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Guardian Goddess in Manhattan.Book 3 in 18 parts, By FinalStand. Listen to the ► Podcast at Explicit Novels."Our Princess grew up around a woman whose keen intellect we rely on to protect us from unseen enemies," Saint Marie's voice became deeper and more threatening. "At the age of ten, she," Saint Marie looked my way as my hand shot up mimicking Aya's identical plea for attention."Yes Ishara?" Saint Marie chose to acknowledge me."She's nine.""Fine. At the age of nine, she earned an honorific, Mamētu me eda, which I didn't accomplish until my 19th year." 'Yes Ladies, I'm an epic bad-ass and I've been out-performed by a child'."She was kidnapped along with the Head of House Ishara. They tortured her by clipping off two of her digits, one at a time, then seared the damage with a blowtorch. She gave them nothing. At the end of the encounter, the two of them managed to defeat thirty Seven Pillar's commandos, over fifteen she disabled personally.""After killing nearly half as many enemies as the 35 I have personally dispatched in my entire career, she crossed a mile and a half of barren rock in the midst of a Category 4 Typhoon. Cáel Ishara only helped her half of the way because he was engaged with the last two members of the Seven Pillar's team.""I have utter confidence the madness here today, while assisted by House Epona and Ishara, was the brainchild of Krasimira. I say 'assisted' because Cáel Ishara spared Kwenhamai's life on the battlefield. Katrina Epona removed Kwenhamai from Romanian custody to keep her out of the hands of those who wished us harm. I was aware Kwenhamai was in New York, but not her precise location.""My read on the situation is this:"Aya of Kururiyahhssi was aware of Kwenhamai and Krasimira's plot to adopt her into the bloodline of the first Amazon.""She was not aware of Kwenhamai's plan to exit the Host in the manner she chose. I read the shock and pain in, Aya's face.""Our Princess has not given me a single order and I am the only voice here today that matters, I am the Golden Mare and the Council has consistently failed to agree on a Regency.""Krasimira, why have you done this?" Saint Marie abruptly asked for either a denial, or acquiescence of her perception of events."As directed by the Ancestors, the statute of a goddess of a First House was recast then returned to her perpetual spot. It brought new light to a dark, sacred and painful place. In that moment I realized that for the first time in nearly 3,200 years, the descendants of every Amazon gathered before the walls of Wilusa (Troy) had been reunited.""I was troubled. Was this a portent the augurs couldn't divine? In their council (the augurs) then came up with the words 'speak to our eldest'."Oh shit, the rest of the Council was racking their minds trying to figure who was the oldest surviving Amazon. I knew for a fact they were overlooking the two top candidates."I sought out the eldest Amazon alive. They claimed to not have the answer for my worries. She had far more numerous things weighing on her mind such as her intimate demise. Though I hated sharing the same air with her, I asked her to tell me her greatest regret.""I had given up on the Amazon Race until an Amazon reminded me, through martial effort, valiant spirit and a kind heart, I was wrong to abandon my faith with my people. Now I will die, unable to pass on my renewed hope because the one Amazon I would trust with my legacy is equally childless.""I asked her the name of this Amazon she felt was worthy of her legacy. Then I informed her she was wrong and the Amazon in question did indeed have a daughter. She asked to meet the daughter,""Last night I requested the presence of a female child residing with members of House Epona," the Keeper of Records looked up at the Golden Mare. "I provided neither the resident female (Caitlyn, Aya's Mother), or the House Head with an explanation."Female childSince my revival, Amazons were using 'female' child a lot more often. This meant, the motheer had never told her daughter farewell. The true fate of Aya of Epona would never officially be recorded. She has been born, but never recorded as an Amazon of her true House."The three of us met alone. The two embraced; birth mother and daughter. The eldest of us proclaimed she saw the light of Kururiyahhssi in her daughter's eyes. Words were exchanged. The child agreed to be adopted then departed. Further arrangements were made without the child's knowledge as we have recently observed.""I testify that there is only one Amazon alive today who knows what transpired and I will take those conversations to my grave. Does that suffice?" Krasimira finished. I was already regurgitating my mental quandary with my Isharans. Was Aya really a daughter of Kururiyahhssi?"I will leave it to the others to contemplate your, bizarre actions, Krasimira," Saint Marie frowned. "As for the rest of you, Aya has impressed me. If she has not impressed you, I do not care. I think she is definitely influenced by those two," Saint Marie motioned to Katrina and me. "It is a given since Katrina was of her blood and she has risked much in the presence of a man she calls 'Atta' and he calls 'Duma'.""Katrina is a cold, heartless snake and I am convinced she is one of the best 'First Bearer of the Sun Spear through the Halls of Night and Death' the Host been served by in a long, long time.” Saint Marie paused then looked at me while she said; “ Cáel is a fool who leads with his heart when he should let better women take charge. Fortunately for the rest of us, he is reliably successful despite his multitude of handicaps."Was I upset about being insulted? No. The truth hurts and a Man needs to learn to roll with the punches. Buffy I could deal with. Katrina most likely appreciated being associated with a dangerous reptile. Saint Marie hadn't forgotten Katrina threating Saint Marie's daughter that was for sure."I am considering much of what our Princess would like me/us to do, because it is based in keen insight and well-reasoned thought. She wishes to spare our sons so we will have more warriors in the fight. We have already added men to Havenstone and one to the Council, as was the Will of the Ancestors.""Let me see, she wishes a bodyguard of fourteen (2 First House and 1 from Africa, Asia, Europe and North & South America, the Amazon presence in Australia was minimal and I doubted they would bring someone up from Antarctica, plus the seven matching Runners) without removing permanent members of any House and allowing all Houses to have access to our future Queen. I approve. It is a fine idea and I wish I had thought of it.""Should we add Runners directly into the Royal House? She doesn't think so and I feel this decision shows a remarkably insightful into the long history of our People and protects the Council's sensitivity on such matters. I approve.""Placing our sons into the care of the Royal House? We need to free up as many sisters as possible. Men under the care of the Royal House will be tradesmen and help-mates. Not a single weapon will be in their hands. If none of you have realized herlike will take two decades to implement, it only increases my eagerness to see her become 'casted'."Aya's hand shot up again.Yes?""I would hope the Council, or the Regents, will consider a 'like' which is not mine. It is a man's and it should be of no surprise the idea is Cáel's.""If you feel it holds merit, Aya, tell us," Saint Marie deferred."The 9 Clans have shown some interest in a children exchange programs among our youth as it would provide new techniques we can add to our arsenal an a new avenue to experiment with new ideas. I find the idea to be promising as the Host takes part in affairs beyond our own immediate needs. It would also supply partners between families to be shared for a season or two."Translation: Amazon women could breed with men of allied Secret Societies to reduce our dependence on our own, much smaller, male population. In the short term, it would go a long way to rectifying the Host's child-bearing problems.The Council's quarrelsome behavior was biting them in the ass big time. Saint Marie was right, the only opinion that mattered was hers until the Council elected a Regency. Had we not been at war, the Council would have ruled, but we were, so we took orders from the Golden Mare. Even if the High Priestess had been alive, she would have deferred to our designated War Leader on most things."Cáel Ish, Cáel Wakko Ishara is a very dangerous and devious male, Aya. Be careful of any council he gives," Saint Marie's caution was more playful than menacing."I'll be okay," Aya peeped. "He doesn't have sex with any woman until she is eighteen." That wasn't what the Golden Mare was cautioning her about. We all knew it. Aya was working to defuse a sticky bit of mental juggling, listening to a man's advice."On that we can agree," Saint Marie conceded. "Back to what I would 'like' to say. The New Directive is being implemented. I feel it goes beyond the purview of my mandate. I will leave it for the Regency to deal with. Katrina and Tessa have already invested in the groundwork in this endeavor, so I will endorse it if that is the decision of the Regency.""I have zero desire to add a single Runner to the Security Detail. I will open up slots in the training program if that is what the Regency demands. Each House's policy for dealing with the First Directive is their business, not mine. If any of you wish to consider something the Princess considers to be important, so be it. The idea of 1,000 Isharans does not appeal to me. Look how much trouble their tiny numbers have already caused us and take heed."Buffy began growling, which amused/worried the Houses on either side of us. Unlike me, Buffy didn't 'roll with the blows' and considered all manner of insults to me, House Ishara and her Isharan sisters to be answerable with violence. I loved her so. There was also no way I'd let her go after Saint Marie. The Golden Mare would crush her; I had no doubt."The unwelcome blood feud: are both House Heads ignorant of my forbiddance of such things? Apparently so. Both defied me by tossing insults back and forth. Considering we are at war with two of the most powerful Secret factions, I am angered by both for their idiocy.""The solution the Princess likes is rather novel," Saint Marie was punishing both Messina and me with her low voice and fiery gaze. Krasimira coughed."Yes?" Saint Marie suspended her anger."The suggested resolution is not without precedence," Krasimira spoke with a scholarly detachment. "In our early days, the Host settled such disputes in Spring and Fall gatherings by contests of foot speed, hunting, horsewomanship, archery and wrestling. If we revive the tradition, the competing Houses could nominate one woman for each contest to settle the matter. Only the hand-to-hand match would risk either contestant's health.""I will consider it and render judgement before the Sun sets today," Saint Marie nodded. "The final like pleases me greatly. Dealing with the 52 of you is, Cáel?"I was on the spot. I couldn't let down my fan base of one, Aya. Perhaps it was five, Buffy (who would never admit it), Daphne (who liked me), Katrina (because she liked fucking with my head) and Desiree (who was less likely to admit she found me funny than Buffy).I felt I gave a decent effort."'A ginormous pain in my hemorrhoids?' the basic one.""'More painful than having my cornea scrapped with a spoon?' more gruesome.""'Enough to make me want to give Sakuniyas a surprise French kiss?' most likely to be fatal.""'Worse than waking up to discover I'm related to Cáel Wakko Ishara?' most horrifying, for both of us.""'Inspiring me to toss it all away and take up Professional Bikini Mud Wrestling?' a personal fantasy of mine.""Why do we put up with him again?" one House Head remarked."Because I am worried that one," motioning to Buffy, "will stab me in the elevator after a meeting.""My First, are you acting psychotic around the Council members?" I looked over my shoulder at Buffy."Wakko Ishara, it is not an act. I am psychotic," she responded deadpan."Are you still packing that thermite grenade?""No Wakko Ishara. Daphne stole it from me and hid it," was her quick delivery."I love working with you two," Daphne whispered."What is it with you, your unsubtle sexual innuendo and me in a bikini?" Saint Marie stared at me."I find the combination of brilliance and lethality sexy. Just ask Elsa," I grinned. Then I grimaced as Buffy stomped on my toes. The House Heads and Apprentices on either side of me noticed and clearly expected me to do something, like to show outrage (because she was my underling), or start crying (because I was a guy)."Prestige," Daphne hissed quietly. "Prestige." She was reminding Buffy that beating me up in public made the other Amazons think even less of me than they already did."I will go with (B), the cornea scrapping," Saint Marie gave me a nod."Damn it," I muttered. I also got my foot out of the way before someone did any more damage to my phalanges.'Best Daddy Ever,' Aya mouthed to me. Back to the main action."It is not my place to order the rest of you to elect Shawnee, Rhada and Buffy to be the Regency. I do admit I admire the mixture of candidates," Saint Marie declared. I shot Rhada a quick look. She seemed really, really enamored of the idea of being part of the Regency, thus staying in New York for the next decade, or so."Before the idea is rejected out of hand, I suggest we ask the three people our Princess would like to be part of the Regency if they would accept the nomination," the Golden Mare continued. "Shawnee Arinniti?""I bow to the logic and reason of the proposal," Shawnee replied."Rhada Meenakshi?""I wish to join my sisters in battle, yet I accept the reasoning behind the proposal," Rhada nodded. "If my Head of House agrees, I will stay and do my part for our People." What was she saying to me? 'You are going to whip me, beat me, torture me, humiliate me and push me to beyond the limits of any pain I have experienced until I pass out ~ repeatedly'."I despair of finding any other compromise," Mahdi frowned. "If my Apprentice understands the greater difficulty she will face gaining prestige among her House-mates, I will consent to this proposal." Essentially a 'yes'."Buffy Ishara?""I was really looking forward to ripping the spines out of still living foes, but I would be a fool to go against Aya of Kururiyahhssi's smarts. If Wakko Ishara wants to walk out of this room unassisted, he will see the wisdom of this decision as well," she gave me a shark's smile. Daphne had surpassed her limit and punched Buffy."Hell ya, I agree," I exclaimed. "Now I know there will be certain times of the day when she isn't stalking me.""I'll work more pain into our limited schedule," Buffy grumbled."Are we sure he is the House Head and she is the Apprentice?" Yet another House Head joined the 'shit on me' train.It was telling of our group dynamic how we accepted the Pyramid of Pain. The underlings dispensed advice and violence as they felt necessary without their 'superior' getting pissy about it. Buffy felt totally justified hitting me and accepted being hit by Daphne, who continued to act unimpeded as Buffy's rapid-fire translator."If I was House Head, I'd handcuff him to me," Buffy clarified for her."What she said," I pointed a thumb Buffy's way. I'd have used a finger, but she might have grabbed, twisted and made me scream in pain."Perhaps the Council can vote on this as their second order of business," Saint Marie cloaked her command as a suggestion."Cáel Wakko Ishara, can I ask you a personal question?" Kohar of Marda caught my attention."Shoot, wait, probably not the best terminology in this crowd. Ask away," I replied."Have you faced a House challenge yet?""Yes. Just last night in fact. We free-climbed the north-face of Havenstone. I beat the next closest contender by three floors. I also had Princess Aya on the roof dropping bricks on anyone who attempted to get past me.""That means he isn't going to answer you," Beyoncé  interpreted for my audience."Can't you ever take these meetings seriously?" Febe Mielikki glowered."La, Febe, in the past few minutes I have watched the person I love most in the world get her life shat on," I shook my head."The only thing worse than seeing this happen to Aya is knowing this is her sole opportunity to not lose her soul, so I'm sucking up my heart's pain and putting forward a jester's persona so I don't put any more pressure on her than she's already been subjected to. Like me, she doesn't want the distinction of being a Person of Note.""Like me, she knows she must sacrifice her dreams for the sake of our People, the Amazon Host. Trust me, you would rather have 'me, the jester' than 'me, the Amazon' furious with the destiny that has foisted this pain on her'. Do any of you take responsibility for forcing the events of this morning?" I growled. If they wanted to see the other side of the Janus, so be it."Had you chosen a Regency in the fucking weeks you've been bickering, Kwenhamai could have been dealt with privately. The fate of the Royal House could have been put off a few years. Had you not all been so dead-set on being heroines of the Host, three of you would have sacrificed your bloodlust, your birthright and the future accolades you could recite on your final night (before taking themselves to the cliff), but none of you did.""Instead, you set the stage for dumping all of your indecisiveness on the slender shoulders of a nine year old girl most of you had written off as too fractured and frail to survive her 12th year only three months ago. So Febe how do you like the honest 'me'?" I finished off furiously.It was not lost on anyone in the chamber I was an Amazon raging against the cruelty of fate. Every other bitch in the room knew they had discarded my daughter's life as trivial and I was prepared to unleash violence on the next one to show an ounce of disrespect over Aya's surrendering of her destiny and my grief at failing to find a way to stop this from coming to pass. St Marie had just reminded them that I was 'reliably" successful despite my handicaps. Not an enemy anyone in the room wanted any part of. Saku would have been proud.A Note:I have been remiss in informing my readers of the names of the 53 Houses, even though I created it some time ago. I have made a few alterations to the original version as I've had to rethink certain parts of this tale, but here is the list I now use.List of Goddesses:The First Twenty Houses in no particular order :1) Ishara, Oaths, Medicine and War (to North America) (died out 450 CE; Reborn in 2014)2)   (Deceased) Anat, Goddess of War, Fury and Blood Sacrifice (died out 6th cent. BCE) ~ possibly resurrected by Sakunyias3) Anahit, water, wisdom and war (to North America)4) Arinniti, Sun Goddess (to North America)5) Hanwasuit, Sovereign Goddess6) Illuyankamunus, Dragon God (to North America) (Special Case)7) Inara, the Hunter Goddess8)  au ka, fertility, War, healing9) Kamrusepa, Healing medicine magic (to Africa)10) Lelwani, Goddess of the Underworld (to Africa)11) Hapantali, Pastoral Goddess.12) Hatepuna, Sea Goddess (to India)13) Hannahannah, Mother Goddess14) Moirai, Fate15) Selardi, Lunar Goddess (to Africa)16) Nammu, Primordial Sea, sailing, sailors (to India) (to Indonesia)17) Uttu, Goddess of plants (to Africa)18) Lahar, Cattle Goddess (to Africa)19) Ereshkigal, Queen of the underworld (to India)20) Istustaya and Papaya, Twin Goddesses of Destiny (to North America)Additional Houses, founded in Europe:(Code: Sc = Scythian; T = Thracian, P, Phrygian, C = Celtic, R = Roman, Sl = Slavic)21) (Sc) Marda, the One-Eyed Goddess/Vengeance {fantasy creation}22) (Sc) Farānak, A Scythian Goddess also known as the Lynx Goddess and the Silent Huntress (Dora)23) (Sc) Stolgos, Monstrous Slayer of Greeks (known to the Greeks as the Gorgon Stheno) {semi-historical}24) (T) Cotyttia, Thracian Goddess of Sex, War and Slaughter (to North America)25) (T) Bendis, Thracian Goddess of the Moon and Hunting.26) (T) Semele/Rajah, Thracian Goddess of the Earth and Birth (to India)27) (T) Hylonome, Centaur Goddess28) (P) Cybele, Phrygians Earth Goddess on Lion's throne (to the Amazon)29) (C) Andraste, War Goddess; also Goddess of the Moon and Divination; 'the Rabbit Goddess'30) (C) Epona, Horses (to North America)31) (C) Cyhiraeth, Goddess of springs whose war cry precedes death (to Africa)32) (C) Maeve, War Goddess, the Enslaver of Men33)   (Deceased) (C) Nantosuelta, Earth, Fire and Fertility (died out 1st cent. BCE)34) (C) Artio, the Bear Goddess (to North America)35) (C) Nemain, Goddess of War and Panic36) (R) Minerva, Roman Goddess of War & Strategy37)   (Deceased) (R) Diana, Hunting and Archery (died out in India 16th cent. CE)38) (Sl)  iva, Love and Fertility49) (Sl) Morė, Goddess of harvest, witchcraft, winter and death (to North America)40) (Sl) Zorja, The twin Guardians (Evening/Morning Stars)41)   (Sl) Oźwiena, fame and glory (died out in 1944)42)   (Sl) Koliada, Sky Goddess and deity of sunrises/dawn (died out 17th cent CE)43) (F) Mielikki, Goddess of the Hunt44) (N) Ska i, giantess, Goddess of bow-hunting, skiing, winter, and mountainsAdditional Houses, founded in In dia:45) (I) Mookambika, Demon Slayers46) (I) Bhadra, Goddess of the Hunt (to Indonesia)47) (I) Meenakshi, The Liberator (Rhada and Madi's House)48) (I) Durga (Dark Mother) (to Indonesia)49) (I) Chandala Bhikshuki, Queen of Night, Death, Destruction and Rebirth50) (I) Jaya (Goddess of Victory)51)   (I) Chelamma, the Scorpion Queen (died out 16th cent.)Additional Houses, founded in Africa:52) (A) Oshun, (Yoruba Goddess of Love, Sexuality, Beauty and Diplomacy; Lady of the Orisha ~ life spirits)53) (A) Yemonja, Mother of Rivers (to the Amazon)54) (A) Oba, Goddess of Betrayal and Exile55) (A) Ox ssi, Goddess of Hunting, Forests, Animals and Wealth56) (A) Jengu, Goddess of Jungles and Water SpiritsAdditional Houses: founded in North America(NT = Native Tribal)57) (NT) Uusheenhiton (noo'uusooo' heeninouhuusei hitoniho') (Arapaho), Storm Horse Sister {fantasy creation}58) (NT) Gahe, Apache (supernatural spirits who live in the mountains)Prospective House:59) New, (Hittite) SzelAnya, the Dragon's DaughterCurrent Number of Central Houses:12 in North America (9+Ishara from Europe and 2 native)10 in Africa (6 from Europe and 5 native)3 in Amazonia (1 from Africa and 2 from Europe)8 in India (3 from Europe and 7 native)3 in Indonesia (2 from India and 1 from Europe)17 in Europe6 Deceased{7:35 am Sunday, September 7th ~ Last day}Right where we left offMy rage over Aya wasn't called into question or challenged. Practicality had trumped tradition in the inevitable Amazon fashion. The only one elevated in anyone's eyes was Aya. Krasimira's apparent political adventurism was probably hard for the others to deal with. But in context, only Mahdi, Katrina and Saint Marie had seen her denounce Hayden, so this seemed a new side of Krasimira to most people in the room.Krasimira wasn't the spiritual authority, that was Hayden. She wasn't the Generalissimo, that was Saint Marie. Katrina and I were both appointed officials, we retained our House status. Saint Marie would die a member of House Inara and join her ancestors with pride. Her litany of accomplishments were well known to the Host.But Krasimira? She would die a member of House Cybele unheralded. The Keeper of Records recorded the feats of others, not their own. Nearly two generations ago, a young Krasimira had joined the Keeper's House as a guardian to an un-remembered (save by her) augur. The augur passed and she took up other duties within the house.When the old Keeper faced her final months, she elevated Krasimira to her spot. High Priestess Hayden had approved the choice without really knowing who Krasimira was. (No one outside the House of the Keeper had personal bonds with her anymore.) Seamlessly, she had sat in the old Keeper's seat and the Council kept chugging along.For the past eight years, she had sat quietly at Hayden's side and only speaking when addressed. Mostly, she did nothing overt. The actual note-taking was done by an underling. The Keeper took her own private notes squirreled away in her mind, to be written when she was by herself. Those notes would be handed over to her successor, for the Keepers' eyes and theirs alone.I don't think Krasimira knew me in particular when she dutifully followed Hayden into these chambers the day my death, or life in a cage, was bantered about. It was the day we first crossed paths. She would have known of Shawnee's request for the tooth of an Isharan, though she lacked the authority to ask why. (She wasn't a voting member of the Council.)But when Shawnee made her claim, Krasimira hadn't balked in her support, despite the oddity of Shawnee's declarations, I was indeed Ishara and my sisters could not dispose of me. The outrage of the others meant nothing to her. She pursued her obligations with true Amazon fearlessness both inside and outside of the Council.On the night of the 2nd Betrayal, a Keeper had sat there in silence as her fellow Amazons, the Ash Men, were sentenced to an unjust death. She'd had neither the numbers nor the authority to alter events, what else could she have done?So the Keepers kept track of the names of nineteen 'unaccounted for' Ash Men. For what purpose? An episode of Amazon history no one would ever want to revisit? Yet in my hour of need, coming back 2,600 years was the name 'Vranus of Ishara', sitting only a few keystrokes away. No one, save a few Arinniti diehards, wanted to know the truth of the Amazon Ash Men; and even they didn't want to remember us as individuals. To them, Vranus existed as a notation on the secret Charter of the Arinniti Sons.To Krasimira, Vranus had been a living, breathing warrior of the Host, not even dead, still mythically fighting the enemies of our race because his death had never been officially recorded. With my appearance, I stood in mute testimony to his death, and that of his sons and their sons for a damn long time.Still, I hated playing catch-up.With the Amazon custom of adoption, had no one asked if another possible Isharan heritage still persisted?I would bet they had. And I'd bet they had sought for that knowledge in the Rolls of the Host, always finding that pathway devoid of hope. But if the Keeper had known, why had she kept quiet?Pride, shame, Krasimira's words: we show anger when we should show humility. We are proud of our shame. We are arrogant of our weaknesses. We have heaped insult upon insult on our ancestors, yet are now aghast that they turn away from us, I had confused her soliloquy with that of an accusation, not the long held understanding of her office.Even staring extinction in face, the modern Host hadn't truly accepted the answer, the line of Vranus. Faced with the truth, the Amazons would have 'forgotten' the descendants of Vranus all those centuries ago in the same way they 'forgot' all the other Ash Men on the day I was brought into the Host.But the Keepers did something more than maintain the rolls and records of the Amazons, more than watch over the augurs and make sure their messages made it to the proper ears. They safeguarded the truth. No matter what the Council decided and the High Priestess commanded, the Keepers remained honest stewards of the real history of the Amazons.Why?The Amazons were terribly practical and the truth could run contrary to the needs of political reality. Honesty wasn't a highly stressed Amazon virtue, loyalty was. So was bravery. And thus generation after generation of Keepers had lied to the Council and the High Priestesses. Every time those august personages had committed something to 'the nothingness', the Keepers had defied them and not forgotten.The first heads of the first twenty houses had surrendered their names for the unity of their people, but the Keepers remembered. All twenty of those women had been of the Amazon tribe of the Pala people living on the southern coast of the Black Sea when the Trojan Wars began. Over time, their true blood descendants had founded new houses and been adopted into others.Aya was truly a daughter of Kururiyahhssi; I had no doubt of that anymore. Had she not shared the same blood as the first Amazon, Krasimira wouldn't have brought Aya and Kwen together. Resurrecting an ancient tradition in a complicated fallacious coup attempt wasn't in her; nor was such a maneuver even a necessity. The Host would elect a Regency eventually and Saint Marie was handling the war in a highly competent fashion.So Krasimira hadn't sought out the heirs of Vranus, yet when one appeared, she welcomed 'him'. And when she stepped into the President's office with Hayden while waiting for me to be brought upstairs to face judgement that night, I imagined sending Hayden to the cliffs was the farthest thing from her mind.The rest were playing politics, gender politics, and couldn't see the truth staring Krasimira in the face. The truth was a bitch and didn't play favorites, or worry about the sensibilities of others. Krasimira had seen her sisters refusing to acknowledge the ugly reality they had created for themselves.Krasimira wasn't an advocate for Ishara, that was my job, and my crappy performance was something between Dot and me. She wasn't an advocate for the males and the New Directive. That was what Katrina was for. No, like a hundred Keepers before her, Krasimira was the silent sentinel for the Truth and, the Truth didn't care about anything but the Truth."The assassin is indeed in this room. Its name is Amazon was a rather grand pronouncement from the Chief Librarian, wasn't it? Krasimira didn't chastise Hayden. That wasn't her place. Technically, neither was she disputing Hayden's ability to rule.This wasn't the climax of a dinner-theater 'Who Done It'. The crime before the High Priestess was High Treason and I was the pre-ordained guilty party. My 'ally', Katrina Epona, had not been an advocate for my defense. No. Again in my Hour of Need it was Krasimira.Lacking any true authority, she had defied her sisters and made her definitive statement. What truly transpired was Krasimira staring Hayden straight in the eyes and saying 'you cannot lie your way out of this one, High Priestess. We (as in all the Keepers past and present) will not let you'.Had she used those words, Saint Marie would have gotten around to asking what Krasimira meant. Krasimira would have rather died, because once those bitches discovered their nerdy sisters hadn't erased a damn thing in 3,000 years, they would insist they do so immediately. Krasimira wasn't about to do that. Thanks to the chaos surrounding Hayden's departure, no one had confronted her over her crucial action.To put it more precisely, the Golden Mare had been too busy and Mahdi had been wrapped up in Hayden's Decree and the resulting pressure on the Heads of House to pick the Regency. Katrina was probably a case of I'm not going to ask you so you don't have to lie to me. The only other living person in the room when Hayden's fate was sealed was me, and I'd had my hands full as well.I had to think about what I should and could do. I couldn't beat her up over Aya anymore than I could punish my Isharans for their misplaced arrogance. I decided to extend a 'thank you'; and not only for myself, but for every conceited bitch who had ever sat at this table, or all the other physical mediums the Council had used before this one.We held three votes: The Council couldn't collectively decide on how to implement Aya's other likes (1), so they agreed on her suggestion for a Regency instead (2). The final vote was to set a date for the next Council meeting (3). A date within 9 days of the Winter Solstice with the Regency to decide the precise date and give the House Heads two weeks warning.The last calamity at the meeting was initiated by a question of etiquette."How do we address the Princess at Council meetings?" the Head of House Hanwasuit inquired of Krasimira."There is no precedent for addressing the Iwaruwa alone. By our laws, she is not truly Dumalugal Aya either. She is Nasusara," Krasimira responded. Queen."She is a child," a third House Head declared, "not an Amazon.""No," Mahdi shook her head. "A, Aya is 'un-casted'. She bears an honorific presented to her by the leader of an established stronghold (Summer Camp) and confirmed by the Golden Mare minutes ago.""Congratulations my mamētu me eda," I winked to my past and present Princess, "you've just become a single-digit aged teenager.""Go Aya," Daphne and Buffy whispered behind me. Aya raised her hand, waiting for Saint Marie's recognition.However, Saint Marie moved steadily forward, declaring: "Until the Regency alters my decision, I decline assigning anyone to the Iwaruwa (heiress) whose sole purpose would be to stop her from sneaking off to endure her 12th Year Test. I judge it to be better we know where we placed her as opposed to failing to outsmart her as she needlessly proves to the Host she is, in fact, already an Amazon of the Host." Aya lowered her hand.Thus,'Yes, Aya is an Amazon of the Host' and 'Aya will take her 12th Year Test because she wants to take it, won't let us talk her out of taking it and the rest of us had better accept it'."So, she is our Queen then?"No one appeared to have an answer. Aya raised her hand once more."Yes?" the Golden Mare smiled down at her."Am I in charge?" Aya's other hand squeezed Saint Marie's as she spoke in a barely audible voice."Perhaps.""If I was in charge, I would like it if there was a law that declared the Queen of the Amazons would be officially represented by a Regency until she becomes casted, and antedate the law by one hour so this never, ever comes up again," Aya kept looking up at Saint Marie."Aya," Katrina exhaled.The council chamber was a mixture of awe, resentment and amusement. If Aya was Queen, she could make such a law. The Queen-ship was a Bronze Age autocratic institution designed to provide leadership to a 'state' in near-constant warfare with is neighbors.It was guided by oral traditions and military necessity, not written laws. As long as the queens provided successes on the battlefield and through diplomacy, she was deemed fit to rule. The traditional way of choosing a House Head was the same for the Royal House, the ruling Queen chose an heir.In the long list of Queens, less than half had been the 'eldest' child. No, those ancient War Leaders picked the bravest, smartest and most successful daughters to succeed them. Their wisdom in those selections showed in the fact the Amazons had held off a male-dominated world for over 600 years before fatally marching off to answer an ally's call to fight in the Trojan War."I advise against it," Saint Marie shook her head. "You are young. You are also the only Royal we have. Duty demands and sisters must always answer their sister's call."Translation: Aya was an adult now. It was similar to the first lesson Pamela gave me upon learning I was Ishara. We lived with bitches, it doesn't pay to play nice with bitches."Thank you," Aya nodded. She was 'thanking' Saint Marie for the lesson, no matter how hard it was to accept. Krasimira coughed."Now that the matter is settled," she spoke. The matter wasn't settled. Krasimira was steamrollering the discussion. "What do we call you?", to Aya."I, oh," in a very small voice. Aya's brow furrowed and her tiny nose wiggled. "I wish to be known by the legacy of my Anna (mother) and Atta (me, Cáel). I will be Assiyai hamai.""Love song?" Daphne murmured to Buffy."Assiyai hamai?" Krasimira asked for clarification. 'Love-song' was hardly the name of a 'fierce' Amazon Queen."The only other name I could come up with was Markappidusmene, which seemed less auspicious," she meeped. Markappidusmene meant 'Tiny Smile'."Perhaps Talliyahulla would be more auspicious?" Saint Marie nudged Aya. 'War Cry'."Oh no!" Aya balked. "That's your job.""What do you think your job is?" the Golden Mare questioned, suddenly realizing she'd made the mistake of making assumptions where Aya was concerned."To go to the cliffs with twice as many Amazon daughters, each equal to the likes of Saint Marie, Katrina, Oneida, Buffy, Elsa, Kohar and Tad fi as exist today. We must not 'survive', or simply replenish our numbers."We must become stronger because the World is a terribly messed up place," she raised her wounded hand and splayed her digits for the others to see the two she was missing, "and has become too small for us to seek safety in hidden freeholds any longer. If we cannot hide, we must rule openly. We are Amazons. Having no equals, we must rule alone. The only people we can trust, really trust, are the sisters at our sides."My job is to advance my People's cause with both compassion and cruelty and I will do so alone, because the Amazon Queen has no equals, only daughters."Not a sound. I could count out the individual fan blades recycling the air."Let our enemies tremble," Saint Marie nodded, repeating an earlier declaration."Assiyai hamai," Krasimira intoned, making Aya's royal name official before adding, "Assiyai hamai, you are mistaken about one thing. You are not alone. You have a mamētu me eda.""Oh," she perked up, shedding the gloom which surrounded her. She looked at me, our eyes met and we both grinned, then she giggled...and yet again, up her hand went."Yes?" Saint Marie looked upon Aya respectfully and then at me with much suspicion."Is the mamētu me eda of my mamētu me eda also my mamētu me eda?" Aya asked.Just like old times, only Katrina was ahead of the game. "Oh, by Epona," the Spy-mistress snorted."Cáel Wakko Ishara, who is your mamētu me eda, oh no," Saint Marie bristled."Ah, indeed," Krasimira nodded. "An unlooked for bonus.""Does someone care to enlighten the rest of us?" the head of House Nemain prodded."Oh!" That was Elsa."That's right!" Oneida, she was definitely a fan of me and my spasmodic lifestyle."Wakko Ishara's mamētu me eda, other mamētu me eda, is Temujin, Great Khan of the Reborn Mongol-Turkish Khanate and ally of the Host," Saint Marie let them know. "They are bonded by Cáel risking his own life to save Temujin's. It is actually a privately understood and publically declared fact.""In Temujin's words to the international press when our Cáel and our new Queen were kidnapped : I believe Cáel is still alive. If he wasn't, we would be seeing piles upon piles of dead enemy around him and his 'boon companion', clearly visible from orbit. Until they discover this carnal pit from Hell, I am sure they are both still alive," Oneida added. Rhada flashed ill-distilled hate her way."Shawnee, is your Apprentice's mind addled with the birthing hormones of their child?" Mahdi snipped. That was merely a cultural zing, not an attempt to expose my sinister erotic misdoings. Unfortunately, she was somewhat correct. Okay, she was totally correct."That was uncalled for," Shawnee graciously chided Mahdi, thus demonstrating her ignorance of the facts soon to be in evidence."Yes, I am carrying a child of Arinniti and Ishara," Oneida proclaimed loud and proud. "We share a Warrior's Love."I wasn't really sure how anyone else reacted to the news because House Ishara exploded into violence. That is the politic way of saying Daphne and Juanita were trying to stop Buffy from beating me to death. Here was yet another Ishara-baby and it wasn't gestating inside her. I was too stunned to defend myself.And the old refrain: 'and then it got worse'."Ta  ah kattanda!" (IN HITTITE for 'you pig's ass'), Rhada howled. I missed her drawing her blade, vaulting to the top of the table and lunging at Oneida. Most of the Amazons in the room stood, yet held their ground.They weren't shocked into indecisiveness, only trying to understand the nature of the conflict before intervening. This was not the first 'your Amazon did something my Amazon found infuriating' public threat they had to have dealt with. Rhada was more volatile than the average woman of her breed and station, true, but a violent in-chamber assault?That wasn't the 'worse' though. Oneida drawing her blade in an open challenge to Rhada wasn't the worse either, nor was her shouting."He loves me! He merely saved you!"Saint Marie yelling 'Ishara! Ishara!' over and over again, demanding I put my house back in order wasn't the end of my woes, nope.Me being yanked free of my House fur-ball into the volcanic gaze of Elsa as she seethed, "Rhada?" Oh yeah, Elsa's people and Rhada's people had a bit of a blood feud going on, how could I have forgotten that?But wait!"Not Fabiola!" gasped Messina, bizarrely assuming I slept with, okay, not such a huge assumption."Gael?" voiced by the Head of House Bendis, followed by Gael's "I'm late.""Damn it!" I pulled away from Elsa (slightly)."No. She only lets me ejaculate on 'safe days'," to Messina, Fabiola's Mom."Oh, come on! We had sex one time!" to Gael of Bendis, and finally,"Stop it!" to Rhada and Oneida, (deep breathe). "Really?" with my most believable happy face plastered on. "This is great news!"No. No it wasn't, and I could read the ugly emotional undercurrents on the faces of everyone present, except Aya, who kept the faith."Ishara," Saint Marie rumbled. I held up one finger to forestall her wrath."Oneida, Rhada and I have already decided to name our daughter Parvati. My daughter by Tad fi, ordained by the Goddess to be the first born, will be named Shala while my first son will be called Harki heni (White Hair, I'd call him Raider when we were in the 'outside' world).""My daughter by Miyako Yuri will be named Suwais-urāni, Fushichou in her Mother's tongue, in honor of Sakuniyas. My, other relationships," I would have liked to say 'none of your business', except Amazon mothers, or not, those children would be of Ishara's blood and potentially their kin.

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.   Trudi Lebron, PhD (ABD), is a diversity, equity and inclusion coach who teaches individuals and institutions how to build successful, anti-racist businesses. In the past seven years, she has grown her company, Scriptflip, into a 7-figure machine for helping others maximize their social impact. Trudi is the host of the Business Remixed Podcast, has been featured in Forbes, been a guest on top podcasts including So Money, She Means Business and Go-To Gal, and was recognized as one of the Hartford Business Journal 40 Under 40 Leaders in 2016.   Top 3 Value Bombs 1. If you are feeling called to make a bigger difference and be a vehicle for change, you don't have to choose between making a lot of money and doing good in the world. You can do both together. 2. When you become equity-centered, you are doing things that may feel like they're extra, but in reality are actually increasing and improving the experience for all people interacting with your business. 3. Equity is about giving people what they need in order to achieve their goals, thrive and live amazing lives - and do what they want. Trudi Lebron Website - Download your FREE Diversity and Equity Toolkit for Coaches and Entrepreneurs! (Sorry! This link was active when this episode was first published in 2020 but is no longer an active offer.) Sponsors HubSpot The HubSpot Sales Hub supercharges your sales process so you can find, track, and close deals all in one powerful, easy-to-use platform. Make the switch to HubSpot Sales Hub at HubSpot.com/sales. Millionaire University Podcast Teaching you how to run a successful business and graduate rich, not broke! Find Millionaire University on Apple, Spotify, YouTube, or wherever you get your podcasts. Belay Download Belay's Delegation Guide for free and learn six specific things that busy leaders must start delegating to take their leadership - and results - to the next level. Text FIRE to 55123 today

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Trudi Lebron, PhD (ABD), is a diversity, equity and inclusion coach who teaches individuals and institutions how to build successful, anti-racist businesses. In the past seven years, she has grown her company, Scriptflip, into a 7-figure machine for helping others maximize their social impact. Trudi is the host of the Business Remixed Podcast, has been featured in Forbes, been a guest on top podcasts including So Money, She Means Business and Go-To Gal, and was recognized as one of the Hartford Business Journal 40 Under 40 Leaders in 2016. Top 3 Value Bombs 1. If you are feeling called to make a bigger difference and be a vehicle for change, you don't have to choose between making a lot of money and doing good in the world. You can do both together. 2. When you become equity-centered, you are doing things that may feel like they're extra, but in reality are actually increasing and improving the experience for all people interacting with your business. 3. Equity is about giving people what they need in order to achieve their goals, thrive and live amazing lives - and do what they want. Trudi Lebron Website - Download your FREE Diversity and Equity Toolkit for Coaches and Entrepreneurs! (Sorry! This link was active when this episode was first published in 2020 but is no longer an active offer.) Sponsors HubSpot The HubSpot Sales Hub supercharges your sales process so you can find, track, and close deals all in one powerful, easy-to-use platform. Make the switch to HubSpot Sales Hub at HubSpot.com/sales. Millionaire University Podcast Teaching you how to run a successful business and graduate rich, not broke! Find Millionaire University on Apple, Spotify, YouTube, or wherever you get your podcasts. Belay Download Belay's Delegation Guide for free and learn six specific things that busy leaders must start delegating to take their leadership - and results - to the next level. Text FIRE to 55123 today

Today's episode of the Made For More Podcast is a portion of the audio replay from Day 3 of the “Go-To” Gal Challenge. We are getting into how to infuse your X Factor and Unique Positioning Angle into all that you do. To sign up for the challenge & catch the full replays of all 3 training sessions, sign up here!    In this episode, we cover… Why communicating your X Factor and UPA is key How you can use your UPA in your first impression content Examples of real UPAs infused in testimonials, PR, content, and more!   Links & Resources Mentioned in this Episode Laptop Lifestyle Co Links: Website Instagram Tik Tok YouTube Channel   Other Links Mentioned: Uplevel Your Offers & Make $100k/year Masterclass Offer Oversight Quiz Laptop Lifestyle Bootcamp  

Today's episode of the Made For More Podcast is a portion of the audio replay from Day 2 of the “Go-To” Gal Challenge. I'm explaining what a Unique Positioning Angle is, and why you need to consider yours for business success. To sign up for the challenge & catch the replay of the entire Day 1 & Day 2 training, sign up here!    Make sure to join us live for  Day 3 on September 28, 2023 at 11am EST!   In this episode, we cover… What a UPA (Unique Positioning Angle) is & how it relates to your X Factor How your UPA differs from your “I help” statement Why creating a UPA matters What makes an effective UPA A quick overview of the UPA formula What the differentiation step looks like (with client examples)   Links & Resources Mentioned in this Episode Laptop Lifestyle Co Links: Website Instagram Tik Tok YouTube Channel   Other Links Mentioned: Uplevel Your Offers & Make $100k/year Masterclass Offer Oversight Quiz Laptop Lifestyle Bootcamp  

Today's episode of the Made For More Podcast is a portion of the audio replay from Day 1 of the “Go-To” Gal Challenge. We are talking all about what an X Factor is and why you need to determine an X Factor for your business. To sign up for the challenge & catch the replay of the entire Day 1 training and join the challenge, sign up here!    Make sure to join us live for Day 2 & Day 3 on September 26 & 28, 2023 at 11am EST!   In this episode, we cover… What an X Factor actually is (and what it's not) Examples of X Factors in our space Examples of X Factors in well-known big businesses Reasons why your business needs an intentionally crafted X Factor Why determining your X Factor is an exploratory process   Links & Resources Mentioned in this Episode Laptop Lifestyle Co Links: Website Instagram Tik Tok YouTube Channel   Other Links Mentioned: Uplevel Your Offers & Make $100k/year Masterclass Offer Oversight Quiz Laptop Lifestyle Bootcamp  

I was so excited to welcome back my very first guest, Jaclyn Mellone, for a conversation about some simple, easy ways we can help ourselves to grow and succeed in our journey as women business owners and entrepreneurs. Jaclyn has moved from being a coach to running a media company, which also reminded us about a significant value we should look for in our business. In this episode, we learned thatThere's a great technique to distinguish between the struggles in our mindset and the real worldAs entrepreneurs, we tell ourselves “I'm not there yet,” and here's why we need to stopWe can identify when the difference between mindset and a knowledge gap so we can overcome bothBONUS: we learned what you can do to increase your available time by knowing your flowJaclyn and I agreed that these issues can sound a little woo-woo, but scientifically backed concepts like confirmation bias and legal realities about intellectual property were a big part of our conversation as well. Listen to the podcast, and if you think you are overlooking the IP issues in your business, contact me for a consultation.Other Resources Mentioned:Wealth Dynamics Assessment TestInner Critic QuizMore About Our Guest:Jaclyn Mellone is the founder of Go-To Gal Media, a business coach for entrepreneurs, and host of the Go-To Gal podcast. Go-To Gal has been named one of Forbes' Top 21 Podcasts for 2021 and is a top 200 Marketing podcast on iTunes! Jaclyn works with experts around the globe to help them become the Go-To Authority in their space. Her approach combines business strategy with mindset practices to help her clients bust through their blocks and exponentially grow their businesses. She has been featured in Forbes, Entrepreneur, Yahoo Finance, Reader's Digest, Parents, and has spoken at marketing conferences around the US. Jaclyn has proudly built the Go-To Gal empire in her slippers from her home in Rochester, NY, where she lives with her husband, two children, and fur-baby.Connect with Jaclyn Mellone:WebsiteLinkedInInstagramConnect with Erin and find the resources mentioned in this episode at hourlytoexit.com/podcast.Erin's LinkedIn Page: https://www.linkedin.com/in/erinaustin/Think Beyond IP YouTube Page: https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videosMusic credit: Yes She Can by Tiny MusicA Team Dklutr production

Episode #259.About Amy Porterfield:Amy Porterfield is an ex-corporate girl turned online marketing expert and CEO of a multimillion-dollar business. During her corporate days, she worked with mega-brands like Harley-Davidson as well as Peak Performance Coach Tony Robbins. After one fateful boardroom meeting and witnessing the lifestyle, financial, and work freedom an online business has to offer, Amy developed her nine-to-five exit plan and never looked back. Through her best-selling courses and top-ranked marketing podcast, Online Marketing Made Easy, Amy has helped hundreds of thousands of entrepreneurs turn in their two weeks' notice and trade burnout for freedom, income, and impact. Amy's action-by-action teaching style provides aspiring business owners with the tools they need to bypass overwhelm and build a business they love. Amy empowers women across the globe to take their futures into their own hands and find professional autonomy, independence, achievement, and success far beyond what a corporate glass ceiling would traditionally allow. Connect with Amy PorterfieldWebsiteInstagramTwitter LinkedInYoutubeFavorite Quotes"There are over 7 billion people in this world, and there's room for everybody." – Amy Porterfield "Whatever you create in your business, whatever you teach, whatever you make, whatever you create, you have to have gotten results so that you can teach other people how to get those results." – Amy Porterfield "You don't need to be more; you already have what you need inside you to create this business that you want to create or teach. You just need a 10% edge so you can show people the way." – Amy Porterfield "If you just take action little by little and keep going, you'll find your sweet spot, which can actually help the business explode." – Amy Porterfield "Feeling unworthy or not enough makes you play small and makes you be something in your business you don't want to be." – Amy Porterfield In This Episode You'll Learn:Amy's shift from being a corporate girl to an online marketing expert and CEO of a multimillion-dollar businessWhy starting a business is possible for everyoneWriting "Two Weeks Notice," a step-by-step guide to help people transition from being employees to business ownersHow to find your 10% edge in businessBuilding a business allows people to create a lifestyle that suits their needs and desiresWhat successful online business owners have: freedom to work in any way they wantWhat boss traps are and how to get away from it Mentioned on the Show:Two Weeks Notice by Amy PorterfieldLove the show? Then why don't you:Leave us a review on Apple Podcasts.Subscribe to the show.Tag us on Instagram @go.to.gal or Jaclyn @jaclyn_mellone and let us know what you think or what and who you'd want to hear on the show!Want to become a Gal Pal? Head on over to this link to Become a Go-To Gal Podcast Insider

Jaclyn Mellone, Coach, Podcaster, and Founder of the Go To Gal, shares how she created her business and made it work for her lifestyle while raising a family. Listen in as Dana and Jaclyn talk about building a business through leveraging your strengths and cultivating a online social community focused on building others up. Jaclyn can help you become the Go To expert in your field. To learn more about Jaclyn, follow her @jaclyn_mellone and her podcast, Go To Gal, @go.to.gal.  Her best advice? When you do something and do it well, people are drawn to it. Three Things You Will Learn This Episode  How Jaclyn went from “wantrepreneur” to a successful entrepreneur How to take action now and start monetizing your business today. How Jaclyn used her podcast, Go To Gal to build more intimate relationships that has allowed her business to continue to grow. Connect with Jaclyn: Instagram | WebsiteConnect with Dana Bowling: Instagram | Website | Tiktok

Episode #221. Thinking about launching a new offer or even a whole new business? Wanting to scale but beyond frustrated about being the bottleneck? Or just oh so ready to get out from the daily grind and step into CEO status? You are precisely why we had Abbey Ashley come back on the Go-To Gal podcast! Abbey, founder of The Virtual Savvy, has scaled her business from being a virtual assistant to building a company that brings in $3M+ ARR (Annual Recurring Revenue) with a team of 20 fully remote employees! AND…she is about to launch HelloSavvy, a new freelancer marketplace. Abbey is here to share with us the ins and outs, the messy middle, and behind the scenes of how she is juggling it all in real-time!In This Episode You'll Learn:What it looks like to scale your team and drop your workload down to a fraction of the size. Behind the scenes with how Abbey is keeping her ‘bread and butter' business running and growing, while preparing to launch something new. Discipline vs distraction, what it actually looks and feels likeThe key trait Abbey looks for in her team membersHow to build a team culture that supports your business mission, even if everyone is working remotelyFavorite Quotes“When business starts to get boring, that's when you can make something really magical happen. But so many of us just quit because they think it's not their passion anymore. When business gets boring, it's starting to get repeatable, which means it can be processed and you can now have systems for the business to run itself.”“By choosing my swim lanes in the business, I chose the things that really did give me life.”“It's not always going to be comfortable to operate inside of your values. It's going to grate against you at times. But at the end of the day, it's truly what you believe and how you want to treat people.“Mentioned on the Show:How to Make Money Online – From VA to Course Creator with Abbey AshleyMore about Abbey:Abbey Ashley is a passionate online educator, multi-7-figure business owner, and influencer in the work-from-home space.In 2016, she started her online business journey as a virtual assistant from a used craigslist laptop. She has since built that company to $3m+ ARR. and learned how to position herself as "CEO" through hiring a team of 20+ fully remote employeesThrough her free content and paid programs at The Virtual Savvy, Abbey teaches others how to start, grow and scale a virtual assistant business from scratch using her value first philosophy.At HelloSavvy, a new freelancer marketplace, Abbey helps business owners find mission-minded freelancers through personalized vetting and her signature hiring system built into the platform.Find Abbey:WebsiteFacebookInstagramInstagram (Personal)

In this episode, we talk about how your mindset blocks--in the form of “inner villains”--may be sabotaging you. Jaclyn has a fun but insightful way of helping us identify our mindset blocks, by personifying them as movie villains:  Ursula from the Little Mermaid, Miranda from The Devil Wears Prada, and Regina George from Mean Girls.   Ursula takes away your voice by hijacking your thoughts.  Miranda makes you distrust your intuition.  Regina weighs you down with guilt and shame. In this episode, we'll cover: How to know when “creativity” is a procrastination tactic or actually a really good idea? Strategies to overcome mindset issues, including finding the courage to act.   How to avoid the dreaded “woulda, shoulda, couldas” that result from inaction. Using regret as a powerful motivator.   Jaclyn Mellone is the founder of Go-To Gal Media, business coach for entrepreneurs, and host of the Go-To Gal podcast. Go-To Gal has been named one of Forbes Top 21 Podcasts for 2021 and is a top 200 Marketing podcast on iTunes! Jaclyn works with experts around the globe to help them become the Go-To Authority in their space. Her approach combines business strategy with mindset practices to help her clients bust through their blocks and exponentially grow their business. She has been featured in Forbes, Entrepreneur, Yahoo Finance, Reader's Digest, Parents, and has spoken at marketing conferences around the US. Jaclyn has proudly built the Go-To Gal empire in her slippers from her home in Rochester, NY, where she lives with her husband, two children, and fur-baby. Take Jaclyn's quiz to find your inner villain here: http://jaclynmellone.com/quiz (Jaclynmellone.com/quiz) We would love you to consider supporting Jaclyn's favorite charity: https://thelovelandfoundation.org/loveland-therapy-fund/ (https://thelovelandfoundation.org/loveland-therapy-fund/) Connect with Erin and find the resources mentioned in this episode at https://www.hourlytoexit.com/podcast (hourlytoexit.com/podcast). Music credit: Yes She Can by Tiny Music A https://www.angiemjordan.com/podcast-launch-bestie (Podcast Launch Bestie) production

Of course we was gonna finish the month with two dope women. What y'all thought. Sip And Spill Podcast and Boss Ladi Star join us in the mancave to talk about being women podcasters. Business women and more. Join us live Wednesday at 8pm est on our Facebook page What The Stuff Podcast. YouTube WTS Podcast and Twitch wtspodcast. https://www.facebook.com/watch/hashtag/dopeblackwomen?__eep__=6%2F&__tn__=*NK-R (#dopeblackwomen) https://www.facebook.com/watch/hashtag/womenpodcasttoo?__eep__=6%2F&__tn__=*NK-R (#womenpodcasttoo) https://www.facebook.com/watch/hashtag/whattheshitwednedays?__eep__=6%2F&__tn__=*NK-R (#whattheshitwednedays) https://www.facebook.com/watch/hashtag/dopeblackpodcasts?__eep__=6%2F&__tn__=*NK-R (#DopeBlackPodcasts) https://www.facebook.com/watch/hashtag/blackpodcastnetwork?__eep__=6%2F&__tn__=*NK-R (#blackpodcastnetwork) https://www.facebook.com/watch/hashtag/blackpodcastsmatter?__eep__=6%2F&__tn__=*NK-R (#blackpodcastsmatter) https://www.facebook.com/watch/hashtag/goodpods?__eep__=6%2F&__tn__=*NK-R (#goodpods) https://www.facebook.com/watch/hashtag/podpage?__eep__=6%2F&__tn__=*NK-R (#podpage) https://www.facebook.com/watch/hashtag/captivatefm?__eep__=6%2F&__tn__=*NK-R (#captivatefm) https://www.facebook.com/watch/hashtag/wmic?__eep__=6%2F&__tn__=*NK-R (#wmic) https://www.facebook.com/watch/hashtag/network?__eep__=6%2F&__tn__=*NK-R (#network) https://www.facebook.com/watch/hashtag/womeninbusiness?__eep__=6%2F&__tn__=*NK-R (#womeninbusiness) https://www.facebook.com/watch/hashtag/blackwomenhandlebusiness?__eep__=6%2F&__tn__=*NK-R (#blackwomenhandlebusiness) Model.Podcast.Entrepreneur Military Veteran, Entrepreneur (for profit and non-profit businesses), Top 50 Empowered Woman, Podcaster, Event Coordinator (SLAPP-Sip Laugh And Paint Parties), Certified Mentor, Content Creator, Promo Guru, Go To Gal ☺️ https://instagram.com/JesssicaMichellee (@JesssicaMichellee on Instagram) https://instagram.com/BossLadiStar42 (@BossLadiStar42 on Instagram) https://youtube.com/channel/UCiPpTkLAPuMd83mPKOpGgiQ (Dr. Veronica Elaine on YouTube) https://youtube.com/channel/UCC-WBSTD8EFc6cwMNatMALg (Jessica on YouTube) http://BossLadiStar.com (Dr. Veronica Elaine 's Website) Darius DC Chambers https://whattheshit.captivate.fm (WHAT THE SHIT website)

Of course we was gonna finish the month with two dope women. What y'all thought. Sip And Spill Podcast and Boss Ladi Star join us in the mancave to talk about being women podcasters. Business women and more. Join us live Wednesday at 8pm est on our Facebook page What The Stuff Podcast. YouTube WTS Podcast and Twitch wtspodcast. https://www.facebook.com/watch/hashtag/dopeblackwomen?__eep__=6%2F&__tn__=*NK-R (#dopeblackwomen) https://www.facebook.com/watch/hashtag/womenpodcasttoo?__eep__=6%2F&__tn__=*NK-R (#womenpodcasttoo) https://www.facebook.com/watch/hashtag/whattheshitwednedays?__eep__=6%2F&__tn__=*NK-R (#whattheshitwednedays) https://www.facebook.com/watch/hashtag/dopeblackpodcasts?__eep__=6%2F&__tn__=*NK-R (#DopeBlackPodcasts) https://www.facebook.com/watch/hashtag/blackpodcastnetwork?__eep__=6%2F&__tn__=*NK-R (#blackpodcastnetwork) https://www.facebook.com/watch/hashtag/blackpodcastsmatter?__eep__=6%2F&__tn__=*NK-R (#blackpodcastsmatter) https://www.facebook.com/watch/hashtag/goodpods?__eep__=6%2F&__tn__=*NK-R (#goodpods) https://www.facebook.com/watch/hashtag/podpage?__eep__=6%2F&__tn__=*NK-R (#podpage) https://www.facebook.com/watch/hashtag/captivatefm?__eep__=6%2F&__tn__=*NK-R (#captivatefm) https://www.facebook.com/watch/hashtag/wmic?__eep__=6%2F&__tn__=*NK-R (#wmic) https://www.facebook.com/watch/hashtag/network?__eep__=6%2F&__tn__=*NK-R (#network) https://www.facebook.com/watch/hashtag/womeninbusiness?__eep__=6%2F&__tn__=*NK-R (#womeninbusiness) https://www.facebook.com/watch/hashtag/blackwomenhandlebusiness?__eep__=6%2F&__tn__=*NK-R (#blackwomenhandlebusiness) Model.Podcast.Entrepreneur Military Veteran, Entrepreneur (for profit and non-profit businesses), Top 50 Empowered Woman, Podcaster, Event Coordinator (SLAPP-Sip Laugh And Paint Parties), Certified Mentor, Content Creator, Promo Guru, Go To Gal ☺️ https://instagram.com/JesssicaMichellee (@JesssicaMichellee on Instagram) https://instagram.com/BossLadiStar42 (@BossLadiStar42 on Instagram) https://youtube.com/channel/UCiPpTkLAPuMd83mPKOpGgiQ (Dr. Veronica Elaine on YouTube) https://youtube.com/channel/UCC-WBSTD8EFc6cwMNatMALg (Jessica on YouTube) http://BossLadiStar.com (Dr. Veronica Elaine 's Website) Darius DC Chambers https://whattheshit.captivate.fm (WHAT THE SHIT website)

If you have ever thought about starting a podcast, or if you are looking for a way to build your authority, reach hard to land clients and opportunities or grow your audience, THIS is the episode for you.Jaclyn Mellone,  is on this episode talking not just about the nuts and bolts of starting a podcast, but the strategy behind the why and the how, that you probably never considered.While having a podcast with thousands of listeners is a wonderful way to build your audience and authority, you could have a podcast without any listeners and it could still be one of the key growth engines for your business.How is that possible?Jaclyn will break it down for us, and I promise you will walk away from this episode with some game changing ideas on how to use podcasting to grow your business this year, no matter what type of business you are building.We're going to cover the following:Why podcasting is still in early stages and you are not too late.When is the “right” time to start your podcastHow you can start a podcast even when you're not the expert but become the expert along the way.Why podcasting can build your business faster than other platforms and what makes it one of the best “authority” platforms.How to avoid “podcrashing”How to use your podcast to build relationships with hard to reach clients and contacts. The simple basics you actually need to get started.And Jaclyn is gifting us her do it yourself guide on Trello to plan and start our own podcast AND a private podcast link for all the podcasts she has done on podcasting to help us along the way.  You can get it all here:Jaclynmellone.com/TrelloJaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space.She is a strategist, speaker, mama, Hamilton lover, and host of the Go-To Gal podcast!Jaclyn has leveraged podcasting to build a multi-six-figure coaching and course business, generate passive recurring revenue from affiliates, become a top 25 Convertkit affiliate, and partner with brands like Gusto, Acuity, FabFitFun, and Sony Music.  Jaclyn supports experts at all stages – from freelancers to global brands!Visit SHEcorporated main site: https://www.shecorporated.com/ 

Jaclyn Mellone, a.k.a. the 'Go-To Gal',  breaks down her 5 part framework for getting you noticed in your line of work. Jaclyn Mellone is the founder of Go-To Gal Media, business coach for entrepreneurs, and host of the Go-To Gal podcast.  She speaks with experts around the globe to help them become the Go-To Authority in their space, and has been featured in Forbes, Entrepreneur, Yahoo Finance, Reader's Digest, and Parents. Keep connected with Jaclyn:Website: http://www.jaclynmellone.comInstagram: @jaclyn_melloneQuiz - Which Movie Villain is Sabotaging Your Success:www.Jaclynmellone.com/quiz

“Is that… Jaclyn Mellone? Go-To Gal, Jaclyn Mellone?! Is she today's featured guest?” Oh, why, YES! Yes, it is!!! Now, before we dive into the marvelous conversation I shared with Jaclyn, let me give you some more inside scoop on who this boss babe is. So, 6 years ago, Jaclyn was 32, pregnant, and was chasing her two year old… WHILE ALSOOO CHASING SOME CRAZY BIG DREAMS! She started her business and podcast from her living room in Rochester, New York with a $65 mic and a Zoom account. Today,  Jaclyn Mellone is the genius behind Go-To Gal Media and host of the Go-To Gal podcast! Since then, Jaclyn has been featured in a number of articles by Forbes, Entrepreneur, Yahoo Finance, Reader's Digest, Parents, and has spoken at marketing conferences around the US. She has also been named one of Forbes Top 21 podcasts for 2021 and is a top 200 marketing podcast on iTunes. Her podcast covers topics ranging from mindset business strategy to the latest marketing tactics. Jaclyn works with experts around the globe to help them become the go to authority in their space. Her approach combines business strategy with mindset practices to help her clients bust through their blocks and exponentially grow their business. While a lot has changed in six years, Jaclyn and her husband are still chasing around their 5 year old, 8 year old, and 10 year old pup – and Jaclyn is chasing EVEN CRAZIER DREAMS. (And yes, she is still using a $65 mic and swears by her Zoom account!) So, yeah, Jaclyn is definitely a force to reckon with! And today, we'll be focusing on something that all business owners need to invest in – AUTHORITY BUILDING. In other words, how to be the go-to person for whatever it is that you do. Join us as she debunk myths on authority building, why it's never about going viral, being famous, or having a huge audience. Jaclyn also shares some of her best tips to help us build authority in our space, and to even figure out what our space is that we want to build authority in! And full disclosure, I kind of use some of our time today as a coaching session where she gave me some really great pointers on how I can build authority and figure out who our audience is during our session. She really did spill the beans! Ever wanted to be on media features like Forbes, Entrepreneur, Yahoo Finance? This episode has the insight you need to get on the right track Now that I've built the suspense enough, I hope you take the time and enjoy this episode. There's something in it for everyone. No matter what your niche is, no matter what your specialty, no matter what your expertise or your industry, Jaclyn can help you figure out how to build authority and be that go to person for whatever it is that you do. So, let's get down to business, friends! “Believing that you're the authority is the most important. If you don't believe it, they're not going to believe it either. Your business grows at the speed of your beliefs.” – Jaclyn Mellone “You have a choice. You can stay quiet and stay small, or you can choose to put yourself out there and experience what you wouldn't have experienced otherwise.” – Stephanie Skryzowski What you'll learn in this episode: How Jaclyne Mellone started her branded business and how it evolved into a personal brand How to start building authority online What does building your authority mean and what does it look like Do you need a big audience to be a go to person for something How to refine your niche when you want to serve more than one audience Jaclyne Mellone on how she landed more publicity Tips on working on building true authentic relationships online Jaclyne Mellone's A.R.M.O.R framework Links mentioned in this episode: Go-To Gal Podcast with Jaclyn Mellone Jaclyn Mellone on Instagram

Have you ever wondered how people become a go-to authority in their industry? Back when I started my business in 2009, I wondered that very question. I looked at successful people in my space, scratched my head in confusion, and wondered how the heck they ended up so successful. Today, more than twelve years and multiple national and global brand campaigns later, I understand that being seen as an expert is as much about feelinglike an expert as it is about marketing strategy and execution. That's why I'm so excited to welcome Jaclyn Mellone to this week's podcast episode. Jaclyn is the founder of Go-To Gal Media, an online business coach for entrepreneurs, and host of the Go-To Gal podcast, named one of Forbes Top 21 Podcasts for 2021 and a top 200 Marketing podcast on iTunes. From mindset shifts to practical strategies, Jaclyn shares her advice for busting through mental blocks to become a go-to authority in your industry and exponentially grow your business. If you enjoyed this episode, please leave a five-star rating and review, and subscribe! If you're one of the first ten people to leave a review and send a screenshot to hello@stacyennis.com, I'll send you a digital copy of my latest book, Growing Influence. Your reviews help me reach more listeners with the important message that we all deserve lives that are beyond better. Connect with me at http://stacyennis.com. Follow me on Instagram @stacyennis and on Facebook @stacyenniscreative. To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page. Listen to the Go-To Gal Podcast and take Jaclyn's Villain quiz here: www.jaclynmellone.com/quiz.

**BONUS** Here's a  SOAL Second Listen to hold you until the Season 3 premiere. In the Fall of 2020, KJ was featured on the incredible podcast Go To Gal as hosted by Jaclyn Mellone. Today, just as she did on Go To Gal, KJ shares observations after years of studying resilience: People exhibit common elements which indicate high resiliency levels. Do you possess these elements too? In the second part of this mini episode, KJ invites you to connect with your body's wisdom in stressful moments byway of guidance from resilience expert Linda Graham and Mindful Magazine.  Takeaways: Are you able to access your basic needs to be safe in the world? Name at least 2 supportive resources in your life:  a person or community on whom you can rely for encouragement and kindness. Do you celebrate your ability to overcome difficult situations? Natural Breathing can be a powerful exercise in regaining control when you're fearful; Also, it can regulate and soothe the autonomic nervous system. The Heart and Hand Meditation can help restore calm and equilibrium to the mind-body; and also  summons memory of cherished, safe moments with a loved one- prompting the release of oxytocin. Please Rate and Review This Podcast if our stories have astonished you as well. https://ratethispodcast.com/astonishingstories  Episode Mentions: How To Build Resilience - Go To Gal Podcast Ep 148 Mindful.Org  article by Linda Graham on resilience and the body's wisdom Show background music is an Original Composition by  KJ Nasrul Intro  & Outro music by Canada Lo Res by Pictures Of The Floating World Connect With KJ and Bliss Begins Within Website: https://blissbeginswithin.com  Instagram:  @MusingsOnOther @BlissBeginsWithin @AdopteeSociety Roundtable Podcast with KJ  & Friends - CONNECTED! Clubhouse: @kjnasrul  Follow KJ's Clubs >> Magical Cartographers Club and Creativity & Compassion ClubFREE Guide- Connect To Calm  https://bit.ly/4StepsToCalmFacebook & TwitterWant to create and send beautiful emails? Try Flodesk for free your first 30 days! Use this link here to get startedSupport the show (https://paypal.me/KJNasrulMFT )

In this episode Beth is joined by Jaclyn Mellone who helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast. Jaclyn helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and have their dream clients and opportunities landing on their lap!  Beth & Jaclyn chat about: The evolution of Jaclyn’s many businesses Following instinct and intuition Rebranding Why we should always be learning Understanding your strengths Her experience in launching a membership Managing motherhood and business And more! Jaclyn’s signature approach combines restructuring her clients’ business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out. She has spoken at marketing conferences around the US, grown her social media channels to total over 50K followers and has been featured in Entrepreneur, Yahoo Finance, Reader’s Digest, Parents, Well + Good, and on dozens of podcasts and radio appearances. Jaclyn has proudly built the Go-To Gal empire in her slippers from her living room in Rochester, NY.   Connect with Jaclyn: https://jaclynmellone.com/ https://www.instagram.com/jaclyn_mellone/ https://www.instagram.com/go.to.gal/ https://www.facebook.com/groups/withjaclynmellone

“You need to have the relationship and connection piece. But without the authority, you’re not their go-to… authority plus relationship, that’s what makes you top of mind.”—  Jaclyn MelloneDo you ever dream about becoming a respected, go-to expert in your industry? My guest for this episode is Jaclyn Mellone, a coach who helps entrepreneurs establish reputations as thought leaders through building their authority.The truth is that becoming a go-to person is about more than just building relationships. You need to establish a level of authority in order to be the expert, vendor, or service-provider people quickly turn to.“The people who are getting featured in Forbes, the people who we’re seeing on TV, the people that are selling the most courses online (spoiler alert!) are not necessarily the best at what they do,” Jaclyn explains. “Just because they are seen as the authority on that topic, it’s not like there was this committee meeting where people were evaluated!”Building authority is not about getting better — it’s about getting seen. People grow to trust experts when they see others trust them. It’s also about proving that you’re capable of understanding the needs of your specific audience — the more targeted the niche, the easier it is to be positioned as an authority.Building authority not only keeps you top of mind when people are looking to work with someone in your industry — it’ll also make them more willing to pay what you’re charging! In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌The A.R.M.O.R. framework for building authority and relationships, creating the right offer and mindset, and choosing the right opportunities  The professional benefits you’ll enjoy once you’ve established yourself as an authorityThe mindset issues female entrepreneurs struggle with when it comes to pricing — and how to shift your beliefsAbout Jaclyn MelloneJaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, keynote speaker, mama, guac lover, and the host of the Go-To Gal podcast, a top 60 marketing podcast on iTunes.Highlights:‌ ‌01:58  Meet Jaclyn Mellone03:09  Building authority05:20  It’s not about being the best08:35  The A.R.M.O.R. framework14:24  Non-linear, continual process15:23  The benefits of authority16:44  Coaching case study20:13  Women’s money mindset issues23:41  Earn without guilt25:14  What motivates Jaclyn27:15  Final takeaway28:47  Work with JaclynLinks:‌ ‌Jaclyn Mellone / The Go-To Gal Podcasthttps://jaclynmellone.com 30 Days of Authority Building Action Planhttps://jaclynmellone.com/planThe 4-Step Roadmap to Biz Finance Freedomhttps://melissahoustoncpa.lpages.co/4-step-biz-finance-roadmap Work with mehttps://www.melissahoustoncpa.com/work-with-me Want more tips and inspiration? Follow me on Twitter @melissahcpa and Pinterest @melissahoustoncpacga and visit my website: https://www.melissahoustoncpa.com.

My guest today is Jaclyn Mellone who's super passionate about helping online entrepreneurs become the Go-To Authority in their niche. Just 5 years ago Jaclyn was 32, pregnant, had a 2 year old, and had some big crazy dreams. She started her business (and podcast, The Go To Gal) from her living room in Rochester - with a $65 mic and a zoom account. Today, Jaclyn Mellone helps experts around the globe to help them exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast - a top 60 Marketing podcast on iTunes! I'm excited to share Jaclyn's 5 part framework to build your own authority because it includes the perfect combination of inner work and outer action to help you move your reputation and your business to the next level. Connect with Jaclyn: www.JaclynMellone.com

Episode #156. Discussed on the show: Go-To Gal Survey The post My Biggest Takeaway | Go-To Gal Podcast Turns 2! appeared first on Jaclyn Mellone || Go-To Gal Podcast.

Up until a few months ago, Azhelle Wade had worked for 10 years as a product developer with the major players in the toy industry. Since joining the Go Pitch Yourself program in April 2020, though, Azhelle’s business has exploded, both with visibility opportunities AND growth. Now, she enjoys working full-time as an entrepreneur and the sky’s her limit!  Today Azhelle is known industry-wide as The Toy Coach, joyfully working as a consultant for popular IP’s and toy companies of all sizes. Her online course, Toy Creators Academy, helps aspiring toy people develop and launch their own toys. Topics covered include: What Azhelle did in the toy industry and what she does now as The Toy Coach in her entrepreneurship journey How she was trying to grow her podcast - Making It in The Toy Industry -  organically when she discovered the Go Pitch Yourself program Why it took Azhelle some time before she accepted that she is an entrepreneur Racial bias in the toy industry, and the impact that the Black Lives Matter movement had on Azhelle’s brand How she manages her pre-interview nerves! The point at which Azhelle felt she was in the right place to quit her job and jump into entrepreneurship as her fulltime new career Resources mentioned in this episode: Get your free downloadable version of Angie's roadmap for podcast pitching success to be notified when the Go Pitch Yourself program reopens Book a discovery call to see if Angie can support YOUR visibility needs Follow Angie on Instagram - and submit your screenshots when you're ready to Go Pitch Yourself Get more info at Angie's website including details of the Go Pitch Yourself program  Visit The Toy Coach Listen to Azhelle’s podcast, Making It in The Toy Industry Find Azhelle on Instagram, Facebook, and LinkedIn Listen to Angie on Episode 109 of Jaclyn Mellone’s Go To Gal podcast - How to Pitch Yourself as a Podcast Guest with Angie Trueblood Listen to Azhelle on the Creative Introvert Podcast - Azhelle Wade on Unlocking Your Great Toy Ideas Watch Azhelle on InventRightTV (YouTube channel) - How to Become a Toy Designer Listen to episode 142 of the Heart + Hustle podcast - The Business of Toys ft. Azhelle Wade of The Toy Coach Now it’s time for you to get out there and Go Pitch Yourself! Be sure to screenshot this episode and tag me on Instagram @angie_trueblood and let me know that you are ready to #gopitchyourself! I’ll add your post to my story and help you spread the word!  Can’t wait to connect again! Feel like you need a little support in getting started pitching yourself? >>> Get a free downloadable version of my roadmap for podcast pitching success   Subscribe & Review in Apple Podcasts Are you subscribed to the podcast? If not, I’d love for you to do that today so you don’t miss ANY episodes. Click here to subscribe via Apple Podcasts! And, if you are SUPER pumped about the show, I would be so thankful if you would pop over to Apple Podcasts and leave a review. Crazy enough, reviews help other folks find my podcast and they help me get a real sense of what you love about the show. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Much love, friend. Special thanks to Steve Woodward at PodcastingEditor.com for handling all the behind-the-scenes tech pieces of production.

If there's ever been a year that has done really hard things to our mindset, it's definitely the one we've just had. Now it’s time to look ahead and we are wondering what the new year will bring. My guest expert for this episode is Jaclyn Mellone, a mindset coach, founder of the Go-To Gal podcast and of Pays To Podcast. She helps her clients anchor in their authority, grow their revenue, and build a loyal audience. I think of Jaclyn as the go-to gal for mindset. This is a topic I’ve been speaking about in the last two episodes of the podcast and I’m delighted to share my conversation with Jaclyn with you. It’s a really helpful discussion as we prepare for 2021. We talk about: What happens when our mindset is not in alignment with where we want to go How draining the past few months have been and the impact of that on ourselves Being grateful for what we’ve got and still wanting more The ripple effect of going bigger Being afraid to allow ourselves to go to that next step How the rules have changed this year   Useful links: Jaclyn Mellone’s mindset exercise Jessica’s LinkedIn profile Join The Work Less, Earn More Mentorship

According to Oberlo.com, there are currently 850,000 active podcasts and over 30 million podcast episodes out there across platforms like Apple Podcasts, cached on Google Podcasts, Spotify, Stitcher, Anchor, GoodPods and more.. More than half of all US consumers above the age of 12 listen to podcasts and nearly 3 out of 4 podcast listeners say they tune in to learn new things. Are you toying the idea of launching your own podcast? Are you a thought leader in your field and want to know how to pitch yourself to be a guest on podcasts? On this episode, you will definitely learn a ton because I am joined by Jaclyn Mellone, a renowned podcaster, coach, and strategist who has courses dedicated to podcasters and those who aspire to be guests. Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is also a Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast! Jaclyn has leveraged podcasting to build a multi-six-figure coaching and course business, generate passive recurring revenue from affiliates, become a top 25 Convertkit affiliate, and partner with brands Gusto, Acuity, FabFitFun, and Sony Music. Jaclyn supports experts at all stages – from freelancers to global brands! She has spoken at marketing conferences around the US, grown her social media channels to total over 50K followers and has been featured in Entrepreneur, Yahoo Finance, Reader’s Digest, Parents, Well + Good, and on dozens of podcasts and radio appearances. Jaclyn has proudly built the Go-To Gal empire in her slippers from her living room in Rochester, NY! She is a wife and mom of two Eleanor (7) and Marshall (4), and fur baby Louie. Meet My Guest: WEBSITE: JaclynMellone.com INSTAGRAM: @jaclyn_mellone FACEBOOK: /jaclynmellone LINKEDIN: Jaclyn Mellone

If you want to be "In the Know" about what's happening in Pismo Beach... Anita Shower is your Go-To-Gal! The host of Pismo Beach today checks in with us every Monday.

Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast! She helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and have their dream clients and opportunities landing on their lap!  Her signature approach combines restructuring her clients business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out. Jaclyn supports experts at all stages from freelancer to global brands! She has spoken at marketing conferences around the US, grown her social media channels to total over 50K followers, and has been featured in  Entrepreneur, Yahoo Finance, Reader’s Digest, Parents, Well + Good, and in dozens of podcasts and radio appearances. Jaclyn has proudly built the Go-To Gal empire in her slippers from her living room in Rochester, NY while raising two babies. Listen in to hear Jaclyn share: The impact of helping her dad start a business in 2004 How strength comes from vulnerability, not showing up as your strongest self Her journey into motherhood as the mother of a preemie How she managed emotions by not letting herself experience them - and then realized this was harmful How she practices embracing feelings knowing that her personality type is prone to avoiding emotion Be ok with your feelings being uncomfortable and inconvenient 4 practical tips to practice feeling hard feelings Links mentioned: Connect with Jaclyn: Jaclyn Mellone Jaclyn on IG Go To Gal on IG  FB group for Go To Gal   

Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. In this episode, she is going to share how we are holding ourselves back from being successful (without knowing it) and how to overcome it. Jaclyn helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and have their dream clients and opportunities landing on their lap!  Her signature approach combines restructuring her client's business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out. Jaclyn supports experts at all stages from freelancer to global brands! Jaclyn is a coach, strategist, keynote speaker, mom, and host of the Go-To Gal podcast! She digs into all of that here on this podcast! Some resources mentioned in this episode: JaclynMellone.com Go to Gal Podcast: https://jaclynmellone.com/gotogalpodcast/ 30 days of authority building guide: JaclynMellone.com/plan

I am thrilled to introduce my fabulous guest and beautiful friend, Melanie Myers of Myers Events & Marketing and Katamabay.com - on episode 13 of my crossover podcast "Hustle & Heart Podcast with Melissa Rush" and "GOING VIRAL: Staying Sane, Healthy & Connected during the Coronavirus Outbreak of 2020." Melanie has been creating successful events for nonprofit and social clients for over a decade in the Greater Boston area. With many high profile clients in the sports & entertainment arena...she is the Go-To Gal for fundraising events! She is a truly dedicated member of her community and is always there to support a charity or meaningful cause, and lend a helping hand. Due to the challenging time for the live events industry, Melanie has shifted her attention to Katama Bay, a web design & digital marketing firm with business partner Chuck Meredith, near Boston, MA. They strive to add value to small and medium-sized businesses by increasing and maintaining their online presence through search-optimized design and targeted marketing, web design, brand awareness, organic and paid search, and social media management. During the pandemic, she advises all of her clients (such as restaurants and other services) to get COVID-19 safety certified (cleaning, screening forms, etc), reinvent themselves, consider new offerings and services (remote, Zoom, etc.), get organized, and update websites and photos of the business while they have this time. Wellness, self-care and physical fitness (she's in great shape, people!) are her cornerstones to keeping sane, healthy and positive during this time in quarantine with her husband Billy (my not-so-secret crush!) and her 2 adorable kids. Melanie recently started meditating with the help of the Oprah & Deepak Chopra app...which has given her a newfound balance, sense of calm and focus. She highly recommends we take that quiet time for ourselves to slow down, appreciate our lives and connect our bodies and souls. **Please Note: The opinions expressed in this podcast are my own and my guest's own. If you are experiencing COVID-19 symptoms, please call 911 or consult your doctor.** Find Melanie at: melanie@katamabay.com and www.katamabay.com and on Facebook at: www.facebook.com/MMEventsandMarketing and Instagram: www.instagram.com/melaniemyers123/ Find Melissa Rush at: www.techsavvycoach.com -->Email: melissa@techsavvycoach.com -->FB: www.Facebook.com/hustleandheartpodcast -->Instagram: @hustleandheartpodcast Follow, Connect and DM us on if you would like to be our guest and Zoom in! ............................ #coronavirus #covid19 #newnormal #quarantine #socialdistancing #podcast #podcastlife #hustleandheart #hustleandheartpodcast #goingviral #stayhome #boston #antiques #quarantinelife #specialevents #eventsplanning #katamabay #mmeventsandmarketing #techsavvycoach #womenentrepreneurs #girlpower #socialmedia #webdesign #restauranteurs #newengland #smallbusiness #supportlocalbusiness #walpole

Difficult conversations aren’t fun, but sometimes you need to have them. It sure beats allowing negativity to fester in the back of your mind and destroy relationships. A difficult conversation is exactly where this week’s episode of the Stories in Small Business podcast came from. Something this week’s guest, Jaclyn Mellone, did upset me. And rather than let it go, I processed my emotions, discovered that I was being very self-centered and hypocritical and then told Jaclyn exactly what I thought and why. The result? An in-depth conversation about business, mindset and following your competition online. Lucky you, you get to listen in to that very conversation. I’m so thankful that I spoke up when I felt slighted (I wasn’t by the way) because I got so much out of talking out my feelings. And I’m thankful to Jaclyn for being open-minded to allowing me to process what I was thinking and feeling.  I hope you’ll tune in and then share how you manage difficult conversations in your life and business.   Mentioned in This Episode Go to Gal episode 107: 5 Ways I’ve Booked Myself as a Podcast Guest WITHOUT Pitching Episode 17: Elevate Your Visibility Without a Formal Pitch Angie Trueblood Untamed by Glennon Doyle Alter Ego Effect by Todd Herman 30 Days to Authority Building Go to Gal Podcast   About Jaclyn Mellone Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast!  She helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and have their dream clients and opportunities landing on their lap!  Her signature approach combines restructuring her clients business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out. Jaclyn supports experts at all stages from freelancer to global brands!  She has spoken at marketing conferences around the US, grown her social media channels to total over 50K followers and has been featured in  Entrepreneur, Yahoo Finance, Reader’s Digest, Parents, Well + Good, and in dozens of podcasts and radio appearances. Be sure to follow her on Instagram! Jaclyn has proudly built the Go-To Gal empire in her slippers from her living room in Rochester, NY!  

On today’s episode, I have Jaclyn Mellone, an expert at becoming the authority in your industry to come on show to talk about positioning us as the go-to authority, and having your dream clients and opportunities land on your lap. I want all of us to exit this crisis and recession as the authority in our industries.My guest helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, and host of the Go-To Gal podcast.Her signature approach combines restructuring her clients business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out. She has spoken at marketing conferences around the US, grown her social media channels to total over 50K followers and has been featured in Entrepreneur, Yahoo Finance, Reader’s Digest, Parents, Well + Good, and in dozens of podcasts and radio appearances.

My guest today is Tanya Neufeld from the Strategiste. Tanya Neufeld is a former Facebook employee and growth consultant for female entrepreneurs who are looking to scale their services or digital courses online.And in today’s episode, Tanya and I talk about:The evolutions that her business has taken to get to where she isHow she handled the ever-present time management quandary of building her businessHow she tackled feeling like she was leading a “double life” while side hustling… and her advice for how to handle sharing with others about her business while building it FINALLY – de-mystifying Facebook ads from her own behind-the-scenes experience at the company itself, algorithms be damned!Her golden advice for those just starting out in the online business worldTanya definitely debunks a lot of the noise out there about business and marketing, so you are not going to want to miss it.Housekeeping note: If you have tiny humans running around, there is some salty language in this episode so you may want to take a second to throw on your headphones for this totally awesome episode if you need to. Tanya’s bio and more about where to find her…Tanya Neufeld is the Strategiste – a former Facebook employee and growth consultant for female entrepreneurs who are looking to scale their services or digital courses online. By taking the tech overwhelm out of paid ads, she helps them create automated systems that attract and convert their ideal clients on autopilot. Tanya leveraged her experience from doing ad strategy for companies like Superdry, Domino's, Unicef, and Estee Lauder and running millions in ad spend to create her Clients Like Clockwork framework. Her holistic approach combines messaging and marketing while leveraging data. Tanya has spoken on stage at Facebook, is featured on industry podcasts like Go To Gal and the Your Biggest Vision Show, and has been published on CEO Blog Nation among other blogs. A world traveler, rescue dog mom and ashtanga yogi, Tanya now calls Ireland home.Catch Tanya on Instragram hereCheck out Tanya’s strategy to reduce overwhelm in her Powered by Ads guideFind Tanya’s Stories of Strategy podcast

Many people who identify as true artists struggle with the idea of making money off doing what they love and being called entrepreneurs. How do we start to shift in how we see creative entrepreneurship? Why is it so important to rethink, renew and realign our identities around what we can or cannot build and be? What are some of the dangers of the limiting beliefs creatives have? On this episode, business coach and mindset ninja for creatives, Naphtali Roberts, shares how she helps artists feeling scared to sell what they create get rid of limiting beliefs, and build thriving and aligned businesses.    The heart of a thriving creative business is being consistent, having priorities and having systems. -Naphtali Roberts     3 Things We Learned From This Episode   Don’t get limited by labels (08:14 - 10:26)It’s easy for entrepreneurs to fall into the trap of the negative hustle, where they are working themselves to the bone to fit into the “struggling artist” identity. It’s also easy to be so afraid of the entrepreneur label because it feels like so much more is required. Very often, all it takes is a change in mindset. For example, a freelancer and an entrepreneur are the exact same thing with a different label.    Creativity and good business practices can work well together (17:21 - 21:30)Many creatives have the belief that good creatives can’t be good business owners because they have to be flighty, struggling and in pain all the time. They believe that there has to be sadness and pain and that there can’t be logic and consistency. This in turn drives sadness and depression that’s associated with creative people because those beliefs influence the creative’s unhealthy habits and practices.    Selling what you create isn’t selling out (10:30 - 11:57)Creative people are so often conditioned around the fear of selling out, that they feel like putting a price on what they create means they aren’t a true artist. Ultimately, what we earn from what we make is a reflection of the time and energy we’re putting into something.   Guest Bio-  Naphtali is a business coach, “mindset ninja” for creatives, systems expert and Go-To Gal for born creatives and artists who want to Thrive doing what they love without all the hustle, bustle and burnout. She is a mother, wife to a creative freelancer in the entertainment industry, and host of The Thriving Creative Podcast and Licensed Therapist. Naphtali is a Nero psychology nerd and Coffee Loving Snob who loves that she gets to change the burnout culture of life creatively through her work. For more information visit https://naphtaliroberts.com/ or DM @NaphtaliVRoberts, listen to the Thriving Creative podcast https://naphtaliroberts.com/podcast/ and check out her Facebook Group On Purpose Creatives here.

What is the number one thing you should be focusing on to build authority in your space? Jaclyn Mellone, host of the Go-To Gal podcast, believes it's building relationships and it's been by building real relationships that she built her 6-figure online business. In this episode, Jaclyn shares what she has learned and what we can do to build authority, real relationships, and a successful business on or offline! I know this episode will inspire you because it inspired me! Thanks for spending time with us today. Head over to the show notes for the links and resources mentioned in today's show and come connect with Jaclyn (@jaclyn_mellone) and myself (@thestrategiste) on instagram! Talk to you soon. SHOW NOTES: www.thestrategiste.com/episode6

Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast! She helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and have their dream clients and opportunities landing on their lap! Her signature approach combines restructuring her clients business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out. Jaclyn supports experts at all stages from freelancer to global brands! She has spoken at marketing conferences around the US, grown her social media channels to total over 50K followers and has been featured in Entrepreneur, Yahoo Finance, Reader's Digest, Parents, Well + Good, and in dozens of podcasts and radio appearances. Jaclyn has proudly built the Go-To Gal empire in her slippers from her living room in Rochester, NY! Website: http://www.jaclynmellone.com/ Instagram: http://instagram.com/jaclyn_mellone http://instagram.com/go.to.gal Facebook: https://www.facebook.com/groups/withjaclynmellone/

On this week's episode I got a chance to sit down with the host of the popular Go-To Gal podcast, Jaclyn Mellone. Jaclyn helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, and guacamole lover. She has spoken at marketing conferences around the US and been featured in Entrepreneur Magazine, Yahoo Finance, Reader's Digest, Parents Magazine, Well + Good, as well as dozens of podcasts and radio appearances. Jaclyn shares how you can become the go-to person in your industry, how to establish yourself as an authority in your niche, and how to leverage podcasting as a platform for business growth.Connect with Jaclyn: @jaclyn_mellone on Instagram @go.to.gal on Instagram Jaclyn Mellone on Facebook http://www.jaclynmellone.comIf you enjoyed today's episode, please:Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost youLeave a positive review on Apple PodcastsSubscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now:  ellenyin.com/class

Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast! She helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and [...] The post How to Grow Your Business Through Authentic Connections and Thoughtful Pivots: Episode 219 appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Get excited because in this episode I'm chatting with Jaclyn Mellone about the limiting beliefs and mindset blocks that keep freelancers stuck! Jaclyn helps experts exponentially grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast! Not only does Jaclyn give us tangible strategies to get past these mindset blocks, we cover how your mindset (and identity!) has to change each time you take your business to another level. Stayed tuned for the end where Jaclyn gives us two things you can do today to start building authority! Thanks for listening! Go sign up for my upcoming workshop at www.MicalaQuinn.com/workshop and head over to the Live Free Mastermind fb group to share your biggest takeaway from this episode. I love hearing your takeaways! Thanks again and I'll talk to you soon! SHOW NOTES: www.MicalaQuinn.com/episode75

We're all the go-to expert for something, but how do we discover what that thing is? Jaclyn Mellone, entrepreneur, podcaster, and coach founded her business Go-To Gal to help people get clarity on that area where they can shine and serve the most. She shares how to find your biggest strengths, what you need in your business plan, how to build your brand, and how to believe in your go-to identity so you can own your authority. - Reserve your spot in the Inspired Action Pack Membership! http://bit.ly/31G6rgi - Reserve your spot in the Rocket Launch Lab! http://bit.ly/2LHuQfZ - Watch the full interview on YouTube! https://youtu.be/HvvK_Fhghns - Get Jaclyn's Free 30 Days of Authority Building Action Plan! jaclynmellone.com/cathy

I tell my kids Yes strive to be the best BUT in life, it’s really who you know and the connections you make that’s going to get you noticed. I’ve been in radio for over 20years. From day one, as a college intern, I made it my goal to be the best intern on the team. I was almost obsessive about it. Being good at my job did help get me to where I am today but I really started to get recognized for my hard work and saw greater success once I started to make connections and develop relationships with the right people.   This week Jaclyn Mellone aka the Go-To Gal teaches us how to make those connections that lead to opportunities. Jaclyn’s focus is to help experts grow their business by becoming the Go-To Authority in their space. She is a coach, strategist, Keynote speaker, and host of the Go-To Gal podcast. She is a mama of 2 and a great resource for anyone who craves more from their career. Cheers to being a financially confident woman!

Just as I was about to publish this bonus episode, a listener messaged me on Instagram to ask, "How did you start your podcast?" Perfect timing! And as this is a top question I receive, I thought it would be helpful to air this interview I did with Jaclyn Mellone, host of the Go to Gal podcast. In this episode we talk about how So Money was born, the secrets to growing the show (and any podcast) and the truth about making money with a podcast. It is possible, but you have to be realistic. 

Go-to gal Jaclyn Mellone joins Autumn on the podcast to talk about the importance of contracts and her atypical path to running a successful online business. In this episode, you’ll learn: Why new practices, without doing mindset work, won’t get you the results you’re after How using contracts in business shows trust rather than suspicion or doubt Why you need to look extra closely at your contracts with your vendors, especially your payment processor The value of meeting up in-person, even when you work online Visit www.awbfirm.com/podcast84 for a transcript and show notes. BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you'll be the first to know when new episodes are live). Resources: Jaclyn Mellone: www.jaclynmellone.com Instagram handles: @jaclyn_mellone and @go.to.gal Member Vault: www.jaclynmellone.com/goodies Jaclyn’s Free LIVE Class (May 8): www.jaclynmellone.com/class Go To Gal podcast: www.jaclynmellone.com/gotogalpodcast/ This podcast is information, not legal advice specific to your situation.

Whitney Chaney, our Go-To Gal for everything "Downtown SLO"... including Farmers Market!

My old friend, Jaclyn Mellone, is on a mission to help experts go from best-kept secret, to becoming the Go-To Gal in their space. She is a coach, speaker, and host of the Go-To Gal podcast! Jaclyn works with entrepreneurs to help them package their expertise into irresistible offers. She's been featured in Entrepreneur, Reader's Digest, Parents, Well + Good and in dozens of podcasts and radio appearances. When she's not helping authors, speakers, coaches, consultants, and service providers build profitable personal brands, you can find her dancing in the family room with her hubby, two little ones, and pup Louie… trying not to trip over the sea of naked Barbies and legos.

Leslie Grandy is an expert in new product development, business planning and strategy, she's also a kick ass sponsor and mentor to women in business. In this episode, Leslie and Joleen discuss the many ways women can support one another in business plus, Leslie talks about how the corporate machine works and how to be an entrepreneur in a large corporation. Leslie currently serves on the Innovation Advisory Board of Red Robin Gourmet Burgers and is one of the founding members of the Seattle Chapter of Advancing Women in Product.

Gems If you were really passionate about one of the other areas, you could have grown any of them. But we can’t grow multiple different businesses at the same time and hit those big goals and niching down. But when you’re brave enough to do it and take action, it pays off. Best thing about […] The post From Employee to Go-To Gal in Under ONE Year with Nicole Saunders appeared first on Jaclyn Mellone || Go-To Gal Podcast.

Jaclyn is the host of the Go-To Gal podcast and as she says she “Helps Experts Build Profitable Personal Brands” – She works with her clients on marketing, mindset and strategy. My first question for Jaclyn was “Why did you end up jumping into the MemberVault camp and what are you using MemberVault for?” I love her candor – she got started with MemberVault and it took a good 3 or 4 months before she actually took full advantage of the software. For Jaclyn, MemberVault is far more than a course or membership platform – see, she's really big on relationship marketing. Jaclyn doesn't use every aspect of MemberVault -- she continues to use ClickFunnels for her landing pages. For her, ClickFunnels offers key aesthetic, metrics and functionality that didn't seem necessary to replace – they are working for her, so when she brought MemberVault in as a tool, it was not to replace ClickFunnels (which is a tool that is working in her business.) That being said, she found ClickFunnels was not an ideal place to host her course and membership content – in her words “It was just always clunky and confusing for the end user.” So again, she loves it for landing pages but needed a different tool for content delivery. “If something's working for you, don't drop it just because Jaclyn and I are talking about something else. Just add this information that we're sharing to your repository of if something's not working maybe I'll consider!” – Jaime Slutzky, Episode #44 Tech of Business Podcast During her tool exploration she looked at Thinkific – it did exactly what it was supposed to do, but nothing more. She was kinda neutral and not all in on the software – it was just not the right tool for her and her audience. And she just didn't think it was a WOW beyond what she could get with ClickFunnels… And then we got back to talking about MemberVault and on first impression, she likes that she was able to brand it – pretty and cohesive are important to her and great user experience. At first it was just a better solution – and she hadn't even “geeked out” on the back end yet! Her first step, as MemberVault founders Mike and Erin recommend, was to put all her freebies into a subscriber hub which she calls “Free Goodies” – instead of having a bunch of dropbox links and random info in emails, it seemed just so much more functional and cohesive. Then she added just one paid course. This was the start to her MemberVault – visitors can see and access her free goodies and see the paid offer too! The beauty is that just with the front end functionality, Jaclyn felt she was getting enough value out of the software… and then, whoa, she got into all the back end stuff. “It can be overwhelming! With every new platform, it can do so much doesn't mean we have to have it do all those things.” Fast forward to present and Jaclyn has fully integrated MemberVault into her business and see it as a “Living, breathing representation of her email list.” She's able to see what they are interested in, what they are actually doing… She asks them questions and is getting answers (a dream to hear from your subscribers!). All this boils down to just having more DATA. In terms of relationship marketing: “I feel like I'm able to make the right offers to the right people. And not just be blindly promoting things and just shouting!” – Jaclyn Mellone She has the ability to customize her offers and feels good about what she is doing. This approach also allows her to have more offers going at the same time because she is not making all the offers to the whole list. The offers may be made through email automation based on their MemberVault activity, or when it makes sense to do so, she does personal invites. One of her favorite “funnels” is a webinar to personal invites. Jaclyn takes us through an example in her business – the course called Best Month Ever! It's a 2 week live course that she sold for $99. The promotion for the course was just to her email list and she hosted the entire thing inside MemberVault . With the data available, she was able to see who the most active participants were and who the less active people were. From there, she and her team were able to nudge the less active people along to make sure they were getting the most out of it. It was a high energy two weeks. 50% of course participants posted in the group that they had their best month ever. With the course being hosted in MemberVault the course participants could see Jaclyn's other offerings (some clicked all of them, others clicked one or two) At the end of the course, Jaclyn asked what their next goal was – responses to this question were logged in MemberVault and helped Jaclyn see how her upcoming offers could fit with the student's objectives. Between the answer to the question, their participation and, what they clicked on inside MemberVault, Jaclyn was able to provide customized best offers for the most likely clients. Note: this is not all automated, but that's what makes this so special. “In the online world, it's so easy to use technology to its fullest extent and take the human experience out of it. But when you're really helping people… when you're able to take technology and layer that with personalization… that's when your conversions go through the roof.” – Jaclyn Mellone The data in MemberVault gave Jaclyn a preview of what her business could look like based on the action of subscribers and course purchaser! If instead of using the data, at the conclusion of the 2 week course Jaclyn had said to her purchasers “you can join this membership or you can join this group coaching or we can work together one on one.”     Most people wouldn't know what to do and they probably wouldn't pick anything! Human psychology says that people won't pick anything if they aren't guided. People want to be told the next step. For Jaclyn, it made sense to promote the membership to everyone and guide others towards group coaching and still others towards one-on-one. She knows that her membership is great for gals who want to stick with one-on-one work whereas her group coaching is geared towards those that want to switch to a one-to-many model. Having the click data as well as the response to her final course question gave Jaclyn the information she needed to provide next steps. As far as the one-on-one personal outreach – that came mostly from who actually clicked to learn more. Anyone can get value from one-on-one work with a coach or mentor, those that self-selected were more likely to already be thinking about it! Bringing the conversation back to the present, when you go to Jaclyn's MemberVault : https://jaclynmellone.vipmembervault.com/teaser today after you finish reading, you'll find: Free Goodies: both those that have dedicated landing pages and those that are more subtle, such as ones mentioned on the Go to Gal podcast. Best Month Ever: the course we discussed above is available as evergreen, so you can start it today (and also have access to the next live run!) Go To Gal Membership: There may be immediate access or a wait list, depending on what else is going on in Jaclyn's business Group Coaching Program Application One-on-one Application MemberVault is a tool for building a relationship with your customers not just about giving them your content. People are much more likely to continue to work with you when you've not only helped them with your content (information) but also given them a hand to hold on the journey. Here's why Jaclyn would suggest MemberVault to her peers, students and other coaches: You can try out all the features for free container for freebies without the need for sophisticated landing pages house bonuses for offline offers (such as bonuses for their book) simple landing page and payment processor for One-on-One services It's all about relationship marketing Learning how and what your subscribers are doing inside MemberVault helps you learn what might be of interest to them Personal outreach I don't often include the “bonus question” in the episode show notes, but I really love Jaclyn's ideas and know that they are a great way to wrap up this post. I asked Jaclyn what she'd like to see in MemberVault that she doesn't see yet – she would like to see more opportunity for communication. Especially around the quiz answers. Inside MemberVault you can easily see a response to a question but there is no mechanism to respond or take that feedback further inside MemberVault . Connect with Jaime Instagram: @techofbusiness Twitter: @techofbusiness Facebook: @yourbiztech LinkedIn: https://www.linkedin.com/in/jaimeslutzky/ Email: jaime@techofbusiness.com Connect with Jaclyn MemberVault : http://jaclynmellone.com/goodies/  Website: http://jaclynmellone.com Facebook: https://www.facebook.com/jaclynmellone/ Instagram: jaclyn_mellone Instagram: go.to.gal

Jaclyn is the host of the Go-To Gal podcast and as she says she “Helps Experts Build Profitable Personal Brands” – She works with her clients on marketing, mindset and strategy. My first question for Jaclyn was “Why did you end up jumping into the MemberVault camp and what are you using MemberVault for?” I love her candor – she got started with MemberVault and it took a good 3 or 4 months before she actually took full advantage of the software. For Jaclyn, MemberVault is far more than a course or membership platform – see, she’s really big on relationship marketing. Jaclyn doesn’t use every aspect of MemberVault -- she continues to use ClickFunnels for her landing pages. For her, ClickFunnels offers key aesthetic, metrics and functionality that didn’t seem necessary to replace – they are working for her, so when she brought MemberVault in as a tool, it was not to replace ClickFunnels (which is a tool that is working in her business.) That being said, she found ClickFunnels was not an ideal place to host her course and membership content – in her words “It was just always clunky and confusing for the end user.” So again, she loves it for landing pages but needed a different tool for content delivery. “If something’s working for you, don’t drop it just because Jaclyn and I are talking about something else. Just add this information that we’re sharing to your repository of if something’s not working maybe I’ll consider!” – Jaime Slutzky, Episode #44 Tech of Business Podcast During her tool exploration she looked at Thinkific – it did exactly what it was supposed to do, but nothing more. She was kinda neutral and not all in on the software – it was just not the right tool for her and her audience. And she just didn’t think it was a WOW beyond what she could get with ClickFunnels… And then we got back to talking about MemberVault and on first impression, she likes that she was able to brand it – pretty and cohesive are important to her and great user experience. At first it was just a better solution – and she hadn’t even “geeked out” on the back end yet! Her first step, as MemberVault founders Mike and Erin recommend, was to put all her freebies into a subscriber hub which she calls “Free Goodies” – instead of having a bunch of dropbox links and random info in emails, it seemed just so much more functional and cohesive. Then she added just one paid course. This was the start to her MemberVault – visitors can see and access her free goodies and see the paid offer too! The beauty is that just with the front end functionality, Jaclyn felt she was getting enough value out of the software… and then, whoa, she got into all the back end stuff. “It can be overwhelming! With every new platform, it can do so much doesn’t mean we have to have it do all those things.” Fast forward to present and Jaclyn has fully integrated MemberVault into her business and see it as a “Living, breathing representation of her email list.” She’s able to see what they are interested in, what they are actually doing… She asks them questions and is getting answers (a dream to hear from your subscribers!). All this boils down to just having more DATA. In terms of relationship marketing: “I feel like I’m able to make the right offers to the right people. And not just be blindly promoting things and just shouting!” – Jaclyn Mellone She has the ability to customize her offers and feels good about what she is doing. This approach also allows her to have more offers going at the same time because she is not making all the offers to the whole list. The offers may be made through email automation based on their MemberVault activity, or when it makes sense to do so, she does personal invites. One of her favorite “funnels” is a webinar to personal invites. Jaclyn takes us through an example in her business – the course called Best Month Ever! It’s a 2 week live course that she sold for $99. The promotion for the course was just to her email list and she hosted the entire thing inside MemberVault . With the data available, she was able to see who the most active participants were and who the less active people were. From there, she and her team were able to nudge the less active people along to make sure they were getting the most out of it. It was a high energy two weeks. 50% of course participants posted in the group that they had their best month ever. With the course being hosted in MemberVault the course participants could see Jaclyn’s other offerings (some clicked all of them, others clicked one or two) At the end of the course, Jaclyn asked what their next goal was – responses to this question were logged in MemberVault and helped Jaclyn see how her upcoming offers could fit with the student’s objectives. Between the answer to the question, their participation and, what they clicked on inside MemberVault, Jaclyn was able to provide customized best offers for the most likely clients. Note: this is not all automated, but that’s what makes this so special. “In the online world, it’s so easy to use technology to its fullest extent and take the human experience out of it. But when you’re really helping people… when you’re able to take technology and layer that with personalization… that’s when your conversions go through the roof.” – Jaclyn Mellone The data in MemberVault gave Jaclyn a preview of what her business could look like based on the action of subscribers and course purchaser! If instead of using the data, at the conclusion of the 2 week course Jaclyn had said to her purchasers “you can join this membership or you can join this group coaching or we can work together one on one.”     Most people wouldn’t know what to do and they probably wouldn’t pick anything! Human psychology says that people won’t pick anything if they aren’t guided. People want to be told the next step. For Jaclyn, it made sense to promote the membership to everyone and guide others towards group coaching and still others towards one-on-one. She knows that her membership is great for gals who want to stick with one-on-one work whereas her group coaching is geared towards those that want to switch to a one-to-many model. Having the click data as well as the response to her final course question gave Jaclyn the information she needed to provide next steps. As far as the one-on-one personal outreach – that came mostly from who actually clicked to learn more. Anyone can get value from one-on-one work with a coach or mentor, those that self-selected were more likely to already be thinking about it! Bringing the conversation back to the present, when you go to Jaclyn’s MemberVault : https://jaclynmellone.vipmembervault.com/teaser today after you finish reading, you’ll find: Free Goodies: both those that have dedicated landing pages and those that are more subtle, such as ones mentioned on the Go to Gal podcast. Best Month Ever: the course we discussed above is available as evergreen, so you can start it today (and also have access to the next live run!) Go To Gal Membership: There may be immediate access or a wait list, depending on what else is going on in Jaclyn’s business Group Coaching Program Application One-on-one Application MemberVault is a tool for building a relationship with your customers not just about giving them your content. People are much more likely to continue to work with you when you’ve not only helped them with your content (information) but also given them a hand to hold on the journey. Here’s why Jaclyn would suggest MemberVault to her peers, students and other coaches: You can try out all the features for free container for freebies without the need for sophisticated landing pages house bonuses for offline offers (such as bonuses for their book) simple landing page and payment processor for One-on-One services It’s all about relationship marketing Learning how and what your subscribers are doing inside MemberVault helps you learn what might be of interest to them Personal outreach I don’t often include the “bonus question” in the episode show notes, but I really love Jaclyn’s ideas and know that they are a great way to wrap up this post. I asked Jaclyn what she’d like to see in MemberVault that she doesn’t see yet – she would like to see more opportunity for communication. Especially around the quiz answers. Inside MemberVault you can easily see a response to a question but there is no mechanism to respond or take that feedback further inside MemberVault . Connect with Jaime Instagram: @techofbusiness Twitter: @techofbusiness Facebook: @yourbiztech LinkedIn: https://www.linkedin.com/in/jaimeslutzky/ Email: jaime@techofbusiness.com Connect with Jaclyn MemberVault : http://jaclynmellone.com/goodies/  Website: http://jaclynmellone.com Facebook: https://www.facebook.com/jaclynmellone/ Instagram: jaclyn_mellone Instagram: go.to.gal

It’s no surprise that our guest today and I became fast friends. She and I share a similar drive when it comes to our careers, but we also don’t want our careers to come at the expense of spending quality time with our family. Our guest today is Jaclyn Mellone, who’s not only a friend, but a business partner, too. She and I run the So Money Podcast Accelerator, a 12 week group coaching program designed to help you launch your podcast – or GROW your existing podcast. We’re currently enrolling students. Jaclyn is on a mission to help experts go from best kept secret, to becoming the Go-To Gal in their space. She is a personal branding coach, speaker, and host of the Go-To Gal podcast. I was actually on her podcast this past Monday. Check it out. Jaclyn has been featured in Entrepreneur, Reader's Digest, Parents, Well + Good and in dozens of podcasts and radio appearances. In this episode we discuss how Jaclyn helps female business owners take their brands and businesses to the next level, how positivity has been proven to be her #1 strength…and how, as a mom of two, torn between her desire to parent full-time and work full-time, Jaclyn came up with a brilliant strategy to do both, all while saving time and money. This is a financial hack for the books. Jaclyn’s website is JaclynMellone.com. Her podcast is The Go to Gal on iTunes and everywhere. To learn more about our podcast program, click here.

Welcome to Go-To Gal, the podcast to help you build a profitable personal brand. If you are ready to overcome self-doubt, stand out from the crowd, and make bank by growing your brand, you are in the right place. Here at Go-To Gal, we believe in grace over guilt, connection and collaboration, intention over doing […] The post Go-To Gal Trailer appeared first on Jaclyn Mellone || Go-To Gal Podcast.

I am so excited to dive into this topic because I believe imposter syndrome affects millions of women entrepreneurs and many times, we don’t even realize what it is.Jaclyn Mellone and I met at Podcast Movement in July of 2018 and I knew I had to have her on. Jaclyn is a marketing and mindset coach and she helps experts create profitable personal brands. She has been producing her podcast, All Up in Your Lady Business, for over 3 years and there are currently 300+ episodes you can catch up on. (The podcast will be going through a rebrand in January of 2019 and will become “The Go-To Gal” podcast.)Links:jennymelrose.com/imposter-syndromeClick to view: show page on Awesound

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Grace for the Journey.  That’s the phrase that kept coming to me during today’s interview with Jaclyn Mellone.  She’s the co-host of the podcast All Up In Your Lady Business with Jessica Stansberry, a Marketing and Mindset expert and the creator of her new program, Go To Gal.     Jaclyn found out she was pregnant with her 2nd child just one week after she launched her podcast and her first paid program.  Which sent her into tons of fear. But she eventually saw it as a great opportunity to have a “due date” by which she needed to simplify her life.  “Simplifying helped me grow faster,” she said.   During this incredible conversation, we talk about the constant evolution business and babies are and how she gives herself a lot of grace as she moves through that evolution.  She says that a daily GRATITUDE PRACTICE is key - specifically being grateful for the messy stuff, the unexpected stuff, the stuff that didn’t turn out the way we wanted.   This interview with Jaclyn is such a great example of the journey of a business and how it parallels the ever changing journey of parenthood!   Interested in Jaclyn’s Go to Girl program?  Check it out here → http://jaclynmellone.com/