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The podcast industry is BOOMING right now, and if you're here, you might be contemplating jumping on the bandwagon (or, re-upping your efforts if you haven't been as dedicated to your existing show lately!). Tune in to hear 3 reasons why sooner is better than later, and 2025 is YOUR time to start a podcast! Resources Mentioned:The Podcast Consumer 2024 Report: https://www.edisonresearch.com/wp-content/uploads/2024/05/The-Podcast-Consumer-2024-Presentation.pdfPodcasting 101 Workshop: https://www.ThePodcastTeacher.com/workshopThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.
Acast also reappears in Podtrac's global ranker. Sponsored by RedCircle's OpenRAP. Boost your revenue with OpenRAP: RedCircle's platform for automated host-read ads. Join OpenRAP today Visit https://podnews.net/update/uk-podcast-consumer-2024 for the story links in full, and to get our daily newsletter.
Olá, eu sou Leo Lopes e está no ar o POD NOTÍCIAS, a sua dose semanal de informação sobre o mercado de podcasts no Brasil e no mundo! Hoje é segunda-feira, dia 27 de maio de 2024 e esta é a nossa décima quinta edição! Se você tem uma marca, um produto ou serviço e quer atingir um público qualificado que se interessa pelo podcast aqui no Brasil, por que não experimenta anunciar com a gente aqui no Pod Notícias? É só mandar um e-mail pra gente no contato@podnoticias.com.br, que a gente vai ter o maior prazer em conversar com você. Além disso, se você quiser colaborar com a gente com texto, sugestão de pauta ou qualquer notícia relevante também é muito bem-vindo, e pode fazer isso através do mesmo e-mail. 1 - A primeira notícia do dia é sobre os resultados do relatório The Podcast Consumer 2024 da Edison Research, que mais uma vez afirmou que o podcast é uma mídia cada vez mais dominante, e que atrai um grande público muito mais engajado do que a média das outras mídias. A vice-presidente da empresa, Megan Lazovick, foi quem apresentou o relatório e falou especialmente sobre o aumento no número de ouvintes. Hoje, 67% da população com mais de 12 anos já ouviu um podcast, e o tempo de escuta aumentou de 2% do tempo diário em 2014 para 11% em 2024. A audiência é diversa e inclui todas as faixas etárias, com 48% dos afro-americanos e 43% dos latino-americanos ouvindo podcasts. A audiência feminina também cresceu, com 45% das entrevistadas ouvindo podcasts todo mês. Além disso, os ouvintes de podcasts são um público atrativo pros anunciantes, já que 56% deles ganham mais de 75.000 dólares por ano - e 49% tem formação universitária. E isso sem falar que quase metade dos ouvintes semanais já comprou um produto depois de ouvir um anúncio em um podcast, então a publicidade no áudio virou uma tendência. A gente não está mais naquela fase de tentar vender o podcast como "uma mídia de verdade", já está mais do que confirmado que os programas em áudio são uma potência pra publicidade, e que tem o melhor custo-benefício comparado com outras mídias. Link 2 - E por falar em tendências, o Spotify lançou o seu relatório Global Podcast Trends Tour, que fez um compilado de tudo o que tem sido tópico quente na podosfera, junto com algumas análises estatísticas. Entre as descobertas, uma das mais importantes foi que média diária global de streams de videocasts no Spotify teve um aumento de 39% em 2024. Além disso, 63% das pessoas entrevistadas disseram que confiam mais nos seus apresentadores de podcast favoritos do que em influenciadores digitais. Isso é visto principalmente entre o público de Millennials e da Geração Z, que representam 45% dos entrevistados. Esse público foi o que mais reforçou que mantém uma relação de confiança com os seus apresentadores preferidos. Outro dado interessante foi que mais de 50% dos criadores de conteúdo disseram que o podcast é a mídia em que eles podem ser 'a versão mais autêntica' deles mesmos. E na semana passada a gente perguntou na nossa enquete do Instagram qual era a preferência do nosso ouvinte; se era o podcast só em áudio, ou o videocast. Para a surpresa de alguém que não sou eu, o áudio ganhou de lavada. Agora, pra essa semana, a gente quer saber de você o seguinte: Você confia nos podcasters que ouve? E por quê? A caixinha de perguntas vai ficar aberta nos stories do Instagram do Pod Notícias por 24 horas, então não deixe de acessar lá ainda hoje pra deixar a sua contribuição, e também não deixa de seguir a gente em @pod.noticias. Link / Instagram 3 - A partir do dia 1º de junho, o Spotify for Podcasters vai implementar mudanças nas ferramentas de criação, desativando algumas funções tanto na versão móvel quanto na versão web. Entre as ferramentas afetadas estão o 'Gravar com Amigos', o 'Música + Fala', 'Mensagens de Voz' e várias funcionalidades do construtor de episódios, como ferramentas de gravação e edição, segmentos de anúncios, música de fundo e sons. Os usuários ainda vão poder fazer upload de podcasts de áudio e vídeo para distribuição, gerenciamento e monetização, e todos os episódios que já foram publicados não vão sofrer nenhuma alteração. Mais informações sobre as mudanças da plataforma estão disponíveis no blog do Spotify, e também na nossa página do LinkedIn, onde nós também montamos um pequeno guia de integração com o Riverside, que também oferece várias ferramentas para gravar e editar podcasts de áudio e vídeo. Então não deixa de conferir. Link AINDA EM NOTÍCIAS DA SEMANA: 4 - Seguindo o anúncio do Spotify, a Libsyn, uma das principais plataformas de hospedagem de podcasts, anunciou na semana passada o encerramento do Libsyn Studio, sua ferramenta online de gravação. O anúncio foi feito por e-mail aos clientes, dizendo que "essa foi uma decisão difícil de ser tomada". Como empresa não ofereceu nenhuma ferramenta alternativa, a newsletter do Podnews sugeriu que os usuários usem o Podcastle, o Alitu, o Riverside ou o Descript. Vale lembrar que o Libsyn Studio foi lançado em fevereiro de 2022, e em novembro do mesmo ano a versão gratuita do serviço foi descontinuada. Será que a decisão foi por falta de adesão dos usuários? É bem provável. A empresa não se pronunciou sobre os seus motivos de forma clara, então nesse momento a gente só pode especular. Link 5 - E a gente já têm anunciado há algum tempo a desativação do Google Podcasts e do Gerenciador de Podcasts, mas dessa vez temos as datas oficiais. O Google Podcasts já foi encerrado nos Estados Unidos em 3 de abril desse ano, e nas outras regiões vai ser desativado em 24 de junho de 2024. O Gerenciador de Podcasts vai durar mais alguns dias: a data de desativação é pro dia 30 de julho de 2024. Até lá, os usuários ainda vão poder acessar as suas análises e exportar todas as informações guardadas na plataforma. A recomendação do Google é que os podcasters enviem seus feeds RSS para o YouTube o quanto antes, porque isso vai garantir que os novos episódios sejam automaticamente adicionados ao YouTube Music. Pra facilitar a transição, no painel do Gerenciador de Podcasts tem um banner destacado com a frase 'Enviar ao YouTube'. Então é só clicar e seguir as orientações. Ou então, exportar o seu feed RSS pra outras plataformas, que também é sempre uma opção. Link 6 - E a Acast, líder global em podcasts, fez uma parceria com a empresa Nomono, especializada em ferramentas de áudio. A collab vai dar aos podcasters da Acast um desconto de 20% no dispositivo Sound Capsule da Nomono. A gente já falou da Sound Capsule aqui no programa, mas caso você não se lembre, o produto é um estúdio portátil equipado com quatro microfones que se conecta ao Nomono Cloud, uma plataforma de edição e colaboração de áudio com recursos de inteligência artificial. O dispositivo é leve, com gravador Wi-Fi e microfones lavalier sem fio, que permitem gravações de alta qualidade em qualquer lugar. A data oficial não foi divulgada, mas segundo o comunicado de imprensa da Acast, muito em breve os podcasters vão receber por e-mail um código de oferta para adquirir o Sound Capsule com o desconto. Link E MAIS: 7 - De acordo com dados do primeiro trimestre do monitoramento da Edison Research - olha eles aqui de novo -, a Comédia foi o gênero mais popular de podcasts no começo desse ano. Foram identificados 19 gêneros diferentes de podcast que tem pelo menos 1% de alcance entre os ouvintes semanais com mais de 13 anos. O segundo tema mais consumido foi Sociedade e Cultura, seguido por Notícias na terceira posição, True Crime na quarta e Esportes em 5º lugar. Essa classificação trimestral da Edison é baseada no consumo do Apple Podcasts, que é um dos maiores diretórios de podcast do mundo. Em julho a gente descobre o quanto esse ranking mudou. Link 8 - E a Shure, empresa líder em tecnologia de áudio, anunciou esta semana que vai encerrar o suporte para seu aplicativo MOTIV para desktop a partir de amanhã, dia 28 maio de 2024. Como substituto, eles estão lançando o novo aplicativo MOTIV Mix para desktop, que inclui todos os recursos do aplicativo anterior e várias novidades, como funcionalidades mais avançadas de mixagem e gravação. No seu comunicado oficial, a empresa recomendou desinstalar o aplicativo MOTIV para desktop antes de instalar o MOTIV Mix para garantir uma transição tranquila para o novo software. Não é pra ser um bicho de sete cabeças, é só uma otimização, mas quem tiver dúvidas, pode entrar em contato com a equipe de suporte da Shure através do e-mail communications@shure.com. Link 9 - E o prêmio AVPA (African Voices Podcast Awards) está com inscrições abertas pra edição deste ano. A premiação celebra o trabalho dos podcasters, artistas de palavra falada e dubladores africanos mais excelentes do ano, destacando os talentos e as contribuições desses profissionais no cenário digital africano. Os interessados têm até o dia 10 de junho para enviar suas inscrições e participar da premiação, que acontece nos dias 27 e 28 de setembro com transmissão ao vivo pela internet. O APVA é um evento muito bacana, que promove a criatividade e inovação na produção de conteúdo de áudio no continente africano, e a gente do Pod Notícias vai acompanhar e te deixar por dentro de tudo de importante que acontecer esse ano. Afinal de contas, tem vários países na África que têm o português como idioma oficial, então com certeza tem muita coisa legal que a gente pode consumir deles também. Link HOJE NO GIRO SOBRE PESSOAS QUE FAZEM A MÍDIA: 10 - Nessa última semana foram divulgados os primeiro 8 podcasts que já estão classificados para a próxima fase do Prêmio iBest! A premiação reconhece os destaques do universo digital no Brasil desde 1995, escolhidos por votação popular e avaliação de um júri especializado. E os selecionados da categoria "PODCAST" são: Desce a Letra Show Flow Podcast Inteligência Ltda. Podpah Os Sócios Podcast PODDELAS Mau Acompanhado NerdCast. Como você pode ter percebido, os videocasts e podcast concorrem na mesma categoria - ou seja, não fazem distinção se é vídeo ou áudio. E, dos oito pré-selecionados, os únicos podcasts que são feitos só em áudio mesmo, são o Mau Acompanhado e o NerdCast. Enfim, os nossos parabéns a todos que já foram confirmados na próxima fase. E agora, quem tá no páreo pra ser selecionado, são os podcasts Brasil Paralelo e TicaracatiCast. A fase de seleção dos competidores continua até o dia 07 de junho. Link 11 - E o podcast Mamilos está comemorando seus dez anos em estilo 'digital influencer'. O programa, apresentado pela Cris Bartis e a Ju Wallauer, nossas amigas queridas, firmou uma parceria com a Rede Globo para lançar o videocast Mamilos Café. Os episódios em vídeo vão ser transmitidos no canal da Globo no YouTube e no Globoplay, enquanto o podcast Mamilos vai continuar disponível em todas as plataformas de áudio. O novo formato estreou na última quinta-feira, 23, com entrevista, café, e bate-papos muito gostosos. Agora o perfil da Cris e da Ju, assim como o arroba @mamilospod, vão ser integrados ao portfólio de redes sociais da Globo. Olha que maravilha. Então se você é de podcast raiz, tem o Mamilos em áudio, como sempre, disponível nas plataformas. E se você é de videocast, agora também tem um programa pra acompanhar. Parabéns pra Cris, parabéns pra Ju por 10 anos construindo pontes e fazendo um trabalho muito caprichoso que dá gosto de acompanhar. Link SOBRE LANÇAMENTOS: 12 - Na última segunda-feira foi ao ar o podcast "Hypezilla", apresentado pela Pri Ganiko, gerente de conteúdo do Jovem Nerd. O programa vai focar na cultura pop asiática, incluindo animes, doramas e mangás. Aliás, você sabia que durante a pandemia, o aumento no consumo de doramas e animes no Brasil cresceu? Pois é, agora as senhorinhas que antes viam novela mexicana, assistem romances coreanos no tablet enquanto fazem as atividades da casa. Se bem que "dorama" é a novelinha japonesa, e os coreanos não gostam muito que chamem as suas novelas de "dorama" também, mas isso é uma polêmica pra outra ocasião. O programa da Priscila também vai contar com a presença de convidados pra falar sobre as produções asiáticas. No primeiro episódio, inclusive, ela recebeu o Load pra falar sobre o anime Frieren e a Jornada para o Além. Novos episódios do Hypezilla vão ser lançados todas as segundas-feiras no aplicativo do Jovem Nerd e em todos os principais agregadores de podcasts. Link 13 - E a Roland lançou o GO:Podcast, um sistema integrado para transmissões ao vivo em dispositivos móveis iOS e Android. O sistema inclui um aplicativo de vídeo e um microfone condensador USB com quatro padrões polares. Ele foi desenvolvido especialmente para criadores de conteúdo, pra facilitar a criação de transmissões de alta qualidade. O GO:Podcast oferece suporte a várias configurações de vídeo e opções de padrão polar no microfone, o que permite ao usuário adaptar o equipamento pra diferentes necessidades de gravação. O microfone incluído pode ser conectado diretamente em smartphones pela conexão USB-C, e o aplicativo integrado já abre direto no YouTube, Twitch, Facebook e outras plataformas de streaming. O valor de compra do GO:Podcast ainda não foi divulgado. Link RECOMENDAÇÃO NACIONAL: 14 - E a nossa recomendação nacional dessa semana vai pro podcast Peraí, Amiga! Se você ainda não conhece, o Peraí, amiga! é um podcast super descontraído comandado pelas incríveis hosts Ane Vaz e Fey Marques. O programa já está no ar desde janeiro e trás episódios semanais repletos de conversas genuínas sobre a vida, maternidade, amizade, empreendedorismo e saúde. O programa é editado pela minha empresa, a Rádiofobia Podcast e Multimídia, e a gente tem trabalhado na produção com muito carinho pelo projeto da Ane e da Fey. O Peraí, Amiga! vai ao ar todas as quintas-feiras nos principais agregadores de podcast, num encontro semanal que, como toda conversa honesta entre amigas queridas, é capaz tanto de te fazer rir, quanto de te fazer chorar. Nenhum tópico é clichê ou tabu demais para essa dupla dinâmica. Então não deixa de conferir o Peraí, Amiga!, o podcast pra você que sabe o que é ser interrompida, assina o programa no seu agregador de podcasts preferidos, porque você com certeza não vai se arrepender. Link E assim a gente fecha esta décima quinta edição do Pod Notícias que hoje foi excepcionalmente gravada dentro do meu carro em São José dos Campos. Se você duvida, vai ter um link pra você ver o vídeo que eu postei lá no Instagram dos bastidores dessa gravação. Acesse podnoticias.com.br para ter acesso à transcrição e os links das fontes de todas as notícias deste episódio! Acompanhe o Pod Notícias diariamente:- Page do Linkedin- Instagram- Canal público do Telegram Ouça o Pod Notícias nos principais agregadores:- Spotify- Apple Podcasts- Deezer- Amazon Music- PocketCasts O Pod Notícias é uma produção original da Rádiofobia Podcast e Multimídia e publicado pela Rádiofobia Podcast Network, e conta com as colaborações de:- Camila Nogueira - arte- Eduardo Sierra - edição- Lana Távora - pesquisa, pauta e redação final- Leo Lopes - direção geral e apresentação- Thiago Miro - pesquisa Publicidade:Entre em contato e saiba como anunciar sua marca, produto ou serviço no Pod Notícias.See omnystudio.com/listener for privacy information.
Entérate de lo que está cambiando el podcasting y el marketing digital:-Analizan cómo ha impactado la industria del podcasting en la radio tradicional.-Actores de voz en off demandan a Lovo por usar sus voces sin consentimiento.-Edison Research publicó los resultados de un nuevo estudio, The Podcast Consumer 2024.-Las nuevas herramientas de IA de Google, podrían tener un impacto significativo en el panorama digital.-RTVE Audio estrena “Infierno de plata”, el spin-off del documental “Lucía en la telaraña”.Pódcast recomendadoComo resolver tus problemas de pareja. Presentado por la psicóloga, Mercedes Cobo, en cada episodio ofrece consejos y orientación para resolver cualquier situación que te preocupe y esté relacionada con tu vida sentimental y autoestima.Patrocinadores: ¡Comienza, crece, sigue y gana con tu podcast en un solo lugar! Descubre la forma más fácil de iniciar, hacer crecer, rastrear y monetizar tu contenido con RSS.com.Escucha Pioneros for life, un pódcast de Juanma Ortega, producido por José Antonio Gelado para Adio.fm.Entérate, en solo cinco minutos, sobre las noticias, herramientas, tips y recursos que te ayudarán a crear un pódcast genial y exitoso. Subscríbete a la “newsletter “ de Via Podcast.
Consumer Reports and Breakthrough Energy recently put numbers on the social cost of carbon, calculating the cost for an American child born in 2024 due to climate change. They found that an American child will face $500,000 and a million dollars in higher cost of living and reduced income during their lifetime as the planet warms, life and food supplies are disrupted, and returns on investments fall. Consumer Reports' Senior Policy Analyst for Transportation and Energy Chris Harto, who led the research work for the nonprofit magazine, joins the conversation to discuss the economic consequences of a warming planet. Chris discusses the findings and shares Consumer Reports' climate action services, and tips on how to reduce today's impact from home energy and commuting to help relieve our children and their descendants of the burden of climate change. ''The social cost of carbon typically described in the aggregate, as representing trillions of dollars in added cost of living for future generations. The Biden administration pegs the social cost of carbon to a ton of emissions, currently pricing the future cost at $51 per ton of CO2 emitted today; more than ten times higher than the Trump era's $5 per ton estimate but far below science based estimates of $185 per ton, according to researchers at the University of California, Berkeley and Resources for the Future. So, It's hard to imagine the actual impact on us, or our grandchildren. The article, Climate Change Could Cost Each American Born Today $500,000, is available at https://www.consumerreports.org/home-garden/climate-change/the-per-person-financial-cost-of-climate-change-a6081217358/
RenMac discusses how the FDIC fallout may play out next week, the improvement in small banks, the consumer credit conundrum, the short rate risk/reward scenario, and the consumer momentum in China.
In today's episode, Tyler Herriage takes us through the market's performance in the first trading week of the year, the unexpected strength of the December jobs report, and its impact on market sentiment. Tyler also covers insights into consumer strength, interest rates, and sector performance. Tune in to discover key takeaways for investors.
Here's what you need to know from this week in the business of podcasting: Study Looks into Podcast Listener's Consumer VerticalsSuper Bowl 54 Ad Space is Hot, As Are Sports Podcastsebiquity: 60% of Brands to Increase 2024 Ad BudgetsQ3 Podcast Earnings RoundupQuick HitsWhile they may not be top story material, the articles below from this week are definitely worth your time:Making The Case for Podcasting by Tom Webster. Tom tackles the ever-present problem of making an appealing pitch for podcasts to non-listeners.Integration Powerhouse: Podbean and Descript Simplify Podcast Publishing. Next Thursday, November 16th, Podbean and Descript will host a free hour-long webinar.Podcasters Can Better Connect to Their Audiences With the Insights From Our Latest Fan Study. The study includes findings about the busiest time of day for podcast listening, and the efficacy of cross-podcast promotion. Adaptive Podcasting - open source release. The BBC's Research and Development has published research and an open-source tool investigating the concept of dynamically-built podcast episodes based on listener data.
Here's what you need to know from this week in the business of podcasting: Study Looks into Podcast Listener's Consumer VerticalsSuper Bowl 54 Ad Space is Hot, As Are Sports Podcastsebiquity: 60% of Brands to Increase 2024 Ad BudgetsQ3 Podcast Earnings RoundupQuick HitsWhile they may not be top story material, the articles below from this week are definitely worth your time:Making The Case for Podcasting by Tom Webster. Tom tackles the ever-present problem of making an appealing pitch for podcasts to non-listeners.Integration Powerhouse: Podbean and Descript Simplify Podcast Publishing. Next Thursday, November 16th, Podbean and Descript will host a free hour-long webinar.Podcasters Can Better Connect to Their Audiences With the Insights From Our Latest Fan Study. The study includes findings about the busiest time of day for podcast listening, and the efficacy of cross-podcast promotion. Adaptive Podcasting - open source release. The BBC's Research and Development has published research and an open-source tool investigating the concept of dynamically-built podcast episodes based on listener data.
Welcome to the hottest part of Summer, when the heat and smoke season may have you looking at your yard and thinking that it's time to upgrade from gas lawn equipment to electric, or to go back to manual tools. Tobie Stanger, a senior editor at Consumer Reports, joins the conversation to talk about the independent, nonprofit product review site's decision to endorse electric lawn equipment, especially for smaller lawns. According to the National Resources Defense Council, gas mowers, edgers, trimmers, and blowers are noisy, and their two-stroke engines pollute 20 to 300 times more than a car per hour of operation. A 2011 Environmental Protection Agency report concluded that gas lawn equipment emits large amounts of three volatile organic compounds that are known carcinogens, Benzene, 1,3 butadiene, and formaldehyde. The environment and our neighborhoods would be better off without gas-powered lawn equipment.Tobie has covered appliances, generators, lawnmowers, and much more for more than 30 years and is one of the most tuned-in observers of the electrification of consumer products. We'll find out why Consumer Reports concludes that gas yard equipment still has the advantage in some cases and explore the key features and functionality to look for when choosing electric alternatives to polluting gas equipment. Check out the electric yard equipment brands she discusses when shopping, including Ryobi, Kobalt, Stihl, Greenworks, Husquarvana, and eGo.To find a collection of Consumer Reports reviews of electric lawn tools, visit Gas Vs. Electric Lawn Mower: Which is Better? (membership is required to see product ratings).
Under a new CEO and with peak-pandemic receding farther into the background, the Consumer Brands Association is “going back to the future” to focus on core values that, while still priorities in recent years, took a backseat during the chaos of COVID and rising geo-political tensions.
11th May, 2023 - At a time when the “consumer welfare” standard seems to be under attack in the competition law and policy world, Assimakis Komninos contributes to the debate with an article on how the case law of the Court of Justice of the European Union has viewed that standard over the years. While the Europeans observe the heated discussions in the US, Komninos asks himself: (i) if the Europeans are embracing a wrong dogma that has fallen out of favor in its birthplace? and (ii) if this latest embracement of consumer welfare by the EU Courts, is an anachronism? Komninos says the increasing references to consumer welfare, which is a relatively recent phenomenon, have to be seen in the context of the EU case law becoming less formalistic and more attuned to economics, and to developing clear theories of harm which are based on effects as opposed to form. Appropriately, Makis' article titles: “‘Consumer Welfare' and EU Courts: An Unexpected Refuge for a Persecuted Concept?”, which appears as a contribution to a book edited by Oles Andriychuk to honor the 25th anniversary of the book “Antitrust and the Bounds of Power” by Giuliano Amato. Makis Komninos is a Partner at the Brussels office of White & Case LLP. He has acted or been part of a number of landmark cases before the European Courts and the European Commission, national competition authorities, national courts and arbitration tribunals. Makis was a Commissioner and Member of the Board of the Hellenic Competition Commission (HCC) between 2009 and 2011. He is currently a visiting fellow of the Centre for Law and Governance in Europe at University College London (UCL), and a member of the Executive Committee of the Global Competition Law Centre (GCLC) at the College of Europe. He is a prolific writer on legal matters and often gives speeches and seminars on EU law, an NGA to the International Competition Network (ICN), as well as a Member of the International Advisory Board of the IDC - Instituto de Derecho de la Competencia.
J&E discuss Scandoval
Episode 102 The 167 Podcast - Consumer Christianity by The Porch Community Church
Nike, Coca-Cola, and American Airlines are just a few of the companies Consumers' Research is targeting over their woke business practices. Consumers' Research, an educational organization seeking to highlight issues concerning to consumers, now has a new target: American investment firm BlackRock and their ties to the Chinese Communist Party. “Where [is BlackRock] investing your […]
On today's episode we talk with Consumers Energy President & CEO, Garrick Rochow. In 2018 Consumers Energy, made a major timeline change, taking 15 years off their own deadline in their Clean Energy initiative - they saw an opportunity to lead in the energy industry, increase energy reliability, increase cost savings for their customers, and working with coworkers and the communities to ensure these transformations are supported and beneficial
Finance Flash Go | Create and Grow Wealth | Lessons, Tips, and Strategy
Today on the Finance Flash Go! podcast, I'll share why consumer debt is a true financial emergency! Please enjoy the Finance Flash Go podcast! We plan to release a new episode every weekday answering important finance questions. If you ever want to submit a question to our podcast, send an e-mail to financeflashgo@gmail.com, and please be sure to check out Jordan Frey's blog prudentplasticsurgeon.com where he gives great financial advice. A brief disclaimer, while we are providing knowledge and awareness around financial topics in this show, we are not held responsible for any financial decisions you choose to make in response to the podcast. We hope to provide accurate information in regards to money and different methods of wealth creation, but it is always the learner's responsibility to due their due diligence before making important financial decisions. We hope you enjoy the show and thanks for tuning in, and if you like the podcast please subscribe, share, and leave us a review on the podcasting platform of your choice!
The pandemic's impact on frontline workers, including farmers and food manufacturers, paired with recent high profile social justice movements and spectacular displays of climate change over the past 18 months is spurring more consumers to look for and buy products ethically certified by independent third-parties, such as Fairtrade America.
Ever since The Coca-Cola Co. offered the first coupon in 1887 for a free glass of Coke at “any dispenser of genuine Coca-Cola,” coupons have helped manufacturers drive sales, stores generated foot traffic and both build loyalty -- but pandemic-related shifts in where and how consumers shop and the economic fallout of lockdowns has changed how brands, stores and shoppers engage with coupons.
The long-awaited end of the pandemic may be nearing in the US as vaccine distribution expands and new government guidance rolls back some mask and social distancing requirements, but for the CPG industry, some of the challenges that arose and accelerated in the past 15 months will linger long after the threat of COVID-19 unless stakeholders work together
After a surge of consumer trust in the food and beverage industry during the early days of the pandemic when stakeholders risked their health to keep store shelves stocked and supply chains moving, consumer trust in the industry globally fell a staggering 12 points over the remainder of 2020, according to the 2021 Global Edelman Trust Barometer for Food and Beverage released last week.
In this episode, we talk with TOM WEBSTER, who is the Sr. VP of Edison Research, a custom market research company best known as the sole providers of exit polling data during US elections for all the major news networks.THOUGHT #1Figure Out What People are Good At, Have Them Do That Thing, and You Will Be SuccessfulTHOUGHT #2You Have to Lift a Person Up Before You Can Really Put Them in Their Place - Criss JamiCONNECT:Website: EdisonResearch.comWebsite: TomWebster.Substack.comPodcast: The FreenoterAuthor: The Infinite DialAuthor: The Social HabitAuthor: The Smart Audio ReportAuthor: The Podcast ConsumerTwitter: @Webby2001BRAND & RESOURCE MENTIONS:"Help" - (The Beatles) - YoutubeGirl Scout Cookies - Girlscouts.orgTamsen Webster - TamsenWebster.comEdison Research - EdisonResearch.comTom Jones - TomJones.comPaula Abdul - PaulaAbdul.comFrank Cody - FrankCody.comMarcus Buckingham (First, Discover Your Strengths) - Amazon.comGallup - Gallup.comBruce Weigel (Poet) - PoetryFoundation.orgJedi Mind Trick (Star Wars) - Starwars.comStar Wars: The Clone Wars - Starwars.comThe Social Dilemma (Netflix Documentary) - Netflix.comTeresa Miles (Womens Center of Jacksonville) - LinkedinThe Infinite Dial - EdisonResearch.comBon Jovi - BonJovi.comCNN - CNN.comBudweiser - Budweiser.comCriss Jami - CrissJami.wixsite.comIsland Of Misfit Toys - Wikipedia.orgMarketplace (American Public Media) - Marketplace.orgPaper Mill Industry - Wikipedia.orgWorld War II - History.comGerrymandering - Wikipedia.comJalen Rose - JalenRose.comHard Rock International – HardRock.comThoughts That Rock – ThoughtsThatRock.comCertified Rock Star - CertifiedRockStar.comLeadership That Rocks: Take Your Brand's Culture to Eleven and Amp Up Results (Jim Knight) - LeadershipThatRocksBook.comCulture That Rocks: How to Revolutionize Your Company’s Culture (Jim Knight) – CultureThatRocks.comBlack Sheep: Unleash the Extraordinary, Awe-Inspiring, Undiscovered You (Brant Menswar) - FindYourBlackSheep.comRock ‘n Roll With It: Overcoming the Challenge of Change (Brant Menswar) – RocknRollWithIt.comCannonball Kids’ cancer – CannonballKidscancer.orgBig Kettle Drum - BigKettleDrum.comSpectacle Photography (Show/Website Photos) – SpectaclePhoto.comJeffrey Todd “JT” Keel (Show Music) - JT KeelTOM WEBSTER'S BIO:Tom Webster is Senior Vice President of Edison Research, a custom market research company best known as the sole providers of exit polling data during US elections for all the major news networks. He has over 20 years of experience researching consumer usage of technology, new media, and social networking, and is a frequent keynote speaker on consumer behavior and data.Webster is the principal author of a number of widely-cited studies, including The Podcast Consumer series, The Smart Audio Report, The Social Habit, and is the co-author of The Infinite Dial, America's longest running research series on digital media consumption. Webster also has a deep background in both media and entertainment research, and has conducted the largest-ever segmentation study of music and lifestyle preference in UK history. He has shared a martini with Tom Jones, shown Paula Abdul a bad card trick, and can unfailingly recommend music to you better than Pandora.Tom is also the co-host of the podcast, The Freenoter, along with his wife Tamsen, where they share thoughts, insights, best practices and pros & cons of speaking for free.
Episode 11. Standards are everywhere, making consumers’ lives safer, fairer and easier. Whether we're using a mobile phone, shopping online or travelling abroad, standards behind the scenes are setting good practice for organizations that make goods and provide services. In this episode we hear from Julie Hunter - an independent consultant specializing in consumer issues and CPIN Chair, and Liz Barclay - one of the country’s leading experts on consumer finance and BSI Consumer Forum Chair, about the importance of consumer representation in standards-making. The BSI EDUCATION PODCAST is hosted by Matthew Chiles - Educational Development Manager at BSI, and Alan Sellers - Senior Compliance Manager at Dyson and Chair of BSI’s Young Professionals Advisory Panel. For more information on the themes raised in this episode go to: www.bsigroup.com/consumers www.bsigroup.com/autumn-standards-conference-UK/ And for more information on BSI Education go to: www.bsigroup.com/education. Get in touch with the podcast at education@bsigroup.com and share us on social media using #bsiedpod.
How cliche is it to use your first episode of a new podcast to talk about podcasting? I'm not sure, but cliches have never stopped me before. Research/Links to Topics Discussed Make Use Of’s History of Podcasting: https://www.makeuseof.com/tag/the-evolution-of-the-podcast-how-a-medium-was-born-geek-history/ CNN Business: https://www.cnn.com/2019/02/06/media/spotify-gimlet-media-anchor-podcasting/index.html Edison Research’s Podcast Consumer 2019: https://web.archive.org/web/20191126171833/https://www.edisonresearch.com/the-podcast-consumer-2019/ Edison Research’s Podcast Consumer 2019 Slideshare: https://www.slideshare.net/webby2001/edison-research-podcast-consumer-2019 How It Feels to Listen to Podcasts: https://knowyourmeme.com/photos/1273792-me-irl Besties on SSX (34:30 for argument about if a dad passes): https://www.polygon.com/gaming/2012/3/2/2840296/the-besties-podcast-ii James and Erin: Unabashedly Obsessed: https://podcasts.apple.com/us/podcast/unabashedly-obsessed/id1109877031 Newsies Minute: http://link.chtbl.com/NewsiesMinute Crossroads Minute: https://plinkhq.com/i/1493299437?to=page Stool Pigeons: http://www.stoolpigeonspodcast.com/ Your Fave is Problematic: https://yourfaveisproblematic.libsyn.com/ Audacity: https://www.audacityteam.org/ Art The podcast art was created by Kreativjohn. Find his portfolio at https://dribbble.com/Kreadivjohn. You can contact him on Reddit at u/Kreadiv01, and email him at lakanchroma@gmail.com. Music Something Elated by Broke for Free Link: Something Elated by Broke for Free at the Free Music Archive License: https://creativecommons.org/licenses/by/3.0/us/ Deep Relaxation Preview by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/5726-deep-relaxation-preview License: http://creativecommons.org/licenses/by/4.0/ Podcast Links Twitter: @myownsoapboxpod Email: myownsoapboxpod@gmail.com
The None of Our Businesses crew discuss the biggest decline in consumer prices since 2008. Price decline: Roundtable discussion from None of Our Businesses Episode 27
This week: Terry Lawler, fabric development manager for Naia at Eastman, discusses what the coronavirus pandemic has meant for the apparel sector, and the innovations required to meet the resulting change in consumer habits. She outlines what brands should consider doing to rethink sourcing policies to enable more sustainable supply chains. Plus: latest Global Forest Watch report, Ikea doubles down on circularity with Ellen MacArthur Foundation, and dangers of microplastics from tyres revealed, in the news roundup. Hosted by Ian Welsh
The consumer packaged goods industry may be composed of diverse companies offering disparate products ranging from toothpaste to pet food to canned soup, but a recent survey conducted by the Consumer Brands Association reveals 86% of CPG leaders place the consumer at the center of their worlds, and as such they share many of the same fears and challenges.
The consumer packaged goods industry may be composed of diverse companies offering disparate products ranging from toothpaste to pet food to canned soup, but a recent survey conducted by the Consumer Brands Association reveals 86% of CPG leaders place the consumer at the center of their worlds, and as such they share many of the same fears and challenges.
This week Laura speaks with Clint Walenciak, Director of Packing at Certified Angus Beef. They touch on high quality beef, consumer demand for beef, specialty product, CAB in 2020, and much more!
Sometimes you're a social media grandma. And that's okay. Like everything with Hug House, our first step in finalizing our social media strategy was to identify our shortcomings and reach out for help--and then the second was all organization. We promise, running your socials doesn't have to be as scary as it seems. Read the Edison Research’s 2019 “The Podcast Consumer” report here About Scoring Magic - Scoring Magic is presented by Hug House Productions. You can support us for behind-the-scenes details and early previews of upcoming projects on Patreon.Support Scoring Magic by donating to the tip jar: https://tips.pinecast.com/jar/scoring-magicCredits: - "Budding," "The Gold Lining," "And Add" by Broke for Free Licensed under Creative Commons: By Attribution 3.0 License http://creativecommons.org/licenses/by/3.0/ - "Pamgaea" by Kevin MacLeod Licensed under Creative Commons: By Attribution 3.0 License http://creativecommons.org/licenses/by/3.0/Support Scoring Magic by donating to their Tip Jar: https://tips.pinecast.com/jar/scoring-magicFind out more at https://scoring-magic.pinecast.co
Today we are talking with Danny Ozment, founder and producer at Emerald City Productions. Danny was on a path to becoming a conductor when his daughter's birth necessitated flexibility and a major change in priorities. Danny spent the first seven years in his new business focusing on a cappella given his 20-year music career as a singer and producer of choral music and contemporary a cappella. Being a fan of many podcasts, Danny started his own show and quickly began editing and producing podcasts for others. Do you think every nonprofit should have a podcast? Yes – anyone who has something to say should have a podcast. Most organizations are either developing or have developed content for marketing. Podcasting can be a way of saving time because you can record a podcast as if you were dictating notes to someone who was going to write a blog post or article. And then you transcribe it and then you or your support staff can generate the necessary blog articles or quotes for social media. Podcasts are the one form of new media where you can have a long-form, nuanced conversations and share stories. People who are listening to podcasts right now are lonely and starved for actual conversation. When they're stuck in their long commutes, their frustrating jobs, they want to connect with someone. Or, maybe they want to learn something while they are running or cleaning their house; podcasts are the way to do that. The podcast host then becomes their friend or the expert/authority on a topic after a few episodes. Nonprofits have an expertise in an area and podcasts are how they can share that content. Right now, there are more than 50% of Americans who listen to podcasts on a weekly basis and that number continues to steadily increase. 90% of podcast listeners consume at least half or more than half of an episode. These people are giving you much more attention than blogs or videos, even more so than social media posts. Traditionally, podcasts start out establishing the pillars or core values or the cause they are focusing on. Once you've established that evergreen content, it's a good idea to bring in other experts – from other organizations, other people from within your organization, people from around the world who can support what you're saying because then the people listening to you realize that you really do know what you are talking about. You also need to think about your audience. I have clients who will interview an audience member and do a live coaching. Or they will do a focus group and ask a lot of questions. If someone wants to start a podcast, what is the first thing they need to know? You have to have the desire to improve communication between you and your community (your cause). You need a USB microphone – the one I love is the Audio-Technica ATR2100 – since it's a USB mic, you can plug it right into your computer and start recording. To record, you can use QuickTime, Garage Band, or Audacity for PC and then all you need after that is a hosting solution; companies like Libsyn, Blubrry, or Podbean take your file and spread it to the rest of the world. What are you seeing nonprofits do well that you think others should replicate? They stay on mission. They have a reason they exist. Strong nonprofit game right now is hosting events that engage the community and really fit people. What have you seen that's not working? The number one complaint I hear out of the nonprofit world is we never have enough staff; the whole staff is overworked and underpaid. Nonprofits don't outsource enough. For example, if a nonprofit is wanting to start a podcast, though it's not hard work, it's a lot of work because it's a long play – it could take six months to a year. Consistency is key – if you are going to podcast once a week or once a month, then you have to stick to that schedule. What my company, Emerald City Productions, does is produce podcasts for businesses. On the business' end, they record into a mic and then we handle everything else from the tech side to show notes to content for blogs and/or social media posts. This is what I see nonprofits not doing well, which is taking advantage of the contract help that's out there. Are there any resources you would recommend? If you're thinking about a podcast, my podcast is a great place to start it's called Podcast Strategies and people can find it wherever they get their podcasts. If you are a LinkedIn Learning member, I have an A-Z course called Producing Podcasts and it covers everything from how to choose the audience you're speaking to, here's how to choose your title or format, here's what you do to create the artwork, etc. For more research on podcasting, Edison Research released The Podcast Consumer 2019. What does freedom mean to you? Freedom to me means having the time to develop new ideas and concepts in my business and organization without having to worry about managing the machine that is the day to day of running the organization. For Danny's podcast, please go to dannyozment.com. Want to work with Danny? Set up a discovery call here, emeraldcitypro.com/call. For more information about Mary Valloni, visit maryvalloni.com and to download our free Fundraising Freedom Roadmap, go to maryvalloni.com/roadmap. Interested in joining the Nonprofit Executive Club? Check out nonprofitexecutiveclub.com
Today we are talking with Danny Ozment, founder and producer at Emerald City Productions. Danny was on a path to becoming a conductor when his daughter’s birth necessitated flexibility and a major change in priorities. Danny spent the first seven years in his new business focusing on a cappella given his 20-year music career as a singer and producer of choral music and contemporary a cappella. Being a fan of many podcasts, Danny started his own show and quickly began editing and producing podcasts for others. Do you think every nonprofit should have a podcast? Yes – anyone who has something to say should have a podcast. Most organizations are either developing or have developed content for marketing. Podcasting can be a way of saving time because you can record a podcast as if you were dictating notes to someone who was going to write a blog post or article. And then you transcribe it and then you or your support staff can generate the necessary blog articles or quotes for social media. Podcasts are the one form of new media where you can have a long-form, nuanced conversations and share stories. People who are listening to podcasts right now are lonely and starved for actual conversation. When they’re stuck in their long commutes, their frustrating jobs, they want to connect with someone. Or, maybe they want to learn something while they are running or cleaning their house; podcasts are the way to do that. The podcast host then becomes their friend or the expert/authority on a topic after a few episodes. Nonprofits have an expertise in an area and podcasts are how they can share that content. Right now, there are more than 50% of Americans who listen to podcasts on a weekly basis and that number continues to steadily increase. 90% of podcast listeners consume at least half or more than half of an episode. These people are giving you much more attention than blogs or videos, even more so than social media posts. Traditionally, podcasts start out establishing the pillars or core values or the cause they are focusing on. Once you’ve established that evergreen content, it’s a good idea to bring in other experts – from other organizations, other people from within your organization, people from around the world who can support what you’re saying because then the people listening to you realize that you really do know what you are talking about. You also need to think about your audience. I have clients who will interview an audience member and do a live coaching. Or they will do a focus group and ask a lot of questions. If someone wants to start a podcast, what is the first thing they need to know? You have to have the desire to improve communication between you and your community (your cause). You need a USB microphone – the one I love is the Audio-Technica ATR2100 – since it’s a USB mic, you can plug it right into your computer and start recording. To record, you can use QuickTime, Garage Band, or Audacity for PC and then all you need after that is a hosting solution; companies like Libsyn, Blubrry, or Podbean take your file and spread it to the rest of the world. What are you seeing nonprofits do well that you think others should replicate? They stay on mission. They have a reason they exist. Strong nonprofit game right now is hosting events that engage the community and really fit people. What have you seen that’s not working? The number one complaint I hear out of the nonprofit world is we never have enough staff; the whole staff is overworked and underpaid. Nonprofits don’t outsource enough. For example, if a nonprofit is wanting to start a podcast, though it’s not hard work, it’s a lot of work because it’s a long play – it could take six months to a year. Consistency is key – if you are going to podcast once a week or once a month, then you have to stick to that schedule. What my company, Emerald City Productions, does is produce podcasts for businesses. On the business’ end, they record into a mic and then we handle everything else from the tech side to show notes to content for blogs and/or social media posts. This is what I see nonprofits not doing well, which is taking advantage of the contract help that’s out there. Are there any resources you would recommend? If you’re thinking about a podcast, my podcast is a great place to start it’s called Podcast Strategies and people can find it wherever they get their podcasts. If you are a LinkedIn Learning member, I have an A-Z course called Producing Podcasts and it covers everything from how to choose the audience you’re speaking to, here’s how to choose your title or format, here’s what you do to create the artwork, etc. For more research on podcasting, Edison Research released The Podcast Consumer 2019. What does freedom mean to you? Freedom to me means having the time to develop new ideas and concepts in my business and organization without having to worry about managing the machine that is the day to day of running the organization. For Danny’s podcast, please go to dannyozment.com. Want to work with Danny? Set up a discovery call here, emeraldcitypro.com/call. For more information about Mary Valloni, visit maryvalloni.com and to download our free Fundraising Freedom Roadmap, go to maryvalloni.com/roadmap. Interested in joining the Nonprofit Executive Club? Check out nonprofitexecutiveclub.com
When I hear people ask podcasters what their proudest, most satisfying achievement has been in podcasting, they never say ‘money,’ or ‘popularity,’ or ‘I get to be the boss.’ They tell stories of listeners writing in to them thanking them for saving their lives. For helping them to feel less alone. For motivating them to try something new or to get out of a bad situation. People today feel more alone than ever. In fact, Yale Professor Laurie Santos, and host of the Happiness Lab podcast, says feelings of loneliness have doubled since the 1980s and that 60 percent of college students in the U.S. say they feel very lonely most of the time. The negative health consequences of this are equal to smoking 15 cigarettes a day! People are desperate for to feel part of something, and I believe that’s why they are flocking to podcasts. This year, 32 percent of Americans say they listen to podcasts monthly, up from 26 percent in 2018, the largest year-on-year jump since Edison Research started tracking this data. 22 percent listen weekly, up from 17 percent in 2018. This is the largest jump since Edison started putting out its Podcast Consumer study in 2013. We are so hungry for connection and podcasts are bringing us together. First through our shows themselves, then online communities, then meet ups and conferences in real life. There’s a real feeling of ‘we are in this together.’ Now is the perfect time to get into podcasting. We need your voice. Your voice will change the world. *** You're invited to join the Podcasting Step by Step Facebook Group! Also, visit sarahmikutel.com for more resources on how to podcast. Ready to start your own show? Download my free guide: “8 Mistakes New Podcasters Make and How to Fix Them.” Looking for a podcast media host? Use my Libsyn affiliate code POSTCARD to get the rest of this month for free and next month free. I’m your podcast launch consultant, Sarah Mikutel. If you’d like to learn more about me, you can check out my other podcast, Postcard Academy travel podcast. This travel podcast is for the ‘experiences not things’ kind of person who believes travel goes deeper than a fantastic meal (though that is pretty great). Every week, I interview people who packed up everything to start a new adventure in another part of the world. You’ll learn how they did it and get their best insider food and culture tips. Thank you so much for listening to Podcasting Step by Step. I know you’re busy and have many listening options, so it means a lot to me that you’re here. You are the best.
Digital Ad Market Update: 5/08 - 5/22 2019This week Joe is out of the studio and semi-replace by Producer Kyle. Matt and Kyle focus on the platforms instead of OTT!Articles mentioned:Facebook Surveys: http://bit.ly/2QncWQnInstagram Explore: http://bit.ly/2Qmwa8wSpotify Storyline: https://tcrn.ch/30QyuK6Spotify Voice: http://bit.ly/2Qu2YghAs promised the Edison Research! Please Please Please check these out. Th best digital and podcast research this year, so far.Podcast Consumer 2019: http://bit.ly/2W3WVEXThe Infinite Dial 2019: http://bit.ly/2M6CDGh
NotiPod Hoy con Aracely Rivera con Melvin Rivera Velázquez - Los retos de los muros de pago, distribución y exclusividad. - Spotify coloca capítulos sugeridos de podcasts en las listas de reproducción de música generadas algorítmicamente. - Edison Research ofrecerá análisis de mercado trimestrales en el informe ‘Podcast Consumer’. - Acast ha lanzado ‘Acast Access’ para la distribución de contenido de pago. - Los altavoces de Amazon y Google son una amenaza para Spotify. - ¿Sabes qué tipo de permisos le das a Patreon sobre tu contenido. ? - Nielsen da algunas claves sobre cómo se mide la publicidad en podcasts. - Alexa ya habla español en Estados Unidos. - Toyota ofrece modificaciones para Apple CarPlay y Amazon Alexa Connectivity en modelos selectos de 2018. - Rode PodMic, un micrófono perfecto para aspirantes a podcasters. - Podcast recomendado: 'Radio Fitness Revolucionario' conducido por Marcos Vázquez, un podcast semanal sobre temas de salud y fitness. También ofrece entrevistas con expertos.
We discuss the new Apple/iTunes podcast browser pages, having an audio player in your email, networks wanting all of your IP rights and our advice on what to do, what made Joe Rogan so successful, the Podcast Consumer data 2019 plus country and user agent stats! Audience feedback drives the show. We'd love for you to email us and keep the conversation going! Email thefeed@libsyn.com or call 412–573–1934. We'd love to hear from you! Quick Episode Summary :07 Intro 1:45 Audio Rockin' Libsyn Podcast: The Fit Mess Podcast 6:28 How you can be featured by Libsyn! 7:40 PROMO 1: Minor Murderers 8:10 Elsie and Rob Conversation Congrats to Elsie on successfully funding the She Podcasts conference at 200% Apple is changing the iTunes show URL's Does an Apple iTunes Preview page show in stats as browser? Help on naming your episodes when you want to do a series for your show Refresh feed - yes or no? 27:11 Voice feedback from Paul Colligan re: what Android tablet Elsie should get Colons causing issues for episode titles? Aweber has a cool audio embeddable option for sharing your show via email It seems that the MDrill cannot do a firmware update on a Mac and that is a big fail 40:26 PROMO 2: Unsupervised Podcast Some funkiness embedding a player to Squarespace Where have you been? The NY Times! 43:29 Voice feedback from Adam, a finalist of the Australian Podcast Awards! As a podcaster, there is NO reason to give up ALL of your IP rights Do not number your episode, episode 0 A two parter worst email of the week How did Joe Rogan become so successful? Rob has some answers Oh no! Apple Watch is not podcasting's stealth success story Discussing the data for The Podcast Consumer 2019 1:12:14 PROMO 3: Without Warning Stats! Country breakdowns, Spotify country breakdowns and user agents Featured Podcast Promos + Audio Audio Rockin' Libsyn Podcasts: The Fit Mess Podcast Promo 1: Minor Murderers Promo 2: Unsupervised Podcast Promo 3: Without Warning Paul Colligan from The Podcast Report Adam Ashton from What You Will Learn Thank you to Nick from MicMe for our awesome intro! Podcasting Articles and Links mentioned by Rob and Elsie Our SpeakPipe Feedback page! Leave us feedback :) She Podcast LIVE!!! Podcast & Carol & Ted & Alice How did The Joe Rogan Experience podcast become so successful? Apple Watch: Podcasting's Stealth Success Story the podcast consumer 2019 Blog: Where does the podcast boom go from here? MacVoices #19110: NAB - Libsyn Makes Your Podcast Available Everywhere 135- NAB show interviews with Rob Walch and Dave Jackson Where is Libsyn Going? (In Real Life) Proclaim 19 NAB in Las Vegas Outlier Conference in Austin Utah Podcast Summit Military Influencer Conference She Podcasts Conference HELP US SPREAD THE WORD! We'd love it if you could please share #TheFeed with your twitter followers. Click here to post a tweet! If you dug this episode head on over to Apple Podcasts and kindly leave us a rating, a review and subscribe! Ways to subscribe to The Feed: The Official Libsyn Podcast Click here to subscribe via Apple Podcasts Click here to subscribe via RSS You can also subscribe via Stitcher FEEDBACK + PROMOTION You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard. Download the FREE The Feed App for iOS and Android (you can send feedback straight from within the app) Call 412 573 1934 Email thefeed@libsyn.com Use our SpeakPipe Page!
We discuss the new Apple/iTunes podcast browser pages, having an audio player in your email, networks wanting all of your IP rights and our advice on what to do, what made Joe Rogan so successful, the Podcast Consumer data 2019 plus country and user agent stats! Audience feedback drives the show. We'd love for you to email us and keep the conversation going! Email thefeed@libsyn.com or call 412–573–1934. We'd love to hear from you! Quick Episode Summary :07 Intro 1:45 Audio Rockin' Libsyn Podcast: The Fit Mess Podcast 6:28 How you can be featured by Libsyn! 7:40 PROMO 1: Minor Murderers 8:10 Elsie and Rob Conversation Congrats to Elsie on successfully funding the She Podcasts conference at 200% Apple is changing the iTunes show URL's Does an Apple iTunes Preview page show in stats as browser? Help on naming your episodes when you want to do a series for your show Refresh feed - yes or no? 27:11 Voice feedback from Paul Colligan re: what Android tablet Elsie should get Colons causing issues for episode titles? Aweber has a cool audio embeddable option for sharing your show via email It seems that the MDrill cannot do a firmware update on a Mac and that is a big fail 40:26 PROMO 2: Unsupervised Podcast Some funkiness embedding a player to Squarespace Where have you been? The NY Times! 43:29 Voice feedback from Adam, a finalist of the Australian Podcast Awards! As a podcaster, there is NO reason to give up ALL of your IP rights Do not number your episode, episode 0 A two parter worst email of the week How did Joe Rogan become so successful? Rob has some answers Oh no! Apple Watch is not podcasting's stealth success story Discussing the data for The Podcast Consumer 2019 1:12:14 PROMO 3: Without Warning Stats! Country breakdowns, Spotify country breakdowns and user agents Featured Podcast Promos + Audio Audio Rockin' Libsyn Podcasts: The Fit Mess Podcast Promo 1: Minor Murderers Promo 2: Unsupervised Podcast Promo 3: Without Warning Paul Colligan from The Podcast Report Adam Ashton from What You Will Learn Thank you to Nick from MicMe for our awesome intro! Podcasting Articles and Links mentioned by Rob and Elsie Our SpeakPipe Feedback page! Leave us feedback :) She Podcast LIVE!!! Podcast & Carol & Ted & Alice How did The Joe Rogan Experience podcast become so successful? Apple Watch: Podcasting's Stealth Success Story the podcast consumer 2019 Blog: Where does the podcast boom go from here? MacVoices #19110: NAB - Libsyn Makes Your Podcast Available Everywhere 135- NAB show interviews with Rob Walch and Dave Jackson Where is Libsyn Going? (In Real Life) Proclaim 19 NAB in Las Vegas Outlier Conference in Austin Utah Podcast Summit Military Influencer Conference She Podcasts Conference HELP US SPREAD THE WORD! We'd love it if you could please share #TheFeed with your twitter followers. Click here to post a tweet! If you dug this episode head on over to Apple Podcasts and kindly leave us a rating, a review and subscribe! Ways to subscribe to The Feed: The Official Libsyn Podcast Click here to subscribe via Apple Podcasts Click here to subscribe via RSS You can also subscribe via Stitcher FEEDBACK + PROMOTION You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard. Download the FREE The Feed App for iOS and Android (you can send feedback straight from within the app) Call 412 573 1934 Email thefeed@libsyn.com Use our SpeakPipe Page!
Jennifer, Eric and Paul sit down to review the latest research on podcasts from the Infinite Dial and Podcast Consumer reports, which leads to consideration of the transition between analog and digital media, inspired by Vinylthon. From 78s to CDs, and music memories to smooth jazz, just how great is this episode? Ask Dr. Science. […] The post Podcast #189: No Locked Grooves for Podcasts appeared first on Radio Survivor.
The Podcast Consumer 2019 report from Edison and Triton Digital is out, with lots of podcasters & pundits gobbling up the data and interpreting the results. In this episode, I focus on the one slide from that report that holds the most significance to business-minded podcasters: The reasons and rationale of why people choose not to listen to podcasts. And keep in mind: while the majority of Americans have listened to a podcast episode at least once, a good chunk of people walking around out there never have. Which means a good chunk of your customers, mailing list members, or anyone else you want to listen also have some preconceived notions about podcasting that you need to break through. 75% of non-listeners say podcasting isn't for them. Just like coupons will never entice me to try out a Chinese Buffet, cajoling (begging) your mailing list to listen isn't helping. Time to play the features/benefits card. 51% of them say there's not enough time for them to listen to podcasts. So consider the length of your episodes. If that's fine, you need to help these people in your list understand that podcast listening isn't a zero-sum game 49% think there's nothing inside of podcasts that they can't get through other means. Are you using those other means -- social, emails, blog posts -- to demonstrate the unique value contained inside your episodes? Or are you just auto-Tweeting headlines and a subscribe link? That's not going to work for them. Speaking of that last one, I go into much more detail inside the episode, so give it a listen. (Though given the nature of the content of this show, it's probably immune to those reasons. Still, just in case...) This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Support this podcast
Jennifer, Eric and Paul sit down to review the latest research on podcasts from the Infinite Dial and Podcast Consumer reports, which leads to consideration of the transition between analog and digital media, inspired by Vinylthon. From 78s to CDs, and music memories to smooth jazz, just how great is this episode? Ask Dr. Science. […] The post Podcast #189: No Locked Grooves for Podcasts appeared first on Radio Survivor.
OMG Our Kickstarter was funded! And you get to hear exactly what happened as we funded it (we have video evidence.) We needed, we mean absolutely NEEDED to thank all of the amazing people that supported the success of our Kickstarter. We did not do it alone. Oh no we did not! And we are deeply thankful. We also cover the latest in podcasting news (surprise!) the new Apple Podcasts web pages, the Stitcher Breakthrough Fellowship and the Podcast Consumer 2019 report! HAVE YOU GOTTEN YOUR TICKET YET FOR THE SHE PODCASTS LIVE EXPERIENCE? WHAT ARE YOU WAITING FOR??? Join the She Podcasts Super Squad for exclusive coaching and attention to you from Jess and Elsie for only $5 a month! Send us your feedback, email feedback@shepodcasts.com! We can’t wait to hear from you! Episode Recap: length 53:42 We were in separate places when we found out we funded the She Podcasts Conference! Jess begins all the thank you’s all around! Yay Chris Krimitsos! And y’all men can come Even more love for the insane amount of people that supported us. THANK YOU!!! A big of behind the scenes of what Jess is doing to prepare It was not easy for Jess to ask for money but stepping out of comfort zones FTW! Elsie dives into thanking all of the peeps she’s super thankful for! 20:45 NEWS Apple Podcasts released an updated web interface Elsie drives home the fact that you need to change using iTunes to Apple Podcasts, especially for podcast consultants! Another opportunity for diverse underrepresented voices in podcasting! This time via Stitcher Breaking down the Podcaster Consumer like only Jess and Elsie can Elsie goes off on making sure podcasters educate their people and the difference between marketing pros and people who really know how to mobilize people to become listeners The most hilarious thing that Jess finds about The Podcast Consumer One last thing! Buy your ticket to She Podcasts Live! Links! Chris Krimitsos from Podfest Jess on the New Media Show talking about She Podcasts Live! Inside Podcasting Podnews Podcast Business Journal Join Katie Krimitsos’s Biz Women Rock Group - to see our interview in there! Apple Podcasts now supports web playback, episode pages, more Stitcher Breakthrough Fellowship The Podcaster Consumer 2019 She Podcasts thank-you to our Sponsors! Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT! For $5 per month get exclusive access to coaching with Jess and Elsie Get special time with Jess and Elsie weekly over in the She Podcasts Supersquad! All you need to do is to sign up to be a $5 per month Patreon. We are waaaaaay worth more than a cup of coffee. Patreon Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love! If this episode got you all fired up, head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Ways to subscribe to She Podcasts! Click here to subscribe via Apple Podcasts Click here to subscribe via RSS You can also subscribe via Stitcher Feedback + Promotion for Women Podcasters You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com
Tonight we recap and review the Podcast Consumer 2019 report from Triton Digital and Edison Research. As usual, the numbers continue to move in the right direction and the market for consumers is growing. There were some other really interesting numbers about how we listen to podcasts, why we listen to podcasts, how we discover podcasts, and what is holding people back. It's a very comprehensive report and presentation that we encourage you to check out. We also take a quick look at some stories out of the Podcast Business Journal about YouTube being the number 1 place for podcast consumption. Tom feels vindicated, Mathew still has his reservations.
70% of podcast consumers are doing nothing else when listening to podcasts, according to the data Visit https://podnews.net/update/podcast-consumer-19 for all the links, and to subscribe.
Odcinek 6Audiogram dla podkastówhttps://radiogram.pl/6W tym odcinku:Przypominam że do 14 kwietnia można zgłaszać się do Google Podcasters Creator Programhttps://googlecp.prx.org/- Google przygotowuje statystyki dla podkasterówhttps://twitter.com/Podnews/status/1112711951849848832- RAJAR opublikował statystyki słuchania podkastówhttps://www.rajar.co.uk/docs/news/MIDAS_Winter_2018_final.pdf- “The Podcast Consumer 2019” od Edison research.https://register.gotowebinar.com/register/7718884286013683981- Dzielenie się podkastami na Instagramie i Snapchathttps://medium.com/anchor/share-podcast-episodes-more-easily-with-anchors-new-snapchat-integration-cff3fa4f1a9a- Audiogram dla podkastówhttps://getaudiogram.com/https://www.headliner.app/https://www.turn.audio/http://soniccandle.sourceforge.net/https://sproutsocial.com/insights/social-media-video-specs-guide/Radiogram poleca.PL:Podkast Gra o Tron od TokFm. Wystartował 25 marca. Nowe odcinki co poniedziałek.https://audycje.tokfm.pl/audycja/275,Gra-o-tron-podcastJak powstała kawiarnia #tag miejsce gdzie możesz nagrywać swój podkast.Rozmowa z Moniką Głuchowską i Mateuszem Kwiatkowskim - założycielami.https://mambiznes.pl/wlasny-biznes/zainwestowali-400-tys-zl-stworzyli-lokal-m-in-dla-youtuberow-91035Test mikrofonu HyperX Quadcast przygotowany przez benchmark.plhttp://www.benchmark.pl/testy_i_recenzje/hyperx-quadcast-test.htmlANG:Czy można zrobić thriller (kryminał) o przyrodzie? BBC zrobiło. Forest 404.https://pca.st/vX6jSpreaker uruchomił możliwość dodawania reklam do podkastów na Spotifyhttps://blog.spreaker.com/podcast-monetization-program-launches-on-spotify/4 Effective Metrics For Measuring Podcast Advertising - Kat Sherekohttps://www.portent.com/blog/internet-marketing/effective-metrics-for-measuring-podcast-advertising.htmWszystkie odnośniki wspomniane wcześniej znajdziecie na stronie odcinka, jak również w notatkach.Jeśli podobał ci się ten odcinek zapraszam do subskrybowania. Wejdź na stronę radiogram.pl tam znajdziesz informacje jak to zrobić.Tam również są adresy do FB i TTRadiogram jest na Google Podcasts, Spotify i iTunes.Moje # to #radiogrampl #podkastypl #podwiadomosci #radiogrampolecaNajłatwiej skontaktujesz się ze mną poprzez email radiogrampl@gmail.comMiłego podkastowania i do usłyszenia za tydzień.
After taking a slight hit in 2017 compared to 2016, consumer satisfaction with the food and beverage industry rebounded in 2018 as companies delivered innovative products that both surprised and delighted consumers and met their demands for healthy options.
After taking a slight hit in 2017 compared to 2016, consumer satisfaction with the food and beverage industry rebounded in 2018 as companies delivered innovative products that both surprised and delighted consumers and met their demands for healthy options.
In this podcast interview at SupplySide West, Brian Wommack of the Council for Responsible Nutrition discusses findings of a survey that highlight consumers’ growing confidence in, and demand for, dietary supplements.
19% of adults are weekly podcast listeners in Canada. Visit https://podnews.net/update/podcast-consumer-canada for the story links in full, and to get our daily newsletter.
According to Edison Research’s The Podcast Consumer 2018, monthly podcast listeners in America alone grew from 24% to 26% year over year. Yes, it may seem a small change BUT that’s a very significant number we’re looking at. To help you be in-the-know with this growing trend, I chat with Laura Peterson, the host of the popular Copy That Pops Podcast. Learn from Laura and I as we discuss all about podcasting – the benefits of it to your business, how it creates an impact, how to connect to future guests, and how to be efficient when doing it. Laura emphasizes on how is podcasting lately the go-to for thought leaders, entrepreneurs, and business owners to make sure their message is getting heard by their target audience. This episode is exactly what you need to know how to start leveraging podcasts to grow your business. For full show notes and links, visit: https://samanthariley.global/podcast/17/
According to Edison Research's The Podcast Consumer 2018, monthly podcast listeners in America alone grew from 24% to 26% year over year. Yes, it may seem a small change BUT that's a very significant number we're looking at. To help you be...
Podcast Strategies for Growing Your Business, Community, and Influence While Profiting
Podcast listeners are absolutely, hands-down, a desirable demographic for your business. Here are some stats: 48 million Americans listen to podcasts weekly and subscribe to six shows, consuming 7 episodes per week. And get this, 87% of podcast listeners listen to more than half or all of each episode. This means you have a ready and willing audience right at your fingertips. The stats relating to podcast listener reactions is equally eye-opening! I go into several more podcast listening stats in this episode. In this episode, I share: Why the average podcast listener is a desirable demographic Interesting stats from Edison 2017 Podcast Consumer report and 2018 Infinite Dial reports All of the statistics I mention demonstrate why a podcast listener is desirable demographic and a significant reason as to why you should be podcasting. Links mentioned in this episode: http://www.edisonresearch.com/infinite-dial-2018/ http://www.edisonresearch.com/the-podcast-consumer-2017/ http://www.edisonresearch.com/podcast-consumer-2018/ Grab a free copy of The Ultimate Podcast Launch Formula at DannyOzment.com/podcast-launch-formula
Visit https://podnews.net/update/edison-research-podcast-consumer-2018 for the story links in full, and to get our daily newsletter.
We made it to Episode 10, y’all! That’s a wrap on Season 1! Who better to close out our first season than an engineer, entrepreneur, and general superstar we’ve loved for, like, a full decade? Yep, our guest today is Leah Culver, the co-founder and CTO of Breaker, a social podcast app that we’ve all just started using (if you have an iPhone, check it out. Android is coming soon). > I can only do the things I can do. I can keep trying to get better, but I can’t beat myself up about not being like someone else. I just have to sort of be myself and work with what I have and take it to that—that next step. > —Leah Culver, CTO, Breaker But Breaker’s not the first startup Leah’s co-founded—in fact, Jenn fell hard for her very first company, Pownce, a microblogging platform that launched way back in 2007. We talk about that journey, plus: The future of podcasting—like Chompers, a podcast on Alexa kids can brush their teeth to. Women in tech, women in podcasting, and the fact that more women than ever are listening to podcasts, according to the 2017 podcast consumer report from Edison Research. Financing a new laptop as a young programmer by selling laser-etched advertising on it back in 2006. Getting into Y Combinator, an accelerator program for early-stage startups. What Leah’s listening to right now (it’s Modern Love, which you can get on Breaker, of course). Interviewing for 30 jobs, what a company’s snacks say about its culture, and why Leah wants you to stop judging her love for Diet Coke. Also on the agenda: letting people carry things for you (literally and figuratively), peeing with your therapist (no, really), and all the “tiny revelations” we’ve had this season. Thanks so much for joining us for Season 1! We’re taking a couple weeks off, but we’ll be back strong with Season 2 starting April 17. In the meantime, make sure to sign up for the new NYG Newsletter, coming April 20. Sponsors This episode of NYG is brought to you by: Shopify, a leading global commerce platform that’s building a diverse, intelligent, and motivated team—and they want to apply to you. Visit shopify.com/careers to see what they’re talking about. _WordPress—the place to build your personal blog, business site, or anything else you want on the web. WordPress helps others find you, remember you, and connect with you. _ _CodePen—a social development environment for front-end designers and developers. Build and deploy a website, show off your work, build test cases, and find inspiration. _ Transcript Katel LeDû Shopify is on a mission to make commerce better for everyone. In fact, they’re the leading global commerce for entrepreneurs. And did you know that they’re hiring? That’s right! And they don’t just want you to apply to them, they want to apply to you. Join a diverse, intelligent, and motivated team where you’ll get shit done. Visit shopify.com/careers to see what they’re talking about. Jenn Lukas Welcome to No, You Go, the show about being ambitious—and sticking together. I’m Jenn Lukas. KL I’m Katel LeDû. Sara Wachter-Boettcher And I’m Sara Wachter-Boettcher. JL Hey! It’s Season 1 finale time! How did we make it through 10 episodes? Well it certainly helps to be working on something that we all love. That concept’s no stranger to our guest today, founder Leah Culver, currently CTO of Breaker, a social podcast app. We’ll also talk about tech today versus 10 years ago, using an accelerator application to let you know if you’re ready to leave your job for your startup idea, and the importance and difficulties of self-evaluation. Dun dun dun. But first! How about we check in with ourselves? How y’all doin’, ladies? KL Doing alright. Doing good. How about you? JL I’m—do you ever feel like sometimes you just sigh? But you know what? I read a study one time that sighing is actually healthy for you, so that’s ok. I’m doing ok. I’m doing ok. SWB It was funny, my husband was just telling me that his barber that you shouldn’t sigh because a monk told her not to once. And so I think about that sometimes when I let out a big sigh but I’ve been sighing a lot recently. Like, in fact, kind of a bummer couple of weeks, you know? I uh I tore my ACL which is a little unpleasant. And Jenn and Katel know this because they’re constantly offering to like carry things for me up the stairs such as like glasses of wine, my laptop— JL But we only barely know this because Sara would try as much as she can to hide this fact from most of us. You could barely tell based on your attitude and uh go—go-get-em-ness. KL Yeah and in fact I think we ran on your bad ACL a couple times. So. SWB Actually, they think my ACL has been torn for 14 months and I didn’t know it until I uh twisted something and actually injured myself because the ACL was unstable. And so it’s probably a little bit more torn now. And you know, it really took me out there for a couple of days and then for the past couple of weeks I’ve just been adjusting to what’s essentially like a long-term pre-op lifestyle. Like I have to get surgery. It’s probably not going to happen until September because of a lot of other stuff going on in the meantime—and so I’m at this place where it’s like I’m ok but I can’t do certain things. And some of those are things that are—are really bumming me out. Like I can’t run. And that is a major way that I organize my weeks and think about my time and so I’m kind of adjusting to a lifestyle where I—you know, have to be very careful about certain stuff and I have to wear a brace when I’m out walking for any length of time or trying to do anything physical. And I have to just kind of accept a slower pace, like literally a slower pace! [Mm hmm] And the kinds of stuff that I thought I could do really quickly like, “Oh I’m just going to pop downstairs in between these conference and grab something to drink,” is no longer so quick feeling. And like that is very difficult for me. And I’ve been thinking about like, “Damn. This is going to make me learn some lessons, huh?” Like not just the lessons of, you know, like trying not to injure yourself but the lessons of like, “It’s ok to move more slowly,” and like, “It’s ok to have people help you.” I don’t want to. I don’t want to learn any of those lessons! I’m sorry I don’t want to, I’m sorry I don’t want to learn them at all. They just suck! JL It’s hard, you know, we’ve talked about this on the show before but asking for help is—is really difficult. And even, you know, just something like, “Hey, could you carry this for me?” A few days before I found out I was pregnant, I was in a bike accident and broke my elbow and my ribs, and uh so I had broken ribs, broken elbow, pregnant, and I had to be like, “Hey, can you carry my laptop?” Like everywhere I went because I couldn’t pick up anything. And it was really difficult but I mean I was at the point where, you know, Sutter had to wash my hair because both my elbows… and so I mean you know it’s like—I had not choice but to ask for help. You know, there’s a lot of things as like, you know, generally able-bodied women that, you know, you—you don’t think about. And, you know, you go through life, you’re going, ok, you know, “I’m brushing I’m teeth. I’m able to brush my teeth.” And then all of a sudden you can’t. And it’s so hard! I’ve read a lot about how people with disabilities live their day-to-day lives and go through routines of things that, often, you know, we don’t think about. And when you’re faced with a temporary physical state in which, you know, you can’t do things as fast as you want to. You know, all of a sudden, your world is sort of like turned upside down. You can’t really figure out what’s what and how to get through your day. [5:07] SWB And I feel like, you know, and I mean it’s also, change is just hard for anybody. And I think that what you realize is both how badass people are who, like, figure out how to get through stuff that’s really hard, whether it’s physical or otherwise, and then you also think about how adaptable, in a lot of ways, people are. Right? Like you really can adapt to a lot that you didn’t necessarily realize you could adapt to. And, you know, something that—that I’ve also really been thinking a ton about is the way that—we have talked about sort of like the highs and lows or the peaks and valleys of work and of life, but like, that often that those things are happening at the same time. Like this has been a really good year so far in some ways, for me at least. Where it’s like I’ve got this fucking podcast and it’s going really well and I’m excited about a lot of the stuff that I’m working on and—and at the same time, like not only did I tear my ACL, like I had a pet die earlier this year and it was really hard. Like it was crushingly difficult for me, and I wanted to talk about it on the show, but it was like such a tremendous fresh wound, I couldn’t do it. And I couldn’t do it in any way where I could like get through it and out the other end into something anybody would want to listen to. I mean, 45 minutes of ugly crying is fun, I guess, for some people, but like I didn’t—I didn’t want to subject people to that, especially not, like, Episode 2. KL I think it’s really helpful to hear both of you talk about just kind of figuring out how you’re going to move around these things that, you know, become a challenge, right? Or just completely throw you off the way that you think you’re going to get through a day. And I feel like, I mean I’ve struggled with depression my entire life and, I think, over the last year I’ve gone through sort of peaks and valleys, just in that alone, you know? Along with sort of day to day life stuff. And sometimes I—I worry because I feel like not being able to cope, let’s say, on a certain day because of, you know, something that is—just isn’t working right in my brain chemistry or I, you know, just haven’t been able to—to rally around the thing I’m supposed to do that day, is—is really difficult to kind of put a structure around that and to say, “I just need some help today,” or, “I just need to like find a different way to do this because it’s so intangible.” JL And—and it’s interesting like when you hear, you know, “I just need some help today.” Or like Sara, you know, there’s times where like the few times you’ve let us help you carry [chuckling] things up the stairs, on my end, like, it feels good to help. Like [KL absolutely] I want to help. And I think that’s the thing that we sort of have to think of, like the times that I mean you both have helped me on countless situations, I mean like … it feels good to help your friends and, I think, sometimes that makes it easier for me to ask for help [KL definitely]. So think about the fact that like we want to be there and support each other. KL Yeah. And I think that is—that is ultimately—that is the absolute silver lining because I think about everything we’ve just been talking about and the fact that like, Jenn, when you were, you know, saying we want to help Sara carry stuff up the stairs. I’m like, “Oh my gosh! This is all I want to do!” Right? I’m like, “If she needs help doing stuff because she tore her ACL,” I’m like, “You better tell me when you need something because I’ll be at your house the next day.” And I think that we all feel that way. And we all have a lot more people in our lives that—that are willing to do that than we think. And we just have to accept that and ask, you know? JL And I think even like, you know, there’s big things like I—I couldn’t type for a little bit so I had people that would have to like dictate for if we were trying to get stuff done. SWB Would people dictate—like you would dictate code to people?! JL It was like the most intense pair programming. KL You’re like, “Div—no, div!” JL So I mean, you know, but there were small things too like I would be really thirsty and I couldn’t carry like a container of water and like my coworker was like, “Let me get that water for you,” you know? It wasn’t like I was like, “Buy me water!” I just needed someone to just— KL “Just, like, hand it to me!” JL —carry it. KL It’s silly the things that we, you know, don’t think about asking for help or think are too small or whatever. I mean just today, this morning, I was uh at therapy and I was sitting there and I had been thinking for the last five minutes how badly I had to pee and I had the thought, “You can just get through it for the next half hour, it’ll be fine. Like, don’t bother anyone.” JL Half an hour!!! KL I know! And then I was like, “No, I can’t—I can’t even concentrate like this is—this is so dumb. I’m like—I’m not going to get out what I need to get out of the session just because I have to pee.” So I finally, said, “I’m so sorry, I just—I really have to pee all of a sudden. You know, do you mind if I just go?” And she was like, “Oh yeah, you know, of course!” And she kind of paused and she’s like, “Do you mind if I go with you?” And I was like, “Of—of course. Sure!” And she was like, “I’m so sorry. I really have to pee too.” And we just both felt so overwhelmingly like, you know, embarrassed but also relieved and so we did and we moved on and it was great. We both like came back to the session. We were like, “Ahhh!” [10:30] SWB I mean it’s funny though because it’s like there’s little things and that’s—I mean I feel like that could be a metaphor for a lot of parts of life where these little things that sometimes you deny yourself because you’re worried that, I don’t know, you’ll make somebody else like think something weird about you or that somehow it’s more important that you pretend like you’re this perfect … stoic, non-peeing person. I don’t know what that means but— KL Or that you—right, that you can just do everything and carry everything and— SWB Right and like that you never have to make space for your own needs, right? That you can always sandwich your needs into like some other time nobody cares about and that whenever you have to like be like, “Actually, I’m going to raise my hand and say, ‘I need a thing right now,’” that’s uncomfortable and, I don’t know, like uh I think that you should be able to pee when you want to. JL I used to feel that way a lot, too, about like personal things. I would be like, “Well,” I think it’s because I was—I was an on-site consultant for so long that I had to keep my personal stuff a little bit away and now I’m full-time at Urban and I think one of the things is I still felt like, “Oh I can’t tell you what’s going on.” And last week, my son had to have surgery for um—it’s a common surgery, it’s ear tubes, but, you know, he’s a year and it’s anesthesia and there’s a lot of risks and it was scary. And normally I would never tell the to anyone. I would keep that inside, and keep that anxiety and nerves, and like to myself and then I—I’ve been trying something new recently which is where I tell people these things when I’m thinking like, “What’s going on?” And so you know, I’d just be like, “Oh I won’t be here on Friday.” I would just leave it at that. And now I’m like, “My son’s having surgery.” And like not because like I want people’s pity, or I want them—and I think that’s sort of why I never really said anything because it’s like, “Oh, you know, feel bad and worry for me!” It was like, “No, I just want you to know what’s going on in my life because, you know, I’m not going to be able to answer emails because my mind is someplace else right now.” KL Right. And you care deeply about this thing that’s happening and the people you’re telling probably do too because they care about you. SWB And also like you’re a person working with other people. And I think—I think there’s a lot about work culture that encourages us to not come to work as humans and to come to work as workers. And I’ve realized that that doesn’t serve anybody very well. And like I’m still a person when I’m working and—and I even like I’m a consultant still and I—I find myself being much more kind of open about who I am and things I care about. Obviously, you know, you put boundaries around stuff, for sure, but I, you know, like I was talking to a client today about like, “Yup, ACL is torn!” And I was describing like, you know, “I’m really bummed about not being able to run. But, you know, here we are.” And—and then, you know, this client started talking to me about how they just had MRI as well, they have a different knee problem, and it’s like—it’s kind of nice to—you know, you don’t want to necessarily say everything about everything but to be able to bring more of yourself to work. I mean we talked to Stevie last week, I think that was one of the things that they really were communicating was like how wonderful it is when you find a place that wants you to bring more of yourself to work. And that recognizes that there is value in being a human at work. And I think it is valuable to think about like, “Yeah, real people have kids who have to go through surgery like all the time. It happens to people.” And it’s ok. And you’re still awesome at your job. [14:00] JL So I’m really glad you said that about how our workplace, you know, isn’t just about us being workers, it’s about us being people. And I think that our guest today has a lot of great things to say about that. Not just as being the founder of a company like Breaker and a CTO but also as someone who hires for the company and has interviewed at a lot of places, and has had a lot of thoughts about what it’s like to find a good culture fit, and being comfortable at where you work. So I’m really excited to get to our interview with Leah. [Music fades in.] Sponsors JL Today’s show is brought to you by CodePen, a social development environment for frontend designers and developers. Ever want a place to share code with co-workers? Maybe even a potential employer? Your profile on CodePen is like your front end development portfolio. And if you love it like I do, be sure to check out CodePen Pro. With a Pro account you can upload assets like images to use in your code, you can create private Pens, and you can even see changes as you build them with Live View. That’s soooo awesome! There’s also a really cool professor mode for teaching and working real time with your students. Pro accounts start at just nine dollars a month. Learn more at codepen.io. That’s C-O-D-E-P-E-N-dot-i-o. [15:10] SWB Did you know that nearly 30 percent of all websites run on WordPress? True story. And that includes our site, noyougoshow.com. We love WordPress because it’s easy to set up, has great support, and allows us to create pretty much whatever we want. Whether you’d like to build a personal blog, a business site, or both, creating your website on wordrpress.com helps others find you, remember you, and connect with you. Plans start at just four dollars a month, and 24/7 support is always available. Start building your website today. Go to wordpress.com/noyougo for 15 percent off any new plan purchase. That’s wordpress.com/noyyougo for 15 percent off your brand-new website. Interview: Leah Culver JL I first became familiar with Leah Culver around 10 years ago when she brilliantly financed her new MacBook by selling ad space laser etched on it. I then became a super fan when she co-founded the social media site Pownce. Those who knew me then know how much I loved the micro-blogging platform and one thing I thought was so, so cool about it was that one of the founders was a woman and she was an engineer. As a developer, it was inspiring to see the awesome projects Leah was creating. Since then, she’s authored the OAuth and OEmbed API specifications and has gone onto found Convor and Grove, real time chat programs, and is now the CTO of Breaker, a social app for listening to podcasts. I’m thrilled to have her here to talk with us today. Welcome to the show, Leah. Leah Culver Hi! Thank you so much for having me, Jenn. JL Yeah, as I mentioned, it’s like such an honor for us to have you here. I’m a big fan of the work that you’ve done so far which, speaking of, I’d love if you tell us a little bit about Breaker, how it came to be, and what makes it so awesome. LC Sure! And I’m actually a fan of yours too. So this is—this is a pretty fun interview to do. JL Ah thanks! Podcast high five! LC Awesome! The idea behind Breaker was really—I started to get into podcasting a couple years ago um when Serial came out. I don’t know if you guys all listened to Serial. JL Yup, definitely. LC The biggest podcast to ever come out, right? As basically the “hit show” of podcasting. But I hadn’t really been into podcasts before that. I had maybe listened to an episode or two on my computer when someone sent me something. But it wasn’t like I was a regular podcast listener. But I started listening to Serial and I was run—I was training for a marathon at the same time. So, I would listen to episodes when I was training, and I wouldn’t let myself listen to any episodes when I wasn’t running, so it like actually kind of motivated me to get my butt out the door. JL That’s awesome. LC —and do my running. Yeah. So it was great but then when the season ended, I didn’t really know what else to listen to. Or I wanted to listen to other things that were like Serial. Like high-quality podcasts as opposed to, you know, two people chatting and the audio quality being bad and things like that. I was like, “Where can I find really great podcasts?” So I tried like the Apple charts. So I was using the Apple Podcast app on my phone. And I tried looking at the charts, and I didn’t have a ton of success because I didn’t really know how—like I knew that someone picked these shows and these episodes but I didn’t really know how. You know? Like what they caught their eye and like what about them was good. JL Yeah. LC So that’s how I kind of got the idea behind like, “Hey, there could be something better here.” Like I wanted a player where I could also see like—like similar to like Spotify or YouTube. Like how many people are liking this thing? What are the comments on it? You know sort of what’s going on around this content. And that was the idea behind Breaker. JL I love that you found an interest in something and were like, “Well, there’s a gap, there’s something missing that I want.” And instead of just being like, “Well, this sucks. This doesn’t exist,” you created it. LC Yeah! I think that’s the power of being a developer, a designer, or someone that makes things is when you find something in a space that you’re like, “Hey, this thing should exist,” and then the next thought might be like, “Oh. I can make that exist.” JL That’s so cool. So how has it been like has the shift in focusing on podcasting, are you now finding yourself completely involved, not just in running the company of Breaker, but like the podcasting culture? LC Yeah, it’s —it’s been super weird. I’m trying to keep like my Twitter feed non-podcast people so I have like a good sense of how popular podcasting is and it seems like it’s on the rise, even amongst people who haven’t been in the industry a long time, but it’s also getting into that podcasting use has been really interesting. It’s a really old medium, right? Like podcasting has been around since there was—probably like forever, if you think radio. But sort of in its current incarnation of like mobile devices and sort of since the iPod, 2006. But I think it was so difficult then to sort of have like a podcast app or to make it easy to listen, like you had to like download files on your phone and things—that really there was this big opportunity to make things better and I don’t think it’s changed a ton since then. I mean only within probably the past year or two, maybe three years, had there been any new companies in the space. JL Yeah, speaking of the last few years, there’s been quite a few articles that have come out about the lack of diversity in podcasting. Have you found the numbers for women and other minorities in podcasts to be growing? [19:59] LC Yeah! Well, I hope so. I’m pretty optimistic about it. I do see a lot of podcasts and a lot of them still are, you know, two guys discussing a topic. And, actually, that’s my favorite search term to use to get like a lot of results is like podcasts called “Two Guys” dot, dot, dot. But you know I think there are many more women podcasters and I think there is a desire in our culture to hear from voices that aren’t, you know, straight white men, right? So I think there’s a desire for that content. And so I think those are actually like the hottest areas of podcasts to go into. And I wanted to bring it up just because it’s recent news: Edison published The Podcast Consumer 2017 and it’s about podcast listeners, specifically, not podcasters and, overall, the monthly podcast listening for men has not grown at all in—from 2017 to 2018 but podcast listening from women has gone from 21 percent to 24 percent of women listening to a podcast every month. So all of the recent growth in podcasting, you could say, has been attributed to women which I think is great. JL Wow. LC Yeah. JL Yeah that’s amazing. LC Yeah in terms of listenership and I think in terms of content production, we’re seeing the same thing as well. JL What do you hope to see happen in the podcasting industry over the next year or two years or five years? LC Yeah, I just want to see more good content, more great shows. I think it’s still really early days and so there’s a lot of opportunity to really build amazing quality content on a sort of new platform in a sense. And I don’t think that all the experimentation has been done yet, right? So there’s things like smart devices, for example, Gimlet which is a podcast producer, just came out with a new show for the Alexa. Like a show specifically made for that device [hmm] and it’s—the idea is like to get kids to brush their teeth. So it’s like a two-minute long podcast and you say, like, “Alexa, you know, play this podcast.” And it’s such a—I don’t have kids so I haven’t even tried it yet but it’s such like a interesting concept that, you know, we have these new devices that can do things with audio that we couldn’t do before. So I’m—I’m curious about that. I’m curious about audio in cars. Headphones. There’s a lot of stuff that’s going on in the technology space, in like the hardware space that makes podcasting really exciting. JL Yeah wow that is—that is so cool. My son’s one, so we are now brushing but eventually, I think that’s a brilliant idea. LC But yeah, yeah so there’s a lot of—I think there’s a lot of opportunity driven also by the hardware that’s—that’s coming up now and sort of how we’re thinking about our daily activities and how we interact with media. JL That’s so neat, I think a lot of times people get discouraged to try something new like a podcast or writing or anything because they think everything’s been before. So I love this idea of looking at it in a completely new way. LC Oh no. It’s still so early days for podcasting. You—I mean, I feel like back in the day it was like, “Let’s start a blog for this topic,” or, “You should start a Tumblr on this topic.” And now it’s like, “Oh you should do a podcast!” JL Yeah. I’d love to know your opinion is on like podcasting versus vlogging or any sort of video news. LC Uh so I’m actually not much of a video watcher myself. I always like to be doing things and be on the move. Like it’s hard for me to like focus on even watching like a TV show or a movie. Like I listen to podcasts when I’m doing something else, right? So I’ll be cleaning my house, or going for a run, or walking someplace. Like I don’t drive but I would listen—I do listen to podcasts when I do ride in the car which is very rarely. For me it’s about the ability to be like multitasking. So that’s why I’m a little I guess biased against vlogs or video podcasts is I just feel that they don’t feed the same need for me, personally. JL Yeah that makes sense. Yeah I listen to them sometimes when I’m in Lyfts, sometimes because I’m really into something, or sometimes just to avoid awkward driver conversation, but and then also, yeah, when I’m doing stuff around the house. So I’m totally with you on that. So with Breaker, you started that at Y Combinator, along with Convore, can you give our listeners an overview of Y Combinator and what that is and how it helped you get started? LC Sure! Uh so Breaker was my second time doing the Y Combinator program. They offer a three month program twice a year to entrepreneurs, you apply, and hopefully get accepted, and then get to go to Mountain View for three months, and work with the partners there who are a team of really, really smart people. And I was lucky enough to do it back in 2011, for my second startup, and then I purposely sort of applied again for my third startup because I thought it was such a good experience, I think all the partners are really smart, and it’s really nice to have a connection with a lot of founders. It really is like a good network. I think that’s the—the thing that’s most surprising after joining Y Combinator is how much of the value of the program is more from the network than anything else. JL What advice would you give to someone who is thinking about applying but unsure if they should, you know, go all in with their idea for a program like that? [24:48] LC So an interesting thing lately is Y Combinator has been a little more intern—they look for smart founders but they also kind of look for commitment to ideas. So I’d maybe wait til you were pretty sure that you wanted to do it as a startup. We were kind of at the point where we switching from Breaker being a side project and a hobby project, which we actually ran it as a hobby project for about nine months. And then switched over to being full-time just before we were accepted to Y Combinator, we kind of both quit our jobs. So, lucky we got in. But we probably would’ve done it anyways. And I think that’s sort of what they’re looking for is like, “Hey! It’s something I’m really excited about and committed to,” because if you end up doing a startup, you end up kind of doing it for life. But beyond that, it’s good to just fill out the application with yourself and your cofounders because there are a lot of questions in there, in the application itself, that are very clarifying. Like they ask, “What is your equity split?” And they ask things like, “Where will you live?” And then more complex questions like, “Who are your competitors?” And, “What are you afraid of?” And sort of really gets into all sorts of aspects of really early stage startups that are—you know it’s valuable to ask yourself those questions, even if you don’t end up submitting the application. I’d encourage anyone just to fill it out, submit the application, it never hurts, like nothing bad happens if—if it doesn’t get accepted. It doesn’t mean anything. There are so many great companies that are rejected from Y Combinator, because they get thousands of applicants, right? Like they can’t give every single great company—and oftentimes they’ll see a company apply in a year and not get accepted and then they’ll be accepted the next year or the next—in the next six months, you know? JL Yeah, I love that. I think that people are so scared of rejection sometimes that it’s really—it makes it hard to put yourself out there. LC Yeah, I agree and what’s funny is being on the other side of it. So running a startup now I’m hiring people and for me that’s weird because I’m like, “Oh! Sometimes the hiring decision—” that we’re like, “Oh! We’re not hiring right now.” Or, “Oh! You’re not right—quite the right fit.” Really has nothing to do with them as a person. It could just be like the stage our company is at or, you know, something totally out of their control that has nothing to do with the quality of their work. Or the quality of them as a person. So it’s like it’s been very comforting to me, knowing that—so the last time I applied for a job, I applied for 30 different jobs [oh wow!] which is a pretty—yeah it was actually great but I didn’t have that fear of rejection and I actually rejected companies. I actually went in—I actually walked out of two interviews. JL Yeah. Wow. Good for you! LC Because I just—I, you know, I did it because I wanted to save their engineers time. Like they were interviewing me and it was, you know, I didn’t want to waste their time if I didn’t think it was a good fit for me. And I think a lot of the times getting into the company, like visiting their space, having lunch with the team, things like that, really get you that really quick, “Hey, is this the right place for me?” And in this particular case—when I just remember I went in and talked to someone on their product team and I was like, “I just don’t really feel this product vision.” And I was like, “You know I don’t think if I feel the product vision I could be into working here.” Um so it was nothing personal, it was just like, “Uh, I don’t think this is the right fit for me.” JL I love this idea of, you know, I people are like, “Oh I don’t know if I can apply to this job.” And it’s like, “Well, why apply for one? Apply for 30”. LC Yeah definitely! JL I mean I love—I love it. LC And then if you don’t get it, if you don’t get one, it doesn’t really matter because you have 29 more! KL I love that too and the idea that, you know, there is—there is actually room to interview the company that’s hiring. I mean I think a lot of people just don’t even think that that’s a thing that they can do and it absolutely is. It’s something that you should do when you’re trying to feel out what you’re going to do next. It’s like—it’s a big change. LC Yeah and oftentimes in a interview, the interviewer will ask you, “Hey! Do you have any questions about this company?” And like you should have questions, you know, and hard questions. I don’t think anyone gets offended if you’re really evaluating them as well. You’re right. You’re totally right. JL Do you have any favorite questions that you like to ask? Well I mean when you were interviewing, now you’re doing the interview on the other side. LC This is going to sound so petty, but I always wanted to know what their food situation was like because I thought it said a lot about the culture. So I’m a Diet Coke addict, I absolutely love Diet Coke. And it’s super unhealthy, right? Like no one’s going to be like, “Oh yeah, Diet Coke should be in every corporate office.” But I did judge companies based on whether they stocked Diet Coke or not because I would go to interview at some place and they’d be like, “Oh we only do healthy snacks.” But they’d have like really sugary like fruit bars and stuff. And I was like, “Really?” Like snacks are just, you know, such like a privilege anyways. It’s just such like a silly—a silly thing to look at a company for but because of that I think it really is telling in how—how much independence they believe you have as sort of an employee. JL Yeah. I think that’s—I think it’s really neat. I think snacks, the office space, the office space, and like how people are set up and where they’re—like their seating situation. There’s just a lot you can tell with like things you might not think of. Are there windows? LC Yes! Yes! I went to an interview at a major company, I will not tell you which one, and I walked in—and it was for a role that was not like one of their core products. And I walked in and the room—it was freezing cold, there was no windows, and everyone was working in tiny offices like all sectioned off from each other and I knew immediately. I was like, “This is not the job for me.” So yeah I think it all matters. [30:07] JL We mentioned that Breaker was your third startup. Your first was Pownce, which you founded soon after college. What was it like to have big early success like that and, you know, eventually you were acquired by Six Apart. So what was it like to have that success and then letting go of what you made with your first big—big product? LC So I started when I was 24, fresh out of college. I had worked a couple programming jobs in the Bay Area before then. I had moved to the Bay Area because I didn’t like Minnesota winters but also just to have this new opportunity. To be away—none of my family lives in the Bay Area, I didn’t know anyone, it was a chance to be doing something new. And I loved programming. I wanted to do the best I could do. And I felt like that was in the Bay Area and what happened was I met my co-founders Kevin Rose and Daniel Burka and they said, “Hey, we’re thinking about doing this project but we need someone to build it.” Kevin’s a business guy and Daniel’s a designer, and they wanted someone to write the code and I had never built anything of substantial or like a completed app or anything like that. And I just said, “Ok. I’ll do it.” And I think that—I actually remember exactly where I was when I said, “Yeah I’ll do it,” I was in a cafe in Potrero. And I remember saying like, “Yeah, I can do this,” and being like, “I don’t know that I can actually do this.” But I did! I just built it and everything I didn’t know how to do, I looked up on the internet or asked someone else for help. It’s so funny because I was asking all these Django developer—this was the early days of the Django web framework in Python and all these Django developers, I was asking them questions, I was asking them the weirdest questions. Like, “How do I do this like very particular thing?” And they’re like, “I don’t think you need to do that unless you’re building like, I don’t know, like some big site. Like what are you—you know like why do you need to know how to do this crazy, you know, social networking concept?” Like at the time there was really only like Facebook. So it’s like, “Why do you need to know how to do this?” And it’s funny to look back later and I ran into someone and they were like, “Oh, that’s so funny that you said that.” And I ended up building Pownce and I was way in over my head, I had no idea what I was doing, and because Kevin was so popular, he was running Digg at the time. So he was a founder of Digg. He had a ton of followers and people paying attention to him and so he announced, “Hey! Here’s my new project,” and we got hundreds of thousands of new users instantly. And we had an invite-only system and people were selling invites on eBay, and like the whole thing was just weird. And the whole invite—like I had written the whole invite system, so I was thinking, like, they’re selling something on eBay that’s my code, you know? It’s so weird. It was so weird to me but it was such a great experience. What’s funny is I think it has really shaped my whole career in terms of—since then I’ve always been someone who just loves to ship things and get things done and figure it out as I go and I don’t think that would’ve been the case if I hadn’t done Pownce. I probably would’ve followed a more traditional engineering path. JL We’ve talked about this a little bit with Katel, with her role at A Book Apart and sort of saying yes to things even if you’re like, “Well, I haven’t done it before but I’m pretty sure I can do it.” KL And then you’re like, “What the hell?” LC Yeah! Yeah but then you’re like, “Well I could really do anything.” JL Yeah. LC You know? Like once you do the thing, you’re like, “Oh! Well that wasn’t so bad.” KL Yeah. Totally. It’s true. I feel like you—you learn a lot about yourself in a very short amount of time, and I—I definitely wasn’t expecting that. So, I mean, that was a great outcome. LC That’s amazing. JL I love that too like the um—like the retrospect of it in that like, “Well, if—if I went through this, I can do anything.” I was thinking today, I was like, “Ugh, you know I haven’t had much sleep,” and I was like, “Ah I gotta do this podcasting thing,” and I was like, “Well, you know, I also got thrown up by my—by my one-year-old all last night, and if I can do that, I’m pretty sure I can do anything.” KL You survived it! LC This is way less disgusting I hope! Much less! JL Yes. It is much less. So thank you. So Pownce was acquired by Six Apart, what was that like? LC It was an interesting time. I think it was sort of during the sort of tech downturn in 2009. A lot of companies were being acquired or shutting down, and I—when we were acquired I didn’t know they were going to shut down Pownce but they ended up closing down the site, which for me was pretty sad, but I didn’t feel… I was so—I wish I had then felt like I had more control over it. I didn’t feel like I had a ton of control over the acquisition or what happened. I had two co-founders, I was a little bit in over my head, and I think things are much different now. One of the things I’m starting to learn is that a company is more about the longevity. “It’s a marathon, not a sprint” is probably the cliche way to say it, but yeah if companies—I draw a lot of inspiration from companies like VenMo, where the company had been around for years and years with no success or with little success and then managed to blow up and become a whole thing and a household name and things like that. And to realize that success isn’t instant and at Pownce I felt very lucky that we did have a lot of success but we didn’t have enough instantly for I think our team to really—to raise money and to feel like it was going some place, and there were a lot of other pressures going on, and I wish I had had the confidence then in what I know now is like, “Oh, hang in there. Keep going.” Then I learned a little bit more with my second startup as well. I was way in over my head, I was the only person working there, and I didn’t feel like I could fundraise. I didn’t feel like I could raise money, even though the product was making money, I didn’t know how to hire, I didn’t know how to do all these things. So, with Breaker, I feel like I’m really getting that third chance but I feel much—I think this time I have that patience and that commitment to sticking through with it for a long time, which before, I think, when you’re an engineer, you’re just like, “Ah! I’ll just move on to the next project or do the next thing,” is very tempting. [36:02] JL Yeah that’s such a—it is such like a complete mindshift as like you mentioned that I can say, and I think that’s one of the things that I always love about being a developer is I have uh started and abandoned many a projects. I have—I own many domain names and then I’m like, “Well, I’ll just let that one go.” So I love it that like you have to make this shift and to run a startup you have to really see it through. LC Yeah and I think the moment that we ended up, you know, really converting it to a company as opposed to a side project for Breaker was the moment it was like, “Ok this is really happening. We’re going to be in this for a long time.” And I feel so lucky because it’s so nice to make a podcast listening app, like, it really is enjoyable. It’s not a painful product to work on, it’s really great. Like I use the product all the time. So it’s really easy. JL So what you’re saying is make something that you love, if you’re going to do it. LC Oh, absolutely. Or something that you care about. You know if it’s a—a cause that you’re passionate about, or if it’s an area that you’re very knowledgeable in, I mean it doesn’t have to be—I’m partial to social networks and communication. So anything about media, communication, social networks is really my wheelhouse. But I think each founder has their own like passion and the thing that they love to do. JL So you are also an author of the OAuth and OEmbed API specifications, which I just think is so cool. So I’d love if you could talk to us a little bit about that and sort of explain to our listeners what that is. LC Sure! So OAuth, the easy way to explain it is: if you every click “Connect with Facebook” to login with a site or “Connect with Twitter,” you’re using OAuth, that’s the backend technology for it. I got involved with helping to build it—it’s actually like, I was one of the original like 12 authors, something like that, of the first specification and I got involved through working on Pownce. We needed a way to authenticate and authorize users to use our API. And through that it’s just become something almost completely different from what it was intended for. It was really intended for API access and now it’s just sort of been this defacto way to like quickly login on the web which I think is fantastic. It’s really cool. It’s like a really interesting turn and one of the things I’m most proud of is helping to come up with like sort of that user interface flow that really I think enable it to become this huge thing. So if you’re going to talk about like, “Oh it’s like the coolest thing that you probably like worked on that, you know, people would actually know,” it’s probably, you know, “Login with Facebook.” My dad said recently, he was like, “Oh you always wanted to be an inventor when you grew up, what happened to that?” And I was like, “Have you ever clicked ‘Login with Facebook’ on a website?!” Yeah but it’s so cool. It’s such a little thing, too, in the whole scheme of the web, it’s so cool to think that like developers have these small like little claims to fame on the web, that’s something that like outlives you and continues on is pretty cool, and I just feel so lucky to be like such a small part of that history. JL That’s really neat. I love that. And then, you know, I also like—I feel like if your—if your dad was like, “Oh yeah, wait! I’ve clicked that!” And then I don’t know, it’s such like, it’s a feel good moment. LC Yeah, yeah. That was pretty funny. JL So before Pownce and before OAuth, one of the things that I think was so cool that you did is similar to, if those that remember the million-dollar website where people had sold pixel space for an advertisement, or some people sold tattoos on their body for funding, but what you did was a lot smarter! I’d like to say, in that you raised money for a new laptop by selling advertising space on it. And I just remember thinking that was so cool and such like an innovative way to use the internet and get social funding for your new laptop. And one of the things I was looking at when I was just researching is that I found some of the articles from then and some of them were like, “Cute Girl Sells Laser-etched Macbook Advertising.” And I was like, wow! I was like, I forgot that that existed. [39:49] LC Yeah, the internet was a different—it was a different time and a different place back then. What’s really interesting is I got started in that project because the company I was working for at the time is Instructables and they had a laser etcher and so the idea was—So I had a really old computer and all of the people that worked at, you know, Squid Labs and Instructables at the time had these like newer laptops and they were all etching them with this laser etcher but I didn’t even have a laptop. So that—the idea came pretty easily. It was like, “Oh! I don’t have a laptop but I have a laser etcher and everyone is etching stuff onto their laptop,” so it really was not like the most genius plan. It was sort of a circumstantial thing but I mean it was really an interesting exercise in marketing more than anything else. I had never really done any marketing on the internet or really been out there at all. I don’t even think I had a blog. I had like no internet presence. There was no such thing as Instagram and Twitter. So really I wasn’t on the web at all and I think what you brought up about sort of the way the media portrayed it is so different than how it would be done today. It’s so—it’s so funny. Like, “Young Cute Girl Does Something on the Internet” like you’d never see that anymore. JL Oh, thankfully. LC It’s probably a good thing. Yeah. Yeah yeah but it wasn’t just that, there were like these “Sexiest Geeks” lists and things like that, and it just would not fly nowadays. JL I mean—I know that we still have like a lot more work to do in terms of, you know, equal pay and equal representation but at least we have made it past some of these. LC Yeah. One of the things I’m actually kind of bothered by recently is I—I’m all for the #metoo movement, but I think what’s kind of slightly disturbing to me about is that we want—I think there’s this desire to talk about workplace inequality and the fact that it kind of gets turned into something sexual or has like this focus on sexual assault. It’s like, “Well, can we make the conversation a little broader?” Like can we talk about power dynamics and women in leadership? And we do but I think it’s less salacious and it doesn’t get as much media attention. And so I’m a little disappointed in that angle of it but hopefully we’ll get there. JL Yeah it’s like there are so many battles—there are so many battles to fight. LC Yeah! Which one? Yeah you know? JL I know it’s like I can—I can like only laugh at it because otherwise I just like, my sighs, sometimes my sighs are so loud. But I just like what are we— LC Yeah so it’s—you’re right. I think maybe it is good to just focus on one bat—one battle at a time but also to have like tangible goals. Like what is the tangible goal of a certain movement? And I think movements are most effective when they have like a piece of legislation you can pass or you know some rules that companies now enact. I think people want simple solutions for complex problems and I think bridging that gap is something that’s really difficult to do. JL Yeah, that is a hundred percent accurate. I think sometimes when we can’t find those solutions, then we feel a little hopeless and I think hopefully though the more that—more people put their heads together about it, the more that those solutions will come. LC And everything changes, and everything gets better. I just listened to an episode of The Modern Love podcast, reading an essay from 2012, which I totally recommend people go check out the latest episode of Modern Love podcast. But it was basically a father talking about his gay son and his gay son’s desire to marry his partner and the essay just feels dated. And it’s not that old. You know? And I think that’s so shocking: how fast things change. And for the better. I mean it’s a good thing. It made me sad and hopeful at the same time. JL So, speaking of getting along and, you know, optimism and productivity, before your role now at Breaker, you were an engineer at Dropbox working on engineer productivity and happiness, which I think just sounds amazing. Can you tell us more about your role there? LC So at Dropbox I ended up working on the engineering product design team, helping—basically helping engineers and designers throughout their lifecycle at Dropbox. So from the time they first joined Dropbox in their first day through moving around between teams or moving up to become a manager or they’re at sort of the exit interview, if they left Dropbox. And it was pretty interesting. So I ended up on that team because I helped build an internal tool for Dropbox, actually a framework for hosting internal tools called AppBox. And I built it sort of during Hack Week, we had these—Dropbox has these like Hack—Hack Weeks where you can work on anything you want and a lot of the times what people work on is stuff for Dropbox. So, you know, a lunch menu, or a seating chart, or all these tools that people at Dropbox use all the time that aren’t, you know, readily available. So their priority tools are—you want to build with like a special sort of like internal company feel to them. So I built this platform for building new tools on top of and then recruited engineers during these Hack Weeks to like build new tools on top of it. So that’s actually what most of what I did was run that project so I can talk about internal too—we didn’t have like an internal tools team, we had like an internal developer tools, sort of more focused on build process and things like that. But what I was working on was more social, and so it didn’t quite fit into that space. So I ended up on this team that worked on the entire engineer’s life cycle which was super interesting. It’s like an interesting problem to think about. [45:10] JL Yeah, I love that. We are constantly trying to figure out how, I mean day one of someone starting new I feel like is one of the most difficult things to work with, starting from like, “Ok, let’s make sure we—they have a computer.” So you’re actually joining us today from New Zealand and you were recently a judge at Webstock. Was that totally awesome? LC Yes! It was so fun. I loved Webstock. It was great. It was the first one I’d ever been able to go to because it’s in New Zealand. And I basically said, “Hey! I’m going to be in New Zealand. I didn’t know Webstock was happening at the time, is there anything I can do to help?” And they were like, “Oh, come be a judge for our startup competition.” I thought that was so great and such an honor. It was really fun. JL Is it hard as a judge to give feedback to others about their products? LC Absolutely. I think it’s hard because I see it from their side, right? Like I’ve done three startups. I’ve done startup competitions. You know, I’ve gone to hackathons and competed and submitted my projects before judges. And, like I said, I think on the hiring side of things it applies here as well, on the judging side, it’s like I think so many of the decisions are just arbitrary. Like you happen to answer a question in the particular right way that the judge wanted to hear, you had like a good looking slide that got people’s attention. Like it seems—it just all seems so arbitrary and all of the competitors this year at Webstock and the BNZ startup competition were all just fantastic. And so it was really hard to say like, “This company is better than another company,” because it’s just—that’s not the way it is. They are just very different. And, like I said, they were all really good. JL So for something like that, what do you find the best way for feedback—like do you find like the line it’s hard to like discourage people because like their project is great but they can’t all win? LC Yeah! I actually went up to most—I tried to make a point to go up to most of the folks who didn’t win and talk with them about their projects just to, you know, I think what matters when you’re building a company is it’s always nice to see someone who cares, who paid attention, and knows what you’re doing, and has follow-up questions, and—and I saw this as well with the other panelists and judges they actually offered to help companies. Like, “Hey, you know, BNZ you didn’t win the competition but how can we help you? Who can we connect you with to take you to that next step?” Because startups, it’s not like you win or lose, it’s like always a constant journey, right? Like even—even when you’re a giant company, you’re not always winning. It’s this constant process. So I think a lot of it is asking those startups, “Hey, how can we help and how can we take you to that next level?” And sometimes that pride of winning the prize matters and sometimes it doesn’t. One of the judges actually lost the same competition she had entered years before and had lost and came back as a judge and has a successful startup here in New Zealand. So— JL I think it’s so important, again, you know we’ve talked about this a lot is like how to keep going with these like products that you obviously love because you’re working on them and putting your heart into and so just wrapping up here: I’d love to hear more about your approach at looking at your work and looking back and saying, “What am I doing right? What are things I wish I’m doing differently?” And like how—how you handle that. LC I actually spend a lot of time doing self-evaluation. And I think mostly because I’m kind of someone who worries a lot. So I’m always sort of thinking about, “Hey, could I be doing this better?” And sometimes I have to sort of almost take that pressure off of myself. One of the things I struggle with personally is that I don’t feel like I act or look like other founders, especially in my attitudes around building product, getting users, things like that. I don’t think I’m completely like your typical startup founder and I have to sort of talk myself into, “You can only be the best person you can be.” And this is like kind of the thing I get pumped up about. I’m like, ok, I can only do the things I can do. I can keep trying to get better, but I can’t beat myself up about not being like someone else. I just have to sort of be myself and work with what I have and take it to that—that next step. So that’s—that’s sort of what I’m always thinking about in terms of self-improvement. And there are definitely things I’m working on right now. I’m working on giving better feedback. That’s something I’m always working on is how can I give feedback well and really help other people as opposed to just like saying what I think which I think is always a struggle. KL Yeah. We’re dying to know. JL That’s great. When you find an answer, please let us know. [49:35] LC I think—yeah I don’t know. I don’t know. I think one of the things I’ve learned is like give feedback in—or, give criticism in private, give praise in public. Really work on how to articulate how I feel about something or think about something. A lot of times I just assume other people think the same way I do which is not true at all, right? Like we think everyone’s like us and our reaction to something is going to be the same reaction that everyone has to that thing and that’s not true. So it’s like how to explain like—like just today I gave feedback on like sort of an unread count of something and I had to say, “Hey, I’m the kind of person where I see an unread number and it makes me anxious and x, y, and z and blah blah blah blah.” And I wasn’t actually complaining about the teacher, I think the teacher’s great, but it was like, “How can we make this a comfortable process for people who are—people who like to check things off their inbox and have everything be done versus someone who just kind of lets things go and doesn’t really care about that. I think those are two very different personality types and so I think a lot of the struggle is like realizing what type of personality I am and how to express that as a user and then looking at other personality types. Like how do users who care about personal stats treat like a product? So I’m not someone who cares about every single stat, about what episodes I listen to or like, or things like that. Like they’re kind of fun to me, I’m like, “Oh, that’s interesting.” There’s some people who are like—coming at this whole game like, “Hey, I want to listen to more episodes of a podcast this week than I did last week.” And so how do put myself in their shoes or like understand that we have users that are—have different mindsets than myself. So that’s—I’m kind of working on that as well. JL That’s awesome. I think those people would not like my 35,000 unread email messages bubble. That’s the thing. LC As long as you’re ok with it. As long as you personally— JL Thank you! It does not bother me. LC I’m so glad I don’t work on email. That’s like the one communication tool I’m like, I say this now, and like say in 20 years, we forget about email. It’ll just be like, “Oh god, ok yeah.” JL Well, I hope we get to have you back on the show then to talk about your new email project so— LC Oh my god no. JL Leah, anything else you’d like to share with our listeners uh today? LC I guess what I’d like to say is definitely check out Breaker, let me know what you think. I actually read every single feedback email people send us, I may not reply personally, but I definitely read them. So if you have feedback uh let us know, we’ve actually really worked hard to create a company based on user feedback because we understand that not everyone is like ourselves. So you could listen to the next episode of this podcast on Breaker. Let us know what you think. JL Well, Leah, thank you so much for joining us today. It was super awesome. LC Thank you so much for having me. Fuck Yeah of the Season: Tiny Revelations SWB So usually, right before we wrap up, we have our Fuck Yeah of the Week. And that’s something or someone we’re super hyped about during that given week. But here we are, this is Episode 10, and we’re taking a couple weeks off after this. And so I think it’s appropriate to not just have a Fuck Yeah of the Week, but to have a Fuck Yeah of the Season because it’s been kind of a badass season for us here at No, You Go. So I’d like to give a big Fuck Yeah to all of the people who have shared their ideas with us and have been so generous with their time and so many of them have given me what I’m calling, like, tiny revelations where they said something kind of off the cuff, they said this one little sentence, and I find it, like, sticking in my brain and I think about over and over and over again and I think we should take a couple of minutes and talk about what some of those are. Katel, what’s your tiny revelation? KL Yeah. Gosh. I think a really recent episode we did with Stevie where they talked about the sentiment of the practice of allyship, has just stuck with me so much and just the idea that we can constantly be working on this, that we can constantly practice being better to each other, being better supporters of each other, and just that it’s a work in progress. I think that that is so important and something that we can all think about and do in very little ways that amount to something much bigger. JL Yeah, that was a great one. Oh, there are so many great ones. One of the ones that really sticks with me is I loved Sara Chipps’ interview. And one of the things Sara said was, “Everyone has a good idea, right? But how do you—how do you get that started?” And she said, “Ideas are worthless unless it’s something that gets made.” So you know if it’s going to take a thousand baby steps then if you start today you’ll only have 999 left. But if you don’t, then it’s never going to happen. And I love that. You know I’ve talked about this before, I’m a really big fan of the—of, you know, the getting things done method and how you go from idea to really getting it somewhere and we talked about that with Leah today and I also loved so many things that Leah said about this, because I feel like I always have so many ideas in my head and I want to be able to take them from that into something tangible and so I loved the advice that Sara had about how to get your product out and running. I just think it’s so cool. KL Sara, what about you? [54:30] SWB It’s really hard to pick because there’s so many things that I find myself returning to but one of the ones that has sort of lodged itself in my brain where like sometimes I’ll literally be in the middle of working on something, or I’ll be like getting ready for bed, brushing my teeth, whatever, and I find myself thinking it is what Eileen Webb said way back in episode two. She said, “Why should my work get all of my best brain?” And I think what made me really get stuck on that was how much it upended assumptions that I had that I didn’t know that I had about work. Like, that I’d always sort of assumed that spending my best brain, like the—the—the parts of the day where I feel the smartest and most competent, spending the bulk of my time on my work was like inherently good. And an inherently like
In this episode, Sal, Adam & Justin dive into social media, podcast trends, fitness sales and the business of fitness. Why is Gary Vee better than us? (2:00) Speaks to the younger generation Genuine Choice of music in YouTube videos Monetization of podcasts (9:05) Segment podcast Take a poll of the forum what podcasts they listen to What makes someone want to share something Influences Growth of YouTube Podcasts Awards / Guys talk awards from their days at 24 Hour Fitness (27:25) Adam won trips to Hawaii 7 times Sal won best seller for the day at a grand opening Guys talk people who made them better trainers The business of Fitness (1:01:00) Start up's vs. huge tech companies Growth Know your WHY At-home workouts Challenges for prizes Related Links/Products Mentioned Gary Vaynerchuk – YouTube 1. Technology use among seniors (article) Machine intelligence is the future of monetization for Facebook (article) If Podcasts Are the New Blogs, Enjoy the Golden Age While It Lasts (article) The Podcast Consumer 2017 (article) HOW JEFF BEZOS IS HURTLING TOWARD WORLD DOMINATION (article) Hit Makers: The Science of Popularity in an Age of Distraction - Derek Thompson (book) Wash Your Balls!! Axe commercial (YouTube) Number of Americans Who Read Print Newspapers Continues Decline (article) VOTE FOR MIND PUMP!! People's Choice Best Fitness Podcast Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team - Simon Sinek (book) Peloton (website) Get our newest program, MAPS Prime Pro, which shows you how to self assess and correct muscle recruitment patterns that cause pain and impede performance and gains. Get it at www.mindpumpmedia.com! Get MAPS Prime, MAPS Anywhere, MAPS Anabolic, MAPS Performance, MAPS Aesthetic, the Butt Builder Blueprint, the Sexy Athlete Mod AND KB4A (The MAPS Super Bundle) packaged together at a substantial DISCOUNT at www.mindpumpmedia.com. Make EVERY workout better with MAPS Prime, the only pre-workout you need… it is now available at mindpumpmedia.com Have Sal, Adam & Justin personally train you via video instruction on our YouTube channel, Mind Pump TV. Be sure to Subscribe for updates. Get your Kimera Koffee at www.kimerakoffee.com, code "mindpump" for 10% off! Get Organifi, certified organic greens, protein, probiotics, etc at www.organifi.com Use the code “mindpump” for 20% off. Got a beard? Condition your beard with Big Top Beard Company's natural oils and organic essential oil blends to make it not only feel great but smell amazing! Get Big Top Beard Company products at www.bigtopbeardcompany.com, code "mindpump" for 33% off. Add to the incredible brain enhancing effect of Kimera Koffee with www.brain.fm/mindpump 10 Free sessions! Music for the brain for incredible focus, sleep and naps! Please subscribe, rate and review this show! Each week our favorite reviewers are announced on the show and sent Mind Pump T-shirts!
The stage is set, the eyes are on you - so how do you maximize the exposure to your podcast at an event? As we continue with the second of our three part series on Events, this show we'll discuss ways you can put your best foot forward. We'll also have some first hand advice from Hobby Podcaster Dyami Plotke about his experience with events. In this week's Better Podcasting Download we'll discuss Edison Research's information on The Podcast Consumer (and what it means for you). Finally, we'll take your feedback on your history with events. Do you have something to say about the art of hobby podcasting? Do you want to chime in on an episode of Better Podcasting? You can always ping us on Better Podcasting on the internet at the following places: @BetterPod http://facebook.com/betterpodcasting http://betterpodcasting.com Not familiar with Better Podcasting? We talk about podcast tips, tools and best practices to help you succeed with your podcast! Just like you we podcast purely out of the love and the fun of it. Podcasting is our hobby and we love that it is yours too! We always encourage your questions and feedback and you can find all of our contact information at betterpodcasting.com. Stephen Jondrew and Stargate Pioneer thank you for listening, downloading and subscribing to Better Podcasting. We hope you come back for more Better Podcasting! Happy Podcasting! This podcast was recorded on Sunday, April 21, 2017 – Streamed Live to www.Geeks.Live. Audio/Video Production by Stephen Jondrew of GonnaGeek.com
Elsie’s The E-League! If it speaks to you, click the link Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! Support our Patreon page!p Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter Have something to say? Send us a Speakpipe message! Super Quick Re-cap! Oh the stress in our bodies!!! Mae thought Elsie was dying because she took a nap
Spreaker Live Show #109 for April 19th, 2017Our Topics This Week: - New Edison Podcast Research Released- Tip of the Week: Smart Speaker Ownership Trends- Your Feedback and Comments Show Duration: 61 minutesHost: Rob Greenlee, Head of Content, Spreaker @robgreenlee - rob(at)spreaker(dotcom)Co-Host: Alex Exum, Host of “The Exum Experience Podcast” on Spreaker-NAB Show (National Association of Broadcasters) in Las Vegas - April 23-27th-3 Panel sessions at the event about PodcastingIf attending go here: http://nab17.mapyourshow.com/7_0/sessions/speaker-details.cfm?speakerid=11328&CFID=10905211&CFTOKEN=6354487e9be405e6-798EBB82-C583-AC36-DF7F5F1088B66184No SLS Show next Weds- At PodSummit.com in Calgary, Canada on May 6th, 2017- New Edison Podcast Consumer Research 2017 Released this week:Edison Research announced its Podcast Consumer 2017 study recently, revealing survey information from Edison’s two large, long-running studies of American listening, The Infinite Dial and Share of Ear. Edison VP Podcast listener attributes were revealed today, including income, education, and employment data. Podcast listeners over-index in all three of those categories:31% of podcast listeners earn $100k or more, compared to 22% of non-listeners.Podcast listeners under-index for respondents without a college degree, and rank above the U.S. 18+ population for college degrees and some grad school or advanced degree.63% of podcast listeners are employed full-time, compared to 495 of the general population.On the income disparity between podcast users and non-users, the gap is narrowing as more and more mainstream Americans discover the medium.”Respondents who have listened to a podcast in the past week reached 15%, an estimated 42 million. Among those weekly listeners, average time spent listening to podcasts was between 1 and 3 hours for 36%. For 22%, the average time was between 3 and 5 hours. Those weekly listeners were keeping up with an average of five podcasts in the past seven days. The average time spent with the format for weekly podcast listeners is 5 hours, 7 minutes. That crunches out to about an hour per show.Discovery in podcasting is difficult? Discovery is a ‘pull’ to get people to listen to a podcast. Let’s not forget the ‘push.’ When you look at the success of public radio in podcasting, the cross-promotion [from terrestrial radio marketing] is important. The only way to make it big in podcasting, is not just to rely on Pull, but to use an outside agency to become known.”One of the most intriguing slides tracked how long different types of listeners have been tuning in to podcasts. Across all types, between 1 and 3 years was the most common response. But for podcast subscribers, a quarter have been listening for 5 or more years, and 21% have been listening for 3 to 5 years. That shows a surprisingly stalwart contingent of listeners who have been involved from before the current wave of podcast popularity and growth.Concerning program content, “Content is not king. The audience is king”. There are huge underserved audiences for spoken-word media.”The share of Ear study measures time spent with different audio sources, presented in percentage terms. the most recent research that includes breaking out podcast listeners shows how listening to podcasts can displace radio listening:Source: http://rainnews.com/edison-research-unleashes-the-podcast-consumer-2017-survey-data/- Tip of the Week: Smart Speaker Ownership Trends - Siri vs. Alexa vs. Google Home: No Contest?Alexa has literally become the voice of this technology, and in many ways, it has pulled an Apple by making the development of “skills” (another term for smartphone apps) an open-source ecosystem that allows third-party developers room to create a wide variety of ways to deliver entertainment and information via voice. This can be done through the Echo device – as well as potentially any gadget that wishes to integrate it using the Alexa Voice Service.Source: http://jacobsmedia.com/siri-vs-alexa-no-contest/See Blog.Spreaker.com for our most recent article:- How to Save Time and Money With the Right Home for Your Podcast Podcasting has been around for longer than you think (over 10 years now!), but the ways it has enticed people to tell their stories, as well as connect with others in a very intimate way, has never felt fresher. Yet, while there are lots of potential podcasters out there ready to try it out for themselves, many get lost along the way. It’s easy to see why – the onslaught of “necessary” gear, like microphones, filters, and mixers and the time commitment involved, are intimidating distractions.However, you don’t have to sweat it – not that much, anyway. With even the most basic tools, getting into podcasting is simpler than you think. This article shares how Spreaker makes Podcasting easy and inexpensive.http://blog.spreaker.com/2017/04/18/how-to-save-time-and-money-with-the-right-home-for-your-podcast/Listener Feedback from Episode 107: About Doing Great InterviewsTamara @ Shelf Addiction I know all about the interview woes. It's indeed a lot of work when doing a lot of interviews. It's definitely not fun all the time, especially when interviewing people that are technically challenged.Tamara @ Shelf AddictionRob, I've updated my podcast art work and used some of your suggestions, what do you think?Linda IrwinI have made some wonderful friends through Spreaker I would not have met otherwise.Spreaker Links:http://Adore.fmhttp://blog.spreaker.comhttp://SpreakerLiveShow.comhttps://Spreaker.comrob at spreaker.comSend Questions and Comments to:Twitter: http://twitter.com/spreaker using #SpreakerLiveTwitter: http://twitter.com/robgreenleeTwitter: http://twitter.com/alexeum Tech Support: support at spreaker.com
Spreaker Live Show #109 for April 19th, 2017Our Topics This Week: - New Edison Podcast Research Released- Tip of the Week: Smart Speaker Ownership Trends- Your Feedback and Comments Show Duration: 61 minutesHost: Rob Greenlee, Head of Content, Spreaker @robgreenlee - rob(at)spreaker(dotcom)Co-Host: Alex Exum, Host of “The Exum Experience Podcast” on Spreaker-NAB Show (National Association of Broadcasters) in Las Vegas - April 23-27th-3 Panel sessions at the event about PodcastingIf attending go here: http://nab17.mapyourshow.com/7_0/sessions/speaker-details.cfm?speakerid=11328&CFID=10905211&CFTOKEN=6354487e9be405e6-798EBB82-C583-AC36-DF7F5F1088B66184No SLS Show next Weds- At PodSummit.com in Calgary, Canada on May 6th, 2017- New Edison Podcast Consumer Research 2017 Released this week:Edison Research announced its Podcast Consumer 2017 study recently, revealing survey information from Edison’s two large, long-running studies of American listening, The Infinite Dial and Share of Ear. Edison VP Podcast listener attributes were revealed today, including income, education, and employment data. Podcast listeners over-index in all three of those categories:31% of podcast listeners earn $100k or more, compared to 22% of non-listeners.Podcast listeners under-index for respondents without a college degree, and rank above the U.S. 18+ population for college degrees and some grad school or advanced degree.63% of podcast listeners are employed full-time, compared to 495 of the general population.On the income disparity between podcast users and non-users, the gap is narrowing as more and more mainstream Americans discover the medium.”Respondents who have listened to a podcast in the past week reached 15%, an estimated 42 million. Among those weekly listeners, average time spent listening to podcasts was between 1 and 3 hours for 36%. For 22%, the average time was between 3 and 5 hours. Those weekly listeners were keeping up with an average of five podcasts in the past seven days. The average time spent with the format for weekly podcast listeners is 5 hours, 7 minutes. That crunches out to about an hour per show.Discovery in podcasting is difficult? Discovery is a ‘pull’ to get people to listen to a podcast. Let’s not forget the ‘push.’ When you look at the success of public radio in podcasting, the cross-promotion [from terrestrial radio marketing] is important. The only way to make it big in podcasting, is not just to rely on Pull, but to use an outside agency to become known.”One of the most intriguing slides tracked how long different types of listeners have been tuning in to podcasts. Across all types, between 1 and 3 years was the most common response. But for podcast subscribers, a quarter have been listening for 5 or more years, and 21% have been listening for 3 to 5 years. That shows a surprisingly stalwart contingent of listeners who have been involved from before the current wave of podcast popularity and growth.Concerning program content, “Content is not king. The audience is king”. There are huge underserved audiences for spoken-word media.”The share of Ear study measures time spent with different audio sources, presented in percentage terms. the most recent research that includes breaking out podcast listeners shows how listening to podcasts can displace radio listening:Source: http://rainnews.com/edison-research-unleashes-the-podcast-consumer-2017-survey-data/- Tip of the Week: Smart Speaker Ownership Trends - Siri vs. Alexa vs. Google Home: No Contest?Alexa has literally become the voice of this technology, and in many ways, it has pulled an Apple by making the development of “skills” (another term for smartphone apps) an open-source ecosystem that allows third-party developers room to create a wide variety of ways to deliver entertainment and information via voice. This can be done through the Echo device – as well as potentially any gadget that wishes to integrate it using the Alexa Voice Service.Source: http://jacobsmedia.com/siri-vs-alexa-no-contest/See Blog.Spreaker.com for our most recent article:- How to Save Time and Money With the Right Home for Your Podcast Podcasting has been around for longer than you think (over 10 years now!), but the ways it has enticed people to tell their stories, as well as connect with others in a very intimate way, has never felt fresher. Yet, while there are lots of potential podcasters out there ready to try it out for themselves, many get lost along the way. It’s easy to see why – the onslaught of “necessary” gear, like microphones, filters, and mixers and the time commitment involved, are intimidating distractions.However, you don’t have to sweat it – not that much, anyway. With even the most basic tools, getting into podcasting is simpler than you think. This article shares how Spreaker makes Podcasting easy and inexpensive.http://blog.spreaker.com/2017/04/18/how-to-save-time-and-money-with-the-right-home-for-your-podcast/Listener Feedback from Episode 107: About Doing Great InterviewsTamara @ Shelf Addiction I know all about the interview woes. It's indeed a lot of work when doing a lot of interviews. It's definitely not fun all the time, especially when interviewing people that are technically challenged.Tamara @ Shelf AddictionRob, I've updated my podcast art work and used some of your suggestions, what do you think?Linda IrwinI have made some wonderful friends through Spreaker I would not have met otherwise.Spreaker Links:http://Adore.fmhttp://blog.spreaker.comhttp://SpreakerLiveShow.comhttps://Spreaker.comrob at spreaker.comSend Questions and Comments to:Twitter: http://twitter.com/spreaker using #SpreakerLiveTwitter: http://twitter.com/robgreenleeTwitter: http://twitter.com/alexeum Tech Support: support at spreaker.com
Glenn Rubenstein, our friend at Adopter Media, joins podtopod to break down the Podcast Consumer 2017 report from Edison Research and Triton Digital.
Elsie’s The E-League! If it speaks to you, click the link Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! Support our Patreon page!p Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter Have something to say? Send us a Speakpipe message! Super Quick Re-cap! The She Podcasts had serious issues recording this podcasts and it sucks Sharing podcast interview horror stories Why don’t we make fun of Elsie, is she really executing people? More of Elsie’s grammar stories Jess shares all kinds of very problematic typos in history Podcasting news You guys need to attend the Satellite Sisters live event in Santa Monica! It seems that the S-Town people have no qualms about their little town All, if you use that use the Libsyn native blog you must move it to the new Podcast Page by May 1 You guys, The Podcast Consumer by Edison is going live on April 18! Elsie’s call to arms for you to watch The Podcast Consumer yourself and make your own decisions about the industry! Starbucks has a new iMessage app and how that applies to podcasting Bernie Sanders has a podcast! And Elsie’s take on it Weird and Wild Show of The Week The Future of Sex “Do not grip it like a baseball bat” No Talking in The Library Jessica’s Pet Peeves Planetary crap Content Samurai You guys! The E-League! Apply today! Links mentioned by Jess and Elsie! Leave us feedback via Speakpipe! The 5 Most Disasterous Typos in Human History Ask us Anything event with the Satellite Sisters! April 22!!! ‘Pretty accurate’: S-Towners are proud to be podcasted – except for a few things Libsyn’s Podcast Page The Podcast Consumer Starbucks Launches New iMessage App with a Giveaway How You Can Save the World Bernie Sanders Now Has a Podcast Streaming on iTunes ‘Future of Sex’ podcast tackles the frontiers of sex and technology Mentor Public Library librarians starting podcast Grammarly She Podcasts thank-you to our Sponsors! Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT! Shop for your podcasting education! The She Podcasts Shop Get your FREE How To Podcast tutorial! Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love! If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe! Ways to subscribe to She Podcasts! Click here to subscribe via iTunes Click here to subscribe via RSS You can also subscribe via Stitcher Feedback + Promotion for Women Podcasters You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com
We've often spoken about how it's important to keep in touch with the latest in podcasting, but it's also important to keep up with how people are consuming podcasts. This episode we run down a variety of changes that both directly and indirectly podcast consumers. First though, we have to get to a HOW I SAVED MY PODCAST story involving a domain fiasco. In this week's Better Podcasting Download, we're please to say that we've finally answered a problem we previously discussed about Skype video. Finally, in this week's Better Podback we'll discuss how your life has changed in the podcast world over the last 5 years. Do you have something to say about the art of hobby podcasting? Do you want to chime in on an episode of Better Podcasting? You can always ping us on Better Podcasting on the internet at the following places: @BetterPod http://facebook.com/betterpodcasting http://betterpodcasting.com Not familiar with Better Podcasting? We talk about podcast tips, tools and best practices to help you succeed with your podcast! Just like you we podcast purely out of the love and the fun of it. Podcasting is our hobby and we love that it is yours too! We always encourage your questions and feedback and you can find all of our contact information at betterpodcasting.com. Stephen Jondrew and Stargate Pioneer thank you for listening, downloading and subscribing to Better Podcasting. We hope you come back for more Better Podcasting! Happy Podcasting! This podcast was recorded on Friday, March 10, 2017 – Streamed Live to www.Geeks.Live. Audio/Video Production by Stephen Jondrew of GonnaGeek.com
Today we take the opportunity to talk to someone who is has excited about podcasts as we are. Tom Webster of Edison Research -- a firm based in New Jersey that specializes in polls, marketing, and research. In May they released a report "The Podcast Consumer 2016" which revealed the results of their decade of studying podcasts. Podcasting has grown exponentially in the past 12 months and traditional advertisers are scrambling to find ways to target the audiences that were once easily accessible on television and radio. We have been working with a number of clients to help develop their own podcasts and as Blake mentions -- everyone always wants a lot of quality (engaged) listeners immediately -- so on this episode we explore developing an audience. Want to know where podcasts are going in the future? Don't miss this episode!
Podcastification - podcasting tips, podcast tricks, how to podcast better
Podcasts are THE new media of the masses... and it's only growing!That's my interpretation of the results Edison research released from their January/February 2015 survey. Why would I say that? Because the number of people listening to podcasts is growing every year. Because those who do listen, usually listen to as many as 6 podcasts each week. It's a survey filled with insights regarding the general target market of EVERY podcaster... and it gives plenty of info on how you and I can increase the likelihood that our podcast is found and listened to by people who WANT the niche information we have to distribute. In this episode, I outline the findings of the survey, and what I think it means for podcasters. The Podcast Consumer 2015 from Edison Research
Omega Performance Knowledge Series » Podcast Knowledge Series Audio Only
Is your organization going to be a leader or a follower in recapturing the consumer loan customer? Consumer lending, excluding mortgage lending, has slowed considerably in most lending organizations, and some simply stopped lending. Now, as more organizations are seeing signs of a turnaround, some forward-thinking lenders are reentering the market with new ideas, and [...]