Podcasts about Shiseido

She left Goldman Sachs, moved to Mozambique for a year, and came back to build one of the most distinct wellness brands in America.  Rose Hamilton, CEO of Compass Rose Ventures and co-host of The Story of a Brand Show, sits down with Shizu Okusa, Founder & CEO of Apothékary, for a masterclass in what it really means to build a brand system not just a product line. From a New York City billboard to a Series A close, Apothékary is proof that deep roots and radical clarity can outpace any amount of paid media spend. * Three iterations before liftoff. Apothékary started as a pop-up store rooted in Ayurveda, evolved into powders, and eventually landed on liquid supplements, a format Shizu now considers a near-monopoly position. The lesson: your first product is almost never your final one. * Heritage as an operating system, not a mood board. Shizu's Japanese roots show up in how the company hires, iterates, and moves; guided by the principle of Kaizen, continuous improvement. It's not packaging. It's how the business runs. * TikTok crossed a million dollars a month and here's why. Apothékary's TikTok success isn't about chasing the algorithm. It's built on 20,000+ affiliates creating education-first content around a visually distinctive blue liquid dropper that stops the scroll and earns the click. * Retail forced brutal clarity. Entering Whole Foods, Sprouts, and The Vitamin Shoppe forced Apothékary to put ingredient benefits bigger than the brand name on packaging. The consumer doesn't have time for your founder story in the aisle and that discipline makes the brand stronger everywhere. * Distribution is the moat. In a category where products get copied, Shizu's sharpest insight is that the real defensibility is distribution,  the ability to play in grocery, health care, and beauty simultaneously, backed by proprietary formulas and Shiseido as a strategic investor. Join us in listening to this episode for one of the most intellectually rigorous and practically useful brand conversations we've had on the show. Rose and Shizu cover signal, thesis, behavior, and proof, the four pillars of a brand that becomes easier to understand and harder to copy over time.  Whether you're a founder, an operator, or an investor, this one will sharpen how you think.  For more on Apothékary visit: https://www.apothekary.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this!

Malinda Sanna operates at the intersection of creativity, culture, and data, using insight as a creative tool to shape how luxury brands connect with people.As the Founder and CEO of LookLook, she built a 7-figure proprietary consumer insights platform over 15 years with a global team of 16. Her methodology centers around what she calls “Cultivated Communities” — highly curated groups of individuals, particularly high-net-worth women, recruited one relationship at a time rather than through traditional third-party panels.She is the creator of Beautyverse, a proprietary community of 1,000+ affluent women focused on luxury beauty, as well as Luxuryverse, communities designed to provide brands with deeper and more nuanced consumer insights beyond traditional market research.Through more than 900 studies and 30,000+ research participants worldwide, Malinda has helped brands including Shiseido, BMW, LVMH, Google, Mondelez, and Nestlé better understand not just what consumers want, but why they want it — and how to translate that into meaningful products, storytelling, and experiences.Her work spans a global network of executives in New York, Paris, Dubai, São Paulo, Beijing, and Shanghai. She also writes a Substack newsletter followed by luxury brand executives around the world.Before founding LookLook, Malinda studied classical music and English literature at Goshen College and worked as a singer. She has been featured in The New York Times, CNN, CNBC, HuffPost, Forbes, Bloomberg, Business Insider, The Washington Post, AdWeek, and Inc.LinksWebsite: LookLookInstagram: @luxuryverse100Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

Laurène Barbut, fondatrice de Pistachio, ne rentrait pas vraiment dans les cases des grands groupes.Profil hybride, pensée en arborescence, énergie débordante, elle raconte dans cet épisode avoir longtemps eu le sentiment de ne pas être “le bon profil”. Celui que l'on imagine naturellement évoluer dans des structures codifiées comme Shiseido, MOMA Group, Publicis...Et pourtant, c'est précisément là qu'elle a construit sa trajectoire, jusqu'à créer son propre modèle.Parce qu'au-delà des codes, certains managers ont su voir chez elle autre chose : une force de travail hors pair, une capacité d'exécution rare, une créativité instinctive et cette faculté à porter plusieurs projets à la fois avec une intensité peu commune.Dans cette conversation, nous avons parlé de cette difficulté à trouver sa place lorsque l'on pense différemment, de cette impression parfois persistante de devoir prouver sa légitimité, mais aussi du rôle fondamental que peuvent jouer certains managers et mentors dans une trajectoire professionnelle.Laurène parle de ce décalage qu'elle a longtemps ressenti. Le fait d'être “voyante”, bruyante, dans des métiers d'image, et la manière dont cela pouvait parfois lui retirer de la crédibilité ou de la profondeur aux yeux des autres.Mais cet épisode est aussi une réflexion passionnante sur l'effort, le travail et la capacité à avancer même lorsque certaines choses ne sont pas naturelles. Apprendre “en marchant”, se tromper, recommencer, trouver des solutions quoi qu'il arrive.“Faire de ses failles et de ses blessures un carburant”, comme lui répétait Benjamin Patou, l'un de ses mentors.Aujourd'hui à la tête de son agence Pistachio, Laurène Barbut incarne une autre façon de construire sa trajectoire : sans chercher à lisser sa personnalité, mais au contraire en apprenant à s'appuyer dessus.Pour participer aux événements BWP, rdv sur businesswomeninparis.com, @businesswomeninparis et inscrivez-vous à la newsletter.Titre : Not KingsAuteur : Candy SaysSource : https://candysays.bandcamp.com/Licence : https://creativecommons.org/licenses/by-sa/3.0/deed.frTéléchargement : https://auboutdufil.com/?id=561Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Turning Chaos into Systems: The 90-Day Growth Framework That Scales Any Business with Kathie Feng   Find Rocky Lalvani @ www.ProfitComesFirst.com  or email him at rocky@profitcomesfirst.com  Make more, work less video: https://youtu.be/    What does it actually take to build a marketing system that drives predictable, sustainable revenue? In this episode of The Profit Answer Man, Rocky Lalvani sits down with Kathie Feng, founder of Signal Growth and fractional CMO with over 13 years of experience leading growth for Fortune 500 brands including Constellation Brands (Corona and Modelo), Pave (an a16z-backed fintech unicorn), Discover, Capital One, and Shiseido. Kathie breaks down the frameworks, strategies, and hard truths that separate businesses that scale from businesses that stall.    In This Episode:  Why most small business owners jump to paid advertising before answering the most important question about their product and audience  What the "winning triangle" of product fit, market fit, and pricing fit really means and how to use it before spending a single dollar on ads  How to build a customer feedback loop that validates your assumptions and identifies your true target audience  Why Meta and Google campaigns fail for so many entrepreneurs and what the real problem usually is  How to structure a test and learn strategy that gives your campaigns the best possible chance of working  Why the first two seconds of a Meta ad are the most critical and how creative structure directly impacts algorithm performance  How to evaluate a marketing agency before you hire one and what questions to ask to separate a polished pitch from proven results  What benchmarks and KPIs you should be holding your agency accountable to from day one  The difference between closing high ticket offers of $7,000 and above versus lower ticket offers under $2,000 and why the sales process should look completely different  How the consumer decision journey has shifted away from a linear funnel and what that means for how you show up across channels  What AI is doing to the content landscape and how founders can use it as a growth tool without losing the authenticity that builds trust  What a 90 to 120 day revenue framework actually looks like and what milestones you should expect within that window    Key Takeaways:  Start with the winning triangle before you advertise.   Build a customer feedback loop early.   Your Meta and Google campaigns need a structured test and learn approach.   The first two seconds of your ad determine everything on Meta.   Hold your agency to real benchmarks from day one.   Run a pilot before committing to a full scope of work.   Match your sales process to your price point.   The consumer decision journey is no longer linear.   AI is a tool that amplifies capacity, not a replacement for strategy.   A 90 to 120 day framework should produce measurable results.     About Kathie Feng:  Kathie Feng is a founder and Growth Architect who helps businesses turn momentum into market dominance.   With more than 13 years of experience leading growth for global brands, Constellation Brands (Corona, Modelo), Pave (a16z-backed fintech unicorn), Discover/Capital One, and Shiseido, she brings enterprise-grade strategy to founder-led companies ready to scale with clarity and intention.  Through her company, Signal Growth, Kathie and her team, with combined experience of 5 decades, engineer predictable revenue by installing the same data-driven, AI-powered frameworks used by Fortune 500 and multinational brands.   Her work blends systems thinking, consumer psychology, and operational discipline, giving founders access to the rigorous, scalable infrastructure normally reserved for billion-dollar organizations.  Her multicultural background—having been to 6 continents, 42 countries, and speaking 5 languages, shapes her ability to decode human behavior, refine messaging across cultures, and unlock deeper emotional resonance in markets crowded with noise. She believes growth isn't luck; it's engineered. And the right system transforms both the business and the founder leading it.  Kathie speaks on:  • AI-powered growth systems  • Modern-day growth funnel architecture  • Founder psychology and decision-making  • Consumer-centric positioning, messaging & behavioral strategy  • Building 90-day revenue engines  • Scaling without chaos or burnout    Links:  Website: https://signalgrowth.webflow.io/  LinkedIn: https://www.linkedin.com/in/kathiefeng/    Profit Blueprint Calculator I Profit Comes First: https://lp.profitcomesfirst.com/profitblueprintcalc-page    Watch the full episode on YouTube: https://www.youtube.com/@profitanswerman  Sign up to be notified when the next cohort of the Profit First Experience Course is available!  Free Copy of the Profit Blueprint Book: https://lp.profitcomesfirst.com/landing-page-page   Monthly Newsletter signup: https://lp.profitcomesfirst.com/newsletter-signup  Relay Bank (affiliate link): https://relayfi.com/?referralcode=profitcomesfirst  Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/  My podcast about living a richer more meaningful life: http://richersoul.com/  Music provided by Junan from Junan Podcast  Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.    

Lucy Hale is here to share all of her skin secrets! In this special live BONUS episode recorded in partnership with Shiseido Talks, we dive deep into the world of J-Beauty with the “Pretty Little Liars” star, alongside the internet's favourite board-certified dermatologist, Dr. Jenny Liu aka @derm.talk on Instagram.From embracing Japanese-inspired self-care principles to unveiling the new Shiseido Benefiance collection that promises brightening results in two weeks (!), this intimate conversation explores how minimalist rituals are the real key to your skin's healthspan – no “trends” required. In this episode we discuss: Lucy's beauty glow-up: How she traded the 21-step routine of her PLL days for the minimalist skincare vibe she swears by now.The "eye cream for 11s" hack: Dr. Jenny Liu (@derm.talk) explains why she uses eye cream on the lines *between* her eyebrows and how to actually protect your skin barrier.Aging in Hollywood: Lucy gets real about the pressure of growing older in the spotlight and the wellness trends that actually work — hello, fascia-release facials!The 14-day glow: Everything you need to know about Shiseido Benefiance and why Picao Preto is the natural retinol alternative currently on our radar.Rapid-fire round: Lucy reveals her ultimate comfort TV show and the exact ritual she uses to decompress after a long day.Christmas came early: What it was like reuniting with former co-star Ian Harding for “Twelve Dates of Christmas” scheduled for release later this year.A message from Shiseido, this week's show sponsor: For more information on the Shiseido Benefiance range, including the iconic Wrinkle Smoothing Eye Cream and the brand new Brightening and Wrinkle Smoothing Cream and Dark Spot and Wrinkle Smoothing Serum, visit shiseido.com. #shiseidopartnerFor any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, X, Threads. Join our private Facebook group. Or give us a call and leave us a voicemail at 1-844-227-0302. Sign up for our Substack here. Subscribe to our YouTube channel to watch our episodes!*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.* Hosts: Carlene Higgins and Jill Dunn Theme song, used with permission: Cherry Bomb by Saya Produced by: Dear Media StudioSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Born in 1984, Kai Neville came to surfing at age 11 on the Sunshine Coast, where his dad pushed him into his first waves. He loved it, aspired to be a pro, but soon realized he might be better off behind the camera rather than in front of it. He got a job at McDonald's, saved up for a High-8 Sony Handycam, and started creating short surf films, which led to a job making promo DVDs for Australia's Surfing Life magazine, and then a gig working with renowned filmmaker Taylor Steele. Under Steele, Neville got a crash course in surf filmmaking when he worked on 2008's Stranger Than Fiction, for which he was a videographer and editor.  Neville's first major surf film, 2010's Modern Collective, landed with a major splash. Not only did it announce a group of surfers that would define the decade to come—Jordy Smith, Dane Reynolds, Dion Agius, Yadin Nicol, Mitch Coleborn, Dusty Payne, and Craig Anderson—but it announced Neville's singular vision as the lenspiece of a new generation.  Then came Lost Atlas in 2011, Dear Suburbia in 2012, and Cluster in 2015—all of them oozing with innovative surfing. The Neville thumbprint is distinctive: He has a love of unbridled aerialists. His musical tastes are broad and experimental. His titles are also as eclectic as his eye. For instance, his shorts: "The Quieter You Are, The More You Can Hear." "Welcome Elsewhere." "No One Knows Me Like the Ocean." Along with his surf films, Kai is an accomplished commercial director and photographer, working with brands like Corona, Nike, IWC, Schaffhausen, and Shiseido. He also loves print media, and co-founded What Youth with Travis Ferre. Today, Neville lives with his wife and two boys in the Northern Rivers region of New South Wales, not far from Byron Bay. In this episode of Soundings, Neville talks with Jamie Brisick about chasing creativity, learning his trade under Taylor Steele, the magnetism of misfit surfers, the art of titling and soundtracking, his enduring love for print, and the grind behind some of his most iconic films.  Presented by Rainbow® Sandals. Produced by Jonathan Shifflett. Music by PazKa (Aska Matsumiya & Paz Lenchantin). Become a TSJ member at surfersjournal.com.

As AI makes it easier than ever to reach a global audience, is it also making it easier to fail on a global scale?Agility requires more than just speed; it requires situational awareness. For global brands, this means having the cultural intelligence to understand the nuances of local markets and adapt your strategy in a way that builds trust, not erodes it.Today, we're going to talk about a critical paradox facing modern marketers: as technology and AI make global expansion seem easier than ever, the risk of cultural missteps and brand damage has never been higher. We'll explore why cultural intelligence is becoming the most vital, and perhaps most overlooked, asset for building brand value, and how getting it right is the key to unlocking sustainable growth in a world that is both interconnected and deeply, culturally distinct.To help me discuss this topic, I'd like to welcome, Katherine Melchior Ray, UC Berkeley, co-author of the new book, Brand Global, Adapt Local: How to Build Brand Value Across Cultures About Katherine Melchior Ray Katherine Melchior Ray lectures on international marketing and leadership at UC Berkeley Haas School of Business, CA. With twenty-five-years spent building the world's best consumer branding across continents, she brings expertise from her time as a senior executive at Nike, Nordstrom, Louis Vuitton, Gucci, Hyatt, Shiseido and Babbel. She has guest lectured at Stanford, Wharton, Brown and Portland State University.She has been interviewed and featured on CBS 60 Minutes, CNN, The New York Times, The Wall Street Journal, and numerous media internationally. She also has been profiled in The Wall Street Journal in an article entitled, "Hyatt Executive Has a Spare Evening Gown in Her Bag," and was voted one of the "Most Compelling Women in the Travel Industry" by Premier Traveler magazine. She can be heard on various podcasts and blogs related to global marketing and leadership, culture and diversity, women's empowerment, and the future of work. Katherine Melchior Ray on LinkedIn: https://www.linkedin.com/in/katherinemelchiorray/ Resources Get a copy of Katherine and Nataly's book: Brand Global, Adapt Local: How to Build Brand Value Across Cultures: ⁠https://amzn.to/481wUJm The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agileConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

As AI makes it easier than ever to reach a global audience, is it also making it easier to fail on a global scale? Agility requires more than just speed; it requires situational awareness. For global brands, this means having the cultural intelligence to understand the nuances of local markets and adapt your strategy in a way that builds trust, not erodes it. Today, we're going to talk about a critical paradox facing modern marketers: as technology and AI make global expansion seem easier than ever, the risk of cultural missteps and brand damage has never been higher. We'll explore why cultural intelligence is becoming the most vital, and perhaps most overlooked, asset for building brand value, and how getting it right is the key to unlocking sustainable growth in a world that is both interconnected and deeply, culturally distinct. To help me discuss this topic, I'd like to welcome, Katherine Melchior Ray, UC Berkeley, co-author of the new book, Brand Global, Adapt Local: How to Build Brand Value Across Cultures About Katherine Melchior Ray Katherine Melchior Ray lectures on international marketing and leadership at UC Berkeley Haas School of Business, CA. With twenty-five-years spent building the world's best consumer branding across continents, she brings expertise from her time as a senior executive at Nike, Nordstrom, Louis Vuitton, Gucci, Hyatt, Shiseido and Babbel. She has guest lectured at Stanford, Wharton, Brown and Portland State University.She has been interviewed and featured on CBS 60 Minutes, CNN, The New York Times, The Wall Street Journal, and numerous media internationally. She also has been profiled in The Wall Street Journal in an article entitled, "Hyatt Executive Has a Spare Evening Gown in Her Bag," and was voted one of the "Most Compelling Women in the Travel Industry" by Premier Traveler magazine. She can be heard on various podcasts and blogs related to global marketing and leadership, culture and diversity, women's empowerment, and the future of work. Katherine Melchior Ray on LinkedIn: https://www.linkedin.com/in/katherinemelchiorray/ Resources Get a copy of Katherine and Nataly's book: Brand Global, Adapt Local: How to Build Brand Value Across Cultures: ⁠https://amzn.to/481wUJm The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agileConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

As AI makes it easier than ever to reach a global audience, is it also making it easier to fail on a global scale?Agility requires more than just speed; it requires situational awareness. For global brands, this means having the cultural intelligence to understand the nuances of local markets and adapt your strategy in a way that builds trust, not erodes it.Today, we're going to talk about a critical paradox facing modern marketers: as technology and AI make global expansion seem easier than ever, the risk of cultural missteps and brand damage has never been higher. We'll explore why cultural intelligence is becoming the most vital, and perhaps most overlooked, asset for building brand value, and how getting it right is the key to unlocking sustainable growth in a world that is both interconnected and deeply, culturally distinct.To help me discuss this topic, I'd like to welcome, Katherine Melchior Ray, UC Berkeley, co-author of the new book, Brand Global, Adapt Local: How to Build Brand Value Across Cultures About Katherine Melchior Ray Katherine Melchior Ray lectures on international marketing and leadership at UC Berkeley Haas School of Business, CA. With twenty-five-years spent building the world's best consumer branding across continents, she brings expertise from her time as a senior executive at Nike, Nordstrom, Louis Vuitton, Gucci, Hyatt, Shiseido and Babbel. She has guest lectured at Stanford, Wharton, Brown and Portland State University.She has been interviewed and featured on CBS 60 Minutes, CNN, The New York Times, The Wall Street Journal, and numerous media internationally. She also has been profiled in The Wall Street Journal in an article entitled, "Hyatt Executive Has a Spare Evening Gown in Her Bag," and was voted one of the "Most Compelling Women in the Travel Industry" by Premier Traveler magazine. She can be heard on various podcasts and blogs related to global marketing and leadership, culture and diversity, women's empowerment, and the future of work. Katherine Melchior Ray on LinkedIn: https://www.linkedin.com/in/katherinemelchiorray/ Resources Get a copy of Katherine and Nataly's book: Brand Global, Adapt Local: How to Build Brand Value Across Cultures: ⁠https://amzn.to/481wUJm The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agileConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

As AI makes it easier than ever to reach a global audience, is it also making it easier to fail on a global scale? Agility requires more than just speed; it requires situational awareness. For global brands, this means having the cultural intelligence to understand the nuances of local markets and adapt your strategy in a way that builds trust, not erodes it. Today, we're going to talk about a critical paradox facing modern marketers: as technology and AI make global expansion seem easier than ever, the risk of cultural missteps and brand damage has never been higher. We'll explore why cultural intelligence is becoming the most vital, and perhaps most overlooked, asset for building brand value, and how getting it right is the key to unlocking sustainable growth in a world that is both interconnected and deeply, culturally distinct. To help me discuss this topic, I'd like to welcome, Katherine Melchior Ray, UC Berkeley, co-author of the new book, Brand Global, Adapt Local: How to Build Brand Value Across Cultures About Katherine Melchior Ray Katherine Melchior Ray lectures on international marketing and leadership at UC Berkeley Haas School of Business, CA. With twenty-five-years spent building the world's best consumer branding across continents, she brings expertise from her time as a senior executive at Nike, Nordstrom, Louis Vuitton, Gucci, Hyatt, Shiseido and Babbel. She has guest lectured at Stanford, Wharton, Brown and Portland State University.She has been interviewed and featured on CBS 60 Minutes, CNN, The New York Times, The Wall Street Journal, and numerous media internationally. She also has been profiled in The Wall Street Journal in an article entitled, "Hyatt Executive Has a Spare Evening Gown in Her Bag," and was voted one of the "Most Compelling Women in the Travel Industry" by Premier Traveler magazine. She can be heard on various podcasts and blogs related to global marketing and leadership, culture and diversity, women's empowerment, and the future of work. Katherine Melchior Ray on LinkedIn: https://www.linkedin.com/in/katherinemelchiorray/ Resources Get a copy of Katherine and Nataly's book: Brand Global, Adapt Local: How to Build Brand Value Across Cultures: ⁠https://amzn.to/481wUJm The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agileConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Tiffany Masterson was a stay at home mom who wanted to help out the family. With grit and a willingness to be different she built an empire. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and business partner, Dave Young. Before we get into today’s episode, a word from our sponsor, which is, well, it’s us, but we’re highlighting ads we’ve written and produced for our clients. So here’s one of those. [AirVantage Heating & Cooling Ad] Dave Young: Welcome back to The Empire Builders Podcast. I’m Dave Young. Stephen Semple is here with another just enticing story of someone who’s built an empire, mostly sold it. Sometimes they’re still running it. And today he told me we’re sticking our toe back in the cosmetics industry. Stephen Semple: Yes. Dave Young: And then he named a company that I’ve never heard of. If you told me the name of it, I wouldn’t have guessed it was cosmetics. Stephen Semple: Right. Dave Young: Elephant what? Elephant. Drunk Elephant. Stephen Semple: Drunk Elephant. Dave Young: Drunk Elephant. Stephen Semple: And you think of it. It’s a crazy name for anything in cosmetics because it’s not like- Dave Young: I mean, it’s a crazy name for anything. Stephen Semple: It’s not like you aspire to have skin like an elephant. Dave Young: Especially a drunk one. Stephen Semple: Yeah. Drunk Elephant. It was started by Tiffany Masterson in 2013. And six years later, it sold for $845 million to the Japanese company, Shiseido. Dave Young: Dang, Tiffany. Way to go. Stephen Semple: Yeah. Right? Crazy, right? And so she’s a 40-year-old stay-at-home mom of four and her brother-in-law got involved in the business and she had no background in skincare business, didn’t have anybody around her in the skincare business. And it was like really her brother-in-law who gave her the seed money. And again, when I came across this and was like, “What the heck does elephants or drunk have anything to do with skincare?” Because elephants are wrinkly. Dave Young: Well, and so may I take a detour? Stephen Semple: Absolutely. Dave Young: I love that kind of a name. The worst, in my opinion, which is correct. Stephen Semple: If you do say so yourself. Dave Young: If I do say so myself, in my humbly correct opinion, the most intriguing business names are not descriptive names. Stephen Semple: Correct. Dave Young: They’re names that make you stop and snap your head around and go, “Wait, what?” And descriptive names are okay if you’re just counting on people searching in Google for whatever it is your business describes. Stephen Semple: Yeah, but I’d even argue- Dave Young: But even then- Stephen Semple: Yeah. Dave Young: Yeah. We could go on this one for a long time, but I love the name and I love that it’s not Drunk Elephant lipstick. I mean, maybe it is. I don’t even know. It’s skincare. Stephen Semple: Everybody around her tried to talk her out of the name and she was like, “No, I’m sticking with this name.” And there’s a little bit of a reason for the name. But coming back to your point, when we go out and take a look at successful businesses. Your very, very, very hard press to find successful businesses where the name is descriptive. And even the ones that are descriptive, we do not even refer to them that way. Case in point, we do not call General Motors General Motors, we call them GM. We do not call General Electric General Electric, we call it GE. There’s Ford. There’s Chrysler, there’s Tesla. Dave Young: There’s International Business Machines. Stephen Semple: Yeah, which we do not refer to them as I refer to them as IBM. Apple. Microsoft. Now, Microsoft is slightly descriptive, but not at the same time. Dave Young: But I love names like Drunk Elephant, Caterpillar. Stephen Semple: Yeah. Dave Young: Yeah. I love it. Stephen Semple: Absolutely. So back to Tiffany. So back to Tiffany. So Tiffany grew up in Houston. Her dad was actually a quarterback. She was not a good student, couldn’t focus in school. She did okay in college. What she really wanted to be, she wanted to be a mom. She wanted to be a mom. She wanted to get married. She wanted to have babies. And she met her husband when she was 30 and was on a blind date and they got married pretty quickly and had babies pretty quickly. And her husband, Charles, was at Enron. Had two kids from a previous message. And when Enron failed, he went on to find a job at Texas Commercial Energy, which then also ended up failing with a bunch of things going on. But she was happy being at home raising kids. And she had four babies under four years old, but she wanted to do something creative, especially with all these things going on with her husband. She wanted to be able to contribute to the family. And so when she started off with the idea of wanting to do a catering company, and her idea was she was going to sell stuff from Frozen, but she couldn’t make the numbers work. She looked at it and looked at it and looked at it and said, “Yeah”. She couldn’t figure out how to make money from it. Then she thought, she got interested in all this cooking stuff and she thought, “Well, I’ll do a pantry cleaning out business, get rid of all the bad food and replace it with good food.” And that, she wasn’t able to get traction on that. Then she started selling Arbonne, which is a skincare line that’s sold as in the multi-level marketing world. And Charles, her husband, is really an artist at heart and he started to do prototypes of custom lights and he wanted to start doing that as a job, but it’s not an easy way to support a family of six. Did it for a few months, was not really from him. And got a call from his brother who had this little store in Austin and told him about a bar where they could sell stuff in store. And when I say a bar, like a bar of soap. So they came across this bar of soap that they thought that they could sell. And it was called this Wonder Bar and it had all sorts of benefits and these crazy ingredients. And she decided that she was going to sell this bar. So she was going to buy this bar, and the bar sold for $100. Dave Young: All right. A bar of soap. Stephen Semple: Bar of soap. Dave Young: Okay. Stephen Semple: So she was making like this $2,500 a month on profit. But what she also noticed is it cleared up her skin, because she had had all these skin issues. And people liked the bar. They were still having problems. So she had her skin cleared up, but other people’s skin didn’t clear up. And so she started asking them, “Well, what else are you using it? Send what all the other things you’re doing.” She started looking into this and she loved the idea of marketing the bar. She promoted it and was having this huge success to the degree where she had an opportunity to join Wonder Bar United States, like the main company making it, because she was just a reseller. She was just distributor. And she discovered that the bar cost $18 to make. Dave Young: Sure. That’s a good margin. Stephen Semple: Yeah. And her brother-in-law invested $300,000 to buy a national distribution on this. But again, this whole thing she would find is that people were still having issues with their skin and told it’s normal, do a detox, all this other stuff. And the other thing she started to learn is that in a lot of cases, the ingredients on a lot of skincare products were bogus, like was not actually true. And at one point she talked to Sephora about this bar. Like, “You should sell this bar in Sephora,” and Sephora was not interested in one skew. And then she learned of the bar did have some bad ingredients in it. She decided she was going to create her own, and she would make herself the guinea pig and she started to discover about ingredients that should not be put on your skin. And she wanted a line with ingredients that she knew she was comfortable with and would be good. And she did tons of research around ingredients. And here’s the other thing she learned. A lot of ingredients are basically the same ingredient under a different name. She would be like, “This ABC ingredient is bad, but then it’s ABC here and it’s X, Y, Z over there.” Dave Young: Yeah. I think there’s a lot of that that goes on. Stephen Semple: Yeah. Dave Young: It makes me think of the Certs breath mint commercial from the ’70s that it had Retsyn in it. Retsyn. Stephen Semple: Oh, Retsyn. Dave Young: And they’d make a little sparkly- Stephen Semple: Forgot about that. Dave Young: …each one has a drop of Retsyn. Nobody knows what that is. It’s probably peppermint oil. I don’t know. Stephen Semple: Probably. Dave Young: But yeah, it’s just some made up nonsense. Stephen Semple: So she decided to create an owner-owned formulation. Now, one of the things she discovered in all of this is that to create an owner formulation costs like 30 grand to like- Dave Young: Oh, wow. Okay. Stephen Semple: …to do all of that. But one of the first things that she discovered that she really liked was marula oil was one of the first ingredients, and it can be used as a moisturizer. And when she was researching it, she came across this YouTube video of elephants. Dave Young: Stay tuned. We’re going to wrap up this story and tell you how to apply this lesson to your business right after this. [Using Stories To Sell] Dave Young: Let’s pick up our story where we left off and trust me you haven’t missed a thing. Stephen Semple: One of the first things that she discovered that she really liked was marula oil was one of the first ingredients, and it can be used as a moisturizer. And when she was researching it, she came across this YouTube video of elephants. So marula oil comes from a fruit, and when that fruit falls on the ground, seemingly it ferments and elephants and other animals eat it. And she came across this YouTube video of these elephants staggering around. I don’t even know whether that’s true or whether it happens. And she was like she didn’t even know whether this video was true, but all of a sudden the name Drunk Elephant. Dave Young: Well, I’d say it’s worth investigating. Stephen Semple: Yeah. So she decided to call Drunk Elephant, everywhere around her hated it. They said it sounded like a pub. And she was like, “That name is for me. I like it. I like it.” And one of her things that she kept saying in the interview that I heard her say was if she was going to fail, she was going to fail because of her decisions. She was not going to fail because of following somebody else. Dave Young: Good point. Yeah. Stephen Semple: She was like, “I like it. I’m going to do it.” And you know what her attitude was? No one’s going to forget it. Drunk Elephant. No one’s going to forget it. It’s going to stand out. So she creates six SKUs, gets 5,000 units each, costs about $150,000. It’s late 2013. In total, they have about $450,000 invested in creating formulations and all this other stuff. And she launches in August of 2013 and wants to get into Sephora. This is the company she wanted to get in from the beginning. All she wanted to do is get in this one place and really focus on that and make it grow. Meanwhile, her brother-in-law who’s invested all this money is getting nervous. He’s like, “Get into more stores. Don’t just focus on Sephora.” And basically at launch, Charles wanted out and she couldn’t raise money to buy him out. Two investors came in and returned some of the money to Charles. They didn’t do any advertising, but they reached out to every beauty director. And here’s what she did. If you look at Drunk Elephant, if you go online and take a look at it, the packaging is crazy colorful. And again, this is the other thing she noticed. She looked on the shelves and skincare products are very dull. So she created this crazy colorful packaging that goes along with Drunk Elephant and every product had its own color. And there was no color in skincare at the time. And the packaging people even pushed back saying, “Skincare is not done that way.” So she decided that she was going to, again, really push on this whole idea of getting something into Sephora and she started randomly trying email addresses to get ahold of people. Dave Young: Okay. Yeah. I’ve heard about it. Stephen Semple: So she would go “Oh, Dave Young works at Sephora. So is it dave.young@sephora? Is it dyoung@sephora?” Dave Young: Try it at all. Stephen Semple: Until she gets ahold of people. And look, and also she was doing some things again with local beauty companies and whatnot. So the first year sales were under $100,000. July 2014, the final packaging and formulation is done and she goes to this retail show. Now it’s this Cosmoprof retail show and the retailers choose to meet you. And Sephora is not on the list. She looks at all the companies want to meet with her. Sephora is not on the list, but she goes anyway. She goes with her sister. And on the last day, these ladies come walking by and they say to her, “Well, we’re not picking up anything new this year, but tell us about your product and we’re going to keep in touch.” And a week later, she finds out those folks were from Sephora and they wanted to talk to her about launching her brand. Dave Young: Nice. Yeah. Stephen Semple: Yeah. And one of the things that she did have was really good repeat customers. She was pricing the product between drugstore and dermatology brands, so they really liked the price point. January 2015, she’s in Sephora. Dave Young: Nice. Okay. Stephen Semple: And the other thing that attracted Sephora is she got really big on Instagram because of the big, colorful packaging. Dave Young: A Drunk Elephant. Who is not going to watch a Drunk Elephant video? Stephen Semple: Right. Now, they did a few products with her and they sold out right away. And then April in 2015, she went on the favorites wall, Sephora. So Sephora has this wall of favorite products. And the other thing that she did, so here’s the other thing she did that was smart. She recognized you can’t just get into Sephora and automatically get sales. And if you don’t get sales, you’re not staying in Sephora. So what does she do? She gave every single employee at Sephora samples. Dave Young: Man, okay. Stephen Semple: Right. And in 2017, took on some private equity and she became the fastest growing skincare brand at Sephora. Dave Young: Okay. Stephen Semple: A few years later, along come Shiseido offering them $845 million to buy the company. Dave Young: Great. Good for her. So the only disappointing thing I hear in this story is that the private equity folks probably got most of that. Stephen Semple: Yeah, maybe. Dave Young: That’s the way it works. Yeah. Stephen Semple: That’s often the way it works. Dave Young: You need that leg up sometimes. Stephen Semple: Yeah. But what I loved was a couple of things that she did here that I loved. One was name Drunk Elephant. Secondly, the colorful packaging, because again, the argument of everybody was, “Skincare is not done that way.” Dave Young: Yeah. Stephen Semple: Her instincts to do things differently was really powerful. The other thing that I also really liked, again, Instagram is not where you would think about promoting skincare, but she looked at it and said, “I got this great name in this colorful packaging. It probably would work in Instagram.” Dave Young: Yeah. And it’s definitely where you can get famous for a skincare product because all the young women that are on Instagram are people that are good prospects for you. So my thought is, “Yeah, you can do it,” but I’m guessing she did it right and that she just use it to build fame. Stephen Semple: Yes, she did. Dave Young: Right. She wasn’t trying to sell products. She was just building fame. Stephen Semple: Building fame. That’s exactly what it was. Dave Young: And then people will go find it somewhere. They’re going to go to Sephora anyway. She knew that. Stephen Semple: Yes. Dave Young: So that’s great. I mean, I just did a quick Google image search for Drunk Elephant. And yeah, the screen just becomes this bright batch of every color. Yeah. Stephen Semple: Yes. Dave Young: The bright white packages with brightly colored lids and caps and things. It’s fun. It communicates that this is a fun brand. Stephen Semple: Yeah. And when I first heard about it, I was like, “Good for her sticking with the name Drunk Elephant.” And also liked her. And again, her instincts were very good. Dave Young: Yeah. I love it. I love the story. Have you tried it? Stephen Semple: I have not. Dave Young: I haven’t either. Well, of course, I haven’t tried it because I just now heard of it, but I’m thinking about finding Sephora and go get my beauty on. Stephen Semple: Well, you know what, next time- Dave Young: I’m 60, almost, oh geez, almost 63 this year, less than a week. And so I need some skincare. I’m looking at the mirror and going, “Ooh, yikes-“ Stephen Semple: There’s no Sephora in my little town. Next time I’m down in Toronto- Dave Young: …”Dave, you need to moisturize.” Stephen Semple: You need to moisturize. Next time I’m down in Toronto, I’ll step in the Sephora and get one. Dave Young: All right. Well, thank you for bringing us the Drunk Elephant story. What’s she doing now, just sitting on her pile of money like a dragon? Stephen Semple: Well, like she said, she loved being a mom, so maybe just taking care of her kids. I don’t know. Dave Young: Yeah. Awesome. Stephen Semple: All right. Dave Young: Well, thank you for bringing Tiffany’s Drunk Elephant to the room. Stephen Semple: All right. Thanks, David. Dave Young: Thank you. Thanks for listening to the podcast. Please share us, subscribe on your favorite podcast app and leave us a big, fat, juicy five star rating and review at Apple Podcasts. And if you’d like to schedule your own 90-minute empire building session, you can do it at empirebuildingprogram.com.

Award-winning creative director Ruba Abu-Nimah (known to many as @ruba on Instagram) discusses the state of creativity in the Arab world, the importance of young Arab talent embracing their culture, and the challenges of navigating corporate spaces as a Palestinian in the West. She talks about the foundational skills of graphic design, the vital role of design in communication, spaces and politics, and about her career so far. She also shares her strong belief that the Arab world is now the next frontier in global creativity. 0:00 Introduction1:46 Passion For Graphic Design and Swiss Modernism3:05 The Difference Between Past and Present Graphic Design Education4:45 The Craft of Graphic Design and the Importance of Traditional Language6:00 First Gig: Disruptive Innovation at French Glamour8:02 Ingredients for Success: Passion, Nerdiness and London's Creative Influence12:48 Defining Graphic Designer vs Creative Director14:40 Graphic Design as the Foundation of Communication15:40 The Subjectivity of Taste and the Role of Instinct17:50 Design in the Arab World: Considered Cities vs Chaos 21:45 The Arab Creative Inflection Point: Youth, Voice and New Trends22:47 Rejecting Emulation: Talent Rooted in Culture and Heritage24:34 The Arab World Is the Next Frontier in Creativity25:17 Navigating Prominent Positions as a Palestinian26:35 Hiding in Plain Sight: The Forced Negation of Arab Origins28:24 "Loud and Proud": The Momentum of the Arab Diaspora Today30:21 The Prevailing Attitude: a Son's Act of Defiance33:47 Corporate America vs Street Change36:09 Corporate Structures Will Eventually Catch Up With Culture40:03 The Brilliance of the Mamdani Campaign Design41:17 Conspicuous Consumption vs Useful Design48:45 Relationship With Social Media Platforms: Instagram and the Unhinged Threads50:51 Instagram's Value: Finding and Commissioning Creatives53:23 The Sweetest Revenge: Upscrolled and the Irony of Palestinian Tech Success54:00 Recommendations: Arab Creatives To Look Up Ruba Abu-Nimah is a Swiss creative executive of Palestinian descent who has worked in the fashion and cosmetic industries. She was the executive creative director for marketing and communications at Tiffany & Co. from March 2021 to February 2023. She previously worked at Revlon, Elle magazine, Bobbi Brown Cosmetics, and Shiseido. She was the first female creative director at Elle magazine in the US. In 2018, Ruba collaborated with Nike to design the Air Force 1 Low "Love" shoe embodying equality and acceptance. She has collaborated with Phillip Lim on the New York Tougher Than Ever initiative, as well as a limited-edition sweatshirt to raise funds for Lebanon following the 2020 Beirut explosion.Connect with Ruba Abu-Nimah

Most global brands fail at cultural relevance despite massive research investments. Katherine Melchior Ray, former CMO at Shiseido and marketing leader across Nike, Louis Vuitton, and Hyatt, bridges strategic vision with cultural intelligence gained from 12 years working abroad. She reveals the "freedom within a framework" approach that lets KitKat succeed in 14 countries, the cultural intelligence model that prevents costly missteps like Airbnb's China exit, and how trust-building requires shared values, honest communication, and consistent promise delivery across every market.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, I sit down with Ruby for a deep, honest conversation about intuition - not as something mystical or abstract, but as something deeply embodied.We talk about what intuition actually feels like in the body, why so many of us were taught to numb it, and how learning to feel again can change everything. From Akashic Records and breathwork to lineage wounds, sensuality, shame, and surrender - this conversation is about coming back home to yourself.Intuition isn't loud. It's subtle. It's physical. It's a language of feeling.If you've ever felt disconnected from your body, your emotions, or your inner knowing - this episode is for you.Ruby is the Founder and Boss Witch at The Shift – a company with a mission to help close the wellness gap by joyfully reclaiming our magic. She uses the Akashic Records, tarot, and energy healing to guide people home to their truth, infinite power, and deep magic.Rather than fortune-telling your future, her approach as an Intuitive Guide is rooted in self-empowerment to remind you that you create your own.Ruby is a resident intuitive reader at Anima Mundi Apothecary and Mystic Journey Bookstore. She's also a wellness practitioner at The Preserve (formerly Second Home Hollywood) and has worked with celebrities, non-profits, and companies such as Skims, Shiseido, and Neuehouse. IG: @TheShift.IsWeb: www.theshift.is--

6 ans d'intrapreneuriat avec Lindsay Azpitarte, fondatrice de Ulé.Que signifie vraiment innover de l'intérieur, au cœur d'un grand groupe ?Dans cet épisode, je reçois Lindsay Azpitarte, au parcours aussi rare qu'inspirant. Franco-américaine, passionnée de soin, elle a évolué pendant des années au plus haut niveau du Groupe Shiseido : directrice des marques Shiseido et Clé de Peau, membre du COMEX, puis pilote du lancement de Drunk Elephant en Europe.C'est à ce moment-là que naît l'envie de créer autrement. Pas en quittant le groupe, mais en lançant sa propre marque en intrapreneuriat : Ulé.Avec beaucoup de transparence, Lindsay raconte comment elle a convaincu le président du groupe de lui faire confiance sur un projet radicalement nouveau, comment est née l'idée d'intégrer une ferme verticale au cœur d'un projet cosmétique, et ce que signifie réellement être intrapreneure : une posture souvent isolante, entre salariat et entrepreneuriat.Elle partage aussi les erreurs, notamment celle de vouloir dupliquer des modèles de distribution pensés pour des marques installées, la difficulté de créer de l'adhésion en interne, et ce paradoxe clé : dans un grand groupe, les “moyens sans risque” peuvent freiner la créativité et le test & learn.Quand tout est déjà structuré et validé, innover demande encore plus de courage.Pour Lindsay, le vrai KPI va bien au-delà des chiffres : transformer la culture interne, les mindsets et les façons de faire.Nous avons également parlé d'ambition et de politique interne, deux sujets encore sensibles lorsqu'ils sont portés par des femmes, mais indispensables pour créer de l'impact.Un épisode enregistré dans le formidable Hôtel Saint-André des Arts Paris 6è.N'hésitez pas à vous abonner, noter et commenter le BWP Podcast sur votre plateforme d'écoute favorite, c'est très précieux !Pour participer au prochain événement BWP suivez nous sur www.businesswomeninparis.com et @businesswomeninparis et inscrivez-vous à la newsletter via ce lien.Titre:  Not Kings Auteur: Candy Says Source: https://candysays.bandcamp.com/ Licence: https://creativecommons.org/licenses/by-sa/3.0/deed.frTéléchargement (8MB): https://auboutdufil.com/?id=561 Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Von Krombacher zur Kosmetik: Elena Bürger kennt beide Welten. Heute ist sie E-Commerce Managerin bei Shiseido Deutschland und betreut Marken wie NARS, Shiseido und Drunk Elephant. Doch ihre Aufgabe ist mehr als Daily Shop-Business: Seit der Lokalisierung des deutschen Markts 2024 baut Elena das Set-up bei Shiseido von Grund auf mit auf. Von neuen Channeln wie WhatsApp bis zu lokalem CRM und Loyalty-Angeboten.Im Podcast spricht sie mit Michi über virale Beauty-Produkte, das Zusammenspiel von Konzernstrukturen und lokaler Flexibilität, ihre Learnings aus zwei Branchen und wie Shiseido es schafft, trotz globalem Setup nah an der Community zu bleiben.Elena erzählt, was sie von TikTok-Momenten gelernt hat, wie unterschiedlich Zielgruppen auf Shiseido und NARS reagieren und warum starke Customer Experience heute wichtiger ist als Preisvorteile.Eine Folge über moderne Markenführung im Konzern, das Potenzial lokaler Teams und den Mut, Prozesse einfach mal selbst zu bauen.Hör rein und lass dich inspirieren!

こんにちハ～。今年も残りわずかとなりました！皆さまいかがお過ごしでしょうか？今日は2025年に「買って正解だった」と思えたものをまとめてご紹介します。日用品、美容アイテム、食料品、家電まで、実際に使って良かったものだけを、あんずさんと共にお話しています。また今回もリスナーさんに参加していただき、みそ友さんのベストバイもシェアしています。誰かの買ってよかったものを聞いて、買い物の失敗を減らしたり、日常の満足度を少し上げられたらいいなと思っています。今年も番組を聴いて下さり、またお便りやご感想などたくさん送っていただき三十路女子研究所を支えて下さり本当にありがとうございました。来年も引き続き、どうぞよろしくお願いします。▼番組内で話していた商品たち（一部）・COCOSILK 遮光 シルク100% アイマスクhttps://item.rakuten.co.jp/shizenshop/silk_eyemask/?scid=wi_ich_iphoneapp_item_share・グリルフライパンhttps://item.rakuten.co.jp/s-zakka-show/10002043/?scid=wi_ich_iphoneapp_item_share・象印　シームレスセン　水筒https://amzn.asia/d/1yLYfVU・ユニクロ　ウォッシャブルニットリブパンツhttps://www.uniqlo.com/jp/ja/products/E470173-000/00・松山油脂　肌を潤す保湿スキンケアシリーズhttps://store.matsuyama.co.jp/pages/hadauru・SHISEIDO コンシーラーブラシhttps://www.shiseido.co.jp/sw/onlinestore/products/E43901.html?sweb_shohin_cd=4514254970775・NARIS UP クレメ クレンジングクリームhttps://www.narisup.com/shop/g/g6P58000/・創健社の黒米https://sokensha.co.jp/products/product_detail/130213・オリーブリーフサプリメントhttps://jp.iherb.com/pr/now-foods-olive-leaf-extract-500-mg-120-veg-capsules/744・海の精　にがりhttps://www.uminosei.com/shouhin/nigari/kaisei/・無印　壁掛けCDプレイヤーhttps://www.muji.com/jp/ja/store/cmdty/detail/4548076475613・象印スチーム式加湿器https://www.zojirushi.co.jp/syohin/life/humidifier/lineup/・とろける布団https://www.kaimin-hakase.com/collections/%e3%81%a8%e3%82%8d%e3%81%91%e3%82%8b%e3%81%b5%e3%81%a8%e3%82%93・4万円越えのイタリア製のパジャマhttps://onlinestore.e-maam.jp/shopdetail/000000003566/・トリガーポイントのストレッチボールhttps://amzn.asia/d/g8hXyJl・スリーコインズのアームバンドhttps://www.palcloset.jp/display/item/2411-ARMB-00000/・ダイソーのシリコーン潤マスクhttps://jp.daisonet.com/products/4979909961957・あずきのチカラ（目元用／首用）https://www.kobayashi.co.jp/seihin/ka_m/

La Commissione riconosce all'Italia l'avvio di un percorso virtuoso sui conti, ma registra un rallentamento della crescita, aprendo la questione dell'impatto della Manovra. Gli emendamenti alla legge di bilancio sono circa 5.500, di cui 1.600 della maggioranza. FdI propone la riapertura della sanatoria edilizia del 2003; Forza Italia e Lega chiedono di cancellare l'aumento della cedolare secca al 26% e puntano sulla tassa sull'oro. Si attende il vertice tra Meloni, Salvini, Tajani e Lupi prima del voto sugli emendamenti in Senato. Approfondiamo con Alberto Orioli, editorialista de Il Sole 24 Ore e con Maurizio Lupi, presidente di Noi Moderati e membro della Camera dei deputati.Lo scontro diplomatico Cina-Giappone pesa sul NikkeiLa nuova premier giapponese Sanae Takaichi ha aperto una crisi diplomatica con la Cina definendo un'eventuale offensiva su Taiwan una "minaccia esistenziale", ipotizzando una risposta militare. Pechino ha reagito duramente, riaffermando la futura "riunificazione" e diffondendo messaggi minacciosi. La Cina ha sconsigliato ai cittadini di recarsi in Giappone e inviato navi vicino alle Senkaku/Diaoyu. Intanto l'economia giapponese si è contratta per la prima volta in sei trimestri (-1,8% annualizzato; -0,4% trimestrale), sostenendo il piano della premier per un pacchetto di stimoli oltre 17 trilioni di yen. Le tensioni si sono riflesse sul mercato: forti cali per titoli turistici, retail e cosmetics, compresi Japan Airlines, Ana, Isetan Mitsukoshi, Muji, Uniqlo, Shiseido e Oriental Land. Il Nikkei ha chiuso in lieve flessione (-0,10%), ma un boicottaggio cinese potrebbe pesare per 14,23 miliardi di dollari e ridurre il Pil dello 0,36%. Il commento è di Marco Masciaga, Il Sole 24 Ore New Delhi.Commissione Ue: crescita Eurozona 2025 rivista al rialzo, ma l'Italia resta in difficoltàLa Commissione europea prevede per il 2025 una crescita dell'Eurozona dell'1,3% (contro lo 0,9% di maggio). Per l'Italia, invece, stime riviste al ribasso: +0,4% nel 2025, +0,8% nel 2026, +0,8% nel 2027, con performance tra le più basse dell'area euro. Dombrovskis richiama la necessità di azioni per sbloccare la crescita interna: competitività, semplificazione regolatoria, completamento del mercato unico, innovazione. L'economia europea ha retto meglio del previsto anche all'arrivo di Trump e alla sua strategia commerciale. Per l'Italia il rallentamento del prodotto è attribuito a esportazioni nette negative (-0,7 punti) e fine degli incentivi immobiliari, con consumi frenati dall'incertezza. Sul fronte dei conti, la Commissione certifica un deficit al 3% nel 2025, con volontà del governo di scendere sotto soglia per uscire dalla procedura per disavanzo eccessivo. Parliamone con Alberto Orioli, editorialista de Il Sole 24 OrePer siderurgia ancora contrazione nel 2025, ripresa nel 2026L'evento evidenzia che dopo il rallentamento successivo al "biennio magico" 2021-2022, nel 2024 la siderurgia italiana registra un calo generalizzato: fatturato -9%, valore aggiunto -15%, utili -30%, Ebitda -29%. Le imprese prevedono un'ulteriore contrazione nel 2025: il 53% si attende un calo del fatturato e una riduzione dell'incidenza dell'Ebitda; il 47% un decremento del risultato economico. Le criticità principali restano costi dell'energia, ridotto valore aggiunto dei prodotti, costi di materie prime e semilavorati; sul fronte strategico pesano politiche green Ue, perdita di competitività e concorrenza sleale. Morandi sottolinea che Ebitda sotto pressione e filiera frammentata richiedono consapevolezza dei numeri, visione e coraggio di innovare. Lo studio "Bilanci d'Acciaio 2025" analizza i bilanci 2022-24 di 1.764 imprese e include un sondaggio sulle prospettive 2025. Ne parliamo con Paolo Morandi, amministratore delegato Siderweb, la community dell'acciaio.

This week we welcome Lynn Casey, a highly sought after thought leader, brand builder and futurist helping industry leading organizations make the biggest leaps possible. Lynn is known for her unique ability to spot patterns and connect the dots of emerging sociocultural, digital, economic, and behavioral trends and translate those into actionable strategies. She has a unique ability to unpack authentic human stories and use these for connection and creation that has earned her renown as a channel for innovation.  Lynn has traveled the world to work with and guide companies as diverse as Mattel, Activision, Facebook, Instagram, Citibank, Estee Lauder, Shiseido, and StockX seeking a more connected and human world.  Lynn has keynoted Future Trends and Leadership conferences in Abu Dhabi, Oslo, Prague, San Francisco, and New York, shining a light on critical shifts in post-pandemic behavior and desire and pulling forward a new hunger for belonging.  Her work has led to rebrands, rebuilds, and regeneration for major household brands. She is credited with creating bold new thinking and inspiration for employee teams at YouTube, Twitter, Shiseido, Care.org, Dannon, Target, and more. Recently, she has led teams of executives from Fortune 100 companies into the field for embedded ethnographic work, creating new paths of understanding.  Current projects include building a youth-helmed portal for a major new Gen Alpha IP brand, deep rethinking and regeneration of a legacy non-profit institution, as well as mentoring young leaders for a number of institutions and organizations including USC Marshall's School of Business, and the Marketing Academy.  A sought-after master coach, lecturer, and thought leader, Lynn brings a unique perspective to the Warrior Community.(3:16) Why is Lynn doing this work and why now?  (12:12) What makes a brand decide to bring in someone with Lynn's talents?  (20:02) Lynn discusses the ‘Curiosity Quotient', and shares a story about her dad saying “Spend one hour a day on ideas”.   (25:48) Lynn explores how “an idea is a thought in motion” and if we don't focus on the end result we can free ourselves to explore what is possible?   (28:30) How does Lynn want to bring the Curiosity Quotient forward?  (33:27) How has our society engaged in “optimization fatigue”?  (36:01) What are some of Lynn's favorite patterns that she sees in her work, that she wants to bring attention to?  (44:38) How does Lynn see her future and the impact of her work?Connect with Lisa Gralnekhttps://www.linkedin.com/in/lynn-casey-shinescout/    Subscribe: Warriors At Work PodcastsWebsite: https://jeaniecoomber.comFacebook: https://www.facebook.com/groups/986666321719033/Instagram: https://www.instagram.com/jeanie_coomber/Twitter: https://twitter.com/jeanie_coomberLinkedIn: https://www.linkedin.com/in/jeanie-coomber-90973b4/YouTube: https://www.youtube.com/channel/UCbMZ2HyNNyPoeCSqKClBC_w

Send us a textIn this episode of The Makeup Insider, Vanessa sits down with the incredible Michael Brown, one of Australia's most loved and trusted makeup artists.Michael's 25-year career has taken him from a dancer in Perth to a leading Sydney-based artist, educator, and television beauty expert. Known for his versatility and genuine connection with clients, Michael shares the story of how stage makeup sparked his love for beauty, his years representing global brands like Shiseido, Lancôme, and the L'Oréal Group, and his brave leap into the freelance world.Michael opens up about overcoming personal challenges, including a severe childhood stutter, and how that journey led him to appear confidently on national television — becoming a regular on Channel Nine's Today Extra.You'll hear how he's stayed relevant in an ever-changing industry, what he's learned from two decades behind the brush, and his advice for aspiring artists wanting to carve out a long, successful career in beauty.Episode HighlightsMichael's journey from performer to professional makeup artistOvercoming personal hurdles and finding confidence on cameraLessons learned from two decades in the beauty industryThe evolution of beauty and the importance of adaptabilityBuilding a reputation and network that lastsWhy personality and professionalism are just as important as artistryConnect with Michael BrownInstagram: @michaelbrownbeautyWebsite: michaelbrownbeauty.com.au@the.makeupinsiderFollow TMI on IG Follow Vanessa on IG

Lisa Eldridge MBE isn't just a makeup artist – she's a living legend in the beauty world. With over 2 million loyal YouTube subscribers, Lisa helped pioneer the digital beauty space before TikTok was even a thing. She's painted the faces of Kate Winslet, Dua Lipa and Keira Knightley and worked on campaigns for Chanel, Lancôme, and Shiseido before launching her own eponymous makeup brand. In this episode, Lisa shares the passion, process, and precision behind her beloved beauty products – from the viral concealer pencil rooted in her own acne journey to her groundbreaking, plastic-free refillable lipstick. Warm, brilliant and endlessly inspiring, Lisa's philosophy will change how you think about beauty.In this episode, you'll hear about:Lisa's jaw-dropping collection of over 7,000 vintage makeup items – and what they teach us about modern beauty productsWhy Lisa's Rouge Experience Refillable Lipstick is a true sustainability breakthrough – and the buzz it created among industry insidersThe moment she found out about receiving an Member of the Order of the British Empire (MBE) from King Charles' New Year Honours List – and a touching tip she learned from Keira Knightley ahead of the eventHow-to master Lisa's signature pinpoint concealing method and patchwork complexion technique—including the best base products for your skin typeThe inside story on Lisa's brand-new eyebrow pencil launch and why it's an instant must-have for your makeup kitWhat's still in Lisa's makeup bag – her everyday essentials and unexpected beauty staplesFor any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/ Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok,X, Threads. Join our private Facebook group. Or give us a call and leave us a voicemail at 1-844-227-0302. Sign up for our Substack here Related episodes like this: “Take It To The T**s!” & More Age-Your-Best Skin Secrets With Caroline Hirons

The beauty industry had an eventful summer marked by changing retailer strategies, stark revenue tumbles and a flurry of pricey acquisitions.  In this special episode of The Glossy Beauty Podcast, reporters Lexy Lebsack, Emily Jensen and Sara Spruch-Feiner walk through the stories that defined the season.  This includes strategy shifts within retailers like Sephora, Ulta Beauty and Target, plus a look at disappointing revenue at conglomerates Shiseido and Estée Lauder Companies. The team also discusses the biggest acquisitions of the season — including Rhode, Dr. Squatch, Space NK and Touchland — and the tariff-related topics we're watching as fall approaches.  To start (0:53), Glossy's beauty team digs into the industry's biggest summer investments, led by E.l.f. Beauty's May purchase of Hailey Bieber's Rhode for $1 billion. The team also walks through CPG company Church & Dwight's $700 million purchase of trendy hand sanitizer brand Touchland in May and Unilever's June purchase of digitally-native men's care brand Dr. Squatch for $1.5 billion.   Beauty's top specialty retailers also had big summers. Sephora (8:37) is leaning deeper into a tried-and-true brand launch playbook: the celebrity artist. In the past few weeks, the retailer has rolled out new lines from celebrity makeup artists Hung Vanngo and Mary Phillips, plus hairstylist Chris McMillian.  Meanwhile, Ulta Beauty (18:17) had a whirlwind summer as new CEO Kecia Steelman executed her “Ulta Unleashed” comeback plan. Steelman, who was appointed CEO in January after more than a decade with the company, announced her plan in March as a response to the company's 1.9% year-over-year holiday sales tumble. Glossy's team unpacks all the changes, including the acquisition of U.K. retailer Space NK, international expansion into Mexico and the Middle East, and the end of Ulta's shop-in-shop with Target.  Finally (25:37), Glossy's team walks through can't-miss beauty conglomerate news: LVMH's splashy Louis Vuitton Beauté launch and Shiseido's sales tumble caused by Drunk Elephant's poor performance, plus turbulence at Waldencast and Estée Lauder Companies. Finally (36:27), team Glossy ends with a few autumn tariff predictions. 

Wall Street’s losing streak deepens as Walmart posts a rare profit miss. Hosted by Michelle Martin with Ryan Huang, this episode dives into Walmart’s sales resilience, India’s luxury beauty boom, and corporate shake-ups. Global giants like L’Oréal, Shiseido, Estee Lauder, and Amorepacific are zeroing in on India’s rising consumers.We break down the UP or DOWN calls on Johnson & Johnson, Baidu, Great Eastern, Thomson Medical, and Coliwoo. Plus, a spotlight on the Straits Times Index movers SATS and DFI Retail. Catch the latest insights and signals shaping markets today.See omnystudio.com/listener for privacy information.

✨  Emily Blumhardt, Senior Manager, Global Brand Integrated Communications @ Shiseido☁️ The ins and outs of production roles☁️ How to build authority in a male-dominated industry☁️ Adjusting to life in New York and building a social life from scratch☁️ Emily's MBA experience in the fashion and luxury industry in New York☁️ The value of non traditional work experience☁️ The importance of self-advocacy and self-confidenceJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Connect with us via text! Rhode Cosmetics may have sold for $1 billion, but sales from major beauty players like Estée Lauder, L'Oréal, Coty, and Shiseido are declining. With layoffs looming and consumer habits shifting, we ask the big question: Is the beauty industry in decline, or are we just watching a post-boom recalibration? From the  "lipstick effect" to consumer fatigue, rising prices, and the growing importance of perceived value over price tag, we explore how pros can retain trust, stay resilient, and continue to offer emotional and educational value at the point of sale. Is this slowdown a threat—or an opportunity for the pros to shine? Let's get into it.SEGMENTS[00:49] Topic Discussion[38:05] Product Reviews[43:27] GameFollow DERMASCOPE:Instagram: @dermascopeFacebook: facebook.com/dermascopePinterest: @dermascopeTikTok: @dermascopeFollow Elizabeth & LoniceElizabeth Brasher Instagram: @theskingalLonice Stoker Instagram: @lacedbylonicespaAdditional Links:Join AIA: dermascope.comVisit our website.Learn more about this podcast.Subscribe to the magazine.Read the July 2025 issue. 

In this episode of the Glossy Beauty Podcast, board-certified dermatologist and Mohs surgeon Dr. Jane Yoo, and the Melanoma Research Foundation's director of advocacy, Kim Wezik, MPH, chat with Glossy podcast co-host Sara Spruch-Feiner about how the U.S. wound up so far behind the rest of the world when it comes to sunscreen, how the Melanoma Research Foundation is working with congress to try to make progress in the field, and what's at stake (20:00). But first, co-hosts Lexy Lebsack and Emily Jensen discuss some of the week's biggest beauty news, including TSG Group's acquisition of Chriselle Lim's Phlur, which was relaunched by Ben Bennett's incubator, The Center, in 2022. They also discuss a recent controversy surrounding the introduction of an AI fragrance influencer "launched" by another incubator, Slate Brands. The influencer's profile has since been deleted. And finally, they discuss recent layoffs at Shiseido — the parent company of Drunk Elephant, Dr. Dennis Gross Skincare, Nars, and several fragrance licenses including Tory Burch and Narciso Rodriguez — as well as at Walmart.

This week, Jim welcomes Melody Lee, the Chief Marketing Officer of Mercedes-Benz USA. Mercedes-Benz is one of the world's most enduring luxury brands and will celebrate its 100th anniversary next year.Melody's career in marketing had an inauspicious start. She graduated from Georgia Tech with both a BS and an MS in international affairs, took a $12/hour internship at a PR firm, and never looked back. After six years in PR, Melody made the jump to the client side with a six-year stint at Cadillac. She then held senior roles at Shiseido and MillerKnoll before joining Mercedes-Benz in the summer of 2023.Recorded during the Cannes Festival of Creativity, this episode features a conversation about modernizing legacy brands and building your creative chops.---This week's episode is brought to you by Deloitte and StrawberryFrog. Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Kenya Eldridge has made a career out of proving that marketing isn't just about syncing channels or media investments, it's about shaping the soul of a brand. With leadership roles at Estée Lauder, NARS, and Shiseido, she's built connections between brand and consumer that go beyond selling products, but moving culture and empowering purchasers. In this episode, we'll discuss: Kenya's personal blueprint for navigating the beauty industry, from early roles to executive leadership, and everything in between including: 00:00 The Importance of Representation02:54 Kenya's Origin Story and Early Influences06:12 Navigating Education and Career Choices08:51 Transitioning from Advertising to Beauty11:46 Beauty's Power to Change the World 14:57 Resilience of the Beauty Industry17:48 Network = Net Worth20:55 Brand Innovations and Legacy 23:57 What Keeps Customers Coming Back 40:01 New Frontiers in Aging Hosted on Acast. See acast.com/privacy for more information.

Dans cet épisode du podcast Marketing & Influence, Cyril Attias reçoit Davide Micotti, Directeur Général de Shiseido France, pour un échange riche autour du marketing d'influence, du retail de luxe, de la transformation digitale et de l'intégration du social commerce.Avec une carrière internationale de Prada à L'Oréal, Davide partage sa vision du management multiculturel, son regard sur le marché français ultra-concurrentiel, et les défis de positionnement d'un groupe japonais dans un univers dominé par les géants occidentaux. Il revient aussi sur la stratégie digitale de Shiseido France, l'explosion du TikTok Shop, et l'importance de créer des expériences immersives avec les influenceurs.

Customer Experience as the Ultimate Global Differentiator  Shep interviews Katherine Melchior Ray, a professor at UC Berkeley, brand expert, and author. She talks about her book Brand Global, Adapt Local, and how brands can build value by understanding and personalizing experiences across different cultures and regions.  This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:    How can cultural differences impact customer service interactions?  What role does personalization play in enhancing the customer experience across different cultures?  Why is it essential to understand local cultural perceptions when building brand value?  How can businesses strike a balance between global brand consistency and local cultural adaptation?  What impact does the country of origin have on storytelling for brands?  Top Takeaways:    Understanding cultural diversity builds brand value. Different countries and cities may host a variety of cultures and nationalities where diverse preferences and customer expectations coexist. By embracing these differences, businesses can tailor customer experiences to fit cultural nuances and serve diverse markets better.   Customer experience is a global differentiator. Brands can no longer rely solely on product quality or price alone. The way brands engage with and serve their customers has a significant impact on their success.   Personalization isn't just for luxury brands. Even small daily purchases, such as a cup of coffee, can be personalized to enhance customer satisfaction. Understanding customer preferences helps brands build confidence and provide a greater value than just the product itself.   Storytelling is an essential part of creating brand value because it shapes how customers perceive a brand's origins, identity, and purpose.   Understanding cultural context is important because what resonates in one region may not be as meaningful or attractive elsewhere. Brands need to strike a balance between having a consistent global message and being flexible in the experience they create to adapt to different markets' perceptions.  Trust and brand loyalty are strengthened when businesses prioritize understanding their customers' cultural backgrounds and nuances. This communicates to the customer that they are valued as individuals, not just as transactions.   Cultural dynamics evolve, so it is essential for brands to continually learn from diverse international markets and keep up with customer preferences.   Plus, Katherine shares some interesting nuances in customer interactions from countries such as Japan, Singapore, Italy, France, the United Kingdom, and more. Tune in!  Quote:   "The skills we learn to work across explicitly different cultures are the skills that we can use to embrace diversity in our own country."  About:    Katherine Melchior Ray, an educator at UC Berkeley Haas School of Business, brand expert, and co-author of Brand Global, Adapt Local: How to Build Brand Value Across Cultures. She has worked with some of the world's biggest brands, including Nike, Nordstrom, Louis Vuitton, Gucci, Hyatt, Shiseido, and Babbel.    Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio.   Learn more about your ad choices. Visit megaphone.fm/adchoices

Dr. Dennis met Carrie in the elevator and they would make fun of how skincare products had no real value to them. Then they changed that. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor, which is, well, it's us. But we're highlighting ads we've written and produced for our clients, so here's one of those. [Travis Crawford Ad] Dave Young: Welcome back to the Empire Builders Podcast, Dave Young here, Stephen Semple is standing by. He told me the title, he told me, the topic that we're going to cover today, the Empire, and it's Dr. Steven Gross. Stephen Semple: Dennis. Dave Young: Dennis. Stephen Semple: Dr. Dennis Gross Skincare. Dave Young: It doesn't actually roll off the tongue, Dr. Dennis Gross Skincare. I have to admit, I've not heard of this one. Stephen Semple: Well, you're such a skincare buff, I'm kind of surprised. Dave Young: Well, a lot of people say I have amazing skin for a 90-year-old man. In my 60s, but... Stephen Semple: Now, you may not have heard of it, but the company was started by Dr. Dennis Gross and his wife, Carrie Gross, in 2000, and in 2023, it was sold to Shiseido, a big Japanese skincare company for $450 million. Dave Young: Okay, that's not chump change. Stephen Semple: That gets a little attention, right? Dave Young: Yeah, sure. Stephen Semple: Yeah. So, the products were created by Dr. Dennis and his dermatology clinic, and they were originally just sold and marketed to his patients. So, it was literally one of these little tiny businesses, where the stuff is being designed by a real doctor, a real dermatologist, but in the early days, basically the only place you could buy it was his clinic, and the only people who really knew about it were the patients, and the people the patients told. So that's really how it started. And Carrie grew up in California, so they're in New York, but Carrie grew up in California, and she spent her days outdoors, and her skin was starting to show its age. And Dennis, basically, when they met, Dennis was already a dermatologist, and he started to give her hope and optimism. And actually, how they met was she was not a patient or anything like that, don't go there with your minds, they lived in the same building, and they met on the elevator, and basically got to know each other because they ride up the elevator together periodically. And at the time, dermatology was just being used for rashes and things along that lines. And it's the 90s, and creams were being bought in the department store, and they were moisturizers, and there were no indie brands. And for fun, they would look at the labels together, and he was amazed at how little there was in terms of effective ingredients in these creams. As a dermatologist, he could look at it and go, these really don't do anything. And peels were starting to be done, the whole thing, you put stuff off... But they were aggressive, and to him, it made no sense that the skin would be a part of the body where the best thing you could do would be to injure it so that it comes back stronger, it just didn't make sense to him. And he really didn't see the results, and people would look blotchy afterwards, and things along that line. So, he decided to design a peel that would work better. And the whole secret ingredient was, there was a second step that would turn the chemical reaction off, so that it wouldn't be so damaging. So, it was a two-step process that he created. Now, his offices were near the UN, and he had lots of variety of clients. So, the whole thing that he found that was amazing is he was able to test the product on a lo...

Thibaut de la Grand'rive, 30 ans à peine, en est convaincu : l'intelligence artificielle va bouleverser le quotidien des entreprises.. Avec son frère Pierre, ingénieur passé par EDF, il cofonde Delos, fin 2022, dans le bureau des parents reconverti en labo. Un déclic : la sortie de ChatGPT. “ J'ai eu l'impression d'assister à un basculement digne de la science-fiction ”, confie-t-il.Ancien acheteur international chez Stellantis, Thibaut plaque tout, saute dans un avion, et s'installe à Paris pour “chercher l'idée”. Quatre mois plus tard, Allianz leur fait confiance. L'assureur croit dans leur approche artisanale mais visionnaire : proposer des briques d'IA sur mesure pour les entreprises. Très vite, les preuves de concept s'enchaînent, les clients aussi. Objectif : ne pas rester un cabinet de conseil, mais bâtir une véritable plateforme bureautique augmentée.Parmi ses actionnaires, Delos compte Xavier Niel et le fonds britannique 20VC, récemment rejoint par Julien Cordorniou. La start-up revendique plus de 200 sociétés clientes, comme Total, Casino, Shiseido ou BestWestern, auxquels elle propose une suite logicielle pensée comme un hub d'agents IA collaboratifs. Dans un univers où elle doit se frotter à quelques géants de la Tech, dont Microsoft et Google. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

Do you think brand purpose is a tired idea that never truly had relevance in the world of branding and business? Or do you believe that having a brand purpose—and activating it in everything you do—is the most effective way to run a successful company?On this show, we've heard compelling arguments on both sides of the debate. So today, we're bringing together four thought leaders to discuss and explore one big question: Is brand purpose dead, or more alive than ever?Jim is joined by:Kory Marchisotto, Chief Marketing Officer of e.l.f. Beauty and President of Keys Soulcare. Kory previously held roles at LVMH, Puig, and Shiseido before joining e.l.f. in 2019.Mark Ritson, former marketing professor, Marketing Week columnist, creator of the Mini MBA in Marketing, and advisor to a range of global brands. Lisa Materazzo, Global Chief Marketing Officer at Ford Motor Company since 2023, following a 20-year marketing career at Toyota.Sara Carter, Global Planning Partner at adam&eveDDB and co-author (with Les Binet) of How Not to Plan: 66 Ways to Screw It Up.Let us know where you stand in the Purpose debate—right here or on social media!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Despite a new, 90-day pause on President Trump's sky-high tariffs on goods imported from China, near-shoring and multi-shoring are leading topics on the minds of business insiders now.  But the idea of near-shoring, or moving a supply chain closer to the brand's home country, as well as multi-shoring, or diversifying your supply chain to additional regions, comes with many pros and cons.  On today's episode of the Glossy Beauty Podcast, host Lexy Lebsack is joined by Melissa Daniels, senior reporter at Glossy's sister publication Modern Retail and co-host of the Modern Retail Podcast, to unpack the nuances in supply chain pivots today (23:24).  “I'm hearing a lot of brands talk about this supply chain risk assessment that they're trying to make now,” Daniels said. “Even if it's not tariffs [prompting this], it might be something else: There was Covid that messed up supply chains, [and] certain weather events can have a huge impact on shipping and delivery, so if you are a company that has the resources to re-shore, you are looking into that much more seriously than you were a year ago.”  The two hosts share their latest reporting, including insights from brands actively looking to move their supply chains to places like Mexico, foreign manufacturers looking for U.S.-based brands to work with and the companies connecting them.  “If you're insulated by having products in multiple places, that prevents that really scary situation where you have no inventory [because of an unexpected global event],” Daniels said.  As previously reported by Glossy, many experts believe that “every purchase order is up for grabs” right now as brands rethink their suppliers. However, a future-proofed supply chain can take decades to build, so it's important to think through changes.  “This is such a relational business,” Daniels said. “Brands have a really close relationship with their suppliers and their manufacturers; they've worked together for a very long time, in some cases, and there's trust there.” What's more, there is a question over whether or not big supply chain shifts can be investigated fast enough, let alone implemented, to avoid tariffs this year. Ahead, Lebsack and Daniels discuss expected timelines, which can range from weeks to years, as well as the unexpected environmental and marketing benefits of near-shoring. But first, Lebsack is joined by co-host Sara Spruch-Feiner to unpack this week's industry news.  This includes one of the biggest brand exits of the year: Announced Monday, consumer goods company Church & Dwight is set to acquire hand sanitizer company Touchland for $700 million in cash and stock, plus a potential 2025 earnout of over $100 million. The team also dives into a new study out of the U.K. from watchdog group Advertising Standards Authority that found around a third of influencers fail to disclose their ties to brands.  And finally, a look at Drunk Elephant's sales tumble. Japanese beauty conglomerate Shiseido, which owns brands like Nars and Drunk Elephant, reported an 8.5% decline in sales on Monday. This is partially due to a 65% year-over-year drop in Drunk Elephant sales, the once golden child of the beauty industry. 

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In this episode of Out of the Clouds, host Anne Muhlethaler interviews Dina Fierro, creative thinker and seasoned omni-channel marketer with expertise spanning fashion, beauty and luxury. Dina is a specialist in content strategy, cross-platform storytelling and reshaping consumer engagement.Dina's career has spanned fashion, beauty and luxury, including leadership positions both agency and brand-side, including a few years where she worked with Anne at Christian Louboutin. In her most recent role at Shiseido Americas, she led the organisation's digital innovation group, partnering with portfolio brands including NARS, Shiseido, Clé de Peau Beauté and Drunk Elephant to create highly engaging consumer experiences anchored in emerging technology.Anne and Dina explore Dina's fascinating journey from her early aspirations in journalism to becoming a pioneering voice in the digital marketing landscape. Dina shares her path from launching one of the early fashion and beauty blogs in 2006, Eye for Style, to spearheading groundbreaking digital initiatives for prestigious brands. The pair discuss Dina's work creating virtual ambassadors for Nars, immersive retail experiences, and exciting gaming integrations that are pushing the boundaries of how brands in the beauty or luxury space connect with their customers.The conversation delves into the evolution of Web3, AI, and immersive technologies (with Dina offering some explanation for the meaning of the terms), examining how these tools are transforming brand storytelling. They explore the broadcast-to-dialogue shift - how brands in Web3 are moving away from one-way communication toward more interactive relationships with their audiences. Dina explains her vision for a more integrated approach to experiential marketing and how technology can enhance rather than replace physical experiences.Anne and Dina exchange thoughts on their favorite platforms in 2025, discussing platforms that really reinforce the dialogue between brands and consumers. They share insights on Substack, Reddit, and the untapped potential of audio, while expressing their mixed feelings about Meta and TikTok. The conversation also touches on the hazards of the subscription economy and makes a case for why more brands should embrace audio for deeper connection with their audiences.Throughout the discussion, Dina reveals her thoughtful approach to both personal and professional growth, touching on resilience, the importance of human connection in an increasingly digital world, and finding balance between control and vulnerability.A thought-provoking conversation that bridges the past, present, and future of digital marketing while offering valuable insights for anyone interested in the intersection of technology, creativity, and brand building.Happy listening! Selected Links from EpisodeYou can connect with Dina: Dina's Substack: Yet Another SubstackDina's Instagram: @dinafierro Other links: Daydream - AI-powered luxury shopping experienceXiidra - Multisensory VR experiencesZEPETO - Immersive metaverse-style app popular in AsiaUnreal Engine - Platform within Epic Games for photorealistic environmentsDimension Studio - London-based studio specializing in Unreal Engine developmentPatty Wilson - Renowned stylist who styles NARS campaignsVogue Business - Business publication featuring Dina's work with virtual ambassadorsRoblox - User-generated platform where NARS launched Color QuestKiki World - Co-creation platform disrupting the beauty industryDS & Durga - Niche perfume house with Spotify playlists including commissioned musicBarilla Pasta Timer Playlists - Curated music for pasta cooking timesSubstack - Newsletter platform Dina uses for her publicationLeandra Medine (Man Repeller) - Fashion writer and former blogger Dina followsAmy O'Dell - Former Editor-in-Chief of The Cut with original reporting on SubstackMarie Claire - Publication with sophisticated content strategies beyond printBloomberg on Telegram - Example of legacy media embracing alternative channelsMeta Ray-Ban Smart Glasses - Wearable technology Dina finds compellingTom Petty - "I Won't Back Down" - Song that represents DinaMichael Pollan - "The Omnivore's Dilemma" - Book that changed Dina's relationship with foodEric Ripert - Chef whose culinary memoir Dina enjoysGabrielle Hamilton - Chef and author Dina mentioned for her culinary writing This episode is brought to you by Le TrenteAre you a purpose-driven individual seeking clarity in your personal narrative? Is your brand struggling to communicate authentically with your audience? Looking for a thought partnership that transforms how you connect with the world?Le Trente is a global community that emboldens purpose-driven individuals and organizations to communicate authentically. Headquartered in Geneva but serving clients worldwide, we coach both individuals and brands through their communication journey—from identity exploration to strategy development—all grounded in mindful leadership and compassionate, holistic communication.Our mission is to be a catalyst for positive change. We inspire open-minded people and organisations to build better worlds through community-building salons, strategic consulting, mindful coaching and storytelling.Ready to transform your approach to communication and create ripples of positive change? Get in touch, we like to make magic happen. FIND OUT MORE ABOUT LE TRENTE HERE. *** If you enjoyed this episode, click subscribe for more, and consider writing a review of the show on Apple Podcasts, we really appreciate your support and feedback. And thank you so much for listening!For all notes and transcripts, please visit Out Of The Clouds on Simplecast - https://out-of-the-clouds.simplecast.com/Sign up for Anne's email newsletter for more from Out of the Clouds at https://outoftheclouds.com.Follow Anne and Out of the Clouds: IG: @_outoftheclouds or @annvi Or on Threads @annvi On Youtube @OutoftheCloudsFor more, you can read and subscribe to Anne's Substack, the Mettā View, her weekly dose of insights on coaching, brand development, the future of work, and storytelling, with a hint of mindfulness.

Welcome to another episode of The Coral Capital Podcast, a show where we bring on guests from tech, business, politics, and culture to talk about all things Japan.In this episode, economist and long-time Japan optimist Jesper Koll breaks down how Japan is faring amid rising global protectionism, demographic shifts, and geopolitical uncertainty. A resident of Japan since 1986, Jesper has spent decades at the forefront of Japan analysis and investment, having served as chief strategist and head of research for JP Morgan and Merrill Lynch. He currently advises Monex Group, sits on the Japan Catalyst Fund's investment committee, and serves on multiple high-level advisory boards, including Governor Yuriko Koike's.Jesper warns that a Trump 2.0 presidency could trigger a double whammy for Japan: a weaker dollar slashing Japanese corporate profits and an aggressive U.S. tariff regime pushing China to dump exports into Southeast Asia—hurting Japan's industrial giants in the process. But he's still bullish on Japan.Why? Jesper sees Japan as “capitalism that works”—a system quietly modernizing under the radar. From record M&A and MBO activity to a younger generation of CEOs open to change, Japan is entering a new phase of productivity and openness. He highlights the ongoing shift to performance-based pay, increased immigration, and growing startup dynamism as key signs of this transformation. Why a weaker dollar is Japan's silent earnings risk: With two-thirds of Japanese listed company profits coming from overseas, a 10-yen appreciation can slash earnings by 8%. If Trump 2.0 weakens the dollar, Japan takes a hit—fast. Japan isn't insular—it's hyper-globalized: Despite its reputation, Japan generates a higher percentage of corporate profits overseas than the U.S. or Germany. From Daichi Life to Toyota, Japan's biggest firms are already global players. The real threat of Trump's China policy is deflation via the Global South: U.S. tariffs could force China to dump excess goods into Southeast Asia, undercutting Japanese firms not just on price, but now on quality too. Made in Japan = 30~40% price premium: Companies like Shiseido are relocating production to Japan not for politics, but for branding. “Brand-shoring” is about value, not alliances. Why energy—not labor—is Japan's factory hurdle: Labor can be automated. The real constraint on manufacturing in Japan may be uncertainty around energy costs and nuclear policy. Japan's brain gain is real—and measurable: While the population shrinks, immigration is quietly surging. Every day, 1,200 people get 3-year work permits. Companies are adapting with performance-based pay, not seniority resulting in higher talent liquidity.Record M&A and MBOs aren't a coincidence: As Japan's CEOs get younger and legacy-heavy firms face succession issues, a wave of corporate transformation is underway. “Metabolism,” Jesper says, is up.What Japan needs most is inheritance tax reform: MacArthur's anti-zaibatsu policies made sense post-WWII. But now, without reform, Japan risks losing its $4.5T+ generational wealth transfer to debt paydown instead of innovation.Japan ‘s “capitalism that works”: A system that's democratic, fair, globally integrated, and quietly undergoing a transformation from within.-----For founders building Japan's next legendary companies, reach out to us here: https://coralcap.co/contact-startups/If you're interested in joining a Coral startup, join our talent network here: https://coralcap.co/coral-careers/

Tennille Jenkins is a content creator and co-founder of the popular and long-running blog The Tennille Life. She studied interior architecture and design in college and started her career as an interior designer before spending several years as a stay-at-home mom with her two daughters. At age 30, she began to consider returning to the workforce and unexpectedly landed a job as a corporate flight attendant with the prestigious private flight company Clay Lacy Aviation. She eventually met Magic Johnson and became his private flight attendant for over eight years. In 2016, craving a creative outlet, she started a blog and Instagram account called The Tennille Life. It was there where she documented her style, travel adventures, and thoughts on aging, confidence, beauty over age 40, and more. By 2020, she'd built a significant following and realized that the time was right for her to make another career leap. So, she left her flight attendant position and became a full-time content creator. Over the last five years, she's grown her audience to over 317,000 followers and has worked with brands like Nordstrom, Shiseido, La Mer, Estée Lauder, Summer Fridays, RoC, Tata Harper, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dr. Dennis Gross was worried about putting his name on his skincare brand: would the word “gross” turn shoppers away? But Dennis and his wife and business partner, Carrie, realized that the key to the brand's success lay in another part of the name – “Dr.” Dennis was able to use his experience as a dermatologist to develop effective skincare products, starting with a peel that could be done at home without causing blotchy skin. Later, the brand introduced an LED face mask, which looked like C-3P0 and lit up TikTok in glowing red and blue. In 2023, after being bootstrapped for much of its existence, the business was sold to cosmetics giant Shiseido in a deal worth $450 million.This episode was researched and produced by Alex Cheng and edited by Neva Grant, with music composed by Ramtin Arablouei. Our engineers were Patrick Murray and Gilly Moon.You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com. Sign up for Guy's free newsletter at guyraz.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week, I sat down with Tiffany Masterson, the founder of the skincare company Drunk Elephant, on the SUPERWOMEN podcast to talk about the importance of staying committed to your purpose while growing your business.  Before she started the company, Tiffany recognized in herself a deep passion for using her creativity to help others. She'd been asked for skincare recommendations by her friends, and began to look into common ingredients found in skincare products. Her research journey led her to realize how many of the ingredients were unnecessary and could lead to issues like inflammation. In 2013, she launched Drunk Elephant with a focus on clean and simple formulas. The business, which she founded as a stay-at-home mom, became one of the leading and fastest-growing brands in the clean beauty movement. It was acquired by Shiseido for $845 million, in 2019. In this episode, Tiffany takes us through her journey and shares insightful tips on how to use doubt and fear as motivation, who to bring onto your team, and when to ask for help. Thank you for listening! Don't forget to order my book, “Fearless: The New Rules for Unlocking Creativity, Courage, and Success.” Follow SUPERWOMEN (@rmsuperwomen) and Drunk Elephant (@drunkelephant) on Instagram. Support this podcast: https://bit.ly/rmsuperwomen 

In this episode of Top CMO, Ben Kaplan sits down with Melody Lee, the Chief Marketing Officer of Mercedes-Benz USA, to explore how one of the world's most iconic luxury brands is staying ahead in a rapidly evolving industry. Melody shares insights on balancing the brand's storied heritage with cutting-edge innovation, from embracing electrification and autonomous driving to reaching new, diverse audiences in the U.S. market. Drawing from her impressive career—spanning roles at Cadillac, Shiseido, and Herman Miller—Melody reveals how she's navigating the challenges of redefining luxury, building brand relevance, and leveraging multicultural marketing to shape the future of Mercedes-Benz. Plus, she opens up about her biggest lessons as a marketing leader, the best advice she's ever received, and the one headline that changed her perspective on messaging forever. Whether you're a marketer, a car enthusiast, or someone curious about how global brands adapt to a changing world, this episode is packed with valuable insights and candid reflections. Don't miss it!

Today's guest is makeup artist James Boehmer, whose dreams took him from St. Louis, Missouri, to New York, to Japan – working at one of the most influential makeup brands in the world: Nars. In this episode James shares how he got to where he is today but also shares where he started, as a little queer kid growing up in St. Louis and watching glamazons such as Donna Summer and Debbie Harry on television. James shares some amazing stories from the late ‘90s when he first began working for Nars and how his entire life changed when he moved to Japan after the brand was purchased by Shiseido in 2000. James also shares on the differences between living and working in hectic Manhattan to the quieter, slower surroundings of Connecticut and how he's finding the early days of opening a new store, Peggy Mercury. I would love to know what you think of this one, so don't forget to let me know in the DMs over on Instagram @charisse_kenion, or find me on Threads at @charisse_kenion. You can also share your thoughts by commenting on my Spotify page now! Also, don't forget to follow or subscribe to the show so you never miss another episode and be sure to subscribe to my YouTube channel too, link in the shownotes. Links Find James on Instagram: https://www.instagram.com/jamesaaronboehmer Follow Peggy Mercury on Instagram: https://www.instagram.com/itspeggymercury Shop James' skincare faves: https://shopmy.us/collections/985162 Find me on YouTube: https://www.youtube.com/@CharisseKenionYT Find me on Threads: https://www.threads.net/@charisse_kenion/ BeautyMe newsletter: https://beautymenotes.substack.com Find me on TikTok: https://www.tiktok.com/@charissekenion BeautyMe on ShopMy: https://shopmy.us/beautyme   

Vụt sáng trở thành hiện tượng vào năm 16 tuổi khi tham gia và trở thành Á Quân cuộc thi Thần tượng Âm nhạc Việt Nam 2010 (Vietnam Idol), Văn Mai Hương để lại dấu ấn trong lòng khán giả với hình ảnh một nữ ca sĩ thực lực với hoạt động nghệ thuật nổi bật cùng những sản phẩm âm nhạc chất lượng. Đặc biệt là gần đây, với thành công vang dội của album “Minh Tinh” ra mắt vào cuối 2023, Văn Mai Hương không chỉ tiếp tục khẳng định vị thế trong lòng người hâm mộ mà còn chứng minh sự nghiêm túc và nỗ lực hoàn thiện trong âm nhạc với giới chuyên môn khi đạt được những con số ấn tượng trên các nền tảng nhạc số và liên tiếp được vinh danh tại các giải thưởng danh giá.Trải qua 14 năm hoạt động nghệ thuật với nhiều chuyển biến trong cả sự nghiệp và tư duy làm nghề, những “được” và “mất” sẽ lần đầu tiên được Văn Mai Hương trải lòng tại Have A Sip phiên bản Dark Hours cùng quan điểm về gia đình, tình yêu, những cột mốc trong cuộc sống và niềm tin vào vẻ đẹp - những điều tạo nên sức mạnh giúp cô không chỉ sống và mang giá trị cho khán giả bằng tình yêu âm nhạc mà còn là động lực để luôn trở thành phiên bản tốt hơn của chính mình.—Đừng quên có thể xem bản video của podcast này tại: YouTubeVà đọc những bài viết thú vị tại website: Vietcetera—Cảm ơn SHISEIDO Vietnam đã đồng hành cùng Have A Sip Hãy cùng SHISEIDO tìm lại NIỀM TIN VÀO VẺ ĐẸP với Tinh chất số 1 ULTIMUNE. #ShiseidoVN #BelieveinBeauty #Ultimune10yearsTìm hiểu thêm về SHISEIDO Vietnam thông qua:▶️ Official Web link: https://www.shiseido.com.vn/▶️ Fanpage: https://www.facebook.com/ShiseidoVn▶️ Tiktok: https://www.tiktok.com/@shiseido.vietnam—Nếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ  team@vietcetera.com—Yêu thích tập podcast này, bạn có thể donate cho Have A Sip tại:● Patreon: https://www.patreon.com/vietcetera● Buy me a coffee: https://www.buymeacoffee.com/vietcetera#HaveASip #Vietcetera_Podcast #Vietcetera #HAS190

Sir John and I had an incredible conversation with Robert Meyer, a skincare expert, and top Shiseido training executive. Robert talked with us about what his decades-long career, at some of the most influential beauty companies, has taught him about beauty and the consumer experience. Specifically, how Shiseido successfully translates 150 years of Japanese beauty history to consumers around the globe. We discussed how the brand meets the needs of more educated consumers, remains aware of specific generational interests, and meets rapidly changing sun protection needs. Our chat also focused heavily on Shiseido's innovative cosmetic technologies, including 2500 patents, and how they merge science and nature to create such unique product offerings. Tune in as we discuss: How Shiseido's research & development process highlights their global perspective The Japanese myths and oral histories that inspire Shiseido's product developmentShiseido's 20-year relationship with the Skin Cancer FoundationWhy deep sleep is such a significant step in any skincare routine Whether or not “fragrance-free” products are actually a mythProducts Mentioned:Shiseido Benefiance Eye Cream Shiseido Benefiance Wrinkle Smoothing CreamShiseido Sunscreens (Clear sunscreen stick, Oil-Free Mineral Sunscreen, VitaClear) Synchro Skin Self-Refreshing Foundation SPF 30Shiseido Bio-Performance Skin Filler Serum DuoShiseido Eudermine Essence Rate, Subscribe & Review the Podcast on Apple Thanks for all the love and support. Tag me while you're listening @nakedbeautyplanet & as always love to hear your thoughts :) Check out nakedbeautypodcast.com for all previous episodes & search episodes by topicShop My Favorite Products & Pod Discounts on my ShopMyShelfStay in touch with us: @brookedevard x @sirjohn x @shiseido Hosted on Acast. See acast.com/privacy for more information.

I had the incredible opportunity to partner with Shiseido for a live conversation with everyone's favorite triple threat, Kelly Rowland and Face Architect Joomee Song. During Shiseido's inaugural Benefiance retreat, we talked everything beauty, business, travel, and motherhood. We had such a great time talking about our respective visits to Japan, our approaches to aging, and of course our first impressions of the Benefiance eye cream. We even got some great beauty tips from the live audience!Tune in as we discuss: How we use our nighttime skincare routines to practice self careWhat it's like aging in the public eyeHow our under eye area changes as we ageGenerational examples of beauty and self careWhat every good eye cream must haveRate, Subscribe & Review the Podcast on Apple Thanks for all the love and support. Tag me while you're listening @nakedbeautyplanet & as always love to hear your thoughts :) Check out nakedbeautypodcast.com for all previous episodes & search episodes by topicShop My Favorite Products & Pod Discounts on my ShopMyShelfStay in touch with us: @brookedevard x @kellyrowland x @joomee_song x @shiseido Hosted on Acast. See acast.com/privacy for more information.

Summer nights in New York City, perfume parties, new beauty commercials, Blake Brown Beauty, plastic surgery complications, a plumping blush (and where to put it), and tweezers for your pets…Jess & Jenn have a lot to discuss. Plus, in a special segment brought to you by Shiseido Ginza Tokyo and Acast Creative, we'll introduce you to our new favorite eye cream. Big thanks to Shiseido for sponsoring this episode!Episode recap with links: fatmascara.com/blog/ep-543Products mentioned in this episode: shopmy.us/collections/732482Sponsor links & discount codes: fatmascara.com/sponsorsPrivate Facebook Group: Fat Mascara Raising a WandTikTok & Instagram: @fatmascara, @jenn_edit, @jessicamatlinSubmit a "Raise A Wand" product recommendation: email info@fatmascara.com or text us or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

From Digital Collectibles to AI influencers, Dina Fierro of Shiseido Americas discusses beauty's boundaries in virtual realms.Dina Fierro, SVP Web3/Metaverse at Shiseido Americas, shares her journey from fashion to PR and marketing, becoming an early participant of online communities and influencer marketing. She delves into brands' exploration of Web3, metaverse, AI and gaming platforms like Roblox, balancing innovation with brand safety and measurable business objectives. Dina also highlights successful campaigns she's executed like the NARS Color Quest experience on Roblox and Shiseido's Future Reflections generative NFT project.Links mentioned from the podcast: Why Did Starbucks' Web3 Project Fail? | First Mover ClipsPepe, Dogwifhat Could Lead Next Round of Meme Coin Surge, Traders SayDina on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry's most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Supermodel Veronica Webb and dermatologist Dr. Mamina Turegano joined us for a live version of the podcast, where we talked about taboos surrounding aging, how your skin changes in your 40s and 50s, and the skincare and habits that help you age well. This episode is brought to you by Shiseido in celebration of its new Vital Perfection Uplifting and Firming Advanced Cream. Visit Shiseido.com and follow @shiseido on social channels for more information.Shiseido Vital Perfection Uplifting and Firming Advanced CreamEpisode recap with links: fatmascara.com/blog/potential-has-no-age Private Facebook Group: Fat Mascara Raising a WandTikTok & Instagram: @fatmascara, @jenn_edit, @jessicamatlinEmail info@fatmascara.com or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

Tiffany Masterson was a stay-at-home mom in her 40s when she launched her skin care brand, Drunk Elephant, in 2013. Six years later, she sold it for $845 million to the Japanese beauty giant Shiseido. Just six years! And she did it all with little to no experience in skin care, retail, or business. The professional branding and skin care world thought she was making huge mistakes: They panned her brand's name, product design, and strategy of focusing on only one high-end retailer. But Tiffany proved them wrong with great strategic instincts, incredible determination, and an unwavering belief in her products - and herself.This episode was produced by Alex Cheng with music by Ramtin Arablouei.Edited by Andrea Bruce, with research from Katherine Sypher.Our audio engineer was Josephine Nyounai.You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.