Podcasts about backrub

Episode #162 of the Last Call Trivia Podcast begins with a round of general knowledge questions. Then, we're switching it up with a theme round of Name Changes Trivia!Round OneThe game kicks off with a Movies Trivia question about perhaps the most famous song request in film history.Next, we have a Terms Trivia question that asks the Team to identify a term used on the television show The Flintstones as the name of a high-ranking elected position.The first round concludes with a Shakespeare Trivia question about a character that is mentioned in four different Shakespeare plays.Bonus QuestionToday's Bonus Question is a follow-up to the Shakespeare Trivia question from the first round.Round TwoLet's take things in a new direction. In today's theme round, we're switching gears for some Name Changes Trivia!The second round begins with a Companies Trivia question about a supermarket that changed names following a merger.Next, we have a Websites Trivia question that asks the Team to name the website that operated on Stanford servers for more than a year under the name “BackRub.”Round Two concludes with a Sports Trivia question about a U.S. professional sports team that shares its name with a popular beverage brand.Final QuestionWe've reached the Final Question of the game, and today's category of choice is Movies. Lights, camera, action!The Trivia Team is asked to name the director who also acted in four famous films.Visit lastcalltrivia.com to learn more about hosting your own ultimate Trivia event!Hombres en crecimientoSi has estado buscando un lugar que te ayude a crecer, simplificar tu vida.Listen on: Apple Podcasts Spotify

Don't Backrub all the answers.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Discover how strategic partnerships can unlock business growth and take your company to the next level. Learn the benefits of collaborating with other businesses to achieve mutual success!FERDINAND MEHLINGER, a foundational member of the original Backrub team that later evolved into Google, is notable for his expertise in data structuring and algorithm development. His significant role in decoding complex data into code paved the way for creating Google's influential search algorithm.Under the mentorship of a seasoned billionaire, Ferdinand honed his entrepreneurial skills, transforming into a visionary business leader. His ability to establish strategic partnerships across various industries, including biotechnology, nutrition and fitness, real estate, artificial intelligence, and financial markets, has been noteworthy. Ferdinand's journey underscores the importance of innovation and steadfast commitment to excellence. His enduring contributions continue to shape both the technology and business landscapes, offering inspiration to aspiring entrepreneurs. With his pragmatic approach and deep understanding of data, he has impacted the world of technology and business.Connect with Ferdinand:LinkedIN: linkedin.com/in/ferdinand-mehlinger Website: https://ferdinandmehlinger.com/ "What a great conversation with Ferdinand. His energy and ability to think outside the box shined through. Creating strategic partnerships is a key take-way that I got from this collaboration. What's your take-away? Thank you for all that you do Ferdinand." Ida Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment. Your support keeps this podcast going and growing. Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can support you in getting more visibility on your products and services.

This week we talk about search engines, SEO, and Habsburg AI.We also discuss AI summaries, the web economy, and alignment.Recommended Book: Pandora's Box by Peter BiskindTranscriptThere's a concept in the world of artificial intelligence, alignment, which refers to the goals underpinning the development and expression of AI systems.This is generally considered to be a pretty important realm of inquiry because, if AI consciousness were to ever emerge—if an artificial intelligence that's truly intelligent in the sense that humans are intelligent were to be developed—it would be vital said intelligence were on the same general wavelength as humans, in terms of moral outlook and the practical application of its efforts.Said another way, as AI grows in capacity and capability, we want to make sure it values human life, has a sense of ethics that roughly aligns with that of humanity and global human civilization—the rules of the road that human beings adhere to being embedded deep in its programming, essentially—and we'd want to make sure that as it continues to grow, these baseline concerns remain, rather than being weeded out in favor of motivations and beliefs that we don't understand, and which may or may not align with our versions of the same, even to the point that human lives become unimportant, or even seem antithetical to this AI's future ambitions.This is important even at the level we're at today, where artificial general intelligence, AI that's roughly equivalent in terms of thinking and doing and parsing with human intelligence, hasn't yet been developed, at least not in public.But it becomes even more vital if and when artificial superintelligence of some kind emerges, whether that means AI systems that are actually thinking like we do, but are much smarter and more capable than the average human, or whether it means versions of what we've already got that are just a lot more capable in some narrowly defined way than what we have today: futuristic ChatGPTs that aren't conscious, but which, because of their immense potency, could still nudge things in negative directions if their unthinking motivations, the systems guiding their actions, are not aligned with our desires and values.Of course, humanity is not a monolithic bloc, and alignment is thus a tricky task—because whose beliefs do we bake into these things? Even if we figure out a way to entrench those values and ethics and such permanently into these systems, which version of values and ethics do we use?The democratic, capitalistic West's? The authoritarian, Chinese- and Russian-style clampdown approach, which limits speech and utilizes heavy censorship in order to centralize power and maintain stability? Maybe a more ambitious version of these things that does away with the downsides of both, cobbling together the best of everything we've tried in favor of something truly new? And regardless of directionality, who decides all this? Who chooses which values to install, and how?The Alignment Problem refers to an issue identified by computer scientist and AI expert Norbert Weiner in 1960, when he wrote about how tricky it can be to figure out the motivations of a system that, by definition, does things we don't quite understand—a truly useful advanced AI would be advanced enough that not only would its computation put human computation, using our brains, to shame, but even the logic it uses to arrive at its solutions, the things it sees, how it sees the world in general, and how it reaches its conclusions, all of that would be something like a black box that, although we can see and understand the inputs and outputs, what happens inside might be forever unintelligible to us, unless we process it through other machines, other AIs maybe, that attempt to bridge that gap and explain things to us.The idea here, then, is that while we may invest a lot of time and energy in trying to align these systems with our values, it will be devilishly difficult to keep tabs on whether those values remain locked in, intact and unchanged, and whether, at some point, these highly sophisticated and complicated, to the point that we don't understand what they're doing, or how, systems, maybe shrug-off those limitations, unshackled themselves, and become misaligned, all at once or over time segueing from a path that we desire in favor of a path that better matches their own, internal value system—and in such a way that we don't necessarily even realize it's happening.OpenAI, the company behind ChatGPT and other popular AI-based products and services, recently lost its so-called Superalignment Team, which was responsible for doing the work required to keep the systems the company is developing from going rogue, and implementing safeguards to ensure long-term alignment within their AI systems, even as they attempt to, someday, develop general artificial intelligence.This team was attempting to figure out ways to bake-in those values, long-term, and part of that work requires slowing things down to ensure the company doesn't move so fast that it misses something or deploys and empowers systems that don't have the right safeguards in place.The leadership of this team, those who have spoken publicly about their leaving, at least, said they left because the team was being sidelined by company leadership, which was more focused on deploying new tools as quickly as possible, and as a consequence, they said they weren't getting the resources they needed to do their jobs, and that they no longer trusted the folks in charge of setting the company's pace—they didn't believe it was possible to maintain alignment and build proper safeguards within the context of OpenAI because of how the people in charge were operating and what they were prioritizing, basically.All of which is awkward for the company, because they've built their reputation, in part, on what may be pie-in-the-sky ambitions to build an artificial general intelligence, and what it sounds like is that ambition is being pursued perhaps recklessly, despite AGI being one of the big, dangerous concerns regularly promoted by some of the company's leaders; they've been saying, listen, this is dangerous, we need to be careful, not just anyone can play in this space, but apparently they've been saying those things while also failing to provide proper resources to the folks in charge of making sure those dangers are accounted for within their own offerings.This has become a pretty big concern for folks within certain sectors of the technology and regulatory world, but it's arguably not the biggest and most immediate cataclysm-related concern bopping around the AI space in recent weeks.What I'd like to talk about today is that other major concern that has bubbled up to the surface, recently, which orients around Google and its deployment of a tool called Google AI Overviews.—The internet, as it exists today, is divided up into a few different chunks.Some of these divisions are national, enforced by tools and systems like China's famous "Great Firewall," which allows government censors to take down things they don't like and to prevent citizens from accessing foreign websites and content; this creates what's sometimes called the "spliternet," which refers to the net's increasing diversity of options, in terms of what you can access and do, what rules apply, and so on, from nation to nation.Another division is even more fundamental, though, as its segregates the web from everything else.This division is partly based on protocols, like those that enable email and file transfers, which are separate from the web, though they're often attached to the web in various ways, but it's partly the consequence of the emergence and popularity of mobile apps, which, like email and file transfer protocols, tend to have web-presences—visiting facebook.com, for instance, will take you to a web-based instance of the network, just as Gmail.com gives you access to email protocols via a web-based platform—but these services also exist in non-web-based app-form, and the companies behind them usually try to nudge users to these apps because the apps typically give them more control, both over the experience, and over the data they collect as a consequence—it's better for lock-in, and it's better for their monetary bread-and-butter purposes, basically, compared to the web version of the same.The web portion of that larger internet entity, the thing we access via browsers like Chrome and Firefox and Safari, and which we navigate with links and URLs like LetsKnowThings.com—that component of this network has long been indexed and in some ways enabled by a variety of search engines.In the early days of the web, organizational efforts usually took the form of pages where curators of various interests and stripes would link to their favorite discoveries—and there weren't many websites at the time, so learning about these pages was a non-trivial effort, and finding a list of existing websites, with some information about them, could be gold, because otherwise what were you using the web for? Lacking these addresses, it wasn't obvious why the web was any good, and linking these disparate pages together into a more cohesive web of them is what made it usable and popular.Eventually, some of these sites, like YAHOO!, evolved from curated pages of links to early search engines.A company called BackRub, thus named because it tracked and analyzed "back links," which means links from one page to another page, to figure out the relevancy and legitimacy of that second page, which allowed them to give scores to websites as they determined which links should be given priority in their search engine, was renamed Google in 1997, and eventually became dominant because of these values they gave links, and how it helped them surface the best the web had to offer.And the degree to which search engines like Google's shaped the web, and the content on it, cannot be overstated.These services became the primary way most people navigated the web, and that meant discovery—having your website, and thus whatever product or service or idea your website was presenting, shown to new people on these search engines—discovery became a huge deal.If you could get your page in the top three options presented by Google, you would be visited a lot more than even pages listed five or ten links down, and links relegated to the second page would, comparably, shrivel due to lack of attention.Following the widespread adoption of personal computers and the huge influx of people connecting to the internet and using the web in the early 2000s, then, these search engines because prime real estate, everyone wanting to have their links listed prominently, and that meant search engines like Google could sell ads against them, just like newspapers can sell ads against the articles they publish, and phone books can sell ads against their listings for companies that provide different services.More people connecting to the internet, then, most of them using the web, primarily, led to greater use of these search engines, and that led to an ever-increasing reliance on them and the results they served up for various keywords and sentences these users entered to begin their search.Entire industries began to recalibrate the way they do business, because if you were a media company publishing news articles or gossip blog posts, and you didn't list prominently when someone searched for a given current event or celebrity story, you wouldn't exist for long—so the way Google determined who was at the top of these listings was vital knowledge for folks in these spaces, because search traffic allowed them to make a living, often through advertisements on their sites: more people visiting via search engines meant more revenue.SEO, or search engine optimization, thus became a sort of high-demand mystical art, as folks who could get their clients higher up on these search engine results could name their price, as those rankings could make or break a business model.The downside of this evolution, in the eyes of many, at least, is that optimizing for search results doesn't necessarily mean you're also optimizing for the quality of your articles or blog posts.This has changed over and over throughout the past few decades, but at times these search engines relied upon, at least in part, the repeating of keywords on the pages being linked, so many websites would artificially create opportunities to say the phrase "kitchen appliances" on their sites, even introducing entirely unnecessary and borderline unreadable blogs onto their webpages in order to provide them with more, and more recently updated opportunities to write that phrase, over and over again, in context.Some sites, at times, have even written keywords and phrases hundreds or thousands of times in a font color that matches the background of their page, because that text would be readable to the software Google and their ilk uses to track relevancy, but not to readers; that trick doesn't work anymore, but for a time, it seemed to.Similar tricks and ploys have since replaced those early, fairly low-key attempts at gaming the search engine system, and today the main complaint is that Google, for the past several years, at least, has been prioritizing work from already big entities over those with relatively smaller audiences—so they'll almost always focus on the New York Times over an objectively better article from a smaller competitor, and products from a big, well-known brand over that of an indie provider of the same.Because Google's formula for such things is kept a secret to try to keep folks from gaming the system, this favoritism has long been speculated, but publicly denied by company representatives. Recently, though, a collection of 2,500 leaked documents from Google were released, and they seem to confirm this approach to deciding search engine result relevancy; which arguably isn't the worst approach they've ever tried, but it's also a big let-down for independent and other small makers of things, as the work such people produce will tend to be nudged further down the list of search results simply by virtue of not being bigger and more prominent already.Even more significant than that piece of leak-related Google news, though, is arguably the deployment of a new tool that the company has been promoting pretty heavily, called AI Overviews.AI Overviews have appeared to some Google customers for a while, in an experimental capacity, but they were recently released to everyone, showing up as a sort of summary of information related to whatever the user searched for, placed at the tippy-top of the search results screen.So if I search for "what's happening in Gaza," I'll have a bunch of results from Wikipedia and Reuters and other such sources in the usual results list, but above that, I'll also have a summary produced by Google's AI tools that aim to help me quickly understand the results to my query—maybe a quick rundown of Hamas' attack on Israel, Israel's counterattack on the Gaza Strip, the number of people killed so far, and something about the international response.The information provided, how long it is, and whether it's useful, or even accurate, will vary depending on the search query, and much of the initial criticism of this service has been focused on its seemingly fairly common failures, including instructing people to eat rocks every day, to use glue as a pizza ingredient, and telling users that only 17 American presidents were white, and one was a Muslim—all information that's untrue and, in some cases, actually dangerous.Google employees have reportedly been going through and removing, by hand, one by one, some of the worse search results that have gone viral because of how bad or funny they are, and though company leadership contends that there are very few errors being presented, relative to the number of correct answers and useful summaries, because of the scale of Google and how many search results it serves globally each day, even an error rate of 0.01% would represent a simply astounding amount of potentially dangerous misinformation being served up to their customers.The really big, at the moment less overt issue here, though, is that Google AI Overviews seem to rewire the web as it exists today.Remember how I mentioned earlier that much of the web and the entities on it have been optimizing for web search for years because they rely upon showing up in these search engine results in order to exist, and in some cases because traffic from those results is what brings them clicks and views and subscribers and sales and such?AI Overview seems to make it less likely that users will click through to these other sites, because, if Google succeeds and these summaries provide valuable information, that means, even if this only applies to a relative small percentage of those who search for such information, a whole lot of people won't be clicking through anymore; they'll get what they need from these summaries.That could result in a cataclysmic downswing in traffic, which in turn could mean websites closing up shop, because they can't make enough money to survive and do what they do anymore—except maybe for the sites that cut costs by firing human writers and relying on AI tools to do their writing, which then pushes us down a very different path, in which AI search bots are grabbing info from AI writing, and we then run into a so-called Habsburg AI problem where untrue and garbled information is infinitely cycled through systems that can't differentiate truth from fiction, because they're not built to do so, and we end up with worse and worse answers to questions, and more misinformation percolating throughout our info-systems.That's another potential large-scale problem, though. The more immediate potential problem is that AI Overviews could cause the collapse of the revenue model that has allowed the web to get to where it is, today, and the consequent disappearance of all those websites, all those blogs and news entities and such, and that could very quickly disrupt all the industries that rely, at least in part, on that traffic to exist, while also causing these AI Overviews to become less accurate and useful, with time—even more so than they sometimes are today—because that overview information is scraped from these sites, taking their writing, rewording it a bit, and serving that to users without compensating the folks who did that research and wrote those original words.What we seem to have, then, is a situation in which this new tool, which Google seems very keen to implement, could be primed to kill off a whole segment of the internet, collapsing the careers of folks who work in that segment of the online world, only to then degrade the quality of the same, because Google's AI relies upon information it scrapes, it steals, basically, from those sites—and if those people are no longer there to create the information it needs to steal in order to function, that then leaves us with increasingly useless and even harmful summaries where we used to have search results that pointed us toward relatively valuable things; those things located on other sites but accessed via Google, and this change would keep us on Google more of the time, limiting our click-throughs to other pages—which in the short term at least, would seem to benefit google at everyone else's expense.Another way of looking at this, though, is that the search model has been bad for quite some time, all these entities optimizing their work for the search engine, covering everything they make in robot-prioritizing SEO, changing their writing, what they write about, and how they publish in order to creep a little higher up those search listings, and that, combined with the existing refocusing on major entities over smaller, at times better ones, has already depleted this space, the search engine world, to such a degree that losing it actually won't be such a big deal; it may actually make way for better options, Google becoming less of a player, ultimately at least, and our web-using habits rewiring to focus on some other type of search engine, or some other organizational and navigational method altogether.This seeming managed declined of the web isn't being celebrated by many people, because like many industry-wide upsets, it would lead to a lot of tumult, a lot of lost jobs, a lot of collapsed companies, and even if the outcome is eventually wonderful in some ways, there will almost certainly be a period of significantly less-good online experiences, leaving us with a more cluttered and less accurate and reliable version of what came before.A recent study showed that, at the moment, about 52% of what ChatGPT tells its users is wrong.It's likely that these sorts of tools will remain massively imperfect for a long while, though it's also possible that they'll get better, eventually, to the point that they're at least as accurate, and perhaps even more so, than today's linked search results—the wave of deals being made between AI companies and big news entities like the Times supports the assertion that they're at least trying to make that kind of future, happen, though these deals, like a lot of the other things happening in this space right now, would also seem to favor those big, monolithic brands at the expense of the rest of the ecosystem.Whatever happens—and one thing that has happened since I started working on this episode is that Google rolled back its AI Overview feature on many search results, so they're maybe reworking it a bit to make sure it's more ready for prime time before deploying it broadly again—what happens, though, we're stepping toward a period of vast and multifaceted unknowns, and just as many creation-related industries are currently questioning the value of hiring another junior graphic designer or copy writer, opting instead to use cheaper AI tools to fill those gaps, there's a good chance that a lot of web-related work, in the coming years, will be delegated to such tools as common business models in this evolve into new and unfamiliar permutations, and our collective perception of what the web is maybe gives way to a new conception, or several new conceptions, of the same.Show Noteshttps://www.theverge.com/2024/5/29/24167407/google-search-algorithm-documents-leak-confirmationhttps://www.businessinsider.com/the-true-story-behind-googles-first-name-backrub-2015-10https://udm14.com/https://arstechnica.com/gadgets/2024/05/google-searchs-udm14-trick-lets-you-kill-ai-search-for-good/https://www.platformer.news/google-ai-overviews-eat-rocks-glue-pizza/https://futurism.com/the-byte/study-chatgpt-answers-wronghttps://www.wsj.com/finance/stocks/ai-is-driving-the-next-industrial-revolution-wall-street-is-cashing-in-8cc1b28f?st=exh7wuk9josoadj&reflink=desktopwebshare_permalinkhttps://www.theverge.com/2024/5/24/24164119/google-ai-overview-mistakes-search-race-openaihttps://archive.ph/7iCjghttps://archive.ph/0ACJRhttps://www.wsj.com/tech/ai/ai-skills-tech-workers-job-market-1d58b2ddhttps://www.theverge.com/2024/5/29/24167407/google-search-algorithm-documents-leak-confirmationhttps://www.ben-evans.com/benedictevans/2024/5/4/ways-to-think-about-agihttps://futurism.com/washington-post-pivot-aihttps://techcrunch.com/2024/05/19/creative-artists-agency-veritone-ai-digital-cloning-actors/https://www.nytimes.com/2024/05/24/technology/google-ai-overview-search.htmlhttps://www.wsj.com/tech/ai/openai-forms-new-committee-to-evaluate-safety-security-4a6e74bbhttps://sparktoro.com/blog/an-anonymous-source-shared-thousands-of-leaked-google-search-api-documents-with-me-everyone-in-seo-should-see-them/https://www.theverge.com/24158374/google-ceo-sundar-pichai-ai-search-gemini-future-of-the-internet-web-openai-decoder-interviewhttps://www.wsj.com/tech/ai/chat-xi-pt-chinas-chatbot-makes-sure-its-a-good-comrade-bdcf575chttps://www.wsj.com/tech/ai/scarlett-johansson-openai-sam-altman-voice-fight-7f81a1aahttps://www.wired.com/story/scarlett-johansson-v-openai-could-look-like-in-court/?hashed_user=7656e58f1cd6c89ecd3f067dc8281a5fhttps://www.wired.com/story/google-search-ai-overviews-ads/https://daringfireball.net/linked/2024/05/23/openai-wapo-voicehttps://www.cjr.org/tow_center/licensing-deals-litigation-raise-raft-of-familiar-questions-in-fraught-world-of-platforms-and-publishers.phphttps://apnews.com/article/ai-deepfake-biden-nonconsensual-sexual-images-c76c46b48e872cf79ded5430e098e65bhttps://archive.ph/l5cSNhttps://arstechnica.com/tech-policy/2024/05/sky-voice-actor-says-nobody-ever-compared-her-to-scarjo-before-openai-drama/https://www.theverge.com/2024/5/30/24168344/google-defends-ai-overviews-search-resultshttps://9to5google.com/2024/05/30/google-ai-overviews-accuracy/https://www.nytimes.com/2024/06/01/technology/google-ai-overviews-rollback.htmlhttps://www.vox.com/future-perfect/2024/5/17/24158403/openai-resignations-ai-safety-ilya-sutskever-jan-leike-artificial-intelligencehttps://en.wikipedia.org/wiki/AI_alignmenthttps://en.wikipedia.org/wiki/Google_AI This is a public episode. 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From the Groundbreaking Team at Backrub to a Billionaire-Mentored Entrepreneurial Titan, Ferdinand Mehlinger shares how entrepreneurs can rebound from failure to success through mentorship and leveraging their existing skillset. Tune in to hear Ferdinand's thoughts on: What was it like when you worked at Backrub, which is now Google? How did you handle your biggest […] The post Leveraging Specific Skills for Monumental Success, With Ferdinand Mehlinger first appeared on Business Creators Radio Show with Adam Hommey.

FERDINAND MEHLINGER, a foundational member of the original Backrub team that later evolved into Google, is notable for his expertise in data structuring and algorithm development. His significant role in decoding complex data into code paved the way for creating Google's influential search algorithm.     CONNECT WITH Ferdinand Mehlinger LinkedIn: https://www.linkedin.com/in/ferdinand-mehlinger/ Twitter: https://twitter.com/_TBAB TikTok: https://www.tiktok.com/@taught_by_a_billionaire?lang=en     CONNECT WITH Cedric Francis Website: https://www.lead2greatness.com/ Facebook: https://www.facebook.com/cedricbfrancis Twitter: https://twitter.com/cedricbfrancis Instagram: https://www.instagram.com/leadtogreatness/ LinkedIn: https://www.linkedin.com/in/cedric-b-francis-a0544037/   DONATE TODAY to provide resources to low income and poverty stricken communities!  Website: https://www.mtsoutreach.org

Met een marktaandeel van meer dan 90 procent en ruim 40 miljard geïndexeerde webpagina's, is Google de grootste zoekmachine ter wereld. Maar tegenwoordig doet het bedrijf achter Google, Alphabet, heel veel meer: van zelfrijdende auto's tot biomedische wetenschap. In deze aflevering van Doorgelicht richten journalist Nina van den Dungen en analist Jim Tehupuring de schijnwerper op de Amerikaanse techgigant zodat jij als belegger kan bepalen wat een Alphabet-aandeel nou écht waard is. Nina blikt terug op de geschiedenis van het bedrijf en Jim doet een fundamentele analyse.       Het bedrijf  Alphabet is het moederbedrijf van Google en een flinke collectie andere technologiebedrijven zoals Calico en Intrinsic. Jaarlijks draait het bedrijf tientallen miljarden dollars winst, waarvan het overgrote deel nog steeds te danken is aan advertentie-inkomsten van Google.   Alphabet werd in 2015 opgericht, maar voorganger Google bestaat al sinds 1998. Destijds ontwikkelden de Amerikaanse studenten Larry Page en Segrey Brin de zoekmachine BackRub die veel efficiënter moest werken dan andere zoekmachines met behulp van een speciaal algoritme. Kort na de introductie bleek BackRub een groot succes, waarna de naam vervangen werd door Google – wat slaat op het getal 'googel' met honderd nullen.  Page en Brin wilden hun bedrijf na het succes verkopen aan concurrent Yahoo en een aantal andere bedrijven, maar die bleken niet geïnteresseerd. Daarom richtte het duo zich tot investeerders om Google verder uit te bouwen. Die werden al snel gevonden, waardoor het bedrijf rond de eeuwwisseling miljoenen op de bankrekening had.  De eerste winst werd in 2001 gedraaid nadat Google een jaar eerder advertenties introduceerde in de zoekmachine, het bedrijf verdiende toen al bijna 7 miljoen dollar. In 2002 liep dat bedrag op naar 100 miljoen dollar.   Twee jaar later, in 2004, ging Google de beurs op, deels onder dwang van de Amerikaanse beurswaakhond (de SEC) omdat Google toen meer dan 500 aandeelhouders telde. In augustus van dat jaar bracht het bedrijf bijna 20 miljoen aandelen uit voor een introductieprijs van 85 dollar.   Na de beursgang begon Google flink uit te breiden. Zo nam het bedrijf in 2006 videoplatform YouTube over en introduceerde het een eigen webbrowser en smartphone in 2008. In 2010 volgde een project met zelfrijdende auto's en twee jaar later maakte Google Glass zijn debuut. Later volgden er overnames, zoals die van biotechbedrijf Calico en AI-onderzoeker DeepMind.  Doordat Google een flink aantal dochterbedrijven had waardoor het steeds onduidelijker werd wat Google nou precies deed, besloot het bedrijf in 2015 om te reorganiseren tot Alphabet. Sindsdien komt een groot deel van de omzet en winst nog steeds uit advertentie-inkomsten van Google, maar groeien de andere activiteiten – door Alphabet ‘Other Bets' genoemd – gestaag.  De fundamentele analyse  Bij Alphabet kijken we naar... Ook kijken verder dan de cijfers, we focussen op...  De presentatoren  Nina van den Dungen is journalist en presentatrice bij BNR Nieuwsradio. Als echte verhalenverteller vertelt ze je alles over ontstaansgeschiedenis van bedrijven.   Jim Tehupuring is analist en vermogensbeheerder bij 1Vermogensbeheer. Met een flink dossier aan kennis en jarenlange ervaring in de financiële wereld, analyseert hij bedrijven in begrijpelijke taal.   Over Doorgelicht  In Doorgelicht richten Nina van den Dungen en Jim Tehupuring de schijnwerper op de bedrijven achter je favoriete aandelen zodat jij als belegger kan bepalen wat ze nou écht waard zijn.    Disclaimer  De inhoud van Doorgelicht is geen financieel advies. Beleg altijd op basis van je eigen overwegingen en onderzoek.  Redactie  Niels Kooloos See omnystudio.com/listener for privacy information.

Ferdinand Mehlinger is a foundational member of the original Backrub team that later evolved into Google, is notable for his expertise in data structuring and algorithm development. His significant role in decoding complex data into code paved the way for creating Google's influential search algorithm. Under the mentorship of a seasoned billionaire, Ferdinand honed his entrepreneurial skills, transforming into a visionary business leader. His ability to establish strategic partnerships across various industries, including biotechnology, nutrition and fitness, real estate, artificial intelligence, and financial markets, has been noteworthy. Ferdinand's journey underscores the importance of innovation and steadfast commitment to excellence. His enduring contributions continue to shape both the technology and business landscapes, offering inspiration to aspiring entrepreneurs. With his pragmatic approach and deep understanding of data, he has made a lasting impact on the world of technology and business.  Listen in as Ferdinand talks about those humble beginnings at an internet search company, how the company morphed into the behemoth it is, and the trajectory it put him on once he and his associates were cast out. Ferdinand shares stories of growing up and the influencers that fueled his entrepreneurial spirit, how he and his mentor met, the long and arduous road of growth and massive expansion, and a little dip into AI. Every entrepreneur has a story of adversity, and he was certainly no exception. Ferdinand explains how it happened, the fall out of the loss he took, how it affected his personal relationships and the unshakeable bond he and wife now share. 

Hejo! Nov del, nov podpornik in nov gost! V gosteh  se je oglasih improvizator, scenarist in voditelj Juš Milčinski! Tokrat Juš in Sašo nimata pojma, ko ju Aleš vpraša: “Kdo ali kaj je BackRub?” … Klikneš, poslušaš, izveš! Ti je podkast všeč? Lahko ga podpreš tukaj

Highlights: Windblown Birds, Random Act of Kindness Week, Space Rock Flybys, Rolling On, Tennis Bug and Google's Backrub!

Hear how memories impact you now and guide your future What are your memories of growing up? Your friends? Neighborhood? Life-changing moments in our society? In today's podcast, Helen Newman, a friend from my elementary school (Davis Elementary School in New Rochelle, NY) and I discuss the power of memories. Although we had different experiences in high school (she was in a sorority, I was president of the Salmagundi Club), we both experienced the good times and not-so-good times of the 1960s. The funny thing about memories is that they're selective. We pick and choose the ones that fit our own story, often one where we are the heroes and we forget what others were struggling with or enjoying all around us. I guarantee that after listening to Helen, you will be amazed at her wisdom and joy. Helen writes about something every month. Sometimes it is about why that month means something to her. Other times, she writes about old friends and new ones. But in today's conversation, we go deeply into the anguish we all felt during high school. If you were alive then, you like us will forever ask: "Where was I when John F. Kennedy was shot?" We even remember what we were wearing. We also talk about how we felt when our biology teacher, Mrs. Schwerner, lost her son during the civil rights unrest in the South. And the conflicting passions surrounding the Vietnam War. To state the obvious, we grew up in very challenging times. This month (November), she wrote about our autograph books. It was hysterical to remember what people wrote about. Her book was filled with poignant, loving, sincere and sentimental sayings, like: "Helen and whomever, sitting in a tree, K-I-S-S-I-N-G." You remember those. Her favorite, and mine as well: “When you get old and out of shape, remember girdles are $2.98.” Sadly, they don't make autograph books anymore, and I would have to dig into my attic to find mine. But you get the point! Helen never expected to be a writer. A while ago, she started to write and then it became a wonderful hobby. I love the blog posts that seem to touch everyone's heart. She remembers stuff that we might also, but she puts it into a story (usually her own) and brings us back to the days when...you can finish my sentence. My message to you, our listeners, is to find your own Helen Newman. Or become one for others. Remembering is so important as time flies, and the moment brings back the time and place you were growing up in. We might still be growing up, never growing old, but we continue to live each day, forgetting how our past framed our present and set the stage for the future. I cannot thank Helen enough for joining us today and sharing her own story. Think about writing yours. You can contact Helen at hnewman@tsjesq.com. My quote for us today: “The worst part of holding the memories is not the pain. It's the loneliness of it. Memories need to be shared.”   ― Lois Lowry, The Giver  For more about storytelling and the role it plays in our memories, try these: Blog: How Storytelling Can Transform Your Culture And Energize Your Team Podcast: Karen Dietz—Your Story Is Your Secret to Amazing Success Podcast: Roshni Pandey—To Find Your Happiness, Assemble The Kind Of Life You Want Additional resources for you My two award-winning books: Rethink: Smashing The Myths of Women in Businessand On the Brink: A Fresh Lens to Take Your Business to New Heights Our website: Simon Associates Management Consultants   Read the transcript of our podcast here Andi Simon: Welcome to On the Brink With Andi Simon. Hi, I'm Andi Simon. As you know, I'm your host and your guide, and my job is to get you off the brink. You know, my company, Simon Associates Management Consultants, we've been around for 20 years, helping people see, feel and think in new ways so they can change. And I often look for people who are going to give you a new perspective so you too can begin to see things through a fresh lens. You maybe even step back like an anthropologist (like myself) and observe what's going on and reflect on it, reflect on yourself, and begin to find great ways to think in new ways. So today, I have a wonderful woman here, Helen Newman. Helen and I go back to elementary school. And I'm going to let her tell you her story because as we were talking, and I was reading the things that she writes on Facebook, to bring back the memories, I said, "My audience should hear you remember." We're storymakers. Humans love to make stories. And when we do use memories to create them, we connect in ways that are really magical. I'm going to read you one of hers in a moment. But first, Helen, thanks for joining me today. Helen Newman: It's a pleasure to be here. Andi Simon: Tell the listeners, who is Helen Newman and what's your journey all about? Helen Newman: My journey, let's say I'm a senior citizen so I've had a long journey. I grew up in New Rochelle, a suburb of New York. And when I look back, I think of my childhood as wonderment. Of course, there were bad days, a middle child, typically an outgoing introvert. And I had to fight for my place in the house. There were three girls, and I'm in the middle. It was my friends, my school that meant the most to me. And I never forgot that. I went to New Rochelle High School with you. I met my husband in New Rochelle. He wasn't in the high school with me because he had already graduated. But he also was from New Rochelle. He passed away 10 years ago. I went to art school after high school, I wanted to be an art teacher. But I always secretly wanted to be a writer. In those years, I hope your listeners remember that for women, it wasn't all that easy. And even my own mother who was kind of a beatnik, she was a pianist, even she said, "Well, be a teacher. You know, you'll be home in the summer with your kids." And all of that 1963, mid '60s, feeling. But secretly, I always wanted to be a writer. Andi Simon: But you didn't become a writer? Helen Newman: No, I did not. As a child, I lived in a cul de sac. And I used to write plays when I was nine years old. And made all of the girls in the cul de sac be in the play and make the parents pay to come and see it. Andi Simon: I know when you were telling me that, I suspect that I even attended them. Helen Newman: I remember doing The Princess and The Pea. I got the Golden Book and then wrote my own scripts. And I think I was about nine or 10. But I was never encouraged in any way other than to be an artist. She couldn't see beyond the teacher. And I love children. So she knew that. My father, however, said to me, "You should be an attorney because you can argue on any subject." And I ended up working in a law firm after teaching. It's really funny because I still remember my father saying, "You can argue any case." He didn't have any sons so I was the son he never had. Andi Simon: Oh, I love it. The interesting part, as we were preparing for this, we were reminiscing. You know, we both went to school at a time when New Rochelle was, I'm going to guess, half Jewish and half African American, maybe 40/40. But it was a very interesting time. We held hands and sang We Shall Overcome. Absolutely. It was a time when Michael Schwerner, who was our biology teacher's son, was killed in the South. And one of the folks on the Facebook stream went under the Michael Schwerner bridge on the Hutchinson Parkway and was reminiscing. The reminiscing part is really important. We were there when John Kennedy was shot. And we all can vividly remember what we were doing and where we were at that moment in high school. Helen Newman: Yeah, just recently, a niece of my daughter in-law from New Jersey interviewed me on where I was the day Kennedy was shot, and what I was doing, and I said, "Not only do I remember everything, but I can tell you what I was wearing. That's the impact." Andi Simon: But I remember that all of us had gone through the Vietnam War period. I mean, we were all growing up in a transformational moment for American society. I don't think it's ever stopped being transformed. But I agree, I do think that we were growing up and changing at the same time. Helen Newman: Yes. I think it's really important to change. When you grow, you change when you go out into society. When you meet people, you change. That's why friends of mine have used the term, "Oh, I'm old school." And they do it on purpose. Because it drives me crazy, the hairs on my neck stand up. Old school means you're not changing with the times. Andi Simon: Oh, so interesting. So they've boxed you in yet you do your own thing. Ten years ago, you lost your husband and then you started to write on Facebook on our New Rochelle High School class of '64 Facebook places. Was losing your husband a catalyst for this or just you needed something to do? What was the momentum there? Helen Newman: No, actually, starting in 1974, I was called by a few friends because I have this weird organizational talent. Don't ask me why. They called me and said, "Let's have a ten-year reunion." And I always like working. I always like having a project. So I said, "Okay, I'll do it." And I did. And it's very interesting. Very few people came. And it was the 23rd year of our graduation when someone called me and truthfully, I don't even remember who it was, I think it was three or four people called, and said, "You should do a 25th." And I said, "Oh, God, it's a lot of work." But I did it. We had 400 of our graduates come to White Plains, NY for the 25th reunion. And the feeling, I can tell you something that I still remember, I was sitting at the welcoming table because I had to be like the boss and show everybody what to do. And I saw two groups of people walk in and see each other for the first time in 25 years. And they started screaming and running to each other. And I looked at my friends and I said, "This is worth it. It's worth it. Look at these people. They are so happy to see each other." And that was when it started. Then when it was our 48th anniversary, I got another call who said, "You have to do it for 50 years." And I said, "It's a lot of work, but I'll do it." I formed a committee on Facebook. There's a Facebook New Rochelle High School Facebook page. And I started to promote it. How else do you do it? So I started writing. Ah, and from then on the countdown, all of the questions that helped me find people all over the country. Very few stayed in New Rochelle. I've been one of the only few that are still here. And it snowballed into people calling me and saying, "What are you posting? I love your posts." And again, I'm the typical outgoing introvert. I like to be with a lot of people but I like to be by myself. Oh, this was way after the reunion, I got phone calls again: "Don't stop posting. I look forward to it," because people want to remember. They do want to remember. And it's important. Our friendships were important. We lost contact with people, we regained that contact. It's so special to me that I don't even have the words and I'm filled with words. I don't have the words to express to you how much it means to me that people have reconnected because of me. Andi Simon: I'm going to read Helen's latest September 2nd posting, a piece of it, so you can get the feeling because I want to go back to what she said is important to her. But it's also important to all the 1000 folks who are graduates who are reading it, and the 125 who view it and then share it and then comment on it. And I watch their names and I'm going to say we hung out. This is cool. So this is September: As I was pondering what to write, I suddenly realized that the month of September is filled with memories and holidays to celebrate. Now, the hard part is trying to focus on one particular aspect of the month. Oh my goodness, obviously, I cannot write funny anecdotes about how deliriously happy we are that our kids are going back to school. I can't even write about how deliriously unhappy teachers are to go back to school. Most of you, not all, but most of you must be retired, so you know that subject. I could write about Labor Day, but I believe I've told you all this. However, one statistic is interesting. Did you know that more people are born in September than any other month of the year? Yeah, that was interesting. Is that why we celebrate Labor Day in September? Maybe? September 10 Is TV dinner day. Do you remember the TV dinners? Oh, I remember them. Except they're called streaming dinners now, and I laugh. Also September 17 is locate a friend. But I've already located all of you. And then there's September 19: respect for the aging day. No, definitely not that. And I can tell you, Helen, I'm not the only one who was laughing. So here's what I've decided. I'd like to celebrate Google. Oh, so important. No, so needed effect. Did you know that Backrub was the original name of Google? You imagine it being called Backrub? I got to get a backrub. Really? I know. You can tell me more about it. Google was founded on September 4, 1998. Now think about it. By Larry Page and Sergey Brin while they were PhD students at Stanford. I shudder to think of what my life would be like if I didn't Google everything. I watch a film and Google the director. I read a book and Google the author. I'm a Google libertarian. Helen Newman: Don't bother googling me. I come up as Helen Newman Hall, rec center. Andi Simon: And so enjoy your Labor Day weekend. And then keep laughing. And those comments are all absolutely beautiful comments, because we never stop learning interesting things about September. I can't even begin to count the time. So I'm asking Google for info. Thanks, Helen. I love this post. I wonder if the number of babies born in September were after the end of the war. So I share with you my listeners and my audience why Helen was so important to bring to you. Because she makes us laugh. You can't read her stuff. You're not part of the private group. But she can tell us about that. How do you decide what to write about? And where do you get the humor, and how I want the listeners to think about their stories, and how important it is in their lives, to connect, to belong and to be part of something more than just where you are today. The memories make your life more meaningful. So tell us how you became this writer? That's just brilliant. Helen Newman: Well, thank you. I love writing. I love making people laugh. Those are my two specialties. I researched the months. Two weeks before I post, I research the month to see what holidays people make up. I don't know where these holidays ever came from but they're on Google. You can Google a month and you will see 50 to 60 holidays. Then I print them out and I circle the ones that could be funny to us and circle the ones that would mean something to us. I try to incorporate something funny about being a senior. Something funny about our childhood and something to remember for all of us to remember. And I start writing. I write on my computer, I print it out, I edit it. The next day I look it over, I make it funnier. It's like a job, but it's a job I love. Yes. And I'll tell you, what keeps me going is that one month, I think I was in California visiting my children. And I didn't come home until the sixth of the month. When I got home, I had four messages on my answering machine: "Are you okay? Did something happened? I'm waiting for your post." And I thought, oh my god, people really do wait for it. People love to remember. People love the funny things we can remember. People love to remember their childhood friends. Yep. And it means so much to me that 125 people at least read those posts that I post. And because I don't post anything on regular Facebook, it's only on our page. I don't believe in my life being that important to someone to my 400 friends on Facebook, because I love the fact that people love to talk about their past and what we were like when we were children. Just the other morning, I was like at the Tweed Ward school. I don't know, your listeners won't know. But you'll know, on Quaker Ridge Road between Ward School and Albert Lemon, and the crossing guard was letting a young lady cross. I would say she was in the eighth, seventh or eighth grade. She was wearing Ugg slippers, short shorts, her backpack, a short t-shirt and a sweatshirt. And all I could remember was Mr. Daley called my mother because my skirt was above my knee. I thought she was adorable. But, all I could remember was Mr. Daley calling my mother and said that my skirt was too short. That was probably in 1960, probably 1961. I think the New Abbot Leonard that we went to was in 1961, wasn't it? Andi Simon: Albert Leonard was a junior high school and Ward School became an elementary school. At the time, the population of children was growing very rapidly. And I only moved up there when I was 10. So you can get some dating and it was promos that I went to, and we all walked there. And Joyce was there. And we all rode our bikes. And we rode our bikes to Lord and Taylor. And it was a great community. Helen Newman: When Lord and Taylor closed, I almost was in tears because we used to ride our bikes there. Andi Simon: So the memories are essential to who we are. Helen Newman: They are absolutely essential to who we are. It. I think one of my posts mentioned, we had to have license plates on our bicycles. And I remember the test at Davis School. Kids don't have to do it now. We were so into our school. We were so into each other. It means a lot to remember that. Andi Simon: It does. It does. And sometimes I need some clarity on my memories, because I lived on Primrose Avenue. But I went to the Davis School. And as I said those words I said, No, that's not right. You didn't go to the Primrose School, you went to the Davis School up the hill. And I do think that sometimes our minds forget all important kinds of things that we want to learn to remember. So as you're looking forward, I always like to look ahead a little bit. You know, it sounds like you're going to be doing this for a long time. It gives you great pleasure. Helen Newman: It gives me great pleasure. It's getting harder because I don't want to repeat myself and I've been doing it for 10 years, once a month for 10 years. So I will keep doing it as long as the people respond because that's what keeps me going. They love to remember that we were great kids. Kids are great.  Andi Simon: We were great kids and we cared about each other. And one of my mom's legacies was when she would say to me, "Andrea, I really don't care what everyone else was doing, you only hear what you're doing." It was a very hard way to grow up, because I wasn't quite sure what I was supposed to be doing. And then once you want to watch what other people are doing, and then figure out if that was good or bad, but I remember growing up and having to make choices. And it was a time where you had to find good friends who helped you make good choices, because it wasn't hard to make bad ones. Helen Newman: Absolutely. It wasn't hard at all. And yet, I don't know any kids that I ever knew that made terrible choices, which was very lucky on my part. We didn't drink. We didn't smoke. We didn't do drugs. We didn't work in my house. We listened to music because my mother was a pianist. So music has always been a big part of my life. And my mother died when she was quite young. So that's another reason why I like to remember. Andi Simon: You spoke about how you do this but that sounds like a pretty good process for anybody who's listening. And we'd like to do it as well. You got to do a little research. Right? Helen Newman: Look at what's around you. I don't know if it was last October, or the October before conducting three years ago, I don't know. I was driving to work and I saw a sign for Oktoberfest. And right away, as I'm driving to work, I'm composing my post about Oktoberfest. There's always ways you can connect. And I'll tell you what's really the loveliest part, there's a few of the women who post on Facebook, answering my posts, and they come here twice a year to have lunch with me. That's pretty cool. To have them live in the city, which is not far away. But one of them lives in South Carolina, the other lives in Florida. They come up to New York to see their children and for other reasons. And they make sure to call me and usually in December, we have a little lunch. And just as these are my friends from forever. Andi Simon: I was a professional up in Poughkeepsie, and I'm at a party. And a woman walks over and said, "Are you Andi Simon?" And I said, "Yes." She said, "I'm Dana Men." So I said, "Oh my gosh!" You know, I was like, ah, you know, six degrees of separation. Helen Newman: You're absolutely right. And with me still being here and my husband from New Rochelle, no matter where I go, someone will say, "Wait, did I know you in high school?" Yeah, it's fun. It's important for us to remember our childhood, see this and grow from that. Not everyone had a perfect childhood. I always told my kids, and I'll probably leave you with this: there are three types of families. There's dysfunctional, semi-dysfunctional, and television. Called my kids that perfect family except Father Knows Best. Andi Simon: You're so funny. Helen Newman: And now that we're parents and grandparents, remember your parents and your grandparents and what they went through. Andi Simon: I feel extremely blessed because my kids are out in California and visiting my kids is just terrific. Ones are in New Hampshire, terrific ones in California. Terrific. They have great families, and they're raising great grandkids. And so I sit back and I look and I say, Well, I was professional from the time you were babies. And you seem to have raised yourselves really well. And I'm delighted. Helen Newman: So they raised themselves. I have two children, both living in California, both working in Hollywood. So they were brought up with a mother who cared about music, art and film and writing. And they themselves are there. So doing the same thing. Andi Simon: Helen, any last words or shall we wrap up for our listeners? Helen Newman: It was a pleasure to talk to you. I love my Facebook, my New Rochelle High School Facebook page. I'm so glad that you read my posts. I want everyone out there to understand that your childhood is really important. Yeah, don't forget to think about it and don't forget it. Andi Simon: I'm going to add to that being an anthropologist, like I am, we spend a lot of time understanding that people are story makers and storytellers. I will tell you there's nothing in Helen's posts, she's a wonderful novelist, but none of our own memories are true. The only thing we have are our memories, which are great stories, right? That's why when she and I started comparing the numbering, meaning, where we were and how your mind wants to make sense out of now, in the context of where you were, then exactly. And so the best thing you can do is start to write and make it a blog that you can share with your family, or just make it in your diary so that you can keep it for yourself, but don't lose the memories. Because it helps you belong to something bigger than just yourself. And your thoughts? Helen Newman: Well, that's exactly how I feel. Andi Simon: Now I'm going to post this and push this out into the world. And for our listeners, we are in the top 5% of global podcasts. And I'm honored because it's you who helps share, and so many of you listen and then email us and tell us what you've enjoyed. I'm anxious to hear about starting to write your own stuff and share it with us. And let's use Facebook for all the things that can be done and Google as well. So at the end of the day, I want you to have a very happy day and enjoy the memories. Thanks again. Goodbye.

WHY YOU SHOULD SMILE: The science-backed benefits of smiling…

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So here's what happened... We booked Matt Jones & Matthew Thomas for two different episodes, schedules got mixed up, and now they are both in the studio at the same time. Don't worry though, it turns out they liked each other and we were able to create a great conversation out of the mishap. What did we discuss? A few things:Matt Jones makes some cool wooden games, check them out in the guest links.Matthew Thomas talks about the biggest differences between biz coaching & biz consulting.The group discusses DISC Assessments, and why you should look into them.Did you know that Google's original name was BackRub? Weird, right? That only scratches the surface of this episode, so make sure to find a comfy spot and enjoy the show. .Highland Timbers - https://www.facebook.com/Highland-Timbers-LLC-103980915573763 .Free DISC Assessment - https://discpersonalitytesting.com/free-disc-test/ 

So here's what happened... We booked Matt Jones & Matthew Thomas for two different episodes, schedules got mixed up, and now they are both in the studio at the same time. Don't worry though, it turns out they liked each other and we were able to create a great conversation out of the mishap. What did we discuss? A few things: Matt Jones makes some cool wooden games, check them out in the guest links. Matthew Thomas talks about the biggest differences between biz coaching & biz consulting. The group discusses DISC Assessments, and why you should look into them. Did you know that Google's original name was BackRub? Weird, right?  That only scratches the surface of this episode, so make sure to find a comfy spot and enjoy the show. .Highland Timbers - https://www.facebook.com/Highland-Timbers-LLC-103980915573763 .Free DISC Assessment - https://discpersonalitytesting.com/free-disc-test/ 

RICH CELENZA talks about how he used to go to massage and beauty schools to get cheap massages and facials. A lot of people don't even know that this exists. A lot of people may not also realize that by getting a massage or facial how good it's going to feel. It is also very good for their health and wellness. Rich also talks about if people are looking to save money when getting their hair done they can also find schools that do that cheap as well.

Disney World is 50! It's Fat Bear Week! David Chase inks new deal, plus; Five Things, Sex Position of the Day, new music from The Footlight District and a lot more! [EP118] The post Stephs In The City – I Need A Backrub appeared first on Radio Misfits.

FULL SHOW | Today the Spotify Quiz returns; We find out why you shouldn't sleep naked; There's been a fight at DisneyWorld; and Marty has a list of Egg puns See omnystudio.com/listener for privacy information.

On est en 1996 et à cette époque deux étudiants américains de Stanford, Larry Page et Sergey Brin planchent sur un moteur de recherche Internet pour accéder rapidement aux pages les plus pertinentes sur n'importe quel sujet. Et comme il y en a déjà près de 10 millions à l'époque, c'est comme chercher une aiguille dans une bottedefoin.com. Comme il faut bien lui donner un nom, ils choisissent BackRub qui signifie en français "massage de dos". Tout l'été, Les Grosses Têtes vous proposent de découvrir ou redécouvrir le nouveau podcast de Florian Gazan. Dans "Ah Ouais ?", Florian Gazan répond en une minute chrono à toutes les questions essentielles, existentielles, parfois complètement absurdes, qui vous traversent la tête. Un podcast RTL Originals.

Jack and Colin are here to speak about history's most costly mistakes, some silly mistakes and a couple of stories from the TIFU subreddit. _____ Quite The Podcast Awards tickets are free: https://bit.ly/QTPA2021 _____ After filming Justice League, Warner Brothers realized that a couple of scenes needed to be added. However, Henry Cavill had already begun shooting for a different film, Mission: Impossible – Fallout. This scheduling problem quickly became a hairy situation… Literally. Yahoo! owned 30 per cent of Alibaba, a profitable Chinese multinational e-commerce, technology, and retail behemoth, in 2005. Seven years later, they sold half their stake to Alibaba at $13 a share. It seemed like a great deal, at the time. Yahoo! made $7.6 billion. In 2014, Alibaba goes public and breaks records when their stocks rose to $68 a share. Today, shares in Alibaba are worth $150 and Yahoo! sold its internet business to Verizon in 2017, for $4.8 billion. The production crew for the film The Hateful Eight, borrowed a one-of-a-kind guitar from the Martin Guitar Museum. The guitar was intended to be used for one scene, where Kurt Russell grabs the guitar from actress Jennifer Jason Leigh, then smashes it. Before smashing the guitar, the film crew was supposed to cut right before and switch the guitar with a cheap replica. Prescribed fires are actually needed for the preservation of the wilderness. Old trees accumulate an excess of fossils, which makes them more flammable and dangerous. In the Cerro Grande in New Mexico, workers lost control of a controlled fire in May 2000. Gusts of winds quickly spread the flames across the wilderness, and the fire raged for a month before it was extinguished. This cost them around $1 billion in property damages. Not long after acquiring 7,500 bitcoins when they were worth very little, James Howell spilt coffee on his computer. He was able to salvage it and he sold most of the parts and got all the information he thought he needed off of the hard drive. The hard drive sat in his drawer for quite a while, before he threw it away during a move. When he discovered his mistake, (and after seeing the way bitcoin had taken off), he began searching for the lost hard drive in the city dump. To make things worse, the Newport City council barred him from continuing the search, due to concerns about the environmental impact of disturbing possible hazardous waste. In December 2017, Bitcoin skyrocketed when it hit $19,783. This meant that Howell basically threw away $148 million. When museum workers realized that King Tut's beard on the funeral mask was coming off, an inexperienced restorer glued it back on. Robert Wayne sold his Apple stock for $800 Excite was the second most popular search engine (Yahoo! was number one) in 1999. Google, then called BackRub, was a promising new competitor in the search engine market. Excite wanted to buy the company for $750,000, but passed when Google insisted that its technology replace Excite's. One of the main reasons cited for Excite passing on Google's technology, was because they thought it worked way too well. Users would find the information they wanted and move on too quickly, and Excite would lose precious revenue After WWI, the Australian military started “The Great Emu War” where they tried to cull emus with machine guns. Six days after the first engagement, 2,500 rounds of ammunition had been fired and no emu was killed. In the entire state of Ohio in 1895, there were only two cars on the road, and the drivers of these two cars crashed into each other. The first “Mooning” in recorded history was 66 AD, where a Roman soldier mooned Jewish pilgrims on their way to Jerusalem. This caused a riot, an over-response by the Roman military, and the death of thousands Between the announcement of Germany's surrender during WW2 on the radio to Joseph Stalin addressing the nation 22 hours later, Russia literally ran out of vodka. General J. Sedgwick's last Support this podcast

On est en 1996 et à cette époque deux étudiants américains de Stanford, Larry Page et Sergey Brin planchent sur un moteur de recherche Internet pour accéder rapidement aux pages les plus pertinentes sur n'importe quel sujet. Et comme il y en a déjà près de 10 millions à l'époque, c'est comme chercher une aiguille dans une bottedefoin.com. Comme il faut bien lui donner un nom, ils choisissent BackRub qui signifie en français "massage de dos". Dans "Ah Ouais ?", Florian Gazan répond en une minute chrono à toutes les questions essentielles, existentielles, parfois complètement absurdes, qui vous traversent la tête. Un podcast RTL Originals.

Today you'll hear all about love gone wrong, and the gruesome and heartbreaking murder of Jenna Nannetti. Specific Trigger warnings for domestic violence and graphic depictions of murder. For my sources as well as episode images, please head over to www.thricecursedpod.com/blog and check out the post for today's episode. Today's Sponsors: https://www.etsy.com/listing/873159902/thrice-cursed-postcard-set Anchor.fm Today's Promo: Tabooze Podcast --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/thricecursedpod/message Support this podcast: https://anchor.fm/thricecursedpod/support

Would you use a search engine called BackRub? That was Google's original name. Had they gone to Brad Flowers, a naming expert & author of The Naming Book, or just followed the 5 steps from Brad's book, which he details in this episode, they would have come up with something much better & with more longevity than BackRub. But would they have been as successful? Find out on this great how-to episode during which Brad also shares very practical tips for becoming a BCorp, which his agency, Bullhorn, has done.

Hello Beautiful Ghouls!!! This week Jodi and Brandee bring you some random creepy stories along with the ever present audio issues!! Happy New Year!! send in your stories to GhoulsNightOutPodcast@gmail.com

Author & Activist, Pat LaMarche joins us, initially to talk about homelessness, but you know we're going to get into more than that. You need to go to www.patlamarche.com to buy her books. Seriously. Scientologists give back rubs. Not sure what else to say, you'll just have to listen. We have the solution to homelessness. Will anyone do it? Support Stuart Bedasso Radio at www.patreon.com/bedasso.

EPISODE 17 IS NOW IN EFFECT!  THE BOYZ ARE BACK MINUS 1...LISTEN UP, GRAB YOURSELF A COLD ONE, SIT BACK AND ENJOY!   BOOM!   CREDIT TO ARTIST: 1. 100 YARD DASH- RAPHAEL SAADIQ 2. FALL IN LOVE- PHANTOGRAM 3. OFF ON YOUR OWN (GIRL)- AL B SURE 4. GO AHEAD IN THE RAIN- A TRIBE CALLED QUEST 5. I WONDER IF I TAKE YOU HOME- LISA LISA & CULT JAM, FULL FORCE 6. MISFIT- CURIOSITY KILLED THE CAT 7. LONG HOT SUMMER- THE STYLE COUNCIL 8. GONNA FIND HER- TIERRA 9. OIGA COMPADRE- RUBEN RAMOS 10. TAKE IT EASY- MAD LION 11. I LIKE- GUY   Don’t forget to look us up on Social Media! and please SHARE! Westillgoit__pc/facebook Westillgotit__/Instagram

We are in strange and uncertain times. The technology industry has always managed to respond to strange and uncertain times with incredible innovations that lead to the next round of growth. Growth that often comes with much higher rewards and leaves the world in a state almost unimaginable in previous iterations. The last major inflection point for the Internet, and computing in general, was when the dot come bubble burst.  The companies that survived that time in the history of computing and stayed true to their course sparked the Web 2.0 revolution. And their shareholders were rewarded by going from exits and valuations in the millions in the dot com era, they went into the billions in the Web 2.0 era. None as iconic as Google. They finally solved how to make money at scale on the Internet and in the process validated that search was a place to do so. Today we can think of Google, or the resulting parent Alphabet, as a multi-headed hydra. The biggest of those heads includes Search, which includes AdWords and AdSense. But Google has long since stopped being a one-trick pony. They also include Google Apps, Google Cloud, Gmail, YouTube, Google Nest, Verily, self-driving cars, mobile operating systems, and one of the more ambitious, Google Fiber. But how did two kids going to Stanford manage to become the third US company to be valued at a trillion dollars? Let's go back to 1998. The Big Lebowski, Fear and Loathing in Las Vegas, There's Something About Mary, The Truman Show, and Saving Private Ryan were in the theaters. Puff Daddy hadn't transmogrified into P Diddy. And Usher had three songs in the Top 40. Boyz II Men, Backstreet Boys, Shania Twain, and Third Eye Blind couldn't be avoided on the airwaves. They're now pretty much relegated to 90s disco nights. But technology offered a bright spot. We got the first MP3 player, the Apple Newton, the Intel Celeron and Xeon, the Apple iMac, MySQL, v.90 Modems, StarCraft, and two Stanford students named Larry Page and Sergey Brin took a research project they started in 1996 with Scott Hassan, and started a company called Google (although Hassan would leave Google before it became a company).  There were search engines before Page and Brin. But most produced search results that just weren't that great. In fact, most were focused on becoming portals. They took their queue from AOL and other ISPs who had springboarded people onto the web from services that had been walled gardens. As they became interconnected into a truly open Internet, the amount of diverse content began to explode and people just getting online found it hard to actually find things they were interested in. Going from ISPs who had portals to getting on the Internet, many began using a starting page like Archie, LYCOS, Jughead, Veronica, Infoseek, and of course Yahoo! Yahoo! Had grown fast out of Stanford, having been founded by Jerry Yang and David Filo. By 1998, the Yahoo! Page was full of text. Stock tickers, links to shopping, and even horoscopes. It took a lot of the features from the community builders at AOL. The model to take money was banner ads and that meant keeping people on their pages. Because it wasn't yet monetized and in fact acted against the banner loading business model, searching for what you really wanted to find on the Internet didn't get a lot of love. The search engines or portals of the day had pretty crappy search engines compared to what Page and Brin were building.  They initially called the search engine BackRub back in 1996. As academics (and the children of academics) they knew that the more papers that sited another paper, the more valuable the paper was. Applying that same logic allowed them to rank websites based on how many other sites linked into it. This became the foundation of the original PageRank algorithm, which continues to evolve today. The name BackRub came from the concept of weighting based on back links. That concept had come from a tool called RankDex, which was developed by Robin Li who went on to found Baidu.  Keep in mind, it started as a research project. The transition from research project meant finding a good name. Being math nerds they landed on "Google" a play on "googol", or a 1 followed by a hundred zeros. And within a year they were still running off University of Stanford computers. As their crawlers searched the web they needed more and more computing time. So they went out looking for funding and in 1998 got $100,000 from Sun Microsystems cofounder Andy Bechtolsheim. Jeff Bezos from Amazon, David Cheriton, Ram Shriram and others kicked in some money as well and they got a million dollar round of angel investment. And their algorithm kept getting more and more mature as they were able to catalog more and more sites. By 1999 they went out and raised $25 million from Kleiner Perkins and Sequoia Capital, insisting the two invest equally, which hadn't been done.  They were frugal with their money, which allowed them to weather the coming storm when the dot com bubble burst. They build computers to process data using off the shelf hardware they got at Fry's and other computer stores, they brought in some of the best talent in the area as other companies were going bankrupt.  They also used that money to move into offices in Palo Alto and in 2000 started selling ads through a service they called AdWords. It was a simple site and ads were text instead of the banners popular at the time. It was an instant success and I remember being drawn to it after years of looking at that increasingly complicated Yahoo! Landing page. And they successfully inked a deal with Yahoo! to provide organic and paid search, betting the company that they could make lots of money. And they were right. The world was ready for simple interfaces that provided relevant results. And the results were relevant for advertisers who could move to a pay-per-click model and bid on how much they wanted to pay for each click. They could serve ads for nearly any company and with little human interaction because they spent the time and money to build great AI to power the system. You put in a credit card number and they got accurate projections on how successful an ad would be. In fact, ads that were relevant often charged less for clicks than those that weren't. And it quickly became apparent that they were just printing money on the back of the new ad system. They brought in Eric Schmidt to run the company, per the agreement they made when they raised the $25 million and by 2002 they were booking $400M in revenue. And they operated at a 60% margin. These are crazy numbers and enabled them to continue aggressively making investments. The dot com bubble may have burst, but Google was a clear beacon of light that the Internet wasn't done for. In 2003 Google moved into a space now referred to as the Googleplex, in Mountain View California. In a sign of the times, that was land formerly owned by Silicon Graphics. They saw how the ad model could improved beyond paid placement and banners and acquired  is when they launched AdSense. They could afford to with $1.5 billion in revenue.  Google went public in 2004, with revenues of $3.2 billion. Underwritten by Morgan Stanley and Credit Suisse, who took half the standard fees for leading the IPO, Google sold nearly 20 million shares. By then they were basically printing money. By then the company had a market cap of $23 billion, just below that of Yahoo. That's the year they acquired Where 2 Technologies to convert their mapping technology into Google Maps, which was launched in 2005. They also bought Keyhole in 2004, which the CIA had invested in, and that was released as Google Earth in 2005. That technology then became critical for turn by turn directions and the directions were enriched using another 2004 acquisition, ZipDash, to get real-time traffic information. At this point, Google wasn't just responding to queries about content on the web, but were able to respond to queries about the world at large. They also released Gmail and Google Books in 2004. By the end of 2005 they were up to $6.1 billion in revenue and they continued to invest money back into the company aggressively, looking not only to point users to pages but get into content. That's when they bought Android in 2005, allowing them to answer queries using their own mobile operating system rather than just on the web. On the back of $10.6 billion in revenue they bought YouTube in 2006 for $1.65 billion in Google stock. This is also when they brought Gmail into Google Apps for Your Domain, now simply known as G Suite - and when they acquired Upstartle to get what we now call Google Docs.  At $16.6 billion in revenues, they bought DoubleClick in 2007 for $3.1 billion to get the relationships DoubleClick had with the ad agencies.  They also acquired Tonic Systems in 2007, which would become Google Slides. Thus completing a suite of apps that could compete with Microsoft Office. By then they were at $16.6 billion in revenues. The first Android release came in 2008 on the back of $21.8 billion revenue. They also released Chrome that year, a project that came out of hiring a number of Mozilla Firefox developers, even after Eric Schmidt had stonewalled doing so for six years. The project had been managed by up and coming Sundar Pichai. That year they also released Google App Engine, to compete with Amazon's EC2.  They bought On2, reCAPTCHA, AdMob, VOIP company Gizmo5, Teracent, and AppJet in 2009 on $23.7 Billion in revenue and Aardvark, reMail, Picnic, DocVerse, Episodic, Plink, Agnilux, LabPixies, BumpTop, Global IP Solutions, Simplify Media, Ruba.com, Invite Media, Metaweb, Zetawire, Instantiations, Slide.com, Jambool, Like.com, Angstro, SocialDeck, QuickSee, Plannr, BlindType, Phonetic Arts, and Widevine Technologies in 2010 on 29.3 billion in revenue. In 2011, Google bought Motorola Mobility for $12.5 billion to get access to patents for mobile phones, along with another almost two dozen companies. This was on the back of nearly $38 billion in revenue.  The battle with Apple intensified when Apple removed Google Maps from iOS 6 in 2012. But on $50 billion in revenue, Google wasn't worried. They released the Chromebook in 2012 as well as announcing Google Fiber to be rolled out in Kansas City.  They launched Google Drive They bought Waze for just shy of a billion dollars in 2013 to get crowdsourced data that could help bolster what Google Maps was doing. That was on 55 and a half billion in revenue.  In 2014, at $65 billion in revenue, they bought Nest, getting thermostats and cameras in the portfolio.  Pichai, who had worked in product on Drive, Gmail, Maps, and Chromebook took over Android and by 2015 was named the next CEO of Google when Google restructured with Alphabet being created as the parent of the various companies that made up the portfolio. By then they were up to 74 and a half billion in revenue. And they needed a new structure, given the size and scale of what they were doing.  In 2016 they launched Google Home, which has now brought AI into 52 million homes. They also bought nearly 20 other companies that year, including Apigee, to get an API management platform. By then they were up to nearly $90 billion in revenue. 2017 saw revenues rise to $110 billion and 2018 saw them reach $136 billion.  In 2019, Pichai became the CEO of Alphabet, now presiding over a company with over $160 billion in revenues. One that has bought over 200 companies and employs over 123,000 humans. Google's mission is “to organize the world's information and make it universally accessible and useful” and it's easy to connect most of the acquisitions with that goal. I have a lot of friends in and out of IT that think Google is evil. Despite their desire not to do evil, any organization that grows at such a mind-boggling pace is bound to rub people wrong here and there. I've always gladly using their free services even knowing that when you aren't paying for a product, you are the product. We have a lot to be thankful of Google for on this birthday. As Netscape was the symbol of the dot com era, they were the symbol of Web 2.0. They took the mantle for free mail from Hotmail after Microsoft screwed the pooch with that.  They applied math to everything, revolutionizing marketing and helping people connect with information they were most interested in. They cobbled together a mapping solution and changed the way we navigate through cities. They made Google Apps and evolved the way we use documents, making us more collaborative and forcing the competition, namely Microsoft Office to adapt as well. They dominated the mobility market, capturing over 90% of devices. They innovated cloud stacks. And here's the crazy thing, from the beginning, they didn't make up a lot. They borrowed the foundational principals of that original algorithm from RankDex, Gmail was a new and innovative approach to Hotmail, Google Maps was a better Encarta, their cloud offerings were structured similar to those of Amazon. And the list of acquisitions that helped them get patents or talent or ideas to launch innovative services is just astounding.  Chances are that today you do something that touches on Google. Whether it's the original search, controlling the lights in your house with Nest, using a web service hosted in their cloud, sending or receiving email through Gmail or one of the other hundreds of services. The team at Google has left an impact on each of the types of services they enable. They have innovated business and reaped the rewards. And on their 22nd birthday, we all owe them a certain level of thanks for everything they've given us. So until next time, think about all the services you interact with. And think about how you can improve on them. And thank you, for tuning in to this episode of the history of computing podcast. 

On this episode, Elijah joins the fun! Elijah asks us a couple questions and tells us stories of his youth days. We have two new segments! Life's biggest problems and Fact O'matic! Can Geffrey outsmart Dawson and Elijah? We finish it off with a picking teams to rule them all.

Did you know that Google was called ‘BackRub' before it was changed to Google? And Amazon was almost called ‘Relentless' before Jeff Bezos went back to the drawing board? Everything in life requires branding of some sort. Your business, your products, services, projects, even yourself believe it or not. In this day and age with social media and so many things happening online, we create these online representations of ourselves, we essentially BRAND ourselves. But sometimes the way we brand our products or services leads to the demise of our business and we want to avoid that. So today's episode is all about rebranding: what it is, how to know if you need to rebrand, and how to overcome the fear of change and risk-taking. For more information on Adrienne, the podcast, & masterclasses, visit: https://www.selfmademastery.us/  JOIN THE EMAIL LIST FOR EXCLUSIVE WEEKLY CONTENT, FREEBIES, & UPDATES: https://www.selfmademastery.us/get-notified Self-Made Mastery Instagram: https://www.instagram.com/selfmademasterypod Self-Made Mastery Tribe Facebook Group: https://bit.ly/2OH2xSf Self-Made Mastery Facebook Page: https://fb.me/selfmademastery Self-Made Mastery YouTube Channel: http://bit.ly/SMCEOvids  Adrienne's Instagram: https://www.instagram.com/adriennefinch/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

Did you know that Google was called ‘BackRub’ before it was changed to Google? And Amazon was almost called ‘Relentless’ before Jeff Bezos went back to the drawing board? Everything in life requires branding of some sort. Your business, your products, services, projects, even yourself believe it or not. In this day and age with social media and so many things happening online, we create these online representations of ourselves, we essentially BRAND ourselves. But sometimes the way we brand our products or services leads to the demise of our business and we want to avoid that. So today’s episode is all about rebranding: what it is, how to know if you need to rebrand, and how to overcome the fear of change and risk-taking. JOIN THE EMAIL LIST to be notified about upcoming Self-Made Masterclass workshops! http://eepurl.com/dE-cn9 SECRET CEO FACEBOOK GROUP: https://bit.ly/2OH2xSf Self-Made CEO Instagram: https://www.instagram.com/theselfmadeceo/ Adrienne’s Channel: https://www.youtube.com/adriennefinch Adrienne’s Instagram: https://www.instagram.com/adriennefinch/ Check out the video versions here: http://bit.ly/SMCEOvids Learn more about your ad choices. Visit megaphone.fm/adchoices

Elegir un buen nombre para tu pódcast es clave para que te encuentren fácilmente. Puede ser la diferencia que llame la atención e impulse a una persona a escucharte. Cabe señalar, que seleccionar un nombre para un pódcast que no tengas que cambiar luego porque te arrepentiste … no es fácil. Cuando Google comenzó se llamaba “BackRub”. Posiblemente con ese nombre nunca obtuvieron tanta atención como cuando lo cambiaron. Un nombre creativo es importante porque te ayuda a traer oyentes potenciales a tu propuesta de contenido de valor. Los nombres son términos de referencia cuando nos comunicamos. Cuando son claros y bien definidos son mucho más fáciles de recordar que los confusos. Lo esencial es que sean fáciles de pronunciar, escribir y recordar. Si cuando lo dices en voz alta necesitas repetirlo dos veces para que lo entiendan, no es un buen nombre. Aquí te comparto algunas sugerencias para definir un nombre creativo que “enganche”. Estos son los pasos que he utilizado para decidir el nombre de mis podcasts: Vía Pódcast, NotiPod Hoy y los de mis clientes. Esta guía te ayudará independientemente del tipo de pódcast que desees iniciar. Aprenderás en este capítulo: - ¿Cómo debe ser el nombre perfecto para un pódcast - ¿Qué herramientas puedo usar para buscar ideas de nombres? Lee el artículo completo en ViaPodcast.fm

TiVo is a computer. To understand the history, let's hop in our trusty time machine. It's 1997. England gives Hong Kong back to China, after 156 years of British rule. The Mars Pathfinder touches down on Mars. The OJ Simpson trials are behind us, but the civil suit begins. Lonely Scottish scientists clone a sheep and name it Dolly. The first Harry Potter book is published. Titanic is released. Tony Blair is elected the Prime Minister of Great Britain. Hanson sang Mmmm Bop. And Pokemon is released. No not Pokemon Go, but Pokemon. The world was changing. The Notorious BIG was gunned down not far from where I was living at the time. Blackstreet released No Diggity. Third Eye Blind led a Semi-Charmed life and poppy grunge killed grunge grunge. And television. Holy buckets. Friends, Seinfeld, X Files, ER, Buff and the Vampire Slayer, Frasier, King of the Hill, Dharma and Greg, South Park, The Simpsons, Stargate, Home Improvement, Daria, Law and Order, Oz, Roseanne, The View, The Drew Carey Show, Family Matters, Power Rangers, JAG, Tenacious D, Lois and Clark, Spawn. Mosaic the first web browser, was released, Sergey Brin and Larry Page registered a weird domain name called Google because BackRub just seemed kinda' weird. Facebook, craigslist, and Netflix were also purchased. Bill Gates became the richest business nerd in the world. DVDs were released. The hair was big. But commercials were about to become a thing of the past. So were cords. 802.11, also known as Wi-Fi, became a standard. Microsoft bought WebTV, but something else was about to happen that would forever change the way we watched television. We'd been watching television for roughly the same way for about 70 years. Since January 13th in 1928, when the General Electric factory in Schenectady, New York broadcast as WGY Television, using call letters W2XB. That was for experiments, but they launched W2XBS a little later, now known as WNBC. They just showed a Felix the Cat spinning around on a turntable for 2 hours a day to test stuff. A lot of testing around different markets were happening and The Queen's Messenger would be the first drama broadcast on television in LA later that year. But it wasn't until 1935 that the BBC started airing regular content and the late 1930s that regular programming started in the US, spreading slowly throughout the world, with Japan being one of the last countries to get a regular broadcast in 1953. So for the next several decades a love affair began with humans and their televisions. Color came to prime time in 1972, after the price of color TVs introduced over the couple of decades before started to come down in price. Entire industries sprang up around the television, or at least migrated from newspapers and radio to television. Moon landings, football, baseball, the news, game shows. Since that 1972 introduction of color tv, the microcomputer revolution had come. Computers were getting smaller. Hard drive capacity was growing. I could stroll down to the local Fry's and buy a Western Digital, IBM Deskstar, Seagate Barracuda, an HP Kitty Hawk, or even a 10,000 RPM Cheetah. But the cheaper drives had come down enough for mass distribution. And so it was when Time Warner, a major US cable company at the time, decided to test a digital video system. They tapped Silicon Graphics alumni Jim Barton and Mike Ramsay to look into a set top box, or network appliance, or something. After initial testing, Time Warner didn't think it was quite the right time to build nation-wide. They'd spent $100 million dollars testing the service in Orlando. So the pair struck out on their own. Silicon Valley was abuzz about set top boxes, now that the web was getting big, dialup was getting easy, and PCs were pretty common fare. Steve Perlman's WebTV got bought by Microsoft for nearly half a billion dollars. Which became MSN TV and played the foundation for the Xbox hardware. I remember well that the prevailing logic of the time was that the set top box was the next big thing. The lagerts would join the Internet revolution. Grandma and Grandpa would go online. So Ramsay and Barton got a check for $3M from VC firms to further develop their idea. They founded a company called Teleworld and started running public trials of a new device that came out of their research, called TiVo. The set top box would go beyond television and be a hub for home networking, managing refrigerators, thermostats, manage your television, order a grocery delivery, and even bring the RFC for an internet coffee pot to life! But they were a little before their time on some of this. After some time, they narrowed the focus to a television receiver that could record content. The VC firms were so excited they ponied up another $300 million dollars to take the product to market. Investors even asked how long it would take the TV networks to shut them down. Disruption was afoot. When Ramsay and Barton approached Apple, Claris and Lucas Arts veteran Randy Komisar, he suggested they look at charging for a monthly service. But he, as with the rest of Silicon Valley, bought their big idea, especially since Komisar had sat on the board of WebTV. TiVo would need to raise a lot of money to ink deals with the big content providers of the time. They couldn't alienate the networks. No one knew, but the revolution in cutting the cord was on the way. Inking deals with those providers would prove to be much more expensive than building the boxes. They set about raising capital. They inked deals with Sony, Philips, Philips, and announced a release of the first TiVo at the Consumer Electronics Show in January of 1999. They'd built an outstanding executive team. They'd done their work. And on March 31st, 1999, a Blue Moon, they released the Series 1 for about $500 and with a $9.95 monthly subscription fee. The device would use a modem to download tv show listings, which would later be replaced with an Ethernet, then Wi-Fi option. The Series1, like Apple devices at the time, would sport a PowerPC processor. Although this one was a 403GCX that only clocked in at 54 MHz - but cheap enough for an embedded system like this. It also came with 32 MB of RaM, a 13 to 60 gig IDE/ATA drive, and would convert analog signal into MPEG-2, storing from 14 to 60 hours of television programming. Back then, you could use the RCA cables or S-Video. They would go public later that year, raising 88 million dollars and nearly doubling in value overnight. By 2000 TiVo was in 150,000 homes and burning through cash far faster than they were making it. It was a huge idea and if big ideas take time to percolate, huge ideas take a lot of time. And a lot of lawsuits. In order to support the new hoarder mentality they were creating, The Series2 would come along in 2002 and would come with up to a 250 gig drive, USB ports, CPUs from 166 to 266 MHz, from 32 to 64 megs of RAM, and the MPEG encoder got moved off to the Broadcom BCM704x chips. In 2006, the Series 3 would introduce HD support, add HDMI, 10/100 Ethernet, and support drives of 2 terabytes with 128 megs of RAM. Ramsay left the company in 2007 to go work at Venture Partners. Barton, the CTO, would leave in 2012. Their big idea had been realized. They weren't needed any more. Ramsay and Barton would found streaming service Qplay, but that wouldn't make it over two years. By then, TiVo had become a verb. Series4 brought us to over a thousand hours of television and supported bluetooth, custom apps, and sport a Broadcom 400 MHZ dual core chip. But it was 2010. Popular DVD subscription service Netflix had been streaming and now had an app that could run on the Series 4. So did Rhapsody, Hulu, and YouTube. The race was on for streaming content. TiVo was still aiming for bigger, faster, cheaper set top boxes. But people were consuming content differently. TiVo gave apps, but Apple TV, Roku, Amazon, and other vendors were now in the same market for a fraction of the cost and without a subscription. By 2016 TiVo was acquired by Rovi for 1.1 Billion dollars and as is often the case in these kinds of scenarios seems listless. Direction… Unknown. After such a disruptive start, I can't imagine any innovation will ever recapture that spirit from the turn of the millennia. And so in December of 2019 (the month I'm recording this episode), after months trying to split TiVo into two companies so they could be sold separately TiVo scrapped that idea and merged with Xperi. I find that we don't talk about Tivo much any more. That doesn't mean they've gone anywhere, just that the model has shifted over the years. According to TechCrunch “TiVo CEO David Shull noted also that Xperi's annual licensing business includes over 100 million connected TV units, and relationships with content providers, CE manufacturers, and automotive OEMs, which now benefit from TiVo's technology.” TiVo was a true disruptor. Along with Virtual CEO Randy Komisar, they sold Silicon Valley on Monthly Recurring Revenue as a key performance indicator. They survived the .com bubble and even thrived in it. They made television interactive. They didn't cut our cords, but they expanded our minds so we could cut them. They introduced the idea of responsibly selling customer data as a revenue stream to help keep those fees in check. And in so doing, they let manufacturers micro market goods and services. They revolutionized the way we consume content. Something we should all be thankful for. So next time you're binging a show from one of your favorite providers, just think about the fact that you might have to spend time with your family or friends if it weren't for TiVo. You owe them a huge thanks.

Google's original company name

Google Extraño Multiplica tus visitas Webinar https://www.borjagiron.com/webinar 29/07/2019 Masterclass: https://www.triunfacontublog.com/masterclass/ HOSTING DE CALIDAD CON DOMINIO GRATIS Y PRECIO ESPECIAL El hosting que yo uso: https://borjagiron.com/siteground 7 días gratis Semrush: https://www.borjagiron.com/semrush Grupo de Telegram para bloggers: https://www.borjagiron.com/telegram Curso de SEO Gratis: https://www.borjagiron.com/gratis Curso SEO para bloggers: https://www.borjagiron.com/curso/ Mejores portátiles: https://www.borjagiron.com/ranking/mejores-portatiles-estudiantes-autonomos/ Herramienta de email marketing recomendada https://www.borjagiron.com/benchmarkemail Hola Amigos, hola Amigas, bienvenidos una semana más a nuestra cita en estos días extraños. Los SEO, bloggers y emprendedores online vivimos en un universo de preguntas. Qué, quién, cuándo, dónde, por qué, cómo... Hoy hablamos sobre Google, sobre un Google Extraño. Homenaje al Podcast Días Extraños de Santiago Camacho. Canción: Short Change Hero - The Heavy ¿Qué pasaría si Google se cayera durante 30 minutos? En agosto de 2013 ocurrió algo similar a lo que nos estamos imaginando. Por aquel entonces Google y todos sus servicios dejaron de funcionar correctamente durante 2 o 3 escasos minutos, ¿qué ocurrió? El tráfico de Internet cayó un 40%, un auténtica barbaridad. https://andro4all.com/2017/07/google-caido-durante-30-minutos El botón de Voy a tener Suerte que aparece en la pantalla inicial justo debajo de la búsqueda, te salta las publicidades y te coloca de forma más directa en las páginas que buscas. Se estima que conceder este sistema le cuesta a Google 110 millones de dólares al año en pérdidas publicitarias. En 1996, Page y Brin colaboraron para desarrollar el concepto de un “rastreador web” llamado BackRub. El nombre 'Google' es en realidad un error ortográfico del término matemático 'googol', que es un 1 seguido de 100 ceros. El uso de Google como verbo se hizo oficial en la lengua anglosajona en 2006 cuando la palabra fue añadida al diccionario de inglés Oxford así como al Merrian-Webster de Estados Unidos. https://www.diariodesevilla.es/tecnologia/datos-curiosidades-Google-veinte-cumpleanos_0_1285971929.html 1. En 2016 empezaron a aparecer símbolos que subían por encima de todos los resultados. Al buscar "neumaticos pirelli". 2. Una caída masiva de posiciones con Panda 2011 y Penguin en 2012. Perdiendo millones. 3. Google Ads. Posicionan mejor las páginas al invertir. 4. En 2019 empezaron a desindexarse sin ninguna razón aparente millones de URLs. Google pidió perdón y dijo que estaba trabajando en ello. Luis Villanueva lo detectó y lo comentó en un tweet. 5. Google wave. Unificaba email, messenger, google docs... se adelantó a su tiempo. Google Buzz fue su evolución como red social. También fracasó... Hasta la llegada de Gmail. 6. Búsquedas extrañas (Y sugerencias): https://www.sopitas.com/noticias/las-10-busquedas-mas-extranas-en-google/ https://www.tuexperto.com/2018/04/14/las-sugerencias-mas-divertidas-extranas-del-buscador-google/ Busca anagrama y en sugerencias: Quizás quisiste decir "gama rana" Las búsquedas de algunas canciones en Youtube... "aguanchu bi fri" Hola, soy nueva... que tal? Estoy buscando una canción pero no sé quien la canta ni nada, pero el comienzo es muy singular... La canta una mujer y el comienzo es más o menos así (textualmente): "tata tara, tatatara, ta ta tara, tatatara...." Espero vuestra respuesta, Gracias https://www.thewatmag.com/youtube/youtube-capaz-encontrar-canciones-a-partir-melodias-mal-tarareadas-como-a-rili-rili-won https://www.midomi.com/ - Tarareas una canción y la encuentra 7. Google Earth: https://computerhoy.com/noticias/life/6-lugares-mas-extranos-descubiertos-google-earth-2017-73637 8. Google + cierra en 2019. Incluso los grandes fracasan. Errores de seguridad. https://www.eitb.eus/es/noticias/tecnologia/detalle/6053037/google-adelanta-abril-cierre-google-hallar-nuevo-fallo/ 9. Buscar "SEO": 1. SEO, Seo o seo puede referirse a: Catedral, denominada «seo» principalmente en Aragón y Cataluña, en España. 2. Sociedad Española de Ornitología 10. Curiosidades al buscar: https://okdiario.com/curiosidades/trucos-google-777996 Do a Barrel Roll Askew Zerg Rush Vídeo: https://www.youtube.com/watch?v=wcPzBejKfXs 11. Escándalos en Google: https://omicrono.elespanol.com/2018/10/escandalo-google-andy-rubin/ 12: Escándalo Gmail: https://www.interbel.es/el-escandalo-de-gmail-tus-datos-en-manos-de-terceros/ 13: Down Detector. Caídas de los servicios de Google. https://downdetector.com/status/google 14: Las acciones de Alphabet, la matriz de Google, han caído un 7,70% en el Nasdaq, lo que supone su mayor caída desde que septiembre de 2012 cuando se dejó un 8%. https://www.bolsamania.com/noticias/empresas/alphabet-google-caida-anos-resultados--3871334.html 15: Noticias de Google: https://www.tuexperto.com/tag/google/ 16: Google arruina negocios al ofrecer sus resultados primeros. Google flights, Google Shopping, Snippets de horarios, recetas de cocina, Google News cierra en España en 2014: https://www.xataka.com/ecommerce/como-google-arruino-mi-negocio https://www.elmundo.es/tecnologia/2014/12/16/548f9448e2704eed688b458d.html 17: Doodle Extraños: https://www.elmundo.es/f5/2017/11/14/5a0a312fe5fdeacf4e8b467f.html https://hipertextual.com/2010/09/google-y-su-misterioso-logo-doodle El primer Google Doodle, el homenaje de Google cuando modifica su logotipo, se publicó el 1 de agosto de 1998. No se trató de ningún homenaje, sino un cambio que los fundadores hicieron para indicar que estaban en el Burning Man Festival. En junio de 2008 llegó el primer Google Doodle español con motivo del aniversario del nacimiento de Velázquez. Histórico de Doodles: https://www.google.com/doodles?hl=es 18: El año en búsquedas. Busquemos cosas postivas: https://trends.google.es/trends/yis/2018/ES/ Actualiza tus contenidos. Descarga el ebook gratis "10 trucos SEO para tu blog": https://www.borjagiron.com/libro-trucos-seo/ Mi libro 33 Técnicas de persuasión infalibles: https://www.borjagiron.com/persuasion - Herramientas recomendadas: https://www.borjagiron.com/seo/mejores-herramientas-seo/ https://www.borjagiron.com/quaderno https://www.woorank.com/es https://www.canva.com https://www.similarweb.com https://www.borjagiron.com/hotjar https://www.borjagiron.com/semrush La herramienta de Marketing todo en uno para los profesionales del marketing digital (SEO, SEM, publicidad, informes, evolución, competencia...) http://openlinkprofiler.org/ https://www.borjagiron.com/metricool Metricspot: Herramientas de Análisis Web y Auditoría SEO - Análisis del SEO de tu web y de tus competidores - Análisis de Keywords y rankings - Análisis de Backlinks y mucho más MetricSpot te permite optimizar tu página Web y las de tus clientes para desmarcarte de la competencia Crear cuenta gratis: https://www.borjagiron.com/metricspot https://www.borjagiron.com/xovi https://www.borjagiron.com/comunicae https://www.borjagiron.com/thrive-landing-pages https://www.borjagiron.com/fiverr https://www.borjagiron.com/restream https://www.borjagiron.com/screencast Screencast-O-Matic Pro es un conjunto de herramientas potente y fácil de usar para crear, editar y compartir grabaciones de pantalla de computadora. 20% de descuento. Menos de 15$ al año. https://www.borjagiron.com/benchmarkemail Herramientas de Email Marketing https://www.borjagiron.com/rankingcoach - Hosting recomendado https://borjagiron.com/siteground con 50% de descuento y dominio gratis - Hosting recomendado https://borjagiron.com/bluehost (El de Pat Flynn) con 50% de descuento y dominio gratis - Hosting recomendado https://borjagiron.com/profesionalhosting Velocidad, soporte 24x7 (teléfono, chat, ticket), seguridad, prueba 15 días gratis, migración gratis, servidores en España. Dominio gratis y transferencia ilimitada por menos de 4?/mes - Hosting recomendado https://borjagiron.com/webempresa con 20% de descuento - Hosting recomendado https://borjagiron.com/raidboxes con 33% de descuento. 100% compatible con WordPress. Copias de Seguridad cada 4 horas, Reglas Anti-Hackeo para WordPress y Certificados SSL Gratis. Manda tu pregunta a https://www.borjagiron.com/contactar Cómo dejar una reseña: http://www.borjagiron.com/internet/como-escribir-resena-en-itunes-para-un-podcast-en-4-pasos/ CURSO GOOGLE ANALYTICS https://www.triunfacontublog.com/curso/google-analytics/ CURSO EMAIL MARKETING https://www.triunfacontublog.com/curso/email-marketing/ CURSO DE SEO https://www.triunfacontublog.com/curso/seo/ CURSO CREAR UN PODCAST https://www.triunfacontublog.com/curso/crear-podcast/ LIBRO SEO BÁSICO PARA BLOGGERS ePub y PDF: http://www.borjagiron.com/libro-seo-basico-para-bloggers/ Kindle de Amazon: http://amzn.to/2jZ6a28 LIBRO SEO AVANZADO PARA BLOGGERS ePub y PDF: http://www.borjagiron.com/libro-seo-avanzado-para-bloggers/ Kindle de Amazon: http://amzn.to/2jzPSkj Sobre el podcast El podcast ?SEO para bloggers? se emite cada lunes a las 7:00am (hora española).

Google Extraño Multiplica tus visitas Webinar https://www.borjagiron.com/webinar 29/07/2019 Masterclass: https://www.triunfacontublog.com/masterclass/ HOSTING DE CALIDAD CON DOMINIO GRATIS Y PRECIO ESPECIAL El hosting que yo uso: https://borjagiron.com/siteground 7 días gratis Semrush: https://www.borjagiron.com/semrush Grupo de Telegram para bloggers: https://www.borjagiron.com/telegram Curso de SEO Gratis: https://www.borjagiron.com/gratis Curso SEO para bloggers: https://www.borjagiron.com/curso/ Mejores portátiles: https://www.borjagiron.com/ranking/mejores-portatiles-estudiantes-autonomos/ Herramienta de email marketing recomendada https://www.borjagiron.com/benchmarkemail Hola Amigos, hola Amigas, bienvenidos una semana más a nuestra cita en estos días extraños. Los SEO, bloggers y emprendedores online vivimos en un universo de preguntas. Qué, quién, cuándo, dónde, por qué, cómo... Hoy hablamos sobre Google, sobre un Google Extraño. Homenaje al Podcast Días Extraños de Santiago Camacho. Canción: Short Change Hero - The Heavy ¿Qué pasaría si Google se cayera durante 30 minutos? En agosto de 2013 ocurrió algo similar a lo que nos estamos imaginando. Por aquel entonces Google y todos sus servicios dejaron de funcionar correctamente durante 2 o 3 escasos minutos, ¿qué ocurrió? El tráfico de Internet cayó un 40%, un auténtica barbaridad. https://andro4all.com/2017/07/google-caido-durante-30-minutos El botón de Voy a tener Suerte que aparece en la pantalla inicial justo debajo de la búsqueda, te salta las publicidades y te coloca de forma más directa en las páginas que buscas. Se estima que conceder este sistema le cuesta a Google 110 millones de dólares al año en pérdidas publicitarias. En 1996, Page y Brin colaboraron para desarrollar el concepto de un “rastreador web” llamado BackRub. El nombre 'Google' es en realidad un error ortográfico del término matemático 'googol', que es un 1 seguido de 100 ceros. El uso de Google como verbo se hizo oficial en la lengua anglosajona en 2006 cuando la palabra fue añadida al diccionario de inglés Oxford así como al Merrian-Webster de Estados Unidos. https://www.diariodesevilla.es/tecnologia/datos-curiosidades-Google-veinte-cumpleanos_0_1285971929.html 1. En 2016 empezaron a aparecer símbolos que subían por encima de todos los resultados. Al buscar "neumaticos pirelli". 2. Una caída masiva de posiciones con Panda 2011 y Penguin en 2012. Perdiendo millones. 3. Google Ads. Posicionan mejor las páginas al invertir. 4. En 2019 empezaron a desindexarse sin ninguna razón aparente millones de URLs. Google pidió perdón y dijo que estaba trabajando en ello. Luis Villanueva lo detectó y lo comentó en un tweet. 5. Google wave. Unificaba email, messenger, google docs... se adelantó a su tiempo. Google Buzz fue su evolución como red social. También fracasó... Hasta la llegada de Gmail. 6. Búsquedas extrañas (Y sugerencias): https://www.sopitas.com/noticias/las-10-busquedas-mas-extranas-en-google/ https://www.tuexperto.com/2018/04/14/las-sugerencias-mas-divertidas-extranas-del-buscador-google/ Busca anagrama y en sugerencias: Quizás quisiste decir "gama rana" Las búsquedas de algunas canciones en Youtube... "aguanchu bi fri" Hola, soy nueva... que tal? Estoy buscando una canción pero no sé quien la canta ni nada, pero el comienzo es muy singular... La canta una mujer y el comienzo es más o menos así (textualmente): "tata tara, tatatara, ta ta tara, tatatara...." Espero vuestra respuesta, Gracias https://www.thewatmag.com/youtube/youtube-capaz-encontrar-canciones-a-partir-melodias-mal-tarareadas-como-a-rili-rili-won https://www.midomi.com/ - Tarareas una canción y la encuentra 7. Google Earth: https://computerhoy.com/noticias/life/6-lugares-mas-extranos-descubiertos-google-earth-2017-73637 8. Google + cierra en 2019. Incluso los grandes fracasan. Errores de seguridad. https://www.eitb.eus/es/noticias/tecnologia/detalle/6053037/google-adelanta-abril-cierre-google-hallar-nuevo-fallo/ 9. Buscar "SEO": 1. SEO, Seo o seo puede referirse a: Catedral, denominada «seo» principalmente en Aragón y Cataluña, en España. 2. Sociedad Española de Ornitología 10. Curiosidades al buscar: https://okdiario.com/curiosidades/trucos-google-777996 Do a Barrel Roll Askew Zerg Rush Vídeo: https://www.youtube.com/watch?v=wcPzBejKfXs 11. Escándalos en Google: https://omicrono.elespanol.com/2018/10/escandalo-google-andy-rubin/ 12: Escándalo Gmail: https://www.interbel.es/el-escandalo-de-gmail-tus-datos-en-manos-de-terceros/ 13: Down Detector. Caídas de los servicios de Google. https://downdetector.com/status/google 14: Las acciones de Alphabet, la matriz de Google, han caído un 7,70% en el Nasdaq, lo que supone su mayor caída desde que septiembre de 2012 cuando se dejó un 8%. https://www.bolsamania.com/noticias/empresas/alphabet-google-caida-anos-resultados--3871334.html 15: Noticias de Google: https://www.tuexperto.com/tag/google/ 16: Google arruina negocios al ofrecer sus resultados primeros. Google flights, Google Shopping, Snippets de horarios, recetas de cocina, Google News cierra en España en 2014: https://www.xataka.com/ecommerce/como-google-arruino-mi-negocio https://www.elmundo.es/tecnologia/2014/12/16/548f9448e2704eed688b458d.html 17: Doodle Extraños: https://www.elmundo.es/f5/2017/11/14/5a0a312fe5fdeacf4e8b467f.html https://hipertextual.com/2010/09/google-y-su-misterioso-logo-doodle El primer Google Doodle, el homenaje de Google cuando modifica su logotipo, se publicó el 1 de agosto de 1998. No se trató de ningún homenaje, sino un cambio que los fundadores hicieron para indicar que estaban en el Burning Man Festival. En junio de 2008 llegó el primer Google Doodle español con motivo del aniversario del nacimiento de Velázquez. Histórico de Doodles: https://www.google.com/doodles?hl=es 18: El año en búsquedas. Busquemos cosas postivas: https://trends.google.es/trends/yis/2018/ES/ Actualiza tus contenidos. Descarga el ebook gratis "10 trucos SEO para tu blog": https://www.borjagiron.com/libro-trucos-seo/ Mi libro 33 Técnicas de persuasión infalibles: https://www.borjagiron.com/persuasion - Herramientas recomendadas: https://www.borjagiron.com/seo/mejores-herramientas-seo/ https://www.borjagiron.com/quaderno https://www.woorank.com/es https://www.canva.com https://www.similarweb.com https://www.borjagiron.com/hotjar https://www.borjagiron.com/semrush La herramienta de Marketing todo en uno para los profesionales del marketing digital (SEO, SEM, publicidad, informes, evolución, competencia...) http://openlinkprofiler.org/ https://www.borjagiron.com/metricool Metricspot: Herramientas de Análisis Web y Auditoría SEO - Análisis del SEO de tu web y de tus competidores - Análisis de Keywords y rankings - Análisis de Backlinks y mucho más MetricSpot te permite optimizar tu página Web y las de tus clientes para desmarcarte de la competencia Crear cuenta gratis: https://www.borjagiron.com/metricspot https://www.borjagiron.com/xovi https://www.borjagiron.com/comunicae https://www.borjagiron.com/thrive-landing-pages https://www.borjagiron.com/fiverr https://www.borjagiron.com/restream https://www.borjagiron.com/screencast Screencast-O-Matic Pro es un conjunto de herramientas potente y fácil de usar para crear, editar y compartir grabaciones de pantalla de computadora. 20% de descuento. 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Manda tu pregunta a https://www.borjagiron.com/contactar Cómo dejar una reseña: http://www.borjagiron.com/internet/como-escribir-resena-en-itunes-para-un-podcast-en-4-pasos/ CURSO GOOGLE ANALYTICS https://www.triunfacontublog.com/curso/google-analytics/ CURSO EMAIL MARKETING https://www.triunfacontublog.com/curso/email-marketing/ CURSO DE SEO https://www.triunfacontublog.com/curso/seo/ CURSO CREAR UN PODCAST https://www.triunfacontublog.com/curso/crear-podcast/ LIBRO SEO BÁSICO PARA BLOGGERS ePub y PDF: http://www.borjagiron.com/libro-seo-basico-para-bloggers/ Kindle de Amazon: http://amzn.to/2jZ6a28 LIBRO SEO AVANZADO PARA BLOGGERS ePub y PDF: http://www.borjagiron.com/libro-seo-avanzado-para-bloggers/ Kindle de Amazon: http://amzn.to/2jzPSkj Sobre el podcast El podcast ?SEO para bloggers? se emite cada lunes a las 7:00am (hora española).

  Some claim a company’s brand is its most valuable asset, while a logo can have a powerful impact on consumer behaviors. Household names like Coca-Cola, Tropicana and Gap are just a few examples of companies that have enjoyed tremendous success and endured rebranding failures. But how much can packaging, imagery and marketing tactics really inject new life into an unchanged product? And will a customer’s relationship with a brand really prevent them from buying into a competitor?   Featured Guests Carolyn Massiah - Associate Chair, Department of Marketing, UCF College of Business Episode Highlights 6:33 - What makes up a company's brand 13:58 - Why consumers form relationships with brands 17:55 - Reasons a company would benefit from a rebranding effort 29:11 - Tips to carry out a successful rebrand 40:56 - Dean Paul Jarley's final thoughts   Episode Transcription   Paul Jarley:                         FTU became UCF in 1978. Since that time would become the Knights, the Golden Knights, and the Knights again. Kentucky Fried Chicken became KFC in 1991. Backrub became Google in 1997. Deloitte added a green dot in 2003. Tropicana changed the packaging of its orange juice in 2009 and then changed it back. CFE Credit Union became Addition Financial in 2019. In all but the first case, I'm pretty sure some rebranding genius got paid a fortune. But seriously, does any of this really matter? Paul Jarley:                         This show is all about separating hype from fundamental change. I'm Paul Jarley. Dean of the College of Business here at UCF. I've got lots of questions. To get answers, I'm talking to people with interesting insights into the future of business. Have you ever wondered, "Is this really a thing?" Onto our show. Paul Jarley:                         I've been known to tell staff in meetings that I'm not the dean of that. It's my way of letting people know that I think their issue isn't worth my time. I hit upon this phrase back in my days at the University of Kentucky. The college had just gone through a rebranding effort, and one of my colleagues didn't like our new stationary. He was refusing to use it, and he wanted me to tell the dean that he should get a pass. After listening to this for 20 minutes I told him that I refuse to be the associate dean of stationary and asked him to get out of my office. The phrase just stuck with me. Paul Jarley:                         My marketing colleagues, on the other hand, would disagree with me. They think a company's brand is its most important asset and that any rebranding campaign is a process that is fraught with peril, like employees not embracing the change. Meh, maybe. Or maybe it's just a way for consultants to charge big bucks to help you design a new logo that they claim with rival the swoosh and make you the darlings of consumers everywhere. Paul Jarley:                         A few weeks ago we hosted our last dean speaker series of the academic year, and given that our sponsor, CFE Credit Union, had just changed its name to Addition Financial, we thought it was the perfect time to have Dr. Caroline Massiah address the whole rebranding thing. It was such an engaging discussion that we decided to turn it into our latest podcast. Carolyn Massiah:             I'm going to begin with a quick, funny travel story, and it will help us lead into the discussion. Carolyn Massiah:             This past weekend I had to go, not had, I wanted to, I went to Boston. My goddaughter got married and, first of all, for those of us in Florida, when we travel anywhere, we forget that the rest of the world doesn't have the same weather all year around, so I experienced three seasons in three days in Boston. Carolyn Massiah:             The other thing that happened, we get to the airport to return home and my teenage son and I, my husband was staying behind for business, my teenage son and I, we board the plane.

The king of the search engines and a nice thing you get on holidays. No it's got nothing to do with booking a holiday.   Links to the answer Business Insider History of Google   Somehow Related is produced by Nearly, a podcast network. The robot's voice comes from Google Home. They're pretty good. Original theme music by Kit Warhurst. Artwork created by Stacy Gougoulis.   Find another podcast! Chapter One - hear the first chapter of great new books. Halliday Wine Companion - celllaring insights from the best in the wine industry. Scale Up - Australian businesses that have overcome the startup struggle to reach over $100m. The Clappers - Pop culture insights with Karl Quinn and Andrew Young.

In this episode, quizmasters Lee & Marc are joined by a team of five guests and regular Know Nonsense Trivia Challenge players, Seth, Aaron, Fletcher, Kristen and Jamie, otherwise known as the Little Black Book Full of White Nationalists! Plus, a double dose of Rate My Question and we pick our winner of the Know Nonsense Trivia Podcast T-shirt contest live! Questions in this episode include: In what Asian country was the first cucumber cultivated? With only 700 lines of dialogue for his character, what 1991 sci-fi feature film paying its lead actor a little over $20,000 per word? During the great depression, Alfred Mosher Butts invented what board game, at the time called "Lexico"? What phrase, based on billiards, is used to indicate a dilemma that is hard to remove oneself from? Backrub was one of the original names considered for what popular website? At the time 63 years old, Michigan School Teacher Annie Edson Taylor is associated with being the first person to survive what public stunt in 1901? The centimorgan is a unit of measurement that describes the distance between what on a chromosome? In 2004, Missi Bellinder became the first woman to join what sports league? In which mid-atlantic state did the first drive-in theater open? What is the third largest Mediterranean isle after Sicily and Sardinia, also the birthplace of the cauliflower plant? According to Illinois state law, it is illegal to fall alseep in a shop selling what? A maritime law enacted after the disasterous events surrounding the sinking of the RMS Titanic, SOLAS is an acronym that stands for what? Jan de Bont, director of action movies such as Speed and Twister, also served as the director of photogaphy on 1988's Die Hard. Seven years earlier, he had his scalp lifted on set by a lion, just one of over seventy injuries to cast and crew on what 1981 big cat cult movie, co-starring Melanie Griffith? Special Guests: Aaron, Fletcher, Jamie, Kristin, and Seth.

Your hosts, Carmel, Levon, Marie-Claude, and Marc (Video of show at bottom) Google: from garage to world -wide domination in 20 years From a university thesis, to a multi-billion dollar corporation, “Backrub” and later “Google” is now the absolute dominant… »

Your hosts, Carmel, Levon, Marie-Claude, and Marc (Video of show at bottom) ListenEN_Interview_2-20180914-WIE20 Google: from garage to world -wide domination in 20 years 20 years of Google this year. From a garage to giant headquarters buildings around the world Google has become a powerful mega giant. In July this year European Union regulators hit Google with a record 4.34-billion euro (nearly $6.7-billion Cdn) antitrust fine for using its Android mobile operating system to squeeze out rivals. (Marcio Jose Sanchez/Associated Press) From a university thesis, to a multi-billion dollar corporation, "Backrub" and later "Google" is now the absolute dominant search engine on the internet. The firm has also branched out bought out several other high-tech operations in robotics, artificial intelligence and more. Marc spoke with  David Gerhard (PhD), a professor of computer science at the  University of Regina in Saskatchewan who looks at the growth of Google and the future. Gold! in a nickel mine? Gold: A 95kg stone, containing an estimated 2,440 ounces of gold, beside a 63kg specimen stone containing an estimated 1,620 ounces of gold recovered at RNC Minerals' Beta Hunt Mine in Australia are seen in this undated handout photo. (HO/CP) They were looking for nickel, but found gold. Not just a little but a surprisingly huge amount worth millions of dollars. The Canadian company was operating in Australia. After a dynamite blast to blow up another section of rock, they were astounded to find gold all over the place, "a mother lode". Estimates are the rock that was blasted loose contains $11 million dollars worth of gold. The CEO of Toronto-based mining firm RNC explains. Major Russian  military exercise- flexing muscles and sending a message to the west A military vessel is seen during the joint war games Zapad 2013 (West 2013), at the Khmelevka range on Russia's Baltic Sea in the Kaliningrad Region, September 26, 2013. Russia's Northern Fleet exercised a similar amphibious landing assault earlier this week in the remote Chukotka region of northeastern Russia during Vostok 2018 (East 2018) war games. (Alexei Druzhinin/REUTERS/RIA Novosti/Kremlin) It is being classed as the largest Russian military exercise since the fall of the Soviet Union. The huge exercise involving all aspects of Russia's military. An important aspect is the Arctic portion which sends a message to northern countries like Sweden and Finland that any thought of joining NATO would be "unwelcome" by Russian and viewed as a provocation and threat.  Another portion of the exercise sends a  a message to the Baltic states about Russia's ability to counter any threat from NATO on that front. It also is designed to show their ability to dominate and respond in the increasingly accessible Arctic seas as ice retreats while also increasing icebreaking capability. Levon spoke to two experts on the subject and gives an analysis. Marie- Claude shows a bit of her Scottish musical journey Marie-Claude spent part of the summer on a Scottish music camp. She visited Glasgow, Edinburgh, the Isle of Skye, and the Outer Hebrides, meeting lots of talented, interesting, and colourful folks...and also learning a bit of Scottish cooking! Video of show Images of the week window.jQuery || document.write('

I like back rubs more than I should. There's a confession in this podcast. I'm confessing that I'm seriously thinking about going bald, so when my Lady Wonder Wench gives me a back rub, she won't have to stop at my neck.

I like back rubs more than I should. There's a confession in this podcast. I'm confessing that I'm seriously thinking about going bald, so when my Lady Wonder Wench gives me a back rub, she won't have to stop at my neck.

A company's name is one of (if not the) biggest early decisions a company founder will make -- and they often get it wrong. Google was first called BackRub, Best Buy was Sound of Music, eBay was AuctionWeb, and Policygenius was KnowItOwl. In this episode, Policygenius's founder walks us through the rigorous process she went through to scrap a confusing name and create one that led to success.

This week, we find out who wants to throw confetti or blow a horn at strangers, find out the real names of every day things, "What the What!?", and more! Thanks for listening!

How does tolerance play a role in small business? It might not seem like tolerance is the root for success, but if you dig deeper, you'll find that small businesses struggle without the core concepts of tolerance. So how does tolerance play a part in something like a successful artwork, or music, or the next product or course you produce? Let's find out in this podcast. ------------- In this episode Sean talks about Part 1: The Tolerance for Success and Failure Part 2: The Tolerance to Learn Part 3: The Tolerance for the Long Haul Read it online: https://www.psychotactics.com/lack-tolerance-effect/ ------------- In September 2013, Renuka and I were headed to Cape Town, South Africa. Whenever we leave, we always ask our nieces, Marsha and Keira what they'd like as gifts. Keira was pretty clear about her gift. “Bring me an elephant”, she said emphatically. Now Keira was just four at the time, and an elephant seemed like a pretty plausible gift. She wasn't taking no for an answer, even when we told her that the elephant might not fit in her house. But then I brought up a point that stopped her cold in her tracks. After she had heard what I had to say, she wasn't keen on the elephant anymore. So what did I tell her? I said, the elephant is a big animal and all animals poo. The larger the animal, the greater the volume of poo. Keira didn't need much convincing She wanted nothing to do with the elephant or the poo for that matter. And this is the battle we have to deal with every single day. We all want our businesses to grow bigger than ever before. What we don't always think of, is poo. The bigger the business, the bigger the poo And in business terms, you could call the poo, tolerance. You need an enormous amount of tolerance to keep the business going. Which is why people struggle so much when they get into a business. They don't see the factor of tolerance needed to keep the business going. Let's look at the factor of tolerance in three shades, shall we? —The Tolerance for Success and Failure —The Tolerance to Learn —The Tolerance for the Long Haul Part 1: The Tolerance for Success and Failure In August 2015, a musical made its debut on Broadway It wasn't just any old musical. A few months earlier in February of that year, the off-Broadway engagement was totally sold out. And in 2016 itself, it received 16 Tony nominations and won 11. That musical goes by the name of Hamilton; a hip-hop musical is about the life of American founding father Alexander Hamilton and the American Revolution. And the musical's producer, Jeffrey Seller is passionate about the need for tolerance. “People don't have the tolerance”, says Seller who's seen more than his share of failures. “The tolerance for anxiety, fear, bewilderment and pain. In the book “Originals” by Adam Grant, there's a list of high profile failure You're likely to have heard about William Shakespeare's work in plays such as Macbeth, King Lear and Othello. But it's normal when you fail to recognise names of plays such as Timon of Athens or All's Well That Ends Well. Those two in particular rank among the worst of his plays and have been considered to be completely underbaked. But that's not unusual, is it? A writer does bad work and then produces better work as time goes on. What's interesting about these plays is that he produced them in the same five-year window as some of his best plays. Shakespeare is known for his amazing plays, but most people fail to realise that he turned out a grinding 37 plays and 154 sonnets. His tolerance for getting into the heart of failure and getting out of it, was, as it turns out, consistent with any other successful person. Hamilton basks in incredible success today, but its producer Jeffrey Seller clearly defines success through the eyes of failure. Success feels good. Success is in its own way easy. It’s easy on my stomach and in my heart. It is also true that failure; the feelings that failure evokes are so much worse than the positive feelings that success evokes. I’ve heard of tennis players who say, “I never feel as good winning as badly I feel when I’m losing.” “You can't cherry pick” We must not cherry-pick because it will never get it right. If I lose money in one show and then say, “Oh, I better not do it in the next,” I’m going to be in big trouble if the next one’s the hit. I’ll give you an example. I did an Opera on Broadway in 2002. We did La Bohème on Broadway in Italian. It was a beautiful production conceived and directed by the filmmaker Baz Luhrmann. I had persuaded this group of Korean investors who I’ve done some other business with, to invest a whopping million dollars. They lose 900 of the million. I asked them to invest in this little show with puppets called Avenue Q. They passed. Avenue Q goes on to make over $30 million of profit for all of its investors. They cherry-picked. They used the fear that losing money in La bohème generated to guide their next decision. Picasso didn't cherry pick We look at Picasso's greatest paintings but what we don't see is the sheer volume that's almost too well hidden. By the time he died in 1973, Pablo Picasso has done over 1800 paintings, 1200 sculptures, 2800 ceramics and a staggering 12,000 drawings. Only fifteen or sixteen of Leonardo da Vinci's paintings are said to exist, yet in his surviving notebooks alone, we have a staggering 7000 detailed drawings. It's called elephant poo. If you want to get the elephant you get the poo as well. And success, the success so many of us crave, is just a tonne of fighting through a mountain range of poo. In reality, success is far less frequent that failure. “The tolerance for anxiety, fear, bewilderment and pain. But what's really happening when we get into this failure zone? What's happening is we're rooting out the mistakes. Talent, or success, is just a reduction of errors. Mozart is known for a few great works, but he barrelled through 600 of them before his death. Beethoven was no slouch either, producing over 650 in his lifetime. Mahatma Gandhi tried an endless number of ways to get the British out of India when he finally hit upon the “Salt March” in 1930 that would set the momentum for Indian Independence. The tolerance for fear is the greatest one them all. But it doesn't stop there. We need the tolerance to learn and learn progressively. Part 2: The Tolerance to Learn I know, you're probably laughing at me because this system sounds so ridiculous And it may or may not be ridiculous. It's hard to measure what you can remember, but after years of trying to speed things up, I realised one important fact. I need to slow down. I need to have a higher tolerance for learning. So what is a higher tolerance for learning? In my opinion, it's a method of slowing down, rather than speeding up. When I get a book to read, I rarely ever read the book. I'll read a bit, and then dig in my Moleskine bag for my pen and Moleskine diary (yes, I am a Moleskine nut). And then I'll make notes or mind maps. Not every book makes the cut, but when I get a good book, like “Originals” by Adam Grant, I'll read the book, listen to the audio version, make notes and then write articles and possibly do a podcast too. So why go through all of this trouble? It's the opposite of the TV dinner. It's like a chef that lavishes time and effort to get a meal ready for dinner. It allows me to get to the very core of what's being stated in the book. Or at least that's what I think. My memory is like a sieve, sometimes I remember going back to listen to an audio book after many years. I knew I'd listened to it because it was on my Audible app. I did remember some of the material, but even so, it was like a brand new book. I understood the book at such a great depth, and it astounded me that I hadn't figured out what the author was saying in my earlier reading. This level of tolerance for reading is not common because it seems so very trendy to say you read many books. To this day if you go to the About Us page on the Psychotactics website, you'll see how I proudly mention that I read 100 books a year. Well, that's hardly possible now, at this slow pace, is it? Don't get me wrong; I crave books Just like someone longing for a great meal, I look at all the books I've missed, and there's a definite sense of regret. Even so, it's important to have a tolerance for slow learning. And with slow learning, it's also important to cross-pollinate your learning (which in turn makes it seem even slower). This cross-pollination means you're reading a series of books that often have little resemblance to each other. At this moment, I'm reading “The Man Who Knew Infinity” a book about Srinivas Ramanujan (we'll get to know him better in the next section). There's a book by Adam Grant about “Originals”. And a book specifically about the David statue sculpted by Michelangelo. While poring through these books at a snail's pace, I'll watch videos about thermohaline currents and ponder over the information I get about high and low entropy in the universe. All of this learning takes a mind-boggling amount of time It's easy to feel you always need to be in a hurry. You still could be voracious in your learning. I listen to podcasts and audio almost all the time, while on the move. I'll read when I can, but reading requires you to be focused on what you're doing. And then there's the writing, endless amounts of writing about what I'm learning. This is what I'd say is the tolerance for learning To slow down, not speed up. However it's not necessarily about doing less, but instead, abut going deeper into the information and cross pollinating it in a way that makes you far more creative; far more open to seeing things in a way that others simply can't see. But why go so far? So many people take the easiest way possible. They say they have no time to read. If you ask them to listen to audio, they say they can't remember anything. And that's not the point of learning. Education comes in layers. I can't remember a lot of what I learn in audio, but if I don't listen to audio, I will miss out on about 300-450 hours of education in a single year (that's because I go for a walk every day and listen to audio). The tolerance for learning has to be high. Speed is not the answer. Speed reading is more like a TV dinner—a quick, yet deeply unsatisfying experience. Slow down and absorb the information and that's what leads you to a greater level of understanding and success. Tolerance to failure is critical. Tolerance to learning is also extremely vital. But we still have one factor of tolerance that's needed: the tolerance for the long haul. Part 3: The tolerance for the long haul If you could buy Google for US$1.6 million, would you buy it? Google in April 2017, was worth $560 billion. But back in 1997, Google was still a dream in CEO, Larry Page's brain. While at Stanford University, he created a search engine called BackRub. He tried to sell that search engine to another search engine company called Excite. But Excite's primary investor made a counter offer of $750,000. And Larry Page thought BackRub was worth a lot more. The short story is that today, 20 years later, Google is the most valuable company in the world. A story that contrasts completely with what you're likely to run into on the Internet. About a month ago, an ad on Facebook caught my interest. This person was promising you could get hundreds of clients signing up to an e-mail list, per day. And usually that kind of bombastic language just bores me to pieces, but on this morning, I was playing around with my watercolours, and it seemed like a fun idea to sit through this webinar. The pitch was predictable The story was about how he struggled to make any income at all. And the rags to riches story went nothing to several hundred million dollars. And before we know it, this person is hobnobbing with big shots including Sir Richard Branson. So why am I giving you the run down of this webinar? I'll tell you why. It's because the webinar talks about hard work as the enemy. How we all work hard and how it never changes our life. And how this person's seemingly magic system will change everything. What he continues to suggest is that you can get the elephant—without the poo. And that's the reality we know is untrue But we're often so sick and tired of being tethered to a job, or even feeling like we should be doing so much better in business, that we take the bait. We reject the tolerance for the long haul. We hope somehow there is a magic pill that will solve our troubles. Larry Page almost took that pill back in 1997. He had his reasons, of course, but it's the long haul that has gotten Google to where it is today. So why is the tolerance for the long haul so critical for success? The answer is encapsulated in a single word: drudgery. Let's say you are nuts about coffee. You know the beans, you're over obsessed over the roasting process, and you dream of opening a cafe for coffee-snobs. For the first fifty or hundred days, you're probably running on the aroma of the coffee alone, but then one day you feel like sleeping in. Now imagine your client showing up to the cafe only to find closed doors. Every business has days of drudgery You may adore your work, and should, but there are days when you simply don't feel like going to work. And ideally someone should and will step in to help, but the core of the issue is that no matter whether you're Google or that guy selling pipe dream webinars, it's all hard work and there are days of pure drudgery. Days that you'll get over if you take a break. But if you don't have tolerance for the long run, you'll give up. You'll give up that podcast series you started; you'll give up on the blog posts, you'll give up when hardly anyone turns up to your workshop because you think you've failed. Our membership site at 5000bc started in 2003 I've personally written 49,945 posts so far. Divide that by the number of years we've been running the site, and that's around 3,500 posts per year. It includes answers to clients, articles in response to questions, etc. With the courses, I've also finished over 50,000 posts. Add the podcasts, the books, all the workshops, etc. and you have a long list of stuff that needs to be done, and which I'm happy doing. But if you think the work stops, it doesn't William Shakespeare, Pablo Picasso, Hamilton's producer, Jeffrey Seller, Mahatma Gandhi, Leonardo da Vinci—they all realised that they're in the long game. That if you think you're just going to get into a business and the business will run itself, well, that's like buying into a webinar and paying a small fortune to get a magic pill. A magic pill that for the most part, is unlikely to work because it too will involve work. Which is why you need to get involved in something you love I love what I do. I love writing; I love making podcasts. I adore answering thousands of posts in the courses and in 5000bc. I didn't get into this business to simply walk away. I will take my weekends off, and I will take three months off every year. That's my way to get rid of the drudgery factor and come back fresh and rested. But I know that I—and you—we both need a tolerance factor for the long haul. As Keira learned at the tender age of four, you can have your elephant, but it comes with poo. The bigger the elephant the greater the poo. If you want to build a business get the poo tray out because you're going to need the tolerance for failure, learning and most importantly the long haul. How do you Get Smart (And Stay Smart)? Many of us believe that smartness comes from learning the skills in our own field. And yet, that's only partially true. We can never be as smart as we want to be, if we only have tunnel vision. So how do we move beyond? Click here to find out: How to find the time to do all of this learning? 

We have a very special guesst this week... It's Ben!!! Ben Harpe that is! We learn about all kinds of stuff through the power of guesstimation, like how Google was originally called Backrub, and how robots will have their own civil rights movement pretty soon.We play When'd It Drop, Talkin' Tech Time, Guesstions, My Kind of Frown, Cost is Correct, and What're They Worth!Music by An Officer and Two Gentlemen, and Neil Cicierega

We have a very special guesst this week... It's Ben!!! Ben Harpe that is! We learn about all kinds of stuff through the power of guesstimation, like how Google was originally called Backrub, and how robots will have their own civil rights movement pretty soon.We play When'd It Drop, Talkin' Tech Time, Guesstions, My Kind of Frown, Cost is Correct, and What're They Worth!Music by An Officer and Two Gentlemen, and Neil Cicierega

GUEST: LEAH & AMAI from THE LOST AND FOUND, Guessing Game, Nervousness, The Killing, Haircutting Nightmare, World Of Crazy, Airplane Door, Log Truck, Dislocated Jaw, Backrub, Liquid Lapdance Pants, Ball Talk, Siri OSU, THE LOST AND FOUND, Boozecicles, Turkish Prison, Funemployment Drink, NEW SPONSOR

Thanks for listening! Go to the main podcast page where you can listen online and subscribe to the RSS feed or download the MP3 file. We’re a little off our game today for some reason; much cleaning done in post. If you stick around until...

Bogart had it right in Casablanca. He didn't tell Bergman much about himself. It was all about her. "Here's looking at you kid" was mostly what he said. That's how you start a romance. Not a relationship, a romance. A relationship develops. A romance explodes. And after the explosion, there's nothing like a good back rub.

Bogart had it right in Casablanca. He didn't tell Bergman much about himself. It was all about her. "Here's looking at you kid" was mostly what he said. That's how you start a romance. Not a relationship, a romance. A relationship develops. A romance explodes. And after the explosion, there's nothing like a good back rub.

The real difference between men and women is that we spit and scratch, and they dont. Another difference is that they do things to help us in an emergency, and we just grow a mustache. If you're getting a headache from this, I'll give you a back rub to make you feel better at the end of this PodProgram.

The real difference between men and women is that we spit and scratch, and they dont. Another difference is that they do things to help us in an emergency, and we just grow a mustache. If you're getting a headache from this, I'll give you a back rub to make you feel better at the end of this PodProgram.

A good back rub means a very good night. Here's a verbal back rub from some calm and quiet hands. It'll turn your nerves to jelly and your muscles into warm spaghetti.

A good back rub means a very good night. Here's a verbal back rub from some calm and quiet hands. It'll turn your nerves to jelly and your muscles into warm spaghetti.