Podcast appearances and mentions of katie patrick

We have the information we need to make positive change—including implementing reuse systems. So how do we get people to act? Host Brooking Gatewood takes a deep dive into the psychology of normalizing reuse and influencing behavior change with experts Jennifer Carrigan and Katie Patrick. From emphasizing the importance of making reuse the default option, to highlighting the power of gamification and social comparison, they discuss how systemic changes influence individual action.Resources: katiepatrick.comKatie's 4 part podcast series to dig a little deeper TED Talk by Alex Laskey of OPowerClimate Action Design SchoolGrand Canyon ProjectGet involved:Join the Reuse Solutions NetworkSupport Upstream to make sure these stories continue to be heard and the reuse economy continues to grow — thank you!

In this special episode of Fireside, Chris Marine and David Gogel of Campfire Consulting are joined by Katie Patrick — Australian-American environmental engineer, author, and self-described “climate action designer.” Katie specializes in “the design of getting people to change,” applying behavioral science and gamification to help communities and businesses drive measurable environmental action.She's the author of How to Save the World: How to Make Changing the World the Greatest Game We've Ever Played — a book Forbes named one of the top five for social entrepreneurs, and one that Seth Godin praised as “an urgent and useful guide for anyone who seeks to make a difference. It will change your work for the better.”Katie is also the founder of Hello World Labs, a platform where she teaches green leaders how to use data, creativity, and game mechanics to boost climate engagement. Most recently, she launched Earth Doctors, a project aimed at empowering kids to become the next generation of planet healers.In this conversation, we explore:Why traditional sustainability messaging often falls flatWhat it means to design for action using behavioral science and systems thinkingHow climate action can be transformed into a compelling, data-driven experienceAnd what marketers, creatives, and purpose-driven brands can learn from the world of gamesIf you care about people, purpose, or the planet — this episode will reframe how you think about impact.Enjoying this content? Text us your thoughts! (if you want a response please include an email address in your text)Campfire Consulting Website

'If you're not changing the numbers, you're not changing the world.' So says this week's guest, Katie Patrick. Katie Patrick is a Silicon Valley based environmental engineer, climate action designer, and author of How to Save the World: How to Make Changing the World the Greatest Game We've Ever Played, now taught in Harvard University's graduate program and top recommended reading material by UNEP.Katie specializes in designing innovative apps, dashboards, and campaigns that drive environmental action by leveraging insights from behavioural science and game design. Her work combines rigorous research with creative execution to develop solutions that inspire sustainable behaviors and measurable impact. She has advised the United Nations Environment Programme (UNEP), NASA Jet Propulsion Laboratory (JPL), Google, the U.S. State Department, the University of California, the European Commission, Dassault Systèmes, the Institute for the Future, Magic Leap, and Stanford University, as well as numerous startups focused on behavior design for environmental action.Katie is passionate about biophilic design and envisions a future shaped by ecotopian principles. Her thought leadership has been recognized globally; she delivered a TEDx talk in 2020 and spoke at the UN General Assembly in 2021 on the role of creativity, optimism, and imagination in environmental change.In our conversation, we range wide and deep through and across the ways each of us can bridge the divides in our cultures and bring change to our local worlds - and thus to the wider world, exploring the power of gamification, evidence base and feedback loops to create real, enduring change.  Hello World https://www.helloworlde.com/Climate Action Design School https://www.helloworlde.com/climate-action-design-schoolKatie on Linkedin https://www.linkedin.com/in/katie-patrick/Katie's TED Talk. https://youtu.be/GOWYwEtzeH4/Katie's Book https://uk.bookshop.org/p/books/how-to-save-the-world-katie-patrick/1671034Katie's Podcast https://open.spotify.com/show/6QaoYkmNqLSsn89zWMw3nl?si=540f4604608d4652Accidental Gods Gatherings https://accidentalgods.life/gatherings-2025/Accidental Gods Membership https://accidentalgods.life/join-us/

If you're struggling to keep people engaged and loyal in your product or business, check out my FREE gamification course to learn how to do just that: professorgame.com/freecommunity-web Badges won't cut it. Katie Patrick reveals how focusing on feedback loops, imagination, and measurable actions makes climate programs actually work. Join us to explore how to crush environmental inaction with game-inspired design. Katie Patrick is an Australian-American environmental engineer and climate action designer. She's author of the books How to Save the World and Zerowastify and hosts a podcast where she investigates the academic research in environmental psychology. Katie specializes in the design of getting people to change. She applies gamification and behavioral science in a way that dramatically increases the adoption of environmental programs and has worked with organizations including UNEP, NASA JPL, Stanford University, U.S. State Department, Google, University of California, Magic Leap, and the Institute for the Future. Katie started UrbanCanopy.io, a map-based application that uses satellite imaging of urban heat islands and vegetation cover to encourage urban greening and cooling initiatives. She is also the co-founder of Energy Lollipop, a Chrome extension and outdoor screen project that shows the electric grid's CO2 emissions in real time. She was CEO of the VC-funded green-lifestyle magazine Green Pages Australia and was appointed environmental brand ambassador by the Ogilvy Earth advertising agency for Volkswagen, Lipton Tea and Wolfblass Wines. She has served on the board of Australia's national eco label, Good Environmental Choice Australia, and won the Cosmopolitan Woman of the Year Award for entrepreneurship. After graduating from the Royal Melbourne Institute of Technology with a B.Eng in Environmental Engineering, she worked as an environmental design engineer for building engineers WSP in Sydney on some of the world's first platinum-LEED-certified commercial buildings. Katie lives in Silicon Valley with her young daughter, Anastasia.

On this week program Chris talks to Charlotte George, Greens candidate for MacKillop Ward in Yarra Council. We discuss the last week of local council elections in Victoria and the importance posting your ballot by 6pm Friday October 2024. Topics include Streets People Love candidate scorecards, public accessibility, footpaths, public transport, connectivity, living in a car-obsessed society and the importance of providing alternatives from local councils.Charlotte talks about being a filmmaker, activist and local parent, her new black comedy Buried, about a terrible day of parenting with a unfortunate cyclist as a plot point, of which in a better world, wouldn't exist with more modal filters, slower speeds and protected infrastructure. She discusses safer streets, creative thinking needed in all levels of government, being involved in local community, Harrison Watts and Katie Patrick collab for a vision of Johnston Street, Hobart City Council Collins Street bike lane trial, public debates going to the outlier and finding more equable ways of transport alongside rising living costs and environmental issues.Local news includes ABC Four Corners: Australian drivers are paying billions on major Transurban-operated roads, and the costs will keep rising, Transport Integration Act 2010, Yarra Council 30km/h trial, Melbourne City Council elections, Critical Mass North this Friday 25 October riding to Northcote with a pickup point at Nicholson and Gertrude in Fitzroy, Jay's GoFundMe: Help my disabled sister Christa have an accessible cargobike.Program musicCamp dog, King StingrayThe Bike Song,  Anecdata

Listen in as Erica talks with Katie Patrick, owner of Rhea Lana's Waco. If you've ever thought about getting a little cash back from your children's gently used items THIS is the way to do it!! There are two week-long events each year where you can sell and find great items like clothing, books, games, toys, shoes, maternity clothes and much, much more! There are two events each year with the next one coming up in August - just in time to get ready to go back to school! Follow this link to get August's full event schedule: https://waco.rhealana.com/wixsaleinfo.asp For more info follow Rhea Lana's Waco on Instagram @RheaLanasofWaco and Facebook @Rhea Lana's of Waco Check out their https://waco.rhealana.com/ for more details! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I share the story of creating the world's highest-resolution urban heat island maps in collaboration with the team at NASA JPL, available at http://urbancanopy.io. I share the process of taking raw thermal satellite pictures from the NASA archive, using GIS software and data to get a heat island score for each land parcel, using Mapbox to show the map, and running NASA's custom machine learning algorithm to increase the image resolution. Sign up for my free climate action design tips at http://helloworlde.com/actiontips * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Get inspired with positive eco futures art prints, organic t-shirts, hoodies, and calendars at ⁠⁠ecopiastore.com⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

This episode tackles the issue of a creativity deficit in the sustainability movement, urging a shift from vague statistics to a more emotion-driven, visionary approach. The conversation suggests the implementation of real-time feedback mechanisms, similar to a "Fitbit for the planet," to effectively measure and adjust environmental campaigns. Such feedback loops are crucial for fostering a sense of immediate impact and accountability.The discussion also highlights the importance of concentrating efforts on singular behaviors or problems. By zeroing in on specific actions, the movement can inspire individual change without detracting from the broader systemic transformation that is urgently needed. This focused approach could stimulate more innovative thinking and emotional engagement within the sustainability movement.Reimagine is a podcast with host Babak Behrad, brought to you by Society Lab.

Catholic Social Services executive director Katie Patrick and development officer John Soukup are Pastor Stu Kerns' guests on this edition of Friendly Fire

In this episode, I share the secret to building your mission. You need to START by building a funnel, not an idea. If you're building an idea, campaign, or product and not building it as a funnel, you could be making a big mistake. Listen in, I'll share how to do it right. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ⁠⁠⁠ecopiastore.com⁠⁠⁠ Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠ Follow Katie on: Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

In this episode, I explain the precise definition of how I see gamification. It's essentially tracking progress towards a goal, and rewarding people for making progress. This episode is a neat nugget of the core measurement-driven gamification principles you can use for making climate and environmental action happen. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ⁠⁠⁠ecopiastore.com⁠⁠⁠ Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠ Follow Katie on: Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

A daily news briefing from Catholic News Agency, powered by artificial intelligence. Ask your smart speaker to play “Catholic News,” or listen every morning wherever you get podcasts. www.catholicnewsagency.com - The unveiling process for the newly rebuilt spire of Paris' legendary Notre Dame Cathedral began this week, with the process expected to be completed in time for the 2024 Paris Olympics in July. The cathedral has been closed ever since a devastating fire April 15, 2019, saw the spire crash through the centuries-old timber roof. Deconstruction of the scaffolding surrounding the spire — which reaches 330 feet in height — will take several months. The spire's new cross was mounted on December 6, 2023, and on December 16 a golden rooster — a symbol of France — was blessed and added, replacing one that was destroyed in the fire. The spire was not original to the 800-year-old structure, having been added during a 19th-century renovation. https://www.catholicnewsagency.com/news/256836/notre-dame-cathedral-spire-to-be-unveiled-nearly-five-years-after-devastating-fire Nearly three dozen Christians have lost their lives in the Gaza Strip since the outbreak of the Israel-Hamas war last October, a Christian aid group in the region said this week. https://www.catholicnewsagency.com/news/256828/nearly-3-dozen-christians-have-died-in-gaza-strip-amid-israel-hamas-war-aid-group-says Pope Francis will become the first pope to visit the prestigious Venice Biennale art exhibition when he travels to the “city of canals” this spring. https://www.catholicnewsagency.com/news/256826/pope-francis-to-visit-prestigious-venice-biennale-art-exhibition A local police investigation into the vandalization of a Blessed Virgin Mary statue outside a Catholic charitable group's headquarters in Nebraska is currently listed as “inactive” after police were unable to identify the perpetrator, even though one of the building's security cameras caught the vandal on video. Katie Patrick, executive director of Catholic Social Services, told CNA that this was the first time an incident such as this had occurred on their campus. https://www.catholicnewsagency.com/news/256834/police-drop-investigation-into-vandalization-of-nebraska-blessed-mother-statue Today, the Church celebrates Saint Claude de la Colombière, the 17th century French Jesuit who authenticated and wrote about Saint Margaret Mary Alacoque's visions of the Sacred Heart of Jesus. https://www.catholicnewsagency.com/saint/st-claude-de-la-colombiere-148

Did you know that the vast majority of environmental professionals have NO training in the job they are hired to do? That's the job of human influence. Environmental scientists, engineers, and lawyers are often hired for the job of influencing thousands of people to take action to meet sustainability goals, yet our training is in, well, science, engineering, and law - not the psychology of change. This means most of us working on environmental change make big mistakes when trying to influence people - and we don't realize it. This goes all the way up the food chain to major NGOs and government departments that are spending millions of dollars on campaigns that hardly move the needle. The science of human persuasion and social change requires an entirely different skill set. In the episode, I share the top 10 big mistakes I see most environmental advocates making, from the lens of evidence-based environmental psychology and my 20 years designing environmental change tools for some of the biggest (and smallest) environmental movements on the planet. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ⁠⁠⁠ecopiastore.com⁠⁠⁠ Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠ Follow Katie on: Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

There are three big mistakes people make when they are trying to influence people to help the planet. In this episode, I share what these are and the five big levels you should be using instead that are proven to influence people to act. * * *How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ⁠⁠⁠ecopiastore.com⁠⁠⁠Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠Follow Katie on:Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/---Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message---Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

In today's episode, I introduce a new endeavor I've been secretly burrowing away at. It's called ECOPIA and it's my ultimate dream project. ECOPIA's mission is to create child-centric properties that are built and designed for families to raise children together, as it's meant to be done, in groups (and with all the eco-friendly, zero-emissions, zero-waste features an apartment could need!) Modern parenting is deeply broken. Parents are more burned out, lonely, and stressed than ever before. Childcare is painfully expensive. The systems for daycare, play-dates, maternal support, afterschool care, and activities are profoundly inefficient. What should be the happiest moments of a parent's life are often steamrolled by stressful duties we could design around: near-constant death prevention (cars, falls, poisons, sharp things, running off etc) and being a daily taxi service. Parenting is hard, largely, because the architecture is broken. Suburban homes were made for a different time when housing was cheap, marriages were conventional, and women had an average of four children – all of whom could play together in a backyard. Alternatively, apartments are built cheaply for profit - not for kids or mothers. By taking a child-centric lens to apartment buildings, we can create supportive communities that center around safe places for children to play in groups with the amenities that parents need. They say "It takes a village" for a reason. It does. That's why I'm putting my best effort forward to build the village we've always needed. Learn more about ECOPIA at https://ecopia.us and sign up to join the waitlist for future residents, building partners, and developers. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ⁠⁠⁠ecopiastore.com⁠⁠⁠ Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠ Follow Katie on: Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ ---Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

How do you know that your project is REALLY changing what you want to change in the world? And how do you know if you are doing it effectively? In this episode, I share the core mechanism of what change is. This is such a fundamental primary principle that we tend not to see it. You MUST have these three axioms active for change to happen. If you don't, then no change is occuring. Unfortunately, most environmental projects fail at one or all three of the axioms and invest much time and effort with no change occuring. If you build your ideas and campaigns up from these three core principles - and you need all three in a trifecta - you'll shoot right to the center of what you need to do. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ⁠⁠⁠ecopiastore.com⁠⁠⁠ Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠ Follow Katie on: Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ ---Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

In this episode, I share the four social-science-backed reasons for why you need to be heavily immersed in images of the positive eco future you are working to create. We'll cover the psychology of motivation, technical problem-solving, leadership, and systems-change. This epsides explores the deeper reasons why I put together the new Ecopia Store at ecopiastore.com where you can purchase art prints, hoodies, t-shirts, and calendars that show positive eco-futures. For years, I've struggled to get access to high quality environmental reimagings of cities. I started creating an abundance of my own in MidJurney and have selected favorites available as prints on the new Ecopia Store. These images aren't just inpsiring and fun; they are critical ingredients to building your own energy and building social movements of change. It's the green "I have a dream" speech and it's fundamental to rolling out change. Get a copy of the hugely popular 2024 Positive Eco Futures Wall Calendar at ecopiastore.com * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars and all Katie's action design trainings at ⁠ecopiastore.com⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL ⁠⁠ Follow Katie on: Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ ---Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

In today's episode, we chat with behavioral and environmental psychologist, Dr Reuven Sussman, head of the Behavior and Health Program at The American Council for an Energy Efficient Economy (ACEEE). He conducts research about, and advocates for, energy efficiency in buildings and transportation - a sector that makes up the lion's share of carbon emissions. Dr Sussman is an adjunct professor at the University of Victoria in British Columbia, and currently sits on the editorial board of The Journal of Environmental Psychology and The Journal of Social Psychology.  We dive into his recent paper he authored titled “Context and Meaningfulness in Energy Efficiency Labeling for Real Estate Listings”  which explores the real nitty gritty of how to get home energy labels to work and exactly how to design them. We discuss the psychological foundations of how people respond to these labels, the kind of policy that is required to get them going, and how they can best be used to influence the real estate market to decarbonize buildings and drive greener choices. We also talk about another important concept called “framing” which is a technique that can be used to help sell the often tricker and more demanding energy efficiency upgrades to homeowners. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

In this episode, I share an idea I designed and. I want you to steal it. It's called the V-Score. See the V-Score app design here. The most important factor that determines the health and environmentally friendliness of food is whether it comes from a plant or an animal. The measurement-driven design I teach is based on identifying a core metric of change. We can simplify the proportion of plant-to-animal calories into a simple metric called "The V-Score." Calculate the V-Score of each meal on a menu and for each restaurant on a street. This data is the basis for gamification and action design that works. Bringing attention to the data behind the problem is the first step to creating change. The ratio is easy to understand and gently 'nudges' a person in a positive direction without demanding drastic lifestyle changes.  The V-Score app is based on the principle of public disclosure of data. We make the ratio of plant to animal foods open and transparent which naturally causes people to change in a positive direction to improve their score. See the V-Score design here: http://katiepatrick.com/vscore-homepage * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

Does giving people long lists of multitudes of eco actions help people do more green things? Or does it overwhelm, and hence hinder action? And how does the type of action on that list make a difference?  Today's guest is Dr. Rueben Kline Ph.D. He is the Associate Professor of Political Science and Director of the Center for Behavioral Political Economy at Stony Brook University in Long Island, New York. In our conversation, we bring evidence-based academic rigor to those big lists of climate and green actions. We've all seen them (or we've been the ones who created them!). "Top 10 Green Things You Can Do at Home," "101 Ways the Save the Earth From Your Bedroom" etc. We explore his paper titled “Too Many Ways to Help: How to Promote Climate Mitigation Behaviors” and the theory of “choice architecture" and "choice overload.” Reuben reveals unexpected findings about green behaviors depending on whether they are perceived as "easy" or "hard." Reuben is also the co-author of a fascinating book coming out soon titled “Climate Games - Experiments on How People Prevent Disaster” which is about game theory and climate. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠⁠http://katiepatrick.com⁠⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠⁠https://amzn.to/2Z4jivL⁠⁠⁠ Follow Katie on: Instagram ⁠⁠⁠https://www.instagram.com/katiepatrickhello/⁠ LinkedIn ⁠⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

The compost-a-TRON is an idea to encourage public composting, inspired by a curious behavioral study 30 years ago about a giant eagle shaped garbage can. How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

In today's episode, I talk with environmental and behavioral psychologist, Dr. Karine Lacroix Ph.D, about if a person's individual eco-friendly behaviors (like riding a bike, composting, or eating less meat) can cannibalize or steer people away from taking actions that might influence bigger systems-wide change (like trying to influence your local Mayor, or meeting with a senator. Think of it like this. Does directing people reduce their own environmental impact for themselves (just one person) reduce that person's potential to do actions that might affect other people beyond themselves (many people)? Does the effort or bandwidth involved with one trade off the other? Karine focuses on experiments that target the barriers and motivators around climate change behavior and health. She was a post-doctoral associate at the Yale Program on Climate Change Communication is now an Advisor to the Behavioral Insights Team (also known as the Nudge Unit or BTI). We will dive into her recently published paper titled “Does personal climate change mitigation behavior influence collective behavior? Experimental evidence of no spillover in the United States.” * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠⁠http://katiepatrick.com⁠⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠⁠https://amzn.to/2Z4jivL⁠⁠⁠  Follow Katie on:  Instagram ⁠⁠⁠https://www.instagram.com/katiepatrickhello/⁠ LinkedIn ⁠⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

This is the second part of the conversation with Professor of Psychology at the University of Wisconsin AND the Executive Director of The Institute for Diversity Science, Dr Markus Brauer about what makes up real evidence-driven gamification.  Markus is the social scientist behind a behavior-change game called Cool Choices - a card game that gets workplace employees into groups with the goal of competing around energy and environmental behaviors. Markus gives us an understanding of the theoretical underpinning and real causal mechanisms that drive the psychology behind the kind of gamification that does succeed in our quest for real and measurable change. We explore his paper published in the Journal of Environmental Psychology titled: Making Cool Choices for Sustainability: Testing the effectiveness of a game-based approach to promoting pro-environmental behaviors. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

Games sound fun, but do they really work to get people to actually do climate and eco-friendly things? And if so, why do they work?  Today's we'll be talking with Professor of Psychology at the University of Wisconsin AND the Executive Director of The Institute for Diversity Science, Dr Markus Brauer about what makes up real evidence-driven gamification.  Markus is the social scientist behind a behavior-change game called Cool Choices - a card game that gets workplace employees into groups with a goal of competing around energy and environmental behaviors. Markus gives us an understanding of the theoretical underpinning and real causal mechanisms that drive the psychology behind the kind of gamification that does succeed in our quest for real and measurable change. We explore his paper published in the Journal of Environmental Psychology titled: Making Cool Choices for Sustainability: Testing the effectiveness of a game-based approach to promoting pro-environmental behaviors. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Instagram ⁠⁠https://www.instagram.com/katiepatrickhello/ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

Katie Patrick, the Executive Director of CSS, discusses the recently unveiled transformation of the CSS headquarters in Lincoln. This extensive renovation and expansion project has introduced elements designed to enhance the facility's overall appeal, creating a more inviting and hospitable environment that promises to be a noteworthy addition to the capital city.

In this episode, I share a fundamental principle to guide your design thinking. You should always ask yourself, is this idea based on "primary principles?" And what are "primary principles" anyway? In order to make a campaign or startup that really works to get people to buy a green product or change a behavior, you need to build up your concept from the primary principles of how human beings function. Often we don't do this. We design our environmental projects based on on abstractions and nebulous hypotheses on how we "think" people might respond - and this is a major cause of eco project failure. I'll share the main primary principles that are proven to trigger core behavioral mechanisms in people and how you can use them as a baseline for your social change thinking. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join my Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  X-Twitter ⁠⁠@katiepatrick⁠⁠ Instagram ⁠⁠@katiepatrickhello⁠⁠ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message

In this episode, I explore the power of pledges in driving pro-environmental action and behavior. Pledges are seen as commitment devices, where individuals make promises or commitments to themselves or others. We highlight the effectiveness of pledges in engaging people and closing the value action gap. The episode delves into the various forms of pledges, such as written notes, online commitments, or public displays, and discusses the astonishing evidence from behavioral literature on their impact. Pledges can increase engagement in actions by 30% to 70%, making them powerful tools for maintaining eco-friendly behaviors and winning environmental campaigns. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join my Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  X-Twitter ⁠⁠@katiepatrick⁠⁠ Instagram ⁠⁠@katiepatrickhello⁠⁠ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/

In today's episode, we dive into the surprisingly powerful effect of social norms that seem to almost effortlessly shift environmental behavior. Social norms mean“This is what everyone else is doing” or “Here's an example of what we want you to emulate.”   Our guest today is research psychologist Dr Alessia Dorigoni from the Neuroscience Consumer Lab at the University of Trento in Italy. Alessia is not just a psychologist through, she's also a fine artist and behavioral economist specializing in nudges. We explore Alessia's recent paper titled "Water bottled or tap water? A descriptive-social-norm based intervention to increase a pro-environmental behavior in a restaurant" The type of norms we'll be exploring how a written norm, in the form of a poster in a restaurant, that said "2/3 PREFER TAP WATER" effectively encouraged people to order less plastic bottled water.  Alessia and I talk about the theory of nudges, the neuroscience of why norms work, and the surprisingly best formats in which to describe the data to have the most psychological influence. Alessia's paper: https://www.sciencedirect.com/science/article/abs/pii/S0272494423000191 * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join my Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  X-Twitter ⁠⁠@katiepatrick⁠⁠ Instagram ⁠⁠@katiepatrickhello⁠⁠ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/

You probably have a new website you're trying to launch, a blog you need to finish, an app you're trying to complete, a presentation you need to give, and several unfinished art projects in your closet. I see you. I know you! In this episode, I share my own personal technique for getting complex things finished and shipped. I call it "short scoping." To "Short scope" is the opposite to "scope creep" or "feature creep" where are ideas get more branches and features as we work on them until they turn into unmanageable, unfinishable, and expensive behemoths. As someone who is afflicted by many ideas, often coming at me at the same time, and who is inspired to work on different things, being able to "short scope" a project to make a chunk of deliverable work is the only reason why anything I do gets out. Without short scoping, my life's work would drown in a molasses of compounding new ideas and intricate feature-creeps dragged to bottom of the sea of unfinished projects. It's simple and it WORKS. Try it out and let me know how it goes! * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join my Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  X-Twitter ⁠⁠@katiepatrick⁠⁠ Instagram ⁠⁠@katiepatrickhello⁠⁠ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/

In this episode I offer an alternative strategy to shaming or criticizing small individual eco-friendly behaviors. I explain how you want to see social change like a staircase with many levels. Often taking a small individual action, like using a paper straw or driving less, is the first step a person makes on their staircase of influence. The goal is to inspire the person to step up from their small individual actions to a new set of more advanced actions that have the power to influence many people, instead of only one person (themselves). Please share this episode every time you see an environmentalist shaming or criticizing small green individual actions! We need to get better and encouraging people to move up the staircase, not shaming them for being at the first stair. This is a design challenge for us all. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join my Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Twitter ⁠⁠@katiepatrick⁠⁠ Instagram ⁠⁠@katiepatrickhello⁠⁠ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/

Have you considered the power that lies in heavily niching down by geography? As in, go hyper local, and then geographically niche some more. In this episode, I share my thoughts on the mistakes I've observed by social change projects diluting their impact by spreading too broad. You might get followers by casting a broad net in the beginning, but you won't get the serious and measurable change you want to see from real humans doing real things *off* the internet. The keys to change lie in starting by seeing what you can change in your immediate location, and then once you've done it, try and replicate it. That is how social movements that built into tipping points are built. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠⁠http://katiepatrick.com⁠⁠ Join my Gamify the Planet masterclass training in climate action design for $25/month ⁠⁠http://katiepatrick.com/gamifytheplanet⁠⁠ Get a copy of the book, How to Save the World on Amazon ⁠⁠https://amzn.to/2Z4jivL⁠⁠  Follow Katie on:  Twitter ⁠⁠@katiepatrick⁠⁠ Instagram ⁠⁠@katiepatrickhello⁠⁠ LinkedIn ⁠⁠https://www.linkedin.com/in/katie-patrick/

Our guest today is Professor Emeritus Bas Verplaken from the Department of Psychology at the University of Bath. He's very much an elder in the study of attitude and habits in relation to health and human behavior and he has also been the editor of the book, The Psychology of Habits.  We discuss "Habit Discontinuity Hypothosis" which is a phenomenon whereby people are more apt to adopt new behaviors when their daily lives are disrupted, meaning some kind of discontinuity occurs, like moving house or moving job.  Bus and I  talk about the importance of habits in addressing sustainability through the perspective that habits are unconscious and immediate behaviors we do without thinking about too much versus behaviors that take thought and consideration. To understand habits is to also understand that kind of “behavioral muscle memory,” how it is formed, and how to break them. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at ⁠http://katiepatrick.com⁠ Join my Gamify the Planet masterclass training in climate action design for $25/month ⁠http://katiepatrick.com/gamifytheplanet⁠ Get a copy of the book, How to Save the World on Amazon ⁠https://amzn.to/2Z4jivL⁠  Follow Katie on:  Twitter ⁠@katiepatrick⁠ Instagram ⁠@katiepatrickhello⁠ LinkedIn ⁠https://www.linkedin.com/in/katie-patrick/

In this episode, I unpack six unconscious assumptions that people make when they ask me the question "Why do we need to study individual behavior when we need system-level change?" There is often some flawed thinking in the way this question is asked. While it's true we need systems-level change, this doesn't undermine, nor is it in opposition to, the role of behavioral psychology. Before we can give a thorough answer, we need to question the assumptions and expectations behind the question. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL  Follow Katie on:  Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

In this episode, I explore the ongoing debate between individual and system actions in promoting pro-environmental behavior, challenging the notion that these are the only two types of actions. This episode points out that there are five different types of actions that can bring about change: daily recurring habits, big-ticket once-off changes, lifelong career mastery, political engagement, and social influence. Individual actions are more than small lifestyle changes, such as composting or using a reusable straw. The actions a person can take are vast and varied, and each version of the five types explored here are part of achieving systems-level change. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL  Follow Katie on:  Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

In this episode, I share a new journaling practice that I've recently started that involves answering four specific questions. This practice has been an absolute game-changer for me, and I believe it can profoundly impact your life and work too. Inspired by her previous episode on the Fun-O-Meter, I emphasize the importance of asking meaningful and substantial questions to shape the trajectory of our lives. These questions are designed to align the inner compass of your environmental work and creative flow toward your true purpose in a way that delivers the best energy, ideas, and momentum you have to change the world. Take out a journal and start brainstorming your thoughts on these four master questions: 1. What's "The Big Why" behind what you do? 2. What's the amazing vision, destination, and goal you are working towards? What is the "vast and endless sea" you are inviting people to join you on? 3. What's the most fun thing you could do to work towards this goal? 4. What's "The One Thing" you need to do now to make it happen? Push yourself to write 10, 20, or even 100 responses to each of these questions. If you're busy, just write down one answer to each. This practice will set your direction in the most authentic and resonant path for you. This is the place all the best momentum, ideas, and progress comes from. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL  Follow Katie on:  Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

What are the behavioral science secrets behind making a climate action dashboard for cities that ACTUALLY gets people to act? In this episode, I'll take you a deep dive into the design theory behind creating a climate action dashboard for a city using a behavioral science-informed approach. I share the importance of distinguishing between action design and graphic design, as well as climate reporting and climate accounting. Climate Action Design is different. It's not "reporting," it's designed to invoke a behavioral response. The aim is to create dashboards and apps that motivate people to take pro-environmental action (not just display data). To get the most out of this episode, please download the dashboard design at this link here while you are listening: https://www.dropbox.com/s/oc3muxbklvh43xc/high-res-dashboard.png?dl=0 1. Show the start, in numbers.2. Show the end, the goal, quantitatively.3. Show a feedback loop score on what you want to change that updates often.4. Identify highly specific actions and track the progress of these.5. Use nested groups (like teams in a game) i.e. cities in a county or classrooms in a school.6. Break the goals down into levels, like a video game or karate belts. Focus on moving people to the next level from where they are at, in increments.7. Give rewards when players achieve a notch in the level, like a badge or prize.8. Always benchmark and compare to the average performance of the group, maybe use a leaderboard. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL  Follow on:  Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

In this episode, we chat with Sophie Poisel, an award-winning innovative teacher who hosted the first Earth Imagination Week with her students. Sophie showed us that when you give children the tools to imagine positive new ecological worlds, they come up with incredible work! Eco Minecraft worlds, green Lego lands, biophilic architectural illustrations, 3D building models - the kids made it. We delved into the power of environmental imagination and how it can spark awe-inspiring creativity and passion in young minds. And even more so, how sustainability education and environmental imagination exercise diffuses into the entire family, leading to real and tangible behavior changes in parents. Sophie is the head of the Lang Walker Academy at the Powerhouse Museum in Sydney and was recently the Assistant Principal at Lindfield Learning Village. She has post-graduate studies and research in gifted education and has been awarded the Premier's Prize and a high commendation from the Prime Minister of Australia for her work in innovation in STEM-based education. See that the kids made: https://www.instagram.com/katiepatrickhello/guide/earth-imagination-day/17928466082290777/ Download the free Earth Imagination Toolkit at http://katiepatrick.com/imagine Get in touch with Sophie: LinkedIn https://www.linkedin.com/in/sophie-poisel-5118a0188 Twitter @sophiepoisel Email sophiepoisel@powerhouse.com.au * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL  Follow on:  Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

Do you gauge the quality of your work, content, and life by how "fun" it is? Weird secret - I used to HATE being asked what I did "for fun." In this episode, I share how I started taking the theory and pursuit of fun more "seriously" (lol) as a daily practice and how it's changed everything. I discovered how asking this one question "What is the most fun thing I could do?" can breathe magic into your environmental work, expand your creativity, and unexpectedly redirect you more closely to your true calling. I share more on the theory of fun, the dopamine system, and how the pursuit of fun is an essential driver of innovation and growth. * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL  Follow on:  Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

Katie Patrick, the executive director of Grove Christian Outreach Center, shares her journey from initially working at a food bank to her current role at Grove, where they provide a holistic approach to supporting an underserved population in lower James City County, Virginia. Katie discusses the importance of collaborating with other organizations and the need to combat poverty beyond just providing food. She also shares personal experiences that drove her passion for providing food and treating people with dignity. Tune in to hear about Grove's programs and the success they've had in serving their community. Connect with Grove Christian Outreach Center: Facebook @GroveChristianOutreachCenter https://groveoutreach.com Learn more about Adverse Childhood Experience (ACE) Connect with Sarah Larsen: Get THE AUDIT FREE! Breakfast Blend Plan With Me, Sundays at 10am Eastern Register to receive weekly Zoom links Facebook, Instagram, YouTube Subscribe to my popular newsletter

Don't let your audience walk away without actually doing anything. Here's the action design shorthand you need. Use each of these evidence-based techniques in your project, campaign, or startup to ensure every person you touch goes on to take a real action that shifts the numbers. Download The 7 Pillars of Behavioral Science for Climate Action Poster Checklist: http://bit.ly/43Ip9E2 How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL  Follow on:  Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

Hi #SmartCommunity friends! On this episode of the Smart Community Podcast, I have a brilliant chat with Katie Patrick. Katie is an environmental engineer, software designer, author and repeat guest who was last on the show in June 2021 in Episode 234. Katie tells us about her background and why she's passionate about sustainability, as well as how feedback loops are central to her idea of Smart Communities. Katie and I discuss the need for individual actions as well as systemic change, and what she's been up to since she was last on the podcast, including some of the gamification projects to get individuals to take more sustainability actions. Katie explains the power of human conversation and group identify for driving behavioural change, and the deep need we have for community connectedness. We finish our chat discussing the potential of using goal directed psychology in the sustainability movement and why it should be the next emerging trend. As always, we hope you enjoy listening to this episode as much as we enjoyed making it.  Find the full show notes at: www.mysmart.community  Connect with me via email: hello@mysmart.community  Connect with My Smart Community via LinkedIn or Twitter and watch on YouTube The Smart Community Podcast is produced by Perk Digital.

Today's guest is Dan White. He is the CEO and Founder of the award-winning impact-games development company, Filament Games. Dan is an artist and entrepreneur and probably the world's most prolific games-for-impact developer. We talk about the nuance of how to create a game that engages, educates, and transforms people and we explore what happens when we put art, action, and impact together into an educational game format. Dan and his team at Filament have created nine games specifically about the environment: Otter Planet: https://www.habitheque.com/an-otter-planet Aquation: https://ssec.si.edu/aquation Climate Champions: https://www.filamentgames.com/project/climate-champions-2/ Citizen Science: https://www.youtube.com/watch?v=RxmdvsSuR-g Land Grab (game jam): https://www.youtube.com/watch?v=QpVcVODuXeU&ab_channel=FilamentGames EcoKingdoms: https://game-cdn.legendsoflearning.com/content-deploy/4452/EcoKingdoms-Interactions_427/index.html Resilient Planet: https://www.youtube.com/watch?v=qUWoNACJ-7Q Eco Defenders: https://www.youtube.com/watch?v=yfhHhisTrxE Energy City: https://www.youtube.com/watch?v=xIe-HzUodcU https://www.filamentgames.com/ https://www.linkedin.com/in/danwhite3/ https://www.instagram.com/filamentgames/ https://www.linkedin.com/company/filament-games/ * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Follow on Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

Education and awareness aren't enough to change the world; we need action. It's highly likely that you care about protecting the environment. But what are you doing about it? Katie Patrick is here today to explain the science behind human behavior and share how you can gamify your actions so they have a positive impact on the planet.  Katie is an environmental engineer and designer with a passion for behavioral science. She is on a mission to make it easier for people to make positive environmental changes. She is the creator of various gamification tools (e.g. Block Club, Zerowastify, and Energy Lollipop) that help people measure their impact, reduce their waste, and cut their emissions. Episode Highlights: Behavioral science is the science of how humans do things (e.g. if you see other people littering, you are more likely to litter yourself). Gamification, on the other hand, involves coming up with simple ways to track progress between where you are now and where you want to be (e.g. decreasing the size of your carbon footprint) and using rewards to keep yourself motivated. [11:37] Education isn't enough to change behaviors. Most people care about the environment already, but we need to use tools, dashboards, and reward systems to make it easier to actually do the actions that have a positive impact. [19:47] An example of gamifying your environmental impact: to reduce the amount of waste you are producing, measure it (e.g. the number of trash bags coming out of your house per week), make it visible (e.g. write the number somewhere you can see it), create a goal (e.g. to reduce the number of trash bags by half), look at your behaviors and develop actions that will reduce the amount of waste (e.g. stop buying disposable nappies and plastic water bottles), keep measuring, give yourself rewards when your weekly trash is reducing (e.g. a smiley face on your calendar). [23:00] Find people to join you on your environmental gamification mission. It's much easier to stick to something when you have a community holding you accountable, and people are much more likely to change their behavior when they there are people around them who they can emulate. [26:08] You don't need any complicated applications to create a community. WhatsApp and other social media channels are very effective methods for connecting with people who can become your accountability partners. [32:04] Get out of your bubble! Sharing your beliefs with people who think differently from you may cause a lot of frustration, but it's the only way to create social diffusion. [51:35] Follow Katie: Website Instagram Podcast Resources Mentioned: How to Save the World by Katie Patrick Atomic Habits by James Clear Yu-Kai Chou Follow Will Moore to #gamifyyourhabits: Website Podcast TikTok Instagram Will's #1 mission in life is to help you GAMIFY YOUR LIFE by replacing your failure habits with success habits in the FIVE CORE areas of your life scientifically linked to happiness. Sign up for the newsletter: ⁠https://mooremomentum.com/contact⁠  Follow the success stories: ⁠https://mooremomentum.com/success-stories/⁠  What's your core score? Take the FREE Life Evaluator Quiz to see where you currently stand in the 5 Core areas of life scientifically tied to happiness: ⁠https://mooremomentum.com/quiz --- Send in a voice message: https://podcasters.spotify.com/pod/show/5corelife/message

This month's guest expert on the How to Save the World podcast is Nicole Sintov, Associate Professor of Behavior, Decision-Making, and Sustainability from Ohio State University. We'll be interviewing Nicole on her published research paper, "Guilt consistently motivates pro-environmental outcomes while pride depends on context." The gist of this research shows that telling people they are performing worse than most others on environmental and climate action, stimulates people to do better. We'll dig into the question, "Should we be showering people with compliments and positive feedback about their good efforts, or are we better just telling people when they are doing a bad job?" Not that we need to ONLY make people feel guilty, but negative feedback gets a bad wrap and tends to be avoided, but there's definitely a strong role for it - and it needs to be a tool in the toolbox of change. Nicole's research paper: https://www.sciencedirect.com/science/article/abs/pii/S0272494422000214 https://www.linkedin.com/in/nicole-sintov-b3b4a01a3/ * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Follow on Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

MeshMinds makes planet-themed augmented reality games designed to massively increase engagement and social media sharing of environmental campaigns. Kay and Olivier and I met when we were working for UNEP on the Clean Seas campaign. They do some really interesting work using the software Spark AR (that's only used for instagram and Facebook applications) to make these very novel, light, immersive, and fun experiences - kind of like a mini or micro game - that people access by pressing the star icon on Instagram. And holey moley, the things they make really work! Their game-like creations on Instagram have gotten millions of plays, shares, and viral marketing spreading by mastering this novel approach to engagement. In this episode, we'll be diving into various creative ways you can use Spark AR and some of the theory to getting your project to really work. Download the Spark AR software for free and try and make something https://sparkar.facebook.com/ar-studio Don't forget, always jump on YouTube to search for free tutorials for anything you want to learn. Meshminds.com https://www.instagram.com/meshminds/ https://www.linkedin.com/in/kvasey/ https://www.linkedin.com/in/olivier-bos/ * * * How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Follow on Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

Today's guest is environmental psychologist, Veronica Champine, PhD Candidate and Graduate Research Assistant at Colorado State University. We're breaking down the science of "social diffusion" in her research paper "Understanding individual and diffusion behaviors related to native plant gardening" recently published in the Journal of Environmental Psychology. Her research explores the difference between asking people to take individual action vs asking people to talk to people around them and showing by example - that's social diffusion - an often missing link in many climate programs and startups. We'll be diving into the power and nuance of helping people to get better at diffusing environmental behaviors in their communities - and what we need to do to become designers of social diffusion. Connect with Veronica on LinkedIn https://www.linkedin.com/in/veronica-champine-5305309a/ The paper: https://www.sciencedirect.com/science/article/abs/pii/S0272494422000433 ---------------------- How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Follow on Twitter @katiepatrick Instagram @katiepatrickhello LinkedIn https://www.linkedin.com/in/katie-patrick/

Hi #smartcommunity friends! Welcome to the Summer Series here on the Smart Community Podcast. As you know, we're taking a little break from new content over the Australian summer holidays, and instead we are sharing the replays of a few of our all time favourite episodes. This week we're sharing my interview with Katie Patrick, from way back in Episode 234, which was released in June 2021. Katie is an environmental engineer, software designer, author and co-founder of the two environmental database startups Energy Lollipop and Urban Canopy. In this episode of the Smart Community Podcast we begin our conversation by Katie telling us about her background as an environmental engineer, how she transitioned to running her own publishing company to now her own startups. Katie then shares with us what a Smart Community is to her and her passion for environmental data. We then talk more about environmental data and how it can help drive change in human behaviour before Katie talks about her interest in behavioural psychology. Katie then shares with us her two startups and the work they are involved in and we talk about her transition from a more conventional style of work to the startup space, before discussing personality types and the value different personalities can bring to an organisation. We talk about the basis of Katie's book “How To Save The World'' and how important it was for Katie to deliver her complex messages in the book in a readable way to her audience. We finish our conversation discussing the emerging trends of granular data and data-to-data comparisons. One recent project of Katie's that has happened since this interview is the Sustainability Street masterclass she's been running, which is about how to gamify neighbourhood decarbonisation. We'll pop a link in the show notes if you want to check that out. And of course we will be sure to get Katie back on the show in the new year for a full update about what she has been up to since we recorded this episode and how our thinking has progressed since our conversation. But in the meantime, as always we hope you enjoy listening to this episode as much as we enjoyed making it! Find the full show notes at: www.mysmart.community Connect with Katie via LinkedIn Twitter or Instagram Connect with me via email: hello@mysmart.community Connect with My Smart Community via LinkedIn or Twitter and watch on YouTube The Smart Community Podcast is produced by Perk Digital

What would it take to make "A Fitbit of the world's forests"? As you could imagine, it would be a momentous task. Global Forest Watch is doing it. It's one of the world's most technically ambitious ecological monitoring projects that maps and monitors the entire Earth's forest cover, with high-frequency updates, and ecological health insights, and displays it on a beautiful and easy-to-use browser interface. Global Forest Watch a partnership between the World Resources Institute and multiple philanthropic bodies, conversation NGOs, and universities. The technical intricacy of this project spans right from the satellites that collect the data through to processing the images, the algorithms that scan for tree cover and calculate changes, the depth of data in the electromagnetic spectrum and how it conveys ecological health, and how to get it all looking nice and loadable on a browser. And then there's the biggest question of all – how does all this data visualization actually help forests get protected off the computer? How do we use complex environmental data to drive change in the real world? Global Forest Watch (GFW) is a map-based platform that allows anyone to access near real-time information about where and how forests are changing around the world. See the Global Forest Watch platform here. https://twitter.com/globalforests https://www.instagram.com/globalforests * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join Gamify the Planet Masterclass Training in Climate Action Design for $25/month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Follow Katie on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn

We can get better at telling the story of sustainability, climate, and greener futures. I wrote down these 24 evocative words, backed by science to motivate people, and riffed on ideas of how you use each of them to tell better stories to get people to join your environmental project. We need to be able to inspire epic feelings in people. Here are some examples of how you can do it. * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

In this episode, we speak with Thijs Bouman, assistant professor and researcher from the Environmental Psychology group at the University of Groningen in the Netherlands. He's done some fascinating research into the relationship between group and individual environmental values. We often think of our value systems and beliefs as if they were created by our own independent thoughts, but we as humans, are highly influenced by the groups we interact with. Seeing environmental change through the lens of group behavior could provide a very different lens through which to design environmental campaigns and programs. Thijs' research explores how, as individuals, we tend to underestimate the pro-environmental values of others, and because of this, we shortchange our own impact. Yet, when our fellow group members strongly endorse pro-environmental values, discovering this boosts our own environmental engagement. Thijs Bouman's research: From values to climate action https://www.sciencedirect.com/science/article/pii/S2352250X21000579 Environmental values and identities at the personal and group level https://www.sciencedirect.com/science/article/pii/S2352154621000449 Contact: Linkedin: https://www.linkedin.com/in/thijsbouman/ Twitter: https://twitter.com/T_Bouman DOORS OPEN Gamify the Planet: Climate Action Masterclass Sustainability Street: Gamifying Neighborhood Decarbonization Tuesday 15th November 9am PST, 12pm EST, 5pm BST. Learn more at katiepatrick.com/gamifytheplanet Sign up for $25/month at Patreon.com/katiepatrick How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com

We need to avoid the trap of getting caught up in a single idea. Ideas are plentiful. When it comes to climate or social change, an idea is just a hypothesis. Will your idea actually create the change you think it will? You'll only know by testing it. In this episode, I talk about how you need to have lots of ideas and rapidly iterate them. You need to test them and discover the causal mechanism of what works on people. The faster you can test and iterate, the faster you can get to the mechanisms of what people love and why they change. Work on your vision of the future world and less on your "idea." Get a copy of How to Save the World on Amazon Join my masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

How do we persuade homeowners to make climate upgrades to their homes such as electrifying, installing solar, or improving energy efficiency? Do we persuade them using environmental facts and energy data, or is a social mechanism more effective, like sparking a conversation with a neighbor or friend? Our guest today is Brian Southwell. Brian is the Adjunct Professor at Duke University's School of Medicine, the director of the Science in the Public Sphere Program at a large non-profit research institute called RTI, and he also is and hosts The Measure of Everyday Life radio show. His research paper we are diving into today is titled “Weatherization behavior and social context: The influences of factual knowledge and social interaction” and it tests which works better to get people to take action on their homes - facts or conversations?" When big climate, decarbonization, and electrification programs are rolled out by utilities, local governments, and NGOs across thousands or millions of homes, when these organizations often spend millions of dollars trying to get traction in communities, the nuance of what works to drive action really matters. * * * Sign up for my new monthly Masterclass, Gamify the Planet, on Patreon: https://www.patreon.com/katiepatrick What we'll be learning: http://katiepatrick.com/gamifytheplanet * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based techniques you can use to get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

There's a line in a song that says "Words are hotter fire. Words are wetter than water." You might not think that words possess a superpower that can help you change the world, but if you're in the job of influencing people to change, language is your secret weapon. In this episode, I talk through some of the mistakes I see people make and how you can get better at crafting your written story and your copywriting. I hope you take the time to master the art of sculpting words that deeply move people, and through that, you can spark a revolution. I recommend you read these books: On Writing Well, by Willian Zinsser https://amzn.to/2Ty9qsr The Sense of Style, by Steven Pinker https://amzn.to/3dDF6DH * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Join my Gamify the Planet masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet Get a copy of the book, How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

You need to tell the world why your idea or mission matters – and not just in any way. You need to tell a story that deeply resonates so that people will fund you, work with you, and take action to support you. In this episode, I talk through the power of using The Hero's Journey template to tell your non-fiction story – and how discovering this twelve-step structure dramatically changed the course of not just my environmental work, but my life, and how it might change yours, too. See the article and free downloadable story template How to Tell a Story that Changes the World Get the book, Resonate, by Nancy Duarte https://amzn.to/3qGuwkm Get The Hero With a Thousand Faces by Joseph Campbell https://amzn.to/3dCOmrz * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon Join my masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

People come to me with all sorts of elaborate ideas to "change the world," like games, festivals, art projects, films, and apps. Often, these ideas have little connection to how the idea will make a real change happen on the ground once people have "experienced" the idea . . . (i.e. "I suppose we'll just put a link somewhere, then people will . . . ") This entrepreneurship model is back-to-front. If you have an idea to make an impact, you need to forget your crazy idea and go straight to a real human being and get them to make the change you are hoping your idea will influence them to make. Talk to ten people on your street. Call every person you went to school with. Talk to your dad's golf buddies. Get them to do a real thing and observe what it takes. I'm calling it the ACTION DESIGN THRESHOLD. Pass it before you write any code or spend any money - or before you even have an idea at all. Use Slack, Google lists, Zoom, Instagram, Canva, Figma, and Discord. Do it using your own email and your own phone number. Just get a real human to do a real thing in the real world. You can do it with a conversation, a party, a poster, or a sticker. Create a 21-day challenge. Offer free consulting calls. Start a group. Just get out there and practice making change happen by talking to a human in real life. Once you've succeeded in getting your first real human to do the action, then try and replicate it with two humans. Then try and get ten humans to do it. What will it take to scale your actions from ten humans to 100 humans? Look for a pattern and an opportunity. What kind of actions do you need to design this scaling for? This is your idea that will work. Any idea you have before you get ten real humans to change is probably a junk idea. At the least, it will need much pivoting. And if you can't get ten people to make a change from a conversation with you and any simple tools you give them, or you don't have the networking and marketing skills to find these ten humans, there's no way your idea will fly in a theoretical future when you have millions in funding. * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based techniques you can use to get more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon Join my climate action design masterclass training for $25 / month http://katiepatrick.com/gamifytheplanet This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

People often ask me why we should practice individual environmental behavior change when what we really need is "systems change." It's not an easy question to answer. We need "systems change" implemented by governments as policy (like plastic bans), economic levers (like a carbon tax), and physical infrastructure (like bike paths). Yet, all systems are made up of networks of individual people who influence systems and are allowed individual freedoms. The two cannot be separated. In this episode, I talk about the social and political dynamics of government-enforced systems change. No two environmental scenarios are the same and each needs to be solved with a different approach to influencing individual people to take personal actions (like composting) and governments to bring in policy (like providing compost pick up). I see environmental psychology as a way to implement structural change across millions of people in a way that succeeds - because the solution is designed to harmonize with the human mind. In this way, systems change IS behavior change. I categorize scenarios into what I'm calling the "six buckets" that range in government involvement to help clarify the various arrangements of government control and individual freedoms that come with environmental change. * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon Join Katie's masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

Do you ever hear animals you never see? Secretive and rare animals, such as Eastern bristlebirds, can be most easily found by the sounds that they make. We can only do this, however, if we learn how to decipher their calls! In her PhD research, Jessie is exploring how to design future technologies that support people in becoming familiar with identifying bird calls from audio recordings. Birders and members of the public explored Jessie's research prototypes, such as the Bristle Whistle Challenge. Conservationists and members of the public are likely to benefit from having enticing tools that include creative playful and task-oriented gameful interactions with bird calls. Such tools may support many people, whether learning calls for fun, or to support citizen science, ecology, or wildlife conservation efforts. Jessie mentions these apps: Fold IT - Protein folding game https://fold.it/ Zooniverse - https://www.zooniverse.org/ Rorshak ink blot test - http://rorschachinkblottest.com/ e-Bird app - https://ebird.org/about/ebird-mobile/ Frog ID - https://www.frogid.net.au/ I-Naturalist - https://www.inaturalist.org/ Otter-AI - https://otter.ai/ Cornel Lab of bird sounds - https://www.birds.cornell.edu/home/ Xeno Canto bird sounds - https://xeno-canto.org/ Cat Tracker - https://cattracker.org/cat-tracker/ Eco-Acoustics Researcher, Bernie Krause https://www.researchgate.net/profile/Bernie-Krause Learn more about Jessie's PhD and broader research here https://orcid.org/0000-0002-3464-0247 and email or connect via Twitter https://twitter.com/JessieLOliver for paper access. * * * How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon Join my masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

Does your website, pitch deck, and marketing material ACTUALLY explain what you do, clearly? Or is it a confusing word salad of environmental world-saving generalities? Remember this phrase: "If you confuse, you lose." In my experience, most climate and environmental projects struggle to simply explain what they do. In this episode, I explain how to write a "power sentence" in three easy steps so anyone can immediately "get it." You need to follow the steps to write this power sentence because clarity is what creates the emotional connection with your audience. It's what will get people to fall in love with your project and want to sign up, donate, join, purchase, and share - because they instantly understand what it is. We'll also learn how to use the basic framework of The Hero's Journey to write a single paragraph that will hook people in to your story and tip and tricks on how to write better. Clear succinct copywriting is the secret to growing your movement. How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon Join my masterclass training in climate action design for $25 / month http://katiepatrick.com/gamifytheplanet This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

Imagine using augmented reality outdoors on a real city street to re-imagine the street and buildings around you covered in plants, trees, green walls, cars-free - or whatever your eco-future imagination can dream up. Our guests today are Sebastian Schlecht and Robin Roemer. Sebastian is an architect from Germany who co-founded the Lala Ruhr project - an urban design lab that re-imagines cities with biophilic nature-based solutions. Robin is the co-founder of the software startup CityScaper which specializes in augmented reality and urban planning. Sebastian and Robin got together and created this world-first AR project where people could hold up an iPad or iPhone and see a greenified ecotopia version of the street they were on - and they could even design their own. This style of augmented reality is that it's embedded into a streetscape's geo coordinates - and that requires creating a 3D model of the street and geolocating the ecological design to fit with the exact location where the user is standing. We'll be taking a deep dive into the tech stack that includes Lidar, GIS, and Google AR Core, with Robin about 20 mins in. Connect with Sebastian and Robin on LinkedIn: https://www.linkedin.com/in/sebastian-schlecht-fromgreytogreen/ https://www.linkedin.com/in/robin-roemer/ The Lala Ruhr Lab https://www.lala.ruhr/en/start-en/ City Scaper https://ar-gument.de/ How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

INTRODUCTION Do you want to be smarter than single-use disposables? What impacts could big organizations' canteens expect if they switch to reusables?  With my guest, Rich Grousset from Re:Dish, we could have talked about it for days!  This episode is an accelerated overview of how a take-back system for reusable food containers can reshape consumer behavior at scale! We covered the cyclic ‘deliver-collect-clean' business model of Re:Dish, including their optimization rate, their local choices, their materials' properties, and the value of their impactful ‘scope 3' metrics.You will also discover a lot of behind the scene strategies, like their motivational communication, their sustainable commitment at every level of their logistic, and some of their partnerships. And if you are interested in reuse, I invite you to listen to episodes 6, 8, 9, 10, and 12 with guests from other parts of the world using various materials in different kinds of contexts. And of course, to episode 17 where I shared 3 key benefits of reusable packaging. RESOURCES MENTIONED AND RECOMMENDED IN THIS EPISODEThe Impact Report 2021 of Just Salad (https://justsalad.com/), published in April 2022: https://s3.amazonaws.com/media.justsalad.com/assets/Just-Salad-2021-Annual-Impact-Report.pdf, p.29: «The LCA showed that on average, our reusable MyBowl results in lower global warming (greenhouse gas emissions) and water consumption impacts than disposable fiber bowls after just two uses.»The Understanding Packaging Scorecard, led by the Single Use Material Decelerator (SUM'D) and hosted by the Food Packaging Forum: https://upscorecard.org/#launch-scorecardThe burning question came from episode #20: How to grow your compostable packaging? Explore the wonder of mycelium! with Meghan Olson of Ecovative DesignThe NSF certification: https://www.nsf.org/Colienne mentioned the 'Switching to Reusable Products in Large Foodservice Operations' panel moderated by Rich on May 2 during the Circular City Week 2022 in New York. Watch the recording here: https://www.youtube.com/watch?v=_wJ1GB5iwaYaNYbag is a partner of ReDish that takes plastic waste and transforms it into beautiful reusable tote bags: https://anybag.com/If you are interested in motivations and shifting behavior, Colienne recommended listening toEpisode #15: Segmenting 7 motivations to better reach your market with Lindsey Boyle of Circular CitizenEpisode #18: Sustainable packaging through the lens of the SHIFT marketing framework _ Part ½ and Episode #19: Sustainable packaging through the lens of the SHIFT marketing framework _ Part 2/2 with Katherine White of UBC Sauder School of Business & Rosemary Cooper of Share Reuse Repair InitiativeWe talked about the ReDish experience at the ‘Pollinator Picnic' organized by Madison Square Park Conservancy in New York on May 21, 2022: https://madisonsquarepark.org/community/calendar/event/pollinator-picnic/The book that Rich recommended: «How to Save the World: How to Make Changing The World The Greatest Game We've Ever Played», by Katie Patrick, 2019. WHERE TO FIND RE:DISH AND RICHThe website of Re:Dish: https://www.redish.com/Their social media:https://www.linkedin.com/company/redishco/https://www.facebook.com/ReDishCompanyhttps://www.instagram.com/redish_co/The email of Rich Grousset: rgrousset@redish.comThe LinkedIn profile of Rich Grousset: https://www.linkedin.com/in/richgrousset/ ABOUT RICH GROUSSET FROM RE:DISHRich Grousset is a sustainability expert and social entrepreneur committed to helping organizations transition from single-use foodservice products to reusable alternatives. He is currently the head of sustainability at Re:Dish, an NYC-based company providing reusable foodservice packaging as a service to organizations with large dining operations. Before joining Re:Dish, Rich had launched several reusable-to-go container programs in university and workplace cafeterias and worked on various reuse-related projects as an independent consultant. Rich earned an MBA and MS in Environmental Policy from the University of Michigan, an MA in Survey Research Methods from UConn, a BS in Communication Theory from Cornell University, and is a GBCI certified TRUE Zero Waste Advisor. PODCAST MUSICSpecial thanks to Joachim Regout who made the jingle. Have a look at his work here. I am happy to bring a sample of our strong bonds on these sound waves. Since I was a child, he made me discover a wide range of music of all kinds. I am also delighted he is a nature lover and shares the Look4Loops 'out of the box philosophy'. He is an inspiring source of creativity for me. 

In this interview, CSS Executive Director Katie Patrick talks to host John Soukup about being the first woman, wife, and mother to lead the organization. She also shares a few of the challenges faced (and successes celebrated!) in her short time as Executive Director.

We talk with environmental psychologist Anaïs Voşki. She's a researcher at Stanford University studying the effect that seeing the Earth from space has on astronauts' climate change attitudes and their sustainable lifestyles back on Earth. Her recent published research paper is titled “The Ecological Significance of The Overview Effect: Environmental Attitudes and Behaviours in Astronauts.” The Overview Effect is an experience whereby people, especially astronauts, increase their environmental concern when viewing the Earth as a singular object from space. The Overview Effect is credited with not only influencing astronauts directly but also as being a keystone moment in cultivating the modern environmental movement. Before the first moon landing in 1969, no photograph of the Earth had existed. These first photographs of Earth, coined the "pale blue dot," are thought to have elicited a new kind of environmental connection that had not existed before. Anaïs and I talk about the deeper experience of ecological transcendence that is embodied in The Overview Effect and how it could be applied to the practical design of encouraging more climate action and sustainable behaviors in the wider public. Read the paper: https://www.sciencedirect.com/science/article/abs/pii/S0272494420300517 Connect with Anaïs Voşki on LinkedIn https://www.linkedin.com/in/anaisvoski/ How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. Contribute a monthly donation to the How to Save the World podcast at patreon.com/katiepatrick Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn Book a 90-minute Idea Storming Call with Katie: https://calendly.com/katiepatrick/idea-storm

This weeks conversation is with Katie Patrick, an environmental engineer and software designer based in San Francisco. Katie works at the intersection of environmental behaviour, gamification, and technology, tackling complex environmental issues by applying data-driven game and behaviour-change techniques.Passionate about the power of gaming to save the planet, Katie is an author and podcast host, How to Save the World: How to make changing the world the greatest game ever played.She has collaborated with UNEP, NASA JPL, Goggle, Magic Leap, IES, Institute for the future, and Stanford. Katie's now founded multiple climate-focused platforms and startups: 

In this episode, Katie talks through the latest published research from The Journal of Environmental Psychology Issue 79. She explains the psychological concepts and behavioral science principles in the studies and shares her thoughts on how the findings can be practicably applied to real-life programs, startups, and campaigns. 2:19: People Who Care About Other People, Also Care About the Planet Paper: Self-construals and environmental values in 55 cultures 4:37: Do This To A Menu and All the Meat-Eaters Will Order Vegan Paper: Menu design approaches to promote sustainable vegetarian food choices when dining out 8:26: When Packaging Design Cues An Environmental Action Paper: A meaningful reminder on sustainability: When explicit and implicit packaging cues meet 10.09 Quirky Novel Actions LIke Using Soap Nuts Can Break Other Bad Eco-Habits Paper: Doing Laundry With Biodegradable Soap Nuts: Can Rare and Novel Habits Break Bad Habitual Patterns?  15:26 Personal Experience of Climate Disaster Makes People Support Climate Change Mitigation Paper: Exploring how climate change subjective attribution, personal experience with extremes, concern, and subjective knowledge relate to pro-environmental attitudes and behavioral intentions in the United States 18:18 Telling People It's Eco-Friendly Doesn't Really Work Paper: The Limited Impact of Positive Cueing on Pro-Environmental Choices 20:46 Being Rich and Able to Consider Long Term Future Helps to Consider the Planet Socioeconomic status, time preferences and pro-environmentalism 23:45 How To Stop People Flaking Out (Moral LIscencing) After They Do a Few Good Deeds Paper: Regulatory focus and self-licensing dynamics: A motivational account of behavioural consistency and balancing How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action. Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. You might enjoy joining their communities and events.

This episode is about testing if putting people into groups and asking them to compete towards an environmental goal works to get the group members to increase their environmental behavior, compared to asking people as individuals can often fail to get people to take the action. Group competition (like we see in sport) is a powerful psychological mechanism that has been largely untapped by the sustainability profession and it could be harnessed to reach our climate goals. Our guest today is Assistant Professor Laila Nockur Ph.D. from Aarhus University in Denmark. She recently published a paper titled “Fostering Sustainable Behavior Through Group Competition.” She specializes in the study of the "social dilemma." It's a tricky incentive problem that plagues most environmental change missions. A social dilemma means that to do something for the greater good (which ultimately helps everyone), each individual person has to make a personal sacrifice. These problems all involve an "environmental commons" - a resource we all share like the air, climate, streets, oceans, and forests. Laila's research shows how we can override the vexing problem of the social dilemma by putting people into groups and asking groups to compete against one another to reach an environmental goal. Read the paper, Fostering sustainable behavior through group competition https://www.sciencedirect.com/science/article/abs/pii/S0272494419305742 How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action. Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. You might enjoy joining their communities and events. Contribute a monthly donation at patreon.com/katiepatrick to help me continue to make these episodes possible. Thank you to Jordan, Nader, Mike, Gary, Alex, Ben, Dee, and Ian for contributing! Xx Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn

Have you ever had a hunch that scary or negative images of climate change could turn people away or cause them to shut down? This is what professor Joshua Carlson from North Michigan University has been studying in his cognitive science lab. Environmental communications has often used "negative" images such as drought, fire, melting glaciers, pollution, or deforestation. However, we also use "positive" images that show solutions such as solar panels, green roofs, or wind turbines. Joshua's research tested the effect that positive (solutions-oriented) images and negative (problem-orientated) images had on people's attention and cognition. In this episode, he'll be sharing his insights on how negative climate images were found to slow attention and cause a "freezing" effect which has serious implications for how we communicate about climate change. How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action. Environmental engineer, designer, and author, Katie Patrick, hunts, down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. You might enjoy joining their communities and events. Contribute a monthly donation at patreon.com/katiepatrick to help me continue to make these episodes possible. Thank you to Jordan, Nader, Mike, Gary, Alex, Ben, Dee, and Ian for contributing! Xx Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn

Do individual behaviors make a difference? We are often asked to take personal action to help the planet like eating less meat and riding more bikes—but many decree individual behavior as limited and naive in the face of powerful companies and governments. So, how does mass change really come about? There's more to it than a simple individual-vs-system dichotomy. The core mechanism of how change unfolds through societies is by people — our sensitivities to groups, perceptions, trends, and imitation and the social trends that are passed from human to human that lead to bigger systems changes such as laws, taxes, technologies, and urban design, are carried on the back of human behaviors. Jan Willem Bolderdijk is an associate professor and researcher at the University of Groningen in the Netherlands. He studies how small groups of people influence bigger systems with respect to sustainability and climate change. Jan's research papers here: Minority influence in climate change mitigation “How do you know someone's vegan?” They won't always tell you. An empirical test of the do-gooder's dilemma Why going green feels good How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action. Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. You might enjoy joining their communities and events. Contribute a monthly donation at patreon.com/katiepatrick to help me continue to make these episodes possible. Thank you to Jordan, Nader, Mike, Gary, Alex, Ben, Dee, and Ian for contributing! Xx Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn

Environmental engineer + designer | I do gamification + behavior design for the planet. TEDx Speaker. Co-Founder Energy Lollipop & Urban Canopy.

Are you getting sick of messages of climate doom and dystopia? There's another way to talk about the future. In this episode, I'm chatting with Professor Joshua D. Wright on his fascinating research into the power of the “environmental imagination” and how it drives both practical behavior change as well as political action. It's about communicating “solutions” instead of “problems” – and it makes a dramatic difference to how people respond to the information, form groups, and lead movements. The effect of thinking of an alternative world is more subtle and nuanced than it seems. I think this might be the first research investigating the effect that looking at, and thinking about, ecotopian futures has on our pro-environmental behavior. I have a hunch that this research might be part of a growing zeitgeist of people moving out of overwhelm and into empowerment and agency over the future of our planet. Find his paper here https://www.sciencedirect.com/science/article/abs/pii/S0272494420306885 Sign up to my group, The Imagine Project at katiepatrick.com/imagine - we've got a group on Discord and a monthly Zoom devoted to building a movement of imagining a better world. How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action. Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. You might enjoy joining their communities and events. Contribute a monthly donation at patreon.com/katiepatrick to help me continue to make these episodes possible. Thank you to Jordan, Nader, Mike, Gary, Alex, Ben, Dee, and Ian for contributing! Xx Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn

Former Climify guests Katie Patrick and Lisa Zimmermann rejoin Eric for a panel discussion on this special episode recorded at the 2021 AIGA Design Educators Community ShiftED Conference. Each tackles tough questions about how and why all designers must address climate change in their work teaching in the classroom and creating in the workplace.

In this HCI Podcast episode, Dr. Jonathan H. Westover (https://www.linkedin.com/in/jonathanhwestover/) talks with Katie Patrick about why optimism, creativity, and imagination are so important to changing the world. See the video here: https://youtu.be/DMlbtO0v5Io. Katie Patrick (https://www.linkedin.com/in/katie-patrick/) is an Australian-American environmental engineer, designer, and author of How to Save the World: How to Make Changing the World the Greatest Game We've Ever Played. and hosts the podcast, How to Save the World, where she investigates academic research in environmental psychology. Check out Dr. Westover's new book, 'Bluer than Indigo' Leadership, here: https://www.innovativehumancapital.com/bluerthanindigo. Check out Dr. Westover's book, The Alchemy of Truly Remarkable Leadership, here: https://www.innovativehumancapital.com/leadershipalchemy. Check out the latest issue of the Human Capital Leadership magazine, here: https://www.innovativehumancapital.com/hci-magazine. Ranked #6 Performance Management Podcast: https://blog.feedspot.com/performance_management_podcasts/ Ranked #6 Workplace Podcast: https://blog.feedspot.com/workplace_podcasts/ Ranked #7 HR Podcast: https://blog.feedspot.com/hr_podcasts/ Ranked #12 Talent Management Podcast: https://blog.feedspot.com/talent_management_podcasts/ Ranked in the Top 20 Personal Development and Self-Improvement Podcasts: https://blog.feedspot.com/personal_development_podcasts/ Ranked in the Top 30 Leadership Podcasts: https://blog.feedspot.com/leadership_podcasts/

Katie Patrick joins Eric to discuss why if educators and designers really want to create climate action they must use a behavioral science toolkit to actually get people to act. Only teaching about the climate isn't enough to create a big enough change, but instead using environmental or energy data to design fun competitive reward-based games will create that positive climate action we need.

This episode is designed to help you improve your climate communication and outreach. Amanda Ripley, author of the new book, High Conflict—Why We Get Trapped and How to Get Out, explains how easy it is to fall into the high conflict trap. She provides insights about how to avoid these traps, and how to hear, truly hear, what an opponent is saying.  Amanda Ripley is an investigative journalist for The Atlantic and other magazines and a New York Times bestselling author. Her other books include The Smartest Kids in the World: And How They Got That Way, and The Unthinkable: Who Survives When Disaster Strikes—and Why. Ripley spent a decade writing about human behavior for Time magazine in New York, Washington, and Paris. Her stories helped Time win two National Magazine Awards.  The Art House Katie Patricks is the the author of the book and podcast How to Save the World, and a TEDx speaker on the critical role of creativity, optimism, and imagination in the craft of social and environmental change. She shares with us industry secrets about how to motivate people to action. She also reveals The Big Mistake so many of us make in our climate work.    She designs "Fitbit for the planet" apps that help social impact entrepreneurs and sustainability professionals implement powerful data, game design and behavior-change techniques that create real and measurable change. She is the co-founder of Energy Lollipop and Urban Canopy in San Francisco —  startups that are devoted to bringing down the peak CO2 released by the electricity grid.  You can hear standalone versions of The Art House at Artists and Climate Change Good News Report Our good news story this month is about a very special conference Citizens Climate Lobby organized for Catholics in the USA and beyond. Madeleine Para, president of CCL shares this good news along with Jon Clark. Jon is Citizens Climate Lobby's Appalachia Regional Coordinator and he developed the idea for the conference.  Learn more about Catholics in CCL and beyond.  If you have good news to share, email us radio @ citizensclimate.org Dig Deeper      Here's a fun quiz developed by Oscar Trimboli to help people assess their listening skills Here's Amanda Ripley's Instagram quiz to help people figure out if they are in high conflict. If you think a gamified Earth sounds fun, you might enjoy joining these Fitbit for the Planet video hangouts Katie Patrick organizes each month with our community of world-changers and a special expert guest. Lynn Neuman, A Dancer & Choreographer Creatively Engages the Public  Elizabeth Doud and the Mermaid Tear Factory Catholic Climate Covenant We always welcome your thoughts, questions, suggestions, and recommendations for the show. Leave a voice mail at 518.595.9414. (+1 if calling from outside the USA.) You can email your answers to radio @ citizensclimate.org   You can hear Citizens' Climate Radio on iTunes, Spotify, Stitcher Radio, SoundCloud, Podbean, Northern Spirit Radio, Google Play, PlayerFM, and TuneIn Radio. Also, feel free to connect with other listeners, suggest program ideas, and respond to programs in the Citizens' Climate Radio Facebook group or on Twitter at @CitizensCRadio.

This episode is designed to help you improve your climate communication and outreach. Amanda Ripley, author of the new book, High Conflict—Why We Get Trapped and How to Get Out, explains how easy it is to fall into the high conflict trap. She provides insights about how to avoid these traps, and how to hear, truly hear, what an opponent is saying. Amanda Ripley is an investigative journalist for The Atlantic and other magazines and a New York Times bestselling author. Her other books include The Smartest Kids in the World: And How They Got That Way, and The Unthinkable: Who Survives When Disaster Strikes—and Why. Ripley spent a decade writing about human behavior for Time magazine in New York, Washington, and Paris. Her stories helped Time win two National Magazine Awards. The Art House Katie Patricks is the the author of the book and podcast How to Save the World, and a TEDx speaker on the critical role of creativity, optimism, and imagination in the craft of social and environmental change. She shares with us industry secrets about how to motivate people to action. She also reveals The Big Mistake so many of us make in our climate work. She designs "Fitbit for the planet" apps that help social impact entrepreneurs and sustainability professionals implement powerful data, game design and behavior-change techniques that create real and measurable change. She is the co-founder of Energy Lollipop and Urban Canopy in San Francisco —  startups that are devoted to bringing down the peak CO2 released by the electricity grid.  You can hear standalone versions of The Art House at Artists and Climate Change Good News Report Our good news story this month is about a very special conference Citizens Climate Lobby organized for Catholics in the USA and beyond. Madeleine Para, president of CCL shares this good news along with Jon Clark. Jon is Citizens Climate Lobby's Appalachia Regional Coordinator and he developed the idea for the conference. Learn more about Catholics in CCL and beyond. If you have good news to share, email us radio @ citizensclimate.org

Hello #smartcommunityfriends. I'm back with another bonus episode of the Smart Community Podcast sharing various guests answers to the question, ‘Where to next with Smart Cities and Communities?” And this time I'm sharing with you the answers from these guests:Katie Patrick from Episode 234Ned Staebler from Episode 236Stefaan Verhulst from Episode 235And finally Marius Sylvestersen from Episode 233Some themes that come through in the guest answers are around digital tools and technologies, data and how data can improve decision making. It is becoming more and more important to start showing our communities real time data to allow them to make better informed decisions. Digital tools and new technologies play a large role in this, firstly to disseminate collected data to the community and secondly, allowing for better public engagement, both contributing to better decision making. Without knowledge and good quality data, people do not have reason to take action, make better decisions or change their behaviour for the better.As Stefaan Verhulst says, “Smart Communities will realise that it's not about the city infrastructure, but it's really about the kinds of decisions that can be improved. So I think Smart Communities will have to become Smart decision environments.”As always we hope you enjoyed listening to this episode as much as we enjoyed making it.Find the full show notes at: www.mysmart.communityConnect with me via email: hello@mysmart.communityConnect with My Smart Community via LinkedIn or Twitter and watch on YouTubeThe Smart Community Podcast is produced by Perk Digital.

Hi #smartcommunity friends! In this episode of the Smart Community Podcast I have a fascinating conversation with Katie Patrick, an environmental engineer, software designer, author and co-founder of the two environmental database startups Energy Lollipop and Urban Canopy. We begin our conversation by Katie telling us her background as an environmental engineer, how she transitioned to running her own publishing company to now her own startups. Katie then shares with us what a Smart Community is to her and her passion for environmental data. We then talk more about environmental data and how it can help drive change in human behaviour before Katie talks about her interest in behavioural psychology. Katie then shares with us her two startups and the work they are involved in and we talk about her transition from a more conventional style of work to the startup space, before discussing personality types and the value different personalities can bring to an organisation. We talk about the basis of Katie's book “How To Save The World'' and how important it was for Katie to deliver her complex messages in the book in a readable way to her audience. We finish our conversation discussing the emerging trends of granular data and data-to-data comparisons. As always we hope you enjoy this episode as much as we enjoyed making it!Find the full show notes at: www.mysmart.communityConnect with Katie via LinkedIn Twitter or InstagramConnect with me via email: hello@mysmart.communityConnect with My Smart Community via LinkedIn or Twitter and watch on YouTubeThe Smart Community Podcast is produced by Perk Digital

This episode of the Resource Talks explores communications for sustainability, including what is the message, what are the goals, and what have we learnt over time, with Shannon Osaka, environmental journalist with Grist/Rolling Stone, Katie Patrick, environmental engineer, author and software designer, and Bridget Cogley, formerly of Dezeen, currently Senior News and Digital Editor at Architectural Record, and founder of Reframe Magazine on Instagram. Hosted by environmental scientist and architect John Manoochehri, of BASE2 Data + Design, previously at UNEP. The Resource Talks are produced by Resource Vision, the sustainable architecture and technology studio of BASE2 Data + Design.

Conversation with Katie Patrick, CEO of Energy Lollipop.

Katie Patrick is an environmental engineer and software designer dedicated to helping people use real scientific data to change the world. Instead of laying on the beach, brainstorming ideas on how we can stop global warming, Katie teaches us that there is in fact a better, more effective approach which is driven by research and behavior changing techniques that all of us can implement. We've all dreamed of a better world, it's time to revive those dreams and act upon them. You can visit Katie's website to access free downloads, find out more about her work and listen to her podcast at www.KatiePatrick.comKatie Patrick is the author of How To Save The World, which you can get your hands on at IndieGoGo or AmazonListener TribeWe have our own private social network for listeners of the Unmistakable Creative podcast. You can meet other listeners, discuss episodes, and engage with the creative community! Just visit https://the-unmistakable-creative-podcast.mn.co/ to sign up. See acast.com/privacy for privacy and opt-out information.

ARC's Vice President, Infrastructure and Smart Cities, Jim Frazer sits down with Katie Patrick, Environmental Engineer & Dr. Melissa Wiley, Data Analyst, City of Gainesville, Florida. In order to discuss initiatives with in the Smart City ecosystem, for mitigating our collective environmental impact and how we can all get involved. 

Did you know that heatwaves kill more people than all the other weather-caused fatalities (like from cyclones, floods etc) put together? Cities around the world are getting baking hot. Extreme heat gets a lot worse when you live in the city, because of all the concrete and asphalt and it's called an Urban Heat Island. In this episode, I speak with the very fun and enthusiastic Jeremy Hoffman Ph.D. from the Science Museum of Virginia about a study he conducted that involved getting volunteer drivers and cyclists to ride around the city in Summer wearing a thermometer. What he got was a map of Virginia's urban heat island. We talk about the frightening dangers of urban heat islands, but also the exciting opportunity we have to use heat data to catalyze a massive revolution in urban greening. The cities of the future are ours to invent. We can all get to work to plant more urban trees, install more green roofs, and turn old car parks into gardens, and really change the world with easy practical contributions to the built environment. Sign up to join the live group calls at katiepatrick.com/fitbit. Follow Jeremy Hoffman Twitter @jer_science jeremyscotthoffman.com How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action. Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at katiepatrick.com Get a copy of How to Save the World on Amazon This podcast is supported by our friends at Earth Hacks who run environmental hackathons, Conservation X Labs who promote community-driven open tech development for conservation, and Climate Designers - a network of designers who use their creative skills for climate action. You might enjoy joining their communities and events. Contribute a monthly donation at patreon.com/katiepatrick to help me continue to make these episodes possible. Thank you to Jordan, Nader, Mike, Gary, Alex, Ben, Dee, and Ian for contributing! Xx Follow on Twitter @katiepatrick, Instagram @katiepatrickhello, and LinkedIn

Katie Patrick is an amazing woman. While she humbly describes herself as an environmental engineer, author, and "Fitbit for the Planet" designer, I would call her a jack of all trades -- a renaissance woman on a mission to save the world.  Katie is the founder of Urban Canopy,  Hello World Labs, and most recently the author of one of my new favorite books, "How To Save The World!"  In this episode we chat about: - Why Katie decided to close down Australia's largest VC-funded environmental media company, Green Pages (a business she founded and had been running for 7 years) to launch Hello World Labs, a creative technology lab. - The Value Action Gap (one the biggest mistake social entrepreneurs make when they’re launching a new environmental or social project/business).- The role and importance of social comparison and behavior change in regards to sustainable living.- How to make REAL and measurable changes when it comes to saving our planet.- The importance of utilizing technology when it comes to solving complex environmental issues. - How to find your creative genius zone and why it matters.- Her entrepreneurial challenges over the years.- The challenges she’s faced as a single parent while following her dream to make a difference in our world. - And so much more! Truly this was such an amazing conversation and one I know you'll really enjoy. Happy listening!  Connect with Katie Patrick: Instagram Facebook Twitter YouTube

We spoke with special guest, Katie Patrick, CEO of Hello World Labs, who helps social impact entrepreneurs and sustainability professionals make real and measurable change using data.  She discussed how most impact entrepreneurs make mistakes because they don't know how to harness the motivational drivers that get people to act.  Katie provided examples of various scenarios she has been involved with to help guide water and energy agencies, who seek to make a difference and meet the serious challenges posed by water scarcity and the need for increased energy. (Podcast recorded on January 23, 2020)

Welcome to the fifth and final episode of our Summer Series (Winter Warmies!) Throughout all of January, we’ll be sharing some of your favourite episodes from 2019, to keep you company on the beach (or slopes!) Often on the podcast we dance around the topic of technology - usually viewing it as something that gets in the way of our efforts to slow down and live a more mindful, sustainable life. But what if we embraced technology and viewed it as the greatest opportunity we have to change (or maybe even save) the world? In this week’s episode Brooke chats with Katie Patrick, an environmental engineer and designer who applies data-driven, gamification, and behaviour-change techniques to solve the world’s environmental problems. Katie brings with her a completely new perspective on what it’s going to take to change the world, and it’s a refreshing, hope-filled, imagination-fuelled joy to listen to. Brooke and Katie talk about the important relationship between slowing down, getting creative and making an impact on the world, as well as what letting go of the idea of goals and success has done to Katie’s own life. Katie also shares how imagination and day dreaming might just hold the key to getting more people to care about the planet, and why we need to shift the current narrative away from doom and gloom, to one of opportunity and hope.   Questions featured in this episode:  What role does optimism play in our ability to change the world? Why do we need to slow down in order to access our creative potential? If we lead busy, full lives, how can we make space and time for creativity, particularly when it feels like a ‘nice to have’ rather than a necessity? What’s the link between optimism and taking action? Why do you think the current environmental, climate crisis messaging is falling flat for so many people? What can we do to change it? Looking for more Slow? Find show notes, resources and links at slowyourhome.com/summerseries Follow us on Instagram @slowhomepod Or leave a rating or review in iTunes As always, thank you for listening! Support the show: https://www.patreon.com/slow See omnystudio.com/listener for privacy information.

Katie Patrick is an environmental engineer and software designer dedicated to helping people use real scientific data to change the world. Instead of laying on the beach, brainstorming ideas on how we can stop global warming, Katie teaches us that there is in fact a better, more effective approach which is driven by research and behavior changing techniques that all of us can implement. We've all dreamed of a better world, it's time to revive those dreams and act upon them.You can visit Katie's website to access free downloads, find out more about her work and listen to her podcast at www.KatiePatrick.com Katie Patrick is the author of How To Save The World, which you can get your hands on at IndieGoGo or AmazonListener TribeWe have our own private social network for listeners of the Unmistakable Creative podcast. You can meet other listeners, discuss episodes, and we even have the opportunity to run live Q&A's. Just visit unmistakablecreative.com/tribe to sign up. See acast.com/privacy for privacy and opt-out information.

Are you inspiring change? Or are you CREATING change? ⁣ ⁣ In today’s digital age, most leaders are simply using their platform to inspire change by educating their audience on the cause, and sharing doom and gloom media to create empathy. But as Katie Patrick shares in this episode, education and empathy alone will NOT create change.⁣ ⁣ Join me and Katie Patrick for an eye-opening discussion on how to save the world. In this episode, you’ll learn the most effective ways to influence your audience to create change, why sharing doom and gloom posts, videos and photos will lead to increased freak-outs and less action, why comparison can actually encourage a collaborative effort to save the world, and how getting people to put their foot-in-the-door will lead to a bigger impact than trying to convince them to jump in, head-first. ⁣ ⁣ Katie Patrick is an Australian-American environmental engineer, designer, and author of How to Save the World, ranked as one of the top 5 books for social entrepreneurs by Forbes. ⁣ ⁣ She designs ""Fitbit for the planet"" software that leverages data, game design and behavioral psychology techniques to make real and measurable change on big environmental issues, and is an evangelist for bringing creativity, optimism, and imagination into the craft of saving planet Earth. ⁣ ⁣ She is the creator of the zero waste behavior-change game, Youtube series, and book Detrashed and the founder of UrbanCanopy.io, a map-based application that uses thermal imaging of urban heat islands and vegetation cover to encourage urban greening initiatives. ⁣ ⁣ Katie has been a media spokesperson on environmental issues and has been featured regularly on TV, radio and in magazines including the BBC, Vogue Australia, and ABC. She was CEO of the VC-funded green-lifestyle magazine Green Pages Australia and was appointed environmental brand ambassador by the Ogilvy Earth advertising agency for Volkswagen, Lipton Tea, and Wolfblass Wines. ⁣ ⁣ Katie has served on the board of Australia’s national eco-label, Good Environmental Choice Australia, and won the 2008 Cosmopolitan Woman of the Year Award for entrepreneurship. After graduating from the Royal Melbourne Institute of Technology with a B.Eng in Environmental Engineering, she worked as an environmental design engineer for building engineers Lincoln Scott in Sydney Australia on some of the world’s first platinum-LEED-certified commercial buildings. Katie lives in San Francisco with her young daughter, Anastasia.⁣ ⁣ ⁣ If you dig this podcast, stay in the loop by signing up for my weekly emails. Sign up today at www.rubyfremon.com/subscribe⁣ ⁣ Connect with Katie Patrick…⁣ IG: www.instagram.com/katiepatrickhello ⁣ Twitter: www.twitter.com/katiepatrick ⁣ www.katiepatrick.com ⁣ ⁣ Grab her book here: https://www.indiegogo.com/projects/how-to-save-the-world-a-book-design-manual#/ ⁣ ⁣ And find me online everywhere: @iamruby

Get ready, this week's guest has probably one of the most intriguing careers in sustainability thought leadership imaginable. Not only is it full of creativity, it's full of brains, combining behavioral psychology with gamification and analytic thinking to bring new techniques for creating change to entrepreneurs -- including those in fashion. She's not only  the author of the book How to Save the World, host of its sister-podcast, and a speaker on the critical role of creativity, optimisim, and imagination in the craft of social and environmental change, she is also an environmental engineer and software designer. We're impressed that she's combined her passion for the planet and engineering background to  design "Fitbit for the planet" apps that help social impact entrepreneurs and sustainability professionals implement powerful data, game design and behavior-change techniques that create real and measurable change. Her approach is designed to sharply tap into an audience's motivational core. Listen in for her thoughts on social entrepreneurship and how she makes creating change a constant in her career.  Meet this week's guest, Katie Patrick, author of How To Save The World. Sign up for the PressDope weekly email to get DIY PR tips and The Dope List of media opps, calls for pitches, FEST events and more ways to raise your visibility.

Often on the podcast we dance around the topic of technology - usually viewing it as something that gets in the way of our efforts to slow down and live a more mindful, sustainable life. But what if we embraced technology and viewed it as the greatest opportunity we have to change (or maybe even save) the world? In this week’s episode Brooke chats with Katie Patrick, an environmental engineer and designer who applies data-driven, gamification, and behaviour-change techniques to solve the world’s environmental problems. Katie brings with her a completely new perspective on what it’s going to take to change the world, and it’s a refreshing, hope-filled, imagination-fuelled joy to listen to. Brooke and Katie talk about the important relationship between slowing down, getting creative and making an impact on the world, as well as what letting go of the idea of goals and success has done to Katie’s own life. Katie also shares how imagination and day dreaming might just hold the key to getting more people to care about the planet, and why we need to shift the current narrative away from doom and gloom, to one of opportunity and hope.   Questions featured in this episode:  What role does optimism play in our ability to change the world? Why do we need to slow down in order to access our creative potential? If we lead busy, full lives, how can we make space and time for creativity, particularly when it feels like a ‘nice to have’ rather than a necessity? What’s the link between optimism and taking action? Why do you think the current environmental, climate crisis messaging is falling flat for so many people? What can we do to change it? Looking for more Slow? Find show notes, resources and links at slowyourhome.com/season3 Follow us on Instagram @slowhomepod Sign up for our love letters Join the Slow Experiment Club over on Patreon Or leave a rating or review in iTunes As always, thank you for listening! Support the show: https://www.patreon.com/slow See omnystudio.com/listener for privacy information.

When you think about design, you probably think about things like packaging, graphic design, UX, and the like. But, what if we could apply design thinking to some of the bigger environmental and social issues facing the planet?  Today's guest is Katie Patrick. She's an environmental engineer who has initiated the "Fitbit for the planet" movement to help quantify the effects of our everyday actions. She's here to share insights from her book How To Save The World. This episode is sponsored by Skillshare. Get two months of access to over 25,000 classes absolutely free! To sign up, go to Skillshare.com/AC. The intro music for the AC podcast is by Joshua Seurkamp. End remix is by DJ Z-Trip.

Katie Patrick is an environmental engineer and software designer dedicated to helping people use real scientific data to change the world. Instead of laying on the beach, brainstorming ideas on how we can stop global warming, Katie teaches us that there is in fact a better, more effective approach which is driven by research and behavior changing techniques that all of us can implement. We've all dreamed of a better world, it's time to revive those dreams and act upon them. You can visit Katie's website to access free downloads, find out more about her work and listen to her podcast at www.KatiePatrick.comKatie Patrick is the author of How To Save The World, which you can get your hands on at IndieGoGo or Amazon See acast.com/privacy for privacy and opt-out information. Become a member at https://plus.acast.com/s/the-unmistakable-creative-podcast.

Katie Patrick is an environmental engineer and software designer dedicated to helping people use real scientific data to change the world. Instead of laying on the beach, brainstorming ideas on how we can stop global warming, Katie teaches us that there is in fact a better, more effective approach which is driven by research and behavior changing techniques that all of us can implement. We've all dreamed of a better world, it's time to revive those dreams and act upon them. You can visit Katie's website to access free downloads, find out more about her work and listen to her podcast at www.KatiePatrick.comKatie Patrick is the author of How To Save The World, which you can get your hands on at IndieGoGo or Amazon See acast.com/privacy for privacy and opt-out information.

Katie Patrick is an Australian-American environmental engineer and designer. She’s the recent Author of How To Save The World, which applies powerful techniques from the fields of data science, game design, behavioral psychology, and your creative genius zone to make real & measurable change on the causes you work on. http://katiepatrick.com Twitter ► https://twitter.com/katiepatrick ******* Simulation is rebirthing the public intellectual by hosting the greatest multidisciplinary minds of our time. Build the future. Architect the frameworks and resource flows to maximize human potential. http://simulationseries.com ******* SUBSCRIBE TO SIMULATION ► YOUTUBE: http://bit.ly/SimYoTu ITUNES: http://bit.ly/SimulationiTunes INSTAGRAM: http://bit.ly/SimulationIG TWITTER: http://bit.ly/SimulationTwitter ******* FACEBOOK: http://bit.ly/SimulationFB SOUNDCLOUD: http://bit.ly/SimulationSC LINKEDIN: http://bit.ly/SimulationLinkedIn PATREON: http://bit.ly/SimulationPatreon CRYPTO: http://bit.ly/SimCrypto ******* NUANCE-DRIVEN DISCOURSE ► http://bit.ly/SimulationTG WATCH ALLEN'S TEDx TALK ► http://bit.ly/AllenTEDx FOLLOW ALLEN ► INSTAGRAM: http://bit.ly/AllenIG TWITTER: http://bit.ly/AllenT ******* LIST OF THOUGHT-PROVOKING QUESTIONS ► http://simulationseries.com/the-list GET IN TOUCH ► simulationseries@gmail.com

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Every Wednesday on the Hippie Haven podcast, learn how to live harmoniously with yourself, others & the planet. We talk about all things hippie, including eating vegan, reducing your trash, starting an ethical business, eco-activism, gardening, beekeeping, tiny house living, and so much more. Today on the Hippie Haven Podcast, we're chatting with Katie Patrick, an Australian-American environmental engineer, software designer, author, podcaster and public speaker with 20 years of experience in her field. After graduating from the Royal Melbourne Institute of Technology with a degree in Environmental Engineering, she worked as an environmental design engineer in Sydney on some of the world’s first platinum-LEED-certified commercial buildings. She has served on the board of Australia’s national eco label, Good Environmental Choice Australia, and won the Cosmopolitan Woman of the Year Award for entrepreneurship. Katie has been a media spokesperson on environmental issues and has been featured regularly on TV, radio and in print publications including Vogue Australia. She was CEO of the green-lifestyle magazine Green Pages Australia and was appointed environmental brand ambassador for Volkswagen, Lipton Tea and Wolfblass Wines. Today, her tech company, Hello World Labs, applies data-driven, gamification and behavior-change techniques to solve the world’s biggest environmental problems. She is the author of Detrash Your Life in 90 Days – The Art of Zero Waste Living, and she’s about to release her second book How To Save The World, which has an accompanying podcast and youtube channel by the same name. Katie is the creator of Zerowastify, an app designed to better measure municipal solid waste and Urban Canopy – a map-based application that uses spectral imaging of urban heat islands to encourage urban greening initiatives. Katie Patrick is truly a powerhouse in everything she does, and we are so honored to be interviewing her today! The Hippie Haven Podcast is hosted by Callee - a zero waste activist & business owner. Formerly a translator for the US Navy, Callee was honorably discharged as a conscientious objector in 2017 following an episode of severe depression & alcoholism fueled by not living in alignment with her core values. That same year, at age 23, she started Bestowed Essentials, a handmade line of eco-friendly beauty & home products that are now stocked in over 100 stores around the US & Canada. Callee began hosting this free podcast in August 2018, as well as speaking at events and teaching educational workshops across the country, as part of her life mission to arm you with the knowledge & tools you need to spark positive change in your community. In December 2019, she opened The Hippie Haven in Rapid City, South Dakota - a zero waste retail store & community space with a little free library - the first of its kind in the state. She’ll be opening a second Hippie Haven in Salem, Oregon in Feb 2021. Follow along on Instagram - @ahippieinavan & @hippiehavenshop & @bestowedessentials Shop zero waste home goods at www.hippiehavenshop.com Read podcast transcripts at www.hippiehavenpodcast.com

What if we can just tweak a few words in our messaging to be able to immediately double, and even triple, the amount of action and change that we inspire? Why should we go from looking at tackling public health, social, and environmental issues as a 'fight,' to simply tapping into our own 'creative geniuses' (as our guest today calls it)?   Katie Patrick, an environmental engineer, software designer, author, YouTube channel and podcast host, media spokesperson, and board member of Good Environmental Choice Australia shares her wisdom with us on this episode.   HIGHLIGHTS [10:55] Why government legislature and enforcement is necessary in order to have access to the information and data needed to drive change. [12:52] Katie discusses the importance of presenting that data in a well-designed, simplified, and even fun way. [16:59] Kaméa: "What was your biggest aha moment while writing your new book, How to Save the World?" [22:45] Kaméa: "Overall, what have you learned from your research in terms of what it takes to make change happen?" [24:24] Katie: "Humans ultimately care about connecting to other human beings... So we need to think about social change in terms of how it's fitting into that." [27:15] The two most important factors needed for every purpose-driven project, according to Katie. [28:48] What is the value-action gap?   Thanks for bringing your light! Find the full show notes with links and resources at www.greendreamer.com/80, subscribe to our Newsletter to be entered to win our monthly giveaways, and share your #1 takeaway from the episode tagging our featured guest and me @KameaChayne to spread the light and to let us know you're tuning in!

We all want to change the world, right? If you’re like me, most days we can’t even figure out how to begin. Everything seems so overwhelming. Well, you’ll want to meet my guest today. I think she can help! Katie Patrick is an environmental engineer and software designer who lives in Silicon Valley. She’s freaking brilliant. In our conversation, we chat about parts of her 10-step process for saving the world. We talk value-action gap, we talk behavior mapping, we talk feedback loops, we talk about all things environmentalism, we talk about the public disclosure of data (which is fascinating by the way) and we talk about her new book—How To Save The World. This conversation got me thinking about so many amazing things and I hope it’ll do the same for you!  Follow Katie on Instagram and Twitter. And please click here for more information on how you can support her new book project on Indigogo! Let’s Give A Damn family, let’s help her get closer to her goal! We can do it! ____________________________ Follow Let’s Give A Damn on Facebook, Instagram, & Twitter to keep up with all that is going on. We have so much planned for the coming months and we don’t want you to miss a thing! And if you want to follow our host Nick Laparra—Facebook, Instagram, & Twitter. Support Let’s Give A Damn by contributing the monthly amount of your choice on Patreon. You can choose $1/month or $5/month. 100% of the money you contribute will go to making more podcasts. Not a dime goes into our pockets! Or you can leave us a 5-star review on Apple Podcasts! Every little bit helps. Thanks for all your help. Have an amazing week, friends! Love y’all! Learn more about your ad choices. Visit megaphone.fm/adchoices