Podcast appearances and mentions of tracy brinkmann

Follow optYOUmize Podcast with Brett Ingram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Summary Brett Ingram speaks with Tracy Brinkmann, a business and success coach who shares his inspiring journey of overcoming significant life challenges, including addiction and personal loss. Tracy discusses the importance of mindset, time management, and the power of free content in marketing. He emphasizes the need for entrepreneurs to prioritize their time effectively and leverage algorithms for business growth. The conversation concludes with Tracy's advice on being authentic and absorbing useful information while discarding what doesn't serve you. Chapters 00:00 Introduction to Overcoming Obstacles 00:57 Tracy's Journey: From Military to Entrepreneurship 05:23 Facing Addiction and Turning Life Around 11:05 The Impact of Personal Loss on Growth 16:42 The Importance of Mindset in Business 24:17 Time Management and Prioritization Strategies 32:53 The Power of Free Content in Marketing 40:15 Leveraging Algorithms for Business Growth 46:59 Final Thoughts and Key Takeaways #overcomingobstacles #addictionrecovery #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices

Break Free From Goal Prison: The Anti-Resolution Revolution for 2026 Episode Summary In this powerful episode, Tracy Brinkmann exposes why 92% of New Year's resolutions fail by February and reveals the psychological traps that turn your goals into prison cells. He breaks down the three "prison walls" of traditional goal-setting and introduces the Identity-First Freedom Framework that successful entrepreneurs use to create lasting transformation without the shame and struggle of conventional resolutions. Key Timestamps & Insights 00:00 - Opening 00:37 - Episode Overview 01:15 - The Core Truth: Goals Are Your Warden 03:04 - The Goal Prison Experience 04:53 - The Three Prison Walls Breakdown 07:56 - The Identity-First Freedom Framework 09:41 - Newsletter Call-to-Action 10:21 - The Deeper Cultural Context 12:26 - Whiskered Wisdom & Action Steps Key Strategies Shared The Three Prison Walls of Traditional Goal-Setting: Identity Mismatch - Goals that contradict your current self-image Outcome Obsession - Focusing on results you can't directly control All-or-Nothing Trap - Binary thinking that turns setbacks into crises The Identity-First Freedom Framework: Identity Archaeology - Ask "Who do I want to become?" instead of "What do I want to achieve?" Process Over Outcomes - Focus on daily actions aligned with desired identity Flexible Systems - Create multiple versions of routines (20-min, 45-min, 90-min options) Mindset Shifts: From goal-chasing to identity-building From external validation to internal alignment From doing more to being more From achieving happiness to designing a fulfilling life Resources Mentioned Unleashing Your Success DNA Newsletter - For aspiring entrepreneurs and 9-to-5 escapees https://YourSuccessDNA.com YourSuccessDNA.com - Main website for newsletter signup Previous episode on Identity Archaeology - Referenced for deeper dive https://www.yoursuccessdna.com/s5e35/ Action Steps to Take Immediate Action (This Week): Identity Audit: Write down 3 identities you want to embody in 2026 (not goals - identities) Example: "I am someone who creates value for others" Example: "I am someone who prioritizes my health" Example: "I am someone who builds meaningful relationships" Daily Identity Vote: For each identity, identify one small action you can take TODAY that aligns with that identity System Design: Create flexible versions of one important routine: 20-minute version (busy days) 45-minute version (normal days) 90-minute version (weekends/optimal days) Ongoing Practice: Ask daily: "What would the person I'm becoming do in this situation?" Focus on consistency over perfection Measure progress by identity alignment, not outcome achievement Key Quotes & Shareable Moments "Your goals are not your friend. They're your warden." "You didn't fail your goals. Your goals failed you." "The most successful people don't set goals—they design identities and let the results follow naturally." "Your identity is your destiny, not your goals." "Every action you take is a vote for the type of person you want to become." "You don't have to be perfect. You just have to be consistent with who you're becoming." Call-to-Action Ready to escape Goal Prison and build an identity-first approach to 2026? Subscribe to the Newsletter: Get "Unleashing Your Success DNA" at YourSuccessDNA.com Share This Episode: Forward to someone who dreams of ditching the grind but makes time for personal development Take Action: Don't just think about the Identity-First Framework—implement it today Remember: 2026 is happening whether you're intentional about it or not. Choose identity-based freedom over Goal Prison. Think Successfully & Take Action!

Today's guest is Tracy Brinkmann, the host of The Dark Horse Entrepreneur – AI Escape Plan and Your Success DNA. A former military man and father of four, Tracy's story is pure grit — from battling addiction, losing his infant daughter, enduring divorce and bankruptcy, to rebuilding his life from scratch. He rose to lead corporate marketing teams, built two top-ranked podcasts with over 300,000 monthly downloads, and now helps small businesses generate a month's worth of revenue in a single week through AI-powered automation. Tracy doesn't just teach strategy — he embodies resilience, and he's here to help your audience transform adversity into unstoppable momentum.Visit DarkHorseEntrepreneur.comYour Success DNA Podcast: https://www.yoursuccessdna.com/

The brutal self-audit that separates dreamers from doers (Warning: This will sting)

Content Warning: discussion of cults, addiction, and death of a child from 3:16 - 8:10.Do you struggle with sharing your personal story on your show? You know authentic storytelling is the key to deep audience engagement and podcast impact, but you fear oversharing or inadvertently triggering your listeners. How do you find the right storytelling balance—powerful vulnerability without causing harm? In this episode, we sit down with Tracy Brinkmann to discuss how he leverages his unique past for maximum connection. We explore critical storytelling techniques, the importance of trigger warnings, and how to ensure your podcast growth comes from sharing from a healed place. This week, episode 248 of Podcasting Unlocked is about authentic storytelling for deeper impact! Tracy Brinkmann is a father of four, a former military man, and the voice behind The Dark Horse Entrepreneur – AI Escape Plan and Your Success DNA, two shows drawing over 300,000 monthly downloads. His life reads like a redemption arc — addiction, the loss of his 18-month-old daughter, divorce, and bankruptcy — yet he rose from it all to lead corporate marketing teams and build a thriving digital brand. Today, Tracy helps parents and small business owners compress time and multiply income using AI, podcasting, and automation.In this episode of Podcasting Unlocked, Tracy Brinkmann shares the importance of sharing your stories the right way and actionable steps you can take right now to make a deeper impact on your audience. Tracy and I also chat about the following: Storytelling from a Healed Place: Always share your personal story from a resolved, healed place, not from the "wound." This ensures your vulnerability is a source of strength, not trauma.Prioritize Audience Protection: Use clear trigger warnings and time stamps in your show notes and episode descriptions to give listeners the power to protect themselves from potentially difficult content.The Authentic Storytelling Balance: Find the middle ground where your personal story is vulnerable enough to create a deep audience engagement without causing burnout or oversharing.Focus on Content Relevance: Every story shared must have a clear connection to your podcast audience's life and your core message, ensuring high content relevance for maximum podcast impact.Your story is your superpower, but it must be handled with care. This week, pick one impactful experience from your past, and instead of focusing on the pain, focus on the lessons from  a healed place.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH TRACY BRINKMANN:LinkedInInstagramPodcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1Proud member of the Feminist Podcasters Collective.

When your EQ becomes your exit strategy Episode Summary In this powerful episode, Ace Allan challenges everything you've been taught about emotional intelligence. Instead of using EQ to become a better corporate player, discover how your growing emotional awareness might be the key to recognizing when you've outgrown your current environment. Through the story of Doris (a marketing director who transformed her EQ into an exit strategy) and the practical EQ Escape Framework, you'll learn to read your workplace differently—not to adapt, but to evaluate whether it deserves your energy. Key Timestamps & Insights 00:00 Opening 00:38 Episode Overview 01:55 The Core Truth 03:55 The EQ Escape Framework Introduction 04:05 Level 1: Emotional Awareness 05:45 Level 2: Identity Misalignment Detection 07:25 Level 3: Future Self Emotional Mapping 10:00 The Great Emotional Awakening 11:46 Whiskered Wisdom Key Strategies Shared The EQ Escape Framework (Three Levels): Emotional Awareness Identity Misalignment Detection Future Self Emotional Mapping The Great Emotional Awakening Concept: Recognition that emotional intelligence has evolved beyond traditional workplace capacity Understanding the paradox of increased EQ leading to decreased corporate compatibility Resources Mentioned Unleash Your Success DNA Newsletter - YourSuccessDNA.com The EQ Escape Framework - Complete system for using emotional intelligence as exit strategy Energy Tracking System - Simple two-column method for identifying what serves vs. drains you Action Steps to Take Immediate Action (Next 7 Days): Become an Emotional Detective Keep simple notebook or phone note with two columns: "Energy Givers" and "Energy Drains" Track significant emotional shifts during workdays Note triggers without judgment or attempts to fix Collect data to create emotional roadmap Ongoing Actions: Apply the three-level EQ Escape Framework regularly Question whether you're adapting to or evaluating your environment Notice identity misalignment signals Practice future self emotional mapping exercises Call to Action Sections Newsletter Signup CTA (Timestamp: 08:50) Join the "Unleash Your Success DNA" newsletter for: Weekly mindset shifts and habit upgrades Doses of rebellion for aspiring entrepreneurs and 9-to-5 escapees Tactical insights that challenge conventional wisdom Tools to think sharper, act bolder, and live better Sign up at: https://YourSuccessDNA.com Episode Sharing CTA Forward this episode to someone who dreams of ditching the grind but still makes time for personal development. Action Implementation CTA Don't just listen—implement the seven-day emotional detective exercise immediately after this episode. Key Quotes "Your emotional intelligence isn't making you a better team player—it's making you a better escape artist." "Your discomfort isn't dysfunction—it's data." "The most emotionally intelligent thing you can do is honor what your emotions are telling you about where you belong." "Stop using your emotional awareness to become a better prisoner. Start using it to become a better escape artist." "You don't need fixing. You need remembering." Episode Tags #EmotionalIntelligence #CorporateEscape #EntrepreneurMindset #CareerTransition #WorkplaceFreedom #PersonalDevelopment #SelfAwareness #ProfessionalGrowth

Today's guest has lived life after losing a child for nearly thirty years, which means he brings decades of hard-won wisdom and the honesty of someone who still remembers the darkness well. Like most pareavors, Tracy Brinkmann never imagined he could climb out of that crushing place of grief. But his story is a powerful example of how one dad found meaning, purpose, and God again after the unthinkable happened. In our conversation, Tracy shares openly about the deep anger he carried toward God after his 18-month-old daughter, Krysta, died in his arms. We talk about what it looks like to move through that anger instead of living in it, the surprising ways his prayers and relationship with God were reshaped, and the conscious decision he made to rebuild a life that mattered again. This episode is a heartfelt look at the real journey of life after losing a child; a journey full of questions, rebuilding, unexpected grace, and the slow return of purpose. Tracy's honesty shows that even when faith feels shattered, God has a way of meeting us in the dark and gently leading us forward. Tracy Brinkmann is a father of four, a former military man, and the voice behind The Dark Horse Entrepreneur – AI Escape Plan and Your Success DNA, two shows drawing more than 300,000 monthly downloads. His life reads like a redemption story—addiction, the devastating loss of his daughter, divorce, bankruptcy—yet Tracy rose from it all to lead corporate marketing teams and build a thriving digital brand. Today, he helps parents and small business owners compress time and multiply income through AI, podcasting, and automation. His reactivation campaigns have produced a month's worth of revenue in under seven days. Tracy speaks with compassion, clarity, and conviction—living proof that no setback is final, and no dream is too late. (Note: The views and opinions of our guests outside of this podcast may not be in agreement with GPS Hope.)  Links Mentioned in this episode: Connect with Tracy Brinkmann: Website | Podcast Join the community who are making sure this podcast continues, giving hope to others the way you have received hope. Choose your level here on Patreon. Find out more and get your copy of Hope for the Future: An Advent Journey for Bereaved Parents here. Share with Laura and others a way you brightened your own day a bit by brightening someone else's here on the GPS Hope website under the show notes. (Or on the public or private GPS Hope page under the podcast episode.) Subscribe to the GPS Hope YouTube channel to join Laura during advent. Birthdays: We lovingly remember and celebrate the lives of: Elizabeth Pasqualone was born on November 14 and is forever 28. Melissa Sulikowski Hill was born on November 23 and is forever 38. Brendan Weidner was born on November 28 and is forever 14. Liam “Trip” Nugent was born on November 29 and is forever 21. Raelyne Ten Bruggencate was born on November 29 and is forever 1. Visit gpshope.org/birthdays to submit your child's name and date so we can honor them, too. The special song written for our children's birthdays I Remember Well can be heard here. Remember to Hold On Pain Eases; there is HOPE! www.gpshope.org To have Laura come and minister at your event, contact us at office@gpshope.org. Grieving Parents Sharing Hope (GPS Hope) is here to walk with parents through the darkness of child-loss, guiding them to a place of hope, light and purpose. It is a safe place for anyone who has lost a child from this earth. There is no shame or judgment in where you are in this journey, including if you are struggling in your relationship with God or your faith has been completely shattered.

Tracy delivers a contrarian take on the meditation craze in entrepreneurship, exposing how spiritual bypassing is keeping talented entrepreneurs broke while their competitors take action. This episode challenges the "meditation industrial complex" and provides the FOCUS framework for turning mindful awareness into strategic business success. Key Timestamps & Insights [00:00 - Opening [00:44 - Episode Overview [01:53 - The Core Problem [02:46 - Michelle's Story [04:45 - The FOCUS Framework [08:50 - The Bigger Picture [10:37 - Connection to Previous Content YourSuccessDNA.com EP031 [11:25 - Whiskered Wisdom Strategies Shared The FOCUS Framework for Strategic Thinking: Face Reality First - Know your actual business metrics Observe Patterns - Market intelligence over breath observation Create Conscious Action Plans - Specific, measurable actions Understand Your Mental State - Optimize business activities around peak states Strategic Silence - Use quiet time for processing and planning Strategic Meditation Technique: 10-minute focused thinking on specific business challenges Explore problems from multiple angles during meditation Use meditative focus to dive deeper into business reality Mind-Fullness Approach: Fill mind with strategic information vs. emptying it Pattern recognition for business intelligence Conscious awareness applied to market opportunities Resources Mentioned Unleash Your Success DNA Newsletter - YourSuccessDNA.com Previous Episode Reference - Embracing Impostor Syndrome - YourSuccessDNA.com EP031 Strategic Meditation Practice - 10-minute business problem focus technique Action Steps to Take Immediate Action (Post-Episode): Strategic Meditation Exercise: Set timer for 10 minutes Focus on one specific business challenge Don't empty your mind - fill it with strategic thinking Consider problem from different angles Think like competitors and ideal customers Weekly Implementation: Audit Your Information Diet - Replace mental junk food with business intelligence Practice Pattern Recognition - Observe market trends during quiet time Create Conscious Action Plans - Specific, measurable business goals Optimize Mental States - Structure important activities around peak performance times Mindset Shift: Use meditation to enhance decision-making, not avoid it Practice "mind-fullness" - strategic thinking with meditative focus Balance spiritual practice with strategic action Call to Action Primary CTA: Subscribe to the Unleash Your Success DNA newsletter at YourSuccessDNA.com for weekly mindset shifts, habit upgrades, and strategic insights that challenge conventional wisdom while providing tools to think sharper, act bolder, and live better. Secondary CTA: Implement the Strategic Meditation technique immediately after listening - use your next quiet time to think strategically about one business challenge rather than just observing your breath. Key Quotes "You can't meditate your way to a million dollars, but you can think your way there." "Meditation teaches you to observe your thoughts. Entrepreneurship teaches you to direct them." "The most successful people don't just practice mindfulness—they practice mind-fullness." "Your meditation cushion won't build your business, but a clear, focused, strategic thinking mind will."

Summary In this powerful episode, Tracy reveals why the most successful entrepreneurs aren't taking massive action—they're taking tiny, unstoppable actions. He breaks down the 2-minute rule and the MICRO framework that transforms overwhelming entrepreneurial tasks into micro-commitments your brain can't resist. Through the story of Marcus, a software engineer who built his SaaS business starting with just 2 minutes a day, you'll discover how to bridge the gap between knowing what to do and actually doing it, without relying on motivation or willpower. Key Timestamps & Insights 00:00 Opening 00:45 Episode Overview 02:00 The Core Problem 02:52 Marcus's Story 05:30 The MICRO Framework Minimize the Commitment (2 minutes or less) Identify the Gateway Action (smallest step that opens doors) Create the Trigger (specific time and place) Resist the Urge to Do More (stop at 2 minutes) Optimize Through Repetition (7 days straight) 09:25 Why Does This Matter? 11:55 Whiskered Wisdom & Action Step Strategies Shared The 2-Minute Rule: Break overwhelming tasks into 2-minute actions MICRO Framework: 5-step system for inevitable progress Gateway Actions: Identify the smallest step that opens doors to everything else Trigger Creation: Specific time and place commitments Momentum Management: Deliberately stopping to train brain craving vs. fear Resources Mentioned YourSuccessDNA.com (newsletter signup) Episode 031: "Embrace Your Inner Imposter" Examples of gateway actions for various entrepreneurial goals Action Steps to Take Immediate Action: Write down one entrepreneurial dream that's been in the back of your mind Identify Gateway: Write the smallest possible 2-minute action toward that dream Execute Now: Set a timer and do that action immediately after the episode Create System: Choose specific trigger (time/place) for daily 2-minute commitment 7-Day Challenge: Commit to same 2-minute action for 7 consecutive days Call to Action Subscribe to Unleash Your Success DNA newsletter at YourSuccessDNA.com Join those who are "done playing small" Get weekly mindset shifts, habit upgrades, and tactical insights Forward episode to someone who dreams of ditching the grind Key Quotes "You're not stuck because you don't know what to do. You're stuck because you're trying to do too much at once." "The most successful people aren't the ones taking massive action—they're the ones taking tiny action consistently." "You don't need to see the whole staircase to take the first step." "Your future self is counting on the choices you make in the next two minutes."

How one simple test separates AI strategies that work from time-stealing scams Episode Summary In this powerful episode, Ace Allan exposes the dark truth about AI side hustles designed by people without kids and reveals his game-changing Family-First AI Framework. Through the heartbreaking story of Sarah - a mom who almost quit her AI journey when her daughter asked "why do you love your laptop more than me?" - Ace demonstrates how parents can build sustainable AI income streams without sacrificing precious family moments. Learn the revolutionary Bedtime Story Test, the One-System Rule, and the 90-10 Automation Split that transformed Sarah from an overwhelmed parent entrepreneur to earning $3,200/month in just 10 hours per week. Key Timestamps & Insights 00:00 - The Family Time Paradox 00:45 - Welcome 01:15 - The Controversial Truth 02:30 - Sarah's Breaking Point Story 04:05 - The Family-First AI Framework: Three Pillars 07:30 - Tactical Applications 11:45 - Bigger Picture: Wealth Transformation 12:45 - Whiskered Wisdom: The Non-Negotiable Truth Key Strategies Shared The Bedtime Story Test The One-System Rule The 90-10 Automation Split Sacred Time Protection The 15-Minute Automation Rule Resources Mentioned AI Escape Plan Newsletter - Weekly roadmap for parents using family-friendly AI strategies. https://DarkHorseInsider.com Sarah's Success Story - $3,200/month working 10 hours/week case study Family-First AI Framework - Complete system for parent entrepreneurs Dark Horse Entrepreneur AI Escape Plan Podcast - Main show for parent entrepreneurs. https://DarkHorseEntrepreneur.com Action Steps to Take Immediate Action (Tonight): Read one bedtime story without rushing or thinking about your to-do list Be completely present during this time Ask yourself: "How can I build my AI business to protect more moments like this?" This Week: Write down your family's "sacred times" - moments you refuse to sacrifice for business Choose your ONE AI system to focus on for the next 90 days Audit your current AI activities against the Bedtime Story Test Next 30 Days: Map your current AI workflow and identify tasks taking more than 15 minutes Implement the 90-10 Automation Split in your chosen system Protect your sacred times by saying no to conflicting opportunities Call to Action Join the AI Escape Plan Newsletter - https://DarkHorseInsider.com - Your weekly roadmap to more money, more freedom, and more of what truly matters. Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect your family time while boosting your income. Remember: Your kids won't remember how many hours you worked, but they will remember whether you were there for the moments that mattered. Build your escape plan, but build it the right way. Think Successfully & Take Action! Tracy Brinkmann make money online | entrepreneur tips | ai entrepreneur

Episode Summary In this game-changing episode, Ace Allan flips the script on imposter syndrome, revealing why that nagging voice in your head isn't your enemy—it's your evolutionary advantage. Discover the counterintuitive truth about self-doubt and learn the tactical AWARE framework that transforms imposter syndrome from a paralyzing force into rocket fuel for authentic confidence and unstoppable growth. What On YouTube - https://youtu.be/nWLKWxiKnR8 Key Timestamps & Insights 00:00 - Opening 01:10 - Episode Overview: 02:15 - Core Truth Revealed 02:52 - Sarah vs. Mike Story 04:20 - The AWARE Framework: 07:30 - Bigger Paradigm Shift 09:00 - Whiskered Wisdom Key Strategies Shared The Intelligence Paradox: Imposter syndrome often indicates higher competence and self-awareness The AWARE Framework: Five-step system for transforming self-doubt into growth fuel Signal vs. Noise Assessment: How to separate valid feedback (20%) from emotional static (80%) Identity Evolution: Reframing yourself as someone who grows through challenges The Interview Technique: Asking your imposter voice what it's trying to protect or prepare you for Resources Mentioned Unleash Your Success DNA Newsletter: Weekly mindset shifts, habit upgrades, and rebellion for aspiring entrepreneurs YourSuccessDNA.com: Main website for newsletter signup and additional resources The AWARE Framework: Proprietary system for transforming imposter syndrome Shareable Quote "Imposter syndrome isn't proof that you're not ready. It's proof that you're growing. The people who never feel like imposters have stopped evolving." Action Steps to Take Interview Your Imposter Voice: Next time self-doubt kicks in, ask: "What are you trying to protect me from?" "What are you trying to prepare me for?" "What skill gap are you highlighting?" Write Down Two Actions: One specific action to address any valid concern One action to take despite invalid fear Identity Shift: Start saying "I'm someone who grows through challenges and uses self-awareness as fuel" Call to Action Join the Unleash Your Success DNA Newsletter at YourSuccessDNA.com for weekly tactical insights that challenge conventional wisdom and give you tools to think sharper, act bolder, and live better. No fluff, no fake motivation—just real strategies for real transformation. Share this episode with someone who dreams of ditching the grind but still makes time for personal development. Episode Tags #ImpostorSyndrome #EntrepreneurMindset #PersonalGrowth #ConfidenceBuilding #SelfDevelopment #YourSuccessDNA #AceAllan #MindsetShift

Episode Summary In this powerful episode, Tracy exposes the uncomfortable truth that most high-achievers who think they have a growth mindset are actually trapped by sophisticated fixed thinking patterns. Through the story of "Sarah," a successful marketing director, and his own framework for breaking free, Tracy reveals how people use "growth mindset" to optimize their prison instead of escaping it. This episode challenges everything you think you know about personal development and provides a clear roadmap for identifying and dismantling the invisible beliefs keeping you stuck in a life that doesn't fit. (you may also want to listen to The Dark Horse Entrepreneur Podcast https://DarkHorseEntrepreneur.com) Key Timestamps & Insights 00:00 - 00:35 - Opening: The Growth Mindset Trap 01:25 - 02:49 - Episode Overview: Three Key Revelations 02:50 - 03:06 - The Controversial Truth 03:25 - 05:16 - Sarah's Story: The Sophisticated Prison 05:16 - 05:36 - The Breakthrough Question 05:36 - 07:58 - The Four-Step Framework for Breaking Free 08:30 - 09:50 - Intelligent Elevation: The Bigger Picture 10:10 - 11:06 - Whiskered Wisdom & Action Step 11:06 - 12:05 - Final Challenge Key Strategies Shared The Identity Audit Technique - Examine the language you use to describe yourself professionally Should Detection Method - Track usage of "should" to identify hidden fixed beliefs Comfort Zone Inventory - Assess genuine surprises vs. skill improvements Future Self Dialogue - Use visualization to identify limiting beliefs The Prison vs. Keys Metaphor - Distinguish between optimizing current situation vs. creating new possibilities Resources Mentioned Unleashing Your Success DNA Newsletter - Weekly mindset shifts and rebellion doses for aspiring entrepreneurs YourSuccessDNA.com - Sign up location for newsletter Action Steps to Take Immediate Action (This Week): Choose one area of your life where you've been saying "I'm just not that type of person" and do something small that proves that belief wrong: If you say "I'm not creative" → Write something (anything) If you say "I'm not a risk-taker" → Take a small calculated risk If you say "I'm not entrepreneurial" → Sell something for $5 Ongoing Practice: Complete the four-step framework (Identity Audit, Should Detection, Comfort Zone Inventory, Future Self Conversation) Question every "that's just how it is" statement in your life Regularly ask: "Am I growing or just optimizing my current situation?" Action To Take: Sign up for the "Unleashing Your Success DNA" newsletter at YourSuccessDNA.com for weekly mindset shifts, habit upgrades, and doses of rebellion Forward this episode to someone who dreams of ditching the grind but still makes time for personal development Take the specific weekly action challenge and question one "I'm not that type of person" belief

Your brain wasn't built for this much noise. Every ping, scroll, and alert rewires your focus—stealing the clarity you need to build something meaningful. In this episode, Ace Allan tells The Monk and the Storm, a parable that reveals how to find peace in a world that never shuts up. You'll learn the truth about distraction, the neuroscience behind deep work, and a tactical five-step framework to reclaim your mind. This isn't another productivity pep talk—it's a blueprint for taking back control of your attention, your creativity, and your life.

Summary In this episode of The Dark Horse Entrepreneur: AI Escape Plan, host Tracy Brinkmann pulls back the curtain on three AI-powered side hustles parents can start tonight—no coding, no courses, no late nights. From content repurposing to AI data training, Tracy reveals real-life examples (including how one Texas mom made $8,000 in three weeks) and a proven process to turn AI into income without sacrificing family time. This episode breaks through the hype and delivers practical, family-friendly AI strategies for parents ready to break free from the 9-to-5 grind. ⏱ Key Points & Time Stamps 00:00 – The AI Side Hustle Promise 01:04 – Why Most People Fail at AI Side Hustles 02:38 – Three AI Side Hustles You Can Start Tonight 06:05 – Why This Matters Now 06:55 – Whiskered Wisdom: Pick One and Start Tonight 07:45 – Closing: AI Is Your Lever, Not Your Lottery Ticket

Summary: In this episode of "Your Success DNA," Tracy Brinkmann challenges the myth that more discipline is the key to success. Instead, he introduces the "Rebel Scientist" approach—treating your life as a lab and running small, curiosity-driven experiments to create lasting change. Tracy walks you through a step-by-step system for building micro habits, collecting feedback, and iterating your way to momentum—without guilt or burnout. Real-world examples, common pitfalls, and actionable steps make this episode a must-listen for anyone ready to upgrade their habits and results. Key Points & Timestamps: 00:00 Introduction: Why You Don't Need More Willpower 00:59 Why Discipline is Overrated 02:44 Picture Your Lab: The Experimentation Mindset 05:15 The Rebel Scientist System: Step-by-Step 10:50 Four Common Pitfalls and Quick Fixes 12:03 Real World Examples from Clients 13:57 Why This Matters: Identity Through Iteration 15:16 Whisker Wisdom: You're Not Lazy, You're Under-Instrumented 16:58 Closing: Build Momentum Through Curious Repetition Call to Action: Ready to upgrade your habits and results? Start your own experiment today: Write a 14-word hypothesis you can test this week. Build a micro habit that's minimum, mechanical, and measurable. Log your progress for 7 days. Want more support? Join the "Unleash Your Success DNA" newsletter for weekly mindset shifts, habit upgrades, and a dose of rebellion. Visit the podcast website or check the show notes for the signup link! Thank you for listening! If you found value in this episode, share it with a friend and leave a review. Your journey to success starts with one experiment—today. Also be sure to check out the DarkHorseEntrepreneur.com Podcast - for those looking to build their AI Escape plan via a profitable side hustle.

In this episode of Your Success DNA, Tracy invites you to time-travel — not through technology, but through identity. “Future-Self Anchoring” is the practice of aligning your daily choices with the person you're becoming, not the one you're escaping. Through vivid storytelling and a three-part framework — See It, Speak It, Sync It — you'll learn how to connect with the future version of yourself who's already confident, free, and focused. Discover why success isn't achieved through hustle but through alignment; why vision boards fade but identity sticks; and how to start making decisions from clarity instead of fear. By the end, you won't just imagine your future self — you'll start living as them.

What if using AI felt as automatic as brushing your teeth? In this short but power-packed episode, host Tracy Brinkmann introduces the concept of Reflexive AI — a revolutionary mindset shift where AI becomes second nature in your daily life. Instead of feeling like "one more tool to learn," Reflexive AI turns technology into instinct. Parents and entrepreneurs can finally stop fighting to find time for AI and start letting it work for them — automatically, naturally, and effortlessly. You'll discover the three reflexes that change everything: The Decision Reflex that ends blank-screen anxiety. The Time Reflex that collapses hours into minutes. The Pattern Reflex that weaves AI into everyday life. Reflexive AI isn't about adding tasks — it's about embedding freedom into your routines.

Summary In this final episode of the C.A.R. Framework series, Tracy Brinkmann completes the newsletter empire blueprint with the REACH system - your subscriber growth engine. After building your foundation (CREATE) and authority (AUTHORITY), this episode reveals how to attract 100+ subscribers daily using a 3-question survey strategy, implement cold-to-warm email sequences that feel like conversations, and set up engagement filters that keep your metrics clean and income growing. Tracy emphasizes that the best marketing doesn't feel like marketing - when you lead with curiosity instead of sales pitches, people actually want to engage. Click here to Listen EP 516 Create - https://DarkHorseSchooling.com/EP516 Click Here To Listen To EP 517 Authority - https://DarkHorseSchooling.com/EP517 Key Insights with Timestamps 00:00 The Newsletter Growth Problem 01:50] What is the REACH System? 04:24] The Three Question Survey Strategy [05:54] The Three Strategic Questions [07:18] 10-Minute Survey Setup Process [10:01] Cold to Warm Email Outreach [11:56] The Three Email Sequence [15:20] 15-Minute Daily Outreach Routine [17:19] Engagement Filter System [19:33] Deleting Non-Engaged Subscribers [21:04] Tracking Performance by Source [24:23] The Weekly Review Ritual [25:27] Whiskered Wisdom - The best marketing doesn't feel like marketing Strategies Shared 1. The 3-Question Survey Strategy 2. Cold-to-Warm Email Sequence 3. Engagement Filter System Resources Mentioned AI Tools for Survey Creation ChatGPT: Generate survey questions with prompts like "Create 3 survey questions for busy parents starting online businesses" Typeform AI: Create beautiful, mobile-friendly surveys that feel like conversations Email Validation and Outreach Tools Hunter.io: Verify email addresses and remove invalid ones ZeroBounce: Alternative email validation option LinkedIn Sales Navigator: Export targeted prospect lists ChatGPT: Craft email sequences with prompts for authentic, parent-focused outreach Automation and Tracking Tools Zapier AI: Set up automated workflows for tagging, list management, and re-engagement campaigns ChatGPT: Create tracking prompts like "Help me create a system to track subscriber sources and engagement rates" Action Steps to Take Create Your 3-Question Survey (10 minutes) Start Your Daily Outreach Routine (15 minutes daily) Implement Engagement Filters Establish Weekly Review Process (10 minutes weekly) Call to Action After hearing this complete C.A.R. system, what's the biggest challenge you're facing in getting started? Is it finding your voice, building that welcome sequence, or reaching out to people you don't know yet? Join the Dark Horse Insider AI Escape Plan Newsletter - Tracy's real-time laboratory where he tests every strategy he teaches. Get behind-the-scenes strategies, AI tools that actually work, and real results from parent entrepreneurs building their escape plans. You'll see the wins, failures, pivots, and breakthroughs as these systems work in the wild. Join thousands of parent entrepreneurs turning side hustles into main hustles: https://DarkHorseSchooling.com/Newsletter You've got the complete C.A.R. system - CREATE, AUTHORITY, and REACH. The only thing left is to put it in drive. Your newsletter empire starts with the first email you send.

Summary In this second episode of the C.A.R. Framework series, Tracy Brinkmann focuses on building your newsletter's AUTHORITY engine. After establishing your foundation with CREATE in EP 516, this episode reveals how to transform strangers into raving fans using a 4-part welcome sequence, create a 12-month content calendar with the "Seasonal Parent" approach, and implement a monetization ladder from affiliate marketing to comprehensive courses. Tracy emphasizes that authority isn't built overnight, but it is built one email at a time through consistency, authenticity, and genuine service. Key Insights with Timestamps 00:00 The Brutal Truth About Newsletters 03:24 The Heart of the Authority Engine 04:02 The 4-Part Welcome Sequence 09:09 The Seasonal Parent Approach 13:04 The Monetization Ladder 18:31 The Newsletter Native Approach 23:27 Whiskered Wisdom Strategies Shared 1. Trust-Building Welcome Sequence Lead with vulnerability in your origin story Share transformation lessons as immediately applicable insights Establish authority through simplicity, not complexity End with invitation, not obligation 2. Seasonal Parent Content Planning Align content with your audience's real-world rhythm Monthly themes: January (New Goals) through December (Holiday Hustle) Break monthly themes into 4 weekly topics Use AI to generate content ideas for each season 3. Progressive Monetization Strategy Start with affiliate marketing (easiest entry point) Progress through coaching, digital products, to full courses Focus on alignment between content and offers Use the "Newsletter Native" approach for natural integration Resources Mentioned AI Tools for Email Sequences ChatGPT: Create welcome sequences with specific prompts Copy.ai: Generate multiple email variations to choose from AI Tools for Content Planning ChatGPT: Generate monthly content ideas and weekly topics Notion AI: Organize content calendars and track ideas AI Tools for Monetization ChatGPT: Offer ideation with prompts like "What digital products could I create for busy parents?" Claude: Write sales copy that feels conversational rather than promotional Email Validation Tools Hunter.io: Verify email addresses and remove invalid ones ZeroBounce: Additional email validation option Action Steps to Take Build Your 4-Part Welcome Sequence (15 minutes) Map Out Your Content Calendar (10 minutes monthly) Choose Your First Monetization Level Call to Action Want to see these authority-building strategies in action? The Dark Horse Entrepreneur AI Escape Plan Newsletter is Tracy's testing ground where he implements every tactic he teaches. Join thousands of parent entrepreneurs getting AI-powered strategies delivered weekly—fresh insights for turning your side hustle into your main hustle, tested first then delivered to you. You'll get behind-the-scenes access to exact AI prompts, templates, and see firsthand how to structure emails, weave in offers naturally, and create content that feels personal at scale. Join the AI Escape Plan: https://DarkHorseSchooling.com/Newsletter Authority isn't built overnight, but it is built one email at a time. Every newsletter you send is another brick in the foundation of your expertise.

Summary In this episode, Tracy Brinkmann kicks off the 3-part C.A.R. Framework series (CREATE, AUTHORITY, REACH) designed to help busy parent entrepreneurs build profitable newsletters using AI tools. This first episode focuses on the CREATE foundation: identifying your target audience through the Parent Pain Point Method, clarifying your authentic voice using three Parent Entrepreneur Archetypes, and crafting compelling content with the Monday Morning Magic template. Tracy emphasizes that being a parent isn't a limitation—it's your competitive advantage in the newsletter world. Click Here To Watch On YouTube Key Insights with Timestamps [03:30] The Parent Pain Point Method [05:50] The Coffee Shop Test [07:45] The Three Parent Entrepreneur Archetypes The Motivator: Sees silver linings, turns challenges into productivity hacks The Mentor: Everyone comes to for advice, practical and experienced The Rebel: Questions everything, shows others there's another way [09:25] The 5-Minute Voice Finder Exercise [11:15] The Naptime Newsletter Format [12:30] Monday Morning Magic Template Problem → Story → Solution → Action [14:45] Whiskered Wisdom Your newsletter competes with inbox chaos, not the New York Times Make it personal, useful, and feel like a text from their most successful friend Use AI to amplify your voice, not replace it Strategies Shared 1. Parent Pain Point Method Identify problems you solve daily that other parents struggle with Use the Coffee Shop Test to brainstorm audience challenges Focus on specific problems where your expertise meets their desperation 2. Voice Identification System Determine which of the three archetypes you are (Motivator, Mentor, Rebel) Record yourself naturally explaining a parenting win Listen for your natural tone, humor, and storytelling style 3. Content Framework Development Implement the Naptime Newsletter format (weekly, 3-minute reads) Use the Monday Morning Magic template for consistent structure Leverage your daily parenting experiences as endless content material Resources Mentioned AI Tools for Audience Research ChatGPT: Generate audience research prompts and develop detailed personas Claude: Help with persona development and audience insights AI Tools for Voice Analysis ChatGPT: Analyze your writing and identify natural tone patterns Jasper: Help maintain consistency across all content AI Tools for Content Creation ChatGPT: Generate content calendars for months in advance Notion AI: Organize ideas and keep everything streamlined Action Steps to Take Complete the Coffee Shop Test (10 minutes) Write down what you'd overhear parents complaining about Identify 2-3 problems you've personally solved Record Your Voice Finder Exercise (5 minutes) Explain your biggest parenting win like you're telling your best friend Listen back to identify your natural voice and tone Choose Your Content Framework Decide on the Naptime Newsletter format Practice the Monday Morning Magic template with one piece of content Start This Week Don't overthink or perfect—just begin Pick your audience, find your voice, choose your framework Call to Action Ready to turn these strategies into your escape plan? Join the Dark Horse Insider Newsletter where Tracy tests every tactic he teaches and delivers AI-powered strategies directly to your inbox. Get fresh insights for transforming your side hustle into your main hustle, whether you're starting, restarting, or kickstarting your entrepreneurial dreams. Join fellow parent entrepreneurs building their escape plans: https://DarkHorseSchooling.com/newsletter Remember: Every newsletter empire started with a single subscriber—you. Your family's freedom is waiting on the other side of your first email.

Tracy Brinkmann reveals a game-changing AI business opportunity discovered through Chris Koerner's story of using ChatGPT's hidden video feature to diagnose home repairs. When Chris's HVAC system broke during a family vacation, he used ChatGPT's video chat capability to get expert-level diagnostic help, saving thousands in repair costs. This episode explores how 93% of people don't know this feature exists, creating a massive business opportunity for parent entrepreneurs who can turn this into an "AI Handyman Mentor" service. Tracy breaks down the target market, business model, and implementation strategy for capitalizing on this hidden AI capability. Key Insights & Timestamps The Discovery Story 00:25 Chris HVAC breakdown during family vacation and the innovative solution 02:30 How parent entrepreneurs constantly face home repair emergencies at the worst times The ChatGPT Video Feature Revelation 04:45 Step-by-step breakdown of Chris's FaceTime session with ChatGPT for HVAC diagnosis 06:00The sprinkler system success story and 30-second problem solving 07:35The shocking statistic: 93% of Americans don't know this video feature exists The Business Opportunity 08:05 "AI Handyman Mentor" app concept and why it's a massive opportunity 10:05 Target market analysis: busy parents, millennials, rural homeowners, single parents 12:05 Simple business models: $10-25/month or $200-300 lifetime access Parent Entrepreneur Advantages 13:35 Why parent entrepreneurs are perfectly positioned for this opportunity 16:05 How parenting skills translate to business advantages in this space 18:05 The skilled trades shortage creating perfect market timing Implementation Strategy 19:35 Start simple approach: landing page + manual $20 consultations 21:05 Learning from customers before building the full app Whiskered Wisdom 23:00 Key takeaway about paying attention to problems you're already solving 24:05 Action step: Keep a problem-solution note for one week Strategies Shared The Hidden Opportunity Framework Identify the Gap - Look for powerful technology that people don't know exists Validate the Need - Confirm there's a real problem this technology solves Create the Bridge - Build a simple interface between technology and users Start Manual - Begin with personal service before building automation The Parent Entrepreneur Advantage Strategy Live the Problem - Use your personal experience with the pain point Understand the Customer - You ARE the customer, so you know what features matter Leverage Time Constraints - Your limited time forces creative, efficient solutions Build for Your Schedule - Create solutions that work around family life The Market Entry Approach Start with Manual Service - Offer $20 consultations to learn the market Gather Intelligence - Use early customers to understand real needs Iterate Based on Feedback - Build features customers actually want Scale Gradually - Move from manual to automated as you understand the process Resources Mentioned ChatGPT Video Feature - The hidden capability most people don't know exists Chris Koerner - The entrepreneur who discovered this opportunity (@thekoerneroffice) Home Depot/Lowe's - Suggested locations for finding retired handyman mentors Lovable, Replit, Bolt - Platforms mentioned for building app wrappers AI Escape Plan Newsletter - Free resource for digital marketing strategies Action Steps to Take Immediate Actions Test the ChatGPT Video Feature - Try it yourself with a home repair question Start Your Problem Log - Keep a note on your phone for one week documenting every problem you solve Research Your Market - Identify if this opportunity exists in your area Implementation Steps Create a Simple Landing Page - Explain the AI handyman concept Offer Manual Consultations - Start with $20 sessions to help people use ChatGPT's video feature Learn from Early Customers - Gather feedback on what features would be most valuable Build Based on Real Needs - Use customer insights to guide product development Market Research Actions Visit Home Improvement Stores - Talk to retired employees about handyman needs Survey Your Network - Ask friends about their home repair challenges Test the Concept - Offer free sessions to validate the idea Call to Action Ready to discover more hidden AI opportunities like this one? Join the AI Escape Plan Newsletter where Ace shares the latest AI tools, strategies, and business opportunities that most entrepreneurs are missing. Sign up now at: https://DarkHorseSchooling.com/newsletter Get weekly insights on: Hidden AI features and capabilities Step-by-step implementation guides Real-world AI business opportunities Parent entrepreneur success strategies Tools and resources that actually work Don't let another million-dollar opportunity pass you by while 93% of people remain unaware. Join the newsletter and stay ahead of the curve. "That, my friends, is how Dark Horses find their winning opportunities - not by waiting for lightning to strike, but by paying attention to the sparks that are already flying around us every day." - Tracy Brinkmann

In this episode of the Daughter Podcast, Oscar welcomes guest Tracy Brinkmann, a longtime entrepreneur, military veteran, and dedicated father of four daughters. Tracy, who also hosts the Dark Horse Podcast, shares his experiences and insights on fatherhood, emphasizing the unique bond between fathers and daughters. The conversation delves into the challenges and responsibilities of being a father, including setting a positive example and teaching resilience. Tracy recounts his personal story, highlighting the impact of his daughters on his personal growth and reflecting on past hardships. The episode also explores the evolving portrayal of fathers in media and the importance of being a present and purposeful father. Listeners are encouraged to engage in meaningful rituals, set consistent standards, and involve their children in family missions to build strong, value-driven families.Dark Horse Schoolinghttps://www.darkhorseentrepreneur.com/Dark Horse InstagramDaughteredpodcast.comOscar on InstagramFew Will Hunt. 10% OFF use GIRLDAD00:00 Introduction to the Daughter Podcast00:23 Meet Tracy Brinkman: Entrepreneur and Father00:58 Fatherhood Insights and Challenges02:17 The Role of a Father to a Daughter06:33 Personal Stories of Fatherhood07:15 Overcoming Personal Struggles12:13 The Impact of Family and Relationships16:22 Navigating Difficult Relationships21:30 The Importance of Open Communication23:32 A Father's Influence and Legacy30:10 Handling Conflicts and Personal Responsibility31:20 The Evolution of Fatherhood in Media34:40 Impact of Media on Perception of Masculinity37:48 The Role of Fathers in Modern Families48:16 Strategies for Effective Fatherhood56:48 Final Thoughts and Closing RemarksSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Exclusive One-on-One Strategy Sessions with Tracy Brinkmann - No Sales, Just Pure Guidance for Your Entrepreneurial AI Journey Summary Tracy Brinkmann announces an unprecedented opportunity for Dark Horse Entrepreneur listeners: personal 20-minute "Escape Plan Calls" with zero sales pitch. Limited to only 50 entrepreneurs, these free strategy sessions provide personalized guidance for escaping the 9-to-5 grind or enhancing current revenue streams. Tracy explains why community matters in entrepreneurship, how personalized mentorship accelerates success, and shares his vision for building the Dark Horse Insider Escape Plan Community based on real listener needs rather than assumptions. https://DarkHorseSchooling.com/EscapeCall Key Insights The Power of Personalized Guidance Generic business advice creates generic results The fastest way to accelerate success is getting guidance from someone who's walked your path One 20-minute conversation with the right person can provide more clarity than months of research The Community Building Philosophy Real transformation comes from personalized application of information to unique circumstances Building community requires understanding actual needs, not assumed needs Limitation can be a strategic advantage when providing genuine value The Entrepreneurial Isolation Problem Most entrepreneurs make expensive mistakes that could be avoided with one conversation Taking advice from people who haven't achieved what you're trying to achieve is counterproductive Success accelerates when you stop crowdsourcing advice from unqualified sources Key Timestamps 00:00 - Opening hook and introduction to the unprecedented offer 01:05 - The pattern Tracy noticed in listener emails and the need for personalized guidance 02:15 - Why community matters and Tracy's personal experience with isolation 03:45 - Details of the 20-minute Escape Plan Call offer and what makes it different 05:30 - Why Tracy is offering his time for free and the community building vision 07:05 - The Dark Horse Insider Escape Plan Community vision and listener input request 08:30 - Call to action and urgency around the 50-spot limitation Strategies Shared The Personalized Guidance Framework Identify the Right Mentor - Find someone who's actually built what you're trying to build Focus on Specific Situations - Move beyond generic advice to situation-specific guidance Prioritize Quality Over Quantity - Better to help fewer people exceptionally well than many people poorly Community Building Strategy Listen Before Creating - Understand actual needs through direct conversations Build Based on Real Feedback - Create content and resources based on genuine challenges Maintain Personal Connection - Keep the human element even as you scale The Anti-Scaling Approach Embrace Limitations - Use constraints to provide better service Quality Over Reach - Focus on transformation rather than audience size Direct Feedback Loop - Use personal interactions to inform broader content strategy Action Steps to Take Immediate Actions Schedule Your Escape Plan Call - Visit https://DarkHorseSchooling.com/EscapeCall if you want personalized guidance Identify Your Specific Challenge - Get clear on your biggest obstacle before any strategy session Stop Taking Generic Advice - Evaluate your current advice sources and their qualifications Ongoing Implementation Find Qualified Mentors - Seek guidance from people who've achieved what you want to achieve Get Specific About Your Situation - Move beyond generic business planning to situation-specific strategy Join the Community Conversation - Engage with the Dark Horse community to share challenges and insights Call to Action Primary CTA: Schedule your free 20-minute Escape Plan Call at https://DarkHorseSchooling.com/EscapeCall (Limited to 50 people) Secondary CTA: Share your input on what you'd want in the Dark Horse Insider Escape Plan Community https://DarkHorseSchooling.com/Escape "Let's build something amazing together. Let's create the community that actually serves your needs and helps you achieve your escape plan. Until next time, think successfully and take action." - Tracy Brinkmann

In this episode, Tracy Brinkmann reveals a hidden goldmine opportunity that exists at virtually every local business - unused customer email lists worth thousands in potential revenue. He shares his personal discovery story from a local gymnastics academy and walks parent entrepreneurs through a complete 4-step system for identifying these opportunities, using AI tools to create professional email campaigns, and building a recurring revenue business that fits perfectly into busy parent schedules. This isn't theory - it's a proven strategy that can generate $1,000+ monthly income working just 15-minute windows between family obligations. Key Insights The Hidden Goldmine Reality 99% of local businesses collect customer emails but never use them for marketing Existing customers are 14x more likely to buy than new prospects Most businesses spend money on ads to attract strangers while ignoring their loyal customer base Every contact form, online booking system, and customer account creates valuable email assets The AI Advantage for Parents AI tools like ChatGPT can create professional email campaigns in 8 minutes vs. 8 hours manually Perfect for parent entrepreneurs who only have 15-minute windows between chaos No copywriting skills required - AI handles the psychology and persuasion Campaigns can be created during school pickup, while kids are at practice, or during naptime The Recurring Revenue Opportunity Businesses happily pay $1,000+ monthly for campaigns that generate $3,000-$5,000 in revenue Scalable model: 5 clients = $5,000/month, 10 clients = $10,000/month Time investment: 10 minutes per client per month once systems are established Happy clients refer other businesses, creating compound growth Key Timestamps (Estimated) [00:00 - 02:00] Opening Hook - The school pickup goldmine discovery [02:00 - 03:30] Welcome & Podcast Intro [03:30 - 08:30] Discovery Story - Elite Gymnastics Academy revelation [08:30 - 14:30] Step 1: The Goldmine Detection Method [14:30 - 22:30] Step 2: The AI Campaign Creation System [22:30 - 27:30] Step 3: The Gentle Approach Method [27:30 - 31:30] Step 4: The Recurring Revenue Reality [31:30 - 33:30] Whiskered Wisdom - Your action step [33:30 - 35:30] Call to Action - Dark Horse Insider Escape Plan [35:30 - 36:30] Closing - Your next 30 days Strategies Shared The 5-Minute Goldmine Detection Method Look for contact forms, online booking systems, and customer accounts Verify active customer base through Google reviews and social media engagement Check business longevity (3+ years indicates established customer database) Research during parent downtime: school pickup, waiting at practice, lunch breaks The AI Campaign Creation Process Input business information and website URL Let AI analyze services, pricing, and brand voice Generate complete 7-email campaigns in minutes Use free tools like ChatGPT with proven prompts and frameworks The Helper Mindset Approach Position as problem-solver, not salesperson Use script: "I noticed you have customers but aren't staying in touch with them..." Focus on business owner's pain: missed revenue and expensive advertising Offer test campaigns to prove value before asking for payment The Recurring Revenue Model Start with one-time test campaigns to prove concept Transition to monthly retainer agreements ($1,000+ per client) Scale through referrals from satisfied clients Build systems for 10-minute monthly campaign creation Resources Mentioned AI Tools ChatGPT - Primary tool for email campaign creation Free AI copywriting prompts - Available in Dark Horse Insider community Advanced AI training - Included in Escape Plan membership Business Research Tools Google Reviews - Verify active customer base Business websites - Identify goldmine indicators Social media platforms - Check customer engagement levels Implementation Resources Dark Horse Insider Escape Plan Community - Complete implementation system Done-for-you email templates - Proven campaign frameworks Business outreach scripts - Conversation starters and objection handlers Weekly group coaching calls - Live support and feedback Action Steps to Take This Week's Mission Identify 3 local businesses that fit the goldmine profile Research their websites for contact forms, booking systems, and customer accounts Verify customer activity through reviews and social media engagement Create your prospect list with business details and goldmine indicators Research Criteria Checklist ✅ Business collects customer emails (contact forms, booking systems) ✅ Evidence of repeat customers (reviews mentioning loyalty, return visits) ✅ Minimal current email marketing (only transactional emails) ✅ Service-based business with regular customer interaction Don't Do This Week ❌ Don't approach businesses yet - focus only on research ❌ Don't overthink the process - simple observation is enough ❌ Don't try to analyze every business - just find your first 3 prospects Call to Action Join the Dark Horse Insider Escape Plan Community Investment: Just $7 to get started Website: DarkHorseSchooling.com/escape What You Get Step-by-step implementation guides - Complete roadmap from research to revenue Done-for-you email templates - Proven campaigns for any local business type Business outreach scripts - Exact words to use in initial conversations Weekly group coaching calls - Premium-level support and feedback AI tools and training - Advanced techniques beyond basic ChatGPT Parent entrepreneur community - Connect with like-minded business builders Why Join Now First-mover advantage in your local market Businesses won't wait forever to discover this opportunity Complete system removes guesswork and accelerates results Community support bridges the gap between knowing and doing Remember: Knowledge without action is just entertainment. Take that first step this week and identify your three goldmine prospects. Your family's financial future could depend on the action you take today. Until next time, think successfully and take action!

Summary In this game-changing episode, Tracy Brinkmann breaks down the 5 most profitable online business models specifically designed for time-constrained parents who refuse to choose between family time and financial freedom. Discover how AI is revolutionizing each model, making them more accessible than ever for busy parents. Learn the brutal truth about what works, what doesn't, and most importantly - the hybrid approach that's creating 6-figure parent entrepreneurs by strategically combining multiple income streams. Whether you're sitting at your kitchen table at 8 PM wondering how to escape the corporate grind, or you're ready to turn your parenting skills into profit, this episode provides the roadmap you've been searching for. Key Insights • The Business Model Trap: 90% of parents fail online not because they lack skills, but because they choose the wrong business model for their specific situation and constraints • AI as the Great Equalizer: Artificial intelligence tools are leveling the playing field, allowing parents to compete with full teams while working in 15-minute increments • The Hybrid Advantage: Successful parent entrepreneurs don't rely on one income stream - they strategically build multiple models that support and amplify each other • Time vs. Strategy: You don't need more hours in the day; you need smarter strategies that work WITH your parenting reality, not against it • The Compound Effect: Each business model becomes more powerful when combined with others, creating a recession-proof income ecosystem Key Moments 00:00 The Parent Entrepreneur's Challenge 01:45 5 Business Models For Parents 03:15 Business Model #1: Freelancing 07:33 Business Model #2: Drop Shipping 12:14 Business Model #3: Affiliate Marketing 19:12 Business Model #4: Online Course Creation 27:36 Business Model #5: Membership Sites 34:44 Whiskered Wisdom: The Secret Approach 40:52 Call to Action & Close Strategies Shared Freelancing Strategy Immediate Cash Flow Method: Use existing skills to generate income within 30 days AI Proposal System: Leverage ChatGPT for compelling client communications Flexible Scheduling Framework: Work during nap times and after bedtime Drop Shipping Strategy Zero Inventory Approach: Start e-commerce without upfront product costs AI Product Research: Use tools to identify winning products faster Automation Setup: Implement chatbots and automated fulfillment Affiliate Marketing Strategy Trust-First Approach: Only promote products you genuinely use and love AI Content Multiplication: Create reviews and comparisons efficiently Email Automation: Set up nurture sequences that sell while you sleep Course Creation Strategy Expertise Packaging: Turn existing knowledge into structured learning AI Course Development: Use AI for outlines, editing, and student support Market Validation: Test demand before full course creation Membership Site Strategy Community-Centric Model: Build recurring revenue through ongoing value AI Content Engine: Maintain consistent posting with AI assistance Multiple Monetization: Layer courses, coaching, and affiliates The Hybrid Blueprint Start with freelancing for immediate cash flow Package expertise into online courses Build membership site housing courses + community Add affiliate marketing for additional revenue Scale everything with AI automation Resources Mentioned AI Tools for Business ChatGPT (OpenAI.com) - Content creation, proposals, customer communication Canva AI - Graphic design and visual content creation Grammarly - Writing enhancement and editing Business Platforms Jungle Scout - Product research for drop shipping Helium 10 - Amazon and e-commerce analytics Success Examples Referenced Pat Flynn (Smart Passive Income) - Niche-focused business building Amy Porterfield - Online course creation expertise John Lee Dumas (Entrepreneurs on Fire) - Daily podcast format success Action Steps to Take Immediate Action (This Week) Pick ONE AI tool and spend 15 minutes exploring how it could solve your biggest constraint as a parent entrepreneur: Option 1: ChatGPT Create free account at OpenAI.com Ask it to brainstorm 10 business ideas based on your skills Practice having detailed conversations about implementation Option 2: Canva AI Use AI features to create social media graphics or marketing materials Compare time spent vs. traditional design methods Option 3: Grammarly Polish an important email or social media post Notice the improvement in clarity and engagement Strategic Action (This Month) Choose Your Starting Model: Based on your current situation, pick ONE business model to focus on first Document Your Process: As you work, note what could become course content or membership value Plan Your Hybrid Expansion: Map out how you'll add the second model in 3-6 months Measurement Challenge Time how long tasks normally take you vs. how long they take with AI assistance. This will be your first taste of what's possible with strategic AI implementation. Call to Action Ready to stop choosing between family time and financial freedom? Join the AI Escape Plan for just $7 - our membership site where busy parents are using AI to build these exact business models. What You Get: Step-by-step guides for each business model AI tool tutorials and automation strategies Community of parents escaping the 9-to-5 grind Exact blueprints and AI prompts that are working now 7-day money-back guarantee

Discover the strategic shift that's transforming busy parents into profitable AI-powered entrepreneurs - plus the exact tools you need to start your escape plan today Summary In this pivotal episode, Tracy Brinkmann announces a major strategic shift for the Dark Horse Entrepreneur podcast. After recognizing that trying to serve everyone means serving no one well, Tracy reveals the new focused mission: helping parent entrepreneurs use AI tools to escape their 9-to-5 jobs. Learn why scattered focus kills entrepreneurial dreams, discover the science behind successful niching, and get your first actionable step into the AI revolution that's specifically designed for time-starved parents. This episode includes real client stories, the psychology behind why parents have a competitive advantage with AI, and practical tools you can implement immediately. Key Insights 00:00 - The Helping Everyone Paradox: Trying to help everyone actually helps no one 01:25 - The Jennifer Case Study: Real story of a mom who consumed 3 years of business education but made $0 06:35 - Tracy's Personal Journey: How trying to serve all entrepreneurs led to generic content and confused audience 08:00 - The Wake-Up Call: Wife's honest feedback that sparked the realization about lack of clear positioning 10:10 - The Niche-Down Science: Research showing specialists are trusted over generalists 16:25 - The AI Revolution for Parents: How AI tools are democratizing entrepreneurship and why NOW is the perfect time 26:40 - Parent Competitive Advantages: Why parenting skills are exactly what AI rewards in the new economy 24:45 - The Big Announcement: Official pivot to serving parent entrepreneurs using AI to escape 9-to-5 jobs 29:30 - What This Means: Impact for current listeners, new audience, and content direction moving forward 34:27 - Whiskered Wisdom: 15-minute AI challenge with specific tool recommendations 38:20 - Call to Action: How to join the focused journey Strategies Shared The Focus Audit Framework: Write down every business strategy you're pursuing, then circle only ONE to focus on for 90 days AI-First Approach: Use artificial intelligence to handle time-consuming tasks while focusing on strategy and direction Parent Skill Translation: Leverage existing parenting skills (project management, crisis handling, multitasking) for business success Early Adopter Advantage: Embrace AI tools now while most people are intimidated or unaware Niche-Down Strategy: Go narrow and deep rather than broad and shallow to become the obvious choice in your market Time Constraint Leverage: Work within limitations rather than trying to find more time - constraints force efficiency Resources Mentioned ChatGPT (OpenAI.com) - AI tool for brainstorming business ideas and content creation Canva AI Features - AI-powered graphic design for social media and marketing materials Grammarly - AI writing assistant for polishing content and emails The Dark Horse Insider Newsletter (DarkHorseInsider.com) - Weekly AI tools and strategies for parent entrepreneurs Pat Flynn (Smart Passive Income) - Example of successful niche-down strategy Amy Porterfield - Example of focusing on online course creation John Lee Dumas (Entrepreneurs on Fire) - Example of daily interview format success Action Step to Take Your 15-Minute AI Challenge: Pick ONE AI tool (ChatGPT, Canva AI, or Grammarly) and spend exactly 15 minutes this week exploring how it could solve your biggest time constraint as a parent entrepreneur. Don't just explore - actually use it to solve a real problem you have right now. Time how long the task takes with AI versus doing it manually, and write down that time difference. This gives you your first taste of what's possible when you leverage these tools strategically. Call to Action Join The Dark Horse Insider Newsletter at DarkHorseInsider.com for weekly AI tools, strategies, and the free AI toolkit for parent entrepreneurs Share this episode with other parent entrepreneurs who are stuck in the 9-to-5 grind and need to hear this message Email Tracy at tracy@darkhorseschooling.com with your biggest challenge as a parent entrepreneur and which AI tool you're going to explore Leave a 5-star review on Apple Podcasts, Spotify, or your preferred platform to help reach more parents who need this content Subscribe and mark your calendar for next week's episode: "The Parent Entrepreneur's AI Toolkit" - featuring the five essential AI tools that can replace an entire marketing team Connect With Us Website: DarkHorseSchooling.com Newsletter: DarkHorseInsider.com Podcast: Search "Dark Horse Entrepreneur" on any podcast platform

On this episode, Jacob, CB, and Scott welcome Tracy Brinkmann from the Dark Horse Entrepreneur podcast to discuss games that feature players running some kind of business. Before that we discuss the week's news from the video game industry and the games they've been playing.Invite to Fuze social media platformOn This Episode(17:33) News(51:45) New Games(55:05) Shovel Knight Dig (Xbox)(59:29) Haneda Girl (Steam Deck)(1:04:10) Copycat (PS5)(1:08:14) Moorhuhn Kart 4 (Switch)(1:11:43) Roadcraft (PC)(1:19:27) Trident's Tale (Switch)(1:23:56) Etheria Restart (PC)(1:28:45) “From the Outside In” Topic: Running Businesses in Games***Time stamps may not be accurate due to ad placement***Grab the episode now on Apple Podcasts, Spotify, iHeartRadio, Google Play Music and more. If you love this episode and want other gaming content you can't get anywhere else, please support us on Patreon! Also, don't forget to check out our Discord Server and our web site, where you can read all of our written content.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Discover the Urgent, Unique, and Ultra-specific Traits That Separate True Entrepreneurs From Business Owners Episode Summary In this deep-dive episode, Tracy Brinkmann goes beyond the surface-level definition of entrepreneurship to explore what truly makes an entrepreneur tick. Drawing from personal experience and years of working with successful business owners, Tracy reveals the mindset, motivations, and methods that separate true entrepreneurs from mere business owners. Whether you're considering your first side hustle or looking to recapture your entrepreneurial spirit, this episode provides actionable insights into developing your entrepreneurial edge and embracing your Dark Horse advantage. Key Insights Entrepreneurship is more about mindset than business ownership True entrepreneurs are driven by more than just financial gain The entrepreneurial DNA includes specific traits that can be developed Being a "Dark Horse" can actually be an advantage in entrepreneurship The entrepreneurial journey transforms not just your business, but who you are Key Timestamps 00:00 Introduction and personal entrepreneurial journey 01:00 Redefining entrepreneurship beyond business ownership 04:00 The entrepreneurial core traits 04:54 Misconceptions about entrepreneurship 07:43 Entrepreneur vs. Business Owner Mindset 09:20 Evolution Of Entrepreneurship 12:57 Entrepreneurial DNA Core Traits 22:36 What Drives Entrepreneurs 32:25 Are You Built For Entrepreneurship 38:23 Common Entrepreneurial Origin Stories 42:02 Developing Entrepreneurial Traits And Mindset 47:23 Practical Exercises To Build Entrepreneurial Capabilities 52:24 Dark Horse Advantage 53:28 Whiskered Wisdom & Recap 59:31 Final Encouragement Strategies Shared Problem-Solving Orientation Development Practice the "One Problem, Ten Solutions" exercise Train yourself to see problems as opportunities Regularly brainstorm improvements for existing products/services Entrepreneurial Mindset Shifts Shift from consumer to creator Adopt owner thinking even as an employee Move from perfectionism to iteration Transform "I can't because..." to "How can I?" Entrepreneurial Skill Building Create artificial constraints to build resourcefulness Practice the "Value Proposition Challenge" Engage in "Opportunity Spotting" exercises Start with "Micro-Entrepreneurship" projects Dark Horse Advantage Leveraging Use underdog status to develop unique strengths See opportunities others miss by taking unconventional paths Turn limitations into creative advantages Use being underestimated as a strategic advantage Resources Mentioned Books: "The Lean Startup" by Eric Ries "The E-Myth Revisited" by Michael Gerber Podcasts: "How I Built This" "Masters of Scale" Learning Platforms: Udemy Coursera Skillshare Dark Horse Entrepreneur Resources: The Dark Horse Insider Newsletter https://DarkHorseInsider.com ProPodLaunch Course Dark Horse Course Creator Action Steps to Take Identify one area where your entrepreneurial journey is challenging you to grow Commit to intentionally leaning into that growth this week Practice the "One Problem, Ten Solutions" exercise with a current challenge Begin a daily habit of "Opportunity Spotting" in your everyday life Connect with other entrepreneurs through communities or mastermind groups Call to Action Sign up for the Dark Horse Insider Newsletter at DarkHorseInsider.com to receive weekly digital marketing strategies and entrepreneurial insights specifically designed for busy parent entrepreneurs.

Summary In this power-packed episode, Tracy Brinkmann reveals the VIP Club strategy—a proven method for generating thousands of dollars in just days without requiring new skills. Learn how one entrepreneur made $100,000 in less than a week using this approach, and how you can adapt it for any business, online or offline. Perfect for busy parent entrepreneurs needing a quick cash injection, this episode delivers a step-by-step breakdown of creating exclusive memberships with premium perks that customers eagerly pay for. Key Insights Create scarcity by limiting membership to drive demand Package existing services and perks at premium pricing Leverage the strategy for both immediate cash and recurring revenue Apply this method across various business types, from online marketing to restaurants Use the strategy to help other businesses and earn additional income Key Timestamps 00:00 - Introduction to the quick cash injection strategy 01:09 - Overview of the VIP Club concept 02:22 - Real-life success story: How Vinny made $100,000 in one week 03:38 - Applying the strategy to different business types 05:23 - Marketing your VIP Club effectively 06:41 - Creating a highly desirable package 08:55 - Implementation tips and considerations 10:48 - Connection to previous episode on SMS marketing Strategies Shared The VIP Club Framework: Create an exclusive membership with premium perks and benefits at a premium price point. Scarcity Principle: Limit the number of available memberships to drive urgency and demand. Value Packaging: Bundle existing services, products, and exclusive experiences into a high-value offering. Restaurant Application: Create VIP memberships offering free meals, private dinners, and custom dishes named after members. Marketing Approaches: Leverage existing social media following Partner with local charities Create affiliate relationships with complementary businesses Offer early-bird discounts Affiliate Strategy: Turn early adopters into affiliates who earn commissions for referrals. Recurring Implementation: Use the strategy periodically to generate cash injections when needed. Resources Mentioned Previous episode (EP 417) on building SMS lists through birthday captures Dark Horse Insider newsletter https://DarkHorseInsider.com Action Steps to Take Identify your most valuable services, products, or experiences Create a premium package with exclusive perks Set a limited number of available memberships Determine your pricing strategy (consider early-bird discounts) Plan your marketing approach (social media, affiliates, local partnerships) Launch with urgency and track results Consider teaching this strategy to other businesses for additional income Call to Action Ready to turn those small pockets of time into profitable momentum? Head over to https://DarkHorseInsider.com and join our free newsletter. Because Dark Horses don't just run the race—we change how the race is won. The VIP Club strategy is a powerful approach for generating quick cash in your business. By creating exclusive, limited-membership programs with premium perks, you can tap into customers' desire for special treatment and experiences. Whether you need funds for an investment, emergency, or opportunity, this strategy can help you generate significant revenue in a short time frame.

Summary In this episode of the Dark Horse Entrepreneur podcast, Tracy Brinkmann dives deep into the power of email marketing for busy parent entrepreneurs. Discover the five essential steps to create successful email campaigns that engage subscribers and drive conversions. From building your list to staying compliant with regulations, this comprehensive guide provides actionable strategies to help you achieve the impressive 38:1 ROI that email marketing offers. Perfect for digital marketing beginners looking to maximize results in minimal time between soccer practice and bedtime stories. Key Insights Email marketing delivers an impressive 38:1 return on investment when done correctly Building a strong email list is the foundation of successful email marketing Personalization and segmentation dramatically improve engagement rates A/B testing is crucial for optimizing your email campaigns Compliance with email regulations protects your brand reputation Key Timestamps [00:00:00] Introduction to email marketing [00:01:24] Overview of the 5 essential steps for successful email campaigns [00:02:38] Step 1: Building and growing your email list [00:06:06] Step 2: Developing a strong email marketing strategy [00:11:22] Step 3: Creating engaging and valuable content [00:15:19] Step 4: Testing and optimizing your campaigns [00:19:25] Step 5: Ensuring compliance with email regulations [00:21:33] Conclusion and series recap [00:24:05] Final thoughts and call to action Strategies Shared 1. Building Your Email List Create prominent opt-in forms on your website Offer valuable lead magnets (ebooks, webinars, discounts) Leverage social media to promote your email list Implement referral programs to encourage sharing Consider paid advertising to accelerate list growth 2. Developing Your Email Strategy Define clear goals for your email campaigns Create a content strategy aligned with your objectives Segment your list based on demographics, behavior, and interests Personalize emails using subscriber information Implement automation for triggered emails (welcome series, abandoned carts) 3. Creating Engaging Content Craft attention-grabbing subject lines Use clear, concise language that aligns with your brand voice Structure emails with paragraphs, bullet points, and subheadings Include valuable content that educates, entertains, or solves problems Implement one clear call-to-action per email 4. Testing and Optimizing Conduct A/B testing on subject lines, CTAs, and images Monitor key metrics (open rates, click-through rates, conversions) Optimize for mobile viewing Refine personalization and segmentation strategies Make data-driven decisions about content, timing, and frequency 5. Ensuring Compliance Understand key regulations (CAN-SPAM Act, GDPR, CASL, CCPA) Always obtain consent before sending emails Provide transparency about how you'll use subscriber information Include an unsubscribe link in every email Maintain accurate records of subscriber consent Resources Mentioned Dark Horse Insider newsletter at DarkHorseInsider.com Previous episodes on digital marketing (Episodes 407-413) Email marketing platforms (mentioned indirectly) Email compliance regulations: CAN-SPAM Act (US) GDPR (Europe) CASL (Canada) CCPA (California) Action Steps to Take Audit your current email marketing strategy against the 5 steps outlined Create or improve your lead magnet to attract more subscribers Segment your existing email list based on behavior or demographics Set up an A/B test for your next email campaign Ensure your emails are compliant with relevant regulations Implement an abandoned cart email series if you sell products online Connect With Us Website: DarkHorseSchooling.com Email Newsletter: DarkHorseInsider.com Social Media: Follow Tracy Brinkmann on all major platforms CTA Ready to transform your email marketing strategy? Join the Dark Horse Insider newsletter for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. Visit DarkHorseInsider.com today and turn those small pockets of time into profitable momentum. Because Dark Horses don't just run the race—we change how the race is won.

In this paradigm-shifting episode, discover why entrepreneurs with strong personal brands earn 412% more than those without - and why waiting for perfection is killing your profit potential. Tracy Brinkmann reveals how parent entrepreneurs can leverage their authentic experiences to build profitable personal brands without sacrificing family time. KEY TIMESTAMPS:   [00:00:00] - Opening Hook: 412% Income Disparity Statistic [00:00:17] - Introduction to Personal Branding Myths [00:00:27] - Welcome and Episode Setup [00:05:38] - First Personal Brand Myth: Perfection [00:08:24] - The Fame Game Fallacy [00:13:47] - Personal Branding Beyond Self-Promotion [00:23:15] - Legacy Content Strategy Implementation [00:29:45] - Parent-Friendly Approach [00:34:37] - Whiskered Wisdom: 15-Minute Content Sprint [00:41:15] - Call to Action: Dark Horse Insider Newsletter   KEY INSIGHTS:  Why authenticity outperforms perfection in personal branding  How local influence generates more profit than global recognition  The power of turning family moments into brand assets  Why serving others builds your brand faster than self-promotion FRAMEWORKS SHARED: The Legacy Content Strategy Content Multiplication System Time-Block Technique Power Pockets Approach Brand Boundary Blueprint Family Guidelines Content Containers Intentional Sharing Framework 15-Minute Content Sprint 2-minute setup 10-minute creation 3-minute sharing PRACTICAL STRATEGIES: Content Multiplication System  Turn one piece of content into multiple assets  Leverage existing family moments  Create systematic sharing schedules Parent-Friendly Approach  Integration over separation  Family involvement opportunities  Daily content capture system Implementation Timeline  Weeks 1-2: Habit building  Weeks 3-4: Engagement growth  Weeks 5-6: Opportunity generation RESOURCES MENTIONED: Legacy Content Strategy Template Brand Boundary Blueprint Personal Brand Profit Calculator 15-Minute Content Sprint Guide QUOTABLE MOMENTS:  "Perfect personal brands don't inspire people. Real ones do."  "Your kids aren't a distraction from your personal brand - they're the most authentic part of it."  "Stop trying to be interesting and start being interested." ACTION STEPS: Implement the 15-Minute Content Sprint Create your Brand Boundary Blueprint Start documenting daily wins and lessons Begin building your Content Multiplication System CALL TO ACTION:  Ready to build a personal brand that generates income while creating legacy? Join the Dark Horse Insider Newsletter for weekly strategies on authentic brand building. Get Tracy's complete "Personal Brand Blueprint" - the exact framework for building a profitable personal brand while managing family life. Sign up at: https://DarkHorseSchooling.com/Newsletter CONNECT WITH US:  Website: https://DarkHorseSchooling.com Podcast: The Dark Horse Entrepreneur YouTube: https://www.youtube.com/@DarkHorseEntrepreneur/videos

Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram speaks with Tracy Brinkmann, a business and success coach who shares his incredible journey of overcoming adversity. Tracy discusses his struggles with addiction, the loss of his daughter, and how he turned to personal development to rebuild his life. He emphasizes the importance of mindset and time allocation in achieving success and encourages listeners to embrace their challenges as opportunities for growth. In this conversation, Tracy Brinkmann and Brett Ingram discuss various strategies for maximizing productivity and success as entrepreneurs. They emphasize the importance of utilizing downtime effectively, prioritizing tasks, and embracing discomfort for long-term gains. The discussion also covers the significance of delayed gratification, targeted content marketing, and leveraging algorithms for business growth. Ultimately, they highlight the necessity of authenticity and self-awareness in achieving success. Visit https://DarkHorseSchooling.com/blueprint to get the Side Hustlers Blueprint Private Audio Series -the exclusive private podcast audio series designed to help you turn your passions into a profitable venture. Chapters 00:00 Overcoming Adversity: Tracy's Journey 12:35 The Power of Personal Development 20:05 Mindset: The Key to Success 26:03 Time Management: Allocating Your Time Wisely 29:00 Maximizing Downtime for Productivity 30:57 Prioritization and Time Management 32:56 The Uncomfortable Path to Success 33:52 The Power of Delayed Gratification 34:52 The Strategy of Free Content 38:46 Narrowing Your Audience for Greater Impact 42:00 Building Momentum Through Small Steps 42:57 Effective Marketing Strategies for Entrepreneurs 49:03 Leveraging Algorithms for Business Growth 55:11 The Importance of Authenticity in Business #overcomeadversity #resilience #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices

In this eye-opening episode, Tracy Brinkmann reveals the true costs of postponing your entrepreneurial dreams. Perfect for busy parents juggling family responsibilities while harboring business ambitions, this episode breaks down four critical hidden costs of waiting to start your side hustle. Learn practical, family-friendly strategies to break free from the waiting cycle, including the innovative P.A.C.E. Method and the transformative 'Non-Negotiable Fifteen' approach. Discover how to turn limited time into maximum impact while building a legacy your children can learn from. Features real success stories from parent entrepreneurs and actionable steps you can implement today. https://DarkHorseSchooling.com/Newsletter

In this enlightening episode of Healthy Waves, Avik Chakraborty dives deep into the connections between physical health, emotional resilience, and thriving relationships with two incredible guests. Mark Hicks, an author and relationship expert, shares insights from his upcoming book on how love is a skill that can be learned and nurtured. Tracy Brinkmann, a business coach and podcast host, recounts his journey from personal loss to entrepreneurial success, emphasizing the vital role of mindset and physical health in overcoming life's challenges. Together, they explore how holistic health and intentional love can transform lives.   About the Guests: Mark Hicks: An author, counselor, and relationship specialist, Mark is passionate about teaching that love is a learnable skill set. He draws from personal and professional experiences to help others build healthier, lasting relationships. Tracy Brinkmann: Host of the Dark Horse Entrepreneur podcast and a success coach, Tracy has turned personal tragedies into stepping stones for success. His powerful story of resilience and growth inspires entrepreneurs to embrace mindset and physical health as keys to thriving. Key Takeaways: Holistic Health is Key: Physical, emotional, mental, and spiritual well-being are interconnected. Improving one aspect uplifts the others. Love is a Learned Skill: Mark highlights the five components of love, including the often-overlooked importance of grief in healing and building connections. Movement Transforms Mindset: Tracy emphasizes the transformative power of physical activity in boosting mental and emotional resilience. Small Steps Lead to Big Changes: Simple actions, like a daily walk or improving sleep, can significantly impact mental clarity and emotional strength. From Darkness to Light: Both guests demonstrate that life's hardest challenges can become the foundation for a brighter, more fulfilling future. Don't miss this episode to gain practical tools for strengthening your relationships, improving your health, and building resilience in all areas of life.   Want to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatch, DM Me Here: https://www.podmatch.com/hostdetailpreview/avik  Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind Stay Tuned And Follow Us! YouTube - https://www.youtube.com/@healthymind-healthylife Instagram - https://www.instagram.com/podhealth.club/  Threads - https://www.threads.net/@podhealth.club Facebook - https://www.facebook.com/podcast.healthymind LinkedIn - https://www.linkedin.com/in/newandnew/ #podmatch #healthymind #healthymindbyavik #wellness

Are you ready to unlock a game-changing strategy often overlooked in today's fast-paced market? Join host Tracy Brinkmann in this episode of The Dark Horse Entrepreneur Podcast as we delve into the transformative power of incremental change. Learn how adopting small, deliberate steps can lead to monumental improvements in both your business and personal life. Featuring compelling case studies and actionable strategies, this episode offers unique insights into creating systems for continuous improvement. Plus, don't miss our exclusive invitation to join the Dark Horse Marketing Newsletter for more valuable tips to elevate your side hustle to main hustle dreams. Tune in now and start your journey towards sustainable success!  https://DarkHorseSchooling.com/newsletter

In Episode 482 of The Dark Horse Entrepreneur, host Tracy Brinkmann shares the secrets to leveraging content marketing for amplifying your core offer. Learn about different content types, from blog posts to podcasts, and discover steps to build a cohesive content strategy that resonates with your audience. Explore essential tips for content creation, scheduling, and tracking performance metrics, ensuring your content marketing efforts effectively drive conversions. Tune in to gain invaluable insights and start amplifying your core offer with compelling content today!

In Episode 481 of The Dark Horse Entrepreneur, Tracy Brinkmann reveals the crucial psychological principles behind effective pricing strategies. Dive deep into concepts like Anchoring, Price Sensitivity, and Perceived Value, and discover how to apply these principles to make your core offer irresistibly attractive. With practical tips for setting and testing prices, and refining strategies based on real feedback, this episode equips you with the tools to boost your sales and ensure customer satisfaction. Listen in and start transforming your approach to pricing today!

In Episode 480 of The Dark Horse Entrepreneur, host Tracy Brinkmann explores the power of effective customer journey mapping. Understand the five critical stages—Awareness, Consideration, Purchase, Retention, Advocacy—and learn key techniques to optimize each touchpoint. With actionable tips and essential tools, this episode guides you to create a seamless customer experience, transforming visitors into loyal advocates. Don't miss out on discovering strategies that can skyrocket your customer retention and satisfaction!

In Episode 479 of The Dark Horse Entrepreneur, Tracy Brinkmann delves into the transformative strategy of building a value ladder to boost your business growth. Learn how to align upsells and downsells with your core offer, follow real-world examples, and get actionable steps for creating a strategic value ladder that maximizes your customer lifetime value. Tune in to discover how to enhance every step of your customer's journey today!

In this urgent and actionable episode of 'The Dark Horse Entrepreneur Podcast,' host Tracy Brinkmann unveils the unique 'Top 100 Strategy' by Russel Brunson – a powerful method that's helping entrepreneurs earn millions. Learn how to craft your ideal customer avatar, connect with key influencers, and transition from an outsider to a trusted authority within your target market. This episode provides ultra-specific steps and practical tips to help you build trust and authority, ensuring you stand out in a crowded marketplace. Tune in now and start transforming your business today! https://DarkHorseSchooling.com/blueprint

In this episode of the Dark Horse Entrepreneur Podcast, host Tracy Brinkmann breaks down the power of simplicity and authenticity through the lens of Doja Cat's stunningly simple yet impactful look at the 2024 Met Gala. Learn how going against the grain and embracing your true self can cut through the noise and make a lasting impression. We discuss the Novelty Factor, questioning the status quo, and why sometimes the easiest path can also be the most effective. Plus, get a sneak peek into our exclusive 'Side Hustlers Blueprint' and a teaser for next week's episode on the top 100 million-dollar strategy. Don't miss out on these actionable insights that can help you stand out and succeed. Listen now and start your journey towards a more authentic and impactful entrepreneurial path. https://DarkHorseSchooling.com/BluePrint

Struggling with content creation burnout? In this episode of The Dark Horse Entrepreneur Podcast, host Tracy Brinkmann reveals five proven strategies to keep your content fresh, engaging, and impactful. Discover how to overcome creative blocks, streamline your workflow with tools like Asana, master content repurposing, and leverage AI tools such as ChatGPT. Plus, learn how to infuse your content with purpose and intention, ensuring it resonates with your audience. Don't miss these actionable tips designed to help you balance entrepreneurship with family life and turn your side hustle dreams into reality. Subscribe and listen now to transform your content creation process and achieve your entrepreneurial goals. https://DarkHorseSchooling.com/blueprint

In this power-packed episode of The Dark Horse Entrepreneur Podcast, host Tracy Brinkmann reveals 10 unmissable steps that aspiring entrepreneurs must take before diving into their business ventures. Learn how to align your why with your strengths, conduct market research to uncover profitable opportunities, and create a solid business plan to guide your journey. Discover the importance of building a strong support network, mastering your mindset, and testing the waters with side projects before fully launching. This episode is your ultimate guide to unleashing your entrepreneurial potential and achieving unstoppable success!  

In this compelling episode of the Dark Horse Entrepreneur, host Tracy Brinkmann takes you on a journey through the innovative world of quizzes for lead generation with the guidance of marketing maven Tai Goodwin. Dive deep into the unique approach that transformed Tai's business landscape and how it can revolutionize yours. Uncover the secrets to personalizing marketing strategies, embracing resilience, and the critical decision-making that defines true entrepreneurship. Whether you're a seasoned entrepreneur or just starting your side hustle, this episode is packed with ultra-specific insights and useful strategies to propel your business forward. Don't miss the chance to learn from Tai's journey and apply these game-changing tactics to your own entrepreneurial endeavors. Plus, get exclusive access to the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323 – your guide to sidestepping pitfalls and confidently stepping into success. Tune in now and transform your business approach with the power of quizzes and resilient entrepreneurship.

https://DarkHorseSchooling.com/21days In this pivotal episode of the Dark Horse Entrepreneur, Tracy Brinkmann tackles the urgent and dynamic shifts reshaping social media marketing in 2024. Dive deep into the evolving digital landscape where traditional customer service paradigms are upended, content creators reign supreme, and social platforms become the primary discovery channels. Discover why short-form video content is capturing hearts and minds, and learn the art of tailoring your message for each unique social platform. This episode not only highlights the urgency of adapting to these changes but also offers unique, ultra-specific insights and useful strategies for entrepreneurs looking to harness the full potential of social media marketing. Whether you're refining your digital strategy or building a side hustle, this episode is your guide to thriving in the fast-paced world of social media. Join Tracy and embark on a transformative journey to authenticity, engagement, and digital marketing success. Don't miss out on this essential guide to staying ahead in the digital game – tune in now and take the first step towards a profitable side hustle with our exclusive email course, '21 Days to a Profitable Side Hustle'.

In this insightful episode of the podcast, join Tracy Brinkmann as we explore the essential art of connecting with others. Discover the urgent need to understand personal narratives and how our self-serving actions influence daily interactions. Learn unique and ultra-specific strategies to step into others' stories, creating a shared narrative that fosters genuine connection and empathy. This episode not only delves into the psychological reasons behind our perception as the heroes of our own stories but also offers practical advice on how to apply this understanding in real-life conversations. Whether you're an entrepreneur, a business professional, or anyone looking to enrich your communication skills, this episode provides useful tips and quotable insights that will transform the way you interact with those around you. Don't miss out on this opportunity to enhance your conversational skills and build more meaningful relationships. Tune in, share, and apply these transformative strategies in your daily life.  

https://DarkHorseEntrepreneur.com Unmasking Reality: The Power of Healthy Skepticism in Today's World   In today's fast-paced, information-saturated society, it's more crucial than ever to cultivate a mindset of healthy skepticism. Tracy Brinkmann, your guide and mentor on the podcast, invites you on a transformative journey to explore the profound impact of questioning the world around us and seeking deeper understanding.   Navigating the Overcommunication Era: Why We Take Things at Face Value   We live in an era of overcommunication, where television, social media, and movies constantly bombard us with information. This constant stream of data can lead us to take things at face value, accepting information without question. Tracy delves into the human tendency to believe what we see and hear, highlighting the potential dangers and limitations of this inclination. He encourages listeners to fire up their curiosity and seek out the full story, emphasizing the importance of critical thinking in personal development and success.   The Journey to Deeper Understanding: Benefits of Seeing the Full Picture   Tracy shares his own experiences and the surprising, positive outcomes that can arise from considering the entire picture. He provides real-life examples of situations where looking beyond the surface provided greater understanding and benefits. The episode also touches on the importance of recognizing the masks people wear and the value of diving deeper to understand their core. This segment is a testament to the empowerment that comes from embracing a mindset of healthy skepticism.   The Human Tendency: Overcoming Our Default Beliefs   We all have a natural inclination to believe what we see and hear, a default setting that has been hardwired into our brains. Tracy challenges listeners to overcome these default beliefs, encouraging a shift in mindset towards curiosity and critical thinking.   Real-Life Transformations: Stories of Success Through Skepticism   Through inspiring stories and personal anecdotes, Tracy illustrates how adopting a healthy skepticism has led to success and transformation in his own life and career. He shares tales of individuals who have overcome adversity and achieved their goals by questioning the status quo and seeking a deeper understanding of their situations.   From Surface to Core: Strategies for Deeper Connections   The episode provides practical advice and strategies for applying healthy skepticism in daily life, emphasizing the importance of building deeper connections and understanding. Tracy offers tips on how to navigate through the noise of overcommunication and uncover the true stories that lie beneath the surface.   In conclusion, "Unmasking Reality: The Power of Healthy Skepticism in Today's World" is a must-listen episode for anyone looking to enhance their personal development, build deeper connections, and achieve success on their terms. Tracy Brinkmann, with his engaging storytelling and insightful advice, guides listeners on a journey to unlock the power of healthy skepticism and transform their perception of the world. Don't miss out on this transformative experience – tune in, challenge your assumptions, and start seeing the world in a whole new light.