Commercially Speaking

What happens when a guy with a physics degree, a Vespa scooter, and a philanthropic mission starts cold calling property owners?Joe Huber, founder of Huber Equity Group, joins us to share how he built a 2,000+ unit multifamily portfolio almost entirely off-market — and why he gives away 20% of profits to fight childhood trauma and water insecurity.We talk:How 150,000 cold calls a year fuels his deal flowWhy "digging for basis" is his favorite investing philosophyThe power of walking away from the right dealWhat it's like to raise $5M for a deal — during COVIDWhy his company fights for profits just to give them awayThis one's about more than real estate. It's about building wealth on purpose.

John Marsh's story is almost too wild to believe. At 23, he was $1.5M in debt, $99K overdrawn, hooked on meth, and ready to end his life in the attic of his home.Then—everything changed.Today, John and his wife have rebuilt over 200 properties, steward $2B in real estate across America, and are on a mission to save small towns through what he calls “redemptive real estate.”In this episode:The attic moment that changed everythingHow he built wealth without filing bankruptcyWhy “God loves idiots” is his secret to successThe 5 F's that keep his businesses, marriage, and mission alignedHis $30M “land-based cruise ship” model to revive small-town AmericaWhether you're in real estate, business, or just love a jaw-dropping comeback story, this one will leave you rethinking what's possible.

By 30, Kevin Dean has done more in commercial real estate than most do in a lifetime.In this episode, Kevin joins Bo and Timmy to unpack the mindset, discipline, and high-stakes moves that helped him build an extraordinary track record—while staying grounded in his mission, his family, and his faith.From walking away from security to betting on himself (and winning), Kevin shares:

What do you get when you combine $5B+ in deals, a Columbia classroom, and 20 years under CRE legend Bob Knakal?You get James Nelson.In this episode, Bo and Timmy sit down with the host of The Insider's Edge to talk:

100% bonus depreciation is back—and it's permanent.In this episode, CPA and fan-favorite Kevin Bassett returns to break down the tax bill shaking up the commercial real estate world.From massive tax write-offs for CRE pros and investors, to bonus depreciation on entire manufacturing buildings, to the new wave of opportunity zones—this is everything you need to know to protect your margins and maximize your returns.Plus:What brokers and syndicators should do immediatelyWhy the IRS owes cost segregation companies a bottle of champagneThe surprising end to electric vehicle creditsAnd yes, a plea to Barbara Corcoran to join usWhether you're a CRE broker, investor, or just someone who enjoys watching tax legislation get absolutely roasted, this episode is for you.

This might be the most practical AI episode we've done yet.Bo shows Timmy (and you) how he's using Gamma—an AI-powered presentation tool—to build stunning commercial real estate pitch decks in minutes. No more slogging through PowerPoint. No more ugly slides. No more wasted weekends.

What's the real threat to commercial real estate professionals?(Hint: It's not AI—it's doing things the way you've always done them.)Michael Hironimus is back, and this time he's bringing a full-on masterclass in how CRE pros can leverage AI to get ahead—before they get left behind.In this episode, we cover:

We sat down with Nick Huber—one of the most loved and hated voices in commercial real estate Twitter—and confronted him with his most controversial tweets in our new segment: “Defend That Tweet.”But this episode isn't just Twitter drama. We dive deep into:How Nick built a $150M storage empireWhy he believes "common things done uncommonly well" is the secret to real wealthHow to raise capital without beggingWhat's wrong with the current culture of entrepreneurshipWhy he picks fights online—and what it's really done for his businessYou might not agree with everything he says... but you won't be able to stop listening.sweatystartup.comBuy Nick's Book: https://a.co/d/cjNKEpJ

What happens when you mix AI, hyperlocal intel, and one of the fastest-growing land brokers in Texas? You get Josh Bryan—a CRE pro who turned spreadsheets into a digital map room and land deals into generational wealth.In this episode, we dive deep into how Josh went from an ad agency guy to what Bo calls “the Bob Knakal of Texas land.” You'll learn how he's tracking entitlements, planning for development, and navigating the politics of zoning like a master. We also get into how AI is changing the game, why brokers must become consultants, and how the next generation of CRE leaders will need to think differently to survive.Whether you're a land broker, developer, or just trying to understand what the hell entitlements are—this is the episode for you.

What happens when a husband and wife decide to bet big on each other and on commercial real estate?In this episode of Commercially Speaking, Bo and Timmy sit down with Brent and Amy Miller, the couple behind Synergy Investments, to unpack how they've built more than just a successful firm—they've built a place people never want to leave.

Marketing isn't magic—it's just sales at scale. In this episode of Commercially Speaking, Bo and Timmy sit down with marketing expert Wes Gay to unpack why most commercial real estate professionals struggle to generate leads—and what to do about it.From crafting crystal-clear messaging to playing the guide (not the hero), Wes walks brokers through a smarter, simpler way to get real results. You'll learn:Why flexing on social media backfiresHow to talk so your ideal client actually listensThe 3 things every broker should be doing to win more dealsWhy storytelling frameworks like StoryBrand can radically shift your approachThe power of empathy in establishing authority and trustWhether you're a seasoned broker or just trying to get your marketing off the ground, this episode will change how you think about building your brand.

Ever wonder how some CRE brokers land six-figure commissions for “doing nothing”—and why that's not the full story? In this episode of Commercially Speaking, Bo and Timmy Barron sit down with James Milner, CCIM, a commercial broker and CCIM leader, to uncover the reality of commercial real estate brokerage, how the industry really works, and why earning a CCIM designation is a game-changer.James shares his journey from real estate paralegal to CCIM leader, explains the hardest part of breaking into commercial real estate, and reveals how brokers really make money (hint: it's not as easy as it looks!). Plus, he gives an inside look at why CCIM is the gold standard in CRE education and what brokers need to do to earn it.

Ever wondered how to make the leap from real estate broker to developer? In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Blake Richey, CCIM, a former broker turned multifamily developer, to discuss what it takes to build, fund, and scale a development business.Blake shares the exact steps he took to transition from closing deals for clients to building his own multimillion-dollar properties. From his first investment in a self-storage facility to raising capital for 200+ unit apartment complexes, this episode is packed with practical insights for brokers, investors, and aspiring developers.

Most CRE brokers follow the big-firm playbook. Sam McVay doesn't. As the co-founder of McVay Real Estate, Sam has transacted over $14 billion in deals across hospitality, office, retail, and alternative assets. But instead of chasing volume, he's built a boutique firm that prioritizes relationships over transactions, quality over quantity, and integrity over conflicts of interest.In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Sam to talk about:✅ Why big brokerage firms prioritize their bottom line over yours✅ The hidden conflicts of interest in traditional CRE firms✅ Why Sam believes face-to-face deals will always outperform digital deals✅ The cutting-edge AI tools he's using to streamline transactions✅ What global investors are buying in Australia, Asia, and the U.S. right now

In commercial real estate, Net Operating Income (NOI) is everything—but too many investors get it wrong. In this episode of Commercially Speaking, Bo and Timmy Barron deliver a NOI masterclass, breaking down how to calculate it, why it matters, and how to avoid common mistakes that could cost you so many thousands.You'll learn not only how to find NOI but how to use it to:✅ Value properties with confidence using the NOI-to-cap rate formula✅ Spot opportunities in underperforming assets with low NOI✅ Win deals faster by presenting NOI-backed proposals to lenders✅ Measure performance and maximize returns over time

Breaking into commercial real estate isn't easy—especially if you have zero connections. But@RaphaelCollazo did just that, leveraging content creation, networking, and personal branding to build a thriving career in CRE.In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Rafael to discuss his journey from software consultant to commercial real estate expert, the challenges of starting from scratch, and how he launched his own brokerage. Plus, Rafael shares the game-changing strategy that helped him create instant credibility and win business before he even closed his first deal.

AI is evolving faster than ever, and if you're not keeping up, you're falling behind. In this episode of Commercially Speaking, Bo and Timmy Barron welcome back AI in CRE expert Michael Hironimus, CCIM, to discuss the game-changing Agenic AI revolution and how it's already transforming commercial real estate. From AI-powered market analysis to fully automated assistants that can schedule calls, scrape data, and even negotiate deals, this episode is packed with insights on how to leverage AI instead of being replaced by it. Key Takeaways: What Agenic AI is and how it's changing the way we work The future of AI assistants that complete tasks without your input How AI can scrape market data, analyze investments, and manage workflows The ethical concerns of AI agents posing as real people How to start using AI TODAY to gain an edge in commercial real estate

Ready to break barriers and succeed in commercial real estate? In this inspiring episode of Commercially Speaking, Bo and Timmy Barron sit down with Renè Nelson, CCIM, to explore her journey from mortgage lending to becoming a multifamily specialist and commercial real estate trailblazer. Renè shares her insights on mastering the multifamily market, empowering women to step into CRE, and setting bold goals (like her famous bingo card goals for 2025). Whether you're an aspiring investor, broker, or looking to shake up your career, this episode is packed with actionable advice and laughter. Key Takeaways: The challenges and opportunities for women in commercial real estate How to transition from residential to commercial brokerage The importance of CCIM education for real estate professionals Bold ways to set and achieve personal and professional goals

What if you could invest in commercial real estate without the stress of managing properties or navigating complex markets? In this episode of Commercially Speaking, Bo and Timmy Barron welcome Brad Ahrens and Rob Powell, partners at Hearthstone Capital, to unveil a revolutionary approach to CRE investing that's as simple as it is impactful. From the creation of Hearthstone to the launch of their second fund, Brad and Rob share how they're transforming the investment experience—combining transparency, expert analysis, and social impact to deliver meaningful returns. Key Takeaways: How Hearthstone simplifies CRE investing for high-net-worth individuals The unique mission behind Fund Two: blending profitability with social good Why partnering with top-tier operators is the key to success Insights into current market opportunities and trends

How do you turn fearless canvassing into a multi-million-dollar real estate portfolio? In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Beth Azor, the “Canvassing Queen,” to explore her remarkable journey in commercial real estate. Beth shares her secrets to prospecting success, breaking gender barriers in the CRE industry, and building wealth as an investor. With decades of experience as a leasing agent, property owner, and mentor, Beth delivers invaluable advice for brokers, landlords, and aspiring investors alike. Key Takeaways: How to master canvassing to fill vacancies and increase property value Why women are underrepresented in CRE investing and how to change it Lessons learned from Beth's first deal and her rise to industry legend The power of networking, resilience, and creativity in real estate

LIVE Jan 10, 2025 at 12PM CST: https://youtube.com/live/D7_SSfIRCn8 Join here to call in: https://riverside.fm/studio/timmy-barrons-studio GET YOUR VIRTUAL EA TOADY: (https://www.superpowershq.com/commerciallyspeaking) The Massimo Group: SIGNIFICANTLY AND CONSISTENTLY HIGHER COMMISSIONS ARE WITHIN YOUR REACH: https://www.massimo-group.com Site To Do Business: BUILT TO DELIVER COMMERCIAL REAL ESTATE INSIGHT: https://www.stdb.com/ **OUR NEWSLETTER** : https://subscribe.wgbarron.com/?utm_source=newsletter_share What if you could use artificial intelligence to simplify your workflows, analyze markets faster, and close deals more efficiently? In this exciting episode of Commercially Speaking, Bo and Timmy Barron are joined by Michael Hieronymus, founder of Duck Ridge Realty, to explore the cutting-edge applications of AI in commercial real estate. From market analysis and investment strategies to automation and CRM tools, Michael breaks down how AI is reshaping the CRE landscape. This episode is packed with actionable insights, expert tips, and real-world examples you can start using today. Key Takeaways: The Rhodes framework for effective AI prompting How tools like Perplexity and Agent.AI outperform traditional search engines Automating CRM workflows to save hours of admin work Using AI for lease abstraction, underwriting, and marketing strategies

**GET YOUR VIRTUAL EA TOADY: https://**www.superpowershq.com/commerciallyspeaking The Massimo Group: SIGNIFICANTLY AND CONSISTENTLY HIGHER COMMISSIONS ARE WITHIN YOUR REACH: https://www.massimo-group.com Site To Do Business: BUILT TO DELIVER COMMERCIAL REAL ESTATE INSIGHT: https://www.stdb.com/ OUR NEWSLETTER : https://subscribe.wgbarron.com/?utm_source=newsletter_share Thinking about selling an investment property but worried about hefty taxes? In this episode of Commercially Speaking, Bo and Timmy Barron are joined by 1031 Exchange expert James Bean to demystify one of the most powerful tools in commercial real estate. James breaks down the essentials of 1031 tax-deferred exchanges, how they work, and why they're a game-changer for real estate investors looking to defer taxes and grow their wealth. From key rules to common myths, this episode is packed with insights to help you make smarter investment decisions. Key Takeaways: The 5 essential rules of a successful 1031 Exchange How to identify properties within the 45-day timeline The difference between like-kind exchanges and other strategies Creative ways to build multi-generational wealth using 1031s

As we gear up for 2025, what should commercial real estate professionals expect from a new administration, shifting tax laws, and fluctuating interest rates? In this episode of Commercially Speaking, Bo and Timmy Barron welcome returning guests Lonnie Hendry of Trepp and Kevin Bassett, CPA, to provide expert insights on navigating the challenges and opportunities ahead. From bonus depreciation and 1031 exchanges to the impact of tariffs and government office space, this episode is packed with actionable advice and predictions for the year to come. Key Takeaways: The current tax landscape and what might change in 2026 How interest rates affect CRE deals and when they might stabilize Opportunities in distressed multifamily markets in the Sunbelt The truth about tariffs and their impact on real estate and inflation

GET YOUR VIRTUAL EA TOADY: www.superpowershq.com/commerciallyspeaking The Massimo Group: SIGNIFICANTLY AND CONSISTENTLY HIGHER COMMISSIONS ARE WITHIN YOUR REACH: www.massimo-group.com Site To Do Business: BUILT TO DELIVER COMMERCIAL REAL ESTATE INSIGHT: https://www.stdb.com/ Commercially Speaking NEWSLETTER: https://subscribe.wgbarron.com/?utm_source=newsletter_share Mentioned in the Episode: High School Band Director (Queen) - https://youtu.be/YG3Fi8vudis Timmy's Divorce Series - https://youtube.com/playlist?list=PLJds25eGwnIKLuv_oo9HzTphUE5ADq3ye&si=qeEaadwkKigQX_5y 127 Anytime Min (127 Hours Spoof) - https://youtu.be/Tpb6sTUTmnU?si=rtija0yU-1MnGaml Barron & Barren Lawyer Commercial - https://youtu.be/JYuY8hSMWrM?si=bwiqO5MSpqFw2mX8 Bergess Griffer Series - https://youtube.com/playlist?list=PLHtqkhltFwPquy-5HzMySlXPd16M3XcXY&si=Ysy38mUrLkQL9tx8 Bergess Griffer's Full Scene Live From The Second City - https://youtu.be/n-MvKJd9v6c?si=oXOFHueqvAzVsTgv Acting Reels - https://youtube.com/playlist?list=PLJds25eGwnIJaer3RglnO8rvwzYJfGlgs&si=C1SM__zBvVdaTqZv Dad Does Standup - https://youtu.be/x5BpSnhMydc In this special episode of Commercially Speaking, Timmy Barron takes center stage! You've seen him play the “idiot” host alongside his brother Bo, but this time, we're diving deep into Timmy's fascinating life as an actor, comedian, and content creator. From hilarious auditions and wild gigs to finding success in improv and landing an agent, Timmy shares the highs and lows of navigating the entertainment world. He talks about lessons learned at Second City, his adventures in Chicago's comedy scene, and surprising connections between his creative career and commercial real estate. Key Takeaways: The story behind Timmy's journey to Second City and improv success How relationships and networking can change your career trajectory The unexpected jobs that helped Timmy fund his creative dreams Behind-the-scenes stories of acting, comedy, and coaching

THANKS TO OUR SPONSORS: GET YOUR VIRTUAL EA TOADY: www.superpowershq.com/commerciallyspeaking The Massimo Group: SIGNIFICANTLY AND CONSISTENTLY HIGHER COMMISSIONS ARE WITHIN YOUR REACH: www.massimo-group.com Site To Do Business: BUILT TO DELIVER COMMERCIAL REAL ESTATE INSIGHT: https://www.stdb.com/

In this episode of Commercially Speaking, Bo Barron and Timmy Barron welcome Isaac Grant, CCIM, a former commercial lender turned CRE broker, to share his inspiring journey from banking to brokerage. Isaac reveals how his deep expertise as a lender has given him an edge in understanding the financial nuances of commercial real estate deals. From analyzing T12s to navigating today's challenging lending environment, Isaac provides invaluable insights for brokers and investors alike. Listen in as Isaac explains the importance of building strong relationships with lenders, knowing a bank's balance sheet, and understanding client motivations to close better deals. Plus, hear how he made the leap into the entrepreneurial world, balancing life as a family man with four kids while learning the ropes of brokerage. If you're curious about the transition from W2 to entrepreneurship or looking for insider tips on CRE finance, this episode is packed with wisdom you don't want to miss.

In this episode of Commercially Speaking, Bo Barron and Timmy Barron welcome Steven Nuener and Ryan Cassin, co-founders of Superpowers and authors of the new book Superpowered (learn more). Steven and Ryan share how their innovative company is helping entrepreneurs regain 10+ hours a week by matching them with Virtual Executive Assistants who act as partners in success. Bo shares how his partnership with Superpowers has allowed him to focus entirely on his unique strengths, reducing stress and skyrocketing productivity. Steven and Ryan dive into the common challenges entrepreneurs face and how an executive assistant can proactively anticipate needs, solve problems, and help business leaders focus on what they do best. If you're an entrepreneur looking to scale your business, reduce stress, and finally delegate the tasks outside your zone of genius, this episode is a must-listen. Discover how to work smarter, not harder, and why hiring an EA might be the best investment you'll ever make.

In this episode of Commercially Speaking, Bo Barron, CCIM and Timmy Barron, ADHD welcome special guests Matt Stone and Justin Ryder, both CCIMs, to share their unique journeys from ministry to thriving careers in Commercial Real Estate (CRE). Matt, who owns his own brokerage in Lexington, KY, and Justin, a rising CRE influencer, both emphasize the human side of the business—describing their time in ministry as a “master's degree in people.” Matt recounts his early days when he joined a brokerage, not even realizing it focused on commercial, not residential, real estate. Meanwhile, Justin shares how a simple idea to post LinkedIn content led to unexpected deals and opened doors on a global level. Since launching his YouTube channel in early 2024, Justin has connected with an international audience and recently attended an exclusive NYC Gala with top CRE influencers, including Bo Barron. This episode is a masterclass on connecting with people. Discover how caring for clients and reflecting empathy and expertise in real life and through your online presence can open doors in ways you might never expect. Whether you're starting in CRE or looking to expand your influence, Matt and Justin's stories offer invaluable lessons.

In this episode of Commercially Speaking, marketing expert Wes Gay joins Bo Barron and Timmy Barron to simplify the complex world of marketing for Commercial Real Estate (CRE) professionals and other business leaders. Wes is Donald Miller's top-recommended marketing expert and is known for helping brands “find the right words to make more money.” Wes dives into the overwhelm many brokers feel, believing they need to be everywhere—on social media, billboards, ads, podcasts, email campaigns, and more. His message? Simplify your marketing. Start by honing in on your ideal client and their biggest problem. Once you have clarity, use empathy and authority to demonstrate your expertise and choose the right platforms that align with your strengths. The conversation explores common mistakes brokers make, like using social media to impress peers instead of connecting with clients. Wes shares insights from Donald Miller's Building a Story Brand, emphasizing the importance of positioning your clients as the heroes of their story and stepping into the role of the guide. He even explains how raising the stakes for your clients, like in great movies, can make your marketing more compelling. Tune in to learn how to simplify your message, attract the right audience, and make a bigger impact—all while staying true to your unique strengths.

What exactly does commercial real estate prospecting mean?

In this episode of Commercially Speaking, Bo Barron and Timmy Barron dive deep into the lessons Commercial Real Estate (CRE) professionals can learn from iconic movies like Star Wars and Tommy Boy. Using the "Hero's Journey" framework, Bo explains why so many CRE pros get it wrong by making themselves the hero when prospecting. Instead, discover how to become the guide (like Yoda), positioning your clients as the true heroes. Learn the three key conflicts every prospect faces: External, Internal, and Philosophical, and how understanding these with empathy and authority can help you win business—or quickly realize the prospect isn't the right fit. Plus, Bo shares a powerful, movie pitch-inspired one-liner to help you stay focused on the client's journey and explain “What do you do?” with clarity and impact. Whether you're in Commercial Real Estate or another business, this episode is packed with actionable insights to improve your prospecting and relationship-building skills.

Timmy questions why a faith-based commercial real estate broker refused to rent to unmarried couples. Bo explains the intent, his disagreement and explains how hard it can be to shift someone's deeply held beliefs. ⏰Time Code⏰ 00:00 - Timmy questions a “faith based” decision 01:47 - Called To Judge 03:16 - Truth is Offensive 04:51 - Presumption 05:22 - He Thought He Was Dead 06:16 - An Atheist and a Christian Walk Into A Bar 07:41 - Happy Atheists 09:03 - The nutshell 10:41 - Timmy's Favorite Trophy

Timmy and Bo discuss how to live out faith in the business world, not just through words but by demonstrating kindness, accountability, and purpose. This clip explores how a Christian business leader can embody these values in daily operations while balancing faith and pragmatism. ⏰Time Code⏰ 00:00 - Live out your faith visibly 04:59 - Accountability 08:07 - Delegation according to strengths 10:07 - Burying Your Talent 11:20 - Train up a child and he will not depart from it.

Bo shares a powerful story of integrity in business, drawing from his father's decision to prioritize others, even at a financial loss. Learn why doing the right thing always pays off in the long run, and how integrity is the cornerstone of lasting success. ⏰Time Code⏰ 00:00 - Integrity & Ethics 00:21 - May your ‘yes' be ‘yes' 00:43 - Never Swear Context 01:32 - The Golden Rule 02:52 - Excellence 04:48 - Generosity & Philanthropy 06:55 - The Walmart Story

Learn how focusing on more than just profits leads to greater success and fulfillment In this clip, Bo explains the concept of the "Triple Bottom Line" and how businesses can create impact across three areas: economic, social and spiritual. ⏰Time Code⏰ 00:00 - Triple Bottom Line 00:53 - Bottom Line #1 01:17 - Bottom Line #2 02:19 - Bottom Line #3 02:36 - The Bible In Context 03:42 - Liberal Son's Confronts Conservative Dad 06:19 - Integrity & Ethics

Bo Barron, CCIM explains to Timmy Barron, ADHD Dan Sullivan's 4 entrepreneurial freedoms and how those freedoms are viewed through a biblical lens. Bo believes that running a business through a biblical lens is just good business whether you subscribe as a believer in Christ or not. Timmy is super curious. ⏰Time Code⏰ 00:00 - Believe it or not, it's good business! 03:13 - Financial Freedom 03:55 - Freedom of Relationship 05:03 - Freedom of purpose 05:31 - God's Time 07:35 - God's Money 08:02 - Relationships under God 09:01 - God's Purpose 10:46 - Triple Bottom Line

Industrial real estate's favorite expert, CHAD GRIFFITHS, shares the risks associated with industrial real estate investing, going so far as to recommend that investors DON'T do it unless investing as an LP with an industrial expert. For those of you who will not be deterred, Chad ends with sharing 2 things that will make you an UNSTOPPABLE industrial broker or investor. See! It's not ALL bad. Watch The FULL PODCAST: https://youtu.be/c4RcuT9WNEU Chad's recommend Twitter/X accounts: @PermitZIPelec @KPRunion @PermitZIPhvac ⏰Time Code⏰ 00:00 - Don't Invest In Industrial 00:28 - The Risk 01:03 - Dumb Money 03:44 - Advice to Brand New Industrial Brokers/Investors 04:22 - Become An Expert 05:15 - Understand Your Local Market

Commercial Real Estate brokers in Kentucky and other states where the cannabis legalization journey has begun, are going nuts as their phones are flooded with calls of eager investors hoping to capitalize on the projected demand. Industrial real estate's favorite expert, Chad Griffiths, has a unique perspective to offer being Canadian and having experienced the "green rush" that happened in Canada. "There is blood in the streets!" he warns after seeing countless investors, including himself, lose big due to oversupply in anticipation of a demand that turned out to be a small uptick. "If anything, I'd look to short the market" he advises Bo Barron, CCIM and Timmy Barron, ADHD who are in the state that's on the cusp of this movement. UP NEXT, Don't Invest In Industrial: https://youtu.be/7ZF2ZTZJKoM Watch the FULL PODCAST: https://youtu.be/c4RcuT9WNEU ⏰Time Code⏰ 00:00 - Cannabis Real Estate Is Calling 01:04 - Canada's Cannabis Blood Bath 03:43 - States vs National Legalization Impact? 07:18 - Most Should Not Invest in Industrial

Industrial real estate's favorite expert, Chad Griffiths, explains the thesis by which his entire investment strategy is based on. Class B industrial property's supply is fixed. They are not making anymore of it. However, the demand is not going away. In fact, it's rising in areas with growing populations which creates a recipe for a low risk and high cash flow investment. And with all the fancy Class A industrial buildings being developed, Class B and C are almost always overlooked. UP NEXT: Cannabis Real Estate | GREEN RUSH or BLOOD BATH?: https://youtu.be/85fI3Sg0-tA Watch The FULL PODCAST: https://youtu.be/c4RcuT9WNEU ⏰Time Code⏰ 00:00 - Start 00:16 - Class A 00:53 - Class B & C 01:54 - Class B is for Best 05:49 - Safer From Potential Threats 07:59 - Cannabis Real Estate

Industrial real estate's favorite expert, Chad Griffiths, breaks down the multi billion dollar investments being made to develop data centers. We also explore how Nvidia flew to the top as the most valuable company in the world with their GPU chips used to power the processing demand of AI. What happens to these made to suit data centers become obsolete? Chad cautions about these hidden risks as technology speeds ahead potentially squashing demand and leaving these data centers to transform into barns. UP NEXT - The Most Overlooked Investment In Commercial Real Estate | Class B Industrial: Watch the FULL PODCAST: https://youtu.be/c4RcuT9WNEU ⏰Time Code⏰ 00:00 - What Are Data Centers 00:14 - Flex Industrial 01:14 - IOS (Industrial Outdoor Storage) 01:52 - I Like It When You Call Me “Big Data” 03:32 - Nvidia, AI and Demand 05:58 - Why Most Data Centers Are In Virginia 08:15 - What Happens When Data Centers Become Obsolete? 11:20 - Silicon Valley

Industrial Real Estate's favorite expert, Chad Griffiths, explains what exactly constitutes industrial real estate in the simplest way possible. Up next, DATA CENTERS: The Hidden Risks of These Multi Billion Dollar Investments: https://youtu.be/0Ot5P6GDAyo Watch the full podcast here: https://youtu.be/c4RcuT9WNEU ⏰Time Code⏰ 00:00 - Start 01:51 - Ugly vs Pretty 04:06 - Class A 04:22 - Warehousing 04:57 - Cross Docking Facility 07:57 - Manufacturing

A huge thank you to our commercial real estate community! It's been an honor entertaining you for 75 weeks straight and we can't wait to see what's next. Catch us at MassimoCon in November www.massimocon.com We need your feedback! Sign up for our newsletter to get the feedback form! subscribe.wgbarron.com We want this to be a show you love, laugh at and most importantly gain the knowledge you're looking for. We can only do so much without your opinions, criticisms and feedback. Please think of someone you can share this podcast with and let's grow this community together! ⏰Time Code⏰ 00:00 - THE END 03:24 - LIVE Events Ahead 06:51 - Favorite Moments 09:02 - How it all began 13:36 - Our 1st Guest 15:25 - 1st Session In The Same Room 16:14 - Rod Santomassimo's Legs 17:44 - Brad Ahrens So Handsome 20:09 - Chad Griffith's Love Life 21:25 - Kid Rock & Spilt Coffee 23:52 - Top Producer Todd Humphreys! 25:35 - Dad 27:26 - Codie Barron Klinock 28:11 - Jim Rosen 29:55 - Bob Freakin Knackal! 31:43 - Michael Hironomous 32:27 - Daynon Kirby 34:54 - First Viral Moment 40:44 - Bye Alice! 42:10 - What Are Your Favorite Moments? 42:38 - We Need Your Feedback! 44:01 - The Break 46:34 - LIVE STREAMS 47:54 - SHOUTOUTS!

In this conversation, hosts Bo Barron, CCIM and Timmy Barron, ADHD invite Industrial Real Estate's fiancé, Chad Griffiths to discuss various aspects of industrial real estate. They cover topics such as different types of industrial properties, including warehouses and manufacturing facilities, as well as subcategories like self-storage and data centers. They also touch on the importance of factors like ceiling height, loading areas, and power supply in industrial properties. Chad shares his passion for industrial real estate and highlights the unique features and opportunities it offers. The conversation in this part focuses on different types of businesses that can be housed in industrial spaces, such as industrial outdoor storage and data centers. The speakers discuss the challenges and potential risks associated with investing in data centers, as technology and consumer behavior can change rapidly. They also highlight the attractiveness of class B and class C industrial spaces, which have a fixed supply and increasing demand, leading to higher rents and lower vacancies. The conversation also touches on the impact of the cannabis industry on industrial real estate, with Canada experiencing an over-supply and potential pitfalls for investors. In this final part of the conversation, Bo, Timmy and Chad discuss the risks and challenges of investing in industrial real estate. Chad emphasizes that industrial real estate carries a higher level of downside risk compared to other asset classes, and inexperienced investors should be cautious. He advises those interested in industrial real estate to spend several years learning about the industry, becoming an expert in the field, and understanding the local market. Timmy reflects on the lessons he has learned from the podcast and expresses his appreciation for the complexity and artistry of commercial real estate. As always, the episode ends with a fun pop quiz to test Timmy's ability to pay attention and thank their listeners and guests. Connect with Chad Griffiths The Industrial Real Estate Podcast: https://industrialize.com/podcast @industrialize on Youtube @ChadGriffiths on X ⏰Time Code⏰ 00:00:00 - Start 00:05:54 - Who Is Chad 00:09:07 - Describing Industrial to 5th Graders 00:12:35 - Why Is Industrial Unique? 00:15:39 - Ugly vs Pretty Industrial 00:17:28 - Breaking Down Industrial 00:19:21 - Class A 00:28:57 - Data Centers 00:38:36 - Why Most Data Centers In Virginia 00:42:00 - What Happens When Data Centers Become Obsolete? 00:46:13 - How Different Classes Effect Each Other 00:47:51 - Class B vs Class C 00:56:39 - Cannabis Real Estate 01:04:53 - Most Should Not Invest in Industrial 01:09:28 - Advice to New Brokers of Industrial 01:13:05 - Pop Quiz 01:27:00 - Shoutouts

Summary In this episode, Bo and Timmy discuss the economic impact of new jobs in Owensboro, Kentucky. After Gov. Andy Beshear announces that new dollar bills are coming to the community because of Zyn, they analyze the difference between basic and non-basic jobs and explain how basic jobs create a multiplier effect in the local economy. They use economic base analysis to determine the impact of 400 new basic jobs, which leads to a projection of 2,684 total new jobs. They also calculate the population employment ratio and predict a population increase of 5,395 people. Finally, they discuss the impact of these new jobs on retail demand and disposable income. In this conversation, Bo Barron and Timmy Barron discuss the impact of job announcements on various sectors of the real estate market in Owensboro, Kentucky. They analyze the potential demand for multifamily housing, retail space, and office space based on the projected increase in population and disposable income. They also highlight the importance of maintaining a certain level of vacancy in the office market to ensure efficiency and flexibility for businesses. Overall, the conversation provides valuable insights for real estate professionals and business owners in Owensboro. Takeaways Basic jobs have a multiplier effect in the local economy, creating non-basic jobs and increasing economic activity. The economic base multiplier can be used to predict the total number of jobs that will be created as a result of new basic jobs. The population employment ratio can be used to estimate the increase in population due to new jobs. Retail demand is driven by disposable income, which can be influenced by the increase in population and employment. Understanding the impact of new jobs on the local economy is crucial for commercial real estate professionals. Job announcements can have a significant impact on the real estate market, creating demand for various types of properties. Projected population growth and disposable income can help predict the demand for multifamily housing and retail space. Maintaining a certain level of vacancy in the office market is crucial for efficiency and flexibility for businesses. Understanding the specific needs and preferences of the target market is essential for successful development and investment in real estate. Sharing knowledge and insights through podcasts and other platforms can help professionals and businesses make informed decisions. Chapters 00:00 Introduction and Subscriber Update 03:26 Announcement of New Jobs in Owensboro 11:53 Understanding Basic and Non-Basic Jobs 19:13 Calculating the Economic Base Multiplier 25:46 Predicting Population and Employment Growth 32:13 Impact on Retail Demand 39:50 Calculating Disposable Income and Retail Demand 42:46 The Impact of Job Announcements 45:21 Predicting Demand for Multifamily Housing and Retail Space 53:23 The Need for New Rental Units 57:02 The Importance of Vacancy in the Office Market 01:09:21 Demand for Office Space 01:13:19 The Need for More Office Space

In this conversation, Bo Barron, CCIM, Timmy Barron, ADHD and Rod Santomassimo discuss various topics related to commercial real estate. They share stories, give advice, and provide insights into the industry. One of the main themes is the importance of building relationships and understanding the motivations of sellers. They emphasize the need to ask questions and listen to the seller's story to gain insight into their mindset. They also discuss the fundamentals of sales and marketing, including prospecting and adding value to conversations. Overall, the conversation highlights the importance of executing the fundamentals and staying proactive in the industry. The conversation revolves around the topics of prospecting, coaching, and the upcoming MassimoCon event. Bo Barron shares his experience with prospecting and how a different approach from a potential buyer caught his attention. Rod Santomassimo emphasizes the importance of coaching and the implementation of knowledge. They discuss the readiness for coaching and the benefits it can bring to a broker's business. They also mention the upcoming MassimoCon event, highlighting the value of learning from top producers in the industry. ⏰Time Code⏰ 00:00 Introduction and Setting the Tone 01:34 Guest Introduction: Rod Santomassimo 04:31 Starting a Coaching Business in the Financial Crisis 08:48 Personal Stories and Connections 12:50 Rating Responses to Prospecting Questions 16:41 The Power of Understanding the Seller's Story 23:05 Insights from Massimo Group Clients 24:34 The Importance of Executing the Fundamentals 25:01 Sales and Marketing Fundamentals 27:54 The Power of Prospecting 29:40 Creating Multiple Offers 32:16 Massimo Group Coaching 35:29 The Role of Coaching 39:12 When is Someone Ready To Be Coached? 42:50 Ignorance Tax 43:59 The Readiness to Be Coached 48:43 MassimoCon: Learning from Top Producers 50:19 Join MassimoCon for a Game-Changing Experience 51:38 The Power of Coaching in Commercial Real Estate 55:33 The Impact of AI on Prospecting and Marketing 01:05:25 Pop Quiz