Podcast appearances and mentions of Chris Kerr

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Best podcasts about Chris Kerr

Latest podcast episodes about Chris Kerr

Outsider Podcast
Ep. 46: SEALs, Cold Plunges, and Saunas featuring Chris with FireIce Frogs

Outsider Podcast

Play Episode Listen Later Feb 18, 2025 66:05


This week, the guys sit down with Chris Kerr from FireIce Frogs, a nonprofit providing saunas and cold plunges to Veterans. Their mission is to empower Special Operations warriors through mental and physical restoration. Tune in for SEAL stories and inspiring missions! Learn more about FireIce Frogs: https://fireicefrogs.org/ Follow FireIce Frogs: https://www.instagram.com/fireicefrogs?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== Follow Outsider: https://www.instagram.com/outsiderig/ Shop Outsider: https://www.outsider.com/   Follow Jay: https://www.instagram.com/ifjayhadinstagram/ Follow Sam: https://www.instagram.com/sammackey615/ Watch on YouTube: https://www.youtube.com/@WeAreOutsider/podcasts This podcast was sponsored by the following: Spartan Forge, use code OUTSIDER20 for 20% off a premium membership.  Code Blue Scents, use code OUTSIDER15 for 15% off your order. Learn more about your ad choices. Visit megaphone.fm/adchoices

Digital, New Tech & Brand Strategy - MinterDial.com
Death is But a Dream: Dr. Chris Kerr's Compassionate Approach to Dying (MDE562) RE RELEASE

Digital, New Tech & Brand Strategy - MinterDial.com

Play Episode Listen Later Jan 12, 2025 57:27


Minter Dialogue with Dr Chris Kerr (Re-release) In 2024, I released 47 new episodes and with listeners from 113 countries I want to acknowledge those who are listening from as far away as Argentina, Chile, New Zealand, Indonesia and South Africa. I want to thank you for all your support and words of encouragement. I am grateful to have your ear and precious time once a week. So to celebrate the new year, I wanted to re-release the top 3 episodes of the year in terms of popularity. And I found it deeply meaningful that the most popular episode was the conversation I had with Dr Chris Kerr. Dr Chris Kerr is a hospice physician and end-of-life researcher. He's also the acclaimed author of “Death is But a Dream” as well as one of the most viewed TEDx speakers, with over 5 million views for his talk, “I See Dead People: Dreams and Visions of the Dying.” In this conversation, we discuss his work, what he has observed about people dying and death, the way the medical community evaluates and embraces — or doesn't — death. We look at the difference between psychedelic-assisted therapy to deal with fear of death versus the types of the visions one has naturally. We touch on assisted suicide and euthanasia, as well as explore the major lessons Dr Kerr has extracted over the course of his fascinating 25+-year career. As profound as a conversation as I've ever had. You can also find the original show on Youtube here.

Voodoo Power
Chris Kerr, Liberty University Director of Strength and Conditioning for Club Sports

Voodoo Power

Play Episode Listen Later Jun 28, 2024 90:12


Send us a Text Message.Coach Kerr is the Director of Strength and Conditioning for Club Sports at Liberty University. Kerr's role is developing Club Sports student-athletes physically and mentally while overseeing the strength and conditioning staff across all sports. His goal is to create better individual parts for a better whole. Coach Kerr was on staff to see the first two National Championships in the departments history in both Wrestling and the Women's Hockey team. In Kerr's tenure with Liberty's Hockey teams, they have won 4 Hockey National Championships. Coach Kerr Is USAW level 1 Certified, RPR, Functional Movement Systems and has a CSCS. Coach Kerr is also a cohost of Victory Over Self Podcast that strives to bring on Great Coaches that provide an unbelievable resource for the strength community.https://x.com/coachchriskerr?s=21https://www.youtube.com/@coachchriskerr6900https://www.instagram.com/coachchriskerr?igsh=czJpdjV3dWk3cno0https://www.youtube.com/@victoryoverselfradiohttps://youtube.com/@platesandpancakes4593https://instagram.com/voodoo4power?igshid=YmMyMTA2M2Y=https://voodoo4ranch.com/To possibly be a guest or support the show email Voodoo4ranch@gmail.comhttps://www.paypal.com/paypalme/voodoo4ranch

Pure Encouragement Podcast
Ep. 53 | Winning In The Offseason Physically - Interview with Chris Kerr (Assistant Athletic Director of Sports Performance at Liberty University)

Pure Encouragement Podcast

Play Episode Listen Later Jun 5, 2024 68:43


In this episode, I interview Chris Kerr from Liberty University on how to maximize our physical training in the offseason. We discuss how to get faster, stronger, put on weight, and increase conditioning level. We also address best practices for pro athletes, college, and youth. In his first year Chris was on staff to see the first two National Championships captured in the Liberty University Club Sports department's history in both Wrestling and the Women's D1 Hockey team. He has continued to coach teams that have gone deep into their respective National Tournaments, some coming away with more National Titles.   Chris holds several certifications: United States Weightlifting Level 1: 2019 Reflexive Performance Reset: 2018 Certified Strength and Conditioning Specialist: 2015 Functional Movement Systems: 2013 For more from Chris Kerr: Maximizing the Offseason Virtual Webinar Email at coachchriskerr@gmail.com Twitter @coachchriskerr Instagram @coachchriskerr YouTube @coachchriskerr For more resources on soul care, confidence, and leadership, visit the Pure Encouragement Website

Digital, New Tech & Brand Strategy - MinterDial.com
Embracing Mortality: A Physician's Journey from Cardiology to Hospice Care with Dr. Chris Kerr (MDE562)

Digital, New Tech & Brand Strategy - MinterDial.com

Play Episode Listen Later Apr 14, 2024 58:10


Minter Dialogue with Dr Chris Kerr Dr Chris Kerr is a hospice physician and end-of-life researcher. He's also the acclaimed author of "Death is But a Dream" as well as one of the most viewed TEDx speakers, with over 5 million views for his talk, "I See Dead People: Dreams and Visions of the Dying." In this conversation, we discuss his work, what he has observed about people dying and death, the way the medical community evaluates and embraces (or doesn't) death. We look at the difference between psychedelic-assisted therapy to deal with fear of death versus the types of the visions one has naturally. We touch of assisted suicide and euthanasia, as well as explore the major lessons Dr Kerr has extracted over the course of his fascinating 25+-year career.  If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to Apple Podcasts or your favourite podcast channel, to rate/review the show. Otherwise, you can find me @mdial on Twitter.

The Daily
The Sunday Read: ‘What Deathbed Visions Teach Us About Living'

The Daily

Play Episode Listen Later Apr 7, 2024 26:47


Chris Kerr was 12 when he first observed a deathbed vision. His memory of that summer in 1974 is blurred, but not the sense of mystery he felt at the bedside of his dying father. Throughout Kerr's childhood in Toronto, his father, a surgeon, was too busy to spend much time with his son, except for an annual fishing trip they took, just the two of them, to the Canadian wilderness. Gaunt and weakened by cancer at 42, his father reached for the buttons on Kerr's shirt, fiddled with them and said something about getting ready to catch the plane to their cabin in the woods. “I knew intuitively, I knew wherever he was, must be a good place because we were going fishing,” Kerr told me.Kerr now calls what he witnessed an end-of-life vision. His father wasn't delusional, he believes. His mind was taking him to a time and place where he and his son could be together, in the wilds of northern Canada.Kerr followed his father into medicine, and in the last 10 years he has hired a permanent research team that expanded studies on deathbed visions to include interviews with patients receiving hospice care at home and with their families, deepening researchers' understanding of the variety and profundity of these visions.

Nice Games Club
GDC 2024 Special (Part 2)

Nice Games Club

Play Episode Listen Later Apr 4, 2024


And now, the conclusion (sorta!), as tour nice hosts recount the back half of the week at this year's GDC. It's a long one, but there's somehow even more on our Patreon.GDC 2024 Special (Part 2)ReSpec: Accountability SupportHow Nintendo made Super Mario Bros. Wonder so weirdAndrew WebsterThe VergeJack Foley (sound effects artist)WikipediaThe return of 1ReasonToBe and why we still need itMarie DealessandriGamesIndustry.bizPanic says two pallets of Playdates worth $400,000 have vanished in VegasChris KerrGame DeveloperA frequently-cited "good first episode" of Nice Games Club is one where we interview August Brown:Developer/Publisher RelationsWe had Monica on the show to help create a Nice Game Jam game in:Blame the Cat! (with Monica Fan)

Pints Of View
“I'm on Tom Cruise's cake list!” Tom Hanks, Mission Impossible, Downton Abbey… Chris Kerr tailors for all of showbiz!

Pints Of View

Play Episode Listen Later Jan 31, 2024 68:05


In this episode of Pints of View Gary Goldsmith talks to Chris Kerr, a renowned bespoke tailor based in London.   They discuss Chris' career in the tailoring business, starting from when his father first began the trade. Chris shares stories of measuring and creating suits for many famous celebrities he has worked with over the years, from Brad Pitt and Johnny Depp to members of the cast of Downton Abbey.   In this episode you will hear: Chris describe following in his father's footsteps and taking over the family business Funny stories of fittings with A-list Hollywood stars The long hours and dedication required to make costumes for period dramas How word-of-mouth networking led to opportunities like working on Mission Impossible Insights into the art of bespoke tailoring and creating unique garments by hand   To get your hands on a suit from Chris, check out his website: https://chriskerr.com/   For more information about this episode, Gary's advisory services or the RDLC please email us on POV@garys.world   Follow us on Instagram https://www.instagram.com/pints_of_view_pod/   Thank you as ever to our sponsors: https://quetzel.co.uk/ https://capexcurrency.com/ https://hapstar.app/ https://www.caminopartners.co.uk/ Gary's World (email: POV@garys.world) Pints Of View is the podcast hosted by socialite, in-demand Non-Exec Director, recruitment legend and all-around nice guy Gary Goldsmith. In this podcast, Gary opens up his eclectic Black Book of friends that ranges from international footballers, high street moguls, champion boxers, investment oracles, national team coaches, royal correspondents, business leaders, military special forces, sports club owners, scale-up experts and even conspiracy theorists with a sense of humour!  They're all interesting, they've all got different stories, they've all got different backgrounds and they have all got lessons that you will learn a great deal from, alongside a fair few belly laughs too.  Plus, as well as the amazing guests, you will also learn that there is a lot more to Gary Goldsmith than what the headlines might have had you believe! Far from just being a loveable rogue and famous royal Uncle, there are insights and wisdom shared that reveal why Gary has been integral to hundreds of millions of pounds of business growth over the years.   So, join us for some real, raw and interesting chats down at the pub - yes, this show is really shot on location at an actual, working West End boozer!

Just Conversations with Jamal and Nate
Season 2 Pilot: Ft. Chris Kerr, Clarissa Aljentera, & AJ Rowe

Just Conversations with Jamal and Nate

Play Episode Listen Later Nov 20, 2023 63:39


After its hiatus, Just Conversations with Jamal and Nate is back! This episode, the pair interview Chris Kerr, Executive Director of the Ignatian Solidarity Network, as well as Clarissa Aljentera, Director of Education for Justice, and AJ Rowe, ISN's Digital Communications Coordinator and the editor of the show.

From Tailors With Love
#257 - Chris Kerr Talks Tailoring Tom Cruise for Mission Impossible Dead Reckoning

From Tailors With Love

Play Episode Listen Later Nov 17, 2023 32:59


Today on the show I'm talking to bespoke tailor Chris Kerr. We've had Chris on the show before to talk about Bond, he did the poker game jacket for Le Chiffre of course, he did the suit for Daniel Craig in the sony advert ahead of quantum. I went to see Chris in person for a catch up, I gave him a copy of the non-award winning book from tailors with love, an evolution of menswear through the bond films. So Chris talks mainly about his work on the latest Mission impossible franchise. Its about 20 minutes long, I check in with you after this and give you a bit of an update on whats going on in the world of Bond in some 00RoundUp! Taken from the weekly newsletter.  https://fromtailorswithlove.co.uk/newsletter Enjoy. 

Swedish Junior Hockey
Swedish Jr. Hockey Podcast Ep. 69: Chris Kerr - Strength and Conditioning Coach at Liberty University D1 Hockey

Swedish Junior Hockey

Play Episode Listen Later Oct 9, 2023 83:25


Chris and I go back a few years from my son attending hockey camps at Liberty.  In today's episode we talk not only about his role as head strength and conditioning coach at LU, but also about Functional Mobility Screens, diet, sleep, supplements, etc.  Chris has a passion for hockey and people and hope that shines through!

Conjugate Chats w/ Coach Rasberry
Conjugate Chats: Blair Bennett, Chris Kerr, & Ross Garner (Victory Over Self) | SZN 3 Episode 6

Conjugate Chats w/ Coach Rasberry

Play Episode Listen Later Jul 20, 2023 63:31


This episode of the Conjugate Chats had strength coaches from Victory Over Self Radio! We got to chat about hockey training, speed development and a "conjugate" style jump program! If you enjoyed this podcast, please like, follow, subscribe, comment, and even share with a fellow coach! Thank you all for listening and a special thank you to the Department of Young Strength Coaches & Teambuildr for sponsoring this episode! In the name of strength, stay strong and have a day today!DOYSC's Discord Link: http://discord.gg/QHBwEDfHLinks to other socials: https://liinks.co/conjugatechatsOpening Music / Theme: https://pixabay.com/music//?utm_source=link-attribution&utm_medium=referral&utm_campaign=music&utm_content=144716">PixabayGill Athletics: https://www.gillporter.com/gill_store/clearance.html) Mike Cunningham: (mcunningham@gillathletics.com)JMR Gumroad: https://jmrstrengthscience.gumroad.com

Soccer Pints
Gold Cup Preview

Soccer Pints

Play Episode Listen Later Jun 23, 2023 58:47


Today, we have a special one for you. Not only did I promise you that we would preview the Gold Cup, but I have some help joining us in conversation with Chris Kerr to talk through the roster selections for the tournament and make predictions as well. We will also have an open discussion about the Nations League performances, more Gregg talk I am sure, and we will just chop it up on anything and everything US Soccer. Support the show

The Mind Mate Podcast
184: Finding Meaning at the End of Life with Dr. Chris Kerr

The Mind Mate Podcast

Play Episode Listen Later Apr 29, 2023 49:29


Hello and welcome to the Body Meets Mind podcast - the podcast within the podcast! Paul, and Tom here, and we are exploring philosophies and strategies for an elevated life. We are so excited to present to you all the hard work that we've been working on behind the scenes. We've been developing great interviews and some really, really excellent podcasts where Tom and also just talk about things that nourish our mind as well as our body and everything in between. We're taking top down approaches and bottom up approaches that relay my experience as a counsellor and Paul's experience as a health and wellness coach for human optimisation performance, purpose, and meaning. About Tom: Tom works as a Counsellor, and has been working in the mental health space for over five years. Tom enjoys working with both individuals and couples, helping people identify their patterns, integrate their pasts, and live more fulfilling lives. Tom's interests include existential psychotherapy, relationship and grief/bereavement counselling as well as helping people cultivate meaning and purpose whilst navigating difficult life changes. He also has experience in anxiety-based disorders such as panic disorder and OCD. Outside of work, Tom enjoys reading and writing, and a self-confessed coffee addict! Find out more here: https://ahern.blog/

Central Vineyard Church
The Walk: Scott, Jovita and Chris

Central Vineyard Church

Play Episode Listen Later Apr 23, 2023


The Walk is our new special seasonal Sunday where we hear three people share their stories of walking the way of Jesus. This time around, we hear from Scott Pollok on being “moved with compassion”, Jovita Manickam on “life in medias res” and Chris Kerr on “the call of heaven”.

Central Vineyard Church
The Walk: Scott, Jovita and Chris

Central Vineyard Church

Play Episode Listen Later Apr 23, 2023


The Walk is our new special seasonal Sunday where we hear three people share their stories of walking the way of Jesus. This time around, we hear from Scott Pollok on being “moved with compassion”, Jovita Manickam on “life in medias res” and Chris Kerr on “the call of heaven”.

Watts Under the Bonnet - The Electric Vehicle Podcast
The art and engineering of EV sound and body design explained

Watts Under the Bonnet - The Electric Vehicle Podcast

Play Episode Listen Later Jan 24, 2023 47:55


Everyday batteries get smaller and quieter, leaving manufactures with an empty blueprint and one central question: what should and could electric vehicles sound and look like? Dr Stephan Gsell, Audi Sound Engineer, joins Rusty and Nadine to discuss exactly how they answered that question when it came to the sound of the Audi e-tron GT and why a didgeridoo was central to the process. Our meet an EV-er Chris Kerr from Clipsal by Schneider Electric tells us about the most comfortable 30,000kms he's ever driven now he's in a Hyundai IONIQ 5, and Ralph Giles, Head of Design Global at Fiat Chrysler is back to discuss the evolution of electric vehicle design and what could be on the design horizon for Jeep and the iconic 7-bar grille in the future.  See omnystudio.com/listener for privacy information.

The Electricians Co-Op
EP67 - Chris Kerr Vice President of Schneider Electric's Home and Distribution business

The Electricians Co-Op

Play Episode Listen Later Dec 19, 2022 52:04


Today on the show we have Chris Kerr who is the Vice President of Schneider Electric's Home and Distribution business. We enjoyed a wide ranging conversation about leadership, product development and what's coming next for Clipsal in 2023. Make sure you connect with Chris on LinkedIn: https://www.linkedin.com/in/workharddreambig/ Follow our Instagram: https://www.instagram.com/theelectricianscoop/ Connect with Jamie: https://www.instagram.com/proimageelectrical/ Connect with Rob: https://www.instagram.com/rob.brus77/ Visit our site: https://theelectricianscoop.com/

Victory Over Self Radio
E2: The Basics of DB Hammer

Victory Over Self Radio

Play Episode Listen Later Aug 2, 2022 62:45


The coaches break down the big rocks of DB Hammer's "The Best Sports Training Book Ever". We discuss timed sets, autoregulation, and laying out training throughout the week. This episode features the coaches Blair Bennett, Ross Garner, and Chris Kerr

The GAA Social
Losing dad, contemplating suicide, back with Antrim, two cruciates, from St Gall's to Ballymacnabb. GPA,Slurry & lost at a wake

The GAA Social

Play Episode Listen Later Apr 12, 2022 59:00


In an astonishing interview, Antrim goalkeeper Chris Kerr reveals how he contemplated suicide after the death of his father. The lowest point arrived after the final game at Casement Park, when Antrim lost to Monaghan and Kerr found himself at his lowest point. Despite the trauma and pain- this podcast is an uplifting journey from rock bottom to a man who has found a wife, a new home and is about to become a father for the first time this summer. Life is good for Chris Kerr. Now living in Armagh, Chris explains the difference between life at a rural club and his native St Gall's, receiving the call-up back to represent Antrim and looks ahead to the Ulster championship- Corrigan or nowhere! Chris now works with the GPA and explains the mental health challenges modern day GAA players face and along with Oisin McConville & Thomas Niblock- this is a podcast that starts football and meanders into life. A fabulous listen

Best Life Best Death
#31 Dr Chris Kerr - Part II - What Can We Learn from One of the First Hospices in the US?

Best Life Best Death

Play Episode Listen Later Mar 30, 2022 22:48


In Part II of this conversation with Dr Christopher Kerr, he and I get into some nitty-gritty about what it would take to have more of us choose hospice sooner – thereby improving patient satisfaction, extending lives, lowering costs, and for sure increasing the quality of our final days. What gets in the way of doing what would make such a difference?

Best Life Best Death
#30 Dr Chris Kerr - Part I - More Real than Real: Dreams, Visions and Healing Experiences at the End of Life

Best Life Best Death

Play Episode Listen Later Mar 23, 2022 23:16


Dr. Christopher Kerr – of Hospice & Palliative Care Buffalo – studies and works daily with people who are at the end of their lives. After realizing that many of his patients had extraordinary experiences as death approached, he decided to design studies that would tabulate these experiences in a meaningful way. Dr. Kerr sees that these visions and healing experiences are “enormous gifts” to the dying and also to those left behind. They impact the bereaved because “how people leave us matters” – how we grieve is impacted by how we experienced the death. Listen in as Dr. Kerr and I discuss all of this and so much more in Part I of our conversation!

Backdoor GAA Podcast
Players expenses and National Football League round six preview

Backdoor GAA Podcast

Play Episode Listen Later Mar 18, 2022 36:42


CJ McGourty and Chris Kerr preview round six of the National Football League. This Podcast is brought to you by Hanleys Clean Meals. With over 40 years of catering experience, Hanleys Clean Meals pride themselves on providing you with nutritionally balanced prepped meals, that will aid you in all walks of life, whether it be weight loss, weight management or if you just want to live a healthier lifestyle. Hanleys Clean Meals provide meals to numerous inter county teams. For more information visit hanleyscleanmeals.ie or follow them on social media. This podcast is brought to you by Manly.ie , Ireland's Pharmacy for Men. Manly.ie is a dedicated space for men's health, wellness and grooming online. Access practical online and face-to-face advice, as well as an in-depth product range, tailored to support men's health in Ireland. Visit Manly.ie for more, and you can follow them on Instagram, Facebook and twitter.

Monocle 24: The Bulletin with UBS
UBS Global Visionaries: Chris Kerr and Chad Sarno of Good Catch

Monocle 24: The Bulletin with UBS

Play Episode Listen Later Feb 14, 2022 15:00


Chris Kerr and Chad Sarno of Good Catch and Gathered Foods are two of the most recently appointed thought-leaders and innovators that UBS supports and celebrates through its Global Visionaries programme. Kerr and Sarno's mission is to use their decades of experience in impact investing and culinary innovation to harness the power of plant-based food to change the way we fish, farm, eat and live.

kerr ubs sarno chris kerr global visionaries
Monocle 24: The Bulletin with UBS
UBS Global Visionaries: Chris Kerr and Chad Sarno of Good Catch

Monocle 24: The Bulletin with UBS

Play Episode Listen Later Feb 13, 2022 27:45


Chris Kerr and Chad Sarno of Good Catch and Gathered Foods are two of the most recently appointed thought-leaders and innovators that UBS supports and celebrates through its Global Visionaries programme. Kerr and Sarno's mission is to use their decades of experience in impact investing and culinary innovation to harness the power of plant-based food to change the way we fish, farm, eat and live.See omnystudio.com/listener for privacy information.

kerr ubs sarno chris kerr global visionaries
Backdoor GAA Podcast
Tyrone Armagh brawl, Kerry cruise past Dublin, Mayo do enough against Monaghan, Sligo kick 0-28

Backdoor GAA Podcast

Play Episode Listen Later Feb 7, 2022 87:18


Chris Kerr and Danny Hughes join Paul Shaughnessy on The Backdoor GAA Podcast where they look back on the action over the weekend across all four Divisions in round two of the National Football League. This Podcast is brought to you by Hanleys Clean Meals. With over 40 years of catering experience, Hanleys Clean Meals pride themselves on providing you with nutritionally balanced prepped meals, that will aid you in all walks of life, whether it be weight loss, weight management or if you just want to live a healthier lifestyle. Hanleys Clean Meals provide meals to numerous inter county teams. For more information visit hanleyscleanmeals.ie or follow them on social media.

Backdoor GAA Podcast
Green Ball Company | Kicking Tees | Green Ball | Evolution of goalkeeping

Backdoor GAA Podcast

Play Episode Listen Later Jan 14, 2022 81:42


Neil and Gary Matthews of the Green Ball Company join Paul Shaughnessy and Chris Kerr this week on The Backdoor GAA Podcast. Neil and Gary chat to us about setting up the Green Ball Company, the products they sell and the important aspects of goalkeeping.

Backdoor GAA Podcast
All-Ireland Senior Football Championship Contenders and Value of Pre-season competitions

Backdoor GAA Podcast

Play Episode Listen Later Jan 1, 2022 67:57


Brian Kavanagh, Davy Burke, Chris Kerr and Danny Hughes join Paul Shaughnessy to look ahead to this year's inter county football season.

Table Talk
143: Meet the personalities driving plant-based innovation and NPD

Table Talk

Play Episode Listen Later Jun 1, 2021 32:47


The Table Talk Podcast has had the pleasure of talking to passionate innovators from across the world of food, drink and nutrition. With plant-based food achieving significant growth in the past few years, the producers, platforms and personalities in the plant-based sector are among the biggest drivers of innovation and NPD in food. In this collection, we look back at three guests who've been doing their part to impact the way we view compassionate eating, and to offer tasty, healthy alternatives to traditional animal proteins. Meet Derek Sarno, co-founder of Wicked Healthy, LLC, and Executive Chef & Director of Plant-Based Innovation for Tesco PLC, to hear about his journey supporting plant-based innovation at Tesco, Chris Kerr, Founding Partner, CIO, Unovis Partners; CIO New Crop Capital; Co-Founder, Gathered Foods (US), to find out how he's helping to promote seafood alternatives to reduce the impact on our oceans, and Ria Rehberg, CEO of Veganuary to hear how the annual vegan pledge has managed to help save the carbon equivalent of driving around the world 15 times. Join the conversation on Table Talk. About our guests Derek Sarno Derek Sarno is the co-founder of Wicked Healthy, LLC, and also serves as Executive Chef & Director of Plant-Based Innovation for Tesco PLC, where he is leading the company's efforts to bring delicious, unpretentious vegan foods to market. Prior to co-founding Wicked Healthy and partnering with Tesco, Derek served as the Senior Global Executive Chef for Whole Foods Market, where he oversaw global research and development for the company's prepared foods department, worked with suppliers and leadership to develop and promote plant-based foods across the organisation, and served as Culinary Director for the WFM Academy for Conscious Leadership. Ria Rehberg Ria Rehberg is the CEO of Veganuary, a UK based charity that encourages people worldwide to try vegan for January and beyond. Since 2014, Veganuary has inspired and supported more than one million people in 192 countries to try vegan. Additionally Veganuary works with hundreds of businesses to drive up vegan food provision in shops and restaurants, and have made veganism more visible and accessible through their work with national and international media. Chris Kerr With almost thirty years of leadership experience with start-ups and venture capital investing, Chris Kerr has spent the last decade focused on impact investing in the plant-based foods sector. Chris is a co-founder of Gathered Foods and its Good Catch plant-based seafood brand and has worked with and helped launch many game changing companies in the plant-based sector, including Beyond Meat, Daiya, Alpha Foods, NUMU and many others. He is the Chief Investment Officer for Unovis Partners, which is the asset manager for New Crop Capital, one of the world's most active investors in the plant-based foods and cellular ag technology sectors.

From Tailors With Love
123 - Bespoke Tailor Chris Kerr on Making Clothes for Films - 'I have to be Very Coy and Understated with All of That'

From Tailors With Love

Play Episode Listen Later May 23, 2021 38:12


Bespoke Soho tailor Chris Kerr has made suits for Vinnie Jones in Snatch, For Ian McShane in John Wick, he of course did the velvet suit for Mads Mikkelsen in Casino Royale. He's currently working on the latest Mission Impossible film (Mi7), Peaky Blinders, Downton Abbey, amongst others. Chris talks about meeting Lindy Hemming and making the suits for Robbie Coltrane as Valentin Zukovsky. Those stories can be found in the book From Tailors With Love, available on Amazon. Interview lasts until 26.43 after I give a book update, do the charts and answer some listener mail.  Joined also by Matt Spaiser of Bond Suits. 

Rome Business Radio
The Hardy Realty Show – Elisabeth Lawson with Between The Rivers Farmers Market and Rise ‘n Shine Organic Farm

Rome Business Radio

Play Episode Listen Later May 6, 2021


The post The Hardy Realty Show – Elisabeth Lawson with Between The Rivers Farmers Market and Rise ‘n Shine Organic Farm appeared first on Business RadioX ®.

Light Up The Couch
Demystifying and Dignifying Death: Understanding the Dying Process and Supporting Caregivers, Ep. 122

Light Up The Couch

Play Episode Listen Later Apr 15, 2021 62:42


Dr. Chris Kerr, hospice physician and author of Death Is But A Dream, clarifies the physical, emotional, and cognitive experience of death and dying, from the frequency of end-of-life visions to the processing of one's own impending death, as well as offers guidance about how caregivers can view their role and better advocate for their dying loved one. Interview with Elizabeth Irias, LMFT

Grieving Voices
Takeaways & Reflections | Life, Death, & Legacy

Grieving Voices

Play Episode Listen Later Apr 13, 2021 41:30 Transcription Available


Talking about end-of-life is never easy. And, receiving a terminal diagnosis (with a prognosis full of unknowns), is nowhere near easy either. I reflect on what my guests, Dr. Chris Kerr, author of "Death Is But a Dream," TEDx Speaker, and researcher of end-of-life experiences of terminal patients and 17-year metastatic breast cancer survivor, Anne Jacobs, shared with and taught me. I have flipped how I feel about end-of-life experience and what I hope my end-of-days are like based on my training as an End-of-Life Doula and my conversation with Dr. Kerr. Anne brings so much hope and sage advice for those diagnosed, caregivers, and the rest of us - I hope you listen. Live for today; it's all you have guaranteed! Resources:Ep. 40 Dr. Chris KerrEp. 41 Anne Jacobs______Need help?Crisis Text Line provides free, 24/7 support via text message. Text HOME to 741741 to connect with a trained Crisis CounselorIf you or anyone you know is struggling with grief due to any of the 40+ losses, there are free resources available HERE.If you are enjoying the podcast, you may also enjoy my weekly newsletter, The Unleashed Letters, (filled with content not shared anywhere else). ______WAYS TO SUPPORT THE SHOW:Tell Your Friends & Share Online!Subscribe, Rate & Review: Apple PodcastsFollow & Listen  Spotify |  Stitcher | Google Podcasts | PandoraRead & Review my published book about my grief journey.Donate | Buy Me A CoffeeCONNECT WITH VICTORIA (@theunleashedheart): InstagramFacebookLinkedInYouTubePodchaserWebsite

Backdoor GAA Podcast
Former Antrim senior footballer Chris Kerr on rupturing his ACL and the potential with the Antrim senior footballers | The Backdoor GAA Podcast

Backdoor GAA Podcast

Play Episode Listen Later Apr 3, 2021 63:18


Former Antrim senior footballer Chris Kerr joins us this week on The Backdoor GAA Podcast.

Grieving Voices
Dr. Chris Kerr | Death Is But a Dream

Grieving Voices

Play Episode Listen Later Mar 30, 2021 56:49 Transcription Available


This episode is a must-listen for anyone who is facing terminal illness right now. Whether you are a caregiver or a patient, Dr. Chris Kerr's wisdom may help you feel empowered in how you address the end-of-life experience. Dr. Kerr's work has focused on affirming that end-of-life experiences are real and how the medicalization of the end-of-life process hinders one's ability to have "a good death" and also impacts the family who will be left behind. Dr. Kerr's message is impactful because the extensive research he's conducted over the past 10+ years has created a positive impact in the lives of many. How society approaches end-of-life needs to change and, it starts with education. Please listen and share this episode. Then, watch his documentary when it releases or read his book, and consider how end-of-life can be a beautiful, integrative experience. And, in the instance of terminal illness, it's not one that has to be feared. RESOURCES:Episode 5 Netflix Docuseries, "Surviving Death"Dr. Chris Kerr's TEDx TalkBook, Death Is But a DreamCONNECT WITH DR. CHRIS KERR:WebsiteDr. Chris Kerr on InstagramHospice Buffalo on Instagram______Need help?Crisis Text Line provides free, 24/7 support via text message. Text HOME to 741741 to connect with a trained Crisis CounselorIf you or anyone you know is struggling with grief due to any of the 40+ losses, there are free resources available HERE.If you are enjoying the podcast, you may also enjoy my bi-weekly newsletter, The Unleashed Letters, (filled with content not shared anywhere else). ______WAYS TO SUPPORT THE SHOW:Subscribe & Review | Apple PodcastsRead & Review my published book about my grief journey.Donate | Buy Me A CoffeeCONNECT WITH VICTORIA (@theunleashedheart): InstagramFacebookLinkedInWebsite

The Locker Room Podcast - Deely Sport Science
#34 GK Coaching Roundtable - with Chris Kerr, Liam Swift & Ross Bennett

The Locker Room Podcast - Deely Sport Science

Play Episode Listen Later Feb 16, 2021 78:01


QPR FC Academy Head of Performance & Coach Ross Bennett hosts this Goalkeeping Coaching Roundtable with renowned Goalkeeping Coach Liam Swift and legendary former Antrim & St Galls Gaelic football keeper Chris Kerr. The guests bring years of coaching and playing experience in this most specialist and sophisticated of positions. In a position largely ignored by the outfield coach, this is an episode that takes a deep-dive into the details of coaching a goalkeeper- both from the view of a GK-specific coach and normal outfield coach- what you should do with your GKs to help them improve as individuals and help the team as a whole. They discuss: - breaking down the GK position into the 4-corner approach; - getting the right volume of technical work; - how important is the GK to the tactical aspects of the game; transfer of learning from soccer to GAA (and back); - the Psycho/social profiles of GKs; - and the future of Goalkeeping. A fascinating look into an often forgotten position! The Locker Room Podcast is brought to you by the people at www.DeelySportScience.com Join today to get exclusive access to our upcoming Webinars, videos, activities and games

Hey Human Podcast
Dr. Chris Kerr: Translating the Mystery of Death

Hey Human Podcast

Play Episode Listen Later Feb 11, 2021 52:28


E248 Hospice physician and End-of-Life researcher human, Chris Kerr, M.D., PhD., is the acclaimed author of Death is But a Dream and the Chief Medical Officer at The Center for Hospice and Palliative Care, in Buffalo, NY. He has researched thousands of patients’ dreams and visions at the end of their lives and has found […]

Table Talk
112: Why are there so few plant-based seafood alternatives?

Table Talk

Play Episode Listen Later Feb 11, 2021 42:37


The meat alternative market has plenty of burgers, sausages, and steaks to meet the demands of an increasingly flexitarian marketplace. However, seafood alternatives have been scarce compared to the options available for beef, pork and chicken. Why is this the case? Well, seafood presents some unique experiential challenges, primarily with mouth feel and texture, that are part of what we associate with eating fish. In this podcast we look at these challenges, and the opportunities, that seafood alternative producers are confronting to create new and tasty fish alternatives. “Seafood is one of those proteins that is everywhere. There’s an endless amount of applications that you can bring into the mix” CHRIS KERR Joining host Stefan Gates are a panel of global experts in the field, including Tom Johannsson, Co Founder & CEO, Hooked Seafood AB (Sweden), Jen Lamy, Sustainable Seafood Initiative Manager, The Good Food Institute (US) and Chris Kerr, Founding Partner, CIO, Unovis Partners; CIO New Crop Capital; Co-Founder, Gathered Foods (US). Join them to find out the scope of the challenges they are overcoming, and to find out how big the market could potentially be for fish and seafood alternatives, and the impact their success could have on the environment. About our panel Tom Johannsson, Co Founder & CEO, Hooked Seafood AB Tom is the Co-Founder & CEO of Hooked Seafood AB (https://www.hookedfoods.com/) . He has an engineering background but with experience from The Boston Consulting Group and Procter & Gamble. With an increasing concern about the climate, food system and a desire to make a meaningful change he started Hooked Seafood with his Co-founders Emil and Peter in 2019. Hooked is now one of the most ambitious and promising startups to unlock the plant-based seafood market in Europe with a €500k seed round just closed to fund their launch in 2021. Jen Lamy, Sustainable Seafood Initiative Manager, The Good Food Institute Jen manages GFI’s (https://www.gfi.org/) cross-programmatic Sustainable Seafood Initiative to ensure that it proceeds strategically and with the input and involvement of key stakeholders. She works with members of GFI’s Science & Technology, Corporate Engagement, and Policy teams to accelerate the development and commercialisation of alternative seafood through foundational research, open-access resources, and strategic engagement with external partners. Jen holds a master’s in environmental management from Duke University’s Nicholas School of the Environment and a bachelor’s in economics and environmental studies from Wellesley College. Chris Kerr, Founding Partner, CIO, Unovis Partners; CIO New Crop Capital; Co-Founder, Gathered Foods With almost thirty years of leadership experience with start-ups and venture capital investing, Chris Kerr has spent the last decade focused on impact investing in the plant-based foods sector. Chris is a co-founder of Gathered Foods (https://gatheredfoods.com/) and its Good Catch plant-based seafood brand and has worked with and helped launch many game changing companies in the plant-based sector, including Beyond Meat, Daiya, Alpha Foods, NUMU and many others. He is the Chief Investment Officer for Unovis (https://www.unovis.vc/) Partners, which is the asset manager for New Crop Capital, one of the world’s most active investors in the plant-based foods and cellular ag technology sectors. Also, Chris is director of Trellis New Endeavors, Wicked Healthy, Pitcairn Financial Group, and Anark Corporation.

Rome Business Radio
The Hardy Realty Show – Wanda Whitten from Heart of the Community

Rome Business Radio

Play Episode Listen Later Feb 5, 2021


The post The Hardy Realty Show – Wanda Whitten from Heart of the Community appeared first on Business RadioX ®.

Business RadioX ® Network
The Hardy Realty Show – Wanda Whitten from Heart of the Community

Business RadioX ® Network

Play Episode Listen Later Feb 5, 2021


The Mental Health Podcast
#mhTV episode 35 - Children and young people in crisis

The Mental Health Podcast

Play Episode Listen Later Feb 4, 2021 57:25


Welcome to episode 35 [originally broadcast on Wednesday 3 February 2021] of #mhTV. Presenters Nicky Lambert and Dave Munday were joined by guests Robin Barker and Chris Kerr to discuss children and young people in crisis. Robin co-founded We Can Talk (@WeCanTalkCYPMH) in 2017 while working as a senior nurse in children and young peoples mental health services. He has worked with children, young people and their parents / carers in a variety of community and acute hospital settings alongside national roles at NHS England and Health Education England. Robin is the founding director of Healthy Teen Minds, an organisation empowering young people to create change through coproduction and lead We Can Talk partner. Robin served as National Director from 2017-2020 and continues to provide strategic support, guidance and oversight to the We Can Talk project. Chris is the National Director of We Can Talk (@WeCanTalkCYPMH) and a dual trained registered nurse (adult and child) with more than 30 years experience and specialist qualifications in emergency care, paediatric intensive care, autonomous practice and practice education. Chris was part of the original We Can Talk pilot project and has continued to work with us alongside senior roles at Health Education England and various NHS trusts. Chris oversees the delivery of the We Can Talk project providing expert advice, leadership and training alongside her operational roles. Some Twitter links to follow are: NL - https://twitter.com/niadla DM - https://twitter.com/davidamunday RB - https://twitter.com/robinfromcamhs CK - https://twitter.com/kerr_christine Credits: Presenters: Nicky Lambert and Dave Munday Guest: Robin Barker and Chris Kerr Theme music: Tony Gillam Production & Editing: Dave Munday

Rome Business Radio
The Hardy Realty Show – Historic DeSoto Theatre Foundation

Rome Business Radio

Play Episode Listen Later Jan 14, 2021


The post The Hardy Realty Show – Historic DeSoto Theatre Foundation appeared first on Business RadioX ®.

Species Unite
Chris Kerr: The Godfather of Vegan Venture Capital

Species Unite

Play Episode Listen Later Jan 14, 2021 31:15


“We spent 50 years fighting industry and I mean, fighting industry. And we were poking a bear and poking a bear and poking a bear. And then one day that bear came up and just nuzzled us under the neck and said, “okay, we're interested.” …It was industry, it was the big players that came in and said, “why are we fighting this? If consumers are asking for plant-based, we can sell plant-based.’” – Chris Kerr Chris Kerr is on a mission to upend the entire food industry.    Chris is the Chief Investment Officer at Unovis/New Crop Capital, a venture capital fund that invests in entrepreneurs whose products or services replace foods derived from animal agriculture. He is also the co-founder and CEO of Gathered Foods, known for its Good Catch plant-based seafood products, the co-founder and Director of Wicked Foods, and the director of Cultivated Food Labs. Chris is one of the first people that helped direct early-stage investments for plant-based food companies. He’s been focused on impact investing with a concentration on the plant-based food sector since 2007, when he worked with the Humane Society of the United States to manage their investments into the plant-based food industry and played a key role in helping Daiya cheese secure distribution in Whole Foods Market. “You can't rescue your way out of the animal protection world, you just can’t. So, what can we do to actually do to change it at its base? If we can change people's opinion about eating plants, eating something other than animals, then maybe we wouldn't have to keep hitting them over the head with the ethical and moral baseball bat.” – Chris Kerr Chris is helping some of the top plant-based companies through investment funding and mentorship, all with the goal of accelerating the plant-based food industry and moving the world away from eating animals. I hope that you learn as much as I did from Chris and are as excited about what’s happening with the future of food. Please listen and share.

The Plant Based Business Podcast
Chris Kerr, New Crop Capital: Look at the Menu and See What's Missing!

The Plant Based Business Podcast

Play Episode Listen Later Dec 3, 2020 40:41


This episode we are joined by Chris Kerr, managing director of New Crop Capital. Chris is also the co-founder of The Good Catch and their executive chairman. Chris has been called the 'godfather of vegan venture capital'. We touch on Chris's unconventional journey into the world of vegan venture capital via the Humane Society, as well as his founder-led approach to venture capital, how to get investment as an entrepreneur, and his ongoing development of The Good Catch range. This podcast is produced by Vevolution and edited by Bridey Addison-Child

Hitting The Mark
Cole Orobetz, Co-Founder, CEO, And CFO, Alpha Foods

Hitting The Mark

Play Episode Listen Later Nov 20, 2020 44:01


Learn more about Alpha FoodsSupport the show-------->Fabian Geyrhalter:Welcome to the show Cole.Cole Orobetz:Hi Fabian, great to be here.Fabian Geyrhalter:Absolutely, good to have you. So earlier this year you completed a 28 million dollar funding round. Your plant-based frozen meals are hard to miss in the US where you are in over 9000 stores I believe, but now it might even be more. How has this bizarre year of people hoarding food, and supply chain issues across the industries. How has this treated Alpha Foods? How are you guys hanging in there?Cole Orobetz:Yeah well we did, timing was really fortuitous for us to have closed that round basically January, February right before COVID really changed the landscape of everything. And so we had raised the money to execute on a 2020 business plan, and when things started to shut down in March we took a bit of a step back to just survey the landscape. And really what we saw was a huge surge in people purchasing the products, loading their freezers. There was some scarcity mentality, obviously people didn't want to be left with no food products to feed their families. So we definitely saw a huge spike in sales for the first few weeks.Cole Orobetz:And we were very fortunate as well to have a rock solid supply chain, and great manufacturing partners so didn't have a supply disruption to speak of. But one of the interesting things that we saw occurring was the consumer being home bound for more meal occasions, and we had just more opportunity to reach out to them, connect with them just in a different way that we have before. So really that was a big game changer for us, and we did evolve our marketing messaging, our content creation to be a lot more interactive. And we saw a really great response from our consumers who were engaging with us digitally, and so far to this point I guess we're coming into September things are still going really well for us.Cole Orobetz:And I think the awareness that plant protein meal solutions, and options are a great viable alternative to the meat counter part. I think that, that has resonated with more, and more consumers over the last few months than perhaps it had previously.Fabian Geyrhalter:Which makes so much sense, and first of all I'm happy to hear that. I assumed that things would be going pretty well for you during this strange situation that we're all in jointly. But it is really fascinating to think about how people are actually interacting with your brand more now. And the reason why I say fascinating, because I recorded a lot of founders over the last half year, and none of them actually mentioned that. But it makes a lot of sense because people are at home, they actually spend more time with products just because they are stuck, and they start falling in love with some products, and they start to actually get to know new product, and then engage with them. So this is mainly via various social channels I assume right?Cole Orobetz:Yeah that's right. Instagram would be number one but we've also seen an uptake in Pinterest as well as Facebook groups for sure. And I think that would be pretty common across most if not all brands in the consumer space.Fabian Geyrhalter:Sure. Yeah, yeah, absolutely. And I did hear that, and I don't know where I heard that but that you either a plant, or that you actually did expand into Asia, and I believe that Hong Kong was one of the places. That obviously must have changed, or did it, or how did that go?Cole Orobetz:Yeah, so we launched there last year in food service and retail, and it's been slowly building in Hong Kong as well as five other countries in Asia. Really the only thing that slowed down was the food service side just because people were not really going out to restaurants, and other places quick serve. But generally speaking we've been very strong in Asia starting with Hong Kong down to Singapore, Taiwan, Thailand, and mainland China. And one of the exciting things for us was the partnership with KFC in Hong Kong with our Alpha Chicken Nugget.Fabian Geyrhalter:Oh that's fantastic.Cole Orobetz:Yeah that was really exciting. And so that did still take place, and launch successfully even though COVID had obviously changed the landscape, and it clearly had hit in Asia first before North America but that didn't, it may have delayed it by a month or two. I'm not sure of the exact time delay effect, but it did launch at the very end of June, and is still ongoing.Fabian Geyrhalter:That is quite a compliment for your plant based chicken right? Because they take their fried chicken pretty seriously over there.Cole Orobetz:Yeah, yeah you're right. They definitely do, and we were thrilled to hear that they had selected our nugget for the test, and we know that it's been selling very well. So we're hoping that, that's just the beginning with KFC, and are looking at other products, and other regions right now specifically around the chicken platform [inaudible 00:05:42].Fabian Geyrhalter:Which is pretty new for you right?Cole Orobetz:Yeah, the nuggets launched about a year and a half ago at retail in the US. And so it's still early for the nugget here in the US, but it has clearly become our hero product of the entire line. We've got 28 retail product but that one by far is receiving the most fanfare, and we think that it's got the biggest potential out of all the products in our product lineup right now.Fabian Geyrhalter:Well and just to talk about being fairly new, the entire company is only five years old. So congratulations that's an amazing lineup of skews after such a short time.Cole Orobetz:Yeah, thank you, we're going to be coming up to our fifth birthday at sometime at the end of this year. So it's been, we've definitely covered a lot of ground in a short period of time that's for sure.Fabian Geyrhalter:So this is maybe the anniversary of podcast episode because this will air at the end of the year. So I'm a little ahead of time right now when we record this in August.Cole Orobetz:Okay, sure.Fabian Geyrhalter:But let's talk about Asia for one more second because I think it's fascinating from a design, and branding, packaging perspective. Since you're also on the shelves there how did the brand have to adjust for that completely different consumer mindset, or did it?Cole Orobetz:That's a great question, and obviously there are language, and cultural barriers, and considerations that me personally, I don't have, I can't add a lot of credibility to what may or may not resonate in the language that I don't speak, or in a country that I don't live in. But we have partners on the ground there that were able to take our base brand product, and package, and include it in a standard retail array of all I guess USA spec packaging. So we didn't actually change the look and face of the package for the initial launch of any of the products, but what we can see is when we get updates on the marketing side on what our partners are doing there at retail and food services it clearly has evolved to be a message that resonates with those that speak Mandarin, and live in the regions.Cole Orobetz:And one final thing I will say on that as well is that we are going to be doing a China specific package probably launching towards the end of 2020, or early Q1 with a name that's been developed that resonates with a Chinese consumer in mind. Because there is no direct translation of when you put our brand name with the product name, they don't always fit, and go together, or make sense.Fabian Geyrhalter:Yeah.Cole Orobetz:So I think there's been a number of companies that have learned that the hard way over time that you probably just can't do a direct translation to every language you want to put on your package. And so we've been very thoughtful about how we approach the launch in a package that is not USA spec. But they do sell all English label USA spec packaging of our products, and others right now in [inaudible 00:09:05] retail shelves, but clearly there is an opportunity to probably connect with consumers who want a local language packaging-Fabian Geyrhalter:Interesting.Cole Orobetz:On the shelf, or in their freezer.Fabian Geyrhalter:Yeah, that's really interesting. Going all the way back, on your website there is an our story section but it is really not as much of the heartfelt founding story than a mission, or a purpose statement which in itself is very important. But I did hear that the actually founding story is quite interesting as well, I think it involves a blizzard, and a plant based bagel dog? How did Alpha Feed start, and what is your personal background, professional background coming into this?Cole Orobetz:Sure, no you got the two points, the blizzard, the bagel dog bang on. Yeah, so a bit of a background on myself. Born and raised in Canada, and mostly grew up in Calgary Alberta which is like the Texas of Canada. And really grew up eating animal products every day of my life without question. That's just what was put on my plate. That's just what we ate. And so that's the background of how I grew up and in relation to food.And I ended up going through with the professional accounting program [inaudible 00:10:30], and landing in a venture capital role in 2010, and that's where I got my start in food and beverage. We invested in food and agriculture technology, and during that time period we saw a ton of different brands, and companies grow, and flourish, and also make mistakes along the way. So that was a really valuable learning experience for many reasons, and to also see that the great success stories as well, and there were a number of those along the way.But one of the entrepreneurs that I had met during that time Loren Wallace was the founder, and CEO of Good Karma Foods. And we were in discussions for a funding round from our fund to Good Karma, and didn't end up completely the transaction together. There was a just a better deal on the table, but we stayed in touch professionally, and as friends. And the blizzard and bagel dog story is he reached out to me in 2015. He said, "Hey man, I've got a product concept for you. It's plant based." And he's a lifelong, or nearly lifelong vegan. And I said, "Okay, send it up." I thought to myself it would taste like sadness. It's made from plants. There's no way that I will like this.So anyways the FedEx arrived. I threw these things in the freezer, and yes they were a vegan bagel dogs which is a vegan hotdog wrapped in a bagel. Yeah so in the freezer it went, and I went traveling for a couple weeks I think, and came back. And did come back to the first part of winter, and this nasty blizzard hit Calgary, and it was dinner time. I had nothing to eat in my house except for frozen berries, and I didn't want those. It was cold, and so I said, "Well if I can't get out of the house I need to eat something so I'm going to try this bagel dog." And I tossed it in the oven, and loaded it up with whatever I could find in my fridge, and I absolutely loved it. I just devoured this thing. It was so good.Fabian Geyrhalter:It didn't taste like sadness after all.Cole Orobetz:No, that was not the main ingredient. That's right. It was actually quite delightful. And the light bulb went off me which was if me as a meat eater, and at that point I had been starting to reduce my meat consumption considerably just for some personal health reasons. But it was still tough to find something I could get excited about, and so that a-ha moment was, "Well if I can enjoy this product, and love it, and crave it then there's got to be hundreds of millions of other people out there that will have the same experience."And so that was really the genesis of how Alpha came to be. And a few months later Loren and I had started the journey of Alpha. I think it was February 2016 when we got going. And really our vision was to build a globally relevant plant protein company that could bring delicious products to the plates of meat eaters who are looking for a delicious plant based option but perhaps weren't excited, or perhaps they didn't know what they didn't know about plant based eating. And so the first wave of products that we had created and launched were to be convenient, and it had to be delicious, and they had to be made out of plants, and that was the three North Stars of our first line up of burritos that launched at Walmart in 2017.Fabian Geyrhalter:Not a bad place to launch.Cole Orobetz:Mm-hmm (affirmative), yeah.Fabian Geyrhalter:I talked with Chris Kerr the day of the Beyond Meat went public, and he was a key investor from day one with the company, and that brand went into the same direction by being able to actually place their patties in the meat isle of markets, of the frozen food aisle. Right? Which was a huge win for them, but I'm sure also for the meatless community as a whole because I feel that catering to basically meat eaters is really, really difficult because everyone comes in with your attitude. Right? Where you would only eat it if you're stuck in a blizzard. How do you convince people? Is it just tons of samples at stores, or is sampling the way the go? What was the journey like to convince people?Cole Orobetz:No, it is really the million dollar question. Of the entire consumer population that is open to eating something there that meat, I think it's about 90%. I'm sure the numbers have changed. How do you get their attention, and how do you convince them that it's safe to try, and that they won't be disappointed. And I know that every plant based company out there is asking the same question, and they have their own take on it.But to address your question, absolutely tasting is believing, and getting product samples in front of people, ensuring they're prepared properly is really the first stop. And also they have to be open to the idea that it could be delicious, and not be made of what they think it's typically made out of. And funny enough some of our earliest investors are the biggest carnivores that I have ever but they came in to the opportunity after having tried some of the early product samples. And they were on their own journey of, the doctors told them that they had to reduce their meat consumption for various reasons.So that is really the first step for, in my opinion is the awareness. Okay I need to eat less meat. I think I can eat plant based protein, but I don't know what's out there. It's a whole new world, and that's where I was a number of years ago. And so I think that where Alpha sits is we're that transitional brand by making plants easy to consume, to prepare, and enjoyable it takes the edge off of that extreme lifestyle shift that some may think that you have to make to go [inaudible 00:17:06] to move and evolve into a more plant centric diet.Fabian Geyrhalter:Well and I'm almost certain that one of the best marketing tricks to happen to the plant based industry was the virus, and the quarantine. Quite frankly if you have to eat three meals a day, which those of us who are lucky in the western world, at some point you just run out of options, and you don't want to see meat anymore. Right? Even if you're a 100% meat eater, at some point being at home you're just, and you don't want to cook anymore either. So at some point just finding a product like yours is most probably pretty logical that that would happen.Cole Orobetz:Yeah, you're right absolutely. And another factor too is that there were empty refrigerated coolers that used to have chicken, and beef, and pork-Fabian Geyrhalter:Right.Cole Orobetz:And turkey, and all the meat that people would be used to seeing. And so I think it was a combination of yes being home bound, cooking all your meals from morning to night in your house, but also going to the grocery store for that potentially nerve-racking grocery run during a pandemic when there's a risk of being sick, or whatever, and going to your usual meat cooler and not finding the steak, or the burgers that you used to buy. And so with the awareness that the virus had actually had a really big impact in the meat packing plants, there started to be a number of sources of information, or these proof points that something is going on with meat. I can't buy it. These people are getting-Fabian Geyrhalter:Right.Cole Orobetz:Sick that are working in the plants.Fabian Geyrhalter:Yeah.Cole Orobetz:And maybe I should be aware of something different. And I think that, that also had a big impact on the consumer awareness, and appetite for plant based protein as an alternative source. And you're right, eating three meals a day with all the same animal proteins cooked in the same kitchen can probably get a little monotonous. And I think in our, especially Alpha's broad lineup of both prepared meals, solutions, and ingredients it became a great brand to connect with for some of those consumers that were just looking for something different.Fabian Geyrhalter:Because it's easy, it's not only easy it's also very approachable. Right? Because you have the burrito, you have the pizza. You have staples that people understand.Cole Orobetz:Yeah.Fabian Geyrhalter:So it's not like they go into a garden patty that's called Garden Patty.Cole Orobetz:Right.Fabian Geyrhalter:It's like, "No, here's your crispy chicken patty." It just isn't chicken.Cole Orobetz:Yeah, yeah. And that is really again the essence of the Alpha brand and DNA is those familiar products, familiar formats, familiar flavors that people had probably tried, or see on a daily basis in restaurants, and other places they go. So it just happens to be made out of plants. And so that takes the scariness factor out of trying plant based if they've never tried it before.Fabian Geyrhalter:Yeah.Cole Orobetz:And everyone's eaten a, well not everybody, but many people have eaten burritos. I think everyone knows what a pizza is. So you're absolutely right, and chicken nuggets as well. Those are staples I would say most people are pretty familiar with.Fabian Geyrhalter:I think the idea of the brand DNA potentially, or the DNA of the company being around familiarity is really, really interesting because I tried to put my finger on it because the way that you named the product it's really in your face right? The Alpha burrito, the Alpha chicken wing, but also the packaging. It's black. It basically fits into the typical freezer product. There's something about the familiarity which I always wondered how much does it pop out, how much does it stand out, but that is all strategic to actually make it feel more familiar. It's really interesting.How did the name come about Alpha? Alpha has a lot of connotations right? An alpha person, alpha in religious settings. There's plenty of connotations, but how did it come about?Cole Orobetz:Yeah, another story I guess with some roots that were prior to us actually starting the company. And it really stemmed from the actual vegan hotdog inside that bagel dog which was the vision was that would be the best plant based hotdog out there, and Alpha is another name for the best, or the top. And we happened to have a hotdog at that time, and so the Alpha dog gave rise to Alpha Foods, and that's really how we view the products and the brand is best in class, and a leader for taste, texture, eating experience, and just enjoyment factor of the food product.Fabian Geyrhalter:Well and it says a lot about you as a brand too subliminally, because the alpha kid always gets the food.Cole Orobetz:That sounds right.Fabian Geyrhalter:Yeah, you're the one who's just rising to the top.Cole Orobetz:That's right, you got it.Fabian Geyrhalter:Let's talk about the importance of branding for a little while here. The Alpha logo type plays a very central point in your identity even on the packaging. Alpha leads the product as I already talked about. Right? The Alpha nugget, the Alpha burger, and not only are you the co-founder, president, and CFO, and maybe a lot of other things too of a fast growing CPG company but you're also a founding member of the Angel Group which is an angel investing group that you and I talked offline a little bit about before the podcast for early stage CPG brands that invest in brands that are already on the shelves. So branding for you must play a crucial role in your professional life. What does branding mean to you being in the CPG space? What does it mean to you?Cole Orobetz:Well I think to me it's how I relate to the products and [inaudible 00:23:29] with the company, the products, and I guess values at a deeper level, or I guess how I might think about a company, or a product when I'm not potentially using it. And it has that kind of stickiness factor in mind. For Alpha we wanted to create a really inviting brand, and message to our consumers that plant based was approachable, and not scary, and that they didn't have to make extreme lifestyle shifts to enjoy the product. And I think that's really how we're in a position for success as a bit of a disruptive brand making plant based easy, and enjoyable for people to substitute, and ditch their meat products.Fabian Geyrhalter:How important was data to you in the beginning? Were you a very data oriented company, or did you even sometimes go against early customer data, and you launched something that you weren't sure people would actually resonate with?Cole Orobetz:Yeah, I wish we wouldn't have had more time, and resources in our early days to focus on data, and that's the honest answer is consumer data is very expensive.Fabian Geyrhalter:Yeah.Cole Orobetz:And it's time consuming to capture. So there was, no there's definitely enough data out there to give us direction on consumer preferences, on where the market is going in the plant based sector. It's heating up at a fairly high level, and we triangulate a number of pieces of data from the market as well as some consumer feedback on early products to really refine our product mix in our early platform of products.And then there is some element of just a gut feel for certain opportunities, and products to develop that we had to have absolute conviction that you're not always going to have 100% the data you need to make perfect decisions based on those kinds of facts. I wish we could, and still don't. It's everything is moving, and especially during COVID there's a whole slew of data sets, and consumer preferences that have changed, and probably permanently. So in our early days we definitely used some directional intelligence data, but we didn't have a perfect data set to it to make those exhaustive decisions with.Fabian Geyrhalter:Which is fascinating because data is so important to [inaudible 00:26:10], and you coming from that background, and now having made it through the first five years of running a start up yourself, and seeing the growth, and seeing the hurdles, and the typical start up fails I'm sure that go along with it because it ain't easy. And regardless if you already have a product, and you've got the perfect experience it's still not easy. Has that experience changed the way that you invest in companies now?Cole Orobetz:I think a little bit, and I would say for early stage investing, angel stage before you get to the growth stage of a company, and looking at investing and past proof of concept, I guess for me it was boiled down to a few things which is the management team, the product itself, and the sector. And if you have directional intelligence that the sector itself is doing well, well there's an opportunity there. If the product seems to have a fit, or address a consumer need state without extensive data that's great because it pays great if we're talking about a food or beverage product, and then the team. Is the team capable?So I think those three factors would get me through I guess an angel, or early stage investment decision more so than data because in the early stages there's a time factor, and an execution factor, and that really is mostly driven by the team. And if they have a product in the right sector you have to give those three factors an opportunity to get to the point where they are uncovering data, or potentially paying for it, or obtaining it to further refine the next phase, or next stage of the company because you're right data becomes more, and more important as companies grow up. It drives a lot of the decision making resource allocation where companies will, and will not invest, and also to refine product mix, or products on the shelf that may be doing better, or worse than a benchmark. So it becomes much more, and more important in I would say that growth stage, but in early stage it's really tough to make decisions based solely on data.Fabian Geyrhalter:Right, right, I can see that absolutely. Looking back at Alpha Food, I know you mentioned that you got into Walmart pretty early on, but what was that one big breakthrough moment where you felt like now you're changing from being a start up, and you're actually turning into a brand? When did you feel that? This may, or may not be directly to sales figures right, but when was that moment where you just looked at your business partner, and you're high fiving, and you're like, "I think we just made it to that step."Cole Orobetz:Yeah, well I guess looking back I don't think there was any single moment in time because there have been so many. There's so many wins and great moments on a daily, weekly, monthly basis. And we've really been building this brad brick by brick, and consumer by consumer. So definitely getting three straight years of distribution expansion, looking back at the end of each year and it's been one of those proud moments. But I would say the overseas expansion, and the KFC partnership was really monumental, and validating for us. We had clearly started in the United States, and didn't really have any ambitions to be global, or international until we had really ironed things out in the US, and done a great job.And it just so happened that the opportunity to sell into Asia with a partner on the ground, Green Monday came along, and we pursued that, and a number of months later we had landed in a KFC. And that was really cool to see the press, and the images, and the excitement factor of a product that had been developed here quite some time ago. So yeah I would say that was definitely one of those highlight moments for us.Fabian Geyrhalter:And I love how you started this with there's a highlight every day, every week, every month. That's the founder spirit. That's the only way to get through it because there's going to be tons of fails along the way as well. And I always love to at least talk about this a little bit because I think it's inspirational for other founders to hear about the road not always being perfectly smooth. I know I talked to Stacy of Stacy's Pita Chips about this, and she had so many answers to this question, and I'd love to keep this question definitely for my CPG founders that I interview. Was there a ginormous brand fail that you went through? Because I know with packaging a lot can go wrong right? With translations, with how things get cropped, or even having a food product so much can go wrong. Was there anything in the brand level where you felt like, "Oh that was a big faux pas, and maybe I should bring this up because others can learn from it." Not to put you on the spot but definitely putting you on the spot.Cole Orobetz:Yeah, yeah. Well I would say not one gigantic brand fail, just dozens, probably hundreds of small ones because the consumers obviously only see the finished product but what came before, what appears on a package can be very challenging. And before we got to our first logo, and look and feel of the first package we went through four agencies, and must have seen over 100 different versions of our logo-Fabian Geyrhalter:Oh wow.Cole Orobetz:Concepts, and there was at one point it looked like we were going to be a space company sending things into space. And it was really, there was a time factor for us, there's pressure on us to put this brand together. We wanted to go out and sell it, but we just couldn't find an agency, or the creative spark to get us to that place where we were really happy with a design that could be on a website, or a consumer placing package.So the initial logo and design was challenging, and I think one of the other moments that sticks out was when we printed our first commercial run of the burritos that were going to Walmart we had the word vegan on the front of the package. And it's true we are a vegan food company. We typically use the term plant based instead of vegan, but it is a vegan product. And we were so proud of the burritos that came off the line, and they were going into Walmart our first customer, and consumers were going to buy it, and love it. And I think it was not even a week after we got those out the door did we see a study come out, I think it was John Hopkins University that said, "Don't use the word vegan it means poor taste, and it means that it's less healthy to consumers." According to this survey.Fabian Geyrhalter:Yeah.Cole Orobetz:So we thought, "Ah, damn." So now we have to go back and spend more money on redesign, and change the plates, and garbage the packaging, and just be okay with those products that are in the marketplace. So I can't recall what we swapped it for, but it got yanked, and got put on the back. And we are certified vegan now, but it's just not something that apparently according to studies, and surveys, and things that's just not something you want on the front panels. So that was more of a funny little road bump, speed bump along the way, and we evolved in that pretty quickly.Fabian Geyrhalter:Well in talking about the power of branding right? The word vegan has been branded, and mislabeled for such a long time that it now stands for something right? And if I read vegan even in 2020, I am still a little bit more held back than if I read plant based. And I think that too is because of branding. Right? Because plant based that's Beyond Meat, that's Impossible, that's a lot of other brands that started celebrating that word. It is amazing what a word can do.Cole Orobetz:Yeah, that's a great point. And I think that the word vegan can unfortunately bring up I guess extreme lifestyle change, or choice for certain consumers who may think it's just a bad word, and may not really understand what it means. So the term plant based is really the, it's made it safe for people to explore and enjoy food products that are the same thing as vegan but just a different word.Fabian Geyrhalter:Well and anyone had vegan food even as a meat eater, and that's why it took you a blizzard for you to try it again because it has changed a lot in the last five, 10 years.Cole Orobetz:That's right.Fabian Geyrhalter:And there's one thing that I would like to add to what you have said before about going rounds, and rounds, and hundreds of designs with agencies until you actually found finally that right design. I think one important step is to really in the beginning look at the brand strategy, to really refine what is the brand, what does it stand for, what is the mission, what is the vision, what is the positioning in the marketplace, what is all of that together with the agency so they can actually then derive something. And I think that happens a lot in start ups that, that is either not being taken seriously on the agency's side, or it's just there is no time from the founder's side because you just need to get design, and you need it now.And I think that is a step that for founders in my eyes is extremely important as I work with founders on creating the brand. Because at that point they can't say, "I like this." Or, "I don't like this." But it's like, "Does this go back to our plan? Is this great for our customer? Would they love it?" Right? There's this fictitious third person that can look at the design during the process, and that's usually the customer right? And that's what we need to focus on. So I wanted to put this in there.Is there any piece of brand advice from your end for founders as a take away as we're slowly coming to an end here. Anything that you learned over the years where you would say, "Look this is something that I know about branding." Maybe specifically for CPG product, or else wise?Cole Orobetz:Yeah, branded wise I think definitely what you just touched on about the brand strategy, the vision, the mission, all of those items. Having those front and center before getting to a pretty design. 100% agree because it really narrows the scope, and the array of options that you will be presented with when coming to that first wave of designs which is exciting, but I think what you just touched on is something that I wish we'd probably would have spent more time on in the beginning to get to our brand that became the face of the company, and the face of the products, and so on. So spending more time up front I think, and unfortunately it can be expensive but I think it's one of those investments that just has to be done the sooner the better.And also I think that there's definitely an interesting shift that's happened through COVID with the retailers where they may not want to bring on brands that appear to be too risky because of potential supply chain disruptions and things. But I think also for founders, and those developing a food brand there's a bit of a fake it until you make it mindset that you need to put something innovative and cool, and fresh in front of a retailer, and really act like a grown up company to get that shelf placement because they do need to offer new products, and innovation for their consumers. And so I think that, that's something that brands and founders shouldn't be scared of is really swing for the fences, and bring the best foot forward even though the company might be small, and still getting on its feet.Fabian Geyrhalter:Great, great, great take away. Listeners who'd like to get a taste for your plant based meals where can we find Alpha Foods? I guess 9000 plus stores so there's a pretty good chance they will find it.Cole Orobetz:Yeah, I'd say that's a pretty big number of places to buy physically. You can go onto our website. There's a store locator on eatalphafoods.com so type ina zip code, and there's definitely stores that will pop up, and we're also actually going to be selling online through our website as well. That will be a great way to get products directly to the door that may not be all available at the same location. Because that's one of the pieces of feedback we get is not all products are available at every store, but many of them. So being able to purchase online where many consumers are going now is important. So we invested in our direct to consumer business.Fabian Geyrhalter:Great, great, good move, good move. Well, I invite everyone to check that out. And thank you Cole for having been on the show. It was a real pleasure to have you on.Cole Orobetz:Yeah, likewise thanks, Fabian. I appreciate you having us. 

Rome Business Radio
The Hardy Realty Show – Seth Ingram from RIFF (Rome International Film Festival)

Rome Business Radio

Play Episode Listen Later Nov 5, 2020


The post The Hardy Realty Show – Seth Ingram from RIFF (Rome International Film Festival) appeared first on Business RadioX ®.

GAA Scores Podcast
The Saffcast #2 - Chris Kerr: St Galls, Antrim & Managing Mental Health

GAA Scores Podcast

Play Episode Listen Later Oct 26, 2020 67:19


Welcome to this week's episode of The Saffcast - An Antrim GAA Podcast hosted by Conor Donnelly. This week's guest is St Galls Goalkeeper and former Antrim number 1, Chris Kerr. Chris has won multiple county championships with his club and made over 100 appearances for his county over 10 years.During this podcast we chat about his St Galls career, how he started out, how he progressed with Antrim and what the future holds. We also cover his work in the area of raising mental health awareness, particularly with young men in sport, his own struggles and how we can help in this area of society. It was a really enjoyable conversation that probably could've went on for even longer if we had the time. I hope you enjoy the conversation and if so, please leave a rating and reviewing on your podcast app of choice.Produced by Caman Media. Enquiries: info@gaascores.com

The Straight Up Podcast
We Are All Human: Chris Kerr | Episode 16

The Straight Up Podcast

Play Episode Listen Later Oct 22, 2020 36:42


For this episode, we are joined by Chris Kerr, who formerly represented county Antrim, lining out in goal over 100 times. At 34 he is still lining out for St Galls and does not seem to have lost any appetite for the game! On the field, Chris has enjoyed more success than 99% of all club players ever will, with 8 Antrim Senior Championship medals, an Ulster Club medal in 2010, and an All-Ireland Club medal in 2010. However, off the field, Chris had to deal with the death of his father in 2013, a time where he really struggled in life. He does not hold back in describing his thought processes and emotions during this phase of his life, and for this we thank and admire him. Chris came through this ordeal ultimately by reaching out and telling someone (the GPA in his case) about how he was feeling. Since then, Chris has spoken in the European Parliament on behalf of the GPA on mental health awareness and now uses his Head Health Matters platform on social media to continue to raise awareness in the area. It was a great chat and you will love the episode!

Plant-Based Profits Show
Univos Asset Management: Chris Kerr - Picking Winners in Venture Capital Investing of Plant-Based Businesses

Plant-Based Profits Show

Play Episode Listen Later Sep 8, 2020 55:07


Early on while growing up, our next guest already knew he wanted to be a successful entrepreneur or an Olympic skier.  He even sold bales of hay at the age of 8.  As he’s in our show, you’ve probably guessed that the Olympic skier part didn’t pan out.  But he’s not just a successful entrepreneur.  He’s an entrepreneur who helps OTHER entrepreneurs. He’s Chris Kerr, one of the most highly respected plant-based venture capitalists in the world.   Have you ever thought of employing your high school classmates? Chris will discuss some of his first businesses he started while still in high school.  He’ll also share with us how he became a vegan, how he became a prolific investor in early-stage, plant-based food companies, and the story of why he founded the plant-based seafood company Good Catch.     One key vegan ingredient has been a game changer in allowing vegans to enjoy delicious pizza completely guilt-free...vegan cheese!  We’ll learn how 14 pizza boxes and one 4-year old little girl helped Chris get vegan cheese into Wholefoods.   Chris reveals what capitalists look for before investing in a company, as well as the first steps taken to make them grow.   

Rome Business Radio
The Hardy Realty Show – Ali Booker and Chris Kerr with the Rome Area Council For The Arts

Rome Business Radio

Play Episode Listen Later Aug 7, 2020


The post The Hardy Realty Show – Ali Booker and Chris Kerr with the Rome Area Council For The Arts appeared first on Business RadioX ®.

The MickMcDermott Podcast
#25 - Chris Kerr (Head Health Matters) - talks about GAA, Mental Health

The MickMcDermott Podcast

Play Episode Listen Later Jul 30, 2020 59:43


Chris Kerr is Ex County Antrim footballer and has played a big role off the pitch helping people deal with Mental Health Issues. In this episode we chat about his story, how he turned around his life and now how he helps other do the same This episode is inspiring and may help someone who is going through a rough period of their life. Chris's Instagram – @head_health_matters If you are interested in hearing more about the online transformation programmes I offer drop me a message using one of the following ways; Instagram - @mick_mcdermott Website - https://www.mcdonlinecoaching.com/home Email – mcdonlinecoaching@gmail.com

GAA & GYM
GAA & GYM - EP. 25 ; CHRIS KERR - HEAD HEALTH MATTERS

GAA & GYM

Play Episode Listen Later Jun 16, 2020 67:29


Chris Kerr joins me on the podcast to talk about playing with Antrim and St galls and how he is recovering from ACL injury. Chris also shares his story with mental health and offers advice for those that may be going through their own battle.

The Panic Station Podcast
The 9th One: Head Health Matters

The Panic Station Podcast

Play Episode Listen Later Jun 11, 2020 57:38


Chris Kerr joins McCooey for frank chats about coping with grief, experiencing anxiety and depression, and reaching out for help.

Awesome Vegans with Elysabeth Alfano
Plant-based Leader: Prolific Investor, Chris Kerr

Awesome Vegans with Elysabeth Alfano

Play Episode Listen Later Jun 3, 2020 84:56


Got questions about ethical investing? Prolific investor Chris Kerr hops on to talk about what he looks for in a company before he invests. Valuations, exit strategies and product extensions: we get into it all.  Learn all about impact investing to make a difference.  For more information, https://www.unovis.vc and http://ElysabethAlfano.com . 

The Plantbased Business Hour
Prolific Investor Plant-based Investor, Chris Kerr

The Plantbased Business Hour

Play Episode Listen Later May 30, 2020 84:56


Got questions about ethical investing? Prolific investor Chris Kerr hops on to talk about what he looks for in a company before he invests. Valuations, exit strategies and product extensions: we get into it all: Learn all about impact investing to make a difference.  For more information, https://www.unovis.vc and http://ElysabethAlfano.com 

VoyageDallas
VoyageDallas Podcast: Meet Chris Kerr of Tiki Biosciences

VoyageDallas

Play Episode Listen Later May 23, 2020 16:45


We are so excited to introduce you to Chris Kerr of Tiki Biosciences. Tiki Biosciences provides high-quality hemp CBD products at an affordable price. All of their products are 3rd party tested for potency and purity, THC-free, derived from hemp from registered farms in Colorado, manufactured in Food-grade facilities, and come with a 30-day satisfaction guarantee. Check out our conversation with Chris below.Website: www.TikiBiosciences.comPhone: 800-931-8432Email: chris@tikibiosciences.comInstagram: @tikibiosciencesFacebook: Tiki Biosciences

The Barron Report
73 The Future of Plant-Based Foods

The Barron Report

Play Episode Listen Later Feb 17, 2020 14:30


In this episode of The Barron Report, host Paul Barron sits down with Chris Kerr, the co-founder and chief executive officer of Gathered Foods and its plant-based seafood brand, Good Catch. Kerr has been investing in the plant-based food segment for the past decade, and has been involved in the development of numerous plant-based companies including Beyond Meat, Daiya, and Alpha Foods.

Nice Games Club
"Casper the Not-So-Friendly Goose." Nice Games Bulletin

Nice Games Club

Play Episode Listen Later Oct 15, 2019


"HONK!" It's time for another Nice Games Bulletin! We talk about recent releases, game industry news...and also Star Trek news because we can't help it.Bulletin topic (Recent releases) Timecode 0:05:51 Untitled Goose Game Review - The Joys Of Goosing Around - Kimberly Wallace, Game InformerThe Legend of Zelda: Link's Awakening is the perfect Zelda for younger fans - Russ Frushtick, PolygonShould Your Boyfriend Play Legend of Zelda: Link's Untitled Goose Game? - Girlfriend Reviews, YouTubeHow Gears of War changed to become Xbox Game Pass' biggest launch - Owen S. Good, PolygonWhat the Golf?Return of the Obra Dinn docks on consoles this month - Owen S. Good, PolygonJohn Wick HexRing Fit AdventureLuigi's Mansion 3Bulletin topic (News) Star Trek News Timecode 0:29:24 Star Trek News Star Trek: Picard NYCC Trailer - CBS All Access, YouTubeStar Trek: Discovery - Season 3 NYCC Teaser Trailer - CBS All Access, YouTubeStar Trek: Short Treks Q&A Trailer - CBS All Access (Video) - CBS All Access, YouTubeBulletin topic (News) Video Game News Timecode 0:34:59 Video Game News Union NewsMonument Valley developer Ustwo threatened with legal action over union busting - Chris Kerr, Game DeveloperKickstarter Union (Twitter)Troy Baker Says He Didn't Voice Rhys In Borderlands 3 Because "They Wouldn't Go… - Cecilia D'Anastasio, KotakuOther NewsDifficulty is about trust and communication, not "hard" vs. "easy" - Jennifer Scheurle, PolygonRocket League is Replacing Loot Boxes With "Blueprints" - Luke Plunkett, Kotaku

Nice Games Club
"Casper the Not-So-Friendly Goose." Nice Games Bulletin

Nice Games Club

Play Episode Listen Later Oct 15, 2019


"HONK!" It's time for another Nice Games Bulletin! We talk all about recent releases, game industry news and also Star Trek news cause we can't help it. Photo Credit House House. Bulletin topic (Recent releases) Timecode 0:05:51 HONK! Untitled Goose Game is out! “Untitled Goose Game Review- The Joys Of Goosing Around” -Kimberley Wallace, Game Informer “The Legend of Zelda: Link’s Awakening is the perfect Zelda for younger fans” -Russ Frushtick, Polygon “Should Your Boyfriend Play Legend of Zelda: Link’s Untitled Goose Game?” -Girlfriend Reviews (Video) “How Gears of War changed to become Xbox Game Pass’ biggest launch” -Owen S. Good, Polygon What The Golf? “Return of the Obra Dinn docks on consoles this month” -Owen S. Good, Polygon John Wick Hex Ring Fit Adventure Luigi’s Mansion 3 Bulletin topic (News) Star Trek News Timecode 0:29:24 Star Trek News Star Trek: Picard NYCC Trailer -CBS All Access (Video) Star Trek: Discovery - Season 3 NYCC Teaser Trailer -CBS All Access (Video) Star Trek: Short Treks Q&A Trailer -CBS All Access (Video) Bulletin topic (News) Video Game News Timecode 0:34:59 Video Game News Union News Category IRL “Monument Valley developer Ustwo threatened with legal action over union bustin… - Chris Kerr , Gamasutra Publication Kickstarter Union (Twitter) “Troy Baker Says He Didn’t Voice Rhys In Borderlands 3 Because ‘They Wouldn’t G… - Cecilia D’Anastasio , Kotaku Other News “Difficulty is about trust and communication, not ‘hard’ vs. ‘easy’” - Jennifer Scheurle , Polygon “Rocket League is Replacing Loot Boxes With ‘Blueprints’” - Luke Plunkett , Kotaku

Underdog Soccer Podcast
USP#40 - Nation's League Roster w/Chris Kerr

Underdog Soccer Podcast

Play Episode Listen Later Oct 2, 2019 56:44


Show Notes- :52 - Nation's League Roster (roster breakdown, snubs, major takeaways, and lineup & score predictions) 32:12 - Chris' Questions (Pulisic problem, Marsch Madness, & Fed Flop) Don't forget to rate and review!

Darren Matthews And Sometimes Friends
Episode 4 - Chris Kerr

Darren Matthews And Sometimes Friends

Play Episode Listen Later Sep 27, 2019 58:28


I chat with Chris. Former Antrim county goalkeeper and at Galls net minder turned mental health advocate in Belfast about sports and keeping your mind and your body right in the modern world.

Nice Games Club
Vampires! Nice Games Bulletin

Nice Games Club

Play Episode Listen Later Jul 10, 2019


All the news that fit to pod! Mark makes a Mario, Martha adds things to her wishlist and Stephen gets mad at his TV.Bulletin topic (Recent releases) Timecode 0:00:42 Super Mario Maker 2: Building On Success - Kyle Hilliard, Game InformerBloodstained: Ritual of the Night: The Kotaku Review - Joshua Rivera, KotakuThe making of Samurai Showdown (2019) - Alex Kane, PolygonCrash Team Racing Nitro-Fueled: No Rust On This Ride - Andrew Reiner, Game InformerCadence of Hyrule is the best Zelda spinoff ever made - Russ Frushtick, PolygonHarry Potter: "Wizards Unite" Improves On What Makes Pokemon Go Great" - Gita Jackson, KotakuBulletin topic (News) Timecode 0:18:01 Summer Games Done Quick raised over 3 million dollars for Doctors Without Borde…Devs hit by Steam promo confusion as games are pulled from Wishlists - Chris Kerr, Game DeveloperDr. Disrespect Doesn't Seem To Be Taking His Twitch Ban Very Seriously - Nathan Grayson, KotakuTwitched app removed from Roku - RedditThe Human Cost of Call of Duty: Black Ops 4 - Jason Schreier, KotakuValve Index Review - The Enthusiast's Choice - Ben Lang, Road to VRSomeone Turned Mario Into A Battle Royale, And It's The Best Thing - Heather Alexandra, KotakuHere's how to save up to $360 on Xbox Game Pass over 3 years (The article says … - David Carnoy, CNETWe might get a Myst movie, TV series, and even a reality show - Susana Polo, PolygonThe Mouse Guard Movie Is Officially Dead, But This Demo Reel Shows What Could'v… - James Whitbrook, GizmodoMicrosoft, Nintendo, and Sony say [the president]'s tariffs on China will hurt … - Charlie Hall, PolygonEpic says it'll eventually stop pushing for exclusives - Tyler Wilde, PC Gamer

Nice Games Club
“Vampires!” Nice Games Bulletin

Nice Games Club

Play Episode Listen Later Jul 10, 2019


All the news that fit to pod! Mark makes a Mario, Martha adds things to her wishlist and Stephen gets mad at his TV. Bulletin topic (Recent releases) Timecode 0:00:42 " Super Mario Maker 2: Building On Success" - Kyle Hilliard , Game Informer Bloodstained: Ritual of the Night: The Kotaku Review - Joshua Rivera , Kotaku The making of Samurai Showdown (2019) - Alex Kane , Polygon "Crash Team Racing Nitro-Fueled: No Rust On This Ride" - Andrew Reiner , Game Informer "Cadence of Hyrule is the best Zelda spinoff ever made" - Russ Frushtick , Polygon Harry Potter: "Wizards Unite Improves On What Makes Pokemon Go Great" - Gita Jackson , Kotaku Bulletin topic (News) Timecode 0:18:01 Summer Games Done Quick raised over 3 million dollars for Doctors Without Borde… "Devs hit by Steam promo confusion as games are pulled from Wishlists" - Chris Kerr , Gamasutra "Dr. Disrespect Doesn’t Seem To Be Taking His Twitch Ban Very Seriously" - Nathan Grayson , Kotaku Twitched app removed from Roku - Reddit "The Human Cost of Call of Duty: Black Ops 4" - Jason Schreier , Kotaku "Valve Index Review - The Enthusiast’s Choice" - Ben Lang , The Road To VR "someone Turned Mario Into A Battle Royale, And It’s The Best Thing" - Heather Alexandra , Kotaku "Here’s how to save up to $360 on Xbox Game Pass over 3 years" (The article say… - David Carnoy , cnet "We might get a Myst movie, TV series, and even a reality show" - Susana Polo , Polygon The Mouse Guard Movie Is Officially Dead, But This Demo Reel Shows What Could’v… - James Whitbrook , Gizmodo "Microsoft, Nintendo, and Sony say [the president]’s tariffs on China will hurt… - Charlie Hall , Polygon "Epic says it’ll eventually stop pushing for exclusives" - Tyler Wilde , PC Gamer

HHPodcast: Newscast, rants from Northwest Georgia.
New Rome beer festival date, new office, new director, new chair: Changing times for RACA. An HHPodcast interview with Ali Booker and Chris Kerr.

HHPodcast: Newscast, rants from Northwest Georgia.

Play Episode Listen Later Jul 10, 2019 29:42


Changes are well under way with the Rome Area Council for the Arts, including a new chair and a new executive director in addition to an office back on Broad Street. Likewise, one of RACA's main fundraisers -- the September beer festival -- is changing as well. Those are some of the highlights from our latest Hometown Headlines Podcast interview, this one with Ali Booker, the new executive director of the arts group, and its new chairman, Chris Kerr. They joined us at Brand Red Studios in downtown Rome on Tuesday to talk about plans for an even greater outreach to "all the artisans in town." That includes those beyond galleries, those on stage and the talent behind the music. Booker and Kerr joined Hometown Headlines' John Druckenmiller with updates about the arts organization and how they hope to expand its support and impact on Rome's arts community. That includes students learning computer-assisted design, the light and sound technicians off stage and those producing television and film in Rome/Floyd County. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/john-druckenmiller/support

Eat For The Planet with Nil Zacharias
#88 - How Chris Kerr and Chuck Laue Kick-Started Humane Investing and Helped Transform the Food Industry

Eat For The Planet with Nil Zacharias

Play Episode Listen Later Jul 9, 2019 63:09


This conversation was recorded live at the Plant Based World Conference & Expo in June 2019. It dives into the early beginnings of humane investing, nearly 10 years ago. Chris and Chuck also share their insights on the current state of the plant-based and cell-based foods industry, advice for entrepreneurs looking to raise investment, the M&A outlook for the near future, predictions for the segment in the decade ahead, and a whole lot more.  Show notes for this episode: https://eftp.co/chuck-laue-chris-kerr Learn how Eat For The Planet can help your brand: https://eftp.co/services Twitter: @nilzach

St. Basil Catholic Church Brecksville
Faith in Action: Chris Kerr from Ignatian Solidarity Network

St. Basil Catholic Church Brecksville

Play Episode Listen Later May 30, 2019 25:59


Chris Kerr, Executive Director of the Ignatian Solidarity Network, shares stories and images to awaken in us solidarity - one of the principles of Catholic Social Teaching.

Hitting The Mark
Chris Kerr, Chief Investment Officer, New Crop Capital

Hitting The Mark

Play Episode Listen Later May 24, 2019 31:54


Fabian sits down with Chris Kerr, the Chief Investment Officer at New Crop Capital, who has nearly 30 years of leadership experience with startups and venture capital investing. He has spent the last decade focused on impact investing with a concentration on the plant based foods sector. We recorded this episode the day after Beyond Meat hit the stock market. The brand is a poster child of Chris Kerr's investment portfolio, and it also is an industry daring darling. And what went well beyond the wildest expectations with stock trading at nearly triples from the original IPO price the day after, this episode is filled with enthusiasm and learnings that go well beyond one brand. An episode any entrepreneur should digest as we discuss the importance of naming, how you can build a company around a brand and how a startup needs to test, test, test, and then test again. You can learn more about Chris via the New Crop Capital site. ____Full Transcript: F Geyrhalter: Welcome to Hitting the Mark. Today, we go beyond meat. Yes, that was a brand hint. And not only do we go beyond beef, but also butter, cheese, chicken, ice cream, sea food, and yogurt. Today, we're diving into the future of food, for the development of replacements to animal protein products. I first read about Chris Kerr in the Good Business issue of Bloomberg Business Week way back in December, 2018, which dedicated four entire pages to his story. Which is quite an accomplishment. As sometimes is the case, good things take time. But today, he is on my show, and I couldn't be any more honored to have him here. Chris is the chief investment officer at New Crop Capital, and has nearly 30 years of leadership experience with startups and venture capital investing. He has spent the last decade focused on impact investing with a concentration on the plant based foods sector. As CIO, Chris manages the portfolio strategy and serves as a strategic advisor to most portfolio companies. Chris also serves as co-CEO and chair of Good Catch, managing member of TRELLIS NEW ENDEAVORS, director of Purple Carrot and Next Foods, and observes Miyoko's Kitchen. Additionally, Chris is a director at Unovis Partners, Sirabella's, Wicked Healthy, Math Garden, Pitcairn Financial Group, and Monarch Corporation. How does he do it all? I do not know. And how does he find time to talk branding with us here is less mystery than it is a testament to his dedication to the cause and to fellow entrepreneurs. With that being said, welcome, Chris. C Kerr: Thank you very much for having me. I'm looking forward to a lively conversation. F Geyrhalter: It's a pleasure. You say lively conversation because you and I chatted before, and I know you only got two hours of sleep. So first off, congratulations, what a day. We're recording this show on May 3rd, 2019, which happens to be the day after Beyond Meat went IPO. And what must have gone well beyond the wildest expectations with stock trading at nearly triples from the original IPO price. This also marks a first for a company making meat-like products from plants. So that's a pretty big thing, to hit the stock market. Chris, Beyond Meat is a poster child of your investment portfolio, and it also is an industry daring darling, I would say. What does this day mean to you? What does it mean to the industry as a whole? C Kerr: Well, my wife and I talked about this yesterday. My other business partner, Chad Sarna, who's a chef in this space, I would put this down as the single greatest day in the entire time I've been working in this space. I got into this area, and I'm an animal guy. I love animals, enough suffering in the world. I figured, let's try to take some of my abilities and work on putting them towards solutions to solving what we consider to be a crisis. When we started this effort, it was really around 2005. In 2007, I went to work for the Humane Society of the United States, trying to bring solutions to solve some of the things that they were working on. At the time, Beyond Meat was a little company called J Green Foods, the business plan was a very typical first business plan for a company, which if you're smart, a lot of founders will throw those away as quickly as possible. The company really evolved, from really this startup mode. But it was as time went, Silicon Valley was just starting to pay attention to this particular space. What we didn't know at the time was where this would go. So back in 2007, 2008, when I started this, really, it was very hard to get anybody to pay attention to what we were doing. The markets had collapsed, nobody really wanted to take any venture capital investments, let alone vegan food. Good lord, nobody thought that there was anything to do there. So to have this culminate from that, which was really kind of grabbing at straws, hoping something could evolve into a disruptive technology, to an IPO that then just outperformed everyone's expectations. And I've got to tell you, that was only one of three amazing things that happened yesterday. I can't talk too much about the other three. But I can just tell you that the world has completely shifted from the days of J Green Foods to what is now Beyond Meat's IPO and the fact that virtually, every major strategic food conglomerate out there is sitting up and paying really big attention to this space. I have to say, I'm delighted that I happened to have stuck it out this long. So it was really a [crosstalk 00:05:12] day. F Geyrhalter: And you played quite an integral part of this whole thing. Not only Beyond Meat, but of the entire, I guess we can call it now, of the movement. That really, like you said, just happened in the last couple of years, where it really started seeing an impact. So congratulations, it's really big stuff. C Kerr: Well thank you. Like I said, time, luck, circumstance, sometimes just being in the right place for long enough, something's going to hit you. What's the saying? Even a broken clock is right two times a day. So, [crosstalk 00:05:46]. F Geyrhalter: Very modest of you. So just the other week, I think it was last week actually, I listened to our local NPR station, here in Los Angeles, KCRW, and I caught Beyond Meat founder Ethan Brown taking us through a behind the scenes tour of the factory. It was really, really fascinating. I'm a big fan of the product and so are a lot of people all over the world. I think by now, their plant based burger patties are being sold in the meat section, which by itself, is such a huge accomplishment, in about 30,000 stores. It's in Burger King, it's in Carl's Jr, Del Taco, and I even spotted it at Dodger's Stadium here, in LA. So the startup was founded in 2009, that's when you were involved with them. The patties started hitting stores really in 2016, and I mean it's 2019 now. So this is now actually going to market has not been too long of a distance to IPO. I mean, that's pretty crazy. The brand also has some even higher profile investors than yourself. There's Bill Gates, Leonardo DiCaprio, and former McDonald's CEO Don Thompson. When I heard about this, this basically underlines what you just said, right? The world is changing. Just recently, they secured the CFO's of Coca-Cola and Twitter to be on the board of directors. So with Beyond Meat, when did the team start to actively invest either time or money into brand strategy? Or into defining the voice, or actually the design. Do you feel it was a conscious decision from day one? Or was it something that kind of happened over time? C Kerr: It happened over time. But a lot of these companies don't get it right right out of the gate. Like I said, the company was started as J Green Foods. It became Savage River Foods, which was the name of a river that ran through Ethan Brown's home property in Maryland. It had to evolve. So branding was really interesting, and positioning is really important, too. F Geyrhalter: Right. C Kerr: I'm not an expert in any of this, by the way. Usually, this type of thing happens way above my pay grade. In this case is no exception. What we look at in our investment portfolios, we focus on what I refer to as the food pact. You may have heard me talk about this in the past. But we make decisions on food based on the efficiency of four key levers, it's taste, awareness, convenience, and price. We looked at, even if you look at kind of the evolution of Beyond Meat, they came to market with a chicken. It was a pretty good chicken, it was gluten free. But arguably, it wasn't the best on the market. Gardein was out there, it was a great product, but it had wheat gluten in it. So Beyond Meat said, "Let's try something a little bit different with pea protein." Which really kind of changed the focus towards pea protein, that was the early adopter of it. So their positioning really tied to that brand, their branding tied to that positioning. Who were they going to and why? So when you look at your customer, first of all, I've just got to focus on this. Taste is the most important thing by far. F Geyrhalter: Right. C Kerr: We always start with chefs. So in every case, chefs have to play a role in that. So when we start, when New Crop looks at a company, we always say, "Look, if we can get the taste right, the other things will slowly start to fall in place." If you miss taste, the rest is irrelevant. So when you look at Beyond Meat, they didn't start off really with chefs in there. We put a chef in there, a guy named David Anderson, who's arguably one of the best plant based chefs on the planet. He really helped them kind of refine some of their products in the mid range there. About five, six years in, he started helping with that. The Beyond burger, it came later, right? That was really just ... I'll say this about food companies, there's no such thing as an overnight success with food. Most companies don't get it right right out of the gate. If you look at, a good example is Silk soy milk, which everybody now knows. But that's a 40 year old company, and it was 20 years in before it invented White Waves Silk. F Geyrhalter: Wow. C Kerr: So a lot of these companies take a lot of time. What looks like overnight successes was, in fact, a lot of trial and error ahead of that. I don't think Beyond Meat's really much of an exception to that. They had some good products early on, but not enough to be groundbreaking. It wasn't until the Beyond burger came out that it really hit that inflection point. That just takes time sometimes. What they really did do is they really changed who the consumer was of this product. So if you look at the branding, the branding was not tied towards your early adopter vegans. Early adopter vegans, they're very principled, they're very loud, they love to talk about their findings, they have enormous price elasticity. They're very forgiving around taste. As you move out of that very small niche, which like I said is really critical when launching these companies. But as you move outside of them, your branding has to reflect what that consumer wants. Beyond Meat really followed that path in a really good way, where they understood the early adopters. They absolutely never violated the principles of those early adopters, that's really critical, because they will turn on you if you do. So you respect the early adopter's principles, because they do a lot of work for you. And you build that in as the baseline to how you build from there on out. I think that Beyond Meat just did an exceptional job of that. They never violated those principles. They were questioned about them. I think if you bring on Tyson as an investor, or put on an ex McDonald's CEO in the mix, some of those people will question that. But Ethan was spot on in saying, "Look, if we really want to help the cause, whether health is your driver, environment, sustainability, animal protection, welfare, you name it, everybody gets served by this if it can hit the mass market. So we really shifted that focus to addressing kind of the meat reducers, the flexitarians. And that Beyond burger is a bullseye. Sorry for the pun, but it's a bullseye.If you look at that inflection point, I think going forward in history, you're going to see everybody's game just got stepped up quite a bit. Consumers are, by far, one of the biggest beneficiaries of that. F Geyrhalter: Absolutely. I mean, I looked at how the company is currently using key opinion leaders, or influencers, and they are not at all the typically associated with the industry type influencers, right? As you mentioned, the company knew very quickly that in order to go mainstream America, they need to get mainstream America athletes and diverse people, like guys flipping a burger in the backyard, right? C Kerr: Right. F Geyrhalter: That's the kind of people that they want to get. Forming that narrative must have been such a huge, important part of changing customer behavior. So yeah, I mean, well done. I also think about the packaging design, right? Which is so crucial to any big box retail company brand. Beyond Meat did something that I believe, I do not know, but I believe, it must have played a big role in its success outside of having a great product with an equally convincing story is that it creating packaging that actually looked like typical burger patty packaging. It was shrink wrap, it was see through. And that was a far fetch from the typical green cardboard boxes associated with vegan products. C Kerr: Sure. F Geyrhalter: Which in itself, are already pretty off-putting. Were you part of that time already? Did you witness that part of their story? Where they said, "Let's just package it like meat, let's try to get into the meat section of the market." Was that already part of that? C Kerr: Well I think early on, they're not actually the first one to try to get into the meat section. Gardein did it early on, Kite Hill did it with their cheese in the dairy isle. The problem is, the early adopters don't walk into that. So those who are the most, I will say, the loudest, don't actually walk into those sections, right? That's your kind of vegan early adopters. So it didn't do great. When Beyond Meat came out, two important things happened. One was that the market had kind of shifted towards being a lot more open towards these types of products. But the other part is that this product was good enough to actually reside there. So once you hit that threshold of, you can actually stand next to a burger and it be darn close to parity on taste and price, then the convenience kind of falls into place and the awareness kicks in. I think Beyond Meat really had to hit that sweet spot there. Gardein was in the deli section of Whole Foods probably in 2008, yeah, 2008, 2009. It did okay, but not great. Kite Hill, their non-dairy cheese was buried in a very complex high-end cheese isle that was very hard to find. So when the vegans went looking for it, that wasn't an area that they went to. When Beyond Meat came along, like I said, there was enough awareness about the product that it was happening. Plenty of marketing dollars went into that, but the market advising was really critical and letting consumers know where to look mattered, it certainly mattered. So I think, Whole Foods, by the way, has just been really critical in helping shape the merchandising so the early adopters can transition into the mainstream. So what they will do is, they'll put you in what we might call the penalty box, which is where all the vegan food goes. But they'll also put you in the deli, they'll also put you in the prepared foods isle. In the case of Beyond Meat, they actually opened a burger stand right in the middle of Whole Foods in Boulder, Colorado, that served just the Beyond burger. And that was a guy named Derek Sarno, who's one of our partners, he's a chef who is the executive global chef for Whole Foods, that was his concept. It worked. It allowed people to try out the product, to demo it, to understand what it tastes like, how do you prepare it? Is it different than real meat? Most of these products ... We have a company called Good Catch, Good Catch makes tuna fish. There's two questions that are asked, right out of the gate. What does it taste like? And how do I use it? Price isn't asked, nutrient value isn't asked. People are curious about it, but those are the first two things they want to know. So when it comes to positioning and merchandising, you solve those two first things. And sometimes, you need someone to demonstrate it to you. That's, quite frankly, where Whole Foods has just been outstanding in helping not just Beyond Meat, but all sorts of products, helped to do that. F Geyrhalter: It seems like it's the good old Costco trick, right? You show them how it's made right there, then people get to taste it. C Kerr: Yeah, merchandising's expensive. We vegans walk by tons of tasting stands, because we just assume that we can't eat it. F Geyrhalter: Yeah. C Kerr: Let me tell a story about Just Mayo. Just Mayo was doing demos in stores, and people would walk up and they'd say, "Well what are you serving?" And they would say, "This is vegan mayo." And the answer was, "I'm not vegan, no thank you." As though only vegans could eat this mayonnaise. Of course, Fritos are vegan, and we don't ask whether or not they're vegan, anybody can eat a Frito. So I think that merchandising is really critical in getting consumers to understand where they fit in the equation. If it's somebody who's lactose intolerant, yeah, you're going to want to try the newest nondairy milk. If it's somebody who's got allergens to soy, yeah, you might want to try a meat that isn't made out of ... meat analog that's not made out of wheat. That type of stuff is quite relevant, and I think those demos are really important. F Geyrhalter: Right, no, absolutely. I think, Chris, one of the most insightful things I learned when I read the Bloomberg Business article about you was that you have nine cats. I think some of them are starting to want to participate in this story, too. They said, "I don't only want to be in Bloomberg, I want to be here, too." C Kerr: Yeah, actually the cat that was in Bloomberg is the one that trying to get out the door, so yeah. F Geyrhalter: I think it's because of the name that you have given the cat. It's Claire de Lune or something like that? It's a very French name. C Kerr: Yeah, she normally sits on my desk here. F Geyrhalter: It's her business day has started. It's like, "Hey, it's 9:00am, what's going on?" Excellent. C Kerr: Sorry. F Geyrhalter: No, no, no, that's great. Hey so looking back at the success of Beyond Meat, and there's no better day than today, on May 3rd, to talk about this. We already touched on a couple of these. But when did you think, when did you know that this is going to turn from a startup into a brand? When did you feel that ... Not when you tasted it, or when you said, "This is going to be insanely good, people are going to love this." But from a marketing perspective, when did you feel like, okay, something right now just shifted, and this is going to be a brand? C Kerr: Quite frankly, when they settled on the name Beyond Meat. That was when the real marketing push came, and it had to do with how they were positioning it to the consumer base that went well outside of our vegan world. That shift really kind of said to the early adopters, thank you for your service, you've been phenomenal, let's take it to the next level. That happened actually pretty early on. The company started, when we started working on it in 2008, 2009. It was probably around 2012 that that name was adopted and then put into play. Prior to that, they were really focusing on food service and the name Savage River wasn't something that they were doing much with. I think by the time they came up with Beyond Meat they thought, okay, now we have something to rally around. That's pretty critical. F Geyrhalter: Absolutely. And that name was created by an agency with help? Or was that internally crafted? C Kerr: I believe it was internally crated. Beyond Eggs was out at the time, they were just getting started. So Hampton Creek had come up with the idea of using something along the lines of Beyond. Beyond Meat at the same time. Hampton Creek moved over, well they created Hampton Creek, and then Just. Beyond Meat was, I guess a good fit for them. F Geyrhalter: That's extremely refreshing to hear that a name was kind of that propeller into that next phase of the company. And where you felt like now it's a brand. But vegan is, as a whole, as a brand, changed tremendously. From not to tasty to incredibly cool. In fact, it also turned quite important given climate change, right? Which is one of the big reasons you're in this business. And yes, it also morphed into a very tasty food option. But most of the brands in your portfolio are also extremely design focused, I realized. The dairy free butter brand Fora, which I can't wait to get my hands on. But also your other investment firm, Unovis Partners, it seems like branding and design is always top of mind for you in many of your brands. What does branding mean to you? Either personally or to your industry as a whole? I mean obviously, with Beyond Meat we get a pretty good sense of what it can do. C Kerr: Yeah, honestly, it's absolutely critical. You think about it, it's communication, right? At the end of the day, you want to very quickly communicate to a consumer what it is you do. If you can get that in a brand, I think plenty of people overthink or they try to be creative with brands, and it just can kind of flop. A really good brand matters, because it really is that flash point around decision making. Again, you go back to the food pact. Awareness is critical. I use this example, if you are in a desert dying of thirst, crawling along the sand, and there's a body of water over a hill, if you don't know it's there, you're still going to die of thirst. Awareness is really around what is it that a brand or a company's trying to convey to you? So you need to know where it is, what to look for, then be able to make a rather quick decision around why you might want to buy it. So clearly, there's an industry around that. That's no surprise there. I think when you have an innovative product that's new to the sector, that's novel, disruptive, and consumers don't quite know what to do with it, you better get that brand right. You can't be too cheeky. Too many plays on words, that kind of stuff. You don't want to confuse the consumer in the process. So I think Beyond Meat really hit a good stride there. There's a couple other ones that did a good job. They didn't have a lot of professional help, but Daiya is another company that people kind of knew what it was right out of the gate. It was dairy but not quite dairy. Silk, perfect example, Silk soy milk. A grand slam, people pretty much knew, it's soy milk. You think about that when it comes to identity. For the consumer, there's not a lot of confusion for the consumer. Ultimately, I think that, when it comes time to make kind of very quick decisions, impulse decisions, the difference between a good brand and a bad brand is going to be the difference between a sale or a pass. The ones that are successful, they know how to really run with it. F Geyrhalter: So at what time in that startup journey with your portfolio companies is what time do you advise those companies to actually invest in branding? C Kerr: Day one, day one. Good Catch is a great example. We knew that we could get a formula ... We didn't know what we were going to do in seafood, we just knew that we were going to get into the seafood space. We had started the company from scratch, we worked with a branding agency. The brand is what we built the company around. So coming up with the name Good Catch really set in motion exactly what that company was going to do and why. With that, we can fill in the blanks pretty much in any direction we want. Now if we had come up with something that was cheeky or confusing, a rebrand is incredibly expensive. F Geyrhalter: Yep. C Kerr: Nobody wants to go through that. So to spend an extra 25 to $50,000 on an early brand saves you upwards of several million later in the game, not to mention a failed start, which is the worst possible outcome. So I recommend, by all means, don't just come up with a name between you and your founders and think that it's great. Test it, put it in front of groups. There's great organizations that will actually do concept testing for you, and New Hope is one of them that's in the natural products space. For very little amount of money, you can test a couple concepts and see how it resonates with consumers. Spend that money. To nickel and dime that early stage is arguably a death nail for a company, if you get it wrong. F Geyrhalter: Amen. It was a very tough pill to swallow for a lot of bootstrap, early stage founders. C Kerr: Yeah. F Geyrhalter: But in the food industry, you basically cannot be too bootstrapped in order to make it to the market, so. C Kerr: Well also, I really encourage people to not fall in love with their own branding. It's easy to do, you feel like it becomes part of your own personal identity. You came up with it, or your family did. It really is important to relay a message to the consumer, not to your sister. I think at the end of the day, a good brand will reach a really wide swath of the world and tell them exactly what it is you're doing. That's pretty critical. F Geyrhalter: Chris, this is how I started pretty much every speech to entrepreneurs. I tell them, everything you do right now is not about you. It's about them, right? C Kerr: Well said, well said. Ego can really get in the way of these. One of the things that we do with the companies that we start up with, our job is commercialization. Part of that commercialization is an education around the branding side of it. So if you look at the New Crop team, we're actually made up of a whole bunch of entrepreneurs, people who have started companies before. One of our guys, Dan Altschuler, used to run a branding agency, it's what he did. We have another woman, Laura Zane, who helps us put together the decks. Because quite frankly, selling investors on it is very similar to selling a product. You need to sell them on the concept, and they need to be able to understand it quickly. So that starts the design phase, by the time you're hitting the shelves, at that point, it's too late. So absolutely, you need to think of it from the ground up. F Geyrhalter: Any piece of brand advice and founders as a final takeaway? I know you already dropped a lot of them. Anything that you didn't share with us yet, as we come to a close? C Kerr: Test, test, test, and then test again. And by the way, the world isn't static. When we launched Good Catch, we did testing on words for our packaging, and two years later, the entire market shifted and we need to test it again. So by all means, the consumer changes, consumer perception changes, the markets change. Don't be afraid to change with them. Your job there is to get consumers to understand what you're doing. The other part of it is, test your products. Try new things. At the end of the day, don't be a believer in your own stuff. You need to actually rely on the broader community to help you with that. The good news is, they are delighted to help. Particularly the early adopter world where I come from. Vegans love to try new food, and when they find something great, they are incredibly loud about it. Be partners with them in that, and allow them to test as well. I think everybody can have fun with it when you're testing new things, so it's not a challenge, it's a joy. I think if you look at it from that perspective, everybody gets to have fun with it. F Geyrhalter: Fantastic advise. What's still untapped in the plant based market? I mean, is there something you're excited about that you'd love to see a team create, or something you'd be excited to invest in next? Or is this all beyond ... Not Beyond Meat, but beyond closed doors? C Kerr: So we've now hit pretty much every area out there. We're working on, pork still hasn't been done well, and that's a massive market, as you can imagine. F Geyrhalter: Right. C Kerr: We're working on some things there. F Geyrhalter: It's a huge necessity too, right now, I suppose. C Kerr: I'm sorry, say that again? F Geyrhalter: Pork is in huge demand, and there's lots of issues surrounding pork. And there's a shortage, and God knows what, right? So there's a huge need for it, too. C Kerr: China alone, I mean, it's just not ... F Geyrhalter: Right. C Kerr: So here's what's both sad and exciting. The meat, dairy, eggs, and seafood market's over a trillion dollars, and we are just, just, just getting in there. We're a rounding error in that. So the opportunities are global, they are massive, and they are urgent. You put those things together and create a little bit of R&D around that, these are going to be exciting times. Give us another decade. Look at what happened with the Beyond burger and the Impossible burger just in the last two years. They just got onto the map on an industry that's a couple million years old at this point. F Geyrhalter: Yeah. C Kerr: Since we started eating animals. This is going to be a very, very exciting ride. I would say collectively, if you ignore the marketing side, collectively, R&D and the plant based meat world, and dairy, I would argue, is less than $100 million in the history of it, that they've actually put into the R&D side of it. The more money that flows into that, you're going to see some absolutely phenomenal outcomes. I would imagine that the next decade is going to be spectacular for consumers, for animals, for the environment. Everybody's going to win, and it's going to be a fun time. F Geyrhalter: I think on that note, I want to thank you, Chris. It was impeccable for you to make it onto Hitting the Mark the day after the big IPO, I so appreciate the time you took away from doing press or simply celebrating on this huge day. C Kerr: Thank you. F Geyrhalter: It's a huge day for you, your company, and Beyond Meat. So absolutely, thanks for being here. C Kerr: Well, and thank you to the Beyond Meat, they're a spectacular team. They did all of the work. I got to sit back and watch the ride. But thank you for having me on, I really appreciate it. F Geyrhalter: Thanks to everyone for listening, and please hit the subscribe button and give this show a quick rating. I'm seeing way too little TLC from you out there, I know how many of you are listening. So if you have a split second and enjoy the show, please give it a quick rating. This podcast is brought to you by FINIEN, the brand consultancy creating strategic, verbal, and visual brand clarity. You can learn more about FINIEN and download free white papers to support your own brand launch at FINIEN.com. The Hitting the Mark theme music was written and produced by Happiness One, I will see you next time when we once again will be Hitting the Mark.

Kinda Funny Games Daily: Video Games News Podcast
Developers Respond to Sekiro Debate - Kinda Funny Games Daily 04.08.2019

Kinda Funny Games Daily: Video Games News Podcast

Play Episode Listen Later Apr 8, 2019 55:19


Andrea and Fran discuss the developers responses to difficulty in video games 00:32:21 - Housekeeping Thank you to our Patreon Producers: Tom Bock Black Jack James Davis Mohammed Mohammed The Roper Report - 00:05:42 - Valve silences Borderlands review bombers with 'off-topic' fix - via Chris Kerr, Gamasutra 00:18:02 - Developers say accessibility and difficulty options are no threat to artistic vision 00:25:04 - Out today 00:27:59 - HIMS! 00:29:50 - HARRY’S Reader mail - 00:31:18 - With the rumors of a Nintendo Direct coming at the end of the week, what do you think we will see? - Saucy Biscuit 00:38:42 - So ever since the game came out all everyone at Kinda Funny wants to talk about is The Division 2. And I get it, you love the game. But what I want to know is, why, after so many hours, do you still love the game? - Ignacio Rojas 00:46:55 - Over the last week, I’ve seen a lot of talk that if Borderlands 3 comes out and is too similar to 1 and 2, then that’s just simply not enough. My question as simple as it is though, is why? - Eric Myers 00:53:03 - Squad Up:Randy Brunet(PS4) - RandoCommandoH6 00:54:00 - You‘re Wrong Tomorrow’s host: Greg and Andrea

The BoxJumper Podcast - CrossFit, Functional Fitness & Healthy Living Discussions

I talk about taking your fitness on the road to visit CrossFit affiliates at home and abroad, and I speak with nomad CrossFitter Chris Kerr who has taken this very idea to heart because he has to. Chris travels substantially for work and so he works out at whatever affiliate happens to be nearby when he lands somewhere and discusses the rewards and unique challenges of taking his CrossFit experience with him on his travels.

All Roads
7. Chris Kerr, Hardy Realty

All Roads

Play Episode Listen Later Mar 12, 2018 68:19


This is a great conversation with Hardy Realty's Chris Kerr. Chris has worked with some amazing global brands and thankfully, for our community, Chris has decided to bring his talents back to Rome and Floyd County. This gentleman has traveled the world and worked for some amazing brands. I know you can learn a ton!

All Roads
7. Chris Kerr, Hardy Realty

All Roads

Play Episode Listen Later Mar 12, 2018 68:19


This is a great conversation with Hardy Realty's Chris Kerr. Chris has worked with some amazing global brands and thankfully, for our community, Chris has decided to bring his talents back to Rome and Floyd County. This gentleman has traveled the world and worked for some amazing brands. I know you can learn a ton!

Eat For The Planet with Nil Zacharias
#33 – Chris Kerr, the Original Vegan Investor, on Shaping a New Food Industry

Eat For The Planet with Nil Zacharias

Play Episode Listen Later Jan 9, 2018 68:53


Chris Kerr is one of the first people to help funnel early-stage investments for vegan food companies. In the early 2000s, he worked with the Humane Society of the United States to manage their investments into the plant-based food industry and played a key role in helping Daiya cheese secure distribution in Whole Foods Market. With New Crop Capital, Chris is helping some of the top brands that we know and love through investment funding as well as mentorship, all with the goal of advancing plant-based food and reshaping the food system. Show notes for this episode: https://eftp.co/chris-kerr Learn how Eat For The Planet can help your brand: https://eftp.co/services Twitter: @nilzach

FBI Retired Case File Review
Episode 088: Joe Wolfinger and Chris Kerr - Justice for Paul Rico

FBI Retired Case File Review

Play Episode Listen Later Oct 19, 2017 104:32


In this episode of FBI Retired Case File Review, retired agents Joe Wolfinger and Chris Kerr review their investigation of the evidence used in 2003, to charge 78-year-old, veteran FBI Agent Paul Rico in the high-profile, 22-year-old murder of Roger Wheeler, a prominent Tulsa, Oklahoma businessman. Rico died in jail before a trial or even a preliminary hearing was ever held. Joe Wolfinger and Chris Kerr had never met Paul Rico. After reviewing pertinent documents, they determined that there was no credible evidence that Rico conspired to commit murder. The only witnesses against him were two convicted organized crime assassins who accused Rico in an attempt to beat new murder raps and avoid their own death sentences. Joe Wolfinger served nearly 30 years with the FBI. During his Bureau career, he rose through a variety of positions—serving as a squad supervisor, inspector, Special Agent in Charge (SAC), and lastly, as Assistant Director in Charge (ADIC) of the FBI Academy at Quantico, VA.  After retiring from the FBI, Wolfinger, an attorney, served pro bono for fourteen years as the executive director of the Major County Sheriff's Association. Chris Kerr served a total 33 years with the FBI. Initially hired as a clerk and an analyst, he spent the last 26 years of his Bureau career as a special agent primarily working organized crime and drug investigations. Chris Kerr was elected by his peers to three terms on the National Executive Board of the FBI Agents Association. He was also elected as national co-chair of the FBI Special Agents Advisory Committee. When Kerr retired, he went to law school and began a new career as a criminal defense lawyer. Wolfinger and Kerr compiled their findings in a book they wrote about their investigation, RICO: How Politicians, Prosecutors, and the Mob Destroyed One of the FBI's Finest Special Agents. You can learn more about the book and the agent/authors by visiting their website RicoBook.com.

The Big Question Podcast
BQP 013: Chris Kerr On Disrupting The Food Industry Of Today To Feed The World Of Tomorrow

The Big Question Podcast

Play Episode Listen Later Apr 26, 2016 28:32


Chris Kerr is a partner and investment manager at New Crop Capital, a specialized venture capital fund focused on funding the next generation of food industry disruptors. Chris and I talk about the opportunities for innovation and large-scale disruption that lie in the massive global food industry (the meat, egg, and dairy sectors alone represent a $700 billion global market). Receive future Big Question conversations right in your inbox: https://capitalistexploits.at/signup/

Ask Matron
BONUS Episode - The Edge

Ask Matron

Play Episode Listen Later Mar 14, 2016 13:53


Registered Nurses Robin Barker and Chris Kerr return for a special bonus episode to answer questions from The Edge (NHS IQ) on podcasting and creating the Ask Matron podcast! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 12 - The Future

Ask Matron

Play Episode Listen Later Feb 8, 2016 11:16


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the subject of 'The Future' in the twelfth episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 11 - Awkward!

Ask Matron

Play Episode Listen Later Feb 1, 2016 11:07


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses that are just a little... 'Awkward!" in the eleventh episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 10 - Working the Night Shift

Ask Matron

Play Episode Listen Later Jan 25, 2016 13:36


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Working the Night Shift' in the tenth episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 9 - Getting A Job

Ask Matron

Play Episode Listen Later Jan 18, 2016 12:51


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Getting A Job' in the ninth episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 8 - Burnout

Ask Matron

Play Episode Listen Later Jan 11, 2016 13:26


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Burnout' in the eighth episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 7 - Money, Money, Money

Ask Matron

Play Episode Listen Later Jan 4, 2016 14:04


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Money, Money, Money' in the seventh episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 6 - Healthy Living

Ask Matron

Play Episode Listen Later Dec 28, 2015 14:27


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Healthy Living' (but mainly talk about cereal) in the sixth episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 5 - How To Have A Life

Ask Matron

Play Episode Listen Later Dec 20, 2015 13:30


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'How To Have A Life' in the fifth episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 4 - Academics

Ask Matron

Play Episode Listen Later Dec 14, 2015 12:26


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Academics' in the fourth episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 3 - Student Nurse Identity

Ask Matron

Play Episode Listen Later Dec 7, 2015 14:39


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Student Nurse Identity' on the third episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 2 - When Things Don't Go To Plan

Ask Matron

Play Episode Listen Later Nov 30, 2015 16:38


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'When Things Don't Go To Plan' on the second episode of Ask Matron! Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 1 - Managing Expectations

Ask Matron

Play Episode Listen Later Nov 22, 2015 14:09


Registered Nurses Robin Barker and Chris Kerr answer questions from student nurses on the topic of 'Managing Expectations' in the first episode of Ask Matron. Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Ask Matron
Episode 0 - Season 1 Preview

Ask Matron

Play Episode Listen Later Nov 15, 2015 3:17


Registered Nurses Robin Barker and Chris Kerr prepare to take on the world of podcasting in this preview episode of Ask Matron. Tweet your questions twitter.com/askmatron or e-mail us at askmatronpodcast@gmail.com

Turning Hard Times into Good Times
Hour 2: Can Impeachment Save us from the Obama Dictatorship?

Turning Hard Times into Good Times

Play Episode Listen Later Jun 4, 2013 57:44


Chris Kerr and Michael Evans are first time guests and Gene Epstein returns to talk about the next NYC Junto and the economy. Recently I met Judge Andrew Napolitano who told me he believes Pres. Obama may well go the way of Pres. Nixon and he said “if so, rightly so.” I expect to have Judge Napolitano on this show soon to discuss this further but this week former FBI agent now defense attorney Chris Kerr will discuss the use of the IRS by Obama to suppress our Constitutional rights expressed by the Tea Party Movement. Not only is the Tea Party scandal darkening the Obama regime, but the apparent cover up of the Benghazi disaster is adding to cries for the removal of our latest dictator disguised as a “representative of the people.” Show host for “America's Voice Now,” Michael Evans, will give his views on the probability of an impeachment of President Obama. Host Jay Taylor will talk about some of the most exciting opportunities he has seen in years for gold and silver mining stocks.

Turning Hard Times into Good Times
Hour 1: Can Impeachment Save us from the Obama Dictatorship?

Turning Hard Times into Good Times

Play Episode Listen Later Jun 4, 2013 58:52


Chris Kerr and Michael Evans are first time guests and Gene Epstein returns to talk about the next NYC Junto and the economy. Recently I met Judge Andrew Napolitano who told me he believes Pres. Obama may well go the way of Pres. Nixon and he said “if so, rightly so.” I expect to have Judge Napolitano on this show soon to discuss this further but this week former FBI agent now defense attorney Chris Kerr will discuss the use of the IRS by Obama to suppress our Constitutional rights expressed by the Tea Party Movement. Not only is the Tea Party scandal darkening the Obama regime, but the apparent cover up of the Benghazi disaster is adding to cries for the removal of our latest dictator disguised as a “representative of the people.” Show host for “America's Voice Now,” Michael Evans, will give his views on the probability of an impeachment of President Obama. Host Jay Taylor will talk about some of the most exciting opportunities he has seen in years for gold and silver mining stocks.