creators [20:01 - 25:00]-Actionable advice for revamping educational content.-Discussing tools and techniques that help blend education with entertainment.6) Q&A and Listener Insights [25:01 - 30:00]-Addressing listener questions about educational content.-Reflecting on feedback and insights from the audience on what works.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 142 of the Best Coach Ever podcast, we're spilling all the tea about the rollercoaster ride that was 2024. This episode doesn't hold back—it's all about the gritty, not-so-pretty side of running a successful online business, juggling health and fitness goals, and the mental gymnastics that come with it. Get ready for an unfiltered peek into the highs and even the oh-so-low lows of entrepreneurship, where success doesn't shield you from the storm.We're diving deep into the crucial role of routines—breaking down how a single slip can send your productivity and wellness into a tailspin. We're getting real about the relentless pressure to stay ahead of the curve in a business world that never stops evolving. This isn't just about airing out hardships; it's about forging connections and solidarity with anyone out there riding the same wild waves.This episode isn't just a yearly roundup; it's a treasure trove of hard-earned wisdom. It's about taking those tough lessons, shaping future battle strategies, and arming yourself with resilience. If you're navigating the tumultuous waters of life and business, let this be your reminder: you're not alone, and you're tougher than you think. Let's decode the chaos of 2024 together and gear up for another round with our eyes wide open!In this episode, we cover:1) Introduction and Background [0:00 - 1:25]- Setting the stage for the episode's focus on the challenging year of 2024.- Discussing the dual focus on personal well-being and professional success.2) Reflecting on 2024 [1:25 - 8:28]- Sharing the professional highs and personal lows of the year.- Emphasizing the struggle with balancing health goals and business demands.3) The Impact of Routine [8:28 - 16:23]- Discussing how a lack of routine led to decreased productivity and increased stress.- Exploring the connection between routine discipline and mental health stability.4) Adapting to Business Changes [16:23 - 30:40]- Providing insights into the necessity of business adaptation in response to market shifts.- Reflecting on the emotional challenges of continuous business innovation.5) Lessons Learned and Looking Forward [30:40 - 34:22]- Sharing key takeaways from the hardships of 2024 & how they will influence future strategies.- Discussing intentions to implement these lessons to improve in 2025.6) Closing Thoughts and Future Plans [34:22 - 48:19]- Wrapping up with thoughts on the importance of resilience in business.- Announcing upcoming events and initiatives, including the vision board party.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 141 of the Best Coach Ever podcast, we're dishing out some tough love about what it really takes to succeed in business. If you've ever felt stuck, frustrated, or caught up in blaming external factors for your struggles, this episode is your wake-up call. The truth? Success isn't about perfect conditions or handouts—it's about taking radical responsibility for your results and showing up to do the hard work, even when it's uncomfortable.Through personal stories and real-world examples, we dive into the mindset shifts that separate successful entrepreneurs from those who give up. From dropping victim mentality to embracing resilience, this episode challenges you to step into the driver's seat of your business. Whether you're doubting your abilities, avoiding the work you know you need to do, or simply looking for a pep talk to get back on track, this episode is here to give you the push you need.If you're ready to take ownership of your goals and create unstoppable momentum, grab your coffee (or your tears) and tune in. This is the dose of reality—and empowerment—you didn't know you needed.In this episode, we cover:1) The Wake-Up Call: Radical Responsibility [0:00 - 5:00] - Introduction to radical responsibility and why it's the foundation of success. - The danger of victim mentality and excuses in business.2) Why Excuses Keep You Stuck [5:01 - 10:00] - Examples of how excuses hinder progress and lead to frustration. - The importance of recognizing what's in your control and acting on it.3) Lessons from a Client: Resilience in Action [10:01 - 15:00] - A story of a client who turned challenges into opportunities by owning her outcomes. - How radical responsibility transformed her year during personal and financial struggles.4) How to Shift from Victim to Leader [15:01 - 20:00] - Why blaming algorithms, audiences, or circumstances doesn't work. - Practical steps to shift your mindset and take control of your business results.5) The Hard Truth About Business [20:01 - 25:00]- A reality check: business is hard, but it's worth it. - How to embrace challenges and find freedom in taking ownership.6) The Bounce-Back Factor: Resilience [25:01 - 29:15] - Why getting up after every failure is the ultimate marker of success. - Building a mindset of resilience and learning to take failures in stride.7) **Becoming Unstoppable: Your Next Move** [29:16 - End] - Encouragement to take ownership of your business and stop avoiding the hard work. - How radical responsibility ensures long-term success and resilience.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 140 of the Best Coach Ever podcast, we're spilling the tea on a business strategy that'll change the game: sales planning. Let's be real—winging it in business isn't cute. It's stressful, chaotic, and a fast track to inconsistent income. This episode breaks down why having a crystal-clear plan for your offers, launches, and promotions isn't just nice to have—it's essential. Say goodbye to burnout and hello to predictability as we show you how to ditch reactive decisions for a proactive, boss-level approach.Packed with personal stories and real-world examples, we're giving you the ultimate crash course in sales planning. From locking in your revenue goals to timing your launches and creating content that hits just right, this episode is a roadmap to a smoother, more profitable business. Whether you're a seasoned pro or just getting started, sales planning will have you leveling up faster than you can say “six-figure coach.”And if you're ready to really glow up, Lynette's hosting a live Sales Planning Workshop on December 10. She'll walk you through creating a full 12-month sales plan so you can strut into 2025 with confidence, clarity, and a killer game plan. Don't miss it!In this episode, we cover:1) What is Sales Planning? [0:00 - 4:59]-Introduction to sales planning and how it creates predictable income and consistent results.-Why winging it leads to stress, income dips, and reactive decision-making.2) The Benefits of Sales Planning [5:00 - 9:40]-How a clear plan reduces overwhelm and eliminates guesswork in your business.-Examples of how planning improves content creation, marketing, and audience engagement.3) The Core Elements of Sales Planning [9:41 - 13:50]-Setting revenue and client goals for the year & aligning your content strategy with your sales objectives.-Mapping out launches, promotions, and lead generation strategies.4) Making Adjustments to Your Plan [13:51 - 15:50]-How to stay flexible while still sticking to the core of your sales plan.-Why having a plan allows for better decision-making, even if changes are needed.5) The Sales Planning Workshop [15:51 - End]-Details about my upcoming live Sales Planning Workshop on December 10.-How the workshop will help you map out a full sales plan for 2025 and create a focused strategy for the year ahead.Sales Planning Workshop info:https://lynettemarie.thrivecart.com/2025-sales-planning-workshop/Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 139 of the Best Coach Ever podcast, we're debunking one of the biggest myths in online business: the idea that there's some magical secret or shortcut to success. Spoiler alert—there isn't. The truth? Success is built on mastering the basics and showing up consistently. Think of it like fitness: skipping the “hard but essential” work just leaves you stuck chasing shiny quick fixes that never deliver. Sorry, but there's no cheat code here.We're breaking down the non-negotiable pillars of business success: crafting a killer offer, consistently bringing in leads, creating content that actually resonates, and learning to sell like a pro. This episode is packed with personal stories and real talk about why these basics are the true foundation for sustainable growth—and why they can carry you straight to six figures (and beyond).If you're tired of spinning your wheels and falling for every shiny object, this episode is your wake-up call. It's time to stop chasing shortcuts, embrace the grind, and double down on the stuff that actually works. Buckle up—it's time to get back to basics and build a business that thrives.In this episode, we cover:1) The Myth of Shortcuts [0:00 - 2:28]-Why so many people believe there's a secret to success & how this mindset holds them back.-Parallels between fitness and business: sticking to the basics is the only true “shortcut.”2) The Reality of Business Foundations [2:29 - 5:59] -The non-negotiable steps for success: a good offer, consistent lead generation, great content, and a strong sales process.-Why skipping these steps means staying stuck in frustration and overwhelm.3) Building a Strong Offer [6:00 - 10:00]-The importance of creating an offer that truly delivers results and meets client needs.-Why a tested and refined offer is the cornerstone of your business.4) The Importance of Consistent Lead Generation [10:01 - 15:00]-Why new leads are essential to scaling a business.-Strategies for generating leads and avoiding blame-shifting (e.g., blaming algorithms).5) Content That Connects [15:01 - 20:00]-How great content builds trust and nurtures your audience.-The mindset shift needed to create content that serves your audience, not just your preferences.6) Why Selling Matters [20:01 - 25:00]-Overcoming discomfort around selling and learning to present offers confidently.-Why sales are about helping people, not about you.7) The ROI of Doing the Work [25:01 - End]-Reflections on how foundational work alone can build a six-figure business.-A look at the Black Friday deals I'm offering to help coaches master these essentials.BLACK FRIDAY OFFERS:CLICK HERE to see these EXCLUSIVE deals: http://blackfridaywithlynette.com/Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 138 of the Best Coach Ever podcast, we explore how authenticity is key to building a loyal, engaged audience. In a world of polished social media personas, showing up as your true self—quirks and all—can drive real connections. We discuss why audiences are drawn to coaches who are open and relatable, not just “professional.”Sharing stories and examples, we show how letting your personality shine can make you more memorable and trusted. Whether it's humor, strong opinions, or personal anecdotes, being yourself helps clients feel closer to you. The episode also tackles common fears around showing up authentically and how pushing past them can enhance your brand.If you want to connect with your audience on a deeper level, this episode is packed with practical tips for bringing your unique voice to your content. Embracing authenticity can transform your online presence, attract clients who truly resonate, and make your content more impactful.In this episode, we cover:1) Why Authenticity Matters [0:00 - 2:08]-Setting the stage for authenticity and why it's key in growing a loyal online audience.-Personal reflections on the struggle to start authentically and overcoming insecurities.2) Finding Your Voice Online [2:09 - 5:59]-Sharing my early experiences with a fashion blog and transitioning into fitness content.-The importance of self-expression and being real, which ultimately draws people in.3) The Power of Showing Your True Self [6:00 - 10:00]-How letting your personality shine can make you relatable and memorable.-Examples of how my quirks and personality built audience trust and connection.4) Overcoming the Fear of Judgment [10:01 - 15:00]-Facing the fear of criticism and judgment that comes with authenticity.-Discussing how receiving negative feedback affected me, but why showing up authentically is worth it.5) Being Your Unfiltered Self Online [15:01 - 20:00]-How the most successful clients embrace their unique traits and quirks online.-The impact of letting go of a “vanilla” persona to create a memorable, engaging presence.6) The Importance of Personality in Content [20:01 - 25:00]-Why audiences crave content with personality—real, human moments make people feel connected.-Examples of highly engaging content that reflects my humor, hot takes, and candidness.7) Case Studies: How Authenticity Drives Success [25:01 - 30:00]-Stories from successful clients who embraced authenticity, attracting engaged followers and clients.-How humor, honesty, and being yourself can generate more engagement and audience loyalty.8) Simple Ways to Show More Personality [30:01 - 35:00]-Tips for incorporating more personality: share opinions, show quirks, and be playful in your content.-Examples of “hot takes” on everyday things like eggnog, cottage cheese, and crockpot meals to spark a connection with my audience.9) Final Thoughts: Embrace Your Authenticity [35:01 - End]-Encouragement to be fully yourself online to build a stronger, more connected audience.-Reminders that being memorable means being willing to stand out—even if it risks a few critics.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 137 of the Best Coach Ever podcast, we get real about the unglamorous truths of scaling an online coaching business to six figures and beyond. First off, if you think you're going to hit massive revenue goals without investing time and money, think again. I know, you don't want to hear it, but scaling means continuous investment in your business—whether that's hiring a team, bringing on a business coach, or leveling up your strategy. Trust me, I've been there, thinking I could "bootstrap" my way to success, but it's not a sustainable path.Next, let's talk about the work you don't feel like doing. I get it—some tasks feel hard, boring, or uncomfortable. But guess what? Every successful entrepreneur has had to show up on days they didn't feel like it. You're not always going to be in "flow," and the hustle is real sometimes. If you're waiting to only do things when they feel perfectly aligned, you're setting yourself up for failure. Successful business owners? They get it done, aligned or not.And here's another tough pill to swallow: Scaling means stepping into discomfort, dealing with rejection, and facing failure head-on. You can't avoid it. If you're not willing to take risks, you're not going to grow. So, it's time to build that threshold for failure—because that's where the real growth happens. You've got to start thinking like a CEO, not just a coach, and make decisions that are going to move you forward, even when it's scary.If you're serious about growing your business, this episode is a must-listen. It's packed with the mindset shifts and strategies you need to break through the income ceiling that's been holding you back. And hey, if you're feeling stuck, you know where to find me. Let's scale that business together.In this episode, I cover:My Journey to Business Coaching [0:00 - 7:00]- Sharing my transition from fitness coaching to business mentoring.- My mission: Helping women build successful businesses while maintaining a fulfilling life.The Challenge of Creating Relevant Podcasts [7:01 - 12:30]- The struggle with keeping podcast episodes brief.- The temptation to dive into big, complex topics instead of just quick tips.The Reality of Scaling: Time and Money [12:31 - 18:00]- Scaling a business requires ongoing investments in time and money.- Personal example: How investing in a business coach helped her grow from $2-3k months to consistent $10-12k months.Hiring Help and Overcoming Burnout [18:01 - 25:00]- The importance of hiring team members to scale and prevent burnout.- My experience with resisting the need for help & how it led to business struggles and personal burnout.Building a Six-Figure Business: More Than Strategy [25:01 - 30:00]- Transitioning from hustle to implementing sophisticated business systems and processes.- Why mindset is crucial alongside strategy when scaling to six figures and beyond.The Mental Blocks Holding Coaches Back [30:01 - 35:00]- Common struggles like imposter syndrome, fear of failure, and self-doubt.- How these mental roadblocks prevent coaches from taking the necessary risks to grow.Facing Discomfort in Business [35:01 - 40:00]- Embracing tasks and work that feel uncomfortable or unaligned but are necessary for growth.- The difference between flow-based work and disciplined action in entrepreneurship.Developing a CEO Mindset [40:01 - 47:08]- Moving from the role of coach to the mindset of a business leader and CEO.- The need for strategic decision-making and long-term planning to break through income
In Episode 136 of the Best Coach Ever podcast, we dive into the hot topic of ads and how they fit into scaling an online coaching business. While I'm all about organic marketing, I recognize that ads can play a significant role—if used at the right time and in the right way. Ads aren't a quick fix for poor sales or marketing. Instead, they're designed to get more eyes on an offer that's already working, not to magically solve deeper issues in your business. We break down when ads make sense, how to avoid common mistakes, and why Instagram boosts can be a great starting point for many coaches. Plus, I share practical tips on optimizing your Instagram profile to capture cold traffic and turn curiosity into followers—and eventually, clients.Whether you're thinking about running ads or just want to make your content more visible, this episode is packed with actionable advice to help you grow your coaching business without wasting money.In this episode, I cover:Introduction and Ads Overview [0:00 - 3:40] - Reflecting on my approach to organic marketing. - Introduction to ads, and why they aren't a first step.The Purpose of Ads [3:41 - 8:39] - What ads are designed to do: bring new eyes to your business. - Why ads solve lead problems but won't fix sales or marketing issues. When to Start Running Ads [8:40 - 12:00] - Understanding when it makes sense to start using ads. - My personal experiences of scaling with ads once our sales process was solid.Mistakes Coaches Make with Ads [12:01 - 17:29] - A lesson learned from spending $8,000 on ads with little return. - Why a long sales cycle can make it hard to convert cold traffic. Optimizing Your Business for Ads [17:30 - 23:29] - Why it's crucial to have seamless already in place.- Tips on how to refine your Instagram profile to better attract and convert cold traffic.Types of Ads to Run: Funnels vs. Boosts [23:30 - 28:49] - Comparing elaborate funnels (webinar or freebie) with simpler engagement ads. - How to strategically boost Instagram reels to reach your ideal audience. Best Practices for Boosting Instagram Reels [28:50 - 34:44] - The value of specific messaging and targeted demographics when boosting content. - Examples of how to choose the right audience.Why Low-Cost Ads Can Be Powerful [34:45 - 38:29] - Sharing success stories from clients who used low-budget Instagram boosts.- How boosting reels can feel more organic than traditional funnels.Final Thoughts and Encouragement [38:30 - End] - Encouraging you to experiment with low-cost ads.- Final thoughts on how ads can support a business once organic strategies are already in place.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 135 of the "Best Coach Ever" podcast, we tackle the all-too-familiar struggle of burnout and overwhelm in the world of online coaching. First off, let's be real—running a coaching business can be mentally and emotionally exhausting. Whether it's creating content, juggling multiple roles, or making endless decisions, it's easy to get overwhelmed. I've been there, and I know so many of you have too.Next, let's talk about that “100 miles per hour” pace some of you are stuck in. Sure, working hard feels good when you're motivated, but if you burn out and drop off the radar for weeks, you're sabotaging your own success. Consistency is key, and building a manageable work routine is non-negotiable if you want to avoid the crash-and-burn cycle.And while we're at it, can we stop with the decision paralysis? Perfection isn't the goal here—B-minus decisions will move your business forward faster than overthinking ever will. Plus, boundaries around your work hours and clients? Total game-changer. You need time to recharge, not respond to messages 24/7.Despite the pressures, you can run a successful business without sacrificing your well-being. So, let's practice some self-compassion, take those breaks, and remember, it's okay to slow down. If you're feeling stuck in the burnout loop, you know where to find me. Let's keep moving forward, but at a pace that lets you enjoy the ride.In this episode, I cover:Introduction and Topic Overview [0:00 - 3:14]- Introduction to the topic of burnout and overwhelm. - Personal reflections on my struggles with burnout.The Reality of Burnout in Coaching [3:15 - 5:59]- Explaining how coaching, content creation, and decision-making can lead to exhaustion. - Validating the difficulties of running a business and how it's common to experience burnout.The "100 Miles Per Hour" Trap [6:00 - 8:59]- The pattern of going all-in until burnout, followed by a period of inaction. - The importance of pacing and creating consistent work habits to avoid this cycle.Managing Time Effectively [9:00 - 11:59]- Encouragement to use Google Calendar or digital tools to manage time. - Building boundaries around work hours to protect mental health.Setting Work Boundaries [12:00 - 18:29]- Why it's important to establish a routine with specific work hours. - Sharing my own boundaries: working from Sunday to Thursday and clocking out by 5-6 p.m.Overcoming Decision Fatigue [18:30 - 22:59]- Decision fatigue is a common cause of burnout. - Tips for reducing fatigue, including getting help from a coach and being okay with “B-minus” decisions.Practicing Self-Care [23:00 - 33:09]- The need for regular exercise, sleep, and mental health practices. - Personal strategies, like journaling, walking, and hobbies that help disconnect from work.Self-Compassion and Reflection [33:10- 41:22]- Encouraging you to be kind to yourself, stop judging your progress, and embrace imperfections. - A reminder to appreciate the effort being put into building a business.Final Thoughts and Encouragement [41:23 - End]- Encouraging you to take breaks, set boundaries, and practice self-care. - Wrapping up with a reminder that business success doesn't require sacrificing personal well-being.
In Episode 134 of the "Best Coach Ever" podcast, we tackle a question I get all the time: should you offer free coaching when you're just starting out? Spoiler alert—it sounds like a good idea, but it's usually a bad move. First off, let's be real—people don't value what they don't pay for. You might think offering free coaching will build your confidence or get you testimonials, but chances are, your clients won't take it seriously, and you'll end up frustrated with little to show for it.Now, instead of giving away your time and energy for free, what if you launched a beta version of your program at a deep discount? Not only do you get people invested, but you also ensure they'll actually show up and do the work. Offering a shortened, cheaper version of your coaching still gives you feedback and testimonials but with much better results.And while we're at it, let's ditch the idea that free is the only way to build your business. There's a huge difference between someone getting something for free and someone who's paid even a little—they'll be more committed, and so will you. So, if you've been stuck in the free coaching trap, it's time to level up and start making money faster. Ready to take the leap? You know where to find me. Let's go!In this episode, I cover:The Problem with Free Coaching [0:00 - 4:14]- Free coaching often leads to clients who don't follow through. - Clients need to have "skin in the game" to take the coaching seriously.Why Free Coaching Often Fails [4:15 - 7:25]- People tend not to value what they don't pay for, leading to poor engagement. - Offering free coaching can waste your time and energy without benefiting either party.The Value of Paid Coaching [7:26 - 8:59]- Paid coaching ensures clients are more invested and willing to push through discomfort. - For me, making a big investment in my business coaching helped me commit to difficult tasks.Creating a Beta Launch Instead [9:00 - 11:59] - Suggests offering a discounted beta launch rather than free coaching. - Recommends shortening the program and offering it at a competitive price to attract early clients.Risks of Sticking to Free Coaching [12:00 - 12:44]- Coaches who continue offering free coaching often stay stuck in the same place. - Paid clients give better feedback, stick to the program, and provide testimonials.Conclusion and Program Promotion [12:45 - End] - Invitation to join my Fitness Coaching Business Accelerator (FCBA) program. - Promises to teach niching, content strategy, marketing, and sales techniques to grow a coaching business successfully.Attend my FREE 3-day Clients Cash & Confidence workshop (September 23rd - September 25th) Click here for more details: https://go.lynettemariefitness.com/clients-cash-confidence-registrationConnect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 133 of the "Best Coach Ever" podcast, we dive into why September is the perfect time to hit the reset button on your coaching business. First off, let's talk about why I call September the “second New Year.” If you've noticed a slump in sales during the summer, you're not alone, but now's the time to snap out of it—buyer behavior shifts, routines are back, and people are ready to refocus on their goals. This is your chance to capitalize.Next, let's get real about the importance of niching down. If you're still trying to serve everyone, you're serving no one. Ultra-niche is the name of the game—get specific about who you help and how, or you'll get lost in the crowd. And while we're on the subject, your content strategy better be on point. Posting randomly or copying others won't cut it. Consistency and intentionality are the keys to building an engaged audience that's ready to buy.Finally, if you don't have a strong coaching offer, now's the time to refine it. A good program doesn't just have features—it gets results. And don't forget, selling isn't about being pushy; it's about clearly communicating why your offer is the perfect fit. So, take this time of year seriously, dial in your focus, and build momentum for an even bigger 2024. And if you're ready to level up, you know where to find me. Let's make it happen.In this episode, I cover:September: The Second New Year [0:00 - 5:29]- Why September marks a fresh start for many. - Highlights how buyer behavior shifts during this time for fitness coaches.Leveraging Seasonal Momentum for Sales [5:30 - 10:14]- September to December can outperform January to April in sales for many coaches. - Coaches should use this period to gain new clients and build strong momentum for the following year.Start Now to Win in January [10:15 - 12:45]- Coaches who wait until January to ramp up miss key opportunities. - The work done in the fall sets the stage for success in the new year.Importance of Niching Down [12:45 - 16:54] - Emphasizes the value of being ultra-niched to attract the right clients. - Coaches who focus too broadly lose out on building expertise and attracting ideal clients.Content Strategy and Consistency [16:55 - 20:34]- The need for a strong content strategy to engage the right audience. - Consistent posting helps build trust, engagement, and leads for coaches.Crafting a Strong Coaching Offer [20:35 - 25:44]- A good coaching offer is more than a list of features—it should guide clients toward specific results.- Programs that get results naturally generate stronger testimonials and client satisfaction.Marketing and Selling with Confidence [25:45 - 27:58]- Marketing isn't manipulation; it's about clearly communicating the value of your program. - Confident marketing and sales skills are crucial to converting interested clients.Conclusion and Upcoming Challenge [27:59 - End]- Announcing my upcoming three-day "Client's Cash and Confidence Challenge." - Listeners are encouraged to sign up for this free event, which will cover niching, content, and sales strategies.Attend my FREE 3-day Clients Cash & Confidence workshop (September 23rd - September 25th) Click here for more details: https://go.lynettemariefitness.com/clients-cash-confidence-registrationConnect with Lynette:Instagram: https://www.insta
In Episode 132 of the "Best Coach Ever" podcast, we tackle the sneaky ways perfectionism is sabotaging your business. Let's be real—perfectionism isn't just about wanting everything to be flawless. It's that voice in your head telling you that if it's not perfect, it's not worth doing at all. Sound familiar? First up, let's talk about how this shows up. You might not think you're a perfectionist because you're okay with 85% effort in most things. But if you're constantly procrastinating, overthinking every move, or paralyzed by the fear of getting it wrong, you're in the perfectionism trap. And trust me, it's killing your progress.Then there's the creativity killer. Perfectionism puts a million filters on your ideas until they all seem terrible. How many times have you sat down to create content, only to convince yourself that nothing you come up with is good enough? It's exhausting, and it's stopping you from showing up consistently, which, let's face it, is crucial if you want to grow your business.So, what's the solution? Messy action. Yep, I said it. Taking imperfect, messy, B-minus action is better than doing nothing at all. It's time to lower those insane standards and start moving forward. Because in business, done is better than perfect, and consistency beats perfection every single timeIn this episode, I cover:Introduction [0:00 - 2:05]- Almost canceling the episode due to lawnmower noises but decided to proceed.- This situation serves as a real-time example of perfectionism in action.ChatGPT and AI as Tools - [2:06- 5:02] - How ChatGPT helped me generate podcast ideas.- The broader utility of AI in overcoming creative blocks and generating content.Defining Perfectionism [5:03 - 8:20]- Perfectionism is more than just the need to get everything right; it includes unrealistic expectations.- It can manifest as fear of failure, self-criticism, and procrastination.Personal Story: Delayed Podcast Launch [8:21 - 13:12]- Almost delayed starting my podcast for three years due to perfectionism.- Embracing "messy action" eventually led to the successful launch of my podcast.Perfectionism in Coaching Businesses [13:13 - 18:44]- Perfectionism can cause new coaches to procrastinate and avoid taking necessary steps.- The fear of making mistakes often leads to inaction and stunted business growth.Creativity and Perfectionism [18:45 - 22:58]- Perfectionism acts as a filter that stifles creative ideas, making them seem inadequate.- The pressure to produce perfect content can lead to creative blocks and inconsistent posting.Perfectionism in Fitness and Personal Growth [22:59 - 25:06]- Drawing parallels between perfectionism in fitness routines and business efforts.- Emphasizes that consistent, imperfect action yields better results than aiming for perfection.Overcoming Perfectionism: Growth Mindset [25:07 - 28:44]- Viewing business activities as experiments rather than opportunities to achieve perfection.- Adopting a growth mindset helps reduce the pressure to be perfect and fosters continuous improvement.Encouragement to Take Messy Action [28:45 - 32:09]- Encouraging you to take imperfect action in your businesses today.- How consistent, even imperfect, action will lead to growth and success.Conclusion [32:10 - End]- Stressing the importance of embracing imperfection in business.- Apply the insights shared today to your own entrepreneurial journey.
In Episode 131 of the "Best Coach Ever" podcast, we dive into the all-too-common mistake that online health and fitness coaches are making on social media in 2024. First off, I can't stress enough how crucial it is to keep up with these shifts. What worked last year? Ancient history. If you're not constantly evolving, you're already behind.Next, let's talk about that "friend zone" vibe some of you are guilty of. Sure, being friendly is great, but if you're not showing up as the leader and expert you are, you're missing the mark. People aren't looking to hire their fitness bestie—they want someone who knows their stuff and isn't afraid to show it. And while we're at it, can we please retire the tired, salesy content that screams 2019? Your audience is bored, and frankly, so are you. It's time to mix things up, keep them engaged, and show that you're not just here to sell—you're here to make an impact.Despite the saturation in the coaching industry, there's still room for you to shine if you play it smart. So, ditch the copycat strategies, get bold with your content, and remember that with the right approach, you're unstoppable. And hey, if you're still struggling, you know where to find me. Let's keep pushing forward together.In this episode, I cover:Introduction [0:00-5:39] - Discusses the challenges of staying focused and how it impacts daily tasks.- Mistakes that fitness coaches are making on social media.The Ever-Changing Nature of Social Media: [5:30 - 10:44]- Insights into how social media trends evolve rapidly & why old strategies may no longer work.- Advice on staying ahead by observing your own behavior on social media.Common Mistake #1: Lack of a Strong Personal Brand [10:45 - 21:59] - Importance of developing a personal brand beyond just business content. - Examples of how I integrate my personality into my social media to connect with my audience.Common Mistake #2: Too Much "Friend Zone" Energy [22:00 - 32:29]- How you can unintentionally position yourself as a friend rather than an authoritative leader.- Tips for projecting confidence and authority on social media.Common Mistake #3: Over-Reliance on Pain Point Content [32:30 - 41:14]- Critique of the repetitive "pain point" content style many coaches use.- Importance of variety and complexity in content to keep the audience engaged.Common Mistake #4: Copying Other Coaches Without a Personalized Strategy [41:15 - 47:45]- The pitfalls of mimicking other coaches' content without understanding the underlying strategy.- The need for a unique and tailored content strategy to stand out in a saturated market.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In this episode of the Best Coach Ever Podcast, Lynette, just back from an FCBA Coaching Call, proves that grabbing inspiration on the fly beats waiting for a perfect setup. Raspy voice and all, she's here to remind us that action trumps waiting for the stars to align.We discuss the latest Fitness Coaching Business Accelerator call, tackling hot topics like Instagram audits, industry updates, and the mindset hurdles fitness coaches face. The big takeaway? The “Pass or Fail” mentality, where success is seen in black-and-white terms, is just like the all-or-nothing thinking in fitness.Lynette drops a story about unrealistic relationship expectations to drive home the point that expecting instant success without recognizing the slow burn of progress only leads to frustration and disappointment.The episode also gets real about the need for consistent social media engagement. Think of it as dating your audience—regular, genuine interactions are key to long-term success, not a one-off post or event.Wrapping up, we're all about smashing the pass-or-fail mindset with persistence and steady action. Remember, business success isn't a finish line; it's a journey. Focus on progress, not perfection, and we'll hit those goals in time.In this episode, I cover:Introduction [00:00 - 5:15]- Emphasizing the importance of taking action, even if it's messy.- Recording on her phone now is better than waiting for the perfect setupSummary of the Most Recent FCBA Call [05:16 - 10:45]- Recap of the call, covering Instagram audits, industry updates, and mindset issues.- Introducing the "Pass or Fail" mentality in business.The Pass or Fail Mentality in Business [10:46 - 15:00]- Explanation of the black-and-white thinking many coaches face.- Comparison to all-or-nothing thinking in fitness and dieting.Example: Relationship Expectations [15:01 - 18:30]- A story illustrating unrealistic relationship expectations.- Drawing parallels between relationship expectations and business outcomes.Building Relationships with Your Audience [18:31 - 24:00]- Highlighting the importance of consistent social media posting as relationship building.- Emphasizing that business success is a process, not a one-time event.Conclusion [24:01 - 27:30]- Encouraging listeners to overcome the pass-or-fail mindset.- Final thoughts on persistence and consistent action in business.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In this episode of the *Best Coach Ever Podcast*, we tackle the all-too-familiar drama of clients flaking on their plans. You know the drill—clients ghosting your check-ins, skipping workouts, or just not showing up. But before you start doubting your coaching skills, let's get real: client inconsistency is totally normal. Life happens, and even the most dedicated clients can get sidetracked.I don't shy away from keeping it real, sharing my own struggles with sticking to a fitness routine. Yes, even coaches have their off days! This is your reminder that you're not alone—everyone has their ups and downs, and it's part of the journey.The episode serves up some hot tips on designing programs that don't just work for the super-motivated, but also for those who need a little extra push. Think of it as making the process smoother—cutting down on those tedious check-ins, simplifying the onboarding process, and tailoring workloads to match your clients' reality.But here's the kicker: most clients drop off around the 4-week or 7-8-week mark. So, what's the move? Time to spice things up with fresh challenges and extra support to keep them hooked.The episode wraps up with a strong reminder that client struggles are a natural part of the coaching game. You can help your clients stay on track and crush their goals by staying ahead of the curve and tweaking your programs.In this episode, I cover: Dealing with Clients Falling Off Plans [2:01 - 10:00]- Clients often stop checking in or following through.- Clients have other life priorities that can affect consistency.Program Design and Client Support [10:01 - 20:00]- Ensure programs support clients who lack motivation.- Lengthy check-ins can deter clients.Monitoring Client Progress [20:01 - 30:00] - Common drop-off points around the 4-week or 7-8-week mark.- Clients may lose motivation after initial success.Conclusion [30:01 - 35:00] - Coaches should be aware of common client struggles.- Emphasize the importance of program design in supporting client success.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In Episode 128 of the "Best Coach Ever Podcast," we dive into the juicy benefits of embracing the summer slowdown for both personal well-being and business growth. Fresh from a six-week hiatus, I dish on how taking a break in July—a notoriously slow month for online sales and social media—was a game-changer. Coaches, it may be time to hit pause for a moment and recharge so you can crush it when fall starts.The episode's main event? The power of personal branding. We spill the tea on why personal branding is your secret weapon. It's about crafting a public identity that screams your image, story, and place in the community. By dropping personal anecdotes, flaunting your values, and showcasing your unique traits, you can connect with your audience on a whole new level. Too many coaches miss the mark, ending up with content that's super flat.But fear not, I am here with practical tips to spice up your personal brand. Think identifying your lifestyle pillars and weaving in your personal stories and values into your content. It's all about embracing your quirks and sharing more of the real you online to build a loyal, engaged fanbase. Wrapping up, we serve up actionable advice on developing your personal brand with a side of sass, reminding you that being genuine and intentional is the name of the game. Stand out from the crowd, attract the right clients, and make the most of the summer slowdown for long-term success.In this episode, I cover: The Summer Slowdown 0:00 - 5:00-Introduction and welcome back after a six-week break.-Explanation of the typical summer slowdown in online sales and social media engagement.The Importance of Taking a Break 5:01 - 12:30-Personal experience of taking a break in July and its benefits.0Discussing the importance of stepping back to avoid burnout and return with renewed energy and creativity.Personal Branding: The Secret Sauce to Success 12:31 - 20:00-Definition and importance of personal branding in online coaching.-How personal branding involves creating a public identity through image, story, and community position.Showcasing Your Personality 20:01 - 28:00-Common mistakes coaches make by not showcasing their personality.-The impact of authentic and relatable content on audience engagement.Practical Tips for Building a Strong Personal Brand 28:01 - 36:00-Identifying lifestyle pillars and integrating personal stories and values into content.-Embracing unique qualities and sharing more about oneself online.Actionable Advice for Developing a Personal Brand 36:01 - 42:00-Steps to start developing a personal brand and the importance of being genuine and intentional.-Recap and motivational closing remarks to inspire coaches to enhance their online presence.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In this episode of "The Best Coach Ever Podcast," we tackle the hot debate: Should online coaches focus their social media efforts on TikTok or Instagram? We have a no-nonsense discussion of these two powerhouse platforms. Does TikTok have explosive follower growth? Absolutely! But don't be fooled—those followers don't always translate into quality leads. TikTok users are often younger, hungry for entertainment, and not exactly ready to splurge on high-ticket coaching services. Meanwhile, Instagram users are more serious, more engaged, and way more likely to become paying clients.Next, we don't hold back on the importance of understanding platform-specific behaviors. On TikTok, it's all about that influencer vibe—think lifestyle and personal branding content. But if you're aiming for direct client acquisition, Instagram's your best bet with targeted marketing strategies that hit the mark. The verdict? You'll just have to listen! Get ready to revamp your social media game with these savvy insights. This episode arms you with the strategies to dominate both platforms, attract top-notch leads, and skyrocket your revenue. Time to level up your coaching business and find your client magnet social media strategy!In this episode, I cover: 0:03 - 2:15: TikTok Growth vs. Instagram Growth-TikTok's rapid growth potential and sharing my own experiences of quickly amassing followers on the platform.2:16 - 6:45: Quality of Leads - That leads from TikTok often lack seriousness and commitment compared to those from Instagram.6:46 - 10:10: Platform User Behavior-TikTok users seek entertainment and are more likely to purchase low-cost items, while Instagram users are more inclined to invest in services and coaching.10:11 - 14:20: Content Strategy Differences-Effective content on TikTok focuses on lifestyle and personal branding rather than direct sales pitches or client transformations.14:21 - 20:00: Strategic Recommendations -While TikTok can complement an overall social media strategy, my recommendation is that online coaches prioritize Instagram for client acquisition due to its proven track record in converting followers to paying clients.20:01 - End: Final Thoughts- The focus should be on leveraging the strengths of each platform to create a comprehensive and effective social media strategy.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In this episode of the "Best Coach Ever" podcast, we dive into the mistakes health and fitness coaches often make online that hinder their growth. First off: the critical error of not niching down. Trying to appeal to everyone? That just turns your message into a muddled mess. Get specific with your offerings, language, and content.Next, we debunk the myth that lower-priced services attract more clients. For coaches with smaller audiences, high-ticket coaching is the real game-changer, not those low-ticket deals that require a ton of sales to make a decent income. Position yourself as the go-to expert who delivers top-notch, high-value results.The secret sauce? Be crystal clear, super specific, and fiercely confident in your niche and pricing. This is how you rise above the noise, attract perfect clients, and build a killer, sustainable online coaching business.Get ready to shake up your strategy, ditch those rookie mistakes, and step into your power. This episode is all about diagnosing and fixing common pitfalls, leading you to a sharper, more effective business game and better results in your coaching career.In this episode, I cover: 2:31 - 7:15: The Pitfall of Broad AppealGet ready for a wild ride through the land of generic messaging where clients are left guessing. Examples that'll make you question why you bother with one-size-fits-all wellness blogs.7:16 - 12:45: Niching Down- The Key to SuccessDive into the world of being as useful as a chocolate teapot. Discover the thrilling benefits of narrowing your niche until you're the last one standing.12:46 - 18:00: Misconceptions About PricingSay goodbye to the myth that lower prices attract more clients. Brace yourself for the radical idea that charging more might actually pad your bank account.18:01 - 23:30: High-Ticket Coaching StrategySecrets revealed on how to make yourself irresistible to clients. Learn why quality clients beat quantity every time.23:31 - 28:50: Confidence in Niche and PricingStop second-guessing yourself and shout your niche and prices from the rooftops. Confidence is the magical ingredient for turning "meh" into "must-have."28:51 - 32:00: Real-World ExamplesTales of coaches who went from rags to riches by getting specific. Success stories that'll make you wonder why you ever doubted niche marketing.32:01 - 36:00: Diagnostic Tips for CoachesTough love and tough questions to assess your marketing strategy. Get ready for serious self-reflection.Connect with Lynette:Instagram: https://www.instagram.com/lynettemariehFitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
If you're looking for an easy-peasy 3-step process that will make you a millionaire overnight, you'll be disappointed by this episode – sorry!However, if you want REALISTIC, DOABLE ways to make $5k-$10k a month as an online coach as quickly as possible? You're in the right place.Here's the reality: MOST good things in business will take longer than you want them to, including boosting your income… but there *ARE* simple, highly effective things you can do to expedite your results, and that's exactly what I'm sharing with you today.You'll learn why empathy is ESSENTIAL, the many reasons selling high-ticket 1:1 coaching is the best way to make money quickly (yes, even in a competitive market), how to position your offer so it sells, and why you need a direct sales method.In this episode, I cover:Why this topic annoys me (hint: EVERYONE wants results yesterday) [4:30]The importance of empathy and why you CANNOT bypass it if you want a successful online coaching business [6:45]Instead of asking why people aren't buying from you, ask yourself this instead [10:25]Why you should sell high-ticket private/1:1 coaching programs ($200+/month) [12:45]How to help ensure your program sells (aka: why you can't offer a generic solution and expect people to buy) [19:45]Creating a direct sales method BEFORE worrying about a website, ads, etc. [25:05]My BEST sales advice (spoiler alert: DO NOT BE WEIRD!) [27:45]No-brainer ways to invite conversation (or START the conversation) with people in your audience [30:10]Why I recommend focusing on social media marketing *BEFORE* email marketing or running ads [32:10]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In today's episode, I'm sitting down with Lacey Sites, a business mentor and success coach for high-performing women entrepreneurs through her company, A Lit Up Life, and the co-CEO of Datable.We discuss the current state of the online coaching industry + how to succeed in business TODAY – and why what worked in 2020 will NOT work in 2024.You'll also learn why Lacey says that “Instagram is always right” and how she's learned to adapt as a business owner over the years. We also discuss the importance of having a positive mindset (even when times are tough), why you can't depend on ONE perfect strategy to grow your business, and what to focus on as a new coach.More information about Lacey: She has her MS in mental health counseling and her MBA. She's worked as a therapist and the director of a large non-profit and is the host of the LITerally podcast. Lacey has grown her own business to the seven-figure mark and helped many clients do the same using her signature Mindset, Strategy, and Execution Framework. Through Datable, she also helps her clients leverage data and to get the best results possible. Her ultimate mission is to to help other women build and grow their own service-based business that lights them up and gives them the personal and financial freedom they've always desired.Listen to Lacey's podcast, LITerally, on Apple Podcasts: https://podcasts.apple.com/us/podcast/literally/id1456287954In this episode, Lacey and I cover:How Lacey got started as an online coach and an entrepreneur after initially following a more “traditional” career path [3:20]Why understanding other people is essential for business coaches (and anyone who wants to be an effective marketer) [8:30]One of the main reasons I asked Lacey to join me to discuss this particular topic [11:15]Why the online coaching industry thrived during 2020… and why so many coaches are now closing their doors [13:05]The predatory nature of “nightclub coaches” and the damage they're doing to the online coaching industry as a whole [19:00]How to “make it” as an online coach TODAY (hint: what worked in 2020-2021 will NOT work in 2024) [24:40]The importance of learning to adapt as a biz owner and embracing being a beginner when trying something new [29:30]Why Lacey says that “Instagram is always right” (and why your results *ALWAYS* make sense) [34:30]Using Instagram to test out new ideas, concepts, etc. to see how they land [37:45]Letting go of the idea that you can find something that works 100% of the time [40:05]Believing in YOURSELF and your ability to figure it out + succeed vs. depending on the next amazing strategy [42:45]Why it's definitely NOT too late for you to become a successful online coach [47:20]Lacey's perspective that the online coaching industry is in a period of correction and her advice to new coaches [50:15]Lacey's Instagram: https://www.instagram.com/alituplife/Lacey's website: https://www.alituplife.com/ Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
We're going there today, y'all! We are talking about getting scammed (or, at the very least, misled) by online business coaches and the red flags to look out for *BEFORE* signing on the dotted line.You'll learn how I got swindled out of $1,500, why I call certain types of coaches “nightclub coaches” (and why their programs sell so well), and the danger of buying something unquantifiable – like vibes and energy – instead of actual strategy or tactics you can apply.To be totally transparent, I've thought about recording this episode for a LONG time but hesitated because I never want to come off as a gossipy mean girl (trust me, that is SO not me). However, it's time for me to speak up because I cannot STAND to see one more person get taken advantage of.Still with me? Good. Ultimately, this episode is for you if you're interested in learning more about ethical vs. predatory marketing, how to identify an offer that might NOT be everything it promises to be, and what you need to know to protect yourself if you're looking to hire a business coach.In this episode, I cover:My personal experience with a misleading business coach [3:25]Pitching a program as one thing… but actually delivering something else entirely [9:30]Why I call these scammy coaches “nightclub coaches” (and how to spot them) [11:00]What specifically bothers me about coaches who sell things that can't be measured, quantified or replicated [14:20]Red flag: A coach primarily shares their OWN wins + successes, payouts from THEIR Stripe account, etc [16:35]How to identify a “bro marketer” (you've probably seen their ads) and why they may not deliver the results they promise [18:30]Sales tactics that technically “work” – but should *NEVER* be used because they are 100% unethical [24:35]Why it makes sense that more and more people are becoming hesitant to invest in online coaching programs [28:30]What happened when a bro marketer approached me to speak at an event [30:25]The danger of falling for ~sexy~ promises that sound too good to be true (especially if you don't have $$$ to lose) [35:00]Why I knew I HAD to record this episode, even if it comes across as gossipy [38:00]The biggest red flags to watch out for in the business coaching industry [39:10]“Unicorn” client results in my programs – and why I don't share those success stories very often [42:40]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
In today's episode, I'm chatting with Fiona Smith, a Restorative Wellness Practitioner and Nutritional Therapy Practitioner who helps women identify root-cause imbalances that can result in weight loss resistance, painful periods, acne, and hormonal and digestive issues.We discuss all things health + wellness, coaching + serving clients, social media, and following your intuition in all aspects of your life – even if it breaks the “rules” you think you need to follow.You'll LOVE this episode if you're interested in women's health + navigating the U.S. medical system as a woman, online health + fitness coaching, attraction marketing (aka: using your social media content to draw perfect-fit clients), and growing your business by being YOURSELF online!In this episode, Fiona and I cover:How Fiona's personal experiences led her to where she is in her career today [2:30]The reality that it can be challenging to get medical care for health issues that aren't deemed life-threatening [10:25]The danger of normalizing certain symptoms of sickness or health dysfunction on social media [13:10]Why our society is collectively becoming sicker and the American life expectancy has dropped in recent years [15:50]How taking *REAL* care of yourself can make you seem “boring” or weird because it's not the norm [21:00]Setting healthy boundaries + helping clients be autonomous vs. cultivating a codependent relationship [24:25]How the patriarchy shows up in our medical system and can harm women [29:10]Why chronic dieting and/or disordered eating at a young age can result in health issues later in life [33:00]What Fiona wishes she could share with ALL health + fitness coaches [38:45]Understanding where your scope of practice ends – and what to do when a client needs more than you can provide [46:30]Fiona's perspective on reverse dieting and what should be prioritized BEFORE entering a fat loss phase [49:35]How Fiona attracts perfect-fit clients who understand + appreciate her approach to health + wellness coaching [53:05]Why Fiona feels more comfortable on Instagram vs. TikTok and not worrying about being ~cringe~ [58:30]The importance of being HUMAN online and sharing your truth – even if it's not pretty, polished or “perfect” [1:02:55]How to connect with Fiona online (and how to work with her in the future) [1:10:35]Follow Fiona on Instagram and TikTok:https://www.instagram.com/heal.with.fifi/https://www.tiktok.com/@heal.with.fifiConnect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
How do you handle a situation when a lead says your online coaching rate is too high or that they can't afford to work with you?If you aren't sure or you immediately say “OK!” and run away, stick around – in this episode, I'm explaining exactly how to handle price objections depending on the lead, their budget and their goals.You'll learn how to determine if their objection is REALLY about the cost or something else, as well as practical options you can provide for someone who is truly unable to afford your full rate.Remember: Part of being a coach is coaching your leads through the fears and uncertainties that may arise if your rate feels out of their comfort zone. Your job is NOT to push or convince; instead, you're helping them work through their feelings and make an empowered buying decision.In this episode, I cover:Why I don't believe that price objections ALWAYS need to be overcome [2:15]Situations where I *do* think it's appropriate to try to overcome a price objection [5:00]What often happens when someone feels uncomfortable with our rates [6:05]My experience with ~50% of people who say a coaching program is too expensive for them or out of their budget [8:30]What I typically say when someone says one of my coaching programs is out of their price range [10:15]Why I recommend journaling around the fears someone might have around investing in a high-ticket coaching program [14:05]Offering extended payment plans (aka: payment plans that go beyond the length of your coaching program) [15:30]Providing a shorter version of your coaching program to someone who can't afford to join your full-length program [19:50]Offering a down-sell or an abridged version of your coaching that you do NOT sell publicly [23:30]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
We're diving into sales psychology today, which [spoiler alert] is ESSENTIAL to understand if you're an online coach – especially if you want to sell your coaching programs.I'm diving into the REAL reasons people are hiring online coaches + joining coaching programs in 2024 (and no, it's not about “overcoming objections” or reciting the best sales script). Instead, you'll learn the importance of getting into the headspace of your ideal client, positioning your offer as a NEED, speaking to someone's pain vs. their goals, and so much more.You probably already know that what used to work in sales + marketing falls flat today, but after listening to this episode + applying what you learn? You'll know EXACTLY how to get more clients + boost your sales in today's online marketplace.In this episode, I cover:The truth about sales (and what you need to understand to get better at selling) [2:35]What I used to do + seek out when my sales were low as an online fitness coach [4:25]Buyer behavior in today's online marketplace and why your old sales + marketing strategies don't work anymore [5:45]“How can I get into the headspace of my buyer + understand them more deeply?” [7:15]What happens when people have less buying power and how that continues to impact the online coaching industry [8:35]Why it's essential to understand why your program is something people NEED, not just something that's nice to have [10:50]Understanding + effectively articulating what happens in someone's life when they do *NOT* have your offer [13:55]Speaking to people's pain vs. speaking to their goals or “pleasure points” [14:55]What can happen when your coaching program sounds exciting + doable (and not overwhelming) to your ideal client [16:25]Why people will ALWAYS hire the coach they connect with, relate to and trust [19:25]What my experience on Bumble BFF taught me about social media marketing [22:15]Quick recap of how to help ensure your coaching programs SELL in 2024 [27:30]Communicating that your coaching program is *PACKED* with value and is a “good deal” for your ideal clients [29:25]What it means if people are frequently expecting your offers to be super cheap [31:00]Why creating urgency is ESSENTIAL when it comes to making sales in 2024 [31:55]Talking to your audience about opportunity cost + future pacing to help create a sense of urgency and inspire action [33:30]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
I'm cutting right to the chase: If you're an online coach who applies what I'm teaching in this episode, you WILL make money.The lead generation tactics I'm sharing are typically reserved for the clients inside my coaching programs, but today? You're getting it all for FREE.You'll learn how to find leads in your CURRENT Instagram audience (yes, even if you have a small audience) and earn new clients. This episode is full of action steps you can take right away, so be prepared to get to work.You can thank me later when your client roster is bursting at the seams.In this episode, I cover:Why you should reconnect with people who have inquired about your coaching, applied and ghosted, or worked with you in the past [4:50]Reviewing comments + likes on previous posts and looking for trends [8:25]How to NOT make it weird when you DM someone you don't know on Instagram [9:30]Checking your follower list to find new people to follow + engage with [11:45]Running polls on Instagram Stories + engaging with the people who respond [12:50]What is lacking or missing in most people's lead generation efforts [16:30]Using a free resource (that is ACTUALLY helpful!) to connect with new leads [18:20]Why we can't always wait for leads to come to us and should harness the power of manual lead generation tactics regularly [22:40]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
Today's episode is all about how to work through a mental funk and make your way to the other side – even if it feels like you'll be stuck forever.To be totally honest, this episode was inspired by my personal life… March was ROUGH for me mentally, and I'm just now starting to feel better. So, if you're interested in the things I did to help me improve my mindset and start to feel more hopeful, positive and encouraged, you're in the right place!Don't worry, you won't find any toxic positivity here – I promise. Instead, I'm being 100% candid about how tough entrepreneurship can be and how to handle the days, weeks or months when everything feels challenging (or completely impossible). You WILL get through it, my friend! Keep going.In this episode, I cover:How lonely and isolating it can be to feel like you're struggling in business [5:30]The truth about how I've been feeling lately (hint: NOT GOOD lol) [8:55]What I've come to believe about entrepreneurship – and why I was 100% wrong about it in the past [11:45]Recognizing that thoughts and feelings are not necessarily indicative of reality [13:20]The journaling practice that helps me separate fact from fiction and feel more peaceful, hopeful and grounded [17:00]Getting support from other people when you're stuck in a negative headspace [18:05]The importance of creating + sticking to healthy, supportive daily routines [23:45]What can happen when you surround yourself with optimism, creativity, encouragement and hope [29:00]The message I hope you take away from this podcast episode above all else [33:20]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
If you want to hit $10k months in your online coaching business CONSISTENTLY, you're in the right place.This episode is all about creating + implementing the systems, processes and practices that make $10k months your new normal. You'll learn why having a reliable lead generation strategy is essential, what to focus on BEFORE developing a secondary offer, how strategically launching your offers can unlock a new level of predictability in your business, and so much more.Sure, you *might* have a $10k month every now and then WITHOUT doing what I'm sharing today – but if you want WAY more control over your income and to hit $10k on replay? This one's for you.In this episode, I cover:Why many online coaches struggle to make money consistently month to month [4:05]How a solid lead generation system can radically change the trajectory of your online coaching business [6:30]A sneak peek into my Lead Generation 101 training that I'm sharing inside the Failproof Launch Blueprint [8:05]Why I recommend filling up your highest-ticket offer (like 1:1 coaching) *BEFORE* trying to create + sell a low-ticket offer [10:20]The best reason to create a secondary offer as an online coach + how to ensure it helps you scale your business [14:20]Learning how to sell *WELL* in 2019 + how it took my business to the next level [17:30]The importance of creating a sales plan + setting sales goals to reverse-engineer the process of getting to $10k months [20:35]How having a repeatable launch process + plan creates predictability, safety and security in your online coaching biz [24:05]THE FAILPROOF LAUNCH BLUEPRINT: https://go.lynettemariefitness.com/failproof-launch-blueprintConnect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
Yep, we're going there – this episode is all about how to sync your business to your menstrual cycle and why you might want to try it.You'll learn why understanding the 4 different phases of your cycle + how they typically impact you can not only help you FEEL better but also make it MUCH easier to build or grow your online coaching business.I'm sharing anecdotal evidence from my personal experiences (for example, there's a very good reason I do NOT trust my thoughts during the last week of my luteal phase) and explaining how you can structure your business to accommodate your body's natural hormonal fluctuations.Even if you're skeptical about cycle-syncing and its efficacy, I encourage you to give this episode a chance – you might be surprised at how useful it can be for you!In this episode, I cover:What “cycle-syncing” is and why this has gained popularity in the online health + fitness coaching space [2:50]Why planning my work calendar around my menstrual cycle + hormonal fluctuations has been a total GAME-CHANGER for me [6:10]The 4 different phases of the menstrual cycle and how you will typically feel during each of them [8:00]Why trying to “muscle through” and fight against your natural, biological tendencies isn't a great long-term strategy [12:25]“Proving” to myself that there's *really* something to this cycle-syncing thing [14:00]What I do in business during my menstrual phase (hint: NO LIVE EVENTS!) [15:35]Why I call the follicular phase “the party phase” and how I show up in my business during this time [19:00]How I usually feel during ovulation and why I try to take advantage of this phase [22:00]What I notice during my luteal phase and why I tend to pull back when I'm in it [25:20]How I approach the LAST week of my luteal phase personally + professionally [32:30]Why understanding my hormones has helped me give myself guilt-free permission to do what feels best for me [35:30]Starting your own cycle-syncing journey if you haven't already [37:25]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
How much additional money could you make as an online coach from incorporating strategic launches throughout the year?Spoiler alert: A LOT. Like, more than $75k… if you know what you're doing.In today's episode, I'm sharing *REAL* numbers based on *REAL* launches from a client of mine – and these results aren't uncommon for the women in my coaching programs when they apply what I teach.You'll see what can happen when you have a PROVEN launch strategy that you can replicate over and over again. The best part? The more you launch, the better you get at it, and the better your results will be.In this episode, I cover:How I define launching and examples of launches I've hosted recently [2:40]Why launches are SO effective at filling seats in coaching programs and generating $$$ QUICKLY [4:35]Making $7,200 when you launch your 1:1 coaching at the end of April (after completing my Failproof Launch Blueprint program) [8:20]Using your launch strategy to launch a low-ticket 6-week challenge in May and generating another $2,200 [12:00]Upselling 4 people from your challenge into private coaching and bringing your May sales total to about $7,000 [13:00]Why dedicated launch periods allow you to take breaks from pitching, promoting and selling on social media daily (or even weekly) [14:00]Hosting a 1:1 coaching launch in July after bumping up your rates (and making a whopping $13,500) [16:15]The reasons launches work so much better than trying to pitch and sell your offer daily in a more casual way [17:30]A low-ticket September challenge that generates about $3,700 and brings in 7 new 1:1 clients – that's another $10,500 in sales [20:35]How using a proven launch strategy makes it easy to accurately map out and predict your annual income [22:50]An October private coaching launch that generates $15,000 in sales [26:15]Launching a 4-day Black Friday sale in November and making a quick $12,300 [26:45]Doing the math: $75,000 from your launch efforts in less than a year [28:25]How to get on my Failproof Launch Blueprint waitlist (which means you'll get a pretty sweet discount) [31:05]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
Having a sold-out launch doesn't require a massive audience or ads – but it DOES require you to do the 4 things I'm outlining in this episode.Today, I'm sharing the *EXACT* things I do every.single.time I launch (and what I teach my clients inside my coaching programs). You'll learn why it's essential to create a clear offer that yields specific results, build an audience + generate leads, help your audience feel safe + certain about you/your offer, and pitch + sell EFFECTIVELY.And I'm not just telling you WHAT to do – I'm also diving into the HOW + WHY.Plus, I'm giving you a sneak peek at a brand new offer I'm rolling out VERY soon… if you want to enroll at a discounted rate before it officially launches on April 8th, DM me on Instagram @lynettemarieh!In this episode, I cover:What a launch is + what it can include – and the new offer *I* am launching soon! [4:10]How I approached my most recent launch for FCBA (my 4-month group coaching program, the Fitness Coaching Business Accelerator) [5:20]The two main reasons I still do dedicated 1-2 week launches for evergreen programs that are *technically* always open for enrollment [6:55]Why it's harder to fill coaching programs now than it used to be and how launching the RIGHT way can make the sales process MUCH easier [9:45]A sneak peek at what I'm sharing in my BRAND NEW, one-time-only offer, The Failproof Launch Blueprint [13:50]The many reasons a clear, specific offer with tangible outcomes/results is a MUST if you want to have a successful, highly profitable launch [14:50]How I promote FCBA and why it helps the right people get inside + get results [20:40]The importance of building an audience + generating leads BEFORE you launch [23:20]Why building a runway prior to launching is ESSENTIAL to a successful launch [28:30]Putting yourself in the position of a buyer to better predict/understand what your ideal clients might need to move forward with your offer [31:05]Helping your audience feel safe + certain about you/your offer [33:45]Why I don't believe it's possible to give away too much for free [39:50]Showing that your programs/offers are highly effective and have “worked” for others – or yourself (hint: people LOVE social proof) [42:40]Why it's essential for online coaches to know how to sell + pitch WELL [45:10]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
Today, I'm chatting with Gillian Bennett, a nutrition, body image + mindset coach who helps her clients improve their relationship with food through a non-diet approach.Gillian, a recent graduate of my Wellness CEO Mastermind, also works with macro-based nutrition coaches to help them improve their coaching + communication skills and incorporate mindful eating + habit-based approaches into their programs.This episode is PACKED with must-have info for health + fitness coaches. You'll learn how motivational interviewing can help you connect with your clients on a deeper + more meaningful level, why clients REALLY choose to stay with coaches long-term, how to become a more effective coach, and so much more.Follow Gillian @bitesizenutri: https://www.instagram.com/bitesizenutri/In this episode, Gillian and I cover:Gillian's journey – how she became a health + fitness coach, her personal struggles with food + exercise, and what helped her develop + improve her coaching skills [5:10]How macro-based nutrition can result in an unhealthy relationship with food [10:15]Gillian's perspective that counting/tracking macros (also known as “flexible dieting”) is *A* tool – not *THE* tool – to help people lose weight [12:40]The approach Gillian takes with macro-based nutrition coaches in her mentorship program to help them serve their clients in a more comprehensive way [15:10]Why Gillian recommends coaches ask themselves WHY they want their clients to track macros – and if it's truly worth it [16:30]How food obsession, food fear, etc can manifest in people who ONLY learn to track macros to lose fat/manage their weight [18:25]Gillian's viewpoint that a macro-based approach can have a time and a place [19:55]The importance of bridging the gap between tracking macros and achieving + maintaining results LONG-TERM (and facilitating healthy food relationships) [21:05]Why Gillian started mentoring macro-based coaches and how her methods can help improve client retention [26:15]Clients staying with you because they WANT you, not because they NEED you [28:30]Motivational interviewing as a client-centered coaching method and how it can help coaches connect with nonresponsive or disengaged clients [30:00]Keeping the coaching experience centered on the client vs. the coach's ego + expectations [35:25]Handling a client's resistance by answering questions rather than offering endless suggestions + focusing on ONE issue at a time vs. trying to fix EVERYTHING [37:10]The problem with many programs that claim to teach coaches how to sharpen their coaching skills and why solving problems FOR clients is a bad idea [39:45]Letting go of strict, rigid timelines in health + fitness coaching and simplifying the onboarding process to help clients understand the necessity of check-ins [42:10]Sharing more client struggles and fewer client wins on social media [44:25]How to structure a check-in form in a way that helps clients self-reflect [45:15]Access the FREE mini-training Gillian shared in The Wellness CEO Mastermind: https://bitesize.ck.page/ccmtrainingCheck out Gillian's website and her programs: https://bitesize.esConnect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!):
Let's address the elephant in the [online coaching] room: Have you missed the boat? Is it TOO LATE for you to build a successful online coaching business?The short answer: Absolutely not.I'm getting into the MANY reasons why that's the case in this episode.Maybe you think the industry's too flooded or over-saturated, or you can't “catch up” to the coaches who started before you. Maybe you think there's no way anyone would choose YOU when there are more experienced coaches out there who have already built their brand.Today, I'm explaining why none of that is true and helping you shift your mindset so you can see the many opportunities available in the online coaching industry (trust me, they are ABUNDANT).Make no mistake: There is DEFINITELY time for you to get started and be as successful as you want – IF you take action.In this episode, I cover:What happened when a team member asked me if it was too late for her to start an online coaching business [2:15]The honest, deeply vulnerable answers I got when I asked my Instagram audience WHY they thought it was too late for them [3:30]What's 100% true about the online coaching industry – and why *NONE OF IT* needs to stop you [6:20]The truth about ~50% of the online coaches you see on Instagram (even the coaches who SEEM like they're doing well) [7:45]Why the most “popular” coach isn't necessarily the coach EVERYONE will flock to [9:35]What happens when someone likes + trusts you – even if you're not the biggest or most established coach in your industry [12:55]How most people make buying decisions (hint: it's about CONNECTING + building RELATIONSHIPS) [14:45]Why people say they've hired ME as their coach vs. others in the biz coaching industry + what you can learn from their answers [17:00]What REALLY matters when it comes to growing an online coaching business [19:05]Something that inspired me when I was pivoting to full-time business coaching that might inspire you, too [21:10]The question you MUST ask yourself when you wonder if you can be successful in this industry [22:45]How to ensure you *NEVER* build the online coaching business you want (and what to do instead) [23:55]Your next move if you want my help in making your online coaching biz dreams come true NOW [26:50]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
If you feel ~cringe~ when you create content or struggle with comparing yourself to other coaches on social media (and then feel bad about yourself and/or your online coaching business), you're in the right place – this episode is 100% for you.I'm explaining why climbing “cringe mountain” is ESSENTIAL for getting where you want to go (seriously, EVERYONE you look up to online had to do it!) and sharing my best advice for getting OUT of the comparison trap once and for all.Plus, I'm breaking down why vanity metrics – likes, comments, saves, shares, etc. – truly do NOT matter and why I don't care about them *at all* anymore.Remember: If you want to be a successful online coach, showing up on social media consistently is a non-negotiable part of the deal – why not have FUN and stop making yourself so miserable… and get some new clients while you're at it?In this episode, I cover:Why you need to *STOP* worrying about vanity metrics on social media [3:00]My theory on why people don't engage online like they used to (hint: most people prefer to lurk) [8:25]Why I can almost guarantee your posts are probably landing with WAYYYY more people than you realize [10:30]Thinking of each piece of content as a brick that's building your online coaching business [15:10]The reality that viral posts or popular Reels don't necessarily result in ANY sales [18:25]Comparing yourself to other coaches (and why this will *always* do more harm than good) [21:40]How to get over feeling ~cringe~ (or being embarrassed) when you post on social media [26:45]Why you have to climb “cringe mountain” to get where you want to go [30:00]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
Today, I'm chatting with Grace Kirkley, a health + wellness coach who specializes in helping exhausted, sensitive women go from burned out + overwhelmed to confident + calm with simple self-care!Grace graduated from my Fitness Coaching Business Accelerator (FCBA) and now serves clients in her signature program: 1:1 High Sensitivity Coaching. In this episode, Grace shares her journey – including when she realized she was a highly sensitive person (HSP) – and how she learned to embrace her heightened sensitivity + make it her superpower as an HSP coach.You'll learn how to determine if *YOU* are an HSP and, if so, how you can work WITH your heightened sensitivity to live a better, happier life.Follow Grace @gracekirkleycoaching: https://www.instagram.com/gracekirkleycoaching/In this episode, Grace and I cover:What signifies a Highly Sensitive Person (HSP) and how to know if *YOU* might be an HSP [4:20]How Grace discovered she was an HSP and how she felt after realizing she wasn't weird, wrong or broken [8:35]The ways Grace helps + supports HSPs in her coaching programs and what her clients typically struggle with [10:25]Why what may “work” for someone else does NOT work for an HSP [14:40]What HSPs often misunderstand about themselves + negative beliefs they may hold that are not true [18:00]The danger of fighting against your biology + trying to be someone you're not [18:50]What life can be like when you're an HSP who gets the proper support and understands + accepts who you are [22:00]Why burnout is more common in HSPs, how it can show up + how to combat it [29:30]Grace's experience in FCBA + building her online coaching business as an HSP [32:00]How having a heightened level of sensitivity can be beneficial for coaches [35:10]The ways HSPs can use structure, routines, time blocking + planning to keep their businesses moving forward [36:40]The importance of setting + enforcing social media boundaries as an HSP (hint: endless scrolling is NOT the move!) [43:40]Understanding that your most precious resource as an HSP is your energy [47:35]How to deal with criticism or negativity as an HSP (and not let it destroy you) [48:50]Learning how to EMBRACE your high sensitivity + make it your superpower [54:40]Where to find Grace online: https://www.gracekirkley.com and @gracekirkleycoaching on Instagram [1:02:35]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
If you're trying to build or grow your online coaching business but don't have much time on your hands, good news – it really can take 10 hours *or less* per week.Don't believe me? Listen to this episode. I'm breaking down EXACTLY how you can make this happen, even if you have a busy schedule and/or a full-time job.You'll learn how to use sacred hours to take MASSIVE action and where to focus your energy + efforts to make the BIGGEST impact in a short amount of time.This is for you if you want to be more productive, stop wasting time and get your online coaching biz off the ground WITHOUT quitting your day job or pulling all-nighters. You CAN do it – it just comes down to dedicating your time to what matters most.In this episode, I cover:Sacred hours and how you can implement them in your online coaching business [4:50]The importance of examining how you spend your time + setting your priorities (and following through on your commitments) [9:30]EXACTLY where to start if you only have 10 hours/week to spend on your biz [13:05]How to take photos for your Instagram content – go to my IG @lynettemarieh, scroll through my highlights + click on “IG photos?” [17:05]What to do with 1.5-3 hours of your week if you're not in my Fitness Coaching Business Accelerator (FCBA) that will help you grow your biz [19:30]Why I recommend focusing on prospecting every.single.week (and why this does NOT have to be weird, uncomfortable or cringey) [20:35]Spending time on program development or handling backend business tasks [25:05]Taking care of clients + how much time this typically requires [26:30]Why you CAN work a full-time job as you start your online coaching business (hint: it depends on your willingness to do the work) [27:30]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
Today, I'm answering many of the most common questions I get about selling from online coaches, including…Should I offer my coaching services for FREE when I'm just starting out?What do I do if I don't have any testimonials or transformations to show?Is it REALLY necessary to have an application process in place?Do I have to host sales calls, or are there other ways to get leads to convert?Should I conceal my online coaching rates or publicize them?You'll get my honest, off-the-cuff answers – and I'm betting at least some of what I have to say will surprise you.DEFINITELY check out this episode if you're a new or aspiring online coach who's ready to learn how to make the sales process more fun + effective! If you like what you hear, DM me on Instagram @lynettemarieh – I'd LOVE to hear from you!In this episode, I cover:My copywriter's new copywriting Instagram, @copybyjessica: https://www.instagram.com/copybyjessica/Coaching for FREE when you're just getting started as an online coach [4:20]My advice + recommendations *IF* you choose to offer free coaching services [8:35]Selling coaching without social proof or testimonials [11:25]Using YOUR story to promote + prove the efficacy of your coaching abilities [13:55]Why I ALWAYS recommend coaches have an application process in place [16:45]The importance of sales conversations with leads or applicants [19:45]The truth about sales calls – why they tend to convert well + how they can benefit you *AND* the client [22:35]What you can do if hosting sales calls doesn't align with your schedule (or your ideal clients' schedules) [30:20]Concealed coaching rates vs. public coaching rates – which is right for you? [33:45]Going with your gut when it comes to sharing or concealing your prices [38:40]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
There's no way around it: If you want to build or grow your online coaching business, you WILL have to do scary things from time to time.Although feeling afraid is normal, we can't let it hold us back (because if we let fear run the show, it will) – and that's what today's episode is all about.I'm outlining the different types of fear many online coaches experience – fear of failure, imposter syndrome, fear of the unknown, fear of judgment or rejection, etc. – and explaining how you can overcome each of them. You'll learn what I consider the first real “test” of entrepreneurship + how to pass it with flying colors, my perspective on failure, and so much more.Don't miss this one if you plan to chase big dreams in 2024! Fear is bound to creep up on you – your success depends on how you handle it.In this episode, I cover:Why fear is normal and NOT a sign that you're incapable of achieving your goals [6:15]The first real “test” of entrepreneurship: Getting comfortable with feeling fear + going for it anyway [7:45]Why many people are afraid to start an online coaching business + how to move forward despite the fear [9:30]The truth about imposter syndrome that might surprise you (hint: I *STILL* struggle with it after all these years!) [15:25]What happens if you realize you actually CAN'T do something in your business [20:25]How to handle + overcome your fear of the unknown as a new entrepreneur [22:25]Fear of failure or not being “good enough” – and why it's not necessarily the worst thing ever if you DO end up failing [24:50]My perspective on failure that I share inside my Fitness Coaching Business Accelerator (FCBA) course hub [28:55]What my “failure” with ads taught me + why I'm thankful for that experience [32:40]Overcoming the fear of being judged online (spoiler alert: people will judge you no matter what you do or post!) [33:30]What happened when I went viral on TikTok + how I handled mean comments [37:20]The not-so-scary truth about receiving negativity, backlash, etc. on social media [41:00]Why it doesn't bother me that I STILL feel scared from time to time after nearly a decade in business [42:30]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214
The 3 things I'm sharing with you today are non-negotiable daily practices in my business because they are truly ESSENTIAL for consistent growth, sales + success.You'll learn why you should be posting on social media regularly (yes, I know you've heard this before… there's a *very* good reason for that, my friend!), the importance of nurturing your leads + generating new leads, and my best advice for taking care of your mental health as an online coach + biz owner.If you're serious about making 2024 a highly profitable year for your online coaching business + want to learn EXACTLY how to make that happen, you definitely don't want to miss this one!In this episode, I cover:No. 1: Posting on social media regularly – multiple times a week, EVERY WEEK [5:30]The importance of showing up online consistently + building authentic relationships with your audience (srsly: don't expect sales if you're inconsistent) [9:10]No. 2: Nurturing your existing leads OR generating new leads [12:55]Why leads NEED to be nurtured before they purchase from you + examples of how you can do this effectively [14:40]The challenge of lead generation in 2024 + why you should have 2-3 different avenues for consistent lead generation in your business [17:40]No. 3: Taking care of my mindset + mental health (hint: this includes fully logging out of work at the end of the day EVERY DAY) [21:00]Setting boundaries, taking time off + other ways you can care for yourself in biz [23:50]Why I consider these 3 things 100% non-negotiable (and why you should, too!) [29:30]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214