Podcasts about human h2h

In this episode of 'Regarding Consciousness,' host Jennifer K. Hill discusses the significance of human connection and the art of sharing with two-time bestselling author, Bryan Kramer. Known as the 'Zen Master to Digital Marketers,' Kramer introduces concepts from his books 'Human to Human' and 'Shareology,' emphasizing how sharing bolsters human connection. He explores how societal shifts towards AI and automation make authentic, human interactions more crucial than ever. You'll hear Bryan outline the different sharing types and the importance of empathy, simplicity, and imperfection in building human connections. Finally, we'll hear a call to embrace authenticity and humanize interactions in personal and professional environments.In this interview with Bryan, you'll discover:00:45 Meet Bryan Kramer: The Zen Master to Digital Marketers02:07 The Essence of Shareology: Why Sharing Matters07:43 Types of Sharers: Understanding Different Sharing Styles17:43 The Importance of Human Connection in the Digital Age26:16 Final Thoughts and How to Connect with Brian KramerAbout the guest:Connect on LinkedInCalled the “Zen Master to Digital Marketers” by Forbes, Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor.He is CEO of H2H Companies, an executive coaching company, and co-owner of PureMatter, a Silicon Valley marketing agency founded in 2001, which earned a spot as one of the “Fastest Growing Companies” by the Silicon Valley Business Journal.Bryan's first book “There Is No B2B or B2C: It's Human to Human H2H” started a global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries.His second book, “Shareology: How Sharing is Powering the Human Economy” published by Morgan James, made The USA Today's Top 150 Book List the week of its release and has been translated into 6 languages, selling over 40,000 books.OptiMatchAre you ready to stop struggling with high churn rates, decreased satisfaction, and financial losses due to poor matches in your business? See how the power of our SaaS algorithm delivers proven increases in satisfaction, higher retention rates, and increased revenue for businesses and marketplaces.OptiMatch is designed to be integrated into your existing recruitment process and used alongside your other tools.Our cutting-edge algorithms facilitate successful matches between employees and employers or customers and practitioners, resulting in proven increased satisfaction, effective sessions, higher retention rates, and increased revenue.Say goodbye to the friction, frustration, and inefficiency of poor matches, and hello to success with OptiMatch.

This week on the UpLevel Podcast, we're joined by the insightful and inspiring Bryan Kramer, a renowned business strategist, global keynote speaker, executive trainer, and coach, investor, two-time bestselling author, and Forbes contributor. Bryan is a shining example of authentic leadership, embodying a profound balance between ambition and empathy. As a thought leader on human connection in digital spaces, he emphasizes engagement as the key metric for success both personally and within organizations. Bryan shares his insights on the importance of personal connection and how being human is a competitive advantage in leading through crisis, chaos, and change. Bryan believes embracing our humanity is the ultimate power, and he's here to shed light on what that truly means. In this Episode:Bryan describes our era as one filled with chaos, turmoil, hate, vitriol, an overwhelming quest for balance, and the hidden opportunities beneath.Insights about the evolution from early social media excitement to today's challenge of maintaining genuine connections amidst AI advancements.Hear why "being human" is your competitive advantage – fostering authenticity rather than relying on automated interactions.Bryan emphasizes the importance of authentic engagement over templated communication and strategies for enhancing personal engagement.Bryan highlights that leaders need to invest in their employees' well-being beyond work productivity, leading to loyalty and improved performance.Hear how simplifying life by disconnecting from overwhelming news sources can lead us back to trusting ourselves more deeply.Bryan shares his experience transforming agencies from traditional models to digital powerhouses. He stresses adaptability and continuous learning as key drivers for growth amidst change.Bryan talks about his sobriety journey and how he got through it by having a support system—not only did it help him achieve sobriety but also allowed him to contribute more meaningfully across different facets of life including family bonds and professional endeavors.Discover the three pillars essential for trust, including simplicity, empathy, and imperfection.About Bryan:Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, two-time bestselling author, and Forbes contributor. As President and co-owner of PureMatter, a Silicon Valley global marketing agency since 2001, and CEO of H2H Companies, he sparked the Human-to-Human “H2H” global movement that sets out to humanize business through simpler communication, empathy, and celebrating our imperfections. His TED Talk featured a TED “first” – allowing mobile devices during the event to illustrate his belief that even a small inspirational share holds the power to change the world for the better. Bryan has spoken all over the world, over 200 times at global companies including Mastercard, L‘oreal Paris, NASA, GoDaddy, Harvard University, Charles Schwab, SXSW, International Culinary Institute, Verizon, Dell, NFL, and Hawaii Lodging & Tourism, to name a few.Website: https://bryankramer.com/LinkedIn: https://www.linkedin.com/in/bryanjkramer/Instagram: https://www.instagram.com/bryankramer1/www.uplevelproductions.comhttps://www.instagram.com/uplevelproductions/https://www.linkedin.com/company/uplevelproductionscompanyhttps://www.facebook.com/uplevelproductionscompany

BIO: Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, two-time bestselling author, and Forbes contributor.STORY: Bryan decided to expand his business, but the growth snowballed out of control to the point where he traveled 200 days a year and missed out on family time. Being on the road too much also saw him develop type two diabetes. Only after his 11-year-old son pointed out the horrible life he was living did Bryan decide to quit it all.LEARNING: Relationships carry us through the highs, the mid-levels, and the lows. First, look at what you need today and then how you can serve others. “Relationships, I believe, is the thing that carries us through the highs, the mid-levels, and lows. I will never stop being a fight for relationships and being human, especially right now.”Bryan Kramer Guest profileBryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, two-time bestselling author, and Forbes contributor.As President and co-owner of PureMatter, a Silicon Valley global marketing agency since 2001, and CEO of H2H Companies, he sparked the Human-to-Human “H2H” global movement that sets out to humanize business through simpler communication, empathy, and celebrating our imperfections.His TED Talk featured a TED “first” – allowing mobile devices during the event to illustrate his belief that even a small inspirational share holds the power to change the world for the better.Bryan has spoken all over the world, over 200 times at global companies including Mastercard, L‘oreal Paris, NASA, GoDaddy, Harvard University, Charles Schwab, SXSW, International Culinary Institute, Verizon, Dell, NFL, and Hawaii Lodging & Tourism, to name a few.Worst investment everBryan decided to expand his business to more than 10 people and then expanded into a 6,000-square-foot space and later to a 10,000-square-foot space. He continued to increase his employees and hired around the United States. Bryan was looking at fame and power from speaking, keynoting, creating a bigger business, more money, and more clients. It was just a never-ending process, and it got to the point where Bryan was speaking on the road. He'd written two best-selling books, given a TED talk, and was speaking on the road. Bryan was traveling for 200 days a year, eating food around the world because it was so good. But he blew up and became morbidly obese. All of a sudden, he got type two diabetes. His business growth had snowballed into something I had no control over anymore.The worst part was missing out on family time. Bryan had two young kids at the time. One day, he went home, and his 11-year-old son complained about not seeing him anymore, complained about his drinking, and called him fat. This hit Bryan right in the heart. A week later, when he returned from another trip, he told his wife he wanted to reverse everything. So, he walked out of the business and consolidated everything between them over the next six months.Lessons learnedRelationships carry us through the highs, the mid-levels, and the lows.Look around for people you can be in a relationship with that will help you create more of what you need right now.We have to take care of ourselves first and then care for everyone else.First, consider what you need today, then how you can serve others.Andrew's takeawaysFigure out what you need to fix and how to...

Have you felt like just another number in your job? Like your leader didn't even know your name? What happened to the human component in today's corporate world? We discuss how as marketing agency owner and keynote speaker, our guest Bryan Kramer, shares his story how he progressed from traveling 200 days a year to coaching one on one so he could get his life back.  Bryan Kramer is the proud Father of Human-to-Human: H2H. Executive trainer and Coach, Investor, Virtual & In-Person Global Keynote Speaker, best-selling author, contributor to Forbes, CEO of 2 Companies, and TEDTalker.  He is known as the “Zen Master to Digital Marketers” according to Forbes. We invite you to connect with him on his website at https://bryankramer.com/  ______________ Ever feel like an imposter? Or maybe even like you are no longer fired up about life, like you're living on a hamster wheel repeating the motions day in and day out?  Shā Sparks is an energetic catalyst and fearless communicator who sparks leaders in transition, who are unclear, go from fear to fired up about their life and business.  Through her renowned Spark Your ALPHA program, Shā's audiences and clients experience more confidence, amplified emotional intelligence, and the spark that ignites their fearless action. Also, she provides an all-inclusive host for hire, podcast in a box service called Spark Your VOICE, Podcasts to Publications.  As the CEO (Chief Excitement Officer) of Sparks of Fire International, she hosts The Power of Investing in People Podcast, is the author of How to Get Your Voice Back, is a Certified Fearless Living Coach and Trainer, and the Co-Founder of the FIRESTARTERS Book Project. “Auntie Shā-Shā” to all of her friends' kids, she is also an expert dog sitter and a rookie kayaker. Most importantly, Shā wants to inspire others to move confidently through change so they can step into their FIRE power! You are invited to connect with her https://shasparks.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Jeannette is joined by Bryan Kramer, Proud Father of Human-to-Human: H2H. Executive Coach, Keynote Speaker, Investor, Virtual & In-Person Global Keynote Speaker, CEO of 2 Companies, and TEDTalker, for a discussion about how he achieved the success he's found. They discuss creating a more human brand, focusing on impact before why, the impact of AI and how to improve your public speaking. KEY TAKEAWAYS People make purchasing decisions based on emotion, which is why you must connect with them as a human. Keeping things simple makes it easier for people to see and understand what you offer and for you to deliver outstanding service. Be honest, share your challenges and imperfections. People face the similar issues and more readily connect with others who are open in this way. Be clear about the impact you want to have. Let go of who you think you are or are told to be. Replace it with who you really are. BEST MOMENTS 'Create the most human brand' 'The thing that we buy the most of is emotion' 'Put the person first' This is the perfect time to get focused on what YOU want to really achieve in your business, career, and life. It's never too late to be BRAVE and BOLD and unlock your inner BRILLIANCE. If you'd like to jump on a free mentoring session just DM Jeannette at info@jeannettelinfootassociates.com or sign up via Jeannette's linktree https://linktr.ee/JLinfoot VALUABLE RESOURCES Brave, Bold, Brilliant podcast series - https://podcasts.apple.com/gb/podcast/brave-bold-brilliant-podcast/id1524278970     ABOUT THE GUEST Called the “Zen Master to Digital Marketers” by Forbes, Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, two-time bestselling author including a TOP 150 USA best-selling book, and Forbes contributor. Bryan also created a global movement and is known for his keynotes, book, and talks on “There Is No BtoB or B2C: It's Human-to-Human, H2H. He is the CEO of H2H Companies, an executive coaching company, and co-owner of PureMatter, a Silicon Valley marketing agency founded in 2001, which earned a spot as one of the “Fastest Growing Companies” three years in a row by the Silicon Valley Business Journal. Social Media HandlesFacebookTwitterLinkedInInstagram   Start with Why - https://www.amazon.co.uk/Start-Why-Leaders-Inspire-Everyone/dp/B09J5FTXCS/ ABOUT THE HOST Jeannette Linfoot is a highly regarded senior executive, property investor, board advisor, and business mentor with over 25 years of global professional business experience across the travel, leisure, hospitality, and property sectors. Having bought, ran, and sold businesses all over the world, Jeannette now has a portfolio of her own businesses and also advises and mentors other business leaders to drive forward their strategies as well as their own personal development. Jeannette is a down-to-earth leader, a passionate champion for diversity & inclusion, and a huge advocate of nurturing talent so every person can unleash their full potential and live their dreams.  CONTACT THE HOST Jeannette's linktree - https://linktr.ee/JLinfoot https://www.jeannettelinfootassociates.com/ YOUTUBE - https://www.youtube.com/channel/UCtsU57ZGoPhm55_X0qF16_Q LinkedIn - https://uk.linkedin.com/in/jeannettelinfoot Facebook - https://uk.linkedin.com/in/jeannettelinfoot Instagram - https://www.instagram.com/jeannette.linfoot/ Email - info@jeannettelinfootassociates.com Podcast Description Jeannette Linfoot talks to incredible people about their experiences of being Brave, Bold & Brilliant, which have allowed them to unleash their full potential in business, their careers, and life in general. From the boardroom tables of ‘big' international businesses to the dining room tables of entrepreneurial start-ups, how to overcome challenges, embrace opportunities and take risks, whilst staying ‘true' to yourself is the order of the day. Travel, Bold, Brilliant, business, growth, scale, marketing, investment, investing, entrepreneurship, coach, consultant, mindset, six figures, seven figures, travel, industry, ROI, B2B, inspirational: https://linktr.ee/JLinfootThis show was brought to you by Progressive Media

In this episode, Elias has a chat with author and keynote speaker Bryan Kramer. Bryan's first book “There Is No B2B or B2C: It's Human to Human H2H” started a global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries. Topics we cover: The H2H (human2human) concept How to be human in an automated world The effects of over-automating your marketing Identifying human touchpoints in the customer journey LinkedIn Bryan: https://www.linkedin.com/in/bryanjkramer/  Website: https://bryankramer.com/    ** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at clubmartech.com ** The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe. If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl

In today's digital world, getting caught up in the constant need for online presence and engagement is easy. With the rise of always-on communication channels, leveraging every robot available to maintain a genuine connection with customers can be tempting. However, many successful brands recognize the importance of staying true to the Human-to-Human (H2H) engagement philosophy.During this episode of Retail Remix, host Alicia Esposito chats with Tony Drockton, Founder and Chief Cheerleader of the premium leather accessories company Hammitt. Shortly after being attacked by robots, the group discusses Tony's passion for the H2H engagement philosophy and how Hammitt leverages data to drive improved customer experiences and loyalty. Check out this episode to learn:  How Hammitt makes technology invisible in the customer experience to create a seamless and enjoyable shopping experience; Hammitt's long-term vision for keeping customers engaged and passionate about the brand through their lifetime guarantee program; The importance of connecting digital channels and data with in-store service and events to improve the overall customer journey; and Tony's journey to Hammitt and why he loves the industry. RELATED LINKS Connect with Tony here! Learn more about Hammitt. Learn more about personalization and CX trends at Retail TouchPoints. Do you want to learn more about personalization and CX trends in your industry? Register for the Retail Innovation Conference & Expo, which is taking place June 13-15, 2023, in Chicago and will be laser-focused on what's new and what's next in connected commerce. All-Access Pass holders will get access to three days of content, including sessions on new revenue models like resale, social commerce, and more. Register and use the code RRPODD225p to get 25% off all pass types!

Bringing more humanity to the business world is a trend that has been taking place for a while now; covid only made that more prevalent. Conducting business isn't only about making and selling products and generating profits. We always have to remember that everything we do is basically for creating value.   In this episode of the Super Entrepreneurs Podcast, our guest Bryan Kramer is going to explain the importance of humanizing business, the power of communication, and trust in the era of technology.    Who Is Bryan Kramer? Bryan Kramer is a renowned business strategist, global keynote speaker, and executive coach who is the CEO of H2H Companies. He is a two-time bestselling author of "There Is No B2B or B2C: It's Human to Human H2H" and "Shareology: How Sharing is Powering the Human Economy." Kramer is also recognized as a top influencer in social media, digital marketing, and artificial intelligence. How is Bryan Kramer Super?   Bryan Kramer is a powerful connector and that's the innermost superpower that got him to the top of the game. Being good at connecting effectively is the most powerful way to step up the social ladder. However, networking only works when you have actual value to provide.   Shahid Durrani's Key Insight:   Shahid highlights how covid changed the game for many businesses and individuals and made issues of conducting business with more humanity something prevalent.   Chapter Stamps:   00:00 Introductions: Who is Bryan Kramer? 02:30 What happened after covid in the business world? 03:44 Humanizing business 06:07 Humanizing technology  09:39 Trust in the era of technology 11:38 Root cause of procrastination 14:19 Communication and Transparency 19:40 Dis-Trust and Dis-Ease 21:21 Self-love 21:35 Innermost superpower: connector 23:00 Final words:   Pullout Quotes: “After covid, people are becoming more in tune with the human aspect.” “Our network is our net worth.” “Goodness has a ripple effect.”   Socials: Bryan Kramer: https://bryankramer.com/about/ LinkedIn: https://www.linkedin.com/in/bryanjkramer Books by Bryan Kramer: https://www.amazon.com/stores/Bryan-Kramer/author/B00MABVEAM?ref=ap_rdr&store_ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true Ted Talk: https://www.ted.com/talks/bryan_kramer_why_social_media_is_reimagining_our_future    

Today's guest believes being human is your competitive advantage. He is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, and Forbes contributor. As President and co-owner of PureMatter, a Silicon Valley global marketing agency and CEO of H2H Companies, he sparked the Human-to-Human H2H global movement that aims to humanize business through simpler communication, empathy, and celebrate our imperfections. He's the two-time best-selling author of “There Is No B2B or B2c: It's Human to Human #H2h” and “Shareology: How Sharing is Powering the Human Economy.” Forbes calls him a “Zen Master to Digital Marketers” and his TED Talk featured a TED first allowing mobile devices during the event to illustrate his belief that even a small inspirational share holds the power to change the world for the better. Please join me in welcoming Bryan Kramer. In this episode we discuss: His thoughts on leadership: “Leadership is helping someone else grow. It's not about yourself, it's about others. If you're not growing someone else, you're not a leader. Full stop.” The influence his parents had on him, including encouraging him to put himself out there whether it was running for office through high school or becoming an eagle scout. How he mingled between all the cliques in high school as an ambivert. “I was able to hang out with everyone. I found it really neat to bring people together.” Why he doesn't believe in popular vs. unpopular, people are either connected or not connected. Why he wants to surround himself with people who mean something to him, are good, and light him up. His experience being a firefighter and the class that turned him towards communications instead of the medical field. How an F on a jazz test changed the trajectory of his entire life. “Who knew an F on a paper was going to lead me down this road?” His out of college experience of building websites and computer programming and how that led to Bryan building his own agency. How he met his partner in both life and business. Why he believes marketing changes every 2-3 years. Why companies loved the creativity of personalized results and Bryan's “Human 2 Human concept.” Why he maintains so many subscriptions to many different things. Why he loves Flipboard and how it helps him see the world the way he wants to see it. How a conversation with his 12-year-old son completely rocked his world and prompted him to close his agency. How he nurtures and sustains the outer levels of his network. What he's looking forward to in the year ahead. Listen, subscribe and read show notes at www.OnTheSchmooze.com

The old ways of marketing your brand and selling your product are over. Brands need consumers to survive, but they have long disregarded the human side of business. Humans crave connection, and are not so easily reached by a catchy slogan or product description filled with industry words. Since the pandemic, people are now even less willing to spend time and money on a brand that doesn't know them. Humans want to trust, feel understood, and bond over shared flaws. In terms of sales, we relate to simplicity, empathy, imperfection, and intimacy. How does this translate into business practices? Bryan Kramer is on the show today to share how aiming for authenticity and creating moments that matter can give your brand that competitive edge. Called the “Zen Master to Digital Marketers” by Forbes, Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, investor, and Forbes contributor. He created the #H2H movement and is known for his best-selling books, including Shareology: How Sharing is Powering the Human Economy, which made the USA Today's Top 150 Book List. Bryan is also CEO of H2H Companies, an executive coaching company, and co-owner of PureMatter, a Silicon Valley marketing agency which earned a spot as one of the “Fastest Growing Companies” three years in a row by the Silicon Valley Business Journal. Combined with his portfolio working with Fortune 500 businesses such as IBM, Dell and Intuit, Bryan is the man to go to for help on humanizing your business. On today's episode, he's sharing his knowledge and advice to build a stronger brand by connecting with your audience. Tune in to change the way you think about sales, marketing, and communication in business! Topics discussed in this episode: Bryan describes the H2H movement Is technology getting in the way of human connection? Good and bad examples of using AI Changes in consumer behavior post-pandemic Brands that embrace human traits in their business Where “the magic happens” in the human marketing funnel Examples of organizations creating intimacy How much does leadership or culture play a role? Bryan recommends first steps to embrace the H2H movement Building a community with $Human Coin Bryan shares his favorite brand, podcast, tools, and quote Check out Bryan's free 15-minute Business Accelerator Training: https://bryankramer.com/h2h-business-accelerator/ Find more information with Bryan's best-selling books, There Is No BtoB or B2C: It's Human-to-Human #H2H and Shareology: How Sharing is Powering the Human Economy Connect with Paul Copcutt: Website http://www.paulcopcutt.com LinkedIn https://www.linkedin.com/in/paulcopcutt/ Email paul@paulcopcutt.com

Bryan will discuss how we can communicate to customers as people, rather than as data points and introduce a more genuine approach to communication and the vital role customer intelligence plays in this paradigm. In his acclaimed book. There is no B2B: It's Human to Human H2H, Bryan writes passionately about the need for marketers to return to simplicity and empathy. His message is simple: Marketers should drop the marketing speak and adopt a more genuine language. His presentation promises to be evocative and interesting.Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/

Bryan will discuss how we can communicate to customers as people, rather than as data points, and introduce a more genuine approach to communication and the vital role customer intelligence plays in this paradigm. In his acclaimed book. There is no B2B: It's Human to Human H2H, Bryan writes passionately about the need for marketers to return to simplicity and empathy. His message is simple: Marketers should drop the marketing speak and adopt a more genuine language. His presentation promises to be evocative and interesting.

In our latest episode, we sat down with Bryan Kramer to discuss impactful methods of personalizing the donor experience in ways that resonate with your constituents. The big tech companies have developed strategies of personalizing their users' experiences that drive incredible loyalty. Learn how you can do the same for your donors by adapting ways of creating human touchpoints that can deliver the same level of personalization. Collecting data from constituents while simultaneously building trust will build your relationships over time - think onion layers. They will receive the value you offer them, and you will receive their data and trust. Creating these human touchpoints will result in relationships where the donor feels motivated to connect with your organization and support your mission. Connect with Bryan: https://www.linkedin.com/in/bryanjkramer/ Book mention: There is no B2B or B2C: It's Human to Human: H2H https://bryankramer.com/books/#H2H Learn more about Pursuant and get free fundraising resources at pursuant.com/gobeyondpodcast.

Called the “Zen Master to Digital Marketers” by Forbes, Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. He is CEO of H2H Companies, an executive coaching company, and co-owner of PureMatter, a Silicon Valley marketing agency founded in 2001, which earned a spot as one of the “Fastest Growing Companies” by the Silicon Valley Business Journal. Bryan's first book “There Is No B2B or B2C: It's Human to Human H2H” started a global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries. His second book, “Shareology: How Sharing is Powering the Human Economy” published by Morgan James, made The USA Today's Top 150 Book List the week of its release and has been translated into 6 languages, selling over 40,000 books. An experienced interviewer and host, Bryan has interviewed with the greats, including Ted Turner, Founder of CNN and philanthropist; George Zimmer, Founder of Men's Wearhouse; and John Grisham, renowned fiction author of 30 novels and nine blockbuster films including The Firm, Runaway Jury, and The Pelican Brief. He has hosted many global events, including two EMC Dellworld conferences, and conducted workshops and executive interviews at IBM, Cisco, Verizon, MasterCard, Pitney Bowes, and more.  

Want an advantage over your competition? Be Human. Want to know how to do that? Join me for a conversation with the author of There is No B2B or B2C: It's Human to Human #H2H, Bryan Kramer, where he'll share his tips on being human, and how to leverage that as your competitive advantage.

Bryan Kramer is the co-founder of H2H Companies and a renowned business performance coach, global keynote speaker, executive trainer, two-time bestselling author, TED speaker, and Forbes contributor.In This Episode:The evolution of human-to-human #H2HThe 3 ingredients that bring together H2HSpeaking the simplicity of businessAuthenticityRooting for the underdogFocusing on un-attachment instead of attachmentLetting things happen and flowHow an encounter with a stranger led to Bryan's 'being seen' moment

Bryan Kramer kicks off Act 2 by dishing on his discoveries at the intersection of pizzas, cottonmouth, and “unexpected surprise and delight.”He shares stories of meeting his wife, founding his first company, and 18 years of international travel.While home for a short stint, Bryan's son, an outspoken 11-year-old, pulled him aside and let him know that on his current trajectory, it was unlikely Bryan would live long enough to meet his own grandchildren.He was driving face-first into a combination of clinical obesity, diabetes and burn-out…Bryan rounds the bend to home with tales of retooling his life and business, turning his health around, and guiding helping professionals to reach more people with their good work.Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. As former President and Co-Owner of PureMatter, a Silicon Valley global marketing agency since 2001, he sparked the Human-to-Human H2H movement that set out to humanize business through simpler communication, empathy, and celebrating our imperfections. His TED Talk on the subject in 2014 featured a TED “first – allowing mobile devices during the event to share the experience to illustrate his belief.Noted as the “Zen master to Digital Marketers” by Forbes, named a “Top 3 Thought Leadership Speakers You Don't Want to Miss” in Forbes and in “The Top 100 Most Influential People on Twitter” by Business Insider, Bryan teaches speakers, executives and audiences how to up-level their storytelling and how to be more compelling and clear. With more than 350,000 social fans and followers, Bryan believes that being human is our competitive advantage because of our ability to leverage our emotional intelligence alongside technology to scale, in order to share stories in a human way – not corporate speak.Bryan's first book “There Is No B2B or B2C: It's Human to Human H2H” rose to the #1 spot in Business Books on Amazon in its first week. His second book, “Shareology: How Sharing is Powering the Human Economy”published by Morgan James, made USA Today's Top 150 Book List the week of its release, as well as #1 on Amazon in Business books.Learn more about Bryan at bryankramer.com, LinkedIn and the other socials by searching: @bryankramer!

Born and raised in San Jose, California, Bryan Kramer grew up playing in the fields and orchards of the land that would become Silicon Valley.  He reflects on his early days of saying goodbye to his parents in the morning, knowing that, because “the outdoors was our internet,” he and his friends wouldn't be home until dark. Bryan tells of the gentle, firm push his parents gave him to pursue extracurricular activities for the sake of developing a broader appreciation for what life has to offer.He shares his experiences of the natural world as a place to rest, renew, “unbind” and reconnect with creativity, encouraging listeners to “feel the earth… and feel what it's like to actually be a part of the earth…”Brian wraps Act 1 with his pivot from the dream of being an FBI agent in favor of business, Japanese, and the fine art of pizza delivery.  (No spoilers.  The true pizza reveal comes in Act 2!)Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. As former President and Co-Owner of PureMatter, a Silicon Valley global marketing agency since 2001, he sparked the Human-to-Human H2H movement that set out to humanize business through simpler communication, empathy, and celebrating our imperfections. His TED Talk on the subject in 2014 featured a TED “first – allowing mobile devices during the event to share the experience to illustrate his belief.Noted as the “Zen master to Digital Marketers” by Forbes, named a “Top 3 Thought Leadership Speakers You Don't Want to Miss” in Forbes and in “The Top 100 Most Influential People on Twitter” by Business Insider, Bryan teaches speakers, executives and audiences how to up-level their storytelling and how to be more compelling and clear. With more than 350,000 social fans and followers, Bryan believes that being human is our competitive advantage because of our ability to leverage our emotional intelligence alongside technology to scale, in order to share stories in a human way – not corporate speak.Bryan's first book “There Is No B2B or B2C: It's Human to Human H2H” rose to the #1 spot in Business Books on Amazon in its first week. His second book, “Shareology: How Sharing is Powering the Human Economy”published by Morgan James, made USA Today's Top 150 Book List the week of its release, as well as #1 on Amazon in Business books.Learn more about Bryan at bryankramer.com, LinkedIn and the other socials by searching: @bryankramer!

Ricordiamoci che tutto parte sempre dal prodotto. Posso fare comunicazione fatta bene e in serenità solo se il prodotto è buono, posso essere Human to Human (H2H) solo se non prendo in giro, non manipolo e non mento alle persone.Questo concetto, importantissimo, è alla base di tutto.

Ana Melikian is a Board-Certified coach with a Ph.D. in psychology. She is the Director of Education for Book Yourself Solid and the Host of the Mindset Zone podcast. She is also the Founder of the SOLO Biz Academy to help coaches develop a pipeline full of their ideal clients. Ana enjoys teaching service professionals how to attract high-value clients via Human-to-Human (H2H) networking and outreach on Linkedin. Ana joins me today to share the journey that inspired her to become a business coach. She reveals why a balance of mindset, strategy, and implementation is crucial in all aspects of life and business. She shares why your mindset is an essential element in building your ideal business and how you can use LinkedIn to find the right clients. She also shares why you need to think about connections on an human-to-human level, even if you work with B2B clients. “Even if you don't want to have too much of a LinkedIn presence, make sure you have a solid LinkedIn profile that represents you well in the way that you are at this present moment.”  - Ana Melikian This week on Profit for Coaches: The journey that led Ana to become a business coach Why the balance of mindset, strategy, and implementation is essential in life and business Why your mindset is an integral part of building your ideal business How to leverage LinkedIn to find your ideal clients Why you need to think about human-to-human connections The FREE eBook you can access today! Resources Mentioned: Book: Book Yourself Solid by Michael Port Book: Profit First by Michael Michalowicz Masterclass on LinkedIn Our Favorite Quotes: “Marketing is just a way of communication, it's just a way of creating awareness, relevance and communicating in an effective way with the people we want to serve.” - Ana Melikian “We can build a business where we work with people that inspire us, that energize us and above all let us do our best work.” - Ana Melikian “The best way of leveraging LinkedIn is focusing on high-value clients, somebody that deserves the investment of your one-on-one personal time.” - Ana Melikian Connect with Ana Melikian: Ana Melikian's Website Podcast: Mindset Zone Ana Melikian on LinkedIn Ana Melikian on Instagram Ana Melikian on Facebook Ana Melikian on Twitter Helping Coaches Increase Profits Thanks for tuning into this week's episode of Profit for Coaches. Love the podcast? Head over to www.lovethepodcast.com/Profitforcoaches to leave a review! Don't forget to subscribe wherever you get your podcasts so you never miss an episode. Apple Podcasts | TuneIn | GooglePlay | Stitcher | Spotify Be sure to share your favorite episodes on social media to help me reach more great coaches and visionaries, like you. Join me on Facebook, Twitter, Instagram, and LinkedIn. For more exclusive content and information, visit our website and grab your free copy of The 4 Must-Haves for a Profitable Coaching Practice e-book.

Ep 12: Bryan Kramer is a Business Performance Coach, best selling author of two books, and TED Speaker. His first book, “There is no B2B or B2C: It's Human to Human: H2H” started the Human-to-Human global business movement; his second titled “Shareology: Understanding Sharing to Power Human Business” has sold over 35,000 books and was awarded the USA Today top 150 books. In this episode Bryan talks about the shifts social media has forced big businesses to make and why it's no longer B2B and instead it's H2H. He covers the importance of having a purpose and the impacts of losing sight of that purpose. Bryan walks through his rediscovery process, rebuilding his health and business, and the truth behind the power of the H2H concept. He discloses the 3 pillars every business and business leader needs to achieve for ultimate success, why firing clients should be a priority, and his formula for being successful as a performance coach and client. Iron Sights podcast is hosted by Scott Howell. *Please make sure to leave a review if you enjoyed the podcast!

Marketers and business owners are always concerned about how people perceive their business. After all, customer perception can either make or break a business. However, this obsession to create a positive image for our brands causes a problem in brand authenticity. You only put out an image of perfection and people cannot know who you really are and therefore cannot relate or trust you. If you want to establish trust with your customer, you must show your true self and keep it real. Businesses are composed of people, and B2B is actually Human-to-Human (H2H) or People-to-People (P2P). Yes, you might lose some followers in the beginning, but later down the line, you'll gain more followers who actually resonate with your brand and your real and authentic self. That's why, in this episode, I have Leslie Ehm joining me to talk about Swagger and what it really means to be real and authentic and how brand authenticity can actually help you and your business be more confident, thereby unlocking your full potential.

How do you speak human in a technology world? That's the question we'll start with Thursday on Context & Clarity LIVE. Jeff Echols and Katharine White MacPhail will welcome Bryan Kramer, who's best know for sparking the "Human 2 Human" movement. He's the author of, "There Is No B2B or B2C: It’s Human to Human H2H” and "Shareology: How Sharing is Powering the Human Economy". The question for Bryan is, how do we retain our humanity, human connections, human communication, in the face of expanding technology? As technology (whether BIM, AR, or VR, or Zoom, Slack, or SMS) makes it easier for us to communicate, does it make it harder for us to connect? Share your experience and advice, and ask your questions, Thursday at 4:00 pm ET. Context & Clarity LIVE is live-streamed on Facebook, LinkedIn, Twitch, and YouTube.

Today's show brings us information about taking a closer look at how we can build our business. As always, we are bringing strategies, tools, and resources to take your coaching business to the next level! Bryan Kramer is the co-founder of H2H Companies and a renowned business performance coach, global keynote speaker, executive trainer, two-time bestselling author, TED speaker, and Forbes contributor. He's also the former president and CEO of a Silicon Valley global marketing agency, an experience that he shares with us in the interview. As a business-performance coach, Bryan teaches speakers, executives, and entrepreneurs how to up-level their storytelling and create more business opportunities through the H2H Method. Show Highlights: ●     Bryan's journey to the coaching world from his global marketing agency ●     How he walked away, took a year to find and heal himself, and found his people by becoming a coach ●     Six steps to help coaches with business growth: ○     Mindset--Reset your mindset by having a mentor or coach hold you accountable ○     Niche down (and then down again)--Niche down enough to stand out in your field ○     Create your irresistible offer--Deliver your value--and prove it ○     Connect with people--Use simplicity, empathy, and embrace imperfection ○     Build your relationship platform--Nothing is as important as your community! ○     Increase the momentum--Take everything you've learned and refine your processes ●     Final words from Bryan: “We aren't all built the same. We are unique, and our journey isn't like someone else's. Your time is coming. Be kind to yourself.” Resources: Website: https://bryankramer.com/ (Bryan Kramer) https://www.h2hgrowth.com/ (H2H Growth ) https://www.ted.com/talks/bryan_kramer_why_social_media_is_reimagining_our_future (Bryan's TED TALK) Books by Bryan Kramer: https://www.amazon.com/There-No-B2B-B2c-Human/dp/1640079335 (There is No B2B or B2C: It's Human to Human #H2H) https://www.amazon.com/Shareology-Sharing-Powering-Human-Economy/dp/1630473847 (Shareology: How Sharing is Powering the Human Economy)

In today's episode, I'm talking to an absolute Rockstar - Rupal Nishar. She's a Customer Success Leader at Conga, a Real Estate Entrepreneur, Churn Crusher and a Mentor. Rupal is dedicated to developing CS strategies and leading global teams, especially in start-up environment. Her most recent projects are related to her passion in AI and ML research and implications of data intelligence for Customer Success. We talk about: - the trend of Artificial Intelligence in Customer Success - what data should organisations track - how can AI leverage Human to Human (H2H) approach in business You will also hear Rupal's personal and career story, her Giveaway initiative, and tips on developing your career and leadership. Connect with Rupal: https://www.linkedin.com/in/rupalnishar/ Rupal's book recommendation: How Remarkable Women Lead by J.Barsh and S. Cranston Join Women in Customer Success Slack Community: https://join.slack.com/t/womenincs2020/shared_invite/zt-m3q3pkio-fgk0ssR6gHzoOEEdwa2f3g

What is Agape Love?This form of love is selfless, unconditional, and sacrificial. In this video, connect with Carlette Patterson to get coached up on how to love others in a way that is bigger than ourselves. Loving in a way that is Human to Human (H2H) will allow us to recognize that we will all have our human moments, but it is important to communicate and let the other person know how you are feeling when these moments happen.Let’s anchor in love so we can listen, learn, and be for each other.

How can you Win Wellbeing, Human to Human (H2H)?Get Connected personally, professionally, and philanthropically to find out what Economic Independence Q means to you.In this video, Head Sports Life Coach, Carlette Patterson and CHAMP10N Guest Anne Hill talk about Economic Intelligence. For more information:www.championwellbeing.comwww.chiefwellbeingofficers.com

Bryan joins me on the podcast today to discuss how the concept of H2H is so important in this ever connected, online world.You’ll Learn:What is H2H.How we can be more authentic in our social interactions.The importance of addressing and getting rid of false preconceptions. About Bryan KramerBryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. As former President and Co-Owner of PureMatter, a Silicon Valley global marketing agency since 2001, he sparked the Human-to-Human H2H movement that set out to humanize business through simpler communication, empathy, and celebrating our imperfections. His TED Talk on the subject in 2014 featured a TED “first – allowing mobile devices during the event to share the experience to illustrate his belief.Noted as the “Zen master to Digital Marketers” by Forbes, named a “Top 3 Thought Leadership Speakers You Don’t Want to Miss” in Forbes and in “The Top 100 Most Influential People on Twitter” by Business Insider, Bryan teaches speakers, executives and audiences how to up-level their storytelling and how to be more compelling and clear. With more than 350,000 social fans and followers, Bryan believes that being human is our competitive advantage because of our ability to leverage our emotional intelligence alongside technology to scale, in order to share stories in a human way – not corporate speak.Bryan’s first book “There Is No B2B or B2C: It’s Human to Human H2H” rose to the #1 spot in Business Books on Amazon in its first week. His second book, “Shareology: How Sharing is Powering the Human Economy” published by Morgan James, made USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in Business books.An experienced interviewer and host, Bryan has spoken with the greats, including Ted Turner, Founder of CNN and philanthropist; George Zimmer, Founder of Men’s Wearhouse; and John Grisham, renowned fiction author of 30 novels and nine blockbuster films including The Firm, Runaway Jury, and The Pelican Brief. He has hosted the EMC Dellworld conference twice and conducted workshops and executive interviews at IBM, Cisco, Verizon, and Pitney Bowes.

Bryan Kramer is a renowned business strategist, TED speaker,global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. As former President and Co-Owner of PureMatter, a Silicon Valley global marketing agency since 2001, he sparked the Human-to-Human H2H movement that set out to humanize business through simpler communication, empathy, and celebrating our imperfections.   With more than 350,000 social fans and followers, Bryan believes that being human is our competitive advantage because of our ability to leverage our emotional intelligence alongside technology to scale, in order to share stories in a human way – not corporate speak. Bryan's first book “There Is No B2B or B2C: It's Human to Human H2H” rose to the #1 spot in Business Books on Amazon in its first week. His second book, “Shareology: How Sharing is Powering the Human Economy”published by Morgan James, made USA Today's Top 150 Book List the week of its release, as well as #1 on Amazon in Business books. --- Support this podcast: https://anchor.fm/shobhana-viswanathan/support

Today on Extraordinary Women Radio, I am happy to introduce you to Bryan Kramer, the Founder of the H2H Movement - Human to Human. Bryan is a keynote at our Extraordinary Women Ignite Virtual Conference! I couldn't be more excited to bring his expertise to you! In this Episode: How H2H “Human to Human” Movement started and revolutionized ideal business practices The relevance and importance of H2H in our present times How vital “human connection” is amidst the pandemic Bryan's hope for the world after this crisis His timely insights on how marketing should be What prompted his career shift and what’s unfolding for him now Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. As former President and Co-Owner of PureMatter, a Silicon Valley global marketing agency since 2001, he sparked the Human-to-Human H2H movement that set out to humanize business through simpler communication, empathy, and celebrating our imperfections. His TED Talk on the subject in 2014 featured a TED “first – allowing mobile devices during the event to share the experience to illustrate his belief. Noted as the “Zen master to Digital Marketers” by Forbes, named a “Top 3 Thought Leadership Speakers You Don’t Want to Miss” in Forbes and in “The Top 100 Most Influential People on Twitter” by Business Insider, Bryan teaches speakers, executives and audiences how to up-level their storytelling and how to be more compelling and clear. With more than 350,000 social fans and followers, Bryan believes that being human is our competitive advantage because of our ability to leverage our emotional intelligence alongside technology to scale, in order to share stories in a human way – not corporate speak. Bryan’s first book “There Is No B2B or B2C: It’s Human to Human H2H” rose to the #1 spot in Business Books on Amazon in its first week. His second book, “Shareology: How Sharing is Powering the Human Economy” published by Morgan James, made USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in Business books. An experienced interviewer and host, Bryan has spoken with the greats, including Ted Turner, Founder of CNN and philanthropist; George Zimmer, Founder of Men’s Wearhouse; and John Grisham, renowned fiction author of 30 novels and nine blockbuster films including The Firm, Runaway Jury, and The Pelican Brief. He has hosted the EMC Dellworld conference twice and conducted workshops and executive interviews at IBM, Cisco, Verizon, and Pitney Bowes. Notable Lists:  No stranger to lists, Bryan has appeared on many including Social/Content/Digital CEO and Global Marketing leader, including: Top 3 Thought Leadership Speakers You Don’t Want to Miss – Forbes Top 25 Keynote Speakers You Need to Know ~ Inc. Magazine Global Top 50 Social CEOs on Twitter ~ Huffington Post Top 25 Influencer to Follow – Forbes The 100 Most Influential Tech People On Twitter – Business Insider #13 Top Social Selling Individual – Onalytica Global Top 50 Most Influential People in Artificial Intelligence ~ Onalytica Global Top 30 Most Influential Social Media People ~ Onalytica Global Top 25 Influencers to Follow ~ Forbes Top 100 Most Influential Tech People on Twitter ~ Business Insider Top CEO Influencer in Social Media ~ Kred “Empathy is the biggest place that I’d spend most of my time in marketing now.” –Bryan Kramer Discover more about Bryan's works and passion on his website Bryan Kramer. You can also follow him on Twitter, and on Facebook and subscribe on YouTube. Connect with him on LinkedIn, too! Let’s meet Bryan Kramer! Bryan Kramer Show Notes

Positive Disruption in Customer Experience In this interview, we engage in a deep conversation with Lynn Hunsaker (Chief Customer Officer, ClearAction Continuum) about the world of customer experience (CX). Drawing on her many years of expertise in the field, Lynn shares her thoughts with us regarding what has changed in the CX landscape, what potential and untapped opportunities there are, as well as her recommendations about what CX professionals and practitioners need to do in order to adapt to rapidly changing dynamics.Topics discussed in this episode: How organizational agility, “being nimble”, is the key to full performance. [2:42 | 4:57]Lynn’s advice to fellow CX practitioners who are working with limited resources. [11:00]Re-segmenting customers by their expectations instead of their roles provides real value and meaning to every functional areas in the company. [19:09]The future: when brands shall become more Human to Human (H2H). [25:26]How being seamless in our mindset is a super key for the new normal. [28:02]Resources & links mentioned in this episode:Lynn Hunsaker on LinkedInClearAction ContinuumCustomer Experience Professionals Association (CXPA)TranscriptSPEAKERSChristian Klepp, Lynn HunsakerChristian Klepp  0:08 Hi, and welcome to the B2B Marketers on a Mission podcast. I'm your host Christian Klepp, and one of the founders of EINBLICK Consulting. Our goal is to share inspirational stories, tips and insights from B2B marketers, digital entrepreneurs, and industry experts that will help you to think differently, succeed and scale your business.Hi, everybody, and welcome to this episode of the B2B Marketers on a Mission podcast. I'm your host Christian Klepp. And today I'm super excited to have a guest on the show from beautiful San Francisco, who is also a sought after expert in the field of Customer Experience (CX). Lynn Hunsaker. Lynn, welcome to the show.Lynn Hunsaker  0:47 Thanks, Christian. It's a pleasure to be here.Christian Klepp  0:50 Yeah, great. Lynn, It's really like fantastic to finally reconnect with you since we last met in May 2019 at the CXPA event here in Toronto. Back then when we were still doing, live and in person events, and during that event, you spoke at length about an interesting topic, and that was creating a CX movement within organizations. So definitely excited to have you on the show.Lynn Hunsaker  1:17 Absolutely. My favorite topic.Christian Klepp  1:20 All right, well, why don't we get started? And can you please tell us a little bit about yourself and what you do?Lynn Hunsaker  1:25 Sure. My company is ClearAction Continuum, and it's based on my long experience in customer experience management as well as marketing. I am past president of the Silicon Valley American Marketing Association, and I teach marketing operations at UC Santa Cruz extension right now. It's actually marketing ops 2.0, which is not your run of the mill marketing ops. It's actually focused on organizational adoption and accountability for marketing, as well as customer intelligence which brings in the customer experience angle. And I got my start as the voice of the customer manager in 1991. In a company wide effort at Sunoco products where I was reporting into the strategic planning group, so long history there.Christian Klepp  2:15 Wow, that is quite an incredible background you've got there and you've undoubtedly gained so much in terms of experience and built up the quite the network over the years from the different roles and responsibilities that you've had. All right. And so tell me when like, what are you working on these days that… I mean, you're clearly a very passionate person. But what is that one particular project you're working on at the moment that's gotten you really like excited and motivated?Lynn Hunsaker  2:42 Well, we talked to a number of companies a while back, mostly directors and VPs of marketing, about the types of things that were holding them back fr...

Bryan Kramer is one of those people I really should have spent more time with. Fortunately, I got to do that on CoronaTV. We talked about how he founded the Human 2 Human (H2H) movement and if being human is our competitive advantage, why do so many companies botch this completely? We also covered how you spot opportunities during this time…how you know when your timing is right…how you create movement when the landscape keeps changing. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this week's show, we talk to Bryan Kramer about Building a Human 2 Human Approach with Digital Marketing. The Social Media Talks Podcast is created to help business owners who want to learn more about Social Media Marketing, presented by Alan Hennessy Head of Digital at Kompass Media. Bryan Kramer Bio Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. As former President and Co-Owner of PureMatter, a Silicon Valley global marketing agency since 2001, he sparked the Human-to-Human H2H movement that set out to humanize business through simpler communication, empathy, and celebrating our imperfections. His TED Talk on the subject in 2014 featured a TED “first – allowing mobile devices during the event to share the experience to illustrate his belief. Find out more here: https://bryankramer.com/pages/about/

Entrevista con Daniela Viek especialista en branding personal y marca personal. Hablamos de emprender con marcas humanas, ventas y marketing online. Tanto que seas marca corporativa (empresas) o marca personal, te recomiendo ver la entrevista para aprender cómo conectar con tus usuarios y clientes. ¡Conecta más con tus clientes y genera más ventas con esta entrevista experta! Sígueme en mi Canal de YouTube para ver más recursos como este: ¡Suscríbete Ahora! Sobre Daniela Viek: Daniela Viek (Personal Branding) Daniela Viek: Especialista Internacional en Personal Branding y Creadora del MétodoYOU.Es socia y directora de YOUBRAND .Company y además, Fundadora PB .Academy la primera Escuela ejecutiva internacional de Personal Branding en Brasil. Se define como una evangelizadora de Personal Branding en el mundo. Vamos a ver la entrevista con Daniela Viek. 1) ¿Por qué las personas “en internet” prefieren las marcas más humanizadas? En la actualidad queremos conectar con marcas que tengan una propuesta de valor clara para nosotros. En la actualidad la marca personal se está profesionalizando mientras que las marcas de empresas se están humanizando. Daniela Viek #personalbrand.Click To Tweet Daniela coincide con lo que ya hablamos en otra entrevista sobre networking para marca personal: “Debemos poder cambiar los contactos laborales, de conexiones, a capital relacional”. Vivimos en un mundo con mucha información pero hay que cambiar la información en conocimiento Daniela Viek #marcapersonal.Click To Tweet La humanización de la marca debe partir de tu esencia, debe partir desde adentro nuestro, ya sea marca personal o marca corporativa. Las marcas no deben hacer sentir a sus clientes y usuarios como un “número dentro de un banco de datos” sino todo lo contrario. Los negocios se hacen entre personas por más que seamos una empresa. Me alegra escuchar que Daniela usa la misma frase que yo he tomado originalmente del libro Rise of the Youpreneur de Chris Ducker, uno de mis autores preferidos sobre marca personal. 2) ¿Cómo ves en otros mercados la humanización de la marca? Para Daniela, el fenómeno de la humanización de marcas es por suerte una tendencia global, desde Estados Unidos, pasando por Brasil hasta nuestros mercados de habla hispana. Existe el storytelling pero más importante es el “storydoing”, es decir, no solo contar una historia ideal sino que la marca debe demostrar que esa historia es real: haciendo. 3) ¿Cuáles son los beneficios para una marca de humanizarse? Al humanizar una marca y conectar con nuestros seguidores y usuarios se transforman en nuestros abogados (nuestros defensores) que cuidarán nuestro negocio por nosotros en las redes y en el día a día hablando bien de nuestra marca. Formar parte de una Tribu es lo que los usuarios buscan y las marcas pueden lograr humanizándose. Crear un movimiento que le dé sentido de pertenencia a los usuarios que consumen esa marca. Finalmente humanizar una marca repercutirá en ser recordado mucho más por las personas, lo cual lógicamente impacta en el aumento de ventas ya que serás la primera opción en mente a la hora de la decisión de compra. 4) ¿Cuáles son las características de una marca que conecta con las personas? Una marca debe tener siempre un canal de comunicación abierto con los clientes y usuarios. Tenemos las redes sociales para comunicarnos pero también en los otros puntos de contacto con la marca la experiencia debe ser muy buena para el usuario, tanto por email, Whatsapp y otros canales. En estos puntos de contacto debe comunicarse la promesa de marca, transmitir la cultura organizacional o de marca. Dar feedback es muy importante para no solo dar información sino para ofrecer comunicación. Daniel Viek #personalbranding.Click To Tweet Una clave para Daniela es que la marca haga sentir parte al cliente del desarrollo de soluciones y del producto, porque al final, ese producto es para ellos. 5) ¿Cómo humanizar la marca dentro de una estrategia de ventas online? Daniela: nada más humano que la venta (risas), estamos todo el tiempo vendiendo. Hay que percibir la necesidad (de las personas) y no hacer la venta por la venta. Deja que la venta ocurra naturalmente porque de esa forma estarás estableciendo una conexión con tu usuario y comprender a tu público. Generar valor en el largo plazo para los usuarios y clientes de tu marca No abusar con promociones de marketing con características de escasez o urgencia (sesgos mentales), porque a largo plazo esto puede perjudicar a la marca. Mucho mejor es venderle a quien es tu cliente ideal, es decir, a quien tu producto o servicio realmente le resolverá un problema. Constancia en comunicar tus valores y crear relaciones con tus usuarios es fundamental para la existencia de la marca a largo plazo. 6) ¿Cómo humanizar una marca? ¿Podrías indicarnos algunos ejemplos a seguir? Daniela trae como ejemplo el banco digital de Brasil: NuBank que llegó al nivel de escribir a mano cartas para sus clientes impulsando así la relación más humana con sus clientes. Un punto a tener cuidado es que el cliente puede volverse “sediento de nuevas experiencias” por parte de la marca y demandar cada vez más. Si nuestra promesa de marca se aleja de lo que realmente entrega nuestro negocio, corremos el riesgo de generar una decepción en nuestros clientes. Otra empresa que Daniela destaca por su humanización de marca es Magazine Luiza (Brasil) con su servicio de atención al clientes a través de una inteligencia artificial con forma de humano (Lu de Magalu). Curioso es notar como esta influencer virtual generó más conexión con las personas que muchas marcas personal (humanas). Dónde encontrar a Daniela Viek Web de Daniela: danielaviek.comCanal de Youtube: Personal Branding TV.Instagram de Daniela: @danielapersonalbranding Libro recomendado por Daniela El Poder de la Presencia de Amy Cudy: Autoestima, seguridad, poder personal: utiliza el lenguaje del cuerpo para afrontar las situaciones más difíciles (Crecimiento personal). There is No B2B or B2C: It’s Human to Human #H2H de Bryan Kramer. traer de vuelta el lado humano de la comunicación con todas sus imperfecciones, empatía y simplicidad. Recursos relacionados Te comparto algunos artículos y otras entrevistas relacionadas con marcas. Networking para marca personal más humano (Entrevista).Cómo crear tu marca personal en las redes sociales.Ejemplos de marca personal en español con «moraleja». Guía Descargable PDF: Evita estos Errores con tu Marca Personal. En el caso que quieras crear o potenciar tu marketing personal te recomiendo ver mi curso de marca personal: reMarcable.

In today’s episode we explore:What H2H marketing is.Why your business needs it.How H2H turns potential clients into long-term client by leaving them with an emotional footprint.References:The Go Giver by Bob Burg and John David MannThe Purple Cow by Seth GodinPatty Lennon - www.pattylennon.comResources:The Business and Life Conversations Podcast: https://www.angelahenderson.com.au/category/angela-henderson-podcast/Facebook Page: https://www.facebook.com/angelahendersonconsulting/Facebook Business Group: https://www.facebook.com/groups/1322586367762977/

Pivot, evolution, shift ... whatever you call it, change is inevitable. It's wonderful when change happens under your control and the best of circumstances, but we don't often have this benefit. The events of 2020 have turned the world on its head. Marketers and business leaders, like all people, are being forced to adapt more rapidly than they could have ever anticipated. My guest is an acclaimed marketing leader, executive performance coach, and a great friend. He's the author of two books, "There Is No B2B or B2C: It's Human to Human #H2H" and "Shareology: How Sharing is Powering the Human Economy." We talked about the pace at which change happens, how the events of 2020 are accelerating the inevitable, and how sometimes a small shift is all it takes to make a big impact. Find this episode insightful? Subscribe, rate, and share this podcast so we can produce more. Follow Adam @adamhelweh or visit www.secretsushi.com. | Music by mogillaguerrilla@gmail.com IG: @mogilla_guerrilla_beatz --- Send in a voice message: https://anchor.fm/marketingintheraw/message

Bryan Kramer is a renowned business strategist, global keynote speaker, executive trainer and coach, two-time bestselling author and Forbes contributor. As former President and Co-Owner of PureMatter, a Silicon Valley global marketing agency since 2001, he sparked the Human-to-Human H2H movement that set out to humanize business through simpler communication, empathy, and celebrating our imperfections   Bryan talks about his transition from running two agencies to speaking, coaching, and consulting full-time. He also shares how he built his ‘human-to-human' platform, building communities over content, and how to find a voice for your company that communicates towards your audience!

My interview this week is with a woman after my own heart. Her 'item of significance' is a microphone, she's a business owner and radio host who values meaningful conversations, understanding the profound importance they have in today's digitally connected world.Lisa Leong was working as a lawyer when she first starting interviewing guests in her 'hot seat'. It wasn't until she was in London that she discovered her passion for radio hosting and landed her first official presenting gig. Lisa is now ABC Radio Host of the This Working Life program. She's also CEO of O1O APAC, a "social technology" consultancy that helps the world's largest and most pioneering businesses to move from an "ego-system" to an eco-system.In episode 182 of Be The Drop, recorded LIVE from Pause Fest, Lisa reflects on her incredible journey from law to radio and then consultancy. We discuss the value of human connection and she describes the importance of taking an experimental, beginner's mindset in any new endeavour.----Are you considering starting a podcast? At Narrative Marketing, we deliver a full range of podcast production options. Or if you'd like help getting started to produce your own content, I also deliver podcast training programs, more details via this link.-----The Be The Drop podcast is brought to you by Narrative Marketing, the Brand Storytelling Superheroes!We release new content each week!SUBSCRIBE to the blog hereSUBSCRIBE to Be The Drop podcast in iTunes hereSUBSCRIBE to Be The Drop in Spotify hereSUBSCRIBE on YouTube here for the full interview video, behind the scenes, bloopers & more.CONNECT with us on Facebook, follow @be_the_drop on Instagram or Twitter.CONTACT US podcast@narrativemarketing.com.au

With over 300,000 social fans and followers, and an intimate understanding of the intricacies of social technologies and social behaviors, Bryan is both a practitioner and authority on the subject of being human on- and offline. ----more---- In January 2014, Bryan’s first book “There is No B2Bor B2C: It’s Human to Human #H2H” rose to the #1 top selling spot in Business Books on Amazon in its first week. In January 2015, #H2H was named as the number 1 buzzword for 2015 by The Writer, and as a “Top 7 Game Changing Terms” by Sprout Social in 2016. His latest book, “Shareology: How Sharing is Powering the Human Economy”, published by Morgan James Publishing, made USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in four categories. In 2016, the book was translated and syndicated in China. Shareology explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands. A San Jose native, Bryan is also a renowned global speaker, consultant and trainer. In a unique sharing experiment conducted in his TED Talk @ IBM titled “Why Sharing is Reimagining Our Future”, Bryan demonstrated the true power of sharing when inspiration combined itself with reach and technology. The results were stunning – 21 million impressions in just 4 hours from people in over 10 countries.

With over 300,000 social fans and followers, and an intimate understanding of the intricacies of social technologies and social behaviors, Bryan is both a practitioner and authority on the subject of being human on- and offline. ----more---- In January 2014, Bryan’s first book “There is No B2Bor B2C: It’s Human to Human #H2H” rose to the #1 top selling spot in Business Books on Amazon in its first week. In January 2015, #H2H was named as the number 1 buzzword for 2015 by The Writer, and as a “Top 7 Game Changing Terms” by Sprout Social in 2016. His latest book, “Shareology: How Sharing is Powering the Human Economy”, published by Morgan James Publishing, made USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in four categories. In 2016, the book was translated and syndicated in China. Shareology explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands. A San Jose native, Bryan is also a renowned global speaker, consultant and trainer. In a unique sharing experiment conducted in his TED Talk @ IBM titled “Why Sharing is Reimagining Our Future”, Bryan demonstrated the true power of sharing when inspiration combined itself with reach and technology. The results were stunning – 21 million impressions in just 4 hours from people in over 10 countries.

Does human-to-human have a place in business? Gone are the days when business is all about the big brands and huge corporations which seem impervious to who the customer is and what he really needs. This day and age is all about social business and of knowing, understanding, connecting with, and even developing a relationship with your potential and existing market.  What it takes is true authenticity in the way you use technology and communication tools to make that individual on the other end feel he is interacting with a human being instead of a company or brand. This podcast episode focuses on how to be human in a seemingly non-human world and still grow your business. In this Episode: How Bryan's interest and work in human marketing was ignited How to humanize the use of chatbots in communication How to leverage technology to help with business while maintaining your authenticity as a human being/business owner Amount of time spent vs. Quality of value delivered in closing more business with customers How to silence the noise of technology and social media to permeate your target market Steps to take in humanizing your brand  How talking to 10 people is better than sending emails to 10,000 How to attract the right people and build your tribe out of your authentic interests and unique passion The importance of self-care such as meditation in achieving work-life balance Bryan's free video series on humanizing marketing and branding; and one-on-one coaching All about the H2H Private Club, Hot Seat, and Master Class How doing something unexpected but needed, and in a personalized manner is an effectively humanized marketing for your business 

On Episode 1 of Brand on Broadcasting with Ross Brand, PureMatter CEO Bryan Kramer talked about the value of going live in private Facebook groups vs on public Facebook pages, how Facebook is moving toward a paid content model, why he traveled to Toronto to record videos that he's giving away for free, and how Instagram's new vertical video platform, IGTV, could become the destination that everyone visits for online video. Bryan joined me for the interview in person at #SMWL18 (Social Media Week Lima, Ohio), the Midwest's largest social media conference, where we were both speakers. We sat down less than 24 hours after the announcement of IGTV. Bryan, as I've come to expect, already had formulated a strong and sensible take on the implications of this new video platform. I'm delighted to share our conversation and honored to present Bryan as the inaugural guest on Brand on Broadcasting. In addition to being one of the most respected thought leaders and accomplished public speakers in the industry, Bryan stands out among the leading social media and digital marketing personalities for his kindness, generosity and class. In the first few minutes of the episode, I talk about my reasons for starting a new podcast and how this one differs from The Livestream Universe Update and #LivestreamDeals. About Bryan Kramer: Bryan Kramer is a renowned social business strategist, global keynote speaker, executive coach, and bestselling author. He's one of the world's foremost leaders in the art and science of sharing, and has been credited with instigating the #H2H human business movement in marketing and social. With more than 350,000 social fans and followers, and an intimate understanding of the intricacies and interworking of both social technologies and social behaviors, Bryan is both a practitioner and authority on the subject. Bryan's first book There is No B2B or B2C: It's Human to Human #H2H rose to the #1 top selling spot in Business Books on Amazon in its first week. In January 2015, #H2H was named as the number one buzzword for 2015 by The Writer. His latest book, Shareology: How Sharing is Powering the Human Economy, published by Morgan James Publishing, made the USA Today's Top 150 Book List the week of its release, as well as #1 on Amazon in four categories including Business & Planning. The book explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands. A founding leader in the Human Business Movement, Bryan speaks all over the world to marketing and social audiences on the topic. Find Bryan on Twitter: @BryanKramer.

On Brand on Broadcasting with Ross Brand, PureMatter CEO Bryan Kramer talked about the value of going live in private Facebook groups vs on public Facebook pages, how Facebook is moving toward a paid content model, why he traveled to Toronto to record videos that he’s giving away for free, and how Instagram’s new vertical video platform, IGTV, could become the destination that everyone visits for online video.Bryan joined me for the interview in person at #SMWL18 (Social Media Week Lima, Ohio), the Midwest’s largest social media conference, where we were both speakers. We sat down less than 24 hours after the announcement of IGTV. Bryan, as I’ve come to expect, already had formulated a strong and sensible take on the implications of this new video platform.I’m delighted to share our conversation and honored to present Bryan as the inaugural guest on Brand on Broadcasting. In addition to being one of the most respected thought leaders and accomplished public speakers in the industry, Bryan stands out among the leading social media and digital marketing personalities for his kindness, generosity and class.In the first few minutes of the episode, I talk about my reasons for starting a new podcast and how this one differs from The Livestream Universe Update and #LivestreamDeals.About Bryan Kramer:Bryan Kramer is a renowned social business strategist, global keynote speaker, executive coach, and bestselling author. He’s one of the world’s foremost leaders in the art and science of sharing, and has been credited with instigating the #H2H human business movement in marketing and social.With more than 350,000 social fans and followers, and an intimate understanding of the intricacies and interworking of both social technologies and social behaviors, Bryan is both a practitioner and authority on the subject.Bryan’s first book There is No B2B or B2C: It’s Human to Human #H2H rose to the #1 top selling spot in Business Books on Amazon in its first week. In January 2015, #H2H was named as the number one buzzword for 2015 by The Writer.His latest book, Shareology: How Sharing is Powering the Human Economy, published by Morgan James Publishing, made the USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in four categories including Business & Planning. The book explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands.A founding leader in the Human Business Movement, Bryan speaks all over the world to marketing and social audiences on the topic.Find Bryan on Twitter: @BryanKramer.

HUMAN Marketing = The perfect topic for Episode 17 - our final episode of Season 1! Join host Megan Powers and co-hosts Jen Cole and Elizabeth Glau on this illuminative episode. We don’t do business with businesses. We do business with people. Always keeping the HUMAN element in everything we do is crucial to success, and these two have made a living of helping brands, agencies, entrepreneurs, and more, leverage the human element. Our stellar guests on this episode... Bryan and Courtney Kramer  Bryan KramerCo-Founder, President/CEO - PureMatterBryan is a Social Business Strategist, author, speaker and President/CEO of PureMatter in Silicon Valley. His first book, “There is no B2B or B2C: It’s Human to Human #H2H” reached the Top 1% of business books its first week on Amazon. In ‘16 he released his second title “Shareology: Understanding Sharing to Power Human Business”.Check out his books. Courtney KramerCo-Founder, Executive Creative Director, Author & Consultant - PureMatterCourtney Smith Kramer is a Marketing Consultant, Executive Creative Director, Strategist, Designer, and author of “21 Reasons Creativity is Like Sex: Why Everyone Can Do It, Have a Sense of Humor About It, and Use It To Make the World a Better Place” (only 9 left in stock on Amazon!), which launched in November 2016 at the #1 spot in Business Humor books on Amazon. Courtney was recently named a “Top 200 Global Influencer in Content Marketing”, earning the #17 Top spot in Agency Strategy by UK-based Onalytica. Every person within an organization now has an opportunity to be “the voice” of their brand because of social media. So now we aren’t just being “human,” but the emergence of social over the last ten years has changed how we communicate. We now live in an environment where SHARING is powering the human economy, which is something we also dive into with Bryan and Courtney. Honestly, these are now two of the smartest people we know, and this is a must-listen no matter what your role is in your organization.   We are “Making a Marketer”... in all ways. Check Ep.17 out -- and if you’re so inclined, we would love for you to subscribe, rate, & review us on iTunes -- https://bit.ly/mamITuneNEW. Get each ep. when it drops!  ::: Show sponsor: Powers of Marketing -- your communication should be strategic and POWERful! :::

Our guest Bryan Kramer and host Dr. Heidi Forbes Öste talk Human to Human and Shareology: the journey through evolving tech, keeping our humanity and reaching customers. How to survive and thrive amidst health challenges using tech. Bryan is "The Zen Master of Marketing" Forbes. #TEDTalk & Keynote Speaker, Author- Shareology & Human to Human #H2H, CEO @PureMatter & H2H Companies, @Forbes Contributor website: www.bryankramer.com Facebook Page: /therealbryankramer Twitter ID: @bryankramer Instagram: @bryankramer1 Sponsored by Zero to Launch in 14 Days. Get your FREE report, The Simple 5-Step Process to Launch a Rockin' Podcast in Just 14 Days and sign up for a free launch discovery session HERE!

Bryan Kramer is a renowned social business strategist, global keynote speaker, executive coach, and bestselling author. He’s also the world’s foremost leader in the art and science of sharing, and is responsible for the #H2H human business movement in marketing and social. Bryan’s first book “There is No B2B or B2C: It’s Human to Human #H2H” rose to the #1 top selling spot in Business Books on Amazon in its first week. His latest book, “Shareology: How Sharing is Powering the Human Economy” made the USA Today’s Top 150 Book List the week of its release, as well as #1 on Amazon in four categories including Business & Planning. Bryan has received many recognitions include being named One of the Top 50 Social CEOs on Twitter Globally – Huffington Post; A Top 25 Influencer to Follow by Forbes; and one of the 100 Most Influential Tech People On Twitter by Business Insider. In this podcast episode, my special co-host, Jennifer Hoverstad, and I chat with Bryan about AR, VR, livestreaming, personal branding, that point in time on social media when the real conversations take place, embracing your Focker and so much more. Stay connected at MitchJacksonPodcast.com and subscribe on iTunes, Stitcher, Google Play, Soundcloud and more!

Episode 50 of Livestream Stars with Ross Brand of Livestream Universe. Subscribe to the podcast: https://rossbrandrecordings.com/ (https://rossbrandrecordings.com). On #LivestreamStars with Ross Brand, http://purematter.com/ (PureMatter) CEO Bryan Kramer talked about the science of sharing, looking at why people share on social media. He also discussed his #H2H (human to human) philosophy of modern business and shared tips on how to drive engagement with email marketing and the importance of personal branding. Bryan Kramer is a renowned social business strategist, global keynote speaker, executive coach, and bestselling author. He's one of the world's foremost leaders in the art and science of sharing, and has been credited with instigating the #H2H human business movement in marketing and social. With more than 350,000 social fans and followers, and an intimate understanding of the intricacies and interworking of both social technologies and social behaviors, Bryan is both a practitioner and authority on the subject. Bryan's first book http://amzn.to/2sNHy0J (There is No B2B or B2C: It's Human to Human #H2H) rose to the #1 top selling spot in Business Books on Amazon in its first week. In January 2015, #H2H was named as the number one buzzword for 2015 by The Writer. His latest book, http://amzn.to/2tclJHt (Shareology: How Sharing is Powering the Human Economy), published by Morgan James Publishing, made the USA Today's Top 150 Book List the week of its release, as well as #1 on Amazon in four categories including Business & Planning. The book explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands. A founding leader in the Human Business Movement, Bryan speaks all over the world to marketing and social audiences on the topic. Find Bryan on Twitter: @BryanKramer.

Morgan James Radio Episode 011: How Sharing is Powering the Human Economy with Bryan Kramer Today’s episode is all about Sharing. As technology continues to evolve and make our lives busier and more complicated, but it can never replace true human connection--our fundamental need to share information, stories, and emotions. Bryan explores the history, art and science of sharing, and illustrates why sharing is what gives us a unique competitive advantage as individuals and brands. It is meant for entrepreneurs and marketers who want to make their content more valuable, shareable, and for individuals who want to understand the power of sharing to grow their personal brand. Kramer's best-selling second book, Shareology raced onto the USA Today's Best Sellers List the week of its release. Bryan Kramer is a renowned global speaker, consultant and trainer. He's also one of the world's foremost leaders in the art and science of sharing, and has been credited with instigating the #H2H human business movement in marketing and social, which was the basis for his first book: There is No B2B or B2C: It's Human to Human #H2H ~ another bestseller.

Today we join bestselling author and TEDx speaker Bryan Kramer to discuss the power of sharing to drive customer engagement and create lasting human connections. Viral content and the art of Shareology From sharing content to sharing rides, humans are hard-wired for sharing. But before we can share content and ideas customers will want to engage with, we must first understand why people share things in the first place. How does it relate to our brands? How does it relate to our customers’ goals? Bryan Kramer has it down to a science. Bryan gives us some valuable insights from his extensive research into the science of sharing, and how it has changed over the generations. It’s still different for everyone, so beware the tendency to assume all members of a given segment or generation share and interact with content the same way! As humans, Bryan explains, “we want to connect in ways that stands out. We want to be a part of something greater than ourselves.” The best brands strike a great balance between automation and personalization to stay efficient while forging mutually-rewarding relationships. Before you share anything else, please consider the four common elements to highly-engaging content that goes viral. Brian lays them all out for us and compares some real-life success stories from brands that get it. About our guest Bryan is an author of the recently released bestselling book There is No More B2B or B2C: It’s Human to Human #H2H. Bryan is a Social Business Strategist and CEO of PureMatter where he’s led his agency to consistent growth over the last 13 years earning a spot as one of Silicon Valley’s fastest growing private companies by the Silicon Valley Business Journal. Bryan recently delivered a TED Talk for TED@IBM. He has also been listed as the 43rd most talked about marketer by global senior marketers in a report study via LeadTail, The Top 50 Social CEOs on Twitter in the world by the Huffington Post, and was identified as a Top 25 Influencer to follow by Forbes. And most recently listed as one of The 100 Most Influential Tech People On Twitter by Business Insider. Connect with Bryan Brian’s website Twitter LinkedIn Facebook Google+ Related Content Customers That Stick® post, VIDEO: Social Media Customer Service with Jay Baer 360Connext® post, The Beautiful Intersection of Content and Customer Experience Episode 128: Christianne Harder, Fan Engagement Episode 114: Ron Tite, Branding and Creativity Expert Sponsor message: Give your team the customer service training they deserve Want to bring game-changing customer service training to your team? CTS Service Solutions offers a half-day in-person workshop designed to motivate and educate your customer-facing team members. Using energy, excitement, and interaction, our workshop helps frontline teams embrace a customer-centric outlook, then — using the principles from our book Be Your Customer’s Hero — gives them the skills and confidence they need to handle any service interaction. Don’t leave your frontline team hanging… Give them the training they deserve. Learn more at customerheroworkshop.com, that is customerheroworkshop.com.   Take care of yourself and take care of your customers. Learn more about your ad choices. Visit megaphone.fm/adchoices

Ep 126 with Bryan Kramer, one of the world’s foremost leaders in the art and science of sharing, and has been credited with instigating the #H2H human business movement in marketing and social.  With over 300,000 social fans and followers, and an intimate understanding of the intricacies and interworking of both social technologies and social behaviors, Bryan is both a practitioner and authority on the subject.  In January 2014, Bryan’s first book There is no B2B and B2C. Human to Human: #H2H rose to the #1 top selling spot in Business Books on Amazon in its first week. In January 2015, #H2H was named as the number 1 buzzword for 2015 by The Writer. Click here to join the top tribe and instantly learn how Nathan made his first $10k at 19 years old: http://nathanlatka.com/startertribelive 3 Key Points: Self-publishing is effective for new authors. Strike while an idea is hot. Retain ownership of content. Episode Notes:  00:57 – Nathan’s introduction to today’s show 01:28 – Bryan’s recent book Shareology has sold 30,000 copies 02:28 – Ensure you have the time and passion before attempting writing 03:33 – There is no B2B and B2C. Human to Human: #H2H and Shareology 04:42 – Getting published vs self-publishing 06:35 – #H2H e-book published 4 days after the hashtag went viral 08:15 – Sold 15,000 copies 9:24 – Shareology published by Morgan James, retained ownership of content 10:32 – Lower advance with higher royalty structure 11:44 – BryanKramer.com 12:52 – The Famous Five Resources Mentioned: Growth Geeks – The way Nathan hires growth hackers on a per project basis for things like info graphics, blog posts, and other growth projects. There is no B2B and B2C. Human to Human: #H2H Shareology Morgan James publishers com Orbiting the Giant Hairball Famous 5 Favorite Book?— Orbiting the Giant Hairball What CEO do you follow?— Brene Brown What is your favorite online tool?— Evernote Do you get 8 hours of sleep?—Yes If you could let your 20-year-old self know one thing, what would it be? You’re going to be fine, just chill dude. Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop The Top is FOR YOU if you are: A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4) STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7) An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1) The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.   Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Bryan Kramer, is the CEO of PureMatter, an award winning global digital agency based in Silicon Valley. He’s a social strategist, TED speaker and recent author of the acclaimed book: Human to Human #H2H. Most recently… he interviewed 250 professionals in research of his newest book, “Shareology: How sharing powers the human economy”. We discuss how all of us want to connect, feel we have value. Yet, many brands and marketers still broadcast messages lacking empathy, relevance, and engagement. Today, discover why people share content and how you can connect and communicate with your community more effectively. In This Episode, You’ll Learn: Human to Human book launch What, what, how, and why people share How sharing is a learned behavior How sharing can change your future The critical principles of our “social body language” Delivering unexpected value The psychology behind why we share The power of emotion in social sharing The act of active listening, looking people in the eye digitally Creating a “Thank You” department for your customers and more! Links and Resources Mentioned in This Episode: Link to Bryan’s wacky Shareology video Bryan’s Book:  Shareology: How Sharing is Powering the Human Economy BryanKramer.com Thanks for Listening! Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below! If you enjoyed this episode, please share it using the social media buttons you see at the bottom of the post. Also, please leave an honest review for the Up In Your Business podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. If you have any questions, please shoot me a note on the “Get In Touch” page. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Thanks to Bryan for joining me for such a great episode. Until next time!

When you think of the social media terminology "Human to Human", you think of Bryan Kramer. Bryan is the author of “There is No B2B or B2C: It’s Human to Human #H2H” and "Shareology". I've had the pleasure of chatting with Bryan here or there in the past two years on Twitter. My conversation with him on this week's episode was further proof that Bryan is a CEO who practices what he preaches. From TED Talks to Keynote address, Bryan has established himself as a leader in the science of sharing. To be honest, he's quite frankly just a fun guy to talk with. This week on Why I Social, Bryan and I talk about How one prepares for a TED Talk The difference between writing your first and second book ...and much much more Connect with Bryan Twitter (Personal): @bryankramer Bryan's Blog: http://www.bryankramer.com/ Amazon Author Page As always, share YOUR thoughts on the latest episode using #WhyISocial. Of course, you're also invited to subscribe on iTunes or Stitcher Radio if you'd like to get updates when the latest episode is live. You can also follow the podcast on Twitter at @WhyISocial. Thank you to BenjoBeats (@BenjoBeats) and Jeff Januszek (@JeffJanuszek) for their contributions (music and voiceover) to the podcast.

The way we use social media continues to rapidly morph and change at a pace most could never have imagined. When social media is used well it can dramatically increase your ability to successfully navigate this web of technology, literally removing the barriers of space and time between you and your followers. Yet, used incorrectly, Bryan Kramer explains all your efforts could be futile and create dismal results on social media in our digital world.

Brian and Dan welcome special guest co-host Bryan Kramer, CEO of PureMatter Social Agency and author of “Human to Human: #H2H” as they discuss the mobile impact on the concept of “Human to Human” in business relationships and social marketing.   In this episode, Brian and Daniel along with guest co-host Bryan Kramer get into multiple topics including:   Concept of “Shareology” Rise of mobile and the impact on human relations With 71 percent of the world on mobile, everyone becomes the media Legal concerns may affect the rise of live video streaming apps Citizen journalism’s effect on traditional news coverage How mobile apps like Snapchat is moving digital communication beyond traditional email Is Mobile technology too distracting? Managing an ever-increasing volume of mobile notifications to best serve you Importance of personalizing your online social communication The value of sharing quality content via mobile   This episode is sponsored by IBM to help companies envision a #NewWayToWork.  IBM Verse, their new revolutionary social & email solution, can free up time for you to focus on this by calming your email. Sign Up Today at: IBM.com/Verse As always we are grateful to be able to share our insights and views with you the listener, and welcome feedback, suggestions and open conversation at all times using the hashtag #SMACtalk.

Some of the topics covered on this episode of The Sales Podcast: * His book makes "for great bathroom reading" * Speaking is the ultimate one-to-many sales and marketing strategy * When you're in front of your target audience you have the halo effect of expertise, trust-worthiness, and knowledge * You're in the premier position * You have something to say * You have something to sell * There is unprecedented power that only comes from speaking * You must build your personal brand * It's more important than your business brand * Read Bryan Kramer, " There is No B2B or B2C: It's Human to Human #H2H ( https://amzn.to/2uEwTrS ) " * We're in the people business * Podcasting, webinars, live-streaming, YouTube, etc. are also speaking avenues * We're living in the attention economy * Put compelling value into the marketplace * Offer value and invite engagement * You don't get married on the first date * Speaking lets you build personal relationships at scale Get all of the show notes for every episode of The Sales Podcast ( https://www.thesaleswhisperer.com/podcasts/ ) with Wes Schaeffer, The Sales Whisperer® ( https://www.thesaleswhisperer.com/ ). Use these resources to grow your sales: * Sell More This Month ( https://www.thesaleswhisperer.com/30-day-sales-growth ) * Hire Better Salespeople ( https://talentgenius.simplybook.me/v2/ ) * Hire The Best Keynote Speaker ( https://www.wesschaeffer.com/ ) * Find Your Best CRM ( https://info.thesaleswhisperer.com/best-crm-quiz ) * Join the Free Facebook Group ( https://www.facebook.com/groups/theimplementors/ ) Check out early episodes of The Sales Podcast: * Episodes 1 to 10 ( https://www.thesaleswhisperer.com/blog/sales-podcast-episodes-one-to-ten ). * Episodes 11 to 20 ( https://www.thesaleswhisperer.com/blog/the-sales-podcast-episodes-11-20 ). * Episodes 21 to 30 ( https://www.thesaleswhisperer.com/blog/sales-podcast-episodes-21-30 ). * Episodes 31 to 40 ( https://www.thesaleswhisperer.com/blog/sales-podcast-episodes-31-40 ). Support this podcast at — https://redcircle.com/the-sales-podcast/exclusive-content Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy