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How do effective leaders transform challenges into opportunities during major transitions?Dive into a riveting episode where Denis Gianoutsos showcases the compelling journeys of Nicole Baldinu, Jim Massey, and Rhonda Vetere, who share how they successfully pivoted from secure careers to realms of entrepreneurship, sustainability, and global leadership. This episode is packed with powerful stories of embracing upheaval, pioneering change, and crafting innovative paths in unpredictable environments. Whether transitioning out of necessity or passion, these leaders reveal key insights and strategies that fueled their remarkable transformations. Get ready to be inspired by their resilience and learn actionable tips to help you navigate the shifting landscapes of modern leadership. Tune in and unlock the secrets to navigating life's pivotal moments with confidence and agility.Nicole Baldinu: Crafting a New PathFrom Classroom to CEO: Explore Nicole's transition from teaching to launching successful tech startupsFirst Steps in Entrepreneurship: Nicole discusses practical steps for transitioning out of traditional employment smoothlyPower of Experimentation: Learn how experimenting with new interests can open doors to unexpected opportunitiesJim Massey: Sustainability at the HelmBehavioral Insights for Change: Jim shares his journey from politics to influencing sustainable corporate practicesEmbracing Constant Change: Discover why accepting change is crucial in personal and professional realmsResilience Through Adversity: Jim reveals how personal challenges during major life changes strengthened his leadershipRhonda Vetere: A Global Perspective on LeadershipNavigating Diverse Industries: Rhonda discusses her experiences across multiple sectors and the value of industry mobilityChampioning Women in Tech: Insights into overcoming the challenges women face in leadership roles within techLessons in Cultural Immersion: Rhonda shares a memorable team-building experience that highlights the significance of cultural understandingPanel Discussion: Leading into the FutureModern Leadership Adaptability: The guests explore strategies for adapting to rapidly evolving business landscapesEnvisioning the Future of Leadership: They discuss how leadership needs to evolve to address future global challengesCommitment to Personal Growth: Emphasizing the crucial role of continuous development in effective leadershipKey Quotes:"Deciding you're ready for change is the first step towards your next adventure." - Nicole Baldinu"Let's not fear it. Let's embrace it. Let's be ready for it. And when it comes, we need to trust ourselves that we can adapt and evolve to where we need." - Jim Massey"Getting your blinders off, learning new things. And if you don't like what's happening within your company, do something about it, go somewhere else, learn more. Don't just sit there and think it's okay if something's not." - Rhonda VetereThe 10 Ways to Lead in Today's World - FREE Executive Guide Download https://crm.leadingchangepartners.com/10-ways-to-lead Email: denis@leadingchangepartners.comWebsite: www.LeadingChangePartners.com Facebook:
Have you ever wondered how trailblazing leaders navigate the complexities of our rapidly evolving world?Sondra Sutton Phung, Nicole Baldinu, and Rhonda Vetere are exemplary leaders in their respective fields, each bringing a unique blend of experience and innovation to their careers. Sondra, with a 25-year tenure at Ford, has made significant contributions in product and brand marketing, currently leading as the Marketing General Manager for electric vehicles, reflecting her commitment to environmental sustainability and mentorship. Nicole, the co-founder of Webinar Ninja and the $100 MBA transitioned from teaching to entrepreneurship, advocating the importance of short courses for career shifts and adeptly handling the challenges of leading a remote team. Rhonda, a global executive, and STEM ambassador, offers a diverse perspective from working across multiple industries, emphasizing the necessity of not being siloed, embracing change, and the value of mentorship and cultural immersion. Collectively, these three women demonstrate the power of adaptability, continuous learning, and leadership across global platforms, technology, and environmental initiatives.In this episode:Sondra Sutton Phung shares her upbringing in a small town in South Georgia and her education at Clark Atlanta University.She shares insights about transitioning to electric vehicles and Ford's environmental impact.She emphasizes the value of mentorship and advocacy in her leadership journey within Ford.Nicole Baldinu discusses her Italian heritage and connection to Sardinia.She reflects on their journey into leadership, especially the shift from individual contributor to team management.Rhonda Vetere discusses her diverse career journey, working across multiple industries like retail, insurance, and banking.She discusses the significance of mentorship and learning from different cultures and industries.She emphasizes her passion for promoting STEM fields and breaking stereotypes associated with them.Main takeaways:Working in different countries can greatly enrich professional and personal experiences.Transitioning to new roles, like electric vehicle marketing, can lead to exciting learning opportunities.Having mentors and advocates is crucial for success, especially in non-traditional career paths.Engaging in short courses or 'tasters' can provide valuable insights into potential new career paths.Successfully managing a remote team involves balancing trust and accountability.The entrepreneurial journey demands adaptability and learning new skills, especially in leadership roles.Effective leadership requires understanding team members' perspectives and maintaining clear communication.Gaining experience in various industries prevents becoming siloed and fosters a broader perspective.Change should be welcomed as an opportunity for growth and learning.Success often requires deep commitment and effort, as opposed to seeking quick rewards.Experiencing different cultures is crucial for personal and professional development.STEM fields should be presented as creative, innovative, and enjoyable to encourage wider participation.Quotes:"Managing a fully remote team... required finding that delicate balance of not micromanaging, but also verifying that work got done." - Nicole Baldinu"If you don't like what's happening within your company, do something about it." - Rhonda Vetere"Get out of your country, adapt to cultural immersions." - Rhonda VetereConnect with Denis: Email:...
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Omar Zenhom and Nicole Baldinu both have a decade of education experience. As university educators they learned how to not only teach, but how create and deliver lessons that actually foster learning and ensure comprehension and retention. They are the team behind The $100 MBA podcast and community, and co-founders of WebinarNinja. Top 3 Value Bombs 1. One way to find creativity is to change careers. 2. It is easy to run a business when you have the product-market fit. It makes it easy for you to focus on improving and serving your customers rather than trying to convince them. 3. Having a great team means everything - and being a user of your own product makes you an advocate. Ready to prove THE CONCEPT AND CRAFT THE SOLUTION? The Common Path to Uncommon Success is available NOW! Visit UncommonSuccessBook.com to order your copy today! Sponsors HubSpot Meet HubSpot's new AI-powered Campaign Assistant, a totally free-to-use AI tool tailor-made for the marketers and business builders who spend hours each day on content creation! Head to HubSpot.com/campaign-assistant to test-drive Campaign Assistant for free Thought-Leader Ever thought about giving a TEDx talk? Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Omar Zenhom and Nicole Baldinu both have a decade of education experience. As university educators they learned how to not only teach, but how create and deliver lessons that actually foster learning and ensure comprehension and retention. They are the team behind The $100 MBA podcast and community, and co-founders of WebinarNinja. Top 3 Value Bombs 1. One way to find creativity is to change careers. 2. It is easy to run a business when you have the product-market fit. It makes it easy for you to focus on improving and serving your customers rather than trying to convince them. 3. Having a great team means everything - and being a user of your own product makes you an advocate. Ready to prove THE CONCEPT AND CRAFT THE SOLUTION? The Common Path to Uncommon Success is available NOW! Visit UncommonSuccessBook.com to order your copy today! Sponsors HubSpot Meet HubSpot's new AI-powered Campaign Assistant, a totally free-to-use AI tool tailor-made for the marketers and business builders who spend hours each day on content creation! Head to HubSpot.com/campaign-assistant to test-drive Campaign Assistant for free Thought-Leader Ever thought about giving a TEDx talk? Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions
Show NotesNicole is co-founder and COO of WebinarNinja, an independent SaaS company that has served over a million webinar attendees and hosts. She is also co-founder and producer of The $100 MBA Show, a “Best of iTunes” podcast with over 100 million downloads. Nicole is also the co-host of Nicole & Kate Can Relate podcast. Nicole was an educator who decided to apply a teacher's skill set to independent business-building. Now, she helps other aspiring entrepreneurs turn their own goals into reality.Quote: Give yourself permission to go after your wants and beliefs - do not wait for validation from others - Nicole Baldinu Knowledge Nuggets and Take-Aways:Nicole finds that most people's blindspots are the fixed mindset. Her passion is for you to live with a GROWTH mindset!Consistent improvement is critical, remember all leaders are readers!Be the positive force and inspiration to both yourself and others in this world. Be the motivation for positive change!Be present, have fun, accept and serve!Live out your values in a way to inspire someone to Level
Are webinars still effective for growing a coaching or speaking business? If you're thinking of using webinars, you'll want to get some insights from one of the founders of the amazing platform Webinar Ninja, Nicole Baldinu, and she's my guest on this episode of Podfluence.We go behind the scenes of Webinar Ninja and also one of the top business podcasts in the world, $100 MBA with Omar Zenhom, Nicole's husband and business partner. Here's the link to the episode we discuss in the show: https://podcasts.apple.com/gb/podcast/the-%24100-mba-show/id906218859?i=1000578374648We discuss how important podcasting has been to their businesses, both as hosts and as guests. You'll want to know what Nicole says you'll catch with a podcast...Nicole shares some of her journey to being an entrepreneur, having previously been a school teacher. We both had some things to say about moving from regular jobs into entrepreneurship and the challenges that come on that journey.Nicole has her own show out with her best friend Kate Erickson, it's called 'Nicole and Kate can relate.' Do go check it out. You can also find out more about Webinar Ninja here: https://webinarninja.com/Enjoying the content? Join me for the Podfluence Weekly newsletter HERE to get articles and show updates every week.You are warmly invited to join other coaching & speaking professionals who are building their authority through podcasting in the Podfluencers Facebook Group and pick up your free download of The Complete Podcast Guest Superstar Framework2 things fill my heart with joy: one is people sharing my episodes because they've been helpful and hopefully entertaining, and the other is people leaving reviews for Podfluence on Apple Podcasts or PodChaser. Either of these will earn my ever-lasting gratitude and both might just get you on my Christmas card list.Of course, if you REALLY like the show, you're welcome to support Podfluence financially with our Supercast link Support the show
What are these Reflections with Actions' episodes all about? After every five guest interviews, Amy Rowlinson reflects on each of the individual episodes and focuses in on specific topics pulling on different threads and diving deeper to explore elements that piqued her interest. In this episode, Amy shares her Reflections with Actions from these five recent podcast episodes: 323 Make the Impossible Possible with Shrenik Shah 324 Change is Normal with Reena Khullar 325 Live as Your Authentic Self with Nicole Baldinu 326 Leap of Faith with Silvia Del Corso 327 Emotional Connection with Chantal Cornelius KEY TAKEAWAY “When you listen, not only to others but to yourself, you recognise that you can make the impossible possible, that change is normal, that you can live as your authentic self, that you can take a leap of faith and that you have created an emotional connection with what really matters in life.” BOOK RECOMMENDATIONS* Helen Keller by Margaret Davidson The Diary of a Young Girl by Anne Frank - https://amzn.to/3Zk6wEf The Alchemist by Paulo Coelho - https://amzn.to/3ZgdD0z ABOUT THE HOST - AMY ROWLINSON Amy is a Life Purpose Coach, Podcast Strategist, Top 1% Global Podcaster, Speaker and Mastermind Host. Amy works with individuals to improve productivity, engagement and fulfilment, to banish overwhelm, underwhelm and frustration and to welcome clarity, achievement and purpose. WORK WITH AMY Amy inspires and empowers entrepreneurial clients to discover the life they dream of by assisting them to focus on their WHY with clarity uniting their passion and purpose with a plan to create the life they truly desire. If you would to focus on your WHY or launch a purposeful podcast, then please book a free 20 min call via www.calendly.com/amyrowlinson/enquirycall KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter CONNECT WITH AMY https://linktr.ee/AmyRowlinson HOSTED BY: Amy Rowlinson DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence. *As an Amazon Associate I earn from qualifying purchases.
Nicole Baldinu joins Denis to discuss her journey through entrepreneurship. They'll talk about how she left a decade of career and education to pursue something more creative, co-founding Webinar Ninja and the Hundred Dollar MBA. They'll also discuss how leaders like Anthony Albanese, Oprah Winfrey, Sarah Blakely, and others have proven they can succeed in today's world by being humble and authentic. Plus, they'll explore how technology has changed how leaders must operate to be successful, such as having empathy and representing their constituents. Finally, they'll discuss why it is essential for leaders to create a workplace environment where employees feel respected, fulfilled, and appreciated to promote better productivity and morale. Take advantage of this inspiring conversation with Nicole Baldinu!In this episode:From a decade-long career to co-hosting a brand-new podcastDiscovering leadership: from Oprah Winfrey to Sarah BlakelyRepresenting the Australian public in a fast-paced and ever-changing worldHolding leaders accountable: how to make sure they stay in the a-game and keep deliveringMain takeaways:Experiences shape who you are as a leaderLeadership accountability and transparency are essential for leaders to understandThe delicate balance of not micromanaging but verifying tasks get doneLeadership is changing due to increased visibility and public opinionLeaders must be aware of the market and current issues to be successful in a fast-paced worldThe importance of having productive conversations without contempt or disdainLeaders should provide choices while also reminding employees why they chose to work for the companyQuotes:"I had to find that delicate balance of not micromanaging, but also verifying and ensuring that tasks and the work got done." - Nicole Baldinu "You still have to have empathy. Times change, but humans don't." - Nicole Baldinu"It's your job to make your company a place that they feel like they're proud to talk about." - Nicole BaldinuConnect with Nicole through LinkedIn. Check out her podcast, The $100 MBA Show. Also, visit www.WebinarNinja.com.Connect with Denis: Email: denis@leadingchangepartners.comWebsite: http://www.leadingchangepartners.com/Leadership Is Changing Facebook Group: https://www.facebook.com/groups/LeadershipIsChanging/Leadership is Changing LinkedIn Page: https://www.linkedin.com/company/leadership-is-changing-podcast/
Are you keeping yourself busy or are you busy on purpose? Despite being a great teacher who very much cared for her students and their outcomes, Nicole Baldinu felt that her creativity was being stifled and was living in a smaller world. Now as the co-founder of two businesses, Nicole makes the most of the time she has with the freedom to create and do the things that bring her joy. Now having expanded her world view, Nicole is living in a bigger world. What is it that you may need to change to ensure that you also live as your authentic self? KEY TAKEAWAY “All we have is time and that reassessment of your values is something to do often, most importantly, so you can live as your authentic self.” ABOUT NICOLE Nicole is co-founder and COO of WebinarNinja and now CourseNinja, an independent SaaS company. She is also co-founder and producer of The $100 MBA Show, a “Best of iTunes” podcast with over 200 million downloads. Like her business partner and co-founder Omar Zenhom, Nicole was an educator who decided to apply a teacher's skillset to independent business-building. Now, she helps other aspiring entrepreneurs turn their own goals into reality. CONNECT WITH NICOLE Socials: https://www.instagram.com/nicolebaldinu/ https://www.linkedin.com/in/nicolebaldinu/ https://twitter.com/NicoleBaldinu https://www.facebook.com/nicolebaldinu Websites: https://100mba.net/show/ https://webinarninja.com/ https://webinarninja.com/bundle/ ABOUT THE HOST - AMY ROWLINSON Amy is a Life Purpose Coach, Podcast Strategist, Top 1% Global Podcaster, Speaker and Mastermind Host. Amy works with individuals to improve productivity, engagement and fulfilment, to banish overwhelm, underwhelm and frustration and to welcome clarity, achievement and purpose. WORK WITH AMY Amy inspires and empowers entrepreneurial clients to discover the life they dream of by assisting them to focus on their WHY with clarity uniting their passion and purpose with a plan to create the life they truly desire. If you would to focus on your WHY or launch a purposeful podcast, then please book a free 20 min call via www.calendly.com/amyrowlinson/enquirycall KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter CONNECT WITH AMY https://linktr.ee/AmyRowlinson HOSTED BY: Amy Rowlinson DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.
The Find Your Leadership Confidence Podcast with Vicki Noethling
Nicole Baldinu is the co-founder and COO of WebinarNinja. Learn how to reinvent yourself while you manage and grow a remote team and get sponsors for your podcast.
Teacher pivots to educate entrepreneurs with The $100 MBA and Webinar Ninja- Meet Nicole Baldinu. Nicole Baldinu studied education in Australia, and began teaching abroad right after college. After teaching for 10 years or so, she got the itch to try something new. It was then that she moved to New York City to study film. Nicole worked as a filmmaker in the big city, until her husband Omar Zenhom asked for help with his business. Together the two teamed up and built two successful tech businesses educating others on how to succeed in business. Their million dollar businesses include The $100 MBA and Webinar Ninja. Nicole also co-hosts the podcast Nicole and Kate Can Relate. Let's dive into Nicole Baldinu's Second Act Success story, as she explains how these twists and turns along her path led her to teach and lead in a whole new way. This is the Second Act Success Podcast. SHOW NOTES:https://secondactsuccess.co/57CONNECT with Nicole Baldinu:The $100 MBA - 100mba.net/showWebinar Ninja - webinarninja.comNicole and Kate Can Relate Podcast - canrelatepodcast.comInstagram - https://www.instagram.com/nicolebaldinuLinkedIn - https://www.linkedin.com/in/nicolebaldinu-----REVIEW & SUBSCRIBE: https://podcasts.apple.com/us/podcast/second-act-success/id1617274364 JOIN THE NEWSLETTER:https://secondactsuccess.coGrab the FREE My Success Vision Board to help you plan your move from where you are now, to where you want to be! https://secondactsuccess.co LET'S CONNECT!Instagram - https://instagram.com/secondactsuccessFacebook - https://www.facebook.com/secondactsuccess.coTikTok - https://www.tiktok.com/@secondactsuccessAll the latest - https://linktr.ee/secondactsuccess Career Coaching with Shannon Russell - https://secondactsuccess.co/coachingSecond Act Accelerator Course - https://secondactsuccess.co/course
“I set my expectations, so I'm not going to be charging hundreds and hundreds of dollars. My first project was only $500. And they were bossing me around it was these guys of quantum physics firm in New York, and they were, you know, bossing me around. I was like, okay, that's fine. I'll accept that, you know, I'll take you know because I'm really learning. And I just had a learner's mindset. And then, you know, my competence came from just looking back at one win. And, and I think that's how I approach life" Nicole Baldinu's Top Five Tips To Reinvent yourself and take your life and business to the next level1. Get a taste / create or access an MVP version of what you're after2. Change your environment (get out of your space and surround yourself with the right people)3. Just-in-time learning (learn by doing and put it into practice)4. Accept the discomfort5. Consistency and commitment TIME STAMP SUMMARY01:10 Having an MBA isn't always the answer05:18 Being passionate about something 12:06 Sticking to the plan15:11 Understanding the hybrid model in webinarsWhere to Find Nicole?Website webinarninja.com LinkedIn linkedin.com/in/nicolebaldinu Nicole Baldinu BioNicole is co-founder and COO of WebinarNinja, an independent SaaS company that has served over a million webinar attendees and hosts. She is also co-founder and producer of The $100 MBA Show, a “Best of iTunes” podcast with 3 million monthly downloads. Nicole is also the co-host of Nicole & Kate Can Relate podcast. Like her business partner and co-founder Omar Zenhom, Nicole was an educator who decided to apply a teacher's skill set to independent business-building. Now, she helps other aspiring entrepreneurs turn their own goals into reality.
In this episode, we learn from Nicole Baldinu, co-founder and COO of WebinarNinja, how to effectively manage and cultivate a remote team. Nicole provides invaluable insight into the challenges of leading a distributed team, as well as strategies for overcoming them. She shares her experience and expertise on how to foster collaboration, communication, and productivity in a remote setting. With her guidance, you'll be able to build a successful and thriving remote team. Watch here: https://youtu.be/2R4rbHcXDts Listen on top podcast platforms here: https://pod.link/thekajstudio Subscribe to us on YouTube for instant updates on live streams and new episodes. And do tell a few friends if you can! What are your thoughts and opinion on the topic we discussed in this episode? I'd love to hear from you. Got questions? Ping me on LinkedIn --- Send in a voice message: https://anchor.fm/kajmasterclass/message
Kate Erickson is the engine that powers the daily Entrepreneurs On Fire Podcast as well as Podcasters Paradise, an online educational resource teaching aspiring and seasoned podcasters how to create, grow, monetize, and build a sustainable business. Kate shares her mastery of business systems in her Kate's Take podcast. In her new podcast, Nicole and Kate Can Relate—she shares entrepreneurial insights with friend and fellow podcaster Nicole Baldinu.Kate's path is a study in adaptation - harnessing skills from the industries of marketing, advertising, and banking. She left corporate America behind to build a seven-figure business. In 2013, Kate joined forces with her longtime partner John Lee Dumas at Entrepreneurs On Fire—an award-winning daily business podcast. These podcasting innovators continue to empower countless others to follow their lead while living the life of their dreams in Puerto Rico. After graduating with a master's in English, Kate set her sights on becoming a college professor. Educational funding cutbacks in the state of California derailed Kate's journey into teaching. In the third year of a position in the human resources department of a bank, she was promised a promotion which was given to another employee. Kate decided to create a new life on her terms. Today, Kate transmits all her experience from years navigating the landscape of corporate advertising, marketing, creative writing, and harnessing the power of automation in business. It was a privilege to host Kate on this episode of Intrinsic Drive™.
Nicole Baldinu, Co-Founder, COO of WebinarNinja, Co-Founder The $100 MBA and producer of The $100 MBA Show Podcast shares the evolution of $100 MBA https://webinarninja.com https://100mba.net
In this episode, I interview Nicole Baldinu, an entrepreneur and Co-Founder of WebinarNinja & The $100 MBA. She's based in Sydney, Australia. Nicole was an ESL teacher for 12 years, went to film school, and then pursued a career in entrepreneurship. After working as an ESL teacher, Nicole decided to co-develop an idea, which is The $100 MBA that was launched in 2013; later on, WebinarNinja, which was established in 2014, earned 1 million ARR in USD in 2021. According to Nicole, the approach that small-medium business owners should develop and maintain is having an optimal state of mind because that's where your productivity depends. She said, “So the ability to call yourself out, when you recognize you're actually not in an optimal state of mind… realizing that hang on and making an emotional decision.” This Cast Covers: How Troy found Nicole Baldinu. Webinars and Podcasts. Nicole's journey before heading out as an entrepreneur. Alpha and Beta stages of The $100 MBA and WebinarNinja. What is The $100 MBA? What is WebinarNinja? How both companies are funded. Having a healthy peer system, mentors, and coaches. Keeping an optimal state of mind. The importance of resiliency. Links: Nicole's LinkedIn Nicole's Twitter Nicole's Website Additional Resources: The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries Think and Grow Rich by Napoleon Hill How to Win Friends and Influence People by Dale Carnegie Free Time by Jenny Blake Deploy Empathy by Michele Hansen Quotes: “Never to promise an exact date. Those early second estimates, then you double it.” —Nicole Baldinu “You're part of this creation of something that didn't exist until you decide to make it happen. And then you see other people using that thing. That's an incredible feeling.” —Nicole Baldinu “When leading a team; you have certain standards, you have certain beliefs in the way that you want things to be in the way you think they should be.” —Nicole Baldinu “It's the creative process; nothing in business is fixed or permanent. You're constantly in flux, you're constantly in change. And that's exciting.” —Nicole Baldinu “Focus on the work.” —Nicole Baldinu Music from https://filmmusic.io “Cold Funk” by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0
Nicole Baldinu gives some great tips and shares her experience on how to build an online community. S2 Episode 19 Nicole's bio: Co-Founder | WebinarNinja & The $100 MBA Show Podcast. Nicole is co-founder and COO of WebinarNinja, an independent SaaS company that has served over a million webinar attendees and hosts. She is also co-founder and producer of The $100 MBA Show, a “Best of iTunes” podcast with 3 million monthly downloads. Nicole is also the co-host of Nicole & Kate Can Relate podcast. Like her business partner and co-founder Omar Zenhom, Nicole was an educator who decided to apply a teacher's skill set to independent business-building. Now, she helps other aspiring entrepreneurs turn their own goals into reality. Website & Social Media Link: WebinarNinja: www.webinarninja.com $100MBA Show: www.100mba.net Instagram: https://www.instagram.com/nicolebaldinu My Men Richard https://tiktok.com/@mymenrichard https://linkedin.com/in/richardlesperance https://www.youtube.com/channel/UCWnqQGifuq9OR8ifg9QHQAQ https://agents.wfgcanada.ca/richard-l-esperance --- Send in a voice message: https://anchor.fm/richard-lesperance/message
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So this week my guest is the producer of one of the most prolific podcasts I know, the co-founder of two Saas products I'm very excited about, and still finds the time to launch a new podcast. Prolific doesn't even begin to describe Nicole Baldinu. Listen in as I discover how she does it all.----Get your FREE copy of my Personal Brand Business Blueprint It's the roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Personal Brand Business Dojo FREE Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
What does it take to manage a growing, fully remote team? Today I'm joined with the amazing Nicole Baldinu from Webinar Ninja and the $100 MBA Podcast. Nicole has managed this company from startup to being one of the biggest podcasts in the world and has a wealth of knowledge. This interview was so much fun and I'm really looking forward to staying in touch with Nicole. I know you'll enjoy hearing the incredible lessons that she's learned on her journey. Learn more at https://www.adamliette.com Apply today for a chance to work 1-1 with me and learn the skills to take your business to the next level: https://www.adamliette.com/beta
Nicole Baldinu left a decade-long career in education which had taken her all over the world to pursue entrepreneurship and ended up starting a successful SaaS company. Together with her husband they co-founded Webinar Ninja, a company committed to helping other entrepreneurs build and grow their businesses by offering helpful webinar workshops and lessons. This episode you will learn how to build and manage remote teams that create an exceptional product experience for customers as well hear about Nicole's entrepreneurial journey. New Episodes every Monday! www.stringcastmedia.com
Nicole Baldinu is native to Australia but found herself teaching in Japan for a couple of years and then Dubai for six. She found that teaching stifled her creativity so she left that career to attend the New York Film Academy. It was in New York where she met her future husband, Omar Zenhom. They combined their skills and started $100 MBA and also WebinarNinja. Learn how Nicole faced fears to leave home and work abroad and also get into entrepreneurship, which we all know isn't for the faint of heart. Connect with Nicole on Instagram @nicolebaldinu Listen in to their business podcast, $100 MBA for business lessons: 100mba.net/show Learn more about their SaaS webinar platform: webinarninja.com Guest Bio: Nicole is co-founder and COO of WebinarNinja, an independent SaaS company that has served over a million webinar attendees and hosts. She is also co-founder and producer of The $100 MBA Show, a “Best of iTunes” podcast with over 100 million downloads. Nicole is also the co-host of Nicole & Kate Can Relate podcast. Like her business partner and co-founder Omar Zenhom, Nicole was an educator who decided to apply a teacher's skill set to independent business-building. Now, she helps other aspiring entrepreneurs turn their own goals into reality. ___________________ Subscribe to this podcast and download your favorite episodes to listen to later: AppleSpotify RSS Feed ___________________ ⚕️ Are you a woman healthcare professional who is struggling to juggle everything in your personal and professional life?
Co-Founder of WebinarNinja & Producer of The $100 MBA Show PodcastNicole is co-founder and COO of WebinarNinja, an independent SaaS company that has served over a million webinar attendees and hosts. She is also co-founder and producer of The $100 MBA Show, a “Best of iTunes” podcast with 3 million monthly downloads. Nicole is also the co-host of Nicole & Kate Can Relate podcast.Like her business partner and co-founder Omar Zenhom, Nicole was an educator who decided to apply a teacher's skill set to independent business-building. Now, she helps other aspiring entrepreneurs turn their own goals into reality.Co-Founder & COO WebinarNinjawebinarninja.com @NicoleBaldinu Check out my new podcast——Aired on September 21st 2022—— For show-notes and other resources, visit https://www.larksong.com.au/podcast For Resumé Revamp go to https://www.larksong.com.au/product/resume-revampJoin the Private Membership Community: https://get-out-of-teaching.mn.co/plans/215722?bundle_token=e5b3992f42660ee5c07517bcfbd449aa&utm_source=manualFor all podcast episodes, visit https://getoutofteaching.buzzsprout.com/ Get Out of Teaching website (Larksong): https://www.larksong.com.au Join the ‘Get Out of Teaching!' Facebook group: https://www.facebook.com/groups/getoutofteaching Listen and subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/get-out-of-teaching/id1498676505 Connect with me on LinkedIn: https://www.linkedin.com/in/elizabeth-diacos-career-transition-coach-for-education-leaders-get-out-of-teaching/ Connect with me on Facebook: https://www.facebook.com/elizabeth.diacos This podcast is a member of the Experts on Air podcast network https://expertsonair.fm/
This week, Dan is joined by a fearless, empowering guest Nicole Baldinu. Nicole is the co-founder and COO of WebinarNinja, a producer of the $100 MBA podcast, and co-host of the podcast Nicole and Kate can Relate. A native of Sydney, Australia, she pursued a career in education that took her to Japan and Dubai before jumping ship to pursue film school at the New York Film Academy. Nicole babbles with Dan about the mindset to make these leaps and transitions and how she felt about the transitions along the way. --- Support this podcast: https://anchor.fm/dabbleinbabble/support
What does challenging yourself physically have to do with improving your mental health? How much does mindset matter when it comes to designing a life for ourselves? These are just some of the questions I explore with today's guests, hosts of the podcast, Nicole and Kate Can Relate, Kate Erickson and Nicole Baldinu. Nicole and Kate are long time friends living across the globe from each other. Every week they catch up to talk life and business and everything in between. Nicole Baldinu is the co-founder and COO of a software company, WebinarNinja and The $100 MBA. She is also the producer of iTunes Best of 2014 Podcast, The $100 MBA Show. Kate Erickson is the heartbeat at Entrepreneurs On Fire. She is a podcaster, author, and she's dedicated to helping entrepreneurs achieve financial and lifestyle freedom. In today's episode were having candid conversations about mastering your mindset, how physical challenges affect our mental toughness, and you'll learn all about the podcast, Nicole and Kate Can Relate! Help The Food Heals Podcast Fight Censorship & Support Creators and Podcasters: “Nutrition Matters.” “Juice Heals.” Words like these have gotten The Food Heals Podcast censored. Help fight censorship and support Allison Melody's right to talk about nutrition, and reach a wider audience with her mission to help people get healthy. fundrazr.com/foodheals Can't get enough Food Heals? Join the revamped Food Heals VIP Club! In the brand new, revamped Food Heals VIP Club, you will have access to never-before-heard episodes of Food Heals! Some conversations are too spicy, controversial, or personal for The Food Heals Podcast to air! The Food Heals VIP Club gives you exclusive access to go behind-the-scenes of Food Heals and listen to podcast conversations that are too hot for the main feed. Insider Content Includes: Alli's personal life juicy stories and candid conversations that she has never shared - until now! Guided meditations for manifesting the life of your dreams with Affirmations & Mantras for health, wealth and more! Conversations about censored topics that we can't have on the main show (without fear of getting canceled!) Tips, tricks, strategies, and stories from your favorite wellness brands How Authors, Podcasters, Bloggers, Speakers, & Influencers make a living helping others get healthy - and how you can too! And more! Join for $5/month at Glow.fm/foodheals Thank You to Our Sponsors! The Women's Meditation Network Ready to feel more calm, connected and happier? Learn how you can easily start your own regular meditation practice with Katie Krimitsos! Listen now by going to WomensMeditationNetwork.com and make sure to follow and subscribe to the latest episodes on Spotify, Apple Podcasts, iHeartRadio or your favorite podcast player! Organifi Organifi, is a line of organic superfood blends that offers plant based nutrition made with high quality ingredients. Organifi takes pride in offering the best tasting superfood products on the market at a price that works out to less than $3 a day. You can experience Organifi's high quality superfoods without breaking the bank. Go to www.organifi.com/foodheals and use code foodheals for 20% off your order.
Find out why building your audience first is ideal than building content first Learn what should you be doing as a solopreneur that can make your webinars sell fast and your clients hooked Understand how webinars can turn students into potential, and possibly loyal, clients Resources/Links: Wanting to Find Out How to Turn Your Online Course Into Something Your Clients and Pockets Will Be Thankful For? Learn how to properly sell the course that can guarantee you a bigger audience, better clients, and greater profit: webinarninja.com/sellyourcourse Summary Have you been finding it difficult to share and sell your expertise to the world? Do you wonder what should come first– building your audience or producing content? Are you ready to find out how to gain more clients, share your expertise, and increase your profit with the power of webinars? Nicole Baldinu is the Co-Founder and COO of WebinarNinja and The $100 MBA. She is also the producer of iTunes Best of 2014 Podcast, The $100 MBA Show. She co-hosts a new conversation podcast, Nicole & Kate Can Relate. In this episode, Nicole shares how webinars are the best way to share your expertise with the world at a low cost as a solopreneur. She also talks about what are the mistakes you should be avoiding when it comes to trying to get into the webinar world. Check out these episode highlights: 01:21 – Nicole's ideal client: “We serve as an independent business owner. So they could be a solopreneur. They run their business on their own, or maybe they have a small team.” 01:48 – Problem Nicole helps solve: “These independent creators, these, you know, companies of one, they have an expertise to share. They've got something they can share with the world, and they want to share it at scale, and so they're trying to build their audience.” 02:44 – Typical symptoms that clients do before reaching out to Nicole: “I would say that they feel like- all that, in fact, they don't have enough leads. They need to, you know, grow their email list. They might be small. They might be starting out, or they might be early days in their business.” 03:43 – Common mistakes that people make before they find Nicole's solution: “ Immediately, I thought of the clubhouse. So I think what happens is that they try to do everything! You know, they spread really thin. They try to be everywhere.” 05:00 – Nicole's Valuable Free Action (VFA): “Well, if we're going to talk about webinars and signing up for free, and you know, we're talking to the entrepreneur or the business owner that has a lot of tools, and adding another tool to their toolkit can sometimes be overwhelming. But we're offering WebinarNinja.” 05:58 – Nicole's Valuable Free Resource (VFR): Check out Nicole's Online Course: webinarninja.com/sellyourcourse 06:54 – Q: So do I build my audience first before I start to produce content, whether it's a webinar or podcast, or whatever it is? Or do I start running those webinars rather than generating that content so that I can grow my audience? A: We recommend that it doesn't matter how many people you have at those first webinars, because going back to what I said before, it's putting in those reps. Tweetable Takeaways from this Episode: “It doesn't matter how many people you have at those first webinars, it's putting in those reps. The more you do it, the better it'll be, and the more audience members you will attract.” -Nicole BaldinuClick To TweetTranscript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Greetings, everyone, and a warm welcome to another edition of Marketing the Invisible. I'm Tom Poland beaming out to you from little Castaways Beach in Queensland, Australia, joined today by Nicole Baldinu. Nicole, good day! Where are you hanging out? Nicole Baldinu 00:23 Well, I'm not too far but I'm in Sydney. Sydney, New South Wales. Tom Poland 00:27 A stone's throw away! Only, let's see, folks, probably, 90-minute flight? Nicole Baldinu 00:33 But I say not too far because we're still in the same country. Tom Poland 00:35 Relatively speaking, that's quite right. And normally the people you and I are talking to are across that big ditch, that pond, we call the Pacific. For those of you who don't know Nicole, she's the Co-Founder and Chief Operating Officer of, the world-famous, WebinarNinja platform, as well as, the $100 MBA. She's also a producer of iTunes Best of 2014 Podcast, The $100 MBA Show. And she co-hosts a new conversation podcast, Nicole and Kate Can Relate. Sounds very interesting! So the title today, Nicole, that you've volunteered yourself to be put under the spotlight on, is, “How to Turn Cold Leads Into Warm Ones”, a very good idea, “With Webinars”. So our seven minutes start now. Question number one, Nicole, who's your ideal client? Nicole Baldinu 01:21 Okay, the ideal client, Tom, that we serve is an independent business owner. So they could be a solopreneur. They run their business on their own, or maybe they have a small team. They can be a course creator, a coach, a trainer, a consultant. And usually, yeah, they're a company of one. Tom Poland 01:38 Perfect! The solopreneur who's giving advice services. Question number two then, six and a half minutes left still. What's the problem you solve for them? Nicole Baldinu 01:48 So these independent creators, these, you know, companies of one, they have the expertise to share. They've got something they can share with the world, and they want to share it at scale, and so they're trying to build their audience. You know, they're trying to grow that email list. They're trying to get in front of more people. And so we help them do that with WebinarNinja. With a webinar, they can capture a lead, and they can, then, continue to build that relationship, that trust, with that audience member and who can turn into a potential customer. Tom Poland 02:17 What I love about this idea is you're actually- your clients have gotten group audiences. And they're educating the group, and they're motivating the group, and they're qualifying the group before they get to the one-on-one consult. That's scalability! So tell us, question number three, five and a half minutes left, what would you say are some of the typical symptoms of your ideal client before they find your solution? What's going on in their business that they think, “Yeah, I need to take action on this.”? Nicole Baldinu 02:44 Yeah, I would say that they feel like- all that, in fact, they don't have enough leads. They need to, you know, grow their email list. They might be small. They might be starting out, or they might be early days in their business. So they feel like they need a bigger audience in order to convert those leads and those potential customers into customers. You know, they're also, you know- when I talk to customers, I love doing customer interviews. They're stressed out. They're overwhelmed. I mean, you know, when you're starting a business, you're wearing many hats. They're often doing all the aspects of their business. And so, you know, trying to grow that audience at the same time, as well as, handling every other aspect of the business is overwhelming. Tom Poland 03:25 Thank you for that. Question four, and five minutes left. We're talking about solopreneurs who are generally growth-orientated so they're going to be trying stuff to solve the problem of not having leads coming in. What would you say are some of the common mistakes that folks make when they're trying to get into the webinar world? Nicole Baldinu 03:43 Yeah, you said it. Immediately, I thought of the clubhouse. So I think what happens is that they try to do everything! You know, they spread really thin. They try to be everywhere. And I, you know, giggled about luck clubhouse, because- oh, that's the next- that's the newest thing, right? So all of a sudden, I've got a ditch what I was doing before. Jump onto this new platform. Create my profile. Do all the things I'm supposed to be doing there. Start running clubhouse events, sessions, I don't even know what they're called. I'm not dissing clubhouse, but the mistake that I think, especially new or, you know, early-stage founders do is that they try and be everywhere. They don't put enough reps and consistency into, you know, something that is proven to work. We know that webinars work. We know that. We know that podcasting works. You know, it's just really giving up too soon and too early and not putting in those reps. So that's what I think- Tom Poland 04:41 The other mistake that I see folks make is just signing up for a free webinar platform that's probably rubbish. Or a super cheap lifetime deal thing were- and it's not well supported and so on. Anyway, that's probably my little hobbyhorse. Three minutes left, one valuable free action. What could people do that would- kind of like a step in the right direction? Nicole Baldinu 05:00 Well, if we're going to talk about webinars and signing up for free, and you know, we're talking to the entrepreneur or the business owner that has a lot of tools, and adding another tool to their toolkit can sometimes be overwhelming. But we're offering WebinarNinja. We do have a free plan. So there's no credit card required. So they're able to get started for free. They're able to run as many live webinars as they can, and they're able to demonstrate their expertise, their value to their audience. So we see a lot of our customers running “Ask Me Anything” sessions, live coaching sessions. You know, just getting that interaction, building that rapport and trust with that audience, so that they can then, you know, continue to nurture that relationship and potentially one day that those customers will buy from them. Tom Poland 05:46 So we might be answering two questions at once here, which is great because the next question was the valuable free resource. Where can people go to find out more? And the answer is? Nicole Baldinu 05:58 So they can go to webinarninja.com/sellyourcourse. Omar recently- Omar, who's my co-founder and the CEO of WebinarNinja, he's put together this brilliant 15-minute course. So anyone who wants to start an online course or has an online course already, and through this 15-minute course, and it's completely free. They can learn how to attract their ideal clients, convert them into customers, and turn them into raving fans. And he also, what's cool about this course as well, is that he'll also show you how to generate testimonials from these raving fan customers that will, in turn, allow you to attract more customers into your cohort, into your course, using live webinars. Tom Poland 06:37 Very clever. Very valuable and very clever! So webinarninja.com/sellyourcourse. Nicole Baldinu 06:44 Online Course Sales Machine. Yeah! Tom Poland 06:47 And so question number seven, last question, and we've got 70 seconds left so plenty of time. What's the one question I should have asked you but didn't? Nicole Baldinu 06:54 Well, when it comes to customers, and I think- the thing that I always find when I talk to our users and our members is they're concerned that they don't have a large enough audience. And so they're hesitant to start their webinars. So do I build my audience first before I start to produce content, whether it's a webinar or podcast, or whatever it is? Or do I start running those webinars than generating that content so that I can grow my audience? So it's kind of that chicken in the egg? What do I do first? Which one goes first? And we recommend that it doesn't matter how many people you have at those first webinars, because going back to what I said before, it's putting in those reps. It's refining the content. It's getting better and better. And the more you do it, the better it'll be and the more, you know, audience members you will attract. So of course, we recommend, get started. Tom Poland 07:44 Perfect. Nicole, thank you so much for your time, your wisdom, and your insights! Nicole Baldinu 07:48 You're welcome, Tom. Thank you. Tom Poland 07:50 Cheers. Tom Poland 07:52 Thanks for checking out our Marketing The Invisible podcast. If you like what we're doing here please head over to iTunes to subscribe, rate us, and leave us a review. It's very much appreciated. And if you want to generate five fresh leads in just five hours then check out www.fivehourchallenge.com.
Find out why building your audience first is ideal than building content first Learn what should you be doing as a solopreneur that can make your webinars sell fast and your clients hooked Understand how webinars can turn students into potential, and possibly loyal, clients Resources/Links: Wanting to Find Out How to Turn Your Online Course Into Something Your Clients and Pockets Will Be Thankful For? Learn how to properly sell the course that can guarantee you a bigger audience, better clients, and greater profit: webinarninja.com/sellyourcourse Summary Have you been finding it difficult to share and sell your expertise to the world? Do you wonder what should come first– building your audience or producing content? Are you ready to find out how to gain more clients, share your expertise, and increase your profit with the power of webinars? Nicole Baldinu is the Co-Founder and COO of WebinarNinja and The $100 MBA. She is also the producer of iTunes Best of 2014 Podcast, The $100 MBA Show. She co-hosts a new conversation podcast, Nicole & Kate Can Relate. In this episode, Nicole shares how webinars are the best way to share your expertise with the world at a low cost as a solopreneur. She also talks about what are the mistakes you should be avoiding when it comes to trying to get into the webinar world. Check out these episode highlights: 01:21 - Nicole's ideal client: “We serve as an independent business owner. So they could be a solopreneur. They run their business on their own, or maybe they have a small team.” 01:48 - Problem Nicole helps solve: “These independent creators, these, you know, companies of one, they have an expertise to share. They've got something they can share with the world, and they want to share it at scale, and so they're trying to build their audience.” 02:44 - Typical symptoms that clients do before reaching out to Nicole: “I would say that they feel like- all that, in fact, they don't have enough leads. They need to, you know, grow their email list. They might be small. They might be starting out, or they might be early days in their business.” 03:43 - Common mistakes that people make before they find Nicole's solution: “ Immediately, I thought of the clubhouse. So I think what happens is that they try to do everything! You know, they spread really thin. They try to be everywhere.” 05:00 - Nicole's Valuable Free Action (VFA): “Well, if we're going to talk about webinars and signing up for free, and you know, we're talking to the entrepreneur or the business owner that has a lot of tools, and adding another tool to their toolkit can sometimes be overwhelming. But we're offering WebinarNinja.” 05:58 - Nicole's Valuable Free Resource (VFR): Check out Nicole's Online Course: webinarninja.com/sellyourcourse 06:54 - Q: So do I build my audience first before I start to produce content, whether it's a webinar or podcast, or whatever it is? Or do I start running those webinars rather than generating that content so that I can grow my audience? A: We recommend that it doesn't matter how many people you have at those first webinars, because going back to what I said before, it's putting in those reps. Tweetable Takeaways from this Episode: “It doesn't matter how many people you have at those first webinars, it's putting in those reps. The more you do it, the better it'll be, and the more audience members you will attract.” -Nicole BaldinuClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Greetings, everyone, and a warm welcome to another edition of Marketing the Invisible. I'm Tom Poland beaming out to you from little Castaways Beach in Queensland, Australia, joined today by Nicole Baldinu.
Co-founder and COO of WebinarNinja, and co-founder and producer of the $100 MBA show Nicole Baldinu shows you how to build trust with your audience in an organic way and how to move people to action through podcasts and webinars Nicole shares: How she and husband Omar initially built their audience How much content to share on webinars The key to be successful with your webinars How to gain the trust of your audience through your podcast and content How to engage your employees so that they contribute to the trust you're building with your audience How your morning routine can make a huge difference when it's time to overcome challenges And more!
Hi friends! Today's episode is super special - I'm so excited to recap my first ever keynote talk at Podcast Movement 2021 PLUS introduce you to a brand new podcast I just launched with my girlfriend Nicole Baldinu called Nicole & Kate Can Relate! Nicole & Kate Can Relate is all about supporting women everywhere by sharing candid convos on topics that not many people talk openly about. We know that when you share without judgement, listen, and provide space for one another (even when you don't agree), that big things can happen! I hope you enjoy this update - and that you'll also subscribe to Nicole & Kate Can Relate wherever you listen to podcasts!
Hi friends! Today's episode is super special - I'm so excited to recap my first ever keynote talk at Podcast Movement 2021 PLUS introduce you to a brand new podcast I just launched with my girlfriend Nicole Baldinu called Nicole & Kate Can Relate! Nicole & Kate Can Relate is all about supporting women everywhere by sharing candid convos on topics that not many people talk openly about. We know that when you share without judgement, listen, and provide space for one another (even when you don't agree), that big things can happen! I hope you enjoy this update - and that you'll also subscribe to Nicole & Kate Can Relate wherever you listen to podcasts!
A brand new podcast from good friends and entrepreneurs, Nicole Baldinu and Kate Erickson.
Today's guest is an entrepreneur, speaker, and multimedia producer. She has dedicated her independent career to empowering other small business people by sharing an education-based model of marketing and sales. She is the co-founder and COO of WebinarNinja, an independent SaaS company, And producer of The $100 MBA Show, a Best of iTunes small-business podcast. Nicole co-founded WebinarNinja and The $100 MBA Show with her “partner in business and life,” Omar Zenhom. Both were former educators who saw how entrepreneurs could modify teaching strategies for marketing objectives. Through bite-sized podcast lessons and live webinar workshops, Nicole and Omar show budding small business people how to monetize their unique experience and expertise. Please give a very warm welcome to the show Nicole Baldinu! Top 3 amplifiers: Ingraining culture in a large remote team Keep up to date with webinar changes and trends How to successfully build and run businesses with your spouse To listen, find other episodes, access the show notes, and find out more go to www.amplifyto7figures.com. Enter the giveaway here: https://amplifyto7figures.com/giveaway Connect with today's guest: Podcast: https://100mba.net/show/ Website: https://webinarninja.com/ Twitter: https://twitter.com/nicolebaldinu Linked In: https://au.linkedin.com/in/nicolebaldinu Facebook: https://www.facebook.com/nicolebaldinu/
Nicole Baldinu is the co-founder of WebinarNinja. WebinarNinja helps coaches, trainers and creators get paid at scale with an all-in-one webinar solution. She's also the producer of award-winning podcast, The $100 MBA Show.
Pre-order Michele's book! https://deployempathy.com/order Follow Nicole on Twitter: https://twitter.com/NicoleBaldinu Michele Hansen 00:00Welcome back to Software Social. This episode is sponsored by Recut. If you make videos or screencasts, Recut could help you cut your editing time by half or more. Recut removes the awkward pauses, the gaps and the silent parts so you can stop spending hours slicing and dicing with the razor tool. Recut makes a cut list that you can import into your favorite Mac-based editor, like Adobe Premiere, DaVinci Resolve, Final Cut, or ScreenFlow. You can get 10% off with the code SoftwareSocial, or download the free trial at GetRecut.com. Michele Hansen Hey, welcome back to Software Social. I am so excited about what we have going on today. We have Nicole Baldinu, Co-Founder and COO of WebinarNinja joining us. Welcome, Nicole. Nicole Baldinu 00:51Hey, Michele. Thank you. I'm excited to be here. Michele Hansen 00:54I'm so excited to have you on. First of all, I mean, you guys have built such an incredible company. Just to give a little bit of background. So, WebinarNinja was founded in 2014. You also produce the $100 MBA Show, which won Best of iTunes in 2014. 23 full-time team members, 100% customer-funded, an amazing business. I am so excited that you're joining us today. Nicole Baldinu 01:24Aw, thank you. That's, that's really nice. It's almost like sometimes you forget, you know, where you've been. You just keep going and charging forward. It's like, yeah, we've been around since 2014. Must be doing something right. Some days, it doesn't feel like you're doing anything right, you know. Michele Hansen 01:43When in 2014 did you guys launch? Because we were also 2014. Nicole Baldinu 01:47Oh, WebinarNinja, like, around April. Michele Hansen 01:51Okay. Nicole Baldinu 01:52It was around April, yeah. Michele Hansen 01:53Wow. Nicole Baldinu 01:54I know. It's crazy. Michele Hansen 01:56It's kinda, so, we launched in January of 2014, and we are still just the two of us. And you guys have like, 23 people, and I mean, it's so interesting how many, like, different paths you can take. Nicole Baldinu 02:14Yeah, and the number of iterations, I think, like, yeah, I don't even remember version one, you know. It feels so long ago. But that's true. Like, I don't think we in, like, even intentionally set out to just grow, grow, grow. You just kind of take one, one step forward, and you just keep moving. It's like, yeah, we need help, like, you know. You're answering all your customer support queries in the beginning, and then it's like, no, you need some help. And then you hire your first teammate, and then it just, just keeps growing. Michele Hansen 02:47So, let's fast forward a little bit to, I guess, would be five years into it for both of us. We met at MicroCon in 2019 and were basically instant friends. Um, and I remember what, I think, I think you might have come up to me, and you were really interested in learning how to do customer interviews, which is, like, my jam. Nicole Baldinu 03:17Yeah, I loved that conference so much. It was, it was such a, I think for me, that was the first time, it was kind of the first SaaS-focused conference. I think a lot of the conferences I'd been to before were very, I don't know about you, if you've attended like, other conferences outside the SaaS space, but a lot of podcasting conferences, you know, I remember the first, do you remember NMX? New Media Expo? Michele Hansen 03:45The name sounds familiar, but I didn't, I've never been a huge conference attender, so I haven't been to a lot. Nicole Baldinu 03:52That was my first conference, and that was January of 2013. And that was literally when I, you know, that was my first kind of foray into entrepreneurship, and so meeting bloggers and podcasters, and it was all just such a new unknown, like world. But I remember like, MicroCon being just really special because I just felt like, that it was, it was kind of like, I felt people were really honest and vulnerable and authentic when it came to talking about, you know, the pitfalls and the challenges of SaaS. businesses. And yeah, and I remember I loved your talk because I just felt like, you did, what was it like a chat, like it was a 10 minute tactic or something, or? Michele Hansen 04:41Yeah, it was an attendee talk. Nicole Baldinu 04:43Yeah. Michele Hansen 04:44Yeah. Nicole Baldinu 04:45And, and I still have your notes. I shared this with you last time we spoke. I still have your notes because I just thought it was so helpful, so practical, and the, the crazy thing is though, when was that? So that was MicroCon 2019, right? Michele Hansen 04:59Yeah. Nicole Baldinu 05:00That's the first time I heard, I think that's the kind of the first time I really thought, oh, you can do, like, you can talk to your customers. You can do, like, this kind of user research. And I've only done my very first customer user research this year, three years on, but I still have your notes. And it was, yeah, it was just super inspiring. I just thought it just seems like such a cool thing to do. And, yeah, so I finally, finally took the plunge. Michele Hansen 05:28So, let's dive into that plunge a little bit because I think it's, I think it's totally normal that it would take you some time from from like having that moment of being oh wait, I can talk to customers, to then sort of, not just like, sort of working up the courage for it, but also the time and, like, fitting it into your schedule and thinking it really, really through and so, like, could you kind of take us back to earlier, I guess, earlier this year, when you really started to hit the ground on it? Nicole Baldinu 06:03Yeah, and I mean, I should, I should also say that we had done user research and customer interviews, but it wasn't me that had done it. So Omar, who's my Co-Founder, the CEO, also my husband, business and partner in life and business, he had done the first user interviews, and kind of, because he's more customer has been always more customer-facing. He had done user interviews, but it was something that I never felt that I could do. Like, I'd kind of be behind the scenes and reading Intercom, like support, you know, conversations and seeing what, you know, customers were saying and replying. But it was all very much chat and email never like, let's get on a call and let's talk about it. So recently, we've kind of wanted to, the whole reason behind starting to do this is because we wanted to kind of refine part of our offering and also look at a potential MVP out of this, this offering. And so I just thought, I don't know, and all of a sudden, I just felt like I want to do it. I don't even know what, like, why I just woke up one morning and said I'm going to do these, which is, like, really unlike me. But um, but I just decided to, yeah, I think I made that decision, like, I'll do the interviews. And then as soon as I took that decision, I literally went for my notebook from the, to look for the notes that I took from MicroCon. I then went and looked at all your blog posts and everything that you had on, you know, on the topic, as much as I could like, digest in like, I had a week, I think, before I was like, I scheduled the first one. And, and then yeah, and then I was just like, okay, I have got my questions now, thanks to like, you know, I looked up some of the sources that you had, you know, referenced. So I went in, you know, okay, I've got my questions. Now I know what I want to do, I want to know what I want to ask. And then it was literally the mechanics of okay, get a Calendly up, send out the blast, like, the blast out on Intercom to actually invite people to, you know, to be interviewed. So then all those little pieces, too, that I think, like, I was kind of procrastinating on, they just all fell together really quickly. It's like, okay, you just got to invite people, people reply. You just got to have a, you know, a sequence to, you know, send them your Calendly then it all gets done, then you've got your questions. And then it just, then they just started. And then as soon as I did my first one, I was really upfront with the first. She was she was lovely, my first interviewee. And that was great, because I was very nervous and I just basically said, you're the first person I'm interviewing. And so that kind of just made me feel a bit more at ease. And, and she was just lovely, and just easy to talk to and just answered all my questions. And then I just realized, after that call I was like, this is so much fun. I love this. I think when we talked last time, I was like, totally geeking out on just how much fun it is and what a positive experience it actually ends up being talking to your customers. Michele Hansen 09:08I think last time we talked, which was about a month ago, I remember you said that it had basically become your favorite part of your job. Nicole Baldinu 09:19Did I say that? Yeah, it's true. It's weird. It's totally taken me by surprise. I was thinking a little bit more about that, though. Why? I feel like it's a very positive experience. Because initially, I thought oh, you know, there's the potential that you know, the conversation could just turn into like, this is one of the things I thought it would turn into. I thought it would turn into a let's, let's ask about, you know, support for WebinarNinja, like, show me how to do this or complain about something that's not working as expected. I thought it would go down that path, but it didn't. It just ended up being very much focused on the questions I was asking and, which was really focused on what they do, like how they deliver their content, and, and about their business, and about why, I mean, the, my favorite question, and this, I think comes from your blog post, and I think this is what kind of, I see them light up and kind of lights me up is when I asked them, what's the big picture? What are they trying to do? And that question is just, it's, it's just my favorite question on the interviews, because it just brings out, yeah, it just gives them an opportunity to really share, oh, this is why I'm doing what I'm doing. And they get to just, I don't know if I'm like rambling a little bit, but I don't know, would, have, you've asked that question before, right? Michele Hansen 10:55Yeah, I'm curious, can you ask me that question as if you were interviewing me? Nicole Baldinu 11:02Okay. So, Michele, what's the big picture of what you're trying to do? Michele Hansen 11:13And that's it. Nicole Baldinu 11:14That's it. Michele Hansen 11:15Like, that's only a couple of words. They're not very big words. Like, it's a such a simple question, yet you have found that that just lights people up. Nicole Baldinu 11:28There's only one person that kind of asked for clarification, and then when I had to reframe it, I just said, why are you doing what you're doing? Oh, my why? Oh, okay. But everyone, everyone else kind of, it was interesting, like, everyone else got it. And it all comes around to you know, they want to help, they want to share, they want to empower. It's just, it just brings out, yeah, it brings out their why, but without asking it in that way. Because I think if you say what's your why, I think if it's all, I don't know why that feels a bit more daunting than what's the big picture? Because the big picture, because sometimes I would actually expect from that answer that they would talk about what they're trying to achieve in their business. I actually didn't know originally where that question would go. That's kind of probably what surprised me. I thought it would be more focused on the business. Like they would tell me what they're trying to achieve maybe financially, or, you know, what their goals are. But it did kind of step back, for some reason it did actually generate the response of this is why I'm doing what I'm doing. That makes sense? Michele Hansen 12:38No, it does. I've actually been, I was thinking about this a lot the past couple of days, because one of my, my subject matter editors for my book was, they made a note in the, in their edits, that I had a couple of why questions, and they reminded me that those need to be what questions, and I've been thinking about what's and why's all weekend, actually, so I'm so glad you brought this up. Because when we ask someone a why question, we're asking, in some ways we're asking for causality. We're asking why they do something, like, and asking them to sort of think through the reasons why they do something. But if you ask someone the same question, but you rephrase it as a what, it's a much easier question. Like, why are you here versus, what led you here? They're basically the same question, but if I asked you what led you here, you walk me through the different steps that you went through, and the causality can sort of come through the details of that. Versus if I said, why are you here, then you have to sit and be like, why, why am I here? And like, like, you get lost a little bit in the question. And so asking a what question instead is usually cognitively much easier to answer. And, you know, maybe, as you said, some people may, you know, they may appreciate being asked a why question after the initial what question. But for most people asking, you know, I mean, I do this with my daughter, too, right? Like, you know, instead, instead of saying, like, you know, you know, what, like, why aren't you down here for dinner yet? Like, being like, be like, so what's your plan? Like, dinner is on the table, what's your plan? And then that opens up to, oh, well, I'm actually getting this ready. Or like, you know, this weekend, she's like, oh, I'm making a card for daddy for Father's Day. Okay. Alright, cool. Like, you're not, this isn't an intentional thing. But so, rephrasing as a what I think gives it also, as you said, it gives people options to where to take that question. And I think, I think kind of as sort of both of us just had a moment of earlier on when we were talking of like, wow, I guess we have been doing this for a long time, and it's pretty awesome, and how cool is that? Like, we don't really step back and think about that very often, and I wonder if when you asked that question it like, it sounds like you are prompting that same kind of reflection in people, which, in turn, makes them really excited to talk to you because you're making them feel good about themselves and what they do. Nicole Baldinu 15:25Yeah, I'm just blown away by that, just that little explanation about the difference between the what and the why, like, it just takes the whole process, the whole, asking those questions to another very sophisticated level, and just realize sometimes, like, I don't want to, I don't, sometimes I feel like I don't want to think too much about it, but I think it can be so sophisticated and so refined, the actual process of asking these questions and learning more about people. I guess this is my first run at it, and, yeah, like, even if it's, if it's not at that level, whatever I'm getting out of it, I feel is worthwhile. And I know that I can take it to another level because I love what you just explained, and I think it makes so much sense. But yeah, there's, there's so many layers to it. There's so many layers to it. And it's true, I do feel that it does, I do feel that sense of like, it's fun, like they don't mind, like the crazy thing is it's like, I don't know how long the tick, a typical interview should be, I should ask you that, but, you know, I said, you know, I don't want to take up too much of people's time. So I just said, okay, I'll just keep it to 20 minutes. They've all gone overtime. And there's not a sense of like, I need to get off this call. I have to initiate that let's get off this call, because they're very happy to continue talking because we're both actually having, I feel like it's an enjoyable experience on both sides, which is really cool. Michele Hansen 16:56Yeah. Nicole Baldinu 16:57That really surprised me but, Michele Hansen 16:59So that that makes a lot of sense to me, because you are, like, you're hearing about how your product helps them and, which, you know, you mentioned you, you know, pop in on intercom support tickets and whatnot. Like, I think for, you know, us founders who do, like, talk to our customers a lot just by default, because you know, there's customer support their sales, like there's, there's all those other things. But interviewing someone is so, so different, because they tend to, like,, it's much more appreciative environment than, than like, hey, there's this bug or whatever. But then also for that person, like they get to talk about what they do, and they're actually, like, MRI studies they've done of people when they are, when they are talking about themselves or their experiences to another person, like, the parts of the brain related to motivation and enjoyment light up way more than they do, than if you were, than you were listening to someone else talk or you're talking about something that isn't directly related to your own experience. So it's, like, it is enjoyable for people to, to be asked these questions. I think as you kind of, as we were sort of talking about a little bit with the what's and the why questions like, there's, there's a lot of, like, levels here, but you don't necessarily need to know all of those levels in order to get started. You just need to be, I think, kind of like you did, to just sort of being willing to take the jump, which, you know, I think the first time feels a little bit like a polar bear dip and jumping in a freezing cold ocean, and you're like, okay, here we go. And then the next time you're just like, sprinting towards the ocean and excited for it. Nicole Baldinu 18:48Have you ever been, this is just going sideways now, have you ever been stood up on one of these interviews? Michele Hansen 18:53Yeah. Nicole Baldinu 18:54Okay. Lots, or just? Michele Hansen 18:56So I noticed that that, like, it used to happen a lot when I was a product manager working in a company. Um, and I think that so, but when I'm from recruiting as the founder, like, people tend to show up. Like, it seems like it's more important to them. Like, when I was working in a company, we had someone who was coordinating all of the interviews, and so we had never spoken to them before we got on the phone with them, even over email. And I think it's easier to blow off, like, an anonymous person, rather than the person they're going to talk to, nevermind somebody who has a title, whether that's Co-Founder, or like, I mean, sometimes we actually invented titles just for the purpose of interviews, like, Nicole Baldinu 19:42That makes sense, though. Michele Hansen 19:43Like, I think we had some, like, Head of Customer Experience, which wasn't even a title at the company. And actually, Cindy Alvarez in Lean Customer Development talks about doing this, too, that like, it's much easier to know show when, when you don't feel, like, an attachment to that person. Um, so I think these days, if someone doesn't show up, it's usually because like, something, like, something legitimately like came up. Nicole Baldinu 20:12Yeah, no, I totally feel that because it's literally been just one person. And I do feel like there would be something that, you know, because I do recognize that sometimes I feel like there's an element of not intimidation, but like, oh, wow, I'm actually getting to talk to the Co-Founder, so it is a bit more special for them. And I do feel the first part of the interview might be a little bit stiff, but, yeah, maybe a little bit stiff until we kind of, you know, until I think a big picture question really breaks down the, let's forget that, you know, we're just literally two people talking. And then I think they do forget the interview setting. But yeah, I'd say like, you know, just one out of how many I've done, and it's not that many. I've done 13, so one out of 13. That's not bad. You can do the math. I haven't got a calculator, what ratio percentage that is. But, uh, yeah. Yeah, I definitely think, and the flip side of that, too, is the, the recognition at the end, which I get to feel really kind of special or feel so, it's so rewarding for me when they'll turn around at the end and say, you know, this is so good that you're doing this. Like, they really appreciate that a company would actually listen, take the time to talk to their customers. And they, you know, I've had people wish me the greatest success, and you're gonna do a great job, and this is gonna be amazing. And it's just, and you can, and I feel, I like, I genuinely feel like they're being authentic, because they felt like I've listened to them. I've, you know, taken the time to, you know, give them an opportunity to share what they need, what their pain points are, you know, learn a little bit more about themselves. And then I do feel there's that reciprocation of, like, I wish you well, and no, I wish you well. It's kind of cheesy, but it's kind of sweet at the same time. Michele Hansen 22:17You know, I find that people who I do interviews with, even though it's really not intentional, like, they will offer to do a testimonial for us. They will offer to be a reference like, like, or I'll notice on Twitter, like six months later, like, they're the one who's like popping in on threads when, when people need what we do. Like, it really creates this, like, incredibly valuable connection. Nicole Baldinu 22:42Yeah. Do you have any, like, do you do any follow up? Like, what's the next step? Because literally, I'm at like, stage one right now, where it's like, doing the interviews. And I've just hardly just, you know, started the analysis, and I haven't gotten very far. And then I'm thinking, well, what's the next step after that? Is there some other sort of, invite them to a focus group with, you know, and like, what's, what have you done? Michele Hansen 23:08So I actually, I want, I'm going to come back to asking you about the analysis because I'm super interested to hear about that. Um, it depends really on what it is. So for example, if they like talked about something that, let's say that we ended up deciding in the future might be a new product, for example. Like, I might come back to them and be like, hey, you know, this thing we talked about, and it might have been, like, three years ago, like, we're exploring this now, like, can I talk to you specifically about this particular element again? Or maybe we have a prototype of something, asking them to run through it with us or, you know, if there was sort of something that was unclear, or we needed to follow up with them about. Um, but sometimes there is no follow up. Very often, actually, they will follow up with me and be like, hey, like, you know, like, you guys seem really open to feedback, and so we're, you know, we're working with this other piece of data, like, is there any chance you guys could support that or whatever? Like, they will come back to us very often. But there doesn't, you know, beyond a thank you note, really, there, there doesn't have to be, there can be as much follow up as you need, right? Like if you're doing something early, like it might make sense to, you know, to ask them hey, like, can I come back to you for further questions if our prototype or maybe to help us prioritize different things, like, to go back and do card sorting with them? It really kind of, like, it sounds like you're talking to people who have been customers for a long time. Do we actually talk about that targeting you did to decide who to talk to? Nicole Baldinu 24:40I didn't, I just ran, no, they might not be customers for a long time. But they definitely are users and have an, I would say that the ones who've replied are all you know, they've had, they've used the product for some time, but it could be as little as like a month. It doesn't, Michele Hansen 24:59Yeah. Nicole Baldinu 25:00Not longer than that. And then yeah. Yeah, we've had, I've had some more longtime users, but generally it's, yeah, just people that, because the question was quite targeted and asked a very specific question when I did the call out, like, do you do this and this? I'd love to talk to you. Michele Hansen 25:19Oh, yeah. What was, what was the exact question? Nicole Baldinu 25:22The exact question was do you run live courses or live training? Michele Hansen 25:27Oh. Nicole Baldinu 25:28I want to talk to you. And then so, that was the, yeah, that's how I got them in. So I think that specific question helped as well. I want to know if it helped. Michele Hansen 25:45You picked that question because you said you're exploring an MVP of something, and also sort of potentially repositioning or sort of tweaking your positioning towards that specific market? Nicole Baldinu 26:00Yes, because its current usage, it's a current way that the customers are using, you know, WebinarNinja to deliver live training and live courses. So I wanted, I want to learn more about how they're using it, and where their pain points are, and, yeah, and what we could do better in that, in that kind of space. Michele Hansen 26:23It sounds like it was a question most people would answer yes to. Nicole Baldinu 26:27If they do it, yeah. Michele Hansen 26:28Right. Yeah. Nicole Baldinu 26:29But not all our users. So because I suppose you know, there's a lot of WebinarNinja users who are, you know, using webinar ninja for marketing. Michele Hansen 26:39Right. Nicole Baldinu 26:40And they're not necessarily delivering training. Michele Hansen 26:43Right. Yeah. So the analysis, before we talk about what you do after the analysis. Nicole Baldinu 26:51Oh, my God. Michele Hansen 26:53Like, what are you doing? Like, like, what does this process look like for you right now, and it may not be sort of conceptualized as a process. Nicole Baldinu 27:04Okay. So so far, it involves printing out the transcript. Step one. Step two is reading it with a highlighter. And, and so I guess where I'm struggling, or where I kind of want to refine the analysis is, what am I looking, because I'm looking for a few things, I suppose. I'm looking for, you know, words that they say or things that they actually do, actions they perform, things that are concrete. Then there's also the oh, I wish something that they don't do, but it's kind of aspirational. So. you know, how much weight can you put on, on, on on those kinds of, you know, it's like, oh, we should do this. But it's like, what, have you ever done that? You know, would, how likely are you, they don't know. They wouldn't know, right? If it's something just like, you know. And then it's also, yeah, looking at it through the filter of like a marketing message. How would I then communicate to resonate with people who are doing the same thing so that I could, you know, attract the same type of people as customers? So there's kind of like, three buckets, I suppose. And so yeah, and then so there's the highlighting. And then it's, because of there's these, kind of, three kind of areas, and I'm just kind of have columns, and I'm just writing out, you know, things that fit under those columns. Michele Hansen 28:45Do you feel like you're getting out of that what you were hoping for? Nicole Baldinu 28:52Um, well, I have to say so far from just the interviews themselves, I feel like I've gotten a lot out of it. But I want to see, I, I'm not sure. Yeah, I don't know. This is a little bit like, I don't know, early stages. Michele Hansen 29:08Have you, have you tried diagramming the process for them, like, trying to sort of identify what, you know, what their big picture is, and then just all of the different pieces of that? Even if they're not, you know, sometimes we think of a process as like a bunch of linear steps, but sometimes it's also sort of an ecosystem of steps that kind of sometimes all sort of happen in a jumbly sort of order at the same time. And I'm curious if you've been able to sort of figure out what that looks like, for even, for each person. Nicole Baldinu 29:43No, but you're obviously saying that I would do that diagrammatic kind of visual for each one, right? And then later, look at all the similarities. Michele Hansen 29:55Yeah. So some, I mean, if you're looking at people who are going through the same Sort of overall goal, then it would make sense to, to split out all of the different steps per person. And then to break them out by, did we talk about the different dimensions of problems? Like, the functional, social, emotional dimensions? Nicole Baldinu 30:16You, yes. But I was very, like, new to everything you were saying, so I was like, one process to everything. Michele Hansen 30:24That's okay. So, um, so I find this helpful, especially for, like, pulling out relevant parts that can be used for marketing or like, you know, sort of, wouldn't, like, quote them exactly, but like, the can inform like copy and whatnot. So there's a functional dimension to a problem, which is, you know, they, they want to run a sales training because they need their salespeople to sell more, or something. Like, so they need a tool that allows them to connect with their sales people remotely, for example. There's a social element, which is they are running this training, and there may be 10 people that they are training, and those 10 people have different levels of technology experience, and some of them have been with the company for a very long time, some of them are very new. Like, what are the different social factors going on, and how might they express that? Like, I want my team to feel like they're on the same page, like, for example, might come through and a quote, and then you say, so you hear that word team? And you're like, okay, well, what do they mean by team? Who exactly is on that team? Like, what, what is the story of all of how all these people came to be working together? And there might be an emotional perspective, as well, of like, how, how do they feel about the tool they used before? Was it frustrating for them? Did they feel like they were, you know, banging their head against the keyboard trying to get it to work, or to get their team members to install it? Or did they feel great when they get off of these trainings? Like, does this, do they find the tool, you know, easy to use? Like, and like, those are like, those also can come out in the quotes, too. And so what I find helpful is to kind of diagram the different steps, and they may be they may be linear steps, they may be, you know, concurrent, like, and then, and then, but for each one of those pieces of it, breaking out the functional, social, emotional components of it. Nicole Baldinu 32:23Okay. Okay, yeah. Wow. This is so cool because there's just, there's so much to unpack in, you know, in one person's experience. And then I suppose, as you see the commonalities, I guess, that's when you, you know, across more people saying, if they're saying the same thing, I guess that's when you get validation, that's when you get, yeah, the understanding that this is affecting, this could be affecting more people. So I suppose I've gone, you know, the experience of actually talking to one person becomes very, like, it's just you and that person, and it becomes very much restricted to that world. And then you've got to step back and go, okay, I've got all these people now, they've said all these things. Now I've got to make sense of it. So it's just, I feel like I'm still, I'm enjoying the first stage so much. Like, and I feel like I've gotten a lot out of that first stage. But now it's like, okay, now this data is so valuable. What do I do with it? And I want to make sure that, yeah, it's unpacked. And then obviously, I know this information, I'm going to be unpacking it, but then I've got to communicate it to the rest of the team, as well, so putting it in a way that's like, you know, I can share it with Omar and the product team and now CTO. So there's just so many levels to it, but it's you know, it's all doable. It's exciting. Michele Hansen 33:59I think the more people you talk to, too, you're gonna start seeing those commonalities in in processes. So like, last episode, I was talking a little bit about activity-based design, which is basically the idea of going a step beyond human-centered design and thinking about the different processes that people are going through, and then you can start seeing the, the commonalities there. So for example, when I'm talking to someone, and it turns out that they're using us because they're doing, you know, US government Home Mortgage Lending compliance, like, their experiences of that are going to be very different than somebody who is you know, working with getting the timezone back from tractors that are in fields. And, but if I talk to somebody who's doing the compliance, like, generally like, like, as I when I hear that I'm like, okay, now I have a better idea of what this process is, from an overall perspective. How can I learn more about this person's, like, their company's specific functional elements, their specific social elements, like, their specific emotional pieces? Like, what do they think of the other options that they've tried compared to the other people I've heard and getting more and more depth each time. But there can be a huge breadth and, especially as I think you guys also are a horizontal SaaS, right? So you're, you're selling across many different industries, and, and I think this is where customer interviews are so fun, because I get to learn about so many industries and like, I'm like, I didn't even know that was a thing. Nicole Baldinu 35:45I know, so varied. Michele Hansen 35:48Versus, you know, someone who's selling horizontally, sorry, vertically within one industry, like they might not have that sent, you know, it might vary based on, you know, company size, or stage or whatnot. Um, I'm really curious, you mentioned bringing your team into it, which, you know, as a two-person team, we don't really do as much, but so like, how have you been able to bring other team members into this, or like, involve them in what you're learning? Nicole Baldinu 36:16Well, so far, like, the first step I thought would be just okay, I'll put it, I'll make sure that I share the recording, the transcript, the details of the person I've used, you know, in like little folders on Basecamp. I've just basically organize it into little folders. And then as soon as I, you know, put up a new, a new interview, then I make sure that I share it with, so far right now, it's just me, oh my and our product, UX-UI designer, Maria, so I just share it, I say, hey, guys, there's a new interview. And I know they've been watching some of them. You know, I've highlighted a few that I thought, oh, this is super interesting. This person is definitely someone we'd go back to. So that's been just the extent of it so far. I feel like if I'm going to then, you know, share it, say, with our CTO, when it comes to more development time or, you know, when it starts to be a thing that's going to be fleshed out, or you know, if there's any development work, then I feel like there would have to be more, kind of, maybe a bit more of a traditional kind of a report where it's like, you know, X percent of people said this, or the majority are saying this, this is what, you know what I mean, it would have to kind of be backed up a little bit more by statistics. Michele Hansen 37:29I think they're, you know, I like to use qualitative and quantitative data together. And, you know, I, thinking back to when I was working in a bigger company, you know, we would say, like, for example, we see, you know, you know, 35% of users drop off on this page, and, you know, and then having a sort of data that like, this is important to the business for, you know, x millions of dollars reason, right? Like, if fewer people did that, then hello, money. And, but then we have like, quotes from people like, oh, well, it turns out that, like, they find this really difficult because that x, or they're looking for this other piece of information that isn't there, so they click the back button. And then here's a quote from someone that says, I really didn't know where to go, like, and then, and it's like, okay, so like, here's the picture, like, and now here, okay, great. Like, here's a project, like, here's something that a team can work on of, like, you know, the bounce rate from here is 35%. Like, let's get it lower because we have the, you know, we understand why people are doing that. We also understand why it's important to the business. Like, statistics, I find will not really come out of interviews, but interviews, explain why the statistics are what they are. Like, a spreadsheet of data will tell us what is happening, but it will never tell you why. Only people can tell you why, but you need both. Like it's, it's, I think there's sometimes people sort of think about, like, that you only use, you know, quantitative data, or, you know, I talk about interviewing and I think you only do interviewing, and it's like, no, like, porque no los does, like do it all together. Nicole Baldinu 39:10Porque no. Definitely los dos. Definitely. Well, yeah. It makes sense. And I think that's just, I think, why the process of actually, you know, literally doing a very manual printing out, highlighting actually gives you the opportunity to, to read because, you know, you're going to get one kind of experience when you're listening the first time and, you know, you're asking the follow up questions. But there's so much probably that's missed, even in on that call, until you actually go and read and, and highlight and just, yeah, analyze word for word, everything that was said. And there's a whole other layer there to unpack. Michele Hansen 39:15Yeah, I wouldn't, have you asked Maria, your UI-UX designer, to also read through them and do her own highlights? Nicole Baldinu 39:42No, not yet. But that, is that something you, Michele Hansen 40:00That might be interesting. And, and there is research that says that when, like, multiple people are analyzing an interview, they pull out more of the problems. So the, the sort of like the paper on customer research was in the, is in the context of usability testing was called The Voice of the Customer. It's from 1993, or 1994, and they did all these different tests on how to pull out customer problems and analyze them. And they found that multiple people analyzing an interview tends to bring out many more of the user needs than just one person doing it. That makes so much sense. Yeah. Because then, like, the way I'm thinking, obviously, I'm trying to do this as fast as possible, too, right? Let's get to like, analysis and presentation of like, here it is. This is what we need to do. I am trying to, like, speed that process up. But yeah, the risk there is that it's really then just my interpretation. Nicole Baldinu 41:02Right. Michele Hansen 41:03Right. And some, they might just watch a video and, yeah, I remember that. But that deep level of analysis is, yeah, is going to be missed if we don't give that opportunity. So, yeah, that's a really good point. I mean, we did that, I believe, like, with the first user interviews. We gave those to our marketing teammate. So, that's how those were used, I feel. But I definitely think if it's, you know, we're starting, you know, if it's an MVP, then yeah, you're right, like someone else needs to go, I think this is actually the problem, or yeah, I agree, or no, I disagree. That's not the problem. And I think, you know, organizationally, giving somebody else the chance to discover something, too, like, they're not just being told what the learning is, but they have it, like, chance to discover it for themselves and maybe see something that somebody else missed. And one thing I love in Erica Hall's Just Enough Research is she talks about how powerful it is to bring other team members into the process because they're, you know, when we do interviews, and then bring them to other people and we're so excited about what we've learned, sometimes people can feel threatened or intimidated by that. Because all of a sudden, there's this new information coming in, and now it's on them to learn it rather than they didn't get to experience the joy of discovery themselves. And, Nicole Baldinu 42:29Oh, my God, you're blowing my mind. Sorry. Michele Hansen 42:30And so it's more, like, if you can allow them to be in on the discovery process, whether that's as, you know, a silent listener on the call, or as part of analyzing the transcripts, or even, you know, collating transcripts, which is when you find, you know, let's say you find five common quotes, and then you're putting them all together have different commonalities. like they're part of the process, they're part of what's being learned, and they feel more invested and aligned with like, like, I just remember when, what like, when we, when I worked in a bigger company and we started bringing in the developers into just sitting in on usability testing, and not even asking questions or anything, just just listening, like, the level of team motivation and alignment, like skyrocketed because all of a sudden, everybody was learning. Nicole Baldinu 43:23So was, I just, yeah, I hear you. Like that, it makes so much sense, but I suppose it's one of those things that we just feel like, oh, we don't have time, you know, we got to move on. We got to keep, it's one of those things that does take time. But you're right, like, that excitement that I think is, like, this is so awesome. I'm having so much fun. This is so important. I'm learning so much. Just by sharing it, it literally is just my experience at that, at that point, unless somebody else gets to discover it for themselves now. Oh, man. How long, this whole process is gonna take three times as long. No, no, but it's good. It's good. It's so it's so valuable. But yeah. Michele Hansen 44:06And also the, in, the process doesn't have to ever stop. You know, it sounds like you're sort of in an intense phase right now, where you've been, I mean, when did you start doing the interviews? Nicole Baldinu 44:20Oh, my gosh. Would have been like, not that long. Probably just like, three, four weeks ago. Michele Hansen 44:29Okay. And you've done 13 in the past month, basically. Nicole Baldinu 44:33Yeah, less. Michele Hansen 44:34Yeah. Nicole Baldinu 44:34Is that a lot? Michele Hansen 44:35That's, that's a lot. Like, that's a really good number, like, um, you know, I guess you are doing a specific like, project. So I mean, usually the, what I, like, the general guidance is to do five and then sort of stop and pause and analyze and see if you need to change your targeting. So, it sounds like you're consistently hearing different things from different people, so that warrants talking to more people. But also making research not just something that happens when you have a specific question, but just as a general sort of, I think, I tend to call it, like, maintenance research, like just sort of, on a general basis. But like, that's, that's really good, 13 in that amount of time. And so it makes sense that it would feel a little bit like, okay, now I have to analyze all of this, and this is going to be a lot of time and like, where am I going to find the time for this, in addition to everything else, but I think, I hope that eventually, you can find a place where you're just kind of doing like one or two a week, and maybe you're doing one and your UX person or a marketing person or somebody, a developer even, like, they're doing another interviews, and then you've got just like two a week, and then it's like, okay, like, what did we learn? Like, you know, does this does this match what we've heard in the past? How does it differ? Like, what new have we learned? Like, is there anything else we should kind of, you know, consider digging, digging on in the future? Nicole Baldinu 45:59Hmm. I love that. I wish, I mean, frankly, like, the five would have been helpful if you'd told me that last time. Five? No, I'm just kidding. Michele Hansen 46:12I mean, you also don't, you don't have to limit yourself to five, right? Like, it's just sort of, that's like, the kind of goal. And again, that's, that is also based on research, too, that you can surface in the context of usability studies, but like, surface 80% of customer needs with five interviews, but that assumes a pretty defined scope. And where you started with a broad scope, it makes sense that you would need more until you feel like you're starting to hear patterns. Nicole Baldinu 46:41Yeah. And I love what you said, like, that it definitely, and I'm so passionate, I think the more I do this, and the more, like, I talk about this, and geek out on this, and just love this whole process, the more I realize how much it should be a part of just regular in processes within a company, like, Michele Hansen 46:57Amen. Nicole Baldinu 46:58Like you said. Yeah, I know, right? Like, I'm gonna spearhead the user research of the company. Well because it is, I mean, I don't know, like, like you said, we said at the beginning, it's like, it's one of those things, I think, as a company grows, you end up doing a lot more management, and, and that's great, because if you're working with great people, it's okay to you know, to do all those management duties. But this just becomes, you know, and then, you know, there's obviously always the putting out little fires here and there, whatever. But this, this has just been such a positive experience that I think, just really enjoyed it for that reason. So having this as an ongoing thing, I think is, would be great. Michele Hansen 47:44It sounds like you are I, I can just, I feel like I can see how inspired you are by doing, like, by how motivating it is. I am, I'm so excited to continue hearing about how all this goes. Um, and I feel like, I feel like I could talk to you about this all day because, like, talking to people about talking to people is my favorite topic. Like, like for my book, I interviewed 30 people because I just, it's just so much fun. But if other people want to stay in touch with you, what, what is the best way for them to do that? Nicole Baldinu 48:26Oh, like, to reach out? Just reach out, Nicole@WebinarNinja.com. There you go. You got my email. Michele Hansen 48:34And you're on Twitter, too, right? Nicole Baldinu 48:36On Twitter. I'm on Instagram as well. You know, they can contact our support team and ask them to call me. Yeah, I'm in there. I'm in there every day. Michele Hansen 48:49Awesome. Nicole Baldinu 48:51Yeah.Thank you so much. This has been so much fun. Like, like, like you said, I could talk about this for days, days on end. Michele Hansen 48:59Alright, well, that's gonna wrap us up for this week. If you liked this week's episode, please leave us a review or tweet at Nicole and I. We would absolutely love to hear what has made you think about.
We don’t always seek out entrepreneurship, but sometimes it falls into our lap. That’s exactly what happened to producer of The $100 MBA Show and co-founder and COO of WebinarNinja, Nicole Baldinu. Nicole, who was a former teacher, is now impacting thousands of lives through WebinarNinja with her husband and co-founder, for people who are using webinars as a tool for pivoting online, building trust with their audiences and sharing out their message. Today on the podcast, Nicole is sharing tips on how she and her husband have found a way to run a business together that works for them, how she focuses on creating a great customer experience, and her best advice for listeners on how to keep moving forward in times of uncertainty. Check out the $100 MBA show for daily, actionable business tips in 15 minutes or less here: https://podcasts.apple.com/us/podcast/the-%24100-mba-show/id906218859?ls=1&mt=2 For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables (and watch The Unstoppable Entrepreneur Show LIVE every Thursday at 9 a.m. EST) on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://unstoppableentrepreneur.com Instagram:https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive Join our all new Unstoppable Marketing Mastery Club for monthly marketing strategy sessions straight from Team Unstoppable: https://the-unstoppable-entrepreneur.mykajabi.com/the-unstoppable-marketing-club
The Success Harbor Podcast: Entrepreneurship | Business | Starting Business | Success | Lifestyle
How to get an MBA for $100? Omar Zenhom is the co-founder of Business Republic and The $100 MBA. Omar attended Wharton business school and dropped out in frustration to build The $100 MBA. Omar has 14 years of business building experience and a background in higher education. He and his co-founder, Nicole Baldinu, [...] The post How To Get Your MBA For $100 appeared first on Small Business Advice Help For Startups and Entrepreneurs.
Omar Zenhom and Nicole Baldinu both have a decade of education experience. As university educators they learned how to not only teach but how create and deliver lessons that actually foster learning and ensure comprehension and retention. They are the team behind The $100 MBA podcast and community, and co-founders of WebinarNinja. Top 3 Value Bombs: 1. One way to find creativity is to change careers. 2. It is easy to run a business when you have the product-market fit. It makes it easy for you to focus on improving and serving your customers rather than trying to convince them. 3. Having a great team means everything and being a user of your product makes you an advocate. Ready to prove THE CONCEPT AND CRAFT THE SOLUTION? Pre-order The Common Path to Uncommon Success now and get amazing pre-order bonuses while they last! Sponsors: Qwantify: Rock a business that GUARANTEES success and revenue! Apply to become a Qwantify Partner today at Qwantify.com. Athletic Greens: Visit AthleticGreens.com/fire and join health experts, athletes and health conscious go-getters around the world who make a daily commitment to their health.
Omar Zenhom and Nicole Baldinu both have a decade of education experience. As university educators they learned how to not only teach but how create and deliver lessons that actually foster learning and ensure comprehension and retention. They are the team behind The $100 MBA podcast and community, and co-founders of WebinarNinja. Top 3 Value Bombs: 1. One way to find creativity is to change careers. 2. It is easy to run a business when you have the product-market fit. It makes it easy for you to focus on improving and serving your customers rather than trying to convince them. 3. Having a great team means everything and being a user of your product makes you an advocate. Ready to prove THE CONCEPT AND CRAFT THE SOLUTION? Pre-order The Common Path to Uncommon Success now and get amazing pre-order bonuses while they last! Sponsors: Qwantify: Rock a business that GUARANTEES success and revenue! Apply to become a Qwantify Partner today at Qwantify.com. Athletic Greens: Visit AthleticGreens.com/fire and join health experts, athletes and health conscious go-getters around the world who make a daily commitment to their health.
Expanding your team is an important factor to scale your business, increase your revenue and reach its full potential. At some point, you will need to trust other people to share responsibility in the tasks of your business. The question is, do you want to create a remote or a local team? Nicole Baldinu, Co-founder of Webinar Ninja and The $100 MBA Show joins us on the podcast today to talk about having remote teams your business. She touches on the following topics like how to know if a remote team is right for you, the benefits, challenges, and key ingredients needed to run a successful remote team.Links:Nicole Baldinu LinkedInWebinar Ninja WebsiteThe $100 MBA PodcastAction Takers MastermindInstagram Mastery for Business Owners with Angela HendersonProfit PillarsWomen in Business Retreat 2020Business Masterclass – The Ultimate 4-Step Framework for Creating a Sustainable and Profitable BusinessAustralian Business Collaborative Facebook GroupAngela Henderson WebsiteAngela Henderson Active Business Facebook GroupAngela Henderson Facebook Business PageAngela Henderson Consulting InstagramAction Takers with Angela Henderson
Business Addicts - The Podcast For People Who Are Addicted To Business
In this episode Nicole Baldinu talks about Software as a Service (SaaS), sharing her behind the scenes experience in building SaaS company Webinar Ninja.
Do you have a hobby you’ve secretly always wanted to take up? Well, our guest Nicole Baldinu, decided to try out Flamenco Dancing, and unearthed a passion for it that ended up taking her all the way to Spain. New hobbies may not seem like big adventures to most of us but are often something we have been curious about for a looooong time and end up making up a huge part of our action hero life. Plus, Peita & Hayley chat about how our own insecurities can get in the way of experiencing new things and take a look at True Lies to see if Arnold Schwarzenegger has some tips on how to live life like an Action Hero. Resources mentioned in this Episode: Podcast: The $100 MBA Show (https://100mba.net/show/) - iTunes Best of 2014 Podcast WebinarNinja (https://webinarninja.com/) - their software tool Diana Reyes Flamenco Studio (https://www.dianareyesflamenco.com.au/) - in Sydney , Australia Guest Details: If you would like to find out more about Nicole, then you can connect with her on your platform of choice below. Instagram (https://www.instagram.com/nicolebaldinu/) Twitter (https://twitter.com/NicoleBaldinu) Other Deets: And if you are keen to find out more about True Lies, then you can get started at the sites below. IMDB (https://www.imdb.com/title/tt0111503/) Rotten Tomatoes (https://www.rottentomatoes.com/m/true_lies)
Today's episode gives insight on how to enjoy a harmonious love relationship in work and business. Nicole Baldinu is the co-founder of The $100 MBA and WebinarNinja. She's also the producer and content manager of the iTunes Best of 2014 Podcast The $100 MBA Show, Webinar Ninja Podcast. Together with her husband Omar Zenhom, they run their location independent company; Business Republic and they've built a successful online community. Tune in and discover how using webinars can grow your business and glean from Nicole´s feminine wisdom on how partners can acknowledge each other's strengths and support. For the show notes with all the mentioned links, visit https://www.nagasuccess.com/podcast-blog/
Automating the processes and procedures of your business is not the sexiest of topics, but it can be vital to building a manageable and scalable enterprise In this panel-style discussion recorded at the We Are Podcast 2017 event, four top digital entrepreneurs share their best tips and advice on developing a product ecosystem, getting your frameworks and standard operating procedures in place, how to create successful nurture sequences, and a bunch more. Hosted by Andrew Griffiths, the expert panel includes: Nicole Baldinu, co-founder of the $100 MBA and Webinar Ninja Carla Pappas, co-founder of The Merrymaker Sisters Danielle Lewis, CEO and co-founder of Scrunch, and Kate Erickson, from Entrepreneur on Fire Packed with useful and usable information and lessons learned – from both successes and failures – this episode will leave you with a bag full of practical tips and inspiration for your podcast or business. Here's just some of what the panel covers: How hard is it to add to an existing product ecosystem? Differences between a content and SAS business Why do entrepreneurs ignore SOPs? Why SOPs are critical, especially when you're starting out Tools for making SOPs easier Podcast calls to action – best practices and how to add them to past podcasts Approaches to nurture sequences The importance of the ‘welcome journey' Thoughts on Facebook Messenger bots and nurture sequences Valuable lessons from the panel member's failures Links: The Merrymaker Sisters Scrunch Entrepreneur on Fire The $100 MBA WebinarNinja DotComSecrets book Content Inc book
This week I'm going to give you some lessons I learned from Speaking at We Are Podcast 2018 in Brisbane Australia. We also talk about the effectiveness of Audiograms. Sponsor: PodcastGuests.com – Get More Guests -Be Featured on More Podcasts PodcastGuests.com helps you find guests for your podcasts for free PodcastGuests.com will feature your podcast to its over 6,500 users to find qualified guests that meet your requirements You can also find 200 expert guests anytime in the directory at podcastguests.com/directory Sign up at PodcastGuests.com/sop Get a Mentor - Ask For Help I know a few people who love to travel. Monica Rivera from the You Wanna Do What? podcast gave me a great tip to download any episodes from Netflix to my iPad. George Hrab from the Geologic podcast (who gets to go to all sorts of cool stuff because of his podcast) gave me some heads up on a voltage converter. It's Rarely as Bad as It Seems When I heard the phrase "17 hours on a plane (along with some shorter flights for a total of 20 hours)" I thought it sounded like a horror story. I pictured some little punk behind me kicking my kidneys while their parents order another jack and coke from the flight attendant. In the end, even in coach, I was able to stretch my legs. I had two seats between my fellow passenger in my row and slept off and on. There were probably 3-5 small children who would occasionally cry, but it was not the nightmare I had envisioned. When I think of things that I have dreaded in the past, they are rarely as bad as you think you're going to be. Erode Your Comfort Zone I can be shy. When I go to a restaurant I'm not looking to think outside the box. When I was told that a large chunk of my schedule was planned for me, I got nervous. I didn't know where I was going, and except for a few people, I didn't know who I was with, what we were doing, and what I needed to be ready. We had assigned seats both days including assignments on who to go to lunch with. One day, Sean Desouza was going to cook authentic Indian food (I have never had Indian food). The Know Like a Trust Factor I talk about this all the time. When you create valuable content on a consistent basis, your audience trusts you and likes you. If you can share a bit of yourself, they get to know you. When people know, like, and trust you then you have influence. I know Ronsley Vaz from his "Should I Start a Podcast" show. We may have bumped into each other. I finally got to talk to him at Social Media Marketing World where I was speaking. He asked me if I would speak at We Are Podcast. I said yes on the spot. Who doesn't want to go to Australia? I saved up my pennies (and busted out a charge card) and made it happen. As I mentioned above, I was nervous. This was a new country, a new conference (for me), with new people. The first day was very good. I got to meet a lot of people. It was somewhat of the "warm up act" for the main event happening the next two days. Every speaker at this event was awesome. Every person I met was super friendly and shared my love of podcasting. The hotel I stayed at was great. By the end of day one, you could color me impressed, and I was ready for day two. By the end of day two, I believe I had met about 95% of the people there including Jules from Hong Kong Confidential. By the end of day two, where I once felt uncomfortable I now felt relaxed. The Speakers Retreat When I realized that I was going to be living with a bunch of people I had never met, previously this would have put me way outside my comfort zone. By this point, Ronsley had not let me down and I just went with the flow. Here again, it was not as bad as it seemed and was actually kind of fun (in the end we just slept here, and all the speakers hung out at a second house). I would start the day with some sort of healthy pancakes made from buckwheat and for toppings I had some sort of berries instead of maple syrup. Different? Yes. Delicious? Absolutely. The conversations were awesome, and the jokes and laughing were endless. More New Things The following day I had Indian food for the first time. As I was told I was a "Picky Eater" growing up, I assumed I would not like this. I loved it. Sean is launching a course in the future to show people how to cook these types of meals quickly. I'm in. I was scheduled for a session of Holographic Kinetics. I had no idea what it was, but I had heard that "it was a bit woo-woo." All I knew was Ronsley had selected a few people to do it, and I was one of them. I was not here to judge. I was all in. Holographic Kinetics is an advanced Aboriginal healing technique based on an ancient understanding of Lore, the universal laws that govern the creation, and the knowledge that everything in nature is alive and can be communicated with. Thoughts and emotions from difficult experiences in the past can become trapped in a person’s body to create realities. When experienced in the past they affect the present, which in turn affects the future. Once trapped, these energies are carried through time, negatively affecting people’s lives. These trapped energies interact with the external world, and following the law of attraction, like attracts like, they will attract to themselves similar negative experiences. More Info This was the first time I had ever tried it, and it did help me connect some dots from my past. If I'm a better, more confident person, I don't care how I got there. My New Australian Family For me, this was an experience that was truly hard to put into words. I rarely checked email, got almost no sleep, and just enjoyed the beauty of Australia, and the friendship of some truly great people. Jordan Harbinger is hilarious and his wife Jen is a walking firecracker of energy. Check out Jordan's show ( I love feedback Friday) and I went through his level 1 (free) of his Human Dynamics course. Jordan is all about learning and he shares some great insights in his course. Nicole Baldinu and Omar Zenhom are the team behind $100 MBA which I had heard of, and I had also heard of Webinar Ninja software. These two are the brains behind both those entities. I enjoyed talking books with them at breakfast one day and Omar's talk on building teams really opened my eyes Steph Taylor creates the podcast Socialite. She is always smiling and with her accent its a bit like learning about Instagram from Mary Poppins. I LOVED her presentation on having a plan for your podcast launch. Sean D'Souza - Sean is not a know it all, but yet, he seems to know everything (he is the man behind Psychotactics). His presentation on developing skills was very cool ( Energy + Confidence = Skill) and has me rethinking how I present things at the School of Podcasting. He has a podcast called Three Month Vacation. I can't wait to learn how to cook from this guy. Leanne Hughes was the Co-MC of the event and has a smile that will light up the room. She was also my hero as the volunteered to take myself, Ally, and Pat to the airport at six AM. I wish I had more time to pick her brain as she is all about making great presentations. Check out her podcast First Time Facilitator Byron Dempsey is another hero. I had plugged my iPad into to keep it as charged as possible and then forget to put it back in my book bag. Bryon was nice enough to ship it back to the States for me. Byron is a super talented videographer and helps people grow their brands with video. Laura Peterson is someone I kind of knew as I listen to her Copy that Pops podcast. She was the trooper who had to deal with a presentation clicker that did not want to participate. She is super funny and if you are in front of her, please have her to her "California Girl" imitation. If you are thinking of writing a book, she's your gal. Ange Henderson is a business consultant that is super friendly, outgoing, and was always there when we needed a food run. THANKS ANGE! She's worked with huge companies like Netflix and I could go on, but just know she's done it all. Travis Chappell dropped knowledge bombs during his presentation on how to follow up without being a pest. He's one of those guys that doesn't say much, but when he does it is hilarious. Carl Taylor seemed like a nice guy and was in a pretty good mood considering he had just had his wisdom teeth pulled. This mild-mannered guy had sold three businesses and wrote a #1 business book by the age of 25. Every time I hear the phrase Koala Bear, I will think of Carl who let me know Koala's are not bears. They are marsupials. Allison Melody is someone I had met at other conferences, but just getting to chill with people builds that relationship deeper. Her presentation on monetizing you podcast had some new strategies I had not heard of. Check out her Food Heals Podcast. Shannon Morrison is the head of operations at Amplify Media and the founder of Mighty Social World. A super nice guy, and always willing to help with anything and everything. Jason Malouin is nuts. He has a great laugh and was the co-MC of the event. Jason was a great American to Aussie translator and stopped me from getting a sunburn that would've been on a whole new level. If you're in Australia and need a portrait photographer, he's your dude. Check out his Communicator podcast. Harry Duran and Natalie Jenkins are my partners in crime at many conferences. They both make me laugh, and occasionally snort. I love them both very much. You know Harry from Podcast Junkies, and Natalie is often taking head shots at events you attend. If she can make me look good, she can make you look amazing. When I found out I was going into the Hall of Fame, Natalie was one of the first people I called to see if she would photograph it. James Cridland is another person who has been on the show and his the host of the Podnews podcast (And newsletter which has more stories). James was the one who said, "I know a place where you can pet Koala's and Kangaroos" for which I will be eternally grateful. Check him out at www.podnews.net Pat Flynn - I've had Pat on my show. I bump into him all the time at events, but never really got a chance to hang. Pat Flynn (much like Harry and Natalie) makes me laugh a lot. I'm here to tell you the guy is hilarious. He is super chill, and he turned the groups on to some great games such as Psyche! and SpaceTeam. Both games are a lot of fun. He has Smart Passive Income, his book Will it Fly is a MUST READ, his Smart Podcast Player, and he is now teaching people how to podcast with his Power Up Podcasting. Shayde Furlong was the "Audio Engineer" for the whole week, and was cool enough to BRING A GUITAR! I enjoyed all out talks, super nice guy. Ronsley Vaz - The man behind the whole thing. The man behind Amplify media. If I am the Gandalf of podcasting, you are the Jared Easley of Australia. EVERYBODY KNOWS YOU. Check out his Content Amplifier it's amazing (and it's free) as well as his podcast "Should I start a podcast" at http://wearepodcast.com/shouldistartapodcast/ Rochelle Fernandes is always happy. How do you do that? Anytime we needed something, there she was. Amazing. Katherine Maslen of Brisbane Natural Health - Thanks for sharing your team. Your passion for helping people lead healthy lives is amazing. You're a great Mum. Quick Hits Jackie Campbell of Breaking Business podcast had a great story that sometimes you have to STOP to start Every author/artist has the same keyboard Viral Sweep looks like a cool tool for growing your list if you have $49/month UTM Links in Google Analytics allows you to track where your listeners are coming from (kind of) Laura's link to her Show notes template Check out his Content Amplifier If you use Stripe for payment processing you won't believe the information you get from Profitwell (free) Conclusion Sometimes you have to stop gathering data and start with what you know It's rarely going to be as bad as you think it is Where I Will Be November 5th Libsyn Podcasters Meetup 5-8 PM ET November 9-10 DC Podfest - Keynote Speaker How Effective are Audiograms at Growing Your Audience? Check out the previous episode where we discuss how to use an audiogram (Episode 616 ) Elikqitie from Travel Gluten Free - has not found shows through audiograms Daniecae Next to Nothing Podcast (gaming Podcast) twitch.tv/danicae Vanessa from Vanessa's View Podcast Garret Godfried - Good Patron Emily Prokop from the Story Behind Podcast - and the Hate to Weight Podcast Jonathon from Weekly Awesome Steve Stewart from Stevestewart.me mentioned Powtoons and Bobbi Rebell here is her tweet example Bryan from engagingmissions.com Mentioned: Episode 616 on Three Audio Gram Tools Ready To Start Your Podcast? Are you lost in a sea of noise when it comes to podcasting? Are you watching old YouTube Videos that may be outdated? Do you ask a question and get 14 responses (but no answers ) when you post on Facebook? I can help eliminate the noise, and listen to what you want, and help you get what you need. Join Today to take my step by step tutorials on your own schedule If you are looking for a one on one podcast mentoring program, I can do that as well . Testing the Payment Link for Next Week's Show http://www.patreon.com/davejackson"> Support this podcast
Nicole Baldinu resides in Sydney, Australia and is the co-founder of Webinar Ninja and the $100 MBA Show with her husband, Omar Zenhom. But before all the excitement of an entrepreneurs life, Nicole was a high school and university teacher and she learnt how to turn her failures into success by identity what her real strengths were. In this episode we discuss: Why Nicole prefers to be behind the camera Working with her husband How they created $100 MBA Repurposing content Podcast failures and learnings Becoming the best podcast on iTunes in 2014 Brand alignment Pitfalls when you don't stay on brand Identifying your weaknesses Playing to your strengths Good preparation Developing team culture The development of Webinar Ninja Developing remote teams You Will Get Better You need to go with your strengths and change if things are not working as they should. Don't be afraid to make the change, especially when you know it is necessary. The first time you do anything it is fearful and it doesn't always work, but the second time it is much easier. Monday Morning Tip When we look at our to-do-lists they're usually quite long, and we tend to do the easy, fun stuff first. Instead, we need to start work on the important things first. If you have any questions about the podcast, please email me at tf@tysonfranklin.com and if the mood feels right, share this podcast with your friends, family and work colleagues, and even better still, leave a review on iTunes. If you want to connect with Nicole: You'll find her on Twitter @Nicole_Baldinu or you can go to her website Webinar Ninja or the $100 MBA Show If you liked this episode You'll also like: Episode #27: The Power of Webinars with Omar Zenhom Upcoming Events Do you want to know How To Start A Podcast? If so, I'm running an event in Cairns on the 26th and 27th of October. More details are on my Events page. Check it out or Sign up for my newsletter and be kept in the loop. Free Downloads Yes, you'll have to give me your email address but don't panic you can get the free info and unsubscribe afterwards. First 16 Pages of My Book – It’s No Secret There’s Money in Small Business. 12 Secrets to Get More People Through Your Front Door.
Need a dose of adrenaline and energy? On today's episode of Should I Start a Podcast, we've got the perfect antidote for apathy and complacency. My guests are Omar Zenhom & Nicole Baldinu - educators, speakers and podcasters who have together built the $100 MBA community & podcast. Omar loves rooting for the underdog and telling it like it is. Nicole is the sensible one with all the taste. Together they are a dynamic duo and their message is not to be missed. In this episode, they present their story of early failures to later successes in business and podcasting. They talk about finding your audience, how to engage with them and how to treat podcasting like a craft. They lay out all their secrets of success, offer up some tips and tricks of the pros, and provide an infectious dose of energy that is bound to motivate just about anyone. Listen to the full episode to hear all this, plus things like: What a successful podcast looks like How to use energy and pauses as a speaker The ingredients to podcasting success How to make the podcasting format work for you How to up your production quality game The ‘minute of power,' and how it can work for you Why it's critical to find a unique value to offer Q&A session with Nicole and Omar Links The $100 MBA Facebook The Podcast
Need a dose of adrenaline and energy? On today’s episode of Should I Start a Podcast, we’ve got the perfect antidote for apathy and complacency. My guests are Omar Zenhom & Nicole Baldinu – educators, speakers and podcasters who have together built the $100 MBA community & podcast. Omar loves rooting for the underdog and telling it like it is. ... Read More The post 96. Omar Zenhom & Nicole Baldinu on Pivoting, “Bringing the Energy” and Blueprints for Podcasting Success appeared first on Amplify Agency.
Need a dose of adrenaline and energy? On today’s episode of Should I Start a Podcast, we’ve got the perfect antidote for apathy and complacency. My guests are Omar Zenhom & Nicole Baldinu – educators, speakers and podcasters who have together built the $100 MBA community & podcast. Omar loves rooting for the underdog and telling it like it is. ... The post 96. Omar Zenhom & Nicole Baldinu on Pivoting, “Bringing the Energy” and Blueprints for Podcasting Success appeared first on We Are Podcast.
Need a dose of adrenaline and energy? On today’s episode of Should I Start a Podcast, we’ve got the perfect antidote for apathy and complacency. My guests are Omar Zenhom & Nicole Baldinu – educators, speakers and podcasters who have together built the $100 MBA community & podcast. Omar loves rooting for the underdog and telling it like it is. ... Read More The post 96. Omar Zenhom & Nicole Baldinu on Pivoting, “Bringing the Energy” and Blueprints for Podcasting Success appeared first on Must Amplify.
On this episode of Build Your Network, Host Travis Chappell interviews Nicole Baldinu co-founder of Webinar Ninja and the producer of the 100 Dollar MBA Show. Here’s what Travis and Nicole discuss in this episode: About Nicole Baldinu Was a teacher before she became an entrepreneur. She gave up teaching after 12 years and decided… The post Build Your Network (http://www.buildyournetwork.co). For information regarding your data privacy, visit acast.com/privacy (https://www.acast.com/privacy)
The $100 MBA is an alternative and complete business education which teaches all the core business concepts for business in the real world. Through online video lessons, vital supportive community, live office hours and more they save people the 2 years and 100 grand Webinar Ninja helps entrepreneurs and small business owners grow their business and their audience. In this interview conversation Nicole talks about their business startup journey for both $100MBA and Webinar Ninja If you want more information you can head over to www.healthynumbers.com.au where there is a full transcript of our conversation. If you want to read an extract of my book www.thestartupsteps.com
This week's episode was recorded live from We Are Podcast 2017, in Brisbane. This annual event is in its third year and the line up is AMAZING! Included in the incredible smorgasbord of speakers, is the sensational duo, John Lee Dumas and Kate Erickson from Entrepreneurs on Fire, the podcast which ignited my passion for podcasting!! So off course, I made it my mission to speak with them to get some value bombs from them, to share with you! There is a host of other incredible guests and I managed to interview four of them to share some of their top insights with you. In this episode, you'll hear from Sean D'Souza host of The 3 month vacation, Nicole Baldinu from $100 MBA, Jordan Harbinger from the wildly popular podcast, The Art of Charm as well as Kate Erickson from Entrepreneur on Fire. In today's episode of Be The Drop, my guests cover the importance of providing skills not information to your clients, we look at why podcasting attracts such inclusive communities, and I share my top hints and tips from the conference. This is Be The Drop, live from We Are Podcast 2017
Nicole is the co-founder of WebinarNinja and producer of The $100 MBA Show (2014 best of iTunes). Nicole had no formal business training and got her business chops by doing. Along with her husband, Omar Zenhom, she is revolutionizing the world of webinars as we know it. Sponsors: DesignCrowd: Post your design project on DesignCrowd today and get a special $100 VIP offer! Visit DesignCrowd.com/fire and enter the discount code FIRE when posting your project! Gusto: Gusto streamlined platform offers automated tax payments, filings and forms for payroll taxes, W-2’s, and 1099's! Sign up for Gusto today and get started with 1 month of free payroll! Visit Gusto.com/fire!
Today´s episode gives insight on how to enjoy a harmonious relationship in work and business. Nicole Baldinu is the co-founder of The $100 MBA and WebinarNinja. Producer of the iTunes Best of 2014 Podcast The $100 MBA Show, Webinar Ninja Podcast and content manager at $100 MBA. Together with her husband Omar Zenhom they run their location independent company; Business Republic and they´ve built a successful online community. Tune in and discover how using webinars can grow your business and glean from Nicole´s feminine wisdom on how partners can acknowledge each other´s strengths and support. For the show notes with the mentioned links, visit www.LBSuccess.com
PRESS THIS LINK TO WATCH THE YOUTUBE VERSION Who is Omar Zenhom is he a SaaS (Software as a Service) developer, english teacher, clothing designer, entrepreneur, educator, business owner, podcasters, netcaster or thought leader? We do know he is the co-founder of Webinar Ninja, a webinar platform and community that is dedicated to online business owners' success with webinars. Omar Zenhom and his partner Nicole Baldinu utilize their over 15 years of education experience to training and guiding online business owners on how to teach, sell, and communicate effectively with their audience using webinars. PRESS THIS LINK TO SEE THE BLAB CAST
A little about our guests. Omar and Nicole are currently engaged with a wedding planned in January, 2016. Omar started out at the Wharton Business School but soon became frustrated with it and left. He is an educator who has spent in 11 years of education as a teacher, teacher-trainer, and manager. Nicole hails from Australia and, as Omar says, has a great Aussie accent. She studied at New York Film Academy and started videography after her teaching stint in Dubai. She is the sensible one of the two (according to Omar). They met as university educators and went on to create $100 MBA. A little about their business. There were 5 or 6 businesses before the creation of The $100 MBA. Omar is the face and voice of The $100 MBA. Nicole is the video part of the operation. She is the one with all the good taste (according to Omar) and makes sure everything they put out looks and sounds great. You can listen to their short and powerful podcast, The $100 MBA. They are also the creators of Webinar Ninja, another learning tool to help you expand your business. One piece of advice (the nutshell version) Focus on and improve your communication skills. A great way to do this is by writing a blog. Blogging allows you to refine your communication skills. Always keep growing. Look for progress in everything you do. Be aware of how you develop and how you are growing. Reading Material Remote: Office Not Required by Jason Fried and David Heinemeier Hansson The Ultimate Sales Machine by Chet Holmes Omar and Nicole suggest reading 30 minutes each day. Get in Touch with Our Guests Visit their websites at www.100MBA.net and www.webinarninja.co. You can also find those podcasts on iTunes.
Yes! You have read that right. Our teacher for today’s episode is our very own Nicole Baldinu and you’ll finally hear her voice on the show. Nicole is my better half and as well as my partner in business. She is the producer of this show, the co-founder of The $100 MBA, Webinar Ninja and […] The post MBA366 Guest Teacher: Nicole Baldinu- 5 Essentials to Managing a Remote Team appeared first on The $100 MBA.
Yes! You have read that right. Our teacher for today’s episode is our very own Nicole Baldinu and you’ll finally hear her voice on the show. Nicole is my better half and as well as my partner in business. She is the producer of this show, the co-founder of The $100 MBA, Webinar Ninja and […] The post MBA366 Guest Teacher: Nicole Baldinu- 5 Essentials to Managing a Remote Team appeared first on The $100 MBA.
Omar Zenhom is the host of The $100 MBA podcast, which won the iTunes award for The Best of iTunes 2014. He and his business partner, Nicole Baldinu, create quick ten minute daily podcasts. Omar talks about his background in education, how to successfully generate buzz for your new podcast, and much more on today's show. Key Takeaways: [2:15] The $100 MBA wasn't Omar's first podcast. [4:00] Omar's podcast balances quality between content and production really well. How does he do it? [6:45] Use your strengths to help people. [10:35] Omar was accepted into Wharton business school, but he left after a semester later. [13:20] Universities often have nothing to do with teaching or learning. [17:30] Both Omar and Jason hate listening to banter on podcasts. They want to hear the information quickly. [20:35] Omar talks about how he generated buzz for his podcast before it launched. [26:35] What's Omar's work flow? [29:50] Who listens to Omar's podcast? [34:50] Final tip? Define your own success. Mentioned In This Episode: http://100mba.net/ http://100mba.net/show http://100mba.net/free-course
In this episode, I interviewed a fellow podcaster – Omar Zenhom. Omar is the Co-Founder of Business Republic, where he, and his partner Nicole Baldinu, started an alternative business education program called The $100 MBA – a culmination of his years in business and education. They also offer daily, free 10-minute business lessons with their podcast The $100 MBA Show, that I highly recommend you subscribe to. In our conversation we spoke about: Mindset shifts […] The post Focus To Succeed (with Omar Zenhom) appeared first on Ana Melikian, Ph.D..
In this episode, I interviewed a fellow podcaster – Omar Zenhom. Omar is the Co-Founder of Business Republic, where he, and his partner Nicole Baldinu, started an alternative business education program called The $100 MBA – a culmination of his years in business and education. They also offer daily, free 10-minute business lessons with their podcast The $100 MBA Show, that I highly recommend you subscribe to. In our conversation we spoke about: Mindset shifts […] The post 035: Focus To Succeed (with Omar Zenhom) appeared first on Ana Melikian, PhD.
Are you ready to get a complete business education for $100. You should be. Omar Zenhom and Nicole Baldinu from $100 MBA join me in this episode. They focus on business principles essential to running and growing a franchise and business. About Omar and Nicole Omar loves rooting for the underdog and telling it like it is. He is the business brains behind the operation with over 14 years of business building experience. An educator & university manager for 13 years. Omar attended Wharton business school and dropped out in frustration to build The $100 MBA. They’re on a mission to revolutionize business education forever. Omar is the curriculum developer, content creator & head instructor at The $100 MBA. He also loves 80′s music & high-fives. Nicole is the sensible one with all the taste. She knows when it’s right and when it isn’t. An educator for 13 years & an avid traveler. A New York Film Academy graduate that loves shooting videos that make a difference. She’s responsible for all the brilliant looking videos in The $100 MBA, producing the The $100 MBA Show and is content manager on The $100 MBA Blog. If it looks, sounds or smells good- it’s because of her. She makes everyone smile with her Aussie accent. Show Highlights Ø Understanding who you are serving Ø Importance of management skills Ø Identifying your ideal entrepreneurial lifestyle Ø Importance of loving your business Ø How to avoid cash flow issues Ø Importance of systems Episode Resources Gary Vaynerchuk Michael Gerber Want to know more about Omar and Nicole? The $100 MBA The $100 MBA Show The Free Course on Idea Validation The Lab Program- Exclusive Personal Business Coaching: Spread the Word Twitter Feedback Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so, please leave a comment. If you enjoyed the podcast would you please take a moment to leave a review and rating on iTunes or Stitcher. Every review means we can reach out to more people. iTunes: Franchise Euphoria Podcast Tune in on Stitcher!
Screw The Nine to Five Podcast | Online Business | Community Building | Lifestyle for Entrepreneurs
Imagine being told by your business school professor that you should drop out. How do you think you would handle that? Would you stick it out, prove him wrong, and hope to find a job you love? Or would you take it as a sign to pursue your entrepreneurial dreams? In today's episode you'll find out how Omar transformed from business school drop out to co-creator of the $100 MBA alongside his girlfriend, Nicole. These two not only have a serendipitous story, but are sharing how they went from educators living in Dubai to balancing a video production, software development, and teaching others how to create the business they've been dreaming of. Ready for loads of ah-ha moments and laughs? Click the sweet little play button above or download this episode on iTunes or Stitcher. And don't forget to tune in for a new episode every Thursday at 7am EST! Click Here to Subscribe and Make Sure You Never Miss an Episode
They were both disenchanted educators. Nicole knew she was on the passion-absent safe path and Omar understood that he could be easily replaced. One of the frustrations she felt was that she couldn't see herself as anything other than a teacher. For him, his creativity was held captive. As they both felt boxed-in, they ended-up quitting at the same time - eager to stretch their legs and chase their entrepreneurial dream. Hosts of People Who Know their Sh*t, the teacher-turned-entrepreneur duo of Omar Zenhom and Nicole Baldinu join us on the show to share their hopeful message that there is life after teaching. One of the reasons Pei and I are excited to have them on is because they have found another application for their training, experience, and passion. Don't get me wrong, they're still in the teaching, empowering, and equipping business, they're just doing it now on their terms - whenever, wherever, and with whomever they choose. In a nutshell - Business Republic (Omar and Nicole) help bootstrapping entrepreneurs build viable and profitable businesses they can be proud of. One other thing about these two, they are launching another podcast, The $100 MBA, which will feature fast, no-fluff, 10 minute business lessons. Follow Omar and Nicole, on Twitter, Facebook, and through their podcast - People Who Know their Sh*t. Need a real business education without the debt, commute, and annoying professors? Link arms with Nicole and Omar and get an MBA education for only $100.
Nicole Baldinu and Omar Zenhom from BusinessRepublic.net talk about their entrepreneurial journey from teaching in foreign lands to living in New York City and teaching entrepreneurs. They have a fantastic and synergistic partnership that leads to great content for entrepreneurs of all types. Their $100 MBA program gives you practical business advice in a community […]