Podcasts about Shiseido

Dr. Dennis met Carrie in the elevator and they would make fun of how skincare products had no real value to them. Then they changed that. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor, which is, well, it's us. But we're highlighting ads we've written and produced for our clients, so here's one of those. [Travis Crawford Ad] Dave Young: Welcome back to the Empire Builders Podcast, Dave Young here, Stephen Semple is standing by. He told me the title, he told me, the topic that we're going to cover today, the Empire, and it's Dr. Steven Gross. Stephen Semple: Dennis. Dave Young: Dennis. Stephen Semple: Dr. Dennis Gross Skincare. Dave Young: It doesn't actually roll off the tongue, Dr. Dennis Gross Skincare. I have to admit, I've not heard of this one. Stephen Semple: Well, you're such a skincare buff, I'm kind of surprised. Dave Young: Well, a lot of people say I have amazing skin for a 90-year-old man. In my 60s, but... Stephen Semple: Now, you may not have heard of it, but the company was started by Dr. Dennis Gross and his wife, Carrie Gross, in 2000, and in 2023, it was sold to Shiseido, a big Japanese skincare company for $450 million. Dave Young: Okay, that's not chump change. Stephen Semple: That gets a little attention, right? Dave Young: Yeah, sure. Stephen Semple: Yeah. So, the products were created by Dr. Dennis and his dermatology clinic, and they were originally just sold and marketed to his patients. So, it was literally one of these little tiny businesses, where the stuff is being designed by a real doctor, a real dermatologist, but in the early days, basically the only place you could buy it was his clinic, and the only people who really knew about it were the patients, and the people the patients told. So that's really how it started. And Carrie grew up in California, so they're in New York, but Carrie grew up in California, and she spent her days outdoors, and her skin was starting to show its age. And Dennis, basically, when they met, Dennis was already a dermatologist, and he started to give her hope and optimism. And actually, how they met was she was not a patient or anything like that, don't go there with your minds, they lived in the same building, and they met on the elevator, and basically got to know each other because they ride up the elevator together periodically. And at the time, dermatology was just being used for rashes and things along that lines. And it's the 90s, and creams were being bought in the department store, and they were moisturizers, and there were no indie brands. And for fun, they would look at the labels together, and he was amazed at how little there was in terms of effective ingredients in these creams. As a dermatologist, he could look at it and go, these really don't do anything. And peels were starting to be done, the whole thing, you put stuff off... But they were aggressive, and to him, it made no sense that the skin would be a part of the body where the best thing you could do would be to injure it so that it comes back stronger, it just didn't make sense to him. And he really didn't see the results, and people would look blotchy afterwards, and things along that line. So, he decided to design a peel that would work better. And the whole secret ingredient was, there was a second step that would turn the chemical reaction off, so that it wouldn't be so damaging. So, it was a two-step process that he created. Now, his offices were near the UN, and he had lots of variety of clients. So, the whole thing that he found that was amazing is he was able to test the product on a lo...

Do you think brand purpose is a tired idea that never truly had relevance in the world of branding and business? Or do you believe that having a brand purpose—and activating it in everything you do—is the most effective way to run a successful company?On this show, we've heard compelling arguments on both sides of the debate. So today, we're bringing together four thought leaders to discuss and explore one big question: Is brand purpose dead, or more alive than ever?Jim is joined by:Kory Marchisotto, Chief Marketing Officer of e.l.f. Beauty and President of Keys Soulcare. Kory previously held roles at LVMH, Puig, and Shiseido before joining e.l.f. in 2019.Mark Ritson, former marketing professor, Marketing Week columnist, creator of the Mini MBA in Marketing, and advisor to a range of global brands. Lisa Materazzo, Global Chief Marketing Officer at Ford Motor Company since 2023, following a 20-year marketing career at Toyota.Sara Carter, Global Planning Partner at adam&eveDDB and co-author (with Les Binet) of How Not to Plan: 66 Ways to Screw It Up.Let us know where you stand in the Purpose debate—right here or on social media!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Despite a new, 90-day pause on President Trump's sky-high tariffs on goods imported from China, near-shoring and multi-shoring are leading topics on the minds of business insiders now.  But the idea of near-shoring, or moving a supply chain closer to the brand's home country, as well as multi-shoring, or diversifying your supply chain to additional regions, comes with many pros and cons.  On today's episode of the Glossy Beauty Podcast, host Lexy Lebsack is joined by Melissa Daniels, senior reporter at Glossy's sister publication Modern Retail and co-host of the Modern Retail Podcast, to unpack the nuances in supply chain pivots today (23:24).  “I'm hearing a lot of brands talk about this supply chain risk assessment that they're trying to make now,” Daniels said. “Even if it's not tariffs [prompting this], it might be something else: There was Covid that messed up supply chains, [and] certain weather events can have a huge impact on shipping and delivery, so if you are a company that has the resources to re-shore, you are looking into that much more seriously than you were a year ago.”  The two hosts share their latest reporting, including insights from brands actively looking to move their supply chains to places like Mexico, foreign manufacturers looking for U.S.-based brands to work with and the companies connecting them.  “If you're insulated by having products in multiple places, that prevents that really scary situation where you have no inventory [because of an unexpected global event],” Daniels said.  As previously reported by Glossy, many experts believe that “every purchase order is up for grabs” right now as brands rethink their suppliers. However, a future-proofed supply chain can take decades to build, so it's important to think through changes.  “This is such a relational business,” Daniels said. “Brands have a really close relationship with their suppliers and their manufacturers; they've worked together for a very long time, in some cases, and there's trust there.” What's more, there is a question over whether or not big supply chain shifts can be investigated fast enough, let alone implemented, to avoid tariffs this year. Ahead, Lebsack and Daniels discuss expected timelines, which can range from weeks to years, as well as the unexpected environmental and marketing benefits of near-shoring. But first, Lebsack is joined by co-host Sara Spruch-Feiner to unpack this week's industry news.  This includes one of the biggest brand exits of the year: Announced Monday, consumer goods company Church & Dwight is set to acquire hand sanitizer company Touchland for $700 million in cash and stock, plus a potential 2025 earnout of over $100 million. The team also dives into a new study out of the U.K. from watchdog group Advertising Standards Authority that found around a third of influencers fail to disclose their ties to brands.  And finally, a look at Drunk Elephant's sales tumble. Japanese beauty conglomerate Shiseido, which owns brands like Nars and Drunk Elephant, reported an 8.5% decline in sales on Monday. This is partially due to a 65% year-over-year drop in Drunk Elephant sales, the once golden child of the beauty industry. 

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In this episode of Out of the Clouds, host Anne Muhlethaler interviews Dina Fierro, creative thinker and seasoned omni-channel marketer with expertise spanning fashion, beauty and luxury. Dina is a specialist in content strategy, cross-platform storytelling and reshaping consumer engagement.Dina's career has spanned fashion, beauty and luxury, including leadership positions both agency and brand-side, including a few years where she worked with Anne at Christian Louboutin. In her most recent role at Shiseido Americas, she led the organisation's digital innovation group, partnering with portfolio brands including NARS, Shiseido, Clé de Peau Beauté and Drunk Elephant to create highly engaging consumer experiences anchored in emerging technology.Anne and Dina explore Dina's fascinating journey from her early aspirations in journalism to becoming a pioneering voice in the digital marketing landscape. Dina shares her path from launching one of the early fashion and beauty blogs in 2006, Eye for Style, to spearheading groundbreaking digital initiatives for prestigious brands. The pair discuss Dina's work creating virtual ambassadors for Nars, immersive retail experiences, and exciting gaming integrations that are pushing the boundaries of how brands in the beauty or luxury space connect with their customers.The conversation delves into the evolution of Web3, AI, and immersive technologies (with Dina offering some explanation for the meaning of the terms), examining how these tools are transforming brand storytelling. They explore the broadcast-to-dialogue shift - how brands in Web3 are moving away from one-way communication toward more interactive relationships with their audiences. Dina explains her vision for a more integrated approach to experiential marketing and how technology can enhance rather than replace physical experiences.Anne and Dina exchange thoughts on their favorite platforms in 2025, discussing platforms that really reinforce the dialogue between brands and consumers. They share insights on Substack, Reddit, and the untapped potential of audio, while expressing their mixed feelings about Meta and TikTok. The conversation also touches on the hazards of the subscription economy and makes a case for why more brands should embrace audio for deeper connection with their audiences.Throughout the discussion, Dina reveals her thoughtful approach to both personal and professional growth, touching on resilience, the importance of human connection in an increasingly digital world, and finding balance between control and vulnerability.A thought-provoking conversation that bridges the past, present, and future of digital marketing while offering valuable insights for anyone interested in the intersection of technology, creativity, and brand building.Happy listening! Selected Links from EpisodeYou can connect with Dina: Dina's Substack: Yet Another SubstackDina's Instagram: @dinafierro Other links: Daydream - AI-powered luxury shopping experienceXiidra - Multisensory VR experiencesZEPETO - Immersive metaverse-style app popular in AsiaUnreal Engine - Platform within Epic Games for photorealistic environmentsDimension Studio - London-based studio specializing in Unreal Engine developmentPatty Wilson - Renowned stylist who styles NARS campaignsVogue Business - Business publication featuring Dina's work with virtual ambassadorsRoblox - User-generated platform where NARS launched Color QuestKiki World - Co-creation platform disrupting the beauty industryDS & Durga - Niche perfume house with Spotify playlists including commissioned musicBarilla Pasta Timer Playlists - Curated music for pasta cooking timesSubstack - Newsletter platform Dina uses for her publicationLeandra Medine (Man Repeller) - Fashion writer and former blogger Dina followsAmy O'Dell - Former Editor-in-Chief of The Cut with original reporting on SubstackMarie Claire - Publication with sophisticated content strategies beyond printBloomberg on Telegram - Example of legacy media embracing alternative channelsMeta Ray-Ban Smart Glasses - Wearable technology Dina finds compellingTom Petty - "I Won't Back Down" - Song that represents DinaMichael Pollan - "The Omnivore's Dilemma" - Book that changed Dina's relationship with foodEric Ripert - Chef whose culinary memoir Dina enjoysGabrielle Hamilton - Chef and author Dina mentioned for her culinary writing This episode is brought to you by Le TrenteAre you a purpose-driven individual seeking clarity in your personal narrative? Is your brand struggling to communicate authentically with your audience? Looking for a thought partnership that transforms how you connect with the world?Le Trente is a global community that emboldens purpose-driven individuals and organizations to communicate authentically. Headquartered in Geneva but serving clients worldwide, we coach both individuals and brands through their communication journey—from identity exploration to strategy development—all grounded in mindful leadership and compassionate, holistic communication.Our mission is to be a catalyst for positive change. We inspire open-minded people and organisations to build better worlds through community-building salons, strategic consulting, mindful coaching and storytelling.Ready to transform your approach to communication and create ripples of positive change? Get in touch, we like to make magic happen. FIND OUT MORE ABOUT LE TRENTE HERE. *** If you enjoyed this episode, click subscribe for more, and consider writing a review of the show on Apple Podcasts, we really appreciate your support and feedback. And thank you so much for listening!For all notes and transcripts, please visit Out Of The Clouds on Simplecast - https://out-of-the-clouds.simplecast.com/Sign up for Anne's email newsletter for more from Out of the Clouds at https://outoftheclouds.com.Follow Anne and Out of the Clouds: IG: @_outoftheclouds or @annvi Or on Threads @annvi On Youtube @OutoftheCloudsFor more, you can read and subscribe to Anne's Substack, the Mettā View, her weekly dose of insights on coaching, brand development, the future of work, and storytelling, with a hint of mindfulness.

Welcome to another episode of The Coral Capital Podcast, a show where we bring on guests from tech, business, politics, and culture to talk about all things Japan.In this episode, economist and long-time Japan optimist Jesper Koll breaks down how Japan is faring amid rising global protectionism, demographic shifts, and geopolitical uncertainty. A resident of Japan since 1986, Jesper has spent decades at the forefront of Japan analysis and investment, having served as chief strategist and head of research for JP Morgan and Merrill Lynch. He currently advises Monex Group, sits on the Japan Catalyst Fund's investment committee, and serves on multiple high-level advisory boards, including Governor Yuriko Koike's.Jesper warns that a Trump 2.0 presidency could trigger a double whammy for Japan: a weaker dollar slashing Japanese corporate profits and an aggressive U.S. tariff regime pushing China to dump exports into Southeast Asia—hurting Japan's industrial giants in the process. But he's still bullish on Japan.Why? Jesper sees Japan as “capitalism that works”—a system quietly modernizing under the radar. From record M&A and MBO activity to a younger generation of CEOs open to change, Japan is entering a new phase of productivity and openness. He highlights the ongoing shift to performance-based pay, increased immigration, and growing startup dynamism as key signs of this transformation. Why a weaker dollar is Japan's silent earnings risk: With two-thirds of Japanese listed company profits coming from overseas, a 10-yen appreciation can slash earnings by 8%. If Trump 2.0 weakens the dollar, Japan takes a hit—fast. Japan isn't insular—it's hyper-globalized: Despite its reputation, Japan generates a higher percentage of corporate profits overseas than the U.S. or Germany. From Daichi Life to Toyota, Japan's biggest firms are already global players. The real threat of Trump's China policy is deflation via the Global South: U.S. tariffs could force China to dump excess goods into Southeast Asia, undercutting Japanese firms not just on price, but now on quality too. Made in Japan = 30~40% price premium: Companies like Shiseido are relocating production to Japan not for politics, but for branding. “Brand-shoring” is about value, not alliances. Why energy—not labor—is Japan's factory hurdle: Labor can be automated. The real constraint on manufacturing in Japan may be uncertainty around energy costs and nuclear policy. Japan's brain gain is real—and measurable: While the population shrinks, immigration is quietly surging. Every day, 1,200 people get 3-year work permits. Companies are adapting with performance-based pay, not seniority resulting in higher talent liquidity.Record M&A and MBOs aren't a coincidence: As Japan's CEOs get younger and legacy-heavy firms face succession issues, a wave of corporate transformation is underway. “Metabolism,” Jesper says, is up.What Japan needs most is inheritance tax reform: MacArthur's anti-zaibatsu policies made sense post-WWII. But now, without reform, Japan risks losing its $4.5T+ generational wealth transfer to debt paydown instead of innovation.Japan ‘s “capitalism that works”: A system that's democratic, fair, globally integrated, and quietly undergoing a transformation from within.-----For founders building Japan's next legendary companies, reach out to us here: https://coralcap.co/contact-startups/If you're interested in joining a Coral startup, join our talent network here: https://coralcap.co/coral-careers/

Tennille Jenkins is a content creator and co-founder of the popular and long-running blog The Tennille Life. She studied interior architecture and design in college and started her career as an interior designer before spending several years as a stay-at-home mom with her two daughters. At age 30, she began to consider returning to the workforce and unexpectedly landed a job as a corporate flight attendant with the prestigious private flight company Clay Lacy Aviation. She eventually met Magic Johnson and became his private flight attendant for over eight years. In 2016, craving a creative outlet, she started a blog and Instagram account called The Tennille Life. It was there where she documented her style, travel adventures, and thoughts on aging, confidence, beauty over age 40, and more. By 2020, she'd built a significant following and realized that the time was right for her to make another career leap. So, she left her flight attendant position and became a full-time content creator. Over the last five years, she's grown her audience to over 317,000 followers and has worked with brands like Nordstrom, Shiseido, La Mer, Estée Lauder, Summer Fridays, RoC, Tata Harper, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Joining Shahin and Vinnie is marketing legend, Mark Ritson, Founder of the Mini MBA. From almost buying Kylie Minogue's house, to consulting, and building a global brand, Mark shares with us the journey of his Mini MBA.

Dr. Dennis Gross was worried about putting his name on his skincare brand: would the word “gross” turn shoppers away? But Dennis and his wife and business partner, Carrie, realized that the key to the brand's success lay in another part of the name – “Dr.” Dennis was able to use his experience as a dermatologist to develop effective skincare products, starting with a peel that could be done at home without causing blotchy skin. Later, the brand introduced an LED face mask, which looked like C-3P0 and lit up TikTok in glowing red and blue. In 2023, after being bootstrapped for much of its existence, the business was sold to cosmetics giant Shiseido in a deal worth $450 million.This episode was researched and produced by Alex Cheng and edited by Neva Grant, with music composed by Ramtin Arablouei. Our engineers were Patrick Murray and Gilly Moon.You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com. Sign up for Guy's free newsletter at guyraz.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Japanese cosmetics maker Shiseido Co. said Monday that it incurred a group net loss of 10.8 billion yen in the year that ended in December, plunging into the red for the first time in four years.

ถอดบทเรียน บริษัทเครื่องสำอางใหญ่สุดในญี่ปุ่น ทำอะไรพลาด หุ้นถึงร่วง -70% | ลงทุนแมนจะเล่าให้ฟัง ปี 2019 Shiseido บริษัทเครื่องสำอางใหญ่สุดในญี่ปุ่น เคยมีมูลค่าบริษัทอยู่ที่ 1,120,000 ล้านบาท แต่มาวันนี้ มูลค่าบริษัทกลับเหลือเพียง 320,000 ล้านบาท หรือหายไปกว่า 71% ในระยะเวลา 5 ปี เกิดอะไรขึ้นกับ บริษัทเครื่องสำอางใหญ่สุดในญี่ปุ่น ? Shiseido กำลังเจอมรสุมอะไรอยู่ ลงทุนแมนจะเล่าให้ฟัง

This week, I sat down with Tiffany Masterson, the founder of the skincare company Drunk Elephant, on the SUPERWOMEN podcast to talk about the importance of staying committed to your purpose while growing your business.  Before she started the company, Tiffany recognized in herself a deep passion for using her creativity to help others. She'd been asked for skincare recommendations by her friends, and began to look into common ingredients found in skincare products. Her research journey led her to realize how many of the ingredients were unnecessary and could lead to issues like inflammation. In 2013, she launched Drunk Elephant with a focus on clean and simple formulas. The business, which she founded as a stay-at-home mom, became one of the leading and fastest-growing brands in the clean beauty movement. It was acquired by Shiseido for $845 million, in 2019. In this episode, Tiffany takes us through her journey and shares insightful tips on how to use doubt and fear as motivation, who to bring onto your team, and when to ask for help. Thank you for listening! Don't forget to order my book, “Fearless: The New Rules for Unlocking Creativity, Courage, and Success.” Follow SUPERWOMEN (@rmsuperwomen) and Drunk Elephant (@drunkelephant) on Instagram. Support this podcast: https://bit.ly/rmsuperwomen 

Die L'Oréal-Aktie steht 2025 im Fokus: Wie reagiert der weltgrößte Kosmetik-Konzern auf globale Unsicherheiten und Herausforderungen in der Kosmetik-Branche? Probleme in China, ein verändertes Konsumverhalten und zunehmender Wettbewerb setzen den Markt unter Druck. Doch bietet diese Situation auch Chancen für langfristige Anleger? In dieser Aktienanalyse vergleichen wir L'Oréal mit wichtigen Wettbewerbern wie Estée Lauder, Shiseido und Procter & Gamble. Wir beleuchten die fundamentalen Kennzahlen wie Umsatz- und Gewinnentwicklung, analysieren die Bewertung der Aktie und werfen einen Blick auf die aktuellen Chart-Trends. Zusätzlich zeigen wir, welche Rolle Dividenden und langfristige Wachstumsstrategien für Investoren spielen und ob sich 2025 ein Einstieg lohnt. Ist die L'Oréal-Aktie 2025 ein Kauf oder eher eine riskante Wette? Inhaltsverzeichnis00:00 Intro00:53 Langfristiger Chart von L'Oréal02:02 L'Oréal vs. S&P 500 vs. Stoxx 600 vs. CAC 40 vs. Zyklische Konsumgüter ETF (XLY)02:57 L'Oréal vs. Estée Lauder vs. Unilever vs. Procter & Gamble vs. LVMH vs. Shiseido Company04:25 Geschäftsmodell & Marken von L'Oréal05:10 L'Oréal vs. Wettbewerber05:50 Segment-Wachstum im Überblick06:52 Krise in der Kosmetikbranche07:50 Wachstumsprognosen bis 203008:31 Inhaberschaft von L'Oréal & CEO: Nicolas Hieronimus09:53 L'Oréal: Umsatz- & Margen-Entwicklung vs. Video aus 202310:47 Umsatz nach Region & Segment12:25 L'Oréal: Gewinn-, Cashflow & Dividenden vs. Video aus 202313:11 L'Oréal: Bilanz13:45 Übernahmen durch L'Oréal14:59 L'Oréal: Kennzahlen-Überblick (KGV + KUV)15:45 L'Oréal: Dividenden-Rendite16:25 Quellensteuer17:35 L'Oréal: Burggraben19:04 Unternehmensbewertung von L'Oréal vs. Video aus 202320:11 Chartanalyse vs. Video aus 202321:04 Ist die L'Oréal Aktie ein Kauf?24:02 Disclaimer25:06 Danke fürs einschalten! Zusammenarbeit anfragenhttps://www.maximilian-gamperling.de/termin/ Social Media- Instagram: https://www.instagram.com/maximilian_gamperling/- LinkedIn: https://www.linkedin.com/in/gamperling/- Newsletter: https://www.maximilian-gamperling.de/newsletter- Podcast: https://akademie.maximilian-gamperling.de/podcasts/anker-aktien-podcast Meine Tools- Charts*: https://de.tradingview.com/?aff_id=117182- Aktienfinder: https://aktienfinder.net- Finchat.io*: https://finchat.io/?via=maximilian- TransparentShare: https://bit.ly/3laA6tK- SeekingAlpha*: https://www.sahg6dtr.com/QHJ7RM/R74QP/- Captrader*: https://www.financeads.net/tc.php?t=41972C46922130T *Disclaimer*Alle Informationen beruhen auf Quellen, die wir für glaubwürdig halten. Trotz sorgfältiger Bearbeitung können wir für die Richtigkeit der Angaben und Kurse keine Gewähr übernehmen. Alle enthaltenen Meinungen und Informationen dienen ausschließlich der Information und begründen kein Haftungsobligo. Regressinanspruchnahme, sowohl direkt, wie auch indirekt und Gewährleistung wird daher ausgeschlossen. Alle enthaltenen Meinungen und Informationen sollen nicht als Aufforderung verstanden werden, ein Geschäft oder eine Transaktion einzugehen. Auch stellen die vorgestellten Strategien keinesfalls einen Aufruf zur Nachbildung, auch nicht stillschweigend, dar. Vor jedem Geschäft bzw. vor jeder Transaktion sollte geprüft werden, ob sie im Hinblick auf die persönlichen und wirtschaftlichen Verhältnisse geeignet ist. Wir weisen ausdrücklich noch einmal darauf hin, dass der Handel mit Aktien, ETFs, Fonds, Optionen, Futures etc. mit grundsätzlichen Risiken verbunden ist und der Totalverlust des eingesetzten Kapitals nicht ausgeschlossen werden kann.Aussagen über zu erwartende Entwicklungen an Finanzmärkten, insbesondere Wertpapiermärkten und Warenterminbörsen, stellen NIEMALS EINE AUFFORDERUNG ZUM KAUF ODER VERKAUF VON FINANZINSTRUMENTEN dar, sondern dienen lediglich der allgemeinen Information. Dies ist selbst dann der Fall, wenn Beiträge bei wörtlicher Auslegung als Aufforderung zur Durchführung von Transaktionen im o.g. Sinne verstanden werden könnten. Jegliche Regressinanspruchnahme wird insoweit ausgeschlossen. *Affiliate-Link #LOréal #Aktien #Börse

In this episode of Top CMO, Ben Kaplan sits down with Melody Lee, the Chief Marketing Officer of Mercedes-Benz USA, to explore how one of the world's most iconic luxury brands is staying ahead in a rapidly evolving industry. Melody shares insights on balancing the brand's storied heritage with cutting-edge innovation, from embracing electrification and autonomous driving to reaching new, diverse audiences in the U.S. market. Drawing from her impressive career—spanning roles at Cadillac, Shiseido, and Herman Miller—Melody reveals how she's navigating the challenges of redefining luxury, building brand relevance, and leveraging multicultural marketing to shape the future of Mercedes-Benz. Plus, she opens up about her biggest lessons as a marketing leader, the best advice she's ever received, and the one headline that changed her perspective on messaging forever. Whether you're a marketer, a car enthusiast, or someone curious about how global brands adapt to a changing world, this episode is packed with valuable insights and candid reflections. Don't miss it!

Today's guest is makeup artist James Boehmer, whose dreams took him from St. Louis, Missouri, to New York, to Japan – working at one of the most influential makeup brands in the world: Nars. In this episode James shares how he got to where he is today but also shares where he started, as a little queer kid growing up in St. Louis and watching glamazons such as Donna Summer and Debbie Harry on television. James shares some amazing stories from the late ‘90s when he first began working for Nars and how his entire life changed when he moved to Japan after the brand was purchased by Shiseido in 2000. James also shares on the differences between living and working in hectic Manhattan to the quieter, slower surroundings of Connecticut and how he's finding the early days of opening a new store, Peggy Mercury. I would love to know what you think of this one, so don't forget to let me know in the DMs over on Instagram @charisse_kenion, or find me on Threads at @charisse_kenion. You can also share your thoughts by commenting on my Spotify page now! Also, don't forget to follow or subscribe to the show so you never miss another episode and be sure to subscribe to my YouTube channel too, link in the shownotes. Links Find James on Instagram: https://www.instagram.com/jamesaaronboehmer Follow Peggy Mercury on Instagram: https://www.instagram.com/itspeggymercury Shop James' skincare faves: https://shopmy.us/collections/985162 Find me on YouTube: https://www.youtube.com/@CharisseKenionYT Find me on Threads: https://www.threads.net/@charisse_kenion/ BeautyMe newsletter: https://beautymenotes.substack.com Find me on TikTok: https://www.tiktok.com/@charissekenion BeautyMe on ShopMy: https://shopmy.us/beautyme   

Vụt sáng trở thành hiện tượng vào năm 16 tuổi khi tham gia và trở thành Á Quân cuộc thi Thần tượng Âm nhạc Việt Nam 2010 (Vietnam Idol), Văn Mai Hương để lại dấu ấn trong lòng khán giả với hình ảnh một nữ ca sĩ thực lực với hoạt động nghệ thuật nổi bật cùng những sản phẩm âm nhạc chất lượng. Đặc biệt là gần đây, với thành công vang dội của album “Minh Tinh” ra mắt vào cuối 2023, Văn Mai Hương không chỉ tiếp tục khẳng định vị thế trong lòng người hâm mộ mà còn chứng minh sự nghiêm túc và nỗ lực hoàn thiện trong âm nhạc với giới chuyên môn khi đạt được những con số ấn tượng trên các nền tảng nhạc số và liên tiếp được vinh danh tại các giải thưởng danh giá.Trải qua 14 năm hoạt động nghệ thuật với nhiều chuyển biến trong cả sự nghiệp và tư duy làm nghề, những “được” và “mất” sẽ lần đầu tiên được Văn Mai Hương trải lòng tại Have A Sip phiên bản Dark Hours cùng quan điểm về gia đình, tình yêu, những cột mốc trong cuộc sống và niềm tin vào vẻ đẹp - những điều tạo nên sức mạnh giúp cô không chỉ sống và mang giá trị cho khán giả bằng tình yêu âm nhạc mà còn là động lực để luôn trở thành phiên bản tốt hơn của chính mình.—Đừng quên có thể xem bản video của podcast này tại: YouTubeVà đọc những bài viết thú vị tại website: Vietcetera—Cảm ơn SHISEIDO Vietnam đã đồng hành cùng Have A Sip Hãy cùng SHISEIDO tìm lại NIỀM TIN VÀO VẺ ĐẸP với Tinh chất số 1 ULTIMUNE. #ShiseidoVN #BelieveinBeauty #Ultimune10yearsTìm hiểu thêm về SHISEIDO Vietnam thông qua:▶️ Official Web link: https://www.shiseido.com.vn/▶️ Fanpage: https://www.facebook.com/ShiseidoVn▶️ Tiktok: https://www.tiktok.com/@shiseido.vietnam—Nếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ  team@vietcetera.com—Yêu thích tập podcast này, bạn có thể donate cho Have A Sip tại:● Patreon: https://www.patreon.com/vietcetera● Buy me a coffee: https://www.buymeacoffee.com/vietcetera#HaveASip #Vietcetera_Podcast #Vietcetera #HAS190

Fernando Augusto Pacheco speaks with Charles de Montalivet, UK managing director for Shiseido, about the current landscape of the beauty and wellness market and the company's plan for growth.See omnystudio.com/listener for privacy information.

Sir John and I had an incredible conversation with Robert Meyer, a skincare expert, and top Shiseido training executive. Robert talked with us about what his decades-long career, at some of the most influential beauty companies, has taught him about beauty and the consumer experience. Specifically, how Shiseido successfully translates 150 years of Japanese beauty history to consumers around the globe. We discussed how the brand meets the needs of more educated consumers, remains aware of specific generational interests, and meets rapidly changing sun protection needs. Our chat also focused heavily on Shiseido's innovative cosmetic technologies, including 2500 patents, and how they merge science and nature to create such unique product offerings. Tune in as we discuss: How Shiseido's research & development process highlights their global perspective The Japanese myths and oral histories that inspire Shiseido's product developmentShiseido's 20-year relationship with the Skin Cancer FoundationWhy deep sleep is such a significant step in any skincare routine Whether or not “fragrance-free” products are actually a mythProducts Mentioned:Shiseido Benefiance Eye Cream Shiseido Benefiance Wrinkle Smoothing CreamShiseido Sunscreens (Clear sunscreen stick, Oil-Free Mineral Sunscreen, VitaClear) Synchro Skin Self-Refreshing Foundation SPF 30Shiseido Bio-Performance Skin Filler Serum DuoShiseido Eudermine Essence Rate, Subscribe & Review the Podcast on Apple Thanks for all the love and support. Tag me while you're listening @nakedbeautyplanet & as always love to hear your thoughts :) Check out nakedbeautypodcast.com for all previous episodes & search episodes by topicShop My Favorite Products & Pod Discounts on my ShopMyShelfStay in touch with us: @brookedevard x @sirjohn x @shiseido Hosted on Acast. See acast.com/privacy for more information.

Dans cet épisode, Marie nous raconte l' histoire de la création de sa marque de Cosmétique Gallinée jusqu'à sa revente à l'un des plus grand groupe de cosmétique au monde.  Elle nous confie la découverte de sa maladie de peau, qui lui a permis de d'éxplorer l'immensité du microbiome. Pourquoi les bactéries sont-elles la clé de la santé et de la jeunesse de notre peau ? Marie nous raconte les plus gros challenges qu'elle a relevé durant toutes ces années….et les petites anecdotes qui ont fait que Gallinée en est là aujourd'hui.Elle nous décrit les moments de doutes et les instants euphoriques de la vie de son entreprise. Elle nous parle des clients de la première heure…. des investisseurs qui ont cru en elles dès le départ; et ce ce jour ou le groupe Shiseido a racheté sa marque. Ce que j'ai particulièrement aimé dans cet épisode, c'est la vision entrepreneuriale de Marie, qui a toujours eu comme priorité de faire grandir Gallinée en déléguant dès le départ les domaine qu'elle ne maîtrisait pas.  Marie s'est toujours appuyée sur ses amis et son entourage pour l'aider à amener sa boite toujours plus loin. Elle a su écouter et voir tous les petits signes de la vie qui se sont présentés à elle… Mais c'est surtout son avoir et son expertise scientifique lui ont permis de se démarquer très rapidement et de se faire un nom dans le secteur ultra-concurrentiel et débordant des cosmétiques… Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

This week it's a week in beauty episode plus a new Meet the Founder interview. First I'm sharing news on the gorgeous new Hunter Schafer campaign for Japanese brand Shiseido, talking Angelina Jolie for Tom Ford and sharing my thoughts on Rihanna's Dior J'adore commercial. Then I'll be sharing a new Meet the founder interview with Anna Ayers, co-founder of truly sustainable beauty brand Rahua. Also, from next week I'll be sharing a special follow-along episode for each episode of the new Hulu series In Vogue: The ‘90s. Listen along for my thoughts on the key stories from each of the six episodes, plus a special '90s beauty moment I'll be sharing. The show airs September 13th on Hulu in the US and Disney+ here in the UK and the first follow-along episode of BeautyMe will air the same day. Don't forget there's also a newsletter that's free to subscribe to over at beautymenotes.substack.com and lots more visual content over on my YouTube, Charisse Kenion. If you enjoyed the show you can now leave comments on Spotify, as well as a review, and you can also give the show a rating over on Apple Podcasts too. Artwork: Mert and Marcus Links Watch my Rihanna for Dior J'adore breakdown: https://vm.tiktok.com/ZGewCUwJ8/ Watch my Hunter X Shiseido breakdown: https://vm.tiktok.com/ZGeT3YG3j/ Hunter X Shiseido collection: https://international.shiseido.co.jp/makeup/face/hunter-limited-edition-collection/ Tom Ford Runway Lip Color: https://www.tomfordbeauty.co.uk/ Rahua Body Oil: https://go.shopmy.us/p-7510869 Rahua Leave-In Treatment: https://go.shopmy.us/p-7510867 Rahua Aloe Vera Hair Mousse: https://go.shopmy.us/p-7510866 Rahua on Instagram: https://www.instagram.com/rahuabeauty Shop Rahua: https://rahua.uk/ Find me on YouTube: https://www.youtube.com/@CharisseKenionYT Find me on Threads: https://www.threads.net/@charisse_kenion/ BeautyMe on Instagram: https://www.instagram.com/beautymepodcast/ BeautyMe newsletter: https://beautymenotes.substack.com Find me on TikTok: https://www.tiktok.com/@charissekenion BeautyMe on ShopMy: https://shopmy.us/beautyme 

Dans cet épisode, Marie nous raconte l' histoire de la création de sa marque de Cosmétique Gallinée jusqu'à sa revente à l'un des plus grand groupe de cosmétique au monde.  Dans cet extrait, Marie nous raconte comment elle s'est lancée dans la grande aventure de l'entreprenariat…Elle nous prouve qu'il est possible toujours d'aller au delà de nos rêves et de nos ambitions.. Musique : Stolen Heart - Henry and the WaiterHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Upheaval can create opportunity. Baillie Gifford's Japan Team seeks out companies that will derive the greatest long-term benefit from transformational forces impacting business and broader society. In this podcast, investment manager Matthew Brett identifies four ‘structural growth' drivers and the portfolio companies taking advantage of them. Background:Matthew Brett is the investment manager of The Baillie Gifford Japan Trust and our Japanese Fund, as well as co-manager of the Japanese Income Growth Fund. In this episode of Short Briefings on Long Term Thinking he discusses four forces creating long-term growth opportunities: -        Japan's late embrace of digitalisation-        the rising spending power of its Asian neighbours-        the accelerated adoption of industrial automation-        the unmet health needs of an ageing populationBrett also names some of the Japanese companies driving these changes or otherwise gaining advantage, including ecommerce conglomerate Rakuten, skincare beauty firm Shiseido, machine vision specialist Keyence and Alzheimer's drug developer Eisai.  Resources:Japan: the next opportunityKohei Saito: Slow Down – How Degrowth Communism Can Save The Earth Companies mentioned include:CalbeeDMG MoriEisaiKeyenceKOSÉPeptiDreamRakutenShiseidoSoftBank Timecodes:00:00    Introduction1:45      From psychology to investment2:25      Changing Japan3:15      Japan's distinguishing market characteristics4:15      Visiting companies and other equities research6:00      Performance versus the TOPIX8:00      Defining digitalisation8:30      Leaving paper behind10:15    Rakuten's online enterprise10:50    The advantage of QR barcode payments11:30    Rakuten's loyalty points scheme12:25    Accelerating automation and industrial robots13:30    DMG Mori's precision machines14:40   Keyence and robotic vision16:40    China's chance of catch-up17:40    Rising wealth of Japan's Asian neighbours19:00    Shiseido's skincare advantage20:10    Unmet healthcare needs of an ageing population21:30    Testing further uses for Eisai's Alzheimer's drug 23:30    PeptiDream's synthetic peptides24:00    Using AI to put peptides to use25:10    Calbee's continued innovation26:00    Book choice28:50    Conclusion

I had the incredible opportunity to partner with Shiseido for a live conversation with everyone's favorite triple threat, Kelly Rowland and Face Architect Joomee Song. During Shiseido's inaugural Benefiance retreat, we talked everything beauty, business, travel, and motherhood. We had such a great time talking about our respective visits to Japan, our approaches to aging, and of course our first impressions of the Benefiance eye cream. We even got some great beauty tips from the live audience!Tune in as we discuss: How we use our nighttime skincare routines to practice self careWhat it's like aging in the public eyeHow our under eye area changes as we ageGenerational examples of beauty and self careWhat every good eye cream must haveRate, Subscribe & Review the Podcast on Apple Thanks for all the love and support. Tag me while you're listening @nakedbeautyplanet & as always love to hear your thoughts :) Check out nakedbeautypodcast.com for all previous episodes & search episodes by topicShop My Favorite Products & Pod Discounts on my ShopMyShelfStay in touch with us: @brookedevard x @kellyrowland x @joomee_song x @shiseido Hosted on Acast. See acast.com/privacy for more information.

Summer nights in New York City, perfume parties, new beauty commercials, Blake Brown Beauty, plastic surgery complications, a plumping blush (and where to put it), and tweezers for your pets…Jess & Jenn have a lot to discuss. Plus, in a special segment brought to you by Shiseido Ginza Tokyo and Acast Creative, we'll introduce you to our new favorite eye cream. Big thanks to Shiseido for sponsoring this episode!Episode recap with links: fatmascara.com/blog/ep-543Products mentioned in this episode: shopmy.us/collections/732482Sponsor links & discount codes: fatmascara.com/sponsorsPrivate Facebook Group: Fat Mascara Raising a WandTikTok & Instagram: @fatmascara, @jenn_edit, @jessicamatlinSubmit a "Raise A Wand" product recommendation: email info@fatmascara.com or text us or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

The premise of tonight's theme is how we position ourselves for the client before we even meet them. With the advent of social media, people will know they are going to meet you and will check you out. That wasn't possible before, but it certainly is now. So, how do we put ourselves in the best light, in the best position before we meet the buyer or the client? That's what I'll be looking at tonight. A bit about Dale Carnegie: we're a very well-established company, 112 years old, originating in New York, and we've been in Japan for 61 years. We have 200 offices around the world and are quite well known. These are our locations, so wherever you're coming from, we're probably there. We have eight million graduates and 100,000 in Japan. Warren Buffett is a graduate, as is Chuck Norris, one of my favourites, and the current president of Shiseido, Uotani san, is also a graduate. These books are very well known: How to Win Friends and Influence People, Hito Wo Ugokasu, How to Stop Worrying and Start Living, Michi Wa Hirakeru, all very well-known books. They sell well. Dale Carnegie's book, How to Win Friends and Influence People, is consistently in the top ten business books in every language every year around the world. In the publishing industry, they say there are two massive long-sellers: one is the Bible, and the second one is Dale Carnegie's book, which is just incredible but true. So it does very well. My theme here is that in business, know, like, and trust are some fundamentals. People have to know you to do business with you. They have to like you, generally speaking. While we might do business with people we don't like, it's not our preference, and they have to trust us. Now, I'm not going to deal with like and trust tonight. That's too much, but I'll deal particularly with getting to know you, and we'll look at that. So, how do I build credibility before I meet the buyer? How do I establish that remotely? That's what we'll be looking at. In 2010, I was scared of social media. I wasn't on any social media at all, and these are the themes I was worried about. It was an unknown thing to me. I didn't understand it. I thought, oh, my identity will be stolen. They're going to hack my credit card. Trolls will hammer me if I post something. I was scared. At that time, social media was fairly limited. LinkedIn was the longest-running, but it was really a recruiting site for people posting their resumes. Facebook was mainly in America. Twitter was only four years old by that time, and Instagram was only one year old. It was all very new, and I was scared of it. Then something happened. I met Jeffrey Gitomer, an American, a very famous author on sales, and an interesting character. He attended our Dale Carnegie International Convention in San Diego, which, by the way, is a beautiful place. I was very impressed by San Diego. He said to the convention delegates, all Dale Carnegie people, "How many people are on Twitter?" Nobody was on Twitter. Trust me, nobody. At that stage, he had 30,000 followers on Twitter, and he basically said to us, "You are all idiots." He didn't say that directly, but that was the message. "You should get onto social media." I thought, well, okay, he's probably right. I should check this out. So that's where I started. I also got into a thing called content marketing. I had never heard this expression before, and there was a very good podcast with Joe Pulizzi and Robert Rose called This Old Marketing, which was really pioneering and promoting the whole concept of content marketing. I started listening to these guys and learning about content marketing, which was a revolutionary idea at the time: you put your best stuff out there for nothing. At that time, people were protecting their IP, hiding their details, their data. But they said, no, you put it out there. That was not a typical idea at that time. So I was studying that. Today, I have 27,680 followers on LinkedIn and 3,383 articles and blogs published on LinkedIn. On Facebook, I have 4,200 friends. I'm not really big into Facebook, to be honest. On Instagram, I have 536 followers. I only started Instagram recently. On Twitter, I don't have many followers. I've never quite come to grips with Twitter myself. I post on it but never look at it, basically. As mentioned by Jeff, we started YouTube in 2013 and called it Tokyo Japan Dale Carnegie TV. Now, we have 1,920 subscribers. It has taken a long time to get over 1,000 and close to 2,000. Very hard work. We have 2,500 videos on YouTube, which is a lot. And of course, we're a training company, so we have lots of content in the areas we cover. Another big influence on me was Grant Cardone, another American, a very famous hardcore sales guy, very successful. He makes this point: we are all invisible. I was talking about know, like, trust. But if you're invisible, how do you build a business? People don't know you, and that's what he's on about. People don't know you. You have to make a big effort to get out there and be known. So I took that on board and said, okay, I have to become more visible. I have to work on that. Social media is one of the big content marketing delivery mechanisms. We're trying to get attention. Where is the attention on social media? Are we where the buyer's attention is found on social media? Are we where they're looking on social media? In Japan, YouTube kills everything with 102 million. Next is Line, of course. X, formerly known as Twitter. Instagram, Facebook, TikTok, Pinterest, and LinkedIn. LinkedIn has very low numbers, just three million. But if you're in the expat community, it would be an incredibly high proportion of people on LinkedIn. My personal main target is expat leaders because I have all these Japanese working for them who need training. If I can get to the expat leader, maybe I can get the whole company. So that's one of my targets. Yes, it's true. Facebook is basically Japanese. The comment was that Facebook is like LinkedIn for Japanese, and very true. I post all my stuff on Facebook. I post on all these things except for Pinterest. I don't do Pinterest, and I can't work out how to use Line. If I could work it out, I'd probably do something there, but I haven't yet. We are trying to dominate our niches as a training company. This gets tricky because we have three main curriculum areas: leadership, presentation, and sales. If we were only doing leadership, that would be one level of content we need to produce. But we're not just doing leadership, so we have to produce a lot of content to compete with others who specialise in leadership. We have to produce a lot of content to compete with people who specialise in presentations and the same for sales. So we are tripling what would be a normal company's requirement, which is why we're pumping out so much content. What about AI? You might think, "No problem, AI will produce this presentation for tonight." In thirty seconds, you've got it. How easy is this? AI will write some posts for LinkedIn, and bingo, out comes the content. We are redundant as content creators because AI will do it all for us. Well, maybe. Your rivals might be using it. Maybe you're using it. But how can we differentiate our content? Here are some ideas. First of all, it doesn't know your stories. It hasn't been able to scrape those. Your personal stories are only known to you. You have a hundred percent control of that. When you write LinkedIn posts, AI tends to be a bit generic in the way it creates content. You look at the outputs, and they all have a similar style. But if you write as you speak, in the vernacular, that's very much you. Very authentic, very individual, and with your own point of view. AI will scrape all of the world's viewpoints on a topic, but you have your own individual viewpoint. That's unique. You must become highly skilled in presenting. You can get the best content from AI, but you still have to stand up here and deliver it. AI might do this online with an avatar, but in the real world, no. It can't do it. Have your own personal style, which is hard to duplicate. Some of my differentiation approaches include using my title, Dr. Greg Story. I have a PhD, and I use that distinctly because I'm in the training business. You'd rather be taught by Dr. Story than someone with just a basic degree, right? So I use that as a differentiator through my education as branding. I use a lot of alliteration when I write: "super sushi service." It's alliteration. I use that style for my writing and use words in unexpected ways, normal words but in slightly unexpected ways. When you're reading, it feels a bit different because it's me. Others won't do it. AI certainly won't do it. I try to use unusual words to differentiate and have a style that's recognisable. I hope that when you see my stuff, you'll say, "Oh, that's written by Greg Story" as opposed to anyone else. I also try to include personal stories to connect with my audience and make the content relatable and memorable. So, AI is a tool we can use, but to truly stand out and make our content unique, we have to infuse it with our personal touch, experiences, and style. That's something AI can't replicate.   Again, to differentiate, to have a style that's recognizable. I hope that when you see my stuff, you'll say, oh, that's written by Greg's story as opposed to it could bewritten by anybody. And then try to include personal storiesto connect with my Now, I I avoided that. And I broadcast, as Jeff said, video. I broadcast audio. And then, what's your message? And then, you can have a story with a lesson, a parable, something that you've learned. Something happened. You've learned a lesson from that and you share that lesson. So these are some typical storytelling themes we can use when we're putting together our content. But I finally broke through as a presenter. I started sharing my personal information. I found I could connect with people in a way I wasn't able to connect so well before. But we have these self limiting beliefs. The point is we've got to get over those. If we're going to project ourselves into the market and be credible with clients before we meet them, they've got to know us. We've got to get out there.So let's work on that. But we've got some self limiting beliefs. For example, I had a meeting with the president. I had a meeting with Suzuki Taro, the president. I hate being recorded on camera. I'm an introvert. I knew where to hit certain words and phrases, key ideas,and bring my energy to that point in the sentence. Very hard for AI to know how to do that. So these are things that differentiate. I think the name Story, someone can correct me here, but it's actually originally a Scandinavian name. I try to make the client the hero. I try to use my own cadence, my own rhythm. When I'm highlighting key ideas and phrases, which again, it's going to be very hard for AI to replicate that because it's my definition. For example, I've recorded one of my books,Japan Sales Mastery, whichn just about killed me, I've got to tell you. I can't believe how hard narrating your own damn book is. I used to be scared of the camera, but I've managed to get over that and I am an introvert, actually. So this is very taxing for me tonight to have all these people in the room with me. I'll have to go home later and lay down for quite along time to recover. I'm a very private person, Jeff. I don't share much. If you look publicly online, you find very little about me personally.You will find a lot of stuff about presentations, leadership, sales, not a lot about Greg's story. I'm not beautiful enough or handsome enough to appear on video. I'm not photogenic at all. I always look terrible in photographs. I'm not photogenic. I'm the guide. I've got a very raspy voice from ten million kiais in the karate dojo, actually. In this room, we put a green screen set over there. We set up the camera here and I will record myself on green screen video. Include the names. Even if you have a code name for someone, include the names. It automatically sent to my YouTube channel with the audio podcast and also, the podcast video goes to YouTube. It was and I didn't do anymore after that. It's exhausted me. But someone else could narrate it. But I wrote it, so I knew where to put the emphasis. It wasn't planned. It's out there about a very small amount. Much better. There's got to be a context. Something'shappening in the background. Something's going on. What is it? Bring out that background. My Saturday mornings are writing every week. Saturday morning, I write. I write one on presentations, one on sales, one on leadership. My voice sounds terrible. Now I'm not handsome. So I can multipurpose my one piece of content very, very effectively. So I start, in my case, always with a blog text. So include the people in the story. So my copywriting structure looks like this. So that text gets turned into podcast audio. So this is multipurposing of content. So we have different stories. We have the warning story, we can writeabout that. Bad things are coming. So we're going tell some stories. Now, someone said to me tonight, oh, your name's Story. That's handy if you're gonna be in the storytelling business. So, we need, I believe, to master video and audio and text in this modern age. So, who are we according to what does Google say about you? Who are you when you look up Google? Story, which got anglicized in the great Viking invasion of England, I believe in the eighth century. So there we go. That audio will go to the podcast and will go to a place called Libsyn, Liberated Syndication, which hosts podcasts on Apple Podcasts.  It's got a huge list of different podcasts they get my content out to. That's what all those little green arrows mean. But it also turns up on my YouTube channel as audio. The opportunity cost of no action because in a lot of cases, people think no action means no cost. That's not true. The plan, let's get rid of the villain. Let's fix thatproblem. The villain, client's problem. Then I'll record those for my podcast. Then, this is important. Then, we have the narrative arc. There'll be certain characters in the story. There'll be some conflict, some problem, or a big opportunity. What is that? Set the context with the opportunity. Then there's gonna be a resolution. Could be good, could be bad, but there'll be a resolution one way or another. There's a teleprompter behind here and I'll be reading theteleprompter of what I've written and I'll take that text and I'll turn it into video. There's an opportunity cost there. And then finally, the solution, the happy outcome. We talk about that. We can have the success story, hey, we did well. We can have a humorous story, something amusing. We can have a branding story, talking about your company and how great you're doing and how you're helping save the world, etcetera. What's the learning? What's the thing you want to get across to people? So that's an arc in the narrative. When you're writing a story, you're putting stuff together to think about. What do you find? Yahoo, Bing, ChatGPT, YouTube, Amazon. If you search yourself on these items, what does it tell us about you? Who are you? I'm possibly going to be your client. I want to know about you. This is where I'm going to look. This is where I'll go. And what will I find? Now, a lot of Americans have said to me that they can't use Facebook for business because there are a lot of embarrassing frat house photographs of them in very compromising positions, drinking very exotic-looking drinks with umbrellas in them, in very bad locations with very dodgy people. So they are excluded. But I said I was terrified of social media. I came late to the party. What you'll see on these mediums is me in business all the time. You're not going to see me casual very often. I control it. So if you look up Greg Story, there are seventy-one entries on Google, forty-four on YouTube, ninety-one on Bing. I stopped at page ten. Chat GPT, one entry. I did a presentation last December for the American Chamber Sales Committee. At that time, I wasn't even existing on Chat GPT. So finally, I made it. I'm there. And it's actually correct. It wasn't hallucinating. I'm actually there. And then YouTube, there are fifty entries. I stopped at fifty. There's a lot more. And then Amazon, one entry. What's going on here? I've got, well, seven books already published, and the eighth one is with Amazon right now. So Amazon's search engine is not very good. So anyway, I don't know how that works. So what has been useful for me to become known and credible with my potential buyers? LinkedIn is my main medium for business, and this is what my front page looks like. You see lots of me in action. I'm running a soft skills training company. So what am I doing? I'm teaching or I'm speaking, naturally. And then, here I am. My name is not Dr Greg Story. The name in LinkedIn is Dr Greg Story, franchise owner, master trainer, executive coach, leadership sales, presentations, Tokyo, Japan. That is what's in my name bracket on LinkedIn, not just Dr Greg Story. And then, it talks about global master trainer, executive coach, three-time best-selling author, global business expert, leadership, sales, presentations and communication president. There's a lot of propaganda about me on that one page, and then you have all of my postings would come after that. Massive numbers. In this case, on LinkedIn, three thousand three hundred and fifty of them. And then, as I said, twenty-seven thousand six hundred and eighty followers. Post impressions, seven thousand thirty-two in the last seven days. In the last ninety days, seven hundred and sixty-four people looked at my profile. Eight hundred and seventeen people searched for me. How many people are searching for you? You go to your LinkedIn, have a look at your number. How many people are searching for you? When I see that number's high, I'm happy. It says that what I'm doing is working. They're searching for me. I'm trying to find them, of course, but they're looking for me. I may not know who they are, but I'm giving them what I want them to find. I'm packaging it up. I'm saying, this is me. I'm credible. I can do everything on leadership, everything on sales and presentations. I've got it. That's what I'm saying. So Roberto DeVito was the editor of the American Chamber Journal, and I used to submit articles to the journal. I made a big mistake. When I first submitted them, I thought, you've got Dale Carnegie on the wall over there. I thought, well, Dale Carnegie, he's the icon. I can't compete with the icon. So I never put my name and photograph with the articles, only my name. Until one day, I was at an event. I gave someone my card. “Are you the guy that writes those articles in the American Chamber Journal?”,  I said, yes. I realised, you idiot. You should have put your own face and name, so people could recognise both instead of just the name. Trust me, my face and name is on everything I can find now, to catch up. But I met, actually, I bumped into Roberto across the road in front of the Ark Hills building one day just by accident. I'm having a quick chat, because he's editing my articles. I'm putting them up there. He said, “Greg, why don't you start a podcast?” Here's my response. “What's a podcast?”. I'd sort of heard of it. In the 1990s, there were podcasts, and they sort of disappeared, and they came back in the mid-2000s, right? 2013. So and I thought, wow, a podcast. Okay. So I'll take that on board. So this was a re-creation, but this would have been me back in 2013, 2014 actually, with this exact mic recording my podcast. I had zero idea. I was clueless. I didn't even think about the mic, you know. I didn't know the quality. But now, for the techy people here, and I'm sure there's a lot of techy people here. I use a Shure SM58 microphone. I use a Zoom H6 handy recorder, which actually is recording this presentation right now. I use Adobe Audition for the editing, and I use Libsyn to host my Apple podcasts. So that's some of the tech. Now, I'm not going to discuss what we do for the videos because there's a lot of lighting and camera and stuff for that, but we have a lot of gear for all that stuff. So I'm better organised now. So what did I learn about podcasting? First of all, don't be an idiot like me. Spend the money and get a good quality microphone. Straight up. Don't muck around. Get the right gear. Find a platform which can upload your content to multiple areas like Libsyn. You need something like that. If you're gonna do interviews, the guest provides the IP. Jeff has been a guest on my podcast, Japan's top Business Interviews, and he provided all the IP. But if you're doing it yourself, then you need to have content. And I have a lot of content, as I'll talk about in a minute, because I can do that because we're in the business of doing training. So we know about leadership, presentations, sales, communication. And you got to be like clockwork. We say weekly. It's got to be weekly. You can't miss. And if you're going to do it, commit to it. There are so many podcasts that fail within the first ten episodes and they quit. Don't be one of those people. If you're going to commit to it, keep going with it. Don't worry about the numbers. Keep going with it. You'll eventually get the numbers you want. So, this is my first podcast, August the second, 2014. Every Thursday, Leadership Japan Series. This is where I started. So now, we've got nearly seventy-four thousand five hundred ninety-nine downloads. Five hundred and fifty-nine episodes weekly. Now, in 2016, I'm following this content marketing. The guru says, niche down. Right. But, get ready to ride the tiger's back. Because what I thought was, okay, niche down, I am going to break them out. The Leadership Japan series had content about sales. It had content about presenting. I know, I'll break them out and separate them. I'll niche down. “How hard could that be”,  I said to myself. Well, once you jump on to the tiger's back, as soon as you jump off, you get eaten. So you have got to be careful what you do here. So I started with one and then I presented this one. This is November third, 2016. Every Tuesday, this has twenty-three thousand nine hundred and fifty-two downloads. We're up to episode three eighty-five on this one. And then I did this one, which was the Sales Japan series. It's every Wednesday, three thirty-one thousand three hundred and sixty-seven downloads, three hundred and eighty-five episodes. But the work to produce these additional two was much bigger than I expected. But remember, we are a training company. We are doing all of these areas, so we have to have content in each of these areas to compete with companies who only do sales, only do leadership, only do presentations. So we just triple our workload immediately and we're prepared for that. Now, in 2018, Google said, we are going to now do voice-based search as well as text, and I believed them. And I thought, bingo. Because how many blogs were there in the world in 2018? Major, major, major number of blogs around the world. How can you compete with so many millions of people producing billions of people producing blogs? And I thought, ah, audio. I have a lot of audio. Maybe I can win in the audio market. It's hard to win in the text market. So I know, I know, I got a great idea “Why don't I create more audio?”, I said to myself and try and dominate that voice-based search. Well, guess what? You Google Greg Story, you're not going find much in the vocal department from Google. Thank you very much. Where's my voice-based search, Google? Still not there. So anyway, but I didn't know that. I believed them. So I was inspired by, some people might remember the show, Tokyo on Fire from Tim Langley. It was a very good program on politics. So, yeah, I was inspired by this. I said, “you know what? I'm going do video”. So this is how I got started. The first one, my weekly podcast. So December 28th, 2018, I started doing my weekly podcast, and then I converted it into a video and put it on YouTube. So now we've got nine hundred and ninety-three videos, nine hundred and twenty-four subscribers, not a big number, nine hundred ninety-five episodes weekly. So if you look at this, I'm doing six podcasts a week, fifty-two weeks a year. I'm doing three videos a week, fifty-two weeks a year. It's a machine. I've got a machine behind me. It wasn't there when I started. I was terrified of social media. My colleagues, who were twenty years younger than me, had social media. I said, yeah, it's a fad. I was wrong. I was wrong. Now, I don't have twenty years to play catch up, so I have to run hard. And these are some of the lessons I learnt from all this. So first, don't be afraid of social media. Second, repurpose content. So once I created all this, I realised the power of having all this content. So I turned it into books, as Jeff mentioned. These were the four books that were done. These three were audiobooks and Kindle. This is the latest one, done on audiobooks and Kindle. It's a lot of work, but you can turn it into other things. So what I did was, I took the content from the podcast. The podcasts are turned into transcriptions. The transcriptions are turned into books. And I've done, as I said, seven books like that. This is an example of repurposing the content. Take the content and put it everywhere. Don't be afraid of social media. It is a gold mine. Don't worry about the numbers. Don't worry if you have no viewers, no followers. Keep producing, because people will start to come to you. But be like clockwork. Every week, deliver. Don't be afraid to get on social media. Don't be afraid to put your face out there. And, very importantly, get a high-quality microphone. It makes all the difference.  Then, I wrote this one, Japan Presentations Mastery because we teach presentations and we want to get more business. So, we wrote this and then we did Anata Mo Purezen No Tatsujin. We translated it, so we have a Japanese version. I rewrite the books for a Japanese audience. I write it for a foreign audience first, for the expats, the CEO, who's going to buy training, and then I rewrite it for a Japanese audience. Then I wrote this book. Stop Wasting Money On Training. I think that's a bit counterintuitive for a training company.Subtitle, “how to get the best results from your training budget in Japan” because I realized you couldn't find any books on on how to pick a training company. We are experts in training. So I wrote a book, a neutral book. It's not a propaganda piece for Dale Carnegie. If you read it, it's not like that at all. It's very, very neutral,very objective, but it talks about the things you need to think about. When I go to see the client, I've got two books.This is one of them. Now, theres presentation and sales and very shortly leadership and I give them both. Do I care if they read them? No. This says, we are expertson training. That's enough for credibility. Okay? This is my new book. I say, we're waiting for Amazon to give us the thumbs up. Could be tonight. Could be tomorrow morning. It's that close. I have never seen any books in English about leading in Japan written by foreigners. If you can find one, let me know. I couldn't find any. I believe this is the first book ever written on this topic. And the target audience are expat CEOs who are leading here to help them because these are the people who pay for our training, who have the decision making power or at least get me in front of the HR team to try and convince them to take us on as a training company. So very, very fresh. Very, very fresh. And I call it your complete leadership toolkit and it is a very complete book. So now, I have soon to be eight books, right? Coming up will be eight books. Then, I will rewrite that leadership book for a Japanese audience and we'll translate that. That'll be number nine. So everyone's heard of Gary Vaynerchuk, I presume. He's a legend. He's an amazing business person, incredible entrepreneur. He took reality TV, combined it with motivation, and he combined it with education. And he has another trading name as Gary Vee. He had a guy following him around, video him all day long, which they cut up and brought out. He's unbelievable volume producer. But Gary Vee or Gary Vaynerchuk has thirty people working in team Gary, chopping all this stuff up. He's a legend. He says, I heard this recently, you have got to post twelve times aday. I'm like, “that's ridiculous”. How could you do that? Well, guess what? I'm posting twelve times a day. I counted them up. The blog goes to LinkedIn. It automatically goes to Facebook and Twitter. Now, purists would say,you're a very bad boy, Greg. You should be recrafting that for Facebook and you should be recrafting that for Twitter instead of sending in the same stuff. Hey. Do I have that sort of time? No. I've got three areas, presentation, sales, and leadership to cover. I'm busy. So I just flick a switch and bingo. It's there. Done. I upload something I'll talk about in a moment called Fare Bella Figura. I'll talk about that shortly. It goes to, to LinkedIn and I share it also to Facebook, Twitter, TikTok, Instagram. I upload video shorts to LinkedIn, then they get switched over to TikTok, threads, and Instagram, which is actually twelve a day. So I'm actually doing what Gary Vaynerchuk said to do. I thought it was impossible, but I'm actually doing it. Amazed me. So we need a mindset shift here. We need to be agnostic about the funnel that brings the client to us. But we got a brace for trouble. We're doing something new. We should try it anyway. And if it doesn't work, well, you know, retreat if you have to and don't say no for the buyer in terms of trying something new. And if it works, go all in and ignore the critics and hammer it. So this is something that I was thinking about. There are some fundamental business truths. People judge us when they first meet us based on our bodylanguage, how we're standing, how we move. The second thing they judge us on is how we're dressed. They look us up and down. They're checking us out. They're making judgments. We haven't even opened our mouth yet, but they're making judgments, first impressions about us. So we have to control that first impression and we mustbecome more knowledgeable about image control in business. So I had some innovation considerations. I found people often complimented me about the way I'm dressed. I thought, can I drive that as a differentiator against my competitors in the training industry? Can I take that and drive it harder? I didn't see any businessmen blogging about what they wear except for people who are in the clothing business.They got their own boutiques or whatever. I didn't see any business people blogging about men's clothing. So I needed to execute though in a very light low touch manner, because I'm pretty busy and I have to have the guts, right, to court trolls, mockery, derision, abuse and hatred by putting myself out there and I was scared to do it. I thought, you know, if I put out what I'm wearing, man, I'm going get hammered by these people. Well, I'm just going to be abused all day long. So I took a deep breath. I said, okay, I'll go for it. Here's my premise and every one of my blog starts like this. I run my own soft skills training franchise business here in Tokyo. And many years ago, I decided to dress for success. Each day, I consult my schedule and that day's work content drives my sartorial choices. Before I head out the door every day, I check myself in the mirror and ask, do I look like one of the most professional people in my industry? That's the premise, okay? Then, this comes up. This is the Fare Bella Figura.  In Italian, it means make a good impression. I use Italian because I think it's pretty cool. Sounds better. Fare Bella Fugira. Sounds pretty good in Italian,bright? So, master your first impressions. Be a sharp dressed man. Now, which is the band we know about being a sharp dressed man? ZZ Top. You know that song, Be a Sharp Dressed Man. I thought, that's pretty cool. I'll use that. So I put in Be A Sharp Dressed Man. Now, this is what they get. I put in very detailed comment on what I'm wearing. You can see all the stuff on LinkedIn. This is just what I'm showing you. It's like wallpaper. And I have a photograph of me. But guess what's in the background? Nineteen twelve. Dale Carnegie. I'm taking it right here. So, I'm promoting the company and the longevity of the company at the same time I'm promoting what I'm wearing. Right? So, I'm getting double value there. So, now, here's the distressing part. Here's the results. My handcrafted, really carefully written blogs, which I work really hard on every Saturday morning and come up with these eight hundred thousand word pieces, I get two hundred impressions on LinkedIn. The first Fare Bella Figura,  when I put up, sixteenhundred impressions. I felt like crying.I couldn't believe it. Like, just show me in a suit and I get sixteen hundred. I'm writing all this stuff on leadership and presentation and sales and I get two hundred. And it continues to outrank my other blogs. Still. So, at the end of my blogs, there's a sales funnel. There are three lead magnets and then the description about my podcasts and my books and about me and all the propaganda is there. Guess what? On the end of all these posst, that same propaganda is there.It's there. It's a funnel to get people to come to our websitethrough these lead magnets. So here's some takeaways. Observe trends. I've noticed, and this audience is not very good representation of that, but suits are coming back for men. Suits are coming back for men. Ties are going to come back for men. Shoes, serious shoes, not sneakers. It's coming. Check me in five years to see if I'm right. But I feel it'smoving in that direction. I might be an early mover maybe in this trend. I don't know. I don't know. I might be totally wrong. Let's see. There's a gap in the market. No men are putting themselves out there talking about what they wear every work day. I only do it five days a week. I only do Monday to Friday when I'm at work. Right? So what's my point of view and experience here? Got to embrace that, some new ways to engage an audience.   How do I differentiate myself from my rivals? Try something new and stop if it doesn't work. So these are some ideas for you on how to control your image, your message, your content to hook into the client's mindset before they meet you. So you're crafting their expectations about who you are and what they can do with you before you even meet them. Now, I don't know everything about digital marketing. This is only what I've done myself and I'm sure there are many things I can improve which I don't even know about. So if you see something tonight and you say, what are you doing, you idiot? You should be using this and you should be doing that and don't you know about this? Tell me, because I'm still educating myself about this stuff. I'm a boomer, but in here, I'm still nineteen. So with that, I'd like to invite you, who has the first question? Thank you.  

Aujourd'hui, je vais à la rencontre de Marjorie Watkins. Elle arrive tout juste de Lyon en train - et nous nous retrouvons dans un café. Marjorie je l'ai rencontrée dans le milieu de la beauté il y a plusieurs années. Toute cette rencontre est expliquée dans l'épisode. Grâce à son expertise de plusieurs années dans de grandes entreprises et start-up (Lierac et Phyto, Shiseido, La Prairie,) Marjorie est aujourd'hui à son compte et est devenue Consultante Marketing & Communication dans la beauté et ce qui tourne autour de la santé/du bien être. Aujourd'hui, elle accompagne ses clients à construire leur marque, leurs produits. Bref, Marjorie va nous parler de son parcours, des ses anciens jobs, de Paris, de Lyon et du déclic pour se lancer. Bref un épisode passionnant ! Bonne écoute à tous ! Enjoy

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Welcome back to another episode of Designed For The Creative Mind, today we have special guest Allyson Conklin, founder and principal of ACPR, a boutique public relations agency catering to interior designers.   Allyson shares her journey from a corporate PR career to founding ACPR, highlighting the pivotal moment when an interior designer's offer sparked the idea. Despite initial doubts, she embraced entrepreneurship and built a successful agency serving interior designers nationwide.   We discuss the role of PR in building brand awareness for interior designers, debunking misconceptions about its ability to directly bring in new clients. Instead, PR focuses on attracting audiences through media exposure, providing social proof and credibility crucial for brand positioning.   We also talk about when its the right time time in your business to look for a PR agency, what you can expect to spend, and what to look for in finding the right fit for you.   More about Allyson:  Allyson Conklin is the founder of Allyson Conklin Public Relations (ACPR), a boutique PR agency for beauty, home, and lifestyle brands. A 2005 graduate of Colorado State University, she started her career in New York City working in publishing for W magazine before transitioning to PR. Allyson held PR roles at Shiseido, Cle de Peau Beaute, Zirh, and Talisker, prior to opening the doors to her eponymous company in 2010. For the last 13 years, Allyson and her team have worked with founders across the U.S. to help them grow their brands by expanding their awareness through earned media. She resides in Atlanta, Georgia with her husband, Michael, and their three dogs. https://allysonconklinpr.com   Podcast Website and Resources: Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery   Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates.   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business. Stay in touch with Michelle Instagram: https://www.instagram.com/designedforthecreativemind/  Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad  Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact   A Podcast Launch Bestie production

From Digital Collectibles to AI influencers, Dina Fierro of Shiseido Americas discusses beauty's boundaries in virtual realms.Dina Fierro, SVP Web3/Metaverse at Shiseido Americas, shares her journey from fashion to PR and marketing, becoming an early participant of online communities and influencer marketing. She delves into brands' exploration of Web3, metaverse, AI and gaming platforms like Roblox, balancing innovation with brand safety and measurable business objectives. Dina also highlights successful campaigns she's executed like the NARS Color Quest experience on Roblox and Shiseido's Future Reflections generative NFT project.Links mentioned from the podcast: Why Did Starbucks' Web3 Project Fail? | First Mover ClipsPepe, Dogwifhat Could Lead Next Round of Meme Coin Surge, Traders SayDina on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry's most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

From Digital Collectibles to AI influencers, Dina Fierro of Shiseido Americas discusses beauty's boundaries in virtual realms.Dina Fierro, SVP Web3/Metaverse at Shiseido Americas, shares her journey from fashion to PR and marketing, becoming an early participant of online communities and influencer marketing. She delves into brands' exploration of Web3, metaverse, AI and gaming platforms like Roblox, balancing innovation with brand safety and measurable business objectives. Dina also highlights successful campaigns she's executed like the NARS Color Quest experience on Roblox and Shiseido's Future Reflections generative NFT project.Links mentioned from the podcast: Why Did Starbucks' Web3 Project Fail? | First Mover ClipsPepe, Dogwifhat Could Lead Next Round of Meme Coin Surge, Traders SayDina on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry's most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In der heutigen Folge von „Alles auf Aktien“ sprechen die Finanzjournalisten Daniel Eckert und Holger Zschäpitz über das Dax-Mirakel, einen Schreck bei Logitech und den neuesten Aufreger über Elon Musk. Außerdem geht es um Hannover Rück, Rheinmetall, Tesla, Hertz, Apple, Alphabet (Google), Dell, Netapp, Cadence Design Systems, AMD, Intel, Douglas Holding, Ultra Beauty, Coty, L'Oréal, Shiseido, LVMH, Schott Pharma, Renk Group. Wir freuen uns an Feedback über aaa@welt.de. Ab sofort gibt es noch mehr "Alles auf Aktien" bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts und AAA-Newsletter. Hier bei WELT: https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html. Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast "Deffner&Zschäpitz" hören. Außerdem bei WELT: Im werktäglichen Podcast „Das bringt der Tag“ geben wir Ihnen im Gespräch mit WELT-Experten die wichtigsten Hintergrundinformationen zu einem politischen Top-Thema des Tages. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? Hier findest du alle Infos & Rabatte! https://linktr.ee/alles_auf_aktien Impressum: https://www.welt.de/services/article7893735/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

Supermodel Veronica Webb and dermatologist Dr. Mamina Turegano joined us for a live version of the podcast, where we talked about taboos surrounding aging, how your skin changes in your 40s and 50s, and the skincare and habits that help you age well. This episode is brought to you by Shiseido in celebration of its new Vital Perfection Uplifting and Firming Advanced Cream. Visit Shiseido.com and follow @shiseido on social channels for more information.Shiseido Vital Perfection Uplifting and Firming Advanced CreamEpisode recap with links: fatmascara.com/blog/potential-has-no-age Private Facebook Group: Fat Mascara Raising a WandTikTok & Instagram: @fatmascara, @jenn_edit, @jessicamatlinEmail info@fatmascara.com or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

From the onset, it's clear the emphasis Shiseido Company, Limited places on strategic investments. The CEO's affirmation of their commitment to strategic growth sets the tone for the enterprise's tenacity towards success. The company recognizes the importance of intelligent investments to achieve a successful market presence. They emphasize investing in areas guided by thoroughly planned strategies, rather than aimlessly raining resources. The company's diligent market responsiveness and strategic planning have been crucial in sustaining consistent growth, regardless of the challenges at play. Shiseido's mid-term strategy, SHIFT 2025, has been instrumental in this regard. Its focus on enhancing cost efficiency and profitability, and confronting key concerns has allowed the company to maintain profitability, despite not always reaching sky-high profits. Shiseido's product performance, both in the domestic Japanese market and globally, plays a crucial role in its market success. Mid-to-high-priced brands have been a particular area of focus, contributing to a growing market share. Brands such as Clé de Peau Beauté, NARS, Drunk Elephant, and Narciso Rodriguez have all seen impressive growth, showcasing Shiseido's ability to succeed across various regions and markets. As the CEO reiterated, the company's growth hinges on understanding and responding to consumer trends. Shiseido has maintained product relevance by staying in tune with these evolving patterns and addressing them effectively. The company is continually looking towards the future, focusing on strategies that will enhance profitability and overall performance. Expect improved forecast accuracy, rigorous cost management, and SKU optimization as part of this forward-facing strategy. Shiseido has ambitious plans to increase its core operating profit margin through selection and concentration, focusing on key growth regions, and working to strengthen brand value. Commitment to industry evolution also features prominently in Shiseido's future plans. Exploring potential diversifications through acquisitions, mergers, and partnerships, reinforces Shiseido's resolve to maintain a leading position in the beauty industry, despite known challenges. In conclusion, Shiseido's stronghold in the marketplace is no coincidence. It's the result of a strategic focus on leveraging strengths and a resolve to confront market challenges head-on. Given the company's agility and adaptability, Shiseido remains a dominant force in the highly competitive beauty industry. Their ability to balance investment, strategy development, and profitability make them a model of sustainable success in a rapidly evolving market. SSD Company info: https://finance.yahoo.com/quote/SSD/profile For more PSFK research : www.psfk.com  This email has been published and shared for the purpose of business research and is not intended as investment advice.

Tiffany Masterson was a stay-at-home mom in her 40s when she launched her skin care brand, Drunk Elephant, in 2013. Six years later, she sold it for $845 million to the Japanese beauty giant Shiseido. Just six years! And she did it all with little to no experience in skin care, retail, or business. The professional branding and skin care world thought she was making huge mistakes: They panned her brand's name, product design, and strategy of focusing on only one high-end retailer. But Tiffany proved them wrong with great strategic instincts, incredible determination, and an unwavering belief in her products - and herself.This episode was produced by Alex Cheng with music by Ramtin Arablouei.Edited by Andrea Bruce, with research from Katherine Sypher.Our audio engineer was Josephine Nyounai.You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, Danielle is joined by Allyson Conklin. Allyson is the founder of Allyson Conklin Public Relations (ACPR), a boutique PR agency for beauty, home, and lifestyle brands. A 2005 graduate of Colorado State University, she started her career in New York City working in publishing for W magazine before transitioning to PR. Allyson held PR roles at Shiseido, Cle de Peau Beaute, Zirh, and Talisker, prior to opening the doors to her eponymous company in 2010. For the last 13 years, Allyson and her team have worked with founders across the U.S. to help them grow their brands by expanding their awareness through earned media. Highlights from the episode include: (1) Allyson's career journey from college to entrepreneurship, (2) how Allyson started her own PR agency, (3) the biggest misconception about entrepreneurship, and (4) advice for others considering entrepreneurship. Connect with Allyson at allysonconklinpr.com or at @helloacpr.

Thank you for a wonderful 2023! I got the enunciation of a child but I was trying to say thank you for everything

Ruba Abu-Nimah is a graphic designer at the vanguard of creative directing—even as the title of that role has become, she says, completely devalued. She's put her creative skills to work directing brands like Elle US, Shiseido, Revlon, Tiffany & CO., and most recently Balenciaga. In this episode, Abu-Nimah offers her take on the value of formal education and travel, the balance to be struck between digital and analog craftsmanship, and upholding heritage while striving for innovation. Her passion for access, information, and learning comes through in her articulate, informed perspective on what she sees as the trajectory of corporations and AI. Swayed by her love of democratic arts, from her passion for Andy Warhol to her formative years spent listening to punk and hip-hop, Abu-Nimah sees what's contemporary now as what has been and will be: the power of youth and their rebellious nature.  Episode Highlights: Abu-Nimah notes the convergence of punk rock and hip-hop that took place during, and had a strong influence on, her formative years. Punk, she says, “hit me like a ton of bricks.”  She notes that she was “preprogrammed” to work in the tactile, visual world, and that London kickstarted her preoccupation with beautiful design.  Abu-Nimah sees formal education as “outdated.” “It wasn't creative enough for me, in terms of analytical thinking,” she says. Art school, on the other hand, though it was outside of her family's understanding, “was the only possible way for me to get through life.”  Access to software and information has created a misunderstanding or confusion around distinctions between creativity and the tools used to accomplish the creative process. On becoming a creative director, Abu-Nimah says the role requires a total knowledge of her craft, from typography to conceptually bringing a project to life.  She prefers to identify as a graphic designer because the title of creative director today has been devalued and doesn't have much meaning, unfortunately. Also, “I believe that to be a creative director in my world, which is, in the world of branding and messaging and communication, I believe you have to come from an understanding of communication.” She distinguishes between heritage and nostalgia, highlighting the importance of brand DNA woven together with what resonates with today's audiences. “Any passion that becomes a purpose—I'm just a lucky person that I was able to achieve that. To me, a lot of it is just feeling and understanding and immersing myself and living and breathing the world that we work in. I really love it. I don't stop absorbing it.” She says corporations (outside of the luxury world) tend to prioritize marketing over creative departments.   She emphasizes a sexist perspective in which confident women are seen “as a bitch, as difficult to work with, or intransigent” while confident men are perceived as “strong.”  Abu-Nimah sees travel—whether uptown or to a city that's a 15-hour flight away—as the most important education as well as a luxury.  She paraphrases Fran Lebowitz, saying that people are more interested in the price of the art than the art itself. “But the art itself, I think, is for everyone and should be available to everyone, and everyone should have the privilege to understand it.” She speaks of her love for Andy Warhol's art and graphics, how he democratized art and was “the artist of the people.”  Though Abu-Nimah sees AI as currently in a rudimentary state and could never see a machine replicating the work of legendary artists, “it could emulate them. And it might be a source for some sort of process,” she says.  Having access to “everything” fuels her passion for information consumption and accelerated learning.  What's contemporary now: Youth rebellion and speaking out against injustice. 

Chào mừng bạn đến với Podcast "Thăng Tiến Như Chuyên Gia” phát sóng vào thứ 7 hằng tuần trên kênh podcast của Thái Vân Linh. Đây là nơi bạn có thể học hỏi những bài học thực tế từ các chuyên gia có hơn 10 năm kinh nghiệm trong lĩnh vực của họ. Hôm nay, các bạn hãy cùng Linh gặp gỡ chị Nhung Trần - Head of Clé de Peau Beauté brand, thương hiệu mỹ phẩm cao cấp thuộc quản lý của tập đoàn Shiseido nổi tiếng nhất Nhật Bản. Chị ấy sẽ chia sẻ về con đường sự nghiệp của mình từ một tiếp viên hàng không chuyển hướng sang làm kinh doanh. Các bạn có thể lắng nghe những lời khuyên thực tế từ cách mà chị ấy đã thực hiện để bắt kịp và thành công nắm giữ vị trí cấp cao trong một lĩnh vực hoàn toàn mới.

Tune in for the first episode of our second season of the official Myosin.xyz podcast, Netcetera, fka W3G! We spoke with Alex Webbs, Innovation Co-Lead at Myosin.xyz, and a member of the Digital Strategy team at PUMA, a leading brand in the world of culture and sports. Alex is a deeply experienced marketer in the world of web3, tech, and culture, having consulted for clients such as Shiseido, Water & Music, NFT.NYC, Ready Player Me, and many more. If you're interested in learning about how brands think about web3 and innovation, this is a great listen. So without further ado, let's get into it. Here is Episode #1 with Alex Webbs!

What to know before you start creating beauty products. Professional makeup artist and podcast host Jaleesa Jaikaran speaks with James Boehmer about product development as he shares his experience in creating some game-changing beauty products. James also shares tips he's learned throughout his extensive career in the beauty industry. SHOP ALL THE PRODUCTS MENTIONED: https://shopmy.us/collections/319807 WATCH THE EPISODE ON YOUTUBE: https://youtu.be/DsBlYDX3N0A    JALEESA'S INSTAGRAM: https://www.instagram.com/jaleesajaikaran/ THE LIFE OF A MAKEUP ARTIST INSTAGRAM: https://www.instagram.com/thelifeofamakeupartist/  JAMES' INSTAGRAM: https://www.instagram.com/jamesaaronboehmer/?hl=en

Nesse episódio: O que faz um empresário de celebridades? Como recrutar pessoas com inteligência emocional; Como dar feedbacks sinceros; Como manter os pés no chão; Como realizar sonhos estrategicamente; Início do empresariamento da Bruna Marquezine; Internacionalização da carreira; Posicionamento de marcas; Humanização de marcas; Como abordar parceiros comerciais; “Testes” que marcas fazem com influenciadores; Entendo o que você tem autoridade; Gerenciamento de crise. Hoje Thais entrevista a empresária Juliana Montesanti, sócia fundadora da Coolab, que cuida de carreiras como Bruna Marquezine, Camila Coelho e Sasha Meneghel, além de ter em seu portfólio marcas como Sephora, Nars, Givenchy e Shiseido. Ela é formada em moda, trabalhou com jornalismo na Vogue Brasil e fez uma mudança de carreira daquelas. Hoje, em seu trabalho, ela se sente um pouco gênio da lâmpada, realizando os sonhos mais impossíveis dos seus clientes. Vambora entender como esse sucesso aconteceu? LIVRO DA THAIS Doce jornada - https://amzn.to/46MhIxp Toda semana tem novo episódio no ar, pra não perder nenhum, siga:  LinkedIn: https://www.linkedin.com/in/thaisroque/ Instagram Thais: https://www.instagram.com/thaisroque/  Instagram DCNC: https://www.instagram.com/decaronanacarreira/ TikTok: https://www.tiktok.com/@decaronanacarreira YouTube: https://www.youtube.com/@Decaronanacarreira?sub_confirmation=1 Thaís veste Look- https://www.instagram.com/amissimaoficial/ Brincos - https://www.instagram.com/shop_nour_ Sapato - https://www.instagram.com/schutzoficial/ Styling: André Puertas - https://www.instagram.com/andrepuertas/ Beleza: Rosman Braz - https://www.instagram.com/rbraz/ Links da Juliana: Instagram - https://www.instagram.com/julianamontesanti/ LinkedIn - https://www.linkedin.com/in/juliana-montesanti-71b9553a/ Mala de viagem: O poder da vulnerabilidade - https://www.ted.com/talks/brene_brown_the_power_of_vulnerability Meu corpo minha casa - https://amzn.to/3sLiqfn Dez por cento - https://www.netflix.com/title/80133335 Equipe que faz acontecer: Criação, roteiro e apresentação: Thais Roque Consultoria de conteúdo: Alvaro Leme Supervisão: José Newton Fonseca Sonorização e edição: Felipe Dantas Identidade Visual: João Magagnin

✨Emily Blumhardt, Senior Manager, Global Brand Integrated Communications at Shiseido☁️ The ins and outs of production roles☁️ How to build authority in a male-dominated industry☁️ Adjusting to life in New York and building a social life from scratch☁️ Emily's MBA experience in the fashion and luxury industry in New York☁️ The value of non traditional work experience☁️ The importance of self-advocacy and self-confidenceJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

Shiseido exec Agnes Landau has an accent and speaks with her hands—two things she tried to tone down at the start of her career. Not anymore! Today, Agnes is the Chief Marketing Officer at Shiseido U.S. and she credits her differences for standing out and getting ahead in the workplace. “Because I have an accent, people listen more closely,” says Agnes, who's Puerto Rican. We chat about being open to new opportunities, like the five years Agnes worked in France without knowing French! Being able to “figure it out along the way,” she says, is key. Theme: Don't Do It AloneEpisode Highlights: • The power of mentors and sponsors• Creating your own opportunities• Working internationally• Embracing your differences• Standing out to advance your career• Focusing on your strengthsRegister Now!The What Rules!? Leadership Conference is on 10/25/23. Learn more and register at Eventbrite.Connect with us on our social media: Instagram and LinkedInJoin our LinkedIn community where we discuss rule-breaking strategies for multicultural women.More from Alisa Manjarrez: Instagram and LinkedInMore from Courtney Copelin: Instagram and LinkedInMore from Dr. Merary Simeon: Instagram and LinkedInLearn more at www.whatrulespodcast.com.

My recent trip to Tokyo was a strong reminder of why Japanese beauty and culture continues to be such a dominate force in the market. Tune in for a beauty dispatch from Japan, where I break down the beauty products I found at local drugstore Don Quijote, the treatments I got, historical background on Shiseido's innovative marketing and products I'm desperate to see in the US and more! Links to Products/Resources: History of Japan Podcast, Enim's Life in Japan, all of the products mentioned in this episode linked here, Eyelash extensions @ Twinkmiru Eye, Manicure @ Sucre Nails in Shinjuku Hosted on Acast. See acast.com/privacy for more information.

International marketing specialist Katherine Melchior Ray joins Roy to discuss her impressive career and the wisdom that she's gained as a global business leader. They dig into what makes an outstanding, modern CMO, the benefits and challenges of pursuing a global career, and how to connect across cultures as an expat leader.Katherine's professional journey spans nearly three decades and includes mobilizing growth in a variety of businesses across five different industries and three continents. Her wealth of experience extends across a wide spectrum of business sectors, including beauty, hospitality, and fashion. She's worked with legendary brands like Gucci, Shiseido, Nike, Louis Vuitton, and Hyatt, and currently teaches International Marketing at the Haas School of Business at the University of California, Berkeley.  Highlights from our conversation include:Factors and experiences that shaped Katherine's leadership and hiring philosophy (6:48)Navigating language barriers and developing cultural competency (8:27)Lessons learned from hiring and leading global teams (10:10)How to develop and manage the capabilities of new teams (11:22)How she makes decisions around important hires (14:09)Insights gained from hiring successes and failures (14:54)What makes a great CMO (15:58)How Katherine applies her knowledge of history to marketing strategies (17:19)Visit HowIHire.com for transcripts and more on this episode.Follow Roy Notowitz and Noto Group Executive Search on LinkedIn for updates and featured career opportunities.Subscribe to How I Hire:AppleSpotifyAmazonGoogle

    Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   So many teams work with creators to amplify their brand on social. But how do you build strong, fruitful relationships with the right partners?  Taylor Speer, Manager of Global Social Media at Shiseido, joins this episode of Social Pros to share her thoughts.  Taylor discusses how creators help Shiseido compete with celebrity-backed brands, the best ways to build authentic partnerships and why it's more crucial than ever to keep diversity and representation front of mind.  Plus, she tells us why Microsoft Excel is her tool of choice and the one biggest mistake you can make as a social pro.  In This Episode:  0:00 – Introduction  4:44 – How Shiseido cut through the noise on social  7:33 – How creator relationships have changed  11:15 – The benefits of fostering strong creator partnerships  14:40 – Diversity and representation at Shiseido  20:44 – Networking with influencers  23:41 – Planning social content  31:05 – What keeps Taylor organized  36:34 – Taylor's final two  40:25 - Outro  Resources  Schedule a consultation with ICUC  Grab your free Social Media Audit Bundle  Connect with Taylor on LinkedIn  Follow Taylor on Instagram  Visit Taylor's website  Visit SocialPros.com for more insights from your favorite social media marketers. 

In the second installment of Best of FM, we have Drunk Elephant founder Tiffany Masterson. Just a few months before her company was acquired by Shiseido (for $845 million!), she sat down to share how she built her brand. We talk about marula oil; how she handles social media scandals; the ever-changing definition of clean beauty; the ingredients that are most likely to cause skin sensitivity; and more. FYI: “Best of FM” selections feature Jenn & Jess's favorite interviews with fresh introductions where they share behind-the-scenes secrets. They're perfect for new listeners who may not be sure which episodes to listen to first—and for members of the Fam who may have missed early classics.Products mentioned in this episode: shopmy.us/collections/171425Episode recap with links: fatmascara.com/best-of-fat-mascara Sponsor links & discount codes: fatmascara.com/sponsorsPrivate Facebook Group: Fat Mascara Raising a WandSocial media: @fatmascara, @jessicamatlin, @jenn_editSubmit a "Raise A Wand" product recommendation and be featured on the show: email info@fatmascara.com or leave a voicemail at 646-481-8182 Become a member at https://plus.acast.com/s/fatmascara. Hosted on Acast. See acast.com/privacy for more information.

She's the queen of 60 second reviews, and this week Stephanie Valentine, aka Glamzilla, joins us to talk about the evolution of her decade-plus content creation career, her life-altering weight loss surgery and the products she buys over and over again.   This Week You'll Learn:   Why, despite topping every PR list, Glamzilla still buys 80% of her beauty products The sleeper-hit makeup primer that you probably haven't tried The one serum she can't stop buying The “de-influencing” trend  - can we still trust content creators?  What it feels like to lose 140 pounds after gastric bypass surgery - and the advice she'd give to anyone thinking about a weight loss surgery Stay tuned to the end to hear her favorite foundation for every skin type  - and the one overhyped mascara she thinks is a flop   Get social with us and let us know what you think of the episode! Find us on Instagram, Tiktok, Twitter. Join our private Facebook group, or give us a call and leave us a voicemail at 1-844-227-0302.    For any products or links mentioned in this episode, check out our website: https://breakingbeautypodcast.com/episode-recaps/ PROMO CODES:  When you support our sponsors, you support the creation of Breaking Beauty Podcast!    DIME BEAUTY Go to dimebeautyco.com  and use code BEAUTY at checkout for 20% off your entire order.     MACY'S   Macy's VIP Sale is starting in just a couple of days! From March 24 to April 2, you can get an extra 30% off regular, sale and clearance items, plus 15% off beauty products.  Some exclusions apply. See macys.com for details. *Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*   Hosts: Carlene Higgins and Jill Dunn Theme song, used with permission: Cherry Bomb by Saya
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