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This episode of The Leveraged Practice Podcast explores a crucial question for private practice owners: Does your practice need a passive income product or a passive income product suite? With the rapidly changing landscape of healthcare, education, and how people consume information, creating passive income streams has become more relevant than ever. Stephanie Claremont, CEO and founder of The Leveraged Practice, breaks down why the answer is a resounding yes and shares actionable insights on building these products to enhance your practice. In This Episode, You'll Learn: What is a Passive Income Product? Understand what a passive income product is and how it can benefit your private practice. From digital downloads like workbooks and guides to self-study courses, there are many ways to create products that generate income without ongoing time investment. Why Your Practice Needs Passive Income Products: Align with Modern Learning Trends: People are increasingly learning online through affordable and convenient products. Stand Out as an Expert: Don't let less qualified individuals dominate your field—your expertise is needed! Create Flexibility and Reduce Burnout: By supplementing your income with passive products, you can reduce your one-on-one workload and avoid burnout. Who Are Passive Income Products For? People with budget constraints who can't afford one-on-one services. Those who are short on time and prefer the convenience of self-paced learning. Clients for whom your service isn't a massive priority but still need guidance. Individuals seeking accessible and lower-risk ways to engage with your expertise. Real-World Example: I share my journey from creating my first online program in 2013, generating $7,000, to publishing a book called The IBS Master Plan. This experience showed me the power of passive products in helping more people while reducing my workload. The First Step Strategy: How passive products serve as a "first step" for potential clients, lowering the barrier to entry and building trust, ultimately leading to more significant opportunities, such as group programs or one-on-one services. Key Takeaways: Passive income products are not just an opportunity but a necessity for health professionals in 2025 and beyond. They help you build a more sustainable practice, reach a broader audience, and create a better work-life balance. These products also offer a solution for clients who need flexibility, affordability, and convenience. Join the Healthcare Impact Academy: If you're ready to create your own online programs, courses and passive income products, I invite you to check out the Healthcare Impact Academy Membership. Our academy offers step-by-step guidance, an incredible community, and free access to software that simplifies the entire process.
Join host Stephanie Clairmont for a special year-end episode of The Leveraged Practice. As we bid farewell to 2024 and welcome 2025, Stephanie shares a comprehensive review of The Leveraged Practice over the past year. Learn how her business has evolved, key lessons from 2024, and what these insights mean for digital health professionals moving forward. Key Takeaways: Business Evolution and History: Stephanie started The Leveraged Practice in April 2019, which has since specialized in helping health professionals create, market, and sell online programs and digital courses. She initially ran a professional development company focused on dietetic work and private practices since 2012. Revenue and Growth: Despite explosive growth in 2020 due to COVID-19, maintaining a consistent revenue between $650,000 to $750,000 over the past few years brought several learning experiences. Market Changes in 2024: Buyers became more discerning, needing more touchpoints and information before making a purchase. Traditional marketing techniques like repeating the same events were less effective. A shift in price points was noted, necessitating a range of offerings from low-price to higher ticket products. Team Management: Lessons on managing a team effectively while navigating hiring, firing, and scalability. In 2024, Stephanie operated with a smaller, more efficient team consisting of one full-time staff, contractors, and additional specialists as needed. Personal & Professional Balance: Emphasis on creating more personal time and space for well-being, including engaging in personal activities and spending time with family. Plans for 2025: Continuing with efficient, sustainable growth; potentially adding one more team member. Further leveraging the structured and automated systems developed in 2024. Emphasis on more personal adventures and hobbies for a more balanced life. Resources Mentioned: Product Portfolio Course: A new course to help with creating various priced products and increasing market efficiency. Go to https://online.leverageyourpractice.com/funnels for more details. Instagram: @theleveragedpractice Join the Conversation: Connect with Stephanie and share your thoughts and learnings from 2024. Message her on Instagram at @theleveragedpractice. Happy Holidays and see you in 2025!
In this episode, Stephanie Clairmont, CEO and founder of The Leveraged Practice, shares valuable lessons learned from her extensive experience with free opt-in resources, known as lead magnets in the health and wellness industry. Stephanie was a registered dietitian, specializing in digestive health who built a successful online business and used lead magnets to grow her email list by over 1,000 subscribers per month. What you'll learn: What is a lead magnet? Stephanie defines lead magnets (also known as freebies or opt-ins) and explains their crucial role in online marketing for health and wellness professionals. Why is a lead magnet important? Stephanie will illustrate how lead magnets help you take potential clients from casual online interactions to a deeper level of engagement. Mistakes to avoid: Stephanie shares her early missteps, emphasizing the importance of understanding the strategy behind a lead magnet and avoiding simply copying what others are doing. Types of lead magnets: Stephanie discusses various types of lead magnets she's experimented with, including guides, recipe downloads, webinars, and multi-day series and which ones work best. The importance of follow-up: Stephanie highlights the critical role of follow-up communication in nurturing leads and building trust, emphasizing that a lead magnet is just the first step in the client acquisition process. The long game: Stephanie reveals insights from her data, showing how long it takes to purchase after downloading a lead magnet. Connection marketing: Stephanie introduces the concept of connection marketing, which involves building genuine relationships with potential clients through lead magnets and email marketing. Key takeaways: Don't copy blindly: Understand the strategy behind any marketing tactic before implementing it. Quality over quantity: Avoid giving away too much for free in your lead magnet. Follow-up is essential: Nurture your leads with consistent and valuable communication. Be patient: Clients may take time to make a purchase, so focus on building long-term relationships. Resources mentioned: Free class: Register for “From Clicks to Clients” to learn more about Stephanie's client attraction system using lead magnets https://training.theleveragedpractice.com/c2c Connect with Stephanie: Send Stephanie a message on Instagram here: @theleveragedpractice Don't forget to subscribe to the Leveraged Practice Podcast for more valuable insights on building a successful online health and wellness business.
Ready to launch your online program in 2025? In this episode, Stephanie Claremont, CEO of Leveraged Practice, provides a clear 5-step plan to help health professionals like you finally get your program launched and filled with clients. Learn why January/February is the ideal launch time and discover the essential steps to create, market, and sell your program successfully. Key Takeaways: Why January/February is the best time to launch: Stephanie explains why the new year energy makes these months ideal for attracting clients who are eager to make changes. The 5-step launch plan: Create your framework: Define your unique approach and what makes your program stand out. Develop your content: Outline your modules, lessons, and resources. Consider teaching live for your first launch to save time and reduce stress. Tech setup: Choose a platform and set up your sales page, checkout, email sequences, and membership site. Craft your offer: Position your program and package your knowledge in a way that attracts your ideal clients. Market and sell: Build anticipation and enroll clients through strategies like waitlists, masterclasses, or webinars. Resources Mentioned: Free Models Training: Discover 7 proven ways to structure your online program. LINK: https://training.theleveragedpractice.com/modelssignup Your Unique Framework Course: Get your program outline created with this $44 course. LINK: https://online.leverageyourpractice.com/yuf Important Notes: Stephanie emphasizes the importance of starting now to prepare for a successful launch in early 2025. She encourages listeners to focus on their "why" and remember the impact they can have by helping more people through their online programs. Don't wait any longer! Take the first step today by accessing the free "Models" training or planning Your Unique Framework with our starter course for just $44 today.
“I think having the community of people kind of ahead of me to help, and people with me and just being able to encourage each other, I really, really value that.” Could the key to managing burnout and achieving greater flexibility lie in an online program? Our host Stephanie Clairmont sits down with Marian Cooper, a passionate social worker and art therapist from Houston, Texas. Marianne opens up about her incredible journey from part-time work to running a full-time private practice, all while maintaining a focus on helping anxious overachievers through her distinct therapeutic approach. She shares the invaluable impact a coach had on her transition, along with how the pandemic prompted her to explore online programs to broaden her reach and gain more control over her schedule. Discover the ups and downs Marian experienced while building and launching her first online program, specifically designed to address the unique challenges faced by BIPOC individuals. Stephanie and Marian delve into the importance of niching down, the iterative process of refining her program, and the crucial role of community support and expert guidance. Marian also reflects on how her online program has helped her manage burnout and set healthy examples for her clients. Additionally, they discuss evolving strategies for online marketing and how the Leverage Practice Workshop can guide health professionals in planning, launching, and delivering successful online health programs. Don't miss out on Marian's valuable insights and experiences! Key Topics: Introducing Marian Cooper! (0:00) Marian's Journey into Private Practice (02:55) Exploring Online Programs and Overcoming Perfectionism (05:30) Developing the Artful Resilience Program (07:09) Refining the Program and Future Plans (16:10) Marian's Experience with The Leveraged Practice (17:22) Wrap-Up and Inspiration (19:30) You're invited to our upcoming FREE Workshop called “Find Freedom with Online Health Programs” so you can create and fill a profitable, passive online program for your practice. Happening live September 17-20. Register here. If you enjoyed this episode, you might also enjoy: Ep. 258 Two Things That Will Help You Choose the Kind of Program You Need Ep. 261 What's the Best Program Topic for You to Start With? Ep. 262 How to get Incredible Outcomes for Clients in an Online Program
How can you expand your impact beyond one-on-one sessions? In this episode, Linzy welcomes back Stephanie Clairmont, founder of The Leveraged Practice, to discuss how therapists and health practitioners can transition from traditional one-on-one client work to creating impactful online programs. Stephanie shares her expertise on overcoming unique barriers and adapting to the evolving health industry landscape.Linzy and Stephanie explore practical strategies for expanding your reach, managing the shift in control and attunement, and maintaining sustainability in your practice. Whether your current approach is working or you are eager to explore new horizons, this episode offers valuable insights and actionable advice for maximizing your impact and redefining your professional journey.For a full transcript of the episode and much more, check out the blog post on our website! To watch a video version of this, check it out on YouTube: https://youtu.be/1B2azDuKW7sConnect with Stephanie ClairmontJoin Stephanie for her Next Live Training LeverageYourPractice.comCheck out Linzy's previous episode with Stephanie, "Using Online Programs To Grow Your Private Practice With Stephanie Clairmont." Try Mentaya for Free Mentaya is a tool that allows American clients to easily claim their out-of-network benefits when they work with a therapist who does not take their insurance. Mentaya is here to help.Discover Mentaya with one month free access. Click HERE and use the code “LINZY”. Ask LinzyHave a question for Linzy for the Feelings & Finances episodes? Click here: https://www.speakpipe.com/MoneySkillsForTherapists Want to work with Linzy?Check out the FREE masterclass, The 4 Step Framework to Getting Your Business Finances Totally in Order, where you'll learn the framework that has helped hundreds of therapists go from money confusion and shame to calm and confidence, as well as the three biggest financial mistakes that therapists make. At the end, you'll be invited to join Money Skills for Therapists and get Linzy's support in getting your finances finally working for you. Click here to find a masterclass time that works for you!
Note: Empowering Dietitians is on a Maternity Leave hiatus January - April 2024. During this time, we will be re-airing top episodes of the show with new intros, updates, and insights. In this episode, originally aired as episode 118 of season 4, I chat with Stephanie Clairmont - former Registered Dietitian and current owner of The Leveraged Practice, a business dedicated to helping nutrition and wellness professionals avoid the burnout of 1:1 work by creating sustainable and scalable business models that suit their life goals. We discuss the systemic nature of healthcare provider burnout, and how each of our businesses aims to address those issues from different but complementary perspectives. If you liked this episode, you may also like...[088] Building a Business that Works for You with Orly Wachter: https://empoweringdietitians.com/podcast/088-orly-wachter To connect with Stephanie...Follow her on Instagram, at @theleveragedpractice, or visit her website at https://theleveragedpractice.com/ Mentioned in this episode... https://theleveragedpractice.com/podcast/ep-208-making-more-time-in-a-food-service-role-with-sarah-ginn/ To learn more about Empowering Dietitians and the support Jess offers...visit her website at www.empoweringdietitians.com
"Nothing should stop you from putting your energy and effort now and into next year, into building out this program for your practice, taking out all those repeatable parts that you say over and over again. And then using your time to really, truly change lives and help people, moving up into that visionary leader that you know you are and that you want to be." Ever thought about how digital programming can empower your health practice? As someone who has successfully scaled a program to over 5,000 people, our host, Stephanie Clairmont, is here to help you debunk the common misconception that self-study courses are the only way to reduce patient load and free up time. Instead, let's explore other program models like hybrid and group programs that can offer support to hundreds or even thousands without consuming all your time. Stephanie delves into the potential of scaling your impact in the health industry through effective support systems. Discover how you can leverage your practice through online programs and how the Leverage Practice Workshop can assist you in planning, launching, and delivering your online programs. So, tune in, and prepare to amplify your impact in the health industry like never before. Key Topics: Behind the Birth of the Leveraged Practice (01:21) A More Leveraged Way to Help Clients and Patients (04:10) Streamlining Customer Service and Tech Support and Hiring Help (09:34) Different Ways of Supporting People in Online Programs (13:53) Wrap-Up and Action Steps (15:54) Join us for our FREE 5-day workshop: Find Freedom with Online Health Programs Happening December 11-15 at 12:00pm EST Daily In this free workshop, you'll learn how to develop digital programs, what tech is needed and how to setup an automated sales system for your established practice. You'll make a plan for a fulfilling career that also allows you to work less with private patients, while making more. Go to LeverageYourPractice.com to register! If you enjoyed this episode, you might also enjoy: Ep.229 Becoming Health Entrepreneurs with Integrity with Jaime Mass Ep. 243 3 Systems for Online Health Program Success Ep. 244 5 Online Health Programs You Can Launch in Your Private Practice By January 2024
“What we do now is going to determine our success for next year.” Welcome to the Leveraged Practice Podcast with Stephanie Clairmont! This episode will revolutionize the way you approach your private practice. Stephanie discusses the potential of launching five different online health programs in the new year that could drastically increase your profits. Real examples from clients she works with, their pricing strategies, and the potential earnings will give you a clear picture of what to expect. This is an invaluable guide for those looking to take their private practice to the next level. The episode doesn't stop at just sharing ideas; it also gives you the math behind the profit. The potential revenue from each of these options is impressive, and the discussion about the Academy at The Leveraged Practice, a resource designed to help you set up these programs smoothly, is not to be missed. Listen in as Stephanie discusses how to make 2024 a year of growth and expansion for your private practice. Key Topics: Intro (00:40) Make 2024 The Year You Launch Your Online Program (01:40) Increasing Profitability, Freedom and Flexibility (05:55) 5 Online Health Programs You Can Launch in Your Private Practice By 2024 (08:46) #1: The $47(ish) Live Workshop (08:50) #2: The $99(ish) Per Month Membership (12:08) #3: The Self-Study Course (13:30) #4: The Group Program (16:16) #5: The High Touch Hybrid Model (18:22) Wrap-Up and Getting Your Online Program Started! (25:00) If you enjoyed this episode, you might also enjoy: Ep. 233 Will an Online Program Work for My Practice? Ep. 237 Which Idea Should I Start With? Ep. 241 Is Your Practice Ready for an Online Health Program?
Prepare to unlock the power of systems and automations in your entrepreneurial journey. Our host, Stephanie Clairmont takes us on a transformative exploration of how you can save time, increase efficiency, and enhance profitability. Drawing from her wealth of experience in selling online programs in the health industry since 2013, she delves into success stories from clients who have launched multiple programs. The common thread? The power of repetition and well-established systems. Ponder on this - what does success mean to you? For Stephanie, success equates to freedom and flexibility in her work life. She discusses how your business model directly affects your success and lifestyle, and how implementing clear systems can help you reach your goals. Remember, success isn't a destination, it's a journey that requires consistency, resilience, and continuous refinement of your systems. Don't skip this episode, it's a treasure trove of actionable insights you can leverage to propel your practice to greater heights. Key Topics: Intro to 3 Systems for Online Health Program Success (00:42) The Power of Leveraging Your Expertise Online (01:51) Consistency and Repetition in Business Success (06:43) Creating Systems for Sustainable Business Growth (09:12) The Three Systems (09:59) Getting Help with Systems in The Leveraged Practice (14:51) Join us for our FREE 5-day workshop: Find Freedom with Online Health Programs Happening October 30th-November 3rd at 12:00pm EDT Daily In this free workshop, you'll learn how to develop digital programs, what tech is needed and how to setup an automated sales system for your established practice. You'll make a plan for a fulfilling career that also allows you to work less with private patients, while making more. Go to LeverageYourPractice.com to register! If you enjoyed this episode, you might also enjoy: Ep. 227 What Are the Best Tools to Use with Digital Programs? Ep. 233 Will an Online Program Work for My Practice? Ep. 241 Is Your Practice Ready for an Online Health Program?
Ever wondered if your business is primed and ready to tap into the power of online programs? Have you considered the potential of leveraging technology to boost profit margins and save your precious time, all the while helping more people? Join our host, Stephanie Clairmont, as she walks you through a comprehensive audit designed explicitly for business and private practice owners like you! Discover how setting a clear vision and crafting a robust strategy can transform your business and life. Whether it's products, programs, or courses, Stephanie will guide you on how these can feed into your personal, career, financial, and life goals. Stephanie explores the critical aspects of prioritizing and planning for success. Unearth how to find your niche, test the market, and cultivate winning habits. All this and more in today's episode of The Leveraged Practice! Key Topics: The New Online Health Practice Audit (00:49) Leveraging Tech and Online Education in Healthcare (3:22) Connecting to Ourselves and Setting the Vision (06:27) Identifying Market Needs and Personal Growth for a Business (11:05) What do You Need to Be Successful at this? (13:48) Your Action Steps! (17:19) Join us for our FREE 5-day workshop: Find Freedom with Online Health Programs Happening October 30th-November 3rd at 12:00pm EDT Daily In this free workshop, you'll learn how to develop digital programs, what tech is needed and how to setup an automated sales system for your established practice. You'll make a plan for a fulfilling career that also allows you to work less with private patients, while making more. Go to LeverageYourPractice.com to register! If you enjoyed this episode, you might also enjoy: Ep. 231 Do You Need an Email List Before You Launch a Program? Ep. 232 Do I Need an Online Presence to Launch a Digital Program? Ep. 234 Which Type of Program is Best for My Private Practice?
Get ready to break free from the traditional model of trading time for money! In this episode, Stephanie Clairmont of The Leveraged Practice dives into the world of passive income and its benefits for healthcare professionals. But, Stephanie isn't selling you a dream of earning money while doing nothing. Setting up such a system requires initial effort and energy as well as some ongoing maintenance. Stephanie discusses the pitfalls of the traditional "time-for-money" model for healthcare professionals, including the risk of burnout. Shifting to a more passive or leveraged income could be the lifeline you need. In this episode, you get the lowdown on how to set up online programs for your practice. This episode is all about reimagining the way we make money without compromising ethics or the quality of service to our patients. Key Topics: Passive Income and Stephanies Qualms with the Term (01:09) Passive Income for Health Professionals (No More Trading Hours for Dollars) (05:07) The Passive Income Webinar from The Leveraged Practice (08:48) Ethics in Healthcare and Passive Income (12:58) Passive and Leveraged Income for Health Professionals (17:07) Wrap-Up and Your Action Steps (20:08) Join us for our FREE Masterclass: Passive Income for Health Professionals Happening October 4 at 12:00pm – 1:30pm EDT In this free workshop, you'll uncover the 3 Vital Mistakes most health professionals are making when it comes to making passive income in their practice.Click here to register! If you enjoyed this episode, you might also enjoy: Ep. 222 The Truth About Selling Online Ep.230 Is Passive Income Really Possible? Ep. 233 Will an online program work for my practice?
Welcome to the Pursuing Private Practice Podcast! Join Jennifer & fellow CEO Stephanie Clairmont of The Leveraged Practice as they discuss the importance of adaptability, support, self-care, and enjoying the process when owning your business & making pivots that best serve you & your market. Join the conversation as they discuss: Embracing Change and Self-Reflection: The journey from retiring as a dietitian to building a successful business requires a willingness to adapt and reflect on what you truly want in life, career, and work/life balance. Tech Overwhelm is Common: It's normal to feel overwhelmed by the multitude of software and tools available in the online business world. Recognizing this and finding strategies & support to manage it is essential. Support is Crucial: Having a strong support system, both personally and professionally, can make a significant difference in your ability to be your best self and CEO. Prioritize Self-Care: Building a thriving business starts with taking care of yourself first. Self-care isn't selfish; it's the foundation upon which you can build a successful life and business. Fun Matters: Despite the challenges and hard work, don't forget to have fun! Enjoying what you do can be a powerful motivator and can contribute to long-term success and satisfaction. Remember, you have permission to shift your vision & pivot your offers. Stephanie Clairmont is the CEO and Lead Strategist at The Leveraged Practice. She believes private practice owners and clinicians can make more time freedom and more money by leveraging technology. She has supported hundreds of clients to develop, market and sell online programs for their practice. Connect with Stephanie on Instagram! Connect with Pursuing Private Practice here and on Instagram! It's time to run your business like a CEO (yes, you are a CEO)! We invite you to download a resource that will expand your business beyond 1:1 work. Your Scalable Offer is the first lesson in our business coaching program, EXPAND. You will outline the criteria of a scalable offer, learn the pros and cons of different scalable offers, and design YOUR successful scalable offer based on your strengths to take your business to the next level. Are you ready to transform your business and receive more time, money, and energy? Join us for this game-changing lesson! Download it here.
Dreaming about moving beyond one to one therapy? Join Kelley and guest Stephanie Clairmont MHSc (The Leveraged Practice), as they discuss the process of expanding your brand and making the jump into the e-learning world. Stephanie shares her personal experience and earned expertise to get you dreaming and planning for the next steps in your journey. Guest Bio: Stephanie Clairmont, MHSc - Founder, The Leveraged Practice Stephanie Clairmont is a retired registered dietitian, entrepreneur, and mom of three young kids. She is the founder and lead facilitator at The Leveraged Practice, where she supports other health practitioners in developing an online program for their practice. Supporting hundreds of colleagues with her webinars and online programs, Stephanie combines her unique experience with research and best practices to change how health education is provided worldwide. Learn more at: www.theleveragedpractice.com IG:@TheLeveragedPractice In this Episode: The do's and don'ts of starting online therapy services Starting from scratch vs. a branded expert Models of delivery for online programs Types of service to offer online Benefits of online programming Steps to get started expanding your practice Highlights: (0:00) - Episode Intro (0:53) - Stephanie Clairmont Introduction (4:08) - Online learning and courses (6:10) - Launching Stephanie's first online program (7:00) - The early days of online work (8:45) - How a therapist can start to build their online program (11:01) - Running a group program online (13:25) - Free Training (14:25) - The 4 proven delivery models of online therapy programs (16:15) - The 3 different types of therapy offerings/ products online (22:10) - The best time to start launching online programs (30:50) - Connecting shared content to your offerings (44:10) - Kelley answers a listener's question about having a social media presence prior to starting your private practice. References: Get 2 months FREE with Simple Practice → https://partners.simplepractice.com/tppp Ask Kelley Anything → (805) 243-8241 This podcast is produced and managed by Jenga Creative → jengacreative.com
Do you ever dream of a life where you're not bound by a 9-5 job, but instead have the freedom and flexibility to live life on your own terms? As a health professional, have you ever thought of the possibility of reaching and helping more people around the world? Stephanie Clairmont, CEO and founder of The Leveraged Practice will be taking you through the transformative journey to a successful online program. She'll be sharing her personal story of how she created a life and career she's always dreamed of, with increased cash flow and freedom in her schedule through online health programs. Ever been stuck deciding the best idea for an online program? She'll be focusing on aligning your program with what you want, your future goals, and how to get there. She'll guide you on how to conduct comprehensive market research that ensures your program is exactly what your audience needs. All this and more in today's episode of The Leveraged Practice Podcast! Key Topics: Which Idea to Start With (03:48) Several Programs vs. One Program (05:30) How to Conduct Market Research for Your Business (08:59) What Have You Tried Already, and Why Didn't It Work? (13:04) The Next Steps to Move Forward (14:22) Join us for our FREE 5-Day Workshop: Find Freedom with eLearning Happening September 11-15 at 1:00pm – 2:00pm EDT In this free workshop, you'll learn how to leverage your expertise to offer programs & courses to your clientele so you can have more financial and time freedom with your private practice.Go to LeverageYourPractice.com to register! If you enjoyed this episode, you might also enjoy: Ep. 222 The Truth About Selling Online Ep. 233 Will an online program work for my practice? Ep. 234 Which type of program is best for my private practice?
Interested in learning about other ways to be in private practice? In this episode of Private Practice Success Stories, I sat down with Stephanie Clairmont, a retired registered dietitian who now teaches health practitioners how to add online programs to their practice. We discuss how she got started in private practice and why she left, how she builds in work-life balance to reduce burnout and spend more time with her kids and on self-care. We also dive into why it's important to invest in your business education along with your clinical education and so much more.Stephanie Clairmont is the founder and lead facilitator at The Leveraged Practice. Stephanie has supported hundreds of colleagues with her webinars and online programs to build their own practice and launch online programs. She has worked intimately with a handful of professionals to help them launch online programs with great success making multiple 5-figures in their launches and reaching hundreds of clients.In Today's Episode, We Discuss:How Stephanie got started in private practice and how quickly it grewOvercoming the fear of doing things differently and thinking outside the boxHow Stephanie approaches burnout and work-life balanceWhy SLPs and OTs need to stand up for themselvesThe importance of investing in your business educationHow digital products and services can grow your businessOvercoming imposter syndrome and fear of judgmentThe power of taking a chance on yourselfI hope you enjoyed this conversation with Stephanie! She is a perfect example of someone who offered something different through her private practice and is teaching other healthcare professionals how to offer different things, too. If you want to learn more from her, check out her podcast and follow her on Instagram. Private practice doesn't have to be a cookie-cutter thing. You can add streams of income like contracts, coaching courses, classes, and more. Adding income streams to existing private practices is something that I help folks do inside of the Grow Your Private Practice program. To learn more, visit Growyourprivatepractice.com.Whether you want to start a private practice or grow your existing private practice, I can help you get the freedom, flexibility, fulfillment, and financial abundance that you deserve. Visit my website www.independentclinician.com to learn more.Resources Mentioned: Visit Stephanie's website: https://theleveragedpractice.com/Follow Stephanie on Instagram: https://www.instagram.com/theleveragedpractice/Listen to Stephanie's podcast: https://theleveragedpractice.com/podcasts/Where We Can Connect: Follow the Podcast: https://podcasts.apple.com/us/podcast/private-practice-success-stories/id1374716199Follow Me on Instagram:
Ever wondered how many followers you actually need before launching an online program? Our host Stephanie Clairmont shares that it's not about the numbers, but rather leveraging your practice, networks, and existing marketing efforts to get people enrolled. Listen in as she discusses examples of successful students of The Leveraged Practice with widely varying online presences and reveals the secret recipe for success: consistency, persistency, and continuously showing up. Let's dive into content creation and media work as a means to bring people to the top of your funnel. Tune in to learn the power of referrals, word-of-mouth marketing, and crafting experiences that people can't help but share with their friends and family. If you're unsure why your content isn't working, Stephanie shares insights on how to create compelling content that attracts the right audience and helps them take the next steps toward buying your program. Key Topics: How Many Followers Do You Need to Launch an Online Program? (04:08) Leverage Your Expertise, Leverage Your Practice (10:02) Marketing and the Funnel (11:42) Your Website and SEO Optimization (14:27) It's Not (just) About the Number of Followers (18:52) Your Homework for Today (22:59) Join us for our FREE Masterclass: The Leveraged Practice Model™ Happening June 13 at 12:00pm - 1:30pm EDT In this free masterclass, you'll learn The Roadmap to Grow Your Practice Without More 1:1 Patients, Increase Your Salary, And Make More Free Time For You!Go to LeverageYourPractice.com to register! If you enjoyed this episode, you might also enjoy: Ep. 207 How Do I Grow My Audience? Ep. 222 The Truth About Selling Online Ep. 223 What You Need to Make Millions Selling Programs
Stephanie Clairmont, MHSc of The Leveraged Practice joins Allison to explain how to work clinically from different models, how to ethically work a package model, plus how to scale learning with clinical work. Sponsored by: TherapyNotes™ To learn more about today's guest, visit https://www.abundancepracticebuilding.com/blog. Join the Abundance Party & fill your practice. Learn more at https://abundancepracticebuilding.com/abundanceparty & get 40% off your 1st month with coupon code SPRING.
In this episode of The Empowering Dietitians Podcast, host and dietitian supervisor Jess Serdikoff Romola sits down with Stephanie Clairmont, retired registered dietitian and owner of The Leveraged Practice, to discuss the issues with the healthcare industry directly contributing to dietitian burnout, and what we can do about it. You can hear in this episode how the two of us approach the issues we see in the field differently, and how there is plenty of space for both of us to support dietitians - in fact, our field is stronger because dietitians have multiple support options! (Speaking of support options, I am currently PRE-enrolling in my upcoming launch for my course, ABUNDANCE: a course to help unhappy & burnt out dietitians say F.U. to hustle culture and reclaim their time, energy, and humanity. Spots are limited so check out www.empoweringdietitians.com/abundance for all of the details!) If you liked this episode, you may also like: -Episode 87, Dietitian Introverts & Empaths - How to Thrive: https://empoweringdietitians.com/podcast/087-introvert-empath -Episode 88, Building a Business that Works for You: https://empoweringdietitians.com/podcast/088-orly-wachter -Episode 104: One Right Way - White Supremacy Culture in Dietetics: https://empoweringdietitians.com/podcast/104-one-right-way To connect with Stephanie and learn more about the support she offers: https://theleveragedpractice.com/lecture www.hightouchhybrids.com https://theleveragedpractice.com/podcast/ep-208-making-more-time-in-a-food-service-role-with-sarah-ginn/ To connect with Jess and learn more about the support she offers: www.empoweringdietitians.com/abundance www.empoweringdietitians.com/free www.instagram.com/empowering.dietitians
If you've been putting off launching your online program, this episode is a sign that the time is now! I had an amazing conversation with the host of The Leveraged Practice Podcast and expert launch strategist, Stephanie Clairmont. As a Registered Dietician, Stephanie created over 20 online programs and launched them successfully over 100 times over the last ten years. Now she helps practices find the same success by leveraging her proven strategies. Strategies that she's now sharing with all the Savvy Social listeners. In this episode of the podcast, we talk about: Stephanie's solution to doing ALL the marketing things herself Why she let her RD License expire after 12 years The Un-Profitable In-Person Workshop Model The power of patience during a Rebrand Being grateful for support The challenge of slow growth The value of spending money on full-time staff The Watchers vs. Connectors Why online programs are like snowflakes …And More! This Episode Was Made Possible By: Social Media Rockstar Framework Free Course The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more. Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free Sendible Social Media Management Tool The all-in-one social media management tool that my agency uses every day to schedule posts and analyze our social media results. Try them out for yourself today: https://onlinedrea.com/sendible About the Guest Stephanie Clairmont, MHSc, is a retired Registered Dietitian, entrepreneur, founder and lead facilitator at The Leveraged Practice. She has been delivering in-person and online education since 2012 to health professionals and health clients and has been a part of national conferences, television shows and online symposiums. After creating 20+ online programs and launching (to-date) over 100+ times, she has enrolled over 5000+ students through her programs. Stephanie is passionate about helping other health practitioners create an online program for their practice. She combines her unique expertise with the best practices and research in online education to help others leverage their experience, see more clients and make a bigger impact on the health of the world. Website: www.theleveragedpractice.com Social media: @theleveragedpractice Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/228
Stephanie sits down with TLP client Pam Fullenweider. She's a registered dietitian specializing in the Mediterranean Diet with over three decades of experience under her belt. She recently made the transition from exclusively in-person meetings to virtual in order to scale her reach. Listen in as Pam reflects on her journey to turning her online program from idea to reality in under six months. She shares how she was able to attract a lot of the right people into her program without being a hard sell. Pam also goes into the importance of passion and a willingness to try something new if you want to leverage your practice. Key Topics: How COVID accelerated many people's decision to go from brick-and-mortar to online (04:17) Launching your online course in 5-6 months (08:05) The power of regular webinars and having a waitlist for your program (11:39) How to avoid being “salesy” (18:40) Gaining the confidence to embrace digital products and services (20:31) Leveraging your practice: Always be willing to take things one step further (30:04) Fully Mediterranean Website If you enjoyed this episode, you might also enjoy: Ep.187 What's Missing from your 1:1 Services? Ep.183 Which Program Idea Should I Start With Ep.181 Make More Profit Book your FREE Call This is your chance to have Stephanie 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
Today on the Make More Money as a Dietitian Podcast, Christine interviews Stephanie Clairmont, MHSc, the owner & founder of The Leveraged Practice. Stephanie is a former Registered Dietitian turned business owner who is passionate about helping other clinicians make more money by creating group programs. In this episode, Stephanie shares her professional journey that led her to initially being one of the few RD's in North America teaching FODMAPS to her, ultimately finding her passion helping others in their private practices. If you'd like to create your first group program, Stephanie is the person you'll want to connect with. For now, take a listen to this episode and get inspired by what could be possible for you in your nutrition business! WHAT YOU'LL LEARN IN THIS EPISODE How Stephanie started her career in dietetics. Why Stephanie ultimately decided to let go of her RD credentials to do the work she's currently doing. The ONE thing that helped Stephanie keep going in her career, even when times got tough. Why having a group program is the way to go, no matter what stage of business you are in. And so much MORE! MORE ABOUT STEPHANIE: Stephanie Clairmont, MHSc, is a retired Registered Dietitian, entrepreneur, founder and lead facilitator at The Leveraged Practice. She has been delivering in-person and online education since 2012 to health professionals and health clients and has been a part of national conferences, television shows and online symposiums. After creating 20+ online programs and launching (to-date) over 100+ times, she has enrolled over 5000+ students through her programs. Stephanie is passionate about helping other health practitioners create an online program for their practice. She combines her unique expertise with the best practices and research in online education to help others leverage their experience, see more clients and make a bigger impact on the health of the world. SOCIAL LINKS WEBSITE INSTAGRAM LINKEDIN THE LEVERAGED PRACTICE PODCAST FEATURED ON THE SHOW SIGN UP for Stephanie's Free Training: How to Leverage Your 1:1 Services Into an Online Program. You're guaranteed to learn a few takeaways here. Work with Christine as your business coach. Learn more about private coaching and schedule a Consult Call w/ Christine so she can discuss the details of how she can help you start & grow your business this year. Grab a copy of the “How to Calculate Your Rate as an RD Entrepreneur” Workbook
Fear is one of the biggest obstacles that we have to overcome when making a big decision of any kind, whether in our personal lives or in business. We may have a beautiful idea stewing in our heart that we're just dying to turn into reality. In this episode, Stephanie Clairmont shares why she believes that all of our desires, big and small, are valid and worth pursuing. She tells us that what we desire is real and that we should never be ashamed of going big when it comes to the things we're passionate about. Speaking directly to practice owners, she also explains that fear is often what stops us from creating a different, better way to serve our clients. In this case, it's taking the leap into launching a group program. “You're allowed to be innovative,” Stephanie encourages us. “You're allowed to follow your gut instinct and create a new way to deliver healthcare—to integrate group dynamics.” Listen in as Stephanie goes on to share a powerful, practical strategy to fight through your fear and get your group program off the ground once and for all! Key Topics: How fear stops us from fulfilling our purpose (02:51) Different types of group programs (06:18) Why you should never be afraid to innovate in the healthcare space (08:07) A practical strategy to get rid of fear (13:06) Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
As we head into the final quarter of 2022, Stephanie Clairmont gives her thoughts on timing the launch of your health program in order to hit the ground running in the new year. Listen in as she explains why the ideal month to launch your program, depending on your specific goals, is either going to be December or January. She also gives her advice to practitioners who are looking to launch an evergreen program as soon as possible and are not as particular about the timing. When it comes down to it, while timing your launch around a specific date can be extremely beneficial, there really is no “perfect” date. Stephanie says that the most important thing we can do as business owners is to show up every day for our audience and to always be there to help, which in turn will pave the way for more opportunities to bring in more revenue and make a bigger impact down the line. Key Topics: Timing your program launch around your ideal client's goals (03:18) Who should launch in December? (05:32) Who should launch in January? (10:40) Launching an evergreen program as quickly as possible (13:10) Adding your program as an additional revenue stream to your practice (14:39) Learn more about our 4 proven online program models If you liked this episode, you may also enjoy: Ep.187 What's Missing from your 1:1 Services? Ep.183 Which Program Idea Should I Start With Ep.181 Make More Profit Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
If you liked this episode, you might also enjoy: Ep. 193 How to Get More Clients Signed Up for Your Programs Ep.191 Do You Need Social Media to Get More Clients? Ep. 190 Launching Without a Live Event (No CTA) In 2015 online marketing was a breeze. You created a Facebook group or an Instagram account, Threw in some hashtags, posted a couple of times a week and BOOM. You Grew. Now that you had enough people in your world, the next play was to bring in an “Evergreen” automated webinar system, and you would see sales come in simply and easily. Sale's when you sleep? Easy peasy! Organic social media was flourishing, and everyone was eating it up. But Stephanie Clairmont of The Leveraged Practice has news for you… It's not 2016 anymore, and organic growth It may be working for some, but not all. That's why she ran a 3-Day Masterclass highlighting all the areas you are going wrong with marketing. Stephanie walks you through all the systems YOU need to be able to bring in consistent sales and not feel like a Social Media Manager. Register here for instant access: www.tlpgrowth.com
In 2015 online marketing was a breeze. You created a Facebook group or an Instagram account, Threw in some hashtags, posted a couple of times a week and BOOM. You Grew. Now that you had enough people in your world, the next play was to bring in an “Evergreen” automated webinar system, and you would see sales come in simply and easily. Sale's when you sleep? Easy peasy! Organic social media was flourishing, and everyone was eating it up. But Stephanie Clairmont of The Leveraged Practice has news for you… It's not 2016 anymore, and organic growth It may be working for some, but not all. That's why she is running a 3-Day Masterclass highlighting all the areas you are going wrong with marketing. Stephanie will be walking you through all the systems YOU need to be able to bring in consistent sales and not feel like a Social Media Manager. Register here: www.tlpgrowth.com
If you liked this episode, you might also enjoy: Ep.187 What's Missing from your 1:1 Services? Ep. 184 What to Focus on to Hit 6 and Multiple 6-Figures Ep.181 Make More Profit About Christine Dyan Thomson, RDN, LDN Christine Dyan Thomson, RDN LDN is a mindset & marketing coach for registered dietitians. She's also the owner of the Manipura Centre, an organization dedicated to providing private and group coaching services to Registered Dietitians who want to better market themselves, increase their earning potential, and realize their dream career in dietetics. You can connect with Christine via her “Make More Money as a Dietitian'' Podcast, which can be found on Apple Podcasts, Stitcher, and Spotify. If you'd like to learn more about her signature programs and download the popular free workbook “How to Calculate Your Rate as an RD Entrepreneur”, visit her website at www.manipuracentre.co Social Links: Instagram Facebook Are you ready to make more time and flexibility in your schedule? Book a call and chat with Stephanie to see how working with the Leveraged Practice can help you create your online health program. TalkWithTLP.com
Stephanie Clairmont sits down with coaching client Keri Knight, a therapist and licensed clinical social worker with her own private practice catering to adults with ADHD. Listen in as Stephanie conducts a live coaching session to help Keri get to the next level in her business, emphasizing her belief that most successful practitioners need fewer clients to continue to be passionate about their career. She teaches the importance of creating a one-to-many program catering to your clients' biggest need, best practices to grow your email list, and how to launch your program without a live event. Key Topics: An introduction to Keri (02:36) Transitioning from one-to-ones to a group program (03:25) Creating a program around your clients' biggest need (10:12) Turning your live sessions into the recorded version of your program (12:53) Building your email list (19:54) Launching your program without a live event (25:15) Summing it up (27:34) If you liked this episode, you may also enjoy: Ep.187 What's Missing from your 1:1 Services? Ep.183 Which Program Idea Should I Start With Ep.181 Make More Profit Are you looking for more help? Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
Stephanie Clairmont sits down with coaching client Erin Kuta. She is the owner of Embodied Nutrition, a virtual nutrition practice which serves individuals recovering from eating disorders. Erin also consults with those who are seeking a healthier relationship with food by infusing a trauma-informed approach with intuitive eating concepts. Listen in as Stephanie conducts a live coaching session to help Erin get to the next level in her business, from finding the right balance of one-on-one sessions relative to her group program, to ensuring that her coaching clients receive continuous education and support throughout the process. Key Topics: An introduction to Erin (01:32) Finding the best idea for your online group program (04:45) Incorporating one-to-one coaching sessions without overloading your schedule (08:34) Running beta sessions to optimize your group program (10:16) Erin's goal for her program (12:41) Providing ongoing education and support to your clients (14:08) Summing it up (24:22) Learn more about Erin and Embodied Nutrition at: www.embodiednutrition.com If you liked this episode, you may also enjoy: Ep.188 Building Group Programs to End Patient Isolation with the Shift Work Dietitian Ep.173 How To Launch Imperfectly Ep.163 Strategies for Getting Started About Erin Erin Kuta, MPH, RD, LDN is the owner of Embodied Nutrition, a nutrition practice offering in-person and virtual services for those experiencing disordered eating and body image concerns. Erin received her Bachelor of Arts in Psychology from the University of New Hampshire and her Master of Public Health in Nutrition from the University of North Carolina at Chapel Hill, where she also completed her dietetic internship. During that internship, she was introduced to the world of eating disorder treatment and her passion for this work was born. She believes that full recovery is possible, from the countless recoveries she has witnessed as a provider and from her own lived experience. She utilizes an evidenced-based non-diet approach along with Intuitive Eating, Health at Every Size, and Trauma-Informed principles. Want Help With Your Program? Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
Are you looking for ways to simultaneously grow your practice while also making it more sustainable with less one on one interaction? Do you want to reach more people and also make your work week more manageable? Stephanie Clairmont specializes in helping people in private practice build out course programs that they can integrate into their practice to enable their practice to grow without burnout.Listen in to hear Linzy and Stephanie dig into how course programs can be beneficial to your private practice and to the people that you serve. Stephanie shares tips about how scalable assets within your business like programs can drastically strengthen your private practice.Check out Stephanie's podcast, The Leveraged Practice, wherever you like to listen to podcasts.Watch her free training at leverageyourpractice.com. Find her on Instagram @theleveragedpractice. For a full transcript of the episode and much more, check out the blog post on our website!
If you liked this episode, you may also enjoy: Ep.183 Which Program Idea Should I Start With? Ep.181 Make More Profit Ep.180 What I Would Do If I Started my Business Over Again Are you looking for more help? Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
Stephanie Clairmont sits down with Debbie Cherry, a psychotherapist with over 20 years of experience and former seven-figure CEO and psychology coach for entrepreneurs. She has since scaled down her company along with the decision to focus solely on the mental health aspect of running a business. Today, Debbie helps business owners prevent burnout and turn breakdowns into breakthroughs! Listen in as Stephanie and Debbie discuss how the world of business and personal branding has changed over the past several years and why it's more important than ever for every entrepreneur to trust their intuition and embrace vulnerability if they want to stand above the noise. They also speak on the value of surrounding yourself with the right people, including mentors, as well as being unafraid to slow down and define your boundaries in order to continually find sustainable ways to grow your business. Key Topics: An introduction to Debbie (4:49) How entrepreneurship has changed over the years (12:37) Debbie's business journey (18:50) The biggest mistakes that Debbie has made as a business owner (29:50) How slowing down can help your business grow more sustainably (33:15) Setting boundaries (36:22) Building an authentic brand (41:17) Your action steps (44:45) If you liked this episode, you may also enjoy: Ep.183 Which Program Idea Should I Start With? Ep.181 Make More Profit Ep.180 What I Would Do If I Started my Business Over Again Are you looking for more help? Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
Stephanie Clairmont explains how entrepreneurs can home in on their very first program. The reality is, no matter how specialized your practice is, it's still easy to get lost in a sea of ideas when starting out as a business owner! Whether you're at the beginning of your journey and thinking about how you're going to build a scalable asset, or you're already on the path, this episode is for you. Listen in as Stephanie breaks down the four program models that those in the health space can use in order to thrive: the hybrid group model, the small group cohort model, the community group coaching model, and the maintenance membership model. Key Topics: Why hire a coach/mentor? (1:35) Case study: Stephanie's client (2:50) The four program models (4:10) Three questions to ask yourself when choosing your first program (7:41) Finding support as an entrepreneur (11:34) If you liked this episode, you may also enjoy: Ep.180 What I Would Do If I Started my Business Over Again Ep.173 How To Launch Imperfectly Ep.163 Strategies for Getting Started Are you looking for more help? Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you. TalkWithTLP.com
Stephanie Clairmont sits down with Whitney Bateson, who refers to herself as “a dietitian with a love for making other RDs shine!" She owns a web design agency aimed at helping “nutrition entrepreneurs scale and grow sustainable businesses with simple, powerful, website strategies that turn visitors into clients with consistency & predictability.” Listen in as Stephanie and Whitney offer their best advice on investing wisely into your business—a most valuable subject for all you entrepreneurs out there! They explain why it's important to tailor your web design and tech stack choices around your business strategy instead of the other way around, and hiring for the things that you are least good at (or least enjoy). Key Topics: An introduction to Whitney (3:19) Why Stephanie believes that Wordpress is the best platform for building a website (5:08) How to decide on your tech stack (8:40) Platforms to consider if you're just starting out in business (16:50) Knowing when it's time to hire (23:10) Why it's important to have your vision and strategy in place before hiring (36:18) Hiring a coach (37:47) Whether to hire a marketing person (39:14) If you liked this episode, you may also enjoy: Ep.168 5 Top Strategies for a Better Website Experience Ep. 162 How Many Followers Do I Need to Launch a Program? Ep. 160 Choose the Best Program Idea Ep. 143 How to Put Yourself on Payroll About: Whitney Bateson, MPH RD is a dietitian and web design agency owner. Her company, Whitney Bateson Digital Strategy, helps nutrition entrepreneurs create beautiful, functional, profitable websites that generate more traffic and attract more clients. Whitney started her dietetic career working as a school nutrition dietitian in DC, but since starting her business in 2018, has been traveling the world and serving her clients from places like Portugal, Mexico, Vietnam, Morocco, and most recently, Panama. She credits systems, optimization, and delegation for allowing her to grow her business and live a flexible, nomadic lifestyle. Delegation Worksheet: whitneybateson.com/delegationworksheet Connect with me: instagram.com/whitneybateson Work with me: whitneybateson.com Are you looking for more help? Book your FREE Strategy Call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 30 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you.
John sits down with Stephanie Clairmont of The Leveraged Practice to discuss how to use a launch strategy to sell your online program. About: Stephanie Clairmont, MHSc, is a retired Registered Dietitian, entrepreneur, founder and lead facilitator at The Leveraged Practice. She has been delivering in-person and online education since 2012 to health professionals and health clients and has been a part of national conferences, television shows and online symposiums. After creating 20+ online programs and launching (to-date) over 100+ times, has enrolled over 5000+ students through her programs. Stephanie is passionate about helping other health practitioners create an online program for their practice. She combines her unique expertise with the best practices and research in online education to help others leverage their experience, see more clients and make a bigger impact on the health of the world. Get connected with Stephanie here: Free Training: How to Leverage Your 1:1 Services into an Online Program Socials: @theleveragedpractice Website: theleveragedpractice.com Podcast: The Leveraged Practice
Today we are happy to introduce you to Jess, from Jess Creatives, an award-winning web designer who helps nutrition and business owners grow their authority online through their online presence. In this episode, Jess and I discuss the importance of having a strategy when you build out your website. Jess shares when you start thinking about adding a website to your business and the important elements that you need to take into consideration. We invite you to listen in as we chat through building out a website as a health practitioner based on your goals and customer journey. Jess shares a few website pitfalls and things to improve your website design. About Jess Jessica Freeman is an Atlantia-based, award-winning web designer that has been in business for 10 years. Jess helps nutrition and fitness business owners build authority and get more clients through their online presence. When she's not working with clients, you can find her teaching on her YouTube channel and podcast. https://www.jesscreatives.com/ @jesscreatives If you liked this episode, you might enjoy: Ep.162 How Many Followers do I need to launch a program? Ep.160 Choose the Best Program Idea Ep.156 What You Really Need Are you looking for more help? Book your FREE Business Model Assessment call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 45 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you.
Can you believe it, this April marks 3 years of The Leveraged Practice Podcast! We have been through 167 episodes together. Can you believe it? As we move into spring, I want to hear more from you and answer more of your questions. I invite you to join me on the podcast to ask your questions and receive 1:1 coaching on air. To join me on the podcast, simply email me at hello@theleveragedpractice.com Today, we are talking about online marketing and how it is changing. As you know I've been in the online marketing world for the last 10 years, and so much really has changed. I have been seeing even more changes in these past two years. One of the ways people have been growing their audiences online is through nurturing and building connections with them as they bring them through a webinar or live event. But with all the changes in how our audiences consume online has forced us to have to constantly evaluate our marketing strategies. Listen in as I share a few things you should consider when evaluating what is working now for your audience and some strategies you can implement to improve your current marketing approach. If you liked this episode, you might also enjoy: Ep.162 How Many Followers do I need to launch a program? Ep.160 Choose the Best Program Idea Ep.156 What You Really Need Are you looking for more help? Book your FREE Business Model Assessment call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 45 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you.
We are taking a short break, but we are wondering what you would like to hear more of here on The Leveraged Practice Podcast? Join our community and let us know what content would be most valuable for you. Ready to get started? Book your FREE Business Model Assessment call This is your chance to have Stephanie or one of our coaches meet 1:1 with you for 45 minutes to assess your business model, what strategy would work best for your clients, and if The Leveraged Practice would be a good fit for you.
I believe it's advantageous to learn from someone else's mistakes. That's why I always encourage my audience to work with a coach or a mentor who can share best practices and mistakes to avoid. In today's episode, I share 5 of the top mistakes health practitioners make in developing their online program, many of which I've actually made myself when I first started my own programs in 2013. The truth is if you haven't developed an online program or educated online, there is a lot to learn. Listen in as I share the best practices we teach our clients inside The Leveraged Practice. If you liked this episode, you might also enjoy: Ep.160 Choose the Best Program Idea Ep.154 Do I need to Host a Live Webinar or Series? Ep.146 Should You Launch a Minimum Viable Product? Want to learn more? Join me on March 10th, 2022 @ 1 PM EST where I'll share my experience and strategies to shift your practice online in a FREE webinar. I will be walking you through how to leverage 1:1 services into an online program. Teaching you how to structure, facilitate and price a group program for your established health practice. This process hasn't just worked for me. Read what TLP Alumni Marie-Josee has to say about her experience having tried to build her program on her own. Once she joined TLP, she used our framework to tweak her program and launched several times over the course of 12 months. She was able to add $66,000 in revenue to her practice. Take the jump you have always wanted to! REGISTER NOW
I have been getting lots of questions about insurance in private practice from our audience and clients. In today's episode, I am chatting with Steve Della Croce, a Registered Dietitian, a bit about insurance and where it fits into your practice. It is important to note that Steve is in the United States and although he is answering dietitian-specific questions, there are lots of great takeaways from our chat. We discuss adding additional revenue streams to your practice and Steve shares valuable insight about embracing your entrepreneurial spirit as a practice owner. I invite you to listen to this interesting episode and let us know what other questions are coming up for you in your practice. About Steve Della Croce, MS, RDN, CDN With over 13 years of experience in the Nutrition & Wellness field, Stephen has specialized in kidney disease, weight management, diabetes, Vitamin-D and heart disease. He has both Master's and Bachelor's degrees in Nutrition Science from Brooklyn College and completed his Dietetic Internship at LIU. Past leadership positions include President of the Long Island Dietetic Association, Chair of the Greater NY Council on Renal Nutrition, and currently Vice-president of For Kidney Sake, inc. steve @call4nutrition.com https://www.facebook.com/SDC-Nutrition-378424692195870/ ENROLMENT IS NOW OPEN If you're considering working with us here at The Leveraged Practice, now is the perfect time. With The Leveraged Practice Program, you could open enrolment in your program in the next 1-2 months! According to our past clients' results, that can bring you anywhere from $10,000 to $40,000 in new revenue for your business! CLICK HERE to read more about The Leveraged Practice Program. There is another reason why NOW is the best time to join The Leveraged Practice program. We know online marketing is your number one pain! So, we've put together a special Social Media Bundle for our new clients who register by Wednesday, February 16 @ 11:59 pm EST for our next cohort. The Social Media Bundle (valued at $497)was developed for the busy startup CEO who has a million and 1 things to do and needs support with their brand messaging and marketing. It includes: a reusable Content Calendar Planner to organize your daily content into categories to provide value, call to action, and book sales calls 31 post templates ready to download from Canva to use in your daily content 31 Instagram/Facebook Story Prompts to guide you on what to say on stories to connect with your audience and drive action A Blog Template to learn how to write blog posts A Podcast Template to learn how to script podcast episodes A 5-part mini-training on developing content that connects and converts Instruction videos on how to use these tools ***Will be available to download February 14, 2022.*** Plus, pay in full to save $500 plus get an additional bonus individual consultation with Stephanie (value $750). It is important to note, our tuition will increase on February 17, 2022. Book a call now
If you participated in our free training last week, today's episode will be a bit of a refresher. If you'd like to catch the full training replay, you can head over to our Facebook community or send us a DM. Today I'm talking about The Live to Leverage Model. I created this model over the last 10 years while building and launching online programs. It's the model that I used over the years to go from a brick-and-mortar 1-to-1 practice. Listen in as I share a bit about how I was able to create more flexibility in how I showed up for my clients and developed a better business model. I summarise the 3 systems that make up The Live to Leveraged Model. If you liked this episode, you might also enjoy: Ep.156 What You Really Need Ep.152 The Top 5 Lessons from TLP Clients Ep.146 Should You Launch a Minimum Viable Product? ENROLMENT IS NOW OPEN If you're considering working with us here at The Leveraged Practice, now is the perfect time. With The Leveraged Practice Program, you could open enrolment in your program in the next 1-2 months! According to our past clients' results, that can bring you anywhere from $10,000 to $40,000 in new revenue for your business! CLICK HERE to read more about The Leveraged Practice Program. There is another reason why NOW is the best time to join The Leveraged Practice program. We know online marketing is your number one pain! So, we've put together a special Social Media Bundle for our new clients who register by Wednesday, February 16 @ 11:59 pm EST for our next cohort. The Social Media Bundle (valued at $497)was developed for the busy startup CEO who has a million and 1 things to do and needs support with their brand messaging and marketing. It includes: a reusable Content Calendar Planner to organize your daily content into categories to provide value, call to actions, and book sales calls 31 post templates ready to download from Canva to use in your daily content 31 Instagram/Facebook Story Prompts to guide you on what to say on stories to connect with your audience and drive action A Blog Template to learn how to write blog posts A Podcast Template to learn how to script podcast episodes A 5-part mini-training on developing content that connects and converts Instruction videos on how to use these tools ***Will be available to download February 14, 2022.*** Plus, pay in full to save $500 plus get an additional bonus individual consultation with Stephanie (value $750). It is important to note, our tuition will increase on February 17, 2022. Book a call now
I love sharing stories from our amazing clients to help inspire, guide, and mentor you. Stephanie Notaras is a dietitian with a Masters in counselling and the founder of the Dietitian Counselling Skills Program. She teaches dietitians and nutritionists how to help their clients get better results from working together, improve their client retention and grow their practice by learning evidence-based counselling and coaching skills. She has developed and published a nutrition counselling skills framework that is tailor-made for dietetic and nutrition practices. In today's episode, I talk with Stephanie Notaras, about her program, her launch, and her way of promoting. She will also share a few tips and strategies to help improve your counseling skills. Listen in as she shares with us how to help people really lock into learning and stay with you to get the full experience of your program and the outcomes they desire. If you liked this episode, you might also enjoy: Ep.155 How to Figure out The Right Content for your Launch Event Ep.153 Fill the Gap for a Profitable Program Ep.149 How to Fill a Peer-to-Peer Mentorship Program Connect with Stephanie Notaras: Website: bit.ly/dietitiancounsellingskillsInstagram: @stephanienotaras ENROLMENT IS NOW OPEN If you're considering working with us here at The Leveraged Practice, now is the perfect time. With The Leveraged Practice Program, you could open enrolment in your program in the next 1-2 months! According to our past clients' results, that can bring you anywhere from $10,000 to $40,000 in new revenue for your business! CLICK HERE to read more about The Leveraged Practice Program. There is another reason why NOW is the best time to join The Leveraged Practice program. We know online marketing is your number one pain! So, we've put together a special Social Media Bundle for our new clients who register by Wednesday, February 16 @ 11:59 pm EST for our next cohort. The Social Media Bundle (valued at $497)was developed for the busy startup CEO who has a million and 1 things to do and needs support with their brand messaging and marketing. It includes: a reusable Content Calendar Planner to organize your daily content into categories to provide value, call to actions, and book sales calls 31 post templates ready to download from Canva to use in your daily content 31 Instagram/Facebook Story Prompts to guide you on what to say on stories to connect with your audience and drive action A Blog Template to learn how to write blog posts A Podcast Template to learn how to script podcast episodes A 5-part mini-training on developing content that connects and converts Instruction videos on how to use these tools ***Will be available to download February 14, 2022.*** Plus, pay in full to save $500 plus get an additional bonus individual consultation with Stephanie (value $750). It is important to note, our tuition will increase February 17, 2022. Book a call now
I can't believe I've been recording The Leverage Practice Podcast for three years now. I had no idea where I would be with this podcast when I started. It's so hard to predict where anyone will be in their business after a few years. Have you thought about where you would like to be with your practice 3 years from now? What about your 2022 plan? What will you be working on? In today's episode, I share some of the things I think you really need so you can reach your goals and grow your practice over the next few years. Speaking from experience, your mindset around your business growth is the most important element you will need to find the success you are looking for. I invite you to listen in and take action today. If you liked this episode you might also enjoy: Ep.150 The Long Term Mindset Ep.152 The Top 5 Lessons from TLP Clients Ep. 145 The Top 3 Lessons for TLP in 2021 Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4-day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business – taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing, and tweaking since 2013. REGISTER NOW
Have you been wondering if you should be hosting some kind of online event? I bet you are wondering if you should do it live? Whether you are running webinars, workshops, multi-day series, master classes, challenges, training, whatever means you choose to connect with your audience and pitch your product or program, the point is to show what it would be like to work with you and establish trust that you are an expert in your field. In today's episode, we will discuss running your event live or having it pre-recorded. I will share a bit about my own experience and my best practices for hosting a live event. If you liked this episode, you might also enjoy: Ep.153 Fill the Gap for a Profitable Program Ep.146 Should You Launch a Minimum Viable Product? Ep.147 Expand Your Practice With A Parent Support Program Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4-day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business – taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing, and tweaking since 2013. REGISTER NOW
If you have been thinking about getting started with your own online group program and perfectionism has been holding you back, today's episode is for you. Today I'm chatting with Leslie Edmunds, an RD and practice owner of Clem & Thyme Nutrition. She shared how she found a way to include work that really lights her up, by adding a group program to her already busy practice. You might be wondering how a mom of three and busy practice owner managed to launch her group program with tremendous success without a huge social media following. She worked hard and took imperfect action. Listen in as she shares in more detail the steps she took that allowed her to sign up 39 people in her first cohort and how working with TLP helped her in her success. About Leslie Edmunds Leslie Edmunds MPH RDN CDE CLT is a registered dietitian and owner of Clem&Thyme Nutrition, a private practice just outside of Yellow Springs, Ohio. Website: www.clemandthyme.com Facebook: https://www.facebook.com/ClemAndThymeNutrition Instagram: https://www.instagram.com/clemandthymenutrition/ Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4-day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business – taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing, and tweaking since 2013. REGISTER NOW
When learning anything new, they say “you don't know what you don't know.” That's why you hire a coach or a mentor. Someone who has been or currently is where you want to be. It's so much easier and more efficient to learn from someone else's lessons. In today's episode, I share with you the top 5 lessons from our TLP clients. Listen in as I discuss lessons like taking imperfect action, price points, going live, and so much more. I highly recommend you check out our next episode 153 with Leslie Edmunds. If you liked this episode you might also enjoy: Ep.150 The Long Term Mindset Ep.146 Should You Launch a Minimum Viable Product? Ep. 145 The Top 3 Lessons for TLP in 2021 Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4-day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business – taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing, and tweaking since 2013. REGISTER NOW
Are you ready to make 2022 the best year yet? Have you been thinking about finally adding a group program to your practice or wanting to reduce your one-to-one? I see many practitioners and clinicians continue to overfill their calendars with one-to-one client appointments because they think it is the easiest way to make money or serve their clients. Today, I'm talking to you about the long-term mindset shift. Which means putting in the work now to get the business and lifestyle you have dreamt of. You have to commit to long-term success, longevity, and growth, to your wealth, to your health, and your sustainable business. In this episode, I share 5 tips to help you shift your long-term mindset. Here are a few more episodes you might find useful: Ep.146 Should You Launch a Minimum Viable Product? Ep. 145 The Top 3 Lessons for TLP in 2021 Ep.140 Success Strategy: Using a “Launch” Strategy Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4-day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business - taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing, and tweaking since 2013. REGISTER NOW
In today's episode, I chat with Jillian and Aimee about running an online professional development program. They share their experience growing their business together, all while managing little humans at home. Jillian and Aimee both own their own private practices and were inspired to create their professional development program to help the peers who were asking them questions about building their own private practice. They now run a small cohort twice a year in which their clients see tremendous results. Listen in as they share their framework, strategies, and lots of lessons they learned as they developed their professional program. Aspire Mentorship Program: https://aspirementorshipprogram.com/ Jillian Walsh, RD, RP(Q)Jillian is the founder and Lead Dietitian at Change Creates Change Eating Disorder Care, a private practice that provides services to children and youth affected by an eating disorder, as well as their families. Aimee Tyler-Smith, RD, BEdAimee is the founder and Lead Dietitian at The Nest: Nutrition for Mama and Baby, a private practice that supports mamas throughout their pregnancy journey. Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4 day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business - taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing and tweaking since 2013. REGISTER NOW
For the first time, I'm discussing what a professional development framework looks like and how to create a professional development program for your clients. In this episode, I cover a couple of components that are very useful when developing a program as well as a few different styles of frameworks you could use. It is important when developing any program that you aren't just speaking “at” your audience. You need to give them a little bit of the “what to do” and a lot of the “how” to do it. Listen in as I share the things you will want to include in your professional development framework are: Research Share Your Process Practical Implementation Best Practices Here are a few more episodes you might find useful: Ep.146 Should You Launch a Minimum Viable Product? Ep.142 Offering Online Programs as Part of a Team Ep.140 Success Strategy: Using a “Launch” Strategy Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4 day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business – taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing and tweaking since 2013. REGISTER NOW
Working with teens and children often requires you to support parents as well. Like many of you, today's guest Julia found she was spending too much unbilled time answering questions and repeating herself daily to her client's parents. Have you been thinking about adding a program to your current support model? Join us as I chat with Julia Werth, the owner of Werth Your While Nutrition, a non-diet dietitian and writer focused on helping families heal from eating disorders and disordered eating. She shares a little bit about her practice and how she was able to add a program to better support her client's families. This episode is filled with tons of information, very helpful tips, and examples of how you can develop and implement your program. About Julia Werth Julia Werth is the owner of Werth Your While Nutrition, a non-diet dietitian and writer focused on helping families heal from eating disorders and disordered eating. After recovering from her bulimia herself, Julia founded her practice to help families impacted by eating disorders recover and learn to love food again. When she's not working, you can find Julia enjoying pizza in her home city of New Haven, Connecticut with her husband and daughter, Rosalie. Find Julia here: www.werthyourwhile.com Need more help launching your program? For the first time here at The Leveraged Practice, I'm going to take you behind the TLP curtain to show you the full picture model we use to help our clients shift from a highly involved 1:1 model, into the leveraged model they want. Launching one course, one time won't get you there. It's a series of small steps in the right direction that can eventually have you working less in your practice and spending more time doing the things you love. As we start this new year, join me for a live 4 day training walking you through The Live to Leveraged Model I've spent the last 9 years developing for online health practices. Each day I'll walk you through the system you need to incorporate into your business to leverage your expertise to build a profitable and sustainable business - taking yourself out of the office chair and into a CEO role. REGISTER NOW Dates: February 7 to 10, 2022 Time: 1 pm EST Topic: The Live to Leveraged Model for Health Practices. Learn the model you must adapt to free yourself from the hold 1:1's have you stuck in. This is the tried and tested process we teach all our clients and our CEO has been building, testing, and tweaking since 2013. REGISTER NOW
If you're a part of a larger team, a contractor inside an organization, or work in a clinic splitting your income with the owner, you may wonder if you could offer a group program. Perhaps if it would be worth your time? It can be difficult to envision what your online group program looks like associated with the other programs and services that your collaborative team offers. Does it include other members of the team? How much time will it take me to get it up and going? Will it be worth my time? Whether you run your own practice or you're a part of someone else's, offering a group program can be a very profitable way to serve your clients. Here at The Leveraged Practice, we've worked with a dozen clients that have added a group program to their organization's offerings successfully to increase profitability and serve those that need them. One of the most incredible ways to use a group program is to create a framework that supports the clients on your clinic's waitlist that are waiting for services. In today's episode, I discuss how to offer an online program within a clinic that offers other allied health professional services and programs as a contractor, with Danielle Aldous. Danielle and I will discuss why she wanted to offer a program, the structure she has created, and how she's now able to help some of the 200 clients who are on a waitlist for her clinics' services. It's such an incredible model, I can't wait to share it with you. Here are a few more great client examples: Ep.129 Bringing a Physical Practice Online with Physiotherapist Sacha Lay Ep.127 How to Fill Your Program with Selene Yan Ep. 63 Adding an Online Program to a Full Brick and Mortar Practice with Kelly McDonnell-Arnold About Danielle Aldous A Registered Dietitian and Certified Bariatric Educator who helps adults living with obesity find their best weight and live a healthy and fulfilled life. She supports her clients at LEAF Weight Management to identify the skills and strategies that work for them so they can commit to act on what they can control and accept the things that are not within their control when it comes to managing obesity. She helps clients improve nutrition and self-care skills to manage their medical condition. She coaches her clients to consistently nudge their behaviors in the direction of good health with compassion and kindness. @leafwmc Have you been thinking about launching your own online group program? If you've been thinking about offering a group program for the last year… If you're so busy with clients you don't have time for anything, including yourself… If you've been waiting for the right time to shift your 1:1 services into an online program… Now is the time. January 2022 is calling you to launch your program when your clients need it the most. Join The Leverage Practice Program this week so you can get planning your curriculum, develop your program and plan your launch for Q1 of 2022. With our streamlined and step-by-step system, we can get you launched by January!!! Go to TLP2021.com to learn more about what's offered in our coaching program and book a call with a member of our team.
Last week we started a new 4 part series on success strategies that myself, our clients, and my team use every day. In today's episode, I share my experience raising three littles, age 6 & under, while trying to balance the workload and constant change that comes along with entrepreneurship. If you missed the first part of this series, you can go back and listen to Ep.137 where I share 12 tips to help you make more time in your schedule. The most important thing you need to consider as you try to create balance within your work and family life and where more time can be created for you. This is where the online health program business model can really help you escape the chains of 1:1 counseling. Need help? Register Now for our Free 4-Day Training Series, Nov 15 to 18, to learn the TLP framework to create online group programs, so that your business can be profitable and sustainable. If you enjoyed this episode, you might like these: Ep.137 Success Strategy: Making More Time in Your Schedule https://theleveragedpractice.com/podcast/ep-137-success-strategy-making-more-time-in-your-schedule/ Ep.120 Coach Spotlight Series: How to Prove Yourself Wrong with Allison https://theleveragedpractice.com/podcast/ep-120-coach-spotlight-series-how-to-prove-yourself-wrong-with-allison/ How to Structure and Sell Your Online Health Program FREE LIVE TRAINING November 15 to 18 Q1 is the best time to launch your group program, so if you're planning on a successful enrollment for January or February 2022 TLP can help! Join me for our last free training of the year: How to Structure & Sell Your Online Health Program held online from November 15 to 18. Join me live each day at 11 am EDT or watch/listen to the easy-to-access replay. Register Now -> https://stephanieclairmont.lpages.co/how-to-structure-sell-your-online-health-program-confirmation-nov2021/ Learn how to plan out your curriculum, delivery results online with simple technology, and open enrollment to your audience with our tried and tested system. TRAINING DETAILS WHEN: November 15-18, 2021 TIME: 11:00 am to 11:20 am EDT WHERE: An exclusive online group WHO: Stephanie Clairmont, MHSc, RD, CEO of The Leveraged Practice and online program expert who has been delivering health programs online since 2013 and enrolled more than 5000 clients into her programs. Register Now
Check out our 2022 planning podcast series here: Part 1: https://theleveragedpractice.com/podcast/ep-133-2022-planning-part-1-business-reflection/ https://bit.ly/3COyTPF Part 2: https://theleveragedpractice.com/podcast/ep-134-2022-planning-part-2-what-worked-and-what-didnt-numbers/ https://bit.ly/3mHYRyy Part 3: https://theleveragedpractice.com/podcast/ep-135-2022-planning-part-3-setting-annual-goals/ https://bit.ly/3o2y9Au Part 4: https://theleveragedpractice.com/podcast/ep-136-2022-planning-part-4-creating-action-plan-for-2022-success/ https://bit.ly/3k13aTR Learn How to Structure and Sell Your Online Health Program FREE LIVE TRAINING November 15-18 Want to launch your group online program in January or February 2022? It's time to create your program delivery and launch lan. Join me for our free live training: How to Structure & Sell Your Online Health Program held at 11 am EDT November 15 through18. Register Now -> https://stephanieclairmont.lpages.co/how-to-structure-sell-your-online-health-program-confirmation-nov2021/ Learn how to lean out of your busy and overwhelming 1:1 practice and into a business model that will help you grow in an impactful and financially sustainable way. TRAINING DETAILS WHEN: November 15-18, 2021 TIME: 11:00 am to 11:20 am EDT WHERE: An exclusive online group WHO: Stephanie Clairmont, MHSc, RD, CEO of The Leveraged Practice and online program expert who has been delivering health programs online since 2013 Note: If you are unable to join us live, the replays will be available immediately afterwards via video and audio podcast (private feed). These training videos will be available until Wednesday, November 24 @11:59 pm EDT. Register Now -> https://stephanieclairmont.lpages.co/how-to-structure-sell-your-online-health-program-confirmation-nov2021/
Welcome to the final installment of our Annual Planning podcast series, part 4: Create Your Action Plan! Throughout these four podcast episodes, you've been able to work through our TLP annual planning framework, so you can feel excited and prepared for a successful 2022. This series has been built as a mini-training, with this first episode as the groundwork needed for the next three steps. If you haven't listened yet to Part 1: Business Reflection, Part 2: What worked and what didn't? (numbers), or Part 3: Setting Annual Goals, you can listen to them now on Apple Podcasts or Spotify. Last week you learned how to set personal and professional goals, so that you have a clear path to success next year. You must be clear on your goals for 2022, before you can create your action plan. In this week's episode you'll take everything you learned so far in this series to develop your 2022 action plan. Listen in to learn the key things you will need to take action and reach your goals. If you like this episode, you might like these: Ep.134 2022 Planning Part 2: What worked and what didn't? (numbers) https://bit.ly/3EkQ7o9 Ep.133 2022 Planning Part 1: Business Reflection https://bit.ly/3vPexDp Ep.135 2022 Planning Part 3: Setting Annual Goals https://bit.ly/3Bnckjn Learn How to Structure and Sell Your Online Health Program FREE LIVE TRAINING November 15-18 Want to launch your group online program in January or February 2022? It's time to create your program delivery and launch lan. Join me for our free live training: How to Structure & Sell Your Online Health Program held at 11 am EDT November 15 through18. Register Now https://stephanieclairmont.lpages.co/how-to-structure-sell-your-online-health-program-confirmation-nov2021/ Learn how to lean out of your busy and overwhelming 1:1 practice and into a business model that will help you grow in an impactful and financially sustainable way. TRAINING DETAILS WHEN: November 15-18, 2021 TIME: 11:00 am to 11:20 am EDT WHERE: An exclusive online group WHO: Stephanie Clairmont, MHSc, RD, CEO of The Leveraged Practice and online program expert who has been delivering health programs online since 2013 Note: If you are unable to join us live, the replays will be available immediately afterwards via video and audio podcast (private feed). These training videos will be available until Wednesday, November 24 @11:59 pm EDT.
Welcome to the Annual Planning Part 3! Throughout these four podcast episodes, you'll work your way through our TLP annual planning framework, so you can feel excited and prepared for 2022. This series has been built as a mini-training, with this first episode as the groundwork needed for the next three steps. If you haven't listened yet to Part 1: Business Reflection or Part 2: What worked and what didn't? (numbers) you can listen to them now on Apple Podcasts or Spotify. As you head towards 2022, we've got to talk about your goals. What do you want to accomplish next year? What do you want to change about your business? Last week you analyzed what worked and didn't work in your business in the podcast, so let's take that and use it for your goal setting. In the noisy health industry, you've got to get clear on your goals and how you will reach them. You need a very clear pathway in order to see your practice survive and thrive in 2022. In this week's episode, you'll learn how to set personal and professional goals, so that you have a clear path to success next year. If you like this episode, you might like these: Ep.134 2022 Planning Part 2: What worked and what didn't? (numbers) https://bit.ly/3jrrGNT Ep.133 2022 Planning Part 1: Business Reflection https://bit.ly/3B0Foxf Ep.129 Bringing a Physical Practice Online with Physiotherapist Sacha Lay https://bit.ly/3m7iq3k Learn How to Structure and Sell Your Online Health Program FREE LIVE TRAINING November 15-18 It's time to talk about 2022. If you're avoiding it, you can't any longer. I know it's been a tough year for business, let's move on from this year and start planning the next! How was your business this year? Have you accomplished what you've wanted to? Are you working more or less hours? Are you making more or less money? Are you impacting as many clients as you would like to? How's your work -life balance? Seriously think about these questions before you start planning 2022. If you're who I think you are, when it comes to running your practice, you want to achieve both profitability and sustainability. Join me for our live free training How to structure & sell your online health program: November 15-18, 2021 Register Now https://stephanieclairmont.lpages.co/how-to-structure-sell-your-online-health-program-confirmation-nov2021/ Learn how to lean out of your unsustainable 1:1 practice and into a business model that will help you grow in an impactful and financially sustainable way. TRAINING DETAILS WHEN: November 15-18, 2021 TIME: 11:00 pm to 11:20 pm EDT WHERE: An exclusive online group WHO: Stephanie Clairmont, MHSc, RD, CEO of The Leveraged Practice and online program expert who has been delivering health programs online since 2013.
Welcome to the Annual Planning Part 2! Throughout these four podcast episodes, you'll work your way through our TLP annual planning framework, so you can feel excited and prepared for 2022. This series has been built as a mini-training, with this first episode as the groundwork needed for the next three steps. If you haven't listened to Ep. 133 - 2022 Planning Part 1: TITLE, listen to it now here on iTunes or Spotify. It is important to acknowledge that the market has changed, especially in the health industry. With the rise of online business, social media and “experts”; it's noisy out there. Business is ever evolving and changing. The way we market to and serve our clients is changing regularly with new digital platforms and marketing trends. In our current business climate, we are no longer selling credentials and price, we are selling outcomes. It's time to think about how you will position your business focusing on what people are looking for – results. In this episode, I'll walk you through a high-level overview of 2 important concepts: Qualitative and quantitative evaluation Debriefing Once you've learned these two important evaluation techniquest, you will have action steps and practical exercises to apply to your own business from 2021 that will drive you forward in 2022. If you like this episode, you might like these: 126 Learning How To Sell Without Being Sleazy with Cassie https://bit.ly/3val9ff 111 How to Use Content to Attract the Right Audience https://bit.ly/3BLQNlB 117 The Best Time to Open Enrollment AKA Launch! https://bit.ly/3ASCUB3 *NEW TRAINING ALERT* For the first time ever, we are offering you a training course on how to set up your platform, using Thinkific. We created this for our clients and are pulling it out for you to use today! The course includes 7 step-by-step setup tutorials to walk you through the setup of each module and lesson, and publishing your course. Plus you will have access to our TLP template, to show you how we recommend setting up your orientation section and modules. With a sprinkling of TLP strategy in there for you as you're setting it all up. End the tech headache and get your program set up today with the How to Setup Your Thinkific Platform course by The Leveraged Practice for just $37. *LIMITED TIME: Regular price is $97* What's included: Curriculum Setup: Follow 7 step-by-step tutorial video training walking you through the setup. Save Time: Use our templated framework for your modules, which clients have reported saving 15 to 20 hours of time by using! Thinkific Strategy: Curriculum setup is based on our TLP best practices and evidence-based framework to set up your online course, program, or mastermind. Register Now for the LIMITED-TIME PRICE of just $37 for the How to Setup Your Thinkific Platform course and get your program set up today! -> https://workshops.theleveragedpractice.com/courses/setup-your-thinkific
We are going to answer a BIG question that I know you have, which is, “how much of yourself should you put into your brand”. Steph Weber, of The Weber Co., is here today to explain why it's important to have a clear message and a clear way to connect with your audience. What's really important to keep in mind is showing your face is one great way to create a human connection, be it through your content, in person, through video messages, through voice memos, even just showing up and associating your face or that voice to your business is one of the most important first steps. Listen is as she shares: If you should have a personal and business presence online What kind of content you should be sharing What makes up your brand Your audience wants to get to know the person behind your brand. Sharing relevant parts of your life helps to humanize your business and builds trust with your audience. If you like this episode, you might like these: 126 Learning How To Sell Without Being Sleazy with Cassie https://theleveragedpractice.com/podcast/ep-126-learning-how-to-sell-without-being-sleazy-with-cassie/ 111 How to Use Content to Attract the Right Audience https://theleveragedpractice.com/podcast/ep-111-how-to-use-content-to-attract-the-right-audience/ 117 The Best Time to Open Enrollment AKA Launch! https://theleveragedpractice.com/podcast/ep-117-the-best-time-to-open-enrollment-aka-launch/ About Steph Weber Steph Weber is a brand coach and marketing strategist that helps entrepreneurs create authority brands in their industry. With 8 years of experience working as a brand strategist, a degree in strategic communications, and the work she's poured into developing her own business, Steph helps brands implement the strategy they need to build impactful, sustainable businesses. Through coaching, live events, and the free resources you'll find at theweberco.com, Steph and the Weber Co. team help entrepreneurs create massive impact and turn their ideal world into their reality. Full bio on theleveragedpractice.com episode notes. Are you ready to get your first 5 to 10 clients enrolled in your online group program? If you: Have a practice or business currently seeing patients 1:1 Find yourself repeating yourself every day Focus on a specific area of care and have developed your own unique system to help your patients solve their health concern An online group program will work for your clients, will work for your business, and will allow you to have more impact on the world. Book a call now to discuss how The Leveraged Practice might be able to help you. -> https://calendly.com/the-leveraged-practice/30min
Good News! There is no one “cookie-cutter” way to serve your clients and patients. You get to decide the best way for YOU to really make an impact on the world. So what kind of program should you build to serve more clients and make a bigger impact on the world? It starts with considering your own expertise and what your audience needs. In today's episode, I answer a question that I receive often about starting a membership. The health industry feels like the perfect place to offer membership to patients and clients …. Or is it? This episode will help you decide if: Your clients need a membership Membership is best suited for your type of business If there is another style of program that's better If you enjoyed this episode, here are 3 more you might enjoy: 115 3 Practices to Customize a Group Program -> https://theleveragedpractice.com/podcast/ep-115-3-practices-to-customize-a-group-program/ 124 7 Different Styles of Group Programs to Build a Business You Love -> https://theleveragedpractice.com/podcast/ep-124-7-different-styles-of-group-programs-to-build-a-business-you-love/ 130 How do I create a Passive Income Course? -> https://theleveragedpractice.com/podcast/ep-130-how-do-i-create-a-passive-income-course/ Are you ready to get your first 5 to 10 clients enrolled in your online group program? If you: Have a practice or business currently seeing patients 1:1 Find yourself repeating yourself every day Focus on a specific area of care and have developed your own unique system to help your patients solve their health concern An online group program will work for your clients, will work for your business, and will allow you to have more impact on the world. Book a call now to discuss how The Leveraged Practice might be able to help you. -> https://calendly.com/theleveragedpracticeteam/15-20min?month=2021-08
It's easy to get stuck in all the things to consider when developing an online group program; from program design to selling to support. The good news is that you don't have to reinvent the wheel. Today's podcast episode Alicia Galvin shares how she has structured her online group program, allowing her to make more income while seeing less one-to-one clients. Listen in as she shares tips on: Running an effective Q&A with your clients How she made time to balance her young family and private practice while building her program How to sell out your program This is a must listen episode, from one of our best success stories here at TLP. If this topic interests you, here are 3 more podcast episodes that you will find helpful: EP.98 Do Your 1:1 Clients Need a Group Program? https://theleveragedpractice.com/podcast/ep-98-do-your-11-clients-need-a-group-program/ EP.122 How to Create Job Security as an Entrepreneur https://theleveragedpractice.com/podcast/ep-122-how-to-create-job-security-as-an-entrepreneur/ EP. 126 Learning how to sell without being Sleazy with Cassie https://theleveragedpractice.com/podcast/ep-126-learning-how-to-sell-without-being-sleazy-with-cassie/ About Alicia Galvin Alicia Galvin MEd, RD, LD, CLT IFNCP has practiced in the Dallas/Fort Worth area since 2010 with an emphasis on gastrointestinal (GI) diseases, such as irritable bowel syndrome (IBS), SIBO, ulcerative colitis and Crohn's disease. In 2014 Alicia founded her own private practice with a focus on integrative and functional nutrition. She is also co-founder of SIBO Academy, an online training platform for RDs looking to expand their education in the area of SIBO and GI disorders. You can see more of what Alicia is up to here: aliciagalvinrd -> https://www.instagram.com/aliciagalvinrd/ Are you ready to get your first 5 to 10 clients enrolled in your online group program? If you: Have a practice or business currently seeing patients 1:1 Find yourself repeating yourself every day Focus on a specific area of care and have developed your own unique system to help your patients solve their health concern An online group program will work for your clients, will work for your business, and will allow you to have more impact on the world. Book a call now to discuss how The Leveraged Practice might be able to help you. -> https://calendly.com/theleveragedpracticeteam/15-20min?month=2021-08
If you have been listening to my podcast for a while, you know there are so many powerful reasons to offer a group program. It is so important to listen to your clients to truly understand what they are struggling with, so you can develop a program that will give them what they need to heal. Whether it be a traditional one-to-one, a standard group program and community, or a hybrid program. In today's podcast episode, Selene Yan, a Registered Dietitian & Intuitive Eating Counsellor, and I discuss so many important aspects of evolving your program and giving your clients what they need. Listen in to hear about: Selecting the right format for your program How to fill your program If you should set a max capacity Selene shares a lot of valuable insight into how she runs her own programs and the steps she's taken to get where she is now. About Selene Yan Selene Yan is a Registered Dietitian and Certified Intuitive Eating Counsellor with over 10 years of experience. She specializes in working with eating disorders and body image concerns. She has a deep understanding of how the ability to eat and digest food is intricately linked with the body's nervous system. She helps individuals tune inwards so they may better understand and attend to their body's needs. Continued bio at https://theleveragedpractice.com/ You can find her online here: embodiedRD.com or on Instagram: @embodiedRD Did you enjoy this podcast? You may enjoy these 3 episodes about finding your ideal clients and selling: Ep. 94 Q&A with Steph: How Do I Price My Program and Find Clients Who Will Pay For It? https://theleveragedpractice.com/podcast/ep-94-qa-with-steph-how-do-i-price-my-program-and-find-clients-who-will-pay-for-it/ Ep.104 Increase Your Business Potential with Lisha Knicely https://theleveragedpractice.com/podcast/ep-104-increase-your-business-potential-with-lisha-knicely/ Ep.124 7 Different Styles of Group Programs to Build a Business You Love https://theleveragedpractice.com/podcast/ep-124-7-different-styles-of-group-programs-to-build-a-business-you-love/ Are you ready to get your first 10 clients enrolled in your online group program? If you: Have a practice or business currently seeing patients 1:1 Find yourself repeating yourself every day Focus on a specific area of care and have developed your own unique system to help your patients solve their health concern An online group program will work for your clients, will work for your business, and will allow you to have more impact on the world. Book a call now to discuss how The Leveraged Practice might be able to help you. -> https://calendly.com/theleveragedpracticeteam/15-20min?month=2021-08
On this episode I interview Stephanie Clairmont, CEO and strategic advisor of The Leveraged Practice! Stephanie shares her story and how group programs can work in a health practice. Sign-up for Stephanie's FREE 4-Day Workshop “How to Structure & Sell Your Online Program” August 23-26th 2021 at 11:00am EST (affiliate link): https://dietitian.clickfunnels.com/optinkl5ezsft?fpr=katie22 Find Stephanie at: https://theleveragedpractice.com & on social @theleveragedpractice
There is no cookie cutter way to create a group program. Ii is one of the biggest questions practitioners have before joining our program. Here at The Leveraged Practice we work with you to understand what your clients need more to get the best results. We help you to really stand out in a market full of nutritionists, health coaches, and all sorts of experts in wellness. In this week's episode, I chatted with Justine Dowd, a PhD, and she explains in detail how she runs her own program and shares the benefits and rewards of shifting from a traditional 1-to-1 model to a hybrid online group program. Listen in as Justin shares: Her biggest lessons learned while developing her program How she made time to develop and launch her program How she has structured her hybrid online group program How she used hired help to take time off for her mat-leave If you are feeling overwhelmed by the idea of developing your own online program, this episode will help you understand important steps and help you realize you don't have time not to use a group program. Did you enjoy this podcast? You may enjoy these 3 episodes where health professionals are sharing how they expanded their private practice with online group programs: 52 Where Do I Start? https://theleveragedpractice.com/podcast/ep-52-where-do-i-start/ 107 Will People Buy Your Program? https://theleveragedpractice.com/podcast/ep-107-will-people-buy-your-program/ 124 7 Different Styles of Group Programs to Build a Business You Love https://theleveragedpractice.com/podcast/ep-124-7-different-styles-of-group-programs-to-build-a-business-you-love/ Are you ready to get your first 10 clients enrolled in your online group program? I'm going to show you how, this month during our free 4-day training series. In just 20 minutes a day, you'll get simple step-by-step strategies to plan out your content, delivery model, and launch plan. Join in live at 11 am EDT, or listen to the replay on a private podcast or video. Sign up at leverageyourpractice.com 4-Day Live Workshop: How To Structure & Sell Your Online Health Program AUGUST 23-26, 2021 @ 11:00 AM EST
If you've ever wondered how to get started in the world of online group programs and leveraged income streams, THIS is the episode for you. Today I'm talking with dietitian Stephanie Clairmont, founder of The Leveraged Practice. In this episode, you'll learn: The biggest benefits of adding a virtual program to your business Special considerations for running a group program specifically in the health space Exactly how to get started so you can avoid many of the most common pitfalls new program creators make Along the way, Stephanie and I go down a lot of juicy rabbit holes and she shares tons of helpful insights from her own experiences and those of her students. I know you'll really enjoy this episode! Looking for more tips and a community of like-minded peers? Join The Unconventional RD Facebook Community on Facebook. Find the show notes for this episode at: www.theunconventionalrd.com/episode066 Need help setting up your website? Join our FREE "How to Start a Website" tutorial.
You may be wondering if shifting to an online group program is the right move for your practice. Perhaps having a hard time visualizing what an online program could look like. In this week's episode, Stefanie Wilkerson, a Registered & Licensed Dietitian, share's how she shifted her thinking from one-to-one to an online health program. She explains the benefits of creating a community and group program for her clients, and how it actually serves her clients better than 1:1 appointments! Listen in as we talk about 3 things to consider when creating your program: Identifying your program and who you serve Keeping your program and learning up-to-date Knowing when to evolve your program Ready to develop your program to get better results with the help of Stephanie Clairmont and The Leveraged Practice? Register now ( https://theleveragedpractice.com/webinar ) for our free 4-day live event: How to Structure & Sell your Online Health Program. If you enjoyed this podcast, you may enjoy these 3 episodes where health professionals are sharing how they expanded their private practice with online group programs: Ep.102 Going Virtual to Expand Your Business with Sharon Fast -> https://theleveragedpractice.com/podcast/ep-102-going-virtual-to-expand-your-business-with-sharon-fast/ https://theleveragedpractice.com/podcast/ep-108-from-guessing-to-sold-out-in-12-hours-with-selena-de-vries/Ep.108 From Guessing to Sold Out in 12 Hours with Selena De Vries -> Ep.109 From Side Hustle To Full Time Entrepreneur with Jenny Friedman ->https://theleveragedpractice.com/podcast/ep-109-from-side-hustle-to-full-time-entrepreneur-with-jenny-friedman/ About Stefanie Wilkerson Stefanie is a Registered & Licensed Dietitian, Certified Health Coach, Certified Personal Trainer, and Certified Dietitian Nutrition Coach. She is the owner and operator of The Fitness Nutritionists and has a passion for helping women find their healthy weight and manage depression and anxiety naturally with food and exercise. Find her on Instagram @the.fitness.nutritionists or online at www.thefitnessnutritionists.com
At The Leveraged Practice, we understand the importance of bringing together a team with different experiences and backgrounds to better serve our clients. Throughout this 3-episode series, we put our TLP Advisors in the hot-seat as they share their best advice, tips, and strategies. In this week's episode, we chatted with Allison Riederer, one of our Accountability Advisors and a successful business owner. She and Steph discuss the many career paths for dietitians and health practitioners and the importance of doing work you love. Allison explains the importance of proving yourself wrong and shares many ways she helps her clients take control of negative self-talk: Surround yourself with the right community and support Take one step at a time Take a brief step back when needed then refocus on your “why” Here is the link to Allison's first appearance on The Leveraged Practice podcast. Ep. 59 Overcome Fears of Putting Yourself Out There with Allison Riederer (https://theleveragedpractice.com/podcast/ep-59-overcome-fears-of-putting-yourself-out-there-with-allison-riederer/) If you enjoyed this podcast, you may enjoy these 3 other podcast episodes about setting up your ideal business: Ep.43 Take A Rest (https://theleveragedpractice.com/podcast/ep-43-take-a-rest/) Ep.108 From Guessing to Sold Out in 12 Hours with Selena De Vries (https://theleveragedpractice.com/podcast/ep-108-from-guessing-to-sold-out-in-12-hours-with-selena-de-vries/) Ep.100 Meet the CEO: An interview with Stephanie (Me!) (https://theleveragedpractice.com/podcast/ep-100-meet-the-ceo-an-interview-with-stephanie-me/) Join The Leveraged Practice Waitlist Thinking about becoming a client? The Leveraged Practice Program is currently closed for enrollment as we focus on supporting our amazing health experts and leaders to launch their programs for this fall. We are working with all our clients intensely to support them through the summer and to have a strong second half of 2021 in their business. If you would like to become a client, we will be offering pre-registration this summer for our fall cohort. You can click here to join the waitlist. (http://www.theleveragedpractice.com/waitlist) Our waitlist participants will be the first notified to register for the fall semester and will qualify for additional benefits and bonuses. Join the waitlist and our team will reach out over the next month to connect, learn more about your business goals, and identify if you are the right fit for the program. (https://theleveragedpractice.com/waitlist/) About Allison Riederer – Accountability Advisor A registered Dietitian and The Leveraged Practice Alumni. [Read more at theleveragedpractice.com]
Ready to start planning and developing your first online program, but not sure when is the best time to get started? The Leveraged Practice program is here to help you along the way. If you are on the fence about starting your online program, you may what to consider when you would like to make it available to your clients. While deciding when to open the doors for enrollment for your online group program, it is critical to consider the best time of your launch. With over 90 launches of my own programs, the data has shown there are a few things you should consider when planning out your program dates. In this week's episode, you'll learn what we've found here at TLP to be the best time of year for you to open enrollment and sell your program. You'll also learn the three considerations and I'll dive deeper into them with you to help you implement them: Know what works best for you and your life, and your energy Know what will work best for your clients Consider cultural, seasonal, and world events that may impact client participation Listen in as we share examples of how we have used our own data and research to determine when we open enrollment for The Leverage Practice program. If you enjoyed this podcast, we think you will also enjoy these 3 episodes about creating a results-based online program for your practice: 52 Where Do I Start? (https://theleveragedpractice.com/podcast/ep-52-where-do-i-start/) 84 Pivoting a Full Practice to a Full Group Program with Marie-Pier Pitre-D'Iorio(https://theleveragedpractice.com/podcast/ep-84-pivoting-a-full-practice-to-a-full-group-program-with-marie-pier-pitre-diorio/) 88 $0 to $40K with Online Group Programs(https://theleveragedpractice.com/podcast/ep-88-0-to-40k-with-online-group-programs/) The Leveraged Practice Program is Open for Enrolment! Enroll now, to ensure you are ready to launch when the timing is right for your clients. The Leveraged Practice Program is the complete A-Z process to develop, launch and grow your own online program. Whether you're focused on a health or professional development program, everything is here for you. This 12-month coaching program gives you all the tools, templates, training, support, and feedback you need to create your own successfully leveraged practice. This is the quickest, most effective way to build a successful online program and grow it so that you're making revenue and changing lives. Using The Leveraged Practice process, health professionals like yourself have launched in as little as 4 weeks. Book Your Clarity Call Now (https://calendly.com/theleveragedpracticeteam/15-20min?fbclid=IwAR2jKIbXmd42nlJLM_tG1SBoaydVlpjI5GQ-T_XamtGXZfRGc9WLq8P3g1g&month=2021-06)
Here at The Leveraged Practice, we exclusively work with clinicians and health professionals to help them offer online programming in the health field. We find that offering that first version of a program is really challenging for you.... Why? There is a risk of overthinking, overplanning and stressing about perfectionism in the first version. Whether our clients spend 6 weeks or 6 months on their group program, we see they still need to evaluate and modify this program into an advanced version. Your program needs to have a first version, a beta version, so that you can learn about supporting your clients in this way and evolve into a better model. It's why we encourage you to get started in this area as soon as possible and add a group online element to your practice as soon as possible. In today's episode, I give you 5 techniques to help you evaluate and evolve your program into the best version it can be. Here's what I talked about: How to evolve your program through client feedback The importance individual feedback from your enrolled patients How qualitative data can be just as helpful in validating and evolving your program As you build or grow your practice, you may be looking at developing online learning for your clients. This gives you the opportunity to provide support in the different ways that people learn, while inspiring them to show up during the times that are convenient for them – so they have the chance to connect and clearly see the value of your expertise and support! If you enjoyed this podcast, we think you will also enjoy these 3 episodes about creating a results-based online program for your practice: Ep.97 Enriching 1:1 work with a Complete Group Program with Marie-Josée Rainville (https://theleveragedpractice.com/podcast/ep-97-enriching-11-work-with-a-complete-group-program-with-marie-josee-rainville/) Ep.84 Pivoting a Full Practice To a Full Group Program with Marie-Pier Pitre-D'Iorio (https://theleveragedpractice.com/podcast/ep-84-pivoting-a-full-practice-to-a-full-group-program-with-marie-pier-pitre-diorio/) Ep. 88 $0 to $40K with Online Group Programs (https://theleveragedpractice.com/podcast/ep-88-0-to-40k-with-online-group-programs/) The Leveraged Practice Program is Open for Enrollment! The Leveraged Practice Program is the complete A-Z process to develop, launch and grow your own online program. Whether you're focused on a health or professional development program, everything is here for you. This 12 month coaching program gives you all the tools, templates, training, support and feedback you need to create your own successfully leveraged practice. This is the quickest, most effective way to build a successful online program and grow it so that you're making revenue and changing lives. Using the The Leveraged Practice process, health professionals like yourself have launched in as little as 4 weeks. Book Your Clarity Call Now (https://calendly.com/theleveragedpracticeteam/15-20min?fbclid=IwAR2jKIbXmd42nlJLM_tG1SBoaydVlpjI5GQ-T_XamtGXZfRGc9WLq8P3g1g&month=2021-06)
How do you define success? Here at The Leveraged Practice, we define success as being both profitable AND having a sustainable business. Both of these things are incredibly important and there are several best practices that we use in our company to attain these. Today, I'm sharing with you 7 of the best practices that we've put together that help our clients do things right the first time, by ensuring that they're providing an incredible program and experience that gets results for their clients - and that they're as successful as possible. Here's what I covered: How our mission is to refine and redefine health care and how we deliver health to our clients (whether that is in a clinical hospital setting, outpatient setting or in a practice!) The importance of providing one streamlined product offer that addresses the solution to someone's health problem (The more clear and simple the solution is, the better!) Why having a clear start and stop to the solution of the problem works best for health (and the pricing structure that often works well!) The important components to include in your program (which help your clients feel supported while increasing their chances of completing the program and getting results!) The reasons we don't encourage creating DIY-study courses (your clients need your continued support and feedback as they work through their health!) These best practices will help you know what to incorporate in your group program so you can be sure to give your clients the help they've been looking for - while making the income you want, without burning out. Want to learn how to use Results-Driven Online Group Programs to grow your practice in a sustainable and profitable way? Join me for a free webinar exclusively for health practitioners to learn best practices on offering a structured, step by step program. How to Shift From 1:1 to a Group Program Model JUNE 2, 2021 @ 1:00 - 2:30 PM EDT It's time to make a solid plan for you to scale your practice without adding more hours to your schedule. You can reach more people, get them real results all while having more flexibility to spend time with your family. Join Here -> https://theleveragedpractice.com/groupmodel
Does coming up with your marketing system to grow your audience and move them into becoming clients seem like a challenge for you? If so, I've found that it's one of the biggest challenges that often comes up for clinicians and health professionals. Today, I want to talk about building or improving your marketing system that works to bring in your ideal audience and turn them into clients. I walk through the major steps and give you tips that you can use to identify where to start - or where you may have some areas to improve in your own marketing system. Here's what I covered: -> What having a marketing system means for your business (and how you can use it to market yourself, grow your audience and move people over to your sales process!) -> How to use your own marketing channels while also creating consistent content (and how to reach those who are interested in learning more!) -> Ways to do public outreach using other people's marketing channels (there are so many options to get in front of their audience!) -> What you can do for ‘word of mouth' marketing (and get referrals from other health professionals, colleagues or your own clients!) -> How to know when you're ready to run paid ads (including my recommended conversion number!) -> What to do when people aren't ready to buy (you build a loop into your marketing system to bring them back in!) Your marketing efforts are going to move people from just hearing about you for the first time, to understanding and trusting you and your company, to giving them the opportunity to buy your program through your sales process - so it's important that you build each step strategically and keep bringing people in who are the ideal clients you want to work with! The Leveraged Practice Program is Now Open for Enrolment! The Leveraged Practice Program is the complete A-Z process to develop, launch and grow your own online program. Whether you're focused on a health or professional development program, everything is here for you.This 12 month coaching program gives you all the tools, templates, training, support and feedback you need to create your own successfully leveraged practice.This is the quickest, most effective way to build a successful online program and grow it so that you're making revenue and changing lives. Using the The Leveraged Practice process, health professionals like yourself have launched in as little as 4 weeks.Join The Leveraged Practice -> tlp2021.com
If you: -> want to create an online program -> are curious or nervous about starting an online program -> or you're already running a program, but it's not doing as well as you had hoped ...it's so beneficial to hear the different stories, scenarios and businesses that your peers and colleagues have - and how they are successfully pivoting from the traditional model of one to one counseling to online group programs. Through their stories we can see the possibilities that exist to provide impact driven group programs that can be delivered conveniently online, while still offering a customized experience for our clients. Today, we have another amazing guest and client, Jenny Friedman, Registered Dietitian who works with parents of extreme picky eaters to help their kids learn to comfortably try new foods and expand their diet. She shares how she had been running her business as a side hustle for almost four years while working full time at her job, until a few months ago when she decided to become a full time entrepreneur. She covers the steps she took during that transition and explains how she launched her online group program. Here's what we talked about: -> How Jenny was managing her side hustle while working full time and what made her decide to leave her job and go full time with her business (after becoming a new mom!) -> How she had been thinking for a long time of how to expand, better help her clients and at the same time build a sustainable practice (and found that creating an online program was the answer!) -> The details of her current 12 week program and how she's now able to support more parents (while working with them live in a fun format!) -> What the benefits are for clients who go through the group support model (and how it can empower them to take someone else's experience and apply it to their own situation!) Jenny's story can help you visualize the opportunities you have with the work you're currently doing and reach more clients in an efficient way. By committing to creating a strategic online program for your practice, you'll be working on a long term, sustainable, profitable business model - and you'll be impacting so many more people! The Leveraged Practice Program is Now Open for Enrolment! The Leveraged Practice Program is the complete A-Z process to develop, launch and grow your own online program. Whether you're focused on a health or professional development program, everything is here for you. This 12 month coaching program gives you all the tools, templates, training, support and feedback you need to create your own successfully leveraged practice. This is the quickest, most effective way to build a successful online program and grow it so that you're making revenue and changing lives. Using the The Leveraged Practice process, health professionals like yourself have launched in as little as 4 weeks. Join The Leveraged Practice -> tlp2021.com
Listen on your favourite podcast app like iTunes or Spotify. One of the biggest conversations that we have with clinicians and health providers is about whether one to one services are better than a group model. We often hear that people are hesitant to shift from that traditional one to one model or if they're starting out, they want to do one to one first. Today, I'm exploring what the research is saying about e-learning and online group models versus traditional one to one models, as well as sharing some of the best practices that we've learned as a company in supporting clinicians who are teaching health and professional development in an online group program. Here's what I talked about: How we can make online learning enriching AND interesting for our clients, as well as in the health professional development space (instead of having boring lectures!) How you can focus on effective results and a better experience for your clients by providing an online group program (and it's a more efficient use of your own time!) What I found when going through the research on e-learning (I know you're a researcher and want to understand the clinical research!) The benefit that makes all the difference for long-term success (having that community element helps people not feel alone AND learn from each other!) What we recommend you do to take clients through your framework (which allows your clients to use their time on the calls to get customized support from you!) As you build or grow your practice, you may be looking at developing online learning for your clients. This gives you the opportunity to provide support in the different ways that people learn, while inspiring them to show up during the times that are convenient for them - so they have the chance to connect and clearly see the value of your expertise and support! If you enjoyed this podcast, you may enjoy these 3 episodes about creating a results-based online program for your practice: Ep.84 Pivoting a Full Practice To a Full Group Program with Marie-Pier Pitre-D'Iorio Ep.87 A Full Result Program Ep.97 Enriching 1:1 work with a Complete Group Program with Marie-Josée Rainville The Leveraged Practice Program is Open for Enrolment!The Leveraged Practice Program is the complete A-Z process to develop, launch and grow your own online program. Whether you're focused on a health or professional development program, everything is here for you. This 12 month coaching program gives you all the tools, templates, training, support and feedback you need to create your own successfully leveraged practice. This is the quickest, most effective way to build a successful online program and grow it so that you're making revenue and changing lives. Using the The Leveraged Practice process, health professionals like yourself have launched in as little as 4 weeks. Join The Leveraged Practice
Listen on your favourite podcast app like iTunes or Spotify. As you move from one to one client work to a group program business model, it's important that your investment of energy, time and money contribute to building a business for the long-term - which is exactly what we focus on with our clients. Today, we have another incredible guest and client, Marie-Josée Rainville, Nutritionist and founder of Rainville Nutrition. She focuses on intuitive eating and working with clients who have a difficult relationship with food and with their bodies. She's here to share all about her adventures with moving from a one to one practice to growing her business in a way that she can support clients differently in a group model. Here's what we talked about: How Marie-Josée found that she was limited to the number of clients she could work with in terms of time (so it was natural for her to think about doing an online group program to support more people AND build a community!) How she created her program framework (by reviewing her one-to-one client files to find those building blocks that she was using with them!) The details of what's included in Marie-Josée's program (and how her members know their starting point and what their next steps are!) How her vision of bringing in guest experts is evolving (by building relationships with them and getting clarity on their role within her program!) Her biggest takeaways around building out a business for the long-term (including focusing on connecting with leads, tracking sales, conversion rates, and more!). The goal when building an online program is to produce results for your clients, while also creating a profitable, sustainable business model. By taking Marie-Josée's example as a case study and following these steps, you can work towards creating an online program that provides the guidance, support, accountability and community that people have been looking for! If you enjoyed this podcast, you may enjoy these 3 episodes about building an online program for your practice: Ep.47 Transitioning to Online Ep.50 Is Now the Right Time to Offer an Online Program? Ep.52 Where do I start? The Leveraged Practice Program is Now Open for Enrolment!The Leveraged Practice Program is the complete A-Z process to develop, launch and grow your own online program. Whether you're focused on a health or professional development program, everything is here for you. This 12 month coaching program gives you all the tools, templates, training, support and feedback you need to create your own successfully leveraged practice. This is the quickest, most effective way to build a successful online program and grow it so that you're making revenue and changing lives. Using the The Leveraged Practice process, health professionals like yourself have launched in as little as 4 weeks. Join The Leveraged Practice
Often being asked what we sell can make us feel uncomfortable. When we think about what we sell, we feel more like a business. Sometimes we need to be reminded that we are not just health practitioners, we are business owners too. When you are developing a practice, serving clients, receiving payment for those services, growing that practice, and making more money, you are running a business. Today, I'm talking about pivoting your one-to-one client business model to include an online program, and some of the elements that you want to think about building into a full result program. Here's what I covered: What is a full result program (it's where you take your services, expertise, experience, schooling and training and structure it into a step by step framework to get your clients from a problem to a solution!) How you can take your existing one-to-one work and restructure it into an online group program (so that you're selling people what they really need to solve their problem!) How to figure out the length of your program (by thinking of what your clients need to achieve results!) What to think about for your deliverables (and why stand-alone courses don't really get results for your clients!) Why providing a higher level of support is critical for your clients' success (and how peer-to-peer learning is incredibly powerful to deliver higher results!) What to consider when determining the cost of your program (and how a higher investment is going to increase commitment!) Creating a full result online program and including the elements I outlined, can lead you to serving more people, giving them the long-term solution to their problem and changing more lives with your expertise! If you enjoyed this podcast, you may enjoy these 3 episodes about other health professionals who have successfully created an online program: Ep. 63 Adding an Online Program to a Full Brick and Mortar Practice with Kelly McDonnell-Arnold Ep. 65 Creating Authentic Connection in Online Programs with Rosanne Robinson Ep. 75 Build It As You Go with Beth Auguste The Leveraged Practice Program is Now Open for Enrolment! The Leveraged Practice Program is the complete A-Z process to develop, launch and grow your own online program. Whether you're focused on a health or professional development program, everything is here for you. This 12 month coaching program gives you all the tools, templates, training, support and feedback you need to create your own successfully leveraged practice. This is the quickest, most effective way to build a successful online program and grow it so that you're making revenue and changing lives. Using the The Leveraged Practice process, health professionals like yourself have launched in as little as 4 weeks. Join The Leveraged Practice
Online health education is impacting and continues to impact health as a whole around the world. We need to continue to be innovative on how we are reaching our clients, our patients, and our customers - and know how we can best serve them. My mission is to help health professionals create an online health program or an online program for other professionals, so that we all can work together on impacting people who need our expertise. On today's episode, I wanted to help you get started by giving you four really important steps that come right out of the framework of The Leveraged Practice program. Here's what I shared: The 4 main pillars of creating an online program (it's been so much fun helping over 100 health professionals create and launch their online programs using this framework!) How to know if your online program idea will work (we need to step back from it and identify the problem that we want to solve!) The way to discover your program framework (it starts with a download of all the ideas you have in your head!) Ideas to simplify the delivery and setup of your program (I don't want you to get stuck because of the tech!) My number #1 enrolment strategy (all around building a waitlist - and not pre-selling!) These proven strategies are all about how you can create something that's going to change your life and change the lives of your clients. We do it for them, to help solve their problems with our expertise! If you enjoyed this podcast, you may enjoy these 3 other podcast episodes about Launch Strategy: Ep. 29: The Launch Process Ep. 32: Content Strategy for Program Launches with JessCreatives Ep.40: Website Strategy with Shannon Shaffer
Work Your Wellness Biz: Online Marketing for Health and Fitness Coaches
In this episode, I talk with Stephanie Clairmont of The Leveraged Practice. We talked about why every health practice should have an online program to better support their clients and provide efficient, effective health education. Learn more: https://theleveragedpractice.com/
If you've been wondering what exactly do I do within The Leveraged Practice Workshop and have questions about it, today's episode is all about addressing the common questions I get, especially what we do in the workshop and who it's for. It'll also help you understand a way of teaching online, even if you're not quite ready yet to join our current session. I go over the framework we use in The Leveraged Practice Workshop - along with our amazing community, tools, resources, step-by-step workbooks and personal access to me. By the end of the episode, you'll know exactly what you get when you join, how to show up for it and how much time to put aside to get your online program out into the world! Here's what I covered: Our BIG business mission (and how it involves you, the health practitioner) A bit about my background in creating programs (I started quite young!) What's unique about The Leveraged Practice Workshop (and why our community is amazing!) I answer the question, Why do I teach it live? (It wasn't my plan at first...) Complete outline of The Leveraged Practice Workshop (you know what you're getting both during AND after as an alumni) Who The Leveraged Practice Workshop is for (and who it's not for) How much time should you set aside to go through The Leveraged Practice Workshop (you'll know exactly what to work on today, tomorrow, next week) What's expected of those who join (like how to show up) The 4 sections of The Leveraged Practice Workshop (from building a foundation to actually launching it! - with my support) By you listening, my goal is to help you visualize and picture what your online program might look like and the different pieces of creating it. After listening to this, if you want to sign up, you can go to theleveragedpractice.com. If you're listening to this when enrollment is not open, you can join up for the waitlist for the next session that we'll offer. If you enjoyed this podcast, you may enjoy these 3 other podcast episodes where I answer common questions that health practitioners have when thinking of creating an online program: Ep. 15: Investing in Your Business Ep. 21: Which platform do I use? Ep. 25: The Next 5 Years Prefer reading? Here's the transcript below Stephanie: I thought that in today's episode, I would go deeper with you on what The Leveraged Practice Workshop is. So, if you've been listening to the podcast for months and months, but you haven't signed up for our workshop, and you're kind of thinking, "What is this thing Stephanie does?", this is going to give you some insight into what the workshop actually is. Especially if you're someone who's thinking about joining and you have some questions about it. And it's also going to help you, if you're not quite ready to join the workshop, understand a way of teaching online. So I'm going to go through today, what The Leveraged Practice is - as a company, our history and what the workshop is - the format and why I do it in the format that I do, and the framework. So what we teach in the workshop, what's expected of our clients and students, like how to show up, and what you get. So this is helpful for you if you are planning an online workshop, or training, or professional training especially, or any kind of online program, because you're going to see the flow of how my company mission affects the workshop. Also, why we chose this particular way of delivering the content, along with what the framework looks like. All this stuff that I'm going to tell you today that I just said, is going to help you visualize and picture what yours might look like. So that's one reason why I'm doing this. And the second is because I have a lot of people who are interested in the workshop and end up having a lot of questions. So they want to know what we do in the workshop. And you know, how much time they need to save and stuff like that. So, if you are listening to this, and you're considering joining me for a live workshop, I'm so honored and I would love for you to join our small group live workshop this next time around. This podcast is being released in September, when enrollment is open for our fall semester of The Leveraged Practice Workshop. So after listening to this, if you want to sign up, you can go to theleveragedpractice.com. If you're listening to this when enrollment is not open, you can join up for the waitlist for the next online program that we'll offer. And if you're listening to this far, far in the future, know that we offer these workshops quarterly, and they're small group so we can provide really intimate and customized feedback for our clients. What is The Leveraged Practice Workshop? So the starting place, my friend, what is The Leveraged Practice company all about? Well, the mission of The Leveraged Practice is to help as many health practitioners and clinicians as possible, so that you, the health practitioner and clinician can go out into the world and help as many people as you can. So our vision and our mission is really to change the landscape of how we deliver health information, how we can leverage technology in order to impact people in a more effective way, and impact more people. We love the idea, and I say 'We' because I'm putting myself in the shoes of the company. The company, as a whole, has this mission and this love for the fact that online education can help reach more people with health education. With online programs, we can reduce pricing of what would be costly private health care. We can reduce pricing for companies and health units and the government as a whole by delivering a more leveraged way of helping people through their health. I'm such a big fan of group programs because they can be built to deliver effective results in a really efficient way that helps both the client and patient and the teacher, which is you. So our mission really comes down to empowering as many health professionals, because we and I know that you will go out there and help hundreds, maybe thousands of people. And by doing our job, we can help impact so many more people. So that is our mission and that is why this company was formed. That is what we're doing with these workshops. It's really about changing the health landscape and taking our position as experts in online health education, to lean in and help more people who don't really know how to create an online program to do it, and to make this health impact. My Experience in Creating Online Programs So that leads into the history. You may know a little bit of the history of myself and the company, because I talked about it a little bit in some of the earlier podcast episodes and sometimes I mentioned it in a podcast episode. I myself am a registered dietitian. I became a registered dietitian in 2009 after graduating from the University of Toronto. However, what I realized is that my whole life, I've been creating programs. I was a lifeguard and a camp counselor as a young person. I ran a lot of cooking programs. I just loved programming. So I've been creating programs since I was like six years old and created a neighborhood book club. Oh my, I'm not even going to go into it. I was on Student Council in high school, like I just created program after program after program. And so when I became a dietitian, and I was honored and lucky to get into a master's program where I learned more about, you guessed it, program planning. My very first job as a dietitian was first researching, developing, implementing and evaluating a program for kids in cooking to help reduce diabetes and obesity in the children population. I created that program and within 12 months had submitted it for an award. We won that program on a national award. So I am such a program planner at heart and it's taken me decades to actually realize that I've always loved creating programs. And then I myself in my career, besides what I shared with you working for other people, have created in my private practice, when I've been working for myself, 10 online programs and launched many, many times because that's what you do when you create a program. You launch over and over and over again. So I've actually created a lot of online programs, and I started to coach dietitians several years before founding The Leveraged Practice. As I was coaching dietitians, I was helping them to create programs. Many of my client dietitians created online health programs, or online professional programs, and I just loved it. I could help my clients create their program, choose technology, launch it out in the world to get lots of people to sign up, and just understand how to transfer their incredible expertise in nutrition, or whatever their health area of expertise was, into this online teaching platform. So, over the last few years before forming the company. I realized this was my real specialty. I was really good at it, just from that program planning mindset I've always had throughout my life, but then as actually implementing it in my practice. This company and I, as a facilitator, I think comes from a very unique perspective that I've done it before. I've created five professional programs. I've created five clinical client based health programs. I've been in program planning. I have a master's in health science that has helped me to get the education I need to know more about program planning and know how to use the research to help you to create an online program. So as a facilitator, as a teacher, as you know, someone who coaches and encourages my students along, that's my story and that's what I think is a very interesting expertise to bring to the world of online education. I see a lot of people out there teaching how to create a course or a program that don't really have this position. So when you join The Leveraged Practice, or listen to the podcast, or engage with me at all, that's who you're getting. That's who you have in front of you, is someone with that experience, both from the books at school, as well as personal experience creating the programs, and testing them, and tweaking them, and growing them, and in helping my students as well and my clients over the years. I also have scaled a program. So I work personally with a company who sells my program to corporations. So we've put thousands of people through the program at this point, which I think is really rare. So that is what led me into founding The Leveraged Practice, and specifically and very clearly helping health practitioners to create an online program for their practice, just specializing in that. How The Leveraged Practice Workshop Began Now the workshop is really interesting, because when I started this company, I really wanted to do in-person, live two or three day workshops. Where it would be intensive, and you would come meet me in the city, work on creating all of your content, and then go back and launch your program. What I realized when I launched my first workshop was that was really tricky for people to take the time away from their business, their clinic, their work life, their kids and their family. The cost was quite prohibitive to enroll in a live workshop that was costly, as well as to travel and to stay - all of it. Since my mission is to impact as many health practitioners as possible, the cost kind of stopped people from coming in person. So our very first workshop and ever since has been live, but online. So the online format, which is funny, because I'm teaching you how to teach online, the online format works best for my people as well. As you know, in hanging out with me, the people are the most important thing as you create your program and your product, and you want to grow your practice. So, that's what we do. We created and have launched this online program. It's eight weeks long and it includes covering four main areas of work, where I work you through building a foundation and then launching an online program. So I just wanted to lean in and let you know, that's why it's an online format. Why The Leveraged Practice Workshop is Live The other question I get a lot is, "Why is it live?" Like, why am I teaching live? I know many of my clients, and maybe many of you are thinking, I want to have passive income. I want to work less, why am I teaching live? Listen, if you have 20 people in a live class, you're still leveraging your time - and you don't have to do live. I love live. I think it's fun to teach and I enjoy showing up for my students in a live format so I can customize the workshop to everyone's unique practice and goals. So, that's really important to me, that when people join The Leveraged Practice Workshop, it's not just a DIY self study course, that you work through week by week on your own time, it actually is something where you show up and you follow a plan week by week. And you get instant feedback so you know that you're doing it right. You also get someone who's done it before that can help you feel a little better about the overwhelm. I actually ran a course similar to this. The idea was to help people create online courses. I ran it several times in more of a self study fashion where there were pre-recorded videos and workbooks, and just live Q&A calls. I found that my clients that enrolled in that program didn't get success. Well, it's not that they didn't get success, it's that they didn't complete the program. That's what it was about. Some of those clients did complete the program and got great success in launching an online course or program or workshop. But many people in that format didn't complete the program and so that's not really what I want to do. I don't want people to just give me money, and then never do what they want to do. I want people to get the result and I'm invested in you to get an online program out in the world. That's why I show up live every week for eight weeks. I teach the content live and we actually use workbooks. Like I said, there's four main sections and so there's four workbooks. I teach straight from the workbook so that it's very easy to follow along and people are taking notes along the way. They're bringing their work from their workbook from the week before to get feedback and ask questions. Everyone in the workshop has the opportunity to chat with me, to connect with me and to get feedback. If they're stuck, they can hop on a call with me or hop into email or in our community. The goal is to get results. So I show up very actively during our live workshop, and it's kept to being a small group. I never see these workshops as having 200 people in them as our company grows. They will always be small group so that I can answer questions. I think this experience is rare. I think there's lots of $2000, $3000, $4,000 coaching experiences or online courses that don't give you this kind of intimate care. The reason that I do it is because I want the results for my clients. That's the whole point and that's what I teach. That you actually create an online program that works for your clients or patients. It may not be live. It really may be pre-recorded, because that depends on your audience. So we're not going to go into that today. But that is why I've developed the workshop in this format for you, the health practitioner. Now there are replays available within a very short time. So our clients who can't attend the live session can watch the replay. And they can access me via email and via our Facebook group to ask questions and to get follow up. They can pre-submit questions as well. And so there's still that support if people can't make each workshop live. The Time Investment to Create an Online Program Why is it eight weeks? Well, because if I let people procrastinate and do it over four months, they won't get it done. And so the eight weeks allows us to continue that momentum and work through the program. If you're wondering about how long it takes, or how much time to block off, this is a great question. I highly recommend that when people enroll in the program, they block off three, two to three, it's up to you, but two to three, about three hour chunks of time. Because each week you'll be working on creating your program. You'll be working on doing market research, creating your program, creating that content, mapping out the delivery, putting the technology in place, and then building out your launch process. And so there's actual work to do each week. I don't recommend that you sign up, if you don't have the space to do the work to actually create and launch an online program. This workshop is for people who are ready to create and build and then launch an online program. If that's what you want to do, you have to be here. This is where we make it happen for you. There's accountability and there's resources. I make you pick a launch date, this is for you to do that. It's tricky but I support you every way with every tool I have. I give you resources and templates, and examples to save you as much time as possible. Like I said, lots of feedback to help you keep your momentum going forward. It's not for the people who maybe want to do an online program one day, and if that's you, that's okay, come and join me when you're ready. So when you sign up for the workshop, really make sure that you look at your calendar. I know things come up so sometimes people fall behind, and that's okay. But see if you can map out two to three, three hour chunks of time. So maybe like the morning or the afternoon, two to three days a week, block it off of patient work and anything else that you have to do. Maybe it's the weekends, maybe it's the evening, it's totally up to you, but block off that time. So you can actually do the work as we work along. Because I really encourage people to do that, and not just join and not build an online program. The Benefits of The Leveraged Practice Workshop Community The community and the people that you're around in this workshop is like no other. You're not around a bunch of people who just signed up and aren't doing anything with the program. You're in a community of real health practitioners, real experts, who are actively creating and delivering and launching online programs, which I think is the most special part, beyond me being helpful and being your teacher. This community of health professionals doing this incredible thing. There's nothing like it anywhere. We're a community to learn from and a community to ask questions from, and people that are actively invested in creating and launching their online programs. I've been in a lot of different courses on the internet and a lot of people are doing nothing with those courses. So this is a really cool place to do that. The Framework to Create an Online Program So I started to mention the framework. The first of the four sections is actually market research. So you do this part first with a workbook where I teach you how to do some market research on your audience. You get clear on the people you're serving, the problem you're going to solve and your vision for this online program. I walk you through my techniques and ways to connect with people, interview people and chat with people to get this research down and to collect those real words from people - that we then can use for marketing to connect with them in the future - when we want to sell our program and encourage them to enroll. So that's the first unit, getting really clear on that work. That work is the most important because we want to help you build a program that people want to enroll in, right? You can build a program. You can put it out on the internet any day you like. But if no one signs up, it's a waste of time. I don't want to waste your time, and so that's why we do that first part of it, where we're getting really clear on the people and the problems. So when you go to launch, people do sign up, right? That's the most important thing. The second section that we spend a couple of weeks on is the transformation and outline in your programs. This is where we create the content, the lessons, the modules and we decide on the delivery of it. So will you teach live? Will you do pre-recorded? You know, what's the journey you're going to take people through online. Then the third section is delivery. So this is a sticky section for a lot of people. We spend three weeks on it, where we are talking about how you're going to deliver this incredible content you have. I can't really, I don't want to say, can't help you with content. I don't know your content. I don't know your specialized interest, your expertise you bring - but I can help you outline your content, and decide on what goes where. But more so where I'm the most helpful is in the delivery of it. So how to actually teach it online. What technology to use, the logistics, the timing, the different tools and how to support your clients. So there's some different pieces in delivery where there's the main content and how you're going to deliver that. If it's in print, audio, video, pre-recorded, live, all of that. Then there's also how you're going to support people. So you might have a DIY program. But you're still going to need support, because people are going to have questions. So what are you going to do with questions? Are you going to do live Q&A calls? Are you going to have a forum? A community? Are you going to be on social channels? Are there going to be office hours with you? Are you going to provide Voxer? Email support? We go into a whole section on identifying the support pieces and your delivery, and then logistics of delivery and how to offer it, and give people feedback on their course outlines and delivery, and all that kind of thing. What is also really fun is that other people are there too, sharing the outlines and delivery of their programs. So you get these great ideas that you can't get anywhere else, because you're learning in this group workshop environment and hearing these incredible questions from other people, and these incredible programs from other people and learning from them as we go as well. I just think this workshop is so special because of the people that are in it. Not me. I mean, I'm very helpful. I think I'm good at what I do. But the people in the workshop, the community that you're a part of, it doesn't exist, if you work with a coach. It doesn't exist, if you're in another course, not like with the health professionals and practitioners that we enroll, and that we work with, and the questions they ask and what they deliver and put out in the world, gosh, it's just such a great place. So I'd love for you to be a part of it, if you feel like you're ready to create your online program. And the fourth section is launching. So you've heard me say before, do not just put a post on Facebook, or send an email out to your list. When it's time to bring your online program out into the world, we need to plan a launch. A launch has four phases, which I have recorded in a future podcast episode that is coming soon. So I teach that four phase launch process with my clients. We do that for a couple of weeks and we build out their launches. We build out their launch calendars. We build out the strategies that they're going to use. We build out what they're going to include in all four phases of the launch process, how they're going to encourage people to purchase now and not wait until later. I give lots of examples of calendars and actually set dates with people. I give examples of emails, examples of landing pages, all kinds of stuff. Everything I can to help reduce the time and pain it is for you to do a launch, because I know it can be scary the first time around. And I do launch plan reviews. So that's the framework that I walk people through, my clients through, in The Leveraged Practice Workshop over those weeks. I mentioned a little bit about what's expected. What You Get in The Leveraged Practice Workshop What you get is lifetime access to the program content, the community, the resources, the workbooks, all of that. You are a part of this program, and you get all of that for life. When I say life, I mean the lifetime of our company, and as long as we deliver the program. And so you get that. You also get like I said, access to the community. There are four workbooks that you just work through one at a time. I'm working you through it, it's not like you're just watching videos, and then you have to go off and do some work that you're unclear about. It's very clear on what you need to do, step by step. And you know what? It should be, because I'm teaching you how to create an online program. This should be the best damn online program you've ever done. And I think it is, because I've done a ton of online programs, and a lot of them are terrible. Let me tell you, I give them feedback. A lot of people do not know how to create an online program. They want to make money, or they think they know something and they put a bunch of videos out and it's terrible. You're unclear of what to do next. There's missing pieces. It's awful. That's not what I do and it's not what I teach you. And so my online program, this workshop is done very well. I'm collecting feedback the entire time, and I'm showing you how to do it. I use a lot of different tools in order to engage. Like I said, I like to do it live. The workbooks and the content works you step by steps. You know exactly what to work on today, tomorrow, next week. You know where you're going and there's a way for you to always get feedback and ask questions. I show you how to do a great job at teaching online. If nothing else, people come into this program and they look at the way that I've built it. I've built each week, and each module, and each piece, and each feedback form, and all the things, and they're like, "Whoa, okay, I'm gonna do it like this." So, that's what you get. You get that lifetime access. You get these four workbooks, working through this four sections of content. You get feedback, real life feedback, and customization of the content. If you're teaching a professional workshop, if you're teaching in the mental health field, if you're teaching physiotherapy, nutrition, medicine, whatever it is, you get customization of the content to your program, because it's live. You get access to all the replays. If you can't make it, you get to pre-submit questions. You get to email me if you need help. You get access to our community, so other people. You get support as you launch. I write down your date and I support you during it. I hold you accountable but I also am there for you, if you need me. And those are the main pieces. You also get to be a part of our alumni community. The thing is, for our alumni, they're always creating and launching online programs. So instead of just creating a workshop, and then letting them figure out their future, we offer online workshops. And so our students, our alumni need help as they continue to launch. So we do launch debrief workshops, where I help people understand what worked and what didn't work in their launch. I help my clients by bringing in experts with copywriting, website strategy, building funnels, branding, just whatever, legal. We have a lawyer on staff, as one of our advisors who helps our clients understand the legality and regulation part of it. Only by being a part of our alumni do you get access to those ongoing workshops. So, then that is what The Leveraged Practice is. I've gone over, how you show up, how much time you're going to need to do it, that we have access to replays and there's lifetime access. You know who it's for and who it's not for. These are all important things that you need to do as you create an online program, advertise it and market it. Get clear on all these steps. The Best Time to Launch an Online Program If this is something that you're ready to do, if you're ready this fall to create an online program, and let me tell you, it's a great time to do it. Because my fall clients are going to launch at one of the best times of the year to launch, which this might sound crazy, but it's holidays. During the holidays or post holidays, is one of the best times to launch an online health program. Because the holidays stir up pain for people. If you want to lose weight, if you have digestive symptoms, if you're feeling sluggish and tired with all the food and all the parties, everyone falls off the plan. And so it's a great time for you to stand up and say, "Hey, I have a way for you to take control of whatever this health problem is. I'd love for you to join me." So for a lot of people, it's a great time to launch. So my clients who are joining this workshop in the fall are going to launch either mid-to-end December or January. So New Year's, that's when they're going to plan their first launch for now. Of course, we'll customize it to you and your audience. But it is a great time of year for you to join this group. It's going to be a good one and get you all launched at an incredible time of the year. If you have any questions, please find me at theleveragedpractice.com. If you're not already listening to this podcast on the site, come on over to theleveragedpractice.com, hit on Contact and book a time in my calendar. Let's chat on the phone or on zoom. or send me an email if you have questions. You can also find me on Instagram @theleveragedpractice, shoot me a DM over there. If you're more comfortable, we can shoot some voicemails back and forth if you have questions. But this really gives you a good outline of what this workshop is. And if you have any other questions, of course, I'm here to answer. But the goal here is, are you ready to do this or not? Do you think I can help? I would love to be of service to you. I'd love to walk you through this and help along the way. We do offer small group. So I'm not sure if it will fill up or not. I'm not sure if we'll run out of seats. But I definitely recommend that if you want to do this, that you get on right away. And you save your seat and you sign up, and we can start getting to know you and what your goals are. All right. I hope this was helpful if you are thinking about joining me for a workshop, but also I hope it's helpful if you're not ready to join me and you're just thinking things through, understanding what the offer looks like for your online program and the different pieces that it has. It's always my goal to help you no matter what you decide in working with me or not. But I do hope that you sign up for our workshop and work with me. I would love to work with you and help you do this. Again, hope this was helpful and I will see you back here next time.
Well hey there, If you're wondering what "type" of online program you should create, you've come to the right spot. As a health professional, wanting to create an online health program you have quite a few options. Online programs can take a variety of different forms: Program Membership Course Workshop and any other format you can dream up! This week's episode, I talk specifically about the difference between an online membership and an online program and how to choose which one is best for you, your practice and your audience. I'll share my personal story on creating the SAME PROGRAM in different formats from an eBook to a 12-week program to a membership to it's current format and help you understand what you need to do next to figure out the format of your own program. Tune in this week to listen. Then DM me on Instagram @theleveragedpractice to let me know what you think! Here's a bonus resource you might like... If you're looking specifically for a list of different types of online or digital products you can create as a health professional, click here to download the free guide: 9 Offers to Build a Leveraged Practice
Do you have all the ideas? I mean... ALL. THE. IDEAS. when it comes to creating an online program for your practice? Perhaps you're thinking of a membership for your clients, and also thinking about a great course for people with just the basics and also want to run a workshop for professionals. The Leveraged Practice philosophy is to start with your people, the client and dig deeper into understanding their problem before even creating an online program. And the second program should come after serving those people for a little while to really get what else they need. It's not about you and your great idea remember, it's about creating a solution for a problem that a certain group of people have. And this is what Heather Neal of DietitianHQ has done so well. On this week's podcast you'll hear about how Heather connected and served her audience over time before building out a second offer. You're going to get so much out of this episode on really getting to know your audience and how you can create great offers they WANT to buy, so you can impact more people. About Heather Heather Neal, MS, RD, LDN, CLT is an avid nutrition entrepreneur teaching dietitians how to master the seemingly mysterious world of marketing and business training directly relating to building and growing your nutrition business, helping take your nutrition career and turning it into the job of your dreams. Taking a somewhat unconventional approach to her career as a RD, Heather teaches you to use efficient and scalable business strategies through the RD Entrepreneur Symposium and The DietitianHQ Society coaching and mastermind program so you can maximize living your life and loving what you do. You can find her online here: dietitianhq.com or on Instagram: @dietitianhq