Podcast appearances and mentions of ethan song

Welcome to 'The Great Pursuit,' hosted by Ethan Song, where we delve into the world of entrepreneurship. In this episode, Ethan chats with Andy, the founder of Vessi, a fast growing footwear brand known for its waterproof, comfortable shoes. They discuss the journey of starting a sneaker brand, the importance of timing and product-market fit, and how Vessi managed to reach over $100 million in sales within seven years without external funding. Andy shares insights into transitioning from D2C to omnichannel, the complexities of entering new market segments, and the future of the athletic footwear industry. Tune in for an engaging conversation filled with entrepreneurial wisdom, market trends, and the story behind a burgeoning footwear empire.00:31 Meet Andy: The Footwear Entrepreneur01:13 The Journey to Starting Vests02:17 Designing Footwear: From Sketch to Sample04:20 The Success of Vessi: Timing and Innovation07:45 Market Position and Brand Evolution16:12 Future of Athletic Footwear17:48 The Challenge of Diversification in Sports Brands19:17 Nike's Recent Performance and Future Prospects21:46 The Impact of Lifestyle Trends on Athletic Brands25:30 Advice for Growing Brands32:06 The Role of the CEO in Brand Success34:10 Exciting Developments for 2025Subscribe to never miss an episode: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegreatpursuit.substack.com

Exciting News: The Pop-Up Report is Now The CrestAfter an incredible year on air, we are thrilled to announce that The Pop-Up Report is becoming The Crest Podcast. So, what's changing? We're sharpening our focus from general founder stories to a deep dive into the complex journey of achieving product-market fit. This is one of the toughest challenges in business, often requiring a blend of intuition, timing, and unwavering determination.At The Crest, we'll dig into the specific insights and strategies of today's top entrepreneurs and leaders to help you navigate this critical phase. Expect to hear from a wider range of guests, including product designers, entrepreneurs, investors, and CEOs.What's staying the same? Ethan Song will continue to host, maintaining our commitment to quality and transparency. Our mission remains to deliver actionable insights that you can apply directly to your business.With that, we invite you to enjoy The Crest with Ethan Song. We'd love to hear your thoughts!E46 The Crest: A product first approach with Left on Friday founders Laura Low Ah Kee and Shannon SavageLaura Low Ah Kee and Shannon Savage, co-founders of Left on Friday, recount their inspiring journey from being Lululemon employees to pioneers of a premium swimwear brand. Recognizing the influence of leadership and empowerment, Laura and Shannon explain their brand's vision, expanding on how an active lifestyle led them to recognize a market gap for high-quality swimwear. This inspired them to prioritize fabric innovation and fit. The conversation tackles their product development process, marketing strategies, and brand positioning in a competitive market, emphasizing product quality and customer experience as their guiding principles. Shannon and Laura reflect on their challenges and rewards, offering insights into building brands, maintaining vision, and creating products that empower.Left on Friday website https://leftonfriday.com/Left on Friday Instagram https://www.instagram.com/leftonfridayLeft on Friday Facebook https://www.facebook.com/leftonfriday/Show Notes:05:42 The Lululemon Journey: From Start-Up to Success10:17 Birth of Left on Friday13:55 The Making of LOF Swimwear16:59 Spreading the Word about LOF21:30 Athlete Partnerships and Expanding the BrandAdditional Episodes You Might Enjoy:How Slowtide Turned Towels Cool and Built a Multi-Million Dollar Business in the ProcessHow Product Seeding Helped Scent Lab Garner Millions in Earned MediaHow Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessThe Crest is a podcast that dives into the art and science of finding product market fit. Through in-depth conversations with founders, entrepreneurs and investors, we uncover actionable insights to help you go from 0 to 1.Subscribe to The Crest on Substack, YouTube, Spotify, and Apple Podcasts. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecrestpodcast.substack.com

Camille Benmergui, Director of Marketplace at Reitman's Canada Limited, unravels the dynamic world of e-commerce marketplaces. Drawing from her journey leading both fashion brands and third-party marketplaces, Camille offers rich insights on third-party marketplaces, their business models, and advantages they bring to brands. This conversation expands on the concept of online marketplaces, uncovering strategies for success and exploring the potential of niche marketplaces, alongside industry giants.- - - - - - - - - - - - Links DiscussedReitman's Canada Limitedhttps://www.reitmans.com/en/marketplaceAltitude Sports https://www.altitude-sports.com/Amazonhttps://www.amazon.com/Marketplace/s?k=MarketplaceWalmarthttps://marketplace.walmart.com/Best Buyhttps://www.bestbuy.ca/en-ca/about/what-is-marketplace/blt0abb2e20522802f2The Bayhttps://www.thebay.com/content/marketplaceFarfetchhttps://www.farfetch.com/Etsyhttps://www.etsy.com/eBayhttps://www.ebay.com/Wayfairhttps://sell.wayfair.com/- - - - - - - - - - - - Show Notes:01:14 Understanding Third-Party Marketplaces04:04 Different Types of Online Marketplaces and Their Dynamics05:59 The Benefits of Selling on Marketplaces08:44 Setting Up for Success in Marketplaces19:09 Key Success Factors for Brands in Marketplaces23:35 Choosing the Right Marketplace for Your Brand26:13 Predictions for the Future of Marketplaces- - - - - - - - - - - - Past guests on the Pop Up Report include Lanny Smith (Actively Black), Drew Green (Indochino), Ryan Babenzien (Jolie Skin Co). Stay tuned for new episodes from upcoming guests including Jaime Schmidt (Schmidt's Naturals), Griffin Spolansky (Mezcla) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Slowtide Turned Towels Cool and Built a Multi-Million Dollar Business in the ProcessHow Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessHow to Launch Your Own Beauty Brand with Blanka- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more.Thanks for reading The Pop Up Report by Ethan Song! Subscribe for free to receive new posts and support my work. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song is joined by e-commerce agency founder Phil Tabah of Field Office to discuss all things Shopify. Hear from Phil's experience building and scaling more than 40 Shopify stores for world class brands like Atari and Togethxr. Learn more about the Shopify ecosystem, the role of creative partners and different metrics to consider when setting up your store. This episode also delves into content marketing.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedField OfficeShopifyPangaiaOutdoor VoicesPatagonia- - - - - - - - - - - - Show Notes:05:14 Start with the brand09:40 Custom themes vs prebuilt themes13:09 Understanding Shopify Plus18:00 Avoid these Shopify mistakes20:00 The importance of product pages22:22 Key Shopify metrics28:00 The costs of running a Shopify store- - - - - - - - - - - - Past guests on the Pop Up Report include Lanny Smith (Actively Black), Drew Green (Indochino), Ryan Babenzien (Jolie Skin Co). Stay tuned for new episodes from upcoming guests including Jaime Schmidt (Schmidt's Naturals), Griffin Spolansky (Mezcla) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Slowtide Turned Towels Cool and Built a Multi-Million Dollar Business in the ProcessHow Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessHow to Launch Your Own Beauty Brand with Blanka- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song is joined by serial entrepreneur Mike Gettis of Kilne and Endy Mattress to discuss the importance of profitability in a crowded market. Mike shares insights from his journey building and selling Endy Mattress amidst the backdrop of competition from larger players with venture backing. Learn how to stand out from the pack through an unrelenting focus on profitability and product market fit. This episode also delves into digital marketing and mergers and acquisitions.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedEndyClayton Christensen (The Innovator's Dilemma)Peter Thiel (Zero to One)Kilne- - - - - - - - - - - - Show Notes:03:45 The rise of multichannel06:30 Disruption through pricing13:00 Profitable customer acquisition17:30 How to bootstrap21:50 How to sell a business26:55 Winning in a competitive market33:30 Shifting marketing economics- - - - - - - - - - - - Past guests on the Pop Up Report include Lanny Smith (Actively Black), Drew Green (Indochino), Ryan Babenzien (Jolie Skin Co). Stay tuned for new episodes from upcoming guests including Jaime Schmidt (Schmidt's Naturals), Griffin Spolansky (Mezcla) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Slowtide Turned Towels Cool and Built a Multi-Million Dollar Business in the ProcessHow Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessHow to Launch Your Own Beauty Brand with Blanka- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song is joined by Caitlin Barrett (Wild Geese Studios) and Julie MacDonell (Haloo) to discuss the importance of brand names and the role of trademark protection. Caitlin and Julie share insights gleaned from decades in brand naming and trademark law respectively. Learn how to identify the perfect name and the risks and rewards of proper trademark protection. This episode also delves into machine learning and generative AI as creative tools.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links Discussed:HalooWild Geese StudiosNaming for EveryoneAmazon IP Accelerator- - - - - - - - - - - - Show Notes:04:55 What makes a good brand name07:46 The role of trademarks10:44 The naming process15:00 New products and trademark extensions18:30 Responding to a cease and desist21:30 What URL should brands use26:00 Protecting your brand globally31:30 The impact of AI on branding- - - - - - - - - - - - Past guests on the Pop Up Report include Lanny Smith (Actively Black), Drew Green (Indochino), Ryan Babenzien (Jolie Skin Co). Stay tuned for new episodes from upcoming guests including Jaime Schmidt (Schmidt's Naturals), Griffin Spolansky (Mezcla) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Slowtide Turned Towels Cool and Built a Multi-Million Dollar Business in the ProcessHow Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessHow to Launch Your Own Beauty Brand with Blanka- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Manica Blain of Top Knot Ventures discuss the fundraising process and the investor founder relationship. Manica shares lessons learned advising entrepreneurs over the past two decades in investment banking, private equity and venture capital.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Show Notes:07:23 Top reasons to raise money11:05 Sources of capital13:25 The fundraising process17:02 Valuing your business22:55 Founder traits investors look for27:02 Investor traits founders should look for35:56 Debt financing40:36 Bootstrapping42:46 Post-fundraising- - - - - - - - - - - -Past guests on the Pop Up Report include Lanny Smith (Actively Black), Drew Green (Indochino), Ryan Babenzien (Jolie Skin Co). Stay tuned for new episodes from upcoming guests including Jaime Schmidt (Schmidt's Naturals), Griffin Spolansky (Mezcla) and many more.- - - - - - - - - - - -Additional Episodes You Might Enjoy:How Personalization Helped Indochino Grow to $1B+ in Cumulative RevenueAcquiring and Growing Multi-Million Dollar Consumer BrandsWhy You Shouldn't Take VC Money, Even When You Can- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more.  This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Elliot Begoun of TIG Brands discuss the role of community in brand building. Elliot shares his experience establishing a community of entrepreneurs through the TIG Brands ecosystem. Learn how community can be leveraged as a competitive advantage – from tighter feedback loops with customers to lower acquisition costs through word of mouth marketing. This episode also delves into retail marketing and fundraising.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedTIG BrandsStanford D-SchoolWomen on Boards ProjectJedi CollaborativeJono BaconHirschberg InstituteRegenerative Business- - - - - - - - - - - - Show Notes:01:45 The problem with CPG incubators5:17 The importance of advisors and diversity7:41 Why the tech VC model doesn't work for CPG10:33 The most important rule in running a business12:03 The role of community in brand building13:15 The three types of communities16:43 No, there is no one playbook to success20:00 The role of passion and value21:51 How to identify the right strategy for you27:00 Why product feedback matters30:53 Founder friendly fundraising models- - - - - - - - - - - - Past guests on the Pop Up Report include Margaret Coons (Nuts for Cheese), Sabeena Ladha (Deux), Ryan Babenzien (Jolie Skin Co.). Stay tuned for new episodes from upcoming guests including Fred Campbell (Hooké), Tim and Nick West (Bandit Running), Randy Hetrick (TRX) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:RIND Snacks Journey to 12,000 Doors in Less than 5 YearsHow Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessScaling Blume to $10m through Omnichannel and Community Building- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Margaret Coons of Nuts for Cheese discuss building a brand as a first time founder. Margaret shares her experience bootstrapping Nuts for Cheese from a local farmers market vendor to a disruptive CPG brand available in thousands of stores across North America. This episode also delves into manufacturing and wholesale distribution.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedVeg FestBurt's BeesFarm BoySpins Data- - - - - - - - - - - - Show Notes:07:42 Getting started with distribution10:35 Tackling vertical integration12:00 When to raise capital13:00 Bootstrap with grants15:25 In house manufacturing18:25 Building brand awareness23:00 Competing with incumbents25:37 Building a great team- - - - - - - - - - - - Past guests on the Pop Up Report include Lanny Smith (Actively Black), Drew Green (Indochino), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Fred Campbell (Hooké), Nick West (Bandit Running), Randy Hetrick (TRX) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Active Brands Like Lululemon, On Running and AG1 10X Outperform the MarketHow Personalization Helped Indochino Grow to $1B+ in Cumulative RevenueBurrow: Customer Obsession as a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Dario Phillips of Slowtide discuss building a brand through collaborations. Dario shares how his experience in action sports marketing helped propel his niche towel brand into a category leader. Gain insights from Dario as he shares the opportunities and challenges of marketing a niche business. This episode also delves into wholesale distribution and retail marketing.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedQuicksilverHufStanceHerschelTakashi MurakamiStussy CollabNew Balance Collab- - - - - - - - - - - - Show Notes:2:15 Intro to the action sports industry6:35 Product seeding in action sports12:00 Leveraging experience15:00 Marketing collaborations19:00 Pitching collaborations23:30 Working with wholesalers25:45 Playing with the big retailers28:10 Balancing DTC and wholesale- - - - - - - - - - - - Past guests on the Pop Up Report include Lanny Smith (Actively Black), Drew Green (Indochino), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Fred Campbell (Hooké), Nick West (Bandit Running), Randy Hetrick (TRX) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Active Brands Like Lululemon, On Running and AG1 10X Outperform the MarketHow Personalization Helped Indochino Grow to $1B+ in Cumulative RevenueBurrow: Customer Obsession as a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Scent Lab founder Ariana Silvestro discuss the importance of product seeding in brand marketing. Ariana shares her journey from retail beauty to health tech startups that eventually led her to found a personalized wellness brand. Discover how Ariana leverages seeding to drive organic growth and personalization to drive retention. This episode also delves into healthcare and retail marketing.- - - - - - - - - - - - Links Discussed:CityMDScent LabsBest of Beauty 2023: Fragrance- - - - - - - - - - - - Show Notes:04:21 Full Commitment to Scent Lab08:42 Commitment, hustle and growth14:12 The role of personalization in beauty17:25 Innovative In-Store Experiences19:54 Product seeding, press and earned media23:37 Driving retention through personalization27:01 Building a team30:35 Rapid fire questions- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Dario Phillips (SlowTide), Fred Campbell (Hooké) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessHow Marlow Tapped TikTok to Acquire Its First CustomersHow to Launch Your Own Beauty Brand with Blanka- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and RIND Snacks Founder Matt Weiss discuss the importance of passion and authenticity in brand marketing. Matt shares the driving forces behind the inception of RIND like combating food waste, promoting healthy snacking, and his own family legacy. Discover how Matt harnesses these values to craft a brand narrative that has RIND scale from a regional to national brand available in over 12,000 doors across the United States. This episode also delves into social media marketing and work life balance.- - - - - - - - - - - - Links Discussed:RIND SnacksNaturally New York- - - - - - - - - - - - Show Notes:4:45 From spectator to participant9:30 The importance of experience15:20 Persimmon chips and food waste20:00 Paying it forward30:00 Retail metrics and performance36:00 Naturally new york and community involvement- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Dario Phillips (SlowTide), Ariana Silverstro (Scent Lab) and many more.- - - - - - - - - - - -Additional Episodes you Might Enjoy:How Deux Harnessed TikTok to Challenge Incumbents like Pillsbury, Nestle and HostessScaling Blume to $10m through Omnichannel and Community BuildingTurning Mid-Day Squares Customers into a Community of 450K+ Die-Hard Fans- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Deux Founder Sabeena Ladha discuss the role of content marketing for omnichannel brands. Hear how Deux's authentic content helps drive revenue across both retail and digital channels by leaning into humor and storytelling. Plus, how the Snack Break newsletter scaled to over 40,000 subscribers. This conversation also touches upon wholesale distribution and merchandising.- - - - - - - - - - - - Links DiscussedMcKinseyM13DeuxSnack Break- - - - - - - - - - - -Show Notes:1:25 Immigrant entrepreneurs and values6:23 Consulting and venture9:06 Opportunities in grocery store aisles12:58 Building a better for you brand14:39 Staying relevant in the face of competition17:06 Building out in the open22:10 How to succeed on Tiktok24:56 How to build a newsletter27:42 Investing in content and measuring success30:28 The importance of an omnichannel strategy34:14 The role of retail in growth39:09 The Future of Deux40:43 Rapid fire- - - - - - - - - - - -Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Dario Phillips (SlowTide), Ariana Silverstro (Scent Lab) and many more.- - - - - - - - - - - -Additional Episodes You Might Enjoy:How Marlow Tapped TikTok to Acquire Its First CustomersHow Nala Care Increased Sales by 600% through Word of MouthScaling Blume to $10m through Omnichannel and Community Building- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and RareCircles co-founder Nick D'Urbano take a deep dive into the world of sports and active brands. Learn why sports and activewear brands generally outperform fashion and lifestyle brands over the years. Explore global trends towards more casual health-focused lifestyles. See how brands like Lululemon and Nike capitalize on this trend and the opportunities for new brands to succeed by niching down, innovating, and building stronger relationships with their customers.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedNikeLululemonBanditRaphaTracksmithGymSharkUnder Armour- - - - - - - - - - - - Show Notes:05:05 Most influencers are athletes12:45 Lululemon's influencer strategy before social media17:45 Sell more with less23:00 Under Armour's rise and fall25:00 Why Lululemon will outgrow Adidas- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Dario Phillips (SlowTide), Ariana Silvestro (Scent Lab), Sabeena Ladha (DEUX) and many more.- - - - - - - - - - - -Additional Episodes You Might Enjoy:Pop Up Deep Dive: Ethan's Omnichannel Framework to Scale ProfitablyPop Up Report: How Personalization Helped Indochino Grow to $1B+ in Cumulative RevenuePop Up Active: How Lanny Smith Went From Career Ending Injury to $30M Brand- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Oren Epstein of Bio Raw discuss the pivotal role of integrity in business. Explore how Oren's social mission influences decisions from product marketing to brand partnerships. Gain insights into building a values-driven community and navigating the competitive Better-For-You CPG category. This episode also covers supply chain, natural ingredients, and influencer marketing.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedOrganic OrenApeelNutbar- - - - - - - - - - - - Show Notes:4:30 Better for you brand marketing8:00 The organic opportunity10:00 Wholesale merchandising12:00 Certifications in CPG14:00 The importance of pillars16:00 Filling knowledge gaps20:00 Community and differentiation24:00 Objection handling27:30 Partnerships- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Dario Phillips (SlowTide), Ariana Silverstro (Scent Lab) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Turning Mid-Day Squares Customers into a Community of 450K+ Die-Hard FansScaling Blume to $10m through Omnichannel and Community BuildingHow Dose Juice Founders Balance Growing Business and Family- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

We hear about mass shootings all of the time. They dominate our news for a couple of days, and then we move on, doing nothing. Sometimes, in our local news, we might hear about a local shooting which kills one or two or three people. But what we rarely hear about is the constant background of gun violence that takes place in our country every day when about 120 people die from gunshot wounds, and about 200 are shot and survive. People like Ethan Song, a teenager who was accidentally shot and killed when a gun was discovered in a cardboard box at a friend's house. Ethan's mother Kristin is fighting to make sure no other family experiences her heartbreak, and she joins us today. --- Send in a voice message: https://podcasters.spotify.com/pod/show/alyssa-milano-sorry-not-sorry/message

Ethan Song and Nadia Ladak of Marlow discuss the role of digital media in brand marketing. Hear how Marlow leveraged TikTok and other social media channels to build a brand community before ever launching a single product. Gain insights from Nadia as she shares her frameworks and strategies to acquire customers organically. This episode also delves into omnichannel distribution and company culture.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedMarlow TikTokMindful MenstruationPopup at Stacked Market in Toronto- - - - - - - - - - - - Show Notes:3:00 Innovation in period care8:00 Finding customers10:45 Pre-orders14:30 Engaging community16:15 In person events18:25 Omnichannel21:55 Gen Z consumers25:00 Finding mentors- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Dario Phillips (SlowTide), Oren Epstein (Bio Raw) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Finding Inspiration in Heritage as an Immigrant FounderThe Ultimate Guide to Brand DiscoveryHow Nala Care Increased Sales by 600% through Word of Mouth- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Blanka Brand co-founder Kaylee Astle discuss the future of the beauty and cosmetics industry. Discover the challenges and opportunities emerging from advancements in technology and shifts in consumer behaviors. Gain insights from Kaylee as she shares learnings leveraging technology to optimize and democratize brand building. This episode also delves into celebrity backed brands and supply chain.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedShopifyCosmoprofWalking Away from Big Pharma to Build an Authentic Beauty Brand- - - - - - - - - - - - Show Notes:2:45 Pain points of starting a beauty brand6:20 Blanka elevator pitch9:30 Four customer types12:00 Three elements of a successful brand14:50 Bootstrapping17:00 Private labeling22:15 Sourcing local25:45 Innovation in beauty27:25 Celebrity and community brands- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Nadia Nadak (Marlowe), Oren Epstein (Bio Raw) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How to Drive Positive Impact with Tricia Stevens from Plantd Skincare and LushHow Jolie Skin Scaled to $10M per Employee in Less than Two YearsHow Nala Care Increased Sales by 600% through Word of Mouth- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and RareCircles Co-Founder Nick D'Urbano discuss the most important sales channels in an omnichannel strategy. Explore the role, risks and opportunities associated with the different channels as Ethan shares lessons learned scaling Frank and Oak through retail stores and wholesale relationships. Learn from Ethan and Nick as they share their frameworks and strategies to identify and succeed in the channels that are right for your business. This episode also discusses digital marketing.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedAltitude SportsAmazonWalmartEtsyHow Jolie Skin Scaled to $10M per Employee in Less than Two Years- - - - - - - - - - - - Show Notes:3:45 The role of retail4:35 Digital marketplaces5:25 Identifying your channels7:00 Channel breakdown11:11 Going retail14:45 B2B sales18:00 Margins22:15 Attribution25:00 Building community28:30 The risks of omnichannel31:00 The future of retail32:45 Omnichannel roadmap- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Nadia Nadak (Marlowe), Kaylee Astle (Blanka) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Personalization Helped Indochino Grow to $1B+ in Cumulative RevenueThe Ultimate Guide to Brand DiscoveryWhy You Shouldn't Take VC Money, Even When You Can (Bonus)- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

In this podcast episode, Ethan Song, the CEO of Rare Circles shares his entrepreneurial journey, starting from his early days at Deloitte to founding the fashion brand, Frank and Oak. He discusses the importance of community-building in product-based companies and shares insights from his experience. Ethan also talks about his new venture, Rare Circles, which helps brands build loyal communities. He shares advice on raising funding during challenging times and discusses the future of social networking online communities and much more!TimestampsBuilding a Community and Starting a Company [00:00:02]The Early Success of Frank and Oak [00:04:08]The Future of Commerce and the Role of Community [00:07:19]Building a Community [00:09:31]Circles and the Importance of Community [00:11:39]The Future of NFTs [00:16:45]Web3 and Web2 Communities [00:18:11]Leveraging Web3 for Brands [00:19:05]Content Moderation and Community Management [00:20:00]Lessons learned in building Race Circles [00:28:57]Ethan's LinksRareCircles - https://www.rarecircles.com/LinkedIn – https://www.linkedin.com/in/ethansong/Twitter - https://twitter.com/mrethansongMy Links Podcast: https://lifeselfmastery.com/itunes YouTube: youtube.com/lifeselfmastery Twitter: twitter.com/rohitmal

Ethan Song and Drew Green of Indochino discuss the role of personalization in the apparel industry. Hear more about the challenges and opportunities in the made to measure space as Drew recounts his experience growing the menswear brand over 1000% since joining as CEO in 2015. Learn more about Drew's experience streamlining Indochino's supply chain and doubling down on retail experiences. This episode also delves into fundraising and brand marketing.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedIndochinoJordanLululemon- - - - - - - - - - - - Show Notes:11:00 Supply chain13:00 Personalization15:00 Turnaround18:00 Retail experience22:00 Differentiation27:30 The Showroom effect31:40 Partnerships and collaboration34:00 Focus and discipline- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Nadia Nadak (Marlowe), Kaylee Astle (Blanka) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:The Ultimate Guide to Brand DiscoveryHow Jolie Skin Scaled to $10M per Employee in Less than Two YearsFrom 0 to 100K in Less than 30 Days- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Tricia Stevens of Plantd Skincare discuss the role of social impact in business. Hear how Tricia's experience scaling social impact initiatives at Lush helped raise over 58 million dollars and turn the brand's Charity Pot product into a bestseller. Gain insights from Tricia and Ethan as they share insights and strategies to maximize the impact of your brands social values and avoid virtue-signaling. This episode also delves into supply chain, retail distribution and the beauty industry.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedLush CosmeticsThe Charity PotPlantd Skincare- - - - - - - - - - - - Show Notes:4:00 Social impact in business10:50 Retail customer experience14:30 Brand community events20:00 Avoid virtue-signaling in marketing23:30 The shift from retail to ecommerce26:30 Content marketing strategies29:15 A new brand and mission32:30 Customer feedback34:45 The importance of relationships- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.).Stay tuned for new episodes from upcoming guests including Drew Green (Indochino), Nadia Nadak (Marlowe), Kaylee Astle (Blanka) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:How Nala Care Increased Sales by 600% through Word of MouthFinding Inspiration in Heritage as an Immigrant FounderHow Passion Helped the Founder of Collective Arts Stand Out in the Craft Brewery Space- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Matt Johnston of Collective Arts discuss the role of creativity and community in brand marketing. Hear how Matt has turned an engaging creative challenge known as the “Call for Art” into a growth engine that is still going strong over ten years later. Gain insights from Matt and Ethan as they share insights about the importance of community and authenticity in business. This episode also delves into grassroots marketing.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedMooseheadCollective ArtsCollective Arts Costa Rica- - - - - - - - - - - - Show Notes:8:50 The importance of industry experience9:45 Grassroots marketing11:00 Call for arts12:30 Brand events in the beverage industry15:00 Localized sales strategy17:00 Identifying metrics19:45 The Costa Rica test24:45 Reaching your target audience27:30 Building a roadmap- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume) and Ryan Babenzien (Jolie Skin Co.). Stay tuned for new episodes from upcoming guests including Tricia Stevens (Plantd Skincare), Drew Green (Indochino) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Walking Away from Big Pharma to Build an Authentic Beauty BrandMid-Day Squares: Building the Next Great CPG Brand through Authentic ContentBurrow: Customer Obsession as a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Lisa Mattam of Sahajan discuss merging science and heritage in the world of wellness. Lisa shares her journey of making the bold transition from a thriving career in pharmaceuticals to entrepreneurship, offering valuable insights into this transformative decision. Discover how to build and market a brand steeped in ancient traditions through a contemporary lens backed by science. This episode also delves into work life balance.Links DiscussedFrank and OakSahajanWell.caShow Notes:5:00 Walking away from big pharma8:40 Starting Sahajan12:00 Ayurveda and wellness18:00 The illusion of metrics22:25 PR for beauty brands27:00 The risks of outside capital32:35 Product development36:15 Balancing work and life41:35 Immigrant background44:45 The role of communityPast guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume), Ryan Babenzien (Jolie Skin).Stay tuned for new episodes from upcoming guests including Matt Johnston (Collective Arts Brewing), Drew Green (Indochino), Tricia Stevens (Plantd Skincare) and many more.Additional Episodes You Might Enjoy:How Customer Loyalty Helps Build Cult Like Brands (Bonus)How Nala Care Increased Sales by 600% through Word of MouthBurrow: Customer Obsession as a Competitive AdvantageThe Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Rami Helali of KOTN discuss the experience of starting a business as an immigrant in North America. Hear how multiculturalism and authenticity has both fuelled and inspired Rami's entrepreneurial journey. Gain insights on how to effectively integrate sustainability and social values into your business. This episode also delves into supply chain and retail distribution.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.Links DiscussedKOTNB CorporationShow Notes:3:40 The immigrant experience6:35 The benefits of a naive perspective10:00 Finding inspiration in heritage17:30 Marketing sustainability23:00 Investing in communities28:50 Building a strong team37:00 The fashion industry40:00 The business of brands43:30 Going retail47:40 Business valuesPast guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume), Ryan Babenzien (Jolie Skin).Stay tuned for new episodes from upcoming guests including Lisa Mattam (Sahajan), Drew Green (Indochinio), Matt Johnston (Collective Arts) and many more.Additional Episodes You Might Enjoy:How Nala Care Increased Sales by 600% through Word of MouthHow Lanny Smith Went From Career Ending Injury to $30M BrandHow Dose Juice Founders Balance Growing Business and FamilyThe Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Genevieve Brousseau Provencher of Dose Juice discuss work life balance and diversity in the workplace. Explore the benefits and challenges of starting a business with your life partner. Gain valuable insights from Gen on how to effectively balance a growing business with a growing family. This episode also delves into product marketing, and omni-channel distribution.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - -Links Discussed:Frank and OakDose Juice- - - - - - - - - - - -Show Notes:8:15 Building community9:30 Sampling products15:00 Channel specific customers19:15 Going into retail24:00 Product marketing31:00 Staying focused35:25 Women in business40:30 Balancing family44:00 Building with a romantic partner- - - - - - - - - - - -Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume), Ryan Babenzien (Jolie Skin).Stay tuned for new episodes from upcoming guests including Lisa Mattam (Sahajan), Drew Green (Indochinio), Rami Helali (KOTN) and many more.- - - - - - - - - - - -Additional Episodes You Might Enjoy:How Nala Care Increased Sales by 600% through Word of MouthHow Lanny Smith Went From Career Ending Injury to $30M BrandHow Jolie Skin Scaled to $10M per Employee in Less than Two Years- - - - - - - - - - - -The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Aubrie Pagano of Alpaca VC discuss the role of brand discovery in business. Discover the toolkit and strategies that marketers use to acquire customers and uncover the hurdles posed by rapid technological shifts. Gain insights from Aubrie as she lends her expertise to a comprehensive exploration of Alpaca's latest Brand Discovery Report. This episode also delves into AI and venture capital.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.DISCLAIMER: Please note that Alpaca Ventures is an investor in RareCircles Inc.- - - - - - - - - - - - Links DiscussedFrank and OakBow and Drape AcquisitionX FactorBrand Discovery Report by Alpaca VCAmazonBuffalo Market- - - - - - - - - - - - Show Notes:6:22 Personalized products9:27 Venture capital14:37 Brand discovery17:07 Privacy and tracking18:37 Starting a brand24:22 Omni-channel distribution26:57 Ecommerce by industry28:52 AI for brands32:52 Affiliate marketing38:27 The new playbook- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Rami Helali (Kotn), Genevieve Brousseau Provencher (Dose Juice), Tricia Stevens (Plantd Skincare) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:E5 - Why You Shouldn't Take VC Money, Even When You Can (Bonus)E6 - Scaling Blume to $10m through Omnichannel and Community BuildingE10 - How Lanny Smith Went From Career Ending Injury to $30M Brand- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and RareCircles Co-Founder Nick D'Urbano discuss the shifting dynamics of loyalty and retention in business. Explore the nuanced facets of customer loyalty, different examples, metrics and strategies to build loyalty. Gain insights from Nick and Ethan as they share learnings from personal experience and research at RareCircles. This episode also delves into ecommerce, customer feedback and profitability.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedRapha Cycling ClubBirkinLVMHStarbucks RewardsStarbucks OdysseyHodinkeeApple Store Experience- - - - - - - - - - - - Show Notes:3:13 Defining loyalty7:53 The problem with loyalty10:23 Loyalty points13:43 Subscriptions and loyalty19:13 Some examples of loyalty25:03 The role of retail in loyalty27:58 Building loyalty30:33 Wholesale32:13 Customer data34:13 Loyalty framework- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume), Ryan Babenzien (Jolie Skin). Stay tuned for new episodes from upcoming guests including Tricia Stevens (Plantd Skincare), Rami Helali (Kotn), Genevieve Brousseau Provencher (Dose Juice), and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:E5 - Why You Shouldn't Take VC Money, Even When You Can (Bonus)E6 - Scaling Blume to $10m through Omnichannel and Community BuildingE10 - How Lanny Smith Went From Career Ending Injury to $30M Brand- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

This powerful clip from THINK Business LIVE with Jon Dwoskin and Ethan Song, CEO of RareCircles, identifies and provides insight into overcoming “stuck” points in business. Get real-time, relatable coaching and practical advice for navigating hurdles to boost business growth. Watch the full episode Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Ethan Song: Website: https://www.rarecircles.com/ Twitter: https://twitter.com/mrethansong Instagram: https://www.instagram.com/mrethansong/ LinkedIn: https://www.linkedin.com/in/ethansong/

Ethan Song and Ryan Babenzien of Jolie Skin discuss the importance of profitability in business. Hear how DTC has evolved over the last decade from a business model to a distribution channel. Gain insights from Ryan as he shares his experience scaling brands without sacrificing profitability. This episode also delves into supply chain, venture capital and remote work.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedJolie SkinGreats- - - - - - - - - - - - Show Notes:9:13 Sales channels14:33 Identifying a market opportunity17:03 Launching Jolie19:53 The advantages of experience26:23 Lean overhead30:03 The importance of saying no34:18 Content strategy38:33 Retention41:33 Getting profitable quickly46:48 True disruption - - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Rami Helali (Kotn), Genevieve Brousseau Provencher (Dose Juice), Tricia Stevens (Plantd Skincare) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:E5 - Why You Shouldn't Take VC Money, Even When You Can (Bonus)E6 - Scaling Blume to $10m through Omnichannel and Community BuildingE10 - How Lanny Smith Went From Career Ending Injury to $30M Brand- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Lanny Smith of Actively Black delve into the power of business and entrepreneurship as catalysts for social change. Discover the advantages of crafting brands from the ground up– starting first with a movement and community before launching a single product. Gain insights from Lanny as he shares his experience tapping into niche communities and mission driven movements to foster relationships that drive sales and brand equity. This episode also delves into the business of sports, professional basketball and racism in business.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedNBAActive Faith SportsBlack PantherActively BlackShoe DogGymShark- - - - - - - - - - - - Show Notes:6:50 - Career ending injury10:30 - Athlete entrepreneurs15:10 - Racism in business 20:30 - Building audience24:50 - Community first approach29:00 - Brand ambassadors31:05 - Giving back as a brand34:30 - Brand collaborations42:00 - Building relationships47:00 - Niche audience- - - - - - - - - - - - Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Joe Parenteau (Fable), Karen Danudjaja (Blume). Stay tuned for new episodes from upcoming guests including Rami Helali (KOTN), Ryan Babenzien (Jolie Skin), Genvieve Brousseau (Dose Juice) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Rally Beer Company: Tapping into PassionMid-Day Squares: Building the Next Great CPG Brand through Authentic ContentBurrow: Customer Obsession as a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Dive into an engaging speed round from THINK Business LIVE with Jon Dwoskin and Ethan Song, CEO of RareCircles. These quick-fire questions and candid answers reveal best advice, favorite books, and personal insights. Watch the full episode Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Ethan Song: Website: https://www.rarecircles.com/ Twitter: https://twitter.com/mrethansong Instagram: https://www.instagram.com/mrethansong/ LinkedIn: https://www.linkedin.com/in/ethansong/

Ethan Song and Ada Juristovski Jemc of Nala Care discuss building a brand through organic growth and authenticity. Discover how Ada's holistic approach to growth prioritizes the journey as much as the outcome. Gain valuable insights as Ada shares her sustainability-focused journey in building Nala Care. This episode also delves into influencer marketing, content and work-life balance as an entrepreneur.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.- - - - - - - - - - - - Links DiscussedNala CareNala JournalNala Maternity ArticleWordpressWoo CommerceAisle Period Underwear- - - - - - - - - - - - Show Notes:3:30 - Turning grief into productivity7:00 - Personalized body care9:50 - Content strategy13:20 - In house production18:00 - Post purchase feedback20:20 - The soft launch21:50 - Influencer marketing25:30 - Organic growth channels29:15 - Founder led brands39:45 - Sustainable growth- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume).Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Ryan Babenzien (Jolie Skin), Genvieve Brousseau (Dose Juice) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:From 0 to 100K in Less than 30 DaysAcquiring and Growing Multi-Million Dollar Consumer Brands Quartz Co. and Want les EssentielsWhy You Shouldn't Take VC Money, Even When You Can (Bonus)- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Joe Parenteau of Fable discuss building a direct-to-consumer brand during the COVID pandemic. Learn how Fable continues to disrupt a crowded space by leaning into a unique brand narrative. Gain valuable lessons from Joe's experiences and learn how he transformed a vision into a thriving business during one of the most challenging times in recent history. This episode also delves into supply chain, experiential marketing, and paid acquisition.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis. - - - - - - - - - - - - Links DiscussedFableMejuriIndigoFable Product Impact ReportTen Tree- - - - - - - - - - - - Show Notes:10:50 - Influencer marketing13:10 - Paid acquisition17:30 - Sponsorships and collaborations18:30 - Repeat purchases21:30 - Post-COVID dip23:20 - Retail stores25:00 - Sustainability and social impact27:15 - Sourcing and production29:30 - B-Corp32:00 - Brand differentiation- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Ada Juristovski Jemc (Nala Care), Ryan Babenzien (Jolie) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Rally Beer Company: Tapping into PassionMid-Day Squares: Building the Next Great CPG Brand through Authentic ContentBurrow: Customer Obsession as a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and J.P. Robert of Quartz Co. and Want Les Essentiels discuss the business of buying and scaling brands. Though many entrepreneurs choose to start their own brands from scratch, an alternate path (buying an existing brand) presents its own unique set of risks and rewards. From printing t-shirts in the garment district of Montreal to completing leveraged buyouts of undervalued brands, J.P. walks Ethan through his journey of building value from pre-existing businesses. Additional topics include the importance of self-awareness in entrepreneurship, debt financing and the market dynamics of the apparel industry.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis. - - - - - - - - - - - - Links DiscussedPolytechnique MontréalQuartz Co.Want Les EssentielsShoe DogBack to Beer…and hockeyGucci: The Making Of- - - - - - - - - - - - Show Notes:5:40 Flash sale business model8:30 Margins and growth13:00 The luxury outerwear market17:30 Buying a brand24:15 Manufacturing in-house33:00 Acquisition strategy37:10 Financing acquisitions41:20 Post-acquisition integration45:25 Capital markets- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume). Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Joe Parenteau (Fable), Ada Juristovski Jemc (Nala Care) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Scaling Blume to $10m through Omnichannel and Community BuildingWhy You Shouldn't Take VC Money, Even When You Can (Bonus)How Burrow Turned Customer Obsession into a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Karen Danudjaja of Blume discuss the critical role of omnichannel sales and marketing for CPG and DTC businesses. Brands are going omnichannel earlier, optimizing for exposure and accessibility by tapping into different sales channels. In the face of increased competition and lower barriers to entry, leading DTC brands are increasingly looking at offline channels like retail to reach their customers. Hear from Karen's experience growing Blume beyond ecommerce, through innovative collaborations with independent coffee shops, to leading marketplaces and retailers like Amazon, Target and more. This episode also explores how community initiatives can impact your bottom line, the role of different channels in gathering and incorporating customer feedback and important challenges to be aware of as you develop your omnichannel strategy.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis. - - - - - - - - - - - - Links DiscussedBlume Superfood LattesKaren Danudjaja's LinkedInRareCircle's Community Membership Platform- - - - - - - - - - - - Show Notes:3:39 Identifying a problem11:30 Brand positioning19:30 Brand communities25:00 LinkedIn as a marketing channel32:00 Empowering female leaders36:15 Omnichannel marketing41:30 The challenges of omnichannel46:00 Expanding geographically- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Joe Parenteau (Fable), J.P. Robert (Quartz Co., Want les Essentiels) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Rally Beer Company: Tapping into PassionWhy You Shouldn't Take VC Money, Even When You Can (Bonus)Burrow: Customer Obsession as a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Nick D'Urbano discuss the downside of venture capital for CPG and DTC businesses. There's a shift taking place within CPG and e-commerce. Brands are optimizing for profitability and shunning expensive venture dollars—and for good reason! DTC businesses as a category have not performed well since Warby Parker pioneered the concept over a decade ago. Hear from Ethan's experience raising over $40m in capital with Frank & Oak and better understand the risks and challenges of taking capital for early CPG and DTC businesses. This episode also explores how to grow profitably, different types of financing options and important traps to be aware of as you find product market fit and start to scale.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis. - - - - - - - - - - - - Links DiscussedDon't Take the Money (Even When You Can) by Ethan SongDTC Analysis by Ben Cogan1,000 True Fans by Kevin Kelly- - - - - - - - - - - - Show Notes:3:45 Profitability and growth7:35 Amazon v. DTC brands13:25 Venture capital in CPG21:30 The risks of VC dollars29:30 Brand growth checklist32:30 Product market fit34:30 Marketing and growth38:00 Non-dilutive capital42:27 Funding inventory44:00 - Crowdfunding- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Karen Danudjaja (Blume), J.P. Robert (Quartz Co., Want les Essentiels) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Rally Beer Company: Tapping into PassionMid-Day Squares: Building the Next Great CPG Brand through Authentic ContentBurrow: Customer Obsession as a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more.  This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song loved to ski, hike, and play Spikeball. He loved his 10 cousins and would play card games with them for hours. Ethan assisted his mom in finding homes for almost 100 abandoned puppies. He loved Lacrosse and even made the All-Star team one season. Ethan Song died in the home of a neighbor whose father had not secured his guns. Contrary to many public reports, handguns were often not secured or locked up in this home. A rifle was frequently stored in the front hall closet. According to police reports, kids pulled the trigger of the rifle on at least one occasion. Young people were able to access weapons for months, even when a parent was in the home. On at least one occasion, Ethan was secretly taught to shoot by the parent. The Song family honors his life through actions that help keep kids safe. Ethan's Law will help ensure that dangerous arms are safely secured out of the reach of children and dangerous people. Ethan's dad, Mike joins Tudor to tell his story. The Tudor Dixon Podcast is part of the Clay Travis & Buck Sexton Podcast Network - new episodes debut every Monday, Wednesday, & Friday. For more visit TudorDixonPodcast.comFollow Clay & Buck on YouTube: https://www.youtube.com/c/clayandbuckSee omnystudio.com/listener for privacy information.

Ethan Song loved to ski, hike, and play Spikeball. He loved his 10 cousins and would play card games with them for hours. Ethan assisted his mom in finding homes for almost 100 abandoned puppies. He loved Lacrosse and even made the All-Star team one season. Ethan Song died in the home of a neighbor whose father had not secured his guns. Contrary to many public reports, handguns were often not secured or locked up in this home. A rifle was frequently stored in the front hall closet. According to police reports, kids pulled the trigger of the rifle on at least one occasion. Young people were able to access weapons for months, even when a parent was in the home. On at least one occasion, Ethan was secretly taught to shoot by the parent. The Song family honors his life through actions that help keep kids safe. Ethan's Law will help ensure that dangerous arms are safely secured out of the reach of children and dangerous people. Ethan's dad, Mike joins Tudor to tell his story. The Tudor Dixon Podcast is part of the Clay Travis & Buck Sexton Podcast Network - new episodes debut every Monday, Wednesday, & Friday. For more visit TudorDixonPodcast.comSee omnystudio.com/listener for privacy information.

Ethan Song loved to ski, hike, and play Spikeball. He loved his 10 cousins and would play card games with them for hours. Ethan assisted his mom in finding homes for almost 100 abandoned puppies. He loved Lacrosse and even made the All-Star team one season. Ethan Song died in the home of a neighbor whose father had not secured his guns. Contrary to many public reports, handguns were often not secured or locked up in this home. A rifle was frequently stored in the front hall closet. According to police reports, kids pulled the trigger of the rifle on at least one occasion. Young people were able to access weapons for months, even when a parent was in the home. On at least one occasion, Ethan was secretly taught to shoot by the parent. The Song family honors his life through actions that help keep kids safe. Ethan's Law will help ensure that dangerous arms are safely secured out of the reach of children and dangerous people. Ethan's dad, Mike joins Tudor to tell his story. The Tudor Dixon Podcast is part of the Clay Travis & Buck Sexton Podcast Network - new episodes debut every Monday, Wednesday, & Friday. For more visit TudorDixonPodcast.comSee omnystudio.com/listener for privacy information.

Ethan Song and Jake Karls of Mid-Day Squares (MDS) discuss the power of authentic content and storytelling in driving engagement and cultivating brand evangelists. Discover how innovative founders are transforming their personal and professional journeys into compelling brand narratives that foster community. Gain insights from Jake as he shares how this distinctive approach has propelled MDS's geographic expansion and boosted organic traffic. This episode also delves into the significance of personal branding, strategies for building high-performing content marketing teams, and forging deep connections with your audience.Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis. - - - - - - - - - - - - Links DiscussedThe Fortune Cookie Principle by Bernadette JiwaElon Musk Brand (Twitter)Mid-Day SquaresRareCircle's Community Membership Platform- - - - - - - - - - - - Show Notes:6:15 - Disrupting the CPG market8:45 - Building a fanbase14:05 - Quantifying engagement16:35 - Personalize engagement18:10 - Everyone is a brand20:15 - The Elon Musk brand25:40 - Scaling content production27:15 - Creating TikTok content30:35 - The Hershey Story33:30 - Brand authenticity- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Karen Danudjaja (Blume), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Ada Juristovski Jemc (Nala Care), J.P. Robert (Quartz Co., Want les Essentiels) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Rally Beer Company: Tapping into PassionScaling Blume to $10m through Omnichannel and Community BuildingHow Burrow Turned Customer Obsession into a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

Ethan Song and Alan Wood, co-founder of the Rally Beer Company, discuss the critical role of passion in entrepreneurship. With increased competition, entrepreneurs are looking to differentiate their brands by focusing on niche communities. Gain insights from Alan's entrepreneurial journey as he explains how his passion for craft beer and adventure sport led to an innovative brand targeting a highly engaged, niche community. This episode also delves into additional topics related to wholesale channels, alcohol regulations and the non-alcoholic beverage movement.- - - - - - - - - - - - Links DiscussedRally BeerLCBORed BullHoka x Rally Demo RunRally Beer x Arctery'x CollabRareCircle's Community Membership Platform- - - - - - - - - - - - Show Notes:4:15 - From passion to product9:25 - The non-alcoholic movement12:15 - Starting a beer brand16:00 - Category design21:00 - Building a community24:20 - Niche marketing30:10 - Marketing events33:33 - Collaborations36:20 - Wholesale accounts39:00 - Post acquisition- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Karen Danudjaja (Blume), J.P. Robert (Quartz Co., Want les Essentiels) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Why You Shouldn't Take VC Money, Even When You Can (Bonus)Scaling Blume to $10m through Omnichannel and Community BuildingHow Burrow Turned Customer Obsession into a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

This week on the show, Ethan Song, Founder of RareCircles, joins me to talk about the importance of customer loyalty in an economic downturn. Loyalty is incredibly important in e-commerce. How many other options do your customers have when buying from your brand? Definitely stick around for this one if you want to learn some tactics for improving customer loyalty for your store.

Today we're speaking with Ethan Song, the founder and CEO of Rare Circles, a new company in the experiential loyalty space. Listeners may know him better as the co-founder and CEO of Frank and Oak a leading apparel brand focused on sustainability and climate change that won the Technology Fast 50 and Fast Company's Most Innovative Company in Retail. Our conversation explores engaging with consumers and how starting with a core fandom can be very powerful way to grow your business. Topics include: Why paid acquisition is seductive to marketers, but slow and steady organic community growth can win in the long term. How and why social media platforms' business models impact your business. Where and how to differentiate your consumer experience.

Ethan Song is the CEO of RareCircles, a business he launched to help creators and brands build community in the Web3 economy. He was previously the founder and CEO of Frank And Oak, the apparel brand whose mission was to make fashion more personal and sustainable for a new generation of creatives and entrepreneurs.In this episode, you'll hear how Ethan left the security of a job to pursue entrepreneurship, launching his first company Frank And Oak, and starting a new business, RareCircles, helping creators and brands build communities in the web-3 economy.Ethan describes launching his first business Frank And Oak, how they innovated by creating a new customer experience, two ways they differentiated their brand,  how they used AI to generate value-based recommendations for customers, and how he knew it was time to move on from Frank And Oak to new pursuits.  Ethan shares how the idea of community was something he had thought about for a long time, the opportunity he saw for web3 to play a role in that, and ultimately launching RareCircles to help brands use community and engagement to drive business growth. Ethan tells us why RareCircles centers around Web3, creating value as a B2B2C company, why he doesn't focus on RareCircle's competitors, how he uses data and content to serve businesses and their end users, and the key trends we should all be thinking about when it comes to the future of community platforms.Finally, Ethan reveals why entrepreneurs need to have passion behind what they do, his thoughts for entrepreneurs thinking about what's next, his advice for working in a space that is characterized by a high degree of uncertainty, why defining success is an individual exercise, and three realities about being a business owner that you don't hear out in the real world.Skip to Topic:1:45 - Taking a risk by quitting a job to launch a business3:08 - Differentiating your brand from others4:09 - Innovating by creating a new customer experience6:41 - Using AI to provide value-based recommendations for customers8:07 - The role brand plays in customer buying decisions9:39 - Launching a web3-based community and engagement platform for brands11:36 - Using Web3 to accelerate community growth13:51 - Why passion is important to succeed as an entrepreneur16:53 - Leaving a successful business to start a new one20:25 - Why Ethan doesn't focus on RareCircle's competitors21:52 - How to create value as a B2B2C company23:06 - Using data and content to serve both the business and its customers24:54 - Key considerations and future trends to think about for community platforms27:03 - How to succeed as an entrepreneur working in a high degree of uncertainty34:05 - 3 things about being a business owner that you don't hear about in the real world Find  Ethan at:Website: https://www.rarecircles.com/Twitter: https://twitter.com/mrethansongLinkedIn: https://www.linkedin.com/in/ethansong/Follow RareCircles on Twitter: https://twitter.com/rarecirclesVisit Stephanie at: https://stephaniehayes.biz/Follow me on Instagram | Facebook | LinkedIn | TwitterSupport the show

Ethan Song joined the podcast to talk us through how brands can leverage communities to grow their e-commerce presence. Whether this is utilising existing communities, or build their own, it's definitely one of the hottest topics in e-commerce right now.

Ethan Song, CEO of RareCircles and host of The Pop Up Report discusses his experience building Frank and Oak into a multi-million dollar brand by harnessing the power of digital communities. In the early 2010s, as the online shopping landscape evolved, DTC businesses emerged as a new, high growth strategy. Ethan shares his insights and experiences riding the the early DTC wave, and contrasts that experience with what he would do if he were starting a brand today. This episode also explores how to build your own community, drive retention and bolster organic growth. Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis. - - - - - - - - - - - - Links DiscussedLast CrumbGQFrank and OakLululemonGymsharkNordaGlossierYetiRedditRareCircle's Community Membership Platform- - - - - - - - - - - - Show Notes:4:10 - Launching a brand5:45 - Brand memberships6:50 - Word of mouth marketing8:00 - Community led growth12:50 - Loyalty and retention16:55 Measuring retention18:50 Paid customer acquisition23:15 Brand differentiation26:55 - Profitability and community28:15 - Measuring engagement- - - - - - - - - - - - Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company). Stay tuned for new episodes from upcoming guests including Lanny Smith (Actively Black), Aubrie Pagano (AlpacaVC), J.P. Robert (Quartz Co., Want les Essentiels) and many more.- - - - - - - - - - - - Additional Episodes You Might Enjoy:Turning Mid-Day Squares Customers into a Community of 450K+ Die-Hard FansScaling Blume to $10m through Omnichannel and Community BuildingHow Burrow Turned Customer Obsession into a Competitive Advantage- - - - - - - - - - - - The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.Subscribe to the Pop Up Report on Substack or YouTube for more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thepopupreport.com

This episode is brought to you by Sendlane.   Ethan says, “Truthfully, any space can, because what we're talking about when we think about a community-based brand, we're really thinking about a set of values, right? A set of interests that people have been, may be into. They could be into cars, they could be into fitness, they could be into renovation. There's people that are passionate about it and want to talk about it. And so I would say it can be done in every single space. There are spaces where it's a more natural fit, but it can be done any where.”   Today, we interview Ethan Song, Founder & CEO of RareCircles. RareCircles is a membership and experiential loyalty platform, powering the world's best communities.   We discussed:    * What he's grateful for * His previous brand, Frank & Oak, and how it informed his new venture * What worked in the early days of Frank & Oak around community? * The challenges of building community and why more brands aren't doing so * What is the easiest way to build communities * A walk through the RareCircles platform and what it does * Who do they work and how to onboard? * Why building a community can fit with any sector and brand * And more…   Join Ramon Vela and Ethan Song as we break down the inside story of RareCircles on The Story of a Brand.   For more on RareCircles, visit: https://www.rarecircles.com/   Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.   *   This episode is brought to you by Sendlane.   Here's the deal: I have a gift for you from our primary sponsor — Sendlane. They're giving away their online course eCommerce Academy - Email & SMS Marketing!   This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it's entirely FREE when you get started with your FREE 14-day trial of Sendlane.    When you do, chat with their support team and let them know you're one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.   Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!

This installment of The Axis Effect features Ethan Song, CEO at RareCircles. As technology continues adapting to web3, RareCircles acts as a platform where businesses can easily communicate with communities in industries like sports, brands, and gaming to allow future projects by established companies with established communities to utilize those communities for helpful feedback.  Song discusses RareCircles' process in creating community engagement for companies, the potential future for the NFT industry, “the consumer revolution,” and some of the most critical factors in being successful. To learn more, tune in to “The Meaning of the Circle of Life.”

Ethan SongTake a walk with me down Fascination Street as I get to know Ethan Song. Ethan is an entrepreneur, who founded the clothing brand Frank & Oak. We talk about why he started a clothing company, what it took to grow it, and ultimately why he sold it. After Ethan ran that company for several years, he sold it and started a new company, in a different field. Ethan is the CEO & co-founder of Rare Circles. Ethan explains what Rare Circles is, and why he decided to get into this particular field. Ethan explains what he feels is missing in the relationship between business and consumer, and how he thinks it can be enhanced. Then we discuss the basic definitions of Web 1, Web 2, and Web 3; plus the differences between them. Finally, Ethan offers to help entrepreneurs in any way he can; by giving advice, making introductions, or just writing a check. Ethan Song is dedicated to not only improving brand & consumer loyalty, but to helping others achieve their dream of starting a successful business, in any field.

In this episode we are joined by Ethan Song! Ethan founded and successfully sold the sustainable apparel brand, Frank & Oak. Nick and Ethan dive into the key pillars of customer service, how to make customer service personal, the future of customer communication and much more!Rare Circles: https://www.rarecircles.com/If you want to give Tidio a go, all Winning With Shopify listeners can give Tidio a try for FREE or get a 20% discount on all the premium features here - https://www.tidio.com/wwsWebsite: https://winningwithshopify.com/Instagram: https://www.instagram.com/winning_with_shopify/TikTok: https://www.tiktok.com/@winningwithshopifyYouTube: https://www.youtube.com/@winningwithshopifyTwitter: https://twitter.com/WinningShopifySpec: https://spec.digital/Support the show

Ethan Song is a boarder through and through - enjoying snowboarding, surfing, etc. and doing it as often as he can. He loves to read, and has moved more into non-fiction over fiction as he has gotten older. Prior to his current venture, he co-founded Frank & Oak, a successful thoughtful and ethical apparel and e-commerce company.After the successes of his prior company, Ethan started to explore web3 as a technology, and a product offering. He noticed that most people were focusing on visual assets, but he wanted to create a tool that allows companies to depend their engagement - and revenue - with their customers.This is the creation story of RareCircles.SponsorsAirbyteDopplerHost.ioIPInfomablSupportZebraLinksWebsite: https://www.rarecircles.com/LinkedIn: https://www.linkedin.com/in/ethansong/Support this podcast at — https://redcircle.com/code-story/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Ethan Song is forever an optimist and began his journey as the founder and CEO of Frank And Oak, which aimed to reshape the fashion industry by making it more personal and sustainable. Frank And Oak was named Most innovative company in retail by Fast Company and was #1 on the Deloitte Fast50 list.Today, Ethan is the founder of RareCircles, helping creators and brands create communities in the Web3 economy. His insights into growth strategy, community, and founder mindset are invaluable.In this episode, you will hear:How Ethan went about launching his companyThe actions he took to get his first customersWhy the business goal is NOT to get millions of customers and what this means for business growthConnect with your host on Instagram at @shauna.armitage and listen to more Startup Renegade stories at www.startuprenegades.com

Ethan is the founder and CEO of Frank And Oak, which aimed to reshape the fashion industry by making it more personal and sustainable. Frank And Oak was named Most innovative company in retail by Fast Company and was #1 on the Deloitte Fast50 list. Back during it's founding, it was a pioneer in making sustainability a pillar of the brand ethos. Currently Ethan is the CEO of RareCircles, with the mission to empower a new generation of entrepreneurs and brands to build deeper relationships with their communities through NFTs and blockchain technology. Ethan breaks down for us what that really translates to for the every day shopper- how brands are using the metaverse to create their own communities. Verve IG Verve TikTok --- Send in a voice message: https://anchor.fm/vervepodcast/message

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Un especial musical de Warhammer 40k con canciones con letra dedicada a nuestra galaxia en guerra eterna favorita. Eso es lo que traemos esta semana, con temazos en español y en inglés, de Orkos y de humanos de todo tipo, tanto versiones como composiciones originales. Si la radiofórmula musical existe, ¿acaso no podemos lanzarnos en La Voz de Horus a intentar que la radiofórmula musical navideña warhammera sea real? Acompáñanos en este viaje lleno de estribillos pegadizos y voces poderosas. ¿Te gusta lo que hacemos y quieres apoyarnos y de paso participar en el sorteo mensual de 400€ en material de Warhammer 40k? Dale al botón de "Apoyar" en iVoox. Tendrás una participación por 2,99€, tres participaciones por 4,99€, siete participaciones por 4,99€, y otras siete por cada bloque de 9,99€. Más detalle en nuestra web, https://www.lavozdehorus.com/ 00:07:12 La Voz de Horus, de Suttil. https://www.youtube.com/watch?v=mxGXhNWjG44 00:10:03 'Ere We Go, del Goff Rockero de GW https://www.youtube.com/watch?v=8TiqiOexD-8 00:14:07 Seven Days of Nurgle, del Coro de Niños Cantores de Nottingham y GW https://www.youtube.com/watch?v=JPmbsRqlyng 00:17:02 Shootas, Blood & Teef - Theme song, de Deon van Heerden https://www.youtube.com/watch?v=z7eqqeokVeQ 00:20:55 La sombra de Abaddon, de Suttil https://www.youtube.com/watch?v=vrhdpfNzdIY 00:24:08 Medley Testimonios y Demonios, de LVDH https://www.ivoox.com/tyd-22-hoy-squat-de-audios-mp3_rf_89379394_1.html 00:30:21 Vamos a warhamear, de Tammy_bb https://www.twitch.tv/tammy_bb 00:34:58 What a wonderful WAAAGH!, de TJ Anthony https://www.youtube.com/watch?v=fpSw3gwdF5c 00:37:46 War Cant of Mars, de The Anarchist Muffin https://www.youtube.com/watch?v=wy-sVTaZRPk 00:42:12 Shiny teef for me, de TJ Anthony https://www.youtube.com/watch?v=8-qwteVS33A 00:45:38 Boltgun, de The Anarchist Muffin https://www.youtube.com/watch?v=iFRa0KZsGhc 00:50:31 Orkanera, de TJ Anthony https://www.youtube.com/watch?v=robbol27VjA 00:53:03 Adepta Sororitas, de Ethan Song & Joliet Shuff https://www.youtube.com/watch?v=xWutrVCkbpA Escúchanos mientras pintas minis o mientras sacas el perro a pasear. No importa el momento, pero cuenta con nosotros para ser tu programa semanal de referencia sobre Warhammer 40.000. Toda la música de este podcast está licenciada en Jamendo y Dark Fantasy Studio. El corte de fondo inicial es licencia Creative Commons de Royalty Free Kings utilizada con permiso de su autor Mark Petrie.

Un especial musical de Warhammer 40k con canciones con letra dedicada a nuestra galaxia en guerra eterna favorita. Eso es lo que traemos esta semana, con temazos en español y en inglés, de Orkos y de humanos de todo tipo, tanto versiones como composiciones originales. Si la radiofórmula musical existe, ¿acaso no podemos lanzarnos en La Voz de Horus a intentar que la radiofórmula musical navideña warhammera sea real? Acompáñanos en este viaje lleno de estribillos pegadizos y voces poderosas. ¿Te gusta lo que hacemos y quieres apoyarnos y de paso participar en el sorteo mensual de 400€ en material de Warhammer 40k? Dale al botón de "Apoyar" en iVoox. Tendrás una participación por 2,99€, tres participaciones por 4,99€, siete participaciones por 4,99€, y otras siete por cada bloque de 9,99€. Más detalle en nuestra web, https://www.lavozdehorus.com/ 00:07:12 La Voz de Horus, de Suttil. https://www.youtube.com/watch?v=mxGXhNWjG44 00:10:03 'Ere We Go, del Goff Rockero de GW https://www.youtube.com/watch?v=8TiqiOexD-8 00:14:07 Seven Days of Nurgle, del Coro de Niños Cantores de Nottingham y GW https://www.youtube.com/watch?v=JPmbsRqlyng 00:17:02 Shootas, Blood & Teef - Theme song, de Deon van Heerden https://www.youtube.com/watch?v=z7eqqeokVeQ 00:20:55 La sombra de Abaddon, de Suttil https://www.youtube.com/watch?v=vrhdpfNzdIY 00:24:08 Medley Testimonios y Demonios, de LVDH https://www.ivoox.com/tyd-22-hoy-squat-de-audios-mp3_rf_89379394_1.html 00:30:21 Vamos a warhamear, de Tammy_bb https://www.twitch.tv/tammy_bb 00:34:58 What a wonderful WAAAGH!, de TJ Anthony https://www.youtube.com/watch?v=fpSw3gwdF5c 00:37:46 War Cant of Mars, de The Anarchist Muffin https://www.youtube.com/watch?v=wy-sVTaZRPk 00:42:12 Shiny teef for me, de TJ Anthony https://www.youtube.com/watch?v=8-qwteVS33A 00:45:38 Boltgun, de The Anarchist Muffin https://www.youtube.com/watch?v=iFRa0KZsGhc 00:50:31 Orkanera, de TJ Anthony https://www.youtube.com/watch?v=robbol27VjA 00:53:03 Adepta Sororitas, de Ethan Song & Joliet Shuff https://www.youtube.com/watch?v=xWutrVCkbpA Escúchanos mientras pintas minis o mientras sacas el perro a pasear. No importa el momento, pero cuenta con nosotros para ser tu programa semanal de referencia sobre Warhammer 40.000. Toda la música de este podcast está licenciada en Jamendo y Dark Fantasy Studio. El corte de fondo inicial es licencia Creative Commons de Royalty Free Kings utilizada con permiso de su autor Mark Petrie. Escucha el episodio completo en la app de iVoox, o descubre todo el catálogo de iVoox Originals

Ethan Song, Co-founder and CEO of RareCircles, joins the Human Insight Podcast this week.  Ethan was previously the co-founder and CEO of Frank And Oak, a leading direct-to-consumer brand, and he's an active investor in Web3. As the RareCircle's CEO, Ethan empowers a new generation of entrepreneurs and brands to build deeper relationships with their communities through NFTs and blockchain technology. Its intuitive platform allows anyone to make, sell and manage powerful NFT memberships under one operating system. We asked Ethan about what brands and the general public should know about NFTs, as well as:   How creating a community is the foundation to today's businesses  How does he connect with his customers? And why that is important How brands may start to include NFTs in the products and services they offer their customers How NFTs will be integrated into our real life experiences

Ethan Song, Co-founder and CEO of RareCircles, joins the Human Insight Podcast this week. Ethan was previously the co-founder and CEO of Frank And Oak, a leading direct-to-consumer brand, and he's an active investor in Web3. As the RareCircle's CEO, Ethan empowers a new generation of entrepreneurs and brands to build deeper relationships with their communities through NFTs and blockchain technology. Its intuitive platform allows anyone to make, sell and manage powerful NFT memberships under one operating system.We asked Ethan about what brands and the general public should know about NFTs, as well as:   How creating a community is the foundation to today's businesses How does he connect with his customers? And why that is important.How brands may start to include NFTs in the products and services they offer their customersHow NFTs will be integrated into our real life experiences. 

Mike and  Kristin Song's beloved son, Ethan, was only 15 when he was killed with a friend's father's unsecured firearm. Since that terrible day in 2018, Mike and Kristin have been fighting to protect other children like Ethan from gun violence with their organization Song Strong.  They've been successful in spreading the passage of Ethan's Law, a bill that  requires firearms on residential premises to be safely stored if a minor is likely to gain access without permission, or if a resident is ineligible to possess a firearm. Together they re-joined host JJ to discuss Ethan's life, the importance of safe storage, how legislation like Ethan's law could save lives, and why safe storage is just another norm that parents need to participate in to keep kids safe.  Mentioned in this podcast:Safe Gun Storage is a Bipartisan Issue: See Florida, Texas, and Maine Laws (Song Strong)Ethan's Law (Song Strong) ‘Ethan Song Film' Tells Story of Teen's Final Days Before Deadly Accidental Shooting (NBC)Mother of Guilford's Ethan Song testifies before Congress on gun storage law (CT Post)Keep Your Family Safe and End Family Fire (Brady)For more information on Brady, follow us on social media @Bradybuzz or visit our website at bradyunited.org.Full transcripts and bibliographies of this episode are available at bradyunited.org/podcast.National Suicide Prevention Lifeline: 1-800-273-8255.Music provided by: David “Drumcrazie” CurbySpecial thanks to Hogan Lovells for their long-standing legal support℗&©2019 Red, Blue, and BradyUrge the U.S. Senate: Vote YES to Strengthen and Expand Brady Background Checks! Simply click here to sign our petition.Music provided by Ashot-Danielyan-Composer via Pixabay.Support the show

Ethan Song is the co-founder of RareCircles and was previously the co-founder and CEO of Frank And Oak, a leading direct-to-consumer brand that won the Technology Fast 50 and Fast Company's Most Innovative Company in Retail. Ethan is a thought leader and active angel investor in Web3, the creators economy and commerce enablement space.In this conversation, we discuss:- Origin story of Frank and Oak - Community first, sales second - Should all brands partake in web3? - Community and loyalty - Having 1000 true fans - Web3 = removing the middle man - Owning the channels in which you communicate - 2022 being the year of food and beverages NFTs- integrating life into real life experiences - Rarecircles- NFTs and the future of utilityRareCirclesWebsite: rarecircles.comTwitter: @rarecirclesInstagram: @rarecirclesEthan SongWebsite: ethansong.xyzTwitter: @mrethansong ---------------------------------------------------------------------------------  This episode is brought to you by PrimeXBT.  PrimeXBT offers a robust trading system for both beginners and professional traders that demand highly reliable market data and performance. Traders of all experience levels can easily design and customize layouts and widgets to best fit their trading style. PrimeXBT is always offering innovative products and professional trading conditions to all customers.  PrimeXBT is running an exclusive promotion for listeners of the podcast. After making your first deposit, 50% of that first deposit will be credited to your account as a bonus that can be used as additional collateral to open positions.  Code: CRYPTONEWS50  This promotion is available for a month after activation. Click the link below:  PrimeXBT x CRYPTONEWS50

Welcome to The Voice of Retail. I'm your host Michael LeBlanc. This podcast is brought to you in conjunction with Retail Council of Canada.I'm celebrating my 300th episode of the podcast with an interview with a celebrated retail innovator in Canada, co-founder of the innovative, award-winning Frank & Oak, Ethan Song.Ethan joins me with Frank & Oak in the rearview mirror to talk about thoughts on post-COVID retail and his latest venture, RareCircles'. His mission with RareCircles is to empower a new generation of entrepreneurs and brands to build deeper relationships with their communities through NFTs and blockchain technology.   But what does all that even mean? Why should retailers even pay attention to NFTs and Web 3.0?   Ethan gives us the 101 and then the advanced lesson on what comes next.Thanks for tuning into this special episode of The Voice of Retail.  If you haven't already, be sure and click subscribe on your favourite podcast platform so new episodes will land automatically twice a week, and check out my other retail industry media properties; the Remarkable Retail podcast, the Conversations with CommerceNext podcast, and the Food Professor podcast.  Last but not least, if you are into BBQ, check out my all new YouTube barbecue show, Last Request Barbeque, with new episodes each and every week! I'm your host Michael LeBlanc, President of M.E. LeBlanc & Company & Maven Media, and if you're looking for more content, or want to chat  follow me on LinkedIn, or visit my website meleblanc.co!  Have a safe week everyone! About EthanI am a builder of technology and companies. I'm passionate about understanding human behaviour and creating digital solutions and products that have the potential to make things 100x greater. I'm deeply interested by the large-scale transformation that is reshaping industries today. I believe in the power of technology and business as a force for good.My previous company, Frank And Oak, is a leading apparel brand focused on sustainability and climate change. I'm extremely proud of our commitment towards not only reducing our carbon footprint but towards promoting conservation. As Frank And Oak's CEO, I also led the efforts to create a highly personalized digital shopping experience that is powered by artificial intelligence. Frank And Oak has been named the most innovative company In retail by Fast Company as well as the fastest growing company by Deloitte Fast50. I'm grateful for the amazing team we built and the top tier investors that believed in us.Prior to this, I was involved in building strategic plans and technology strategies for companies like Rio Tinto, Van Houtte, Domtar, the Ottawa Hospital and the SAQ. Born in China, I've lived and worked in most continents and have built a true appreciation for the richness of our world.My interests reside in Web3, Commerce Enablement, Consumer and Financial services.I am currently working on a new company and investing in early stage start-ups.About MichaelMichael is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience and has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions with C-level executives and participated on thought leadership panels worldwide.  Michael was recently added to ReThink Retail's prestigious Top 100 Global Retail Influencers for a second year in  2022. Michael is also the producer and host of a network of leading podcasts, including Canada's top retail industry podcast, The Voice of Retail, plus the Remarkable Retail with author Steve Dennis, Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois.  Most recently, Michael launched Conversations with CommerceNext, a podcast focussed on retail eCommerce, digital marketing and retail careers - all available on Apple, Spotify, Amazon Music and all major podcast platforms.   Michael is also the producer and host of the “Last Request Barbeque” channel on YouTube where he cooks meals to die for and influencer riches.

~If you would like to subscribe to only interviews by Retail Insider, a separate "The Interview Series" podcast show is now available (link to Apple Podcast show). If you would like to subscribe to only Canadian retail discussions between Craig and Lee by Retail Insider, a separate "The Weekly" podcast show is now available (link to Apple Podcast show).~ Craig and Ethan Song discuss Ethan's new NFT venture that he launched following his exit from Frank And Oak, as well as his analysis of the future of retail post-pandemic.  Interviewed this episode:Ethan Song - Chief Executive Officer at RareCirclesRareCircles The Interview Series podcast by Retail Insider Canada is available on Apple Podcasts, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players. Also check out our The Weekly podcast where Craig and Lee discuss popular content published on Retail Insider which is part of the The Retail Insider Podcast Network. Subscribe, Rate, and Review our Retail Insider Podcast!Follow Craig: LinkedIn: www.linkedin.com/in/CraigPattersonTorontoInstagram: @craig_patterson_torontoTwitter: @RI_EIC Follow Retail Insider: LinkedIn: www.linkedin.com/company/Retail-InsiderFacebook: https://www.facebook.com/RetailInsider/Twitter: @RetailInsider_Instagram: @Retail_Insider_Canada Listen & Subscribe:Apple PodcastsSpotifyOvercastStitcher Share your thoughts! Drop us a line at Craig@Retail-Insider.com. You can also rate us in Apple Podcasts or recommend us in Overcast to help more people discover the show! Background Music Credit: Hard Boiled Kevin MacLeod (incompetech.com). Licensed under Creative Commons: By Attribution 3.0 License. http://creativecommons.org/licenses/by/3.0/

Ethan Song was 15. He had just had his braces removed, and had plans for the future that he outlined to his mother:  to go to college, to join the army, to get married, and to have seven children. His family and friends knew of other plans of Ethan's -- from eating the best sushi in the world with his dad to continuing to rescue abandoned dogs.But Ethan never got to see those plans to fruition,  as on Jan. 31, 2018, he was killed with an unsecured gun while at a friends house. Today, Ethan's parents Mike and  Kristin Song fight to protect children like Ethan from gun violence with their organization Song Strong and through their amazing legislation efforts to make Ethan's Law (which requires safe storage of guns in Connecticut) national policy.  Together they join hosts  Kelly and JJ to discuss Ethan's life, what family relationships are like after such a traumatic loss, the importance of safe storage, and how legislation like Ethan's law could save lives.    Mentioned in this podcast:Ethan's Law (Song Strong)‘Ethan Song Film' Tells Story of Teen's Final Days Before Deadly Accidental Shooting (NBC)Mother of Guilford's Ethan Song testifies before Congress on gun storage law (CT Post)Keep Your Family Safe and End Family Fire (Brady)For more information on Brady, follow us on social media @Bradybuzz or visit our website at bradyunited.org.Full transcripts and bibliographies of this episode are available at bradyunited.org/podcast.National Suicide Prevention Lifeline: 1-800-273-8255.Music provided by: David “Drumcrazie” CurbySpecial thanks to Hogan Lovells for their long-standing legal support℗&©2019 Red, Blue, and BradySupport the show (https://www.bradyunited.org/donate)

The Impact & Meaning of Scholarship: Hear from students, alumni, and family members as they share personal stories about what giving and receiving scholarships have meant to them.

Ethan Song co-founded Frank & Oak in 2012 and within 12 months had 7-figure monthly sales and a team of over 70 people. Over the next 8 years, he learned that to truly disrupt the men’s fashion industry would take more than several rounds of funding – it would take time and a path that differed from his original vision. Ethan discusses his path to a successful exit in 2020 and lessons learned along the way.

On April 20, 2018, 7-year-old Ethan Hauschultz was killed by the 14-year-old Damian Hauschultz, the stepson of his legal guardian and great-uncle, Timothy Hauschultz, in Manitowac County, Wisconsin.This case prompted 'Ethan's Law' to be drafted in Wisconsin.Also covered is Connecticut's 'Ethan's Law', named in honor of accidental shooting victim 15-year-old Ethan Song. Text 'warbaby' to 500-500 or visit audible.com/warbaby to get your first Audible title free!Music:We Talk of Dreamswww.purple-planet.comSources: https://www.htrnews.com/in-depth/news/2019/11/18/manitowoc-boy-7-killed-after-being-placed-known-child-abuser/4159106002/https://wixx.com/news/articles/2018/apr/24/mother-wants-justice-in-childs-death/https://www.wearegreenbay.com/news/local-news/mother-of-boy-who-died-on-friday-in-manitowoc-co-believes-family-member-killed-her-son/https://www.youtube.com/watch?v=SYKWpag5BhUhttps://www.wbay.com/content/news/Criminal-charges-possible-in-Manitowoc-County-childs-death-498444351.htmlhttps://www.wbay.com/content/news/Guardians-charged-in-Manitowoc-County-boys-death-to-appear-in-court-505304981.htmlhttps://www.daytondailynews.com/news/national/his-own-little-coffin-snow-teen-parents-charged-death-year-old-over-bible-verses/32Tk1LMMzaaLq9TRkqvHQP/https://www.wbay.com/content/news/Court-orders-competency-exam-for-woman-charged-in-boys-death-509975881.htmlhttps://fox11online.com/amp/news/local/woman-charged-in-manitowoc-co-boys-death-ruled-incompetent-to-stand-trialhttps://fox11online.com/amp/news/local/manitowoc-co-judge-rules-damian-hauschultzs-case-will-stay-in-adult-courthttps://www.nbc15.com/content/news/Court-denies-request-to-move-Manitowoc-boy-death-case-to-juvenile-court-566876821.htmlhttps://amp.greenbaypressgazette.com/amp/4812570002https://www.legacy.com/obituaries/htrnews/obituary.aspx?n=ethan-james-lee-hauschultz&pid=189663810&fhid=14020https://www.htrnews.com/story/news/2015/02/23/homeowner-nuisance-abatement-plan/23913325/https://amp.greenbaypressgazette.com/amp/4812570002https://www.nbc15.com/content/news/Court-denies-request-to-move-Manitowoc-boy-death-case-to-juvenile-court-566876821.htmlhttps://fox11online.com/amp/news/local/manitowoc-co-judge-rules-damian-hauschultzs-case-will-stay-in-adult-courthttps://www.wsj.com/articles/ethans-law-in-connecticut-tightens-gun-storage-requirements-11560460960https://www.nhregister.com/shoreline/amp/Ethan-Song-s-parents-settle-lawsuit-for-1-14480859.phphttps://www.nhregister.com/metro/article/Parents-of-fatally-shot-Guilford-boy-sue-12830377.phphttps://www.nhregister.com/news/article/Report-Guilford-teen-fatally-shot-himself-13409783.phphttps://www.courant.com/news/connecticut/hc-news-guilford-shooting-new-lawsuit-20181001-story.htmlhttps://www.wbay.com/content/news/Ethans-Law-Drafted-After-Young-Boys-Tragic-Death-566381831.htmlhttps://m.youtube.com/watch?v=7kj6KyDWfes&t=151shttps://www.htrnews.com/story/news/2020/02/21/ethans-law-bill-bar-placement-kids-certain-child-abusers-must-wait/4755281002/https://www.htrnews.com/story/news/2020/04/02/manitowoc-county-child-death-damian-hauschultz-wont-get-reduced-bail/5111837002/

On January 31, 2018, Kristin and Mike Song's 15-year-old son Ethan Song, accidentally shot and killed himself at his friend's house. They were handling a gun they knew was kept in a bedroom closet. The gun was one of three guns owned by the friend's father. They were in a cardboard box inside a tupperware container that was hidden in a bedroom closet. The guns had locks but the keys and ammunition were in the same box. The son was charged with manslaughter. The dad was not charged. There was a loophole in Connecticut's law. The Song's channeled their grief into political action that led to "Ethan's Law." Today, we talk about how citizens can use their power of self-government to make change happen at a time when so many of us feel powerless. Support the show: http://www.wnpr.org/donateSee omnystudio.com/listener for privacy information.

In episode 173, Kestrel welcomes Ethan Song, the cofounder of Frank and Oak, to the show. Inspired by ethical and sustainable thinking and with an eye to the future, Frank And Oak has set out to create clothing that is made for good living. “So I think that for us, the idea is actually to create a deeper relationship with our customers, and make sure that we really understand them before we create something.” On this week’s show, Ethan shares more on how his entrepreneurial dreams led him to the fashion industry, and how Frank and Oak was initially the response to he and his cofounder not being able to find brands that shared their values. Also, Ethan dives into what sustainability really means to Frank and Oak, and how for them, it’s about: first —minimizing impact, second — restore. Kestrel asks Ethan to comment on sustainability when it comes to subscription box services. For Ethan and Frank and Oak, they believe their subscription service can help them learn more about their shoppers, and in turn, produce more accurately, reducing waste. The below thoughts, ideas + organizations were brought up in this chat: SeaCell, a new fabric that Frank and Oak recently launched in their collection StylePlan, Frank and Oak’s subscription box service Frank and Oak’s Circular + Hydro-Less Denim

The tragic death of 15 year old Ethan Song has devastated his family, and the quiet Connecticut shoreline community of Guilford. But the Song family has found the courage to change laws and to keep their son's memory alive through acts of kindness and charitable causes.  Ethan's parents and sister talk to Fox 61's Tony Terzi about their terrible loss, and their determination to help others.

Mon Carnet, le podcast de Bruno Guglielminetti Vendredi 27 juillet 2018 Au sommaire : Actualités : TP-Link Deco M5 - Google Drive - Windows 10 - Samsung - Bluetooth - YouTube - Google Docs Extraits : Panel "influenceurs" de Catherine Brisson au 98,5 FM Le retour de Thierry Weber au podcast audio L'importance du mot de passe selon Jerome Colombain Entrevue : Jean-Francois Poulin rencontre Ethan Song, PDG de Frank And Oak Billet : Stéphane Ricoul s’intéresse au Blockchain et aux investissements liés. Collaboration : Jean-François Poulin & Stéphane Ricoul Musique : Bensound.com www.moncarnet.com Une production de Guglielminetti.com Juillet 2018

Ethan Song, l'un des deux fondateurs de Frank & Oak, nous présente son entreprise qui a littéralement renversé le processus et les habitudes de consommation d'achat de vêtements, et, comment il a su saisir l'opportunité de se lancer dans le commerce en ligne au bon moment.

Ethan Song, l'un des deux fondateurs de Frank & Oak, nous présente son entreprise qui a littéralement renversé le processus et les habitudes de consommation d'achat de vêtements, et, comment il a su saisir l'opportunité de se lancer dans le commerce en ligne au bon moment.

Ethan Song is a co-founder of Frank & Oak, a digital fashion retailer with over 2.5 million members and 16 unique brick and mortar locations across North America. Ethan wears many hats at Frank & Oak, he tells us about his favourite new tech gadget and his go-to style essentials. Link: https://www.frankandoak.com https://www.instagram.com/mrethansong/ Thank you to our sponsors: unbounce.com for the use of their recording studios - check out their podcast Call to Action here: unbounce.com/call-to-action-podcast, and to mindsparklemag.com - a lovely designblog highlighting new trends in the world of design, webdesign and video. Edited by Steph Colbourn at editaud.io Theme music by www.olivieralary.com Find us at http://workmode.show

FL Consultant: Ernie Furt, Tax Services This story is a great way to finish off our season. Ethan Song of Frank & Oak will share with us how they are able to maintain their corporate culture as they went from 0-100 employees in the 4.5 years in business, and the evolution of adding to their online community with bricks-and-mortar locations.

Today we have a chat with a canadian based founder Ethan Song. Ethan is the co-founder of the popular menswear club Frank & Oak. Frank & Oak is a mens lifestyle brand that makes it easy for men to receive the latest fashions and trends right to their door. They also have a few retail locations which Ethan touches on as a core element of their brand as it bridges the gap between online and offline experiences.      Ethan is interviewed at our Startup Grind Ottawa chapter by director Franco Varriano. Let’s listen in.