Podcasts about oberlo

Maxx Blank is the Cofounder of Triple Whale, a leading tech startup specializing in direct-to-consumer SaaS measurements, data and AI automation. With over a decade of experience in the Ecommerce and tech industries, Maxx has successfully transitioned from a DTC entrepreneur on Shopify to a SaaS tech founder serving other merchants. He previously started and scaled two brands beyond seven figures, showcasing his expertise in driving business growth. At Triple Whale, Maxx leads the company through hyper-growth phases, working closely with his leadership team to align cross-departmental efforts and drive innovation. He is also a dedicated family man, actively engaged in community building, and is deeply committed to creating opportunities for others.In This Conversation We Discuss: [00:58] Intro[01:44] Refining your brand message while being innovative[03:18] Balancing baked-in tools and third-party apps[04:08] Scaling insights: bespoke data for growing brands[06:45] Building websites that empower entrepreneurs[08:07] Building an Ecommerce brand from scratch[09:39] Lessons from a drop-shipping boom[10:33] From a small idea into a multimillion-dollar brand[11:41] Solving pain points with an entrepreneur's mindset[12:58] Scaling a business during COVID and hitting $7M[14:32] Pivoting businesses after COVID's impact on ads[15:27] Raising seed rounds and building early momentum[17:39] How Shopify's community helped scale our business[18:26] The power of AI in business insights[19:45] Forecasting revenue and optimizing with AI[22:01] Overcoming analysis paralysis with AI tools[23:27] Transforming business with AI: a turning point[23:59] Utilizing community-sourced business intelligence[25:07] Streamlining DTC data with metric frameworks[25:36] Diversifying ad channels with clean, actionable dataResources:Subscribe to Honest Ecommerce on YoutubeAll your data in one platform triplewhale.com/Follow Maxx Blank linkedin.com/in/maxx-blank-8886a421a/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

There's a Bing ding dong, after Microsoft (over?) enthusiastically encourages Chrome users to stop using Google, and silence hits the British Library as it shares its story of a ransomware attack. All this and more is discussed in the latest edition of the “Smashing Security” podcast by cybersecurity veterans Graham Cluley and Carole Theriault.Plus: Don't miss our featured interview with Kolide founder Jason Meller about his firm's acquisition by 1Password.Warning: This podcast may contain nuts, adult themes, and rude language.Episode links:Search engine market share - Oberlo.A compilation of Bing ads - YouTube.With Edge, Microsoft's forced Windows updates just sank to a new low - The Verge.Microsoft fixes Edge browser bug that was stealing Chrome tabs and data - The Verge.Is this Microsoft Bing Popup Malware? - Reddit.Microsoft confirms Bing pop-up ads in Chrome on Windows 11 & Windows 10 - Windows Latest.‘A 22-carat disaster': what next for British Library staff and users after data theft? - The Guardian.LEARNING LESSONS FROM THE CYBER-ATTACK British Library cyber incident review - British Library.The Disturbing Impact of the Cyberattack at the British Library - The New Yorker.Thanks to a shadowy hacker group, the British Library is still on its knees. Is there any way to stop them? - The Guardian.Have we literally broken the English language? - The Guardian.According to the dictionary, "literally" now also means "figuratively" - Salon.Good Morning, Monster: A Therapist Shares Five Heroic Stories of Emotional Recovery - Amazon.Good Morning, Monster - Apple Podcasts.Smashing Security merchandise (t-shirts, mugs, stickers and...

Shelley started her business recently and she had a burning question, how to get potential clients through cold email? As an entrepreneur, you know that it's important to constantly have cash flow in your business. Without any consistent income, your business is just an expensive hobby. The one skill every entrepreneur needs to master is getting sales or clients into their business. Shelley was keenly aware of this which is why she needed to find a way to master this skill. Here are three things to consider when you decide to use cold emails as your way of generating leads. You'll need a fresh list of people to email every week Sending out emails that get responses is crucial Doing this 100% manually can be a daunting task Nobody likes to be sold to but everyone likes to buy If only there was a way for Shelley to get proven strategies and resources that work every single time. In this resource, you'll discover a number of key elements and insider secrets that you can use to get the results that you need. Email Marketing Statistics So, you're probably wondering why Shelley decided to use cold email as her lead generation strategy. Well, according to Oberlo, there are 4.3 billion users of email globally and this is set to increase to 4.6 billion in the next few years. Another surprising statistic from the same source reveals that over 3 billion emails are sent every day. To put that into perspective, there are 2 billion active users of Facebook daily. In terms of return on investment, the figures show that you can expect to generate $40 for every $1 spent on emails. 81% of business owners continue to use email as their source of customer acquisition. Also, welcome emails have the highest open rates at 68.6% when compared to the average email open rate of 19.7%. Did you know that 49% of consumers said that they like to get promotional emails from their favourite brands weekly? Based on what you know now about email marketing do you think that Shelley has made a good decision? List of Potential Clients One of the toughest things Shelley needs to do before sending out cold emails is to develop a list of her prospective clients. Have you ever wondered where people find a list of ideal clients? If you have no idea who your potential client or buyer persona is then it will be more difficult to find them. So, spend some time developing an avatar of your prospective client before moving to the stage of getting a list. One of the things to figure out when profiling your ideal client avatar is where you can find them quickly and easily. When you know who they are and where they spend most of their time then it becomes easier to find them as well as their email addresses. A number of places where you can find them could include: LinkedIn Business website Instagram Facebook 3rd Party Publications Let's look at ways in which you can develop a solid list of prospects. How to Get a List of Email Addresses Broadly speaking there are two ways to generate a list of email addresses. These two ways are called inbound and outbound. Inbound involves you leaving a link for people to access a free resource and they'll need to enter their email address to get it. Outbound is quite different, you basically need to go and find them and send them a cold email introducing yourself and giving them a reason to respond. Everyone likes inbound email marketing because it is like if your prospective client raises their hand to get what you have. However, if you are like Shelley and you're starting from scratch there are a few ways to get this started. 1. Social Media Hand Raiser The next time you are publishing content on social media instead of sharing a link publicly ask your prospective client to send you a DM. If the thought of getting your prospective clients to send you a cold direct message gives you butterfl...

In this episode of the Etsy Seller Podcast, host Cody McGuffie introduces a game-changing tool for Etsy sellers: Everbee Email. Cody shares a detailed case study conducted by Scott and Chris, who used Everbee Email as beta testers to generate over $3,300 in extra revenue for their Etsy shop in just 30 days. The episode explores the power of email marketing and its ability to automate processes such as getting reviews and repeat customers while building stronger relationships with past buyers. Cody also discusses the importance of list building, capturing customer emails, and leveraging email as a sales channel. Whether you're a beginner or an experienced Etsy seller, this episode offers valuable insights and practical strategies to boost your e-commerce business.The Etsy Seller Podcast is hosted by Cody McGuffie, CEO and founder of EverBee. In each weekly episode of this podcast, you'll hear from experienced Etsy Sellers on how they run their Etsy business, how they got their first sales on Etsy, how they market their Etsy shops and so much more.EverBee is a Etsy product analytics tool that helps Etsy sellers find best selling products and keywords so they can sell more on Etsy. It helps Etsy sellers speed up product research and product discovery so they can get their first Etsy sales and grow their business.Sign up for EverBee for free at the link - https://everbee.ioLink for the LIVE webinar here: https://www.youtube.com/watch?v=lUQw2O7KDjoScott and Chris were invited to share their case study on how they generated over $3,300 in extra revenue to their Etsy shop in just 30 days using email marketing. Scott and Chris have been beta testers for Everbe Email, a new tool specifically built for Etsy sellers. They believe in the power of email marketing and its ability to drive more traffic and sales to an online business. They have over 20 years of experience in online and offline business and have found that having an email list is critical to the success of a business. They are passionate about helping Etsy sellers harness the power of email marketing to grow their businesses and make a positive impact in their communities.Timestamps with key takeaways:(02:03) Using email to generate revenue.(11:57) Email marketing case study.(14:56) Boosting Etsy sales with email.(27:10) Building an email list.(36:00) Building customer relationships.(53:35) Email marketing success.Entities mentioned:ecommerce, email, Etsy, revenue, value, case study, beta tester, automates, reviews, repeat customers, relationship, training, capture, list building, generate revenue, accessibility, positive impact, business platform, winning products, Everby email, traffic, sales, competition, email list, integration, permission, policies, compliance, traffic source, competition, traffic channels, direct traffic, search results, optimization, flywheel effect, email marketing, traffic, sales, email dead, proof, email usage, email examples, Oberlo, Bulletproof, Avaton, profit push sequence, profit push promo, giveaway, email subscribers, terms of service, connection, no like and trust, confirmation email, shipping notification, delivery notification, review request.

Personal information is going for a song, and the banks want social media sites to pay when their users get scammed.All this and much more is discussed in the latest edition of the "Smashing Security" podcast by computer security veterans Graham Cluley and Carole Theriault.Warning: This podcast may contain nuts, adult themes, and rude language.Episode links:Vote for "Smashing Security" in the European Security Blogger Awards.Re-Victimization from Police-Auctioned Cell Phones - Krebs on Security.Fraud Strategy: stopping scams and protecting the public - UK Gov.Spanish Police Takes Down Massive Cybercrime Ring, 40 Arrested - Hacker News.Social media firms should reimburse online fraud victims, say UK bankers - The Guardian.How Many People Use Social Media in 2023? - Oberlo.Scam social media quizzes dupes people into revealing personal details - ITV News.Where are you most likely to be scammed: phone, text or social media? - This is Money.Major bank calls out Meta for huge rise in scams on its platforms - This is Money.The Legend of Zelda: Tears of the Kingdom - Nintendo.ScanSnap SV600 - Fujitsu.Smashing Security merchandise (t-shirts, mugs, stickers and stuff)Sponsored by:Bitwarden – Password security you can trust. Bitwarden is an open source password manager trusted by millions of individuals, teams, and organizations worldwide for secure password storage and sharing.Kolide – Kolide ensures that if your device isn't secure it can't access your cloud apps. It's Zero Trust for Okta. Watch a demo today!Outpost24 – Understand your shadow IT risk with a free attack surface analysis.SUPPORT THE SHOW:Tell your friends and colleagues about “Smashing Security”, and leave us a review on

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Most of the time, all it takes is a well planned out marketing strategy to make or break a record. The virtual competition will remain unavoidable on the grounds that most of the businesses are being administered online. That's why online marketers always pay heed to the ecommerce marketing strategies they adopt. The purpose of marketing is not only to generate sales but also to communicate with consumers. The fact that your products will bring them good- is a message you want them to know, belief, and act- that's what marketing strategies do for you. The correct approaches need the methodical implementation to bring out the intended results. This is why people look for the best marketing strategies. There are several practices for ecommerce marketing, but the best are deemed so for several good reasons. Many online retailers cognize those methods as remarkably advantageous. Here are the best marketing strategies for online businesses you will find responding to your needs. Let's go through them right away. What is Ecommerce Marketing? Ecommerce, known as electronic commerce/ internet commerce, is a broadening platform for products or services buying and selling online. Instead of going to a physical store, buyers get the privilege to choose their required commodities and services from different stores available online (such as Vuly Play), order those, make payment, and get it delivered- all these activities are included in the process of ecommerce. On that note, let's know about ecommerce marketing. Ecommerce marketing is the cumulative measures or tactics incorporated for purposes like creating brand awareness, driving traffic, and boosting online store sales. Why is Marketing Strategies for Ecommerce Required? The inclusion of reasons like convenience, comfort, availability, time, and money-saving opportunities have been working together to make people rely more on online shopping. As a result, 2.05 billion people bought online in 2020, Oberlo states. The number of online shoppers will be increasing in the upcoming days; so will the competition. Predicting that all the online store owners are constantly updating their practice of ecommerce business strategy so that they won't fall behind in the battle. Digital marketing strategies are an inevitable set of techniques for online store owners if they want their online stores to keep surviving and effectuate towards ranking. These are continuous approaches, and the goal is to meet constant revenue targets for online business people. The 12 Best Ecommerce Marketing Strategies You Should Try A good strategy will propel the business- that's why business people tend to focus more on the system. Look at the top 12 ecommerce marketing solutions successful online businessmen recommended. Strategy 1: Google Shopping Ads Google Product Listing Ads (PLAs) is another name for Google Shopping Ads, one of the best ad platforms for e-business marketing. It is an ideal platform to advertise where your potential customers are bound to come. When users search for their needed product, if that brand already has google ads running, those searchers will find the items on the search results, which are generally directed to the sellers' website. Experts say that platforms like Shopify or Woocommerce are best suited for this campaign. Google shopping ads users have asserted to have progressive results in their CTR and conversion rate. Strategy 2: Content Marketing Lee Odden said, “Content is the reason search began in the first place.” Content marketing, known as inbound marketing, is no less important; instead, it is among the vital ones. The purpose and SEO-optimized content can serve beyond description. Being an ecommerce businessman, one of your prioritized considerations is to appear first in a Google search. A well-written content specifying all the aspects of a particular product can help reign you over others online. Promote original content that embraces SEO guidelines on your site. Not n...

Dr. Chester Zoda's education company “Digital Doctor,” helps doctors build passive income with online courses. At the start of the pandemic, Dr Zoda was working 80–100-hour weeks and feeling burnt out and overworked. He wanted to spend more time with family but was unable due to clinical obligations. He wanted to find a way to make extra money, so he created an online course teaching digital marketing via Facebook advertising. His first online course made $5,000 in the first month of launch and was featured on the frontpage of Oberlo magazine. He started taking on additional clients on-the-side, helping Ecommerce and Digital Marketers launch their online courses. After many requests, he eventually decided to teach his methods to a small group of doctors. In late 2020, he left clinical practice completely to focus on the business we discussed today. He teaches healthcare practitioners how to create online courses. There are patients (and other clinicians) throughout the world who will pay for us to tell them what we say to our patients or trainees each day. What I think he has mastered most, is how to use the search engine algorithms to set up ads that will show up in our target audiences. How to make sure we show up at the top, which works as social proof that we are the experts we claim to be and thus deserve what we charge for our courses.

01:29 - Why has adult entertainment led the innovation of everything technical and digital, but not Web3?06:40 - Cory's blog about bias in machine learning07:57 - Clearview AI fined for selling photos to law enforcement - 15:18 - The Future of Banking16:09 - Are Neo Banks a Threat... 31:36 - NeoBanks are winning because of UX and CX31:52 - Transaction Data monetisation 42:08 - Check out our YouTube Channel for out-takes. 42:25 - Why hasn't Shopify created a marketplace?42:36 - Dave's thoughts about Shopify and marketplaces. 44:29 - What happened to Oberlo?46:45 - Soulbound Tokens.... 50:00 - Lots of things to see on the big and small screen50:57 - Jamoroquai in the Metaverse! Support the show

Wide ranging tabs today, and only a brief stint in crypto land. Prestigious Home Mud via Oren First up are a range of ultra premium home coffee makers ranging from brutalist slabs of concrete to cold brew meth labs. It's the finer things, really. https://www.nytimes.com/wirecutter/reviews/best-drip-coffee-maker/ https://www.architecturaldigest.com/story/the-best-coffee-makers https://www.amazon.com/Yama-Glass-Bamboo-Straight-Frame/dp/B00AM7K93O/ref=asc_df_B00AM7K93O/ https://www.kickstarter.com/projects/montaagproducts/anza-redefining-the-espresso-machine-in-concrete-a Ohm Fork Dev AI Doxx via Colin Crypto is crazy, AI is crazy. This developer doxxed himself to convince everyone the project wasn't a rug, then it came out that the photo he used was AI generated. Also: he rugged. https://twitter.com/0xngmi/status/1470020997508120581?s=21 Oberlo - Dropshipping for dummies via James Dropshipping can be a tough model, Oberlo makes it crazy easy to spin up stores if you have traffic to leverage. Perfect for short lived viral tiktok moments and ancillary income streams. oberlo.com Followers converting to book sales (or not) via Oren This NY Times article dives into some of the W's and L's publishers have have racked up trying to sell books based on social following. It all boils down to alignment of the niche, the medium, and the content. Without all 3 lining up, L. https://www.nytimes.com/2021/12/07/books/social-media-following-book-publishing.html Award Hacker via James Something like 80% of first class flights are booked with points (don't quote me on that). This site helps to find flight bookings with your credit card points (or combination of). https://www.awardhacker.com 2022 Pantone color of the year via Colin The color of the year is a lucious periwinkle purple color “Peri” - which I (Colin) have a personal relationship with. https://news.artnet.com/art-world/pantone-color-year-2022-peri-2046690

Si vous vivez en Belgique et souhaitez créer votre entreprise, vous avez de la chance. Bruxelles et Anvers se classent parmi les septante-cinq villes les plus attrayantes au monde pour la création d'entreprise. Ce classement a été établi récemment par Oberlo, une plateforme d'accompagnement à la création d'entreprise. Cette plateforme a étudié le profil de deux cents métropoles mondiales. Elle a analysé leurs infrastructures, leurs réglementations économiques ou encore les mesures d'accompagnement disponibles. La vitalité des technologies et de l'import-export entre aussi en ligne de compte. Bruxelles se classe à la vingt-neuvième place et Anvers est classée trente-huitième. Leur écosystème logistique est jugé très performant. Les deux villes belges sont également bien notées en matière de réglementation économique. Par contre, il leur reste des efforts à faire en matière de technologie et de financement des start-ups. Les experts pointent aussi une trop grande complexité réglementaire et administrative. Mais malgré cela, dans l'ensemble, les deux plus grandes villes belges proposent un écosystème très propice à la création d'entreprise. Une bonne nouvelle pour ceux qui envisagent de se lancer aujourd'hui en tant qu'entrepreneurs.

➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory ➡️ About The Guest Fiona Smith (aka The Millennial Money Woman) holds her Master of Science Degree in Personal Financial Planning and has co-founded a local charitable non-profit community teaching financial literacy to young professionals. Her brand has grown, showcasing the need for what she teaches, to the point where she was asked to be a regular contributor for Forbes, she's also been featured in Forbes, Invezz, Oberlo, Budgets are Sexy, and a variety of other financial publications and outlets. Her website, themillennialmoneywoman.com was listed as a Top 50 Personal Finance Blog and is currently one of the One of the fastest growing personal finance blogs, globally. ➡️ Talking Points 00:00 - Intro 09:20 - How to start a side hustle. 11:22 - How to make money with affiliate marketing. 14:54 - Different revenue streams you can take advantage when making money online. 18:45 - How to build an enormous Twitter following (relatively quickly). 22:28 - Apps you can use to write better. 28:18 - Millennial money myths. 33:02 - How to leverage mindset to make money. 38:18 - The steps Fiona took to find a mentor (you can copy her). 41:56 - How anyone can become a millionaire. 48:21 - How to invest. 50:55 - Why education is broken. 56:24 - Advice for young entrepreneurs. ➡️ Show Links https://twitter.com/The_MMW https://themillennialmoneywoman.com/ ➡️ Show Sponsor HubSpot Podcast Network - hubspot.com/podcastnetwork HubSpot Podcast Network is the audio destination for business professionals who seek the best education and inspiration on how to grow a business. ➡️ Success Story Podcast Stories worth telling. Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary. On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights. He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between. Website: https://www.scottdclary.com Podcast: https://www.successstorypodcast.com YouTube: https://www.youtube.com/scottdclary Instagram: https://www.instagram.com/scottdclary Twitter: https://twitter.com/scottdclary Facebook: https://facebook.com/scottdclarypage LinkedIn: https://linkedin.com/in/scottdclary

🇺🇸 🇨🇦 🇲🇽 ¿El #TMEC ha contribuido a aliviar la situación económica del país en plena crisis? Juan Carlos Baker, ex negociador del TMEC, nos habla del tema. 🍺 Modelo invertirá millones en la ampliación de la vidriera del Grupo cervecero en Tierra Blanca, Veracruz. Raúl Escalante, vicepresidente de Legal y de Asuntos Corporativos Grupo Modelo, nos habla del tema. 🇲🇽💵 CDMX es una de las mejores ciudades de América Latina para iniciar un negocio y la mejor entidad del país para invertir. Pablo Martínez, portavoz del equipo de investigación de Oberlo, nos cuenta los detalles.

#Dropshipping #Marketing #Companies Want to jump straight to the answer? The best dropshipping companies for most people are definitely Modalyst for Wix and Oberlo for Shopify. If you want to start an ecommerce business without having to deal with: ● Shipping ● Storing inventory ● Having money to purchase inventory upfront Get into dropshipping. Manufacturers ship products directly to your customer for you. You get all the upside without any of the ecommerce headaches. In this guide, I list and review the best dropshippers to help you get started. 1. Modalyst — Best Wix Plugin & Directory Modalyst seamlessly automates your dropshipping business. They connect you with suppliers to get your customers the products they need. They also boast a massive of products including clothing, jewelry, accessories, and more. Modalyst is also centralized—making it very easy to use. You'll be able to connect with suppliers from a single dashboard, and they even have an app for easy communication. 2. Oberlo — Best Shopify Plugin & Directory Oberlo offers an excellent plugin service that works with Shopify stores. The Oberlo directory offers you all the products you need. The dashboard also shows you how many pageviews, sales, and star-rankings each item and seller has. Once you make a sale, you'll use Oberlo to order the item to be shipped to your customer. 3. SaleHoo — Members-Only Database of 8,000+ Suppliers A $67 yearly membership grants you access to this database of wholesalers and dropshippers. There are currently 8,000+ suppliers on the site and they're all screened by SaleHoo before they're added to the directory. 4. Spocket — Shopify Database App with Good Reviews Spocket gives you a great database app of dropshipping items. They allow you to sort by country and simply upload the products into your Shopify store. They make it easy to find US and EU items that'll ship within your country rather than from China, cutting down on slow ship speeds. 5. Wholesale2B — Versatile Supplier and Dropshipping Hub Wholesale2B offers more than 1 million products ready to be dropshipped. on top of that, they allow you to sell products on: ● eBay ● Amazon ● WooCommerce ● Shopify ● Magento ● Weebly ● BigCommerce ● Your own Wholesale2B store Handle the orders yourself by becoming a registered reseller with each supplier. Or pay Wholesale2B a 3% fee to handle that for you. Wholesale2B starts free and includes their 1 million products, customer support, and a lifetime free account. 6. Inventory Source — Time-Saving Dropshipping Automation Tool Inventory Source is an automation tool that allows you to either sync the suppliers products with your page. Inventory automation is $99/month and full automation is $150/month. 7. Worldwide Brands — Best Budget-Friendly Database For $299, you can get a lifetime subscription to Worldwide Brands's database of wholesalers and dropshippers. It's a great budget-friendly solution for those competing to sell products on Amazon, eBay, and Etsy. 8. Dropified — Popular Shopify App for AliExpress This is another Shopify app to stock your store and automate your orders on AliExpress (including shipping addresses). Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that's all around us, yet there has been no solid foundation for marketing in many, many years. --- Send in a voice message: https://anchor.fm/iidmusa/message

Ever wanted to use movie clips in YouTube videos but you had no idea how to get started? If you are a frequent YouTube user, you may have noticed some videos contain movie or TV clips. These videos are not only quite entertaining but they have higher retention rates. While other social media platforms like Facebook, Instagram and Twitter can be useful. One of the best places to find solutions to common challenges is YouTube. For this reason, it is advisable to start a YouTube channel for your brand or business. Even if you face the following challenges. Creating content for YouTube takes a lot of timeVideo editing is boring and tediousResearching potential topics can be challengingYou are not great at designing thumbnailsIt takes 1-5 years of publishing consistently to gain traction on YouTube If only there was a way to obtain a shortcut to making scroll stopping YouTube videos. In this post, you'll learn how to find and use movie clips in your YouTube videos to gain more subscribers and increase engagement and retention rates. The History of YouTube One of the best ways to appreciate any social media platform is by spending time reflecting on its history. Here's one fact that you probably didn't know about YouTube, it was created by 3 former Paypal employees, Chad Hurley, Steve Chen and Jawed Karim. YouTube was created back in 2005 by these 3 lads and Google purchased it 21 months later for 1.65 billion dollars. How can anything that was created for 21 short months be worth billions of dollars? Well, think about the kind of problems that YouTube solves. Let's take a step back for a few moments and consider what kind of content can be uploaded to YouTube. You can upload videos, but what kind of videos? Movies, TV shows, movie trailers, documentaries, video podcasts, vlogs, music videos, live streams, cooking demonstrations, product reviews and other educational content. There's also the option to upload audio podcasts that have been converted into videos. Does this information blow your mind? YouTube Statistics Well, what's even more important than the history of YouTube is the current usage statistics. Did you know that there are 1.86 billion users of YouTube worldwide? This is according to recent statistics from the folks at SEMRush. Personally, since there are close to 8 billion people in the world and the fact that kids are frequently YouTube users. I thought that the total number of users would be a lot higher. Oberlo disputes this figure quoting a total of 2.3 billion users. It is a well-known fact that YouTube continues to be the 2nd most popular search engine after Google. Shocking!! Lol! YouTube is also the 2nd most popular social media platform. Many small businesses forget that YouTube is in the social media category. However, the fact that users watch over 1 billion hours of video daily and that it is available in 80 languages is something to keep in mind. 62% of businesses post video content to YouTube regularly and over 70% of users prefer to use it from their mobile device compared to their desktop. I'm more of the minority as I dislike using YouTube on mobile but 82% of YouTubers use it as a source of entertainment. 5 Keys to YouTube Success Now that you've marinated in the history and statistics of YouTube it's time to look at the practical elements. As someone who has managed YouTube channels for clients, I want to give you a few pointers to help you get ahead. Here are 5 keys to becoming successful on YouTube. Set up your channel for successDo your researchWrite a scriptBe engaging, aka don't be boringAdd a B roll content Set up your channel for success So, everyone who is new to YouTube gets really confused when it comes to setting up a channel from scratch. One reason for this is that the settings area of a YouTube channel is very, very confusing.

Jeffrey has been in the E-commerce and Dropshipping space for 2 years. Since 2020, he has moved on to pursue other career opportunities in the digital industry to learn more about the technical and project management aspects of E-commerce and other digital platforms and solutions. Jeffrey has been featured in other podcasts and interviews such as Oberlo, and plans to get back into the realm of E-commerce in the near future. To find out more about Jeffrey, you can watch his videos via YouTube or follow him on Instagram. ⭐️LEARN, EXECUTE, GROW!

Nach einer Studie von Oberlo wollen 49% aller Konsumenten einmal wöchentlich Werbemails ihrer Lieblingsmarken empfangen. 81% aller kleinen und mittelständischen Unternehmen verwenden E-Mail-Marketing als primären Vertriebskanal. E-Mail-Marketing ist also noch lange nicht tot. Wie baust du aber eine E-Mail Liste in 2021 auf? Und was kannst du dann damit anstellen? Das erfährst du in dieser Episode. Viel Spaß! www.dype.me hallo@dype.me

Dropshipping is easy on paper. In reality, there are some questions you need to ask yourself before getting started.How profitable is dropshipping?What ecommerce platform do you work on?How do you actually open your store?How many products do you need to start?How do you promote your store?In this episode, we'll go over each of these questions and provide a handful of resources to help you get started.Read the text version with the step-by-step guide to setting up a Shopify store here. Dropshipping apps we recommend: Oberlo, Spocket, Modalyst.Helpful resources:Handy guide to naming your Shopify storeHow to Pick the Best Shopify Theme for Your Ecommerce StoreHow to Find the Perfect Dropshipping ProductsHow to Make Your Ecommerce Copywriting Sales-ReadyShopify popups to help you grow your email list, promote sales, and more

So, you are at that stage where you are looking at a blog vs podcast strategy to implement for your small business marketing needs. You know that blogging has been around for many years and it is possible that this method is saturated. Podcasting on the other hand continues to be the new kid on the block. It appears to be getting more popular and seems to offer more versatility. However, you're not sure which one is easier to produce. At this point, you would like answers to the following questions. Between the two mediums which one is easier to get started? What is the cost to start a podcast compared to a blog? Is there an established methodology to go from 0 to 1,000 visitors a month on a blog compared to getting 1,000 listeners on a podcast? How to get the 10-20 blog posts written compared to podcast episodes recorded and which one will take longer? Which option would be more suitable for your target market? In this post, you'll learn how to choose between a blog vs podcast for your business. The process involved in getting started and how to get your listeners to your podcast and readers to your blog. Disclosure: Please note that this post may contain affiliate links which means that if you buy one of my recommended products I get paid a commission for sharing the link at no additional cost to you.  I only recommend products that I have tried myself and have experienced success. The Definitions In order to help you choose between these two mediums let's first look at what they are in their presentation. Both blogs and podcasts can be used as inbound marketing channels as they are in a digital format which is great news for small businesses. A blog is a written form of content that ranges from 300 to 10,000 words in length. The reason why there's such a wide range in the length of a blog post is that it depends on the type of post as well as the reason it was written. Blogs are normally used to build authority and grow a following. When it comes to blog content it is normally educational and/or entertaining in nature. Looking at the definition of a podcast, it is a form of audio content ranging in length from 7 minutes up to 2 hours. Again, the reason why there's such a wide range is that some podcast episodes are full-on performances. If you want to know the average length then it is between 30-60 minutes. Podcasts can also be used to build authority and grow an audience. The way each one is consumed can be very different. One major reason why people listen to podcasts is to learn something new. Podcast vs Blog: The Statistics A key way to figure out which content marketing medium is right for your business is to first look at the statistics behind each one. It would make sense for me to spend time looking at the statistics of each one individually to help you gain a frame of reference. Podcast Statistics At the time of writing this blog post, there are over 48 million podcast episodes in existence. These came from over 2,000,000 podcast shows. In case you don't understand the difference, a podcast show can have several episodes. Two years ago, there were only 525,000 shows with 18.5 million episodes. So, the number of podcast shows have quadrupled in number. According to Podcast Insights, 50% of all homes in the USA are podcast fans, which represents 60 million homes in total. At least 155 million people in the US said that they listened to a podcast. Of the total number of podcast listeners 51% are male, 63% of listeners are white and 45% have a household income above $75,000. In terms of devices used to listen to a podcast, Ying Lin at Oberlo states that 65% of listeners use a smartphone or tablet to engage with podcasts. When it comes to advertising revenue, podcasts ad revenue is expected to surpass $1 billion this year. Blogging Statistics There are currently over 600 million blogs on the Inte...

If you're not a seasoned Social Media Manager or Digital Marketer it can feel like you should be spending time and money on every Social Media Network. The truth is you may not need to be on more than a few on a consistent basis. Don't get me wrong, there's nothing wrong with setting up a profile or business page across the countless Social Media Networks, but there are disadvantages too. For one thing, if there's no one in your company who can check the status of your account or profile on a regular basis you may end up missing messages from would be buyers. A better strategy is to determine where your audience spends their time. Then do your research by comparing your competitor's content and ads. You could also conduct a survey from your current and past clients asking them what Social Media Network they spend time on.   Here's an overview of the most popular social networks worldwide as of January 2021, ranked by number of active users according to Statista. Facebook 2.7 billion Youtube 2.3 billion Instagram 1.2 billion LinkedIn 800 million Tik Tok 700 million Snapchat 500 million Pinterest 450 million Reditt 430 million Twitter 353 million Quora 300 million   Key takeaways from their Datareportal Global Overview report published on 27th January 2021 are: More than half of the world now uses social media 4.66 billion people around the world now use the internet, of those users,  316 million new users have come online within the last 12 months 5.22 billion unique mobile users   LinkedIn Stats General LinkedIn Stats In Q1 of 2021, LinkedIn revenue increased 23 percent year-over-year (LinkedIn) In 2020, LinkedIn made $181 billion in revenue. (LinkedIn) LinkedIn has more than 740 million active users. (LinkedIn) In Q3 of 2020, the amount of content shared on LinkedIn increased by 50 percent. (LinkedIn) Marketing Solutions is growing 40 percent year-over-year in Q4 2020. (LinkedIn) Nearly 40 million people searched for jobs on LinkedIn each week in Q4 2020 (LinkedIn) In 2020, LinkedIn was voted the most trusted network. (Business Insider) LinkedIn Demographics 57% of global LinkedIn users are male. (DataReportal) While 44% of those between 25 to 30 and 37% of those aged 30 to 49 say they use LinkedIn. (Pew Research Center) 49% of internet users who make more than $75,000 annually use LinkedIn while only 26% of those in the $30,000 to $74,999 range use the platform. (Pew Research Center) 51% of internet users with a college degree or higher use LinkedIn. (Pew Research Center) Four out of five LinkedIn members drive business decisions at their companies. (LinkedIn) 174 million U.S. Workers have LinkedIn profiles. (LinkedIn) 30% of LinkedIn users live in urban areas. (Hootsuite) Marketing Tactics and Lead Generation LinkedIn is the most popular platform of B2B marketers, followed by Twitter. (Content Marketing Institute) As of January 2020, 663.3 million users have been reached by LinkedIn Ads. (We Are Social) Data shows that the most engaging LinkedIn posts are published on Wednesdays between 8 a.m. to 10 a.m. and noon, Thursday at 9 a.m. and 1 p.m. to 2 p.m., and Friday at 9 a.m. (Sprout Social) LinkedIn's lead conversion rates are 3X higher than other major ad platforms, including Google Ads. (LinkedIn) Roughly 15% of marketers are creating content for LinkedIn. (HubSpot) Only 10% of marketers say they're investing in LinkedIn. (HubSpot) In a study of over 5,000 businesses, HubSpot found that traffic from LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost three times or 277% higher than both Twitter (.69%) and Facebook (.77%). (HubSpot)  Sources Hootsuite, Facebook, Google eMarketer: https://www.emarketer.com/content/linkedin-to-grow-faster-than-expected Hubspot: https://blog.hubspot.com/marketing/linkedin-stats Statista: https://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/ Pew: https://www.pewresearch.org/internet/fact-sheet/social-media/ Oberlo: https://www.oberlo.com/blog/social-media-marketing-statistics Smart Insights: https://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/

Almost everyone uses social media in some way, shape or form. According to Oberlo, the most recent numbers show that there are 3.78 billion social media users worldwide in 2021. It’s also 920 million more than the number of social users in 2017, which represents a massive 32.2 percent leap in just five years. In this episode of Two Minute Marketing Tips, I dive into 12 major social media mistakes you may be guilty of when trying to market your business online. We’ll also look at how to avoid them and become a social media marketing pro! I discuss: Social media strategy Consistent posting schedules Maintaining your social media accounts And more! Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud: How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Paul Lee is a 7 Figure Verified Shopify Dropshipper, Facebook Ads Expert, Dropshipping & Branding Consultant, and a Personal Mentor. He is also endorsed by Oberlo. ⭐️ TAKE THE SHORTCUT & AVOID COSTLY MISTAKES! CHECK OUT ECOMX MENTORSHIP PROGRAM!

So, what's really going on with podcasts? Are they still growing fast? How are people listening? Is there money to be made with podcasts? In this episode, I go through 10 Powerful Statistics that talk all about podcast growth and consumption. I mention Oberlo's blog and podcast in this episode, here are the links: Blog - http://bit.ly/2MieXzj Podcast - https://apple.co/36aQBi8 thanks or listening and subscribing!

Brought by the digital shift due to the recent pandemic, podcasts steadily rose in popularity. According to an article by https://www.oberlo.com/blog/podcast-statistics#:~:text=As%20of%20January%202020%2C%20there,(Podcast%20Insights%2C%202020). (Oberlo) as of January 2020, there are https://www.podcastinsights.com/podcast-statistics/ (850,000 active podcasts) and more than 30 million podcast episodes.  For a podcaster to continue to create and publish their transformative message out to their audience, they would somehow need a podcast virtual assistant to keep the consistency of episodes going. For a podcaster clients looking for post-production support became a demand. If you're a mommy who aspires to become a virtual assistant and you want to develop expertise around podcast production and management, guest interview booking, and podcast monetization, and if you want to help your clients become mini-celebrities, get on interviews regularly, and become authorities in their niches to podcasting, but do not know how to do it?  But still, you want to have flexible time to do your mommy duties while earning from home, https://www.facebook.com/ValuePodProductions (ValuePOD) Founders Ce Mercado and Eloisa will walk you through the ins and outs of podcast production with ease. They’ll also share why they chose this skill amongst all virtual assistance skills, and why vouching from personal experience they can say that podcast virtual assistance is a skill that perfectly fits the demand of being a mom who can juggle being a family care provider while maintaining a hustle. Also, discover how the 350,000 strong community members of FHMoms’ became the main key factor and ‘secret sauce’ for Mommy MK to dominate https://www.facebook.com/photo?fbid=3915635085124004&set=a.257423527611863 (Apple Podcast: All Category #Number 1 spot), even before officially launching FHMoms Radio.   Enjoy today’s episode of ChikahanHour.   Connect with ValuePod Productions: Podcast Editing and Management Services https://www.facebook.com/ValuePodProductions (https://www.facebook.com/ValuePodProductions)

Oberlo har gjort en undersøkelse på hvilke tidspunkt som fungerer best for å få engasjement på innlegg i sosiale medier, og noen av funnene er ganske interessante! Visste du f.eks. at søndager er en dårlig dag for Instagram? Eller at Lunsjtid er tipp topp for Twitter? Det er naturligvis viktig å få frem at det er variasjoner fra side til side og merke til merke, men dette er en ålreit rettesnor hvis du først skal velge ett tidspunkt å planlegge dine innlegg. I undersøkelsen har de tatt for seg følgende medier: Instagram Facebook LinkedIn Twitter Pinterest YouTube De viktigste funnene hører du i denne podcast-episoden. Selve blogginnlegget til Oberlo finner du her: http://falk.pub/oberlo-best-time-to-publish

"วิดีโอ" รูปแบบของการทำการสื่อสารและการตลาดที่มีความนิยมมากยิ่งขึ้นอย่างเห็นได้ชัดในปัจจุบัน วันนี้เราลองมาดู 10 Video Marketing Trends จากฝั่งเมืองนอกกันบ้าง ว่าเว็บไซต์ชื่อดังอย่าง Oberlo จะมาแนะนำเทรนด์อะไรให้เรา Podcast โดย เพิท พงษ์ปิติ ผาสุขยืด Founder of Ad Addict #Video #MarketingTrends2021 #Oberlo #AdAddict #AAD #AdAddictPodcast #Podcast #TheAddict

Join us to today as we discuss the top 20 New Years Resolutions according to Oberlo.com This will set us up for our future episodes on Goal Setting. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/thesimplemoneyshow/support

DROPSHIPPING : Des produits GAGNANTS grâce à OBERLO by Thomas Gio

According to Oberlo.com, there are currently 850,000 active podcasts and over 30 million podcast episodes out there across platforms like Apple Podcasts, cached on Google Podcasts, Spotify, Stitcher, Anchor, GoodPods and more.. More than half of all US consumers above the age of 12 listen to podcasts and nearly 3 out of 4 podcast listeners say they tune in to learn new things. Are you toying the idea of launching your own podcast? Are you a thought leader in your field and want to know how to pitch yourself to be a guest on podcasts? On this episode, you will definitely learn a ton because I am joined by Jaclyn Mellone, a renowned podcaster, coach, and strategist who has courses dedicated to podcasters and those who aspire to be guests. Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is also a Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast! Jaclyn has leveraged podcasting to build a multi-six-figure coaching and course business, generate passive recurring revenue from affiliates, become a top 25 Convertkit affiliate, and partner with brands Gusto, Acuity, FabFitFun, and Sony Music. Jaclyn supports experts at all stages – from freelancers to global brands! She has spoken at marketing conferences around the US, grown her social media channels to total over 50K followers and has been featured in Entrepreneur, Yahoo Finance, Reader’s Digest, Parents, Well + Good, and on dozens of podcasts and radio appearances. Jaclyn has proudly built the Go-To Gal empire in her slippers from her living room in Rochester, NY! She is a wife and mom of two Eleanor (7) and Marshall (4), and fur baby Louie. Meet My Guest: WEBSITE: JaclynMellone.com INSTAGRAM: @jaclyn_mellone FACEBOOK: /jaclynmellone LINKEDIN: Jaclyn Mellone

What products are the fastest moving, most popular dropshipping items on the Oberlo App? Start Yours host Aleisha presents the top 5 products for the holidays as presented by Oberlo.com team members Magda and Gurj. Is one of these products going to be your viral winner? We hope so! We also talk about white labelling and knowing when the best time to connect with a product manager/manufacturer to build your own brand.  Here's the list of winning products we discussed in this episode. #1: Lotus Bracelet (https://bit.ly/3kYWWl5)  #2: Silicone pet bath brush (https://bit.ly/3l3qWMR) #3: Fleece Owl Scarf (https://bit.ly/3l9Owrv). #4: Modern Crystal Glasses (https://bit.ly/3fGy5ln) #5: Mini Fishing Pen (https://bit.ly/33dgGLI)

Did you know that you can use Facebook as a search engine to source winning dropshipping and ecommerce products? In this episode of Start Yours, we share the easy steps to using Facebook to search for hot products and then we share three easy tips to help improve your advertising listings, that you can update and change your current advertising today, to make a BIG difference. All that and more on Oberlo's Start Yours!

Welcome to episode 1 of the Game and Compute Podcast. Over the last year few years since near 2015 I've experienced with making extra money through online side hustles. This podcasts goes through my notes on what I was discovering. Later episodes reveal multiple effective tips and tricks. Please subscribe to hear more and stay tuned for any updates episodes. Please drop me a comment of provide feedback for anything you'd like to hear. Thanks for listening! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Many people think starting an ecommerce business has to be a full-time gig.  Sure, there are many things you have to do to get it up and running and even more to maintain it after it's launched. But that doesn't necessarily mean having to ditch your day job. Sometimes, starting small can have its benefits. In today's episode of Start Yours, we're joined by David Gaylord. David's one of the three founding members of Bushbalm.com, a highly successful daily skincare and ingrown hair prevention product line, as well as a Shopify employee on the operations team. David and his partners started small and set up systems and automated where they could. And as you'll hear, there are advantages to their strategy. Last year, they hit their very first million in sales and are hoping to repeat this feat in 2020. If you have a winning idea, are thinking about developing your own product, or maybe white labeling something that's working for you, then this is the episode to listen to because we'll be diving into all of that and getting juicy tips and insights from David. We hope you'll consider subscribing to our podcast and don't forget to check out the Oberlo blog for more content.

Back in 2015, Pierre Emmanuel leaped into the unknown when he and his wife relocated from France to the United States. After discovering some of his clients were dropshipping using Oberlo and Shopify, Pierre decided to try it out for himself. It was a match made in heaven. Over the next few years, Pierre built his store, which is in the problem-solving niche, to the point of making over $1.6 million in revenue. The success has allowed him to provide a more comfortable lifestyle for his wife and his young son. In this episode of Start Yours, we dig into some of his biggest dropshipping challenges, the techniques he used to grow his store, and how he finds his winning products.

We're going to be straight with you: Starting an online store is not easy.  Expect mistakes, frustration, more mistakes, and more frustration. But the good news is, if you can persevere through it and, success will be greeting you at the end of that tunnel. Having spoken to our fair share of successful merchants and heard their stories, we know just how hard it can be.  While there's no easy road to success, there are mistakes you can avoid. In this episode, we're joined by Oberlo's very own social care advisor, Gurj Singh. Gurj has collated a list of the most common things to avoid when you are launching a new brand. Together, we dive into sourcing products, creating a website, customer care, and the importance of transparency and communication. If you're just starting out or aspiring to become an ecommerce business owner, this will be a knowledge-filled and practical episode for you so definitely tune in. We have plenty more of such episodes and if you're interested, subscribe to Start Yours so you never miss a single one. 

Sourcing products for your e-commerce and dropshipping store can be tricky and sometimes even overwhelming. Each week, Jessica and Magda host a live broadcast on Oberlo's Youtube channel were they share their top 5 product recommendations and which trends you need to keep your eyes on. We've packaged up their hot tips in this episode of Start Yours and shared the links to all of their recommendations below. LED Plant Lamp $100k GMV, $12-25 average price https://app.oberlo.com/product-sources/459/products/1005001273687503 Walnut Cutting Board $70k GMV, $25 average price (each) https://app.oberlo.com/product-sources/459/products/4000329558074 Massage Gun $5k GMV, $50 average price https://app.oberlo.com/product-sources/459/products/4000416562381 Velvet Leggings $3k GMV, $12 average price https://app.oberlo.com/product-sources/459/products/32840348991 LED Humidifier  $100k GMV, $15 average price https://app.oberlo.com/product-sources/459/products/4000402889944 Oberlo 101: http://learn.oberlo.com Podcast: https://www.oberlo.com/podcast Success stories: https://www.oberlo.com/success-stories

Tomas Slimas has co-founded $3M dropshipping business and now continues working with Oberlo team, as a Director of Marketing at Shopify. Listen to learn more about the challenges of starting a business and what makes an idea into the success.

The holiday shopping season may not be for another month, but as an ecommerce business owner, whether you have it as a side hustle or are running it full-time, this is the time of the year you definitely do not want to miss out on. To guide you through that, we're joined by Oberlo's very own Magda Kuzminski, a marketing expert on our team. Magda is going to go through, step-by-step, what you need to do to successfully prepare for your Black Friday marketing campaign. She will be dropping valuable, insightful, and practical knowledge bombs so if you're looking to boost those sales, this is one episode you want to tune into. Enjoying our podcast? Do subscribe so you never miss out on the latest episodes.

Oberlo has already helped dropshipping merchants find and sell over 85 million products around the world. One of those merchants is Tim Kock. We set Tim the challenge of building a dropshipping store from scratch and making $10,000 in the first month. In this episode of Start Yours, David joins Tim to talk about his journey: from how he selected his product to the biggest challenges he faced and how he overcame them to get his first sale. And then a whole bunch of sales after that. How I Made $8,873 In 31 Days Selling Sunglasses: Check out the accompanying Case Study blog and be sure to subscribe to Start Yours to hear all of our episodes and catch up on the back catalogue.

Last week's guest, Peter Pru, dropped an absolute knowledge bomb on all of us with his 10+ years of experience in eCommerce!In this week's recap episode, I am going to piggy back off his main point that to win in eCommerce, you have to be able to spend more to acquire a customer then your competitors.I'll do so by going over my 8 scalability tests that you'll want your product to pass at least half of for it to work at a high level.I'll also go into the ways that you can test your product ideas to massively reduce the risk involved with purchasing inventory or building out an entire online sales process just to see it flop.THE TRAINING FOR TESTING PRODUCTS THROUGH PRE-ORDERS HAS BEEN UPDATEDYou can now find this strategy detailed at the end of my Map to Monetization course.GET INSTA ACCELERATOR AND MAP TO MONETIZATION COURSES FOR FREEIf you have any other eCommerce questions, please message Peter @ecommerce.empire.builders or Derek @DerekVidell.Talk to you next week!Get 2 Weeks Free to ClickFunnels: www.igmsecrets.com/resources (click on the bottom right where it says "Made with ClickFunnels")Facebook Group: Instagram Marketing MastersApply for 1 on1 Program: www.igmsecrets.com/application

Thinking about getting in on the trend of video and live streaming for your business and not quite sure how and where to begin? If you've got questions like what you need to start and what video content you should put out swirling around your head, then you've come to the right place. In this episode of Start Yours, we welcome back our very own video guru, Neal Chauhan, the brains and face of Oberlo's TikTok channel.  Together, we dive into the potential of video content for your business, production values, what platform you should be on, the gear you need, and some tricks and hacks to get you started with producing videos to grow your business. If you enjoy our podcast, we hope you'll consider subscribing. Our Oberlo blog is also full of valuable insights and information you need to start and supercharge your business so hop on over and check it out.

A recent report by freelancer.com shows a 41 percent year-over-year increase in freelancing – both in people hiring and those looking to become one – in the second quarter of 2020. With the surging demand and popularity, now is as good a time as any to begin freelancing. But although opportunities abound, there are things to keep in mind as you start and establish yourself.  In this episode of Start Yours, we'll hear from our hosts, David and Aleisha, both of whom have not only extensive experience in freelancing but also in hiring freelancers, as they share their expertise and tips from both sides of the equation. If you're looking to get started with freelancing, whether as a side hustle or as a full-time venture, you'll want to tune in to this value-filled episode. We hope you'll consider subscribing to the podcast and don't forget to check out the Oberlo blog, where we have loads more information on entrepreneurship.

There's no denying TikTok has taken over the social media scene (and teenagers' lives) by storm. As an ecommerce business owner, you should already be on the platform and taking advantage of everything it has to offer because, well, tick-tock, time is passing you by and every second you're not on it is wasted potential. But what makes TikTok stand out from other social media sites and how should you market on it? To answer these questions and more, we're joined by Oberlo's very own TikTok master (@Oberlo) Neal Chauhan, who will let us in on some trade secrets of his. If you're looking to understand this latest social media phenomenon, you're going to want to tune in to this episode. We hope you enjoy the podcast and if so, do subscribe!

Ma di preciso cosa è il dropshipping e come si fa?È sicuramente uno dei temi più caldi degli ultimi anni nel mondo del business online.C'è tanta disinformazione (e fuffa) in giro su come partire a fare dropshipping, come si guadagna e chi più ne ha più ne metta.Provo, come sempre, a spiegarlo in poche parole e, soprattutto, in parole semplice.__________✉️ Iscriviti alla mia newsletter:https://gaito.link/p-newsletter

Vincent A. Lanci provides you with true stories of entrepreneurship in all industries to gain different perspectives. You never know which motivational journey will motivate you most. Do you have an inspiring journey to share? Email PodcastsByLanci@Gmail.com for more information.Host Name: Vincent A. LanciGuest Name: Mladen Jovanovic, CEO & Founder of BindiMaps www.linkedin.com/showcase/what-its-really-like-to-be-an-entrepreneur/instagram.com/yourfavoritemorningpodcast/facebook.com/YourFavoriteMorningPodcasttwitter.com/PodcastsByLanciWant to know what it’s really like to be an entrepreneur? Well, you came to the right place! Hear real-life, authentic stories and accounts from entrepreneurs each week. For the 76th episode and 1st episode of Season 5, Vincent A. Lanci brings on Mladen Jovanovic. Today’s guest is a Forbes 30 Under 30 Recipient and an innovator, entrepreneur, and social justice advocate who is passionate about solving some of the world's biggest problems while adding significant business value. He is the Co-Founder of BindiMaps, where they make places accessible and easy to navigate. BindiMaps is currently the largest provider of accessible indoor navigation technology in Australia.They have created an app that works much like Google Maps but for indoor spaces. If you have ever been to a shopping centre and tried using those big information touchscreens, then you have an idea of how BindiMaps works. They have essentially put one of those kiosks in your pocket and have made it completely accessible so people of all abilities are able to use it.They are changing the way you navigate unfamiliar indoor spaces. For the people with vision-impaired, then everyone else.This extremely motivational testimonial will get you ready to take the next step! Host Name: Vincent A. LanciEmail: PodcastsByLanci@Gmail.comYouTube: youtube.com/channel/UCy0dil34Q5ILEuHgLVmfhXQInstagram: instagram.com/yourfavoritemorningpodcastFacebook: facebook.com/YourFavoriteMorningPodcast/Twitter: twitter.com/PodcastsByLanciLinkedIn: linkedin.com/showcase/what-its-really-like-to-be-an-entrepreneur/Guest Name: Mladen Jovanovic, CEO & Founder of BindiMapsEmail: mladen@bindimaps.comWebsite: https://bindimaps.comInstagram: instagram.com/toledofortampaAdventure by MusicbyAden | https://soundcloud.com/musicbyadenMusic promoted by https://www.free-stock-music.comCreative Commons Attribution-ShareAlike 3.0 Unportedhttps://creativecommons.org/licenses/by-sa/3.0/deed.en_USSources: EntrepreneurshipCallenge.co.za, Forbes.com, Oberlo.com

Why Copywriting Is The Number One Skill to Ecommerce Marketing? Give it up for Csaba Borsazi, our guest for the 11th episode of The Ecom Show. Csaba is Hungarian, (hence the difficult-to-pronounce name), but he is originally from Transylvania in Romania. After studying the psychology of business in university, his desire to learn everything he possibly could at marketing and sales was left unfulfilled. Now Csaba is a brilliant marketer, copywriter, and content creator specializing in the email marketing niche. Having worked with major brands like Oberlo, he now spends a great deal of his time teaching people the secrets of crafting concise and exceptional copy on his website, or his rapidly growing Youtube channel. On this episode, we discuss topics and issues like: ✔️ How to break into the copywriting field ✔️ Importance of learning copywriting basics for ecommerce business owners ✔️ Lots of strategies for finding new clients ✔️ The best books, authors, and learning resources for teaching yourself copywriting/marketing ✔️ The future of AI and headline generators for copywriting Getting Started as a Copywriter Just like anything else, copywriting is a skill you can learn, although some are born with some natural gifts for persuasion. Csaba was fascinated by learning the relationship between psychology, emotion, and sales, but he learned more while attending workshops with industry leaders than he did in university. Copywriting requires you to be more than just a writer. You must think like a scientist, a data analyst, a salesman, a psychologist, and a business owner, among other things, so writing is only a small part of what a copywriter does. Where are the Clients? Csaba runs through some great strategies for picking up customers, often thinking outside the box. After initially starting on Upwork, he then moved to Linkedin with a newly polished profile, although it is not his preferred method. You can find customers through word of mouth advertising, cold lead emails to companies, offering advice in Facebook groups, or creating a Youtube channel sharing advice and wisdom (his favorite method). What is the Secret of Copywriting? The trick is to figure out the mindset of your customers and how to appeal to them emotionally. Everyone wants to be successful and make money, but only by getting to the core of these desires can you genuinely sell to someone. You want to appeal to the emotions of your audience because people rarely purchase anything based on logic. Copywriting has a learning curve, but understanding both the scientific and artistic aspects of the craft surely helps! Find your Inspiration! Among the more exciting references made is the 5 Levels of Awareness Method pioneered by copywriting legend Eugene Schwartz. Figuring out how much information you need to share with your target audience revolves around understanding what level they are on. Some people are unaware they have a problem and are the hardest to target. Others know they have a problem but are unsure of what it is. Then some know their problem but are unaware of a proper solution. If they know the answer, then perhaps they don't know what product will best carry them to that solution. Put Words on the Page One of the most obvious but overlooked lessons to draw from this week's episode: just start writing. Don't let a crippling fear of making a terrible first draft delay you. Start writing and worry about cleaning it up after! Follow Daniel Budai: Daniel's LinkedIn Daniel's Facebook Follow Csaba: Csaba's Facebook Csaba's LinkedIn Csaba's YouTube Channel Csaba's website Books & Marketers mentioned in the episode: Breakthrough Advertising The Challenger Sale: Taking Control of the Customer Conversation Ramit Sethi Gary Halbert

For this week’s episode of the Breakout Growth Podcast, Sean Ellis travels to Vilnius, Lithuania to interview leaders from their hottest breakout growth companies. The panel discussion included the CEO, Thomas Plantenga, of Vinted which is Lithuania’s first unicorn. Thomas led the successful turnaround effort from struggling startup to a billion-dollar valuation. He shares details about what they specifically did to drive this turnaround. The panel also included Jonas Karklys, co-founder and chief commercial officer at Tesonet, a company that creates security tools. The business has grown rapidly and is now almost 1000 employees. Tesonet sponsored Sean’s travel to Lithuania for a private workshop and was the key sponsor behind the event. Other guests included JB Daguene, a partner from 70Ventures, which funds and accelerates B2B startups from across Europe and Tomas Slimas, CMO/co-founder of Oberlo, a company founded in Lithuania that was quickly acquired by Shopify. Tomas now serves as the director of online marketing for Shopify where he continues to grow the Oberlo business. The conversation led to many insights ranging from finding product-market fit, to driving a successful turnaround to managing growth at massive scale. View a video of this panel discussion and Sean Ellis' Keynote at https://www.seanellis.me/sean-ellis-keynote-panel.html

Andrew Youderian is the founder of eCommerceFuel, a private community forum for six to eight figure eCommerce sites. After getting out of finance and buying and selling two eCommerce businesses, Andrew saw the need for a platform for the 7-figure eCommerce community. Looking for a space where this group of exceptional entrepreneurs could bounce ideas and information off one another, he started the website and has never looked back. In addition to the forum, eCommerceFuel holds a live annual event, publishes a yearly "state of the merchant" report, and now hosts a job board exclusively for the eCommerce domain. We spend this episode discussing the results of their 2018 state of the merchant eCommerce report. Episode Highlights: This year there were about 450 survey participants with an average store income of $2.3 million. Andrew shares the three big takeaways from the survey. Which niches are growing versus which are stagnant or shrinking, according to the survey. The fastest growing stores have a high component of Amazon revenue to them. A strategy that some bigger merchants are taking is to use Amazon as a way to help launch a brand, then taking the cash and momentum generated from Amazon to help build offline presence. We discuss top trends in shopping carts, email marketing, help-desks, and product reviews. We learn that eCommerce revenue values seem to be generally going up across the board. Which business models are experiencing the most growth and why dropshipping may have made a bit of a comeback last year. What the fastest growing eCommerce categories are among the survey takers. Who the favorite entrepreneur was from last year from among the top in the world. Transcription: Mark: Hey Joe, how are you? Joe: I'm good Mark! How are you doing today? Mark: I'm doing good, I've been busy these past week doing a few interviews. Joe: You have? You have been slacking and then picking up that slack and doing it more yourself. Thank you! Mark: I think anybody who's been listening to our show knows that you're not a slacking on this, but I'm just trying to play catch-up here to your three(3) episodes to everyone that I have done. But, I've been catching up this week and I'm really excited about the someone guest that we have coming up weeks. And one of the first ones is Andrew Youderian, whom we both know well from E-commerce field. Joe: I do! You know I tell the story often. The first time I went to an E-Commerce field event was in Nashville, I think it's 3 or 4 years. but I remember saying specifically that when I got back, you know, I talked about it. I heard more intelligent E-Commerce conversation in 24 hours than I heard in previous 24 months. It's an exceptional group of entrepreneurs and they help each other on a regular basis which is incredible. Mark: Yeah, I think, there are couple of groups out there which I have zero hesitation endorsing and have told people that they need to be a part of it. If anyone listening is in E-Commerce, E-Commerce Fuels is a private form that requires that you apply in order to get access to it, you have to have a business of a certain size to be able to get in. Some of the most intelligent that we know in the space and the most successful people that we know on the space are members of that form. It's a really, really good community. They have an event that they put on every year which is one of our favorite events to go to, all the E-Commerce feel alive. So, one of the things Andrew does every year though, because he's got all his members, you know, several hundred members who have successfully E-Commerce stores, is he surveys them and he puts together a full on report called 'State of E-Commerce' or 'State of the Merchant'. Can't remember the exact name of it. But this entire interview, he and I are talking about this report because the data in here is awesome! It's really, really cool! You get to see how fast are businesses is growing. What percentage of businesses are Amazon. We get to sift through (2.55) revenue side. What is the typical breakdown by channel. And one of the cool businesses data in the report this year was what niches are growing versus what's shrinking. For example, one of the cool things that got pointed out when we talked about a little bit is, men's clothing and accessories was among one of the fastest growing sectors. Conversely, women's clothing and accessories was one of the ones that was stagnant or declining. So, we go into, what's going on there! Lots of really cool data in that report. Joe: Interesting! Interesting! Andrew is a super nice guy! Full of integrity and character in the whole E-Commerce Fuel Group is a reflection of him. I believe so, let's just jump to it, see what he's got to say! Mark: Absolutely! Hey Andrew! Thanks for joining me! Andrew: Yeah! Thanks for having me here in Mark appreciated. Mark: Alright, you are joining me from a van obviously. Andrew: Yeah, look like a total sketch fall hair. It's kind of a old Mobil office I have. I'm on the road with the family and when I need to do podcast or interviews or phone calls, I usually come out here coz it's little quieter. As you know, we got kids, it can be tough to do inside with kids and ah.. Yeah, so here we are! Mark: I love it! Yeah, you're not the first guest to actually show up in the vehicle. We had Chad Annis on a while ago and he was on his RV. He's been doing it for nine months, just living the RV life for nine months. But I know you're out there, just kind of traveling around and on a vacation, so to speak, with your family, right? Andrew: Yeah! We're just kind of doing, doing a little trip. We love to get out of Montana. You're from—you'll appreciate this. I mean you're from Minneapolis, you know the winters can be a little brutal up north. We're in Montana and trying to get out of town and get us some more climate, you know, 2-3 months, the winter and work along the way but trying to get a little more vitamin D in the body, so that's what we do. Mark: Yeah! Our winters been super long here, my wife has told me that if it's goes on for a few more weeks, were leaving, she doesn't know where, were just going to go. Not move, were just going to go somewhere. I'm going to come home and she's just going to say, "get in the car." So, see this, you and I know each other from E-commerce feel but I'm going to let you introduce yourself to our listeners and kind of your background and what you do. Andrew: Sure! So my background is- I'm trying to get from the beginning as brief of a story as possible at my points. Got on a school, working finance for couple of years and kind of invest in making world and learned a lot, got a lot of great experience but decided that didn't want to sell my soul to the corporate world, so quit and was looking for an opportunity to start a business and only enough, got into E-commerce, started selling CV Radios. I ran that business for a number of years, kind of two years into that. Start a second business, selling trolling motors, knowing E-commerce space, drop shipping business and couple years after that I just found that I was meeting a lot of people doing similar things that I was and it's kind of interesting very isolated, entrepreneurs in the E-commerce space. You know it'd be really cool if there was a community for these group of people so, started, it was called E-Commerce fuel which ended up evolving into a community for a high six (6) and seven (7) and eight (8) figure E-Commerce store orders. So I've since sold both of those moving E-commerce businesses. Now, my primary fulltime gig is running that community which in the ways, I try to add value in our team choice. To add value is through light events which Mark you and Quiet light has been generous enough to sponsor and support so thank you. Through live events, through a private forum that we have, kind of curated [inaudible 0:06:11.1] forum of people with experience in space and then through some proprietary software's that we've built. So that's my story and what I do. Mark: Yeah, and for anyone that is not familiar with the E-commerce fuel and the forum they're associated with, really, really valuable. I don't anybody who's a member of that forum who doesn't consider to be one of their top resources. And the conference put up every year, it is phenomenal. We go to a lot of conferences, absolutely love E-commerce fuel. Here in the E-commerce space we have a store that's six (6), seven (7), eight (8) figures. I don't know where you are with your registrations or what you're doing for accepting your memberships but tough work in the resource. Andrew: Well, thank you. I appreciate it. Mark: Yeah. So every year, you do a survey of the members, performance survey of the members of your forum and it's the State of the Merchant Report. Tell me a little bit about that and how you put those report together and what it talks about. Andrew: Yeah, so, I wanted to try to get a sense of what was happening with Merchants and that sudden figure range, 'cause you–Forbes will put up reports about, you know, the fortune five hundred (500) and you hear these stats about your target in Amazon and that's interesting but it's a very different world when you're in that kind of size business that I was in, that our members are in. And so every year, I put it together like you mentioned and just– it's a survey of about 50 questions. This last year we had about four hundred and fifty (450) people respond. The average size of the store owners responding was about two point three (2.3) million and we put together a lot of stats. Everything from— We put together everything together from: where the people are from, and what type of businesses they have , conversion rates, revenue growth, how Amazon is impacting their business, all those kind of things. So, yeah, that's the kind of the survey in a nutshell and there's kind of three big take aways that I can go into or if there's something else you wanted to talk about first , we can do that too Mark. Mark: Yeah, so let's go onto the three big takeaways and for anyone looking at this, there's –this is freely available online, the ecommercefuel.com and we'll link to it in the show notes. And probably, I hope for a member, I'll link to them an e-mail that I'll send out people as well about this podcast, but lot's are really good data in here. So you do this every year, you pour over the data and you take a look at the– you know, what's important, what were the big takeaways for you these year? Andrew: Yes! So the big takeaways, let's say for the last 2018, really 2017 but published 2018 was this incredibly strong year for growth for kind of that seven (7) figure store owner demographic. Revenue, year over year, revenue was up, thirty eight (38) % and only about eleven (11) % of stores didn't see any growth at all, so like last year- you know it was in it's high twenty's (20's) or twenty five (25), twenty six (26), you look at E-commerce in general it tends to grow in a twenty (20), twenty two-ish percent range. But this year was just an incredible year, really strong growth. That was one. The second thing was, was that Amazon was a driver for a lot [inaudible 0:08:57]. This isn't surprising but it's you see, how much Amazon is contributing to merchant's revenue. So, last year, the year before this, Amazon was supposed to be responsible for about twenty (20) percent of overall revenue so let's say, you know- of a someone who's near a million dollars in sales for an average store. Two hundred thousand of that would've been generated from Amazon. This year was up to twenty-eight (28) percent so this year, two hundred and eighty (280) thousands of their million dollars in revenue was coming from Amazon. So Amazon's definitely making up a bigger portion of merchant's pie. Counterpart of that though is, Amazon also is generating more headaches and complaints for people so we looked at the number of people every year who say that- you know, we ask them what their biggest challenge and struggle in their business is, and this last year, the number of people who said Amazon is the biggest struggle or one of them was to almost 3X. And this wasn't just people complaining that Amazon was killing their business, saying that they were drop-shipper and "Oh no, all my sales are dying because Amazon was stealing them" that was only a small fraction. Probably, you know, twenty (20) percent of people complaining, thus majority of them were complaining about things like Amazon's being more competitive, I'm too reliant to, I'm tired of dealing with some of their terms of service and policies or things like that. So Amazon's more up to a greyer revenue but also there's also additional overhead burden with that. And finally, the last big takeaway was that conversion rates increase dramatically across the board for all sellers. The rates were up about twenty five (25) percent- you know, year over year. So, last year conversion rate on average was at 2.10 percent this last year it jumped up to 2.664 percent, right on that range. And, you know that was, probably the most surprising step for me for the whole survey because, it's difficult enough to bump up your conversion rate by twenty (25) percent across a single site but to see that across a group of twenty (20), four hundred and fifty (450) stores on average and I thought maybe, you know maybe what we were saying was that you can be seeing more people shift to manufacturing or product labeling which tends to have a much higher conversion rate than let's say drop-shipping. But I saw that conversion rate boost across all different store types from drop-shipping to just reselling, to manufacturing and so, hard for me to explain, I kind of hypothesize that perhaps our community is getting a little bigger and merchants are maybe getting a little more advanced; the economy and the US particularly has done well this last year. Whatever the reason something back there, those were probably the three biggest takeaways that I have to work for. Mark: Alright, so one thing that I've always found interesting about your report is the percentage of sales that Amazon takes from some of your largest stores. What are the data show–if you remember of hand, I don't know if you have the report in front of you, but what are the data show from your largest stores and how much they are actually getting from Amazon? Andrew: Let me see here if we actually calculated that this year, so I don't think we actually– Let's see, we have– we measured a couple things, we didn't get the actual revenue from, you know, what percentage of the revenue Amazon was generated by stores that had a lot on Amazon but we did measure was kind of revenue growth for different stores if they weren't selling on Amazon, if they were selling on Amazon, or were Amazon was sixty (60) percent of their revenue. So when you break it down that way, Amazon, you know, stores aren't selling on all on Amazon, they're growing in about thirty (30) percent. Stores they're selling a little bit on Amazon, you know some of them are growing in about forty one (41) percent and stores where Amazon is, you know, makes up to sixty (60) percent plus of their revenue, they're growing at fifty one (51) percent. So, you're definitely seeing the fastest growing source, definitely have a very high component of Amazon revenue to and the same thing too for income growth, it follows kind of lock step with the income that people are seeing as well. Mark: Right, now I'm just going to go through this here, one chart that I see is the Amazon dominance trance. Amazon as a source number channel, looks like you have twenty six (26) percent there? Andrew: Yep, so that's twenty six (26) percent of merchants listed Amazon as their number one channel up from twenty (20) percent last year. Mark: See, that number right there, actually is almost staring 'cause it seems like with the restore I see, it may have started flying with the website and then they move over to Amazon and Amazon took up all of the revenue. This is showing what seventy four (74) percent are still have other channel as their dominant channels or maybe they're just so diversified, What's the story behind that? Andrew: That's good question! I think it's a lot of our members are, I would say probably three quarters of them for whatever reason don't– are not a primarily–they have a very good presence off of Amazon as well and maybe, I don't know if that's just culture or part of it's to the [inaudible 0:13:20.7] silver screening and who we kind of bring in to the community but I think that might be more of–a bias of our community as to maybe just a general market thing 'cause you see, as you said, a lot of–it's probably under what you've expect to see. So I'm not exactly sure, I think part of that might just be a demographic work community report. Mark: I think it's fast– I think it's useful data, especially for people that have an E-commerce businesses who're think that they want to make Amazon their pear play. I've talked to a few business owners they've said wildly, "I'm going to focus my attention to-on Amazon because, it's for the money, yes, and why would I take away my other efforts from Amazon and make as much money." But it appears as if you do have a number of stores that are doing that seven (7) and eight (8) figure revenue almost, without Amazon being that dominant channel. Andrew: yeah definitely and I think what a lot of the savvy merchants that I see in our community doing in any kind of floss and secret to Amazon is, it's hard to pass up free money and easy money and granted that Amazon's getting harder but still it's a pre-power form and conquering opportunity even in 2018. But their mindset much of the time is use Amazon as a way to help launch a brand, to help generate some cash flow and then use the momentum you can generate from Amazon, Use the cash you can generate from Amazon to help build your off Amazon, your own dot com, your own web store presence, because all fully that's the asset that you own and i's much less rescue than being be-haunt by Amazon going forward so I think that's a strategy a lot of us, as bigger merchants are taking. Mark: That's absolutely see as well with Amazon is that launch process tends to be. You want to be testing your products and been able to launch a brand so much faster because of the size of the market place. Let's talk real quick about software. You guys have a very cool part of your community where your community rates software that they're using and it's feedbacks. So you have like a star rating. If somebody wants to find like a good shopping card or what shopping card they should use, or maybe help desk software. You guys have a whole record of software within the community that rates that, right? Andrew: We do, yeah, and so part of it is the ratings like you mentioned another part of it, and maybe more telling is– is the usage stats. We have about a thousand members in our community and our software goes out and crawls all of our member's stores on a weekly basis and uses an integration we've built with to be able to tell what all of the members are using. So we can tell in a real time that "Oh, you know, forty four (44) percent of our members are on Shopify this year versus, you know thirty seven (37) percent last year." Whatever it is. So we can get stats on what people are using but also people– our members who rate the software as well as, with essence, what's– you know, what people like. Mark: That's– that's pretty cool. So what software would you say is really– sum of the people should be paying attention to in 2018? What's really been growing quite a bit over the past year? Andrew: I'd say, you know, search shopping biggest one's and that's probably become as a surprise to people but Shopify just dominates in this area, you look at that thousand-ish area in our community and I think probably about forty (40)– Four hundred and twenty (420), four hundred and thirty (430) of them succumb, you know, over forty (40) percent close to forty five (45) percent use Shopify and the number of people we've seen switch to Shopify from Magento over the last two (2)- three (3) years is just unbelievable, they've done a really good job capturing that market shares. So, on a shopping card side, that's when I'd say, the other four well kind of three that we have within the– still the merchant E-mail marketing, Mailchimp is the number one. They've got two hundred and eighty two (282) out of our top one thousand and Clivio's to seventeen of our top one thousand. So both those are kind of the leaders there. Fairly close. Help desks, we've got Zendesk- is the top to use, sixty one (61) out of a thousand use them, but help scouts pretty close behind there and they get slightly better ratings. And I would be surprised if we didn't see a flip-flop of that seen help scout come on the top over the next year. And for product reviews, Shopify parse based on the facts that people use, Shopify is reviewed, built on reviews the system has most popularly used. YAGPO used to be that number one spot but they dropped to number three (3) this last year. Partially, they got great functionality but I think a lot of the kind of experience that I've heard from stores is just their pricing is getting quite a bit more expensive. And so you see, companies like Stem Dot ayo who offers similar functionality at a much lower price might come in, they'd jump up significantly this year up to the number two (2) spot. So, those were kind of the trends I'm seeing. For disclosure we've had the Claygo sponsor of our podcast. YAGPO use to sponsor us and Shoprite sponsored us in the past. Mark: Right so that might be infusive but I'd want to share something, cause I think you'll actually appreciate this. I'm working on a client right now and hopefully, let's say business here soon, tell me last time you heard this: He's on Yahoo! shopping card. Andrew: Well occasionally we get somebody on the forum saying "Hey, I'm on Yahoo! stores, should I migrate or how do I migrate." It's always an entertaining thread to read. Yeah, that's– curious people laugh. Mark: When they told me that, It's like "Woah, I haven't heard that for at least like five or six years. It used to be the gold standard that everybody used. Andrew: Well, I think- I mean, if you look in the cell that's probably a decent positioning stand point for someone who's careful of migrations and reason. I'd still say "Hey!" but you know, I'm sure there's some incredibly converting Yahoo! store sites out there but you can probably modernize and probably get thick enough conversion, it's a rebrand, it's a nice value out of your– if you're going to buy this thing. Mark: Yeah, that's an interesting listing, which I'm sure a lot of people will be looking at once it comes out but yeah. So , let's talk a little bit about Magento and fact that there's– I seem I heard a little bit, my only foreign in E-commerce that I wrote a blog post on this years ago but it was kind of disaster for myself. My foreign in E-commerce side, what with Magento and– My goodness, I had so much trouble with it. What do you think the problem is with Magento. Are they just losing out at Shopify or are there problems that are kind of inherent at Shopify. Andrew. It's– I think it really depends year-use case. It's–Magento's incredibly powerful. They've got a decent eco-system for a lot of their extensions but it's just so complex. Like I've been on multiple shopping cards; Zencard, Shopify, Magento. And by far, the hardest one to customize was Magento. Even just changing layouts around on the homepage was a nightmare and I– so I think, I think the problem is, is that it's-it's very powerful but it's much more complex than your average store owners specially in the seven (7) figures is going to need. When you look at the benefit of having full customization verse's the benefit of ease of administration and up key maintenance Shopify or another Host solution just makes, just makes more sense. And I think that there, when you think about it, if you do actually need to have access to the code base to be able to fully customize your site which is definitely–there are definitely stores out there that would be able to create custom functionality, be able to put together custom integrations that you can, with maybe some hosting solutions if the IPI's would allow it. If you need a hundred percent customization there are other cards out there that maybe– a little lighter way or quite as heavy and resource intensive and hard to customize as Magento that are probably a better option for people on that seven (7) figure range. Mark: Yeah, alright, cool. I want to go to the first point that you brought up, and that is, that revenues are up across the board from a review that you've seen, which this is something that is seen across the board as well with the business that were selling right? The business that you're selling, the values just seem going up, up, and up. And I don't know if this is a maturation or the industry just businesses that have been around longer and now are a richer skill or– really what's behind it? You make a point in your report here about– where is it? That would be the margins, the cross margins seem to hold up as well. Can you come on a little bit on the margins that you're seeing on E-commerce. I think the margins here– seen: growth margin, average of 39.2 percent and that margins of 17.4 percent. What is the trend to start with bend with that and over the past few of these revenues growing that's all same level? Andrew: Yeah, So this is something that surprise me, with how much Amazon is growing and how, you know much it's supposed to talk about. Our margin bends this opportunity. You would expect that margins to come on with more pressure this year. What I found was that they didn't slide as much as I thought they would've. Tiny bit but not very much, like you mentioned, the growth margin was 39.2 percent I think last year was a little bit higher, like 39.7 or 8 percent so it sled like a tiny bit but not much and same on the net merchant this year it was 70.4. I think last year it was 70.8 or 9. So it came down a little bit but nearly as much as I was expecting to see and if you look at the margins of stores for selling primarily on their own platform versus that are primarily selling on Amazon. This might be interesting for people, the growth margin for people primarily signed on Amazon is thirty six (36) percent versus 40.4 percent selling by their own store. And neither I expect that because Amazon takes a fee and new work fees that pays on top for Veer store. But even when you count for all the fees and the advertising you get bend your own store versus Amazon. You're still going to set a better margin selling on your own stores 17.7 percent after all said and done versus Amazon which is 16.6 so that's kind of hell of margins broke down this year. Mark: That's fascinating! Something that I feel being of interest with a lot of buyers is this average growth by business model and the format. So obviously with E-commerce you have a lot of different ways that you can do E-commerce and I'll get buyers sometimes say "Men, I want to buy a business." "What are you thinking of?" "E-commerce." "What type of the E-commerce?" I don't know. Okay– You have to understand like, in E-commerce there's some significant differences. Drop shipping had growth of 32.7 percent recently 27.6. I'm actually a little surprised to see more growth in the drop shipping category than in reselling category. Andrew: I was too. I was very surprised to see that. And one of my guesses about why that was, just a guess but this last year, Shopify bought Oberlo, I believe it's that pronounced, the integrator with Ali Express. You kind of have seen a significant up taken in people using that drop shipping from China via AliExpress model this year or last eighteen (18) months and I wonder if that– part of that is a responsible fact 'cause looking back at last year's report, if I remember correctly, drop shipping was– had the lowest growth. I think our selling beat it out. So, I wonder if that is what potentially changed the tides on things. Mark: Yeah, possible. And in all fairness you list here the percentage of stores that are also have flatten beckoning revenues and drop shipping seems to be just kind of split right down the middle here. You have thirty three (33) percent, basically growing thirty three (33) percent that are flat or declining so they're also– although they're doing okay there is a number that are also in a hurting category. Andrew: Exactly! yeah, Exactly, about a third of drop shipping business is at either flat or in declines. So last year, again surprisingly it's–I was– seeing the numbers, having a drop shipping business myself, whether reasons I sold that business was because I saw they had wins with drop shipping, it's pretty much more difficult with Amazon and with some other forces and last year you stated, the merchant fifty (50) percent of drop shipping stores were either flat or declining. And that's come down significantly where you're only thirty three (33) percent or in that category now. So I think part of that is potentially or below, I think part of that is just an improved year. But when you look at the stores in the other categories in rough shape, either stalled out or shrinking, you'll see much smaller numbers. Any more from fifteen (15) to twenty (20) percent for all the other categories, reselling private label, manufacturing. So yeah, so definitely some stronger areas, I think still drop shipping– there is still drop shipping business I think that work well. It's just a much harder nut to crack and you really have to be able to have a good way to add value outside of the product because you're resetting commodities and come on in and sell this as well. So it's just trickier to get right at it. Mark: Right! And I think there are some industries back with the shoverey I had into E-commerce with doing gun safes. It's going to be not very realistic to the warehouse. Gun safe in most cases once you're doing very large volumes just because the shipping cost or so, so high regardless what you're doing. Andrew: Right. Mark: So there are some businesses that land themselves to that. I think it should be no surprise to anybody that private label and manufacturing seem to be the biggest winners with forty three (43) and forty two (42) percent on every forty three (43) percent both the categories were growing and only twenty one (21) of fifteen (15) percent of those categories respectively were shrinking. Andrew: just to clarify mark, that's– so for private label and manufacturing that's the actual revenue growth rate per year. So private label will be growing like forty three (43) percent and manufacturing growing in about forty two (42) percent per year. Mark: Okay! Good! Good clarification. Fastest growing category. Is this something that we could ask all the time or what businesses are hot now? Which should I be looking for a buyer or looking to buy something? At the top of your list pet supplies which isn't a huge surprise whenever we get a business that deals with pets. Oh men, I think just flies out the shelf when I get someone with inquiries on that. But I'm well surprised about food. Andrew: And I'll put on a disclaimer on here. We have forum of fifty people respond, you break down, let's say twenty (20) or thirty (30) categories. We do not have growth bust to this as I would love and I imagine that if we got– if we have five (5) thousand, I'm sure that this numbers might be a little bit different. Take this with a little bit of a aggression that if we didn't have–we had almost no data points, these are coming off to history businesses to come off you know. It's nine (9) or ten (10) or more businesses so-. But yeah food is on there and I've seen, and I told you, a handful of businesses doing well in the food space over the last year so, That was little surprising but yeah, definitely nonetheless. It was coming in about fifty six (56) percent year over year. And again another carry up for this is again our stores are in a small in a high six (6), seven (7) figure range a lot of them so, you probably want to see high gross rates here than you would, just across the board for any businesses but still strong show food. Mark: Yeah! and probably one of the most eyed- piece of data that I've seen in to support in again. I'm focusing a lot on this one category because I think it's going to be interesting for a lot of our buyers. Men's clothing, thumbs up! Women's clothing, not growing as fast. Such an interesting this really. Andrew: Yeah! I mean it's not even-it's a huge gap. Fifty three (53) percent, men's clothing and accessories versus twenty eight (28) percent in woman's clothing and accessories and I think it's– I think part of that is just you have– I mean woman's fashion, I think is more saturated, more– just traditionally. And I think you're starting to see more interesting kind of men's apparel come out. Specially direct to consumer, men's apparel and– yeah it's almost current twice as fast 'cause I just think there's more room than there is much competition. There's still, I mean your apparel, not an easy place to be in but men's versus women, I think men's probably much easier place to make money right now. Mark: Yeah, absolutely! So, last, put them in a do with the steadily commerce– clocking pretty quickly, I think this is probably the funniest question I've seen, anybody ask on survery about your favorite entrepreneur. How did you select these four entrepreneurs. And the four that you choose likely just set anyone, let's see: Ian Moss, Richard Branson, Mark Cuban, and Jeff Basels. Some of those makes sense, how did you slot those four? Andrew: Oh, I got to have Basels on the right 'cause he's the you know, king of E-commerce. The other, I was just trying to come up with, with four well-known billionaires, the idea of being cool, do you know what billionaire who you want to have lunch with and just top up of my head once that came to mind that were worth the billion dollars at least is Ian and kind of just came to me quickly was those four, kind of those than that. Mark: I'm actually surprised Ian Moss by large margins. Andrew: (laughs) You want to be the– Almost thirty (30) percent it was Richard Branson, second was twenty five (25), Cuban twenty three (23), and Basels. Surprisingly or maybe not so surprisingly given this is an E-commerce survey and– some people in here, a little help with the others as well, was Basels with 22.2 so– Mark: I'm not surprised at all. I was really hoping back think we are can you get to it this time, so maybe we can do it at future episode, I was really hoping to talk a little bit about you're experiences on your own businesses, your own E-commerce businesses and what that was like because you self-sold, you didn't use appropriate off those and I think the first one you did– Didn't you do a public auction with that? Andrew: First one? I did and it was kind of strange and I think you were kind enough to retouch me after that and give me some tips and talk to me about it in a real gracious way. I did it was reverse auction, so the way it worked was like I listed the site– well first it was– everything was publicly transparent as you know most of the sales that you do, fairly quiet about the financials, the instance, the data. And I– the options, I published all the financials, all the key things, there was a few things I held back that might have been easy to rip-off the business with but ninety (90) percent, for PINO balance sheet, all I can have set, I made public and– so that was one part. Second part was I do the answer, reverse auction and so the price started at a hundred and ninety to eighty five thousand dollars, and then every week would drop by ten thousand dollars until somebody decide they wanted to buy it and I had someone, I think at the first week of before evening drop, and take it up. So it was kind of a very unorthodox way to sell a business and only the first one to say I think I lacked out on getting a great buyer from the out set that we work well together and close the deal. I very much could've blown it in my face, but -yeah. A little bit different. Mark: If somebody wants to look at that, you can do a search on Google for E-commerce fuel and sign E-commerce business. I believe it actually come up in the third results, if I'm not mistaken or we can make it easier and link up our show notes, and some one will like the post . Andrew: Also, new link for the show notes and also if you could Google E-commerce fuel reverse auction or reverse auction "trollingmotors.net" That's the name of the business that might pop-up as well. Mark: That's right, remember that new E-mail do you have? I mean it was completely selfish forums on my part, I just wanted to be in front of the audience so– Andrew: (laughs) Mark: But see you got a lot of really cool resources available in E-commerce field obviously there is a form which is you have to apply for in order to get in to say no that you're going to get high quality members there. You guys also have a job board that you release in week. I think it's so , discretion it's so often to people who buys site and who want to have fines with good confidence and help. I don't really recommend anything to people but you guys just recently started up a job org. Andrew: We did, yeah! That something we saw was a both kind of a gap in the market and also just like you said, something our members are having a hard time with was finding a really good quality E-commerce talent. and our job award is focused on E-commerce directors or managers kind of high level. You know people they can run an entire operations for an owner as well as exceptional marketers PPC, E-mail Mark any things like that and exceptional customer service reps so people that are really good on customer service over the phone or email or chats. So that's our job board list in the positions we really focus on, and try to– try to build a community, a job board that's healthier so that when you run a store, you know where you can go to get in front of an audience of people looking for dispositions and if you're lucky to get the E-commerce world it's a great place to going to be able to find an opportunity, hopefully to get plugged in and you can actually find that at ecommercefuel.com/jobs. Mark: you're going to owe me a lot of thanks, I'm going to send them, all on the show notes. Andrew: , So Mark, I will happily send you as many links– [inaudible 0:32:58.6] I bet that won't be a problem. Mark: Of course, it's been an awesome state of Merchant report, this is your second doing it, is that right? Andrew: Second year doing it, hope to do it every year. And yeah– this is the second year. Mark: It's also lot of work to put together but there's few things I look forward to. As one of those things I look forward to, I think there's actually really good data insights in this report. Anyway that's been invite, or anyone who's in E-commerce space in general. This is something that you want to check out for sure. If you are not familiar with the E-commerce fuel I would definitely recommend checking them out and I know I'm completely endorsing you, this is not something I normally do but I really do believe we should do in over there at E-commerce fuel. I know so many members there that they become friends of our company and personal friends as well. I like to brag about things that I think will actually help people and honestly your group is out there helping a lot of people in space. Andrew: well thank you, I appreciate the kind words, Mark. And one thing I wanted to mention just on a say the merchant if you're a daily geek and you want the add the numbers or your smarter than me which is almost certainly the case and one plots some more insights from these, we make all of the data just openly available so you can go to the webpage for this post and download the full data set so by all means a stats measure or try to do the best I can but if you want to -if you have insights you can plot of it we do make whole data set available for people so, Mark: Yeah! and if you pull on any insights send an email over to Andrew, just let him know. I'm sure he would love to see it. Andrew: I'd love to hear about it, yeah , please do. Mark: Cool, Andrew thanks, so much for coming on, I hope to have you on some time in the future. Really, really appreciate it. Andrew: Mark, thanks for letting me, you know, the invitation and for the support that you've given the- to our fans, to our community over the years. Appreciate that as well Mark: Cool, alright, well hey, enjoy that vacation! Andrew: Thanks appreciate that! Links and Resources: eCommerceFuel State of the Merchant 2018 Story of Andrew's first eCommerce site sale eCommerce fuel job board