Podcasts about hippo video

Dive into the latest episode of the B2B Go to Market Leaders podcast, where Kathri Mariappan, the founder of Hippo Video, a B2B SaaS company. Kathri, with a rich background in engineering and over 16 years of experience in product management at Zoho, shares his entrepreneurial journey, highlighting the pivotal moments that shaped his approach to building and marketing products. This blog post delves into the key themes and insights from the episode, offering actionable advice for entrepreneurs and business leaders.Kathri emphasizes that a go-to-market (GTM) strategy is much more than just sales and marketing. It begins where product development ends. Once a product is ready, the focus shifts to effectively communicating the problem it solves, the positioning message, and understanding the Ideal Customer Profile (ICP). These foundational elements are crucial for successful sales and marketing efforts.Kathri's journey with Hippo Video exemplifies the power of clarity, focus, and continuous learning to achieve business success.Brought to you by: stratyve.com

In dieser Episoden lernen Sie das Tool Hippo Video kennen. Mit Hippo Video lassen sich personalisierte Werbevideos erstellen und verbreiten. Shownotes: https://digital4productivity.de/personalisierte-videonachrichten-mit-hippo-video In diesem Podcast geht es um produktive Digitalisierung mit: iPad Microsoft 365 Online- und Hybrid-Events Grundsatzthemen und Trends Mehr Informationen unter https://digital4productivity.de jekel & team Immanuelkirchstrasse 37  D-10405 Berlin Tel:       +49 30-44 0172 99 Mobile: +49 170-93 170 93 E-Mail:  t.jekel@jekelteam.de Web:     https://digital4productivity.de/ Speaker Management: team karin burger Germaniastrasse 10 D-80802 München / Munich Tel:       +49 89-218 99 450 E-Mail: buero@team-karin-burger.de Web:    https://digital4productivity.de/vortraege

In this episode of the Business Growth Hacks podcast, we sit down with Drew Donaldson, founder of Gro-Haus, a company that helps small business owners thrive in the digital world. Drew shares his journey as an entrepreneur and provides valuable insights into the importance of owning your website and the power of content creation. He emphasizes the need for businesses to adapt to modern marketing strategies, from building a strong online presence to utilizing both hard and soft data for informed decision-making.We also discuss practical tools and techniques, such as the use of Loom for video communication and the five whys technique for uncovering root issues in business strategy. Throughout the conversation, we explore how small business owners can leverage digital marketing to achieve significant growth, illustrated by real-life success stories and actionable advice.Key Points:- [00:00] Introduction and welcome to Drew Donaldson of Gro-Haus.- [00:20] Drew shares his background and the importance of owning your website.- [01:08] The power of content creation and organic traffic.- [03:00] The significance of market research and both hard and soft data.- [05:13] How real-life success stories can drive marketing strategies.- [07:02] Using the five whys technique to uncover deeper business issues.- [07:54] Tools like Loom and Hippo Video for effective communication.- [09:05] Wrap-up and how to connect with Drew and Gro-Haus.Links Mentioned:Gro-Haus: https://www.grohaus.org/Loom: https://www.loom.comHippo Video: https://www.hippovideo.ioAppSumo: https://www.appsumo.comThank you for tuning in to another episode of the Business Growth Hacks Podcast. If you enjoyed this episode, please rate, follow, and share it with your network. For more marketing tips and tricks, follow Beefy Marketing on Facebook, Instagram, and YouTube, and visit our website at http://beefymarketing.com. Catch you next time!

  In a world of sales and personal branding, one woman's journey took an unexpected turn. From the tranquil landscapes of southwest Virginia to the bustling markets of Italy and Brazil, Alison Mullins was on a path of growth and expertise. But it was a fateful encounter with Hurricane Wilma in Cancun, Mexico, that would change everything. Surviving the storm became more than just a test of strength for Alison - it ignited a fire within her, a passion that transformed her approach to sales. But what happened next? How did she turn adversity into triumph? Stay tuned to uncover the remarkable twist in Alison's story. This is Alison Mullins's story: Alison Mullins' journey towards becoming an expert in sales and personal branding can be traced back to her roots in southwest Virginia and her experiences in some of the most competitive markets around the world. As a small-town girl, she began her career in the construction industry specializing in natural stone surfaces. With time, Alison ventured into sales and marketing, exploring architectural, interior design, and luxury residential sectors. From working in Italy to quarries in Brazil, her experiences have shaped her unique expertise. However, the most pivotal of her experiences was surviving Hurricane Wilma in Cancun, Mexico. This event pushed her to a road of self-discovery, where she transformed her hardship into a resilient spirit, becoming a survivor with an undying passion for her work. To truly be an expert in your field, you have to be willing to talk to others, learn from others, and give to others. You've got to be a connector. - Alison Mullins My special guest is Alison Mullins. With a rich background in sales and marketing, Alison Mullins has spent two vibrant decades leaving imprints in various sectors, including construction and natural stone surfaces. Her passion and dedication are reflected in her global work travel, from the United States and Canada to Italy and Brazil. Now as the founder of Rep Methods, her deep-rooted sales wisdom continues to bloom, helping countless professionals transform their sales strategies. Alison's approachable personality also adds a warm touch to her expertise, making her insights more relatable yet powerful. In this episode, you will be able to: Uncover the secret to upscaling your business through sales proficiency and a resonant personal brand. Traverse the journey of book writing, encapsulating its challenges and rewarding experiences. Comprehend the need for humility and ongoing education for longevity in the sales field. Apprehend the increasing influence of video content in consumer engagement. Decode the method to foster leadership skills within your sales force. The key moments in this episode are: 00:00:08 - Introduction and Background 00:01:42 - Expertise and Becoming an Expert 00:08:07 - Writing a Book as a Platform 00:10:38 - Developing Expertise and Claiming Expert Status 00:14:21 - Rewards of Putting Yourself Out There 00:15:50 - Using Video to Engage with Buyers, 00:16:43 - The Power of Video in Sales, 00:19:19 - Key Elements of Successful Sales Leadership, 00:23:30 - Building Leadership in Sales, 00:28:01 - Sales Leadership Skills, 00:32:35 - Being a Disruptor, 00:33:31 - Disrupting in a Male-Dominated Industry, 00:35:05 - Quiet Disruption, 00:36:33 - Disrupting the Conversation, 00:38:15 - Connecting with Alison, Timestamped summary of this episode: 00:00:08 - Introduction and Background Mario Martinez introduces the podcast and welcomes Alison Mullins as his guest. They briefly discuss Alison's new book, "The Art of Selling," and her background in sales and marketing. Alison shares her experience in the construction industry and her passion for natural stone surfaces. 00:01:42 - Expertise and Becoming an Expert Alison emphasizes that expertise is self-declared and requires passion, knowledge, and humility. She believes that being willing to learn from others, connect with people, and contribute to the community are essential for becoming an expert. Validation from others can also help establish expertise. 00:08:07 - Writing a Book as a Platform Alison shares her motivation for writing the book, which was to establish herself as an expert and share her knowledge and experiences. She sees writing a book as a way to gain credibility and prove a point. It was also a therapeutic process for her. 00:10:38 - Developing Expertise and Claiming Expert Status Alison discusses the boldness required to claim expertise but also emphasizes the importance of allowing others to recognize your expertise. Putting yourself out there, being prepared for backlash, and receiving validation from others can help establish expert status. 00:14:21 - Rewards of Putting Yourself Out There Alison encourages individuals to put themselves out there and take credit for their expertise. While there may be fear and uncertainty, the rewards can be significant. The validation and positive feedback received can enhance credibility and establish expertise in the field 00:15:50 - Using Video to Engage with Buyers, The importance of using video content to engage with buyers is discussed. Video allows for face-to-face interaction and the use of multiple senses, making it a more effective tool for building expertise and connecting with an audience. 00:16:43 - The Power of Video in Sales, Video is highlighted as a valuable tool for salespeople to engage with customers. Platforms like Loom, OneMob, and Hippo Video are mentioned as options for sending video messages and maintaining customer connections. 00:19:19 - Key Elements of Successful Sales Leadership, The importance of mental health balance is emphasized as a key aspect of sales leadership. Other essential elements include organization, passion, and understanding one's strengths and weaknesses. 00:23:30 - Building Leadership in Sales, Empathy is identified as a crucial skill for salespeople to develop leadership in their craft. The concept of limbic resonance and the ability to intuitively understand and connect with others is discussed as an art form in sales. 00:28:01 - Sales Leadership Skills, The importance of empathy, intuition, and chameleoning (the ability to adapt and fit into different situations) in sales leadership is highlighted. These skills take time to develop and contribute to effective sales leadership and customer relationships. 00:32:35 - Being a Disruptor, Alison discusses the benefits and challenges of being a disruptor in the industry. She emphasizes the importance of speaking one's mind and standing up for what one believes in. She also shares her experience as a woman in a male-dominated industry and how it has shaped her as a disruptor. 00:33:31 - Disrupting in a Male-Dominated Industry, Alison highlights the unique challenges she faces as a woman in the construction industry. She shares the importance of having confidence and resilience as a disruptor. Being noticed and heard is key to making an impact in a male-dominated field. 00:35:05 - Quiet Disruption, Alison shares a story about an interaction with someone in the tech industry who initially praised her book but later expressed hesitation in sharing it with his audience. Instead of reacting negatively, Alison responded humbly and asked for his support, demonstrating a quiet form of disruption. 00:36:33 - Disrupting the Conversation, Alison discusses her response to the tech industry professional's feedback. She explains how she disrupted the conversation by assuming he either intended to insult her or didn't realize the impact of his words. Alison humbled herself by asking for support while still pursuing her goals. 00:38:15 - Connecting with Alison, Alison shares how listeners can connect with her through her website, where they can schedule a quick conversation with her. She prefers phone calls as a way to connect in the 21st century. Sales expertise and personal branding: Wielding a profound experience in sales, Alison paints a clear picture of the importance of personal branding as a lever to establishing oneself as an expert in an industry. Her belief is that passion, continuous learning, and humility should drive this endeavor. By taking a bold stance to showcase their skills, individuals can gain recognition and influence, which can boost their professional journey and build credibility. The resources mentioned in this episode are: Get your pen and paper or iPad and keyboard ready to take notes as you listen to the Modern Selling podcast. Check out FlyMSG.io, the free personal writing assistant, and text expander application created by Vengreso, the company founded by Mario Martinez Jr. Learn more about Alison Mullins and her new book, The Art of Selling: We Make Order Makers, Not Order Takers. Visit the Rep Methods website to explore Alison's brand and the services she offers for business development and sales. Consider writing your own book to establish yourself as an expert in your field and gain credibility. Reflect on the importance of humility and continuous learning in developing and maintaining expertise. Take Mario's advice and create a YouTube channel or video series to share your expertise and answer burning questions related to your industry. Check out Modern Selling on YouTube to watch the video version of this podcast episode. Visit the podcast's website to access additional resources and episodes to help you grow your sales numbers at scale. Follow Mario Martinez Jr. and Alison Mullins on social media to stay updated on their latest insights and content.

In this podcast we had Karthi Mariappan, Co-founder and CEO at Hippo Video chat about the various use cases and benefits of video across marketing, sales and other customer facing roles in B2B: Key topics covered: Why does video benefit sales and marketing teams How leading brands use video as part of their outreach to drive end goals Best practices to keep in mind when implementing a video strategy

Salespeople haven't gotten many if any face-to-face meetings in the last year. They don't get to take their clients to ballgames to build rapport. The result of COVID quarantines and working from home accelerated the trend toward digitalization 5–6 years ahead of where we'd be without the unexpected catalyst.  Video has been huge—both synchronous and asynchronous—for the last 18 months. But what is a “sleeper” tactic that Kurt Shaver believes will be strategically implemented as part of the sales process? How does he believe you should leverage LinkedIn? Learn more in this episode of Sales Reinvented!  Outline of This Episode [1:01] The difference between digital selling and social selling [2:27] Why is digital selling important? How can you improve it? [4:05] The blueprint for the perfect digital selling strategy [5:32] The attributes that make a salesperson excel in digital sales [6:50] Tools, techniques, and strategies to use [8:50] Kurt's top 3 digital selling dos and don'ts [12:16] Your LinkedIn profile is a resource—not a resume Kurt's blueprint for the perfect digital selling strategy What is Kurt's ideal sales strategy?  You have to figure out what your goals are and how you'll measure them. Once you identify your goals, figure out who you're trying to reach, what the buying personas are, and what content does the company has to address the different buying personas in different parts of the sales cycle. Content is a huge play.  On the selling side, you need the right tools in place. LinkedIn or Sales Navigator? Will you use video messaging tools or content sharing tools?  You need the right training, coaching, reinforcement, ongoing metrics, and make sure it's woven into sales so everything sticks.  What are the attributes that Kurt believes make a salesperson excel in digital sales? Keep listening to find out! Tools, techniques, and strategies to use The first activity that Kurt categorizes as outbound prospecting is looking at LinkedIn as a database. Who can you target? What's your outreach? Can you get an introduction? Can you approach them with a certain buyer persona? He advises that you take advantage of LinkedIn Sales Navigator, Zant, Outreach, Sales Lock, VanillaSoft, etc.  As an individual seller building a network, you have to share relevant content on social networks about your company, industry, and yourself. You must build a reputation as a subject matter expert and go-to resource. People will come to you as a credible resource. Video is a huge area where you can use tools like OneMob, Hippo Video, Vidyard, etc.  Kurt's top 3 digital selling dos and don'ts What strategies should you adopt? What should you avoid?  Learn how to master the social network that the majority of your prospects use. In the B2B world, it's likely LinkedIn. People in Sports and Entertainment may skew toward Twitter. If they're in advertising they may use Instagram. Be present on that network. Embrace and get comfortable with being on video. All the apps are adding video—and it isn't just social networks.  If you want to get ahead of the curve, experiment with texting prospects. This strategy is the hardest to succeed with. In North America, sending a text will get you the highest response rate of any communication medium. But the bad news is that you have to be in someone's inner circle of trust and you can't violate that. Don't treat LinkedIn as a resume (unless you're trying to get a job). It needs to be more like a website and a resource. Don't pounce on people when you send someone an invitation. The first words out of your mouth shouldn't be selling. You court before you ask someone to marry you. If you're trying to build rapport and you get a video conference, turn on the camera so they learn to know, like, and trust you.  Your LinkedIn profile is a resource—not a resume Kurt runs a program called “Selling with LinkedIn” where they help sales teams transform their LinkedIn profiles. They always start with the headline. You want it to be a customer-oriented benefit statement. It can't just be “account executive” or “sales engineer.” You want to say “I help manufacturing engineers streamline processes to drive productivity.”  They helped a client in a recruiting and staffing business do that. Before the training, his headline was “account executive.” In the workshop, he changed it to “I help fast-growth technology companies source and retain top programming talent.” What was the result? A VP of HR at a fast-growth technology company who couldn't source and retain talent saw that headline.  She reached out to him and he got into the sales cycle with her. Two months later, he closed a six-figure recruiting retainer deal with this company. It all started because he invested 5 minutes to reengineer his headline. He called out the types of customers he works with and the outcomes he hopes to achieve for them. Resources & People Mentioned Sales Navigator Xant Outreach VanillaSoft OneMob Hippo Video Vidyard Connect with Kurt Shaver Vengreso Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

Hey Limitless Listener, Limitless podcast is back with another interesting episode on 'How to Leverage Brand Building for Sales Growth' featuring Juntae DeLane, the founder and chief strategist at Digital Delane. Listen to the episode now to get better insights on: • Ways to build your digital brand in an authentic way • Zero brand activity: How can a sales team manage it and still sell? • Impact of the digital brand presence in social selling • Text Emails Vs Video Emails: A comparative look • Ways a sales team can enhance their sales process • Sales and marketing alignment - The better way to do it Let us know what you think about this episode by leaving us a review. Follow Juntae: https://www.linkedin.com/in/juntaedelane/ Visit: https://digitaldelane.com/ _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Description: Being a small business owner means wearing many hats, one of the most important of which is the marketer. That said, you may find yourself competing for customers with hundreds of businesses across numerous platforms—from billboards to social media channels to print publications. What can you do to stand out and reach customers? The CoLab hosts Megan Marsh and Andres Munar can help you navigate the marketing space by sharing their successful strategies. This episode focuses on how to level up your business marketing with video marketing.  Show Notes: Once only associated with TV commercials, video has become a driving force in marketing strategies for businesses large and small across digital platforms. If you're a small business, you don't need to spend thousands on video production to reach customers. It's an accessible medium that in some cases only requires a smartphone and an editing app. Now is the perfect time to add a video to your arsenal of marketing tools. The CoLab hosts Megan Marsh and Andres Munar have successfully integrated video into their business outreach. Their video formats range from lists of tips to deep dives in various aspects of the mortgage market, but their strategies can work for businesses of any type. As mentioned in the episode, The CoLab recommends three apps to help you create simple but effective videos: VivaVideo, BombBomb, and Hippo Video. Ready to dive in? Here's what we're covering in this episode of The CoLab: [00:41] Marketing is an essential part of business, but what tactics and components will truly grow your business? This episode kicks off a series of shows focused on marketing. First up: video marketing. [04:36] Video can be an intimidating medium but with the right tools, you can make it work for your business marketing. But, you need to take the first step and try. [07:34] It's easy to make excuses not to do a video for your business, chief among them that you're concerned with embarrassing yourself. That's understandable but try to set that fear aside. [14:48] Once you start making and posting videos, you need to stick with it. While some videos go viral, it usually takes time to build an audience and refine your content in order to continue expanding that audience. [16:45] While your business has a product or service to sell, don't make your videos all about what you're trying to sell. Instead, you can add value to your customers' viewing experience by making videos that educate around topics related to your business and industry. [23:15] The CoLab recommends three apps to help you create simple but effective videos: VivaVideo, BombBomb, and Hippo Video.  Connect with The CoLab at www.thecolablife.com or on Facebook, Instagram, Pinterest, and YouTube. The Cólab Crush It Action Plan: 7 Steps to Small Business Transformation DOWNLOAD NOW

Description: Being a small business owner means wearing many hats, one of the most important of which is the marketer. That said, you may find yourself competing for customers with hundreds of businesses across numerous platforms—from billboards to social media channels to print publications. What can you do to stand out and reach customers? The CoLab hosts Megan Marsh and Andres Munar can help you navigate the marketing space by sharing their successful strategies. This episode focuses on how to level up your business marketing with video marketing.  Show Notes: Once only associated with TV commercials, video has become a driving force in marketing strategies for businesses large and small across digital platforms. If you're a small business, you don't need to spend thousands on video production to reach customers. It's an accessible medium that in some cases only requires a smartphone and an editing app. Now is the perfect time to add a video to your arsenal of marketing tools. The CoLab hosts Megan Marsh and Andres Munar have successfully integrated video into their business outreach. Their video formats range from lists of tips to deep dives in various aspects of the mortgage market, but their strategies can work for businesses of any type. As mentioned in the episode, The CoLab recommends three apps to help you create simple but effective videos: VivaVideo, BombBomb, and Hippo Video. Ready to dive in? Here's what we're covering in this episode of The CoLab: [00:41] Marketing is an essential part of business, but what tactics and components will truly grow your business? This episode kicks off a series of shows focused on marketing. First up: video marketing. [04:36] Video can be an intimidating medium but with the right tools, you can make it work for your business marketing. But, you need to take the first step and try. [07:34] It's easy to make excuses not to do a video for your business, chief among them that you're concerned with embarrassing yourself. That's understandable but try to set that fear aside. [14:48] Once you start making and posting videos, you need to stick with it. While some videos go viral, it usually takes time to build an audience and refine your content in order to continue expanding that audience. [16:45] While your business has a product or service to sell, don't make your videos all about what you're trying to sell. Instead, you can add value to your customers' viewing experience by making videos that educate around topics related to your business and industry. [23:15] The CoLab recommends three apps to help you create simple but effective videos: VivaVideo, BombBomb, and Hippo Video.  Connect with The CoLab at www.thecolablife.com or on Facebook, Instagram, Pinterest, and YouTube. The Cólab Crush It Action Plan: 7 Steps to Small Business Transformation DOWNLOAD NOW

Hey Limitless Listener! Here is a great way to give your weekend learning the 'Limitless boost' by tuning into our brand-new episode featuring Michael Hanson, the founder and CEO at Growth Gene. You know the topic (if not check the title), and here is what you will know if you listen to the episode. • Selling and Ego: Why no one talks about it? • Sales world examples for egoistic statements • How can we appeal to the ego states of our customers? • Ways salespeople can manage, ease, and control the ego • The list of emotions salespeople should not tap on Let us know what you think about this episode by leaving us a review. Follow Michael: https://www.linkedin.com/in/michael-hanson-/ Visit: https://growthgenie.co/ _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener, Limitless brings you another interesting episode. This time around it is all about customer testimonials. Sam Shepler, Founder and CEO of Testimonial Hero, is in the house to share his knowledge and insightful views on how businesses can take full advantage of customer testimonials to scale better. The highlights of the episode are here: • Customer Testimonials - Where should you use them (and where you should not). • Micro-cuts and Objection Crushers - Everything you should know. • How to give the perfect structure to your testimonials? • Testimonials as social proof - How to leverage it on social media? • Tips to convince your boss to get more testimonials from your customers. Let us know what you think about this episode by leaving us a review. Follow Sam: https://www.linkedin.com/in/samshepler/ _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener, We have got yet another interesting podcast this week. And, it is all about the power of storytelling in selling (or story-selling). And we have, probably, the best person to talk about it - Randy Rodriguez, North American Sales Leader at Volante Technologies. Grab your headset now and listen to this episode now. Here is why you should be listening to it already! • Storytelling: Reasons why salespeople should hone this skill right away • Story-selling: Ways to tap into the emotional quotient of your buyer • 3 important characteristics of all the successful salespeople • Marrying the pitch with the story: The unique skill every salesperson should have • Salesperson with a Growth Mindset - Be like a Robotic Vacuum Let us know what you think about this episode by leaving us a review. Find more and connect with Randy here: https://www.linkedin.com/in/randyrodriguez/ _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener! Here is this week's episode to give the best start to the week. This time around, featuring the CEO of Hippo Video Karthi Mariappan hosted by Ashok Raj from Indian Startup Stories. You can also listen to this episode on: https://indianstartupstories.buzzsprout.com Now, tune in for better insights on: • Hippo Video - The interesting story behind the name • Zoho Mafia - The story of around 20 successful startups founded by ex-Zohoites • How did Covid-19 actually helped Hippo Video fasten the video transition for businesses • A brief look into the innovative features of Hippo Video • The role of mentors in evolving from a manager to a leader Let us know what you think about this episode by leaving us a review. Thank you Ashok Raj for this episode. _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener! Your favourite sales and marketing podcast channel is back again with a brand-new episode featuring the multi-talented Anmol Garg, Founder at Sales5X, and Standup Comedian. Anmol was one of the 18 sales leaders to feature on our 'Winning Sales Strategies e-book.' This is the recorded version of that interview. Tune now for: • How social media can help you to identify the exact pain-points of your customers • Social media tools salespeople can use for better engagement • Professional LinkedIn Spammer - Why does Anmol calls it the best job? (Pun intended!) • Anmol's list of the best books on sales and leadership Let us know what you think about this episode by leaving us a review. _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Today's guest:Karthi Mariappan S, CEO, Co-Founder (Hippo Video)Company website: http://hippovideo.io/You will learn:01:30Personal background02:07What is the product from Hippovideo?03:03How it all started? Idea formation 04:59Challenges in team formation 05:52Funding (Bootstrapping strategy) & family support 07:43First demo experience to friends 08:39Experiences with Venture capitalists on Investor pitch11:53Pre and post COVID - Customer & business adoption changes 14:45Benefits of founder team - Sales & Marketing16:17Failure as stepping stone17:01When to Pivot an organisation18:39Motivation from value of customer success19:21Quality an entrepreneur must have27:02Role of mentors in entrepreneur journey30:03Learning tips for students32:05Advantage of Competition in market32:59Rapid fire roundStay tuned! Be motivated! Thank you!!Podcast hosted @ https://indianstartupstories.buzzsprout.com Social Media handles:Facebook:https://www.facebook.com/Indian-Startup-Stories-105427574797700LinkedInhttps://www.linkedin.com/in/indian-startup-stories-b4b385202Youtube:https://www.youtube.com/channel/UC38w7euU6JpLjyRb4Am7ugwInstagram:https://www.instagram.com/theindianstartupstories/Twitter:https://twitter.com/IndianStartupS2Music credit: The Right Direction by Shane Ivers - https://www.silvermansound.comThis episode of Hippovideo is also available in channel “Limitless: A Sales and Marketing Podcast” by Hippovideohttps://podcasts.apple.com/in/podcast/limitless-a-sales-and-marketing-podcast/id1493376502

Hey Limitless Listener! Limitless podcast channel is here with a brand new episode for the brand new year—this time around featuring Micheal Hanson, Founder at Growth Genie. Listen to the episode for • Common B2B sales mistakes most salespeople make • Ways sales leaders can address concerns of front-line force (SDRs) • Different prospecting practices that B2B sales teams can implement • Must reads for SDRs and AEs Let us know what you think about this episode by leaving us a review. _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener! Limitless podcast channel is here with a brand new episode for the brand new year—this time around, featuring the CEO of Hippo Video Karthi Mariappan. Tune now for better insights on: • The Art of Pivoting: How to make the right move at the right time • Three different stages in which a startup actually evolves • Setting up the stage for pivoting and growth mindset • Different kinds of pivots • Business aspect of sales and marketing Let us know what you think about this episode by leaving us a review. _______________________________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

So, you want to be a CMO, but don't know where to start? Then you need to know your customer like they were part of your family. And that means actually talking to them. In this Takeover episode, host Sanjana Murali from Hippo Video speaks with me, Sangram Vajre, Chief Evangelist and Co-Founder at Terminus about ABM and what it takes to be a CMO.

Hey Limitless Listener, Tune in for another exciting podcast on selling to the sales executives, featuring Steve Hall, Australia's Leading 'C' Level Sales Authority. Look out for these key takeaways: • Ways to find the customer who has a need for what you sell • The importance of speaking in your customer's language • Speaking the customer's language does not mean communicating in the same language. Why? • C-suit sales meetings are all about ideas - How prepared is your sales team to deliver? • Building from the small: How to keep the expectations from both parties inline This is a replay version of the interview we did for the Winning Sales Strategies E-book. Download link is in the description. Don't forget to leave us a review. __________________________________________ Download the e-book: https://pages.hippovideoemail.io/ebooks/18-sales-leaders-strategy-interviews/index.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener! We are back again with an interesting sales podcast featuring Mario Martinez Jr., founder and CEO at Vengreso, The Digital Sales Transformation Company. We interviewed Mario for our Winning Sales Strategy e-book and this is a replay version of that session. Listen to this episode for insights on... • The digital advantage of sales that you can't deny or ignore • The role of tools in engaging effectively with a digitally connected buyer • The reasons why a sales organization struggles and how you can avoid it • A well-aligned sales and marketing team - How does it look like? • The value proposition - Why it is essential in an attempt to make a sale Don't forget to leave us a review. __________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

In a year marked by social distancing and remote work, the human touch matters more than ever — especially in your sales process. So, before you write another robotic email, why not record a video instead? In this Takeover episode, hosts Nikhil Premanandan and Karthi Mariappan from Hippo Video speak with Dan Tyre, Sales Director at Hubspot, about how to use video-selling to humanize your sales process. Check out Limitless: A Sales and Marketing Podcast by Hippo Video here: https://podcasts.apple.com/in/podcast/limitless-a-sales-and-marketing-podcast/id1493376502

Hey Limitless Listener! We are back with another interesting podcast episode. This time around, it is to help you win big opportunities using videos. This is the audio version of the training video featuring Sanjana Murali, Product Marketing Specialist at Hippo Video. Here are your key takeaways from this episode: • How to connect and create an impact starting from the first sales meeting • Important elements to personalize the video made for your client • Ways to follow up while sounding unique (not nagging) • Video emails to discuss the product technicality with more clarity Stay tuned to stay ahead! __________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener! The buyer is evolving so should the sales approaches. Here is something that can be handy when you are reaching out to prospects. Tune in now to know more. Before that, here is a glimpse of what you will be getting... • Video emails as a prospecting tool - What makes it so impactful. • Better ways to engage your prospects • How to record videos and ways to personalize them for prospects  Stay tuned to stay ahead! __________________________________________ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener! We are back with another interesting podcast episode. This time around, it is to help you close more deals using videos. This is the audio version of the training video featuring Sanjana Murali, Product Marketing Specialist at Hippo Video. Here are your key takeaways from this episode: • Leveraging video emails to better results in this new normal • Important elements to personalize your sales videos • How to deal with no showups • Ways to follow up, connect with the decision-makers and close deals Stay tuned to stay ahead! __________________________________________ Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes. Tweet us @thehippovideo

Hey Limitless Listener! Tune in for the replay version of SaaStories podcast featuring Karthi Mariappan. This podcast will uncover the inspiring journey of Hippo Video, starting from the inception to execution. At the end of this episode, you will learn more about... • How to develop the go-to-market strategy for your startup • Ways to pitch in to your investors so that they overlook your competitors • Pivoting - Making the right turn at the right time • Seize the Opportunities and Mentor ship Importance • Trial and error - How did Hippo Video leverage this method? Hope you will enjoy this episode. If so, please leave us a review and don't forget to subscribe to Limitless. ____________ Learn more about Pitchlink: https://pitch.link/ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Tune in for another weekly episode of the Limitless podcast featuring Nicolas De Swetschin, Sales Director at noCRM.io Here is why you should grab your headphones and listen to it right now: • The No CRM sales process - How does it look? • The undeniable role of team spirit in sales • Selling mindset over sales skills and traits - Why is it so important? • How to handle a deal going wrong • Better preparation for different sales activities • What is the best way to mitigate the risk in closing a deal ________ Check out noCRM: https://youdontneedacrm.com Partner programs: https://youdontneedacrm.com/partner_program FREE sales script generator tool: https://youdontneedacrm.com/sales-tools/free-sales-script-generator Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Hey 'Limitless' listener! Bringing you the recorded version of Jeffrey Gitomer's, the King of Sales, keynote speech from the Sales 3.0 Conference 2020. Plug in your headphones right now for this amazing 20-minute speech from one of the top sales thought leaders in the world right now. Here are the key topics Jeffrey has covered... • The 2 words that are going to redefine sales in future • Why is Hippo Video Jeffrey Gitomer’s preferred video platform? • Virtual + Video = Victory: And, a brief history of sales • ‘5’ is the new normal in sales • Reasons why salespeople are NOT in a middle of crisis but the BIGGEST opportunity in the history of sales • The REALITY that you’re missing in your sales right now • The new normal in B2B sales you should know before it's too late And, don't forget to leave us a review on whichever platform you use to listen to your favorite podcasts. _______ Learn more about Hippo Video: www.hippovideo.io

People are going through a lot! And, there is too much noise. If you want to be heard, empathy is the only way! Listen to the replay version of the REAL™ Sales Prospecting Masterclass featuring Tibor Shanto and Karthi Mariappan. By staying with them till the end, you will get to know • Ways to cut through the clutter, stand out and establish a human-to-human relationship • The only way of prospecting that helps you sound human and real in the virtual setting • Everything about the REAL™ framework and key aspects that make it the prospecting firepower your sales team always wanted to have • Efficient prospecting hacks that are designed for remote-working sales teams Let us know what you do think of these insights after listening to the session. And, don't forget to leave us a review. _______ Learn more about Hippo Video: www.hippovideo.io

Tune in for another replay version of Limitless webinar featuring Amy Oplinger, Salesforce MVP. Amy joined us to shed light on... • Best practices to make Salesforce easy for your sales team • How to align business processes with SF functionality • Tips to build stellar dashboards & reports • Identify and empower key stakeholders from the top down • Leveraging automation to make sales job easier • Ongoing training (In-App guidance, training videos) is key to success • Think about how end-users interact with Salesforce ______ Follow Amy on LinkedIn: https://www.linkedin.com/in/aoplinger/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Plug in your headphones for the replay version of Limitless Webinar Ft. Kyle Lacy, Chief Marketing Officer at Lessonly. Here are your key takeaways... • Reasons why you can bet on direct mails even today • How did Lessonly win the hearts of many with direct mails • Old School Marketing Tactics - Reasons you should stick around with them • Ways to sync the old with the digital new • Tips for building direct mail that gets a response ________ Follow Kyle on LinkedIn: https://www.linkedin.com/in/kylelacy/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Plug in your headphones for the replay version of Limitless Webinar Ft. Alex Glenn Strategic Advisor and Founder of PartnerPrograms.io and Automated.af). At the end of the session, you will learn about... • What does “early” stand for in partnerships for a software company? • What needs to be in place to ensure the success of an early partner program launch. • Affiliate vs Strategic vs Referral partnerships. • Examples of effective partner demand generation. • Plus the case studies from Optimizely, Kiite.ai, HighLevel and HubSpot's partner programs. ________ Follow Alex on LinkedIn: https://www.linkedin.com/in/alex-glenn/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Tune in for our latest podcast on the secrets that every successful salesperson must master featuring Jennifer Gitomer, CEO at Sales in a New York Minute. At the end of the session, you will learn about... • 3 sales secrets every sales rep should be aware of • The one quality that the most successful salespeople have in common • The one core loss that will lead to major gains • A rock-solid client connection formula to close more deals immediately ________ Follow Jennifer on LinkedIn: https://www.linkedin.com/in/jennifergitomer/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Plug in your headphones for the replay version of Limitless Webinar Ft. Jeb Blount. At the end of the session, you will learn about... • Using videos for prospecting: the must-have tool • The art of getting responses and engagement with videos • Using videos in prospecting, objection handling, closing, & follow-up ________ Follow Jeb on LinkedIn: https://www.linkedin.com/in/jebblount/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Tune in for the replay version of Limitless Webinar ft. Morgan J Ingram At the end of this episode, you will learn more about... • Strategies to win at enterprise sales prospecting • Ways to prospect C-level executives for better conversions • Leveraging ABM for effective closure rates • Using videos in prospecting to deliver a better experience ________ Follow Morgan on LinkedIn: https://www.linkedin.com/in/morganjingram/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Tune in for the replay version of Breakfast for Champions session featuring Tibor Shanto and Nikhil Premanandan. Key takeaways: • Evolution of the Be REAL™️ framework • Why mere personalizing names is not enough in today's business scenario • What does REAL™️ stands for in prospecting? • The power of ‘emotional’ factor in prospecting ______ Register for the REAL™️ 7-Day Free Voicemail+ Program with Tibor Shanto: https://bit.ly/32SMrce Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Tune in for another episode of Limitless webinar replay featuring Nancy Nardin. Key takeaways: • Secrets to break through and getting your prospects to engage • Cold-calling hacks for getting prospects to hear you out • Email hacks for getting prospects to respond • Productivity hacks for getting more done __________ Know more about Smart Selling Tools: www.smartsellingtools.com Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Why telephone prospecting is breathing again? Understanding the prospecting dynamics How to properly communicate value in a tense moment Why you want to leave your product in the car Dealing with the most common objections _________ Tibor's LinkedIn profile: https://www.linkedin.com/in/tiborshanto/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

The 2 different sides of social selling The power of personal brand building What could personal brand do for your career How to build your brand in an authentic way Actionable tips to integrate personal brand building into your routine _____________ John's LinkedIn profile: https://www.linkedin.com/in/johnbarrows/ Know more about JBarrows sales training: https://jbarrows.com/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

The characteristics, mindset and skills every successful salesperson will have in common How can you learn these skills if you don’t have them already? The seller’s mindset - What is it and how can you develop one? Best ways that can help you be ready to handle different sales activities like prospecting, discovery, demo, negotiating, and closing A deal going cold - A secret tip for sale reps to bring it back How can you mitigate risks involved in a deal? _____________ To know more about Mike: https://www.linkedin.com/in/mike-hook/ Subscribe to Mike's weekly newsletter: https://www.mike-hook.com/ Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

Why is video so impactful in business? The barrier behind video adoption How sales teams can excel leveraging videos Turning a cold email into a warm greeting - How videos can be the REAL differentiators The secret story behind the Spider Monkey teams ____________ To know more about Dan: https://www.hubspot.com/dantyre Dan's LinkedIn profile: https://www.linkedin.com/in/dantyre01/ To know more about videos in sales: https://bit.ly/3ioFw0u Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

The basics of field marketing A day in the life of a field marketer Should SDRs report to sales or marketing? The importance of sales and field marketing alignment and the best practices to do it The impact of the pandemic on field marketing How do field marketing people transition or pivot from field marketing? Do virtual events (webinars, summits, coffee catchups, customer sessions) have any impact on field marketing? How to develop an actionable field marketing strategy? Some of the best field marketing event ideas you can execute ______________________ To know more about Nick: linkedin.com/in/nickbennett1 Follow Nick on Twitter: https://twitter.com/NickB2005 Visit: https://bit.ly/3004nkM to get updates on the upcoming episodes. Learn more about Hippo Video: www.hippovideo.io Tweet us @thehippovideo

The 4-step process to identify, prioritize, and scale acquisition efforts A clear indicator to find the right product market fit Increasing average revenue per user - The good and bad How to choose an acquisition channel that is a good fit for your company Ways to know if a channel is an opportunity How to form cohesive strategies and adopting them over time _______________ To know more about Nickii: https://www.linkedin.com/in/nickifriis/ Learn more about Hippo Video: www.hippovideo.io Visit: https://bit.ly/3004nkM to get updates on the upcoming episodes and share what we're learning on your social handles. Check out our #Limitless Webinar Series: https://www.hippovideo.io/webinars.html Tweet us @thehippovideo

The inspiration behind writing the book Lean AI AI: A simplified overview from a sales and marketing perspective Some of the biggest challenges AI can solve for startups Leveraging AI for enhanced growth Ways startups can follow to implement AI in their businesses _______________ Lean AI book on Amazon: https://amzn.to/3jSTysC Know more about Lomit: https://www.lomitpatel.com Learn more about Hippo Video: www.hippovideo.io Visit: https://bit.ly/3004nkM to get updates on the upcoming episodes and share what we're learning on your social handles. Check out our #Limitless Webinar Series: https://www.hippovideo.io/webinars.html Tweet us @thehippovideo

Podcasting and its importance for every business and every individual Here is how you can monetize your podcast The podcasting mistakes beginners could make and the ways you can avoid them Podcast promotional ideas worth following The art of balancing podcast show and attracting the right advertisers/sponsors Best tips to grow network and community base for your podcast ___________________ Links: Check out: https://billionairesinboxers.com/ Partha's LinkedIn: https://www.linkedin.com/in/parthans/ To know more about Partha: https://about.me/parthans Learn more about Hippo Video: www.hippovideo.io Visit: https://bit.ly/3004nkM to get updates on the upcoming episodes and share what we're learning on your social handles. Check out our #Limitless Webinar Series: https://www.hippovideo.io/webinars.html Tweet us @thehippovideo

Steps to build your career as a sales consultant The current trends in the Pharma sales Major challenges faced by the current Pharma sales executives Solutions that every sales professional can try and solve their challenges Reasons why and how video fits into the tool kit of sales professionals ___________ Check out Albert's website: https://www.healthcareheroes.co/ Buy a free copy of 'Checkmate' book here: www.checkmatebook.ca Follow Albert on LinkedIn: https://www.linkedin.com/in/albertho/ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Why is public speaking is not everyone's fave? Start doing this from today to nail your presentations Filler words - Simple ways to curb using them Introverts being excellent public speakers - Why the contradiction? ___________ Check out to know more about Brenden and Mastertalk. Instagram: https://www.instagram.com/masteryourtalk/ YouTube: https://www.youtube.com/channel/UCBYFP4mZLQovr7W6Si6sueA Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

- Marketing - Ways to make it more understandable and easier to implement - Marketing approaches people should put into practice - What are some common revenue leaks? - The key qualities of a great leader - How to find them? - Lessons to learn from the adversities - Practical ways to grow influence at work ___________ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

- Reasons why companies should leverage push notifications - Ways B2B businesses could benefit from push notifications - Is it good practice for B2B to send push notifications? - Types of Push Notifications Campaigns B2B businesses can leverage on - Notifications that are interesting, entertaining, and converting - Best metrics to track push notifications - Strategies to craft a great push notification - Common mistakes that marketers make while sending push notifications - Industries that have managed to gain a foothold using push marketing over time - The future of push notifications. Is it here to stay? ________ Check out this blog to understand the push notifications benchmark data region-wise https://blog.pushengage.com/web-push-notification-benchmark-data-by-region/ Check out the page https://blog.pushengage.com/ to stay updated with what's happening in the push notifications industry. Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Why do startups fail? What is product-market fit? Ways to find the right poduct-market fit Role of the market developer in product's success ________ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

What gives women the competitive edge to be a successful salesperson? Reasons why more women should explore careers in technology sales One advice to women starting their careers in sales Tips for women to get in the path of leadership positions What do you think is the most significant barrier to female leadership? Policies that establish Gender Equality in workplaces ________ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

- Things SaaS companies can do to prevent the churn right now - The dreaded "We're on a spending freeze" objection - How can SaaS companies handle it? - The pandemic impact on the marketing world - What do you mean by "delightful" marketing? - "Delightful" marketing campaigns that work wonders - Best examples of companies that are adapting their marketing to the pandemic well - “ONE” thing SaaS companies must focus on for the next 6 months ________ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Links mentioned in the podcast: https://factorialhr.com/ https://slangapp.com/special/covid-19 https://calendly.com/blog/meeting-integration-update/ https://www.linkedin.com/in/sangramvajre/ https://www.linkedin.com/in/ryanmohara/ https://www.linkedin.com/in/marc-mcdougall/ https://clarityfirst.co/ Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

- Sales outreach and cold emails are an integral part of any business. Here is why? - The difference between cold emails that work and that don't. - Reasons why personalization works in sales outreach, always! - Misconceptions that people have about personalization in sales outreach. - What motivated Amy Franko to start creating videos? - Amy’s take on the future of Sales, as businesses are becoming more global and digital every day. ________ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

- Intro and career paths summary - The most important thing to think about when selling across different countries - How do you leverage social selling across regions - Train your team members on cultural differences when selling - One advice for remote managers - Advice for individual contributors being managed remotely ____ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Video is exploding in popularity — and necessity — as we are all moving to the virtual world due to the COVID-19 pandemic.   Today's episode will help you reimagine your sales strategy through video.   In this episode, I interview Karthi Mariappan, Co-Founder and CEO of Hippo Video, about the dos and don'ts of video right now.    What we talked about: 2 don'ts of video, including not pushing the sale 2 dos of video, including paying attention to tone Remember that humans are resilient and creative under stress We'll come out of this with great new learning about ourselves and each other For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, on Spotify, or on our website.

- What’s the key to effective sales coaching? - What works? Customized coaching module or generalized module? - How does “Show, don’t tell” work in sales coaching? - Effective sales coaching techniques? - Personalization in sales coaching - How does peer-to-peer coaching work in sales? - What are the tools available for sales coaching? - What does it take to become a great sales coach? Check out trywingman.com ____ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Karthi is the Co-founder and CEO of Hippo Video. Karthi unpacks core best practices for using video for remote interactions, but specifically sales. VIdeo is no longer an "if" but a must. As Karthi said, "It is a way to put a face to a signature.

Maury has launched over 200 brands and 3 successful startups using visual storytelling structure. One of his earliest lessons was being a part of selling a startup to Cisco Systems for $2 Billion. He is an out of the box thinker and delivers real results with video first marketing. Key Takeaways - Why are stories so important? - What is the easiest way to grab your prospects attention? - How to write the best stories for your brand? - The impact of the right story in the right place at the right time - Why your sales and marketing is failing and how to fix it? Watch the webinar here: https://limitless.hippovideo.io/webinar/maury-rogow/three-steps-create-own-salesperson-never-sleeps Read the transcript here: https://www.hippovideo.io/blog/3-steps-to-create-your-own-salesperson-that-never-sleeps-webinar-for-video-selling/ ____ Here are the links Maury Rogow mentioned in the webinar: Resources: 

https://lp.ripmediagroup.com/webinarthankyou - Get the guide and scorecard 
Rise of The Entrepreneur - https://www.amazon.com/Rise-Entrepreneur-Maury-Rogow/dp/0615995977 - Maury's book
 The Customer Journey - https://vimeo.com/157065292 - Video
 Personalized Videos - https://support-watch.hippovideo.io/video/play/k4DaaT7R60kX_seI8TixNQ - Hippo Video ____ Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

In this episode of Let's Talk ABM Declan chats to Nikhil Premanandan, Head of Marketing at Hippo Video about how sales reps can stand out and enhance conversations by using engaging, personalised videos. Here's what they cover: - How Hippo Video is revolutionising video marketing - The role of Hippo Video in your ABM tech stack - How Hippo Video can increase your sales conversations - How Hippo Video clients have adapted to the new “normal”

Key Takeaways - Trends (going from lead to accounts) - Role (own parts of customer success) - Organization (running a team of specialist - act like a CEO) - Metrics (Business outcomes and same metrics as sales) - Stage based CMOs (Different type of CMO for a different stage of the company) - What are the key attributes any CMO needs in their toolbelt - What keeps CMOs up at night or what keep you up at night being a CMO yourself? - How and why to manage your team according to KPIs - What are the Key ABM findings for CMOs to consider - Should marketers own parts of customer success? - Should a startup hire specialist or generalist first? - What do you mean when you say CMOs should act like CEOs? elaborate - Is there a right type of CMO based on the stage of the company? - You always say marketing is not demand gen, and it's business outcomes (demand gen, pipeline velocity, expansion). Could you elaborate on that? - When is the right time to create a category? How do you know it's the right time and you have the scope? - What budget does an SMB need to start ABM? - Is ABM ideal for a startup with no sales team? - What is your idea of positioning to begin with, in a saturated market? - Minimum basic strategy and tech stack needed for omnichannel marketing for a B2B tech company with a limited budget? - Where do you see the biggest skills gap in marketing today, and how do you overcome that challenge? - How to become a CMO? - Which medium works better in ABM? Sales Nav, Webinars, Seminars, etc? - When is the right time to hire a CMO? Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Often, we release a new product integration, but marketers are stuck with what should they do next, how should they market it. This topic will uncover the GTM strategy and outline the steps to help reap the maximum benefits out of the new product’s integrations. - How should you choose an integration partner? - Integrations should be customer-driven or value-driven? What’s the best approach? - What are the aspects to keep in mind while integrating with another product? - Integration is completed. What’s the GTM for your integration? - How long do these integration partnerships last? - Can integrations be a major revenue channel? Do you have any case studies that you can share with us? - What happens when an SMB integrates with a mid-market or an enterprise product. - How does that dynamic pan out? Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Here are some of the questions that we asked Deb on the podcast: 1. You've said that asking better questions improves the customer experience. What do you mean by the phrase "customer experience?" 2. What are the benefits of creating value and personalizing to create this kind of customer experience? 3. How would asking better questions accomplish what you're describing? 4. And it does not just question... you're saying "quality" questions. Tell us more about that. 5. What prevents sellers from asking quality questions? 6. Give us some examples of quality questions and how they're different from standard questions that sellers ask? 7. What else can sellers learn about asking quality questions? What resources can you offer them? Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Key Takeaways - Designing a sales organization (and GTM motion) to optimize for efficiency and customer experience - Personalization at scale vs. volume outreach - Identifying and focusing on the right (consolidated) set of KPIs - Driving improvements in MQL: Win rate - Building an engaged and effective startup sales team Check out our #limitless webinar series: https://www.hippovideo.io/webinars.html Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

In our podcast, we got insights from Timothy Hughes on the following: - Comprehensive insights on leveraging LinkedIn for social selling - Future of social selling for B2B - What’s social selling and what’s not? - What’s the value of social selling? - Who owns social selling? Sales or marketing? Or is it implemented holistically across sales and marketing? - How to leverage professional brand on social networks? - How can sales and marketing team operationalize social selling? - How social has changed cold calling? - How to leverage the existing connections to get introductions? - How to find the right connections in social? - Do you have some case studies of social selling success stories from enterprise companies? - What the future of social selling holds for B2B companies? Tim's bestsellers: Social Selling: https://amzn.to/2vRgu7n Smarketing: https://amzn.to/37PDKj7 Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

In this podcast, Marcus has poured his insights on the following: - Comprehensive insights on how you sold 7-figure+ deals - Selling effectively to the C-Suite - Top suggestion for sales directors and VPs who are concerned about their declining sales growth - The most common mistake sales professionals commit when selling to the C-suite - Best channel to connect with the C-Suite - Essential sales skills for selling effectively to the C-Suite - What does a C-level executive expect when they agree for a product demo or a meeting? - What is the key to cracking enterprise sales, especially when multiple stakeholders are involved? - How to develop a winning sales (prospecting and pipeline building) strategy in the SaaS industry? - Emerging sales trends and predictions in 2020 Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

Check out Marcus Andrews article: https://medium.com/swlh/how-product-marketers-create-a-product-driven-startup-9581ac228b97 - The ultimate challenge facing businesses is vector alignment. What does that mean? Why is it so important? - Product marketing hierarchy of needs - Product marketing in a step by step approach (Product, market research, narrative, cross-functional and launch) - How product marketers create an identity - How product marketing scales as the company grows - Advice to startups thinking about marketing for the first time Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

- Why inbound is the best way to tackle a red ocean market? - Is backlink building still the best way to improve ranking? - What are the common mistakes when it comes to inbound marketing? - Sourcing original content is often a challenge. How to go about developing valuable original content? - Most companies struggle with content distribution. What does an ideal content distribution strategy look like? Learn more about Hippo Video: www.hippovideo.io Visit: https://www.hippovideo.io/podcasts/listen-now.html to get updates on the upcoming episodes and share what we're learning on your social handles. Tweet us @thehippovideo

The power of external brands, especially in B2B, is fading and the brands that are succeeding are those where individuals at the company have developed their personal brand. Dustin Tysick, VP Marketing at Jostle has poured his insights on the following: - Comprehensive understanding of creating a strong internal culture - When, how and what type of companies can leverage internal culture for creating a strong business brand ------ Visit http://bit.ly/3800Aoo to know what’s our next episode and subscribe to get notified when the next episode goes live. Read the transcript of this episode - http://bit.ly/2T2eaTS Share what we're learning on your social handles. Tweet us @thehippovideo Learn more about Hippo Video: www.hippovideo.io

- About Inside Sales and in what parlance do people think of it as working? - How Whatfix foresaw the growth in the past few years by scaling Inside Sales - How Inside Sales has evolved over a period of time and why it is becoming more and more successful globally? - What type of companies is a great fit for Inside Sales model? - Can Inside Sales be used when selling to Fortune 500s globally? --- Visit http://bit.ly/3800Aoo to know what’s our next episode and subscribe to get notified when the next episode goes live. Read the transcript of this episode - http://bit.ly/2TgVr67 Share what we're learning on your social handles. Tweet us @thehippovideo Learn more about Hippo Video: www.hippovideo.io

Everyone and their mother is talking about goal setting right now, but they have it wrong! In fact, some of you have already taken your New Year's Resolution and put it in the shitter.  Jen and Jeffrey are here to set you straight, and to guide you in creating the goals that will lead to a successful decade. -- Show Notes 03:30 Setting goals for 2020: Writing, recapping, creating a gameplan 07:30  Building on one’s personal power 08:55  Jeffrey’s account of self-accomplishments 09:55  Jeffrey’s collaboration with Hippo Video 11:45    Being open to Try out other available opportunities 12:30   Jen & Jeffrey’s ‘Lucky 13 Reward’ for their employees  13:00   Jen’s personal and business accomplishments 13:50   Note on continuing Self-education 14:45   Viewer’s take on their list of last year’s accomplishment  17:40   Targeting achievement: focusing on the outcome  18:00   Listener interaction: Going back to fundamentals 19:00   Look forward to achieving your goals in 2020! 19:27    Notification on new time on friday’s podcast 20:00  Look out for yourself and everything else will be better 20:14   2020: the year of vision; the year of money 20:20  Jen’s closing: Cheers to an amazing 2020! 20:32  Jefferey’s closing: Create objectives even if your ass falls off! -- CAN'T GET ENOUGH SELL OR DIE? Join the Sell or Die Hards Official Facebook Group: https://www.facebook.com/groups/sellordiepodcast/ Jeffrey’s LinkedIn: https://www.linkedin.com/in/jeffreygitomer Jen’s Instagram: https://www.instagram.com/jengitomer/